Podcasts about home services industry

What if your best sales rep could answer every call, handle objections like a pro, and close deals 24/7—without ever taking a break? In this episode of The D2D Podcast, we sit down with Aaron Cooper, founder of Sameday AI, to talk about how AI-powered virtual sales agents are transforming the home services industry.Aaron shares his journey from door-to-door sales to AI innovation, explaining how Sameday AI was built using the same high-performing sales techniques that top reps use in the field. This isn't just another chatbot—it's a fully trained AI that understands objections, adapts to different customer personalities, and books appointments just like a seasoned closer.With a deep understanding of industry trends, Sameday AI helps businesses stay ahead by proactively reaching out based on real-time market shifts. Whether you're in pest control, roofing, HVAC, or plumbing, this AI ensures that every lead gets handled with precision, boosting your close rate and revenue.

Guest: Brian Feenie   Guest Bio: With 30 years in the HVAC and Home Services Industry, Brian has worked with top companies like Lennox, Emerson/White Rodgers, Ferguson Enterprises, ServiceTitan, and Google Nest. For the past 15 years, he has focused on helping Home Services businesses implement technology across North America, including IoT (Internet of Things), smart products, SaaS, and productivity tools. Brian has also served as a business coach, bringing a unique perspective to the industry based on his time spent on the contracting side. Currently, Brian leads Business Development efforts at measureQuick, is the National Trainer for JB Industries Climate Class smart tools, and also serves as ACCA's Chief Encouragement Officer for their QI Certificate program.   Key Points: Career Journey and Shift to Entrepreneurship: Brian, had a 30-year career mostly in sales leadership roles. About 20 years in, his wife encouraged him to become a business owner. After being laid off from Google Nest, Brian decided to pursue his dream of starting Shift Logic, a business specializing in HVAC technology and software. He leveraged his background in sales and marketing, as well as relationships from his career, to take the leap into entrepreneurship.   Leveraging Relationships: A key element in Brian's success was asking for help and tapping into his network. He reached out to industry contacts, such as Jim Bergman from measureQuick, who helped promote him within the network, resulting in new clients. Brian also emphasized the importance of being intentional in building a professional network and using platforms like LinkedIn to stay visible and build credibility.   The Importance of Asking: Brian highlights the importance of asking for opportunities, noting that you don't get what you don't ask for. He encourages others to take risks, ask for opportunities, and take shots, as sales is fundamentally about asking for what you need.   Sales Leadership Philosophy: Brian reflects on his experience in sales leadership, stressing the importance of understanding the unique needs of each team member. He believes in leading by serving his team and making sure they feel supported in both their professional and personal growth. This approach creates a positive team culture, which is key for long-term success.   Managing a Sales Team: Brian shares that successful sales leadership requires understanding the personal motivations of team members, not just focusing on hitting numbers. He believes in a consultative approach, supporting individual growth, and helping team members navigate challenges. This approach fosters loyalty and drives success, as seen in the example of a former direct report who credited Brian for his professional development.   LinkedIn as a Tool for Growth: Brian is highly active on LinkedIn, using it to connect, mentor, and share his experiences. He views it as an excellent platform for building relationships and sharing professional insights.   Legacy and Giving Back: Brian values the impact he can have on others, particularly in mentoring and leadership. He finds satisfaction in helping others grow, noting that sales leadership is about more than just numbers—it's about changing lives and creating meaningful connections.       About Salesology®: Conversations with Sales Leaders Download your free gift, The Salesology® Vault. The vault is packed full of free gifts from sales leaders, sales experts, marketing gurus and revenue generation experts.  Download your free gift, 81 Tools to Grow Your Sales & Your Business Faster, More Easily & More Profitably. Save hours of work tracking down the right prospecting and sales resources and/or digital tools that every business owner and salesperson needs. If you are a business owner or sales manager with an underperforming sales team, let's talk. Click here to schedule a time. Please, subscribe to Salesology®: Conversations with Sales Leaders so that you don't miss a single episode, and while you're at it, won't you take a moment to write a short review and rate our show? It would be greatly appreciated! To learn more about our previous guests, listen to past episodes, and get to know your host, go to https://podcast.gosalesology.com/ and connect on LinkedIn and follow us on Facebook and Twitter and check out our website at  http://www.gosalesology.

Send us a textDiscover the inspiring journey of Ted Fox, the dynamic force behind EL Fox Sons Plumbing Heating Limited, as he shares his story of transformation from a humble plumbing apprentice to the leader of a thriving home services enterprise. In this episode, Ted opens up about the unique challenges of expanding a business in a small market and the delicate balance of setting fair prices that support both his employees and customers. Listeners will gain insights into Ted's commitment to providing tradespeople with the opportunity to achieve financial stability and the truth behind the misconception that business owners simply accumulate wealth.We explore the intricate dance of managing family dynamics within a business environment and the pivotal role of core values in maintaining a positive company culture. Ted candidly reflects on the trials and triumphs of working alongside family members, sharing practical advice on separating personal issues from professional responsibilities. Delve into the strategies for scaling a business smoothly, from navigating financial hurdles to embracing innovative growth methods that emphasize sustainable success without relying on external funding.Uncover the art of leveraging data-driven tools for effective employee management and retention, as Ted introduces us to WhoHire, a key asset in his hiring strategy. Emphasizing the importance of accountability, Ted discusses the concept of time theft and how clear communication and set boundaries can align team efforts. From training initiatives in the plumbing and HVAC industry to addressing imposter syndrome among younger technicians, Ted offers a wealth of knowledge and inspiration for those looking to grow in the trades industry. Join us in this engaging conversation that promises to spark new ideas and insights into the future of home services.https://foxandsons.ca/?utm_source=vernon%20morning%20star&utm_campaign=vernon%20morning%20star%3A%20outbound&utm_medium=referral Support the show https://www.audible.com/pd/9-Simple-Steps-to-Sell-More-ht-Audiobook/B0D4SJYD4Q?source_code=ASSORAP0511160006&share_location=library_overflowhttps://www.amazon.com/Simple-Steps-Sell-More-Stereotypes-ebook/dp/B0BRNSFYG6/ref=sr_1_1?crid=1OSB7HX6FQMHS&keywords=corey+berrier&qid=1674232549&sprefix=%2Caps%2C93&sr=8-1https://bit.ly/4bFz4yc https://www.housecallpro.com/successullifehttps://www.facebook.com/corey.berrier https://www.linkedin.com/in/coreysalescoach/

Find Brian hereBraxton Critcher and Brian Walker discuss crucial updates from AAPEX in Las Vegas about Google's new verification requirements for local business ads. Brian explains the intricacies of Local Service Ads (LSA) and how they differ from traditional pay-per-click ads, emphasizing the importance of being a verified business to access these ads. They delve into businesses' need to start the verification process before the November 21st deadline to avoid disrupting their ad services.00:00 Local service ads dominate search results.04:54 Misunderstandings occur over the shop's specialization focus.08:50 Verification could take days, risking service interruption.10:09 Adopt early to gain leads before the competition.13:39 Calculate the cost of local service ads with Google. Learn more about how Shop Controller can make your shop more efficient HERE

Ever wondered how to turn adversity into a catalyst for personal and professional transformation? Listen to my conversation with Bill Rossell, the dynamic CEO of LBCAP, as he recounts his fascinating journey from Pittsburgh to leadership. Bill's career path is as diverse as it is inspiring, having traversed the military, the restaurant industry, and digital marketing. He shares his unique perspective on time, viewing his remaining 9,000 days as an opportunity to make a lasting impact. We also delve into Bill's vision for retirement, where he dreams of a meaningful role as a golf course starter while continuing to guide others.My personal story takes center stage as I recount my journey of overcoming addiction during the COVID-19 pandemic. Inspired by figures like Tom Brady, I took the leap to embrace change and new opportunities. I share how the support of loved ones and my recovery network played a crucial role in my sobriety journey. Through candid reflections on personal accountability and the power of community, we explore the resilience required to reinvent oneself. I also touch upon the transformative power of gratitude and supportive relationships in achieving long-lasting recovery and personal growth.Business success and personal balance are key themes as we explore the remarkable growth of Muns Roofing and Siding, which experienced a meteoric rise in revenue. Bill highlights the significance of a winning environment and strong company culture in achieving such success. We discuss aligning team members with the company's mission and identifying lucrative opportunities. Bill also shares his excitement for an upcoming business conference at the JW Marriott Marco Island, highlighting the importance of effective systems and networking with like-minded individuals. This episode promises valuable insights and camaraderie for listeners looking to enhance their business strategies and personal journeys.https://www.facebook.com/lbachmanncapitalhttps://www.facebook.com/bill.rossell.3 Support the show https://www.audible.com/pd/9-Simple-Steps-to-Sell-More-ht-Audiobook/B0D4SJYD4Q?source_code=ASSORAP0511160006&share_location=library_overflowhttps://www.amazon.com/Simple-Steps-Sell-More-Stereotypes-ebook/dp/B0BRNSFYG6/ref=sr_1_1?crid=1OSB7HX6FQMHS&keywords=corey+berrier&qid=1674232549&sprefix=%2Caps%2C93&sr=8-1https://bit.ly/4bFz4yc https://www.housecallpro.com/successullifehttps://www.facebook.com/corey.berrier https://www.linkedin.com/in/coreysalescoach/

In this episode of the Contractor Growth Network podcast, Logan Shinholser sits down with Chris Lalomia, founder of The Trusted Toolbox, a handyman and remodeling company generating over $3 million annually. Chris shares his journey from corporate life to building a thriving handyman business with 15 employees and how he expanded into the remodeling space. The conversation dives deep into the operational and marketing strategies that helped Chris scale his business, the challenges of balancing handyman and remodeling services, and why staying focused on what you excel at is key to success. Chris also offers practical tips on training employees, managing customer expectations, and navigating industry trends. Tune in to learn how to cross-promote services and grow your business in the home services industry. Keywords: handyman business, remodeling business, home services industry, scaling a business, business operations, contractor marketing, Chris Lalomia, The Trusted Toolbox, business growth, training employees, customer service, contractor podcast.

In this insightful episode of AC Method, your host Aaron Clippinger invites Chase Powell to discuss the evolving landscape of the home services industry, particularly in landscaping. Listen in as they explore how technology and innovative business strategies can help companies transition from traditional methods to more efficient, scalable operations.

In this episode of The D2D Podcast, JP Arlie sits down with Danny Braught, CEO of Lokal Media House (LMH), a fast-growing digital marketing agency specializing in the home service industry. LMH offers a full suite of services, including custom website design, search engine optimization (SEO) to improve online visibility, and pay-per-click (PPC) advertising to generate qualified leads. They also manage Local Service Ads (LSAs), which appear at the top of search engine results, making it easier for home service contractors like plumbers, HVAC specialists, roofers, and landscapers to reach their target audience.A standout feature of LMH's approach is transparency—they monitor every client call and provide detailed feedback to help businesses improve their conversion rates. Danny shares his journey, including his early experience in door-to-door sales This background fuels his passion for helping businesses, from plumbing and heating to electrical and solar, maximize their marketing efforts.Danny also emphasizes the importance of brand marketing in addition to digital strategies. The episode is packed with insights for any home service provider looking to scale through effective digital strategies and the power of consistent follow-up.You'll find answers to questions such as:How can digital marketing help home service businesses scale effectively?What makes SEO and PPC strategies effective for home services companies?Why is it important for businesses to maintain ownership of their websites, and how can this be ensured?What services do digital marketing and advertising agencies provide?How long does it take to see Return on Investment from digital marketing?How do you measure the value of hiring a digital marketing agency?What key metrics should you monitor when working with a digital marketing agency?Get in touch with Danny Braught (CEO - LMH Agency (Lokal Media House))danny@lmh.agencyhttps://lmh.agencyhttps://www.instagram.com/lmh.agency/https://www.facebook.com/lokalmediahouse/ Thank you for listening! Don't miss out on future episodes! Subscribe to The D2D Podcast on Apple Podcasts and Spotify.Follow us on Facebook and Instagram. You may also watch this podcast on YouTube!You may also follow Sam Taggart on Facebook, Instagram, and TikTok for more nuggets on D2D and Sales Tips.

Megan Bedford interviews Logan Bergevin, the Director of Search at Camp Digital, about paid search and targeting audiences in the home services industry. Discover the importance of showing up on the search engine results page (SERP) and get tips for optimizing pay-per-click campaigns. Logan discusses the use of LSAs (Local Services Ads) and PerformanceMAX campaigns for broader audience targeting. He also discusses future trends in digital marketing and the importance of building trust and awareness for local businesses. Additional Resources: Chad on LinkedIn Connect with Logan Bergevin on LinkedIn Chad Peterman | CEO | Author Peterman Brothers Website Connect with Megan Bedford Connect with Katie Donovan Learn More About CAMP Digital Connect with our Sponsor, GoodLeap More on PeopleForward Network Follow PeopleForward Network on LinkedIn 

In this episode, we dive into the innovative world of AI-powered tools with CxC and explore the groundbreaking concept of fractional CMO services. Hear from the experts about the importance of streamlining operations, enhancing the sales process, and optimizing your marketing strategies. Discover how AI can transform the way you do business and learn about the benefits of having a fractional CMO to oversee your marketing efforts. Whether you're looking to improve your marketing tactics or explore the latest technological advancements, this episode has something for everyone.

Q1… Was not the best.Most folks in the home services industry would agree that 2024 got off to a rough start. With economic uncertainty looming, people are clutching onto their money and carefully considering every penny they spend.For us marketers, this should be a clear sign that it's time to get creative and redirect our marketing efforts. But how? Well, today we are joined by Rory Rowe, an experienced marketer and current Marketing Director at Heartland Home Services, who will tell us exactly how to navigate this economic uncertainty in the home services industry.If you want to turn this rocky year around, this episode is for you.Tune in.Key Takeaways: 00:00:00 Intro00:03:49 About Blind & Sons 00:08:28 Pivoting during economic uncertainty 00:15:52 Marketing strategies and building customer relationships00:22:34 Leveraging data to navigate economic uncertainty 00:32:08 Holding teams accountable 00:39:26 Final thoughts00:42:52 Outro  Additional resources: ➡️ Follow Rory Rowe on LinkedIn: https://www.linkedin.com/in/rory-rowe-5b89a6126/ ➡️ Follow me on LinkedIn: https://www.linkedin.com/in/doylebrandon/➡️ Ready to level up your home service marketing? Let's talk: https://www.bluecorona.com/ —BlueTube is a home services podcast dedicated to all those who want to gain valuable industry insights and grow their home service business. This podcast is brought to you by Blue Corona: https://www.bluecorona.com/ Make sure to follow so you never miss an episode!

In this episode of the Used Car Dealer Podcast, Zach sits down with Matt Watson, a very successful serial entrepreneur in the software space and co-founder of Vin Solutions CRM (Acq. Autotrader/Cox Automotive). They discuss the evolution of automotive retail, the impact of EV technology and direct sales model, and the unique approach to identifying and capitalizing on new business opportunities in the tech world.Some of the questions asked include:Q) Can you briefly describe your journey from working at Sears in your early 20s to co-founding Vin Solutions CRM and its sale to Cox Automotive for over $130M?Q) What was the specific problem for car dealers that sparked the early development of Vin Solutions, and how did the solution evolve?Q) From your experience with Vin Solutions, how did you observe car dealers' approaches to marketing and customer outreach differ from other industries?Q) How did you overcome the challenges of raising venture capital for Vin Solutions, given its location outside major tech hubs and the market's initial misunderstanding of dealers' software needs?Q) With your new venture, At Capacity, targeting the home services space, what similar challenges do you see between car dealers and home service providers?Q) As an early adopter of EVs and multiple Tesla purchases, what are your thoughts on the current state of charging networks, EV service, and Tesla's direct-to-consumer sales strategy?Q) Given your extensive experience in automotive CRM and dealership solutions, how do you envision the future of automotive retail, especially regarding technology and customer data?Q) Throughout your entrepreneurial career, what key factors do you consider when deciding to pursue a new business idea, and how do you assess its potential success?Q) From a CTO's perspective, what are your thoughts on the AI hype and developments in 2023, and what do you foresee for AI in 2024?Q) Can you briefly discuss the growth of Full Scale in the Philippines, particularly your experience starting it and scaling up to over 300 developers?Listen to our other podcast episodes: https://www.sellyautomotive.com/podcast Transcribe of this podcast - https://blog.sellyautomotive.com/blog/matt-watson-2024

In this episode, John and Jack are exchanging ideas about building and keeping a thriving company culture. They stress how the leader's actions and choices shape the vibe for the whole organization. It's not just about rules; it's more about the day-to-day attitudes and behaviors of everyone. They share their own experiences in creating a culture that's all about accountability, growth, and success. Don't miss out on strategies for understanding the impact of your daily actions on your company's culture.Episode Hosts:John Wilson: @wilsoncompaniesJack Carr: @thehvacjack Special thanks to our sponsor: Service Scalers: Looking to scale your home service business? Service Scalers is a digital marketing agency that drives success in PPC and LSA. Discover more growth strategies by visiting Service Scalers.Check out Owned and Operated Weekly Insights: a newsletter where John discusses topics ranging from recruiting and marketing to the growth of your home service business. Subscribe to the newsletter here.Contact us:Youtube: @OwnedandOperatedPodcastX: @ownedoperatedcowww.ownedandoperated.cominfo@ownedandoperated.com 

Join John and Jack in this episode as they discuss the essential core of any business: support staff. They talk about the evolution of your accounting team as your revenue grows from 3 to 20 million. Prepare to learn about smart hiring in accounting and why it's not just about filling seats but finding the perfect fit for your growing venture. From proactive recruitment strategies to the real deal about theft prevention, they share practical tips for handling business growth like pros. This episode acts as a valuable roadmap for business owners. Tune in as they highlight often overlooked yet essential roles that can lead to a thriving future in your business journey.Episode Hosts:John Wilson: @wilsoncompaniesJack Carr: @thehvacjack Special thanks to our sponsor: Service Scalers: Looking to scale your home service business? Service Scalers is a digital marketing agency that drives success in PPC and LSA. Discover more growth strategies by visiting Service Scalers.Check out Owned and Operated Weekly Insights: a newsletter where John discusses topics ranging from recruiting and marketing to the growth of your home service business. Subscribe to the newsletter here.Contact us:Youtube: @OwnedandOperatedPodcastX: @ownedoperatedcowww.ownedandoperated.cominfo@ownedandoperated.com

In this episode, John discusses the four pillars of dominating search for your home service business—from the competitive LSAs and the comeback of PPC to the lasting benefits of SEO and the vital impact of your GMB location and reviews. If you're a home service entrepreneur looking to boost your online presence, this episode is your guide. Tune in, follow, and level up your home service business!Episode Host:John Wilson: @wilsoncompaniesSpecial thanks to our sponsor: Service Scalers: Looking to scale your home service business? Service Scalers is a digital marketing agency that drives success in PPC and LSA. Discover more growth strategies by visiting Service Scalers. Check out Owned and Operated Weekly Insights: a newsletter where John discusses topics ranging from recruiting and marketing to the growth of your home service business. Subscribe to the newsletter here.Contact us:Youtube: @OwnedandOperatedPodcastX: @ownedoperatedcowww.ownedandoperated.cominfo@ownedandoperated.com

Uncover the principles of a successful compensation model on this episode with John and Jack. They dive into the structures they're using for all roles on the team including: managers, technicians, and philosophy. Learn how to set goals, use bonuses wisely, and consider flat-rate incentives to boost productivity. Whether you run a business or are leading a  team, get practical tips on tailoring compensation for different roles. Listen now for advice that could reshape your approach to motivating and rewarding employees.Episode Hosts:John Wilson: @wilsoncompaniesJack Carr: @thehvacjack Special thanks to our sponsor: Service Scalers: Looking to scale your home service business? Service Scalers is a digital marketing agency that drives success in PPC and LSA. Discover more growth strategies by visiting Service Scalers.Check out Owned and Operated Weekly Insights: a newsletter where John discusses topics ranging from recruiting and marketing to the growth of your home service business. Subscribe to the newsletter here.John Wilson is hosting a workshop in March! Join us March 19th-21st for the Breaking $5 Million Workshop! It's specifically crafted to help you take your home service business to the next level. Seats are limited and tickets are selling fast. You can check out the agenda and get all the details right here!Contact us:Youtube: @OwnedandOperatedPodcastX: @ownedoperatedcowww.ownedandoperated.cominfo@ownedandoperated.com

In this episode, John and Jack discuss how home service businesses handle their capacity. As a service, you are selling the time and expertise of your techs. The job is to fill capacity, and you should think about filling capacity like this: if you have a tech for eight hours, you want them to be working hands on the tools as much of those eight hours as possible. Strategic zoning, targeting marketing, and led gen are all a part of it! Tune in to learn how you can fill your capacity with the most efficient tactics. Episode Hosts:John Wilson: @wilsoncompaniesJack Carr: @thehvacjack Special thanks to our sponsor: Service Scalers: Looking to scale your home service business? Service Scalers is a digital marketing agency that drives success in PPC and LSA. Discover more growth strategies by visiting Service Scalers.Check out Owned and Operated Weekly Insights: a newsletter where John discusses topics ranging from recruiting and marketing to the growth of your home service business. Subscribe to the newsletter here.John Wilson is hosting a workshop in March! Join us March 19th-21st for the Breaking $5 Million Workshop! It's specifically crafted to help you take your home service business to the next level. Seats are limited and tickets are selling fast. You can check out the agenda and get all the details right here!Contact us:Youtube: @OwnedandOperatedPodcastX: @ownedoperatedcowww.ownedandoperated.cominfo@ownedandoperated.com

Talking about recruitment for home services, John Wilson breaks it down in this Owned and Operated episode. He says focus on what you need, set clear expectations, and make the pay enticing. Skip the long task lists; have real conversations in interviews about how your business runs. He also highlights the significance of a strong onboarding process, emphasizing its role in preventing new hires from feeling left to figure things out. For additional tips, subscribe and stay tuned for upcoming videos!Episode Host:John Wilson: @wilsoncompaniesSpecial thanks to our sponsor: Service Scalers: Looking to scale your home service business? Service Scalers is a digital marketing agency that drives success in PPC and LSA. Discover more growth strategies by visiting Service Scalers. Check out Owned and Operated Weekly Insights: a newsletter where John discusses topics ranging from recruiting and marketing to the growth of your home service business. Subscribe to the newsletter here.Contact us:Youtube: @OwnedandOperatedPodcastX: @ownedoperatedcowww.ownedandoperated.cominfo@ownedandoperated.com

In this episode, John and Jack immerse themselves into the world of pool service businesses. They discuss the appeal of hyper-focused route-based services, the potential for upselling in the industry, and the challenges of scaling in different regions. Tune in for a detailed exploration of customer acquisition strategies, seasonal considerations, and the overall dynamics of acquiring, or starting, and growing a pool service company.Episode Hosts:John Wilson: @wilsoncompaniesJack Carr: @thehvacjack Special thanks to our sponsor: Service Scalers: Looking to scale your home service business? Service Scalers is a digital marketing agency that drives success in PPC and LSA. Discover more growth strategies by visiting Service Scalers.Check out Owned and Operated Weekly Insights: a newsletter where John discusses topics ranging from recruiting and marketing to the growth of your home service business. Subscribe to the newsletter here.John Wilson is hosting a workshop in March! Join us March 19th-21st for the Breaking $5 Million Workshop! It's specifically crafted to help you take your home service business to the next level. Seats are limited and tickets are selling fast. You can check out the agenda and get all the details right here!Contact us:Youtube: @OwnedandOperatedPodcastX: @ownedoperatedcowww.ownedandoperated.cominfo@ownedandoperated.com

In this episode, John and Jack interview Damon Chlarson, an entrepreneur who shares his experiences in the construction industry. Damon openly discusses the financial challenges, industry fluctuations, and even instances of fraud he encountered. His story provides valuable real-world lessons for aspiring business owners, especially those considering the construction sector.Episode Hosts:John Wilson: @wilsoncompaniesJack Carr: @thehvacjack Episode Guest:Damon Chlarson: @damon_chlSpecial thanks to our sponsor: Service Scalers: Looking to scale your home service business? Service Scalers is a digital marketing agency that drives success in PPC and LSA. Discover more growth strategies by visiting Service Scalers.Check out Owned and Operated Weekly Insights: a newsletter where John discusses topics ranging from recruiting and marketing to the growth of your home service business. Subscribe to the newsletter here.John Wilson is hosting a workshop in March! Join us March 19th-21st for the Breaking $5 Million Workshop! It's specifically crafted to help you take your home service business to the next level. Seats are limited and tickets are selling fast. You can check out the agenda and get all the details right here!Contact us:Youtube: @OwnedandOperatedPodcastX: @ownedoperatedcowww.ownedandoperated.cominfo@ownedandoperated.com

Meet Zach Beutler, the mastermind behind Horsepower Brands, a dynamo company dominating the home services franchise industry. With a portfolio of eight successful franchises, Zach shares his personal journey as a third-generation entrepreneur and the many valuable lessons he's learned along the way. How does Horsepower Brands combine incubation and acquisition strategies to transform underperforming concepts into thriving businesses? Zach reveals how Horsepower courts potential brands and sets them apart from the competition through the unique shared services model they offer, including call centers, marketing agencies, accounting firms, and data analytics. Zach also discusses the importance of finding great people and shares how Horsepower invested in its own recruiting company to ensure the success of its franchisees.  And stay tuned as later, he and the Wolf commiserate over the first-year lifecycle of a franchisee, with Zach breaking down exactly how effective business management can lead to long-term success.   00:00:00 - Entrepreneur Shares Story of Franchise Success 00:01:19 - From Livestock Auction to Beefy Commerce: The Horsepower Story 00:04:40 - From Bankruptcy to Franchise Success 00:09:09 - Avoid Costly Mistakes When Signing Leases 00:12:52 - Horsepower Acquires Successful Home Services Franchise 00:16:56 - The Benefits of Horsepower's Shared Services Model 00:23:20 - Identifying Industries for Incubation and Acquisition 00:29:03 - Building Wealth Through Strategic Acquisitions 00:30:50 - Setting Expectations for Franchisees Success 00:33:58 - Navigating the First Year as a Franchisee 00:36:09 - Achieving Business Goals with EOS 00:39:00 - Discover the Buzz Franchise Brands Learn More About Horsepower Brands:  Website: https://horsepowerbrands.com/#Sponsors   Follow Zach:  LinkedIn: https://www.linkedin.com/in/zachery-beutler/   Follow The Wolf:  Newsletter: https://workweek.com/brand/the-wolf-of-franchises/ YouTube: https://www.youtube.com/@thewolfoffranchises Twitter: https://twitter.com/franchisewolf Website: https://www.krokit.com   Are you a future franchise entrepreneur? Find all of the tools you need to launch, operate, and expand your franchise empire with the platform created by The Wolf himself, Krokit.com.   And if you've enjoyed listening to Franchise Empires, I'd be so grateful if you could drop me a 5-star review on Rate My Podcast. Thank you so much!

In this episode of Owned and Operated, Jack brings a business to the table that provides passive income with minimal maintenance: Hydroelectric Plants. This unique and niche business breakdown explores the challenges and benefits of owning these facilities. From regulatory hurdles to potential synergies with solar and wind energy, this type of business is definitely one that John is now keeping on his radar.Episode Hosts:John Wilson: @wilsoncompaniesJack Carr: @thehvacjack Special thanks to our sponsor: Service Scalers: Looking to scale your home service business? Service Scalers is a digital marketing agency that drives success in PPC and LSA. Discover more growth strategies by visiting Service Scalers. Check out Owned and Operated Weekly Insights: a newsletter where John discusses topics ranging from recruiting and marketing to the growth of your home service business. Subscribe to the newsletter here: https://tinyurl.com/oaopodcastJohn Wilson is hosting a workshop in March! Join us March 19th-21st for the Breaking $5 Million Workshop! It's specifically crafted to help you take your home service business to the next level. Seats are limited and tickets are selling fast. You can check out the agenda and get all the details right here!Contact us:Youtube: @OwnedandOperatedPodcastX: @ownedoperatedcowww.ownedandoperated.cominfo@ownedandoperated.com

In this episode, experience John and Jack's journey as they explore two unique business opportunities in the home services sector: chimney sweeping and generator service and installation. They also share some key factors like cost per click, labor acquisition, and overall business viability. Additionally, they discuss the challenges they've faced dealing with unexpected issues in their daily operations within the home services industry.Episode Hosts:John Wilson: @wilsoncompaniesJack Carr: @thehvacjack Special thanks to our sponsor: Service Scalers:Looking to scale your home service business? Service Scalers is a digital marketing agency that drives success in PPC and LSA. Discover more growth strategies by visiting Service Scalers. Check out Owned and Operated Weekly Insights: a newsletter where John discusses topics ranging from recruiting and marketing to the growth of your home service business. Subscribe to the newsletter here: https://tinyurl.com/oaopodcastContact us:Youtube: @OwnedandOperatedPodcastX: @ownedoperatedcowww.ownedandoperated.cominfo@ownedandoperated.com

Welcome to 'Owned and Operated' – the podcast that dives deep into the world of home service entrepreneurship.Hosted by John Wilson, a third-generation home service entrepreneur and CEO of The Wilson Companies, this podcast was launched in 2021 to bridge the gap between industry experts and listeners.Join us every Tuesday and Thursday for topical conversations that unlock the potential for your business growth. Covering topics from top-tier talent recruitment to mastering marketing strategies and scaling your home service business, the podcast aims to be your guide on the path to entrepreneurial success.Episode Host:John Wilson: @wilsoncompaniesCheck out Owned and Operated Weekly Insights: a newsletter where John discusses topics ranging from recruiting and marketing to the growth of your home service business. Subscribe to the newsletter here.Contact us:Youtube: @OwnedandOperatedPodcastX: @ownedoperatedcowww.ownedandoperated.cominfo@ownedandoperated.com

Navigating the challenges of scaling a business beyond $3 million, John and Jack emphasize the importance of additional resources and share personal experiences. They advocate for strategic company acquisitions to streamline growth, covering topics such as debt management and the value of learning from challenges.Curious to learn from these seasoned entrepreneurs and unlock the secrets to scaling your home services business beyond $3 million? Don't miss out – listen now and discover the keys to successful scaling! Discussion Highlights:Scaling Struggles: Unpacking the challenges of scaling beyond $3 million, they stress the demand for increased resources.Acquisition Advantage: They highlight the benefits of acquiring home services companies, enhancing resources, talent pools, and operational efficiency.Smart Debt Approach: They share their strategy of utilizing SBA debt and its impact on maintaining a favorable debt-to-revenue ratio.Hands-On Involvement: Emphasizing the reality of personal involvement, especially in smaller home services companies, they draw from personal experiences to emphasize the importance of direct involvement.Balancing Regret and Learning: Reflecting on their journeys, they touch on the potential challenges of buying businesses under $3 million.Accountability Matters: The conversation highlights the crucial role of taking responsibility and being accountable for the success of your home services business.Small Business Struggles: This episode explores the challenges that small businesses encounter, such as hiring skilled talent, managing heavy workloads and navigating the intricacies of running a home services business.Host: John Wilson: @wilsoncompaniesHost: Jack Carr: @thehvacjackSpecial thanks to our sponsor: Service Scalers: Looking to scale your home service business? Service Scalers is a digital marketing agency that drives success in PPC and LSA. Discover more growth strategies by visiting Service Scalers. Check out Owned and Operated Weekly Insights: a newsletter where John discusses topics ranging from recruiting and marketing to the growth of your home service business.Subscribe Here: https://tinyurl.com/oaopodcastDon't miss out on our workshop 'Breaking 5 Million: Scaling Your Home Service Business.' Register today!Don't forget to subscribe!Youtube: @OwnedandOperatedPodcastX: @ownedoperatedcoSPOTIFY | APPLE PODCASTwww.ownedandoperated.comContact us: info@ownedandoperated.com

Effective Marketing for the Home Services Industry, with Richard Blount, Four Winds Marketing (North Fulton Business Radio, Episode 722) In this episode of North Fulton Business Radio, host John Ray spoke with Richard Blount of Four Winds Marketing. They discussed the importance of SEO and effective marketing for home service providers, focusing on the need […] The post Effective Marketing for the Home Services Industry, with Richard Blount, Four Winds Marketing appeared first on Business RadioX ®.

Effective Marketing for the Home Services Industry, with Richard Blount, Four Winds Marketing (North Fulton Business Radio, Episode 722) In this episode of North Fulton Business Radio, host John Ray spoke with Richard Blount of Four Winds Marketing. They discussed the importance of SEO and effective marketing for home service providers, focusing on the need […]

Join John and Jack in this episode as they share practical strategies for thriving in the home services industry's shoulder seasons. From tech tips to customer connections, learn how to boost your business year-round with proactive and strategic marketing methods.Ready to up your home service game? Tune in now for actionable tips to enhance your business during shoulder seasons and master strategic marketing methods!Discussion Highlights:Utilizing technology: They discuss the use of software, particularly Service Titan, for efficient equipment management and data utilization.Marketing benefits: They explore how technology aids marketing efforts, from targeted campaigns to gathering valuable customer data.Scale considerations: John and Jack recognize that even though they function on a larger scale, the strategies they've talked about can be applied to home services businesses of different sizes on a smaller scale.Customer contact: Emphasizing the significance of reaching out to customers, they discuss the impact of personal calls in addition to emails and SMS.Door knocking strategy: Implementing a door knocking strategy is considered a potential game-changer in the HVAC industry, as discussed in this episode.Cost per lead analysis: They stress the importance of assessing the cost per lead and distinguishing between new customer acquisition and reactivating existing customers.Marketing mediums: The conversation revolves around a variety of marketing channels, underscoring the pivotal importance of efficiently leveraging existing customer lists, with a specific focus on PPC.Surviving shoulder seasons: The discussion concludes with them highlighting the critical role of mastering and growing during shoulder seasons for sustained home services business success.Host: John Wilson: @wilsoncompaniesHost: Jack Carr: @thehvacjackSpecial thanks to our sponsor: Service Scalers: Looking to scale your home service business? Service Scalers is a digital marketing agency that drives success in PPC and LSA. Discover more growth strategies by visiting Service Scalers. Check out Owned and Operated Weekly Insights: a newsletter where John discusses topics ranging from recruiting and marketing to the growth of your home service business.Subscribe Here: https://tinyurl.com/oaopodcastDon't miss out on our workshop 'Breaking 5 Million: Scaling Your Home Service Business.' Register today!Don't forget to subscribe!Youtube: @OwnedandOperatedPodcastX: @ownedoperatedcoSPOTIFY | APPLE PODCASTwww.ownedandoperated.comContact us: info@ownedandoperated.com

Ever wonder what it takes to manage a family business successfully? Our guest, Todd Miller, a seasoned entrepreneur from the residential roofing sector, offers a deep dive into how he's done it. He introduces us to the world of Isaiah Industries, a company his father started back in 1980 and he's been a part of since 1986. Todd's story of stepping into his father's shoes after a stroke is inspiring and enlightening, revealing the intricacies of assigning the right roles to the right people for business excellence.Switching gears, we tackle the challenges that even giants like Tesla face in the solar roof sector, emphasizing the undeniable importance of systemization in business. Todd draws from the philosophy of the E-Myth, reinforcing the need for inspiring stakeholders and maintaining consistency, akin to how McDonald's has sustained its brand despite high employee turnover rates. It's a conversation that broadens our understanding of business dynamics, particularly in the family-run context.And let's not forget the art of sales. This episode delves into personal connection and the potency of robust information in closing a deal. We analyze why contractors may take the low bid and discuss the teachings of Jeb Blunt, an NLP practitioner, and Bill Gladwell, a scholar of Neuro-Linguistic Programming. From contractor presentation strategies to the essence of people buying from people, we expose the subtleties of the home services industry. So, are you ready to soak up some invaluable business insights from Todd Miller? Tune in! Support the showhttps://www.amazon.com/Simple-Steps-Sell-More-Stereotypes-ebook/dp/B0BRNSFYG6/ref=sr_1_1?crid=1OSB7HX6FQMHS&keywords=corey+berrier&qid=1674232549&sprefix=%2Caps%2C93&sr=8-1https://www.amazon.com/Dark-Side-AI-Sales-Frankenstein-ebook/dp/B0BX6G5THP/ref=sr_1_3?crid=16J189ZUCE8K6&keywords=corey+berrier&qid=1678457765&sprefix=corey+berrier%2Caps%2C111&sr=8-3https://www.youtube.com/channel/UCrPl4lUyKV7hZxoTksQDsyghttps://www.facebook.com/corey.berrier https://www.linkedin.com/in/coreysalescoach/

Jason Howland is a true sales and business strategy extraordinaire. Jason is the founder of Jason Howland LLC and the driving force behind FloorsNow.With an illustrious career, Jason has honed his expertise in sales, sales leadership, management, recruiting, and business strategy. He's reached remarkable milestones throughout his journey, most notably as the creator of the ActionCloser System. This innovative system has transformed the lives of thousands of individuals, empowering them to unlock their full potential in the field of sales.Jason's impact goes even further. He's played an instrumental role in building numerous Life Changing Sales Organizations and has an impressive track record of selling in thousands of homes within the home services industry.Today, Jason is here to share his wealth of knowledge on all things sales. Whether you're looking for insights on sales strategies, leadership in sales, or creating high-performing sales teams, Jason has the expertise to guide you.For our listeners who want to connect with Jason and tap into his profound sales wisdom, simply visit ActionCloser.com. And here's the exciting part: Jason is offering an exclusive 50% discount on the creation of a personalized ActionCloser System for your business. Don't miss out on this fantastic opportunity to elevate your sales game!So, let's dive straight into this enlightening conversation with Jason Howland and uncover the secrets to achieving sales success and maximizing your business potential. Welcome, Jason!

In this week's episode of "The Franchise Life" Podcast, Stacie is joined by the Chief Development Officer of Premium Service Brands, Danielle Wright.    As Danielle describes, “Premium Service Brands is a collection of nine home service brands that specialize in repairs and maintenance of the home.”  When asked what differentiates Premium Service Brands from other franchise umbrella brands, Danielle shares that its two-fold.   “We really acquire and bring on brands that complement each other so that we can help our owners diversify in what we call stack, add additional brands into their portfolio to leverage and work more with the consumer that they've already acquired with a different brand. Secondarily, we're really powered by Live Extraordinary. So what does that mean to us? Is that we lead with our values and our systems first, and we just happen to be in the home service category.” With a focus on professionalism, customer satisfaction, and growth, Premium Service Brands has become a sought-after franchise opportunity for those looking to enter the thriving home services industry.  Not only that, but most of their brands range from $80,000 to $150,000 as a total investment.     Popular Brand names under management include:   360 Painting: 360° Painting delivers professional painting services using premium materials and proven painting methods to ensure picture-perfect results. Prolift Garage Doors: ProLift Garage Doors is always working to provide the best garage door repair and installation services possible to clients Maid Right: Maid Right is a residential maid service that delivers non-toxic and eco-friendly, floor-to-ceiling residential cleaning services. And More!   And for those of you concerned about staffing, Premium Service Brands offers CareerPlug to all franchisees, which simplifies the hiring process and allows franchisees to recruit qualified candidates easily. Premium Service Brands also has national partnerships and a dedicated support team that assists in recruiting & hiring qualified team members.                                                                                                Interested in learning more about a franchising opportunity with Premium Service Brands? Reach out today to stacie@fusionfranchising.com or book a 15-min intro call to start your franchise ownership journey! Calendly - Stacie Shannon.   We match you up with the perfect franchise concepts to meet your needs and stay with you 100% throughout the process to assist with funding needs, legal needs, accountant reviews, etc. We are your franchise partners!   Follow us on social media:   YouTube:  The Franchise Life - YouTube   LinkedIn:  Stacie Shannon, MBA | LinkedIn   Instagram:  Franchising Consulting Palm Beach (@fusionfranchising) • Instagram photos and videos Facebook:  Fusion Franchising | Facebook

We have all at some point struggled with finding the right professional for our home service needs. Be it finding the right skilled person, or a tradesman charging a decent price, we have all argued or have been cheated in getting our home repairs done. Greenvan is a solution that works to eliminate this challenge by finding the right professional at the most economical prices. Tune in now to learn more about the company. [00:39] - About Anuj Gupta Anuj is the founder of Greenvan, which is a home services company. He is also the Managing Trustee of Sukarma Trust.  Anuj is a serial entrepreneur. He is the Indian national champion in squash. --- Support this podcast: https://podcasters.spotify.com/pod/show/tbcy/support

Are you a business owner looking to grow your enterprise and take it to the next level? Then tune in to this episode of Gathering the Kings, hosted by Chaz Wolfe, as he brings in Vince Heuser to share his journey to success in the home services industry.Vince Heuser is an 8+ figure king in the home services industry, with his business Absolute Services being the largest garage door wholesaler in Kentucky. In this episode, Vince discusses his path to success, the importance of mindset in achieving goals, and the benefits of continuous learning.As a seasoned entrepreneur with over 14 years of experience in the industry, Vince has valuable insights to offer on how to build and scale a successful business. He stresses the importance of systems and processes, incremental improvements, and learning from others through best practice groups and networking.Vince also shares his decision-making process, how he stays visionary, and what he would do if he lost everything. He emphasizes that mindset is critical to success and that until you change your mindset, no amount of resources or knowledge can help you achieve your goals.Whether you're just starting out or looking to take your business to the next level, this episode is packed with valuable insights and actionable advice. So don't miss out, listen now and learn how to grow your business like a king!During this episode, you will learn about;[01:40] Intro to Vince and his business[02:10] What keeps Vince moving past his current success?[09:01] How Vince got started in business[12:39] Why Vince moved into service related business[14:06] What good decision helped Vince along the way?[15:34] Does Vince believe he had to deal with a lot of frustration to value a CEO Warrior?[18:16] How Vince views mindset as important to success.[21:39] What was a bad decision Vince made?[26:29] What is Vince's decision-making process?[28:29] If Vince could track only one metric, what would it be?[25:45] Does Vince network or mastermind?[27:03] Why does Vince find best practice groups still important even through his success?[29:33] If Vince had only one hour per week to work on his businesses, what would he do?[35:31] If Vince lost it all, what would he do?[39:19] How to connect with Vince[38:55] Info on Gathering The Kings MastermindNotable Quotes “It's all about systems and processes. That's what I preach all day long, every day, to everyone in our company.” - Vince Heuser“What I found out was that we were losing a lot of customers cuz I was ‘doing this guy a favor.'” - Vince Heuser“If I were to do that over from day one, I would've got into some sort of best practice group.” - Vince Heuser“When you start studying all business, it doesn't matter what you're in. There's a stair step of walls that you're gonna hit.” - Vince Heurser“Other than shelter, food and water, you don't need anything else that you have. Why are you making a decision on what anybody needs? Almost everybody buys by want, not by need.” - Vince Heuser“Until you change your mindset, I don't care what anybody gives you, especially if no one implements it.” - Vince Heuser“We stress small, incremental improvements daily. And, it leads to exponential growth.” - Vince Heuser“Everything is absolutely gonna remain the same if you don't do something to make that change happen.” - Vince Heuser“Whether it's sales, profitability, customer experience - those are the targets. That's...

Neighborly is a holding company that provides services through a network of franchise brands in the home services industry. It was founded in 1981 by Don Dwyer, Sr. with the goal of providing high-quality, dependable home services to customers across the United States and Canada. The company started with one brand, Mr. Rooter, and has since grown to include several other well-known brands. This episode was based on an exclusive Vetted Biz analysis, click here for the full report: https://www.vettedbiz.com/which-companies-does-neighborly-own/ Need help finding the right franchise? Click here: https://www.vettedbiz.com/franchise-search/ 00:00 Introduction 01:11 About Neighborly 02:14 Mr. Rooter 02:25 Glass Doctor 02:34 Mr. Electric & Mr. Handyman 02:54 Aire Serv 03:08 Authority Brands 03:15 Five Star, Belfor, Home Franchise Concepts & MidOcean 03:37 Threshold 03:58 Stellar Service Brands 04:11 Premium Service Brands 04:37 Conclusion #Neighborly #HomeServicesIndustry #FranchiseFindings If you are looking for more information, you can connect with us through our networks: https://www.vettedbiz.com/ https://www.linkedin.com/company/vettedbiz/ https://www.facebook.com/vettedbiz https://www.tiktok.com/@businessandfranchiseinus

[00:00:00] Corey Berrier: Welcome to the Successful Life Podcast. I'm your host, Corey Barrier, and today, folks, we're gonna be talking about how to improve your sales team. As a business owner, you know how important it is to have a strong sales team. They're the ones bringing in the money and helping your business grow. [00:00:22] Corey Berrier: But sometimes it can be hard to motivate yourself. , right, to sell more products or services or both. One of the best ways that you can improve your sales team is by giving them the correct tools, correct resources. And one of the best things obviously that you can do for your sales team is provide training on a regular basis. [00:00:48] Corey Berrier: It's. . If you have a sale, if you have a sales team in your organization and you're not training them. When I say sales team, I mean your people answering the phone. That's your sales team. Meaning your CSRs, your technicians, your selling technicians, and all of the above. Everybody in your company should be thinking about it. [00:01:09] Corey Berrier: how they can improve the customer experience. How can they,, they should all have a sales mindset, right? And so that may sound strange because you don't think of a CSR as having a sales mindset, but if you incentivize that CSR to do better, now you've got a sales role, right? You wanna make sure that they have the knowledge that. [00:01:31] Corey Berrier: Or the knowledge and the skills that they need to be successful. [00:01:34] Corey Berrier: So another way that you can motivate your sales team is by using, [00:01:43] Corey Berrier: I actually don't really love this, but it's for goal setting, and it's the smart look. It's better than nothing, for sure. I'm trying to look for all means. Let's see. Yeah. Or just goal setting. But make sure that they have the knowledge and skills to be successful. [00:01:57] Corey Berrier: Another good, great tool is goal setting, right? Help your team set specific, measurable goals that they can work towards. And give 'em incentives, right? A gift card, a bonus, something, and then follow through with whatever you say you're gonna do, right? It is the worst thing that you can do is to tell your employees you're gonna do something. [00:02:20] Corey Berrier: We're gonna, we're gonna run this contest, and whoever breaks their goal is gonna win X, or they're gonna get Y or whatever, fill in the blank. The problem is, If you don't follow through with that, you've really broken the trust between you and the customer or between you and the employee. You may not think it is that big of a deal. [00:02:46] Corey Berrier: You may think I just got busy. I just forgot to give them. That tape, that television that I said I was gonna get on me. Yeah. Or they keep reminding you, and you kept telling 'em you're [00:02:55] doing it, you're doing it. You keep putting it off, and in the back of your mind, it's just that drags you down. [00:03:00] Corey Berrier: Because you're constantly thinking about, gosh, I gotta get this stupid TV that I did for that stupid contest. That really didn't make me any more money because everybody found out the one guy got ahead early, and so nobody really tried. I hear these. When they're rewarded, they're gonna work harder. They're gonna be more motivated to sell and business owners, listen, you gotta lead by example. You gotta show your team how to sell effectively and be a good role model for them. When they see you working hard and selling, they'll be more likely to do the same, right? [00:03:41] Corey Berrier: If you're struggling with your sales team, remember, if you give 'em the right tools and resources, set goals, give incentives, and lead by example. , these things are gonna help you. So go back and write these things down because it's, look, if you're struggling with your sales team, there's probably, there's probably some other stuff going on there, but they're the people that make you the money, right? [00:04:06] Corey Berrier: If you don't have your sales team in order, your technicians, your CSRs, if you don't have these people in. How do you expect to win? Don't get me wrong. You can have a lot of these things outta order and think you're winning, but the truth of the matter is that you're avoiding doing things the right way. [00:04:26] Corey Berrier: Whenever you do get to those rough spots, whenever you do uncover some of these things, then the hole's a lot bigger. I don't know if any of that made sense, but you. [00:04:40] Corey Berrier: The point is like you gotta invest in your sales team. If you don't invest in those people, your business is gonna fall apart. They are the people that bring in the money to make the business run. Without them, you don't have a bus business, and it's that simple. And so it is mind-boggling to me that people would, one, not. [00:05:03] Corey Berrier: Not invest in these in, in your sales team. I don't understand why you wouldn't get these people trained or why, even better yet, why do you let somebody train them that's not qualified to train them. Like he, you might have your service technician, sorry, your service manager or your gm, or maybe you are teaching these sales classes. [00:05:25] Corey Berrier: But are you the best one qualified? Is the guy teaching them the best one qualified? Just because that service manager is a service manager, that does not mean he knows how to train your technicians, how to sell, and. You gotta think about this like this the most important part of your team is your sales team, which starts from the people that pick up the phone to the people that [00:05:50] take out the trash. [00:05:50] Corey Berrier: Everybody is part of your sales organization, your whole organization. If it is a pro-for-profit business, you want to make sales to make money. That's why you got in the business. You may have got in business for several other reasons. There's one reason for sure to buy to sell a product or service to make an income. [00:06:16] Corey Berrier: So if you're not making an income and you are struggling because you don't know what to do, n't let your, don't let your ego get in the way. Your ego is not your I'm ego. Think about that. And don't believe everything you think, right? Don't believe some of these stupid thoughts in your head about; I don't how painful this is gonna be when you uncover everything. [00:06:42] Corey Berrier: It might be painful when you finally get your stuff in order. In fact, it's gonna be a rough patch without a doubt because you don't wanna pay attention to these things. You don't want to look at them in a timely manner because it's not. , it's boring. It feels like somebody's got their foot on your throat to have to go and type in something in QuickBooks in an Excel spreadsheet or even in a CRM. [00:07:10] Corey Berrier: I get it, dude. Like, I hate all those things too. I put in systems and processes that help me. To not stress out about the things that I hate doing. And I have people in place now, one person in place that helps me do the things that I despise doing that need to get done. And it's a lifesaver because, well, she's worked with me, I don't know, a little over a year, probably, maybe longer than that. [00:07:40] Corey Berrier: And. She understands my crazy ADHD brain, right? She knows when to stop talking and when to start talking. Meaning, sometimes when I'm in mid-thought, right? Like I, I either forget or whatever. And so if I sit there long enough without any noise, they'll come back to me. And so she's learned that if we're on Zoom, she watches me. [00:08:08] Corey Berrier: and she knows when I'm thinking. She knows when I'm jammed up, and she knows really knows when to offer advice. She knows when to not offer advice, and that's a good partnership there. It didn't come easy, dude. I went through; I think, three. Assistance before this one. And it is frustrating, especially when you know you have people that you think are doing things and they're not doing things right. [00:08:39] Corey Berrier: And so it's fascinating. So my assistant to the, in the Philippines, it's just a virtual [00:08:45] assistant. Which is fascinating, and I'll tell you, I'll tell you that. I'll tell you this. I don't know if you've ever had experience with virtual assistance. Maybe you have, maybe you haven't. But they work for a reasonable amount of money for what they do. [00:09:09] Corey Berrier: it's a good deal, right? It is a good deal. It's a better deal than you're gonna get here. And I don't mean you should outsource everything, but if you have like mundane tasks as I have in your life, and most likely you do, those things just keep getting put on the back burner. Keep putting, put on the shelf. [00:09:27] Corey Berrier: I'll just give you a good example. I despise. I despise writing emails. I despise anything about email. And one thing, and I mentioned this a few podcasts ago, one thing that great salespeople hate doing is prospecting. I ha hate prospecting. So what I've done is I've set up the time every day for two hours, and we go through and we send emails. [00:09:53] Corey Berrier: or we send follow-up emails. We do; I put her in a plan. I just sit in front of the computer, and I, we just, she pulls up, she shares her screen and goes in and just does everything I ask her to do. And it works. But here's the thing, like I can't, my brain, for whatever reason, cannot co, can't comput. [00:10:23] Corey Berrier: Doing both of those, kinda directing the project and doing the project. I, I'm not really good, especially well in that situation, especially since I hate email. I'm just, look; I'm just like you. I am literally no different than you. If you're a contractor, you and I are just. The only difference is you may sling a hammer every day, and I do not. [00:10:50] Corey Berrier: That's the only difference. Otherwise, we are identical, which is why I love working with people in the trades. And it's cool because I get you. I totally get you. I understand what you're going through. I understand. Your asses are on fire. And I also understand that you don't want to tell anybody, you don't want anybody to know your asses on fire, but for a few reasons, probably one, you either have built, you know, a million, 2 million, 3 million business and you really aren't making any money, and it's embarrassing. [00:11:30] Corey Berrier: So that could be one reason. Another reason could be that, you know, you're, you don't feel like you deserve all. [00:11:40] money that's coming your way. And so you feel like it's boastful. You feel like it's bragging. If you tell people, you know, we did a million dollars last year, you think people are gonna judge you because of the money that you made, and they are gonna judge you, but they're gonna judge you. [00:11:56] Corey Berrier: And if you don't have the money, right, it just depends how it doesn't matter. People will judge you regardless. So why not put your best foot forward? Why not make as much money as you possibly? And drown out all that noise, right? And it's just frigging noise. It's all it is. People don't like to see you win. [00:12:21] Corey Berrier: Well, the people I hang out with like to see you win, but for the most part, if you've got somebody heckling you in your DMS or in your comments like, see you like and nothing better to do, they're probably in their mother's basement sitting around eating Cheetos, waiting. For the next VR session to start, who knows? [00:12:42] Corey Berrier: But that's what I have to think of. When somebody pops in my comments, they say something stupid, or they try to bait me into an argument I don't like, I just know it's dude, I'm not doing it. Like I don't even know you. Why would I give you? Any ounce of my energy unless I'm having fun with it, right? [00:12:59] Corey Berrier: Unless I'm messing with you, and I'm having fun with it, and I'm getting some pleasure out of it, I'm enjoying it out of it, then guess what? I'll keep doing it, or I'll do it. But otherwise, it is a waste of time. At least I know going into this that if I start this stupid conversation with this guy or I react to this person, and I start a conversation in the comments, I know I've gotta be committed to spending God knows how much. [00:13:25] Corey Berrier: wrapping back and forth with this individual. And as long as you I know that going into it, it's not so bad, but if you don't know that going into it, you randomly go off on these tangents like a lot of people do. I don't even know how people work sometimes. Anyway, I went. I got off on a tangent. [00:13:41] Corey Berrier: It, so I hope you've enjoyed the show, and look, I just wanted to give you some of these sales tips. I want you to be more successful and look. If you have problems implementing these things, you can reach out to me, of course. And, look, one of the most important things I mentioned today is to lead by example, right? [00:14:06] Corey Berrier: I need you to lead by example. If you're a business owner, you've gotta, you gotta pay attention to what you're doing everywhere you're going because, Your employees are watching every single thing that you do, and if you're habitually coming in later than you're supposed to come in, they know. So that tells them this guy, my boss, does not really value being on time. Therefore, I should not [00:14:35] necessarily value. [00:14:36] Corey Berrier: being on time, right? I can be late. The boss is late. Why can't I be late? Or maybe they think the boss is late. I should be a little bit; I could be a little bit I could be late, but just a little bit earlier than the boss, right? Because then he'll never know. He knows. I just think it's important if you're a leader, that you lift people. [00:14:56] Corey Berrier: and if you're a GM or a service manager, most of the time, that role is talking down to people. Most of the time, that role is just being really hard on people. But also you, I would say cha, I would challenge you to change your PERS perspective on that and take the. Push from the bottom aspect like the owner should be doing, right? [00:15:20] Corey Berrier: You push everybody up, don't beat 'em down. People are, people don't really need to beat down these days, and I don't. I'm not saying that this goes for every single individual, but I know there are people on your team that you, absolutely need to beat down, of course, which means they really should be probably fired. [00:15:37] Corey Berrier: But the point is that's the point [00:15:47] Corey Berrier: anyway. as the owner, you gotta lead by example. If you're the gm, lead by example. If you're in a position in your company where other people depend on you for guidance, you're a leader. You are a leader. And so when you do things that a leader's not supposed to do, you're setting an example for your employees to do the exact same thing. [00:16:10] Corey Berrier: It's just like a mother and a daughter, a father and a son, father, daughter, whatever. , our kid watches everything that we do, and she picks up on all the good habits and bad habits. Your employees do the exact same thing. So I would just encourage you to make sure that you're following your core values. [00:16:26] Corey Berrier: Make sure that they're not just something posted on the wall that you don't ever look at, right? And if you don't have core values, you have to figure those things out. A couple of mines. Go the extra mile. One, do what you say you're gonna do. Be intent. [00:16:42] Corey Berrier: So I would suggest that if you haven't done that, it would be a good idea to do that to have core values and then to abide by them. . And look, I appreciate you listening. Do me a favor. You can go over to it, and I'll drop the link in the show notes to my YouTube channel. I'll also drop a few other links that will be very valuable to you in the show notes. [00:17:05] Corey Berrier: So go ahead and scroll down. You'll see the links down below. And also, while you're doing that, give me a review, please. I appreciate you. I appreciate you listening. We'll see you on the other side. Please join my free Facebook group https://www.facebook.com/groups/thetradeschools  Follow me at: You Tube  https://www.instagram.com/coreyberrier/ www.linkedin.com/in/coreysalescoach  https://thetradeschools.com/   Grab the Contractor Plus App:  https://contractorplus.app/   9 Simple Steps to Sell More $H!T! 9 Simple Steps to Sell More $H!T! 

Let's end November with a bang as we bring in Steve Akian for the first time in the podcast! Steve is the CEO (or as he calls it, the Chief Vision Officer, or CVO) of Akian Plumbing, Heating & Air Conditioning based in Watertown, MA. He is also a master plumber and a certified plumbing designer and has been in the trades for 14 years. You can credit his grandparents' neighbor as the one who inspired Steve to pursue a plumbing career. He started as a plumbing apprentice and the rest is history!Akian Plumbing, Heating & Air Conditioning is composed of a team of professionals with a broad background in the plumbing, heating, and home service industries. They aim to provide excellent home services paired with an exceptional customer experience. With Steve's wealth of experience working with high-profile clients such as Harvard University, Boston University, and Novartis, to name a few, he was motivated to bring these standards of excellence to the home services industry. Basically, Akian Plumbing, Heating & Air Conditioning provided a higher level of knowledge, service, and expertise needed in the residential market.  How was your biggest setback your greatest gift?Who do you look to solve your problems?What was your mindset around getting out of massive debt with the IRS? What is the impact of paying attention to what you're feeding your mind?How can you actually make a New Years' Resolution work, ie make new habits stick?What is the impact of a healthy morning and night routine and how can it change your life?What is your mindset when it comes to technology and the impact it has on productivity?How do you prevent the dangers of comparison from impacting your life?Find Steve :On The Web: https://www.akianplumbing.com/Facebook: https://www.facebook.com/Akianplumbing/Linkedin: https://www.linkedin.com/company/akian-plumbing-home-services/Join Our Group: https://www.facebook.com/groups/hvacrevealedPresented By On Purpose Media: https://www.onpurposemedia.caFor HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662Sponsored by Sera. Sign up now! https://sales.sera.tech/hvac-revealed

By providing excellent customer service, you're not only creating loyal customers, but you're increasing your chances of making sales and generating high-value referrals.    When everyone on your team is equipped with strong customer service skills, they can provide an exceptional experience that builds customer loyalty and fuels business growth. While this is true, it all starts with YOU. If you communicate well and model excellent customer-centric service, your team will too!   Meet Zac Garside, Head of Marketing at Power Selling Pros, a company offering personalized Customer Service Representative and Dispatch training. Zac is also the host of This Call May Be Recorded, a weekly show where Zac and his team listen to recorded customer service calls and coach them live.   Join us as we learn from Zac the best-kept secrets to developing excellent customer service experiences and building customer-centric value in your business!   tldr; In this episode, we discuss the following: How contractors and service businesses benefit from customer service coaching and tracking call center KPIs. 8 ways to create a “wow” customer service experience. Building tangible value in your service business so you can increase sales. Get FREE training samples from Power Selling Pros  “We help companies realize that your success, your value, is determined by how much more you give in value, how well you serve your customers, compared to how much they pay you.”  — Zac Garside  Want to increase your sales and generate high-value referrals?  In this episode, we share tips for generating high-value referrals and increasing sales. By providing excellent customer service, you're not only creating loyal customers, but you're increasing your chances of making sales and generating high-value referrals.  When everyone on your team is equipped with strong customer service skills, they can provide an exceptional experience that builds customer loyalty and fuels business growth. While this is true, it all starts with YOU. If you communicate well and model excellent customer-centric service, your team will too! Zac Garside, Head of Marketing at Power Selling Pros, a company offering personalized Customer Service Representative and Dispatch training. Zac is also the host of This Call May Be Recorded, a weekly show where Zac and his team listen to recorded customer service calls and coach them live. Intrigued to listening to his ways to create a “wow” customer service experience? Join Tersh Blissett and his co-host Josh Crouch and learn from Zac the best-kept secrets to developing excellent customer service experiences and building customer-centric value in your business! Become a successful entrepreneur by taking advantage of the wisdom he shares. (Zac Garside runs Marketing at Power Selling Pros, the company that gives you personalized CSR & Dispatch training, and hosts This Call May Be Recorded, the weekly show where you get to see Zac and his team listen to recorded customer service calls and coach them up live! During the last 7 years, Zac has coached more CSRs & Dispatchers than Power Selling Pros can even keep track of. He also writes some of the most loved and read emails in the Home Services Industry about Customer Service, Sales & Leadership. Over 5,000 people get his free emails 3 times a week.) If you are a tradesperson struggling to overcome challenges, you don't want to miss this episode. In this episode, we discuss the following: How contractors and service businesses benefit from customer service coaching and tracking call center KPIs. 8 ways to create a “wow” customer service experience. Building tangible value in your service business so you can increase sales. Zac shares- Reasons Why Contractors Should Hire a Customer Service Coach ”Usually, when contractors come and work with us it's because of some pain… This is about a lot more than just booking more calls and getting the team aligned around a script. This is about customer service being a central guiding philosophy of the business. We WOW the customer. Period,” says Zac Garside [05:51-05:48] Garside shares six KPIs to start tracking if you have no call center metrics “I'm in favor of simplicity. If you aren't tracking anything, you only need to track six things for your call center… the number of calls taken and made, the number of appointments booked, the booking percentage, the number of maintenance plans sold on the phone, average talk time, and average time before answer,” says Zac Garside [16:11-16:40]  How to Accommodate Your Customers and Keep Them Happy When Demand is High  “This is about a lot more than just booking more calls and getting the team aligned around a script. This is about customer service being a central guiding philosophy of the business.”  — Zac Garside  “What are the odds that, if you let that customer hang up because you couldn't get there soon enough or you're booked out solid, what are the odds that they're going to call the next person in line and magically get exactly what they're looking for? Very slim,” advises Zac. [29:05-35:06] Zac Garside recently joined Service Business Mastery Podcast, and here are some highlights of the podcast: Zac discusses how contractors and service businesses benefit from customer service coaching. Common CSR pain points for contractors The 6 most important KPIs for customer service teams to know and track He shares 8 ways to create a “wow experience” with customer service communication skills How to develop your customer service communication skills The most effective ways to communicate with customers The show talks about how to build value in your service business so you can close more deals   Shout out to those who have partnered with us to make this information possible to share! Sera https://sera.tech/go/service-business-mastery/ - Request a demo through Service Business Mastery for a discounted Onboarding and Per Tech Fee. Upfrog https://www.upfrog.io/ CompanyCam https://www.companycam.com/SBM/ - Visit www.companycam.com/SBM for a 14-day trial and 50% off your first two months Tune In To Hear The Latest & Greatest In Business Service Trends Join the Service Business Mastery Facebook group. Email us at Podcasts@ServiceBusinessMastery.com To check out more fun and valuable videos, do not forget to follow our YouTube Channel. Email us at Podcasts@ServiceBusinessMastery.com Learn all about the Hosts of Service Business Mastery! Listen to this podcast and get equipped with essential business advice from this impactful conversation. So, what're you waiting for? Tune into this episode immediately and get one step closer to becoming the successful owner of your dreams. Subscribe to Service Business Mastery on Apple Podcasts, Spotify, our website, or wherever you get podcasts to hear more such fascinating and insightful stories.    

Homee is different. Homee is a disruptor in the Restoration space. Is what Homee is doing going to spread through all verticals in the home services space? These are the questions we were thinking as we sat down with Brandon, Augie, Jeremy, and Alex of Homee. It was great to have all the guys on the show as we were able to drill down on each part of the process as each guest plays a different role at Homee and had deep insight to what they are doing in each department.Although this episode centers around Homee's restoration model, we think the information in today's podcast deserves a serious examination for all aspects within the industry.  Enjoy,

In this episode, Ryan and Tamara sit down with Zac Garside, CEO of Power Selling Pros, to discuss core values, why the PowerSelling Pros system works, and Zac's top tips for improving booking rates with customers. Zac Garside is the CEO of Power Selling Pros. Described as an "outside the box thinker" with the rare ability to "give feedback in a caring, supportive, and clear way," Zac and his team are striving to build the Home Services Industry's most effective customer service training programs for Contractors. With over 1,000 people currently in their training, Power Selling Pros is here and ready to share what's working right now in customer service. Find Zac at: http://powersellingpros.com/free Find Ryan at: https://garagedooru.com https://aaronoverheaddoors.com https://suchnsuchmedia.com Check out our sponsors! Sommer USA - http://sommer-usa.com Surewinder - https://surewinder.com Schweiss Door - https://bifold.com All Brace - https://all-brace.com --- Send in a voice message: https://anchor.fm/torsion-talk/message

On this episode of the Firepreneurs Podcast, we bring on guest Brian Hegarty. 33 Year Veteran of the Home Services Industry, Brian has endured and thrived in many of the financial crises over the last 3 decades. That type of resiliency gives him a confidence that says "Bring It On" to all this talk of a Recession. Hearing from those who have been there done that is a huge confidence builder for business owners and Firepreneurs who may be in the early stages of building their business, or are nervous about holding onto what they've already built. Brian's authenticity and positive attitude makes this a well timed interview for our audience; however, the lessons he describes in the interview will be applicable for years to come. Enjoy! 

When it comes to choosing a franchise, there are many things to consider. Claudia Carrillo, a Gotcha Covered Austin franchisee, shares her process for selecting the perfect franchise opportunity. Visit their website: https://www.gotchacovered.com/ Want to speak with a franchise specialist about Gotcha Covered or another franchise? Click here: https://share.hsforms.com/1ZtNM19w4R8WIXyNa_97N7w4e0xw 00:00 Introduction 00:59 Claudia Carrillo Background 02:54 Q&A How did you decide to go down the franchise path? 05:07 Q&A What type of industries did you explore in the franchising world? 05:36 Big Opportunity in the Home Services Industry with the Pandemic 07:21 Q&A What services does Gotcha Covered provide? 08:33 Gotcha Covered Corporate 10:34 Q&A Did you talk to many franchisees as part of the validation process? 12:49 Q&A Is there anything you would have done differently? 13:42 Benefits of Franchising 14:51 Conclusion #GotchaCoveredFranchise #FranchiseFindings If you are looking for more information, you can connect with us through our networks: https://www.vettedbiz.com/ https://www.linkedin.com/company/vettedbiz/ https://www.facebook.com/vettedbiz

If you don't know Erica, you are missing out on a service industry guru. Erica Leonor is a passionate leader in the Home Services Industry. She is a national speaker, trainer, and sales coach for the trades who helps business owners and their companies thrive through her classes and workshops. She loves to help motivate and inspire teams to up-level their lives, relationships, and businesses through teamwork, sales, and the customer experience. She serves on the Board of Directors for Women in HVACR and enjoys creating opportunities for women to receive mentoring, networking, and relevant educational experiences. Erica has a bachelor's degree in Anthropology and enjoys traveling the world. She is married, has a new baby daughter, speaks Spanish, and loves The Lord of the Rings, Harry Potter, and Star Wars.Erica chats with our hosts today about how to get your team on board with upselling and booking the call. We hear all about what Erica considers her secret sauce on customer service etiquette and all the key KPIs (Key Performance Indicators) that contractors can use to measure success. We could chat with Erica all day and just squeeze all the tips and tricks and knowledge out of her, but we hope these key points help you in getting your team onboard with upselling and booking the call. It all starts with your customer service reps!Check out our downloadable item of a list of the best “E” words for effective and exceptional customer service. Click >>HERE>HERE

Christina and Lorne are joined by Colleen Keyworth, Sales & Marketing Director at Online Access and President of Women in HVACR, to discuss her history in the home services industry, challenges facing the industry and her predictions for the future.

Listen to Bryan Clayton from GreenPal discuss the past, present, and future of the landscaping industry. On this episode, Bryan discusses how the lawn care industry has changed over the years and where it is headed in the future. He also discusses new opportunities in the home services industry. Tune in to find out: How the lawn care industry has evolved. What is the future of the lawn care industry? What are the opportunities in the home services industry? He also discusses what they have in mind to grow their platform in the future.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Chuck Thokey is a sales and marketing coach, author, mentor, and one of the most sought after keynote speakers in the Home Services Industry. Chuck is also the co-founder of TOP REP Sales Training. Helping small to large home improvement organizations grow their sales by as much as 50%-80%, Chuck has the experience and knowledge to meet and even exceed your revenue goals. Most companies looking for an effective coach are asking for someone with up to date success and experience, Chuck has built several of the largest sales teams in the industry and is widely known as America's Top Sales Leader. Chuck is currently the VP of Sales for one of the fastest growing exterior remodeling companies in Ohio, American WeatherTECHS operating out of Cincinnati, Dayton and Columbus where it doubled their revenue in just 6 months. On this episode we talk about the missing piece in your sales process, booking appointments. Links: https://www.facebook.com/cthokey https://www.linkedin.com/in/charlesthokey https://www.instagram.com/chuckthokey/ https://www.bizsuccessadvisors.com/ Check out the Pitch Pro Movement: https://www.pitchpromovement.com/jim Give us your feedback! https://ask.roofermarketers.com For Tips, Strategies, and Free Downloads visit our website and join the Roofing Success Facebook Group: www.facebook.com/groups/1940365569408073/ https://roofermarketers.com The Roofing Success Podcast Text Jim @ (612) 512-1812 – Say Hi! I would love to hear your feedback, pros & cons! Please leave us a review!

On this week's episode of The Lion's Den, I handed the spotlight off to own very own Chief Sales Officer, Bill Rossell, as he sat down with Paul Redman of Contractor Commerce.Paul has an interesting story—he's been in several industries gaining experience to take on new challenges and opportunities. Most recently, he has focused on innovating the home services industry for contractors and business owners. How? Paul's been working with these contractors in a unique way, by introducing e-Commerce technology and logistics into their processes and changing the way they sell. In his own words, Paul works hard to keep the value with the contractors and deepen the long-term relationship between company and customer.Want to heat up your marketing in 2022? Reach out to my team for a FREE marketing consultation: https://1seo.com/digital-marketing-audit-request/ You can check out Contractor Commerce and Paul at: https://www.contractorcommerce.com/ Keep up with The Lion's Den! Visit our website: https://digitallion.com/ Facebook: https://www.facebook.com/Lancebachmanndigital Instagram: https://www.instagram.com/LanceBachmann Twitter: https://www.twitter.com/LanceBachmann 

New CMO Dhanusha Sivajee talks about expanded offerings and digitizing Angi's customer experience

Chuck Thokey is a sales and marketing coach, author, mentor, and one of the most sought after keynote speakers in the Home Services Industry. Chuck is also the co-founder of TOP REP Sales Training. Helping small to large home improvement organizations grow their sales by as much as 50%-80%, Chuck has the experience and knowledge to meet and even exceed your revenue goals. Most companies looking for an effective coach are asking for someone with up to date success and experience, Chuck has built several of the largest sales teams in the industry and is widely known as America's Top Sales Leader. Chuck is currently the VP of Sales for one of the fastest growing exterior remodeling companies in Ohio, American WeatherTECHS operating out of Cincinnati, Dayton and Columbus where it doubled their revenue in just 6 months. On this episode, we talk about adjusting your sales process to the lead source so that you can increase conversions. Links: https://www.facebook.com/cthokey https://www.linkedin.com/in/charlesthokey https://www.instagram.com/chuckthokey/ https://www.bizsuccessadvisors.com/ For Tips, Strategies, and Free Downloads visit our website and join the Roofing Success Facebook Group: www.facebook.com/groups/1940365569408073/ www.roofermarketers.com The Roofing Success Podcast Text Jim @ (612) 512-1812 – Say Hi! I would love to hear your feedback, pros & cons! Please leave us a review!

The Interview Discusses: Brandon's views on running a public company (especially during times of stock price volatility). Why ANGI took the rare step for a public company and stopped providing quarterly guidance. How ANGI is trying to transform the way consumers purchase home services and why he believes home services is one of the last major categories without a significant online presence. How ANGI is helping to reduce the lack of price transparency in the home services business. How he believes ANGI will be able to compete against Facebook and Google in the home services category. Brandon's views on potential anti-competitive behavior by companies like Google and whether the government should be exploring antitrust action. The opportunity ANGI sees in fixed priced services and how they are building a similar model to that of Uber or Doordash. ANGI's partnerships with both Realogy and Loews. How COVID has impacted ANGI's business and which categories are doing well and which are struggling. Why millennials are an incredible tailwind for their business. Why he believes ANGI will do well regardless of economic conditions. And much more…Biography: William B. (Brandon) Ridenour is CEO of ANGI Homeservices (ANGI) and also serves on the Board of Directors. Prior to assuming the role of CEO of ANGI Homeservices, Mr. Ridenour served as the Chief Product Officer of ANGI Homeservices and as the Chief Product Officer and Chief Technology Officer of HomeAdvisor for six years leading up to the acquisition of Angie's List in 2017. In this role, Mr. Ridenour managed web and mobile product strategy, product design and development, as well as the operations of HomeAdvisor's North American subsidiaries, HomeStars, mHelpDesk and CraftJack.Earlier in his career, Mr. Ridenour served as the Senior Vice President of eCommerce at Nutrisystem, Inc. where he managed e-commerce organization and supported multiple large scale e-commerce platforms. He also previously served as the Director of eBusiness Solutions at Scholastic.Mr. Ridenour currently serves on the board of Builder Homesite, Inc., a company whose mission is to bring home building leaders together to develop world-class technology solutions. He is also on the board of Axial, the largest online marketplace connecting private companies to capital.To read the transcript of this interview click here. 

Kenny Chapman founded The Blue Collar Success Group with the mission to help home services industry operators become real owners. The coaching, training, and development company gives home services business owners the tools to improve employee consistency, retention, communication, and management, as well as maximize leads. A better sales process increases sales and growth. Kenny likens the relationship between sales and marketing to marriage. It takes a certain degree of communication and teamwork in order for it to be successful. “The sales team and the marketing team can have a really good marriage where everything is communicating really well and reporting is going back and forth or sales and marketing can end up... in divorce or a turmoil-based relationship.” Kenny emphasizes that it's important to ask what each team can bring to the table to solve issues in sales. With combined efforts, marketing and sales teams can create a productive system that will bring in leads. What should you be doing before the sales process starts? Take the time to consider what your service or product is worth and what customers are willing to pay for that service or product. “You've got to figure out cost to goods and labor estimates and all these things. And if you don't do it effectively, which most don't, then you go to market underpriced and underpriced selling kills everything.” The Blue Collar Success Group provides a “12 Step Ultimate Client Experience” that focuses on the relationship between the company and the customer. In the customer/company relationship, you are the hero, you are providing an invaluable service. Marketing and Sales Marketing and sales transactions can be broken down into a system of three steps: Primary marketing and attracting the customer. This is where Scorpion comes in. The sale and the follow through. The review, follow-up, and “happy call.” These steps demonstrate the attentiveness required for success. The process is not over after the sale is through. You still must ensure your product or services are adequate, and also cultivate a continued relationship with your client that may prompt their return and possible promotion of your business. How do you determine where you're starting to make sales? Kenny highlights a few steps to help you determine when and where your business is making sales. Meet with a business coach. Have clarity in what you're doing and why. Check revenue numbers and key performance indicators. In the home services industry, many of the services and products offered were at one point considered a commodity and wants. However, over time these wants have become necessities—giving your service an invaluable edge. If you are confident in the value of the products and services you provide, your customers will be confident in you. Business Sales Process Investment To-Do List Business owners need to be thinking more, Kenny says. Step back and brainstorm, plan, assess current problems and successes, and predict future outcomes. The problem is, in the home services industry, boards of directors don't really exist. The Blue Collar Success Group's Mastermind Groups enable business owners to reach a board of directors mentality without ever establishing an actual board. Align margins correctly with pricing. Find clarity in what you want to accomplish. Make sure your sales team has a strong script and is trained effectively. Build the system for the person having the communication step-by-step. Why are podcasts important for home services business success? “Our frontline is kicked in the teeth all day... we have challenges day after day, call after call… as owners, as leaders of these organizations, we have got to get some good information, we have got to listen to people who are going through the same thing.” Listening to peers in the industry via podcasts can relieve stress for home services business owners. You can discover invaluable tips on business priorities, improving management and sales skills, maximizing leads, and advancing overall business growth.

Howie Metz is the owner and founder of Quality First Plumbing & Heating based out of Denver, CO. Since 2008, Howie and his wife have created a home services business known for its family-run, family-based, family-values approach and high-quality service. It was his brother who initially introduced him to plumbing. When they parted ways, Howie was inspired to start his own business built on a foundation of trust and integrity. “It's not just about money, it's about solving their problem, not selling them things they don't necessarily need, giving them options, but looking out for their best interests first, instead of my own. And that really set us apart.” Quality, Howie says, is the most important aspect of what they do. And, it lasts. Maintaining Quality and Staying Ahead of Competition They make a call to see how every job went. He makes sure that all of their techs perform their job as good as he would have. They strive for consistency by triple checking everything they do. They keep their customers informed. They take time to make sure every job is done well. “We completely embrace technology. We take pictures before, during, and after so there's no question. If a customer may have forgotten something they said on the phone when they were booking the call, they have the capability of listening to that call on the job site... using technology to everyone's advantage makes us do a better job, a longer lasting job, and there's complete accountability.” Building a Quality Team Howie says he looks for three things when hiring: be on time, be sober, and give 100% of your best self. Quality First's family-centered approach to culture has also drawn loyal, invested employees into the fold. Howie values his employees' ideas and feedback, which he says often informs and shapes the trajectory of the company. However, it is often challenging to find and recruit techs for the trades because today's generation is groomed to go to college. The trades are suffering because the pool of experienced people is dwindling. “I go to high schools and I talk to kids and if you're good with your hands, this may be a viable alternative for you, whether it be a plumber, a heating guy, or an electrician.” Advice Shift from a “trust” mindset to a “trust AND verify” mindset. Have a mission. Know your why. For Howie, his mission is giving back and his why is his family. Creating a Motivational Culture Howie begins every company meeting with high energy music and a motivational video. This keeps his team engaged, positive, and connected. He also shares how utilizing technology in their company workflow is crucial for keeping Millennials motivated and excited about doing their jobs well. Thanks to Scorpion, Quality First has gone from having clients mainly in the commercial space to expanding into the residential space. Howie credits the trustworthy experts at Scorpion for helping his team achieve their goals and deliver high-quality home services.

Welcome to a special edition of the To the Point Home Services podcast!I am joined by my long-time friend, Bill Rossell, to dive deep into something truly extraordinary – the Home Service Freedom Event.The event is hosted by Tommy Mello, CEO of A1 Garage, who has emerged as a pioneering figure reshaping the garage service industry.With an unwavering commitment to excellence and a passion for innovation, Mello has propelled A1 Garage to 32+ locations in 20 states with $200+ Million in yearly revenue while revolutionizing the customer experience along the way.The Home Service Freedom event is an opportunity for contractors and business owners in the home service industry to level up their game, connect with like-minded professionals, and gain insights from the best in the field.This event is all about empowering individuals and helping them achieve financial freedom, success, and growth within their businesses.At its core, Home Service Freedom aims to provide a platform where contractors, regardless of their specific niche within home services (think HVAC, plumbing, roofing, siding, garage door, and more), can come together to:Learn: The event offers a wealth of knowledge from industry leaders, not theorists, but real business builders. You'll discover proven tactics and strategies that have helped others create successful home service businesses.Network: Networking is a vital component of any business event, and Home Service Freedom is no exception. It's an opportunity to connect with experts and fellow professionals who are genuinely willing to help you grow.Scale: Whether you're running a small operation or a multi-million-dollar company, Home Service Freedom equips you with the tools, systems, and processes to scale your business effectively. Achieve Freedom: The ultimate goal is to give you the freedom you desire. Whether it's financial freedom, freedom from daily operational hassles, or the freedom to explore new opportunities, Home Service Freedom is your roadmap.So, if you're serious about taking your home service business to new heights, consider attending the Home Service Freedom Event.It's a chance to learn, connect, scale, and ultimately achieve the freedom you've been working so hard for.Tune in to this feature episode to learn more about the Freedom Event and why it's a MUST-attend for home services business owners. This episode was sponsored by:- Smart AC: https://smartac.com/- Home Service Freedom: https://homeservicefreedom.com/Key TakeawaysIntro (00:00)Meet Bill Rossell (02:03)The Home Services Freedom Event (03:52)To the Point rapid fire questions (06:22)Bill's health journey and overcoming challenges (13:53)What makes the Home Services Freedom event different (23:42)Who should attend the event (29:55)Business growth and networking opportunities (31:17)Accountability after an event (34:36)Investing in events to scale your business (44:45) Additional Resources ➡️ Schedule a FREE consultation here: https://rynoss.com/contact-us/  Register for the Home Services Freedom event: https://www.freedomevent.com/Use Code RYNO20 for a 20% Discount------Bill Rossell's Facebook: https://www.facebook.com/bill.rossell.3/ To The Point Home Services Podcast is a home services podcast that gets to the point! Focused on helping HVAC, plumbing, electrical, roofing, and many other HS companies grow exponentially.