Podcast appearances and mentions of ruthie sterrett

Are you ready to grow a business that markets to moms without social media draining your energy? Hey there, I'm Ruthie Sterrett, founder of The Consistency Corner, a strategic social media marketing agency for brands that serve moms. I know firsthand that marketing can feel overwhelming, and that's why I created this podcast—to help you simplify social media, amplify your message, and grow your brand with ease.

I'm excited to share my guest episode on the Consistency Corner Podcast with Ruthie Sterrett!   In this episode, we tackle a topic I know many of you wonder about—the ever-mysterious social media algorithm. We break down how it works, how to make it work for you, and why understanding it can transform your content strategy. Ruthie and I also dive into the role social media plays in your overall marketing, the value of genuine engagement, and the benefits of outsourcing when the time is right.   If social media has ever left you scratching your head or feeling overwhelmed, this episode is full of tips and insights to help you approach it more strategically and confidently. In this episode of the podcast, we talk about: Demystifying social media algorithms and how to make them work for your business Understanding the unique role social media plays in a larger marketing strategy The importance of active engagement How to know when outsourcing social media is the right move for you Relationship building on social media & alternative relationship building methods …And More!   Special thanks to: Ruthie Sterrett, host of The Consistency Corner Podcast Listen to the original episode here: https://www.theconsistencycorner.com/blog/decoding-social-media-algorithms-with-andrea-jones-episode-175 Website: https://www.theconsistencycorner.com/ Connect with Ruthie on social media: Instagram: https://www.instagram.com/theconsistencycorner   Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/337

In this episode, I interview Ruthie Sterrett, founder of The Consistency Corner and a branding and social media marketing expert, to discuss how Etsy sellers and e-commerce businesses can effectively leverage social media to grow their brands. Ruthie shares her journey from retail management to becoming a marketing director for an 8-figure brand and eventually launching her own agency. She reveals her approach to turning social media into a tool for meaningful connection and long-term success, rather than a standalone strategy.In this episode, we discuss:[03:06] Why Social Media Isn't a Strategy [08:40] The Importance of Knowing Your Ideal Customer [10:18] The Three Content Pillars You Need to Utilize[15:26] Social Media vs. Email Marketing - Which should I prioritize first?[29:00] How to Elevate Your PerformanceConnect with Ruthie:Website: https://www.theconsistencycorner.com/ Instagram: https://www.instagram.com/theconsistencycorner/About Ruthie Sterrett: Ruthie Sterrett is the Founder and CEO of The Consistency Corner, a full service marketing agency that provides CMO level strategy and done-for-you implementation for CEOs ready to take off the marketing hat. With 15+ years of experience and wins like taking a $20M retail brand to $100M, Ruthie is uniquely qualified to help CEOs leverage marketing differently, and get back to leading their company and serving their clients. She is known for her optimistic and upbeat personality paired with a solution finding growth mindset. In her spare time, Ruthie loves cheering on the Purdue Boilermakers while raising her family in sunny Florida.Want to get your $1 trial listing? Head to EtSEO and grab it today.

In this episode, Jodi interviews Ruthie Sterrett of The Consistency Corner. Ruthie offers Write Publish Market listeners practical advice on creating Instagram 9-grids and 3-grids to streamline content and messaging for busy entrepreneurs and business owners. Jodi and Ruthie both emphasize the importance of integrating mission, vision, and values into marketing efforts for business owners, particularly those writing books. The episode wraps up with tips on maintaining effective marketing strategies for book launches.   Time Stamps: 00:00 Podcast: Writing, publishing, marketing books for entrepreneurs. 03:24 "Marketing isn't limited to social media." 08:55 Instagram 9-grid: Profile design for strategic storytelling. 11:22 Nine grids are not ideal for everyone. 13:52 Develop a writing routine with Ready Set Write. 19:10 Created 9-grid; added 3-grid for promotion. 19:44 Updating Instagram is easier than websites. 25:01 Ensure human touch in AI-driven content creation. 28:17 Great explainer, calm demeanor, similar to teacher. Keywords: Ruthie Starrett, The Small and the Mighty, Jodi Brandon, Bowling Alone documentary, civic engagement, social media strategy, Instagram 9 grid, Author Entrepreneurs Lab, Write Publish Market Podcast, book publishing industry, marketing agency, Consistency Corner, working moms support, social media algorithms, email marketing strategies, AI content creation, mission vision and values, content exploration, personal branding, business profiles, foundational business elements, book recommendations, Sharon McMahon, email list promotion, social media engagement, 3 grid strategy, Instagram pinned posts, writing routine, Ready Set Write challenge, book launch strategies, quarterly 9 grid review Resources Mentioned: Ready Set Write Challenge: www.jodibrandoneditorial.com/readysetwrite The Small and the Mighty by Sharon McMahon About Our Guest: Ruthie Sterrett is the Founder and CEO of The Consistency Corner, a full service marketing agency that provides CMO level strategy and done-for-you implementation for CEOs ready to take off the marketing hat. With 15+ years of experience and wins like taking a $20M retail brand to $100M, Ruthie is uniquely qualified to help CEOs leverage marketing differently, and get back to leading their company and serving their clients. She is known for her optimistic and upbeat personality paired with a solution finding growth mindset. In her spare time, Ruthie loves cheering on the Purdue Boilermakers while raising her family in sunny Florida.   Website: https://www.theconsistencycorner.com/ Instagram: https://www.instagram.com/theconsistencycorner/ LinkedIn: https://www.linkedin.com/in/ruthie-sterrett/ Podcast: https://podcasts.apple.com/us/podcast/the-consistency-corner-instagram-alone-is-not/id1573435207 LINK TO FULL EPISODE (RAW) TRANSCRIPT: https://docs.google.com/document/d/1iI4D8AbiownLORQXF4rCuJWB777Skrv-DidbClGy6fE/edit?usp=sharing  

In this episode of The Consistency Corner podcast, Ruthie Sterrett discusses the importance of consistency in business while also acknowledging that there are times when inconsistency is necessary. She shares her journey to entrepreneurship, the challenges she faced as a working mom, and her desire to create a supportive environment for other women. Ruthie emphasizes the need for alignment in business and how her focus has shifted towards helping brands that serve moms. She also announces changes to the podcasting strategy, indicating a more flexible, inconsistent, approach moving forward.TakeawaysConsistency is crucial, but inconsistency can be okay.Ruthie's journey reflects the challenges of working moms.Social media should be part of a broader strategy.Finding alignment in business is essential for success.Helping brands that serve moms is the mission.Networking with like-minded founders is invaluable.Moms play a vital role in shaping the future.Creating a supportive work environment is important.Ruthie encourages sharing business pivots and shifts.Keywords: consistency, business, marketing, social media, entrepreneurship, working moms, branding, agency, podcast, networkingAre you a founder that supports moms? Join us on November 15th, 2024 in the Seasonal Social Media Mixer! Get exclusive CMO level strategy tips, delivered right to your inbox. Subscribe to the monthly series, If I Was Your CMO and learn the success equation for ANY marketing strategy. Connect with Ruthie and The Consistency Corner on Instagram!Please leave a review wherever you listen to podcasts and be sure to screen shot, share, and tag me in stories so I know you listened and can root for you!

Are you a CEO mom feeling overwhelmed in the juggle of motherhood and business? This episode is your permission slip to prioritize yourself without the guilt. Join host Ruthie Sterrett and guest Scottie Durrett, a life coach for moms, as they discuss the journey from burnout to balance.In this conversation, you'll discover:Why taking radical responsibility for yourself is the key to thriving in motherhood and businessHow to overcome the guilt of prioritizing your needs and dreamsPractical strategies for setting boundaries and asking for helpThe importance of modeling self-care and authenticity for your childrenTips for reconnecting with your passions and rediscovering joyScottie shares her personal story of hitting rock bottom as a stay-at-home mom and how it led her to transform her life and empower other moms to do the same. You'll learn why consistency doesn't mean constant and how to make progress in your business, even in the busiest seasons.Whether you're a seasoned entrepreneur or just starting out, this episode will inspire you to embrace your multi-passionate nature and create a life that feels good on your terms.Ready to reclaim your identity beyond motherhood? Tune in now and take the first step towards a more balanced, fulfilling life.Connect with ScottiePodcast: https://podcasts.apple.com/us/podcast/momplex-with-scottie-durrett/id1589834367 IG: https://www.instagram.com/scottiedurrett/ FB: https://www.facebook.com/scottie.durrett.3/ Linkedin: https://www.linkedin.com/in/scottie-d-95333a47/ Freebie: https://scottiedurrett.com/self-care-menu/self-care-menu Get exclusive CMO level strategy tips, delivered right to your inbox. Subscribe to the monthly series, If I Was Your CMO and learn the success equation for ANY marketing strategy. Learn more about the Instagram 9 Grid Strategy so you can step away from social media this season, without sacrificing your visibility! Connect with Ruthie and The Consistency Corner on Instagram!Please leave a review wherever you listen to podcasts and be sure to screen shot, share, and tag me in stories so I know you listened and can root for you!

Feeling like you're juggling too much? Without the right strategies, it's easy to feel overwhelmed. In today's episode, we chat with Ruthie Sterrett, CMO & Founder of The Consistency Corner, about personal development, self-care, and finding balance. Ruthie shares invaluable tips on managing responsibilities, carving out "me time," building consistent habits, and the power of delegation. She also emphasizes the importance of steady marketing and knowing your ideal client. It's all about integrating your authentic self into every aspect of life. Don't miss this game-changing episode!   Tune in to hear:  The importance of consistent, small steps over time, rather than seeking quick fixes—sustainable growth requires patience and continuous effort Self-care doesn't have to be elaborate—simple actions like deep breathing, lying in the grass, or taking a few minutes to journal can rejuvenate your mind and body Surrounding yourself with like-minded individuals who encourage and motivate you is essential for personal growth Authenticity is crucial in both marketing and business—from creating genuine content to connecting deeply with your ideal clients, staying true to yourself is key to long-term success   Connect with Ruthie: Instagram: @theconsistencycorner Website: hello@theconsistencycorner.com Tune in here: https://www.theconsistencycorner.com/podcast   Connect with Scottie: https://scottiedurrett.com/contact Follow Scottie here: https://www.instagram.com/scottiedurrett/

On this episode of The Consistency Corner Podcast, host Ruthie Sterrett welcomes award-winning tech educator and YouTube expert, LaShonda Brown. Together, they discuss how YouTube can become an integral part of your marketing strategy and business growth.Key takeaways:  Leveraging YouTube for passive income generationThe power of live streaming for service providersCreating engaging content without burnoutOptimizing your YouTube channel to drive traffic to your offersBalancing authenticity with strategic content creationIntegrating content creation with client workCommon pitfalls to avoid when starting a YouTube channelThe impact of "reckless generosity" in businessLaShonda shares her journey from service provider to full-time content creator, now working a 20-hour week with steady income from YouTube. This episode offers insights for entrepreneurs at all stages looking to leverage YouTube in their marketing ecosystem.Connect with LaShonda:YouTube: https://youtube.com/lashondambrownInstagram: https://www.instagram.com/lashondambrown/LinkedIn: https://www.linkedin.com/in/lashondabrown/Workshops: https://www.lashondabrown.com/youtube-workshops Get exclusive CMO level strategy tips, delivered right to your inbox. Subscribe to the monthly series, If I Was Your CMO and learn the success equation for ANY marketing strategy. Learn more about the Instagram 9 Grid Strategy so you can step away from social media this season, without sacrificing your visibility! Connect with Ruthie and The Consistency Corner on Instagram!Please leave a review wherever you listen to podcasts and be sure to screen shot, share, and tag me in stories so I know you listened and can root for you!

Welcome back to another episode of The Consistency Corner podcast! In this episode, host Ruthie Sterrett is joined by marketing analyst Rebecca Caldwell, founder of Three Groves Marketing, to delve into a topic that every business owner should understand—UTM parameters. If you've ever wondered how to track where your website traffic is coming from or how to make data-driven decisions for your marketing strategies, there's no gate keeping or bro-marketing tech talk here.What You'll Learn:What UTMs are and how they work in tandem with Google Analytics to provide valuable insights.Why understanding and using UTMs is essential for making informed marketing decisions.How to set up UTM links step-by-step, and the importance of creating a consistent naming convention.Tips for business owners at all stages, whether you're DIYing your marketing or handing off to a strategic partner or team.The critical difference between internal and external links and why it matters for your tracking accuracy.Rebecca breaks down the often-overcomplicated tech side of marketing and shares her expertise on how to simplify the process, ensuring that even the busiest business owner can utilize these tools effectively.Links & Resources:Rebecca's Blog Post on UTMs: Three Groves Marketing BlogDownload the Free Marketing Measurement Playbook: Marketing Measurement PlaybookGoogle UTM Builder Tool: Google UTM Link CreatorConnect with Rebecca on Instagram: @threegrovesRemember, the key to effective marketing is not just creativity but also measurement. Tune in to learn how to implement UTMs in your marketing strategy and start tracking results!Don't forget to subscribe to The Consistency Corner podcast to never miss an episode!If you're ready to take your marketing to the next level and need a strategic partner, connect with Ruthie, to learn how we can work together to amplify your brand and drive measurable growth.Get exclusive CMO level strategy tips, delivered right to your inbox. Subscribe to the monthly series, If I Was Your CMO and learn the success equation for ANY marketing strategy. Learn more about the Instagram 9 Grid Strategy so you can step away from social media this season, without sacrificing your visibility! Connect with Ruthie and The Consistency Corner on Instagram!Please leave a review wherever you listen to podcasts and be sure to screen shot, share, and tag me in stories so I know you listened and can root for you!

In this episode of The Consistency Corner podcast, Ruthie Sterrett returns from a summer hiatus to discuss eight key marketing trends shaping the landscape in the latter half of 2024. As a marketing strategist and founder of The Consistency Corner, Ruthie offers valuable insights to help businesses stay ahead of the curve and prepare for future success.Trends Covered: The rise of shorter podcasts and its impact on content strategyDeclining engagement across social media platforms and how to adaptIncrease in social media advertising and its implications for businessesThe emergence of micro offers from service providersThe continued relevance of Manychat in marketing automationMeta's ongoing push for Threads and its potential for community buildingInstagram's shift in metrics for Reels: from plays to viewsHow generative AI is changing Google search results and what it means for SEORuthie emphasizes the importance of staying agile and experimental in your marketing efforts. She also reminds listeners that as a CEO, you don't have to wear the CMO hat – partnering with a strategic marketing expert can help elevate your business to the next level.Whether you're DIYing your marketing, leading a team, or considering outsourcing, this episode provides valuable insights to help you navigate the ever-changing marketing landscape.Get exclusive CMO level strategy tips, delivered right to your inbox. Subscribe to the monthly series, If I Was Your CMO and learn the success equation for ANY marketing strategy. Connect with Ruthie and The Consistency Corner on Instagram!Please leave a review wherever you listen to podcasts and be sure to screen shot, share, and tag me in stories so I know you listened and can root for you!

There are those who love social media and there are those who hate it.There are also those who, despite kind of hating social media, understand that people are using it and as a business they should have a professional and appealing presence on it—I'll let you guess which one I am.Whether you're doing it yourself or managing a team who's doing it for you, the day-to-day and the constant grind of creating content can be just absolutely excruciating, not to mention expensive.Happily, you don't actually have to use every platform every single day to have that professional and appealing presence.Social media, especially Instagram for me, has been the nut I just can't crack. I understand that it's valuable. I understand that it's a great way to connect. I've just never been able to really use it effectively, and that's both personally and professionally. I don't use Instagram that much.Happily, I've got a great team member who's able to create really awesome, engaging posts and share the things that we want to share, like the amazing guests that we have on this podcast. But it has not been a major focus of the work that we've done on social ever since we started One Stone Creative.My guest today has the solution for this problem and has perhaps even cracked the nut of Instagram.Ruthie Sterrett is a fractional CMO and founder of The Consistency Corner, a holistic marketing agency supporting service based businesses. Her whole business is about helping CEOs step away from social media, without sacrificing visibility, because most CEOs didn't start a business to be a content creator.And to that I say: YES PLEASE.Ruthie and I talked about about what most businesses really need from the social media platforms they use, the key consideration most of us don't really make when it comes to strategizing how to use them, and how to make your Instagram work for you even if you don't want to use Instagram.Listen to the episode below or read the blog post here: Tune in to the full episode to learn:Why social media is so hardStrategic social media useSocial media and funnelsWhy intentional social media mattersThe Instagram 9-Grid StrategyHow to use ManyChatWho shouldn't use The 9-GridHow to repurpose Instagram for othe platformsWe're looking for speakers for this year's Podcasting for Business Conference! Click here to learn more.Share Your Expertise at PFBCon 2024I want to remind you that applications for speakers at the Podcasting for Business Conference this year are open!If you've got a skill, strategy or technique that can help business owners with their podcasts, I want to hear about it! Go here to get all the details. Applications will be open until July 29th.Be A Guest on The Company ShowDo you have a podcast that's making a major difference in your business or know one that is? Fill out this contact form and let us know about it.We'd love to have you here for an episode like this one!Need A Podcast?As always, this is Megan Dougherty, and The Company Show was made possible by the team at One Stone Creative.If you know a business owner that you think should have a podcast, do us a favor and send them to podcastingforbusiness.com!Key Quotes"Bad content, okay content is better than no content because the more you work through it, the better you're gonna get.” - Ruthie SterrettResourcesOne Stone Creative | LinkedIn | Twitter | Facebook | InstagramMake sure to check out our free Monthly Strategy Calls!Podcasting for Business Conference 2023 RecordingsLearn about what other business podcasters are doing:State of Business Podcasting Report 2023Ruthie Sterrett | Website | Instagram | LinkedIn | FacebookThe Instagram 9-Grid StrategyThe Consistency Corner PodcastRelated:Mastering Facebook Ads for Podcast & Business Growth with Stacy ReedUsing LinkedIn to Supercharge your Relationship Building with Sophie Lechner

In this unfiltered episode, host Ruthie Sterrett, a CMO and founder of The Consistency Corner reflects on a drop in email open rates, click rates, and sales in business. Because she believes in the importance of transparent conversations about the challenges of running a business and the allure of quick fixes and easy solutions. Ruthie shares her experience of building her email list and realizing something is off.   She explores the need to define the ideal client and refine the messaging to better connect with a target audience. Ruthie emphasizes the importance of community and supporting each other on the journey of entrepreneurship in this raw and real behind the scenes episode. TakeawaysTransparent conversations about the challenges of running a business are important for women in business to have with each other.The allure of quick fixes and easy solutions can be tempting, but it's important to recognize that building a successful business is complex and requires ongoing effort.Building an email list through bundles and summits could attract an audience that may not be aligned with your offer suite. Defining the ideal client and refining messaging are crucial for connecting with the right audience and driving conversions.Community and support from like-minded entrepreneurs are essential for navigating the journey of entrepreneurship.Learn more about the Done For You 9 Grid and apply for your very own custom Instagram strategy that will allow you to step away from social media! Connect with Ruthie and The Consistency Corner on Instagram!Please leave a review wherever you listen to podcasts and be sure to screen shot, share, and tag me in stories so I know you listened and can root for you!

Today is an episode originally aired on Ruthie Sterrett's The Consistency Corner. It's a conversational interview with Lindsay Dollinger about what is working for her and what isn't in 2024. Balancing Business with Passion: Lindsay Dollinger's Journey In this episode of the Consistency Corner podcast, the host welcomes back Lindsay Dollinger to discuss the power of collaboration, her upcoming big collaboration project, and her business journey. Lindsay shares insights on balancing her career as a high school Spanish teacher with her passion for coaching women in growing their online businesses. Her venture focuses on strategy, systems, and productivity, emphasizing how she transitioned from network marketing to building a personal brand and starting a podcast. She highlights the importance of understanding personal motivations and the impact of her business on her life, including the ability to support her lifestyle and pursue travel. Lindsay also touches on the significance of personal development, decision-making, and leveraging collaborations like summits for business growth. Additionally, the episode covers choosing the right social media platforms and the strategic focus on Instagram and LinkedIn for business expansion. 00:52 Lindsay's Business Journey: From Teacher to Business Coach 02:56 Balancing Teaching and Business: Lindsay's Why 09:28 The Decision-Making Process in Business and Life 14:57 Navigating Social Media Strategy and Platform Choices 21:18 Navigating Client Expectations and Social Media Strategy 22:19 The Power of Sales Days on Social Media 23:10 Visibility and Engagement in the Evolving Digital Landscape 25:33 Leveraging Summits for Growth and Visibility 29:13 Strategic Planning and Goal Alignment for Business Success 33:59 Personal Insights: Binge-Worthy Shows and Snacks 36:45 Looking Forward: Travel Plans and Connecting Online Sign up for the Magical Business and Empowerment Retreat Connect on Instagram: https://www.instagram.com/purposeandpixiedust Get on my email list: https://www.lindsaydollinger.com/sign-up

Imagine meeting the most incredible people through great connections made on social media. In a world where social media can often feel like a wild, uncontrollable jungle, this episode reminds us about focusing on its good side! Today's guest, Ruthie Sterrett, empowers business owners to reclaim their time, energy, and peace of mind, while maintaining a strategic online presence through her innovative marketing strategy. You won't want to miss the amazing insights she shares in this episode!Links: Website: www.theconsistencycorner.comPodcast: The Consistency Corner PodcastInstagram: @theconsistencycornerGrab our new ebook: 205 Tax Deductions that will save you money (and 7 that won't!)Connect with Kimberly on Instagram: https://www.instagram.com/taracpafirm/ Website: https://www.taracpafirm.com/

Business owners know digital marketing is vital for their businesses, but figuring out how to use it well can be challenging! In this episode, Samantha Smith, a Content Marketing Strategist, shares valuable tips on increasing Instagram engagement. Samantha makes Instagram marketing easier to understand so business owners can make the most of it and see real benefits!-- Register for the next Powerful Women Rising Virtual Speed Networking Event! https://www.eventbrite.com/o/powerful-women-rising-llc-68529722443 To learn more about joining the Powerful Women Rising Community: https://powerfulwomenrising.com/joinpwrc --Episode Highlights:(03:36) What is Instagram engagement, and why is it a crucial business metric?(07:31) Metrics or data points that suggest whether your Instagram strategy is successful or not.(12:28) Reasons to focus on organic growth vs. buying followers.(21:29) What is shadow banning, and why has it become a concern for Instagram users? --Listen to Episode #44 - "How to Grow Your Business With Instagram" with Ruthie Sterrett.https://www.buzzsprout.com/2139824/14204367--To connect with Samantha Smith!Website: https://samanthasmithcreative.com/LinkedIn: https://www.linkedin.com/in/samanthasmithcreative/Instagram: https://www.instagram.com/samanthasmithcreative/Facebook: https://www.facebook.com/samanthasmithcreative

Entrepreneurship is hard, yet rewarding but we need to talk about the hard stuff so you know you're not alone. In this conversation, Ruthie Sterrett and I talk about the hard things we've encountered that we didn't know was coming our way as an entrepreneur. From revenue changes to emotions, we share it all and we do it while we are both experiencing hard things. Instead of waiting until we were on the other side of it, we share while we're in the messy middle so you know you're not alone. In the end the reality is that things in life and in entrepreneurship don't get easier, but you get better at handling the hard things that come your way. You've got this and we hope this conversation is something you come back to anytime you need it.  Takeaways: Entrepreneurship often involves taking action and embracing uncertainty, even without having all the answers. Making hard decisions, such as cutting expenses or ending coaching relationships, is necessary for the long-term success of the business. Balancing business and personal life requires effective time management and the ability to compartmentalize different aspects of life. Finding work-life integration is more effective than striving for work-life balance. Social media comparison can negatively impact mental health, so it's important to remember that everyone has their own struggles. Taking time to feel and reflect on emotions is an important part of personal growth and learning. Resources Mentioned:  Ruthie's Website - https://www.theconsistencycorner.com/decide Ruthie's Instagram - https://www.instagram.com/theconsistencycorner  Amanda's Free Resources: https://www.amandamckinney.com/free What's Your Productivity Personality (Free Quiz): https://www.amandamckinney.com/quiz All podcast episodes: https://pod.link/1473751874 Amanda's Website: https://www.amandamckinney.com/ Amanda's Coaching Options: https://www.amandamckinney.com/coaching Amanda's Book: https://www.amandamckinney.com/book

About Ruthie Sterrett Ruthie Sterrett, founder and CEO of The Consistency Corner, has reinvented marketing for service based businesses. With 20 years of sales, retail and marketing experience, Ruthie drives revenue growth with practical strategies and cutting edge content-- an example being a mid-size retail brand she led as it grew from $20M to over $100M in revenue. While business leaders are busy focusing on scaling, The Consistency Corner is the CMO partnership that brings coherence and efficiency in branding, marketing, and content creation. Ruthie brings positivity, optimism and energy to every business's growth plan, collaborating with business leaders to amplify their marketing. https://www.theconsistencycorner.com/decide https://facebook.com/ruthiesterrettconsistencycorner https://linkedin.com/in/ruthie-sterrett/ https://www.youtube.com/channel/UC6oyPAX4XJC6E8MdGZHQNOw ------------------------------------------------------ Collabpalooza Solopreneur Automation Summit https://collabpalooza.com When It Worked Podcast https://getoffthedamnphone.com/podcast 00:00:00 When It Worked  Welcomes Ruthie Sterrett 00:00:26 Getchas Welcome To Springtime In Tampa 00:00:40 Millionaire With Ruthies Lifelines 00:04:13 Playboys Strict Obscenity Laws In Countries 00:05:19 Votes For Professional Coffee In Singapore 00:06:09 Indonesia Leads Global Audience Voting 00:07:45 Ruthie Sterretts Guggenheim Design Praised By Google 00:08:25 K In Kmart, Police Blotter, Lifeline 00:10:26 Ruthies Incredible Debunking Of 60s Police Blotters 00:10:44 Final Question The Blues 00:11:18 Ruthie Correctly Guessed Rupert Murdoch In Phone Hacking Scandal 00:14:04 Robin Williams, Tom Hanks, Uruguayan Rugby Players, Hudson Crash 00:14:39 Torch, Oak, Olive Branches On Us Coins 00:14:56 Dime, Lock In 10 Cents 00:15:19 Ruthie Defines Snickerdoodles 00:15:41 Leviathan Melvillier, Prehistoric Crocodile, Tiger, Kangaroo, Whale 00:17:06 Ruthies Cmo Explains Why People Need Them 00:17:46 Successful Companies Need Strategic Partners Who Can See The Forest 00:18:28 Marketing Funnel Needs Intentional Planning 00:22:46 Instagram Ban I Didnt Do Anything Naughty 00:23:18 Business Owners Lack Knowledge About Social Media 00:24:51 Creating Consistent Marketing Strategies For Success 00:29:47 Marketing Drowning, Thanks Ruthie 00:30:05 Ruthie Sterrett Thanks For Listening

Hey, Mama! If you've been wanting to take a step back from social media, then the 9 grid Instagram strategy may be what you need. In today's episode, I interview marketing strategist, Ruthie Sterrett, who supports her clients with creating a 9 grid Instagram strategy that allows them to show up less on socials while still generating leads. Ruthie shares so many great tips and strategies for implementing a 9 grid Instagram strategy as a mompreneur. Trust me, this is not an episode you want to skip. Make sure you grab your notebook and pen because this episode is a good one.In this episode, you will learn:What is the 9 grid Instagram strategy?What type of businesses can benefit from the 9 grid Instagram strategy?Pros and cons of the 9 grid Instagram strategyBest practices when implementing a 9 grid Instagram strategyThings to consider before switching to a 9 gridConnect with Ruthie Sterrett:WebsiteInstagram: @theconsistencycornerThe Consistency Corner PodcastResources Mentioned in Today's Episode:9 Grid Splitter: PineTools.comThe Consistency Corner 9 Grid Strategy TemplatesRecommended Podcast + Business Tools:Podcast Hosting: Captivate (7-Day Free Trial) Simplify your marketing through podcasting: Make Money Podcasting Audio CourseCreate podcast content that nurtures and converts your podcast listeners into your paid programs and offers: The Lead Generation Playbook Private PodcastEmail Marketing: Convertkit (14-Day Free Trial)CRM: Dubsado (Save 20% on your first month or year)Website Builder: Showit (30-Day Free Trial)Host your community and sell your digital products: PodiaSome of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you.For the full show notes, head to www.mamaturnedmompreneur.com/episode137/I want to hear from you! Have a question or an episode idea? Leave me a message and have your message played on the podcast! Leave a message here.Connect with Andria:Instagram:

Does social media feel like a necessary evil when it comes to marketing your business?  Ever feel like you should  be on Instagram too, but can't bear to add one more thing on your to-do list?  Maybe you're on Instagram, but you're still wondering what the point is because it's not actually converting to clients and dollars...In this episode, Ruthie Sterrett, a totally brilliant Marketing Strategist dives deep into all things Instagram.  We talk about whether your business really needs to be Insta-famous and Ruthie shares the magic of her "nine-grid layout," which turns your Instagram profile into a mini-website that wows your audience. Ruthie's approach to Instagram is not just about scroll-stopping, but also relationship-building. Yes, you heard that right - nurturing your audience and converting them into loyal customers without feeling like a sleazy salesperson.--To learn more about the Powerful Women Rising Community: https://powerfulwomenrising.com/joinpwrcTo connect with Melissa and Powerful Women Rising on Instagram: https://www.instagram.com/powerfulwomenrising/--Episode Highlights:(03:50)  Why social media alone is not a marketing strategy!(10:33) Is it necessary for your business to have a presence on Instagram?(19:30) Utilizing the nine-grid layout to create a mini website for your business on Instagram.(27:28) Ruthie's top tips for creating content on Instagram that nurtures, converts, or achieves both goals?--To connect with Ruthie and learn more about The Consistency Corner:Website: https://www.theconsistencycorner.com/clubInstagram: https://www.instagram.com/theconsistencycorner

Ruthie is joining us to share her journey and invaluable strategies for business growth. From tackling social media burnout to addressing the challenges of multitasking in entrepreneurship, this episode is a goldmine of insights for both seasoned entrepreneurs and newcomers...Plus, she's going to blow your mind teaching you about the "nine grid"! Ruthie gets into the space where content creation and email marketing meets AI, revealing how technology can propel your business to success in today's digital age.This conversation goes beyond business strategies, offering a blend of personal growth and social media strategy. Whether you're looking to refine your marketing game or embark on a new business journey without unnecessary overwhelm, this episode has something for you.Support the showVisit theresalearlevine.org to get Theresa's Book, "Becoming More Me: Tapping into Success - Subconscious Secrets of an ADHD Entrepreneurial Mom" and receive the private sessions for Free!Becoming More Me with Theresa Lear Levine features conversations that Make the Never-Ending Journey of Becoming one you Want to get Present for & Enjoy! Theresa shares her struggles with trauma, anxiety & ADHD, and how nervous system regulation, EFT & Hypnotherapy, took her past her breaking point and into an embodied life of calm, clarity & confidence.Kindle, Audible & Paperback on AmazonCommunity:https://www.skool.com/becoming-more-me-communityBegin your transformation:gamechangingconversation.com Thanks for Listening! Please Leave a Review!Join the Email list:theresasfreegift.comIG:instagram.com/theresalearlevineEmail:theresa@theresalearlevine.comWebsites:www.theresalearlevine.comwww.becomingmoreme.com

Most of us know that the saying "if you build it, they will come" isn't true - and most of us, as small business owners, have flat out experienced that when we come out with an incredible product that we are so excited to share about... and then we hear crickets. The TRUE saying is "if you build it AND market it effectively they will come" and today's special guest Ruthie Sterrett is sharing with you how to attract, nurture, and connect with your audience for more sales.Ruthie Sterrett is a marketing strategist and founder of The Consistency Corner, a marketing and content agency for small business owners. She helps businesses create consistent content that drives revenue through quarterly planning, simple marketing best practices, positive reinforcement, and accountability. She has found most small business owners are wearing so many hats that marketing often is inconsistent while they juggle all the things, so she created the Consistency Corner to help you create simple content frameworks which build trust and lead to sales every month.By the time you finish listening, you'll learn:The 3 main components of marketing - attract, nurture, convert - and how to implement these components into your business todayWhat the saying "know, like and trust" really meansHow you can get ahead of the holiday season by content planning with specific holiday campaigns and how to make the holiday season easier on you LINKS MENTIONED IN TODAY'S EPISODELearn more from Ruthie at www.theconsistencycorner.comFollow Ruthie on Instagram @theconsistencycornerDownload the Ruthie's free holiday content planner at www.theconsistencycorner.com/holidaycontentplannerLEARN MORE FROM MONICA LITTLEWebsite: www.monicalittlecoaching.comInstagram: @monicalittlecoachingWatch the FREE Etsy training to get started today: How to Get Your Products Seen on Etsy!

I cannot believe we have recorded 200 episodes of the Game on Girlfriend podcast. I am so happy to have been able to do this! We've gone in and dug through the top performing episodes between episode 100 and episode 200 to recap and bring you what we felt were the top hits. I really want to take a minute and thank you so much for the support. This is such a labor of love for me to help you come into the world of coaching and see what it's really like. Here is a preview of the seven episodes featured. Let's get to it! Episode 190: Can Coaches Really Make Money? BTS With MY Coach Kelsey Murphy https://sarahwalton.com/can-you-make-money-as-life-coach/ Kelsey really homes in on what we coaches -- those of us who really study the craft and the art and the skill behind coaching -- do because we really love other people, and we really love this planet. “So, you have all these wonderful, empathetic, big-hearted humans that are not successful out in the world. And I'm like, no F that. … That makes me feel like, no, something's not right in the world. Because these people, these communicators, are the ones that could stop wars. They could make people feel seen and heard.”  – Kelsey Murphy Teaching people the skills of being able to share emotions, ideas, and experiences in a way that expands rather than contracts the rest of the world is really special. Episode 187: Feel Like You're Pushing Water Uphill? This Will Help You Find Success https://sarahwalton.com/pushing-water-uphill/ This is a solo episode where it's me speaking to all of you directly. I've recorded them in cars, in closets. I basically have done these pretty much everywhere. So many people were reaching out to me, saying it just feels too hard right now. This episode was my response. “This idea that we have to show up and perform in a certain way, we have to show up and appear in a certain way. … We've got to be so aware of what we are here to deliver that we can't get distracted by what other people are doing. …  I want you to get really honest with you. Are you doing this to yourself? Are you showing up in the world the way you think the world wants you to be seen? Or are you showing up based on who you are? Because the moment you start to show up as who you really are is the moment your business will transform, your life will become a lot easier, and you'll probably start making more money.”  – Sarah Walton Self-trust is something that is just an absolute tenet of everything that I teach and everything that I do whenever I'm coaching. It's so important that we remember that we have so much power in how we talk to ourselves and how we decide to respond to the different pressures and stressors that come at us, as well as the joys. Other episodes mentioned: Our 100th Episode: Fan Favorites, Editors Pick, and The Best Clips and Highlights https://sarahwalton.com/100/  Episode 188: Social Media is NOT a Marketing Strategy with Ruthie Sterrett  https://sarahwalton.com/social-media-marketing-strategy/  Episode 186: The Art of Self-Control with Tracy Pleschourt https://sarahwalton.com/take-back-self-control/  Episode 193: Take Those Courses Off the Shelf: 4 Steps to Make Progress https://sarahwalton.com/make-progress/  Episode 192: Behind the Scenes with IVF and Fertility Specialist Tasha Blasi https://sarahwalton.com/tasha-blasi-fertility/  Episode 195: The Breakthrough I Didn't Know I Needed https://sarahwalton.com/breakthrough-in-business/  Thank you so much for listening. I'm so honored that you're here and would be so grateful if you could leave a quick review on Apple Podcasts by clicking here, scrolling to the bottom, and clicking "Write a review."Then, we'll get to inspire even more people! (If you're not sure how to leave a review, you can watch this quick tutorial.)  #BusinessSuccessStory #GameOnGirlfriendPodcast #PodcastMilestone #SarahWalton #SarahWaltonPodcast #MilestoneEpisode #entrepreneurship#IntuitiveBusinessCoach #SalesCoach

Have you ever wondered how you can create a healthy balance in growing your business without the overwhelm? In this episode, Camille welcomes Ruthie Sterrett, the podcast host of The Consistency Corner podcast and the founder of The Consistency Corner, where she helps small business owners create consistent content.Ruthie shares her journey pivoting from working in a corporate role to helping other working mothers and women grow their businesses. She shares her tips on how you can maximize your social media presence, particularly Instagram, without sacrificing all your time. If you're looking for better ways to engage with your audience, tune into this episode to hear Ruthie's advice on how you too can create an effective marketing strategy without being tied to social media.Resources: Interested in becoming a virtual assistant? Join the 60 Days to VA Course:www.camillewalker.co/VAAccess the 5-day email sequence to help you discover your purpose:www.callmeceopodcast.comLooking for one on one coaching to grow your team, reach your goals, and find the right life balance. Grab a free discovery call with Camille: www.calendly.com/callmeceopodcast/discovery-call-with-camilleHow to Step Away from Social Media:https://www.theconsistencycorner.com/decideConnect with Ruthie:Follow Ruthie on Instagram: www.instagram.com/quintintaylorcroftFollow Ruthie on Facebook: www.facebook.com/ruthiesterrettconsistencycornerFollow Ruthie on LinkedIn: www.linkedin.com/in/ruthie-sterrett/Listen to The Consistency Corner podcast: https://podcasts.apple.com/us/podcast/the-consistency-corner/id1573435207Visit her website: www.theconsistencycorner.com/Connect with Camille Walker:Follow Camille on Instagram: www.instagram.com/CamilleWalker.coFollow Call Me CEO on Instagram: www.instagram.com/callmeceopodcast

Leanne Shelton is a content strategy genius staring down ChatGTP. We will dive into how to use ChatGPT wisely, its power and problems, and the future of copywriting. Content is still king. Enter ChatGPT, a free artificial intelligence tool that spits out thousands of words based on the prompts people enter. For Leanne, who founded Write Time Marketing, there was a concern that an already undervalued skill would take another hit. "To this day, people will pay thousands of dollars for a website design. You say it's only half of that for the copy, and they're like, 'it's a bit much,'" says Leanne. "The world needs to hear from a copywriter how to use [ChatGPT] effectively and properly because there are still the structural elements that you need to know." Leanne points out there is a psychological element behind written content. The brand's voice needs to come across so your content doesn't sound exactly like everyone else's.  It comes down to knowing what to insert into ChatGPT (the prompts) and evaluating if what it returns is high quality. ChatGPT won't offer resources when your posts require research, so people will still need to complete that part. It gives surface-level information. "We want two things: Know how to prompt to go deeper or say, 'Cool, that's a great first rough draft; it's something to start with no white screen of death.' Now I'm going to go do that research and fill in those gaps," says Leanne, who offers advice in this episode about what to include in your prompts. Like every business, outsourcing copywriting to ChatGPT comes down to having the time and skills. Copywriters will remain relevant once people realize you can't just input a line and take whatever it gives you. Sales pages, in particular, are business assets that work for you when you're not there. If the copy is garbage or sounds like everyone else, it won't work. If you feel like you have no ideas and the white screen and cursor are just flashing, Leanne suggests this could be an opportunity for ChatGPT to enter the business. Try feeding an existing post into the tool and asking it to turn it into five social media posts. Similarly, if you're trying to figure out your next topic and your brain is fried, ask ChatGPT for 10 blog posts suitable for [your topic, your audience]. And it will give you an outline. Then, you can massage the outline and add in extra research.   Be as specific as possible in your ChatGPT writing prompt.  So, while ChatGPT can save you time if you're using it effectively, business owners still need to do the work to understand their people, their reputation, their brand, and their humanity. #ChatGPTExplained #ChatGPTForContentCreation #ChatGPT #ChatGPTPrompt #AskExpert #ContentCreation #Copywriting #BusinessCoach #IntuitiveBusinessCoach Connect with Leanne Shelton: https://www.writetimemarketing.com.au LinkedIn: https://www.linkedin.com/in/leanneshelton/ Instagram: https://www.instagram.com/leanneshelton247 Other Game on Girlfriend episodes you might want to check out:  What The Heck Is Content, And Why Is It "King"? https://sarahwalton.com/abby/ September is the new January. Start Planning for Black Friday Now. https://sarahwalton.com/planning-for-black-friday/ Social Media is NOT a Marketing Strategy with Ruthie Sterrett https://sarahwalton.com/social-media-marketing-strategy/ You can check out our podcast interviews on YouTube, too! http://bit.ly/YouTubeSWalton  Thank you so much for listening. I'm so honored that you're here and would be so grateful if you could leave a quick review on Apple Podcasts by clicking here, scrolling to the bottom, and clicking "Write a review." Then, we'll get to inspire even more people! (If you're not sure how to leave a review, you can watch this quick tutorial.) 

In this episode of the Product Powerhouse podcast, we have a special guest, Ruthie Sterrett, the founder of The Consistency Corner, a content management agency for small business owners. Ruthie shares her expertise in content strategy and marketing, with a background in corporate retail marketing for over 15 years, Ruthie has developed a systematic approach to building successful content strategies. She discusses the importance of consistency and offers valuable tips on attracting, nurturing, and converting audiences through your long-form content. From quarterly content planning to utilizing different platforms effectively, Ruthie's insights are sure to empower entrepreneurs looking to elevate their marketing game. Key topics and takeaways:Mapping out campaign themes for product-based businessesLong form content for attracting new customers and nurturing existing onesCommitting to a consistency that can be maintainedRepurposing long form content into other formatsConnect with Ruthie Sterrett:WebsitePodcastInstagram10 Ways to Get More Eyes on Your Business Support the showCONNECT WITH ERIN ALEXANDER: UNFILTERED - New subscriber only podcast for $3/month Facebook Community Instagram YouTube DIY Shopify Course Product Powerhouse Website

Let's face it, as a business owner, creating consistent and effective content can feel like a never-ending struggle. But what if we told you that there are strategies to help you work smarter, not harder? Join us for this episode where we dive deep into how to prioritize needle-moving tasks in your business and create content that resonates with your audience. Connect with Ruthie on Instagram @ theconsistencycorner Join the FREE 5 day Stop the Scroll challenge here Loved this episode? Share it on Instagram and tag us @amytraugh Click here to grab our FREE guide Market Your Business… Without Spending a Dime

The world is on social media, so we have to have a presence – but we can't let it consume us. Social media is just a piece of the strategy.  Ruthie Sterrett is a brand and marketing strategist and founder of The Consistency Corner, a content management agency that helps small business owners create content that drives revenue through quarterly planning, simple marketing best practices, positive reinforcement, and accountability.  As you know, I'm not a social media lover. I use it, but I don't love the time that it takes from entrepreneurs. There's so much we could do towards revenue-producing tasks outside of social media, and Ruthie hits that dead-on.  She compares social media to a coffee cup. A coffee cup isn't coffee; it's a container for your coffee. Social media is a container for your marketing strategy. Other containers are email, your website, networking, podcast, and blogs, to name some. She says they tend to compare themselves to their competition. When we talk about seeing people on the beach saying they work two and half hours with 500 million followers … but where were they five years ago? What are all the steps that they took between now and then? Someone starting out isn't seeing that entire history on the timeline.  Ruthie adds that AI is adding to this aspect as well. She says AI can save you time, but it's scraping content from others; it's recycling and rehashing. And the consumer is going to get bored with that.  Ruthie advocates for quarterly planning so that the process is faster when you sit down to batch create. She might map out her monthly podcast topics, then her email marketing. What's their intent? For social media, how many times can she post consistently without burning out? And depending on the season, it might be different. In a launch season, you might post seven days a week. If not, it might be four days a week. Picking the cadence and then building a framework where, for example, you post a quote every Tuesday, every Thursday, you post a reel, and every Friday, you post a photo with a story. And when you sit down to batch create, you can do it in a platform like Meta Suite or Google Docs instead of your phone. Campaigns can also help you think about the funnel: attract, nurture, convert, and ensure the content serves those purposes. The next step is to match the containers and platforms you use to those purposes.  Sometimes you have to take a break to re-energize. Take your phone and look at your screen time. Be aware of the number -- full transparency, Ruthie said last week her phone told her she spent an average of six hours and 18 minutes a day on social media. It is her job, but it doesn't include the time she spends on her computer either. She says every business owner can ask themselves: Is that serving me? If it's not, lower the number. Let's get to it!   Free Gift from Ruthie Sterrett: 10 Ways to Attract New Eyes On Your Business mini-course: www.theconsistencycorner.com/attract  LinkedIn: https://www.linkedin.com/in/ruthie-sterrett/ Other Game On Girlfriend podcast episodes you might want to check out:  The Power of Mastermind Groups https://sarahwalton.com/mastermind-group-benefits/ 3 Biggest Time Wasters For Business Owners: https://sarahwalton.com/time-wasters/ How to Create Before You Compare and Despair: https://sarahwalton.com/create/ You can check out our podcast interviews on YouTube, too! http://bit.ly/YouTubeSWalton  Thank you so much for listening. I'm so honored that you're here and would be so grateful if you could leave a quick review on Apple Podcasts by clicking here, scrolling to the bottom, and clicking "Write a review." Then we'll get to inspire even more people! (If you're not sure how to leave a review, you can watch this quick tutorial.)  #SocialMediaBurnout #SocialMediaManager #SocialMediaStrategyTips #SocialMediaMarketingStrategy #ContentCreators #AskExpert #IntuitiveBusinessCoach #SocialMediaEntrepreneurship #SocialMediaMarketingForBeginners #SocialMediaMarketing

Friends, you will LOVE today's episode with Ruthie Sterrett. We had so much fun and I know it will come through the speakers. Join me as I totally nerd out on all things marketing for small business. I have so much respect for how Ruthie can break down big concepts and make them easily digestible and actionable. This podcast episode is full of takeaways for you to apply TODAY to get not just views, but a real impact. Key Takeaways Ruthie is the face behind The Consistency Corner, a content management and marketing strategy agency for businesses. She offers done for you and done with you marketing plans, courses, and guidance. Ruthie loved her career in retail but needed more flexibility with a growing family. She was able to replace her corporate income in just three months, but had spent the previous 18 months laying the groundwork for that transition. It is SO important to narrow in on your ideal customer and keep them in mind. Stick to your brand's and your personal WHY. Books Ruthie recommends: Onward by Howard Schultz and Marketing Made Simple by Donald Miller “The customer is always right, but not everyone is your ideal customer” Ruthie's success equation: (Time + Consistency + Intensity you can maintain) x Belief = Result. If something's not working, brush up on your algebra skills and work backwards from this equation.  “Social Media is not a marketing strategy just like a coffee cup isn't coffee. It's a container for your coffee. Social media is a container for your content, which is part of your marketing strategy.” “Pick the platforms that you can show up on consistently over time, and really hone in on those as your needle-movers” Attract, nurture, convert: One piece of content cannot do all three One BIG takeaway from today: Check out Ruthie's gift to listeners of a holiday content planner with six weeks of content prompts! Connect with Ruthie Connect with Ruthie on Instagram personally or through her business. Catch her podcast, The Consistency Corner, and find links to all these and more on her website. Connect with Molly Find me, Molly Knuth, on Instagram and Facebook.  Follow Molly Knuth Media on Facebook and Instagram.

As mothers we have been taught to do it all. Squeezing everything into every last pocket of time. Until one day we are Googling "burnout", as guest Ruthie Sterrett, CEO of the Consistency Corner, candidly shares. Over 5 years Ruthie felt called to leave her demanding corporate job, push aside the various side-hustles and take a leap of faith into owning her own marketing firm. Ruthie shares how she reprioritized and stepped away from the hustle to create her successful business that aims to serve other women just like her. The valuable life lessons she learned in the 5 year journey to where she is today. And for our inspiring or new-business owners, Ruthie gives us her tips for building a mission and vision statement, niching down and creating a brand you are proud of. As Ruthie says, "You can do anything! But you can't do everything", all at the same time. We hope this episode encourages you to make that shift! ___ SHOW NOTES Connect with Ruthie Website: https://www.theconsistencycorner.com/ Podcast: https://www.theconsistencycorner.com/podcast Instagram: https://www.instagram.com/theconsistencycorner/ ___ CONNECT WITH KRISTINA Share Your Story or Ask Your Questions: ⁠⁠Kristina@andthenbewell.com⁠⁠⁠ Follow Along: ⁠⁠Podcast IG⁠⁠ ⁠⁠⁠⁠⁠ // ⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠ // ⁠⁠Pilates IG⁠⁠  --- Support this podcast: https://podcasters.spotify.com/pod/show/andthenbewell/support

This week I'm so excited to introduce you to my friend Ruthie Sterrett from The Consistency Corner! Ruthie is a brand and marketing strategist and founder of The Consistency Corner, a content management agency that helps small business owners create consistent content that drives revenue through quarterly planning, simple marketing best practices, positive reinforcement, and accountability. In this episode we chat about: Ruthie's journey into the marketing world and how that came to be. What to do if your branding and marketing feels a little stale - especially if you've been doing it for a few years? The importance of brand photography for a product based business and why you need to invest in photos that tell the story of your product and business. How to sprinkle evergreen content into your content plan and website so that it still feels cohesive for your business. The three phases of the marketing funnel - attract, nurture and convert - and how you can implement this into your product based business ... and so much more! Loved this episode? Connect with Ruthie here: Free Resource: Holiday Content Planner Book a DFY Instagram 9-Grid Session with Ruthie HERE The Consistency Corner InstagramCONNECT FURTHER WITH KRISTIN! Listen to the private podcast series UNLOCK FAIRE - Get instant access HERE Join The Buyerside Club facebook community for coaching & connection in your product business. Join HERE! Website: kristinfishercoaching.com Follow on Instagram: @kristinfishercoaching Contact: hello@kristinfishercoaching.com

On today's espisode, we will be talking to the amazing Ruthie Sterrett with The Consistency Corner about planning content for all phases of the marketing funnel. Ruthie Sterrett is a marketing strategist and founder of The Consistency Corner, a marketing and content agency for small business owners. She helps businesses create consistent content that drives revenue through quarterly planning, simple marketing best practices, positive reinforcement, and accountability. She has found most small business owners are wearing so many hats that marketing often is inconsistent while they juggle all the things. She created the Consistency Corner to help you create simple content frameworks which build trust and lead to sales every month.We will touch on:What a marketing funnel isWhere to start if you are struggling with marketingThe different phases your marketing funnel should useThe importance of planning your contentCheck Ruthie out!www.theconsistencycorner.com/attract She also has a masterclass coming up, check it out here!!!!https://www.theconsistencycorner.com/tech-masterclass You can Join The Sales & Social Media Mastery Program inside The Wealthy Queen Inner Circle here.

Ruthie Sterrett is a brand strategist and founder of The Consistency Corner, a marketing and content agency for small business owners. She helps businesses create consistent content that drives revenue through a 90-day plan, simple marketing best practices, positive reinforcement, and accountability. She knows that most small business owners are wearing so many hats which means marketing often is inconsistent as they juggle all the things.Tune in to this interesting conversation to understand why you should work on building a marketing strategy for your business, and the benefits of it, to finally say goodbye to burnout and overwhelm. Let's face it, it is exhausting to start from scratch all the time when it comes to content creation, this is exactly why is so important to have a framework in place to look at the bigger picture and work smarter, not harder!In this episode you'll learn the following:1. Why consistent content is so important to move the needle in your business.2. How to avoid burnout by using long-form content instead of daily content on social media.3. The benefits to plan 3 months at a time instead of the whole year or a month at a time.Connect with Ruthie Sterrett:Instagram: @ruthie.sterrett  @theconsistencycornerPodcast: www.theconsistencycorner.com/podcastFreebie: www.theconsistencycorner.com/attractBOOK YOUR MOMENTUM RESTART NOWwww.momentumrestart.comCONNECT WITH AMBER:Instagram: @coachamberbWebsite: www.coachamberb.com

The customer is always right. But let's be honest: not everyone is the right customer for YOU. We are experiencing a shift in the relationship we form with our audience. They crave a deeper relationship before they buy. They want to know YOU. Today I have my incredible friend Ruthie Sterret sharing her wisdom on brand values. Embodying what your message, vision, and values are allows you to show up unapologetically and authentically. After listening you will understand why… -Operating from this space will feel aligned for you and your customers. -Displaying your values will attract the right customers. - Grounding in your values serves as a manual for decision making. -Identifying with your values protects what you are building. Now more than ever we have to put our best foot forward. The spark that fuels our momentum deserves to be the forefront.

You go to engage with your audience on social media, then suddenly you find yourself still there several memes later. Social media is integrated into how entrepreneurs support their business, which can also lead to distractions. Can you get out of the doom scroll without messing up your marketing strategy? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn strategies to use social media more effectively in this Mastering Excellence Series conversation on this episode of the Sales Maven Show. Ruthie Sterrett is a content strategist and founder of a content management agency that helps small business owners create consistent content that drives revenue through quarterly planning, simple marketing best practices, positive reinforcement, and accountability. Often creatives and visionaries get overwhelmed keeping up with content, so The Consistency Corner was established to help create simple content frameworks which build trust and lead to sales every month. In today's episode, Nikki and Ruthie talk about how to build a more intentional and authentic approach to using social media. Ruthie encourages everyone to take a step back and reflect on what they offer to pull out their truest content. She believes entrepreneurs can keep visibility on social media while doing it on their own terms. Listen as Nikki and Ruthie discuss how to take back your energy without sacrificing business results, how to expand on ideas for repurposed content, and how to celebrate the process in order to see progress. Nikki invites you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00!   In This Episode: [00:29] - Welcome, and thank you for listening! [02:06] - Ruthie Sterrett shares how she connected with Nikki. [04:02] - Can we get out of the doom scroll without messing up our marketing strategy? [06:06] - Understand what's authentically “you” to pull out your truest content. PART 1 [08:39] - Understand what's authentically “you” to pull out your truest content. PART 2 [11:24] - Check how much time you're spending on apps. [12:57] - Ruthie says she uses timers to balance her tasks and break times. [15:13] - Let's be more intentional about how we're spending our time. [18:08] - Leverage social media as a container for your message. [20:41] - “People aren't going to get bored of what you have to say.” [23:21] - Nikki and Ruthie discuss how people receive messages differently depending on where they're at in life. [25:24] - Celebrate the process to build momentum and stay grounded in your big goals. [27:41] - What's the difference between analog thinking and digital thinking? [29:15] - How do you want to feel in your relationship with social media? [32:09] - What brings Ruthie joy? [33:53] - Ruthie loves a good game. [36:01] - Thank you for listening. Nikki is so grateful you are here!   Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven   Find Ruthie: Ruthie Sterrett The Consistency Corner Podcast   Instagram | LinkedIn   Holly Haynes episode: How To Create Structure To Ensure Success Factors with Holly Haynes

Today's episode we dive deep into content creation and strategies on content planning that will make it simpler for your business. We also talk about strategies to repurpose and create short form content from your long form content (like a blog, podcast or video into smaller content). This episode is a must-listen to re-evaluate your content strategy (if you have one yet!) and really make it simpler for you to create. Connect with Lindsay: https://www.lindsaydollinger.com/links https://www.instagram.com/lindsaydollinger Join the Magical Membership for Women Entrepreneurs now. Connect with Ruthie: https://www.instagram.com/theconsistencycorner https://www.theconsistencycorner.com/stopthescroll Please share this episode in your IG stories or with a friend who would benefit from listening in! And leave the show a 5-star rating and review if you love our content. Don't forget to subscribe! Appreciate you!

5 Micro Habits To Increase Your Energy & Productivity Free Ebook Ruthie Sterrett helps small business owners create marketing strategies and consistent content plans with the Consistency Corner Marketing Method, and make an impact and an income. A retail veteran turned self-taught marketer and agency owner, Ruthie grew in entrepreneurship with experience in blogging, direct sales, and health & wellness coaching all while balancing a corporate job in retail marketing and being a mom. As a Midwest native (now in FL!) she lives by the motto "work hard and be nice" and loves to cheer others on in their pursuit of big goals! https://www.theconsistencycorner.com/stopthescroll --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

When you look around at the advice out there, at the books, the blogs, the podcasts, it can be really confusing if you're a product-based business owner or maker. So much of the advice is centered around service-based businesses, personal brands, and influencers because that's what's on the rise, but the strategies that work for those will not work out for you.In today's episode of Elevated Visibility, we have an amazing guest, who I've not only worked with professionally but who's also a really good friend of mine, Ruthie Sterrett. She is a marketing coach and content strategist who, like me, has lots of experience in the retail e-commerce space and we're here to give you the advice you've been looking for.Join us as we talk about how to get your business, no matter the type, farther faster, tackle some controversy around content creation and what it should look like and feel like and be like, and share all the best strategies and tips for your product-based business to be successful, especially if you're starting out.In this episode:The importance of being part of a communityThe most powerful tool to propel your business forwardAdvice for those thinking about investing in a Mastermind groupBatching and why strategically planning and creating great content always mattersSuper valuable strategies and tips specific to Product-based businessNiching down: challenges, what to consider, and tools to help youElevated Visibility: practical SEO, marketing, and soul-talk for female founders with zero bullshit + 100% compassion.Resources & LinksTo discover how to work with Ruthie or access her amazing offerings for small business owners, including some super valuable freebies, go here.FREE DOWNLOAD: simple, straightforward, actionable SEO tips you can start implementing today. Grab your SEO checklist at ninagibson.co/freebieConnect with RuthieRuthie Sterrett is a marketing coach and content strategist, podcast host, retail e-commerce veteran, and mom. She helps small business owners create marketing strategies and consistent content plans with the Consistency Corner Marketing Method to help make an impact and an income for businesses.Instagram: @theconsistencycornerPodcast: The Consistency CornerWebsite: theconsistencycorner.comConnect with NinaNina Gibson is a holistic SEO coach, search maven and corporate drop-out who is obsessed with helping female founders elevate their brand visibility with smart SEO. Instagram: @ninagibson.coWebsite: ninagibson.co

Ruthie Sterrett is an experienced Retail Marketing Professional with a demonstrated history of working with amazing brands. Skilled in Marketing, Merchandising, Customer Service, Coaching, Sales, and Retail. Detail-oriented with a passion for strategic planning and solution finding! Bachelor of Science (BS) focused on Selling and Sales Management from Purdue University.  

In today's episode of the Elevated Visibility Podcast, we're going to talk about what you need to know to scale your e-commerce business.Tune in to this nitty-gritty, quick training, where we'll cover a lot of different topics that you should be paying attention to increase your conversions and give you that competitive advantage you've been looking for.In this episode:Know your metricsListen to the experts that you hireDo not make assumptionsPretty isn't always profitableHaving a fast Page Speed is vitalDon't forget about MobileElevated Visibility: practical SEO, marketing, and soul-talk for female founders with zero bullshit + 100% compassion.Resources & LinksFREE DOWNLOAD: simple, straightforward, actionable SEO tips you can start implementing today. Grab your SEO checklist at ninagibson.co/freebieCheck out the Elevated Visibility Podcast Episode 8 with Kristin Fisher and Ruthie Sterrett, The Retailer Roundtable - Marketing Solutions For Product-Based Businesses, to get your business ready for Q4 and the holiday craziness.Know your metrics with Google Analytics How to set up Google Search ConsoleThird-party Analytics ToolsFor analytics, ranking tracking, PPC research, keyword research, and more, use:  SEMRushFathom - usefathom.comOribi - oribi.ioFor the most affordable analytics and keyword research tool, use: UbersuggestTo understand how people are actually interacting on your site, use: CrazyEggConnect with NinaNina Gibson is a holistic SEO coach, search maven, and corporate drop-out who is obsessed with helping female founders elevate their brand visibility with smart SEO. Instagram: @ninagibson.coWebsite: ninagibson.co

Learn more about the Inner Tribe! Become a podcast sponsor - Inquire HERE. Ruthie Sterrett helps small business owners create a marketing foundation and quarterly content plan. Find out more here and follow Ruthie on Instagram @theconsistencycorner.

All new entrepreneurs want to find a fancy tool, cool trick, or something that's going to be the answer to make their business easy and successful. Turns out that doesn't exist, but in today's episode of The Elevated Visibility Podcast, you'll find the next best thing. Join me and our very special guest, my mentor and friend, Holly Haynes as we talk about all you need to know as a new entrepreneur to get your business started the right way, without being burnt out or overwhelmed. In this episode:Figure out your long-term VISION and what really drives youConsistency trumps talentHolly's secret to successFacts not FeelingsStart out in small-repeatable-simple-steps and scale as you goTraining for your “Olympics”Elevated Visibility: practical SEO, marketing, and soul-talk for female founders with zero bullshit + 100% compassion.Resources & LinksNina talks about her experience of doing a launch with Ruthie Sterrett and Kristen Fisher for The Retailer Roundtable. In case you missed the episode and want to learn more about it, tune into the Elevated Visibility Podcast E8: The Retailer Roundtable or grab your seat at the table here.FREE DOWNLOAD: simple, straightforward, actionable SEO tips you can start implementing today. Grab your SEO checklist at ninagibson.co/freebieConnect with Holly HaynesHolly Haynes is a business strategist and fellow corporate drop-out. She teaches women how to build their dream job and scale to six figures and beyond without sacrificing their weekends or priorities.Instagram: @holly_marie_haynesWebsite: hollymariehaynes.comConnect with NinaNina Gibson is a holistic SEO coach, search maven and corporate drop-out who is obsessed with helping female founders elevate their brand visibility with smart SEO. Instagram: @ninagibson.coWebsite: ninagibson.co

In episode 124 of the Customers Who Click podcast I spoke with Ruthie Sterrett, founder of the Consistency Corner. Ruthie helps brands establish the foundations of the marketing strategy to ensure consistency. As someone who has worked in startups as well as those larger established businesses, I can say from firsthand experience that consistency is key. If you keep changing branding, changing design style, tone of voice, or if you just dont have this in the first place, its all a lot more difficult! What you all have to remember is what's your brand promise? What is the outcome that you're giving to your customers, either through the in-store or online experience. What you want your customers to feel is such an important way of thinking about brand and consistency. If you're not focused there, its impossible to create that feeling in your customers, and so they wont build that emotional attachment to your business. Ruthie is the Founder of the Consistency Corner, you can find her on LinkedIn or head over to https://www.ruthiesterrett.com/.

In this episode of Elevated Visibility, we are doing a special duel episode with Ruthie Sterrett from The Consistency Corner, as well as, having guest Kristen Fisher of Shop Bocu. Join our retailer roundtable as we discuss planning and marketing solutions for product-based businesses.  In this episode:How Kristin, Nina, & Ruthie navigated through working in retail & eCommerce Planning your content with a frameworkUnderstanding how to allocate marketing fundsContent creation from a batching perspectiveTips to eliminate holiday season marketing stressElevated Visibility: practical SEO, marketing, and soul-talk for female founders with zero bullshit + 100% compassion.Resources & LinksRETAILER ROUNDTABLE WORKSHOP - empowering makers to get visible and sell more products (profitably). Join the waitlist at www.retailerroundtable.comRETAILER ROUNDTABLE IG - follow us on Instagram @retailerroundtableConnect with Ruthie SterrettRuthie Sterrett is a solution-focused brand, marketing, and content strategist with experience in omnichannel retail, digital marketing, and merchandising. Instagram: @theconsistencycornerLinkedin: @Ruthie SterrettWebsite: www.ruthiesterrett.com Connect with Kristin FisherKristin Fisher is the Founder and Ceo of Bocu. She is an experienced corporate retail merchant turned entrepreneur and retail coach for makers and retailers.Instagram: @shopbocuLinkedin: @kristinhurd-fisherWebsite: www.shopbocu.com Connect with NinaNina Gibson is a holistic SEO coach, search maven and corporate drop-out who is obsessed with helping female founders elevate their brand visibility with smart SEO. Instagram: @ninagibson.coWebsite: ninagibson.co

This week on The Consistency Corner Podcast we sit down with the founding members of The Retailer Roundtable to discuss unique holiday challenges (and solutions) for product based business. ⁠With over 45 years of retail experience, Ruthie Sterrett, Nina Gibson and Kristin Fisher get that feeling of holiday dread. You just want to enjoy your precious summer, because you know the madness is coming. ⁠⁠But running a product based business isn't easy in any season. ⁠⁠You have great products, your customers love you, but it feels like you are invisible in a super saturated market. How do people learn to love your stuff if they don't know your brand exists? ⁠The social media struggle is real. You have inventory to buy, stock to organize, orders to fill, customers to help and a million other things to do, how do you stay consistent on social media in a way that cuts through the noise? ⁠⁠If this sounds like the things that keep you up at night, you've got to join us in the Christmas in July Workshop and get ahead of the hustle. ⁠Grab a seat at The Retailer RoundtableFollow on Instagram @retailerroundtableLearn 5 tips to stop the scroll and take back your energy, while still using social media as part of your marketing strategy. Join the Stop The Scroll Challenge for bonus tips and some accountability in minimizing your time on social media (without sacrificing your business goals!).Connect with The Consistency Corner on Instagram

Does defining your core values really matter? Our guest today says a resounding, “YES!” She shares why defining your core values is so important to make decisions in your life, your family, and your business.Ruthie Sterrett helps women create values-based brands and consistent marketing strategies with the Consistency Corner. A retail veteran, turned self-taught marketing executive and host of The Consistency Corner Podcast, Ruthie grew in entrepreneurship with experience in blogging, direct sales and health & wellness coaching all while balancing a corporate job in retail marketing and being a mom. As a Midwest native (now in FL!) she lives by the motto "work hard and be nice" and loves to cheer others on in their pursuit of big goals!In today's episode, we discuss…Defining your core values and their importance in business and in personal lifeThe questions to ask yourself when trying to figure out your core valuesHow you can use your values to make personal, family, financial or overall business decisionsWhy being out of alignment with your values can cause you to feel imbalanced, stressed, and burned outFor the show notes and all the links mentioned in today's episode, head to secretsofsupermom.com/72.Stay connected!www.secretsofsupermom.comSecrets of Supermom on FacebookSecrets of Supermom on Instagram

Hustle Like A Mother podcast is hosted by Taylor Mobley - a blogger & business coach for mama entrepreneurs.  Listen in on the conversations she has with other successful mothers-in-business while they chat growing your business, balancing motherhood, and maintaining healthy mental mindsets through it all. Walk away feeling more prepared than ever before to elevate your business, chase your passions and raise your babies. Today's episode is all about how to stop the scroll and take back your energy on social media without sacrificing your marketing strategy. Together, we walk listeners through steps to create a marketing and content plan that is not just posting on social and Ruthie shares her practical tips how to use social media to grow their business without the overwhelm and burnout. Find Ruthie HERE.

Ruthie Sterrett helps women create values based brands and consistent marketing strategies with the Consistency Corner. A retail veteran, turned self-taught marketing executive and host of The Consistency Corner Podcast, Ruthie grew in entrepreneurship with experience in blogging, direct sales and health & wellness coaching all while balancing a corporate job in retail marketing and being a mom. As a Midwest native (now in FL!) she lives by the motto "work hard and be nice" and loves to cheer others on in their pursuit of big goals!   Connect with Ruthie: IG: @consistencycorner www.ruthiesterrett.com/stopthescroll     Connect with Amber: IG: @coachamberb Website: https://www.coachamberb.com   >> This episode is sponsored by The Momentum Restart, a fail-proof system created by me to keep you accountable to your goals and feeling your best. If you keep hitting that same wall again and again, you don't need a new health program you just need to add a momentum restart. Learn more at https://www.coachamberb.com/restart 

In this episode, learn from Ruthie Sterrett on how to stay consistent in your marketing and her reflections on the value of being a part of a mastermind. What we chat about in this episode?-How to pivot and create your “foundation” and what you are known for-The consistency content method-How to choose a coaching program that is right for youAbout Ruthie:Ruthie Sterrett helps women create values based brands and be consistent with their marketing strategies with the Consistency Corner Marketing Method. A retail veteran, turned self-taught marketing executive and host of The Consistency Corner Podcast, Ruthie grew in entrepreneurship with experience in blogging, direct sales and health & wellness coaching. Combining her experience in marketing with a passion for mindset work and a mission of supporting other working moms, she coaches entrepreneurs in the early stages of their business on building a solid brand foundation and content plan to support their business goals, with a focus on mindset and finding their authentic sparkle.  Ruthie runs The Consistency Corner working full time in retail marketing and enjoying time with her husband and 6 year old son, in Sarasota, Florida. As a Midwest native she lives by the motto "work hard and be nice" and loves to cheer others on in their pursuit of big goalsConnect with Ruthie:https://www.instagram.com/consistencycorner/ https://www.ruthiesterrett.com/stopthescrollhttps://www.ruthiesterrett.com/content-planning-bundle  TEXT HOLLY: https://bit.ly/TextHollyAPPLY FOR THE 2022 MASTERMIND: https://www.hollymariehaynes.com/crushtherushcollective GRAB THE 2022 PLANNER: https://www.hollymariehaynes.com/plannerI hope these tips help! Keep in touch! Leave me a message at hollymariehaynes.com or instagram.com/holly_marie_haynes