Podcasts about group marketing director

David Brewerton, now Group Marketing Director at Monzo, didn't just apply — he stayed top of mind and made himself impossible to ignore. In this honest and practical episode, he shares how he went from laid off to landing a top role at one of the UK's most disruptive banks.

Today's guest is the Founder and Ceo of Frank Marketing.Frank Marketing specialise in growing market share and driving sales for estate agents and other property professionals, so we have the right person to come on the podcast. She is also Group Marketing Director for The Property Franchise Group and is also part of the committee for Women in Estate Agency.We have a great discussion around marketing and the importance of it, plus being consistent and knowing your client avatar. We also chat about juggling work and your personal life, the WIEA conference and so much more.Take a listen to this conversation to hear from one of the most highly thought of figures in marketing within the estate agency industry.

Franchise Brands, an international multi-brand franchise business, hosted a Capital Markets event for analysts and investors on the 20 Febuary 2024. Executives and operational management provided an overview of the companies divisions and outlined their plan for growth. Steven Hemsley, Executive Chairman, Franchise Brands 00:16 - Introduction & overview 15:18 - Introducing the Maximum Potential Model Chris Stuckey, CEO, Pirtek Europe 22:54 - Pirtek Europe Peter Molloy, CEO, Water & Waste Services Division 40:26 - Water & Waste Services Division Jason Sayers, CEO, Filta International 1:02:12 - Filta International John Michals, Chief Operating Officer, The Filta Group Inc. 1:05:57 - Filta overview and new services Tom Dunn, CEO, The Filta Group Inc. 1:12:05 - Filta outlook Jason Sayers, CEO, Filta International 1:17:07 - Filta summary Tim Harris, Managing Director, B2C Division 1:18:26 - B2C Division Julia Choudry, Corporate Development Director, Franchise Brands 1:28:27 - The Growth Summit Colin Rees, Chief Information Officer, Franchise Brands 1:37:22 - The digital transformation of the business Robin Auld, Group Marketing Director, Franchise Brands 1:54:11 - How marketing supports the Maximum Potential Model Mark Fryer, CFO, Franchise Brands 2:07:45 - Strategic Targets and de-gearing Steven Hemsley, Executive Chairman, Franchise Brands 02:19:29 - Summary and investment case Franchise Brands is an international, multi-brand franchisor focused on building market-leading businesses primarily via a franchise model. The Group has a combined network of over 625 franchisees across seven franchise brands in ten countries covering the UK, North America and Europe. Franchise Brands' focus is on B2B van-based reactive and planned services. The Company owns several market-leading brands with long trading histories, including Pirtek in Europe, Filta, Metro Rod and Metro Plumb, all of which benefit from the Group's central support services, particularly technology, marketing, and finance. At the heart of Franchise Brands' business-building strategy is helping its franchisees grow their businesses: "if they grow, we grow". Franchise Brands employs over 700 people across the Group. For further information, visit www.franchisebrands.co.uk

Peter Draper, a true Yorkshireman with an incredible career in UK sports from UMBRO to Manchester United and many more.  We are going all the way back to 1977 and how it all started with the English Basketball Association.  Join us for an incredible journey through English sports history.        Key Highlights How it all started, from Rugby to Basketball – 1977 -1986 , from school and amateur player to administrator in the English Basketball Association in Leeds – sports history UMBRO – big move (40 miles across the country 

In the last nine months, you will have seen a lot of changes in the housebuilding industry. At the start of this year, we saw rising mortgage rates dominate the headlines with both fixed rates and variable deals becoming more expensive and as a result, the housebuilding industry saw a slight decline in first-time buyers, and a shift towards second-stepper, ‘right sizers' and downsizers.  In this episode, we are joined by Steve McElroy, Group Sales Director, and Amanda Parkinson, Group Marketing Director, who are here to talk about how Gleeson is evolving in this ever-changing market. 

Do you want to attract new clients and grow your recruitment practice, regardless of market conditions?    In this episode, you'll hear me being interviewed by Tom Burkinshaw, the Group Marketing Director at Recruitment Entrepreneur, the world's leading investor in recruitment start-ups and scale-ups. James Caan's team invited me to London to record an in-person interview for The Recruitment Entrepreneur Podcast.    You'll learn how to leverage content marketing to build your brand, attract more of your ideal clients, and be treated as a trusted advisor.  In particular, Tom grills me about the secrets of starting and growing a successful podcast. I also share our Expert Interview Strategy, which enables you to become a thought leader in your industry, produce high-quality content consistently and develop new business at the same time.   Episode Outline and Highlights   [01:56] Why I started The Resilient Recruiter podcast. [03:16] Overcoming imposter syndrome to become a thought leader in your industry. [04:10] How I got started in recruitment. [07:27] Starting my coaching business was a “combination of fear and excitement.” [10:42] The differences between being self-employed and being a true entrepreneur. [12:53] Launching The Resilient Recruiter podcast. [15:37] How I stay at the forefront of digital marketing strategies and automation tools. [17:22] The number one key to having a successful podcast. [18:58] How recruitment companies can stand out from the competition. [24:34] The benefits of learning and development for business owners and their teams; including people who are already top billers. [27:50] What's next for Recruitment Coach and The Resilient Recruiter in 2023?   [30:47] The value of being consistent in marketing.   Why I Transitioned From Recruiting to Coaching Recruiters   Tom asked me a question I often get asked, “why did you become a coach instead of continuing as a recruitment consultant?”    I shared the story of how I got started in the recruiting industry, experiencing the same struggles and challenges that a lot of recruiters can relate to. Despite working incredibly hard, I was only an average biller, hitting my sales targets but stuck around the middle of the leader board. Being quite money motivated at the time, I wasn't satisfied with my performance, so I hired a coach to help me maximize my results. He helped me to double my billings in 90 days and I quickly become the top-producer in my team of 8 and climbed to the top 15% of 200 recruiters.    This was such a life-changing experience that it inspired me to become a coach myself, which I consider to be my true calling. Since launching Recruitment Coach in 2001, I've helped more than 10,000 recruiters in 34 countries to maximize performance and increase their billings.   In the course of the interview, I also revealed how the ‘08 recession was a devastating experience. I shared how I came back from the brink of bankruptcy to turn things around by leveraging content marketing.    We also discussed the difference between being self-employed from being a true entrepreneur. After being a solopreneur for many years, I'm finally scaling my business. We discussed the benefits of building a team and that it's often fear and limiting beliefs that hold us back from growing our business.   How to Grow a Successful Podcast   The Resilient Recruiter podcast will exceed 200+ episodes this year. I'm so happy that this podcast has reached recruiters across the globe with more than 150,000 downloads. One of the reasons I started the podcast is that I love learning and sharing ideas with like-minded people. I get so much value, personally, from interviewing successful recruiters and recruitment business owners that I would do this even if there was no direct benefit to my business.   Because my podcast has been so successful, recruiters started asking us for help to launch their own podcast. So we created an online course for our coaching clients and in the last few months, we've helped multiple recruitment and executive search firm owners to start a podcast. One of our clients won a new client before even launching, simply by inviting them to be a guest on her show! The benefit is that our clients can learn from all the mistakes we've made over the last 3 years. Plus, we have a 38-step process for producing, publishing and promoting the podcast so our clients have a blueprint to follow.  In this conversation with Tom, I revealed a few of the best practices for running a successful podcast. The number one key is to keep working on it and never give up.   How Recruiters Can Build Their Brand with Content Marketing   Tom and I discussed how imposter syndrome is one of the biggest barriers to becoming a thought leader.  Content marketing requires recruiters to have confidence in their own market knowledge and believe in the value their own insights can bring to their audience.  We talked about the benefit of delivering value-adding content to your network in terms of establishing credibility and trust within the community of your potential clients and candidates.    Mark elaborated on how recruitment business owners can do this with the expert interview strategy. This strategy works for podcasts, videos and even in written article format.  You will hear Mark explain how this strategy combines business development with inbound marketing. You will also learn how this can be a differentiator for your recruitment business when it comes to creating high-quality, industry specific content.   Our Sponsors    This podcast is proudly sponsored by i-intro and Recruitment Entrepreneur.   i-intro® is an end-to-end retained recruitment platform. Their technology and methodology allow recruiters to differentiate themselves from the competition, win more retained business, bigger fees, and increase their billings. Their software combined with world-class training enables you to transition from transactional, contingency recruiter to consultative, retained recruiter. Instead of being perceived as a “me too” vendor, you'll be positioned as a “me only” solutions provider. Be sure to mention Mark Whitby or The Resilient Recruiter. Book your free, no-obligation consultation here: www.recruitmentcoach.com/retained Recruitment Entrepreneur is the world's leading Private Equity firm specializing in the international recruitment industry. If you've dreamed of starting, scaling, and selling your recruitment business, this is your chance. James Caan and his team at Recruitment Entrepreneur are actively seeking ambitious recruiters in who they can invest. They provide everything you need to grow a successful recruitment business including funding, financial expertise, coaching and mentoring, operational strategy, back-office support, marketing, and talent attraction solutions. Be sure to mention Mark Whitby or The Resilient Recruiter. Start a conversation here: https://www.recruitmentcoach.com/vc People and Resources Mentioned   Tom Burkinshaw on LinkedIn   Connect with Mark Whitby Get your FREE 30-minute strategy call Mark on LinkedIn Mark on Twitter: @MarkWhitby Mark on Facebook Mark on Instagram: @RecruitmentCoach   Subscribe to The Resilient Recruiter

On Episode 2 of CMO Series REPRESENTS, we continue the conversation with leading women in professional services marketing, this week discussing the importance of bringing your authentic self to the workplace. We're lucky to be joined by some leading voices in the industry as we delve into how firms are embracing equity and why women should bring their value and unique qualities to their roles. And by doing so, encourage others to be themselves to help build a more equitable environment where everyone can thrive. Sharing their unique perspectives and personal insights on this topic, we catch up with Katie Cramond, Director of Business Development International at Mcdermott Will and Emery, Tamara Costa, National Director, Brand and Marketing Communications at BLG, Lucy Rao, Business Development Director at Boodle Hatfield, Claire Farrelly, Head of Marketing and Business Development at Forsters, Sherry Allen Chief Marketing Officer at Butler Snow, Sarah-Jane Howitt, Business Development and Communications Director at Weightmans, Kim Perret, Chief Marketing Officer at Jones Walker, Ana Margarida Craveiro, Director of Communications and Public Relations at Morais Leitao, Vikki Whittemore, Group Marketing Director at Gateley and Julie Stott, Chief Marketing Officer at Travers Smith.  

As the Dubai real estate market continues to drive record results, what does it take to keep your brand ahead of the game?Lewis and Carl sit down to catch up with our Group Marketing Director, Kristian Valdini, to see if he had the answers!Tune in to hear all that and more on Taking Care of Business! Hosted on Acast. See acast.com/privacy for more information.

Women have been instrumental in making the Society what it is today. The three As of Anne Dana, Anne Griffiths and Annabel Meikle came from different backgrounds and hadn't planned to have a career in whisky. But driven by a thirst for knowledge, an encouraging environment and an openness to new ventures, these women ended up shaping some of the most recognisable parts of the Society. Who better to speak to them than three women shaping the future of the Society today? Tune in to Whisky Talk to hear their stories. Anne Dana meets Mads Schmoll, Social Media & Community Manager for the Society Anne Griffiths meets Monique Ten Kortenaar, Society Ambassador for Benelux Annabel Meikle meets Rebecca Hamilton, Group Marketing Director

In this conversation, we chat with Mark Aubrey – CEO of Catheon Gaming. Prior to this, Mark was Managing Director and Head of Asia Pacific (“APAC”) at Activision Blizzard, the leading gaming developer and publisher of entertainment software renowned for creating some of the industry's most critically acclaimed games, including Call of Duty and World of Warcraft. Mark has over 19 years of experience in the entertainment and gaming industry in the APAC region. Prior to Activision Blizzard, Mark worked a long stint at Warner Bros. Entertainment as the Group Marketing Director, driving synergies and commercial opportunities across groups (Home Entertainment, Theatrical, Television, HBO, Games, Consumer Products and Digital Distribution). Mark graduated with a Bachelor of Business and Marketing from the University of Newcastle.

Techies Go Green, a movement of IT and tech-oriented companies committed to decarbonising their businesses, has announced the launch of its Go Green Ambassador Programme. These Go Green Ambassadors will be responsible for inspiring and enabling a culture of sustainability among the movement's signatory community – now more than 250 members – as the world moves towards a carbon neutral future. This group will raise awareness of sustainability by delivering environmental education through articles and virtual events, while motivating others to be more energy efficient through the adoption of environmentally friendly lifestyles and renewable energy resources. They will also lead projects and develop initiatives to help reduce signatories' environmental impact both at work and home, thus enabling and supporting a ‘think green, live green' approach. The Go Green Ambassadors include: Membership Ambassador – Michael O'Hara, Group Managing Director, DataSolutions Programmes Ambassador – Roberta McCrossan, Group Marketing Director, DataSolutions Sustainable Technology Ambassador – Francis O'Haire, Group Technology Director, DataSolutions Sustainability Communications Ambassador – Allan Chapman, Managing Director, Comit PR Sponsorship Ambassador – Dermott Reilly, CEO, IngeniaTouch Circular Computing Ambassador – David Dorling, Chief Sales Officer, Prime Computer Sustainable Energy Ambassador – Conor Daly, Customer Solutions Product Manager, ESB Ireland Sustainability Measurement Ambassador – John Gladstone, Sustainability Lead, Softcat Techies Go Green also has a partnership programme which encourages greater engagement and collaboration among the community by allowing member organisations to promote their own sustainability services and products. These organisations are listed in a directory of Go Green partners which provide solutions to aid greater sustainability and green business practices. They are also promoted via the Techies Go Green website, newsletter and webinar series. Michael O'Hara said: “Our aim at Techies Go Green is to encourage and enable as many organisations as possible to create a sustainable future, not just for their own business but the wider community and the world as a whole. “The key to bringing about real change is collective action, driven by verifiably sustainable business practices and lifestyles. However, in order to act, people need to know where to start and that's where the education piece is so crucial. “Techies Go Green – led by our Go Green Ambassadors and Go Green Partners – plugs this gap, providing companies with the knowledge and direction around how they can be more environmentally friendly. Together, we can share experience, lead change and drive impact.” See more stories here.

Ben Rhodes worked as Group Marketing Director at Royal Mail and Vice President, Head of Brand Marketing & Sponsorship at Mastercard, and is now the Group Brand Director at Phoenix Group, the largest long-term savings and retirement business in the UK.  We discuss: The best way to drive long-term growth in B2B businesses His approach to growing B2B business for Royal Mail How to keep a team at the sharp end of creativity Creating an environment that performs today and creates the future

This week, in Behind the Winning Idea, we explore the strategy, execution and outcome of KFC Australia: Michelin Impossible, awarded Gold in Instant Impact in the 2021 WARC Awards for Effectiveness. KFC shifted perceptions around its food quality with a bold quest to gain a Michelin Star for one of its restaurants in Australia. We spoke to Sally Spriggs, Group Marketing Director at KFC South Pacific, and Ryan O'Connell, Chief Strategy Officer at Ogilvy Australia to find out more. Stay up-to-date with the latest marketing and advertising news with our free daily newsletter.

In today's episode of B2B marketing. Solved. Ruth Connor talks to Richard and Benedict about the challenges most marketing teams face in creating actionable marketing strategies, what role marketing plays in delivering business initiatives and achieving goals and how an overly scripted marketing tactic can stifle creativity and why you should try to be more responsive instead of reactive.Visit alan. for more information on how you can solve your marketing problems.Subscribe on YouTube for video versions of B2B marketing. Solved. here Hosted on Acast. See acast.com/privacy for more information.

David Garden, Group Marketing Director at Australian Christan College, sits down with host Mark Jones to discuss building trusted stakeholder relationships and partnerships, the role of shared and earned media in establishing trust with your audience, and how marketing professionals can use communication channels as tools to amplify a brand's impact. Resources Australian Christian College ACC Distance Education  You might also like… Professor John Roberts on Better Marketing for a Better World (BMBW)  Bianca Bryson on emotive storytelling at International Justice Mission Ryan Barlow on brand responsibility at McGrath Foundation

In this episode of the Effortless Modern Marketing Podcast we explore the changing role of advertising and what this means for modern marketers as they seek to chart an effective and strategic path forward. Adform's Regional President, Western Europe, Rick Jones, is joined by Alison Keith – Global Vice President of Media at COTY, Elli Papadaki – VP, Luxury - Global Commercial Partnerships, Condé Nast, and Phil Smith - Director General at the ISBA as they explore some of the industry's most pressing questions including; Has technology fundamentally changed advertising forever? What new responsibilities will this bring? How are new sources of engagement and creativity evolving? And how does transparency factor into the equation? Stream on your podcast platform and device of choice: https://anchor.fm/effortlessmodernmarketing About our guests: Alison Keith – Global Vice President of Media at COTY – Alison is the Global Vice President of Media & Digital at Coty – one of the largest beauty businesses in the world. With a passion for data, technology and consumer behaviour, Alison has built over 20 years of marketing, creative, tech and media experience to bring some of the biggest brands meaningfully into consumer's worlds. Phil Smith - Director General, ISBA – Phil's marketing and general management career spans packaged goods, grocery retail, gaming, consultancy and marketing technology start-ups. In packaged goods he has served as Vice President, Strategy for Kraft Jacobs Suchard in Europe. Subsequent board roles in grocery and gaming include: Marketing & Trading Director, Kwiksave; Group Marketing Director, Somerfield; Commercial and Operations Director, Camelot; and Managing Director, Musgrave GB. Elli Papadaki – VP, Luxury - Global Commercial Partnerships, Condé Nast - Elli's career in media started 16 years ago when she landed her first media role at the FT. During her 9 year stint with the leading financial news title, she worked across a number of client categories ranging from property to business schools to luxury and consumer brands selling cross platform solutions with a particular focus on digital executions. Her next move saw her transition into ad tech where she got a flavour for the intricate and rapidly growing world of digital advertising. From there she moved back to the FT to lead their global programmatic strategy and sales efforts. A firm believer in the value of quality content and the importance of context, she worked closely with the sales teams to educate clients and agencies around the importance of buying quality inventory using the efficiencies of automation. A year down the line she transitioned into Condé Nast International's newly created global commercial partnerships hub with the task of leading efforts around simplifying and streamlining programmatic trading across all its titles and markets to simplify transactions for international buyers. This Episode's Adform host is Rick Jones. Adform's Regional President, Western Europe. Before joining Adform, Rick spent five years at Google DoubleClick, where he was Head of Business Development and lead consulting for UK and Global businesses on programmatic and data-driven marketing strategies. A digital veteran, Rick has twenty years experience in the industry, which began with web auction pioneer, QXL.com, where he was responsible for UK business development. Later Rick joined Camelot, the National Lottery operator, as commercial lead for the world's first transactional lottery website, and later John Lewis, as Head of Marketing for Financial Services, before working at Sony as Head of Multi-channel Retailing.

In this week's episode, James speaks to Jo Scalpello & Tilly James, leaders in the development of Stagecoach as a global franchise. Stagecoach Performing Arts provides children with opportunities to learn singing, dancing, and acting with the purpose of establishing discipline, creativity and in their own words, 'Courage for Life.' Jo Scalpello is the Group Marketing Director for Trafalgar Entertainment and manages the Stagecoach's marketing hub and Tilly James is Principal at Stagecoach Buckingham. Jo has worked in the retail and entertainment industry for much of her career and understands just how much performing arts can build confidence and employment prospects. During its 30-year history, even Jo's own daughter has grown and developed within the franchise. Stagecoach gave Tilly the opportunity to not only teach but to build a business for herself in Buckingham. With a background in acting and singing for musical performance, she has helped honed and expand the confidence of every child that has come through her doors. What you'll find out in this week's episode:   Jo's early years, career history and getting started in the performing arts Tilly's journey through performing arts school and her experience of joining Stagecoach How Stagecoach evolved to become a successful franchised business How celebrity household names have found their feet at Stagecoach sessions Marketing principles that Stagecoach lives by Tilly's experience of becoming a principal on a greenfield site How certain business routines help Jo deal with the challenges of leading an organisation during COVID-19 The day-to-day challenges of working in and running a franchise business The future growth potential for Stagecoach …and so much more!   Check out Stagecoach Performing Arts: Website: www.stagecoach.co.uk Facebook: Stagecoach Performing Arts Schools - Worldwide LinkedIn: Stagecoach Performing Arts   Connect with James: Instagram: @james_ventures Facebook: Coordinate Sport FB Page LinkedIn: James Moore Coordinate Sport: The Drive Phase Podcast

Beanstalk Global has partnered up with Global Women Fresh to create a unique monthly Broadcast interview series. This to further promote the great work they do, to gain them more members ongoing and additional corporate sponsorship as well as to assist them to make a long-term difference in the Global Fresh Produce sectors. Next in our series, we meet with Giulia Giuffrè, Group Marketing Director and Sustainability Ambassador for the great Irritec business! Born in Capo d'Orlando in Sicily, Italy, after graduating from Bocconi University in Milan with a specialization in SME Strategy and Management, she joined Irritec, the family company founded in 1974 that is now among the world leaders in sustainable irrigation systems. She started in organizational roles within the supply chain and sales areas, becoming in 2017 Group Marketing Director and Sustainability Ambassador. Environmental protection, optimization of water consumption, respect for crops and the natural ecosystem are Giulia's and the Irritec mission and their passion. A mission and a passion that is support every day both within Irritec and as a Board Member of the European Irrigation Association and through collaborations with the World Bank's Water and Agriculture department. In 2018, she was among the speakers at the 18th Infopoverty World Conference, held every year in New York City at the UN headquarters, to present innovative solutions designed to fight poverty and achieve the SDGs. She and Irritec have also joined the UN Global Compact Network, which selected her as 2020 SDG Pioneer for Italy, acknowledging her commitment and Irritec's to pursuing sustainable development goals, protecting the planet and people's quality of life. The conversation that we will have with Giulia will be fascinating. They are creating a huge difference environmentally and on a full sustainable basis through their dedication and ground breaking irrigation technology.

There's lots of talk of the need for integration of marketing and sales and in many organisations this is now seen as something of an essential. There's much less discussion of the need for integration between marketing and sales processes and systems. B2B Marketer Dave Stevens is joined by Director at Sales Process Engineering, Patrick Rea to correct that.  Plus Head of Online at PwC, Nick Masters talks about the impact of covid on digital; Group Marketing Director of OpenPayd, Adam Trainis shares a key lesson he took on his marketing journey; and strategic marketer Alex Brayshaw celebrates great Business Marketing. 

Ben Rhodes is former Group Marketing Director at Royal Mail where he led the digital transformation.  He transformed Marketing structures to reflect the shifting market landscape, integrated Digital into Marketing, establishing research, data, creative and social media in-house teams. He also introduced and developed talent by starting and leading the Commercial Graduate Programme, enhancing digital capability and motivating high performing teams. He has also held senior roles at MCcann London and Mastercard  and he was recently recognised as one of the top 100 marketers in the UK by marketing week. We discuss: The digital transformation of Royal Mail Building high performing teams Stakeholder management Brand building and demand generation As well as his own personal journey of growth Enjoy.

In this week's episode of Digital Careers, my guest is Ben Rhodes, former-Group Marketing Director of Royal Mail in the UK.   We discuss: Digital is not a silver bullet for companies.   ‘Digital' is often a word thrown around as if it's the apparent solution to many companies' problems. However, it is far from straightforward and is certainly not a magic switch that can transform a company's fortunes. This podcast illustrates that for digital to be effective, there are a range of other considerations that companies must be factored in and executed well.    How much oversimplification do you believe exists with companies seeking to embrace digital?    How does the energetic fervour towards digital, risk masquerading itself as strategy?    What are the ideal conditions for digital to give companies greatest impact?                   The things in his experience Ben's found hardest to achieve for companies digitally transforming?   What Ben's learnt about hiring within digital? My thanks to Ben for being part of Digital Careers.   Looking to hire within digital? Get in touch with me on guy@bartonrock.com or visit my website www.bartonrock.com 

Janine Garner is a global thought leader on powerful networking, collaboration and transformational leadership. She is obsessed with unleashing the brilliance in individuals, teams and companies, helping others reclaim and reignite their influence.As an expert in connected leadership, Janine specialises in building high performing leaders and teams to create extraordinary results. She has 20+ years experience creating award-winning marketing campaigns and strategies for high profile brands including Ralph Lauren and Oroton. As a highly sought-after keynote speaker, podcaster, educator and author, Janine has worked with thousands of high-profile leaders from around the world and helped countless of Australia's top 50 ASX companies and multinationals – EY, CBRE, DXC Technology, Hewlett Packard, Microfocus, Optus and CBA to name a few.She is the best-selling author of Its Who You Know, From Me To We and Be Brilliant. Janine is also the host of the Unleashing Brilliance Podcast.In this wide-ranging, entertaining and uplifting conversation, Janine shares:Her personal story, struggles and how she has become the queen of reinventing herself.Transitioning from a highly successful corporate career as Group Marketing Director for The Oroton Group to becoming an entrepreneur.Finding purpose, having vision and a mission of unleashing brilliance in 10 million people.The importance of building your network and details on the 12 key people you need to surround yourself with.The importance of setting boundaries and being disciplined with your time.Janine's best-selling books are available to purchase here:Be Brilliant: How To Lead A Life Of Influence. It's Who You Know: How A Network Of 12 Key People Can Fast-Track Your Success.From Me To We: Why Commercial Collaboration Will Future Proof Business, Leaders & Personal Success. The Be Brilliant Advantage Program is Janine's 7 week online program designed to help individuals unleash their brilliance. The final intake for 2020 can be booked up to 20th November 2020, and Janine will be extending access to content for this intake until the end of February 2021/ You can learn more about the Be Brilliant Advantage Program here:You can learn more about Janine and what she is up to here:Website: https://janinegarner.com.auLinkedin: Janine Garner Facebook: @janinemgarnerInstagram: @janinegarnerPodcast: Unleashing BrillianceIf you enjoyed this episode, please remember to subscribe, rate and review The Boss in Heels Podcast!

In this episode, Paul chats with Ben Rhodes, ex Group Marketing Director for Royal Mail and Marketing Week columnist. Ben chooses to hit reset on the industry chatter of “a next normal.” He argues that we are instead entering a technology environment similar to that of the 1920’s (when the National Grid was set up) so the commercial opportunities are vast and wide-ranging. Ben talks about the fact that CMO tenures are so short that too often this leads to short termism and tactics, not strategy. He also articulates that, aside from the CEO, it is often only the marketer at the board table that looks outwards and is able to operate at the nexus of technology, customer and communication. Ben also calls out the importance of long term strategic brand investment and the value of pricing strategy, in an interview packed with insight. A Must Listen.

The Group Marketing Director of the Nigerian National Petroleum Corporation (NNPC), Mele Kyari, has dismissed the criticism that followed the recent fuel price increase. He said the outburst is very understandable but I also believe very strongly that it is misplaced because Nigerians are not aware of the opportunities lost. Kyari said the issue of subsidy has been a big issue in the country for many years but the government can no longer afford it because of the economic issues facing the country. He added that every corruption that you are aware of in the downstream industry is one way or the other connected to fuel subsidy. --- Support this podcast: https://anchor.fm/newscast-africa/support

As a strong believer in business as a force for good to drive significant positive change in the space of Sustainability, combating climate change and alleviating poverty, Jemma believes that through collective action we can shape and create a healthier world. An Intrapreneur in her role as Group Marketing Director at EcoStore she is championing her focus on people and the planet to re make and rebuild the new norm.

B2B marketing is tough and it's costly.  Perhaps social selling is the answer? Business Marketing Club Chair Dave Stevens asks CMO of Leadoo Santtu Kottila about his experience. Chartered PR consultant and director at Metamorphic PR Jon Clements and Group Marketing Director of Bovill Polly Barton share some great B2B marketing examples and what they've learned from them 

B2B marketing operations is a long-established discipline but it's changed much over the last ten years.  MD Adele Ghantous argues that it has become too focused on marketing technology to the exclusion of all else.  Business Marketing Club Chair Dave Stevens asks Adele how we should be doing marketing operations in 2020. Managing Partner at Ogilvy Alex Brayshaw and senior Managing Director at FTI Consulting Giles Barrie share some great B2B marketing examples and what they've learned from them. And Polly Barton shares a key lesson she took on the journey to being Group Marketing Director of financial services regulation specialist Bovill.

In this special edition BNE Product News ‘Brand Leader’ Interview podcast from BusinessNet Explorer, Daniel Nevitt, Group Marketing Director for Armourcoat discusses innovative products that can help Architects, Building Designers and Specifiers to achieve aesthetically pleasing and acoustically sound spaces in their project designs. The interview was recorded with a 'phone connection to studio' from the Armourcoat exhibition stand at Surface Design Show 2020. The interviewer for BusinessNet Explorer is Mick de Leiburne. | For full product information please refer to the brand manufacturer. Link to the Armourcoat profile page on BusinessNet Explorer: https://businessnetexplorer.com/clients/armourcoat/

When we think of Digital Transformation Pioneers, we usually think of software pioneers and other “digital” businesses. Hotels are anything but that. Yet, behind the lovely experiences you get at the best hotels, there are mounds of data from thousands of transactions a day. This means that not even hotels can ignore the importance of digital transformation. In this episode Lyn MacDonald, Group Marketing Director at MacDonald Hotels & Resorts, talks about how she worked with MacDonald’s IT team to get their data up to GDPR standards, as well as how data has enhanced the customer experience at the company’s 40 or so hotels.

Greg ‘Sparrow’ Graham is the Group Marketing Director for WPP AUNZ and has been a long time new business guru for GroupM agencies in Australia and the USA. Here he chats with Darren on the media agency pitch process and where agencies and clients get it right and not so right. https://www.trinityp3.com/2019/03/media-agency-pitching/

Apparently, London sends the most traffic and activity onto LinkedIn every day. Why you ask? Maybe because there are more recruiters here than you can shake a stick at. Especially agency ones. But who's doing it right on LinkedIn? Well, that can be debated. One way is of course to speak to the company that gets awarded “most engaged recruiting firm on LinkedIn”. Eamon Collins is the Group Marketing Director at PageGroup, a company perhaps best known for their Michael Page business. Read the full show-notes: https://employerbrandingpodcast.com Eamon's article on Undercover Recruiter: https://theundercoverrecruiter.com/linkedin-social-winners/ The Employer Brand Management conference in London on 12 Dec 2017: http://www.transformmagazine.net/conferences/2017-employer-brand-management-conference/ (Use promo code LINKHUMANS for 15% discount) Employee Advocacy: The Ultimate Guide: https://employeeadvocacybook.com Join us on LinkedIn: https://linkedin.com/groups/3984352 Follow on Twitter: https://twitter.com/employerbranduk

Episode 2 of the Bally Alley Astrocast covers the cartridge game Red Baron/Panzer Attack and the BASIC game (released on tape) Castle of Horror.  Issues 3-5 (from June to October 1978) of the Arcadians newsletter are covered in detail.  We also discuss: news, feedback, a few classic letters to the Arcadian from Ernie Sams (who discusses JS&A, the company that originally sold the Astrocade) and Richard Belton (who covers the Maryland User Group).  Finally, there is an interview with Ward Shrake, who created multicarts for several systems, including one for the Bally Arcade/Astrocade.   Recurring Links BallyAlley.com - Bally Arcade / Astrocade Website What's New at BallyAlley.com Orphaned Computers & Game Systems Website Bally Alley Yahoo Discussion Group Bally Arcade / Astrocade Atari Age Sub-forum Bally Arcade/Astrocade High Score Club Bally Alley Astrocast Facebook Page   Cartridge Review - Red Baron/Panzer Attack Red Baron/Panzer Attack Instructions - Astrocade Version BiPlane (1976 Arcade Game) - Fun Games Inc. (The International Arcade Museum) Panzer Attack (1974 Arcade Game) - Midway Manufacturing Co. (The International Arcade Museum) Panzer Attack (1974 Arcade Game) - Midway Manufacturing Co. (Video on YouTube) Tank (1974 Arcade Game) - Key Games (The International Arcade Museum) Tank (1974 Arcade Game) - Key Games (Video on YouTube) Red Baron/Panzer Attack - Play this Astrocade game online at Archive.org Discussion with Rickey Spiece - Rickey designed Red Baron/Panzer Attack at Dave Nutting Associates (April 2005)   Tape Review - Castle of Horror Castle of Horror Instructions - WaveMakers Castle of Horror Review - "The Game Player" by Michael Prosise (October 7, 1982) Castle of Horror Video - Video by ArcadeUSA on YouTube Wavemakers's History and Overview - Mike Peace, the programmer of Castle of Horror, answers some questions about himself and his company, WaveMakers (August 2001) Castle of Horror / Treasure Cove Astrocade High Score Club - This game was played in May/June 2016. The high score for Castle of Horror was 2,100 points.   News BalZerk Homebrew by Lance F. Squire I Am Error: The Nintendo Family Computer / Entertainment System Platform by Nathan Altice The Better Bally Book - An online reference for Bally Astrocade developers Working on Bally Pong - Bally Alley Yahoo Group Message by Nathan Altice (June 15, 2016) Bally/Astrocade RF Modulator Replacement Part - AtariAge Astrocade Subforum Western Gun Update - Tomohiro Nishikado (Wikipedia)   Feedback Feedback from Mr SQL - Feedback with a reply (in the AtariAge forums)   Arcadians Newsletter Arcadians, no. 3 - June 23, 1978 Arcadians, no. 4 - September 1, 1978 Arcadians, no. 5 - October 10, 1978 "Pre-Arcadian" Posting - Bally Alley Yahoo Group Message by Adam Trionfo (June 2, 2016) Arcadians Classified Ad - Kilobaud Computing, September 1978, Page 120. PA-1 Bally Service Manual "Bally Professional Arcade" by Karl Zinn "Creative Computing," 4, no. 5 (Sept-Oct 1978): 56-59. "Bally BASIC Hacker's Guide" by Jay Fenton. NCE Datafile - Article from Newman Computer Exchange (NCE) Catalog (October 1978) Arcadians Subscription Request #1 (1978) Arcadians Subscription Request #2 (1978)   Classic Letters Letter from Ernie Sams to Bob Fabris (October 28, 2016) Letter from Ernie Sams to William Mitchell, the Group Marketing Director of JS&A National Sales Group (March 15, 2016) JS&A Backorder Policies and Procedures (September 1, 1975) Questions and Answers on the Home Library Computer - 16-Page Pamphlet by JS&A from about 1977 or 78. JS&A Catalog #2 (1978) Letter from Ernie Sams to Bob Fabris (July 7, 1981) Bangman by Ernie Sams - Digitally Archived AstroBASIC Program Arcadian - 10 Programs (1981) - Includes Ernie Sams' Bingo program Salvage Bally Boards for $25 - Announcement (Arcadian, March 1980) Salvage Bally Boards - Update (Arcadian, May 1980)   Maryland User Group "Added Two Miscellaneous Newsletters" Posting - Bally Alley Yahoo Group Message by Adam Trionfo (July 3, 2014) Letter from Richard Belton (May 29, 1979) Arcadian Local News - Maryland User Group Newsletter, May 30, 1979 Sonic Satellite - by George Hale (1979) - BASIC Listing Sonic Satellite - George Hale (1979) - Bally BASIC Program (300-Baud Format) BatNum (Battle of Numbers) - Ron Schwenk BASIC Listing Mastermind - Ron Schwenk BASIC Listing One Check (Solitaire Checker Game) - Ron Schwenk BASIC Listing BalCheck Hardware (Home Video Game Burn-In Tester) - Various documentation for the BalCheck hardware that was distributed by Richard Belton BalCheck Hardware (Home Video Game Burn-In Tester) - The Z80 source code for the BalCheck 2K ROM (April 29, 1980)   Ward Shrake Interview Sci-Fi & Fantasy Modeller Internet Modeler Website Cartzilla - VIC-20 Cartridge Rarity & Gameplay list Arcadia 2001: Frequently Asked Questions Digital Archaeology: Arcadia 2001 - Website Ward Shrake Bally Arcade/Astrocade Multicart Documentation Astrocade Multicart - Pictures of Ward Shrake's multicart for the Bally Arcade Ward's Multicart FAQ - Covers the "Bally Astrocade" and "Emerson Arcadia 2001" multi-carts   End-Show Music Astrocade Conversations with George Moses (July/August 2001) Bach's 15 Two-Part Inventions (Tape #1) - By George Moses Bach's 15 Two-Part Inventions - Astrocade Audio (mp3)

A masterclass in the role of marketing in the channel from Mark Saunders, Group Marketing Director of Nine Group. Throughout this conversation we touch on so many things, systems, relationship marketing, brand and permission based marketing.  How do you use the information that your business collects?  

The  Allianz 2015 Business to Arts Awards programme saw a 25% increase in nominations, with projects valued over €10m put forward for consideration. The 24th annual Allianz Business to Arts Awards took place on 1 September at the Bord Gáis Energy Theatre, attended by over 500 arts and business leader   To discuss the role of the awards, and some of the broader issues in arts business relationship I was joined in studio by three guests…. Andrew Hetherington, Chief Executive, Business to Arts Damien O'Neill, Group Marketing Director, Allianz Ireland the title sponsors Bernardine Maloney, Corporate Communications and Public Relations at ESB – who were the inaugural winners of the Portfolio of Sponsorships category.  

Segment 1: Ellen Rohris the owner of Bare Bones Biz, a venture capital and consulting company, as well as president of Zoom Drain and Sewer, LLC. She is a columnist for Huffington Post and the author of four business basics books:  Where Did the Money Go?, How Much Should I Charge?, The Bare Bones Biz Plan and The Weekend Biz Plan.Segment 2: Carrie Maslen is the Global Vice President of Small and Medium Business Enterprises (SME) for SAP. She has over 30 years of experience including leadership positions at HP and SAP. Carrie has been recognized as a leader in the technology channel by The Channel Company as one of the ‘100 Most Powerful Women of the Channel' and as one of the ‘100 People You Don't Know but Should'.Segment 3: David Knowles is the Group Marketing Director for Creditsafe – the world's most-used supplier of company credit reports.Segment 4: Dianna Booheris the bestselling author of 46 books, published in 26 languages. She consults, writes, and speaks on leadership communication, executive presence, productivity, and faith. Her latest book is What MORE Can I Say: Why Communication Fails and What to Do About It.  Segment 5: Nellie Akalp is a serial entrepreneur and small business expert. She currently serves as CEO of CorpNet.com, an online legal document filing service, where she helps entrepreneurs start a business, incorporate or form an LLC, and offers free business compliance tools.Sponsored by Sage, Nextiva and Corp

Get ready for the Super Bowl of franchising...Tom Portesy, President of MFV Expositions, and Joel Goldstein, Group Marketing Director. We are also meeting Paul Mann from Fetch Pet Care The Fetch Pet Care Way. Thrive with Fetch! Pet Care - The Pet Care Leader Work with the ones you love - the pets. Fetch! Pet Care offers pet franchise opportunities with a thriving future that gives you incredible freedom, and a career that offers long-term growth and income potential. Fetch! Pet Care is America's largest and most trusted pet sitting and dog walking franchise servicing more than 1,800 cities and towns nationwide and we're constantly growing. We've partnered with some of the largest corporations in America that market our services to millions of their employees, customers and members to deliver new business to you. The Fetch! Pet Care brand is rapidly becoming a household name, and you can be part of it. Last year we were voted among 100 of America's lowest risk and low-cost franchises by Entrepreneur Magazine. In addition, Entrepreneur Magazine named us as one of 7 hot businesses that can make you rich! This year we were named to Entrepreneur Magazine's coveted Franchise 500 List. Fetch! Pet Care was also named as one of 20 boom businesses to get into by Small Business Opportunities Magazine.

Roisin Ni Mhordha from Impression PR guests for me in this podcast. Her interviewees are Paul Farrell, Group Marketing Director of the Irish Times Group, Jimmy Murphy, founder of The Hive advertising agency and finally John Holohan, formerly of IAPI and now in a new post with the Irish Telethon.

A special podcast based around the Media Dialogues special New Media Forum held in Dublin in October 2006. There are interviews with Helen Marks,Group Marketing Director, Vodafone Ireland and Ed Ling, Strategic Development Director, i-Level- a London based agency specialising in new media platforms. There is also an extract from the question and answer session with Simon Ferguson, Managing Director of Sales Online, who sponsored the event. The Media Dialogues series is organised by Alchemy Event Management. There is also a short Brief Word on Brand from Gerard Tannam of Islandbridge Brand Direction where Gerard gives us the second installment of his brand resolutions for 2007. The Persuaders Podcast has been shortlisted for this year's Digital Media Awards in the independent podcast category. Details HERE. And don't forget that you can subscribe to the podcast and weekly show notification via the Persuaders Web site HERE