Podcasts about Media agency

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Best podcasts about Media agency

Latest podcast episodes about Media agency

The Impatient Entrepreneur
Brave and Bold with Ann Carden

The Impatient Entrepreneur

Play Episode Listen Later May 14, 2025 40:50


Ann is a top business growth expert, marketing and sales strategist, and the CEO of A. Carden Inc. and the Expert In You Attraction Marketing & Media Agency. With over forty-three years of experience and thirty-four as an entrepreneur, she has built seven successful businesses—selling five—and currently owns two. For the past fourteen years, Ann has coached and consulted hundreds of small business owners, consultants, coaches, and professional entrepreneurs across more than eighty industries.She is a three-time published author in business, marketing, and success, with her latest book, Expert In You, becoming a #1 International Bestseller. Ann is also a sought-after speaker, host of the Expert In You podcast, and publisher of Expert In You magazine.Ann's Links:Website: https://annlcarden.com/Facebook: https://www.facebook.com/groups/663939057669313Instagram: https://www.instagram.com/anncardenconsulting/LinkedIn: https://www.linkedin.com/in/anncarden-business-consultant-coach/Podcast: https://podcasts.apple.com/us/podcast/expert-in-you-podcast-with-ann-carden/id1525016411The Impatient Entrepreneur's links:Facebook: https://www.facebook.com/TheImpatientEntrepreneurPod⁠LinkedIn: https://www.linkedin.com/company/theimpatiententrepreneurpod/⁠Instagram: https://www.instagram.com/theimpatiententrepreneurpod/YouTube: https://www.youtube.com/@TheImpatientEntrepreneurPod⁠Online: https://www.theimpatiententrepreneurpod.comConnect with us⁠⁠: https://www.theimpatiententrepreneurpod.com/contact⁠Kwedar & Co.'s links:Facebook: https://www.facebook.com/kwedarco⁠LinkedIn: https://www.linkedin.com/company/kwedarco⁠Instagram: https://www.instagram.com/kwedarco⁠YouTube: https://www.youtube.com/@KwedarCo⁠Online: www.kwedarco.comConnect with us: https://www.kwedarco.com/book-consultation

Campaign podcast
What happens to an agency after it wins an Agency of the Year award?

Campaign podcast

Play Episode Listen Later Apr 3, 2025 30:34


Campaign's Agency of the Year Awards took place last week celebrating the best shops in adland across creative, media, independent, customer engagement, start-up and more.This episode chats to three of the big winners: Mother, who took home Creative Agency of the Year, MG OMD which won Media Agency and Rapp which celebrated five awards with three golds: Performance Marketing Agency, New Business Leader and Customer Engagement Agency Leader.MG OMG's CEO Natalie Bell talked about the importance of an entrepreneurial spirit while Rapp's CMO Tracey Barber discussed how to protect employees from being poached after award wins. Mother's chief communications officer Tom Wong spoke about the importance of independence and the agency's triad of success: make the best work, have fun, and make a living not a killing.View all the winners here. Coming up in the Campaign calendar:Ad Net Zero Awards open for entries Hosted on Acast. See acast.com/privacy for more information.

From Startup to Wunderbrand with Nicholas Kuhne
From Punches to Podcasts: The Power of Brand-Building for Fighters

From Startup to Wunderbrand with Nicholas Kuhne

Play Episode Listen Later Mar 5, 2025 18:27


Nick shares his journey from working in corporate America at Ernst & Young to launching Frayter Media, an agency that specializes in building personal brands for high-profile athletes, CEOs, and executives. He dives into how MMA fighters are realizing the power of personal branding, how social media has revolutionized sports marketing, and how new media like podcasts and short-form content are changing the game.This episode is packed with insights on leveraging social media, working with elite clients, and scaling a remote business. If you're interested in brand-building, sports marketing, or digital entrepreneurship, this one's for you!Call to Action

The Media Leader Podcast
Are communities the future of audience-targeting? With MG OMD's Natalie Bell

The Media Leader Podcast

Play Episode Listen Later Feb 17, 2025 35:52


Are audience-targeting practices too simple in an era of big data? Advertisers and their agencies tend to use demographics to target people across media channels, but perhaps that model is outdated.Natalie Bell is CEO of MG OMD. The Omnicom media agency is coming out with new research on how community-based targeting might be a new model worth considering and she joined host Jack Benjamin to preview early findings.As a trustee of Nabs and member of Wacl, Bell also spoke to concerns around a rollback in DEI initiatives across the media industry, led by the US market.She discussed the ethical conundrums of striving for responsible marketing in what feels like a new era, where progress is at risk of being rolled back, and what leaders should be doing to fight for what's right for their employees and their clients.Highlights:5:40: Why brands should reconsider targeting practices to focus on communities13:17: Learnings from working on the government account during the Covid-19 era18:50: Media agency brands aren't dead23:38: How agency leaders are reacting to a "sunsetting" of DEI and ESG initiativesRelated articles:ESG has become a key differentiator for the investment communityLet's harness the power of community for mental wellnessPodcast: Why social media is all about community now – with Reddit's Paul Peterman---Thanks to our production partners Trisonic for editing this episode.--> Discover how Trisonic can elevate your brand and expand your business by connecting with your ideal audienceVisit The Media Leader for the most authoritative news analysis and comment on what's happening in commercial media. LinkedIn: The Media LeaderYouTube: The Media Leader

Neuroscience of Coaching
Cognitive Dissonance: Hidden and Holding You Back (Ann Carden)

Neuroscience of Coaching

Play Episode Listen Later Feb 13, 2025 37:32


Explore the neuroscience of cognitive dissonance and its influence on coaching with insights from Ann Carden. Understanding this mental conflict can unlock valuable personal and professional growth. And once you overcome subconscious hurdles, you can uplevel to a more successful coaching practice.In each episode of Neuroscience of Coaching, host Dr. Irena O'Brien explains the science-based insights behind a particular concept and interviews a coach to discuss how these apply in the real world. Just as she does in her professional programs, Irena “un-complicates” neuroscience and teaches practical, evidence-based tools and strategies that listeners can use in their coaching practices.“You're either running towards something or running away from something. And running towards something is always going to be more inspiring and more about the process and the journey to get to it.” — Ann CardenGuest Bio:Ann Carden is a strategic business growth consultant, CEO of A. Carden Inc., and founder of the “Expert In You” brand and Influence Marketing & Media Agency. She is also a speaker, podcast host, magazine publisher, and author of three books, including an international bestseller.Ann has more than four decades of business, marketing, and sales experience. She spent thirteen years in corporate business management, leading multiple-million-dollar departments for a multi-billion-dollar national retail corporation. Following that, she has been an entrepreneur for more than thirty years, founding and selling five previous businesses.Working as a consultant/coach since 2010, Ann has helped hundreds of coaches, consultants, and services (in 80+ industries) add six and seven figures of revenue to their businesses. She has also trained and educated thousands of entrepreneurs, business owners, and professionals through speaking, workshops, seminars, and social media channels.Ann was recently inducted into Who's Who in America for Entrepreneurship and the Who's Who in America for Professional Women. And she has been featured on various media channels with published articles and syndicated podcasts.Host Bio:Dr. Irena O'Brien teaches coaches and care professionals how to achieve better results for their clients through neuroscience.She is the founder of Neuroscience School, which helps practitioners understand and apply insights from cutting-edge neuroscience research. She loves seeing her students gain confidence in their ability to evaluate neuroscience findings and use them successfully in their own practices. Her Certificate Program in Neuroscience is certified by the International Coaching Federation (ICF) for Continuing Coaching Education credit.Dr. O'Brien has studied neuroscience for 25 years and holds a Ph.D. in the field from the Université du Quebec à Montréal (UQAM), where she did brain-imaging studies. She completed her postdoctoral fellowship at the Centre for Language, Mind, and Brain at McGill University.Resources mentioned in this episode:MiraseeDr. Irena O'Brien's website: The Neuroscience SchoolAnn's Website: AnnLCarden.comAnn's Marketing and Sales Website: ExpertInYou.comCredits:Host: Dr. Irena O'BrienProducer: Andrew ChapmanAudio Editor: Marvin del RosarioExecutive Producer: Danny InyMusic Soundscape: Chad Michael SnavelyMaking our hosts sound great: Home Brew AudioMusic credits:Track Title: Sneaker SmeakerArtist: Avocado JunkieWriter: Sander KalmeijerPublisher: A SOUNDSTRIPE PRODUCTIONTrack Title: Coo CoosArtist: Dresden, The FlamingoWriter: Matthew WigtonPublisher: A SOUNDSTRIPE PRODUCTIONTrack Title: In This LightArtist: Sounds Like SanderWriter: Sander KalmeijerPublisher: A SOUNDSTRIPE PRODUCTIONSpecial effects credits:24990513_birds-chirping_by_promission used with permission of the author and under license by AudioJungle/Envato Market.To catch the great episodes coming up on Neuroscience of Coaching, please follow us on Mirasee FM's YouTube channelor your favorite podcast player. And if you enjoyed the show, please leave us a comment or a starred review. It's the best way to help us get these ideas to more people.Episode transcript: Cognitive Dissonance: Hidden and Holding You Back (Ann Carden) coming soon.

We Are, Marketing Happy - A Healthcare Marketing Podcast
What You Should Expect From Your Media Agency

We Are, Marketing Happy - A Healthcare Marketing Podcast

Play Episode Listen Later Jan 31, 2025 18:55


In this episode of We Are, Marketing Happy, Jenny and Lindsey Brown, Director of Digital Activation at Hedy & Hopp, share what healthcare marketers should expect from their media agency. Many clients are surprised by how much more we deliver compared to previous agencies when these practices should be the standard. They dive into four key areas agencies should focus on: strategic planning that aligns with business goals, clear and consistent documentation for transparency, meaningful reporting that goes beyond surface-level metrics, and proactive optimizations that drive results. Agencies should also consistently keep clients in the loop and be ready to pivot strategies when necessary. If your current agency isn't delivering on these, it might be time to consider other options. Connect with Lindsey: LinkedIn: https://www.linkedin.com/in/lindseycbrown/                             Connect with Jenny: •Email: jenny@hedyandhopp.com •LinkedIn: https://www.linkedin.com/in/jennybristow/   If you enjoyed this episode we'd love to hear your feedback! Please consider leaving us a review on your preferred listening platform and sharing it with others.

Unapologetically Unstoppable
#168 Building a Christian Business by God's Design with Sabrina Hammonds

Unapologetically Unstoppable

Play Episode Listen Later Oct 22, 2024 35:41 Transcription Available


This week, Jeanette interviews Sabrina Hammonds, a Christian entrepreneur who shares her journey of building a Kingdom-focused business by intertwining faith and entrepreneurship. Learn how you can make prayer and obedience central to your business decisions, aligning your work with Kingdom principles. If you're a Christian woman in business looking to integrate your faith into your entrepreneurial journey, this episode is for you! Sabrina is the founder of Kingdom Connections Podcast and Media Agency, where the focus is on quality over quantity. It's all about creating meaningful connections between clients and podcast hosts to enable Kingdom collaboration. For Sabrina, it's more than just numbers—it's about bringing people together as one body, using each other's gifts for God's glory. Through her work, women are coming together to elevate and support one another in powerful ways.   “It's not about my understanding of all the things that God is asking me to do but [about] being willing to be obedient… And just leave the rest up to him.”    “I'm just going to take this one step and to trust that when I get there, God will be there with the next”   “As the Lord is expanding the territory [...] He's not relying on what I what I know and what I can do, He's looking for me to trust in his plans and do it His way”   “Only the Lord could have led me to a business that I could do all day long”   "God is looking for your yes"   “It's that surrender, that willingness to step out into the uncomfortable, the unknown, and just give Him your yes,  because he can do so much with that,  as opposed to what we can craft or put together on our own.”     “God took the very thing that I geek out on, my passion for people's stories, and turned it into a business” In this episode: How to trust God with every business decision The importance of finding purpose in your business How to integrate faith into every aspect of your business journey Building a Kingdom-focused business that honors God's will The value of surrounding yourself with strong Christian women who uplift you Bible Verses Mentioned:  Proverbs 3:5-6 Matthew 6:33  Are you ready to take the next step in your business journey with God at the center? Subscribe to the podcast and join a community of Christian women in business who are passionate about aligning their work with their faith. Wanna go deeper?    Grab your free business-transforming prayers: https://jeanettepeterson.com/prayers   Connect with Sabrina Website: https://kcpodcastagency.com/ Linkedin: https://www.linkedin.com/in/sabrina-hammonds-51995a1a6/ Facebook: https://www.facebook.com/KingdomConnectionsAgency

Campaign podcast
Media Week Awards with Amazon, Telegraph Media, OMG and MG OMD

Campaign podcast

Play Episode Listen Later Oct 21, 2024 30:12


The Media Week Awards 2024 took place last Thursday with a theatrical show, Rylan Clark and almost 1000 people in attendance. As one of the most prestigious awards in media, and one of the rowdiest nights in the calendar, this episode catches up with the chairs of judges and top winners on the night.Hosted by Campaign's tech editor Lucy Shelley, the episode begins with a catchup the morning after with media editor Beau Jackson and deputy media editor Shauna Lewis. They discuss some of the standout moments of the night and also give a backstage look into the judging days that preceded the event.After their chat, the episode features Lewis on the ground at the awards talking to chairs of judges David Amodio, head of video sales specialists for Northern Europe at Amazon, and Laura Fenton, UK chief executive of Omnicom Media Group. With a G&T in hand, they discuss what makes a winner and the trends seen in the shortlists this year.Lewis then braved a few midnight interviews with the winners of the biggest awards – Media Agency of the Year and Sales Team of the Year. These were won by MG OMD and Telegraph Media respectively. They discuss why they think they won this year and what it will take to win again.The Media Week Awards 2024 were in partnership with Infinitum Entertainment, Alight Media, Bauer Media, Clear Channel, Mail Metro Media, Outernet, Radiocentre and Reach Solutions.Read more about the awards and the winners here: Media Week Awards 2024: winners revealedFind out more about: BRiM (Black Representation in Media)Campaign Big Awards (5 November)Campaign In-Housing Summit (5 November) Hosted on Acast. See acast.com/privacy for more information.

REDEEM Her Time
269 | Increase your Marketing Reach with Podcast Guesting feat. Sabrina Hammonds

REDEEM Her Time

Play Episode Listen Later Oct 17, 2024 50:33


Hey CEO- Are you leveraging Kingdom Connections (in a good way) to grow your reach? You should. TRUE STORY: Somewhere along the way, my guest and I crossed paths and even done a pod swap, but just recently I heard her on another podcast and felt that Holy Spirit nudge to reach out and invite her to another swap now that our missions are even more aligned. So I sent a thoughtful video message and a week later, here we are recording her on my podcast and right after this me on hers, both adding value to one another's audience and both expanding our reach! And I've already got some ideas for how she and I can continue to collaborate.So why do I tell you this? Because making Kingdom Connections is her expertise! And you never know where a God-ordained connection will lead- to a new client, to a great connector or even to the perfect collaborator! Sabrina Hammonds is dedicated to helping faith-filled legacy leaders share their transformative stories. She believes our experiences are gifts meant to inspire others.She founded Kingdom Connections Podcast & Media Agency with a focus on quality over quantity, fostering strategic connections between clients and podcast hosts. This approach encourages collaboration, enabling believers to unite, support one another, and leverage their strengths for God's glory.Girl, if you wanna increase the ROI on your time as a Christian business owner, you're gonna want to lean in, cuz this is the kind of work that will lead to an abundance of fruit in your business…and for the kingdom! And Sabrina is here to help us access “the MORE”. You ready to connect on a higher level? At the end, you'll hear me invite both Sabrina and YOU into the REDEEM Her Time Community where Christian women business owners are making Kingdom Connections every day, and I have a feeling you're gonna want to click the link in the show notes to join us so… Come join the conversation over inside the REDEEM Her Time CommunityAnd grab Sabrina's 30 Divinely Aligned Podcasts to Multiply Your Message, Impact, & InfluenceWe pray this blesses, challenges and moves you to action!YOU. HAVE. TIME. Lissa + SabrinaP.S. Watch the REDEEM Your Time Masterclass to shift EVERYTHING about how you approach TIME in both Life + Biz https://redeemhertime.com/masterclass

REDEEM Her Time
269 | Increase your Marketing Reach with Podcast Guesting feat. Sabrina Hammonds

REDEEM Her Time

Play Episode Listen Later Oct 17, 2024 50:33


Hey CEO- Are you leveraging Kingdom Connections (in a good way) to grow your reach? You should. TRUE STORY: Somewhere along the way, my guest and I crossed paths and even done a pod swap, but just recently I heard her on another podcast and felt that Holy Spirit nudge to reach out and invite her to another swap now that our missions are even more aligned. So I sent a thoughtful video message and a week later, here we are recording her on my podcast and right after this me on hers, both adding value to one another's audience and both expanding our reach! And I've already got some ideas for how she and I can continue to collaborate.So why do I tell you this? Because making Kingdom Connections is her expertise! And you never know where a God-ordained connection will lead- to a new client, to a great connector or even to the perfect collaborator! Sabrina Hammonds is dedicated to helping faith-filled legacy leaders share their transformative stories. She believes our experiences are gifts meant to inspire others.She founded Kingdom Connections Podcast & Media Agency with a focus on quality over quantity, fostering strategic connections between clients and podcast hosts. This approach encourages collaboration, enabling believers to unite, support one another, and leverage their strengths for God's glory.Girl, if you wanna increase the ROI on your time as a Christian business owner, you're gonna want to lean in, cuz this is the kind of work that will lead to an abundance of fruit in your business…and for the kingdom! And Sabrina is here to help us access “the MORE”. You ready to connect on a higher level? At the end, you'll hear me invite both Sabrina and YOU into the REDEEM Her Time Community where Christian women business owners are making Kingdom Connections every day, and I have a feeling you're gonna want to click the link in the show notes to join us so… Come join the conversation over inside the REDEEM Her Time CommunityAnd grab Sabrina's 30 Divinely Aligned Podcasts to Multiply Your Message, Impact, & InfluenceWe pray this blesses, challenges and moves you to action!YOU. HAVE. TIME. Lissa + SabrinaP.S. Watch the REDEEM Your Time Masterclass to shift EVERYTHING about how you approach TIME in both Life + Biz https://redeemhertime.com/masterclass

The Whole Marketer podcast
Episode 134 - Agency partnerships with guest Richard Robinson

The Whole Marketer podcast

Play Episode Listen Later Oct 14, 2024 47:58


Episode #134. Today's topic is Agency Partnerships – what makes a great client-agency relationship and perspective from both sides of the fence.  Joining Abby to discuss is Richard Robinson, awarded "One of the ten most influential Leaders in Digital & Tech" (BIMA) and Campaign A-List 2024. Richard is highly experienced in the client (McDonalds, Coca-Cola) and agency (Publicis Worldwide) world and as an intermediary for both at Xeim Engage and Oystercatchers. In his latest role as Executive Director of Ingenuity+ and Exco member of The Ingenuity Group, UK's largest connector of brands with agencies, Richard specialises in connecting the Marketing World.  In this episode Richard shares the two fundamentals of a great agency partner, the role of account handling, all agency ‘rules of engagement', quality of briefing, plus insight from Ingenuity+ ‘Redefining the pitch' report and why Richard is excited about the future of his new role.  Read a copy of Ingenuity+ report mentioned in this episode: Ingenuity + Redefining The Pitch (ingenuitylondon.com) Host: Abigail (Abby) Dixon FCIM/ICF | LinkedIn Guest:  Richard Robinson

Oh My Pod | Podcast Strategy
61: How To Get BIG Clients From Podcasting with Ann Carden

Oh My Pod | Podcast Strategy

Play Episode Listen Later Aug 26, 2024 28:02


If you want to get support directly from us to grow your podcast, join our FREE community: The CoachCast AcademyIn this episode, Justin interviews Ann Carden, a successful entrepreneur who has built and sold multiple businesses. Ann shares how she strategically uses her podcast to attract high-end clients and build valuable relationships. She reveals her process for selecting guests, leveraging the podcast as a networking tool and adding value for her clients. Ann's insights demonstrate how podcasting can be a powerful tool for growing a business when approached with the right strategy.Ann has more than forty-three years of business, marketing, and sales experience, with over thirty-two years as an entrepreneur. She has built seven successful businesses (selling five) and is the current owner of two. She has been coaching/consulting for the past thirteen years and has worked with several hundred small business owners, consultants, coaches, and professional entrepreneurs in over sixty different types of businesses to further their success.Timestamps:6:45 Build relationships through strategic podcast guesting and content creation.8:06 Leverage a podcast to build brand credibility and visibility.10:58 Select podcast guests strategically to maximize business opportunities.20:15 Manage podcasting and guesting by planning and scheduling efficiently.24:52 Repurpose content to maintain a consistent podcast schedule.Connect with Ann on her Website or LinkedInResources Mentioned:Expert In You Magazine | WebsiteExpert In You Podcast | WebsiteFind more from Podigy on Instagram, YouTube, & LinkedInOur Partners:Find guests for your show and get paid for interviewing them with PodMatchTurn your podcast into tons of content automatically with CastMagic.ai

The Matthew Cox Enterprise Podcast
Ep12: Let's talk about overcoming ageism as a young entrepreneur & competing in saturated markets

The Matthew Cox Enterprise Podcast

Play Episode Listen Later Aug 22, 2024 51:13


Let's talk about how to overcome ageism as a young entrepreneur and compete in a saturated market.  Join us as we dive into an interesting discussion on how Ryan Birch, the business owner of Double Media (formerly known as Mr. Media Agency), battles one of his biggest business hurdles as of yet: age. As a young business owner and entrepreneur, it can beneficial to be young in his industry.  But, it has also proven to be a recurring hurdle for him on his business journey.  We share simple and actionable tips and ideas on how he can overcome that challenge to help him land more clients.  We also talk about how to focus on certain offers and clientele to successfully compete in a saturated market.  Listen for a variety of helpful tips, advice, ideas and lessons that you can use for your business and entrepreneurship journey. So, grab your headphones and get stuck in to get unstuck!  Looking for advice on a specific business topic, or want to join the conversation on all things entrepreneurship? Why not join us on the podcast? Visit our website or contact us at info@matthewcox.biz for more information. 

The Twenty Minute VC: Venture Capital | Startup Funding | The Pitch
20VC: How a Angel City Makes $31M per Season | How Sports Teams Can and Should Be Better Businesses | Why Every Sports Team Will Look Like a Media Agency and Founding The Most Valuable Women's Sports Team with Alexis Ohanian

The Twenty Minute VC: Venture Capital | Startup Funding | The Pitch

Play Episode Listen Later Aug 7, 2024 74:33


Alexis Ohanian is the Founder and General Partner of Seven Seven Six, an early-stage venture capital firm with $970M AUM. Prior to 776, Alexis was the Co-Founder of Initialized, one of the most successful early-stage firms in history with their first fund returning 56x DPI. Before Initialized, Alexis was a Partner at the world-famous Y Combinator and before that was one of the Co-Founders of Reddit. In Today's Discussion with Alexis Ohanian We Touch On: 1. $31M in Revenue: The P&L of a Sports Team: What are the core revenue drivers for Angel City Football Team? How did Alexis convince Tony @ Doordash to write the largest-ever brand sponsorship check to have the Doordash name on the Angel City shirt? How much money does Angel City make from ticket sales per year? What does the revenue from merchandise look like for Angel City? How has it changed with time? 2. How to Spend $31M Annually To Run a Team: What are the single biggest costs in running a sports team? Does Alexis believe that salary caps are good or bad for leagues? How much money is spent by clubs on content and software today? How should that change? 3. More Cash in Sports Than Ever: Prices for teams are at an all-time high. Are we in a bubble for sports assets? What remains under-priced and what is over-priced today? What are the pros and cons of private equity entering sports ownership in a meaningful way? Who is the worst sports team owner who despite his mismanagement, still made billions? 4. Alexis Ohanian: AMA: How did Alexis and Serena William's children become millionaires through sports team ownership? How did Alexis turn a $10,000 check into $17.1M? How did a $10,000 check into a shoe company make Alexis $7M? Why does Alexis believe that sports becomes even more valuable in a world of AI?  

Who Knew In The Moment?
Justin McClure- Creator of McClure Media Agency and Author!

Who Knew In The Moment?

Play Episode Listen Later Aug 6, 2024 49:45


I build brands through compelling narratives that speak to target audiences.* Personal family brand: 5M+ Facebook, 5M YouTube* 4Bilion + YT and FB views* YouTube and video expert* Deep understanding of social algorithms* Forbes Top Family Creator* Past year worked with Disney, Google, Pixar, Walmart, Facebook, Nickelodeon, Mattel, Fox* Motivational and Business Keynote: 4x TED Talks* Professional video editor & storytellerTo View This Episode- https://youtu.be/-49nbO2XZbk #whoknewinthemoment #PhilFriedrich #JustinMcClure #McClureTwins

From Startup to Wunderbrand with Nicholas Kuhne
Mastering Personal Branding & growing your media agency

From Startup to Wunderbrand with Nicholas Kuhne

Play Episode Listen Later Aug 1, 2024 25:13


Calling all entrepreneurs and business visionaries! Brace yourselves for an insightful journey into the realm of building a media empire. In this captivating episode, we sit down with Gresham Harkless Jr., the dynamic founder of CB Nation and Blue 16 Media. A proud graduate of Howard and Georgetown Universities, Gresham's entrepreneurial spirit ignited at a young age when he launched his family's newspaper at just 10 years old. His relentless curiosity and passion for media have propelled him to create a multifaceted digital marketing agency and a thriving content platform aimed at empowering CEOs and business owners. Here are 5 key takeaways you can expect from this engaging episode: 1. Unveiling the blueprint: Discover the strategic structure behind Gresham's business ventures and the driving force that inspired his entrepreneurial journey. 2. Mastering the art of personal branding: Gain invaluable insights into striking the perfect balance between your personal brand and your company's identity. 3. Lessons from the trenches: Learn from the wisdom of successful entrepreneurs Gresham has interviewed, and uncover the pivotal moments that shaped his own path. 4. Cultivating a thriving media ecosystem: Explore the synergies between Gresham's digital agency and content platform, and how they complement each other's growth. 5. Envisioning the future: Glimpse into Gresham's ambitious vision for his media empire and the exciting possibilities that lie ahead. Prepare to be inspired by Gresham's infectious energy, unwavering determination, and a wealth of knowledge that will undoubtedly ignite your entrepreneurial spirit. Join us on this captivating journey and unlock the secrets to building a remarkable media presence that leaves an indelible mark. Find more about Gresh at: https://iamgresh.com 00:00:02 Introduction of Gresh W. Harklis, Junior and Discussion on Media Empire 00:01:38 Humorous Discussion on Student Loans and Education Costs 00:02:39 Gresh's Entrepreneurial Journey from Childhood to Building a Digital Marketing Business 00:05:48 Advice on Personal Branding and Business Branding for Success 00:06:56 Balancing Personal Branding and Business Growth 00:11:24 The Importance of Media in Business 00:16:19 Learning from Successful Entrepreneurs 00:18:27 Longevity and Success in Business 00:19:57 Embracing Media and Entrepreneurial Mentality 00:22:43 Balancing Goals and Work-Life Challenges 00:24:00 Navigating Industry Dynamics and Success 00:25:19 Connecting with the Speaker 00:26:08 Closing Remarks and Future Interactions Connect with me on... My podcast website: https://kuhne.no/ My business website: https://wunderbrand.com https://www.tiktok.com/ https://www.linkedin.com/in/nickkuhne/ https://twitter.com/nickkuhne https://podcasters.spotify.com/pod/show/nicholas-kuhne https://podcasts.apple.com/no/podcast/from-startup-to-wunderbrand-with-nicholas-kuhne/id1700993399 Become a guest: https://www.joinpodmatch.com/nickkuhne Sign up for Riverside: https://riverside.fm/?utm_campaign=campaign_1&utm_medium=affiliate&utm_source=rewardful&via=nicholas-kuhne https://get.descript.com/mrzy10nwivuq #DigitalMarketing #Branding #PersonalBranding #MarketingInsights #SocialMediaStrategy

The Media Leader Podcast
'Dramatic' surge in media agency entries — Laurence Green on IPA Effectiveness Awards

The Media Leader Podcast

Play Episode Listen Later Jul 22, 2024 44:28


Laurence Green, the IPA's effectiveness director, speaks to Omar Oakes about the rise of media agencies submitting entries for the new IPA Effectiveness Awards, whose shortlist is published this week.The awards, which run every two years, have seen a "dramatic" increase in media agencies submitting best-in-class advertising effectiveness work. Green discusses the reasons behind this and whether advertising and marketing are being more led by media planning and buying.Green, who has founded ad agencies and is one of the UK's most renowned brand strategists, also discusses the state of Cannes Lions and the work showcased this year at the world's biggest advertising show.Thanks to our production partners Trisonic for editing this episode.---Visit The Media Leader for the most authoritative news analysis and comment on what's happening in commercial media. LinkedIn: The Media LeaderYouTube: The Media Leader

Campaign podcast
News: L'Oréal switches media agency | Natalie Cummins | Deepfakes and AI

Campaign podcast

Play Episode Listen Later Jun 4, 2024 19:43


Campaign's editorial team takes you behind the week's biggest headlines, with the views from our news desks. Hosted by tech editor Lucy Shelley, media editor Beau Jackson and reporter Charlotte Rawlings discuss all things media and creativity.We delve into the breaking news of Natalie Cummins leaving Zenith UK and the speculation surrounding the rival agency she'll go to next. Plus, Jackson explains the leadership shuffle that Cummins has left in her wake as Sannah Rogers and Jon Stevens, managing directors of Zenith UK, have stepped up to lead the agency following her departure.In other breaking news, a very popular story closed the month with L'Oréal UK and Ireland switching its £220m media account to a new agency.Covering creativity, Rawlings talks through Leo Burnett's first work for Vodafone UK after the hotly contested pitch last year.Plus, we talk through the beginning of Pride Month with a black and white campaign from Pride in London and Jackson goes head-to-head with AI in light of adland's response to Mark Read's deepfake debacle.Further reading:Total Media acquired by Serviceplan Group's MediaplusMediaSense to acquire PwC UK teamAd industry bodies criticise Edinburgh OOH banBBH opens applications for next Barn cohortSupercell signs up Chris Hemsworth and Christina Ricci for star-studded ads Hosted on Acast. See acast.com/privacy for more information.

Spirit-Centered Business
195: Pt. 2 Stewarding God's Messages | Sabrina Hammonds on Spirit-Centered Business™

Spirit-Centered Business

Play Episode Listen Later May 30, 2024 38:36


The Lord focuses on quality rather than quantity when it comes to connections and relationships in business…and so should we!  The world would say it's a numbers game, but the Kingdom is about people. Such a good message Sabrina shares!GOLD NUGGET:It's not about working more, or harder, or trying to manipulate things. It's about doing our part and trusting that God is doing His part.BIO:Sabrina Hammonds is passionate about the stories, testimonies, and transformations of others.  It's no wonder why God called her into the business of helping women share their message.  Our stories and transformations were never meant just for ourselves.  Kingdom Connections Podcast & Media Agency is all about creating strategic connections between clients and podcast hosts so Kingdom collaboration can happen. As a result, women are coming together like never before and elevating each other, support one another, and utilizing each other's strengths to serve others. LINKS:Connect with Sabrina and Kingdom Connections Podcast Agency here: https://kcpodcastagency.com/Listen to her Kingdom Connections Podcast podcast on iTunes: https://podcasts.apple.com/us/podcast/kingdom-connections-podcast/id1671874411Join Bralynn's FREE Masterclass: Power Up Your Inner World!To kickoff the Quantum Capacity™Summer Surge bootcamp.http://SpiritCenteredBusiness.com/kickoffGet Bralynn's Book! Discover Your Business Destiny: Co-Creating, Stewarding and Standing to Manifest God's Divine Planhttp://SpiritCenteredBusiness.com/bookCopyright © 2024 - Bralynn Newby Int'l, LLC. All rights reserved.

Afternoon Drive with John Maytham
Apple Music reveals top 10 albums of all time on 100 Best list

Afternoon Drive with John Maytham

Play Episode Listen Later May 24, 2024 7:47


Jason Curtis is a Music Journalist and Media Agency owner and joins John Maytham to discuss the releaset  of Apple music's top 10 albums of all time on the 100 best list.See omnystudio.com/listener for privacy information.

Spirit-Centered Business
194: Pt. 1 Stepping in Deeper | Sabrina Hammonds on Spirit-Centered Business™

Spirit-Centered Business

Play Episode Listen Later May 23, 2024 36:20


I am so blessed by people like Sabrina! She knew there was more, that God had MORE for her and her family…and she went after it! She has an inspiring story about walking out starting her business step by step with the Lord.  Enjoy!BIO:Sabrina Hammonds is passionate about the stories, testimonies, and transformations of others.  It's no wonder why God called her into the business of helping women share their message.  Our stories and transformations were never meant just for ourselves.  Kingdom Connections Podcast & Media Agency is all about creating strategic connections between clients and podcast hosts so Kingdom collaboration can happen. As a result, women are coming together like never before and elevating each other, support one another, and utilizing each other's strengths to serve others. LINKS:Connect with Sabrina and Kingdom Connections Podcast Agency here: https://kcpodcastagency.com/Listen to her Kingdom Connections Podcast on iTunes: https://podcasts.apple.com/us/podcast/kingdom-connections-podcast/id1671874411Join Bralynn's FREE Masterclass: Power Up Your Inner World!To kickoff the Quantum Capacity™ Summer Surge bootcamp.http://SpiritCenteredBusiness.com/kickoffGet Bralynn's Book! Discover Your Business Destiny: Co-Creating, Stewarding and Standing to Manifest God's Divine Planhttp://SpiritCenteredBusiness.com/bookCopyright © 2024 - Bralynn Newby Int'l, LLC. All rights reserved.

The Network
Episode 83 - The CAPS Network Student Media Agency

The Network

Play Episode Listen Later May 1, 2024 24:07


This episode features conversations with Lauren M. and Mikayla O. about their experiences in an innovative virtual cohort with students across the country, known as the CAPS Network Student Media Agency. As associates of the Student Media Agency, they have created a content engine for social media and marketing content for the organization. Though Lauren and Mikayla may come from different parts of the country, you can hear how similarly they describe the impact CAPS has had on them and their attitude towards growth.CAPS Network launched the Student Media Agency in the Fall of 2023. As a result, a stream of incredible student-created content is flowing through the @CAPSNetwork social media channels. Be sure to follow along on LinkedIn, Facebook, Instagram, and soon to be on TikTok!Mikayla's podcast Spartan Music Mondays.The Network is all about discovering the CAPS Model. The CAPS Network is a 501(c)3 supporting over 100 programs, in 21 states and 4 countries. CAPS reimagines education to be a learner centered, profession based experience that catapults young people into passion and purpose. CAPS is going where students lead.Find us!Twitter: @capsnetLinkedIn: CAPS NetworkFacebook: CAPS NetworkInstagram: @capsnetwork

The Scaling Edge
How To Build a Successful YouTube Channel With Daily Programming

The Scaling Edge

Play Episode Listen Later Apr 8, 2024 20:04


In this episode of The Scaling Edge, host Stephen Lucas interviews James Yoder, CEO of Chat Sports. They explore Chat Sports' evolution from an app to a media agency specializing in sports content. Yoder discusses the company's pivot to video content on social platforms, revenue generation through ads, direct sales, super chats, and licensing deals, and the growth of their team. Despite initial pandemic setbacks, Yoder highlights their resilience and successful content strategy, which has driven audience engagement and revenue growth.Licensing Deals and Amazon Alexa Programming (00:00:00)Chat Sports' programming for Amazon Alexa video devices during the NFL season.Introduction and Purpose of The Scaling Edge Podcast (00:00:48)Stephen Lucas introduces the podcast and its purpose, featuring real-life entrepreneurs' stories.James Yoder's Background and Chat Sports' Inception (00:01:31)Discussion about James Yoder's background, from Ohio to the founding of Chat Sports in San Francisco.Evolution of Chat Sports from App to Media Agency (00:02:29)The transition of Chat Sports from an app to a media agency, focusing on video content and programming.Focus on NFL, NBA, and College Football Content (00:06:59)Chat Sports' heavy focus on NFL, with 35 shows, and expansion into NBA and college football content.YouTube Super Chat and Revenue Streams (00:13:10)Explanation of Chat Sports' revenue streams, including YouTube ads, direct sales, and YouTube Super Chat.Business Growth and Impact of Global Pandemic (00:12:16, 00:17:31)Chat Sports' business growth, profitability, and the impact of the global pandemic on their operations.Chat Sports' Expansion and Employee Growth (00:15:53)The growth of Chat Sports from a small team to nearly 40 employees, primarily based in Dallas.Conclusion and Contact Information (00:18:52)Stephen Lucas concludes the interview and asks how to get in touch with James Yoder and Chat Sports.Chat Sports TV (00:19:00)James discusses the Chat Sports TV YouTube channel and its content, including NFL, NBA, and college football.WNBA and Audience (00:19:26)Dan mentions subscribing for WNBA content, prompting a discussion on the WNBA and its audience.Closing Remarks (00:19:48)Stephen congratulates James, leading to closing remarks and appreciation from James.#Business #Entreprenuer #Success #motivation #socialmedia #Businessgrowth #growth #YouTube #Agency #Moneyonline #contentcreator #engagement #podcast #top1% #Automation #money #path

Down To Business
Enniscrone 'Open for Business' Panel

Down To Business

Play Episode Listen Later Mar 9, 2024 10:43


Bobby chats to some people living and working in the Enniscrone area to get a sense of how they and their businesses are faring.They are:Beatrice Timlin, Facility Convenor of Enniscrone Golf ClubJohn Shiel, Chair of Enniscrone Golf ClubMaeve McCormack, co-ordinator of Sligo Women in Business Network Niall McAllister, co-founder of Quick Crop Louise McDonnell, founder of SellOnSocial.Media Agency & host of the ‘Social Media Take Away' podcast

Pencil Leadership with Chris Anderson
The Journey to a Multi Six-Figure Media Agency

Pencil Leadership with Chris Anderson

Play Episode Listen Later Mar 1, 2024 14:19 Transcription Available


Ever wondered what fuels the ascent of a successful media agency? Join me, Chris Anderson, as I unfold the roadmap to scaling a business that thrives on client relationships and sheer quality. In the latest episode of the Elevate Media Podcast, we navigate the trenches of entrepreneurship, from the initial leaps of client acquisition to the intricate dance of project management. My journey hasn't been a walk in the park; it's been a steady climb marked with the kind of experiences that could be your ladder to success. I'm laying it all out – the strategies that crafted our agency's story into a multi six-figure success and the team dynamics that keep our standard soaring high.This session is a treasure trove for freelancers, early-stage entrepreneurs, and agency owners looking for tangible, actionable insights. I'll share with you the art of building genuine, long-term client partnerships and the magic of transparent communication that has become the hallmark of our operations at Elevate Media Group. You'll get a front-row seat to the stages of our workflow, from our meticulous client discovery process to the delivery of a polished end product. Plus, we tackle the inevitable challenges head-on, with anecdotes and solutions that will guide you through your own entrepreneurial journey. Let's elevate your business acumen together – tune in and be inspired.Support the showThis episode is NOT sponsored. Some product links are affiliate links, meaning we'll receive a small commission if you buy something. =========================== ⚡️PODCAST: Subscribe to our podcast here ➡ https://elevatemedia.buzzsprout.com/ ⚡️LAUNCH YOUR SHOW: Let's get your show off the ground and into the top 5% globally listened to shows ➡ https://www.elevatemediastudios.com/launch ⚡️Need post-recording video production help? Let's chat ➡ https://calendly.com/elevate-media-group/application ⚡️For Support inquires or Business inquiries, please email us at ➡︎ support@elevate-media-group.com Our mission here at Elevate Media is to help purpose-driven entrepreneurs elevate their brands and make an impact through the power of video podcasting. Disclaimer: Please see the link for our disclaimer policy for all our episodes or videos on the Elevate Media and Elevate Media Podcast YouTube channels. https://elevatemediastudios.com/disclaimer

The Affiliate Marketing Show
Episode 58 - Pay Per Call, Insurance, Team Building, Private Jets, Growth (Featuring Teddy Truong - CEO of Scale Up Media Agency)

The Affiliate Marketing Show

Play Episode Listen Later Mar 1, 2024 52:59


Josh Sebo (COO of OfferVault), Adam Young (CEO of Ringba), industry legend Harrison Gevirtz and special guest Teddy Truong (CEO of Scale Up Media Agency) discuss: - Switching from Affiliate to doing Pay Per Call - Biggest challenges of working with Insurance brands - Debt, Medicare, Insurance and more - Benefit of taking a Bleeding-Edge Approach - Going from 1st hires to building an internal media buying team - Team Building 101 - Private Jets, Masterminds & Networking - Personal Growth and the definition of success - How to run a creative team, the process of making creatives and how to best test them? Get a FREE Copy of Adam's New Book: "The Pay Per Call Revolution"- (https://shorturl.at/EFL12) Official Sponsor: CrakRevenue - (https://www.crakrevenue.com/the-affiliate-marketing-show/) Follow Us: OfferVault: WEBSITE: https://www.offervault.com/ FACEBOOK: https://www.facebook.com/offervault INSTAGRAM: https://www.instagram.com/offervaultmarketing/ TWITTER: https://www.twitter.com/offervault LINKEDIN: https://www.linkedin.com/company/offer-vault/ Adam Young: RINGBA: https://www.ringba.com RINGBA's INNER CIRCLE: https://try.ringba.com/inner-circle/ FACEBOOK: https://www.facebook.com/ringba INSTAGRAM: https://www.instagram.com/adamyoung/ TWITTER: https://www.twitter.com/arbitrage LINKEDIN: https://www.linkedin.com/in/capitalist Harrison Gevirtz: INSTAGRAM: https://www.instagram.com/affiliate/ LINKEDIN: https://www.linkedin.com/in/harrisongevirtz/ Teddy Truong: SCALE UP MEDIA AGENCY: https://scaleupmedia.agency/ LINKEDIN (Business): https://www.linkedin.com/company/scale-up-media-agency/about/ LINKEDIN (Personal): https://www.linkedin.com/in/teddy-truong-724761200/ LINKEDIN (Biz Dev): https://www.linkedin.com/in/darylgoldstein/

The Career Refresh with Jill Griffin
Mastering Cultural Fluency in Advertising with Esther 'E.T.' Franklin

The Career Refresh with Jill Griffin

Play Episode Listen Later Feb 20, 2024 44:36 Transcription Available


Esther "E.T." Franklin, the trailblazing Global Chief Strategy & Cultural Fluency Officer at Spark Foundry, a Publicis Media subsidiary of Publicis Groupe, is hailed as an "Advertising Woman of the Year." With over two decades of experience in Chicago's vibrant advertising world, Franklin brings a wealth of insights and innovation. Her journey is a testament to her prowess, earning her accolades like the Campaign US "Inspiring Women" award for her impactful contributions to media planning and buying. Join us as Franklin shares her strategies to navigate a successful career. In this episode, we delve into Franklin's world, exploring and uncovering the lessons she's learned, including: Insights on mentoring and fostering diversity within organizations Navigating the intersectionality of a leader who's female and black.  Learn how she carved her path within her organization and championed diversity in data-driven strategiesThe power of diverse perspectives in mass marketingImportance of connection in the creation of consistent, inspired resultsShow GuestEsther "E.T." Franklin is the Global Chief Strategy & Cultural Fluency Officer at Spark Foundry, driving the agency's vision and strategy. Instrumental in shaping Spark's strategic approach, she enhances successful pitches for iconic clients like Macy's, Marriott, Dyers Ice Cream, and Signet. With over 20 years in Chicago's advertising scene, Franklin is recognized as the 2018 "Advertising Woman of the Year." Under her leadership, Spark Foundry earned accolades, including Ad Age's 2022 "Media Agency of the Year." Her pioneering role extends to Spark Plus, grounding strategy in audience identity and cultural fluency, guiding brands to navigate the delicate balance between brand and demand goals. Franklin's unique perspective draws from extensive industry experience, contributing to her recognition in the 2023 Campaign US “Inspiring Women” award for impactful media planning and buying contributions. Support the showJill Griffin is committed to making workplaces more successful for everyone through leadership training and development, team dynamics workshops, and employee well-being programs. Her executive coaching, workshop facilitation, and innovative thinking have driven multi-million-dollar revenues for top agencies, startups, and renowned brands. Collaborating with individuals, teams, and organizations, Jill fosters high-performance and inclusive cultures while facilitating organizational growth. Visit JillGriffinCoaching.com for more details on: Book a 1:1 Career Strategy and Executive Coaching HERE Gallup CliftonStrengths Corporate Workshops to build a strengths-based culture Team Dynamics training to increase retention, communication, goal setting, and effective decision-making Keynote Speaking Grab a personal Resume Refresh with Jill Griffin HERE Follow @jillGriffinOffical on Instagram for daily inspiration Connect with and follow Jill on LinkedIn

The Let's Get Candid Podcast
107. How To Make A Career in Nightlife Running Two Successful Agencies with Sheer Media Agency and Sheer Talent Agency's Taylor Schear

The Let's Get Candid Podcast

Play Episode Listen Later Jan 25, 2024 52:58


Today I sat down with my friend Taylor, CEO and Founder of both Sheer Media Agency and Sheer Talent Agency, which she started almost 6 years and has grown into a top hospitality agency and influencer marketing company for creators and TV personalities, respectively. She started out as an influencer in her teens and grew her rolodex of brands and creatives quickly so when the opportunity to make a business out of presented itself she dove in and now she has several clients from influencers, reality TV stars, top restaurants and clubs and so much more. She shares what it was like to start an agency, what she's learned along the way and what the next chapter of her career looks like now that events are really back! If you enjoyed this episode, please leave a rating and review, screenshot and share on stories as you're listening and tag us so we can repost! Let's Connect! Taylor's Instagram⁠ Sheer Talent Agency | Sheer Media Agency My Need $$ For Travel Sign Simple Abundance ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Let's Get Candid Podcast Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Kayla Moran Law⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Geneva⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Kayla Morán Blog⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Pinterest⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠  --- Support this podcast: https://podcasters.spotify.com/pod/show/kaylaaamorann/support

Food Rebels
Tomorrow's Tastes

Food Rebels

Play Episode Listen Later Jan 3, 2024 29:00


We kick 2024 off by chatting with food industry experts, Christabel Cairns from the Guild of Fine Food and host AJ Sharp, Founder of Sharp. Together, they share their insights and predictions for food trends this year.   As the organisers of Great Taste, the biggest global accreditation based purely on taste, the Guild of Fine Food is well placed to see upcoming food trends.   The lively discussion is led by AJ Sharp, Founder of Food Communications and Media Agency, Sharp, which supports and works with hundreds of food and drink business owners every year.   Is Salted Caramel really dead? Has Kombucha taken over the world? And are we really drinking less alcohol? Find out in this illuminatingly delicious episode.

The Business Case For Women's Sports
Ep. #72 The Story Behind Impakt Partners: A First-of-its-Kind Women's Sports Media Agency ft. Ally Davis & Melissa Forman

The Business Case For Women's Sports

Play Episode Listen Later Nov 17, 2023 26:42


Campaign podcast
160. Media Week Awards lowdown | TfL & Eurostar in media news

Campaign podcast

Play Episode Listen Later Oct 26, 2023 26:52


Campaign features editor Matt Barker is joined by media editor Beau Jackson to discuss recent news stories, including Transport for London's £2.5bn review and Eurostar awarding its European media planning and buying business to Wavemaker.They are then joined by guests David White, PHD Media strategy director, Richard Friar, Starcom managing director and Simon Daglish, group commercial director at ITV, to chat about the recent Media Week Awards.The trio, all of whom enjoyed great success at the awards, talk about their various category wins, including PHD Media's Grand Prix for its work with The British Heart Foundation, Starcom's Media Agency of the Year and ITV's Media Brand of the Year and Sales Team of the Year.Further reading:Media Week Awards: winners revealedTfL kicks off £2.5bn outdoor review as it pitches Tube and bus contracts togetherEurostar consolidates €30m media business with WavemakerIn Pictures: Media Week Awards 2023 Hosted on Acast. See acast.com/privacy for more information.

Overwhelmed
Tips, How to Become Famous

Overwhelmed

Play Episode Listen Later Oct 24, 2023 32:38


Elle Ullmann is an American entrepreneur, media mogul, tech investor, and undoubtedly the queen of connecting people. She is the founder of Melt Music & Media Agency: a full-service marketing, technology, and licensing conglomerate. With a focus on influencer marketing, AI, and NFT licensing, MELT assists personal brands in maximizing their potential by leveraging their audience and building communities around emerging technology & IP portfolios." Elle has always been immersed in entertainment and business. Having attended the star-studded Buckley School in Los Angeles, as well as growing up with a monkey named Clyde and two gorillas, Sam and Sophie, she quickly found her footing as an entrepreneur.  She went on to help create the Greenwich-based entertainment, lifestyle, and performance sport companies Hashtag Board Co., The HashLife Company, and RU3 Performance. Elle achieved further popularity among younger demographics while promoting numerous music artists around the globe, such as Waka Flocka, Pia Mia, Jason Darulo and others. Her love for music led her to her next business venture: WriteMySong. While attending a music business conference at Harvard University, she met Vincent Berry, who won 2 Grammys as a co-writer of Beyonce's "Sandcastles." It was there that she saw the opportunity to fuse music and branding, and expanded this concept into MELT Music & Media Agency.   She has since partnered with SULT Agency, the first ever music meta-label aimed to help artists distribute, register, and market their music properly while retaining total control of their royalties. Furthermore, she partners with SULT co-founder, DJ E-Feezy, who has his own label at RocNation, and has also gone on to found the 2021 Houston Fusion Fest. Beyond music and entertainment, Elle prides herself in being an avid tech investor, Elle is a shareholder and advisor to the NFT marketplace BYT.io, and RarityMon: the most accurate rarity NFT checker. Additionally, she is an investor of the E-Sports team XSET, and currently invests in AR, AI, and 5G Stocks, Audience Building Platforms, Music and Gaming distribution platforms, and API ad and payment integrations. Furthermore, Elle is a shareholder of Equalitude, a company built on conscious commerce and whose slogan is “An Attitude of Equality.” She signed a global license for UNESCO Center for Peace to promote equality worldwide. Elle is passionate about mentoring entrepreneurs to help them learn how to create and grow their income for lifelong financial security. She believes consistency is one of the top 10 attributes of success, and lives by the mantra, ”Success is a series of successful days.” To connect with Elle, DM her on any of her social channels: X (Twitter): @elleullmann LinkedIn: http://linkedin.com/in/elleullmann IG/Threads: elleullmann Web: meltmma.com And don't forget to grab you PPV for the Crawford-Spence fight date TBD in LasVegas, NV. https://www.sho.com/sports/fights --- Support this podcast: https://podcasters.spotify.com/pod/show/overwhelmedpod/support

Creativ Rise Podcast
136. Chris Hau - Starting His Youtube Empire, Building His Media Agency At 20, Learning To Make $ As A Creator & Dealing With Burnout

Creativ Rise Podcast

Play Episode Listen Later Aug 17, 2023 64:35


Today's episode is with Chris Hau - one of the biggest names in the creative personal brand space. Chris started making money shooting videos as a teenager and has had a wild career since. Chris has built a platform of over 1.3M followers online across Youtube, Tiktok and Instagram. Chris has worked with companies like Google, Apple, Corona, Adobe, SONY, Porsche, Mercedes Benz, Saudi Arabia and more. In this episode, Chris shares about: starting his first company how he got his first deals as a creator transitioning from agency owner to full time youtuber growing a YouTube channel the downsides of running at a fast pace dealing with burnout so much more Follow Chris Hau: Youtube, Tiktok, Instagram, Website Want to learn the 3 pillars of what it takes to be a 6 figure creative business owner? We are doing a FREE live workshop called the Six Figure Creator on August 23 @ 4:30pm PST.

Powerful Whispers: Hearing God for the body, soul, and spirit
Ep4- Faith in Motion: Hearing God is not complicated with Sabrina Hammonds

Powerful Whispers: Hearing God for the body, soul, and spirit

Play Episode Listen Later Jul 11, 2023 28:46


Support today's show by going to https://www.buymeacoffee.com/powerfulwhisper Today's guest is Sabrina Hammonds. She is passionate about the stories, testimonies, and transformations of others.  It's no wonder why God called her into the business of helping women share their message.  Our stories and transformations were never meant just for ourselves.     Kingdom Connections Podcast & Media Agency is all about creating strategic connections between clients and podcast hosts so Kingdom collaboration can happen. As a result, women are coming together like never before and elevating each other, support one another, and utilizing each other's strengths to serve others. Encouraging Bible Verse: Matthew 11:28-30 The Message “Are you tired? Worn out? Burned out on religion? Come to me. Get away with me and you'll recover your life. I'll show you how to take a real rest. Walk with me and work with me—watch how I do it. Learn the unforced rhythms of grace. I won't lay anything heavy or ill-fitting on you. Keep company with me and you'll learn to live freely and lightly.” Connect with Sabrina:  https://kcpodcastagency.com/ https://www.facebook.com/KingdomConnectionsAgency Christa Joy would love to connect with you further. Please consider signing up for the newsletter on the main page of the website at www.christajoyministries.com. You can purchase a copy of Powerful Whispers paperback on Christa's website or check out one of these two links: Amazon https://a.co/d/4uBLtPg or Barnes and Noble https://bit.ly/3XITWg3 Connect with Powerful Whispers Podcast on social media at: Instagram: https://www.instagram.com/powerfulwhisperspodcast/ Twitter: https://twitter.com/christapodcast Connect with Christa Joy's ministry page on social media: Facebook:  https://www.facebook.com/ChristaJoyMinistries Instagram: https://www.instagram.com/christajoyministries/  

The Blueprint
Ep. 30 Stone Fredrickson Founder of Stone Media Agency on Growing Your Social Media Mindset in 2023

The Blueprint

Play Episode Listen Later Jul 7, 2023 53:25


In this episode of The Blueprint Podcast Stone Fredrickson tells us how he got started building his social media agency and what steps he took to develop his mindset while establishing himself as a coach, mentor, leader, and social media agency founder while staying in integrity with his mission and vision. https://www.instagram.com/stonefredrickson https://stan.store/Stonefredrickson

Dadcast
Pat Hilton - Dadcast #118

Dadcast

Play Episode Listen Later Jun 23, 2023 55:10


Pat Hilton went from sleeping in a van performing in bar corners to leading the charge at premier business events and building a 7 figure social media agency. Grant Cardone called his work "Brilliant" then invited him to perform in front of 10,000 people at 10X GrowthCon 2 and Entrepreneur Magazine has called him "The Embodiment of Hustle". Pat Hilton is a living example of "Never Give Up" and his Media Agency has become the premier social media content production and management service for elite entrepreneurs.

Building Great Sales Teams
Bri Logue: Creating a Network for Empowering Women

Building Great Sales Teams

Play Episode Listen Later Jun 12, 2023 28:41


Bri Logue is a highly accomplished entrepreneur and real estate professional with a diverse range of expertise. As the co-owner of We Buy Sad Houses, she specializes in wholesaling dispositions, helping distressed property owners find quick solutions. With her extensive experience in real estate investment, Bri co-owns REI BOT CRM, an innovative customer relationship management platform designed specifically for the industry.Alongside her success in the real estate market, Bri is the owner of Ivory Media Solutions, a dynamic media agency that provides comprehensive marketing and branding services to businesses. She is also known as the host of the Women Empower podcast, where she amplifies the voices and stories of influential women.Bri's areas of expertise include wholesaling dispositions, working efficiently with virtual assistants, and maintaining optimal organization in her ventures. Her passion for empowering others is reflected not only in her podcast but also in her commitment to sharing knowledge and helping fellow real estate professionals succeed.For inquiries or to connect with Bri Logue, please visit www.brilogue.com. There, you can find her social media links and even get added to her exclusive buyers list, gaining access to unique opportunities in the real estate market."

The Goal Digger Girl's Podcast
347: Amplify Your Impact with Shar Moore

The Goal Digger Girl's Podcast

Play Episode Listen Later May 16, 2023 26:04


In this episode I'm excited to introduce you to a Legend in the Industry, Shar Moore! Shar lives in Australia where she has a successful Media Agency. As an Indian woman, she was betrothed to marry at a young age, and didn't feel that she had a voice. Shar has a heart for giving women a voice where they might not otherwise have had one, and she's elevating them and their stories. Listen in! Highlights: 00:57 Meet Shar Moore 04:52 How She Knew There Was Something More For Her 08:34 Leading An Empowerment Movement 13:17 How She Handles Challenges And Setbacks 17:12 Shar's Advice to the Woman Who Feels Paralyzed Connect with Shar on Instagram: https://www.instagram.com/shar__moore/ Check out her book: https://thatimpactbook.com/ That IMPACT Project Podcast: https://sharmoore.com.au/linkshub/ Host Bio: Kimberly Olson is a self-made multi-millionaire and the creator of The Goal Digger Girl, where she serves female entrepreneurs by teaching them simple systems and online strategies in sales and marketing. Through the power of social media, they are equipped to explode their online presence and get real results in their business, genuinely and authentically. She has two PhDs in Natural Health and Holistic Nutrition, has recently been recognized as the #2 recruiter in her current network marketing company globally, is the author of four books including best-sellers, The Goal Digger and Balance is B.S., has a top 25 rated podcast in marketing and travels nationally public speaking. She is a mom of two and teaches others how to follow their dreams, crush their goals and create the life they've always wanted. Check out Project Broadcast: https://bit.ly/ProjectBroadcastTGDG Website: www.thegoaldiggergirl.com Instagram: www.instagram.com/thegoaldiggergirl Facebook: www.facebook.com/thegoaldiggergirl Youtube: www.youtube.com/c/thegoaldiggergirl Grab The Goal Digger Girl Journal: https://amzn.to/3BeCMMZ Check out my Facebook groups for those that want to build their business online through social media, in a genuine and authentic way: Goal Digging Boss Babes: http://bit.ly/GoalDiggingBossBabes Goal Digger Creatives: http://bit.ly/GoalDiggerCreatives If you haven't already, be sure to text “PODCAST” to 737-240-3136 to get notified when there is a new episode! Leave a review here: Write a review for The Goal Digger Girl Podcast. Subscribing to The Podcast: If you would like to get updates of new episodes, you can give me a follow on your favorite podcast app. --- Send in a voice message: https://podcasters.spotify.com/pod/show/thegoaldiggergirl/message Support this podcast: https://podcasters.spotify.com/pod/show/thegoaldiggergirl/support

The Affiliate Marketing Show
Episode 21 - CMS, Customer Profiling, Long Term Moves, Work Life Balance (Featuring Yohan Perez & Neil Rubin of Rank Media Agency)

The Affiliate Marketing Show

Play Episode Listen Later May 6, 2023 56:43


Josh Sebo, COO of OfferVault, Adam Young, CEO of Ringba, industry legend Harrison Gevirtz, and special guests, Yohan Perez (CEO) & Neil Rubin (Co-Founder) of Rank Media Agency, discuss: - How Yohan & Neil met Adam & Harrison way back in the day - Our understanding of the CMS Implications and its effect on the Industry - Customer Profiling: How to Match Customers with the Right Offers - Long Term Moves and Investing into your Business - How to Manage the Work/Life/Family balance while Building a Company Follow Us: Yohan Perez & Neil Rubin: WEBSITE: https://www.rankmediaagency.com/ FACEBOOK: https://www.facebook.com/RankMedia TWITTER: https://twitter.com/RankMediaAgency LINKEDIN (Yohan): https://www.linkedin.com/in/yohan-perez-80883731/ LINKEDIN (Neil): https://www.linkedin.com/in/neil-rubin-b498b84/ INSTAGRAM (Yohan): https://www.instagram.com/yohan5555/ INSTAGRAM (Neil): https://www.instagram.com/neil.rubin.3/ Adam Young: RINGBA: https://www.ringba.com FACEBOOK: https://www.facebook.com/ringba INSTAGRAM: https://www.instagram.com/adamyoung/ TWITTER: https://www.twitter.com/arbitrage LINKEDIN: https://www.linkedin.com/in/capitalist OfferVault: WEBSITE: https://www.offervault.com/ FACEBOOK: https://www.facebook.com/offervault INSTAGRAM: https://www.instagram.com/offervaultmarketing/ TWITTER: https://www.twitter.com/offervault LINKEDIN: https://www.linkedin.com/company/offer-vault/

Not Most People
From Unknown And Homeless To The Biggest Stages On Earth with Pat Hilton - 098

Not Most People

Play Episode Listen Later Apr 25, 2023 74:30 Transcription Available


From sleeping in a van performing in bar corners to leading the charge at premier business events, Pat Hilton is known as the Peoples Guru. After creating viral videos for top experts on social media "The Acoustic Force" began to take the business event space by storm.Entrepreneur Magazine called him "The Embodiment of Hustle" and Grant Cardone called his work "Brilliant" and then invited him to perform in front of 10,000 people at 10X GrowthCon 2.Pat Hilton is a living example of "Never Give Up" and his Media Agency has become the premier social media content production and management service for elite entrepreneurs.This episode was an absolute masterclass in how to create that big break in your life that is going to catapult you to the next level. And then how to take advantage of that opportunity once it comes.In addition, you'll get a behind-the-scenes look at what some of the biggest speakers in the world (Grant Cardone, Andy Frisella, Ed Mylett, Gary V) look for in those that they choose to help and create relationships with.This episode is so densely packed with value that you'll want to listen multiple times while taking notes.Inside The Episode:How Pat went from broke and playing guitar in bars to the biggest event stagesThe one thing that will determine if highly successful people want to help youHow to network and connect with high-profile, highly successful peopleWhy honesty and vulnerability are the ultimate connection hacksHow to deeply connect with the audience as a public speakerThe common denominator of all success storiesWhy your reputation is truly your most valuable asset (and how to build it)How People Over Profit actually creates more profitConnect with PatPat's WebsiteInstagramLinkedInAcoustic Force MediaConnect With BradleyBradley's InstagramSupport the show

Campaign podcast
120: Sir Martin Sorrell on the future of media | Agency diversity

Campaign podcast

Play Episode Listen Later Mar 2, 2023 33:03


Sir Martin Sorrell joins the Campaign podcast to talk about what the economic downturn means for the media and TV. He believes British broadcasters could struggle against global streamers like Netflix & Disney-plus, which have recently begun selling advertising in the UK.The S4 Capital and WPP founder believes British TV broadcasters could be future acquisition targets of large tech and media giants from the US. He also shares his thoughts on the impact of AI could have on advertising agencies and holding groups.Campaign reporter Charlotte Rawlings joins media editor Arvind Hickman to discuss the IPA Agency Census, which shows some improvements to diversity in creative and media agencies.The Campaign podcast is urging listeners to send in questions about the industry that they would like answered for a new segment, Media Mailbox, that is launching this month. An industry leader will discuss a selection of these questions with the Campaign podcast team.Email questions labelled, ‘Media Mailbox', to: campaign@haymarket.comFurther readingIPA Agency Census: gender pay gap closes, ethnicity gap stallsIPA Agency Census: diversity on the march as industry workforce breaks record Hosted on Acast. See acast.com/privacy for more information.

The Thoughtful Entrepreneur
1452 - Learn, Do, Teach with Ann Carden

The Thoughtful Entrepreneur

Play Episode Listen Later Jan 27, 2023 31:52


In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks with the Podcast Host, Strategic Consultant of Expert In You , Ann Carden.Ann is a consultant and coach who specializes in helping people turn their expertise into a successful consulting business. Her unique top-down approach allows her clients to earn six figures by leveraging their suite of services. Her approach has helped many of her clients earn six figures by leveraging their expertise and turning it into a successful consulting business. Her clients have achieved this by having a clear value proposition, a robust suite of services, and effective marketing and business development strategies. Ann's top-down approach has proven to be highly effective in helping her clients turn their expertise into a successful consulting business. Her clients can tap into their expertise's full potential and earn a significant income by doing what they love.Ann pointed out that one of the challenges many business consultants face is the sudden shift from employee to business owner. Starting a business requires a wide range of skills and knowledge. Many individuals with an employee mindset may need to gain the necessary experience to take on these responsibilities. She also gave crucial tips to help coaches and consultants position themselves for business growth and success. On top of that, she emphasized understanding the buying behaviour of high-ticket clients and the steps coaches and consultants can take to convert these individuals into sales.Key points from the Episode:How to shift from an employee mindset to a business owner?What are the tent poles of business growth for coaches and consultants?The Fastest Path Into Creating a Full Time IncomeLeveraging Suite of Services for Revenue GrowthWhere to Look for Bigger Ticket Clients?About Ann Carden: Ann is an interactive motivational speaker, strategic business coach/consultant, 3x author & #1 bestselling author, CEO of A. Carden Inc., and current business owner of Carden Business Consulting/Coaching Solutions and Expert In Your Marketing & Media Agency. She is passionate about helping entrepreneurs, business owners, and professionals, have greater success in their business and lives, through strategic business growth, powerful marketing & sales strategies, and success principles. Ann's expertise is derived from more than forty-one years in business, marketing, and sales success. Thirteen years in corporate business management, and over thirty years as an entrepreneur and business owner - building and selling five previous businesses. She has educated, influenced, and impacted hundreds of thousands of professionals through keynote speaking, podcasts, virtual stages, workshops, seminars, programs, coaching, and digital platforms.Ann has been featured on ABC, NBC, CW, and FOX, as well as many other online media outlets. Her articles have been published in multiple media sources, such as Small Business Trendsetters and Business Innovators Magazine. She was also chosen by the Six Figure Coach Magazine as one of the top 125 business coaches in the world. She has recently been inducted into Who's Who In America for Entrepreneurship and Who's Who In America for Professional Women.About Expert In You: Expert In You is a company that specializes in helping individuals and businesses build expert authority brands that stand out in their industry. The company's strategic approach is designed to help clients get noticed, establish themselves as

The Career Refresh with Jill Griffin
Cultivating Teams and Culture with Rebecca Panico, Media Strategy and Planning, Hilton

The Career Refresh with Jill Griffin

Play Episode Listen Later Jan 17, 2023 36:20


It takes an inspired leader to cultivate a positive and high-performing team culture.Rebecca Panico, senior director of global media strategy and planning at Hilton, is an incredibly talented leader known for developing high-performing teams. She is responsible for leading the global media strategy for Hilton's enterprise and 18 trading brands. In this episode, we discuss: How Agency life prepared her for the Brand side of the businessWhy cultivating culture is at the center of her leadership styleHer approach to removing barriers and creating the capacity for her teams to achieveWhat she looks for when interviewing talentHow she keeps her career freshShow Guest: As Senior Director of Global Media Strategy & Planning at Hilton, Rebecca Panico is responsible for leading the global media strategy for Hilton's enterprise and 18 trading brands. Rebecca and her team are focused on building insight-driven, integrated media strategies that build brands and drive business results. Rebecca is a seasoned marketer with 20+ years of experience building global brands and driving performance through high-impact, omnichannel mass media across the customer journey. Before Hilton, Rebecca oversaw mass media strategy for Capital One, where she led several key media initiatives across the company's B2B and Consumer Bank lines of business, including the national media rollout of their digital direct bank. A graduate of Wagner College with a degree in Marketing, Rebecca lives in Purcellville, VA, also known as VA's wine country, with her husband and daughter. She is an avid traveler, baker, and self-proclaimed karaoke master. Follow her on LinkedIn HERE Jill Griffin's Career Accelerator Group Coaching Experience starts soon. Get on the List HEREThe Career Refresh host, Jill Griffin works with individuals, teams, and organizations to create cultures that allow leaders to increase performance while maintaining their well-being. Visit JillGriffinCoaching.com for more details on: 1:1 Career Strategy and Executive Coaching Gallup CliftonStrengths Corporate Workshops to build a strengths-based culture Team Dynamics training to increase retention, communication, goal setting, and effective decision-making Grab an individual Strengths & Strategy Session with Jill Griffin HEREFollow @jillGriffinOffical on Instagram for daily inspiration.

The Great Battlefield
Co-Founding a Key Progressive Media Agency with Eve Samborn McCool of Assemble the Agency

The Great Battlefield

Play Episode Listen Later Jan 13, 2023 43:13


Eve Samborn McCool joins The Great Battlefield podcast to talk about her career in digital politics from being Digital Director for Tammy Duckworth to co-founding Assemble the Agency, a key progressive media agency.

Mitchell Report Unleashed Podcast
Episode 407: How To Become An Digital Influencer w/ Janelle Estaa

Mitchell Report Unleashed Podcast

Play Episode Listen Later Dec 19, 2022 50:09


Ms. Estaa is an experienced talent agent for live streamers/broadcasters across multi-platforms. She is very familiar with the modelling, acting, hosting, podcasting, and music production industries. With all the knowledge and experience gained throughout the years, she founded PHOENIX TALENT & MEDIA (PTM) Agency to house amazingly talented creators. With many years of project management experience, Ms. Estaa has successfully managed 100+ live-streamers/hosts/artists/creators across Canada & US. What have the last 2 years been like for Janelle? Canada, the United States and content creation?Why did Janelle go over to Bigo as a content creator?How is podcasting shaping up the world? Why does Canada have a cap when it comes to payment structures with online payment systems? → CONNECT WITH JANELLE ESTAA ← INSTAGRAM: https://www.instagram.com/janelleestaa/ WELCOME TO PHOENIX TALENT & MEDIA AGENCY: https://msha.ke/phoenixtalentandmedia

Unpacking the Digital Shelf
Driving the Digital Flywheel at Target, with David Glaza, Founder & CEO of Retail Media Agency DIGITS

Unpacking the Digital Shelf

Play Episode Listen Later Oct 17, 2022 35:59


With 90% of all Target's digital sales being fulfilled by the local store, the retail media opportunity with Target is one that needs to be worked both at the national level and the local level, down to each individual store and the surrounding set of consumers. In this episode, we take a deep dive on how to best plan and execute a winning strategy at Target with David Glaza, Founder & CEO of Retail Media Agency DIGITS.

Next in Marketing
How two media agency executives uncovered a big problem in CTV

Next in Marketing

Play Episode Listen Later Oct 10, 2022 37:49


Next in Marketing spoke with Adam Gerber, Executive Director, US Investment Strategy · GroupM and Mike Fischer, VP, Advanced TV & Audio at Essence about how they discovered that many streaming services were running tons of ads even after people's TV sets are turned off. It turns out that brands could be wasting millions of dollars sending ads to devices that no one is watching, even as the CTV ad market explodes. It's a fascinating problem and one without a simple fix. Guests: Adam Gerber and Mike FischerHost: Mike Shields

Rise To Your Purpose
Episode 78: Creating Strategic Connections in the Marketplace with Sabrina Hammonds

Rise To Your Purpose

Play Episode Listen Later Aug 8, 2022 34:56


Sabrina Hammonds is a devoted wife, mother, and lover of strong coffee. After seven successful years in the elementary classroom, she made the decision to come home in order to spend more time with her family. It was then that God opened a door for her to pursue an exciting new venture as an entrepreneur. Being someone that loves to hear the stories of others and having her own story of redemption, restoration, and transformation to share, a business began to take shape. Kingdom Connections Podcast & Media Agency is a podcast booking agency where they have the privilege of partnering with Kingdom-minded women entrepreneurs through prayer and podcast guesting in order to help them to expand their territory, grow their audience, and ultimately further God's Kingdom. Sabrina's Website: www.kcpodcastagency.com Grab Social Selling Momentum: A Rise to Your Purpose Mini Course: https://verising.kartra.com/page/R2PMiniCourse Get access to our new Rise to Your Purpose 30 Day Interactive Devotional and MORE! https://www.victoriousentrepreneursrising.com/Rise Follow Brandie Thomas on Instagram here: https://www.instagram.com/livevictorious/ Follow Natalie Lawson on Instagram here: https://www.instagram.com/natalie_m_lawson/ Join our Purpose Partner community here: https://www.facebook.com/groups/victoriousentrepreneuers/

The Digiday Podcast
PHD's Philippa Brown on transforming the media agency to serve clients more effectively

The Digiday Podcast

Play Episode Listen Later Jun 20, 2022 25:28


Welcome to the Cannes Lions, which is meeting in-person for the first time since 2019. This week is going to be equal parts exhausting and exhilirating. Although the Lions celebrate all of advertising, the media agency world has taken more of a center-stage position in recent years. "Rather than just talking about servicing our clients and understanding our clients' business, what we're really doing more about and talking more about now is how we can help them in their journey of transformation, and I think that has been the thing that I've really seen the language shift over the years," said Brown, a 15-year veteran of Omnicom. Brown addressed the realities of dealing with scope creep from clients, citing the need to be straightforward and honest when having those discussions. "We need to be paid fairly ... More and more clients today realize they're asking a lot of us, and realize that we're not a charity -- that we do need to pay our people fairly and also have a return for our shareholders like they have to have a return for their shareholders." Brown has had to adjust to a new boss in Florian Adamski, who took over less than a year ago from Daryl Simm as global CEO of Omnicom Media Group. Flo, as he's known in the company, "is very much in the detail .. and very much a roll-up-sleeves executive, which I appreciate," said Brown. "He's also incredibly future facing, which again is really important, and sets a very clear vision for us moving forward." The digital industry's focus on performance marketing that comes so easily with a lot of newer innovations can be a dangerous path to go down if one overlooks the importance of brand, Brown explained. "A couple of the watch-outs are that you move too far into performance marketing and you forget about the brand, the strength of the brand," she said. "And that's what you'll see coming through in Cannes, I hope. The brand hasn't gone anywhere -- it still needs to have great ideas behind it, [and] it needs to capture the imagination of consumers and cut through. Sometimes I do worry that over the years we've gone too lower-funnel, performance, and we've forgotten about the brand." What does she hope to get out of Cannes Lions most of all? Connecting with people in-person again. "The number one thing for me is to see people," Brown explained. "There are some clients who are going to be there that I've only seen ever on a screen because they started their jobs during the pandemic ... so for me, that's one of the most exciting parts of the festival." Check out other upcoming podcasts from Cannes with agency leaders and analysts this week.