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Johanna is Chief of Staff at Haiilo with 8+ years of global operations management experience in a global SaaS scale-up, building the company from seed round to acquisitions and integrations. She has managed various aspects of business operations at Smarp (now Haiilo) to ensure efficiency and achieve growth targets and has diverse experience in HR, talent acquisition, fundraising, legal, finance, strategy, and leadership in operations and sales across key markets like the Nordics, DACH, United Kingdom, and North America.Shownotes00:00 - Intro & Context07:46 - Values & Rolling them out12:11 - +8 years in the company, development of her role, Start-up, Scale-up, Mature company24:16 - Differences & Challenges in growing across markets like Finland, UK, and the US30:16 - Learnings & RecommendationsLinksJohanna Rauhala: https://www.linkedin.com/in/johannarauhala/?originalSubdomain=fiThomas Linkedin: https://www.linkedin.com/in/thomas-kohler-pplwise/Thomas e-mail: thomas@pplwise.compplwise: https://pplwise.com/
My guest for this episode is, Anup Khera, VP & GM International @ Attentive... Prior to his current role Anup spend time in leadership roles at Salesforce, Smarp, Cheetah Digital & dotdigital. Connect with Anup - https://www.linkedin.com/in/anupkhera/
Our guest on the Sales Code Ltd Leadership Podcast this week is Anup KheraAfter studying to become a computer engineer Anup decided his passion was in sales. He states "I am an engineer by degree but sales leader by choice - with sales, you either love it or hate it. Me - I love it!"Since making the decision to pursue a career path in sales Anup now has over 20 years of experience across a number of software verticals. He has built and scaled best in class sales teams globally within leading SaaS companies such as Salesforce, DotDigital, Cheetah Digital and most recently in his role as Chief Revenue Officer at Smarp. A key component of his success is due to his focus on coaching. The ability to identify the potential in his people and improve their skills has resulted in significant growth in all companies he has worked within."If you develop and look after your people, they will look after the number" - Anup KheraThank you, Anup for a fascinating insight into what makes a great sales leader.#leaders #teamwork #employeeengagment #companyculturematters #coachingskills #cliftonstrengths
In der heutigen Nachmittagsfolge mit Mark Muschelknautz, CMO von Coyo, sprechen wir über die Fusion zwischen dem deutschen Softwareanbieter und der finnische SaaS-Unternehmen Smarp. Die Corona-Pandemie hat der Nachfrage nach digitalen Arbeitsplatzlösungen enormen Schub verliehen. So konnten beide Unternehmen in den letzten drei Jahren ein zweistelliges Umsatzwachstum verzeichnen und bringen es gemeinsam auf über 700 Kunden aus den unterschiedlichsten Branchen. Zu den aktuellen Kunden gehören Salesforce, Google, Amazon, die Deutsche Bahn, Asklepios und Ritter Sport. Die Fusion der beiden Unternehmen führt das Leistungsspektrum für Employee Communications und Advocacy von Smarp mit dem Social-Intranet- und den Employee-Engagement-Lösungen von Coyo zusammen. Damit bündelt man die Werkzeuge und Expertisen, um die globale Herausforderung zunehmend mobiler Belegschaften anzugehen. Bis auf Weiteres werden sowohl Smarp als auch COYO unter ihren bisherigen Marken weitergeführt und Produktentwicklung sowie Vertrieb beider Plattformen planmäßig fortgesetzt.
The rapid shift to a hybrid and remote workforce, and the rise of Employee Experience, have put internal communicators in the spotlight. But what is the employee experience exactly? And what role should communicators play in creating a successful one? Join Mike Klein in this episode of the Comms Minute, as he interviews Lithuanian author and comms consultant Vija Valentukonytė Urbanavičienė. If you are looking for a reliable communication platform to help you reach all your employees with targeted communications, check out Smarp: https://smarp.com/.
Hey Comms Minute listeners, Aleks here. I wanted to take a moment to thank you all for being with us throughout this season. Thank you for tuning in for those 31 Comms Minute episodes over the last half-year or so. We hope you enjoyed listening to them as much as we did making them. It's been a blast! Thank you to our hosts, Brad Whitworth and Mike Klein, and to our amazing guests who shared their time, wisdom, and experiences with us. Now, the Comms Minute will be taking a break while we cook up something new. But we'll be back before you know it, with more news, interviews and other great content focusing on the fascinating world of internal communication. In the meantime, if you've missed any episodes from our first two seasons, now is the perfect time to catch up! They're all available on Spotify, Apple Podcasts, and everywhere else you get your podcasts. We would also like to know how YOU felt about season 2 of Comms Minute. For any and all feedback, feel free to shoot us an email at marketing@smarp.com … and of course we would love it if you dropped us a rating on Apple Podcasts. And in case you didn't know, The Comms Minute is presented by Smarp, the leading employee communications & advocacy platform. Join our community and stay posted on future podcast episodes by visiting our website at www.smarp.com Anyway, that's all for now! Stay tuned, and we'll see you again soon! Thank you to our hosts, Brad Whitworth and Mike Klein, and to our amazing guests who shared their time, wisdom, and experiences with us. Now, the Comms Minute will be taking a quick breather while we cook up more episodes. But we'll be back before you know it, with more interviews focusing on the fascinating world of internal communication. In the meantime, if you've missed any episodes from our first two seasons, now is the perfect time to catch up! They're all available on Spotify, Apple Podcasts, and everywhere else you get your podcasts. And in case you didn't know, The Comms Minute is presented by Smarp, the leading employee communications & advocacy platform. To learn more, feel free to reach out to us on Twitter, LinkedIn, Facebook or Instagram… or you can always visit our website at www.smarp.com Anyway, that's all for now! Stay tuned, and we'll see you again soon!
Want to network effectively? Here's a tip: it's not so much what your network can do for you, but what you can do for your network. In this episode, networking expert Lin McDevitt-Pugh explains why generosity and curiosity can help us build stronger connections, and how we can approach networking the same way Bill Gates approaches money these days: as something to give away more than to collect. If you are looking for a reliable communication platform to help you reach all your employees with targeted communications, check out Smarp: https://smarp.com/.
No man (or woman) is an island. At one point or another, we all need help from other people, and having a solid personal and professional network can help make things easier. But what if we don't have a strong network to lean on? How do we start to build one? In this episode, networking expert Lin McDevitt-Pugh explains the three main values of a network and shares some tips on what we can do to grow them. If you are looking for a reliable communication platform to help you reach all your employees with targeted communications, check out Smarp: https://smarp.com/.
Who defines what an organization's purpose is? According to Abhijit Shanker (board member at SimplyCommunicate and former Chief of Comms at UNICEF), that's the role of the Internal Communicator. In this episode, Mike and Abhijit talk about how internal communicators can make a fundamental difference in their organization by defining and communicating its true purpose. If you are looking for a reliable communication platform to help you reach all your employees with targeted communications, check out Smarp: https://smarp.com/.
This first episode of our annual Round Table discussion focuses in on culture. Today, we welcome Anup Khera of Smarp, Natasha Dadlani of MNI, Henrique Moniz de Aragão of G2, Paul Towse of SalesForce and Ollie Sharp of SalesLoft. Our group of experts touch on the practicalities of how to foster culture in sales, how to integrate your culture in your hiring process and how to use your culture to upskill employees. With additional conversation on how to devise coaching plans and honing direction, this isn't one to miss.
It's no secret: Technology has tremendous power to transform how bureaucratic organizations communicate with their employees. But how to do it properly? In this episode, Abhijit Shanker shares his experience bringing comms technology to UNICEF for the first time and talks about the key role senior executives played to help accelerate the process. If you are looking for a reliable communication platform to help you reach all your employees with targeted communications, check out Smarp: https://smarp.com/.
In the finale of Super Mario RPG, Jared, Ky, and Ben take on the remaining bosses of the game as well as the final boss fight with our old pal Smithy. We will be wrapping up our time with SMARP and giving our overall thoughts on our experiences with the game. Tears will be shed, frustrations are at an all-time high, and many of us are just happy to be on the other side. Plus you get an insight into what game the Play Along crew will be tackling next. Find us on Twitter and Instagram @PlayAlongPod. Episodes of this podcast go up every Tuesday at 9 am PST. Music is done by https: https://boqeh.bandcamp.com
"As a communications professional, do you want to be seen as someone who sits and writes emails, or do you want to be seen as a strategic advisor on how to address your employees?" In this episode, Abhijit Shanker, former Chief of Communicators at UNICEF, talks about why it's important to challenge bureaucracy in an organization and sheds some light on one of the most frequently asked questions for Internal Communicators: how to get a seat at the table. If you are looking for a reliable communication platform to help you reach all your employees with targeted communications, check out Smarp: https://smarp.com/.
What are the key factors to consider when segmenting employee audiences in large, complex organizations? In this episode, Mike Klein is hosting New York-based consultant and author Abhijit Shanker. Abhijit was Chief of Communications at UNICEF from 2008 to 2019, and today he shares how he managed to communicate effectively to an audience of more than 50.000 employees, based out of 192 countries. If you are looking for a reliable communication platform to help you reach all your employees with targeted communications, check out Smarp: https://smarp.com/.
Can communicators exercise creativity and humor to engage with their audiences? According to comms all-star Steve Crescenzo, there's just no other choice. In this episode of Comms Minute, Brad Whitworth continues his conversation with Steve, examining why it's essential to take the "corporate" out of "corporate communications." If you are looking for a reliable communication platform to help you reach all your employees with targeted communications, check out Smarp: https://smarp.com/
ALEPH - GLOBAL SCRUM TEAM - Agile Coaching. Agile Training and Digital Marketing Certifications
No matter the configuration, a well-trained in-house content marketing team is a competitive advantage. But what makes a team exceptional? It is all in how you grow it. Hi, I'm Cally, from the International Institute of Digital Marketing. Here are five tools and a few tips to help in those efforts. Encourage self-education Training should be done on what qualifies as really good content and what is mediocre. A favorite tool for this is Zest.is. It is a content moderationplatform that uses a community-based system (called a “tribe”) to weed out the content that isn't going to get the level of attention you want. Share and curate knowledge Everyone knows a good content marketing team shares content with its audience; it also shares content among the members. Smarp is a knowledge-sharing and content-curation app. It includes employee-driven content curation and development, a news feed that makes it easy to see what is being shared within your company, and a custom company directory of content. Encourage them to play Content marketing is integrated into lots of marketing areas, including search engine optimization and social media marketing. Your content team needs to be aware of what keyword research is, how to put together optimized content and target search queries, and how to create content that gets shared on social media. Hence, training your content team in basic SEO and social media is important. You don't need to train them in the technical SEO tasks, but ensure that they learn important terminology and concepts. Google Analytics Build a separate content marketing dashboard using Google Analytics to allow your team to quickly see how articles perform and learn from their success and failures. Stop, collaborate, and listen Collaboration is important with content marketing teams. But a certain amount of access and incorporation into the content process should be done for all the departments in your organization. Why? Because a strong team works together and marketing is a collaborative effort. There are many tools for this, but CoSchedule is the perfect app for this purpose. Not only does it allow you to plan your editorial calendar and schedule social media, it is also an easy way to keep your team on the same page. For more information, visit www.thedigitalmarketinginstitute.org --- Send in a voice message: https://anchor.fm/aleph-global-scrum-team/message
What are CEO's telling consultants that they won't tell their own communicators? In today's episode, we continue talking with Steve Crescenzo, CEO of consultancy firm Crescenzo Communications, as he shares his experience advising top leaders and CEO's from all over the world. If you are looking for a reliable communication platform to help you reach all your employees with targeted communications, check out Smarp: https://smarp.com/
In this episode, Brad Whitworth sits down with comms guru Steve Crescenzo to talk about the written word's role in today's fast-paced business communications world. If you are looking for a reliable communication platform to help you reach all your employees with targeted communications, check out Smarp: https://smarp.com/
With the information overload that the internet has brought, now it's more complicated than ever to capture the reader's attention. So, is there a way to rise above all the noise? In today's episode, Brad Whitworth hosts Steve Crescenzo, one of the leading speakers in the Corporate Communications industry. Steve has been named the #1 speaker five times (three of those in a row) at the International Association of Business Communicators World Conference. Tune in as Steve shares his knowledge and some practical tips on capturing the readers' attention and enticing them to continue reading. If you are looking for a reliable communication platform to help you reach all your employees with targeted communications, check out Smarp: https://smarp.com/
Mike Klein continues his conversation with Monique Zytnik, Senior Communication Advisor at Open Communication. In today's episode, Monique shares her view on the concept of 'Noisebreaking': the ability to cut down the noise in an organization, focus on the essential and produce internal communications that are valuable, meaningful, and effective. If you are looking for a reliable communication platform to help you reach all your employees with targeted communications, check out Smarp: https://smarp.com/
In this episode of the Comms Minute, Monique Zytnik, Senior Communication Advisor at Open Communication, talks about a brand new concept coming to the IC world: Immersive Communication. If you are looking for a reliable communication platform to help you reach all your employees with targeted communications, check out Smarp: https://smarp.com/
In the post-pandemic future of work, more and more companies are considering transitioning into a hybrid work model. But is this a good move for every organization? Is hybrid a sustainable model? In today's Comms Minute, Mike Klein and Monique Zytnik, Senior Communication Advisor at Open Communication, discuss the challenges of embracing a hybrid working model and finding the right balance between flexibility and cost-efficiency. If you are looking for a reliable communication platform to help you reach all your employees with targeted communications, check out Smarp: https://smarp.com/
Over the years IABC has looked at gender equality in the communication profession, starting with a cutting-edge study called “The Velvet Ghetto.” Natasha Nicholson had a chance to interview lots of women in communication leadership roles during your time at the global association. In today's Comms Minute, Natasha reflects on the role of women in comms and how it's changed throughout these years. If you are looking for a reliable communication platform to help you reach all your employees with targeted communications, check out Smarp: https://smarp.com/
In today's Comms Minute, you're going to hear how to take some of the stress out of your day. Natasha Nicholson who led the content and communication team at the International Association of Business Communicators (IABC) reflects on how yoga can help you become a better communicator, a better manager, and a better person. If you are looking for a reliable communication platform to help you reach all your employees with targeted communications, check out Smarp: https://smarp.com/
Are your audiences fickle? Want to know how you can grab their attention? Join Brad Whitworth and Natasha Nicholson for today's episode of Comms Minute to learn one simple question that can help you find the key to a picky audience. If you are looking for a reliable communication platform to help you reach all your employees with targeted communications, check out Smarp: https://smarp.com/
Internal Communications is a field that's changing all the time. But what's the most important trend impacting the profession today? Brad Whitworth continues his conversation with Natasha Nicholson, content strategy and production lead at Kantola Training Solutions. What's the new trend in internal communication today? The pandemic and technology have created a new paradigm — Hybrid Workplace — and comms professionals need to be at the forefront of that trend. If you are looking for a reliable communication platform to help you reach all your employees with targeted communications, check out Smarp: https://smarp.com/
In this episode we talk with Mike Klein, Principal at Changing The Terms. Mike has been working with a number of corporates, consultancies, startup enterprises on a wide variety of change-focused, internal, and external communication initiatives in the US and Europe. Based in Reykjavík, Iceland, Mike is also the Senior Advisor for Smarp Strategic Services where he supports their position as a thought leader and advocate for internal communication, employee advocacy and the value added by communication professionals, including frequent appearances on Smarp's industry leading podcast, Comms Shift. In his chat with Matt, they discuss the considerations around returning back to the office, setting employee expectations, what is one of the biggest failings of employee communication and why trust is so important. We hope you enjoy it.
Content and channels: you can’t really have one without the other, but which is more important in the communications process today? In today's Comms Minute we look at this balance between content and channels and how to make sure they support each other. Our guest today is Natasha Nicholson, who led the content and communication team at the International Association of Business Communicators (IABC), and is now a content strategy and production lead at Kantola Training Solutions. If you are looking for a reliable communication platform to help you reach all your employees with targeted communications, check out Smarp: https://smarp.com/
In today's episode of Comms Minute, Diana Bonczar, Co-Founder of Inko Club, reflects on the nature of internal communications as a global profession. To be good at employee communications, you've got to master the cultural lens and apply the right perspective to the right audience. Diana shares a real case example from her career where she needed to translate local context for a global corporation. If you are looking for a reliable communication platform to help you reach all your employees with targeted communications, check out Smarp: https://smarp.com/
What’s the most important thing that a CEO needs to know about communication? The comms industry guru Shel Holtz shares his number one thing every CEO should understand about communications. Internal comms is not a one-way stream of messaging, it's not a distribution of content. To get internal comms, you need to think in a multi-directional dimension. If you are looking for a reliable communication platform to help you reach all your employees with targeted communications, check out Smarp: https://smarp.com/
Brad Whitworth continues his conversation with Shel Holtz, the communications industry guru on technology, an author, a lecturer, an IABC Fellow, and director of internal communications at Webcor in San Francisco. In today's episode, Shel shares the very best communications advice he ever received in his career — spend more time listening than talking. He also shares some practical tips on how to improve your listening skills and become a better communicator. If you are looking for a reliable communication platform to help you reach all your employees with targeted communications, check out Smarp: https://smarp.com/
How to get employees to embrace technology and become regular users of a new platform or application? Tune in to today's episode of the Comms Minute to learn two tactical approaches that will help your employees adopt a new comms platform or app. Our guest today is Shel Holtz, the communications industry guru on technology, an author, a lecturer, an IABC Fellow, and director of internal communications at Webcor in San Francisco. If you are looking for a reliable communication platform to help you reach all your employees with targeted communications, check out Smarp: https://smarp.com/
You need new communication technology and you've got to sell it internally to your leadership team, but how? In today's episode, Brad Whitworth is hosting the communications industry guru on technology Shel Holtz. Shel is an author, a lecturer, an IABC Fellow, and director of internal communications at Webcor in San Francisco. Tune in as Shel shares some practical tips on how to build a relationship with the IT department and sell internally the software you need to do your best job. If you are looking for a reliable communication platform to help you reach all your employees with targeted communications, check out Smarp: https://smarp.com/
Season 2 of the Comms Minute podcast is coming next week, and we’ve made some major changes!
Episode 10 of the ‘SaaS expert interview' series features a conversation between Matt Milligan and Smarp's Chief Revenue Officer, Anup Khera. From his work at Smarp, Anup has developed expertise on employee communications, which he shares with Matt here. He also walks us through his strategies for onboarding and team support, as well as the greatest challenges he faces as a leader.
Remote work is for real now. How do organizations best address the internal needs of their remote workforce? Recently on Sales Engagement, I interviewed Anup Khera, CRO at Smarp, about strategies for leaders to improve employee communications and overcome the challenges of the remote working environment. What we talked about: The 3 areas that remote work permanently changed Versatile strategies for combating Zoom fatigue & fostering culture The importance of emotional intelligence for leaders For more engaging sales conversations, subscribe to The Sales Engagement Podcast on Apple Podcasts, on Spotify, or on our website. Listening on a desktop & can't see the links? Just search for Sales Engagement in your favorite podcast player.
In episode 325 of Financially Simple, Justin shares some of the technologies that are used in providing financial services. It takes a lot to run a business, a solid plan and strategy, and a great team. Increasingly technology is becoming more and more a part of the functions of a business too. In this episode, Justin looks at the numerous applications and web services that his businesses utilize to assist their clients. Don’t forget to subscribe, and let us know how we are doing by leaving a review. Thanks for listening! _________________ TIME INDEX: 01:10 - The Financial Software We Use to Help Your Business 02:36 - Inbound Clients 03:38 - Financial Planning 04:47 - Adding Up 05:09 - Risk Assessment 06:15 - Assets and Investments 06:46 - Billing 07:29 - Filing and Organization 08:16 - CRM Management 09:11 - Data Retention 10:23 - Business Planning 11:33 - Marketing 12:23 - Costs 13:14 - Simplify and Streamline 16:10 - Wrap Up RESOURCES: Financially Simple Educational Website Financially Simple on YouTube Financially Simple podcasts are recorded on a Blue Yeti Microphone & Samsung Notebook 9. Subscribe to the Financially Simple Newsletter Ask Justin a Question NEW Book: The Ultimate Sale - A Financially Simple Guide to Selling Your Business for Maximum Profit Financially Simple Business Planning Course Financially Simple Webinar Hatchbuck.com Calendly.com EmoneyAdvisor.com Riskalyze.com MorningStar.com TDAMeritrade.com OrionLaw.com AdvicePay.com Smarp.com RedTail Technology Erado.com VOP Maus.com _________________ BIO: Host Justin Goodbread, Certified Financial Planner, Certified Exit Planning Advisor, Certified Value Growth Advisor. He is a serial entrepreneur, author, speaker, educator, Investopedia Top 100 advisor, and business strategist with over 20 years of experience. Justin owns Heritage Investors LLC, a registered investment adviser with the State of Tennessee. Heritage Investors only transacts business in states where it is properly registered or is excluded or exempted from registration requirements. This material is for general information only and is not intended to provide specific advice or recommendations for individuals. To determine what is appropriate for you, please consult a qualified professional. The Financially Simple podcast provides information, guidance, and support to Small Businesses in the United States.
Thank you for being with us this year. It has been a challenge, but together we came out of it stronger. Thanks for tuning in to those 55 Comms Shift podcast episodes that went live in 2020.
Smarp's PMM Aleks chats with Kerri Warner, Global Head of Employee Communications at Mastercard. Kerri shares her thoughts on the evolving role of the communicator, as well as her 4Cs framework for what employee communications can bring to the table in enterprise organizations.
Roope Heinila is the CEO at Smarp – a saas scaleup disrupting the global market for employee engagement and communications. We explored Roope's learnings during a difficult first 18 months as an entrepreneur a decade ago, when only his Granny's loan enabled the company to survive! We examined the rationale for Smarp's pivot from edtech to employee engagement and advocacy. And we discussed how Smarp has developed and prioritised a learning culture across the entire organisation. Finally, we discussed the dramatic changes resulting from the covid pandemic - with organisations needing to find an effective and targeted way to communicate with globally dispersed workforces in a targeted manner - which have massively increased demand for Smarp's solution from large international enterprises like Amazon and the "Big Four" consulting firms. For more insights into Smarp check out https://smarp.com/ and for guidance on hiring stellar executive talent for saas startups and scaleups head over to https://alpinasearch.com/
Smarp's PMM Aleks chats with Yogesh Malik, former Group CTO at VEON. Yogesh gives great insight into how you can convince your CTO and broader tech organization that your communications initiatives are as much for them as they are for you.
Smarp's CMO Bruno chats with Adobe's Head of Employee Advocacy, Rani Mani, about why every job description and performance review should include employee advocacy.
Smarp's PMM Aleks chats with change management and comms expert Sophie Maddison about agility and being able to adjust your communications on the fly.
Measuring employee communications has always been deemed IMPOSSIBLE. Not just clicks, likes & comments.. but actual BUSINESS IMPACT. Until now. Introducing Workforce Insights. The AI-powered analytics suite that helps enterprise communicators make data-driven decisions. Learn more: https://smarp.com/workforce-insights/
In this episode, Smarp's CMO Bruno Bin sits down with Heineken's Global Inclusion & Diversity Manager Maria Ljungbeck to talk about how to communicate with employees who don't sit in front of a computer all day.
In this episode of the Comms Shift, Smarp's Product Marketing Manager, Aleks, chats with employee communications guru Shel Holtz on a New Model for Employee Communication.
In this very special episode of The Comms Shift, we’re introducing not just one, but two new voices to the podcast! Firstly, this marks the first episode hosted by me, Aleks, Product Marketing Manager at Smarp. For a long time now, our CMO Bruno has been hosting The Comms Shift. The two of us have so many conversations around Employee Communications (with each other as well as the amazing comms professionals we work with), that a transition to co-hosting the show just made sense. Secondly, and more importantly, I’m more than excited to introduce Jill Christensen to our Comms Shift listeners! A former Fortune 500 business executive with a Six Sigma Green Belt, Jill Christensen understands how organizations operate, and what they need to do differently to attract, retain, and engage employees. Her best-selling book, If Not You, Who?, outlines, among other things, the clear benefits linked to an open, honest and authentic communications culture. Thanks to her status as a Top 101 Employee Engagement Influencer, Jill has worked in 20 industries, partnering with the best and brightest leaders around the world to improve productivity, retention, and revenue growth through re-engaging employees with effective, authentic communications. In this episode, me and Jill chat about: - Her decision to move from corporate executive to consultant and speaker. - The benefits of communicating authentically… and the cost of not doing so. - Examples of organizations and executives doing comms the right way. - What to do to fix comms in an organization struggling with transparency in their comms. - How comms pros can directly show their impact on bottom-line results. - What we can ALL do to become a bit more authentic when communicating. I know I had a lot of fun chatting with her, and I hope you’ll have just as much fun listening. There is a little something for everyone in this episode, so settle into your commute and have a listen!
In this episode Bruno Bin the CMO at Smarp gives us a behind the scenes look at some of the changes his team have made that led to an explosion in their ARR pipeline.
As part of my job as CMO at Smarp, I get to talk to a lot of smart internal communications, employee engagement and experience folks. Over time, I've become completely obsessed with the profession. I'm lucky enough to be a part of a lot of insightful conversations and this one is no different. Given the current reality we're all living in due to the COVID-19 outbreak, I invited my friend and IC expert, Mike Klein, to join the podcast for the second time and discuss the immediate, mid and long term implications of the current crisis on the IC profession. Mike has been in internal comms for over 20 years. He’s held in-house roles at companies such as Shell, VEON and Cargill, he’s the author of ‘From Lincoln to LinkedIn’ and nowadays runs ‘Changing the Terms’ out of The Netherlands. I’m happy to say, Mike has also recently joined the Smarp Strategic Services team to develop and deliver innovative services for our enterprise platform customers. If you’re currently working in this space and looking for insights on why this new found 'Remote IC' is here to stay, this one is for you. Grab a coffee and enjoy this 20-min conversation with the one and only, Mike Klein.
John Peak is a die-hard technologist, who at 26 decided to start his own company - so he learned how to raise capital, manage people, and many more things that the software developer in him never thought he would have to deal with. Come hear about his journey and the work that goes on at […] The post TECH TALK: John Peak with Candid Partners, Aleks Cardwell with Smarp and Marshall Mosher with Vestigo appeared first on Business RadioX ®.
Bruno Bin joined Smarp as their Head of Marketing just under one year ago and in this episode we hear how Bruno and the Smarp marketing team were able to 10X lead gen and 2.5X pipeline during his first six months. We hear about their strategic shift to focus purely on the enterprise segment and discuss topics from positioning and narrative storytelling, right through to Bruno's four step framework for building a pipeline engine and some of Smarp's most effective demand gen tactics. --- Links: Smarp >> https://smarp.com/ The Sales Acceleration Formula >> https://www.goodreads.com/book/show/24953002-the-sales-acceleration-formula --- Advance B2B >> www.advanceb2b.com Follow The Growth Hub on Twitter >> twitter.com/SaaSGrowthHub Follow Edward on Twitter >> twitter.com/NordicEdward
The Auburn University football stadium sits in the middle of campus, the mecca of a small college town. As part of the tradition-rich Southeastern Conference, Auburn takes pride in being a “football school”. This year, something changed. The men’s basketball team experienced its first-ever NCAA Tournament Final Four appearance, and suddenly Auburn became a basketball school. We sat down with Breanna Perkins, an Auburn alum & content marketing coordinator, to talk about this paradigm shift and how a vision led to a new level of fan engagement, on our series, Here’s What I Know. Head Coach Bruce Pearl has been at Auburn since 2014, slowly building a sustainable basketball program not just through recruiting, but by engaging with marketing classes and community and alumni events – fully immersing himself into the university's culture and weaving Auburn basketball as an important thread within it. “I can’t think of Auburn Basketball without Bruce Pearl, that is what he has done for me,” Perkins said. Winning teams and organizations create buzz around success, events and ultimately their vision. This heightened engagement brings in more “fans” and ultimately influencers, leading to increased followers on social media and overall organic brand growth. Auburn was able to add more than 40,000 new followers to the men’s basketball Instagram account during the 2019 NCAA Basketball Tournament alone. Organizations can utilize their employees and partners to be advocates for their brand, similar to Auburn alumni Tim Cook and Octavia Spencer advocating to their networks on behalf of the University. Social selling platforms like Smarp and Sociabble are strong tools that provide employees with a custom library of content they can easily share out to their followers. When your own team is engaged in your success, their network becomes a natural extension of your growth and messaging, and ultimately - fans.
Hey everyone! In today’s episode, I share the mic with Mikael Lauharanta, Co-Founder and COO of Smarp, a leading employment engagement and advocacy platform. Tune in to hear how Smarp went from a social media consulting business to its current business model, how they help employees engage better with both internal and external communication, and how they increased their reach significantly through content marketing and SEO. Click here for show notes and transcript Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @EricSiu
Resilient Cores, YouTube Marketing, Transitional Eating, and More in the Process Hacker News for this week. For all the links, check out the show notes at: http://www.hacktheprocess.com/process-hacker-news-for-june-5-2018-resilient-cores-youtube-marketing-transitional-eating-and-more/ Welcome to the Process Hacker News, your weekly roundup of useful news and updates from Process Hackers who have been guests on Hack the Process with M. David Green. This week we’ve got resilient cores, YouTube marketing, transitional eating, and more. Enjoy! Awards Awesome news from Adam Siddiq! His book, Shackled, was announced as a finalist in the biography section of the 2018 International Book Awards. Events There’s still time to register for Agile and Scrum: Dramatically Improving Software Delivery led by Ron Lichty in San Francisco on June 9. Media The Life Through Transitions Podcast by Jon de Waal just recently launched, and the latest guest, dietitian Diane Summers explains our relationship with food and the body during transition. For the last few weeks Mike Massy has been releasing free weekly lyrics videos for some of his recent songs, such as Al Ennou, letting you sing along with the original Arabic or read translations in English as the song plays. Check out the trailer for Kate Swoboda’s new book, The Courage Habit. She was also interviewed for the Intangibles podcast, where she talks about more than her business and her book. Tara Hunt dishes out some secrets on how to build a great YouTube marketing strategy in an interview by Valene Jouany of Smarp. The Truly Social Podcast, hosted by Tara and Carlos Pacheco, also delivers its second episode, which tackles the topic of why the agency model is broken. Jeremy Ryan Slate guests on Nicole Holland‘s podcast, the Business Building Rockstars Show, to speak about podcast guesting, community, and more. Hear a poem from Pace Smith as she and Kyeli explore the topic of the paradigm glue and why people get angry at you for existing. The Man Up with Millar Experience Podcast features JuVan Langford having a conversation with Millar Montgomery about fatherhood and masculinity. Writing Business can cause stress, so find out what business skills can help boost your social life and your work in this blog entry by Frank Strona Recommended Resources The Enterprise UX conference is coming up June 13th through the 15th in San Francisco, and you’ll find Nathan Curtis of UX design agency EightShapes, who was referenced by Jina Anne among the line-up of workshop presenters. Learn to unleash your potential with Lewis Howes, a coach and speaker whom Malek Banoun and Paula Jenkins follow. Lewis is bringing you his Summit of Greatness from October 4th to 6th in Columbus, Ohio. Andrew Nance suggested following Rick Hanson, who recently published a new book called Resilient: How to Grow an Unshakable Core of Calm, Strength, and Happiness. Thanks for checking out this Process Hacker News update from Hack the Process. If you liked what you saw, please leave a comment to let us know what processes you’re hacking.
Get the podcast bonus pack: www.startupmilestones.eu/bonus Mistake of over-investing in product v1.0; and how to user first customers to find better market opportunities - with Roope Heinilä, Smarp Cofounder&CEO.
Mikael is a digital media authority and the co-founder and COO of Smarp, an employee advocacy company of 60 employees globally. Recently he has focused his expertise on growing the international teams in the UK and the United States, playing an imperative role in sales training and recruitment.
Websites have been around as long as emails, and have been declared dead as many times. But they still hang in there and any company does need to have one. How do you design and build an effective website for your organisation? I've had a chat with Keren Lerner of Top Left Design, some of my questions for her: Why do companies still need websites? Websites are seen as very static (in comparison to social), how do you drive engagement on a website? What are some of the common mistakes companies make with their sites? If someone comes to you with a terrible website, what are the elements you help them sort out? What should the structure be of a company website? What about content, should you have a blog section? How important are domain names? Should you try your hand at building your own site or use a developer/agency? What are estimated costs? How should a site interact with social media? What’s the ROI on a website and how do you measure it? Technology selection considerations - what’s the best tech? Where can we learn more about you and Top Left Design? That and don't miss Keren's poem about finishing off client work at the very end of the episode. Connect with Top Left Design & Keren Lerner: Top Left Design: http://topleftdesign.com Keren on Twitter: https://twitter.com/topleftdesign Keren on LinkedIn: https://www.linkedin.com/in/kerenlerner Our tip of the week is Nuzzel: http://nuzzel.com Our shout out of the week is Lars Ingerslev of Smarp: https://twitter.com/lingerslev Read the show notes article: http://linkhumans.com/podcast/guide-company-websites All podcast write-ups: http://linkhumans.com/podcast Subscribe on iTunes: http://bit.ly/smknowhow PARTY TIME: Join us at the Link Humans new office warming party on Thursday 16 June @ work.life 13 Hawley Crescent, Camden Town, London. From 6pm onwards, hope to see you then! - Jorgen
Why is employee advocacy important to your organisation? According to the Finnish employee advocacy service Smarp, there are 6 clear benefits of employee advocacy: - Increase your reach by up to 10x more than a company's corporate social channels. - Build trust, an employee advocate is trusted twice as much as a CEO. Save costs, employee shares generate on average 4 clicks on Facebook. - Engage your employees, 50%+ of employees rank communication and honesty as key factors to drive engagement. - Succeed in recruiting, one third of companies see decreased time to hire, about half find an increase in quality of candidates and 43% in quantity of candidates. - Generate sales, 12% increase in brand advocacy generates a 2x increase in revenue growth. Leads from employee advocacy are 7x more likely to convert. Read the full interview with Smarp's COO Mikael Lauharanta: http://linkhumans.com/podcast/mikael-lauharanta-smarp-employee-advocacy