Podcast appearances and mentions of Jason Hsiao

Jason Hsiao is the co-founder and Chief Video Officer of Animoto, an award-winning online video maker that makes it easy for anyone to create professional-quality marketing videos, even if they have no technical skills and have never created a video before. With the mission of empowering everyone to create powerful videos regardless of age or experience, Jason founded Animoto with his high school and Dartmouth College friends back in 2006. Animoto's certified partnerships with Facebook, Instagram, YouTube, and the Small Business Administration give it unique insight into the changing social media and business landscape — which may be why more than 1-million businesses around the world are already using Animoto to create marketing videos. Prior to founding Animoto, Jason was a producer for MTV Networks and Comedy Central. Connect with Jon Dwoskin: Twitter: @jdwoskin Facebook: https://www.facebook.com/jonathan.dwoskin Instagram: https://www.instagram.com/thejondwoskinexperience/ Website: https://jondwoskin.com/LinkedIn: https://www.linkedin.com/in/jondwoskin/ Email: jon@jondwoskin.com Get Jon's Book: The Think Big Movement: Grow your business big. Very Big!   Connect with Jason Hsiao: Twitter: @Animoto and @jason_hsiao Website: https://animoto.com   *E – explicit language may be used in this podcast.

Every year at WPPI in Las Vegas, I have dinner with Jason Hsiao. This past year was maybe our 10th or 11th time. I’ve really lost count. I cannot say enough about how much I admire Jason. Yes, he is the one of the founders and president of Animoto…a successful tech company in New York City. But he’s a million things more than that. He’s a good man in every sense of those words. I’ve wanted to interview him since day one of this show’s inception. But the night before, we had our annual WPPI dinner and he said that he had an idea. That idea turned out to be that he wanted to Turn the Tables and interview me. And so that’s just what we did. Thank you, Jason. You are one of the best friends I’ve ever had and one of the best men I’ve ever known.

We start things off with some heavy news as today's show was preceeded by the presidential nomination of a new supreme court justice. Later, we talk with Jessica Levinson, Lisette Gaviña Lopez, Jason Hsiao and Ryan Dudley about the maneauvering of companies post COVID-19.

PLEASE NOTE: This episode is part of the discontinued Sow What Podcast. We are now the Honey Badger Seller (www.honeybadgerseller.com). The video version of this interview can be found here: https://youtu.be/BAzBBCSa9co In this episode, I got to interview entrepreneur and real estate developer Jason Hsiao; and here are a few topics we cover: Since we both write as part of our businesses (and he is a regular contributor to the Forbes Real Estate council), I ask what his strategies are for overcoming writer's block and his preferred style of writing. How he got started in the business (and motivation was beer money lol!) via "house hacking"...to transitioning into large, multifamily housing and food hall shopping centers. How sales, relationships, and interpersonal skills are so important to his success. Thoughts on buying land and building tiny and prefab homes (something I've been interested in). Why one should NOT entertain container homes. Why and how he chose to develop a food hall in the city of Glendora, California. His current real estate projects and future deals that he's looking at. His investment philosophy of investing in game-changing trends; auxiliary industries; contrarianism; and reversals. Here's where you can connect with Jason: https://www.linkedin.com/in/hsiaojason/ https://jasonhsiao.com/ http://glendorapublicmarket.com/ https://www.meetup.com/MultifamilyMasters-com-SanJose/ https://www.meetup.com/SnowBallREISoCal/

Jason Hsiao is the Co-founder and Chief Video Officer of Animoto, an award-winning online video maker that makes it easy for anyone to create professional marketing videos. Animoto’s certified partnerships with Facebook, Instagram, YouTube, Twitter, LinkedIn, and the Small Business Administration give it unique insight into the changing social media and business landscape, which may be why more than 1 million businesses around the world have used Animoto to create marketing videos that stand out on social media and beyond. Prior to founding Animoto, Jason was a producer for MTV Networks and Comedy Central.

Today’s guest was raised on hard work and a solution-oriented outlook on life. While he was raised by parents who are business owners in their own right, our guest went ahead and forged a path to success on his own terms. “I’m not the smartest guy in the world,” he insists. “What makes me different is, I know what questions to ask.”Jason Hsiao is the Managing Director at Shaw Investments, a multifamily developer and syndicator. Growing up, Jason never had the world of entrepreneurship—much less real estate—in his sights, despite being heavily involved in his family business in Taiwan as an adolescent. It was only after experiencing some relatively substantial returns from his first property in college that Jason realized he was on to something. Today he has built a multimillion-dollar portfolio with investments and development deals in multiple major metros. Listen in as he takes us through his journey to becoming a world-class expert in the real estate development space.--WHAT TO LISTEN FORHow Jason discovered the power of real estate investing from an early ageJason's tips on getting started in real estate developmentHow to find and identify a great real estate development opportunityHow Jason and his team help investors maximize the value of their propertiesThe biggest risks to consider when getting into real estate developmentHow Jason pays it forward as a “facilitator of serendipity”--RESOURCES FROM THIS EPISODEWebsites: Jason Hsiao & Invest with ShawLinkedIn: Jason HsiaoInstagram: @jason_shovelready--CONNECT WITH USTo connect with Annie and Julie, as well as with other Investing For Good listeners, and to get the latest scoop on new and upcoming episodes, join the Investing For Good Community on Facebook.To learn more about real estate syndication investment opportunities, join the Goodegg Investor Club.Be sure to also grab your free copy of the Investing For Good book (just pay S&H).--Thanks for listening, and until next time, keep investing for good!

Jason Hsiao-Being Focused And Driven To Develop Your Product Today's short is sponsored by our EPIC Membership We are also sponsored by ConvertBox

Jason Hsiao-How Video Is Growing Across Social Platforms Today's episode is sponsored by our EPIC Membership We are also sponsored by ConvertBox

Jason Hsiao-Precision Targeting For Your Video Marketing Today's episode is sponsored by our EPIC Membership We are also sponsored by our friends at ConvertBox

On today’s show, we are chatting with Jason Hsiao, the Co-Founder & Chief Video Officer of Animoto, an award-winning online video maker that makes it easy for anyone to create high-performing video. As a former producer for MTV and Comedy Central, Jason was always thinking ahead and knew that there would come a day when big budget videos could someday be created easily at home. Jason talks about how the business got started plus how he and his co-founders strategically planned their way to move to New York and create a new software program that was ahead of its time.  He also dives into the key elements behind all the things you can do with Animoto and why you do not have to even get in front of the camera nor have any video content at all, and still be successful in creating professional looking videos. He also discusses the different ways to use video on the major social platforms and which one, in particular, is currently the wild west when it comes to grabbing people’s attention with your videos.  When you are done listening be sure to check out our other episodes with Rob Burns and Billy Gene Shaw for even more tips on how to use video effectively and get your message and brand out there to the greatest amount of people.  “One second on the internet is an eternity these days...on the internet, you start with 100% of your audience and you’ll be lucky if you still have half the people watching, so you don’t save the best for last, you save the best for first.” - Jason Hsiao Some Topics We Discussed Include: How Jason was able to quit his job the right way Why it’s not a good idea plaster the same video all over the internet How to grab people’s attention fast so that they’ll continue to watch How to use blog content in your videos How to use video to manage your team and support staff What’s so special about the recent changes to Instagram What to do if you do not want to appear on camera Time-saving workflow ideas Different types of business that he sees using the software that you would never consider And much, much more! Contact Jason Hsiao: Animoto.com/Hustle References and Links Mentioned: Are you ready to be EPIC with us?! Then grab our EGP Letter here where you’ll get not only all of the notes for everything episode we’ve done and will do in the mail, a private forum community, plus new training videos all the time with us and our guests. This episode is sponsored by Intercom, one of our favorite tools as we use a lot of conversational types of chats in our marketing, even for closing affiliate deals. There’s no room for idle chat in marketing, and Intercom is the only business messenger that starts with real-time chat and keeps growing your business with conversational thoughts and guided product tours. The more places you can interact with your customers, the better and with this tool, you can have a streamlined path to your products and sales. If you want to make more money, check out the link above and they will hook you up with some cool tools.  Easy Webinar Steve Olsher Radical Candor by Kim Scott Delivering Happiness by Tony Hsieh VSLs Suck – Make This Kind Of Video Instead - Rob Burns Billy Gene Shaw - How To Use Video And Strategic Advertising To Be Everywhere

Jason is a real estate investor and developer and spoke to us about development in episode 77. In this episode, we’re going to do something different. Recently, I’ve been getting a lot of off-market development deals but didn’t know what to do with them. So I asked Jason to walk me through the steps he takes to evaluate if a development deal is good or not quickly. It was a fun exercise and something that I never saw on any other podcast or Youtube video. Show Notes: https://everythingrei.com/96---how-to-evaluate-a-development-deal-with-jason-hsiao/

Jason's the Co-Founder & Chief Video Officer at Animoto, the company that makes it easy for anyone to create online videos. Prior to Animoto, Jason served as a television producer for MTV & Comedy Central. He currently resides in New York City.www.animoto.comProfessional radio, tv, podcast host and producer from San Diego California.  We have a large national following on digital media channels, with our popular podcast and network of shows. Airing on iHeart Media, iTunes, Spotify, Spreaker, Stitcher, PlayerFM and over 200 additional media channels.https:/www.positivephil.com

Jason's the Co-Founder & Chief Video Officer at Animoto, the company that makes it easy for anyone to create online videos. Prior to Animoto, Jason served as a television producer for MTV & Comedy Central. He currently resides in New York City.www.animoto.comProfessional radio, tv, podcast host and producer from San Diego California.  We have a large national following on digital media channels, with our popular podcast and network of shows. Airing on iHeart Media, iTunes, Spotify, Spreaker, Stitcher, PlayerFM and over 200 additional media channels.https:/www.positivephil.com

Hey guys! Welcome to Episode 9 of Crushing it in Real Estate. This week we have Jason Hsiao, a meet up host and a Real Estate Developer in both the Bay Area and the Los Angeles Metro. Join us this week as we discuss with Jason about the fundamentals of Real Estate Development and how to get started! Check out Jason's Glendora Public Market project! http://glendorapublicmarket.com/ Info: /www.investwithshaw.com https://jasonhsiao.com/

Jason is a real estate developer and meetup host in the Bay Area. He’ll be telling us how he got into the development space as well as some major tips on what to do if you want to get started. https://everythingrei.com/how-to-get-started-with-real-estate-development---jason-hsiao/

Blockchain, The Dark Web, Overconfident Co-Workers, and More in Process Hacker News Welcome to the Process Hacker News, your weekly roundup of useful news and updates from Process Hackers who have been guests on Hack the Process with M. David Green. This week we’ve got blockchain, the dark web, overconfident co-workers and more. For all the links, check out the show notes at https://www.hacktheprocess.com/blockchain-the-dark-web-overconfident-co-workers-and-more-in-process-hacker-news/. Enjoy! Events Tickets for Clarity 2019, led by Jina Anne, are selling out quick! Grab yours today and be a part of this design systems conference, scheduled for August 19 to 21 in San Francisco. The How to Web conference is coming to Bucharest, Romania on October 30 and 31, and they’ve just announced that one of our latest Hack the Process guests, April Dunford will be among the keynote speakers at the event. Congratulations to Process Street and founder Vinay Patankar for being one of the winners of the SaaStr Startup Pitch Competition by Ingram Micro Cloud at the recently concluded SaaStr Europa 2019! Media On Trend Following Radio, Christian Terwiesch and his co-author, Nicolaj Siggelkow, explain what a connected strategy is and how you can convert customer transactions into long-term relationships. Listen to some laid-back chat between Hampton Catlin and Michael Lintorn Catlin as they talk about gay pride, the dark web, and their friend Melissa Barnes, after whom they named their latest cocktail. Stephanie Scapa talks about the best tools to master contract negotiations on the Negotiate Anything Podcast. Writing Why does philosopher-turned-brand-strategist Daniel Coffeen find blockchain exciting? Read about how his life has been influenced by the evolution of computer technology. Have you heard of The Pareto Principle? You can use this 80/20 rule to manage time, enjoyment, and business. Find out how in this blog post by Tom Corson-Knowles. How do you work with someone who thinks they’re always right? Ron Carucci co-wrote an article with Jarrod Shappell for HBR exploring ways to deal with an overconfident co-worker. In a write-up on the Manager’s Club, Ron Lichty was named among 13 engineering leaders to follow on Twitter. Recommended Resources Adam Carolla is Unprepared is a show featuring comedians Adam Carolla and Adam Ray, and it will be happening at the Helium Comedy Club in Portland, Oregon on July 19 and 20. Jason Hsiao mentioned Adam during his interview. If you’re in Sydney, Australia, you can drop by The Growth Faculty to listen live to Brene Brown, who was mentioned by Heather Chauvin and Kate Swoboda, at the ICC Sydney Theater on July 31, as she talks about leadership, courage, and her new book, Dare to Lead. John Lee Dumas recommends these top 7 business podcasts to listen to. Nicole Holland, Tom Morkes, and Nicaila Matthews-Okome have all mentioned listening to John Lee Dumas’ own podcast, Entrepreneur On Fire. Thanks for checking out this Process Hacker News update from Hack the Process. If you liked what you saw, please leave a comment to let us know what processes you’re hacking.

Future Thinking, Brave Comedy, Endless Clients, and More in Process Hacker News Welcome to the Process Hacker News, your weekly roundup of useful news and updates from Process Hackers who have been guests on Hack the Process with M. David Green. This week we’ve got future thinking, brave comedy, endless clients, and more. For all the links, check out the show notes at https://www.hacktheprocess.com/future-thinking-brave-comedy-endless-clients-and-more-in-process-hacker-news/. Enjoy! Events On June 18 and 19 in Oakland, California, you can catch Andrew Nance presenting a workshop on Mindful Arts in the Classroom at Inventing Our Future. The Scrappy Design Thinking Workshop in San Francisco on June 22 isn’t just about design thinking. Kimberly Wiefling helps you approach challenges by “thinking from the future” instead of dealing with issues from a problem-centered perspective. Laugh the night away with Sarah Cooper and Nikki MacCallum in another round of You’re So Brave at Poco in New York City on June 27. Media Learn how to speak the right language, choose the right words, and refine your message to attract your ideal clients on the newest episode of the $100 MBA Show with Omar Zenhom. Abdo Riani, founder of StartupCircle, reveals how he bootstrapped his virtual summit in a conversation with Tom Morkes on the In the Trenches Podcast. There is a difference between being agile and doing agile, as explained by Ron Lichty on the Agile Clips Podcast. Writing Never run out of clients by building a pipeline of freelance leads. Try out these tips by Ryan Waggoner. In a new blog post, Ricky Yean compares college to Silicon Valley, and explains how the next Silicon Valley is now happening online Recommended Resources Jeff Bezos, founder of Amazon, is an entrepreneur who has motivated many, including Barth Getto, Jason Hsiao, and Ricky Yean. Jeff’s three keys to business success are dissected and explained in a new article on Farnam Street. In a New York Magazine interview Elizabeth Gilbert reveals that she attended The Artist’s Way Course by Julia Cameron, an author who was recommended by Loic Le Meur, Jay Wong, and Heather Chauvin. Elizabeth’s book, Eat, Pray, Love, touched the lives of Tara Byrne and Jenny Feinberg. Tristan Kromer, who was referenced by Rich Mironov, has a new article about how both fear and sandboxes, where creators can freely experiment, are essential to innovation at startups. Thanks for checking out this Process Hacker News update from Hack the Process. If you liked what you saw, please leave a comment to let us know what processes you’re hacking.

Jason Hsiao is the co-founder and Chief Video Officer of Animoto, an award-winning online video maker that makes it easy for anyone to create professional-quality marketing videos, even if they have no technical skills and have never created a video before. With the mission of empowering everyone to create powerful videos regardless of age or experience, Jason founded Animoto with his high school and Dartmouth College friends back in 2006. Prior to founding Animoto, Jason was a producer for MTV Networks and Comedy Central.

Welcome to the Process Hacker News, your weekly roundup of useful news and updates from Process Hackers who have been guests on Hack the Process with M. David Green. This week we’ve got thirsty strangers, effective networking, adrenaline surges, and more. For all the links, check out the show notes at https://www.hacktheprocess.com/thirsty-strangers-effective-networking-adrenaline-surges-and-more-in-process-hacker-news/. Enjoy! Events Join Rhonda Magee and other mindfulness leaders at The Cradle of Humankind from March 22 to 25 for the Institute for Mindfulness South Africa’s second Mindfulness Conference 2019. The gathering aims to explore ways of using mindfulness in our unique local environment. Catch Omar Zenhom and the rest of the speakers at MicroConf Started Edition from March 26 to 28 at the Tropicana Resort in Las Vegas. MicroConf: Started Edition is a conference designed to help digital products startup founders. From London to Los Angeles, see who’s open to meeting you over tea. Better yet, host your own tea party! Tea with Strangers was created by Ankit Shah to help people network and be more understanding of the “strangers” around us. Media Use LinkedIn to grow your business! Check out Jason Hsiao’s interview on Thrive Global to find out how. Tune in to a conversation between host Tom Morkes and David Burkus, an associate professor and bestselling author, to learn the value of networking and know how to grow your business by leveraging friends of friends. Writing Register for your copy of the first edition of Marketing Missfits ebook, which shines a spotlight on female entrepreneurs, including Tara Hunt, who shares her business journey and some career advice. In an interview with Business 2 Community, Steve Goldbach explains why companies should get rid of their known best practices to gain an advantage over competitors. Recommended Resources Tristan Kromer, mentioned by Rich Mironov explains customer development’s fight or flight response, a deeply ingrained reaction that we have when faced with conflict, and he recommends we use that adrenaline surge from fear to provide solutions. In Chicago on April 26, the National Achievers Congress holds a one-day power-packed event to help entrepreneurs discover some tips and strategies from some of the biggest speakers in the industry, including Gary Vaynerchuk and Tony Robbins. Gary V was a huge influence on Malek Banoun and Tara Hunt, while Tony made an impact on Adam Siddiq, Byron Morrison, and Luis Congdon. Thanks for checking out this Process Hacker News update from Hack the Process. If you liked what you saw, please leave a comment to let us know what processes you’re hacking.

This week's episode of Social Media Week's Leads2Scale podcast features Jason Hsiao, Co-Founder & Chief Video Officer, Animoto. During the conversation, Jason discussed his early work at MTV and Comedy Central, his foray into digital video in the mid-two thousands, how Animoto started out and has evolved over the years and how he has kept pace with the rapid changes in video technology and consumer behavior. Jason will also be speaking at Social Media Week in New York on May 1 and you can learn more his session by visiting socialmediaweek.org/newyork. Don't forget to rate, review, and subscribe to Leads2Scale on your favorite podcasting app! This episode is brought to you by Social Media Week New York 2019! (www.socialmediaweek.org/newyork/attend code: Leads2Scale) Follow Toby and Social Media Week! @tobyd & @socialmediaweek on Facebook, Instagram, & Twitter.

Exciting Storytellers, Messy Transitions, Self-Sabotage, and More Welcome to the Process Hacker News, your weekly roundup of useful news and updates from Process Hackers who have been guests on Hack the Process with M. David Green. This week we’ve got exciting storytellers, messy transitions, self-sabotage, and more. For all the links, check out the show notes at http://www.hacktheprocess.com/exciting-storytellers-messy-transitions-self-sabotage-and-more-in-process-hacker-news/. Enjoy! Events You’ll hear about innovation, tech, startups, and the latest from the leading business experts and tech companies at Corporate Innovation Summit 2019 from March 28 to 29 in Bangkok, Thailand, where Kimberly Wiefling will also take part as a speaker. The Organization Design Forum will bring Technology in Service of People to Kirkland, Washington from April 16 to 18 to discuss technology, work, and organizational design. Expect Ron Carucci in the speaker line-up. Media Hear Jon de Waal reveal the two factors that make or break messy life transition in his TEDxTacoma talk, which is now up on YouTube. The 2018 Philadelphia Coworking Conference video footage is now up, featuring Alex Hillman. A keynote presentation from Ann Mei Chang and Eric Ries is now online. Watch them share their knowledge about lean impact and revolutionizing social good with lean startup thinking. How do you market an intangible and invisible service? Tune in to this conversation between author Tom Poland and Nicole Holland to learn more. Corporate life isn’t for everyone, and even Byron Morrison remembers how his corporate job nearly destroyed him. Hear how he realized he felt trapped in an endless cycle of self-sabotage, and how he escaped. On the fourth episode of Sarah Cooper’s Unprofessional Podcast, she has a chat with Comedian Matt Richards about his past careers as a florist, a magician, and a ballet dancer, and how it all led up to comedy. And if you enjoy Sarah’s show, then check her out live at Comedy Versus Nerds at Pianofight in San Francisco on February 21. Writing Sign up for Kesha Moore’s weekly business productivity newsletter and get immediate access to her guide, six ways to jumpstart your business growth! Social Media Week New York just revealed their six most exciting storytellers, and the list includes Jason Hsiao! Recommended Resources Register for EntreLeadership on February 19 in Grand Rapids, Michigan, to develop your leadership and grow your organization. Dave Ramsey, mentioned by Engel Jones, is one of the folks leading this one-day leadership event. Learn to create a constant feedback cycle between product ideas and customers with the Continuous Discovery Habits workshop from April 18 to 19 in San Francisco, led by Teresa Torres, who was referenced by Rich Mironov. Thanks for checking out this Process Hacker News update from Hack the Process. If you liked what you saw, please leave a comment to let us know what processes you’re hacking.

Jason Hsiao (https://www.linkedin.com/in/jasonhsiao) is our special guest on today's episode of Traffic and Leads podcast. Creator and video editor at Animoto (https://animoto.com/), a software designed to help small businesses owners create professional looking video content, Jason has all the inside tricks that beginners are looking for when it comes to breaking into the world of video. From getting started, to finding the most interesting content to work with, Jason can get you ready for the world of video, while skipping the live aspect for those who prefer to keep things more narrative. Let’s get started! IN THIS EPISODE YOU WILL LEARN: * All about Jason, and Animoto! Software that’s been around for 10 years now, Jason explains that Animoto allows you to upload videos that can then be transformed into professional looking pieces of content. They have free plans, as well as a tier paid system, that works for small businesses owners working on a smaller budget than large companies. * Jason explains how powerful social media is, and why video content is important. Animoto can help you achieve the things you see on social media all the time—whether it’s an overview video, a list video, or a demo, you can create top tier graphics, text designs, swipe effects, and more. Anything you see big companies doing, Animoto can help you do the very same. * Jason talks about the hype revolving around Facebook Live. Now that it’s been around for over a year, a lot of people think it’s better to go live for the sake of going live. However, Facebook’s algorithm favors content that’s engaging, and that people are paying attention to. If you don’t have a reason to go live, you’re better off producing a candid video. That way, you can control the content you’re creating, and do with it what you want. * Jason explains how to make a video that people will watch. The team at Animoto have been studying nonstop for years what it takes to get people engaged, and there’s not a checklist of items that you can run down in order to guarantee success. Mostly, you need to remember that a video is a form of communication, and you need to be regularly communicating with your audience. Think about the outlets you have—blogging, email, etc.—and think about what you need to inspire and educate your audience. * Additionally, Jason talks about a video from the point of view of a salesperson and marketer. Think about how you can bring people along that customer journey through your content, and how you can start getting them to convert to whatever your offer is. Jason explains that save the best for first, instead of last, and insists that putting the most interesting content in the first second of the video is what will bring people in. Things need to be short to keep up with the shrinking attention span of the public, so get your message across as effectively as you can, in as little time as you can. * Jason talks to us about the biggest mistakes people make in the video, starting with the length of the content created. People who are just getting started tend to make things too long, and Jason challenges them to cut their video time in half while maintaining the same message. When a video starts, 100% of your audience will be there, and the amount will decrease as the video plays. Every second count, so give them your best stuff right off the bat! * Jason also discusses the anxiety that can come with video. People think things need to over the top in order to get see. However, Jason reminds people that we’re living in an age of over information, and misinformation. People want the truth, to establish a sense of authenticity and foster trust between yourself and your audience. Giving them good content is more important than putting on a high budget show.

Videos can make you some serious money. And adding a video to your landing page can increase conversions by 80%. It’s no surprise why. Video content is some of the easiest to consume and video production is more cost effective than ever — you can shoot in high-quality, 4K video with your smartphone. There’s just […]

Video is one of the best ways for businesses to drive sales. 93% of businesses that use video say it's gotten them a new customer thanks to a video they shared on social media.  There's no doubt that video is a powerful way to grow your business. But are you leveraging video marketing for your business as much as you should? To help you answer that question, I've invited Jason Hsiao, the co-founder of Animoto onto the podcast to talk about the importance of video marketing and why it should be a key part of your online marketing strategy. Tune in to learn: How to create a powerful video without having any technical or editing experience Tips for repurposing your video into compelling trailers and teasers Using video to humanize your business and build trust in your brand How to leverage video marketing if you're camera shy What type of video content works best on each social media platform How to make an engaging video for your audience For more information head over to https://www.content10x.com/67%20 (content10x.com/67).

Video marketing is everywhere and when the Spapreneur’s favorite video-making platform Animoto wanted to come on the podcast, well let’s just say Ramona fangirled a bit. Here’s the reason why – Animoto is the EASIEST tool for making super cute videos and luckily Jason Hsiao the Chief Video Officer at Animoto was a terrific guest.…

For anyone out there you know how important video marketing is, so stand by as we chat with Co-Founder of Animoto an award winning online video maker used by millions today, Jason Hsiao So let’s set sail. Welcome aboard Jason What’s your take on the power of video for businesses today. What are the challenges of video marketing for the average Entrepreneur -why do we get stuck or ‘don’t do it’? Why did you create Animoto and how did it come into fruition? How can Animoto help us attract more clients or convert more customers? I saw that Animoto is part of the LinkedIn Marketing Partner Program. Exciting! Can you share what that means for your company but also for LinkedIn users? What are the favorite features of users? Jason is the Chief Video Officer & Co-Founder of Animoto (animoto.com), an award-winning online video maker that makes it easy for anyone to create professional-quality video. Used by millions of consumers, businesses, photographers and educators, Animoto is deeply rooted in the belief that making videos should be simple, cost-effective, and accessible to everyone. Prior to Animoto, Jason served as a television producer for MTV Networks. He hails from Dartmouth College and resides in New York City. https://animoto.com/smooth https://animoto.com/

Building Animoto, developing Culture (12:00) and using Video Marketing (18:00) for your small business, with Jason Hsiao. Jason is an entrepreneur and the co-founder of Animoto - an award-winning online video maker that makes it easy for anyone to create professional-quality marketing videos. Jason shares why and how he left his corporate job to launch Animoto, and continue to explore his passion for video marketing. Jason also explains (12:00) how they have been able to develop and foster a strong culture at Animoto, and then he shares his insights and expertise on using video (18:00) to market our small businesses. Henry Lopez is the host of this episode of The How of Business show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

Finding Mentors, Being Wrong, Surfing Change, and More Welcome to the Process Hacker News, your weekly roundup of useful news and updates from Process Hackers who have been guests on Hack the Process with M. David Green. This week we’re talking about finding mentors, being wrong, surfing change, and more. For all the links, or to watch the video, check out the show notes at http://www.hacktheprocess.com/2019-01-01-process-hacker-news-finding-mentors-being-wrong-surfing-change-and-more/. Enjoy! Events At the B2B Marketing Forum in the Netherlands on March 19, 2019, catch Tiffani Bova as she speaks about the current market’s growth, innovation, sales, and the importance of customer experience. Improve your relationship with money through the Financial Success Mindset Webinar with Michelle Dale on January 6. It’s free! Media On the Level Up Your Course Podcast, listen to Alex Hillman share his experience in building trust, community, and 30×500, a product launch course he created with Amy Hoy. Steve Goldbach appeared on BNN Bloomberg to reveal some corporate strategies that need to be blown up. If you have your own business, it’s a great help to have a guru to guide you. Here is an episode of The $100MBA Show, in which Omar Zenhom explores the topic of how to find a mentor. What’s the importance of being wrong? Jennifer Riel’s thoughts about mistakes and how often we need to be right are revealed in her TEDxToronto Talk. The Men on Purpose Podcast features Julian Hayes II for a talk about how he built his own health and wellness company. Jason Hsiao’s interview with Lou Diamond is one of the highlights of Thrive LOUD podcast’s special year end episode. Writing “This” is the new tattoo that Daniel Coffeen got inked on his arm on his last birthday, and you can find his thoughts about the constantly changing meaning of the word “this” and other indexicals in his recent blog post. Recommended Resources Develop resilience and learn to weather life’s tough challenges with Martha Beck’s workshop, Surfing the Wave of Change, from February 1 to 3 at 1440 Multiversity in California. Pace Smith recommended Martha in her Hack the Process interview. Starting January of this new year, you can ask Valeisha’s Desk for advice from Valeisha Butterfield-Jones, one of the top influences in Sasha Ariel Alston’s life. Check out the promotional video which is now up on Youtube! Thanks for checking out this Process Hacker News update from Hack the Process. If you liked what you saw, please leave a comment to let us know what processes you’re hacking.

How to do video marketing on social media for course creators with Jason Hsiao from Animoto in this episode of LMScast with Chris Badgett of LifterLMS. Chris and Jason dive into all kinds of video marketing best practices, and Jason shares some specific insights on creating videos for online courses. Video marketing is a truly powerful medium. Things that are alive move, and that attracts more attention and engagement than still photos. Video makes things human. It is visually interesting and relatable. Most course creators use video, but if you have not tried it out, we encourage you to try … How to Do Video Marketing on Social Media for Course Creators with Jason Hsiao from Animoto Read More » The post How to Do Video Marketing on Social Media for Course Creators with Jason Hsiao from Animoto appeared first on LMScast - LifterLMS Podcast.

2018 was an absolutely incredible year for the Thrive LOUD with Lou Diamond podcast. Lou Diamond sat down with his amazing team of interns to highlight, recap and flashback to some of the most amazing moments of this past year. With hundreds of guests we tried to narrow down some awesome interviews and stories that really made waves across the podcast landscape. Christian Griffith, Jason Hsiao, Travis Mills, Jamal Mashburn and Lisa Lampanelli are all featured in this fun episode.  Plus an extremely 'entertaining' opening that I'm sure you'll all enjoy. Listen in.  Happy holidays to all and more to come in 2019!    *** Connect with Lou Diamond: www.loudiamond.net Subscribe to Thrive LOUD: www.thriveloud.com/podcast

Jason Hsiao is the co-founder and Chief Video Officer of  Animoto, an award-winning online video maker that makes it easy for anyone to create professional-quality marketing videos, even if they have no technical skills and have never created a video before. With the mission of empowering everyone to create powerful videos regardless of age or experience, Jason founded Animoto with his high school and Dartmouth College friends back in 2006. Animoto’s certified partnerships with Facebook, Instagram, YouTube, and the Small Business Administration give it unique insight into the changing social media and business landscape --which may be why more than 1-million businesses around the world are already using Animoto to create marketing videos. Prior to founding Animoto, Jason was a producer for MTV Networks and Comedy Central.   Connect with Jason Hsaio: Website: www.animoto.com Twitter: @animoto   Connect with Jon Dwoskin: Website: http://jondwoskin.com/ Twitter: @jdwoskin Facebook: https://www.facebook.com/jonathan.dwoskin Instagram: https://www.instagram.com/Thejondwoskinexperience/ LinkedIn: https://www.linkedin.com/in/jondwoskin/ Email: jon@jondwoskin.com

As the world has become more visual, it is no wonder that videos have become a powerful tool for businesses to market their own products and services. President and co-founder of Animoto, Jason Hsiao, talks about the power of video and the effect it can have on your company. As someone who has worked as a television producer, he has the insights that could help you push yourself among your competitors when it comes to video creation. He also gives some inspiration when it comes to actualizing your ideas, not letting them get stuck in the air. Moving deeper into the subject, he then shares some of the technical stuff—from the pricing system and Amazon investors to the relationship between the marketplaces and technology. Love the show? Subscribe, rate, review, and share! Here’s How » Join the Your First Thousand Clients Community today: mitchrusso.com Mitch Russo LinkedIn Learn more about your ad choices. Visit megaphone.fm/adchoices

As the world has become more visual, it is no wonder that videos have become a powerful tool for businesses to market their own products and services. President and co-founder of Animoto, Jason Hsiao, talks about the power of video and the effect it can have on your company. As someone who has worked as a television producer, he has the insights that could help you push yourself among your competitors when it comes to video creation. He also gives some inspiration when it comes to actualizing your ideas, not letting them get stuck in the air. Moving deeper into the subject, he then shares some of the technical stuff—from the pricing system and Amazon investors to the relationship between the marketplaces and technology. Love the show? Subscribe, rate, review, and share! Here’s How » Join the Your First Thousand Clients Community today: mitchrusso.com Mitch Russo LinkedIn Learn more about your ad choices. Visit megaphone.fm/adchoices

Video has exploded on social media in the last couple of years. Are you using video marketing in your business yet? My guest is Jason Hsiao, the founder of the Animoto video maker. In today’s episode, Jason shares how to leverage video to build relationships and sell more (without tons of technical knowledge or expensive equipment). *** Tap on this link to access show notes+transcripts, join our private community of mavericks, or sign up to the newsletter: EveryoneHatesMarketers.com/links

If you're curious about how to use video in your business, than this is the podcast for you.  Jason Hsiao has a wealth of advice on how to grow your business with video and a very easy way for virtually anyone to get started, even if you've never done it before.  Don't be left behind as video becomes essential for all business owners, listen to this podcast today and make sure to check out Jason's software at Animoto.   Disclosure: The Animoto link above is an affiliate link. That means if you click the link and then decide to purchase from them, we will earn a commission.  Please do not make a decision to purchase any resource or service unless you feel it will help you reach your goals.    

Sustainable Systems, Marketing Trends, Meditation Technology, and More Welcome to the Process Hacker News, your weekly roundup of useful news and updates from Process Hackers who have been guests on Hack the Process with M. David Green. This week we’ve got sustainable systems, marketing trends, meditation technology, and more. For all the links, check out the show notes at http://www.hacktheprocess.com/2018-11-27-process-hacker-news-sustainable-systems-marketing-trends-meditation-technology-and-more/ Enjoy! Events Catch Ann Mei Chang on November 28 in San Francisco as she discusses Transforming Global Development with Lean Startup. Community Fund Club, founded by Ashe Dryden is constantly on the lookout for startups in need of funding for their diversity-oriented tech projects. If your startup is the right candidate, then apply at Fund Club. Media On Work the System Podcast, Gavin Zuchlinski joins Host Josh Fonger to talk about systemizing schedules. Hear about systems theory, wisdom traditions, and a path to sustainability in Author Jeremy Lent’s conversation with Lisa Dale Miller on the Groundless Ground Podcast. Mad Mumzie is the online persona of Leanne Drew, a blogger and podcaster who made a career out of breaking gender stereotypes in the traditionally male-dominated mining industry. Listen in to her twelve-minute conversation with Engel Jones. Writing Mike Miksche bares all in his blog about chasing bears, and mentions the lessons he learned from Frank Strona’s recent TEDxProvincetown talk. Steve Goldbach and his co-author, Geoff Tuff, discuss why companies should blow up their best practices in an interview for The Wharton School. Social and video have been shown to have an impact on purchases made by consumers. Find out what the 2018 Holiday Social Marketing Trends are from a new report presented by Animoto, co-founded by Jason Hsiao. Recommended Resources Yaro Starak, a recommendation of Michelle Dale has a new business called Inbox Done. Find out about this innovative inbox management system on the Eventual Millionaire Podcast. Deepak Chopra has been an inspiration for Luis Congdon, and you can find out more about him and his technology-based meditation in an article on Wall Street Journal. Learn to become a children’s mindfulness instructor with a course being given on January 12, 2019 by Sarah Wood Vallely, who was mentioned by Heather Chauvin. Thanks for checking out this Process Hacker News update from Hack the Process. If you liked what you saw, please leave a comment to let us know what processes you’re hacking.

Today we’re going to be talking about a powerful opportunity that entrepreneurs and small business owners tend to miss out on: using videos as part of your content strategy. I'm not just talking about posting a Facebook Live video here and there; I'm talking about being strategic and using professional-looking video to market your business. And my guest today is here to explain how to do it easily, and without spending a ton of money. Jason Hsiao is the co-founder and Chief Video Officer of Animoto, an award-winning online video maker that makes it easy for anyone to create professional-quality marketing videos, even if they have no technical skills and have never created a video before. He joins this episode to share his advice on how to get started creating videos, tips for using them in your marketing, and why every entrepreneur should be taking advantage of this marketing tool. You can find show notes and more information by clicking here: http://bit.ly/2DtCRkU 

My guest in this episode is Jason Hsiao. Jason is the co-founder and Chief Video Officer of Animoto, an award-winning online video maker that makes it easy for anyone to create professional-quality marketing videos, even if they have no technical skills and have never created a video before. With the mission of empowering everyone to create powerful videos regardless of age or experience, Jason founded Animoto with his high school and Dartmouth College friends back in 2006. Animoto’s certified partnerships with Facebook, Instagram, YouTube, and the Small Business Administration give it unique insight into the changing social media and business landscape -- which may be why more than 1-million businesses around the world are already using Animoto to create marketing videos. Prior to founding Animoto, Jason was a producer for MTV Networks and Comedy Central.

Publicity Stunts, Daily Habits, Outsourcing Options, and More Welcome to the Process Hacker News, your weekly roundup of useful news and updates from Process Hackers who have been guests on Hack the Process with M. David Green. This week we’ve got publicity stunts, daily habits, outsourcing options, and more. For all the links, check out the show notes at http://www.hacktheprocess.com/2018-11-06-process-hacker-news-publicity-stunts-daily-habits-outsourcing-options-and-more/ Enjoy! Events On November 14 Guy and Ilan Ferdman present their Abundance and Freedom Mindset Live Coaching Webinar, in which entrepreneurs and professionals can learn to improve their mindset and outlook in life and business. Media Build your video marketing strategy according to six social media statistics shared by Animoto, the video creator platform which Jason Hsiao co-founded. Writing Impact investors go for both social and financial returns, but what else is missing? The latest guest on Hack the Process, Ann Mei Chang, shares her insights on impact investing in a recent LinkedIn blog post. She’ll also be joining the speakers at the Lean Startup Conference from November 14 to 16 in Downtown Las Vegas. In a guest post for the National Coach Academy, Frank Strona shares his experiences about being a “Bear” and how his Bear Talk at TEDx Provincetown impacted his life and others. Love him or hate him, Kanye West has a way of getting our attention. In a new Entrepreneur article, Luis Congdon explains what entrepreneurs can learn from Kanye West’s publicity stunts. There are some potential disadvantages to sales-led development in B2B enterprise companies, and Rich Mironov has a new post in which he discusses these, and proposes some solutions. Want to double your energy and productivity? Check out these five simple tweaks to your daily habits from Julian Hayes II in Inc. Can’t decide whether to create your own blog posts or outsource them? Jon Dykstra has some experience with both options, and his latest article discusses the benefits of writing your own content versus outsourcing it. Recommended Resources Find peace while meditating at Spirit Rock’s Mindfulness Meditation on December 15. Spirit Rock is an organization founded by Jack Kornfield, a Buddhist practitioner who has inspired Loic Le Meur. Is Adam Grant Superman? He’s inspired folks like Kesha Moore and Jennifer Riel with his writing and speaking, and Emily Goulet has a new article in Philadelphia Magazine in which she tries to uncover who Adam Grant really is. Tune in to a conversation between bestselling authors Dr. Mark Hyman and Lewis Howes to hear how food can heal the body. Lewis Howes is a podcaster who influenced Malek Banoun and Paula Jenkins among others. Thanks for checking out this Process Hacker News update from Hack the Process. If you liked what you saw, please leave a comment to let us know what processes you’re hacking.

Jason Hsiao is the co-Founder and Chief Video Officer (CVO) of Animoto, a company that's been in operation for over 10 years, helping people create their own great videos. Jason and Ari discuss why video is such a powerful tool that is here to stay, and how the industry is only set to keep growing as video becomes more and more popular for businesses, individuals and just about anyone to get their message across. Tune in to find out more about Animoto, video, and how this tool could help your business. --- Send in a voice message: https://anchor.fm/lessdoing/message

Expressive Voices, Viral Communities, Mental Workouts, and More Welcome to the Process Hacker News, your weekly roundup of useful news and updates from Process Hackers who have been guests on Hack the Process with M. David Green. This week we’ve got expressive voices, viral communities, mental workouts, and more. Enjoy! Events The Voice Matters Workshop, led by Mike Massy, is opening its doors again from November 26 to 28 in Beirut, Lebanon for people who want use their voice to express their emotions. Media How do you launch a financially successful business without letting go of what’s in your heart? Mark Silver recently published a video about Heart-Centered Launches as part of a series being released to the Heart of Business Learning Community over the next three Mondays. Listen as Rhonda Magee inspires us to bring mindfulness to our current place and position on the Insights at the Edge Podcast. On the Unregistered Podcast, Daniel Coffeen shares his insights about divorce, academia, and rhetoric versus philosophy. On The Flow Podcast from CloudApp, Andi Galpern digs into her years of experience to show you how to build a viral community. The Goal Digger Podcast features Nicaila Matthews-Okome sharing the secret of how she turned her podcast into a full-time career. Online marketing guru Tara Hunt talks about her career shift and becoming Truly Social on the Startup Canada Podcast. Writing If you’re a fan of mind-sharpening puzzles, grab the new Sudoku book by Engel Jones for a challenging mental workout. Profits will be donated to the Alzheimer’s Association of Trinidad and Tobago. Andrew Nance is visiting Title One School in New York City in December to read and sign copies of his newest book on teaching mindfulness to children. The school would also welcome your donation to help provide copies of Andrew’s book, Puppy Mind, to their hearing-impared students. Mailing List Exclusive: Video marketing for social media promotion is valuable, especially for small businesses, as Jason Hsiao, founder of video creation platform, Animoto, explains in his interview with Rebecca Lerner for Forbes. Recommended Resources John Lee Dumas, whose podcast was an inspiration to Nicole Holland, Tom Morkes, and Nicaila Matthews-Okome, has been holding a live podcast masterclass series, where participants can discover how to create, grow, and monetize a podcast. Be sure to register soon, since the next session is on November 8! Congratulations to Amazon for being honored with the 2019 Helen Keller Achievement Award from the American Foundation for the Blind. Jeff Bezos, the founder of Amazon, was mentioned by Ricky Yean, Jason Hsiao, and Barth Getto. Thanks for checking out this Process Hacker News update from Hack the Process. If you liked what you saw, please leave a comment to let us know what processes you’re hacking.

It's clear that if you're marketing products or services online (and who isn't these days), video has to be part of your strategy, says Jason Hsiao, co-founder of Animoto, an intuitive video creation platform. And here's why…Market watcher Tubular Insights has found that 64% of consumers make a purchase after watching a branded video. And 51% of marketers surveyed by Insivia say video is the content with the best ROI.Video boosts leads and sales for every type of business.Sure, it can be intimidating. But Jason has some simple tips to create professional looking videos with content you already have. He also shares some great free resources - so stick around until the end.We also talk about… How to stand out in social media with your videos The 5+ most effective video formats The 2 most intimidating things about video – and how to conquer them Taking advantage of the “humanizing” effect of video And more

Listen to this podcast episode with Jason Hsiao, co-founder and Chief Video Officer of Animoto, on how to create powerful videos with ease.  Animoto’s certified partnerships with Facebook, Instagram, YouTube, and the Small Business Administration give it unique insight into the changing social media and business landscape -- which may be why more than 1-million businesses around the world are already using Animoto to create marketing videos. For a list of places to connect with Jason, go to: www.animoto.com/NancyGaines

Listen to this podcast episode with Jason Hsiao, co-founder and Chief Video Officer of Animoto, on how to create powerful videos with ease.  Animoto's certified partnerships with Facebook, Instagram, YouTube, and the Small Business Administration give it unique insight into the changing social media and business landscape -- which may be why more than 1-million businesses around the world are already using Animoto to create marketing videos. For a list of places to connect with Jason, go to: www.animoto.com/NancyGaines

Friendlier Brands, Unfaithful Lovers, Daring Leaders, and More Welcome to the Process Hacker News, your weekly roundup of useful news and updates from Process Hackers who have been guests on Hack the Process with M. David Green. This week we’ve got friendlier brands, unfaithful lovers, daring leaders, and more. For all the links, please check out the show notes at http://www.hacktheprocess.com/2018-09-18-process-hacker-news-friendlier-brands-unfaithful-lovers-daring-leaders-and-more/ Enjoy! Events Quit procrastinating and finally cross those to-do’s off your list at Finish Up Weekend, an event led by Alex Hillman focused on helping you finish the projects you’ve been finding excuses to delay, which will happen at Indy Hall in Philadelphia from September 28 to 30. And if you value your time, you also won’t want to miss reading Alex’s magic response to folks who write in asking to pick his brain. Media The dangers of being unfaithful have fueled storytellers for countless generations, and this week Alex Cespedes shares three of these short stories and discusses the hows and whys of cheating on the Rendition Podcast. Sarah Cooper joins fellow comedians Josh Gondelman and Mehran Khaghani for a crazy interview that’s sure to crack you up on [The Comedy Cellar] (https://player.fm/series/the-comedy-cellar-live-from-the-table-131033/josh-gondelman-sarah-cooper-and-mehran-khagani)! If you’re starting a small business, you might want to keep these tips by Alayna Pehrson in mind, including Alistair Clay’s advice about how long it can take for a business to grow and prosper. Jumpstart Your Joy, a podcast hosted by Paula Jenkins was included in a list of podcast suggestions compiled by lifestyle blogger Candi Elm. If you’re a busy mom, an entrepreneur, or a joy seeker, tune in to Paula’s podcast to get some encouragement. You can create a friendlier, more open brand that reaches out to your audience. How? Tara Hunt has a new video that breaks down what a social brand is. Writing The recent news about Serena Williams prompted Julian Hayes to write about achieving success, no matter if it’s sports or business. Animoto, co-founded by Jason Hsiao has just teamed up with Getty Images, who will be providing stock images for the video creation company. Produce sales by generating and nurturing top-of-funnel leads. Justin McGill breaks down the terms and how-to’s in his latest article on the Freshworks Blog. Recommended Resources Jay Samit, the Independent Vice Chairman of Deloitte who was mentioned by Hack the Process guest Pam Wasley, will go onstage as a speaker at the Nexus Conference, an event that centers on blockchain technology for business, running from September 19 to 21 in Scottsdale, Arizona. Dare to Lead is an upcoming book by Brene Brown which you’ll find in the self-help section of Amazon beginning October 9. Heather Chauvin is one of the people who have been inspired by Brene’s words. Another big name in tech is acquiring a journalism business. Time Magazine will be taken over by Salesforce CEO Marc Benioff, who was referenced by Tiffani Bova. The magazine will have no connection to Salesforce or to Marc’s role at the cloud software and services company. Thanks for checking out this Process Hacker News update from Hack the Process. If you liked what you saw, please leave a comment to let us know what processes you’re hacking.

Jason Hsiao is the co-founder and Chief Video Officer of Animoto, an award-winning online video maker that makes it easy for anyone to create professional-quality marketing videos, even if they have no technical skills and have never created a video before. With the mission of empowering everyone to create powerful videos regardless of age or experience, Jason founded Animoto with his high school and Dartmouth College friends back in 2006. Prior to founding Animoto, Jason was a producer for MTV Networks and Comedy Central. During our interview we discuss: - How the idea of Animoto came about. - Jason talks about how he funded the company including strategic and venture partners. - Then I ask Jason what has been his biggest challenge he has faced in growing Animoto. - Jason shares with me how he got his first 100 customers and then he shares what's working today when it comes to getting new subscribers/customers. - Then Jason shares how small businesses can better leverage video to get more leads and clients. - We talk about the ideal length of video for marketing on social media. - Jason shares what they are seeing as far as top social platforms for video. - Jason then shares with me his favorite growth tool/software. - Then Jason recommends 2 books for my audience. Jason's website: www.animoto.com/growthexperts    

Jason Hsiao is the co-founder and chief video officer of Animoto, an award-winning online video maker that makes it easy for anyone to create professional-quality marketing videos. Animoto is a certified partner with Facebook, Instagram, YouTube, and the Small Business Administration and give it unique insight into the changing social media and business landscape -- which may be why more than 1-million businesses around the world are already using Animoto to create marketing videos. Prior to founding Animoto, Jason was a producer for MTV Networks and Comedy Central. What you'll learn about in this episode: Why all businesses are trying to stand out on social media with video How video is becoming the preferred way that people want to consume information Why you should think of video as a form of communication The method to use to come up with video topics How social media has been a game-changer for small businesses Why video is a great investment Why you need to be aware of how you approach the small things in life The importance of surrounding yourself with people who actually get stuff done How to maximize the potential of your team How video is a way to amplify what you know already works Ways to contact Jason: Website: animoto.com/onwardnation Facebook: www.facebook.com/Animoto Twitter: @Animoto, @jason_hsiao LinkedIn: www.linkedin.com/company/animoto Medium: medium.com/@Animoto YouTube: www.youtube.com/channel/UCeqtYy6WpYkZ3Q_EUnY0fVQ

Mindful Americans, Overnight Success, Positive Feedback, and More Welcome to the Process Hacker News, your weekly roundup of useful news and updates from Process Hackers who have been guests on Hack the Process with M. David Green. This week we’ve got mindful Americans, overnight fame, positive feedback, and more. For all the links mentioned, please check out the show notes: http://www.hacktheprocess.com/2018-09-04-process-hacker-news-mindful-americans-overnight-fame-positive-feedback-and-more/ Enjoy! Awards Creating Great Choices: A Leader’s Guide to Integrative Thinking, written by Jennifer Riel and Roger Martin, made it to the list of finalists for the National Business Book Awards. Jennifer is also teaching a ten-day practical guide to integrative thinking email course on Highbrow. Events Wisdom 2.0 brings you Mindfulness in America from October 21 to 22 in New York City. The event, to be hosted by Anderson Cooper, will feature speakers who are prominent in the mindfulness community including Jon Kabat-Zinn, Arianna Huffington, and Rhonda Magee. Mindfulness teachers are welcome to join the Mindful Educators September Retreat in San Francisco on September 22, where Andrew Nance is one of the speakers. Media While on vacation in Portugal, Truly Social Podcast hosts Tara Hunt and Carlos Pacheco got to have a chat with the comedy success The Portuguese Kids about their beginnings and how it took them 15 years to achieve “overnight” viral fame. Nicole Holland was recently filmed in conversation with Jason Hsiao at Animoto headquarters talking about how to focus your marketing on your edge over the competition–which is yourself! On the latest episode of Personal Development Without the Fluff, brothers Guy and Ilan Ferdman explain the reason why peace of mind comes from intuition and not intellect. Writing Steve Goldbach delivers some market-disrupting ideas in a recent interview for the National Center for the Middle Market. Feedback is not the same as criticism, and in Kimberly Wiefling’s latest article, she offers some tips and tools for giving feedback in a positive way. The Art of Focus, a new book by Curtis McHale, is now out and on sale! If you’d like to know more about time management and focus, grab your copy now. Recommended Resources Falling Awake, the latest book by Jon Kabat-Zinn, is now available! Jon is a prominent leader in the world of mindfulness who is followed closely by Rhonda Magee, Bill Duane, and Lisa Dale Miller. The Search Inside Yourself Leadership Institute led by Chade-Meng Tan, who was referenced by Bill Duane, is helping future-proof kids in Bhutan by providing emotional intelligence training in their schools. What’s the difference between an assumption and a hypothesis? Tristan Kromer, mentioned by Rich Mironov, published a blog post on this topic. Thanks for checking out this Process Hacker News update from Hack the Process. If you liked what you saw, please leave a comment to let us know what processes you’re hacking.

The online world of social media is reinventing how we market and advertise our business. On all the platforms video is king. But how do you create your videos if you don't have a massive budget, time to get videos created, or the expertise to creator your own? This was the question that Jason Hsiao and Animoto set out to answer.  Jason, his other co-founders, and their team has spent years building an online application to make the video creation process easy for the average small business owner but powerful enough for big corporations to use too. He also gives us insights into what it truly looks like to create an innovative start-up.In today's episode Jason shares on:Why your business needs videoCreating a Start-up cultureBeing best at one thingBelieving in your ideasThe builder paradigmAnimotoEmpowering others to createHow to get started as a start-upEntrepreneurship as a teamCreating great contentJason's Recommended BooksDelivering Happiness by Tony HsiehRadical Candor by Kim ScottThe Advantage by Patrick M. LencioniJason Hsiao is the co-founder and Chief Video Officer of Animoto, an award-winning online video maker that makes it easy for anyone to create professional-quality marketing videos, even if they have no technical skills and have never created a video before. With the mission of empowering everyone to create powerful videos regardless of age or experience, Jason founded Animoto with his high school and Dartmouth College friends back in 2006. Animoto’s certified partnerships with Facebook, Instagram, YouTube, and the Small Business Administration give it unique insight into the changing social media and business landscape -- which may be why more than 1-million businesses around the world are already using Animoto to create marketing videos. Prior to founding Animoto, Jason was a producer for MTV Networks and Comedy Central.Interview Segments - This is where you can find each section of the interview.An Intro to Jason: 0:45 minutesGoing Deeper into the Topics: 29:20 minutesRapid Rire Questions: 50:34 minutesAnimoto:  https://animoto.com/jumblethink

Jason Hsiao is the co-founder and Chief Video Officer of Animoto, an award-winning online video maker that makes it easy for anyone to create professional-quality marketing videos, even if they have no technical skills and have never created a video before. With the mission of empowering everyone to create powerful videos regardless of age or experience, Jason founded Animoto with his high school and Dartmouth College friends back in 2006. Animoto’s certified partnerships with Facebook, Instagram, YouTube, and the Small Business Administration give it unique insight into the changing social media and business landscape -- which may be why more than 1-million businesses around the world are already using Animoto to create marketing videos. You'll love hearing Jason's passion for his business and how he and his company Thrive LOUD every day! *** Connect with Lou:  www.loudiamond.net Subscribe to Thrive LOUD:  www.thriveloud.com/podcast  

“Video is one of the most compelling and impactful ways to capture that more authentic version of a brand.” – Jason Hsiao, Animoto   Curious about how to use video effectively to market your business? Hit that play button right away. Today’s guest is Jason Hsiao, Chief Video Officer & Co-Founder of Animoto. Animoto is an award-winning online video maker that makes it easy for anyone to create professional-quality video. Used by millions of consumers, businesses, photographers and educators, Animoto is deeply rooted in the belief that making videos should be simple, cost-effective, and accessible to everyone. FULL BIO: https://www.linkedin.com/in/jasonhsiao/ In this episode, we talk about how Animoto started, niching down, how to be customer-centric, video as a sales tool, video as a marketing tool, how to use video to build relationships, why you should be using video to promote your business, and a lot more. If you read my show notes, I often say “there’s a lot to learn from this episode, so stick around.” I meant it the last 106 times, and I’m going to say it again today: There’s a lot to learn from this episode – not just about video marketing, but also about business. So stick around and enjoy the show! How Animoto Came To Be My previous life was as a TV producer. I was doing a bunch of stuff for MTV, Comedy Central. My friend, who is now my co-founder, Stevie, he was actually also working in TV, doing documentary work for ABC – a big network here in the States. We actually both had pretty successful careers going for us in TV and film. The backstory is we actually went to high school and college together with a couple of other co-founders. We’ve been friends for a long time; we always loved video and the magic of video. We were always making all sorts of videos in the evenings and weekends, and in school. Fast forward 10 years after college, the fact that we were both going to be in New York City, living our dream jobs and working in television was pretty cool. But I think for us, it was this time of anxiousness. We could see how quickly everything was changing around us. Technology was just changing everything, and these mobile things – they were getting smaller and smaller to the point that you could fit them in your pocket and even fold them up. It just seemed inevitable that these things would probably one day have internet connection or maybe even a camera. And then this whole emergence of cloud computing right then, they just blew our mind about what could be possible with all that. It felt inevitable that everything was going to change very soon, and that video had to be central to a lot of that, that video would no longer be reserved for these big, huge, giant companies like Viacom and stuff that could afford 200-person teams to put out one minute of video. “Everyday people should be able to embrace and enjoy the power of video.” When I say that today, it’s like, “Well, duh?” But 12 years ago, that was not the case. Phones did not yet have cameras or internet or anything like that. Niching Down This is probably the best thing you can do for your business. A lot of people would give their left arm to have multiple lines of revenue and customers, but in the early stages of small companies and startups, it’s really important to have that laser focus. “In the beginning, we had a lot of “faux” success.” But here’s the thing – I think this is a great lesson and not something uncommon to a lot of entrepreneurs out there. When we launched Animoto, we had a lot of different people using it; more people creating videos than we could have thought. We had photographers, moms, travelers, churches, nonprofits, realtors, restaurants, marketers – all sorts of businesses – and we’re like, “Oh my gosh! This is amazing!” Who wouldn’t want their product or service being used by everyone? Fast forward a few years after that, I think what we realized is not only did it become really hard for us operationally to run a business where we were serving a little bit of every one –. “When everyone’s asking for different things, how do you prioritize and who are you actually good for?” To be honest, we became a bit of a patchwork quilt, kind of like a Frankenstein of a product and organization, because we’re just a little bit all over the place and it was reflected in the product experience. So we had this big moment maybe five years into it, where we said, “Listen, would we rather be kind of good at a lot of things, or best in the world at one thing?” Imagine if every single person in our company was pointed in the exact same direction – not kind of generally in the same direction, but laser-focused in the exact, same direction – how powerful our impact could be? Video as a Tool to Amplify Your Marketing I think the other misnomer [sic] is that “Oh yeah, videos on social media – it’s just about capturing awareness, very top of the funnel type of thing, just come and get people’s attention.” But what’s happening is, increasingly, you can serve more and more parts of that customer journey before people even get to your website. You can not only create that awareness; you can get people interested, you can actually even educate them about what it is you have to offer. It’s amazing. Increasingly we just hear people, “Oh yeah, by the time I get to their site, I just buy because I’ve already learned everything.” We work with a bunch of younger folks, they don’t even go to websites anymore. When they hear about a new brand, the first thing they do is they go on social to see what’s happening on Instagram or Facebook. And they’re like, “Oh yeah, I love this company.” “Have you ever been to the website?” “No, why would I?” Because it’s all on social, right? Mentions Connect with Jason on Twitter and LinkedIn Website: https://animoto.com/ Jason’s special offer for our listeners: https://animoto.com/entrepreneursthatsell

Multi-Potentialite Experts, Resettling Refugees, Supportive Designers, and More Welcome to the Process Hacker News, your weekly roundup of useful news and updates from Process Hackers who have been guests on Hack the Process with M. David Green. This week we’ve got multi-potentialite experts, resettling refugees, supportive designers, and more. For all the links, please check out the show notes: http://www.hacktheprocess.com/process-hacker-news-for-august-7-2018-multi-potentialite-experts-resettling-refugees-supportive-designers-and-more/ Enjoy! Awards Congratulations to Sasha Ariel Alston who won a $2500 grant from Flock DC to fund her upcoming STEM Queen Academy, a program for middle-school girls of color to help them explore and learn more about STEM! Shackled, a book by Adam Siddiq which recounts his grandfather’s tale of imprisonment, made the list of Indie Reader’s Best Reviewed Books for July. Awesome job, Adam! Events Support Rich Mironov in a Fundraiser for Refugee Resettlement in San Francisco on August 21. The free event features a presentation by Mindy Berkowitz, Executive Director of Jewish Family Services of Silicon Valley. Help save a life by joining Indy Hall’s Blood Drive on August 27 at National Mechanics Restaurant and Bar in Philadelphia. Alex Hillman is the founder of Indy Hall, and he also recently published an essay suggesting a few ways to fund your coworking space without relying on investors. This month you can join Ashe Dryden and the rest of Fund Club in assisting #causeascene CONF, an event for tech’s marginalized communities to share stories and offer support. There’s a whole new round of tea times available this August for people around the world who want to meet and connect with strangers. Tea with Strangers is an organization put together by Ankit Shah. Launch Designers Who Blog is a new Facebook group which aims to help designers exchange feedback and support each other. It was created by Andi Galpern. Media You would think that a person with multiple passions would have a tough time being an expert on something, but listen to this episode of Jumpstart Your Joy with host Paula Jenkins to find out about [owning your expertise as a multi-potentialite[(http://jumpstartyourjoy.com/2018/07/the-power-of-owning-your-expertise-as-a-multi-potentialite/). Writing Realtors, read up! The latest Hack the Process guest, Jason Hsiao, has some advice on how to boost your real estate brand using video. An article on CFO.com by David McCann digs into Detonate, Geoff Tuff and Hack the Process guest Steve Goldbach‘s new book which explains why you should blow up your best practices. Recommended Resources The Commonwealt Club of San Francisco is hosting a presentation by Jonathan Haidt, who was recommended by Jennifer Riel. Jonathan will speak about his upcoming book, The Coddling of the American Mind, on how colleges are failing kids. The topic of consciousness and the nature of reality is the subject of a new video by Deepak Chopra and Rudy Tanzi. Luis Congdon is a follower of Deepak. Thanks for checking out this Process Hacker News update from Hack the Process. If you liked what you saw, please leave a comment to let us know what processes you’re hacking.

Jason Hsiao is the co-founder of animoto.com, an online video platform that makes it easy for anyone to make awesome videos. Jason shares his insights on how he has grown from a team of four to over 100 in an industry that’s known for companies coming and going. Animoto has been built to last with over 10 years of experience—and they’re still going strong. If you run a Software as a service (SaaS) business, or are interested in hearing how Jason and his team have made it work for so long, this episode is for you. These books were mentioned in the episode: Delivering Happiness, The Ideal Team Player, The Advantage, Overcoming the Five Dysfunctions of a Team. Support the show (http://buildingabusinessthatlasts.com)

A decade before most of us were even thinking about cloud computing, Jason Hsiao and his team of cofounders at Animoto were testing the waters with a service that let people create and edit full-speed video in the browser. Now Animoto's history of obsession with all things video marketing has positioned them as a solid leader in this increasingly vital industry. In this episode of Hack the Process, Jason will tell us what it was like leaving a successful career at MTV and Comedy Central to launch an untested business, why it's important not to say yes automatically every time someone offers you money, and how Animoto dealt with the challenge of shifting its focus while still relying on a well established legacy customer base. For links to the resources mentioned in this episode, check out the show notes: http://www.hacktheprocess.com/video-marketing-as-a-product-with-jason-hsiao-on-hack-the-process-podcast-episode-66/

Segment 1: Jeanne Bliss pioneered the role of the Chief Customer Officer, holding the first ever CCO role for over 20 years at Lands' End, Microsoft, Coldwell Banker and Allstate Corporations. She is the author of the book “Would You Do That to Your Mother? The "Make Mom Proud" Standard for How to Treat Your Customers”.Segment 2: Raymond D. Zinn is an inventor, entrepreneur, investor, angel, bestselling author and the longest serving CEO of a publicly traded company in Silicon Valley. Zinn founded semiconductor company Micrel (acquired by Microchip in 2015). He is the offer of the new book “Zen of Zinn”.Segment 3: Mike Milan is Finagraph's Vice President, Customer Success with over 20 years of sales and entrepreneurship experience. He has translated innovative ideas into multi-million dollar businesses. Segment 4: Dean Foster is the founder of DFA Intercultural Global Solutions; and former Worldwide Director of Berlitz Cross-CulturalHis work has taken him to more than 100 countries. Segment 5: Jason Hsiao is the Chief Video Officer & Co-Founder of Animoto, an award-winning online video builder that makes it easy for anyone to drag and drop their way to powerful and professional marketing videos. Sponsored by Nextiva and Finagraph

Jason Hsiao is the Co-Founder & Chief Video Officer of Animoto, an award-winning online video maker that makes it easy for any small business to create high-performing marketing video designed to standout on social media. During this 4 week series you will learn:  How to Plan your video marketing by asking 6 simple questions The common mistakes to avoid when creating videos Ways to make your video cut through How do we create great videos on a low budget

Jason Hsiao is the Co-Founder & Chief Video Officer of Animoto, an award-winning online video maker that makes it easy for any small business to create high-performing marketing video designed to standout on social media. During this 4 week series you will learn:  How to Plan your video marketing by asking 6 simple questions The common mistakes to avoid when creating videos Ways to make your video cut through 4: How do we create great videos on a low budget

Jason Hsiao is the Co-Founder & Chief Video Officer of Animoto, an award-winning online video maker that makes it easy for any small business to create high-performing marketing video designed to standout on social media. Prior to Animoto, Jason served as a television producer for MTV Networks.

Jason Hsiao is the Co-Founder & Chief Video Officer of Animoto, an award-winning online video maker that makes it easy for any small business to create high-performing marketing video designed to standout on social media. Prior to Animoto, Jason served as a television producer for MTV Networks. During this 4 week series you will learn:  How to Plan your video marketing by asking 6 simple questions The common mistakes to avoid when creating videos Ways to make your video cut through How do we create great videos on a low budget

In this episode we talk to Jason Hsiao, Chief Video Officer at Animoto.