Podcasts about scale it

Get Noticed! Send a text.Are you an entrepreneur struggling to protect your most valuable business asset—your intellectual property? Join Jim James as he delves into the critical world of IP protection with Jeff Holman, founder of Intellectual Strategies, revealing how startups can safeguard their innovations, brands, and creative works.Discover why up to 90% of a business's value lies in intangible assets and learn about the four key types of intellectual property: patents, trademarks, copyrights, and trade secrets. Jeff explains how entrepreneurs can strategically protect their brands, avoid costly legal pitfalls, and create a robust IP strategy aligned with their business goals.This episode is a must-listen for founders seeking to understand how to defend their innovations, attract investors, and build long-term value through strategic intellectual property management.Recommended Book: "Nail It and Scale It" by Ryan Furlong and Nathan FurrWorld of Work Experts on the People and Performance PodcastInterviews with experts and business leaders focused on ways to inspire employees.Graphic design toolbox - VismeVisme is an online form builder specifically built to optimize for better conversions.Vidyard - Use Video In Your EmailsVidyard is the easiest way to record and send videos that build personal connections.AI Writer - Content writing made easierGenerate Accurate, Relevant & Quality Content in 2 MinutesPeppertype - Virtual Content AssistantGenerate better content copies in seconds with the power of Artificial Intelligence.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showBe a podcast guest. Share your story.Learn how to get noticed by podcast hosts.Check out the Podcast Guest Blueprint - click the link below.https://academy.theunnoticed.cc/

Ralph and Lauren are discussing the critical moments of business planning and how to evaluate and improve team dynamics, agency partnerships, and overall strategies heading into the new year. Get ready to explore the nuances of prioritizing resources, testing new initiatives, and aligning goals to achieve scalable success. Their strategy over tactics approach offers information you can use to maximize opportunities for your business(es) in 2025!Chapters00:00:00 The Starting Line: Welcome to the Show00:00:34 Holiday Chaos and Quirky Traditions00:05:53 Crystal Ball Time: Plotting the 2025 Vision00:07:24 Is Your Team Crushing It or Coasting?00:13:54 Strategy Isn't Just a Buzzword—It's the Game00:20:02 Lunar New Year, Anyone? Cultural Marketing Wins00:22:29 Finding Your Goldmine Clients (Hint: They're Loyal)00:23:04 Meta vs. Google: Which Channel Deserves Your Love?00:24:59 Big Goals, Tiny Steps: The Secret to Crushing 202500:27:12 Test It, Scale It, But Don't Break It00:32:15 Post-Mortem on 2024: Wins, Fails, and WTF Moments00:39:05 Signing Off: Kind Words and Big PlansLINKS AND RESOURCES:Get Your Marketing Performance Indicators™ Checklist Now!Agency Freedom LiveTier 11 JobsPerpetual Traffic on YouTubeTiereleven.comMongoose MediaPerpetual Traffic SurveyPerpetual Traffic WebsiteFollow Perpetual Traffic on TwitterConnect with Lauren on Instagram and Connect with Ralph on LinkedInThanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you'd like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:AdCritter for Agencies

In this episode of The Jeff Fenster Show, we sit down with Allison Maslan, CEO of Pinnacle Global Network and author of the bestseller Scale or Fail. With over 10 companies under her belt and a career dedicated to helping entrepreneurs build scalable, team-managed businesses, Allison shares the key strategies that turn small startups into flourishing enterprises. From her early entrepreneurial journey to developing the “Scale It” method, she reveals the pivotal lessons learned from success—and failure.   Tune in as Allison dives deep into the five phases of scaling, the importance of empowering your team, and why mastering scale is the true key to long-term growth. Whether you're in the early stages of building your business or leading a multi-million-dollar company, this conversation will leave you ready to take decisive action and unlock the next level of your business potential.

“But it's just so hard for VAs right now!” “Man, it's really tough finding clients – no one is hiring!” “It's a slow time of year for sure”. NOPE! Stop it! It's cold hard truth time lovelies. It's NOT slow. Clients ARE hiring. We know first-hand this to be true. We've got evidence to back this up. So enough of the excuses. If you're finding it hard right now, it's certainly not due to the lack of clients looking to outsource. In this episode you'll learn: Why it's easy to use all the reasons under the sun as to why you aren't fully booked.What you can do to turn things around.Why this time of year is often the BUSIEST for successful virtual assistants. Be your own boss, replace your 9-5 income and get the freedom and flexibility you've been searching for. Launch in 30 Days is the step-by-step course that'll see you launch your dream VA business and land your first-ever *well paying* client in just 30 days. Join the next intake of Launch in 30 Days! Are you ready for the next iteration of your business? The one where you work less hours, make more money, have a clear vision of where you're going and can safely say you've kicked overwhelm and burnout to the curb? Consider the Scale It! Mastermind your shortcut to efficiently, painlessly and sustainably scaling your VA business to align with your version of success. Join the exclusive mastermind for established virtual assistants today! Get a 2024 VA Business Planner - an invaluable resource in your business toolkit, disguised as a yearly planner PS: If you're unsure as to which pathway you're more suited to right now, then we'd recommend you do our What's Your Virtual Assistant Pathway Quiz Sam + Jo xo .

Are you at risk of losing it all by having all your eggs in one basket? Do you have any back up eggs if the worst was to happen and you lost the majority of your revenue in one big ugly hit? You might be riding high right now, fully booked with one or two great-fit, chunky clients, but we want you to be fully aware of the risks around putting your all your client eggs in just one or two baskets. We want you to have a Plan B so when the unexpected happens (cos trust us - it can happen!), you're not thrown into panic mode, desperate to find clients. In this episode you'll learn: The risk involved in having a client providing you with 50% or more of your total revenue.The ideal client hour/revenue split to ensure you don't lose it all.What to do if your client eggs are currently all in one risky AF basket. Just starting out on your VA journey? Launch your very own virtual assistant business in just 30 days with our step-by-step playbook! We'll guide you every step of the way, from setting up your business to securing (and onboarding) your first client. Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo

We're wrapping up 2023 with this look back at the episodes from the past 12 months that made meaningful impact and changed the way virtual assistants do business. In this episode, we're sharing stories sent in by our awesome listeners on which episodes packed the biggest punch and why. Just starting out on your VA journey? Launch your very own virtual assistant business in just 30 days with our step-by-step playbook! We'll guide you every step of the way, from setting up your business to securing (and onboarding) your first client. Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo 

You've probably heard a lot about the importance of having an authentic and genuine personal brand as a virtual assistant in order to attract clients. But what happens if you don't like the thought of sharing everything with everyone on social media in order to be truly ‘authentic'? Or what if you've never given any thought to creating a unique brand voice for your business and don't know where to start? And for those VAs with teams - you may be wondering if you need to show up differently now you've grown your team? Is it time to switch your personal brand to an impersonal one? Communications Consultant and Brand Designer Courtney Haines joins us on the podcast to talk about how to navigate showing up authentically in order to build trust, whilst still maintaining energy and protecting boundaries. ‘Cos showing up ‘authentically' may not mean what you think it means. In this episode you'll learn: Why personal branding and a finding your brand voice is important for virtual assistants.How to use AI to create content without losing your brand voice.How to transition your brand voice from freelancer to agency owner.Whether or not you really need to be active on social media to find clients. To find out more about how you can get personalised communication and branding support, connect with Courtney here: Website LinkedIn Instagram Courtney's Personality Trifecta Template here! Just starting out on your VA journey? Launch your very own virtual assistant business in just 30 days with our step-by-step playbook! We'll guide you every step of the way, from setting up your business to securing (and onboarding) your first client. Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo

Are you cruising into the Christmas/New Year break assuming no one is hiring virtual assistants this time of year? Sure, there are industries (especially in this part of the world) that shut their doors for an extended summer break. But that doesn't mean business owners aren't scrolling through social media, pondering the year ahead, dreaming about what they want to outsource and stalking who they're going to put feelers out to. And if you're thinking virtual assistants aren't signing up and onboarding new clients right up to the Xmas break – you'd be wrong. Don't get caught up in someone else's holiday slump. There's work for the taking in December and January, so if you've got spaces to fill now is NOT the time to disappear! In this episode you'll learn: The holiday myth we don't want you to buy into!How to protect your holiday leave by automating your discovery call bookings.How to ensure you're keeping leads warm during the holiday season. Just starting out on your VA journey? Launch your very own virtual assistant business in just 30 days with our step-by-step playbook! We'll guide you every step of the way, from setting up your business to securing (and onboarding) your first client.  Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo

We've talked about burnout in the past, but it's never been when we've both been experiencing it in real time. This episode is raw and vulnerable. Recording it was as uncomfortable as wearing a turtleneck in the middle of a heat wave. But as much as we both wanted desperately to skulk away and hide under the blankets instead of hitting record, we know it's important for us to share more than just our highlights with you. Because burnout is not to be taken lightly. In this episode you'll learn: The signs you may also be experiencing burnout.Why sometimes ‘pushing through' isn't the answer.The gratitude rants that help raise our frequency. Just starting out on your VA journey? Launch your very own virtual assistant business in just 30 days with our step-by-step playbook! We'll guide you every step of the way, from setting up your business to securing (and onboarding) your first client. Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo

Thankyou Payroll does business beyond profit and in this episode their CEO David Morrison shares the sustainable framework that allows them to ‘do good' both close to home and at a national level, and how they measure the success in three key areas: People, Planet and Profit. In this episode you'll learn: How you can integrate ‘doing good' into your everyday operations.The impact integrating social impact can have on your business.What the triple bottom line is and why it's important.Why communicating your paying it forward initiatives has impact. Connect with David here to find out more about Thankyou Payroll's commitment to paying it forward. LinkedIn Website Just starting out on your VA journey? Launch your very own virtual assistant business in just 30 days with our step-by-step playbook! We'll guide you every step of the way, from setting up your business to securing (and onboarding) your first client. Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo 

If you're a sub-contractor working for a VA business who's trying to justify cutting out the ‘middle man' in order to work directly for a client you're supporting … then we've got some cold hard truths for you. Because no matter the reasons, excuses, stories you're using to validate your decision, stealing clients is not the answer. Is putting your reputation on the line for a short term gain really worth the risk? In this episode you'll learn: The serious ramifications of stealing clients.Why the client technically isn't YOUR client.The importance of reading the fine print of your contract.What to do if a client wants to work with you directly. Just starting out on your VA journey? Launch your very own virtual assistant business in just 30 days with our step-by-step playbook! We'll guide you every step of the way, from setting up your business to securing (and onboarding) your first client. Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo

If you're a VA biz owner who's tired of recruiting, onboarding and training team members, only for them to up and leave for greener pastures, this episode is going to be a vital but tough one to listen to. Why tough? Because assuming your recruitment process is a great one, the top 5 reasons your team members keep leaving all come down to … YOU. Like it or not, you're the common denominator. But the good news is once you identify your lack of leadership skills, systems and processes mean that you're the problem, changes can be made so that you become the leader your team members need. In this episode you'll learn: The reasons why your team members keep leaving. Just starting out on your VA journey? Launch your very own virtual assistant business in just 30 days with our step-by-step playbook! We'll guide you every step of the way, from setting up your business to securing (and onboarding) your first client. Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today!

Are you ready to take your business to the next level? Scaling your business isn't complicated but there's absolutely no shortcuts! It's going to require your time and attention, and it's going to mean putting work into areas of your business you've been ignoring until now. In this episode you'll learn: What scaling your business really means.The different ways we scaled our businesses.The biggest mistakes we see VAs make when scaling.Why you need a Pre-Scale Checklist. Download your FREE Pre-Scaling Checklist here (coming soon!) Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo

Just days after celebrating her multiple wins at this year's Thankyou Payroll New Zealand Virtual Assistant Awards, Chantelle Good from Varntige sat down with us to share her journey to grow a thriving virtual assistant agency that would run without her. In this episode you'll learn: How being faced with a life-threatening illness changed Chantelle's outlook on life.The reason Chantelle has employee team members vs sub-contractor team members.How to deal with the guilt of not doing client work anymore.The role goal setting and planning has played in Chantelle's success.Chantelle's advice around becoming a great leader and the importance of having difficult conversations. Connect with the Chantelle and the award winning Varntige team here to find out more about their bookkeeping, admin and design services. Website Instagram Facebook Just starting out on your VA journey? Launch your very own virtual assistant business in just 30 days with our step-by-step playbook! We'll guide you every step of the way, from setting up your business to securing (and onboarding) your first client. Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo

There are a few crucial conversations you'll need to have with a lead or client where email (or messages) just won't cut it. Often these are courageous conversations caused by an unhappy client, a mistake that's been made or a miscommunication. But more commonly they are also your discovery calls and onboarding discussions. It's impossible to convey your value to a lead via email. It's difficult to calm ruffled feathers via text. And there's no way you'll ever convince us you can build truly meaningful relationships hiding behind your keyboard. In this episode you'll learn: The crucial conversations all VAs must have either on the phone or on a Zoom call.The fears that cause virtual assistants to hide behind their keyboards.Why so much can get lost in translation via email.Why picking up the phone is the professional move clients respect. Just starting out on your VA journey? Launch your very own virtual assistant business in just 30 days with our step-by-step playbook! We'll guide you every step of the way, from setting up your business to securing (and onboarding) your first client. Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo

There's a common misconception that the only reason we recommend time tracking is to benefit our clients. We've met countless virtual assistants who have put off time tracking because they thought it would be clunky and take them too long to log everything. And we've come across many more who think a client asking to see a breakdown of their hours is a red flag, micromanaging alert! But let's be really clear on three things straight off the bat: All virtual assistants must be time tracking – no matter how they package up their services.It's not a red flag if a client asks for a breakdown of your time.The only time we don't advise you to provide a breakdown of your time is if you're providing a fixed fee package. In this episode you'll learn: The reasons it benefits you as a business owner to time track everything.The reasons why a client may be requesting break down of your hours.The assumptions and fears we have around time tracking.The level of detail you should be noting while time tracking. Just starting out on your VA journey? Launch your very own virtual assistant business in just 30 days with our step-by-step playbook! We'll guide you every step of the way, from setting up your business to securing (and onboarding) your first client. Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo

With so many online scams and get rich quick schemes around, it's no wonder you might be wary of getting burned. In fact we respect those reaching out questioning the legitimacy of the virtual assistant industry - 'cos it's better to be safe than sorry! But we're here to assure you that the VA space is anything but a ponzi or pyramid scheme. In this episode you'll learn: The differences between a dodgy get rich scam and starting a genuine online business.What to do if you're unsure about an online business opportunity.Jo's pet hate about how the term ‘affiliate marketing' is being used. Just starting out on your VA journey? Launch your very own virtual assistant business in just 30 days with our step-by-step playbook! We'll guide you every step of the way, from setting up your business to securing (and onboarding) your first client. Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo

Well, you can try! But it's certainly not going to be easy finding clients under a cloud of secrecy and lies. The way we see it, you have two options: Be open, honest and have a courageous conversation that paves the way for you to truly succeed; or Not do any of that, allow the secret to eat away at you from the inside, find it more difficult to find clients, AND run the very real risk that your boss may find out anyway … and THAT'S a conversation we know you'd rather avoid! In this episode you'll learn: The only things your boss cares about regarding your side hustleThe language to use when telling your manager about your VA aspirationsWhy your fears around this conversation are usually unfoundedWhy honesty truly is the best policy Just starting out on your VA journey? Launch your very own virtual assistant business in just 30 days with our step-by-step playbook! We'll guide you every step of the way, from setting up your business to securing (and onboarding) your first client. Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo

The perfect follow on from last week's episode on why being a bloody great VA isn't always rainbows and unicorns, in this episode we're talking about the differences between being a bloody great VA and a bloody great VA business owner. Because unfortunately not even the best VAs in the business are guaranteed to succeed long-term in the industry. The actions required of a great VA business owner are relatively simple, but you may be surprised to hear the mindset shifts needed to close the gap between great VA and great VA business owner can be mammoth. In this episode you'll learn: The differences between a great VA and a great VA business owner.What to focus on to ensure you don't become a flash-in-the-pan virtual assistant.Why it's imperative you take control. Just starting out on your VA journey? Launch your very own virtual assistant business in just 30 days with our step-by-step playbook! We'll guide you every step of the way, from setting up your business to securing (and onboarding) your first client. Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo

This episode is dedicated to all the crazy great virtual assistants out there. The virtual assistants who are booked out with clients who RAVE about them. The virtual assistants delivering incredible value to their clients. The virtual assistants who bend over backwards to make their clients happy. The virtual assistants who prioritise their clients' needs above their own. The virtual assistants working all the hours, all the time. The virtual assistants who care so f&#king much they end up stressed out, overwhelmed, burnt out and unhappy. Do you see where we're going with this? In this episode you'll learn: The signs you're one of the best VAs in the business.Why there are major downsides to being a cracking hot, in demand virtual assistant.What you need to do to ensure you stay happy, healthy and profitable while still delivering great service. Just starting out on your VA journey? Launch your very own virtual assistant business in just 30 days with our step-by-step playbook! We'll guide you every step of the way, from setting up your business to securing (and onboarding) your first client. Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo

No waitlist? No problem! Implementing and managing a client waitlist is a breeze! A breeze that has countless benefits if you're working at capacity and having to turn down leads. There aren't many things in business that have NO downsides whatsoever, but having a waitlist is one of them. This no brainer strategy not only helps put an end to your feast and famine cycle, but it's also really attractive to leads. Who wouldn't want to work with a VA who is obviously in such high demand?! In this episode you'll learn: Why waitlists dramatically improve your credibility.Why your assumptions about waitlists are likely to be unfounded.Why leads are willing to wait.How to communicate to leads about your waitlist.How to keep your waitlist warm Just starting out on your VA journey? Launch your very own virtual assistant business in just 30 days with our step-by-step playbook! We'll guide you every step of the way, from setting up your business to securing (and onboarding) your first client. Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo 

Create a course or write an e-book they tell you! Package up downloadables to sell they advise! In theory these are potentially solid passive income options … but not for the majority of virtual assistants. Passive income is being thrown around a lot lately as the answer to all your feast and famine woes. A way to ensure that even in slow periods of business you'll have a steady stream of income trickling into your bank account while you sleep. A strategy to move you away from trading your hours for money. But passive income is NEVER a silver bullet and we're here to bust some myths, expose the realities of passive income, and talk through a few options that COULD work, some that WILL work and those you should AVOID like the plague. In this episode you'll learn: The popular passive income pipe dreams that aren't worth your time.The advice other VA coaches aren't giving you.The two biggest passive income reframes that will have your earning more money, working less hours. Just starting out on your VA journey? Launch your very own virtual assistant business in just 30 days with our step-by-step playbook! We'll guide you every step of the way, from setting up your business to securing (and onboarding) your first client. Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo

If you've followed us for a while, you know that we love us some woo-woo, and this year we've truly opened our minds and hearts to even more spiritual practices that can be incorporated into our businesses. We are so grateful to have recently stumbled across the most beautiful soul who we immediately connected with. Numerologist Sandy Atkins has gently guided us the past few months on a journey of using numbers to explore our talents, strengths, weaknesses and has helped us immensely in uncovering our purpose and future potential. And in this episode we're sharing how numerology can provide inspiration, insights and clarity in not only your personal life but also your business. Listen in to get a sneak peek behind the woo-woo scenes of The VA Foundry. Connect with the Sandy here to find out more about her numerology readings, workshops and more! Website Instagram Just starting out on your VA journey? Launch your very own virtual assistant business in just 30 days with our step-by-step playbook! We'll guide you every step of the way, from setting up your business to securing (and onboarding) your first client. Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo

Are you still holding on to your trusty Gmail email address or another free alternative like Outlook, Yahoo, AOL, Zoho or iCloud? Ummm, why? It's time to cut those apron strings, stop being amateur and start portraying yourself to be the credible virtual assistant you are! In this episode you'll learn: All the reasons why you need to get yourself a branded email STAT!What having a Gmail email is doing to your brandWhy your fears around putting off this job, are unfounded. Just starting out on your VA journey? Launch your very own virtual assistant business in just 30 days with our step-by-step playbook!We'll guide you every step of the way, from setting up your business to securing (and onboarding) your first client. Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo

We knew going into creating, launching and delivering ‘Launch in 30 Days' that it would be a pushy mother f**ker. Unfortunately we were right! It pushed us to step outside our comfort zones. It pushed us into throwing out the window our biz boundaries. It pushed our relationship to the limits. Yup! Launch in 30 Days pushed us HARD! There's a good reason we put it off for 3 looong years. We thought we were finally ready. But are you ever really ready for what's to come? We thought we knew what to expect, but reality was so much … MORE. More tension and tears. But also more growth and greatness. We survived (albeit barely). And we're ready to tell our tale and to share the highs, lows and lessons learnt from what we both agree was the biggest challenge we've undertaken to date. In this episode, you'll learn: The simple practice that lifts your frequency into the joy zoneWhy you need to set an end date to your overwhelm and stressHow to kick imposter syndrome to the kerbThe importance of starting before you're ready Just starting out on your VA journey? Launch your very own virtual assistant business in just 30 days with our step-by-step playbook! We'll guide you every step of the way, from setting up your business to securing (and onboarding) your first client. Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo

There's no such thing as a silver bullet to finding clients, and signing up to Fiverr is no exception! Look, there's no doubt there are some virtual assistants from certain parts of the world doing well on Fiverr. But there's a reason why we've never signed up to Fiverr or recommended any of the VAs we've coached over the years to sign up to Fiverr either. There is a certain type of client on platforms like Fiverr who are looking for a certain type of virtual assistant.  The BIG question you need to ask yourself is whether YOUR ideal client is on there (unlikely). In this episode you'll learn: The types of clients Fiverr attracts.Why Fiverr will never be a silver bullet or magic pill to finding clients.The places to look closer to home to find clients. Just starting out on your VA journey? Launch your very own virtual assistant business in just 30 days with our step-by-step playbook!We'll guide you every step of the way, from setting up your business to securing (and onboarding) your first client. Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo

Warning! This episode is like being slapped in the face at the Countdown seafood counter with a freshly caught snapper. What is it that you're pretending to do? What's the one thing in your business that you've gotten so good at either avoiding or half assing that up until reading this, you'd even fooled yourself into thinking you were doing it?! We'll all got something. Yup, even us. Are you pretending to find clients when you're actually sitting on the couch watching Oprah re-runs waiting for the phone to call?Are you pretending you've niched to a speciality service when in reality your entire online messaging proves otherwise?Are you pretending to show up online but you're hiding behind your logo, you're copying other VAs content, you're pretending to be someone you're not and you're doing all of this inconsistently to boot? It's time to stop burying your head in the sand and actually do the thing you know you need to be doing! It's time to stop pretending. Just starting out on your VA journey? Launch your very own virtual assistant business in just 30 days with our step-by-step playbook! We'll guide you every step of the way, from setting up your business to securing (and onboarding) your first client. Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo

So, finding your own client base isn't your jam? That's cool! Sub-contracting to an established virtual assistant business looking to grow their team is a great route to take! But there are some common pitfalls we see sub-contractors in the VA space fall into time and time again. Pitfalls we want you to avoid to ensure you're making a great first impression. We also share the shocking NO-NOs that are guaranteed to destroy your reputation. In this episode you'll learn: All the things sub-contractors looking to work for virtual assistant business owners should avoid doing – from the recruitment process all the way through to the client work. Just starting out on your VA journey? Launch your very own virtual assistant business in just 30 days with our step-by-step playbook! We'll guide you every step of the way, from setting up your business to securing (and onboarding) your first client. Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo 

Are you wondering why most of the leads you're getting are asking you for discounts? Is it making you second guess your pricing? Or maybe it's got you worried. Do all clients expect to pay low rates for their virtual support? In this episode you'll learn: Why you're attracting leads who want discounts and work done for freeThe language shift you need to make to STOP attracting these unwanted types of leads Just starting out on your VA journey? Launch your very own virtual assistant business in just 30 days with our step-by-step playbook! We'll guide you every step of the way, from setting up your business to securing (and onboarding) your first client. Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo

Everyone's talking about it! And whether you love it or hate it, Chat GPT isn't going anywhere. In fact, the reality is, if you try to ignore it, you're going to be left behind. Professionally our views and the ways we've approached this mind blowing AI tool are very different, but we're both on the same page about one thing … the impact Chat GPT will have on the VA space. In this episode you'll learn: The impact Chat GPT will have on virtual assistantsOur unfiltered views on Chat GPT.How we use Chat GPT in our own business Just starting out on your VA journey? Launch your very own virtual assistant business in just 30 days with our step-by-step playbook! We'll guide you every step of the way, from setting up your business to securing (and onboarding) your first client. Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo

Jo knows all of Sam's triggers and it's safe to say witnessing first hand VAs bumble their online networking is guaranteed to set her off. But Sam's rants aside, there are some very clear dos and do nots when it comes to successfully networking in online groups. Want to know if you're causing Sam to either puff up like a proud mother hen or curl up in a ball of shame when it comes to how you're showing up in Facebook groups? Then listen in! In this episode you'll learn: The things that will attract clients when networking online.The things that are putting off potential clients.How to find the right online networking group/s to focus on. Just starting out on your VA journey? Launch your very own virtual assistant business in just 30 days with our step-by-step playbook!We'll guide you every step of the way, from setting up your business to securing (and onboarding) your first client. Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo

Who remembers The Teddy Bears' Picnic song from when they were kids? You know the one! It's catchy as all get-out and makes you really want to go have a picnic with something cuddly. “If you go down to the woods today, you're sure of a big surprise.” Except we're going to swap that out for: “If you post a job ad on Seek today, you're sure of a big surprise!” Surprise numero uno being the fact that 97% of those applying to work with you will NOT be suitable. Surprise number two is that good portion of that 97%'s applications will be filled with spelling mistakes, grammatical errors and bad formatting. At this point you're asking yourself: “Are my standards too high? Am I the problem?” In this episode you'll learn: Whether or not your standards are too high (spoiler alert: they aren't!)Our quick and brutal shortlisting process for recruiting team members.How to not get distracted by the time wasters and wrong-fit applicants. Just starting out on your VA journey? Launch your very own virtual assistant business in just 30 days with our step-by-step playbook! We'll guide you every step of the way, from setting up your business to securing (and onboarding) your first client. Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo

Is recurring revenue on your radar? It should be! Our wish is for all virtual assistants to avoid getting trapped in the feast/famine cycle so many freelancers and small business owners find themselves in. One step in breaking your feast/famine cycle is - you guessed it! - making recurring revenue a priority. Recurring revenue creates predictable revenue and predictable capacity. And who doesn't want THAT?! In this episode you'll learn: The benefits to recurring revenue.Our top 3 ways to bring recurring revenue into your business.How to ensure predictability in your business for VAs offering project work. Just starting out on your VA journey? Launch your very own virtual assistant business in just 30 days with our step-by-step playbook! We'll guide you every step of the way, from setting up your business to securing (and onboarding) your first client. Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo

You know that annoying friend/family member/colleague/neighbour/acquaintance who's a chronic naysayer? The one that has no idea what the term ‘virtual assistant' really means, doesn't get why you need to be so active on social media, makes you second guess your goals ... and who's negativity knocks your confidence and has you second guessing your decisions? It sometimes comes from a place of jealously, but more often than not it's simply down to their lack of knowledge around the VA space, the online business world and entrepreneurship in general. This episode is our reminder to you that it's okay to ignore the naysayers and push their opinions aside because the opinions of others are their beliefs, not necessarily truths. In this episode you'll learn: How to identify the naysayers around you.How to tell the difference between constructive criticism vs destructive opinionsHow to ignore the naysayers in your life. Just starting out on your VA journey? Launch your very own virtual assistant business in just 30 days with our step-by-step playbook! We'll guide you every step of the way, from setting up your business to securing (and onboarding) your first client. Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo

From the outside looking in, everything may look peachy. But there's a reason why 8 out of 10 virtual assistants head back to their 9-5 jobs within 2 years. And the truth of the matter is that the majority of VAs out there are surviving, not thriving. We've both been there, barely holding it together. Overworked, overwhelmed and ready to call it quits. But we switched things around … and you can to! No time ... this will SAVE you time. No funds … this will GET you funds. In this episode you'll learn: The jaw dropping business stats you need to know.How to go from surviving to thriving!The step you have to take if you want your VA biz to succeed. Just starting out on your VA journey? Launch your very own virtual assistant business in just 30 days with our step-by-step playbook. We'll guide you every step of the way, from setting up your business to securing (and onboarding) your first client. Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo

Are you asking for what you need? Whether it's more clients, more hours, a referral, a piece of content you're desperate to receive, or that overdue time-sheet from your slow-coach team member, unless you're specific with what you need from your client/team member/partner/mentor … it's likely you won't get it. So starting asking for what you need! (The simplicity of this proven to work strategy is utterly mind-blowing.) And the next time you're getting frustrated or feeling resentful because you aren't getting what you truly need … we urge you to ask yourself: ‘Have I communicated specifically what I need from this person?' No? Then it's time to have a conversation! ‘Cos as much as we love the woo-woo, even we don't rely on the people around us having mind-reading abilities ;) In this episode you'll learn: Why you can't expect your clients to be mind-readers.Why you're not getting referrals.How to lessen the mental load you carry as a business owner and running a household.How to avoid being a martyr. Just starting out on your VA journey? Launch your very own virtual assistant business in just 30 days with The VA Foundry Framework! We'll guide you every step of the way, from setting up your business to securing (and onboarding) your first client. Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo

Not only is comparisonitis a real word (we checked!), it's a word you want to avoid at all costs. Why? Because instead of creating a business by design - one which they love and attracts their ideal clients - the VAs we see stuck in a vicious cycle of comparing themselves unfavourably to others in the industry, unsurprisingly end up with a cookie-cutter business that gets lost in the crowd. And when there is nothing unique about your business … is it really your business? Or does it actually belong to the VA down the road you've accidentally ended up copying? In this episode you'll learn: The danger zone of ‘market research' and how to avoid it.How comparing herself to other VAs almost derailed Sam's own VA business.Why you don't want to be a cookie-cutter VA. Just starting out on your VA journey? Launch your very own virtual assistant business in just 30 days with The VA Foundry Framework! We'll guide you every step of the way, from setting up your business to securing (and onboarding) your first client. Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo

If you're an on-the-fence sub-contractor with a foot in both camps (e.g. you want to work for other VA businesses AND grow your own client base) then we're here to tell you that it's time to pick a path and go all in. It's time to decide whether you're content to help grow someone else's VA biz rather than your own. Because right now it's likely that you're either too time poor to find your own clients OR you're putting off VA business owners from hiring you as they're worried your commitment lies elsewhere. So, what's it going to be? What path will you be taking? In this episode you'll learn: Why some VAs work for established VA businesses AND actively grow their own client base.The signs it's time to get off the fence and pick your path.Why having a foot in both camps should not be a long-term strategy.Whether or not virtual assistants can be employees too. Just starting out on your VA journey? Launch your very own virtual assistant business in just 30 days with The VA Foundry Framework! We'll guide you every step of the way, from setting up your business to securing (and onboarding) your first client.  Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo

Does it feel like you're putting in the work - and checking all the boxes - but you're STILL not seeing the results in terms of clients knocking at your door? Or maybe leads aren't the problem, but converting those leads to actual paying clients is? It sounds like you're missing a vital piece from your own personal Finding Clients Puzzle. But don't despair! In this episode we share with you the questions you need to ask yourself in order to find out where that pesky missing puzzle piece is hiding. The questions for you need to answer HONESTLY to figure out where you're going wrong. In this episode you'll learn: How to figure why clients aren't lining up to work with you.Why marketing your business can't just be a tick box exercise.How to measure data in order to figure out the missing piece of your Finding Clients Puzzle. Just starting out on your VA journey? Launch your very own virtual assistant business in just 30 days with The VA Foundry Framework! We'll guide you every step of the way, from setting up your business to securing (and onboarding) your first client. Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo

Did you know that pulling cards has become an integral part of our morning routine? Not only does it fill our woo-woo cup, it provides us with direction for the day ahead, and ensures we're taking a moment to pause, breathe and reset to work with intention and purpose. So, if you're in need of some direction, if you're feeling unmotivated or if you're in a bit of a sticky situation, let us pull a moonology manifestation oracle card for you! In this episode you'll learn: The message and guidance you're seeking RIGHT NOW.Where we get our woo-woo goodies from. Just starting out on your VA journey? Launch your very own virtual assistant business in just 30 days with The VA Foundry Framework! We'll guide you every step of the way, from setting up your business to securing (and onboarding) your first client. Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo

If you're an aspiring virtual assistant who feels like you need to have some sort of certification pronouncing you to be an officially trained VA you need to listen to this episode before you start handing over money left right and centre! We're here to remind you that it's VERY likely the skills and experience you already have under your belt are MORE than enough to go out and find yourself clients. We're also going to share with you why potential clients really don't give two hoots about your lack of certification. In this episode you'll learn: Why we decided NOT to become certified virtual assistants.The experience you do and don't need to enter the VA space.Which one of us is the high school drop-out. Just starting out on your VA journey? Launch your very own virtual assistant business in just 30 days with The VA Foundry Framework! We'll guide you every step of the way, from setting up your business to securing (and onboarding) your first client. Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo

Guess what virtual assistants! Contrary to popular belief, our clients are NOT always right (shock horror!). If you're always putting your clients' work, financial needs, goals and success before your own, your misplaced loyalty means you'll never truly feel fulfilled. So let's create businesses that we love, which are financially healthy, with healthy boundaries in place, where there's always time for our own admin, and our clients are just as happy as they were when you were always putting them first! In this episode you'll learn: Why we call BS on “the customer is always right”.The reason why your loyalty may be misplaced.Why you can't afford to be putting your client's financial needs before your own. Just starting out on your VA journey? Launch your very own virtual assistant business in just 30 days with The VA Foundry Framework! We'll guide you every step of the way, from setting up your business to securing (and onboarding) your first client. Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo

In this highly anticipated episode, we chat all things ‘legal' with Senior Lawyer Simmi Singh from iCLAW. Get set to throw everything you've ever heard about stuffy lawyers and their confusing lawyer speak out the window after listening to this episode on how to navigate the legal bits of your VA business. There's was nothing left off the table …. even Sam's infamous trademark enforcement ‘saga' which Simmi successfully handled with both professionalism and dogged determination. In this episode you'll learn: The contracts you need in your VA business.What to do when you get push back on your contract/service agreement.The dos and don'ts of going into business with another virtual assistant.How to sell your VA business.What ©, ® and ™ really mean.When to get a Trademark for your business. Connect with the Simmi and the iCLAW team for a no obligation chat about your business and personal legal needs here: Website Facebook LinkedIn Just starting out on your VA journey? The 7 Step Start Up Formula to Setting Up Your Virtual Assistant Business is the mini-course that's helped thousands of aspiring VAs launch and land their first client! Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo

The great thing about having a coach or mentor is learning from their mistakes so you don't make the same ones! And boy do we have some doozies to share. So, listen carefully, take notes and get prepped to build a BETTER VA business FASTER – without making the same expensive mistakes we did. In this episode you'll learn: The biggest mistakes we've made in business.The pricing strategy we wish we'd known about and implemented.Sam's biggest energy waste she regrets.Jo's big debt that landed her in trouble.Our #1 piece of advice for VAs thinking about a business partnership. Just starting out on your VA journey?  The 7 Step Start Up Formula to Setting Up Your Virtual Assistant Business is the mini-course that's helped thousands of aspiring VAs launch and land their first client! Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo 

If you want to scale a business to truly create financial and time freedom you must first nail it before you attempt to scale it. You must first focus on making a proven process or prototype that you could replicate 10,000 times without your personal involvement before you attempt to scale it.

In this episode we're busting all the myths out there about VAs, what it's like being one and what it's like working with us! ‘Cos we don't know about you, but we're mightily sick of all the assumptions and misinformation out there about the wonderful world of virtual assistants ... some of which are even coming from those inside the industry (sigh). Just starting out on your VA journey? The 7 Step Start Up Formula to Setting Up Your Virtual Assistant Business is the mini-course that's helped thousands of aspiring VAs launch and land their first client! Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo

So many of us enter the VA space not knowing the importance of focusing on the fundamentals of running a business - the business basics that are imperative to get right in order to create a healthy, profitable business. We're unaware of just how important these fundamentals are because more often than not we've come from corporate roles where it's been someone else's responsibility to worry about them. If you're struggling to find clients and if you're not reaching your financial targets it's time to STOP getting distracted by the latest shiny new thing that's going to (supposedly) save the day, and instead get back to basics. In this episode you'll learn: The 7 business fundamentals that you must focus on to succeed.Why shiny object syndrome happens to the best of us and how to avoid it.How to know whether something new is a good opportunity or one that will just waste your time, energy and money.Why 'more' isn't always better and just holds you back from achieving your goals in business. Just starting out on your VA journey?  The 7 Step Start Up Formula to Setting Up Your Virtual Assistant Business is the mini-course that's helped thousands of aspiring VAs launch and land their first client! Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo

Are you a freelance/solo virtual assistant who's doubting your chosen path? Do you compare yourself to VA business owners with teams … only to find yourself lacking? Does it feel like you're never going to be successful/credible/earn enough by keeping your freelance status and NOT growing a team? Then boy-oh-boy, THIS episode is for you! Just starting out on your VA journey? The 7 Step Start Up Formula to Setting Up Your Virtual Assistant Business is the mini-course that's helped thousands of aspiring VAs launch and land their first client! Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo

We love a good quote .. whether it's being shared to motivate, inspire or teach. But unfortunately there are quite a few well-known ones doing the rounds that can do more harm than good. In this episode we share the top 10 quotes we love to hate, and why they could be causing damage to your VA business. Just starting out on your VA journey? The 7 Step Start Up Formula to Setting Up Your Virtual Assistant Business is the mini-course that's helped thousands of aspiring VAs launch and land their first client! Are you an established VA looking to scale? Join the Scale It! Mastermind for established virtual assistants looking to level up their business. Make more money, get more clients and grow your team today! Sam + Jo xo

It's going to be very hard for you to find a job. These were the words of my advisor when I went to the unemployment office after having been fired twice in a short period of time. I kept applying for positions I thought were a perfect fit but never got a reply. My hopes were down. I was also still feeling the pain from my chronic illness, and the thought of working a full-time job scared me.  When I read that the unemployment office helps people start their own business, I saw it as my chance. I quickly created a business plan for selling Icelandic design online and did a three week start up course where I learned all the basics of setting up a business in Switzerland. But when I ended the course, I started doubting my own idea.  Seven years have passed since then, and (spoiler!) I haven't gone on to build an Icelandic design trading empire. I have done something better: I found my passion, entered my zone of genius and become a top female business coach.  In this episode of the Sigrun Show, I share how I finally found my calling and started scaling my business to multiple seven figures, and the roadblocks and successes I experienced along the way. This is my story of how I went from unemployed to a selfmade millionaire.  With this episode, I want to inspire you to think bigger and take action. Make your dream come true.  “The beginning years are the most important ones: that's where a business is born.”- Sigrun   What you will get out of this episode:    How I got sick in 2010 and lost my job (3:49)  My wake up call (13:37) Picking a business idea (18:16) Finding the right direction (27:17) How webinars became my thing (33:28) My money mindset issue (39:06) From my first sale to 6 figures in 12 months (41:48) Taking the next step: scaling my business (42:18) How the idea of SOMBA was born (48:32) My first live event (52:04) Big decisions: Working with a female coach and planning my own conference (55:37) Hiring my team (58:45) The next normal (1:03:37)   Do you want more inspiration for building your online business? Find out how I got from zero to six figures in 12 months and avoid making any mistakes by reading the top 10 reasons why most online businesses fail.   How to Build an Online Business (and Scale It the Right Way) I was making a good living doing one on one coaching, but I always knew that if I wanted to take my online business to the next level, I had to start scaling it. From my times as a CEO, I remembered that the only way to grow a business was to hire more people. I swore to myself that if I ever started my own business, I wouldn't want its growth to be dependent on the number of employees. I wanted the business itself to be scalable.    At the time, I had no idea that my own business would make multiple 7 figures one day. My goal had been to get to 6 figures and in March 2015, I reached that goal, exactly 12 months after my first sale. It was a huge milestone, but I knew that I had to take the next step. Constantly raising my prices or taking on more clients wasn't going to be sustainable. What I had to do is scale, and here is how I did it:    Creating a Group Coaching Program I had been thinking about group coaching for a while and got this idea that I wanted to prove that I can sell in July, in the middle of the summer, when most coaches feel it's not a good time to sell. I came up with an idea for a coaching program, created a sales page, did some seeding in my free Facebook group and ended up selling 6 spots, two times. It opened my eyes: I was able to scale!    Selling Multiple Group Coaching Programs I started selling multiple group coaching programs and made them longer, first 8 weeks and then 3 months, and called them masterminds. There was no need to create tons of content, because the groups were about helping people with whatever was going on in their business at the time. I focused on coaching in the moment.    Make Groups Larger I realised that I could have more than 6 people in my groups and launched a 9 month mastermind group with 10 people. But I wanted to go further. I thought about how much time I really spend per person and decided that I could launch a new group with 18 people and still offer the same value to them. These same people went on to stay with me for years.  At this point, my group programs were generating more revenue than my one on one coaching and I decided to only keep on a few selected people as my one on one clients.    Introduce Levels I started gearing up for a massive launch of my group coaching programs. My idea was to do multiple groups of 18 people on different levels, depending on where they were at in their businesses. The further along people were, the less people would be in the group so I could assure them enough time with me.   Create a Signature Program When I sold out 4 group coaching programs, I told my business coach very proudly that I just had my biggest launch ever. This is what he said to me: And you have nothing else to sell now? His words were a turning point for me, because they made me come up with the idea for SOMBA - Sigrun's Online MBA, a new one year program where I would teach women (and a few men) everything they need to know about online business. I've been running SOMBA for 3 years now, increased the price from $1000 to $3000 and my launches have grown from $50k to $575k.    My coach's comment was crucial for me. I thought I was scaling my business with group programs, but to really reach the next level, you have to have an online course or program where you can have as many people as you want in it, without having to spend extra resources. In 2017, I finally created that course which is now my signature program, and it's a fantastic feeling.    Are you inspired to grow and scale your own online business? If my story sparked any ideas or dreams in you, I would love to hear about it. You can follow and connect with me on Facebook, Twitter, and Instagram.   12 Days of Masterclasses for FREE! Ho ho ho! I have a gift for you! Not just one but 12 gifts for the 12 Days of Christmas. I'm inviting you to join our annual tradition, 12 Days of Masterclasses for free. The masterclasses are on a variety of topics in online business everything from mindset to marketing and sales and how to scale your online business to 6 and 7 figures. Now go ahead and grab your gifts by going to www.sigrun.com/12gifts   Please share, subscribe and review Thank you for joining me on this episode of the Sigrun Show. If you enjoyed this episode, please share, subscribe and review on Apple Podcasts or Google Play Music so more people can enjoy the show. Click here to learn how to leave a review, then head over to Apple Podcasts for your chance to win a special thank you gift!

In this first episode of our special series with Stanford Social Innovation Review (SSIR), we speak with Arne Duncan. Arne is managing partner at the anti-gun violence organization Chicago CRED and former U.S. Secretary of Education. In our conversation, we talk about CRED's multifaceted approach – one that involves working directly with the communities and people who are most likely to carry a gun or get shot. Arne also shares the research showing CRED's potential to significantly reduce gun violence in Chicago by 80 percent and his vision for their program to be adapted in many urban places across the country. If you want to learn more about Chicago CRED visit chicagocred.org Read the article written by Arne Duncan titled “We Know How to Prevent Gun Violence, Now We Need to Scale It” here. Purchase a print or digital subscription to the magazine here. This series is a partnership between Spring Impact and SSIR and produced by Hueman Group Media -- Learn more about Spring Impact. Follow us on Twitter, LinkedIn, and Instagram.

Get the most out of this episode as Brian Briscoe talks about the essentials that help grow his podcast and why you should begin with the end in mind before starting one. Stay tuned as we'll also chat about the value of outsourcing and offloading tasks and more advice that can help you tremendously!   WHAT TO LISTEN FOR Why you shouldn't fill all the roles by yourself in making a podcast A unique format and process for producing an episode Primary benefits of inviting and interviewing your avatar directly How to improve and grow your podcast in an organic way The power of visualizing clear goals and reaching them   RESOURCES/LINKS MENTIONED Calendly Nail It then Scale It by Nathan R. Furr and Paul Ahlstrom Paperback & Audiobook    ABOUT BRIAN BRISCOE Brian is the host of the Diary of an Apartment Investor podcast and the founder of the Tribe of Titans, an educational community on multifamily investing. He is also the founder and principal of Streamline Capital Group, which provides great investment opportunities for multifamily real estate investors. He has two degrees in Math from the University of Utah, a Master's in International Relations from the Naval Postgraduate School, and retired as a Lieutenant Colonel in the United States Marine Corps in 2021.   CONNECT WITH BRIAN Podcast: Diary of an Apartment Investor Apple | Spotify Website: Tribe of Titans | Streamline Capital Group LinkedIn: Brian Briscoe   CONNECT WITH US If you are interested in getting on our show, email us at team@growyourshow.com. Thinking about creating and growing your own podcast but not sure where to start? Click here and Schedule a call with Adam A. Adams! Upgrading your podcast equipment or maybe getting your first microphone? Get Your Free Equipment Guide! We also have free courses for you on everything you need to know about starting a great podcast! Check out our first six episodes through the links below!   Identify Your Avatar - Free Course 1/6 What To Do BEFORE You Launch Your Podcast - Free Course 2/6 How To Launch A TOP Show - Free Course 3/6 Best Marketing And Growth Strategies - Free Course 4/6 How To Monetize Your Podcast - Free Course 5/6  Top 22 Pitfalls On Starting Your Own Podcast - Free Course 6/6 If you want to make money from your podcasts, check out this FREE resource we made. Our clients use a sponsor sheet, and now they are making between $2,000 to $5,000 from sponsorship!  Subscribe so you don't miss out on great content and if you love the show, leave an honest rating and review here! 

The Commercial Real Estate Academy podcast was created to demystify the commercial real estate industry for the masses. During our weekly episodes, we interview industry experts on a host of different commercial real estate-related topics. Through these interviews, we hope to arm you with the knowledge, references, and tools you'll need to confidently pursue commercial real estate opportunities as a business owner and/or an investor. Raphael Collazo and Jeff Walston are excited to introduce their guest for this week! In today's episode, we hosted Kevin Shtofman, Chief Operating Officer at NavigatorCRE, for a lively conversation about what NavigatorCRE is. ▶️ During our conversation, we explored topics such as: • What got him interested in the commercial real estate industry, • Why does he believe the CRE Industry has been slow to adopt technology, • What is NavigatorCRE, • How can CRE professionals leverage the software to best serve their clients, • How can Asset managers and/or property owners use the software to help make better decisions, • As well as much more... ▶️ If you're interested in learning more about Kevin, feel free to reach out to him via the following links: ▶ LinkedIn: https://www.linkedin.com/in/kevinshtofman/ ▶ Website: http://www.navigatorcre.com/ ▶ Email: kevin@navigatorcre.com Below I've provided links to books that were referenced during the episode: 1) Nail It then Scale It - https://www.amazon.com/Nail-then-Scale-Entrepreneurs-Breakthrough/dp/0983723605 2) Reed Hoffman's Books If you find value in these episodes, please SUBSCRIBE and don't forget to leave us a 5

We're here for You!Are you expecting too much for your business too fast? This is difficult because many business owners may be placing themselves in a difficult situation where they are expecting WAY too much from themselves and their business too fast!  Today, I am providing 3 strategies to help you be kinder to yourself so you can push forward in business by enjoying the entrepreneurial journey rather than dread it! 1. You have to understand that your business is going to take time to grow and you have to adjust your expectations.2. Be present in the current state that you're in:Discovery phase  - the land that the building stands on Build it phase - the foundation the building stands on Scale it phase - the tower on top 3. Take responsibility.You might wish to take a few minutes after this episode for a period of self-reflection… and think… do you expect too much, too fast from your business? Or you may want to evaluate what stage of business are you in? Are you really taking on the responsibility? Enjoying these episodes? If you haven't signed up for our mailing list yet, head to bossitclub.com and join! We will let you know whenever we drop a new episode! XO,Sophia.A Team Dklutr Production

In this week’s episode, Amrit interviews Kerwin Rae, Australia’s leading business strategist, businessman, coach, mentor, author, investor, and international speaker. He is the host of “The Unstoppable” podcast.This episode is all about helping others. Amrit and Kerwin have a deep conversation about how Kerwin helps people to succeed in their business and their personal development, and unlock the best within to facilitate the best life ever.They dive into Kerwin’s unstoppable journey into becoming a consultant.Kerwin was drawn to business from a very early age. From selling horse manure at the age of twelve door to door to working in the security business. In between, Kerwin has had almost fifty jobs working hard every day non-stop. And since he started his first business at the age of twenty three, he has successfully overcome both business and personal adversity. Kerwin realized he had far more potential than he ever thought and stepped into the entrepreneurial world. He partnered with his mentor and started making business with him. Ever since, packed up with a load of experience and with the most effective mindset and skills in business development, marketing, sales, human behaviour, and entrepreneurial psychology, he has been doing what he most loves to do, helping business owners succeed and helping people succeed. Furthermore, they talk about the importance in serving yourself because there is a correlation between personal growth and business growth. If you work on yourself and grow, then your business grows too. It is not only about working on strengths, and weaknesses, but about noticing, realizing and working on those things you carry within that keep you from reaching success. They also talk about the best experience in his life, Noah, his son. They dive into Kerwin’s obsession with human performance and the importance of modelling wisdom and love, not wounds, when parenting. Through his own experience, Kerwin believes you have to become the best version of yourself to be able to help others and parent your child. He is profoundly convinced that everything he does, everything he says and every single environment he places Noah in, is going to affect in some way his progress. They also converse about different concepts he shares with all his clients and tools to succeed in life such as:The importance of values. Values are connected to who you are and there is always an opportunity to pair them to different meanings. A value never changes, but its definition or its understanding of expression can, and will, as you grow.The importance of performance and being aligned with something that is important to you. The more you are aligned with what is important, the more you will achieve levels of flow. Flow being an incredibly important ingredient in any form of hustle and challenge.The importance of competing with yourself. Compete with yourself. Do what you like and get better at it, always regulating your stress and emotions.The power of learning through others' experience. As Kerwin would say “The more I ask for help, the easier life becomes” And the ability to process information and the importance of duality. How important it is looking at things and seeing the bad but at the same time being able to see the good; seeing them both simultaneously as one whole picture.“Love is a synthesis of complementary opposites seen in synchronicity. It's where you can see the good in someone; the personality traits, behaviours, and expressions, and the bad in someone; the personality traits, behaviours, and expressions simultaneously – and be accepting. Life is dual – that's life.”About Kerwin Rae:Helping over 100,000 businesses in 154 different industries throughout 11 countries worldwide, with his revolutionary, no bulls*** approach to business growth and personal development, Kerwin Rae is one to watch.Having lived through six near-death experiences including a stroke at the age of 34, Kerwin Rae consistently defies the odds and has turned his struggles into strengths. Kerwin failed every class due to undiagnosed dyslexia and ADHD, and now uses his platform to empower people with the personal development skills and resilient mindset that has enabled him to succeed in life.Kerwin has a background in sales and business development, having spent much of his life building and flipping businesses to great success. He now applies his business acumen to helping small business owners grow and scale their business through five key pillars; leadership, marketing, sales, planning, and mindset.With the current climate rather unpredictable due to COVID-19, Kerwin has worked tirelessly to adapt his business to be more accessible for those in need. Through this he has released his Corona Care Package, a free accessible series of webinars via Facebook giving those in need a plethora of world leading experts advice on maintaining one's business during such unprecedented times.Due to the success of Kerwins Corona Care Package, Kerwin will be releasing an official documentary ‘Bracing for Impact’ in early May showing the impact of COVID-19 on a multimillion dollar business as well how Kerwin successfully pivots his business and clients towards surviving an unpredictable storm.For small to medium-sized business owners who are dissatisfied with their lack of results or who simply want to accelerate growth. Kerwin Rae specializes in educating, training and supporting business owners to identify, plan and manage your marketing, sales and strategic planning in order to grow your business fast.Tune In: Welcome Kerwin Rae to the Inspired Evolution!: (00:00:00)Kerwin's life prior to being a consultant:(00:02:21)Business as a vehicle for personal development: (00:10:13) Best success ever experienced: (00:14:18) About parenting and the pressure in the behaviour that Kerwin models: (00:18:20)Whether hustle and alignment can be mutually exclusive or not:(00:21:41) Kerwin’s top values:(00:31:33)About becoming a professional having or not having ADHD:(00:35:16)About what holds people back when trying to transform their business or personal life:(00:39:26)Practical tools for those who are burning out in their business: (00:45:17)Competition versus cooperation:(00:49:21)Further key inner tools to perform at a high level in life:(00:53:50)Favourite episodes from Kerwin’s own podcast “The Unstoppable”:(00:57:28)Kerwin Rae’s books:“Secret of Marketing Experts Exposed” co-authored by Kerwin Rae: https://amz.run/4RcG Kerwin Rae’s high level digital events:If you want to take your business to the next level with Kerwin Rae, you can register in “The Accelerator” program here: https://www.kerwinrae.com/live-events/the-accelerator/ If you would like to increase your profits and master social media, then register in “Fast Growth Summit” program here: https://www.fastgrowthsummit.com/ If you want a three day intensive masterclass that will skyrocket your business growth and profit, you can register in “Nail It & Scale It” program here: https://www.kerwinrae.com/live-events/nisi-2/ If you want to become a leading expert within your industry or develop a sustainable business model that helps your company grow to its full potential, you can register in “K2 Elite Business Accelerator” program here: https://www.kerwinrae.com/live-events/k2elite/ Mentioned resources:Steven Kotler: https://en.wikipedia.org/wiki/Steven_Kotler - Mentioned in timestamp (00:21:40) - Conversation about hustle & alignmentQuote by Jim Rohn: “Don't wish it was easier, wish you were better. Don't wish for less problems, wish for more skills. Don't wish for less challenge, wish for more wisdom” - Mentioned in timestamp (00:53:50) - Conversation about the difference between pain & sufferingThe Unstoppable - Episode with Dr. Vanessa Lapointe “Raising your children the right way”: https://www.kerwinrae.com/dr-vanessa-lapointe/ - Mentioned in timestamp (00:57:28) - One of Kerwin’s favourite episodesThe Unstoppable - Episode with Peter Crone “How to stop suffering and access freedom”: https://www.kerwinrae.com/podcast/unstoppable-with-kerwin-rae/ - Mentioned in timestamp (00:57:28) - Another of Kerwin’s favouritesConnect with Kerwin Rae:Website: https://www.kerwinrae.com/ Podcast: https://www.kerwinrae.com/podcast/unstoppable-with-kerwin-rae/ Facebook: https://www.facebook.com/kerwinrae/ Instagram: https://www.instagram.com/kerwinrae/ Youtube channel: https://www.youtube.com/channel/UCASxRWO7DCg5gDWoi72U9FA Linkedin: https://www.linkedin.com/in/kerwinrae/ Twitter: https://twitter.com/kerwinrae Tik Tok: https://www.tiktok.com/@kerwinrae?source=h5_m Covid-19 - Corona Care Package: https://fb.watch/4zeD7eGAyT/ Join the Inspired Evolution Community:Facebook: https://www.facebook.com/InspiredEvolution/ Instagram: https://www.instagram.com/InspiredEvo/ YouTube: https://www.youtube.com/InspiredEvolution/ Website: https://inspiredevolution.com/ See acast.com/privacy for privacy and opt-out information.

This week’s podcast is about the Coupang of South Korea. An interesting case of local dominance (geographic) based initially on competitive advantages on the cost side. But potentially also on the demand side.You can listen to this podcast here or at iTunes, Google Podcasts and Himalaya.The advantages for Coupang I mentioned are:Production Cost Advantage: Location or Transportation Cost AdvantageEconomies of Scale: Purchase EconomiesEconomies of Scale: Distribution Network DensityEconomies of Scale: IT and R&D SpendingProduction Cost Advantage: Proprietary Technology (possible)Network Effects (possible)Share of Consumer Mind / Branding / Habit Formation (possible)Here are the quotes I mentioned from the IPO filing (see webpage)Related podcasts and articles are:Why Revenue Scale and Operating Leverage Are Different for Software vs. AI. (Asia Tech Strategy – Podcast 69)JD Won Online With Profitless Growth. But “New Retail” Has Different Rules. (Pt 2 of 4)From the Concept Library, concepts for this article are:Production Cost Advantage: Proprietary TechnologyProduction Cost Advantage: Location or Transportation Cost AdvantageEconomies of Scale: Purchase EconomiesEconomies of Scale: Distribution Network DensityEconomies of Scale: IT and R&D SpendingRevenue Scale and Operating LeverageFrom the Company Library, companies for this article are:CoupangWalmartI write and speak about digital China and Asia’s latest tech trends.I also run Asia Tech Strategy, a podcast and subscription newsletter on the strategies of China / Asia tech companies.This content (articles, podcasts, website info) is not investment advice. The information and opinions from me and any guests may be incorrect. The numbers and information may be wrong. The views expressed may no longer be relevant or accurate. Investing is risky. Do your own research.Support the show (https://jefftowson.com)

This conversation covers: Mirage's role as an API mocking library, the value that it offers for developers, and who can benefit from using it. How Mirage empowers front end developers to create production-ready UIs as quickly as possible. How Mirage evolved into an API mocking library  How Mirage differs from JSON Server  Sam's relationship to Mirage, and how it fits in with his business. Sam also talks about open source business models, and whether Mirage could work as a SaaS offering. One interesting use case for Mirage, which involves demoing software and driving sales. Links Mirage Sam's teaching site Follow Sam on Twitter Subscribe to Sam's YouTube Channel TranscriptEmily: Hi everyone. I'm Emily Omier, your host, and my day job is helping companies position themselves in the cloud-native ecosystem so that their product's value is obvious to end-users. I started this podcast because organizations embark on the cloud naive journey for business reasons, but in general, the industry doesn't talk about them. Instead, we talk a lot about technical reasons. I'm hoping that with this podcast, we focus more on the business goals and business motivations that lead organizations to adopt cloud-native and Kubernetes. I hope you'll join me.Emily: Welcome to the Business of Cloud Native. My name is Emily, I'm your host, and today I'm chatting with Sam Selikoff. Thank you so much for joining us, Sam.Sam: Thanks for having me.Emily: Yeah. So, today, we're going to do something a little bit different, and we're going to talk about positioning for open source projects. A lot of people talk about positioning for companies, which is also really important. And they don't always think about how positioning is important for open source. Open source maintainers often don't like to talk about marketing because you're not selling anything. But you are asking people to give you their time which, at least for some people, is actually more valuable than their money. And that means you have to make a compelling case for why it's worth it to contribute to your project, and also why they should use it, why they should care about it? So, anyway, we're going to talk with Sam, about Mirage. But first, I should let you introduce yourself. Sam, thank you so much for joining me, and can you introduce yourself a little bit?Sam: Sure. My name is Sam Selikoff. These days, I spend most of my time teaching people how to code in the form of videos on my YouTube channel, and my website, embermap.com. Most of it is front end web development focused. So, we focus on JavaScript. I have a business partner who also works with me. And then we also do custom app development, you know, some consulting throughout the year.Emily: Cool. And then tell me a little bit about Mirage.Sam: Yeah, so Mirage is the biggest open source project I've been a part of since falling into web development, I'd say about eight years ago, I got into open source pretty early on in programming, kind of what made me fall in love with web development and JavaScript. So, I was starting to help out and just get involved with existing projects and things that I was using. Eventually, I made my way to TED Talks, the conference company where I was a front end developer, and that's actually where I met my business partner, Ryan. And we were using Ember.js, which is a JavaScript framework, and we had lots of different apps at TED that were helping with various parts of publishing talks, and running conferences, and all that stuff. And we were seeing some common setup code that we were using across all these apps to help us test them, and that's where Mirage came from. There was another project called Pretender, which helped you mock out servers so that you could test your front end against different server states. And we first wrapped that with something called Pretenderify, and then it grew in complexity. So, I was working on it on my learning Wednesdays, renamed it to Mirage, and then I've been working on it basically ever since. And then, the other big step, I guess, in the history is that originally was an Ember only project, and then last year, we worked on generalizing it so that it can be used by React developers, React Native developers, Vue developers, so now it's just a general-purpose JavaScript API mocking library.Emily: So, we would say that the position is an API mocking library. And—does that sound right?Sam: Yeah. If I had to say what it is, I would say it's a mocking library that helps front end developers mock out backend API's so that they can develop and test the user interfaces without having to rely on back end services.Emily: Why does that matter?Sam: It matters because back end services can be very complicated, there can be multiple back end services that need to run in order to support a UI, and if you're a front end developer, and you just want to make a change and see what the shopping cart looks like when it's empty. What does the shopping cart look like when there's one item? What does it look like when there's 100 items, and we have to have multiple pages? All three of those states correspond to different data in some back end service, usually in a database. And so, for a front end developer, or anyone working on the user interface, really, it can be time-consuming and complex to put that actual server in that state that they need to help them develop the UI. That can involve anything from running, like, a Rails server on their computer to getting other API's that other teams manage into the state they need to develop the UI. So, Mirage lets them mock that out and basically have a fake server that they control and they can put into any state they need. So, it's like a simplified version of back end services that the front end developer can control to help them develop and test the UI.Emily: And when you first started Mirage, did you think of it as an API mocking library?Sam: Not exactly. We used it mostly because of testing. So, in a test, it's usually a best practice to not have your test rely on an actual network. You want to be able to run your test suite of your user interface anywhere, let's say on an airplane or something like that. So, if your user interface relies on live back end services, that's usually where you would bring in a mocking library. And then you would say, okay, when the user visits amazon.com/cart, normally, it would go try to fetch the items in your cart from a real server, but in the test, we're going to say, “Oh, when my app does that, let's just respond with zero items. And then in this next test, when my app does that, let's respond with three items.” So, that's the motivation originally, is in a testing environment, giving the UI developer control over that. And then what happened was that it was so useful, we started using it in development as well, just to help during normal times, just because it was faster than working with the real back end services.Emily: Do you think there are any other projects that do something similar?Sam: Yeah, for sure. I think the most popular one is called JSON Server, which is a popular open source library that lets a front end developer put some data in a file, and then you point JSON Server to it, and then it just gives you an instant mock server you can use to help develop your app.Emily: So, what's the difference between Mirage and JSON Server?Sam: The difference is that JSON Server is made—it's really optimized for giving you a development—kind of a fake server as fast as possible, but it comes with a certain format that it gives you the data in. So, what ends up happening is that it can help you get feedback and build your UI faster, but eventually, you're going to need to point your app at a real API server, whatever you planning on using in production. And so the way JSON Server works might not correspond—in fact, often doesn't correspond with your actual API. So, Mirage fills that gap because Mirage is designed to be able to faithfully reproduce any production API; there's ways to customize how the data comes back so that it matches so that as you're developing your actual user interface against Mirage, you can have confidence that it'll work once you switch over to production.Emily: Is Mirage slower than other options?Sam: Not performance-wise because they're all JavaScript code that runs in the browser, but JSON Server is really optimized for just getting started as fast as possible because it comes with all of those pre-baked conventions about how the data is going to be moving back and forth. So, with Mirage—it can be faster, it depends—but with Mirage, you need to learn a little bit more in order to understand how to faithfully reproduce your production API. But I think it's faster because in the long run, if you're writing code against a mock server that doesn't match the interface of your production API, then you're just going to be having to change that application code that you're writing.Emily: How much do you talk to other people in the Mirage community, and talk about how they're actually using it?Sam: I felt more in touch with the users when it was an Ember project only because Ember is a more niche-type community. Whereas now, there's folks using it in React and Vue, like I was saying, and Angular. And so, we get issues almost every day on the project. It's not like a mega-popular project, but it does have enough people using it that people will ask questions, or open an issue almost every single day. And so I try to stay in touch with the users through that, basically. And then when I went to conferences—you know, before 2020—I would love to talk with people about it, or people would just bring it up. That's kind of how a lot of people know me on the internet. So, I would say that I do it in kind of a passive way. I haven't actively gone out to talk to them, partly because it's an open source project so it doesn't contribute to our revenue. We have some ideas for how that might happen one day, but as of right now, we can't justify doing proper product development on it in the sense of spending time doing customer interviews and stuff because it's a free project right now.Emily: That is my next question, which is, how does it fit in with your business in the larger sense? You know, how you put food on the table? And what are your goals for the project?Sam: A good question. I mean, it's really aligned with our overall mission of, of everything that we do because me and my business partner, Ryan, we really want to just help people get better at UI development, we want it to be easier, we want to help empower more people to do it because we think it's powerful tool in the world, and it's just too hard right now; there's so many things that are hard about it. So, that goes back to our consulting and our teaching; mainly our teaching. That's our main mission. And then Mirage is really—the purpose of Mirage is to enable front end developers to do more kind of with less, so they don't have to run a Docker container or get an SQL database up just to change some CSS for a given server state. So, it fits into that mission. I've been doing open source long enough to know the pattern, and it happens over and over again, where people work on something, it gets popular enough that they start opening issues, and it becomes a maintenance burden for the maintainers, and then they try to stay up late closing issues, they get burned out, and then the project kind of rots. So, that's something that happens a lot in open source. And so, over the last five years or so of working on Mirage, I've been more involved, or sometimes step back if I need to spend more time on other things, but I'm really interested in making it sustainable, and I know some people in the open source community who have made their projects sustainable financially, other with a pro plan, or support plan, or different related services. So, if we could snap our fingers, that would be what would happen, and that's what we're working on now.Emily: Which one of those open source business models do you think is most appropriate?Sam: At this point, we basically are trying to not guess that answer because we think the way to find out which one it is, is to get a critical mass of users and listen to what they're saying. So, on our podcast, we interviewed Mike Perham from Sidekick, who runs Sidekiq and Sidekiq Pro in the Rails community for about 10 years, and he makes really good money. Sidekiq Pro came about because the enterprise customers of Sidekiq were asking for more robust job servers and all this kind of stuff, so there was a natural path for him to making a pro version that he could sell to enterprise clients. And so that's worked out really well for him, and the rest of the community gets to use the base version for free. And I love that because I do love this zero-cost to entry to open source. And then my other friend, Adam Wathan who works on Tailwind, he's made money to help Tailwind be sustainable through education and courses, and then more recently, a project called Tailwind UI, which is pre-built UI components with Tailwind. And that, again, came about from people asking for that after he was working on Tailwind. So, I think the best way to do it is to get that critical mass of users to the point where you know what they're asking for, you hear over and over again, and then it makes sense to go forward with that.Emily: There's also a third option, which is a cloud service, and I'm just curious—like a complete SaaS offering—have you ever considered that?Sam: Absolutely. There's a really cool opportunity there for Mirage because your Mirage server usually lives alongside your front end code so that when every individual front end developer pulls the project down, starts working on it locally, they're running their own Mirage server. But some of the things that people have done organically with Mirage is, create a certain configuration of a server state—let's say for a demo—so let's say they create a shopping cart, or let's say they're working on a financial piece of software, and they need to show what it looks like with three clients and four contracts, and here are the products that we sold and how much money they are. People will make up a Mirage scenario with that specific set of data that their salespeople take and use on sales calls. And that way, again, the user interface looks fully realistic, it's a fully working UI that is talking to Mirage, but now you don't have to worry about the actual back end servers going down or anything like that. And so, we've had this thought of a hosted Mirage, basically like a Mirage cloud, where even non-technical people could tweak the data there, and then again, they don't have to get involved with ops people or anything like that. And that could be really powerful. So, there's a ton of ideas there. I think our hesitation with our company, Embermap, it's worked to some extent, but it's not grown to the point where it can sustain us, and so that's partly because of the market issue, Ember being a little smaller. So, we're nervous to jump into any particular solution before we feel there's a proven market need for it. And so that's why, even though we have a lot of these fun ideas that I think could really work out, we first want to wait until we get that critical mass, the audience size that we'd feel comfortable could sustain a business.Emily: How many people is that? What is the audience size?Sam: That's a tough question. Let's say Mirage cloud was the goal. I think instead of waiting to a certain point, and then trying to build Mirage cloud, we would do a few things in the interim that would be little experiments and lower risk. So, I think the first thing would be, let's say, a Mirage course. And if we can sell a course on Mirage—or even we make a free Mirage course—that gets enough attention, that would tell us that there is enough of a need there, that the positioning resonates, that people are seeing it's a valuable thing, and that would tell us, okay, let's try the next thing. So, we've been trying to do that. I make some YouTube videos over this last year, and I've been tweeting more about it and the work we've been doing, and so all of those are little experiments that I'm trying to pay attention to what resonates. Again, we have users who really love Mirage, and it's changed their workflow, but it's not at the point where I feel like it's a slam dunk and it makes sense to go on the next phase. So, I think there's been some frictions with Mirage, as we've brought it out to the wider JavaScript community. So, we have some things we want to tweak, and then ship a 1.0, and then I think maybe a 10 video course, would be a good next step, and just see the response to that, and basically take it from there.Emily: Yeah. It's always interesting to think like, how will that you have reached the critical mass?Sam: Yeah, I mean—Emily: Hard. Sam: It's really hard. And there's other strategies. I mean, a lot of businesses just have an idea and go try it out. There's this book I read, called Nail It and Scale It, and they talked about finding a problem. And we've have had some users of Mirage who use it at big, bigger companies, and it's really a big part of their workflow. And we've thought about, “Hey, what if we were to build something for them that we could generalize?” They actually have a need for something like a Mirage cloud because every time they develop a feature, they have to sit down with their product people, and their front end developer will basically run through all these different Mirage scenarios to show them how the feature works in every case, and they would love to be able to just send a link to a hosted version where they could do that. So, we've thought about building that kind of thing. But again, it's just a big risk. And then the market risk is there. So, what I've seen, I feel like, working in the past few years with a small circle of small business people and open source that I hang out with is this audience-first approach. So, it's like, if you're delivering a lot of value in the form of open source, and education, and talks, and you build an audience that believes what you have to say, and likes your opinion on things, likes your point of view, and again, resonates with the value of your work, then it becomes more and more obvious. You have a lot of people giving you feedback, you start seeing the same thing over and over. And that's just what we do with developing Mirage itself. We know a lot of what we work on next is driven by the same issues that come up, the same problems that come up in the issues, over and over again. So, I think it is hard to know, but it's one of those lukewarm things. And basically, right now, it feels too early. You know?Emily: And do you feel like, when you say to somebody, let's say, somebody who isn't involved with Mirage at the moment, maybe you're at a developer meetup or something, and you say, “I created Mirage. It's an API mocking library.” Do you have an aha moment? Are they like, “Oh, yeah. I know what that is. I know why you would use that.”Sam: Mm-hm. Sometimes yes, and sometimes no. There is a form of position I feel like, sometimes, really resonates well with people, which is like, “Don't get blocked by your back end developers.” So, if you're a front end developer, and the API is not ready, you can still build your app, including all the dynamic parts of it which would normally require a real server to be running. So, you're the front end developer, and you're trying to wire up the interface, and what happens when you click save on a cart, and it saves it in the back end, and then you show a success message. But your API is not ready, and you're working with another team that's working on the API, so you're kind of frustrated because you're stuck and you feel like you can't do anything, well, that's where Mirage can come in because you don't have to wait on them at all. You can just build it out yourself with Mirage. It's much simpler because it abstracts away all the complexity of a real server enough that you can actually build your UI against this kind of faithful reproduction of the back end. So, people really like that. And then people really like the testing use cases as well. They get confused about the best way to test user interfaces in this new distributed world we're living in where you're maybe working on a React app, and the back end is a separate API that's also serving up iPhone clients and things like that. So, there's really multiple apps involved with running a website like amazon.com. So, the question is, how do you test the front end? And Mirage is a great answer for that as well. And that's where it originally came from, so.Emily: Yeah. I can definitely see the positioning is sort of like a way for front end developers to decrease their dependence on their back end colleagues.Sam: Yeah, exactly. It's hard because there's a lot that it helps you with. And the people who use Mirage the most and have used it the most, it's really transformed their workflow because it lets the front end developer just move so much faster. So, it's really just, like, the fastest way to build a front end. That's really what the whole point of—every change we make to the library, every decision that went into it, it's how to empower a front end developer to build a production-ready user interface as fast as possible. And that includes accounting for all these different server states that are usually a pain in the butt to get.Emily: I'm just taking notes. I mean, that that actually sounded really powerful. Like, “Mirage lets front end developers work as fast as possible,” basically. It's fairly high level, but ultimately, that is a pretty compelling value statement.Sam: Yeah. And I believe it to be true, too. And I mean, that's how—I mean, I've been working on apps recently, and I still use Mirage because it's just faster than using a real server because it's right there in your code. It's right alongside your front end code, so you don't have to switch over to another process running, or open up a browser and see it; it's all right there. If you want to switch from being an admin to being a user, it's like you just uncomment a line alongside the code that you're already writing. So, I truly believe it is the best way to build a user interface. I think the positioning question is interesting because that is high-level. Sometimes developers in open source, they just want to know what it is, so there are some people who would see, “Just tell me what it is.” “It's an API mocking library.” “Okay, got it.” And that's what they want to know. “And what makes it different from other API mocking libraries?” Okay, we can talk about that. But then there's other people I think, who could stand to benefit from it, and if they saw, “Mirage is an API mocking library,” they're going to be like, “I don't really need that.” But then they go back to their job, and they have to work on their app, and they find themselves spinning up a Docker container, going to auth0 to sign in just so they can run their app in an authenticated state, and it's like, Mirage would actually be perfect for this. You could just mock all that stuff out in Mirage once, all your front end developers could use it. And now anytime you want to just work on your app in an auth state, it's just right there in Mirage, you don't have to deal with any of the complexities of the production services.Emily: Yeah. I mean, I also like the idea of sort of the fastest way to build a front end app.Sam: Yeah.Emily: Or to build a UI. The fastest way to build a UI.Sam: Yeah. That is, that's nice. I mean, it's interesting. It's a pretty interesting thing to say, and it's pretty compelling, and it's like, if you can back it up, that's a pretty strong claim.Emily: Yeah. And I mean, one of the things that I also talk to clients about—so I work with all technical founders, usually, and we're often really focused on features, all the cool features, but—you don't have to ignore the features, but you sort of use them to prove that the thing that you're talking about, that the value you say you provide is not BS. But you still want to connect the dots. Like you were saying, sometimes even the most technical person is like, “Oh, a mocking library. But I don't need that.” They're not going to necessarily connect the dots that, like, “Oh, that's going to make my workflow way simpler.” Sam: Right.Emily: Does everybody know what a mocking library is? Like, everybody who needs one?Sam: Mm, depends. If you're a front end developer. I mean, these days, people are becoming more and more specialized, so there's some front end developers who don't even deal with the data fetching side of an app at all. They're working on a part of the app that already has the data, and they're just working on maybe styling, layout, things like that, but they're never writing code or refactoring code that actually interacts with the server. And then even if you are doing that, you might not be writing tests. So, a lot of people just do the lowest friction thing, which is, just point their local UI at whatever server they can. Maybe their company has a staging server or maybe they run one locally in development and they just build it like that. But again, that's the lowest friction, but it's slow because now you're running a Rails server. If you want to change the data, you have to know how to do it in Rails, and you have to run different commands. And then it comes to testing, it's really hard, too. So, I think most people would know, if you were to say, “Yeah, it mocks out the API.” Most people would know that. But people might have different conceptions of what that means. So, there are some approaches to mocking—or stubbing, or faking, there's some technical difference between those terms, but for the purpose of this conversation, it's just faking out that functionality—there's some people who would hear that and say, “Oh, okay, I get it. A function that my code calls when it normally goes to the server, I'm going to replace it with a different function that returns this fake data.” But Mirage works differently because it operates at the boundary of the app. So, when you mock your API with Mirage, you don't have to change anything about your application because it intercepts the network request before it goes to the server. So, that's another big benefit of Mirage, that Mirage has over other solutions for mocking out network functionality is that your application code stays exactly the same. And that's an important point because the whole goal with Mirage is to be the fastest way to build a production-ready user interface. And by production-ready, I mean an interface that can be plugged into your production API and you'll have confidence that it works. So, that boundary thing is another important point of Mirage. So, that would maybe be the one thing that people could mean different things when they say ‘mocking.' But by and large, I would say most front end developers would understand if you said ‘API mocking,' what they mean.Emily: And do you think they generally are also able to figure out what that's used for, why they should care?Sam: Yeah, that's the thing is that that's where I think the real opportunity is because I think, if you were to say ‘API mocking,' people are going to immediately go to testing because that's the kind of environment where you would want to mock the API so you have control over it. But people who haven't used Mirage or something like Mirage, don't realize how powerful it can be, to mock it just during your normal development flow. So, again, once people use it and get it, they use Mirage for everything; it's just part of their workflow. I just start up my UI, I'm running Mirage in a specific scenario, and if I need to see the UI in a different state, I just changed my Mirage scenario, or put some new data in there, or empty out the database there. And so it totally affects your whole workflow because now you're just disconnected from the back end services. So, I think a lot of people aren't doing that. They are just stuck—you know, they're just used to the hassle of getting these three services up and running just so that they can run their UI, and it's a pain in the butt. I mean, I was just talking to someone on another podcast, and he was saying it's the same thing. And it's really hard when they onboard new people because they have to get them set up with all these auth keys just so they can run the front end, even though they don't really care about the auth setup, they just want to start working on this page. So, again, the companies that have used Mirage and adopted it don't have any of those problems because the Mirage server is right there with the user interface, and they don't have to worry about it. So, I think that is a big gap that we could probably do a lot better job of closing with information on the homepage, or examples, or something like that.Emily: So, Mirage also helps new hires get up to speed a lot faster, or get productive, I should say?Sam: So, yeah. If you were hired by Facebook, and you're a front end developer, and your first task is to update the way the colors look on the home feed, to get that running on your computer so you can make changes and see how it looks in the code, at many companies—probably most companies—it's going to involve a lot of moving pieces because you have this React app on the front end, but it has to fetch data from somewhere so you can see how it works. Maybe they have a server that is just used for development that the person can point to. But again, if you have this shared hosted server, you only get what's on there; maybe you don't have an easy way to change what data it gives you. So, usually, front end developers need to see a dynamic user interface in all these different states. But if you're using a shared server, you don't get all those different states. But it's easier to set up because it's already set up. So, the alternative is to say, “All right, Sam, you're new here. Let's get you set up so that you can run a copy of Facebook locally.” So, that usually involves a ton of steps. I mean, I've seen that take, like, a week just to get all the pieces that are required to run the back end up so that you can actually power your front end. So, yeah, companies definitely, definitely have a problem with this. They have a problem with shared staging servers, I've talked to tons of people over the years who hate their staging servers, the back end teams, the ops teams hate them because everyone's always trying to change it for the salespeople to go take demo calls or for people to test. And so basically a shared server like that is just a nightmare because it's basically another production server to maintain that your internal team is trying to use and people want it to do different things. So, that's why Mirage is nice because it's just local to the code, and every front end developer can just tweak it in exactly the way they need for what they're doing at that time. So, I think that's a big opportunity as well.Emily: One of the most interesting things, I think, about this conversation is that you've touched on this idea of salespeople doing demos, and I really like that because it's so different. It's such a different use case.Sam: Yeah. We had a thought about that, actually because we were talking to a handful of companies—did interviews with them, actually, a couple years ago—and we're like, this could be a cool product. And it's like, just the easiest way to show off your software. And again, we've even done consulting for companies that have had basically another server, just for the purposes of a demo. And again, it's just a pain in the butt because it's another production server to manage, you have to reset the database after each call you do, and with Mirage is not like that; it just restarts with the app. It's just heavier, it's a real server to manage, where again if you just need to show off the UI, you can do it with Mirage. So, we thought about doing that. It's an interesting use case, for sure.Emily: I think it's a really good illustration of how you can take the same technology, and reposition it, basically, to do something totally different, have a totally different set of value proposition. The people who would be actually benefiting from its use would be totally different. I mean, you have salespeople versus front end developers.Sam: Yep. We've thought about that. What would that look like to market to those people? And maybe one way you could do it would be, you know, the salespeople get frustrated because they want to just change the numbers in this part of the app on the spreadsheet summary because they know it's going to help them communicate the value to the people that they're talking to, but now they have to go and ask some back end developer or someone on the ops team, “Hey, can you change this database column so that my demo works better?” What if they had a Mirage-powered demo and they could tweak the Mirage data, maybe in some interface themselves, without having to involve anybody. And that's pretty compelling because Mirage, again, is designed to work with any API. So, no matter what your tech stack is on the back end, Mirage works for the front end team. And so now the back end team can do all their stuff, they can be switching from Rails to Elixir, they can be switching to Go or microservice architecture, and they have all this stuff going on, so they're the only ones who really know how to actually get this number from 100 to 200 in the system. Like, it's complicated. And so that's, again, a benefit of just having Mirage because, on the sales calls, the people are just wanting to show what it looks like when the data is a certain way. So, yeah, that was definitely a use case that we didn't anticipate at all.Emily: Yeah. And even you could have five salespeople trying to do calls at the same time and—Sam: Exactly.Emily: Wanting to have different data reflected, and I'm sure that's just like—Sam: A nightmare. I mean, people have told us just, it's the worst. Basically, the shared staging server is a—yeah, it's a huge problem for a lot of teams.Emily: It's so interesting. Well, anyway, taking us back from the rabbit hole, although it—I mean, it really is interesting, and just fascinating how you could change this to be something that's targeted at that totally different market.Sam: Right.Emily: To wrap up. I mean, I was thinking about how you're saying that the fastest way to build a production-ready UI, that possibly is the most powerful thing I think you've said.Sam: Yeah. We actually—I think that's how we had it when we first did the redesign of the site. And it was like, I don't know if that stuck in the sense of, what does production-ready mean? “Oh, I'm already writing production-ready code.” But then it's like, you have to—like you said, connect the dots and explain how you're not writing production-ready code unless the way you're mocking your API is matching your production API, so we kind of switched it to what it says now, which is, “Build complete front end features, even if your API doesn't exist.” Which basically came from the mouth of someone who was using it, and when they had their aha moment that was what they were saying. I've been thinking if we get to the 1.0 launch, I think I would want to go back to something like that because I do think it's compelling. So, “It's the fastest way to develop a UI, test it, and then share a working demo of it,” because that's is really the motivation for the library. So, yeah, it might be interesting to think about doubling down on that as the unique value proposition.Emily: Yeah. I'm curious what your immediate plans are.Sam: So, we've been working on this REPL playground area of the site where people can learn Mirage and see examples, and we can share them and stuff. So, that will hopefully—you'll see a lot of that kind of thing in the JavaScript community. If you go to Svelte, which is another front end framework, you can create little sandboxes and play around with Svelte and learn it. So, it's a really good way to learn things and just see how it works quickly right in the browser without having to install anything. So, we're about wrapping that up. And then I think it'll just be a matter of carving out the time to go through some of the issues and bugs that people have found, and getting it to a point where we feel good about slapping a 1.0 on it. At which point, we can take a look at all the feature requests and all the issues that people have run into and figure out okay, where do we want to focus our time? Again, considering, like, is there a story here where we can make it sustainable, and hopefully, dedicate more of our time to it? Because that's really, again, I think it's the biggest impact work I've done in my career so far, but it's just, sustainability in open source is tough. So, it's a matter of not jumping too early on any particular idea for how to sustain it and monetize it: if it's a pro version, if it's a support plan, people have asked for all these things, but not maybe in the strongest numbers that would make me feel comfortable diving in on that. But I do believe that it can work because I believe it's a really good idea and I know a lot of companies have gotten a lot of value from it. So, that's what our short term plan is.Emily: Well, fabulous. Thanks so much for talking about Mirage. This has been really interesting.Sam: Yeah, thanks a lot for having me, and I appreciate your input. It was fun to revisit the positioning stuff. It's been a while, so it's always good to be thinking about that.Emily: All right. I have one last question for you, which is what is an engineering tool you can't live without?Sam: These days, it's got to be Tailwind. It's a styling framework. And it's just really excellent. So, I would not want to work on a site without it because it would just be painful. So, [laugh] I love Tailwind. Yeah, it's a really good library.Emily: All right, cool. Well, thank you so much. And—oh, what—the very last thing it should be, how can listeners find you, follow you, keep up with you?Sam: Yeah, best place is Twitter, at @samselikoff. And I'm also making YouTube videos more and more these days: youtube.com/samselikoff. So, those would be the places to go.Emily: Right. Excellent.Emily: Thanks for listening. I hope you've learned just a little bit more about The Business of Cloud Native. If you'd like to connect with me or learn more about my positioning services, look me up on LinkedIn: I'm Emily Omier—that's O-M-I-E-R—or visit my website which is emilyomier.com. Thank you, and until next time.Announcer: This has been a HumblePod production. Stay humble.

I had the pleasure of speaking with the pharmacist, real estate investor, and a founder of Newbierealestateinvesting.com, Ryan Chaw. Ryan owns four single-family homes and has 18 tenants, which makes $10,755 gross rents per month and plans on retiring by the age of 31. He helps newbie real estate investors on how to start with a single-family home so that you can build a passive income and achieve financial freedom.  Let’s jump into Ryan’s story where we learn to go through our first real estate deal because there is A LOT to know in CREATING a PROFITABLE real estate investment    Things you will learn in this episode: [00:01: 04:32] Opening Segment I welcome the guest, Ryan Chaw to the show Ryan talk about his background and how he got into real estate  How he acquired his first property [04:33 - 09:52] How to Market for High-Quality Tenants  Ryan talks about the investment criteria that you need to consider when you’re looking for these single-family homes  Ryan shares an exciting story about his learning process into real estate investing  Mistakes made during his learning process  Ryan offers valuable advice on the things you need to avoid when you buy a property. [09:53 - 15:50] How Screen and Manage Tenants  Do you have a plan to retire at a young age with a six-figure passive income? Let’s listen to Ryan’s point of view.  Ryan advises on how to screen and manage tenants.  [15:51 - 21:54] Learn the Strategy and Scale It  Ryan talks about seasonal challenges for property owners to find tenants Ryan shares the resources he is using in educating himself more about real estate investment  Ryan shed some light about focusing first in investing real estate within your state and scale it rather than planning to invest in another estate  [21:55 - 26:44] Call To Action  What is a pain-point or weakness you face right now in your business? “I want to get into more systems-based.” What is your favorite book to regift? Rich dad Poor Dad by Robert Kiyosaki  The Millionaire Real Estate by Gary Keller  If you were to live abroad for a year, where would you live and why? Japan: I love the food and great way to meditate Visit Elite Podcast Bookings the #1 Real Estate Podcast Booking service, and get 25% off the new Economy Plan. Final words from your host   Tweetable Quotes:   “Even as a new investor, you don't have to be doing so many deals, you can just focus on getting started in single-family investing” -Ryan Chaw.    Resources mentioned in the episode: David Greene Rich dad Poor Dad by Robert Kiyosaki The Millionaire Real Estate by Gary Keller  Podcast Questionaire   Visit Elite Podcast Bookings, the #1 Real Estate Podcast Booking service, and get 25% off with our new Economy Plan. You can connect with Ryan on LinkedIn, Instagram, Facebook   or visit his website https://www.newbierealestateinvesting.com/ LEAVE A REVIEW + help someone who wants to explode their business growth by sharing this episode or click here to listen to our previous episodes. To know more about me and all the real estate opportunities you can find, check out my website at MatthewBaltzell.com. Book a free 15-minute call with me. Click here!

Comentario sobre uno de las parte del libro Nail it and Scale It

It's going to be very hard for you to find a job. These were the words of my advisor when I went to the unemployment office after having been fired twice in a short period of time. I kept applying for positions I thought were a perfect fit but never got a reply. My hopes were down. I was also still feeling the pain from my chronic illness, and the thought of working a full-time job scared me.  When I read that the unemployment office helps people start their own business, I saw it as my chance. I quickly created a business plan for selling Icelandic design online and did a three week start up course where I learned all the basics of setting up a business in Switzerland. But when I ended the course, I started doubting my own idea.  Seven years have passed since then, and (spoiler!) I haven't gone on to build an Icelandic design trading empire. I have done something better: I found my passion, entered my zone of genius and become a top female business coach.  In this episode of the Sigrun Show, I share how I finally found my calling and started scaling my business to multiple seven figures, and the roadblocks and successes I experienced along the way. This is my story of how I went from unemployed to a selfmade millionaire.  With this episode, I want to inspire you to think bigger and take action. Make your dream come true.  “The beginning years are the most important ones: that's where a business is born.”- Sigrun   What you will get out of this episode:    How I got sick in 2010 and lost my job (3:49)  My wake up call (13:37) Picking a business idea (18:16) Finding the right direction (27:17) How webinars became my thing (33:28) My money mindset issue (39:06) From my first sale to 6 figures in 12 months (41:48) Taking the next step: scaling my business (42:18) How the idea of SOMBA was born (48:32) My first live event (52:04) Big decisions: Working with a female coach and planning my own conference (55:37) Hiring my team (58:45) The next normal (1:03:37) [Recording with image]   [Link to transcript]   [Link to Apple podcast / stitcher / Google Play]   Do you want more inspiration for building your online business? Find out how I got from zero to six figures in 12 months and avoid making any mistakes by reading the top 10 reasons why most online businesses fail.   How to Build an Online Business (and Scale It the Right Way)   I was making a good living doing one on one coaching, but I always knew that if I wanted to take my online business to the next level, I had to start scaling it. From my times as a CEO, I remembered that the only way to grow a business was to hire more people. I swore to myself that if I ever started my own business, I wouldn't want its growth to be dependent on the number of employees. I wanted the business itself to be scalable.    At the time, I had no idea that my own business would make multiple 7 figures one day. My goal had been to get to 6 figures and in March 2015, I reached that goal, exactly 12 months after my first sale. It was a huge milestone, but I knew that I had to take the next step. Constantly raising my prices or taking on more clients wasn't going to be sustainable. What I had to do is scale, and here is how I did it:    Creating a Group Coaching Program I had been thinking about group coaching for a while and got this idea that I wanted to prove that I can sell in July, in the middle of the summer, when most coaches feel it's not a good time to sell. I came up with an idea for a coaching program, created a sales page, did some seeding in my free Facebook group and ended up selling 6 spots, two times. It opened my eyes: I was able to scale!    Selling Multiple Group Coaching Programs I started selling multiple group coaching programs and made them longer, first 8 weeks and then 3 months, and called them masterminds. There was no need to create tons of content, because the groups were about helping people with whatever was going on in their business at the time. I focused on coaching in the moment.    Make Groups Larger I realised that I could have more than 6 people in my groups and launched a 9 month mastermind group with 10 people. But I wanted to go further. I thought about how much time I really spend per person and decided that I could launch a new group with 18 people and still offer the same value to them. These same people went on to stay with me for years.  At this point, my group programs were generating more revenue than my one on one coaching and I decided to only keep on a few selected people as my one on one clients.    Introduce Levels I started gearing up for a massive launch of my group coaching programs. My idea was to do multiple groups of 18 people on different levels, depending on where they were at in their businesses. The further along people were, the less people would be in the group so I could assure them enough time with me.   Create a Signature Program When I sold out 4 group coaching programs, I told my business coach very proudly that I just had my biggest launch ever. This is what he said to me: And you have nothing else to sell now? His words were a turning point for me, because they made me come up with the idea for SOMBA - Sigrun's Online MBA, a new one year program where I would teach women (and a few men) everything they need to know about online business. I've been running SOMBA for 3 years now, increased the price from $1000 to $3000 and my launches have grown from $50k to $575k.    My coach's comment was crucial for me. I thought I was scaling my business with group programs, but to really reach the next level, you have to have an online course or program where you can have as many people as you want in it, without having to spend extra resources. In 2017, I finally created that course which is now my signature program, and it's a fantastic feeling.    Are you inspired to grow and scale your own online business? If my story sparked any ideas or dreams in you, I would love to hear about it. You can follow and connect with me on Facebook, Twitter, and Instagram. Free Live 5-Day Course: How to Succeed in the Next Normal in Online Business On March 9, 2020 I decided to postpone my conference, the Selfmade Summit 2020, which was supposed to take place in Reykjavik, Iceland June 18-19, 2020. To make it up to ticket holders I decided to do a virtual summit this year plus add a mastermind day with the speakers to the Selfmade Summit in 2021. In the past 2 months we've all been flooded with virtual summits and the idea of doing yet another virtual summit sounded less and less appealing. Instead I want to do something much better - a 5 day course for FREE! Over 5 days you'll learn and implement strategies to succeed in the NEXT NORMAL in online business. We'll also have all the speakers join us to share what they are doing to succeed during the crisis. Sign up for the free live 5-day course here.   Please share, subscribe and review Thank you for joining me on this episode of the Sigrun Show. If you enjoyed this episode, please share, subscribe and review on Apple Podcasts or Google Play Music so more people can enjoy the show. Click here to learn how to leave a review, then head over to Apple Podcasts for your chance to win a special thank you gift!

#61 เข้า workshop ของ Kerwin Rae ดียังไง $4,000/3 วัน คุ้มมั้ย คุ้มยิ่งกว่าคุ้ม กับพลัง energy และความรู้ที่ได้มา ของมันต้องลองเองจ๊ะ Nail It & Scale It; #NISI2020

Mike wants to get sales training into the hands of every child and school in the world. He believes confident people don't make stupid decisions, and they're confident if they can sell. He's the world's #1 sales coach for funnel builders and the author of From Single To Scale.In this episode, we talk about how entrepreneurship is MORE than just making a living – it's about finding your PURPOSE. Main talking points include:Sales training to be on schools curriculumBuild yourself out of poverty Sales is about serving an audience. Funnels have nothing to do with the systems or tools. It’s about reaching people who don’t know who you are. How funnels work: People need to find meBecome a subscriberBecome a leadBecome a customer The sale is just the end of the beginning The FIRST marketing campaign you should build for EVERY new client is to their CURRENT customer base. Mike's Book – “From Single to Scale”"It’s often not a marketing problem, but a PROCESS problem" – Mike Killen Selling Funnels: – addresses the set and forget mentality. – is VERY lucrative– more scaleable income Shout outs!Book: Rich Dad, Poor DadBook: Seth Godin – This is Marketing Documentation Program: Quip Dave FoyTroy DeanLee Jackson Connect With Mike:Website: sellyourservice.co.ukYoutube: Sell Your ServiceTwitter: @Mike_Killen Join our Facebook Group! See acast.com/privacy for privacy and opt-out information.

Videos are now a big part of the path to purchase for your products. Next to Facebook, it’s the best awareness digital channel there is. In this episode, Tim McLain of Netsertive discusses the emerging opportunity retailers have in reaching new customers with YouTube. Tim McLain will discuss how to advertise on YouTube to reach the right customers and how to create those winning videos, in the upcoming webinar: YouTube Advertising: How to Nail It. How to Scale It.  September 26, 2018 at 11:00am Pacific. Register today. Visit www.myhfa.org  

2017.11.26 - Rod Waters - Activate Part 5 (Nail It & Scale It) by C3 Church Joondalup

“There is nothing quite so useless as doing with great efficiency something that should not be done at all.” - Peter Drucker In today’s episode I’m going to challenge what I see as a religion in business... The religion of scale. Scaling has it’s benefits, but has it’s shortcomings as well. I call this a religion because entrepreneurs tend to have very strong attachments to this view point and get very defensive about it.  So what is the Religion of Scale? It’s the belief that success is equal to, or measured solely by, your ability to scale your business by growing your team, doubling or tripling your revenue, going national or maybe even international, that bigger is always better. Selected Links & References: 22 Immutable Laws of Marketing by Al Ries, Jack Trout : http://bit.ly/2h5arkm The Fisherman’s Fable: http://bit.ly/2xC3phS The Five Regrets of the Dying: http://bit.ly/1sxPDpR People mentioned in this episode: Ghandi Philip Mckernan Peter Drucker Seth Godin

Global Product Management Talk is pleased to bring you episode 087 of... The Everyday Innovator with host Chad McAllister, PhD. The podcast is all about helping people involved in innovation and managing products become more successful, grow their careers, and STANDOUT from their peers. About the Episode: I enjoyed a wonderful conversation with Saeed Khan. He started the On Product Management blog and has been a career product manager, working in Toronto, Canada and Silicon Valley. He is also a frequent speaker at product management events, including ProductCamps. I saw a presentation Saeed did on the topic of successfully using product management metrics. I wanted to explore this topic with him along with what else it takes to be a good product manager, which is what we did in this discussion. In the interview Saeed shares four categories of metrics and his 6-stage product model: Build It,Nail It,Scale It,Extend It,Milk It, andEnd It.

Paul Ahlstrom is a co-founder of Alta Growth Capital and Alta Ventures, both based in Mexico. Paul’s passion is supporting the growth of Latin America’s vibrant entrepreneur ecosystem and has invested into more than 30 promising companies focused on Mexico and Latin America. Paul has operated on both sides of the table as a venture backed entrepreneur and now as an investor. After directly observing the patterns of startup success and failure of more than 100 startup investments over the past 15 years, he noticed some amazing patterns of entrepreneurs that had the habit of getting it right. Paul distilled these observations on how to increase the odds of getting it right in the book Nail It then Scale It. He received his BA in Communications from Brigham Young University and received an honorary Doctorate from the Netanya Academic College in Netanya, Israel.   (Part 1 airs on 9.3.15) Secret -- timesaving technique Paul focuses on a few priorities, which include getting the biggest task out of the way first. ONWARD! Daily habit that contributes to success Paul makes a list detailing new ideas -- sources of inspiration -- and ways to achieve goals. Could have ruined your business -- but now -- an invaluable learning experience Paul had to overcome swinging door obstacles -- and Paul tells the whole story here. Most critical skill you think business owners need to master to be successful “A business owner has to communicate effectively and learn to understand the consumer.” Most influential lessons learned from a mentor “A mentor helped me get through the nuances of business by helping me to develop a series of processes.”     Final Round -- “Breaking Down the Recipe for Success” (Part 2 airs on 9.4.15)   What systems would you go back and put into place sooner? I would have gone back and put a system in place to aid with the start-up process. What one strategy or “recipe” would compound into big wins for business owners? Business owners who focus on building the foundation of their organization -- you have to have a solid platform to build upon. How to exceed expectations and add the most value? It starts with hiring. An individual has to fit within your company’s culture first and foremost. What strategy would you recommend new business owners focus on to best ensure success? Know the customer Innovative ideas are simple and sometimes stupid Get everyone on board How best to connect with Paul: http://altaventures.com/paul-ahlstrom/     You can also find us here: ------ OnwardNation.com ------

Paul Ahlstrom is a co-founder of Alta Growth Capital and Alta Ventures, both based in Mexico. Paul’s passion is supporting the growth of Latin America’s vibrant entrepreneur ecosystem and has invested into more than 30 promising companies focused on Mexico and Latin America. Paul has operated on both sides of the table as a venture backed entrepreneur and now as an investor. After directly observing the patterns of startup success and failure of more than 100 startup investments over the past 15 years, he noticed some amazing patterns of entrepreneurs that had the habit of getting it right. Paul distilled these observations on how to increase the odds of getting it right in the book Nail It then Scale It. He received his BA in Communications from Brigham Young University and received an honorary Doctorate from the Netanya Academic College in Netanya, Israel.   (Part 1 airs on 9.3.15) Secret -- timesaving technique Paul focuses on a few priorities, which include getting the biggest task out of the way first. ONWARD! Daily habit that contributes to success Paul makes a list detailing new ideas -- sources of inspiration -- and ways to achieve goals. Could have ruined your business -- but now -- an invaluable learning experience Paul had to overcome swinging door obstacles -- and Paul tells the whole story here. Most critical skill you think business owners need to master to be successful “A business owner has to communicate effectively and learn to understand the consumer.” Most influential lessons learned from a mentor “A mentor helped me get through the nuances of business by helping me to develop a series of processes.”     Final Round -- “Breaking Down the Recipe for Success” (Part 2 airs on 9.4.15)   What systems would you go back and put into place sooner? I would have gone back and put a system in place to aid with the start-up process. What one strategy or “recipe” would compound into big wins for business owners? Business owners who focus on building the foundation of their organization -- you have to have a solid platform to build upon. How to exceed expectations and add the most value? It starts with hiring. An individual has to fit within your company’s culture first and foremost. What strategy would you recommend new business owners focus on to best ensure success? Know the customer Innovative ideas are simple and sometimes stupid Get everyone on board How best to connect with Paul: http://altaventures.com/paul-ahlstrom/     You can also find us here: ------ OnwardNation.com ------