Podcasts about Chantelle

In this episode of The Decoding Success Podcast, Matt sits down with renowned sexologist, therapist, and intimacy expert Chantelle Otten for a powerful conversation about self-love, intimacy, connection, identity, and what it truly means to find yourself again. Free Brand Strategy Call: https://freebrandcall.com/mattlebris/ Watch all episodes on YouTube: https://www.youtube.com/@MattLeBris Many people spend years searching for deeper relationships, more meaningful friendships, and lasting love without realizing that the relationship they are missing most is the one they have with themselves. Chantelle explains why so many people feel disconnected in today's world, how fear, loneliness, people-pleasing, and external validation pull us away from ourselves, and why intimacy is about so much more than sex. Together, Matt and Chantelle explore the connection between self-awareness and healthy relationships, the importance of curiosity over certainty, and how the people in our lives often serve as mirrors reflecting both our strengths and our blind spots. The conversation dives into therapy, attachment styles, resilience, self-discovery, friendship, grief, courage, and the surprising role that fun plays in living a fulfilling life. Chantelle also shares deeply personal reflections on love, loss, her mother's final life lessons, and the reminder that success means very little if we forget to actually enjoy the life we're building. If you've ever felt disconnected, lonely, stuck, misunderstood, or unsure of who you are becoming, this conversation offers a refreshing perspective on how to reconnect with yourself and create a life that feels more authentic, meaningful, and alive. In this episode, you'll learn: Why so many people feel disconnected from themselves The surprising connection between intimacy and self-awareness How fear and external validation impact your relationships Why loneliness can exist even when you're surrounded by people The role friends play in helping us discover who we are How to receive feedback without losing yourself Why curiosity is essential for personal growth The difference between confidence and courage How healthy relationships act as mirrors for self-discovery Why self-love requires action, not just affirmation The impact of grief, loss, and resilience on personal growth Why "having more fun" may be the advice we all need most Connect with Chantelle: Instagram: https://www.instagram.com/chantelle_otten_sexologist/ Website: https://chantelleotten.com/ Connect with Matt: Instagram: https://www.instagram.com/matt_lebris/

A gay alien, shower power, Amy tries to make a connection at a dog park, Ryan also tries to make a connection through a man who was singing on his bike, Amy has an interesting audition, Ryan loses battery in an EV in the middle of nowhere, Ryan performs for small town sheet metal daddies, a hilarious diary entry, two writer- inner PLT stories that will have you dying and as always we end with a game that Amy hates! Hosted on Acast. See acast.com/privacy for more information.

Peter Tom and Chantelle examine all the new features in cars that try and do the same thing in different ways and in different places. Tom provides an update on the preparation of Round 2 of the Production Cars Race Series at Goulburn. Peter talks about some dealerships being crowded while others are a ghost town. Plug-in Hybrid vs Hybrid.Follow us on Instagram and email us alltorque@outlook.com.au

Send us Fan MailSEXOLOGIST REVEALS ALL: Why Women Lose Libido in Relationships? How to Heal From TRAUMA? | Chantelle Otten __________________________If you want to watch the full video with Chantelle, click the link below

The ABC's internationally award-winning podcast Expanse, exploring big stories from across Australia, looked at the mysterious case of the Nannup Four for its sixth season. Host Dominique Bayens investigated the 2007 disappearance of Chantelle and Leela McDougall, Tony Popic, and a man known as Simon Kadwill from the town of Nannup in Western Australia. Simon was actually a name taken on by a man called Gary Felton who led a doomsday group called The Truth Fellowship. Dominique spoke with Let's Talk About Sects about the series in March, and is back to give us an update and a way that listeners may be able to help the families and loved ones left behind.LinksHelp find the Nannup Four — Barry McIntosh's fundraiserLast chance for answers in Nannup Four cold case as police admit search error — by Dominique Bayens, ABC News, 21 April 2026Expanse: The Nannup Four — Australian Broadcasting Corporation, 2026You can support Let's Talk About Sects here. Find Sarah's audiobook Do As I Say here. If you have been personally affected by involvement in a cult, or would like to support those who have been, you can find support with or donate to Cult Information and Family Support if you're in Australia (via www.cifs.org.au), and you can find resources outside of Australia with the International Cultic Studies Association (via www.icsahome.com). If you or someone you know is in crisis or needs support right now, please call Lifeline on 13 11 14 in Australia, or find your local crisis centre via the International Association for Suicide Prevention website at www.iasp.info. Hosted on Acast. See acast.com/privacy for more information.

Want to ask a question, or share what you loved? Send us a text!In this episode I sit down with one of my favourite humans in the coaching world, Chantelle Gallow. Chantelle and I first met when we started together as behavioural therapists in 2012. She's had many career changes since, and refers to herself as a 'professional zigzagger.' She's also just navigated her fourth international move... you know it's going to be an interesting convo!In this conversation we go deep into...What three (okay, four) international moves — most of them to cities she'd never visited — taught Chantelle about her own resilience and decision-makingThe "phase two" crossroads in business: what it looks like, why so many capable people stall there, and what evolution actually requiresCoaching as a skillset, not a credential — how you can coach people who seem 'further ahead' than you (and why you're leaving money on the table if you're not)The special kind of confidence it takes to sit at tables that would intimidate most coaches (and where that confidence actually comes from)Why justice-minded, impact-driven people should be making more moneyWhat the research on money and happiness actually says, and what it's missingHow to keep showing up when it feels like the world is on fireFollow Chantelle on Instagram and SubstackAnd... When you're ready to work with me to build a simpler, more profitable business that genuinely fulfils you — here's where to start:The Audacity — my free 7-day private podcast. The best place to begin if you're new here.The IMPACT Method - my psychology backed coaching session framework. Join 2000+ other coaches also using this method.The Midas Coach - one of the only entirely psychology backed coaching certifications in the world. Open in April & October. Join, or join the waitlist here.The Seven Transformations + The Collective — the 'fulfillment first' philosophy and method that helps you build a business around your best clients, your greatest skills, and the life you actually want to be living. If you're done overcomplicating business, this is where that changes. Enrol here.The Uncapped Intensive — two sessions with me to find the money that's already in front of you, simplify your plan to scale, and clear whatever's sitting between you and your next level. Check availability & book.The Mastermind — for established founders who want to do legacy-leaving work, get paid really well for it, and actually have a life at the same time. This is a hybrid 1-1 and intimate mastermind space. Apply here.Support the show

* This is a previously recorded episode. Apologies for the tardiness of this episode*In this episode, Chantelle and Christian take on a big challenge, ranking their top 20 greatest actresses of all time. from classic Hollywood legends to modern powerhouses, they celebrate the performances, versatility, and cultural impact that define true greatness on screen.Expect passionate debates, surprising picks and plenty of love for the women who shaped cinema across generations. This episode is a tribute to the actresses whose talent and presence contine to inspire movie lovers everywhere.

Please join us for “Understanding the Impact of Restraint and Seclusion: A Parent Panel Discussion.”Chantelle HydeChantelle's advocacy began with her desire to support families after learning that her daughter was locked in a room at school. She has appeared on Global News and CTV W5, sharing her family's journey. With a background in adult education, business, and Self-Reg Foundations, she is working with politicians and top provincial advocates to bring the issues and alternatives to seclusion and restraint to public light. Chantelle hopes to bring positive change to systems across Canada.Courtney LitzingerCourtney is the Project Manager for AASR. She earned her BA in Psychology from the University of Pittsburgh. She has spent over 15 years dedicating her professional life to the human services field, working with individuals with both intellectual and physical disabilities. She is the mother of 3 amazing children, the oldest of whom is Autistic. Her goal is to support the removal of barriers for families in their communities.Melissa CusterMelissa is a stay-at-home mother of two amazing neurodivergent boys. She has a BS in Psychology from UWGB and is a member of her school district's SEPAC. She currently homeschools her older son and is a Pharmacy Tech on weekends. She found out she was neurodivergent herself at age 40. After all the difficulties with her older son's education, it opened her eyes to the need to further educate herself and advocate for her family. She attended the WI Family Leadership Institute in 2024 and is now committed to being a fierce advocate for change.Sarah Johnston-WaughSarah is a bookkeeper and a mom of 5. When her youngest, who is 9 and autistic, was repeatedly restrained in his special education program, she decided to learn as much as possible about ways to prevent this from continuing to happen in our school system. Sarah is a firm believer in Dr. Ross Greene's work and hopes to see a change towards a more collaborative approach in the classrooms in our future.Cassie AtallahCassie Atallah is a Trauma-Informed Changemaker with 10 years of teaching experience and 12 years of experience parenting her gifted, autistic son, who has become her greatest teacher. She has dedicated much of her time to learning about healthy, equitable approaches to extreme behavior. She shares this knowledge in her work as the co-founder and co-leader of EndSaR-MI and EndSaR-NJ, two organizations dedicated to creating safe schools without seclusion and restraint by finding creative ways to meet student needs in order to prevent meltdowns. She also creates content and offers coaching and training through inueri insight.Support the show

Haven Johnson found running as she quit drinking and the allure of trail kilometres and the community around it was so strong she felt supported and strong enough to stay sober. She felt safe amongst those trails and runners in a way she had never before. When Amanda Palmer met her at a local Capra group run, the pair hit it off. As Amanda learned more of Haven's story, it was clear that this was a story that needed to be told. Haven trusted Amanda enough to green light the project and now the two have a beautiful film called “Haven” that will debut this Thursday, April 2, as part of our Trail Running Film Festival evening at the Rio Theatre, and Chantelle and I were so grateful to hear more about it. This was a fun and emotional chat, and we're thrilled to share it.Haven started a sober run club:Pink Cloud Run ClubAmanda shouted out the fund for their great support:Women's Trailrunning FundHelp us get to 2,000 subscribers. We are getting close!Film Description:Directed by Amanda Palmer, the film follows a 43-year-old single mother named Haven, who finds sobriety and an unexpected lifeline in trail running. What begins as a way to quiet the chaos inside becomes a two-year journey toward her first 50km ultramarathon, The Squamish 50. Along the way, Haven discovers a trail-running community that lifts her up and refuses to let her journey be a solitary one. This is a story of resilience and the power of community that keeps showing up.The Last Episode:The Trail Running Film Festival:The Miller Minutes:Crossing Lines:Food Fight Friday:Listen where you listen:Spotify: Click HereApple Podcasts: Click HereMusic by Paolo Argentino from PixabayWe're on the journey to 2,000 subscribers. Please help us get there!If you enjoy this podcast, I would really appreciate it if you could like, share, subscribe, or comment! I'm trying to make this the best trail running podcast it can be, and I certainly appreciate your time. Thank you all and happy trails :) Get full access to Community Trail Running at communitytrailrunning.substack.com/subscribe

Are your teachers asking for more pay while you're still not paying yourself enough?In this episode, Chantelle and Michelle dive into one of the most uncomfortable (and common) challenges studio owners face: navigating teacher pay requests without sacrificing your own income or the health of your business. This is an honest, practical conversation about boundaries, profitability, and leading with clarity instead of emotion.You'll learn:How to confidently respond to pay requests without feeling guilty or reactiveWhy your current wage structure might be the reason you're not paying yourselfA simple way to structure pay that rewards retention and supports studio growthThis is the kind of conversation that shifts everything, not just your numbers, but how you show up as a leader in your studio.

Even when you feel like giving up, God can give you the strength to keep going and lift others along the way. -------- Thank you for listening! Your support of Joni and Friends helps make this show possible.     Joni and Friends envisions a world where every person with a disability finds hope, dignity, and their place in the body of Christ. Become part of the global movement today at www.joniandfriends.org   Find more encouragement on Instagram, TikTok, Facebook, and YouTube.

Expanse is the ABC's internationally award-winning podcast exploring big stories from across Australia, and it's sixth season sees host Dominique Bayens investigate the unsettling circumstances surrounding the 2007 disappearance of four people from the town of Nannup in Western Australia: Chantelle and Leila McDougall, Tony Popic, and a man known as Simon Kadwill. Simon espoused a doomsday belief system in online forums and through his book, Servers of the Divine Plan. And when it came to his relationship with the much younger Chantelle, many close to her had noticed his controlling behaviours.LinksExpanse: The Nannup Four — Australian Broadcasting Corporation, 2026The curious case of the Nannup Four — by Dominique Bayens for the Expanse podcast, ABC, 7 March 2026You can support Let's Talk About Sects here. If you have been personally affected by involvement in a cult, or would like to support those who have been, you can find support with or donate to Cult Information and Family Support if you're in Australia (via www.cifs.org.au), and you can find resources outside of Australia with the International Cultic Studies Association (via www.icsahome.com). Find Sarah's audiobook Do As I Say here. With thanks to Money Saver Home Loans, supporting partner for this episode of Let's Talk About Sects. Hosted on Acast. See acast.com/privacy for more information.

Australian VBAC Stories are back! And we've got a cracker of a VBAC story for you... In celebration of Multiple Birth Awareness Week, Katelyn speaks with Brooke who shares her amazing TWIN VBAC story!Brooke's first birth ended in an emergency caesarean after a breech diagnosis and a series of interventions that ultimately left her feeling disempowered and separated from her baby in those early hours. Despite having strong birth knowledge and support, the experience was not what she had hoped for, and it shaped how she approached her next pregnancy.When Brooke fell pregnant again, she discovered she was carrying twins. Navigating a twin pregnancy after a caesarean came with its own set of challenges, both physically and within the maternity system.Her labour with the twins was intense and, at times, overwhelming. Brooke speaks candidly about the impact of past trauma during labour, the moments she felt like she couldn't continue, and the support around her that helped her keep going. After a long and demanding labour, she birthed both of her boys vaginally with assistance, describing the experience as one of the hardest and most significant moments of her life.In the postpartum period, Brooke reflects on the realities of recovering from a twin VBAC, navigating feeding challenges, and adjusting to life with newborn twins and a toddler. She also shares the role of community support, both during pregnancy and after birth, and how this shaped her overall experience.This episode explores the intersection of preparation, support, and circumstance, highlighting how different each birth can be, even with the same mother. Brooke's story is a reminder of the importance of informed choice, supportive care, and the space to process birth experiences in your own way.Brooke would like to share the following thanks:Would love to thank My amazing midwife and mother Janine O'Brien @ibirth. The wealth of knowledge you have is incredible. I always felt, loved, heard and supported through every decision I made. To my birth team - Dr Marisa Martin thank you for supporting and believing in me that I could achieve a VBAC! Jo hunter, Chantelle, Ash and UTS student midwife Lara, thank you so much for creating a safe space and for being there for me even though, I almost turned into a wild banshee during birthing my babies earth side lol

Pete Matthew and Roger Weeks cover self-employed saving rates, inheritance tax and estate planning, and how dividends are treated inside pension drawdown (including SIPPs). They also discuss salary sacrifice and contribution limits, the pros and cons of recycling tax-free cash, and whether to overpay your mortgage or invest via a Stocks & Shares ISA. Shownotes: https://meaningfulmoney.tv/QA42  01:07  Question 1 Hi Pete and Roger, Thank you for your amazing podcast! My question is about budgeting & savings percentages: Should you aim for a % of your gross pay or your net pay when it comes to aiming for a savings percentage? e.g. Invest 20% of gross or net? I'm self employed and work contract to contract. From each contract payment I have to give 25% to agents and lawyers. Then I get paid the rest and have to put aside some of the money ready for the Tax man. When planning for how much I should save / invest from each contract payment should I be putting aside: 20% of the original contract amount? (which would be prior to the agents taking their cut and prior to the tax man taking his cut?) 20% of the amount left after the agents but prior to the tax man? Or 20% after both the agent cut and tax man cut? Thank you! Isabel 05:50  Question 2 I am a 70 year old widow with no children.  My current net worth is about £2 million. This is made of of a house (£500,000), savings and investments (£1,150,000) and a drawdown pension pot of £350,000 which I inherited from my husband.  My husband died aged 68 so the pension pot is currently tax free. I plan to leave our inheritance tax free allowances of £650,000 to family, mostly nephews and nieces and the reminder to charities.  The drawdown pension will also go to named family members until the rules change in 2027 after which this will also go to charity.   I understand that this would mean my estate wouldn't be subject to inheritance tax.  Am I right about this? Is there anything I might not have thought about or any flaws in my thinking? Thank you for your very informative podcast, Susan 08:24  Question 3 Hi Pete and Roger,  I'm still catching up on the back catalogue and am still loving the show, the listener questions are a great alternative, absolutely brilliant :) My mind has been wandering as it usually does, and this time thinking about my retirement plan and what dividends will look like at retirement. I have some queries I would love you to clarify please if possible. As it stands I have a combination of SIPP and stocks & shares ISAs all globally diversified with various stocks and ETFs etc and also a NHS DB pension.  I'm about to turn 49 and planning on a retirement at around 60. I'm trying to plan in the most tax efficient way (obviously this may change with future governments). For now though I am trying to max out my ISAs regularly for the tax free benefits and in particular focussing on a goal of using global ETF high yield dividends as income  annually at retirement. I have a Vanguard SIPP with 3 ETFs. I plan to take the 25% tax free amount from this when I retire. The rest (75%) I plan to leave as is, in the same ETFs and as they will hopefully still be paying dividends, I am a little confused as to how these will be regarded, such as for tax purposes? My assumption is the dividends will be added as cash to my now 75% remaining pot and then if I start to drawdown on this then I guess I will be taxed as normal depending on my tax status at the time only on what I drawdown as income. However when the dividends are added to my drawdown (75%) portfolio will this be part of my annual tax free (currently £500) dividend allowance OR will they not count as they are in my "pension pot" (and not classed as income) as is the case currently pre-retirement? At the present should I actually be adding the dividends that I currently receive in my pension pot to my annual tax free allowance (£500 for me)? (I assumed dividends in a SIPP don't need declaring/adding up towards your annual tax free dividend allowance). I hope that all makes sense? Thanks for all your work with the podcasts and Listener Questions too, you guys are awesome! Cheers lads, Jon 13:22 Question 4 Dear Pete and Roger, I've just turned off lifestyling on my pension thanks to your excellent podcast and videos. You may have saved me thousands so many thanks! I now have a cunning plan! I work for a university and have a hybrid pension with the Universities Superannuation Scheme (USS). Payments for my regular defined benefit (DB) pension are made via salary sacrifice. I'm also making additional voluntary contributions to the defined contribution (DC) part of USS, also by salary sacrifice. I've increased these DC payments to a level where my reduced effective pay is just above the level of the National Living Wage. As all my USS contributions, DB and DC, are made by salary sacrifice, they count as employer contributions. As I understand it, I am also allowed to make employee pension contributions to an entirely separate SIPP up to the full level of my Relevant Earnings, which in my case is my salary alone. Is that correct? If so, am I allowed to make employee contributions up to the level of my original salary (before salary sacrifice reductions)? Or am I only allowed to make employee contributions up to the level or my reduced salary (after salary sacrifice), just above the level of the National Living Wage? Is my plan a sound one or is it a cunning plan worthy of Baldrick? I'm 54 years old and a basic rate tax payer with a salary of about £37,000 per annum. I do not expect to be promoted. Simon 17:56  Question 5 Hi Pete and Roger, Long time listener and watcher on YouTube and think it is absolutely wonderful all the free good advice you put out there. I hope you give yourselves a pat on the back for helping so many people build their wealth and no doubt have a better future in their latter years than they would have had without you. As I reach a certain age I am pondering a strategy and was wondering if you could advise if this is a flawed approach, letting the tax tail wag the dog or perfectly valid. I've never heard anyone suggest it and can't believe that I have an idea that experts haven't thought of. It involves recycling tax free lump sums from an existing DC pension. My understanding is that you have to "break" ALL the conditions to breach the recycling rules and the one I am considering not breaking is "tax free lump sum is less than £7,500 in any 12 month period". The idea is this: - Crystalise 30K. £22.5K into a drawdown pot and left untouched so as to not trigger the MPAA. £7.5K tax free cash withdrawn - Take the £7.5K tax free cash and recycle it into a new SIPP - Benefit from 40% tax relief to gain an additional £5K - Do the same a year later and repeat until actual retirement If I did this for the 10 years between first accessing my DC pension and retiring from employment at state pension age that's an extra £50K "free". The only downside I can see is that by crystalising you remove a portion of your existing DC pot from being able to have a 25% tax free slice of a bigger pie in the future. However I would have thought by putting the tax relief and tax free cash into a new SIPP, plus 25% of that total being tax free second time around when withdrawn, it would outweigh the downside, particularly if you think you're going to be a lower rate tax payer in actual retirement. Any thoughts gratefully received. Keep up the great work and fantastic content. Kind Regards, Tom 24:40  Question 6 Hi Rodge & Pete Love the energy of the show, both educational and also very funny one of my favourite financial podcasts! I recently purchased my first home solo at 35 on a 39 year mortgage term which takes me above the standard retirement age and I do hope I am not working full time by the age of 74. I went with the longer mortgage term to keep monthly costs down initially with the plan to possibly review this when my fixed term comes to end in 2030. I contribute monthly to my S&S ISA currently £200 with the plan to double this in 2026 but should I be diverting some of these funds instead to overpay the mortgage? I'm conflicted about this as I believe I will get better returns on the S&S ISA over the 39 year period vs saving interest on the mortgage. I currently contribute to my employer DC pension and also have a fully funded 3 month emergency fund so any spare cash can be put to work for my future. Thanks, Chantelle  

How to Leverage Brand Differentiation for Massive B2B Growth In the increasingly competitive and saturated world of B2B SaaS and tech, clear brand differentiation and strategic positioning are the most overlooked levers for sustainable growth. While often dismissed, these are critical components in helping companies directly shorten sales cycles and lower their customer acquisition costs (CAC). When done the right way, they can transform everything from strategic alignment across teams to campaign effectiveness and sales velocity. So how can B2B marketing teams develop clear brand differentiation strategy that drives measurable revenue? That's why we're talking to Chantelle Little (Founder and CEO, Tiller Digital), who shares her expertise on how to leverage brand differentiation for massive B2B growth. During our conversation, Chantelle discussed why clear brand differentiation and positioning are underrated growth levers for SaaS and tech companies, especially regarding shorten sales cycles and lowering CAC. She also highlighted the importance of strategic alignment and effective positioning, particularly in the face of increasing competition and the market's maturity. Chantelle discussed why understanding customer pain points is crucial, and how to leverage AI for audience insights. She provided advice on conducting competitor analyses, gathering customer feedback, and leveraging metrics like unaided recall and CAC to quantify brand performance. Chantelle also underscored the necessity of aligning product marketing and sales teams for impactful branding and scaling. https://youtu.be/IF4TaI0QAfU Topics discussed in episode: [00:00] Why brand differentiation is a non-negotiable now in the world of SaaS [02:36] Why AI is a double-edged sword: great for starting positioning work, but dangerous if human judgment isn’t layered in [08:40] The pushback founders give (“it’s too early”) and why those that invest early remove friction from fundraising, hiring, and conversion  [11:49] Key pitfalls to avoid regarding brand differentiation (and branding in general) [20:14] How to make brand ROI tangible: work backward from customer lifetime value (CLV), target a specific CAC reduction, and show the revenue math in founder language  [28:34] The 4-step positioning framework:  1) Define your market and competitive alternatives,  2) Gather customer interviews, surveys and competitor audits,  3) Mine for real differentiation beyond table stakes,  4) Operationalize across the website, sales decks and outbound  [39:31] Metrics for proving brand’s impact: unaided recall, branded search growth, direct traffic, CAC trends, conversion rates, sales cycle length, and inbound lead quality Companies and links mentioned: Chantelle Little on LinkedIn  Tiller Digital G2 Transcript Christian Klepp, Chantelle Little Chantelle Little  00:00 One key pitfall I see is just treating brand as a cosmetic exercise, right? So it’s really, especially when people are, you know, not super familiar with brand, not super familiar with marketing. It can be really easy to, you know, associate logo with brand, and it’s, it’s a lot more comprehensive than that. Christian Klepp  00:19 It’s something that tends to get overlooked in the world of B2B SaaS and tech, yet it’s a crucial component in helping companies to shorten sales cycles and lower Customer Acquisition Costs (CAC) I’m talking about clear brand differentiation and positioning. When done the right way, it can transform everything from strategic alignment across teams to campaign effectiveness and sales velocity. So how can B2B Marketing Teams develop clear brand differentiation for growth? Welcome to this episode of the B2B Marketers in the Mission podcast, and I’m your host, Christian Klepp, today I’ll be talking to Chantelle Little, who will be answering this question. She’s the founder and CEO of Tiller Digital that helps B2B, SaaS and tech companies scale through strategic customer centric marketing. Tune in to find out more about what the speed to be Marketers Mission is okay, and away we go. Chantelle Little, welcome to the show. Chantelle Little  01:13 Thanks for having me, Christian. I appreciate it. Christian Klepp  01:15 Great to have you on the show. You know, we had such a great pre interview conversation, and I’m really looking forward to this discussion because, man, this is something that’s so important. And I’m not saying this because I also do branding, but it’s just something that I think is really important. I personally feel from my own experience, it’s something that tends to get overlooked a lot, especially in in the world that you operate in, which is in B2B, SaaS and tech, all right, so I’m going to keep the audience in suspense a little while longer, while I go through the first question. Chantelle Little  01:48 Okay, sounds good. Christian Klepp  01:49 So you’re on a mission to help B2B SaaS teams clarify their story, sharpen positioning, and build websites that drive pipeline. And who doesn’t want that? I think is the better question. But for this conversation, I’d like to narrow it down to the topic of how clear brand differentiation and positioning shorten sales cycles and lower CAC. So for those that don’t know what CAC is, it’s Customer Acquisition Cost. So let’s kick off the conversation with two questions, and I’m happy to repeat them. So question number one, why do you believe that brand differentiation is the most underrated growth lever in B2B? And question number two, as a follow up, where do you see many B2B SaaS companies struggle? Chantelle Little  02:36 Yeah, well, maybe I can kick off with the differentiation and positioning pieces. I think one thought that comes to mind is that differentiation from a branding perspective, perspective has always mattered. But the market has changed a lot in in the last decade, but even in the last 18 months, last two years, it has shifted a lot. One of the things that has changed so much is that the SaaS market in particular has matured a lot over the last number of years. And I love to follow all the stats on what’s happening in the market. And if you just consider that, we’re like mid 2020s, and it’s like the SaaS market is roughly 300, 400 billion. And a lot of you know data out there suggesting that that market could double between now and 2030 so in the next four years, kind of thing, we might see that market reach closer to 700 billion. So I share that, because a decade ago, when people were entering the SaaS market, there were fewer that. There was less competition. There were fewer people to actually compete with. By nature, there were fewer buyers as well, because less companies have shifted a lot in terms of their use of SaaS products in operating their businesses, but the market has shifted so it’s more mature, there’s more competition, there’s higher expectations that come with that as well. And then the other thing you know, in addition to saturation in the market, is that the barriers to entry have dramatically lowered, right? So I think last week, I was reading an article about, yet again, another company that has used lovable to launch a you know, product in market within two weeks and generated millions of dollars of revenue. I’m worried about misstating the facts so, but it was like millions of revenue in a short period of time. So when the barriers are lower, the market is saturated, there’s more of a need for differentiation, and I’m really passionate about that, because if we communicate the same story, and if we communicate sameness, we’re never going to win. AI (Artificial Intelligence), obviously lovable is a good example of an AI platform companies are using, but it also has accelerated the ability to create products, but also it is contributing to sameness, like if you put your your competitors into AI and you ask it to spit out positioning for you and your key messaging, it’s a great start, and I’m actually. A huge advocate of using AI for those those steps, but probably talk about that a little bit later in the podcast too. But it’s really critical that human judgment is layered into that that work. Otherwise, you know, brands will be just spit out from AI, and by nature, they will probably become more similar, not more distinct. So those are a couple to answer. Kind of the first question on why I think it’s underrated. I think if companies can really nail that, it really helps with getting traction, and not just, you know, a little bubble of success, but long term traction and long term performance, which is really key. That’s a that’s a big one for brand. So hopefully that that helps, and then I could go into, like, some of the things where I see companies really struggling. I think there’s a few areas I think that a lot of companies, really, if I’m talking early stage for a moment, a lot of companies that I’ve worked with, or I’ve seen, have really struggled to understand the power of getting those foundational brand pieces figured out. So if I use positioning as an example, if you don’t get your positioning correct, all the money invested after that really might, you know, not work in the way that you’re hoping it will work. So it’s kind of going to that foundational layer, and really making sure the foundation is solid, and then building off of that foundation worth saying, hard to get it right. You know, like the first time, you’re constantly iterating on your positioning, not just in the early stage, but as you scale up, you know, I go back to our positioning as a company every year, if not more frequently than that, and you start to tune and experiment and hone it. But I think the core piece is that if you don’t position yourself, you will be positioned by the market, and it may not be in your favor. So being intentional and strategic about that, it may be seemingly insignificant, but it’s really, really critical in terms of getting momentum. So that’s just kind of one thing is like undervaluing brand, which I know we’re going to talk about more here today. Christian Klepp  07:14 Absolutely, absolutely no thanks for sharing that. And that’s something that like, really, you know, when you brought it up, it makes me clench my teeth and I just, I just like, you know, because every time, I mean, not always, you know, certainly there’s, there’s companies that we work with that, um, they either do get it or they’re open to a different perspective, right? Chantelle Little  07:37 Yeah. Christian Klepp  07:38 But more often than not, especially in B2B, I always find that there’s always got to be somebody down there that pushes back on the whole branding aspect and says that’s a complete waste of our time. Chantelle Little  07:50 Yes. Christian Klepp  07:51 Right? And I feel, and perhaps this has been your experience as well. But not to sound harsh, but you know, ignorance is bliss. Chantelle Little  07:57 Yes. Christian Klepp  07:59 Because, you know, if people don’t understand something the dangerous Well, if I don’t understand it, then perhaps it’s not that important, and nothing can be further from the truth. Chantelle Little  08:11 Yeah. Christian Klepp  08:11 Right. So what’s your take on that? Because, I mean, you must, you know, in your in your day to day dealings with clients, especially in those sectors that you serve, you probably get some pushback on, well, why should we do this foundation piece? Why should we do this branding like, you know, we it just sounds like it’s gonna run up, you know, our costs, it’s, it’s, it’s more investment. Why should we do that? We should focus on generating pipeline instead. But what’s your take on that? Chantelle Little  08:40 Yeah, I definitely have experienced that, so it’s a great question. And have come up that come up against that a lot, and I don’t like generalizations, but generally speaking, a lot of founders that you know, I’ve had the opportunity to speak with and work with over the years are not necessarily coming from a marketing background, and often not coming from a sales background as well. They they usually have a specific area of expertise. It could be domain knowledge, it could be subject matter knowledge, but they’re very focused on the product itself, especially in the SaaS space. So it’s, it’s very product centric. And that’s good, because if, if all you have is sales and marketing and you don’t have a product, then it doesn’t work. Either it’s it’s really about this balance and this, this tension between the two. So the pushback that I often get is that it’s too early to invest in brand. That’s the the one that I hear quite frequently. It’s not worth the investment, or it’s too early, or we need to have 100 customers before we’re going to spend that much money or that much effort. And I think some of it stems from limited data pools. We only have so much data, and we only have so many customers we can speak to that spending money on it. Now we’re making too many hypotheses. So why would we over invest? And like I said, a balance is needed because you don’t want to over invest. But the pattern that I see sometimes downstream is that those founders are sometimes struggling to get investment, struggling to attract top talent, struggling to, you know, convince beta users to convert into paid customers. There there’s some downstream effects that happen and they offer. There’s nuance to its of course, that changes by the nature of the business. But my observation is that founders that are willing to invest, you know that reasonable amount in brand see friction removed from a lot of those different kind of goals that they’re trying to achieve. So I think that that’s, that’s super, super key, is that, you know, proper positioning, proper differentiation, and I mean even going to the visual side of branding as well. Is that credible brand? It really helps, especially in a world where there is a lot of skepticism, right? Like, is that fake? Is that real? Like, am I really going to spend money on that? It concerns compliance, like, the list goes on. You know? How do I know this is credible? And brand plays a really, really big, critical role in that. So I do see that pattern quite a bit, and I’ve seen those that are willing to take the investment, and I’ve seen friction be removed. Christian Klepp  11:30 Yeah, yeah, no, absolutely, absolutely. I’m going to move us on to the next question about key pitfalls. So if we’re talking about marketing teams within B2B SaaS or tech. What are some of these key pitfalls that you would say they should be avoiding, and what should they do instead?   Chantelle Little  11:49 Yeah, so there’s a couple that come to mind. One is, one key pitfall I see is just treating brand as a cosmetic exercise, right? So it’s really, especially when people are, you know, not super familiar with brand, not super familiar with marketing, it can be really easy to, you know, associate logo with brand, and it’s, it’s a lot more comprehensive than that. So I think just remembering that just because you have a nice logo, it doesn’t mean that you’ve clearly positioned yourself. Just because you have a really strong, you know, a nice looking website, it doesn’t mean that the value has been clearly articulated and that you’ve differentiated yourself from, you know, competitors, and that all can go go right through. So it really impacts, you know, sales. If you don’t get those, those P those, those specific foundations in place. So I think you know do instead is you want to start with the positioning as the most critical piece, clarify what market you’re playing in. So this is, like, really practical, but like, clarify what market you’re playing in, because you want to make it easy for buyers to assess you against competitive alternatives. This is really challenging if you’re creating a new category, because the competitive alternatives are less clear. But if you’re entering a market where there are more competitive alternatives, like really making sure that you, you know, figure out what market you’re playing in and what value you’re you’re delivering. So that’s kind of like a couple of key things. So that’s one pitfall. The other one that I definitely could talk about for a while is just over reliance on internal perspective. So this is again challenging, and I see it at different stages, because, you know, I’ve worked with, you know, different founders or leadership teams at variety of different scales, some pre revenue, most in sort of a mid market growth phase, a rate up through it to enterprise. So you see this in different ways, shapes and forms. When you’re in the earlier stages, you have a lot of assumptions that you’re making as an internal team. So the more beta users you can talk to, the more potential customers you can talk to, and if none of that’s available, leverage look alike audiences like get as much input as you can to shape your strategy. It’s quite high risk, and it’s usually ineffective to sit in a room with two people that like your idea, and just brainstorm and build a strategy, because it’s not informed by much other than a couple people’s perspectives. So that’s that’s kind of one at larger scales. This gets really tricky, because if you have an executive team of 10 people, right, and then you have other layers of leadership, so Csuite, and maybe there’s VPs (Vice President) and director levels. It’s really tricky for all those people to get into a room and start to debate what makes sense, because sometimes ego gets in the way. You know, people have their own unique perspective, and then, as a marketer, you’re kind of left with trying to integrate all of that. So I’m a big believer in getting customer feedback, be it interviews, be it surveys, you know, if you’re a B2B tech company or SaaS company, looking at competitor reviews on G2 like, looking for patterns in vocabulary, in how people talk about pain solutions, whatever it might be if you don’t have G2 profiles, like, you know, you can go and get look at your competitors, G2 profiles, and start to look at what people are complaining about and what they’re celebrating about your competitors. And you can mine for patterns there. So that’s, that’s another pitfall is just like over reliance on on internal perspective, and then the the cascading effect of all the assumptions that are made in that in that process as well. Christian Klepp  15:42 Yeah, yeah. No, I was, um, I was kind of having a little bit of a chuckle to myself when you said over relying internal perspective. Because, um, it’s, um, I think, I think they’ve diagnosed this, um, this malaise. It’s um, it’s analysis paralysis and opinion. Chantelle Little  16:00 Oh, nice, yeah, yeah, yeah. Christian Klepp  16:03 Yeah. I tried to say that with a very serious face, yes, but, um, but it’s but it’s so true though, right? Like you just mentioned it, and I’ve been in situations. I’ve certainly been in meetings where there was this constant and very heated, like debate about positioning on what the brand stands for from an internal perspective. And it was usually like, unfortunately, more often than not, the loudest voice in the room at once, right? Chantelle Little  16:30 Yeah. Christian Klepp  16:31 Or, depending on the person’s level of seniority as well. And I would then see that falter when they take it to market. Chantelle Little  16:41 Yes. Christian Klepp  16:41 Because, as you rightfully pointed out, just because they agreed upon it in the meeting room, that doesn’t mean that the market agrees with that person. Chantelle Little  16:49 Yes, yes, yeah. Real balance to to to find, and it’s not easy, but it is also surprising how many companies are reluctant. I mean, I talk to B2B, SaaS companies, day in and day out, and there is a reluctancy to ask the customer for a case study or to ask the customer for an interview or survey. And I think some of it comes from, you know, it takes time and energy, which is a very precious commodity in today’s world. But sometimes, I think deep down, people don’t really want to know because they’re trying to protect something, and that’s really tricky. So I think a growth mindset and being willing to accept that customer feedback can be quite, quite powerful, because it creates an ally and ambassador from the customer, not always, but that’s the vision, that’s the goal, right? So if done properly, it really can create that. And then now we have fuel to put in the marketing engine that will help us go further, faster. And that’s a really exciting thing. Christian Klepp  17:57 It is an exciting thing. It is also a very thin line to walk, because I’ve been in a situation previously where I was a product marketer and I had to go out into the field with salespeople and listen to the way that they would conduct, conduct the meetings with the prospects, and listen to the concerns, the objections and the questions and whatnot, right? And from there to your point is, we can see what the prospect really thinks about the product. Chantelle Little  18:26 Yes. Christian Klepp  18:27 Versus what the you know, sometimes when the sales come back, they say, oh yeah. The meeting, the meeting went well. They said they think about it. But when you’re actually there in the meeting, then you actually hear what their concerns are, it’s like, yeah, they like it however they have, they had all of these different questions and concerns, and if that’s not captured in some shape or form, yeah, then anything that we put out from a marketing perspective might not be relevant to them, might not help them, might not also move the sales closer to to getting a deal. Chantelle Little  19:02 Yeah. Well, and I love that you bring that up Christian, because that kind of reminds me of just the other challenge of scaling brand. It’s at like scaling brand, right? And how it can fracture as you try to scale it. Christian Klepp  19:15 Yeah. Chantelle Little  19:15 And one of the things that you you mentioned is just that alignment between product marketing and sales like that is one of the biggest challenges that companies face as they scale. And so it’s like, if sales isn’t, you know, having these great conversations, they’re getting clear on objections, not feeding that back to marketing. And if marketing doesn’t have that Intel or those inputs, it gets difficult to learn from every opportunity to improve conversion performance and improve performance in general. So, yeah, I love that. It’s, it’s really key. Christian Klepp  19:47 Yeah, yeah, no, for sure. For sure. We already talked about this a little bit, you know, like how to deal with pushback, especially from founders. And you know, more often than not, they’re not from a marketing background. They’re not from us. Sales background. But I think the question that I want to ask you is basically, how do you convince them, or how do you prove to them, I think is the better word. How do you prove to them that brand differentiation and positioning can indeed shorten sales cycles and CAC. Chantelle Little  20:14 Yeah, I think when speaking to founders and early stage leadership teams, I think it’s important to speak their language. So there’s like, when I’m when I’m talking to a CMO of a, you know, $80 million company, you are dealing with different context and perspective and experience. And so you can kind of adjust your your your pitch and your conversation around more common marketing related terminology. But I’d say when you’re talking to founders, it’s really important for them to see this in context of revenue and a context of how it’s going to really, really move the needle. And so there’s a few different things. Like, there’s different ways that you can that you can position it, but I think really understanding there’s a couple things that I love to understand is, I love to understand about average deal size. Like, I like to understand, okay, so how much money do we anticipate we can make off of this customer in one year? But more important than that, how much do we think that you’re going to make off the customer over the course of the lifetime of the customer? So is it three years, you know, lifetime value, five years lifetime value, whatever that might be, whatever the customer lifetime value is. That’s actually more important than the the annual recurring revenue for one year or one month, right? So if, if I know that, then it becomes easier to work backwards and figure out, okay, so if that customer is worth $20,000 to you over the lifetime of the customer, how much would you be willing to spend to get that customer? If, if that customer is worth 700,000 or a million over the lifetime of the customer. How much would you spend there? And kind of get into some of the unit economics of it, and then help them understand what makes sense to spend to acquire that customer. And I think, like, like I said, talking in context of revenue, talking in context of, you know, the cost to acquire the lead is really helpful. And so let’s just, you know, use a simple example. A couple weeks back, I was speaking to someone, they were sharing that their their cack was closer to $1,000 and based on their price point, it just didn’t make sense. Like the economics only work when we run the numbers. It only works if we can get that down to three or $400 so the question is, how do you move the needle from a CAC of 1000 to a CAC of 300 to 400 and there’s different levers we can pull right? But when you know that that’s the target, we have to reduce the cost to acquire the customer down to 300 400 for all the economics to work and for you to put more money into this and to really scale it now we can start to look for all the friction that’s in the process that or that’s in the buyer journey, the user journey, depending on what context we’re talking about, and remove every little bit of friction. And when we start to see that, if, okay, if we remove that friction, if we change the messaging, if we do better message mismatching or better message matching from the ad to the landing page. If we, you know, maybe improve the brand, because right now, you feel early stage, and we could through better visuals, make you, you know, position you better amongst your four competitors that you’re trying to beat. If we start to change those little levers, then we can start to, you know, incrementally bring down that number. And you have to be careful talking about this, because there’s so many other things that are variables, right, that influence costs to acquire a customer that are outside of, you know, our ability to influence. But I think talking about it in context of the numbers is most helpful, because now we have really concrete goals all anchored to trying to achieve something that could be scaled and sometimes the answer might be, you need to increase your price, like I’ve come along that before as well. It doesn’t work, not because the CAC is wrong, but because the price is actually wrong. When I look at the competitive landscape, you could double your price, and, you know, not price yourself out of market. So there’s, there’s different levers, and that’s actually what’s so fun about marketing, is that it’s like being a mad scientist and sitting there with all your beakers and putting different things in there and seeing what you can achieve, like what you can create, in terms of results that that is what it’s it’s like. So I think that’s, that’s really key. So I think, like, just really practically as it relates to sales cycles, if you have weak positioning, it usually leads to confusion. Buyers are confused. You know, now I’m having to give repeated explanations of what we do. There’s the the marketing website, but now the sales team is having to, like, repeat or re explain or re educate or change the prospects perspective, and then objections end up getting rooted in misunderstandings, like in the sales process, right? So if we have strong positioning, the opposite would be true. Now we probably have better self qualification, so the quality of leads in your pipeline would be going up. In theory, that’s what would happen, right? We’d have easier comparison. The competitor can compare you better against competitive alternatives. Like it starts to make more sense, less friction, less cognitive load. And then, you know, it will someone will move through the pipeline with less friction. So usually shorter sales cycles. That really matters, right? If you could turn 60 day sales cycles into 30, like, what would that mean for you from a cash flow perspective, right? So it’s kind of looking at at all of those different variables. Christian Klepp  25:51 I love it. I love it. When you talked about the mad scientist that you know, the thing that came to mind was like, Dr. Frankenstein saying. Chantelle Little  25:59 Yeah, exactly that. Christian Klepp  26:03 But I love how you started out with as contradictory as it sounds, it’s very profound working backwards. Chantelle Little  26:11 Yes. Christian Klepp  26:12 What’s the end game? How much? How much is a customer worth to you, right? And working from there, because if you don’t start out like that, everything is really a guesstimation for for lack of a better description. But going back to something that you said, which I thought is really interesting, because at least I’ve seen this a lot. Do you think a lot of this the issue with differentiation and positioning as it pertains to SaaS and tech, also stems from a, this might sound oversimplified, but it stems from a lack of an actual lack of understanding of who the who the customer is, Chantelle Little  26:53 Yes. Christian Klepp  26:53 And what their pain points are, and how you have the ability to address those pain points, versus like, Oh, look at, look at our platform with all these neat features? Chantelle Little  27:02 Yes, yeah, absolutely. I think it’s, it’s hard, like, really, simply, it’s really hard to serve someone if you don’t know their problem first, Christian Klepp  27:12 Right. Chantelle Little  27:13 Right? And I think that’s why I don’t remember the exact quote, and I should look it up, because I keep misquoting it. Then that whole concept of, like, if I had to solve a problem, I’d spend 90% of the time solving the problem, and then whatever, 10% of the time executing against that to actually solve the problem, something like that, right? It is. It is some of that. It’s kind of like if we don’t know the problem, if we don’t know the pain, it’s really hard to solve it. So I think putting adequate energy into understanding, defining the pain, is really critical. Christian Klepp  27:47 Absolutely, absolutely, okay, you’ve given us quite a bit now, but like, walk us through these steps, right? Like, like, like, without that magic formula of yours, I’m joking. We know. We know that it’s not magic. There’s a lot of hard work that goes into this, right? Chantelle Little  28:02 Yeah. Christian Klepp  28:03 Walk us through these steps that that process, right? That helps B2B SaaS teams find their differentiation and strategic positioning. So what? What steps do they need to take? How? How do they? How can they, I should say, conduct research, generate insights, and move rapidly. I think the name of the game is speed too. Like a lot of these guys, especially founder led, they don’t have five years to prove what they have us working. Chantelle Little  28:31 Yeah. Christian Klepp  28:32 We’re talking about months here, right? Chantelle Little  28:34 Yeah, yeah, no, that’s, that’s such a great question. So I’ll try to do this in a way that’s easy to, you know, kind of explain so, so the first part is really defining the market. So in order for us to do positioning like step one, define the market, a couple key questions you can ask is, what cat or category are you in? Right? That’s, that’s really key. And then, what are the competitive alternatives that exist in the market? I’m a big April Dunford fan. I like, there’s a lot of frameworks that there are a lot of books out there about this, but she uses the language of competitive alternatives. And I’ve really, I’ve really taken that and leveraged that, because I think you want to understand who people what I find is that when you start to ask, what are the competitive alternatives? You might realize that the category you originally said you play in is not quite the right category. So if you ask both questions, you can use them to hone in on the right the right spot for early stage founders. I think narrowing in early is really key, and then you can expand really intentionally and strategically later down the line. So what I mean by that is it’s really hard to get traction with the new product in market when you’re trying to solve 30 problems. You know, we’ve talked, talked to so many founders, where it’s like, well, we can do this, we can do this, we can do this. We’re solving this problem, this problem, this problem, this problem, and and so it gets difficult because you need traction. So it’s either, you know, simplify the number of problems you’re solving, or maybe simplify how many industries you’re trying to go after, like start in your best hypothesis industry, get traction there, and then expand later. But I think it’s just being careful, careful about that from a positioning perspective. So that’s kind of step one, just a couple key questions you can ask. Step two is gathering those inputs. So, you know, for customer interviews, you know that’s something that you can do on your own. You can work with an agency to help you do that. I know that that can be really challenging to get people’s time, but for that, it’s really about designing the right script. It’s about making sure that you kind of maintain some continuity through those through those interviews, so that you start to be able to mine for patterns versus changing up the question set every time, leveraging customer surveys. I mean that that requires that you have an outreach list, but often you can, you know, build a bit of an outreach list from the network of folks on your team. But I would say on that one to be really, really careful about narrowing in on the right persona, like the right person, so that you don’t get, you know, the wrong type of input and the wrong type of data. One other thing that you know is really effective is doing a competitor messaging audit. So if you pull up all your competitor websites, and you can use AI to also help you get a start on it, at least you can pull up those websites and basically try to create a bit of a map, right? So it’s like, what is the positioning of each competitor and then what’s their core value prop? Like, that’s that’s also really helpful, outside of positioning. What’s a core value prop? And then, what are some of the key messages that are being highlighted? And then, what proof are they stating? So, is it case studies? Is it testimonials? Is it data points? Like, if that company is saying, we reduce time by 20% or whatever, like, What is the proof that they’re attaching to the message. And again, if you create a bit of a map of those competitors, you can start to see patterns where there’s overlap, and you can also start to see where there’s open gaps, like places you could play that aren’t directly competing. So it can be quite strategic. It can be a lot of fun. You can leverage AI. You could bring all that data back to your team and analyze it. So that’s another one. The review mining, like looking at G2 reviews, that’s really helpful as well, for looking for patterns, again, for all of these things, I we definitely have, you know, really advanced the way that we use AI to do these things, so doing them, but then also validating, making sure you’re using deep research. Sometimes we use multiple platforms so to see if we’re getting the same data from multiple platforms. But I think when you have all this data, AI can be really helpful for analyzing and looking for patterns. So that’s a really useful, useful case. And then internal workshops. I mean, if you’ve got someone on your team that you know is able to run an internal workshop, then that would be a great way to gather feedback from your team and have some of that necessary dialog to drive alignment and pull from the different perspectives on your team. In a perfect world, it’s great if you have a sales perspective, a marketing perspective, a product perspective, and if you’re unsure how to run these workshops, one that’s really useful is just doing a jobs, pains and gains, type or jobs to be done. Using that framework, even that could be really helpful to try map out, you know, the jobs that you believe your customer is doing. And then you can use customer interviews and surveys to validate some of that. And then, to your point, Christian about speed, we actually were. We’ve, we’ve had this a couple times with some customers that we’ve worked with, and even for our own testing, where we will use third party, you know, B2B platforms to, you know, interview look alike audiences. And there’s a whole science to that. So it’s not as simple as just going paying money and then, boom, you get 50 people’s feedback. You have to be super strategic about how you structure the surveys and the questions and what tests you run. But that’s beautiful, because now, 48 hours from now, you’re getting feedback. Now you’re able to leverage that, put that in AI look for patterns. It can be quite helpful when, when speed is the game. So that’s, that’s another one. So that’s kind of step two, gathering the real inputs. Step three is your mining for that true differentiation. A couple things that I’ll just quickly mention here is like, really try avoid table stakes. I see this time and time again, and even it’s very tempting to say, well, we’re we’ve got great customer service, whatever company is going to claim they do. Now, the customer interviews might say something different, and the customer, the competitor reviews online, might say something different, but like, is that sticky enough as a differentiation? Or like, even when people talk about their brand personality, it’s like, well, we’re professional. Well, that’s table stakes, right? Like, everyone’s expecting a level of professionalism. Christian Klepp  34:58 We hope so. Chantelle Little  34:59 We hope, we hope, right? So it’s like, try avoid that, or try avoid really vague adjectives. Like, get like, really specific. Don’t be satisfied with like, the vague. So here’s, like, the process where, now that you’ve done all that pre work, right now, you’re trying to, like, look for specific strengths and just where that real uniqueness is. And I believe that when it’s really grounded in real customer language, or maybe it’s lookalike audience language, it drives better performance from a marketing perspective. So that’s something to really look for. And step four, of course, like once you’ve actually found the differentiation, now you have to operationalize all of that, right? So that’s a whole other thing. I could go on and on and on, but it’s a whole other thing, because it can’t just live in a slide deck or a pitch deck. Now we have to figure out, how do we change the website, our sales decks, our email, outbound emails, like literally every touch point so that it aligns with that positioning, because everything that’s out of alignment is going to create confusion and potentially introduce friction. So that’s kind of the other part. So I’ll stop there. Does that help? Christian Klepp  36:15 I think you’ve got enough material here for an audio book. Chantelle Little  36:21 So that’s not the first time I’ve been described as robust. Christian Klepp  36:27 But jokes aside. I mean, I think that that was, that was quite comprehensive, and thank you for walking us through that. And by appreciate the amount of detail that you’ve provided here, because it is, again, one of the reasons why we agreed to discuss this topic on, you know, on this episode, is because this is a component, a vital component, that tends to get overlooked because they feel like, like it’s not such a big deal, or it’s something that’s easy to come up with. And now that you’ve met, you know, you’ve put in the effort to, like, walk us through what that actual process looks like. Chantelle Little  37:04 Yeah. Christian Klepp  37:06 We hopefully have dispelled that myth of how easy this is. Because, you know, as you’ve rightfully pointed out, it’s not, I mean, even if you Yes, of course you can use AI. I mean, like, we use it too, but there’s a certain way to use it and leverage it, where it generates, like you said, it helps to aggregate data, it helps to identify patterns, and it helps to generate those insights that also create true differentiation. Chantelle Little  37:34 Yes. Christian Klepp  37:35 None of this nonsense. And you know where I’m going with this, like you know, our true brand, our true differentiation, you know, lies in our people. Chantelle Little  37:43 Right? Christian Klepp  37:44 No, it does not right. Chantelle Little  37:45 Yeah, yeah. Christian Klepp  37:47 It lies in your ability to solve your you know, whatever challenges and problems and pain points your customer is facing, whatever those may be. Chantelle Little  37:56 Yes, yeah, yeah. And I think I love that you said that, because I think we also are living in this like world where outcomes, there’s so much focus on outcomes. So if you have a B in the B2B SaaS space, you know, saying that we have good customer service, saying that we have good people, those are, those are how we create value. They’re not the value. Christian Klepp  38:21 Right? Chantelle Little  38:21 So it’s like the the, you know, old challenge of people that focus on their features versus focusing on the value that they’re creating. And in today’s world, you can’t stand out if you don’t lean into outcomes, Christian Klepp  38:34 Correct. Chantelle Little  38:35 Right? So, Christian Klepp  38:36 I’ll come I’ll come focused, I’ll come driven. Chantelle Little  38:39 Yes, Christian Klepp  38:40 Right? I’m love it or hate it, right? Metrics, you know, at some point, especially in the world of SaaS and tech, which is, you know, very technical. Sorry, I’m trying to, try not to use any puns here, but, like, you know, right? But, but, but you, you will have to, especially if you’re dealing with founders and people that are have a very technical background, they need to be able to, like, grab on to something tangible. Chantelle Little  39:09 Yes. Christian Klepp  39:10 And sometimes, and I hate to say this myself, because I am that person that that lives and breathes branding, but sometimes that’s not something that’s that’s tangible to them, so you have to show them. This is working. We are making progress here. So what kind of metrics would you suggest marketers pay attention to when it comes to differentiation and positioning? Chantelle Little  39:31 Yeah, yeah, it’s a great question, and you’ve already alluded to the fact that measuring brand performance is like the thing that every marketer wishes they could do with higher degrees of precision and accuracy, because when they’re sitting, especially we work with so many mid mark, mid market, you know, marketers, and I hear about them going into the Csuite meetings, the board meetings, and I hear how difficult it is for them to get that approval on brand investments. Because, like everyone wants demand, we want x, you know, pipeline by the end of this year. We want, you know, this many (MQL) Marketing Qualified Leads by, you know, July, whatever it is, right? There’s these high expectations for performance, and usually more tendency to focus on demand investments than brand. So I think there’s a number of metrics like, I could go on and on and probably do an audio book on that one too Christian. But the one that I thought was worth maybe highlighting, because I think it’s not talked about enough, is this concept of unaided recall. And it’s it’s a little bit tricky to measure that as well. But I think what, what conceptually, you know, I try to encourage founders to think about is that at any given point in time, only 5% of your market is, like in market ready to buy. So if we run any demand campaigns, we are focused on converting that 5% into customers, right? But the other 95% we don’t want to alienate them. We don’t want to forget about want to forget about them, because they’re not in market today, but they might be tomorrow. They might be next month, next quarter, next year. So how can we build some mental availability with that 95% so that when they go in market and they become in the category of the 5% they think of your brand first, that’s, that’s the una like the recall piece. So typically, you know, we encourage people to think about what buying triggers, what moments in time happen that essentially prompt someone to move from the 95% that aren’t in market to the 5% that are in market. And then we try build campaigns and marketing around those buying triggers. But the key point is, is that we do that to build mental availability, right? So I think of it like this when you think of this category. So I’ll just use (CRM) customer relationship management. We think of this category of customer relationship management, who comes to mind, right? HubSpot, Salesforce. Christian Klepp  42:00 Yeah, right. Chantelle Little  42:01 So you kind of want to be the one that comes to mind. So it’s about really building that so. So I think measuring, like unaided, unaided recall, maybe aided recognition too. There’s you can. You can use branded search growth to help, you know, figure that out. Sometimes branded search growth, you know, you have to think about that in context. But are we seeing more people directly search for our solution? You know that could be an indication that they are aware of your company and your brand. There could be direct traffic trends that could be measured, but you’re trying to really think about if, if someone was prompted, like, if someone has pain, and that buying trigger happens like I now have pain. Do they think of your brand first, right? And I mean, some people will say, well, that’s hard to achieve because HubSpot Salesforce, they have these huge they have these huge budgets. And I’m not, you know, trying to gloss over that. That is a reality, but I think that there are targeted ways to build brand awareness and that mental availability and measure those metrics and help boards and Csuite understand the value of that so that they will approve brand investments, because when we invest in brand demand, performs better, right? Christian Klepp  43:19 Amen. Amen. Absolutely, absolutely. Oh, gosh, I wish. I wish more people would be saying something like that, but you said something which I thought was like, almost like a key phrase in this conversation, almost like an outcome. It’s like the it’s the logical, like, next step. It’s this building mental availability. Chantelle Little  43:40 Yes. Christian Klepp  43:41 Because that’s really a big part of what this exercise is. Chantelle Little  43:46 Yes. Christian Klepp  43:47 Especially in B2B, as you, as you rightfully pointed out that not everybody’s out there like, oh yeah, I need to get me some of that software. Let me pull up my credit card. Chantelle Little  43:55 Yes. Christian Klepp  43:56 It doesn’t happen that way, right? It usually is a much longer process. It usually involves a buying committee of anywhere between four to six people, maybe even more. Chantelle Little  44:05 Yes. Christian Klepp  44:05 Right? And they they do, you know, they do their own due diligence and research, and what they find online is extremely important. Chantelle Little  44:14 Yes. Christian Klepp  44:16 To your point, about like, not just the review sites, but what you know and what other people are saying, but you know, what are people online commenting, with regards to the software? What’s out there that’s available? Like, okay, if you, if you, if you Google or, or in the this day and age, you do AI search, what is AI saying? Chantelle Little  44:35 Yes, Christian Klepp  44:36 Right? Chantelle Little  44:37 Yeah. Christian Klepp  44:37 All important. Chantelle Little  44:38 Yeah. And I think, obviously, I’d be remiss if I didn’t say, of course, you want to measure measure like branded related metrics, like we’ve talked about. But I think you know, it’s also important to be measuring your your CAC, right? Because, like, some people aren’t even measuring their CAC. Christian Klepp  44:55 That’s right. Chantelle Little  44:56 And so measuring CAC is important, because if we want to prove you. That increased investment in brand reduces cap. We also have to measure CAC right conversion rates like, that’s a that’s another thing that you we can be measuring on the web level and paid campaigns. We can measure sales cycles, whether they’re shortening right. These are things brand influences. So ideally, we and we measure, you know, how brand is performing, and then we measure the things, the things that we’re trying to improve, right? CAC, conversion rates, sales cycles, all that kind of stuff, quality, right? Inbound quality. What’s the sales team say about the quality of these leads? Christian Klepp  45:34 Absolutely. Chantelle Little  45:35 All those pieces could be measured, and it will help us prove that brand is is helping remove friction. Christian Klepp  45:43 That’s absolutely right. Well, Chantelle, we could have gone on for another 10 hours, but like you know, in the interest of time, I’d like to thank you for coming on, and thank you for sharing your expertise and experience with the listeners. So please quick introduction to yourself and how folks out there can get in touch with you. Chantelle Little  45:59 Sure. Thanks Christian for having me. I appreciate it. So I’m Chantelle Little, founder and CEO of a digital marketing agency that serves B2B SaaS companies, and we help B2B SaaS teams clarify positioning, build differentiated brands, and also create websites and campaigns that drive qualified pipeline and ultimately revenue. That’s the key. So, so that’s that’s that in terms of connecting with me, you can check out our agency at tillerdigital.com that’s T, I, L, L, E R digital.com and feel free to connect with me on LinkedIn as well. Christian Klepp  46:35 Perfect and we will drop the links to those all in the show notes when this episode comes out so once again. Chantelle, thank you so much for your time. Take care, stay safe and talk to you soon. Chantelle Little  46:45 Thanks, Christian, see ya. Christian Klepp  46:47 Thank you. Bye for now.

Are free trials costing your studio more than they're helping?In this episode of Your Studio Podcast, Chantelle and Michelle unpack one of the most debated strategies in the studio industry: free trials. From retention challenges to marketing conversion and admin overwhelm, they explore why the traditional “free trial” model might actually be slowing your studio's growth.You'll learn:Why free trials can quietly damage retention, classroom culture, and student commitmentHow direct-to-enrolment strategies often outperform trial-based marketing funnelsWhat to do instead if you want stronger conversions, less admin, and more committed studentsIf you've ever felt exhausted chasing trial students who never convert, this conversation will help you rethink your approach and build a more sustainable enrolment model.✨ Ready to attract more committed students to your studio? Apply to work with us here: https://studioevolution.com/apply

AFH: Season 2, Episode 5Featuring Chantelle Otten (IG: Chantelle Otten)About the Guest:Chantelle Otten is a world-renowned psycho-sexologist, relationship expert, and Director of the Australian Institute of Sexology and Sexual Medicine (AISSM). Now based in New York City, she blends rigorous science with style and real-world relevance to lead progressive global conversations about desire, connection, and emotional wellbeing.Holding a Master of Science in Medicine (Sexual Health and Psychosexual Therapy) from the University of Sydney, Chantelle is a member of the European Society of Sexual Medicine with peer-reviewed research published in Nature Reviews Urology and The Journal of Sexual Medicine. She is the host of Audible's chart-topping podcast Sex Therapy: Sessions with Chantelle Otten, co-host of Bumble's global dating podcast Give Me a Buzz, and author of the award-winning book The Sex Ed You Never Had. Her collaborations span Spotify, Goop, Bumble, Audible, and Kérastase, with features across ELLE, Marie Claire, Cosmopolitan, and more.Chantelle is leading a new, inclusive era of intimacy education worldwide.Guest Info:Instagram Chantelle OttenSubstackFollow Me:Instagram: @afinehuman Shop Dame: dame.com This podcast was produced by aurielle sayeh, filmed by @thetellychannel, and powered by @dameproducts.

Chantelle & Christian are back with a brand new episode, and this time they're diving into the wildly inventive career of filmmaker Sam Raimi. From the cult horror chaos of The Evil Dead to redefining superhero cinema with Spider-Man, Raimi's signature style. kinetic camera moves, dark humor, and emotional sincerity have left a lasting mark on Hollywood.In this episode, they revisit his horror roots, his blockbuster breakthrough, and the underrated gems in between. Whether you love practical effects, campy scares, or comic book spectacle, this is a deep dive into one of the most distinctive directors of the last four decades.

Are you building a studio business that still fits the season of life you're in?In this Season 5 opener, Chantelle and Michelle share the biggest pivot in Studio Evolution's history — the closing of their long-running signature program and the launch of something far more intimate and powerful: The Eight. This episode is an honest conversation about evolution, leadership, simplicity, and choosing depth over scale.You'll learn:How to know when it's time to evolve your business model (even if it's still “working”)Why deeper connection and accountability create faster, more sustainable studio growthWhat to consider when pivoting your offers without losing momentum or profitabilityIf you've been craving more spaciousness, stronger support, or a business model that actually matches your current life — this conversation will feel both grounding and expansive.✨ Curious about joining The Eight? Apply here: https://studioevolution.com/apply

In this episode, Shawna sits down with Chantelle Archambault, Communications Director at the Vancouver Humane Society, for an important conversation about animal advocacy, public awareness, and how change actually happens at the community and policy level. Chantelle has worked as the Communications Director at the Vancouver Humane Society since 2021. She is passionate about justice for all, both humans and animals, and has worked with non-profit organizations that focus on family services, social justice advocacy, and creating safer spaces for marginalized communities. Chantelle's lifelong commitment to the ethical treatment of animals inspired her to volunteer for the Toronto Humane Society and later to move across Canada to take on her current role at the VHS. She has appeared in media outlets including the CBC, CTV News, CityNews, and the Daily Hive. Together, Shawna and Chantelle discuss the work the Vancouver Humane Society does behind the scenes, including past and current campaigns, efforts to raise awareness about the cruelty of rodeos and horse racing, and why these practices are still widely misunderstood or normalized. They also explore the bigger picture of advocacy, including how individuals can engage with local government officials, speak up about animal welfare issues, and help drive meaningful change through education and policy. This episode is a blend of advocacy, education, and empowerment, perfect for anyone interested in animal welfare, ethical living, and making an impact in their local communities. Learn more about the Vancouver Humane Society at their website and Instagram @vancouverhumane, and learn more about Plant University at their website and Instagram @plantuniversity.ca. __________________________________________________________________

In this episode, Anna sits down with Chantelle Adams — professional speaker, story strategist, and “courage igniter” — to explore what it really takes to share your story out loud, even when fear is loud in your body.Chantelle has delivered over 1,000 talks, built a six-figure speaking business, and helped countless women craft and share talks that feel like a homecoming to who they really are. But this work was born from loss, grief, and a wake-up call: realizing she was alive but not truly living — and that fear had been quietly running the show.Now she helps other “rebels with a cause” get their brave on, find the message inside their lived experience, and turn that message into a movement.In this episode, we explore:Why speaking your truth matters in a world where everyone technically “has a voice”How Chantelle went from living in quiet fear to writing her Fear List and crossing items off, one brave act at a timeThe deeper fears underneath “fear of public speaking” (it's not just about the stage)The patterns Anna saw in herself while working with Chantelle — and why this work was so transformative for herHow to move through fears like:“I'm not good enough”“Who am I to say this?”“What if I fail… or succeed?”“What will people think of me?”What Chantelle means by “channeling” when she speaks and does story work with clients (and how that's different from memorizing a script)Simple ways you can begin to tap into your own channel — even if that word feels woo-woo or unfamiliarWhy your story is not just content, but the spark for a revolution in how you and your people live, work, and leadYou'll walk away with a more compassionate understanding of your fear, a clearer sense of how powerful your story already is, and some very grounded next steps for bringing your voice into the world. Connect with ChantelleWebsite: https://chantelleadams.comInstagram: https://www.instagram.com/chantellespeaks/Speaker Amplifier: https://speak.chantelleadams.com/the-speaking-amplifierConnect with AnnaSeen & SafeA supportive, intimate group for sensitive creatives, practitioners, and entrepreneurs who want to reconnect with themselves, work with fear instead of against it, and return to flow again and again.Enrollment open now through January 26

Bruce in Brentford and Chantelle in Stockbridge face the big ten!

We're talking about Stuart McLean, whom Amy says is an integral part of English Canadian culture but whom Chantelle first heard of from Amy, just now! Featuring holiday stories and Dave Cooks the Turkey from The Vinyl Cafe.

Are you dreaming of growing your studio — but worried you'll lose the magic (or your sanity) along the way?In this uplifting conversation, Chantelle and Michelle sit down with Studio Evolution graduate Mary Ellen Bryan, whose studio has grown from a single location to three thriving spaces — all while keeping her creativity, culture, and joy at the heart of everything she builds. Together, they explore what it really takes to scale sustainably, lead with vision, and create systems that set you free.In this episode, you'll learn how to:Build simple, sustainable systems that actually expand your creativityGrow your studio (or even your locations) without diluting your culture or burning outStep into visionary leadership while empowering your team to shineA gentle reminder that growth doesn't have to mean stress — and with the right structure, your studio can flourish in ways you never thought possible.Download your free resources: https://studioevolution.com/startJoin us in The Leap: https://studioevolution.com/leapFull transcript + blog post: https://studioevolution.com/journal/s4-e8-the-secret-to-scaling-your-studio/

Look, I'm just going to say it – showing up on camera sometimes feels awkward as hell.I've been doing this for six years and there are still days where I'd rather do literally anything other than film video content – and I know I'm not alone in this.But that's the reality of running a business. And if you want people to actually connect with you and your business, you've got to show your face, use your voice and share your magic. And I don't mean it needs a perfectly polished, Hollywood-level production. I mean you, being human, sharing your message.Sure I could tell you to just “show up” and “be authentic” – but that's not exactly helpful advice when you're sweating through your third take wondering why you can't get it right. So I'm calling in the big guns – Chantelle from Pink Sunnies Social. Chantelle has an incredible background in film, social media, and events that's taken her from London to Los Angeles and back home to Australia. And for over a decade, she's been helping business owners step out of the shadows and actually show up – pink heart-shaped sunglasses and all.What I love about Chantelle is that she started hiding behind those iconic pink sunnies because she was scared to show her face too. And now? She's creating content that helps other people find that same confidence.In this episode of the How I Do Content Podcast, we talk about how to actually build confidence on camera even when you're someone who doesn't love the spotlight. So if you've been avoiding making video content – this one's for you.CONNECT WITH CHANTELLE KERWINFollow Chantelle on Instagram @pinksunniessocialFind out more https://pinksunniessocial.com.au/ WANT MORE?Watch my 13 minute One Offer, 5 Angles Mini Training at https://thesocialbolt.com.au/mini-training/ Join the Micro Messaging Waitlist at https://thesocialbolt.com.au/messaging-waitlist/ Follow Tahryn on Instagram at http://www.instagram.com/thesocialbolt Find out more at https://www.thesocialbolt.com.au TOPICS COVERED IN THIS EPISODEcamera confidence, how to show up on camera, introvert on camera, video content tips, film industry content secrets, framing your shot, how to film yourself, talking to camera tips, content that converts, personal branding 2026, human-led content, AI vs human content, authenticity in content, how to stand out online, content overwhelm, video practice tips, how to stop feeling awkward on camera, content creation workflow, building confidence on video, storytelling for business, high-quality content tips, why your videos feel awkward, social media video tips, showing your face online, Instagram video tips, algorithm-proof content, content memorability, relatable branding, how to attract ideal clients with video, content that cuts through, avoiding AI slop, voice vs AI clones, viral content myths, vanity metrics truth, engagement drop Instagram, talk-to-camera reels, voiceover alternatives, content repurposing, video messaging clarity, building a personal brand onlineBackground Music is Copyright Free. You're free to use this music in your videos.Track: Harry Potter Theme SongMusic promoted by Chayatori RecordsVideo Link: https://youtu.be/WY8-lVlLhWE

What if the very thing you keep trying to control is the thing that's silently keeping you stuck?In this powerful excerpt from our free masterclass Tantra Unveiled, Chantelle breaks open one of Tantra's most liberating truths: we don't transform by fixing, analysing or regulating ourselves… we transform by feeling what is actually here, now.She reveals why so many people spend years in therapy, mindset work or meditation and still feel anxious, shut down or disconnected:Because the mind keeps reliving the past and projecting into the future, and almost no one teaches us how to actually be human - how to feel our emotional body, how to harness our erotic energy, how to trust life instead of manage it.Today's episode breaks down the outdated beliefs we carry about healing and invites us into the questions that open the doorway to real transformationWhat if safety doesn't come from controlling life, but from meeting life as it is?What if your nervous system isn't meant to stay regulated, but to move - to feel both expansion and intensity without collapsing?What if the wisdom inside your body is more accurate than anything you've ever learned about yourself?Chantelle shares the core tantric teaching that changes everything for practitioners and seekers alike:“Suffering isn't created by pain - it's created by being in conflict with what is.”Instead of bypassing or analysing experience, Tantra invites us into radical honesty with the body:What's here now?Where does it live in me?Can I stay with it, without trying to fix or control it?For those called to the practitioner path, this episode is an initiation into the heart of why Tantra is not just another modality. It's the one that finally stops the endless cycle of fixing, analysing, and seeking. It's about becoming the kind of presence that shows people how to be alive, how to feel, how to trust themselves, and how to meet every moment without abandoning who they are. This is the level of embodiment, sovereignty, and honesty that clients are starving for because it's what actually creates lasting change.Tantra places the body the felt sense, the emotional truth, the erotic aliveness,  back at the centre of healing. It awakens practitioners into a modality that doesn't keep people in perpetual processing, but returns them to the knowing that they are enough, they are whole, and they are capable of meeting life as it is. If you can feel that the Tantric Path is calling you, we invite you to explore Module 1 of our renowned 18 Month Practitioner Training for free here. Resources + Links:Enrollment for our 18 Month Practitioner Training is open now! Save $2000 when you enroll before December 19th! https://embodiedawakeningacademy.com/tantra-practitioner-training/ Check out our Self-Paced Program here: https://embodiedawakeningacademy.com/self-paced-tantra-practitioner-training/ Follow us on Instagram: @embodiedawakeningacademy

This week I sit down with the ultimate baddie, stylist, and creative direction, Chantelle Thach! After experiencing an emergency life or death health scare, Chantelle shares her inspiring story where she was given a second chance at life. We discuss manifestation, prayer, and the power of your faith. It's really beautiful to witness Chantelle's light in person and through this episode. Her gratitude for life is overwhelming and her courage and passion are inspiring. I loved listening to her speak about her faith and in doing so, it's strengthened mine. I hope you love this episode

Chantelle, together with Candice, Natalie and Christie gave the basic knowledge on photography at church's perspective and how to get the best shots

This weeks podcast is a powerful transmission from Chantelle shared at our Fundamentals of Tantra workshop in Perth. Chantelle guides us into the living map of inner polarity, where masculine and feminine energies, both light and dark, coexist as one unified whole.Through the lens of the four archetypes: Light Masculine, Dark Masculine, Light Feminine, and Dark Feminine, you'll discover how each aspect of your being carries a sacred gift and a shadow. This is where the real Tantra begins: not in transcending emotion or chasing stillness, but in mastering the dance between action and surrender, love and truth, creation and destruction.This episode is a call to step beyond polarity into presence, to cultivate the spacious witnessing of the light masculine, the fierce clarity of the dark masculine, the tender heart of the light feminine, and the raw aliveness of the dark feminine. Together, they form the soul's compass: a way of living that's both grounded in purpose and drenched in feeling.This conversation will illuminate how mastering your inner polarity changes everything, from how you love, to how you lead, to how you meet yourself in every breath.Inside This Episode:• What the four archetypes of masculine and feminine truly represent• How to recognize when you're polarized in one energy (and what to do about it)• The difference between Light and Dark expressions — and why both are sacred• Why meditation and movement are equally essential to awakening• How to cultivate balance through practical Tantric tools• The power of bringing compassion to your fire and presence to your softness• Living from soul — the center point where all archetypes uniteThere's a freedom that comes when you stop trying to “be” one thing — and allow all of you to exist.This is the path of inner mastery. The path of Tantra.Top Quotes:“Life isn't just stillness — it's the flow of both.”“When we live from soul, we have access to it all — the dark, the light, the masculine, the feminine.”“The work isn't to choose a side. It's to learn how to dance between them.”Resources + Links:Sign up for the waitlist for the 18-month Tantra Practitioner Program: https://embodiedawakeningacademy.com/tantra-practitioner-training/ Check out our Self-Paced Program here: https://embodiedawakeningacademy.com/self-paced-tantra-practitioner-training/ Follow us on Instagram: @embodiedawakeningacademy

For this Special Episode, Chantelle and Christian are joined by a few surprise family guests to revisit one of the most iconic films in cinema history, Jaws. More than just a summer blockbuster, Jaws changed the movie industry forever and left a lasting impact across generations.Together, the group shares personal memories, behind-the-scenes facts, and why the film still holds up 50 years later. It's a warm, funny, and nostalgic conversation that celebrates Spielberg's shark classic through a truly family lens.

Send us a textSome like guitars and drums. Others prefer choirs and hymns. And sometimes…those preferences can quietly divide us.In this episode, Tim & Chantelle unpack why music is so personal, how it shapes our worship, and what it means to truly respect someone else's way of praising God—even when it's not your own.

In this episode, you're listening to a full, unedited recording of a one-time performance coaching session with my client Chantelle. She came into the session with specific questions about her life and career- feeling stuck in her job, underpaid without a formal degree, and navigating new financial pressure after her husband was laid off.During her 3-month leave from work, she was splitting her time between professional courses and a nutrition certification, unsure what direction to focus on. Together, we cut through the overwhelm and built a clear, practical plan to create more income and bring structure into her days with purpose.You'll hear exactly how a session like this unfolds from clarifying her core goal of financial freedom to mapping out next steps and making strategic decisions based on the skills she already has. After the call, she received a detailed written recap with a focused action plan- the same structure every client gets after a one-time session.We talk about:* How to leverage the skills you already have to build new income streams* The direct conversation to have with your boss to get a raise without relying on overtime* Which certifications are actually worth your time and money* How to use daily non-negotiables to build structure without a rigid schedule* Why monetizing a personal training certification is harder than using existing accounting expertiseIf you've ever wondered what performance coaching actually looks like, this episode is your inside look.If this resonates, take the next step: DM me or book your complimentary Coffee & Goals consultation here:

In 2007, four people vanished from the remote town of Nannup, Australia, Simon Kadwell, an online cult leader whose real identity was uncovered only after his disappearance, his partner Chantelle, their 6 year old daughter Leela and their family friend Tony Popic. A note was left behind “Gone to Brazil.” The next few days there were signs that either Simon or Tony may still have been active, but no one knows what happened to them.Contact us at: weeknightmysteries@gmail.comInstagram - https://www.instagram.com/weeknightmysteriesTikTok - https://www.tiktok.com/@weeknightmysteries

Chantelle and Christian look back on the extraordinary career of the late Phillip Seymour Hoffman, one of the greatest character actors of his generation. From scene-stealing supporting roles to powerful leading performances, they celebrate his range, vulnerability, and brilliance throughout his filmography.Whether it's Capote, The Master, Almost Famous, or Boogie Nights, he's an actor who brought depth and soul to every role. Tune in for memories, movie love, and a celebration of legacy gone too soon, but never forgotten.

Chantelle Lewis and Jason Arday, co-authors of the book We See Things They'll Never See, join the show to discuss their work. Arday, a professor of sociology of education at the University of Cambridge, and Lewis, an Andrew W. Mellon Postdoctoral Research Fellow in Black British Studies at Pembroke College, the University of Oxford, delve into how their experiences as Black, neurodivergent academics influenced their book. Together, they share the motivation behind their work, highlighting the importance of challenging societal infringements and advocating for marginalized communities. Here are my favorite takeaways: We discuss the importance of showing compassion and empathy, especially to those who seem to deserve it the least. As Arday states, "sometimes when people least deserve it, that's when they deserve the most compassion". Lewis explains the book's critical look at the workplace, where neurodivergent individuals are sometimes seen as "superhumans" who can produce more for a capitalist system. This creates a system in which their marginalization is used to uphold a system of oppression. "The way we are marginalized can also be used as a way to keep this system in place," Lewis says. Arday and Lewis propose that to improve society, there must be a move away from the current educational model. This includes the abolition of exams, as they are not necessarily correlated with future success or positive academic outcomes. Lewis argues that "we need to stop measuring education outcomes by just test scores." Follow Dr Chantelle Jessica Lewis' research at Pembroke College, University of Oxford, podcast Surviving Society

Have you ever felt invisible—like no matter how hard you try, your voice isn't being heard? In this powerful conversation, I'm joined by Jala Chantelle, host of the Healing Not Healed Podcast & Youtube. Together, we dive into what it really takes to be seen and heard as an ambitious woman, how to stop shrinking yourself, and the confidence shifts that allow you to own your voice and take up space unapologetically.What you'll learn in this episode:Why so many ambitious women feel unseen and overlookedThe mindset blocks that silence your voice (and how to shift them)How to build unshakable confidence rooted in self-loveSteps to embody your power so you're finally seen and heardConnect with Jala Chantelle:https://linktr.ee/jalachantelle ⁠APPLY TO BECOMING HER⁠⁠⁠⁠⁠⁠⁠EMAIL ME: theperryrichardson@gmail.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠22 Journal Prompts ( Free Guide)⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Follow me on Instagram (the.mindsetbabe)

On this episode host Harriet Shearsmith chats with Chantelle about her experiences of growing up with a teen mum, parentification and how she used her experiences to inspire her work as a child protection social worker.Harriet's books:Unfollowing Mum: Break unhealthy patterns and be the parent you wish you'd had is available here: https://amzn.to/3FKHqdeCycle Breakers: Free yourself from emotionally immature parents and be the parent you wish you'd had (US edition): https://www.amazon.com/Cycle-Breakers-Yourself-Emotionally-Immature/dp/B0F1ZY9G8K/Visit harrietshearsmith.com for resources on estrangement and navigating family dysfunction or to submit a letter to the podcast. You can also book a session with Harriet here: https://app.simplymeet.me/harrietshearsmith Hosted on Acast. See acast.com/privacy for more information.

With his new film One Battle After Another on the horizon, Chantelle and Christian take a deep dive into the evolution of Leonardo DiCaprio's Iconic career. From his early days in What's Eating Gilbert Grape and Romeo + Juliet to his legendary collaborations with directors like Scorsese, Nolan, and Tarantino, they break down the performances, risks, and legacy-defining roles that made DiCaprio one of the greatest actors of his generation.Whether it's Titanic, The Departed, Inception, or The Revenant, this episode is backed with admiration and a few surprises as the duo revisits Leo's rise from teen idol to Oscar winner.

Meet Princella SeymourAuthor, CEO, Founder at Complete Elder SolutionPrincella Seymour's thirty-year career has solidified her as a preeminent expert on solutions for the aging community. The heartbeat of her mission: love, family, and dignity. As a national advocate for revolutionizing elder care and transforming confusion into clarity, she has served as Vice President of the 120,000+ member National Association of Social Workers and as well as historically being a part of the Aging Life Care Association.  Her new book, Everything You Need to Know About Me, is born from decades of experience witnessing the heartache and confusion families face when trying to honor their loved ones' wishes without having the necessary information.  It is available on Amazon HERE.As CEO of Complete Elder Solutions, Princella has helped thousands. She and her team ensure that families never have to navigate the complexities of aging alone and provide personalized solutions that honor the dignity of every individual.Princella can offer insight on key topics such as:Strategies for funding long-term care, including insurance options and personal savings.Emotional decisions about whether to age in place, move to assisted living, or choose other healthcare facilities.Ways to avoid common estate planning pitfalls, like conflicts over inheritance, the importance of an updated will, durable power of attorney, and healthcare directives.How to prevent financial exploitation and scams targeting seniors.How families can approach difficult conversations about aging, healthcare, and financial matters with their senior loved ones.Planning ahead by investing in assurance programs to provide access to a team of experienced Care Coaches who work to assess, plan, arrange, coordinate and monitor services to meet the special health care needs of seniors.For media interviews email Chantelle Cook, Chantelle@anderson-pr.com.https://www.amazon.com/Everything-You-Need-Know-About/dp/B0F9FSKNBBConnect with Host Terry LohrbeerFacebook: https://www.facebook.com/groups/2658545911065461/LinkedIn: https://www.linkedin.com/in/terrylohrbeer/Instagram: kickassboomersTwitter: @kickassboomersWebsite: kickassboomers.comTerry's editing company:Connect to Premiere Podcast Pros for podcast editing:premierepodcastpros@gmail.com LEAVE A REVIEW and join me on my journey to become and stay a Kickass Boomer!Visit http://kickassboomers.com/ to listen to the previous episodes.  Email terry@kickassboomers.com  

The Guilty Feminist 448. Women Against the Far Right Presented by Deborah Frances-White and Jessica Fostekew with special guests Chantelle Lunt and Samira AliRecorded 11 September via Riverside. Released 15 September 2025.The Guilty Feminist theme composed by Mark Hodge. Get Deborah's new book with 30% off using the code SIXCONVERSATIONSPOD https://store.virago.co.uk/products/six-conversations-were-scared-to-haveMore about Deborah Frances-Whitehttps://deborahfrances-white.comhttps://www.instagram.com/dfdubzhttps://www.virago.co.uk/titles/deborah-frances-white/six-conversations-were-scared-to-have/9780349015811https://www.virago.co.uk/titles/deborah-frances-white/the-guilty-feminist/9780349010120More about Jessica Fostekewhttps://www.instagram.com/jessicafostekewhttps://jessicafostekew.comMore about Chantelle Lunt, Samira Ali and Women Against the Far Righthttps://standuptoracism.org.uk/sign-the-open-letter-women-against-the-far-righthttps://www.instagram.com/chantelle_lunthttps://www.instagram.com/standuptoracismukFor more information about this and other episodes…visit https://www.guiltyfeminist.comtweet us https://www.twitter.com/guiltfempodlike our Facebook page https://www.facebook.com/guiltyfeministcheck out our Instagram https://www.instagram.com/theguiltyfeministor join our mailing list http://www.eepurl.com/bRfSPTMore Big Speeches workshops now available https://guiltyfeminist.com/big-speeches/Come to a live showThe Guilty Feminist at the London Podcast Festival https://www.kingsplace.co.uk/whats-on/london-podcast-festival/Thank you to our amazing Patreon supporters.To support the podcast yourself, go to https://www.patreon.com/guiltyfeminist Hosted on Acast. See acast.com/privacy for more information.

This week on the WHOOP Podcast, WHOOP Global Head of Human Performance, Principal Scientist, Dr. Kristen Holmes, sits down with Chantelle Otten, world-renowned psycho-sexologist, author, and advocate for evidence-based conversations around sexual wellbeing, mental health, and relationships. Chantelle and Dr. Holmes break the taboo around sex in this episode, promoting a more holistic view of sexual health, highlighting the importance of intimacy, desire, and emotional regulation. This episode combines the importance of data and self-awareness, using tools like WHOOP, to support stress management and sleep, and how they contribute to confidence, connection, and satisfaction in and out of the bedroom. 00:27: Chantelle Otten: Psycho-sexology and Why It's Important07:00: WHOOP Podcast Rapid Fire Q's08:20: Importance of Stress and Sleep Management on Your Sexual Health11:30: Unlocking Your Sex Life15:19: Best Practices to Self-Audit: How to Stay Grounded21:21: How to Detect Red Flags In Your Environment24:27: Best Ways To Facilitate Conversations With An Intimate Partner28:36: Creating Safety in Intimacy29:28: Peri-Menopause and Menopause's Effect on Relationships 37:36: Navigating Performance Pressure45:53: The Rules of Curiosity: Responsive and Spontaneous Desire51:23: The Two Key Takeaways That Will Change Your Sex LifeFollow Chantelle Otten:InstagramTiktokWebsiteSupport the showFollow WHOOP: www.whoop.com Trial WHOOP for Free Instagram TikTok YouTube X Facebook LinkedIn Follow Will Ahmed: Instagram X LinkedIn Follow Kristen Holmes: Instagram LinkedIn Follow Emily Capodilupo: LinkedIn

Welcome to Ep. 205 of She Shift! This week, I sit down with the remarkable Chantelle Austin—a three-time cancer survivor, military wife, author, and fierce mental health advocate. Chantelle's story is a testament to turning pain into purpose, as she opens up about her battles with cancer, moments of loneliness, the transformative power of faith, and her journey from survivor to leader in the cancer advocacy community. In this episode, Chantelle reveals how she built her foundation, “You're Worth Fighting For,” to provide not only emotional, but also financial support for cancer patients—often out of her own pocket. She shares candid moments of struggle, the power of mindset, and the moving advice that helped her rise above darkness and help others do the same. Whether you're facing your own “what's next,” supporting a loved one, or simply in need of inspiration, this conversation will remind you that you are never alone and that you are always worth fighting for. So grab your favorite evening beverage, your notebook, and maybe a friend or two—because you won't want to miss the powerful wisdom and heartfelt encouragement Chantelle brings to the She Shift stage!   Stay connected to us: www.sheshift.co   Let's color and chat about your what's next. To get Color Her Shift coloring book click here https://square.link/u/rpWZpOes    

Chantelle studia l'italiano da quando andava alla scuola primaria e ora è appena rientrata dall'Italia, dove ha fatto uno scambio con una famiglia nella provincia di Treviso.

Feeling stuck in a style rut as you navigate perimenopause or menopause? You're not alone. Changing bodies and shifting skin tones can make getting dressed feel like a bit of a minefield, and before you know it, you're hiding behind a sea of black, shapeless clothes.In this episode of The Happy Menopause, award-winning personal stylist Chantelle Znideric joins us to share her expert tips on what really works for midlife women. From finding the right colours to boosting body confidence and avoiding common style mistakes, Chantelle will help you rediscover your personal style and start loving your wardrobe again.Because the truth is, you can wear anything you like. It's all about making fashion work for you.

Send us a textIn this episode, Kay sits down with copywriter and AI advocate Chantelle Davison to uncover the real story behind impactful copy — and why great copywriting has nothing to do with being good at English in school. Chantelle shares her journey from burnout in corporate sales to building a thriving business as a copywriter who now teaches others how to harness AI (without sounding like a robot). If you've ever stared at a blank screen wondering how to write a sales page that actually converts — or if you've been tempted to let Chat GPT do all the heavy lifting — this episode will shift your mindset, give you practical tips, and bring some unexpected laughs. Chantelle unpacks the art and science of writing for connection, the difference between "fine" content and powerful messaging, and the importance of being seen, heard, and understood — not just online, but in your copy too. This one's a masterclass in authenticity, AI collaboration, and writing like a human in a digital world.What to expect in this episode:(00:00) – Why copywriting is essential in business(01:00) – Chantelle's burnout-to-business journey (and ghostwriting for her dad at 12!)(05:13) – The twist: How AI shaped her copywriting career(06:35) – What they never teach you in English class(07:57) – Academic writing vs. sales copy: What to unlearn(10:45) – Copy tip: Know who you're writing for (and how to really connect)(13:40) – Why selling transformation is more powerful than listing features(16:00) – The “if you're talking to everyone...” client trap(18:45) – Boundaries, bad clients, and becoming your business' CEO(21:00) – Embracing AI: The sandwich method of writing copy(24:00) – Voice-to-AI: How Kay uses GPT for storytelling and podcasting(26:00) – Smart collaboration with AI tools without losing your magic(28:00) – Prompt engineering, staying curious, and building tools that work while you sleep(30:00) – Where to find Chantelle and her must-have AI glossary for copy clarityAbout Chantelle DavisonChantelle Davison is a copywriting coach, AI educator, and prompt-engineering specialist who helps business owners write high-converting, personality-packed copy — with or without a copywriter. A former corporate sales executive turned self-taught copywriter, Chantelle teaches entrepreneurs how to collaborate with AI while keeping their authentic voice front and centre. Her method bridges smart automation with heartfelt storytelling to create standout content in asea of sameness.Connect with Chantelle DavisonWebsite: https://chantelledavison.comInstagram: https://www.instagram.com/copywritingbusinesscoachFacebook: https://www.facebook.com/chantelle.davisonFree AI Glossary: [Insert link here once available]Connect with Kay SutharWebsite: https://makeyourmarkagency.com/Podcast Website: https://www.makeyourmarkpodcast.com/LinkedIn: https://www.linkedin.com/in/kay-suthar-make-your-mark/Facebook Group: Podcast Power HouseEmail: kay@makeyourmarkagency.comFree Gifts from Kay Suthar:3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com/5 Simple Steps To Launch Your Podcast in 14 Days: https://14daystolaunch.comFREE Gifts from Kay Suthar:3 Ultimate Secrets to Getting Booked on Podcasts: https://getbookedonpodcast.com5 Simple Steps to Launch Your Podcast in 14 Days: https://14daystolaunch.com

Long before I met the women of La Flor Farm, I met their gorgeous flowers. For the past three years, mom Michele and daughter Chantelle have supplied customers (like me) who shop at the Seattle Wholesale Growers Market with a breathtakingly beautiful selection of the highest quality flowers – from tulips in time for Valentine's […] The post Episode 727: A tour of La Flor Farm's dahlia fields, where four generations grow exquisite blooms for the Seattle Wholesale Growers Market and local florists appeared first on Slow Flowers Podcast with Debra Prinzing.

Send us a text*Mystery starts at @15:45 *Show: Deadliest Lovers Episode: The Killer Cover UpSteven Barnsdale-Quean, one of the worst Stevens ever, was a real douche. He had a beautiful with named Chantelle and two great kids. He called 999 one day in March, 2013 to report his own stabbing. His story was so dumb, the cops thought he was a major douche from minute one. Support the showCheck out our website: https://www.buzzsprout.com/837988 Linktree: https://linktr.ee/itsalwaysthehusbandpodcast Like our Facebook page and join our group!! Instagram: @itsalwaysthehusbandpodcast Twitter: @alwaysthehubs Etsy Shop: https://www.etsy.com/shop/ItsAlwaysTheHusband?ref=simple-shop-header-name&listing_id=776055218 Theme song by Jamie "I'm Gonna Kill You, Bitch" Nelson

Visit today's blog post here. In this week's episode, I'm thrilled to welcome back my amazing friend and client Chantelle Davis-Gray. It's been a joy to coach her for over 10 years now! YES, before my daughter was born.  When we met, she was doing health coaching and shortly after pivoted to website design and has been adding more graphic beauty into the world ever since! She is celebrating 11+ years in her website design business, and in this episode, she's dropping some amazing tips and insights on what it takes to sustain entrepreneurship with your values/integrity and JOY intact! She is also launching an amazing card deck of affirmations for entrepreneurs, I can't WAIT to get my hands on one! If you're craving some biz bestie real-talk about the ups and downs of entrepreneurship and making biz friends, you're going to love this chat. –– Connect with Anna on Instagram: @heartcentered.entrepreneur

Written by Alex⭐Check out our new sister podcast! ⭐Super Silly Stories for KidsHi! Welcome to Super Silly Stories For Kids!I'm Billy, and I'll turn your wacky ideas into a story and read it on my show! The more madcap, the better!You can find us here and all podcast platforms!APPLE: https://podcasts.apple.com/gb/podcast/super-silly-stories-for-kids/id1813628878SPOTIFY: https://open.spotify.com/show/500ATWI2FgtksZnxItd4Hx?si=kldBrFUJR9-H6yvtIsvtJAI upload a new story every Tuesday and Friday! If you want a silly story, leave your ideas in the Apple Review section or email me at supersillystories4kids@gmail.comOkay. Here we go! :)Come and follow more adventures on our animated TV show on Youtube!