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Bret is joined by Nirmal and a host of friends from the floor of KubeCon, to talk about the latest news and goings-on.

Migrating from an Old Linux Server to a New FreeBSD Machine, The Internet Was Designed With a Narrow Waist, The Worst New Guys In History, FreeBSD Jails vs. Docker: A Comparison, Oracle Developer Studio 12.6 on Illumos NOTES This episode of BSDNow is brought to you by Tarsnap (https://www.tarsnap.com/bsdnow) and the BSDNow Patreon (https://www.patreon.com/bsdnow) Headlines Migrating from an Old Linux Server to a New FreeBSD Machine (https://it-notes.dragas.net/2023/10/25/migrating-from-an-old-linux-server-to-a-new-freebsd-machine/) The Internet Was Designed With a Narrow Waist (https://www.oilshell.org/blog/2022/02/diagrams.html) The Worst New Guys In History (https://blog.vito.nyc/posts/on-programming/) News Roundup FreeBSD Jails vs. Docker: A Comparison (https://justanerds.site/freebsd-jails-vs-docker/) Installing Oracle Developer Studio 12.6 on Illumos (https://briancallahan.net/blog/20230703.html) Tarsnap This weeks episode of BSDNow was sponsored by our friends at Tarsnap, the only secure online backup you can trust your data to. Even paranoids need backups. Feedback/Questions Brad - Detective work on zpool history (https://github.com/BSDNow/bsdnow.tv/blob/master/episodes/534/feedback/Brad%20-%20Detective%20work%20on%20zpool%20history.md) Extrowerk - End of the world type stuff (https://github.com/BSDNow/bsdnow.tv/blob/master/episodes/534/feedback/Extrowerk%20-%20End%20of%20the%20world%20type%20stuff.md) Mike - principle of least astonishment (https://github.com/BSDNow/bsdnow.tv/blob/master/episodes/534/feedback/Mike%20-%20principle%20of%20least%20astonishment.md) Send questions, comments, show ideas/topics, or stories you want mentioned on the show to feedback@bsdnow.tv (mailto:feedback@bsdnow.tv) Join us and other BSD Fans in our BSD Now Telegram channel (https://t.me/bsdnow)

Mike Perham is the creator of Sidekiq, a background job processor for Ruby. He's also the creator of Faktory a similar product for multiple language environments. We talk about the RubyConf keynote and Ruby's limitations, supporting products as a solo developer, and some ideas for funding open source like a public utility. Recorded at RubyConf 2023 in San Diego. -- A few topics covered: Sidekiq (Ruby) vs Faktory (Polyglot) Why background job solutions are so common in Ruby Global Interpreter Lock (GIL) Ractors (Actor concurrency) Downsides of Multiprocess applications When to use other languages Getting people to pay for Sidekiq Keeping a solo business Being selective about customers Ways to keep support needs low Open source as a public utility Mike Mike's blog mastodon Sidekiq faktory From Employment to Independence Ruby Ractor The Practical Effects of the GVL on Scaling in Ruby Transcript You can help correct transcripts on GitHub. Introduction [00:00:00] Jeremy: I'm here at RubyConf San Diego with Mike Perham. He's the creator of Sidekiq and Faktory. [00:00:07] Mike: Thank you, Jeremy, for having me here. It's a pleasure. Sidekiq [00:00:11] Jeremy: So for people who aren't familiar with, I guess we'll start with Sidekiq because I think that's what you're most known for. If people don't know what it is, maybe you can give like a small little explanation. [00:00:22] Mike: Ruby apps generally have two major pieces of infrastructure powering them. You've got your app server, which serves your webpages and the browser. And then you generally have something off on the side that... It processes, you know, data for a million different reasons, and that's generally called a background job framework, and that's what Sidekiq is. [00:00:41] It, Rails is usually the thing that, that handles your web stuff, and then Sidekiq is the Sidekiq to Rails, so to speak. [00:00:50] Jeremy: And so this would fit the same role as, I think in Python, there's celery. and then in the Ruby world, I guess there is, uh, Resque is another kind of job. [00:01:02] Mike: Yeah, background job frameworks are quite prolific in Ruby. the Ruby community's kind of settled on that as the, the standard pattern for application development. So yeah, we've got, a half a dozen to a dozen different, different examples throughout history, but the major ones today are, Sidekiq, Resque, DelayedJob, GoodJob, and, and, and others down the line, yeah. Why background jobs are so common in Ruby [00:01:25] Jeremy: I think working in other languages, you mentioned how in Ruby, there's this very clear, preference to use these job scheduling systems, these job queuing systems, and I'm not. I'm not sure if that's as true in, say, if somebody's working in Java, or C sharp, or whatnot. And I wonder if there's something specific about Ruby that makes people kind of gravitate towards this as the default thing they would use. [00:01:52] Mike: That's a good question. What makes Ruby... The one that so needs a background job system. I think Ruby, has historically been very single threaded. And so, every Ruby process can only do so much work. And so Ruby oftentimes does, uh, spin up a lot of different processes, and so having processes that are more focused on one thing is, is, is more standard. [00:02:24] So you'll have your application server processes, which focus on just serving HTTP responses. And then you have some other sort of focused process and that just became background job processes. but yeah, I haven't really thought of it all that much. But, uh, you know, something like Java, for instance, heavily multi threaded. [00:02:45] And so, and extremely heavyweight in terms of memory and startup time. So it's much more frequent in Java that you just start up one process and that's it. Right, you just do everything in that one process. And so you may have dozens and dozens of threads, both serving HTTP and doing work on the side too. Um, whereas in Ruby that just kind of naturally, there was a natural split there. Global Interpreter Lock [00:03:10] Jeremy: So that's actually a really good insight, because... in the keynote at RubyConf, Mats, the creator of Ruby, you know, he mentioned the, how the fact that there is this global, interpreter lock, [00:03:23] or, or global VM lock in Ruby, and so you can't, really do multiple things in parallel and make use of all the different cores. And so it makes a lot of sense why you would say like, okay, I need to spin up separate processes so that I can actually take advantage of, of my, system. [00:03:43] Mike: Right. Yeah. And the, um, the GVL. is the acronym we use in the Ruby community, or GIL. Uh, that global lock really kind of is a forcing function for much of the application architecture in Ruby. Ruby, uh, applications because it does limit how much processing a single Ruby process can do. So, uh, even though Sidekiq is heavily multi threaded, you can only have so many threads executing. [00:04:14] Because they all have to share one core because of that global lock. So unfortunately, that's, that's been, um, one of the limiter, limiting factors to Sidekiq scalability is that, that lock and boy, I would pay a lot of money to just have that lock go away, but. You know, Python is going through a very long term experiment about trying to remove that lock and I'm very curious to see how well that goes because I would love to see Ruby do the same and we'll see what happens in the future, but, it's always frustrating when I come to another RubyConf and I hear another Matt's keynote where he's asked about the GIL and he continues to say, well, the GIL is going to be around, as long as I can tell. [00:04:57] so it's a little bit frustrating, but. It's, it's just what you have to deal with. Ractors [00:05:02] Jeremy: I'm not too familiar with them, but they, they did mention during the keynote I think there Ractors or something like that. There, there, there's some way of being able to get around the GIL but there are these constraints on them. And in the context of Sidekiq and, and maybe Ruby in general, how do you feel about those options or those solutions? [00:05:22] Mike: Yeah, so, I think it was Ruby 3. 2 that introduced this concept of what they call a Ractor, which is like a thread, except it does not have the global lock. It can run independent to the global lock. The problem is, is because it doesn't use the global lock, it has pretty severe constraints on what it can do. [00:05:47] And the, and more specifically, the data it can access. So, Ruby apps and Rails apps throughout history have traditionally accessed a lot of global data, a lot of class level data, and accessed all this data in a, in a read only fashion. so there's no race conditions because no one's changing any of it, but it's still, lots of threads all accessing the same variables. [00:06:19] Well, Ractors can't do that at all. The only data Ractors can access is data that they own. And so that is completely foreign to Ruby application, traditional Ruby applications. So essentially, Ractors aren't compatible with the vast majority of existing Ruby code. So I, I, I toyed with the idea of prototyping Sidekiq and Ractors, and within about a minute or two, I just ran into these, these, uh... [00:06:51] These very severe constraints, and so that's why you don't see a lot of people using Ractors, even still, even though they've been out for a year or two now, you just don't see a lot of people using them, because they're, they're really limited, limited in what they can do. But, on the other hand, they're unlimited in how well they can scale. [00:07:12] So, we'll see, we'll see. Hopefully in the future, they'll make a lot of improvements and, uh, maybe they'll become more usable over time. Downsides of multiprocess (Memory usage) [00:07:19] Jeremy: And with the existence of a job queue or job scheduler like Sidekiq, you're able to create additional processes to get around that global lock, I suppose. What are the... downsides of doing so versus another language like we mentioned Java earlier, which is capable of having true parallelism in the same process. [00:07:47] Mike: Yeah, so you can start up multiple Ruby processes to process things truly in parallel. The issue is that you do get some duplication in terms of memory. So your Ruby app maybe take a gigabyte per process. And, you can do copy on write forking. You can fork and get some memory sharing with copy on write semantics on Unix operating systems. [00:08:21] But you may only get, let's say, 30 percent memory savings. So, there's still a significant memory overhead to forking, you know, let's say, eight processes versus having eight threads. You know, you, you, you may have, uh, eight threads can operate in a gigabyte process, but if you want to have eight processes, that may take, let's say, four gigabytes of RAM. [00:08:48] So you, you still, it's not going to cost you eight gigabytes of RAM, you know, it's not like just one times eight, but, there's still a overhead of having those separate processes. [00:08:58] Jeremy: would you say it's more of a cost restriction, like it costs you more to run these applications, or are there actual problems that you can't solve because of this restriction. [00:09:13] Mike: Help me understand, what do you mean by restriction? Do you mean just the GVL in general, or the fact that forking processes still costs memory? [00:09:22] Jeremy: I think, well, it would be both, right? So you're, you have two restrictions right now. You have the, the GVL, which means you can't have parallelism within the same process. And then your other option is to spin up a bunch of processes, which you have said is the downside there is that you're using a lot more RAM. [00:09:43] I suppose my question is that Does that actually stop you from doing anything? Like, if you throw more money at the problem, you go like, we're going to have more instances, I'll pay for the RAM, it's fine, can that basically get you out of these situations or are these limitations actually stopping you from, from doing things you could do in other languages? [00:10:04] Mike: Well, you certainly have to manage the multiple processes, right? So you've gotta, you know, if one child process crashes, you've gotta have a parent or supervisor process watching all that and monitoring and restarting the process. I don't think it restricts you. Necessarily, it just, it adds complexity to your deployment. [00:10:24] and, and it's just a question of efficiency, right? Instead of being able to deploy on a, on a one gigabyte droplet, I've got to deploy to a four gigabyte droplet, right? Because I just, I need the RAM to run the eight processes. So it, it, it's more of just a purely a function of how much money am I going to have to throw at this problem. [00:10:45] And what's it going to cost me in operational costs to operate this application in production? When to use other languages? [00:10:53] Jeremy: So during the. Keynote, uh, Matz had mentioned that Rails, is really suitable as this one person framework, like you can have a very small team or maybe even yourself and, and build this product. And so I guess from... Your perspective, once you cross a certain threshold, is like, what Ruby and what Sidekiq provides not enough, and that's why you need to start looking into other languages? [00:11:24] Or like, where's the, turning point, or the, if you [00:11:29] Mike: Right, right. The, it's all about the problem you're trying to solve, right? At the end of the day, uh, the, the question is just what are we trying to solve and how are we trying to solve it? So at a higher level, you got to think about the architecture. if the problem you're trying to solve, if the service you're trying to build, if the app you're trying to operate. [00:11:51] If that doesn't really fall into the traditional Ruby application architecture, then you, you might look at it in another language or another ecosystem. something like Go, for instance, can compile down to a single binary, which makes deployment really easy. It makes shipping up a product. on to a user's machine, much simpler than deploying a Ruby application onto a user's desktop machine, for instance, right? [00:12:22] Um, Ruby does have this, this problem of how do you package everything together and deploy it somewhere? Whereas Go, when you can just compile to a single binary, now you've just got a single thing. And it's just... Drop it on the file system and execute it. It's easy. So, um, different, different ecosystems have different application architectures, which empower different ways of solving the same problems. [00:12:48] But, you know, Rails as a, as a one man framework, or sorry, one person framework, It, it, I don't, I don't necessarily, that's a, that's sort of a catchy marketing slogan, but I just think of Rails as the most productive framework you can use. So you, as a single person, you can maximize what you ship and the, the, the value that you can create because Rails is so productive. [00:13:13] Jeremy: So it, seems like it's maybe the, the domain or the type of application you're making. Like you mentioned the command line application, because you want to be able to deliver it to your user easily. Just give them a binary, something like Go or perhaps Rust makes a lot more sense. and then I could see people saying that if you're doing something with machine learning, like the community behind Python, it's, they're just, they're all there. [00:13:41] So Room for more domains in Ruby [00:13:41] Mike: That was exactly the example I was going to use also. Yeah, if you're doing something with data or AI, Python is going to be a more, a more traditional, natural choice. that doesn't mean Ruby can't do it. That doesn't mean, you wouldn't be able to solve the problem with Ruby. And, and there's, that just also means that there's more space for someone who wants to come in and make an impact in the Ruby community. [00:14:03] Find a problem that Ruby's not really well suited to solving right now and build the tooling out there to, to try and solve it. You know, I, I saw a talk, from the fellow who makes the Glimmer gem, which is a native UI toolkit. Uh, a gem for building native UIs in Ruby, which Ruby traditionally can't do, but he's, he's done an amazing job at sort of surfacing APIs to build these, um, these native, uh, native applications, which I think is great. [00:14:32] It's awesome. It's, it's so invigorating to see Ruby in a new space like that. Um, I talked to someone else who's doing the Polars gem, which is focused on data processing. So it kind of takes, um, Python and Pandas and brings that to Ruby, which is, is awesome because if you're a Ruby developer, now you've got all these additional tools which can allow you to solve new sets of problems out there. [00:14:57] So that's, that's kind of what's exciting in the Ruby community right now is just bring it into new spaces. Faktory [00:15:03] Jeremy: In addition to Sidekiq, you have, uh, another product called Faktory, I believe. And so does that serve a, a similar purpose? Is that another job scheduling, job queueing system? [00:15:16] Mike: It is, yes. And it's, it's, it's similar in a way to Sidekiq. It looks similar. It's got similar concepts at the core of it. At the end of the day, Sidekiq is limited to Ruby. Because Sidekiq executes in a Ruby VM, it executes the jobs, and the jobs are, have to be written in Ruby because you're running in the Ruby VM. [00:15:38] Faktory was my attempt to bring, Sidekiq functionality to every other language. I wanted, I wanted Sidekiq for JavaScript. I wanted Sidekiq for Go. I wanted Sidekiq for Python because A, a lot of these other languages also could use a system, a background job system. And the problem though is that. [00:16:04] As a single man, I can't port Sidekiq to every other language. I don't know all the languages, right? So, Faktory kind of changes the architecture and, um, allows you to execute jobs in any language. it, it replaces Redis and provides a server where you just fetch jobs, and you can use it from it. [00:16:26] You can use that protocol from any language to, to build your own worker processes that execute jobs in whatever language you want. [00:16:35] Jeremy: When you say it replaces Redis, so it doesn't use Redis, um, internally, it has its own. [00:16:41] Mike: It does use Redis under the covers. Yeah, it starts Redis as a child process and, connects to it over a Unix socket. And so it's really stable. It's really fast. from the outside, the, the worker processes, they just talk to Faktory. They don't know anything about Redis at all. [00:16:59] Jeremy: I see. And for someone who, like we mentioned earlier in the Python community, for example, there is, um, Celery. For someone who is using a task scheduler like that, what's the incentive to switch or use something different? [00:17:17] Mike: Well, I, I always say if you're using something right now, I'm not going to try and convince you to switch necessarily. It's when you have pain that you want to switch and move away. Maybe you have Maybe there's capabilities in the newer system that you really need that the old system doesn't provide, but Celery is such a widely known system that I'm not necessarily going to try and convince people to move away from it, but if people are looking for a new system, one of the things that Celery does that Faktory does not do is Celery provides like data adapters for using store, lots of different storage systems, right? [00:17:55] Faktory doesn't do that. Faktory is more, has more of the Rails mantra of, you know, Omakase where we choose, I choose to use Redis and that's it. You don't, you don't have a choice for what to use because who cares, you know, at the end of the day, let Faktory deal with it. it's, it's not something that, You should even necessarily be concerned about it. [00:18:17] Just, just try Faktory out and see how it works for you. Um, so I, I try to take those operational concerns off the table and just have the user focus on, you know, usability, performance, and that sort of thing. but it is, it's, it's another background job system out there for people to try out and see if they like that. [00:18:36] And, and if they want to, um, if they know Celery and they want to use Celery, more power to Faktory them. Sidekiq (Ruby) or Faktory (Polyglot) [00:18:43] Jeremy: And Sidekiq and Faktory, they serve a very similar purpose. For someone who they have a new project, they haven't chosen a job. scheduling system, if they were using Ruby, would it ever make sense for them to use Faktory versus use Sidekiq? [00:19:05] Mike: Uh Faktory is excellent in a polyglot situation. So if you're using multiple languages, if you're creating jobs in Ruby, but you're executing them in Python, for instance, um, you know, if you've, I have people who are, Creating jobs in PHP and executing them in Python, for instance. That kind of polyglot scenario, Sidekiq can't do that at all. [00:19:31] So, Faktory is useful there. In terms of Ruby, Ruby is just another language to Faktory. So, there is a Ruby API for using Faktory, and you can create and execute Ruby jobs with Faktory. But, you'll find that in the Ruby community, Sidekiq is much widely... much more widely used and understood and known. So if you're just using Ruby, I think, I think Sidekiq is the right choice. [00:19:59] I wouldn't look at Faktory. But if you do need, find yourself needing that polyglot tool, then Faktory is there. Temporal [00:20:07] Jeremy: And this is maybe one, maybe one layer of abstraction higher, but there's a product called Temporal that has some of this job scheduling, but also this workflow component. I wonder if you've tried that out and how you think about that product? [00:20:25] Mike: I've heard of them. I don't know a lot about the product. I do have a workflow API, the Sidekiq batches, which allow you to fan out jobs and then, and then execute callbacks when all the jobs in that, in that batch are done. But I don't, provide sort of a, a high level. Graphical Workflow Editor or anything like that. [00:20:50] Those to me are more marketing tools that you use to sell the tool for six figures. And I don't think they're usable. And I don't think they're actually used day to day. I provide an API for developers to use. And developers don't like moving blocks of code around in a GUI. They want to write code. And, um, so yeah, temporal, I, like I said, I don't know much about them. [00:21:19] I also, are they a venture capital backed startup? [00:21:22] Jeremy: They are, is my understanding, [00:21:24] Mike: Yeah, that, uh, any, any sort of venture capital backed startup, um, who's building technical infrastructure. I, I would look long and hard at, I'm, I think open source is the right core to build on. Of course I sell commercial software, but. I'm bootstrapped. I'm profitable. [00:21:46] I'm going to be around forever. A VC backed startup, they tend to go bankrupt, because they either get big or they go out of business. So that would be my only comment is, is, be a little bit leery about relying on commercial venture capital based infrastructure for, for companies, uh, long term. Getting people to pay for Sidekiq [00:22:05] Jeremy: So I think that's a really interesting part about your business is that I think a lot of open source maintainers have a really big challenge figuring out how to make it as a living. The, there are so many projects that they all have a very permissive license and you can use them freely one example I can think of is, I, I talked with, uh, David Kramer, who's the CTO at Sentry, and he, I don't think they use it anymore, but they, they were using Nginx, right? [00:22:39] And he's like, well, Nginx, they have a paid product, like Nginx. Plus that or something. I don't know what the name is, but he was like, but I'm not going to pay for it. Right. I'm just going to use the free one. Why would I, you know, pay for the, um, the paid thing? So I, I, I'm kind of curious from your perspective when you were coming up with Sidekiq both as an open source product, but also as a commercial one, how did you make that determination of like to make a product where it's going to be useful in its open source form? [00:23:15] I can still convince people to pay money for it. [00:23:19] Mike: Yeah, the, I was terrified, to be blunt, when I first started out. when I started the Sidekiq project, I knew it was going to take a lot of time. I knew if it was successful, I was going to be doing it for the next decade. Right? So I started in 2012, and here I am in 2023, over a decade, and I'm still doing it. [00:23:38] So my expectation was met in that regard. And I knew I was not going to be able to last that long. If I was making zero dollars, right? You just, you burn out. Nobody can last that long. Well, I guess there are a few exceptions to that rule, but yeah, money, I tend to think makes things a little more sustainable for sure. [00:23:58] Especially if you can turn it into a full time job solving and supporting a project that you, you love and, and is, is, you know, your, your, your baby, your child, so to speak, your software, uh, uh, creation that you've given to the world. but I was terrified. but one thing I did was at the time I was blogging a lot. [00:24:22] And so I was telling people about Sidekiq. I was telling people what was to come. I was talking about ideas and. The one thing that I blogged about was financial experiments. I said bluntly to the, to, to the Ruby community, I'm going to be experimenting with financial stability and sustainability with this project. [00:24:42] So not only did I create this open source project, but I was also publicly saying I I need to figure out how to make this work for the next decade. And so eventually that led to Sidekiq Pro. And I had to figure out how to build a closed source Ruby gem, which, uh, There's not a lot of, so I was kind of in the wild there. [00:25:11] But, you know, thankfully all the pieces came together and it was actually possible. I couldn't have done it if it wasn't possible. Like, we would not be talking if I couldn't make a private gem. So, um, but it happened to work out. Uh, and it allowed me to, to gate features behind a paywall effectively. And, and yeah, you're right. [00:25:33] It can be tough to make people pay for software. but I'm a developer who's selling to other developers, not, not just developers, open source developers, and they know that they have this financial problem, right? They know that there's this sustainability problem. And I was blunt in saying, this is my solution to my sustainability. [00:25:56] So, I charge what I think is a very fair price. It's only a thousand dollars a year to a hobbyist. That may seem like a lot of money to a business. It's a drop in the bucket. So it was easy for developers to say, Hey, listen, we want to buy this tool for a thousand bucks. It'll ensure our infrastructure is maintained for the next decade. [00:26:18] And it's, and it's. And it's relatively cheap. It's way less than, uh, you know, a salary or even a laptop. So, so that's, that's what I did. And, um, it's, it worked out great. People, people really understood. Even today, I talk to people and they say, we, we signed up for Sidekiq Pro to support you. So it's, it's, it's really, um, invigorating to hear people, uh, thank me and, and they're, they're actively happy that they're paying me and our customers. [00:26:49] Jeremy: it's sort of, uh, maybe a not super common story, right, in terms of what you went through. Because when I think of open core businesses, I think of companies like, uh, GitLab, which are venture funded, uh, very different scenario there. I wonder, like, in your case, so you started in 2012, and there were probably no venture backed competitors, right? [00:27:19] People saying that we're going to make this job scheduling system and some VC is going to give me five million dollars and build a team to work on this. It was probably at the time, maybe it was Rescue, which was... [00:27:35] Mike: There was a venture backed system called IronMQ, [00:27:40] Jeremy: Hmm. [00:27:41] Mike: And I'm not sure if they're still around or not, but they... They took, uh, one or more funding rounds. I'm not sure exactly, but they were VC backed. They were doing, background jobs, scheduled jobs, uh, you know, running container, running container jobs. They, they eventually, I think, wound up sort of settling on Docker containers. [00:28:06] They'll basically spin up a Docker container. And that container can do whatever it wants. It can execute for a second and then shut down, or it can run for, for however long, but they would, um, yeah, I, yeah, I'll, I'll stop there because I don't know the actual details of exactly their system, but I'm not sure if they're still around, but that's the only one that I remember offhand that was around, you know, years ago. [00:28:32] Yeah, it's, it's mostly, you know, low level open source infrastructure. And so, anytime you have funded startups, they're generally using that open source infrastructure to build their own SaaS. And so SaaS's are the vast majority of where you see sort of, uh, commercial software. [00:28:51] Jeremy: so I guess in that way it, it, it gave you this, this window or this area where you could come in and there wasn't, other than that iron, product, there wasn't this big money that you were fighting against. It was sort of, it was you telling people openly, I'm, I'm working on this thing. [00:29:11] I need to make money so that I can sustain it. And, if you, yeah. like the work I do, then, you know, basically support me. Right. And, and so I think that, I'm wondering how we can reproduce that more often because when you see new products, a lot of times it is VC backed, right? [00:29:35] Because people say, I need to work on this. I need to be paid. and I can't ask a team to do this. For nothing, right? So [00:29:44] Mike: Yeah. It's. It's a wicked problem. Uh, it's a really, really hard problem to solve if you take vc you there, that that really kind of means that you need to be making tens if not hundreds of millions of dollars in sales. If you are building a small or relatively small. You know, put small in quotes there because I don't really know what that means, but if you have a small open source project, you can't charge huge amounts for it, right? [00:30:18] I mean, Sidekiq is a, I would call a medium sized open source project, and I'm charging a thousand bucks for it. So if you're building, you know, I don't know, I don't even want to necessarily give example, but if you're building some open source project, and It's one of 300 libraries that people's applications will depend on. [00:30:40] You can't necessarily charge a thousand dollars for that library. depending on the size and the capabilities, maybe you can, maybe you can't. But there's going to be a long tail of open source projects that just, they can't, they can't charge much, if anything, for them. So, unfortunately, we have, you know, these You kind of have two pathways. [00:31:07] Venture capital, where you've got to sell a ton, or free. And I've kind of walked that fine line where I'm a small business, I can charge a small amount because I'm bootstrapped. And, and I don't need huge amounts of money, and I, and I have a project that is of the right size to where I can charge a decent amount of money. [00:31:32] That means that I can survive with 500 or a thousand customers. I don't need to have a hundred million dollars worth of customers. Because I, you know, when I started the business, one of the constraints I said is I don't want to hire anybody. I'm just going to be solo. And part of the, part of my ability to keep a low price and, and keep running sustainably, even with just You know, only a few hundred customers is because I'm solo. [00:32:03] I don't have the overhead of investors. I don't have the overhead of other employees. I don't have an office space. You know, my overhead is very small. So that is, um, you know, I just kind of have a unique business in that way, I guess you might say. Keeping the business solo [00:32:21] Jeremy: I think that's that's interesting about your business as well But the fact that you've kept it you've kept it solo which I would imagine in most businesses, they need support people. they need, developers outside of maybe just one. Um, there's all sorts of other, I don't think overhead is the right word, but you just need more people, right? [00:32:45] And, and what do you think it is about Sidekiq that's made it possible for it to just be a one person operation? [00:32:52] Mike: There's so much administrative overhead in a business. I explicitly create business policies so that I can run solo. you know, my support policy is officially you get one email ticket or issue per quarter. And, and anything more than that, I can bounce back and say, well, you're, you're requiring too much support. [00:33:23] In reality, I don't enforce that at all. And people email me all the time, but, but things like. Things like dealing with accounting and bookkeeping and taxes and legal stuff, licensing, all that is, yeah, a little bit of overhead, but I've kept it as minimal as I can. And part of that is I don't want to hire another employee because then that increases the administrative overhead that I have. [00:33:53] And Sidekiq is so tied to me and my knowledge that if I hire somebody, they're probably not going to know Ruby and threading and all the intricate technical detail necessary to build and maintain and support the system. And so really you'll kind of regress a little bit. We won't be able to give as good support because I'm busy helping that other employee. Being selective about customers [00:34:23] Mike: So, yeah, it's, it's a tightrope act where you've got to really figure out how can I scale myself as far as possible without overwhelming myself. The, the overwhelming thing that I have that I've never been able to solve. It's just dealing with billing inquiries, customers, companies, emailing me saying, how do we buy this thing? [00:34:46] Can I get an invoice? Every company out there, it seems wants an invoice. And the problem with invoicing is it takes a lot more. manual labor and administrative overhead to issue that invoice to collect payment on the invoice. So that's one of the reasons why I have a very strict policy about credit card only for, for the vast majority of my customers. [00:35:11] And I demand that companies pay a lot more. You have to have a pretty big enterprise license if you want an invoice. And if the company, if the company comes back and complains and says, well, you know, that's ridiculous. We don't, we don't want to pay that much. We don't need it that much. Uh, you know, I, I say, okay, well then you have two, two things, two, uh, two things. [00:35:36] You can either pay with a credit card or you can not use Sidekiq. Like, that's, that's it. I'm, I don't need your money. I don't want the administrative overhead of dealing with your accounting department. I just want to support my, my customers and build my software. And, and so, yeah, I don't want to turn into a billing clerk. [00:35:55] So sometimes, sometimes the, the, the best thing in business that you can do is just say no. [00:36:01] Jeremy: That's very interesting because I think being a solo... Person is what probably makes that possible, right? Because if you had the additional staff, then you might say like, Well, I need to pay my staff, so we should be getting, you know, as much business as [00:36:19] Mike: Yeah. Chasing every customer you can, right. But yeah. [00:36:22] Every customer is different. I mean, I have some customers that just, they never contact me. They pay their bill really fast or right on time. And they're paying me, you know, five figures, 20, a year. And they just, it's a, God bless them because those are, are the. [00:36:40] Best customers to have and the worst customers are the ones who are paying 99 bucks a month and everything that they don't understand or whatever is a complaint. So sometimes, sometimes you, you want to, vet your customers from that perspective and say, which one of these customers are going to be good? [00:36:58] Which ones are going to be problematic? [00:37:01] Jeremy: And you're only only person... And I'm not sure how many customers you have, but [00:37:08] Mike: I have 2000 [00:37:09] Jeremy: 2000 customers. [00:37:10] Okay. [00:37:11] Mike: Yeah. [00:37:11] Jeremy: And has that been relatively stable or has there been growth [00:37:16] Mike: It's been relatively stable the last couple of years. Ruby has, has sort of plateaued. Um, it's, you don't see a lot of growth. I'm getting probably, um, 15, 20 percent growth maybe. Uh, so I'm not growing like a weed, like, you know, venture capital would want to see, but steady incremental growth is, is, uh, wonderful, especially since I do very little. [00:37:42] Sales and marketing. you know, I come to RubyConf I, I I tweet out, you know, or I, I toot out funny Mastodon Toots occasionally and, and, um, and, and put out new releases of the software. And, and that's, that's essentially my, my marketing. My marketing is just staying in front of developers and, and, and being a presence in the Ruby community. [00:38:06] But yeah, it, it's, uh. I, I, I see not a, not a huge amount of churn, but I see enough sales to, to, to stay up and keep my head above water and to keep growing, um, slowly but surely. Support needs haven't grown [00:38:20] Jeremy: And as you've had that steady growth, has the support burden not grown with it? [00:38:27] Mike: Not as much because once customers are on Sidekiq and they've got it working, then by and large, you don't hear from them all that much. There's always GitHub issues, you know, customers open GitHub issues. I love that. but yeah, by and large, the community finds bugs. and opens up issues. And so things remain relatively stable. [00:38:51] I don't get a lot of the complete newbie who has no idea what they're doing and wants me to, to tell them how to use Sidekiq that I just don't see much of that at all. Um, I have seen it before, but in that case, generally, I, I, I politely tell that person that, listen, I'm not here to educate you on the product. [00:39:14] It's there's documentation in the wiki. Uh, and there's tons of, of more Ruby, generic Ruby, uh, educational material out there. That's just not, not what I do. So, so yeah, by and large, the support burden is, is not too bad because once people are, are up and running, it's stable and, and they don't, they don't need to contact me. [00:39:36] Jeremy: I wonder too, if that's perhaps a function of the price, because if you're a. new developer or someone who's not too familiar with how to do job processing or what they want to do when you, there is the open source product, of course. but then the next step up, I believe is about a hundred dollars a month. [00:39:58] And if you're somebody who is kind of just getting started and learning how things work, you're probably not going to pay that, is my guess. And so you'll never hear from them. [00:40:11] Mike: Right, yeah, that's a good point too, is the open source version, which is what people inevitably are going to use and integrate into their app at first. Because it's open source, you're not going to email me directly, um, and when people do email me directly, Sidekiq support questions, I do, I reply literally, I'm sorry I don't respond to private email, unless you're a customer. [00:40:35] Please open a GitHub issue and, um, that I try to educate both my open source users and my commercial customers to try and stay in GitHub issues because private email is a silo, right? Private email doesn't help anybody else but them. If I can get people to go into GitHub issues, then that's a public record. [00:40:58] that people can search. Because if one person has that problem, there's probably a dozen other people that have that same problem. And then that other, those other 11 people can search and find the solution to their problem at four in the morning when I'm asleep. Right? So that's, that's what I'm trying to do is, is keep, uh, keep everything out in the open so that people can self service as much as possible. Sidekiq open source [00:41:24] Jeremy: And on the open source side, are you still primarily the main contributor? Or do you have other people that are [00:41:35] Mike: I mean, I'd say I do 90 percent of the work, which is why I don't feel guilty about keeping 100 percent of the money. A lot of open source projects, when they look for financial sustainability, they also look for how can we split this money amongst the team. And that's, that's a completely different topic that I've. [00:41:55] is another reason why I've stayed solo is if I hire an employee and I pay them 200, 000 a year as a developer, I'm meanwhile keeping all the rest of the profits of the company. And so that almost seems a little bit unfair. because we're both still working 40 hours a week, right? Why am I the one making the vast majority of the, of the profit and the money? [00:42:19] Um, so, uh, I've always, uh, that's another reason why I've stayed solo, but, but yeah, having a team of people working on something, I do get, regular commits, regular pull requests from people, fixing a bug that they found or just making a tweak that. that they saw, that they thought they could improve. [00:42:42] A little more rarely I get a significant improvement or feature, as a pull request. but Sidekiq is so stable these days that it really doesn't need a team of people maintaining it. The volume of changes necessary, I can easily keep up with that. So, I'm still doing 90 95 percent of the work. Are there other Sidekiq-like opportunities out there? [00:43:07] Jeremy: Yeah, so I think Sidekiq has sort of a unique positioning where it's the code base itself is small enough where you can maintain it yourself and you have some help, but primarily you're the main maintainer. And then you have enough customers who are willing to, to pay for the benefit it gives them on top of what the open source product provides. [00:43:36] cause it's, it's, you were talking about how. Every project people work on, they have, they could have hundreds of dependencies, right? And to ask somebody to, to pay for each of them is, is probably not ever going to happen. And so it's interesting to think about how you have things like, say, you know, OpenSSL, you know, it's a library that a whole bunch of people rely on, but nobody is going to pay a monthly fee to use it. [00:44:06] You have things like, uh, recently there was HashiCorp with Terraform, right? They, they decided to change their license because they, they wanted to get, you know, some of that value back, some of the money back, and the community basically revolted. Right? And did a fork. And so I'm kind of curious, like, yeah, where people can find these sweet spots like, like Sidekiq, where they can find this space where it's just small enough where you can work on it on your own and still get people to pay for it. [00:44:43] It's, I'm trying to picture, like, where are the spaces? Open source as a public utility [00:44:48] Mike: We need to look at other forms of financing beyond pure capitalism. If this is truly public infrastructure that needs to be maintained for the long term, then why are we, why is it that we depend on capitalism to do that? Our roads, our water, our sewer, those are not Capitalist, right? Those are utilities, that's public infrastructure that we maintain, that the government helps us maintain. [00:45:27] And in a sense, tech infrastructure is similar or could be thought of in a similar fashion. So things like Open Collective, things like, uh, there's a, there's a organization in Europe called NLNet, I think, out of the Netherlands. And they do a lot of grants to various open source projects to help them improve the state of digital infrastructure. [00:45:57] They support, for instance, Mastodon as a open source project that doesn't have any sort of corporate backing. They see that as necessary social media infrastructure, uh, for the long term. And, and I, and I think that's wonderful. I like to see those new directions being explored where you don't have to turn everything into a product, right? [00:46:27] And, and try and market and sale, um, and, and run ads and, and do all this stuff. If you can just make the case that, hey, this is, this is useful public infrastructure that so many different, um, Technical, uh, you know, applications and businesses could rely on, much like FedEx and DHL use our roads to the benefit of their own, their own corporate profits. [00:46:53] Um, why, why, why shouldn't we think of tech infrastructure sort of in a similar way? So, yeah, I would like to see us explore more. in that direction. I understand that in America that may not happen for quite a while because we are very, capitalist focused, but it's encouraging to see, um, places like Europe, uh, a little more open to, to trialing things like, cooperatives and, and grants and large long term grants to, to projects to see if they can, uh, provide sustainability in, in, you know, in a new way. [00:47:29] Jeremy: Yeah, that's a good point because I think right now, a lot of the open source infrastructure that we all rely on, either it's being paid for by large companies and at the whim of those large companies, if Google decides we don't want to pay for you to work on this project anymore, where does the money come from? [00:47:53] Right? And on the other hand, there's the thousands, tens of thousands of people who are doing it. just for free out of the, you know, the goodness of their, their heart. And that's where a lot of the burnout comes from. Right. So I think what you're saying is that perhaps a lot of these pieces that we all rely on, that our, our governments, you know, here in the United States, but also around the world should perhaps recognize as this is, like you said, this is infrastructure, and we should be. [00:48:29] Paying these people to keep the equivalent of the roads and, and, uh, all that working. [00:48:37] Mike: Yeah, I mean, I'm not, I'm not claiming that it's a perfect analogy. There's, there's, there's lots of questions that are unanswered in that, right? How do you, how do you ensure that a project is well maintained? What does that even look like? What does that mean? you know, you can look at a road and say, is it full of potholes or is it smooth as glass, right? [00:48:59] It's just perfectly obvious, but to a, to a digital project, it's, it's not as clear. So, yeah, but, but, but exploring those new ways because turning everybody into a businessman so that they can, they can keep their project going, it, it, it itself is not sustainable, right? so yeah, and that's why everything turns into a SaaS because a SaaS is easy to control. [00:49:24] It's easy to gatekeep behind a paywall and it's easy to charge for, whereas a library on GitHub. Yeah. You know, what do you do there? You know, obviously GitHub has sponsors, the sponsors feature. You've got Patreon, you've got Open Collective, you've got Tidelift. There's, there's other, you know, experiments that have been run, but nothing has risen to the top yet. [00:49:47] and it's still, it's still a bit of a grind. but yeah, we'll see, we'll see what happens, but hopefully people will keep experimenting and, and maybe, maybe governments will start. Thinking in the direction of, you know, what does it mean to have a budget for digital infrastructure maintenance? [00:50:04] Jeremy: Yeah, it's interesting because we, we started thinking about like, okay, where can we find spaces for other Sidekiqs? But it sounds like maybe, maybe that's just not realistic, right? Like maybe we need more of a... Yeah, a rethinking of, I guess the, the structure of how people get funded. Yeah. [00:50:23] Mike: Yeah, sometimes the best way to solve a problem is to think at a higher level. You know, we, the, the sustainability problem in American Silicon Valley based open source developers is naturally going to tend toward venture capital and, and capitalism. And I, you know, I think, I think that's, uh, extremely problematic on a, on a lot of different, in a lot of different ways. [00:50:47] And, and so sometimes you need to step back and say, well, maybe we're, maybe we just don't have the right tool set to solve this problem. But, you know, I, I. More than that, I'm not going to speculate on because it is a wicked problem to solve. [00:51:04] Jeremy: Is there anything else you wanted to, to mention or thought we should have talked about? [00:51:08] Mike: No, I, I, I loved the talk, of sustainability and, and open source. And I, it's, it's a, it's a topic really dear to my heart, obviously. So I, I am happy to talk about it at length with anybody, anytime. So thank you for having me. [00:51:25] Jeremy: All right. Thank you very much, Mike.

DockerCon showcased a commitment to enhancing the developer experience, with a particular focus on addressing the challenge of debugging containers in Kubernetes. The newly launched Docker Debug offers a language-independent toolbox for debugging both local and remote containerized applications.By abstracting Kubernetes concepts like pods and namespaces, Docker aims to simplify debugging processes and shift the focus from container layers to the application itself. Our guest, Docker Principal Engineer Ivan Pedrazas, emphasized the need to eliminate unnecessary complexities in debugging, especially in the context of Kubernetes, where developers grapple with unfamiliar concerns exposed by the API.Another Docker project, Tape, simplifies deployment by consolidating Kubernetes artifacts into a single package, streamlining the process for developers. The ultimate goal is to facilitate debugging of slim containers with minimal dependencies, optimizing security and user experience in Kubernetes development.While progress is being made, bridging the gap between developer practices and platform engineering expectations remains an ongoing challenge.Learn more from The New Stack about Kubernetes and Docker:Kubernetes Overview, News, and TrendsDocker Rolls out 3 Tools to Speed and Ease DevelopmentWill GenAI Take Jobs? No, Says Docker CEO

Sens blueliner Jacob Bernard-Docker speaks to the media about the trip to Sweden, and how he's been playing

Dockge. Servicio para gestionar mis docker compose

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Can we save an old Arch install? We'll attempt a live rescue, then get into our tips for keeping your old Linux install running great.

Frank Licea is a co-founder and the CTO of Howdy. As a software engineer Frank has launched products that live on the top 500 e-commerce retailers like Walmart.com and Target.com. As a product manager, Frank launched products used by top US law firms in national legal cases in the US. Frustrated with the traditional outsourcing model, he and his co-founder raised 2.9 million dollars from YCombinator – the same investors behind companies like AirBnB, GitLab, Docker, and Heroku, with the mission to bring Silicon Valley teams to Latin America Connect with Jon Dwoskin: Twitter: @jdwoskin Facebook: https://www.facebook.com/jonathan.dwoskin Instagram: https://www.instagram.com/thejondwoskinexperience/ Website: https://jondwoskin.com/LinkedIn: https://www.linkedin.com/in/jondwoskin/ Email: jon@jondwoskin.com Get Jon's Book: The Think Big Movement: Grow your business big. Very Big!   Connect with Frank Licea: Website: https://www.howdy.com/ Twitter: https://twitter.com/hurrayforhowdy Instagram: https://www.instagram.com/hurrayforhowdy/ LinkedIn: https://www.linkedin.com/in/franklicea/ Facebook: https://www.facebook.com/hurrayforhowdy   *E – explicit language may be used in this podcast.

Cybertruck, Solarwinds, Bitcoin, Docker, Ducktail, Experian, More News and Jason Wood, on this edition of the Security Weekly News. Show Notes: https://securityweekly.com/swn-342

In this short episode, I tell the tale of my registrar DNS name hosting for the last 25 years and what I prefer for a cheap and reliable name registrar.

Cybertruck, Solarwinds, Bitcoin, Docker, Ducktail, Experian, More News and Jason Wood, on this edition of the Security Weekly News. Show Notes: https://securityweekly.com/swn-342

We released episode one of this podcast on June 11, 2012. Now, more than a decade later, we're celebrating the 500th episode of our show. In honor of this milestone, Victoria, Will, and Chad caught up with each of the past hosts of the show: Ben Orenstein, Chris Toomey, and Lindsey Christensen. We chatted about what they're up to now, what they liked and learned from hosting the show, their time at thoughtbot, and more! Follow thoughtbot on X (https://twitter.com/thoughtbot) or LinkedIn (https://www.linkedin.com/company/150727/). Become a Sponsor (https://thoughtbot.com/sponsorship) of Giant Robots! Transcript: VICTORIA: This is the Giant Robots Smashing Into Other Giant Robots Podcast, where we explore the design, development, and business of great products. I'm your host, Victoria Guido. WILL: And I'm your other host, Will Larry. CHAD: And I'm your other host, Chad Pytel. We released episode one of this podcast on June 11, 2012. Now more than a decade later, were celebrating this: the 500th episode of our show. In honor of this milestone, Victoria, Will, and I caught up with each of the past hosts of the show: Ben Orenstein, Chris Toomey, and Lindsey Christensen. We chatted about what they're up to now, what they liked and learned from hosting the show and their time at thoughtbot, and more. First up: Ben Orenstein. Ben was the very first host of the show back in 2012 when he was a developer at thoughtbot. He is now the co-founder and Head of Product at Tuple, a remote pair programming tool for designers and developers. Ben, it's great to talk to you again. It's been a while since you and I talked. How have you been? BEN: I've been decent, yeah. It's fun to be back to my roots a little bit. I told some folks that I work with that I was coming back to the pod for the 500th Episode, and they were stoked. So, it's kind of a treat to get to be on these airwaves again. CHAD: What have you been up to since you left this show and thoughtbot? BEN: Well, I started a company. So, I was at thoughtbot for a while; I think it was seven years. And I eventually sort of struck out to start my own thing–had a false start or two here and there. And then, I ended up starting a company called Tuple, and we still exist today, fortunately. Tuple is a tool for doing remote pair programming. We started off on macOS and then wrote a Linux client. And we're launching a Windows client now. But it's sort of, like, screen sharing with remote control for developers who are actually writing code and want to have great, low latency remote control and who care about screen share quality and that sort of thing. I started that about five years ago with two co-founders. Today, we are a team of 11, I think it is. And it's been going well. Our timing was really great, it turned out. We launched a little bit before COVID. So, remote work turned into a lot more of a thing, and we were already in the market. So, that helped us a ton. It was quite a wild ride there for a bit. But things have calmed down a little lately, but it's still fun. I'm, like, really enjoying being a co-founder of a software company. It was what I've always sort of wanted to do. And it turns out it actually is pretty fun and pretty great. Although there are, of course, the ups and downs of business ownership. It is never quite as calm or relaxing as being an employee somewhere else. CHAD: You started Tuple instigated by...full disclosure: thoughtbot's an early customer of Tuple. We're still a customer. We use it a lot. BEN: Woo-hoo. I appreciate that. Thank you. CHAD: If I remember right, you started and were sort of instigated to create Tuple because there was a prior product that then Slack bought, and then it started to degrade. And now, it no longer exists in the same way that it did before. BEN: Yeah. So, there was this tool called Screenhero, which I actually started using -- CHAD: [inaudible 02:14] BEN: Yeah, first at thoughtbot. Some other thoughtboter introduced me to it, and we would use it for pair programming. And I was like, oh, this is nice. And then yeah, Slack kind of acqui-hired it and more or less ended up shutting the product down. And so, there was this gap in the market. And I would ask my friends, I would ask thoughtboters and other developers, like, "What are you using now that Screenhero is gone?" And no one had a good answer. And so, after a while of this thing sort of staring me in the face, I was like, we have to try to solve this need. There's clearly a hole in the market. Yeah, so we were heavily inspired by them in the early days. Hopefully, we've charted our own path now. But they were definitely...the initial seed was, you know, let's do Screenhero but try to not get bought early or something. CHAD: [laughs] How did you or did you feel like you captured a lot of the Screenhero customers and reached them in those early days? BEN: I think so. The pitch for it was sort of shockingly easy because Screenhero had kind of blazed this trail. Like, I would often just be like, "Oh, we're making a thing. Do you remember Screenhero?" And they'd go, "Oh yeah, I loved Screenhero". I'd be like, "Yeah, we're going to try to do that." And they'd be like, "Nice. Sign me up." So, it for sure helped a ton. I have no idea what percentage of customers we converted. And they were a pretty large success, so probably a small fraction, but it definitely, like, made the initial days much easier. CHAD: Yeah. And then, like you said, COVID happened. BEN: COVID happened, yeah. I think we had been around for about a year when COVID hit. So, we were getting our feet underneath us. And we were already, like, the company was already growing at a pretty good rate, and we were feeling pretty good about it. I don't think we had quite hit ramen profitable, but we were probably pretty close or, like, flirting with it. Yeah, the business, like, I don't know, tripled or quadrupled in a matter of months. We had a few big customers that, like, just told everyone to start using Tuple. So, we had, like, thousands and thousands of new users kind of immediately. So, it was a crazy time. Everything melted, of course. We hadn't quite engineered for that much scale. We had a really rough day or so as we scrambled, but fortunately, we got things under control. And then had this, like, very nice tailwind. Because we started the company assuming that remote work would grow. We assumed that there would be more remote developers every year. And, you know, it's probably maybe 5% of dev jobs are remote or maybe even less, but we expect to see this number creeping up. We don't think that trend will reverse. And so, COVID just, like, it just yanked it, you know, a decade in the future. CHAD: You haven't tripled or quadrupled your team size, have you? BEN: No. Well, I mean, I guess, I mean, we started as 3, and now we're 11, so kind of. CHAD: [laughs] Yeah, that's true. BEN: Expenses have not grown as fast as revenue, fortunately. CHAD: That's good. That's basically what I was asking [laughs]. BEN: Yeah, yeah. We're still a pretty small team, actually. We have only, like, four or five full-time engineers on the team at the moment, which is kind of wild because we are now, you know, we have three platforms to support: Linux, Windows, and Mac. It's a pretty complicated app doing, like, real-time streaming of audio, webcams, desktops, caring about OS-level intricacies. So, I think we will be hiring more people soon, although we haven't said that for a long time. We sort of have always had a bit of a hire-slow mentality to try to get the right team members and, like, feel a real pain before we hire someone into it. But we have been getting a bit more aggressive with hiring lately. VICTORIA: Well, I really appreciate Tuple. I installed it when I first started working here at thoughtbot. And we have random pairings with everyone across the company. So, I'll randomly get to meet someone halfway across the world who's working on similar projects. And I think they really enjoy that I have a tool they like working to share what they're working on. So, I want to thank you for that. And I'm curious about when you really started to scale during COVID, what were some of the technology architecture trade-offs you came across, and where did you land with it? BEN: Well, we got fairly...I don't know if it was lucky, but we...for a long time, for years, even through COVID, maybe the first four years of the company, all Tuple calls were purely peer-to-peer. And there was no server that we owned intermediating things. This was, like, kind of one of the keys of, like, not having expenses. The scale of revenue was we could have lots more calls happen. And it wouldn't cost us bandwidth or server capacity. To this day, still, for any calls with three or fewer participants, they're purely peer-to-peer. And this is nice for latency purposes because it just...we can find the most direct path to the internet between two people. It's also nice from our cost perspective because we don't need to pay to send that data. And that was hugely useful as call volume went up immensely. Didn't have to worry too much about server load and didn't have to worry too much about bandwidth costs. CHAD: Today, is there a central service that makes the initial connection for people? BEN: Yes, yeah, yeah. So, there is a signaling server. So, when you launch the app, you sign in, and you see, like, oh, which of my co-workers are online? So, there is actually a Rails app that handles that, actually, increasingly less the Rails app. We have now...I think it's a Go service that actually manages all those. I'm further and further from the code every year. Some of the technical questions might be a little bit beyond me, or I might have slightly out-of-date info. But back to the architecture question for a second, we did a pretty big refactor when we decided to go from just being a Mac client to supporting other platforms, where we split out a cross-platform real-time communication engine written in C++ so that we could use that for all of the heavy lifting, all the managing of the connections, and the tricky bandwidth estimation, and all this stuff, and use that across different platforms. And so, today, you have the cross-platform engine, and then on top of that is a, like, a less specific layer for each of the operating systems that we support. CHAD: So, you mentioned you're less and less in the code these days. So, what do you spend your time doing then? BEN: It's a mix of things. These days, it's basically mostly -- CHAD: Just cocktails on the beach, right? BEN: Cocktails, yes [laughs], cocktails on the beach, appearing on podcasts trying to sound important and impressive, yeah. Mostly product work. So, right before this, I just got off a call with some folks from The Browser Company. They are some of our first alpha users for our new Windows clients. So, I hopped on the call with them and, like, watched three of them install the product and inevitably run into some bugs. And, you know, chatted through those with the engineer that was working on it, prioritized some stuff, made some decisions about what's coming up next, and what we're going to ignore. So, mostly product work these days. For the first five years of the company, I was CEO, so I was doing kind of everything: marketing, and also hiring, and also product. About two months ago, I stepped down as CEO, and one of my other co-founders, Spencer, stepped up. And so, now my focus has narrowed to be mostly just product stuff and much less on the marketing or hiring side. VICTORIA: Yeah, you mentioned that it was a little more comfortable to be an employee than to be a founder. I don't know if you could say more about that because, certainly, a lot of engineers are smart enough and capable enough to run their own company. But what really informed your choice there, and do you regret it? [laughs] BEN: I definitely don't regret it. thoughtbot was a close second in terms of wonderful professional experiences. But running my own thing has been the most interesting professional thing I've done by a big margin. It has also been more stressful. And, Chad, I don't know if you remember, I think, like, maybe eight years ago, you tweeted something like, if you want to sleep well at night, and, like, value that, like, peace of mind, like, don't start a company or something. I have experienced that. CHAD: [laughs] BEN: A lot more, yeah, like waking up in the middle of the night worrying about things. It feels a little bit like the highs are higher; the lows are lower. Being an employee somewhere, it's like, if this company fails, I know I can go get another job, right? Like, you're a developer. You're extremely employable. But as the owner of the company, if the company fails, like, a huge chunk of your net worth is gone. Like, this thing you poured your life into is gone. It's way more stressful and traumatic to have that happen, or have that threatened to be happening, or just imagine that happening. So, overall, I have found the trade-off to be totally worth it. It's awesome to make your own decisions and chart your own path. And when it works, it can work in a way that being a salaried employee can't. So, I'm happy with those trade-offs. But I think that is a good question for people to ask themselves as they consider doing something like this is, like: is that the kind of trade-off that you want to make? Because it has significant downsides for sure. WILL: I am a big fan of Tuple also. I love it. It [inaudible 10:08] easy, especially with remote work. You hit the jackpot with COVID and remote work, so kudos for that [laughs]. Was there anything...because I know from our previous companies, about over...hopefully a lot more of the good stuff than the bad stuff. But was there anything that you learned? Because you were at thoughtbot for seven years. Was there anything that you're like, oh my gosh, I learned that, and it's helped me till this day while I'm running my company? BEN: Yeah, quite a bit, actually. I think it'd be hard to tease apart exactly which lessons, but I do...so I ran Upcase for thoughtbot and also FormKeep. So, I got a chance to kind of run a small division of the company, while still being a normal employee and, like, having not much of that risk. And I think that was a really wonderful opportunity for me to, like, practice the skills that I was interested in. Just, like, how do you market a thing? How do you design a product and have it be good? How do you prioritize user feedback? There were a ton of lessons from those days that I feel like made me better at running our company when we actually took a shot at it. So, there were, like, the specific things that I learned by the work I was doing there. But then just, like, I mean, I think I am the programmer I am today because of, like, the weekly dev discussions that happened. Like, spending so much time with Joe Ferris and, like, trying to copy as much of his brain as possible, like, really, like, imprinted on me as, like, a programmer. And also, just, like, a lot of the sort of cultural things from my time at thoughtbot of, like, you should be sharing the things you're learning. Like, writing blog posts is a great use of time. Like, doing open-source work is a great use of time. And maybe you can't directly trace how doing, like, working in public or sharing information benefits the company. It's hard to, like, attribute it from a marketing sense. But if you sort of have faith that in the large, it's going to work out, it probably will. That feels like a thoughtbot lesson to me, and I think it has served us really well; where I recorded a weekly podcast for a long time called The Art of Product. I'm recording a new podcast called Hackers Incorporated with Adam Wathan of Tailwind fame. And I don't ever think, like, hmm, how many new leads do we think we get per episode, and how many hours has that taken? What's the ROI? I just have this sort of reflex that I developed from thoughtbot time of, like, you should be putting stuff out there, or you should be giving back. You should help other people. And that will probably help your business and make it work in the long term. CHAD: That's a good lesson [laughs]. One of the other things, you know, while you were a host of Giant Robots, you were the first host. I remember, you know, encouraging you to be the first host, and I think we talked about that in one of the episodes along the way. But we also transitioned the format a little bit, especially as you started to work on products here; you know, it was more about the building of those products and following along with those. And one of the things that sort of half-jokingly defined, I think, your impact on a lot of products was pricing, experimenting with pricing, learning about pricing, increasing prices more than people were maybe comfortable doing so. How has that worked out with Tuple, pricing in particular? BEN: It's really hard to say. It's hard to know what, like, the other path would have been through the world-. We sort of decided from, like, the early days that we wanted to have, like, a fairly premium price. Like, we wanted to be the product that was really good and was, like, a little bit annoyingly expensive, but you still paid for it because it felt worth it. And I think people could debate in both directions whether we nailed that or not. We have had a price increase that we ended up rolling back. We went, like, a little too far one time and said, "You know what? I think we're a little bit over," and we reverted that. But I would say even today, we are still a fairly pricey product. I mean, I'm pretty happy with how the company has done. I can't prove to you that, like, if the price were half what it is, we would have, you know, better success or not. CHAD: I think it'd be very hard to make the argument that if it was half that, you would have double the number of customers. BEN: Yeah, that's probably not true. CHAD: Not with the customers that you have, who are companies that will pay for products that they use as much as Tuple. BEN: Yeah, I'm happy serving the kind of companies, and they end up being mostly tech companies that really value developer happiness. When their developers come to them and they say, "We don't want to pair over Zoom. We like this thing. It's better. It feels nicer to use," they say, "Okay," and they buy the tool for them. There are places where that's not the case. And they say, "We already have a thing that does screen sharing. You're not allowed to buy this." We don't invest a lot of time trying to sell to those people or convince them that they're wrong. And I'm pretty happy serving sort of the first group. CHAD: So, you've mentioned that you've still been podcasting. To be honest, I didn't realize you were starting something new. Is it live now? BEN: It is live now, yeah. CHAD: Awesome. Where can people find that? BEN: hackersincorporated.com. It's about the transition from developer to founder, which is kind of what we've been touching on here. Yeah, hopefully, the audience is developers who want to start something or have started something who are maybe a little bit further behind progression-wise. And it's kind of, like, I have some lessons, and Adam has some lessons, and, you know, we don't think that we're experts. But sometimes it's useful to just hear, like, two people's story and sort of see, like, what seemingly has worked for them. So, we've been trying to share things there. And I think people will find it useful. VICTORIA: I was going to ask you for a lesson, maybe give us a little sample about how would you advise someone who's built a product and wants to market it, and it's targeted towards developers since you mentioned that previously as well. BEN: Yeah, in a way, the question already contains a problem. It's like, oh, I built the product; now how do I market it? It's a little bit indicative of a very common failure mode for developers, which is that. They sort of assume, okay, after you make the product, you then figure out how you're going to market it. And marketing is sort of a thing you layer on later on when you realize that just, like, throwing it on Twitter or Product Hunt didn't really work. When we started building Tuple, I was out there marketing it already. So, I had two co-founders, so this is a luxury I had. My two co-founders were writing code, and I was out doing stuff. I was recording podcasts. I was tweeting about things. I was making videos. I was giving conference talks. And I was getting people to hear about our product well before it was done. In fact, I was even selling it. I was taking pre-orders for annual subscriptions to the app while it was still vaporware. So, I would say, like, you basically can't start marketing too early. If you start marketing early and no one really cares, well, then you don't really have to build it probably. I would actually even go a little further and say, like, I started marketing Tuple before we had a product available. But in reality, I started marketing Tuple seven or so years before that when I started publishing things through thoughtbot. It's like when I was traveling around giving talks about Ruby, and when I was making screencasts about Vim, and when I was running Upcase, I was, over time, building an audience. And that audience was useful for thoughtbot, and it also was useful for me so that when I left, I had something like 10,000 Twitter followers or something, a few thousand people on our mailing list. But there were a lot of developers that already sort of knew me and trusted me to make fairly good things. And so, when I said, "Hey, I've made a new thing, and it's for you," I really benefited from those years of making useful content and trying to be useful on the internet. And in the early days, we had people sign up, and they would say, "I don't even really think I'm going to use this. But I've learned so much from you over the years that I want to support you, so I'm going to pay for a subscription." VICTORIA: I like your answer because I think the same thing when people ask me, like, because I am an organizer for Women Who Code, and I know all these great people from showing up for years in person months over months. And so, then people will ask, "Oh, how do I recruit more women in my company?" I'm like, "Well, you got to start showing up [laughs] now and do that for a couple of years, and then maybe people will trust you," right? So, I really like that answer. WILL: How has your relationship with Chad continued to grow since you left? Because seven years at the company is a lot. And it seems like you're still on really, really good terms, and you're still friends. And I know that doesn't happen at every company. BEN: I mean, it was tough deciding to leave. I think, like, both of us felt pretty sad about it. That was the longest I'd ever worked anywhere, and I really enjoyed the experience. So, I think it was tough on both sides, honestly. But we haven't kept in that much touch since then. I think we've emailed a handful of times here and there. We're both sociable people, and we sort of get each other. And there's a long history there. So, I think it's just easy for us to kind of drop back into a friendly vibe is sort of how I feel about it. CHAD: Yeah. And the way I explain it to people, you know, when you're leading a company, which Ben and I both are, you put a lot of energy into that and to the people who are on that team. If you're doing things right, there's not really hard feelings when someone leaves. But you need to put in a lot of effort to keep in touch with people outside of the company and a lot of energy. And, to be honest, I don't necessarily do as good a job with that as I would like because it's a little bit higher priority to maintain relationships with them, the people who are still at thoughtbot and who are joining. BEN: What you're saying is I'm dead to you [laughter]. That's CEO, for you're dead to me. CHAD: No. It's just...no hard feelings. BEN: Totally. CHAD: I think one of the things that has been great about the show over the years is that we haven't been afraid to change the format, which I think has been important to keeping it going. So, there is sort of; in fact, the website now is organized into seasons. And I went back and re-categorized all the episodes into seasons. And when the seasons were made up of, like, sort of the format of the show or particular hosts...when we started, it was just an interview show, and it was largely technical topics. And then we started The Bike Shed, and the technical topics sort of moved over there. But it also went with your interests more under the product and business side. Then you started working on products at thoughtbot, so it started to go even more in that. And I think Chris joined you on the show, and that was sort of all about those topics. BEN: Yeah, that makes sense. I think if you don't let the hosts kind of follow their interests, they're going to probably burn out on the thing. It's not fun to force yourself, I think, to record a podcast. CHAD: Yeah. And then when you left, you know, I took over hosting and hosted by myself for a while, went back to the interview format, but then was joined by Lindsey for a little while. We experimented with a few different things: one, interviews, but then we did a whole, just under a year, where we followed along with three companies. And each month, we would have an interview episode where we talked to them, all three companies, about the same topic. And then, we also did an episode with just Lindsey and I talking about that topic and about what we learned from the startup companies that we were following along with for the year. And now we're back to interview freeform, different guests, different topics. It seems like we're going to stick with that for a little while. But, obviously, as Will and Victoria have said, like, we'll probably change it again in some way, you know, a year, two years, three years from now. VICTORIA: Yeah, and I'm definitely bringing my interest around DevOps and platform engineering, so you'll see more guests who have that focus in their background. And with that, sometimes my interview style is more; how do I ask a question that I can't read from your developer docs and that I might not understand the answer to? [laughs] That's kind of where I like to go with it. So yeah, I'm really excited about...it's probably one of my favorite parts of my job here at thoughtbot because I get to meet so many interesting people. And, hopefully, that's interesting to everyone else [laughs] and our guests, yeah. BEN: Totally. Well, I dramatically underestimated how awesome it would be to meet all kinds of cool people in the industry when I started the podcast. I didn't truly connect in my head, like, wait a second, if I have a 45-minute conversation with, like, a lot of prominent, awesome people in our field, that's going to be really interesting and useful for me. So, I think, yeah, it's nice to be in the hosting seat. VICTORIA: And it's so surprising how I'll meet someone at a conference, and I'll invite them onto the podcast. And the way it winds up is that whatever we're talking about on the show is directly relevant to what I'm working on or a problem that I have. It's been incredible. And I really appreciate you for coming back for our 500th Episode here. CHAD: Ben, thanks very much again for joining us, and congratulations on all the success with Tuple. And I wish you the best. BEN: Thank you so much. Thanks for being a continuing customer. I really appreciate it. CHAD: Next, we caught up with Chris Toomey, who had a run as co-host of the show with Ben throughout 2016. CHRIS: Hi there. Thanks for having me. So, we're talking with all of the past hosts. I know you joined the show, and you were on it with Ben. And then you moved over to The Bike Shed, right? CHRIS: Yeah. So, I had co-hosted with Ben for about six months. And then I think I was transitioning off of Upcase, and so that ended sort of the Giant Robots “let's talk about business” podcast tour for me. And then, I went back to consulting for a while. And, at some point, after Derek Prior had left, I took over as the host of The Bike Shed. So, I think there was probably, like, a year and a half, two-year gap in between the various hostings. CHAD: Are you doing any podcasting now? CHRIS: I'm not, and I miss it. It was a lot of fun. It was, I think, an ideal medium for me. I'm not as good at writing. I tend to over-edit and overthink. But when you get me on a podcast, I just start to say what's in my head, and I tend to not hate it after the fact. So [chuckles], that combination I found to be somewhat perfect for me. But yeah, lacking that in my current day-to-day. CHAD: Well, what's been taking up your time since you left? CHRIS: I had decided it was time to sort of go exploring, try and maybe join a startup, that sort of thing. I was sort of called in that direction. So, just after I left thoughtbot, I did a little bit of freelancing, but that was mostly to sort of keep the lights on and start to connect with folks and see if there might be an opportunity out there. I was able to connect with a former thoughtbot client, Sam Zimmerman, who was looking to start something as well. And so, we put our act together and formed a company called Sagewell, which was trying to build a digital financial platform for seniors, which is a whole bunch of different complicated things to try and string together. So, that was a wonderful experience. I was CTO of that organization. And I think that ran for about two and a half years. Unfortunately, Sagewell couldn't quite find the right sort of sticking point and, unfortunately, shut down a little bit earlier in this year. But that was, I would say, the lion's share of what I have done since leaving thoughtbot, really wonderful experience, got to learn a ton about all of the different aspects of building a startup. And I think somewhat pointedly learned that, like, it's messy, but I think I do like this startup world. So, since leaving Sagewell, I've now joined a company called August Health, which has a couple of ex-thoughtboters there as well. And August is post their Series A. They're a little bit further along in their journey. So, it was sort of a nice continuation of the startup experience, getting to see a company a little bit further on but still with lots of the good type of problems, lots of code to write, lots of product to build. So, excited to be joining them. And yeah, that's mostly what's taking up my time these days. CHAD: So, I know at Sagewell, you made a lot of technical architecture, team decisions. It was Rails in the backend, Svelte in the frontend, if I'm not mistaken. CHRIS: Yep, that's correct. CHAD: You know, hindsight is always 2020. Is there anything you learned along the way, or given how things ended up, that you would do differently? CHRIS: Sure. I was really happy with the tech stack that we were able to put together. Svelte was probably the most out there of the choices, I would say, but even that, it was sort of relegated to the frontend. And so, it was a little bit novel for folks coming into the codebase. Most folks had worked in React before but didn't know Svelte. They were able to pick it up pretty quickly. But Inertia.js was actually the core sort of architecture of the app, sort of connected the frontend and the backend, and really allowed us to move incredibly quickly. And I was very, very happy with that decision. We even ended up building our mobile applications, both for iOS and Android. So, we had native apps in both of the stores, but the apps were basically wrappers around the Rails application with a technology similar to Turbolinks native–if folks are familiar with that so, sort of a WebView layer but with some native interactions where you want. And so, like, we introduced a native login screen on both platforms so that we could do biometric login and that sort of thing. But at the end of the day, most of the screens in the app didn't need to be differentiated between a truly native mobile app and what like, mobile WebView would look like. So, we leaned into that. And it was incredible just how much we were able to do with that stack and how quickly we were able to move, and also how confidently we were able to move, which was really a nice thing. Having the deep integration between the backend and the frontend really allowed a very small team to get a lot done in a short time. CHAD: Does that code live on in any capacity? CHRIS: No. CHAD: Oh. How does that make you feel? [chuckles] CHRIS: It makes me feel very sad, I will say. That said, I mean, at the end of the day, code is in service of a business. And so, like, the code...there are, I think, probably a couple of things that we might be able to extract and share. There were some interesting...we did some weird stuff with the serializers and some, like, TypeScript type generation on the frontend that was somewhat novel. But at the end of the day, you know, code is in service of a business, and, unfortunately, the business is not continuing on. So, the code in the abstract is...it's more, you know, the journey that we had along the way and the friends we made and whatnot. But I think, for me, sort of the learnings of I really appreciate this architecture and will absolutely bring it to any new projects that I'm building from, you know, greenfield moving forward. VICTORIA: I'm curious what it was like to go from being a consultant to being a big player in a startup and being responsible for the business and the technology. How did that feel for you? CHRIS: I would say somewhat natural. I think the consulting experience really lent well to trying to think about not just the technical ramifications but, you know, what's the business impact? How do we structure a backlog and communicate about what features we want to build in what order? How do we, you know, scope a minimal MVP? All those sorts of things were, I think, really useful in allowing me to sort of help shape the direction of the company and be as productive of an engineering team as we could be. CHAD: A lot of the projects you worked on at thoughtbot were if not for startups, helping to launch new products. And then, a lot of the work you did at thoughtbot, too, was on Upcase, which was very much building a business. CHRIS: Yes. I definitely find myself drawn in that direction, and part of like, as I mentioned, I seem to be inclined towards this startup world. And I think it's that, like, the intersection between tech and business is sort of my sweet spot. I work with a lot of developers who are really interested in getting sort of deeper into the technical layers, or Docker and Kubernetes and orchestration. And I always find myself a little bit resistant to those. I'm like, I mean, whatever. Let's just...let's get something out there so that we can get users on it. And I am so drawn to that side, you know, you need both types of developers critically. I definitely find myself drawn to that business side a little bit more than many of the folks that I work with, and helping to bridge that gap and communicate about requirements and all those sort of things. So, definitely, the experience as a consultant really informed that and helped me have sort of a vocabulary and a comfort in those sort of conversations. WILL: How did Upcase come about? Because I know I've talked to numerous people who have gone through Upcase. I actually went through it, and I learned a ton. So, how did that come about? CHRIS: I think that was a dream in Ben Orenstein's eye. It started as thoughtbot Learn many, many years ago. There was a handful of workshops that had been recorded. And so, there were the video recordings of those workshops that thoughtbot used to provide in person. Ben collected those together and made them sort of an offering on the internet. I think Chad, you, and I were on some podcast episode where you sort of talked about the pricing models over time and how that went from, like, a high dollar one-time download to, like, $99 a month to $29 a month, and now Upcase is free. And so, it sort of went on this long journey. But it was an interesting exploration of building a content business of sort of really leaning into the thoughtbot ideal of sharing as much information as possible, and took a couple of different shapes over time. There was the weekly iterations of the video series that would come out each week, as well as the, like, longer format trails, and eventually some exercises and whatnot, but very much an organic sort of evolving thing that started as just a handful of videos and then became much more of a complete platform. I think I hit the high points there. But, Chad, does that all sound accurate to you? CHAD: Yeah, I led the transition from our workshops to Learn, which brought everything together. And then, I stepped away as product manager, and Ben took it the next step to Upcase and really productized it into a SaaS sort of monthly recurring billing model and took it over from there. But it still exists, and a lot of the stuff there is still really good [laughs]. CHRIS: Yeah, I remain deeply proud of lots of the videos on that platform. And I'm very glad that they are still out there, and I can point folks at them. VICTORIA: I love that idea that you said about trying to get as much content out there as possible or, like, really overcommunicate. I'm curious if that's also stayed with you as you've moved on to startups, about just trying to get that influence over, like, what you're doing and how you're promoting your work continues. CHRIS: I will say one of the experiences that really sticks with me is I had followed thoughtbot for a while before I actually joined. So, I was reading the blog, and I was listening to the podcasts and was really informing a lot of how I thought about building software. And I was so excited when I joined thoughtbot to, like, finally see behind the curtain and see, like, okay, so, what are the insider secrets? And I was equal parts let down...actually, not equal parts. I was a little bit let down but then also sort of invigorated to see, like, no, no, it's all out there. It's like, the blog and the open-source repos and those sort of...that really is the documentation of how thoughtbot thinks about and builds software. So, that was really foundational for me. But at the same time, I also saw sort of the complexity of it and how much effort goes into it, you know, investment time Fridays, and those sort of things. Like, a thoughtbot blog post is not a trivial thing to put up into the world. So many different people were collaborating and working on it. And so, I've simultaneously loved the sharing, and where sharing makes sense, I've tried to do that. But I also recognize the deep cost. And I think for thoughtbot, it's always made sense because it's been such a great mechanism for getting the thoughtbot name out there and for getting clients and for hiring developers. At startups, it becomes a really interesting trade-off of, should we be allocating time to building up sort of a brand in the name and getting ourselves, you know, getting information out there? Versus, should we be just focusing on the work at hand? And most organizations that I've worked with have bias towards certainly less sharing than thoughtbot, but just not much at all. Often, I'll see folks like, "Hey, maybe we should start a blog." And I'm like, "Okay, let's just talk about how much effort that [laughs] actually looks like." And I wonder if I'm actually overcorrected on that, having seen, you know, the high bar that thoughtbot set. CHAD: I think it's a struggle. This is one of my [laughs] hot topics or spiels that I can go on. You know, in most other companies, that kind of thing only helps...it only helps in hiring or the people being fulfilled in the work. But at most companies, your product is not about that; that's not what your business is. So, having a more fulfilled engineering team who is easier to hire—don't get me wrong, there are advantages to that—but it doesn't also help with your sales. CHRIS: Yes. CHAD: And at thoughtbot, our business is totally aligned with the people and what we do as designers and developers. And so, when we improve one, we improve the other, and that's why we can make it work. That is marketing for the product that we actually sell, and that's not the case at a SaaS software company. CHRIS: Yes, yeah, definitely. That resonates strongly. I will say, though, on the hiring side, hiring at thoughtbot was always...there was...I won't say a cheat code, but just if someone were to come into the hiring process and they're like, "Oh yeah, I've read the blog. I listen to the podcast," this and that, immediately, you were able to skip so much further into the conversation and be like, "Okay, what do you agree with? What do you disagree with? Like, let's talk." But there's so much. Because thoughtbot put so much out there, it was easy to say, like, "Hey, this is who we are. Do you like that? Is that your vibe?" Whereas most engineering organizations don't have that. And so, you have to try and, like, build that in the context of, you know, a couple of hour conversations in an interview, and it's just so much harder to do. So, again, I've leaned in the direction of not going anywhere near thoughtbot's level of sharing. But the downside when you are hiring, you're like, oh, this is going to be trickier. CHAD: Yeah. One of the moments that stands out in my mind, and maybe I've told this story before on the podcast, but I'll tell it again. When we opened the New York studio, it was really fast growing and was doing a lot of hiring. And one of the people who had just joined the company a couple of weeks before was doing an interview and rejected the person was able to write an articulate reason why. But it all boiled down to this person is, you know, not a fit for thoughtbot. Based on what they were able to describe, I felt very confident with the ability or with the fact that they were able to make that call, even though they had been here only a couple of weeks, because they joined knowing who we were, and what we stand for, and what our culture and our values are, and the way that we do things, and all that kind of thing. And so, yeah, that's definitely a huge benefit to us. VICTORIA: I've certainly enjoyed that as well, as someone who hires developers here and also in meeting new companies and organizations when they already know thoughtbot. That's really nice to have that reputation there, coming from my background—some really more scrappier startup kind of consulting agencies. But, you know, I wanted to talk a little bit more about your podcasting experience while you're here. So, I know you were on both The Bike Shed and Giant Robots. Which is the better podcast? [laughter] So, what's your...do you have, like, a favorite episode or favorite moment, or maybe, like, a little anecdote you can share from hosting? CHRIS: Well, I guess there's, like, three different eras for me in the podcasting. So, there's Giant Robots with Ben talking more about business stuff, and I think that was really useful. I think it was more of a forcing function on me because I sort of...Both Ben and I were coming on; we were giving honest, transparent summaries of our, like, MRR and stats and how things were growing, and acted as sort of an accountability backstop, which was super useful but also just kind of nerve-wracking. Then, when I joined the Bike Shed, the interviewing sequence that I did each week was just a new person that I was chatting with. And I sort of had to ramp them up on, hey, here's a quick summary on how to think about podcasting. Don't worry, it'll be great. Everybody have fun. But I was finding each of the guests. I was sort of finding a topic to talk about with them. So, that ended up being a lot more work. And then, the last three years chatting with Steph that was by far my favorite. There was just such a natural back-and-forth. It really was just capturing the conversations of two developers at thoughtbot and the questions we would ask each other as we hit something complicated in a piece of code or, "Oh, I saw this, you know, article about a new open-source repository. What do you think about that?" It was so much easier, so much more natural, and, frankly, a lot of fun to do that. And, two, I actually do have an answer to the favorite podcast episode, which is the first episode that Steph was ever on. It was before she actually joined as a co-host. But it was called “What I Believe About Software.” And it was just this really great, deep conversation about how we think about software. And a lot of it is very much, like, thoughtbot ideals, I would say. But yeah, Steph came in and just brought the heat in that first episode, and I remember just how enjoyable that experience was. And I was like, all right, let's see if I can get her to hang out a little bit more, and, thankfully, she was happy to join. WILL: What was your favorite position, I guess you can call it? Because you say you like the mixture of business and, you know, development. So, you've been in leadership as development director, CTO. You've been a web developer. You've been over content, like, with Upcase. What was your favorite position [inaudible 16:43] you were doing, and why was it your favorite? CHRIS: The development director role feels like sort of a cheating answer, but I think that would be my answer because it contained a handful of things within it. Like, as development director, I was still working on client projects three days a week. And then, one day a week was sort of allocated to the manager-type tasks, or having one-on-ones with my team sort of helping to think about strategy and whatnot. And then, ideally, still getting some amount of investment time, although the relative amounts of those always flexed a little bit. Because that one sort of encompassed different facets, I think that's going to be my answer. And I think, like, some of what drew me to consulting in the first place and kept me in that line of work for seven years was the variety, you know, different clients, as well as, even within thoughtbot, different modes of working in podcasts or video. Or there was a bootcamp that I taught, a session of Metis, which that was a whole other experience. And so, getting that variety was really interesting. And I think as sort of a tricky answer to your question, the development director role as a singular thing contained a multitude, and so I think that was the one that would stand out to me. It's also the most, you know, the one that I ended on, so [laughs] it might just be recency bias, but yeah. VICTORIA: Oh, I love that. Is there anything else that you would like to promote on the podcast today? CHRIS: No, although as you ask the question, I feel like I should, I don't know, make some things to promote, get back into some, I don't know, content generation or something like that. But for now, no. I'm, you know, diving into the startup life, and it's a wonderful and engrossing way to do work, but it does definitely take up a lot of my headspace. So, it's an interesting trade-off. But right now, I don't know; if folks are online and they want to say hi, most of my contact information is readily available. So, I would love to say hi to folks, anyone that listened in the past or, you know, has any thoughts in the now. Would love to connect with folks. But otherwise, yeah, thank you so much for having me on. CHAD: In 2017, I took over from Ben as solo host of the show but was joined by Lindsey Christainson as cohost in 2019. After some time away from thoughtbot, Lindsey is back with us and we sat down to catch up with her. VICTORIA: Why don't you tell me about your current role with thoughtbot? LINDSEY: I am currently supporting marketing and business development at thoughtbot, as well as working as a marketing consultant for thoughtbot clients. VICTORIA: Great. And I understand that you had worked with thoughtbot many years ago, and that's when you also came on as a co-host of Giant Robots. Is that right? LINDSEY: Yeah, a couple of years ago. I left thoughtbot in spring of 2021. And I forget how long my stint was as a co-host of Giant Robots, but over a year, maybe a year and a half, two years? CHAD: Yeah, I think that's right. I think you started in 2019. LINDSEY: Yeah. Yeah, that sounds right. And Chad and I were co-hosts, I think, similar to the setup today in which sometimes we hosted together, and sometimes we were conducting interviews separately. CHAD: And then we sort of introduced a second season, where we followed along with a batch of companies over the course of the entire season. And that was fun, and we learned a lot. And it was nice to have consistent guests. LINDSEY: Yeah, that was a lot of fun. I really liked that format. I don't know; they almost were, like, more than guests at that point. They were just like other co-hosts [laughs] that we could rely on week in, week out to check in with them as they're working on early-stage companies. So, every time we checked in with them, they usually had some new, exciting developments. WILL: I really like that idea. How did y'all come up with that? CHAD: I'm not sure. I think a few years before I had taken over hosting of the show, and I forget...my memory maybe is that I went to Lindsey and said, "You know, let's do something different." But I'm not sure. Does that match your memory, Lindsey? LINDSEY: Yeah, I think there were two main drivers; one was I think you were feeling like you were having similar conversations in the interviews every time. Like, you couldn't get to a certain depth because every time you were interviewing someone, you were doing, like, the, "Well, tell me your founding story." And, you know, how did you raise funding? It kind of got a little bit repetitive. And then, on the side, the few we had done together, I think we both really enjoyed. So, we were thinking, like, what's the format in which the two of us could co-host together more regularly? Because I'm a pleasure to talk to [laughter]. I think you were like, I need to talk to Lindsey more. [inaudible 3:13] VICTORIA: What is your hosting style? How would you describe your approach to hosting a podcast? LINDSEY: I mean, obviously, it's a podcast about products and business. I think as a marketer, I am, you know, drawn a lot to the marketing side, so tending to ask questions around go-to-market audience, users. That's always just, like, a particular interest of mine. But then also, like, the feelings. I love asking about the feelings of things, you know, how did it feel when you started? How did it feel when you made this tough decision? So, that's another thing I think I noticed in my interviews is asking about some of the emotions behind business decisions. VICTORIA: And I like hearing about how people felt at the time and then how they felt afterwards [laughs]. And, like, how people around them supported each other and that type of thing. That's really fun. I'm curious, too, from your marketing background and having to do with podcasts like; some founders, I think, get the advice to just start a podcast to start building a community. But I'm curious on your thoughts about, like, how does podcasting really play into, like, business and marketing development for products? LINDSEY: Oh yeah. It's become definitely, like, a standard channel in B2B these days. I feel like that it's pretty typical for a company to have a podcast as one way that they engage their audience and their users. In marketing, you're really vying for people's attention, and people's attention span is getting shorter and shorter. So, like, if you have an ad or a blog, you're getting, like, seconds, maybe minutes of someone's attention. And whereas something like a podcast offers a unique channel to have someone's undivided attention for, you know, 30 minutes, an hour, and if you're lucky, you know, checking back in week over week. So, it became a really popular method. That said, I think you're probably also seeing the market get saturated [laughs] with podcasts now, so some diminishing returns. And, you know, as always, kind of looking for, you know, what's the next way? What's the next thing that people are interested in in ways to capture their attention? CHAD: What is the next thing? LINDSEY: I don't know, back to micro-content? TikTok videos -- CHAD: Yeah, I was going to say TikTok, yeah. LINDSEY: Yeah, you know, 10-30 seconds, what can you communicate? VICTORIA: I see people live streaming on Twitch a lot for coding and developer products. LINDSEY: Yeah, I think we've seen some of that, too. We've been experimenting more at thoughtbot with live streaming as well. It's another interesting mechanism. But yeah, I don't know, it's interesting. It's another form of, like, community and how people engage with their communities. So, it's always evolving. It's always evolving, and sometimes it's not. Sometimes, people just do want to get in a room together, too, which is always interesting. WILL: What has been, in your experience, the good the bad? Like, how do you feel about the way that it has shifted? Because I think you started in, like, 2000, like, kind of earlier 2000, 2005, something around there. And it was totally different than now like you're saying. Because I feel like, you know, Channel 5 30-second ad, you know, with some of the marketing depending on what you're doing, to now to where you're, like, you're paying influencers to advertise your product, or you're doing an ad. Or it's more social media-driven and tech-driven. What has been your opinion and feelings on the way that it has grown and evolved? LINDSEY: Marketing, in general, yeah, I graduated college in 2005 and started my marketing career. And yeah, you could, like, actually get people to click on banner ads back then, which was pretty [inaudible 07:14] [laughs]. WILL: I forgot about banner ads [laughs]. LINDSEY: I don't know, yeah. I don't know. In order for myself to not just get too frustrated, I think I've got to, like, view it as a game kind of. What new things are we going to try? You know, what do we see work? But it can really depend. And I've always been in B2B side of things. And consumer, I'm sure, has its own kind of evolution around how people engage and how they consume content and byproducts. But in B2B, you know, it can really depend on industry too. You know, I'm working with a client right now in the senior living space, and they're really big in in-person conferences. So, that's how people consume, get a lot of their information and, make connections, and learn about new products. So, it's been interesting to work in an industry that what might be considered, like, a little bit more old-school channels are still effective. And then just thinking about how you weave in the new channels with the existing ones without ignoring them. They might get information in conferences, but they're still a modern human who will then, you know, search online to learn more, for example. VICTORIA: It reminds me of a phrase I like to say, which is that, like, technology never dies; you just have more of it. There's just more different options and more different ways to do things. And some people are always, you know, sometimes you have to be flexible and do everything. CHAD: So, tell us more about what you did in between...after you left thoughtbot, what did you do? LINDSEY: I was heading up B2B marketing for a company called Flywire, which is headquartered in Boston but is a global company now. And they were just kind of starting their B2B business unit, which, as I mentioned, B2B is my personal specialty. I had been connected to their CMO through the Boston startup community. And yeah, I was helping them kind of launch their go-to-market for B2B. The industries they were in before...they got their start in higher education and then expanded in healthcare and found a niche in luxury travel, and then we were figuring out the B2B piece. But yeah, I was there for about a year and a half. They actually went public the second week I was there, which was an interesting [laughs] experience. I knew they were, like, on that journey, but it was kind of funny to be there the second week, and people were, like, "Congrats." And I was like, "Well, I definitely didn't have anything to do with it because I just finished my onboarding, but thank you," [laughs]. CHAD: One of the things that really impressed me when you joined thoughtbot was the way in which you learned about who we were and really internalized that in a way where you were then able to pretty meaningfully understand our market, our positioning in the market, and come up with new strategies for us. I assume that's something you're good at in general [laughs]. How do you approach it? How did you approach it when you joined Flywire, for example? And how was it the same or different than how you approached thoughtbot? LINDSEY: Ooh, yeah, that's a good question. And I appreciate that comment because it's difficult. But I think, yeah, with any new organization that I'm joining, you know, I think starting out with your kind of mini-listening tour of your key stakeholders across, you know, the different departmental focuses to get a sense of, what are the challenges? What are the opportunities? It's actually like, you know, it's the SWOT analysis, kind of trying to fill in your own mind map of a SWOT analysis of where the company is. What are the major hurdles you're facing? Where are people trying to go? What have they tried that's worked? What have they tried that's failed? But then, like, I think for the culture component, I think a part of that maybe is, like, feel, and maybe something that I do have a knack for. Again, maybe this is, like, you know, emotional intelligence quotient, where it's like, you know, but it's the company, you know, who is this company? What is important to them? How do they work and go about things? I know thoughtbot is certainly very unique, I think, in that arena in terms of being, like, a really value-driven company, and one where especially, like, marketing and business work is, like, distributed across teams in a really interesting way. You know, I'm sure the fact that it fascinated me and was something I could get passionate and get behind was something that also helped me understand it quickly. CHAD: I was excited that...or it was sort of a coincidence because I had reached out to you and without realizing that you had left Flywire. And Kelly, who had been doing a combined sales and marketing role, was going on parental leave. And so, it was fortuitous [laughs] that you were able to come back and help us and provide coverage, like, Kelly was out. LINDSEY: Yeah, it definitely felt like stars aligned moment, which, you know, I'm pretty woo-woo, so I believe in [laughter]...I believe in that kind of thing. You know, yeah, it was wild. It really did feel like your email came out of nowhere. And, you know, I mentioned it, obviously, to my partner and my friends. And they were like, "Oh, he definitely knows, like, that you left your last company." And I'm like, "I actually don't think he does [laughter]. I actually don't think he does." Yeah, and then we started chatting about me coming back to help. And it was great. thoughtbot makes it hard to work anywhere else [laughs]. So, I was happy to come back. I missed the team. CHAD: And one of the exciting things, and you've mentioned it, is you're not just doing marketing for thoughtbot now. We have started to offer your services to our clients. LINDSEY: Yeah, I'm super excited about this. And it's something I'd started thinking about. I had decided to take some time off between Flywire and my next thing and had started thinking about doing marketing, consulting. And as I'm doing that, I'm thinking a lot about how thoughtbot does consulting and, you know, wanting to emulate something like that. So, I started back up at thoughtbot. That wasn't part of the plan. I was just going to, you know, fill in for Kelly and help with marketing things. But then, you know, a good opportunity arose to work on a client, and I was really excited. When, you know, Chad, you and I chatted through it, we came to the conclusion that this was something worth exploring under the, you know, thoughtbot umbrella. And it's been a really great experience so far. And we now have brought on another client now. And if you're listening and need early-stage B2B marketing support, reach out to lindsey@thoughtbot.com. CHAD: Definitely. And Lindsey is pretty good, so you're going to like it [laughs]. LINDSEY: Yeah, you're going to like the way you look. WILL: Yeah, definitely. Because I can even feel your presence here, you know, coming back. Because even like, you know, the market where it's at now and some of the suggestions that, you know, you've been helping us. For example, like, I do a lot of React Native, and you're like, "Hey, you know, blog posts have done a lot of traction, you know, let's get some more blog posts out in the market to help with the traffic and everything." So, the question I have with that is, like, thank you for even suggesting that because it's, like, those little things that you don't even think about. It's like, oh yeah, blog posts, that's an easy transition to help the market, clients, things like that. But with the market the way it is, what has been your experience working during this time with the market? I don't know if you want to call it struggling, but whatever you want to call it that, it's doing [laughs]. LINDSEY: Yeah, I mean, the economy is difficult now. We also went through a really tough spot when I was here last time. During COVID, you know, we faced a major company challenge. And, I mean, I'll let Chad speak to it, but I would imagine it's probably one of the bigger, like, economic inflection points that you faced. Would you say that? CHAD: Yeah, definitely. The thing about it that made it worse was how quickly it happened. You know, it was something that you didn't see coming, and then, you know, about 40% of our business went away in a single month. That's the kind of thing that was a real shock to the system. I think the thing that made it difficult, too, was then the aspects of COVID, where we were no longer able to go into our studios. We were all working remotely. We were isolated from each other. And so, that made executing on what needed to be done in order to make the company survive additionally challenging. LINDSEY: Yeah, so I think, like, going through that experience, also, and seeing how the team and the leadership team rallied together to get through it. And then, you know, ultimately, I think 2021 and 2022 have, like, really good years. That was a really positive experience. And something I'll definitely take with me for a while is just, like, keeping a cool head and just knowing you have, like, really smart, talented folks with you working on it and that you can get through it. And just, like, doing some, I mean, we relied on what we did best, which was, like, design thinking, using design exercise to think about, like, how we might re-organize the company, or what other services we might try launching, or how might we re-package, you know, larger services into smaller more palatable services when people have, like, kind of tighter purse strings. So, that was, like, a great educational experience, and I think something we just continue to do now: be open to change, be open to changing how we package services, what clients we go after, and coming at it with, like, an agile, experimental mindset and try to find out what works. VICTORIA: I really appreciate that. And it aligns now with the new service we've developed around you and the marketing that you provide. And I'm curious because I've had founders come up to me who say they need help with marketing or they need to, like, figure out their marketing plans. So, say you've met a founder who has this question, like, what questions do you ask them to kind of narrow down what it is they really need and really want to get out of a marketing plan? LINDSEY: I've been thinking about this a lot recently. And, like, obviously, I see other marketing leaders in the market. Marketers like to talk about what they do on LinkedIn [laughs], so I get to...I read a lot about different people's approaches to this. And some people kind of go in and are like, okay, this is what you need. This is how we're going to do it, and they start executing on it. And I really do take a very collaborative approach with founders. I think they're, especially in early stage, they're your most important asset in a way, and a lot of their intuition around the market and the business, you know, it's gotten them to where they're at. And so, I think starting from the point of, like, taking what they view as priorities or challenges, and then helping them better explore them or understand them with my own marketing experience and expertise, to

Aaron Myers, the group lead at GE Informatics Engineering Group, discusses the EAGLE ITM Open Source Utility Outage Data Collect and Analysis platform in this presentation. EAGLE Eye is the Department of Energy's operational platform for situational awareness of utility outages, covering about 93% of the US and territories. The platform transitioned from commercial off-the-shelf to open source, employing Docker, Java, Spring Boot, and Apache Airflow for scalability. The data collection process involves scraping 450 utility outage maps every 15 minutes, and the platform aims to enhance data collection efficiency using Apache Airflow. Highlights

Summary David Bitner discusses TiPG, an OGC API features service that serves OGC features and tiles directly from Postgres and PostGIS databases. TiPG leverages the power of PostGIS, FastAPI, and other standard libraries, making it easy to display spatial data without extensive configuration. The project supports various OGC features, enables full filtering using CQL, and utilizes the FastAPI framework for efficient service development. Additionally, Bitner introduces EAPI, an opinionated bundle of tools, including TiPG, for seamless integration. The ease of use, templating capabilities, and support for set-returning functions make TiPG a versatile solution for spatial data services. Highlights

Steve Francia is a highly accomplished technology executive and entrepreneur. Steve is a Managing Director at Two Sigma, serving as the Product Lead for the Investment Management Platform. Two Sigma is a technology-driven investment firm based in New York City. Steve is widely known for his involvement in MongoDB, Hugo, and the Go community. In this episode, Steve takes us through his journey in the tech industry discussing various projects and companies he participated in so far in his career. 00:00 Introduction01:07 What is Steve Doing Today?05:00 First Memories of a Computer15:00 Interests Leading to College24:00 Entering College 33:50 First Tech Jobs in/after College58:45 Discovering MongoDB1:17:00 Creation of Hugo1:22:48 Working at Docker1:28:15 Joining the Go Team1:42:00 Expectations of the Job1:54:20 Contact InfoConnect with Steve: Twitter:  https://twitter.com/spf13?lang=enLinkedIn: https://www.linkedin.com/in/stevefranciaMentioned in today's episode:Docker: https://www.docker.com/MongoDB: https://www.mongodb.com/Two Sigma: https://www.twosigma.com/Hugo: https://gohugo.io/ Want more from Ardan Labs? You can learn Go, Kubernetes, Docker & more through our video training, live events, or through our blog!Online Courses : https://ardanlabs.com/education/ Live Events : https://www.ardanlabs.com/live-training-events/ Blog : https://www.ardanlabs.com/blog Github : https://github.com/ardanlabs

Episode Notes Rachael Wright-Munn (ChaelCodes) talks about her love of programming games (games with programming elements in them, not how to make games!), starting her streaming career with regex crosswords, and how streaming games and open source every week led her to a voice acting role in one of her favorite programming games. Recorded at RubyConf 2023 in San Diego. mastodon twitch Personal website Programming Games mentioned: Regex Crossword SHENZHEN I/O EXAPUNKS 7 Billion Humans One Dreamer Code Rom@ntic Bitburner Transcript You can help edit this transcript on GitHub. Jeremy: I'm here at RubyConf San Diego with Rachel Wright-Munn, and she goes by Chaelcodes online. Thanks for joining me today. Rachael: Hi, everyone. Hi, Jeremy. Really excited to be here. Jeremy: So probably the first thing I'll ask about is on your web page, and I've noticed you have streams, you say you have an interest in not just regular games, but programming games, so. Rachael: Oh my gosh, I'm so glad you asked about this. Okay, so I absolutely love programming games. When I first started streaming, I did it with Regex Crossword. What I really like about it is the fact that you have this joyful environment where you can solve puzzles and work with programming, and it's really focused on the experience and the joy. Are you familiar with Zach Barth of Zachtronics? Jeremy: Yeah. So, I've tried, what was it? There's TIS-100. And then there's the, what was the other one? He had one that's... Rachael: Opus Magnum? Shenzhen I/O? Jeremy: Yeah, Shenzhen I/O. Rachael: Oh, my gosh. Shenzhen I/O is fantastic. I absolutely love that. The whole conceit of it, which is basically that you're this electronics engineer who's just moved to Shenzhen because you can't find a job in the States. And you're trying to like build different solutions for these like little puzzles and everything. It was literally one of the, I think that was the first programming game that really took off just because of the visuals and everything. And it's one of my absolute favorites. I really like what he says about it in terms of like testing environments and the developer experience. Cause it's built based on assembly, right? He's made a couple of modifications. Like he's talked about it before where it's like The memory allocation is different than what it would actually look like in assembly and the way the registers are handled I believe is different, I wouldn't think of assembly as something that's like fun to write, but somehow in this game it is. How far did you get in it? Jeremy: Uh, so I didn't get too far. So, because like, I really like the vibe and sort of the environment and the whole concept, right, of you being like, oh, you've been shipped off to China because that's the only place that these types of jobs are, and you're working on these problems with bad documentation and stuff like that. And I like the whole concept, but then the actual writing of the software, I was like, I don't know. Rachael: And it's so hard, one of the interesting things about that game is you have components that you drop on the board and you have to connect them together and wire them, but then each component only has a specific number of lines. So like half the time I would be like, oh, I have this solution, but I don't have enough lines to actually run it or I can't fit enough components, then you have to go in and refactor it and everything. And it's just such a, I don't know, it's so much fun for me. I managed to get through all of the bonus levels and actually finish it. Some of them are just real, interesting from both a story perspective and interesting from a puzzle perspective. I don't wanna spoil it too much. You end up outside Shenzhen, I'll just say that. Jeremy: OK. That's some good world building there. Rachael: Yeah. Jeremy: Because in your professional life, you do software development work. So I wonder, what is it about being in a game format where you're like, I'm in it. I can do it more. And this time, I'm not even being paid. I'm just doing it for fun. Rachael: I think for me, software development in general is a very joyful experience. I love it. It's a very human thing. If you think about it like math, language, all these things are human concepts and we built upon that in order to build software in our programs and then on top of that, like the entire purpose of everything that we're building is for humans, right? Like they don't have rats running programs, you know what I mean? So when I think about human expression and when I think about programming, these two concepts are really closely linked for me and I do see it as joyful, But there are a lot of things that don't spark joy in our development processes, right? Like lengthy test suites, or this exhausting back and forth, or sometimes the designs, and I just, I don't know how to describe it, but sometimes you're dealing with ugly code, sometimes you're dealing with code smells, and in your professional developer life, sometimes you have to put up with that in order to ship features. But when you're working in a programming game, It's just about the experience. And also there is a correct solution, not necessarily a correct solution, but like there's at least one correct solution. You know for a fact that there's, that it's a solvable problem. And for me, that's really fun. But also the environment and the story and the world building is fun as well, right? So one of my favorite ones, we mentioned Shenzhen, but Zachtronics also has Exapunks. And that one's really fun because you have been infected by a disease. And like a rogue AI is the only one that can provide you with the medicine you need to prevent it. And what this disease is doing is it is converting parts of your body into like mechanical components, like wires and everything. So what you have to do as an engineer is you have to write the code to keep your body running. Like at one point, you were literally programming your heart to beat. I don't have problems like that in my day job. In my day job, it's like, hey, can we like charge our customers more? Like, can we put some banners on these pages? Like, I'm not hacking anybody's hearts to keep them alive. Jeremy: The stakes are a little more interesting. Yeah, yeah. Rachael: Yeah, and in general, I'm a gamer. So like having the opportunity to mix two of my passions is really fun. Jeremy: That's awesome. Yeah, because that makes sense where you were saying that there's a lot of things in professional work where it's you do it because you have to do it. Whereas if it's in the context of a game, they can go like, OK, we can take the fun problem solving part. We can bring in the stories. And you don't have to worry about how we're going to wrangle up issue tickets. Rachael: Yeah, there are no Jira tickets in programming games. Jeremy: Yeah, yeah. Rachael: I love what you said there about the problem solving part of it, because I do think that that's an itch that a lot of us as engineers have. It's like we see a problem, and we want to solve it, and we want to play with it, and we want to try and find a way to fix it. And programming games are like this really small, compact way of getting that dopamine hit. Jeremy: For sure. Yeah, it's like. Sometimes when you're doing software for work or for an actual purpose, there may be a feeling where you want to optimize something or make it look really nice or perform really well. And sometimes it just doesn't matter, right? It's just like we need to just put it out and it's good enough. Whereas if it's in the context of a game, you can really focus on like, I want to make this thing look pretty. I want to feel good about this thing I'm making. Rachael: You can make it look good, or you can make it look ugly. You don't have to maintain it. After it runs, it's done. Right, right, right. There's this one game. It's 7 Billion Humans. And it's built by the creators of World of Goo. And it's like this drag and drop programming solution. And what you do is you program each worker. And they go solve a puzzle. And they pick up blocks and whatever. But they have these shredders, right? And the thing is, you need to give to the shredder if you have like a, they have these like little data blocks that you're handing them. If you're not holding a data block and you give to the shredder, the worker gives themself to the shredder. Now that's not ideal inside a typical corporate workplace, right? Like we don't want employees shredding themselves. We don't want our workers terminating early or like anything like that. But inside the context of a game, in order to get the most optimal solution, They have like a lines of code versus fastest execution and sometimes in order to win the end like Lines of code. You just kind of have to shred all your workers at the, When I'm on stream and I do that when I'm always like, okay everybody close your eyes That's pretty good it's Yeah, I mean cuz like in the context of the game. Jeremy: I think I've seen where they're like little They're like little gray people with big eyes Yes, yes, yes, yes. Yeah, so it's like, sorry, people. It's for the good of the company, right? Rachael: It's for my optimal lines of code solution. I always draw like a, I always write a humane solution before I shred them. Jeremy: Oh, OK. So it's, you know, I could save you all, but I don't have to. Rachael: I could save you all, but I would really like the trophy for it. There's like a dot that's going to show up in the elevator bay if I shred you. Jeremy: It's always good to know what's important. But so at the start, you mentioned there was a regular expression crossword or something like that. Is that how you got started with all this? Rachael: My first programming game was Regex Crossword. I absolutely loved it. That's how I learned Regex. Rachael: I love it a lot. I will say one thing that's been kind of interesting is I learned Regex through Regex Crossword, which means there's actually these really interesting gaps in my knowledge. What was it? at Link Tech Retreat, they had like a little Regex puzzle, and it was like forward slash T and then a plus, right? And I was like, I have no idea what that character is, right? Like, I know all the rest of them. But the problem is that forward slash T is tab, and Regex crossword is a browser game. So you can't have a solution that has tab in it. And have that be easy for users. Also, the idea of like greedy evaluation versus lazy evaluation doesn't apply, because you're trying to find a word that satisfies the regex. So it's not necessarily about what the regex is going to take. So it's been interesting finding those gaps, but I really think that some of the value there was around how regex operates and the rules underlying it and building enough experience that I can now use the documentation to fill in any gaps. Jeremy: So the crossword, is it where you know the word and you have to write a regular expression to match it? Or what's the? Rachael: They give you regex. And there's a couple of different versions, right? The first one, you have two regex patterns. There's one going up and down, and there's one going left and right. And you have to fill the crossword block with something that matches both regular expressions. Rachael: Then we get into hexagonal ones. Yeah, where you have angles and a hexagon, and you end up with like three regular expressions. What's kind of interesting about that one is I actually think that the hexagonal regex crosswords are a little bit easier because you have more rules and constraints, which are more hints about what goes in that box. Jeremy: Interesting. OK, so it's the opposite of what I was thinking. They give you the regex rules, and then you put in a word that's going to satisfy all the regex you see. Rachael: Exactly. When I originally did it, they didn't have any sort of hints or anything like that. It was just empty. Now it's like you click a box, and then they've got a suggestion of five possible letters that could go in there. And it just breaks my heart. I liked the old version that was plainer, and didn't have any hints, and was harder. But I acknowledge that the new version is prettier, and probably easier, and more friendly. But I feel like part of the joy that comes from games, that comes from puzzles, It comes from the challenge, and I miss the challenge. Jeremy: I guess someone, it would be interesting to see people who are new to it, if they had tried the old way, if they would have bounced off of it. Rachael: I think you're probably right. I just want them to give me a toggle somewhere. Jeremy: Yeah, oh, so they don't even let you turn off the hints, they're just like, this is how it is. Rachael: Yep. Jeremy: Okay. Well, we know all about feature flags. Rachael: And how difficult they are to maintain in perpetuity. Jeremy: Yeah, but no, that sounds really cool because I think some things, like you can look up a lot of stuff, right? You can look up things about regex or look up how to use them. But I think without the repetition and without the forcing yourself to actually go through the motion, without that it's really hard to like learn and pick it up. Rachael: I completely agree with you. I think the repetition, the practice, and learning the paradigm and patterns is huge. Because like even though I didn't know what forward slash t plus was, I knew that forward slash t was going to be some sort of character type. Jeremy: Yeah, it kind of reminds me of, there was, I'm not sure if you've heard of Vim Adventures, but... Rachael: I did! I went through the free levels. I had a streamerversary and my chat had completed a challenge where I had to go learn Vim. So I played a little bit of Vim Adventures. Jeremy: So I guess it didn't sell you. Rachael: Nope, I got Vim Extensions turned on. Jeremy: Oh, you did? Rachael: Yeah, I have the Vim extension turned on in VS Code. So I play with a little bit of sprinkling of Vim in my everyday. Jeremy: It's kind of funny, because I am not a Vim user in the sense that I don't use it as my daily editor or anything like that. But I do the same thing with the extensions in the browser. I like being able to navigate with the keyboard and all that stuff. Rachael: Oh, that is interesting. That's interesting. You have a point like memorizing all of the different patterns when it comes to like Keyboard navigation and things like that is very similar to navigating in Vim. I often describe writing code in Vim is kind of like solving a puzzle in order to write your code So I think that goes back to that Puzzle feeling that puzzle solving feeling we were having we were talking about before. Jeremy: Yeah, I personally can't remember, but whenever I watch somebody who's, really good at using Vim, it is interesting to see them go, oh, yes, I will go to the fifth word, and I will swap out just this part. And it's all just a few keystrokes, yeah. Rachael: Very impressive. Can be done just as well with backspace and, like, keyboard, like, little arrows and everything. But there is something fun about it and it is... Faster-ish. Jeremy: Yeah, I think it's like I guess it depends on the person, but for some people it's like they, they can think and do things at the speed that they type, you know, and so for them, I guess the the flow of, I'm doing stuff super fast using all these shortcuts is probably helpful to them. Rachael: I was talking to someone last night who was saying that they don't even think about it in Vim anymore. They just do it. I'm not there yet. (laughs) Jeremy: Yeah, I'll probably never be there (laughs) But yeah, it is something to see when you've got someone who's really good at it. Rachael: Definitely. I'm kind of glad that my chat encouraged and pressured me to work with Vim. One of the really cool things is when I'm working on stuff, I'll sometimes be like, oh, I want to do this. Is there a command in Vim for that? And then I'll get multiple suggestions or what people think, and ideas for how I can handle things better. Someone recently told me that if you want to delete to the end of a line, you can use capital D. And this whole time I was doing lowercase d dollar sign. Jeremy: Oh, right, right, right. Yeah. Yeah, it's like there's so many things there that, I mean, we should probably talk about your experiences streaming. But that seems like a really great benefit that you can be working through a problem or just doing anything, really. And then there's people who they're watching, and they're like, I know how to do it better. And they'll actually tell you, yeah. Rachael: I think that being open to that is one of the things that's most important as a streamer. A lot of people get into this cycle where they're very defensive and where they feel like they have to be the expert. But one of the things that I love about my chat is the fact that they do come to me with these suggestions. And then I can be open to them, and I can learn from them. And what I can do is I can take those learnings from one person and pass it on to the other people in chat. I can become a conduit for all of us to learn. Jeremy: So when you first decided to start streaming, I guess what inspired you to give it a shot? Like, what were you thinking? Rachael: That's a great question. It's also kind of a painful question. So the company that I was working for, I found out that there were some pay issues with regards to me being a senior, promotion track, things like that. And it wasn't the first time this had happened, right? Like, I often find that I'm swapping careers every two to three years because of some miserable experience at the company. Like you start and the first year is great. It's fantastic. It's awesome. But at the end of it, you're starting to see the skeletons and that two to three years later you're burnt out. And what I found was that every two to three years I was losing everything, right? Like all of my library of examples, the code that I would reference, like that's in their private repo. When it came to my professional network, the co -workers that liked and respected me, we had always communicated through the workplace Slack. So it's really hard to get people to move from the workplace Slack to like Instagram or Twitter or one of those other places if that's not where, if that's not a place where you're already used to talking to them. And then the other thing is your accomplishments get wiped out, right? Like when you start at the next company and you start talking about promotion and things like that, the work that you did at previous companies doesn't matter. They want you to be a team lead at that company. They want you to lead a massive project at that company and that takes time. It takes opportunities and Eventually, I decided that I wanted to exist outside my company. Like I wanted to have a reputation that went beyond that and that's what originally inspired me to stream And it's pretty hard to jump from like oh. I got really frustrated and burnt out at my company to I've got it I'm gonna do some regex crossword on stream, but honestly, that's what it was right was I just wanted to slowly build this reputation in this community outside of of my company and it's been enormously valuable in terms of my confidence, in terms of my opportunities. I've been able to pick up some really interesting jobs and I'm able to leverage some of those experiences in really clear professional ways and it's really driven me to contribute more to open source. I mentioned that I have a lot of people like giving me advice and suggestions and feedback. That's enormously helpful when you're going out there and you're trying to like get started in open source and you're trying to build that confidence and you're trying to build that reputation. I often talk about having a library of examples, right? Like your best code that you reference again and again and again. If I'm streaming on Twitch, everything that I write has to be open source because I'm literally showing it on video, right? So it's really encouraged me to build that out. And now when I'm talking to my coworkers and companies, I can be like, oh, we need to talk about single table inheritance. I did that in Hunter's Keepers. Why don't we go pull that up and we'll take a look at it. Or are we building a Docker image? I did that in Hunter's Keepers and Conf Buddies. Why don't we look at these, compare them, and see if we can get something working here, right? Like I have all of these examples, and I even have examples from other apps as well. Like I added Twitch Clips to 4M. So when I want to look at how to build a liquid tag, because Jekyll uses liquid tags as well. So when I'm looking at that, I can hop to those examples and hop between them, and I'm never going to lose access to them. Jeremy: Yeah, I mean, that's a really good point where I think a lot of people, they do their work at their job and it's never going to be seen by anyone and you can sort of talk about it, but you can't actually show anybody what you did. So it's like, and I think to that point too, is that there's some knowledge that is very domain specific or specific to that company. And so when you're actually doing open source work, it's something that anybody can pick up and use and has utility way beyond just your company. And the whole point of creating this record, that makes a lot of sense too, because if I wanna know if you know how to code, I can just see like, wow, she streams every Thursday. She's clearly she knows what she's doing and you know, you have these also these open source contributions as well So it's it's sort of like it's not this question of if I interview you It's it's not I'm just going off of your word that and I believe what you're saying. But rather it's kind of the proof is all it's all out there. Rachael: Oh, definitely if I were to think about my goals and aspirations for the future I've been doing this for four years still continuing But I think I would like to get to the point where I don't really have to interview. Where an interview is more of a conversation between me and somebody who already knows they want to hire me. Jeremy: Have you already started seeing a difference? Like you've been streaming for about four years I think Rachael: I had a really interesting job for about eight months doing developer relations with New Relic. That was a really interesting experience. And I think it really pushed the boundaries of what I understood myself to be capable of because I was able to spend 40 hours a week really focused on content creation, on blogging, on podcasting, on YouTube videos and things like that. Obviously there was a lot of event organization and things like that as well. But a lot of the stuff that came out of that time is some of my best work. Like I, I'm trying to remember exactly what I did while I was at New Relic, but I saw a clear decrease afterwards. But yeah, I think that was probably close to the tipping point. I don't for sure know if I'm there yet, right? Like you never know if you're at the point where you don't have to interview anymore until you don't have to interview. But the last two jobs, no, I haven't had to interview. Jeremy: So, doing it full -time, how did you feel about that versus having a more traditional lead or software developer role? Rachael: It was definitely a trade-off. So I spent a lot less time coding and a lot more time with content, and I think a little bit of it was me trying to balance the needs and desires of my audience against the needs and desires of my company. For me, and this is probably going to hurt my chances of getting one of those jobs where I don't have to interview in the future, but my community comes first, right? They're the people who are gonna stick with me when I swap between jobs, but that was definitely something that I constantly had to think about is like, how do I balance what my company wants from me with the responsibility that I have to my community? But also like my first talk, your first open source contribution, which was at RubyConf Denver, Like, that was written while I was at New Relic. Like, would I have had the time to work on a talk in addition to the streaming schedule and everything else? Um, for a period of time, I was hosting Ruby Galaxy, which was a virtual meetup. It didn't last very long, and we have deprecated it. Um, I deprecated it before I left the company because I wanted to give it, like, a good, clean ending versus, um, necessarily having it, like, linger on and be a responsibility for other people. but... I don't think I would have done those if I was trying to balance it with my day job. So, I think that that was an incredible experience. That said, I'm very glad it's over. I'm very glad that the only people I'm beholden to are my community now. Jeremy: So, is it the sheer amount that you had to do that was the main issue? Or is it more that that tension between, like you said, serving your audience and your community versus serving your employer? Rachael: Oh, a lot of it was tension. A lot of it was hectic, event management in general. I think if you're like planning and organizing events, that's a very challenging thing to do. And it's something that kind of like goes down to the deadline, right? And it's something where everybody's trying to like scramble and pull things together and keep things organized. And that was something that I don't think I really enjoyed. I like to have everything like nice and planned out and organized and all that sort of stuff, and I don't think that that's Something that happens very often in event management at least not from my experience So these were like in -person events or what types of events like I actually skipped out before the in -person events. They would have been in -person events. We had future stack at New Relic, which is basically like this big gathering where you talk about things you can do with New Relic and that sort of stuff. We all put together talks for that. We put together an entire like. Oh gosh, I'm trying to remember the tool that we use, but it was something similar to gather round where you like interact with people. And there's just a lot that goes into that from marketing to event planning to coordinating with everyone. I'm grateful for my time at New Relic and I made some incredible friends and some incredible connections and I did a lot, but yeah, I'm very glad I'm not in DevRel anymore. I don't, if you ask any DevRel, They'll tell you it's hectic, they'll tell you it's chaotic, and they'll tell you it's a lot of work. Jeremy: Yeah. So it sounds like maybe the streaming and podcasting or recording videos, talks, that part you enjoy, but it's the I'm responsible for planning this event for all these people to, you know. That's the part where you're like, OK, maybe not for me. Rachael: Yeah, kind of. I describe myself as like a content creator because I like to just like dabble and make things, right? Like I like to think about like, what is the best possible way to craft this tweet or this post or like to sit there and be like, okay, how can I structure this blog post to really communicate what I want people to understand? When it comes to my streams, what I actually do is I start with the hero's journey as a concept. So every single stream, we start with an issue in the normal world, right? And then what we do is we get drawn into the chaos realm as we're like debugging and trying to build things and going Back and forth and there's code flying everywhere and the tests are red and then they're green and then they're red and then they're green and then finally at the end we come back to the normal world as we create this PR and, Submit it neither merge it or wait for maintainer feedback. And for me that Story arc is really key and I like I'm a little bit of an artist. I like the artistry of it. I like the artistry of the code, and I like the artistry of creating the content. I think I've had guests on the show before, and sometimes it's hard to explain to them, like, no, no, no, this is a code show. We can write code, and that's great, but that's not what it's about. It's not just about the end product. It's about bringing people along with us on the journey. And sometimes it's been three hours, and I'm not doing a great job of bringing people along on the journey so like you know I'm tooting my own horn a little bit here but like that is important to me. Jeremy: So when you're working through a problem, When you're doing it on stream versus you're doing it by yourself, what are the key differences in how you approach the problem or how you work through it? Rachael: I think it's largely the same. It's like almost exactly the same. What I always do is, when I'm on stream, I pause, I describe the problem, I build a test for it, and then I start working on trying to fix what's wrong. I'm a huge fan of test -driven development. The way I see it, you want that bug to be reproducible, and a test gives you the easiest way to reproduce it. For me, it's about being easy as much as it is about it being the right way or not. But yeah, I would say that I approach it largely in the same way. I was in the content creator open space a little bit earlier, and I had to give them a bit of a confession. There is one small difference when I'm doing something on stream versus when I'm doing something alone. Sometimes, I have a lot of incredible senior staff, smart, incredible people in my chat. I'll describe the problem in vivid detail, and then I'll take my time writing the test, and by the time I'm done writing the test, somebody will have figured out what the problem is, and talk back to me about it. I very rarely do that. It's more often when it's an ops or an infrastructure or something like that. A great example of this is like the other day I was having an issue, I mentioned the Vim extensions. If I do command P on the code section, Vim extensions was capturing that, and so it wasn't opening the file. So one of my chatters was like, oh, you know, you can fix that if you Google it. I was like, oh, I don't know. I mean, I could Google it, but it will take so long and distract from the stream. Literally less than 15 minutes later a chatter had replied with like, here's exactly what to add to your VS Code extension, and I knew that was gonna happen. So that's my little secret confession. That's the only difference when I'm debugging things on stream is sometimes I'll let chat do it for me. Jeremy: Yeah, that's a superpower right there. Rachael: It is, and I think that happens because I am open to feedback and I want people to engage with me and I support that and encourage that in my community. I think a lot of people sometimes get defensive when it comes to code, right? Like when it comes to the languages or the frameworks that we use, right? There's a little bit of insecurity because you dive so deep and you gain so much knowledge that you're kind of scared that there might be something that's just as good because it means you might not have made the right decision. And I think that affects us when it comes to code reviews. I think it affects us when we're like writing in public. And I think, yeah, and I think it affects a lot of people when they're streaming, where they're like, if I'm not the smartest person in the room, and why am I the one with a camera and a microphone? But I try to set that aside and be like, we're all learning here. Jeremy: And when people give that feedback, and it's good feedback, I think it's really helpful when people are really respectful about it and kind about it. Have you had any issues like having to moderate that or make sure it stays positive in the context of the stream? Rachael: I have had moderation issues before, right? Like, I'm a woman on the internet, I'm going to have moderation issues. But for me, when it comes to feedback and suggestions, I try to be generous with my interpretation and my understanding of what they're going with. Like people pop in and they'll say things like, Ruby is dead, Rails is dead. And I have commands for that to like remind them, no, actually Twitch is a Rails app. So like, no, it's definitely not dead. You just used it to send a message. But like, I try to be understanding of where people are coming from and to meet them where they are, even if they're not being the most respectful. And I think what I've actually noticed is that when I do that, their tone tends to change. So I have two honorary trolls in my chat, Kego and John Sugar, and they show up and they troll me pretty frequently. But I think that that openness, that honesty, like that conversation back and forth it tends to defuse any sort of aggressive tension or anything. Jeremy: Yeah, and it's probably partly a function of how you respond, and then maybe the vibe of your stream in general probably brings people that are. Rachael: No, I definitely agree. I think so. Jeremy: Yeah. Rachael: It's the energy, you get a lot of the energy that you put out. Jeremy: And you've been doing this for about four years, and I'm having trouble picturing what it's even like, you know, you've never done a stream and you decide I'm gonna turn on the camera and I'm gonna code live and, you know, like, what was kind of going through your mind? How did you prepare? And like, what did, like, what was that like? Rachael: Thank you so much. That's a great question. So, actually, I started with Regex Crossword because it was structured, right? Like, I didn't necessarily know what I wanted to do and what I wanted to work on, but with Regex Crossword, you have a problem and you're solving it. It felt very structured and like a very controlled environment, and that gave me the confidence to get comfortable with, like, I'm here, I have a moderator, right? Like we're talking back and forth, I'm interacting with chatters, and that allowed me to kind of build up some skills. I'm actually a big fan of Hacktoberfest. I know a lot of people don't like it. I know a lot of people are like, oh, there are all these terrible spam PRs that show up during Hacktoberfest and open source repositories. But I'm a really big fan because I've always used it to push my boundaries, right? Like every single year, I've tried to take a new approach on it. So the first year that I did it, I decided that what I wanted to do to push my boundaries was to actually work on an application. So this one was called Hunter's Keepers. It was an app for managing characters in Monster of the Week and it was a Reels app because that's what I do professionally and that's what I like to work on. So I started just building that for Hacktoberfest and people loved it. It got a ton of engagement, way more than Regex Crossword and a little bit, like those open source streams continue to do better than the programming games, but I love the programming games so much that I don't wanna lose them, but that's where it kind of started, right? Was me sitting there and saying like, oh, I wanna work on these Rails apps. The Hacktoberfest after that one, And I was like, OK, I worked on my own app in the open, and I've been doing that for basically a year. I want to work on somebody else's app. So I pushed myself to contribute to four different open source repositories. One of the ones I pushed myself to work on was 4M. They did not have Twitch clips as embeds. They had YouTube videos and everything else. And I looked into how to do it, and I found out how liquids tags work, and I had a ton of other examples. I feel like extensions like that are really great contributions to open source because it's an easy way with a ton of examples that you can provide value to the project, and it's the sort of thing where, like, if you need it, other people probably need it as well. So I went and I worked on that, and I made some Twitch clips. And that was like one of my first like external open source project contributions. And that kind of snowballed, right? Because I now knew how to make a liquid tag. So when I started working on my Jekyll site, and I found out that they had liquid tags that were wrapped in gems, I used that as an opportunity to learn how to build a gem. And like how to create a gem that's wrapped around a liquid tag. And that exists now and is a thing that I've done. And so it's all of these little changes and moments that have stacked on top of each other, right? Like it's me going in and saying, OK, today I'd like to customize my alerts. Or like, today I'd like to buy a better microphone and set it up and do these changes. It's not something that changed all at once, right? It's just this small putting in the time day by day, improving. I say like the content gears are always grinding. You always need something new to do, right? And that's basically how my stream has gone for the last four years, is I'm just always looking for something new to do. We haven't talked about this yet, but I'm a voice actress in the programming video game, One Dreamer. And I actually collaborated with the creator of another one, Compressor, who like reached out to me about that Steam key. But the reason that I was able to talk to these people and I was able to reach out to them is rooted in Regex Crossword, right? Cause I finished Regex Crossword and Thursday night was like my programming game stream. And I loved them, so I kept doing them. And I kept picking up new games to play, and I kept exploring new things. So at the end of it, I ended up in this place where I had this like backlog in knowledge and history around programming games. So when Compressor was developed, I think he's like the creator, Charlie Bridge is like a VP at Arm or something. And okay, I should back up a little bit. Compressor is this game where you build CPUs with Steam. So it's like Steam Punk, like, electrical engineering components. Ah, it's so much fun. And like, the characters are all cool, because it's like you're talking to Nikola Tesla, and like Charles Babbage, and Ada Lovelace, and all this sort of stuff. It's just super fun. But the reason he reached out to me was because of that reputation, that backlog, that feedback. Like, when you think about how you became a developer, right, it's day by day, right? when you develop your experience. There's a moment where you look back and you're like, I just have all of these tools in my toolkit. I have all of these experiences. I've done all these things, and they just stack to become something meaningful. And that's kind of how it's gone with my stream, is just every single day I was trying to push, do something new. Well, not every day. Sometimes I have a lazy day, but like, but like I am continuously trying to find new ground to tread. Jeremy: Yeah, I mean that's really awesome thinking about how it went from streaming you solving these regex crosswords to all the way to ending up in one of these games that you play. Yeah, that's pretty pretty cool. Rachael: By the way, that is my absolute favorite game. So the whole reason that I'm in the game is because I played the demo on stream. Jeremy: Oh, nice. Rachael: And I loved it. Like I immediately was like, I'm going to go join the creators discord. This is going to be my game of the year. I can't wait to like make a video on this game. What's really cool about this one is that it uses programming as a mechanic and the story is the real driver. It's got this emotional impact and story. The colors are gorgeous and the way you interact with the world, like it is a genuine puzzle game where the puzzles are small, little, simple programming puzzles. And not like I walk up to this and like I solve a puzzle and the door opens. No, it's like you're interacting with different components in the world and wiring them together in order to get the code working. The whole premise is that there's an indie game developer who's gone through this really traumatic experience with his game, and now he's got the broken game, and he's trying to fix it in time for a really important game demo. I think it's like, it's like Vig something. Video game indie gaming. But what happened is I started following the creator, and I was super interested in them. And then he actually reached out to me about like the Steve workshop and then he was looking for people to voice act and I was like me please yes so yeah that's how I got involved with it yeah that's awesome it's like everything came full circle I guess it's like where you started and yeah no absolutely it's amazing. Jeremy: And so what was that experience like the voice acting bit? I'm assuming you didn't have professional experience with that before. Rachael: No, no, no, no. I had to do a lot of research into like how to voice act. My original ones were tossed out. I just, OK, so there's one line in it. This is going to this is so embarrassing. I can't believe I'm saying this on a podcast. There's one line that's like, it's a beautiful day to code. It's like a, because I'm an NPC, right? So like you can keep interacting with me and one of the like cycling ones is like, it's a beautiful day to code. Well, I tried to deliver it wistfully. Like I was staring out a window and I was like, it's a beautiful day to code. And every single person who heard it told me that it sounded like somewhat sensual, sexy. And I was dying because I had just sent this to this like indie game developer that like I appreciated and he replies back and he's like, I'm not sure if there was an audio issue with some of these, but could you like rerecord some of these? So I was very inexperienced. I did a lot of practicing, a lot of vocal exercises, but I think that it turned out well. Jeremy: That's awesome. So you kind of just kept trying and sending samples, or did they have anybody like try and coach you? Rachael: No, I just kept sending samples. I did watch some YouTube videos from like real voice actors. To try and like figure out what the vocal exercises were. One of the things that I did at first was I sent him like one audio, like the best one in my opinion. And he replied back being like, no, just record this like 10, 20 times. Send it to me and I'll chop the one I want. Jeremy: So the, anytime you did that, the one they picked, was it ever the one you thought was the best one? Rachael: Oh gosh, I don't think I actually like, Wow, I don't think I've gone back over the recordings to figure out which one I thought was the best one. Or like checked which one he picked out of the ones that I recorded. Oh, that's interesting. I'm going to have to do that after this. Jeremy: You're going to listen to all the, it's a beautiful day to code. Rachael: The final version is like a nice, neutral like, it's a beautiful day to code. One of the really cool things about that, though, is my character actually triggers the end of game scene, which is really fun. You know how you get a little hint that's like, oh, this is where the end of the game is, my character gets to do that. Jeremy: That's a big responsibility. Rachael: It is. I was so excited when I found out. Jeremy: That's awesome. Cool. Well, I think that's probably a good place to wrap it up on. But is there anything else you want to mention, or any games you want to recommend? Rachael: Oh, I think I mentioned all of them. I think if you look at Code Romantic, AXA Punks, Bitburner, is an idle JavaScript game that can be played in the browser where you write the custom files and build it and you're going off and hacking servers and stuff like that. It's a little light on story. One Dreamer, yeah. I think if you look at those four to five games, you will find one you like. Oh, it's 7 Billion Humans. Jeremy: Oh, right, yeah. Rachael: I haven't written the blog post yet, but that's my five programming video games that you should try if you've never done one before. 7 million humans is on mobile, so if you've got a long flight back from RubyConf, it might be a great choice. Jeremy: Oh, there you go. Rachael: Yeah. Other than that, it can be found at chael.codes, chael.codes/links for the socials, chael.codes/about for more information about me. And yeah, thank you so much for having me. This has been so much fun. Jeremy: Awesome. Well, Rachel, thank you so much for taking the time. Rachael: Thank you.

Summary Aaron Meyers discusses the geolocated energy information platform for electric utility customer outages, covering 140 million utility customers, representing 93% of the US population. The talk explores the platform's evolution, trade-off analysis, and the adoption of an open-source solution with Docker, Java, Python, and GeoServer. The development includes creating a unique data set for visualizing outages consistently and analyzing utility behaviors within and across counties. The speaker highlights the release of a historic outage data archive, spanning November 2014 to December 2022, supporting open science and addressing energy justice questions. Highlights

Event-driven systems may not be the go-to solution for everyone because of the challenges they can add. While the system reacting to events published in other parts of the system seem elegant, some of the complexities they bring can be challenging. However, they do offer durability, autonomy & flexibility. In this episode, we'll define event-driven architecture, discuss the problems it solves, challenges it poses & potential solutions.

Laurent Doguin, Director of Developer Relations & Strategy at Couchbase, joins Corey on Screaming in the Cloud to talk about the work that Couchbase is doing in the world of databases and developer relations, as well as the role of AI in their industry and beyond. Together, Corey and Laurent discuss Laurent's many different roles throughout his career including what made him want to come back to a role at Couchbase after stepping away for 5 years. Corey and Laurent dig deep on how Couchbase has grown in recent years and how it's using artificial intelligence to offer an even better experience to the end user.About LaurentLaurent Doguin is Director of Developer Relations & Strategy at Couchbase (NASDAQ: BASE), a cloud database platform company that 30% of the Fortune 100 depend on.Links Referenced: Couchbase: https://couchbase.com XKCD #927: https://xkcd.com/927/ dbdb.io: https://dbdb.io DB-Engines: https://db-engines.com/en/ Twitter: https://twitter.com/ldoguin LinkedIn: https://www.linkedin.com/in/ldoguin/ TranscriptAnnouncer: Hello, and welcome to Screaming in the Cloud with your host, Chief Cloud Economist at The Duckbill Group, Corey Quinn. This weekly show features conversations with people doing interesting work in the world of cloud, thoughtful commentary on the state of the technical world, and ridiculous titles for which Corey refuses to apologize. This is Screaming in the Cloud.Corey: Are you navigating the complex web of API management, microservices, and Kubernetes in your organization? Solo.io is here to be your guide to connectivity in the cloud-native universe!Solo.io, the powerhouse behind Istio, is revolutionizing cloud-native application networking. They brought you Gloo Gateway, the lightweight and ultra-fast gateway built for modern API management, and Gloo Mesh Core, a necessary step to secure, support, and operate your Istio environment.Why struggle with the nuts and bolts of infrastructure when you can focus on what truly matters - your application. Solo.io's got your back with networking for applications, not infrastructure. Embrace zero trust security, GitOps automation, and seamless multi-cloud networking, all with Solo.io.And here's the real game-changer: a common interface for every connection, in every direction, all with one API. It's the future of connectivity, and it's called Gloo by Solo.io.DevOps and Platform Engineers, your journey to a seamless cloud-native experience starts here. Visit solo.io/screaminginthecloud today and level up your networking game.Corey: Welcome to Screaming in the Cloud, I'm Corey Quinn. This promoted guest episode is brought to us by our friends at Couchbase. And before we start talking about Couchbase, I would rather talk about not being at Couchbase. Laurent Doguin is the Director of Developer Relations and Strategy at Couchbase. First, Laurent, thank you for joining me.Laurent: Thanks for having me. It's a pleasure to be here.Corey: So, what I find interesting is that this is your second time at Couchbase, where you were a developer advocate there for a couple of years, then you had five years of, we'll call it wilderness I suppose, and then you return to be the Director of Developer Relations. Which also ties into my personal working thesis of, the best way to get promoted at a lot of companies is to leave and then come back. But what caused you to decide, all right, I'm going to go work somewhere else? And what made you come back?Laurent: So, I've joined Couchbase in 2014. Spent about two or three years as a DA. And during those three years as a developer advocate, I've been advocating SQL database and I—at the time, it was mostly DBAs and ops I was talking to. And DBA and ops are, well, recent, modern ops are writing code, but they were not the people I wanted to talk to you when I was a developer advocate. I came from a background of developer, I've been a platform engineer for an enterprise content management company. I was writing code all day.And when I came to Couchbase, I realized I was mostly talking about Docker and Kubernetes, which is still cool, but not what I wanted to do. I wanted to talk about developers, how they use database to be better app, how they use key-value, and those weird thing like MapReduce. At the time, MapReduce was still, like, a weird thing for a lot of people, and probably still is because now everybody's doing SQL. So, that's what I wanted to talk about. I wanted to… engage with people identify with, really. And so, didn't happen. Left. Built a Platform as a Service company called Clever Cloud. They started about four or five years before I joined. We went from seven people to thirty-one LFs, fully bootstrapped, no VC. That's an interesting way to build a company in this age.Corey: Very hard to do because it takes a lot of upfront investment to build software, but you can sort of subsidize that via services, which is what we've done here in some respects. But yeah, that's a hard road to walk.Laurent: That's the model we had—and especially when your competition is AWS or Azure or GCP, so that was interesting. So entrepreneurship, it's not for everyone. I did my four years there and then I realized, maybe I'm going to do something else. I met my former colleagues of Couchbase at a software conference called Devoxx, in France, and they told me, “Well, there's a new sheriff in town. You should come back and talk to us. It's all about developers, we are repositioning, rehandling the way we do marketing at Couchbase. Why not have a conversation with our new CMO, John Kreisa?”And I said, “Well, I mean, I don't have anything to do. I actually built a brewery during that past year with some friends. That was great, but that's not going to feed me or anything. So yeah, let's have a conversation about work.” And so, I talked to John, I talked to a bunch of other people, and I realized [unintelligible 00:03:51], he actually changed, like, there was a—they were purposely going [against 00:03:55] developer, talking to developer. And that was not the case, necessarily, five, six years before that.So, that's why I came back. The product is still amazing, the people are still amazing. It was interesting to find a lot of people that still work there after, what, five years. And it's a company based in… California, headquartered in California, so you would expect people to, you know, jump around a bit. And I was pleasantly surprised to find the same folks there. So, that was also one of the reasons why I came back.Corey: It's always a strong endorsement when former employees rejoin a company. Because, I don't know about you, but I've always been aware of those companies you work for, you leave. Like, “Aw, I'm never doing that again for love or money,” just because it was such an unpleasant experience. So, it speaks well when you see companies that do have a culture of boomerangs, for lack of a better term.Laurent: That's the one we use internally, and there's a couple. More than a couple.Corey: So, one thing that seems to have been a thread through most of your career has been an emphasis on developer experience. And I don't know if we come at it from the same perspective, but to me, what drives nuts is honestly, with my work in cloud, bad developer experience manifests as the developer in question feeling like they're somehow not very good at their job. Like, they're somehow not understanding how all this stuff is supposed to work, and honestly, it leads to feeling like a giant fraud. And I find that it's pernicious because even when I intellectually know for a fact that I'm not the dumbest person ever to use this tool when I don't understand how something works, the bad developer experience manifests to me as, “You're not good enough.” At least, that's where I come at it from.Laurent: And also, I [unintelligible 00:05:34] to people that build these products because if we build the products, the user might be in the same position that we are right now. And so, we might be responsible for that experience [unintelligible 00:05:43] a developer, and that's not a great feeling. So, I completely agree with you. I've tried to… always on software-focused companies, whether it was Nuxeo, Couchbase, Clever Cloud, and then Couchbase. And I guess one of the good thing about coming back to a developer-focused era is all the product alignments.Like, a lot of people talk about product that [grows 00:06:08] and what it means. To me what it means was, what it meant—what it still means—building a product that developer wants to use, and not just want to, sometimes it's imposed to you, but actually are happy to use, and as you said, don't feel completely stupid about it in front of the product. It goes through different things. We've recently revamped our Couchbase UI, Couchbase Capella UI—Couchbase Capella is a managed cloud product—and so we've added a lot of in-product getting started guidelines, snippets of code, to help developers getting started better and not have that feeling of, “What am I doing? Why is it not working and what's going on?”Corey: That's an interesting decision to make, just because historically, working with a bunch of tools, the folks who are building the documentation working with that tool, tend to generally be experts at it, so they tend to optimize for improving things for the experience of someone has been using it for five years as opposed to the newcomer. So, I find that the longer a product is in existence, in many cases, the worse the new user experience becomes because companies tend to grow and sprawl in different ways, the product does likewise. And if you don't know the history behind it, “Oh, your company, what does it do?” And you look at the website and there's 50 different offerings that you have—like, the AWS landing page—it becomes overwhelming very quickly. So, it's neat to see that emphasis throughout the user interface on the new developer experience.On the other side of it, though, how are the folks who've been using it for a while respond to those changes? Because it's frustrating for me at least, when I log into a new account, which happens periodically within AWS land, and I have this giant series of onboarding pop-ups that I have to click to make go away every single time. How are they responding to it?Laurent: Yeah, it's interesting. One of the first things that struck me when I joined Couchbase the first time was the size of the technical documentation team. Because the whole… well, not the whole point, but part of the reason why they exist is to do that, to make sure that you understand all the differences and that it doesn't feel like the [unintelligible 00:08:18] what the documentation or the product pitch or everything. Like, they really, really, really emphasize on this from the very beginning. So, that was interesting.So, when you get that culture built into the products, well, the good thing is… when people try Couchbase, they usually stick with Couchbase. My main issue as a Director of the Developer Relations is not to make people stick with Couchbase because that works fairly well with the product that we have; it's to make them aware that we exist. That's the biggest issue I have. So, my goal as DevRel is to make sure that people get the trial, get through the trial, get all that in-app context, all that helps, get that first sample going, get that first… I'm not going to say product built because that's even a bit further down the line, but you know, get that sample going. We have a code playground, so when you're in the application, you get to actually execute different pieces of code, different languages. And so, we get those numbers and we're happy to see that people actually try that. And that's a, well, that's a good feeling.Corey: I think that there's a definite lack of awareness almost industry-wide around the fact that as the diversity of your customers increases, you have to have different approaches that meet them at various points along the journey. Because things that I've seen are okay, it's easy to ass—even just assuming a binary of, “Okay, I've done this before a thousand times; this is the thousand and first, I don't need the Hello World tutorial,” versus, “Oh, I have no idea what I'm doing. Give me the Hello World tutorial,” there are other points along that continuum, such as, “Oh, I used to do something like this, but it's been three years. Can you give me a refresher,” and so on. I think that there's a desire to try and fit every new user into a predefined persona and that just doesn't work very well as products become more sophisticated.Laurent: It's interesting, we actually have—we went through that work of defining those personas because there are many. And that was the origin of my departure. I had one person, ops slash DBA slash the person that maintain this thing, and I wanted to talk to all the other people that built the application space in Couchbase. So, we broadly segment things into back-end, full-stack, and mobile because Couchbase is also a mobile database. Well, we haven't talked too much about this, so I can explain you quickly what Couchbase is.It's basically a distributed JSON database with an integrated caching layer, so it's reasonably fast. So it does cache, and when the key-value is JSON, then you can create with SQL, you can do full-text search, you can do analytics, you can run user-defined function, you get triggers, you get all that actual SQL going on, it's transactional, you get joins, ANSI joins, you get all those… windowing function. It's modern SQL on the JSON database. So, it's a general-purpose database, and it's a general-purpose database that syncs.I think that's the important part of Couchbase. We are very good at syncing cluster of databases together. So, great for multi-cloud, hybrid cloud, on-prem, whatever suits you. And we also sync on the device, there's a thing called Couchbase Mobile, which is a local database that runs in your phone, and it will sync automatically to the server. So, a general-purpose database that syncs and that's quite modern.We try to fit as much way of growing data as possible in our database. It's kind of a several-in-one database. We call that a data platform. It took me a while to warm up to the word platform because I used to work for an enterprise content management platform and then I've been working for a Platform as a Service and then a data platform. So, it took me a bit of time to warm up to that term, but it explained fairly well, the fact that it's a several-in-one product and we empower people to do the trade-offs that they want.Not everybody needs… SQL. Some people just need key-value, some people need search, some people need to do SQL and search in the same query, which we also want people to do. So, it's about choices, it's about empowering people. And that's why the word platform—which can feel intimidating because it can seem complex, you know, [for 00:12:34] a lot of choices. And choices is maybe the enemy of a good developer experience.And, you know, we can try to talk—we can talk for hours about this. The more services you offer, the more complicated it becomes. What's the sweet spots? We did—our own trade-off was to have good documentation and good in-app help to fix that complexity problem. That's the trade-off that we did.Corey: Well, we should probably divert here just to make sure that we cover the basic groundwork for those who might not be aware: what exactly is Couchbase? I know that it's a database, which honestly, anything is a database if you hold it incorrectly enough; that's my entire shtick. But what is it exactly? Where does it start? Where does it stop?Laurent: Oh, where does it start? That's an interesting question. It's a… a merge—some people would say a fork—of Apache CouchDB, and membase. Membase was a distributed key-value store and CouchDB was this weird Erlang and C JSON REST API database that was built by Damian Katz from Lotus Notes, and that was in 2006 or seven. That was before Node.js.Let's not care about the exact date. The point is, a JSON and REST API-enabled database before Node.js was, like, a strong [laugh] power move. And so, those two merged and created the first version of Couchbase. And then we've added all those things that people want to do, so SQL, full-text search, analytics, user-defined function, mobile sync, you know, all those things. So basically, a general-purpose database.Corey: For what things is it not a great fit? This is always my favorite question to ask database folks because the zealot is going to say, “It's good for every use case under the sun. Use it for everything, start to finish”—Laurent: Yes.Corey: —and very few databases can actually check that box.Laurent: It's a very interesting question because when I pitch like, “We do all the things,” because we are a platform, people say, “Well, you must be doing lots of trade-offs. Where is the trade-off?” The trade-off is basically the way you store something is going to determine the efficiency of your [growing 00:14:45]—or the way you [grow 00:14:47] it. And that's one of the first thing you learn in computer science. You learn about data structure and you know that it's easier to get something in a hashmap when you have the key than passing your whole list of elements and checking your data, is it right one? It's the same for databases.So, our different services are different ways to store the data and to query it. So, where is it not good, it's where we don't have an index or a service that answer to the way you want to query data. We don't have a graph service right now. You can still do recursive common table expression for the SQL nerds out there, that will allow you to do somewhat of a graph way of querying your data, but that's not, like, actual—that's not a great experience for people were expecting a graph, like a Neo4j or whatever was a graph database experience.So, that's the trade-off that we made. We have a lot of things at the same place and it can be a little hard, intimidating to operate, and the developer experience can be a little, “Oh, my God, what is this thing that can do all of those features?” At the same time, that's just, like, one SDK to learn for all of the features we've just talked about. So, that's what we did. That's a trade-off that we did.It sucks to operate—well, [unintelligible 00:16:05] Couchbase Capella, which is a lot like a vendor-ish thing to say, but that's the value props of our managed cloud. It's hard to operate, we'll operate this for you. We have a Kubernetes operator. If you are one of the few people that wants to do Kubernetes at home, that's also something you can do. So yeah, I guess what we cannot do is the thing that Route 53 and [Unbound 00:16:26] and [unintelligible 00:16:27] DNS do, which is this weird DNS database thing that you like so much.Corey: One thing that's, I guess, is a sign of the times, but I have to confess that I'm relatively skeptical around, when I pull up couchbase.com—as one does; you're publicly traded; I don't feel that your company has much of a choice in this—but the first thing it greets me with is Couchbase Capella—which, yes, that is your hosted flagship product; that should be the first thing I see on the website—then it says, “Announcing Capella iQ, AI-powered coding assistance for developers.” Which oh, great, not another one of these.So, all right, give me the pitch. What is the story around, “Ooh, everything that has been a problem before, AI is going to make it way better.” Because I've already talked to you about developer experience. I know where you stand on these things. I have a suspicion you would not be here to endorse something you don't believe in. How does the AI magic work in this context?Laurent: So, that's the thing, like, who's going to be the one that get their products out before the other? And so, we're announcing it on the website. It's available on the private preview only right now. I've tried it. It works.How does it works? The way most chatbot AI code generation work is there's a big model, large language model that people use and that people fine-tune into in order to specialize it to the tasks that they want to do. The way we've built Couchbase iQ is we picked a very famous large language model, and when you ask a question to a bot, there's a context, there's a… the size of the window basically, that allows you to fit as much contextual information as possible. The way it works and the reason why it's integrated into Couchbase Capella is we make sure that we preload that context as much as possible and fine-tune that model, that [foundation 00:18:19] model, as much as possible to do whatever you want to do with Couchbase, which usually falls into several—a couple of categories, really—well maybe three—you want to write SQL, you want to generate data—actually, that's four—you want to generate data, you want to generate code, and if you paste some SQL code or some application code, you want to ask that model, what does do? It's especially true for SQL queries.And one of the questions that many people ask and are scared of with chatbot is how does it work in terms of learning? If you give a chatbot to someone that's very new to something, and they're just going to basically use a chatbot like Stack Overflow and not really think about what they're doing, well it's not [great 00:19:03] right, but because that's the example that people think most developer will do is generate code. Writing code is, like, a small part of our job. Like, a substantial part of our job is understanding what the code does.Corey: We spend a lot more time reading code than writing it, if we're, you know—Laurent: Yes.Corey: Not completely foolish.Laurent: Absolutely. And sometimes reading big SQL query can be a bit daunting, especially if you're new to that. And one of the good things that you get—Corey: Oh, even if you're not, it can still be quite daunting, let me assure you.Laurent: [laugh]. I think it's an acquired taste, let's be honest. Some people like to write assembly code and some people like to write SQL. I'm sort of in the middle right now. You pass your SQL query, and it's going to tell you more or less what it does, and that's a very nice superpower of AI. I think that's [unintelligible 00:19:48] that's the one that interests me the most right now is using AI to understand and to work better with existing pieces of code.Because a lot of people think that the cost of software is writing the software. It's maintaining the codebase you've written. That's the cost of the software. That's our job as developers should be to write legacy code because it means you've provided value long enough. And so, if in a company that works pretty well and there's a lot of legacy code and there's a lot of new people coming in and they'll have to learn all those things, and to be honest, sometimes we don't document stuff as much as we should—Corey: “The code is self-documenting,” is one of the biggest lies I hear in tech.Laurent: Yes, of course, which is why people are asking retired people to go back to COBOL again because nobody can read it and it's not documented. Actually, if someone's looking for a company to build, I guess, explaining COBOL code with AI would be a pretty good fit to do in many places.Corey: Yeah, it feels like that's one of those things that would be of benefit to the larger world. The counterpoint to that is you got that many business processes wrapped around something running COBOL—and I assure you, if you don't, you would have migrated off of COBOL long before now—it's making sure that okay well, computers, when they're in the form of AI, are very, very good at being confident-sounding when they talk about things, but they can also do that when they're completely wrong. It's basically a BS generator. And that is a scary thing when you're taking a look at something that broad. I mean, I'll use the AI coding assistance for things all the time, but those things look a lot more like, “Okay, I haven't written CloudFormation from scratch in a while. Build out the template, just because I forget the exact sequence.” And it's mostly right on things like that. But then you start getting into some of the real nuanced areas like race conditions and the rest, and often it can make things worse instead of better. That's the scary part, for me, at least.Laurent: Most coding assistants are… and actually, each time you ask its opinion to an AI, they say, “Well, you should take this with a grain of salt and we are not a hundred percent sure that this is the case.” And this is, make sure you proofread that, which again, from a learning perspective, can be a bit hard to give to new students. Like, you're giving something to someone and might—that assumes is probably as right as Wikipedia but actually, it's not. And it's part of why it works so well. Like, the anthropomorphism that you get with chatbots, like, this, it feels so human. That's why it get people so excited about it because if you think about it, it's not that new. It's just the moment it took off was the moment it looked like an assertive human being.Corey: As you take a look through, I guess, the larger ecosystem now, as well as the database space, given that is where you specialize, what do you think people are getting right and what do you think people are getting wrong?Laurent: There's a couple of ways of seeing this. Right now, when I look at from the outside, every databases is going back to SQL, I think there's a good reason for that. And it's interesting to put into perspective with AI because when you generate something, there's probably less chance to generate something wrong with SQL than generating something with code directly. And I think five generation—was it four or five generation language—there some language generation, so basically, the first innovation is assembly [into 00:23:03] in one and then you get more evolved languages, and at some point you get SQL. And SQL is a way to very shortly express a whole lot of business logic.And I think what people are doing right now is going back to SQL. And it's been impressive to me how even new developers that were all about [ORMs 00:23:25] and [no-DMs 00:23:26], and you know, avoiding writing SQL as much as possible, are actually back to it. And that's, for an old guy like me—well I mean, not that old—it feels good. I think SQL is coming back with a vengeance and that makes me very happy. I think what people don't realize is that it also involves doing data modeling, right, and stuff because database like Couchbase that are schemaless exist. You should store your data without thinking about it, you should still do data modeling. It's important. So, I think that's the interesting bits. What are people doing wrong in that space? I'm… I don't want to say bad thing about other databases, so I cannot even process that thought right now.Corey: That's okay. I'm thrilled to say negative things about any database under the sun. They all haunt me. I mean, someone wants to describe SQL to me is the chess of the programming world and I feel like that's very accurate. I have found that it is far easier in working with databases to make mistakes that don't wash off after a new deployment than it is in most other realms of technology. And when you're lucky and have a particular aura, you tend to avoid that stuff, at least that was always my approach.Laurent: I think if I had something to say, so just like the XKCD about standards: like, “there's 14 standards. I'm going to do one that's going to unify them all.” And it's the same with database. There's a lot… a [laugh] lot of databases. Have you ever been on a website called dbdb.io?Corey: Which one is it? I'm sorry.Laurent: Dbdb.io is the database of databases, and it's very [laugh] interesting website for database nerds. And so, if you're into database, dbdb.io. And you will find Couchbase and you will find a whole bunch of other databases, and you'll get to know which database is derived from which other database, you get the history, you get all those things. It's actually pretty interesting.Corey: I'm familiar with DB-Engines, which is sort of like the ranking databases by popularity, and companies will bend over backwards to wind up hitting all of the various things that they want in that space. The counterpoint with all of it is that it's… it feels historically like there haven't exactly been an awful lot of, shall we say, huge innovations in databases for the past few years. I mean, sure, we hear about vectors all the time now because of the joy that's AI, but smarter people than I are talking about how, well that's more of a feature than it is a core database. And the continual battle that we all hear about constantly is—and deal with ourselves—of should we use a general-purpose database, or a task-specific database for this thing that I'm doing remains largely unsolved.Laurent: Yeah, what's new? And when you look at it, it's like, we are going back to our roots and bringing SQL again. So, is there anything new? I guess most of the new stuff, all the interesting stuff in the 2010s—well, basically with the cloud—were all about the distribution side of things and were all about distributed consensus, Zookeeper, etcd, all that stuff. Couchbase is using an RAFT-like algorithm to keep every node happy and under the same cluster.I think that's one of the most interesting things we've had for the past… well, not for the past ten years, but between, basically, 20 or… between the start of AWS and well, let's say seven years ago. I think the end of the distribution game was brought to us by the people that have atomic clock in every data center because that's what you use to synchronize things. So, that was interesting things. And then suddenly, there wasn't that much innovation in the distributed world, maybe because Aphyr disappeared from Twitter. That might be one of the reason. He's not here to scare people enough to be better at that.Aphyr was the person behind the test called the Jepsen Test [shoot 00:27:12]. I think his blog engine was called Call Me Maybe, and he was going through every distributed system and trying to break them. And that was super interesting. And it feels like we're not talking that much about this anymore. It really feels like database have gone back to the status of infrastructure.In 2010, it was not about infrastructure. It was about developer empowerment. It was about serving JSON and developer experience and making sure that you can code faster without some constraint in a distributed world. And like, we fixed this for the most part. And the way we fixed this—and as you said, lack of innovation, maybe—has brought databases back to an infrastructure layer.Again, it wasn't the case 15 years a—well, 2023—13 years ago. And that's interesting. When you look at the new generation of databases, sometimes it's just a gateway on top of a well-known database and they call that a database, but it provides higher-level services, provides higher-level bricks, better developer experience to developer to build stuff faster. We've been trying to do this with Couchbase App Service and our sync gateway, which is basically a gateway on top of a Couchbase cluster that allow you to manage authentication, authorization, that allows you to manage synchronization with your mobile device or with websites. And yeah, I think that's the most interesting thing to me in this industry is how it's been relegated back to infrastructure, and all the cool stuff, new stuff happens on the layer above that.Corey: I really want to thank you for taking the time to speak with me. If people want to learn more, where's the best place for them to find you?Laurent: Thanks for having me and for entertaining this conversation. I can be found anywhere on the internet with these six letters: L-D-O-G-U-I-N. That's actually 7 letters. Ldoguin. That's my handle on pretty much any social network. Ldoguin. So X, [BlueSky 00:29:21], LinkedIn. I don't know where to be anymore.Corey: I hear you. We'll put links to all of it in the [show notes 00:29:27] and let people figure out where they want to go on that. Thank you so much for taking the time to speak with me today. I really do appreciate it.Laurent: Thanks for having me.Corey: Laurent Doguin, Director of Developer Relations and Strategy at Couchbase. I'm Cloud Economist Corey Quinn and this episode has been brought to us by our friends at Couchbase. If you enjoyed this episode, please leave a five-star review on your podcast platform of choice, whereas if you've hated this podcast, please leave a five-star review on your podcast platform of choice, along with an angry comment that you're not going to be able to submit properly because that platform of choice did not pay enough attention to the experience of typing in a comment.Corey: If your AWS bill keeps rising and your blood pressure is doing the same, then you need The Duckbill Group. We help companies fix their AWS bill by making it smaller and less horrifying. The Duckbill Group works for you, not AWS. We tailor recommendations to your business and we get to the point. Visit duckbillgroup.com to get started.

This week Dr. Doug quacks: Cybertruck, Solarwinds, Bitcoin, Docker, Ducktail, Experian, More News and Jason Wood, on this edition of the Security Weekly News. Visit https://www.securityweekly.com/swn for all the latest episodes! Follow us on Twitter: https://www.twitter.com/securityweekly Like us on Facebook: https://www.facebook.com/secweekly Show Notes: https://securityweekly.com/swn-342

In this jam-packed episode, we dive deep into the world of app development, exploring the essential choices and tools that shape a successful project from start to finish. Join us as we share our preferred tech stacks for launching a brand new app, discuss the intricacies of hosting and deploying Laravel applications, and explore the myriad of options available.Whether you're a seasoned developer or just embarking on your coding journey, consider this episode your roadmap to cultivating a robust and efficient app development process. Taylor Otwell's Twitter - https://twitter.com/taylorotwell Matt Stauffer's Twitter - https://twitter.com/stauffermatt Laravel Twitter - https://twitter.com/laravelphp Laravel Website - https://laravel.com/ Tighten.co - https://tighten.com/ Laracon AU - https://laracon.au/ Forge - https://forge.laravel.com/ Livewire: https://laravel-livewire.com/ Inertia - https://inertiajs.com/ Tailwind: https://tailwindcss.com/ Blade - https://laravel.com/docs/10.x/blade Breeze - https://laravel.com/docs/10.x/starter-kits#laravel-breezeJetstream: Herd: https://herd.laravel.com/ Valet: https://laravel.com/docs/10.x/valet Docker: https://www.docker.com DBngin: https://dbngin.com/ Homebrew: https://brew.sh/ Takeout: https://github.com/tighten/takeout VS code: https://code.visualstudio.com/ PHPstorm: https://www.jetbrains.com/phpstorm/ Sublime Text: https://www.sublimetext.com/ Sarah Drasner Nightowl Theme: https://vscodethemes.com/e/sdras.night-owl/night-owl Bugsnag: https://www.bugsnag.com/ Sentry: https://sentry.io/for/php/ Pusher: https://pusher.com/docs/beams/reference/server-sdk-php/ Envoyer - https://envoyer.io/ Vapor - https://vapor.laravel.com/ Postmark: https://postmarkapp.com/send-email/php Github actions: https://github.com/features/actions Honeybadger: https://docs.honeybadger.io/lib/php/ Flare: https://flareapp.io/ Chipper CI: https://chipperci.com/ Algolia: https://www.algolia.com/ Oh Dear: https://ohdear.app/ Telescope: https://laravel.com/docs/10.x/telescope Horizon: https://laravel.com/docs/10.x/horizon Papertrail: https://www.papertrail.com -----Editing and transcription sponsored by Tighten.