Speakeasy with Dheeraj Sinha

In this episode, our host,  Dheeraj Sinha delves into the intriguing world of millets and their resurgence in India. He engages in a conversation with Prashant Parameswaran, the MD & CEO of Tata Consumer Soulfull Pvt. Ltd., who brings invaluable insights to the table with his extensive experience in the food industry. Prashant's discussion touches on the challenges of popularizing millets, bridging generational gaps, and making them relevant to contemporary dietary preferences. The episode also explores the art of building a brand in the diverse landscape of Bharat. Prashant emphasizes the significance of understanding regional differences and cultural nuances in marketing. Overall, this episode provides a concise yet informative glimpse into the transformation of India's food industry and the strategies behind it.

In the fourth episode of 'Speakeasy with Dheeraj Sinha – Season 4, Nitin Chhabra, the CEO of Ace Turtle, the company behind the success of retail brands such as Lee and Wrangler in India.  Nitin in this episode, discusses with Dheeraj, about how brands can scale in a diverse market like India, how a fashion brand should approach tier 2, tier 3 cities of Bharat, how traditional legacy brands are embracing new-age tech platforms and data-driven strategies and in today's time, how crucial is it for brands to prioritize sustainability and social responsibility. Before Ace Turtle, Nitin has worked with Reliance Brands, Brooks Brothers, and Reid & Taylor India. Find Nitin Chabbra on Social Media: LinkedIn  Find Dheeraj Sinha on Social Media:Facebook | Twitter | Instagram | LinkedIn Check out our website: (https://speakeasywithdheerajsinha.in/) Follow Speakeasy on Social Media:Facebook | Twitter | Instagram | LinkedIn Find Leo Burnett on Social Media:Facebook | Twitter | Instagram | LinkedIn  

In the third episode of Speakeasy with Dheeraj Sinha, we talk to Mukesh Kalra, the founder and CEO of ET Money, one of India's leading wealth tech startups. With fifteen years of experience in shaping businesses and consumer internet products, Mukesh brings a wealth of knowledge to our discussion. At ET Money, his vision is to simplify the financial journey for all Indians and provide them with intelligent investment strategies. In this episode, we delve into how the post-pandemic era has influenced trading and investment behaviours, the transformative impact of fintech on the youth's investment habits in India, and the nuanced differences in investment trends between metro India and tier 2 and tier 3 cities. This promises to be an enlightening conversation about the ever-evolving landscape of finance in India. Join us as we gain insights from Mukesh Kalra's extensive experience and expertise in the fintech industry.Find Mukesh Kalra on Social Media: LinkedIn | TwitterFind Dheeraj Sinha on Social Media:Facebook | Twitter | Instagram | LinkedInCheck out our website: (https://speakeasywithdheerajsinha.in/)Follow Speakeasy on Social Media:Facebook | Twitter | Instagram | LinkedInFind Leo Burnett on Social Media:Facebook | Twitter | Instagram | LinkedInFacebook | Twitter | Instagram | LinkedIn

In the second episode of 'Speakeasy with Dheeraj Sinha – Season 4,' Manish Chowdhary, Co-Founder of WOW Skin Science, delves into his experiences about establishing a thriving D2C brand. He discusses the hurdles within the beauty and wellness sector and emphasizes the offline market's significance. Manish's journey from an IT giant's laptop retailer and wholesaler to a prosperous beauty brand creator serves as a motivating story. He underscores the value of digital strategies and the necessity to revamp offline strategies. The conversation covers successful business approaches as well as the valuable lessons learned from failures on the path to achievement. Find Manish Chowdhary on Social Media:  LinkedIn  Find Dheeraj Sinha on Social Media:Facebook | Twitter | Instagram | LinkedIn Check out our website: (https://speakeasywithdheerajsinha.in/) Follow Speakeasy on Social Media:Facebook | Twitter | Instagram | LinkedIn Find Leo Burnett on Social Media:Facebook | Twitter | Instagram | LinkedIn

In the inaugural episode of 'Speakeasy with Dheeraj Sinha – Season 4' Gaurav Agarwal, Co-Founder of 1mg, delves into pivotal healthcare shifts in India, unveiling insights on consumers transitioning from traditional pharmacies to virtual medical platforms.As leader of Tata's eCommerce and technology strategy, Gaurav' journey from co-founding 1mg to his Silicon Valley tenure brings unique perspective. He explores the collaborative impact of mobile technology on medical services, optimizing patient convenience. Amid these discussions, he highlights the essential ingredients of a nurturing work environment for start-up growth. This episode encapsulates Gaurav's insights in sync with today's healthcare and technological landscape.   Find Gaurav Agarwal on Social Media: LinkedInFind Dheeraj Sinha on Social Media:Facebook | Twitter | Instagram | LinkedInCheck out our website: (https://speakeasywithdheerajsinha.in/)Follow Speakeasy on Social Media:Facebook | Twitter | Instagram | LinkedInFind Leo Burnett on Social Media:Facebook | Twitter | Instagram | LinkedIn

How are digital loans triggering economic change for Bharat? How does one stand out in a saturated category such as financing? What's behind the speed at which brands are scaling-up today?  In Episode 10 of the podcast ‘Speakeasy with Dheeraj Sinha – Season 3,' Deepak Jain, Co-Founder at FlexiLoans speaks about how regional micro business enterprises in India are contributing towards the national economy with the support of digital loans, how fintech is shaping a new India. He also shares his views on strategy to chase IPOs for a business and cites some thought-provoking insights. Deepak Jain was born in a family of jewellers and moneylenders. He was an in-house consultant with JSW Group when he decided to become an investment banker. He joined Indian School of Business and started working for ENAM in 2009. He worked for 15 years in the corporate world before being bitten by the entrepreneurial bug.  Find Deepak Jain on Social Media:  LinkedIn | Twitter  Find Dheeraj Sinha on Social Media:Facebook | Twitter | Instagram | LinkedIn Check out our website: (https://speakeasywithdheerajsinha.in/) Follow Speakeasy on Social Media:Facebook | Twitter | Instagram | LinkedIn Find Leo Burnett on Social Media:Facebook | Twitter | Instagram | LinkedIn

How is digital eCommerce gearing up to match the population of the nation? What are the initiatives and policy-making decisions channelled towards a positive nation powered by digital? How have entrepreneurs and start-ups been contributing to the new era of digitalization? In Episode 9 of the podcast ‘Speakeasy with Dheeraj Sinha – Season 3,' Arvind Gupta, Head and Co-Founder of Digital India Foundation, shares his views on how the digital transaction system and business platforms are changing the landscape of businesses in India, and the role of start-ups and entrepreneurs in the process. Arvind has over 27 years of industry experience, having worked in diverse sectors in a variety of leadership, policy and entrepreneurial profiles in India and Silicon Valley, USA. He has experience in Consumer Internet, Digital Media, Payment Systems, Analytics and Data Economy. Working as CEO of MyGov is a must-mention, an initiative of Prime Minister Shri Narendra Modi to empower Citizens of India with Participative Governance and digitally communicate Schemes and Policies to all Indians. Find Arvind Gupta on Social Media:  LinkedIn | Twitter  Find Dheeraj Sinha on Social Media:Facebook | Twitter | Instagram | LinkedIn Check out our website: (https://speakeasywithdheerajsinha.in/) Follow Speakeasy on Social Media:Facebook | Twitter | Instagram | LinkedIn Find Leo Burnett on Social Media:Facebook | Twitter | Instagram | LinkedIn

What has changed in the process of brand building over the period of time? How hasD2C product marketing been adapting to media evolution? What is an effective marketingmodel for a successful brand?In Episode 8 of the podcast ‘Speakeasy with Dheeraj Sinha – Season 3,' AnilViswanathan, Vice President – Marketing at Mondelez India speaks about how data and technology are ushering in a new way of building brands, the effective marketing modules for marketers and the future of the D2C market.Anil joined Mondelez India in May 2000 as a management trainee and has spent more than two decades in the company, across a variety of roles including Sales, Brand & Category Marketing, Strategy and New Business Development. His journey in the company has taken him into Regional and Global roles and into different categories including Chocolate and Biscuits. One of his achievements, amongst many others, has been the launch of Cadbury 5Star globally, which is now present in 3 continents including markets like Brazil and South Africa. Find Anil on Social Media: LinkedIn | Twitter | Facebook | InstagramFind Dheeraj Sinha on Social Media:Facebook | Twitter | Instagram | LinkedInCheck out our website: (https://speakeasywithdheerajsinha.in/)Follow Speakeasy on Social Media:Facebook | Twitter | Instagram | LinkedInFind Leo Burnett on Social Media:Facebook | Twitter | Instagram | LinkedIn

What challenges do women face to wear an entrepreneurial hat? What does it take for a woman to climb through the leadership ladder? What is the role of men in boosting women empowerment?   In Episode 7 of the podcast ‘Speakeasy with Dheeraj Sinha – Season 3,' Aabha Bakaya, Founder and CEO at Ladies Who Lead speaks about the challenges that women face to wear an entrepreneurial hat and shares a snippet about the platform that aims at boosting women empowerment and self-development.    Aabha is a career business journalist, news anchor, editor, writer and producer. She has spent 15 years working in the media industry while being associated with major media networks as an anchor and interviewed many business stalwarts and market mavericks. Lately, Aabha has turned entrepreneur with her own company, AB Network and one of the properties under AB Network is Ladies Who Lead.   Find Aabha Bakaya on Social Media:  LinkedIn  |  Twitter  |  Instagram  |  Facebook Find Dheeraj Sinha on Social Media:Facebook | Twitter | Instagram | LinkedIn Check out our website: (https://speakeasywithdheerajsinha.in/) Follow Speakeasy on Social Media:Facebook | Twitter | Instagram | LinkedIn Find Leo Burnett on Social Media:Facebook | Twitter | Instagram | LinkedIn  

It takes around seven generations for children living in extreme poverty to break outof poverty and earn a meaningful income. So, how does one break this povertycycle? Do social enterprises need a strong brand purpose to build trust andcredibility among volunteers and contributors? And, in this new age, what isthe role of Gen Z in social causes?In Episode 6 of the podcast ‘Speakeasy with Dheeraj Sinha – Season 3', Jithin CNedumala, Founder and CEO of Make A Difference (MAD) speak about his strategicprogram that aims at breaking the cycle of poverty faced by millions of vulnerablechildren. For the new-age entrepreneur, Jithin has some thought-provoking messagesand perceptive insights on making a business successful. Jithin founded MAD at the age of 19 and for his philanthropic contribution, Jithin wasawarded the Ashoka Global Youth Social Entrepreneur Award, Karmaveer Puraskar,Cordes Fellowship, and Youth Actionnet Fellowship. Find Jithin C Nedumala on Social Media: LinkedIn |  Facebook  | Instagram | TwitterFind Dheeraj Sinha on Social Media:Facebook | Twitter |  Instagram  | LinkedInCheck out our website: (https://speakeasywithdheerajsinha.in/)Follow Speakeasy on Social Media:Facebook | Twitter |  Instagram  | LinkedInFind Leo Burnett on Social Media:Facebook | Twitter |  Instagram  | LinkedIn

Has the playbook for marketing changed from what it was two decades ago? In the age of social media and influencer marketing, should marketing let go of some of the guardrails? What's the future of EVs in India? Would we see a complete shift of the ecosystem to electric in a few years? Or is it that, like every other change will this too will be an ‘and' rather than an ‘or'?   In Episode 5 of podcast ‘Speakeasy with Dheeraj Sinha – Season 3,' Narayan Sundararaman, Head of Marketing at Bajaj Auto Ltd. addresses the science of marketing, consumer behaviour and the future of automobile industry.    Narayan Sundararaman is a seasoned marketing professional and business leader with over two decades of experience in sectors ranging from FMCG to media to electronic vehicles. Narayan has helmed marketing at Cadbury's now Mondelez, Star Plus and now Bajaj. Narayan's experience spans across developed as well as developing markets and multiple geographies and cultures, particularly in India, South East Asia, Australia & New Zealand and Japan. Since the beginning of his career at ITC Ltd as Assistant Branch Manager in 1995, Narayan has reached great heights.   Find Narayan Sundararaman on Social Media:  LinkedIn | Twitter Find Dheeraj Sinha on Social Media:Facebook | Twitter | Instagram | LinkedIn Check out our website: (https://speakeasywithdheerajsinha.in/) Follow Speakeasy on Social Media:Facebook | Twitter | Instagram | LinkedIn Find Leo Burnett on Social Media:Facebook | Twitter | Instagram | LinkedIn

Every week, there is a new roaster popping up and, India is seeing a sort of coffee revolution. Coffee consumption is a rising trend in India and people are adapting to the habit of drinking coffee over tea. Therefore, the food and beverages segment in India has gone through dramatic changes over the last couple of years, but the questions are – what has changed and what hasn't for them? Is India a tea market, or is there a coffee culture shaping in the country? Who is the coffee audience in India? In Episode 4 of Season 3 - Speakeasy with Dheeraj Sinha, Matt Chittaranjan, the Founder of Blue Tokai Coffee Roasters brews interesting insights about the coffee business in India and its potentialities. Matt has his roots in India and has been brought up in the west. He specialized in Economics and worked as a Research Associate before taking a giant leap into entrepreneurship. Started as a pet project in Delhi in 2013, the Blue Tokai coffee house now has over 50 cafes in Delhi, Mumbai, Kolkata, and Gurugram.        Find Matt Chitharanjan on Social Media:  LinkedIn |Facebook | Instagram | Twitter Find Dheeraj Sinha on Social Media:Facebook | Twitter | Instagram | LinkedIn Check out our website: (https://speakeasywithdheerajsinha.in/) Follow Speakeasy on Social Media:Facebook | Twitter | Instagram | LinkedIn Find Leo Burnett on Social Media:Facebook | Twitter | Instagram | LinkedIn

With internet being democratised, entertainment is no more a luxury. Gaming and content are the new ways of digital consumption. But is this a pattern across India? Or is it restricted to metro cities? Can gaming indeed be a full-time profession in India? Also, how are gaming platforms approaching Metaverse?     In Episode 03 of Speakeasy with Dheeraj Sinha – Season 03, we have Anirudh Pandita - Founder of Loco, in the hot seat, who answers to some of the crucial questions around gaming as the next business segment in tier 2 and tier 3 cities alongside brand building in the new age. Loco is India's leading game streaming platform which has grown rapidly over the past 12 months, with monthly active viewers scaling by 6x, monthly active streamers scaling by 10x, and live watch hours scaling by 48x since June 2020. Anirudh is also a founder and board member of Pocket Aces.    Prior to embarking on his entrepreneur journey, Anirudh worked as an investment banker at Goldman Sachs, Bank of America, and Istithmar World Capital in New York, London, and Dubai. He was recently featured on Fortune's 40 under 40 list 2021, the second time he has appeared on the list.   Find Anirudh Pandita on Social Media:  Linkedin | Facebook | Instagram | Twitter Find Dheeraj Sinha on Social Media:Facebook | Twitter | Instagram | LinkedIn Check out our website: (https://speakeasywithdheerajsinha.in/) Follow Speakeasy on Social Media:Facebook | Twitter | Instagram | LinkedIn Find Leo Burnett on Social Media:Facebook | Twitter | Instagram | LinkedIn

Gaming is set to be the next big thing. What goes behind creating a market for gaming in India? What kind of games and what kind of players are coming up? What’s the role of local languages and characters in this? What could be the role of brands in all of this? In Episode 02 of Speakeasy with Dheeraj Sinha, we converse with Salone Sehgal about how access to mobile data is opening doors for gamers from every part of the country and taking gaming to tire 2 and 3 India; how gaming platforms provide a big opportunity for brands through in-game integration. Salone is the world's first female General Partner of a games and interactive VC fund. She has 15+ years of experience as a global games & new media investor, games entrepreneur, and former M&A banker. She has served as a BAFTA Games Award Juror in 2017, recognized as Top 30 Women in Mobile, Top 100 Asian Stars in UK Tech, and was awarded the Iconic Women Leaders award by WEF. Find Salone Sehgal on Social Media: LinkedIn | Facebook | Instagram | Twitter Find Dheeraj Sinha on Social Media:Facebook | Twitter | Instagram | LinkedIn Check out our website: (https://speakeasywithdheerajsinha.in/) Follow Speakeasy on Social Media:Facebook | Twitter | Instagram | LinkedIn Find Leo Burnett on Social Media:Facebook | Twitter | Instagram | LinkedIn

How do we create a new category in a crowded market such as personal care? That too for men? Are Indian men finally warming up to the idea of grooming? Is this an India-wide phenomenon or just top metros? And finally, in the mad rush for the unicorn status, have the fundamentals of business changed? In Episode 1 of Speakeasy with Dheeraj Sinha, we converse with Hitesh Dhingra, Co-Founder & MD at The Man Company, India's first 'Men-Only' grooming brand in India. Hitesh has in his past life co-founded a series of start-ups such as Tyro Media, Letsbuy.com, Trulymadly.com, and now The Man Company. Find Hitesh on Social Media: LinkedIn | Facebook | Instagram Find Dheeraj Sinha on Social Media: Facebook | Twitter | Instagram | LinkedIn Check out our website: (https://speakeasywithdheerajsinha.in/) Follow Speakeasy on Social Media: Facebook | Twitter | Instagram | LinkedIn Find Leo Burnett on Social Media: Facebook | Twitter | Instagram | LinkedIn

About a decade ago, English was the language of access, if one didn’t know the language, in most cases you’d end up with limited opportunities. But today we are experiencing a whole new India with the country opening up for the wider masses thanks to the internet revolution. With new platforms emerging in the content space everyday will vernacular content be the key to reach the next billion internet users in India? In the age of binge-watching and short format content, is the current generation a video-only or a video-first generation? When it comes to monetization, how much should one focus on value creation via-a-vis value capture? And finally, what are some of the challenges a founder faces in their journey to success; and what mindset can one adopt to overcome failures in this journey?In episode 10 of Speakeasy with Dheeraj Sinha, we talk about Stories in Your Language with Ranjeet Pratap Singh, co-founder & CEO at Pratilipi, the largest Indian language storytelling platform with over 5 million stories published in 12 languages and over 25+ million active readers. Before Pratilipi, Ranjeet was associated with Vodafone where he looked after Marketing, Retail, and Channel Sales. He has been featured in Forbes 30 under 30 & Entrepreneur India 35 under 35.Find Ranjeet on LinkedIn(https://www.linkedin.com/in/ranjeetpsingh/)Check out Pratilipi at https://www.pratilipi.com/Find Dheeraj Sinha on Social Media:Facebook | Twitter | Instagram | LinkedIn Check out our website: (https://speakeasywithdheerajsinha.in/) Follow Speakeasy on Social Media:Facebook | Twitter | Instagram | LinkedIn Find Leo Burnett on Social Media:Facebook | Twitter | Instagram | LinkedIn

There is no love greater than the love for food. But is doing business in food loveable, fun, and exciting? What are the watch-outs when one decides to take a plunge to open a food business? The pandemic sent huge tremors in the F&B industry seeing the rise of new ventures. But what is the future of food and how technologically-driven will it be? And finally, does leadership take on a new meaning during a crisis? Is there enough conversation around the mental health of leaders? In episode 9 of Speakeasy with Dheeraj Sinha, we explore the F&B business with Gauri Devidayal, Co-founder and CEO at Food Matters Group which includes brands like The Table, The Table Farm, Magazine St. Kitchen, Iktara, Mag St Bread Co, Miss T Delivery, Mag St Toppings, and most recently, Mag St. Café.We talk about the vibrant restaurant business in India, its evolution, and the joys of entrepreneurship.Join us as Gauri tells us about the hardships she faced when she switched her career into the F&B business, the evolution of the restaurant scene due to the pandemic, and her take on leadership.Find Gauri on Social MediaLinkedIn | Twitter | InstagramFind Dheeraj Sinha on Social Media:Facebook | Twitter | Instagram | LinkedIn Check out our website: (https://speakeasywithdheerajsinha.in/) Follow Speakeasy on Social Media:Facebook | Twitter | Instagram | LinkedIn Find Leo Burnett on Social Media:Facebook | Twitter | Instagram | LinkedIn

Is our education system partial or elitist? How can our existing education system be made accessible and equal for all? Is there an educational class divide in the nation? And what can we do to bridge this critical gap so our demographic asset does not turn into a demographic nightmare? And finally, how can new-age technology get integrated into new-age education/lessons for effective learning? In episode 8 of Speakeasy with Dheeraj Sinha, we chat with Akshay Munjal, CEO at Hero Vired, a premium EdTech venture from the Hero Group that enables professionals and aspirants to transform their higher education journey into real-world job opportunities.We deep dive into understanding how the Indian education system is getting an upgrade in the form of Edtech and where exactly we are on the Edtech curve.Join us as Akshay tells us about the Democratization of Indian Education.Find Akshay on LinkedInCheck out Hero Vired on their WebsiteFind Dheeraj Sinha on Social Media:Facebook | Twitter | Instagram | LinkedInCheck out our website: (https://speakeasywithdheerajsinha.in/) Follow Speakeasy on Social Media:Facebook | Twitter | Instagram | LinkedIn Find Leo Burnett on Social Media:Facebook | Twitter | Instagram | LinkedIn

2020 saw the rise of the influencer which completely revolutionized the Indian marketing ecosystem. But what was the journey like for a content creator to commit to being a full-time influencer? What was the epiphany, the journey, and the challenges that led him to reach the covet Million-follower mark? In episode 7 of Speakeasy with Dheeraj Sinha, we chat with Raj Shamani, entrepreneur, motivational speaker, and one of India’s most sought-after influencers. Raj was the youngest speaker at the UN headquarters, Vienna, and has delivered 200+ speeches globally.We talk about his learning curve and understand the brand-influencer ecosystem from an influencer’s perspective.Join us as Raj tell us about how a content creator's brain works and his journey from zero to a million + followers.Find Raj on Social MediaWebsite | Instagram | Twitter | Facebook | LinkedInFind Dheeraj Sinha on Social Media:Facebook | Twitter | Instagram | LinkedInCheck out our website: (https://speakeasywithdheerajsinha.in/) Follow Speakeasy on Social Media:Facebook | Twitter | Instagram | LinkedIn Find Leo Burnett on Social Media:Facebook | Twitter | Instagram | LinkedIn

How exactly should a brand go about selecting the right influencer for their campaign. The burden of ‘responsibility’: should the influencer bear it or the brand, or should this burden be shared? How can an influencer’s omnipresence ensure their influence continues to have an upward growth trend. And finally, how can one become an influencer in an already crowded market? In episode 6 of Speakeasy with Dheeraj Sinha, we chat with Apaksh Gupta, founder of One Impression, an AI driven influencer marketing platform that is changing the way brands work with influencers.We talk about the fast evolving Indian influencer ecosystem and how brands are adapting their strategies to make the most of this opportunity.Join us as Apaksh tells us about the rise of the Indian influencer and how an influencer ecosystem with responsibility as a cornerstone will make all the difference.Find Apaksh on LinkedInCheck out 'One Impression' on their websiteFind Dheeraj Sinha on Social Media:Facebook | Twitter | Instagram | LinkedIn Check out our website: (https://speakeasywithdheerajsinha.in/) Follow Speakeasy on Social Media:Facebook | Twitter | Instagram | LinkedIn Find Leo Burnett on Social Media:Facebook | Twitter | Instagram | LinkedIn

Having gone from 250 to 600 Million internet users in 5 years, how has building for India changed? Are we ready to build our own ByteDance or Alibaba equivalent? What does it take to build a 50-100 Billion Dollar platform out of India? In episode 5 of Speakeasy with Dheeraj Sinha, we talk with Umang Bedi- Co-Founder at VerSe Innovation - the company that’s building Dailyhunt & Josh. Umang was previously the Managing Director at Facebook and Adobe for South Asia.We talk about what it takes to develop, build and serve Indian content to a multi-layered Indian market.Join us as Umang talks about building for one billion users and the secret behind the success of leaders building value in India.Find Umang on Twitter Josh | DailyHuntFind Dheeraj Sinha on Social Media:Facebook | Twitter | Instagram | LinkedIn Check out our website: (https://speakeasywithdheerajsinha.in/) Follow Speakeasy on Social Media:Facebook | Twitter | Instagram | LinkedIn Find Leo Burnett on Social Media:Facebook | Twitter | Instagram | LinkedIn

How has the venture fund narrative shaped up in India? Is there a so-to-say Indian way of venture funding? What are the big areas of future growth for those wanting to build brands and businesses in this market? In episode 4 of Speakeasy with Dheeraj Sinha, we deep-dive into understanding the Indian investment landscape with our guest Anand Lunia, Founding Partner at India Quotient, A Venture Capital company borne out of India.Anand elaborates on the need for an Indian UI/UX to better suit the sensibilities of Indian audiences, what it takes to build a scalable business and be a successful entrepreneur in India.Find Anand on Social Media:Website | TwitterFind Dheeraj Sinha on Social Media:Facebook | Twitter | Instagram | LinkedIn Check out our website: (https://speakeasywithdheerajsinha.in/) Follow Speakeasy on Social Media:Facebook | Twitter | Instagram | LinkedIn Find Leo Burnett on Social Media:Facebook | Twitter | Instagram | LinkedIn

What is creativity today? How has its role changed? Also, how does one sell great work? In this episode, we talk about how creativity as a function and a process has evolved. Creativity, today, has to be more original. It has to acknowledge that the world has changed. It has to be from the heart. And finally, creativity has to connect. In this episode, our CEO & CSO Leo Burnett, South Asia - Dheeraj Sinha, speaks to Chaka Sobhani, who is the Chief Creative Officer of Leo Burnett, London. With 20 years of experience as an award winning director, writer and creative, she has worked for the biggest broadcasters, brands and agencies worldwide. She spent over 10 years as a film maker and in television and then for a few years at leading independent agency 'Mother', running a number of accounts and building their content ability, before joining Leo Burnett. Chaka has overseen Leo Burnett London be named Agency of the Year 2016 by Epica and Direct Agency of the Year 2016 by Campaign, as well be part of the most awarded network in the world (according to AdAges 2015 Awards Report). Find Dheeraj Sinha on Social Media: (https://www.facebook.com/sinha.dheeraj) (https://www.linkedin.com/in/dheerajsinha) (https://instagram.com/dheerajsinha?utm_medium=copy_link) (https://twitter.com/dheeraj_sinha?s=09) Check out our website: (https://speakeasywithdheerajsinha.in/) Follow Speakeasy on Social Media: (http://bit.ly/FacebookInternal) (http://bit.ly/InstagramInternal) (http://bit.ly/LinkedInInternal) (http://bit.ly/TwitterInternal) Find Leo Burnett on Social Media: (https://www.facebook.com/LeoBurnettIndia/) (https://www.linkedin.com/in/leo-burnett-india-b27b341aa)(https://instagram.com/leoburnettindia?utm_medium=copy_link)(https://twitter.com/LeoBurnettIndia?s=20)

Who really builds the brand? How do consumers make choices? How can marketers reduce consumer indecision? In this episode we chat about a marketer’s responsibility to help consumers make simple choices and frictionless decisions. It’s all about turning planet-sized problems into brain-sized ones as we improve people’s decision confidence while making it easy for them to connect with and adopt brands..In this episode, our CEO & CSO Leo Burnett, South Asia - Dheeraj Sinha, speaks to Matthew Willcox, a strategic planner in global advertising agencies. He has also set up the Institute of Decision Making, a think tank that acted as a bridge between marketing practitioners and academics studying decision making. His book, The Business of Choice was published in 2015 and won Marketing & Sales Books “Marketing Book of The Year” and the American Marketing Association’s prize for best books in marketing. Find Matthew Willcox on his Website.Find Dheeraj Sinha on Social Media:Facebook | Twitter | Instagram | LinkedIn Check out our website: (https://speakeasywithdheerajsinha.in/) Follow Speakeasy on Social Media:Facebook | Twitter | Instagram | LinkedIn Find Leo Burnett on Social Media:Facebook | Twitter | Instagram | LinkedIn

There is a general erosion of the truth, and thereby trust. The rampant disinformation has made it challenging for brands to navigate through the murky waters of fake news. In this episode we speak easy about what measures can be taken by brands and people alike to take up the cause of data and truth-based discourses in society. In this episode, our CEO & CSO Leo Burnett, South Asia - Dheeraj Sinha, speaks to journalist & entrepreneur Govindraj Ethiraj about BOOM and FactChecker- and their pivotal role in busting fake news, and his stint as the founder-editor for Bloomberg TV, and with UIDAI. Find Govindraj Ethiraj on Twitter:Find BOOM & FactChecker on their websites.Find Dheeraj Sinha on Social Media:Facebook | Twitter | Instagram | LinkedIn Check out our website: (https://speakeasywithdheerajsinha.in/) Follow Speakeasy on Social Media:Facebook | Twitter | Instagram | LinkedIn Find Leo Burnett on Social Media:Facebook | Twitter | Instagram | LinkedIn

How is the idea of leadership changing? What makes for a good leader? What do brand managers of today need to do differently? The tenth episode of Speakeasy with Dheeraj Sinha unravels these mysteries with Mainak Dhar, bestselling author and CEO, India and South Asia Kimberly-Clark.Dive into the world of leadership and brand building, and listen as Dheeraj and Mainak answer questions that have plagued our minds for years. Is leadership about being in control or giving away control? What separates a good marketer from a bad one? Tune in to uncover revelations that will help you manage your time and navigate the future of leadership, all in a single conversation.Find Mainak on the Internet:Website | LinkedIn | Twitter Find Dheeraj Sinha on Social Media:Facebook | Twitter | Instagram | LinkedIn Check out our website: (https://speakeasywithdheerajsinha.in/) Follow Speakeasy on Social Media:Facebook | Twitter | Instagram | LinkedIn Find Leo Burnett on Social Media:Facebook | Twitter | Instagram | LinkedIn

Is the automotive industry product-driven? Or do brands have a part to play? Why are specific models more successful than most others? Discover answers to all these questions in the ninth episode of Speakeasy..In this episode, our CEO & CSO Leo Burnett, South Asia - Dheeraj Sinha, delves deep with Rajesh Jejuriker, Executive Director, Mahindra & Mahindra Ltd. to discuss the thinking behind the newly launched Mahindra SUVs, what the future holds for Mahindra in the automotive space, what makes for success in this space today and much more. Tune in now!Find Rajesh on the Internet:LinkedIn | Twitter Find Dheeraj Sinha on Social Media:Facebook | Twitter | Instagram | LinkedIn Check out our website: (https://speakeasywithdheerajsinha.in/) Follow Speakeasy on Social Media:Facebook | Twitter | Instagram | LinkedIn Find Leo Burnett on Social Media:Facebook | Twitter | Instagram | LinkedIn

Every young and ambitious person in India thinks of starting their own company. But what makes a start-up truly successful? Is it better to start a business in a space that is predicted to boom or in a space that you are passionate about? The eighth episode of Speakeasy with Dheeraj Sinha gives us a glimpse into the intricacies of the start-up world, with Vishal Gondal, the founder and CEO of GOQii.Learn more about the obstacles every young entrepreneur faces from someone who has seen it all. Listen as he addresses every unanswered question that you have about the field. Is there such a thing as a pioneer’s curse? What does crisis mean to an entrepreneur? Join Vishal and Dheeraj as they dig deeper into the future of the gaming and healthcare industries in India. To uncover interesting revelations about the gamification of healthcare, tune in now!Find Vishal Gondal on the Internet:Facebook | Linkedin | Instagram | Twitter Find Dheeraj Sinha on Social Media:Facebook | Twitter | Instagram | LinkedIn Check out our website: (https://speakeasywithdheerajsinha.in/) Follow Speakeasy on Social Media:Facebook | Twitter | Instagram | LinkedIn Find Leo Burnett on Social Media:Facebook | Twitter | Instagram | LinkedIn

Wondering what the future holds and how to go around adapting to it has been a task with the current COVID scenario. Do businesses even need a purpose, or should they go about merely doing well with their business? How is data changing our world? What does it mean for creativity? Are data and creativity anti-thesis to each other? but we have an expert we sat down with who specializes in reinventing people, organizations and teams and keeping them relevant at all times..In the seventh episode of Speakeasy with Dheeraj Sinha, let’s dig a little deeper into the change, future trends, Importance of data, leadership, avoiding market domination and transforming work forces from a range of industries from technology, media and blue chip firms.Discover more with Rishad Tobaccowala who explains about Change Management, Upgrading Your Mental Operating System and How to Lead with Soul.Reach out to Rishad at:Linkedin | Website | Twitter | Book | Blog Find Dheeraj Sinha on Social Media:Facebook | Twitter | Instagram | LinkedIn Check out our website: (https://speakeasywithdheerajsinha.in/) Follow Speakeasy on Social Media:Facebook | Twitter | Instagram | LinkedIn Find Leo Burnett on Social Media:Facebook | Twitter | Instagram | LinkedIn

Today, start-up ideas have become a dinner table conversation in every Indian household. But how do you build start-up brands? In the sixth episode of Speakeasy with Dheeraj Sinha, let’s dig a little deeper into the fundamentals of building a direct to consumer brand, with Kannan Sitaram – Venture Partner at Fireside Investment. Discover more on how to make these brands successful and what exactly do venture capitalists look for. Join Dheeraj and Kannan as they answer some burning questions like, what can start-ups do that legacy brands like Unilever and P&G cannot? Or will these online brands ever go offline? For some unexpected revelations about how to keep up with the new-age consumer and the business world, just tune in. Find Kannan Sitaram on LinkedIn Find Dheeraj Sinha on Social Media:Facebook | Twitter | Instagram | LinkedIn Check out our website: (https://speakeasywithdheerajsinha.in/) Follow Speakeasy on Social Media:Facebook | Twitter | Instagram | LinkedIn Find Leo Burnett on Social Media:Facebook | Twitter | Instagram | LinkedIn

How does food, as an experience, evolve with the ever-changing circumstances of today? In the fifth episode of Speakeasy with Dheeraj Sinha, we take a culinary journey with Sameer Seth, Co-Founder of Hunger Inc. A journey, where he and Dheeraj talk about the technological shifts and innovations that are remodelling the food & hospitality industry. We hear them delve into how experimenting and exploring different avenues enabled Sameer to evolve his food brands digitally. Listen to find out more about how he recreated the experience of restaurant dining, at home, and gave it a whole new meaning. Find Sameer Seth on Social Media: Twitter | Instagram | LinkedIn Find Dheeraj Sinha on Social Media:Facebook | Twitter | Instagram | LinkedIn Check out our website: (https://speakeasywithdheerajsinha.in/) Follow Speakeasy on Social Media:Facebook | Twitter | Instagram | LinkedIn Find Leo Burnett on Social Media:Facebook | Twitter | Instagram | LinkedIn

Is India an emerging market or an assertive one? Do we follow trends or create them? Is the key to success a local approach or a global one? In the fourth episode of Speakeasy, Dheeraj Sinha uncovers the answers to these questions and more with Damodar Mall, CEO- Reliance Retail. We have come a long way from bargaining at our local convenience stores to ordering the same comforts online. The change is worth a spotlight for sure, so tune in to learn more about how physical and digital experiences have changed the shape of buying behaviour. Find Damodar on Social Media:Facebook | Twitter | Instagram | LinkedIn Find Dheeraj Sinha on Social Media:Facebook | Twitter | Instagram | LinkedIn Check out our website: (https://speakeasywithdheerajsinha.in/) Follow Speakeasy on Social Media:Facebook | Twitter | Instagram | LinkedIn Find Leo Burnett on Social Media:Facebook | Twitter | Instagram | LinkedIn

What’s the deal with challenger brands? Apparently, they’re a lot more than pure disruption. In the third episode of Speakeasy, Dheeraj Sinha digs deep, with Adam Morgan, Founder & Partner-eatbigfish. From the science of disruption to capturing deteriorating attention spans, there’s a whole lot more to challenger brands than just challenging marketing leaders. Who better to explain it all than the men who challenge everything—brands, ideas, habits and formulas? Find Adam on Social Media:Twitter | Instagram | LinkedIn Find Dheeraj Sinha on Social Media:Facebook | Twitter | Instagram | LinkedIn Check out our website: (https://speakeasywithdheerajsinha.in/) Follow Speakeasy on Social Media:Facebook | Twitter | Instagram | LinkedIn Find Leo Burnett on Social Media:Facebook | Twitter | Instagram | LinkedIn

Gone are the times of one supreme leader—now there are 50 and the future is democratic. In the second episode of Speakeasy, Dheeraj Sinha and Frederique Covington, SVP, Chief Global Brand Strategy and Planning at VISA discuss the key to strong leadership. FYI, it’s not a corner office. Discover how leadership is a group exercise, not an individual pursuit, along with shifting concepts of leadership in Asian and Western contexts.Find Dr Freddie Covington on Social Media:LinkedIn | TwitterFind Dheeraj Sinha on Social Media:Facebook | Twitter | Instagram | LinkedIn Check out our website: (https://speakeasywithdheerajsinha.in/)Follow Speakeasy on Social Media:Facebook | Twitter | Instagram | LinkedIn Find Leo Burnett on Social Media:Facebook | Twitter | Instagram | LinkedIn

With great power comes great responsibility. Who’d know it better than Google, the brand that does it all, for all? In the first episode of Speakeasy, Dheeraj Sinha, Leo Burnett’s CEO & Chief Strategy Officer - South Asia dives deep into the purpose of Google with Sapna Chadha – Senior Marketing Director at Google India and Southeast Asia. From passing the toothbrush test i.e., creating products that people use twice a day, to using machine learning for the everyday good, there’s a lot that goes on at Google. Uncover the brand that switches power for empowerment, and strikes to serve the heart of the Indian community.Find Sapna Chadha on Social Media:Facebook | Twitter | Instagram | LinkedInFind Dheeraj Sinha on Social Media:Facebook | Twitter | Instagram | LinkedInCheck out our website: (https://speakeasywithdheerajsinha.in/)Follow Speakeasy on Social Media:Facebook | Twitter | Instagram | LinkedInFind Leo Burnett on Social Media:Facebook | Twitter | Instagram | LinkedIn

Speakeasy with Dheeraj Sinha is a Thought Leadership Initiative by Leo Burnett. The podcast theme is Building Brands in the New Age. Dheeraj Sinha, CEO & Chief Strategy Officer - South Asia, in conversation with Industry Experts and Leaders from diverse backgrounds, sharing their experiences and journeys in scaling up brands and businesses in India and Asia markets. An enlightening chat for listeners, full of insights, creative ideas, brand case studies, and future trends.