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23 episodes with empowered business
2 episodes with empowered business
In this episode, I'm talking to Monica Froese of Empowered Business. She helps women create digital shops so they can maximize their profits. We discussed AI and its impact on digital product creation. Visit the show notes at BeckyBeachShow.com to sign up for Monica's Free Challenge, "Start Your AI Engines," which starts Monday, January 27th. You get a BONUS AI training from me when you sign up. During this challenge, Monica and her team will help you come up with ideas and create your own AI-powered digital products.
Monica Froese holds an MBA in finance and marketing and is a digital shop coach for small business owners and host of the popular podcast, Empowered Business Podcast®. She is the founder of the websites Redefining Mom®, Empowered Business™, and the popular digital product shop, Empowered Shop™. She helps small businesses grow sustainable and profitable digital product e-commerce shops. She spent 11 years working for a Fortune 100 company running multi-million dollar marketing campaigns with large brands like Microsoft and HP. Now she provides online marketing education to small businesses that are looking to build a profitable revenue stream through digital products through her online programs, Empowered Shop™, and podcast.In this episode, Monica discusses the power of digital products, the benefits of having a digital product shop, and the strategic use of sales funnels. She explains how her product shop, Empowered Shop™, has streamlined her business and provides a cohesive shopping experience for her customers. She also shares insights into her shop strategy, including her popular FriYay sales, and the value of email marketing in driving sales and nurturing your customers.Connect with Monica Froese:empoweredshop.commonicafroese.comKey Takeaways:(02:50) From corporate marketing to blogging and meeting President Obama(06:45) Discovering her teaching talent through online marketing(09:00) Overcoming personal and business challenges in 2023(11:40) Sales funnels and targeted ad strategies(13:05) The pitfalls of building a business on Etsy and TPT(17:05) Strategies for online shop sales and product marketing(22:05) Monetizing through memberships and product shops(25:15) Email marketing and calendar planning(31:00) Embracing imperfection in business and valuing progress over perfection(34:55) Empowered Business™ summit Listen to Episode 04:3 Reasons to Sell Your Products on Your Own Website (not on TPT!)Don't forget to grab the FREE Teacher Biz Starter Guide! teacherbiz.com/StartConnect With Heather:https://teacherbiz.com/about/https://instagram.com/teacherbiz
Ever felt like your life's storyline could use an epic rewrite? Curious to dig deeper into Emotional Freedom Techniques (EFT Tapping)? Enter Lorna Hollinger head of the Australian Tapping Institute–a woman who turned her sequence of plot twists into a playbook for success.She authored an Amazon bestseller: Thank God He's Gone, to empower women to embrace their innate confidence and strength from within.Lorna's journey from heartache to heroism is a blockbuster. After two divorces and suicidal self-doubt, she didn't just start a new chapter; she became the author of her own success story.From ‘The End' to ‘Chapter One':Lorna lays it all out–how she went from the depths of despair to the heights of entrepreneurship as the founder and CEO of the globally acclaimed Australian Tapping Institute which trains in Coaching plus Emotional Freedom Techniques.The Unpublished Pages:Beyond her accolades, Lorna reveals her secret hobby: penning sizzling romance novels. While those pages are still private, her prowess is anything but.A Heart-Centered Legacy:Awards? Check. International acclaim? Check. Her super-power? Freedom! But Lorna's real mission is to empower people like you and me to unlock our full potential – tapping our way to transformation.Why Should You Listen?Because Lorna's story isn't just about recovery; it's about soaring to new possibilities – ones filled with purpose, passion, and yes, in the future …a dash of unexpected romance.Join us on this extraordinary journey with Lorna Hollinger. Let her story fuel your personal revolution.Key Points:Empowerment Through Experience:Hear how Lorna transformed the turmoil of two divorces into a catalyst for reclaiming her strength and shaping her future (from suicidal "victim" to empowered businesswoman).She reveals how taking accountability and ceasing to blame the men in her past was a major turning point.Celebrated Author and Innovator:The story behind her bestselling book, "Thank God He's Gone," which became a source of empowerment for women worldwide.Insight into Lorna's pioneering therapy approach, which merges coaching with the potent practice of EFT Tapping.Revelation of Creativity:Lorna shares for the first time her secret hobby of writing erotic romance novels, showcasing a different facet of her creativity.Despite the unpublished status of her novels, she is committed to her next literary project on EFT Tapping.Contact Lorna Hollinger via https:www.australiantappinginstitute.com.auemail: hello@australiantappinginstitute.com.auEPISODE SPONSOR: Break-Free Fast Publishing showcases Caryl Westmore'✅ Recommended - get my FREE CHECKLIST:5 Book Hooks you must have to Captivate non-fiction Readers: Checklist (Free): https://www.writethebookinsideyou.com/freegift ✅ Connect with Caryl Westmore on social media! https://www.facebook.com/carylwestmoreauthorhttps://www.facebook.com/groups/bookinsideyouhttps://twitter.com/carylwestmoreukShow Sponsors: Books for Writers by Caryl Westmore: Bust Writer's Block Forever www.bustwritersblock.com and The Inner Path of Writing, Make Love not War to the Writer Within . Details here: https://www.ipwbook.com
Melanie Marten founded and runs the public relations agency The Coup with offices in Berlin, Germany, and Athens, Greece, since 2010. She is also the founder of the PR intelligence platform PRontheGO.com which provides growth hacking for entrepreneurs in the creative industries. She's an indie author, and currently prepares for the premiere of The Athletic Coup, a film festival about amateur athletes and niche sports which she directs. Main Business Issues: Decision making in prioritizing what needs to be done in her businesses Melanie's Key Insights and Takeaways: As a long time entrepreneur Melanie noticed herself delaying a lot of her decisions Unpacking this she realized she had a lot of patterns of avoidance and perfectionism that were holding her back This stemmed from a lack of self trust in these decisions due to a lot of historical issues around hiring and team As we dove deeper into the patterns it became clear that Malanie was carrying a lot of unnecessary pressure to build her business This wasn't helping her and in turn was creating more stress She was able to walk away with a general blueprint on what she needed to do work on in order to let go of this stress and pressure Connect with Melanie https://thecoup.de/ https://pronthego.com/ https://pronthego.com/pages/book-one-great-mind https://coupfilmfest.com/
On this episode of Conversations with Coaches, I chat with the amazing Michelle DeNio, a seasoned business strategist known for her customized growth and scaling solutions. We dive deep into how she discovered her passion for coaching, the importance of valuing your skills, and the power of one-on-one coaching. Michelle discusses her journey into coaching, the significance of valuing one's skills, and the deep connection and understanding that comes with one-on-one coaching. Join us as we explore the power of coaching. Also, be sure to connect with Michelle by visiting her website and following her on LinkedIn for more valuable insights. To learn more about Michelle:https://michelledenioconsulting.com/https://www.linkedin.com/in/michelledenio/ To learn more about the podcast, please visit: https://boxer.agency/conversations-with-coaches/
In an exclusive interview (seriously, she's blessing us) Nikki joins us to talk through her journey from being an educator to entrepreneur and how to be an efficient genius. Topics: Waking up without her phone (!!) and ritualized habit stacking Serving others through teaching and leaving things better than you found them Reshaping your brain through mistakes Abandoning old ways of thinking and belief systems that are preventing success Origin story of starting her business and the “beta test” How to help people feel supported (hint: it isn't just money) Mission driven leadership vs People driven leadership “The Enlightened no” and making your priorities visible How to operate in your zone of genius …and how this whole podcast came to be through Nikki's intuitive ping :) Find Nikki Bridges @ wearelit.org Resources we discussed: The hatch https://amzn.to/401PoEg Rest by Alex Soojung-kim Pang: https://amzn.to/3Fm9EHu The Big Leap by Gay Hendricks https://amzn.to/3tBhVEG
Your website should do the heavy lifitng for you. If you know what automations and apps to set up, it becomes a money making machine for you. So the questions is, are you tapping into the potential of your Shopify site, or are you leaving money on the table? In today's episode, we chat with special guest Monica Froese on how to get people to your website and how to turn their potential order of one products into an order of $160 worth of products and more, plus how to get them to come back and buy again in the near future, over and over again... all through automations and apps that you can set up in Shopify.Monica holds an MBA in finance and marketing and is a digital product coach for small business owners and host of the popular podcast, Empowered Business Podcast®. She is the founder of the websites Redefining Mom®, Empowered Business™, and the popular digital product shop, Empowered Shop™. She helps small businesses grow sustainable and profitable digital product businesses. She spent 11 years working for a Fortune 100 company running multi-million dollar marketing campaigns with large brands like Microsoft and HP. Now she provides online marketing education to small businesses that are looking to build a profitable revenue stream through digital products through her online programs, Empowered Shop™, and podcast.By the time you finish listening, you'll learn:The most important part of sending an email to customersHow to increase the amount of items people are buying before, during, and after they check outHow to add gamification to your Shopify to make it enticing and fun for your customers to buy moreLINKS MENTIONED IN TODAY'S EPISODELearn more from Monica at https://monicafroese.comFollow Monica on Instagram @monica.froeseLEARN MORE FROM MONICA LITTLEWebsite: www.monicalittlecoaching.comInstagram: @monicalittlecoachingWatch the FREE Etsy training to get started today: How to Get Your Products Seen on Etsy!
In today's episode Brian Fullerton joins the show to discuss creating time freedom in both your business and personal life. Aside from this awesome talk, he also announced tickets are going on sale for Lawntrepreneur Academy Live on July 12 @3 on EST. This is an event you don't want to miss out on in November. Secure your spot in Novi, Mi by clicking the link below and snagging your tickets!LAL Tickets- https://www.lawntrepreneuracademy.com/store Save 50% on Equip Registration-https://www.compusystems.com/servlet/ar?evt_uid=826&PromoCode=GG50 Book A Consult Call-https://stan.store/GrowingGreenPodcast The Landscaping Bookkeeper-https://thelandscapingbookkeeper.com/ Send hate mail or encouragement to P.O. Box 1091 Trussville, Al. 35173 Instagram- https://www.instagram.com/growinggreenlandscapes/ Email-ggreenlandscapes@gmail.com ISOtunes Save 10% with code GG10-https://isotunes.com UZMARKETING Yard Signs-GG10- https://lddy.no/1f2dx
Let's nerd out over numbers! If numbers aren't your thing, stick with me, because taking a lot of data and turning it into actionable steps is kind of my superpower! In this episode of Empowered Business, I am sharing the impact of our email marketing on our digital product shop by reviewing the data from 55 weeks of sales. Topics covered in this episode include: How my digital shop performed during these 55 weeks and how much came from email marketing The data that I got from these sales and the lessons I learned from it How we plan to increase our clickthrough rate The type of campaign that performed the worst, and what we learned about it Why our new product launches performed the best The main lessons I learned from these sales and how I plan to move forward Why we plan to use segmentation on our list more moving forward Data can tell you so much and make a huge impact on the success of your business. There is so much you can learn from this episode and apply to your own shop! Make sure to tune in! Resources Mentioned: Visit The Empowered Shop: https://empoweredshop.com Listen to episode 57: www.monicafroese.com/57 Check out the Digital Shop Accelerator: https://digitalshopexperience.com/training I would love to connect on Facebook or Instagram! Show notes available at www.monicafroese.com/67
Pete Mohr LinkedIn: https://www.linkedin.com/in/petermohr/Simplifying Entrepreneurship: https://simplifyingentrepreneurship.com/Join our Facebook group for business owners to get help or help other business owners!The Business Ownership Group - Secrets to Scaling: https://www.facebook.com/groups/businessownershipsecretstoscalingLooking to scale your business? Get free gifts here to help you on your way: https://www.awarenessstrategies.com/
Let's talk about my favorite topic- analyzing numbers! Even if you don't like numbers, I think I'm going to change your mind with this episode. In this episode of Empowered Business, I'm diving into why the numbers are such an important tool and 4 levers that you can pull for explosive results in your digital product shop. You'll learn what these levers are and how they can significantly impact the amount of money you make in your shop. Topics covered in this episode include: What these four levers are The numbers you need to be tracking in your shop How to use these levers to boost your income The shop calculator that I use to find out the fastest way to get to my goals Tune in to learn more about how you can harness the power of these levers to increase your digital product shop income. Resources Mentioned: Check out the Data Export App for Shopify: https://dataexport.io/ Check out HotJar: https://monicafroese.com/hotjar Join the Digital Shop Accelerator™: https://digitalshopexperience.com/training I would love to connect on Facebook or Instagram! Show notes available at www.monicafroese.com/63
Are you ready to boost the bottom line in your digital product shop? This episode is for you! This is the second episode in our four-part series, all about creating profitable digital product shops. In this episode of Empowered Business, I want to talk about the five Shopify apps that have added thousands of dollars to the bottom line of our business. Money that we might as well have lit on fire before implementing what I'm about to tell you today! Topics covered in this episode include: Apps for gamifying your shop The best app for offering order bumps in your shop An app that allows you to group products together The app you need to gather social proof for your shop The best affiliate marketing app for your shop These apps have helped boost both our bottom line and our user experience, so I can't recommend them enough. Tune in to learn what they are! Resources Mentioned: Join us for the Digital Shop Accelerator: https://digitalshopexperience.com/training/ Visit the Empowered Shop™: https://empoweredshop.co Listen to episode 58: https://monicafroese.com/58 Check out Wheelio: https://apps.shopify.com/wheelio-first-interactive-exit-intent-pop-up Check out Honeycomb: https://monicafroese.com/honeycomb Check out Frequently Bought Together: https://apps.shopify.com/frequently-bought-together Check out Judge.me: http://Judge.me Check out GoAffPro: https://monicafroese.com/goaffpro Learn more about HotJar: https://monicafroese.com/hotjar I would love to connect on Facebook or Instagram! Show notes available at www.monicafroese.com/62
Are you wondering how you can leverage existing content into paid products for your shop? In this episode of Empowered Business, I'm sharing how you can repurpose your hard work, free or paid content, into shop product listings that can make you money every single day. This is part one in a four-part series all about creating profitable digital product shops. Digital product shops are the key to scaling your digital product business. The easiest way to get it started is to repurpose everything you already created and streamline the process of buying it for your customers by giving them one checkout cart and one call to action. Smart business owners leverage all of the hard work they've already done before moving on to the next thing, and I want that for you. So let's break it down! I'm sharing the top five ways you can take existing content and turn it into scalable digital product assets. It's all about doubling down on your existing efforts, and I'm showing you how. Make sure to tune in to learn more! Resources Mentioned: Listen to episode 57: www.monicafroese.com/57 Learn more about The Empowered Business Lab: https://empoweredbusiness.co/lab Check out the Digital Shop Accelerator™: https://digitalshopexperience.com/training I would love to connect on Facebook or Instagram! Show notes available at www.monicafroese.com/61
Welcome back to season 2 and welcome to a new year!We really wanted to get 2023 off to a good start so this episode we are focusing on goals and how to set some really compelling inspiring and motivating ones for your business not only at the start of a new year but throughout.We explore the impact of really powerful goals on your business, motivation and productivity. The anatomy of a great goal and what it's vital to include if you really want them to work for you. We chat around how goals interplay with your vision and how to orientate yourself towards more of what you want. ,We take a look at conventional KPI's in the context of an empowered and inspired business and where our focus could be to make business even more meaningful and enlivening.We dig into playing with the subtleties of time and how getting the timing right can be a total game changer.We both talk about how we set varying goals throughout the year and at different points in the business flow to keep momentum going. There's also a word about what you might consider if you're working with a neuro-diversity... and a fair bit more.We really hope this is a good kick start for season 2 and 2023 and really hope you enjoy it.As ever, reviews, comments and encouragement more than welcome so do head over to the blogs and let us know what you think and what you're planning for the year ahead, we'd love to hear from you. Enjoy! Hosted on Acast. See acast.com/privacy for more information.
In this episode of the Empowered Business podcast, I'm sharing an interview with my dear friend, Jennifer Roskamp. I recently reached out to her and told her that I think her business would be great if she had a digital product shop. Jennifer is a quick action taker, so she did it and now she is here to share all of the amazing success she's been having with it! Jennifer Roskamp is a homeschooling mom of 9 and is passionate about helping women and moms put to rest the Instagram ideal of perfection and embrace stepping into reality…which is accepting that achieving perfection is an ideal that NO ONE can meet. She is the founder and creator of The Intentional Mom where she also works as a money coach, everyday life guide, and a “learn from my mistakes” kind of mentor who isn't afraid to say she's not perfect. Selling is serving, and adding a digital product shop makes it so much easier for you to solve the problems of your audience without sending them to several different landing pages. Jennifer did this for her audience, and now, she is seeing amazing results. Tune in to learn more about Jennifer's journey with starting a shop, the benefits of setting up a shop, when to use a landing page, and so much more. Resources Mentioned: Follow Jennifer on Instagram: instagram.com/theintentionalmomblog/ Visit The Intentional Mom shop: https://shop.theintentionalmom.com/ Check out the Quick Win Workshop: https://empoweredshop.co/products/quick-win-workshop-shopify Register for the Digital Shop Experience https://empoweredbusiness.co/experience I would love to connect on Facebook or Instagram! Show notes available at www.monicafroese.com/60
Want to grow your digital product shop to 6-figures? This is the third episode in our series where I share all about the big pivot I made in my business this year. In the first episode, I shared what led us to make a change. In the second episode of the series, I shared mistakes to avoid when launching your digital product shop. In this episode of the Empowered Business podcast, I'm sharing 5 tips and tricks for exploding your digital produce shop to 6-figures in 6 months. These will be a mix of marketing (which I consider strategic) and operational (which I consider tactical tips) to help make your shop a huge success. I learned a lot on this journey, so I'm pulling all of these tips from my own experience in creating and running a digital product shop. The tips I share in this episode are exactly what's working for my digital product shop right now because I want you to be able to skip all of my mistakes and grow and scale your shop quickly. Tune in to learn more about tips for templatizing, tracking data, marketing campaigns, perfecting your buyer's journey, increasing your average order value, and so much more! Resources Mentioned: Visit the Empowered Shop: https://empoweredshop.co/ Learn about the Digital Shop Experience: https://empoweredbusiness.co/experience/ Listen to episode 58: https://monicafroese.com/podcast/5-mistakes-to-avoid-when-you-have-a-digital-product-shop/ Listen to episode 57: https://monicafroese.com/podcast/what-the-bleep-happened-breaking-down-where-weve-been-whats-next/ I would love to connect on Facebook or Instagram! Show notes available at www.monicafroese.com/59
I've created and launched well over 100 digital products including spreadsheets, website templates, printables, courses, memberships, and more. You name it, we have probably sold it. However, everything we launched resided on a sales page or a sales funnel. This meant that if people got to know me and wanted to buy more from me, it was harder for them to do because they had to go to multiple sales pages. We soon found that the thing we were missing was a single call to action. One place to send people to, like a shop. Seems so simple, doesn't it? Opening a shop gives you credibility. It provides a single place for your potential customers to see everything you have to offer. But it wasn't always easy, so in this episode of Empowered Business, I'm sharing the 5 mistakes we made with our digital product shop so that you can avoid them and fast-track success with your own shop. Tune in to hear more about our tips for pricing, product descriptions, order bumps, collecting emails, and so much more. Resources Mentioned: Shop our Digital Products in the Empowered Shop™: https://empoweredshop.co Join our Membership, Empowered Business Society™ : https://empoweredbusiness.co/society Check out our signature course on creating and launching digital products with a sales funnel, Empowered Business Lab™: https://empoweredbusiness.co/lab Check out the Triple Dip Funnel® Course: https://empoweredshop.co/products/triple-dip-funnel-course Listen to episode 57: www.monicafroese.com/57 I would love to connect on Facebook or Instagram! Show notes available at www.monicafroese.com/58
Mom guilt--it's a VERY real thing for so many of us trying to raise babies AND businesses! So, how in the world can you deal with that while running a successful online business? Well, today I'm here with digital product expert and amazing mother of two, Monica Froese. Monica is a digital product coach for women business owners and host of the popular podcast, Empowered Business. She has an MBA degree in finance and marketing and runs two brands Redefining Mom, a site for helping women find their identity outside of motherhood, and Empowered Business, where she empowers women to create financial independence through building 6-figure digital product businesses. She spent 11 years working for a Fortune 100 company running multi-million dollar marketing campaigns with large brands like Microsoft and HP. Now she provides online marketing education to small businesses that are looking to build a profitable revenue stream through digital products through her online programs and podcast. In today's episode, Monica and I talk about: How Monica's business started off--we share a similar history with some postpartum experiences that sort of propelled our businesses into existence “Redefining mom” and how to find an identity outside of motherhood How to getting started selling digital products What type of digital product to create first What small digital products seem to naturally sell well in the online space? Mom guilt-- it's a VERY real thing for so many of us trying to raise babies AND businesses-- how to deal with that while running a wildly successful online business Monica is just amazing--I know you'll love her! Want to learn more from Monica? Here's where you can find her: Website: https://monicafroese.com Instagram: https://instagram.com/monica.froese Facebook:https://facebook.com/monicanfroese Don't forget to check out her free live training, Profit Transformation
Have you ever wondered about adding a Shopify store to your website to increase your income? In this episode of Serve Scale Soar®, I sat down with Monica Froese to talk about how to easily increase your income with a Shopify store. If you have no interest in creating a course or membership or anything like that, stay with us! I truly believe this is a great way to add a few extra hundred or thousand dollars to your account every month without having to actually create anything new. Monica is a digital product coach for women business owners and host of the popular podcast, Empowered Business. She has an MBA degree in finance and marketing and runs two brands Redefining Mom, a site for helping women find their identity outside of motherhood, and Empowered Business, where she empowers women to create financial independence through building 6-figure digital product businesses. She spent 11 years working for a Fortune 100 company running multi-million dollar marketing campaigns with large brands like Microsoft and HP. Now she provides online marketing education to small businesses that are looking to build a profitable revenue stream through digital products through her online programs and podcast.There is so much potential with digital products, and if you already have an email list, you could be leaving money on the table by not starting your shop. Tune in to learn more about how to do it! Find the full show notes at www.brandimowles.com/162Resources Mentioned:Visit Monica's website: https://monicafroese.com/sssFollow Monica on Facebook: https://facebook.com/monicanfroeseFollow Monica on Instagram: https://instagram.com/monica.froeseConnect with Monica on LinkedIn: https://linkedin.com/in/monicafroeseAdditional Resources:Ready to scale to consistent 10k months without growing a team, hiring contractors or creating a course? Then it's time for you to Scale with Simplicity®. Find out more >> https://brandimowles.com/join-serve-scale-soarFollow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650Follow Brandi on Instagram: https://www.instagram.com/brandimowlesFollow Brandi on Facebook: https://www.facebook.com/Brandiandcompany
In this episode, learn from Monica Froese on how to make your first $100,000 selling a digital product.What we chat about in this episode:-How to make 6-figures selling a digital product-Time-tested strategies for selling digital materials-The First Sale FormulaAbout Monica:Monica is a digital product coach for women business owners and host of the popular podcast, Empowered Business. She has an MBA degree in finance and marketing and runs two brands Redefining Mom, a site for helping women thrive in both motherhood and business, and Empowered Business, where she empowers women to create financial independence through building six-figure digital product businesses. She spent 11 years working for a Fortune 100 company running multi-million dollar marketing campaigns with large brands like Microsoft and HP. Now she provides online marketing education to small businesses that are looking to build a profitable revenue stream through digital products through her online programs and podcast.Connect with Monica:Connect with Monica Froese: https://monicafroese.com/crush IG: https://instagram.com/monica.froese TEXT HOLLY: https://bit.ly/TextHollyJOIN THE CRUSH THE RUSH CLUB: https://www.hollymariehaynes.com/plannerI hope these tips help! Keep in touch! Leave me a message at hollymariehaynes.com or instagram.com/holly_marie_haynes
What is it that drives you to do what you do? For Monica Froese, this week's guest, it's about making sure that women have the power to make decisions and be independent. She started her first business as a blog to rant about something that lit her up. That led to being in the room with President Obama and him asking her, “What are you going to do about it?” Fast forward a few years and Monica has done a lot. This week on the podcast, we're talking about the impact digital products can have and why we can't rely on ads or organic content to drive traffic anymore. There's something missing in traditional funnels, and that missing piece is connection and community--two essentials to building an online business today. Mentioned in This Episode All the details to connecting with Monica! About Monica Froese Monica is a digital product coach for women business owners and host of the popular podcast, Empowered Business. She has an MBA degree in finance and marketing and runs two brands Redefining Mom, a site for helping women thrive in both motherhood and business, and Empowered Business, where she empowers women to create financial independence through building 6-figure digital product businesses. She spent 11 years working for a Fortune 100 company running multi-million dollar marketing campaigns with large brands like Microsoft and HP. Now she provides online marketing education to small businesses that are looking to build a profitable revenue stream through digital products through her online programs and podcast. Connect with her on LinkedIn, or follow her on Instagram and Facebook.
Hey BRILLIANT mamas! Today's guest is Monica Froese; coach for digital product business owners and host of the popular podcast, Empowered Business. She shares her incredible journey from corporate life, to direct sales, to blogger, to business coach. We really dive into the importance of defining what success means to you, how to set up systems that work for YOU and your family, the need for creating healthy boundaries in work and at home, and so much more! BRILLIANT recommendations:Brilliant Mompreneurs Society | Facebook Revlon Dryer BrushBuilt to SellMonica's Special OfferAbout the Guest:Monica is a digital product coach for women business owners and host of the popular podcast, Empowered Business. She has an MBA degree in finance and marketing and runs two brands Redefining Mom, a site for helping women thrive in both motherhood and business, and Empowered Business, where she empowers women to create financial independence through building 6-figure digital product businesses. She spent 11 years working for a Fortune 100 company running multi-million dollar marketing campaigns with large brands like Microsoft and HP. Now she provides online marketing education to small businesses that are looking to build a profitable revenue stream through digital products through her online programs and podcast.Social Media Links:Lani Jackson (@brilliantmompreneurs) • Instagram photos and videos@lanijackson | Linktree(20+) Keikilani Jackson | FacebookMonica's Facebook Follow Monica on Instagram
This episode of The Empowered Business podcast is going to be a little different. I am delivering some news that is sad, but also a little happy in some ways. This podcast is going to be put on a temporary hiatus. The story behind why is a little convoluted and outside of my personality. This doesn't mean it won't be back, it just means that I need to take a short break from it. There are a lot of reasons why and I want to be completely transparent with you about this decision. There have been so many changes in my life and business in the last year, and I need to take some time to regroup and figure out how I want to move forward from here. I usually use a script for my episodes but I am speaking from the heart on this one. Tune into this final episode (for now) to learn more about what brought me to this decision, how you can stay in touch with me going forward, and what's coming up for the Empowered Business. I'll be sharing more about marketing trends that I have noticed as well as the impact the pandemic is making on online businesses and my thoughts on what it all means for us. You don't want to miss this episode! Resources Mentioned: Check out The Empowered Business Society Subscribe to my email list I would love to connect on Facebook or Instagram! Show notes available at www.monicafroese.com/56
Do you like to stay in your comfort zone? I am the type of person who thinks that staying in our comfort zone is the death of us. You have to push yourself to think outside the box and do things that might make you a little uncomfortable if you want to grow in business or life. That is how I felt after speaking with my guest on the Empowered Business podcast, Tanya Dalton. Getting out of my comfort zone is the best way to level up my mindset, think bigger, and make tough decisions. This conversation with Tanya really helped solidify where I have been and where I am going with that in mind. Tanya Dalton is a best-selling author, speaker, and nationally recognized productivity expert. Tanya serves as a growth strategist for female leaders. Her highly anticipated second book, On Purpose: The Busy Woman's Guide to an Extraordinary Life of Meaning and Success, is on sale now wherever books are sold. In addition to having her first book, The Joy of Missing Out, being named one of the Top 10 Business Books of the year by Fortune Magazine, Tanya's podcast, The Intentional Advantage has received millions of downloads from listeners around the world. She is also a featured expert on several networks including NBC and Fox and is a VIP contributor for Entrepreneur.com. Tanya has been featured in some of the world's leading publications including Forbes, Inc, Fast Company, and Real Simple. She has been awarded the elite Enterprising Women Award and has been named the Female Entrepreneur to Watch for the state of North Carolina. Tanya is also the founder and CEO of inkWELL Press Productivity Co. a multi-million dollar company providing tools that work as a catalyst in helping women do less while achieving maximum success. Tune in today as Tanya shares more about how to build your business without social media, why you need to define success on your own terms, and why discipline and willpower are so overrated. Resources Mentioned: Download your FREE First Sale Formula Guide Visit Tanya's website Connect with Tanya on Facebook Follow Tanya on Instagram Follow Tanya on Twitter Connect with Tanya on LinkedIn Check out her book: On Purpose Check out the On Purpose reader discussion guide Subscribe to hear more from Tanya on Youtube Listen to the Intentional Advantage podcast I would love to connect on Facebook or Instagram! Show notes available at www.monicafroese.com/55
Monica is a digital product coach for women business owners and host of the popular podcast, Empowered Business. She has an MBA degree in finance and marketing and runs two brands Redefining Mom, a site for helping women thrive in both motherhood and business, and Empowered Business, where she's committed to empowering 1000 women to earn $100,000 through digital products. She spent 11 years working for a Fortune 100 company running multi-million dollar marketing campaigns with large brands like Microsoft and HP. Now she provides online marketing education to small businesses that are looking to build a profitable revenue stream through digital products through her online courses and podcast.TAKEAWAYS:+ Monica's surface-level superpower is consistency. Showing up day after day has allowed her to build her business in a sustainable, long-term way. Her deeper super power is that has both an integrator and a visionary brain. Meaning, she can be working “in” the business and “on” the business at the same time.+ For Monica ethics is the most important part of the selling process. For her, and how she approaches this, it's being completely upfront with each testimonial, case study, and when she shares her own story, and painting the entire picture for her audience.+ When you put too much into a digital product with the guise of “serving others', it actually overwhelms your buyers, making it hard to help them to get results. Monica refers to this as the “boiling the ocean” approach.+ The ripple effect that Monica is creating through her employees, her children, and the impact her clients and students are creating is something that Monica refers to as microeconomies. RESOURCES: To find the blog post that accompanies this episode visit: http://www.allisonhardy.com/blog1/episode261Attend Monica's upcoming training, Digital Product Dash: www.monicafroese.com/allisonhardyFind Monica on Instagram: https://www.instagram.com/moncia.froeseLearn more about the 6-Figure Mompreneur Method: http://www.allisonhardy.com/6figuremompreneurmethodCONNECT WITH ALLISON:Follow Allison on Instagram: www.instagram.com/allison_hardy_Join the 6-Figure Mompreneur Facebook Group: www.facebook.com/groups/themompreneurcommunityARE YOU A FAN OF THE PODCAST?If you found value from today's episode, can you do us a favor and leave us a rating and a review on Apple Podcasts? The more ratings and reviews we receive, the more Apple Podcasts pushes the podcast to more people, which means the more people we can help! Thank you for your continued support and for listening!Music courtesy of www.bensound.com
In this week's episode of the Empowered Business podcast, we are doing something a little different. The doors to the Empowered Business Lab will be opening up next week and I wanted to take you behind the scenes! The Empowered Business lab is our signature program that empowers you to create a digital product sales machine. It's a complete solution for creating, strategizing, building, and selling your digital products. This episode is for anyone who has ever wondered what it is like to work with me inside this program. I'm taking you inside our monthly Q&A calls and answering some of the questions that I get from my students. There are many aspects that go into a successful business and there is no one way to do it all. It's unique to each individual business. In this episode, you'll hear me work with my students on their flash sales, email marketing, and even some Pinterest ads. If you know me, you'll know that I don't do failure. That doesn't mean that I never make mistakes, it means that if things don't work out for me, I keep trying until they do. That's what I do in my business and that's what I help my students do in the Empowered Business Lab as well. Tune in to hear what it's like and see if it's right for you! Resources Mentioned: Check out Digital Product Dash Live I would love to connect on Facebook or Instagram! Show notes available at www.monicafroese.com/53
When you run an online business, you really do need to roll with the punches. The online space saw more changes in 2021 than in the previous five years before. Crazy right?! Businesses were thrown for a loop and scrambling to determine their next move. Needless to say, being flexible in your business and willing to pivot when needed is a vital trait to have if you want to be successful in business these days. In this episode of the Empowered Business podcast, I brought on my very first business coach, Megan Flatt, to talk about finding success through pivoting. Megan Flatt is the CEO of Let's Collective, a business growth strategy firm devoted to making entrepreneurship easier. She is also the founder of Focus Sessions, a virtual coworking and accountability membership to get your most important work done. Let's Collective's mission is to help small businesses scale without burning out through strategic planning, revenue-focused decisions, and science-backed accountability. Megan is obsessed with lattes, post-it notes and helping women make money. When not doing that, she's hanging with her husband and two kids, probably near the water, in the San Francisco Bay Area. Megan knows first-hand the impact that you can have on your business by being open to new ideas and not being afraid to learn something new and go for it. It is so important as an online business owner that you can shift into something new when what you're doing doesn't work anymore. Tune in to hear her share her tips for shifting from a high-ticket business model to a low-ticket business model, how she plans ahead by working backwards, and so much more. Resources Mentioned: Try out Focus Sessions and get $10 off your first month with special code “EMPOWERED” Follow Focus Sessions on Instagram Follow Megan on Instagram Check out Built To Sell: Creating A Business That Can Thrive Without You I would love to connect on Facebook or Instagram! Show notes available at www.monicafroese.com/52
If you have been following me for a while, you probably know that I used to educate business owners on how they can increase their sales through Pinterest advertising. After 4 years, I retired my signature course, Pin Practical Promotions, and shifted to helping women create digital product businesses. Even after the shift, however, I still get asked questions about promoted pins all the time. Pinterest ads are a very powerful marketing tool, so I was asked to speak about them at a summit called Growth Week for my friend Gemma. In this episode of the Empowered Business podcast, you'll get to hear my presentation on how to use Pinterest promotions to increase your sales. The key is to outline a customer journey and create a Pinterest ads funnel that converts. In this episode, I am sharing all of my tips and strategies for building a promoted pins campaign that drives big results, no matter the price of your product. Tune in to hear why digital products are so successful on Pinterest, how to use the search engine and conduct keyword research, why ads benefit your business long after your campaign is over, and my four-step process for building the ideal sales funnel. This episode is packed with loads of information that you can directly apply to your marketing strategies. You don't want to miss it! Resources Mentioned: Listen to Empowered Business episode 23 about Pinterest Ads I would love to connect on Facebook or Instagram! Show notes available at www.monicafroese.com/51
If you are offering freelance services in your business, there is a good chance that you have heard about VIP Days. They are all the rage right now for a good reason. VIP Days allow clients to book you for a day instead of drawn-out projects that could take weeks or months to complete. Clients are willing to pay a premium price for the quick turnaround that a VIP Day offers. In fact, some clients only want to hire freelancers that offer VIP Days and will overlook you if you don't. So how do you get started offering day rates to your clients? In this episode of the Empowered Business podcast, I sat down with Sarah Masci to talk about what VIP Days are, the benefits to you and your clients, and how you need to get started offering them right away. Sarah is the founder Day Rate Mastery™, an online company that teaches creative service providers how to work less and make more with a streamlined “day rate” business model. Years of running a traditional design business, filled with scope creep, inconsistent timelines and overlapping client projects, eventually resulted in classic burnout– becoming the catalyst that sparked Sarah's desire to create a better process. Since its inception in 2019, Day Rate Mastery™ has helped thousands of freelancers rediscover joy in their work and the freedom they'd lost along the way. There is a lot of synergy between service providers and digital product creators. Offering done-for-you services has always been an amazing way to supplement your income while working on your digital products and VIP Days are definitely the future of client-service provider relationships. You want to get on board now so you don't get left behind. Tune in to hear more about how and why you should get started offering VIP Days! Resources Mentioned: Check out Hello Audio Follow Sarah on Instagram Check out Sarah's website Join the Simplify With Day Rates Facebook group Sign Up for Digital Product Dash Live I would love to connect on Facebook or Instagram! Show notes available at www.monicafroese.com/50
Are you consistent in your business? Do you utilize data to see what is working and what isn't working? There are many paths to success in business, and just because something doesn't seem to pay off immediately does not mean you should throw in the towel and do something else. You have to be consistent and curious in order to achieve the success you've been dreaming of. Not everyone loves collecting and interpreting data, but it can be a huge factor in the success of your business. Sometimes you have to roll up your sleeves and get into the details of why things are working or why they aren't. In today's episode of the Empowered Business podcast, I sat down with Lauren Golden to talk more about why you need to be all-in on your business if you want it to be successful. Lauren Golden is the fearless leader of The Free Mama Movement and a thriving community of tens of thousands of women who don't want to choose between family and financial stability. Her mission is simple: Lauren wants to ensure that no mother ever has to sacrifice time with her babies in order to provide for them. Lauren is also a 2 Comma Club Award winner and a #1 International Bestselling Author. In her book, The Free Mama: How to Work from Home, Control your Schedule and Make More Money, she shares her own story — along with plenty of practical advice for anyone looking to leave the 9-5 behind and live a totally awesome, guilt-free life. Tune in to hear how Lauren grew her business exponentially, despite the pandemic, and how she continues to shift and grow as times change. You'll learn her tips and strategies that you can use to create the business you've always wanted. Resources Mentioned: Visit Lauren's website Follow The Free Mama on Facebook Join The Free Mama Movement Facebook group Check out The Free Mama on YouTube Follow Lauren on Instagram Connect with Lauren on LinkedIn Follow Lauren on Pinterest I would love to connect on Facebook or Instagram! Show notes available at www.monicafroese.com/49
Episode #204. Digital products have been around a long time, but are they here to stay? Monica Froese helps women build six-figure businesses from digital products, so it's safe to say the answer is yes.In this episode, you'll find out how to get started in digital products without overwhelming yourself, what the heck is possible with a business model that includes digital products, and how to set up digital products for your sanity and the service of your audience. In This Episode You'll Learn:Why digital products are here to stay and how to create your solutionWhere to set boundaries with your support of one-time payment offersHow to get into digital products without overwhelming yourselfThe key to choosing a platform for advertising your digital product How to get the feedback you need to improve your digital offerFavorite Quotes“Digital products aren't a trend. They're the wave of the future because it's not like fewer people are going to be coming on the internet.” “When someone's new to digital products, they usually think they don't know anything anyone will pay money for or they know too much on their topic to distill down into something that would cost $27. What I teach is, you want to be building your audience and getting paid for it.”“People want to learn from someone that's just one or two steps ahead of them. They're not looking for that foremost expert. Most people want to buy from someone who's relatable on the topic.”Discussed on the Show:Monica's Free Digital Product TrainingMore about Monica:Monica is a digital product coach for women business owners and host of the popular podcast, Empowered Business. She has an MBA degree in finance and marketing and runs two brands Redefining Mom, a site for helping women thrive in both motherhood and business, and Empowered Business, where she's committed to empowering 1000 women to earn $100,000 through digital products.She spent 11 years working for a Fortune 100 company running multi-million dollar marketing campaigns with large brands like Microsoft and HP. Now she provides online marketing education to small businesses that are looking to build a profitable revenue stream through digital products through her online courses and podcast.Find Monica:WebsiteFacebookInstagramPodcast
Let's talk about every entrepreneur's favorite topic- finances! I know what you may be thinking, that is not a fun topic. It may not be fun, but it is an important one! The hard truth is that you can't run a successful business if you don't know your numbers. Don't panic yet, once you know your numbers and you really understand them, finances can actually be fun! If you find this topic intimidating and don't even know where to start, you don't want to miss this episode of the Empowered Business podcast. I sat down with Parker Stevenson to talk about bookkeeping and finances for entrepreneurs. Parker is a managing partner and the Chief Business Officer at Evolved Finance; a bookkeeping firm that specializes in helping online entrepreneurs to build more profitable and financially stable online businesses. For over 6 years, Parker has been advising some of the top coaches, course creators, influencers, and thought leaders on how to make more sound business decisions using their financial data. Before joining Evolved Finance, Parker spent five years at adidas America where he became the US product manager for golf footwear. As business owners, we have to manage our income well if we want to continue to see success. There's no way around it! Parker knows all there is to know about finances for entrepreneurs. Make sure to tune in to learn more about different finance professionals, understanding your profit margins and expenses, and more! Resources Mentioned: Join Parker's Facebook Group Follow Parker on Instagram Follow Parker on Twitter Check out the free finance workshop for entrepreneurs Listen to The Bottom Line podcast I would love to connect on Facebook or Instagram! Show notes available at www.monicafroese.com/47
Have you heard the term virtual assistant? Online business manager? Operations assistant? Many are surprised to learn that professionals like this exist to help you run your business with ease, virtually. If you are in need of help in your business but you just don't know where to look, this episode of the Empowered Business podcast is for you! Natalie Gingrich is the founder of The Ops Authority, where she certifies and mentors women who leverage their natural skillset of operations and administration. She's driven to help women earn an income with ease while doing what comes most naturally to them. She spent 15 years in corporate operations and leadership. Her professional life has been built around human resources, project management, process development, and people leadership. Natalie ended her corporate career as the Chief of Staff for a Fortune 150 CEO. With legacy being her driver, Natalie left corporate America in search of balance and matched her leadership and operational skills to create her own business. Natalie has scaled dozens of online businesses to 7 and 8 figures, worked alongside industry icons, and developed diverse teams. She merged her corporate career with her entrepreneurial learnings to create the Director of Operations Certification Program, the only strategic operations certification for leaders. There are four levels to a business. You have implementation, management, strategy, and vision. Listen in as Natalie tells us the difference between the types of people who can help you in each level and how hiring the right person can make a huge impact on your business. Resources Mentioned: Follow The Ops Authority on Facebook Follow The Ops Authority on Instagram Visit The Ops Authority website Listen to the podcast I would love to connect on Facebook or Instagram! Show notes available at www.monicafroese.com/46
Monica is a digital product coach for women business owners and host of the popular podcast, Empowered Business. She has an MBA degree in finance and marketing and runs two brands Redefining Mom, a site for helping women thrive in both motherhood and business, and Empowered Business, where she's committed to empowering 1000 women to earn $100,000 through digital products. She spent 11 years working for a Fortune 100 company running multi-million dollar marketing campaigns with large brands like Microsoft and HP. Now she provides online marketing education to small businesses that are looking to build a profitable revenue stream through digital products through her online courses and podcast. Grab Monica's 3 Secrets to Creating Digital Products That Sell Like Crazy! Follow Monica on Instagram Find Monica on Facebook! Don't forget to leave a review if you are loving the show! Check out Monica's Podcast : Empowered Business Podcast™ Monica's Website Resources Mentioned: The Free Mama Movement The Free Mama Squad Free Mama TV Let's Connect: Follow The Free Mama on Instagram Follow Lauren on Instagram Follow The Free Mama on Facebook to catch these recordings live! Join The Free Mama Movement on Facebook Show notes available at www.thefreemama.com/85
Happy Thanksgiving! This is the perfect day to slow down, and give thanks for everything in our lives. We can all agree that things have been chaotic lately, from politics, to social movements, to a global pandemic...it's no surprise that we are all collectively stressed out! In today's episode of the Empowered Business podcast, I want to take time to share the things that I am truly grateful for. This podcast is truly a dream come true. I get to elevate and share the stories of women in business, and I am forever grateful. There is so much left to do to help women achieve financial independence and security. Every time you take the time to listen to an interview with another rock star entrepreneur, you are helping us achieve that goal. This business wouldn't be what it is without people like you and all of your amazing support. Make sure to tune in to hear more about what I am grateful for this year! Resources Mentioned: Check out Hayley's episode to learn more about hiring a full-time employee Check out Jamie's episode to learn about keeping your business legal Listen to my life update episode DM us on Instagram I would love to connect on Facebook or Instagram! Show notes available at www.monicafroese.com/45
Monica Froese is a digital product coach for women business owners and host of the popular podcast, Empowered Business. She has an MBA degree in finance and marketing and runs two brands Redefining Mom, a site for helping women thrive in both motherhood and business, and Empowered Business, where she's committed to empowering 1000 women to earn $100,000 through digital products. She spent 11 years working for a Fortune 100 company running multi-million dollar marketing campaigns with large brands like Microsoft and HP. Now she provides online marketing education to small businesses that are looking to build a profitable revenue stream through digital products through her online courses and podcast. I invited Monica on the show because I think it is so important that we have these conversations about women and money. They are hot button conversations for sure. And you know I never shy away from a hot button convo! Every single one of us was raised with a money story and we must constantly look at how we look at money and its role in our lives. Listen in to hear Monica share: How she landed at the White House seated in a round table conversation with President Barack Obama The truth about the working mom tax - the price moms pay to play in corporate America Why it's critical for women to be financially independent The double standard of men being automatically autonomous with their finances and women having to jump through hoops to have financial autonomy How women can have more impact across multiple women's lives through building microeconomies What happens across our communities when more women have financial independence Why mom guilt is a not real, but a social construct Links mentioned: Join my free business training on November 18th Connect with Monica Empowered Business Podcast™ Monica on Instagram Thank you to our sponsor: MamaZen: Go to your app store or Google Play and download MamaZen today. Use PROMO CODE: shameless for a FREE TRIAL so you can try MamaZen for yourself.
Ready to make some real money with your signature program in 5 days? It is possible! In this episode of the Empowered Business podcast, I am sharing a presentation I did for the Online Business Playground Summit. In this presentation, I explained how you can pre-sell your signature program using nothing but a Google Doc. With this method, it is totally possible to make $10k in just 5 days with one to three hours of work. Your signature program can include online courses, group coaching, and memberships and they can all be sold before you even create them. Why would you pre-sell them? Pre-selling has many benefits that will help you ensure the success of your program before you even make it. It validates your business idea, you'll get paid before you do the work, you can build it alongside your students and receive their valuable feedback, and it helps you refine your marketing message. It also gives you testimonials and reviews which will build up your credibility. This is truly the best way to create and sell a signature program. Your time and work are valuable, and pre-selling is a way to ensure it pays off. In this episode, you'll learn more about what a signature program is, how to price it, the importance of pre-selling, and the pre-selling strategy I swear by to ensure the success of my business products. You'll also learn about my brand new mastermind that you can think of as your digital product MBA. Resources Mentioned: Get my FREE Google Doc Pre-selling Template Register for my FREE Empowered Business Mastermind Info Session I would love to connect on Facebook or Instagram! Show notes available at www.monicafroese.com/43
Podcast Strategies for Growing Your Business, Community, and Influence While Profiting
Do you monetize your podcast with digital products? Monica Froese is a digital product coach for women business owners and host of the podcast, Empowered Business. She has an MBA degree in finance and marketing and runs two brands Redefining Mom, a site for helping women thrive in both motherhood and business, and Empowered Business, where she's committed to empowering 1000 women to earn $100,000 through digital products. She spent 11 years working for a Fortune 100 company running multi-million dollar marketing campaigns with large brands like Microsoft and HP. Now she provides online marketing education to small businesses that are looking to build a profitable revenue stream through digital products through her online courses and podcast. In this episode, I ask... Why should women entrepreneurs be creating digital products? How do you pick a digital product that will resonate with your audience? Can you create a customer journey that will make your customers LOVE you? How do you build an offer that your audience can't refuse? Passion to Profit Experience - https://monicafroese.com/ps *** Are you interested in starting or growing a podcast AND business with the support of my team and a community of experienced podcasters? Join my Podcaster Pod. You get... Full access to my 8-module podcasting course taking you from idea to launch and everything in between. Equipment and tech, Recording and publishing. Scripts and templates. Everything! Access to me, my team, and a group of experienced podcasters through a private Slack channel Monthly Q&A calls with me and the other Podcaster Pod members. Quarterly Expert Calls Access to me and my network –– meaning I will introduce you to other influencers and people who can help you where it makes sense. Consider joining my new membership site for $27/month. Go to https://dannyozment.com/pod Use code JOINPODPOD to get a 1-month free trial. *** Do you have a website for your business or personal brand or are you building one? If so, then you need WPX hosting. I use WPX for all of my sites and so do many of our clients. For $25/month, WPX's Business Plan gives you Hosting for 5 Websites 10 GB Storage 100 GB Bandwidth Free SSL certificates The WPX Cloud Content Delivery Network They average around 30 second support response time 24/7/365 around the world Provide free unlimited site migration from any host to WPX, usually completed within 24 hours And they are fast because they never overload servers with hosting accounts, unlike so-called 'cheap' hosting which crumbles under any traffic load Sign up for the WPX Business Plan by visiting https://dannyozment.com/wpx *** Are you building an email list for your business or personal brand? If so, then you need ConvertKit. I use ConvertKit for my list and so do most of our clients. For $29/month, ConvertKit's Creator Plan manages up to 1,000 subscribers Provides unlimited landing pages & forms Sends email broadcasts Provides the ability to Sell digital products & subscriptions Has super fast Email support AND MOST IMPORTANTLY... Gives you Free migration from another tool AND Automated funnels & sequences Get a free 14-day trial of the Creator Plan by visiting https://dannyozment.com/convertkit *** My Recommended Resources - https://dannyozment.com/resources
Monica is a digital product coach for women business owners at MonicaFroese.com and through her podcast Empowered Business. She provides online marketing education to small businesses looking to build a profitable revenue stream through digital products. In this episode, Monica tells food bloggers how to find that next PROFITABLE digital product that will create passive income. - Create a sales funnel, taking people through a journey to bring them into your business. - It is easier and cheaper to nurture current customers than it is to constantly be talking to new ones. - Learn how to reverse engineer your way to the perfect digital product that will be the perfect solution for your audience's biggest problem. - Bonus: Empowering women about the importance of achieving financial independence.
Sometimes in business, things don't work out the way you want them to. It can be SO scary, but it's okay. As business owners, we have the freedom to pivot and grow our business to fit our lives as they change. That's the beauty of it! You can change it whenever you want! In this episode of the Empowered Business podcast, I am sharing the story of my biggest business pivot from October 2020. It was a huge and scary decision, but it has opened doors to the Empowered Business. This business has been amazing and it has led us to where we are today- pivoting again! As we gained experience and grew our membership, we have also learned more about what is needed by our customers - a community! That's why we are introducing the Empowered Business Society so that we can be your go-to digital product source. We want you to have a reliable circle of online business peers so that you can get the community, strategy, and support you need! Tune in to hear all about it! Resources Mentioned: Check Out Episode 4 to Hear About My Last Pivot Check out the Empowered Business Society Visit the Monica Froese shop Follow me on Instagram I would love to connect on Facebook or Instagram! Show notes available at www.monicafroese.com/39
Get access to our free trainings for web designers and DIYers at https://shannonmattern.com/free Leave a Rating + Review! Get the full transcript at shannonmattern.com/360 Bio: Monica is a digital product coach for women business owners. She has an MBA degree in finance and marketing and runs two brands Redefining Mom, a site for helping women thrive in both motherhood and business, and Empowered Business, where she empowers women to create financial independence through building 6-figure digital product businesses. She spent 11 years working for a Fortune 100 company running multi-million dollar marketing campaigns with large brands like Microsoft and HP. Now she provides online marketing education to small businesses that are looking to build a profitable revenue stream through digital products through her online courses and podcast. Connect with Monica: Website Passion to Profit Experiment The Empowered Business Podcast Instagram
Facebook ads can be explosive for your digital products business, but figuring out how to use them in a profitable way can be like trying to solve a jigsaw puzzle. It doesn't have to be that way! In this episode of the Empowered Business podcast, we are chatting with Claire Pelletreau about how to make Facebook ads simple and profitable! Claire Pelletreau is a Facebook and Instagram ad expert and conversion optimization expert. Her mission is for you to actually see a return on the money you're putting into the Zuckerberg machine without the expensive help of an outside ad consultant. Fortunately, Claire's ad trainings are famous around the interwebs for being ridiculously easy to understand and implement. Claire also LOVES talking about money - profit, loss, the whole shebang. She asks her guests how much they charge - and how much they earn - on her show, the Get Paid Podcast. Join us as we talk about how to take your Facebook ads and make them simple enough to implement on your own and achieve amazing results. Resources Mentioned: Visit Claire's Website Check out Claire's 5 Ad Formula Check out The Lead Lab Listen to The Get Paid Podcast We Should All Be Millionaires by Rachel Rodgers Sign Up for the Passion to Profit Experience I would love to connect on Facebook or Instagram! Show notes available at www.monicafroese.com/38
How do you feel about the finances of your business? Do you feel confident or intimidated? As entrepreneurs, we have to learn the many ins and outs of creating a successful business. With that success, however, we also need to know how to manage the financial aspects of our business. In this episode of the Empowered Business podcast, I sat down with Iyanna Vaughn to chat about knowing your numbers and increasing your confidence in your business finances. Iyanna Vaughn carefully curated the Lovely Financials Group made up of accountants and financial analysts seeking to guide each client through their financial goals in order to increase profit margin, improve cash flow, heighten financial awareness, and increase company value. At Lovely Financials Group, they pride themselves on making sure your company, business, or brand is organized and prepared to make and surpass financial goals of 7 figures or more. As the owner, she strives to empower women entrepreneurs by bridging the financial awareness gap through education, leadership, and guidance. Tune in to learn more about how to increase your financial literacy, the difference between business and personal expenses, understanding your cash flow, and more! Resources Mentioned: Visit Iyanna's website Follow Iyanna on Instagram Check out Profit First by Mike Michalowicz Check out Rich Dad's Cashflow Quadrant by Robert T. Kiyosaki Sign up for The Passion To Profit Experience I would love to connect on Facebook or Instagram! Show notes available at www.monicafroese.com/37
Raise your hand if you have trouble setting and upholding boundaries in all aspects of your life? If this is you, you are not alone! Standing up for what is important to you is a hard thing to do. On this episode of the Empowered Business podcast, we are talking all about how to set boundaries in your life and business with Racheal Cook. As an award-winning business strategist, host of the Promote Yourself to CEO podcast, and best-selling author, Racheal is on a mission to end entrepreneurial poverty for women. Over the last 10 years she has helped thousands of female entrepreneurs design predictably profitable businesses without the hustle and burnout that doing #allthethings inevitably accomplishes. In fact, Racheal is a sought after speaker on entrepreneurship, marketing, and productivity and has been featured by the US Chamber of Commerce, Forbes Coaching Council, Female Entrepreneur Association, and more. Her real passion, though, is supporting savvy, soulful women as they implement the strategy, systems, and support to uncomplicate their business so they can work less and live more. Tune in to learn how to get clarity on your own needs, set and honor boundaries in your life and business, and achieve your business goals. Resources Mentioned: Check out Racheal's website Follow Racheal on Facebook Follow Racheal on Instagram Follow Racheal on LinkedIn Follow Racheal on Pinterest Follow Racheal on Youtube Follow Racheal on Twitter I would love to connect on Facebook or Instagram! Show notes available at www.monicafroese.com/35
Are you running a creative business that looks ok from the outside but could benefit from feeling great on the inside? Ready to level up your life and fall back in love with your business and career all over again? The Empowered Business Woman podcast with Nicola Wilkes, founder of Seriously Stylish Business, will give you the success recipe for making life-changing choices for yourself and your business. With over 20 years experience in the design industry, Nicola tackles the business holdbacks you may be experiencing, how to overcome them and shares extraordinary advice from her own vast experience and other inspiring women in business, so that running your business will feel easy, banishing the struggle, once and for all! Love the podcast? Tell us about it! You can connect with Nicky here: https://www.instagram.com/seriouslystylishbusiness/ https://en-gb.facebook.com/SeriouslyStylishBusiness/
Are you interested in creating and launching your own digital products? Most listeners of this show are! You may have heard me talk about our signature program, The Empowered Business Lab, in the past, but in this episode, I'm pulling back the curtains to tell you why it may be exactly what you've been looking for if you are someone who wants to create digital products! This episode will ultimately help you decide if The Empowered Business Lab is the program that is right for you. I am going over who the program is for, what the actual program consists of, the support that you receive within it, frequently asked questions about the program, and last but not least, what you can expect at the end of the program. The Empowered Business Lab will help you create a sales machine for your digital products that brings consistent leads and sales into your business every single day! It's simple, repeatable, and scalable! If that sounds good to you, tune in to hear more details and figure out if it is the right fit for you! Resources Mentioned: Sign up for The Empowered Business Lab DM me on Instagram Listen to Episode 2: How One $17 Product Made over $200,000 Listen to Episode 6: 13 Tips for a High-Converting Sales Page Listen to Episode 13: How to Create the Perfect Digital Product Listen to Episode 26: How to Marry Physical Products and Digital Products With a Subscription Box With Jessica Principe I would love to connect on Facebook or Instagram! Show notes available at www.monicafroese.com/32
Melissa Costello is a transformational eating coach, nutritionist, and certified spiritual psychologist. Melissa spent most of her life struggling with emotional eating and body image issues, which led her to do deeper work as a coach. Being the private chef to one of the top fitness gurus in the country led her to take a hard look at these issues, which brought her to a place of freedom with food AND her body. Melissa has coached hundreds of women on how to transform their relationship to food and end yo-yo dieting once and for all so that they can be successful, abundant and free in their lives. And today she is sharing her story about how she went from an emotional eater to an empowered business owner. Today's Mantra/Affirmation: I consciously expand my capacity for success, financial abundance, and deep connected love as I inspire others to do the same. You can find Melissa Costello at https://karmachow.com
Monica Froese is a digital product coach for women business owners. She has an MBA degree in finance and marketing and runs two brands Redefining Mom, a site for helping women thrive in both motherhood and business, and Empowered Business, where she empowers women to create financial independence through building 6-figure digital product businesses. She [...] The post Creating Opportunities When Thrown Into The Frontlines of Visibility appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.
#106 In today's episode, I'm talking with digital product coach for women, Monica Froese. She is the founder of both Redefining Mom and most recently, Empowered Business. Monica is on a mission to help 1000 women hit $100,000 in their business. We're talking about that one time she chatted with Barack Obama, why our money stories can help us understand our spending habits, and why you're already 100% qualified to create and sell a digital product. (4:29) Hear about the time Monica's blog got her an invite to chat with President Barack Obama (11:39) Learn how Monica's business started with the motto that she couldn’t fail (22:32) Listen to Monica unpack part of her money story and why a desire for control drove her decisions (32:01) Check out the first step in making sustainable money online (41:10) Find out when it’s time to launch a product (47:01) Want to learn how to start selling? It’s simpler than you think (55:34) Chelsea’s Top Takeaways Looking for more information, mama? Visit the show notes at https://www.smartmoneymamas.com/106 Grab your FREE Passion Project Workbook! https://smartmoneymamas.com/passion-project-workbook/
2020 has been a challenging time for entrepreneurs, but business is far from dead. Even though we've had to adapt to the virtual space and struggled with a sense of isolation from our business support structure - many businesses are thriving, seeing significant growth and an increase in their effectiveness. My goal is to help people transition into business ownership and navigate this new world. I want to provide support so you can make the leap to franchise ownership and land on your feet. Now more than ever, business owners need a space that can inspire and encourage them. This podcast is that space. How is Zoom creating more freedom for business owners, and how can we create a community of ongoing support for businesses operating in a socially distanced world? In part 2 of my conversation with author, speaker and entrepreneur, Tamara Burkett, we discuss pivoting our businesses during a pandemic. Three Things You'll Learn In This Episode How franchising puts us in control of our destiny We have the power to generate our own income instead of being at the mercy of a boss or company. We can set our own financial goals and adapt our operations and activities to meet them. Despite the economic outlook, we are empowered by our own abilities to control what we earn. How to maintain a sense of ‘virtual community' Building a community and having a support system is so important in the entrepreneurial journey. The pandemic has made it harder to tap into that community and have the support we need to continue to expand our businesses. Business owners have pivoted to using virtual platforms to grow and nurture their communities. The surprising impact of the pandemic on business Even in the midst of a pandemic, business owners are still finding success and supporting their communities. While the media may paint a grim picture, there are business owners who are currently thriving. Sharing our stories is important because it can inspire people to re-engage with entrepreneurship and make better decisions for their future. Guest Bio Tamara Burkett is a CRM consultant, virtual meeting facilitator, author, speaker and entrepreneur. She fully believes in the power of personal connection to motivate, inspire, and educate. She helps companies squeeze every penny of profitability and service out of their current CRM. Her services include CRM selection, customization, CRM strategy, training, coaching, virtual training and logistics & social selling training. Tamara Burkett knows that authentic relationships are the lifeblood of a thriving business. She also understands that nurturing those relationships in a meaningful way requires both a personal touch and the proper technology. Through her consulting and training company, Tamara helps entrepreneurs and small business owners identify and onboard the system best suited to help them scale their business. Using the results of her signature 5-point personalized assessment Tamara's clients are able to quickly automate their backend systems and start working on what matters. For more information, visit https://www.tamaraburkett.com or go to https://www.linkedin.com/in/tamaraburkett1
2020 has been a challenging time for entrepreneurs, but business is far from dead. Even though we've had to adapt to the virtual space and struggled with a sense of isolation from our business support structure - many businesses are thriving, seeing significant growth and an increase in their effectiveness. My goal is to help people transition into business ownership and navigate this new world. I want to provide support so you can make the leap to franchise ownership and land on your feet. Now more than ever, business owners need a space that can inspire and encourage them. This podcast is that space. How is Zoom creating more freedom for business owners, and how can we create a community of ongoing support for businesses operating in a socially distanced world? In part 2 of my conversation with author, speaker and entrepreneur, Tamara Burkett, we discuss pivoting our businesses during a pandemic. Three Things You'll Learn In This Episode How franchising puts us in control of our destiny We have the power to generate our own income instead of being at the mercy of a boss or company. We can set our own financial goals and adapt our operations and activities to meet them. Despite the economic outlook, we are empowered by our own abilities to control what we earn. How to maintain a sense of ‘virtual community' Building a community and having a support system is so important in the entrepreneurial journey. The pandemic has made it harder to tap into that community and have the support we need to continue to expand our businesses. Business owners have pivoted to using virtual platforms to grow and nurture their communities. The surprising impact of the pandemic on business Even in the midst of a pandemic, business owners are still finding success and supporting their communities. While the media may paint a grim picture, there are business owners who are currently thriving. Sharing our stories is important because it can inspire people to re-engage with entrepreneurship and make better decisions for their future. Guest Bio Tamara Burkett is a CRM consultant, virtual meeting facilitator, author, speaker and entrepreneur. She fully believes in the power of personal connection to motivate, inspire, and educate. She helps companies squeeze every penny of profitability and service out of their current CRM. Her services include CRM selection, customization, CRM strategy, training, coaching, virtual training and logistics & social selling training. Tamara Burkett knows that authentic relationships are the lifeblood of a thriving business. She also understands that nurturing those relationships in a meaningful way requires both a personal touch and the proper technology. Through her consulting and training company, Tamara helps entrepreneurs and small business owners identify and onboard the system best suited to help them scale their business. Using the results of her signature 5-point personalized assessment Tamara's clients are able to quickly automate their backend systems and start working on what matters. For more information, visit https://www.tamaraburkett.com or go to https://www.linkedin.com/in/tamaraburkett1
Taking the leap from corporate America to business ownership is an incredible journey that changed my life. Successfully making that transition isn't as simple as changing where we work, it's about actually changing who we are, and transforming from the traditional corporate persona to a mindset of business ownership. We have to shed some of the habits we picked up in the corporate world, so we can create thriving working environments and nurture good working relationships. This can be a challenging shift to make but in my own experience and through my clients, I know it's possible with the right support. That's why I created this podcast. I wanted to create a space of inspiration and encouragement with stories from real business owners who have found freedom through franchising. In our first episode, I'm joined by Tamara Burkett, an entrepreneur and consultant I've had the joy of partnering with in my own business. We discuss our own unique journeys to business ownership, and why there's so much power in sharing our stories. Three Things You'll Learn In This Episode The value of our life experiences in business Social media and podcasting give us the opportunity to share lessons from our unique journeys and life experiences. People are searching for a story to inspire them to chase their own dreams. Our unique stories and experiences make our marketing more compelling, engaging and honest. How a corporate mindset can hurt our business If we take a corporate mentality into our business endeavors, we risk creating a toxic work environment. We'll ultimately replicate the same mindset and culture that made us leave corporate in the first place. Why business is the ultimate empowerment vehicle Starting our own franchise business gives us 100% ownership of each day of our lives, which is both empowering and rewarding. It gives us the freedom to create a business that feels authentic to us and a life around the things that are most important to us. Guest Bio Tamara Burkett is a CRM consultant, virtual meeting facilitator, author, speaker and entrepreneur. She fully believes in the power of personal connection to motivate, inspire, and educate. She helps companies squeeze every penny of profitability and service out of their current CRM. Her services include CRM selection, customization, CRM strategy, training, coaching, virtual training and logistics & social selling training. Tamara Burkett knows that authentic relationships are the lifeblood of a thriving business. She also understands that nurturing those relationships in a meaningful way requires both a personal touch and the proper technology. Through her consulting and training company, Tamara helps entrepreneurs and small business owners identify and onboard the system best suited to help them scale their business. Using the results of her signature 5-point personalized assessment Tamara's clients are able to quickly automate their backend systems and start working on what matters. For more information, visit https://www.tamaraburkett.com or go to https://www.linkedin.com/in/tamaraburkett1
Taking the leap from corporate America to business ownership is an incredible journey that changed my life. Successfully making that transition isn't as simple as changing where we work, it's about actually changing who we are, and transforming from the traditional corporate persona to a mindset of business ownership. We have to shed some of the habits we picked up in the corporate world, so we can create thriving working environments and nurture good working relationships. This can be a challenging shift to make but in my own experience and through my clients, I know it's possible with the right support. That's why I created this podcast. I wanted to create a space of inspiration and encouragement with stories from real business owners who have found freedom through franchising. In our first episode, I'm joined by Tamara Burkett, an entrepreneur and consultant I've had the joy of partnering with in my own business. We discuss our own unique journeys to business ownership, and why there's so much power in sharing our stories. Three Things You'll Learn In This Episode The value of our life experiences in business Social media and podcasting give us the opportunity to share lessons from our unique journeys and life experiences. People are searching for a story to inspire them to chase their own dreams. Our unique stories and experiences make our marketing more compelling, engaging and honest. How a corporate mindset can hurt our business If we take a corporate mentality into our business endeavors, we risk creating a toxic work environment. We'll ultimately replicate the same mindset and culture that made us leave corporate in the first place. Why business is the ultimate empowerment vehicle Starting our own franchise business gives us 100% ownership of each day of our lives, which is both empowering and rewarding. It gives us the freedom to create a business that feels authentic to us and a life around the things that are most important to us. Guest Bio Tamara Burkett is a CRM consultant, virtual meeting facilitator, author, speaker and entrepreneur. She fully believes in the power of personal connection to motivate, inspire, and educate. She helps companies squeeze every penny of profitability and service out of their current CRM. Her services include CRM selection, customization, CRM strategy, training, coaching, virtual training and logistics & social selling training. Tamara Burkett knows that authentic relationships are the lifeblood of a thriving business. She also understands that nurturing those relationships in a meaningful way requires both a personal touch and the proper technology. Through her consulting and training company, Tamara helps entrepreneurs and small business owners identify and onboard the system best suited to help them scale their business. Using the results of her signature 5-point personalized assessment Tamara's clients are able to quickly automate their backend systems and start working on what matters. For more information, visit https://www.tamaraburkett.com or go to https://www.linkedin.com/in/tamaraburkett1
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