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Carrie Phillips chats with Brian Piper, host of AI for U, live at Engage Summit 2026 in Charlotte, NC. - - - -Connect With Our Host:Mallory Willsea https://www.linkedin.com/in/mallorywillsea/https://twitter.com/mallorywillseaAbout The Enrollify Podcast Network:The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
The financial pressures squeezing higher education are real, but when it comes to the complex world of mergers and acquisitions, focusing solely on the spreadsheet is a critical mistake. In this episode of The Higher Ed Pulse, Mallory sits down with Dr. Morgan Johnson, VP of Academic Experience at The University of Arizona Global Campus, to discuss the human layer of higher ed M&A. Having recently defended her dissertation on the leadership competencies essential to navigating mergers, Morgan shares firsthand insights from more than 20 senior leaders across three completed institutional mergers. - - - -Connect With Our Host:Mallory Willsea https://www.linkedin.com/in/mallorywillsea/https://twitter.com/mallorywillseaAbout The Enrollify Podcast Network:The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Welcome to this brand new Pulse Check Series, hosted by Rishab Malhotra, Founder and CEO of AIDO. Higher ed has been running two separate plays for too long. Domestic over here, international over there, and strategy getting lost in the middle. We're going to laugh. We're going to cry. We're going to question why they gave me a microphone — but we've got university and enrollment leaders, association heads, and tech innovators who have something to say about it. Guest Names: Dr. Matt Boyce, Vice Provost for Enrollment Management, UMass Amherst Dr. Kalpen Trivedi, Senior Vice Provost for Global Affairs, UMass Amherst - - - -Connect With Our Host:Mallory Willsea https://www.linkedin.com/in/mallorywillsea/https://twitter.com/mallorywillseaAbout The Enrollify Podcast Network:The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
In this episode, we talk with Sean Gannon of GTMppl about how go-to-market strategy in edtech is evolving in response to AI, changing buyer behavior, and tighter institutional budgets. They explore how traditional sales-led approaches are giving way to more data-driven, marketing-informed strategies—where being visible early in the buying journey is critical, and strong CRM, content, and intent data can determine whether a company even makes the shortlist. The conversation also examines broader market dynamics, including increased scrutiny from institutions, the need for clear ROI, and the shifting role of funding models like patient capital. Ultimately, it's a call for both edtech companies and institutional leaders to move more thoughtfully—balancing innovation with evidence, and speed with strategy—as they navigate a rapidly changing landscape. Guest Name: Sean Gannon - Founder & GTM Consultant at GTMppl Guest Social: LinkedIn Guest Bio: Sean Gannon is a Sales and Revenue Operations Executive with extensive experience developing and managing sales teams towards exceeding their goals. He has 20+ years of experience helping EdTech SaaS software companies hit revenue goals, grow/scale their teams, build solid processes, and brand recognition. - - - -Connect With Our Host:Dustin Ramsdellhttps://www.linkedin.com/in/dustinramsdell/About The Enrollify Podcast Network:The Higher Ed Geek is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
In this episode of Mission Admissions, host Jeremy Tiers has a conversation with NACAC's CEO, Angel B. Pérez. Angel shares his thoughts on the future of the college admissions workforce, leadership development, why there continues to be high turnover, the importance of energy management, and more. Guest Name: Angel B. Pérez, Chief Executive Officer, NACAC Guest Social: https://www.linkedin.com/in/angel-b-perez-71418b87/ Guest Bio: Angel B. Pérez, Ph.D. is a globally recognized leader in higher education who is dedicated to expanding access, championing student success, and building a culture of empowered leaders across the profession. As CEO of the National Association for College Admission Counseling, he represents more than 28,000 admission and counseling professionals worldwide, serving as the association's chief voice to government, media, academia, and global partners. He's also the author of “The Hottest Seat on Campus: Mastering the Art of Leadership in College Admission”. - - - -Connect With Our Host:Jeremy Tiershttps://www.linkedin.com/in/jeremytiers/https://twitter.com/CoachTiersAbout The Enrollify Podcast Network:Mission Admissions is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
On this special episode of Higher Ed Pulse, Mallory Willsea sits down with former co-host and higher ed marketing leader Seth Odell at the inaugural Let's Go Upstate Retreat in Saratoga Springs, New York. Together, they reflect on friendship, leadership, wellness, and what the higher education community needs most right now. Seth shares updates on life and business, including the growth of Kanahoma, the launch of new AI-powered products, and the joys (and sleep deprivation) of raising a young family. But the heart of the conversation centers on the retreat experience itself—why creating space for wellness, vulnerability, and meaningful connection may be exactly what higher ed professionals need in an increasingly demanding environment. The discussion explores the power of practices like breathwork and mindfulness, the importance of investing in people beyond their professional roles, and how community can help leaders navigate uncertainty. As the conversation wraps, Seth offers his latest higher ed prediction: in an era of shrinking demographics, changing search behavior, and growing disruption, institutions that invest in brand-building—not just performance marketing—will be best positioned for long-term success. - - - -Connect With Our Host:Mallory Willsea https://www.linkedin.com/in/mallorywillsea/https://twitter.com/mallorywillseaAbout The Enrollify Podcast Network:The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Engage Summit 2026 is almost here, and the excitement is building. In this special episode of Pulse Check, Engage emcees Brendan Henkel, AVP of Solutions Engineering at Element451, and Cecily Street, VP of People at Element451, sit down to preview what's in store for this year's conference in Charlotte. From reflecting on the remarkable growth of Engage—from a small gathering in a Raleigh hotel conference room to a major industry event at the Charlotte Convention Center—to sharing what they're most excited about this year, Brendan and Cecily offer a behind-the-scenes look at the community, innovation, and energy that make Engage such a unique experience. The conversation highlights major announcements attendees can expect to hear more about, including Element451's expanding Bolt AI capabilities, the newly announced Encoura partnership, and a few surprises still waiting to be revealed on stage. They also discuss the importance of community, networking, and the connections that continue long after the conference ends. Whether you're attending in person, joining through Engage Digital Summit, or simply curious about what's ahead for higher education and AI, this episode offers a preview of the conversations, innovations, and experiences shaping Engage 2026. Register for Free Engage Digital Summit - - - -Connect With Our Host:Mallory Willsea https://www.linkedin.com/in/mallorywillsea/https://twitter.com/mallorywillseaAbout The Enrollify Podcast Network:The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Higher ed professionals have more conference options than ever before—but with limited budgets, packed calendars, and countless acronyms to navigate, how do you know which events are actually worth your time? On this episode of Confessions of a Higher Ed Social Media Manager, host Jenny Li Fowler welcomes back Dr. Josie Ahlquist, higher education consultant, researcher, and longtime conference enthusiast, for a practical conversation about making the most of professional conferences. Together, they unpack the differences between major higher ed gatherings like AMA, NASPA, CASE, NACAC, and emerging niche events, while sharing strategies for maximizing learning, networking, and career growth. From choosing the right conference for your goals to defining your own "Return on Conference Attendance" (ROCCA), this episode offers actionable advice for both first-time attendees and seasoned conference veterans. Guest Name: Dr. Josie Ahlquist, CEO and principal of Dr. Josie Ahlquist Inc. Guest Social: LinkedIn Guest Bio: Dr. Josie Ahlquist guides educational leaders, organizations, and students to practice purposeful digital leadership through speaking, coaching, and consulting. Her practical, evidence-based frameworks empower clients to build and implement a digital engagement strategy that fits their life, audience, and purpose. Josie's work is grounded in the grant-funded and award-winning research that has allowed her to train thousands around the globe as a speaker; provide consulting services to institutions and companies; and coach professionals in branding, voice, and positioning. Josie 's work has appeared in The Handbook of Student Affairs Administration, The Journal of Leadership Studies, NASPA Leadership Exchange, Technology and Higher Education, and Contested Issues in Troubled Times: Student Affairs Dialogues on Equity, Civility, and Safety (Stylus Publishing, 2019). She also served as co-editor and author of the New Directions in Student Services volume Engaging the Digital Generation and the New Directions in Student Leadership volume Going Digital in Student Leadership. In 2023, Dr. Ahlquist was selected as a NASPA Pillar of the Profession, one of the highest honors for the field of student affairs. Josie is a three-time LinkedIn Top Voice in Education has been recognized by Ed Tech Magazine as one of the “Top 50 Must-Read Higher Education Technology Blogs” for five years. Her podcast, Josie and The Podcast, has been featured by The Chronicle of Higher Education and Inside Higher Ed. Her new book, Digital Leadership in Higher Education: Purposeful Social Media in a Connected World was listed as an Amazon #1 new release for college and university student life. Josie received her EdD in higher education leadership from California Lutheran University, an MEd in counseling from Northern Arizona University, and a BA in sociology and human development and family studies from South Dakota State University. Prior to her independent path, Josie spent nearly 15 years on college campuses in areas of student leadership, student activities, residence life, and student affairs communications and marketing. She previous served as a research associate and instructor at Florida State University Leadership Learning Research Center, where her curriculum builds digital literacy and leadership skills for undergraduates to doctoral students. For more information about Josie Ahlquist's research, speaking, coaching, and consulting, visit www.josieahlquist.com . - - - -Connect With Our Host:Jenny Li Fowlerhttps://www.linkedin.com/in/jennylifowler/https://twitter.com/TheJennyLiAbout The Enrollify Podcast Network:Confessions of a Higher Ed Social Media Manager is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too! Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
This week we speak with Auryan Ratliff of Arizona State University about how AI—especially agentic AI—is transforming course design, assessment, and the broader student experience. They explore how moving beyond simple question-and-answer tools to more autonomous, action-oriented systems enables institutions to build more dynamic, personalized, and scalable learning environments. The conversation also tackles the challenges AI introduces—particularly around academic integrity—and how institutions can respond by rethinking assessment itself. Through examples like AI-powered conversational language practice, they highlight a shift toward more authentic, interactive, and human-centered learning experiences. Ultimately, it's a call for institutions to embrace experimentation, invest in culture and collaboration, and actively engage with AI rather than waiting for the “right” moment. Guest Name: Auryan Ratliff - Director of Technology Innovation and R&D at EdPlus at Arizona State University Guest Social: LinkedIn Guest Bio: Auryan Ratliff is the Director of Technology Innovation and R&D at EdPlus at Arizona State University, where he has worked for over a decade across AI, XR and digital learning. He manages a portfolio of emerging technology projects aimed at supporting the student experience. He founded EdPlus' AI product team and led the development of DegreeMe, an AI-powered tool that helps prospective students find the right degree through a personalized quiz. He is also the founder of SPLIT Studio, the student-powered lab focused on creating immersive experiences for ASU Online. SPLIT has also produced work for Dreamscape Learn and ASU partners, including the Hall of Teachers exhibit at the Bishop Museum, created in partnership with the Polynesian Voyaging Society. - - - -Connect With Our Host:Dustin Ramsdellhttps://www.linkedin.com/in/dustinramsdell/About The Enrollify Podcast Network:The Higher Ed Geek is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Writing an RFP can feel overwhelming, especially when you're tasked with creating one for the first time. In this episode of Confessions of a Higher Ed CMO, Jaime Hunt sits down with Louis Miller to demystify the RFP process and share practical advice for higher education marketers navigating agency partnerships, procurement requirements, and major marketing investments. Drawing on years of experience from both the campus and agency sides, they explore what separates effective RFPs from frustrating ones, how institutions can attract stronger vendor responses, and why clarity around goals, timelines, and budgets leads to better outcomes. Whether you're preparing for a website redesign, brand refresh, media campaign, or another strategic initiative, this conversation offers actionable guidance for creating RFPs that drive real results. Guest Name: Louis Miller, Executive Partner, Electric Kite Guest Social: https://www.linkedin.com/in/louismiller/ Guest Bio: Louis Miller is an Executive Partner at Electric Kite, a full-service creative marketing agency specializing in helping higher ed partners tell their stories in engaging ways. He is also General Manager of Volt, where higher ed marketers go to sharpen their skills to be the force that pushes their institutions forward. . He has worked with partners from the Ivy League to K12 and everything in between. Prior to his current roles, Louis held marketing and digital strategy roles at Comcast and Audible.com. - - - -Connect With Our Host:Jaime Hunthttps://www.linkedin.com/in/jaimehunt/https://twitter.com/JaimeHuntIMCAbout The Enrollify Podcast Network:Confessions of a Higher Ed CMO is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too! Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
JC is joined by Element451 Chief Revenue Officer Trey Boyer and VP of Customer Strategy & Technology Kelly Sinacola to discuss the complexities of buying AI in higher education. They examine why many campuses struggle to realize ROI on AI investments, highlight the pitfalls of shiny demos and vaporware, and emphasize frameworks for selecting the right problems to solve. The conversation covers data readiness, the importance of organizational culture, and how successful AI adoption depends on people and process—not just technology. Practical advice is shared for institutional leaders preparing to make significant AI purchases. - - - -Connect With Our Co-Host:Dr. JC Bonillahttps://www.linkedin.com/in/jcbonilla/About The Enrollify Podcast Network:Generation AI is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too! Enrollify is made possible by Element451. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Artificial intelligence is moving faster than most institutions can govern it. For the 64 campuses within the State University of New York (SUNY) system, that challenge became very real when a new system-wide AI policy required every campus to adopt or update AI guidelines by the end of 2026. While many institutions are just beginning the work, SUNY Westchester Community College was already a year ahead. On this episode of Higher Ed Pulse, host Mallory Willsea sits down with Ed Tatton, co-chair of SUNY Westchester's Strategic AI Committee, to discuss what it takes to build meaningful AI governance before a mandate arrives. Drawing from faculty surveys, student feedback, and months of cross-campus collaboration, Ed shares how his institution developed an AI framework rooted in transparency, shared governance, risk management, and practical implementation rather than fear or hype. Together, they explore why governance should come before policy, how institutions can balance innovation with accountability, and what higher ed leaders should prioritize as AI adoption accelerates. Whether you're developing your first AI guidelines or refining an existing strategy, this conversation offers a roadmap for building guardrails that support both innovation and trust. SUNY's Systemwide AI Policy and EOY Deadline - - - -Connect With Our Host:Mallory Willsea https://www.linkedin.com/in/mallorywillsea/https://twitter.com/mallorywillseaAbout The Enrollify Podcast Network:The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
We're pleased this week to chat with Michael Betz of Covista about tackling the growing healthcare workforce shortage through scalable education and AI-driven innovation. They explore how Covista is leveraging its network of institutions—and a new partnership with Google Cloud—to build an AI-powered classroom that enables more personalized, adaptive learning experiences at scale. The conversation also highlights the importance of preparing students with practical AI skills through targeted credentials, ensuring graduates can not only use these tools responsibly but lead innovation in their fields. Ultimately, it's a call for institutions to move beyond experimentation—focusing on intentional, student-centered implementation that combines technology, iteration, and strong change management to drive real impact. Guest Name: Michael Betz - Chief Growth & Innovation Officer and President, Walden University Guest Social: LinkedIn Guest Bio: Michael Betz serves as Chief Growth & Innovation Officer of Covista and President of Walden University. In this expanded role, Betz unites marketing, digital innovation and growth strategy across Covista and its portfolio of institutions—driving greater integration, smarter investment and a more seamless approach to how Covista attracts and engages students. As President of Walden University, Betz leads an institution serving over 50,000 online learners through doctoral, master's, bachelor's and certificate programs that help students advance their education and address critical workforce shortages. In his enterprise role as Chief Growth & Innovation Officer, he oversees marketing and digital strategy across all five institutions—harnessing artificial intelligence and emerging technology to sharpen Covista's competitive position and accelerate growth. Betz empowers his teams to strengthen the student experience while expanding Covista's leadership in nursing, medicine and behavioral health education. Through strategic partnerships, advanced technology and integrated marketing, he helps Covista address urgent healthcare workforce needs—from rural healthcare shortages to the growing demand for mental health professionals. - - - -Connect With Our Host:Dustin Ramsdellhttps://www.linkedin.com/in/dustinramsdell/About The Enrollify Podcast Network:The Higher Ed Geek is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
In this episode of Mission Admissions, host Jeremy Tiers has a conversation with longtime Higher Ed leader, Jennifer McCarrel, who shares insights on building and maintaining a strong team culture. Jenn talks about the importance of authenticity, clarity, adaptability, small acts of appreciation, and more! Guest Name: Jennifer McCarrel, Vice Chancellor for Communications and Marketing, The University of North Carolina at Pembroke Guest Social: https://www.linkedin.com/in/jennifermccarrel/ Guest Bio: Jennifer McCarrel, APR, is a communications and marketing strategist driven by a simple belief: when you tell the right story the right way, you create momentum that changes what's possible. As Vice Chancellor for Communications and Marketing at The University of North Carolina at Pembroke, she leads how the university shows up, connects and grows—overseeing brand, enrollment marketing, media, digital and creative strategy. Jennifer is known for building strong teams, asking the right questions and bringing a clear, intentional approach to aligning storytelling with enrollment, reputation and long-term institutional success. - - - -Connect With Our Host:Jeremy Tiershttps://www.linkedin.com/in/jeremytiers/https://twitter.com/CoachTiersAbout The Enrollify Podcast Network:Mission Admissions is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
JC is joined by Element451's CEO James Novak to explore the shifting landscape of AI and EdTech leadership in higher education. James reflects on his first 100 days, transformational AI strategies, and the emergence of agentic workflows. The conversation unpacks recent industry research, best practices for deploying AI at scale, and actionable advice for higher ed leaders looking to drive impact and student success through AI-enabled labor and process redesign. - - - -Connect With Our Co-Host:Dr. JC Bonillahttps://www.linkedin.com/in/jcbonilla/About The Enrollify Podcast Network:Generation AI is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too! Enrollify is made possible by Element451. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
On this episode of Higher Ed Pulse, host Mallory Willsea sits down with Katy Campbell, newly named CEO of VisionPoint Marketing, for an urgent conversation about the future of search in higher education. Following Google's announcement that AI-powered search is now the default experience for more than a billion users, Katy breaks down what this shift means for enrollment marketers, institutional websites, and the way prospective students discover colleges. Together, Mallory and Katy unpack why traditional SEO strategies are no longer enough, how AI agents are changing the student search journey, and why higher ed institutions need to rethink visibility in a world where students may never even visit a college homepage. Related Links:A New Era for AI Search (Google)Katy's LinkedIn Post - - - -Connect With Our Host:Mallory Willsea https://www.linkedin.com/in/mallorywillsea/https://twitter.com/mallorywillseaAbout The Enrollify Podcast Network:The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Students today aren't just evaluating colleges based on rankings, programs, or amenities — they're asking a much deeper question: Will I feel like I belong here? In this solo episode of Talking Tactics, Safaniya “Safy” Stevenson explores the growing connection between student loneliness, emotional wellness, and higher education marketing. From the rise of “third spaces” to the power of emotionally intelligent campus storytelling, Safy unpacks why the future of enrollment marketing may belong to the institutions that know how to market human connection, not just outcomes. If your campus tour, student experience, or brand messaging still feels transactional, this episode offers a fresh perspective on how to create more resonant, belonging-driven narratives that today's students are craving. - - - -Connect With Our Host:Safaniya Stevensonhttps://www.linkedin.com/in/safaniyastevenson/ About The Enrollify Podcast Network:Talking Tactics is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too! Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Welcome to the next chapter of this Pulse Check Series, Part 3: The Impact of AI on Regional Businesses. On this episode, host Adam HedeBrink-Bruno explores what AI adoption really looks like for small businesses, regional organizations, and community partners navigating rapid technological change. Joined by Marisa Enzinna, Director of Member Relations and Communications at the Ontario County Chamber of Commerce, and Camille Zess, Vice President of Growth at Travel Alliance Partnership, the conversation dives into how organizations are using AI to augment workflows, improve efficiency, and better support their teams and clients. Find out more about what Finger Lakes Community College is doing with AI at the FLX AI Hub. Guest Names: Marisa Enzinna, Director of Member Relations & Communications at the Ontario County Chamber of Commerce Camille Zess, Vice President of Growth at Travel Alliance Partnership Guest Socials: Marisa: https://www.linkedin.com/in/marisa-enzinna/ Camille: https://www.linkedin.com/in/camillezess/ Guest Bios: Marisa Enzinna is the Director of Member Relations and Communications at the Ontario County Chamber of Commerce, where she helps connect and promote local businesses and tell their stories. She has 20+ years of experience in communications, having worked in journalism and non-profit development before joining the Chamber. A proud Ontario County resident, Marisa enjoys exploring the Finger Lakes with her family and pack of rescue pups. Camille Zess is a strategic marketing leader who works with destination organizations to develop high-level marketing strategies and align stakeholders around a shared vision. She is actively engaged in the marketing AI space, having attended MAICON 2024 and serving on the TAP AI Committee, where she helps shape AI policy and education for the TAP community of travel industry professionals. She is passionate about helping people make sense of AI and apply it in practical, meaningful ways. - - - -Connect With Our Host:Mallory Willsea https://www.linkedin.com/in/mallorywillsea/https://twitter.com/mallorywillseaAbout The Enrollify Podcast Network:The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
On this episode of Confessions of a Higher Ed Social Media Manager, host Jenny Li Fowler sits down with Aubrey Ugorowski, communications specialist for the Department of Materials Science and Engineering at the University of Wisconsin–Madison, to unpack how social listening can completely reshape a higher ed content strategy. Working as a communications team of one, Aubrey shares how she balances social media alongside donor communications, email campaigns, and other responsibilities while still building a consistent, audience-focused presence online. Guest Name: Aubrey Ugorowski, Communications Specialist, the University of Wisconsin–Madison, Department of Materials Science and Engineering Guest Social: LinkedIn Guest Bio: Aubrey Ugorowski is a communications specialist at the University of Wisconsin–Madison, where she supports digital strategy and storytelling for the Department of Materials Science and Engineering. She began her career as a sound engineer and production lead before pivoting during the pandemic and finding a home in higher education. Today, she draws on her multimedia background to create clear, accessible content that strengthens the department's digital presence. - - - -Connect With Our Host:Jenny Li Fowlerhttps://www.linkedin.com/in/jennylifowler/https://twitter.com/TheJennyLiAbout The Enrollify Podcast Network:Confessions of a Higher Ed Social Media Manager is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too! Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
In this week's episode, we speak with Dr. Rachel Bowser of Agnes Scott College about redefining AI fluency as a core component of a liberal arts education. Rather than focusing on technical skills alone, they explore how teaching students to critically evaluate AI—understanding its biases, limitations, and role in learning—can strengthen their ability to think, question, and make meaning. The conversation also highlights how embedding AI literacy alongside experiential learning—like global travel and workplace immersion—creates more equitable, high-impact opportunities for students. Ultimately, it's a call for institutions to shift from gatekeeping knowledge to expanding access, ensuring all students are equipped to navigate an AI-driven world with confidence and curiosity. Guest Name: Dr. Rachel Bowser - Vice President for Academic Affairs and Dean of the College, Agnes Scott College Guest Social: LinkedIn Guest Bio: Dr. Rachel Bowser brings extensive academic leadership experience and scholarly expertise to her role as vice president for academic affairs and dean of the college at Agnes Scott College. Dr. Bowser provides strategic vision for the institution's academic program, faculty development, and academic support services, with leadership that encompasses curriculum innovation, faculty recruitment and retention, and the cultivation of an inclusive learning environment. Dr. Bowser's academic journey reflects a deep commitment to the liberal arts. She earned her BA in English from Grove City College, her MA in English from West Virginia University, and her PhD in English from Emory University, where rigorous training in literary scholarship prepared her for a distinguished career in both teaching and academic leadership. - - - -Connect With Our Host:Dustin Ramsdellhttps://www.linkedin.com/in/dustinramsdell/About The Enrollify Podcast Network:The Higher Ed Geek is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Jaime Hunt sits down with Eden Bloss, Chief Marketing Officer at UNC Asheville, to explore how faculty thought leadership can strengthen institutional brand, reputation, and visibility. Together, they discuss why faculty experts are one of higher education's most powerful storytelling assets, especially when their research and expertise connect to timely conversations in the media, on LinkedIn, and across digital channels. Guest Name: Eden Bloss, Chief Marketing Officer, UNC Asheville Guest Social: https://www.linkedin.com/in/eden-bloss-46a796ba/ Guest Bio: Eden brings more than two decades of experience in strategic marketing communications to UNC Asheville in both corporate and agency settings, as well as a depth of experience in higher education within the UNC System. As Associate Vice Chancellor for Communications at UNC Greensboro, she led a team of communications professionals – editorial writers, social media managers, multimedia specialists, in addition to a group of cross-functional communicators across the university's schools and programs. With expertise in crisis communication, brand and image development, media relations, website development, strategic and celebrity partnerships, brand ambassadors and community and government relations, Eden has a proven track record for developing collaborative relationships, creating a positive and productive team culture with a commitment to delivering results that exceed expectations. She is on the Board of Directors for PublicEd Works, a non-partisan 501(c)(3) charitable organization that focuses on increasing residents' knowledge of public education in North Carolina, a CASE Awards Circle of Excellence Judge, Women in Leadership and PRSSA mentor. An avid runner, she has completed multiple marathons, including Boston and Marine Corps, and enjoys hiking across national parks – Big Bend, Yellowstone and the Grand Tetons are recent favorites. She is married with two adult children. - - - -Connect With Our Host:Jaime Hunthttps://www.linkedin.com/in/jaimehunt/https://twitter.com/JaimeHuntIMCAbout The Enrollify Podcast Network:Confessions of a Higher Ed CMO is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too! Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
In this episode of Higher Intelligence, JC is joined by Andrea Gilbert from Everspring to examine why most AI pilots in higher education fail to scale, emphasizing the crucial role of leadership and change management over technology itself. They explore actionable frameworks for moving from pilot to implementation, the importance of measurable outcomes, and how institutions can redesign workflows for sustainable AI adoption, with insights drawn from leading industry research and real-world campus experiences. - - - -Connect With Our Co-Host:Dr. JC Bonillahttps://www.linkedin.com/in/jcbonilla/About The Enrollify Podcast Network:Generation AI is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too! Enrollify is made possible by Element451. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
On this episode of Higher Ed Pulse, host Mallory Willsea sits down with Ed Cabellon, Interim Vice President for Student Experience at Frederick Community College, for a behind-the-scenes conversation about what it actually takes to build an enterprise AI strategy in higher education. Rather than rushing into flashy AI pilots or chasing trends, Ed shares how FCC spent months laying the groundwork for a sustainable, institution-wide AI roadmap rooted in governance, collaboration, and operational readiness. Together, Mallory and Ed unpack the realities of leading AI transformation on campus, including how to align cabinet leadership, faculty innovation, IT infrastructure, and institutional priorities before bringing in outside consultants. - - - -Connect With Our Host:Mallory Willsea https://www.linkedin.com/in/mallorywillsea/https://twitter.com/mallorywillseaAbout The Enrollify Podcast Network:The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
If your campus has plenty of AI activity but remains a little light on the strategy, you're not alone. Many higher education institutions are running lots of experiments without a clear path to scale the right ideas responsibly. This leaves faculty and staff reinventing the wheel rather than moving forward together. In this episode, we go behind the scenes to explore the supports that shift individual experiments to structured pilots with potential for broader implementation. We'll talk about microgrants, stipends, professional learning, and lightweight governance that doesn't kill momentum. Find out more about what Finger Lakes Community College is doing with AI at the FLX AI Hub. Sources: Consumer Protection Group Unveils Student AI Bill of Rights - https://www.insidehighered.com/news/quick-takes/2026/04/06/consumer-protection-group-unveils-student-ai-bill-rights Student AI Bill of Rights - https://static1.squarespace.com/static/68a733df04d0801eecae5b19/t/69cedec77dde6c68e2cfa5e7/1775165133320/Student+AI+Bill+of+Rights.pdf - - - -Connect With Our Host:Mallory Willsea https://www.linkedin.com/in/mallorywillsea/https://twitter.com/mallorywillseaAbout The Enrollify Podcast Network:The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
We welcome Montana Houston, founder of rYOUminate, to the show this week to chat about addressing the “hidden curriculum” of higher education—life skills like financial literacy, career readiness, and self-advocacy that many students are expected to know but are rarely taught. They explore how gaps in infrastructure and capacity have left institutions struggling to deliver this support at scale, and how personalized, tech-enabled solutions can help bridge the divide. Guest Name: Montana Houston - CEO & Founder @ rYOUminate Guest Social: LinkedIn Guest Bio: Montana Houston is the founder of rYOUminate, a life skills edtech company personalizing adulthood for 18 to 30-year-olds and the higher education institutions that support them. As a first-generation college student at the University of Southern California, she experienced firsthand how much of adulthood is shaped by unspoken expectations. She founded rYOUminate to make those expectations visible, navigable, and less isolating. Today, rYOUminate delivers research-backed programming, reflection-driven tools, and thoughtful resources that help young adults build confidence in life's biggest transitions. Through work with customers such as the University of Washington and YMCA of King County, the company has driven a 2.5x increase in confidence and a 5x increase in knowledge among participants. Montana brings experience across law, financial literacy, and inclusion-focused leadership, and her work has been recognized by SXSW EDU, Venture Black, Urban Impact, and Business Impact Northwest. - - - -Connect With Our Host:Dustin Ramsdellhttps://www.linkedin.com/in/dustinramsdell/About The Enrollify Podcast Network:The Higher Ed Geek is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
In this episode of Mission Admissions, host Jeremy Tiers has a conversation with Sarah Pelyhes, a first year counselor who was recently honored with MACAC's Rising Star Award. Sarah shares some of the lessons she's learned in year one, as well as how to grow as a new professional working in the Higher Ed space. Guest Name: Sarah Pelyhes, International Recruitment Coordinator & Admissions Counselor, Kalamazoo College Guest Social: https://www.linkedin.com/in/sarah-pelyhes/ Guest Bio: Sarah Pelyhes is the newly appointed International Recruitment Coordinator, and an Admissions Counselor at Kalamazoo College. Prior to stepping into her role at K, she received her Master in Global Higher Education at the Universidad de Alcala de Henares, and taught ESL at a local primary school. Sarah is a graduate of Hope College. - - - -Connect With Our Host:Jeremy Tiershttps://www.linkedin.com/in/jeremytiers/https://twitter.com/CoachTiersAbout The Enrollify Podcast Network:Mission Admissions is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Related Links:Mastering the Art of Visual Storytelling in Higher Education MarketingThink before you ink: The Three Principles Behind Every Digital Transformation that Actually Work“Beyond the Facelift: Navigating the Website Redesign Journey”“Engaging with ‘First Generation' Prospects: The Power of Visual Storytelling”“The Enormity of Inclusion: The Importance of Authenticity over Aspiration” - - - -Connect With Our Host:Mallory Willsea https://www.linkedin.com/in/mallorywillsea/https://twitter.com/mallorywillseaAbout The Enrollify Podcast Network:The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
In this bonus episode recorded live at the ASU+GSV summit in San Diego, we chatted with Raghu Krishnaiah from the University of Phoenix about how AI is being used to identify and close skills gaps between education and the workforce. They explore how embedding skills-based learning, aligning employer needs with curriculum, and leveraging data-driven insights can better prepare students—especially working adults—for evolving career demands. The conversation also highlights broader implications for employers and institutions, emphasizing the need for continuous learning, faster adaptation, and greater collaboration across the ecosystem to ensure individuals aren't left behind in an AI-driven economy. Check out University of Phoenix's recent Career Optimism Index to learn more about the research that was referenced throughout this conversation. Guest Name: Raghu Krishnaiah, COO, University of Phoenix Guest Social: LinkedIn Guest Bio: Raghu Krishnaiah serves as the chief operating officer at University of Phoenix, where he is instrumental in the transformation of the University and responsible for all operating strategy and results. As part of his responsibilities, Krishnaiah oversees all student academic, financial aid, enrollment, technology and career advising; corporate, tribal and community college relationships; product development; operational analytics; regional campuses; and business innovation. Krishnaiah is an innovative leader experienced in turning transformative products and business concepts into successful global companies by bridging the gap between strategy and execution. He holds strong expertise in data monetization and analytics that drives faster, more accurate decision-making in start-ups, turnarounds and Fortune 500 companies. His career as a seasoned change agent and strategist spans more than 20 years of progressive P&L management, strategy, sales and marketing, product development, operations, technology and Board responsibilities. - - - -Connect With Our Host:Dustin Ramsdellhttps://www.linkedin.com/in/dustinramsdell/About The Enrollify Podcast Network:The Higher Ed Geek is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Mastering AI tools and techniques takes time. In this episode, we share how community colleges can become the region's trusted AI onramp by offering accessible, mission-aligned AI literacy programming for students, employees, and community members. We'll break down how to approach AI as a critical mindset rather than a technical skill set. Learn about the values behind our AI model and the practical decisions that make it work. We'll address the tensions and uncomfortable realities driving this work, including AI overreliance, academic integrity, and workforce disruption. Finally, we'll examine how AI literacy can support college goals and leave you with a guide to building an onramp for your community. Find out more about what Finger Lakes Community College is doing with AI at the FLX AI Hub. Sources: HBR - AI-Generated “Workslop” Is Destroying Productivity: https://hbr.org/2025/09/ai-generated-workslop-is-destroying-productivity MIT - The GenAI Divide STATE OF AI IN BUSINESS 2025: https://mlq.ai/media/quarterly_decks/v0.1_State_of_AI_in_Business_2025_Report.pdf Guest Names: Debora Ortloff, Vice President for Strategic Initiatives and Assessment, FLCC Dave Ghidiu, Associate Professor of Computing Sciences, FLCC Guest Socials: Debora: https://www.linkedin.com/in/deboraortloff Dave: https://www.linkedin.com/in/daveghidiu/ Guest Bios: Debora Hinderliter Ortloff, Ph.D., is VP of Strategic Initiatives and Assessment at FLCC and co-leads our AI work. She prides herself on being a leader who can facilitate change by serving as a thought partner and problem-solver, helping faculty and staff with great ideas and passion move forward towards innovation. In our AI work, she also helps design training around AI for data, authentic assessment, and policy creation. In addition to this work, Debora leads strategy at the College and consults extensively with the U.S. Department of Education. She holds a Ph.D. from Indiana University Bloomington and lives with her husband and two sons in Canandaigua, NY. Dave Ghidiu is an Assistant Professor of Computing Sciences at Finger Lakes Community College; he has spent more than two decades helping students and educators build confidence with technology. His work at FLCC's Center for Teaching and Learning has deepened his commitment to accessible, practical professional development - equipping faculty and staff with tools and strategies they can use immediately in their classrooms and workflows. In recent years, Dave has immersed himself in the world of artificial intelligence. He leads the AI Microcredential Program, serves as AI Strategist for the FLX AI Hub, and regularly delivers workshops, webinars, and keynote presentations to educators, healthcare professionals, and business leaders across Upstate New York. Guided by the philosophy that "you can't AI wrong," Dave is passionate about lowering the barrier to AI adoption and helping people at every skill level find their on-ramp to this transformative technology. - - - -Connect With Our Host:Mallory Willsea https://www.linkedin.com/in/mallorywillsea/https://twitter.com/mallorywillseaAbout The Enrollify Podcast Network:The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Jenny Li Fowler sits down with Erica Colaianne, Director of Content Strategy and Audience Development at the University of Michigan, and Kellen Manning, Director of Digital and Social Media Content at Penn State University, for an honest conversation about how social media in higher education has evolved over the last decade. From the early days of Twitter and live tweeting to today's algorithm-driven, entertainment-focused landscape, the trio reflects on what's changed, what hasn't, and what higher ed marketers need to rethink moving forward. This episode is packed with practical insights for enrollment marketers, higher education content marketing professionals, and social strategists navigating today's increasingly fragmented digital ecosystem. The conversation explores platform evolution, social listening, audience engagement, crisis communications, and the growing role of social media in institutional strategy. Guest Names: Kellen Manning, Director of Digital and Social Media Content Erica Colaianne, Director of Social Media, University of Michigan Guest Socials: Kellen: LinkedIn Erica: LinkedIn Guest Bios: Kellen: As director of digital and social media content, Kellen builds, executes and oversees the University's earned digital social strategy and content channels such as @penn_state, @psuresearch, @nittanylion, LinkedIn, Facebook, and Instagram. He uses digital storytelling to establish a meaningful connection between the University brand and its core audiences by highlighting research from across Penn State, serving as a sounding board and counselor for communicators across the Commonwealth, engaging with communities through social channels, and establishing strategies that are tied to key presidential priorities. Before joining Penn State, Kellen worked as the assistant director of communications for the Massachusetts Institute of Technology's admissions office. In this role, he built a deep bench of student creators who developed content ranging from emails/newsletters, webtoons, animated videos, vlogs, discord servers, print pieces, social media campaigns, Spotify playlists, and various other initiatives with a strong focus on amplifying the voices and talents of the MIT community. Over the course of his career, Kellen has worked in communications for admissions, athletics, alumni, student life, and undergraduate relations. Kellen holds a master's degree in journalism and mass communication, with a concentration on public relations from Point Park University. Erica: Erica Colaianne is the Director of Content Strategy and Audience Development at the University of Michigan where she spearheads the content strategy for the University of Michigan portfolio of digital platforms. Erica leads the university's social media team that creates dynamic and engaging content for audiences of more than 2.9 million. She fosters a collaborative environment that demonstrates the impact of the institution and tells the stories of Wolverines' experiences through authentic approaches. She previously worked in communications and marketing at Wayne State University and prior to joining the higher education community she led communications and marketing efforts for a range of organizations including healthcare, media companies and nonprofits. She has degrees from Wayne State University and Eastern Michigan University. - - - -Connect With Our Host:Jenny Li Fowlerhttps://www.linkedin.com/in/jennylifowler/https://twitter.com/TheJennyLiAbout The Enrollify Podcast Network:Confessions of a Higher Ed Social Media Manager is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too! Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
We're pleased to welcome back Shai Reshef, founder of University of the People, to the show to talk more about his institution's unique tuition-free, globally accessible model. We explore how aligning academic programs with workforce demand, while maintaining a strong foundation in critical thinking and general education, can create more equitable and sustainable pathways for students worldwide. The conversation also highlights the rise of stackable certificates, the importance of affordability and relevance, and why institutions must rethink traditional structures to better serve today's learners and remain viable in a rapidly changing landscape. Guest Name: Shai Reshef - President and Founder of University of the People Guest Social: LinkedIn Guest Bio: An educational entrepreneur, Shai Reshef has over 25 years of experience in the international education market. Currently he is the President and Founder of University of the People. Previously, Shai served as Chairman of the Kidum Group, a for-profit educational services company. He also chaired KIT eLearning, the online learning partner of the University of Liverpool and the first online university outside of the United States. - - - -Connect With Our Host:Dustin Ramsdellhttps://www.linkedin.com/in/dustinramsdell/About The Enrollify Podcast Network:The Higher Ed Geek is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Jaime Hunt sits down with Abbigail Tumpey, Vice President for Institute Communications at Georgia Tech, to unpack how AI in higher education is reshaping the future of enrollment marketing, communications strategy, and institutional leadership. From synthetic audience testing to AI-powered workflow optimization, Abbigail shares how Georgia Tech is embedding artificial intelligence into the fabric of its communications culture. The conversation explores what it actually looks like to operationalize AI across a university marketing team — not just experiment with it. If you're wondering how higher education marketers can move beyond AI hype and start building smarter systems, this episode offers one of the most practical and visionary conversations in higher education podcasts today. Guest Name: Abbigail Tumpey, Vice President for Institute Communications at the Georgia Institute of Technology Guest Social: LinkedIn Guest Bio: Abbigail Tumpey is the vice president for Institute Communications at the Georgia Institute of Technology, where she leads the Institute's marketing and communications strategy. As Chief Communications Officer, she oversees brand and reputation management across media relations, events, research communications, marketing and internal communications, executive communications, creative services, and digital strategy. Prior to joining Georgia Tech, Abbigail spent 25 years at the Centers for Disease Control and Prevention (CDC), including 21 years in senior communication leadership roles. She served as head of communications from March 2021 to March 2022, overseeing the agency's communication efforts during the COVID-19 emergency response. In that role, she reimagined CDC's communications function and led the agency's largest communications reorganization in more than a decade. During her tenure at CDC, Abbigail expanded clinical outreach capacity and built public-private partnerships and coalitions that advanced patient safety and public health initiatives. She spearheaded numerous national and international campaigns, including serving as one of the founders of the World Rabies Day initiative in 2007 and overseeing CDC's antibiotic resistance communications from 2009–2016. She also played lead communication roles during major outbreak responses, including the 2012 multistate fungal meningitis outbreak, the 2014–2015 Ebola outbreak, the COVID-19 pandemic, and the 2023 mpox response. In 2016, Abbigail was named one of 36 Champions of PR by PR Week magazine for their inaugural Hall of Femme. In 2021, she was recognized as a PRWeek Health Influencer for shaping the national dialogue around the COVID response, vaccine distribution, booster efforts, and improving health outcomes. Abbigail earned a Bachelor of Science from Michigan State University and a Master of Public Health from the University of South Florida. She is married to influenza researcher Terrence Tumpey and is the proud mother of two sons. - - - -Connect With Our Host:Jaime Hunthttps://www.linkedin.com/in/jaimehunt/https://twitter.com/JaimeHuntIMCAbout The Enrollify Podcast Network:Confessions of a Higher Ed CMO is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too! Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
In this bonus episode recorded live at the ASU+GSV summit in San Diego, we sat down with Kate Valenti, CEO of Unicon, about how higher education institutions must evolve their digital infrastructure to meet changing learner expectations. They explore the growing importance of interoperability, skills data, and learner-centered design—especially as institutions work to connect education more seamlessly with workforce outcomes. The conversation also examines how AI is shaping both opportunity and noise in the market, emphasizing the need for a pragmatic, value-driven approach that balances emerging technology with human expertise, judgment, and long-term strategy. Guest Name: Kate Valenti, CEO, Unicon Guest Social: LinkedIn Guest Bio: Kate Valenti leads Unicon's senior executive team and all aspects of corporate operations. Kate is responsible for the profitable execution of the firm's business strategy, balancing outstanding service to clients, significant impact to learners, and enjoyable work experiences for their employees. Throughout her 20+ year career at Unicon, Kate has previously held key leadership roles including Chief Operating Officer and Senior Director of Integrations and Analytics. Previously, Kate worked at Cap Gemini Ernst & Young as a management consultant with a focus on enterprise application integration. Kate is passionate about the impact that well-designed and well-integrated technology can have on the learning experience. During her career in education, Kate has designed and developed integration strategies, programs, and technical services teams, and has delivered dozens of integrated solutions to the market. - - - -Connect With Our Host:Dustin Ramsdellhttps://www.linkedin.com/in/dustinramsdell/About The Enrollify Podcast Network:The Higher Ed Geek is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
UNC Charlotte is rewriting what modern university advancement can look like—fast, collaborative, and deeply rooted in place. In this episode of Talking Tactics with Safaniya Stevenson, Beth Krigler and Penny Hawkins unpack how the “For the Love of Charlotte” campaign helped fuel a record-breaking surge in giving, including an extraordinary rise in non-alumni engagement and a fundraising trajectory that's set to hit its $500M goal years ahead of schedule. From building a culture of “getting to yes” to breaking down silos across athletics, academics, and alumni relations, this conversation reveals how intentional alignment, shared language, and community-driven strategy can transform fundraising from transactional efforts into sustained momentum. Guest Names: Beth Crigler, Vice Chancellor or University Advancemnt, University of North Carolina Charlotte Penny Hawkins, Deputy Athletic Director, Chief Enterprise Philanthropy Officer, University of North Carolina Charlotte Guest Socials: Penny: https://www.linkedin.com/in/penny-hawkins-cfre-68ab893/ Beth: https://www.linkedin.com/in/beth-crigler-cfre-139889114/ Guest Bios: Penny Hawkins is Deputy Athletic Director and Chief Philanthropy Officer at UNC Charlotte, where she leads philanthropic strategy for Charlotte Athletics while also serving as Associate Vice Chancellor for Development. She has additionally served as Interim Executive Director of the Athletic Foundation since November 2025, guiding a period of accelerated growth in donor engagement and athletic fundraising. Since joining UNC Charlotte in 2021 as Senior Director of Development for Strategic Planning and Gifts, Hawkins has quickly become a central leader in the University's advancement enterprise. In 2022, she was appointed Associate Vice Chancellor for Development, where she has helped shape and execute some of the institution's most ambitious fundraising efforts. Her leadership has been instrumental in advancing the For the Love of Charlotte campaign, a $500 million initiative that has already secured $400 million in commitments and continues to build momentum toward its goal. Hawkins has played a key role in UNC Charlotte's record-setting philanthropic achievements, including contributing to the University's first-ever $100 million fundraising year in FY25 and helping secure transformative gifts such as a $23 million commitment from the Mebane Foundation in support of literacy education. During Niner Nation Gives 2026, she helped lead Charlotte Athletics to a historic performance, more than doubling its previous record with $2.2 million raised through 1,852 gifts. Before joining UNC Charlotte, Hawkins served as a senior consultant with PMA Nonprofit Leadership and held development roles with organizations including Novant Health, KinderMourn, and the Council for Children's Rights. A Certified Fundraising Executive and graduate of UNC Chapel Hill, she is also an active leader within the Association of Fundraising Professionals. Across her career, Hawkins has been recognized for building strong donor relationships, aligning philanthropic strategy with institutional vision, and helping organizations translate momentum into long-term impact—particularly in support of student success and community advancement. Beth Derrick Crigler is vice chancellor for advancement at UNC Charlotte, where she leads the University's philanthropic strategy, alumni engagement, advancement operations, external relations, university events, and communications. She was appointed to the role following a national search, having previously served in the position in an interim capacity since July 2022. Since joining UNC Charlotte in 2018 as associate vice chancellor of development, Crigler has played a central role in advancing the University's fundraising momentum, including helping to complete the $200 million Exponential Campaign, which ultimately closed at more than $218 million. Under her leadership, the University has continued to exceed annual fundraising goals and recently achieved record-setting success with its most successful Niner Nation Gives campaign to date, alongside securing transformative support such as a historic gift from the Mebane Foundation for literacy education and raising more than $60 million toward strategic priorities. A 20-year veteran of the development profession, Crigler has raised more than $130 million for Charlotte-area charitable organizations and more than $1 billion for nonprofits across North Carolina. Prior to UNC Charlotte, she served as senior director of principal and leadership gifts for the Novant Health Foundation and has held leadership roles with organizations including Charlotte Latin School, the U.S. National Whitewater Center, Sharon Towers, and the Cabarrus County Boys & Girls Club. A Certified Fundraising Executive and graduate of the University of South Carolina, Crigler is also active in the broader Charlotte community, serving on the Board of Directors of Charlotte Mecklenburg Housing Partnership and Camp Debbie Lou, a family camp she helped found for children with cancer. - - - -Connect With Our Host:Safaniya Stevensonhttps://www.linkedin.com/in/safaniyastevenson/ About The Enrollify Podcast Network:Talking Tactics is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too! Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
In this bonus episode recorded live at the ASU+GSV summit in San Diego, we sat down with Kaitlin and Peter from Huron about their recent Rise 40 report, which highlights emerging edtech companies reshaping the student lifecycle—from recruitment and retention to career readiness. The report aims to help institutions cut through the noise of AI-driven solutions and make more informed, strategic decisions about digital transformation. The conversation also explores broader trends in the edtech landscape, emphasizing the need for experimentation, clearer proof of impact, and thoughtful adoption of AI as institutions work to improve student outcomes and navigate a rapidly evolving market. Guest Names: Kaitlin Dumont, Higher Education Consulting Director, Huron Consulting Group Peter Stokes, Managing Director, Huron Consulting Group Guest Socials: Kaitlin's LinkedInPeter's LinkedIn - - - -Connect With Our Host:Dustin Ramsdellhttps://www.linkedin.com/in/dustinramsdell/About The Enrollify Podcast Network:The Higher Ed Geek is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Mallory Willsea sits down with Dr. Nick Ladany, President of San Francisco Bay University, to unpack one of the boldest experiments in AI in higher education and student success strategies happening today. Together, they explore how SFBU is designing a human-centered, AI-integrated learning model that prioritizes capability development, workforce readiness, affordability, and access over outdated systems built around seat time and content delivery. - - - -Connect With Our Host:Mallory Willsea https://www.linkedin.com/in/mallorywillsea/https://twitter.com/mallorywillseaAbout The Enrollify Podcast Network:The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
In this bonus episode recorded live at the ASU+GSV summit in San Diego, we spoke with Melissa Morgan, Co-Founder of Coraltalk, about rethinking student assessment in the age of AI. As written work becomes easier to generate with AI, they explore how spoken assessments—like oral defenses and real-time questioning—can better demonstrate true understanding, critical thinking, and authentic learning. The conversation highlights how this moment is less about replacing traditional methods and more about evolving them—using AI to scale more personalized, human-centered approaches that help educators truly see, hear, and support their students. Melissa Morgan - Co-Founder & CEO at Coraltalk Guest Social: LinkedIn Guest Bio: Melissa Morgan is a serial founder, Toptal designer, and DesignLab/GLEAC mentor specializing in digital products and user experience. With a background in psychology and business, she finds the intersection of great design and lucrative strategy. Melissa has worked with startups to Fortune 500s including UEFA, Harvard, NBC Universal, and Forbes. - - - -Connect With Our Host:Dustin Ramsdellhttps://www.linkedin.com/in/dustinramsdell/About The Enrollify Podcast Network:The Higher Ed Geek is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
In this bonus episode recorded live at the ASU+GSV summit in San Diego, we sat down with David Harris about new initiatives from the event organizers aimed at helping higher ed leaders navigate rapid change—from AI disruption to financial and student wellbeing challenges. They discuss the launch of a Higher Education Insights Board and new research into Gen Z's evolving attitudes toward AI, highlighting rising concerns about learning quality and career prospects. The conversation emphasizes the need for collaboration, clear guiding principles, and proactive leadership, positioning this moment not as a crisis but as an opportunity for institutions to rethink their role and shape a more resilient, student-centered future. Guest Name: David Harris - SVP, Higher Education at ASU+GSV Summit Guest Social: LinkedIn - - - -Connect With Our Host:Dustin Ramsdellhttps://www.linkedin.com/in/dustinramsdell/About The Enrollify Podcast Network:The Higher Ed Geek is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
- - - - Connect With Our Host: Mallory Willsea https://www.linkedin.com/in/mallorywillsea/ https://twitter.com/mallorywillsea About The Enrollify Podcast Network: The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too! Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.
This week, Dustin chats with Andy MacIsaac of Laserfiche about how automation, content management, and smarter workflows are reshaping the student experience in higher education. They explore how reducing operational friction—through faster processes, better data visibility, and improved transparency—can build trust with students while also driving enrollment and retention. The conversation highlights how even behind-the-scenes systems play a critical role in shaping student satisfaction, and why institutions must rethink outdated processes to meet modern expectations for speed, service, and digital experiences. - - - -Connect With Our Host:Dustin Ramsdellhttps://www.linkedin.com/in/dustinramsdell/About The Enrollify Podcast Network:The Higher Ed Geek is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
In this bonus episode recorded live at the ASU+GSV summit in San Diego, we spoke with Geordie Hyland from the American College of Education about building a higher ed model centered on affordability, efficiency, and student outcomes. They explore how a fully online, in-house curriculum approach—combined with a focus on employer alignment and continuous improvement—can deliver high-quality education while keeping costs low and minimizing student debt. The conversation highlights the importance of rethinking traditional higher ed structures, emphasizing that institutions must prioritize clear ROI, student value, and sustainable operating models to remain relevant and accessible in today's evolving landscape. Guest Name: Geordie Hyland - President & Chief Executive Officer at American College of Education Guest Social: LinkedIn Guest Bio: Geordie Hyland is the President and Chief Executive Officer of the American College of Education (ACE) and is passionate about strengthening human capital and communities. Geordie's education management experience spans Higher Ed, K12, workforce development, allied health, clinical healthcare, continuing medical education and remedial training in online, virtual reality, simulated, hybrid and in-person modalities. Geordie is a former Googler and graduate of Harvard University, where he received a bachelor's degree in English and American literature as well as a master's in business administration from Harvard Business School. He also received a master's degree in industrial relations and personnel management from The London School of Economics and Political Science. - - - -Connect With Our Host:Dustin Ramsdellhttps://www.linkedin.com/in/dustinramsdell/About The Enrollify Podcast Network:The Higher Ed Geek is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
In this episode of Mission Admissions, host Jeremy Tiers has a conversation with Harrison “Soup” Campbell about self-confidence, personal growth, and career development. They explore early influences, overcoming setbacks, building habits, and embracing failure to achieve success. Guest Name: Harrison Campbell, Chief Growth Officer, Next Grad Guest Social: https://www.linkedin.com/in/harrisoncampbell76/ Guets Bio: Harrison “Soup” Campbell is a student-first higher education leader with expertise in brand building, customer experience, and strategic growth. He serves as Chief Growth Officer at NextGrad, where he leads initiatives to help institutions better communicate their value and connect with today's students. Soup previously held leadership roles at Ardeo Education Solutions and ZeeMee, where he helped build one of the industry's most recognizable student engagement platforms. He also brings campus-based experience from enrollment leadership roles across Indiana. - - - -Connect With Our Host:Jeremy Tiershttps://www.linkedin.com/in/jeremytiers/https://twitter.com/CoachTiersAbout The Enrollify Podcast Network:Mission Admissions is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
In this bonus episode recorded live at the ASU+GSV summit in San Diego, we sat down with David McCool of Muzzy Lane about how AI is reshaping teaching, learning, and assessment through interactive simulations and role-play experiences. They explore how these tools can move beyond traditional content recall to help students practice real-world skills in more engaging, dynamic ways. The conversation highlights the balance between leveraging AI's power and maintaining intentional learning design, emphasizing that while AI can enhance personalization and efficiency, strong structure and human guidance remain essential for meaningful skill development. Guest Name: David McCool - President and CEO at Muzzy Lane Guest Social: LinkedIn Guest Bio: Dave McCool is the President & CEO of Muzzy Lane, a provider of a range of simulation solutions for education and training, utilizing a roleplay format enhanced by AI to provide high quality, flexible, and cost-effective learning and assessment simulations. - - - -Connect With Our Host:Dustin Ramsdellhttps://www.linkedin.com/in/dustinramsdell/About The Enrollify Podcast Network:The Higher Ed Geek is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Mallory sits down with Meredith Rosenberg, co-founder and partner at NU Advisory Partners, to unpack what's really happening behind the scenes in higher education leadership hiring. Drawing from her vantage point at the intersection of higher ed and edtech, Meredith reveals how institutions are approaching executive search—and where they're getting it wrong. The conversation explores leadership turnover, hiring mismatches, and the growing influence of AI in higher education leadership decisions. If you're thinking about your next career move or refining your enrollment marketing strategy, this episode offers a rare inside look. - - - -Connect With Our Host:Mallory Willsea https://www.linkedin.com/in/mallorywillsea/https://twitter.com/mallorywillseaAbout The Enrollify Podcast Network:The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
In this bonus episode recorded live at the ASU+GSV summit in San Diego, we chatted with Joseph Thibault of Cursive Technology about the evolving challenge of academic integrity in the age of AI. They explore how traditional approaches to assessment are no longer sufficient, and why institutions must shift their focus from detecting plagiarism to verifying authentic authorship and ensuring learning is tied to the individual student. The conversation highlights emerging approaches—like behavioral biometrics and student-centered verification tools—that aim to balance trust, flexibility, and accountability. Ultimately, it's a call for higher ed leaders to rethink how learning is assessed and validated in a world where AI is reshaping how work gets done. Guest Name: Joseph Thibault - Founder at Cursive Technology, Inc. Guest Social: LinkedIn - - - -Connect With Our Host:Dustin Ramsdellhttps://www.linkedin.com/in/dustinramsdell/About The Enrollify Podcast Network:The Higher Ed Geek is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
In this bonus episode recorded live at the ASU+GSV summit in San Diego, we spoke with Sara Leoni* of Ziplines Education about how higher education institutions can stay relevant in a rapidly changing skills landscape. They explore the growing importance of non-credit, career-aligned programs—especially in areas like AI—and how partnerships can help institutions deliver timely, workforce-ready training at scale. The conversation highlights the role of continuing education as a strategic asset, the rise of lifelong learning, and why institutions must balance traditional degree programs with more flexible, industry-driven offerings to meet evolving learner and employer needs. *There was a slight audio recording issue that cut the conversation short at the end, so we want to apologize for that hiccup. We nevertheless wanted to make sure we shared this discussion since the majority of the content was still intact. Guest Name: Sara Leoni - CEO at Ziplines Education Guest Social: LinkedIn Guest Bio: With 20+ years of experience spanning management, marketing, and operations, Sara Leoni has built and led high-performing teams across startups and global brands. As CEO of Ziplines Education, a career accelerator that partners with leading colleges and universities to bridge the gap between higher education and industry, she's focused on accelerating growth, delivering results, and shaping the future of education. - - - -Connect With Our Host:Dustin Ramsdellhttps://www.linkedin.com/in/dustinramsdell/About The Enrollify Podcast Network:The Higher Ed Geek is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
In this episode, we're taking a field trip into New York City for a sugar rush and some serious higher-ed talk. We recap our night at the 92nd Street Y, where legendary anchor David Muir interviewed higher-ed expert Jeff Selingo about his new book, Dream School. We dive into the surprising college connection between these two media icons (hint: it all started in a dorm room at Ithaca!) and tackle the "Brand Name Trap"—the immense pressure students feel to chase elite rankings over a "perfect fit." From Emma's bold move to recruit celebrity guests to some serious confusion over marshmallow-topped hot chocolate at Glacé, this episode is the perfect mix of professional insight and father-daughter banter. Whether you're eyeing the Ivies or looking for a hidden gem, join us as we redefine what a "wonderful school" really looks like. - - - -Connect With Our Host:Mallory Willsea https://www.linkedin.com/in/mallorywillsea/https://twitter.com/mallorywillseaAbout The Enrollify Podcast Network:The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
In this episode, Dustin speaks with Brock Price of Terra Dotta about the evolving landscape of global education and the growing complexity behind study abroad and international student programs. They explore how institutions can better support these experiences through smarter systems, improved data visibility, and more coordinated, campus-wide strategies. The conversation highlights why global engagement remains a critical part of higher education—driving student growth, institutional value, and cross-cultural understanding—while emphasizing the need to reduce administrative burden so staff can focus on the human impact of the work. Guest Name: Brock Price - Senior Solutions Engineer at Terra Dotta Guest Social: LinkedIn Guest Bio: Brock Price is a global educator and a Terra Dotta Senior Solutions Engineer working directly with international education professionals. He is passionate about higher ed study abroad and helping professionals optimize their programs and program management. Brock can talk about the value of study abroad overall, the importance of the global educator role and its challenges as well as how optimizing the study abroad processes can help grow study abroad and global exposure in higher ed. - - - -Connect With Our Host:Dustin Ramsdellhttps://www.linkedin.com/in/dustinramsdell/About The Enrollify Podcast Network:The Higher Ed Geek is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Jaime Hunt sits down with Shane Baglini, Executive Director of Marketing and Branding at William & Mary, to unpack one of higher ed's most persistent myths: that marketers from small institutions are somehow less qualified than their counterparts at large universities. This episode dives into how working in under-resourced environments actually sharpens leadership, fuels innovation, and builds resilience. Together, Jaime and Shane challenge outdated hiring biases and offer a compelling case for why “small shop” experience is a competitive advantage in enrollment marketing. Guest Name: Shane Baglini, executive director of marketing and branding at William & Mary Guest Social: https://www.linkedin.com/in/shanebaglini Guest Bio: Shane Baglini serves as executive director of marketing and branding at William & Mary, where he oversees the strategic planning and execution of the University's integrated marketing, multimedia, and creative teams' efforts to create and sustain a comprehensive brand and marketing strategy for William & Mary, strengthening enrollment, advancement and institutional reputation for America's first university. With a decade of experience in higher education, his background spans enrollment marketing, brand and creative strategy, digital transformation, and more. - - - -Connect With Our Host:Jaime Hunthttps://www.linkedin.com/in/jaimehunt/https://twitter.com/JaimeHuntIMCAbout The Enrollify Podcast Network:Confessions of a Higher Ed CMO is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too! Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
In this bonus episode recorded live at the Collegis Education DisruptED summit in Phoenix, we spoke with Dan White from NJIT about the evolution of online education and how institutions can build more effective, integrated digital programs. They explore how shifting away from rigid OPM models toward more flexible, capacity-building partnerships enabled NJIT to refine its recruitment strategy and strengthen internal capabilities. The conversation also highlights the importance of student success initiatives—like proactive coaching and personalized support—in improving retention and creating a more seamless student experience. Ultimately, it's a call for institutions to be intentional, collaborative, and student-centered as they navigate digital transformation and scale online learning. Guest Name: Dr. Daniel White, Associate Provost, New Jersey Institute of Technology Guest Social: LinkedIn - - - -Connect With Our Host:Dustin Ramsdellhttps://www.linkedin.com/in/dustinramsdell/About The Enrollify Podcast Network:The Higher Ed Geek is a part of the Enrollify Podcast Network. If you like this podcast, chances are you'll like other Enrollify shows too!Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.