Direct Sales Done Right

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Let's dive into direct sales done right. We will share how we learned - the hard way - the wrong and right way to do direct sales. You'll learn simple and effective ways to grow your direct sales business through strategies and storytelling in an authentic way because there is room at the table for you, too! Welcome to direct sales done right with Katy Ursta and Melanie Mitro.

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    • May 29, 2025 LATEST EPISODE
    • weekly NEW EPISODES
    • 28m AVG DURATION
    • 332 EPISODES


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    Latest episodes from Direct Sales Done Right

    Episode 328: Breaking Free from Burnout — Redefining Self-Worth in the Work

    Play Episode Listen Later May 29, 2025 30:08


    In this episode of the Direct Sales Done Right podcast, Katy Ursta explores the vital relationship we have with ourselves, emphasizing the importance of self-acceptance and personal growth. She shares her journey through loneliness, radical ownership, and the transformative power of journaling and mindfulness. Katy encourages listeners to embrace their own strength and to reflect on their definitions of success, ultimately guiding them towards a more fulfilling and authentic life.What You'll Learn in This Episode:Growth often occurs during lonely seasons.Radical ownership is essential for self-discovery.Accepting white space can lead to deeper reflection.Journaling helps track personal growth and self-awareness.Success is defined by personal fulfillment, not external validation.Trusting yourself makes you more magnetic to others. Episode Highlights & Time Stamps:06:04 Navigating Loneliness and Personal Growth09:52 Radical Ownership and Self-Discovery13:49 Embracing White Space for Reflection20:03 Journaling as a Tool for Growth23:13 Meditation and Mindfulness on the Pavement25:54 Reconnecting with Self and Setting Boundaries28:05 Encouragement and Self-Reflection Questions Connect with Katy:Instagram: @katywritescontent Website: www.katyursta.comFree Resource: Story Strategy Weekly Drops: https://services.katyursta.com/reriseEnjoyed this episode? Leave a review on [Apple Podcasts/Spotify] and tag me on social media so I can shout you out!

    Episode 327: The Silent Cost of Success: How Your Ambition Might Be Hurting Your Marriage with special guests Tony & Alisa DiLorenzo of One Extraordinary Marriage Podcast

    Play Episode Listen Later May 22, 2025 49:54


    One Extraordinary Marriage Podcast hosts (Tony and Alisa DiLorenzo) join Katy on the Direct Sales Done Right podcast for a powerful and candid conversation on marriage, entrepreneurship, and the challenges that arise when ambitious women pursue big goals. Whether your spouse is involved in your business or not, this episode will help you bridge communication gaps, navigate different personality styles, and reconnect with what matters most—your marriage.What You'll Learn in This Episode:- Why your spouse might not actually be unsupportive—and how to open up a healthier dialogue - Practical strategies to protect your marriage while building a business - How to reconnect emotionally and create a shared vision as a coupleEpisode Highlights:04:45 — Tony & Alisa's honest story of hitting a breaking point in marriage09:20 — The difference between entrepreneurship mindsets19:00 — Communication tips for creatives vs. analytical thinkers29:50 — Boundaries with phone use, business time, and intimacy39:00 — Is your husband unsupportive—or just unsure?54:10 — Should women retire their husbands? A powerful take from both sides!Resources & Links Mentioned:Listen to One Extraordinary Marriage Podcast Book: The 6 Pillars of Intimacy Recommended Episodes:Episode 140: Scheduling SexThe Sex ChallengeMoney and Marriage (series)Connect with Katy: Instagram: @katywritescontent Website: www.katyursta.com Free Resource: Story Strategy Weekly DropsEnjoyed this episode? Leave a review on your favorite podcast platform and tag me on social media so I can shout you out!

    Episode 326: When Business Bonds Break: Navigating Shifts in Direct Sales Friendships

    Play Episode Listen Later May 15, 2025 30:51


    In this episode of the Direct Sales Done Right podcast, Katy Ursta explores the complexities of relationships within the direct sales industry, focusing on friendships. She discusses the impact of direct sales on personal connections, introduces the three affinities that bond female friendships—symmetry, support, and secrecy—and emphasizes the importance of setting healthy boundaries. Katy encourages listeners to reflect on their relationships, identify signs of solid friendships, and understand that not all connections are meant to last a lifetime. What You'll Learn in This Episode:Direct sales can significantly impact personal relationships.Friendships in direct sales often hinge on shared goals and experiences.Symmetry in emotional investment is crucial for lasting friendships.Support should be mutual; both parties need to give and receive.Secrecy fosters trust and intimacy in friendships.Healthy friendships require boundaries to prevent codependency.It's important to celebrate others' successes without comparison.Not all friendships are meant to last; some are for a season or reason.Reflecting on relationships can lead to personal growth.Emotional safety is a key indicator of a solid friendship. Episode Highlights & Time Stamps:00:00 Introduction to Relationships in Direct Sales04:06 The Impact of Direct Sales on Friendships06:50 Three Affinities of Female Friendships15:35 Building Healthy Friendships and Boundaries23:37 Signs of Solid Friendships27:04 Reflection on Relationships and Moving ForwardResources & Links Mentioned:Mel Robbins Podcast:  https://www.melrobbins.com/episode/episode-283/ Connect with Katy:Instagram: @katywritescontent Website: www.katyursta.comFree Resource: Story Strategy Weekly Drops: https://services.katyursta.com/reriseEnjoyed this episode? Leave a review on [Apple Podcasts/Spotify] and tag me on social media so I can shout you out!Audience ConnectionDiscover how top storytellers build content that connects and converts. Follow us!Listen on: Apple Podcasts Spotify

    Episode 325: Relationships in Direct Sales: The Unspoken Rules

    Play Episode Listen Later May 8, 2025 20:26


    In this episode of the Direct Sales Done Right podcast, Katy Ursta introduces a month-long series focused on the importance of relationships in direct sales with 7 reflective questions to ask yourself NOW about your relationships and the impact your business may be having on them.  She emphasizes the need for connection, self-reflection, and the impact of personal relationships on business success. Throughout the month of may, Katy will explore friendships, marriage, and self-worth, providing actionable insights and deep questions for listeners to reflect on their own relationships and growth.In this episode we're getting reflective with some key questions before learning how foster strong relationships. What You'll Learn in This Episode:1) The exact 3-part DM formula I use to create curiosity and connection2) My complete follow-up timeline (what to send, when to send it)3) Real examples of what I say—and why it works to increase conversionsEpisode Highlights & Time Stamps:3:05 The Importance of Strategy and Relationships06:13 Exploring Friendships in Business09:01 Navigating Marriage and Ambition11:52 Self-Reflection and Personal Growth14:50 Deep Questions for Relationship Reflection & Preparation for the month aheadResources & Links Mentioned:Questions for Reflection as we dive into May: -How do I feel about the support I receive (or don't) in my business from the people closest to me and those I work with? -Have I created boundaries that protect my business and my relationships?-Where have I been silencing myself to keep the peace?-What part of my life outside of business feels most strained right now? What feels most joyful? -What relationship in my life is begging for more intentionality?-How do I show up for myself when no one's clapping?Mel Robbins Podcast: It's Not You.  The Real Reason Adult Friendship is So HardOne Extraordinary Marriage PodcastLet's go deeper! Weekly email: https://services.katyursta.com/reriseConnect with Katy:Instagram: @katywritescontent Website: www.katyursta.com Free Weekly Story Strategy Drops: https://www.uwsmarketing.com/reriseLoved this episode? Leave a review on Apple Podcasts or Spotify and tag me @katywritescontent so I can shout you out! Let's keep making social selling simple—and storytelling powerful.

    Epside 324 (Part 2) 17 Sales, 1 Organic Post: My Exact Formula

    Play Episode Listen Later May 1, 2025 26:55


    Ever wonder what happens after someone reaches out about your product? In Part Two of this series, I'm walking you through my exact follow-up strategy—the one that consistently turns interest into income.If you've ever felt awkward or unsure about what to say after sending a cart link, this episode is your script, your system, and your confidence boost. I'm giving you real examples from my DMs, the timeline I use, and the psychology behind what works.Whether you're new to sales or rebuilding your network marketing biz with more heart and honesty—this episode will show you how to follow up with integrity and clarity. What You'll Learn in This Episode:The exact 3-part DM formula I use to create curiosity and connection My complete follow-up timeline (what to send, when to send it) Real examples of what I say—and why it works to increase conversionsEpisode Highlights & Time Stamps:[00:03] – Why most people stop at the first DM—and why you shouldn't [07:15] – The first message I send (real example you can copy) [13:20] – My 3-part DM sequence that builds trust and offers real value [20:40] – The Follow-Up Framework: How often, what to say, and how to stay human [28:10] – Why “not right now” isn't a no—and how to nurture warm leads [32:00] – Final thoughts: You don't need to chase, just serve well and show upResources & Links Mentioned:Free 5-Day Story Strategy Drops: https://www.uwsmarketing.com/rerise Neora Fit Stack Info & Cart Templates (DM me for this resource)Connect with Katy:Instagram: @katywritescontent Website: www.katyursta.com Free Weekly Story Strategy Drops: https://www.uwsmarketing.com/reriseLoved this episode? Leave a review on Apple Podcasts or Spotify and tag me @katywritescontent so I can shout you out!Let's keep making social selling simple—and storytelling powerful.Audience ConnectionDiscover how top storytellers build content that connects and converts. Follow us!Listen on: Apple Podcasts Spotify

    Episode 323: What to Do When Your Personal Brand No Longer Feels Like You

    Play Episode Listen Later Apr 24, 2025 29:03


    Does it feel like you've grown or evolved, but your brand hasn't caught up? Or maybe you've experienced a life quake or you've changed your services/offers and now what used to work doesn't work. Here's what to do when your online presence starts to feel like a version of you that no longer exists.What You'll Learn in This Episode:Going beyond the “box” - what a personal brand needs to be in 2025Embracing your personal evolution Reconnecting with a brand that feels like youEpisode Highlights & Time Stamps:01:11 The Evolution of Personal Branding06:30 Acknowledging Life Shifts and Brand Transformations12:41 Finding Your Authentic Voice18:57 The Power of Storytelling in Branding24:39 Embracing Change and ConnectionResources & Links Mentioned:Story Strategy Weekly Drops: https://www.uwsmarketing.com/reriseConnect with Katy:Instagram: @katywritescontent Website: www.katyursta.comFree Resource: Story Strategy Weekly Drops: https://www.uwsmarketing.com/rerise

    Episode 322: Screw the Pep Talks — Here's How to Really Get Over Failure

    Play Episode Listen Later Apr 17, 2025 24:26


    We often hear generic advice about how you never really fail,” bu maybe that's the wrong way to look at it. Katy explores what it can look like to embrace failure and allow yourself ot move forward from it. With practice (and non generic advice) she reveals how she's been able to cope with a season of failure. What You'll Learn in This Episode:Feeling your way through the failure,how to find the lessons in the failure.  Owning your role in the failure- why extreme responsibility makes all the differenceExecuting from the failure- steps to create a new strategy for executionKaty shares a few of the tools she's been using to create new thought patterns as she's personally been reflecting on her past season of work. Episode Highlights & Time Stamps:[06:04] - Embracing the emotion of the missed goal [11:54] - Your execution strategy minus the hokey pokey[21:20] - Katy provides personal insight into her past failures from the previous seasonConnect with Katy:Instagram: @katywritescontent Website: www.katyursta.comFree Resource: Story Strategy Weekly Drops: https://www.uwsmarketing.com/rerise

    Episode 321: 1 Post, 17 Sales: Steal My Formula

    Play Episode Listen Later Apr 10, 2025 21:46


    In today's episode, we unpack the power of storytelling for your sales.  Katy walks you through the exact formula to ensure that your story is relevant to the audience and positions you as the guide in someone's journey! What You'll Learn in This Episode:The Exact Formula to turn Likes into SalesStorytelling Formula for SalesHow to Become a Guide in Someone's JourneyHighlights from this episode: [04:16] - Katy Explains the Power of Storytelling for Sales[08:59] - Crafting Relatable Content [11:55] - The Formula for Effective StorytellingResources & Links Mentioned:Here is the the post Katy referenced in the podcast.Get weekly storytelling strategies sent right to your inboxConnect with Katy:Instagram: @katywritescontent Website: www.katyursta.comFree Resource: Story Strategy Weekly Drops: https://www.uwsmarketing.com/rerise

    Episode 320: 3 Secret Proven Strategies of the Underdog

    Play Episode Listen Later Apr 3, 2025 28:55


    In this episode Katy shares a personal experience of how the lessons she learned through her current season of business and her previous experience as cancer survivor impacted how she helped her son over a recent adversity. In this episode she shares three examples of underdog mentality every entrepreneur needs. ✨ What You'll Learn in This Episode:

    Episode 319: Lifequakes and the Power of New Beginnings

    Play Episode Listen Later Mar 27, 2025 18:56


    In this deeply personal and heartfelt final episode of the Direct Sales Done Right podcast, Katy Ursta reflects on her journey through grief and joy following a significant transition in her business. With openness and vulnerability, Katy shares the challenges of navigating change in the network marketing industry and the crucial role faith plays in making life-altering decisions.Katy expresses her immense gratitude for her partnership with Melanie and the incredible experiences they've shared throughout their podcasting journey. She explores the coexistence of grief and joy, the impact of lifequakes—those seismic shifts that reshape our lives—and the bittersweet excitement of new beginnings.As Katy embarks on a new chapter in her career, this episode serves as a powerful reminder that it's okay to feel both sorrow and hope simultaneously. Whether you're facing change in your career, business, or personal life, Katy's insights and reflections offer comfort, encouragement, and inspiration.Key Takeaways:The challenges and growth that come with major transitions in business and lifeHow faith guides decision-making during uncertain timesThe coexistence of grief and joy: why it's okay to feel both at onceEmbracing new beginnings with hope and couragePractical advice for navigating change in your own career or lifeJoin Katy as she closes this chapter with grace, gratitude, and excitement for what's to come.Please continue to follow Melanie on her Instagram and through The Women Inspiring Women Podcast. Follow Katy on Instagram Here - Katy Ursta Instagram 

    Episode 318: Starting from Experience: A New Perspective

    Play Episode Listen Later Mar 20, 2025 34:09


    In this heartfelt episode of the Direct Sales Done Right podcast, Katy Ursta opens up about the powerful role mindset plays in entrepreneurship and direct sales. She passionately shares how every setback isn't a failure but rather a precious opportunity to begin again—this time, with the wisdom and experience we've gained. Katy dives deep into the transformative mindset shifts that are essential for true success and offers practical, actionable steps for entrepreneurs who are ready to level up. Katy beautifully touches on the delicate balance of joy and grief, reminding us that growth—both personally and professionally—often thrives in the space where both emotions coexist. It's a conversation full of hope, raw honesty, and inspiration, leaving you feeling empowered to take the next step in your entrepreneurial journey.Follow Melanie and Katy here: Melanie Mitro InstagramKaty Ursta Instagram Direct Sales Done Right InstagramExploring Workplace Mental Health with Dr. Bill HowattLearn the why, what and how of fostering a mentally healthy workplace with Dr Bill Howatt

    Episode 317: Bless, Release and Build: How To Handle Rejection In Your Busines

    Play Episode Listen Later Mar 13, 2025 24:17


    On this episode of The Direct Sales Done Right Podcast, Melanie Mitro gets real about the emotional rollercoaster of direct sales—the self-doubt, the fear of rejection, and the moments when giving up feels easier than pushing forward. She opens up about her own struggles with rejection, sharing the raw, behind-the-scenes moments when she questioned if she was really cut out for this business. But through those tough experiences, she learned that success isn't about having the perfect strategy—it's about believing in yourself when no one else does.Melanie dives into the mindset shifts that helped her turn rejection into resilience, showing how every "no" can actually be a stepping stone to growth. She shares heartfelt stories, practical tips, and powerful strategies to help you follow up with confidence, build authentic relationships, and stay consistent—even when it feels like nothing is working. By the end of this episode, you'll walk away with a renewed sense of purpose, a stronger mindset, and the belief that rejection isn't the end—it's just part of the journey to success.Follow Melanie and Katy here: Melanie Mitro InstagramKaty Ursta Instagram Direct Sales Done Right InstagramExploring Workplace Mental Health with Dr. Bill HowattLearn the why, what and how of fostering a mentally healthy workplace with Dr Bill Howatt

    Episode 316: Confidence, Courage & Lipstick: Lauren Hale on Living Authentically

    Play Episode Listen Later Mar 6, 2025 34:59


    In this episode of the Direct Sales Done Right podcast, hosts Melanie Mitro and Katy Ursta sit down with Lauren Hale, a mature beauty influencer and author, for an inspiring conversation about living unapologetically and rediscovering joy in midlife. Lauren shares her journey from teaching to becoming a business influencer, emphasizing the importance of authenticity, vulnerability, and intentionality in both life and business. Together, they explore the challenges women face as they navigate life transitions, redefine their purpose, and challenge societal norms about aging. Through personal stories and insights, Lauren encourages women over 40 to embrace their journeys, find joy through curiosity and self-reflection, and confidently step into their next chapter.This episode is a powerful reminder that transformation is a gradual process, and self-discovery is an ongoing journey. Lauren, Melanie, and Katy discuss how vulnerability fosters connection, how journaling can help clarify fears and aspirations, and why self-belief is essential in both personal and professional growth. They highlight the importance of embracing change, recognizing that fear and failure often go hand in hand, and understanding that everyone's story shapes their path. Listeners will walk away feeling inspired to show up authentically, trust in their own journeys, and take intentional steps toward fulfillment and success.Lauren Hale is a kindergarten teacher turned mature beauty influencer. Her goal is to teach women over 40 how to make their make-up work for their needs—instead of trying to make their skin work with the trends from 20-year-olds. She has over 800k followers on her social media platforms, and her work has been featured on Good Morning America, the New York Post, and the Daily Sun. She can now add published author to that list as well.She lives in Idaho with her best friend and husband, Nic, and their three teenagers, who keep them busy traveling all over the northwest for a truly astounding number of sports tournaments. (And she wouldn't have it any other way.)You can find her on Instagram, TikTok, or YouTube at @laurenlhale, or visit her website at laurenhalebeauty.com. Follow Melanie and Katy here: Melanie Mitro InstagramKaty Ursta Instagram Direct Sales Done Right InstagramExploring Workplace Mental Health with Dr. Bill HowattLearn the why, what and how of fostering a mentally healthy workplace with Dr Bill Howatt

    Episode 315: The 6 Biggest Mindset Blocks Holding You Back from Growing a Team in Direct Sales

    Play Episode Listen Later Feb 27, 2025 22:10


    In this episode of the Direct Sales Done Right podcast, Melanie Mitro dives into the essential mindset shifts needed to successfully build a team in direct sales. She shares her personal journey, breaking down the common fears and limiting beliefs that hold many direct sellers back from recruiting.Melanie emphasizes that leadership isn't about having all the answers—it's about having the willingness to serve, mentor, and invite others into the opportunity. She reminds listeners that recruiting isn't just for top leaders; anyone willing to lead can build a thriving team. She also breaks down why rejection isn't personal, why people need to hear about an opportunity multiple times before saying yes, and why focusing on action over outcomes is key.If you've ever hesitated to invite others to join your team because of self-doubt or fear of rejection, this episode will give you the confidence and strategies to move forward.Don't forget to subscribe to Direct Sales Done Right so you never miss an episode!Follow Melanie and Katy here: Melanie Mitro InstagramKaty Ursta Instagram Direct Sales Done Right Instagram

    Episode 314: The Storytelling Framework for Direct Sales Success

    Play Episode Listen Later Feb 20, 2025 23:19


    In this episode of Direct Sales Done Right, Katy Ursta dives into the power of storytelling in marketing and how it can transform the way you connect with your audience. She breaks down a simple yet effective storytelling framework—covering the essential elements of a compelling narrative, from setting the stage to creating rising tension, delivering a climactic moment, and wrapping up with a resolution.Using relatable examples, including moments from Friends, Melanie illustrates how great storytelling isn't just for TV—it's a game-changer for direct sales. Whether you're crafting social media content, hosting live videos, or sharing your personal journey, this episode will help you create stories that truly resonate.Follow Melanie and Katy here: Melanie Mitro InstagramKaty Ursta Instagram Direct Sales Done Right Instagram

    Episode 313: 3 Tips to Becoming a Sales Ninja When You Are a Disheveled Mess

    Play Episode Listen Later Feb 13, 2025 15:57


    In this episode of The Direct Sales Done Right Podcast, Katy shares a recent realization about her business—there are areas that have become a bit disheveled. But instead of getting overwhelmed, she's tackling it head-on! If you've ever felt like things are slipping through the cracks, this episode is for you. Katy walks through three powerful tips and strategies to help you clear the mental and physical clutter, get back on track, and reignite your productivity. Plus, she dives into the art of following up and becoming a confident closer. Learn how to follow up effectively, stay top of mind, and turn those “maybes” into “yeses” with ease. Whether it's your business, home, or life, these actionable steps will help you reset, feel more in control, and finish strong. Tune in for the inspiration and tools to turn chaos into clarity, nail down follow-ups, and become a confident closer!Follow Melanie and Katy here: Melanie Mitro InstagramKaty Ursta Instagram Direct Sales Done Right Instagram

    Episode 312: What To Do On Day 2

    Play Episode Listen Later Feb 6, 2025 25:18


    January sets the foundation, but February is where we refine, adjust, and push forward. In this episode of The Direct Sales Done Right Podcast, Melanie Mitro reflects on what she learned—both personally and in business—and how to align our words with our actions. Whether January was a strong start or felt like a struggle, February is an opportunity to shift, grow, and create more peace and success.She dives into what hard work is holding you back, where you need to pivot, and how to rewire your mindset for sustainable success. Let's make month two even stronger than month one.Check Your Direct Sales Done Right Planner Here!Become a Chic Influencer Collective member hereUse SAVEMONTHLY12 to save on your membership! Follow Melanie and Katy here: Melanie Mitro InstagramKaty Ursta Instagram Direct Sales Done Right Instagram

    Episode 311: Lessons From The Trenches Of The Rebuild

    Play Episode Listen Later Jan 30, 2025 30:14


    In this episode, Katy Ursta and Melanie Mitro share their inspiring journey of transitioning into new direct sales ventures after parting ways with their previous company. They dive into the challenges and rewards of starting fresh, offering valuable insights on personal growth and the strategies they're implementing to help others thrive in direct sales.This candid conversation highlights the importance of creating peace in both business and life, the joy found in the process, and the power of building authentic connections. Katy and Melanie emphasize the value of collective learning, setting boundaries, and embracing the journey, even as seasoned professionals.HIGHLIGHTS: 02:30 Transitioning to New Direct Sales Ventures05:53 Personal Growth and Learning Curves10:48 Creating Peace in Business and Life15:50 Finding Joy in the Process20:48 Building Authentic Connections25:40 Collective Learning and Future DirectionsCheck Your Direct Sales Done Right Planner Here!Become a Chic Influencer Collective member hereUse SAVEMONTHLY12 to save on your membership! Follow Melanie and Katy here: Melanie Mitro InstagramKaty Ursta Instagram Direct Sales Done Right Instagram

    Episode 310: Overcoming Self-Sabotage in Your Direct Sales

    Play Episode Listen Later Jan 27, 2025 31:00


    In this episode of the Direct Sales Done Right podcast, Melanie Mitro and Katy Ursta dive deep into the challenges many face when it comes to staying motivated and building momentum in direct sales and network marketing as the new year begins. They share insightful analogies from fitness and personal development, drawing parallels between personal growth and business success.Throughout the conversation, Melanie and Katy explore how accountability, connection, and emotional growth play pivotal roles in achieving goals. They emphasize the importance of planning, consistency, and maintaining a positive mindset to navigate the inevitable ups and downs of both business and personal development.Tune in now to gain the strategies and insights you need to start the year strong and keep your momentum going in your business!HIGHLIGHTS: 02:51 - The Gym Membership Analogy06:06  - Accountability and Connection in Business08:49 - Visualizing Goals and Emotions11:46 - Finding Joy in Daily Activities14:55 - Planning for Success18:03 - The Importance of Consistency20:54 -Mindset and Emotional Growth23:44 -Commitment to Long-Term GoalsCheck Your Direct Sales Done Right Planner Here!Become a Chic Influencer Collective member hereUse SAVEMONTHLY12 to save on your membership! Follow Melanie and Katy here: Melanie Mitro InstagramKaty Ursta Instagram Direct Sales Done Right Instagram

    Episode 309: Words That Work: Using Your Word of the Year to Stay Focused and Fulfilled

    Play Episode Listen Later Jan 16, 2025 26:19


    In this episode of the Direct Sales Done Right podcast, hosts Katy Ursta and Melanie Mitro dive into the powerful concept of choosing a "word of the year" to guide personal and professional growth. With their own words—"joy" and "peace"—as examples, they discuss how these intentional choices can act as compasses for decision-making, keeping you accountable and aligned with your values. Katy and Melanie share practical tips for staying focused on your word throughout the year while embracing simplicity, maintaining accountability, and finding fulfillment in the process.Whether you're looking for more clarity, balance, or motivation, this episode will inspire you to embrace a word that resonates deeply and helps you thrive in 2025.Choose your word of the year today! Share it with us on Instagram by tagging @DirectSalesDoneRight, @MelanieMitro, and @KatyWritesContent, and use the hashtag #DirectSalesDoneRight. Let us know how your word is guiding you in 2025!HIGHLIGHTS: 01:45 Finding Joy in the Journey05:47 Using Your Word as a Guiding Principle10:13 The Importance of Peace and Simplicity14:39 Hard Work and Accountability19:03 Taking Faith-Filled Steps ForwardCheck Your Direct Sales Done Right Planner Here!Become a Chic Influencer Collective member hereUse SAVEMONTHLY12 to save on your membership! Follow Melanie and Katy here: Melanie Mitro InstagramKaty Ursta Instagram Direct Sales Done Right Instagram

    Episode 308: Set Yourself Up For A Transformational 2025 With Our Goal Setting Success Framework

    Play Episode Listen Later Jan 9, 2025 34:15


    On this episode of Direct Sales Done Right Podcast, Katy Ursta and Melanie Mitro explore the transformative power of goal setting as you prepare for the new year. Through personal stories and actionable advice, they break down the key elements of effective goal planning, including the importance of vision casting, crafting SMART goals, and staying emotionally connected to what you want to achieve.Learn how identifying your "push goal" can create a domino effect, why daily action steps are non-negotiable, and how monitoring your progress ensures long-term success. Plus, discover why consistency, even in the mundane, is the secret ingredient to achieving big wins in your direct sales business and personal growth.Tune in for an inspiring conversation that will empower you to take charge of your goals and create lasting success—because you never know when the next big opportunity will arise.HIGHLIGHTS: 03:06 - The Journey of Goal Setting: Personal Experiences06:01 -Understanding Your Push Goal08:59 -Crafting SMART Goals11:53 -Action Steps and Progress Monitoring21:02 -The Importance of Daily Actions26:58 -Staying Committed to Your GoalsVision Board Party RecordingEnd Of Year ReflectionCheck Your Direct Sales Done Right Planner Here!Become a Chic Influencer Collective member hereUse SAVEMONTHLY12 to save on your membership! Follow Melanie and Katy here: Melanie Mitro InstagramKaty Ursta Instagram Direct Sales Done Right Instagram

    Episode 307: Looking Back on 2024 and What Almost Broke Us & What Made Us Stronger and More Equipped to Handle Success in 2025

    Play Episode Listen Later Jan 2, 2025 33:26


    In this episode of Direct Sales Done Right Podcast, Melanie Mitro and Katy Ursta reflect on the challenges and growth opportunities that came with the tumultuous year of 2024. Together, they share personal and professional obstacles they faced, offering insights on how adversity can be a powerful teacher.The conversation highlights the importance of learning from setbacks, communicating effectively in business partnerships, and avoiding emotional decision-making. Melanie and Katy also discuss how faith and purpose can provide clarity during uncertain times, inspiring listeners to embrace discomfort as part of their journey toward personal and professional development.Key Takeaways:2024 brought unique challenges for many, including the hosts.Reflecting on experiences helps uncover valuable growth opportunities.Effective communication is crucial for overcoming obstacles in partnerships.Emotional decision-making often leads to poor outcomes.Faith and clarity can guide decision-making during tough times.Growth requires embracing discomfort and setting smaller, achievable goals.Challenges have purpose and can lead to personal development.Support from loved ones can bring perspective and strength.Keep dreaming big, even when faced with setbacks.HIGHLIGHTS: 04:12 -Lessons Learned: Growth Through Adversity16:39 - Communication: The Key to Overcoming Obstacles17:00 -Making Decisions Amid Emotional Chaos27:04 -Faith and Purpose: Finding Clarity in UncertaintyCheck Your Direct Sales Done Right Planner Here!Become a Chic Influencer Collective member hereUse SAVEMONTHLY12 to save on your membership! Follow Melanie and Katy here: Melanie Mitro InstagramKaty Ursta Instagram Direct Sales Done Right Instagram

    Episode 306: Steps For Fail-Proofing Your 2025 Business Strategy & Goals

    Play Episode Listen Later Dec 26, 2024 29:48


    We are wrapping up 2024!! Say What!? On this episode of the Direct Sales Done Right podcast, Melanie and Katy take a deep dive into the art of year-end reflection. Together, they explore what it means to close the year with intention, why it's essential to evaluate both your wins and struggles and how reflection can set you up for success in 2025.Melanie and Katy share their personal growth journeys from 2024, including their biggest wins, the lessons they've learned, and the challenges they've faced. This candid conversation will inspire you to look inward, celebrate your progress, and create a plan for continuous growth in the year ahead.This is your guide to reflecting on whether your work this year brought you joy and peace, while also identifying the moments where things may not have gone as planned—and why.Don't miss this heartfelt and practical episode designed to help you close the year strong!HIGHLIGHTS: 1:34 What is an end-of-year reflection? Why should you do an end-of-year reflection? 4:12 The importance of reflection and some areas to reflect on. 6:00 Melanies reflection of growth over 2024. 8:04 Katys reflection of growth over 2024. 12:54 Focusing on the areas of business that bring you fulfillment. 16:28 How did your projects throughout the year make you feel? 18:00 Ideas for planning your 2025. 20:19 Shifting daily habits to help you build a more successful business. 25:17 After your 2024 reflection, it is time to set your 2025 goals! Check Your Direct Sales Done Right Planner Here!Become a Chic Influencer Collective member hereUse SAVEMONTHLY12 to save on your membership! Follow Melanie and Katy here: Melanie Mitro InstagramKaty Ursta Instagram Direct Sales Done Right InstagramWorld of Work Experts on the People and Performance PodcastInterviews with experts and business leaders focused on ways to inspire employees.

    Episode 305: Real Talk: When Do You Pivot vs. Persevere

    Play Episode Listen Later Dec 19, 2024 27:40


    In this episode of Direct Sales Done Right, the ladies tackle one of the most common questions they receive: How do you know when to pivot versus persevere? Whether you're facing a crossroads in your business or even in other areas of life, this conversation is packed with actionable tips to help you discern your next steps. They'll guide you through practical strategies to evaluate whether it's time to stay the course or shift directions, so you can make confident decisions that align with your goals. If you've ever wrestled with the "pivot or persist" dilemma, this is an episode you don't want to miss!HIGHLIGHTS: 4:16 Number one, taking a step back to answer certain questions about the company you are apart of or are thinking about aligning with another company. 6:28 The mindset strategy to adopt during a difficult season. 7:45 Is the "UGH" factor impacting how you feel? Where can you shift your awareness? 12:33 When Katy feels like it is a good time to make a decision. 13:37 How to grow from your expereinces. 16:37 Staying aligned and true to you and the goals you set. 19:06 Questions to ask yourself if you do want to pivot. Become a Chic Influencer Collective member hereUse SAVEMONTHLY12 to save on your membership! Follow Melanie and Katy here: Melanie Mitro InstagramKaty Ursta Instagram Direct Sales Done Right InstagramWorld of Work Experts on the People and Performance PodcastInterviews with experts and business leaders focused on ways to inspire employees.

    Episode 304: Revealing The Winning 2025 Social Media Strategy Secrets

    Play Episode Listen Later Dec 12, 2024 24:35


    On this episode of The Direct Sales Done Right Podcast,  Melanie and Katy pull back the curtain on the tried-and-true strategy they've honed over the last 13 years. If you've been feeling stuck, overwhelmed, or unsure about your social media approach, this episode offers the clarity you need.Get ready to reframe how you see social media—not as a chore, but as a powerful platform to document your truth, growth, and evolution.The ladies walk through their three essential types of weekly content that have helped them build consistency, connection, and engagement, offering you a roadmap to transform your strategy. What You'll Learn in This Episode:Mindset Shift: How to view social media as a space for authenticity and personal growth.The 3 Types of Content: A deep dive into the weekly content pillars Melanie and Katy use to maintain a balanced and impactful presence.(Hint: It's more intentional than you think!)Step-by-Step Strategy: A simple, repeatable plan to help you show up with clarity and purpose every week. Perfect For You If:You feel "cloudy" or stuck in your social media strategy.You're ready to embrace social media as a tool for documenting your journey—not just a highlight reel.You want a clear, actionable framework to implement immediately.HIGHLIGHTS: 4:09 How to go about making a plan for your social media. 6:01 Three types of content that you should rotate through to reach your business goals. 13:12 Creating content that helps you feel more prepared for your planning session.  16:01 What to think about when you are planning your content. Check Your Direct Sales Done Right Planner Here!Become a Chic Influencer Collective member hereUse SAVEMONTHLY12 to save on your membership! Follow Melanie and Katy here: Melanie Mitro InstagramKaty Ursta Instagram Direct Sales Done Right Instagram

    Episode 303: Don't Be A Quitter

    Play Episode Listen Later Dec 5, 2024 20:48


    In this episode of The Direct Sales Done Right Podcast, Katy and Melanie dive deep into how to end the year on a high note, addressing the two distinct camps many people find themselves in as the year comes to a close.Are you looking back in frustration, feeling nowhere near your goals, and tempted to just give up until January? Or are you motivated, seeing the finish line, but unsure whether to push forward or ease up? Katy and Melanie explore strategies for both energies and  mindsets, share best practices from past seasons where our listeners needed to finish strong, and discuss key lessons learned along the way.Books Katy Mentioned: Battlefield of the MindThe Obstacle Is The WayHIGHLIGHTS: 3:05 What is being a strong finisher? 3:45 Katy shares a story about how she finished the year strong in her network marketing business - her mindset shift between what if I can to I am going to hit the goal. 6:36 Your energy is everything, you can not fake it! Your energy contributes to your success. 8:40 The importance of tracking your progress to keep you on track to hit the goal. 10:10 How to shift your mindset and energy if you feel like you just don't have the energy to hit your goals. 13:30 Book recommendations from Katy.15:04 The mindset of finishing strong from Melanies POV. 16:24 Ending the year with pride in the efforts you've taken in 2024. Become a Chic Influencer Collective member hereUse SAVEMONTHLY12 to save on your membership! Follow Melanie and Katy here: Melanie Mitro InstagramKaty Ursta Instagram Direct Sales Done Right Instagram

    Episode 302: Building A Scalable Business During The Holidays

    Play Episode Listen Later Nov 28, 2024 25:33


    Is this the time of year when everything seems to ramp up—business, family, friends, and holiday festivities? Katy and Melanie totally get it! In this episode, they share practical tips to help you maximize your holiday season while moving through it with more grace, peace, and joy. These strategies are valuable for any season of the year, as they emphasize the importance of your vision, goals, and energy.HIGHLIGHTS: 3:24 – General rule of thumb that keeps Melanie and Katy in a good cadence.3:30 – Melanie reflects on her early days in direct sales and her experiences during her first holiday season in business.6:00 – Katy discusses how her body reacted to her first few end-of-year seasons in business, which helped her set essential boundaries.9:40 – Tips for designing your holiday season around your non-negotiables.11:45 – Explore what you believe you can realistically accomplish during the holiday season and how to set yourself up for success toward your goals.19:20 – Strategies for repurposing content you've already used to plan out your social media during the holiday season.21:45 – The importance of over-communicating your boundaries to maintain balance.Check Your Chic Planner Here!Become a Chic Influencer Collective member hereUse SAVEMONTHLY12 to save on your membership! Follow Melanie and Katy here: Melanie Mitro InstagramKaty Ursta Instagram Direct Sales Done Right Instagram

    Episode 301: The Power Of The Long Game Mentality

    Play Episode Listen Later Nov 21, 2024 26:15


    On this week of The Direct Sales Done Right podcast, Katy and Melanie explore the theme of embracing new opportunities and provide actionable suggestions for business leaders who are making changes but haven't yet seen the desired sales results. We delve into the concept of adopting a long-game mentality, discussing its significance for sustainable growth and success in your business. Additionally, we address the common challenge of feeling paralyzed by obstacles and offer insights on how to transform that paralysis into inspiration, empowering you to take bold steps forward in your entrepreneurial journey. Join the ladies for practical tips and motivating perspectives that will help you navigate change with confidence.HIGHLIGHTS: 3:24 Making a change means adopting the long-game mentality. 7:48 Using your unfollow or snooze button as a blinder in a pivoting season. 11:34 Being transparent is crucial for you when you are starting something new. 12:50 Asking the right questions in your new conversations. 13:17 Now of days, it is 9-12 touch points for follow-ups. 16:20 Ask yourself before you post on social media "Does this add value?"21:00 The product story that you can share when you just started using a new product or program. Check Your Chic Planner Here!Become a Chic Influencer Collective member hereUse SAVEMONTHLY12 to save on your membership! Follow Melanie and Katy here: Melanie Mitro InstagramKaty Ursta Instagram Direct Sales Done Right InstagramVirtual RockstarEasily Hire A Virtual Assistant For Your Physical Therapy Practice.

    Episode 300: The Pivot

    Play Episode Listen Later Nov 14, 2024 25:19


    Katy and Melanie dive into the transformative journey of navigating pivots, whether they're forced or self-chosen. They share their personal experiences, including Katy's insights from her network marketing days, illustrating how to embrace change with resilience. This episode offers practical tips and strategies for anyone facing a significant shift, emphasizing the power of showing up authentically to attract your ideal clients.The discussion also touches on crucial themes such as building trust and community, along with how to manage fear in the face of uncertainty.HIGHLIGHTS: 6:10 - Katy recounts a pivotal moment from her network marketing experience.9:16 - Learn how to feel the fear and take one faith-based step each day.11:08 - Discover why you are exactly where you're meant to be and that you are not behind.13:24 - Understand the importance of emotional awareness and how it influences your decision-making.14:33 - Explore what sets you apart in the crowded landscape of social media.18:23 What is your mindset about the pivot? 19:31 What would you want to do with your life if truly believed in yourself? Check Your Chic Planner Here! Follow Melanie and Katy here: Melanie Mitro InstagramKaty Ursta Instagram Direct Sales Done Right InstagramVirtual RockstarEasily Hire A Virtual Assistant For Your Physical Therapy Practice.

    Episode 299: How To Boost Your Holiday Sales

    Play Episode Listen Later Nov 7, 2024 30:19


    Discussing all things holiday sales! Katy and Melanie believe the final two months of the year can be a significant opportunity for your business. In today's episode of the Direct Sales Done Right Podcast, Katy and Melanie share tips, tools, and specific strategies to help you maximize this holiday season in your direct sales business.HIGHLIGHTS: 3:30 Importance of time blocking in your calendar around the holiday sales days. 5:27 12 Days of Christmas Strategy. 9:03 How to run a successful Black Friday Sale.14:17 Small Business Saturday to promote your business opportunity.17:50 Hosting online and in-person events in November.21:30 Using Holiday Sampler (Trial) Packs to promote prodcuts.26:30 New Year, New You Promotion for both your business opportunity or wellness mentorship/products. Join The Collective and Use the Code MONTHLY12! Follow Melanie and Katy here: Melanie Mitro InstagramKaty Ursta Instagram Direct Sales Done Right InstagramVirtual RockstarEasily Hire A Virtual Assistant For Your Physical Therapy Practice.

    Episode 298: No Brand, No Business! The Personal Brand Advice you need NOW!

    Play Episode Listen Later Oct 31, 2024 18:42


    In this week's solo episode of The Direct Sales Done Right Podcast, Katy shares her personal journey and insights on the evolving nature of branding and messaging in direct sales. She delves into the importance of understanding the current season of your business and how it can shape your approach to content creation. HIGHLIGHTS: 3:02- Discovering the significance of curiosity and reflection in your business journey.5:30- How your authentic self must be integrated into your social media presence.8:20- The three essential types of content every network marketer needs.8:38- An exploration of Brand Awareness Content.9:29 - Insights into Engagement Content and its purpose.10:57 - Understanding Sales Content and its role in your strategy.12:21 - The importance of engagement content for growth.13:47 - Building a thriving community through meaningful content.14:30- How to ensure your content serves your audience effectively.Join Katy as she navigates these vital topics and empowers you to enhance your direct sales approach through strategic and intentional content.Join The Collective and Use the Code MONTHLY12! Books mentioned: The Obstacle Is the Way: The Timeless Art of Turning Trials into TriumphDirect Sales Done Right: A Proven Path to Stop Wasting Time & Start Making Meaningful Money Follow Melanie and Katy here: Melanie Mitro InstagramKaty Ursta Instagram Direct Sales Done Right Instagram

    Episode 297: The Juicy Story, Higher Sales Strategy

    Play Episode Listen Later Oct 24, 2024 24:47


    Join Katy for a solo episode where she dives deep into her proven strategies for driving sales in your business. Katy will explore the transformative power of storytelling and how it serves as the bridge connecting you to your customers.Discover the one key factor that distinguishes those who consistently make sales from those who struggle to reach their goals. It's not just about having a great product; it's about the stories we share. Our personal narratives resonate with people, creating authentic connections that keep them engaged and coming back for more.In this episode on Direct Sales Done Right, Katy will guide you through crafting your unique sales story, ensuring that when the time comes, making the sale feels effortless for both you and your customer. Tune in to learn how to turn your experiences into powerful tools that inspire trust and drive action!HIGHLIGHTS: 2:34 How many times have you told a story where the hero is meant to be the person on the other side of the screen? 9:15 The power of your story and how you share it on your social media.12:25 The foundation & formula of telling a good story.  16:26 Explaining the formula through an example of a good story. 18:23 Emphasis on your drawn-in-the-line sand moment during storytelling. 19:41 Sharing the part of your story of where you are now because of a decision and the impact it has and how you will help someone else do the same thing. Whether you are experiencing a forced pivot or a chosen pivot (meaning you are ready to add additional revenue streams) this class will give you clarity in your specific action steps to get your business idea off the ground and making money now!  This class is for anyone who is pivoting to a new direct sales business or is ready to create their own product/service/experience.The class will take place on Tuesday, October 29, 2024 at 8:00 pm ET. Sign up HERE! Follow Melanie and Katy here: Melanie Mitro InstagramKaty Ursta Instagram Direct Sales Done Right InstagramVirtual RockstarEasily Hire A Virtual Assistant For Your Physical Therapy Practice.

    Episode 296: Recruiting Business Builders In 2024: What's Working Now!

    Play Episode Listen Later Oct 17, 2024 32:59


    On this episode of the  Direct Sales Done Right podcast, Katy and Melanie explore effective strategies for recruiting in 2024 through social media. The ladies discuss how to uniquely position yourself online as an expert, making it clear that your business is open while showcasing your strengths as a mentor. You'll learn four specific strategies to elevate your presence and attract the right audience.HIGHLIGHTS: 4:25 Melanie's insight from her 1:1 clients on how they are struggling with social media. 10:54 Tip One: ways to position yourself as the expert business mentor.13:20 Tip Two: The Story Strategy - an opportunity for you to market every single day.Get your copy of the Direct Sales Done Right Planner Here17:05 Tip Three: using the DMs to talk about the opportunity.24:38 Tip Four: how to grow your influence, network, and visibility. 30:15 Bonus Tip: Building community matters. Are you interested in The Pivot Branding and Business Mastermind? Learn more here!Use the code PIVOT to save $50!Follow Melanie and Katy here: Melanie Mitro InstagramKaty Ursta Instagram Direct Sales Done Right InstagramVirtual RockstarEasily Hire A Virtual Assistant For Your Physical Therapy Practice.

    Episode 295 The Journey To Building A Downline Of Over 30k Team Members

    Play Episode Listen Later Oct 10, 2024 29:33


    In this episode of the Direct Sales Done Right Podcast, Katy put Melanie in the hot seat.Melanie shares her insights on building a top-performing network marketing team within one of the industry's leading companies. She reflects on her initial goals and the strategies that propelled her success, including the importance of adapting to current trends and fostering a strong team culture. Melanie emphasizes how embracing uncomfortable situations can enhance confidence and drive business growth. Through her action-oriented approach, she created momentum in her team, and she also discusses the significance of cultivating a growth mindset and believing in oneself. Join us for this inspiring conversation packed with valuable tips for anyone looking to elevate their network marketing journey!HIGHLIGHTS: 6:30 Melanie's intital goals starting off in network marketing.11:13 Are you the type of person who is leaning into the trends of the times?  15:35 Monthly process that brought Melanie her team members. 17:50 Embracing the uncomfotable situations and how it can build your confidence and business. 22:21 Melanie's action and energy built mometum in her team. 23:27 How Melanie explains growing your mindset and belief in yourself and business. Follow Melanie and Katy here: Melanie Mitro InstagramKaty Ursta Instagram Direct Sales Done Right InstagramVirtual RockstarEasily Hire A Virtual Assistant For Your Physical Therapy Practice.

    Bonus Episode: State Of Network Marketing

    Play Episode Listen Later Oct 7, 2024 46:40


    Katy Ursta and Melanie Mitro of Chic Influencer address the current state of Network Marketing and how to navigate through the news of BODi announcing that they will no longer be a Network Marketing Company (NWM) and will transition to an Affiliate business model.Follow Melanie and Katy here: Melanie Mitro InstagramKaty Ursta Instagram Direct Sales Done Right InstagramVirtual RockstarEasily Hire A Virtual Assistant For Your Physical Therapy Practice.

    Episode 294: Increasing Engagement & Community As A Direct Seller, The Strategy You Might Be Missing!

    Play Episode Listen Later Oct 3, 2024 33:02


    On this episode of the Direct Sales Done Right Podcast, Katy and Melanie shine a light on the often-overlooked aspects of business engagement and community building. Join Katy and Melanie as they explore practical strategies to enhance your social platforms while seamlessly integrating your personal life—without making it all about you. Discover common challenges direct sellers face, such as a lack of engagement beyond their own platforms, and learn how to cultivate genuine connections through relatable content. The ladies share tips on creating an approachable and inviting online presence, strategies for welcoming new followers, and Melanie's insights on boosting engagement. Tune in to unlock the manual behind authentic engagement that will help grow your business and strengthen your community!HIGHLIGHTS: 6:20 Common issue Katy and Melanie see among direct sellers - lack of engagement outisde of your own platform. 8:25 How to create engagment with the life you life on your social platform. 9:48 Ways to make your business platform personal and approachable. 16:40 The personal appraoch to your social media that allows other people in to see multiple sides of you. 17:30 The approach Katy and Melanie take when they recieve a new follower on social media. 20:34 Melanie's stratgey for engaging more on your platforms. 24:15 Engaging with accounts with accounts that are similar to you or your followers. Learn More and Join the CEO Inner Circle Mastermind hereShop Direct Sales Done Right Podcast HereJoin The Direct Sales Done Right Collective Use the code PODCASTSAVE100 to save $100 off an annual Collective membership!Follow Melanie and Katy here: Melanie Mitro InstagramKaty Ursta Instagram Direct Sales Done Right InstagramVirtual RockstarEasily Hire A Virtual Assistant For Your Physical Therapy Practice.

    Episode 293: Simple Strategies For Onboarding New Team Members Successfully

    Play Episode Listen Later Sep 26, 2024 31:49


    This week on the Direct Sales Done Right Podcast, Melanie and Katy share examples of onboarding challenges they've faced, illustrating the importance of setting clear expectations and providing proper support for new distributors. They emphasize that mindset plays a crucial role in the onboarding process; a positive and open attitude can significantly enhance the experience for newcomers. Katy offers valuable advice for those who feel unworthy of leading others, encouraging a focus on personal growth and the recognition that everyone has unique strengths to contribute. They highlight the need for an engaging welcome email as the first step in onboarding, but they also acknowledge that not everyone will respond to this initial outreach. To address this, they provide strategies for re-engaging those who don't reply. The conversation underscores the importance of consistent follow-up, as it fosters stronger relationships and keeps distributors engaged. Ultimately, they stress that onboarding should be a customizable approach, recognizing that each distributor may require different support and resources to thrive.Learn More and Join the CEO Inner Circle Mastermind hereHIGHLIGHTS: 5:11 Examples of Melanie and Katy's onboarding gone wrong. 7:40 Why your mindset is important when you are onboarding new distributors. 8:32 Katy's two pieces of advice when you don't feel worthy of leading other people. 12:44 First step in your onboarding process - crafting your welcome email. 16:40 What to do who doesn't respond to the welcome email. 19:03 The importance of following up. 23:13 Onboarding being a customizable approach. Join The Collective to get more training.The masterclass for October is on Onboarding! Follow Melanie and Katy here: Melanie Mitro InstagramKaty Ursta Instagram Direct Sales Done Right Instagram

    Episode 292: Your Morning Leadership Routine For Sanity and Success

    Play Episode Listen Later Sep 19, 2024 25:00


    In this week's episode of The Direct Sales Done Right Podcast, Katy and Melanie dive into The Leadership Journal created by Melanie. They discuss how reflection is essential for visionary CEOs and the importance of forward-thinking in daily leadership. Katy puts Melanie in the hot seat, asking her why she developed the journal, what it entails, and how it stands out from other journals.HIGHLIGHTS: 3:35 Why Melanie created the leadership journal.  5:17 What Melanie finds that direct sales leaders do in their moring routines that could be holding them back. 6:50 How and why Melanie knew she needed that her morning routine needed to change. 8:16 How The Leadership Journal is affective for those on limited time. 9:23 What a gratitude practice is according to Melanie. 11:20 Importance of your 3 goals and vision you are working towards. 14:20 What will you do today to move closer to your glows?22:19 What you can do to improve your leadership skills + move closer to your goals. Get your own copy of The Leadership Journal here.Follow Melanie and Katy here: Melanie Mitro InstagramKaty Ursta Instagram Direct Sales Done Right Instagram

    Episode 291: What's The Difference Between Six and Seven Figure Direct Sales Leaders

    Play Episode Listen Later Sep 12, 2024 29:35


    In this episode of The Direct Sales Done Right Podcast, part of our leadership series, Melanie and Katy walk you through the essential mindset shifts and skill set upgrades needed to scale your network marketing business from six to seven figures. The ladies cover how to effectively position yourself on social media and dive into two of the seven pillars crucial for growth: the Visionary CEO mindset and advanced Marketing strategies. Tune in to gain actionable insights and practical tips for elevating your leadership and business success.HIGHLIGHTS: 3:05 Addressing the question Melanie gets often of what is the difference between six and seven figure network marketer and how she came to her answer. 6:45 The 7 key areas that can take you from a 6 to 7 figure earner in your network marekting business that you would want to be proficient in. 11:54 Melanie's definition of a Visionary CEO. The ways you can adpat a Visionary CEO mindset and skill set. 14:41 Is a vision ever too small? 17:47 As a leader, are you supporting your team members visions and goals? 23:45 Being a leader is being an educator for your team. Whatever you are doing, you are telling your team and how you are doing each part. A complete assessment for you to evaluate the essential skills a million dollar direct sales leader needs to master in order to create a million dollar framework in direct sales. Get Yours Here.Follow Melanie and Katy here: Melanie Mitro InstagramKaty Ursta Instagram Direct Sales Done Right Instagram

    Episode 290: How Leaders Build A Social That Creates Authority & Expert Positioning

    Play Episode Listen Later Sep 5, 2024 28:46


    In the upcoming episodes of The Direct Sales Done Right Podcast, Melanie and Katy will focus on engaging with individuals in direct sales who aspire to become leaders, current leaders aiming to expand their organizations, and those looking to scale their teams. Their motivation for this series stems from observing a common challenge: the significant fear and difficulty in bridging the gap between one's current position and achieving effective team leadership. Melanie and Katy aim to address the shift from a Seller Mindset to a CEO Mindset and explore the internal narratives that influence this transition.HIGHLIGHTS: 4:25 The two part difference between someone in a top leadership rank in the network verus someone who is solely confidently and successfully selling. 8:20 Personal business building activities first is key when moving into a strong network marketing leader. 10:47 Why sharing brand awareness content about the business oppournity is proof that the business model works. 19:44 Bringing excitement around the business opportunity will create more momentum in building your business. From Seller to CEO Playbook is now yours!Follow Melanie and Katy here: Melanie Mitro InstagramKaty Ursta Instagram Direct Sales Done Right InstagramPodMatchPodMatch Automatically Matches Ideal Podcast Guests and Hosts For Interviews

    Episode 289: Belief and Energy: Keys to Direct Sales Growth

    Play Episode Listen Later Aug 29, 2024 31:48


    Have you thought about what could the The Direct Sales Done Right Collective do for you and your business?Today on The Direct Sales Done Right podcast, Melanie and Katy are talking to you about two collective members and how the tactical training inside the membership can help them in building their direct sales business. These two women who are featured are regular women who wanted to work in a direct sales business so they could bless their families financially! The Direct Sales Done Right Collective Members Mentioned: Lacey Hansen has been a collective member since the beginning. She did not have an active upline but wanted to create a significant income with her business. She is now home with her two boys, thriving in her business, and honors her priorities. She is sharing what helped her go from a team of one to building an organization that inspires people to go after their dreams. Elizabeth Bouselli came into The Collective with the challenge of vision and goals. She wanted to craft a vision, break that vision down, and then how to implement the proper actions. When she adopted the Mile Marker Mindset Approach, everything started to click for her. She is now doubling her sales goals and making money every week! HIGHLIGHTS: 3:59 About Lacey Hansen and why she joined The Collective.5:25 How Katy and Melanie helped Lacey create systems and strategies for her direct sales business in The Collective.8:33 Lacey leads by example in her direct sales business. 9:41 The problems that Lacey was looking to get resolved when she joined The Collective. 12:22 Lacey's business results before and after joining The Collective. 14:55 Questions Katy gives to ask yourself when you are wondering why you are not where you want to be as a leader yet in your direct sales business. 18:23 Katy's Mile Marker Mindset Approach To Vision Casting - Episode 287 22:00 The vision training inside The Collective changed Elizabeth's Mile Marker Mindset. 23:05 How The Collective holds Elizabeth accountable for hitting her business goals. Grow your business in The Direct Sales Done Right Collective SAVEMONTHLY12  Use the coupon and save $12 off the monthly membership every month!Download your copy of the 'Million Dollar Direct Sales Leadership Framework' and get started today. The 30 Days Of Social Media Post Ideas specifically for direct sales takes the stress out of what to post so that you can focus on signing up clients, serving them well and building your team!Follow Melanie and Katy here: Melanie Mitro InstagramKaty Ursta Instagram Direct Sales Done Right Instagram

    Episode 288: Direct Sales Leader, Beth Kohler On Motivating Your Team To Reach Their Goals

    Play Episode Listen Later Aug 22, 2024 51:22


    Ready to be inspired? In this episode of the Direct Sales Done Right Podcast, Melanie is interviewing one of her previous Rockstar Recruitment Course students, Beth! Today, Melanie is talking with Beth, who took a bold leap from the corporate world to become a powerhouse in network marketing. Tune in to hear how Beth navigated the challenges of balancing family life with career ambitions and found her true calling in a space where she could truly thrive through sales and building a top network marketing team. HIGHLIGHTS:2:37 Meet Beth! Beth use to work in the corporate world, then left to be a mom and wife! She did not want to have to pick between her family and her job, so she got a sales job from home where she felt there was a lid on her capacity. In return, she found her network marketing company. 5:15 Beth has an outside the box mentality. This mentality drove her to become the top sellers in her network marketing company. 8:38 How Beth developed her sales, social media, and leadership skills through real life experiences. 13:45 The transition from selling solely to building a duplicatable team. 15:23 Story telling in posting on social media with intention. 20:05 Normalize the boring of day to day life in order to help you build your business. 23:18 Leadership is influence! What you do as a leader, your team will replicate. 27:52  Ways to prioritize your own business as a leader with a large team. 35:59 Approaches to motivate team members to achieve the goals that their team members set for themselves. Connect with Beth on InstagramFollow Melanie and Katy here: Melanie Mitro InstagramKaty Ursta Instagram Direct Sales Done Right Instagram

    Episode 287: Is Now The Right Time To Push For My Big Year End Goals?

    Play Episode Listen Later Aug 15, 2024 23:54


    Since you've been doing the work, are you thinking will your momentum ever start to catch on?Today on the Direct Sales Done Right Podcast, the ladies share real experiences from when they were in the beginning of their business and how they reached goals that they set. Melanie and Katy talk through some of the questions and mindsets you can walking yourself through to check in with the goal you may have set for yourself is still the right and realistic goal for you. HIGHLIGHTS: 4:54 Story from Katy's network marketing experience regarding hitting a goal she set in the beginning of the year. 11:36 Why Katy thought she was distracted by social media when she was building her network marketing business. 15:27 What accountability can do for you when setting and reaching goals. 19:25 The importance of being a finisher, no matter what the goal is, finish what you have set out to do. 20:54 A mindset that Melanie has when she is pushing for a goal. Do you wonder what to actually post on social media to get engagement for your direct sales business? Do you need a simple, easy to follow plan for what to post about every day for your direct sales business? Do you understand the power of social media in supporting your direct sales business goals?If you raised your hand, then we have the perfect tool to help you with social media content for your direct sales business.The 30 Days Of Social Media Post Ideas specifically for direct sales takes the stress out of what to post so that you can focus on signing up clients, serving them well and building your team!Follow Melanie and Katy here: Melanie Mitro InstagramKaty Ursta Instagram Direct Sales Done Right Instagram

    Episode 286: GRWM A Day In The Life Of A 6-Figure NWM

    Play Episode Listen Later Aug 8, 2024 29:44


    In this episode, we dive into the inspiring journey of both Katy and Melanie, successful network marketers who transitioned from a full-time teaching job and being a stay-a-home mom to building a thriving six-figure business. Katy and Melanie share their personal story of starting out in network marketing, revealing the strategies and routines that helped them balance both life and business which brought them to the 6-figure market and beyond. HIGHLIGHTS: 3:40 Katy shares her story of starting out in network marketing. 4:31 Morning routine for Katy when she started out in network marketing.5:25 How Katy would manage her morning work before she would go to her full time job as a teacher. 6:28 Why customer satisfaction moved Katys business forward. 6:59 Making social media posts that showcase the direct sales opportunity while you are working full time. 10:52 How Katy worked her direct sales business after her work day at 8:30pm. 12:04 The importance of setting boundaries when building your 6-figure network marketing business.13:14 Readjusting your schedule to be able to focus on your business. 15:36 The short term sacrifice to create more opportunities for your life. 17:34 How Melanie created her first 6-figures in her network marketing business. 25:00 Melanies biggest take away on how she would run her business differently from her perspective now.Do you wonder what to actually post on social media to get engagement for your direct sales business? Do you need a simple, easy to follow plan for what to post about every day for your direct sales business? Do you understand the power of social media in supporting your direct sales business goals?If you raised your hand, then we have the perfect tool to help you with social media content for your direct sales business.The 30 Days Of Social Media Post Ideas specifically for direct sales takes the stress out of what to post so that you can focus on signing up clients, serving them well and building your team!Follow Melanie and Katy here: Melanie Mitro InstagramKaty Ursta Instagram Direct Sales Done Right Instagram

    Episode 285: August Marketing Strategies For Direct Sales Growth & Momentum

    Play Episode Listen Later Aug 1, 2024 21:15


    Do you feel that life gets busier at the end of the summer? Melanie and Katy want you to know that they understand and this year can be a record breaking August  for you and your direct sales success. On this episode of the Direct Sales Done Right Podcast, Melanie and Katy walk you through the strategies they have created and implemented over the last 13 years in the direct sales space to be able to see record breaking growth when others can say success isn't possible during busy months. HIGHLIGHTS: 4:45 Your August efforts bring your September momentum. 5:12 Your mindset is key for building momentum in slower months. 6:58 Importance of making a monthly marketing calendar rather than wining the month. 7:38 Steps for planning out your August to move your business forward. 12:00 How to set your sales and team goals for August. 12:17 Strategies for posting and your messaging for the time of year - specifically for August -"Back to School" 15:14 Realistic and temporary changes on your calendar to see increased sales and sign ups. 17:20 Real life example of how to maintain the busy life and booming business. Shop Time Blocker and PlannerDo you wonder what to actually post on social media to get engagement for your direct sales business? Do you need a simple, easy to follow plan for what to post about every day for your direct sales business? Do you understand the power of social media in supporting your direct sales business goals?If you raised your hand, then we have the perfect tool to help you with social media content for your direct sales business.The 30 Days Of Social Media Post Ideas specifically for direct sales takes the stress out of what to post so that you can focus on signing up clients, serving them well and building your team!Follow Melanie and Katy here: Melanie Mitro InstagramKaty Ursta Instagram Direct Sales Done Right Instagram

    Episode 284: 7 Tips To Reimagine Your Social Media Presence As A Direct Seller!

    Play Episode Listen Later Jul 25, 2024 28:33


    Are you evolving with the times? Is something holding you back from evolving? Today, the ladies are taking a walk down memory lane. They are speaking to those who are in rebuilding phase of your business, but noticed that social media has changed over the years. On this weeks episode of The Direct Sales Done Right podcast, Katy and Melanie chat through the evolution of social media and ways you can evolve your business through the changes from the front end on social media. HIGHLIGHTS: 2:44 Flash back through social media. 4:10 What leaders are struggling with. 5:15 Constants in social media. 7:12 New wave of leadership. 10:01 Creative time. 12:47 Time management. 13:03 Need to be a student. 16:34 Aware of comparison traps. 20:21 Stick to one strategy.24:12 Mindset work. 1:1 Coaching Form: https://chicinfluencer.com/direct-sales-services/mentorship/direct-sales-business-coaching/Content Coaching Form: 3 monthly payments: https://services.chicinfluencer.com/offers/4HCzQTpdPaid in full: https://services.chicinfluencer.com/offers/GhVumf5WNiche Down Level Up Workbook: $27 https://services.chicinfluencer.com/offers/6tKdvQX8

    Episode 283: 6 Strategies For Making Meaningful Money in Direct Sales (Bookversary)

    Play Episode Listen Later Jul 18, 2024 30:53


    Happy 1 Year to Katy's book: Direct Sales Done Right!Katy and Melanie are talking about the reasons behind Katys purpose for the book, the importance of the sections of the book, how you can incorporate each of the sections into your own direct sales business, and examples of real life from Melanie and Katy on how you can implement what you are learning from the book!   Get your copy of the Direct Sales Done Right Book DSDR Book here: https://chicinfluencer.com/direct-sales-done-right/DSDR Workbook:https://www.amazon.com/dp/B0CJKTR7F3?ref_=cm_sw_r_cp_ud_dp_M8C4N99VR9H3JT62721XHIGHLIGHTS: 2:47 Why Katy wrote her book. 06:30 Breaking down section 1. 8:35 Melanie's vision. 11:04 Breaking down section 2. 14:46 Social media is your store front. 15:25 Breaking down section 3. 19:27: Breaking down section 4. 23:44 Breaking down section 5. 26:47 Breaking down section 6. 

    Episode 282: Cultivating Main Character Energy in Social Media

    Play Episode Listen Later Jul 11, 2024 31:10


    Katy is hosting this week of the Direct Sales Done Right podcast solo! She spends todays episode talking about a topic that she has been ruminating on for some time now. She always is thinking about this because she finds one of the biggest struggles her clients have on social media is the idea of how can I show up authentically as myself, serve other people real, and have the confidence and energy that is contagious. Katy shares 5 tips on how to adapt a main character energy when it comes to marketing strategies, building a brand, and getting content seen by the people who need it most. Books mentioned: Direct Sales Done Right: https://amzn.to/3S4oFV8A Million Miles in a Thousand Years: https://amzn.to/3xQEQylBuilding A StoryBrand: https://amzn.to/45X6tT2Check Out The Chic Branding Experience here:https://chicinfluencer.com/direct-sales-services/branding/personal-branding-for-direct-sales/Use the code: PODCAST50CBE- expires 12/31/24.This gives them $50 off the 1-pay and 2-pay. **Please note: for the 2-pay option, it will take $50 off the first payment, but then the 2nd payment is the full 2nd payment amount. The ElevateHer event is for the woman who is committed to growing a thriving network marketing business and wants to be in the room with industry leaders and learn from top direct sales performers. We believe that getting in the room with the RIGHT women is essential to leveling up your mindset and skillset.  The right  ROOM changes everything. The ElevateHER event is a high-energy environment where you will learn how to create your own definition for success for your business, break past limiting beliefs, prioritize your work based on your core values, sign new customers and team members with confidence, and scale your business with our proven sales and recruitment frameworks.Get your ticket here: https://chicinfluencer.com/elevate-her-summit/HIGHLIGHTS: 2:15 Katy sharing a story when she was in the thick of her direct sales business. 5:50 Main Character Energy. 6:01 2 things you need to focus on for you brand. 9:16 Tip 111:00 Tip 215:23 Tip 319:40 Tip 423:23 Tip 5

    Episode 281: Is Micro-Niche Really That Effective?

    Play Episode Listen Later Jul 4, 2024 30:30


    Katy is in the hot seat today to talk about her favorite thing ever, branding! Melanie is asking Katy the most asked questions she has received lately about niching down your content. She gives you the best way to go about niching down and how to build your content and business through the new lease you put on your business. Katy gives examples, a framework for more reach, and crucial mindsets to have to build a strong social media presence. Check Out The Chic Branding Experience here:https://chicinfluencer.com/direct-sales-services/branding/personal-branding-for-direct-sales/Use the code: PODCAST50CBE- expires 12/31/24.This gives them $50 off the 1-pay and 2-pay. **Please note: for the 2-pay option, it will take $50 off the first payment, but then the 2nd payment is the full 2nd payment amount. HIGHLIGHTS: 2:13 What is a micro-niche?4:15 Focus for micro-niching.5:55 Feeling robotic with your content. 6:53 Wild card piece of content 7:31 Getting out of your comfort zones. 7:55 Examples of content. 10:10 Katys clients who have gone micro-niching.13:02 2 ways to serve in the direct sales space. 15:36 BES strategy and examples. 

    Episode 280: Building Community On Social Media In 2024 with Kristina Bartold

    Play Episode Listen Later Jun 27, 2024 40:52


    Katy and Melanie having a special guest on this weeks episode of The Direct Sales Done Right! Kristina speaks to 3 pain points that she sees most commonly with her clients on social media. Specifically, Kristina dives into trends, posting, and algorithm as well as the mindset to have when posting on social media. Kristina Bartold-Sorgota is the co-founder and CEO of The Social Snippet. She loves helping entrepreneurs and small businesses grow their communities online using social media and podcasting. Kristina has been working in social media almost 10 years as a side hustle, and finally realized it was her passion and calling to pair her extensive experience coaching with her love for social strategy. The Social Snippet was born with her co-founder, Maria, and the rest is history! Kristina spends most of her days recording podcast episodes for the Build Your Digital Community podcast, coaching business owners on how to grow their businesses or hosting events for local female entrepreneurs to grow.Follow Kristina on Instagram: https://www.instagram.com/kristina.bartoldCheck Out The Instagram Profile Optimization Guide: https://thesocialsnippet.com/ig-profile-optimization-guide/Thinking about joining The Collective? Check out the details here: http://collective.chicinfluencer.com/HIGHLIGHTS:1:47 Meet Kristina and The Social Snippet.3:42 Pain points that Kristina sees with her clients. 6:13 Overcoming comparison on social media.11:08 Create content that is specific to you. 17:25 Using your social media to hit your goals. 19:43 What is a winning piece of content? 22:22 How to cultivate community.29:01 Big Following, Little Sales.32:03 Small Following, More Sales. 

    Episode 279: 5 Summer Proof Strategies to Hitting Your Revenue AND Enjoying Your Summer

    Play Episode Listen Later Jun 20, 2024 26:28


    Have you heard of the summer slide? Katy and Melanie are helping you avoid that on this week of The Direct Sales Done Right! The ladies are chatting essential strategies for success, starting with the importance of time management, time blocking, and establishing an effective morning routine. Katy and Melanie expand on the concept of time blocking for the entire week and underscore the significance of setting clear, achievable goals. Recognizing that not everyone has a flexible schedule, they offer practical advice and encouragement to women juggling multiple responsibilities. The episode can help with the vital insight that energy is everything, emphasizing the need for proper self-care, nutrition, and a positive mindset to sustain high energy levels throughout the day to be able to grow your direct sales business the way you have envisioned. A FREE One-Day Virtual Event for direct sellers who want to get inspired, gain clarity, and learn simple strategiesto make this a summer of monumental growth and success: https://chicinfluencer.com/direct-sales-summer-success/HIGHLIGHTS: 2:45 - Katy's First Summer in Direct SalesKaty shares her experiences and lessons learned from her first summer working in direct sales, providing insight into the challenges and rewards of this field.5:10 - Tip Number 1: Time Management and Time BlockingThe ladies discuss the importance of effective time management and introduce the concept of time blocking as a strategy to increase productivity and maintain a balanced schedule.7:36 - Tip Number 2: Morning RoutineThe conversation shifts to the significance of establishing a morning routine. The ladies explain how a consistent morning routine can set a positive tone for the rest of the day.8:25 - Katy's Morning RoutineKaty outlines her personal morning routine, sharing specific activities and practices that help her start the day with focus and energy. 10:48 - Melanie's Morning RoutineMelanie describes her morning routine, offering a different perspective and additional ideas for listeners looking to optimize their mornings.15:45 - Tip Number 3: Time Blocking for the WeekThe discussion expands on the concept of time blocking, with practical advice on how to plan and allocate time effectively throughout the entire week.16:32 - Tip Number 4: What Are Your Goals?The ladies emphasize the importance of setting clear and achievable goals. They provide strategies for goal setting and discuss how goals can drive motivation and success.19:25 - To the Woman Who Doesn't Have That Much FlexibilityAcknowledging that not everyone has a flexible schedule,  Melanie offers advice and encouragement to women who need to balance numerous responsibilities and find creative ways to manage their time.22:32 - Tip Number 5: Energy is EverythingThe final tip centers on the idea that energy levels are crucial to productivity and well-being.  Katy share tips on maintaining high energy through proper self-care, nutrition, and mindset practices.

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