Podcasts about hga

Most nonprofits chase a celebrity two months before their gala, email an agent, ask about money, and wonder why they get ghosted.Afam Onyema has spent 19 years doing the opposite. As CEO of the GEANCO Foundation, he has brought Oprah, Daniel Craig, Charize Theron, Giannis Antetokounmpo, and Prince Harry and Meghan into the work of saving and transforming lives in Nigeria. In this episode he breaks down exactly how, and almost none of it is about asking for a check.The core idea: celebrities want to help, but the ask is usually terrible. It leads with money, it is transactional, and it is rushed. Afam walks Trevor through the ask that actually works: build the relationship first, ask on behalf of the people you serve, and offer the one thing that costs the celebrity nothing but raises you millions, which is access. Set visits, premiere tickets, and time with your donors turn a "no" into a repeatable revenue stream.Whether you run a soup kitchen in Toledo or a national foundation, there is a local athlete, actor, or executive within 100 miles of you who has never been asked the right way. This is how you ask.CHAPTERS00:00 Intro00:48 Afam's story: Nigeria to Chicago02:47 Turning down corporate law to save lives04:04 Why the Bay Area made GEANCO possible05:34 Access: the fundraising pillar you're ignoring06:41 Why transactional asks fail (it takes years, not weeks)07:52 Be fearless: you're asking on behalf of the cause11:20 Celebrities are human. Direct them like a director.12:40 Find the hometown celebrity nobody asks15:15 The ask that costs them $0 and raises millions18:07 Think outside the box: Nike, premieres, CharityBuzz20:58 Go deep, not broad26:33 How much outreach is too much?28:55 Everyone you know should know you're doing this29:22 Say what you do in one sentence31:26 Lead with story. Vulnerability is a superpower.34:58 How to reach Afam

Most nonprofits lose donors after the first gift and blame it on competition or a tight economy. It's usually neither. It's follow-up.Trevor Nelson sits down with philanthropic advisor Brittany Morrison to break down why donors give once and disappear, and the specific relationship moves that bring them back. From getting to know a donor before their balance sheet, to what to do the Monday after your event, to why asking for more isn't greedy, this one is a playbook for keeping the donors you already have.What you'll take away:Why the biggest missed opportunity in fundraising happens after the event, not during itHow to approach high-capacity donors without the fear they can smellWhy the sponsor kit is costing you sponsors, and what to send insteadHow to ask an existing donor for more without damaging the relationshipWhy your best next donor is already in your databaseChapters:00:00 Meet Brittany Morrison, Bespoke Advisory02:00 The mindset shift: capacity vs. aligned values03:46 Approaching high-net-worth donors: invitation, not obligation05:51 The biggest pitfalls and put-offs in the ask07:20 "Donors can smell your fear"08:38 Should you share your long-term plan?11:05 Events as a cracked door: the post-event follow-up gap14:40 Differentiation is stronger than competition18:56 Transacting vs. stewarding20:31 Getting the right people in the room23:25 Beyond the sponsor kit26:40 Why it's OK to ask for more, year over year29:33 Your best donors are already in your phone

Most nonprofits think they're over-marketing their gala. They're not even close.Laurie from Auctria joins Trevor to break down what she calls the 85-Asset Rule — the number of marketing pieces one of her top-performing event planners uses to promote a single fundraising night. And the trick isn't creating 85 things from scratch. It's building one core mission, one core message, one core graphic, and multiplying it across every channel your donors touch.In this episode: why the nonprofits raising the most money treat their mission like a brand, how to build a network of "ambassadors" who cut through the noise your emails can't, why three social posts a day is not too much, and the case for stopping your Saturday-night gala habit and moving it to a Monday.Plus: Laurie's take on why donors are getting sharper at spotting BS, what the software team at Auctria is rolling out this fall, and why your fundraising software should never send you to a chatbot.

Every year it's the same fire drill - cold-calling local businesses, guessing at starting bids, and crossing your fingers that this year's silent auction table looks better than last year's. It doesn't have to be this way.In this 30 minute Summer Session, we'll be discussing: Why the "ask local businesses" playbook burns out your best volunteers - and what actually fills your auction table without the scramble.The bundling trick that turns a pile of disconnected donations into a package people fight over.The starting-bid formula that gets your items sold at what they're actually worth.

Four nonprofits in a row told Jordan Agolli the same thing about their previous auctioneer: they felt like the person with the microphone cared more about themselves than the mission.Jordan, a benefit auctioneer and MC based out of Atlanta, joins Trevor to break down what he's hearing from organizations interviewing him, why the line between confidence and cockiness on stage is thinner than most people think, and the rule he lives by: an auctioneer should only say their own name twice all night. Once at the intro, once at the close.In this episode: what to actually ask an auctioneer or MC before you hire them, why the person benefiting from the mission is a more powerful speaker than anyone with a microphone, how strong board involvement changes the ceiling of your fundraising night, and Jordan's blunt reminder to every auctioneer in the space, this event would happen with or without you.Plus: Jordan's own story of losing five years to a back injury, rebuilding from scratch, and coming back to the stage with less ego and more listening.Chapters:00:00 Intro00:49 Building Connections in the Nonprofit Space05:04 Jordan's Journey into Auctioneering13:55 Overcoming Challenges and Health Struggles17:55 Understanding Nonprofit Culture and Values21:47 Importance of Alignment in Event Planning23:19 The Power of Listening in Fundraising27:41 Understanding the Mission: The Key to Success30:41 Marketing Strategies for Nonprofits36:02 Connecting with the Community

Most fundraisers think of check-in as a hospitality problem. Livia Christensen and Chris O'Shea of C2 Auctions think it's a fundraising problem and they have the data to prove it.Livia and Chris manage guest lists and staff registration for some of the biggest galas in the country. Every event, they see the same pattern: the organizations that treat check-in as an afterthought lose donors before their auctioneer ever takes the stage. In this episode, they walk through the three things that make or break a gala check-in and why most orgs get all three wrong.In this episode: why putting your advancement team at the registration table is the worst use of their most valuable hour, the ratio of registration staff to guests you should actually be planning for (and why alphabetical check-in lines are always a mistake), what a clean guest list signals to your donors about how you'll steward their money, why "guest of" fields on your list are a red flag for the whole night, the credit-card-on-file threshold you should hit before your event starts (Chris's team benchmarks at 40%), and why free auction software almost always costs more than paid…one line that will save some organizations thousands.Plus: the peak-end principle from behavioral psychology and how it should shape the last touchpoint your guest has before they leave the room.00:00 Intro00:49 Overview of Check-In and Check-Out08:30 Importance of a Clean Guest List21:00 Final Thoughts and Best Practices26:55 Streamlining Check-In/Check-Out Processes30:05 Role of Hospitality in Event Success

Most fundraising events are planned like logistics problems. Rick Toone plans them like Hollywood shoots them.Rick spent 20 years in Los Angeles as an art director and lighting designer for A-list clients — Ridley Scott, David Fincher, over 50 Super Bowl commercials, an Emmy nomination, Whitney Houston's first lighting designer. Then he moved to Mexico, joined a nonprofit, and grew its gala from $70K to $300K in three years. Now he runs a company called Run of Show Playbook, and this episode is a walk through the Hollywood-trained framework he applies to nonprofit galas.In this episode: why every gala needs a script before the venue, menu, or flowers get booked, why you should never say "thank you" at your event (and when to say it instead), the three types of donors in every room — habit, heart, and head — and how to write for all three, why the audience is the hero of the story and not the mission, how the best interruptions come from the water-cooler conversations your staff has that never make it into the messaging, and the difference between telling a story and building a messaging arc.Plus: what a 56-take Kevin Costner beer commercial can teach you about scripting your next paddle raise.Chapters:00:00 Intro01:01 Living the Dream in Mexico05:18 The Power of Listening06:51 From Hollywood to Fundraising11:09 The Importance of Messaging15:48 Interrupting the Loop in Fundraising21:05 The Importance of Audience Engagement22:44 Balancing Heroes: Audience vs Mission26:19 The Role of Impact in Fundraising28:27 Stories from Hollywood: Lessons Learned31:54 The Value of Honest Feedback and Audience Understanding

Most CEOs of nonprofits have opinions about boards. Christy Casey-Moore has a 100% give rate and a $1.2M gala to back hers up.Christy is the CEO of Heart Gift, a global nonprofit that brings children from other countries to the United States for life-saving heart surgeries they can't access at home. Ten years in, she joins Trevor to walk through what it actually takes to build a board that fundraises, a team that supports each other under real pressure, and an event that clears seven figures.In this episode: why Christy can spot a hiring fit in the first five minutes of an interview, how she structures her board around give-or-get with no resume builders allowed, the controversial thing she tells nonprofits about marketing spend ("put your seatbelt on"), why she doesn't seat major donors at her own table on gala night, the exact job she hands her board members the moment they walk into the event, and why she stopped thanking donors in the moment during the auction — and started catching them later instead.Plus: what Christy does the Monday morning after every gala that most CEOs don't.Chapters:00:00 Intro01:15 Christy Casey-Moore and HeartGift Foundation02:09 Board Engagement and Organizational Culture04:06 Entrepreneurship and Nonprofit Leadership Symmetry05:17 About HeartGift and Its Mission06:42 Team Size, Hiring Lessons, and Culture Fit10:27 Supportive Organizational Culture14:09 Building a Unicorn Board18:17 Event Night Responsibilities and Strategies22:06 Missions Clarity and Marketing Investment27:04 Leadership, Listening, and Continuous Learning31:00 Evolution of Fundraising and Donor Engagement37:14 Post-Event Follow-up and Gratitude

Most fundraising galas leave money on the table for reasons the people running them never see.Chris Hensley and Brett Higgins, two of the most in-demand fundraising auctioneers in the country, join Trevor to work through five of the sharpest questions raised at the recent Chicago Gala Playbook event. What separates the organizations that consistently overperform from the ones that stay stuck at last year's number? Where does the fundraising actually break down in a program? And what does it look like to create inspiration to give without slipping into pressure?In this episode: the six-month mistake most nonprofits make (spoiler, it involves ignoring the data from last year's event), why "we don't want to ask for too much money" is almost always a symptom of a past bad experience, the difference between pressure and inspiration and when each has a place, the concept of "unspoken peer pressure" and how leaders in the room quietly move giving upward, why the witching hour at 9:15pm is real and what to do about your program timing, and the one thing organizations overestimate every year (the room, the dinner, the linens) versus the one thing that actually moves revenue.Plus: why Chris raised $1.2M against a $400K goal at a Relevant Radio event, and what "taking the lid off" the top ask can look like when the room is emotionally ready.Chapters:00:00 Intro01:41 Gala Playbook in Chicago09:25 Data-Driven Fundraising18:25 The Art of Asking23:00 Creating Inspiration to Give Instead of Pressure32:09 Creating a Unique Experience for Fundraising Events38:09 The Right Places to Focus43:32 One Piece of Advice You Would Give to a Nonprofit45:54 Bonus

Most nonprofits spend months curating the perfect live auction lineup — and then assume their guests will figure it out when they get to the event.Claire Murad of Murad Auctions joins Trevor to make the case that this is leaving serious money on the table. With 26 years in the auction space, Claire breaks down what she calls the 6-touch rule: your guests need to see your live auction items at least six times before they sit down for the live auction. Anything less and the light bulb doesn't go off in time.In this episode: why 75% of your event revenue is riding on a marketing problem most orgs ignore, the exact timeline for teasing items (two weeks out — not earlier, not later), why text messages outperform emails and what time of day to actually hit send, how to make your pre-event messaging short and on-theme instead of stuffed with restrictions, and the creative night-of tactics Claire has seen work — from Vanna White-style placard walkers in cocktail hour to 10-foot lit display boards to custom bid paddles with QR codes linking to the auction catalog.Plus: why your auctioneer should be working the cocktail hour, not warming up backstage.Chapters:00:00 Intro00:36 Successful Auction Promotion05:30 Timing for Teaser Campaigns06:55 Keeping Messages Brief and Engaging07:35 Creative Promotional Ideas During Your Event09:00 Using Visual Displays and On-Site Promotion12:13 Educating Bidders Early13:30 Using Social Media and Digital Tools14:29 Where to Find More Resources and ConnectHave a question or topic you'd like us to cover? Let us know https://hgafundraising.com/ask-your-questions/

Most nonprofits have a storytelling problem they don't know they have. They've been so close to the mission for so long they can't see what's actually moving about it anymore.Lucas Hunt, president of Hunt Auctioneers, former literary agent, and one of the more thoughtful voices in the fundraising auctioneer world, joins Trevor to break down why the people running your organization are usually the worst people to tell its story, why donors should be treated as producers of the story rather than consumers of it, and how to build what he calls a "theater of giving" at your next event.In this episode: the "curse of knowledge" that's flattening your mission moments, why the recipient of services is almost always a more powerful narrator than the executive director, how to create emotional proximity in a room full of distracted donors, and Lucas's closing reminder for anyone burned out on fundraising, get out of the way of the river of goodness that's already there.Chapters:00:00 Intro00:37 Introduction to Lucas Hunt06:55 Art of Story Telling in Fundraising09:14 Impact of Information Overload on Storytelling15:58 Creating Emotional Proximity at Events17:57 Power of Storytelling22:40 Producer vs. Consumer Mindset27:23 Faith in Good Work32:04 Power of Collective ActionHave a question or topic you'd like us to cover? Let us know https://hgafundraising.com/ask-your-questions/

Brittany Pilcher, Director of Development at Quest Inc., joins Trevor to walk through exactly how her team added a Golden Ticket Raffle to WineQuest , a $500,000 two-night gala in Orlando and sold out 100 tickets in 72 hours.Brittany doesn't sugarcoat the hesitation. She talks through why she almost didn't do it, the moment she decided to pull the trigger three weeks out, and how the raffle pulled in nearly $8,000 of pure incremental revenue without adding meaningful work to her team. More importantly: she breaks down what she'd do differently next year, including running two ticket tiers and considering corporate underwriting to cover the cost upfront.In this episode: why the $100 price point is the sweet spot, when to announce the winner in your program (and when not to), how to get your board and committee actually sharing the raffle, and the part most organizations miss, the 100 new names in your database that you can steward long after the event.Chapters:00:00 Intro01:00 Introduction to the Golden Ticket02:18 Hesitations and Strategies for Ticket Sales06:01 Psychology of Ticket Sales and Winner Announcement 08:49 Impact of the Golden Ticket on Fundraising10:49 Quest Inc.: Mission and Community EngagementHave a question or topic you'd like us to cover? Let us know https://hgafundraising.com/ask-your-questions/

Most fundraising problems aren't fundraising problems. They're board problems.Elise Woodworth — VMI alum, Air Force veteran, and author of Business Not Battle — joins Trevor to unpack why so many nonprofit boards stall out, and what to actually do about it. She came to this work through a back door (the VMI Foundation made her their first female and youngest-ever trustee), and her approach is unusual: instead of teaching EDs how to manage their boards, she teaches board members how to be effective in the first place.In this episode: the 20-minute Champion's Elevator Pitch exercise you can run at your next meeting, the four thoughtful questions that move a stuck organization forward, why Elise refuses to say the word "fundraising" with new boards, and her four-month blueprint for turning around a burned-out board.If you've ever said "I can't get my board to fundraise," this one's for you.Chapters:00:00 Intro00:55 Understanding Strength and Strategic Mindset05:45 Journey into Nonprofit Leadership11:14 Empowering Board Members14:53 Embracing Change for Growth18:37 Aligning Mission and Leadership19:19 The Champion's Elevator Pitch24:11 Transforming Fear into Invitation30:35 Passion for Nonprofit ImpactHave a question or topic you'd like us to cover? Let us know https://hgafundraising.com/ask-your-questions/

Most fundraisers treat events like the finish line. Kristen Bowles treats them like the starting point.In this episode, Trevor sits down with Kristen — a development pro who's worked across the YMCA, Boys & Girls Club, peer-to-peer fundraising, and now the National MS Society — to unpack why sponsorship sales isn't transactional. It's strategic matchmaking.We get into:Why "plan, post, and pray" is killing your sponsor retentionThe mindset shift from "sponsor of an event" to "investor in your mission"How to segment donors by engagement, not dollar amount (and why a $100 donor might be your next major gift)Mission nuggets: the research habit every frontline fundraiser needsFree tools Kristen uses to research sponsors (hint: it's not a fancy database)Why events are really about how you make people feelIf you're a frontline fundraiser, event planner, or auctioneer, this one's full of takeaways you can use Monday morning.Have a question or topic you'd like us to cover? Let us know https://hgafundraising.com/ask-your-questions/

What if the timing of your "ask" is costing your nonprofit thousands? Matt Roben — the Kilted Auctioneer, former circus performer, and police officer turned fundraising auctioneer, joins Trevor to break down the neuroscience behind why people give, and why most galas are leaving money on the table by asking too late in the night.Chapters:00:00 Intro00:59 Introing Matt Roben02:38 Understanding the Auctioneer's Role04:15 The Neuroscience of Giving08:40 Data-Driven Fundraising Insights12:34 Engaging Donors in Real-Time17:20 Post-Event Gratitude Strategies20:16 Building Genuine Connections with Donors21:51 Utilizing Matching Gifts Effectively26:40 Rapid-Fire Fundraising TipsHave a question or topic you'd like us to cover? Let us know https://hgafundraising.com/ask-your-questions/

Most nonprofits measure events by one number: how much they raised. Emily Preble thinks that's the wrong starting point.Emily is a fundraising consultant and professional auctioneer based in Austin, and in this episode she walks through the question she asks every client before planning an event — and it has nothing to do with the goal. Trevor and Emily get into why more attendees doesn't mean more money, how to turn corporate-table guests into lifelong donors, the post-event gratitude strategy most orgs skip, and the research-backed reason three consecutive events matter more than almost anything else you'll do.Chapters: 00:00 Intro00:37 Celebrating Tom: The Heart of Our Team03:37 Emily Preble: A Passion for Fundraising05:03 The Role of Consulting in Nonprofit Success07:05 Understanding Event Goals Beyond Fundraising09:01 Engaging New Attendees and Building Lasting Relationships14:08 Reviving Energy in Fundraising Events18:14 Importance of Community and Connection21:33 Long-Term Goals in Fundraising 24:25 Gratitude and Recognition27:00 Rapid Fire Insights on Fundraising30:45 Closing Thoughts and Future ConnectionsHave a question or topic you'd like us to cover? Let us know https://hgafundraising.com/ask-your-questions/

Most nonprofits think more silent auction items = more money. Phil Sanger has spent 15+ years proving the opposite.In this episode, Phil, founder of HelloFund and an OG in the fundraising tech space since 2009, joins Trevor to break down what's actually working at galas right now and what's quietly killing revenue.We cover:→ Why the "espresso machine in the silent auction" mindset is costing you donors→ The bid paddle mistake auctioneers hate (and the better way to land that sponsorship)→ Closing your silent auction AFTER the event — and why it's making orgs more money→ Using the silent auction to test future live auction items (and identify new major donors)→ The check-in data you need 3 days before your event to avoid a slow line at the door→ Why nonprofit turnover is leading to "paralysis by analysis" — and how to lead through it→ "Software works WITH people, not instead of them" — what AI actually means for fundraisersWhether you're raising $25K or $1M+ at your next gala, this one's worth your time.Chapters:00:00 Intro00:33 The Role of Software in Nonprofits02:52 Phil Sanger's Journey and HelloFund06:27 Challenges in the Nonprofit Sector07:33 Leadership and Decision-Making in Nonprofits11:08 Simplifying Processes for Better Outcomes14:36 Maximizing Auction Effectiveness16:28 Silent Auction Strategies22:00 Streamlining Check-In and Check-Out24:49 Closing Silent Auctions for More Revenue26:46 Final Thoughts and Future Opportunities28:35 BONUSHave a question or topic you'd like us to cover? Let us know https://hgafundraising.com/ask-your-questions/

Rob Giardinelli has attended over 2,000 fundraising galas. In this episode, he breaks down what actually moves donors to give more, why "events are dead" is bad advice, and the guest experience details most nonprofits completely miss.Rob is the founder of robgiardinelli.com and host of the Fun in Fundraising podcast. After 15 years chronicling top galas across Texas and the country, he advises nonprofits on optimizing the guest experience—the gap between what event planners and auctioneers do.What you'll learn:Why post-COVID donors are more selective and how to earn their timeThe 3-legged stool every successful gala needs (and how to spot when it's broken)Why messaging has to happen in the room, not just in the inviteHow major gifts, development, and gala teams should actually work togetherThe real determiner of whether someone becomes a lifelong supporterWhy "what works in Houston won't work in Austin" (and what that means for your event)Chapters:00:00 Like & Subscribe :)00:45 Trevor and Rob catch up03:49 Rob's path from tech to fundraising08:39 What's changed about donors since COVID11:03 Why every city fundraises differently14:08 Treat your gala like a business17:20 "Events are dead" pushback24:30 STOP competing internally26:55 How to get the messaging right31:22 3-events rule for lifelong donors33:12 Rob's advice: don't make fundraising harder than it needs to beHave a question or topic you'd like us to cover? Let us know https://hgafundraising.com/ask-your-questions/

Max Wolf has spent nearly a decade auctioneering fundraising events, and he's seen the patterns that separate the galas that crush it from the ones that fall flat.In this episode, Max and Trevor get into:– How one event lost 65% of its fundraising by replacing the paddle raise with self-checkout text-to-give– The question every nonprofit needs to answer honestly: "Is this a party or a fundraiser?"– Why a 20-minute mission speaker can sink your entire night (and the cake analogy that explains why)– The "fishing moment" that quietly raises an extra $5K — $100K above your anchor gift– Why volunteer auctioneers are the real competition, not other pros — and when that math actually changes– The biggest shift Max has seen post-COVID and what it means for your event strategyPlus, Max is giving away his Auction Playbook for free — built from 10 years of seeing what works and what doesn't.Have a question or topic you'd like us to cover? Let us know https://hgafundraising.com/ask-your-questions/

Are consignment items hurting your nonprofit auction — or are you leaving serious money on the table by not using them?In this episode, Trevor Nelson sits down with fundraising auctioneer Dan Lyles to set the record straight about consignment travel packages in nonprofit fundraising.Together they break down what actually works, what to avoid, and how to double (or even triple) your live auction revenue without cannibalizing your Fund a Need.What you'll learn:- What consignment actually is (and the working definition every nonprofit should know)- How to sell the same item multiple times in one live auction- Why consignment doesn't steal from your fund-a-need- How to structure a 5-7 item live auction for maximum revenue- The "no exposure" model — and why there's no risk if items don't sell- Red flags when choosing a consignment partner- How to use consignment items to identify new mid-level and major donors- Why the donor experience post-event matters more than the sale itself- How to market consignment items pre-event to pack the room with ready buyersChapters:00:00 Intro00:37 Setting the Stage for Consignment Conversations03:30 Understanding Consignment: Definitions and Examples06:57 The Role of Consignment in a Fundraising Event10:10 Maximizing Auction Success with Consignment Items13:58 No Risk, No Exposure: The Benefits of Consignment19:53 Identifying Potential Bidders and Auction Strategies25:32 The Importance of Donor Experience28:25 Choosing the Right Consignment Partner38:30 Using Experiences as Marketing Tools42:25 BONUSHave a question or topic you'd like us to cover? Let us know https://hgafundraising.com/ask-your-questions/

Most nonprofit events run too long — and it's costing you donations.In this webinar, event strategist Reggie Rivers and expert auctioneer Matt Roben break down why shorter, more focused events consistently raise more money than marathon galas. Reggie shares the neuroscience behind donor attention spans, why 9 PM is the critical cutoff for fundraising asks, and how his organization increased revenue by cutting their event time in half.Matt and Reggie also tackle sponsorship models that actually work (hint: stop giving away free tickets), how to structure your timeline so fundraising happens at peak engagement, and why charging for tickets — even with a sliding scale — leads to better results.If you've been running 4-hour events and wondering why energy (and donations) tank halfway through, this session will change how you plan your next gala.*Have a question or topic you'd like us to cover?* Let us know https://hgafundraising.com/ask-your-questions/

Technology may be a powerful tool of fundraising, but human connection seems far superior to anything else.  Fundraising is a sector shaped by digital tools, automation, and constant urgency, but the real work of fundraising always comes to its roots: relationships. Organizations that are smart enough to slow down and focus on people create stronger, more sustainable support from their donors. At its heart, fundraising isn't just about strategy or tools but remains a deeply human practice built on connection and care. Trevor Nelson is the Chief Gratitude Officer at HGA Fundraising, a family-run company that helps nonprofits raise money through auction items and event fundraising. HGA has grown into a 20+ person team built around collaboration, humor, and shared purpose, beginning only as a small partnership with his best friend. Through Hey Nonprofit, his media platform, including a podcast, weekly webinars, and free coaching, Trevor works to uplift fundraisers and share practical insights that help organizations strengthen relationships and raise more for their missions. He joined Mallory today to talk about the importance of personal connection, gratitude, and genuine interactions in fundraising.  In this episode, you will be able to: Understand why, even in a tech savvy world, fundraising remains a relationship-driven profession. Learn why gratitude and intentional appreciation are essential for building lasting donor relationships. Understand how overwhelm and urgency can affect fundraisers. Grasp why uninterrupted time for oneself is crucial for thinking and reflection. Learn the importance of pausing when overwhelm hits. Get all the resources from today's episode here.  Support for this show is brought to you by Practivated. Practivated delivers AI-powered donor conversation simulations that let fundraisers practice in a private, judgment‑free space—building confidence, refining messaging, and improving outcomes before the real conversation even begins. Developed by fundraising experts with real‑time coaching at its core, it's the smart way to walk into every donor interaction calm, prepared, and ready to connect. Learn more at practivated.com. Connect with me:  Instagram: https://www.instagram.com/_malloryerickson/ Facebook: https://www.facebook.com/whatthefundraising YouTube: https://www.youtube.com/@malloryerickson7946 LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/ Website: malloryerickson.com/podcast Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652 If you haven't already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link. If you're looking to raise more from the right funders, then you'll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point.

Hey Nonprofits is the only podcast specifically focused on event fundraising and auction strategy- because someone has to stand up for the gala. But great events alone won't save your organization if your financial foundation is broken.In this episode Matt Gardner, Co-founder and CEO of Hiline and host of the Fiscally Awesome podcast, makes the case that nonprofit financial infrastructure isn't just a back-office problem. It's a fundraising problem. A credibility problem. And a mission problem.If you're an executive director, development director, or nonprofit leader trying to grow your organization and diversify your funding in 2026 this conversation will change how you think about the business of running a nonprofit.

Hey Nonprofits is the ONLY podcast specifically focused on event fundraising and auction strategy — because someone has to stand up for the gala.Raise more money with our Tuscany auction packages: https://hgafundraising.com/tuscany/ and https://hgafundraising.com/tuscany-villa-for-10/ Nobody understands the gala stage better than Jordan Campbell — Scottish auctioneer, 4-language speaker, gala emcee, and one of the most in-demand fundraising auctioneers in the country. In this episode, Jordan drops a masterclass on the psychology behind a fundraising event that moves people to give generously — and keeps them coming back year after year.

Most nonprofits are leaving serious money on the table because they're skipping critical pre-event steps that result in fundraising success - like hiring a great auctioneer https://charityauctioneerswelove.com/That's why we had HGA co-founder, Trevor Nelson, sit down with benefit auctioneer Keith McLane to break down the 3 pre-event pillars you should focus on in order to raise more money.During the session, we covered:✅ Why your pre-event prep is make-or-break✅ How to get your board members actually engaged✅ Psychology of urgency✅ How to recognize donors without making it weird✅ The power having a great auctioneer has on your fundraiser's success✅ The biggest messaging mistakes nonprofits make✅ Structuring monthly giving programs to attract new donors✅ Getting sponsorships when everyone's already been asked✅ How to recognize donors without it feeling transactionalHave a question or topic you'd like us to cover? Let us know https://hgafundraising.com/ask-your-questions/

Your best donors aren't strangers—they're the people who already gave to you but stopped. In this [re-uploaded] episode of Hey Nonprofits! fundraising expert Julie Ordoñez breaks down why chasing new donors is harder than winning back old donors, and shares the exact approach to have those awkward "we miss you" conversations that actually work.Check out Julie's episode about Daily Habits to Raise More Major Gifts: https://www.youtube.com/watch?v=2pAC5ad6pSAWhat we cover:✅ Why lapsed donors are easier (and cheaper) to reactivate than finding new ones✅ How to get past the awkwardness of reaching out to donors who ghosted you✅ The scarcity mindset that keeps nonprofits stuck chasing instead of reconnecting✅ Julie's framework for building donor relationships that last beyond one gift✅ How to ask past donors for larger gifts without feeling pushy✅ The role emotional intelligence plays in donor conversations✅ Practical scripts for re-engagement that feel genuine, not salesy✅ Why honesty beats perfection when talking to donors who stopped givingHave a question or topic you'd like us to cover? Let us know https://hgafundraising.com/ask-your-questions/

Trevor sits down with DonorDock's CMO, Rob Burke, to talk about the realities of working in nonprofit fundraising—the stuff that doesn't always make it into the how-to guides.*Raise $10,000+ with the Golden Ticket:* https://hgafundraising.com/golden-ticket/We cover a lot of ground here: why recurring giving programs are under-utilized by fundraisers, how stewardship keeps falling to the bottom of the to-do list, and why the nonprofit sector feels so fragmented when it comes to learning and sharing what actually works. Rob talks about building community through podcasts, the importance of investing in your own growth as a leader, and how to set boundaries without the guilt that usually comes with it.We also get into burnout, something so many fundraisers face today, and how to prevent it before it takes you out. Rob shares his own experience and what he's learned about protecting your energy while still doing work that matters.Plus, some exciting news about WellTold, an upcoming conference designed to bring nonprofit leaders together. Register here: https://www.eventbrite.com/e/welltold-a-nonprofit-storytelling-conference-tickets-1830811770289Have a question or topic you'd like us to cover? Let us know https://hgafundraising.com/ask-your-questions/

In this episode I am once again joined by Alex W, long term practitioner of Zen, Pragmatic Dharma, and Western Occultism. Alex takes a deep dive into the world of magick to compare esoteric systems from around the world including Western Occultism, Tibetan Buddhism, Indian Tantric and Goddess systems, Santeria and more. Alex gives a history of the development of Western Occultism, exploring the Egyptian mysteries, Neoplatonism, Catholic mysticism, Kabbalah, Shi'ism, Wicca, the Golden Dawn, Thelema, Chaos Magic and beyond. Alex discusses esoteric techniques such spellcraft, opening the psychic senses, working with entities, mantra, yantra, alchemy, astrology, and divination. He considers the tension between natural talent and practiced skill, reviews strategies for protection against curses and entity oppression, and recounts his own path as a practitioner of the occult. … Full episode: https://www.guruviking.com/podcast/ep349-deep-dive-into-magick-alex-w Also available on Youtube, iTunes, & Spotify – search ‘Guru Viking Podcast'.
 … Topics include: 00:00 - Intro 01:09 - History of magick 06:08 - Christianity as a reinterpretation of Egyptian mysteries of Osiris 06:40 - Syncretism of the Golden Dawn 08:48 - Thelema 09:50 - English vs French magick 11:10 - Wicca 12:55 - Chaos Magic 16:04 - Belief and manifestation 19:26 - Theory vs practice 20:52 - Neoplatonism 22:54 - Kabbalah 29:09 - Shi'ism, Sufism, and the Church fathers 30:42 - Renaissance 32:36 - Not superstition? 33:53 - Alex's magick path 35:32 - Training under Alan Chapman 38:21 - Scrying and the Holy Guardian Angel 40:10 - What is the HGA? 46:04 - The real initiation of Western Occultism 47:37 - Santeria and spirits 51:16- Exploring the Renaissance grimoires 54:56 - Catholic mysticism, angels, and saints 56:25 - Spellcraft 57:25 - Hinduism and Buddhist magick 01:03:33 - Mantra 01:07:29 - Yantras and Indo-European astrology 01:10:15 - Tantra as a ritual process to effect change and invoke spirits 01:11:34 - Ramnath Aghori Baba  01:12:51 - How Goddess traditions work 01:19:13 - Initiated by Kālī and the Dark Feminine 01:25:21 - Opening the psychic senses 01:27:19 - Kālī, Chinnamastā, and the Dark Feminine 01:30:41 - Hecate 01:33:10 - Dark spirits, ḍākinīs, and the 64 yogis 01:37:19 - Network of friends 01:41:06 - Past lives 01:42:38 - Astrology 01:46:12 - Which practice is right for you? 01:47:42 - Alchemy 01:48:46 - Why practice magick? 01:53:14 - Divination and protection against curses 01:54:28 - 3 magickal self defence methods 02:02:10 - How common are curses? 02:05:26 - Why seek the Western Tradition? 02:12:08 - Indian vs Tibetan tantra 02:15:29 - Is magick well understood? 02:20:34 - Talent, lineage, and technique 02:22:44 - Crowley's birthchart 02:27:32 - Alan & Duncan's relationship 02:29:08 - Dangers 02:35:089 - Spiritual psychosis 02:37:50 - Devotion … Previous episodes with Alex W: - https://www.guruviking.com/search?q=alex For more interviews, videos, and more visit: - www.guruviking.com Music ‘Deva Dasi' by Steve James

Shannon Eason from Everything Gala shares her fundraising event secrets - everything from auction timing, how to just 'go for it' and ask donors for more, building relationships, and the power of video.During this episode, you'll learn:- How to overcome the fear of 'the ask'- Which should come first: the fund a need or live auction- How to communicate and negotiate with donors effectively- Where video should be utilized to enhance your event- How connection to your mission can drive larger donationsHave a question or topic you'd like us to cover? Let us know https://hgafundraising.com/ask-your-questions/Consult with Shannon: https://everythinggala.com/

In this edition of Coffee with the College, our host Janet Schulz sits down with Missy Cain, Environmental Planning Principal at HGA, to explore the significance of water quality commissioning during new and renovation construction projects. Missy discusses why safe water is a critical, life-sustaining topic and outlines the systematic process for designing a water management program. Healthcare leaders will gain tangible tactics for sustaining water quality during the design and construction phases to ultimately provide safe water to patients, staff, and the community.

Nikki DeFalco, Vice President of Fundraising at the MS Society, shares how fundraising events are still the best way to build donor pipelines.There has been a surge recently in the following question: are events still worth it? The answer is, absolutely! Nikki and Trevor met on the podcast to discuss how community engagement, localization, and creating enjoyable experiences for attendees can lead to stronger donor pipelines for any nonprofit.Their conversation dives into:- Donor retention- The significance of feedback in event planning- Building and leading a fundraising team- The need for personal connection- Adapting communication for different generational preferencesHave a question or topic you'd like us to cover? Let us know https://hgafundraising.com/ask-your-questions/

This was our podcast with Rob Burke from the Fundraising Lab podcast by Donor Dock. Check out their channel for more fundraising podcasts and powerful conversations like this one.Watch the original episode here https://youtu.be/1M8WcUAsx_c?si=pZ5WnJ9i-i64BxL7Rob Burke and Trevor Nelson unpack the real truth behind successful fundraising events, why “fundraising is an AND game, not an OR game,” and how organizations can reduce burnout, retain donors, and design smarter, more intentional events that raise more money.

Dan Lyles shares how he has been selling multiples consistently in live auction by using one magic phrase: "who else wants one?".Reserve the ¡Fiesta en Mexico! trip to use at your next live auction: https://hgafundraising.com/fiesta-en-mexico/This podcast episode is perfect for auctioneers and nonprofit fundraisers looking to maximize their live auction revenue by getting the most out of each item. Selling multiples isn't easy. Dan Lyles reveals his strategy to sell multiples at any auction event - using HGA's ¡Fiesta en Mexico! package as an example.Work with Dan Lyles for your next live auction: https://danlylesauctions.com/https://danlylesauctions.com/

Join Tony, the Auction Guy, as he shares his personal journey into the world of auctioneering. From embracing van life to honing his skills through improv classes, Tony's story is one of continuous growth and exploration.This episode offers a unique glimpse into the life of an auctioneer, highlighting the importance of trying new things and building connections. Perfect for nonprofit fundraisers and auctioneers looking for inspiration and insight into the auctioneering lifestyle.Connect your association with the funding of its dreams: https://www.expoauctions.com/

Trevor Nelson and Sandy Hilsenrath answer fundraising and nonprofit-related questions from the audience and the HGA team.Submit your questions for our next AMA episode: https://hgafundraising.com/ask-your-questionQuestions answered:00:00 What separates nonprofits from consistently grow year over year, from those that stay flat?02:07 What is the single most important fundraising tool you have?02:43 If you could reset one misconception nonprofits have about fundraising partners, what would it be?06:52 What social media platform to find corporate sponsors / partners08:28 What are some creative ways you've seen nonprofits raise money outside of the traditional methods (i.e. live auction, silent auction, paddle raise)10:40 What is the most impactful gift you've received on Christmas?12:07 How to bring up fresh ideas for fundraising when you have stubborn board members stuck in their old ways?15:05 Best communication practices for the new year17:30 How would you build a nonprofit "super team" from scratch?19:12 Which HGA auction items are raising the most amount of money right now?20:48 If you had one piece of an advice for an event fundraiser, what would it be?23:41 What's the other magic number for fundraising?24:37 What are the best industries to target for corporate sponsorships?28:16 Do you believe in new year's resolutions? And what resolutions would you recommend for nonprofits to have for 2026?

What if the secret to being a better fundraiser is taking better care of yourself first? Fear and stress for fundraisers is REAL. In this conversation, fundraising expert and CEO of Practivated, Mallory Erickson, shares how prioritizing your well-being isn't just good for you—it's essential for creating authentic, lasting relationships with donors. If you're exhausted from transactional fundraising, struggling to build genuine connections, or feeling like you have to sacrifice your health to hit your goals—this episode will give you the tools to overcome these challenges. Boost your fundraising confidence with the help of practivated.comOvercome fundraising challenges by reading Mallory's book, What the Fundraising! Get your copy here: malloryerickson.com/bookListen to Mallory's podcast for cutting-edge fundraising strategies https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652

Why does everyone at your fundraiser need a paddle? We've teamed up with our friend and world class fundraiser, Chris Hensley, to give you a step by step guide (and real time case study that raised $26,000) on how to add the paddle drop to your next event.In this episode, Trevor Nelson sits down with Chris Hensley, professional auctioneer and former fundraiser, to break down exactly how paddle drops work, why they're so effective, and how nonprofits can use them to dramatically increase event revenue.Explore Chris Hensley's consulting and auctioneering services: https://www.bidraisebid.com/*In this episode we cover:*- What a paddle drop really is (and what it's not)- How to create anticipation and excitement before the moment happens- Why surprise is critical to maximizing participation- How to engage donors at every giving level- The role trusted community leaders play in increasing donations- How paddle drops help identify and cultivate future major donors- Why transparency and clear communication matter during the ask- How the right auctioneer can drive more results

Are fundraising events no longer the #1 way to raise money? Trevor Nelson and Marty Murad dig into that question and uncover what's really happening in the new generosity landscape.*In this episode, they break down:*- Why communities still crave in-person events- The real psychology behind why donors give (and why they stop)- How family-business thinking can strengthen a nonprofit- Why younger generations are struggling to give- How to simplify the giving process to increase participation- How small nonprofits can dramatically grow revenue with smarter events- Why thanking donors more often directly increases donation sizeNeed help with your auction event? Check out https://muradauctions.com/

Trevor Nelson sits down with fundraising expert Johnny Bravo Holloway, whose decades of experience in radio, event hosting, auctioneering, and nonprofit fundraising have helped countless organizations transform their donor engagement strategies.Reserve the most profitable auction items in fundraising - Trips and Experiences! https://hgafundraising.com/trips-and-experiences/Want to raise more money at your next fundraising events? Email Johnny at JohnnyBravoEntertainment@gmail.comIn this episode, Johnny breaks down how entertainment, messaging, video content, and emotional connection shape the success of any fundraising event. You'll learn why understanding your audience's intentions matters, how pre-event planning directly affects donations, and why smaller, more engaged rooms often outperform larger ones.Whether you're hosting galas, auctions, or donor events, this conversation will give you clear, actionable insights to help you engage supporters authentically and raise more money with confidence.

In this episode, Trevor Nelson sits down with Jennifer Knopf, founder of the REED Charitable Foundation, to unpack how her team raised over $1,000,000 in just two days—and why a clear mission, bold storytelling, and the courage to ask made it possible.Jennifer shares the origin story of REED, its mission to support children with dyslexia, and how she built their 6th Annual Dyslexia Experience and Gala that brought shocking results—including securing John Hoke III, Chief Design Officer at Nike, simply by daring to ask.Support Reed Charitable Foundation https://reedcharitablefoundation.org/In this episode of Hey Nonprofits! you'll learn:- The story behind REED Charitable Foundation- How Jennifer's organization raised $1M+ during a 2-day event- Why clarity of mission attracts and educates donors- The realities faced by children who struggle with dyslexia- How emotional storytelling drives giving- The surprising power of “just ask” in fundraising- How bold partnerships can lead to event successIf you work in fundraising, events, education, or simply love stories of mission-driven impact, this conversation will inspire you to think bigger and lead with heart.

Listen now to discover how authenticity, vulnerability, and connection are shaping the future of fundraising.In this podcast episode, Brad Ton joins Trevor Nelson to unpack the rapidly changing world of fundraising — and why authentic human connection matters now more than ever. Together they explore how social selling, LinkedIn engagement, and genuine relationship-building are reshaping nonprofit development.This conversation goes far beyond tactics. Brad and Trevor dive into the mindset shifts fundraisers need in 2025: vulnerability, presence, gratitude, and celebrating failure as part of a healthy organizational culture. Whether you're a nonprofit leader, development director, or frontline fundraiser, this episode gives you practical tools and a fresh perspective on meaningful donor engagement.

Is your nonprofit focusing on the wrong thing? The key to successful fundraising events is proper planning, long before the bidding begins. There's a foundational shift nonprofits must make if they want to fill the room with the right people, inspire generosity, and create an event that actually raises money.In this episode of the Hey Nonprofits! podcast, host Trevor Nelson sits down with fundraising strategist Dan Lyles to unpack the core elements that make auction events work. Dan shares why “getting the right people in the room” is far more important than décor, themes, or long programs. He explains how donor psychology, relationship-building, and intentional program structure can dramatically increase giving. You'll also learn why auctioneers shouldn't be afraid to ask boldly, how to train board members to engage donors effectively, and how technology can streamline the event experience.If you're planning a fundraising auction—or want to improve the results of your current event—this conversation offers practical guidance every nonprofit leader can apply.Work with Dan Lyles Auctions https://danlylesauctions.com/

Donor Advised Funds (DAFs) are reshaping the future of philanthropy, and changing the way donors give. Is your nonprofit missing out? This episode will teach you how to adapt to this growing trend.In this episode of the Hey Nonprofits podcast, host Trevor Nelson sits down with Mitch Stein, as they cover the evolution of DAFs, their powerful tax benefits, and the psychology that makes them such an effective giving tool. You'll learn how to make your organization more accessible to DAF donors, integrate DAFs into event fundraising, and cultivate deeper relationships that inspire ongoing generosity.Whether you're a nonprofit leader, fundraiser, or board member, this conversation offers actionable insights to help you tap into one of the fastest-growing trends in charitable giving.Transform how your donor's give with Chariot - https://www.givechariot.com/

Your fundraising events are pushing away the donors you need most. It's time to stop hosting experiences that alienate the next generation and instead build a loyal community of young supporters who are excited to give.In this episode of the Hey Nonprofits podcast, host Trevor Nelson is joined by event fundraising expert AJ Steinberg to discuss how to solve the generational giving gap. AJ explains how to design new events specifically for a younger crowd by genuinely listening to their ideas. Learn simple ways to provide amazing hospitality and a white glove service that makes every guest feel special. AJ also shares advice on how to get your board members involved in fundraising and how to prepare your event for any potential disaster. This discussion provides a clear guide for nonprofit leaders who want to build a strong community and secure support from younger generations.

What's the one thing Michael Jordan and every successful nonprofit have in common? It's the single most important investment for your nonprofit's growth, yet most leaders overlook it.On this episode of the Hey Nonprofits podcast, host Trevor Nelson sits down with former NFL player and fundraising expert Reggie Rivers to reveal why coaching is the key to continuous growth. They discuss how finding the right coach can transform your leadership, improve your team, and help you ask for money with confidence. Reggie also shares common mistakes nonprofits make at fundraising events that could be costing you thousands in donations. This conversation offers powerful advice for any leader looking to build a stronger organization and raise more support for their mission.

One simple question can add an extra $110,000 to your nonprofit's next fundraising event. It's the "Superhero Ask," a powerful fundraising strategy that gets major donors to raise their own paddle before the auction even begins.In this episode of the Hey Nonprofits podcast, host Trevor Nelson talks with professional charity auctioneer Chris Hensley about this simple yet effective method. Chris explains how to find new donors and increase bids by asking for a champion in the room. He shares the exact words to use for your paddle raise and how this simple appeal can create amazing results for your cause. This is a must-see for any nonprofit leader looking to improve their event fundraising and bring in more support for their mission.

Are your fundraising efforts failing to bring in the big donations you need? Your fear of asking for money might be the very thing holding your nonprofit back from massive growth. Many leaders make this critical mistake, but it's not too late to fix it.In this episode of the Hey Nonprofits podcast, host Trevor Nelson is joined by Kipos Group founder James Misner to discuss what truly great fundraising leaders do differently. They explore why smart people make bad fundraising hires and how to spot the best talent. You will learn the secrets to building relationships with major donors, moving past the fear of asking for large gifts, and why simple, clear communication is your most powerful tool. This conversation provides a practical guide for nonprofit leaders who want to stop chasing small checks and start securing the major funding needed to scale their impact and grow something beautiful.Learn how you can increase your fundraising revenue with Kipos Group: https://thekiposgroup.com/

Making one tiny change to your event might seem like a small adjustment, but it could be the #1 reason your sponsors are pulling their funding. Learn the critical do's and don'ts of event planning that can make or break your budget.In this episode of the Hey Nonprofits podcast, host Trevor Nelson shares quick actionable items that lead to a successful fundraising event and more. Discover how to avoid a common pitfall that loses thousands in sponsorship dollars and why direct communication with your supporters is your most powerful tool. Trevor also details a powerful pre-event fundraising strategy called the Golden Ticket, which has helped nonprofits raise over $10,000 before the event even starts. You will learn the best time to promote your auction items to get your donors excited and prepared to give. This is a must watch for any nonprofit leader or volunteer looking to improve fundraising strategies and increase donations.

Is your charity golf tournament secretly losing you money? Learn the simple blueprint for a 6-figure fundraising event that turns golfers into major donors.In this episode of the Hey Nonprofits podcast, host Trevor Nelson welcomes golf event expert Blake Weaver to reveal the complete anatomy of a highly profitable golf fundraiser. Blake shares his best advice on how to secure valuable corporate sponsors, increase attendee engagement, and use powerful cross-marketing to fill your events. Discover proven ideas for on-course games, raffles, and a unique silent auction strategy that will help you raise more money. This is the ultimate guide to planning and executing a flawless charity golf tournament from start to finish.

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