Hey non-profits, let’s Raise More Money! Your hosts, Trevor Nelson; nonprofit entrepreneur and charity cheerleader alongside Jason Ledlow; serial entrepreneur and nonprofit shaman bring you the unvarnished, no holds barred TRUTH about raising more money to power your non-profit mission. Powered by HGAGroup LLC.
Are you planning a fundraising event? You can exceed your goals if you focus on what matters most... the PEOPLE. This episode is packed with insights you can use to increase engagement and interest, build stronger relationships with your supporters, and create events that leave a lasting impact (and increase interest in future events).On this episode of Hey Nonprofits, Trevor is joined by special guest, Alexandra Katzenstein from the Boys & Girls Club of San Leandro. Alex is a development professional with over two decades of fundraising experience. And with the help from her entire team she created an unforgettable event in under 90 days. From engaging local sponsors to fostering relationships with key community leaders, Alex breaks down the steps they took to make their fundraiser an unforgettable success while focusing on collaboration, storytelling, and future events! Enjoy!Connect with Alex on LinkedIn: https://www.linkedin.com/in/alexandra-katzenstein-03866a7/This episode was brought to you by HGA Fundraising. The team at HGA helps event fundraisers create auction success with the most profitable (and mission focused) auction items in the space. Trips and experiences that excite donors, ignite bidding, and help your organization RAISE MORE MONEY.To learn more about HGA Fundraising click here: https://hgafundraising.com/trips-and-experiences/Sign up to receive the HGA Fundraising newsletter to receive fundraising insights from the brightest minds in the space: https://hgafundraising.com/subscribe-to-newsletter/Feeling stuck with your fundraising? No matter where you are at in your journey, HGA offers FREE coaching for fundraisers: https://hgafundraising.com/nonprofit-coaching/Chapters:0:00 Starting Without a Donor List: Focus on Relationships2:43 Local Companies That Boost Fundraising5:21 Winning Sponsors with Trust and Teamwork7:35 Why Networking is Key for Growth9:46 Secrets to Impactful Fundraising Events12:04 Boost Auctions with Just 3 Amazing Items14:31 How a Strategic Raffle Increased Attendance16:28 Community Leaders Make Events Shine17:58 Humor and Storytelling: The Secret Sauce19:42 Post-Event Follow-Up That Keeps Donors Happy21:54 Gratitude Tips to Strengthen Donor Bonds
In this episode of the podcast, Trevor is joined by Cindy Wagman, nonprofit consultant and known in the space as the ‘Fractional Queen'.Cindy shares her insights on transitioning to consulting, explaining how fractional roles offer organizations big solutions without requiring full-time commitments. You'll learn how she balances her passion for service with entrepreneurship. This episode also reveals the challenges of nonprofit fundraising, why chasing trends won't solve your problems, and how to build strategies rooted in engaging your community.Where to find Cindy:LinkedIn: https://www.linkedin.com/in/cindywagman/?originalSubdomain=caExclusive access to her podcast: https://www.nonprofitfractionals.com/fractureConfessions with Jess and Cindy Podcast: https://confessionswithjessandcindy.buzzsprout.com/Website: https://cindywagman.com/This episode was brought to you by HGA Fundraising. The team at HGA helps event fundraisers create auction success with the most profitable (and mission focused) auction items in the space. Trips and experiences that excite donors, ignite bidding, and help your organization RAISE MORE MONEY.To learn more about HGA Fundraising click here: https://hgafundraising.com/trips-and-experiences/Sign up to receive the HGA Fundraising newsletter to receive fundraising insights from the brightest minds in the space: https://hgafundraising.com/subscribe-to-newsletter/Feeling stuck with your fundraising? No matter where you are at in your journey, HGA offers FREE coaching for fundraisers: https://hgafundraising.com/nonprofit-coaching/Chapters:0:00 Consulting Success: Uplifting the Sector2:18 What are Fractional Roles?6:36 Nonprofit Fundraising Challenges9:10 Emerging Fundraising Stars from Canada13:21 Cindy's Family Memories in Puerto Vallarta15:12 Starting a Podcast for Small Nonprofits19:18 Courage to Talk about Tough Topics21:17 Breaking Free from Scarcity Mindset25:45 Balancing Service & Entrepreneurship27:33 Why Saying No is Powerful31:20 Setting Boundaries for Organizational Health33:11 Consultants: Empowering with Boundaries36:58 Fundraising Strategies that Work39:11 Avoiding Trends and Focusing on Community
In this episode of Hey Nonprofits, Trevor is joined by Steve Johns, CEO of One Cause and author of Fearless: Leadership lessons at the Crossroads.Discover why in-person gatherings spark more meaningful relationships, how gratitude can amplify donor loyalty, and why smaller, community-focused events lead to bigger wins. Learn what the data says about scaling events effectively and how personal stories and testimonials can deepen donor relationships. Steve also shares invaluable insights into navigating economic challenges while keeping fundraising efforts authentic and impactful.Find Steve on LinkedIn: https://www.linkedin.com/in/stevejohns3/This episode was brought to you by HGA Fundraising. The team at HGA helps event fundraisers create auction success with the most profitable (and mission focused) auction items in the space. Trips and experiences that excite donors, ignite bidding, and help your organization RAISE MORE MONEY.To learn more about HGA Fundraising click here: https://hgafundraising.com/trips-and-experiences/Sign up to receive the HGA Fundraising newsletter to receive fundraising insights from the brightest minds in the space: https://hgafundraising.com/subscribe-to-newsletter/Feeling stuck with your fundraising? No matter where you are at in your journey, HGA offers FREE coaching for fundraisers: https://hgafundraising.com/nonprofit-coaching/Chapters:0:00 Boost Your Mission with In-Person Events1:51 Why Smaller Venues Create Big Music Magic5:25 John Mayer's Hidden Talent and Summer Concert Plans7:12 How Music Events Strengthen Communities & Fundraising11:09 Secrets to Long-Term Fundraising Success13:16 Building Strong Teams for Fundraising Wins16:48 The Power of Relationships in Nonprofit Leadership18:38 Honest Communication During Tough Times22:18 Stay in Control During Uncertain Moments23:57 Communication Tips for Fundraising Success27:47 How Gratitude Supercharges Donor Relationships29:20 Scaling Events: Secrets to Big Impact32:43 Testimonials That Boost Donor Loyalty34:40 Gratitude & Community: The Keys to Fundraising37:47 Raise Conference: Elevating Fundraising Professionals39:44 Networking and Learning at Powerful Fundraising Events43:11 Patience Pays Off in Big Fundraising Goals44:51 Innovate Nonprofit Success with Technology48:34 Avoid These Fundraising Overthinking Traps50:38 Resilience: Thriving Through Economic Challenges
What if one simple strategy could bring in more donors, raise more money, and make your fundraising events unforgettable? The golden ticket strategy is changing the way nonprofits approach fundraising, and in this bonus episode of Hey Nonprofits, we'll show you exactly how it works. If you're looking for practical ways to engage new donors, grow event revenue, and offer exciting, must-have prizes, this video is for you.Discover how golden tickets can attract millennials and first-time donors who might not typically participate in auctions. Learn how this approach gamifies fundraising to make it fun, inclusive, and appealing to a diverse audience. We'll also dive into how digital ticket sales can broaden your reach before the event even begins, helping you raise funds from supporters near and far.From pricing strategies to unique raffle ideas, this episode gives you the tools to make your events more engaging and profitable. Whether it's securing high-value donations or crafting irresistible promotions, Hey Nonprofits breaks down the methods nonprofits need to thrive using the golden ticket strategy. Let's level up your fundraising and make a bigger impact than ever!This episode was brought to you by HGA Fundraising. The team at HGA helps event fundraisers create auction success with the most profitable (and mission focused) auction items in the space. Trips and experiences that excite donors, ignite bidding, and help your organization RAISE MORE MONEY.To learn more about HGA Fundraising click here: https://hgafundraising.com/trips-and-experiences/Sign up to receive the HGA Fundraising newsletter to receive fundraising insights from the brightest minds in the space: https://hgafundraising.com/subscribe-to-newsletter/Feeling stuck with your fundraising? No matter where you are at in your journey, HGA offers FREE coaching for fundraisers: https://hgafundraising.com/nonprofit-coaching/Chapters:0:00 Attract New Donors with Golden Tickets2:02 Gamify Your Fundraising Success6:04 Engage Attendees and Expand Your Reach7:57 Boost Pre-Event Fundraising with Online Ticket Sales11:34 Transform Your Auctions with Golden Tickets13:19 Maximize Revenue with Irresistible Prizes17:12 Utilize Pricing Tiers for Greater Participation19:00 Tap into Donor Psychology for Enhanced Engagement22:38 Optimize Your Ticket Sales with Smart Strategies24:13 Simplify Engagement to Increase Ticket Sales27:42 Explore Diverse Revenue Streams with Golden Tickets29:20 Boost Auction Sales with 'Buy It Now' Strategy33:00 Final Thoughts on Golden Ticket Fundraising
Ready to boost your nonprofit's fundraising with incredible ideas that deliver big results? Dive into applicable tips that will transform how you raise money for your cause today!In this powerful episode, host Trevor Nelson chats with Jennifer Knopf, a former lawyer turned literacy champion, about increasing funds for vital missions like tackling the literacy crisis. You'll find amazing strategies for connecting with donors, building passionate teams, and avoiding common fundraising pitfalls. This discussion is filled with fresh insights on donor engagement, creative outreach, and advocacy for dyslexia support, helping your organization stand out.Learn how to inspire support by sharing heartfelt stories and crafting unique ways to thank sponsors. Avoid typical mistakes like neglecting donor relationships or missing the power of collaboration. Join us to explore key topics like education challenges and grassroots growth. Watch now with Hey Nonprofits to make your fundraising efforts shine bright!This episode was brought to you by HGA Fundraising. The team at HGA helps event fundraisers create auction success with the most profitable (and mission focused) auction items in the space. Trips and experiences that excite donors, ignite bidding, and help your organization RAISE MORE MONEY.To learn more about HGA Fundraising click here: https://hgafundraising.com/trips-and-experiences/Sign up to receive the HGA Fundraising newsletter to receive fundraising insights from the brightest minds in the space: https://hgafundraising.com/subscribe-to-newsletter/Feeling stuck with your fundraising? No matter where you are at in your journey, HGA offers FREE coaching for fundraisers: https://hgafundraising.com/nonprofit-coaching/Follow Jennifer Knopf on LinkedIn:https://www.linkedin.com/in/jennifer-knopf-99042764/Chapters:0:00 Jennifer's Journey from Law to Literacy Advocacy1:05 The Literacy Crisis: Shocking Stats and Root Problems3:19 Dyslexia 101: Myths, Challenges, and Dyslexic Strengths6:00 Solving the Literacy Crisis: Proven Science-Based Solutions8:48 The Connection Between Literacy & Societal Issues12:00 Founding RCF: Building a Nonprofit for Impact and Change15:40 Scaling RCF: From Grassroots to Global Impact19:30 Going Viral: Growth Challenges and Finding the Right Team24:30 Leadership Lessons: Running a Nonprofit Like a Business29:00 Creative Fundraising: Engaging Donors Differently33:00 Breaking Barriers with Collaboration & Innovation40:00 Empowering Teams: Delegating and Leadership Strategies46:00 Strategies for Donor Gratitude: Rethinking Thank-Yous52:00 Closing Thoughts: Making Literacy a Priority for Everyone
Are you tired of feeling stuck in the nonprofit grind, overwhelmed by tight budgets, and not knowing where to turn for fundraising solutions? In this transformative episode of Hey Nonprofits, host Trevor Nelson sits down with Tasha Van Vlack, founder of the Nonprofit Hive, to explore how small to mid-sized nonprofits can thrive through collaboration, community building, and innovative fundraising strategies. You'll learn why nonprofits are falling behind on technology, how donor relationships are being mismanaged, and why working alone isn't the answer. This isn't just another fundraising talk, this is THE conversation that will change how you look at connecting with your team, donors, and other organizations.Ready to fundraise smarter and stress less? Sign up for our newsletter now to get expert advice delivered straight to your inbox: https://hgafundraising.com/subscribe-to-newsletter/In Episode 22, Tasha shares insights into why so many nonprofits are struggling today and the common mistakes holding organizations back, including weak connections with donors, failure to embrace collaboration, outdated fundraising methods, and avoidable team burnout. Trevor and Tasha reveal how to turn these challenges into opportunities by fostering stronger relationships with stakeholders, treating donors as partners, and creating sustainable fundraising practices. Whether you're a nonprofit leader, volunteer, or development director, this episode provides practical, actionable advice to transform your approach to fundraising.Need help identifying your nonprofit's fundraising gap? Get FREE nonprofit coaching today and let's create a plan for success! Visit: https://hgafundraising.com/nonprofit-coaching/This episode is packed with practical ideas for breaking down silos, improving donor retention, and addressing the overwhelming challenges nonprofits face. Don't miss this conversation built for those who want to make fundraising work for them, not against them. Hit play now and subscribe to Hey Nonprofits!To learn more about Tasha: Tasha's LinkedIn: www.linkedin.com/in/tasha-van-vlackJoin the Hive: www.thenonprofithive.com✈️ Do your donors like to travel? Allow them to spend their travel budgets to have a great vacation, AND fund your nonprofit! Reserve an item here https://hgafundraising.com/
Are you ready to discover the ONE secret that can completely change your donor retention success? Brace yourself for a surprising truth that will revolutionize your fundraising efforts forever!Welcome to Episode 21 of Hey Nonprofits, where hosts Trevor Nelson and Jason Ledlow share incredible insights for nonprofit leaders, development directors, and volunteers passionate about boosting donations. In this powerful episode, we reveal a key strategy to keep donors coming back, helping you build stronger connections and fund your cause with ease. If you're looking for practical tips and modern solutions to improve your fundraising, this video is perfect for you. Stay ahead with innovative ideas that fit today's challenges and support your mission while balancing work and personal growth. Don't miss out on more amazing advice by signing up for our newsletter full of weekly fundraising strategies at https://hgafundraising.com/subscribe-to-newsletter/.Dive deeper into the art of keeping donors engaged as we explore vital topics like strengthening supporter relationships, increasing contribution rates, and using technology to enhance your efforts. Learn how to avoid four common mistakes that hurt donor loyalty, such as not following up after gifts, ignoring personal outreach, failing to show impact, and overlooking small donors. These errors can push supporters away, but we'll show you simple ways to fix them and achieve better results. If you need personalized guidance, get help with your fundraising and take advantage of our FREE nonprofit coaching at https://hgafundraising.com/nonprofit-coaching/.Stay tuned to Hey Nonprofits for more episodes packed with actionable wisdom from Trevor Nelson and Jason Ledlow. Keep learning how to grow your fundraising skills, retain donors, and make a lasting difference for your cause with every video we share. Let's build a stronger future for your nonprofit together by focusing on smart engagement and creative approaches.✈️ Do your donors like to travel? Allow them to spend their travel budgets to have a great vacation, AND fund your nonprofit! Reserve an item here https://hgafundraising.com/
Every nonprofit is losing donations because they're not focusing on what truly matters, engaging and building relationships with major donors. In Episode 20 of the “Hey Nonprofits” podcast, host Trevor Nelson sits down with fundraising expert Trisha Brauer to share strategies that nonprofits can use right now to transform their donor engagement. If your organization struggles to ask for large donations, connect with high-level donors, or get consistent funding, this episode is the solution you need. Learn the proven approaches other nonprofits are using to raise more money and what to avoid doing that could drive donors away.Sign up for our newsletter to get actionable tips and strategies for nonprofit growth directly to your inbox: https://hgafundraising.com/subscribe-to-newsletter/Trisha Brauer, leveraging years of experience in nonprofit fundraising, explains how to address challenges like donor gatekeeping, hesitations to “pick up the phone,” and how nonprofits unwittingly treat donors like ATMs instead of valued partners. From the importance of building deeper donor relationships to powerful ways to thank and engage your supporters, this conversation takes a deep dive into the common pitfalls nonprofits need to overcome. You'll also explore how clear communication and personalized stewardship can increase donations at every level.Need help with your fundraising strategy? We offer FREE nonprofit coaching to help your organization succeed. Get started here: https://hgafundraising.com/nonprofit-coaching/Discover the 4 major mistakes nonprofits make: ignoring relationships, being afraid to ask, failing to communicate value, and skipping donor follow-up. If these sound familiar, this episode will help you take actionable steps to fix them and create long-lasting donor connections. Don't just fundraise, build a community of loyal supporters.Listen to “Hey Nonprofits” Episode 20 today and learn how nonprofits thrive by mastering donor engagement with tips and expert insights from Trisha Brauer.✈️ Do your donors like to travel? Allow them to spend their travel budgets to have a great vacation, AND fund your nonprofit! Reserve an item here https://hgafundraising.com/
Are you accidentally pushing donors away without realizing it? Saying “thank you” might seem simple, but so many nonprofits fall into common traps that turn a heartfelt gesture into a missed opportunity. In this episode of Hey Nonprofits, host Trevor Nelson welcomes guest Kevin Brown to uncover the four biggest mistakes nonprofits make when thanking donors and how to fix them to build stronger, lasting donor relationships.If increasing donations and creating a better donor experience is important to you, don't miss out on more helpful insights. Sign up for our free newsletter for actionable tips, nonprofit strategies, and fundraising advice: https://hgafundraising.com/subscribe-to-newsletter/In Episode 19, Trevor and Kevin break down the four key mistakes: not showing appreciation promptly, failing to personalize your gratitude, ignoring the impact of clear communication, and seeing donors only as financial contributors. This conversation highlights how nonprofits can avoid these pitfalls, foster deeper connections with supporters, and inspire ongoing generosity. Whether you're a nonprofit leader, fundraising professional, or volunteer, these insights will help you rethink how donor appreciation impacts your mission. If your team needs extra guidance or personalized support, check out our FREE nonprofit coaching program to take your fundraising to the next level: https://hgafundraising.com/nonprofit-coaching/Learn how to transform casual donors into loyal advocates. Make sure to follow Hey Nonprofits for practical strategies, modern nonprofit advice, and more eye-opening discussions with experts like Kevin Brown! Don't forget to like, subscribe, and share this video with your team.✈️ Do your donors like to travel? Allow them to spend their travel budgets to have a great vacation, AND fund your nonprofit! Reserve an item here https://hgafundraising.com/
Are you tired of feeling awkward or unsure when pitching your nonprofit's mission? Imagine building confidence, creating stronger donor relationships, and increasing your fundraising success, all by transforming how you approach difficult situations. In this episode of Hey Nonprofits, hosted by Trevor Nelson, fundraising expert Julie Ordoñez reveals how embracing honesty and rethinking outdated strategies can revolutionize your donor conversations. This episode is packed with actionable fundraising tips designed to help you grow your impact and connect with donors on a deeper level.Ready to take your nonprofit to new heights? Start by subscribing to our newsletter for the latest strategies and insights in nonprofit fundraising: https://hgafundraising.com/subscribe-to-newsletter/In Episode 18, "Stop Letting Awkwardness Ruin Your Nonprofit Pitches," Julie shares her journey from reluctant consultant to successful fundraising coach, teaching nonprofit teams to overcome scarcity mindsets and build pathways to abundance. Whether you're navigating board pushback, learning to ask for larger donations, or figuring out how to address fear in fundraising, there's something in this episode for everyone. Plus, we dive into the importance of emotional intelligence, meaningful donor relationships, and adapting to a fast-changing nonprofit landscape. Need help with fundraising? Get FREE nonprofit coaching here: https://hgafundraising.com/nonprofit-coaching/.Don't let fear hold you back from making bigger asks or improving your nonprofit's funding strategies. Watch now and hear how to turn challenges into opportunities with real, practical advice you can start using today. Subscribe to Hey Nonprofits for more expert insights, meaningful conversations, and tools to grow your mission with confidence.✈️ Do your donors like to travel? Allow them to spend their travel budgets to have a great vacation, AND fund your nonprofit! Reserve an item here https://hgafundraising.com/
Stop submitting grant proposals that fall flat! In this must-watch episode of Hey Nonprofits, host Trevor Nelson sits down with grant writing expert Lynn McGinnity to reveal the strategies behind writing grant proposals that actually get funded. If you've been struggling to clarify your funding needs or make your proposals stand out, this episode is packed with actionable advice you don't want to miss. Get ready to learn how clarity, precision, and a human touch can take your grant writing to the next level.Sign up for our newsletter to get practical tips and fundraising insights delivered straight to your inbox: https://hgafundraising.com/subscribe-to-newsletter/Follow Lynn McGinnity on LinkedInhttps://www.linkedin.com/in/lynnarsenault/Need help with Grant Writing? Work with Lynnhttps://www.lmagrantconsulting.com/This Episode 17 discussion dives deep into why funders value clear communication and authenticity when reviewing grant proposals. Trevor and Lynn share how to create a compelling sustainability plan, harness AI tools like ChatGPT for drafting proposals, and approach funders with gratitude to build lasting relationships. You'll also discover how nonprofits can save time with templates, connect with aligned funders, and successfully outline financial sustainability in proposals. Every tip in this episode is designed to help your nonprofit thrive.Need help with your fundraising efforts? We provide FREE coaching to nonprofits to help you meet your goals! Get started here: https://hgafundraising.com/nonprofit-coaching/Don't miss this insightful episode that will transform the way your nonprofit approaches fundraising and grants. Watch now and learn how to write grant proposals that resonate with funders!✈️ Do your donors like to travel? Allow them to spend their travel budgets to have a great vacation, AND fund your nonprofit! Reserve an item here https://hgafundraising.com/
Struggling to get your nonprofit board to take fundraising seriously? Discover the strategies that truly motivate board members and inspire action in this must-watch episode of Hey Nonprofits! Host Trevor Nelson sits down with fundraising expert Renee Zau in Episode 16 to share practical insights that will transform the way your board approaches fundraising.To learn more about Renee and DonationMash, visit https://www.donationmatch.com/ and continue reading below to learn more about what you'll learn in this episode! In this episode, you'll learn how to overcome common challenges nonprofits face when engaging their boards in fundraising efforts. Trevor and Renee discuss the evolving fundraising landscape, the importance of leveraging technology, and how to foster accountability among board members. From navigating tough conversations to building meaningful relationships with stakeholders, this episode is packed with actionable advice that you can implement immediately.Whether you're a nonprofit leader, development director, or volunteer, this episode is a goldmine of ideas for increasing donations, connecting with donors, and strengthening your board's commitment to fundraising. Don't miss this engaging conversation designed to help you tackle your biggest fundraising challenges and make a greater impact.Watch now and turn your board into a powerful fundraising force!✈️ Do your donors like to travel? Allow them to spend their travel budgets to have a great vacation, AND fund your nonprofit! Reserve an item here https://hgafundraising.com/
Want to know how successful nonprofits rally communities and consistently grow their fundraising? This episode dives into exactly how you can expand your reach, inspire action, and drive donations like never before. If you're ready to transform the way your nonprofit operates, you can't miss this dynamic discussion!Welcome to episode 15 of Hey Nonprofits with your host Trevor Nelson. In this must-watch episode, Trevor is joined by special guest Dr. Ortega, a seasoned expert in nonprofit development and community engagement. Together, they explore how thriving nonprofits are able to build lasting connections, foster strong supporter bases, and generate the resources they need to grow. Whether you're a nonprofit leader, development director, or a passionate volunteer, this episode is packed with actionable strategies you can use immediately to enhance your fundraising success and strengthen your organization.You'll learn how technology and modern approaches can amplify your mission and bring tangible results. Dr. Ortega offers practical insights on leveraging storytelling to connect emotionally, using digital platforms to reach a broader audience, and fostering a sense of belonging within your community. This episode emphasizes the importance of combining clear fundraising goals with innovative solutions to make your cause stand out in today's crowded nonprofit landscape.Trevor and Dr. Ortega also tackle common challenges like volunteer burnout and donor fatigue, offering tips to maintain work-life balance while achieving organizational objectives. This episode is all about helping nonprofit professionals not just survive but thrive in a demanding field. You'll discover proven techniques to run effective campaigns that build trust, grow community support, and ensure long-term sustainability for your organization.Get ready to evolve the way you approach fundraising, community building, and leadership. If you're searching for ways to increase donations, connect with new supporters, and make a meaningful impact as a nonprofit professional, this discussion has the insights you've been looking for. Hit play now and take the next step toward reaching your nonprofit's goals with Hey Nonprofits!Don't forget to like, share, and comment on this video. Subscribe to Hey Nonprofits for more inspiring content tailored to nonprofit professionals who are passionate about making a difference! Hosted by Trevor Nelson, featuring Dr. Ortega—this episode is your opportunity to learn from the best in the field of community building and nonprofit fundraising.✈️ Do your donors like to travel? Allow them to spend their travel budgets to have a great vacation, AND fund your nonprofit! Reserve an item here https://hgafundraising.com/
Unlock the secret to turning event attendees into loyal monthly donors with Episode 14 of "Hey Nonprofits"! Hosted by Trevor Nelson and featuring fundraising expert Dave Raley, this episode dives into a step-by-step blueprint that nonprofits can use to create sustainable donor relationships. If you're tired of hosting events that generate one-time contributions but fail to build long-term support, this conversation is what your organization needs to hear.In this episode, Trevor Nelson and Dave Raley explore how nonprofits can shift their fundraising strategy to maximize the value of every single event attendee. Discover the mindset, tools, and technology that transform event engagement into consistent monthly giving—and why this approach has become essential for nonprofits in 2025. From cultivating meaningful post-event communication to structuring monthly giving programs that resonate with modern donors, you'll walk away with actionable ideas designed to increase retention and build a dependable base of loyal supporters.Dave Raley shares insights on leveraging storytelling to highlight impact, using data to understand donor motivations, and making communication feel personalized at every stage of the donor journey. Whether you're an executive director, a development coordinator, or a volunteer ready to make a bigger impact, this episode reveals how to blend practical tactics with heartfelt connection to create a strategy for sustainable growth.Listen to real-world examples of organizations that successfully turned single-event contributors into lifelong supporters while addressing common challenges nonprofits face in maintaining donor loyalty. Also, hear about the subtle details in event follow-ups, how to use technology without losing the human touch, and what shifts are reshaping donor expectations in today's digital age.Don't let your hard work on events end at the closing remarks. Discover how to engage attendees long after the event ends, and turn exciting moments into lasting impact for your nonprofit. With the tips shared in this podcast, you'll inspire deeper connections with your audience, enhance their trust, and see your donor base grow like never before.Find Dave on LinkedIn: https://www.linkedin.com/in/draley/✈️ Do your donors like to travel? Allow them to spend their travel budgets to have a great vacation, AND fund your nonprofit! Reserve an item here https://hgafundraising.com/
Are you struggling to hit your fundraising goals? Here's the truth: 70% of your fundraising should be done before your event even begins! In Episode 13 of the "Hey Nonprofits" podcast, hosts Trevor Nelson and Jason Ledlow break down why pre-event fundraising is crucial for nonprofit success. Learn how to engage sponsors early, use personal connections to build momentum, and secure the financial support you need—well before the big day.This episode dives into practical strategies like leveraging existing sponsor relationships, tailoring sponsorship packages to your audience, and the power of transparency to build donor trust. As Trevor and Jason highlight, “Donors won't give unless they feel connected—relationships matter more than you think.” You'll also hear tips on how gratitude and recognition can foster ongoing support and ensure donors feel appreciated.Whether you're a nonprofit leader, development director, or volunteer, this conversation will inspire you to rethink your approach to nonprofit events and equip you with actionable advice to reach your fundraising goals. Tune in now to discover innovative ideas, success stories, and strategies you can start using today to make your next event a success!This video is perfect for anyone looking to modernize their fundraising strategies, achieve better work-life balance while planning events, and connect deeply with donors. Don't forget to leave a comment on what works for your nonprofit and subscribe to the "Hey Nonprofits" podcast for more fundraising tips and ideas!Chapters:0:00 Start Early for Fundraising Success2:15 Why 70% Happens Before the Event5:46 From Casual Gathering to Fundraising Win7:52 Leverage Existing Sponsor Relationships11:39 Build Donor Trust with Transparency13:26 Turn New Donors into Loyal Supporters16:58 Relationships Are the Key to Success18:39 Connect Beyond Organizations22:14 Tailor Sponsorships to Your Audience23:55 Recognize Sponsors for Ongoing Support27:27 Secure Sponsors with Honest Talks29:12 Benefits of Engaging Sponsors Early32:36 Exclusive Pre-Events Boost Interest34:20 Drive Engagement with Exclusivity37:46 Gratitude Builds Long-Term Support39:35 Strengthen Connections During Events42:53 First Impressions Matter44:43 Creative Sponsorship Ideas47:57 Cut Costs with Corporate Sponsors49:41 Pre-Event Hacks for More Funds52:59 Jason's Sponsorship Coaching Tips54:49 Stretch Goals to Unlock Donations
In this (reuploaded) episode of "Hey Nonprofits" Trevor Nelson talks fundraising with Lance Kawaguchi, CEO of Australia's Cure Brain Cancer Foundation about his trek to the south pole to raise money and awareness for brain cancer research. Lance also highlights innovative funding approaches and the significance of building relationships within the nonprofit sector to maximize impact.If you enjoyed today's podcast, please leave us a review. We would really appreciate your feedback
(*This is a reupload of a past podcast*)Jason and Trevor discuss how one item can help nonprofits raise more money at their fundraising event.Learn how to boost your live auction results with a single item, known as trips and experiences here in our world. These trip auction items allow your donors to combine their giving budget AND their travel budget to donate to your cause.It's a win-win situation.For more information about our trips, visit our catalog here https://hgafundraising.com/trips-and-experiences
Susanna Doyle from MDA talks about her approach to connecting and communicating with nonprofit donors.
Learn what action to take when your organization loses support from donors, state, or federal funding.
This data can help nonprofits learn what matters most to donors, allowing organizations to grow and Raise More Money.
What questions to ask when procuring or receiving donated auction items for your fundraising event.
Learn why overlapping fundraising events within your community is not a big deal... That is, unless you didn't prepare effectively.
Learn how to motivate underperforming board members, and other tips to build a successful board for your organization.
We cover Jason's new book on Nonprofit Fundraising, and the most valuable attribute a fundraising professional can have.
Implement this one attribute into your nonprofit career to level-up as a fundraiser. This is an old episode from 2022, but it still applies to today.
Trying to grow your nonprofit? Implement the strategies successful organizations use.
(Re-uploaded to fix sound issue) How to market a nonprofit using personal and relatable stories. Forget the elevator pitch.
There's been a shift in school fundraising...And it's for the better.
In this Podcast, Trevor Nelson speaks with Jeremiah Brown, a former NFL athlete turned career and life skills coach. They explore Jeremiah's journey from professional sports to coaching, emphasizing the importance of emotional intelligence in leadership and the need for supportive environments in educational and nonprofit sectors. Jeremiah shares insights on the significance of onboarding systems and the necessity of clear communication in leadership roles. The discussion highlights the challenges leaders face and the importance of understanding and supporting their teams. Connect w/ Jeremiah Brown on... LinkedIn: https://www.linkedin.com/in/jeremiah-brown-88222188/ Instagram: https://www.instagram.com/1jeremiahbrown Learn from Jeremiah
Merry Christmas and happy holidays everyone! Follow our new podcast page on LinkedIn
In this podcast, Trevor Nelson and Kel Haney discuss the importance of phone calls in fundraising, emphasizing authenticity, vulnerability, and gratitude. Kel shares her approach to structuring effective fundraising conversations, the significance of voicemails, and how to navigate challenges in nonprofit fundraising. They also explore the role of time management in making calls and how to reframe rejection as valuable feedback, ultimately highlighting the importance of building relationships over mere transactions. Find Kel on LinkedIn https://www.linkedin.com/in/kel-haney/ Work with Kel https://www.kelhaney.com/ Timestamps: 00:00 Podcast Preview 00:33 The Power of Phone Communication 01:46 From Theater to Fundraising Success 04:42 The Power of Authentic Communication 09:39 Mindset and Vulnerability in Fundraising 15:01 The Importance of Gratitude in Outreach 20:21 The Evolution of Communication 26:37 Building Relationships Through Data 34:38 Leading with Humanity in Fundraising
In this podcast, Trevor Nelson and Chelsey Newmyer discuss how nonprofit professionals can stay productive, particularly during the busy year-end giving season. Learn specific strategies you can implement to increase time management, and how to overcome procrastination. Chelsey shares practical tips for breaking down tasks, managing distractions, and building relationships with donors, emphasizing the significance of gratitude and understanding in the fundraising process. Work with Chelsey
In our first podcast episode of "15 Minutes With J", Jason Ledlow emphasizes the importance of gratitude in the nonprofit sector, especially during the giving season. He discusses strategies for expressing appreciation to donors without immediately asking for more support, highlighting the need for a separate gratitude campaign. The conversation also touches on the impact of personal touches, such as phone calls and handwritten notes, in strengthening donor relationships. Jason encourages nonprofits to plan their gratitude efforts to enhance donor engagement and satisfaction. #nonprofit #gratitude #fundraising #donorrelations #givingtuesday #yearendappeals #impact #communication #appreciation #donorengagement Timestamps: 00:00 Introduction to Gratitude in Fundraising 05:26 Strategies for Expressing Gratitude 10:56 Planning for Gratitude Campaigns
In this podcast, Trevor Nelson and Victoria Emily-Bapp, Vice President of TechBridge, discuss the intricacies of fundraising, the importance of networking, and the transition from law enforcement to nonprofit leadership. They discuss how to build meaningful relationships in fundraising, the significance of strategy and operations, and the dynamics of sponsorship management in the nonprofit sector. Key Topics: - Fundraising requires a strong network and relationship-building skills. - Transitioning from law enforcement to nonprofit work. - Understanding the emotional aspect of fundraising. - Separating the ask from operations. - Building relationships that lead to long-term sponsorships. Timestamps: 00:00 The Power of Networking in Fundraising 02:32 From Law Enforcement to Nonprofit Leadership 05:34 Leveraging Corporate Skills in Nonprofits 07:15 Building Relationships Over Transactions 10:13 Strategic Event Planning and Execution 13:13 The Importance of Research in Sponsorships 16:04 Innovative Approaches to Fundraising Events 18:59 Lessons Learned in Fundraising 21:51 Embracing Change and Staying Curious #fundraising #networking #nonprofit #sponsorship #relationshipbuilding #golftournament #TechBridge #lawenforcement #strategy #communityservice About Victoria: Victoria Emily-Bapp is a distinguished events leader with nearly two decades of experience delivering transformative conferences and events. As the Vice President of Strategic Events at TechBridge, she leverages her extensive expertise and dedication to excellence to drive innovative strategies and achieve remarkable outcomes. Victoria's diverse background includes nine years of service in Georgia law enforcement, which has uniquely equipped her with a strong foundation in leadership, crisis management, and community engagement. Her transition to the events industry is marked by a commitment to harnessing these skills to create meaningful experiences and foster economic growth. Before joining TechBridge in 2021, Victoria brought her dynamic leadership to Marriott Global as Director of Conference and Events Management, where she focused on attracting Sports & Entertainment and West Coast Corporate events to the Atlanta market. Her strategic vision and collaboration with the Atlanta Citywide Campaign were instrumental in supporting the city as a premier destination for high-profile gatherings, contributing more than $3 million in annual event revenue. Beyond her professional achievements in law enforcement and conference/events management, Victoria is a passionate advocate for social causes. She supports initiatives against human trafficking and child abuse, particularly where they intersect with the hospitality industry. She frequently shares her insights and expertise with peers and emerging leaders in the field as a speaker at event industry conferences. Victoria is a long-standing member of the Professional Convention Management Association (PCMA), where she contributes to the Education Taskforce Committee. She has also been a Meeting Professionals International (MPI) member since 2017, the world's largest international association for meeting and event professionals. With a track record of delivering impactful events and a commitment to making a difference, Victoria continues to be a driving force in the convening industry and beyond. Where to find Victoria: LinkedIn - https://www.linkedin.com/in/victoria-emily-bapp/ TechBridge - https://techbridge.org/ Instagram - https://www.instagram.com/wearetechbridge/
In this week's podcast, Trevor Nelson interviews Susan Norris, the founder of Rescuing Hope, a nonprofit organization dedicated to combating human trafficking. Susan shares her journey from being a concerned mother and educator to founding a nonprofit that educates the public, empowers survivors, and advocates for legislative change. Key topics: - The importance of partnerships when fundraising. - The impact of community involvement in addressing human trafficking. - The need for collaboration among organizations and the significance of treating survivors with dignity and respect. - Raising awareness and create a supportive environment for victims and survivors of trafficking. Timestamps: 00:36 Navigating the New Normal in Education 01:17 The Birth of Rescuing Hope 04:21 Understanding the Mission Against Sex Trafficking 07:06 Building Partnerships for Change 09:55 The Challenges of Fundraising and Awareness 12:46 Creating Impact Through Education and Training 15:41 Transforming Conversations into Action 18:39 Strength in Numbers: Collaborating for a Common Cause 28:03 Building Community in Nonprofit Work 30:22 The Importance of Team Dynamics 33:21 Legislative Advocacy and Collaboration 36:06 The Human Element in Trafficking 38:40 Bipartisan Efforts Against Human Trafficking 41:52 Creating Hope and Support for Survivors #rescuinghope #nonprofitleadership #podcast #fundraising #nonprofitfundraising #nonprofitsupport #humantraffickingawareness #founder Where to find Susan: https://www.linkedin.com/in/susan-norris-88a1a62a/ https://www.rescuinghope.com/ If you or someone you know is a victim of human trafficking, call 888-373-7888 or text 233733. __________ Rescuing Hope, nonprofit, community support, fundraising, education, partnerships, legislation, survivor support, awareness, creating a nonprofit, nonprofit story, from mother to founder of a nonprofit, non-profit development, Susan Norris.
In this mini-episode, Trevor Nelson and Sam Staley, CEO of Event.Gives, meet to discuss peer-to-peer fundraising secrets to maximize your potential for Giving Tuesday.
In this mini series Trevor Nelson, Co-founder of HGA, covers the impact HGA is making throughout the community, and fundraising success stories among national nonprofits.
In this podcast, Trevor Nelson and Michelle Benson explore the intricacies of fundraising within the nonprofit sector, focusing on the importance of building high-value partnerships and leveraging LinkedIn as a powerful tool for engagement. Michelle shares her journey from a corporate fundraiser to a funder, emphasizing the need for nonprofits to have a strategy to be found by potential donors. The discussion delves into crafting effective LinkedIn profiles, developing a content strategy that resonates with audiences, and the significance of testing content to enhance donor relationships. Chapters 00:00 Introduction to Nonprofit Conversations 01:57 The Journey into Fundraising 04:39 Understanding High-Value Partnerships 07:53 Leveraging LinkedIn for Fundraising 10:45 Crafting an Effective LinkedIn Profile 13:41 Content Strategy for Nonprofits 16:38 Testing and Rehearsing Content 19:51 Building Relationships and Stewardship 20:19 Building Relationships Through Social Media 22:40 The Importance of Donor Stewardship 26:01 Engaging New Donors Effectively 29:03 Understanding Your Best Donors 32:58 Creating a Culture of Fundraising Takeaways - Meaningful conversations in fundraising are essential. - Nonprofits need a strategy to be found by funders. - LinkedIn is a powerful tool for fundraising. - Crafting an effective profile is crucial for visibility. - Content should foster dialogue, not just promotion. - Testing content helps identify what resonates with donors. - Social media acts as a giant focus group for nonprofits. - Building relationships is key to successful fundraising. - Nonprofits should think like businesses to attract donors. - Engagement on LinkedIn can lead to valuable partnerships. Building relationships on social media enhances donor engagement. - Understanding your donors leads to better fundraising outcomes. - The second donation is crucial for donor retention. - Nonprofits often overlook the importance of stewardship. - A culture of fundraising should be embedded in organizations. - Donors should be treated proportionally based on their contributions. - Engagement with donors should start before they give. - Surprising and delighting donors can enhance word-of-mouth referrals. - Short-term thinking can hinder long-term fundraising success. - Identifying and focusing on your best donors is essential. Guest Info: LinkedIn - https://www.linkedin.com/in/michelle-benson-creates-digital-pipelines/ Website - https://www.cultureofphilanthropy.co/
In this podcast, Trevor Nelson and Nikki Barjon discuss the significance of branding for nonprofits, emphasizing the need for differentiation over competition. They share insights on the importance of storytelling in branding and the personal journey of self-discovery that led to the creation of Nikki's book, 'Brand New.' The discussion highlights the role of community building and the inner work required to understand one's mission and impact. Chapters: 00:00 Introduction to Brxnd Sportsplex and Polymath Identity 03:07 The Importance of Branding for Nonprofits 06:00 Differentiation vs. Competition in Branding 09:06 Understanding Your Mission and Impact 11:46 The Power of Storytelling in Branding 15:05 The Journey of Self-Discovery and Storytelling 17:53 Introducing Nikki's New Book: Brand New 21:04 The Inner Work of Branding and Community Building 23:48 Reflections on Personal Growth and Communication 26:58 Conclusion and Future Aspirations (Guest) Nikki Barjon's Info: Learn about Nikki - https://www.nikkibarjon.com/ Buy Nikki's book - https://www.nikkibarjon.com/blank-1 Find her on LinkedIn - https://www.linkedin.com/in/nikkibarjon/ Develop your brand - https://www.thebrandshoppe.co/our-focus Her nonprofit - https://www.brxnd.co/
Summary In this conversation, Nathan Whittacre discusses the intersection of leadership, personal health, and technology. He emphasizes the importance of humility and servant leadership, the need for a strong organizational culture, and the challenges of embracing change. Nathan shares personal anecdotes about endurance sports and how they contribute to his leadership style, while also highlighting the significance of community and support in both personal and professional realms. He concludes with insights from his book, 'The CEO's Digital Survival Guide', aimed at helping leaders navigate technology in their organizations. Chapters 00:00 Leadership and Humility in Business 02:55 Building a Culture of Change 05:48 Embracing Change and Overcoming Fear 09:05 The Importance of Guidance and Support 11:54 Personal Health and Leadership 15:10 Creating Healthy Habits 18:00 Community and Connection in Fitness 20:49 Digital Survival for CEOs Guest Info Nathan's Company: https://www.stimulustech.com/ Purchase Nathan's Book: https://tinyurl.com/4a224hu8 Follow Nathan on LinkedIn: https://www.linkedin.com/in/nathanwhittacre/
In this podcast Trevor Nelson interviews Giving4Good's Erin Kienzle, a TEDx speaker, entrepreneur, and fundraising auctioneer. They discuss Erin's journey into the world of auctioneering, the importance of creating energy and fun in fundraising events, and the balance between addressing serious topics while keeping the atmosphere light. Erin shares her insights on maximizing fundraising efficiency and the significance of purpose in her work, emphasizing the community aspect of fundraising and the joy it brings to both the auctioneer and the participants. In this conversation, Erin Kienzle and Trevor Nelson discuss effective strategies for fundraising events, focusing on participation rates, the evolution of live auctions, and the importance of storytelling through video. They explore how to engage donors, the significance of personal connections, and overcoming the fear of asking for donations. The discussion emphasizes the need for nonprofits to adapt to changing trends and utilize modern tools to enhance their fundraising efforts.
In this podcast episode, we dive into the power of email marketing for nonprofits with special guest Kristi Scott. With over 10 years in the nonprofit sector, Kristi has been heavily involved with helping organizations fundraise and connect with donors via email. Kristi shares her journey and emphasizes important factors that nonprofits need to keep in mind when sending out emails to their donors. This episode is packed with common email marketing mistakes to avoid, email list segmentation, making emails more personal to increase donor engagement, and much more! Episode Highlights: 0:00 Episode recap 0:56 Nonprofits understanding the power of their donors 4:33 List segmentations 8:50 New donor welcome messages 9:53 Your message 13:18 Making your emails more personal 16:50 Collaborating to maximize impact 18:41 Cross Marketing 25:36 CRM technology 30:49 Outro Guest Info: Name: Kristi Scott Social: https://www.linkedin.com/in/kristipscott/ Website: https://kristipscott.com/
Check out HGA at hgafundraising.com! Check out Charity Buzz at charitybuzz.com! In this episode, we dive into redefining success for nonprofits with CharityBuzz CEO Ben Erwin. With over 15 years in the sector, Ben shares his journey from finance to philanthropy and explores how the sector can overcome outdated perceptions and unlock new funding sources. This episode is packed with insights into how nonprofits can use technology, innovation, and unique experiences to expand their reach and impact, ultimately getting more donors excited to contribute to their causes. Talking Points: Emphasizing mission-specific accomplishments over overhead ratios, and how a focus on problem-solving attracts loyal donors Exploring CharityBuzz's approach to fundraising through unique experiences—think celebrity meet-ups or exclusive travel opportunities—and how this appeals to modern donors' desire for once-in-a-lifetime experiences How nonprofits can leverage technology to expand their reach beyond local events and engage a global audience of potential donors The shift from traditional, geography-based donor pools to casting a wider net that appeals to people with shared interests or values, not just local ties Lessons from the for-profit world that nonprofits can adapt to attract top talent, communicate impact more effectively, and increase donor retention
Follow us on social media! YouTube Instagram LinkedIn Facebook TikTok Learn more about us! at HGAFundraising.com Sign up for free one-on-one coaching HERE! View our best sellers HERE! In this episode, we explore the true hierarchy of fundraising accountability within nonprofits. Who should be responsible for driving fundraising efforts—Executive Directors, Board Members, or the Development Team? We break down the roles and strategies that lead to more successful fundraising, providing clarity on how leadership can work together to maximize impact.
Follow us on social media! YouTube Instagram LinkedIn Facebook TikTok Learn more about us! at HGAFundraising.com Sign up for free one-on-one coaching HERE! View our best sellers HERE! In this episode, hosts Trevor Nelson and Jason Ledlow dive deep into the importance of being prepared for any eventuality in your fundraising events. They discuss why planning isn't just about setting a goal but about fail-proofing your event. Whether it's a recession, inclement weather, or unexpected circumstances, they share practical strategies to not only meet but exceed fundraising goals. Tune in for actionable insights on how to recession-proof, optimize sponsorships, and capitalize on last-minute opportunities to drive your nonprofit's success.
Follow us on social media! YouTube Instagram LinkedIn Facebook TikTok Learn more about us! at HGAFundraising.com Sign up for free one-on-one coaching HERE! View our best sellers HERE! In this episode, we sit down with Amber Melanie Smith to explore her journey from building a successful nonprofit to transitioning into new ventures. Amber shares key insights into the challenges nonprofits face today, including volunteer engagement, burnout, and the importance of building trust through relationships. Listen in as we dive deep into how nonprofits can differentiate themselves, the impact of infrastructure on outcomes, and how Amber is making social impact more accessible for all.
Follow us on social media! YouTube Instagram LinkedIn Facebook TikTok Learn more about us! at HGAFundraising.com Curious if we are a good fit for your event? View our best sellers HERE! Let's talk about fundraising! Sign up for free one-on-one coaching HERE! On this episode, Trevor is joined by Christa Stelzmuller, the CTO of Charity: Water where they discuss her background in the for-profit space and how it's set her up for success in the non-profit sector. They also discuss how non-profit organizations should view technology when it comes to expanding their brand and fundraising efforts and how Charity: Water is working to bring clean, sustainable drinking water to the globe! Enjoy!
Use FOMO (Fear of Missing Out) to increase donations and fundraising! Dan DeLawyer is joining us to talk about how Ducks Unlimited works their raffles and games and what they do to engage their donors to give more.
It's not enough to just ask donors to give. Connecting with their hearts will elevate your cause from a financial transaction to a heartfelt giving experience. Susan Adams, President and CEO of Ronald McDonald House Charity of Oklahoma City, will join us and share how they connect with their donors hearts which leads to them digging deeper into their wallets.
Follow us on social media! Facebook Instagram TikTok LinkedIn YouTube Sign up for our up coming webinar here! To view all our incredible destinations. Sign up for free coaching here! Join us for an exciting episode of the HGA Free Webinar Series with hosts Trevor Nelson and Jason Ledlow from HGA Fundraising. In this session, we're diving into the crucial strategies for maximizing fundraising potential at your events. We're thrilled to have special guest Sam Staley, CEO and founder of Event.Gives, to share his insights. In this episode, we'll cover: * The top three reasons money walks out the door at fundraising events. * The importance of pre-event planning and marketing to prepare donors. * Best practices for setting the right cadence and run of show during the event. * Using data to identify potential high-value donors and tailoring your event to engage them. * Actionable steps to ensure every dollar of giving potential is captured in the room. We also discuss real-world examples and practical tips to avoid common pitfalls. Plus, stay tuned till the end for a special giveaway! Make sure to subscribe, like, and hit the notification bell so you never miss an episode. We're here to help you raise more money for your cause!
Trevor and Jason are joined by guest Sam Staley, they discuss the impact of pre-event outreach, the psychology of donor engagement, and strategies for effective post-event follow-up. Listen in for valuable insights on how small tweaks in communication can lead to significant improvements in your fundraising. More about Event.Gives To view all our incredible destinations here! Sign up for free coaching here! All our previous webinars and our podcast episodes are on our YouTube! If you would like to be a guest on a future episode, please reach out to us at Bailey@hgafundraising.com