Podcasts about most crucial part

Guest: Scott Belsky, Adobe's Chief Strategy Officer and Executive Vice President of Design & Emerging Products. Scott cofounded the online creative community Behance, which was acquired by Adobe in 2012. He's also an author whose works include the Implications newsletter and the book The Messy Middle: Finding Your Way Through the Hardest and Most Crucial Part of Any Bold Venture. Overview: The difference between a BIG idea fizzling out or becoming reality is execution. The CEO has to support innovation at every level of the company while also keeping that innovation organized around driving progress towards annual goals. Following creative ambitions without vision and focus could lead your business astray, or open the door for disruption from a nimble competitor. On today's show, Scott Belsky discusses how leaders can find the right balance of talent, tech, and innovation to make ideas -- and BIG -- happen.

In this episode of the BackTable Podcast, host Dr. Aaron Fritts interviews guest Dr. Ramsey Al-Hakim about the inception and journey of Auxetics, a med-tech company innovating in the vein stent market. Dr. Al-Hakim is the co-founder of Auxetics and the Section Chief of the Division of Interventional Radiology at Scripps Hospital in San Diego, CA. Dr. Al-Hakim covers the initial challenges of understanding the market and securing capital, the clinical significance of addressing stent-adjacent stenosis, and the process of developing a stent with a negative Poisson effect to counteract it. Dr. Al-Hakim highlights Auxetics' approach to combining cutting-edge interventional technologies with world-class imaging tools for enhanced procedural efficiency in venous interventions. The company's progress through benchtop work, animal testing, and plans for first-in-human studies outside the U.S., aiming for commercialization within the next four to five years, is also outlined. Contributions from key figures in the vascular community and the role of mentorship and perseverance in navigating the complexities of medical device innovation are discussed as well. --- CHECK OUT OUR SPONSORS Varian, a Siemens Healthineers company https://www.siemens-healthineers.com/ Reflow Medical https://www.reflowmedical.com/ --- SHOW NOTES 00:00 - Introduction 03:11 - The Market and Problem Solving 12:13 - Journey of Creating a Stent 22:28 - Birth of Auxetics 26:53 - Learning Process and Support from the University 29:16 - Building the Dream Team 33:01 - Starting a Company 36:42 - Challenges and Triumphs of Fundraising 37:44 - Current Status and Future Plans 45:32 - Importance of Community and Mentorship --- RESOURCES Auxetics: https://www.auxeticsinc.com In-stent restenosis and stent compression following stenting for chronic iliofemoral venous obstruction: https://pubmed.ncbi.nlm.nih.gov/34174500/ Venous Stenosis Animal Model Utilizing Endovenous Radiofrequency Ablation: https://pubmed.ncbi.nlm.nih.gov/30717966/ The Messy Middle: Finding Your Way Through the Hardest and Most Crucial Part of Any Bold Venture: https://www.amazon.com/Messy-Middle-Finding-Through-Hardest/dp/0735218072

In this episode of the BackTable Podcast, host Dr. Aaron Fritts interviews guest Dr. Ramsey Al-Hakim about the inception and journey of Auxetics, a med-tech company innovating in the vein stent market. Dr. Al-Hakim is the co-founder of Auxetics and the Section Chief of the Division of Interventional Radiology at Scripps Hospital in San Diego, CA. Dr. Al-Hakim covers the initial challenges of understanding the market and securing capital, the clinical significance of addressing stent-adjacent stenosis, and the process of developing a stent with a negative Poisson effect to counteract it. Dr. Al-Hakim highlights Auxetics' approach to combining cutting-edge interventional technologies with world-class imaging tools for enhanced procedural efficiency in venous interventions. The company's progress through benchtop work, animal testing, and plans for first-in-human studies outside the U.S., aiming for commercialization within the next four to five years, is also outlined. Contributions from key figures in the vascular community and the role of mentorship and perseverance in navigating the complexities of medical device innovation are discussed as well. --- CHECK OUT OUR SPONSORS Varian, a Siemens Healthineers company https://www.siemens-healthineers.com/ Reflow Medical https://www.reflowmedical.com/ --- SHOW NOTES 00:00 - Introduction 03:11 - The Market and Problem Solving 12:13 - Journey of Creating a Stent 22:28 - Birth of Auxetics 26:53 - Learning Process and Support from the University 29:16 - Building the Dream Team 33:01 - Starting a Company 36:42 - Challenges and Triumphs of Fundraising 37:44 - Current Status and Future Plans 45:32 - Importance of Community and Mentorship --- RESOURCES Auxetics: https://www.auxeticsinc.com In-stent restenosis and stent compression following stenting for chronic iliofemoral venous obstruction: https://pubmed.ncbi.nlm.nih.gov/34174500/ Venous Stenosis Animal Model Utilizing Endovenous Radiofrequency Ablation: https://pubmed.ncbi.nlm.nih.gov/30717966/ The Messy Middle: Finding Your Way Through the Hardest and Most Crucial Part of Any Bold Venture: https://www.amazon.com/Messy-Middle-Finding-Through-Hardest/dp/0735218072

In today's episode of Category Visionaries, we speak with Elizabeth Muller, CEO and Co-Founder of Deep Isolation, a nuclear waste disposal solution that's raised over $22 Million in funding. Topics Discussed: Elizabeth's passion for the environment, and her lifelong desire to work towards the greater good Why nuclear power is absolutely essential for the future of a green energy transition, despite many people's legitimate concerns Storage as a central component of making nuclear energy safe, and how Deep Isolation deploys innovative solutions to this perennial problem Building trust and credibility with everyone from state institutions to local communities with an interest in safe storage Why enjoying the fundraising journey is an important part of bringing a business to market, and the future of Deep Isolation's first disposal   Favorite book:  The Messy Middle: Finding Your Way Through the Hardest and Most Crucial Part of Any Bold Venture

What's it like to be at a conference with “fancy” people, when you're the one feeling like you snuck in a side door as a seat filler? Okay, okay — that's just my imposter monster talking. In today's experimental episode, I'm taking you behind-the-scenes of the recent 5-day main TED conference in Vancouver, building on Pivot episode 325: 10+ Conference Networking Strategies with Alisa Cohn. In full-on morning voice with a travel mic, I do a daily check-in about what I was nervous about, spontaneous serendipitous invites, fan-girling my favorite authors and podcasters, falling off the energy cliff, what gave me FOMO and JOMO, and my daily quest for coffee. Always. Find. The. Coffee. This crossover episode originally aired on the Free Time podcast on June 9, 2023.

It's easy to see why Ralphie English received the 2023 Customer Success Leader of the Year award at the Customer Success Excellence Award once you spend even a little bit of time with her. Not only is she an innovator in the digital CS space, having built a lot of creative engagement strategies for Deepgram customers, but she's also a fantastic leader both for her team and the wider CS community via her consultancy, Radical CS.One fascinating aspect of her work with Deepgram is that there is no such thing as 'in-app' engagement with her customers as they are API-based , not SaaS - and there are some fascinating ways that she gets around this with her tech stack.In our conversation, Ralphie and I discuss a wide array of topics including:The CS Excellence AwardsBuilding CS and Digital CS functions from the ground upCreating great cultureRalphie's unique tech stack Equity & inclusion in tech & CSEmpowering teams to take ownership...among other things.Enjoy! I know I sure did...Ralphie's LinkedIn: https://www.linkedin.com/in/ralphetteenglish/Radical CS: https://www.radicalcs.com/Resources Mentioned in this Episode:BooksOrbiting the Giant Hairball: A Corporate Fool's Guide to Surviving with Grace by Gordon MacKenzie: https://amzn.to/3DqqRhVCustomer-Led Growth: A CEO's guide to building a B2B SaaS company by David Jackson: https://amzn.to/3q7TZHzThe Messy Middle: Finding Your Way Through the Hardest and Most Crucial Part of Any Bold Venture by Scott Belsky: https://amzn.to/3OzZ1X3Community:Success in Black: https://www.successinblack.co/PodcastThe CSM Practice Podcast with Irit Eizips: https://www.csmpractice.com/podcastDigital CS Kudos! (i.e. who's doing great things in Digital Customer Success)Nick Sanders: https://www.linkedin.com/in/nick-sanders1/ Director, Digital CX Strategy at Dental IntelligenceWinner of the Most Innovative Strategy Award at Customer SucceSupport the show+++++++++++++++++Listener Submissions:If you'd like to call in with commentary or a question to be addressed in a future episode, call our submission line at +1 (512) 222-7381. Leave us a 2-3 minute message with your comment or question using either your real name or a pseudonym, and we'll feature your clip on the show!Like/Subscribe/Review:If you are getting value from the show, please follow/subscribe so that you don't miss an episode and consider leaving us a review. Website:For more information about the show or to get in touch, visit DigitalCustomerSuccess.com. Buy Alex a Cup of Coffee:This show runs exclusively on caffeine - and lots of it. If you like what we're, consider supporting our habit by buying us a cup of coffee: https://bmc.link/dcspThank you for all of your support!The Digital Customer Success Podcast is hosted by Alex Turkovic

What's it like to be at a conference with “fancy” people, when you're the one feeling like you snuck in a side door as a seat filler? Okay, okay — that's just my imposter monster talking. In today's experimental episode, I'm taking you behind-the-scenes of the recent 5-day main TED conference in Vancouver, building on Pivot episode 325: 10+ Conference Networking Strategies with Alisa Cohn. In full-on morning voice with a travel mic, I do a daily check-in about what I was nervous about, spontaneous serendipitous invites, fan-girling my favorite authors and podcasters, falling off the energy cliff, what gave me FOMO and JOMO, and my daily quest for coffee. Always. Find. The. Coffee.

Brought to you by Braintrust—For when you needed talent, yesterday | Eppo—Run reliable, impactful experiments | Rows—The spreadsheet where data comes to life—Scott Belsky is an entrepreneur, author, investor, and currently Adobe's Chief Strategy Officer and EVP of Design and Emerging Products. He founded Behance, an online platform for creative professionals to showcase and discover work, and served as CEO until its acquisition by Adobe. Scott is an early advisor and investor in several businesses at the intersection of technology and design, including Pinterest, Uber, Warby Parker, Airtable, and Flexport. He is also the author of two nationally bestselling books and founded 99U, a publication and conference focused on productivity in the creative world. In today's episode, we discuss:* How to strengthen your product sense* Why you should only do half the things you want* What it takes to build a successful consumer product* Why you are probably underinvesting in onboarding* The future of AI and how to prepare for it* Advice for founders and PMs who are feeling stuck* Why resourcefulness will take you further than resources* Adobe's current priorities and their exciting path ahead—Find the full transcript at: https://www.lennyspodcast.com/lessons-on-building-product-sense-navigating-ai-optimizing-the-first-mile-and-making-it-through-the-messy-middle-scott-belsky-adobe-behance/#transcript—Where to find Scott Belsky:• Twitter: https://twitter.com/scottbelsky• LinkedIn: https://www.linkedin.com/in/scottbelsky/• Blog: https://www.implications.com/• Website: www.scottbelsky.com/—Where to find Lenny:• Newsletter: https://www.lennysnewsletter.com• Twitter: https://twitter.com/lennysan• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/—In this episode, we cover:(00:00) Scott's background(04:50) Why Scott shifted roles at Adobe(08:29) Advice for PMs looking to build product sense(10:43) The first mile(13:18) How to develop more empathy(16:33) How to build consumer products that work(20:42) Scott's philosophy that you should “only do half the things you want to do”(26:15) Scott's optimism about how the world will look in five years with AI(29:44) How AI will impact product teams(32:55) How the PM role will change as a result of AI(35:09) How Adobe is leveraging AI tools(36:59) What the term “golden gut” means(38:15) Advice for PMs to stay ahead of the new AI trends(41:02) How to start writing more(41:49) The messy middle(47:03) What Scott looks for as an angel investor (50:16) Why resourcefulness will take you further than resources (52:41) Adobe's current priorities and the path ahead(54:58) Lightning round —Referenced:• Adobe: https://www.adobe.com/• Behance: https://www.behance.net/• Casey Winters on Lenny's Podcast: https://www.lennyspodcast.com/thinking-beyond-frameworks-casey-winters-pinterest-eventbrite-airbnb-tinder-canva-reddit-grubhub/• Crafting The First Mile Of Product: https://medium.com/positiveslope/crafting-the-first-mile-of-product-7ed25e8f1027• Shishir Mehrotra on Lenny's Podcast: https://www.lennyspodcast.com/the-rituals-of-great-teams-shishir-mehrotra-coda-youtube-microsoft/• Scott's tweet on only doing half the things you want to do: https://twitter.com/scottbelsky/status/1441469886975279109?s=20• Matt Mochary on Lenny's Podcast: https://www.lennyspodcast.com/how-to-fire-people-with-grace-work-through-fear-and-nurture-innovation-matt-mochary-ceo-coach/• Adobe Firefly: https://www.adobe.com/sensei/generative-ai/firefly• Howie Liu (CEO at Airtable): https://www.linkedin.com/in/howieliu/• ChatGPT: https://openai.com/blog/chatgpt• The Messy Middle: Finding Your Way Through the Hardest and Most Crucial Part of Any Bold Venture by Scott Belsky: https://www.amazon.com/Messy-Middle-Finding-Through-Hardest/dp/0735218072• Adobe Express: https://www.adobe.com/express• Build: An Unorthodox Guide to Making Things Worth Making by Tony Fadell: https://www.amazon.com/Build-Unorthodox-Guide-Making-Things/dp/0063046067• Cosmos: A Spacetime Odyssey on Netflix: https://dvd.netflix.com/Movie/Cosmos-A-Spacetime-Odyssey/80004448• Vinod Khosla's prediction: https://futurism.com/80-of-it-jobs-can-be-replaced-by-automation-and-its-exciting• Queue: https://www.queue.co/• Tome: https://tome.app/• Kevin Kelly on The Tim Ferriss Show: https://tim.blog/2014/08/29/kevin-kelly/—Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.—Lenny may be an investor in the companies discussed. Get full access to Lenny's Newsletter at www.lennysnewsletter.com/subscribe

Bu bölümde 100. bölümümüze gelen eleştirileri ve soruları cevapladık, Make Something Wonderful kitabı, Gaming PC toplamak ve son olarak da 30'lu yaşlar üzerine sohbet ettik.Bizi dinlemekten keyif alıyorsanız, kahve ısmarlayarak bizi destekleyebilir ve Telegram grubumuza katılabilirsiniz. :)Yorumlarınızı, sorularınızı ya da sponsorluk tekliflerinizi info@farklidusun.net e-posta adresine iletebilirsiniz. Bizi Twitter üzerinden takip edebilirsiniz.Zaman damgaları:00:00 - Boys Club14:17 - SwiftUI için erken değil mi?25:29 - Nasıl tanıştık?28:27 - Telekom sektörü hakkında bir bölüm?31:57 - Yönetim Bilişim Sistemleri45:25 - İş değiştirirken maaş beklentisi ne olmalı54:33 - Haftamız nasıl geçti1:01:03 - Gaming PC1:13:55 - Make Something Wonderful1:24:45 - Almanya'da girişimcilik1:29:13 - Literal1:34:09 - 30'lu yaşlarBölüm linkleri:Chakra UIOri and the Will of the WispsStar Wars Jedi: SurvivorAMD Ryzen™ 7 5800X3DMechIstanbul Telegram KanalıMake Something WonderfulThe Messy Middle: Finding Your Way Through the Hardest and Most Crucial Part of Any Bold VentureBuild: An Unorthodox Guide to Making Things Worth MakingEinzelunternehmenLiteral

Episode 439: Sam Parr (@TheSamParr) and Shaan Puri (@ShaanVP) talk to Mehtab Bhogal (@MehtaKarta) about how to flip direct to consumer brands to earn millions of dollars, underrated companies, Oprah, and more. Want to see more MFM? Subscribe to the MFM YouTube channel here. Check Out Sam's Stuff: * Hampton * Ideation Bootcamp * Copy That Check Out Shaan's Stuff: * Power Writing Course * Daily Newsletter ----- Links: * Sola Wood Flowers * Josh's Frogs * Fast Growing Trees * Schlep Blindness * Corporate Turnaround Artistry * The Messy Middle: Finding Your Way Through The Hardest and Most Crucial Part of Any Bold Venture * Do you love MFM and want to see Sam and Shaan's smiling faces? Subscribe to our Youtube channel. ------ Show Notes: (00:00) - Introduction to Mehtab (11:20) - How old were you when you made your first million? (18:50) - Josh's Frogs (23:50) - Fast Growing Trees (28:40) - What is your differentiator? (30:50) - Hiring Agencies (01:00:00) - Oprah ----- Past guests on My First Million include Rob Dyrdek, Hasan Minhaj, Balaji Srinivasan, Jake Paul, Dr. Andrew Huberman, Gary Vee, Lance Armstrong, Sophia Amoruso, Ariel Helwani, Ramit Sethi, Stanley Druckenmiller, Peter Diamandis, Dharmesh Shah, Brian Halligan, Marc Lore, Jason Calacanis, Andrew Wilkinson, Julian Shapiro, Kat Cole, Codie Sanchez, Nader Al-Naji, Steph Smith, Trung Phan, Nick Huber, Anthony Pompliano, Ben Askren, Ramon Van Meer, Brianne Kimmel, Andrew Gazdecki, Scott Belsky, Moiz Ali, Dan Held, Elaine Zelby, Michael Saylor, Ryan Begelman, Jack Butcher, Reed Duchscher, Tai Lopez, Harley Finkelstein, Alexa von Tobel, Noah Kagan, Nick Bare, Greg Isenberg, James Altucher, Randy Hetrick and more. ----- Additional episodes you might enjoy: • #224 Rob Dyrdek - How Tracking Every Second of His Life Took Rob Drydek from 0 to $405M in Exits • #209 Gary Vaynerchuk - Why NFTS Are the Future • #178 Balaji Srinivasan - Balaji on How to Fix the Media, Cloud Cities & Crypto * #169 - How One Man Started 5, Billion Dollar Companies, Dan Gilbert's Empire, & Talking With Warren Buffett • ​​​​#218 - Why You Should Take a Think Week Like Bill Gates • Dave Portnoy vs The World, Extreme Body Monitoring, The Future of Apparel Retail, "How Much is Anthony Pompliano Worth?", and More • How Mr Beast Got 100M Views in Less Than 4 Days, The $25M Chrome Extension, and More

Driving demand for your company at every stage of your marketing funnel? Rodolfo shares how they do it at Recharge.In today's episode, Rodolfo Yiu, Head of Demand Generation at Recharge shares with Sammy, how he and his team keep their pipeline healthy and full.You'll learn:1. How Rodolfo drives demand on top, middle and bottom of funnel for Recharge2. How Recharge is distributing its demand gen investments in paid search as a market leader3. Why Rodolfo still regularly listens in on his team's sales calls About Rodolfo:Rodolfo is a B2B SaaS marketing leader located in San Francisco, currently working at Recharge as Head of DG, a leading subscription solution for DTC brands. He is passionate about building and developing marketing teams to solve business problems by partnering with GTM teams. He was previously at Okta and a number of startups.Find Rodolfo on LinkedIn: https://www.linkedin.com/in/rodolfoyiu/Rodolfo's favorite business book:The Messy Middle: Finding Your Way Through the Hardest and Most Crucial Part of Any Bold Venture - Scott Belsky https://amzn.to/3GtMu1NRodolfo's favorite podcast: Grit podcast with Joubin Mirzadegan https://www.kleinerperkins.com/podcasts__________About Recharge:Recharge is the leading subscription payments solution, helping ecommerce merchants of all sizes launch and scale subscription offerings. Recharge's subscription billing and payment management solutions are designed to help merchants grow by increasing revenue and customer lifetime value while reducing operating costs and churn.Website: https://rechargepayments.com/Industry: E-Commerce, Mobile Payments, Software, Subscription ServiceCompany size: 500+Headquarters: Santa Monica, California, United StatesFounded: 2014__________About the host Sammy:Sammy and SAWOO enable you to become a thought leader and win leads directly through your own podcast & great content on LinkedIn.Get in touch with Sammy here on LinkedIn.__________Past guests on the GROW B2B FASTER show include: Justin Welsh, Ian Koniak, Jamal Reimer, Mike Troiano, John Kaplan, Greg Alexander, and many more. 

What's up guys! Buckle up because this week's guest is giving a class on dating and relationships! Yup, we've got a matchmaker on the podcast! I met Abby this summer and we instantly clicked, of course she learned about my lack of a dating history as I learned she's a matchmaker so, we have a lot to discuss in this episode! You don't want to miss it. Maybe grab a pen and paper to take notes because Abby gave some strong advice on the dos and don'ts of dating! I definitely learned a lot! We also talked about what it's like to start a matchmaking business, meeting her husband on the dating apps, and so much more! So, grab some coffee and come hang out with us for a little while!  Here's how to keep up with Abby and all things matchmaking! And if you're in Colorado and need a matchmaker...Abby is your girl!!  Instagram: @modernyenta The Social Modern Matchmaking IG: @thesocialmm  Website: https://thesocialmm.club  Email: abby@thesocialmm.club  Phone: ‭(303) 842-4762‬ Abby also has a podcast called “Ghosted” that you can listen to wherever you listen to podcasts! And follow along on Instagram here: @ghostedthepodcast Here are some other things we discussed:  The Messy Middle: Finding Your Way Through the Hardest and Most Crucial Part of Any Bold Venture by Scott Belsky Into the Magic Shop by James Doty The Daily Podcast by NYT The NPR Podcasts The Floozies Shoutout to my engineer Josh for composing the MUSIC you're hearing mixed into the episodes this season!  Y'all, we have OFFICIAL ENJOY THE SASS MERCH!! Head to www.enjoythesass.com/merch to put in your orders! I'm so grateful for those of you who have already ordered! Be sure you tag me on instagram if you order something!  If you aren't already, be sure you subscribe and follow me on social media!   Instagram: @enjoythesass   Website: www.enjoythesass.com  Email: host@enjoythesass.com    Also, you can call or text me here: (512) 942-7014   Special Thanks:  Music and Engineering by: Josh Olson (@joshuaolson33)  Graphics and Branding by: Ashley Ulmer (@ashulmerdesign) and Aly Olson (@aly.olson)  Please reach out if you have questions, thoughts, or if I can be praying for you! We've always got exciting stuff coming up, so be sure you're following along on socials, subscribe on Apple Podcasts or Spotify, or wherever you listen to podcasts, so you don't miss anything! Get in touch! I love hearing from y'all!  Ratings and reviews help a ton so be sure to give me a 5-star review on Apple Podcasts and Spotify and share the show with your friends!

“Great opportunities never have ‘great opportunity' in the subject line.” – Scott Belsky In this episode of Outlier Academy, I'm talking with Scott Belsky (@scottbelsky). After starting his career at Goldman Sachs, he left to found Behance which he later sold to Adobe. He's now the Chief Product Officer at Adobe as well as a Venture Partner at the world-renowned venture capital firm Benchmark. Scott was an early investor in Uber, Pinterest, Carta, Flexport, Airtable, and sweetgreen. And finally, he's the best-selling author of Making Ideas Happen: Overcoming the Obstacles Between Vision and Reality and The Messy Middle: Finding Your Way Through the Hardest and Most Crucial Part of Any Bold Venture. Scott is a modern polymath. We explore his journey from entrepreneur to investor, how he approaches investing in early-stage technology companies, as well as the lessons he's learned at Benchmark, Adobe, and Behance. Chapters in this interview: 00:00:05 – Scott's learnings from his start at Goldman Sachs 00:05:35 – On co-founding Behance, and attempting to manage the “most disorganized community on the planet” 00:09:15 – Tactics for entrepreneurs and their teams 00:13:26 – The transition from startup (Behance) to large company (Adobe) 00:16:29 – How the desire to buy an education led to Scott's interest in investing 00:18:59 – Seeing an investment grow from Seed to IPO 00:22:47 – How design can move the needle for a business 00:28:21 – Scott's foray into venture capital and finding his ideal role melding investing with company-building at Benchmark 00:34:04 – On writing Making Ideas Happen and The Messy Middle 00:39:11 – Startups avoiding the fate of the “one-hit wonder” 00:43:32 – Investment trends that Scott is focusing on 00:47:31 – Scott's favorite failures   Show notes with links, quotes, and a transcript of the episode: https://www.danielscrivner.com/notes/scott-belsky-outliers-show-notes  Sign up here for Outlier Debrief, our weekly newsletter that highlights the latest episode, expands on important business and investing concepts, and contains the best of what we read each week. Follow Outlier Academy on Twitter: https://twitter.com/outlieracademy. If you loved this episode, please share a quick review on Apple Podcasts.

Brad & Lesley pull out some of Damari's golden nuggets from our last episode's interview with her, digging into how finances should serve as an affirmation, not a trigger - especially when we allow debt to define us. Debt can be debilitating, managing our credit score is so complicated, we don't walk around with little debt chat bubbles, and more.If you have any questions about this episode or want to get some of the resources we mentioned, head over to LesleyLogan.co/podcast. If you have any comments or questions about the Be It pod shoot us a message at beit@lesleylogan.co .And as always, if you're enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at LesleyLogan.co/subscribe.In this episode you will learn about:• Lesley's love language• Black Friday Cyber Monday deals... links below• When you focus on something, things happen• Why Lesley picked an S Corp for her business• Damari's last name is a Be It moment• How do we choose our titles as entrepreneurs?• We allow debt to define us• Your credit score is based on how you manage debt• We don't have debt chat bubbles...• Finances should serve as an affirmation, not a triggerBlack Friday/Cyber Monday Deals:• Be It Pod Merch https://lesleylogan.co/boutique• Online Pilates Classes https://onlinepilatesclasses.com• Fitness Business Courses https://profitablepilates.comEpisode References/Links• Damari's website https://www.damarigold.com/• The Messy Middle: Finding Your Way Through the Hardest and Most Crucial Part of Any Bold Venture by Scott Belsky https://amzn.to/3DR8ql7If you enjoyed this episode, make sure and give us a five star rating and leave us a review on iTunes, Podcast Addict, Podchaser or Castbox.ResourcesWatch the Be It Till You See It podcast on YouTube!Lesley Logan websiteBe It Till You See It PodcastOnline Pilates Classes by Lesley LoganOnline Pilates Classes by Lesley Logan on YouTubeProfitable PilatesSocial MediaInstagramFacebookTik TokLinkedIn Episode Transcript:Lesley Logan 0:01  Welcome to the Be It Till You See It podcast where we talk about taking messy action, knowing that perfect is boring. I'm Lesley Logan, Pilates instructor and fitness business coach. I've trained thousands of people around the world and the number one thing I see stopping people from achieving anything is self doubt. My friends, action brings clarity and it's the antidote to fear. Each week, my guest will bring Bold, Executable, Intrinsic and Targeted steps that you can use to put yourself first and Be It Till You See It. It's a practice, not a perfect Let's get started.Lesley Logan 0:45  Welcome back to the Be It Till You See It interview recap where my co-host in life, Brad and I are going to dig into the rich convo I had with Damari Gold in our last episode. If you haven't yet listened to that interview, feel free to pause this now, go back, listen to that one and then come back and join us. You know ... I don't even know how people are listening to these in which order but I am seeing all the different loves you have episode 34, made someone laugh out loud many times that makes me happy. (Lesley laughs) So you know, whichever order ...Brad Crowell 1:18  34 with Jessica Burgio that's a recap.Lesley Logan 1:20  ... I know, I know the evens are recaps, so here we are. So y'all, Happy Thanksgiving for those ... (Brad: Happy Thanksgiving.) If you're listening to this, then right now whether it's Thanksgiving for you or not, I'm just so grateful for you. I know I said it last week in Episode 50. (Brad: What?) But I really am and it was really fun to celebrate the 50th episode because I got to see a lot more love for the pod and I'm just words of affirmation is my love language. So thank you so much, but because it is Thanksgiving. (Brrr brrr brrrrr)Brad Crowell 1:57  What is that mean?Lesley Logan 1:58  Oh, it's like a little like, drumroll. (Lesley table drumming)Brad Crowell 2:00  Oh, I thought you're trying to be Cardi B for a second. (Brad and Lesley laughs)Lesley Logan 2:05  That's Cardi B. (Brad: Yeah) Cardi B is a little one. A drumroll is longer. (Brrrrrrrr)Lesley Logan 2:09  Gotcha. Yeah. (Lesley: I have no idea. That's why I ...) Exciting news. And if you're on our email list, you already are aware (Lesley: Things are on sale.) Starting on Friday the 29th, so the day after Thanksgiving. (Lesley: Yeah, we ...) For only four days we're just gonna do Friday, Saturday Sunday, Monday closes Monday night.Lesley Logan 2:26  We are doing, if you're watching it on YouTube and you just saw everything shake, Gaia is really weird today. Ah ...Brad Crowell 2:35  She threw herself into the table. (Brad laughs)Lesley Logan 2:37  I know she also, y'all she loves plastic bottles and today she decided that a can in the trashcan was a plastic bottle. So I do think her eyesight is going ... (Brad: Oh geez.) But anyways, let's go back to these deals. (Brad: Yes.) Um, so on our sites, check out the notes below. We have different amazing deals for different things. So (Brad: Yes) for our Pilates teacher ...Brad Crowell 2:55  We're bringing Las Vegas possible.Lesley Logan 2:57  Yeah. Well, here we go. Well specifics, if you're a teacher hit a Profitable Pilates because good shit is happening with the courses, (Brad: Yeah) you're welcome. (Brad: Yeah) You are welcome. This is the best sale I've ever done on those courses. I don't want to hear it. Just go by them, have fun. I want you to change your business. (Brad: Yeah.) If you are Pilates levah, there's some workshops and some legacy stuff. So get your ass over there and ...Brad Crowell 3:24  At onlinepilatesclasses.com ... YesLesley Logan 3:25  And then over at lesleylogan.coLesley Logan 3:29  Yeah. We got BE IT pod merch.Lesley Logan 3:31  Cuz you know what? You should dress up like me. (Lesley laughs) Also ...Brad Crowell 3:35  And it's on sale right now, (Lesley: It's on sale.) for tomorrow til 29th.Lesley Logan 3:39  It's on sale. And here's the thing. We are old school, elder millennials. I'm so sorry. I do not like that the sales are starting earlier and earlier every year. No ...Brad Crowell 3:48  Yeah, I'm with you (Lesley: I'm in protest ...) in being against to that.Lesley Logan 3:51  I'm in protest. And so this is how I'm showing my protest.Lesley Logan 3:54  It's not Black Friday, Cyber Monday month. (Lesley: No) It's Blackfri-day, Cybermon-day. (Brad laughs)Lesley Logan 4:00  Yeah. And just and then what the days in between where, you know, those are your ... (Brad: We are giving you the weekend.) Those are your bonuses. Now, I don't want to hear it when I start celebrating my birthday month. That is true. (Brad laughs) That is real. But it doesn't mean tons of sales in your inbox every frickin' day. So go, go ... go stock up and all the things that make your life better because I'm really excited about it and ... (Brad: Heck yea) Happy Thanksgiving. Okay.Brad Crowell 4:28  All right.Lesley Logan 4:29  So, we, instead of an audience question this week, I actually wanted to share a couple things. I was just doing a coaching call with one of our agency members and she had listened to the episode with Dr. Bender. And when Dr. Bender shared that she umm she has like physical things around for like, just by bringing in the things she wanted. So for example, she wanted money to be around her always ...Lesley Logan 5:02  This is episode 41 with (Lesley: Yeah) Dr. Kelly Bender.Lesley Logan 5:05  So, listen to this. So this is episode 52? (Brad: Yeah.) Okay. So 11 episodes ago, my client listened to the BE IT item from Dr. Bender. And she all... she did what Dr. Bender did. So Dr. Bender had put two $100 bills on a table in her house with a crystal and amethyst crystal on it. And like, you know, she's like, "... Money is around me, flows to me easily." And this client was like, "Okay, I'm going to do it." So she's like, "How much money should I put there?" So she is like, "I'm gonna put the same amount of money as a new client package." So she put three $100 bills in her desk drawer. And she's like, "I don't have any crystals but I had this rock, and I have a bracelet of other crystals. And my mom would collect these like half dollars. And so I put that on there." And she's like, "I've had four new clients for in 11 episodes." That's like three weeks. (Lesley laughs)Brad Crowell 6:02  Like six weeks. Yeah. (Lesley: Oh) Five and a half weeks.Lesley Logan 6:05  Five ... whatever. That's still a new client a week, basically.Brad Crowell 6:08  Oh, it's amazing.Lesley Logan 6:09  It's amazing.Brad Crowell 6:09  I'm not taking away from her (Lesely: So ...) for her achievement at all. I think it's really amazing.Lesley Logan 6:13  So y'all, um, I'm not answering questions, because I'm just sell... to I just want to share with you if you do these BE IT action items. Life is like happening for you.Lesley Logan 6:24  Yeah, I just, I just kind of need to comment because I'm not like, like the overly "woowoo." But I would guess that your client opened the drawer and saw that in there. And it was a consistent reminder. And that kept bringing the idea of getting new clients to the top of her mind. And that's why because she's focused on it brings it you know, you're doing it, (Lesley: Yeah) you're, you're you're going after your you know, you're actually focusing on it. (Lesley: Right) So, (Lesley: Yeah) I absolutely believe that. You know what, when we focus on something things happen. And that's just a real easy physical reminder that you can't miss.Lesley Logan 7:02  Yeah, so anyways, next week, maybe we'll answer a question, or maybe we'll share another win... You know, we're gonna call them bold moments. And maybe so either (Brad: It's a bold moment) we're gonna answer question, or we're gonna ans... we're gonna share a bold moment from our BE IT listeners. And that could be you. So share that with me.Brad Crowell 7:17  Love that.Lesley Logan 7:18  Okay.Brad Crowell 7:20  I'm gonna write that down, "Our first bold moment." (Lesley: Okay.) Oh, yeah. (Lesley: Woo)Lesley Logan 7:27  I had another one, but it's on I screenshot it and I don't I don't know where it is. But someone DM me a bold moment and I need to find it. And I'll maybe I'll share it next week.Brad Crowell 7:37  We'll bring it back.Lesley Logan 7:38  ... It'll be a segue. You know what, we have a new producer, and that's going to be her job. (Lesley laughs)Lesley Logan 7:42  That's true. We have a producer. We hired a producer. (Lesley: I know.) It was really amazing and exciting. I just spent a bunch of time on zoom with her this morning.Lesley Logan 7:51  I like her glasses.Lesley Logan 7:54  Yeah. Oh, yeah. No, she she's she's rad. Her name is Amanda. She does, she has no idea that we're talking about her on the pod.Lesley Logan 8:01  We have to change our outro.Brad Crowell 8:03  Oh, yeah, we got to do all the things. (Lesley: Oh, shoot.) Yeah, no, it's official. (Lesley: Well, she can task us with that) By the time you listen to this, we'll have a new ... (Lesley laughs) maybe we'll have another outro. Well, very soon. (Lesley: Very soon.) Things are gonna change. It's exciting. (Lesley: It's exciting) We're very happy about it. (Lesley: Yeah.) Anyway. (Lesley: Okay.) Okay, now let's talk about the Damari Gold.Lesley Logan 8:22  I love it.Brad Crowell 8:23  Damari Gold is a tax accountant who left the corporate world to open her beach side firm. Her business and her clients are her life. She hates the way we collectively define success and allow debt to stop us in our tracks. And she works with her clients to battle that mentality, creating space for messy beginnings. I really enjoyed your conversation with her. It's actually a lot of fun. (Lesley: Yeah) She, you know, she's gone to school, started working, got her Masters, was working again, decided she actually didn't like working for people. And that's when she wanted to go start her own thing. And then she said she struggled with starting on a thing because she just didn't pull the trigger. And then like couple years in, she finally did. And now she's out on her own. You know, (Sorry, I almost pulled my headphones off.) (Brad and Lesley laughs) Now she's on her own. And and, you know, doing accounting, and what I what I loved about this conversation was that she's anything but a typical accountant, at least from this conversation that ... (Lesley: Oh my God, she isn't) and it was a lot of fun.Lesley Logan 9:37  Or maybe she is and they're all lying to us. (Brad laughs) But like I just loved how honest she was about even her own financial status and life and things like that. (Brad: Sure) Because I think we think of accountants. I mean, your parents are accountants, if I'm not ... (Brad: My dad is) your dad is. (Brad: Yeah) He's like really good with money. (Brad: Yeah. Yes) And so I just think accountants are just like really good with money and like our CPA in California, oh my God, like he scared me. I was like, I, I don't even know, like, he didn't scare me. He's actually so lovely. And he took such good care of us. But like, I'm not even kidding. Like, I ...Lesley Logan 10:11  No. His higher level thinking about money. It was like so different than the way that we conceptualize and it was, it was intimidating. I'm not gonna lie. Lesley Logan 10:11  No, no, he called me into his office. And I was like, "I have to go to my CPA's office."Brad Crowell 10:22  It's like being sent to the principal.Lesley Logan 10:23  I know, he like email me. He's like, "Lesley, we need to have a meeting." I was like, "Oh my God." And he like, sat me down for an hour and explained to me how I couldn't keep doing business the way I was doing business as a sole proprietor. And I needed to choose to be ... he like he's like, "You have to choose. Are you going to be LLC or you're going to be an S Corp?" And it was really funny, because it was like, right before you proposed to me, and he's like, "Well, when your LLC you need to have like these two people. But if your S Corp, you could be you or these other things." And I said, "Well, I think I'm, think I'm going to be an S Corp thing, because it's just me and I'm just dating someone right now. So like, who's gonna be my partner in this?" Ahh! And then you ...Brad Crowell 11:00  That's why you pick the S Corp? (Lesley: I know) (Lesley laughs) That's unbelievable.Lesley Logan 11:05  He also said that S Corps (Brad laughs) have ahh, gonna have more write offs, because corporations just have more bills. So I was like, "Great."Brad Crowell 11:13  I love the logic behind that, that is ... (Lesley laughs) amazing.Lesley Logan 11:17  But he said S Corps have, you know, they have more bills. So people like that the auditing is different. And I was like, "Okay, that also sounds less scary. So let's go that way." (Brad and Lesley laughs) Anyways, but I really loved Damari back to the who we are recapping because she, it's like, it's all I felt like if I became an accountant. Right? Like, not that I would, but like, I feel like we have similar personalities and (Brad: Yeah) similar outlooks on life. And so anyways, it's all about me. Right? And she was just fabulous. So anyways,Lesley Logan 11:50  That's awesome. Yeah. So so well, actually, so so she had a whole bunch of things that she went through, actually, the conversation flowed pretty well. (Lesley: Thank you) (Lesley laughs) Yeah, I mean, from one story to the next. It just kept rolling. But you had you had one specific thing you're (Lesley: Oh, like ...) very excited about.Lesley Logan 12:12  ... hands down. Can we just talk about how Be It Till You See It is this? Her name, I thought, gosh, so cool. Her name is Damari Gold. (Dog barks) And she's the Gold Standard Accounting or whatever. And like, you know, I just thought like, "That's amazing." Like, she's so lucky to be named Damari Gold, because then she kept the Gold Standard Accounting or whatever. And so when I asked her, she's like, "Oh, no, I, that's my stage name." (Lesley laughs) I was like, "That is so Be It Till You See It." Like that, y'all like, sometimes you have to name yourself or name your thing, like what you want it to be. And so she did that. And now it's, you know, it's, it's her name, and I freaking love it. So anyways.Lesley Logan 12:25  Yeah. That is ... she definitely has a full story about how she came up with it. And it's her favorite color and all these other things. And at the end, she was like, "Well, Gold Standard Accounting. I think I'm just gonna call myself, Damari Gold." (Lesley: Yeah.) And that's what she's doing. (Lesley: Yeah.) So and it flows and it sounds baller.Lesley Logan 13:15  It sounds so... it sounds so baller. (Brad: Yeah) I mean, you know ...Lesley Logan 13:18  But I think that, you know, let's look at it from the BE IT perspective. We talked about this, I can't remember exactly one. But it was like, way back in the beginning. We talked about right, creating your own title. (Lesley: Oh, yeah.) You know, and how maybe you have been defining yourself as, quote/unquote, "Just a Pilates teacher," you know, (Lesley: Yeah) which I think is a terrible way to define ourselves, because we're not "just" anything. (Lesley: We're not just anything). But let's just say you're a Pilates teacher, what if instead, you were a movement liberator. (Lesley: Ooh) Ooh, you know or ...Lesley Logan 13:54  Look at the person pulling out the thesaurus. (Brad and Lesley laughs)Lesley Logan 13:57  You know, or, you know, I think that there is so much creativity that can be had in how we define ourselves. And, you know, before we were obviously talking about, like, the title that we have adopted, but I think it's amazing that she changed her name to fit with the you know, who she is, when she's, you know, working her business. (Lesley: Yeah) I thought that was great.Lesley Logan 14:22  100%. Well, speaking of things you love, what did you ... what what is, what did you love?Lesley Logan 14:28  Yeah, okay, so this was profound. And (Lesley: Ooh) I knew this was rich. Hmm. (Lesley: Rich) So she, she basically said debt ... We allow debt to define us. We allow debt to stop us. We allow debt to be this big, massive, scary mountain that we can't function when there's debt and we are also sold with this, you know, just the way that our our society works and capitalism and all the things. We're sold this idea that, you know, "Being debt free is the only way to be." (Lesley: Oh my God) You know, and ... (Lesley: Y'all, it's like ...) Here's, here's my, here's my thing. Clearly, being debt free is a positive thing. I'm not saying that it's not. I'm not saying that you should just incurred that you know, like create debt for that sake. No, that's stupid. But what I am saying is that the difference of you being in debt and you being out of debt, actually, it's, it's this weird definition that we have for ourselves. Why would being out, out of debt.... does that make you, like... (Lesley: Doesn't make you a better person)... a freer person? A better person? (Lesley: No.) A better person and better business owner. A better whatever? No, it's just actually it's an accomplishment for sure. I'm not saying that it's not. But I, I don't think that, like, we're gonna have this, this like life changing experience, the day that we finished paying off our debt. It's gonna be a celebration in a moment, (Lesley: Oh, my God) but life is still gonna continue the way that life was.Lesley Logan 16:05  Do you remember when I paid off my student loans?Brad Crowell 16:07  Yeah, I remember you going, "Oh, shit. (Lesley: I paid them off.) I paid them off."Lesley Logan 16:11  There was no freaking glitter, confetti, balloons. Lesley Logan 16:15  Yeah, it was like seven o'clock, I was making dinner.Lesley Logan 16:17  I know, I got this email that says, "You pay, you made your last payment." And I was like, "That's it. That's what it feels like." (Brad: That's what it feels like) I was the same person. (Brad: Congratulations, Babe!) Congratulate... but the point is, is like, I literally did not change from before that email to after that email. And ...Lesley Logan 16:35  Yeah. The difference was, you had a couple hundred dollars more in your bank account each month (Lesley: Yeah) which, "Hey, that's a win."Lesley Logan 16:40  That's a win, but it doesn't... (Brad: It's huge win for sure.) It doesn't define you as a per... human being. And I also just want to say, I don't know how it works in different countries, but here in the States, your credit score is based on how you manage debt. (Brad: Yeah) And so being debt free doesn't actually make you a better person to give a house loan to. (Brad: Right) And so it's a stupid game, and we're all taught like, "Oh, my God, if you have debt, it's not great." And I grew up that way. I grew up in a household where there's a lot of debt, a lot of bill collectors calling, it's a really sucky situation to be in. (Brad: Sure.) And I saw what it did with my parents and what they how they felt about themselves, and how they showed up and how they, they how they felt in their marriage and how they felt as parents. And the reality is, is that like, I don't think I would have had different childhood. Like, the amount of money that was my childhood was not what made my childhood good or bad. The stress of, of how they may debt define them, that ... (Brad: That affect each other) affected me, that affected me, but (Brad: Yeah) like, you know, I didn't, who knows what you have versus what someone else has have. I don't know as a kid. So I'm just saying, I really ...Lesley Logan 17:48  It's not until you're in middle school in high school, that you're like, "Oh, they bought the bling jeans and I didn't get to buy the bling jeans." (Lesley: Yeah) But like growing up, I'm the same way my parents were incredibly frugal. And, you know, I mean, my mom would rather take me to the consignment shop and buy, you know, 10 pair of $8 jeans than one pair of $80 jeans. Like that's just the way that I grew up. So totally, I totally understand that. And I think that we allow this, this, like, I think that it becomes like a skeleton in our closet. And it becomes this, like, this, this, like this, this fear that like sits in our gut that like, "Oh, I have debt like if I if I try anything right now I could really like screw us all over because I still have debt" in addition to whatever it is that you want to go do. And I I don't want that for you. That's not reality. (Lesley: No) You know, we do obviously we have bills to pay, we got to, we got to make sure we can meet those, those requirements. But you know, I and I do think that it's important to be paying more than your debt balance. Like if you don't want to pay the minimums (Lesley: Yeah) it's just like a never ending cycle. But if we let no but I think what you said on the last episode, which I loved was it's not like we walk around with a chat bubble hovering over us that says, "Haha. Brad still has school debt because guess what? (Lesley: Right) Brad still does have school debt." You know, and "Brad's gonna have school debt for another 10 years."Lesley Logan 19:25  Well, yeah, or I'm just gonna keep praying that they go federal loans go away. But anyway. (Lesley laughs)Lesley Logan 20:14  Right. But but it's but but because ... it sound like I advertise that right. So nobody needs to know that.Lesley Logan 19:37  And no one needs to know that but also like, it's a little freeing when you share it because it's like that skeletons out of the closet. But at this, it doesn't change who you are, and unless you let it. So (Brad: Right) if you I see this all the time in the people that I coach in the industry, I see people go, "I don't have enough money. I can't do that. I can't do it." And so then they're like sit in the back of the room or they feel like they can't be part of this group or the join this thing. And it's (Brad: Yeah) like, actually, like, you are an amazing human being already. And yeah, there's and then underneath that you have like, "Amazingness, amazingness, amazingness. Oh, also another thing is that debt." But that doesn't actually define you. It's just another piece of inventory. You also have a couch, you also have a car, you also have a Cadillac like you don't have. It's not like personality trait debt that (Brad: Yeah) doesn't... If you look at pe... personality traits or what makes a good human being, you don't see debt free on that list.Lesley Logan 20:32  Yeah. And I do think that, you know, the, you obviously want to be responsible with the debt that you have and the money that you have. But if you go look at businesses, (Lesley: Oh, my God) who are growing and value that millions and billions of dollars, they also carry debt, there is actually part of the game is that, you know, now I'm not saying credit card debt is to your benefit all the time. But you know, there, it's just a different perspective, we've been sold this story that, "You have to be debt free," and that's not necessarily the truth.Lesley Logan 21:05  Yeah, I mean, it'd be nice, but it's not going to again, I promise you, when you are debt free, no one is going to show up with confetti and glitter and balloons. There's not gonna be a frickin' party for you. It's gonna feel the exact same. You'll just have more money in your bank account. (Brad laughs) So be the person you want to be, (Brad: Yeah) Till you see the debt, be free. Boom! (Brad: We'll take that.) (Lesley laughs) Okay, well, look, no one's offering (Brad: Yeah) a marketing job over here. It's fine. All right.Lesley Logan 21:34  All right, (Lesley: Here we go.) All right. All right. So finally, let's talk about the BE IT action items. What bold, executable, intrinsic or targeted action items can we take away from your convo with Damari Gold?Lesley Logan 21:47  Oh, well, here it is. WaitLesley Logan 21:49  Yeah. I'm gonna jump ... (Lesley: You're go in first) I'm gonna jump in. (Lesley laughs) I think we swapped ours out here. Um ...Lesley Logan 21:55  No, I think we're good. I still, I got mine.Lesley Logan 21:57  Okay. So basically, (Lesley laugsh) basically, one thing she said at the very end of the interview was, "To put your vision out there." You know, I think for her, she was speaking from this very personally, because she was talking about how she wanted to do this, start her own business, she wanted to what she didn't, she wanted to want she didn't, it took a couple years. And, and she started to tell her clients or her friends, she started like, kind of on the side, "This is what's gonna happen, this is where it's gonna be, this is how it's gonna be," you know and then again, it's kind of like the money. You know, the crystals in your top drawer, where when you pull open your door to pull out your socks, you see that and you go, "Right? New clients, new clients, new clients." In this case, she's putting the vision out there, because you're (A) creating vulnerability. Right? You're you're making yourself vulnerable to other people, (B) you're consistently reminding yourself and those people are going to be looking at you like, "Is she going to do what she says?" you know, and (Lesley: Yeah) so it helps you stay focused, stay on track to get to where you want to be.Lesley Logan 23:04  Well, before we started this podcast, I was telling people, "I'm started a podcast." (Brad: Yeah, for like a year.) Yeah. "I'm started a podcast. I'm started a podcast." And then we recorded for four months before the pod came out. (Brad: Yup) But I started a podcast, but like, (Brad: Oh yeah) put it out there. But um, you know that even our even this house, this house, we knew this was our house, because we put the vision out there. No, maybe we didn't blast it on Instagram. Ve... most people were surprised we moved but like, our coach knew, the people in our group knew, (Brad: Yeah) they we had told them very specifically, we are looking for a house with this many rooms, with this much space, with this much this, it's gonna cost us this much. Put it out there. And then it was like when I when it came across my emails like, "Oh, this is this is a vision." (Brad: That's the one. Yeah) So yeah, I'm big on that, y'all, put it out there. Okay, my biggest takeaway is "Become more aware of how you're being supported with your goal." And I'm going to add a little bit to this, I think because I'm long winded. So first of all, awareness is the first step in everything, okay? And if you are like most human beings, you are very aware of how you're not being supported or how you're not working towards your goal or what you didn't get done. But very, very few, very, very rarely do we acknowledge, like what we did do, what is going well, who is supporting us, what is supporting us? And so I think it's really important that maybe at the end of each day, you just take a moment to think about like, the goal you're working towards and what did happen. So like maybe ...Lesley Logan 24:50  Maybe wins, micro wins.Lesley Logan 24:40  Micro wins (micro wins are so important.) Micro wins are gonna like really propel you. Oh my God, I'm reading the book, "Messy Middle." (Brad: Yeah. The Messy Middle) And like most of you need to make sure that your wins carry through because there's like highs and lows, highs and lows, (Brad: Yeah) highs and lows. FIrSo the other thing is is like in that awareness, get as much clarity as possible around the things that are in your goals. So like what we talked about with Brad's takeaway with put your vision out there. We literally wrote down, like, "How many rooms?" Okay. (Brad: Yeah) And when I hear people say things like, since we're going to talk about Damari Gold and we're talking about money, I hear people say that "Money is an obstacle." And I say, "How much money do you need?" I don't know. Awareness is so key. If you're not aware of how much money you need for your goal to happen. (Brad: Yeah) You're always gonna say that money is the obstacle. But what if you just need $500? You know, like, maybe you need $5,000, maybe $500,000. But have that awareness because it is actually going to help you achieve the things you're working towards. You have to really get clarity around that.Brad Crowell 25:49  You know, I'm going to add on to this (Lesley: Oh keep adding, were just gonna keep layering) ... another talking point that she said that we didn't bring up (Lesley: Seven layer cake.) (Lesley laughs) Yeah. She said that finances should serve as an affirmation, not as a trigger. (Lesley: Oh, I forgot about.) Yeah, that was like, that was that was a golden nugget right there that that was a Damari Gold nugget right there. (Lesley: Ooh) Ah. (Brad laughs)Lesley Logan 26:12  And because we live in Vegas near the Golden Nugget.Lesley Logan 26:14  Golden Nugget. (Lesley laughs) All the things so so you know, you just said that ... What you just said made me think of that because I do think that we, you know, I for years, I was afraid to look at my bank account. It was just weird denial like thing where I was like, "Okay, if I only spent $6, I hope I'm sure there's going to be enough money in there. You know, and I would buy lunch or whatever." And and like, but I would just never actually log in and look at the actual total. And it like, I don't know, like, somehow I thought I was gonna be okay, if I ignored it. I don't know. Weird thing, right? Because ... (Lesley laughs)Lesley Logan 26:53  I'm sure a lot of people listening to this are like, "Oh, that's me, too."Lesley Logan 26:56  Oh, yeah. No, I don't think that I was alone in that. And that's like, people avoid, I avoided and I thought that by avoiding it would make things okay ... wrong. I would then only deal with it when I bounced a check or my credit card, or my debit card would get declined. And then the now I'm in the hole because they charge you 35 bucks. Right? So, you know, this was this was after college and and when I was like hustling, trying to get any kind of work. And but but but money became this fearful thing. And the only way to to get like dig into that and change it is to actually embrace it head on. Right? And that's kind of what Damari was talking about finances should serve as an affirmation, not as a trigger. The affirmation, being, "I haven't ... I have $6 to buy my lunch. You know, I know because it looked at my damn bank account. And I can see that I have $1,000 in there. Yes, I can buy lunch for $6." As opposed to "I only have $1,000 in there. (Aaaahhh freakout session.) I (Lesley: Yeah) can't buy lunch for $6." (Lesley: Yeah) Right? So it says definite, you know, you're it's not something that you just easily do. But, but it's something to work on.Lesley Logan 28:08  We should call this a gold conversation. This conversation is gold our Aussies, they would have fuckin' loved it. They would loved it. (Brad laughs)Brad Crowell 28:15  Yeah, it's a gold convo.Lesley Logan 28:16  I got to add legend into a conversation, (Brad: Yeah right) then they'll be like, "What?" Well, um, gosh. I'm Lesley Logan.Brad Crowell 28:26  And I'm Brad Crowell.Lesley Logan 28:27  Thank you so much for joining us today. (Brad: Yeah) We are so freaking grateful you're here. How are you to use these tips in your life? Let us know by sending us a DM to the pod on Instagram and we'll catch you in the next episode. Until then, Be It Till You See It.Brad Crowell 28:41  Bye for now. Lesley Logan 28:44  That's all I got for this episode of the Be It Till You See It podcast. One thing that would help both myself and future listeners is for you to rate the show and leave a review. And follow or subscribe for free wherever you listen to your podcasts. Also, make sure to introduce yourself over at the @be_it_pod on Instagram. I would love to know more about you. Share this episode with whoever you think needs to hear it. Help us and others BE IT TILL YOU SEE IT. Have an awesome day!Lesley Logan 29:12  'Be It Till You See It' is a production of 'As The Crows Fly Media'.Lesley Logan 29:16  It's written, produced, filmed and recorded by your host, Lesley Logan and me, Brad Crowell.Lesley Logan 29:24  Kevin and Bel at Disenyo handle all of our audio editing and some social media content.Lesley Logan 29:30  Our theme music is by Ali at APEX Production Music. And our branding by designer and artist, Gianfranco Cioffi.Lesley Logan 29:38  Special thanks to our designer Jaira Mandal for creating all of our visuals (which you can't see because this is a podcast) and our digital producer, Jay Pedroso for editing all the video each week so you can.Lesley Logan 29:50  And the Meridith Crowell for keeping us all on point and on time.Support this podcast at — https://redcircle.com/be-it-till-you-see-it/donationsAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Scott Belsky is an entrepreneur, author, and investor. He is currently Chief Product Officer at Adobe, serves as a board member to several early stage companies, and is a Venture Partner at Benchmark, a leading venture capital firm based in San Francisco. He was previously the founder and CEO of Behance, a leading online platform to showcase and discover creative work. He is also the creator of 99U, Behance's think tank and annual conference devoted to execution in the creative world. Belsky is the author of The Messy Middle: Finding Your Way Through the Hardest and Most Crucial Part of Any Bold Venture, Making Ideas Happen, and coauthor of the 99U book series. In conversation with Matt Harrigan, CEO & Managing Partner @ Company Ventures.

“Great opportunities never have ‘great opportunity’ in the subject line.” – Scott Belsky In this episode of Outliers, I’m talking with Scott Belsky (@scottbelsky). After starting his career at Goldman Sachs, he left to found Behance which he later sold to Adobe. He’s now the Chief Product Officer at Adobe as well as a Venture Partner at the world-renowned venture capital firm Benchmark. Scott was an early investor in Uber, Pinterest, Carta, Flexport, Airtable, and sweetgreen. And finally, he’s the best-selling author of Making Ideas Happen: Overcoming the Obstacles Between Vision and Reality and The Messy Middle: Finding Your Way Through the Hardest and Most Crucial Part of Any Bold Venture. Scott is a modern polymath. We explore his journey from entrepreneur to investor, how he approaches investing in early-stage technology companies, as well as the lessons he’s learned at Benchmark, Adobe, and Behance. Chapters in this interview: 00:00:05 – Scott’s learnings from his start at Goldman Sachs 00:05:35 – On co-founding Behance, and attempting to manage the “most disorganized community on the planet” 00:09:15 – Tactics for entrepreneurs and their teams 00:13:26 – The transition from startup (Behance) to large company (Adobe) 00:16:29 – How the desire to buy an education led to Scott’s interest in investing 00:18:59 – Seeing an investment grow from Seed to IPO 00:22:47 – How design can move the needle for a business 00:28:21 – Scott’s foray into venture capital and finding his ideal role melding investing with company-building at Benchmark 00:34:04 – On writing Making Ideas Happen and The Messy Middle 00:39:11 – Startups avoiding the fate of the “one-hit wonder” 00:43:32 – Investment trends that Scott is focusing on 00:47:31 – Scott’s favorite failures   Show notes with links, quotes, and a transcript of the episode: https://www.danielscrivner.com/notes/scott-belsky-outliers-show-notes  Sign up here for Outliers Weekly, our Sunday newsletter that highlights the latest episode, expands on important business and investing concepts, and contains the best of what we read each week. Follow Outliers on Twitter: https://twitter.com/heyoutliers. If you loved this episode, please share a quick review on Apple Podcasts. Learn more about your ad choices. Visit megaphone.fm/adchoices

On today’s Tank Talk we have Jonathan Tower, renowned venture capitalist and author of a recent piece on the Series A gap in VC.Jonathan’s Background: Jonathan Tower is the Managing Partner at Catapult, a cross-border venture capital platform which specializes in investing in emerging tech hubs outside Silicon Valley. Jonathan has deployed more than $220mm in more than 50 companies across three core investment themes: consumer (ecommerce, marketplaces), enterprise (software, services) and frontier technologies (AI/data/robotics, etc).Jonathan's investments include early bets in Jet.com (acquired by Walmart for $3.5 Billion), Dollar Shave Club (acquired by Unilever for $1 Billion), Freshly (acquired by Nestle for $1.5 Billion), and many other companies that have gone on to become market leaders.Jonathan began his venture career with Gabriel Venture Partners and, more recently, was a Managing Director at TriplePoint Capital and a Managing Director at Hercules Capital. Previously, he was CEO at two successful software companies, an M&A investment banker, and a management consultant with Accenture and Braxton Associates.In this episode we discuss:01:17 Why seed investors grown over the last decade04:35 What Series B and C funds are in for with the influx of capital into earlier stages06:41 Concerns with the current trends08:10 How the flood of capital misallocates funds to secondary players and real estate11:18 Recruiting competition in this market14:53 How Seed and A series has evolved in the last few years16:16 The YC effect on startups and investors19:03 How the concentration of follow-on deals can distort funds21:05 What is the metric that startups should aim for to attract investors23:01 Should seed investors evolve in later later stage26:11 The right way to evolve to keep your LPs27:34 Why start a new firm30:53 How the pandemic has affirmed his investment thesis32:09 What the Catapult pitch was to LPs34:17 Advice to emerging managers raising their first fund38:11 The ingredients for creating a successful tech ecosystem41:57 How remote is affecting new tech ecosystem44:04 The long term vision for CatapultBooks Jonathan recommends:Meditation by Marcus AureliusSkin In The Game Akim TalebThe Messy Middle: Finding Your Way Through the Hardest and Most Crucial Part of Any Bold Venture by Scott Belsky Follow Matt Cohen and Tank Talks here!Podcast production support provided by Agentbee.Agency This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit tanktalks.substack.com

My guest today is Scott Belsky. Scott was the co-founder and CEO of Behance, the world's largest creative network, and a prolific angel investor, having made early-stage investments in Pinterest, Uber, Carta, and Airtable. His company was acquired by Adobe in 2012, where he is currently the chief product officer. In this conversation, we cover the importance of focusing on the first mile of a customer's experience with your product, why every user is (at first) either lazy, vain or selfish, and what the rise of creativity tools means for creators and investors in the future.  We also cover the major trends that Scott thinks will dominate for the next decade. This was one of those conversations where I was left with 10 great lessons that will stick with me for a long time. Please enjoy my conversation with Scott Belsky.   For the full show notes, transcript, and links to mentioned content, check out the episode page here. ----- This episode is brought to you by Koyfin, one of the fastest-growing fintech startups. I discovered Koyfin earlier this year when I asked Twitter for the best Bloomberg alternative, and the overwhelming winner was an intriguing new product called Koyfin.  Koyfin has tons of high-quality data, powerful functionality, and a nice clean interface. If you’re an individual investor, research analyst, portfolio manager, or financial advisor, you should definitely check them out. Sign up for free at koyfin.com. ------ This episode is brought to you by Tegus. Tegus has built the most extensive primary information platform available for investors. With Tegus, you can learn everything you’d want to know about a company in an on-demand digital platform. Investors share their expert calls, allowing others to instantly access more than 10,000 calls on Affirm, Teladoc, Roblox, or almost any company of interest. All you have to do is log in. Visit tegus.co/patrick to learn more. ------ Invest Like the Best is a property of Colossus Inc. For more episodes of Invest Like the Best, visit joincolossus.com/episodes.  Stay up to date on all our podcasts by signing up to Colossus Weekly, our quick dive every Sunday highlighting the top business and investing concepts from our podcasts and the best of what we read that week. Sign up here. Follow us on Twitter: @patrick_oshag | @JoinColossus   Show Notes [00:03:24] - [First question] - Philosophy for building great products [00:04:52] - Starting the journey of building a great product  [00:06:08] - Making the first mile better [00:08:12] - Understanding user progress in product building  [00:10:25]  - Getting to awareness and attention and interest in a product  [00:12:41] - The concept of window dressing [00:14:24] - Taking an idea and turning it into a high-value product  [00:14:42] - The Messy Middle: Finding Your Way Through the Hardest and Most Crucial Part of Any Bold Venture and Making Ideas Happen: Overcoming the Obstacles Between Vision and Reality [00:16:49] - Keeping rewards structure in place for teams to stay engaged [00:19:56] - Using his knowledge in product building to invest in other companies [00:24:00] - The concept of object model [00:25:52] - User psychology concepts they keep in mind when designing a product [00:27:51] - Implementing all of these strategies into a product [00:29:25] - The era of eduployment [00:31:05] - How this will impact colleges [00:33:27] - The evolution of the talent/audience relationship [00:35:32] - Decentralization and the companies of 1 [00:37:44] - How that decentralization will impact his investment thesis [00:39:21] - How increased productivity tools could help with more creativity in the workplace [00:42:04] - Training people to be more creative in the workplace [00:44:33] - Future of user interfaces [00:44:58] - The Interface Layer: Where Design Commoditizes Tech [00:48:10] - Good design principles [00:49:51] - The future coming out of Covid [00:52:09] - Kindest thing anyone has done for him

Want to know about the data and analytics revolution in ASEAN? Let’s hear it from Sharala Axryd, a thought leader in the data science space, who is transforming the picture of data science in Asia and all over the world. Her passion coupled with extensive expertise has made her a highly sought after speaker. She is the Founder and CEO of The Center of Applied Data Science (CADS) which is ASEAN’s first and only one-stop platform and center of excellence for Data Science. Based in Malaysia, CADS integrates 21st century data skilled talent within the academia and the businesses of the ASEAN region for the betterment of both. Previously, Sharala operated as the CEO of ASEAN Data Analytics Exchange (ADAX), a Malaysian government initiative to turn Malaysia into a global hub for big data analytics solutions and innovations. In this episode, Sharala talks about how she overcame the challenges of introducing data and analytics into the industries and academia of the ASEAN region. She also tells us why the best way for a holistic integration of data and analytics into any organisation is through in-house upskilling, how analytics can help businesses to stay relevant, and much more. What is one book that you would gift it to your younger self and why this book? The Messy Middle: Finding Your Way Through the Hardest and Most Crucial Part of Any Bold Venture by Scott Belsky https://www.goodreads.com/en/book/show/40179007-the-messy-middle LinkedIn: https://www.linkedin.com/in/sharalaaxryd Links to Her Organisations: https://www.thecads.com/ https://www.ulearngroup.com/ https://adax.asia/ Interviews: https://www.asianentrepreneur.org/women-on-top-in-tech-sharala-axryd-ceo-founder-of-the-center-of-applied-data-science/ https://www.youtube.com/watch?v=OvIOBVNySyA https://www.youtube.com/watch?v=0E0MaiWv8tk Lectures and Articles: https://www.youtube.com/watch?v=5UvLg9TOJvk https://www.bworldonline.com/man-vs-machine-will-ai-put-our-humanity-at-stake/ https://business-process-management.apacciooutlook.com/cxoinsights/be-a-data-driven-organization-now-nwid-3580.html In The News: https://www.malaymail.com/news/life/2019/05/30/you-can-have-it-all-female-malaysian-tech-ceo-sharala-axryd-breaks-gender-b/1757752 --- Send in a voice message: https://anchor.fm/analyticsshow/message

Scott Belsky (@scottbelsky) joins Erik to talk about his new book The Messy Middle: Finding Your Way Through the Hardest and Most Crucial Part of Any Bold Venture. Scott is Chief Product Officer at Adobe and was CEO and co-founder of Behance. He’s also an early stage investor.Scott discusses his experience founding, scaling and selling Behance, then working as a venture capitalist, early stage investor and as CPO at Adobe. He talks about what he means by “the messy middle” and talks about the three stages of “navigating the volatility” of the messy middle.He points out that the mission of the company is not going to keep you engaged eternally and that you need to “hack the reward system” instead. Erik asks how to know whether to quit or keep going and what some of the lessons he learned as an early stage investor are. Scott talks about the crucial importance of honesty and candor among team members and the self-awareness required to decide what one’s next career move should be.He explains why running a company can be like driving a van with all your team members, but with the windows blacked out — requiring you as leader to keep your team up to date on what is going on and narrate to them where you are as a company. He also talks about the hidden benefits of friction in a company, why when starting a company you should focus on empathy for users rather than passion for solving a problem, and the techniques he uses to remains productive.Thanks for listening — if you like what you hear, please review us on your favorite podcast platform. Check us out on the web at villageglobal.vc or get in touch with us on Twitter @villageglobal.Venture Stories is brought to you by Village Global, is hosted by co-founder and partner, Erik Torenberg and is produced by Brett Bolkowy.

Scott Belsky (@scottbelsky) joins Erik to talk about his new book The Messy Middle: Finding Your Way Through the Hardest and Most Crucial Part of Any Bold Venture. Scott is Chief Product Officer at Adobe and was CEO and co-founder of Behance. He’s also an early stage investor.Scott discusses his experience founding, scaling and selling Behance, then working as a venture capitalist, early stage investor and as CPO at Adobe. He talks about what he means by “the messy middle” and talks about the three stages of “navigating the volatility” of the messy middle.He points out that the mission of the company is not going to keep you engaged eternally and that you need to “hack the reward system” instead. Erik asks how to know whether to quit or keep going and what some of the lessons he learned as an early stage investor are. Scott talks about the crucial importance of honesty and candor among team members and the self-awareness required to decide what one’s next career move should be.He explains why running a company can be like driving a van with all your team members, but with the windows blacked out — requiring you as leader to keep your team up to date on what is going on and narrate to them where you are as a company. He also talks about the hidden benefits of friction in a company, why when starting a company you should focus on empathy for users rather than passion for solving a problem, and the techniques he uses to remains productive.Thanks for listening — if you like what you hear, please review us on your favorite podcast platform. Check us out on the web at villageglobal.vc or get in touch with us on Twitter @villageglobal.Venture Stories is brought to you by Village Global, is hosted by co-founder and partner, Erik Torenberg and is produced by Brett Bolkowy.

Scott Belsky is an executive, entrepreneur, author, and investor (and all-around product obsessive). He currently serves as Adobe's Chief Product Officer and Executive Vice President, Creative Cloud. Scott's passion is to make the creative world more productive, connected, and adaptive to new technologies. Scott's NEW book: The Messy Middle: Finding Your Way Through the Hardest and Most Crucial Part of Any Bold Venture Follow Scott's journey: http://www.scottbelsky.com Visit journal.kyoapp.com for full show notes Take our daily reflection app KYŌ for a spin Music: Clouds - Joakim Karud https://www.youtube.com/watch?v=9O13PpAoVdI

Scott Belsky, a venture partner at Benchmark and the chief product officer at Adobe, talks with Recode's Teddy Schleifer about his book, "The Messy Middle: Finding Your Way Through the Hardest and Most Crucial Part of Any Bold Venture." In this episode: (02:32) Why Belsky came to California and started Behance; (07:14) Bootstrapping, taking investment and selling the company; (10:44) Leaving Adobe to join Benchmark; (14:53) Returning to Adobe; (18:36) Belsky's new book; (21:20) The difference between starting a company and keeping it going; (26:05) Belsky's favorite lessons from the book; (30:37) How he became an early investor in Uber; (33:54) Pinterest and other investments; (38:56) What would Belsky change about the startup world? Learn more about your ad choices. Visit megaphone.fm/adchoices

This week on DisrupTV, we interviewed Scott Belsky, Author of "The Messy Middle: Finding Your Way Through the Hardest and Most Crucial Part of Any Bold Venture" and Chief Product Officer, Executive Vice President for Creative Cloud at Adobe. We also interviewed Jedidiah Yueh, Founder and Executive Chairman at Delphix, and Alan Lepofsky, VP & Principal Analyst at Constellation Research. DisrupTV is a weekly Web series with hosts R “Ray” Wang and Vala Afshar. The show airs live at 11:00 a.m. PT/ 2:00 p.m. ET every Friday. Brought to you by Constellation Executive Network: constellationr.com/CEN.

Total Duration 47:31 Download episode 230 Surviving the Messy Middle We celebrate beginnings. We celebrate endings. But according to Adobe Chief Product Officer Scott Belsky, it's the middle of our boldest initiatives that can be the toughest to endure. In this episode, Scott joins us to talk about his new book The Messy Middle: Finding Your Way Through the Hardest and Most Crucial Part of Any Bold Venture, and I'm excited to introduce you to some ideas in the book. Learn more about Scott and his book at http://www.scottbelsky.com/. Let's Stay In Touch! I hear from listeners almost every day, and I love it! How about you and I connect on LinkedIn? Go to https://PeopleAndProjectsPodcast.com/LinkedIn and send me an invite! Also, if you know of a group at your organization that has an upcoming large group gathering and uses outside speakers, let them know about the podcast! I'd love to work with them to help improve their ability to lead and deliver. Learn more at https://i-leadonline.com/keynotes. Thanks! Thank you for joining me for this episode of The People and Projects Podcast! {youtube}mSAp6aa0u6Y{/youtube} DEADLY ROULETTE and ENTER THE PARTY by Kevin Macleod Licensed under a Creative Commons: Attribution 3.0 License.

Scott Belsky is an entrepreneur, investor and author of the new book ‘The Messy Middle: Finding Your Way Through the Hardest and Most Crucial Part of Any Bold Venture’. He is currently Chief Product Officer at Adobe, serves as a board member to several early stage companies, and is a Venture Partner at Benchmark, a […] The post CL192: The Messy Middle and Productive Creativity – Interview with Scott Belsky appeared first on James Taylor.

Creating something from nothing is an unpredictable journey. The first mile births a new idea into existence, and the final mile is all about letting go. We love talking about starts and finishes, even though the middle stretch is the most important and often the most ignored and misunderstood. The Messy Middle: Finding Your Way Through the Hardest and Most Crucial Part of Any Bold Venture Get the Book by Scott Belsky: https://amzn.to/2zPwmXz

My guest today is Scott Belsky, an American entrepreneur, author and early-stage investor best known for co-creating the online portfolio platform, Behance, Inc. He is author of several books with his latest being “The Messy Middle: Finding Your Way Through the Hardest and Most Crucial Part of Any Bold Venture.” The topic is his book The Messy Middle: Finding Your Way Through the Hardest and Most Crucial Part of Any Bold Venture. In this episode of Trend Following Radio we discuss: Seth Godin Entrepreneurship Enduring lows and optimizing highs Uncertainty in business Starting a business Staying engaged Self awareness Jump in! --- I'm MICHAEL COVEL, the host of TREND FOLLOWING RADIO, and I'm proud to have delivered 10+ million podcast listens since 2012. Investments, economics, psychology, politics, decision-making, human behavior, entrepreneurship and trend following are all passionately explored and debated on my show. To start? I'd like to give you a great piece of advice you can use in your life and trading journey… cut your losses! You will find much more about that philosophy here: https://www.trendfollowing.com/trend/ You can watch a free video here: https://www.trendfollowing.com/video/ Can't get enough of this episode? You can choose from my thousand plus episodes here: https://www.trendfollowing.com/podcast My social media platforms: Twitter: @covel Facebook: @trendfollowing LinkedIn: @covel Instagram: @mikecovel Hope you enjoy my never-ending podcast conversation!

Scott Belsky is an American entrepreneur, author and early-stage investor best known for co-creating the online portfolio platform, Behance, Inc. He is author of several books with his latest being “The Messy Middle: Finding Your Way Through the Hardest and Most Crucial Part of Any Bold Venture.” How did Scott get started as an entrepreneur? He started his first business with two partners selling paper products. He bootstrapped his way through the industry for the first few years – accepting no outside help. It wasn’t until five years into building his company that he had to move in the direction of needing to raise funding. However, at that point Scott and his partners had already built their company at their own pace and on their own terms. When starting a new business there are a lot of questions that come up: How do I prepare for the long term? How do I hire someone? How do I fire someone? How do I structure team communication? How do I become a better decision maker? How do I continue to make a better product? Scott’s new book is a guide to help answer all these questions. Uncertainty may be one of the biggest roadblocks in deciding to start a business. What does uncertainty mean to Scott? Uncertainty is a burden that must be processed continually. The more you embrace doing something on your own, the more you will learn how to cope and process that fear. In this episode of Trend Following Radio: Seth Godin Entrepreneurship Enduring lows and optimizing highs Uncertainty in business Starting a business Staying engaged Self awareness

Scott Belsky (@scottbelsky) is an entrepreneur, author, investor, Chief Product Officer of Adobe, and venture partner with venture capital firm Benchmark. Scott co-founded Behance in 2006 and served as CEO until Adobe acquired the company in 2012. Millions of people use Behance to display their portfolios, as well as track and find top talent across the creative industries.Scott is an early investor and advisor in Pinterest, Uber, and Periscope among many other fast-growing startups, and his new book, The Messy Middle: Finding Your Way Through the Hardest and Most Crucial Part of Any Bold Venture, hits the shelves October 2nd.I urge you to check it out, but until then, please enjoy this interview in the meantime!This podcast is brought to you by FreshBooks. FreshBooks is the #1 cloud bookkeeping software, which is used by a ton of the start-ups I advise and many of the contractors I work with. It is the easiest way to send invoices, get paid, track your time, and track your clients.FreshBooks tells you when your clients have viewed your invoices, helps you customize your invoices, track your hours, automatically organize your receipts, have late payment reminders sent automatically and much more.Right now you can get a free month of complete and unrestricted use. You do not need a credit card for the trial. To claim your free month and see how the brand new Freshbooks can change your business, go to FreshBooks.com/Tim and enter “Tim Ferriss” in the “how did you hear about us” section.This episode is also brought to you by LegalZoom. I've used this service for many of my businesses, as have quite a few of the icons on this podcast such as Automattic CEO Matt Mullenweg of WordPress fame.LegalZoom is a reliable resource that more than a million people have already trusted for everything from setting up wills, proper trademark searches, forming LLCs, setting up non-profits, or finding simple cease-and-desist letter templates.LegalZoom is not a law firm, but it does have a network of independent attorneys available in most states who can give you advice on the best way to get started, provide contract reviews, and otherwise help you run your business with complete transparency and up-front pricing. Check out LegalZoom.com and enter promo code TIM at checkout today for special savings and see how the fine folks there can make life easier for you and your business.***If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds, and it really makes a difference in helping to convince hard-to-get guests. I also love reading the reviews!For show notes and past guests, please visit tim.blog/podcast.Sign up for Tim’s email newsletter (“5-Bullet Friday”) at tim.blog/friday.For transcripts of episodes, go to tim.blog/transcripts.Interested in sponsoring the podcast? Visit tim.blog/sponsor and fill out the form.Discover Tim’s books: tim.blog/books.Follow Tim:Twitter: twitter.com/tferriss Instagram: instagram.com/timferrissFacebook: facebook.com/timferriss YouTube: youtube.com/timferriss

That's right, I went to see a movie, a movie I've wanted to see for MONTHS, and I fell asleep at the MOST CRUCIAL PART. Jeff was all about the rom-coms this week, seeing a new one, and a classic one! I'll also tell you what I thought about season 1 of Castle Rock, which wrapped up this week. Also, the Emmys are on Monday! - Brett