Podcasts about thryv

On this episode we are focusing on the importance of building a strong paint team. Joining us is John Melendez, Owner of JDM Collision. John has built a reputation for his leadership in the industry, his partnership with I-CAR, and his dedication to fostering the next generation of technicians. In this episode, we'll discuss John's approach to building a successful paint team, the impact of his recent hires, and how his efforts with industry associations are shaping the future of collision repair. Connect with John Melendez: Email: john@jdmcollision.com Website: https://www.jdmcollision.com/ https://aaspi.org/   This episode is sponsored by: Thryv Ready to hit the gas on growth? Meet Thryv, the do-it-all small business software that can save you over 20 hours a week. Attract customers, manage day-to-day tasks, and keep communication simple with one powerful tool made for your auto business. Rev up your revenue today and let Thryv save you time so you can get back to doing what you love. Schedule a demo today by visiting https://www.thryv.com/ 

Joining us for this episode is Bruce Sorensen Jr., a master paint technician with years of experience working on luxury vehicles. Bruce is also an expert in OEM-certified refinishing, tackling the unique challenges of precision, advanced technology, and the high standards expected in this segment of the industry. We'll dive into the talent, tools, and certifications that set high-end refinishing apart. Enjoy the show! Connect with Bruce Sorenson: Website: https://www.no1collision.com/ Socials: https://www.instagram.com/no1_refinish_tech/ https://www.instagram.com/no1abrbellingham/    This episode is sponsored by: Thryv Ready to hit the gas on growth? Meet Thryv, the do-it-all small business software that can save you over 20 hours a week. Attract customers, manage day-to-day tasks, and keep communication simple with one powerful tool made for your auto business. Rev up your revenue today and let Thryv save you time so you can get back to doing what you love. Schedule a demo today by visiting https://www.thryv.com/ 

For this episode, we continue our Safety First: Prioritizing Health in the Workshop series with a discussion on lift safety and ergonomically designed equipment. Joining us is Dave Wiederschall, National Account Manager at BendPak, a leader in designing lifts and other shop equipment that prioritize both safety and efficiency. Dave will walk us through the importance of proper lift usage, best practices for safety and maintenance, and how ergonomically designed equipment can improve technician health and shop performance. Connect with Dave & Bendpak: Website: BendPak.com Phone: (800) 253-2363 Find an ALI Certified Lift Inspector in your area, consult the Directory of Certified Lifts and learn how to “Lift It Right” on the Automotive Lift Institute (ALI) website autolift.org.    This episode is sponsored by: Thryv  Ready to hit the gas on growth? Meet Thryv, the do-it-all small business software that can save you over 20 hours a week. Attract customers, manage day-to-day tasks, and keep communication simple with one powerful tool made for your auto business. Rev up your revenue today and let Thryv save you time so you can get back to doing what you love. Schedule a demo today by visiting https://www.thryv.com/ 

For this episode, we're diving into one of the most important topics in EV repair—safety and personal protective equipment (PPE). Our guests are Baily Soto and Mavrick Knoles from Legacy EV, leaders in EV education and technology. Baily and Mavrick share best practices for protecting technicians working on electric vehicles and insights into how Legacy EV is helping shops create safer environments for EV repairs. From specialized PPE to essential safety protocols, we'll cover it all. Enjoy the show! Connect with Legacy EV: Websites: https://legacyev.com/ https://legacyev.com/collections/education https://academy.legacyev.com/ Socials: https://www.instagram.com/legacy.ev/?hl=en https://www.linkedin.com/company/legacy-ev/   This episode is sponsored by: Thryv Ready to hit the gas on growth? Meet Thryv, the do-it-all small business software that can save you over 20 hours a week. Attract customers, manage day-to-day tasks, and keep communication simple with one powerful tool made for your auto business. Rev up your revenue today and let Thryv save you time so you can get back to doing what you love. Schedule a demo today by visiting https://www.thryv.com/ 

For this episode, we have an essential discussion on personal protective equipment (PPE) and how innovation is shaping workplace safety in collision repair shops. Our guests for this episode are Scott Shinn, advanced technical service specialist in the Personal Safety Division for 3M, and Jason Scharton, global industry relations leader for 3M. Scott and Jason bring a wealth of knowledge about the latest advancements in PPE, how 3M is addressing the unique safety challenges in our industry, and what shops can do to keep their teams safe and productive. Enjoy the show! Connect with Scott and Jason: https://www.3m.com/3M/en_US/collision-repair-us/   This episode is sponsored by: Thryv Ready to hit the gas on growth? Meet Thryv, the do-it-all small business software that can save you over 20 hours a week. Attract customers, manage day-to-day tasks, and keep communication simple with one powerful tool made for your auto business. Rev up your revenue today and let Thryv save you time so you can get back to doing what you love. Schedule a demo today by visiting https://www.thryv.com/ 

Today, we're continuing our Safety First: Prioritizing Health in the Workshop series by diving into best practices for workplace safety. Joining us today is Stephany Birkholz, regulatory project manager at KPA. Stephany is an expert in workplace safety and compliance, helping collision repair shops implement tools and strategies to protect their employees and improve operations. Today, we'll explore practical steps shop owners can take to build safer workplaces and ensure long-term compliance with industry standards. We hope you enjoy! Connect with Stephany: Website: https://kpa.io/ Social: https://www.linkedin.com/in/birkholzs/ https://www.linkedin.com/company/kpa-llc/   This episode is sponsored by: Thryv Ready to hit the gas on growth? Meet Thryv, the do-it-all small business software that can save you over 20 hours a week. Attract customers, manage day-to-day tasks, and keep communication simple with one powerful tool made for your auto business. Rev up your revenue today and let Thryv save you time so you can get back to doing what you love. Schedule a demo today by visiting https://www.thryv.com/

Our guest for this episode is Andrew Batenhorst, Body Shop Manager at Pacific BMW. In addition to being all over the industry and very active in his volunteer work, Andrew is a leader with a vision for how to embed safety into the day-to-day practices of auto body shops. Today, we'll discuss his strategies for building a strong safety culture, reducing risks on the shop floor, and how prioritizing safety can ultimately improve business performance. Connect with Andrew: Social: https://www.linkedin.com/in/andrew-b-1119a4186/   This episode is sponsored by: Thryv  Ready to hit the gas on growth? Meet Thryv, the do-it-all small business software that can save you over 20 hours a week. Attract customers, manage day-to-day tasks, and keep communication simple with one powerful tool made for your auto business. Rev up your revenue today and let Thryv save you time so you can get back to doing what you love. Schedule a demo today by visiting https://www.thryv.com/

We're kicking off our brand-new series, Safety First: Prioritizing Health in the Workshop. In this first episode, we're diving into a critical aspect of workplace health—employee well-being and the role of benefits in collision repair shops. Joining us is Richie Seaberry, Vice President of Business Development and Enterprise Portfolio Manager at Decisely. Richie is here to talk about how offering comprehensive health benefits—like medical, dental, and vision coverage—can have a tremendous impact on both your employees' well-being and your shop's success. We'll explore the connection between employee health, workplace performance, recruiting and retention, and why investing in benefits can be a game-changer for collision repair businesses. Connect with Decisely: https://scrsbenefitscenter.decisely.com/ This episode is sponsored by: Thryv Ready to hit the gas on growth? Meet Thryv, the do-it-all small business software that can save you over 20 hours a week. Attract customers, manage day-to-day tasks, and keep communication simple with one powerful tool made for your auto business. Rev up your revenue today and let Thryv save you time so you can get back to doing what you love. Schedule a demo today by visiting https://www.thryv.com/ 

On this episode, we're diving into one of the most exciting and highly anticipated events of the year for the automotive industry: SEMA 2024. Our guest today is RJ de Vera, Vice President of Marketing at SEMA, and an influential figure in the world of car culture, customization, and the aftermarket industry. RJ has seen it all at SEMA, and we'll discuss what attendees can expect from this year's show, the trends shaping the industry, and the builds that will blow everyone away. Enjoy the show! More information and to register: www.SEMAShow.com   www.SEMAFest.com   Download the SEMA App: https://www.semashow.com/app/   This episode is sponsored by: Thryv  Ready to hit the gas on growth? Meet Thryv, the do-it-all small business software that can save you over 20 hours a week. Attract customers, manage day-to-day tasks, and keep communication simple with one powerful tool made for your auto business. Rev up your revenue today and let Thryv save you time so you can get back to doing what you love. Schedule a demo today by visiting https://www.thryv.com/

We are continuing our Art of Restoration series by talking with Ryan Basseri, founder of Rywire Motorsport Electronics. Ryan's known for his work in high-performance custom builds and his expertise in wiring and electronics. More recently, he's been making waves with his EV conversion builds, a couple of which he will be showing at SEMA 2024. Today, we'll discuss his journey, the evolving world of custom builds, and what's next for Rywire. We hope you enjoy the show! Connect with Ryan: Website: https://www.rywire.com/default.asp Social: https://www.instagram.com/rywire_motorsport/?hl=en   This episode is sponsored by: Thryv  Ready to hit the gas on growth? Meet Thryv, the do-it-all small business software that can save you over 20 hours a week. Attract customers, manage day-to-day tasks, and keep communication simple with one powerful tool made for your auto business. Rev up your revenue today and let Thryv save you time so you can get back to doing what you love. Schedule a demo today by visiting https://www.thryv.com/

As SEMA 2024 gets closer, we continue to highlight some of the most innovative and exciting creators in the automotive industry. Today we have a fellow southerner who puts a signature flair on his hot rod builds. Jonathan Goolsby is the Owner of Goolsby Customs, an award-winning hot rod shop fueled by their passion for bringing automotive visions to reality for their customers. Jonathan and I talk about his story, some of his favorite builds, his strategy for fostering an engaged team, and what Goolsby Customs has planned for SEMA 2024… enjoy the show! Connect with Jonathon: Websites: https://goolsbycustoms.com/  https://www.carbuffnetwork.com/shop-service/goolsby-customs/ Socials: https://www.instagram.com/goolsbycustoms  https://www.facebook.com/GoolsbyCustomsInc/ https://x.com/goolsbycustoms?mx=2   This episode is sponsored by: Thryv Ready to hit the gas on growth? Meet Thryv, the do-it-all small business software that can save you over 20 hours a week. Attract customers, manage day-to-day tasks, and keep communication simple with one powerful tool made for your auto business. Rev up your revenue today and let Thryv save you time so you can get back to doing what you love. Schedule a demo today by visiting https://www.thryv.com/ 

Welcome to another episode of the collision vision. As SEMA quickly approaches, we continue to highlight some of the most innovative, exciting creators in the automotive industry. Eddie B. is the Founder and CEO of Revolt Systems, a manufacturer of electric motors for high-performance vehicle, and Snow is his right-hand man at Revolt, as well as… basically a rocket science. Today, Eddy, Snow and I are talking all about some of their favorite builds, the past and the future of electrification in classic cars, the business of EVs, SEMA 2024, and a whole lot more… enjoy the show! This episode is sponsored by: Thryv Ready to hit the gas on growth? Meet Thryv, the do-it-all small business software that can save you over 20 hours a week. Attract customers, manage day-to-day tasks, and keep communication simple with one powerful tool made for your auto business. Rev up your revenue today and let Thryv save you time so you can get back to doing what you love. Schedule a demo today by visiting https://www.thryv.com/

Welcome to our newest series titled Art of Restoration. With SEMA just around the corner, we're bringing the who's who of custom cars and classic car restorations… and we're starting with one of the very biggest names in the industry…. Dave Kindig. Dave is an industry giant, and insanely talented artist, and a great guy to speak with. The passion he has for what he does—and that is, of course, creating some of the coolest cars you've ever seen—is contagious. I had the opportunity to meet Dave at SEMA last year, so it's fitting we'll spend a fair bit of time talking about SEMA coming up this year, as well as some of his favorite builds, his inspiration, how he's built a world-class team, and much more… enjoy the show! This episode is sponsored by: Thryv Ready to hit the gas on growth? Meet Thryv, the do-it-all small business software that can save you over 20 hours a week. Attract customers, manage day-to-day tasks, and keep communication simple with one powerful tool made for your auto business. Rev up your revenue today and let Thryv save you time so you can get back to doing what you love. Schedule a demo today by visiting https://www.thryv.com/

In this episode, host Jay Schwedelson chats with Steve Jones from Microsoft about how small businesses can effectively harness AI to boost efficiency and enhance customer experiences. They explore practical, accessible AI tools and strategies that don't require extensive technical expertise.===================================Best Moments:(02:51) How AI can augment human capabilities, making business processes more efficient(04:28) How AI chatbots can revolutionize customer service and sales for small businesses(06:10) How AI can help create personalized marketing campaigns that resonate with customers(07:37) Steve gives an overview of Microsoft's Copilot and how it integrates with Office tools to streamline operations(10:37) Understanding the significance of prompt engineering in optimizing AI interactions(12:44) Exploring AI applications in managing inventory and improving operational efficiency(13:52) How AI can be used for tasks like logo creation and email writing, making these tools accessible for small business owners(16:17) Jay announces an upcoming webinar focused on AI tools and strategies for small businesses===================================Guest Bio:Steve Jones is a Principal Group Engineering Manager at Microsoft with over 20 years of experience in the technology industry. He is passionate about AI and its potential to transform businesses. Steve has been with Microsoft for the last 4 years and is deeply involved in the company's AI initiatives, particularly with Microsoft's Copilot. He also has a side business in real estate investing, where he applies AI tools to enhance his entrepreneurial endeavors.===================================Try Thryv For $1?!?Click HERE to get this $1 offer for 1 month using Thryv's Business Center!===================================Free Webinar?!?AI can feel like a buzzword that's just not meant for small businesses. But what if it could actually make your life easier? Join the experts from Microsoft and Cyclotron for a free webinar on September 18th at 1:00 pm ET / 12:00 pm CT. They'll unpack artificial intelligence and teach you how it can fit into your small business plan. Save your spot today!

In this episode, host Jay Schwedelson discusses when and how to fire a client with Stephanie Love.===================================Best Moments:(01:25) Is it okay to fire a client? When should you fire a client?(02:52) Signs to look for when firing a client: nightmare clients vs. misaligned vision(04:36) Importance of firing rude clients to maintain team morale(06:28) How to actually fire a client: have a direct conversation and document everything(07:17) Dealing with potential negative reviews after firing a client(08:35) Try to salvage the relationship first before terminating, if possible===================================Try Thryv For $1?!?Click HERE to get this $1 offer for 1 month using Thryv's Business Center!

In this episode, host Jay Schwedelson interviews Dan DeGolier, CEO and founder of Ascent CFO Solutions, to explore the critical role of having a financial expert in your small business. Dan shares invaluable insights on managing cash flow, securing lines of credit, and the benefits of engaging a fractional CFO.===================================Best Moments:(03:08) The most common pitfall: not understanding cash flow and its associated risks(04:24) How and when to approach getting a line of credit(06:10) Why even small businesses should have someone dedicated to finances(07:27) The rising trend of fractional CFOs and outsourced business roles(10:26) Common scenarios where businesses seek fractional CFO services(13:20) The assessment phase when onboarding a new client and analyzing their financial processes===================================Guest Bio:Dan DeGolier is the CEO and founder of Ascent CFO Solutions. With extensive experience in finance, particularly with technology companies and entrepreneurs, Dan's company offers fractional CFO services, providing businesses with the financial expertise they need without the commitment of a full-time hire.===================================ascentcfo.com, Resources hub page: https://ascentcfo.com/resourcesLinkedIn: https://www.linkedin.com/company/ascent-cfo-solutions/Insights by Ascent CFO is a custom data visualization solution for founders, entrepreneurs, and executives that consolidates data sources, tracks key metrics, and displays business performance in real-time. https://ascentcfo.com/insights===================================Try Thryv For $1?!?Click HERE to get this $1 offer for 1 month using Thryv's Business Center!

In this episode, host Jay Schwedelson sits down with Debra Corey, Chief "Pay It Forward" Officer at DebCo HR and acclaimed author, to identify the top traits of BAD BOSSES and how small business owners can navigate common HR challenges without a dedicated HR department.===================================Best Moments:(01:14) Debra Corey's background in HR and her mission to help leaders(03:37) The 10 types of "bad bosses" and the common pitfalls like micro-managing(07:51) Why delegation and trusting your team are crucial(09:01) HR strategies for small businesses without an HR department(11:05) The profound impact of showing appreciation to employees(12:13) How to deliver feedback without being harsh or inconsiderate(13:24) Where to find Debra Corey's work, including her website and books===================================Guest Bio:Debra Corey is the Chief "Pay It Forward" Officer for DebCo HR and an author of six books on various HR topics, including leadership, company values, engagement, and recognition. With a long career in HR roles across different organizations, Debra's mission is to share her experiences and learnings to help businesses and leaders improve their practices.===================================Try Thryv For $1?!?Click HERE to get this $1 offer for 1 month using Thryv's Business Center!

In this episode, host Jay Schwedelson discusses the importance of analyzing your competitors and shares tips on how to effectively do so with Stephanie Love from Thryv.===================================Best Moments:(01:00) The importance of analyzing competitors and how to do it(01:43) Three places to research competitors: website, social media accounts, and Google search(04:11) Using AI tool Gemini to analyze competitors' websites and create a graphical comparison(06:12) Competing on awesome customer experience rather than price(06:46) Secret shopping competitors to identify areas for improvement(07:55) Potential for finding partnership opportunities through competitor research===================================Guest Bio:Stephanie Love is a representative from Thryv, a company that provides software and services to help small businesses succeed.===================================Try Thryv For $1?!?Click HERE to get this $1 offer for 1 month using Thryv's Business Center!

In this episode, host Jay Schwedelson interviews Todd Caponi, the founder of Sales Melon, best-selling author, and sales expert. They discuss the importance of transparency in sales, how to guide customers through the buying process, and how to negotiate effectively.===================================Best Moments:(01:39) Todd Caponi's background and how he became interested in sales and behavioral science(03:35) The importance of negative reviews and how they can actually increase sales(08:36) Advice on how to approach the sales process and guide customers through the buying journey(11:37) The importance of giving salespeople leeway in negotiating and providing a "toolbox" for closing deals(15:54) Todd's favorite movies and books about sales===================================Guest Bio:Todd Caponi is the founder of Sales Melon, a best-selling author of The Transparency Sale, and the host of the "Sales History Nerd" podcast. He has held seven different sales leadership roles, including a $3 billion exit to Salesforce in 2013. Caponi is an expert in sales and behavioral science, and he is passionate about helping businesses sell more effectively by embracing transparency and guiding customers through the buying process.===================================Try Thryv For $1?!?Click HERE to get this $1 offer for 1 month using Thryv's Business Center!

This Day in Legal History: Social Security Act SignedOn August 14, 1935, President Franklin D. Roosevelt signed the Social Security Act into law, a landmark piece of legislation that reshaped the American social welfare system. The Act established several critical programs, including unemployment insurance, pension plans for the elderly, and "Aid to Dependent Children," which later became known as Aid to Families with Dependent Children (AFDC). Born out of the economic devastation of the Great Depression, the Social Security Act was a cornerstone of Roosevelt's New Deal, aimed at providing financial security for vulnerable populations. The signing of this Act marked the beginning of a federal commitment to ensuring a safety net for the elderly, the unemployed, and families in need. The Social Security program has since evolved into one of the most enduring and significant aspects of American public policy, continuing to play a vital role in the lives of millions.Mars Inc. has agreed to purchase Kellanova, the brand behind Pringles, Eggos and Cheez-its, for nearly $36 billion, marking the largest packaged-food industry deal in almost a decade. The acquisition price includes $83.50 per share in cash, representing a 33% premium over Kellanova's closing price before the deal talks were reported. This move comes as the food industry faces declining volumes and slowing growth, prompting companies to seek consolidation and innovation. Kellanova, which spun off its cereal business last year, has shown strong earnings and raised its full-year guidance due to successful new products and marketing efforts. The deal, expected to close in the first half of next year, will allow Mars to diversify its portfolio beyond chocolate, especially as cocoa prices have surged. The transaction will be financed through Mars' cash reserves and a $29 billion bridge loan. Antitrust concerns are expected to be minimal, given the limited overlap between the companies' products. If the deal falls through due to regulatory issues, Mars would owe Kellanova a $1.25 billion termination fee.Mars Buys Snack Maker Kellanova in $36 Billion DealA New York judge, Justice Juan Merchan, has denied Donald Trump's request for the third time to recuse himself from the case in which Trump was convicted of falsifying business records related to hush money paid to Stormy Daniels. Trump's lawyers argued that Merchan had a conflict of interest due to his daughter's work for a political consultancy linked to Democratic campaigns. However, Merchan dismissed these claims, stating they were repetitive and lacked evidence. Trump was found guilty on 34 felony counts in May, with sentencing scheduled for September 18. The Manhattan District Attorney's Office labeled Trump's recusal attempts as frivolous.Trump loses third bid for judge to step aside in hush money case | ReutersThe U.S. Department of Justice (DOJ) is contemplating breaking up Google following a court ruling that found the company monopolized the online search market. This would be the most significant antitrust action since the unsuccessful attempt to break up Microsoft two decades ago. Among the possible remedies, the DOJ is considering divesting units like the Android operating system and the Chrome web browser, or even forcing Google to sell its AdWords platform. Another option involves requiring Google to share data with competitors like Microsoft's Bing or DuckDuckGo, to level the playing field. The DOJ's deliberations follow Judge Amit Mehta's recent ruling against Google, which found that the company used illegal agreements to secure its dominance in search and search ads. The DOJ may also push for a ban on exclusive contracts that stifle competition, which were central to the case. If pursued, the breakup would be the largest since AT&T's dismantling in the 1980s. However, Google plans to appeal the ruling, and any DOJ proposal would need court approval.DOJ Mulls Google Breakup Push After Landmark Antitrust Win (1)The National Labor Relations Board (NLRB) has argued that the recent U.S. Supreme Court ruling in Jarkesy v. U.S. Securities and Exchange Commission does not affect its ability to address illegal labor practices. The Supreme Court ruling found that the SEC's in-house enforcement practices violated the constitutional right to a jury trial, raising questions about the powers of other agencies. However, the NLRB maintains that its role in remedying worker harm is distinct from the punitive measures by the SEC, as it focuses on compensating workers rather than imposing penalties. Macy's, which is appealing an NLRB decision related to an illegal lockout, contends that the Supreme Court's ruling applies broadly, including to claims involving illegal firings, which the company argues are similar to common law wrongful termination cases. The NLRB cited a 2022 decision in Thryv Inc., which expanded its power to order compensation for direct or foreseeable financial harms. While the 5th Circuit Court invalidated the Thryv ruling on its merits, it did not address broader issues of remedies. The 9th Circuit is now considering the impact of the Jarkesy decision on the NLRB's authority.NLRB, Macy's duel over US Supreme Court ruling's impact on agency powers | ReutersYesterday, in a piece I wrote for Forbes, I explored the economic impact of tax breaks for data centers, arguing that while these facilities are essential to the modern digital economy, they don't generate long-term job growth as some proponents suggest. Instead, data centers resemble traditional infrastructure projects, offering utility rather than sustained employment. For example, in Washington State, tax incentives meant to create jobs in rural areas have primarily benefited large corporations like Microsoft, with minimal job creation for local communities.These data centers also place significant demands on local resources, such as electricity and water, especially in areas where these resources are scarce. Given their limited role in job creation, I suggest that public subsidies should focus on the construction and development of these centers and related internet infrastructure, rather than on ongoing operational support. By investing in infrastructure that enhances connectivity and sustainability, states can ensure public funds are used responsibly and generate broader social benefits.Tax Breaks For Data Centers Bring Few Jobs This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.minimumcomp.com/subscribe

In this episode, host Jay Schwedelson discusses inexpensive marketing tactics for small businesses with Stephanie Love from Thryv.===================================Best Moments:(01:51) The importance of having a complete and updated Google Business Profile(03:14) Providing value on social media by sharing tips and advice related to your business(04:28) The benefits of email marketing and sending frequent, even short, email campaigns(05:38) Taking advantage of ad credits offered by platforms like LinkedIn and Meta(07:04) Building a referral network with complementary businesses===================================Guest Bio:Stephanie Love is a representative from Thryv, a company that provides software and services to help small businesses grow and manage their operations.===================================Try Thryv For $1?!?Click HERE to get this $1 offer for 1 month using Thryv's Business Center!

In this episode, host Jay Schwedelson talks to Oscar Subirats, sales expert and author of "Closing Intelligence," about how to improve sales and get more people to say "yes."===================================Best Moments:(03:07) The importance of having a sales structure and scripting in place(06:45) Using an "intent statement" to set the tone for a sales conversation(07:40) Asking the right discovery questions to uncover the customer's needs(10:09) Getting customers engaged by having them talk and share information(11:10) Believing that everyone can be a salesperson with the right training(15:13) The importance of reacting quickly to leads and follow-up opportunities(16:12) Categorizing leads and assigning them to the right salespeople(18:31) How to follow Oscar Subirats and get his book "Closing Intelligence"===================================Guest Bio:Oscar Subirats is the founder and president of Closing Intelligence, and the author of the Amazon top ten bestseller book "Closing Intelligence: How to Get Others to Say Yes in Life and Business." With over two decades of experience in various sales situations, Oscar has become an expert in teaching people how to structure their sales process and ask the right questions to get more yes's from customers.===================================Try Thryv For $1?!?Click HERE to get this $1 offer for 1 month using Thryv's Business Center!

With the summer of our discontent brewing, Corey & Gordon discuss the value of nonstop headlines to news media. Could local media rise like a phoenix? They ask a fan club member, retired media analyst and self-proclaimed iconoclast Terry Heaton, to weigh in. Brace yourself for Heaton's unvarnished take.Stay in the loop with all things Borrell when you join our Research Alert Lists. As always, thank you for listening. If you like the episode, leave us a review!  Want to join the conversation? Share your comments at borrellassociates.com/podcast.

In this episode, host Jay Schwedelson interviews Teddy Cheek, the marketing leader at The Escape Game, a national escape room company with over 30 locations across the country.===================================Best Moments:(01:56) How Teddy ended up in marketing(04:15) The best use of marketing dollars for local businesses: start with SEO and Google Business Profile(07:00) What makes a great Google Business Profile and why reviews are so important(08:04) Tips for getting more reviews, like having staff ask directly and using QR codes(10:24) Strategies for new businesses to build initial reviews(12:23) Handling negative reviews and trying to redeem bad experiences(14:33) Marketing tactics that didn't work for Teddy, like brand name ads and direct mail(16:21) How well Teddy performs in escape rooms himself (spoiler: he asks for clues!)===================================Guest Bio:Teddy Cheek is the marketing leader at The Escape Game, a national escape room company that has served over 5 million guests across its 30+ locations. With a background in music and digital marketing, Teddy has been instrumental in driving The Escape Game's local marketing efforts for the past 8 years.===================================Try Thryv For $1?!?Click HERE to get this $1 offer for 1 month using Thryv's Business Center!

In this episode, host Jay Schwedelson interviews Kevin Ring, the lead workers' compensation analyst at the Institute of Work Comp Professionals, to dispel myths and provide insights on workers' compensation insurance for YOUR small business.===================================Best Moments:(03:16) Do you really need workers' compensation insurance if you have a small staff?(05:00) Addressing the myth that workers' compensation insurance is super expensive(06:36) Exploring the misconception that workers' comp is only needed for dangerous jobs(08:04) Understanding the process of reporting an incident and its impact on premiums(10:43) Clarifying the need for coverage when hiring contractors or independent workers(13:11) How to connect with Kevin Ring and access resources on workers' compensation===================================Guest Bio:Kevin Ring is the lead workers' compensation analyst at the Institute of Work Comp Professionals. With extensive experience and multiple certifications in the field, Kevin is an expert in workers' compensation and provides training and mentoring for independent insurance agents.===================================Try Thryv For $1?!?Click HERE to get this $1 offer for 1 month using Thryv's Business Center!

Labor Law Insiders Trecia Moore, Megann McManus, and Terry Potter continue their discussion with Labor Law Insider host Tom Godar regarding remedies the National Labor Relations Board is trying to impose for unfair labor practices. The Fifth Circuit overturned the Board's Thryv decision and described the Board proposed remedies as “Draconian” and containing a “novel, consequential-damages-like labor law remedy” not generally available under the National Labor Relations Act. The Insiders also consider the aggressive remedies imposed by the Board in the Cemex case, mandating union recognition and issuing a bargaining order upon an employer whose unfair labor practice occurred in the course of a union campaign.  Listen to the practical discussion reviewing these developments and some takeaways that can help companies manage regulatory risk.

In this episode, host Jay Schwedelson discusses effective pricing strategies for YOUR small business. He shares insights and research-backed tips on how you can better frame discounts, offering multiple pricing tiers, and using the "pennies per day" approach to increase conversions and sales.=================================================================Best Moments:(01:45) Displaying discounts by crossing out the original price can increase conversions by 200%(02:42) Offering three pricing options (high, medium, and low) can boost conversions by over 100%, with customers often choosing the middle option(04:18) Framing prices as "pennies per day" instead of a lump sum can increase conversion rates by over 25%(06:38) Discounts of 15-25% have a 30% higher click-through rate than offers with discounts over 50%, due to perceived value=================================================================Try Thryv For $1?!?Click HERE to get this $1 offer for 1 month using Thryv's Business Center!

In this episode, host Jay Schwedelson focuses on the importance of soliciting customer feedback for YOUR small business. Jay gives you an effective tactic for business owners to directly ask customers and prospects for input on things like:- New products/services- Industry trends- Overall satisfaction levels===============================================================================Best Moments:(00:56) Importance of customer feedback: Using positive feedback for testimonials and reacting to complaints(02:01) Tactic: Email with "Question" subject line to ask for new product/service ideas and general feedback(03:58) Benefits: High 10% reply rate, instant market insights, fostering customer dialogue, and addressing negativity(05:17) Expect some negative responses: A chance to turn complainants into advocates(06:28) Shout-out to Thryv all-in-one platform: Streamlines operations for small businesses(07:37) Personal experience: How this tactic led to new opportunities from his own customers==============================================================================Try Thryv For $1?!?Click HERE to get this $1 offer for 1 month using Thryv's Business Center!

Labor Law Insider host Tom Godar engages in a lively discussion with guests Trecia Moore, Megann McManus, and Terry Potter regarding remedies in matters involving unfair labor practice charges. The centerpiece of our discussion is Thryv, Inc. v. National Labor Relations Board, a recent case in which the Fifth Circuit Court of Appeals took up questions relating to a National Labor Relations Board (NLRB) order that sought to challenge and reverse a company's unilateral layoffs during a bargaining impasse. The employer, a Yellow Pages advertising vendor, had properly and legally implemented its Last Best Final Offer (LBFO) protocols and instituted its workforce reduction per the LBFO, but the union charged it with unfair labor practices before the NLRB anyway. What ensued next was unusual, even for the Biden administration's NLRB. The Board overruled its own administrative law judge (ALJ) when the ALJ returned only a partial victory in the Board's in-house venue and slapped Thryv with what the circuit court later called “a novel, consequential-damages-like labor law remedy.”We explore what made the Board's order noteworthy, why the circuit court ultimately dismantled most of it, and the likely future for so-called make-whole remedies.

In this episode, host Jay Schwedelson interviews Stephanie Love from Thryv again to discuss the importance of customer reviews for small businesses, how to proactively get good reviews, the value of testimonials, and how to deal with negative reviews.=================================================================Best Moments:(02:05) The reality is people often leave bad reviews more readily than good ones, so you can't just hope good reviews come in automatically(03:04) You need to proactively ask customers for reviews, whether via QR codes in your business, links on invoices, or follow up emails/texts(03:59) It's okay to incentivize reviews with giveaways or promotions, as long as you don't directly pay for EXCLUSIVELY positive reviews(05:29) Leverage great customer testimonials beyond just listing them online by featuring them prominently on your site, email footers, and even getting video testimonials(08:42) If an unhappy customer tries to "review bomb" you with multiple fake negative reviews, you can report them to Google as spam=================================================================Guest Bios:Stephanie Love leads content at Thryv, an all-in-one small business software platform.=================================================================Try Thryv For $1?!?Click HERE to get this $1 offer for 1 month using Thryv's Business Center!

It's a new world of communication for small business, with customers able to make contact on multiple platforms, often in very demanding terms. But according to Elise Balsillie, Head of Thryv small business software, Australia, those businesses who don't respond in a timely manner are being left behind. She says it's critical to build channels that ensure frictionless communication and, to embrace change that sustains your business into the future. Business Essentials Daily is produced by: SoundCartelsoundcartel.com.au+61 3 9882 8333See omnystudio.com/listener for privacy information.

Segment 1 with Gary Kusin starting at 0:00.I remember when my kids were growing up, my youngest son Daniel visited Gamestop the day it opened up near our home. He said that now since we were so close to Gamestop, our home would be more valuable. I am not sure about that but certainly GameStop has had a big effect on the gaming industry and the stock market.Gary Kusin, co-founded two companies, Babbage's, operating today as GameStop (NYSE: GME), and Laura Mercier Cosmetics. He served from 2001-2006 as President and Chief Executive Officer of Kinko's, today operating as FedEx Office. He was responsible for the turnaround, strategic growth and transformation of Kinko's and oversaw the ultimate sale to FedEx, directly reporting to Fred Smith, founder of FedEx, for the 2 years required to integrate Kinko's into FedEx and be renamed FedEx Office.Segment 2 with Tami Cannizzaro starting at 19:05.How should small business owners use AI?Tami Cannizzaro is the Chief Marketing Officer of Thryv, provider of the leading do-it-all small business software platform empowering small businesses to modernize how they work. Thryv offers small business owners everything they need to communicate effectively, manage their day-to-day operations, and grow — all in one place.

In this episode, host Jay Schwedelson interviews Stephanie Love, who leads the content strategy team at Thryv. They discuss valuable tips for how small business owners can get their business featured on local news programs to gain credibility and exposure.=================================================================Best Moments:(03:56) Getting on local news provides a “third party endorsement” that builds trust with potential customers(04:56) Pitch a story idea that provides VALUE TO VIEWERS, not just promotion of your business(06:22) Identify topics related to your business that tie into holidays, current events, etc.(08:17) Email the news desk, anchors, and producers separately with your pitch to increase chances of a response(12:19) Focus the pitch on helpful tips that viewers can IMMEDIATELY use(14:10) Going on the news can lend great credibility to build an entire marketing strategy around=================================================================Guest Bio:Stephanie Love leads the content strategy team at Thryv, an all-in-one software and services platform for small businesses. She also has an extensive background in local television news production.=================================================================Try Thryv For $1?!?Click HERE to get this $1 offer for 1 month using Thryv's Business Center!

In this episode, host Jay Schwedelson discusses why awards can create HUGE value for small businesses like yours.He shares stats on how awards increase customer trust and willingness to pay more, as well as make a business stand out from competitors. Jay then offers tips on where you can find local awards to apply for AND win (local chambers of commerce, media outlets, and civic organizations).=================================================================Best Moments:(01:52) 92% of consumers are more likely to TRUST an award-winning company — 68% are willing to pay MORE for their products/services(02:10) Awards DIFFERENTIATE and brand you compared to your competitors(04:11) It's easier to win local awards than you may think?!?(05:50) Potential places to find local awards you can WIN(08:12) Winning awards results in 22% more job applications on average=================================================================Try Thryv For $1?!?Click HERE to get this $1 offer for 1 month using Thryv's Business Center!

In this episode of Small Business Quick Wins, host Jay Schwedelson provides tips on how to write effective email subject lines that WIN you business!He shares specific techniques based on data from over 15 MILLION subject lines analyzed, explaining that strong subject lines dramatically increase open rates. You'll learn simple but impactful tactics to implement in your own email campaigns!=================================================================Best Moments:(02:54) The first few characters of a subject line are most important for capturing attention(03:13) Starting subject lines with a number like "The 5 things..." lifts open rates 20%(03:36) Capitalizing the first 1-2 words grabs ATTENTION in crowded inboxes(04:26) Using an emoji as the first character boosts open rates by up to 25%(05:32) Turning subject lines into questions increases opens over 30%(07:45) Ending subject lines with ellipses ("...") creates suspense and lifts opens 30%=================================================================Try Thryv For $1?!?Click HERE to get this $1 offer for 1 month using Thryv's Business Center!

In E76, we share one of the key moments from Localogy's recent L24 conference in Arlington, Texas. In April on the morning of the conference's second day, Localogy analyst Charles Laughlin sat down with Joe to discuss leadership and managing through change.  Joe is a longstanding leader in the local search industry,  The conversation at L24 followed a short presentation where Joe reflected on a “lifetime of pivots.” The interview we share in this episode delves into the thinking behind the key decisions Joe made as a leader over the years.  These choices include continuing to produce print directories even as the industry shifted to digital and committing the organization to a major pivot to SaaS.  This Week in Local is a Localogy production. To learn more, please visit Localogy.com.   Would you like to recommend a guest, ask a question, or sponsor an episode? Start a conversation with us at podcast@localogy.com.

In this episode of Small Business Quick Wins, host Jay Schwedelson talks about how small businesses can leverage AI tools to save time and resources. You'll hear about some great free AI tools like ChatGPT, Gemini, and Perplexity that YOU can use to easily generate content, ideas, and insights as a small business owner!=================================================================Best Moments:(01:15) AI is simple to use and accessible for small businesses — you just need basic internet search skills(01:37) AI can save small businesses significant time and resources in creating content, ideas, and insights(03:06) How to use ChatGPT to effortlessly create social media content calendars, find local partnership opportunities, develop website FAQs, and more(05:32) Gemini can summarize YouTube videos into bullet points to reuse content(06:41) Perplexity provides suggestions to improve your AI queries(08:24) 67% of small businesses are already using AI in their businesses=================================================================Try Thryv For $1?!?Click HERE to get this $1 offer for 1 month using Thryv's Business Center!

In this episode of Small Business Quick Wins, host Jay Schwedelson shares an incredibly effective sales and marketing technique - speaking directly to your potential customers' wallets. He provides examples of compelling messaging that clearly conveys the financial savings and benefits customers will gain. Listeners can expect to learn specific techniques to craft wallet-focused messages and offers.=================================================================Best Moments:(01:51) Headlines, subject lines and messaging focused on saving money generate over 30% more engagement(04:09) Share the exact cost savings to create interest e.g "Save $200 annually by upgrading your HVAC system"(04:29) Use comparative cost analysis e.g. "Old AC units cost you an extra $300 a year. Upgrade now and start saving."(07:18) Comparative cost analysis converts at 60% higher rates than standard offers=================================================================Try Thryv For $1?!?Click HERE to get this $1 offer for 1 month using Thryv's Business Center!

In this episode, host Jay Schwedelson talks about the importance of failing fast as a small business owner. Jay also shares statistics about how many startups pivot their initial business model and how failing fast can save development costs in the end.Best Moments:(00:36) Failing fast in business(04:35) Why FAILING fast in small business marketing is GOOD and helps you reach results quicker(07:15) Actionable tips for small business leadersTry Thryv For $1?!?Click HERE to get this $1 offer for 1 month using Thryv's Business Center!

In this episode of Small Business Quick Wins, host Jay Schwedelson interviews Kenny Lang, a business coach who helps small business owners turn their purpose into performance. You'll learn NEW strategies for business owners to delegate tasks and responsibilities in order to focus on higher level vision and GROWTH!STEAL Kenny's BEST ideas for laying out org charts, designing roles and setting CLEAR KPIs, having REGULAR check-ins with team members, and the importance of psychological SAFETY for discretionary effort.Best Moments:(02:03) A CEO often acts as the "Chief Everything Officer" by handling many roles and tasks in a small business(03:57) Lay out an organizational chart to visualize all roles and where the business owner currently sits in multiple seats(05:46) Design roles by articulating the mission/outcome, main responsibilities, and key metrics for success(08:12) Have weekly syncs to check on KPIs and address any misses early(09:34) Meet every other week for 15-30 minutes to provide support and build psychological safety(10:42) Review alignment with values and role fit quarterlyGuest Bios:Kenny Lang is a business coach who helps small business owners turn their purpose into performance. He empathizes with the realities small business owners face and aims to help them win. He hosts the "How Leaders Think" podcast and has recently released a free workshop to help small businesses find focus.Try Thryv For $1?!?Click HERE to get this $1 offer for 1 month using Thryv's Business Center!

In this episode of Small Business Quick Wins, host Jay Schwedelson talks about the power of customer segmentation and how to use  it as a game changer for your small business. He outlines three key customer segments that your business should focus on ASAP — new customers, lapsed customers, and your biggest spenders.Best Moments:(02:16) New Customers and how to approach them to keep them from churning (03:06) Lapsed Customers and how to WIN them back(04:03) Biggest Spenders and how you can improve that relationship to keep them spending BIG(06:00) Businesses that use segmentation strategies experience a 760% increase in revenue(07:16) Using segmentation to identify niche markets and tailor products to your customers' needs, resulting in a 33% increase in new product success ratesTry Thryv For $1?!?Click HERE to get this $1 offer for 1 month using Thryv's Business Center!

In this episode of Small Business Quick Wins, host Jay Schwedelson discusses the importance of "secret shopping" your own business to uncover any leaks in your sales and marketing funnel.Jay shares a startling statistic that 50% of small businesses fail by their 5th year. The #1 reason cited? A lack of demand. Or is the real issue a lack of follow-up due to undetected leaks in their pipeline?Best Moments:(01:02) Why you should "Secret Shopper" YOUR business(03:45) You have 3 hours to get back to a potential customer that fills out an online form or you'll lose 40% of those opportunities(06:27) 22% of businesses fail within the first year of their business(07:23) Only two outcomes can come from "Secret Shopper" strategyINSANE VALUE From Thryv:Click HERE to get this $1 offer for 1 month using Thryv's Business Center!

In this episode of Small Business Quick Wins, host Jay Schwedelson discusses the importance of "secret shopping" your own business to uncover leaks in your sales funnel. He shares alarming statistics about small business failure rates and how lack of follow-up is the main reason businesses fail, not lack of demand.Key Discussion Points:- Secret shop your own business by calling your phone number, filling out web forms, and replying to emails as a mystery shopper to evaluate customer experience- You have just 3 hours to respond to a web lead before losing 40% of opportunities- 22% of small businesses fail in the first year, 50% by year 5 (00:05:40)- #1 reason small businesses say they failed is "lack of demand" but it's really due to lack of follow-upClick HERE to get this $1 offer for 1 month using Thryv's Business Center!

In this episode of the Small Business Quick Wins podcast presented by Thryv, host Jay talks about the importance of capturing website visitors' contact information through pop-up forms. He shares statistics showing that even with minimal inconvenience, these pop-ups can help convert a significant percentage of first-time and repeat visitors into newsletter subscribers or contacts in your database.Main Discussion Points:- Pop-up contact capture forms can help convert up to 9% of repeat website visitors into contacts or subscribers- People rarely abandon a site due to pop-ups - they just close them and continue browsing- Capturing contacts builds your database which is crucial for promotions, renewals, etc.- Always be asking "How can I grow my database?"- 5% of first-time website visitors will fill out pop-up forms- Thryv's website widget makes adding pop-ups easyThryv provides an all-in-one platform to help small businesses manage operations and grow.Try their Command Center for FREE!https://www.thryv.com/command-center/

Want an acquisition channel that gets you an almost 100% conversion rate? Well in our chat with Elise Balsillie, CRO at Thryv Australia & New Zealand, we got to learn about how they accidentally stumbled across their very successful customer referral channel. What to expect in the episode... How your company can be customer-focusedThe importance of customer advocacyThe challenges that took place during the initial customer advocacy journey Through her 18 years of experience - culminating in her role as Head of Thryv Australia - Elise found an innate passion for supporting the lifeblood of our nation: small businesses. Elise remains as committed as ever to helping small businesses succeed in a demanding landscape as she leads Thryv's sales, service and marketing teams in Australia. According to Elise, the most rewarding part of her role is hearing small business owners tell her how much their lives have changed since digitising their business with Thryv, resulting in more time to get back to what they love. Resources mentioned in this episode: The Sales Acceleration Formula - Mark RobergeUri Levine _________________

Thryv v. NLRB

Mark Newsome (a.k.a. Mr. Marketing) is a small business marketing consultant who routinely helps semi-cash-strapped small business owners generate or discover previously hidden profit centers within their business. Mark joins the show to discuss proven and innovative marketing strategies to help cash-strapped businesses generate red-hot prospect lists, stay ahead of the competition, and systematically increase their gross profits with strategic email marketing.  Resources Shared: You Can Market Online Now!Thryv 

More media companies are selling SaaS marketing tools, which begs the question, are machines replacing sales reps? For answers, our hosts turn to longtime SMB marketing expert Gordon Henry, the Chief Strategy Officer for thryv. Henry discusses recent growth in thryv's SaaS client base, and, oh yeah, the company's other business -- publish 1,000 yellow pages books.

SEGMENT‌ ‌1 with Eileen Canney Linnehan,‌ ‌‌starting‌ ‌at‌ ‌0:00‌:‌ ‌ ‌ Have you ever heard of the Yips? Olympic athlete Simone Biles calls it the twisties. We all get them - when anxiety grips you so hard it freezes you. You know how to do it, you practiced it, but when the time comes, you can't do it. Think of a basketball player who can't make a free throw. Think of a business owner who freezes when they have to talk in front of anyone or have a difficult conversation. How do you overcome it?SEGMENT‌ ‌2 with Ryan Cantor,‌ ‌‌starting‌ ‌at 21:00‌:‌ ‌ ‌We need to recognize that there is a customer generational gap: small business owners struggle with communicating with various audiences. Do you call your customers, email them, or use social media?Visit Barry's Blog for complete show notes.The Small Business Radio Show is sponsored by AnswerConnect.AnswerConnect provides around-the-clock customer service support. Your customers are guaranteed to reach a real person every time they call. Get 50% off three months of their best value planThis show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3306444/advertisement

In this compelling episode of Small Biz Florida, our host Tom Kindred sits down for an engaging conversation with Chris Ryan and Rick Ulewicz, Sales Directors for Thryv. This marks their second appearance on the show, and this time, they take us on a fascinating journey through their backgrounds, leading up to their roles at Thryv. But the real excitement begins as they delve into how Thryv is transforming the landscape for small business owners. Thryv is more than just software; it's a game-changer for entrepreneurs seeking to thrive in today's complex marketplace. From establishing a robust online brand identity to streamlining operations for faster payments, Thryv empowers businesses to compete effectively. Imagine having the tools at your fingertips that giants like Amazon and Chick-fil-A use. Thryv modernizes business operations, making it easier for customers to connect in today's digital age. Whether it's scheduling appointments online, engaging in instant messaging, or picking up the phone for a traditional call, Thryv ensures a professional and seamless customer experience. One-click payment options, automated processes, and marketing support are just a glimpse of Thryv's offerings. Chris and Rick also highlight the importance of personalized demonstrations, ensuring that clients get the most out of the software. The bottom line: Thryv is all about empowering small businesses to thrive in an ever-evolving landscape. Join us for this enlightening conversation that could revolutionize the way you manage your business. Recorded live at this year's Florida SBDC Network Small Business Success Summit hosted at The Westin Fort Lauderdale Beach Resort.    Learn more about Thryv: https://www.thryv.com/