Podcasts about vincue

In this episode, Tim sits down with Danny Zaslavsky to explore personal resilience, leadership, and innovation in the automotive world. From growing up as a Ukrainian immigrant to building a tech-driven dealership and co-founding VINCUE, Danny shares how purpose and culture have guided his journey. Connect with Danny on LinkedIn. [00:00–01:03] Welcome Danny Tim introduces Danny Zaslavsky, founder of VINCUE, setting the stage for a conversation on leadership, innovation, and growth in automotive. [01:04–02:27] VINCUE's Rise Danny's presence at industry events like NADA is highlighted, leading to a deeper dive into his personal story and the birth of VINCUE. [02:27–04:13] Early Lessons Danny recounts growing up in Kansas City, learning English, and being raised in a close family. [04:13–06:07] Entering the Business His dad moved from shoe repair to car sales, and by 14, Danny was selling cars, discovering a love for business and technology. [06:07–07:49] Early Innovation Danny recalls how a young tech whiz built them software that evolved into VinSolutions—an early moment that shaped his future. [07:49–12:03] Scaling Challenges After his father's stroke, Danny had to take over. This challenge became the spark that led to VINCUE's formation. [12:03–14:08] Turning Loss into Leadership Personal loss deepened Danny's drive to build something meaningful, turning pain into purpose. [14:08–15:28] Vision and Innovation He reflects on how adversity fuels innovation and the importance of surrounding yourself with people who share your vision. [15:28–18:25] Traits of Success Tim and Danny discuss how top dealer groups lead with humility, consistency, and servant leadership. [18:25–20:33] CarNow x VINCUE They explain why VINCUE and CarNow partnered: to simplify workflows and better align with today's connected consumer journey. [20:33–22:08] Reducing Overload The two reflect on how the integration aims to streamline the experience for both staff and shoppers. [22:08–24:15] Removing Ego Danny shares how VINCUE delivers consistent, data-backed appraisals, eliminating guesswork and ego. [24:15–26:24] Leveraging AI VINCUE's platform adapts to each dealership's market strengths, using machine learning to optimize pricing and inventory flow. [26:24–30:11] Aligning for Growth Danny emphasizes the power of aligning service and sales, helping customers while improving internal dealership collaboration. [30:11–31:56] Staying Innovative Danny shares how staying hands-on keeps him innovative, crediting Tim's leadership as inspiration. [31:56–33:19] Closing Thoughts The episode ends with a message of gratitude and resilience, reminding us that we get better together, one day at a time. 

We continue our episodes of the Auto Remarketing Podcast originating from Used Car Week 2024 in Scottsdale, Ariz., with a discussion focused on the data and fintech solutions designed to make it easier to navigate through the volatility in the used-car market. The conversation featured Brian Donnelly of Autotech Ventures, Paul Fortin of Exponential Markets and Danny Zaslavsky of VINCUE.

Shoot us a Text.On this Saturday before the Super Bowl, we're talking about the More Than Cars Super Bowl Charity Smack Down.The auto industry is getting competitive, but this time, it's not about sales—it's about football and charity. ASOTU and a team of industry partners are turning the Eagles vs. Chiefs Super Bowl showdown into a friendly (but fierce) wager for Vehicles for Change, an organization that trains formerly incarcerated individuals as ASE-certified techs and provides free cars to those in need.How it works: Go to ASOTU.Com/superbowl  - Pick a team, pledge a donation—and if your team loses, you donate.Winners get bragging rights for a year, but donating even if you win makes you even cooler. Trash talk is encouraged (but keep it classy).Industry leaders, including Danny Zaslavsky, Paul Anton Faletti Jr., and Brandiss Drummer, Paul and David Regn are putting their pride on the line with jersey bets and chants.Thanks to Steve Greenfield, Automotive Ventures, NCM Associates, VINCUE, Stream Companies and Vehicles for Change for helping bring all this together really quicklyHosts: Paul J Daly and Kyle MountsierGet the Daily Push Back email at https://www.asotu.com/ JOIN the conversation on LinkedIn at: https://www.linkedin.com/company/asotu/ Read our most recent email at: https://www.asotu.com/media/push-back-email

Shoot us a Text.It's the Friday before the Big Game, and with Paul and Elena Ciccotelli hosting, that means we're wearing green. Today, we're covering the Super Bowl Charity Smackdown to support Vehicles for Change and welcome some special guests to talk about it. Plus, we take a look at Ram's upcoming Super Bowl ad.Show Notes with links:The auto industry is getting competitive, but this time, it's not about sales—it's about football and charity. ASOTU and a team of industry partners are turning the Eagles vs. Chiefs Super Bowl showdown into a friendly (but fierce) wager for Vehicles for Change, an organization that trains formerly incarcerated individuals as ASE-certified techs and provides free cars to those in need.How it works: Go to ASOTU.Com/superbowl  - Pick a team, pledge a donation—and if your team loses, you donate.Winners get bragging rights for a year, but donating even if you win makes you even cooler. Trash talk is encouraged (but keep it classy).Industry leaders, including Danny Zaslavsky, Paul Anton Faletti Jr., and Brandiss Drummer, Paul and David Regn are putting their pride on the line with jersey bets and chants.Thanks to Steve Greenfield, Automotive Ventures, NCM Associates, VINCUE, Stream Companies and Vehicles for Change for helping bring all this together really quicklyStellantis is the only automaker with a Super Bowl ad this year, and they're going big with Ram with a modern twist on “Goldilocks and the Three Bears” starring Glen Powell.Directed by David Leitch ("Deadpool 2," "John Wick"), the ad blends humor, action, and adventure.Powell tests out the 2025 Ram 1500 Ramcharger, Ram 2500 Rebel, and Ram 1500 RHO, picking the one that's “just right” for the job.The spot features fire-breathing dragons, volcano jumps, and a little bedtime storytelling.Stellantis says the message is about power of choice—gas, hybrid, or electric, depending on your needs.Ram is also releasing merch inspired by the ad, including plush dragons, T-shirts, and even dragon-wing hot sauce.Hosts: Paul J Daly and Kyle MountsierGet the Daily Push Back email at https://www.asotu.com/ JOIN the conversation on LinkedIn at: https://www.linkedin.com/company/asotu/ Read our most recent email at: https://www.asotu.com/media/push-back-email

In this episode of the Used Car Dealer Podcast, Zach dives into an engaging conversation with Brian Kramer, GM of AccuTrade. They discuss the current shifts in the used car market, the innovative appraisal tools offered by Accu-Trade, and how these tools help dealers make smarter decisions while enhancing the customer experience. Brian shares insights on navigating misconceptions in vehicle appraisals, success stories from dealerships, and AccuTrade's plans for 2025. Dealers of all sizes will find valuable advice on staying competitive in a digital-first market.Some of the questions asked were:Q) Brian, can you tell us about your background and what brought you to AccuTrade?Q) What do you think are the biggest changes in the used car market today?Q) How does AccuTrade's appraisal tech help dealers assess vehicle values more accurately?Q) What makes AccuTrade stand out from other digital appraisal tools?Q) What are common misconceptions about vehicle appraisals and valuations?Q) How do Accu-Trade's tools improve the buying and appraisal experience for dealers and customers?Q) Can you share a success story from a dealership using AccuTrade?Q) What advancements is AccuTrade planning for 2025?Q) What advice would you give to single-store dealers adapting to the digital and appraisal changes?Listen to our other podcast episodes: https://www.sellyautomotive.com/podcastTranscribe of this podcast - https://blog.sellyautomotive.com/blog/brian-kramer-accutrade-2024

In this riveting episode of the Millionaire Car Salesman Podcast, host Sean V. Bradley invites Ace Barrow, an Acquisition Specialist at Ed Martin Toyota, for an in-depth discussion on the art and strategy of acquiring cars directly from the public! Sean and Ace delve into the unique role of a full-time car buyer, discussing innovative techniques for vehicle acquisition, the importance of building a personal brand within the dealership, and strategies to expand inventory without relying solely on auctions and trade-ins. The conversation also touches on the significance of proactive customer engagement and how creating robust referral networks can significantly boost a dealership's inventory and overall success! Ace shares insightful details on his day-to-day operations, balancing customer interaction in the service lounge with strategic outreach to potential sellers. He reveals his approach to seamlessly integrating acquisition conversations during routine service appointments and the effectiveness of consistent follow-ups. Sean and Ace also brainstorm on scaling these efforts through technology and digital marketing, highlighting software like VINCUE and strategies inspired by successful dealerships like Country Hill Motors. This episode offers invaluable insights for dealerships looking to refine their acquisition techniques and leverage public sales for greater financial efficiency!   Key Takeaways Proactive Vehicle Acquisition: The importance of having a dedicated professional to actively seek out vehicle purchases from the public, rather than solely relying on auctions and trade-ins. Customer Interaction Techniques: Practical tips on how to approach and engage customers in the service lounge about selling their vehicles, ensuring a non-invasive and positive experience. Building a Personal Brand: Strategies for creating a personal brand within the dealership to enhance the acquisition process and attract more sellers from the community. Leveraging Technology: Recommended tools and software like VINCUE for streamlining vehicle acquisition processes and enhancing efficiency. Expanding Referral Networks: The benefits of creating partnerships with local businesses such as motorcycle and RV dealerships to generate a steady flow of used car inventory.     About Ace Barrow Ace Barrow is a seasoned automotive professional with over five years in the auto industry, currently serving as an Acquisition Specialist at Ed Martin Toyota in Noblesville, Indiana. Prior to his automotive career, Ace enjoyed a rewarding 33-year career in a different field before transitioning into car sales and eventually focusing on the acquisition of vehicles from the public.      Resources: Podium: Discover how Podium's innovative AI technology can unlock unparalleled efficiency and drive your dealership's sales to new heights. Visit www.podium.com/mcs to learn more! Dealer Synergy & Bradley On Demand: The automotive industry's #1 training, tracking, testing, and certification platform and consulting & accountability firm. The Millionaire Car Salesman Facebook Group: Join the #1 Mastermind Group in the Automotive Industry! With over 28,000 members, gain access to successful automotive mentors & managers, the best industry practices, & collaborate with automotive professionals from around the WORLD! Join The Millionaire Car Salesman Facebook Group today! Win the Game of Googleopoly: Unlocking the secret strategy of search engines.     The Millionaire Car Salesman Podcast is Proudly Sponsored By: Podium: Elevating Dealership Excellence with Intelligent Customer Engagement Solutions. Unlock unparalleled efficiency and drive sales with Podium's innovative AI technology, featured proudly on the Millionaire Car Salesman Podcast. Dealer Synergy: The #1 Automotive Sales Training, Consulting, and Accountability Firm in the industry! With over two decades of experience in building Internet Departments and BDCs, we have developed the most effective automotive Internet Sales, BDC, and CRM solutions. Our expertise in creating phone scripts, rebuttals, CRM action plans, strategies, and templates ensures that your dealership's tools and personnel reach their full potential. Bradley On Demand: The automotive sales industry's top Interactive Training, Tracking, Testing, and Certification Platform. Featuring LIVE Classes and over 9,000 training modules, our platform equips your dealership with everything needed to sell more cars, more often, and more profitably!     How to Buy Cars from the Public and Maximize Dealership Profitability Key Takeaways: Building a proactive vehicle acquisition strategy can significantly boost dealership profitability. Creating a brand within the dealership for car acquisition can enhance community reach and streamline the buying process. Utilizing technology and external networks can scale acquisition operations efficiently.     Mastering Vehicle Acquisition: Strategies for Dealerships In the automotive industry, focusing solely on selling cars leaves a significant gap in potential profitability. Buying cars from the public not only saves on auction fees but also increases dealership inventory with well-maintained vehicles. This strategy allows dealerships to control their destiny better. Ace Barrow from Ed Martin Toyota epitomizes this proactive approach, leveraging customer relations and service interactions to buy vehicles directly from the public. Here, we delve into strategic insights shared by Ace and Sean V. Bradley on the Millionaire Car Salesman podcast, highlighting efficient acquisition methods and broader implications for dealerships.     Developing a Proactive Acquisition Strategy Dealerships often overlook the strategic advantage of proactively buying cars from the public. As Ace Barrow explains, "We like to buy cars from customers. Would you mind if I made an offer while you waited?" This simple, direct approach initiates the conversation, removing the pressure of selling. Ace targets about 24 customers daily within the dealership's service lounge, which sees around 110 repair orders per day. "People know me. They like me. They say, 'hi, Ace,' before I introduce myself to them now because they're used to me coming up and in a non-threatening way, giving them an appraisal whether they buy a car or not." However, there's room for scaling this strategy. As Sean V. Bradley suggests, dealerships should explore integrating appraisals into the service process systemically. This could involve preemptively appraising every vehicle that enters for service, attaching a detailed offer, and engaging with the customer proactively.   Enhancing Customer Experience in Service Departments Maintaining positive customer experiences in service lounges is crucial, especially when integrating acquisition efforts. Ace emphasizes a calm, comfortable environment to ensure customers aren't discouraged by aggressive pitches. "We want them to come back for service the next time instead of staying away because of this obnoxious guy who tried to appraise my car." To balance acquisition initiatives with customer satisfaction, dealerships can provide attractive, non-intrusive offers. This tactical blend preserves service department reputation and encourages repeat business, even if customers initially decline to sell their vehicle. Integrating educational materials and digital options, like dedicated kiosks for vehicle appraisals, could enhance this approach.   Building a Brand within the Dealership's Brand Creating a distinctive brand for acquisition specialists within a dealership can amplify outreach and credibility. As Sean advises Ace, having a catchy, specific brand name like "I Buy Cars" or "We Buy Any Cars" not only clarifies the service but also aids in marketing and digital presence. "Step one when you're trying to build your brand within the dealership's brand, you want to be able to kind of personify your brand… We buy used cars. I buy used cars in Indiana." Supporting this brand with dedicated digital assets, such as a specialized website and social media channels, can enhance visibility and attract more customers. Platforms like Upwork and Fiverr are cost-effective solutions for developing logos, social media banners, and branded content, crucial for maintaining a professional image. Further, Ace can draw from the experience of car sales elites like Cody Carter, who has his own site and generates substantial leads independently. Emulating such strategies could see Ace setting up a tailored acquisition website, facilitating digital retailing and broadening his reach beyond current customers.   Utilizing External Networks and Technology Scaling acquisition operations efficiently requires leveraging external networks and advanced technology. Sean underscores the value of partnerships with local motorcycle and RV dealers for referrals. By offering to appraise trade-in vehicles on-site, Ace could tap into a broader market, obtaining vehicles from diverse sources. "Develop relationships with all of the motorcycle dealerships, the Kawasaki, the BMW dealerships, the Harley Davidson dealerships, our sports, ATV's, Jet skis, Sea-doos, RVs, trailers… Those are referral agents." Incorporating tools like VinCue can streamline this process, enhancing tracking, pricing accuracy, and customer relationship management. VinCue integrates functions like Kelley Blue Book Instant Cash Offer and Facebook Marketplace listings, which magnify lead generation capabilities. Combining technology with a robust referral network increases acquisition efficiency, allowing specialists to handle more transactions seamlessly.     Ace's success at Ed Martin Toyota is a testament to the importance of a dedicated acquisition strategy. By proactively engaging with service customers, creating a standalone brand, and leveraging technology, dealerships can significantly enhance their inventory with quality used cars while bypassing the costly auction process. Furthermore, developing local partnerships and utilizing sophisticated software can optimize this process, paving the way for infinitely scalable operations. For dealerships eager to stay ahead, mastering vehicle acquisition is no longer optional—it's a necessity.

Car Guy Coffee & Vincue presents “Behind the Cue” feat. Michael HopkinsCar Guy Coffee Media is is proud to present a new series called "Behind The Cue". The purpose of the series is to feature the key individuals who contribute to the success and growth of Vincue. This episode, we will be joined by Michael Hopkins, the Chief Experience Officer, who will share his journey and insights about Vincue's plans for 2024. We will also discuss upcoming events such as NADA in Las Vegas. Enjoy, Let's Brew!Don't forget to share and subscribe!Brew Brought By:www.vincue.com

This whole episode is a vibe! He's genuine. He pushes limits. He uncovers his true self and unlocks his next level in life….all from just well, changing!  It's hard to embrace change and even the unknown. Not many are up for it! Do you feel like you are not meeting your potential sometimes and feel challenged to try something new? We get into it on a personal and professional level! Meet Danny Zaslavsky, Co-Founder of tech company, VinCue. He's also a car dealer. He opens up on how and why he ventured into learning software! He exposes meaningful and impactful insights we can all gain from! This is an episode like no other I've done and it's one of my fav's! "Run faster" is his motto - "Leaders should have vision, pace and do what they expect others to do! Get out there and make yourself uncomfortable and do things to help others without worrying about what's in it for me." We talk: ✔️Identifying purpose ✔️Your why ✔️The people/partners in your life ✔️Experiencing pain can launch new thinking and new successes ✔️Ridding noise that takes up valuable time & space in your life ✔️Intentions  ✔️Leadership ✔️Risk tolerance  Dealer Talk with Jen Suzuki Podcast |Jennifer@edealersolution.com | 800-625-1590 | edealersolutions.com

Struggling to strike a harmonious work-life balance? Ever wished you could disconnect from the whirlwind of everyday life and truly enjoy your vacations? Don't miss our chat with seasoned auto industry entrepreneur, Danny Zaslavsky. He'll be sharing personal and professional insights, giving us an intimate look into his approach towards achieving equilibrium. With his advice on disconnecting from the everyday grind and staying present in the moment, this episode will help you find that much-needed balance in your life.Looking to transform your dealership into a dealer group? Danny will be revealing how technology can be a game-changer in this scenario. He'll also touch on the profound impact of intention in shaping the landscape of the auto industry. From anecdotes about his personal life to inspirational thoughts about his parents' influence on his sense of purpose, this conversation with Danny is packed with wisdom, humor, and valuable lessons. If you're seeking a fresh perspective on being mindful and intentional in both personal and professional spheres, this is a must-listen episode.Danny Zaslavsky is the Co-Founder and Managing Parter of VINCUE and the Dealer Principal at Country Hill Motors.⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

Data science and AI dominate Forbes' list of venture-backed startups, Techstars Sports Accelerator supports sports tech startups, VINCUE secures Series B funding, privacy concerns with instant messengers, JBS expects tight profit margins in North American beef, Bloomberg examines the business of sports, China's rate cuts raise concerns, lessons for SMEs to maximize IT benefits, project-based work reshapes advertising industry.

What is VINCUE and how can it help your dealership? --- Send in a voice message: https://podcasters.spotify.com/pod/show/ron-garverick/message Support this podcast: https://podcasters.spotify.com/pod/show/ron-garverick/support

This is a power packed brew you don't want to miss. Shawn Armorer is brewin' solutions and you need to get you some of thisFind a communication style that works for you, and then create a consistent and regular approach to following up with your sold and unsold customers. Strategically following up with every customer using a systematic process will result in better relationships with your customers and more money in your pocket. Shawn is the owner and founder of BDC Alchemy. He is 20 year seasoned automotive BDC growth expert with career revenues exceeding 40 million dollars. As a BDC growth expert, he assists automotive dealerships in architecting revenue generating BDC departments. By surgically dialing into the BDC department, he strategically aligns the BDC initiatives with those of the sales & service departments in order a to achieve sustainable business growth. With humble beginnings washing cars, he understood earlier on that to truly get results that generate sustainable revenue, our focus needs to be at the systems level as opposed to the results level. Shawn has committed his career's work to building BDC departments that function like a well-oiled machine. Creating and implementing successful sales structures, fixed operation models, customer service processes, marketing and data analytic strategies, Shawn has become a galvanized industry authority on building customer focused operating models also known as BDC.Share this around, here is part 2, let's Brew!!This Brew Has Been Brought To You By Our Friends At:www.Vincue.comwww.FixedOpsDigital.comwww.321ingition.comshopsmartautos4dealers.com/carguycoffee/for more high quality culture caffeination or info on how to partner up with the show go to:www.carguycoffee.com

This is a power packed brew you don't want to miss. Shawn Armorer is brewin' solutions and you need to get you some of thisFind a communication style that works for you, and then create a consistent and regular approach to following up with your sold and unsold customers. Strategically following up with every customer using a systematic process will result in better relationships with your customers and more money in your pocket. Shawn is the owner and founder of BDC Alchemy. He is 20 year seasoned automotive BDC growth expert with career revenues exceeding 40 million dollars. As a BDC growth expert, he assists automotive dealerships in architecting revenue generating BDC departments. By surgically dialing into the BDC department, he strategically aligns the BDC initiatives with those of the sales & service departments in order a to achieve sustainable business growth. With humble beginnings washing cars, he understood earlier on that to truly get results that generate sustainable revenue, our focus needs to be at the systems level as opposed to the results level. Shawn has committed his career's work to building BDC departments that function like a well-oiled machine. Creating and implementing successful sales structures, fixed operation models, customer service processes, marketing and data analytic strategies, Shawn has become a galvanized industry authority on building customer focused operating models also known as BDC.Share this around and let's Brew!!This Brew Has Been Brought To You By Our Friends At:www.Vincue.comwww.FixedOpsDigital.comwww.321ingition.comshopsmartautos4dealers.com/carguycoffee/for more high quality culture caffeination or info on how to partner up with the show go to:www.carguycoffee.com

Welcome to the Car Guy Coffee Podcast NADA Sessions. These sessions were recorded live at the NADA Convention & Expo 2022. The excitement for this event was electric, and Glenn Lundy founder of the 800% Elite Automotive Club kicked our conversation into a mind blowing wisdom whirlwind. We chopped it up about company culture and technology advancements in our industry. He is a brother that we honor and know you will get a full cup of of what's up with this interview. Enjoy, Let's Brew!!This Brew Has Been Brought To You By Our Friends At:www.Vincue.comwww.FixedOpsDigital.comwww.321ingition.comshopsmartautos4dealers.com/carguycoffee/for more high quality culture caffeination or info on how to partner up with the show go to:www.carguycoffee.com

Welcome to the Car Guy Coffee Podcast NADA Sessions. These sessions were recorded live at the NADA Convention & Expo 2022. The excitement for this event was electric, and Jennifer Suzuki founder of EDealerSolutions made sure our brews stayed in the groove. We had a blast getting more of the back story of this amazing mold breaker and know it will inspire you to stretch your goals.She dropped some amazing widsom that you are definitely going to want some of! Enjoy, Let's Brew!!This Brew Has Been Brought To You By Our Friends At:www.Vincue.comwww.FixedOpsDigital.comwww.321ingition.comshopsmartautos4dealers.com/carguycoffee/for more high quality culture caffeination or info on how to partner up with the show go to:www.carguycoffee.com

THE EXPO HALL AT NADA IS ALWAYS PACKED WALL-TO-WALL WITH AN AMAZING ARRAY OF DEALER SERVICE PROVIDERS. In this roundtable, we talk to thought leaders from ACV Auctions, Black Book, Dealerslink, Lotpop, Orbee, & VINCUE. This is Tuesday Nights Live on ATI.

Welcome to the Car Guy Coffee Podcast NADA Sessions. These sessions were recorded live at the NADA Convention & Expo 2022. The excitement for this event was electric, and the presence of Adam Marbuger founder of Ascent Dealer Services helped electrify everyone he connected with. We had an amazing time catching up and speaking about the great things brewin' with ASCENT.He dropped some encouragement and inspiration you're going to Enjoy! Get You Some, Let's Brew!!This Brew Has Been Brought To You By Our Friends At:www.Vincue.comwww.FixedOpsDigital.comwww.321ingition.comshopsmartautosfordealers.com/carguycoffee/for more high quality culture caffeination or info on how to partner up with the show go to:www.carguycoffee.com

Welcome to the Car Guy Coffee Podcast NADA Sessions. These sessions were recorded live at the NADA Convention & Expo 2022. The excitement for this event was electric, and leading the way was the Co-Founder of POLLY Jeff Mongeon. In this episode he shared his view on the value of partnership with dealers, his company vision, and the amazing people that make up his team. He was sharing some high quality info that you don't what to miss! Get You Some, Let's Brew!This Brew Has Been Brought To You By Our Friends At:www.Vincue.comwww.FixedOpsDigital.comwww.321ingition.comshopsmartautosfordealers.com/carguycoffee/for more high quality culture caffeination or info on how to partner up with the show go to:www.carguycoffee.com

Danny Zaslavsky is the dealer principal at Country Hill Motors and managing partner at VINCUE. He was also a speaker during two sessions at Used Car Week in San Diego earlier this month. In this interview, Zaslavsky shares how he juggles dealership work and leading an automotive software startup, how those roles intersect and where industry meets technology. He also discusses the origins of VINCUE, the strategy of buying vehicles from the public to fill inventory needs, what makes a smart used-car buyer and much more.

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP, discusses the success dealerships found during the pandemic till now. Specifically, methods surrounding competitive pricing, shipping cars to customers, hand-selecting cars from all over the company to get the best-looking second-hand inventory, and how to use personal contacts to improve your business! Joining Sean this week is Brandon Stewart, General Manager of Lloyd Belt Automotive in Eldon, MO. Brandon shares his knowledge of putting his dealership back on the map. From partnering with a local shipping company to harnessing VinCue to price his vehicles to be in the top 1% in the country! Brandon approaches each vehicle for the best price and condition to make the best investment for his dealership. Listen in to discover more ways to keep your customers in mind, so they keep coming back!   About Brandon Stewart Brandon Stewart has been in the automotive industry his whole life! Growing up in Eldon, MO, the school bus used to drop him off at his father's car lot every day after school, where he learned at his father's knee to not only identify the best cars but to listen to the customer's needs. Brandon moved up in the automotive industry using his family experience and work ethic to land his current job as the GM of Lloyd Belt Automotive. He aims to provide clients and customers with the best service, products, and customer service no matter where the client is located.   About Lloyd Belt Automotive  Lloyd Belt Automotive has been serving the Eldon and Lake of the Ozarks, MO areas for many years as a full service pre-owned vehicle dealership. Our extensive inventory of certified pre-owned vehicles that includes SUVs, vans, pickup trucks, and RVs as well as our service department that offers tire repairs, routine maintenance, brake servicing and more makes Lloyd Belt Automotive your one stop shop for all your car needs. We're just like a new car dealership, without the new vehicles! Our experienced sales staff is available to help you make an informed decision, and our friendly financing, service, and parts departments are prepared to make sure your experience is outstanding.   Resources Dealer Synergy & Bradley On Demand: The automotive industry's #1 training, tracking, testing, and certification platform and consulting & accountability firm. The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today! The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes. For more interactivity, join The Millionaire Car Salesman Club on Clubhouse. Win the Game of Googleopoly: Unlocking the secret strategy of search engines.   The Millionaire Car Salesman Podcast is Proudly Sponsored By:  M3: Visit moneymindmap.com  for help in revolutionizing your business to help you sell more cars.

VINCUE, RAPID RECON, SHIP YOUR CAR NOW, DEALERSLINK, PREOWNED AUTO LOGISTICS, McCOLLISTER'S TRANSPORTATION; THE EXHIBIT FLOOR AT DIGITAL DEALER CONFERENCE FEATURES SO MANY GREAT BOOTHS IT'S HARD TO KNOW WHERE TO START. This is Tuesday Nights Live on ATI.

We're set to take off this Monday with some investigative journalism around Carvana's claims, Google gets very helpful in their recent search update, and the US is going back to the moon (ish) today. Does Carvana really sell for lower prices as stated? Forbes contributor, Jeremy Alicandri has a very hard time finding any proofBy visiting the WayBackMachine website, I was able to recover deleted content (shown below) from Carvana's website that promised shoppers an average savings of $2,199 for each vehicle purchased from its site. The content also stated that Carvana saved its customers over $130 million versus traditional car dealers, a number that represented the accumulated savings for all sold vehicles since 2016.Carvana cites KBB as a source in the fine print, so Jeremy reached out and received a statement saying that KBB could not endorse the accuracy as there was a major internal calculation as a basis for the claim. Carvana did not respond to requestHe scoured public financials from Carvana's reports finding higher profits per vehicle then dealersTurned to VINCUE to study pricing and their algorithm found Carvanas prices higher than dealers 72% of the timeRegarding financing, Carvana claims to give customers lower rates, however, on average from 2018-2021 Carvanas rate was 13.41% vs Dealers 8.76%Google's latest update targets ‘unhelpful content' by steering users away from it. It's called “the helpful content update” and will reward content creators who take a “people first approach”Good qualities for ‘people first' include: Will someone reading your content leave feeling like they've had a satisfying experience? Does your content clearly demonstrate first-hand expertise and a depth of knowledge (for example, expertise that comes from having actually used a product or service, or visiting a place)?Bad qualities for ‘people first' include:Creating content primarily to attract people from search engines, rather than made for humans?Are you producing lots of content on different topics in hopes that some of it might perform well in search results?Does your content leave readers feeling like they need to search again to get better information from other sources?Are you writing to a particular word count because you've heard or read that Google has a preferred word count? (No, we don't)NASA's Artemis 1 SLS Megarocket is heading to the moon and back starting today as the preparations to send humans back to the moon takes another step forwardLaunch window between 8:33a and 10:33a EST today from Kennedy Space Center in Coco Beach FL. Special appearances at the launch include  Jack Black, Chris Evans, and Keke Palmer as well as a performance of “The Star-Spangled Banner” by Josh Groban and Herbie HancockNEXT LAUNCH DATE IS SEPTEMBER 2Get the Daily Push Back email at https://www.asotu.com/Rock with us LIVE at ASOTU CON! Tickets: https://www.asotucon.comJOIN the conversation on LinkedIn at: https://www.linkedin.com/company/asotu/Read our most recent email at: https://www.asotu.com/media/push-back-emailASOTU Instagram: https://www.instagram.com/automotivestateoftheunion

It may not be sexy, but it has a lot of heart. One might say that inventory management and how we procure, merchandise, and make inventory accessible to the consumer is what keeps the heart of today's digital dealership beating.Danny Zaslavsky, the DP/GM and Country Hill Motors and Managing Partner at VINCUE joins to share his unique vantage point about how efficient inventory management systems can lead to an elevated customer experience. What we cover in this episode:0:00 Intro2:18 Danny shares the origin story about how his software company, VinCue, got started. Looking back it seems like a logical progression of meeting the right people at the right time, but Danny admits that you never quite know what life is preparing you for in the micro moments of the journey. 6:10 After immigrating from the Ukraine to The United States, Danny's father opened a shoe repair business down the street from what would soon be their family's dealership. A pioneer in his own right, and with an immigrant entrepreneur's spirit, Danny shares that his dad found innovated ways to procure inventory for the store that was years ahead of their competitors. 14:33 Kyle points out that in order to solve inventory management problems requires several different handshakes to work effectively. Often dealers are utilizing several platforms in order to accomplish their inventory management and merchandising. Danny explains a little about how VinCue is solving real inventory related problems for car dealers. With a nod to industry pioneers, such as Dale Pollak, Danny explains that he is seeking to take inventory management to a whole new level. 20:04 Danny's experience as a dealership owner as well as technology vendor allows him to see both sides of the industry from a unique perspective. The one consistent element is that we are trying to create an improved customer experience. When it comes to the auto industry there are many factors that contribute to a heightened CX, but they are sold as separated things, like websites and digital retailing tools, as an example. ⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.Connect with Danny Zaslavsky on LinkedInVinCue: End-to-end inventory management

Friday is shaping up to be a full day as we talk about yesterday's trip, and specifically, two young lot attendants. We also talk about Porsche's new partnership with new startup incubator, Up.Labs, Saturn's ‘crazy' idea from 20 years ago, and EV standards being shaped by the US. Porsche partners with UPlabs to fund several Auto related startups announced at UpSummit in Bentonville, ArkPartnership will help seed up to 6 startups in the mobility sector from digital retail to supply chain transparencyPorsche will have the option to acquire the startups after three years and will have a minority stake in the companiesUpLabs launched by UpPartners, an investment firm focused on transportation, specifically, “technologies that help move people and goods cleaner, faster, safer, and at lower-cost - on the ground, in the air, on the sea, and in space”The UpSummit is the company's  an invitation-only annual gathering in Bentonville hosted by partnersTom and Steuart Walton, and Ross Perot Jr.Take Away: Don't let the OEMs have all the fun, Dealers can do (and are doing) similar things. (Vincue, Webbuy, Streamline, ASOTU etc)Throwback to GM brand Saturn's uniquely crazy idea over 20 years ago (Baltimore Sun)Submitted by reader/troublemaker Eric Trytko via LinkedIn DM”Here is one you can have some fun with. This article is from 1991 when Saturn began selling cars and their philosophy. It sounds like SPOC and Single Pricing!  Hey what's really old is new again!”“When Ed Sprigman lost his job as a pilot with Eastern Airlines, he decided to give automobile sales a try. But his brief experience at one Baltimore dealership had him rethinking his career choice.”There is so much in this article that will make your eyebrows raise, you have to read itTake Away: It's not about acquiring more knowledge, it's about executing on the knowledge you already have. THANKS Eric!US Government to set standards for charging project“The rules would require government-funded EV charging stations use DC Fast Chargers and have at least four ports capable of simultaneously charging four EVs and each must be at or above 150 kW. It would also bar charging stations from requiring a memberships to use them.”2030 goal of 50% of vehicles sold to be hybrid or electricUptime set to 97% for all charging stationsOther standards include payment types, charging speed, and pricingTake Away: Building a new store? Become a hub for charging and make sure you are a destination people WANT to go to.Get the Daily Push Back email at https://www.asotu.com/Read our most recent email at: https://www.asotu.com/media/push-back-emailShare your positive dealer stories: https://www.asotu.com/positivityRock w/ us on social:Insta: https://www.instagram.com/automotivestateoftheunion/ Twitter: https://twitter.com/asotu_ 

BLACK BOOK, VINCUE, LOTPOP, PRIVACY4CARS, AUTOSLED, RAPID RECON, MOBILE DEALER DATA, BACKLOT CARS, FLICK FUSION, VEHICLE ACQUISITION NETWORK, & MORE. When Ty Thompson is live on location, he's ready to network with you. This is an ATI live special event.

In this sponsored episode of the podcast, we connect with Danny Zaslavsky, who is managing partner of VinCue and dealer principal/general manager of Country Hill Motors.

IN THESE LEAN TIMES OF LIMITED INVENTORY (AND WITH SO MUCH TECHNOLOGICAL INNOVATION AND DATA SCIENCE FOR CAR DEALERS TO ACQUIRE VEHICLES), THE LAST THING A DEALER CAN AFFORD IS WAITING TO FIGURE OUT, "WHERE'S MY CAR?!" This is Tuesday Nights Live on ATI.

WELCOME back for another SPONSOR SPOTLIGHT. Our good friend, dealer and innovator, Danny Zaslavsky is no stranger to the Cafe'. We are excited to ask this #5Liner and learn more about his story. Danny is the DP/GM of Country Hill Motors and the Managing Partner of VinCue which is a Proud Sponsor of this Show. His resume is just the tip of the iceberg, get ready to be upshifted and uplifted with this true Solutionary. Let's Brew!Get More Info at www.CarGuyCoffee.comor to get info about the Sponsor Highlighted in this episode go to www.Vincue.com

In episode 56 of move. crush. count. Scott and Sandy have a chat with Vincue's Danny Zaslavsky about some of the ways to find new business opportunities in this ever changing landscape of new data and deep data.  Even while in college Danny set out to innovate the auto industry by co-founding DealerPrints, a software product for auto dealerships, for which he won first place in The George Washington University School of Business New Venture Competition.   Over the last several years, Danny's passion to protect the auto industry has prioritized his investments into leading edge digital solutions and technology that help dealerships stay on the forefront of todays consumer needs. As partner in VinCue, he along with Chris and the VinCue team work to simplify how auto dealers buy, manage and maximize profits from their inventory in one connected experience. This is an important episode of move. crush. count. for those looking for an edge over their competiton. 

Welcome back to another session. We are talking acquisition with Danny Zaslavsky. We are digging deep into a strategy he uses at his store to compete with CarMax, which is across from CarMax. We are also doing a full demo of Vincue, which Danny is one of the founders of, so make sure to check out the video portion of this episode on my YouTube channel. Time Highlights: 05:30 Why don't we buy every car we can get our hands on? 18:00 Do I need third parties to validate my acquisition process? 24:00 W.A.R. what does it mean and how we can leverage it. 30:00 How to buy more cars during the shortage 37:00 Is this market conducive to buying more 38:00 Live demo 75:00 What is the deficiency with Vincue software 77:00 Next five years Here is how to connect with Danny: LinkedIn: https://www.linkedin.com/in/danny-zaslavsky-a8503121/ Email: danny@dealercue.com Mobile: 913.808.7008 Special thanks to https://foureyes.io/ for partnering with me this season! Together we are helping dealers across the country leverage their website data to more efficiently connect with buyers. You can sign up for a free 60-day trial here: https://lps.foureyes.io/free-trial?feac=ALL6TT Also, don't forget to check out the Dealer Talk podcast on our website and on the following platforms: Website: https://dtvms.net/ Facebook: https://www.facebook.com/Dealertalk/ Instagram: https://www.instagram.com/dealertalk/ YouTube: https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber Twitter: https://twitter.com/TalkDealer LinkedIn: https://www.linkedin.com/in/herb-r-anderson-mba%F0%9F%8E%99-503546b/ Thank you for tuning in, and as usual, we will TALK later!

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP interviews Jeff Homolak, the Business Development Manager at Medina Auto Mall in Medina County, OH.  Not only is Medina Buick GMC the #1 Buick GMC dealership in the country, but they also won the GM Dealer of the Year Award in 2020. Jeff built the Internet Sales Department at the Medina Auto Mall in September of 2020.  Since then, the BDC has grown to extraordinary heights, setting over 840 appointments and selling an average of 350 cars each month.  Jeff attributes this success to tracking the most important KPI's: appointment confirmation rate, appointment show rate, and appointment sold rate. Jeff also contributes much of his success to training his people the right way.  Training is the most important element of a team in any industry.  Like Special Forces and Navy SEALS, all members of a team must constantly practice, drill, and rehearse.  While Jeff is big on training, he is unable to see and hear everything.  His partnership with CallSource helps him identify coaching and training opportunities. CallSource records and tracks all inbound and outbound phone calls.  He receives DealSaver Alerts from CallSource, which are email updates on every call where his staff did not ask for the appointment or the customer did not commit to an appointment.  Additionally, Call Source aids Jeff and his team with their DealSaver Recovery Alert Program, where CallSource's call center returns a call to the customer to go for the appointment that his team failed to get. CallRevu Acquired CallSource's automotive division in September 2021.  However, CallRevu does not intend to eliminate any of CallSources technology, people, or services.  Instead, CallRevu plans to combine the best of both businesses to advance its technology and provide a higher level of service to automotive dealerships. Resources Dealer Synergy & Bradley On Demand: The automotive industry's #1 training, tracking, testing, and certification platform and consulting & accountability firm. The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today! The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes. For more interactivity, join The Millionaire Car Salesman Club on Clubhouse. Win the Game of Googleopoly: Unlocking the secret strategy of search engines. The Millionaire Car Salesman Podcast is Proudly Sponsored By:  VinCue: In addition to being built by dealers for dealers, VinCue is an All-In-One Digital Platform. At the end of the day, it can help your Dealership! CallRevu & Callsource: The industry leader for call tracking, lead management, and business analytic solutions.  AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars. CarNow: Sell more cars now!  Not only is CarNow.com. the market leader in tailored digital solutions, but they are built to help dealers sell more cars.

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP interviews Danny Zaslavsky, the Managing Partner and General Manager of Country Hill Motors in Merriam, KS.  In addition to his role at Country Hill Motors, Danny is also the Managing Partner of VinCue.  VInCue is an innovative all-in-one solution that gives dealers access to real-time data and tools in a single system to stock smarter, increase turn, beat your competition, and above all else - maximize profits.  Sean V. Bradley and Danny Zaslavsky dive into used cars.  Most specifically, they discuss the concept of highest authentic value.  Highest authentic value is attributing anything to the vehicle that makes it more valuable than just the price.  The foundation of highest authentic value starts with options, features, packages, and dealer exclusive values.  These will tie to keywords that consumers search, attracting them to your VDP.  Since the VDP on the vehicle includes the correct options and packages, the vehicle has a higher value to the consumer. From there, you can really add more fuel to the fire by including dealer inclusive items and listing reconditioning to the vehicle, like warranty and certification.  Consumers would purchase a vehicle that has had reconditioning performed over a vehicle that has not.  By including these items on the listing, with the highest authentic value, it allows you to communicate this information to the consumer. Danny discusses how VinCue can not only help dealerships acquire more vehicles, but how they can start attributing all of the features of each vehicle, especially those that add value beyond price.  Additionally, VinCue Boost takes the mystery out of digital advertising.  It connects your actual inventory to Facebook & Instagram, and Display Ad Networks, and uses advanced data mining to only show ads to the right customers.  This allows dealers to sell vehicles as fast as possible while making as much money as possible. Resources Dealer Synergy & Bradley On Demand: The automotive industry's #1 training, tracking, testing, and certification platform and consulting & accountability firm. The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.   The Millionaire Car Salesman Facebook Group & The Millionaire Car Salesman Club on Clubhouse: the largest social community for automotive professionals to help educate the automotive industry. The Against All Odds Radio Show & The Against All Odds Radio Show Guests & Listeners Facebook Group: Hosting guests that have started from the bottom and rose to the top. Win the Game of Googleopoly: Unlocking the secret strategy of search engines. The Millionaire Car Salesman Podcast is Proudly Sponsored By:  VinCue: In addition to being built by dealers for dealers, VinCue is an All-In-One Digital Platform. At the end of the day, it can help your Dealership! Callsource: The industry leader for call tracking, lead management, and business analytic solutions. For more information on how to maximize your marketing dollars, visit  www.callsource.com. AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars. CarNow: Sell more cars now!  Not only is CarNow.com the market leader in tailored digital solutions, but they are built to help dealers sell more cars.

In this episode of the Used Car Dealer podcast, Zach Klempf interviews Danny Zaslavsky the managing partner of VinCue on running a large used car dealership with no floor plan, inventory management in 2021, VinCue product, and the concept of the highest authentic value.Some of the questions asked include:Q) So let's get started, and for those of us listening:Danny - Talk about your background in automotive and how you got involved in the  VinCue business? Q) 2020 and 2021 have been surreal from an inventory standpoint, what has the inventory crisis taught us about market pricing? Q) Danny, what has this inventory crisis been like from your dealerships (Country Hill Motors) lens? Q) What are the three things that good inventory management should be? Q) We're all conditioned to drop prices if a car isn't moving, is that the right strategy?  Q) Obviously inventory management is a key component of a successful used car dealer operation, what else is important for dealers to get right in this market? Q) What are some of the most successful dealers doing differently when it comes to marketing their dealership and inventory? Q) What advice do you have for a used car dealer just getting into the business and starting to build their inventory management strategy? Q) Why is it hard to build inventory management software, what are/were some of the challenges in getting this product to market?Q) Lastly Danny, what's coming down the pipeline from the VinCue team?Listen to our other podcast episodes: https://www.sellyautomotive.com/podcastRead the transcribe of this episode https://blog.sellyautomotive.com/blog/interview-with-danny-zaslavsky-of-vincue-on-inventory-management

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP interviews Karen Rodriguez, the Director of Operations at Doral Automotive Group, a 3 rooftop automotive group in southern Florida.  Their first store, Doral Lincoln in Doral, FL, is the 3rd largest volume Lincoln dealership in the nation.  This location paved the way for their growth, and two and a half years ago they purchased Ford of Kendall in Palmetto Bay, FL.   Since then, Karen and her team turned the store into one of the top 50 Ford dealerships in the nation.  Then, less than a year ago, Doral Automotive Group opened their third location, Lincoln of Cutler Bay in South Miami Heights, FL.  Today, the three stores combine to sell about 800 - 900 vehicles each month. Joining them on today's interview is Kelly Koliopulos, the Sr. Director of Sales for CallSource, as a subject matter expert on CallSource's call tracking, lead management, and business analytic solution.  They discuss how CallSource became Karen's secret weapon and helps her automotive group sell an additional 60 units per month and generate over $5 million in additional revenue each year. About Karen Rodriguez Karen Rodriguez is the Director of Operations for the Doral Automotive Group.  She has been in the automotive industry for eight years now.  While it is a family business, the position was not handed to her.  She worked hard, graduated from the University of Miami with an accounting degree, worked as a CPA, then she transitioned to the dealership.   After working in every department of the dealership, she eventually went to the NADA Dealer Academy.  From there, Karen started working as the BDC Manager for almost six years and made tremendous progress.  When the Doral Automotive grew to multiple locations, Karen became the BDC Director for the group which ultimately led to her current position as the Director of Operations. Resources Dealer Synergy & Bradley On Demand: The automotive industry's #1 training, tracking, testing, and certification platform and consulting & accountability firm. The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.   The Millionaire Car Salesman Facebook Group & The Millionaire Car Salesman Club on Clubhouse: the largest social community for automotive professionals to help educate the automotive industry. The Against All Odds Radio Show & The Against All Odds Radio Show Guests & Listeners Facebook Group: Hosting guests that have started from the bottom and rose to the top. Win the Game of Googleopoly: Unlocking the secret strategy of search engines. The Millionaire Car Salesman Podcast is Proudly Sponsored By:  VinCue: In addition to being built by dealers for dealers, VinCue is an All-In-One Digital Platform. At the end of the day, it can help your Dealership! Callsource: The industry leader for call tracking, lead management, and business analytic solutions. For more information on how to maximize your marketing dollars, visit  www.callsource.com. AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars. CarNow: Sell more cars now!  Not only is CarNow.com the market leader in tailored digital solutions, but they are built to help dealers sell more cars.

Wow, we have a 4x4x48 Challenge Survivor. Josh Letsis, Managing Partner at Medved Autoplex, always tries to reach for the next challenge. As he grows he brings a new energy and inspiration to the people in his life. We are excited to drop this #5Liner, Get you some of part 1, Let's Brew!Brew Brought By: Think Ad Group, Dealership Toolkit, M1Data & Analytics, Don Brady Consulting, 321 Ignition, VINCUE!www.CarGuyCoffee.com

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP interviews Chuck Kramer, the Chief Operating Officer of Foundation Automotive Corp.  Foundation Automotive Corp has a total of 22 dealerships in the United States and Canada and will be adding another 23 stores by January 2022. About Chuck Kramer & Foundation Automotive Corp Chuck Kramer is not only the COO of Foundation Automotive Corp, he is also an investor.  He follows the mindset that one person cannot do everything on their own.  As such, the Foundation Automotive is structured around standard operating procedures and their people..  Additionally, all of their dealership operators are not just partners, they are true partners.  They are the managing partners and the face of the store, and Chuck oversees all of them. With this business model, Foundation Automotive Corp is not only able to scale their operations, but also grow their organization in the middle of the COVID pandemic.  Adding to their model, there is a large focus on the technology and the vendor partners.  Chuck only works with the best of the best.  Then, Chuck and his team installs the same process, technology, and vendor partners at all of their stores.  From there, all of the stores get together as a group and discuss how they can get better. The last piece of the puzzle is culture.  Chuck takes dealerships with good culture and makes them better.  He also takes dealerships with bad cultures and puts good cultures in.  This has been the blueprint so far.  While there have been some failures along the way, Foundation Automotive Corp has been extremely successful with this model.   Foundation Automotive Corp's 4 Core Principles Employee Satisfaction Solid Foundation In The Community Strong Relationships With The Manufacturers Customer Service. Resources Dealer Synergy & Bradley On Demand: The automotive industry's #1 training, tracking, testing, and certification platform and consulting & accountability firm. The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today! The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes. For more interactivity, join The Millionaire Car Salesman Club on Clubhouse. Win the Game of Googleopoly: Unlocking the secret strategy of search engines. The Millionaire Car Salesman Podcast is Proudly Sponsored By:  VinCue: In addition to being built by dealers for dealers, VinCue is an All-In-One Digital Platform. At the end of the day, it can help your Dealership! Callsource: The industry leader for call tracking, lead management, and business analytic solutions. For more information on how to maximize your marketing dollars, visit  www.callsource.com. AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars. CarNow: Sell more cars now!  Not only is CarNow.com. the market leader in tailored digital solutions, but they are built to help dealers sell more cars.

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP interviews Ian Knell, the General Sales Manager at Medicine Hat Nissan in Medicine Hat, Alberta, Canada.  Sean and Ian discuss the techniques on how to sell more cars that took Ian Knell from a sales associate to a General Sales Manager in six years. About Ian Knell Ian has been in the automotive industry for just over 6 years.  Joining Medicine Hat Nissan about a year and a half ago, Ian was able to double the sales of the dealership.  He accomplished this by building and training his team with the tips and tricks on how to sell more cars that helped him sell up to 33 cars per month. Ian started his career in the automotive industry as a sales associate.  He accomplished his quick path to becoming a General Sales Manager by going above and beyond.  Ian has the mindset that you have to treat every customer as if they were family.  Ian sends handwritten notes to his customers, works the service drive, utilizes video communication, and now supports his sales team and leads from the front. Resources Dealer Synergy & Bradley On Demand: The automotive industry's #1 training, tracking, testing, and certification platform and consulting & accountability firm. The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today! The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes. For more interactivity, join The Millionaire Car Salesman Club on Clubhouse. Win the Game of Googleopoly: Unlocking the secret strategy of search engines. The Millionaire Car Salesman Podcast is Proudly Sponsored By:  VinCue: In addition to being built by dealers for dealers, VinCue is an All-In-One Digital Platform.  At the end of the day, it can help your Dealership! Callsource: The industry leader for call tracking, lead management, and business analytic solutions.  For more information on how to maximize your marketing dollars, visit  www.callsource.com. AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars. CarNow: Sell more cars now!  Not only is CarNow.com. the market leader in tailored digital solutions, but they are built to help dealers sell more cars.

The pandemic has altered everything every human on earth has ever known. Businesses shut down, millions of people lost their jobs, and it seemed that everything went into a standstill when Covid-19 plagued the planet. However, business owners found a way to maintain their presence. The world has thoroughly transitioned to relying on social media and internet accessibility since the pandemic started. Dealerships had to stay afloat during a time of chip shortages, and an inventory crisis. While some dealerships fell behind the new normal curve, others  were able to dominate the unfortunate circumstances and create advantageous opportunities! The Millionaire Car Salesman Podcast Presents: GM of the #1 BMW Dealership in the U.S for Increasing Customer Pay by 300% During the Global Pandemic: Mike Udell  Here at the Millionaire Car Salesman Podcast, improvement in success and wealth is what drives the motivation for our hosts and guests. This week, Sean V. Bradley had the pleasure to meet with Mike Udell, the GM for BMW of Bakersfield. Udell was able to bring his dealership to be recognized nationally, and with that, offers useful tips that Dealer Principals and General Managers should watch out for 5 key things within their dealership. About Mike Udell  Mike Udell is an expert within the automotive industry with 44 years of experience. He began selling cars in 1977, and spent 34 years as a GM. Mike Udell has won four President's Awards during his tenure at Lexus, and Toyota. His professional fluency has furthered his dealership to new heights when BMW of Backersfield was ranked #1 in America for increasing customer pay by 300% during the heart of the pandemic. GM Responsibility Resources Dealer Synergy & Bradley On Demand: The automotive industry's #1 training, tracking, testing, and certification platform and consulting & accountability firm. The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today! The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes. For more interactivity, join The Millionaire Car Salesman Club on Clubhouse. Win the Game of Googleopoly: Unlocking the secret strategy of search engines. The Millionaire Car Salesman Podcast is Proudly Sponsored By:  VinCue: In addition to being built by dealers for dealers, VinCue is an All-In-One Digital Platform.  At the end of the day, it can help your Dealership! AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars. Dealer eProcess: Specializing in responsive websites.  Without a doubt, DealereProcess.com is the auto industry's leading custom website provider. CarNow: Sell more cars now!  Not only is CarNow.com. the market leader in tailored digital solutions, but they are built to help dealers sell more cars.

With a happy team in your dealership it is inevitable that your customers will be happy, yet that is not always the case. Our automotive industry is in a state of focusing on volume numbers and becoming a low priced leader because of the inventory crisis. However, this mindset of sell, sell, sell is damaging the relationships between our dealerships and clientele. Dealers no longer treat their customers as if they are buying the best car on the market, and this rush of getting rid of their inventory lowers the customer's experience and excitement. Millennials, the most influential and resourceful age group, are the #1 buying demographic in the world. With that in mind, beginning those fresh relationships with quality engagement will offer a better chance at generational loyalty.  The Millionaire Car Salesman Podcast Presents: How To Decrease Attrition & Build A Team That Cares From The Internet Director Of A Multi-Store Auto Group, Stephanie Platt With over 20 years in the automotive industry, Sean V. Bradley understands every in and out of the business. This week, Sean is accompanied by Stephanie Platt, the Internet Sales Director of Thompson Chrysler, Dodge, Jeep, Ram, and Fiat of Maryland to the Millionaire Car Salesman Podcast! As they each specialize in internet integration, the duo discuss how their treatment of their staffing can be rewarding to the overall dealership and its relationship, as well as pushing for their staff to seek their customer's expectations for a personable experience.  About Stephanie Platt  Stephanie Platt has been surrounded by the automotive industry ever since she could remember. Her family owns the Thompson CDJRF rooftop, as well as the Waynesburg CDJPF of Pennsylvania.She takes on the role of being the Internet Director for the past two years. She has over four years of experience as a BDC Director, and a Digital Marketing Manager at both locations.  With her successful management strategy of placing her team members first, she has managed to break Thompson Dealership's gross record that has been held since 2007. Platt's speciality is culturally shifting; her dealership has left her with a decrease in attrition, returning customers, and engaged salespeople that are proud to come into work. Team Building and Diverse Management Tactic Resources Dealer Synergy & Bradley On Demand: The automotive industry's #1 training, tracking, testing, and certification platform and consulting & accountability firm. The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today! The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes. For more interactivity, join The Millionaire Car Salesman Club on Clubhouse. Win the Game of Googleopoly: Unlocking the secret strategy of search engines. The Millionaire Car Salesman Podcast is Proudly Sponsored By: VinCue: In addition to being built by dealers for dealers, VinCue is an All-In-One Digital Platform.  At the end of the day, it can help your Dealership! AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars. Dealer eProcess: Specializing in responsive websites.  Without a doubt, DealereProcess.com is the auto industry's leading custom website provider. CarNow: Sell more cars now!  Not only is CarNow.com. the market leader in tailored digital solutions, but they are built to help dealers sell more cars.

The Millionaire Car Salesman Show Notes:  Marketing in a dealership is just as important as having cars on the showroom floor, and it's impossible to run your dealership without either! Professionals in marketing management are much more valuable than advertisement agencies, and much more cost efficient. Communication to a community or an audience is not an overnight skill to be learned.Having a human that is versatile and well-versed in marketing and public relations is a driving factor that can separate your dealership from others! Automotive marketing is not just about speaking “car talk”, but is much rather about understanding the needs of the average person and being able to translate that industry fluently. The Millionaire Car Salesman Podcast Presents: Learn How to Save your Coins and Ditch the Ad Agencies with Ally Piñon, Marketing Manager at Chastang Auto Group At the Millionaire Car Salesman Podcast, we target essential figures as guests that truly understand the automotive market! This week's episode is all about strengthening your dealership's marketing department. The host, Sean V. Bradley, has joined forces with co-host, Tianna Mick to meet with Ally Piñon, the Marketing Manager of Chastang Ford Auto Group. Her expertise in marketing will help you not only understand why the marketing department is critical and how ad agencies should be a tool of the past, but how to keep content and ideas fresh for your dealership's target audience!  About  Ally Piñon Ally Piñon started in the automotive industry about 10 years ago at Legacy Ford in Rosenberg, Texas. She then pivoted her focus to marketing as an Account Executive for the television network, Telemundo in 2012. After two years, Piñon saddled up her gears to transition to the General Market field with Intercom for radio and digital marketing where she dedicated her time for three years. After deciding that marketing is her passion, Ally found herself seeking for a more challenging role. She became the marketing manager at Chastang, and is responsible for ad campaigns, script writing, and targeting their audience for lead sales! During her tenure so far, she has managed community events, charities, and product launches while integrating with social media influencers! Marketing Leadership Resources: Dealer Synergy & Bradley On Demand: The automotive industry's #1 training, tracking, testing, and certification platform and consulting & accountability firm. The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today! The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes. For more interactivity, join The Millionaire Car Salesman Club on Clubhouse. Win the Game of Googleopoly: Unlocking the secret strategy of search engines. The Millionaire Car Salesman Podcast is Proudly Sponsored By: VinCue: In addition to being built by dealers for dealers, VinCue is an All-In-One Digital Platform.  At the end of the day, it can help your Dealership! AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars. Dealer eProcess: Specializing in responsive websites.  Without a doubt, DealereProcess.com is the auto industry's leading custom website provider. CarNow: Sell more cars now!  Not only is CarNow.com. the market leader in tailored digital solutions, but they are built to help dealers sell more cars.

In 2020, women make up less than 20% of the total employees in the automotive industry. To further that idea, only about 6% of car salespeople are minorities. The automotive industry is a white, male dominated industry that does not make the car buying or car selling experience very simplistic for everyone. To make an impression in this business, you have to stand out from the norm, and find out your target market. The inclusion, diversity, and advocacy is critical to the success of any car dealership. The outreach that a diverse and versatile sales and leadership team can obtain will only improve your dealership financially, and it's ties to the community.  The Millionaire Car Salesman Podcast Presents: Crissy Burton, The Car Fairy, Surpasses 80% of Car Salesman in the U.S with just 5 Years in the Industry Sean V. Bradley is one of the few success stories that represents the small percentage of minorities in the automotive industry, and it's reassuring he can find a figure worthy of the Millionaire Car Salesman's recognition! This week, Sean meets with Crissy, The Car Fairy, Burton. The team tackles topics that allow the listeners to think outside of the box with their marketing strategies, and using social media platforms as your number one tool of access! About Crissy Burton  Crissy Burton is based out of Indianapolis, Indiana, and has surpassed many of her colleagues in just a span of five short years. In one month alone in 2021, Crissy was proud to have sold 73 units! That brought in a total gross profit of $182,000 for her dealership! The Car Fairy generates her own ups and potential customers by Instagram and Facebook Market pages that she has created.  She believes in using paid advertising to help spread her name, but a prominent presence on social media can cut your ad budget by more than half! Minority Automotive Representatives  Resources Dealer Synergy & Bradley On Demand: The automotive industry's #1 training, tracking, testing, and certification platform and consulting & accountability firm. The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today! The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes. For more interactivity, join The Millionaire Car Salesman Club on Clubhouse. Win the Game of Googleopoly: Unlocking the secret strategy of search engines. The Millionaire Car Salesman Podcast is Proudly Sponsored By: VinCue: In addition to being built by dealers for dealers, VinCue is an All-In-One Digital Platform.  At the end of the day, it can help your Dealership! AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars. Dealer eProcess: Specializing in responsive websites.  Without a doubt, DealereProcess.com is the auto industry's leading custom website provider. CarNow: Sell more cars now!  Not only is CarNow.com. the market leader in tailored digital solutions, but they are built to help dealers sell more cars.

In one day, every person is gifted with 86,400 seconds to be able to utilize in their favor. What you prioritize in your day directly influences your current results, and your current results are a direct reflection of how you spend your time. Do not focus on time management. Using the time matrix, you will find that you need to focus on time maximization and organization of your daily life will advance you further to your goals rather than just managing your time. Some might argue that time maximization and time management are synonymous, but they would be incorrect. To manage your time is to simply control it, but to maximize time is using every single second to your advantage, and bring you one step closer to your goals. How busy a person is does not establish their level of achievements or status of results. Time is money, and no one wants to throw money away. While money is everlasting and replaceable, time is not. During this week's special episode, Karen Bradley takes over as the host for the Millionaire Car Salesman Podcast. As a featured guest speaker for the National Association of Minority Automobile Dealers (NAMAD), Karen Bradley leads a workshop that is all about time maximization and optimization to earn results in the goals you set! In eight simple steps, Karen Bradley has created a philosophy that helps prioritize obligations, and turn them into calculated accomplishments. Karen Bradley is the Chief Executive Officer of Dealer Synergy, the automotive industry's #1 training, tracking, testing, and certification platform and consulting & accountability firm. With 14 years of experience in the automotive industry under her belt, Karen Bradley is also a certified trainer and facilitator for the Franklin Covey company. At the same time that she is the Co-Founder of the Internet Sales 20 Group, Mrs. Bradley is recognized by the National Speakers Association. Her expert skills in public speaking rewarded her a nomination in 2015 as one of the top 100 Leading Women in the North American Auto Industry, by Automotive News. Lastly, Karen Bradley is the owner of 11 other companies, thus making her the perfect candidate to teach about maximizing time to your best ability. The Millionaire Car Salesman Podcast is Proudly Sponsored By: VinCue: In addition to be built by dealers for dealers, VinCue is an All-In-One Digital Platform.  At the end of the day, it can help your Dealership! AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars. Dealer eProcess: Specializing in responsive websites.  Without a doubt, DealereProcess.com is the auto industry's leading custom website provider. CarNow: Sell more cars now!  Not only is CarNow.com. the market leader in tailored digital solutions, but they are built to help dealers sell more cars. Resources  Dealer Synergy & Bradley On Demand: The Automotive Industry's #1 Training, Tracking, Testing, and Certification Platform and Consulting & Accountability Firm The Millionaire Car Salesman Podcast: is the #1 Resource for Automotive Sales Professionals, Managers, and Owners.  Also, join The Millionaire Car Salesman Facebook Group today! The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes. Join The Millionaire Car Salesman Club: on Clubhouse Win the Game of Googleopoly: Unlocking the Secret Strategy of Search Engines

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Dealerships tend to spend tens of thousands of dollars on their advertising and marketing strategies per month, yet utilize that budget on antiquated avenues to reach more consumers. What if we told you that you could cut that marketing spend up to 50%, and still sell the same amount, if not more? By investing in your second largest expenditure (advertising and marketing) more strategically, you can save up to hundreds of thousands of dollars yearly. Dealer Principals should have a budget that is allocated towards their social media advertising amenities like human resources, organic, and paid advertising. The Millionaire Car Salesman Presents: Get the Most Out of Social Media Tools with Automotive Retail Head of Facebook: Bob Lanham This week's episode of the Millionaire Car Salesman Podcast, Sean V. Bradley and L.A. Williams was accompanied by Lauren Robinson, the Digital Marketing Assistant of Dealer Synergy, as a special host. The trio was able to discuss successful advertisement budgeting with the Automotive Retail Head of Facebook, Bob Lanham. This useful conversation revealed what Dealer Principals lack in their dealerships, and what they can do to save time, money, and possibly their business. About Bob Lanham Bob Lanham began his legacy in the automotive industry in 1997 where he worked as a commission only car salesman at Toyota of Sarasota. In a matter of three years at Toyota of Sarasota, Lanham was able to conquer the titles of the F&I Manager and Internet Manager.  With his focus in media marketing and internet sales, Bob Lanham moved on to work at international companies like Microsoft, Yahoo, Hulu, and Shazam. For the past six years, Bob has been able to use his knowledge of the automotive industry as a strong asset to the Facebook team. The head of a multi-billion dollar vertical manages the platform that reaches up to 178 million people daily for automotive industry updates, tips, guidance, and marketing strategies. Social Media Resources Dealer Synergy & Bradley On Demand: The automotive industry's #1 training, tracking, testing, and certification platform and consulting & accountability firm. The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today! The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes. For more interactivity, join The Millionaire Car Salesman Club on Clubhouse. Win the Game of Googleopoly: Unlocking the secret strategy of search engines. The Millionaire Car Salesman Podcast is Proudly Sponsored By: VinCue: In addition to being built by dealers for dealers, VinCue is an All-In-One Digital Platform.  At the end of the day, it can help your Dealership! AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars. Dealer eProcess: Specializing in responsive websites.  Without a doubt, DealereProcess.com is the auto industry's leading custom website provider. CarNow: Sell more cars now!  Not only is CarNow.com. the market leader in tailored digital solutions, but they are built to help dealers sell more cars.

The Millionaire Car Salesman Full Episode Blog: From Car Salesman to Owner of Five Car Dealerships: Alex Flores More likely than not, most salespeople work hard to achieve the status of becoming a Dealer Principal, dealership owner, and/or General Manager one day. These roles aren't obtainable through just an application and interview process. To become a DP is not just glamour and wealth, but much rather a role of responsibility that takes years of experience to uphold. Education in multiple avenues pertaining to one job surely pays off, but becoming consistent with education makes all the difference. Training is not something you did, but what you do. The average salesperson will sell 9.6 cars monthly. At a comfortable pace, that's okay. However the goal is to be great, and change that 9.6 to 56! It is possible to increase your sales volume and change your job title, the question is how much work will you put in to see those numbers grow, and those titles change? On the Millionaire Car Salesman Podcast, prosperity and financial growth is always the main topic! On this week's episode, Sean V. Bradley and L.A. Wiliams gets to meet with “The Car Guy”, Alex Flores. During their sit-down, the trio talk about the worth of constantly training your automotive sales team, how accountability pays off in your dealership, and what the process is like to become a Dealer Principal. About Alex “A Flo” Flores  Alex Flores is 28 years into the car game, and is not letting up any time soon. Since the start of his career in 1993, Flores has climbed his way up to being the owner of five car dealerships in the Southwest region of the U.S.  In 1985, an earthquake forced Flores from his home in Mexico to the United States. With no idea where to turn or place to go, Alex Flores worked cleaning and serving jobs until he found an opportunity as a car salesman from a regular customer. Since then, Alex Flores worked hard and became the Dealer Principal of Seguin Chevrolet in 2019 where he changed the 50 units they sold monthly to 500! Dealer Principal Resources  Dealer Synergy & Bradley On Demand: The automotive industry's #1 training, tracking, testing, and certification platform and consulting & accountability firm. The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today! The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes. For more interactivity, join The Millionaire Car Salesman Club on Clubhouse. Win the Game of Googleopoly: Unlocking the secret strategy of search engines.  The Millionaire Car Salesman Podcast is Proudly Sponsored By: VinCue: In addition to being built by dealers for dealers, VinCue is an All-In-One Digital Platform.  At the end of the day, it can help your Dealership! AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars. Dealer eProcess: Specializing in responsive websites.  Without a doubt, DealereProcess.com is the auto industry's leading custom website provider. CarNow: Sell more cars now!  Not only is CarNow.com. the market leader in tailored digital solutions, but they are built to help dealers sell more cars.

The Millionaire Car Salesman Full Episode Blog: How To Build An Automotive Business Development Center (BDC) That Actually Works Training your team in areas like automotive BDC, CRM, and effective marketing procedures is strategic, yet very rewarding. From your customers, salespeople, and managers of the dealership, everyone shows out on top when they have the tools for success guiding the way! Most Dealership GMs and DPs can find training a staff to be strenuous, and financially draining. However, it doesn't have to be, especially when you're placing money and time in the proper avenues. Higher grossing in your dealership begins with confident salespeople that are reinforced with reliable procedures and products.  The Millionaire Car Salesman Podcast Presents: Optimize the Full Potential of Your Dealership's BDC with Sean V. Bradley, CSP As a featured guest speaker for the National Association of Minority Automobile Dealers (NAMAD) virtual conference, Sean V. Bradley leads a workshop that is all about building and maintaining an Automotive Business Development Center (BDC) properly! With all of the issues that come to surface at a dealership, Automotive BDC shouldn't be at the top of that list. About Sean V. Bradley, CSP Sean V. Bradley is an automotive internet sales and BDC expert with more than 20 years of experience under his belt. Through his company, Dealer Synergy, Bradley has been able to generate over $1.3 billion in additional revenue for approximately 150,000 automotive professionals during his tenure. While being proud to say that he is internationally recognized in four countries and over 3,500 dealer rooftops, Sean V. Bradley is an eight time winner of the Dealer's Choice Award for Best Automotive Internet Sales Trainer. Sean is not only an Amazon bestselling author to Win the Game of Googleopoly, but is also a FranklinCovey certified trainer and facilitator, and member of the National Speakers Association. Automotive BDC Resources Dealer Synergy & Bradley On Demand: The automotive industry's #1 training, tracking, testing, and certification platform and consulting & accountability firm. The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today! The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes. For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.Win the Game of Googleopoly: Unlocking the secret strategy of search engines. The Millionaire Car Salesman Podcast is Proudly Sponsored By: VinCue: In addition to being built by dealers for dealers, VinCue is an All-In-One Digital Platform.  At the end of the day, it can help your Dealership! AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars. Dealer eProcess: Specializing in responsive websites.  Without a doubt, DealereProcess.com is the auto industry's leading custom website provider. CarNow: Sell more cars now!  Not only is CarNow.com. the market leader in tailored digital solutions, but they are built to help dealers sell more cars.

The automotive industry is not unaccustomed to the Wall Street privilege corporate America uses to control some of the greatest influencers in the field. People of color have had nearly a 40 year disadvantage within the ownership department of the dealership business.  With approximately 18,000 new car dealerships throughout the United States, 1,250 are operated and owned by minorities. The 6% of minority owner representation in dealerships does not compare to 30% of buyer representation in 2021. The possibility of raising those numbers can be exceptionally high, however channeling attention into the proper areas of your dealerships must be systematic. This process begins with having fair accessibility, fair opportunity, and fair capital regulation  The Millionaire Car Salesman Podcast Presents: Interviewing the President of National Association of Minority Automobile Dealers (NAMAD) & the Dealer Principal of Nissan Bowie  With an insightful kick start to the week, Sean V. Bradley and L.A. Williams shares time and tips with the President of the National Association of Minority Automobile Dealers (NAMAD), Damon Lester. The three of them stress the idea of having an end in mind goal to achieve market domination. Whether it be on the showroom floor, or internet sales, the objective to working these deals are to set yourself up to experience long term success.  About Damon Lester While being the head honcho at the nation's leading minority advocacy organization for the automotive industry, Damon Lester is the Dealer Principal for Nissan of Bowie. Lester has over 15 years of experience within the automotive industry, and has been recognized at the national level with awards from The Otis and Rosie Brown Foundation's ExtraordinaryIS in 2019, and Real Times Media's Vanguard in 2017. Ownership of one of the top dealerships in Maryland is one of his many accolades that makes him the best man for salesman advocacy. The Millionaire Car Salesman Podcast is Proudly Sponsored By: VinCue: In addition to being built by dealers for dealers, VinCue is an All-In-One Digital Platform.  At the end of the day, it can help your Dealership! AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars. Dealer eProcess: Specializing in responsive websites.  Without a doubt, DealereProcess.com is the auto industry's leading custom website provider. CarNow: Sell more cars now!  Not only is CarNow.com. the market leader in tailored digital solutions, but they are built to help dealers sell more cars.

Grant Cardone, or better known as “Uncle G”, never ceases to amaze his audiences with his knowledge of automotive sales training, and marketing one's brand to establish a solid foundation for success! As the CEO and Founder of Cardone Enterprises, the multi-billionaire has found his way to the top of the food chain in the marketing industry from the deepest financial, and spiritual hole any person could find themselves in. As a man about his business and family, Grant Cardone managed to accomplish every life goal he has set out to tackle since the start of his 35+ year legacy. During this week's enlightening episode of the Millionaire Car Salesman, Sean V. Bradley and L.A Williams are accompanied by co-hosts Joe Kalitz, and Roy Davila to shed some in-house secrets on how to improve your automotive sales.  Grant Cardone joined in on the Clubhouse session to talk about the lessons he has learned along the way to his successful enterprises. Who better to offer some tricks of the trade than the internationally recognized, Grant Cardone? Cardone let's everyone in on the good, the bad, and the ugly sides of the competitions within the marketing industry. About Grant Cardone As an eight-time author, and creator of 21 best selling business programs, Grant Cardone has exemplified how following the money will only return your end in mind goals. Over the past few decades, Cardone has not only become the CEO and/or partner of seven private companies, but is also the author and founder of the 10x Rule. His sales training ranges from automotive sales, real estate, and investing strategies through his platforms of Cardone On Demand, Cardone University, and Cardone Capital just to name a few.  Cardone's dark past of habitual drug use, bankruptcy, and rehabilitation treatment was completely turned around when he conquered titles such as Forbes Magazine's number one marketer, the world's top ten most influential CEOs, and Discovery Channel's season two star of Undercover Billionaire. Time Management and Automotive Sales Training Resources  Dealer Synergy & Bradley On Demand: The Automotive Industry's #1 Training, Tracking, Testing, and Certification Platform and Consulting & Accountability Firm The Millionaire Car Salesman Podcast: is the #1 Resource for Automotive Sales Professionals, Managers, and Owners.  Also, join The Millionaire Car Salesman Facebook Group today! The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes. Join The Millionaire Car Salesman Club: on Clubhouse Win the Game of Googleopoly: Unlocking the Secret Strategy of Search Engines The Millionaire Car Salesman Podcast is Proudly Sponsored By: VinCue: In addition to be built by dealers for dealers, VinCue is an All-In-One Digital Platform.  At the end of the day, it can help your Dealership! AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars. Dealer eProcess: Specializing in responsive websites.  Without a doubt, DealereProcess.com is the auto industry's leading custom website provider. CarNow: Sell more cars now!  Not only is CarNow.com. the market leader in tailored digital solutions, but they are built to help dealers sell more cars.

Full Blog: Techniques To Close More Car Deals: Car Sales Tips That Work Selling cars at a dealership can be very simple, but it can also be very hard. The difference between the two falls on the car salesman and the automotive sales training they have received. It comes down to having the best techniques to close more car deals. The best car sales tips that work starts with the beginning of the process.  If you want to sell more cars, you need to properly qualify the customer. This week, Sean V. Bradley, CSP talks about the art of the sale. As the President of Dealer Synergy with over 22 years experience in the automotive industry, Sean is the best in the industry.  While Sean is highly skilled on how to close car deals, he was once mentored by a great GSM.  Today, that mentor is his guest. About Charlie Kearns Charlie Kearns has 39 years experience in the automotive industry, with the last 34 years in a GSM or GM position. Currently, he is the the General Sales Manager at Sansone Jr's Windsor Nissan in East Windsor, NJ. Charlie Kearns specializes in many areas of the auto industry. Most notably, he is known for how recruits, teaches, and motivates sales staff to achieve maximum productivity. In fact, Sean V. Bradley, CSP attributes some of his selling porous to Charlie's mentorship.  Charlie is excellent at building his team because he doesn't tell his team what to do, he shows them.  Additionally, he simplifies the car sales process and is always prepared. Free Resources To Help You Close More Car Deals  Dealer Synergy & Bradley On Demand: The Automotive Industry's #1 Training, Tracking, Testing, and Certification Platform and Consulting & Accountability Firm The Millionaire Car Salesman Podcast: is the #1 Resource for Automotive Sales Professionals, Managers, and Owners.  Also, join The Millionaire Car Salesman Facebook Group today! The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes. Join The Millionaire Car Salesman Club: on Clubhouse Win the Game of Googleopoly: Unlocking the Secret Strategy of Search Engines The Millionaire Car Salesman Podcast is Proudly Sponsored By: VinCue: In addition to be built by dealers for dealers, VinCue is an All-In-One Digital Platform.  At the end of the day, it can help your Dealership! AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars. Dealer eProcess: Specializing in responsive websites.  Without a doubt, DealereProcess.com is the auto industry's leading custom website provider. CarNow: Sell more cars now!  Not only is CarNow.com. the market leader in tailored digital solutions, but they are built to help dealers sell more cars.

Full Episode Blog: Vehicle Buying Center: Buy 100+ Cars A Month From The Public The inventory crisis is affecting car dealerships across the nation. However, there are dealerships that sell more used cars and hold more gross during the used car inventory shortage. That is because they have a Vehicle Buying Center (VBC). Working with Dealer Synergy and VinCue, automotive dealers have a used car acquisition strategy to buy 100+ cars each month from the public. Sean V. Bradley, CSP makes it a mission to stay on the cutting edge of the automotive industry. As such, he partners with dealers and technology companies that put car dealerships first. This week, Sean gives a presentation on how to acquire used cars during an inventory crisis, resulting in the ability to sell more used cars.    Who better to join him than Danny Zaslavsky.  Sean & Danny are the Vehicle Buying Center pioneers. Utilizing VinCue's revolutionary technology and Dealer Synergy's HR services, on-site and virtual training, and CRM setup, Country Hill Motors successfully buys over 100 cars each month from the public. Free Resources On The Vehicle Buying Center The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today! For more interactivity, join The Millionaire Car Salesman Club on Clubhouse. Win the Game of Googleopoly: Unlocking the secret strategy of search engines. The Millionaire Car Salesman Podcast is Proudly Sponsored By: VinCue: In addition to be built by dealers for dealers, VinCue is an All-In-One Digital Platform.  At the end of the day, it can help your Dealership! AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars. Dealer eProcess: Specializing in responsive websites.  Without a doubt, DealereProcess.com is the auto industry's leading custom website provider. CarNow: Sell more cars now!  Not only is CarNow.com. the market leader in tailored digital solutions, but they are built to help dealers sell more cars.

Full Episode Blog: Techniques To Sell Cars On Social Media: Strategy & Content You are missing the boat if you do not have a social media strategy! The top sales associates all have one thing in common: they sell more cars because they sell cars on social media. They sell cars on Facebook, they sell cars on Instagram, and they sell cars on YouTube! Additionally, they invest in social media management tools to keep them organized. Sean V. Bradley, CSP, and L.A. Williams talk about social media. Social media is the #1 form of communication. More importantly, they have worked with sales associates that sell more cars from social media alone than the average sales associate does total. While Sean and L.A. are social media superstars, their guest is a social media selling expert. Brandon Cogozzo has found the social media strategy that can elevate any car salesman or dealer’s online presence. About Brandon Cogozzo Brandon Cogozzo loves social media. In fact, he is fascinated by it. As such, he is the Social Media Manager at Mercedes Benz of Fort Mitchell, in Fort Mitchell, Kentucky. From content creation to navigating the back end of social media, he manages the social media for 27 stores. Also known as Brandon “Cargozzo” on Instagram, Brandon always had a passion for cars. However, he was led to this career by accident. Following his passion for both cars and social media, he had a post get over 3 million impressions. Eventually it was reposted by Mercedes Benz. Since then, he followed his calling and has become a social media maven. Show Notes: Automotive Social Media Strategy: Understand Your Platforms When utilizing social media to brand and market yourself, it is important to understand each platform. Each social media platform has its own pros and cons. Understanding what each platform is best at is critical. Brandon’s strategy for each social media platform is different. He uses each platform for what it is best at. He then customizes his content strategy for each site. Additionally, Brandon suggests that you need to focus on the demographics of each social media medium. This will help you tailor your content for each platform correctly. Customizing your message to your audience is just as important to social media as it is any other form of communication. You want to make sure you deliver to proper message through the best medium. As a result, you are more likely to reach the right potential customers and sell more cars. How To Sell Cars On Instagram Instagram is the perfect place for content creation. Brandon approaches Instagram as a way to pull people into the brand. First, he understands the appeal of the brand. Then he creates content that sets the brand up as an authority, or what they are best at. As a result, people start to view his content, and the product starts to sell itself. How To Sell Cars On YouTube 70% of viewers bought from a brand after seeing it on YouTube. With this in mind, it would make a lot of sense to advertise yourself and your brand on YouTube. While it makes sense to have sales related content on your YouTube channel, it is not necessarily the best way to drive traffic. Brandon suggests that you should use your YouTube account to continue interactions with customers. The car buying experience doesn’t stop when the car is off the lot. You can gain repeat, new, and referred customers if you stay at the top of their minds. Additionally, Brandon has found significant success by creating tips and tricks to help customers with their car. First, you can start by making videos about commonly asked questions for different models. Then, you can then create a playlist for that model. From there, customers can view it whenever they need to. Not only will this help keep you in the mind of your customers, but it will also put you in the minds of other customers of the brand. Social Media Management Tools Managing multiple accounts on multiple social media platforms can become hectic. As a result, there are different technologies available. These tools will not only help you and your dealership schedule content, but also help you stay organized. By using these tools, you can take you and your dealership to the next level. Sell Cars On Facebook With Facebook Business Suite Brandon uses Facebook Business Suite to manage his Facebook and Instagram accounts. One of the features he enjoys most is the scheduling tool. Especially because it allows him to manage his time effectively. By using the Facebook Business Suite, Brandon can schedule important posts as far as a year in advance. Additionally, it has tools that help you reply to customers’ comments and DMs. Other Tools To Manage Social Media Posts While there are many benefits to the Facebook Business Suite, it unfortunately only manages Instagram & Facebook. However, there are many different full service social media management tools available on the market. Additionally, there are programs like HootSuite that can allow you to manage all of your social media accounts through one system. Social Media Strategy: Content Creation Sell More Cars Through Emotional Appeal The message and tone of your content is important to your social media marketing. This is because there is a lot of content on social media. In addition to the amount of content, attention spans are also at an all-time low. If you want to Sell more cars using social media you need to cut through the clutter and stand out to your clients. Brandon accomplishes this by creating content with emotional appeal. You need to make a person feel something when they see your content. No matter what the feeling is, they’re more likely to remember your brand when emotion is involved. Car Sales Social Media Strategy: Less Is More Just as posting to social media is important, so too is how much and how often. When posting to any social media, it is better to practice the quality over quantity theory. Having three thought-out and well-produced posts is better than having 12 good posts. Not only do you want great content, but you also need to spread your posts out. For example, if you have 12 high-quality posts, but posted at the time, the result can be negative. The customer will feel overwhelmed by this and unfollow you. Simply put, if you are going to spend time on quality content, spread out the time with which they will be posted. Best Practices To Sell Cars On Social Media Without a doubt, Brandon has a significant amount of experience utilizing social media. However, he had to go through a series of trials and errors to find the right mix. As a result, he discovered the do’s and don’ts, and shares his tips on how to sell cars on social media. How To Sell Cars On Social Media Tip 1 The camera you use is just as important as the picture you are taking. Brandon suggests that you should use the camera on your phone. Additionally, he recommends using an iPhone, as he has experienced better quality. Along with quality, Brandon also feels that the picture looks more authentic with an iPhone camera. However, keep in mind that some photos don’t translate across brands. Sell Cars On Social Media Tip 2 Quality is important when it comes to any type of marketing. One of the simplest things you can do to increase the quality is to clean your camera’s lens. Especially when using a phone to take the pictures. If the photo is blurry or distorted, it will likely be less pleasurable for the consumer. Sell Cars On Social Media Tip 3 Having clean and quality content and photos is a great starting point. In addition to this, Brandon suggests editing your photos. There are many different free editing tools available. They will allow you to upgrade your images. Not only can you add effects to your photos, you can also brand them to yourself. It is important that you don’t over edit your photos. Your editing should enhance the photo, not deter from in. Doing so will likely cheapen your brand. Sell Cars On Social Media Tip 4 When taking photos of any vehicle for any reason, you must do so correctly. You do not want to be too far from the vehicle. However, you do not want to be too close either. You want the entire vehicle in the frame. Essentially, don’t cut off half of the car in photos. Be sure the vehicle is the primary focal point. Don’t cut off parts of the car in your photos because you are too close. This can lead customers to believe there is something wrong with the car or that you didn’t put a lot of effort into the work. Additionally, don’t be too far away from the vehicle. This can draw attention away from the vehicle or have distracting items in the background. More About the Millionaire Car Salesman Podcast's Hosts & Guests Sean V. Bradley | L.A. Williams | Brandon Cogozzo Resources To Help You Sell More Cars On Social Media Dealer Synergy & Bradley On Demand: The Automotive Industry’s #1 Training, Tracking, Testing, and Certification Platform and Consulting & Accountability Firm The Millionaire Car Salesman Podcast: is the #1 Resource for Automotive Sales Professionals, Managers, and Owners. Also, join The Millionaire Car Salesman Facebook Group today! The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top. Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes. Join The Millionaire Car Salesman Club: on Clubhouse Win the Game of Googleopoly: Unlocking the Secret Strategy of Search Engines The Millionaire Car Salesman Podcast is Proudly Sponsored By: VinCue: In addition to be built by dealers for dealers, VinCue is an All-In-One Digital Platform. At the end of the day, it can help your Dealership! AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars. Dealer eProcess: Specializing in responsive websites. Without a doubt, DealereProcess.com is the auto industry’s leading custom website provider. CarNow: Sell more cars now! Not only is CarNow.com. the market leader in tailored digital solutions, but they are built to help dealers sell more cars.

Full Episode Blog: Sell More Cars At A Dealership: Experience Is The New Brand Experience is the new brand! While customers are buying cars, it isn’t the only thing they are buying. Customers buy experience. In order to sell more cars, you must out experience the competition, whether it is in person, online, or through your Automotive Internet Sales Department. So, what type of experience are you giving? This week Sean V. Bradley, CSP, and L.A. Williams discuss how to sell more cars at a dealership. More importantly, they dive deep into experience. The customer experience is one of the most powerful influences. Additionally, the experience will determine where a customer will purchase their next vehicle. Joining Sean and L.A. is Tim Cox. Tim discusses how experience is the new brand. As we all know, most consumers start their process online. So the digital experience must meet their wants and needs as well. About Tim Cox Tim Cox is the co-founder and current senior vice president of sales for CarNow. CarNow is the market leader in tailored digital solutions built to help dealers sell more cars. Tim has come a long way since he started his career in the automotive industry at the age of 17. He has held virtually every position in a dealership. However, he attributes a lot of his success to his team at CarNow. In addition to his work at CarNow, Tim also has a podcast, Tim Talks. In his podcast, he shares what he has learned with other automotive professionals. He has a pure passion for the automotive industry and a strong desire to help automotive. Show Notes: How to Sell More Cars At A Dealership: Out-Experience The Competition Experience Is The New Brand “Experience is the new brand. Out experience the competition”- David Cane Experience is one of the reasons why people are buying cars online. The dealerships that have fully embraced digital retailing are not selling cars online. Instead, they are selling an experience online. They tailor their online experiences to win the favor of consumers. The same can be true of your dealership if you have not fully embraced digital retailing. The focus needs to be shifted to the online experience. Not only does it have to be just as good as your in person experience, but it should be better. No matter how the customer chooses to interact, they need to be met with an experience to remember. This will turn your customers into raving fans, and raving fans will generate more referrals. Understanding Your Customer “99 of 100 automotive shoppers begin their purchase journey expecting it to be a “hassle” driven in large part by their experience”- DrivingSales. While understanding the experience dilemma is part of the problem, it is not the only thing to consider. You must also understand your customer. One of the main reasons customers want an online experience is because they have a mistrust of car salespeople. They want a different way to purchase a vehicle due to their past experiences. Additionally, consumers are shopping online more than ever due to the recent pandemic. While they still have vehicle needs, they also have safety concerns. The COVID 19 pandemic not only added to their need for a better online experience, but also forced dealerships to enter this new way of business as well. Understanding Your Experience Once there is an understanding of the customer and the importance of their experience, dealerships must then look internally. Dealerships sell cars every day. It is like the back of their hand. However, for the customer, it is a purchase that is typically made every 3 – 11 years. More importantly, for many people, it is the second biggest purchase in their life. With this in mind, the experience should feel as special as it is to them. The first step to understanding your experience is understanding where you rank on your customers’ concerns. To start, a management meeting should be held to go through the list. List what the customers’ concerns are and what your dealership is doing to meet those needs. Then, brainstorm on what the dealership can do to further meet their wants and needs. Sell More Cars By Making Your Dealership Special What makes you special to the population as a whole, however, is only half of the battle. The other half dives deep into the demographics and situation of the customer. Why should the LBGT community buy from you? Why should law enforcement buy from you? More importantly, females influence more than 85% of all car purchases, so why should they buy from your dealership? By conducting a SWOT analysis, car dealerships can create a process to give a special experience to everyone. From there, dealerships need to train their employees. The employees need to understand the mission. They need to personify it. Additionally, the staff needs to be able to take the vision and mission, and translate it into an unforgettable experience for the customer. This will not only make the experience unforgettable, but also the sales associate. How to Sell More Cars: Dealership Website Sell More Cars By Branding Your Experience Once the problem has been identified, with a solution created, dealerships need to spread the message. Tim expresses the importance of branding your online and physical dealership. The experience needs to spread across your brand. In addition to your website and social media, the experience should be included in all other forms of marketing. Your Website Is The First Experience Last week’s episode of the Millionaire Car Salesman featured David DiPasquale. He spoke about the importance of optimizing your website. Your website is part of your brand, and with most consumers starting their purchase online, it is their first experience with your dealership. The website needs to be user-friendly and cater to the customer’s needs. A good way to do so is to utilize tools, such as digital retailing, to enhance their experience. Then, utilizing the CRM and the information on hand, dealerships should tailor the experience to the customer. Your Team Carries Out The Experience In addition to the online experience, automotive dealerships need a properly staffed team. Jared Rowe, the CEO of AutoWeb, spoke about this importance on The Against All Odds Radio Show. The dealership’s employees will add to the customer experience. Dealerships need to hire and train the right people to provide this experience. Jared speaks about two main qualities during his interview. First, they have to be a good person. Next, they have to be useful. This concept not only applies to the dealership, but also towards the customer as well. Sell More Cars By Through Customers’ Great Experiences Once you have created a great experience, online and in person, you will start to gain traction. However, you shouldn’t stop there. Dealerships need assistance from their fully satisfied customers. The sales staff should have customers create a video review of the dealership. While written reviews are good, video testimonials are received better. The best practice for conducting the video review is to complete it while the customer is still at the dealership. Then, post the video to your YouTube and social media accounts to spread the message. Resources To Sell More Cars At A Dealership By Selling Experiences Dealer Synergy & Bradley On Demand: The Automotive Industry’s #1 Training, Tracking, Testing, and Certification Platform and Consulting & Accountability Firm The Millionaire Car Salesman Podcast: is the #1 Resource for Automotive Sales Professionals, Managers, and Owners.  Also, join The Millionaire Car Salesman Facebook Group today! The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes. Join The Millionaire Car Salesman Club: on Clubhouse Win the Game of Googleopoly: Unlocking the Secret Strategy of Search Engines The Millionaire Car Salesman Podcast is Proudly Sponsored By: VinCue: In addition to be built by dealers for dealers, VinCue is an All-In-One Digital Platform.  At the end of the day, it can help your Dealership! AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars. Dealer eProcess: Specializing in responsive websites.  Without a doubt, DealereProcess.com is the auto industry’s leading custom website provider. CarNow: Sell more cars now!  Not only is CarNow.com. the market leader in tailored digital solutions, but they are built to help dealers sell more cars.

Full Episode Blog: Automotive Internet Sales: Website, SEO, & Digital Retailing The up bus is no longer pulling up to your dealership.  The Internet is the new showroom.  Words spoken so many times by Sean V. Bradley, CSP and L.A. Williams.  Today they dive deep into the world of automotive internet sales.  More specifically, car dealership websites. Their guest, David DiPasquale, is the GM of Northtown Lexus.  Their website is powered by Dealer eProcess and is a powerful tool for the dealership.  Exploring the site, Sean praises Dave and Dealer eProcess for the customized site and advanced SEO practices. About David DiPasquale David DiPasquale has been in the automotive industry for 34 years.  For the past 25 years, he has been the General Manager at Northtown Lexus.  Located in upstate NY, just outside of Buffalo, NY, Northtown Lexus is a single point location that is a part of a large automotive group. Dave started working for his automotive group 34 years ago at their Lexus Dealership. Shortly after he transitioned to a sales associate, he became a top producer.   David was hesitant to move to the management side of the business, as is the case with most top producers.  Eventually, he became a sales manager.  This was followed with becoming a used car sales manager, which ultimately led to his position of GM. Find Out Why Most Automotive Dealership Websites Are Underperforming & Have Bad SEO Automotive Internet Sales Training Training and self-education is vital to the success of automotive sales professionals.  Over the years, David has taken many different automotive sales training courses.  Additionally, he joined 20 groups to further train and develop.  Most notably, however, Dave’s automotive group has a corporate psychologist. Automotive Internet Sales Mindset The corporate psychologist works with every manager at his auto group.  The psychologist not only helps with communication, but also helps with intensity and control.  Dave and the team really enjoy their time working with the corporate psychologist.  They attribute it to opening the lines of communication. “You have to keep moving forward or you’re going to lose your seat.” – David DiPasquale Automotive Internet Sales: Website & SEO Your Dealership Is Your Showroom The Internet is the new showroom and is significantly important to a dealership’s business.  More importantly, the dealership’s website is the new showroom.  Not only is it the main lead generation tool, it is only the highest converting. David’s website is powered by Dealer eProcess.  Dealer eProcess is more of a boutique provider.  Noteably, Dave really enjoys that he knows everyone on a first name basis.  Additionally, he knows their phone numbers and doesn’t need to use a 1-800 number.  Automotive Internet Sales: Your Website Should Not Be A Cookie Cutter Approach One of the things Dave really enjoys about Dealer eProcess is the performance.  Dave averages 12,000 unique visitors per month during peak times.  Additionally, he has a low bounce rate.  Most impressive, however, is how long visitors are on his site.  The average visitor is on his website for four minutes and 20 seconds. This is because Dealer eProcess does not use a cookie cutter approach.  This is the problem with most OEM websites.  They use a cookie cutter approach with the same content.  As a result, dealerships experience a high bounce rate. High Bounce Rate Equals Wasted Money A high bounce rate is never good.  It is even worse when PPC is a part of your strategy.  For example, if you had a $10,000 PPC budget and a 50% bounce rate, you would be hemorrhaging $5,000 in budget spend. This is why Dave spends so much time on his website.  He knows there are 2 showrooms, the physical and the digital.  While many dealers spend so much time on the customers at the store, Dave balances his approach.   He realizes that the backend of his website is the equivalent to his physical showroom.  While the customers in the showroom are important, so are the visitors to his website. Organic Listings Are Important Many car dealerships try to sell more cars online through PPC campaigns, but they completely ignore their SEO.  However, with the help of Dealer eProcess, Northtown Lexus owns their space organically.  In fact, they own more than just their space organically. While searching for Lexus vehicles in a town over 60 miles away, Northtown Lexus shows organically on the first page.  More importantly, they are the second dealership to rank organically in the sixth position. Automotive Internet Sales SEO: Own Your Market Organically Adding to this, Northtown Lexus owns the first page of Google in their own market.  On several searches in their backyard, they were the first organic listing.  Additionally, for many searches, they owned the first page.  Oftentimes, Northtown Lexus ranked for the first four positions. With the help of Dealer eProcess, Northtown Lexus has custom content and advanced SEO.  Simply put, basic SEO won’t cut it. As Sean Bradley puts it, “Its not just about who you can outspend, its out strategize.”   Advanced product pages, set up like landing pages, is one of the many ways Dave and Dealer eProcess accomplish this. While it changes from time to time, the strategy is to not spend a lot of money on PPC.  Rather, the strategy is to spend money on organic. Automotive Internet Sales Experience Video Content Dave mentions that you have to make the digital experience as close as possible to the in person experience.  One of the ways he accomplishes this is through video.  Northtown Lexus has a giant video library for each model they sell. The videos touch on everything they would show a customer in person.  One of their videos, How to Program Your Garage to Your Lexus has almost 100,000 views on YouTube.  These videos not only create a better customer experience, but also helps with organic rankings. Automotive Internet Sales Starts With The VDP When diving deeper, Dave has one of the nicest VDP’s on the Internet.  Since Dealer eProcess is not a cookie cutter website provider, everything can be customized.  Dave took this to hear with his VDP page. Dave’s VDP includes many different aspects.  First, there are two videos on every VDP.  Next are the vehicle awards and safety ratings.  Additionally, his VDP’s are integrated with the dealership’s Google reviews.  These are just a few of the custom items on his VDPs. Digital Retailing At Northtown Lexus, 20% of finance or leased deals use digital retailing.  As such, Dave worked with Dealer eProcess to create their digital retailing presence.  Their VDPs include not only the price, but also the payments.  From there, the customer can customize their payments to their needs. The process is quick and easy.  More importantly, it provides the consumer with the information they want and need.  The customer typically visits the dealership once.  If they want to test drive the vehicle first, two short visits is all it takes for them to purchase the vehicle. More About the Millionaire Car Salesman Podcast's Hosts & Guests Sean V Bradley | L.A. Williams | David DiPasquale Automotive Internet Sales Resources Dealer Synergy & Bradley On Demand: The Automotive Industry’s #1 Training, Tracking, Testing, and Certification Platform and Consulting & Accountability Firm.  Additionally, The Millionaire Car Salesman Podcast: is the #1 Resource for Automotive Sales Professionals, Managers, and Owners.  Also, join The Millionaire Car Salesman Facebook Group today! Also, The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  But, don’t forget to join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes. Next, join The Millionaire Car Salesman Club: on Clubhouse. Last, be sure to read Win the Game of Googleopoly: Unlocking the Secret Strategy of Search Engines. The Millionaire Car Salesman Podcast is Proudly Sponsored By: VinCue: In addition to be built by dealers for dealers, VinCue is an All-In-One Digital Platform.  At the end of the day, it can help your Dealership! AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars. Dealer eProcess: Specializing in responsive websites.  Without a doubt, DealereProcess.com is the auto industry’s leading custom website provider. CarNow: Sell more cars now!  Not only is CarNow.com. the market leader in tailored digital solutions, but they are built to help dealers sell more cars.

Full Episode Blog: Tips On How To Sell More Used Cars At A Car Dealership Do you want the tips on how to sell more used cars? You should, but do you know where to begin? The best automotive sales training will help you sell more cars.  However, you have to take things to the next step.  With the proper road to a sale, you can not only sell more cars through relationship selling, but also unlock the key on how to generate referrals. Sean V. Bradley, CSP and L.A. Williams dive deep into how to sell more cars.  More importantly, how to sell more used cars.  Not only do they share their tips and best practices, but their guest is a high performing used car salesman. Their guest, John H. Wilson, is a car salesman at an independent car dealership.  At Hampstead Pre-owned, John sold 59 cars in a single month.  Today, he shares his techniques on how to sell more used cars. About John H. Wilson John never saw himself working in the automotive industry.  Before he started to sell cars, he worked in the private security sector.  He eventually switched careers and became a sales associate at Hampstead Pre-Owned in Hampstead, Maryland.  John has been a car salesman for 2 ½ years. However, in that short amount of time he is selling more cars than most veterans. Because of his ambition, John strives to be the best.  Not only at  Hampstead Pre-owned, but everywhere.  With this in mind, he invests in himself. John sold 59 used cars in a single because of this investment.  He invests his time with automotive sales training in the Millionaire Car Salesman Facebook Group.  Additionally, he invests in personal and professional development by reading the right books. Show Notes: Preparation To Sell More Used Cars John didn’t start selling 59 used cars a month when he first entered the business.  Before John could do so, he had to properly train. Additionally, he focused on personal and professional development.  John also read books about overcoming his introverted tendencies. First, John read The Introverts Edge.  Not only did it help John find his edge, but it also helped him with his process.  Allowing him to look at his shortcomings, John found ways to work around them.  Additionally, he was able to understand what works well for him.  Lastly, it taught him hot to keep refining his process. In addition to The Introverts Edge, John also read Raving Fans.  Centered around people who went above and beyond, John developed customer service skills.  These skills helped him sell more used cars and generate more referrals through relationship selling. Automotive Sales Training To Sell More Used Cars In addition to his readings, John dove deep into automotive sales training.  In order to sell more cars, John knew he had to be prepared.  His favorite free automotive sales training resource is the Millionaire Car Salesman Facebook Group. Most notably, John’s biggest takeaway from the group was how to get more referrals. John didn’t stop there, though.  John understands that he must always be a student of his craft.  Not only did John study how to sell more cars, but knew he had to “do the leg work.” John trained on the dealership’s software, such as the CRM.  He also studied the inventory and pricing. Lastly, he compared his products against the competition to stay prepared. Relationship Selling Will Help You Sell More Used Cars Exceptional Customer Service What does exceptional customer service mean? According to John, it all falls down to listening.  You have to listen to your customer and understand their wants and needs.  From there, you have to find the right car. NADA data states that the main reason why people don’t buy cars is because of selection.  The sales person selected the wrong car! The car salesman is the guide. But, how can you guide your customer if you don’t have a detailed conversation with them. It all starts with listening, especially during your needs discovery. Sell More Used Cars Through Relationship Selling Johns starts his process with a conversation. To serve his customers, he gets to know them. He understands their needs. More importantly, he knows their wants.  However, the most important thing John does is make them feel comfortable. Through conversation, John builds common ground with the customer. Buying a car is stressful. As everyone should know, it is the second largest purchase the average person makes. Also, it is not a purchase that people make everyday.  By building a relationship with his clients, John relieves them of their stress and makes friends. The Road To A Sale Will Help You Sell More Used Cars Tips For A Better Needs Discovery & Problem Solving Process Getting to know your customer’s needs can be hard. The key is to make the process more conversational.  John avoids using yes or no questions.  Instead, he asks open ended questions.  While there are many questions, John asks these questions to get the ball rolling. “How did you find out about us?” “What car are you interested in?” “What made you interested in this car?’ Additionally, it is not just the questions you ask. You need to have follow up questions.  These follow up questions should not be just about the car.  They should also include things about their personal life. This helps to understand why they need the car. More importantly, it allows you to find common group and build rapport.  The needs discovery should be a conversation, where both parties are talking and listening. Relationship Selling Best Practices While John maintains control of the conversation, he allows the customer to have a sense of control as well. When your client feels like they are in control, their guard will eventually lower.  Moreover, they will not only be more comfortable with you, but also the process. Allow your customer to guide the conversation.  However, be prepared to steer things back to your process. Test Drive Tips & Advice The test drive is a great time to build upon your conversation from the needs discovery.  With this in mind, John continues the relationship building.  In fact, he doesn’t even talk about the car. It is simply about rapport and information gathering. John then uses this information to understand other parts of their process. For instance, if they reveal they have been at their job for 5 years, this is important. It could lead the conversation towards their financial situation.  Additionally, it will allow for better strategy when negotiating. Repeat Customers & Generating Referrals Is How You Will Sell More Used Cars Developing Raving Fans Starts With The Meet & Greet The key to generating referrals is to do everything right the first time.  It all starts with the meet and greet.  Next, you have to create an environment and experience the customer will enjoy. They will buy from you the first time if they like you, the car, and the dealership.  However, if they love you and the experience you created, they will not only be a repeat customer, but also a raving fan. Customer Testimonials Now that you have a raving fan, it doesn’t mean your job is done.  While many sales associates post pictures of their customers on social media, it is not the only way.  You must maximize this opportunity.  Especially while you have them front and center. The best way to seize the moment is through video customer testimonials.  If a picture is worth a thousand words, then a 60 second video is worth 1.8 million words. Imagine how powerful a library of raving fans telling everyone how great you are.  Additionally, think about how you could leverage those videos to help market yourself. Car sales is like having your own business, so it is important to advertise you and your brand.  Not only is this free advertising, but you can use it on social media and in referral emails. Use Your Relationships To Get More Referrals One of the reasons many sales associates don’t generate many referrals is because they don’t build relationships.  For those that do, they are likely to forget.  Additionally, they don’t save the information they gathered into the CRM to refer to later. Imagine how easy asking for a referral would be if you had this information at hand. Asking for a referral is easy.  In fact, when you have built value and a relationship, it is the easiest thing to do.  Furthermore, there will be times where you don’t even have to ask.  Your raving fans will simply send their friends and family to see you.  This is because you have become their “Car guy” or “Car Gal”. How To Ask For Referrals When you do have to ask for referrals, there is a process for that as well.  In the same way you perform a needs discovery, it all starts with the relationship.  You can’t just call your customers and ask them for business.  Instead, start asking them about them.  How are they doing?  How is the family?  Did they have any questions about their car? From there, you can then start to lead them down the path. Ask questions you already know the answer to. “Did you have a great experience with me?” You know the answer is a yes.  Next, ask if they know anyone that would enjoy the experience you provide.  “Would you trust me to sell cars to your friends and family?” Finally, you can now ask for the referral.  You have earned their trust and respect.  Additionally, you have earned the right to ask for a referral. John likes to ask in a much different way.  Once again leverage the relationship he had built.  “If you wouldn’t mind it would be a great service to me if you could write down the names of some friends and family that might like to do business with me.” Resources On How To Sell More Used Cars Dealer Synergy & Bradley On Demand: The Automotive Industry’s #1 Training, Tracking, Testing, and Certification Platform and Consulting & Accountability Firm The Millionaire Car Salesman Podcast: is the #1 Resource for Automotive Sales Professionals, Managers, and Owners.  Also, join The Millionaire Car Salesman Facebook Group today! The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes. Join The Millionaire Car Salesman Club: on Clubhouse Win the Game of Googleopoly: Unlocking the Secret Strategy of Search Engines The Millionaire Car Salesman Podcast is Proudly Sponsored By: VinCue: In addition to be built by dealers for dealers, VinCue is an All-In-One Digital Platform.  At the end of the day, it can help your Dealership! AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars. Dealer eProcess: Specializing in responsive websites.  Without a doubt, DealereProcess.com is the auto industry’s leading custom website provider. CarNow: Sell more cars now!  Not only is CarNow.com. the market leader in tailored digital solutions, but they are built to help dealers sell more cars.

Full Episode Blog: Interviewing The Owner of the #1 Volume Mitsubishi Dealer In The US Are you looking for the best car sales tips to help you sell more cars, hold more gross, and make more money?  The top sales associates not only market and sell themselves, but they also sell cars in service. With the right automotive sales training, branding, subprime & special finance deals, and the service drive are the best ways to do so. The Millionaire Car Salesman Podcast Presents: Interviewing The Owner of the #1 Volume Mitsubishi Dealer In The US This week, the Millionaire Car Salesman Podcast focuses on exactly that.  Sean V. Bradley and L.A. Williams talk to the owner of the #1 volume Mitsubishi dealership in the US.  Mike Dorazio built his automotive empire on those principles.  With proper automotive sales training, branding, and focusing on special finance, Mike has made waves in the automotive industry. About Mike Dorazio Mike Dorazio is the owner of Platinum Central Pennsylvania.  Mike started Platinum eight years ago with one employee on a 35 car lot.  Since then, he has grown from the 13 cars he sold each month.  Now, Mike has grown Platinum to four locations and sells over 400 cars each month.   Mike, a veteran of the United States Marine Corps, started selling cars when he left the service.  Quickly working his way up, he was eventually recruited to another store.  And, at the age of 32, Mike became the GM of a car dealership.  Mike also spent a short stint as a partner of a Ford dealership before leaving the industry completely to work on the banking side of the auto industry.  Mike spent almost 10 years working for Westlake Financial before taking the leap and become an owner of a car dealership. While Mike has experienced tremendous growth, he isn’t slowing down.  Mike has plans on adding a 5th location in the near future.  He believes that while he has had many accomplishments, they are in the past.   Simply put, he is looking for many more accomplishments in the future. Show Notes: Car Sales Tips #1: Automotive Sales Training & Education Is Important You have to constantly educate yourself.  Additionally, you must surround yourself with the right knowledge, education, and people.  You are not the smartest person in the room.  And, once you understand that, then you have to learn.   Mike does not consider himself anywhere near the smartest person in the room.  He has had many accomplishments, but those are behind him.  In order to have more accomplishments, Mike knows he has to continue to educate himself and surround himself with the people who will make him better. The moment you think you know everything.  The minute you have a closed mind.  When you start thinking you know it all and become a dictator.  That is when you will start to fail. Car Sales Tips #2: Branding – You Have To Market Yourself Learn as much as you can possibly learn.  Additionally, absorb everything you can possibly absorb.  Additionally, look at yourself as an industry.  Mike tells his team all the time to push yourself on social media.  He started this company with 35 cars.  He was heavy on social media and promoted himself and he now sells over 400 cars per month.  If every sales person marketed themselves in that fashion, that they are the brand, they would sell more cars. Car Sales Tips #3: Do Not Let Your Surroundings Affect You Do not get affected by your surroundings.  Bad managers, bad operations, bad inventory, bad situations, they can all easily affect you.  However, you must not let it get to you.  Sales associates do not need to rely on any of this.  They only need to rely on themselves.  Especially if they are their own brand.  Car Sales Tip #4: Build Leverage Through Your Brand Building your brand will give you leverage.  You are building leverage with everyone around you.  But, you have to also bring that leverage with you.  When you come to the table, bring that leverage.   If you are renegotiating your pay plan, bring that leverage with you.  Also, if you are in a job interview, bring that leverage with you.  Most importantly, if there is something happening at work that you don’t like, bring that leverage with you.   If you want to get to the next level, you need to have a brand and leverage.  Whether you want to become a GSM, GM, owner, or dealer group owner, this is where it all starts. Working the Service Drive is One of The Best Car Sales Tips! You Need to Sell Cars in Service NADA says that service customers are 7 times more likely to purchase a vehicle from the same place they service their car at.  The problem is that sales associates do not see it as an opportunity.  Not only is it an opportunity to build a relationship, but it will eventually turn into a sale.  People need to shift their mind on the way they approach a customer.  It needs to be a relationship based approach. The Benefits of The Service Drive is About Relationships The benefit is the relationship is going to lead the customer into buying a car off of you.  Offer service customers a cup of coffee or a bottle of water.  Also, ask them about their car.  “I see you are driving a 2018 Outlander.  Have you seen the new 22 Outlander.  I am not trying to sell you one, but did you want to come sit in one.  They just came out.” The Service Drive is About Relationships A lot of times the sales department separates themselves completely from service.  Ultimately, it means the sales department is ignoring the customers that are seven times more likely to buy from you.  Ignoring the service department is a mistake that will prevent everyone from selling more cars. It’s not just ignoring the customer relationship either.  If you want to be a great sales associate, service is your biggest resource.  The stronger your relationship with the service department employees, the people having contact with the customer, the more opportunities you will have. Special Finance & Subprime Deals is Another One of The Best Car Sales Tips! You Don’t Have To Sell Price Everyone today is in the price game; the race to the bottom.  However, the niche that is not being taken care of is subprime.  This is where the most opportunity lies.  Not just for growth, but also for gross profit. Special Finance Deals Take Work, But Subprime Customers Are The Best Why is the subprime market not a primary focus at other dealerships?  Because it is hard.  Everyone wants the easy deal.  Additionally, they do not want the “nightmare” subprime deal.  However, anything worthwhile in life is hard.  The same is true in the automotive industry. The hard deals.  The ones you have to grind out to get done.  Those are the best deals.  Not only in the gross profit on that particular deal though.  But also with acquiring the most loyal customers.   The loyalty and gratitude from subprime customers after taking them through that journey is significantly greater than prime customers.  Moreover, they will be the biggest advocates of the dealership, referring everyone they know to you. Special Finance Customers Do Not Mean Special Treatment Mike’s whole business was built upon the subprime market.  They always go to Platinum for their vehicle needs.  Essentially, Mike and his staff treat all customers the same.  From 380 credit scores to 800 credit scores, everyone receives the same treatment. Other dealerships treat subprime customers as “second rate” customers.   Additionally, other dealerships will broom them off the lot.  They won’t follow up with them.  Nor will they call them back.  This further drives Platinum’s repeat customer and referral sales. More About the Millionaire Car Salesman Podcast's Hosts & Guests   Sean V Bradley | L.A. Williams | Mike Dorazio    Resources For More Car Sales Tips & Automotive Sales Training Dealer Synergy & Bradley On Demand: The Automotive Industry’s #1 Training, Tracking, Testing, and Certification Platform and Consulting & Accountability Firm The Millionaire Car Salesman Podcast: is the #1 Resource for Automotive Sales Professionals, Managers, and Owners.  Also, join The Millionaire Car Salesman Facebook Group today! The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes. Join The Millionaire Car Salesman Club: on Clubhouse Win the Game of Googleopoly: Unlocking the Secret Strategy of Search Engines The Millionaire Car Salesman Podcast is Proudly Sponsored By: VinCue: In addition to be built by dealers for dealers, VinCue is an All-In-One Digital Platform.  At the end of the day, it can help your Dealership! AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars. Dealer eProcess: Specializing in responsive websites.  Without a doubt, DealereProcess.com is the auto industry’s leading custom website provider. CarNow: Sell more cars now!  Not only is CarNow.com. the market leader in tailored digital solutions, but they are built to help dealers sell more cars.

Full Episode Blog: Tips and Techniques on How to Sell More Cars Using Social Media Every car salesperson wants to sell more cars. That is the ultimate goal in sales, to sell more and make more money.  Wanting is one thing, but taking the extra steps is the next.  The top earning car sales associates sell more cars on social media.  They sell more cars online, they sell more cars on Facebook, and they sell more used cars.   Why be average when you can be electrifying? If you are reading this, chances are: you are looking to sell more cars and make more money. So, are you tired of being average?  What kind of salesperson do you want to be?  If you want to be the best, you need to start taking advantage of social media to sell more cars. You need to utilize social media to revitalize the lost art of prospecting.  Here is a guide to go from a mediocre yawn, to social media, car-selling superstar. The Blind Master, L.A. Williams, talks about the lost art of prospecting on this week’s episode of The Millionaire Car Salesman Podcast.  Matt Wilson discusses with L.A. how automotive sales associates can sell more cars using social media.  Facebook and Instagram are the most powerful prospecting tools that car sales associates underutilize. In addition to selling cars on social media, Matt talks about his career and experiences in the automotive marketing world. He has some serious tips to help salespeople step up their game by improving their social media strategy and connect with countless prospects. Social Media is Here to Stay Let’s just face it– we are living in the age of social media. The olden days are long gone and technology is here to stay. If you aren’t already on social media, NOW is the time to quickly get with the program. Selling Cars is Like Having Your Own Business Selling cars is like having your own business.  While you work for a dealership, you are your own brand.  So, as a car salesperson, you need to properly market yourself.  A professional social media account to conduct marketing to help you sell more cars is a necessity. Strategies To Sell Cars On Social Media Sales is all about energy and connectivity. You want to energetically connect your client, so that they can’t help but to buy what you are selling. In other words, use your social media to showcase your authenticity, your energy and your relatability. The “Do’s” to Social Media Selling Firstly, only post business related content on your business page! Then, be consistent! Keep on posting the good stuff. What’s the good stuff? Show off your beautiful showroom, the awesome cars and satisfied customers. The “Don’ts” to Social Media Selling No one, and I mean no one, wants to see your dirty laundry. So definitely don’t air it on your business social media. In other words, no political rants, no sports blabber and anything else that’s overly personal. You might like the picture of you snuggling with your boo, but that’s not going to sell cars! It’s Not an Overnight Success Your business social media account isn’t going to be a sensation overnight. But, at the very least, just get started. Post some great content from your showroom, of your satisfied customers and yourself. The comments & likes will be flooding in before you know it. You Have To Maximize Your Time Effectively Your day is hectic. We get it. If you’re married, with kids, forget about it. Making more time seems impossible. And selling cars isn’t a stroll through the park. So, you’re probably wondering, when will I have the time to create Facebook and Instagram posts for work?  The bottom line is, if you are determined to sell more cars, social media has to be a priority. If it means starting your day a little earlier, changing your routine or replacing another activity- it’s worth it. Balance Between Work and Home Chances are, your manager wants you to sell more. So, take some time in the office to work on your social media marketing game plan. If your manager isn’t on board, try explaining the benefits of using social media to sell more cars. Point out all of the success stories. From people like Sean V. Bradley and Cody Carter, who use social media to sell more cars, somethin something. If your boss absolutely isn’t having it, make a little time off the clock to get the wheels moving. As L.A. Williams says, the off season is where champions are made! Social media marketing is like a sport, it takes time, dedication and practice. If you want to be the Michael Jordan of car sales, you have to put in the time and effort! Utilize An Accomplished Mentor If you are having trouble finding your way, look to someone who has already got what you want. The great news is– you don’t need to find this person organically. It doesn’t necessarily have to be someone you work with, or someone from your personal network. Search the web. There are tons of podcasts, blogs and radio shows dedicated to the automotive industry!  For example, guys like Matt Wilson, L.A. Williams and Sean V. Bradley dedicate their lives to creating online content to coach salespeople. Listen to their podcasts, read their blogs and interact with them on social media. A mentor is right at your fingertips! Resources to Help You Sell More Cars On Social Media Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm. The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today! The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes. For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.  Win the Game of Googleopoly: Unlocking the secret strategy of search engines. The Millionaire Car Salesman Podcast is Proudly Sponsored By: VinCue: In addition to being built by dealers for dealers, VinCue is an All-In-One Digital Platform.  At the end of the day, it can help your Dealership! AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars. Dealer eProcess: Specializing in responsive websites.  Without a doubt, DealereProcess.com is the auto industry’s leading custom website provider. CarNow: Sell more cars now!  Not only is CarNow.com. the market leader in tailored digital solutions, but they are built to help dealers sell more cars.

Full Episode Blog: HR & Recruiting Tips For Dealerships: Hire The Best Employees Automotive dealerships can hire the best employees.  The problem is, they don’t.  Automotive dealerships have one of the highest turnover rates in the country.  It is costing dealerships money.  First is the cost of HR, including advertising and screening costs.  In addition to these HR expenses, they are losing time and productivity.   Why is the turnover at automotive dealerships so high?  All else aside, It is because they are not hiring the right people.  Some of the best employees a dealership can hire are those with disabilities.  Employees with disabilities can outperform other employees a lot of the time.  Additionally, they are also some of the most loyal and innovative people out there. Sean V Bradley and L.A. Williams discuss how dealerships can hire the best employees.  Stabilizing your HR begins with hiring the very best people.  Nadine Vogel joins Sean and L.A. to discuss how the best people are oftentimes overlooked.  In short, the disabled community can make the best employees for any organization. Show Notes Disability Inclusion is Important Disability inclusion is extremely important to every industry that exists.  Most particularly, disability inclusion is vital in the automotive industry.  Starting with the car salesperson, Nadine shares a real life experience. Nadine accompanied her oldest daughter while she was shopping for a vehicle.  Since her daughter has a variety of disabilities, the sales associate would talk to Nadine.  Think about that.  Her daughter was the buyer, but the sales associate spoke to Nadine, not the buyer.  Nadine had felt that it was condescending. Nadine’s daughter ended up purchasing a vehicle at a different dealership.  The experience was night and day, and that was the biggest deciding factor in choosing their dealership.  This experience is something many people with disabilities face when shopping for a vehicle.  But, imagine if your dealership was disability inclusive and have people with disabilities employed. The Disabled Community is the Largest and Fastest Growing Minority The disabled demographic is the largest and fastest growing minority in the world.  Additionally, they have also passed the Hispanic population by 5% in the US.  With this in mind, and knowing the disable community buy vehicles, why have car dealers not become more disabled friendly?   The Disabled Community is the Largest and Fastest Growing Minority Dealerships are hemorrhaging with HR, but they neglect to hire qualified disabled people.  Not only is the disable community highly talented, but they are also the most loyal and innovative people out there. An example of the disabled community’s success is seen in call centers.  Turnover rates have decreased dramatically and productivity increased dramatically when organizations hire people with disabilities.  This one area could drastically improve the internet sale department of every car dealership. Adding to this, Nadine has seen overall productivity increase as well.  Employees with disabilities tend to outperform other employees.  Productivity from employees without disabilities then increases.  This is likely due to them wondering how the disabled community is better and faster. The Top 4 Common Misperceptions of Hiring the Disabled Community Why wouldn’t you hire someone with a disability?  For many, it is because they are misinformed.  As a result, the employer’s lack of education prevents them from hiring some of the best employees.  There are four main topics on why employers don’t hire people with disabilities. Fear First, and one of the most common misperceptions, is fear.  They fear that the employee will cost them a lot of money in accommodations.  This is far from the truth.  In fact, the average cost of accommodation in the US is $375.  However, most disabled people do not require any accommodations. Termination Next is the fear of not being able to fire an underperforming employee that has a disability.  Absolutely not!  There are performance standards like there are for anyone else.   Comfort A lot of employers also believe that hiring employees with disabilities will make their customers uncomfortable.  Especially if the employee looks or moves differently.  Despite this belief, it is just a myth.  In fact, studies have shown that customers react positively when interacting with organizations that employ the disabled community.  They look at it as you are doing something good.. Engage The last problem employers tend to face is that they don’t know how to engage appropriately.  The number one global practice is disability etiquette and awareness training.  It teaches everyone how to engage, how to communicate, and work side by side.  The end result is all parties being comfortable. Where and How to Hire the Disabled Community The number one question Nadine gets is how and where to go to find these people.  Obviously, you can’t just put an ad in the paper asking if they are disabled.  If you are looking for people with a certain skill set More About the Millionaire Car Salesman Podcast’s Hosts & Guests Sean V Bradley | L.A. Williams | Nadine Vogel HR & Recruiting Tips For Dealerships: Hire The Best Employees Resources  Dealer Synergy: The Automotive Industry’s #1 Training, Consulting, & Accountability Firm Bradley On Demand: The Automotive Industry’s #1 Training, Tracking, Testing, and Certification Platform The Millionaire Car Salesman Podcast: is the #1 Resource for Automotive Sales Professionals, Managers, and Owners.  Join The Millionaire Car Salesman Facebook Group today! The Against All Odds Radio Show: Hosting guests that have started from the bottom, and against all odds, rose to the top.  Join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes. Join The Millionaire Car Salesman Club: on Clubhouse Win the Game of Googleopoly: Unlocking the Secret Strategy of Search Engines The Millionaire Car Salesman Podcast is Proudly Sponsored By: VinCue: Built by dealers for dealers, visit VinCue.com today to learn how their All-In-One Digital Platform can help your Dealership! AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars. Dealer eProcess: Specializing in responsive websites, DealereProcess.com is the auto industry’s leading custom website provider. CarNow: Sell more cars now by visiting CarNow.com. The market leader in tailored digital solutions built to help dealers sell more cars.

Danny Zaslavsky, general manager and partner at Country Hill Motors and product advisor for VinCue, discusses how dealers can update their used car sourcing strategy for the new year.