Of Record | A Guide to Digital Marketing

Joe and Kiersten are back in the studio! This week, they tackle the current worldwide phenomenons of Taylor Swift and TikTok. Is TikTok making its way to your local restaurant or sports bar? Taylor Swifts new movie releases as well as new music and fans are going WILD! Plus your favorite Halloween costumes and trends that you didn't know!

Digital Ad Market Update: 10/6 - 10/20 2023Joe and producer Alex are in the studio to break down the latest marketing, tech, and culture news. Hear it all in 33 minutes or less.Top Stories:Taylor Swift and Travis Kelce are colliding fan bases and the NFL is obsessed.Sports betting scandals, Sunday Ticket confusion, and Toy Story football? All in store for this episode.Amazon has its sights set on the world. Elon Musk and 'X' want to control your identity.Articles Mentioned:ESPN Bet: https://bit.ly/472duRT Amazon Will Make Your Ads: https://bit.ly/48Z97J3 Elon Tests Anti-Bot Theory: https://bit.ly/4951xg7

Joe is back! Joe and Kiersten rehash the Presidential Campaign and the memes that developed. X and Target stores recieve backlash after questionable marketing choices. And everyones getting ready for the long awaited NFL season and popular marketing campaigns that follow.

On this weeks OfRecord, the Barbies take over! Kiersten is joined by Anabella, Jamie, and Tori to discuss the latest trends. The Barbie movie marketing is still excelling while the Snow White movie remake is already getting its fair share of controversy. Aliens are real? We dive into this newest discovery as well as opinions on the Twitter rebrand and popular baby names.

Joe and Kiersten are back in the studio! Amazon Prime Day and Taylor Swift are the hot topics, with a quick update on McDonald's Grimace marketing campaign!

Joe and Kiersten are out of the office! That means the interns, Jamie and Anabella, takeover the podcast for a special Peasant's episode! Jamie and Anabella tackle the 4th of July holiday and it's wildest traditions, trivia, and trends! (much more exciting than ol' Joe)

Joe and Kiersten talk about the TikTok sensation: Grimace! These two discuss Mcdonald's and Barbie marketing tactics and how some have been surprising and somewhat horrific. Later, Joe and Jamie take on a Taco Bell lawsuit on "Taco Tuesday" as well as the latest Tiktok trends.

On this episode of "OfRecord", Joe and Kiersten dive into the upcoming Barbie movie where everything might not be what is seems. The newest story that shook the nation; OceanGate Submarine goes missing in the middle of the ocean while making its journey to visit the Titanic. Also, latest Movie and TV show trends and how companies are blowing up media platforms like Titktok.

Digital Ad Market Update: 6/2 - 6/8 2023Joe, Kiersten, and Producer Alex are in the studio to break down the latest marketing, tech, and culture news. Hear it all in 29 minutes or less.Top Story:Apple recently unveiled its first product in the VR/AR headset space, and we are doing a deep dive into the capabilities of the device and the future of Apple's headset product line.Articles Mentioned:Apple Vision Headset: https://apple.co/3oKUB5x

Digital Ad Market Update: 5/26 - 6/1 2023Joe, Kiersten, and producer Alex are in the studio to break down the latest marketing, tech, and culture news. Hear it all in 32 minutes or less.Top Stories:Not every business knows how to traverse public opinion, especially during Pride month. Let's dive into it.Presidential launches in Twitter Spaces? Yeah, you heard that right. What could go wrong? Let's discuss.Articles Mentioned:North Face Pride Pushes On: https://bit.ly/3N44RPBTarget Pride Backlash: https://bit.ly/3qgkxpS

Digital Ad Market Update: 5/12 - 5/25 2023Joe and Kiersten are in the studio to break down the latest marketing, tech, and culture news. Hear it all in 39 minutes or less.Top Stories:The beer of the masses has many pouring out their glasses. What happened with Anheuser-Busch?Pluto TV is giving away free TVs for what? Selling your soul? Nope, just every detail about you. Let's get into it.Do you like pickles? How about pickleball, America's latest sports craze coming to old brick-and-mortar locations?Articles Mentioned:Pluto TV Free TVs: https://bit.ly/43tqKxbPickleball Craze: https://bit.ly/4357AxK

Digital Ad Market Update: 4/23 - 5/11 2023Joe, Kiersten, and producer Alex are in the studio to give you all the latest marketing, tech, culture related news from the last two weeks. Hear it all in X minutes or less.Top Stories:King Charles' Coronation happened. We have some thoughts.The Writers Guild strike is halting the production of TV shows and movies left and right. We dive into our predictions of what's to come.Live events are finally back and LiveNation seems to be having no trouble raking in cash.Drive-throughs are getting automated? Tipping at self-checkout? We have some opinions.Gen-Z is in love with logos. We talk about the power of the brand and the influence of color on different generations.Walmart has gone through several rebrands during its lifetime. We break down a few and the company changes we associate with each. From here, we get into the maximalism revival and how different industries can benefit from adopting this trend.Articles Mentioned:Wendy's, Google AI Drive-Through Push: https://bit.ly/3BfJrIu Gen-Z's Love for Logos: https://bit.ly/44NGufK Tipping at Self-Checkout: https://bit.ly/42mCpxF Walmart's Past Rebrands: https://bit.ly/3nJ5qEH

Digital Ad Market Update: 4/15 - 4/21 2023Joe, Kiersten, and producer Alex are in the studio to break down some of the latest marketing, tech, and culture news. Hear it all in 38 minutes or less.Top Stories:Taylor Swift's Eras Tour might go all the way to the Billion Club, but will Beyonce get there first? The Super Mario Bros. Movie was a smash hit and it has us singing Peaches. Where will the Nintendoverse go from here? Tune in for it all.Bud Light is another case study on what not to do in marketing. Let's get into it.Articles Mentioned:AI and Videogames: https://bit.ly/3UcGwccBud Light Right-Wing Cancel Culture: https://bit.ly/41sOTDlBud Light Stuck: https://bit.ly/3Lm6siTChat-GPT Therapy? https://bit.ly/3H6aNElInstagram Steals Linktree Thunder: https://bit.ly/44559MC

Digital Ad Market Update: 4/7 - 4/14 2023Joe, Kiersten, and producer Alex are in the studio to give you a deep dive into the Bud Light situation and our opinion on what Anheuser-Busch should have done. Hear it all in 49 minutes or less.Top Stories:Who is Bud Light's new brand manager?What beer brand would have been better poised to pivot its audience?How Miller Light did a similar campaign, but more successfully.

Digital Ad Market Update: 3/30 - 4/6 2023Joe, Kiersten, and producer Alex are in the studio to give you a breakdown of the latest marketing, tech, and culture news. Hear it all in 46 minutes or less.Top Stories:The vast overreach of the bills supposedly just targeting TikTok, including the DATA Act and the RESTRICT Act, are becoming a growing point of contention with over half of Americans who use the app and even those who don't. Let's get into the discourse.Why is GenZ obsessed with Target on TikTok? No other retailer gets this much love on social media. Let's dive into it.Bud Light is trying to change its target demographic. We're breaking down some of the latest changes they have made in their advertising and spokesperson roster. Articles Mentioned:New Bud Light Spokesperson: http://bit.ly/3GlpqTXTarget Obsession on TikTok: https://bit.ly/3UcGwcc

Digital Ad Market Update: 3/25 - 3/29 2023Joe, Kiersten, and Producer Alex are back in the studio for another Of Record episode. We break down everything marketing, tech, and culture-related in 45 minutes or less.Top Stories:Is Twitter failing? Or is Elon Musk planning something big? Let's get into it.Life By You is the newest Sims competitor that might make you wonder how close we are to living in a virtual world. We all know Kanye loves Kanye, but does Kanye love A.I. Kanye? This latest voice A.I. might give Ye a run for his money, and the future of the music industry may change forever.Articles Mentioned:Twitter's Paid For You Page: http://bit.ly/3TNgFrf Twitter is Worth Half the Bill: http://bit.ly/40JiWWI Life By You: http://bit.ly/3lMtOUHA.I. Kanye Video: http://bit.ly/40yURSi

Digital Ad Market Update: 3/18 - 3/24 2023This week we have Joe, Kiersten, and producer Alex in the studio to cover some of the biggest marketing, tech, and culture news. Hear it all in 49 minutes or less.Top Stories:Is TikTok getting banned? Is Congress competent enough to understand what Wi-Fi is? Is American big tech like Meta secretly paying for it all? Tune in for it all.It's the 40th Anniversary of M*A*S*H and we're discussing the huge audience it garnered that not many other shows have even come close to doing.If you make graphics professionally, you either use Adobe or Canva, but what's better? Let's dive in. From here, we talk about Adobe's new AI-powered program called Firefly.Articles Mentioned:Twitter Cans Legacy Blue Checks: http://bit.ly/3FOQqL9 Adobe or Canva: http://bit.ly/3JHVkL5 Adobe Firefly: http://bit.ly/3K3vaUw

Digital Ad Market Update: 3/10 - 3/17 2023This week we have Joe, Kiersten, and Producer Alex in the studio to give you a breakdown of the latest marketing, tech, and culture news. Hear it all in 29 minutes or less.Top Stories:Is TikTok getting banned? Let's discuss this.Google has been plotting and calculating for a while to take over cable. How? We'll get to that.One industry has turned Chat-GPT's colossal price tag into its gold rush. Meanwhile, Google is preparing to launch its own chatbot to overtake Chat-GPT.Why are people talking about banks failing? Stick around.Articles Mentioned:Possible TikTok Ban Solution: http://bit.ly/3TnN4UPChat-GPT Is Pricy: http://bit.ly/3YZz84xGoogle AI Coming to Docs/Gmail: http://bit.ly/40g8hlN

Digital Ad Market Update: 2/25 - 3/9 2023Joe, Kiersten, and Producer Alex are in the studio to talk about Uber Ads, the Hogwarts Legacy Universe, ESPNs latest bid, and drone advertising. Hear all the marketing, tech, and culture news in 49 minutes or less.Top Stories:Uber ads are the latest ad product on the market and were breaking down all the possibilities.Hogwarts Legacy has been wildly successful since its release on video game platforms. We discuss ways to build off of their success.AI voice generation is getting huge, especially for fake conversations among past and present presidents. We break down what the future holds for this new technology.Meta (aka Facebook & Instagram) is dabbling in AI ad generation, and some advertisers are not happy.ESPN is trying to become the de facto location for finding where to stream every sports game. Let's get into it.Drone advertising clearly captures attention, but is it financially viable and worth the hassle? Tune in for it all.Articles Mentioned:Uber Ads: http://bit.ly/3ZB17J6Hogwarts Legacy Sales: http://bit.ly/3ZRnKsx

Digital Ad Market Update: 2/18 - 2/24 2023Joe, Kiersten, and Producer Alex are in the studio to give you the rundown of the latest marketing, tech, and culture news. Hear it all in 43 minutes or less.Top Stories:The Oscar Mayer Wienermobile had some parts stolen recently, and who is swooping in to help?Section 230 is being debated in the Supreme Court, and we get into some debating on who is liable.Bing's ChatGPT is super successful but gets nerfed temporarily after being misused. Let's break it down.Articles Mentioned:Wienermobile Theft: https://bit.ly/3IsxkeaSection 230 Debate: https://bit.ly/3y6scrHNerfed ChatGPT: http://bit.ly/3SruiM7

Digital Ad Market Update: 2/11 - 2/17 2023Joe, Kiersten, and Producer Alex are in the studio with some post-Super Bowl stories and the latest AI headlines making waves. Tune in for all the marketing, tech, and culture-related news in 45 minutes or less.Top Stories:We break down Rihanna's halftime show that had many of us thinking the same thing. From here, we take a look at all the notable ads, and we give some tips on how to make an ad that gets remembered. AI continues to be in the limelight, so we have some rapid-fire news to get you caught up. BuzzFeed is an AI Bull. ChatGPT gets weird. Fighter jets? Articles Mentioned:Best of Super Bowl Ads: http://bit.ly/3YR6zaB ChatGPT Gets Too Real: http://bit.ly/3k1s5dg Bing Subreddit: https://bit.ly/3YTmdBQ BuzzFeed AI Quizzes: http://bit.ly/3S39ZnI AI Flying Jets: http://bit.ly/3K7KiRc Bing's Secret ChatGPT Rules: http://bit.ly/3Eewoce

Digital Ad Market Update: 1/27 - 2/10 2023Joe, Kiersten, and Producer Alex are back in the studio with all the latest marketing, tech, and culture news. Hear it all in 44 minutes or less.Top Stories:With all the news these days related to AI, we wanted to break down a few of the latest headlines.We talk about the 2023 Grammys and how to make next year's event better. Hint... Hint... we're looking at you TikTok.Rihanna is set to perform at the Apple Music Halftime Show at Super Bowl LVII, and we give our best guesses on who will join her on stage. Stick around for a marketer's pro tip on how to spend ad dollars during the Super Bowl.Articles Mentioned:Google's Text To Music AI: http://bit.ly/3RKGJCj Google's ChatGPT Killer: https://cnet.co/3XixMkS Microsoft's ChatGPT-Enabled Bing: http://bit.ly/3HRITeyCustom ChatGPT Chatbots: https://bit.ly/3IddF3eActors Voice Rights & AI: http://bit.ly/3HMGIcw Super Bowl Second-Screen War: https://bit.ly/3xd3BRg NFL Sponsorships Worth Billions: http://bit.ly/3xbCVAE

Digital Ad Market Update: 1/6 - 1/26 2023In the studio for our first episode of 2023, we have Joe, Kiersten, and Producer Alex back in the studio. Get ready for all the latest marketing, tech, and culture news. Hear it all in 52 minutes or less.Top Stories:Apple VR is not making its debut any time soon.Dating apps can get niche and some can charge you $720 a year. This is a segment you will want to swipe right on.Google is calling in the big dogs to help defeat ChatGPT.Is Bud Light ditching the standup routine? Stick until the end to hear our favorite beer.Articles Mentioned:Hinge Charges Extra: bit.ly/3XUcCKq Apple AR/VR Delayed: bit.ly/406WvLE Google Moving on AI: bit.ly/3XS7qGS Live Nation Taylor Fiasco: bit.ly/3HwLH1R Bud Light Ditches Strategy: bit.ly/3kwUiIP

Digital Ad Market Update: 12/20 - 1/5 2023Joe, Kiersten, and Producer Alex are in the studio breaking down the latest crises in the media and the AI that is giving Google heartburn. Hear it all in 54 minutes or less.Top Stories:We dive into the latest tragedy in the NFL, involving Damar Hamlin from the Buffalo Bills, and how they handled it.Southwest Airlines canceled how many flight this holiday season? Tune in for the reason why.ChatGPT is chipping away at Google's value, and it's not far from taking over many other jobs.Articles Mentioned:ChatGPT Growing Fast: https://bit.ly/3vF6uJQ

Digital Ad Market Update: 12/10 - 12/19 2022Joe and Kiersten are in the studio this week with some of the latest marketing, tech, and culture news. Hear it all in 46 minutes or less.Top Stories:Get ready for the rebranding disaster of the year. We're looking at you, Miss America Pageant. Can an alcoholic society function on a zero-proof beer agenda?Hey Google, what social media sites are trending this year? Tune in for those numbers.Articles Mentioned:Zero-Proof: https://bit.ly/3jc6uOL

Digital Ad Market Update: 12/6 - 12/9 2022Joe, Kiersten, and producer Alex are giving you the low down on the latest marketing, tech, and culture news. Hear it all in 30 minutes or less.Top Stories:Crocs are making a comeback and we have Zoomers to thank for it.Apple Music is releasing a new feature called Sing.We break down the best useless gifts of this holiday season and we give our opinion on what will actually be trendy. Tune in.Articles Mentioned:Gift Trends 2022: https://bit.ly/3UIhK2oTikTok Made You Buy It: https://bit.ly/3Fa6XrU

Digital Ad Market Update 11/24 - 12/5 2022Joe, Kiersten, and producer Alex are in the studio to break down some of the latest marketing, tech, and culture news. Hear it all in 48 minutes or less.Top Stories:BTS member V bests Mariah Carey in a Top Christmas song list. Ticketmaster has been talked about a lot lately due to their monopolistic hold on the ticket industry, and we discuss how much further they could go before fans say no.Frontier Airlines is going wild with its latest subscription ticket system, and we dive into what it is and whether it's worth it.Christmas and spiders are not typically associated with each other, but the internet seems to think otherwise. We give our opinion.Articles Mentioned:Sports and Thanksgiving: https://bit.ly/3OZenCR Michigan V Ohio Breaks FOX record: https://bit.ly/3XWJdQA Frontier Goes Wild: https://bit.ly/3F6BMOl AI Draws You From the Past: https://bit.ly/3Uwv1ef

Digital Ad Market Update: 11/18 - 11/23 2022Joe, Kiersten, and producer Alex are bringing you some of the latest marketing, tech, and culture-related news for this holiday-themed episode. Hear it all in 46 minutes or less.Top Stories:Holiday shopping sales are flatlining but we're still breaking down the biggest consumer trends this year. Good luck finding a turkey!Lowes has a plan for those missing their holiday flights this year at these 5 US cities. We tangent into the revival of the maximalist colorful holiday decor that might be trending again.Is Amazon losing its luster? We break down what's happening on the platform and why it's turning into a third-rate flea market.Articles Mentioned: Holiday Shopping Trends: http://bit.ly/3tC04dx

Digital Ad Market Update: 11/11 - 11/17 2022Joe, Kiersten, and producer Alex are in the studio to discuss some of the latest marketing, tech, and culture news. Hear it all in 43 minutes or less.Top Stories:Elon Musk fans the Twitter flames while reviving the platform.TikTok is dominating the ad game and we prophesy what the future ads will look like on this platform.Amazon is doing some things right and some things wrong. Stay until the end to hear it all.Articles Mentioned:Amazon Box Drops: http://bit.ly/3OeG6yQ TikTok Ad Giant: http://bit.ly/3ElBpz4 TikTok Shopping: http://bit.ly/3TBDSec Amazon Ads Everywhere: http://bit.ly/3TGhXmc Thursday Night Football Viewership: http://bit.ly/3hLngmY Bezos Cuts Costs: http://bit.ly/3gcQdb6

Digital Ad Market Update: 11/5 - 11/10 2022Joe, Kiersten, and producer Alex are in the studio to drop some news on a shrinking big-tech, among other marketing, tech, and culture news. Hear it all in 44 minutes or less.Top Stories:Elections are over... mostly. What does this mean for the digital ad space? Tune in for the breakdown.Q4 has not been good on big tech. A lot of changes are happening across platforms. We have some ideas about where they can improve.We have more news (and predictions) about Elon Musk's blue checkmark system.Are you brand unloyal or an intergenerational product adopter? Let's discuss.Articles Mentioned:Meta Stock Slump: http://bit.ly/3G2tfOc TikTok Misses Goals: http://bit.ly/3ThzUY5Next on Netflix Watchlist: http://bit.ly/3teJSib Twitter Identity Bid: http://bit.ly/3Tmq5YP Zoom's New Side Products: http://bit.ly/3WLI0uN P&G Doesn't Care About Inflation: http://bit.ly/3DTVmwD

Digital Ad Market Update: 10/29 - 11/4 2022Joe, Kiersten, and producer Alex are in the studio to discuss the future of Twitter under Elon Musk and other marketing, tech, and culture news. Hear it all in 47 minutes or less.Top Stories:Elon Musk unveils his pay-per-blue checkmark system, and we break down our predictions for where he plans to take the app.As predicted last week, Taylor announced her next tour before the holiday shopping season. We guess the brands that will setup outside her concert venues.AR is getting plugged into major sports. Our conversation eventually turns to Mark Zuckerberg and his big bet on the Metaverse. Are you bullish or bearish? Tune in.Articles Mentioned: AR in Sports: https://bit.ly/3WuMqGe

Digital Ad Market Update: 10/21 - 10/28 2022Joe, Kiersten, and producer Alex are in the studio to break down the latest marketing, tech, and culture news. Hear it all in 47 minutes or less.Top Stories:Taylor Swift's latest album Midnights is a guidebook for how to release an album. We're breaking down everything she did right.Kanye West has been in the news lately, and there's been much debate over his latest divisive and costly decisions. We dive into the issue of influencers as brand ambassadors and what future alternatives may be.It's Elon Musk's Twitter now, and we have thoughts on what's yet to come. Restaurants across the country have been closing earlier for years, and while we reminisce on the good old days, we discuss ways for businesses to capitalize on the late-night crowd.Article Mentioned:Restaurants Closed Earlier: https://cnb.cx/3W7ecsp

Digital Ad Market Update: 10/13 - 10/20 2022Joe, Kiersten, and producer Alex are in the studio to drop the latest marketing, tech, and culture news just for you. Hear it all in 43 minutes or less.Top Stories:Amazon gets an NFL exclusive in 2023. Tune in to find out what.McDonald's brings back what spooky merch?Calm app dives into mental health services. Things are starting to look a little hazy at Circle K.Sims pulls a Rockstar Games at their annual Summit revealing Sims 5 is coming no time soon. Stick around to hear more.Ulta faces backlash on their podcast for an episode about "girlhood". Stay till the end for the whole discussion.Articles Mentioned:Amazon NFL Exclusive: https://bit.ly/3ShHelI McD's Gets Spooky: https://bit.ly/3VDzIVk Calm Enters Mental Health: https://tcrn.ch/3CEiKgU Circle K Kush: https://cnn.it/3Dd2AMM Sims Summit: https://cnet.co/3D8uyth Ulta Girlhood Backlash: https://bit.ly/3eKIpws

Digital Ad Market Update: 9/29 - 10/12 2022Joe, Kiersten, and producer Alex take to the studio to break down the latest marketing, tech, and culture news. Hear it all in 42 minutes or less.Top Stories:Amazon's Prime day event ends today. We discuss the kids' holiday shopping propaganda and the secret campaign to push holiday gift buying earlier.TikTok's data collection is more valuable than YouTube's, even with less average viewing time. Let's break down why.Poshmark got acquired by a Korean holding company which leads us to the question: is the thrift market over-inflated? Let's dive into the major players.

Digital Ad Market Update: 9/23 - 9/28 2022Joe, Kiersten, and producer Alex take to the studio to bring you the latest marketing, tech, and culture news. Hear it all in 40 minutes or less.Top Stories:Apple Music is set to sponsor the Super Bowl Halftime Show with Rihanna headlining. Oh yeah, that's happening.Is changing the race or gender of a character from its original iteration an issue for you? Morning Consult made a poll to ask just that question. Let's discuss the results.Political advertising had massive spending in the first half of 2022. Tune in for the breakdown of why.Articles Mentioned:UK Ad Blackout for Queen: https://bit.ly/3LQLwiGApple Halftime Show: https://nyti.ms/3dQIsXeRihanna at Halftime: https://bzfd.it/3BNCxKf

Digital Ad Market Update: 9/10 - 9/22 2022In the studio, we have Joe, Kiersten, Jared, and producer Alex, breaking down the latest marketing, tech, and culture news. Hear it all in 50 minutes or less.Top Stories:College football conferences and NFL franchises are huge money makers because of the massive media rights deals they bring in. Tune in for our breakdown.NyQuil chicken is the latest weird online challenge to spark warnings from the government. It's tide pods all over again.Have you ever wanted an alcoholic drink in a Barnes & Noble? Or even a Target? In this segment, we ask why don't more retail stores serve alcohol. Stick around for it all.Articles Mentioned:NyQuil Chicken: https://bit.ly/3r6g8Tr

Digital Ad Market Update: 8/19 - 9/9 2022Joe, Kiersten, and Producer Alex take to the studio to break down the latest marketing, tech, and culture news. Hear it all in 46 minutes or less.Top Stories:Capital Records is canceling its AI rapper project on account of racism. Who could've seen this coming?AI art wins awards. Is AI-generated art worthy of recognition and fair to physical and digital artists? Let's discuss.Lulu Lemon is getting crazy sales, but is athleisure on its way out the door? We have some opinions on the future of fashion.Professional skier Lindsey Vonn endorses Quviviq, an insomnia medication, that has a lot of side effects. How do they promote the medication without mentioning the side effects? Stick around for the loophole.NASA takes a small L to dodge a larger one.Articles Mentioned:Racist AI Rapper: https://bit.ly/3eAn9sW AI-Powered Artists: https://bit.ly/3QvHeOh Lulu Lemon Success: https://cnb.cx/3RstRj6 Lindsey Vonn & Quviviq: https://bit.ly/3RsMaVjBed Bath & Beyond CFO Tragic End: https://yhoo.it/3TRya9k

Digital Ad Market Update: 8/5 - 8/18 2022Joe, Kiersten, Helen, and Producer Alex are in the podcast studio to break down the latest marketing, tech, and culture news. Hear it all in 35 minutes or less.Top Stories:Pumpkin spice is back and we're asking the tough questions. How early is too early for pumpkin spice? What states are running the most spice? The discussion somehow turned into a breakdown of cuffing season and hangxiety. If you're lost, make sure to tune in.Amazon is building out its palm print payment system across all of its California Whole Foods locations. Are you a fan of the no-touch payment system? Apple is bringing ads to a couple of its apps. All we have to say is they better be subtle.Faster internet might come to a location near you, but the government needs a decent map to work from first.Articles Mentioned:Amazon Palm Reading: https://bit.ly/3JZRSv9Faster Internet Everywhere: https://cnet.co/3dDSPNy

Digital Ad Market Update: 7/30 - 8/4 2022Joe, Kiersten, Jared, and Producer Alex are in the studio to break down the latest marketing, tech, and culture news. Hear it all in 37 minutes or less.Top Stories:Facebook Q2 revenues fell short from last year. What's the cause? Let's get into it.BeReal is a new social media combatting inauthenticity. How will advertising come into play? Tune in.Batgirl movie is seemingly canceled after spending millions.Kalshi is a betting platform for all kinds of random events - proving that betting is not going anywhere anytime soon, and we all may be gambling addicts in the next couple of years.Articles Mentioned:BeReal Not Fake: https://bit.ly/3oSOJTXWB Nixes Batgirl: https://bit.ly/3oTBxhEKalshi Platform: https://kalshi.com/events

Digital Ad Market Update: 7/16 - 7/29 2022Joe, Kiersten, and Producer Alex are in the studio this week to break down everything business, tech, and culture related in 37 minutes or less. Tune in to hear it all!Top Stories:Facebook looks to copy TikTok's strategy for success, but will it work? Let's discuss.NASA clothing and accessories have been everywhere lately, and you may be wondering why. We have the answer. What's next for NASA swag?TikTok spends less for more viewership than Netflix does. What's next for this app that is growing super fast? Let's talk about it.Nuggets are showing up on every fast food chain's menu, and we have some thoughts about why. What nugget is next? We have a theory.Articles Mentioned:Facebook Copies TikTok: https://wapo.st/3oFQYdn NASA Swag Everywhere: https://cnn.it/3S7DeFG Chicken Sandwich War Meaning: https://bit.ly/3vnZaTi Popeyes Nuggets: https://bit.ly/3PKlVJ8 KFC Nuggets: https://cnn.it/3S4tA6VBoston Market Nuggets: https://prn.to/3S5Kime

Digital Ad Market Update: 7/9 - 7/15 2022Host Joe and Producer Alex are in the studio to give you the latest marketing, tech, and culture news. Hear it all in 35 minutes or less.Top Stories:Molson Coors to rejoin Super Bowl Advertising. Netflix and Disney dip their toes into streaming with ads. Top Gun breaks records for Paramount Studios overtaking Titanic, but why? We have a theory...Dallas Cowboys fumbled a partnership announcement and got mobbed. Tune in to find out why.Articles Mentioned:Netflix Ad Partner: https://bit.ly/3Pu2xQk Top Gun Beats Titanic: https://bit.ly/3yIv79A

Digital Ad Market Update: 6/31 - 7/8 2022It's a packed studio today with Joe, Kiersten, Helen, Jared, Nick, and Producer Alex. We're breaking down the latest marketing, tech, and culture news. Hear it all in 37 minutes or less.Top Stories:Is TikTok entertainment or social media? Let's debate. After this, we dive into the lawsuit and other memetic trends that sparked the question.How do you save Bed, Bath, and Beyond? Is it too late? We've got some ideas. Stick around to hear them all.With the latest labor shortages, some states have got some creative workarounds to fix what's broken. How do you incentivize this young demographic? We're discussing it all.Articles Mentioned:Beyond Beds and Baths: https://bit.ly/3yNrz7dCreative Labor Shortage: https://bit.ly/3Ipbnfz

Digital Ad Market Update: 6/24 - 6/30 2022Joe, Kiersten, Charlee, and Producer Alex take to the studio to break down the latest marketing, tech, and culture news. Hear it all in 42 minutes or less.Top Stories:iPhone turns 15 today. Join the discussion on how it has changed society... for better or worse.Facebook copies another company's idea. This time it's Discord. Will their version be any better? Let's talk.Roe being overturned will have some effects in the digital space. Stay till the end to see how.Articles Mentioned:iPhone's 15th B-Day: https://bit.ly/3AezcF1 Facebook Copies Discord: https://bit.ly/3ubheiGRoe & Location Data: https://bit.ly/3xWF8Q4 Instagram Hides Abortion Content: https://bit.ly/3QX7se0Facebook Censuring Abortion Content: https://bit.ly/3a054me

Digital Ad Market Update: 6/16 - 6/23 2022Joe, Kiersten, and Producer Alex take to the studio to break down the latest marketing, tech, and culture news. Hear it all in 38 minutes or less.Top Stories:CBS' Yellowstone has huge viewership. How is it different from their other programming?Eel pits are trending on TikTok... how did we get here? Tune in for the breakdown.Elon Musk may turn Twitter into a "super app". What's a super app, you ask? Stick around until the end.Articles Mentioned:Yellowstone Record Viewership: https://bit.ly/3xPCknS Musk Making Twitter Super: https://bit.ly/39OsQ4w

Digital Ad Market Update: 6/3 - 6/15 2022Joe, Kiersten, and Producer Alex take to the studio to break down the latest marketing, tech, and culture news. Hear it all in 42 minutes or less.Top Stories:Google's new AI LaMDA might be conscious. Is it time for robot rights? Let's discuss.Bo Burnham released Inside Outtakes on YouTube, and we give you our take on why Bo is so popular among millennials and older Gen-Z.The future is maximalist and we have some thoughts about why. Stick around until the end for the whole discussion.Articles Mentioned:LaMDA Not Awake: https://cnn.it/3xZL9wZ Argument Against Woke LaMDA: https://bit.ly/3QkQaak LaMDA's Supporter: https://bit.ly/3MPVeRg Bo Burnham's Inside Outtakes: https://bit.ly/3mSz4D2

Digital Ad Market Update: 5/25 - 6/2 2022In the studio, we have Joe, Kiersten, Sophia, Jared, Helen, and Producer Alex. Tune in to hear everything marketing, tech, and culture-related in 51 minutes or less.Top Stories:Netflix's 'Love Death + Robots' released volume 3, and they are testing out QR codes and NFTs this season. From here, we discuss some other industry segments where QR codes could play a huge role.TikTok is taking over people's screen time, and we have some ideas why.Pepsi might be done with the Super Bowl Halftime Show, and who will replace them is up for debate.Remote work is becoming more popular, but one voice in big tech is saying no. Stick around until the end for the breakdown.Articles Mentioned:Facebook Users Down Bad: https://bit.ly/3mbw3gNPepsi HalfTime Step Down: https://bit.ly/3Q6ADLkRemote Worker Warning: https://cnn.it/38W5Os4

Digital Ad Market Update: 5/10 - 5/24 2022In this episode, your host, Joe Clements is joined by Helen, Kiersten, and Producer Alex. Tune in as we break down everything marketing, tech, and culture-related in 39 minutes or less. Top Stories:Long-form versus short-form content, Baby Boomers versus Gen-Zers - whose watching what? Let's discuss.Product placement is evolving, and it's turning green. Stick around to find out why.Qatar Airways is making it easy to not look like a First Class noob.New Orleans and Biloxi are infamous for different reasons - let us break it down for you.TikTok is starting to use a new ad format - it just got easier for marketers. Listen to find out how.Articles Mentioned:Green Product Placement: https://bloom.bg/3LGB1N1Qatar's QVerse: https://bit.ly/38KpEpO

Digital Ad Market Update: 4/21 - 5/9 2022Joe, Kiersten, and Helen take to the studio to bring you the latest marketing, tech, and culture news. Hear it all in 45 minutes or lessTop Stories:The met gala happened. Who won? What does it mean in the world of marketing? Tune in.You may have heard of FATMAN, but now it's MATMAN. Confused? Stick around.Location data being sold from a gay dating app somehow breaks the internet, and our conversation turns to bad pickup lines we've received on dating apps.Ulta's Kate Spade email blast with a dark double meaning turns into a discussion of some of our own professional mishaps.

Digital Ad Market Update: 4/16 - 4/20 2022We have Joe, Kiersten, Helen, and Producer Alex in the studio for this episode. Breaking down everything marketing, tech, and culture related in 36 minutes or less. Of Record This Week:More American are cutting the cord. OTT is the future, but who will be the dominant player? Let's discuss.The AT&T Discovery WarnerMedia merger has us thinking what other streaming giants would do well together. Stick around to hear them all.Sunday Ticket is going to the fruit company.How did our prediction from last year do? Start at 8:57 https://www.spreaker.com/episode/46548574 Meta to charge an insane rate for virtual products. Are they trying to get steamrolled by open source developers? Stay tuned for our thoughts.Microsoft might take the escapism out of their XBOX games. What does this mean for the future of gaming?AI on course to steal our jobs and our voices - the future looks bright.Articles Mentioned: NFL Sunday Ticket: https://bit.ly/3jXn1mx Meta Self Sabotage: https://bit.ly/37Azr17 XBOX In-Game Ads: https://bit.ly/3LgCF8V DALL-E 2: https://bit.ly/3xHuFK6

Digital Ad Market Update: 4/2 - 4/15 2022Joe, Kiersten, and Producer Alex take to the studio to give you some of the latest marketing, tech, and culture news. Hear it all in 38 minutes or less.Top Stories:John Oliver put pressure on congress about data privacy.Elon Musk is making moves on Twitter and we have the breakdown.Summer is coming in hot and we discuss some trends and entertainment to look forward to.Articles Mentioned: John Oliver Data Broker: https://bit.ly/3EgPpJV Elon and Twitter: https://bit.ly/37NPxnXhttps://bit.ly/37NPxnX

Digital Ad Market Update: 3/18 - 4/1 2022Joe, Helen, Kiersten, and Alex take to the studio and give you the breakdown of some of the latest marketing, tech, and culture news. Hear it all in 41 minutes or less.Top Stories:Skinny pants slander and cyclical fashion trends.Disney lights itself on fire and wonders why it's getting hot. Tune in for some fire avoidance techniques.NBA dips toes into volumetric scanning and we discuss what the future may hold.Facebook paid for TikTok misinformation. We give our opinion.Articles Mentioned:Pants Debate: https://bit.ly/3DwkSam Disney Gets Political: https://bit.ly/3xdI2BB NBA in Volume: https://bit.ly/3NGRDGI Facebook Slanders TikTok: https://wapo.st/3qXRNzP