SportsTech Allstars: Startups & Key Initiatives

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The SportsTech Allstars Podcast by SportsTechX showcases the most relevant initiatives in the global SportsTech ecosystem. The interviews cover accelerator & incubator programs, events, awards and other initiatives, as well as outstanding startups and their founders. Are you looking for innovation t…

Benjamin Penkert


    • Sep 24, 2025 LATEST EPISODE
    • monthly NEW EPISODES
    • 29m AVG DURATION
    • 247 EPISODES


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    Latest episodes from SportsTech Allstars: Startups & Key Initiatives

    Inside WFS: Football, eSports, and Global Growth with Jan Alessie #247

    Play Episode Listen Later Sep 24, 2025 8:55


    In this episode of the New Global Sport Conference series, The Sports Tech Allstars Podcast presents Jan Alessie, Co-founder & Managing Director - World Football Summit.In this conversation, Jan discusses the upcoming World Football Summit in Riyadh, highlighting its significance in the context of Saudi Arabia's growing influence in the football world. He reflects on the evolution of perceptions about the region since the first summit and the impact of high-profile events like the World Cup. The discussion also covers the integration of eSports into the sports industry and the strategic localization of events to cater to regional audiences, emphasizing the importance of building a global football community.TakeawaysWorld Football Summit is expanding in Saudi Arabia.The event coincides with the 2034 World Cup announcement.Perceptions of Saudi Arabia have changed significantly.eSports is becoming a vital part of the sports industry.Localization of events is key to their success.The global community of football professionals is growing.Upcoming events include Hong Kong, Madrid, and Riyadh.Mexico and Morocco are strategic locations for future events.The passion for football in Mexico is immense.WFS aims to connect global football communities.Get in touch with Jan Alessie at: linkedin.com/in/janalessieCheck out The New Global Sport Conference Here: https://newglobalsportconference.com/ Hosted by ⁠Rohn Malhotra⁠ from ⁠SportsTechX⁠ - Leading source of Investment and Innovation insights in sports. Sign Up for the Sports Tech Weekly Newsletter for more news, features & insights on Sports Tech: https://newsletter.sportstechx.com/Download the latest Industry Reports here: https://sportstechx.com/reportsChapters00:00 World Football Summit: A New Era in Saudi Arabia02:53 The Rise of eSports in the Sports Industry05:53 Global Expansion and Localization of Events

    Digital Evolution of Sports with Peter Moore, Ex-CEO of Liverpool FC #246

    Play Episode Listen Later Sep 17, 2025 16:16


    In this episode of the New Global Sport Conference series, The Sports Tech Allstars Podcast presents Peter Moore, Ex-Chief Executive Officer of Liverpool FC and Owner of Santa Barbara Sky FC.In this conversation, Peter Moore discusses the evolving relationship between gaming and sports, highlighting how video games have become a gateway to real sports fandom. He reflects on the changing perceptions of video games, the impact of e-sports, and the strategies employed by sports organizations to engage younger audiences. Moore also emphasizes the importance of balancing local fan engagement with global expansion, the infusion of capital in sports, and the unifying power of sports in today's divisive world.TakeawaysGaming has evolved from a niche to a mainstream culture.The intersection of gaming and sports is creating new fandoms.Saudi Arabia is pioneering an e-sports strategy.Video games are now respected as a legitimate form of entertainment.Sports organizations are learning from gaming's engagement strategies.The balance between local and global audiences is crucial for sports teams.Capital infusion is changing the landscape of sports business.Get in touch with Peter Moore at: linkedin.com/in/peter-moore-36827b233Check out The New Global Sport Conference Here: https://newglobalsportconference.com/ Hosted by ⁠Rohn Malhotra⁠ from ⁠SportsTechX⁠ - Leading source of Investment and Innovation insights in sports. Sign Up for the Sports Tech Weekly Newsletter for more news, features & insights on Sports Tech: https://newsletter.sportstechx.com/Download the latest Industry Reports here: https://sportstechx.com/reportsChapters00:00 Introduction01:57 The Evolution of Gaming and eSports03:22 The Intersection of Gaming and Sports06:11 Saudi Arabia's eSports Strategy and Global Influence08:11 The Rise of Digital Natives in Gaming09:42 Balancing Capital Infusion and Fan Loyalty10:43 Local Heart vs Global Pulse in Sports12:36 The Evolution of Sports Business Models13:02 The Uniqueness of Live Sports Experience14:47 Memorable Sporting Moments and Their Impact

    Sports Media Rights, AI, and Digital Transformation with CEO of Fox Sports, Eric Shanks #245

    Play Episode Listen Later Sep 11, 2025 18:13


    We are back after our summer hiatus and one where we have been extremely busy. There are quite a few updates to share with you from Team SportsTechX.All of that will be done in due course but for now let's focus on this podcast and especially our recent visit to Riyadh where we were back for the New Global Sports Conference, NGSC.Last year on the pod, we had Andrew Chen from A16Z (Link)Ralf Reichert who is the mastermind of the eSports World Cup (Link)Mike Milanov, head of Qiddiya Gaming (Link)And this year, it's no less.In this episode, The Sports Tech Allstars presents one of the most influential sports media executives in the world: Eric Shanks, CEO of Fox Sports.As CEO, Eric oversees all of Fox Sports' properties. He was named CEO in 2010 at the age of 38 and is believed to be the youngest executive to lead a broadcast network sports division. A 20 times Sports Emmy Award winner and a holder of 11 US patents. Eric was named the Sports Business Journal's 2023 Sports Executive of the Year and is in the 40 under 40 Hall of Fame.We discuss the evolving landscape of sports broadcasting, focusing on the recent ESPN-NFL deal, the growing influence of Saudi Arabia in sports media, and the challenges faced by smaller leagues. It highlights the importance of innovative broadcasting strategies, the rise of creator-led content, and the role of local media in community engagement. The discussion also touches on memorable moments in sports history and the future of sports media, emphasizing the integration of technology and AI.TakeawaysThe ESPN-NFL deal marks a significant shift in sports broadcasting.Saudi Arabia is positioning itself as a major player in the global sports media landscape.Smaller leagues may struggle to compete with tier one properties in the current market.The rise of new entrants in the sports marketplace can benefit mid-tier sports.Innovative broadcasting strategies are essential for engaging new audiences.The future of sports media will heavily involve technology and AI.Creator-led content is becoming increasingly important in sports broadcasting.Local media plays a crucial role in community engagement through sports.The balance between traditional broadcasting and new media platforms is evolving.Memorable sporting moments can unite communities and create lasting impacts.To learn more, visit : FOXSports.com Check out the New Global Sports Conference Here: https://newglobalsportconference.com/ Hosted by ⁠Rohn Malhotra⁠ from ⁠SportsTechX⁠ - Leading source of Investment and Innovation insights in sports. Sign Up for the Sports Tech Weekly Newsletter for more news, features & insights on Sports Tech: https://newsletter.sportstechx.com/Download the latest Industry Reports here: https://sportstechx.com/reportsChapters00:00 ESPN-NFL Deal02:25 Saudi Arabia's Influence in Sports Media05:55 Global Sports Media Landscape08:26 Media Rights to Live Events09:37 Sports Broadcasting10:41 AI and Innovation in Sports Media11:36 Creator-Led Broadcasting12:58 New Content Models14:20 Alternative Viewing Experiences15:29 Memorable Moments in Sports History

    Unlocking Betting Markets for Niche Sports with ALT Sports Data #244

    Play Episode Listen Later Jul 30, 2025 30:13


    Back after a break, this episode of the Sports Tech Allstars Podcast presents Joe Dunnigan, CEO-Founder of ALT Sports Data.We discuss the evolving landscape of sports betting, particularly focusing on underrepresented sports. Exploring the challenges and opportunities within the sports betting market, the importance of fan engagement through betting, and the potential for revenue generation for leagues. Joe shares insights on the future of sports tech investments and the strategic direction of ALT Sports Data as they aim to expand their offerings and partnerships.TakeawaysSports betting is a rapidly growing industry with significant revenue potential.ALT Sports Data focuses on underrepresented sports to create new betting opportunities.Engagement through betting can enhance fan interaction and loyalty.The sports betting market is evolving, with operators seeking to diversify their offerings.Consumer demand is driving the exploration of alternative sports in betting.Leagues can unlock new revenue streams by monetizing their data through betting.The integration of betting into sports narratives can enhance fan experiences.Emerging technologies are enabling cost-effective solutions for smaller leagues.The sports tech investment landscape is shifting towards emerging sports and technologies.ALT Sports Data aims to scale its operations to meet increasing demand.To learn more, visit: altsportsdata.comGet in touch with Joe Dunnigan at: linkedin.com/in/joedunnigan Hosted by ⁠Rohn Malhotra⁠ from ⁠SportsTechX⁠ - Leading source of Data & Insights about SportsTech startups and the surrounding ecosystem.Sign Up for the Sports Tech Weekly Newsletter for more news, features & insights on Sports Tech: https://newsletter.sportstechx.com/Download the latest Global Sports Tech Ecosystem Report 2025: https://sportstechx.com/reports/gster25/ Chapters00:00 Introduction01:59 Understanding the Sports Betting Landscape05:56 The Niche of Underrepresented Sports10:01 Engagement Through Sports Betting13:48 Challenges in the Sports Betting Market17:50 Unlocking Revenue Opportunities for Leagues21:40 Case Studies and Success Stories25:52 Emerging Trends in Sports Tech29:48 Future Plans for ASD

    Sports Investment Strategies with InStudio Ventures #243

    Play Episode Listen Later Jun 6, 2025 31:13


    In this episode of the Sports Tech Allstars podcast, we present Danny Cortenraede, founder and managing partner of In Studio Ventures.We discuss Danny's journey from the Netherlands to becoming a key player in sports technology investment, the strategies behind InStudio Ventures, and the importance of athlete capital in the investment landscape. Danny shares insights on market opportunities, particularly in youth and women's sports, and highlights the unique advantages of the Los Angeles market for startups. The conversation concludes with a look at the future initiatives of InStudio Ventures and the growing role of athletes in the investment space.Takeaways- Danny's journey began in the Netherlands, working in corporate roles before venturing into entrepreneurship.- He founded InStudio Ventures to help reduce the failure rate of startups in sports technology.- The firm focuses on investing in companies with at least $1 million in annual revenue.- Danny emphasizes the importance of strategic partnerships in the investment process.- InStudio Ventures aims to add value beyond just capital, leveraging relationships in the sports ecosystem.- The global sports market is expanding, with significant opportunities in youth and women's sports.- LA is a unique market with numerous sports teams and events, making it a hub for sports technology.- Startups need to commit to the LA market and build local relationships to succeed.- Danny's firm is actively involved in educating athletes about investment opportunities.- The future of sports technology is promising, with a focus on AI and analytics.To learn more, visit: https://www.instudioventures.comGet in touch with Danny Cortenraede at: linkedin.com/in/dcortenraede Hosted by ⁠Rohn Malhotra⁠ from ⁠SportsTechX⁠ - Leading source of Data & Insights about SportsTech startups and the surrounding ecosystem.Sign Up for the Sports Tech Weekly Newsletter for more news, features & insights on Sports Tech: https://newsletter.sportstechx.com/Download the latest Global Sports Tech Ecosystem Report 2025: https://sportstechx.com/reports/gster25/ Chapters00:00 Introduction 04:38 Danny Cortenraede's Journey08:53 Investment Strategies at InStudio Ventures13:28 Focus Areas and Market Opportunities17:58 The Role of Athlete Capital in Investments22:09 The Unique Landscape of Los Angeles for Startups26:42 Future Outlook and Upcoming Initiatives

    An expert perspective on Sports Tech and Investment Trends with DrakeStar #230

    Play Episode Listen Later Dec 6, 2024 36:12


    Pendular: AI-driven sports highlights in real time #215

    Play Episode Listen Later Aug 7, 2024 28:58


    Tiledmedia: World's most advanced video player #210

    Play Episode Listen Later Jul 3, 2024 27:08


    Stupa Sports Analytics: Advanced Racket Sports Tech #209

    Play Episode Listen Later Jun 26, 2024 34:55


    SportVot: India's Live Sports Streaming Hub #204

    Play Episode Listen Later May 22, 2024 32:04


    Understanding the culture of Sports & Sports Tech in India #203

    Play Episode Listen Later May 15, 2024 49:45


    Kicking off our Indian Sports Tech series in lead up to the first ever Indian Sports Tech Ecosystem Report 2024! (You can apply for STX India Startup Spotlight before May 31 right here.)

    MLS Innovation Lab: Incubating the next gen of Sports Tech Companies #202

    Play Episode Listen Later May 10, 2024 36:03


    This is the last in our series of talking to new sports tech accelerator programs, initiatives and solutions, in lead up to the Global Sports Tech Ecosystem Report 2024.

    The Venue.Barcelona: Innovation Zone for Music-Sports-Events #201

    Play Episode Listen Later Apr 24, 2024 34:37


    In the lead up to the Global Sports Tech Ecosystem Report 2024, this month we're talking to new sports tech accelerator programs, initiatives and solutions. (GSTER is a single report covering the three major SportsTech regions i.e. North America, Europe, Asia Pacific- investors, programs, leaders, numbers everything).

    Comcast SportsTech: The Premier Sports Accelerator #200

    Play Episode Listen Later Apr 17, 2024 38:06


    In lead up to the 2024 Global Sports Tech Ecosystem Report, this month we're talking to new sports tech accelerator programs, initiatives and solutions. (GSTER is a single report covering the three major SportsTech regions i.e. North America, Europe, Asia Pacific- investors, programs, leaders, numbers - everything).

    SolidSport: Leading Sports Streaming Platform #198

    Play Episode Listen Later Apr 3, 2024 38:46


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