We Are For Good Podcast - The Podcast for Nonprofits

Dr. Sanjay Bindra is a practicing cardiologist who built a $2.5 million endowment at a zero-staff nonprofit in less than four years, with no campaigns and no urgency emails. Then he studied why it worked. The result: the GIVE Study, a 12-month real-time look at how small nonprofits can achieve sustainable recurring giving through trust, behavioral design, and strong governance. In this episode, you'll hear:Why first-time donor retention has been under 20% for decades, and the single most important thing you can do to change that numberThe difference between dopamine-driven fundraising and oxytocin-driven relationshipsThe GIVE framework: Gratitude, Impact, Voice, and Engagement, and how to apply it to build genuine donor relationships that lastWhat your org can do right now to start building a sustainable baseYou'll walk away with a replicable framework for turning one-time donors into lifelong community members.

An 85% graduation rate against a district average of 60% — at a second-chance school in the South Bronx where the primary healing tool isn't a worksheet or a clipboard. It's a professional recording studio.

"Crisis creates clarity, and philanthropic funding is the best risk capital we have." That's how Hala Hanna reads the moment we're in, and as Executive Director of MIT Solve, she has the data to back it up.MIT Solve has spent a decade brokering the relationship between companies, funders, and the early-stage innovators closing equity gaps in health, learning, climate, and economic opportunity. Their 460 solvers are reaching 430 million lives, have mobilized $87 million in direct funding, and have collectively raised $1.4 billion. And Hala has a front-row seat to the fundamental shift happening in how money moves toward mission.In this episode, you'll hear:Why the most forward-thinking funders are moving from rewarding proximity to power to rewarding proximity to the problem, and what that means for your missionWhat corporate partners actually need from nonprofit partnerships right now, and how to position your org to meet them thereWhy pairing measurable outcomes with storytelling is the real fundraising unlock, and the one question every nonprofit leader needs to answer before walking into a funder conversationYou'll walk away with a sharper read on where philanthropy is heading and a concrete playbook for becoming the partner funders are actually looking for.

As Co-Founder of Caring Across Generations and President of the National Domestic Workers Alliance, Ai-jen Poo has spent decades working at the intersection of policy and culture — because she knows you can't change one without the other. A MacArthur Fellow, Time 100 honoree, and author of The Age of Dignity, she's now launching a million-care-conversations campaign and a new production label, Give Not Take Media, to get care stories into film and television at scale.

Most nonprofits treat email like a megaphone. They show up loud when they need donations and go completely quiet in between. Katelyn Baughan has worked with UNHCR, Amnesty International, the Trevor Project, and the National Breast Cancer Foundation, and she has seen this pattern cost nonprofits thousands in unrealized donations.Her fix: stop thinking about campaigns and start building infrastructure.In less than 20 minutes, Katelyn walks you through the automated email system that works in the background to build donor relationships, nurture loyalty, and raise more money, even when you're not hitting send.

Scott Cameron is a two-time Emmy Award-winning creative leader who has spent his career executive producing international adaptations of Sesame Street, bringing this iconic brand to audiences in 190 countries and 31 languages. He joins us for this special episode to talk about what 57 years of research-driven storytelling has taught him about how story actually changes people.

Matt Oh was an engineer with a stable career and a 9-to-5 when a mission trip to India stopped him in his tracks. He saw something he couldn't unsee — women and children spending 10 hours a day walking to collect dirty water.In 2015, he founded FOREFRONT Charity with a few college friends and one water well. Today, more than 100,000 people across India, Kenya, and East Africa have been impacted through clean water, education, medical care, and empowerment. 105 water wells drilled. A school built, in which 20% of the students once worked in child labor, that now serves more than 250 first-generation students. A 90% program efficiency rate. Clearly, an engineer is running this.

This episode includes themes of combat trauma, mental health, and suicidal ideation. If you or someone you know is struggling, please reach out to the 988 Suicide and Crisis Lifeline by calling or texting 988.Meet Richard Casper

What does it actually mean to fund community power? Not a one-time grant, not a single big donor relationship, but real, sustained infrastructure for the leaders closest to the problems. Vincent Jones has spent three decades figuring that out.Meet Vincent Jones

There is a growing gap in our world between hope and despair. And storytelling might be the most powerful tool we have to fill it.Welcome to Stories That Fill the Hope Gap, a 10-part limited series created in partnership with Good is the New Cool and We Are For Good. Every Wednesday for the next 10 weeks, we are bringing you a changemaker who is using story to cut through noise, build connection, shift culture, and move people to action.We open with the conversation that started it all: the keynote Afdhel Aziz delivered live at ImpactUp: Story, framing the big idea that runs through every episode that follows.In this episode, you'll hear:What the Hope Gap is, where it came from, and why it matters for every changemaker telling stories right nowWhy pop culture, social media, and news are all feeding despair, and what that means for how we communicateGallup's 2026 finding that hope is the number one thing people want from their leaders, outpacing trust, compassion, and stability combinedAfdhel's 3-step storytelling playbook: start with hope, spark wonder, inspire courageous actionWe need your stories to help fill the hope gap. Share yours at weareforgood.com/hopegap.

Meet Christina Martin Kenny

Meet Amanda Green

Is philanthropy stuck in hypothesis mode?In science, there are two kinds of research: hypothesis-driven, where you predict the outcome before you run the experiment, and exploratory, where you map the landscape and stay open to what you find. The biggest breakthroughs almost always come from the second.Meet Casey Lardner

Meet Dave Raley

Meet Nathan Cook

We're living in the loneliest moment in modern history. And at the same time, people have never been hungrier for hope, for joy, for meaningful connection. Your volunteers are at the center of that tension. And if you're not treating people power as a strategy, you're leaving your mission's most powerful asset on the table.Recorded live at the We Are For Good Summit, this conversation brings together four extraordinary leaders: Susan McPherson, founder and CEO of McPherson Strategies and author of The Lost Art of Connecting; Nicole Stewart, Executive Director of Boston CASA; Nicole R. Smith, Executive Director of ALIVE, the National Professional Association for Leaders in Volunteer Engagement; and Sara Lomelin, CEO of Philanthropy Together.In this episode, you'll hear:What ALIVE's data shows about organizations that treat volunteers as strategy vs. afterthought: 80% more volunteers, 60% higher engagement, and donors who are twice as likely to giveBoston CASA's three non-negotiables for scaling a volunteer program without burning people out: exceptional training, strong supervision, and a mission-anchored cultureHow to operationalize people power right now: from launching a giving circle to giving volunteers a role, not a receiptWhy skills-based volunteering is surging even as companies go quiet on CSR, and what that means for nonprofitsPeople are looking for hope. They're looking for joy. They're looking for meaningful connections. You are the one they've been waiting for.

Meet Pedro J. Rivera

At 4am on April 3, 2025, Jennifer Rupp's phone wouldn't stop buzzing. 93% of Michigan Humanities' budget. Gone overnight. What happened next is a story about crisis leadership, radical transparency, and why connection isn't a soft strategy. It's the only strategy.

700 episodes felt like the kind of moment that deserved more than a LinkedIn post and a few dancing emojis. So we sat down to talk about what this journey has taught us about generosity, the stories that haven't left us, and what we're still learning.We're so grateful you're here. Come celebrate with us.

Meet Jeremy Bouman, Founder of RISE in Omaha

Kyle S. King started his nonprofit journey as a college junior, raised $100K, and never stopped. Eight books, a publishing company, a keynote career, and the Growth Alliance later — he's spent over a decade helping mission-driven organizations do the deeper work first: aligning leadership, tightening operations, and sharpening the stories that actually move donors to act.

"You don't manage volunteers. You have to inspire them."Jeff Byard figured that out after 14 years in Alabama emergency management, six years as a senior leader at FEMA overseeing 185 presidential disaster declarations, and now as Chief Programs Officer at Team Rubicon — the disaster response organization with 200,000 Greyshirts deployed across the country and around the world.In this episode, you'll hear:Why the shift from volunteer management to community building changes everything — and exactly how Team Rubicon made that shift at scaleHow 3,500 volunteer leaders lead a Greyshirt nation of 200,000 — and what that organizational structure teaches every nonprofit leaderJeff's One Good Thing: don't let perfection get in the way of good.Episode Highlights:Jeff's origin story: Marine Corps to FEMA (3:08)Joining Team Rubicon and the "for impact" sector (6:36)You don't manage volunteers — you inspire them (7:48)What Team Rubicon does: 1,000 service projects a year (9:14)Volunteer management vs. community building (12:00)Veterans + "kick ass civilians": the 50/50 dynamic (14:51)Making volunteers your core capacity at scale (16:13)10 simultaneous operations in Hurricane Helene (16:51)The philanthropy moment that made Jeff cry (20:55)One Good Thing: don't let perfection get in the way of good (25:04)Resources Mentioned:Team RubiconTunnels to Towers FoundationJeff Byard on LinkedIn Full Episode Landing Page: https://www.weareforgood.com/episode/697//Join the We Are For Good Community—completely free.Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.comSay hi

Trust is not a soft skill. It's the whole job.Today we're bringing you something special: Aila Malik's live keynote from the We Are For Good Summit, followed by a real-time coaching Q&A with our community.Aila has spent nearly a decade working alongside nonprofit leaders at their most defining moments: leadership transitions, burnout, mergers, and organizational inflection points. Her firm has partnered with hundreds of organizations, and her framework for building trust has changed how leaders think about culture, credibility, and change.In this episode, you'll hear:Why trust isn't a soft skill — and why treating it like one is silently breaking your organizationThe three layers of trust (workability, credibility, vulnerability) and exactly where most leaders get stuckHow to rebuild trust after a leadership transition, a broken promise, or a loss of confidenceWhat Aila told a room full of summit attendees about why people resist change — and why the answer isn't strategy, it's safetyEpisode Highlights:The Sector as a Response to Broken Narratives (1:42)The Three Layers of Trust (8:15)Building Credibility (10:10)The Vulnerability Layer (12:47)Live Q&A: Trusting Funders and Long-Term Partners (17:33)Navigating Trust in Organizational Transitions (20:00)When Stakeholders Have Different Goals (24:27)Trust Repair and Apology Tours (30:03)What Young Organizations Should Know About Trust (33:47)Middle Management as Trust Infrastructure (35:00)Aila's One Good Thing (40:01)Resources Mentioned:Connect with Aila + Venture Leader CollectiveFull Episode Landing Page: https://www.weareforgood.com/episode/696//Join the We Are For Good Community—completely free.Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.comSay hi

Sara LaBarge grew up on the Menominee reservation in Wisconsin, won a Gates Millennium Scholarship as a teenager, and went on to lead strategic partnerships at Native Forward Scholars Fund — the largest direct scholarship provider to Native students in the country. When MacKenzie Scott called (twice), their organization was ready. This conversation is about what that readiness actually looked like.Native nonprofits receive less than 0.5% of all philanthropic funding. Native Forward has been building anyway — for 55+ years. And the frameworks Sara uses for partnerships, accountability, and trust-based giving are some of the most practically useful we've heard for any fundraiser navigating high-stakes funder relationships right now.

Meet Eliza Blank, the new CEO of The Farmlink Project

In today's episode, Jon and Becky sit down with Afdhel Aziz, founder of Good is the New Cool, to unpack why the way most nonprofits tell their story is quietly killing their impact, and what the new playbook looks like.Afdhel has spent 30+ years advising brands like Disney, Coca-Cola, Gap, and Adidas on purpose-driven storytelling. But his most urgent work right now is closing the hope gap - a measurable 27% chasm between hope and despair in society, tracked by Yale. He believes nonprofits sit at the center of the solution. And he's here to show you exactly how to get there.

In this Working Session, Jon and Becky are joined by digital strategist Josh Burns to rethink how nonprofits approach online giving — moving beyond quick wins and into strategies that actually build momentum. Together, they explore why so many organizations feel stuck growing digital revenue and how a shift toward relationship-first thinking can unlock more sustainable, long-term results.From understanding the “digital donor gap” to building a simple growth framework rooted in human behavior, you'll learn how to align your digital presence with real-world connection — and turn passive audiences into engaged, giving communities.Top 3 Takeaways:Online Giving Starts With Human Connection — Not Conversion: Digital channels may be the medium, but people are the mission. Learn how to ground your strategy in empathy, proximity, and real relationships so your messaging resonates beyond the screen and inspires meaningful action.Use a Simple Growth Framework to Guide Strategy: Break down your digital ecosystem into three key stages — awareness, consideration, and action — and understand how each channel (social, website, email) plays a role in moving supporters toward deeper engagement and giving.Play the Long Game With Story + Community: From email nurture to community-building spaces, discover how consistent storytelling and intentional engagement create the trust that leads to higher conversion over time — not just one-off gifts.This episode is packed with practical, low-lift ways to strengthen your digital presence — whether you're just getting started with email, refining your storytelling, or rethinking how you engage donors online.Welcome back to Working Sessions: hands-on, clarity-filled conversations designed to help you move real work forward inside your organization.Let's get to work.Episode Highlights:  Understanding the “Digital Donor Gap” (04:47) Why Data + Humanity Must Work Together (06:52) Digital Should Drive Real-World Action (07:27) Breaking Silos: Learning From Programs + Donors (10:30) The Feel–Know–Do Storytelling Framework (13:19) The Digital Growth Framework: Awareness → Action (14:47) First-Party Data + Building Direct Relationships (18:10) Community-Building as a Growth Strategy (20:14) Playing the Long Game With Email + Story (23:11) Tracking Metrics + Setting Realistic Goals (25:05) One Good Thing: Get Out of Your Comfort Zone (30:02)Episode Shownotes: www.weareforgood.com/episode/692//Join the We Are For Good Community—completely free.Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.comSay hi

In today's episode, Jon and Becky sit down with Nicole R. Smith, CVA, Executive Director of AL!VE (Association of Leaders in Volunteer Engagement), to talk about what it really looks like to treat volunteers as a strategic powerhouse, not an afterthought.Nicole has spent her career championing the people who champion volunteers, and she's here to close the gap between organizations that say volunteers are vital and the ones that actually build systems to prove it.

In today's episode, Jon and Becky sit down with jacob adams, founder of Inner Spark Learning Lab, to talk about what it looks like to challenge the nonprofit status quo. Instead of chasing scale and perfect metrics, Jacob is focused on something different: authentic partnerships, radical transparency, and building trust. Together, they explore why nonprofits can't always control outcomes—but we can own the learning, tell the truth about what's working (and what isn't), and how to build stronger relationships with funders and partners along the way.In this episode, you'll hear:Why going deep instead of wide can lead to more meaningful impactHow jacob builds trust with fundersWhat authentic partnerships really look like in practice at Inner SparkAnd why focusing on learning, not just outcomes, can transform the way we leadIf you're a nonprofit leader navigating pressure to scale, prove impact, and get everything “right,” this conversation will feel both grounding and energizing.

In today's episode, Jon and Becky sit down with Carmen Patlan, Executive Director of the Center for Immigrant Progress (CIP), to highlight how her organization is supporting immigrant families through a comprehensive, community-centered model.CIP is advancing immigrant rights by connecting legal protection, health equity, civic engagement, and advocacy to help families live with dignity, safety, and opportunity.In this episode, Carmen shares her own story of immigrating to the United States at seven years old—and how that lived experience now shapes the way CIP serves immigrant communities.You'll hear how the organization is:Providing pro bono immigration assessments and legal guidanceHelping families create emergency preparedness plansOffering mental health and wellness support for families experiencing traumaEmpowering immigrant leaders through civic engagement and leadership developmentFor nonprofit leaders, this conversation highlights what it truly looks like to build with community—not just for it—and reminds us that meaningful change often starts with something simple: listening, learning, and getting to know our neighbors.Episode Highlights: Carmen's Immigration Story: Crossing the Border at Age Seven (02:51) Why the U.S. Immigration System Is So Complex (07:23) Building the Center for Immigrant Progress (13:27) Living While Prepared, Not Living in Fear (16:05) Why Immigrants Must Tell Their Own Stories (22:22) What Real Allyship Looks Like in Immigrant Communities (25:03) Carmen's One Good Thing: Standing Shoulder to Shoulder (31:07)Episode Shownotes: www.weareforgood.com/episode/689//Join the We Are For Good Community—completely free.Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.com Say hi

Today we're sitting down with Chidi Asoluka — founder and CEO of NewComm — to ask a question every nonprofit leader should be wrestling with: who actually gets to design change?At NewComm, high school students manage real budgets, design real projects, and build networks most people don't access until much later in life. The lessons Chidi has learned building it are for every leader in this space.He got out of his own head and into the heads of the people he was trying to impact. What he found there reshaped everything — his program, his systems, and his understanding of what it means to lead.We dig into:Why proximity beats expertise in designing real changeWhat funders get wrong when success has to look neat and linearWhy real authority — not just a seat at the table — changes everythingPlus the remarkable true story that drives everything Chidi does, and his simple mantra for leading with clarity in a noisy world.Some conversations change how you see the work. This is one of them.

This one is a grounding exhale.Today, we're bringing you a powerful conversation from the We Are For Good Summit with our friend Seth Godin — it's for anyone carrying the weight of leadership in uncertain times.Because here's the truth: uncertainty isn't a season anymore. It's the environment. And if you're feeling the pressure, the risk, the emotional toll of caring deeply about work that matters… you are not alone.Seth challenges us to rethink what risk really is (hint: it's the feeling of risk that trips us up), why attachment fuels burnout, and how trust is built — and burned — through small, consistent actions. We talk about belonging and leadership, and about the courage it takes to stay in the arena when the outcomes aren't guaranteed.We also dig into:How to innovate when nothing feels stableRebuilding trust through behavior, not brandingUsing AI as a tool (without losing our humanity)Communicating experimentation and risk to donorsLetting go of entanglements that keep us stuckAnd why agency — not compliance — is the futureSeth reminds us that we didn't sign up for perfect — we signed up to keep moving toward better. To feel the fear and move forward anyway, tell the truth, bring people together, and stay responsible to the work we care about. If you're tired but still called, questioning but still committed, this conversation is for you.

Meet Amir Samandi

Today, Jon and Becky sit down with Analía Weber, Development Director at The Family Center / La Familia, to explore a bold paradigm shift for the nonprofit sector. One that begins with how we speak about ourselves.Analia's journey into fundraising didn't follow a traditional path. A lifelong dancer and arts leader, she pivoted careers at 39 and stepped into nonprofit development with heart, courage, and a willingness to begin again. Now, less than four years later, she's not only the Director of Development for a thriving, holistic family support organization — she's chairing a regional nonprofit sector partnership and advocating for a 10-year movement to reposition nonprofits as trusted experts and essential community leaders.In this episode, you'll hear:Why the language we use about “donors,” “nonprofits,” and “doing more with less” shapes power dynamicsHow nonprofits can shift from being seen as supplemental to being recognized as experts at the decision-making tableThe mindset of begin again — and why failure is part of the workHow La Familia funds the whole family through holistic, community-centered designA dance-inspired framework for leadership: show up, pay attention, tell the truth, and don't get attached to the resultsIf you're a nonprofit leader navigating uncertainty, funding shifts, or systemic barriers, this episode is your reminder: you don't have to have it all figured out. You get to begin again. And the sector's transformation starts with us.Episode Highlights: From dancer to development leader (2:46)​Finding La Familia and community (4:05)​Inside La Familia's holistic mission (7:49)​Funding the whole family (10:15)​Fundraising with dignity and new language (12:20)​A 10-year paradigm shift for the sector (16:01)​“Begin again” as a leadership mindset (19:25)​Analia's Story of Philanthropy (26:00)Analia's One Good Thing: Compositional improvisation for everyday choices (26:34)Episode Shownotes: www.weareforgood.com/episode/685//Join the We Are For Good Community—completely free.Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.com Say hi

What does it really take to lead with courage in the nonprofit sector—especially when growth, complexity, and crisis collide?In this powerful conversation, Jon and Becky sit down with Glenda Testone, CEO of the Nonprofit Leadership Lab and co-host of Nonprofits Are Messy, to explore what it means to lead with integrity, accountability, and heart. With more than 14 years as Executive Director of New York City's LGBT Community Center—where she tripled the budget, led a $9M capital campaign, and guided the organization through transformational change—Glenda brings lived experience and hard-earned wisdom to the mic.Together, they unpack:How trust is built through transparency, vulnerability, and doing what you say you'll doWhy accountability isn't about fear management—but about strengthening mission and relationshipsThe mindset shift from “trying not to disappoint anyone” to deciding who you're willing to disappointPractical tools for prioritizing when everything feels urgentThe power of community—and why going it alone is a leadership trapIf you're navigating growth, wrestling with hard decisions, or feeling the weight of leadership, this episode is a reminder: you don't have to do this alone. Trust is the work. Community is everything. And sometimes the most meaningful wins come from getting it right for the people with the least power.Episode Highlights: Glenda's origin story and path to nonprofit leadership (2:41)Leading through growth, complexity, and making mistakes (6:27)Building trust and centering justice and connection (10:59)Reframing accountability to build trust (16:58)How to prioritize when everything feels urgent (21:23)Learning to say no and let go of people-pleasing (25:47)A powerful moment of philanthropy in Glennda's career (28:15)Playing the long game in fundraising relationships (32:31)One Good Thing: Don't go it alone in leadership (34:43)Episode Shownotes: www.weareforgood.com/episode/684//Join the We Are For Good Community—completely free.Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.com Say hi

Meet Leona

Today's episode continues our 12-part series: 12 Shifts in 2026 for Social Impact. Over twelve episodes, we're unpacking the mindset and strategy shifts shaping the future of fundraising, leadership, and doing good in 2026. Explore the full series at weareforgood.com/12shifts.Shift 12 / Boards Are Culture CarriersIn this final episode of the 12 Shifts series, Jon and Becky close things out with a powerful conversation about boards, culture, and shared leadership — and they're joined by the perfect voice to put a bow on it all.They sit down with Nakia James Jenkins, people and culture leader, board chair of STEM From Dance, and partner at On-Ramps, to explore why boards aren't just governance bodies — they're culture carriers who shape trust, voice, and leadership, often without even realizing it.Together, they unpack how boards and executive leaders co-create organizational culture, what it looks like to move beyond outdated, transactional board models, and how leaders can intentionally activate boards as authentic partners in mission, storytelling, and growth. Nakia shares hard-earned wisdom from across the nonprofit, public, and education sectors — plus real, practical ways leaders can redesign board engagement for today's realities.If you're ready to reimagine your board as a source of trust, courage, and shared leadership — not just oversight — this conversation is your invitation.Takeaways:Why boards can only be true culture carriers when CEOs and executive directors create intentional spaceHow outdated board models limit trust — and what co-creation with boards really looks likeWhat healthy, values-aligned board and executive partnerships require in practiceHow to activate board members beyond fundraising by clarifying expectations and “the ask”Why onboarding, training, and ongoing relationship-building are essential to board effectivenessHow small wins, honest conversations, and shared stories unlock deeper board engagementEpisode Highlights:Board Evolution: From Stable Funding to Strategic Redesign (07:37)​The Gap in Board Role Perception and True Influence (12:18)​Authentic Mission Connections Through Program Exposure (15:11)​Healthy Partnerships = Brené Brown's "Rumbling" (16:44)​Intentional Engagement Beyond Meetings (19:16)​Activating + Training Your Boards (20:30)​Activate with Specific Asks and Training (23:31)​Bring Programs to Boards for Storytelling Power (24:11)​Nakia's One Good Thing: Intentions, Space, Small Wins (27:03)Episode Shownotes: www.weareforgood.com/episode/682Save your free seat at the We Are For Good Summit

Today's episode continues our 12-part series: 12 Shifts in 2026 for Social Impact. Over twelve episodes, we're unpacking the mindset + strategy shifts shaping the future of fundraising, leadership, and doing good in 2026. Explore the series at weareforgood.com/12shiftsShift 11 / Story as InfrastructureIn today's episode, Jon and Becky welcome Carolina Garcia Jayaram, CEO of the Elevate Prize Foundation, for a reflective and forward-looking conversation on why story is no longer a communications tool — it's essential infrastructure for mission and culture.As attention fragments, trust erodes, and technology reshapes how people connect, Carolina invites nonprofit leaders to rethink storytelling as a relational practice rooted in humanity, proximity, and long-term investment. Together, they explore how centering people over issues, building trust-based relationships, and intentionally distributing stories can expand influence without sacrificing integrity.Carolina shares insights from Elevate's work at the intersection of philanthropy, media, and culture — from scaling visibility for proximate leaders to embracing AI in ways that deepen creativity rather than replace it. This episode is both a mindset shift and a practical invitation for leaders ready to treat story as something to protect, resource, and evolve from the inside out.Episode Highlights: People Over Issues: What Actually Moves Audiences to Action (03:45)Trust → Relationship-Based Philanthropy (05:10)Distribution as Strategy: Reaching Beyond the Choir (07:20)Owning Platforms & Visibility (YouTube, Creators, Times Square) (08:45)Case Study: Scaling Impact Through Story — Hannah Freed & Democracy Defenders (11:00)Scaffolding Stories: Why Nothing Should Be One-and-Done (14:50)Building Story Systems: Briefs, Libraries, and Iteration (16:30)Low-Fi Tools That Make High-Impact Stories Possible (18:40)Visibility = Fundraising: What the Data Shows (20:30)AI, Creativity & Neurodiversity: Scaling Without Losing Humanity (23:35)Carolina's One Good Thing (25:50)Episode Shownotes: www.weareforgood.com/episode/681Save your free seat at the We Are For Good Summit

Today's episode continues our 12-part series: 12 Shifts in 2026 for Social Impact. Over twelve episodes, we're unpacking the mindset + strategy shifts shaping the future of fundraising, leadership, and doing good in 2026. Explore the series at weareforgood.com/12shiftsShift 9 / Merge to MultiplyIn today's episode, Jon and Becky explore why collaboration is becoming a defining strategy for nonprofits seeking to protect mission and scale impact — and why the funding side of mergers and partnerships doesn't get nearly enough airtime.They're joined by Ananya Poddar, Senior Associate at SeaChange Capital Partners, to unpack what it really takes to resource nonprofit collaboration — from shared infrastructure and strategic alliances to program transfers and full-scale mergers. Ananya shares insights from the SeaChange–Lodestar Fund for Nonprofit Collaboration, including why neutral third-party support is often the missing ingredient, how leaders can build trust with funders and partner organizations, and what becomes possible when collaboration is treated as a fundable priority.Episode Highlights: Introduction to Nonprofit Collaboration (01:52)SeaChange-Lodestar Fund for Nonprofit Collaboration (5:40)Forms of Collaboration (07:00)Building Trust with Partners (10:50)Technical Assistance Funding (15:18)Case Study: She's the First & Girl Rising Merger (16:23)Cost Savings Example: Detroit Human Services Merger (20:10)Case Study: Philly Food Rescue Program Transfer (21:22)Motivations for Partnerships (23:57)One Good Thing / Homework: Make yourself familiar with what opportunities exist. (29:00)Dive Deeper: She's The First Girl RisingEpisode 653: Nonprofit Mergers Aren't a Last Resort—They're a Strategic First Choice, She's The First and Girl Rising: Listen on Apple / SpotifyEpisode Shownotes: www.weareforgood.com/episode/680Save your free seat at the We Are For Good Summit

Today's episode continues our 12-part series: 12 Shifts in 2026 for Social Impact. Over twelve episodes, we're unpacking the mindset + strategy shifts shaping the future of fundraising, leadership, and doing good in 2026. Explore the series at weareforgood.com/12shiftsShift 9 / Trust Is the Work NowIn today's episode, Jon and Becky welcome back Abby Falik, Co-Founder & CEO of The Flight School, for a grounding and expansive conversation on why trust is no longer a byproduct of good leadership — it is the work.As institutions fracture, technology accelerates, and certainty feels harder to come by, Abby invites nonprofit leaders to rethink trust as a core leadership practice rooted in authenticity, courage, and inner alignment. Together, they explore what it looks like to lead without false certainty, release performative control, and build organizations that are worthy of trust — from the inside out.Abby shares wisdom from her lifelong work in leadership formation, her experience building trust-based systems, and the guiding principles behind The Flight School to help leaders move from fear to flourishing. This episode is both a call inward and a call forward for leaders navigating rapid change while trying to stay human.Episode Highlights: The Importance of Trust in Leadership (02:30)Trust as Core Work in a Fractured World (05:18)Warning Signs of Losing Trust in Organizations (12:29)Building Trust in Leadership (15:48)Leading with Hope in Uncertain Times (18:13)The Role of the Next Generation in Trust (21:51)Abby's One Good Thing (24:31)Dive Deeper: Comfortable with Uncertainty / Purchase HereEpisode Shownotes: www.weareforgood.com/episode/679Save your free seat at the We Are For Good Summit

Today's episode continues our 12-part series: 12 Shifts in 2026 for Social Impact. Over twelve episodes, we're unpacking mindset + strategy shifts shaping the future of fundraising, leadership, and doing good in 2026. Explore the series at weareforgood.com/12shifts.Shift 8 / Creators Are Your AmplifiersIn today's episode, Jon and Becky sit down with Kathryn Baccash, Senior Director of Communications & Marketing at To Write Love on Her Arms (TWLOHA), for a powerful conversation about why creators aren't just marketing channels — they're relationship-driven partners who can extend trust, credibility, and impact far beyond what organizations can do alone.Together, they unpack how TWLOHA has spent nearly two decades cultivating creators as collaborators rather than megaphones — prioritizing friendship over transactions, community over control, and long-term trust over short-term reach. Kat shares how creators function as core capacity inside TWLOHA's storytelling ecosystem, how relationship-first partnerships have amplified their suicide prevention work, and why letting go of rigid expectations is often the unlock nonprofits are missing.If you're ready to rethink influence, move from staff-led to community-led storytelling, and build creator partnerships that actually scale trust in 2026, this episode is for you.Takeaways: Why creators should be treated as a core capacity, not a campaign add-onHow to build relationship-first creator partnerships rooted in trust and shared valuesWhat it really means to give up control without losing your messageHow creators help nonprofits scale impact through borrowed trustWhy community depth and engagement matter more than audience sizeEpisode Highlights:Creators as a Core Capacity, Not a Nice-to-Have (2:15)Relationship-First Creator Partnerships (4:40)Borrowed Trust: Scaling Impact Through Creators (6:50)Giving Up Control to Build Real Influence (12:40)Why Community Depth Matters More Than Audience Size (21:30)One Good Thing: Create Something Yourself to Build Empathy (29:30)Episode Shownotes: www.weareforgood.com/episode/678TWLOHA Save your free seat at the We Are For Good Summit

Today's episode continues our 12-part series: 12 Shifts in 2026 for Social Impact. Over twelve episodes, we're unpacking mindset + strategy shifts shaping the future of fundraising, leadership, and doing good in 2026. Explore the series at weareforgood.com/12shifts.Shift 7 / Volunteers as Core CapacityIn today's episode, Jon and Becky welcome back Jennifer Sirangelo, President & CEO of Points of Light — the world's largest organization dedicated to volunteer service, mobilizing nearly 4 million volunteers across 32 countries.Together, they explore why many nonprofit leaders are leaving capacity on the table — and how shifting from “volunteers as a nice-to-have” to “volunteers as core infrastructure” can accelerate strategy, deepen belonging, and drive sustainable growth. Jennifer shares practical examples (including a “board recruitment sprint”), how to spot the gaps volunteers can fill beyond program delivery, and why the volunteer experience must be digitally enabled to fit real life. You'll also hear why the simplest lever still matters: people volunteer because they're asked — and that invitation is fully in your control.If you're ready to treat participation like a strategy (not an afterthought) and build a volunteer engine for 2026, this one's for you.Episode Highlights:Volunteers as Strategic Plan Accelerators (3:10)The “Board Recruitment Sprint” + Activating Volunteer Leaders (9:20)What's Driving a Rise in Volunteer Interest + How to Respond (15:40)Building Volunteer Infrastructure on a Lean Team (22:30)Designing a Digitally-Enabled Volunteer Experience (30:10)One Good Thing: Craft the Invitation That Gets People to Say Yes (37:45)Dive Deeper: pointsoflight.org - Sign up for Points of Light's monthly newsletter, packed with resources, trainings, and webinars.Episode Shownotes: www.weareforgood.com/episode/677Save your free seat at the We Are For Good Summit

Today's episode continues our 12-part series: 12 Shifts in 2026 for Social Impact. Over twelve episodes, we're unpacking mindset + strategy shifts shaping the future of fundraising, leadership, and doing good in 2026. Explore the series at weareforgood.com/12shifts.Shift 6 / Modernize Individual Giving for Today's DonorIn today's episode, Jon and Becky welcome back Dana Snyder (Positive Equation) and Mike Duerksen (BuildGood) — for a practical, honest conversation about what's changing in donor behavior and what to do about it in 2026.Together, they unpack why the donor journey is no longer linear, why friction in your systems is more expensive than ever, and how monthly giving becomes a risk-mitigation strategy for stability. You'll hear how the first 90 days create “memory structure” for donors, what Mike calls the “forgotten copy” that can make or break trust, and why making generosity visible again can help restore it as a social norm — at home and in your community.If you're ready to remove friction, build trust faster, and create an individual giving strategy that fits how donors actually live and decide in 2026, this one's for you.Episode Highlights:Today's Shifts in Donor Behavior (3:00)Designing a Donor Journey (10:30)Auditing Individual Giving: First 90 Days, Donor Needs & Team Focus (17:30)Case Studies (23:50)Mike and Dana's Playbooks + How to Activate Today (28:20)Dive Deeper: The Monthly Giving Summit (Feb 25, 1:00PM - Feb 26, 4:00PM EST)The StoreHomeboy IndustriesBuild Good Fundraising PodcastEpisode Shownotes: weareforgood.com/episode/676Save your free seat at the We Are For Good Summit

AI is everywhere right now and for a lot of nonprofit leaders, it feels equal parts exciting and overwhelming. In this episode, Woodrow Rosenbaum Chief Data Officer, GivingTuesday) and Elizabeth Kelly (Head of Beneficial Deployments, Anthropic) bring in a refreshing, human-first conversation about what it actually means to build AI fluency in the nonprofit sector.This isn't about becoming a prompt expert or chasing the latest tool. It's about learning when AI can help, when it can't, and how to use it responsibly in ways that strengthen trust, decision-making, and mission impact. Together, they unpack why AI fluency is quickly becoming the new digital literacy and how nonprofits can move forward without fear, hype, or burnout.You'll walk away with practical insights on how to:Shift from “should we use AI?” to “how do we use it responsibly and well?”Build AI fluency as an organizational muscle, not a one-time trainingStart small with AI by improving one painful workflow at a timePut guardrails in place around privacy, bias, and human reviewAvoid using AI just to do the same work faster and instead focus on better outcomesCreate shared learning and trust so teams experiment without fearIf you've been waiting for permission to go slow, ask better questions, and lead with intention, this one's for you.Episode Highlights: Understanding AI Fluency and Its Importance (02:17)The Role of Data in Nonprofit AI Adoption (05:10)Real-World Applications of AI in Nonprofits (07:40)Launching Claude for Nonprofits (10:38)Building Trust and Responsible AI Use (13:24)Governance and Oversight in AI Implementation (16:27)Elizabeth + Woodrow One Good Thing (22:54)Dive Deeper: AI Fluency Course (Anthropic)Fundraising.aiEpisode Shownotes: www.weareforgood.com/episode/675Save your free seat at the We Are For Good Summit

Stability isn't something you earn once you're “big enough” or “finally staffed up.” It's something you design on purpose—or you pay for it later in burnout, panic fundraising, and house-of-cards vibes.In this episode, Brooke Richie-Babbage is back to flip the script on what capacity really means. Capacity is about changing the conditions under which your work happens, so the how of the work gets easier, less fragile + way more sustainable.We're talking broken mugs, creaky floors, cash cliffs, “build years” vs. “growth years,” and why “stability is a leadership choice” might be the most freeing (and challenging) mindset shift you make in 2026. If you've ever thought, “We'll feel stable when we finally _______,” this episode's your loving interruption.You'll walk away with clarity + next steps to build real capacity, including how to:Redefine capacity + stability as design problems, not personal failures → Shift from “I just need the right people / next grant / better tool” to “Where is our organization fragile, and how do we strengthen the container—systems, rhythms, decision-making—so the work doesn't require heroics?”Narrow priorities + clean up decision-making so everything stops bottlenecking at the leader → Get practical about choosing fewer, deeper priorities; naming what you're not doing this year; and mapping who actually owns which decisions—so your ED (or you) isn't secretly holding six out of ten critical calls.Build stability through simple financial + operational rhythms (not just more hires) → Learn how to read your own “financial weather patterns,” plan for cash cliffs before they hit, decouple capacity from FTEs, and tap tools, fractional support, your board + community as legitimate capacity—not just “nice to haves.”Episode Highlights:Dive Deeper: Episode 614: https://www.weareforgood.com/episode/614Episode 464: https://www.weareforgood.com/episode/463Thank you to our partners

People Leave™ — and in 2026, the pace and intensity of transition is accelerating. In this episode, Naomi Hattaway, interim leader and organizational health builder, shares what it actually takes to build nonprofit health through uncertainty before someone resigns. We talk about the hidden fragility that uncertainty exposes (founder dependency, undocumented roles, disengaged boards), and the practical foundations that help teams stay aligned when everything feels on fire.You'll walk away with concrete tools for transition readiness, including how to:Treat turnover as normal — not a crisis — so you plan for departures instead of getting blindsidedBuild real financial resilience with reserves and budgets that account for searches, interims, and transition supportCreate simple documentation so critical knowledge isn't trapped in one person's headGrow “endings literacy” by talking openly about departures, loss, and what it means to leave wellCenter humanity in hard moments with grief-aware practices, dignified layoffs, and stay interviews Because healthy systems don't stop people from leaving — they make it possible for people to leave well.Episode HighlightsUnderstanding Uncertainty in 2026 (02:06)Proactive vs Reactive Approaches (05:39)The Importance of Infrastructure (07:54)Endings Literacy: Navigating Transitions (13:30)Creating a Culture of Grief and Loss (22:00)Leaving Well: The Art of Transition (28:26)Human-Centered Change in High-Stress Environments (31:25)Naomi's One Good Thing (35:07)Dive Deeper:Naomi's WebsiteTransition Archetype QuizEpisode Shownotes: www.weareforgood.com/episode/673Thank you to our partners

Ever felt that ache of reaching out endlessly, yet still standing alone in a crowded room? You're not alone, true connection is the heartbeat nonprofits are missing right now.In this episode of Shifts in 2026, Susan McPherson, author of The Lost Art of Connecting and Founder + CEO of McPherson Strategies—returns with her signature warmth and wisdom to explore the deeper meaning of connection in today's world. Together, they dive into the "reconnection era," shifting nonprofits from communication overload to dialog that rebuilds trust, sparks belonging, and tackles the loneliness epidemic head-on.Susan shares eye-opening stats, candid truths on AI's limits, and a heartfelt playbook—from leading with twice-as-much listening and empathy, to simple local salons, skills-based volunteering, and brave vulnerability. It's honest, hilarious, and that rare human spark that leaves you lighter and ready to show up differently.If you're craving deeper ties with your team, donors, and community, this one's pure gold.Episode Highlights: Understanding Loneliness and Disconnection (04:25)Evolving Perspectives on Connection (12:11)Shifting from Communication to Connection (15:41)Actionable Steps for Nonprofit Leaders (24:06)Susan's One Good Thing + Homework (25:00)Episode Shownotes: www.wearforgood.com/episode/672//Join the We Are For Good Community—completely free.Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.com Say hi

Feeling buried under dashboards and drowning in data? You're not alone, and there is a better way.In this episode, Jonathan and Becky welcome back impact measurement expert Ori Carmel for a refreshingly honest conversation about shifting from “more data” to better decisions. Together, they unpack how nonprofits can move past performative reporting, reconnect with what truly matters, and focus on the metrics that actually drive mission-forward impact.Along the way, Ori shares candid stories, practical frameworks, and even a little Pearl Jam,  reminding us that impact work is as human as it is analytical. From uncovering your organization's unique strengths to making data feel less overwhelming (and more empowering), this episode is full of clarity, wisdom, and a few good laughs.If you're craving less noise and more meaning in how you measure success, this one's for you.Episode Highlights: Data Reckoning in Nonprofits (02:00)The Challenge of Impact Reporting (04:43)Asking Better Questions (08:54)Building Metrics with Meaning (18:36)What to Stop Doing in Data Management (23:39)The Importance of Stakeholder Mapping (30:28)Episode Shownotes: www.weareforgood.com/episode/671Thank you to our partners

This episode is a year-end exhale.Becky + Jon are joined by the incredible Lindsey Fuller for a cozy, heartfelt conversation as we gently close out 2025 and look toward a more grounded, intentional 2026. Together, we pause to reflect, breathe, and reconnect with what really matters.Lindsey brings honest wisdom on navigating burnout, the constant noise of the world, and why hope and genuine community aren't optional—they're essential. You'll hear what self-care actually looks like (hint: it goes way beyond bubble baths), plus a refreshing take on the messy-but-beautiful work of healing together.Expect laughter, real talk, a few surprise shout-outs, and plenty of encouragement to step into the new year with clarity, intention, and peace. If you're craving a reset—or just a reminder you're not alone—this one's for you

Trust isn't built in boardrooms, it's built in community.  In this episode, Gloria Dixon (Director of Philanthropy + Executive Director, BECU Foundation) joins us for a real talk on what it takes to share power and reimagine funding through a trust-based lens. From her journey in Milwaukee to leading community-centered giving in the Pacific Northwest, Gloria opens up about what's shifting in philanthropy and what still needs to.  Together, they dig into why multi-year, unrestricted support matters, how authentic relationships drive impact, and what it means to show up with empathy (not just reports and metrics). It's hopeful, heart-forward, and packed with practical wisdom for anyone navigating the changing landscape of nonprofit funding.Episode Highlights: Sector Challenges and Funding Changes (00:51)Gloria's Background and Upbringing (03:18)Disconnects Between Funders and Nonprofits (05:57)BECU's Community-Focused Funding Approach (08:09)Multi-Year Funding Importance (10:32)Funding Friction and Reporting Challenges (14:17) Trust-Based Partnership Practices (17:58)Employee Engagement and Community Impact (20:53) Advice for Nonprofits: Building Trust (23:11) Gloria's Personal Story of Philanthropy (25:38)Gloria's One Good Thing (29:07) Episode Shownotes: www.weareforgood.com/episode/669Thank you to our partners