Nonprofit Nation is hosted by Julia Campbell, digital marketing and fundraising expert, nonprofit consultant, and author of Storytelling in the Digital Age: A Guide for Nonprofits and How to Build and Mobilize a Social Media Community for Your Nonprofit in 90 Days. Julia helps nonprofits build movements, and in her work she teaches nonprofits how to build community, audience and raise influence on social media channels. On Nonprofit Nation, Julia sits down with nonprofit industry experts and practitioners to get advice on the best ways to build a thriving movement and a vibrant, passionate community around a cause. Topics include fundraising, storytelling, and marketing of course - but it also dives into mental health issues, leadership strategy, digital wellness, and much more. Julia's guests share practical wisdom, entertaining stories, and real-world tips that will help you strategize, plan, and grow your nonprofit. You never know exactly what you’re going to learn when you tune into Nonprofit Nation, but you can be assured that it will be worth your valuable time and attention. Be sure to click the subscribe button on Apple podcasts or wherever you get your podcasts.
The Nonprofit Nation with Julia Campbell podcast is an incredible resource for small, new nonprofits looking for guidance and inspiration. The podcast features Julia's conversations with industry experts and thought leaders, providing valuable insights and actionable takeaways for nonprofit professionals. One of the best aspects of this podcast is Julia's energy and passion for helping those in the nonprofit community. She creates a welcoming and comfortable atmosphere, making listeners feel like they are sitting around a kitchen table with her and her guests. The interviews are thought-provoking and inspiring, giving listeners a confidence boost after each episode.
Another great aspect of this podcast is the range of topics covered. From marketing strategies to fundraising tips, Julia covers a variety of subjects that are relevant to nonprofits of all sizes. Each episode features a different guest who shares their experiences and knowledge, offering practical advice that can be implemented in any organization. The episodes are filled with valuable information that can benefit both nonprofit organizations as well as small business owners looking for marketing strategies.
One possible downside to this podcast is that it may not cover every aspect of running a nonprofit. While it provides great insights into marketing strategies and fundraising techniques, there may be other areas such as board governance or volunteer management that are not extensively covered. However, considering the wide range of topics discussed, it is understandable that some areas may receive more focus than others.
In conclusion, The Nonprofit Nation with Julia Campbell podcast is a must-listen for anyone in the nonprofit sector or those looking to market their small business effectively. Julia's energy and passion shine through in each episode, making it an enjoyable listening experience. The interviews provide valuable insights and actionable takeaways that can benefit any organization. Despite some potential gaps in coverage, this podcast remains an invaluable resource for nonprofits seeking guidance and inspiration to grow and make a positive impact on their communities.

What does it really take to grow a nonprofit without exhausting your team, overwhelming your board, or burning yourself out along the way?On this week's episode of Nonprofit Nation, Julia Campbell sits down with nonprofit consultant, fundraising strategist, and leadership expert Sarah Andrews for a conversation about sustainable growth, strong leadership, and building the capacity nonprofits need to thrive.With more than 20 years of experience in nonprofit management and fundraising, Sarah has helped organizations navigate strategic growth, fundraising campaigns, organizational capacity building, major gifts, grants, sponsorships, and donor engagement. Together, Julia and Sarah explore what separates nonprofits that continue to grow from those that feel stuck, and why building the right foundation before pursuing bigger fundraising goals is so important. They also dig into some of the fundraising and leadership misconceptions that can hold organizations back, how to know when an organization is truly ready for a major campaign, and practical ways to help nonprofit boards become more confident ambassadors and fundraisers. And in a conversation that goes beyond traditional nonprofit strategy, Sarah shares how her work as a yoga instructor has shaped her approach to leadership, resilience, mindfulness, and balance, lessons that can be especially valuable for nonprofit professionals navigating today's pressures. About Sarah AndrewsSarah Andrews is a nonprofit consultant, fundraising strategist, and leadership expert with more than 20 years of experience in nonprofit management and fundraising. As the Founder & Lead Consultant, she works with organizations on strategic growth planning, organizational capacity building, annual and capital campaigns, engagement and stewardship programs, sponsorships and promotions, grant writing, and major giving programs. Sarah is passionate about those “aha moments” when things click and turn into action. A native of Manchester, New Hampshire, she enjoys strong coffee, 90s throwbacks, and spending time outdoors with her family and friends. She is a proud mom of two daughters and is married to her husband, Justin. Sarah is also a yoga instructor at Humble Warrior Power Yoga. Learn more about Sarah and her work at sarahjandrews.com. In this episode, we discuss:✔ What sustainable nonprofit growth really looks like ✔ Common leadership mistakes that can limit organizational impact ✔ How to build organizational capacity before pursuing major growth or fundraising initiatives ✔ Fundraising misconceptions that may be holding nonprofits back ✔ How to determine whether your organization is ready for a capital campaign ✔ Warning signs that it may be time to pause before launching a major campaign ✔ Strategies for engaging boards in fundraising and philanthropy ✔ How nonprofits can balance annual giving, major gifts, grants, events, and corporate partnerships ✔ Emerging fundraising trends and where nonprofit leaders should focus their attention ✔ What nonprofit leaders can learn from yoga about resilience, mindfulness, and balance ✔ Practical ways to pursue ambitious goals without burning out your team—or yourself Don't forget!If you enjoyed this episode of Nonprofit Nation, subscribe to the podcast, leave a review, and share this conversation with a nonprofit leader, fundraiser, or board member who could use a little inspiration around sustainable growth and leadership.Because growing your nonprofit shouldn't mean burning out the people who make the mission possible.Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

Storytelling is one of the most powerful ways nonprofits can connect with supporters, but too often, organizations struggle to tell stories that truly resonate.In this episode of Nonprofit Nation, Julia Campbell sits down with Nicholas Bruneau, communications consultant and author of Engage With Impact: Five Steps to Transform Your Digital Communications for Social Impact. Drawing from his experience working with organizations such as the United Nations, the World Bank, the European Union, and nonprofits around the world, Nicholas shares practical strategies for creating authentic, ethical, and impactful stories that move people to care—and take action. Together, Julia and Nicholas explore why storytelling should be a year-round practice rather than a last-minute campaign tactic, how nonprofits can uncover compelling stories hiding in plain sight, and why focusing on people, progress, and purpose creates stronger connections than simply sharing information.Whether you're a communications professional, fundraiser, executive director, or marketer, this episode is packed with actionable ideas you can start implementing immediately to strengthen your organization's storytelling strategy. In this episode, you'll learn: Why storytelling is essential for building trust and inspiring action. Common storytelling mistakes nonprofits make—and how to avoid them. Where to find meaningful stories within your organization and community. How to create a simple storytelling system instead of scrambling before every campaign. Best practices for ethical storytelling that preserves dignity and centers the people behind the story. The Challenge → Solution → Impact framework for crafting memorable narratives. How to transform awareness into engagement, advocacy, and donations. Storytelling formats that are performing well today, including short-form video and behind-the-scenes content. Practical habits every nonprofit communicator can adopt to become a stronger storyteller. Resources MentionedEngage With Impact: Five Steps to Transform Your Digital Communications for Social Impact Storytelling Course: engagewithimpact.com/storytelling About Nicholas BruneauNicholas Bruneau is a communications consultant, trainer, and author of Engage With Impact: Five Steps to Transform Your Digital Communications for Social Impact. He helps nonprofits and mission-driven organizations strengthen their digital communications through ethical, audience-centered storytelling that inspires action.Throughout his career, Nicholas has partnered with organizations including the United Nations, the World Bank, the European Union, and numerous nonprofits and advocacy organizations around the world. His work focuses on helping organizations communicate their mission more effectively, build stronger relationships with supporters, and create lasting impact through strategic storytelling. Connect with Nicholas BruneauIf you enjoyed this conversation and want to learn more about Nicholas's work, you can connect with him and explore his storytelling resources below:

What if the future of fundraising isn't about finding the perfect answer—but about creating space to ask better questions?In this episode of Nonprofit Nation, Julia Campbell sits down with longtime nonprofit leader and innovator Tim Sarrantonio, founder of the Generosity Spectrum, to explore a new approach to professional development, generosity, and community learning. Together, they discuss why nonprofits need more opportunities to practice difficult decisions, build trust, and learn collaboratively rather than simply consuming more information. Tim shares the inspiration behind the Generosity Spectrum and its flagship experience, the Generosity Roundtable an interactive, scenario-based learning environment where nonprofit professionals navigate real-world challenges through storytelling, role-play, and peer discussion. Instead of focusing on finding a single "right" answer, participants develop the judgment, empathy, and confidence needed to lead in an increasingly complex nonprofit landscape. Julia and Tim also explore how AI, social media, and rapid technological change are reshaping the nonprofit sector, why trust is becoming one of the organization's most valuable assets, and what joyful, community-centered learning can look like for today's nonprofit leaders. Whether you're a fundraiser, nonprofit marketer, executive director, or simply passionate about building stronger communities, this conversation offers a refreshing perspective on practicing generosity in uncertain times. In this episode, you'll learn: Why Tim founded the Generosity Spectrum and the challenges it aims to solve. How the Generosity Roundtable uses storytelling, role-play, and collaborative learning to strengthen nonprofit leadership. Why traditional professional development often falls short—and what can work better. The connection between generosity, trust, and thriving communities. Lessons nonprofits can borrow from industries like medicine and aviation, where professionals practice difficult decisions before facing them in real life. How AI, social media, and emerging technology are changing the way nonprofits engage supporters. Why creating safe spaces to experiment, reflect, and learn together is critical for the future of the sector. What attendees can expect from the Generosity Roundtable at this year's Nonprofit Social Media Summit.About Tim SarrantonioTim Sarrantonio is the founder of Generosity Spectrum, an initiative dedicated to helping nonprofit professionals learn, connect, and grow through collaborative experiences. A longtime leader in the fundraising and nonprofit technology space, Tim has spent his career exploring the intersection of generosity, storytelling, and innovation.Through projects like the Generosity Roundtable, he is creating new ways for nonprofit practitioners to build judgment, empathy, and stronger relationships by practicing real-world scenarios in a collaborative environment. His work encourages nonprofit leaders to embrace curiosity, strengthen trust, and navigate an ever-evolving sector with confidence and community. Connect with TimLearn more about the Generosity Spectrum and explore the upcoming Generosity Roundtable experience:https://www.generosityspectrum.org/passwordTake my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

Nonprofits are doing incredible work, but if your messaging isn't clear, your impact can easily get lost.In this episode of Nonprofit Nation, Julia sits down with Ian Stewart, Founder and CEO of Whole Brand Agency and a StoryBrand Certified Guide, to discuss why clear messaging is one of the most powerful fundraising tools nonprofits can have.Ian explains how confusing language can unintentionally create barriers for donors and supporters, making it harder for them to understand your mission and take action. Drawing from the StoryBrand framework, he shares practical strategies to simplify your messaging, position your donors as the heroes of your story, and create communications that inspire generosity without oversimplifying your mission.Whether you're planning your next fundraising campaign, refreshing your website, or simply trying to communicate your impact more effectively, this episode offers actionable advice to help your nonprofit connect with the right audience and increase donor engagement. In this episode, you'll learn: Why confusing messaging hurts donor engagement and fundraising. The fundamentals of the StoryBrand framework for nonprofits. How to simplify complex missions without losing authenticity. Tips for creating fundraising campaigns with clear, compelling messaging. How storytelling strengthens donor relationships. Practical exercises to help clarify your nonprofit's message today. Why positioning your donor as the hero leads to stronger engagement. How to evaluate whether your current messaging is actually working. About Ian StewartIan Stewart is the Founder and CEO of Whole Brand Agency, a StoryBrand Certified Guide, and host of the Whole Brand Podcast. He helps organizations clarify their messaging, build trust, and create marketing that keeps their brands top of mind.Throughout his career, Ian has worked with organizations including the PGA Tour, the University of Colorado, and nonprofits such as America's Kids Belong, Colorado Youth Outdoors, and the Denver Institute of Work and Faith. His passion lies in helping mission-driven organizations communicate with clarity, build meaningful relationships, and grow with intention. Connect with Ian StewartWebsite: https://wholebrand.agency/StoryBrand for Nonprofits: https://wholebrand.agency/sbnonprofit/LinkedIn: https://linkedin.com/in/ianstewart12Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

Fundraising doesn't have to feel like a constant race.In this episode of Nonprofit Nation, Julia Campbell sits down with Chad Barger, fundraising strategist, speaker, and founder of Productive Fundraising, to explore why slowing down may actually be the key to raising more money and building stronger donor relationships.Inspired by the principles of Slow Productivity, Chad introduces the concept of Slow Fundraising, a more intentional, sustainable approach that helps nonprofit organizations focus on what truly moves the needle instead of getting caught in an endless cycle of more campaigns, more events, and more asks.Together, Julia and Chad discuss how nonprofit leaders can reduce burnout, prioritize meaningful donor stewardship, and create fundraising cultures that value quality over quantity. They also explore how technology and AI can support fundraising efforts without replacing the human connection that donors value most.Whether you're a development professional, executive director, or nonprofit leader looking to create healthier fundraising practices, this conversation offers practical strategies for building a more sustainable path to long-term success. In This Episode, You'll Learn: Why doing more isn't always the best fundraising strategy. What "Slow Fundraising" really means and why it matters. How to identify the fundraising activities that have the greatest impact. The connection between fundraiser burnout and organizational culture. Why quality donor relationships outperform constant activity. How nonprofit leaders can build healthier, more sustainable fundraising teams. The role AI and technology should play in supporting—not replacing—human relationships. Practical ways to simplify fundraising while improving long-term results. About Chad BargerChad Barger is the Chief Strategist and Owner of Productive Fundraising, where he helps nonprofit professionals fundraise more efficiently and effectively through practical, research-based strategies. An internationally recognized speaker and trainer, Chad specializes in helping small and mid-sized nonprofits improve fundraising performance while creating healthier, more sustainable development programs.He teaches fundraising at Messiah University and is one of only a select group of fundraising professionals worldwide to hold the prestigious Advanced Certified Fund Raising Executive (ACFRE) credential. Through coaching, consulting, and speaking, Chad equips nonprofit leaders with actionable strategies to strengthen donor relationships, improve productivity, and reduce burnout. Resources & Connect with Chad

People challenges are inevitable in every nonprofit, but too often, leaders find themselves navigating employee conflict, performance issues, and difficult conversations without the tools or training to do so effectively.In this episode of Nonprofit Nation, Julia Campbell sits down with Bernadette Jones, CEO and Co-Founder of Visionova HR Consulting, to explore how nonprofit leaders can proactively address workplace issues before they become organizational crises.With more than 20 years of experience helping nonprofits and mission-driven organizations strengthen their workplace culture, Bernadette shares practical strategies for building healthy teams, fostering accountability, and creating a people-first culture that supports both employees and the organization's mission.Together, Julia and Bernadette discuss why culture and compliance go hand in hand, how to navigate challenging employee situations with confidence, and what nonprofit leaders can do, even without an internal HR department—to create a thriving workplace. In This Episode, You'll Learn: Why people management is one of the biggest leadership challenges nonprofit executives face. How to use Bernadette's People Problem Triage™ Framework to identify and address employee issues before they escalate. The hidden cost of avoiding difficult conversations or tolerating problematic behavior. Why culture and compliance should work together—not separately—to build a healthier organization. Essential HR practices every nonprofit should implement, even without a dedicated HR professional. Practical ways to prevent burnout, improve employee retention, and create a people-centered workplace. About Bernadette JonesBernadette Jones is the CEO and Co-Founder of Visionova HR Consulting and a culture-first HR strategist, speaker, and SHRM-SCP certified leader with more than 20 years of experience helping nonprofits, small businesses, and mission-driven organizations navigate workplace culture, employee relations, compliance, and leadership communication.She specializes in helping organizations build stronger workplace cultures, confidently navigate employee challenges, and develop practical people-management strategies that support both organizational success and mission impact. Through her work, Bernadette empowers nonprofit leaders to address difficult conversations, improve team performance, and create workplaces where people can thrive. Resources & Connect with Bernadette

What if your nonprofit's next biggest advocates aren't celebrities, but the creators your audience already trusts every day?In this week's episode of Nonprofit Nation, Julia sits down with Ashwath Narayanan, Founder and CEO of Social Currant, to explore how nonprofits can harness the power of creators and influencer partnerships to expand their reach, build authentic communities, and inspire meaningful action.As audiences increasingly turn to social media creators for news, education, and recommendations, nonprofits have an incredible opportunity to rethink how they communicate their mission. Ashwath shares why creator partnerships are about much more than marketing, they're about trust, storytelling, and building genuine connections that move people to care and act.Together, they discuss: Why creators are becoming one of the most trusted voices onlineThe biggest misconceptions nonprofits have about influencer marketingHow to find creators whose values align with your missionWhy authenticity matters more than polished, branded contentBest practices for creator briefs, partnerships, and compensationThe future of social media, algorithms, and nonprofit communicationsPractical first steps for organizations just beginning their creator marketing journeyAshwath also shares insights into emerging trends shaping the nonprofit sector, including how organizations can stay relevant in an increasingly fast-moving digital landscape while building lasting relationships with supporters through authentic storytelling.If your nonprofit has ever wondered whether creator partnerships are worth exploring, this conversation offers practical strategies and a fresh perspective on reaching new audiences where they already are.

What makes someone truly believe in your nonprofit's mission enough to give, advocate, and stay connected for the long haul?In this week's episode of Nonprofit Nation, Julia sits down with Loree Lipstein, Founder and CEO of Thread Strategies, to unpack one of the most important — and often overlooked — fundraising tools nonprofits need: a compelling case for support.With more than two decades of experience in nonprofit fundraising and strategy, Loree shares practical insights on how organizations can move beyond generic messaging and clearly communicate their impact in ways that resonate with donors and supporters alike.Together, they discuss: ✨ What a strong case for support actually looks like ✨ Common messaging mistakes nonprofits make ✨ How to communicate transformation instead of just programs ✨ Fundraising trends nonprofit leaders should pay attention to ✨ Why authentic donor relationships still matter more than ever ✨ How smaller nonprofits can stand out in a crowded funding landscapeLoree also shares thoughtful encouragement for nonprofit leaders navigating donor fatigue, increased demand, and the pressure to constantly do more with less. This episode is packed with practical wisdom, reassurance, and actionable ideas for organizations looking to strengthen their fundraising and messaging strategy.

What if the reason most nonprofit strategic plans fail isn't the strategy itself, but the process behind it?In this week's episode of Nonprofit Nation, Julia sits down with nonprofit consultant, educator, and author Renee Rubin Ross to explore what it truly means to create an inclusive strategic planning process. Drawing from her new book, Inclusive Strategic Planning for Nonprofits, Renee shares why traditional top-down planning often falls short and how organizations can create plans that people actually believe in, support, and implement.Together, they discuss: ✨ Why inclusive planning leads to stronger alignment and better outcomes ✨ The dangers of performative inclusion in nonprofit leadership ✨ How to authentically engage staff, boards, and stakeholders ✨ The difference between strategy that sits on a shelf vs. strategy that drives action ✨ Practical ways small nonprofits can embrace inclusive planning approachesWhether your organization is preparing for a new strategic plan or struggling to implement an existing one, this episode offers thoughtful guidance for building a process that energizes teams instead of exhausting them.

What happens when nonprofits stop centering funders and start centering relationships?In this week's episode of Nonprofit Nation, Julia sits down with Jacob Adams, founder of Inner Spark Learning Lab, to unpack what he calls the “Disconnection Crisis” — a pattern showing up across education, philanthropy, and social impact work. Drawing from years of experience working with more than 40,000 Black and Brown young people in South Central and East Los Angeles, Jacob shares why so many traditional reform models fail to create lasting change and what becomes possible when organizations build systems rooted in trust, listening, and authentic community partnership.Together, they explore: ✨ Why transactional fundraising weakens long-term impact ✨ How disconnection shapes philanthropy and funding decisions ✨ What authentic community partnership really looks like ✨ Why relationship-centered leadership matters more than ever ✨ How nonprofits can stay mission-aligned while navigating funding pressuresThis thoughtful and inspiring conversation challenges conventional nonprofit narratives and offers a refreshing framework for leaders who want to deepen trust, strengthen impact, and rethink how meaningful change actually happens.

Live from GiveCon 2026, this special roundtable episode brings together some of the nonprofit sector's most candid voices for a conversation about the advice, lessons, and realities that rarely make it into conference presentations.Some of the most valuable advice in this industry never makes it onto a conference slide. In this live discussion, we get into the conversations leaders usually save for hallways, coffee breaks, and happy hours, the mistakes nonprofits repeat, the tradeoffs leaders know exist but rarely say out loud, and the places where even experienced professionals genuinely disagree.

Healthcare access remains one of the greatest challenges facing communities around the world. But what does it take to build an organization capable of delivering life-saving medical supplies to hospitals and clinics in more than 135 countries while earning the trust of donors, volunteers, and partners along the way?In this episode, I sit down with Douglas Jackson, President and CEO of Project C.U.R.E., one of the world's largest distributors of donated medical supplies and equipment. Since 1987, Project C.U.R.E. has delivered critical healthcare resources across the globe, mobilizing thousands of volunteers and shipping hundreds of cargo containers annually to communities in need.We discuss what it takes to build donor confidence at scale, communicate complex global work in a way that inspires support, and lead an organization that balances heart, impact, and operational excellence. Douglas shares valuable insights on humanitarian logistics, volunteer engagement, measuring impact through technology, and the leadership lessons he's learned while guiding a globally recognized nonprofit.

Nonprofits are often told to scale their impact, but what happens when growth risks pulling organizations away from the communities they serve?In this episode, I sit down with Angelique Albert, CEO of Native Forward Scholars Fund, to discuss what it means to grow with intention, stay rooted in community, and lead through trust. Raised on the Flathead Indian Reservation and now leading the largest provider of direct scholarships to Native students in the United States, Angelique brings a powerful perspective on leadership, equity, and philanthropy. Native Forward has awarded more than $350 million in scholarships to over 22,000 students across 500 Tribes, helping Native students pursue higher education while preserving culture, identity, and belonging.We explore how Angelique's upbringing shaped her leadership philosophy, why scholarships alone aren't enough to ensure student success, and what nonprofits truly need from funders to create lasting change. The conversation also dives into the impact of receiving a transformational $50 million unrestricted gift from MacKenzie Scott, and what trust-based philanthropy can unlock when organizations are given the flexibility to meet community needs.Angelique shares candid lessons on scaling impact without losing your roots, navigating a significant increase in demand, and ensuring that growth remains grounded in mission, culture, and community. This episode is a must-listen for nonprofit leaders, funders, and anyone interested in building organizations that lead with trust, equity, and long-term impact.

Nonprofits are producing more digital content than ever - emails, social posts, website updates, advocacy campaigns -yet many practitioners still feel like their work doesn't add up to a cohesive strategy.In this episode, I speak with digital strategist Brad Caldana about how nonprofit organizations can move from executing scattered digital tactics to leading with a clear strategic plan.Brad shares insights from more than two decades of work at the intersection of technology, organizing, and social impact, including his role as Digital Training Director for the Obama 2012 Presidential Campaign. We explore how nonprofits can build digital strategies that align goals, audiences, infrastructure, and budget -especially as AI accelerates the pace of digital work.The conversation also explores practical ways nonprofits can integrate AI thoughtfully, avoid common pitfalls, and develop digital strategies that truly support their mission.

In a world defined by uncertainty-funding cuts, global instability, and constant change-what if doubt isn't something to overcome, but something to lead with?In this episode, I sit down with Marc A. Pitman, founder of Concord Leadership Group and a leading voice in nonprofit leadership, fundraising, and executive coaching.With more than two decades of experience coaching CEOs and training over 25,000 leaders across the globe, Marc brings a deeply practical and refreshingly human approach to leadership. He is also the author of Ask Without Fear! and his latest book, The Surprising Gift of Doubt.At a time when nonprofit leaders are facing unprecedented challenges such as shrinking funding streams, rising demand for services, team burnout, and global instability, Marc offers a powerful reframe: doubt is not a liability. It's a leadership advantage.In this conversation, we explore how leaders can navigate ambiguity without losing clarity, make thoughtful decisions without perfect information, and foster trust even when the future feels uncertain. Marc shares practical frameworks, coaching insights, and real-world examples to help nonprofit professionals turn uncertainty into a source of strength rather than stress.Whether you're leading an organization, managing a team, or responsible for fundraising in a volatile environment, this episode will challenge how you think about confidence, control, and what it truly means to lead.

This is an episode detailing some of the highlights from my recent session at the AFP international conference in San Diego - Josh Hirsch and I delivered a standing room only session on Mastering Short-Form Video, and it was so fun to be back at ICON and standing in front of nonprofits curious about video content and wanting to learn and connect. I'll have more interviews and audio content from the conference in the coming weeks. Description: Short-form video is no longer a nice-to-have in nonprofit communications. It is, increasingly, a must-have.Instagram Reels. YouTube Shorts. TikTok videos. Facebook short clips. These rapidly consumable vertical videos have changed how people engage with content online, including our donors. Across platforms, audiences are watching video content more than ever, and they are responding to it. Short-form video has the potential to do what long emails and even static graphics cannot: build trust quickly, show impact visually, and inspire actions right where supporters are scrolling.But despite the opportunity, many fundraisers feel daunted.“We don't have time for video.” “We don't have a videographer.” “I'm not creative enough.”These are familiar refrains. But they miss the mark.Short-form video isn't about production value. It's about clarity of story, consistency of message, and authentic human connection. You don't need Hollywood-level equipment. You need heart and you need a unique perspective (which you have, from your hands-on work in the trenches). Let's start with understanding why short-form video works for fundraising.Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

This is the recording of a webinar that I recently did, called From Scroll to Support: 10 Ways to Drive More Donors to Your Online Giving Page.Get the Nonprofit Social Media Content Planner: https://www.donorperfect.com/whitepapers/generic/the-nonprofit-social-media-content-planner/Many nonprofits spend time optimizing their donation forms but struggle with a bigger challenge: getting the right people to the form in the first place. In today's crowded digital environment, supporters rarely arrive at a giving page by accident. Instead, they move through a series of online interactions: social media, email, ads, and other digital touchpoints. In this session, we'll go through ten practical and effective ways nonprofits can guide supporters from online engagement to making a gift. Participants will learn how to create compelling content, strengthen calls to action, and strategically lead supporters to their online giving forms.Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

In this episode, Julia sits down with Cristóbal Durán and Derek Kitts, founders of WinFlip, to explore how AI-driven tools are reshaping the landscape of local political campaigns and what that means for nonprofits and grassroots organizers. While national campaigns often have access to sophisticated data and strategy teams, down-ballot candidates frequently operate without the same resources.They share how the platform is working to close this gap—helping candidates better understand their districts, calculate realistic paths to victory, and make smarter, data-informed decisions without the need for large consulting teams.The conversation also examines how nonprofits can apply these same principles to advocacy, fundraising, and community engagement—while maintaining ethical standards and trust.

What should nonprofits do when their communities are grieving, fearful, and demanding accountability?In moments of crisis, nonprofit leaders are often called upon to do more than deliver services. They must communicate with empathy, support their teams, stand alongside their communities, and decide whether, and how, to speak publicly about events that are unfolding in real time.In this episode of Nonprofit Nation, I'm joined by Jacques Hebert, communications director at the McKnight Foundation. We discuss how nonprofit organizations and foundations can respond when tragedy and tension impact the communities they serve.The conversation was inspired by a powerful public statement from McKnight Foundation president Tonya Allen following the tragic events in Minneapolis and the ongoing pain and fear felt by many residents across Minnesota. Her message called for dignity, accountability, and safety while acknowledging the deep grief and concern many community members are experiencing.Jacques shares insights into the role that communications leaders play during moments like this: when the stakes are high, emotions are raw, and communities are looking to trusted institutions for leadership.We explore how nonprofits can step up for their communities while also caring for their staff, navigating uncertainty, and communicating in ways that are responsible, values-driven, and grounded in empathy.Moments of crisis test our institutions, our leadership, and our values. This conversation explores how the nonprofit sector can respond with compassion, clarity, and courage.

What does it really take to build a thriving community in the nonprofit sector?On this episode, I'm joined by Jon McCoy and Becky Endicott, co-founders of We Are For Good, a global nonprofit community and podcast dedicated to helping nonprofit professionals learn, grow, and lead with purpose. Through their platform, Jon and Becky have helped thousands of fundraisers and nonprofit leaders connect with one another, share ideas, and navigate a rapidly evolving sector.We explore why community building has become such a critical need for nonprofit professionals, the biggest shifts happening in fundraising and communications today, and why storytelling and narrative power are more important than ever.Jon and Becky share what they've learned from hundreds of conversations with nonprofit leaders, along with practical insights for organizations that want to strengthen their communities, communicate more effectively, and inspire supporters through authentic stories.Whether you're a nonprofit leader, fundraiser, or communicator, this conversation offers thoughtful perspective on how connection and narrative can help move the sector forward.

Only 5% of the population say they would consider fostering. How can tech solutions and community based engagement increase this number? That's the focus of this episode of Nonprofit Nation, where I talk with Ben Sand, TEDx speaker, nonprofit founder, and CEO of The Contingent. Founded in 2009 and headquartered in Portland, Oregon, The Contingent partners with government agencies, nonprofits, and businesses to accelerate impact in foster care, education, and leadership development. Its mission is bold: empower leaders and mobilize communities to solve local problems using the same data-driven strategies that power the world's most successful companies.At the heart of The Contingent's work is the Air Game: A proprietary digital mobilization strategy designed to recruit volunteers and foster parents at scale. In a world where only 5% of people say they would consider fostering, identifying and engaging that audience is both an art and a science.Through its Every Child Initiative, The Contingent has:Engaged over 12,000 individuals exploring foster parentingPrepared 7,000+ families to begin the foster care processMobilized more than 31,000 volunteers to support children and familiesBen's TEDx talk, Harnessing Technology to Transform Foster Care, challenges the sector to ask: if the largest organizations in the world use data to reach the right audience, why aren't we doing the same for our most pressing social challenges?This episode is a powerful reminder that while ideas are everywhere, solutions that truly work for those experiencing the problem are priceless.

Technology has transformed nearly every sector, but foundations have often lagged behind. What would it look like if grantmaking systems were designed with nonprofits in mind?In this episode, we speak with Maya Kuppermann, Co-Founder and CEO of Temelio, a modern grants management software platform serving small to mid-sized foundations. Drawing on her experience across nonprofit leadership, family philanthropy, software, and strategic consulting at McKinsey & Company, Maya shares how technology can reduce administrative burdens, improve funder–grantee relationships, and unlock more equitable access to funding.We explore the intersection of tech and the nonprofit sector, the promise and risks of AI in grantmaking, and why better data systems can lead to more effective philanthropy. Maya also discusses how foundations can rethink their processes to better serve the communities they aim to impact.

Trust is one of the most essential elements of nonprofit work. But in today's climate of polarization, fear, and institutional skepticism, trust in institutions is decimated, and nonprofit leaders are navigating challenges unlike any we've seen before.In this episode, Erica Pelletreau joins us to discuss the Trust Playbook, a framework for trustbuilding in moments of fracture. We explore the 7 Steps to Trustbuilding, grounded in brain science and communications research, and examine what it means to practice the discipline of trust - early communication, moral seriousness, humility, and a refusal to look away from what people are actually experiencing.This conversation is not about finding the perfect words. It's about building steady, values-based communication systems that strengthen trust inside organizations and across communities.If you're leading in uncertain times and looking for practical tools to communicate with clarity and care, this episode offers actionable guidance you can use immediately.Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

Creating digital content is easier than ever, but turning that content into real-world action is where many nonprofits struggle. With crowded feeds and shrinking attention spans, organizations must find new ways to cut through the noise and truly mobilize their communities.In today's, I welcome Kiara Williams, founder of Digital Movement Media and Treuse Cinema and co-founder of Warriors in the Garden. Kiara is a movement builder, strategist, and storyteller whose work connects digital storytelling with real-world community impact.Kiara shares her Digital to Action Framework, a powerful approach designed to help nonprofits move beyond posting online and instead create strategies that inspire participation, organize communities, and drive measurable change.We also explore Kiara's unconventional leadership journey—from organizing thousands of people during the 2020 racial justice movements to building purpose-driven ventures focused on storytelling, entrepreneurship, and community impact.

In today's nonprofit sector, transparency isn't just a buzzword—it's a strategic lever for equity, credibility, and access to resources. Amid growing scrutiny, shifting donor expectations, and declining federal funding, nonprofits must find new ways to build trust and demonstrate value.In this timely and essential episode of Nonprofit Nation, I welcome Brittany Hall, Senior Director of Equitable Access at Candid, to discuss how nonprofits can use Candid's Seals of Transparency to strengthen their public profiles, build donor trust, and unlock critical funding—especially for smaller, underfunded, and BIPOC-led organizations. With the launch of the new 2026 Seals, Candid is doubling down on accessibility, shared data standards, and transparency as public infrastructure for the sector.Brittany also shares insights from Candid's recent blog post, Meeting This Moment: Helping Nonprofits That Lost Federal Funding, and explains how Candid is adapting its tools and strategy to support organizations hit hardest by changing funding flows.Whether you're a nonprofit leader, fundraiser, or funder, this episode will challenge you to see transparency not as compliance—but as a powerful tool for systemic change.

What if the biggest barrier to your fundraising success isn't your strategy or your donor list — but your workplace culture?In this insightful episode, I sit down with Marcia Beckner, a nationally recognized nonprofit founder, CEO mentor, culture strategist, and host of the Nonprofit CEO SPARK podcast. Marcia is the creator of the Culture CARES® Framework, a proven model for helping nonprofit leaders build healthy, inclusive, and empowering organizational cultures where everyone can thrive — and where fundraising can flourish.Marcia shares her powerful personal journey, beginning with a life-altering ovarian cancer diagnosis in her 20s that led her to found MyLifeLine Cancer Foundation. Under her leadership, the organization grew nationally and eventually merged with a global nonprofit, reaching over 300,000 cancer patients and families.Today, Marcia works with mission-driven leaders across the country to tackle a commonly overlooked truth: your culture is your growth engine. Without alignment, even the best fundraising strategies fall flat. But when leadership, values, and strategy are united? Teams thrive. Revenue grows. Burnout fades.

Social Media for Social Good Academy is OPEN for enrollment! Class starts Feb 23 so don't delay - sign up now! Social media is not slowing down. But here's the good news: you do not need to do everything. In this episode of Nonprofit Nation, I'm breaking down what's actually working right now, and what you can safely ignore. Because 2026 is not the year to chase every shiny object. It's the year to get focused. I'm talking about: Short-form videoEngagement signalsStorytelling that convertsSmart AI usePlatform-specific strategyAnd building community beyond campaignsIf you've been feeling overwhelmed, this episode will help you simplify.Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

Workplace giving is one of the most underused tools in a fundraiser's toolkit—but it's also one of the most powerful.More than 26 million U.S. employees have access to workplace giving programs, and in 2024, they donated an estimated $3 billion to nonprofits. With corporate matches included, the average employee gift totaled $1,744. That's a major opportunity!In this episode, we're talking about why workplace giving is so much more than a matching gift: it's a strategic lever for building stronger donor relationships, deepening community partnerships, and expanding your reach to younger, purpose-driven supporters.My guest is Matt Nash, Executive Director of The Blackbaud Giving Fund, which has disbursed more than $1.6 billion to over 195,000 nonprofits around the world. He's also a former senior leader at Fidelity Charitable and brings decades of insight into donor behavior, corporate philanthropy, and what's next for fundraising.

In this episode, Julia Campbell discusses the evolving landscape of nonprofit social media management in 2026. She shares insights on the challenges faced by social media managers, including low engagement rates and the importance of community building.Julia provides five essential tips for effective social media management, emphasizing the need for time management, mental health breaks, and the acceptance of imperfection in content creation. She encourages listeners to advocate for themselves within their organizations and highlights the significance of marketing as part of the nonprofit mission.Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

What does it really mean to lead through change—especially when you're still figuring things out yourself?This week on Nonprofit Nation, we're diving into what it takes to navigate organizational change with a growth mindset. My guest is Sabine Gedeon—executive coach, transformational speaker, and host of The Aligned Leader Show podcast. She has 20 years of experience guiding leaders and organizations through critical moments of growth, change, and reinvention.We talk about the reality behind change—what it feels like to lead in the messy middle, why high-achieving leaders often hide their process, and how vulnerability can become a strategic advantage. Sabine brings a rare mix of emotional intelligence and practical wisdom to this conversation—reminding us that leadership isn't about having all the answers. It's about staying open, steady, and self-aware as you grow.

What happens when a nonprofit loses critical federal funding overnight? And how can we prepare for even greater funding shifts ahead?In this episode, we explore the changing landscape of charitable funding—what's happening now, what's coming with the 2026 federal budget, and how nonprofits can build resilience in the face of uncertainty.My guest is Kendall Webb, a pioneer in digital philanthropy and the Founder & Executive Director of Charity Bridge Fund—a new, nonpartisan platform that connects donors with nonprofits that have lost federal funding. With over 25 years of experience at the intersection of giving, technology, and impact, Kendall brings both a big-picture perspective and practical advice for today's nonprofit leaders.

Feeling stretched too thin? Wondering how your nonprofit will survive the next wave of challenges? You're not alone.As we head into 2026, nonprofit leaders are asking tough questions: Where is funding going? Why is donor behavior shifting? How can we keep our teams motivated in the face of burnout and uncertainty?This week, I'm joined by Rob Harter — veteran nonprofit executive, leadership coach, and host of the long-running Nonprofit Leadership Podcast — to explore what's really happening across the sector, and where the hope lies. Drawing from his decades of experience, his writing on organizational health and leadership, and the hundreds of interviews he's conducted on the Nonprofit Leadership Podcast, Rob offers a hopeful — but honest — roadmap for social impact organizations navigating change.

If you've ever wondered whether AI is actually useful for your nonprofit - and how to implement without tech-savvy or overwhelm - this episode is for you.Joining me are Darian Rodriguez Heyman, social entrepreneur, nonprofit strategist, Heyman also founded AI4NP.org, a national hub for AI education in the social sector, and Cheryl Contee, a pioneering technology entrepreneur and digital transformation expert and Chief Innovation Officer at BrightWorksAI.com and co-author of the new book AI for Nonprofits: Putting Artificial Intelligence to Work for Your Cause,Darian and Cheryl bring a wealth of insight into how nonprofits can harness AI to work smarter, not harder. AI for Nonprofits is a practical, resource-rich guide based on interviews with 57 nonprofit leaders (including me!) who are successfully leveraging AI to enhance fundraising, streamline operations, and engage supporters more effectively — all while staying grounded in mission, values, and ethics.Together, we explore the most accessible tools, the smartest use cases, and the common pitfalls to avoid when adopting AI in your organization. Whether you're AI-curious or already experimenting, you'll come away with actionable next steps to help you move forward confidently.

"We're not just telling stories anymore—we're helping people make sense of the world."That's the powerful message behind this week's episode of Nonprofit Nation featuring Kristen Grimm, founder and strategist of Spitfire Strategies, a leading communications firm that helps nonprofits, foundations, and social changemakers sharpen their voice and deepen their impact.In this conversation, Kristen introduces the concept of “meaning-making” — the process of helping people interpret what's happening around them, understand what it means, and decide how to act. With the world experiencing unprecedented levels of uncertainty, polarization, and complexity, Kristen argues that communicators now face a once-in-a-generation opportunity to help people cut through the noise and find clarity, purpose, and direction.Drawing on her recently published meaning-making blog series, Kristen shares a timely roadmap for nonprofit leaders looking to rise above the chaos and communicate with resonance. You'll hear about the different phases of meaning-making, how to spot a "meaning-making window" when it opens, and why now is the time to shift from persuasion to perspective-shaping.

Social media success isn't just about posting content and hoping for the best. It's about strategy, audience insight, and internal advocacy.This was originally a live conversation on LinkedIn. Listen in to my conversation with Kate Meyers Emery, Ph.D., Senior Digital Comms Manager at Candid and one of the most insightful voices speaking up about what social media professionals really need to succeed. Kate shares why social media needs to be seen as an organization-wide responsibility, how SMMs can elevate their role beyond “just posting,” and what nonprofits must do to ensure these roles are sustainable and strategic going into 2026.In this episode, we cover: Why social media is a team sport, even if you're the only one on the fieldHow to advocate for your work and educate others about its valueStrategies to build a culture of content collaboration across departmentsWhat systems and tools need to evolve for long-term sustainabilityWhat's ahead in 2026: predictions and priorities for social media teamsAbout Kate: With over 14 years of experience, Kate Meyers Emery, Ph.D., has proven track record of using experimentation, data, and creativity to transform complex stories into simple yet compelling content on social media, web, email, and other digital platforms. She is a data nerd who uses her depth of industry knowledge, natural curiosity, and background in anthropology to create innovative, inclusive, and human-centered stories in digital spaces. Kate has worked with nonprofits, museums, and universities to engage and educate. She is currently the senior digital communications manager at Candid, where she leads the strategy, content production, and analysis of organic social media. Connect with Kate on LinkedIn: https://www.linkedin.com/in/meyersemery/ Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

How do you tell stories that not only inform but inspire people to act? In this episode of Nonprofit Nation, I'm joined by Caroline Keylock, co-founder of LookUP, a global storytelling consultancy helping nonprofits, brands, and agencies harness the power of narrative to drive growth, connection, and impact.Caroline shares her unique perspective drawn from both the nonprofit and commercial sectors, including her work with Wikimedia, Alzheimer's organizations, and The Communications Network. Her message is clear: in a noisy world filled with apathy and misinformation, storytelling is not a nice-to-have - it's absolutely essential.

What if everything you've been taught about fundraising isn't wrong—but just too safe?In this episode, I'm joined by Lisa L. Stueckemann, CFRE, author of Fundraising Rebel—a book that's shaking up how we think about donor relationships, generosity, and what it means to lead with courage in today's fundraising landscape.Lisa is a consultant, mentor, and nationally recognized speaker who's worked with hundreds of nonprofit teams to help them ditch the “donor-centric” buzzwords and build real, lasting connections instead. In a time when donor trust is down and fundraising feels harder than ever, Lisa offers a refreshing—and rebellious—approach to leadership, authenticity, and generosity.

What does it take to lead with strength and compassion when your work revolves around trauma, crisis, and healing?In this episode, I'm joined by Bridgette Stumpf, CEO and Co-Founder, and Lindsey Silverberg, Executive Director at Volare, a nonprofit based in Washington, DC that provides free, trauma-informed legal, advocacy, and therapeutic services to survivors of crime. Formerly known as the Network for Victim Recovery of DC (NVRDC), Volare has grown from a grassroots startup into a $5M organization with national reach.Bridgette and Lindsey share what it takes to lead in the survivor services space - from building resilient teams and navigating resource scarcity, to advocating for systemic reform and shifting how organizations think about trauma, healing, and justice.We also talk about how they use storytelling, marketing, and even their own podcast (TraumaTies) to engage with their community while honoring the complexity and sensitivity of the work.

What does it take to build a truly inclusive, culturally competent organization where burnout isn't the norm — but the exception?In this episode of Nonprofit Nation, I'm joined by Dr. Rick Rodriguez, Co-Founder and Learning Partner at The Rooted Life — a first-generation, LGBTQ+, minority-founded, bilingual coaching and consulting organization that centers people, culture, and identity at the heart of leadership.With over 20 years of experience supporting schools, nonprofits, and mission-driven organizations, Rick offers a healing-centered, equity-driven approach to leadership and organizational development. He helps teams go beyond surface-level diversity initiatives to foster environments where people not only feel seen — but truly belong and thrive.

Why do women give — and what truly inspires them to give more? In this powerful episode of Nonprofit Nation, I'm joined by Jacqueline Ackerman, Director of the Women's Philanthropy Institute (WPI) at the Indiana University Lilly Family School of Philanthropy.and a leading voice in gender and philanthropy. With a background shaped by early experiences in Haiti and a career grounded in rigorous research, Jacqueline shares why understanding how women give is just as important as how much they give.If you're not segmenting, stewarding, and storytelling with women in mind, you're not just missing out on donations — you're missing the opportunity to build a more inclusive and sustainable culture of philanthropy.

This episode was recorded live on LinkedIn. Join me and Rachel at the all-virtual, free Nonprofit Social Media Summit November 18-19! What does it mean to be a changemaker in today's nonprofit world — and how do we take that spirit onto social media, and even into the halls of government?In this powerful and thought-provoking episode, Rachel D'Souza, founder of Gladiator Consulting and a leading voice in community-centric fundraising, joins Nonprofit Nation to talk about changemaking, systems transformation, and her next big leap: a run for public office in Missouri.Rachel is currently a candidate for the Missouri House of Representatives (District 79), bringing her deep experience in nonprofit leadership, racial equity, and social justice to the legislative arena. From organizational healing to fundraising with integrity, Rachel has long been committed to reshaping the sector — and now she's taking that commitment to the ballot.We also preview Rachel's upcoming keynote at the 2025 Nonprofit Social Media Summit, where she'll be sharing tools for navigating power, privilege, and purpose in a digital world.In This Episode:What it really means to be a changemaker todayHow to navigate the tension between tradition and transformation in nonprofitsThe intersection of nonprofit leadership and political advocacyWhy community-centric fundraising still matters more than everHow nonprofit leaders can engage in healing work within organizational culturesA sneak peek at Rachel's keynote at the Nonprofit Social Media Summit

What if your most powerful advocates are already inside your community — and just waiting for you to activate them?In this episode of Nonprofit Nation, Julia Campbell talks with Tasha Van Vlack, community builder, engagement strategist, and founder of The Nonprofit Hive, about how nonprofit organizations can create impactful community ambassador programs without burning out their teams or breaking the bank.

The numbers don't lie - 2024 was a record-breaking year for charitable giving. But are you actually feeling it this year? And what does it mean for 2026?I talk with Wendy McGrady, President and COO of The Curtis Group, and Chair of Giving USA Foundation, to break down insights from the newly released Giving USA 2025 Annual Report. With giving up 6.3% and outpacing inflation for the first time in three years, fundraisers have reason to be optimistic — but also strategic.We unpack what's really behind the numbers, how donor behavior is evolving post-pandemic, and how nonprofit marketers can turn these insights into better messaging, stronger relationships, and more sustainable funding.

What if your nonprofit's most passionate supporters aren't new donors or current volunteers, but the people who were part of your mission years ago?In this episode of Nonprofit Nation, I talk with Gustavo Zylberberg, founder of Vitalcy, an AI-powered engagement platform built to help nonprofits reconnect with the former staff, members, and donors who still care deeply but may have fallen off the radar.Gustavo shares his journey from physical therapy and finance to launching a tech platform focused on community, storytelling, and long-term connection. We explore why re-engaging your extended community can unlock surprising value - and how AI can help make that possible without adding extra work for your team.

How can nonprofits tell powerful, compelling stories without compromising the dignity of the people they serve?In this episode of Nonprofit Nation, I welcome Carly Euler, Marketing Director at MemoryFox and creator of the Ethical Storytelling Report. With a rich background in fundraising, marketing, and communications across organizations like the Breast Cancer Coalition of Rochester and the BOMA Project, Carly has seen firsthand how storytelling can both uplift and unintentionally harm.We dive into Carly's recent article, “I Wish Someone Would Have Told Me: Stories Can Be Ethical & Still Raise Funds,” and unpack the fundraising industry's overreliance on trauma-driven narratives. Carly shares a powerful personal moment that reshaped how she approaches storytelling, and offers tangible strategies for nonprofit professionals who want to center consent, agency, and dignity while still driving results.

In this episode of Nonprofit Nation, I'm joined by Amanda Nicholson, an email fundraising strategist with a background in special education and a deep commitment to advocacy and social justice. With nearly four years of experience helping nonprofits close critical fundraising gaps, Amanda brings a unique, mission-centered approach to digital strategy.We explore why email remains one of the most powerful tools in a nonprofit's toolkit—and how to use it more authentically and effectively in 2025. Amanda shares practical insights on building strong donor relationships, writing compelling email sequences, and designing donation pages that actually convert. Whether you're a small shop or a seasoned fundraising team, this episode is packed with actionable advice you can put to work right away.