Nonprofit Nation with Julia Campbell

What if fundraising isn't a “necessary evil,” but a powerful act of bridge-building?Jill Vorndran leads a 75-person team raising over $85 million annually for Covenant House International. In this episode, she shares what most conferences leave out: how to lead with both relentless joy and accountability, why excellent CEOs still struggle with fundraising, and what it really takes to sustain a high-performing development culture.We dig into what it takes to sustain fundraisers in a time of budget cuts and uncertainty, how to thrive inside federated models, and what leaders can do to stop apologizing for fundraising—and start owning its power.Topics We Cover:Reframing fundraising as a superpower, not a burdenLeading a large, international fundraising teamRetaining fundraisers through culture, clarity, and joySupporting non-fundraising CEOsHow to lead through turbulence and funding shiftsLearning through trial, error, and radical honestyAbout Jill Vorndran:Jill Vorndran leads a 75-person fundraising team at Covenant House International to raise about $85 million/year and support the fundraising work of Covenant House's sites throughout the United States, Latin America, and Canada. A lifelong resident of New Jersey, Jill graduated from Rutgers College and Seton Hall School of Law but developed her superpowers of fundraising, leadership, and raising amazing kids through trial and (a lot of) error. Jill and her husband Sean blended their families in 2013 and are now raising four young adults who fill their hearts and empty their fridge.

What if science wasn't just about data—but about meaning? And what if stories were our most powerful technology for building a better future?This week on Nonprofit Nation, we're joined by Dr. Vivienne Ming—theoretical neuroscientist, delusional inventor, and founder of The Human Trust—for a mind-expanding conversation about the stories we tell about science, progress, and ourselves.Vivienne is known for using AI, neuroscience, and epigenetics to tackle “impossible” problems—from detecting postpartum depression to transforming global economic inclusion. But what drives her work isn't just data—it's a deep belief in human capacity, creativity, and meaning.In this episode, we explore:Why science needs storytellers—and how nonprofits can play that roleHow to make data emotionally resonant and ethically soundWhat it means to center humanity (not just efficiency) in technologyHow nonprofits can help shape systems that actually serve peopleWhat imagination and science fiction can teach us about real-world changeIf you've ever struggled to communicate complex ideas, justify your mission, or bridge the gap between vision and impact—this episode is for you.Hit play now, then subscribe to Nonprofit Nation for more expert insights!About Vivienne MingDr. Vivienne Ming explores maximizing human capacity as a theoretical neuroscientist, delusional inventor, and demented author. Over her career she's founded 6 startups, been chief scientist at 2 others, and founded The Human Trust, a philanthropic data trust and “mad science incubator” that explores seemingly intractable problems—from a lone child's disability to global economic inclusion—for free. She co-founded Dionysus Health, which combines AI and epigenetics to invent the first ever biological test for postpartum depression and change the lives of millions of families. She also develops AI tools for learning at home and in school, models of bias in hiring and promotion, and neurotechnologies to treat dementia and TBI. In her free time, Vivienne designs AI systems to treat her son's diabetes, predict manic episodes in bipolar sufferers, and reunite orphan refugees with extended family members. For relaxation, she writes science fiction and spends time with her wife and children. Vivienne was named one of “10 Women to Watch in Tech” by Inc. Magazine and one of the BBC's 100 Women in 2017. She is featured frequently for her research and inventions in The Financial Times, The Atlantic, Quartz Magazine and the New York Times.

What if fundraising was as simple and fun as a 5th-grade project? In today's episode, we sit down with Patrick Kirby, founder of Do Good Better Consulting and host of The Official Do Good Better Podcast, to talk about his newest book, Fundraise Like a 5th Grader. Patrick brings his signature energy and humor to share why embracing a childlike approach to fundraising can lead to big wins for nonprofits.We also dive into 2025 fundraising trends, the dangers of “we've always done it this way” thinking, and the simplest ways nonprofits can raise more money this year. Whether you're a seasoned fundraiser or just starting, this conversation is packed with insights you can use today!

Everyone is busy. Whether it's emails, reports, or social media, most people skim rather than read in depth. So how can we write in a way that ensures our message gets through?In this episode, we're joined by Todd Rogers, a Harvard Kennedy School professor, behavioral scientist, and author of Writing for Busy Readers. Todd shares the cognitive science behind effective communication and offers six actionable principles to help nonprofit professionals, educators, and leaders write clearly and concisely.We also explore:✅ The psychology behind why people skim instead of read✅ A simple checklist to make writing more engaging and effective✅ A free AI tool that helps writers refine their messages✅ How nonprofits can apply these strategies without oversimplifying complex ideasIf you've ever struggled with getting your emails read, crafting compelling donor messages, or writing reports that don't get ignored—this episode is for you.About Todd Rogers:Todd Rogers is Professor of Public Policy at the Harvard Kennedy School of Government (research homepage). He is a behavioral scientist who studies how to better communicate with families, students, consumers, employees, and voters. Todd has co-founded two social enterprises: the Analyst Institute, which uses behavioral science to improve voter communications, and EveryDay Labs, which helps school districts reduce student absenteeism by communicating more effectively with families. He is also Senior Scientist at ideas42 and Academic Advisor at the Behavioural Insights Team.At Harvard, Todd has won teaching awards every year for the past decade. His course, The Science of Behavior Change, is consistently among the most popular courses at Harvard Kennedy School. He is also the faculty chair of the executive education program Behavioral Insights and Public Policy, and he serves as faculty director of the Harvard Behavioral Insights Group, a network of more than 60 Harvard faculty whose research uses behavioral science for public good.Todd has published in top journals in psychology, economics, political science, education, organizational behavior, management, marketing, public health, and medicine. Todd has been featured in numerous national media outlets, both as an author of opinion articles and in stories highlighting his work and expertise.Resources Mentioned:Todd Rogers' Book: Writing for Busy ReadersFree AI email editing tool: Writing for Busy Readers AITodd Rogers' research homepage: Harvard Kennedy SchoolHit play now, then subscribe to Nonprofit Nation for more expert insights!Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

In times of uncertainty—whether due to political shifts, economic downturns, or crises—strong nonprofit boards are more essential than ever. But how can boards step up, adapt, and lead with equity, inclusion, and power-sharing at the forefront?In this episode, I sit down with Christal M. Cherry, Principal & CEO of The Board Pro, to explore how nonprofit boards can navigate challenges, build resilience, and foster leadership that drives real impact. Christal brings years of experience coaching and training boards, and she's passionate about ensuring boards reflect the communities they serve.We also dive into: ✔️ The biggest mistakes boards make during times of crisis ✔️ How to create a board culture of trust, transparency, and inclusion ✔️ The power dynamics that often hold boards back—and how to fix them ✔️ Why diversity and lived experience matter in board leadership ✔️ How to keep fundraising strong in the face of uncertaintyIf your nonprofit's board is struggling to lead effectively through turbulence, this episode is a must-listen!In This Episode, We Discuss:

If you've ever thought about starting or growing a nonprofit consulting business, this episode is for you! Our guest, Mandy Pearce, is the founder of Funding for Good, where she has spent over two decades helping nonprofits build sustainable fundraising strategies. She also coaches aspiring and established consultants, helping them refine their business models and create profitable, purpose-driven consulting practices.In this episode, Mandy shares her journey into consulting, the biggest lessons she's learned, and practical advice on how to attract clients, price your services, and create multiple income streams. She also gives us a sneak peek into the Nonprofit Consulting Conference, an event designed to help consultants grow, network, and scale their businesses.In This Episode, We Discuss:✔️ How Mandy transitioned from working in nonprofits to running a successful consulting business.✔️ The biggest challenges consultants face—and how to overcome them.✔️ The power of niching down and defining your expertise.✔️ How to attract and retain high-value nonprofit clients.✔️ Pricing strategies: Hourly vs. project-based—what works best?✔️ How to build passive income as a consultant (courses, memberships, and more!).✔️ Why Mandy launched the Nonprofit Consulting Conference and what attendees can expect.✔️ Essential steps for scaling and sustaining a profitable consulting business.About Mandy Pearce:Mandy Pearce and her team at Funding for Good have been influencers in the nonprofit space since 2009 with a growing nonprofit consultant audience and an established list of more than 5,000 nonprofit consultants.In 2009, Mandy founded her flagship company, Funding for Good, to equip organizations with all of the skills and tools needed to become successful and sustainable. She continues to enjoy evolving this company to meet the changing demands of the nonprofit world. For over two decades, Mandy and her team of experts have shared their proficiency in fundraising through executive coaching, strategic and development planning, seminars and specialized consulting programs. Mandy's dynamic teaching style has brought thousands of people to her presentations at conventions, training workshops and online platforms. Mandy established Funding for Good, Inc. upon the core values of honesty, efficiency, direct communication and bringing sustainable dollars to local communities.Hit play now, then subscribe to Nonprofit Nation for more expert insights!Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

Leadership isn't just about strategy—it's about authenticity, empathy, and vulnerability. But in the nonprofit sector, where burnout is high and resources are stretched thin, how can leaders balance transparency while maintaining strong leadership?In this episode, I sit down with Sabrina Walker Hernandez, President & CEO of Building Better Boards, to explore how nonprofit leaders can build trust, inspire their teams, and lead with courage—even in uncertain times. With a Harvard certification in nonprofit management, eight influential e-books, and a track record of empowering over 10,000 nonprofit professionals, Sabrina is a powerhouse in nonprofit leadership development.We dive into: ✔️ The difference between authentic leadership and performative leadership ✔️ Why transparency and vulnerability are essential for strong leadership ✔️ How to balance confidence with humility in a leadership role ✔️ The power of empathetic leadership in driving team success ✔️ Practical ways to create a culture of trust and accountability in your nonprofitIf you're looking for actionable ways to become a stronger, more authentic leader, this episode is packed with insight, inspiration, and real-world strategies.Hit play now, then subscribe to Nonprofit Nation for more expert insights!Resources & Links:

Recurring giving isn't just about convenience—it's about creating sustainable, long-term impact. What if nonprofits took lessons from the booming subscription economy to revolutionize donor retention and engagement?In this episode, I sit down with Dave Raley—speaker, consultant, writer, and founder of Imago Consulting—to discuss his new book, The Rise of Sustainable Giving: How the Subscription Economy is Transforming Recurring Giving and What Nonprofits Can Do to Benefit. Dave shares why traditional fundraising models are broken, what nonprofits can learn from companies like Netflix and Spotify, and how organizations can create engaging, value-driven donor experiences that inspire long-term commitment.In This Episode, We Discuss:✔️ Why donor behavior is shifting toward subscription-style giving ✔️ The 6 key shifts nonprofits need to embrace to grow recurring giving ✔️ The #1 mistake nonprofits make with their sustainer programs ✔️ What nonprofits can learn from brands like Netflix, Spotify, and Amazon ✔️ How to move from one-time donations to sustainable, recurring revenue ✔️ The role of community and engagement in donor retention ✔️ Practical steps to create a seamless, value-driven recurring giving experienceHit play now, then subscribe to Nonprofit Nation for more expert insights!Resources & Links:

We're often told to “be more curious,” but how do you actually develop curiosity as a skill? And how can curiosity be used as a powerful tool in nonprofit and philanthropy communicators?In this episode, I talk with Leo Chan, founder and Chief Innovation Igniter of Abound Innovation Inc., to explore how curiosity fuels creativity, improves storytelling, and leads to fresh, innovative solutions in nonprofit communications. Leo, a former Innovation Catalyst at Chick-fil-A, a LEGO® SERIOUS PLAY® facilitator, and a LinkedIn Learning instructor, shares hands-on techniques to cultivate curiosity and apply it to your work.We dive into:✅ The foundations of curiosity and why it matters in nonprofit communications✅ How curiosity fuels innovation and creativity—even on a limited budget✅ Practical tools and exercises to become more curious every day✅ What LEGO® SERIOUS PLAY® is—and how it unlocks new ways of thinking✅ How to foster a culture of curiosity within nonprofit teamsWhether you're a nonprofit leader, communicator, or fundraiser, this episode will help you harness curiosity to improve messaging, engage supporters, and drive greater impact.Resources and links:https://aboundinnovation.ca/ https://www.linkedin.com/in/everyonecaninnovate/

Growing your nonprofit's email list is one thing—but turning subscribers into engaged donors is another. In this episode of Nonprofit Nation, I talk with nonprofit digital marketing expert Chris Barlow, founder of Beeline Marketing, to discuss how nonprofits can consistently grow their audience and cultivate relationships that lead to first-time donations.Chris shares expert insights on ethical email list-building strategies, crafting engaging content that nurtures trust, and using storytelling to inspire action. Whether you're struggling to grow your list or wondering why your emails aren't converting, this episode is packed with actionable takeaways to help you optimize your email marketing strategy.What You'll Learn in This Episode:✅ Why email remains one of the most powerful donor acquisition tools✅ The most effective (and ethical) ways to grow your email list✅ How to create a compelling welcome email sequence that nurtures trust✅ Strategies to engage subscribers without overwhelming them with fundraising appeals✅ Proven techniques for converting email subscribers into first-time donors✅ Key email marketing metrics nonprofits should track for long-term successAbout Chris Barlow:Chris Barlow is the founder and Managing Director of Beeline Marketing, a firm dedicated to helping nonprofits attract and engage donors through digital marketing. With years of experience working exclusively with mission-driven organizations, Chris specializes in donor-centered strategies that build relationships and drive sustainable growth.Learn more at yourbeeline.com.Hit play now, then subscribe to Nonprofit Nation for more expert insights!Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

Childbirth is a universally significant experience, but for too many mothers around the world, it is also a life-threatening one. In this episode, we explore the urgent maternal health crisis in sub-Saharan Africa and the power of storytelling to drive change.Joining us are Charlie Kunzer, Executive Director of ALIMA USA, and Neda Azarfar, Managing Director of Nazar Works. They take us behind the scenes of ALIMA's “Ode to Strangers” campaign, a powerful digital storytelling initiative that sheds light on the life-saving impact of compassionate strangers.Through real-life stories, immersive animations, and emotional narration, the campaign illustrates how individuals—even those thousands of miles away—can make a difference for mothers and newborns in crisis.Tune in to learn:Why maternal mortality remains a global crisis and how ALIMA is addressing it.How digital storytelling is being used to engage audiences and inspire action.What nonprofits can learn from the campaign's innovative approach to advocacy.How you can become a “stranger who cares” and support maternal health worldwide.This episode is a must-listen for anyone passionate about global health, nonprofit storytelling, and making a real impact in the world.Resources & Links:

Nonprofits know that digital engagement is essential, but too often, their marketing efforts feel disconnected—social media posts, emails, fundraising campaigns, and website updates can feel like separate pieces rather than a cohesive strategy.Enter Neal Schaffer, a leading authority on digital transformation in sales and marketing, and author of the new book Digital Threads. Neal joins us to share how nonprofits can use this innovative marketing approach to create stronger relationships, better engagement, and more sustainable growth in the digital space.In this episode, we discuss:✅ What the Digital Threads concept is and why it matters✅ How nonprofits can move beyond one-off marketing campaigns and create lasting engagement✅ Why traditional digital marketing strategies no longer work as they once did✅ Actionable steps to start weaving Digital Threads into your nonprofit's outreachWhether you're a nonprofit leader, fundraiser, or marketer, this episode will give you a new way to think about digital engagement and how to make it more effective.Hit play now, then subscribe to Nonprofit Nation for more expert insights!Resources Mentioned:Neal Schaffer's Digital Threads – Free PreviewNeal's Podcast: Maximize Your Social InfluencePDCA SocialTake my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

Community foundations have long been the quiet force behind local philanthropy, but how can they step into the spotlight and inspire action on a national scale? In this episode I sit down with Peter Panepento, Co-founder and Managing Partner at Turn Two Communications and Elyse Hammett, Vice President, Marketing and Communications at Community Foundation for Greater Atlanta to discuss the groundbreaking Make More Possible campaign—an effort to create a true national brand for community foundations.Peter shares insights on how social good organizations can align their messaging with their mission and values to better connect with audiences. He also dives into the power of strategic storytelling and why today's donors need a fresh, engaging approach to philanthropy. If you're looking for ways to amplify your nonprofit's message and make a greater impact, this conversation is a must-listen.Key Takeaways:The role of community foundations in strengthening local and national philanthropy.How the Make More Possible campaign is changing the narrative around community foundations.Why storytelling is crucial in engaging modern donors and inspiring action.Strategies for aligning your organization's messaging with mission and values.How nonprofits can elevate their visibility and influence through effective communication.Resources and Links:For more information on Turn Two Communications the agency behind the campaign: https://www.turn-two.co/For more details on the Community Foundation Awareness Initiative and the “Make More Possible” campaign, visit MakeMorePossible.org.For more information on the Greater Atlanta Community Foundation: https://cfgreateratlanta.org/Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

What if the key to innovation isn't following best practices—but seeing what others miss? I sit down with Rohit Bhargava, bestselling author, futurist, and expert in non-obvious thinking, to explore how nonprofit leaders can break free from conventional wisdom and discover fresh ideas. Rohit's latest book, Non-Obvious Thinking: How to See What Others Miss, introduces a four-step framework (SIFT) to help leaders generate better ideas, uncover hidden insights, and rethink the way they work. We'll discuss how nonprofits can apply these principles to fundraising, storytelling, innovation, and diversity & belonging—even with limited resources.If you're looking to think bigger, disrupt the status quo, and make your nonprofit stand out, this conversation is for you!In This Episode, We Discuss:✅ What “Non-Obvious Thinking” really means—and why it's a game-changer for nonprofits✅ The SIFT framework (Space, Insight, Focus, Twist) and how nonprofit leaders can use it to generate new ideas and innovative strategies✅ How to stand out in fundraising, storytelling, and donor engagement with a fresh approach✅ The power of observation—and how leaders can spot opportunities that others overlook✅ Why diversity and belonging drive creativity—and how nonprofits can foster inclusion in non-obvious ways✅ Actionable strategies for breaking out of conventional thinking—even with tight budgets and limited timeHit play now, then subscribe to Nonprofit Nation for more expert insights!Resources and Links:

Donor retention is more than just a fundraising metric—it's the key to nonprofit sustainability. Yet, retention rates remain stubbornly low. In this episode, we sit down with Wendy Mercurio, Market Researcher at Bloomerang, to discuss the findings from their latest report, Mission Retainable: Research-Backed Strategies to Inspire Donor Loyalty.  We explore:Why donors give but don't always stayThe biggest challenges in donor retentionStrategies high-retention nonprofits use to build loyaltyHow technology, personalization, and transparency can improve donor engagementActionable steps nonprofits can take to bridge the gap between donor expectations and nonprofit actionsWatch the LinkedIn Live recording here. Resources & Links

How do you get real people—especially those deeply embedded in their communities—to amplify your cause in a meaningful way? Traditional influencer marketing often focuses on celebrities, but micro influencers—everyday people with strong, trusted networks—are proving to be far more effective for building lasting engagement.This week, we're joined by Ryan Davis, Co-founder & COO of People First, a company that identifies, recruits, and manages content from diverse communities by blending technology with human organizing. Ryan shares how nonprofits, advocacy groups, and mission-driven brands can tap into micro influencer marketing at scale to reach the right audiences with the right message.We'll discuss:✅ The difference between traditional influencer marketing and precision micro influencer marketing✅ Why smaller, community-based influencers have more impact than celebrity endorsements✅ How People First combines technology and human organizers to build large-scale grassroots campaigns✅ Best practices for nonprofits looking to leverage influencer marketing effectivelyIf your organization wants to reach more people with authentic, community-driven messaging, this episode is for you!Hit play now, then subscribe to Nonprofit Nation for more expert insights!Links and ResourcesPeople First WebsiteThe Month In Digital

Today, instead of our regular program, I wanted to play an episode from a show I think you'll love. I'm talking about System Catalysts, a podcast about the incredible people who are fixing the broken systems that run the world. In this episode, English Sall talks to the people behind One Acre Fund, an organization that supports smallholder farmers in Africa through a brilliant social enterprise model. They discuss how to build trust across sectors, something I think all social entrepreneurs should learn to do.  If you like what you hear, don't forget to follow the link in the show notes to subscribe to System Catalysts and listen to more episodes. Hope you enjoy it!If you like what you hear, don't forget to follow this link to subscribe to System Catalysts and listen to more episodes:https://lnk.to/nonprofitnationscTake my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

The landscape of nonprofit fundraising events is evolving rapidly in 2025. With the return of in-person gatherings, the rise of digital engagement, and changing donor expectations, how can nonprofits design events that maximize impact and financial success?In this episode, we sit down with Samantha Swaim, co-host of The Fundraising Elevator podcast and 20 year consultant to nonprofit fundraising events, to explore the latest trends shaping nonprofit events this year. Drawing on decades of experience in event strategy, storytelling, and fundraising, she shares insights on:✅ Why in-person events are making a strong comeback✅ How nonprofits can balance virtual, hybrid, and live events✅ Data-driven strategies for maximizing event ROI in 2025✅ The role of social media in donor engagement and fundraising✅ How to counteract donor fatigue and declining participation rates✅ The growing trust in nonprofits—and how organizations can build on itWhether you're a nonprofit leader, event planner, or fundraiser looking to future-proof your event strategy, this episode is packed with actionable insights to help you navigate 2025's fundraising landscape.

Your website is one of the most powerful tools your nonprofit has—but is it actually working for you? Too often, nonprofit websites are cluttered, confusing, or missing key elements that drive engagement, donations, and action.In this episode, David Hartstein, co-founder of Wired Impact, shares expert insights on how nonprofits can build a website that is clear, compelling, and built to convert. Whether you're launching a new site or improving an existing one, this conversation will help you create a website that serves your mission effectively.We'll cover:✔️ The ideal role a website should play for a nonprofit today✔️ The biggest mistakes that hurt nonprofit websites (and how to fix them)✔️ How to structure your site to engage visitors and drive action✔️ What every nonprofit should know about accessibility and usability✔️ How to plan a website project so it runs smoothlyIf your website feels outdated, overwhelming, or just isn't helping you reach your goals, this episode is for you!Resources & Links:https://wiredimpact.com/nation https://www.linkedin.com/in/davidhartstein/https://www.linkedin.com/company/wired-impact/Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

In a world where burnout is the norm and rest is often seen as a luxury, how can changemakers sustain their well-being while making an impact? Meico Marquette Whitlock—a workplace well-being strategist, mindfulness teacher, and recovering workaholic—joins us to explore how mission-driven professionals can prioritize self-care without guilt and create a culture of well-being in their organizations.We dive deep into:✔️ Reconnecting to Your WHY when the work feels overwhelming✔️ Creating a sustainable culture of well-being at work (beyond wellness perks)✔️ Self-care strategies for challenging times—even when resources are tight✔️ Navigating social impact grief and processing the emotional weight of change-making✔️ Digital well-being in a hyperconnected world—how to stay engaged without burning outIf you're struggling to balance mission and mental health, this episode is for you.Hit play now, then Subscribe to Nonprofit Nation for more expert insights!Watch the LinkedIn Live video recording. Meico Marquette Whitlock (he/him) is the founder and CEO of Mindful Techie and a certified trauma-informed mindfulness teacher. As a recovering workaholic and former nonprofit and government techie, he helps leaders and teams improve their well-being so they can increase their well-doing. He's the author of How to Thrive When Work Doesn't Love You Back and The Intention Planner and has worked with organizations like the U.S. Department of Health and Human Services, Cigna, and Greenpeace. His insights have been featured on ABC News, Fox 5, and Radio One. Outside of work, Meico is a former triathlete, salsa dancer, and maker of the world's best vegan chili!

As AI continues to reshape industries—including the nonprofit sector—how can we ensure that technology serves people, rather than the other way around? In this episode of Nonprofit Nation, we dive into the intersection of artificial intelligence and human-centered work with Tim Lockie, founder of The Human Stack and creator of the AI for Anyone course. With over 20 years of experience in the nonprofit technology space, Tim has helped organizations transition from being tech-resistant to tech-resilient.Tim shares his insights on leveraging AI in a way that enhances human connection, decision-making, and impact. Whether you're skeptical of AI or eager to integrate it into your work, this conversation will provide practical strategies for maintaining a people-first approach in an increasingly digital world.What You'll Learn in This Episode:Why AI is a tool, not a replacement for human connectionHow nonprofits can use AI without losing their core missionThe biggest challenges organizations face when adopting AIPractical tips for using AI ethically and effectivelyInsights from Tim's AI for Anyone course and how it empowers people to engage with AI confidentlyAbout Tim Lockie:Tim Lockie is a nonprofit technology expert and the founder of The Human Stack, an organization dedicated to helping nonprofits develop tech resilience. He created AI for Anyone, a course designed to make AI accessible to people at all technical levels. With a background as a former Salesforce MVP and Microsoft Partner, Tim has guided thousands of professionals in using technology to create positive social impact.Resources & Links:Tim Lockie's Website: The Human StackAI for Anyone Course: Enroll hereConnect with Tim on LinkedIn: Tim Lockie on LinkedInFollow The Human Stack on Twitter: @TheHumanStackCassidy: https://www.cassidyai.com/?via=thehumanstack

What if businesses existed solely to give back? That's the revolutionary idea behind the 100% for Purpose business model—one pioneered by Paul Newman over 40 years ago and now embraced by companies like Patagonia and Bloomberg.In this episode, we're joined by Alex Amouyel, CEO of Newman's Own Foundation, to discuss how philanthropy and business can intersect in a way that truly serves communities. We dive deep into how Paul Newman reversed traditional governance by giving his for-profit company to a nonprofit—a move that wasn't even legal at the time! Alex shares insights on why more companies are adopting this model, the challenges they face, and how philanthropy itself is evolving to become more inclusive and community-driven.

Shilpa Alva is the visionary founder of Surge for Water, a women-led, women-centered nonprofit dedicated to providing marginalized global communities with access to safe water, sanitation, hygiene, and menstrual health solutions. Under Shilpa's leadership, Surge has impacted over 1 million lives and created more than 2,000 community jobs, while advancing sustainable water equity around the globe.Shilpa's journey—from her background in engineering and corporate consulting to full-time social entrepreneurship—is a compelling example of how diverse experiences can lead to impactful change. We explore:The critical importance of water equity and its connection to global health, education, and economic development.How Surge for Water's innovative, community-led solutions are transforming lives in marginalized communities.Shilpa's unique leadership perspective and her advice for aspiring social entrepreneurs.Don't miss this powerful conversation about the intersection of water sustainability, advocacy, and the global fight for equity.Links & Resources:Shilpa Alva on LinkedInhttps://surgeforwater.org/https://www.linkedin.com/in/shilpa-alva-858b841/  Shilpa Alva at TEDx

What if mentorship could help you grow your career, and your fundraising bottom line?  This week, I'm joined by the amazing Ken Miller, CFRE—a powerhouse in the nonprofit world and a true advocate for professional growth. Ken is the president of Denali FSP Fundraising & Grant Consultants, a fundraising consultancy he founded in 2014 after a long and successful career in development. He's also deeply involved in leadership roles with the Association of Fundraising Professionals (AFP) and other organizations working to advance equity and excellence in philanthropy.In our conversation, Ken shares his wisdom on mentoring, coaching, and workplace sponsorship—three powerful tools for helping fundraising professionals thrive. We explore what makes these relationships so valuable, how to find the right mentors and sponsors, and why they're game-changers for anyone looking to grow in their career. Ken also opens up about his personal journey, lessons learned, and his passion for mentoring the next generation of nonprofit leaders.If you're in the nonprofit sector—or considering it—this episode is packed with practical advice and inspiration to help you take your career to the next level.Connect with Ken on LinkedIn. What You'll Learn in This Episode:The difference between mentoring, coaching, and sponsorship—and why all three matter.How to find mentors and sponsors who align with your goals and values.Why workplace sponsors can open doors that mentorship alone might not.Ken's personal insights on supporting diversity, equity, and inclusion through mentorship.Practical tips for mentoring others and building meaningful professional relationships.

Since his inauguration, President Trump has signed dozens of executive orders covering a broad range of issues, including many that impact charitable nonprofits directly or indirectly. Some won't take effect immediately and will be challenged in court.This slew of Executive Orders are threatening the communities we serve, and nonprofits must be ready to prepare, respond, and advocate like never before.This fight is going to be tough—but nonprofits are tougher. That's why I've invited Bethany Snyder, MPP on to the podcast to discuss actionable steps your organization can take right now to push back and protect your mission.Bethany is the founder of Snyder Strategies, LLC, a boutique consulting firm she formed to share and leverage her deep understanding of the advocacy world with nonprofit and membership-based organizations. With nearly 25 years of experience in communications, advocacy, and public affairs, Bethany is a seasoned professional and a nonprofit advocacy expert. She has been on all sides of the advocacy desk - as a grassroots advocacy director, a lobbyist, a consultant, a comms director, and a US Senate staffer. Having worked for a range of organizations, she is passionate about ensuring that nonprofit and social justice organizations use their voices and expertise to influence policies that impact those most in need.Listen to the episode to learn how to: Prepare your organization for policy shiftsRespond quickly to harmful changesAdvocate for lasting changeResources & Links:LinkedIn Live recording Blog post: https://www.snyderstrategies.me/post/how-nonprofits-can-fight-back-against-harmful-executive-orders Executive Orders Affecting Charitable Nonprofits, National Council of Nonprofits (regularly updated)Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

AI is reshaping the nonprofit sector, from improving efficiency to revolutionizing donor engagement—but how do we ensure it's done ethically and effectively? 65% of nonprofits using AI report improvements in efficiency and productivity, with the biggest wins in communication and data analysis​. But 42% of nonprofits cite ethical concerns, such as data privacy and bias, as barriers to adoption​.This week, we're joined by Josh Hirsch, aka “The AI Dude,” a seasoned nonprofit strategist with over 17 years of experience. Josh is the Education and Training Strategist at FundRaise Up, a faculty member at Indiana University's Lilly Family School of Philanthropy, and the host of The AI Dude Podcast. He's dedicated to helping nonprofits navigate the intersection of technology and philanthropy.Drawing insights from Josh's expertise and the latest research, we'll explore how AI can help nonprofits work smarter, not harder, while staying mission-focused. With 65% of nonprofits reporting tangible benefits like increased efficiency and productivity, and only 2% fully adopting AI, there's plenty of room for growth and learning.What You'll Learn:How AI can help nonprofits overcome resource constraints and improve operations.Why starting with operational efficiency is the best first step for AI adoption.The ethical challenges of AI—like data privacy and bias—and how nonprofits can tackle them head-on.Real-world examples of AI creating meaningful change in nonprofit operations, from content creation to donor communication.About Josh Hirsch:Josh Hirsch is a seasoned nonprofit leader with over 17 years of experience. He serves as the Education and Training Strategist at FundRaise Up and is a faculty member at The Fund Raising School at Indiana University Lilly Family School of Philanthropy. Josh also leads The AI Dude, a consulting firm dedicated to helping nonprofits harness the power of artificial intelligence. A skilled strategist and communicator, he specializes in AI, digital marketing, and social media, empowering organizations to thrive in the digital age.Links & Resources Mentioned:Josh Hirsch's Website: TheAIDude.aiBlog: Building Capacity with AIBlog: AI for Nonprofit Decision-MakingFundRaise UpIndiana University Lilly Family School of PhilanthropyDoes cybersecurity seem like a terrifying topic? Don't worry—we're here to make it a smash hit! This episode is brought to you by RoundTable Technology—the Nonprofit IT Partner. For the tenth year in a row, they're back with their FREE annual webinar, and this time, it's bigger and bolder with a 2025 twist: Cyber Karaoke!That's right—RoundTable Technology is turning up the volume to teach you and your team exactly how to make your nonprofit more secure in the New Year, all while keeping things fun and engaging. With over 200 nonprofit clients, they know how to help organizations like yours hit all the right notes when it comes to cybersecurity.Make it your New Year's resolution to give your entire staff FREE cybersecurity awareness training. Don't miss the encore—head over to NonprofitIT.com/best-everTake my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

In this episode, we explore the art of scaling nonprofit impact with Dr. Johanna Moya Fábregas, executive director of Con Mi Madre. This Central Texas nonprofit empowers Latina girls and their mothers, combining social-emotional learning with college readiness. But the strategies Johanna shares extend far beyond one mission—her expertise in storytelling, partnership building, and inclusive leadership offers actionable insights for nonprofit professionals of all kinds.You'll learn how to:Build trust with your target audience to create generational impact.Use storytelling as a tool for fundraising and community engagement.Measure program outcomes effectively to secure funding and support.Lead with resilience and clarity in a mission-driven organization.Whether you're focused on fundraising, marketing, or executive strategy, Johanna's leadership insights will inspire and inform your work.About Johanna Moya FábregasJohanna Moya Fábregas, Ph.D., is a dedicated Latin American immigrant with 20 years of experience in education. She currently serves as the executive director of Con Mi Madre (CMM), a non-profit organization operating in Central Texas. CMM partners with local school districts to provide a curriculum focused on social-emotional learning and college readiness to students from 6th grade through their college years. Drawing on her extensive background in non-profit work, higher education, and public education, Johanna emphasizes collaboration across various sectors. Her key areas of focus include intercultural communication, fundraising, research, storytelling, and leadership. Through her efforts, she aims to highlight the significance of multicultural education and empowerment.For more information visit Con Mi MADREDoes cybersecurity seem like a terrifying topic? Don't worry—we're here to make it a smash hit! This episode is brought to you by RoundTable Technology—the Nonprofit IT Partner. For the tenth year in a row, they're back with their FREE annual webinar, and this time, it's bigger and bolder with a 2025 twist: Cyber Karaoke!That's right—RoundTable Technology is turning up the volume to teach you and your team exactly how to make your nonprofit more secure in the New Year, all while keeping things fun and engaging. With over 200 nonprofit clients, they know how to help organizations like yours hit all the right notes when it comes to cybersecurity.Make it your New Year's resolution to give your entire staff FREE cybersecurity awareness training. Don't miss the encore—head over to NonprofitIT.com/best-ever to save your seat now. Here's to a secure and harmonious 2025!Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

Did you know that nonprofits using data to tell their stories are 70% more likely to secure major grants and build donor trust? In this episode, we dive into how your nonprofit can harness the power of data to amplify your message, establish authority, and communicate your impact effectively.My guest, Drew Reynolds, founder of Common Good Data, shares actionable strategies to position your organization as a thought leader, win the confidence of funders, and scale your efforts to drive meaningful change.About Drew: Drew Reynolds is a nationally recognized expert in nonprofit evaluation and storytelling. As the founder of Common Good Data, he helps nonprofits use data to showcase their effectiveness, secure major grants, and scale their impact. With years of experience supporting organizations in achieving measurable results, Drew blends data-driven insights with compelling narratives to drive donor engagement and organizational growth.Drew has been featured on podcasts like Nonprofit Jenni Show and Nonprofit Vision, where he shares practical advice for nonprofit leaders looking to deepen their impact.What You'll Learn in This Episode:Be the Go-To Expert:How to use data and storytelling to establish your nonprofit as a leader in your space.Practical ways to build trust and credibility with funders, partners, and the community.Turn Impact into Action:Why data alone isn't enough—and how to pair it with storytelling for maximum impact.Real-world examples of nonprofits that nailed it and what you can learn from them.Scale Up with Confidence:How transparency and accountability can help you grow your donor base.Steps to expand your funding and prove your nonprofit's value with clear, data-driven results.Resources You'll Love:Common Good Data WebsiteConnect with Drew Reynolds:Drew Reynolds at LinkedInCheck out Drew's work and resources at Common Good Data.Ready to Step Up?This is your moment. If you're serious about building authority, engaging donors, and showcasing your nonprofit's impact, this episode is packed with strategies to get you there. Hit play now, then subscribe to Nonprofit Nation for more expert insights!Does cybersecurity seem like a terrifying topic? Don't worry—we're here to make it a smash hit! This episode is brought to you by RoundTable Technology—the Nonprofit IT Partner. For the tenth year in a row, they're back with their FREE annual webinar, and this time, it's bigger and bolder with a 2025 twist: Cyber Karaoke!That's right—RoundTable Technology is turning up the volume to teach you and your team exactly how to make your nonprofit more secure in the New Year, all while keeping things fun and engaging. With over 200 nonprofit clients, they know how to help organizations like yours hit all the right notes when it comes to cybersecurity.Make it your New Year's resolution to give your entire staff FREE cybersecurity awareness training. Don't miss the encore—head over to NonprofitIT.com/best-ever to save your seat now. Here's to a secure and harmonious 2025!Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

This bonus episode is brought to you by RoundTable Technology—your Nonprofit IT Partner. For the tenth year in a row, they're back with their FREE annual cybersecurity webinar, and this time, it's bigger and bolder with a 2025 twist: Cyber Karaoke! Make it your New Year's resolution to give your entire staff FREE cybersecurity awareness training. Don't miss the encore—head over to NonprofitIT.com/best-ever to save your seat now. I also have another exciting announcement - Social Media for Social Good Academy is open for 2025 enrollment! It only opens once per year, so don't wait. Go to www.socialgoodacademy.com to get all the details. You can enroll in the basic program or upgrade to get a follow-up session one on one with me. Class starts Feb 12th so don't delay! You will learn: How to use the highest performing social media platforms to grow your audience, get more visibility, and drive donations; The latest trends nonprofits need to know in social media;How to build and grow a community with compelling content;How to use AI tools like ChatGPT to create posts;How social media fits into an overall digital fundraising plan, including your website and email newsletter. That's socialgoodacademy.com and I hope to see you on the inside this year. Now let's get to the episode! Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

David Rhode is a seasoned nonprofit founder, consultant, and author whose career has centered on scaling impact for mission-driven organizations. In this episode, he shares valuable insights from his new book, Passion Isn't Enough: A Practical Guide for Nonprofit Leaders, a comprehensive resource for nonprofit executives, board members, and emerging leaders. With over two decades of experience in nonprofit leadership, teaching, and consulting, David reveals why passion, while essential, must be paired with strategic and practical leadership skills to drive meaningful change.Key Topics Covered:Why passion alone isn't sufficient for nonprofit success.Key frameworks and practical tools for nonprofit management.Tips for balancing vision with operational skill to scale impact.Self-care strategies for nonprofit leaders.How Passion Isn't Enough can empower nonprofit leaders to drive lasting change.David Rhode on LinkedInPassion Isn't Enough: A Practical Guide for Nonprofit LeadersDoes cybersecurity seem like a terrifying topic? Don't worry—we're here to make it a smash hit! This episode is brought to you by RoundTable Technology—the Nonprofit IT Partner. For the tenth year in a row, they're back with their FREE annual webinar, and this time, it's bigger and bolder with a 2025 twist: Cyber Karaoke!That's right—RoundTable Technology is turning up the volume to teach you and your team exactly how to make your nonprofit more secure in the New Year, all while keeping things fun and engaging. With over 200 nonprofit clients, they know how to help organizations like yours hit all the right notes when it comes to cybersecurity.Make it your New Year's resolution to give your entire staff FREE cybersecurity awareness training. Don't miss the encore—head over to NonprofitIT.com/best-ever to save your seat now. Here's to a secure and harmonious 2025!Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

In this episode of Nonprofit Nation, we're joined by Cecilia Lee, Alumni Relations Principal at Communities In Schools (CIS), to discuss the powerful role alumni networks can play in driving nonprofit success. CIS—a national organization ensuring students have the resources they need to stay in school—has built a robust alumni engagement strategy that connects participants beyond graduation, turning them into lifelong supporters, advocates, and ambassadors.Cecilia shares how nonprofits can leverage alumni to increase community outreach, event participation, and donor engagement. She explains how public recognition—through programs like the Distinguished Service Alumni Award—motivates alumni involvement and how CIS's President and CEO, Rey Saldaña, exemplifies the potential of alumni who become leaders.Whether you're a nonprofit marketer, fundraiser, or executive, you'll learn actionable strategies for building sustainable alumni networks that deepen engagement and drive long-term mission impact.Key takeaways: Alumni aren't just participants—they're future leaders and lifelong advocates.Public recognition matters. Celebrating alumni can drive engagement and inspire others to stay involved.Alumni ambassadors extend your nonprofit's reach organically, promoting events, recruiting new supporters, and growing awareness.Challenges are inevitable, but thoughtful engagement strategies can keep alumni connected through different stages of life.About Cecilia LeeCecilia Garcia Lee is an immigrant Latina from Mexico. At the age of 3, her familymoved to Houston, TX where she attended school through post-secondary.Cecilia attended Houston Baptist University and began her career working at anelementary school for 2 years. She then transitioned to the non-profit sector, joining the Girl Scouts of San Jacinto Council in Houston, where she assisted and supported the creation of Girl Scout troops in underserved areas, focusing on predominantly black and brown communities.Following her impactful work with the Girl Scouts, Cecilia joined Communities InSchools of Houston (CIS) as a Case Manager at Milby High School. It was here that she discovered her true calling. She later moved to the Development department, where she successfully managed the organization's largest fundraising event for 13 years. During this period, Cecilia started engaging with former CIS students, leading these efforts for over 5 years locally.In the fall of 2021 Cecilia was invited to support the ongoing alumni initiatives forCommunities In Schools' National Office. By February 2023, she became the full-time Principal of Alumni Relations for CIS National. In this role, Cecilia collaborates with CIS alumni nationwide and local leaders. The Alumni Community at the National Office focuses on professional development opportunities for alumni, support and training for alumni who serve on their local CIS board, equitable storytelling, and providing resources for alumni seeking employment or exploring new careers. Cecilia firmly believes that alumni are the heartbeat of Communities In Schools.Links:Communities in SchoolsLinkedIn: Communities in Schools National OfficeCIS Alumni CommunityThis Episode Sponsored By Neon One:Convincing your board to invest in nonprofit tech can feel like a challenge. That's why Neon One created ‘6 Steps to Sell Your Board on Nonprofit Technology.' This guide walks you through ideTake my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

Confused or overwhelmed by capital campaigns? I've got just the right person for you! In this episode, I welcome Steven Shattuck, Director of Engagement at Capital Campaign Pro and a highly respected thought leader in the nonprofit sector. Steven shares his perspectives on the 2024 Capital Campaign Benchmark Report findings, the balance between heart and data in fundraising, and how nonprofits of all sizes can achieve their capital campaign goals. From the role of board support to the power of feasibility studies, Steven provides actionable insights into building a campaign that not only raises funds but strengthens an organization's mission and community impact.Key Topics Covered:Balancing digital strategy with donor relationships in capital campaignsThe 2024 capital campaign success rate and factors driving higher achievementsThe evolving role of boards and diverse donors in campaign successEffective use of feasibility studies and data in campaign planningMaintaining momentum during multi-year campaigns and keeping donors engagedAbout Steven ShattuckSteven Shattuck is the Director of Engagement at Capital Campaign Pro. A frequent webinar presenter and conference speaker in the nonprofit sector, he has over 18 years of experience advising nonprofits on donor communications, data management, and digital content.He is the author of Robots Make Bad Fundraisers – How Nonprofits Can Maintain the Heart in the Digital Age, published by Bold and Bright Media (2020), and a contributor to Fundraising Principles and Practice: Second Edition.Steven has contributed content to the National Council of Nonprofits, AFP, Advancing Philanthropy, NTEN and Nonprofit Hub, and has spoken at AFP ICON, NAYDO, Cause Camp, ADRP, the Nonprofit Storytelling Conference, and Planet Philanthropy to name a few.Recipient of the David Letterman Scholarship, Steven graduated with honors from Ball State University in 2006 with a degree in Telecommunications and Creative Writing. He resides in Indianapolis with his wife, son and daughter.Links:LinkedIn: Steven ShattuckLatest Research: The State of Capital Campaigns in 2024This Episode Sponsored By Neon One:Convincing your board to invest in nonprofit tech can feel like a challenge. That's why Neon One created ‘6 Steps to Sell Your Board on Nonprofit Technology.' This guide walks you through identifying your needs, showing how technology can streamline operations, and tackling common objections—all to make your case confidently. Visit neonone.com/julia to download it free and empower your mission with the right tools.Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

Rapinder Dhinsa is the Director of Mass Marketing at Make-A-Wish Canada, and she's an expert in the ever-changing, always-evolving donor landscape. Rapinder shares with us the best ways for nonprofits to engage with younger donors and to connect meaningfully with diverse audiences. Drawing on her storytelling background and years of experience in nonprofit marketing, Rapinder discusses practical strategies and challenges that nonprofits face when adapting to shifting donor expectations. She also reflects on the importance of inclusive fundraising practices and the future of philanthropy.We cover:Rapinder's personal journey, from storytelling in grade school to leading mass marketing efforts at Make-A-Wish Canada.Trends in the new donor landscape: How younger donors and diverse communities are shaping the future of giving.The challenges nonprofits face in staying relevant and how to avoid performative or surface-level engagement.Strategies for building trust through storytelling, transparency, and digital platforms.Make-A-Wish Canada's approach to inclusion and how it connects with the communities it serves.About Rapinder DhinsaRapinder Dhinsa is an expert strategist and storyteller, and helps guide nonprofit organizations with a holistic approach to fundraising. She has worked with numerous organizations across Canada and the U.S., including UNICEF Canada, Save the Children, MSF/Doctors Without Borders, Guide Dogs for the Blind, CAMH and many others. She is a self-proclaimed fundraising nerd and is passionate about serving great missions to make the world a more compassionate and just place — and is thrilled to be doing that in her current role  as Director of Mass Marketing with Make-A-Wish Canada.Resources and Links:Learn more about Make-A-Wish CanadaFollow Rapinder Dhinsa-Singh on LinkedInThis Episode Sponsored By Neon One:Convincing your board to invest in nonprofit tech can feel like a challenge. That's why Neon One created ‘6 Steps to Sell Your Board on Nonprofit Technology.' This guide walks you through identifying your needs, showing how technology can streamline operations, and tackling common objections—all to make your case confidently. Visit neonone.com/julia to download it free and empower your mission with the right tools.Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

In this episode, we speak with Bhumika Regmi, Digital Director at the Malala Fund, and Mahina Martison, Digital Coordinator at Malala Fund to explore how the organization leverages TikTok and other digital platforms to engage young audiences and promote girls' education worldwide. Bhumika shares how her team balances trendy content with meaningful advocacy, discusses the challenges and rewards of working on youth-centric platforms, and offers insights on how to stay innovative in the fast-changing world of digital strategy.We also dive into Assembly, the Malala Fund's publication dedicated to amplifying the voices of young women globally. Bhumika explains how this platform has become a conduit for youth expression and advocacy, and how the Malala Fund promotes the content across digital channels to expand its impact.What You'll Learn:Strategies for balancing trends and mission-driven content on TikTokHow the Malala Fund stays innovative and agile with new digital formatsThe role of Assembly in giving young women a voice and shaping advocacyTips for nonprofits looking to build their youth engagement strategiesWhat the future holds for youth-centered digital advocacyLinks and ResourcesMalala Fund WebsiteExplore Assembly: Assembly by Malala FundFollow Malala Fund on TikTok |Instagram |TwitterLearn more about how you can support: Malala Fund ProgramsTake my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

In this episode of Nonprofit Nation, we sit down with Brad West, attorney, nonprofit leader, and the visionary behind the Profit for Good Initiative. Brad shares his innovative approach to transforming the way businesses contribute to impactful causes—without adding any extra cost to consumers.We'll also dive into his newly launched initiative, Commissions for a Cause, which partners with a life insurance agent to donate 40% of commissions from every lead generated. This groundbreaking model allows people across North America to support nonprofits like The New Roots Institute and The Life You Can Save's Maximize Your Impact Fund simply by purchasing life insurance—at no additional cost.Brad opens up about the challenges of running a nonprofit while managing a full-time career, and his vision for a future where profits fund justice, sustainability, and vibrant communities. Whether you're a consumer, nonprofit, or business owner, this conversation will inspire you to rethink how everyday financial decisions can generate meaningful change.In This Episode, We Discuss:Why Brad created the Profit for Good modelHow businesses can create impact without extra cost to consumersThe Commissions for a Cause initiative and how it worksChallenges of running a nonprofit while working full-timeThe two songs Brad listens to when he needs inspirationAbout Brad WestBrad West is the visionary behind the Profit for Good Initiative. A University of Chicago grad and innovative attorney. Brad's TEDx talk on transforming consumer spending into impactful charitable contributions has inspired audiences worldwide. His mission? To create a world where our choices as consumers can save lives and better the planet. Join Brad on Nonprofit Nation to discover how his groundbreaking model can empower nonprofits, consumers, and philanthropists to foster vibrant, sustainable communities and make every dollar count. Did you miss this year's Nonprofit Social Media Summit? The recordings and all materials are now available! Designed for the small and mid-size nonprofit, my Summit offers actionable and practical insights on how to best use social media to raise awareness and funds, even during turbulent times.Walk away feeling empowered and supported, with strategies you can implement right away. Learn more and get instant access to the recordings at NonprofitSocialMediaSummit.com Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

In this episode of Nonprofit Nation, I'm thrilled to welcome Gail Perry, a renowned philanthropy leader, keynote speaker, and author with over 30 years of experience in the nonprofit sector. Gail is the founder of the Gail Perry Group, where she helps nonprofits achieve extraordinary fundraising and capital campaign goals. We delve into the evolution of capital campaigns and explore how the new capital campaign model differs from traditional approaches.Beth Ann is Director of the Academy of the Gail Perry Group, and Chief Spark at The Fundraiser Coach. Beth Ann Locke brings over 30 years of accomplished fundraising experience in the U.S. and Canada. Rooted in Seattle and now based in Vancouver, BC, Beth Ann is highly regarded for her major gifts strategy and coaching, team trainings, and guiding fundraisers and nonprofit leaders to secure major gifts and amplify their impact. Her connection-based approach empowers fundraisers to cultivate donors for significant major and principal gifts. With a reputation for insightful donor strategies and actionable tactics, Beth Ann equips individuals and teams with the tools to become catalysts for change.Our discussion covers: The shifts and trends in capital campaigns over the years, and what has driven these changes. The main features of the new capital campaign model and how it adapts to a rapidly changing donor landscape.Essential strategies for creating and sustaining momentum in a capital campaignEffective techniques for early engagement of major donors in the campaign processHow modern technology is enhancing the efficiency and impact of capital campaigns.Gail's expert advice for organizations embarking on their first capital campaign using the new model.Visit Gail Perry Group to learn more about how Gail and her team can help your nonprofit achieve its fundraising goals.Follow Gail Perry on LinkedIn for more insights and updates in the field of philanthropy.Did you miss this year's Nonprofit Social Media Summit? The recordings and all materials are now available! Designed for the small and mid-size nonprofit, my Summit offers actionable and practical insights on how to best use social media to raise awareness and funds, even during turbulent times.Walk away feeling empowered and supported, with strategies you can implement right away. Learn more and get instant access to the recordings at NonprofitSocialMediaSummit.comTake my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

In this episode, we're diving into the art and ethics of nonprofit storytelling with Carly Euler, the creative force behind MemoryFox's 2023 Ethical Storytelling Report. With experience across multiple nonprofits—from working with youth development at the Wily Network to community fundraising at the Breast Cancer Coalition—Carly knows how storytelling can engage, inspire, and empower. We'll explore out-of-the-box storytelling techniques, practical ways to collect stories, and the fine line nonprofits walk to ensure their storytelling remains ethical and authentic.Expect insights on the best ways to get those meaningful stories from volunteers and donors, why positive storytelling is gaining traction, and how to build trust through transparency—all while staying mindful of consent and dignity. If you're in the nonprofit space or curious about storytelling with impact, this one's for you.Topics discussed: New ways to tell stories: Creative strategies to stand out in a noisy digital world.Story collection hacks: Tools and tactics to make gathering stories easier and more consistent.Prompts that unlock powerful stories: The questions you should ask to spark meaningful responses.Ethical storytelling deep-dive: How nonprofits can handle tricky consent situations and build their own storytelling guidelines.About Carly Euler:Carly's heart has always been with nonprofits. Over the years, she's held roles at organizations like the Wily Network, Code of Support Foundation, Kenya Lacrosse Association, and the BOMA Project, specializing in marketing, communications, and fundraising. Now leading the marketing charge at MemoryFox, Carly is passionate about helping nonprofits share authentic stories while navigating the ethics involved. She earned her bachelor's degree from St. Lawrence University and completed an MBA at Gannon University while coaching lacrosse. She lives in Rochester, NY with her husband and her rescue dog, Sadie, and continues to champion meaningful storytelling across the nonprofit world.Connect with Carly Euler on LinkedInFollow Carly Euler on TikTokDownload the 2023 Ethical Storytelling Report on MemoryFoxIt's almost the most wonderful time of year! Giving Tuesday is just around the corner, and to celebrate, Givebutter is giving back $25,000 to nonprofits! Givebutter is the easiest-to-use, all-in-one nonprofit fundraising platform that brings together everything changemakers need to raise more, pay less, and give better, from free fundraising pages, events, and auctions to a built-in CRM, modern marketing features, and so much more. This year, the five Most Engaging Giving Tuesday campaigns on Givebutter will each receive a $5,000 matching donation you can use to multiply your impact this year-end giving season. Get the full spread on Givebutter Gives Back for Giving Tuesday and learn more at www.givebutter.com/nonprofit-nation - I'm so excited to see what you come up with!Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

Monthly giving is one of the fastest-growing areas of nonprofit fundraising, with organizations seeing a 52% increase in recurring donors and a 94% rise in revenue from these gifts over the past three years. On average, monthly donors give between $24 and $36 per month, and retention rates for these donors can be as high as 94% when using bank transfers or credit cards. With monthly donors contributing significantly more over time compared to one-time donors, nonprofits that focus on building and maintaining monthly giving programs can ensure a steady and reliable revenue stream​ (NonProfit PRO)​ (DonorPerfect). This episode will explain why a well-designed monthly donor program can be a game-changer for nonprofit sustainability.My guest is Erica Waasdorp, President of A Direct Solution, is a leading expert in monthly giving and donor retention. With 40 years of direct response experience, she has helped numerous nonprofits boost their revenue through successful monthly giving programs. Erica is the author of "Monthly Giving: The Sleeping Giant" and "Monthly Giving Made Easy", and regularly shares her expertise through workshops and publications.In this episode, we discuss:The changing landscape of monthly giving over the last four decades.Practical strategies to engage and retain monthly donors for the long term.How technology and automation can help nonprofits streamline their monthly giving programs.Common mistakes organizations make when starting monthly donor programs and how to avoid them.Tips for personalizing communication with monthly donors to enhance engagement and loyalty.Connect with Erica Waasdorp on LinkedInerica@adirectsolution.comwww.adirectsolution.comNeon One: The Recurring Giving Report: Data-Backed Insights for Sustainable GenerosityIt's almost the most wonderful time of year! Giving Tuesday is just around the corner, and to celebrate, Givebutter is giving back $25,000 to nonprofits! Givebutter is the easiest-to-use, all-in-one nonprofit fundraising platform that brings together everything changemakers need to raise more, pay less, and give better, from free fundraising pages, events, and auctions to a built-in CRM, modern marketing features, and so much more. This year, the five Most Engaging Giving Tuesday campaigns on Givebutter will each receive a $5,000 matching donation you can use to multiply your impact this year-end giving season. Get the full spread on Givebutter Gives Back for Giving Tuesday and learn more at www.givebutter.com/nonprofit-nation - I'm so excited to see what you come up with! Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

Executive directors, are you tired of chasing after those $20 donations like a squirrel on espresso? Focusing all your energy on foundation grants and corporate donations because they seem easier is a bit like preferring instant noodles over a gourmet meal—it sort of does the job, but often, you are left feeling unsatisfied. Rhea Wong to the rescue! Rhea has over 20 years experience in the nonprofit space as an Executive Director and front line fundraiser. A fundraising thought-leader, an author of "Get That Money, Honey", and a sought-after speaker, she has helped hundreds of nonprofit organizations raise millions of dollars for their causes.In this episode, Rhea talks about how we can move away from survival-mode tactics that leave us feeling icky and instead, start nurturing genuine relationships with our donors.Rhea breaks down why it's crucial to focus on those individual donors and how creating meaningful connections can lead to those juicy, significant gifts we dream about.About Rhea WongRhea helps nonprofits raise more money.  Though she has deep experience with institutional, corporate and event fund-raising, she is passionate about major individual donors and helping organizations to establish individual giving programs.  She has raised millions of dollars in private philanthropy and is passionate about building the next generation of fundraising leaders.She has become a leader in the New York nonprofit community and is a frequent educational commentator in the media.  She has been recognized with the SmartCEO Brava Award in 2015 and NY Nonprofit Media's 40 under 40 in 2017.  For more information about Rhea, please see her LinkedIn Profile here.Rhea lives in Brooklyn with her husband.  When she is not raising money for causes she loves, she can be found hosting her podcast Nonprofit Lowdown, promoting her newest book Get that Money, Honey! or onstage as a newbie stand-up comedian in downtown Brooklyn.  For more information, check out rheawong.comGivingTuesday is right around the corner and I want to help you get ready! Join me for a free webinar with my friends at Givebutter on November 6 all about specific ways to drive donations on Giving Tuesday using social media. I'll focus on sharing tactical ways  and real-world examples designed to increase your results on this international day of giving. You'll walk away with practical tips, ideas, inspiration, tools, and useful resources to make this Giving Tuesday your most successful yet! Go to jcsocialmarketing.com/givebutter to register. I hope to see you on November 6!Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

This week on Nonprofit Nation, I'm excited to sit down with Erin Hogue, Senior Director of Spark Good at Walmart. Erin is leading the charge on how Walmart is bringing nonprofits, customers, and associates together to make a real impact in communities across the country.In this episode, we'll get into the nitty-gritty of how Walmart is using data to power its giving, the inspiration behind their Roundup program, and how nonprofits can plug into Walmart's massive network to grow their reach. With 90% of the U.S. living within 10 miles of a Walmart and over 80,000 nonprofits already participating in Spark Good, there are endless ways to get involved.We'll cover:Who's giving and why? Erin will share insights from Walmart's data—who's donating, what motivates them, and what nonprofits can learn from it.Why Roundup? We'll explore why Walmart chose the Roundup model over direct donations and how it supports local vs. national nonprofits.Trends in corporate giving: What Erin is seeing in the world of philanthropy and how companies are changing the way they give.Practical tips for nonprofits: How to get started with Walmart, from storefront fundraising to grant applications and everything in between.This episode is packed with insights on how to approach corporate partnerships, make the most of Walmart's platforms, and stay ahead of trends in corporate giving. If you're ready to tap into Walmart's vast resources and make a bigger impact, this one's for you!GivingTuesday is right around the corner and I want to help you get ready! Join me for a free webinar with my friends at Givebutter on November 6 all about specific ways to drive donations on Giving Tuesday using social media. I'll focus on sharing tactical ways  and real-world examples designed to increase your results on this international day of giving. You'll walk away with practical tips, ideas, inspiration, tools, and useful resources to make this Giving Tuesday your most successful yet! Go to jcsocialmarketing.com/givebutter to register. I hope to see you on November 6!Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

In this episode of Nonprofit Nation I am thrilled to welcome back the brilliant Tamsen Webster, a renowned message strategist, author, and keynote speaker, whose latest book, Say What They Can't Unhear: The 9 Principles of Lasting Change, is launched on October 8. Tamsen brings her 25 years of experience in message design and change communication to the table, offering actionable insights for anyone looking to create meaningful, lasting change.We discuss:The core principles that help create lasting change without relying on manipulation or authority.Why pain-based and authority-driven methods of influence often backfire and what works instead.How to communicate in a way that makes your message impossible to forget and drives real action.The importance of ethical persuasion and how leaders can build trust and buy-in that lasts.Simple, actionable strategies for implementing her persuasion proverbs in any environment, from large organizations to solo businesses.Real-world examples of how these principles have driven sustainable change in major companies and industries.About Tamsen WebsterThroughout her career, Tamsen has worked with major organizations such as Harvard Medical School and Johnson & Johnson, helping them communicate their ideas in ways that resonate deeply and lead to long-term impact. She previously served as the Idea Strategist for TEDxCambridge and is currently pursuing her doctoral studies at Teachers College, Columbia University, focusing on the adoption of new ideas.Selected for the 2022 Thinkers50 Radar, Tamsen is widely recognized for her innovative approach to change communication, focusing on ethical, inside-out persuasion that avoids manipulation or coercion. She has been featured on numerous podcasts and stages, where her insights continue to transform how leaders, entrepreneurs, and changemakers communicate.For more information, visit TamsenWebster.com.Connect with Tamsen on LinkedInFollow Tamsen on Instagram: @tamsenwebsterThe Message InstituteIs it me, or does social media feel completely overwhelming right now? Are your posts underperforming and you don't know what to do about it? Well I've got you covered. Join me and Neon One for the 2024 Nonprofit Social Media Summit! Designed for the small and mid-size nonprofit, my Summit offers actionable and practical insights on how to best use social media to raise awareness and funds, even during turbulent times.Walk away feeling empowered and supported, with strategies you can implement right away. Best of all, it's free to attend live thanks to my amazing partner Neon One! Reserve your spot today at NonprofitSocialMediaSummit.comTake my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

In this episode of Nonprofit Nation, I have an inspiring and heartfelt conversation with Mallory Erickson, the brilliant mind behind What The Fundraising: Embracing and Enabling the People Behind the Purpose, which launched on October 1st. As a fundraising expert and coach, Mallory opens up about the emotional journey behind writing her first book, and how her personal experiences as a new mother shaped her approach to both life and work.Mallory shares the challenges of writing and rewriting a significant portion of her book while caring for her newborn daughter, Ila. She speaks candidly about the vulnerability that comes with sharing her heart, soul, and hard-earned wisdom in her pages. Despite her nerves, she's driven by her personal mantra: Do it scared!Key Highlights:The Emotional Journey Behind What The Fundraising: Mallory reflects on the balancing act of authorship and new motherhood, and how this unique season of her life influenced the themes of her book.Introduction of Alignment Fundraising: Mallory's signature framework helps fundraisers find harmony between their work and personal wellbeing, while avoiding burnout and achieving greater impact.Genuine Donor Relationships: The book emphasizes building meaningful and lasting connections with donors, moving beyond transactional interactions to foster genuine partnerships.Special Launch Event: Listeners are invited to pre-order What The Fundraising and gain access to a host of exciting bonuses, including a free month inside the Alignment Fundraising Collective, and an exclusive Virtual Launch Party on October 3rd with fundraising influencer Floyd Jones.Join us for an empowering discussion on how to fundraise with both passion and sustainability, as Mallory reveals the core of her book and the practical tools she developed from her own triumphs and struggles in the nonprofit sector. Whether you're new to fundraising or a seasoned leader, this episode will leave you inspired to embrace vulnerability, find alignment, and thrive in your work.About Mallory EricksonMallory Erickson is an executive coach, fundraising consultant, and host of the podcast What the Fundraising. She is dedicated to transforming the way nonprofit leaders approach their roles and fundraising efforts. With her signature framework, the Power Partners Formula™️, Mallory equips nonprofits with the unique tools needed to secure funding from foundations, corporate partners, and individuals. By October 2023, she has trained over 60,000 fundraisers with elements of her innovative, win-win framework, blending executive coaching, science-backed behavior design, and strategic fundraising practices.Connect with Mallory on LinkedInLearn more about Mallory EricksonInstagram: @_malloryericksonPre-order What The Fundraising and claim your bonusesTake my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

In this episode, Jay Acunzo, a leading voice in content creation and storytelling, shares invaluable insights tailored for nonprofit fundraisers and marketers. Jay discusses how to move beyond traditional, transactional fundraising tactics to create transformational experiences that resonate deeply with donors and volunteers. He offers guidance on building a strong Brand IP for nonprofits, the power of journey-based storytelling, and how to use frustration as a catalyst for creative and impactful campaigns.Key Topics:Resonating with donors and volunteers through meaningful storytelling.Shifting from transactional to transformational experiences in nonprofit marketing.Building a strong sense of community among nonprofit supporters.Developing a unique and compelling Brand IP for your cause.Addressing the unspoken needs of your supporter base.Overcoming learned helplessness to innovate in nonprofit storytelling.About Jay AcunzoJay Acunzo is a keynote speaker, author, and a kind of executive producer or "director of differentiation" for entrepreneurs and execs with something meaningful to say. He is known for his thought leadership in content marketing and storytelling. With a focus on creating work that truly matters, Jay's insights are particularly relevant for nonprofit professionals seeking to differentiate their messaging and build deeper, more lasting connections with their audience. His latest book, The Creator's Compass, and podcast, How Stories Happen, explore these themes with a fresh, creative lens.Connect with Jay on LinkedInCheck out Jay Acunzo's WebsiteIs it me, or does social media feel completely overwhelming right now? Are your posts underperforming and you don't know what to do about it? Well I've got you covered. Join me and Neon One for the 2024 Nonprofit Social Media Summit! Designed for the small and mid-size nonprofit, my Summit offers actionable and practical insights on how to best use social media to raise awareness and funds, even during turbulent times.Walk away feeling empowered and supported, with strategies you can implement right away. Best of all, it's free to attend live thanks to my amazing partner Neon One! Reserve your spot today at NonprofitSocialMediaSummit.comTake my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

The way we search the web is being transformed in huge ways, and nonprofits need to understand the changing landscape in order to reach their donors and their stakeholders online. In this episode, I sit down with Rafi Norberg, President of Nexus Marketing, to explore the latest development in search technology: Google's AI Overviews. Rafi Norberg serves as President and Founder of Nexus Marketing, a marketing agency that helps businesses and organizations generate revenue online in the mission-driven sector. Rafi has over a decade of digital marketing experience in mission-driven sectors and through his agency has worked with 200+ brands to build their inbound presence. Rafi's goal is to help organizations do more good by connecting them to high-quality information, resources, and tools. Google recently announced the broad rollout of AI Overviews, a generative AI tool designed to streamline the search experience by directly answering users' queries and citing the content sources. Rafi shares his expert insights on what this means for the SEO world, the potential impact on clickthrough rates and website traffic, and strategies for businesses to adapt to this significant change.Resources mentioned:Google rolls out AI Overviews in US with more countries coming soonGoogle AI Overviews: What You Need to Know - Nexus MarketingGoogle AI Overviews visibility drops, only shows for 15% of queriesTools: Google's Lighthouse, SEMRush, Moz A massive transfer of wealth is right around the corner, and your constituent base is changing. Are your fundraising efforts ready? Qgiv surveyed donors of all ages to create The Generational Giving Report, a comprehensive guide to help you best connect with constituents of all generations.  To learn how new generations want to support you, hear from you, and stay connected with you head to jcsocialmarketing.com/qgiv to be notified when the report is released and to receive your copy!Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

In this episode, I'm thrilled to be joined by the inspiring Cynthia Torres, LMFT—someone who has been a true force in the social good space for over 25 years. As a Colombian-American entrepreneur and community leader, Cynthia wears two powerful hats: she's the founder of New Dawn Counseling & Consulting, Inc., and the Executive Director of the beloved nonprofit, City Impact. Cynthia is here to break down how she's mastered the art of blending business with benevolence, all while serving Oxnard's vibrant Latinx population.We dive into some hard-hitting truths, like why Latinas face the steepest climb in corporate America and how Cynthia's been smashing those barriers every step of the way. She also shares how she balances running both a for-profit and a nonprofit—yes, at the same time—and how her hybrid model is changing lives while keeping the lights on.What we discuss: National Hispanic Heritage Month: Why this month matters and how it connects to the rich history of Hispanic contributions in the U.S.Latinas in Business: We're tackling some eye-opening stats on Latina labor force participation and business ownership. Spoiler: Latina-owned businesses are booming!Cynthia's Journey: From Colombia to California, she shares her deeply personal story of overcoming barriers as a Latina entrepreneur and why she founded New Dawn Counseling.A Hybrid Business Model: Curious how someone runs both a for-profit and a nonprofit? Cynthia breaks it down and explains how her model provides stability while staying true to her mission of serving those most in need.Advice for Young Latina Professionals: Cynthia dishes out some real talk and actionable advice for the next generation of Latina leaders trying to break through.Why You Should Listen:Cynthia is a powerhouse of wisdom, warmth, and relentless drive. Whether you're a nonprofit leader, entrepreneur, or just someone looking to be inspired, this conversation is packed with insights on how to lead with both heart and hustle. Plus, you'll get Cynthia's personal tips on navigating the challenges that Latina women still face in today's professional world. Trust me—you don't want to miss it!Tune in for a conversation that's full of hope, resilience, and a vision for a more inclusive future.About Cynthia:Cynthia Torres, LMFT (Licensed Marriage & Family Therapist), is a Colombian American who has resided in our local community for over 25 years, leaving an indelible mark in service to our vibrant and dynamic Latinx population. Her professional journey is nothing short of remarkable: she not only founded the local for-profit business, New Dawn Counseling & Consulting, Inc., but also recently assumed leadership of the beloved thirty-year-old nonprofit organization, City Impact, Inc.Cynthia on LinkedInCity Impact on LinkedInCity Impact Website--A massive transfer of wealth is right around the corner, and your constituent base is changing. Are your fundraising efforts ready? Qgiv surveyed donors of all ages to create The Generational Giving Report, a comprehensive guide to help you best connect with constituents of all generations. To learn how new generations want to support you, hear from you, and stay connected with you head to jcsocialmarketing.com/qgiv to be notified when the report is released and to receive your copy!Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

In this episode, I have the pleasure of hosting Sean Kosofsky, also known as "The Nonprofit Fixer." With over 30 years of experience in the nonprofit sector, Sean brings a wealth of knowledge on executive coaching, leadership development, and nonprofit management. Tune in to discover practical advice on overcoming common challenges, setting fair compensation, and implementing innovative work practices.Sean Kosofsky is a seasoned expert in nonprofit leadership, known widely as "The Nonprofit Fixer." With a career spanning over three decades, Sean has dedicated his life to strengthening nonprofit organizations through strategic coaching, consulting, and training. He has a particular passion for supporting executive directors and has developed a range of digital tools, including courses and templates, to help nonprofits thrive. Sean's expertise covers a broad spectrum of nonprofit challenges, from fundraising and board management to diversity, equity, and inclusion (DEI). His practical approach and deep understanding of the sector make him a sought-after coach and consultant.Connect with Sean on LinkedInThe Nonprofit Fixer@nonprofitfixer - X and Instagram@MindtheGapC - Facebook ---A massive transfer of wealth is right around the corner, and your constituent base is changing. Are your fundraising efforts ready? Qgiv surveyed donors of all ages to create The Generational Giving Report, a comprehensive guide to help you best connect with constituents of all generations.  To learn how new generations want to support you, hear from you, and stay connected with you head to jcsocialmarketing.com/qgiv to be notified when the report is released and to receive your copy!Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

What's the secret sauce to engaging donors across different generations? In this episode of Nonprofit Nation, I'm thrilled to sit down with Wendy Mercurio the Content and Education Specialist at Qgiv and Bloomerang to dig into the juicy findings from their latest Generational Giving Report (Volume 2).You're going to love this one because Wendy breaks down what makes each generation of donors tick, from Boomers to Gen Z, and shares actionable insights that your nonprofit can use right now to up your fundraising game.We chat about everything from the rise of digital wallets (goodbye checks, hello tech!) to why Gen Z, despite living online, actually craves in-person fundraising events. Plus, we tackle a major missed opportunity—60% of donors don't expect a thank you after donating. Imagine how you can stand out just by showing some extra gratitude!What You'll Learn:The critical role of your nonprofit's website and social media in attracting donors—85% of them are checking you out online before giving!Why digital wallets are quickly becoming a go-to way to give, and how your organization can adapt.The surprising love Gen Z has for in-person events, and how to make the most of it.Practical ways to improve donor stewardship and make your supporters feel truly appreciated.Resources Mentioned:Julia's Year-End Online Fundraising Blueprint classGenerational Giving Report (Volume 2)Wendy Mercurio LinkedInAbout Wendy Wendy Mercurio is the Content and Education Specialist at Qgiv. As a former Development Officer and Development Director, Wendy draws upon her nonprofit experience to create informative and inspiring content for the Qgiv audience and beyond. Wendy's professional efforts have focused on fundraising events, corporate relations, donor acquisition, and donor relations. In her spare time, Wendy can be found spending time with her pup, Alfie, cooking up a new recipe and spending time on the lake she lives by.Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

In this episode of Nonprofit Nation, I talk with my friend and colleague Dana Snyder, a dynamic force in the nonprofit world and the founder of Positive Equation. Dana recently embarked on a whirlwind journey to write and publish her new book, "The Monthly Giving Mastermind - A Framework to Build, Grow & Sustain Subscriptions for Good." In just four weeks, she wrote the book, and in an unheard-of four months, she had it published!  Join us as Dana shares her experiences and insights, offering a behind-the-scenes look at the process of writing and publishing a book—specifically designed for nonprofit leaders, fundraisers, and marketers. We dive deep into her 5-step framework for building a successful monthly giving program, explore the decision-making and financial considerations involved in writing a book, and discuss how this endeavor can significantly enhance your nonprofit's credibility and visibility.About Dana SnyderDana Snyder is the founder of Positive Equation, a sought-after keynote speaker and workshop facilitator, author, host of the acclaimed global podcast “Missions to Movements”, and creator of the Monthly Giving Mastermind. Her mission is to empower nonprofits to attract supporters through innovative digital marketing and to create sustainable giving models by establishing recurring giving programs, making philanthropy accessible to all. Dana was recently named one of the Top 100 Nonprofit Influencers shaping change in the sector. Based in Atlanta, she enjoys spending her time traveling and exploring with her husband, daughter, and labradoodle.Connect with Dana on LinkedInA massive transfer of wealth is right around the corner, and your constituent base is changing. Are your fundraising efforts ready? Qgiv surveyed donors of all ages to create The Generational Giving Report, a comprehensive guide to help you best connect with constituents of all generations.  To learn how new generations want to support you, hear from you, and stay connected with you head to jcsocialmarketing.com/qgiv to be notified when the report is released and to receive your copy!Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

In this episode of Nonprofit Nation, I sit down with Shannon McCracken, the founding CEO of The Nonprofit Alliance (TNPA), to explore her journey in the nonprofit sector and her visionary leadership at TNPA. Shannon brings a wealth of experience from her previous roles, including her impactful tenure as Chief Development Officer at Charity Navigator and Vice President of Donor Development at Special Olympics International. Recognized as one of The NonProfit Times Power & Influence Top 50 in 2022 and 2023, Shannon shares her insights on the current challenges and future trends in the nonprofit world.Being a fundraiser is hard work - not only is it time consuming, but you have to continually think of fresh and creative ways to engage your donors and supporters. If you need some fresh inspiration and ideas, check out Fundraiser Bot by DonorPerfect! DonorPerfect's bot is more than just a free tool for nonprofits; it's your fundraising ally, offering you the freedom to focus on your mission while transforming your content creation process. With just a few clicks, generate outlines for meetings, emails, social media posts, blogs, text messages, and more. Try it for free at DonorPerfect.com/bot, and let me know what you think!About Shannen McCrackenShannon McCracken is the founding CEO of The Nonprofit Alliance (TNPA), an association launched in 2018 with unprecedented support to promote, protect, and strengthen the nonprofit sector. She was named to The NonProfit Times Power & Influence Top 50 in 2022 and 2023. Prior to her role with TNPA, Shannon spent two years as Charity Navigator's ChiefDevelopment Officer, facilitating communication with nonprofit organizations and dramatically increasing resources to ensure successful implementation of a new strategic plan. She now serves on Charity Navigator's board of directors. Shannon spent 17 years with Special Olympics International, most recently as Vice President of Donor Development, building and managing a collaborative individual fundraising program on behalf of the global HQ and North American chapters. Shannon served as the DMA Nonprofit Federation Advisory Council Chair and Chair of the Ethics Committee. She is a Certified Association Executive with a master's degree in Nonprofit and Association Management.Connect with Shannon on LinkedInFollow The Nonprofit Alliance on LinkedInCheck out The Nonprofit Alliance websiteTake my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

Send us a Text Message.It seems like the only thing anyone is talking about is AI - Artificial Intelligence - and the ways in which it is revolutionizing and changing work and impact in all industries, including the nonprofit sector. I want to get beyond the hype, and explore the implications for nonprofits, how to use AI not just to further productivity but also to create more impact, and how it might help with the Generosity Crisis. Who better to address these issues than Nathan Chappell? Nathan is one of the world's foremost experts on the intersection between Artificial Intelligence and philanthropy. As the head of AI for DonorSearch, he leads the efforts to bring efficiency at scale through AI for many of the most innovative nonprofits in the US. Nathan presented the first TEDx on the topic of artificial intelligence and the future of generosity in 2018. He's also the co-author of the award-winning book, The Generosity Crisis: The Case for Radical Connection to Solve Humanity's Greatest Challenges.Join me and Nathan for a look into the future of generosity, where AI serves as a catalyst and economic driver for societal change by connecting people with causes that will inspire and trigger an act of generosityWe discuss: The overall impact of AI to inspire generosity The responsibilities we have to the ethical deployment and use of AI technologyWhat is currently working, and how even small nonprofits can adapt it for their own programsHow to overcome internal skepticism and sell your team on techBeing a fundraiser is hard work - not only is it time consuming, but you have to continually think of fresh and creative ways to engage your donors and supporters. If you need some fresh inspiration and ideas, check out Fundraiser Bot by DonorPerfect! DonorPerfect's bot is more than just a free tool for nonprofits; it's your fundraising ally, offering you the freedom to focus on your mission while transforming your content creation process. With just a few clicks, generate outlines for meetings, emails, social media posts, blogs, text messages, and more. Try it for free at DonorPerfect.com/bot, and let me know what you think!About Nathan ChappellNathan serves as an advisor for the OpenAI Users Forum, the AI for Good Foundation, the International Committee for Information Technology Standards (INCITS), and the Forbes Technology Council. He holds a Masters in Nonprofit Administration from University of Notre Dame, an MBA from University of Redlands, a certificate in International Economics from University of Cambridge, a certificate in Artificial Intelligence from MIT, a certificate in Philanthropic Psychology from the Institute of Sustainable Philanthropy and is a certified fundraising executive (CFRE).Connect with Nathan on LinkedInCheckout The Generosity Criss book on AmazonCheckout Nathan's TedTalkTake my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

Send us a Text Message.As the nonprofit sector faces shifting economic conditions and technological advancements, it may seem hard to keep up. In this episode, I sit down with Barbara O'Reilly, a renowned expert in donor retention and fundraising trends, to delve into the evolving landscape of nonprofit fundraising. Drawing from her extensive experience and her recent analysis of 2024's fundraising trends, Barbara provides actionable advice on how nonprofits can adapt and thrive amidst generational shifts, technological advancements, and economic uncertainties.Being a fundraiser is hard work - not only is it time consuming, but you have to continually think of fresh and creative ways to engage your donors and supporters. If you need some fresh inspiration and ideas, check out Fundraiser Bot by DonorPerfect! DonorPerfect's bot is more than just a free tool for nonprofits; it's your fundraising ally, offering you the freedom to focus on your mission while transforming your content creation process. With just a few clicks, generate outlines for meetings, emails, social media posts, blogs, text messages, and more. Try it for free at DonorPerfect.com/bot, and let me know what you think!Featured Guest: Barbara O'Reilly, Principal of Windmill Hill Consulting, brings over twenty years of experience in fundraising and nonprofit management. Her insights into donor behavior and nonprofit success have guided numerous organizations towards achieving their fundraising goals.Connect with Barbara on LinkedInFollow Windmill Hill Consulting on XResources mentioned:Barbara O'Reilly's Blog on 2024 Fundraising TrendsFundraising Effectiveness ProjectTake my free masterclass: 3 Must-Have Elements of Social Media Content that Converts