2 Regular Guys Talking Decoration and Personalization

The 2 Regular Guys will broadcast live on the last day of Printing United in Las Vegas. It's been three years since the last Printing United event, so Terry and Aaron will be checking in with attendees and vendors about the big questions this year. Are customers buying or window shopping? What new products are they looking for? What new products have they discovered this year? With 100s of vendors and 1,000s of attendees, we expect to have lots to share with our listeners this week. PLUS, a check-in from Printing United CEO, Ford Bowers. Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants, lectures, or selling. We are not doing this for our employers but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened-to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better and our industry better. Take a look at our incredible weekly guest list, and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News If you have anything newsworthy you would like us to share, please email details to info@2regularguys.com. Use the subject line “Weekly News” PLEASE SUBSCRIBE TO OUR PODCAST FOR A SPECIAL Printing United EPISODE DROPPING SOON! Dad Joke Send your "Dad Jokes" to us on the Contact Page. 10th Annual REGGIEs Nominate at https://www.2regularguys.com/reggies/ until November 10th at 5 PM Central Time. The Big Questions What are attendees shopping for this year? All about DTF What new or unexpected items are they finding of interest? The 42” sublimation printer from Epson with orange and green fluorescents looks interesting Are attendees buying, or are they window shopping? Looks like buyers to me Any show surprises, blockbusters, or announcements? It looks like Printing United Atlanta in 2023 booth space is filling up https://youtu.be/bSYMupPFD0s OTHER EVENTS The Half – 11:30 AM CST every Friday. Erich Campbell and Aaron Montgomery. Thirty minutes of Q&A. See past episodes and support the show – thehalf.club. Complete Screen Printing Business Course with Equipment Zone in Franklin Lakes, NJ starting October 29-30, 2022.Complete Screen Printing Business Course with Atlas Screen Supply in Chicago starting November 5-6, 2022.Complete Screen Printing Business Course with Workhorse Products in Phoenix, AZ, starting September 25-26, 2022.Master of Success Inner Circle – The next level for people who are serious about their success. Bi-Weekly Mastermind Groups on top of the industry-leading business training.Aaron's “Small Business Saturdays” #SBS Every Saturday. Check out the Podcast version!Demystifying Next Level Digitizing Make your machine embroidery bolder, more beautiful, and more valuable to customers while making the digitizing process faster and easier. Online Training from Erich CampbellUnderstanding Emblems Digitizing, Production, Styles, and Sales of Patches. Learn from Erich Campbell about digitizing for emblems, including small detail tips, creating your own borders, execution for stitching, and more. The Take-up with Erich Campbell – Fridays at 2:30 Mountain TimeYour Style Guide is a critical recipe. When all of the ingredients are combined, they create a powerful brand that is aligned, consistent & memorable! eBook by Jay Busselle TRADE SHOWS Printing United Las Vegas, NV – October 19-21, 2022Print Hustlers Conference Fort Worth, TX - November 6, 2022Applique Getaway Virtual - November 15, 2022PPAI Expo Las Vegas, NV - January 10-12, 2023Impressions Expo Long Beach, CA - January 20-22, 2023International Personalization & Awards Expo Las Vegas, NV - February 7-10, 2023Decorated Apparel Expo Kansas City, MO - February 24-25, 2023EEM Show Lafayette,

Friend of the show Jenna Sackett, a Brand Activation Manager with STAHLS', will join the 2 Regular Guys this Friday. She's been an industry educator and mentor for seven years, teaching custom printers about the value-add heat press technology provides. We'll be talking about trends in social media, opportunities with your heat-press, and much more! Don't miss out on this conversation, where you will immediately take tips away that can improve your business. The key is going to be putting them into action! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants, lectures, or selling. We are not doing this for our employers but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened-to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better and our industry better. Take a look at our incredible weekly guest list, and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News If you have anything newsworthy you would like us to share, please email details to info@2regularguys.com. Use the subject line “Weekly News” https://youtu.be/q2ULR8GRvc4 Dad Joke From Terry Combs Frankenstein was giving his son Frankie the talk. “When two monsters love each other very much…” Frankie said, “They do the mash?” “Yes Frankie, they do the Monster Mash.” 10th Annual REGGIEs Nominate at https://www.2regularguys.com/reggies until November 10th at 5 PM Central Time. Trends in Social Media Jenna Sackett is the Brand Influence Manager and has been in the industry for nine years with STAHLS', a leading manufacturer of heat presses, heat transfer vinyl, direct-to-film, screen printed transfers, and more. She's been an industry educator and mentor for seven years, teaching custom printers about the value-add heat press technology provides.  Terry: Jenna, tell us how you got into the industry and how you arrived at your current position with Stahls Aaron: We're all about training here at 2RG. What types of training events does Stahls offer customers? Terry: How often is training available? Aaron: Do attendees have to be current Stahls customers, or can anyone tune in? Terry: Give us some examples of typical training events that you might do. Terry: Let's shift gears and talk about social media. What's trending these days? Terry: What are some of the mistakes you see decorators make regarding their social media? Aaron: For Social Media or Marketing in general, what are some things you have seen decorators do that have impressed you? Terry: What other trends are you seeing in general with the heat printing community? Aaron: With the 4th Quarter upon us, what will be the hottest gift item coming off people's heat presses? Terry: Tell people where they can learn more and connect with you? Aaron: We always like to leave with one similar question for all our guests (get that last drop of knowledge out…) - What is your one piece of advice for a brand-new decorator getting into the heat printing business? https://youtu.be/TOPSjg-y0tU OTHER EVENTS The Half – 11:30 AM CST every Friday. Erich Campbell and Aaron Montgomery. Thirty minutes of Q&A. See past episodes and support the show – thehalf.club. Complete Screen Printing Business Course with Equipment Zone in Franklin Lakes, NJ starting October 29-30, 2022.Complete Screen Printing Business Course with Atlas Screen Supply in Chicago starting November 5-6, 2022.Complete Screen Printing Business Course with Workhorse Products in Phoenix, AZ, starting September 25-26, 2022.Master of Success Inner Circle – The next level for people who are serious about their success. Bi-Weekly Mastermind Groups on top of the industry-leadin...

The 10th Annual!!! The REGGIE Awards are BACK. The industry awards you have grown to love over the last 10 years. We kick off the REGGIE season by walking the listeners through the categories, discussing them, and sharing memories from the REGGIE winner's past. Tune in to hear the categories, be part of the discussion, and begin circulating the names that need to be recognized. Plus, we are launching a special bonus section this week at the top of the show, so tune in for a fun new collaboration! Let's kick off the season with the REGGIE awards to celebrate the decorator's community and all the loyal #Regulators. Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants, lectures, or selling. We are not doing this for our employers but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened-to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better and our industry better. Take a look at our incredible weekly guest list, and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News If you have anything newsworthy you would like us to share, please email details to info@2regularguys.com. Use the subject line “Weekly News” https://youtu.be/SQsTVGzy1bM Dad Joke From Terry Combs Why is it cheaper to throw a party in a haunted house? Because the ghosts will bring their own boos. 10th Annual REGGIEs Nominate at https://www.2regularguys.com/reggies/ Ground rules for nominating: You must nominate a company or individual in at least seven of the 10 categories. Nomination forms with fewer than 7 categories will be tossed out and not counted.To encourage a wider range of participation from around the industry, we limit nominations to a maximum of two categories per company or individual. The top two vote counts per category will be used if a company or individual receives nominations in more than two categories.Nominations close on November 10th at 5 PM Central Time. This is a hard date, so no emails afterward asking us to make an exception.Nominee announcements will be on November 11thVoting will take place beginning December 8th at 5 PM Central TimeWinners will be announced on our show on December 9th Best New Product - This category is for products that have made an impact on our industry in 2022. These products must have been released in the last 3 years and have not made the voting before. (We will do our best to police, but we can't verify every product was released in the last 3 years. We will verify that it has not made the voting by reviewing https://www.2regularguys.com/garment-decorating-industry-awards/ Merrowly by Embrilliance Best Customer Service (List the Company and Person) - Share a specific company and if there is a person who stands out there, share them too. This company and team members are customer service oriented. These companies have specific policies in place that are customer service oriented and put their customers first in our industry. Sublimation 101 - Michael Kaminsky Best Industry Educator - This category is to recognize the best educator in our industry during 2022. This is someone who writes for the industry magazines, presents seminars or webinars, or otherwise educates people to improve our industry. This person should be focused on education rather than offering infomercial type content. Laurie Donovan -Sawgrass Product Ambassador Best Podcast or Online Education - This category is to recognize a podcast, online blog, video platform, virtual event, training sessions or other online platforms that provide the best educational content in our industry. If it is education on the internet it fits in this category!  2 Regular Guys

Max Hellman will join the 2 Regular Guys this week to talk about Live Event Printing. More decorators are considering this selling option with the world returning to normal. Max will share his experience and perspective on how it's done. Max and his team at Family Industries are heavily invested in live event printing, from apps to processes, and Max is willing to share his knowledge with us. Join us to learn about a fun way to create for brands and events. Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants, lectures, or selling. We are not doing this for our employers but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened-to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better and our industry better. Take a look at our incredible weekly guest list, and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News We saw no major news this week, so if you have anything newsworthy you would like us to share, please email details to info@2regularguys.com. Use the subject line “Weekly News” so we can sort it out from some of the junk mail we receive. Dad Joke From Lee Wright of Printing United ​What do you call a psychic little person who escapes from jail A small medium at large! Live Event Printing How did you find yourself in our industry? How did you decide to go down the road of live event printing?In the early years, it really started off as live screen printing on; but now its more swag/production customization. Were you forced to take a full break during Covid? And how did you fill that space?lots of swag boxes (tiktok, google etc) and virtual event activations (comic con w/ amazon etc, toyota and lollapolooza) Describe your setup at an event. What do you bring? What's the trickiest element to printing at an event location? Weather? Power? Inventory? Do you have any tips for our listeners who would like to do live events? Reach out to Max Hellmann via his Website - Familyindustrieslive.com https://www.youtube.com/watch?v=T-xoVlT_sbU OTHER EVENTS The Half – 11:30 AM CST every Friday. Erich Campbell and Aaron Montgomery. 30 minutes of Q&A. And this is the one time in Erich and Aaron's life that 30 minutes is 30 minutes. Tune in at www.liveosg.com. See past episodes and support the show – thehalf.club. Complete Screen Printing Business Course with Equipment Zone in Franklin Lakes, NJ starting October 29-30, 2022.Complete Screen Printing Business Course with Atlas Screen Supply in Chicago starting November 5-6, 2022.Complete Screen Printing Business Course with Workhorse Products in Phoenix, AZ, starting September 25-26, 2022.Master of Success Inner Circle – The next level for people who are serious about their success. Bi-Weekly Mastermind Groups on top of the industry-leading business training.Aaron's “Small Business Saturdays” #SBS Every Saturday. Check out the Podcast version!Demystifying Next Level Digitizing Make your machine embroidery bolder, more beautiful, and more valuable to customers while making the digitizing process faster and easier. Online Training from Erich CampbellUnderstanding Emblems Digitizing, Production, Styles, and Sales of Patches. Learn from Erich Campbell about digitizing for emblems, including small detail tips, creating your own borders, execution for stitching, and more. Online Training from Erich CampbellThe Take-up with Erich Campbell – Fridays at 2:30 Mountain TimeYour Style Guide Your Style Guide is a critical recipe. When all of the ingredients are combined, they create a powerful brand that is aligned, consistent & memorable! eBook by Jay Busselle TRADE SHOWS Impressions Expo Ft Worth,

Nicole Rollender will join the 2 Regular Guys this Friday to discuss marketing through great content. Nicole heads up STRAND Writing Services—a creative agency that leverages the power of interactive campaigns, sizzling conversion copy, and inspired content, so your competitors become invisible. Nicole is going to share why GOOD copy is so important to decorators. She will also leave us with several copy must-haves and the mistakes she has seen business owners make. Ready to improve your copywriting? This is the episode for you. Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants, lectures, or selling. We are not doing this for our employers but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened-to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better and our industry better. Take a look at our incredible weekly guest list, and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News All Graphics Pro Expo (GPX) Shows next year will be 2-day events, and classes will take place the day before the show opens. Here are the cities and dates: Irving, TX March 9-10 Charlotte, NC April 27-28 Indianapolis, IN June 15-16 - (Will host Start Here Academy) Portland, OR July 19-20 Long Beach, CA August 18-19 Baltimore, MD September 13-14 Dad Joke What do you get when you cross a joke with a rhetorical question? Content and Copywriting When Nicole Rollender isn't cruising the backroads of South Jersey's Pine Barrens in her classic fireball red Trans Am with a double espresso, she heads up STRAND Writing Services—a creative agency that leverages the power of interactive campaigns, sizzling conversion copy and inspired content so your competitors become invisible, your seekers crystallize into loyal-for-life buyers ... and you make more money. Nicole holds an MFA in creative writing from Penn State University, and built her business on a 15-year career in award-winning editorial publishing, content marketing and professional development in the decorated-apparel arena. A 2017 recipient of a New Jersey Council on the Arts poetry fellowship, Nicole is the author of the poetry collection Louder Than Everything You Love from Five Oaks Press.  Erich - What are some of the copy/content mistakes you see? (As a writer do you cringe a little when you see what companies are putting out there?) -Showing that they clearly didn't proofread: straight-up bad grammar, blatant misspellings, strange capitalizations, like "We serve all Businesses," incorrect use of apostrophes - like your's instead of yours, or dog's instead of dogs -Overly formal or trying-too-hard-to-be-proper-or-professional, resulting in outdated or fuddy-duddy or unrelatable copy -Copy that sounds like someone wrote it at 3 am, trying to be too casual, conversational or stream of consciousness -Too much copy or too little copy in a certain amount of space on a website, like on the above the page copy on a home page -Making the copy all about themselves, rather than about the problems (or goals) they can solve for their customers -Similarly, focusing on features, rather than on benefits. Like "Plenty of staff." What does that mean for customers? "A human will always answer your call." - Not telling enough about your company—origin story, your why, what you support, what makes you tick, etc. -Not having enough/any information on product/services pages. -Not having specific calls to action at every juncture on a website. Tell people what you want them to do!   Talk to us about why good copy is important for decorators. -Bottom line, you've got a LOT, a LOTTTTTTTT of competitors out there,

Aaron will join the show from Charlotte, where he is the emcee for the START HERE Academy at Graphics Pro Expo. What better time for the 2 Regular Guys to discuss the pitfalls to avoid when starting a decorating business? Terry and Aaron have personally experienced and been witness to many startup businesses and the recurring pitfalls and issues that can arise. We'll be looking for comments and recommendations from the Regulators this week. Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants, lectures, or selling. We are not doing this for our employers but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened-to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better and our industry better. Take a look at our incredible weekly guest list, and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News Corel Rebrands as Alludo - Corel, a global technology company and maker of CorelDRAW Graphics Suite, announces that it is undergoing a full rebrand, including a new name: Alludo. According to the company, the rebranding is part of its commitment to reimagining the future of work — not just where people work but also how, when, and even why they work. The name Alludo is said to represent a cohesive identity and is a nod to the company's purpose: to empower “all you do.” With this purpose in mind, Alludo says it will continue to focus on growth organically and through mergers and acquisitions. Dad Joke Did you know that T-Shirt is actually short for Tyrannosaurus Shirt? Yep, because of the short arms. Startup Decorator Aaron: Every business starts with an idea and a hope for success. But the realities of running a business can be eye-opening for the new entrepreneur. Today we hope to relieve some pain by talking about common pitfalls for a new business. The legal stuff Filling in the gaps - If you're a great artist, you might not be great at selling, etc. Pricing your products Knowing your overhead… How much does it really cost you to make an item… and pay for the lights? Knowing how much actual production time you really have… if you're wearing all the hats https://youtu.be/c1IdmvMfxWA 5 Habits Crucial for Home-Based Business People By Erich Campbell Set a public schedule.Set a private schedule.Create professional space.Set boundaries.Own your professionalism. OTHER EVENTS The Half – 11:30 AM CST every Friday. Erich Campbell and Aaron Montgomery. 30 minutes of Q&A. And this is the one time in Erich and Aaron's life that 30 minutes is 30 minutes. Tune in at www.liveosg.com. See past episodes and support the show – thehalf.club. Complete Screen Printing Business Course with Equipment Zone in Franklin Lakes, NJ starting October 29-30, 2022.Complete Screen Printing Business Course with Atlas Screen Supply in Chicago starting November 5-6, 2022.Complete Screen Printing Business Course with Workhorse Products in Phoenix, AZ, starting September 25-26, 2022.Master of Success Inner Circle – The next level for people who are serious about their success. Bi-Weekly Mastermind Groups on top of the industry-leading business training.Aaron's “Small Business Saturdays” #SBS Every Saturday. Check out the Podcast version!Demystifying Next Level Digitizing Make your machine embroidery bolder, more beautiful, and more valuable to customers while making the digitizing process faster and easier. Online Training from Erich CampbellUnderstanding Emblems Digitizing, Production, Styles, and Sales of Patches. Learn from Erich Campbell about digitizing for emblems, including small detail tips, creating your own borders, execution for stitching, and more.

Friend of the show Josh Carruth with Printing United will be joining the 2 Regular Guys this Friday. Josh will share all the details about the upcoming Expo in Las Vegas on October 19-21. We will talk about the education, the live activations, and all the secrets we can squeeze out of him. ADN Josh tells us that he'll tell our listeners about other exciting events from Printing United Alliance. Tune in and learn how the convergence of all the print worlds in one location is important for your business. Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants, lectures, or selling. We are not doing this for our employers but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened-to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better and our industry better. Take a look at our incredible weekly guest list, and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News We saw no major news this week, so if you have anything newsworthy you would like us to share, please email details to info@2regularguys.com. Use the subject line “Weekly News” so we can sort it out from some of the junk mail we receive. Dad Joke From Lewis Montgomery Why don't you want twin witches? How would you know which witch is which? Printing United Expo Aaron: First question. We know the expo is going to be in Las Vegas. So is it true, what happens in… Kidding. Seriously though, Josh, we have been hearing lots of great things about the Expo, including the return of some vendors that might have been absent in the past. Can you give us any details on that? Erich: Josh, while you are sharing, can you also share details about education at the Expo with the Regulators? Aaron: Speaking of education, I have heard little bits and pieces about the Apparel Zone. Thomas, can you talk more about the details of what people can expect? Erich: Future State Theater - What is that all about? We would love to get perspectives from most of you. Cassie? Aaron: Jed, Brett, and Thomas - Can you guys switch hats for me quickly? As decorators and members who don't work for Printing United, tell us what you are excited about personally. Why do you feel this is a must-attend event? {Let Jed, Brett and Thomas go} Erich: Josh and Cassie, anything we missed regarding the expo? We are an apparel decorators show with a sublimation/vinyl guy in Aaron, a missing host who is a screen and DTG/DTF guy, and myself as an embroiderer. How does the Expo help us look at what's next and the bigger world we are a part of? Aaron: Let's also share with our listeners some details about the wider world of Printing United Alliance outside of just the Expo. Cassie is here representing the Apparalist, and I love seeing her as the face of the newsletter. Give us the scoop on that. Erich: The word convergence has been used back to the first ThreadX event. How should our larger marketplace segment view our interest in what we do as a craft? Aaron: You all have been crazy busy with the Expo and loads of other things you have your fingers in. Then we saw an announcement about an event in Nashville. Give us the full details. Aaron: We are all about education here. With the Apparelist and everything else going on at Printing United, what are some of the most requested topics people are looking for education on? Erich: What can people go to learn more about everything we talked about, and how can they connect with you two? https://youtu.be/GSJse0lfKP8 Five Keys to a Good Marketing Plan By Aaron Montgomery of Our Success Group Thoroughly Define your IDEAL CustomerHave clarity and confidence in your Brand/Personality and Values.

Richard “King” Tilley with ROQ US joins the 2 Regular Guys this week. He has made it his goal to serve as many people as possible through education, how-to videos on YouTube, daily mindset motivation, business advice, and perspective. Join us this week to talk about screen printing and much more. As an extra bonus, Stephanie Young with Siser will drop by at the top of the show to share the latest at Siser and the upcoming Everything Embroidery Market. Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants, lectures, or selling. We are not doing this for our employers but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened-to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better and our industry better. Take a look at our incredible weekly guest list, and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News We saw no major news this week, so if you have anything newsworthy you would like us to share, please email details to info@2regularguys.com. Use the subject line “Weekly News” so we can sort it out from some of the junk mail we receive. Dad Joke From Erich Campbell What do you say to a restroom on its birthday?  Happy bidet! (B-day) Screen Printing and More Aaron: Welcome to the 2 Regular Guys, Stephanie Young from Siser. You and I met for the first time at Everything Embroidery Market in Chattanooga in April, then you also came out to SkillsUSA and were a tremendous help. So let's start with SkillsUSA. Tell us about your experience there. Terry: You're with Siser North America. Tell us about your role with them and anything new and exciting there. Aaron: We are both headed back to EEM this month, September 22-24th. Share your experience at the last one, and tell us what you are looking forward to in Myrtle Beach. Aaron: Welcome to the show today, Richard. Tell our listeners a little about yourself. Terry: We always ask, what led you to garment decorating? You have quite a story, so share it with the Regulators. Aaron: Congratulations on being one of the top industry influencers, according to the Apparelist. Talk to us about how participating on social media started and changed for you.  Terry: We're all about education here. Share with our listeners how you help new business owners get started and find success. Aaron: Outside of ROQ, you are the founder of the Winners Circle (@xwinnerscirclex on Instagram). Share with us what that is and your take on personal growth and paying it forward. Terry: Tell us more about the system you use to keep moving forward and power your personal growth. Aaron: What's a piece of advice you would offer to a new business owner? Terry: As we close here, is anything new and exciting in your world, and where can people connect with you? https://youtu.be/xkMo0Fg3KNk OTHER EVENTS The Half – 11:30 AM CST every Friday. Erich Campbell and Aaron Montgomery. 30 minutes of Q&A. And this is the one time in Erich and Aaron's life that 30 minutes is 30 minutes. Tune in at www.liveosg.com. See past episodes and support the show – thehalf.club. Complete Screen Printing Business Course with Equipment Zone in Franklin Lakes, NJ starting October 29-30, 2022.Complete Screen Printing Business Course with Atlas Screen Supply in Chicago starting November 5-6, 2022.Complete Screen Printing Business Course with Workhorse Products in Phoenix, AZ, starting September 25-26, 2022.Master of Success Inner Circle – The next level for people who are serious about their success. Bi-Weekly Mastermind Groups on top of the industry-leading business training.Aaron's “Small Business Saturdays” #SBS Every Saturday.

We're back for Part 3 of our discussion with Erich Campbell about one of his favorite topics, Non-Decoration Skills that matter to Decorators. Erich will add the title “guest” to his show producer duties this Friday as we talk about a wide array of skills required to run your business beyond decorating garments. Part 3 will be focused on business and production management. Join in with your questions and comments on this important topic. Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants, lectures, or selling. We are not doing this for our employers but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened-to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better and our industry better. Take a look at our incredible weekly guest list, and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News Chromaline Screen Print Products Acquired by Saati - Saati has acquired Ikonics Corporation, expanding its portfolio of supplies for the screen printing industry. The purchase includes Ikonics' four business divisions: Chromaline Screen Print Products and Ikonics Imaging, Ikonics Industrial Inkjet Solutions, and Ikonics Advanced Material Solutions. Ikonics' parent company will be Saati Advanced Chemicals, a newly formed subsidiary of Saati Americas based in South Carolina. Dad Joke A sweater I purchased was picking up static electricity, so I returned it to the store They gave me another one free of charge. Non-Decoration Skills Aaron: Erich Campbell is an award-winning machine embroidery digitizer and designer, frequently contributing to embroidery industry resources, including hosting his weekly show 'The Takeup'. Erich has done many jobs in the industry from creating and managing eCommerce properties, to social media and marketing, to establishing and managing relationships between vendors and industry businesses. Erich is an evangelist for the craft, a stitch-obsessed embroidery believer, and firmly holds to constant, lifelong learning and the free exchange of technique and experience through conversations with his fellow embroiderers. He's also the producer and a frequent contributor to the popular 2 Regular Guys podcast, lending his unique embroidery experience to the mix. Terry: Today, we want to carry on from our parts 1 and 2 episodes where we covered  5 of our 9 stated topics; that said I think we may want to catch people up. What top takeaways from episode #2 that you think we should keep in mind? Aaron: Let's start with our last four categories, which deal with management and efficiency. Some discussion areas: Management of your business Management of your staffDay-to-day operationsEfficiency https://youtu.be/kqt5M8UnjWM OTHER EVENTS The Half – 11:30 AM CST every Friday. Erich Campbell and Aaron Montgomery. 30 minutes of Q&A. And this is the one time in Erich and Aaron's life that 30 minutes is 30 minutes. Tune in at www.liveosg.com. See past episodes and support the show – thehalf.club. Complete Screen Printing Business Course with Equipment Zone in Franklin Lakes, NJ starting October 29-30, 2022.Complete Screen Printing Business Course with Atlas Screen Supply in Chicago starting November 5-6, 2022.Complete Screen Printing Business Course with Workhorse Products in Phoenix, AZ, starting September 25-26, 2022.Master of Success Inner Circle – The next level for people who are serious about their success. Bi-Weekly Mastermind Groups on top of the industry-leading business training.Aaron's “Small Business Saturdays” #SBS Every Saturday. Check out the Podcast version!Demystifying Next Level Digitizing Make your machine embroidery bolder, more beautiful,

Allen Gaddis will be joining the 2 Regular Guys this Friday. Allen started screen printing at 16 and opened his own business at 18. Next May, he will be celebrating 40 years in business. We'll be talking about contract printing, services to schools, labor and supply issues, and much more. Join us with your questions for a veteran screen printer this week. Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants, lectures, or selling. We are not doing this for our employers but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened-to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better and our industry better. Take a look at our incredible weekly guest list, and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News STAHLS' Launches PVC Patches for Apparel & Hard Goods - STAHLS' recently released PVC Patches, another custom transfer option in the Emblems & Patches product line. PVC Patches are high-end, dimensional patches that appeal to a wide range of markets. Featuring a rubber-like look and bright, on-trend color options, these custom patches are available as heat applied or pressure sensitive transfers. Dad Joke What do you call a hippie's wife? Mississippi A Lifetime in Screen Printing Aaron: Good morning, Allen, and welcome to the show. Tell us a little about you and your business. Terry: What drew you to garment decorating? And what has kept you here? (why stay in it for 40 years?) Aaron: You have a background in contract printing. What would you say is the secret of success as a contract decorator?  Terry: School sales can be tricky, from getting paid to working with non-professional buyers. Share some tips with our listeners who might want to venture into the school marketplace. Aaron: Speaking of tricky, we all know getting blank inventory to decorate has been pretty tricky for a while. What have been your challenges in this area and how have you tackled them? Terry: Also tricky in today's day and age is the labor force. What do you think has changed over the past 40 years and how do you manage your own labor force? Terry: I ran across a post on Facebook from 2019 congratulating you on your Bachelor of Advertising Specialty Information certification. How do promotion products fit in for you and what advice would you give other decorators about incorporating promo products? Terry: So you had a devastating fire in 2020. Tell us about that experience and how you came back. Aaron: Where can our listeners reach out to you? https://youtu.be/bwPzYm5u0Bk OTHER EVENTS The Half – 11:30 AM CST every Friday. Erich Campbell and Aaron Montgomery. 30 minutes of Q&A. And this is the one time in Erich and Aaron's life that 30 minutes is 30 minutes. Tune in at www.liveosg.com. See past episodes and support the show – thehalf.club. Complete Screen Printing Business Course with Equipment Zone in Franklin Lakes, NJ starting July 30-31, 2022.Complete Screen Printing Business Course with Atlas Screen Supply in Chicago starting August 27-28, 2022.Complete Screen Printing Business Course with Workhorse Products in Phoenix, AZ, starting September 17-18, 2022.Complete Screen Printing Business Course with Atlas Screen Supply in Chicago starting November 5-6, 2022.Master of Success Inner Circle – The next level for people who are serious about their success. Bi-Weekly Mastermind Groups on top of the industry-leading business training.Aaron's “Small Business Saturdays” #SBS Every Saturday. Check out the Podcast version at SmallBusinessSaturdaysPodcast.comDemystifying Next Level Digitizing Make your machine embroidery bolder, more beautiful,

We're back for Part 2 of our discussion with Erich Campbell about one of his favorite topics, Non-Decoration Skills that Matter to Decorators. Erich will add the title “guest” to his show producer duties this Friday as we talk about a wide array of skills required to run your business beyond decorating garments. Join in with your own questions and comments on this important topic. Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants, lectures, or selling. We are not doing this for our employers but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened-to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better and our industry better. Take a look at our incredible weekly guest list, and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News PRINTING United Alliance Announces New Apparel Decoration Summit - Following the success of the highly engaged Summit models produced by PRINTING United Alliance — including the Inkjet Summit, Wide-format Summit, and Digital Packaging Summit— the Apparel Decoration Summit is designed for senior managers and executives in, or entering, the decorated apparel space looking to understand how current and future printing technologies, substrate options, market trends, and data management solutions will impact their businesses and investment decisions. This Summit will provide strategic-level insights into what industry leaders must do to grow, improve, and optimize their businesses. The event will be June 12-14, 2023, at the Loews Vanderbilt Hotel in Nashville, Tennessee. Fruit of the Loom Achieves 40% Reduction in Greenhouse Gas Emissions - Fruit of the Loom Inc. announces a 40% reduction in greenhouse gas emissions at its operations, putting the company on track to achieve its goal of reducing scope one and two emissions by 50% by 2030. This goal was announced in 2021 as a part of its science-based target approved by the Science Based Targets initiative to keep a rise in temperature below 1.5 degrees Celsius (34.7 degrees F) by 2030. This achievement and more can be found in the 2021 sustainability report. Dad Joke (From Regulator Beth Bendig) There are 3 moles in a tunnel.The 1st one says, “I smell sugar.”The 2nd one says, “I smell cinnamon.”The 3rd one says, “I smell molasses.” Non-Decoration Skills that Matter Erich Campbell is an award-winning machine embroidery digitizer and designer, frequently contributing to embroidery industry resources, including hosting his weekly show 'The Takeup.' Erich has done many jobs in the industry, from creating and managing eCommerce properties to social media and marketing to establishing and managing relationships between vendors and industry businesses. Erich is an evangelist for the craft, a stitch-obsessed embroidery believer, and firmly holds to constant, lifelong learning and the free exchange of technique and experience through conversations with his fellow embroiderers. He's also the producer and a frequent contributor to the popular 2 Regular Guys podcast, lending his unique embroidery experience to the mix. Terry: Today, we want to carry on from our part 1 episode where we covered approximately 1 of our 9 stated topics; I think we may want to catch people up. What were the top takeaways from last time that you think we should keep in mind? Aaron: Let's start back where we left off, we managed to talk about pricing and started into customer interaction, but I think there's more we can cover. Let's start with the wider topic of customer interaction and Marketing; where do you think that some of the ‘soft' and non-decoration skills come up in how we market what we do? Some discussion areas:

Joe Kramar with AMB3R Creative will join the 2 Regular Guys this Friday to talk shop. Joe has been in production operations worldwide and worked with major retailers on decorating techniques, including embroidery, screen print, applique, and more. Join us this Friday to “talk shop” with Joe Kramer.  Brought to you by: Our Success GroupOur regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News Recently the good people at the Apparelist put out a resource naming their Top 10 Influencers in the decorated apparel community, and we here at the 2 Regular Guys made the list. Joining a slate of incredible decorators and previous guests of the show (as well as our intrepid producer Erich Campbell), we were featured along with a description of how we got here and where we want to go as a little timely advice.Dad Joke -  Did you know my horse is an insomniac?It's a real nightmare. Talking Shop Joe Kramar has been in apparel design and development for more than 27 years and has an extensive background in embroidery, applique, screen printing, graphic design and all the aspects it takes to move a customer's dream into a production-friendly environment. Having created astounding apparel designs for massive brands, he now brings his considerable expertise in corporate identity, graphic design, and premium branding to his new role as the head of Operations, Development & Design at AMB3R Creative. Welcome to the show, Joe!Aaron: Tell us a little about yourself and how you started the industry.I learned to draw in ChurchBuilt computers in 1994 for fun - led to graphicsGraphics led to making fake IDs in high schoolP.E. Coach inspired me to go into graphicsHired and fired from a local newspaper editorial department - hated itWorked for a local screen printer, embroidery, letterman jackets, vinyl wraps, banners, sticker & surf-skate retail businessWent to school for Graphic Design - Art InstituteGot hired as a Screenprint & Embroidery Technician for Abercrombie & Fitch - global support and development specialistGot to help build an entire development facility for A&F - now known as Building R - the ultimate chemistry set for every development aspect of the apparel industryI CAN talk a little about the A&F documentary but I don't have a lot of juicy things to say about it - mostly the documentary is about fluff for the questionable atmosphere CEO Mike Jefferies createdWhy I decided to join the podcast...Terry: Tell us a little about where you think the industry is headed.The industry is dying - less artists are emerging into the industry than I've ever seen.Aaron: Let's talk high end decoration. What is it and why should our listeners understand it?The perceived value of higher-end decoration techniques and how to sell them properly to customersTerry: Let's talk misprints and mistakes. How have you dealt with them in your career?Embroidering over mis-printed shirts - I feel like I've developed a career from this...ha ha - repairing mistakesTerry: Where are decoration trends headed today?Decoration Trends GeneralTerry: Share with our listeners what decoration techniques have inspired you over the years.Decoration techniques that inspired me over the years - pics to shareDifferent types of embroidery techniques - several pics to shareTerry: Where can our listeners find you out in the world?

Entrepreneur and more Tsombawi Knibye Jr will join the 2 Regular Guys this Friday. He's an entrepreneur in apparel, positive mindset podcasting, and music and video production services. Teka is also a youth mentor, parenting coach, songwriter, voiceover artist, and accomplished musician. He will also discuss his recently finished book 'Letting Go of Baby, Too' about baby loss from the male perspective that launched this July. Teka's path is an inspiring story worth getting to know.  Brought to you by: Our Success GroupOur regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News EVERYTHING EMBROIDERY MARKET COMING TO Myrtle Beach, South Carolina! The Everything Embroidery Market is the largest event of its kind for the embroidery, sublimation, applique, and vinyl application industry. It is a place artisans can come together to learn, connect, and grow. They are lucky to align with Quilts of Valor. Quilts of Valor's mission is to cover Service Members and Veterans touched by war with comforting and healing. EEM is honored to be a small part of some of these presentations. They will also be collecting fabric donations for more quilts to be made. The show will be held at the Myrtle Beach Convention Center on September 22-24,2022.Aaron: Our Success Group sponsors Everything Embroidery Market, so they have 2 tickets to the show that they are giving away for free. This includes your entry to the show floor and 3 classes. This is a $75 value. They are giving away these tickets to the first two people to sign up for an OSG Membership. THAT SIMPLE! First come, first served. Even if you cannot go to Myrtle Beach, this trial is worth a try. Dad Joke -  Why is Indiana Jones always depressed?His career is in ruins. A Decorators Path Tsombawi Knibye Jr is an entrepreneur with entities that consist of an apparel brand, positive mindset podcast, music and video production services. He is also a youth mentor, parenting coach, songwriter, voiceover artist and an accomplished musician. His experience in these areas include being a musician for over 30 years, a songwriter for over 20 years, and a video production and voiceover artist for over 10 years.He has had the pleasure of working in the school education system for over a decade. His work with students and their parents with after school programs, summer camps, job fairs, behavioral and social skills programs has equipped him to play an essential part in bringing restoration and guidance to both single parent and both parent households. The podcast involves looking at life from a different perspective challenging your attitude and character to think positive thoughts, say positive things and co positive deeds. It also includes having invoking conversations, interviews and insights from other entrepreneurs, leaders and innovators in their respective industries and niches.In addition, he is working on a non-profit entity that services his local community for educational and life purposes. He also strives to collaborate with other non-profit organizations locally, nationally and globally for effective positive change for both now and the foreseeable and unforeseeable future.Terry: That's a big list of businesses and projects. Talk to us about your wide ranging career.Aaron: Talk to us about your path into the garment industry.Terry: What does the apparel brand do for the rest of...

Jessica Tillery and Brandi Schieber join the 2 Regular Guys this week for our quarterly installment of Women in Garment Decorating. Both of these decorators are heavily involved in their respective communities. We'll be discussing the benefits and the challenges of going beyond the day-to-day job of running a business and adding community participation to the mix. Plus, we will talk to them about the work-life balance and how they keep up such amazing businesses while being mothers. These two rockstars have it figured out and will share how they do it!  Brought to you by: Our Success GroupOur regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News Aaron has been working hard on getting some info on Printing United, but Josh is a hard nut to crack. We will get him on soon and make him spill some beans. But I'll say this: as partners & exhibitors. We get sneak peeks at what PRINTING United is planning. It is going to be cool, so stay tuned.Dad Joke: (From Aaron's Dad, so it's a double Dad joke? Beware!) Do you think that corduroy pillowcases will make headlines? Give Back to their Communities Aaron: I'd like to welcome into the show today's Women in Garment DecoratingJessica Tillery is the Founder of All Quality Graphics, a custom merchandising company in Northern California. She is also the founder of The Love Unstoppable Movement, L.U.M., a love and faith-based passion project, created to make an environmental, humanitarian, spiritual and charitable impact. Jessica prides herself on stellar company culture and a tight-knit, cohesive team that is fueled by integrity and tenacity, and committed to making an impact. Outside of work, her hobbies include traveling, wakesurfing, snowboarding, playing soccer, working out, reading and spending quality time with friends and family; especially her partner and super rad 6 year old daughter. Her mantra is: Love God, Love People, Love Life, Love is Unstoppable!Brandi Schieber Brandi was born and raised on a farm and ranch in the Kremlin-Hillsdale area. She graduated from Northwestern Oklahoma State University and earned her degree in Ag-business with minor in animal science. Brandi returned home to the family farm to raise her 3 girls with husband Russell. Brandi and her husband have a passion for entrepreneurship. They founded Schieber's Donuts & Deli in Enid and operated it 7 years before selling it to pursue other dreams. During that time, she also owned/founded an insurance agency where she sold home, auto, commercial, life, and crop insurance to better serve the local community. In June of 2018 they purchased Downtown Threads, a local embroidery, screen-printing, and promotional product shop. She has since sold her insurance agency and operates Downtown Threads full time. She and her husband are also part owners of BRCK Land & Cattle where they run 400 cows and 1100 yearling steers/heifers. In 2018, Brandi was recognized by Enid Young Professionals as top 10 under 40. Brandi is a current member of Leadership Oklahoma, United Way of NW Oklahoma Board of Directors, Enid noon Ambucs, Enid Rotary, RSVP executive board, and Chairman of Parish council at St. Francis Xavier Catholic Church. Brandi enjoys cooking/baking, fishing and hunting, going to her girl's activities and entertaining friends.Aaron: Tell our listeners a little about yourself and your business.

Gloria Lafont will be joining the 2 Regular Guys this week. She runs Action Marketing Company, an SEO and marketing agency founded in 2007. Her company focuses on helping promo distributors build a premium positioning for their brand to generate awareness, drive website traffic, and generate leads and sales. Gloria loves education and cultural arts, volunteering her time, and donating marketing support to help various organizations grow in membership and revenue.  Brought to you by: Our Success GroupOur regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News Screen-Printing Consultant Charlie Taublieb Helps Shop Create Scented T-Shirts Enid, Oklahoma-based Downtown Threads recently welcomed screen-printing consultant Charlie Taublieb of Taublieb Consulting into its space for some learning and improvement. To illustrate the unique capabilities in screen printing, Taublieb printed scented shirts. Before he visited Downtown Threads, he saw a Facebook post from Schieber about barbecue shirts, so he wanted to help take that print to the next level. “I called up a company I work with and asked them to send me some barbecue scent,” he tells the news outlet. “I dug through my artwork, pulled out a pig, added ‘Enid, OK BBQ' to it, and we added the scent into the ink.” The scent infuses with the ink and sticks around for about 15 washes. Taublieb and Scheieber opted to add studs and foils atop the print, creating the ultimate BBQ T-shirt.Equipment Zone announces a new, in-person training event called the “DTG & DTF Summer Camp,” held on July 28 from 9 a.m. to 4 p.m. ET in Franklin Lakes, New Jersey. According to the company, the new event is designed to be both a classroom and hands-on learning experience for new business owners. The camp will be hosted by industry experts Terry Combs, Amy Krulewitz, and Jay Busselle. The camp is $149 for the first attendee and $99 for each additional attendee (from the same company). The event is limited to 18 students. The Decorated Apparel Expo (DAX) is gearing up for the 2023 show season with their full pre-Covid slate of locations.Kansas City February 24-25, 2023Minnesota March 31 - April 1, 2023Chicagoland April 14-15, 2023Dad Joke: (From Gösta) You can't blame anyone else if you fall in your driveway…That's your own asphalt. Digital Marketing Aaron: Gloria Lafont is a mother, grandmother, and business owner. She has started, bought, and sold a dozen businesses throughout her business career. She currently runs Action Marketing Co. an SEO and marketing agency founded in 2007. Her company focuses on helping promo distributors build a premium positioning for their brand to generate awareness, drive website traffic, and generate leads and sales.Gloria is a big fan and supporter of education and cultural arts, volunteering her time and donating marketing support, over the years, to help various organizations grow in membership and revenue. She enjoys the South Florida mix of beaches and art lifestyle, coaching business owners, and speaking engagements on topics of marketing and branding, as well as women's empowerment.Terry: Gloria, you've worn many hats professionally. Tell us a little about your background and what led you to where you are today.Aaron: We've had some guests talk about branding and its meaning. Talk to us about your views on branding.

Not only is he an incredible producer and digitizing master, but he is also an educator that understands the big picture of being in the garment decorating community. We invite Erich Campbell to talk about the intangibles we found that made the most difference in making decorators successful. Decorators come from many different backgrounds, and those differences often end up as strengths in their business and creative lives. Our industry has created tons of wonderful education about tangible skills, but what about business fundamentals and soft skills? How can decorators' community members enhance their skills to grow this part of their skill set?  Brought to you by: Our Success GroupOur regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News Fiery®, the digital front end (DFE) and workflow business of Electronics For Imaging, Inc. (“EFI™”), today announced that it had acquired CADlink Technology Corp., an industry-leading software company that delivers solutions for the high-growth areas of digital direct-to-garment (DTG) and direct-to- film (DTF) printing. Dad Joke: Did you know that every morning when I leave the house, a bike comes out of nowhere and runs over me?Yeah, it's a vicious cycle Non-Decoration Skills that Matter Aaron: Erich Campbell is an award-winning machine embroidery digitizer and designer, frequently contributing to embroidery industry resources, including hosting his weekly show 'The Takeup.' Erich has done many jobs in the industry, from creating and managing eCommerce properties to social media and marketing to establishing and managing relationships between vendors and industry businesses. Erich is an evangelist for the craft, a stitch-obsessed embroidery believer, and firmly holds to constant, lifelong learning and the free exchange of technique and experience through conversations with his fellow embroiderers. He's also the producer and a frequent contributor to the popular 2 Regular Guys podcast, lending his unique embroidery experience to the mix.Terry: Today we want to talk about some of the areas that don't get as much press as the nuts and bolts training that is out there. How to digitize, how to print, and hoop, etc. That education area has blossomed in the last 10 to 20 years, but what about the skills business owners need to operate their business. 99% of decorators don't come out of business school to start their businesses. So let's first talk about that diversity. I am armed with my degree in journalism. Erich, your degree is not in embroidery. Talk to us about the different backgrounds decorators often come from and end up as strengths in their business and creative lives.Aaron: Since we have you with us, Erich, we can try new things and know we won't break anything, So let's try a bit of a new discussion method. Terry and I will throw out some discussion areas to you Erich, and if you can help us break down the non-decorations skills we see businesses must enhance or add to their skill set. We can maybe even talk about how they can do that too. Not saying this might end up being a 2 or 3 part show, but the likelihood is real… Ready? I'll start.  Facebook Live Video #5Things Be Part of #5Things If you would like to present your 5 Things, five quick points on any subject whether it be advice or five instructional steps, we would love to hear from you.

Kristine Shreve will be joining the 2 Regular Guys to talk about trade shows… on both sides of the aisle. With years of trade shows under all our belts, expect plenty of stories, some fun, and some great advice about how to maximize your experience. Tips for show vendors and attendees to improve your trade show experience and not be the one they talk about.  Brought to you by: Our Success GroupOur regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News Stahls' dropped their summer edition of ‘How-to Make It Magazine' which they've been putting out for a couple of years now; check it out for some tips and tricks about t-shirt trends and projects for heat press. Fun stuff from Stahls'.  Dad Joke: Bear walks into a bar and says to the bartender: "One whiskey and .………one Coke.”The bartender said, “Why the big pause?”“I don't know, I was born with them.” Trade Show Pet Peeves Erich: Kristine Shreve is the Director of Marketing and Outreach for Lynnie Pinnie and Applique Getaway. She is also the host of Women + Business and the founder of the Women in Garment Decoration group.Terry: What was the first trade show you attended and the first show you worked as a vendor?Erich: We titled this show Pet Peeves, but what's your favorite part of working shows?Terry: OK, let's talk about unreasonable requests we've gotten while working a booth:I need these twelve sample garments printed with my graphicsI brought my machine with me. Could we plug it in and you take a look at it?Could you teach me how to use your software? CorelDraw? Photoshop?Erich: Any other show pet peeves?The foodHeat/ACDrayageTerry: Give us an update on Applique Getaway.Erich: Where can our listeners connect with you? Facebook Live Video #5Things Be Part of #5Things If you would like to present your 5 Things, five quick points on any subject whether it be advice or five instructional steps, we would love to hear from you. You can come on the show and present them yourself, or we will share your list with our listeners or even play a recorded video of you sharing 5 things. Whatever is easiest. https://www.2regularguys.com/5things/  Other Events The Half - 11:30 AM CST every Friday. Erich Campbell and Aaron Montgomery. 30 minutes of Q&A. And this is the one time in Erich and Aaron's life that 30 minutes is 30 minutes. Tune in at www.liveosg.com. See past episodes and support the show - thehalf.club. Complete Screen Printing Business Course with Equipment Zone in Franklin Lakes, NJ starting July 30-31, 2022.Complete Screen Printing Business Course with Atlas Screen Supply in Chicago starting August 27-28, 2022.Complete Screen Printing Business Course with Workhorse Products in Phoenix, AZ, starting September 17-18, 2022.Complete Screen Printing Business Course with Atlas Screen Supply in Chicago starting November 5-6, 2022.Master of Success Inner Circle - The next level for people who are serious about their success. Bi-Weekly Mastermind Groups on top of the industry-leading business training.Aaron's "Small Business Saturdays" #SBS Every Saturday. Check out the Podcast version at SmallBusinessSaturdaysPodcast.comDemystifying Next Level Digitizing Make your machine embroidery bolder, more beautiful, and more valuable to customers while making the digitizing process faster and easier. Online Training from Erich CampbellUnderstanding Emblems Digitizing,

Josh Ellsworth with GroupeSTAHL joins Terry and Aaron to talk about Profit Trends in Heat Transfers. Josh will discuss the top challenges with decorators who are not profitable and what to avoid. And he'll discuss some of the top markets for decorators to approach. This is a must-watch/hear episode if your business includes a heat press for profits.  Brought to you by: Our Success GroupOur regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News Screen Printing magazine is looking for accomplished women who, through their careers, industry involvement, and philanthropic roles, have sparked innovation, spurred business growth, improved their communities, and enhanced the screen printing industry. Nominees must hold a leadership position at a company that produces screen printing as its primary function. The six winners will appear in Screen Printing magazine's September/October digital edition and will be recognized at Printing United in Las Vegas on Thursday, October 20, 2022. Nominations are due July 27, 2022MADE Lab is excited to host Water Base Camp: a two-day exploration of art and technology for modern water based ink printing. Intermediate to advanced decorators will expand their understanding and capabilities through a series of presentations and hands-on workshops geared to manual and automatic printers. WB Camp is presented by industry-leading makers and manufacturers, including award winners Night Owls, Matsui Color, SAATl, and more! WB Camp will be Friday & Saturday, July 29 & 30 in Ft Worth.Dad Joke: From Harry Oster at Equipment Zone - How many New Yorkers does it take to screw in a lightbulb?None of your business! Heat Transfers Profit Trends Erich: Josh Ellsworth is the Executive Vice President of Sales & Marketing for all GroupeSTAHL brands. He leads a team that helps to create and connect insights that result in apparel decorators reaching their business goals. He is best known for his educational work in the industry, including the StahlsTV YouTube channel.  Terry: Before we get into the episode can you give decorators a better idea of the GroupeSTAHL brands?Erich: On to today's topic - What are some of the things you see that make a decorator more profitable than the next?Terry: What are some of the top challenges you see with unprofitable decorators? Are there certain things to watch out for or avoid?Erich: Are there any “must have” products for generating profit?Terry: What are some of the top markets out there for decorators to approach?Erich: Any ideas for generating interest and growing sales in a new market?Terry: What content can we expect from Stahls' to help decorators on the journey to maximize profit?Erich: Josh, how can our listeners find you? Facebook Live Video #5Things 5 Things to do to Improve our Sales Results From Josh Ellsworth Create a sales process in alignment with the target market buyers' journey. Focus on creating insights that drive the top of the funnel. Invest in a CRM to track success. Track the close rate and analysis the “why.” Put in the work! Be Part of #5Things If you would like to present your 5 Things, five quick points on any subject whether it be advice or five instructional steps, we would love to hear from you. You can come on the show and present them yourself, or we will share your list with our listeners or even play a recorded video of you...

Due to a late cancellation by our guest, we turned to the #regulators. On today's show, Aaron and Terry take some questions from the Regulators. The conversation ranges from adding new equipment to planning for future business growth, with many examples and suggestions in the mix.  Brought to you by: Our Success GroupOur regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News ENTREPRENEUR WINS $10,000 SCHOLARSHIP TO MAKEOVER THEIR BUSINESS - Lakeville, Minnesota apparel creator Jessie Mommsen, owner of Threads & Inks, has been awarded the Q1 $10,000 scholarship from STAHLS' to help makeover and advance her business as part of its Small Business Scholarship program. In 2021, the company awarded 21 scholarships to aspiring entrepreneurs with new equipment and supplies they needed to get their apparel business started. Every quarter in 2022, it is awarding a shop makeover worth $10,000 to a Stahl Family Small Business Scholarship winner. To apply for the scholarship, go to https://www.stahls.com/2022-stahls-scholarship Printful Reaches $289 Million in 2021 Revenue - Printful, an on-demand printing and fulfillment company, announces its revenue reached more than $289 million in 2021. The company has fulfilled over 48 million items and reached more than $1 billion in total gross merchandise value (GMV) since its start of operations in 2013. “We have seen our enterprise customers succeed with print-on-demand by launching new products with low inventory risks and a short time to market,” said CEO and Co-Founder Davis Siksnans. Dad Joke: (Father's Day Weekend Edition) Want to hear my joke about time travel?Never mind… you didn't like it Questions from our Listeners Due to a late cancellation by our guest, we turned to the #regulators. On today's show, Aaron and Terry take some questions from the Regulators. The conversation ranges from adding new equipment to planning for future business growth, with many examples and suggestions in the mix. Facebook Live Video #5Things 5 Things to Remember when Setting your Pricing From Erich CampbellBargain pricing promotes narrow margins.Profit is the point.Pay yourself for labor, even when you are solo. (Minimum to Maintain)Value isn't / doesn't have to be pegged to cost.You are selling the limited hours of your life. Price those, not shirts. Be Part of #5Things If you would like to present your 5 Things, five quick points on any subject whether it be advice or five instructional steps, we would love to hear from you. You can come on the show and present them yourself, or we will share your list with our listeners or even play a recorded video of you sharing 5 things. Whatever is easiest. https://www.2regularguys.com/5things/  Other Events The Half - 11:30 AM CST every Friday. Erich Campbell and Aaron Montgomery. 30 minutes of Q&A. And this is the one time in Erich and Aaron's life that 30 minutes is 30 minutes. Tune in at www.liveosg.com. See past episodes and support the show - thehalf.club. Complete Screen Printing Business Course with Equipment Zone in Franklin Lakes, NJ starting July 30-31, 2022.Complete Screen Printing Business Course with Atlas Screen Supply in Chicago starting August 27-28, 2022.Complete Screen Printing Business Course with Workhorse Products in Phoenix, AZ, starting September 17-18, 2022.Complete Screen Printing Business Course with Atlas Screen...

Lisa Potts with Lisa Potts Designs will join the 2 Regular Guys this week. With nearly 10 years of decal and apparel experience, Lisa entered the world of laser cutting. In two years, she has gained over 20K followers on YouTube and Instagram. Lisa uses her expertise to teach others how to design and produce stunning products with home laser cutters and vinyl machines.  Brought to you by: Our Success GroupOur regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News Campus Ink and Indiana University (IU) have announced an agreement to provide name, image, and likeness (NIL) merchandising opportunities for all IU student-athletes. According to a press release from the school, the NIL Store powered by Campus Ink will launch a complete merchandising store for IU student-athletes, featuring officially licensed shirseys (a “shirt jersey, i.e., essentially what the replica jerseys look like but printed on standard garments) and apparel. Every athlete will also have a personalized digital locker room to house their merchandise. Read more about it at IU's website.Dad Joke: How many writers does it take to screw in a lightbulb? Two - one to screw it most of the way in and the other to give it a surprise twist at the end Set your Laser to Stunning Aaron: Lisa Potts is the creator behind Lisa Potts Designs. With nearly ten years of decal and apparel experience, Lisa set out upon the exciting world of laser cutting. In two years, Lisa has gained a following of over 20K on YouTube and Instagram. She uses her expertise to teach others how to design and produce stunning products with home laser cutters and vinyl machines.Terry: Most people accidentally become garment decorators. Tell us the story about how you started.Aaron: We're all about education and rising tides here. When did you decide you needed to help others?Terry: Give us an idea about your process of helping people. How does someone go about engaging in your educational content?Aaron: What are some of the biggest challenges you are seeing new people coming in facing?Terry: As you know there is a lot of information out there on YouTube, not all of it good. What are you finding your followers are asking for the most? What do they need to be successful?Terry: Outside of the Start Here Academy, you are out and about teaching at events as well. What is the #1 question you have been getting at the live events?Aaron: I know it is still a little ways out, but we were able to get connected to you through the mutual project we are working on, The START HERE Academy, out in Charlotte on September 15th. Tell us a little about why you are excited to be speaking there. What can people expect?Aaron: How can our listeners connect with you? Facebook Live Video #5Things 5 Things to Remember When Teaching New Decorators From Erich CampbellEveryone comes with a different body of experience.Foundational knowledge matters to growth.We all started from zero at some point.The introduction you give can color their feelings about the industry.Benefit from their ‘Beginner Mindset' Be Part of #5Things If you would like to present your 5 Things, five quick points on any subject whether it be advice or five instructional steps, we would love to hear from you. You can come on the show and present them yourself, or we will share your list with our listeners or even play a recorded video o...

Aaron and Erich will discuss how we respond to real and perceived changes in our industry, markets, and the overall decoration landscape, focusing on finding opportunities, redirecting opposition, and cutting through resistance when you need to act. With an on-the-floor report from our own Terry Combs, we'll have plenty to talk about concerning what's new in our industry while discussing how to position ourselves to take it on.  Brought to you by: Our Success GroupOur regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News Nominations Now Open for the 2022 Women in Screen Printing Awards from Screen Printing Magazine - Screen Printing magazine is looking for accomplished women who, through their careers, industry involvement, and philanthropic roles, have sparked innovation, spurred business growth, improved their communities, and enhanced the screen printing industry. The six winners will appear in Screen Printing magazine's September/October digital edition and will be recognized at Printing United in Las Vegas on Thursday, October 20, 2022. Note: Nominees must hold a leadership position at a company that produces screen printing as its primary function. Dad Joke: Have you heard about the new restaurant called Karma? There's no menu. You get what you deserve. Responding to Change Aaron: Let's talk about some of the changes we're seeing and have seen people face in recent years. (List some factors - Stock, Market/niche changes, move away from ‘brandfill,' etc.) Discuss External vs. Internal factors. - Finding opportunity Erich: Evaluating options - Changing perspectives. ‘What if?' Michalko's Cracking Creativity / Thinkertoys - What about the opposite? Creative solutions/design thinking Aaron: E+R=O Discussion Erich: Initial reaction vs. action directed toward the Outcome / Starting from the Outcome. Aaron: The worst reason to do anything… (Running of the Bulls Poster)  Erich: Resistance / Showing Up - using YES to make things move forward. - MUG - Modest Usable Gains Facebook Live Video #5Things Be Part of #5Things If you would like to present your 5 Things, five quick points on any subject whether it be advice or five instructional steps, we would love to hear from you. You can come on the show and present them yourself, or we will share your list with our listeners or even play a recorded video of you sharing 5 things. Whatever is easiest. https://www.2regularguys.com/5things/  Other Events The Half - 11:30 AM CST every Friday. Erich Campbell and Aaron Montgomery. 30 minutes of Q&A. And this is the one time in Erich and Aaron's life that 30 minutes is 30 minutes. Tune in at www.liveosg.com. See past episodes and support the show - thehalf.club. Complete Screen Printing Business Course with Workhorse Products in Phoenix, AZ starting June 11-12, 2022.Complete Screen Printing Business Course with Atlas Screen Supply in Chicago starting August 27-28, 2022.Complete Screen Printing Business Course with Atlas Screen Supply in Chicago starting November 5-6, 2022.Master of Success Inner Circle - The next level for people who are serious about their success. Bi-Weekly Mastermind Groups on top of the industry-leading business training.Aaron's "Small Business Saturdays" #SBS Every Saturday. Check out the Podcast version at SmallBusinessSaturdaysPodcast.comDemystifying Next Level Digitizing Make your machine ...

In their respective fields of screen printing and embroidery, Terry and show producer Erich talk about training. In a last-minute change-up and with Aaron away, the conversation covered generic training where we can't talk brands, to companies that offer training specific to their own products. The discussion hit upon the pros and cons of the different approaches to industry education.  Brought to you by: Our Success GroupOur regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News U.S. Apparel Resale to Double in Next Five Years, Fueled by Retailers and Brands - The U.S. secondhand market is projected to double in the next five years, reaching $82 billion by 2026, according to ThredUP's 10th annual Resale Report, conducted in partnership with GlobalData. And while North America remains the leader, resale is now clearly a global phenomenon: the worldwide secondhand apparel market is expected to grow 127% and hit $218 billion by 2026. The article goes on to discuss major brands starting resale programs as well as highlighting customers' increasing desire for more purposeful shopping habits as well as retailers with resale programs vastly increasing in the last couple of years.Dad Joke: From Erich Campbell - Did you know you can wear sunken ships as hats?It's easy because they are cap-sized. (capsized) Terry & Erich Talk Training Due to some technical difficulties our planned guest was not able to join us. Enjoy Erich and Terry talking about all things dedication in this week's episode. Facebook Live Video #5Things Be Part of #5Things If you would like to present your 5 Things, five quick points on any subject whether it be advice or five instructional steps, we would love to hear from you. You can come on the show and present them yourself, or we will share your list with our listeners or even play a recorded video of you sharing 5 things. Whatever is easiest. https://www.2regularguys.com/5things/  Other Events The Half - 11:30 AM CST every Friday. Erich Campbell and Aaron Montgomery. 30 minutes of Q&A. And this is the one time in Erich and Aaron's life that 30 minutes is 30 minutes. Tune in at www.liveosg.com. See past episodes and support the show - thehalf.club. Complete Screen Printing Business Course with Workhorse Products in Phoenix, AZ starting June 11-12, 2022.Complete Screen Printing Business Course with Atlas Screen Supply in Chicago starting August 27-28, 2022.Complete Screen Printing Business Course with Atlas Screen Supply in Chicago starting November 5-6, 2022.Master of Success Inner Circle - The next level for people who are serious about their success. Bi-Weekly Mastermind Groups on top of the industry-leading business training.Aaron's "Small Business Saturdays" #SBS Every Saturday. Check out the Podcast version at SmallBusinessSaturdaysPodcast.comDemystifying Next Level Digitizing Make your machine embroidery bolder, more beautiful, and more valuable to customers while making the digitizing process faster and easier. Online Training from Erich CampbellUnderstanding Emblems Digitizing, Production, Styles, and Sales of Patches. Learn from Erich Campbell about digitizing for emblems including small detail tips, creating your own borders, as well as execution for stitching, and more. Online Training from Erich CampbellThe Take-up with Erich Campbell - Fridays at 2:30 Mountain TimeYour Style...

Stan Banks of the T-Shirt Side Hustle will be joining the 2 Regular Guys to talk about the state of the industry and what he is seeing and one of the premier influencers for new people coming to the space. What are new businesses' biggest hurdles, and how can experienced decorators learn from the new people coming to the space. Stan is also a speaker at the upcoming Graphics Pro Expo START HERE Academy, September 15th event in Charlotte. Learn more!  Brought to you by: Our Success GroupOur regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News Dad Joke: From Lewis Montgomery - What are the strongest days of the week? Saturday and Sunday. The rest of them are 'weak' days. T-Shirt Side Hustle Aaron: T-Shirt Side Hustle aligns its expert knowledge to companies to allow them to educate and market from the outside in. Serving an audience of beginners who are just starting within the industry to seasoned professionals; TSH collects the latest industry information, newest products, and inspiring stories and creates conversation within the industry.Stan Banks, the owner and serial entrepreneur behind T-Shirt Side Hustle began helping people start their t-shirt business from home in 2017. After starting multiple hustles growing up he found his place in 2011 where he pursued apparel decoration full time. Having never worked a full-time job, in 2016 he obtained a security job for $10 an hour with the sole purpose of securing health insurance. This is where he realized that this was not a sustainable income for anyone to provide for themselves or a family. This is where he decided he wanted to provide a valuable option for anyone who felt the same. On January 3, 2017, he set out to teach people what allowed him to survive for the past 6 years and T-Shirt Side Hustle was born.Terry: Most people accidentally become garment decorators. Tell us the story about how you started.Aaron: We're all about education and rising tides here. When did you decide you needed to help others?Terry: Give us an idea about your process of helping people get started with their own side hustle.Aaron: What are some of the biggest challenges you are seeing new business owners face as they come to this industry?Terry: Here on the 2 Regular Guys we have a wide range of #Regulators - listeners from newbies to those industry veterans like us. Someone that has a more established business, what can they learn from the new folks coming into the space?Aaron: I know it is still a little way out, but we were able to get connected to you through the mutual project we are working on, The START HERE Academy out in Charlotte on September 15th. Tell us a little about why you are excited to be speaking there. What can people expect?Terry: Tell us about your programs and books that we saw over on your website at https://tshirtsidehustle.com/Aaron: Obviously people need to go subscribe to your YouTube channel, so tell us how to find that, and is there anywhere else folks should be connecting with you. Facebook Live Video #5Things 5 Way to Build Build a Vibrant Community From Kristine ShreveKnow Your 'Why'Make Rules and Stick to ThemKnow Your MarketEngage, GenuinelyPromote YourselfJoin Kristine over at Facebook.com/groups/WomeninGarmentDecoration Be Part of #5Things If you would like to present your 5 Things, five quick points on any subject whether it be ad...

In the real world of production and business, not everything goes according to plan. In recognition of Friday the 13th, Terry and Aaron this week will talk about how to prepare for the unplanned in your business and deal with those unexpected sharp turns in the road ahead.   Brought to you by: Our Success GroupOur regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News Aaron: My latest article is out in Graphics Pro Magazine. I would love to get the Regulators' Feedback on it. It's about overcoming imposter syndrome, and I'm pretty proud of it. You can give it a read at https://osg.link/imposter. Let me know your thoughts on it. Anything in it you can use to improve your business?Terry: Another legal show? The new TikTok businesses put your knowledge, or lack of it, on full display. Kim watches a 90-day business with ½ a million followers.Dad Joke: From Jack Canfield - I couldn't quite remember how to throw a boomerang Then it hit me When You Run Out of Luck Aaron: On Friday the 13th, when you run out of luck!When there's a pandemic - Let's not belabor thisBeing fluid and agile about how you do business - EZ exampleAaron - Looking for solutions - The complaining just leads to more complaining and resignation. If you are in a leader's position, a face when people are tuning in or looking to you for advice, it is your responsibility to do more, be better, and show up as the best version of yourself. Not stand for the I CAN'T and the shallowness of being overly principled.Principles v Values - Cursing is an effect, and saying I curse is a value = not true. Your value is being able to say what you want and speak your mind with effect. But is cursing required in all circumstances? No, so it is not a value. Same with the way we dress, act, etc. Those are not values. They may be effects or ways to express some values, but your values always serve you in all cases, and we need to lead with those, NOT PrinciplesWhen people leave unexpectedly (or expectedly)Training and cross-trainingOdd retirement storyWhen the supply chain snapsTake advantage of distributor availability toolsOffer alternativesAaron - I also think we need to stand up a little more. The distributors in this situation have shown a side that I don't like. They got complacent, and with all the buying up of other companies, they clearly have money to do more for their customers than they are doing. They are fine to make their problems their customers' problems. Why would you not waive handling fees when you are forcing your customer to add hours of work to their plate trying to find products they need. Why would you not do something about the shipping charges when you are forcing your customer to get complete orders from multiple warehouses. Trust me, no one wants to spend 3 hours finding what they need to fulfill an order and wait for it to show up from multiple places, yet the customer is being penalized for the distributor's logistic issues. As customers, we also need to ask for a partnership and not let up until they agree to help find a solution, and not just say - It is what it is.  If they “fire” you as a customer, then you didn't have a partnership anyway. You were just a number on a spreadsheet to them.When disaster strikes - Equipment Failure / Natural Disasters / Utility OutagesTreat stoppages as an eventuality, not just a possibility.

John Morris from Club Colors will be joining the 2 Regular Guys on this episode. John will discuss getting real results via social selling and the branding process in our industry. This will be a great opportunity for the #Regulators to pose questions about your own marketing opportunities. John is a lively guy with a wealth of information, so don't miss this episode helping us understand how Club Colors has achieved success with John's guidance.  Brought to you by: Our Success GroupOur regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News HALO Branded Solutions, promo's biggest distributor by revenue, has acquired fellow Top 40 distributor BrandVia Alliance. Details are coming.Dad Joke: What do you call it when you mix alcohol and great American Literature?Tequila Mockingbird Social Selling Aaron: John, tell us a little about you and Club Colors.Terry: Talk to us about what branding means to you.Aaron: In a recent podcast, you mentioned a holistic approach for garment and product decorators. Let's discuss that.Terry: How has sustainability impacted our industry? And how companies tell their story.Aaron: Let's talk about social selling. Who's doing it right or wrong?Terry: Share your podcast with us. I heard there might even be some betting advice for this weekend?Aaron: Being someone in the middle of the promo space. What does the news we share mean to the promo world? “HALO Branded Solutions, has acquired BrandVia Alliance.”Aaron: John, how can our listeners find you? Facebook Live Video #5Things 5 Reasons to Start a Podcast From Aaron MontgomeryPromote your customers/ Make yourself StickyShare your brand messagePodcasting Message Stay, not die like social mediaOpportunity to talk about a topic you want to talk aboutIf you stick with it, it will take you places. Be Part of #5Things If you would like to present your 5 Things, five quick points on any subject whether it be advice or five instructional steps, we would love to hear from you. You can come on the show and present them yourself, or we will share your list with our listeners or even play a recorded video of you sharing 5 things. Whatever is easiest. https://www.2regularguys.com/5things/  Other Events The Half - 11:30 AM CST every Friday. Erich Campbell and Aaron Montgomery. 30 minutes of Q&A. And this is the one time in Erich and Aaron's life that 30 minutes is 30 minutes. Tune in at www.liveosg.com. See past episodes and support the show - thehalf.club. Complete Screen Printing Business Course with Workhorse Products in Phoenix, AZ starting May 21-22, 2022.Complete Screen Printing Business Course with Atlas Screen Supply in Chicago starting August 27-28, 2022.Complete Screen Printing Business Course with Atlas Screen Supply in Chicago starting November 5-6, 2022.Master of Success Inner Circle - The next level for people who are serious about their success. Bi-Weekly Mastermind Groups on top of the industry-leading business training.Aaron's "Small Business Saturdays" #SBS Every Saturday. Check out the Podcast version at SmallBusinessSaturdaysPodcast.comDemystifying Next Level Digitizing Make your machine embroidery bolder, more beautiful, and more valuable to customers while making the digitizing process faster and easier. Online Training from Erich CampbellUnderstanding Emblems Digitizing, Production, Styles, and Sales of Patches.

Marketing is an ever-changing target for decorators. We found three rock stars who have their fingers on the pulse. Marj Easterling of Big Lick Screen Printing LLC, Deanna Smith of N the Zone Ink, and Amber Penny Massey of Tshirts for Hope Screenprinting will be joining in for our quarterly Women in Garment Decorating show. The topic will be the marketing of your business and of yourself plus a whole lot more. Listen in to hear how these successful women from our industry promote their own businesses and build their brands through the latest tools available to them.  Brought to you by: Our Success GroupOur regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News Printing United Alliance and MADE Lab partner to bring latest in education to the decorated apparel community. PRINTING United Alliance has announced a collaborative partnership with MADE (Modern Apparel Decoration and Education) Lab. This partnership will highlight year-round support and on-site education at each organization's respective industry conferences and events. US Supreme Court Announces Decision for On-Premises Signage - The Supreme Court of the United States (SCOTUS) announces it has come to a decision regarding the signage-focused case, City of Austin, Texas v. Reagan National Advertising of Texas Inc. The court's report has ruled that the traditional regulatory distinction between on-premises signs and off-premises signs (billboards) is content-neutral and constitutional. Dad Joke: You've heard of Murphy's Law right? But have you heard about Coles Law?It's a bunch of thinly sliced cabbage with a mayonnaise-based dressing. Talking Marketing Terry: Thanks for coming on the show today. Tell our listeners about yourself and your business. Marj, Deanna, AmberErich: We want to talk marketing today. Let's start by discussing how you market your business. Has it changed in the age of Covid?Terry: In our new world of business, we all need to tell our story. How do you market yourself personally?Erich: You all have very strong voices and do a wonderful job sharing the story of your business. How have you developed that voice?Terry: How about some brass tacks information for the #Regulators? When it comes to marketing, and the time spent on social media, live videos and all the amazing sharing you all do, how do you determine the return on investment? Marj, Deanna, AmberErich: Tell us a little more about what is going on in your world right now. Share with the #Regulators one new and good thing.Terry: Where can our audience find you if they'd like to follow up or hear more about what you offer? Facebook Live Video #5Things Be Part of #5Things If you would like to present your 5 Things, five quick points on any subject whether it be advice or five instructional steps, we would love to hear from you. You can come on the show and present them yourself, or we will share your list with our listeners or even play a recorded video of you sharing 5 things. Whatever is easiest. https://www.2regularguys.com/5things/  Other Events The Half - 11:30 AM CST every Friday. Erich Campbell and Aaron Montgomery. 30 minutes of Q&A. And this is the one time in Erich and Aaron's life that 30 minutes is 30 minutes. Tune in at www.liveosg.com. See past episodes and support the show - thehalf.club. Complete Screen Printing Business Course with Workhorse Products in ...

Live from the DAX Chicagoland show, Terry, Aaron, and Erich will be talking about tending to your business while on the road. With a few tips on business travel, attending and working trade shows, and all subjects industry road warriors face every day. Even if you are not a regular road warrior, tune in to learn tips and tricks that will make those times out of the office easier to manage.  Brought to you by: Our Success GroupOur regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News Dad Joke: From Kristin Schneider from Thread Designs Inc.Why can't a bicycle stand up by itself and needs a kickstand?It's two-tired Road Warriors Road Warriors on the Road AgainHow to get out in front of travel so you don't have to be so far behind when you return. (Take a vacation from your vacation idea.)Staying on track with good habits you are building or have. Like eating, exercise, etc. Hacks, gear, and must-haves in our bags?If you absolutely have to have it, carry it on. Facebook Live Video #5Things Prepping for Presentations & Booths From Erich Campbell Show up early. Don't disappear before the attendees do. Commit to the entire event. Prepare, practice, and project. If it's critical, bring a backup. Keep your audience in mind for the message- Address their needs. People want you to do well; the audience/attendees/customers aren't enemies, they are your partners. Try to help them and they'll help you. Be Part of #5Things If you would like to present your 5 Things, five quick points on any subject whether it be advice or five instructional steps, we would love to hear from you. You can come on the show and present them yourself, or we will share your list with our listeners or even play a recorded video of you sharing 5 things. Whatever is easiest. https://www.2regularguys.com/5things/  Other Events The Half - 11:30 AM CST every Friday. Erich Campbell and Aaron Montgomery. 30 minutes of Q&A. And this is the one time in Erich and Aaron's life that 30 minutes is 30 minutes. Tune in at www.liveosg.com. See past episodes and support the show - thehalf.club. Complete Screen Printing Business Course with Workhorse Products in Phoenix, AZ starting May 21-22, 2022.Complete Screen Printing Business Course with Atlas Screen Supply in Chicago starting August 27-28, 2022.Complete Screen Printing Business Course with Atlas Screen Supply in Chicago starting November 5-6, 2022.Master of Success Inner Circle - The next level for people who are serious about their success. Bi-Weekly Mastermind Groups on top of the industry-leading business training.Aaron's "Small Business Saturdays" #SBS Every Saturday. Check out the Podcast version at SmallBusinessSaturdaysPodcast.comDemystifying Next Level Digitizing Make your machine embroidery bolder, more beautiful, and more valuable to customers while making the digitizing process faster and easier. Online Training from Erich CampbellUnderstanding Emblems Digitizing, Production, Styles, and Sales of Patches. Learn from Erich Campbell about digitizing for emblems including small detail tips, creating your own borders, as well as execution for stitching, and more. Online Training from Erich CampbellThe Take-up with Erich Campbell - Fridays at 2:30 Mountain TimeYour Style Guide Your Style Guide is a critical recipe. When all of the ingredients are combined,

In the end, what separates one garment/product decorator from the rest is your graphics. So the 2 Regular Guys will be hosting a graphics guru this Friday. Craig Mertens with GraphicsFlow will join us to talk about ins and outs of creating graphics for your customers and being efficient with the process.  Brought to you by: Our Success GroupOur regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News Dad Joke: What do you call a zombie who doesn't joke around?Dead serious. Graphics Craig Mertens is the General Manager of GraphicsFlow. GraphicsFlow, formerly known as Digital Art Solutions, is a sister company of Inksoft. Craig has been working in the apparel decoration industry for over 35 years. Prior to co-founding Digital Art Solutions, Craig was a top producing manufacturer's representative in the imprinted sportswear industry. Craig has spent his career developing products and services that assist in managing graphics, optimizing sales, and growing profitable businesses. Craig has a wide range of expertise in graphics and production for screen printing, vinyl graphics, rhinestone multi-decoration, embroidery, applique, digital printing, and laser engraving. Craig is the facilitator of the GraphicsFlow Academy online education program. This free online training program has helped thousands of apparel decorators and personalization businesses maximize their productivity and grow their sales.Terry: Before we start the conversation about graphics, can you give us an update about changes in the ownership structure there?Aaron: What are some of the options a decorator has for creating graphics?Terry: Why are graphics important to the growth of your business? How do graphics impact a business' success?Aaron: What are tools and resources to help me become better?Terry: What are online tools that make it easier for me to collaborate with clients on graphics?Aaron: How can I build my business based on graphics?Terry: From Dot-Tone Dan - Fonts Management programs? What's new, what's best?Aaron: Craig, tell our listeners where to find you.REGULATOR Q's - *Dot-Tone Dan - Fonts Management programs? What's new, what's best?*Kris Howard - Where do you get stock graphics? Facebook Live Video #5Things 5 Ways to Improve the Clarity of Your Marketing or Speaking Message From William Boardman, The Community SpeakerKeep the most important thing, the most important thing. If something takes the spotlight off the most important thing, get rid of it.Your message is more clear if it is well structured. Beginning (get their attention), body (make your case), and ending (summary).Words matter, don't be vague. If people don't understand a fancy word, it is vague in their mind.Examples and analogies can introduce concepts that help people understand. Like the Bikini Principle in #5.Less is more. Also known as the Bikini Principle; long enough to cover the subject, yet short enough to be interesting. Be Part of #5Things If you would like to present your 5 Things, five quick points on any subject whether it be advice or five instructional steps, we would love to hear from you. You can come on the show and present them yourself, or we will share your list with our listeners or even play a recorded video of you sharing 5 things. Whatever is easiest. https://www.2regularguys.com/5things/ 

This week, William Boardman from outside our industry will join the 2 Regular Guys to discuss humans' three basic needs. He'll share insights and stories about focusing on human needs and how that can help us find and retain employees. And maybe even find and keep customers as well.  Brought to you by: Our Success GroupOur regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News S&S Activewear Acquires TSF Sportswear - S&S Activewear has announced the acquisition of TSF Sportswear, a wearables distributor for the Southeast. TSF will operate under the S&S Activewear brand. Through the acquisition, S&S gains greater access to markets in the Southern U.S. At the same time, TSF's customers can select from S&S' brand offerings and benefit from more inventory. (https://www.apparelist.com/2022/04/05/ss-activewear-acquires-tsf-sportswear/)Dad Joke: What do you call a security guard at the Samsung Store? A Guardian of the Galaxy Retaining Employees Aaron: William Boardman bio… No one of consequence, yet no one to trifle with! JKRespiratory therapist, Storyteller, Journeyman Sheetmetal worker, Public speaker, (served in National Guard, Field Artillery unit/ Graduated from the Academy of Radio Broadcasting)Terry: What is the first foundational truth? (We all want to know we are wanted)Aaron: And the second foundational truth? (We all want to know our contribution is valued)Terry: What's the third foundational truth, William? (We all want to be inspired)Aaron: How do we use this information in terms of finding employees, and then keep them?Aaron: Where can people find you and what you do? Facebook Live Video #5Things 5 Reasons to Keep Your Workplace Tidy From someone who works with slobs... Crystal RynnFirst impressions never have a second chance. A neat and orderly workplace instills greater confidence in potential customers and conveys professionalism and attention to detail.Increase productivity of employees. If you have to walk across the building for a piece of tape, or spend time looking for things that weren't put back in their place you are wasting valuable time and energy with no benefit. Every workstation should have the materials needed on hand and they should be put back in their proper place when not in use so there's never a hunt for tools to complete an otherwise quick and simple task.Reduce stress and foster an environment for happier employees. Clean and decluttered spaces tend to feel more relaxing and inspire a “feel good” feeling. You can also get more work done in less time giving greater feelings of accomplishment to employees. With the amount of time spent in the workplace you want to ensure workers are as comfortable as possible in their environment because happy employees are usually productive employees.Minimize hazards and safeguard employee health. In the event of an emergency having obstacles in the hallway can slow down or even prevent employees from leaving the building. Proper air filtration and cleanliness also help reduce sickness and lost workdays.Save money and keep things running smoothly. Untidy environments are distracting and distractions in the workplace can eat up valuable man-hours. Time is money, don't let those little tasks like finding a piece of paper hold you or others back from actual productivity. Be Part of #5Things If you would like to present your 5 Things,

It is the 2 Regular Guys 444th episode which brings us into the first quarter of our 10th season. Where have 10 years gone? Show producer Erich Campbell will be joining Aaron and Terry to talk about our own favorite episodes over the span of 10 years.  And we'll be asking the Regulators to be sharing their favorites as well! Plus we will break down the takeaways from those favorite episodes so you can go implement those into your business right away. 4 takeaways each to honor show 444.  Brought to you by: Our Success GroupOur regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News Terry: Pasadena City College in California is facing backlash after its board of trustees unanimously voted to cancel the school's screen-printing program, the Pasadena Star-News reports. Supporters of the program have called PCC's decision a “crime” against the local community, with some alleging the cancellation was made in violation of the school's bylaws, the article explains. The college, for its part, says there were no improprieties and that the decision was handed down in accordance with established procedures.Aaron: Getting all my ducks in a row for the upcoming SkillsUSA Competition in June in Atlanta. I need volunteers to come to the national competition and be judges in Atlanta this year on June 23rd and 24th. Please reach out to me if you know anyone or are interested. aaron@2regularguys.comAaron: Mutoh Suspends Printer Exports to Russia and Belarus, Mutoh, a manufacturer of wide-format inkjet printers, cutters, and inks, announces it is temporarily suspending all printer exports to Russia and Belarus amid its ongoing war with Ukraine and will not deliver any equipment to these regions. In a statement to its customers, the company says it is deeply concerned about the tragic developments in Ukraine and stands with all the people suffering.Dad Joke: Did you know I joined a support group for people who talk too much?It's called On and On Anon Review of Last 10 Years Aaron: Heading to the way back machine. May 13, 2016 - I Wish Someone Told Me…Where to learn more about this businessThere was no set in stone method for accomplishing the tasks of this businessTerry: Is it cheating to say our first episode? Because that's where this adventure began. Not suggesting anyone go back and listen so I'm not including a link here, but to be honest I didn't know what a podcast was at that point in time. (I do have it online now though… https://www.2regularguys.com/show-number-1/) Aaron: January 2018 for my next one. A great conversation with Brett Bowden titled - Future of Garment Decoration with Brett BowdenHow focusing on a Niche can grow your business faster than being everything to everyone.How Amazon is changing the game of garment decorating. Fast, Quality or Cheap - Pick two.Terry: Theresa Hegel with the former Wearables Magazine and her State of the Decorated Apparel Industry surveys. The last time was February 1, 2019. State of the IndustryAaron: This show I want to talk about is one that makes me a little sad. There are about 6 shows in 2014, that for whatever reason I didn't get saved. I thought I saved them all, but I looked and looked and can't find them. We have Mark Coudray on and he was talking about the change from Garment 2.0 to 3.0 and VC's coming in etc. He must have had a crystal ball, but what is really true,

Jay Busselle will be joining Aaron this week to talk about Apparel Trends for 2022. A special guest on the show will be Adrienne Palmer with Screen Printing Magazine. If you're a garment decorator and you want to peer into the 2022 crystal ball, this is a must-see show!  Brought to you by: Our Success GroupOur regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News GILDAN ANNOUNCES CLOSING OF MEBANE DISTRIBUTION CENTER - In an announcement that was made earlier this month, Gildan Activewear stated its plans to close its Mebane, North Carolina distribution center by June 30th. It's a move that will affect 128 local employees but won't necessarily leave them out of a job. According to a press release shared on The Times News, a WARN Act notice filed with the North Carolina Department of Commerce on Feb. 16th said the distribution center would permanently close by June 30, 2022. That specific facility houses the company's unbranded wholesale activewear apparel.Dad Joke: What noise does a witch's vehicle make?Broom Broom 2022 Apparel Trends Jay: Let's introduce our guests today! I hope this isn't too weird for you Aaron but I'm going to be one of the guests too! Am I breaking the rules? I hope so! But the good news is I invited some friends. Adrienne Palmer is editor-in-chief of Screen Printing and BIG Picture magazines. And Jeremy Picker is Creative Director and Founder at AMB3R Creative. Hey guys - what's going on?Aaron: You are breaking the rules, Jay, but I think we can make an exception. When I think of 2022 Apparel trends I think of Styles, Colors and even decorating techniques. Jay: You nailed it Aaron!! It is all three of those things and even the words that we choose to describe the styles, colors and decoration techniques. I was reminded of this when Vicki Ostrom, Futurist and Trend Analyst at SanMar and founder of Trendependent was sharing her wisdom on an education session for PromoKitchen. She shared a reference that I later looked up which was from Adobe called Creative Trends 2022. In that report, Adobe mentions, “The seriousness of life during the pandemic has taken its toll. Tired of the mundane and familiar, people are more carefree, high-spirited, and joyful as they seek re-connection, escape from boredom, and positivity in the new year.”Aaron: Carefree, joyful and seeking re-connection - those all make sense to me! What other trends are likely to have an impact on apparel Jay?Jay: Being active and getting outside has always been important. Studies have found people report a higher level of vitality, enthusiasm, pleasure, and self esteem, and a lower level of tension, depression and fatigue after they have walked outside! I'm sure that's why research revealed exercising outdoors was the most popular fitness trend in 2021. That takes us to 2 very powerful trends that have carried over into 2022: to be outside AND to be active, walking and more involved in fitness.For specific examples of this, ASI recently released an apparel study (last month). The study is based on data that was analyzed in late 2021 using surveys of nearly 40,000 consumers. That data was presented in a collection of the most popular promo products in the U.S. and identifies which states and regions they're most influential in. Outerwear & Performance wear were number 1 and number 2 in every region!

Don Copeland, a Product Manager with ColDesi will be joining the 2 Regular Guys to talk about commercial DTF Printing. DTF is the buzz of the industry over the past year, and Don will help us understand the differences between commercial printers and the DIY machines that are flooding into the marketplace.  Brought to you by: Our Success GroupOur regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News DOV CHARNEY, FOUNDER AND FORMER AMERICAN APPAREL CEO, FILES FOR BANKRUPTCY  Dov Charney has once again made his way into headlines. The former American Apparel founder and CEO has filed for personal bankruptcy in Los Angeles, along with his latest business venture, a vintage clothing store. According to the Business of Fashion website, Charney was forced into bankruptcy court because he owed $30 million to a New York-based investment firm, Standard General, involved with American Apparel. In the 1990s, Charney built American Apparel into a major retailer based in Los Angeles. The company became publicly traded in 2007, but shortly after, Charney was forced out as the company began losing money. According to various reports at the time, the board ousted Charney in 2014 in light of his inappropriate behavior and constant sexual harassment accusations, among other things.Terry: If any of our listeners attended or exhibited at Graphics Pro Expo last week in Irving, Texas, we'd love to hear any updates you have.Dad Joke: A geometry joke - Everybody loves a good geometry jokeKnow what's under the Bermuda Triangle?A wreck-tangle Commercial DTF Printing Aaron: Don Copeland has been in the decorated apparel and graphics industry for over 30 years. He has been involved in the development and growth of digital products - ranging from DTG to UV to DTF - at ColDesi, Inc. (Tampa, FL) since 2004. Currently, he is Product Manager for digital inkjet products involving these products as well as helping with the development of new and emerging digital technologies.Terry: Let's start by talking about direct-to-film (DTF) printing. Explain to our listeners what it is, and when did it begin?Aaron: How has it impacted the industry so far?Terry: Talk about what you described to us as a DIY DTF printer.Aaron: What are the costs of the prints. Film, ink and powder.Terry: This will not be like the desktop variety of printers. What are the requirements for power, footprint, even getting the printer through the door?Aaron: Don, you were there in the early DTG days. What about white ink issues with these printers?Terry: Talk to us a little about what's required for maintenance. Do you need to print daily?Aaron: We hear some questions out there in the industry about air filtration of the adhesive powder. Is that a concern, and how does Coldesi address it?Terry: Everyone is dealing with supply chain issues. How are things going for you guys?Aaron: Where can people connect with you to learn more? Facebook Live Video #5Things 5 Reasons to Keep up with Continuing Education From Erich Campbell - ErichCampbell.com Improve your existing skills Stay up to date with new techniques, equipment, and materials 'Test out' decoration techniques, roles, or business directions with professional guidance. Increase your confidence. Make connections with like-minded, growth-oriented people. Be Part of #5Things If you would like to present your 5 Things,

Hope Dale and Cristina Schulman will be joining the 2 Regular Guys this Friday to talk about the April "Everything Embroidery Market". Described as the largest event of its kind, this show focuses on the embroidery, sublimation, applique, and vinyl application industry. Tune in to see if this trade show is a must-see for you!  Brought to you by: Our Success GroupOur regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News Mark Cuban Invests in Screen Printing Company - Campus Ink (Urbana, Illinois) announced today the completion of an investment from Mark Cuban, the billionaire entrepreneur and owner of the Dallas Mavericks. In the summer of 2021, Campus Ink seized upon the NCAA's implementation of a name, image, and likeness (NIL) policy – which allows college athletes to monetize and use their NIL for promotional purposes – by building a platform that helps athletes earn money through jersey and custom apparel sales. Cuban said, “While the best names in college sports will get taken care of by endorsements and high profile contracts, there are thousands of other student athletes that need help. Campus Ink's solution is going to change that.”There is a really cool 3 Day Virtual Summit coming up on March 23-25, 2022 - FREE. It is called Mountain Top Motivation and is 3 days of amazing speakers talking about winning mindset, business growth, and success in all areas. AND Aaron has been asked to be one of the 21 speakers at the event. He will present "Conquering Fear and Thriving"   www.osg.link/mtm Dad Joke: Kristin Schneider Thread Designs Inc. - Parental Puns.What do you call a deer with no eyes? No eye deer Everything Embroidery Market Aaron: Introduce Hope Dale and Cristina SchulmanTerry: Tell us first how each of you entered the industry. Aaron: Everything Embroidery Market Show is coming up in Chattanooga April 28-30. Talk to us about how each of you got involved in this event.Aaron: Who should attend? What's your target audience? Terry: What about education? What is lined up for the show?Aaron: Besides these in person events, what else is available from Everything Embroidery Market?Terry: You both also host a podcast. Tell us more about that.Aaron: Where can people connect with you and go to sign up for EEM? Facebook Live Video #5Things Top 5 Things for EEM Attendees From Hope Dale, Everything Embroidery MarketCheck out all the vendors that will be in Chattanooga.Check out the Hotel BlocksFollow all the vendors you want to see on Social Media!Plan and attend the classes.Enjoy yourself! Be Part of #5Things If you would like to present your 5 Things, five quick points on any subject whether it be advice or five instructional steps, we would love to hear from you. You can come on the show and present them yourself, or we will share your list with our listeners or even play a recorded video of you sharing 5 things. Whatever is easiest.Reach out to us at info@2regularguys.com, Contact Us or at our Facebook Page. Other Events The Half - 11:30 AM CST every Friday. Erich Campbell and Aaron Montgomery. 30 minutes of Q&A. And this is the one time in Erich and Aaron's life that 30 minutes is 30 minutes. Tune in at www.liveosg.com. See past episodes and support the show - thehalf.club. Complete Screen Printing Business Course with Atlas Screen Supply in Chicago starting March 5-6, 2022.

This week we welcome a certified Success Principles Trainer, Brian Davis to sit on the same side of the table with our very own Success Principles Trainer, Aaron Montgomery. Terry is going to be interviewing them about their project where they are creating the flight plan for ultimate success. We will discuss the 15 fundamentals and what it takes to be on the right path to success.  Brought to you by: Our Success GroupOur regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News COLDESI JOINS FORCES WITH MESA SUPPLIES - Two names in the commercial embroidery and apparel printing equipment world have announced they're joining forces with Coldesi Inc. acquiring Mesa Supplies. Several decades ago, Mesa Supplies Inc. of Fort Worth, Texas, and ColDesi Inc. of Tampa, Florida, sold embroidery machines as SWF West and SWF East. Both companies renamed and grew over the years, adding direct-to-garment printers, white toner printers, rhinestone transfer machines, and expanding their respective e-commerce stores. Now the two will work together. ColDesi has expanded in recent years with the addition of Pantograms in 2017, Belquette in 2018, and BestBlanks.com in 2020.EDMONTON MAN SETS RECORD FOR MOST T-SHIRTS WORN DURING A HALF MARATHON - Did you know there is a record for most T-shirts worn for a half marathon? There is, and it was recently broken by David Eliuk at Edmonton's Hypothermic Half Marathon on Feb. 20. Eliuk wore 90 T-shirts on his body for the 13.1-mile race, shattering the previous record of 76, according to a report on Canadian Running. And if that wasn't enough, he also laid down a respectable time of 2:37:54, though when it comes to T-shirt wearing records, time does not matter as long as the course is completed.Dad Joke: Why can't a cow understand what you are saying.Because it goes in one ear and out the udder. High Flying Success Terry: The regulators know Aaron, and have been hearing about his journey with the Success Principles, but Brian, can you share your story and how you came to be teamed up with Aaron?Brian: A Set-back is a Setup for a Comeback…How I got my MOJO back. Terry: As Aaron mentioned in the intro you guys are working on a half-day workshop called the FUNdamentals of High Flying Success. Where did this come from? Aaron: Meet in a program called Virtual Skills Bootcamp and are part mastermind group with other VSB Graduates. Back in early December Brian and I and the other 3 Mastermind members did a really cool presentation called Mastering 2022. If people want to check it out they can find it at http://successkeys.cc/ - This to us seemed like a potential next step. Some of the other Mastermind Members are working on their own program as part of the next level certification so it is all really nice synergy and allows us to create and share together.Aaron: Explain FUNdamentalsTerry: Why might a garment or product decorator care about this for their business?Brian: How I do anything is how I do everything….It's an Inside job ;-)Aaron: These principles are the roadmap, or the flight plan when you have an aviation guy like Brian. So while they might seem a bit woo-woo in concept, in practice, these are all the tools you need to be successful. Without having this framework, it doesn't matter how good of a screen printer you are, how great your digitizer is,

Aaron, Erich and Terry are all going to be live in person at the DAX Kansas City show. They will be sharing a recap of the day, talking about their seminars and workshops, and bringing you tips and tricks from the show. All with some adult beverages, so tune in for this lively and fun session. Plenty of questions and answers and you never know what nuggets will be shared.  Brought to you by: Our Success GroupOur regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News Dad Joke: Three conspiracy theorists walk into a barDon't tell me that's a coincidence DAX Show Seminars Since we were all three in classrooms today in KC, we thought it would be fun to talk about some of the questions and comments we get in seminars.On YouTube they say…Probing for information we're not allowed to discussYour question is the perfect lead into my next slideA question that stumps usTotally off the subject questionsSo, tell me the secret to… Facebook Live Video #5Things Five Things - Why Screen Printers Should Use Specialty Ink From Terry Combs, TerryCombs.comIt separates your competition - most just use standard plastisolIt provides new options for your customersShowing what you can do improves your standing in the industryOpens you up to new opportunities for your own businessThe attention to detail required makes you a better decorator Be Part of #5Things If you would like to present your 5 Things, five quick points on any subject whether it be advice or five instructional steps, we would love to hear from you. You can come on the show and present them yourself, or we will share your list with our listeners or even play a recorded video of you sharing 5 things. Whatever is easiest.Reach out to us at info@2regularguys.com, Contact Us or at our Facebook Page. Other Events The Half - 11:30 AM CST every Friday. Erich Campbell and Aaron Montgomery. 30 minutes of Q&A. And this is the one time in Erich and Aaron's life that 30 minutes is 30 minutes. Tune in at www.liveosg.com. See past episodes and support the show - thehalf.club. Complete Screen Printing Business Course with Workhorse Products in Phoenix on February 19-20, 2022.Complete Screen Printing Business Course with Atlas Screen Supply in Chicago starting March 5-6, 2022.Complete Screen Printing Business Course with Atlas Screen Supply in Chicago starting May 21-22, 2022.Complete Screen Printing Business Course with Atlas Screen Supply in Chicago starting August 27-28, 2022.Complete Screen Printing Business Course with Atlas Screen Supply in Chicago starting November 5-6, 2022.Master of Success Inner Circle - The next level for people who are serious about their success. Bi-Weekly Mastermind Groups on top of the industry-leading business training.Aaron's "Small Business Saturdays" #SBS Every Saturday. Check out the Podcast version at SmallBusinessSaturdaysPodcast.comDemystifying Next Level Digitizing Make your machine embroidery bolder, more beautiful, and more valuable to customers while making the digitizing process faster and easier. Online Training from Erich CampbellUnderstanding Emblems Digitizing, Production, Styles, and Sales of Patches. Learn from Erich Campbell digitizing for emblems including small detail tips, creating your own borders, as well as execution for stitching, and more. Online Training from Erich CampbellThe Take-up with Erich Campbell - Friday's...

Welcome to the start of season 10 of 2 Regular Guys! Laurie Donovan will join the 2 Regular Guys this Friday to talk about her journey from a crafting corner in her kitchen to becoming a Sawgrass Product Ambassador and an instructor at Creative Studio Workshops.  You too can take a similar journey with your business.  Brought to you by: Our Success GroupOur regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News GRAPHICS PRO EXPO (GPX) wraps up the expo season with START HERE Academy in Charlotte, N.C., providing valuable start-up resources, information, education, and production methods for apparel decoration, personalization, signage, wide-format printing, and more. START HERE Academy takes place the evening before GRAPHICS PRO EXPO opens on September 15, 4-8 p.m.,  at the Charlotte Convention Center. Registration opens on June 14. During the class, enrollees receive information on popular production methods for apparel decoration, personalization, signs, and digital graphics. This night-school-style conference provides attendees a chance to exchange ideas, explore new products, workshop their challenges, and hear from industry influencers regarding today's craft/maker business market. Food and refreshments are included.Go here for more info: https://graphics-pro-expo.com/start-here-academy/An interesting announcement from JP Hunt with Inksoft. Also, a similar note comes from Bruce Ackerman at Printavo. Blue Star Innovation Partners and PSG have acquired InkSoft and Printavo to invest in accelerating a shared mission of delivering the best platform and technology for the branded merchandise industry. JP says, there will be no significant changes in the short term, and we'll share regular updates and insights with you as this new partnership and journey develops. Read more HEREDad Joke: Did you know I wrote a book on how to fall down the stairs?It's a step by step guide Novice to Educator Aaron: Laurie Donovan began her business, Krafty Korner Gifts, in the corner of her kitchen with a single needle embroidery machine. Within a year she wanted to do more. Laurie said she had been wanting a Sawgrass printer for about 10 years and one night impulsively purchased an SG400. She knew nothing about the printer or sublimation. Fast forward to owning her printer for nearly 2 years and she was signing a contract with Sawgrass to be a product ambassador and teach the Creative studio program. Covid 19 changed the road map on how her journey as a Sawgrass ambassador was supposed to start. She went from planning several different ways to market the workshops to "HEY you start in two weeks and by the way, you are your own marketing department." Aside from the lockdowns, masks, and turmoil during this journey, Laurie says she would not change a thing. Still learning as much as she is teaching, Laurie has found her dream space in this industry.Terry: Laurie, take us back to that small space in the corner of your kitchen. Talk about how you got started from the very beginning.Aaron: And tell us about your business today.Terry: How did you go from a machine owner to a Product Ambassador for Sawgrass.Aaron: What exactly is a Product Ambassador? How many are you?Terry: Talk to us about the Creative Studio Workshops. Who can attend? What will they learn?Aaron: So why Sawgrass? Many of the hobby to business groups are littered w...

Regular listeners know that the 2 Regular Guys have very strong opinions on Niche Markets. This Friday the conversation will be: 1) How to find your own best niche. And 2) new emerging niche markets in our soon-to-be post-Covid world. Terry and Aaron want to share with you our thoughts on how to find a great niche as well as looking towards emerging markets for ideas to find a niche that will be successful for you.  Brought to you by: Our Success GroupOur regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News JOIN THE 2022 SCREEN PRINTING MENTORSHIP PROJECT! After a successful first year, The Mentorship Project is back and looking for new members! Screen Printing magazine is looking for new mentors and mentees to participate in the 2nd annual Mentorship Project. The goal of this six-month program is to help all types of screen printers, from beginners to experts, grow their network and increase their skill set. The program connects two screen printers based on their goals, market, and region. Screen Printing will then facilitate the first meeting with suggested check-in dates and meeting topics for the mentor/mentee. Project members will receive a certificate of participation after the mentorship program is completed. The application form must be completed by March 30. The program is not intended for those who work for OEMs in the industry. Time is running out to sign up for the great seminars and workshops at the upcoming DAX Kansas City Show. Go to daxshow.com (http://www.daxshow.com/index.php?shownumber=58&action=seminars) at the link you see on screen or in the show notes to see all the details. But you have classes from Terry, Erich and I, plus several other amazing trainers like Charlie Tablieb and Katie Wubben. 3 ½ hour workshops like “Digitizing your First Design - Finding your Foundations” from Erich and my content creation workshop “Into Cyberspace: Your NEW On-line Customer Center”. The 80-minute classes like Terry's “Specialty Inks and How to Use Them Properly” or “Why is Getting Started in DTG Printing So Confusing?”. Erich's “Design Editing and Alterations” and the training I'm presenting, called “3 Pricing Strategies to Avoid (And what to do instead...)”. The ability to learn in person is one you don't want to pass up.Dad Joke - From Brian BufkaDid you hear about the cow who said she was tired after giving birth?She was decaffeinated Finding Yours in Emerging Markets Why is it important to find yours?Aaron: It is important to focus on a niche that is right for you more than ever. With the rising costs of online advertising, a massive influx of new businesses online, you MUST have a niche to focus on. It seems like every crafter is suddenly becoming a business (not a bad thing, by the way, brings more exposure), and the market can be hard to reach if you are not speaking to your ideal customer. Suppose you are struggling to grow or meet your goals? The reason for that is trying to be everything to everybody. But what ends up happening is you are nothing to nobody. I saw this from Brendon Burchard on Instagram (Display on screen) This to me is why it is important to have a niche for focus.Terry: Be an expert at what you do. Be an expert at who and where you sell.What is a niche market?Aaron: A niche market is a group of specific potential customers who connect to your message.

Nicky Adamkiewicz will be joining the 2 Regular Guys to talk all things sublimation this week. Known as the Sassy Subber, Nicky is recognized on social media and across the world of sublimation. Join in on Friday with your decorating questions and have a great time with a two-time REGGIE award winner. Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News Dad Joke: From Chris Thomas with Atlas Screen SupplyA man calls his doctor and says, “Doc, you've got to help me. I'm addicted to Twitter.”The doctor says, “Sorry, I don't follow.” The Sassy Subber Aaron: Nicky Adamkiewicz is the Sassy Subber, educator of and cheerleader for sublimation business owners and hobbyists. She is the founder of the Sassy Subber Facebook group, the host of a weekly education broadcast on Facebook and YouTube called “The Sass” and the proprietor of the Sassy Subber Designs Etsy Shop and the Sassy Subber e-commerce site. A fifth-generation crafter, Nicky considers crafting to be part of her DNA. Nicky is also the guiding light behind the “SisterTribes” a union of female Facebook group leaders who have joined together to work for the greater good of the decoration community. The winner of two 2021 Reggie awards, Nicky lives in upstate New York with her husband, adult children and pets.Terry: Nicky, tell us how it all started for you. It started with my dad aka Mr Sassypants (funny short story behind that)Aaron: Before we talk about your more public image, tell us a little bit about your own business.I actually have three businesses outside of The Sass ( my teaching show) I have the www.thesassysubber.com ( my printing services) https://www.etsy.com/shop/TheSassySubber (for my digital designs) and my www.lpbdesigns.com  is my physical business. Terry: What are your favorite items to decorate? And what product makes you groan just a little when a customer brings it up? Ask me about the 40 tumbler club ( I strongly dislike tumblers ). I will talk about my favorites too. Aaron: What's one thing you wish you knew before you got into sublimation? The amount of trial and error that would be in this and how people who teach this make it look easy and perfect.Terry: What would you say is the number one question you get from new sublimators? It's a close race between where did you get that and time, temp and pressure. Aaron: Nicky, why so much focus on education for you? When you work in this business it can seem very lonely no one will share with you the where the who or the why. Like it is some big secret. I wanted to break the walls down. show anyone and everyone they can do this and they are not alone. I show my mistakes, my frustration, and my successes. Being genuine also plays a huge role in that. I am real people, the girl next store, your hype girl, I am the whole package. I refuse to let you quit. Terry: Let's talk trade shows in your future for 2022.Other things I am teaching at my first trade show EEM show in April and at the Applique Getaway in July. Doing Meet and greets at both, Then the Tribe is taking over Vegas in October. Aaron: How about the sister tribe network. What's that about?Other thoughts .. the sister tribe network ( would have brothers but a lot of the groups are run by women) -talk about major vendors but let's not forget about our small vendors ( mom and pop type) Facebook Live Video #5Things

Victor Pena with OmniPrint International will be joining the 2 Regular Guys this Friday. Victor is a focused digital marketer with solid fundamentals and creative strategies for lead creation, development and management. Victor has an incredible story of how he has grown his company and uses his experience in order to help other people succeed through creating a successful brand. Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News 2 Regular Guys Merch Challenge - You can see the post at https://www.facebook.com/2RegularGuys/posts/4648995305195668 Create a design, and send your design to us at info@2regularguys.com by the end of the day on January 31st. We will show you all the designs on the 4th of February, and get a poll going to crown a winner. The winners will become the exclusive provider of 2 Regular Guys Merch for 2022 and will be promoted on the show as such able to sell anything they like and keep all of the profits. (*Terms will apply). Dad Joke: From Chris Thomas with Atlas Screen SupplyA man calls his doctor and says, “Doc, you've got to help me. I'm addicted to Twitter.”The doctor says, “Sorry, I don't follow.” Millionaire Brand and Growth Mindset Aaron: Victor Pena is the Founder and CEO of OmniPrint International. It is a multi-million dollar printer manufacturer and he manages a team of 60-70 people. He is an experienced leader of innovative teams, with a product of the year awards for the last 5 consecutive years. Victor is a focused digital marketer with solid fundamentals and creative strategies for lead creation, development, and management. Victor has an incredible story of how he has grown his company and uses his experience in order to help other people succeed through creating a successful brand.Terry: Let's jump right into this idea of a millionaire brand. What does having a millionaire brand mean and why should people look at their companies in this way.Aaron: Let's talk “mindset” for a moment. That is a majority of what I get to do with my company, Our Success Group, is support people with my Success Principles certification in finding the mindset they need for success. So what is a growth mindset and how can someone cultivate that?Terry: You all are great marketers at your company, and we have seen you sharing your secrets with others. For example your presentation at the 2019 ThreadX event in Scottsdale. What are some of the key marketing tips you can give our listeners, the Regulators, that they can put into action right away?Aaron: Tell us your thoughts on the digital printing space currently and where it is headed? DTG, DTF, print on demand, merch, all seem to be terms that are popular right now. What are your thoughts?Terry: I was in Long Beach last week for the Impressions Expo as were you. With this partial pause in shows over the past two years, I'm curious about what you see as the future of trade shows in the industry. Status quo or some hybrid of shows past and our efforts to reach out to customers during Covid.Aaron: Future projects you'd like to share with us, Victor?Aaron: Victor, where can our listeners find you? Facebook Live Video #5Things 5 Things keeping you from Financial Success From Aaron Montgomery, Our Success GroupSelf Limiting BeliefsHaving One Source of IncomeFinancial UnawarenessDebtNot Asking for Advice

Tanya Doyscher, Kristine Shreve and Ali Banholzer will be joining the 2 Regular Guys on Friday to talk about wearing many hats while running your business. On this quarterly Women in Garment Decorating show, these industry pros will share their perspectives on running their own businesses and dealing with the many tasks required of business owners today. We will cover topics like finding the right priorities, switching between roles, and more. Don't miss your opportunity to learn from 3 rockstar women in the industry. Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News  2 Regular Guys Merch Challenge - You can see the post at https://www.facebook.com/2RegularGuys/posts/4648995305195668 Create a design, and send your design to us at info@2regularguys.com by the end of the day on January 31st. We will show you all the designs on the 4th of February, and get a poll going to crown a winner. The winners will become the exclusive provider of 2 Regular Guys Merch for 2022 and will be promoted on the show as such able to sell anything they like and keep all of the profits. (*Terms will apply). Dad Joke: (Mom Joke Courtesy of Kylene) What did one pencil say to another?You are looking sharp.  Wearing Many Hats Aaron: Let's start with each of you introducing yourself and your business. Let's start with…Aaron: Most of us get into this business because of a favorite activity like creating the artwork or maybe being a marketer. Tell us what your favorite part of your business is, and which part is your least favorite.Aaron: I know all of you wear many hats in your business, but you all also have businesses that are very uniquely you. What are some of the unique challenges you all face with business ownership and your career?Aaron: As you switch from one role to the next in your business, what challenges are you faced with, and what tips do you have to overcome those challenges?Aaron: What are some tips you all can share with other busy business owners out there to maintain balance and still own a successful business?Aaron: Share with us one new and good thing going on in your world and then leave us with how people can connect with you. Facebook Live Video Be Part of #5Things If you would like to present your 5 Things, five quick points on any subject whether it be advice or five instructional steps, we would love to hear from you. You can come on the show and present them yourself, or we will share your list with our listeners or even play a recorded video of you sharing 5 things. Whatever is easiest.Reach out to us at info@2regularguys.com, Contact Us or at our Facebook Page. Other Events 5 Keys of Business Success Growing and Launching - This experience includes over 5 hours of training videos, with 25 specific detailed modules. There are 5 distinct keys with 26 homework assignments to help you take action and put this training to work in your business. You will gain the confidence to grow and launch your business with guardrails to steer you away from catastrophe. Unlock Your Potential Workshop - Monthly 60 Minute workshop to help you remove blocks keeping you from success.The Half - 11:30 AM CST every Friday. Erich Campbell and Aaron Montgomery. 30 minutes of Q&A. And this is the one time in Erich and Aaron's life that 30 minutes is 30 minutes. Tune in at www.liveosg.com.

This week on the 2 Regular Guys podcast, Aaron and Terry will host Austin Caldwell. Austin will share his garment decorating journey, the ups and downs, and how to achieve balance in your work and home life. Tune in for an exciting conversation with one of the up and comers in our industry and own of strangelydim in Valparaiso, IN. Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News Six winners of the fourth annual Screen Printing Rising Stars Awards have been announced. The award is meant to shine a light on emerging talent in the specialty graphics industry. The honorees – all of whom are age 35 or younger – were chosen based on their professional accomplishments, fresh thinking, contributions toward industry advancement, commitment to excellence, and impact on their organizations. They are proven leaders, share an enthusiasm for print, and possess an eagerness to push the boundaries beyond the status quo. Custom Ink makes its second acquisition in the last 3 months, moving into the corporate gifting space. Custom Ink (Fairfax, Virginia), an online provider of custom apparel and accessories, has acquired Printfection (Denver), a swag management platform that allows clients to create and distribute branded items. The financial terms of the deal were not disclosed. This is Custom Ink's second acquisition in the last three months. In November, it acquired Swag.com (New York), a management platform for custom swag and corporate gifting. Read More at https://screenprintingmag.comAll systems are still a go for Long Beach next Friday, and Erich and Terry will be there! https://impressionsexpo.com/longbeach/ Dad Joke: A genie granted me one wish, so I said "I just want to be happy."Now I live in a cottage in the woods with 6 dwarves and work every day in a diamond mine. Mental Health Aaron: Austin Caldwell has nearly evaded screen printing success for over a decade. He's been in more positions in the decorated apparel industry than he can even remember and that gives him a unique perspective. Recovering print life junky, now he's gone full-time starving artist, and has a very restrained approach to work, life, and business. Terry: Tell us about your career in screen printing. How did you get started?Aaron: What made you exit screen printing? Terry: What are you doing now to pay the bills?Let's see if we can dive into more mental health.Aaron: Based on your personal work experience, what advice do you have for decorator shop owners?Terry: Austin, how can our listeners find you? https://www.instagram.com/strangelydimco/ Facebook Live Video Be Part of #5Things If you would like to present your 5 Things, five quick points on any subject whether it be advice or five instructional steps, we would love to hear from you. You can come on the show and present them yourself, or we will share your list with our listeners or even play a recorded video of you sharing 5 things. Whatever is easiest.Reach out to us at info@2regularguys.com, Contact Us or at our Facebook Page. Other Events 5 Keys of Business Success Growing and Launching - This experience includes over 5 hours of training videos, with 25 specific detailed modules. There are 5 distinct keys with 26 homework assignments to help you take action and put this training to work in your business. You will gain the confidence to grow and launch your business with...

Every year Terry and Aaron list the 10 things they would like to see for our industry in the coming year. Plus a look back at what they said 12 months ago, to see if any of those "wish list" items came true. The show starts with a quick chat with the folks from Impressions Expo for an update on the January Long Beach Show. Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News Graphics Pro has a Sublimation Survey out. Take this industry survey and receive the Summary of Findings, plus a chance to win a $100 gift card! S&S Activewear promotes Frank Myers to the president and welcomes Christopher Kodosky as CFO. They announced the strategic promotion of chief financial officer/chief operating officer Frank Myers to the president of the company. S&S also announces the hiring of Christopher Kodosky as CFO, beginning January 2022. Kodosky has served as the CFO and VP of finance for manufacturing and services companies for the past 17 years.A couple of quick SkillsUSA announcements. They are looking for a volunteer who will take on the National Technical Committee Chairman role for the Screen Printing Competition. If you would like to volunteer and be involved in this great program that will help feed our industry the labor and young people needed, please contact Ray Weiss at rweiss@printing.org or Bill Pope at bpope@printing.org. I'm going to be assembling the committee for the Sublimation Competition this month, so if you would like to volunteer to be a part of that, please reach out to me at aaron@2regularguys.com. For the committee, there is not any required travel, but I am looking for people also willing to come to the national competition and be judges in Atlanta this year on June 23rd and 24th. Plus I am looking for companies that would be willing to donate blank substrates to decorate during the competition. We are also going to need heat presses and in-kind donations as well. You will be featured at the event as supporting members which not only build your future customers but put you in front of a lot of schools that will be looking to get new supplies and equipment now. Just reach out to me by email and we can discuss how to make it a win-win for everyone. I think this is a truly unique opportunity.Dad Joke: Why can't drummers come back from retirement?  Because there will be repercussions! 10 Things for 2022 We'll be starting the show today with a quick chat with Jamar Laster, the Content Director for Impressions Magazine, and Russ Turner, the new Show Director for Impressions Expo.Aaron: Welcome back to the show Jamar. And so good to meet you Russ, welcome to the show and the industry.Terry: Russ, as the new show director, let's cut to the chase. Where are we with the Long Beach show? Exhibitors, Attendees, the city of Long BeachAaron: Jamar, talk to us about what's happening back at the Impressions Magazine BoothTerry & Aaron: UNTRUE Rumors we should make sure they cover:The hall is limited to 500 total people - Safer at Home Health Order from City of Long BeachVax card or negative test required - daily test?Are all or most of the vendors on board?Not a rumor but how are seminars being handled? Speakers masked?Aaron: Where should potential attendees watch for updates?https://impressionsexpo.com/longbeach/health-safety/Last Year… 10 Things We'd Like to See in 20211) Terry: I'd like to see maybe som...

Its time for another annual 2 Regular Guys tradition. PLANNING for the new year. 2022 is going to be a great year for the Decorators Community. The challenges that the pandemic and other situations from 2020 and 2021 brought are going to make us stronger. Aaron and Terry are going to break down how they plan for the next year and we are excited to discuss with the #Regulators what the future will hold. It's GO Time! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News Aaron: Not news as much as it is a call for help. I am the new National Technical Committee Chairman for the National Skills USA Graphics Imaging - Sublimation Competition which is being held in Atlanta this year on June 23rd and 24th. If you are involved in the sublimation world, I need people to volunteer to judge, people to donate supplies, equipment, and any support possible. Please reach out to me by email. aaron@2regularguys.com. Anyone can and everyone should help as this is the future of our industry.Dad Joke: Another Christmas joke, this time from Lisa ShawWhy is Santa afraid to be stuck in the chimney?He has Claus-trophobia Planning for 2022 Last Year…Aaron: Check Work/Life Balance - Prioritize Aaron: Are you checking the boxes for you? Aaron: Discover or Refine Your “Why”Terry: Purchasing new equipment, products and supplies in a continued Covid worldTerry: Let's start firing! Customers, that is.Terry: What worked and didn't work during the Covid year?2022Aaron: Have a ProcessJust committing to “planning” is a start, but you need more.What does planning mean for you? Put in on the calendar / make it a sacred appointmentInvolve other stakeholdersMake a repeatable process so you can get better at planning yearly. Terry: Look at the changes your business went through during the 2021 version of the Covid year, and determine which you want to keepSort of a repeat, but last year it was more of a crisis view of what works and what doesn'tSilver lining kind of thinkingLots of reevaluating going on right now about trade shows, etc.Aaron: What are the metrics you will be using to track your progress in 2022Planning is about improving the future before it happensTo manage it you have to have a tracking system / manage what you measureSkip the Vanity Metrics | Social Media Followers, Total Sales, # of CustomersTo be worth measuring it should equal (Consistent * Actionable Tactics = INCREASED Customer Satisfaction)Terry: Equipment purchases in 2022 - Lead times are real and not going awaySome examplesConveyor dryersHeat pressesPlastisol inksAaron: Set clear goals that include how much and by whenYou might have heard “Goal without a Plan is a Wish”, TRUE - Also a goal without a due date is just a dream.Must be able to be understood and able to be confirmed by a 3rd partyAfter setting goals, also include affirmations - Need to focus on what we want and act as it. - Affirmation guide free at https://oursuccessgroup.com/blocks/Also set what I call “Margins” - Basic actions you can take, preferably daily that will help you reach your goal.Example - Goal - Have sold 300 or more of the 5 Keys of Growing and Launching Training Program by June 15, 2022Example - Affirmation - I am grateful my abundance mindset has led to 300 or more growing businesses have invested in the 5 Keys of Growing and Launching Training Program.

It's that time of year again for the 9th time since the inception of 2 Regular Guys. The Decorators Community Industry Awards - the REGGIES! The only industry award that is completely run by the people. You all nominate, you all vote and we just get to facilitate. On this show, we will be announcing the winner from the 10 categories, and hosting as many of them live as we can round up to accept their awards. The REGGIES this year are sponsored by Our Success Group and you can check out their End of the Year Success Sale Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News Dad Joke: Christmas joke!What do reindeer say before they tell a dad joke? This one's gonna sleigh you! 9th Annual REGGIE Awards Note: There is a poll embedded within this post, please visit the site to participate in this post's poll.Note: There is a poll embedded within this post, please visit the site to participate in this post's poll.Note: There is a poll embedded within this post, please visit the site to participate in this post's poll.Note: There is a poll embedded within this post, please visit the site to participate in this post's poll.Note: There is a poll embedded within this post, please visit the site to participate in this post's poll.Note: There is a poll embedded within this post, please visit the site to participate in this post's poll.Note: There is a poll embedded within this post, please visit the site to participate in this post's poll.Note: There is a poll embedded within this post, please visit the site to participate in this post's poll.Note: There is a poll embedded within this post, please visit the site to participate in this post's poll.Note: There is a poll embedded within this post, please visit the site to participate in this post's poll. Facebook Live Video Other Events 5 Keys of Business Success Growing and Launching - This experience includes over 5 hours of training videos, with 25 specific detailed modules. There are 5 distinct keys with 26 homework assignments to help you take action and put this training to work in your business. You will gain the confidence to grow and launch your business with guardrails to steer you away from catastrophe. The Half - 11:30 AM CST every Friday. Erich Campbell and Aaron Montgomery. 30 minutes of Q&A. And this is the one time in Erich and Aaron's life that 30 minutes is 30 minutes. Tune in at www.liveosg.com. See past episodes and support the show - thehalf.club. Complete Screen Printing Business Course with Workhorse Products in Phoenix on October 23-24.Complete Screen Printing Business Course with Atlas Screen Supply in Chicago starting November 6-7.OurSuccessGroup.Com - Success Business Training. Our missing is to provide resources that empower business owners to achieve their idea of success.Club OSG - Live videos and information from After Hours of Tuesday's With Todd and Small Business Saturdays. Plus 10% off at MontCo.biz and FatDadWholesale.comThe Success Tracker - A program from OSG, to get people started on achieving their goals.Master of Success Inner Circle - The next level for people who are serious about their success. Bi-Weekly Mastermind Groups on top of the industry-leading business training.Aaron's "Small Business Saturdays" #SBS Every Saturday. Check out the Podcast version at SmallBusinessSaturdaysPodcast.

(Sponsored by Impressions) This week on the 2 Regular Guys podcast, David Gross from Conde Systems will be talking Sublimation Success. Specifically, Aaron and Terry will be talking to David about his third “The Road to Sublimation Success” focused on sublimation printing on Chromoluxe. Bring your sublimation questions for a true industry expert! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News REGGIE Award Voting will close on December 9th, 2021 at 5 PM Central 2regularguys.com/reggies_vote Impressions Community Service Award Impressions Expo is thankful for YOU! After enduring some of the most unprecedented times in our nation's history, we've heard countless stories of industry suppliers and decorators putting others first. Honoring the spirit of humanitarianism and good works in our communities, Impressions wants to recognize the spirit of giving back! If you know a decorator or supplier that has taken action to give back, nominate them for the Impressions Community Service Award! If you are an embroider and want to learn more about digitizing text, Justin Armenta of the Embroidery Nerds and JA Digitizing has a seminar tomorrow you can sign up for at https://theembroiderynerd.com/text-talk-webinars/ Year-End Success Sale at Our Success Group. Save over 58% on the 5 Keys program and get a set of 3 bonus resources for free worth $150. This offer is only good until the end of the year. Go to www.oursuccessgroup.com/5keys. Dad Joke: What do you call a fish with two knees? A two knee fish. Sublimation Success Aaron: David, for new listeners and folks new to the industry, tell us a little about yourself and Conde. Terry: How many times a day do you explain to someone what you can and cannot do using sublimation? Why do you think that is? Aaron: Along those lines, let's talk about substrates. Terry: Your most recent book talks about Chromoluxe specifically. Let's talk about that. Aaron: This is the third in a series of books on sublimation. Let's talk about the others. Terry: Let's say one of our listeners wants to add sublimation. Where do they start? What tools do they need? Aaron: David, what's the future for sublimation? Terry: Where can people find you, Conde Systems, and learn more? Facebook Live Video #5Things 5 Reasons for Failure From David GrossLack of a great partnerFailure to read instructions/correct issuesPoor equipmentPoor supportUnderpricing Be Part of #5Things If you would like to present your 5 Things, five quick points on any subject whether it be advice or five instructional steps, we would love to hear from you. You can come on the show and present them yourself, or we will share your list with our listeners or even play a recorded video of you sharing 5 things. Whatever is easiest.Reach out to us at info@2regularguys.com, Contact Us or at our Facebook Page. Other Events 5 Keys of Business Success Growing and Launching - This experience includes over 5 hours of training videos, with 25 specific detailed modules. There are 5 distinct keys with 26 homework assignments to help you take action and put this training to work in your business. You will gain the confidence to grow and launch your business with guardrails to steer you away from catastrophe.  The Half - 11:30 AM CST every Friday. Erich Campbell and Aaron Montgomery. 30 minutes of Q&A.

Our last DTF show was so jam-packed with information that we could not answer all the questions from the #Regulators. So we are back with part two on DTF. Direct-to-Film or DTF Printing is the most discussed topic in garment decorating today. We have Todd Downing, a power DTF user, joining Aaron and Terry to talk about how the process works and how you might use it in your own shop. Todd will talk about what is true and what is a myth about this new DTF Printing process. Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News REGGIE Award Voting will close on December 9th, 2021 at 5 PM Central 2regularguys.com/reggies_vote/Ricoh and aeoon Technologies Announce Global DTG Print Partnership - The agreement enables Ricoh to extend its DTG offering into higher productivity market segments. Ricoh Europe announces a global partnership with aeoon Technologies, an Austrian developer of direct-to-garment (DTG) digital print systems. According to the company, the strategic technology partnership enables Ricoh to extend its DTG offering into higher productivity market segments and demonstrate its commitment to the textile market, focusing on improved sustainability and cost-efficiency.Screen Printing magazine is now offering free classifieds on its website, screenprintingmag.com. If you're buying, selling, finding a new hire, or seeking work in the screen printing industry, simply fill out a brief form and attach images if necessary.  Go to screenprintingmag.com/classifiedsGraphics Pro Expo has a full slate of shows scheduled for 2022 and you can check them out at https://graphics-pro-expo.com/. In 2022 their last event of the year will be featuring the Start Here Academy at CHARLOTTE, NC September 16-17, 2022. This will consist of 101-level tutorials and techniques geared towards assisting new businesses and helping established businesses grow and find new profit centers. More details coming, so stay tuned.Dad Joke: Did you hear about the chameleon who couldn't change color?He had a reptile dysfunction DTF Part 2 We welcome back to the show, Todd Downing from Fat Dad Custom Wholesale and Our Success Group. Starting with a simple vinyl decal business in 2007, his business has grown to include eco-solvent printing, HTV, transfers, team sales and DTF transfer printing.  He is also an online community mentor that strives to help others see how to move their businesses forward in a realistic fashion. Questions we didn't get to in the comments section during Part 1 of this show:Aaron: From Josh Hester - Is the powder shaking machine worth it? Anything that can save labor is worth it. The shaker dryer allows you to do other things while the machine takes care of the work. 1 issue I have seen with this is that if there is a problem with the print you might not know until it's too late.Terry: Also from Josh Hester - What is the average cost per print? A lot goes into pricing as my overhead is most likely different than yours and you just can't take all of your supplies multiple by 3 and say that's your price. The printer you are using, who are you buying your supplies from, are you getting a better deal buying in bulk, what rip software you are using, what are your ink settings, and what is your hourly overhead cost are all factors in pricing? Taking in all the factors $1-$3 is a good average per square footAaron: From Gosta -...

We are excited to bring to you the complete nominations for the 2021 REGGIE Awards. This is our 9th annual "peoples choice" style industry awards, and we will be announcing all of the nominees as well as the 5 people that you will be voting for during the month of November. Then we will crown the 2021 REGGIE Winners on  December 10th. This is one of the most important shows we do each year because this is where we get to recognize all of the people who have made a difference in our industry. Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News Veteran's Day was yesterday. Thanks, to all those who have served and sacrificed.Dad Joke: Did you know I have a fear of speed bumps?Yes, but I'm slowly getting over it. 2021 REGGIE Nominees Voting ends 12/9 at 5PM Central90 Nominations - Numbers were down, but we made them actually do the work this year and that is what this is all about. Being a positive part of this industry and recognizing people for their service to the industry. Not just copying and pasting someone into every category or voting for one person.Rule ”You must nominate a company or individual in at least seven of the 10 categories. Nomination forms that have less than 7 categories filled in will be tossed out and not counted.” That equated to 30 out of the 90 being tossed out.Rule - For products, must be out in the last 3 years and not made the voting before. So while we didn't throw out those nominations, there were many nominations for people who clearly are older than 3 years old. I think these new rules have improved the spirit of the awards. Best New Product - This category is for products that have made an impact on our industry in 2021. These products must have been released in the last 3 years and have not made the voting before. (We will do our best to police, but can't verify every product was released in the last 3 years. We will verify that it has not made the voting by reviewing https://www.2regularguys.com/garment-decorating-industry-awards/)DTF Transfers from Fat Dad WholesaleMerrowly by EmbrillianceNeedle Ease by Jerilee MedearisSawgrass SG 10003D PUffPro Tool developed by Justin Armenta-----Brother Scan n CutCorel trainer plug-in softwareCustom cuts using unisub mdfDirect to Film (Digital Wonderprints) Becky Kotzer from BK Custom Designs. Flocks by The Rhinestone WorldFuller Border by Jeff FullerHogg Sublimation 18 ounce HydrobottleHSINK and PaperSublimatable burlap gifts from JDSBest Customer Service (List the Company and Person) - Share a specific company and if there is a person who stands out there, share them too. This company and team member are customer service oriented. These companies have specific policies in place that are customer service-oriented and put their customers first in our industry.Sunfacer MFG - Jerilee MedearisTexmac, Rene RosalesSublimation 101 - Michael Kaminsky*Due to 2 categories per Company Rule, had to remove two name and everyone else had a single nomination. -----Amanda with True Digital ArtistryCCI- Tim FisherClaudia Orso at CondeCONDE - David GrossCorel trainer, Clay BarberaEpilog, their entire sales staff Honestly SpINKingIT Supplies - Katie KochJim Kassing, EmbrillianceMadeira USA - Nancy MiniMavin Peradon - Driven by GraphicsSynergy 17 - Joseph TovarVitor DigitizingWilcom America- James TimmonsWingler & CompanySanMarThe Sassy Subber - Nicky A...

(Sponsored by PRINTING United) This week on the 2 Regular Guys Podcast Aaron and Terry will talk about starting a decorating business. On this show, we won't be talking about the view from the 10,000-foot concept level. We'll be talking about the nuts and bolts of what to do now... today... to get your business started. Getting your state Tax ID, buying business cards, determining the space you need, buying or leasing equipment, and more! This show is about “where to go from here,” in starting a new decorating business. Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News REGGIE Award nomination reminder… https://2regularguys.com/reggies You have until November 11th at 5 PM Central TimeS&S Activewear acquires TSC Apparel S&S Activewear (S&S) has announced it has signed a definitive agreement to acquire competitor TSC Apparel (TSC), marking S&S' fourth acquisition since 2010. Founded in 1976, TSC has grown from a regional T-shirt supplier into a national distributor of blank apparel and accessories, serving over 30,000 customers. Today, S&S says its products can reach 99% of the U.S. within two days and 44 states in one day. According to S&S, joining forces with TSC will allow it to bring a larger depth of inventory and an expanded product offering to the marketplace. The Virtual Applique Getaway is coming up from the 12th to the 14th of November. There is a great lineup of educators, including, Kristine Shreve. Lisa Shaw, Sheila Ryan, Jeff Fuller, and many more. Aaron has a session on Finding Your Niche and the price for all this education is $25. www.2regularguys.com/ag You will be able to view all of the education on into 2022, so sign up and then you can watch what you can and also want again over the holiday breaks.Dad Joke: What do you call a beehive without an exit? Unbelievable. (Un-bee-leave-able) Starting a Business Aaron: Terry I'm excited about today. As you know I love working with small businesses. I have found when working with small business owners they are so mired in the details that they forget the big picture. So I have made it my mission to preach the fundamentals and the grand vision so they have a foundation that can withstand setbacks. Because of that, you might notice that I'm spending a lot of time in the success principles, finding your why, setting goals, business planning, and more. Most small businesses actually have the tools to handle the details, but their lack of foundation makes them uncertain so the tiniest details freeze them and share resources to gain confidence and take action.But with all that said if we can also give them the more nuts and bolts type tips, I believe we can also help our industry grow. So if you are an experienced business owner, we would love your feedback on what you suggest, and also you might be able to take a tip of today that maybe you missed or need to go back and revisit. If you are new, get your yellow legal pad out!But Terry, I'm going to ask you a favor. You have to keep me on target, and out of the clouds as I can already see where I will get off track. Some of these items and questions I'm already thinking about how having a marketing plan, a clear mission, and brand identity is the answer, but I know I can do this. You are in charge. Where should we start?Terry: Let's start with the nuts and bolts of answering “What kind of business do...

Direct-to-Film or DTF Printing is the most discussed topic in garment decorating today. Thanks to a suggestion from a listener, Josh Hester we decided it was time to talk about it on 2 Regular Guys. We got Todd Downing, a power DTF user, to join Aaron and Terry to talk about how the process works and how you might use it in your own shop. Todd will talk about what is true and what is a myth about this new DTF Printing process. Expect a fun and information-packed episode this week on the 2 Regular Guys podcast! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News REGGIE Award nomination reminder… https://2regularguys.com/reggies (About 60 nominations so far. Have until November 11th at 5 PM Central Time)Graphics Pro Expo Charlotte kicks off today and is the last of the in person live events for our industry we are aware of. Come see new products, learn new techniques, meet industry experts, connect with suppliers and network with peers at GRAPHICS PRO EXPO. Dad Joke: What do you call a naughty lamb dressed up as a skeleton for Halloween?Baaad to the bone The Creative Process Aaron: We welcome to the show, Todd Downing from Fat Dad Custom Wholesale and Our Success Group. Starting with a simple vinyl decal business in 2007, his business has grown to include eco solvent printing, HTV, transfers, team sales and DTF transfer printing.  He is also an online community mentor that strives to help others see how to move their businesses forward in a realistic fashion. Welcome to the Show!Terry: Start us off by telling us about your journey into DTF printing. When did it start and what has that process been like?TODD: In the summer of 2020 I started hearing about this “new” technology where people were printing full color transfers in house with converted printers. After a few months of researching, I found a US company that I was happy with and placed an order for a printer and supplies. It took a good 3 months and over 1k in supplies to learn how each step of the process worked and feel comfortable and confident in the final product. Aaron: So when you got started, what was the thing that stands out that was way different than you expected it to be? The biggest surprise. TODD: That's a hard question as I had spent months researching everything I could about the process and printer but color matching is always fun to do as not all profiles are created equal. I did find out fairly quickly that if not in constant use you are going to have issues fast.Terry: So for anyone unfamiliar with DTF, what is the process to create a DTF transfer?TODD: The short story, you print on a film, let the ink set up, add an adhesive powder, cure, and now you have a ready-to-press transfer.I use Epson P600's to print on a film and we cure using a manual method which if you are not using an enclosed area like a sand blasting cabinet you are going to get the adhesive powder everywhere. For curing you have a few options like heat press, oven, and even a tunnel dryer.There are 2 types of film that you are able to print on a cold peel and a hot peel. I wouldn't say one is better than the other and this is more of a personal preference. These transfers can adhere to cottons, poly, blends, and more. We did a test a few weeks ago on Tuesday With Todd and we were able to press to wood and paper with no issues at all.