Podcasts about CorelDRAW

Vector graphics editor developed and marketed by Corel Corporation of Ottawa, Canada

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Best podcasts about CorelDRAW

Latest podcast episodes about CorelDRAW

My Heart Is On Fire by Doug Apple - a short Christian devotional to open the Scriptures and make your heart burn within you!

Read the blog here: http://dougapple.blogspot.com/ +++++++ I’m Doug Apple...and my heart is on fire. (Luke 24:32) “I’ve spent a good portion of my life disappointed with God.” That’s what he said, and it got me thinking. Am I disappointed with God? Have I been disappointed with God? Was I ever disappointed with God? I can’t think of a time when I was ever disappointed with God. Oh sure, there have been a thousand times when things didn’t go the way I wanted them to go, but that didn’t make me disappointed with God. Why not? I guess it is because I always just figured that if things didn’t go the way I expected, it’s because I didn’t really know how things are supposed to work. For example, there was the time as a baby Christian when I concluded that I didn’t have to lock up my bicycle anymore because God was going to protect me from theft. Then I came home one day and found that my bicycle was gone! Of course, I was disappointed, but I wasn’t disappointed with God. I was just disappointed with the situation. I thought things worked in a way that they actually don’t work. I just recalibrated my thinking and moved forward in my walk with God. A more serious example is when I was a Christian radio DJ, on the air daily, playing Christian music and ministry live on the radio, taking requests, talking to people, encouraging people in the faith, etc. I also had a wife at home, and an increasing number of mouths to feed. And being a little Christian radio DJ is not a great way to provide for a big family. There’s an old joke in the radio industry: what do a DJ and a large pizza have in common? They can aaaaaaalmost feed a family of four. I was praying things like, “God, I believe You have called me to this radio station, and yet I’m not making enough money. I thought You were going to provide for my needs as I do Your will.” Meanwhile, the owner of the station wanted me to get into advertising sales to help support both the station and myself. But I didn’t want to. I wanted to focus on the on-air ministry as a live DJ. Yes, that led to some frustrating days where I was expecting God to provide more money, meanwhile I was turning down my boss’s encouragement to get into sales. Then I finally realized, “Well, I guess this isn’t how this is going to work. God isn’t going to suddenly drop in money from heaven. But meanwhile, I do have this opportunity.” So in the summer of 1992, with our fourth child on the way, I went off the air as a live DJ and began working in sales. And that turned out to be a positive change in every way, for that whole ministry as well as for my family. Disappointment with God never took root in me. I just figured, hey, that’s not how this works. Let’s move on. And I would say, yes, God provided. I saw it over and over. But He provided through open doors and opportunities that came our way over and over and over again, thank You, God! Have you ever been learning something new, and it was frustrating, and at times you wanted to quit? I remember when I was first learning graphic design, using a computer program called CorelDraw. I didn’t go to school for this. I was already raising my own family, but the opportunity came. I suddenly found myself editing a small newspaper, and I didn’t know what I was doing! I was sitting at Kinko’s in Carbondale, Illinois late one night, because they had a computer with CorelDraw on it, and I had to get this newspaper edited before the deadline. There was a certain ad that I needed to change, but I couldn’t change it. Every time I clicked it, the whole thing highlighted and moved, but I couldn’t click just the text to change it. I was going out of my mind! It was late at night. There was no Google to ask. The Kinko’s worker didn’t know anything about it. Back then you couldn’t even right click for a context menu. Plus I was so tired by then. Finally. FINALLY I realized that the text inside the ad had been GROUPED TOGETHER. I had never heard of things being grouped together. I didn’t know you could group things together. Did I become disappointed with the CorelDraw corporation? No. I was just frustrated because I didn’t know how it was supposed to work. And I think that is how people end up feeling disappointed with God. It’s not that God is disappointing. It’s that we don’t know how it’s supposed to work, so we burden our relationship with God with all these expectations, and then when our expectations aren’t met, we feel disappointed with God. Some people walk away from God altogether for this. What if I would have walked away from graphic design just because I didn’t know about grouping? That would have been dumb, right? When things don’t work the way we expect, we don’t quit. We figure out how they are supposed to work! The same is true in our walk with God. Of course it’s hard to figure out. Isaiah 55:8-9 says, “For My thoughts are not your thoughts, Nor are your ways My ways,” says the Lord. “For as the heavens are higher than the earth, So are My ways higher than your ways, And My thoughts than your thoughts.” Romans 11:33 says, “Oh, the depth of the riches both of the wisdom and knowledge of God! How unsearchable are His judgments and His ways past finding out!” In Job 11 it says, “Can you search out the deep things of God? Can you find out the limits of the Almighty? They are higher than heaven…their measure is longer than the earth and broader than the sea.” Psalm 147 says God’s understanding is infinite! If we don’t even know how everything works in our favorite computer app, what makes us think we understand the workings of the infinite God? There’s no room for disappointment. We don’t get disappointed. We just realize, “Hey, I guess that’s not how this thing works. God, please teach me and show me and lead me. Your ways are higher than my ways, so I put my faith and hope and trust in You. Please help me to hear and to follow You every step of the way for the rest of my days…in Jesus’ name…” Amen. May God bless you today. I’m Doug Apple.

The Small Business Big Marketing Podcast with Timbo Reid
Inside the Canva Empire: The $25.5B Vision of a 19-Year-Old Melanie Perkins | 652

The Small Business Big Marketing Podcast with Timbo Reid

Play Episode Listen Later Sep 25, 2023 56:11


Canva's Melanie Perkins. From her parent's lounge room in 2013, 32 year old Melanie Perkins invented Canva; an online design tool with a mission to empower everyone in the world to design anything and publish anywhere. In 2023, Canva has just been valued at 25.5 billion dollars! It's a rags to riches episode 652 of The (14 year-old, award-winning) Small Business Big Marketing podcast. A little more about Canva founder Melanie Perkins ... In 2006, Melanie Perkins was a troubled 19 year-old teenager. Not by the usual stuff that troubles most people of that age. Oh no … something much more serious. Melanie was troubled by the fact that desktop publishing software (like Adobe, CorelDraw and Photoshop) was complicated and hard to use. So, like any smart, young entrepreneur, she came up with a simple, elegant solution … starting small by launching a business making high school yearbook design easy. It was a huge success, and following an unexpected meeting with a venture capitalist, she found herself able to pursue her original idea and the chance to take on the software industry giants of the desktop publishing world. Fast forward to 2023, and Melanie's online design platform Canva, has recently been valued at $25.5B, she employs over 2,500 staff who have no working hours or dress code, Canva has over 135 million active users … and here's the interesting bit … Melanie thinks she's only just scratched the surface of what's possible. This interview is from 2019 when I caught up with her in Canva's new inner-Sydney 7-story office which resembles something more of an oversized cubby house for millenials, complete with a very cool rooftop garden, full commercial kitchen pumping out two home-cooked meals a day, a very funky, well-stocked bar, and all types of meeting booths and rooms and pods full of young folk getting stuff done. I started off by asking Melanie what it feels like to be the founder of a company that (at the time) was valued at a tiny $3B? Oh, and here's the transcript of my interview with Melanie Perkins of Canva.   Businesses that make this podcast possible StudioHawk - No generalists, just a damn good SEO agency (award-winning actually!).   Patreon - Join Timbo's Business Owner Membership and take control of your marketing.   Book Tim Reid - Keynote or conference emceeing.   As always, thanks for your support. May your marketing be the best marketing. Timbo ReidSee omnystudio.com/listener for privacy information.

The CEO Sessions
Why "Fake it Till You Make" Fails Leaders - CMO, Michelle Chiantera of Alludo

The CEO Sessions

Play Episode Listen Later Jul 17, 2023 34:02


One question revealed her leadership style.It weakens your impact when you “perform” or “fake it til you make it” as a leader. Even if you've pulled it off for a while, it eventually catches up with you and decreases your motivation leading to burnout. Your career is a life-long journey and it's vital to play the long game!Michelle Chiantera is Chief Marketing Officer at Alludo and shares the inspiring moment she discoverd her authentic leadership style and the insightful question she asked that helped her accelerate her career to the executive ranks.Alludo is a global technology company with 2.5 million customers based in Ottawa, ON that includes Parallels®, CorelDRAW®, MindManager®, and WinZip®. Michelle has had a 25-year career and also served as a senior leader at CISCO and serves on the board of Building Minds in South Sudan (BMISS) and as the Fundraising Chair (June 2020-present). As part of the BMISS work, Michelle funds a woman-owned business in the village of Mayen-Abun in Twic State, South Sudan. Through hard work and the BMISS investment, Michelle is incredibly proud that the business owner was able to send her first child to a university in Egypt.LinkedIn Profile https://www.linkedin.com/in/michellechiantera/Company Link: https://www.alludo.com/en/What You'll Discover in this Episode:What happened when she funded a woman-owned business in South Sudan.Tribal Beer?What reveals your personal leadership style.The mantra that's guided her career.What it's like being the first person in your family to go to college.When losing her dream job because of her biggest opportunity.The mistake people make when asking for help.-----Connect with the Host, #1 bestselling author Ben FanningSpeaking and Training inquiresSubscribe to my Youtube channelLinkedInInstagramTwitter

Very Expensive Maps
Grant Preller: “It started as a fun project and has turned into something I would definitely call a vocation.”

Very Expensive Maps

Play Episode Listen Later Jun 12, 2023 41:26


Margaret River cartographer and surfer Grant Preller on catching waves down the Iberian coast in a 1980 VW bus, spending five years on foot marking promising breaks along 50 miles of Australian coastline, relating local history with maps, the plan to map ‘til “the end of [his] days,” and using Google Earth, 1890s coastline maps, 1:50k topos, the local library, an A0 sheet of paper, a pencil and CorelDraw to create an 8-foot map that shows you where to catch a sick barrel

The History of Computing
Adobe: From Pueblos to Fonts and Graphics to Marketing

The History of Computing

Play Episode Listen Later Apr 16, 2023 22:02


The Mogollon culture was an indigenous culture in the Western United States and Mexico that ranged from New Mexico and Arizona to Sonora, Mexico and out to Texas. They flourished from around 200 CE until the Spanish showed up and claimed their lands. The cultures that pre-existed them date back thousands more years, although archaeology has yet to pinpoint exactly how those evolved. Like many early cultures, they farmed and foraged. As they farmed more, their homes become more permanent and around 800 CE they began to create more durable homes that helped protect them from wild swings in the climate. We call those homes adobes today and the people who lived in those peublos and irrigated water, often moving higher into mountains, we call the Peubloans - or Pueblo Peoples. Adobe homes are similar to those found in ancient cultures in what we call Turkey today. It's an independent evolution. Adobe Creek was once called Arroyo de las Yeguas by the monks from Mission Santa Clara and then renamed to San Antonio Creek by a soldier Juan Prado Mesa when the land around it was given to him by the governor of Alto California at the time, Juan Bautista Alvarado. That's the same Alvarado as the street if you live in the area. The creek runs for over 14 miles north from the Black Mountain and through Palo Alto, California. The ranchers built their adobes close to the creeks. American settlers led the Bear Flag Revolt in 1846, and took over the garrison of Sonoma, establishing the California Republic - which covered much of the lands of the Peubloans. There were only 33 of them at first, but after John Fremont (yes, he of whom that street is named after as well) encouraged the Americans, they raised an army of over 100 men and Fremont helped them march on Sutter's fort, now with the flag of the United States, thanks to Joseph Revere of the US Navy (yes, another street in San Francisco bears his name).  James Polk had pushed to expand the United States. Manfiest Destiny. Remember The Alamo. Etc. The fort at Monterey fell, the army marched south. Admiral Sloat got involved. They named a street after him. General Castro surrendered - he got a district named after him. Commodore Stockton announced the US had taken all of Calfironia soon after that. Manifest destiny was nearly complete. He's now basically the patron saint of a city, even if few there know who he was. The forts along the El Camino Real that linked the 21 Spanish Missions, a 600-mile road once walked by their proverbial father, Junípero Serra following the Portolá expedition of 1769, fell. Stockton took each, moving into Los Angeles, then San Diego. Practically all of Alto California fell with few shots. This was nothing like the battles for the independence of Texas, like when Santa Anna reclaimed the Alamo Mission.  Meanwhile, the waters of Adobe Creek continued to flow. The creek was renamed in the 1850s after Mesa built an adobe on the site. Adobe Creek it was. Over the next 100 years, the area evolved into a paradise with groves of trees and then groves of technology companies. The story of one begins a little beyond the borders of California.  Utah was initialy explored by Francisco Vázquez de Coronado in 1540 and settled by Europeans in search of furs and others who colonized the desert, including those who established the Church of Jesus Christ of Latter-day Saints, or the Mormons - who settled there in 1847, just after the Bear Flag Revolt. The United States officially settled for the territory in 1848 and Utah became a territory and after a number of map changes wher ethe territory got smaller, was finally made a state in 1896. The University of Utah had been founded all the way back in 1850, though - and re-established in the 1860s.  100 years later, the University of Utah was a hotbed of engineers who pioneered a number of graphical advancements in computing. John Warnock went to grad school there and then went on to co-found Adobe and help bring us PostScript. Historically, PS, or Postscript was a message to be placed at the end of a letter, following the signature of the author. The PostScript language was a language to describe a page of text computationally. It was created by Adobe when Warnock, Doug Brotz, Charles Geschke, Bill Paxton (who worked on the Mother of All Demos with Doug Englebart during the development of Online System, or NLS in the late 70s and then at Xerox PARC), and Ed Taft. Warnock invented the Warnock algorithm while working on his PhD and went to work at Evans & Sutherland with Ivan Sutherland who effectively created the field of computer graphics. Geschke got his PhD at Carnegie Melon in the early 1970s and then went of to Xerox PARC. They worked with Paxton at PARC and before long, these PhDs and mathematicians had worked out the algorithms and then the languages to display images on computers while working on InterPress graphics at Xerox and Gerschke left Xerox and started Adobe. Warnock joined them and they went to market with Interpress as PostScript, which became a foundation for the Apple LaswerWriter to print graphics.  Not only that, PostScript could be used to define typefaces programmatically and later to display any old image.    Those technologies became the foundation for the desktop publishing industry. Apple released the 1984 Mac and other vendors brought in PostScript to describe graphics in their proprietary fashion and by 1991 they released PostScript Level 2 and then PostScript 3 in 1997. Other vendors made their own or furthered standards in their own ways and Adobe could have faded off into the history books of computing. But Adobe didn't create one product, they created an industry and the company they created to support that young industry created more products in that mission.  Steve Jobs tried to buy Adobe before that first Mac as released, for $5,000,000. But Warnock and Geschke had a vision for an industry in mind. They had a lot of ideas but development was fairly capital intensive, as were go to market strategies. So they went public on the NASDAQ in 1986. They expanded their PostScript distribution and sold it to companies like Texas Instruments for their laser printer, and other companies who made IBM-compatible companies. They got up to $16 million in sales that year. Warnock's wife was a graphic designer. This is where we see a diversity of ideas help us think about more than math. He saw how she worked and could see a world where Ivan Sutherland's Sketchpad was much more given how far CPUs had come since the TX-0 days at MIT. So Adobe built and released Illustrator in 1987. By 1988 they broke even on sales and it raked in $19 million in revenue. Sales were strong in the universities but PostScript was still the hot product, selling to printer companies, typesetters, and other places were Adobe signed license agreements.  At this point, we see where the math, cartesian coordinates, drawn by geometric algorithms put pixels where they should be. But while this was far more efficient than just drawing a dot in a coordinate for larger images, drawing a dot in a pixel location was still the easier technology to understand.  They created Adobe Screenline in 1989 and Collectors Edition to create patterns. They listened to graphic designers and built what they heard humans wanted. Photoshop Nearly every graphic designer raves about Adobe Photoshop. That's because Photoshop is the best selling graphics editorial tool that has matured far beyond most other traditional solutions and now has thousands of features that allow users to manipulate images in practically any way they want.  Adobe Illustrator was created in 1987 and quickly became the de facto standard in vector-based graphics. Photoshop began life in 1987 as well, when Thomas and John Knoll, wanted to build a simpler tool to create graphics on a computer. Rather than vector graphics they created a raster graphical editor.  They made a deal with Barneyscan, a well-known scanner company that managed to distribute over two hundred copies of Photoshop with their scanners and Photoshop became a hit as it was the first editing software people heard about. Vector images are typically generated with Cartesian coordinates based on geometric formulas and so scale out more easily. Raster images are comprised of a grid of dots, or pixels, and can be more realistic.  Great products are rewarded with competitions. CorelDRAW was created in 1989 when Michael Bouillon and Pat Beirne built a tool to create vector illustrations. The sales got slim after other competitors entered the market and the Knoll brothers got in touch with Adobe and licensed the product through them. The software was then launched as Adobe Photoshop 1 in 1990. They released Photoshop 2 in 1991. By now they had support for paths, and given that Adobe also made Illustrator, EPS and CMYK rasterization, still a feature in Photoshop.  They launched Adobe Photoshop 2.5 in 1993, the first version that could be installed on Windows. This version came with a toolbar for filters and 16-bit channel support. Photoshop 3 came in 1994 and Thomas Knoll created what was probably one of the most important features added, and one that's become a standard in graphical applications since, layers. Now a designer could create a few layers that each had their own elements and hide layers or make layers more transparent. These could separate the subject from the background and led to entire new capabilities, like an almost faux 3 dimensional appearance of graphics..  Then version four in 1996 and this was one of the more widely distributed versions and very stable. They added automation and this was later considered part of becoming a platform - open up a scripting language or subset of a language so others built tools that integrated with or sat on top of those of a product, thus locking people into using products once they automated tasks to increase human efficiency.  Adobe Photoshop 5.0 added editable type, or rasterized text. Keep in mind that Adobe owned technology like PostScript and so could bring technology from Illustrator to Photoshop or vice versa, and integrate with other products - like export to PDF by then. They also added a number of undo options, a magnetic lasso, improved color management and it was now a great tool for more advanced designers. Then in 5.5 they added a save for web feature in a sign of the times. They could created vector shapes and continued to improve the user interface. Adobe 5 was also a big jump in complexity. Layers were easy enough to understand, but Photoshop was meant to be a subset of Illustrator features and had become far more than that. So in 2001 they released Photoshop Elements. By now they had a large portfolio of products and Elements was meant to appeal to the original customer base - the ones who were beginners and maybe not professional designers. By now, some people spent 40 or more hours a day in tools like Photoshop and Illustrator.  Adobe Today Adobe had released PostScript, Illustrator, and Photoshop. But they have one of the most substantial portfolios of products of any company. They also released Premiere in 1991 to get into video editing. They acquired Aldus Corporation to get into more publishing workflows with PageMaker. They used that acquisition to get into motion graphics with After Effects. They acquired dozens of companies and released their products as well. Adobe also released the PDF format do describe full pages of information (or files that spread across multiple pages) in 1993 and Adobe Acrobat to use those. Acrobat became the de facto standard for page distribution so people didn't have to download fonts to render pages properly. They dabbled in audio editing when they acquired Cool Edit Pro from Syntrillium Software and so now sell Adobe Audition.  Adobe's biggest acquisition was Macromedia in 2005. Here, they added a dozen new products to the portfolio, which included Flash, Fireworks, WYSYWIG web editor Dreamweaver, ColdFusion, Flex, and Breeze, which is now called Adobe Connect. By now, they'd also created what we call Creative Suite, which are packages of applications that could be used for given tasks. Creative Suite also signaled a transition into a software as a service, or SaaS mindset. Now customers could pay a monthly fee for a user license rather than buy large software packages each time a new version was released. Adobe had always been a company who made products to create graphics. They expanded into online marketing and web analytics when they bought Omniture in 2009 for $1.8 billion. These products are now normalized into the naming convention used for the rest as Adobe Marketing Cloud. Flash fell by the wayside and so the next wave of acquisitions were for more mobile-oriented products. This began with Day Software and then Nitobi in 2011. And they furthered their Marketing Cloud support with an acquisition of one of the larger competitors when they acquired Marketo in 2018 and acquiring Workfront in 2020.  Given how many people started working from home, they also extended their offerings into pure-cloud video tooling with an acquisition of Frame.io in 2021. And here we see a company started by a bunch of true computer sciencists from academia in the early days of the personal computer that has become far more. They could have been rolled into Apple but had a vision of a creative suite of products that could be used to make the world a prettier place. Creative Suite then Creative Cloud shows a move of the same tools into a more online delivery model. Other companies come along to do similar tasks, like infinite digital whiteboard Miro - so they have to innovate to stay marketable. They have to continue to increase sales so they expand into other markets like the most adjacent Marketing Cloud.  At 22,500+ employees and with well over $12 billion in revenues, they have a lot of families dependent on maintaining that growth rate. And so the company becomes more than the culmination of their software. They become more than graphic design, web design, video editing, animation, and visual effects. Because in software, if revenues don't grow at a rate greater than 10 percent per year, the company simply isn't outgrowing the size of the market and likely won't be able to justify stock prices at an inflated earnings to price ratio that shows explosive growth. And yet once a company saturates sales in a given market they have shareholders to justify their existence to. Adobe has survived many an economic downturn and boom time with smart, measured growth and is likely to continue doing so for a long time to come.

Der ichbindochnichthierumbeliebtzusein.com PodCast - Technik, Gadgets, Meinungen und aktuelle Themen, die das Netz und die We
#247 Affinity - der "günstige" Weg für Bildbearbeitung, Desktop Publishing und Vektordesign

Der ichbindochnichthierumbeliebtzusein.com PodCast - Technik, Gadgets, Meinungen und aktuelle Themen, die das Netz und die We

Play Episode Listen Later Jan 31, 2023 23:48


247 Affinity - der "günstige" Weg für Bildbearbeitung, Desktop Publishing und VektordesignIch habe vor langer Zeit einige Jahre für Adobe gearbeitet, somit stellte mich die neueste Version von Photoshop oder auch Acrobat nie vor ein Problem. Aber nach dieser Zeit habe ich nicht jede Lizenz weitergepflegt, sodass eines Tages der Tag der Wahrheit kam: bezahlen, Alternative oder einfach lassen. Bezahlen nervt mich als Privatperson, seitdem Adobe Milliarden über teure Abomodelle absaugt. Lassen, klar, kein Ding - aber würde ich das hier schreiben, wenn ich es gelassen hätte? Nur gut, dass gerade vom Liebling Photoshop die "kleine Bruder"-Version wieder ausgegraben wurde und somit bezahlbar blieb. Aber was, wenn ich mein CorelDraw nicht mehr zahlen möchte? Oder ich doch plötzlich wieder mehr Desktop Publishing in mein Leben bringen will - und schon ist der Funktionsumfang von Photoshop Elements zu wenig! Generell gefragt: Geht das für Privat, Verein oder Einzelunternehmer überhaupt zu Kosten, die nicht erst wieder über Monate hinweg verdient werden wollen? Oder nur mit so viel Einschränkung in der jeweiligen Software, dass es auch keinen Spaß macht? Kurz gesagt: Es geht und es muss auch kein Vermögen sein. Das Zauberwort ist Affinity! Affinity Photo - preiswerte Alternative zur Bildbearbeitung, die sich nicht hinter großen Konkurrenten verstecken muss / Bild/Quelle: ibdnhubzs.de Photoshop sagt, so meine Erfahrung, mehr oder weniger jedem etwas. Und, sofern derjenige nicht selbstständiger Designer oder Fotograf ist, geht sofort das - zu Recht! - Wehklagen über das Abo- und Preismodell von Adobe einher. Meine erste Photoshop-Lizenz war für Version 2.5, in der Box von meinem damaligen Scanner. Allerdings kann ich mich noch an Zeiten erinnern, da hat eine "volle", also kein Update oder Upgrade, Photoshop-Lizenz knapp 1.500 Mark gekostet - mit voller Update-Power über die Jahre. Mit den Euros waren es dann später um die 1.200 €. Dann kam die Creative Suite, die mehrere Software-Produkte in eine Box gepackt hat und schon stand mindestens eine Zwei ganz vorn. Und heute? Heute gibt es Abos der sogenannten Creative Cloud. Und hier liegt Photoshop im Abo bei einem monatlichen Preis von 24 €, also unter 300 € pro Jahr - und das immer in neuester Version, mit allen Funktionen. Dafür, dass man immer die aktuelle Version bekommt, hört sich das preislich sicherlich nicht schlecht an. Aber... es kostet eben Monat für Monat, ob man es nun nutzt, benötigt oder eben Geld damit verdient. Und wenn du inzwischen mehr als Photoshop benötigst? Dann steigt der Preis, ein Acrobat obendrauf sind im Monat gut 24 €, und als Designer hast du meist noch InDesign und Illustrator auf der Platte, weitere zweimal 24 €. Also, 4x24 €/Monat, somit knapp 96 € im Monat oder 1.152 € im Jahr. Gut, das bekommst du günstiger, wenn du für etwas über 62 € gleich alles von Adobe aus einem Segment, also Druck oder Video, im Monat abonnierst, dann landest du bei um die 745 € im Jahr. Allerdings sind Abomodelle wie ein Casino: Es gewinnt immer nur die Bank! Entweder bindest du dich für ein Jahr - oder du lässt es. Und dann sind aber auch alle bisher genutzten Lizenzen weg und die zurückbleibenden Daten wertlos, gerade die Adobe-eignen Dateiendungen schreien nach den Software-Werkzeugen der Firma! Somit ergießen sich hin und wieder ein paar Shitstorms auf Adobe, die dieser aber bisher alle überlebt und weiterhin seine Gewinne gesteigert hat und so zahlen seine Kunden auch brav die entsprechenden Lizenzgebühren. Und schon könnte hier Schluss sein - wäre da nicht die Frage nach ebenbürtigen Alternativen. Und ja, die gibt es. Aber meist eine Anwendung von einem Anbieter, somit habt ihr für einen Bild-Layout-PDF-Workflow gut und gerne mal vier Produkte von fünf Anbietern im Einsatz. Und "Workflow" ist auch eher viel manuelle Arbeit, die in den Anfängen viel Mühe kostet und auch den Kauf bzw. Ersatz einer Software, die sich nach Installation doch als unpassend herausstellte. Umso besser, dass es für Photoshop, CorelDraw oder Illustrator und auch InDesign ebenbürtige Lösungen gibt. Aus einer Hand. Mit Sachverstand und hoher Qualität. Und nicht im Abo. Und, ganz frisch, in Version 2 und nun auch mit einem Funktionsumfang, der sich sehen lassen kann. Und preislich sowohl für privat oder eben gewerblich problemlos bezahlbar: Affinity! Bisher, so mein Eindruck, eher noch ein Geheimtipp - aber seit alle drei Anwendungen neu als Version 2 auf den Markt gekommen sind, spülte sich die Nachricht quer durch die Nachrichten-Portale. Und auch die preislichen Black Friday Angebote konnten sich sehen lassen. Aber keine Panik, wenn du das verpasst hast oder jetzt zum ersten Mal hörst: Die drei Produkte zusammen oder nur eines allein kannst du dir problemlos leisten! Schauen wir doch mal rein, von grob nach fein: Affinity Photo, eine Software zur Erstellung oder Retusche von Bildmaterial auf Pixelbasis aller Art. Mit Ebenen, Effekten und alles, was man von einer modernen Bildbearbeitung so erwartet, Kostenpunkt: 85 €, in letzter Zeit gab es immer mal wieder Aktionen, der Tiefstpreis bisher lag, soweit ich es mitbekommen habe, bei knapp unter 50 €. Ich fürchte, die meisten von euch hören hier mit lesen auf und klicken sofort auf die Seite. Aber langsam! Da gibt es noch zwei Produkte mehr! Mit Affinity Designer konnte ich endlich meine etwas ergraute Version von CorelDraw von der Platte fegen: Logos erstellen, Vektorgrafiken bauen und bearbeiten und, wenn es eilt, auch mal einseitige Layouts gestalten, mit Profiwerkzeugen. Besonders schön: Designer ist nicht nur auf Vektorgrafiken limitiert, es gibt auch Erstellungs- und Bearbeitungsmöglichkeiten für Rastergrafiken. Auch hier, im Einzelkauf unter 85 € - oder eben einem aktuellen Sonderangebotspreis, auch hier überwiegend unter 50 €! Affinity Designer mit mitgelieferter Vorlage, damit habe ich mein CorelDraw ersetzt / Bild-/Quelle: ibdnhubzs.de Tja, was fehlt nun noch im Agenturalltag - richtig, Desktop-Publishing. Wie wäre es mit Affinity Publisher? Seitenlayout für Print, Broschüren, Berichte oder Großformatiges. Und, ich glaube, ihr kommt schon darauf: unter 85 € oder nach aktueller Sonderrate. Endlich Schluss mit den endlosen Versuchen, ein vernünftiges Layout mit Word oder auf Umwege in CorelDraw zu zaubern. Kein InDesign mehr nötig, es macht der Publisher von Affinity! / Bild-Quelle: ibdnhubzs.de Und das beste: der Gesamtpreis aller drei zusammen kostet sagenumwobene 200 € (oder nach Aktion weniger)! Aktuelle Version aller drei Produkte: 2.0.3. Und das schönste: die Version zwei ist erst seit ein paar Monaten auf dem Markt. Am besten über die offizielle Webseite kaufen! Und ja, ihr Macianer, die drei Apps gibt es neben macOS ebenfalls käuflich für des Designers iPad. Soweit ich auf der Webseite gesehen habe, den Sinn mal dahingestellt, ist der Publisher 1:1 auf dem iPad verfügbar. Und ja: es handelt sich hierbei um installierbare und Update-berechtigte Versionen, die ihr wirklich einfach so behalten und nutzen könnt! Kein Abo. Keine weiteren versteckten Kosten - von den Erweiterungen, die je Paket optional angeboten werden, wie z.B. Kreativ-Pinsel und Ähnliches abgesehen. Jetzt mal ran an die Details: 1. Photo Ich muss gestehen, auch wenn viel Ähnlichkeit zu anderen Produkten besteht, man muss sich in die Arbeitsweisen und auch die Werkzeuge reinfuchsen. Am deutlichsten, weil ich einfach am meisten tagtäglich damit arbeite, merke ich es selbst heute noch mit Photo. Kleines Beispiel: In Photoshop möchte ich auf die Schnelle aus einem "großen" Bild ein Passfoto meines Gesichts ausschneiden: Freistellungswerkzeug, Maße eingeben (4,5 auf 3,5 cm) und den Rahmen aufziehen und freistellen. Fertig. In Photo habe ich zwar ebenfalls ein Freistellwerkzeug, auch hier kann ich Werte eingeben - allerdings schneidet mir der Rahmen dann fix die Größe des Rahmens aus und nicht die Maße, die ich hinterlegt hatte. Die Möglichkeit, den mit Maßen versehenen Rahmen aufzuziehen und er schneidet und verkleinert in einem konnte ich in Photo bisher nicht so einfach nachbilden. Und Affinity hat sich meiner Meinung nach viel Mühe gegeben, dass wir Photoshop User uns mit den Paletten und auch in Teilen der Menüs sofort zurechtfinden. Was alle drei Anwendungen eint, sind Spezialworkfunktionen, die sogenannten Personas. Folgende Personas sind in Photo: Photo ist die Hauptoberfläche, in der die Musik spielt. Erstellen von Pixelbildern oder Bearbeitung und Retusche von Bild-/Aufnahmen aller Art Liquify kann auf eine Ebene des Bildes angewandt werden und tut genau, was der Titel der Persona sagt: mit einem Pinselschwingen verwische ich wie feuchte Farbe, was auch immer auf der Ebene liegt. Schick! Develop ist für die RAW-Künstler unter euch das Modul, in dem entwickelt und optimiert oder angepasst wird Tone Mapping lässt euch das Bild dank Vorlagen von schwarz-weiß bis detaillierte Farben betonen Export macht erwartungsgemäß, was man erwartet: Ich kann das Bild zerschneiden ("Slice") und dann in einem gängigen Format exportieren. Schön, wenn auch aktuell wohl nicht mehr lange der "neueste" Schrei, direkter Export ins WebP-Format möglich. So genannte "Personas", ich übersetze mir das als "Spezialfunktionen" bieten alle drei in den jeweiligen Anwendungen. Schicke Erweiterung für den Funktionsumfang im täglichen Arbeitsablauf, hier von Photo / Bild-/Quelle: ibdnhubzs.de 2. Designer Aber auch Designer denkt anders als mein bisheriges CorelDraw. Und ja, es kann mehrseitige Layouts, aber per Umweg über die sogenannten Artboards, die ihr beim Anlegen einer neuen Datei unter den Einstellungen für die Papiergröße per Klick hinzufügen könnt. Und auch, wenn ihr noch ein paar CorelDraw-Dateien habt, werdet ihr enttäuscht sein, dass das direkte Öffnen nicht klappt. Wartet also noch mit der Deinstallation von Corel, ihr braucht es wahrscheinlich noch: Die gewünschte Datei, egal ob ein- oder mehrseitig, in Corel öffnen und als PDF3/X-3 exportieren. Diese Datei kann der Designer öffnen - und in den meisten Fällen kann ohne Nacharbeit oder Korrekturen sofort im Designer weitergearbeitet werden. Auch und erst recht bei mehrseitigen Dokumenten. So genannte "Personas", ich übersetze mir das als "Spezialfunktionen" bieten alle drei in den jeweiligen Anwendungen. Schicke Erweiterung für den Funktionsumfang im täglichen Workflow! / Bild-/Quelle: ibdnhubzs.de Originär ist der Designer ein Vektor-basiertes Werkzeug. Allerdings stoßen Vektorgrafiken immer wieder an Grenzen, somit werden "Mischgrafiken" gebraucht, die auch mit Pixeln arbeiten können. Nur so kommt die heutzutage gewöhnte "Realität" auch in kantenscharfe Vektorbilder. Affinity löst dies beim Designer durch eine Pixel Persona, eure Vektorgrafik wird in diese Spezialfunktion übernommen und kann nun mit speziellen Pixel-Ebenen und -Werkzeugen entsprechend überarbeitet oder ergänzt werden. Die dritte Persona ist der bekannte Export-Bereich, ihr habt hier wieder die Möglichkeit, auf alle Dateiformate zurückzugreifen. Aber Vorsicht: es ist kein CAD- oder Architekturwerkzeug, daher bleibt bei den bekannten Bild-Formaten. Was mir fehlt, ist eine Umwandlung in Vektorbilder. Ich brauche das nicht oft, aber wenn ich es benötige, geht es schon um Vorlagen, die man nicht unbedingt händisch nachziehen möchte! Eine passende Funktion versteckt sich nicht in den Menüs, auch in der Pixel-Persona konnte ich nichts finden. Ebenso würde ich mir eine Import-Funktion für bekannte Mitbewerber wünschen. Muss zwar für die "Vektorisierung" CorelDraw ganz hinten auf der Platte halten, aber blöd, dass ich das auch für die Umwandlung der Dateien brauche, wie zuvor beschrieben. Da ich mit Illustrator nie bis gar nicht gearbeitet habe, kann ich hier keine Parallelen ziehen. Was CorelDraw angeht, ist Corel eben ein paar Versionen und Reifungsgrade weiter - allerdings fühle ich mich bei der Oberfläche und den gebotenen Werkzeugen wohler als bei CorelDraw, trotz Jahre der Nutzung. 3. Publisher Wie schon ein paar mal erwähnt, hier kann ich am wenigsten sagen, da ich zuletzt mit Quark XPress auf einem Mac vor über zehn Jahren das letzte Mal echtes und druckbares Desktop Publishing gemacht habe. Ich habe seit 2004 meine Schwerpunkte von Print auf Web verändert, daher keine Entwicklungen bei InDesign oder Quark XPress verfolgt. ...und eine letzte, sogenannte "Personas", ich übersetze mir das als "Spezialfunktionen" bieten alle drei in den jeweiligen Anwendungen. Schicke Erweiterung für den Funktionsumfang im täglichen Workflow, hier von Designer! / Bild-/Quelle: ibdnhubzs.de Ich fange hier mit den Personas an, die Nutzern schnell sehr bekannt vorkommen: In Designer verstecken sich unter den Personas Photo als auch Designer. Somit habe ich die geballte Funktionsvielfalt der kompletten Suite in Designer mit einem Mausklick. Was mich ein wenig geärgert hat, ist die Tatsache, dass die Layouts und die zugrunde liegenden Seitenformatierungen sehr starr sind. Ich fertige hier meine monatlichen Mediadaten. Wenn ich nun die erste Seite in Form ihrer alleinstehenden Titelseite für meine 1. Seite nutze - analog zu letzter Seite, Seite 4 - bekomme ich diese im Druck immer und ausschließlich als A4-Seite gedruckt. Und die letzte auch so. Nur der Doppelbogen wird, wie gewünscht und angelegt, als zwei A5-Blätter auf einem A4-Blatt gedruckt. Das kenne ich von früher komfortabler. Dazu kleine Anekdote: Ihr habt vielleicht im obenstehenden Screenshot schon erkannt, dass ich meine Blog- und Podcast-Mediadaten mit dem Publisher mache. Praktisch und schick, nicht mit der früheren Notlösung "Word-Version" zu vergleichen. Allerdings, obwohl ich 1:1 die November-Final-Version verwendet habe, hatte ich im Druck und auch im PDF auf der linken äußeren Umschlagseite, also Seite 4 von 4, aus dem Nichts eine feine 1-Pixel-Linie. Für mich unerklärlich, erst recht, da sie im Layout am Bildschirm nicht zu finden war. Die Kernbestandteile des Layouts habe ich ohnehin gegen Veränderung geschützt, in erster Linie ersetze ich Zahlen und Fakten jeden Monat. Wo kommt also diese Linie her? Irgendwann spät abends dämmerte es mir: Das ist keine Linie, das gehört zu der Box, die auf der gegenüberliegenden Seite, also Seite 1, ganz am linken Rand steht. Da hatte ich für die Dezember-Version ein wenig gespielt und optimiert - und siehe da, unbemerkt die Box um genau ein Pixel auf die gegenüberliegende Seite "geschoben". Nachdem ich es endlich gefunden hatte, war ich echt begeistert, über die absolute Genauigkeit des Publishers! Dafür bringt der Publisher eine schöne und fast fehlerfreie Import-Funktion von Word-Dokumenten, auch in Hinblick auf Fußnoten. Auch probeweise hat mich die mitgebrachte Inhaltsverzeichniserstellung überzeugt. Dies täuscht aber nicht darüber hinweg, dass die aktuelle Version noch nicht durch Plugins im Funktionsumfang erweitert werden kann. FAZIT: Wer also Bildbearbeitung, Vektorgrafiken und/oder Desktop-Publishing nicht nur vom Marktführer, sondern zu einem soliden Preis und dann ohne Abo haben möchte, aber auch vom Funktionsumfang nicht zurückstecken will, besucht die Affinity-Webseite. Ich habe mittlerweile Photoshop Elements, was mich die letzten Jahre jährlich die Kosten einer neuen Update-Version gekostet hat, komplett vom Rechner entfernt, die alte CorelDraw-Lizenz steht in den nächsten Wochen ebenfalls kurz davor. Ich bin bisher weder in Photo noch einem der beiden anderen Tools, wobei ich die nicht tagtäglich nutze, an Grenzen oder fehlende Funktionen gekommen. Allerdings klappt nicht alles so, wie ich es gewohnt bin bzw. bringt unerwartete Resultate. Klar ist auch, dass ich mich über durchdachte Bezahlversionen, die nichts zu Wünschen übrig lassen, freue. Erst recht zu diesem Preis - und mit Update-Garantie für die aktuelle Version. Schaut euch die drei Softwares mal an, würde mich nicht wundern, wenn die auch morgen plötzlich bei dir auf dem Rechner im Einsatz sind! PodCast abonnieren: | direkt | iTunes | Spotify | Google | amazon | STOLZ PRODUZIERT UND AUFGENOMMEN MIT Ultraschall5 Folge direkt herunterladen

art men video mit tools blog bank leben web software weg develop spa mac apps arbeit designers ipads geld zeiten musik wochen gro wo seite upgrade dazu meinung sinn publishers erfahrung persona grenzen nur qualit muss gut bild monaten suite realit keine titel print adobe meine einsatz druck anf monat wahrheit rahmen schluss kurz markt kunden euros recht personas zwei erst nachdem preis ding logos kosten besonders firma daten werte fakten produkte klar zahlen entwicklungen nachricht rand allerdings slice die m eindruck photoshop teilen pixel illustrator ebene kauf workflow alternativen lassen aktion funktion fotograf linie panik verm verein installation export macos nutzung screenshots schaut einschr cad farbe produkten umso anwendung tatsache funktionen werkzeug ebenso desktops aktionen parallelen irgendwann bisher oberfl hinblick abo privat anbieter werkzeuge somit paket shitstorm entweder schauen klick gewinne layout berichte ersatz affinity plugins anwendungen einstellungen scanner fertig erstellung schick bildschirm platte geheimtipp vorlage umwege schwerpunkte konkurrenten versuchen schnelle erstellen rechner lizenz resultate praktisch bezahlen effekten soweit versionen generell marktf bearbeitung anbietern nutzern schrei abos umweg wartet acrobat vorlagen werkzeugen brosch modul arbeitsweisen anlegen dateien mitbewerber lizenzen datei genauigkeit dokumenten notl layouts umwandlung korrekturen bildes indesign privatperson creative cloud erweiterungen bildbearbeitung aber vorsicht bildmaterial das zauberwort einzelunternehmer gesichts mausklick abo modelle vektor titelseite affinity photo paletten corel kostenpunkt arbeitsablauf funktionsumfang rahmens affinity designer preismodell lizenzgeb pixeln creative suite coreldraw affinity publisher endlich schluss wehklagen softwareprodukte photoshop elements desktop publishing retusche gesamtpreis agenturalltag nacharbeit black friday angebote dateiformate vektorgrafik
The Professional Failure Podcast
EP 62: Aaron Owens | Relationships Over Real Estate, Corel Draw, The Struggle of Finding a Mentor, A Healthy Bit of Fear, and Properly Budgeting for Lean Times

The Professional Failure Podcast

Play Episode Listen Later Oct 10, 2022 38:34


Story of failure: Scraping my arm with a bow string while practicing.Aaron Owens is the co-owner of Alpha Realty in Springfield, Missouri. Aaron's background is in graphic design and marketing. He jumped into the real estate world after seeing Adam Johnson's passion and excitement for the industry. After hitting the ground running, he was able to sell 35 homes in his first year as an agent. Since then he has been apart of hundreds of real estate transaction, ventured into real estate investing around Springfield and building relationships with other go-getters in the area. He loves the Kansas City Chiefs, music, coffee and all things Apple.In today's episode Aaron talks about:working in a family business growing upgetting into graphic design and being homeschooledlearning Corel DrawAdam Johnson getting Aaron into real estatestarting Alpha Realty with Adampivoting on a float tripgrowing up in a homeschool familytraveling and exploring the country as a homeschool kidreading and listening to podcaststhe struggle of finding a mentorlosing his dad in 2007 and the mentor his dad wastwo brothers as mentorsCraig Groschel - pressure to be a mentorlearning a lot from as many people as he caneach person bringing a good perspective"Do I want what they have?"his dad being a giving guyprofit is not a dirty wordleaving a legacygrowing up on a big farm and the example of hard workthe strong relationships of his familyfiguring out how to make money doing the things his dad lovedcoming up with new business ideas and failing along the wayfailure is not final, it's just a stepstory of starting a company for a digital business cardbeing naive in businessthe advice of not taking money from family for a business ideahis pride taking a hit during a business familymultilevel marketing and shirt subscription companiesconsistent things that carried them through failuresMariano Rivera's story of how he dealt with failuretaking the sting of failure awaystory of his monthly shirt subscription businessModFund company storytiming and executionthe Sevenly companyrunning with an idea and realizing when to cut the cordapproaching business different nowloving the idea of new businesses but having a processwhy Aaron and Adam selfishly created Alpha Realtybasing a Alpha around faith and familyrelationships over real estatebig enough to stand out but small enough for relationshipsnot recruiting but by word of moutha team environment without having teamsgrowing by God, not by Aaronbuying a new building in Springfield for Alphaeverything scares him a little bitinvesting and property management futuresmoving into different market centers and the complexity it bringstaking inventorytrying not to lose the culture of AlphaChik-Fil-A culture and keeping that aliveworking as an owner to keep culturethe scary part of the real estate market in generalproperly budgeting for lean timesgoals to reach by his 40th birthdaystrong relationship with God and familydeveloping systems to duplicate himselfempowering people to goals and not using themseeing the inner workings of AlphaInstagram - @aaronowens10www.alpharealtymo.com

WeInspirePodcast
The Skills To Learn Before Tomorrow Comes

WeInspirePodcast

Play Episode Listen Later Aug 15, 2022 10:11


The Skills To Learn Before Tomorrow Comes My name is Calvin Antonza. I am a web/graphic designer. I specialize in helping brands and businesses grow their visibility online. Firstly, I want to thank my big brother, the person of Mr. Benjamin Nathaniel for the platform to speak today. Today I'll be speaking about The Skills to Learn before Tomorrow comes. But before we get started, what do I mean by skills? The term skill means the ability to perform an action with a determined result in a given amount of time. It is the ability to do something proficiently in any given amount of time. For example, a carpenter is skilled in carpentry, medical students spend many years in school to become skilled in their fields, athletes practice consistently in other to master their craft. There are many skills a person can learn today but I'll categories them into Hard skills and Soft Skills. Today, when we talk about "Learning a skill", some people turn off their minds. They fail to understand that having a skill is to their own advantage. So what are Hard skills? Hard skills are teachable abilities or skill sets that are required for a particular occupation. For instance, a Graphic Designer needs to having a working knowledge of Photoshop and CorelDRAW. a website designer need to have knowledge in HTML, CSS, WORDPRESS, and SHOPIFY. an account will need hard skills relating to bookkeeping. Today, there are a lot of Hardskills one can learn. We have Coding, UI/UX, Graphic Design, Facebook Ads, Baking, Fashion Design, Shoe making, Accounting, etc. Hardskills are typically acquired through formal education, training, online education, certification programs and so on. Top Hard skills to learn are: Writing Skills Technical skills: it includes specialize knowledge and expertise in fields as IT, ENGINEERING or Science. Computer skills: this includes knowledge in MSword, Excel, Google, and typing. Analytics skills: this are skills required for gathering data, analyzing it and also presenting it. Coming to Soft skill: Softskills are interpersonal skills that characterize a person's relationship with other people. Softskills are the good manners required to socialize well with others and build positive relationships. Unlike hard skills that are job specific, softskills are broadly applicable across Job titles and industries. Top 5 softskills you need today are: leadership skills interpersonal skills communication skills Team work problem solving skills. Both Hardskills and Soft Skills are important. Infact, Hardskills most times will get you the interview but softskills will get and keep you the job. Having said these, what are the skills you can learn before tomorrow comes? I'll call them High Income Skills. So what are High Income Skills: These are skills that could want you over 6 figures every year even if you don't have a college degree. These are skills in high demand. Whether you want to be financially free, earn as a student or spend more time with your family, having high income skills could help you achieve that. So, How can you develop High Income skills? One way to do so is by learn from platforms online like: Udemy.com YouTube.com LinkedIn Learn Skillshare.com coursera.org You can watch hours of free content from people who are giving in their best on YouTube... weinspirepodcast.wordpress.com --- Send in a voice message: https://anchor.fm/weinspirepodcast/message

Rádio Terra FM
A VOZ DO EMPREENDEDOR: Bruno Rosa decidiu diversificar renda e criou a Sublima Arte e Personalizados

Rádio Terra FM

Play Episode Listen Later Jul 28, 2022 9:50


O desejo de empreender motivou o jovem Bruno Rubinei Machado da Rosa a criar a Sublima Arte e Personalizados, no município de Mato Leitão. Executando o trabalho em paralelo com o emprego em um frigorífico, a empresa começou a crescer e ampliar a sua linha de produtos personalizados. Bruno recorda que o desejo de empreender surgiu a partir de um programa de televisão. "Eu lembro que assistia ao Pequenas Empresas, Grandes Negócios e analisava o conteúdo que era apresentado para tentar criar algo na nossa realidade. Foi deste jeito que surgiu a Sublima Artes e Personalizados há quatro anos e meio", recorda. Sem conhecimento na área, Bruno buscou cursos para trabalhar com Photoshop e CorelDraw para ofertar aos clientes um serviço de qualidade. "No início comecei a fazer trabalhos para os amigos e a aceitação foi boa, mas sentia que precisava melhorar. Eu procurei vídeos no Youtube e fiz cursos para realizar um trabalho cada vez melhor", explica Bruno Rosa. Com investimento em equipamentos de qualidade, a Sublima Arte e Personalizados passou a atender pessoas físicas e jurídicas de toda a região. Acompanhe o Podcast 'A Voz do Empreendedor' com Bruno Rosa e conheça a história desse empreendedor, patrocínio de Aliança Imóveis, Prefeitura de Venâncio Aires, JM Automóveis, Universidade de Santa Cruz do Sul (Unisc), JM Automóveis e Compumate Softwares Corporativos.

2 Regular Guys Talking Decoration and Personalization

Kristine Shreve will be joining the 2 Regular Guys to talk about trade shows… on both sides of the aisle. With years of trade shows under all our belts, expect plenty of stories, some fun, and some great advice about how to maximize your experience. Tips for show vendors and attendees to improve your trade show experience and not be the one they talk about.  Brought to you by: Our Success GroupOur regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News Stahls' dropped their summer edition of ‘How-to Make It Magazine' which they've been putting out for a couple of years now; check it out for some tips and tricks about t-shirt trends and projects for heat press. Fun stuff from Stahls'.  Dad Joke: Bear walks into a bar and says to the bartender: "One whiskey and .………one Coke.”The bartender said, “Why the big pause?”“I don't know, I was born with them.” Trade Show Pet Peeves Erich: Kristine Shreve is the Director of Marketing and Outreach for Lynnie Pinnie and Applique Getaway. She is also the host of Women + Business and the founder of the Women in Garment Decoration group.Terry: What was the first trade show you attended and the first show you worked as a vendor?Erich: We titled this show Pet Peeves, but what's your favorite part of working shows?Terry: OK, let's talk about unreasonable requests we've gotten while working a booth:I need these twelve sample garments printed with my graphicsI brought my machine with me. Could we plug it in and you take a look at it?Could you teach me how to use your software? CorelDraw? Photoshop?Erich: Any other show pet peeves?The foodHeat/ACDrayageTerry: Give us an update on Applique Getaway.Erich: Where can our listeners connect with you? Facebook Live Video #5Things Be Part of #5Things If you would like to present your 5 Things, five quick points on any subject whether it be advice or five instructional steps, we would love to hear from you. You can come on the show and present them yourself, or we will share your list with our listeners or even play a recorded video of you sharing 5 things. Whatever is easiest. https://www.2regularguys.com/5things/  Other Events The Half - 11:30 AM CST every Friday. Erich Campbell and Aaron Montgomery. 30 minutes of Q&A. And this is the one time in Erich and Aaron's life that 30 minutes is 30 minutes. Tune in at www.liveosg.com. See past episodes and support the show - thehalf.club. Complete Screen Printing Business Course with Equipment Zone in Franklin Lakes, NJ starting July 30-31, 2022.Complete Screen Printing Business Course with Atlas Screen Supply in Chicago starting August 27-28, 2022.Complete Screen Printing Business Course with Workhorse Products in Phoenix, AZ, starting September 17-18, 2022.Complete Screen Printing Business Course with Atlas Screen Supply in Chicago starting November 5-6, 2022.Master of Success Inner Circle - The next level for people who are serious about their success. Bi-Weekly Mastermind Groups on top of the industry-leading business training.Aaron's "Small Business Saturdays" #SBS Every Saturday. Check out the Podcast version at SmallBusinessSaturdaysPodcast.comDemystifying Next Level Digitizing Make your machine embroidery bolder, more beautiful, and more valuable to customers while making the digitizing process faster and easier. Online Training from Erich CampbellUnderstanding Emblems Digitizing,

Einsen & Nullen
Graphic Software - Die Kunst der Übersetzung

Einsen & Nullen

Play Episode Listen Later May 17, 2022 20:31


Der neueste Schwerpunkt unseres Podcasts heißt "Graphic Software" und wird von Frank Eilers und dessen Gast Peter Lütke-Wissing präsentiert. Beleuchtet wird heute eingehend wie Grafikdesigner die Wünsche und Ansprüche Ihrer Kunden in Farb- und Motivsprache ‚übersetzen‘, am Beispiel von CorelDRAW. Warum wir eigentlich "alles" wahrnehmen - aber es gleichzeitig nicht wahrnehmen - was Fußballtrikots damit zu tun haben und wie unterschiedlich Farben in verschiedenen Kulturen interpretiert werden, sind weitere spannende Themen dieser Folge.

Ilustrarama PODCAST
S5 - C11 ¿Autoexplotación o emprendimiento en el campo de la ilustración? Feat Koru.

Ilustrarama PODCAST

Play Episode Listen Later Mar 2, 2022 52:11


En el capítulo de ésta semana, retomamos el tema del emprendimiento en el campo de la ilustración. Hablamos sobre la llegada de las redes sociales y su uso para bien y para mal, el pago justo y la exposición, la presión social y la validación como espejo y polarización, el maldito y bendito algoritmo y sus limitantes y, la diferencia entre perseguir un sueño y la obsesión de una meta utópica. Para abordar este tema, nos visita desde Colombia @Koru; quien es ilustradorx y diseñadorx gráficx de la ciudad de Pereira, quien conoce el mundo del diseño gráfico desde que tenía 16 años y aprendió a diseñar con Corel Draw, desde entonces nunca ha dejado de aprender y practicar. Empezando desde abajo, cargando e imprimiendo papeles, estampando tazas y creando pines para pequeños clientes, ha logrado trabajar como diseñadorx gráficx e ilustradorx en un gran número de proyectos y agencias digitales en su país, España, Alemania y Canadá. Le encanta la ilustración vectorial y sobre todo crear. Desde hace 4 años trabaja como ilustradore y diseñadore de UI para startups ya que se le da bien entender los universos visuales. En nuestra sección de las recomendaciones de la semana, hablamos sobre Foals, Arca y el caso Harduck. Y en nuestra sección de nuestro ilustrador de la semana, conversamos sobre el talento de zur_barbaro. Dale play y escucha Ilustrarama PODAST, el podcast que escuchas mientras armas el porrito.

TEXINTEL
TEXINTEL TALKS - EPISODE 066 - SUZANNE SMITH OF CORELDRAW - DESIGN SOFTWARE INSIGHTS

TEXINTEL

Play Episode Listen Later Dec 16, 2021 43:49


As the product design workflow becomes evermore digital, in this podcast we talk with Suzanne Smith of CorelDRAW. Suzanne has over 18 years' experience working within Corel and has witnessed many changes over the years as our industry and the technology utilised have evolved. In this podcast Suzanne shares her insights, knowledge, and expertise. Design software is an essential tool for design creation, pre-press and digital production. And as our industry moves forward to deliver on-demand manufacturing – design simplicity, automation and production efficiency are paramount. Listen to learn more.

Podcast O Impressor
Você já tem #SANGUEMAGENTA? | Ruivão | Podcast O Impressor | T04E04

Podcast O Impressor

Play Episode Listen Later Dec 5, 2021 89:36


Adríssia Pinheiro entrevista, pela primeira vez na história do portal, Adriano Ruivão, idealizador do projeto Portal O Impressor (Blog, Podcast, Vídeos e E-zine) e sócio em várias RetailTechs, startups de base tecnológica que desenvolvem apps para negócios, marketing, gestão e inovação. Especialista em Tecnologias Gráficas para Impressão Digital (Gerenciamento de Cores; Pré-Impressão; Tratamento de Imagens; Fluxo de Produção; uso avançado dos softwares RIP, Photoshop, Illustrator, Indesign e CorelDraw). Referência técnica desde 2007, publicando livros (Solvente Nas Veias; Grandes Ideias Requerem Grandes Formatos; O Impressor) ministrando palestras, treinamentos e consultorias em todo o Brasil. +++++ FALE COM A DSI +++++ | https://bit.ly/DSILoja +++++ FALE COM WHATSITE.ME +++++ | wa.me/5511934477313 --- Send in a voice message: https://anchor.fm/oimpressor/message

TEXINTEL
TEXINTEL TALKS - EPISODE 058 - ADRIAN BURTON - SEWORKWEAR - CORELDRAW AND THE APPAREL WORKFLOW

TEXINTEL

Play Episode Listen Later Jul 13, 2021 34:43


SEWorkwear was founded over 30 years ago and remains a family run business. Over the years much has changed and design software is now a fundamental tool for the business. As the workwear industry becomes increasingly customized the business has strengthened its retail and online operations using software from CorelDraw. In this podcast with the companies director Adrian Burton we discuss designing for apparel, where products are printed and embroidered, and how software has enabled growth and a streamlined efficient workflow.

Building The Future Show - Radio / TV / Podcast
Ep. 477 w/ Christa Quarles CEO at Corel Corporation

Building The Future Show - Radio / TV / Podcast

Play Episode Listen Later Jul 9, 2021 50:08


Corel products enable millions of connected knowledge workers around the world to do great work faster. Offering some of the industry's best-known software brands, we give individuals and teams the power to create, collaborate, and deliver impressive results. Our success is driven by an unwavering commitment to deliver a broad portfolio of innovative applications – including CorelDRAW®, MindManager®, Parallels®, and WinZip® – to inspire users and help them achieve their goals.https://www.corel.com

2 Regular Guys Talking Decoration and Personalization
Trade Shows, Training, CorelDraw and More!

2 Regular Guys Talking Decoration and Personalization

Play Episode Listen Later May 21, 2021 76:54


(Sponsored by GRAPHICS PRO EXPO)  Clay Barbera with  CorelTrainer.com will be joining Aaron and Terry this Friday. Clay will be fresh off exhibiting at Graphics Pro Expo in Irving (Texas) and wants to talk about trade shows in 2021 and the future. We'll mix in some training talk and CorelDraw questions from the Regulators as well. Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! News By popular demand we're planning another 2RG cocktail party this summer. We're calling it “The Beginning of the End of the Pandemic Party!” Looking at July 2nd to help all of you start your long Independence Day weekend. More info to come!!The Shirt Lab Women's Nexus is about engagement, conversations and how as an industry we can amplify women's voices, according to the company. The event will be hosted by Michelle Moxley with M&R Equipment. Alison Banholzer, Wear Your Spirit Warehouse; Johanna Gottlieb, Axis Promotions; Milissa Clark, General Standard; and Kristine Shreve, Applique Getaway, will be the highlighted speakers. The five moderators include: Marcia Derryberry with Marcia Derryberry Media Communications; Jenna Sackett with Stahls'; Holly Trevino with Planet Apparel; Nicole Rollender with Strand Writing Services; and Marj Easterling with Big Lick Screen Printing. The event fee is $97, and will be held live on June 5, completely online and virtual.The Decorators Community powered by 2 Regular Guys Podcast is hosting embroidery guru, Erich Campbell for two upcoming training classes. The first is tomorrow Saturday, May 22nd, 2021 where Erich will teach people why they should be offering more emblems and patches. This free preview webinar is happening at 12:00 PM Eastern | 9:00 AM Pacific and if you register you also get a free "How to Make Patches" guide as well as savings on the upcoming training class “Understanding Emblems”. This free webinar does have a VIP option you can purchase for only $7.97 where you get to participate in the Live Video Q&A, a FREE Patch Stock Design created by Erich sign up at https://decorators.education/whypatches/ The free webinar leads you to the live training class on May 29th, 2021, titled "Understanding Emblems - Digitizing, Production, Styles, and Sales of Patches." In this class, Erich will teach you more about digitizing for emblems including small detail tips, creating your own borders, as well as execution for stitching and preparing small-run patches in-house without expensive specialty machines and using multiple patch-making material processes. As well as covering the technical execution, Erich will discuss the range of products available in the patch world and give you tips on where they fit in your product range and how to market them. This training is available for the early bird price of $79 through May 23rd. The normal price is $119. This class will be live on May 29th, 2021 at 1:00 PM Eastern | 10:00 AM Pacific. Find out more and register for all the Decorators Community approved training at https://decorators.education/.  Dad Joke: What kind of doctor is Dr. Pepper?A fizzician Trade Shows and CorelDRAW Aaron: Clay Barbera's consistent contributions to software development, training, & sales have made him an integral part of the Imprint industry for many years. Training thousands in technology companies, his 'Teaching with questions',

PAPONET
Episódio 21.25 — Corel DRAW 2021, mais colaborativo do que nunca.

PAPONET

Play Episode Listen Later May 4, 2021 18:40


Conversamos com Fernando Soares, Diretor de Produtos no Brasil da Corel que nos contou sobre a nova versão do pacote de aplicativos Corel DRAW, que agora incorpora recursos importantes para o trabalho em rede e multi-plataformas. Vale a pena conferir

De Papo com Carlão
EP23# DE PAPO COM MAX BRAZ

De Papo com Carlão

Play Episode Listen Later Apr 3, 2021 55:18


Fala galera!⠀ No episódio de hoje trago ele que faz coisas formidáveis no software CorelDraw, para mim, ele o "jedi do coreldraw".⠀ .⠀ Senhoras e senhores Max Braz ou @octojob. Então coloquem o fone, aperte o play e curta comigo esse bate papo.⠀ --- Send in a voice message: https://anchor.fm/depapocomocarlao/messageSupport us!

Miss M
vectors and bitmaps

Miss M

Play Episode Listen Later Feb 18, 2021 2:22


Hello, good afternoon .. My name is Nur Afthoni. Welcome to my wonderful podcast “Nur Podcast”. On this occasion, I will discuss the world of DKV. The theme this time is to describe software that is often used in the design world. Before getting into the software, I will tell you that the image is divided into 2, namely vector and bitmap. Vector images are images that use polygons to create images on computer graphics. Meanwhile, a bitmap image is a data structure that represents the arrangement of color pixels displayed on a monitor screen, paper or other display media. The short difference is that the enlarged vector does not break while the bitmap is broken. Then for vector software, namely Corel Draw, Adobe Illustrator, and Adobe Indesign. And for bitmap software, namely Adobe Photoshop, Corel Paint Shop Pro, Corel Photopaint. Vector software is usually used for creating logos, posters, social media ad designs. And bitmap software is usually used for photo editing, mockup designs, digital imaging. Thus for the information I can provide, I'll see you again at "Nur Podcast". Thanks.

Podcast Keluar Rumah
Adobe Illustrator vs CorelDraw: Pilih Mana untuk Desain?

Podcast Keluar Rumah

Play Episode Listen Later Jan 12, 2021 19:17


Perdebatan antara software desain vector-based Adobe Illustrator vs CorelDraw ini mungkin setara dengan Canon vs Nikon di bidang fotografi, Honda vs Yamaha di bidang otomotif roda dua, hingga Via Vallen vs Nella Kharisma di radar perdangdutan. Gak ada abisnya dan ujung-ujungnya debat kusir. // Episode kali ini membahas pertarungan kedua software desain tersebut dari sudut pandang saya yang saat ini pake kedua-duanya.

The Design Business Show
The Design Business Show 126: Custom Illustration with a Creative Perspective with Anahitta Mian

The Design Business Show

Play Episode Listen Later Jan 7, 2021 22:24


Anahitta Mian is a US based multidisciplinary Creative. She's have been a freelancer for a while now. A few of her recent projects includes; Aqua Mat (Amazon best seller) for a U.S. company, the book "Three sisters" on Amazon (where she was featured and was an illustrator!) and multiple artworks in Canton Fair 2020. Check out her Disney Princesses in Pakistan Series below! Here's what we covered on the episode: How Anahitta and I met through my free Facebook community and how I saw her posting beautiful artworks, which she calls her, Disney Princesses in Pakistan Series Anahitta shares how she started drawing on CorelDRAW and made her first portrait at age 12 or 13 Because there wasn't a school for art in Pakistan, Anahitta's mother suggested pursuing art as just a hobby, but she was not convinced While Anahitta pursued her degree in B.C.S. honours and software engineering, she worked as a freelancer and was the graphic designer for every other society at her university Anahitta realized that the graphic and illustration was something she could take from "hobby" and turn into a job, so after she had her baby she started doing freelancing full-time Anahitta expresses her love for drawing and explains the change she made from software engineer to creative after she moved back to the U.S. and started drawing more The inspiration behind Anahitta's Disney Princesses in Pakistan Series came from her dad buying her Disney princess items when she was young and their trip to Disney, which sparked a conversation about what the princesses would look like if they were dressed in the same outfits as Pakistan women Anahitta had her followers pick their favorite Disney princesses and their favorite Pakistan street wear brands and drew the princesses in formal wear, bridal wear, casual wear or night wear and then shared the drawings online and tagged the follower who had done the request After graduation, Anahitta worked in a software house where she was working on a computer that had Illustrator – she started drawing and someone from the graphic department saw and that's when she started making graphics for them How Anahitta requested to work as a graphic intern, which she ended up doing and how that helped her become more comfortable with her drawings and helped her find her own style After becoming a mom, Anahitta decided she would pursue her passion for graphics and art, and chose not continue with software engineering How Anahitta got her first freelancing job doing graphics for different societies at her university and how they then recommended her for jobs once they graduated and were in the business world, but how at the time she wasn't open for orders The story of how one of Anahitta's friends asked her to create a company profile for the Pakistan business she was working for –  she charged $5,000 for it and was then given two more projects because they were very happy with the results Sometimes Anahitta would pause her freelance work when life got busy, but after having her baby she decided she needed to pursue it because it's so much fun for her and explains she's never really done it for money, she does it for fun Anahitta explains that she defines her own hours and describes herself as an active person and a multi-tasker who's always up for work if she has time on her hands What Anahitta charges for her work and explains how it really depends on what the customer is looking for that determines her prices –  she does prints, online invitations, home decor, large paintings, etc. Anahitta explains what it's like having a 19-month old at home while she's working and says that when he's sleeping, she's doing client work and when he's up they're playing How there are a lot of viz artists in the world, but few viz gurus, which Anahitta is and how she worked in a media house but came to the U.S to get her viz art certification What viz art is and how Anahitta compares it to augmented reality, like when you see someone on TV with rain behind them, that is created by a viz art team For someone who is interested in the viz art certification, Anahitta says they should visit the Viz University website  Anahitta's advice for people starting out with graphics is that it's okay to start small and do it part-time and then work into doing it full-time, but you should never give up no matter what anyone says Connect with Anahitta on Instagram   Links mentioned: Viz University Website Check out Anahitta's portfolio Connect with Anahitta on Instagram

Get Connected
How Technology Can Help You Understand Your Family Tree

Get Connected

Play Episode Listen Later Dec 19, 2020 34:48


It's our last episode before Christmas and we have some last minute holiday gift ideas. Pet lovers, we'll look at the best technology gifts for your beloved furbabies.  We also speak with Lesley Anderson from Ancestry.ca about how a subscription to the website and their AncestryDNA can help you understand your family tree. Lesley shares how using these tools together can help you learn about your genetic ethnicity and even find living relatives you might have never known about! Best of all, both of these items are part of our December giveaway and make unique gifts, so tune in to find out how you can win.  Finally, we get a blast from the past as we speak to John Falsetto from Corel Draw. If you haven't used this graphics software since the 90's, we'll tell you why it's time for a second look!  See omnystudio.com/listener for privacy information.

Mike Giant Podcast
Episode 33: Wane COD

Mike Giant Podcast

Play Episode Listen Later Oct 26, 2020 90:01


Mike's interview with his friend and mentor Wane COD. Recorded in Mike's studio in San Diego, California on October 13, 2020. Topics discussed include: Agree’s tutoring, Top 3 New York writers, Wane, Hims, Know, IGT, Can Control, Ghetto Art, Bomber, Hype, Albuquerque Aerosol, Huffer, studying zines, San Diego vacation, born in London, moved to North Bronx, early fascination with subway graffiti in 1978, Min, Spin, readability of graffiti writing, Vin and Rolieo TCS, racking, Kato, Dyan, age gap amongst kids, The Players, early crew fashion, breakdancing, Burn, “motioning”, junior high, blackbook exchange, Michelob, the sneak peak, Agree’s blackbooks, stolen markers, Sey, show and prove, graffiti mentoring, Saturday art class, Bize, Rem 311, urban disarray of 80s/90s, painting at night vs in daylight, the addiction of graffiti writing, Allerton Ave, Tremont Ave, Key, Cav, Kodak 110 camera, making “connecter” photos, photos as evidence, hunting instinct, Blade, Comet, art in motion, graffiti pieces as dynamic objects, Ages, Albuquerque, East, Ghost, Reas, Ven, the Clean Train Era, Went, Ket, the timeless experience of painting transit systems, segregation in Chicago, exposed third rails in the rain, evading gangs, street hustlers, local obstacles, LA freeway writing, “All City”, cleverness, Dero, Poem, Dez, Duster, (UPS guy), studying Dez’s blackbooks, SMK, the 90s photo exchange networks, Graphotism, Phil Kosaka, Espo, On The Go, The Art of Getting Over, the quick wit of Steve Powers, Tower Records and the weekly graffiti magazine study sessions, Bomb the System, Scrapyard, hip-hop shops, Unique Boutique, Spin Art, Baba, Power, finding actuator producers, Doc’s cap business, the tools of graffiti, Roger Gastman, Zebster, tattoo gun, dropping knowledge, the cap sample kit, Liquitex cap, Poke IBM, the cap search, Phantoms, Wallies, window cleaner caps, stock tip style, blackbook writers, taking a wrap and getting kicked out of high school, honor, stepping up to chill cops out, graduating from an alternative high school, apprenticing at a print shop, first logo job at 17, stepping stones and building a resumé, SUNY College, graphic design study, Flashbacks, Mare and Kel, the Mac lab, custom airbrushing, cleaning airbrushes, handmade streetwear, investing in computers, cut and paste, CorelDraw, Gangstarr, occupational kharma, freestyling in blackbooks, outlines on abstracts, Renos, Doc TC5, Persué, Kaze, Jeru tha Damaja, Guru and Premier, working with record labels, Stash, Gerb, Tribal, Third Rail, Risky, ConArt, early streetwear distribution, Writers Bench, GFS, PNB, SeenWorld, Kingpin, resistance to commercializing graffiti, street cred through fashion, authenticity, getting hooked up from friends, Puff Daddy/Sean John, the fallout from 9-11, cooperating with clients, hiding bullshit freelance work, creative freedom, saying No to the wrong jobs, 1200 sq ft studio in Western Mass., working in solitude and lecturing. @waneonecod

2 Regular Guys Talking Decoration and Personalization

Sustainability can mean a lot of things to a lot of businesses. We believe here at 2 Regular Guys that one of the responsibilities we have is to discuss sustainability. We found a great way to do that by inviting a special guest, Ashley Etling the Co-Founder and CEO of The LimeLoop. The inspiration to start LimeLoop was rooted in a drive to eliminate the boxes piling up at our and our neighbor's front doors. Learn about sustainable packaging and what the future might hold for the products we ship. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News Corel Trainer announces 2.0 Learn While Designing plug-in. - Imprinters' ability to learn CorelDRAW has been greatly improved. The 2.0 version of Corel Trainer uses Google search technology to find design answers, directing inquiries to video classes, worksheets, downloads, & articles. Corel Trainer's New 4-minute Index allows members to learn mid-project with tailored short-video walk-throughs. Industry renowned A to Z courses improves design skills with their step-by-step learning system. Quality graphics education for imprint businesses. Expanded beginner to advanced classes can be accessed from inside your Corel with the new Corel Trainer 2.0! Coreltrainer.com/member-benefitsNBM has announced their 2021 show dates, and a new name: Graphics Pro Expo (GPX).  “With the unification of A&E, Printwear and Sign & Digital Graphics magazines into the new GRAPHICS PRO super-publication this May, we are thrilled to announce that THE NBM SHOW will enter the new year in 2021 as GRAPHICS PRO EXPO (GPX). GRAPHICS PRO EXPO is the natural evolution of decades of combined-market trade show success.”Irving, TX May 13-15, 2021, Indianapolis, IN, June 15-17, 2021 (Tues-Thurs), Meadowlands, NJ July 15-16, 2021 (Thurs-Fri), Long Beach, CA August 12-14, 2021, Pittsburgh, PA September 24-25, 2021, Charlotte, NC October 29-30 https://thenbmshow.com/future-show-datesASI show cancellation - Tim Andrews video - https://www.facebook.com/adspecialtyinstitute/videos/293133118617813/Dad Joke: I can't decide if I want to pursue a career as a writer or a grifter.I'm still weighing the prose and cons Shipping that Makes Sense Ashley Etling. is inspired by collaboration and discovery, driven by the confluence of design thinking, business, and technology. This curiosity led her to found and build multiple companies. Central to her vision is creating impact by building sustainable supply chains from product to door while building a culturally sound company. Her passion for building high integrity companies inspired her prior venture, Atellia, a platform that collectively shares experiences and stories from entrepreneurs worldwide.Her unique background in design and business acumen helped her previous company, Red Clay grow exponentially. As the head of product development and later as COO, her performance yielded results including recruiting and retaining a team of 500 award-winning designers, raising millions of dollars in high growth capital, 10X year over year revenue growth, and 10+ Fortune 500 partnerships.When not contemplating a new idea, you can catch her testing recipes, working with other ambitious founders, and sharing her entrepreneurial knowledge with speaking roles at Launch Beacon,

Let the Record Show
Ep. 39 | Dudley Perkins aka Declaime Interview

Let the Record Show

Play Episode Listen Later May 28, 2020 48:05


Let the Record Show – the crate-dug interview series in which artists discuss their favorite songs of all time as the tracks spin on vinyl – continues its fourth season today with rapper / singer Dudley Perkins aka Declaime. Dudley recently released a new collaborative album with Grammy-nominated singer/songwriter Georgia Anne Muldrow – who is also his wife – entitled G&D "Black Love and War". Hot off the heels of this release, Perkins sat down with longtime friends Mike Pizzo and Warren Peace to discuss some of his most influential cuts of all time. Heavily influenced by the funk, his selections span classic cuts that somehow all related back to one another. Vinyl rarities and oddities are shown, such as a 1978 Parliament picture disc, a double-cut/parallel groove De La Soul record, and a Slick Rick "The Great Adventures of..." anniversary edition, complete with eye-patch, the latter courtesy of Urban Legends/UMVD. While discussing his first appearance on wax on Tha Alkaholiks’ 1995 "Coast II Coast" LP, which found him rhyming alongside The Lootpack on “WLIX”, host Mike Pizzo surprises Dudley by producing a lost, unreleased demo EP of his on cassette, entirely produced by Madlib. The tape was put together by Pizzo and Perkins 22 years ago, complete with cover art made in Corel Draw. Dudley’s reaction is priceless. Originally released Feb. 2020.

PAPONET
EPISÓDIO 2 - Fernando Soares - COREL do Brasil

PAPONET

Play Episode Listen Later Apr 11, 2020 40:13


Com grande satisfação recebemos o Fernando Soares, Especialista em Marketing e Produto da COREL do BRASIL para falar sobre o lançamento do Corel DRAW 2020, e também sobre as ações e repercussões da crise do novo corona vírus, que coincidiu com o lançamento da nova versão. Numa conversa bem descontraída, Fernando fala sobre os novos recursos de machine learning e inteligência artificial da nova versão desse tradicional software de ilustração.

2 Regular Guys Talking Decoration and Personalization
On The Road – APA Expo, DAX KC, and ThreadX Recap

2 Regular Guys Talking Decoration and Personalization

Play Episode Listen Later Feb 28, 2020 78:59


jQuery(document).ready(function($) { $('#wp_mep_1').mediaelementplayer({ m:1 ,features: ['playpause','current','progress','duration','volume','tracks','fullscreen'] ,audioWidth:400,audioHeight:30 }); }); Please find some links and notes from the 2 Regular Guys Podcast. After a wonderful stretch of being out on the road meeting the #Regulators face to face the 2 Regular Guys are back home and are ready to share what they learned. We are going to also be joined by Clay Barbera of www.coreltrainer.com to share his thoughts as well as answer your CorelDraw questions. Join us Friday to get some nuggets from the Awards and Personalization Expo, DAX Kansas City, and ThreadX included some snips of recorded interviews along the way. Sponsored by: Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News Impressions Expo is looking for speakers for the 2021 Impressions Expo shows so if you have always wanted to be a speaker this is your chance to apply. They are looking specifically for Trending Topics, Panels (3+ speakers) and Advanced Seminars and Workshops (3000-4000 level). To be considered to speak at Impressions Expo, you will have to complete and submit the proposal form and agreed to our non-compete and non-infomercial stipulations.  Impressions Expo does NOT pay for travel; however, we do offer a small speaker honorarium. The deadline for submissions for the 2021 Impressions Expo Conferences is April 17, 2020.Surprising changes at Printwear Magazine. National Business Media (NBM) announces the launch of a new publication, entitled GRAPHICS PRO. The forthcoming publication merges A&E, Printwear, and Sign & Digital Graphics into a single, comprehensive brand. Dave Pomeroy, president of NBM, says, "GRAPHICS PRO will be a significant, professional, substantive magazine and brand that stands alone as the credible source in the industry. GRAPHICS PRO accurately reflects and represents the multi-faceted graphics business of the 2020s. The deep roots we have with over 30 years invested in each of our publications positions GRAPHICS PRO to go both deep and wide—covering specific products and processes but also the larger, wider opportunities that exist for all professional graphics businesses." Dad Joke: Wanna hear a joke about paper? Nevermind, it is tearable! On The Road Terry: Thanks again to the Impressions Expo. Before we bring in Clay, just quickly tell us about the APA Expo you attended in Las Vegas. Aaron: Great Sessions, Lunch with Joseph Tovar of Synergy 17, Got to meet Jan Calahan face to face and dinner with Cheryl Kuchek. Also, shout out to Jimmy Lamb and Lisa Elston for the fun sublimation panel. The only regret was letting them tell people to dip the mugs in water. I'm not a big fan of that.Aaron: Let's welcome back to the show Clay Barbera with Corel Trainer.Aaron: Clay, let's start with your impressions of the first DAX Show of 2020 in Kansas City.Terry: Your trade-show booth is set up differently than most, can you tell us about that?Aaron: So let talk a little CorelDraw here. What is the #1 Question you get and what is the answer you give?Terry: How was Kansas City's reaction to your new Training Software?Aaron: What other shows is Corel Trainer planning on exhibiting at?Aaron: We've talked before,

2 Regular Guys Talking Decoration
On The Road - APA Expo, Dax KC and ThreadX Recap

2 Regular Guys Talking Decoration

Play Episode Listen Later Feb 28, 2020 79:00


After a wonderful stretch of being out on the road meeting the #Regulators face to face the 2 Regular Guys are back home and are ready to share what they learned. We are going to also be joined by Clay Barbera of www.coreltrainer.com to share his thoughts as well as answer your CorelDraw questions. Join us Friday to get some nuggets from the Awards and Personalization Expo, DAX Kansas City, and ThreadX included some snips of recorded interviews along the way. Thanks for listening! We are pleased to bring you this weekly show without major rants, lecturing or selling for nearly 8 years now. We would love for you to visit our web page at 2Regularguys.com to check out show notes with lots of great links and additional information. Please suggest some topics you would like to learn more about, through our contact us page or through our social media outlets @2RegularGuys. Thanks to our title sponsor, Impressions Expo. Use the Promo Code RegularGuysIE for a FREE Expo Pass! Thanks for the support!  

Claudio Podcast -
Podcast Janwar - Adobe Illustrator vs Corel Draw

Claudio Podcast -

Play Episode Listen Later Dec 10, 2019 4:14


In this episode we will collaborate with Alfians, and we talk about Adobe Illustrator vs Corel draw

Equipado pero Ligero
Detrás de Escena - Diseño

Equipado pero Ligero

Play Episode Listen Later Nov 9, 2019 34:37


En este primer capítulo de Detrás de Escena, Konstanza y Rocío nos cuentan sobre el trabajo que existe detrás de los diseños que se realizan para las redes sociales y eventos del ministerio. Si quieres conocer las etapas del proceso creativo, los programas que se utilizan y dónde hallar inspiración para crear los diseños, este episodio es para ti. Apps mencionadas para celular: Texty, Pixrl. Apps mencionadas para computador: Pixrl, Font, PhotoFiltre, CorelDRAW, Adobe Photoshop. Encuentra el trabajo de Kony en instagram: @cciquique , @fidemujeres , @chapeleanos

Don’t Get Me Started
Episode 314: Fabio Barros, ACD at Laundry Service

Don’t Get Me Started

Play Episode Listen Later Oct 24, 2019 33:59


Visiting from New York, Fabio discusses Corel Draw, work visas, and Dubai. He also shares some very poignant advice.

BIMlevel
034 Preguntas IX

BIMlevel

Play Episode Listen Later Sep 7, 2019 23:05


Óscar Hola Iván, Una duda. Para poder hacer login en Autodesk desde la parte de arriba de Revit y que funcionen todos los servicios, ¿hay que crearse una cuenta por empresa? ¿Podría usar la que ya tengo como estudiante en el trabajo?Lo que tampoco me queda claro es si tienes el mismo acceso a los servicios de Autodesk, por ejemplo, ¿se siguen manteniendo mis 25 Gb de drive?Gracias Respuesta La cuenta de Autodesk es personal e intransferible. Sirve para:Iniciar sesión en los software de escritorio.Servicios online de Autodesk, no sólo de pago, sino también gratuitos como el visor Autodesk Viewer.Participar en los foros de Autodesk.Escribir artículos en dichos foros.Acceder a todo el contenido de Autodesk University.Conseguir licencias de estudiante.Meterte en programas de beta testers.Etc.Son muchas cosas asociadas a cuenta como para perderlas porque cambies de empresa.3 Opciones:Tienes una cuenta personal y otra que te den en el trabajo, cada una con su email.Tu tienes tu cuenta de siempre con un email personal, y en tu empresa asocian licencias a ese email. Y cuando te vayas, desasocian las licencias y ya (se tarda 30 segundos).En tu cuenta de siempre, cambias el email personal, por el email de la empresa en la que estés. Vuelve a cambiarlo antes de irte o de que te echen.Tu cuenta no es "de estudiante", es una cuenta de autodesk con licencias de estudiante asociadas.Tu cuenta puede tener asociados servicios personales, licencias de la empresa 1, de la empresa 2, y tu con tu cuenta siempre tendrás acceso a todo a la vez. David David os envía una nota de audio por whatsapp. ¿Cual es la mejor manera de hacer un envío de modelos Revit centrales con sus vínculos? ¿Hacer un e-transmit? ¿Enviarlos tal cual y en destino recentralizar y revincular? Respuesta Para los que no sepan lo que es etransmit, es exactamente lo mismo que el etransmit de autocad: una herramienta que coge todos los archivos necesarios y crea una carpeta con todo.Si es para que otra persona/empresa siga trabajando, deberían estar en un CDE, lo de enviar emails y wetransfers, no es muy BIM.Si es una entrega final/oficial al cliente por ejemplo, la recomendación es hacerlo siempre con etransmit.Recuerda que el etransmit no incluye estos archivos y debes agregarlos manualmente:Nubes de puntosArchivos de parámetros compartidos ni Tablas de consultaImágenes de renderización de materialesRefX de archivos CADArchivos de fuentes externasAdemás teniendo en cuenta que el concepto de central-local es sólo para trabajar, y los subproyectos ¡no son capas!, deberíamos mandar siempre los archivos como archivos "normales", es decir, no centrales.Es un tema de presentación de tu trabajo, pero también recuerda que hay gente que no sabe lo que es "recentralizar". Juan Moncada Hola Iván,¿como estás? Que buen trabajo el que tiene.Quería hacerte una pregunta, entre todo lo que conoces tú, ¿no conoces algún sitio de vídeo tutoriales para hacer familias muy avanzadas?Cómo poder anidarlas, ya que el tema es complejo. Hay algunas familias que me gustaría mejorar sus parámetros pero no lo he logrado por falta de conocimientos, aunque me defiendo muy bien hay cosas que no se logra saber del todo.Me gustaría si me puedes informar o si tiene tu algún vídeo o cosas así. Respuesta Es una pregunta tan amplia que no puedo darte una respuesta concreta.En youtube hay muchos vídeos de creación de familias para distintos niveles y cada día van saliendo más.Tengo pensado tratar este tema en el podcast, pero es un reto hacerlo sólo con audio. Familias anidadas Una familia anidada es una familia dentro de otra familia. Esto es algo que podemos querer hacer por tres motivos:Son dos familias que siempre se colocan juntas pero queremos medirlas por separado. Un lavabo un grifo, una ventana y los vidrios de la misma, etc.Es un único objeto pero con partes muy complejas que es más fácil modelar por separado o que no son complejas pero es más cómodo parametrizarlas (que se muevan, crear una matriz, etc). La barra anti-pánico de una puerta, los peldaños paramétricos de una escala de piscina, etc.Una mezcla de las dos anteriores, por ejemplo, un lavabo que venga con 6 familias de grifos precargadas y parametrizadas para que puedas elegir. Aunque esto puede ser un poco peligroso en cuanto a tamaño de familias. Algunas claves Si quieres medirla a parte en el proyecto tienes que activar el parámetro "compartida" en la familia que cargas (el grifo).Si quieres controlar parámetros del grifo desde la familia lavabo, tienes que crear el parámetro en las dos familias, y luego cuando ya tengas el grifo colocado dentro del lavabo, vincular los parámetros como haces con las extrusiones, barridos, cotas, etc.Si no quieres medir el grifo a parte en el proyecto, lo más cómodo es que todos sus parámetros sean de ejemplar.Evitar crear familias dentro de familias, dentro de familias, afecta a rendimiento. Si no las quieres medir por separado, intenta usar la misma categoría para todas las familias, simplificará temas de visibilidad en el proyecto.Si escuchas el final del episodio 006 Qué es BIM360, tienes un enlace a un documento de 12 páginas creado por sobre creación de familias. Juan Pablo Novas Hola Iván, soy Juan Pablo Novas de Buenos Aires, Argentina, te comento un poco:También soy loco por la computación y los programas, hace ya varios años que vengo aprendiendo Revit, más que nada porque mi hija el año que viene se recibe de arquitecta y trate de ir aprendiendo delante de ella para enseñarle, lo que es Revit.Arranqué a los 13 años con mi Talent MSX y desde ahí no paré pasando por animación en 3d (3d Studio, Topas, AE etc) luego como 11 años en imprenta con Corel Draw, Photoshop (estos dos a full), luego volví a lo 3d en lo cual incluí programas de Cad como el Home3d y ya a Revit hasta hoy. Por otro lado, soy programador en MS Access y Vba y algunos cursos de otros idiomas. Mi consulta es más una opinión personal tuya:Si le sigo metiendo empeño para poder aprender, me gustaría saber si manejando bien el Revit ya puedo dar el paso para conseguir trabajo, tanto sea acá como en España, cosa que también estamos barajando ante la situación de la Argentina. Te dejo un abrazo y muy bueno tus aportes para el mundo BIM. Saludos Respuesta Siendo sincero, saber Revit es un plus, incluso podemos decir que un gran plus, y si en España estuviéramos escasos de técnicos con conocimientos de construcción, seguramente podrías encontrar trabajo como ayudante de modelado (no voy a decir delineante, que es una profesión regulada). Pero en España tuvimos una burbuja inmobiliaria desde finales de los 90 hasta 2008, que hace que en este país tengamos más técnicos cualificados (Arquitectos, Arquitectos técnicos, ingenieros y delineantes) de los que necesita el mercado, así que saber Revit no es un elementos diferenciador si no tienes cómo mínimo una titulación relacionada con la construcción, como por ejemplo tu hija. En Argentina desconozco si hay exceso de técnicos.Yo te recomendaría que intentaras explotar tu vertiente como programador con Revit, más que dibujante con Revit. Cada vez es un perfil más solicitado en las empresas: programadores pero que conozcan Revit, que conozcan algo del sector. Ahí si que hay mucha demanda y poca competencia.Empieza por crear macros, ponte las pilas con algún lenguaje de programación de los que soporta Revit, como el tan de moda Python o el más documentado C#. Si se te dan estos temas, tendrás trabajo asegurado. ¿Quieres que responda a tus preguntas en el podcast? Envíamelas en la sección de contactar. ¿Quieres escuchar otro episodio? Los tienes todos en la sección de Podcast de esta web.

TechByter Worldwide (formerly Technology Corner) with Bill Blinn
TechByter Worldwide 2019-09-08: Big Changes for This Year's Corel Draw Graphics Suite. Short Circuits. Spare Parts.

TechByter Worldwide (formerly Technology Corner) with Bill Blinn

Play Episode Listen Later Sep 7, 2019 27:27


Corel Draw has been around for a long time and the recently released 2019 edition of the graphics suite continues the company's long running emphasis on ease of use. In Short Circuits: Some of us love the Windows Start Menu. Some of us hate it. Either way, there are actions you can take to improve how you get to the programs you use most often. You might think that I'd be sad to say that Alien Skin Software no longer exists. I'm not and I'll explain why. In Spare Parts (only on the website): A recent update to the Emoji panel in Windows 10 makes the component really useful for the first time. • You know not to trust emails that claim to be from your boss, but what about phone calls? • Twenty years ago a company wanted to sell wearable computers for the equivalent of nearly $10,000 in today's money.

TALK TECH NIGERIA
WITECH August 2019 edition with Oluwabunmilayo yetunde Ogunlola

TALK TECH NIGERIA

Play Episode Listen Later Aug 22, 2019 50:27


This month's edition of Women In Technology (WITECH) features Yetunde Oluwabunmilayo Ogunlola, a 400 computer science undergraduate of FUTA. 2D& 3D Games and Argument Reality with Unity/C#, Graphics design with Coreldraw & Photoshop Whiteboard animation with Video scribe, Web-Development( Back-end/Php) #AR #VR #PHP #WomenInTech #oluwabunmilayo

Pojačalo
EP 033: Nikola Radojčić, Dechko Tzar - Pojačalo podcast

Pojačalo

Play Episode Listen Later Aug 21, 2019 63:09


U 33. epizodi Pojačalo podcasta, Dechko Tzar Nikola Radojčić i Ivan Minić pričaju o tome kako je ljubav prema grafitima postepeno dovela do razvitka jednog od najprepoznatljivijih lokalnih streetwear brendova. Od pravljenja lažnih umrlica u programu CorelDRAW devedesetih, preko rada u štampariji diskova i na televiziji B92, sve do uspešne preduzetničke priče čiji se proizvodi sreću i na ulicama Njujorka, poslušajte i pogledajte ovu autentičnu urbanu priču. Posetite naš sajt i prijavite se na našu mailing listu: http://bit.ly/2LUKSBG Pročitajte transkript ove epizode: http://bit.ly/2Z7CXed Prijavite se na naš YouTube kanal: http://bit.ly/2Rgnu7o Pratite Pojačalo na društvenim mrežama: Facebook: http://bit.ly/2FfwqCR Twitter: http://bit.ly/2CVZoGr Instagram: http://bit.ly/2RzGHjN

Freelandev - Vivir del desarrollo en WordPress
#25 – Cómo hacemos vacaciones de autónomos

Freelandev - Vivir del desarrollo en WordPress

Play Episode Listen Later Aug 19, 2019 47:32


Síguenos en: ¡Hola! De nuevo estamos aquí una semana más, de vuelta de las vacaciones y con muchas ganas de grabar de nuevo y compartir cómo han ido estas semanas fuera y reflexionar sobre que implica hacer vacaciones siendo autónomos. ¿Qué tal la semana? Semana esther: Recién vuelta de Pirineos y Costa Brava. Relax, niños, desconexión forzada (me olvidé el portátil en casa) y muchas ideas nuevas a organizar e implementar. Contenido esther: un módulo sobre el uso de las respuestas predefinidas para la atención al cliente. Semana Nahuai: Puesta al día tras las vacaciones, preparando e implementando las mejoras de Código Genesis, gestionando entrada de nuevos leads y peleando con el cambio de la cuenta de Google Analytics de Código Genesis (una pesadilla). Contenido Nahuai: Para Código Génesis no hay vacaciones que valgan, y tenéis cinco nuevos tutoriales, entre ellos el de Ocultar el menú de un plugin de WordPress. Tema de la semana: ¿cómo compaginamos las vacaciones de autónomos? Aunque existe el mito que los autónomos no podemos cogernos vacaciones, lo cierto es que lo hacemos, quizás no de la misma forma, ni pudiendo desconectar completamente, pero las disfrutamos igual con la ventaja de poder repartirlas durante el año según nos conviene (y según la situación familiar de cada uno) ¿Qué debemos tener en cuenta? Comunicar a los clientes: con tiempo suficiente para que puedan planificarse si tienen algo a dejar listo antes.Crear un buffer de contenido: si tienes un blog, podcast, newsletter, contenidos de pago, etc... deberás dejar listo el contenido a publicar o notificar que durante ese tiempo no habrán nuevas publicaciones.Desconectar: imprescindible poder hacer un reset mental de vez en cuando, a poder ser cambiando de entorno y hábitos para cargar pilas y volver con más ganas y fuerzas.Gestión de «urgencias»: debemos tener en cuenta posibles emergencias de clientes y contar en ese caso con opciones para solventarlas, ya sea nosotros mismos o delegando.Ventajas/desventajas de servicios vs memberships o productos Tip de la semana Recurso online: http://www.photopea.com editor de imágenes online. Abre archivos de Photoshop, Gimp, Sketch, XD, Coreldraw. Incluso trabaja con capas inteligentes de Photoshop, guarda en PSD, JPG, PNG, SVG… (Sugerencia de José Ignacio). Menciones Mucho "amor de oyentes" en los comentarios de la web: Pablo, Rosa y Luis nos comentan en los episodios de verano. María, Jesús Yesares, David y Vicent por Twitter comentan también los episodios. La próxima semana...¡más!

2 Regular Guys Talking Decoration and Personalization
DTG, Screen Printing, and Mixed Media Designs

2 Regular Guys Talking Decoration and Personalization

Play Episode Listen Later Aug 9, 2019 57:39


jQuery(document).ready(function($) { $('#wp_mep_73').mediaelementplayer({ m:1 ,features: ['playpause','current','progress','duration','volume','tracks','fullscreen'] ,audioWidth:400,audioHeight:30 }); }); Please find some links and notes from the 2 Regular Guys Podcast. Jeff Lavin from One Off Apparel joins us to talk about DTG, Screen Printing and Mixed Media Designs. Jeff has a story many of us recognize, starting off in his parent's basement, making some beer money in college and falling in love with garment decorating. He has grown his business from the basement to a woodshed to a commercial building in West Boylston, Massechesuts. He now does work for the New England Patriots, Boston Celtics, Boston Bruins and Boston Red Sox plus he has found his sweet spot in mix media and also 500 to 5,000 piece orders. He shares with us a ton of great tips on how mixed media can fit into your shop, where he sees the market heading and how to grow your business from the basement to reality. He is a guy you want to root for as he is a super person and someone to emulate. Sponsored by: Embrilliance.com. Get 10% off by using the code 2RG at check out. Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News The deadline for  2019 Impressions Awards is fast approaching. The 41st annual contest will be judged at the Fort Worth Imprinted Sportswear Shows (ISS), on Oct. 3-5, and winners will be announced on the last day of the show. As usual, all winners will be featured in the January 2020 issue of Impressions, online in the Impressions Awards & Design Galleries and through Impressions' Facebook and Twitter social media sites. Winning entries also will be displayed at the Impressions booth at all 2020 Impressions Expo events. The deadline for entry is Aug. 31. entry formCorelDRAW Design Contest - Corel invites artists and designers to enter the 2019 CorelDRAW International Design Contest. Until Sept. 30, 2019, participants may submit their original artwork created in CorelDRAW 2019, Corel PHOTO-PAINT 2019, or Corel DESIGNER 2019 for a chance to win prizes worth a combined value of more than $80,000. “The CorelDRAW International Design Contest has a long legacy of celebrating exceptional design. Our team is constantly inspired and amazed by the stunning work made by CorelDRAW users worldwide," says John Falsetto, senior director of products, CorelDRAW and Productivity.SGIA Offers Travel Grant Program for Students to Attend Printing United The Specialty Graphic Imaging Association (SGIA) will offer 10 post-secondary students the opportunity to attend PRINTING United (Dallas, October 23 - 25) as guests of the association. “This is a chance for students to see the industry in action — the sights, sounds and smells of printing technologies — and to experience for themselves the breadth and depth of their chosen career field as well as other opportunities,” said Heidi Ashley, Director of Member Relations & Engagement, SGIA.SGIA Acquires NAPCO Media - In a move that further enhances its current partnership with NAPCO Media and creates unprecedented value for the industry, the Specialty Graphic Imaging Association (SGIA) today announced that it has acquired NAPCO Media. Under the terms of the agreement, which has been unanimously approved by SGIA's Board of Directors,

Game Dev Advice: The Game Developer's Podcast
Triple-A Art, Roots of Mocap, SonyPlayStation, Being a Problem Solver with Dwayne Mason of NXA Studios

Game Dev Advice: The Game Developer's Podcast

Play Episode Listen Later Jul 19, 2019 59:49


Dwayne Mason of NXA Studios talks about his current role in the company and his career and entrepreneurial aspirations going back to his teens. Hear about the computer revolution while studying to be a graphic designer. How PC Paint and Corel Draw changed his trajectory and focus toward the future. Learn about a chance encounter working as a valet being a big break. Hear how motion capture data was first used for sports analysis and working as a gofer. Learn how the hustling lead to a full-time job out in California and being the first mocap specialist ever at Biovision. How that lead to working for different sports broadcasts and visiting Industrial Light & Magic. Learn how the mocap business transitioned from sports analysis to video game platforms like the Sega Saturn. How he landed an opportunity to setup a motion capture studio for Sony Playstation San Diego in 1996. Learn how this grew into building out Sony’s central art services group over 11.5 years. Discover how setting up Domino's Pizza franchises was one of the most valuable learning experiences he’s had. Hear hard-learned advice for how to advance your career by being a problem solver. Learn what it’s like to create kontent on the Mortal Kombat series, along with Capcom games and the Assassin’s Creed games plus others. Hear how Battlefront II is his favorite game right now. How bigger games and DLC’s longtail has improved his business’s stability and growth. Learn Dwayne’s thoughts on the future of automation and tech. Hear how the company started in China, grew to three studios in the country, plus Argentina. Hear thoughts on VR and what needs to happen for it to be mainstream. Learn his advice for anyone thinking about a video game career. Resources:*NXA Studios website*NXA Studios Facebook*NXA Studios LinkedIn*NXA Studios Argentina Facebook*PCPaint Wikipedia*Corel DRAW website*Stargate Wikipedia*Georgia Tech website*Biovision’s BVH file format*Solaris Unix Wikipedia*Waffle House Wikipedia*Ion Storm PC Gamer*Mortal Kombat website*Speedtree website*Level Ex website - and we’re hiring!*Game Dev Advice Twitter*Game Dev Advice email*Game Dev Advice website*Game Dev Advice Hotline (224) 484-7733 - give a call*And thanks to Charles Dike Production podcast editing *Don't forget to subscribe and go to www.gamedevadvice.com for full show notes with links

The Small Business Big Marketing Podcast with Timbo Reid
Canva's Melanie Perkins on how she's built a brand valued at $3.6 billion | #470

The Small Business Big Marketing Podcast with Timbo Reid

Play Episode Listen Later Jul 18, 2019 61:15


We catch up with Canva founder Melanie Perkins who surely has to be one of Australia's great young entrepreneurial success stories! 32 years-old and from Western Australia, Melanie Perkins created the online design tool Canva, and it just got valued at $3.6B.And what's particularly exciting is she's created something that every single one of us small business owners needs. Want to know how she did it? Me too! A little bit more about Canva founder Melanie Perkins ... In 2006, Melanie Perkins was a troubled 19 year-old teenager. Not by the usual stuff that troubled most people of that age. Oh no … something much more serious. Melanie was troubled by the fact that desktop publishing software (like Adobe, CorelDraw and Photoshop) was so complicated and hard to use. So, like any young smart entrepreneur would, she set about coming up with a simple, elegant solution … starting small by launching a website to make yearbook design easy. That business was a huge success, and following an unexpected meeting with a venture capitalist, she found herself in a position to pursue her original idea and the chance to take on software industry giants like Adobe and Microsoft. Fast forward to today, and 32 year-old Melanie's online design platform called Canva, has recently been valued at $3.6B, employs over 600 staff who have no working hours or dress code, has over 15 million clients … and here's the interesting bit … she thinks her and her team have only scratched the surface of what's possible. I visited Melanie in Canva's new inner-Sydney 7-story office which resembles something more of an oversized cubby house for millennials, complete with a very cool rooftop garden, full commercial kitchen pumping out two home-cooked meals a day, a very funky, well-stocked bar that, and all types of meeting booths and rooms and pods full of those previously mentioned millennials getting stuff done.   “I hadn't planned to go to San Francisco. But when I did, I got two meetings … one with a leading venture capitalist, and another with the creator of Google Maps!"  -Melanie Perkins, Canva Here's what caught my attention from my chat with Canva founder Melanie Perkins: I love the fact that despite being an introvert, she's willing to step out of her comfort zone and put herself in positions where she may fail, but just as likely succeed beyond her wildest dreams. The willingness to learn kit-surfing and then get the opportunity to pitch at the kitesurfing conference is a great example of this. I love the fact that Melanie got the business idea right by testing it on the high school yearbook niche, before taking it out to the broader market. And I love the fact that she's focused on creating an exceptionally amazing product that's resulted in tens of thousands of blog posts, YouTube reviews and now podcast interviews about it. What changes could you make to your offering to make it the world's best?   “In those early days, I was working out of a food court near Silicon Valley!”  -Melanie Perkins, Canva Melanie Perkins Interview Transcription Tim Melanie Perkins welcome to the small business big marketing show.  Melanie Thank you so much for having me.  Tim Now I've just got to get the fanboy alert out of the way up front. So it's all out in the open. Okay. I love Canva and I've loved Canva for a long time. So I'm pretty excited to do this interview. And I love it because of what the solution it offers my listeners small business owners so elegantly. And just recently I interviewed James Chin Moody from Sendle another business that I think has a great solution. Very elegant to a problem. There's so much going on here it's just very exciting. So fanboy out of the way and we'll get on with it. Click Here To Download Full Transcription Resources mentioned in episode 470 of The Small Business Big Marketing Show: The official Canva website The official Fusion Books website (Melanie's first business and prelude to Canva) The Idea Exchange powered by American Express (you'll find Timbo's new podcast here mid-July 2019) Last week's interview with me(!) where I answer your most pressing marketing questions Interviews I've done with other entrepreneurs who started off with very humble beginnings: Loz & Will from Will and Bear hat shop Naturopath Katherine Maslen Cargo Crew's Felicity Rogers   The winner of this week's Monster Prize Draw: Online retailer Jenelle Schembri of Homeworks   Please support the following businesses who make this show possible:   American Express Business Explorer Credit Card Let your business expenses reward you. Every year.   Yellow Partner with Australia's #1 online business directory for all your digital marketing needs.   Switchnode Australia's Internet isn't great. That's why Switchnode exist. The solution is here and it's wireless.   If something in this episode of Australia's favourite marketing podcast peaked your interest, then let me know by leaving a comment below. May your marketing be the best marketing.  [ For more interviews with successful business owners visit Small Business Big Marketing ] See omnystudio.com/listener for privacy information.

The Tech Night Owl LIVE — Tech Radio with a Twist!
The Tech Night Owl LIVE June 22, 2019

The Tech Night Owl LIVE — Tech Radio with a Twist!

Play Episode Listen Later Jun 23, 2019 159:18


This week we present a very special encore episode featuring outspoken tech commentator Peter Cohen. This week, Peter talks about a pet peeve of his, that, with so many models in each Apple product line, the differences may be blurred. This harkens back to the way it was in the 1990s, where there were many Mac models under the Performa moniker that were hardly different. Peter also talks about the alleged "Apple Tax," where the company supposedly charges higher prices for its products and services. There is also a discussion about reports that the next version of iOS will give the iPad mouse support, some speculation about the form of the next Mac Pro, due out this year, and whether there will someday be a switch from Intel to Apple's own ARM-based CPUs. And what about reports that Facebook may be hit with a multibillion dollar fine from the F.T.C. for various privacy lapses? Will it make a difference in how the world's largest social network operates, or just be a drop in the bucket in its impact on the company's finances? You'll also hear from tech editor and commentator Bryan Chaffin, co-founder and co-publisher of The Mac Observer. Bryan will also talk about what may come at Apple's media event, and the possible future of Apple TV. CorelDRAW's return is also discussed, as will the Spotify/Apple dispute. Bryan will also reveal his expectations of the forthcoming and long-delayed Mac Pro refresh, new versions of the iMac and iMac Pro, and repeat his qualms about the wisdom of buying gear with aging technology that Apple hasn't updated. Indeed, will such gear feature Apple's ARM-based processors instead of CPUs from Intel? There will also be talk about Facebook's plans to encrypt more of is services. And what about a new project involving an open source voting system from DARPA, the research agency that developed the world-wide web and other notable projects. Is this software platform something that the makers of voting machines may adopt, and will it mean greater security and more accurate election results?

The Tech Night Owl LIVE — Tech Radio with a Twist!
The Tech Night Owl LIVE May 25, 2019

The Tech Night Owl LIVE — Tech Radio with a Twist!

Play Episode Listen Later May 26, 2019 159:18


This week, we present a very special encore episode in which we feature outspoken tech commentator Peter Cohen. This week, Peter talks about a pet peeve of his, that, with so many models in each Apple product line, the differences may be blurred. This harkens back to the way it was in the 1990s, where there were many Mac models under the Performa moniker that were hardly different. Peter also talks about the alleged "Apple Tax," where the company supposedly charges higher prices for its products and services. There is also a discussion about reports that the next version of iOS will give the iPad mouse support, some speculation about the form of the next Mac Pro, due out this year, and whether there will someday be a switch from Intel to Apple's own ARM-based CPUs. And what about reports that Facebook may be hit with a multibillion dollar fine from the F.T.C. for various privacy lapses? Will it make a difference in how the world's largest social network operates, or just be a drop in the bucket in its impact on the company's finances? You'll also hear from tech editor and commentator Bryan Chaffin, co-founder and co-publisher of The Mac Observer. Bryan will also talk about what may come at Apple's media event, and the possible future of Apple TV. CorelDRAW's return is also discussed, as will the Spotify/Apple dispute. Bryan will also reveal his expectations of the forthcoming and long-delayed Mac Pro refresh, new versions of the iMac and iMac Pro, and repeat his qualms about the wisdom of buying gear with aging technology that Apple hasn't updated. Indeed, will such gear feature Apple's ARM-based processors instead of CPUs from Intel? There will also be talk about Facebook's plans to encrypt more of is services. And what about a new project involving an open source voting system from DARPA, the research agency that developed the world-wide web and other notable projects. Is this software platform something that the makers of voting machines may adopt, and will it mean greater security and more accurate election results?

The Tech Night Owl LIVE — Tech Radio with a Twist!
The Tech Night Owl LIVE April 27, 2019

The Tech Night Owl LIVE — Tech Radio with a Twist!

Play Episode Listen Later Apr 28, 2019 159:00


This week, we feature outspoken tech commentator Peter Cohen. This week, Peter talks about a pet peeve of his, that, with so many models in each Apple product line, the differences may be blurred. This harkens back to the way it was in the 1990s, where there were many Mac models under the Performa moniker that were hardly different. Peter also talks about the alleged "Apple Tax," where the company supposedly charges higher prices for its products and services. There is also a discussion about reports that the next version of iOS will give the iPad mouse support, some speculation about the form of the next Mac Pro, due out this year, and whether there will someday be a switch from Intel to Apple's own ARM-based CPUs. And what about reports that Facebook may be hit with a multibillion dollar fine from the F.T.C. for various privacy lapses? Will it make a difference in how the world's largest social network operates, or just be a drop in the bucket in its impact on the company's finances?You'll also hear from tech editor and commentator Bryan Chaffin, co-founder and co-publisher of The Mac Observer. Bryan will also talk about what may come at Apple's media event, and the possible future of Apple TV. CorelDRAW's return is also discussed, as will the Spotify/Apple dispute. Bryan will also reveal his expectations of the forthcoming and long-delayed Mac Pro refresh, new versions of the iMac and iMac Pro, and repeat his qualms about the wisdom of buying gear with aging technology that Apple hasn't updated. Indeed, will such gear feature Apple's ARM-based processors instead of CPUs from Intel? There will also be talk about Facebook's plans to encrypt more of is services. And what about a new project involving an open source voting system from DARPA, the research agency that developed the world-wide web and other notable projects. Is this software platform something that the makers of voting machines may adopt, and will it mean greater security and more accurate election results?

2 Regular Guys Talking Decoration and Personalization

jQuery(document).ready(function($) { $('#wp_mep_115').mediaelementplayer({ m:1 ,features: ['playpause','current','progress','duration','volume','tracks','fullscreen'] ,audioWidth:400,audioHeight:30 }); }); Please find some links and notes from the 2 Regular Guys Podcast. Clay Barbera of trainingincorel.com joins us to talk about the world of CorelDraw and how we can best use this tool for our businesses. He shares some great tips for making it easier to use, how to find the training you need to be successful as well as some insights about the future of Corel and design in our industry. Clay is an enthusiastic teacher and his desire to help people be better production artists through using CorelDraw shows in this fast paced conversation. Sponsored by: Embrilliance.com. Get 10% off by using the code 2RG at check out. Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening! News Impressions Expo and ISA International Sign Expo will co-locate next spring, April 2-4, in Orlando, Florida “Bringing these events to one location allows attendees the opportunity to explore exciting ways to expand their businesses,” says Lori Anderson, president and chief executive officer of the International Sign Association. “Both are thriving industries that offer creative ways to grow and serve clients, especially for printers who already have some of the necessary equipment.” April 28th is the Last Day to Get Free Entrance to DAX Chicagoland in Tinley Park, IL. This is the reigning 2018 REGGIE Award winner for Trade Shows, so this is a must attend. Go to www.daxshow.com to register. Also sign up for all of the Seminars. Corel Tips Tricks and Training Erich: What are some of Corel's strengths & weaknesses as a design program?Aaron: What are your client's most common questions in Corel software?Erich: How do you recommend a newcomer to the industry first start with artwork in Corel?Aaron: When designing in Corel, what do most people miss about the software?Todd Downing: How much of Corel is available to use on the Mac?Aaron: How can folks find you, Clay?Clay Barbera has been a consistent contributor as an educator for the imprint industry for over twelve years. His experience in advertising, marketing, & business, has helped thousands of mid-sized businesses grow. Applying real business building concepts to real-world applications, Clay teaches Corel design systems, with an understanding of production and the bottom line.TrainingInCorel.com Use the code "Imprintedu" Facebook Live Video Other Events Aaron's Online Video Series "Small Business Saturdays" #SBSVideos Every SaturdayCheck out the Podcast version at SmallBusinessSaturdaysPodcast.comPhoenix with WorkHorse Products on April 27-28Friday, May 3rd - DAX Chicagoland - The Digitizing Difference: Foam, Gradients, and PerformancewearFriday, May 3rd - DAX Chicagoland - Developing a Business PlanFriday, May 3rd - DAX Chicagoland - Being Customer Centric EQUALS More ProfitsSaturday, May 4th - DAX Chicagoland - Patch Making for Fun and ProfitTerry has 2 seminars - one on DTG and one on screen printing - at DAX Chicago May 3rdChicago with Atlas Screen Supply on June 22-23 Trade Shows ISA SignExpo - April 24-26, 2019DAX Chicago - May 3-4, 2019NBM Milwaukee - May 17-18, 2019ISS Houston - June 6-8, 2019ASI Chicago - July 10-11,

Educational Duct Tape
Jen Giffen (again!), Graphic Design on Chromebooks, Canva, Venngage, Zanifesto, Gravit Designer, Corel Draw, Google Drawings & Slides - #EduDuctTape S01-E016

Educational Duct Tape

Play Episode Listen Later Apr 9, 2019 50:34


#EduDuctTape S01-E016 #EduDuctTape -- EduDuctTape.com -- @JakeMillerTech -- JakeMiller.net -- JakeMillerTech@gmail.com   GIF-a-Day Google Sheets Ninja Level 1 Registration! Register at JakeMiller.net/gifadayMessage Jake at JakeMillerTech@gmail.com for group registration or purchase orders. Don’t forget! Apple Podcast Reviews make me

The Tech Night Owl LIVE — Tech Radio with a Twist!
The Tech Night Owl LIVE April 6, 2019

The Tech Night Owl LIVE — Tech Radio with a Twist!

Play Episode Listen Later Apr 7, 2019 159:18


This week we we feature commentator Josh Centers, Managing Editor for TidBITS, and author of “Take Control of Apple TV” and other titles. Gene and Josh talk about Apple’s foray into TV streaming, and its “up-front” presentation of shows and stars during a March 25, 2019 media event. With few details to go by, just how will Apple’s streaming service fare against the likes of Amazon Prime and Netflix, not to mention CBS All Access and the forthcoming service from Disney? Have we reached the point of streaming overload yet? There will also be discussions about Apple’s recent product intros that included new iPads, an iMac refresh, and the second-generation AirPods. Josh will also discuss Verizon’s plan to offer free call filtering to block telemarketing calls. This is similar to a service already provided by AT&T and T-Mobile. In a very special encore segment, you’ll also hear from tech editor and commentator Bryan Chaffin, co-founder and co-publisher of The Mac Observer. Bryan will also talk about what may come at Apple’s media event, and the possible future of Apple TV. CorelDRAW’s return is also discussed, as will the Spotify/Apple dispute. Bryan will also reveal his expectations of the forthcoming and long-delayed Mac Pro refresh, new versions of the iMac and iMac Pro, and repeat his qualms about the wisdom of buying gear with aging technology that Apple hasn’t updated. Indeed, will such gear feature Apple’s ARM-based processors instead of CPUs from Intel? There will also be talk about Facebook’s plans to encrypt more of is services. And what about a new project involving an open source voting system from DARPA, the research agency that developed the world-wide web and other notable projects. Is this software platform something that the makers of voting machines may adopt, and will it mean greater security and more accurate election results?

Schleifenquadrat von Mac Life
SQ020 It’s Showtime!

Schleifenquadrat von Mac Life

Play Episode Listen Later Mar 26, 2019 155:17


Das Team von Schleifenquadrat setzt sich direkt nach dem Apple Event „It‘s Showtime“ erstmals zu einem Live-Podcast zusammen und diskutieren über die von Apple vorgestellten Produkte. Ist News+ das was man will oder überhaupt eine brauchbare Konkurrenz zu Readly? Sind Apple TV Channels nicht bloß eine Kopie von Amazon Prime und ist Apple TV+ nicht nur ein Netflix Light? Überrascht sind wir von Apples Vorstoß in die Gaming-Welt mit dem neuen Abo-Dienst „Arcade“ und wir fragen uns, ob die Sparkasse nicht der ideale deutsche Partner für die Apple-Kreditkarte „Apple Card“ wäre. Außerdem mit dabei ein ausführliches Interview mit Marie-Sophie Bibra von Readly mit der Frage, ob man Apple als Gefahr oder Bereicherung sieht. Ebenfalls mit dabei ein längeres Gespräch mit Jörg Rieger von Corel über die Rückkehr von Coreldraw, beziehungsweise gleich der ganzen Coreldraw Graphics Suite auf den Mac.

Space Javelin
SJ126: Apple wins/losses, new events, mo money, mo problems, tech breakups, Maxell, Corel Draw, more

Space Javelin

Play Episode Listen Later Mar 18, 2019 61:05


It's a bit of a whacky week as Cap'n Mike returns to the bridge, cadets: a very mixed bag of tech news, wins, losses, price hikes, exciting new events, Spotify whines, and the return of a couple of names you haven't heard in a very long time. Qualcomm manages a small patent win and a big-dollar loss, the March 25th "Show Time" event and this year's WWDC dates have been announced, the AirPods are officially a massive hit, and Apple finally (finally!) launches a privacy-focused ad campaign. The sector is not without turbulence, however, including yet *another* postential scandal and fine for Facebook, a baby-step 5G rollout with an attendant price increase, DirecTV deciding you're going to pay some more executive bonuses -- but just to keep you distracted, a politician has teleported in with possibly one of the dumbest ideas we've heard this year, which Mike and Charles give all the thoughtful consideration and careful analysis it deserves. But then, the ship hits a rogue wormhole, and thing start to get *weird*. Maxell returns from the dead as a patent troll, AirPlay 2/HomeKit LG TVs start shipping next month, Apple reverses course (allegedly) in India, Chinese iPhone sales prove unguessable, Apple gives merch rather than cash to "Today at Apple" guest stars, analysts assign "big hit" to Samsung's S10 line despite it being projected to sell well less than half as much as the iPhone, Corel Draw returns to the Mac (?!), and all this is before we even get to William Tell putting an iPhone on his son's head! We're through the looking glass, cadets, so whatever you do -- don't be terribly late for this one!

The Tech Night Owl LIVE — Tech Radio with a Twist!
The Tech Night Owl LIVE March 16, 2019

The Tech Night Owl LIVE — Tech Radio with a Twist!

Play Episode Listen Later Mar 17, 2019 159:18


This week we present tech commentator and publisher Adam Engst, Editor and Publisher of TidBITS, During this presentation, he will offer his speculation about what Apple may introduce at its March 25, 2019 media event. Will it just include news about a streaming service featuring original TV programming, a possible news and magazine subscription offering, or something unexpected? Adam also talks about the return of CorelDRAW to the macOS platform after a number of years. And what about the dustup between Spotify and Apple over claims that the latter’s “walled garden” is making it difficult for competitors to succeed on its platform. You’ll also hear from tech editor and commentator Bryan Chaffin, co-founder and co-publisher of The Mac Observer. Bryan will also talk about what may come at Apple’s media event, and the possible future of Apple TV. CorelDRAW’s return is also discussed, as will the Spotify/Apple dispute. Bryan will also reveal his expectations of the forthcoming and long-delayed Mac Pro refresh, new versions of the iMac and iMac Pro, and repeat his qualms about the wisdom of buying gear with aging technology that Apple hasn’t updated. Indeed, will such gear feature Apple’s ARM-based processors instead of CPUs from Intel? There will also be talk about Facebook’s plans to encrypt more of is services. And what about a new project involving an open source voting system from DARPA, the research agency that developed the world-wide web and other notable projects. Is this software platform something that the makers of voting machines may adopt, and will it mean greater security and more accurate election results?

Gestern in Berlin
Frage: Ich bin seit 6 Monaten arbeitslos, habe keine Ausbildung und bin 25 Jahre alt. Mein Selbstwertgefühl leidet mittlerweile stark darunter und ich finde keinen job. Wie finde ich einen Job?

Gestern in Berlin

Play Episode Listen Later Mar 14, 2019 20:52


Beantwortung der Frage: "Ich bin seit 6 Monaten arbeitslos, habe keine Ausbildung und bin 25 Jahre alt. Mein Selbstwertgefühl leidet mittlerweile stark darunter und ich finde keinen job. Wie finde ich einen Job?" ES GEHT AUCH ANDERS! Unabhängig von einer dualen Berufsausbildung, von einer Ausbildung an einer Universität, Hochschule oder Fachschule gibt es auch sehr kurze und ein wenig seltsame Ausbildungswege, mit der man in einige interessante Jobs einsteigen kann. Ich habe es für mich selber oft auch so organisiert. War einige Jahre selbständiger Schmuckdesigner (Die rhebs Schmuckstory), Hauptamtsleiter einer Stadtverwaltung, Inhaber einer Werbeagentur und Dozent. Manche Themen, die ich unterrichtet habe, habe ich mir manchmal erst in einigen Tagen oder Wochen vorher im Internet angeeignet. Zum Beispiel hatte ich Bildbearbeitung mit Photoshop unterrichtet (psquick - schnelle kurze Photoshoptutorials) Corel Draw, HTML und Javascript. Für CorelDRaw habe ich für ein Jahr die Schulbank bei (cimdata Bildungsakademie | cimdata) in Berlin gedrückt. Ja auch fast 8 Jahre Berufsberater war ich mal. Eigentlich hatte ich Anfangs Null Ahnung! Mit kleineren Weiterbildungslehrgängen habe ich 1976 im Berufsberatungszentrum Bad Salzungen los gelegt. Neue Wege in einen Job, in einen Beruf kann Spaß machen!...... --- Send in a voice message: https://anchor.fm/richard-hebstreit/message

Pwnerd Podcast
PwnerdPodcast EP176: El Corel Draw

Pwnerd Podcast

Play Episode Listen Later Dec 12, 2018


Tony Hawk podría llegar a móviles. Jake Gyllenhall como Mysterio. Los Caballeros del Zodiaco de Netflix. Stranger Things temporada 3. Trailer de Godzilla. Las Vaquero Historias: Cómo hacerte rico. Dead Cells según Tito. Los resultados de The Game Awards. Y el primer trailer de Avengers: End Game.

The Three Month Vacation Podcast
How to Get Precise Feedback for your Articles (Lessons from Malcolm Gladwell - Part One)

The Three Month Vacation Podcast

Play Episode Listen Later Jun 9, 2018 36:48


Most of us aren't really sure how to know if our articles are really good, or even if an idea is good. It gets more complicated when we have a story that we love. Does everyone love it too? Malcolm Gladwell shows us how to get precise feedback and do it in a casual manner. Right click here and ‘save as' to download this episode to your computer. Or read it online: Lessons from Malcolm Gladwell ------------------------ What I learned from Malcolm Gladwell- Part 1 When I was in university, all I wanted to be was like Christopher D'Rozario. Chris was the creative director of an advertising agency called Trikaya Grey. However, I soon wandered away from that dream and then wanted to be like Bill Watterson, the creator of the comic strip, Calvin and Hobbes. But even that dream went into deep freeze as I transitioned to wanting to be a writer and ran into a book by Malcolm Gladwell called “The Tipping Point”. It was my tipping point in a way I loved the way Gladwell wrote, and for the longest time I yearned to know how he came up with so many cool stories. His research seemed exhaustive and to be like Gladwell was one of my big priorities. Then, like everything in life, you move on, and life pulls you in its own current. Even so, recently I watched a series made by Masterclass.com about Gladwell on Writing. I went in expecting to learn interesting stuff. I wasn't disappointed. And here in this series, I would like to share with you, six things that jumped off the screen—so much that I made a note of them, even drew some cartoons for a quick reference later on. What are those six points? Candy vs the main meal How to gauge reader interest with conversation The power of juxtaposed titles Why you need to walk away from drafts What to do when your story enters the world And finally, how to read   1) Candy vs the main meal In 2008, I switched to the Mac after almost 15 years of being on a PC. When people asked me why I'd tell them the story of my presentation I'd been doing a series of presentations for the clients of a radio station. Now, I'm like a helicopter mom when it comes to my presentations, but on this occasion, they wanted the slides in advance. To make sure nothing went wrong, I arrived a whole hour before the event and tested the slides. To my horror, everything looked different. “Who's tweaked my slides?” I asked the technician in charge. “We didn't change anything,” said the guy in charge. “All we did was load your presentation through the Mac software called Keynote. When I looked closer, I realised I was looking in admiration at the slides, rather than frustration. If all they did was run a Powerpoint through Keynote and it improved so much, it sure was my signal to fall head over heels with the Mac. This is akin to what Malcolm Gladwell calls “candy” “There's a difference between the meal and the treat,” he says. “It corresponds to the way people talk about things and think about things”. When people talk about things, they tend to strip it down to something smaller, something enjoyable, even tweetable. The reason, Gladwell continues, “Is because the way you think about something is complex, may have several parts, may or may not be contradictory. Or parts of it may even be remarkably difficult to explain. The things you talk about are those you can talk about. The things that are easy to remember or get across. And usually, they're short—tweetable.” Which is similar to the story of the migration to the Mac I didn't want to move to the Mac. I had a whole suite of programs on the PC, including costly Adobe software and painting software like Painter, which were all purchased for the PC. Moving to the Mac would mean I'd have to ditch all of that software or buy new versions all over again. Plus, there were programs like Corel Draw that at the time (if I remember well) worked solely on the PC. To have to make all of these changes were frustrating. When I explain my story about the Mac, there's a lot more that I'm not even expressing in this piece. Instead, I strip it down to the smallest, most interesting story. The story of how my presentation became went from Cinderella to Princess in glass slippers. In effect, I'm giving you the candy version. The candy version is a snippet, but no ordinary snippet. It's a way for the writer to give you something to talk about as well as something to think about. The information—whoa, that's clearly the cerebral, thinking stuff. The candy, in a story, article, webinar—the candy is the fun stuff. Which is why if you look at The Brain Audit, you'll see loads of candy. Let's say you want to talk to a colleague about The Brain Audit. To get the colleague to read the back page of the book, or even the introduction would be too much. But if you have candy, it allows you to talk about the “seven red bags” story. You're not dragging out all the words from the 180 pages of the book. Instead, all you're telling is a short 3-4 minute story. Instantly, you have the floor and the attention, but you've also neatly communicated something. A book must have the main meal, without losing out on the candy The candy is a tool for engagement and helps people sell the idea to their friends or talk about what they've consumed. It could be an analogy in the book, like what you experience in The Brain Audit with the seven red bags, but it could also be part of a chapter when you're explaining about “dog poo” and how it's relevant to how the brain processes “problems”. If you see the Yes-Yes pricing video which shows you how to raise your prices by 15%, there's an explanation—and a reasonably long one too—about pricing. But there in the middle of it all is a coffee and a muffin. When you're talking to a friend and trying to convince her to raise her prices, there's no way on Earth you're going to explain the entire Yes-Yes pricing. Instead, you're more than likely to reach for the muffin and coffee story. And this got me thinking because I like structure. Does every chapter need candy? Gladwell doesn't go into the details, but he gave me candy, didn't he? I had to switch into “ponder-mode” to work out how every chapter could have its candy. Logically, almost every good analogy is candy. Which means you and I have at least a few places where we can insert the candy. Analogies, case studies, examples, even footnotes. To get this act right, we can't just think of books as Gladwell does. What about podcasts? Or webinars (not the yucky sales pitches, but instructional webinars). Or we could even create our own candy version. For instance, at the Landing Page workshop, it seemed like a good idea to create some postcards that would encapsulate the entire workshop into a single postcard. Cartoons would make the postcard really cute, but the postcard also quickly allows a client to show a friend exactly what they learned, even as the elevator hits the “ding” on the eighth floor. Since around November 2017, I've almost stopped eating sugar, but I'll chew anyway into this candy concept as we head to the next idea: How to test your idea quickly and efficiently. 2) How to test your story idea quickly and efficiently. About two years ago, my friend Luca and I were up late at night drinking a bit of Lagavulin. As the whisky drained itself out of the glass, the topic veered to “talent”. Since at least 2008, I've been threatening to write a book, even three books on talent. But on this particular night, I was, for no particular reason, trying to boil down the concept of talent to an equation. From that moment on I have this equation chat with people I meet, discuss it on the forum at 5000bc, and finally, in Singapore, I presented to the audience. It wasn't a workshop about talent. Instead, it was a sales page workshop, but I found it pertinent to start day three with the “talent equation”. And when the day was done, my wife, Renuka came up to me and said: “That's it. I've heard you talk about talent many, many times before, but for the first time I've heard you explain the concept in a way that's easy to understand and implement.” Finally, it seemed I'd gotten to the core of the story. Gladwell talks about how he tests his stories as well Often at the outset of developing a story, he'll tell it over and over again to different people. You know what he's looking for, right? He's gauging interest. Apparently the story is interesting to Gladwell, but do the others find it interesting as well? Which parts interested his listener? When did they tune out? More importantly, when did they change the subject? It what point do they jump in with questions or objections? And also, what do they say next, once you've finished with your story or concept? The reason why all of these questions are so very important is due to the fact that Gladwell is testing the waters. He sees the person in front of him as a stand-in for his eventual audience. However, at all times, you want honesty with the listener's feedback. Laziness rarely helps in such matters. So what's lazy? Laziness in such a situation is texting someone an idea or sending an e-mail. Yes, there are situations where you're in Auckland, and the other person is in Leiden or Singapore. But even so, a face to face conversation matters. Gladwell prefers the direct, in your face feedback, because it brings out the directness. There's a raw honesty when you're right next to the person, rather than separated by technology. Even reading a draft of a chapter or book doesn't elicit the same level of honesty. And once again, we've done this draft reading before, haven't we? We're usually concerned about someone's feelings; we barely have time, we don't necessarily feel we're the right person to ask—and so on. But when someone's right in front of you, you can only tend to take so much. They ask your opinion, and you give your response. It's not necessarily a brutal response, but even if you say nothing, they can gauge how excited you are. Comedians know this factor of instant response to be true Take for instance some clips from The Daily Show with host Trevor Noah. When the show goes for an ad break, Noah chats with his audience. Noah improvises on the spot with a private audience. If the joke gets a lot of laughs, it could then be taken to a much bigger stage. This randomness in telling a story is what gets you great feedback It feels like a conversation, not an audit. And when you're just riffing in the wind, there's a lot less at stake. In effect, Gladwell is saying, “lower the bar, make it easy for them” Just for good measure, Gladwell will pick friends that he bores to death. He chooses people who he knows aren't awed by his status as a best-selling author. They will cut down his story if needed. Which is why he goes back repeatedly with a different angle to the same story. My battle with the “talent equation” story was similar Since 2008, I've been trying to get this idea across that inborn talent—if it exists—is inconsequential. That if you wanted to learn to draw outstandingly well, cook, dance—you could do so in an incredibly short span of time. So well in fact, that people would think you've been practising it for years or are “born with it” Anyway, it wasn't hard to find people who would say things like “you're so talented, I could never be like that”. They look at my cartoons, and at least 50% of the people say just that. Which was like a red rag in my face, because then I'd get into this two-hour discussion with them. At the end of the two hours, they'd either stick to their point or agree with my point of view. But how do I get this idea across in a shorter amount of time? How do I make it more elegant? The only way to get the story to that point of elegance was to keep pushing it back in different forms, over and over again. When I say forms, what I mean is I try and get the same idea across in different ways, using various examples, and different approaches to see which one is more palatable to the audience. Be aware that you're not watering down your concept, or changing it. You're just approaching the idea from a different perspective. And then it's time to test it out with an audience like Gladwell does. Let's take an example For years, I was trying to prove that talent isn't necessarily inborn. This concept would and continues to meet with massive resistance. Over the years, I changed the approach. I started to talk about how “almost children in all countries” draw when they are three years old. And almost all children in all countries are hopeless at maths and writing when they're three, but then something odd happens when they're ten. Suddenly all the kids who were pretty good at drawing, now become hopeless at drawing. And all who are hopeless at maths and writing are now reasonably proficient at it. That's a different approach, and it's something that all of us tend to agree with. However, there's still doubt because we feel that someone else is better at cooking, drawing, dancing etc. So I had to go back and formulate a system where there was no doubt at all. And that system would mean that I could prove, without question, that everyone in the audience could draw well, or multiply at super speed, or be able to speak in the future tense of a foreign language. And all of this had to be done in the space of 10-20 minutes. The concept is the same: talent is not inborn. The approach is different. When you suddenly see a room of 5000 people drawing, speaking and multiplying (and there's no exception), now the concept is on fire. But let's deviate for a second because most of us don't have easy access to feedback from others Gladwell works in New York; he's a staff writer at The New Yorker. Already, being in a big city is an advantage. But to then have access to other writers in a world-class magazine, that's extremely rare. Sure, there are interesting people everywhere no matter if you're in Cape Town, Liverpool or Dunedin, but it's not easy to find such people, let alone get their attention. Which is often where a forum helps tremendously. When I get an idea I want to test; I might put it on Facebook. But Facebook and even Facebook groups tend not to go in depth. The format is clunky because it's more suited to information that's on the move, rather than an archivable discussion. And in 5000bc, the forum is where I put forward my ideas. This article, for instance, is first being written in 5000bc, in the forum. At which point, the feedback comes in pretty rapidly. People like it, or have objections or have read something and drive you to another reference. Yes, the in-person chat is the best of all, no doubt about it, but barring that option, a well-curated forum is hugely beneficial to test your ideas. Even the validity of your headline can be gauged by how many people click on the link to read your discussion. When you do put it out in the world as an article, podcast or chapter of a book, do you know whether the title was exciting or not? Was it just interesting to you or others as well? This kind of information is part of a forum structure, and it's tiny little giveaways like this that give you a scale of how impressive your article or story happens to be. Gladwell urges you and me to pay attention to a specific phrase as well The moment you write or say something that's even mildly interesting to the other person, they want to jump in. They want to be part of the ongoing conversation, and they will utter something like: “Oh, that reminds me of…” and they will go off on a tangent. Listen, listen, listen. Don't pull back to your own megaphone because that person is giving you a lead into another world that you're not aware of. A world that possibly leads to a dead end, but there's often a chance that it will significantly enhance the depth and clarity of your story. Conversation is a bunch of building blocks that we have with each other. For instance, you may say to your partner: I didn't sleep well last night, and they say something about their sleep. And then you go down what possibly disrupted your sleep. Given some amount of chatter,that conversation may get to a point where you realise that all you need to do is to get that White Noise app out and you'll sleep a lot better. When you have a story, you have to do a lot more listening It's a conversation, yes, but it's a specific type of discussion. It's one where you're testing, but also getting their version of what they hear, what they know, the resources and connections they have, etc. Asking someone: “What does this story remind you of?” is a great way to get a conversation going. Testing a story isn't difficult, but it might involve a bit of Lagavulin and a conversation Or it might be just a walk that you take with friends or a visit to a cafe. But even if you can't go out, find yourself a forum where your ideas could be challenged consistently; where you can get objections and resources. And as far as possible do it casually, because there's a higher chance of the other person responding quickly and without too much fear of offence. And that's the second thing I learned. Let's go to the third: juxtaposed titles and why they matter when you're trying to get attention. Next Up: How To Choose Evocative Titles for your Book (Lessons from Malcolm Gladwell – Part 2)

The Laravel Podcast
Interview: Snipe, AKA Alison Gianotto

The Laravel Podcast

Play Episode Listen Later Mar 21, 2018 58:56


An interview with Alison Gianotto / Snipe, creator of Snipe IT Snipe.net Snipe-IT @snipeyhead Editing sponsored by Larajobs Transcription sponsored by GoTranscript.com [music] Matt: All right, cool. All right. Welcome back to the latest episode of Laravel Podcast. It's been a little bit of a break for those of you who tune in to every new episode, but I've got another great interview here. As with every single one, I'm interested and excited to introduce someone to you. Some of you have heard of before, a lot of you might not know that she actually works in Laravel. Either way, it's going to be great. This is Snipe. Although in my head, you have been Snipeyhead because I feel that's been your Twitter name for a while. Real name, Alison Gianotto, but I'm probably just going to end up calling you Snipe for rest of this call. Before I go in asking you questions, the first thing I want to do is just I always ask somebody, if you meet somebody in the grocery store who you know isn't technical at all, and they ask you, "What do you do?" What's the first way you answer that question? Snipe: I say I work with computers. Matt: Right, and then if they say, "My cousin works with computers and whatever." Where do you go from there? Snipe: Well, it depends on their answer. If they say, "Do you fix computers?" I'm like, "Not exactly." If they say, "Really? What type of computer work do you do?" I say, "Well, I'm a programmer." They're like, "So you make games?" "Well, not exactly." If they say something like, "Mobile apps or web? What languages?" Then I'm like, "Okay, now I can actually have a conversation." I don't do it to be disrespectful to the person asking. It's just confusing to them, and so I like to keep it bite-sized enough that no one gets confused. Matt: If you talk to a grandma in a store who doesn't have much exposure with computers, and you say, "Well, I work in InfoSec with blah-blah-blah." Then she's going to go, "Huh?" I totally hear you. If somebody does ask and they say, "You know what? I actually work in Rails," or, "I know what a framework is." How do you answer someone when they are more technical? Let's say, somebody-- You understand that this person is going to get all the names that you drop. Where do you go from there? How do you tell someone about what you do? Snipe: I actually usually say that I run a software company. I say, "I run a small software company that basically works on open source software." Usually, they look at me like, "How do you--" Matt: How do you make money? Snipe: Literally makes no sense. [laughter] Matt: Which is where we're going to go. Let's actually go there. Snipe-IT, it's a company that has an open source product. I'm guessing that you make your money by paid support plans and hosting plans. Right? Then you also have the whole thing available for free in open source? Snipe: That's correct. Yes. Matt: Could you give us a little pitch for anybody who doesn't know what Snipe-IT is, and what it does, and who it's for? Snipe: I'm so bad at this. I'm the worst salesperson ever. Matt: Well, I'm helping you grow. [laughter] Matt: Thirty seconds or less. Snipe: If you have any kind of a company and you buy assets like laptops, or desktops, or monitors, you need to keep track of them and you know who has what, what software is installed on what. Then usually I'm like, "I've got this nailed. I've got this nailed." Then I end up saying, "It's not a very sexy project, but people need it." [chuckles] Matt: Right, right, right. You have to justify yourself in your sales. Snipe: I know it. I really do. I'm really the worst at it. People get really excited. We're going to DEF CON this year like we usually do. I'm actually bringing my whole crew. Matt: Cool. Snipe: Because I really want them to be able to experience the way people react when they realize that we are Snipe-IT because they just get so excited. I've had people run across the conference floor to give me a hug that I've never met. Matt: Wow. Snipe: It's really cool. There was another time I was talking to, I think, YTCracker on the conference floor. He introduces me to one of his friends. He's like, "Yes, she's got a IT asset management software." He's like, "Really? I just heard about one of those. That was really great." I know exactly where this is going. I'm watching him look at his phone. He's like, "Yes, I just heard about it. It's really amazing. I think through your competition." I'm just sitting there smirking and I'm like, "Okay." Totally, I know exactly where this is going, but I let him spend five minutes looking it up on his phone. He's like, "It's called Snipe It?" I just look at him like, "Hi, I'm Snipe." [laughter] Snipe: It was actually wonderful. Matt: It's one of the benefits not just of having the company, but actually naming it after yourself. You're like, "No. I'm actually the Snipe. That's me." Snipe: I'm excited to bring my crew out to DEF CON this year so they can really get to experience that first hand. Because like anything else in open source and in company support in general, a lot of times, you only hear the negative stuff. You hear about when something is broken or when something doesn't work exactly the way they want it to work. To actually get just random people coming up-- I'm getting us swag. I'm getting us t-shirts printed out. I'm super excited. Matt: I love it. There's nothing like having the opportunity to see the people who love what you're doing to really motivate you to go back and do it again. I hear that, for sure. Snipe: Definitely. Open source can be really tough with that because for the most part, the only thing that you're hearing is, "It doesn't work," or, "Why doesn't it do it do this thing?" Or people telling you how they think your software should work. To just get basically unbridled love, it really recharges me. It makes me want to work on a project even harder. Matt: Plus, the phrase unbridled love is just fantastic. [laughter] Matt: It should be in our lexicon more often. Snipe: I agree. Matt: It's asset management software. I'm imagining I've got a 500-person company, and every single person gets issued a laptop within certain specs. After it's a certain amount of time old, then it gets replaced. We're going to make sure they have the latest build of whatever, Windows and the latest security patches, and that kind of stuff. It's at the point where you don't have-- My company has, I think, 17 people right now. There is just a spreadsheet somewhere. This is when you get to the point where a spreadsheet is really missing people. People aren't getting their upgrades. People don't have security updates. My guess was the reason there was InfoSec involved in this at DEF CON is because security updates is a big piece of why that's the case. Did I assume right? Could you tell us a little bit more about how InfoSec and security are related to what you're doing here? Snipe: You're kind of right. We don't currently have a network agent, so we don't have anything that listens on the wire. We do have a JSON REST API, though. Basically, we're now working with folks like Jira, Atlassian, and we're going to be working with a JaMP API to try and basically make that stuff easier. I feel like its out of scope for us to try and build another networking agent, but we have an API. If we can just build those bridges, then it just makes it a little bit easier. Ultimately, in terms of security, the real reason why I think people in InfoSec appreciate this tool, especially given the fact that we don't have-- And some people in InfoSec actually like the fact that we don't have a monitoring agent because that actually becomes a separate problem in and of itself. Let me give you a backstory on why I created this in the first place. Matt: Please do. Snipe: Maybe that'll help explain a little bit more. I was the CTO of an ad agency in New York City. We had grown from-- I think I was employee number 12, and we were now at 60 something people. We were using a Google Sheet shared between three IT people, some of which were not necessarily the most diligent- [laughter] Matt: Sure. Snipe: -about keeping things up to date. Basically, when you've got a single point of truth that is no longer a single point of truth, it becomes a bit of a hellish nightmare. Additionally, if you're repurposing-- Because it's an ad agency, so you have a lot of turnover. You don't have any history on any particular asset if this asset is actually bad. If the hard drive on this is actually just bad and should be replaced. If this is bad hardware, then we should consider just unsetting it, and getting a brand new box, whatever. We had to move offices. We were moving our main office and also our data center. Of course, when you're trying to move a 60-person company, and servers, and everything else, the very first thing that you have to do is to know what you have. That was an enlightening experience. It basically turned out that we had about $10,000 worth of hardware that we just didn't know where it was anymore. Matt: Wow. Snipe: People got fired. This is basically before I was a CTO and before I had set up the exiting process. People had been fired or had quit and just taken their laptops with them. That's got company data on it. That was a huge, huge issue for us. I was like, "Okay, we need something that we can integrate into our exit strategy or exit process to make sure that we're reclaiming back all of the data that--" Because some of those stuff is client data. It's actually really sensitive from a corporate perspective. Also, sometimes it's customer data. It was really important to have a way to handle that a bit better. That's it. The asset part is the most important part of that software. We do have support for licenses where the cloud offering portion of that is not as fully developed. We're going to be building in a services section soon. That will describe, for example, if you had Snipe-IT as a vendor, where would we fit in this ecosystem for our customers? We don't actually have a good answer for that. We're going to be building out a services section that lets you know how much money you're paying every month, how many seats you have. Matt: That's great. That would cover not just global stuff, but also individual subscriptions like Adobe and PHP-- Snipe: Sure, sure. Matt: Cool. That's awesome. Snipe: Licenses are really hard. They're hard because you can have-- One of our customers actually has a hundred thousand licenses. Matt: Oh, my Lord. Snipe: Because you've got this notion of a software license and then a bunch of different seats. There are some licenses that have one seat, and only one seat they only ever will. Then there are ones that have tens of thousands. For example, Microsoft Suite. If you have a large company, you're going to have a lot of those licenses. One of the things I care really deeply about in Snipe-IT, and I think one of the reasons why we've been successful in this really saturated marketplace, because it is a really saturated marketplace, is that I care a lot about the users' experience. I know, for example, that our licenses section, the UI on that, the UX on that is not as optimized as it could be. That will be the next thing that we're really tackling is because it is a popular section. It's one that because of the nature of the variability of licenses, makes that a really tricky UX problem to solve. That's one of the things that I love about this work is getting to solve those kinds of problems. Matt: You're just starting to make me interested in this which means you're doing your job of the sales pitch. You said you got something you're super comfortable with. Snipe: [laughs] Matt: I always struggle-- Somebody made a joke and they said something like, "It's a drinking game for how many times Matt says 'I could talk about this for hours' during a podcast." Snipe: I did see that, yes. Matt: We're there already. [laughter] Matt: I want to step back from Snipe-IT just a little bit. Snipe It, I want to call it Snipe It now that you said that. Snipe: Please don't call it that. [laughs] Matt: I won't, I promise. Think a little bit about what got you to here, and what got you to the point where you're a name and an online persona. I saw you had some interactions with @SwiftOnSecurity the other day. Everyone got all excited seeing the two of you interacting. What was the story? I want to eventually go back to when you got into computers in the first place. First, what was the story of the process of you going from just any other person on the Internet, on Twitter, on GitHub, or whatever to being a persona that is relatively well-known across multiple communities? Snipe: I can't really answer that for you because I don't really understand it myself. Other than lots of poop jokes-- Matt: It's the best. Snipe: Yes. [chuckles] I think, probably, I've been on Twitter for a while. Also, I was on IRC for a long time. I think I'm still an op in the ##php channel on Freenode, although I don't visit there as often as I used to. I was really involved in that as I was learning PHP, and as I was helping other people learn PHP. I don't know. I've always been a mouthy broad, and I think that's probably worked because whether you like me or not, you remember me. [laughs] Matt: Yes, for sure. Snipe: I'm doing my very best to not swear on your podcast, by the way. I've caught myself at least five times that I'm like, "No, no, no." [laughs] Matt: If it happens, it happens but I appreciate it. Snipe: I'm doing my very best. I'm at a conference-- Matt: Broad was a good one, yes. All right, exactly. Snipe: Yes, I know. Yes, exactly. I was like, "B-b-b-broad." Matt: [laughs] Snipe: Which is an offensive term in and of itself, but it's still- Matt: We toned it down a little. Snipe: -better than the alternative, I think. [laughter] Matt: I love it. Snipe: I'm trying my best here, Matt. Matt: I appreciate it very much. Was it in the world of PHP? First of all, I heard longevity. I've been here for a while. That's always a big win. Poop jokes, that's also obviously big win. Give the people what they want. Snipe: I don't know if I can say dick jokes on your podcast. Matt: Well, you did. There we are. Snipe: Dick jokes are definitely big part of my repertoire. [laughs] Matt: Yes, I know. Being an interesting person, having been around for a while, but was it in PHP, and teaching PHP, and being around in the PHP world for a while, was that the main space where you came to prominence versus InfoSec, versus being open source business owner? Was it primarily in being a PHP personality where you came to at least your original knownness? Snipe: I think probably. Probably, yes. When I grab onto something, I don't let go of it. I've been doing some Perl work. I've probably started with Perl, but that was back in the days when I ran Linux as a desktop on purpose. [laughs] Matt: Oh, my goodness. Snipe: I was writing some Perl stuff. Heard about this this crazy thing called PHP which looked way easier and was way more readable, and ended up writing some-- Now, terribly insecure. I know this now, because it's like 2000, 2001, something like that. Which is for going back a ways. I had just started to put out stupid scripts like e-card scripts and things like that, because they served the need that I needed to have filled. This is a well-known secret, but I worked Renaissance Fairs for a very long time. I was guild member number four of the International Wenches Guild. Matt: What? Snipe: Yes. That's not even the most interesting thing I can tell you. Anyway, I was running their website Wench.org which now looks terrible because Facebook took over that community. I used to have interactive like sending roses to each other. Because in the Renaissance Fair community, different rose colors have different meaning. It's basically like an online greeting card thing with these built-in rose color meanings. You could pick different colors of roses and send them to people that you liked, or people you didn't like, or whatever. Having this playground of a huge community of people who-- Basically, I would post to the forums. I'd say, "I'm thinking about building this. What do you guys think?" By the time they actually answered me, I had already built it anyway. I was just like, "This looks really interesting. I want to see if I can do this." Matt: To do it, yes. Snipe: Yes, exactly. It was really, really cool to have access to, basically, a beta-testing community that was super excited about anything that I put out. It definitely stoked the fires for me, stretching and doing things that I may not have done if I didn't have a reason to do it before. Matt: Well, I love how much passion plays a part there. Not this ill-defined like, "I'm passionate about programming. That means I spend all my free time doing it," but more like-- I've noticed that a lot of people who are a little bit older had PHP-- Actually, just developers in general which is quite a few people I've had on the show. Snipe: Are you calling me old? Matt: Me too. I'm in the group too. Snipe: Are you calling me old? Oh my God. That's it. This interview is over. [laughter] Matt: You're going to burn the place down. I think those of us who started back when becoming a programmer wasn't necessarily going to make you big and rich. There's a little bit of that idea today. Go do a six-month boot camp, and then you're going to be rich or something. I think when a lot of us started-- I'm putting myself in that bucket, in the '90s and the '80s. When we started, it was because it was something that allowed us to do things we couldn't do otherwise. I don't know your whole back story, so I want to hear it, but a lot of the people I've noticed, "I was in the dancing community. I was in the video game community. I was in the Renaissance whatever Fair community." Snipe: I used to work on Wall Street. That was what I was doing before I got into computers. [laughs] Matt: Okay. Well, before I talk anymore, we need to talk about this. Tell me the story. Tell me about Wall Street, and then tell me when did you actually first get into computers? Snipe: I left high school. I was living with my sister in a tent in Montana for about nine months. Then it got too cold, our toothpaste started to freeze during the day. We were like, "F this business." We went down to Colorado because we'd met some friends at Colorado School of Mines. Stayed there for a little bit. Came back to New Jersey, and was like, "Well, I don't want to go to college. I also don't have any money for college." [laughs] There's that. I ended up waitressing for a little bit. Was waitressing, wearing my indoor soccer shoes, because I was a soccer player for 13 years. The coach from Caine College came in to eat at my restaurant. He looks at me with disdain and he goes, "You actually play soccer with those, or are they just for fashion?" Matt: Oh, my goodness. Snipe: I'm like, "Bitch, I was All-State. What are you talking about?" [laughter] Snipe: He's like, "Do you want to go to college?" I'm like, "I guess." He invited me to go to Caine College where I studied education of the hearing impaired for exactly one semester. [laughter] Snipe: I was like, "Holy crap. This is so boring. I can't do this." Not the education of the hearing impaired part. Matt: Just college. Snipe: Yes, it just wasn't my jam. I was like, "I want to move to New York." I moved to New York City. I pick up a paper, and I'm like, "Okay, I'm super not qualified to do any of these things." Basically, I was a leatherworker at a Renaissance Fair. I'd done makeup work for the adult film industry. I'm like, "Um." Of course, the easiest way to Wall Street is sales. I had the most grueling interview I've ever had in my life, because I didn't know anything about real sales compared to retail. I remember sweating so hard. I'd just dyed my hair back to a normal color. You could still see a little bit of green in it, and I'm wearing my sister's fancy, fancy suit. I have no idea what I'm actually going to be doing there. It is literally out of Glengarry Glen Ross, high-pressure sales that they're expecting from me. I'm like, "I'm 17, 18 years old. I have no idea what I'm doing." I managed to pull it out. At the very last minute, I got the job. Matt: Nice. Snipe: Was working at a place that did forex futures. Then they went out of business because the principals moved back to Argentina with all of our clients' money. That spent a little bit of time in the attorney general's office, making it really clear that we had nothing to do with it. Matt: At least it was there and not jail. Snipe: That's absolutely true. It's not that uncommon that the main traders are the ones that actually have the access to the real money. Then we started working at a stock shop. I realized I was working until six, seven o'clock at night, busting my ass all for lines in a ledger. I was actually pretty good at that job, but I also caught myself using those creepy, sleazy sales techniques on my friends and my family. When you catch yourself saying, "Well, let me ask you this." You're like, "Ah, ah." Matt: "I hate myself. Oh, my God, what am I doing?" Snipe: I know. I just realized that I hated myself, and that I didn't want to do it anymore. I quit my job. I had a boyfriend at that time that had a computer. That's pretty much it. I had done some basic programming, literally BASIC programming in high school. Matt: Like QBasic? Snipe: Yes. BASIC in high school. In fact, funny story, when I wrote my first book-- I almost didn't graduate high school because my parents were getting divorced, and I just checked out. I was good in all my classes, I just checked out. I had to pass a computer programming class in order to graduate. My teacher, who was the track coach as well, Coach Terrell, he knew me from soccer. He calls me into his office. He's like, "Alison, I've got to tell you. You just weren't here, and you know that if you don't show up, I penalize you for that. Did really well on all your tests, but attendance is not optional in this class. I just don't think I can pass you." I'm like, "I'm not going to graduate then." He's like, "All right. Well, the thing is that when you're here, you do really good work. I'm going to let you go this time, but you've really got to get your shit together." Matt: Wow. Snipe: When I published my first programming book, I sent him a copy. [laughter] Matt: That's awesome. Snipe: I wrote on the inside, "Dear Coach Terrell, thanks for having faith in me." [laughs] Matt: That's amazing, and you know he has that sitting on the shelf where everyone can see it. Snipe: Yes, yes, yes. Matt: That's really cool. Snipe: That was really nice of him. [laughs] My life would have had a slightly different outcome if I'd had to take some more time, and get a GED, and everything else just because I didn't show up to my programming class. Matt: Wow. Snipe: Anyway, I left Wall Street because I had a soul, apparently. Matt: Turns out. Snipe: It turns out, "Surprise." I totally still have one. [laughter] Matt: It's funny because you're telling me this whole story, and what I'm seeing in front of my face in Skype is your avatar. For anyone who's never seen this avatar, it's got a star around one eye, smirky, slanty eyes, looking down where you're like, "I'm going to get you." It's funny hearing you tell this story, and just the dissonance is so strong of seeing that, hearing your voice, and then hearing you talk about being on Wall Street. Obviously, I'm looking back. Hindsight is 20/20, but seeing this story turned out the way it has so far does not surprise me, looking at the picture of you that I'm looking at right now. Snipe: Mohawk people have souls too. Matt: It turns out, yes. Snipe: I got that mohawk as a fundraiser for EFF. Matt: Really? Snipe: I raised like $1,500 for EFF a bunch of years ago. Matt: You just liked it and kept it? Snipe: Yes. Once I had it, I was like, "Wait a minute. This completely fits me. Why did I not have this my entire life?" Matt: That's awesome. Snipe: Yes, there was a good reason behind it. Matt: Honestly, what I meant is actually the inverse which is that I associate having the soul-- When you imagine a soulless, crushing New York City job where you hate what you're doing, you don't usually associate it with the sense of owning who I am and myself that is associated with the picture I'm looking at right in front of me. Your boyfriend at that time had a computer, you actually had a little bit of history because you'd studied at least some coding. You said primarily and BASIC in high school. Where did you go from there? Was that when you were doing the Renaissance Fairs, and you started building that? Or was there a step before that? Snipe: No. Remember, this is back when the Web-- I'm 42. Matt: I wasn't making any assumptions about what the Web was like at that point. Snipe: I think there might have been one HTML book that was about to come out. That's where we were. If you wanted to do anything on the Web, you basically figured out how to right-click- Matt: View source them. Snipe: -and view source, and you just poked at things until they did what you wanted. There was no other way around that. I realized that I really liked it because it let me say what I wanted to say, it let me make things look-- For what we had back then, we didn't have JavaScript, or CSS, or any of that stuff. Matt: Right. Use that cover tag. Snipe: Yes, exactly. It was enormously powerful to be able to have things to say, and put them out there, and other people could see it. Then I just started to freelance doing that. I was also doing some graphic design for one of those-- It's like the real estate magazines, like Autotrader type of things but for cars. I used to do photo correction for them using CorelDraw, I think it was. Matt: Oh, my gosh, that's a throwback. Snipe: Yes. I'm an old, old woman. [laughter] Matt: I've used CorelDraw in my day, but it's been a long time. Snipe: Our hard drives would fill up every single day, and so we'd have to figure out what had already gone to press that we can delete it off. Basically, Photoshopping, to use Photoshop as a verb inappropriately, garbage cans and other stuff out of people's black and white, crappy photos. Because he was nice enough to give me a job. I offered and I said, "You know, I can make you a website." He's like, "Yes, the Internet's a fad." I was like, "I'm just trying to build up my portfolio, dude, for you for free." He's like, "Yes, yes, yes, it's not going to stick." I'm like, "Okay." [laughs] Matt: All right, buddy. Snipe: That's where it started. Then I think I moved to Virginia for a short amount of time, and then Georgia. Got a job at a computer telephony company where I was running their website, and also designing trade show materials like booths and stuff, which, by the way, I had no idea how to do. No one was more surprised than I was when they took pictures of the trade show and the booth actually looked amazing. Matt: That should look good. Snipe: I was like, "Look, yes." Matt: "Hey, look at that." [laughter] Snipe: That's very, very lucky. There was definitely a lot of fake it until you make it. Also, I've never designed a trade show booth, but trade show booths do get designed by someone, and at least a handful of those people have never done it before. Matt: Right. I'm relatively intelligent person, I understand the general shape of things. Snipe: Yes. Get me some dimensions, I'm sure I could make this work. Matt: What is the DPI thing again? [chuckles] Snipe: Yes, exactly. That was exciting and fun. Then I moved back to New York to teach web design and graphic design at an extension of Long Island University. Matt: Cool. Snipe: Yes, it was actually very, very cool. The school was owned by these two teeny-tiny Israeli ladies. They were absolutely fabulous. It was kind of a crash course in Hasidic and Orthodox Jewish culture. It was in Flatbush, so basically, 90% of my students were Hasidic or Orthodox. I think I broke every rule ever. The two owners of the school would just look at me and laugh. They wouldn't offer me any guidance. They just liked watching. Matt: Well, it would be awkward. Yes. Snipe: Exactly. I'm like, "Why would you do that to me?" [laughter] Snipe: They're just laughing. I could hear them laughing from upstairs- Matt: That's hilarious. Snipe: -when they knew I was putting my foot in another cultural mess. That was really, really fun. I learned a lot from that. I learned a lot about teaching. I even got to have a deaf student one time, which was great, except I didn't know-- I used to know or still know American sign language, but when I learned, there weren't any computer-related signs. It was actually a weird barrier that I hadn't thought about. We're like, "Okay, I can sign as I'm talking," but then I'm like, "Wait, do I have to spell all this stuff out every single time? I have no idea." That was cool. Then I started just doing HTML for a company called Cybergirl, which is not a porn site. I always have to clarify that. Not that there's anything wrong with porn, but it was not, in fact, a porn site. It was an online women's community. Matt: Cool. Snipe: They weren't really super profitable in the community itself, so they had a separate part that did websites for clients. I was put on to work mostly with their clients. They had stuff written in ASP, ColdFusion. Because the people who had designed it weren't there anymore, I basically had to learn all of these languages. Also, we only had a part time sysadmin, so when we'd hire someone new, I'm like, "I guess I'm creating email accounts for people now." I became a stand-in for a lot of different roles. Got to play with a lot of different languages, some of which I liked vastly better than others. ColdFusion? Really? [laughs] Matt: ASP wasn't that bad. There was worse things than classic ASP. Snipe: Yes, there are. That is a thing that could be said. That is an opinion one might have. [laughter] Matt: Trying to keep a positive spin on it. Snipe: I would say that all of these languages, the ones that are still around, have come a very long way since then, including PHP. Matt: Yes, yes. .NET is not a classic ASP. PHP 5, whatever. PHP 7 is no PHP 3, for sure. Snipe: Certainly. Matt: Were you using PHP at that point already, then? Was that one your-- Snipe: Yes. That was one I was-- Because I'd already done some Perl stuff, and it just wasn't that hard. One of our clients had a website, I think it was The Bone Marrow Foundation, had their website in PHP. That forced me to do a bit more legwork on it. That was the beginnings, the very beginnings. Matt: At that point, we're probably talking about single-page PHP files for each page. At the top, you've got a common.inc that you're doing your database connections. Then below that, it's just a template, right? Okay. Snipe: Functions.inc and usually some sort of PHTML. [laughs] Matt: God, PHTML, yes. Okay, all right. Snipe: I told you, I am an old, old lady. Matt: Honestly, we worked on a site that still used PHTML and things like four or five years ago. I was like, "I didn't even know that PHP parser is still allowed for this." Apparently, some of these things still stick around. Snipe: Whatever you set as your acceptable file formats, it'll parse. Matt: Yes, you can make it happen. Snipe: I can have a .dot site file extension if I wanted to. Matt: I like that idea now. Jeez. When was the transition? What were the steps between there and ending up where you are now? Are we still many steps behind, or did you get out on your own pretty quickly after that? Snipe: I was doing some contract work. Thanks to a friend that I'd met through IRC. I was doing some contract work for a company out in San Diego. They were an ad agency. This is the beginning of the days when marketing companies were trying to own digital, and they were trying to build up their digital departments. They moved me out there because they're like, "You're amazing, so come on out here and build up our team." I did. I built up their team. We had some really cool clients. We had San Diego Zoo, San Diego Padres, California Avocado Commission. At that time, I didn't like avocados. I was giving away free avocados that I did not like. Matt: [chuckles] Oh, no. That's so good. Snipe: I hate myself now for knowing how many avocados I could have had. [laughs] I got to build lots of custom web apps, all the database-y stuff. That was really fun. I left there, started my own web design company for lack of a better term, where I was basically using PHP, but also pretending like I knew how to design anything at all. Sorry, hang on. Incoming call. Building my own custom applications for people. None of it is really that fancy, but whatever. That was fun. Then I broke my foot. This is before the ACA, and so I had no insurance. Thousands of dollars and a spiral fracture later, I'm like, "Maybe I should get a real job." [laughter] Snipe: I started to work for the San Diego Blood Bank, which was a great gig. It's probably my favorite job. The pay wasn't that great, but my coworkers were great. Your hours were your hours. There was no overtime. If you had to work overtime, you got paid double time and a half, something like that. It was insane. Matt: Especially compared to the ad agency world, which is basically the exact opposite. Snipe: Yes. Yes. There's no amount of blood you can show to prove that you're loyal to that particular market. I ended up moving back to New York and ended up working for the Village Voice for a little while. Matt: Really? That's cool. Snipe: Yes, that was cool. Unfortunately, they had already been bought out by Newtimes, and so they were not the Village Voice that I grew up with, the one that warmed the liberal cockles of my heart. It was actually a crap place to work, to be honest. People were getting fired all the time. There was this one guy, he used to hang out in the archives room with an X-Acto blade and a piece of paper and would just cut at the piece of paper. He was actually scary. Everyone was afraid of him, because that's office shooter kind of crazy. Matt: Exactly, exactly. Snipe: I left there, finally, and worked for another ad agency. That's the one that I was working at when I finally started to work with Snipe-IT. Finally started to make Snipe-IT. For a while, while I was in California, the nice thing about running your own gig back then, because it was like a one-man shop, so I didn't have people that I had to worry about. I got a chance to work with tigers for about a year. It was just exhausting. That was around the time when I was writing my book, too. Working with tigers, commuting four hours a day, coming home stinking like raw chicken and tiger pee. Then working on my book, and then whatever I can possibly eke out for customers. It was pretty chaotic and definitely exhausting, but they were good times. Matt: I don't want to preach too far on this, but I feel like the more of our story that takes us around different aspects of life and different experiences, the more we bring to the thing we're in right now. That's one of the reasons I keep pushing on people having histories before they came to tech or diverse histories in tech. It's not to say that someone who just graduated from college and instantly got a job as a developer is therefore now incomplete, but I think that a lot of what makes a lot of people interesting is what they bring outside. That's true for anybody, right? What makes you different from the people around you makes you different, and makes you interesting, and it makes you have a perspective to be able to bring that the people around you don't. It sounds like you have quite a few of those, at least as you enter into the communities that I'm asking you from the perspective of whether PHP, or Laravel, or anything like that. I don't know where I'm going with that, but anyway. Snipe: [laughs] Matt: That's very interesting to hear. Snipe: I always say I sound really interesting on paper. I'm not really that interesting to talk to, but when you actually look at all the crap I've done, it's like, "Wow. That's kind of a lot." Matt: Right. That is a lot going on. Snipe: It's all weird. Weird stuff. Matt: If I remember right, the book that you wrote was a Wrox PHP book, right? Snipe: Yes, yes. You can still get it on Amazon, but it costs more to ship. Matt: Really? I got to-- Snipe: Actually, I'm not sure. It may just be eBay. The last time I checked, it was selling for $2.95 and costs like $80 to ship. [laughs] Matt: Professional PHP4 Web Development Solutions. Snipe: Yes. Matt: I don't see a Mohawk. I don't know which one's you. Snipe: No, no. Matt: [laughs] Snipe: Yes, I know. Gosh, it's a mystery of the ages, isn't it? [laughs] Matt: All right. Yes. $22.99. Wow. What was your experience like writing a book? Would you do it again? Snipe: Possibly, but I would need a bit more written assurances up front about how-- This is a co-authored book. Basically, we were not given communication information with each other. We were writing these chapters completely independently and it sucked. I offered to set up a bulletin board just so we could-- For some reason, they didn't want us talking to each other or something. I don't know, but I was like, "Because I don't know where this chapter is going to fall, I want to make sure that I'm not rehashing a thing that's already been discussed, or touching on something that needs more information." They never facilitated that. They actually pushed back against it. It was really frustrating. You're literally writing chapters in a vacuum that then have to be cohesive when you string them all together. I would need to know if it was going to be a co-authorship. I would need to know that this will truly be collaborative. Because the way it looks on the cover, it looks like we're all hanging out. No, I don't think I've ever spoken to those people ever. [laughs] Matt: Wow. Jeez. Snipe: It's really weird. It's really weird. I did not like that. I thought that was really just not a way to give the best experience to the reader. If I was going to collaborate, I would have to make sure that there was something like that. I've toyed with writing a couple of books over the last few years. It is also a bit of a time suck. Matt: Yes, it is. My perception, what I've told people in the past is that people often ask me, "Should I write a book with a traditional publisher like you did?" Because mine was with O'Reilly. "Or should I self-publish like a lot of the people in our community have?" My general perception has been, if you want to make money, self-publish. Snipe: Definitely. Matt: If you want reach that's outside of your current ability, then consider a traditional publisher. You've got quite a bit of reach and I wonder whether it's-- Snipe: This is like 2003, though. Matt: I don't mean for them, but I mean now. If you're going at it now. It seems like there'll probably be less of a reason for you to do a traditional publisher at this point. Snipe: I don't know, though. I still kind of O'Reilly. Matt: You still like it? Snipe: Being a published O'Reilly author, I still toy with that, honestly. Matt: I tell people I got a degree in secondary English education, basically. This O'Reilly book is my proof that I'm actually a real programmer. Snipe: [laughs] You know what? Honestly, that was really important to me back then. Snipe: Me too, really. Matt: I don't know where things would have gone, I don't know if I would have-- I probably would have stuck with it because I really, really liked it. I think that gave me a bit of confidence that I really needed. Proof, again, because I didn't graduate college. I nearly didn't graduate high school because of the programming class. [laughs] It was a way for me to say not just to the rest of the world, but to myself, like, "Hey, I actually know what I'm talking about." Matt: You can't underappreciate just how significant that is. I love that you said it. It's not just to everybody else, it's to you, too. Snipe: More than anyone else, to myself, honestly. I don't care what you guys think. [laughs] Matt: I spent several thousand hours writing a book with a major publisher so that I can overcome impostor syndrome. It's totally worth it. [laughter] Snipe: I still have it. That's a thing, I have it. Matt: I still have it, but maybe a little less. Snipe: At least if someone actually pushes the impostor syndrome too far, I'll be like, "I wrote a book. What have you done?" Matt: Exactly. Snipe: Meanwhile, I go off and rock in the corner as if, "Oh, my God. I don't deserve to be here. I don't deserve to be here." Matt: Exactly. It certainly doesn't make it go away, but maybe it's a tool in our arsenal to battle it. Snipe: That's a very good way to describe it. Matt: I like it. Snipe: I would need that to be a bit more of a tighter process. Matt: Well, if you decide to write with O'Reilly, I know some people. Just give me a call. Snipe: [laughs] I also know some people in O'Reilly. Matt: I was just going to say I'm pretty sure you don't need me for any of that kind of stuff. I just had to say it to try and seem like I actually matter, so this works. Snipe: Of course, you matter. Matt: I matter. Snipe: I got up early for you, Matt. I got up early for you. Matt: That's true. Snipe: You don't have any idea. Matt: That's true, this is quite early your time. I appreciate it. Snipe: [laughs] Matt: I'm trying to not talk forever. I'm trying to move us on even though I'm just my usual caveats, everyone take a drink. You eventually started Snipe-IT. I think we skipped a couple of things. We were talking about you becoming the CTO of the ad agency and being in a place where you needed to manage that kind of stuff. You started Snipe-IT. You now have a remote team. Could you tell me a little about the makeup of your team, and what it's like running a remote team, and the pros and cons you've experienced, and anything else that you would want to share about what that experience is like for you? Snipe: Well, I'm really lucky, first of all, because although our team is remote, we're all also local. We can actually see each other, we'll go out and have beers when we hit a major milestone. We'll go out and have some champagne and celebrate that we do get to see each other's faces. Also, we were friends first, so that helps. It's totally, totally different. If you're looking for advice on how to run a real remote team, that I can't help you with. I can't tell you how to manage your friends through Slack, though. [laughs] Matt: Basically, you and a bunch of friends live like an hour driving distance to each other or whatever and choose to work from home? Snipe: More like seven minutes. [laughs] Matt: Jeez. Snipe: Yes, yes. Matt: Okay, so this is really just like, "We just don't feel like going to an office," kind of vibe. Snipe: It's pants, it's pants. I'm not putting on pants. I've worked too hard in my career to have to put on pants anymore. There is a reason this isn't a video call, Matt. Seriously. [laughter] Matt: I wish that this was one of the podcasts-- Snipe: I think I just made Matt blush, by the way. Matt: I wish this was one of the podcasts where they name each episode, because that would have been the name right there for this episode. I might have to, just for this one, just give it a name just for that. Okay. I hear you. I get it. Snipe: The thing is I hadn't actually planned on hiring when I did. The reality is I should have, because I was really buckling under the helpdesk. That customer support load was a lot. It was causing me a great deal of anxiety. Looking back at it now, it was really untenable. Of course, I think that I'm 10 feet tall and bulletproof, so I'm like, "I got this. I got this." Meanwhile, it's four o'clock in the morning and I can't even see straight anymore. I ended up having to hire someone for a personal reason. She's actually worked out great. She's an absolute rock star on the helpdesk. She's never worked a helpdesk before, and she owns it. It's actually really, really great. Once I'd hired her, I think-- The onboarding takes a little bit. Especially, literally never worked a helpdesk before, so it's not just onboarding with my company, it's like onboarding the entire concept. As soon as she got her footing, she just completely handled it. It was really great. The next hire was a developer/sysadmin that I've known for a while. He is just fantastic. He's actually the harder one because he, I think, requires a little bit more structure, and a little bit more face time. I need to be better. I do. I need to be better about working with that because in my head, I'm still managing this the way that I want to be managed. I forget that that's actually not my job anymore. Matt: People are different. Snipe: Yes, people are different. Also, not everybody wants what I want. Frankly, it doesn't matter what I want. Ultimately, that's no longer a luxury that I have, caring more about how I want things to go for myself. That priority has shifted, and so I'm having to painfully learn [chuckles] that lesson. Not painfully. I love my entire team. They're absolutely amazing. I'm super, super grateful for them every day that goes by. Every time one of them takes vacation, we all hold on to our desks. We're like, "Okay, we can get through this, we can get through this." It's a learning curve, certainly. I've run my own small business, I've run dev teams. This is a different thing though, because the reason why I wanted to make this a company instead of just running this as a side project is because I've worked for tons of shitty companies. I want to build the company that I wish I'd worked for. Matt: I'm so sorry for doing this, but I was doing that thing where you're hearing somebody talking and waiting for your chance to talk. I literally was about to say Dan and I, when we started Tighten, the first thing we said was, "We want to build the company we want to work for." You just said and I'm like, "Exactly." That introduces the problem you're talking about, which is you just assume everybody wants the same things you want. It also means nobody else gets to force you to put people through things that you wouldn't want to be put through. It's an incredible freedom if you can make it profitable. Snipe: Yes. Absolutely. Getting to institute stuff that I think is really worker-friendly. We all make our own hours. We have office hours so that when Victoria's handling the helpdesk, she's got access to the text that she needs during a certain amount of time. In general, she's got a kid. We have to have that flexibility, so that she-- Honestly, she just lets us know that she's going to pick up her kid. It's like, "Okay, cool. See you back in half an hour or whatever." Vacation, she had not had a real vacation in probably 10 or 15 years. Last year, we were like, "You are taking vacation." She kept checking into Slack. I'm like, "Girl, I will actually revoke your credentials." Matt: [laughs] Exactly. Snipe: Do not play with me. Matt: I love it. Snipe: This year, I've decided that there's two weeks basically mandatory vacation, and we're going to put $3,000 towards each person's vacation funds- Matt: That's cool. Snipe: -so that they can actually go and do something awesome, and relaxing, and not stress about money while they're there, and just get to go and actually enjoy things, and come back refreshed and ready to work. It's pretty cool being able to come up with stuff like this and really like, "What would I have needed?" Because when I was working at the ad agencies especially, I would accrue my PTO. Honestly, that's why Snipe-IT existed. It was because I had two and a half weeks, three weeks of PTO that was not going to roll over. They made me take vacation in November. They wouldn't let me do it in December. They made me do it in November, and I was like, "Yes, three weeks of just relaxing, playing video games." That didn't work. I accidentally the product. [laughs] Now, I accidentally the business. Matt: That's awesome. One of the things I often talk about as an entrepreneur, as a business owner is something that I think people are scared of talking about, which is power. Because being a business owner means you get to hire, you get to figure out how money is spent, you get to figure out what pressures are and are not put in the people you work with. I call that power, but I think power doesn't have to be a scary word because, really, what matters is what you do with the power. When we hear power as a negative thing, it is usually because the people on power are benefiting themselves. I think that something is really beautiful, and wonderful, and we need more of in the world is when we can see power as a positive thing, because people get power and then use it for the benefit of other people. I just want to applaud and affirm what you're doing, because you just described that. It's like, "I got power, and the first thing I did was work to make other people's lives better understanding what the situation that they were in was." I love hearing that. I'm really glad that we got to talk about this today. Snipe: Well, thank you. I'm looking forward to coming up with more stuff like that. Matt: I love it. Snipe: It's super important to me. Our customers are incredibly important to us, obviously, but my staff is as important. You can't have one without the other either direction. Matt: In the end, they're just both people who you work with. The hope is that you're able to make both groups of people really have lives that are better because they had a chance to interact with you. Snipe: Yes, absolutely. Matt: Okay. We are almost out of time. I asked people at Tighten if they had any questions for you. They gave me a million, and I haven't gotten any of them. They're all going to be mad at me, so I'm trying to look at the one that I could pull up that won't turn into a 30-minute long conversation. Snipe: I'm Italian. There is literally nothing you can talk to me about that won't turn into a 30-minute conversation. [laughs] Matt: All right. I'll literally go with the question that has the least words in it and see if that gets us anywhere. Coffee or tea? Snipe: Red Bull. Matt: There you go. See how short that was? All right. Snipe: This podcast is sponsored by Red Bull. [laughter] Matt: It's so funny that it's been the thing at Tighten for the longest time, where those of us who started the company and the first hires were primarily coffee people. There's one tea holdout, but over time, the tea contingent has grown. Just within the last nine months, we hired two people who are Red Bull addicts. All of a sudden, we're shopping for the company on-site and they're like, "Orange Red Bull, no sugar, energy, blah, blah, blah." I'm like, I have a course in Red Bull flavors. Anyway, I still think it's pretty gross, but I did try some of them. Snipe: It's disgusting. No, it is utterly vile. It is really, really gross. [laughter] Matt: I don't get it. Please pitch me on why I would drink red Bull instead of coffee then. Snipe: No. If you don't drink Red Bull, then there will be more for me. First of all, I'm not going to pitch that. Matt: World's dwindling storage of Red Bull. Snipe: Obviously, we buy our stores out of local Red Bull, it's ridiculous. We have a main store, and then we have a failover store. Listen, you don't drink it because it tastes good. It tastes like dog ass, but it wakes you up. It keeps you awake. It feels the same role that coffee does, and frankly, I don't think that coffee tastes that good. Matt: Okay. Fair enough. Snipe: I can ask the same question to you. Matt: Right. For you, it's a combination. You don't like the flavor of either, but one of them you can buy in bulk and throw in the fridge? Snipe: Yes, yes. Matt: Got it. I get that. I love the flavor of coffee, but I'm like a geek. I have all the equipment, and all that kind of stuff. Snipe: Of course, you do. [laughter] Matt: Am I predictable? I am predictable. Okay. Snipe: I will neither confirm nor deny. My lawyer has advised me. [laughs] Matt: Not to make a statement on this particular-- I have one more and I'm praying that I can make it short, but I probably won't. You are a member of the Laravel community. You use Laravel. You share things every once in a while, but for someone who is such a big name, who's a member of the Laravel community, much of your popularity is not within the Laravel community. You're not popular because you're speaking at Laracon, you're not creating Laravel packages that all the people are consuming. It's this interesting thing where you're a very well-known person who uses Laravel and is a member of the Laravel community but is not necessarily gaining all that fame within Laravel space. It's an interesting overlap. As someone who does have exposure to lots of the tech communities, you're in the InfoSec world, you've been in PHP for a while, but you're also solidly Laravel. Do you have any perspectives on either, maybe the differences between InfoSec and PHP, differences between InfoSec and Laravel, and/or is there anything that you would say to the Laravel community, or things you'd either applaud or hope to see grow? Is there anything you just want to say about the way Laravel compares, or connects, or overlaps, or whatever with the rest of the world that you're in? Snipe It's always an ongoing joke in the InfoSec community. PHP developers are pretty much the easiest punching bag in the InfoSec community. Matt: And everywhere else. Snipe: In fact, I think just yesterday, I submitted an eye-rolling gift in relation to someone at InfoSec, bagging on PHP developers. I get it. When the language first came out, it was really easy to learn. You didn't need to have any knowledge of programming, or discipline, or best practices. There were no best practices for quite some time in PHP. I totally get that. The thing is that that's not really the world that we live in anymore. It's actually hard to write a PHP application without using a framework these days. Because the frameworks are so much better and it's so much faster, that for me, I'm pretty sure I could still write a PHP application without a framework, but why the hell would? If I ever have to write another gddmn login auth routine, I'll kill myself. I will actually kill myself. Comparing InfoSec to PHP or Laravel is like comparing apples to orangutans. They're entirely different animals and there is a little bit of overlap, but typically not. In general, PHP has a bad reputation in InfoSec. In fact, I will tell you a very brief story about how I got into InfoSec. This one's always a fun one. I used to run a nonprofit organization when I moved to California the first time. It was basically like Megan's Law for animal abusers. Criminal animal abuse. I would pull in data, break it down statistically based on a couple of different pointers like domestic violence connection, blah blah blah blah blah, and basically run statistics on that stuff. This was going back a very, very long time when nobody really knew or gave a crap at all about AppSec. At one point, my website got hacked. The organization's website got hacked. I am literally on my way to speak at a conference in Florida, an animal welfare conference. I'm checking in. I'm like, "Hi, I'm Alison Gionatto. I'm a speaker." She goes, "You're petabuse.com. That's great. I'm so sorry to hear about what happened." I'm like, "I've been on a plane for a couple of hours." I'm like, "Wait, what?" [chuckles] I run to my hotel room, and somebody has defaced the website with an animated GIF, and a song playing in the background which was basically a clip from Meetspin, and they linked to Meatspin. If any of your listeners don't know what Meatspin is- Matt: I don't. Snipe: -please do not Google that. You can google it, but have safe search on. Matt: Is it like Goatse kind of stuff? Snipe: Yes. "You spin me right round, baby, right round" playing in the background on autoloop. To this day, when I hear that song, I shiver a little bit. Matt: Trigger, yes. Snipe: Exactly. I ended up actually talking to this guy who thought that we were a much bigger organization than we were. He was trying to extort money, of course. I was like, "Dude, you have you have no idea. We get like $800 in donations every month. You are barking up the wrong tree." He's like, "I thought you were bigger. I'm sorry, but it is what it is." I toyed with him long enough to figure out what he had done. The thing is, this is on a Cobalt RaQ server. First of all, we're going back. Second of all, those are not exactly going for their security, but it was what I could afford. Honestly, it's what I could afford. I figured it out, I locked him out. I did leave him one final kind of F you text. [laughter] Snipe: Just so that he knew. That was how I got into this in the first place was basically a horrific, horrific internet meme and the defacement of my organization's website. Again, this is 2004, 2005. Application security became really important to me, and that's why I'm here. [chuckles] That's why I go to DEF CON. That's why I speak about application security and security in general. To get back to your original question, there isn't really an overlap. There is this disdainful relationship, for the most part, coming from both directions because InfoSec people don't typically treat programmers in general very well, but especially not PHP developers. PHP developers are tired of getting shit on, and so they don't necessarily treat-- It becomes a bit of a self-fulfilling-- Matt: Impostor, yes. Exactly. Snipe: Honestly, it's all just a bunch of dumbass egos and it's stupid. If we would just talk to each other a little bit more, we'd probably be a little better off. Matt: Come on, somebody. You'll be surprised to hear that I could talk about InfoSec and PHP for an hour, but we're out of time. I don't know if I'm going to have you back sometime or I don't know what, but this's been amazing. I really appreciate you spending some time with me. Before we cut off for the day and I cry because of all the topics I'm not going to cover, is there anything you wanted to talk about? Anything you want to plug, anything you want to cover, anything you want to say to the people that we haven't got to cover today? Snipe: Nothing that really comes to mind. I am still really passionate about AppSec. If you're using a framework and you're not utilizing all of the security stuff that's built in already, specifically Laravel is really good with that. I've had write some Middleware to add some additional CSP headers and things like that. If you're already paying the price, the overhead of using a framework, then freaking use it. Actually use all of the bits that are good, not just the bits that you don't feel like writing. Laravel makes it really hard to avoid the CSRF tokens. You'll actually have to go out of your way to disable those. I like that about Laravel. I like that it's opinionated. I like that it doesn't want you to screw this up. That said, any developer left to their own devices sufficiently motivated will still screw it up. Matt: Will screw something up, yes. Snipe: Yes, Exactly. Frameworks like Laravel, I think once that are headed in the right direction, so your default login already uses bcrypt to hash the password. You would, again, have to go out of your way to write something that would store something in cleartext or MD5. I think it's a step in the right direction. Use your frameworks, learn what their built-in security functionality is, and use them. Matt: Use it. [laughs] Snipe: One of the packages I'm actually writing for Laravel right now is an XSS package which will basically walk through your schema, and will try and inject rows of XSS stuff in there so that when you reload the app and if you got to any kind of functional testing or acceptance testing setup, you'll be able to see very quickly what you've forgotten to escape. Matt: I love it. Snipe: For a normal Laravel app, that's actually hard to do because the double braces will escape everything. For example, if you're using data from an API, maybe you're not cleaning it as well or whatever. That's one of the packages that I actually am working on. Matt: That's great. Also, if you're using JavaScript, it's really common for people to not escape it, and so that all of a sudden, they forget to clean it. Snipe: Exactly. I wanted one quick way to basically just check and see how boned I was. That'll be fun. Matt: Yes. Does it have a name yet that we can watch for or would you just link it once you have it? Snipe: Well, the only name-- You know how the mocking data packages called Faker? You can imagine what I'm considering calling this that I probably won't call it? [laughs] Matt: Probably won't, but now we can all remember it that way? Yes. Snipe: No promises. Absolutely no promises is all I'm saying. [laughs] Matt: Assuming it's safe for work, I will link the name in the show notes later. If not, you could just go-- [crosstalk] [laughter] Snipe: Again, no promises. Matt: I like it. Okay. You all have taken enough drinks, so I won't say my usual ending for you to drink too. Snipe, Alison, thank you so much. Thank you for the ways you have spoken up for a lot of things that really matter both in this call and our community as a whole. Thank you for hopefully helping me but also our entire community get better going forward, but also the things you brought to us in the past in terms of application security. I don't know why I didn't say this earlier, but Mr. Rogers is maybe one of my top heroes of all time. That was what was going through my mind when you were talking about running your company. Thank you for being that force both for running companies that way and taking care of people, and then, of course, by proxy for just the people who you're working with. The more people that are out there doing that, I think the better it is for all of us. This has been ridiculously fun. If anyone wants to follow you on Twitter, what's your Twitter handle and what are other things they should check out? That URL for Snipe-IT? I will put all of these in the show notes, but I just wanted you to get a chance to say them all at the end. Snipe: My Twitter handle is @snipeyhead, because @snipe was taken. I'm still pissed at that guy. [laughter] Snipe: The URL for Snipe-IT is snipeitapp.com. Not very creative. All of our issues are on GitHub. Your pool of requests are welcome. [laughter] Snipe: As always. Matt: Nice. Snipe: It is free. If it helps you solve some of your problems at your organization, we would love for you to try it out. If you'd like to give us money, that's awesome too. Ultimately, the more people who are using it, the better. Matt: Nice. Okay. Well, thank you so much for your time. Everyone, check out the show notes as always. We'll see you again in a couple of weeks with a special episode. I'll tell you more what it is when that one happens. See you. Snipe: [chuckles] Thank you so much, Matt.

All Wrapped Up Podcast
Sign Scientists

All Wrapped Up Podcast

Play Episode Listen Later Nov 28, 2017 39:43


In this episode we talk to the Sign Scientists Dave and Eddie. We talk about making a profit in outsourcing your digital prints, partial wraps over full wraps, Corel over Adobe and a sumo wrestler putting down vinyl... Just listen!!!

Pensamiento Visual
28-Inkscape: software libre de dibujo vectorial que todo profesional del conocimiento debe probar.

Pensamiento Visual

Play Episode Listen Later Mar 6, 2017 9:50


https://www.pensamientovisual.es/inkscape-software-libre-dibujo-vectorial/ En este episodio veremos un RECURSO clave para diseño vectorial. Pero antes, recuerda visitar la web pensamientovisual.es para acceder gratis a la intranet formativa con el ABC del Pensamiento Visual, así como ver este episodio por escrito. Hoy te voy a presentar: Inkscape: software libre de dibujo vectorial que todo profesional del conocimiento debe probar. ¿quieres dibujar vectorialmente sin tener que usar CorelDRAW o Illustrator? ¿buscas un software libre para crear iconos, logos, diagramas, mapas mentales, infografías, líneas del tiempo, posters y presentaciones? ¿quieres poder crear sin límite y sin depender de herramientas online? No busques más, Inkscape es un software libre con una curva de aprendizaje más sencilla que otros programas de diseño vectorial profesionales como CorelDRAW o Illustrator, pero no por ello menos potente y profesional. ¡Es válido para principiantes… como para profesionales! ¡ y de uso gratuito! Usa Inkscape libremente para convertirte en un profesional del diseño gráfico, o simplemente para crear mayor y mejor contenido visual para tus clases, presentaciones, redes sociales o páginas web. Aplica el pensamiento visual adentrándote sin miedo por el mundo del diseño gráfico, con uno de los software de referencia para el diseño vectorial: INKSCAPE. Es válido tanto si eres un profesional creativo del mundo del diseño, como si eres un profesional del conocimiento que quiere introducir más gráficos y componentes visuales en sus clases o presentaciones. Cada vez son más las herramientas informáticas disponibles con las que crear materiales educativos y formativos atractivos… ¿no vas a dar una oportunidad a una de los mejores programas que existen para ello? Sólo tienes que practicar un poco y adquirir los conocimientos mínimos para multiplicar tu capacidad comunicadora hasta el infinito, en función de tu tiempo y de tu imaginación… y además lograrlo fácilmente con una buena estética. Si quieres descubrir los principios básicos del pensamiento visual, así como potenciar tus habilidades básicas e innatas de dibujo, te invito a que te apuntes a la formación gratuita online.

The Three Month Vacation Podcast
How To Write Intensely Curious Headlines—Even If A Deadline Is Looming

The Three Month Vacation Podcast

Play Episode Listen Later Nov 2, 2016 24:12


How do you write intensely curious headlines—even if a deadline is looming. When writing headlines, you often get stuck. Can grammar come to the rescue when under pressure? Find out how grammar class helps you write outstanding headlines in a jiffy. --------- In this episode Sean talks about Part 1: What has grammar got to do with writing headlines. Part 2: Why you need to break up your headline writing process Part 3: What’s the one thing you can implement today in your headlines You can read this online here: https://www.psychotactics.com/headlines-three-ways/ --------- Every year, 20 billion bottles of wine are produced. And 80% of those bottles are closed with a single substance. A substance called cork. The cork, as you’d suspect, comes from bark of the cork tree The bark has to be harvested, and then you get the cork for those 16 billion bottles. But there’s no hurrying the process of cork production. A tree must be at least 25 years old before the bark can be harvested. After that, it can be stripped of its bark every nine years. Even so, the first stripping is totally unsuitable for wine and used only for industrial purposes. The second stripping still lacks the quality needed. It may take well over 40 years before the cork is considered good enough to put into a wine bottle. As you can see, a cork tree can’t be rushed. Good headlines too need a little time. But in today’s world, we need headlines for our newsletters, podcast titles, webinars, and workshops. But is it really possible to turn out a great headline almost immediately? Or do we have to wait? What we’ll cover in this article is the concept of headlines in a hurry. We’ll learn three ways to write great headlines and to write them under pressure. But we’ll have fun, and instead of just learning three ways, we’ll go back to grammar class. Method 1: Headlines with AND Method 2: Headlines with EVEN Method 3: Headlines with WITHOUT Method 1: Headlines With AND Remember Windows 3.1? I sure do. I was a cartoonist still living in Mumbai, India at the time. And that’s when I got my first computer. It was a 386 and top of the line with programs such as Corel Draw and Photoshop. Right before I got the computer I would go through the tedious task of drawing a cartoon, photocopying it several times and then colouring each version. Clients wanted to see the same cartoon rendered in different colours and I’d spend trips back and forth to the photocopy shop. Let’s say I got to know the photocopy guy quite well. But it also wasted a lot of my day Then along came Windows 3.1 and I was able to scan and then colour my cartoons in under half an hour. From paper to the computer was my big leap forward when it came to cartoons. And yet several years later when I moved over from cartoons to copywriting, I struggled a lot with writing headlines. Every time I sat down to write headlines, I’d get the blue screen of death in my brain. Until the day I figured out the incredible power of AND in moving a headline forward. AND? When writing a headline, all you have to do is add the conjunction AND and your headline seems to dart forward. Let’s take a few examples, shall we? How to raise your freelance rates How to raise your freelance rates (and get a greater number of clients) How to create magic with your brand stories How to create magic with your brand stories—and engage new readers every time you publish How to keep fit over age 55 How to keep fit over age 55 (and still eat everything you want) What did we notice with those AND headlines? The first was the sheer simplicity of the headline. We start the headline as if it’s going to be a really short one. e.g. How to raise your freelance rates. Then as an afterthought, we add the AND. What this tends to do is give your headline more oomph. The first part of the headline, without the AND is good enough, yet the second part allows the headline to move your client forward. Which is why the AND headline has a far greater curiosity factor than the headline without the conjunction. When writing AND headlines I use the parenthesis or the em dash The em dash is the long dash, used when you seem to be breaking a thought mid-flow. It seems like you’ve already finished with the thought. For example: How to create magic with your brand stories. Then suddenly the em dash shows up out of nowhere talking about “new readers”. It’s brought in a new thought—a much richer thought. Now your headline reads as: How to create magic with your brand stories—and engage new readers every time you publish. But you don’t always have to use the em dash You can just use the parenthesis instead. The parenthesis does something similar to the em dash. It creates a continuation of the thought, and the client feels a greater tug towards the AND type of headline. Visually too, the headline is more arresting. When you look at the headlines side by side, or even in your inbox, the second headline seems to say a lot more. But because there’s the em dash or the parenthesis, it’s like you’re getting some breathing space as the reader. If you wondered why you had to sit in boring grammar class, well, now you know. You’re in headline grammar class, and you just found out how to use AND, em dashes and parentheses to good effect. Like Windows 3.1 (bless its soul) which got me from a bit of a struggle to super-fast execution, you too can build a headline in next to no time by using the AND. But is there a good way of using the AND type of headline successfully? Sure there is. The best way to use the AND headline well is to write the first part. e.g. How to write irresistible calls to action. Then you walk away. Your headline is already super-yummy. But when you come back, several hours later, your brain will have something to add to the headline. So your headline will read like this: How to write irresistible calls to action (and increase CTR by 30%). The space between writing the first and second part of the headline isn’t necessary, but it does make for better headlines. Keeping a break between activities helps your brain hum in the background and come up with a far superior idea than if you simply jumped on the first possible idea that comes to your head after using AND. Ok, first part of grammar class is done. Let’s go to adverb land; the land of EVEN. Method 2: Headlines with EVEN I’d never heard of the comedian called Michael Jr. Then one day, I’m lying on the sofa time scrolling through Facebook and this video pops up. In the video, Michael Jr. is talking about how comedy works. And here’s what he says: This is how it works First, there’s a setup, and then there’s a punch line. The set up is when a comedian uses his talents and resources to seize any opportunity to ensure that his audience is moving in the same direction. The punchline occurs when he alters that direction in such a way that was not anticipated by the audience. He’s talking about the adverb Yup, Michael Jr. doesn’t know it, but he’s just given a quick grammar lesson. And that’s precisely the grammar lesson you can use in your headlines by using the adverb, “EVEN.” When you use EVEN in your headline, you’re doing what Michael Jr. is talking about. You’re taking the audience in a specific direction—and then moving them to the punchline, which isn’t quite anticipated by the audience. Hah, you’re eager for grammar lesson No.2, aren’t you? Well here goes: How to rank high on Bing How to rank high on Bing (even with low Google rankings) Why you should raise your freelance rates Why you should raise your freelance rates (even if you’re not sure you’re worth it) How to quit your day job How to quit your day job (even if you’re cash strapped) How to travel First Class How to travel First Class (even if You’re dead broke) See the setup and the punchline? It’s everywhere, you know, this setup and punchline. When you read The Brain Audit, you have the concept of the problem and the solution. That’s a setup and punchline. When you look at nature, you notice a branch, then a twig. A snowflake has the same set up and punchline. And of course, when we go to headline land, the adverb EVEN creates a powerful punchline. It brings out that extra bit of information that you’re simply not expecting. And in doing so, it gets and keeps your attention. Just like the AND, it helps to use the parentheses or the em dash And just like the AND, there’s no rule (at least that I know of) whether you use the em dash or the parenthesis. Just be sure to use it because it creates that setup and punch line both visually and intellectually. Visually you can see there’s a separation, but intellectually you see that extra bit showing up. And you weren’t particularly expecting the headline to go in such a weird direction, were you? So remember: set up, punchline. That’s the power of EVEN. We’ve covered AND and EVEN. Should we go to the third grammar lesson? Let’s head to WITHOUT, which happens to masquerade as a preposition adverb and conjunction. Even if you can’t remember where it sits on the grammar hierarchy, WITHOUT does a pretty cool job when you’re tired of using AND and EVEN. Let’s find out how. Method 3: Headlines with WITHOUT To write a headline with WITHOUT, all you have to consider is the opposite. And you can do it with random headlines. How to raise your prices How to raise your prices without losing clients How to raise your prices without increasing the quantity of product How to raise your prices without considering the competition How to raise your prices without the accompanying fear factor When you write a WITHOUT headline, guess what you’re really doing Yup, you’re bringing up the objection in your head. Notice the second part of the headlines? They brought out the fear of losing clients, of needing to increase the quantity of product, the fear of competition and yes, the fear of fear itself. All of these are obvious objections to your premise or article. So what’s a grammar headline writer to do? Why it’s perfectly simple, isn’t it? All you really need to do is write some sort of headline and then think of all the reasons why it’s not a good idea. Or at least why you’d have some objections to that idea. Let’s take an overly simple headline like: How to lose weight in two weeks. What are the objections to losing weight? – You’re a foodie – You don’t want to go on a crazy diet – You don’t care about exercise And then you slappity-slap on the objections to the first part of the headline. Ready? How to lose weight in two weeks (without giving up your foodie habits) How to lose weight in two weeks (without going on a crazy diet) How to lose weight in two weeks (without needing to exercise endlessly) And there you have it—WITHOUT comes to the rescue. Isn’t grammar wonderful? We should really do a summary, but what would we cover? We already know the three methods to make our headline stand out. All it takes is just three parts of the grammar universe: AND, EVEN and WITHOUT. AND gets your headline moving boldly forward, EVEN does this little setup and punchline trick and WITHOUT, WITHOUT is all about objections. See, those Grammar Nazis were right. You should pay attention your grammar because even if your brain feels like it’s running on Windows 3.1, you’ll still be able to turn out super-curious headlines. So what’s the ONE thing we can implement today? Remember the advice you got about writing part of the headline first and then going away? Well, here’s a reminder. You may be so very excited at your proficiency at grammar class that you may forget to take that break. Leaving that task unfinished ensures that your brain brings up (and rejects) many options. Eventually, when you go back to your headline, you’re likely to get a far superior headline than just the first one you think up. Put space between all activities. This article was written over a period of three days. The outline on one day, part of the article on another and finally the article was completed on the third. And only after these three days, did it go for an edit. A headline may seem almost puny when compared with an article, but letting the brain relax helps you get a far superior output. And that’s pretty much it. Grammar lesson over. School’s out. Special Bonus: Why Headlines Fail In under 7 minutes you’ll be able to go through a system that shows you: • How to write headlines that get results every time • Why you don’t have to be a copywriter to write headlines • How to construct headlines, without making a complete mess of things. Here is the report: Why Headlines Fail  https://www.psychotactics.com/free/headlines-fail/

That's Not Art - Broken Area Podcast
Episode 31 Digital and Physical Media's Awkward Moments

That's Not Art - Broken Area Podcast

Play Episode Listen Later Oct 9, 2016


Mark's new phone works, which is good. We discuss my projects in Advanced Studio and in Painting IV. The mixing of drawing and digital work in in my mind, where is it going? I am not sure. Mark used Corel Draw in the past to help with his studies of paintings.  We both find zebras fascinating. Join us in our meandering conversations. Do you want to join us? If you're an artist interested in joining the "That's not Art" conversations. Please email me at isabelle.michaud@gmail.com.   Music : https://www.youtube.com/watch?v=RfnaQ9Cuw5k

2 Regular Guys Talking Decoration and Personalization

Please find some links and notes from the 2 Regular Guys Podcast. Aaron and Terry welcome Thomas Trimingham to the show where he shared his tips and tricks for creating color separations in screen printing. He is going to go in depth on how to create screen printing color separations in Photoshop and on our Live YouTube broadcast, you can actually see the process happen. We'll also chat with Thomas about his Corel Draw and other items that will make your a complete screen printing artist. Sponsored by: Equipment Zone and Pic The Gift Our regular listeners know this, but 2 Regular Guys is all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. For the past three years, 2 Regular Guys has been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you'll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening!! Color Separations in Photoshop Introduction: Thomas Trimingham has been working in screen printing for more than 22 years as an industry consultant, freelance artist, and high-end separator. He is an award-winning illustrator, designer, and author of more than 140 articles on screen printing art and separations. Thomas has worked, consulted, and trained all size screen printing shops from small family-owned businesses to some of the largest printers in the nation. He can be reached through his site at: screenprintingartist.com Terry: Tom, walk us through the process of creating a screen printing separation. Quick breakdown of Color Separations: review the art file for resolution - edge quality - color gamut - and outside border (separate from background?) prep or adjust art file if necessary - including separate from background create sep file - resize if needed duplicate and create underbase file duplicate and create CMYK source channels Import these files to master sep file define color channels - place in print order pull colors using curves, color range, and/or manual selections test color stacking - extract and/or adjust colors create black keyline (if applicable) and high white bump underbase under hot colors save and/or output sep file Aaron: Tom, can you share with our listeners a little bit about your CorelDraw training program? ***SPECIAL OFFER*** Exclusively for 2 Regular Guys listeners. Sign-up for the Free VIP Membership and then email them that you heard about them through 2 Regular Guys to get 10% Off View Color Separations in Photoshop Video Trade Shows ISS Orlando Sept 8-10 SGIA Las Vegas Sept 14-16 ISS Ft. Worth Oct 6-8 NBM Portland Oct 14-15 NBM Charlotte Oct 27-29 NBM Denver Nov 11-12 Other News/Events Complete Screen Printing Business Course - Workhorse Products in Phoenix - :::DATES COMING SOON::: Complete Screen Printing Business Course - Atlas Screen Supply in Chicago - November 12-13 Compare & Contrast: Garment Decorating, Screen Printing, Sublimation, Direct-to-Garment & Heat Transfers - SGIA Las Vegas Room Number: N115 - September 14, 3:00 pm Pacific Terry's Books Screen Printing: A Practical Guide to Starting Your Own T-Shirt Business Just $4.95 as an e-book. Direct to Garment: A Practical Guide to Starting Your Own T-Shirt Business Just $4.95 as an e-book. Scheduling and Estimating Production Time for Garment Screen Printing Just $2.99 as an e-book This show is brought to you for a full hour by: Equipment Zone, with 20 years experience selling garment printing equipment nationwide. Equipment Zone offers the new Epson F2000 SureColor direct-to-garment printer,

MinuteEarth
The Basics Of Digital Illustration

MinuteEarth

Play Episode Listen Later May 23, 2016 3:49


Have ever wondered how digital illustrations are made? This video explains the basics. Help us keep making videos by supporting us in We try to leave jargon out of our videos, but if you want to learn more about this topic, here are some handy keywords to get your googling started: - A raster graphics image is a digital image made of a grid of pixels - Software able to edit raster graphics: Photoshop, Corel Painter, GIMP, Krita, etc. - GIMP is free and open-source. Check them at - Krita is also free and open-source. Check them at - Pixel Art is a form of digital art where images are edited on the pixel level. - Cross-stitch is a popular form of counted-thread embroidery in which X-shaped stitches in a tiled, raster-like pattern are used to form a picture. - Vector graphics images are made up of mathematical shapes and can be scaled as much as needed without loss in quality. - Software able to edit vector graphics: Adobe Illustrator, CorelDraw, Inkscape, etc. - Inkscape is free and open-source. Check them at - Jaggies is the informal name for artifacts in raster images, most frequently from aliasing. - Anti-aliasing is the technique of minimizing the distortion artifacts known as aliasing. - A graphics tablet is a computer input device that enables a user to hand-draw images with a special pen-like stylus, similar to the way a person draws images with a pencil and paper. - A clipping mask is an object whose shape masks other artwork so that only areas that lie within the shape are visible - Blend modes (or Mixing modes) in digital image editing are used to determine how two layers are blended into each other. The blending modes I use more frequently are Multiply and Overlay. ___________________________________________ Credits (and Twitter handles): Video concept and Narration by Ever Salazar (@eversalazar) With Contributions from: Henry Reich, Alex Reich, Kate Yoshida, Omkar Bhagat, Emily Elert, Peter Reich, Rachel Becker, David Goldenberg Music by: Nathaniel Schroeder: Image Credits: Cross Stitch Pokemon - DeviantArt user MissTetraZelda Isometric Pixel Art - DeviantArt user RGBfumes Pixel Art Wallpaper - Flickr user RodrixAP Vector Corvette Illustration - DeviantArt user troy2007 ___________________________________________ A big thank-you to our supporters on : - Today I Found Out - Maarten Bremer - Jeff Straathof - Mark Roth - Tony Fadell - Muhammad Shifaz - 靛蓝字幕组 - Jagdtiger - Alberto Bortoni - Valentin - Nicholas Buckendorf - Antoine Coeur _________________________________________ Like our videos? Subscribe to MinuteEarth on YouTube: Get early, exclusive access to our videos on Vessel: Support us on Patreon: Also, say hello on: Facebook: Twitter: And find us on itunes:

How to Hold a Pencil
022: Garth Braithwaite

How to Hold a Pencil

Play Episode Listen Later May 7, 2014 28:41


Garth Braithwait started designing on Corel Draw and now works at Adobe. We talked about getting into design, the web community, and the value of mentors.

TechByter Worldwide (formerly Technology Corner) with Bill Blinn
TechByter Worldwide 2012.06.24: Adobe Illustrator Adds Features and Power; Asus Transfermer Tablet: Great. Asus Support: Shaky; From Microsoft, Scratching the Surface; and Short Circuits.

TechByter Worldwide (formerly Technology Corner) with Bill Blinn

Play Episode Listen Later Jun 23, 2012 30:12


This long-time Corel Draw fan finally has to admit that Adobe Illustrator wins. The up-and-down relationship with an Asus Transformer tablet is up again. Microsoft introduces the Surface and it looks promising. In Short Circuits: A new phone, replacing a notebook computer, and and upgrade plan for Windows 8.

TechByter Worldwide (formerly Technology Corner) with Bill Blinn
TechByter Worldwide 2007.12.02: A Corel Draw fan casts an eye on Adobe Illustrator CS3, “I want an operating system”, thoughts of a first-time poll worker, and Nerdly News

TechByter Worldwide (formerly Technology Corner) with Bill Blinn

Play Episode Listen Later Dec 1, 2007 24:32


The CS3 update for Adobe Illustrator brings powerful new features. Operating systems are increasingly hard to tell apart. I'll recount a bit about my day as an election worker. In Nerdly News, Google purges tens of thousands of bad websites and the FBI puts 8 techno-crooks away.

IRadioLive Podcasting Platform (www.i-radiolive.com)
CorelDraw - 0308 - Dr Mani Kanthan Nair

IRadioLive Podcasting Platform (www.i-radiolive.com)

Play Episode Listen Later Dec 3, 0001 41:54