Podcasts about 24kgoldn

Paypa Boy is a hood legend from San Francisco's Lakeview District. A hustler, entrepreneur, and artist, he was highly influenced by the culture of the 80s d-boys he grew up around. Incorporating that culture into his own lifestyle brand, Paypa Boy has become an influential fixture in the world of streetwear fashion, sneakers, and hip-hop. In addition to releasing his own projects, he helped introduce the world to 24kGoldn, who is now multi-platinum. --For promo opportunities on the podcast, e-mail info@historyofthebay.com--History of the Bay Spotify Playlist: https://open.spotify.com/playlist/3ZUM4rCv6xfNbvB4r8TVWU?si=9218659b5f4b43aaOnline Store: https://dregsone.myshopify.com Follow Dregs One:Spotify: https://open.spotify.com/artist/1UNuCcJlRb8ImMc5haZHXF?si=poJT0BYUS-qCfpEzAX7mlAInstagram: https://instagram.com/dregs_oneTikTok: https://tiktok.com/@dregs_oneTwitter: https://twitter.com/dregs_oneFacebook: https://facebook.com/dregsone41500:00 Intro02:37 Lakeview08:55 Asian & Black Connections13:40 Gentrification17:15 Thizz Block Report21:10 Inner City Youth27:45 Dream Team34:32 Going to Asia38:50 24kgoldn50:13 Seaside Stretch54:57 Lifestyle of a Dope Boy57:37 Larry June1:01:15 Eating cereal out of Yeezys

On this episode of The Talk of Fame Podcast, we got to chat with Jack Lutz! Jack is aIndie Pop from Columbus, Ohio inspired by the vintage sights and sounds of Elvis Presley, Stephen Sanchez, The Stray Cats, The Beach Boys, and The Beatles with modern influences ranging from Jonas Brothers, Joshua Bassett, Justin Timberlake, and John Mayer. After starting the solo project in March of 2023, Jack has since released 7 singles, with an EP forthcoming. In addition to his music releases, Jack has also had the opportunity to open for multiple national artists such as 24kGoldn, Wheatus, and Lee DeWyze.Listen in as we discuss Jack's journey and the story behind his newest single Heartbreak Season! You'll be inspired by his dedication to her craft and his old school music inspiration.Follow Me:Instagram:@Officialkyliemontigney@TalkoffamepodFacebook:OfficialkyliemontigneyTalkoffameTwitter:@Kyliemontigney4About Me:Hi, I'm Kylie! I'm passionate about sports, spending time with family, traveling, and connecting with people who inspire me. I love listening to people's stories and sharing their journeys with the world!

Dive into the pulsating world of rhythm and bass with the latest episode 317 of The Stress Factor Drum and Bass Podcast, where DJ B-12 returns to deliver an electrifying studio mix that will elevate your auditory experience. Spanning an impressive 3 hours and 38 minutes, this November 2024 edition is a masterclass in the genre, showcasing a meticulously curated selection of 135 tracks that embody the very essence of drum and bass. From the thumping beats of mainstage anthems to the smooth, flowing melodies of liquid DnB, each track is expertly woven together to create a seamless journey through sound that will keep you moving and grooving from start to finish. This episode is not just a mix; it's an immersive experience that captures the vibrant energy of the dancefloor, featuring the freshest vocal tracks that resonate with emotion and intensity. DJ B-12's skillful transitions and keen ear for the latest electro-infused DnB sounds ensure that listeners are treated to a dynamic range of styles, making it perfect for both dedicated fans and newcomers alike. Whether you're looking to energize your workout, enhance your party atmosphere, or simply lose yourself in the beats, this podcast episode is your ultimate soundtrack for November. Tune in and let the rhythm take control as you explore the cutting-edge of drum and bass music. This episode includes tracks and remixes by the following artists and on these labels: Kanine, UNLEASHED, Alpha Rhythm, Etherwood, Fokuz Recordings, ALSO, Tengu, LISWAF, Manifest, Cascade, Lizplay Records, Culture Shock, Totally Enormous Extinct Dinosaurs, Culture Shock Music. InMost, Soulvent Records, Matrix, Futurebound, Synth System, Anna Simone, UKF, Feed The Fire, SOLR, Kr33per, Kat, Galacy Records, Leniz, Telomic, Susan H, Sam M, Liquicity Records, Used, Idle Days, Breakbeat Kaos II, Grafix, Elipsa, DnB Allstars, Gravity, LW Recordings, DC Breaks, ghost., Pyro Records, Metrik, AEON MODE, Hospital Records, Laidback Luke, Katy Alex, Kove, Mixmash Records, Jane Doe DnB, Dirtbox Recordings, Rob Gasser, Miss Lina, High Tea Music, Aktive, Deadbeats, T and Sugah, Sub Focus, Katy B, Positiva, K Motionz, Sleepless Music Ltd., Jon Void, Mohican Sun, Integral Records, Pythius, MVE, Blackout Music NL, Krakota, L8NCY, Tyler Blue, Audiorotica, tunnl vision, Lexurus, Dimension, NGHTMRE, Mougleta, Jack In Box, Future Breakz Records, Lee Mvtthews, Amila, John Summit, Julia Church, Experts Only, Feed The Fire, Riot Records, YASUKI, Friction, Poppy Baskcomb, Subsonic, Elevate Records, S.P.Y, Sourcee, Smoke Music, Voicians, Blossom, Keeno, Delta Heavy, Hayley May, Hedara, Culture Shock, Andromedik, Sarah De Warren, Demax Music, Keeno, Keeno Music, DIMOD, BazAan, Lizplay Records, Grafix, Andromedik, EMI, Ishnlv, Zorka Music, Jack In Box, Nothing But, Mania, NUFORM, Etherwood, Blean, Beats In Mind, Technimatic, Riya, Shur-I-Kan, Anjunabeats, Spearhead Records, SOLR, Kr33per, Synergy, Foudrage Records, Armodine, Viper Recordings, Kastuvas, Kia Ora, Bloque, LW Recordings, Aktive, Aleya Mae, DeVice, Friction, Lauren L'aimant, Funkstar De Luxe, Fred V, Armada Music, Kara, Deep Notion, NUFORM, REAPER, The Arcturians, Slippy, Bassrush Records, Softest Hard, Dim Mak Records, Lucas, Steve, Yves V, Xoro, SPINNIN' RECORDS, tunnl vision, Fokuz Recordings, Taxman, flowanastasia, Viper Recordings, Andromedik, Luka, Level 2, L-Side, V Recordings, Dot, mau5trap, Dustkey, Focusfire, Ionyx, Used, Breakbeat Kaos II, Leftwing Kody, Turno, Armada Subjekt, Grace Barton, Pilot., Leniz, Nathan Smoker, Qua Rush, Eastcolors, Addictive Behaviour Records, SUBBWELL, Soundr, NIGHTMODE, V O E, Dan Dakota, Blooom, YUSSI, Cameron Hayes, DnB Active Records, Paul Oakenfold, Asher D, René LaVice, New State Music, Sigala, TREVOR DANIEL, 24KGoldn, Ministry of Sound Recordings, Tom Cane, 1991, Henry Dell, Ekko, Sidetrack, Ruth Royall, Liam Bailey, NCT Remix, Dellamar, Binary, Genome Records, Circadian, System F, Armada Music, YOU, Tyla, DJ Marky, Makoto, Human Elements, Anile, Footnotes, Rudimental, PNAU, ARCO, Room Two Recordings, Pola, Bryson, Kelli-Leigh, Shogun Audio, Liquefaction, Cascade, Natus, EMCD, DNBB Digital, Andy C, whoismoli, Genetics, Elle Exxe, DeVice, Teddy Killerz, Armodine, Souped Up Records, Maurizzle, High Tea Music, Georgie Riot, Riot Records, DNMO, Wolfy Lights, Blooom, Kaskade, Wilkinson, Paige Cavell, BMG Rights Management (UK) Limited, Royall Sound, Total Recall, T3K, Krakota, Jurgen Vries, Shena, Blvck Crowz, Bunyip, Skankandbass, Bastion, Effy, Mall Grab, Fragrance Recordings, Emily Makis, Deadline, Elevate Records. Tracklist 01. Kanine - Chemicals [UNLEASHED] 02. Alpha Rhythm - From The Ashes (Etherwood Remix) [Fokuz Recordings] 03. ALSO and Tengu present LISWAF - Eywa [Manifest] 04. Cascade - Tell Me [Lizplay Records] 05. Culture Shock and Totally Enormous Extinct Dinosaurs - Back In Time (Extended Mix) [Culture Shock Music] 06. In:Most - Wibble [Soulvent Records] 07. Matrix and Futurebound and Synth System - Return To You (ft. Anna Simone) (DJ Edit) [UKF] 08. Feed The Fire - Power [Manifest] 09. SOLR and Kr33per - Magenta Sky (ft. Kat) [Galacy Records] 10. Leniz - Innerself [Galacy Records] 11. Telomic - Underwater ft. Susan H (Sam M Remix) [Liquicity Records] 12. Used - Psycho (feat. Idle Days) [Breakbeat Kaos II] 13. Grafix and Elipsa - Miss A Moment [DnB Allstars] 14. Gravity - Out Of This World [LW Recordings] 15. DC Breaks - Eleven [Not On Label] 16. ghost. - Save You (Extended) [Pyro Records] 17. Metrik X AEON MODE - Awake [Hospital Records] 18. Laidback Luke and Katy Alex - Could You Be The One (Kove Remix) [Mixmash Records] 19. Jane Doe DnB - Falling Down [Dirtbox Recordings] 20. Rob Gasser and Miss Lina - Chase Me [High Tea Music] 21. Aktive - Know By Now [Deadbeats] 22. T and Sugah - Danger [UKF] 23. Sub Focus and Katy B - Push The Tempo [Positiva] 24. K Motionz - Infinite (Freedom) [Sleepless Music Ltd.] 25. Jon Void - All Night [Liquicity Records] 26. Mohican Sun - Vudu [Integral Records] 27. Pythius and MVE - All I Know (Matrix and Futurebound Remix) [Blackout Music NL] 28. Krakota - Rhythm House [Sleepless Music Ltd.] 29. AEON MODE - Touch ft. L8NCY [Deadbeats] 30. Tyler Blue - Orbiter [Audiorotica] 31. tunnl vision - Fooling Myself [Liquicity Records] 32. Lexurus - Crystalize [Liquicity Records] 33. Dimension, Sub Focus and NGHTMRE - Angel (ft. Mougleta) [Dimension] 34. Jack In Box - Run Away Find Away [Future Breakz Records] 35. Lee Mvtthews - Runaway feat. Amila [Lee Mvtthews (AEI)] 36. John Summit and Sub Focus - Go Back feat. Julia Church (D and B VIP) [Experts Only] 37. Feed The Fire - Your Love [Riot Records] 38. YASUKI - Nothing To Lose [Manifest] 39. Friction Ft. Poppy Baskcomb - I Need To Feel (Subsonic Remix) [Elevate Records] 40. Kanine - Light It Up [UNLEASHED 41. S.P.Y - No More [Sleepless Music Ltd.] 42. Sourcee - Nothing To Lose (Extended Mix) [Smoke Music] 43. Voicians - Close To Me [Liquicity Records] 44. Blossom - Stay (Original Mix) [UKF] 45. Keeno - Ocean [Liquicity Records] 46. Delta Heavy - Never Alone (ft. Hayley May) [Delta Heavy] 47. Subsonic - Call Your Name (ft. Hedara) [UKF] 48. Culture Shock - Breathe (Extended Mix) [Culture Shock Music] 49. Andromedik - Stone (ft. Sarah De Warren) [Demax Music] 50. Keeno - Courage (VIP) [Keeno Music] 51. DIMOD and BazAan - Heartfelt [Lizplay Records] 52. Grafix and Andromedik - Comedown (Extended Version) [Liquicity Records] 53. Sub Focus - Off The Ground [EMI] 54. Ishnlv - Into That Good Night [Zorka Music] 55. Jack In Box - I Like That [Nothing But] 56. Mania - Feel Alive [NUFORM] 57. Etherwood and Blean - Got Me Falling [Beats In Mind] 58. Technimatic and Riya - Deep Sands [Liquicity Records] 59. Shur-I-Kan - My Love (Keeno Remix) [Anjunabeats] 60. Emba - Mirrors (Kove Remix) [Spearhead Records] 61. Jack In Box - Take To The Sky [Future Breakz Records] 62. SOLR and Kr33per - Alive [Galacy Records] 63. Synergy - Falling [Foudrage Records] 64. Armodine - Light Inside [Viper Recordings] 65. Kastuvas - Promises [Kia Ora] 66. Bloque - Windchimes [LW Recordings] 67. Aktive - What I Need feat. Aleya Mae (Extended Mix) [DeVice] 68. Friction x AEON:MODE - State Of Mind (ft. Lauren L'aimant) (Extended Mix) [Deadbeats] 69. Funkstar De Luxe vs Fred V - Sun Is Shining (Extended Mix) [Armada Music] 70. Kara and Deep Notion - Would You Be [NUFORM] 71. REAPER - STAY ALIVE (feat. The Arcturians) (Slippy Remix) [Bassrush Records] 72. Softest Hard - 3AM [Dim Mak Records] 73. Lucas and Steve, Yves V - After Midnight (feat. Xoro) (Aktive Remix) [SPINNIN' RECORDS] 74. tunnl vision - Airport Taxi [Fokuz Recordings] 75. Taxman ft. flowanastasia - Forever [Viper Recordings] 76. Andromedik and Luka - Lied To You (Extended Mix) [UKF] 77. Level 2 and L-Side - Offline [V Recordings] 78. Dot - millennium [mau5trap] 79. Dustkey - Hard To Leave You [Galacy Records] 80. Focusfire and Ionyx - Starship [Focusfire] 81. Used - Limelight (Extended Mix) [Breakbeat Kaos II] 82. Leftwing Kody and Hayley May - Bring The Heat (Turno Extended Remix) [Armada Subjekt] 83. T and Sugah and Grace Barton - Lo Lo [Pilot.] 84. Leniz - Come Through [Galacy Records] 85. T and Sugah - Set It Off (ft. Nathan Smoker) [Pilot.] 86. Qua Rush - Over Me (Eastcolors Remix) [Addictive Behaviour Records] 87. SUBBWELL - Waiting [Subbwell] 88. Slippy - Feel Alive (feat. Soundr) [NIGHTMODE] 89. V O E - We Will - 11A [Viper Recordings] 90. Dan Dakota - Yot Klub (Blooom Rework) [Liquicity Records] 91. YUSSI - Nonstop feat. Cameron Hayes [DnB Active Records] 92. Lexurus - Magnify [Liquicity Records] 93. Paul Oakenfold - Ready Steady Go (ft. Asher D) (René LaVice Remix) [New State Music] 94. Voicians - Rollerfunk [Liquicity Records] 95. Sigala, TREVOR DANIEL and 24KGoldn - Its A Feeling (Kove Extended Remix) [Ministry of Sound Recordings] 96. Synergy - All Makes Sense (feat. Tom Cane) [Sleepless Music Ltd.] 97. 1991 - Eternity (feat. Henry Dell) [UKF] 98. Sub Focus and Dimension - Ready To Fly [EMI] 99. Sub Focus - Wildfire (Extended Mix) [Positiva] 100. Ekko and Sidetrack - The Light feat. Ruth Royall [Viper Recordings] 101. Dimension - Lord's Prayer (feat. Liam Bailey) [Dimension] 102. T and Sugah - French Fries (NCT Remix) [Liquicity Records] 103. T and Sugah - Days Away ft. Voicians (Aktive Remix) [Liquicity Records] 104. Dellamar - Electric City [Lizplay Records] 105. Binary - Elected Pulse [Genome Records] 106. Circadian x System F - Cry (Extended Mix) [Armada Music] 107. Culture Shock - Universe (ft. YOU) [Culture Shock Music] 108. Tyla - Water (DJ Marky and Makoto Remix) [Human Elements] 109. nile - Mirrors Image [Footnotes] 110. Rudimental, 1991, PNAU and ARCO - The Feeling [Room Two Recordings] 111. Aktive - Touch (Extended Mix) [DeVice] 112. Pola and Bryson and Kelli-Leigh - The One I Need [Shogun Audio] 113. Liquefaction - Caffe [Lizplay Records] 114. Liquefaction - Heavenly Kisses [Lizplay Records] 115. Cascade - Sunset Glow [Lizplay Records] 116. Natus - London In Blossom [Fokuz Recordings] 117. EMCD - Falling [DNBB Digital] 118. Andy C - Positions feat. whoismoli (Extended Mix) [Armada Music] 119. René LaVice and Genetics - Demons feat. Elle Exxe (Extended Mix) [DeVice] 120. Teddy Killerz and Armodine - Supa Sweet [Souped Up Records] 121. T and Sugah - Imma Give (DnB VIP) [Pilot.] 122. Maurizzle - The Chase [High Tea Music] 123. Georgie Riot - Don't Let Go [Riot Records] 124. DNMO and Wolfy Lights - Bombalaya (Blooom Remix) [UKF] 125. Kaskade and Wilkinson and Paige Cavell - Shine On (Extended Mix) [BMG Rights Management (UK) Limited] 126. Ruth Royall - Feels Like Home [Royall Sound] 127. Total Recall - Iron Palms [T3K] 128. Krakota and Jurgen Vries - Wilderness feat. Shena (Extended Mix) [Armada Music] 129. Blvck Crowz and Aktive - Collide [Viper Recordings] 130. Bunyip - Whispering Angel [Skankandbass] 131. Bastion - Radio (VIP) [UKF] 132. Effy and Mall Grab - iluv (vip) [Fragrance Recordings] 133. Emily Makis and Deadline - Freak Like Me [Elevate Records] 134. Voicians - Departure [Liquicity Records] 135. AEON MODE - Aurora [Deadbeats]

On this week's episode of Artist Friendly, Joel Madden is joined by 24kGoldn. 24kGoldn became a huge name after going viral on TikTok with “VALENTINO” in 2019. Since blowing up, the rapper has worked with several heavyweights, including Quavo, Mötley Crüe's Tommy Lee, and Future (the latter of whom appeared on his debut album, 2021's El Dorado). This year only got bigger, as 24kGoldn shared his introspective Growing Pains EP and is currently on tour with Chase Atlantic in support of their new album, LOST IN HEAVEN. In a conversation with Madden, he opens up about manifesting, navigating the release of a hit single during COVID-19, and how chasing success can dilute artistry. Listen to their conversation on Artist Friendly wherever you listen to podcasts. You can also watch the episode over at Veeps.  ------- Host: Joel Madden, @joelmadden Executive Producers: Joel Madden, Benji Madden, Jillian King Producers: Josh Madden, Joey Simmrin, Janice Leary Visual Producer/Editor: Ryan Schaefer Audio Producer/Composer: Nick Gray Music/Theme Composer: Nick Gray Cover Art/Design: Ryan Schaefer Additional Contributors: Anna Zanes, Neville Hardman Learn more about your ad choices. Visit megaphone.fm/adchoices

ILLENIUM drops new music from John Summit, William Black, ROSSY, Habstrakt, Said The Sky, Jason Ross and more!Don't forget to rate & review on all of your favorite podcast apps! Post your comments on twitter @ILLENIUM #PHOENIXRADIOTracklist:PHOENIX RADIO OPENERJason Ross & Fairlane - Wake UpIllenium - All That Really Matters (Ilan Bluestone & Maor Levi Remix) (feat. TeddySwims)Nurko & Jordan Shaw - EvergreenDubVision - Wherever You Are (feat. Shaun Farrugia & Martin Garrix)John Summit, Tape B & Subtronics - Gas Pedal (feat. Sage The Gemini)Seven Lions & Subtronics - I'll Wait For You (feat. Skylar Grey)Jai Wolf - AliveWilliam Black & Said The Sky - All Falls Down (feat. Melodie Wagner)ROSSY - SHOWOFFRIOT & Sippy - Pump Up The BasslineHabstrakt & What So Not - Realise (feat. Maiah Manser)Dillon Francis, Galantis & Arden Jones - Pretty Low (secs on the beach Remix)TIGER DROOL, QUIX & Vincent - PREYSigala, 24kGoldn & Trevor Daniel - It's A FeelingVeela & CloudNone - Bottle It UpSaid The Sky & BOYS LIKE GIRLS - Hold My Breath (Mazare Remix)Blanke & Bertie Scott - LonelyRebel Scum - GYGFUTrivecta - Ocean (feat. Luxtides)Taylor Swift - Anti-Hero (ILLENIUM Remix)

Sol and Michael are joined this week by rapper 24kGoldn - tune in to listen to the boys chat about how he packs on tour (and how many pairs of underwear Golden brings (but not in a weird way)), his burgeoning watch and car collections, vintage Supreme, Raging Bull 5s, wearing Gucci ski goggles at school, Pri Pri gang, Bay Area classics, and go-to karaoke songs.Hope you enjoy!SolSol Thompson and Michael Smith explore the world and subcultures of fashion, interviewing creators, personalities, and industry insiders to highlight the new vanguard of the fashion world. Subscribe for weekly uploads of the podcast, and don't forgot to follow us on our social channels for additional content, and join our discord to access what we've dubbed “the happiest place in fashion”.Message us with Business Inquiries at pairofkingspod@gmail.comSubscribe to get early access to podcasts and videos, and participate in exclusive giveaways for $4 a month Links: Instagram TikTok Twitter/X Sol's Instagram Michael's Instagram Michael's TikTok

SPONSORS: Go to https://Zocdoc.com/DATE and download the Zocdoc app for FREE. On this week's episode of First Date, Lauren welcomes rapper 24KGoldn onto the show. Golden is a smooth operator, that can sometimes come off as a red flag, but on this date it's appreciated. Lauren gets to know about Goldn's moves, music, and dating life. He shares a few dealbreakers, and other preferences during the Tasting Menu. For the dessert question, we get to know how much of a romantic Golden really is. First Date Ep. 56 https://www.tiktok.com/@iamlaurencompton https://store.ymhstudios.com Learn more about your ad choices. Visit megaphone.fm/adchoices

SPONSORS: -Summer is coming! Be prepared with MeUndies. Get 20% off your first order, plus free shipping, at http://MeUndies.com/danny -This show is sponsored by BetterHelp. Visit https://betterhelp.com/dannybrown today to get 10% off your first month. On this episode of The Danny Brown Show, 24kGoldn stops by to talk about making music, putting out the right message, and wanting to be a professional wrestler. The two also discuss pregnant sex, skin care, and spitting game at the gym. Also, Danny explains why he'll never smoke weed again and 24kGoldn reveals what's on his artist rider. Other topics include: sleep problems, Rolling Stones, rapping into your 80s, and the most influential albums of all time. Finally, did you know that Hall is suing Oates and that turduckens are basically mass murder? Crazy. Enjoy! The Danny Brown Show Ep. 110 https://xdannyxbrownx.com https://store.ymhstudios.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices

Merch: crashdummiesmerch.com Receive a 100% deposit match up to $100 when you the code "dummies" to sign up. https://play.underdogfantasy.com/p-crash-dummies Join Our Patreon For Exclusive Content: https://www.patreon.com/crashdummies  Video Version: https://crashdummiespodcast.com

Get ready for an explosive AFK episode as we welcome the chart-topping sensation, 24kGoldn. Join us as we dive into the electrifying world of music and gaming with the San Francisco-born rap prodigy and the legendary streaming sensation. From tales of creating global hits while slaying enemies in Call of Duty to insights into 24kGoldn's latest album "Growing Pains" and his whirlwind tour, this episode is packed with behind-the-scenes stories and unmissable moments. Plus, discover the secrets to balancing fame, creativity, and personal life straight from the mouths of two industry titans.  --AFK w/ Ninja is hosted by professional streamer and gamer Tyler "Ninja" Blevins. Join Ninja twice a week as he dives into the internet and the ever changing realms of music, sports, comedy, gaming, and entertainment to uncover the latest projects and excitement brewing within these industries.AFK w/ Ninja drops Tuesdays and Thursdays on Apple Podcasts and everywhere you get your podcast fix.FOLLOW the Official AFK Instagram: @afkwithninjaGRAB some official #TeamNinja merch: teamninja.comHANG with me on more socials: https://pillar.io/ninjaEmail the show at podcast@teamninja.com Produced by SALTExecutive Producers: Nick Panama, Jamie Schefman, and Noah GershCreative Producer: Cameron TaggeAssociate Producer: Andre RojasSound Design & Edit: Aaron Kennedy

24kGoldn joins The Anime Effect to dish on his favorite anime, how anime inspires his creativity, and to ask our experts what anime he should watch next. Nick and LeAlec have to first react to the first episode of Demon Slayer, share their Nintendo Switch successor predictions, and get hyped for HAIKYU!! The Dumpster Battle movie and the Cyberpunk: Edgerunners Tabletop RPG. Have a question for The Anime Effect? Ask it here. To bring your brand to life in this podcast, email podcastadsales@sonymusic.com. HAIKYU!! The Dumpster Battle Anime Movie Tickets Now on   Sale    Nintendo Confirms Switch Successor, To Be Announced Within   12 Months    My Hero Academia Fortnite Collab Releases the League of   Villains Collection    Cyberpunk: Edgerunners Tabletop RPG Kit Reveals New   Details, Hiroyuki Imaishi Art Learn more about your ad choices. Visit podcastchoices.com/adchoices

In San Francisco's Geneva Towers housing projects, Lil Bean's father, Bner, was a neighborhood factor who exposed him to Bay Area rappers like Mac Dre and Messy Marv. When Bean was 11, his father died and he became the man of the house. After turning down opportunities to play college basketball, he turned to rapping as a way to provide for his family. Since then, Bean has racked up millions of views and streams, toured the country with 24kGoldn, appeared on Empire's Fo15 album produced by Zaytoven, and started his own clothing line, Beno World. Lil Bean has already made history as one of the hottest up-and-coming rappers from SF. Lil Bean "Back To The Basics 2" album: https://music.empi.re/backbasics2 -- Sponsored by Stem Social https://stemsocial.io https://instagram.com/stem.social Also sponsored by Lost Soul Courier Collective - call or text (415) 275-1922 for free Narcan delivery in San Francisco https://lostsoulcouriercollective.org For more info contact @traceyh415 -- Hat & shirt by Rebel 8: https://rebel8.com Supported by Amoeba Music: 1855 Haight St, San Francisco Graffiti supplies from Dying Breed SF: https://www.dyingbreedsf.com -- For promo opportunities on the podcast, e-mail: historyofthebaypodcast@gmail.com -- Produced by DEO @deo415, videography by @mvp_kingced --- History of the Bay Spotify Playlist: https://open.spotify.com/playlist/3ZUM4rCv6xfNbvB4r8TVWU?si=9218659b5f4b43aa Online Store: https://dregsone.myshopify.com Follow Dregs One: Spotify: https://open.spotify.com/artist/1UNuCcJlRb8ImMc5haZHXF?si=poJT0BYUS-qCfpEzAX7mlA Instagram: https://instagram.com/dregs_one TikTok: https://tiktok.com/@dregs_one Twitter: https://twitter.com/dregs_one Facebook: https://facebook.com/dregsone415 --- Support this podcast: https://podcasters.spotify.com/pod/show/historyofthebay/support

Meet Sean "BrandMan'' Taylor, the driving force behind numerous musical hitmakers. As a music marketing strategist and innovative entrepreneur, he's brought invaluable exposure to artists like Macy Gray, 24KGoldn, and Trap Beckham. With an ever-growing track record and extensive expertise, BrandMan Sean has become synonymous with successful music marketing and brand building.Join host, Michael Walker, and guest, BrandMan Sean, as they delve deep into the power of authentic community-building in the music industry. Takeaways:The essential steps to building an authentic community as an artist.The importance of understanding your fans' interests and needs in order to foster deeper connections.How to provide value beyond your music, stimulating multiple aspects of creativity and togetherness.---For more about Sean Taylor's exceptional work and to discover ways to elevate your musical journey, visit: https://www.contrabrand.agency/home-consulting-oSubscribe to Brandman's YouTube channel: https://www.youtube.com/@BrandmanNetworkTune into the live podcast & join the Modern Musician community here: https://link.modernmusician.me/join-podcastApply for a free Artist Breakthrough Session with our team: https://masterclass.modernmusician.me/apply-success?utm_source=podcast

24KGoldn joins SadBoyz to talk about ridiculous claning TikToks, MKBHD's AI tech reviews, and the constant persuit of greater things in life. Check out our 50+ bonus eps on Patreon: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Patreon.com/sadboyz⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ P.O. Box ▸ 3108 Glendale Blvd Suite 540, Los Angeles CA 90039 ⏯️ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Watch us on youtube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⏯️ ✨follow us✨  ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠  ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 

The boys sit down with multi platinum musician/artist 24kGoldn. They break down the Rap Beef Cinematic Universe, learn what it's like going platinum while you're still on campus, and discover that you can make a clone of your dick for like 50 bucks. They also try out an AI song generator and wonder if anyone gets bored during a golden shower. Someone go check on the interns at Genius.  Find and follow 24kGoldn: https://24kgoldn.com/ Get an extra wild  BONUS Stiff Socks episode every Friday for $5/month (dollar an episode??) at https://www.patreon.com/stiffsockspod or with Stiff Socks + on Apple Podcasts. This episode is sponsored by BlueChew. Want to have better s*x? Visit https://go.bluechew.com/socks to receive your first month FREE -- pay only $5 shipping. Thanks to BetterHelp for sponsoring this episode. Get 10% off your first month at https://www.betterhelp.com/socks

24k Goldn comes on the show to discuss Therapy, Getting XXL Freshman & Upcoming Album. APPLY TO BE ON THE PODCAST: https://forms.gle/qXvENTeurx7Xn8Ci9 BUSINESS INQUIRIES/SPONSORS: Jenna@DigitalSocialHour.com SPONSORS: Opus Pro: https://www.opus.pro/?via=DSH Deposyt Payment Processing: https://www.deposyt.com/seankelly Hostinger: https://www.hostinger.com/DSH LISTEN ON: Apple Podcasts: https://podcasts.apple.com/us/podcast... Spotify: https://open.spotify.com/show/5Jn7LXa... Sean Kelly Instagram: @seanmikekelly   Learn more about your ad choices. Visit megaphone.fm/adchoices

Hailing from the Central Coast town of Seaside, Stretch has played an integral role in the Bay Area music industry for decades. Starting out as a co-founder of a local record label and music store owner, Stretch began booking Bay rappers to perform in his hometown. One of those was the legendary Mac Dre, who tapped Stretch to help him run Thizz Entertainment and get Thizz Nation off the ground. After Dre's passing, Stretch worked with Mistah Fab and the spin-off companies Town Thizzness and Thizz City. From there, Stretch became a partner of SMC Recording's Will Bronson and co-founded Active Management. He has managed some of the Bay Area's greatest talents including Erk Tha Jerk, Kreayshawn, D-Lo, HBK Gang, Sage The Gemini, SOBxRBE, 24kGoldn, and more. -- Watch this episode on YouTube: https://youtu.be/LakWtJCx6ho -- Follow Dregs One: Spotify: https://open.spotify.com/artist/1UNuCcJlRb8ImMc5haZHXF?si=poJT0BYUS-qCfpEzAX7mlA Instagram: https://instagram.com/dregs_one TikTok: https://tiktok.com/@dregs_one Twitter: https://twitter.com/dregs_one Facebook: https://facebook.com/dregsone415 -- Produced by DEO @deo415 -- Videography by @mvp_kingced -- Sponsored by Amoeba Music, San Francisco @amoebasf Clothing and graffiti supplies from @dyingbreedsf available at 3045 24th Street, San Francisco or https://www.dyingbreedsf.com --- “History of the Bay” theme song: https://songwhip.com/dregsone/history-of-the-bay History of the Bay Spotify Playlist: https://open.spotify.com/playlist/3ZUM4rCv6xfNbvB4r8TVWU?si=9218659b5f4b43aa --- Support this podcast: https://podcasters.spotify.com/pod/show/historyofthebay/support

24kGoldn in studio (1:05:00), why is Coachella having problems this year, Dan got a booty text, Zach is no longer his mom's favorite, and more!24kGoldn came by to talka bout his new song “Good Intentions”, the success of his song “Mood” and why he burned his plaques, upcoming album and more!You can always leave us a voicemail - (262) 515-9224!Info on Beyond Sleep HereFollow Us On Social!TikTokTwitterInstagramFacebookFollow ZachFollow DanFollow Cameron

24kGoldn in studio (1:05:00), why is Coachella having problems this year, Dan got a booty text, Zach is no longer his mom's favorite, and more! 24kGoldn came by to talka bout his new song “Good Intentions”, the success of his song “Mood” and why he burned his plaques, upcoming album and more! You can always leave us a voicemail - (262) 515-9224! Info on Beyond Sleep Here Follow Us On Social! TikTok Twitter Instagram Facebook Follow Zach Follow Dan Follow Cameron Learn more about your ad choices. Visit megaphone.fm/adchoices

Our guest this week is producer and musician Danny Couture! Danny grew up in Massachusetts in the same church as Sam, and went on to find success in the music business. He is a Billboard-charting producer and has worked side-by-side with the likes of Marshmello, Lil Wayne, 24KGoldn, 2KBABY, Morray, and Rico Nasty, as well as ESPN and Space Jam: A New Legacy! Follow Danny on Instagram (@dannycouture), X and TikTok (@dannycouture_), and go to https://hoo.be/dannycouture for links to his music!

A bit of a flashback post to October 2020 with the show we did for that week's chart. Ashnikko was on the climb inside the Top 40 with ‘Daisy.' Headie One was all over the singles due to the album release, as was the late Pop Smoke. Miley Cyrus was inside the Top 10, as well as Tate McRae, Justin Beiber, Jason Derulo, and 24KGoldn. Coming up Drake, Rudimental, D-Block Europe, and even some Fleetwood Mac, Dire Straits, and John Lennon for those who love the oldies. If you love the content, you can buy me a coffee. I love coffee

Sean Taylor, better known as "Brandman Sean", is a music marketing strategist, entrepreneur and brand builder. He's worked with artists like Macy Gray, 24KGoldn, Trap Beckham, and many more. Sean is the Cofounder of ContraBrand Agency, a marketing firm that helps new artists get their first hit song and established artists to get their next one.Sean brings his very thought provoking and actionable insights to SWM 2023, and shares how artists can better connect with their audience by building unforgettable events. Here's what you'll learn: How to create a sense of community by encouraging fan participation and fostering connections among your event attendees.Importance of incorporating elements of surprise, exclusivity, and personalization to make each event memorable and leave a lasting impactHow to tie everything you do into a cohesive brand identity that reflects your artistic vision, values, and overall persona.Get in touch with Sean “Brandman” Taylor: https://www.contrabrand.agency/brandman-seanWant to Fast Track Your Music Career? Try MusicMentor™ Pro For Free: https://go.modernmusician.me/music-mentorApply for Gold Artist Academy: https://link.modernmusician.me/apply-for-coaching

On our new weekly lightning round mini ep with 24kGoldn, we're fucking around with finishing college, interning at a hedge fund, neck pillows that look like penises vs. penises that look like neck pillows, shaving your head vs. not getting head for a year, album leaks vs. DM leaks, video hoe moms, struggle rapper dads, podcasters as business managers vs. podcasters as groupie wranglers, Future, shrinking a foot and much more. For more Throwing Fits, check us out on Patreon: www.patreon.com/throwingfits.

The vibes, as always, are implied. This week, the boys are back in Los Angeles to link with rapper 24kGoldn. Goldn's boy Be was kind enough to host us in his sick crib to chop it up on Japanese Costco, Patti Smith's tattoos, honoring your first ever concert by doing Celine Dion at karaoke, Future's unmatched studio sessions, Pharrell helping you clear your brain fog, rappers who trade, joining a fraternity to help you prepare for stardom, chambering hits as a teenage, living up to expectations, the adulthood high of finally being able to grow a beard vs. the low of getting scammed for a tour bus, friends smashing to your music, the future of hip-hop according to our youngest guest ever, comparing and contrasting the top 5 dead or alive of Gen Z vs. geriatric Millennials, what does an actual musician think of AI music, Jewish rappers, checking in with his fellow XXL 2020 Freshman Class, what it was like being raised by two hot model parents, some embarrassing throwback fits, from taking AP classes to rocking AP watches and much more on this mature and motivated episode of The Only Podcast That Matters™. For more Throwing Fits, check us out on Patreon: www.patreon.com/throwingfits.

The Pal's X 12AM Episode 219   Matthew Dubois, better known by his stage name 12AM, is an emerging rhythmic pop singer based in Toronto. Armed with a never-ending pen, the talented singer-songwriter made waves in late 2021 with his genre-bending EP, After Midnight. The project featured notable tracks “Voices” boasting 7 million streams and “come over”, which premiered on Travis Mills' Apple Music 1 radio show. Both tracks added to 12AM's arsenal of 35 million global streams and counting. Earning love from streaming platforms and radio programmers alike, his releases have landed numerous debuts on global editorial playlists including Spotify's coveted New Music Friday as well as tear drop and Post Malone's ‘posty's playlist'.    2022 proved that 12AM‘s momentum cannot be stopped. His most recent releases include “Nothing into Something” and “Hollywood” which peaked at #25 on Billboard's CHR top 40. With more music on the horizon, the future looks incredibly bright and 12AM's repertoire is only at its inception. Prolific in his dexterity, 12AM is consistently writing for other artists as well as himself.  He can be seen frequently working with Elijah Woods and Omer Fedi (Kid Laroi “Without You, ”24kGoldn & Iann Dior “Mood,” and Lil Nas X “Montero”). Touring accolades include shows with Internet Money, Iann Dior, Jez Dior, 24kGoldn, Jutes, Trevor Daniel, and Souly Had. No stranger to media coverage and acclaim from tastemakers, praise has rolled in from industry key players such as Complex, Elevator Mag, idolator, Lyrical Lemonade, and Noisey. A true musical genius of mixing melodic sounds and prolific storytelling, 12AM is the artist to keep on your radar in 2023.   For more information, go follow him at @12AM on all platforms.@thepalspodcast @yourpalrick thepalspodcast@gmail.com —— Music @loudluxury

Welcome to this exciting debut episode to kick off the All About The Music Industry interview series. Each episode showcases Ayaz speaking with an expert in their field from Artist Managers, Music Lawyers and Record Label Owners. If you've ever YouTubed searched "music marketing" you'll know Brandman Sean as one of the OGs of the game who has worke with some of the biggest names in the industry including Macy Gray, 24KGoldn, Trap Beckham, Nic D and many more. Plus, through the Brandman Network and ContraBrand Agency, he has taught thousands of musicians to level up their song rollout planning. During this interview, we'll be discussing the crucial differences between music branding and marketing, and why BOTH are essential for building a successful music career. We'll be delving into the importance of crafting a unique brand identity as an artist and how it can set you apart from the competition. Brandman Sean will also reveal his tips on how to effectively promote your music and build a strong fan base, regardless of your budget or resources. Through this conversation, you'll gain a deeper understanding of the music industry and how you can thrive within it. You'll walk away feeling inspired and motivated to take your music career to the next level.So sit back, relax, and get ready to learn from one of the best in the business. Join us as we explore the fascinating world of music branding and marketing with Brandman Sean.

24kGoldn, born Golden Landis Von Jones, is a rising star in the world of hip-hop and rap. Hailing from San Francisco, California, this talented artist has quickly made a name for himself with his unique blend of catchy melodies and charismatic delivery. With his captivating music, 24kGoldn has managed to capture the attention of audiences worldwide, earning him a dedicated fan base and critical acclaim. His breakout single, "Mood," featuring Iann Dior, became a massive hit, topping charts and gaining millions of streams. 24kGoldn's music is known for its infectious energy and relatable lyrics, often exploring themes of love, youth, and the pursuit of success. With his undeniable talent and undeniable star power, 24kGoldn is undoubtedly poised for a long and successful career in the music industry. Learn more about your ad choices. Visit megaphone.fm/adchoices

The playbook for artists to go viral on TikTok has changed a lot since 2019. Sean Taylor aka “BrandMan Sean” has written and executed that playbook for his clients since the early days of TikTok. He's the co-founder of the ContraBrand Agency, which specializes in TikTok marketing for music talent. The agency has helped artists like Macy Gray, 24kGoldn, and Trap Beckham, among others.Sean and his team just released a global report on How Artists are Going Viral on TikTok. The report is packed with insights on artist virality on the platform. According to the report, artist-generated content (AGC) is the key to going viral today. It's more impactful than not user-generated content (UGC) from fans and other users. AGC not only works, but it's also a cost-effective way for independent artists to break through.However, Sean points out that virality isn't as easy as before. TikTok has matured, and overnight success is harder to achieve. Still, with the right strategy, Sean believes TikTok is still a second-to-none top-of-funnel marketing play. We broke down this tested TikTok system in our discussion. Here's everything we covered about the platform:[1:51] TikTok entering its maturation stage[5:39] Second wave TikTok music artists vs. first wave[9:10] Biggest shift on TikTok for artists[17:13] No, artists don't have to post dance content[24:00] YouTube shorts lack of culture[26:29] YouTube's advantage over TikTok[31:31] The problem with IG Reels[33:32] TikTok pushing Google for search dominance[38:55] TikTok as a marketing funnel[42:21] The rise of TikTok live[46:10] Predicting where TikTok will be in three yearsHow Artists are Going Viral on TikTok in 2022 report:https://www.contrabrand.agency/tiktokglobalreport2022Listen: Apple Podcasts | Spotify | SoundCloud | Stitcher | Overcast | Amazon | Google Podcasts | Pocket Casts | RSSHost: Dan Runcie, @RuncieDan, trapital.coGuests: Sean Taylor, @brandmanseanEnjoy this podcast? Rate and review the podcast here! ratethispodcast.com/trapitalTrapital is home for the business of music, media and culture. Learn more by reading Trapital's free memo.TRANSCRIPTIONTrapital #Sean Taylor[00:00:00] Sean Taylor: One of the problems that people were having were them blowing up right? Without being able to connect to an actual face, right? So it solves so many of the problems that come with that, and even helps the problem of TikTok's algorithm where people just hop on and start running things up with ads and you haven't really even understood what your content looks like, that creates some algorithmic problems, which probably aren't worth getting into, here, or maybe they are, but yeah. Man, artists generate content. It's gonna be a love hate relationship for sure with artists, the labels, all of us, right? But, if anything, it'll force collaboration and synergy between teams, in ways that it hasn't before.[00:00:42] Dan Runcie Intro: Hey, welcome to the Trapital Podcast. I'm your host and the founder of Trapital, Dan Runcie. This podcast is your place to gain insights from the executives in music, media, entertainment, and more. Who are taking hip hop culture to the next level.[00:00:42] Dan Runcie: All right, today we are joined by my guy, Brandman Sean, Sean Taylor, who is back on the podcast for a second time now, and I wanted to have him on because there's so much that's happening with TikTok, with short form video and how artists are using it. And his company, the contraband agency just put out a report that dives deep into this, and he talks about this often on his platform, the Brandman Network. So Sean, let's level for a little bit, and I feel like TikTok is in such an interesting place right now, 2023. It's not some of that same rapid growth that it may have had a couple years ago, but it's still so essential for artists. How do you feel about where the platform is right now?[00:01:51] Sean Taylor: I think it's in a really good space actually. It's in a maturation space. The problem with that is people aren't seeing hits come as easy on the platform. and they're actually using that to downplay the platform and say, TikTok isn't that impactful, or it's not that big of a deal. It's hard to get a hit on TikTok. The difference is it's now a normal marketing infrastructure within your whole overall marketing stack. So yeah, there was this hot period where you were getting like gains that you probably didn't even deserve. Right. Every shock, swish, nothing but net. Now you have to do what you're supposed to do in every other space. So I think a lot of the pain that people are feeling isn't necessarily TikTok not being effective. It's TikTok not being unreasonably effective, unbelievably effective. The thing that made me get on TikTok, back in 2019. It's in an interesting space, but I think it's in a good space actually. And I can go deeper into that specific argument and why I see it that way. Cuz there's some numbers and milestones that I kind of think of it and approach it from, but yeah, that's where I think TikTok is right now. It's new, it's a viable marketing channel, but it's not the marketing channel that everybody is going to be as excited about as they were.[00:03:24] Dan Runcie: I'm glad you said this because there's been a bunch of reports about how TikTok has slowed down about how artists are starting to complain, and I've heard many A-list artists, even privately and publicly complain that things are popping the way they used to. But this isn't 2019 anymore. It may take some actual marketing expertise since some clever thinking about how to find things in. I remember one of the reports I said was talking about how you can't just give some post or some link to Addison Rae and then hope that someone like that goes and blows the whole thing up for you and makes you a superstar. You have to find your niches and build from there. And in reading that, it's like, well that sounds like what it's like to grow any type of career, and that's probably how it should be, right?[00:04:11] Sean Taylor: Exactly. Should it be that you pay one person and everything just blows up. Not really. I would love it to be that way for me, you know? But look, that's just the reality of how marketing works. So you can still get that number to grow and get millions of streams, but that millions might come a little bit slower. And now when it hits that 2 million mark, 3 million mark, probably even before that, it's gonna take a lot more heavy lifting to get it over the hump where, That thing could just keep going like a rocket ship straight to 2030 and not stop, right? So it's a great space to get things off the ground and create the spark, but going beyond that spark is more difficult.[00:04:59] Dan Runcie: In past years, we saw record labels signing a bunch of artists that came from TikTok, and I would assume that because of this rocket ship success, people didn't have the infrastructure behind them. A lot of those stories probably didn't end up panning out the way that they thought they would, maybe even at a lower rate than the average hit rate for. Otherwise artists at a record label are assigned. But I would think now that things have matured a bit, the artists that are actually coming to the forefront are likely gonna have more behind them. And because of that, B, the potential to actually maybe have a more sustainable career than that first wave of artists who just benefited from a very aggressive area.[00:05:39] Sean Taylor: Yeah. I mean, I think the thing is people hadn't really seen anything like that before, right? Like yeah, there had been one hit wonder. That has happened and someone who's seasoning the game probably understands what needs to take place. But to constantly have day after day someone popping out of nowhere like a breakneck speed level and trying to figure out how to bring infrastructure up, up under all these artists at the same time is a completely different story. Cuz it's also a different story when you have these artists housed under you, and then things take off really fast. You're taking them, you're trying to create a deal and figure out how to sign them, and then create infrastructure. By the time some of these deals take place, a lot of that moment is already missed, right? So, it was a really weird space, and I'm sure there's labels that have more of an infrastructure that's prepared for that situation. It's like, oh, if we bring somebody in from that particular climate, then there's a specific path that we can take 'em. Whether we expedite some things or we start here versus there, I'm sure that's there. But TikTok was really weird watching in the beginning because you had all these people blowing up and many didn't even wanna blow up, right? Like you had kids just using the platform and blowing up, they were an artist or just a regular influence or whatever you call 'em. They were just doing what kids normally do on apps and became stars overnight, which is very different from the artist who wants to be an artist. And then they take off. These are kids who are in their experimentational experimentation phase, kind of just having fun playing with things. And then it might be a hit song, right in a bed without even them trying to pursue it. So it created this really interesting space on TikTok and unfortunately, where I saw early on there were so many artists I don't wanna say artists, actually, less artists, more general content, creators falling prey to opportunist managers and companies because artists fortunately, have had a lot of education in these pages. I'm not saying artists don't ever have bad deals and situations, but there's a very common knowledge almost at this point that's been put out for artists getting in bad deals, avoiding bad deals, what you should do, in the culture, that education is out there as a regular content creator. That information isn't out there. Right. But it's very similar. So I actually saw like a lot of kids being signed by managers who had nothing to do with the industry at all. They're just like, "Hey, I'm just about to sign 51 situation I'm literally thinking about and he's telling me, yeah man, I just signed 50 content creators right to a management deal." And then thinking of it only from the standpoint of if I leverage these 50, then I'm gonna be able to get me a bigger deal, hopefully. But he doesn't have any relationships in place. There's no individual incentive to make any of the individual influencers blow up. It's more just, Hey, let me get stable so I can leverage the stable and, most of those deals fell apart, down the road. Or hopefully the parents kind of figured it out. But I know some who got burned really bad, but things were moving so fast. Like it was crazy. So a lot of parents were. Okay, this guy knows two or three people in the industry and you know, but everybody in the industry knows two or three people. So, but for people who don't have a child in the entertainment industry, and they never had any plans and they have no idea what to do, that sounds good. So TikTok was very crazy at the beginning. It was the wild, wild west. Now we're in this period where I think everybody has figured it out. Not everybody, but many people have figured out how to create more infrastructure. The problem is now the game is harder and that's how life works, right? It's like, dang, the moment I figured this shit out. Right? Things change a little bit. but you referenced my report earlier. I think the thing that was the biggest shift was the artist has to do more work. And that's what people feel more than anything. We could do everything and the artists were doing nothing and we were blowing songs. and now it's like, dang, I gotta get my artist to participate. And we all know how hard it can be to get the artist to participate in some things, especially content, right? but you know, that's created a space for those artists who truly do have a knack for content and that drive and honestly stamina to play that content. They've been able to make a lot happen, get a lot of organic streams, which makes it so much easier on the team cuz you still gotta do your job and make it, blow from there. But I know several artists that we work with who are getting their songs to 500,000 streams, 1 million streams, 10 million streams. Right. Any other form of marketing, just their content. So that's a huge benefit, and that's what I think the silver lining needs to be. The fact that we have that is still something we did not have in 2018 for music specifically, so that we need to appreciate and have gratitude for our blessings.[00:11:00] Dan Runcie: Let's dive into this a little bit because I think this point about artist generated content versus user-generated content is key. And I know it is a big part of your report as well, because I think for years now, we've heard so many people, even TikTok Head of Music just said this at the Nylon conference a couple days ago, was talking about how it's so key to be able to get the fans, to make the videos and get involved and things like that. And while that's still important, you're saying what actually can move the needle even more is getting the artist, even if they're reluctant to do it, getting the artist to do it themselves and having the two of them together and even more so the artist piece of it can really help push things forward.[00:11:42] Sean Taylor: Right. 100%. See, we realized this in 2020, in the trenches, you see this guy post a video, right? And we construct this concept. and you get a hundred thousand streams and just off of your video. Right? And that was amazing at that time to really see that he got a hundred thousand streams. And oh, by the way, there weren't really any replications to his video or sound. It had nothing to do with the dance. It hadn't had anything to do with influencers at all. He had the right creative concept, right? Hundred thousand streams. And for the artist that he was, you know, you're talking about pretty much no listeners, that's a massive number, especially just from one post and even better a post from him. Right. With not much of a following at all. He probably only had like 20,000 followers on Instagram at the time. Right? So we saw that and then I devised this campaign with the artist. Ironically, I just got off a call with this artist. We did like a little Google chat named Fash and Kid in Australia, right? He has some followers, probably a hundred thousand, 200,000 at this time. literally never dropped the song a day in his life at this moment, right? And he's like, “Yo, Sean, I've watched some of your videos and stuff on YouTube, and like, I wanna figure out how to release this song. I'm releasing it next week. What should I do? First of all, "Hey, don't release it next week", you know what I mean? Like, let's talk. Right? So, we made it a month from there, we created this entire narrative driven campaign. And just from him posting it was all based on his post, right? I actually took the marketing method that I blew up my music festival with, before I was doing, like working with artists, and it was all organic posts, right? So I had a structure that I used, and that was literally just him posting on his page. He got 1 million streams on his very first song, right? So, It wasn't one single post that made everything take off, but it was a system of post, and those were all pre, well, primarily pre-release. And then there were some things that were done, but this is 2020, so we're like, man, just posting all right on your page can take you far. The problem, I won't even say the problem was, but the thing is, paying influencers were still working like crazy at that time, right? So we didn't have an incentive to like to lean in it as heavy for artists that, you know, we would, were a little bit harder to get onto the platform and make work. Now, it's one of those things where, okay, look, we really want you to start here because the way things are set up today. If you don't do this and create this foundation, a lot of that other stuff won't bring anywhere near as big of a gain as it did. But yeah, back then we saw success with, or artist generated content, influencers. There were things that we called TikTok creators. We saw all these different types of games, but literally paying influencers was working so great at that time it was like, ah, why do anything else But yeah, artist generated content. Man, it's the way, man, it is the foundation of how I believe. things should be ran today. But of course, the caveat with every artist still has a different path, right? So your artist generated content might look different or artist generated content. There are outliers where that just won't be prevalent for you, but as a general way in a business approach. I love the fact that, one, you're creating fans in visibility for no money, right? You know, however much it costs to create your content, but generally speaking, no money. Two, you're testing. Songs before you actually put money behind them. Right? Three, if something blows, you already have a presence on the platform to connect people to. Because one of the problems that people were having was, were them blowing up right? Without being able to connect to an actual face, right? So it solves so many of the problems that come with that, and even helps the problem of TikTok's algorithm where people just hop on and start running things up with ads and you haven't really even understood what your content looks like, that creates some algorithmic problems, which probably aren't worth getting into, here, or maybe they are, but yeah. Man, artists generate content. It's gonna be a love hate relationship for sure with artists, the labels, all of us, right? But, if anything, it'll force collaboration and synergy between teams, in ways that it hasn't before.[00:16:16] Dan Runcie: Yeah, I got the impression that from the TikTok head of music, making the comments about user-generated content, of course there's plenty to back that up, but I also saw it as a bit of a positioning to not take the stance that I think some of the labels have taken, where I think that the labels have come a bit of the public enemy of the artists who don't wanna be active on TikTok. We all saw the viral post that happened last towards the end of 2022. It was Florence, Florence of the machine and Halsey and others saying like, Hey, the label's making me do this. But I feel like there's so many ways to go about making short form videos and making content. How involved do you get with that piece of it? Cuz I think some of that is because people still think that artists need to be doing one of these like, you know, vertical TikTok dances that fit in something like they're Jason Derulo or something like that, but you don't necessarily have to do.[00:17:13] Sean Taylor: No, you do not. So again, this is one of those things that I was telling people back in 2020, but the problem was, again, dancers were working so hard and so well, no one's gonna believe you. Right? But we were only seeing the commercial level, right? And everything has levels to it, just like the industry, right? You have pop music and there's some genres that. For less far reaching than pop, but they're successful. Right. So that's what I attribute seeing Dances in 2020 work on TikTok. However, there were other things that were working right? like people thought you had to be a super upbeat hip hop song, cash pages song that blew, was nothing of the sort. Right? But so I think that for one, people have to understand that it just goes back to being creative. At the end of the day, and unfortunately many artists stop thinking creatively once they leave the studio, right? And I don't think it's all the artists now. I used to just blame it on the artist where it's like, bro, you're supposed to be an artist. You wanna be creative, right? Artist means more than a musician. Musician is just music, but artist creativity, that's what we're looking at you for. You have to show creativity and how you present yourself in this content. But I think what happened was there was so much working in terms of these trends, and they saw so many. Finding success so fast, it kind of demoralized them into thinking I have to follow these specific formats to find success myself. Right? So when I hear TikTok, I hear TikTok in a specific way, not just another platform that I can distribute my video on. You know what I mean? It would be like, oh yeah, you could create a movie, but it has to be a romcom. That's kind of what they're hearing, right?. That's not the truth though, right?[00:19:08] Dan Runcie: It reminds me too, of what you used to hear of MTV back in the day as well. Right. A lot of artists, especially late eighties, early nineties, a lot of artists that went on to be huge music video artists resisted it and they would always have a bit of a you know, high brow about it. Like, oh, I'm not trying to be like the Sir Mix-a-lot baby who got back a music video, like dancing on, you know, butts and booty shaking and stuff like that. But they found their own way to make the platform unique years down the road when it became the main thing.[00:19:38] Sean Taylor: That's it, because it's you. At the end of the day, you can create the content and the platform is just how you distribute it. Now, I think there's something to be said for using the unique qualities of a platform, right? Just like albums. what people created, just like CDs impacted what people created. Just like the internet and internet culture has impacted, oh, shorter songs cause shorter intention, span longer songs. Cuz now we have more space to create. Like all those things were like, music has always been impacted by the mediums and the culture around it. Right. And I think for some reason we constantly fall into this trap of, you know, oh, SoundCloud music, TikTok music. You know, at one point in time there was I mean, well, people complain about, I've seen people complain about tape cassettes. You know, like when you look up enough, you're gonna find everybody complaining about everything, right? And then the Grammy's, what's the Grammy's formula? Everything has its success, but truthfully, I'm in their own formula for success. But truthfully, you know, especially in this independent business, you know, you don't have to play every single game. I think sometimes we find ourselves wanting things that cause us to play a game we don't want to, which is like that weird love hate thing. It's like, oh, you know, black people shouldn't pay attention and value the Grammys yet. We still want Grammys. Right. You know what I mean? It is that love and hate relationship. I think everybody's doing that with different platforms in, in, in some form of fashion. and you asked earlier, Deep and involved that we get in people's content creation. It's varying, right? we don't do it with every project, every person. It depends on the vision and also their willingness and the need that's there. But, you know, we've gone as deep as recording things ourselves. I remember one campaign. This wasn't artist generated content, it was an influencer, but we bought something off of Amazon to send her for her to wear in it because it connected with the idea. And she had like 5,000 followers at the time. And the video ended up doing like 2 million. Right. So we were like really A and R ing, cuz sometimes it's, you know, TikTok is about narrative and with the presentation, so just hold, let me go to how many followers. Cuz the beauty of TikTok is you can not have a lot of followers and still get a lot of views.But if so, if you find the right person and can contrast it in the right way. Right. You can make it move. Right. I don't want to get into that campaign cause it might be semi uncontroversial in a way. I gotta explain[00:22:23] Dan Runcie: We'll save that one for offline then,[00:22:25] Sean Taylor: yeah. We'll say that one for, offline. For sure. For sure. But yeah, man, I mean, I think what I've seen is, if people can just open their mind and not start what's moving on a platform and just think literally in Word out, "Hey, what do I want to communicate now? How do I communicate that on this platform?" It'll save a lot of stress, particularly for the artists, because artists wanna do music videos. This is nothing but another video, right? So why can't I in 60 seconds? Be creative. Use that box. That box is a framework that will inspire creativity. How can I communicate and make something really dope in 60 seconds? We've had an artist last August blow up, his profile from like 20K to 400K and did 2 million streams in about a month with very, very high quality videos. And everybody thinks you gotta be really low. To find success on TikTok and record it from your phone and have the bubbles. These were very, very high quality shots and editing, and it's darker and it worked. Right. So it's really just about dope content at the end of the day.[00:23:35] Dan Runcie: Yeah, for sure. Let's switch gears a bit. I want to talk. Talk's, competitors that are also in this space wanna talk YouTube and Instagram. But let's start with YouTube first, because you had recently put out a video where you were talking about YouTube shorts, their efforts there, and you said you're not concerned about YouTube shorts' impact because it just doesn't have the culture that exists on TikTok. Can you talk more about that?[00:24:00] Sean Taylor: yeah. So the thing that made TikTok so unique, early on was it developed a culture, like once it hit that network effect, I knew it wasn't gonna go away overnight cuz there's too much money involved outside of the government stuff. But that's a different story. Right? And then culture, like people, have a different presentation and expectation on how you act on TikTok. It's looser than Instagram. That was the beauty of it, right? So that created a culture. YouTube has an established culture and relationship that they have. their audience. YouTube isn't as interactive. It's a little closer to tv. You know what I mean? And Instagram's a little bit more of a resume. Most people are putting on their best, their Sunday best, if you will. TikTok, we're involved in this together. People feel like they have the power to blow a song up on TikTok. the users feel like they're giving heavy feedback. You should drop this song. When is this gonna come out, right? It's a completely different culture that you can't just copy overnight. That's where competitive advantages get created, right? Culture. Cause it's very, very hard to mimic that. I think it's gonna be successful, but it's just not going to be a threat to TikTok in that specific way where, you know, it's like a TikTok killer or something. It's like the Jordan Stoppers. Oh yeah. You know, Jordan only scored 39 instead of 35. Cool. You might see.[00:25:26] Dan Runcie: So if it's thinking about the Kobe stopper thing, so if TikTok is Kobe Bryant then is YouTube shorts, Ruben Patterson.[00:25:37] Sean Taylor: You too might wanna take offense to that, but in this analogy, yes.[00:25:42] Dan Runcie: Yeah, but I've been thinking a lot about the YouTube piece, and I will give them credit. I think the trajectory of YouTube is greater than Ruben Patterson. No disrespect, but I do think that Lyor Cohen had said something interesting. Of course, he's the head of YouTube and one of his big things is that the fact that YouTube shorts has the connection directly to the platform [00:26:04] Sean Taylor: Yeah.[00:26:04] Dan Runcie: on-demand listening happens, he feels like that conversion rate and that connection is stronger. And he didn't name TikTok specifically, but he was essentially talking about the fact that TikTok doesn't have that same type of win. I know they have Rezo, but it's just not the same. What do you think about that? Cuz I think the underlying aspect of that is conversion and just being able to transport an audience from one to the other. What have you seen from that perspective.[00:26:29] Sean Taylor: I think Lyor Cohen is extremely smart and savvy, and reading that statement. It was hilarious cuz you know the elephants in the room that he's addressing and it was like this competitive moment happening. It was like, come on man. Say their name. Say their name. But you're like, I'm not gonna give them any clout that was really, funny to read. But I think that they do have an advantage that TikTok doesn't. Right in that way, the long form content and that mentality, I think it's gonna be a lot harder for TikTok to get people to consume shorts on their platform than it is for No. It's gonna be a lot harder for TikTok to consume long form content on their flat platform than it is gonna be for YouTube people to consume short form. Does that make sense?[00:27:19] Dan Runcie: Yeah, that makes sense. And I feel like part of it too is the conversion rate is one thing. I don't doubt that there's likely could be a higher conversion rate, but I think that absolute number is still what makes the difference at the end of the day. And I just don't know if the overall absolute number of people that are converting from. Hearing a song on TikTok and then going to stream that artist and then becoming a follower and an avid fan of that artist is necessarily going to be a number that's ever smaller than what we may see otherwise from YouTube. I think YouTube has still had great strides in that area, but I just don't see it coming to that level.[00:27:56] Sean Taylor: no. Cause again, it's about that culture, right? So two things, I'll get to the YouTube TikTok second. But when we first got on TikTok and started working with some people on TikTok, it was ridiculous to see the conversion of people who left TikTok and went to Spotify. Instagram, these other places, but specifically, let's talk about Spotify. Why was it so ridiculous? Because at that time, TikTok did not acknowledge the music on the platform at all, right? You had people hearing the song and then googling the lyrics to find the song name and then going to stream it, and it was happening in droves. That much friction told us, holy shit, when they get rid of this friction, it's gonna go. And of course TikTok got rid of that friction. But pa the fact that people were doing that, like I remember telling some artists, yo man, you got like a dollar sign and this version of the song, and then it's like no dollar sign. Like, and so people were having difficulty finding it. It's like, bro, you're ruining people's ability to stream your song. Like that was a thing. And then people started to rename their songs or added lyrics in the parentheses, right? Because of the culture. And that was happening and they wanted to make sure people could find the song right. Now we see less of that. It goes back to like the mediums and how things are influencing. Now we see less of that cuz you can figure out what it is within TikTok and people know how to name it. So that transferability from TikTok to other platforms has just been there for so long and people almost expected it. It's almost like TikTok is the megaphone, the amplifier. But then you don't even really expect to go super deep on TikTok, right? YouTube, you kind of do expect to go deep, but when we. Look at the platforms that TikTok converted to, and this is where I say the competitive advantage of YouTube goes. YouTube was one of the greatest conversions from TikTok that we would see. Like so many people left TikTok to go to Spotify and YouTube. Instagram was last particularly for artists. Right? So now, yes, being on YouTube already, Is a great competitive advantage. I think there's some fluidity issues that they need to solve. Like right now, from the phone, from your phone, I could take this video that we're creating right now and say, yeah, I want 10 seconds to 20 seconds, and take that into a short and it'll automatically be connected. But I can't make a cool edited short that's specific to the short format, and then say it's from this video. Right. And that'll make things even smoother because it's hard to take a snippet from the long form content just from timestamps and that would be a good piece of short form content. So people have to be able to edit and then connect it back for that to really come into place. And also they would have to make it a little bit more obvious that you can do that because the culture is not yet to go from long. I'm in short form to long form within YouTube. I know it happens, but people aren't naturally having that expectation. Oh shoot. This is probably from a larger video that's on this platform. What people are seeing more on YouTube is actually, mm, it's the opposite of what allowed TikTok to become what it became, and I don't know how it's gonna play out, so I'll tell you what I'm saying.[00:31:23] Dan Runcie: What are your thoughts on Instagram reels? I think you talked a little bit about it, how it's a bit of a resume but where do they stand?[00:31:31] Sean Taylor: I don't like reels, in terms of the value add yet, it's very inaccurate. So you'll get higher numbers, less engagement, where it's pretty clear it's not going out to the right people. The best people you know, they're, padding the numbers, so to speak. Right. It's cool that it got more reach, but if it wasn't accurate and I didn't get that much following, what does it really mean? That's where reels are at large. Now, can reels work and has it still helped some songs? Yes. It's just not it's not at the proportion that TikTok has been, and I think YouTube shorts are going. definitely, beat reels.[00:32:11] Dan Runcie: Yeah. I think the clear desire from Instagram to try to turn your entire feed into a for you page is forcing this content to not necessarily hit the right people, which is why. Yes, it could be good from a viral discovery thing where, okay, if you have a post that's doing better than 80 or 90% of your other posts, then yeah, it may reach a larger than initially intended audience, but I don't know if it could be necessarily relied on in the same type of way.[00:32:41] Sean Taylor: Yep. I agree with you there. We'll see if they figure it out maybe they should focus less on the Metaverse.[00:32:52] Dan Runcie: Another thing that you had brought up a little bit earlier was about search in general and just how powerful that's become on TikTok. I think it's clear that they want to, well, I think TikTok is trying to do anything and everything. I know this is something for folks that follow Trapital been writing about this recently, all the things they're getting involved with. But I do think search is one of those interesting things because they are trying to take on a Google Head on, and people have seen how, especially Gen Z, they may be more likely to look up something through TikTok than looking it up through Google. What do you see as the potential of that moving forward, and do you think that would be a credible threat to Google at some point?[00:33:32] Sean Taylor: yes. You know why tutorial culture, that's what TikTok cut into. And Instagram never did that. It was never really a place that you went to look up tutorials, right? So it's less about music and entertainment and that side of things. It's the fact that people are looking at recipes, right? How to fix things. And then once you have that, that's what creates the. For looking things up in the, at the seo, right? it's not that it can't be created in other ways, but that's like a hack. If I know I can go find this and, oh man, I can find it done in 60 seconds versus three minutes or 10 minutes because on YouTube the video's not as valuable and might not go as far if I don't do an intro and all this leads in, right? Oh, these videos won't go straight to it. So they have a lot of ground to make on YouTube. But I think they're going to succeed, I'm not into the speculation of which one's gonna be number one. There might be days where it beats YouTube or whatever, but it's going to be, a legitimate search engine. You know, Yahoo, Google at least.[00:34:43] Dan Runcie: I do think that the tutorial piece is key, and I'm even thinking about times I've used it in the past. We bought a mattress recently, and of course you could Google search, what does this mattress like? But sometimes it's easier to just put it in TikTok and have someone show me some unboxing video to show me what that's like and compare a few. I liked it for that. I think more broadly in terms of all of the search pieces of it. I think that what Google has done in this space and even thinking about, you know, decades back about how they beat Legos and Alta Vistas, some of those others, I think it will be hard to ever replace that for everything that's possible, that people would wanna search. But I do think that the video tutorial piece of it, which is a subsection of it, but I do think that that's a unique place where they can, if you get core to the market there, you can figure things out. I also think that either misinformation or wasted just credibly have or understanding for users to know, okay, "What is legitimate?, What is not legitimate? Is a concern, and I think it's maybe harder to do in a way where I think text, you can have some of those clear things come up where I think the nature of a viral platform wants to show things that you know, may be sensationalized to some extent through video. That may take time, but I think that's one thing that will need to develop, especially on the TikTok side of things for sure.[00:36:02] Sean Taylor: See what you're explaining is the different personalities of seo. Just like we talk about the different personalities of TikTok, Instagram and YouTube. So Google dominates damn near Monopoly. You couldn't just be a Yahoo or actually, truly become a threat, but what you could. Was be Amazon and eventually have so much shit on there that people just think, "Oh, if I want a table, I'm gonna go Amazon, look for a table, I'm not gonna go to Google", right? Or you could be a YouTube, right? And have so many videos. If I want a video tutorial, I'm just gonna go to YouTube, right? So you enter the search engine market from the side versus, you know, the [inaudible] so I think TikTok has successfully gotten there. and even that personality being short form is something that attributes to that and the personality that Google will probably hold on to,in the long term for sure is probably gonna be the more scholarly approach, right? The more credible approach because of those other platforms. that's almost in conflict with what makes things move and the way people use them, and incentives that are in place.[00:37:15] Dan Runcie: Right. That makes sense. That makes sense. The other thing too, that it'd be good to get your thoughts on with TikTok is I think a lot of this conversation and a lot of how people have been measuring the success for TikTok is that conversion from TikTok and broader social engagement to streams, what are you seeing though from the next level down? From how looking at TikTok itself can eventually translate to concert ticket sales, or whether it's V I P clubs or other high end opportunities that fans are engaging it with an artist.[00:37:50] Sean Taylor: It's there. We've already had artists do that. The difficulty is the geography of it all. So you can do that, but you aren't completely sure that the video is going to go viral enough within your own audience, right? Because still, especially like most of last year, you still can drop a TikTok and it's mostly gonna be seen by new people, especially for people earlier on, right? So if all of your followers aren't necessarily going to see your posts, it's gonna be new. then that creates this issue with going deep with your audience, right? It's great for going viral and gaining and blowing up fast. That's why it happened, right? That built TikTok in a sort of way to show it to more new people than people who are following you. But then at some point it becomes, well, what are my followers really worth? right on TikTok. And I think some people are starting to figure that out. Like, man, I don't know if this really matters all that much. It really only matters what the individual video itself does, right. So the problem with that, if I'm doing a show and I don't know if my followers will see it, or I have no idea if it's good, or enough of video because it's outside of my normal format to get enough people to see it in general. Then, man, that's not predictable enough. It could be my strategy, but it's not predictable enough. Now, the advertising might come into play, which is a different conversation, but there's that, and then again, also, who's gonna see it geographically in the world? We have no, you know, way of controlling that. Again, outside of ads so far. It's definitely something that's useful for selling things like merch, for creating awareness for your shows, but the best way we've seen it with shows for the most part, is almost to talk about your tour as a whole, right?. So you bring awareness that multiple are going to happen, and then if your artist is down for it and it kind of works within your format, you can also vlog in a way, or like let people know, oh yeah, I'm gonna be in Atlanta tonight. Right? So they see and get reminded that you are on tour, right? So it's trying to create this awareness of all the spaces and places that they will be going. And then also reminding them that you're in process of this to remind them, oh yeah, when he's gonna, when is he gonna beat in my city? That's kind of like the best middle ground we've found. But it's hard to be like, Hey, I'm gonna be in Atlanta next week and all my Atlanta people and expect all the Atlanta people to actually see that and convert.[00:40:27] Dan Runcie: Right. it's a funnel at the end of the day, right? And TikTok sits at the top of it, even higher than some other social media platforms, right? And then from there, it's always going to be hardened, honestly foolish to an extent. If your main message on the top of the funnel awareness platform is, "Hey, Join my V I P club or join my Patreon or buy tickets to my concert, right?" You need to introduce people, let them know who you are, and maybe at that next level of engagement, then you can start to push more of those things. Then you can start to have more of these things come through, because there's just gonna be less friction there and you're doing the job that should be done at each level of the.[00:41:08] Sean Taylor: I agree man. I think, like you said, at the end of the day, it always goes back to the fundamentals of it and there might be aberrations. Give us more for moments of time, but things are always gonna default back to that basic infrastructure and use the thing with the right expectations versus expecting everything from it.[00:41:30] Dan Runcie: right. The other thing that I've thought a lot about for this conversation is, and even for reading the report and rolling into the show notes, so others can take a look at it as well, but thinking about how artists generate content and having artists push is what the wave is. At least at this particular moment. And I think there's a lot of reasons to think that yes, this is what makes sense now moving forward, but we also know how quick these things change and how things have evolved. Do you see another element, like I know eventually gaining steam eventually, I know that we talked about ads, we talked about influencer campaigns and just UTC and how a lot of these things were stronger and now relatively weaker to artists generated campaigns. Is there another thing that you think is going to play a role or that we may see another shift in this.[00:42:21] Sean Taylor: The dark horse is TikTok lives. Everybody's actually. Investing more in a live culture in general when you look at YouTube, as well. but TikTok lives the way they use that for you. Page is ridiculous, man. On Instagram, you're gonna see the lives of people that you're following. Again, on TikTok, you can go live and people will discover, right? It'll pop up on the people's For You page, and that's a different paradigm, right? I've seen it live when my partner was live where all of a sudden, like thousands of people came in, right? Because TikTok was feeding him to so many people. and then he would see it also trickle off. Whereas like experimenting, they wanna find a live that's engaging in a way that content isn't, moves up the algorithmic letter, right? So they're, look, that's how they display lives. So the fact that you can blow up doing lives, it's a completely different paradigm because it's like having a show but the people who do it well, they're getting money in these lives. A lot of money. I've seen people make a lot of money in their lives, but it's also a great format to build a relationship far deeper than you can through individual content and lead people over to buy tickets. We've used lives to like getting emails and, I mean, I did one campaign even back in 2020. , that artist Fash we probably got 10,000 emails more so from him going live, not more so, only from him going live. Actually, he even use a little bit of IG live. So the fact that you can do that is going to create this other performance skill that artists will have.[00:44:06] Sean Taylor: Almost like being a salesman, right? But doing it in a way where you give the presentation and the ask isn't so blatant. it's, we're going into this climate that's going to breed so many different types of artists like that have these, you know how you could be an artist that plays an instrument or you could be an artist that sings, maybe you could do multiple, where there's now these soft skills that we'll see artists, oh man, this dude is, he's just a salesman and he knows how to entertain people on live. And that's how he plays his game. This person still is just a pure musician, or this person creates a really dope content in the box of the regular feed. There's gonna be things like that. And the thing is, these other platforms are, you know, homogenous in many ways. They keep copying each other. So that culture that starts on TikTok, it's not just a TikTok thing. I always communicated it as a new language to learn because the new generation would be used to hearing and seeing things and consuming things in this format. So they'll wanna see it on other platforms. And inevitably, right, like we have an hour podcast, two hour podcasts, and people were like, Hey man, can you make this in 60 seconds? Like they expect to be able to learn something really valuable that's gonna change their. You know, in literally 60 seconds. I mean, we literally have had those conversations and seen those comments, but everything's not, you know, how you bake a cake? People like you can't rip at everything and change your artist's career in 60 seconds. But that's what we're seeing, like live is truly a dark horse, and I think it is gonna become more prevalent in TikTok and YouTube as well, to be honest.[00:45:45] Dan Runcie: No, I can see that happening definitely just with the way things are going. But, last question before we let you go here though. So let's fast forward three years. 2026. Is TikTok still in the dominant position that it is right now? And if it isn't, is it because of geopolitical concerns or is it because of another competitor that now has the next big thing?[00:46:10] Sean Taylor: If it isn't geopolitical, I think it's gonna be pretty dominant from what I've seen. in terms of their vertical integration and investment, particularly in music. It's just nothing like any other platform like you've seen, I mean Sound On, right. Rezo. Right. It's just different in what they're trying to do. They have deals that they've offered artists. Right. Which is really nice. Right. And unique because, oh, you're on, sound on and you. You have a song that blows up using their distribution platform. They have all the data. So now we can offer you a deal and you don't have to pay it back cuz it's gonna be paid back through the royalties. We're probably using the algorithm to calculate how much we should give you anyway. Right? This is already happening. Right. So the way they invest in it, I think it's just gonna be hard to get a pool away from it in three years. again, it's going to. More of a norm, less hot in its way, but I think they're gonna be pretty dominant in three, three years down the road. Yeah. I'll, I'll leave that at that.[00:47:10] Dan Runcie: Yeah, I'm with you on that. I think three years, because even though I do think that TikTok has been the fastest to grow to a billion users, at least what we've seen from a social app, I do think that the next app will probably be even shorter just thinking about how much faster adoption is, but. It still took TikTok several years to get to this point, so I think maybe five, six years would be a different conversation. But no, I agree with you. Three years. If it ends up being shut down, it'll be for some geopolitical concerns, but we'll see between now and then. We'll have to check in again at some point if any of that ends up going in that direction. But Sean, it's been a pleasure man. Thank you for coming on and for people that wanna learn more about your insights on TikTok and the stuff you're doing at Contraband Agency, where should we reach out?[00:47:56] Sean Taylor: Brandman Network on YouTube is a nice place to start. You know, you watch the podcast or you just go to no labels necessary on, Spotify, but no labels necessary is our podcast. So type in no labels necessary on YouTube or, or Spotify. At the moment, I think the podcast is probably the best place to go. But if you're immediately interested in services and want to speak with our team, that would be contraband.agency. There's no.com, www.contrabrand.agency[00:48:28] Dan Runcie: Good stuff. All right. Thanks again, Sean. Appreciate you.[00:48:31] Sean Taylor: Always good speaking with you man.[00:48:33] Dan Runcie Outro: If you enjoyed this podcast, go ahead and share it with a friend. Copy the link, text it to a friend, post it in your group chat. Post it in your Slack groups. Wherever you and your people talk, spread the word. That's how Trapital continues to grow and continues to reach the right people. And while you're at it, if you use Apple Podcast, go ahead. Rate the podcast, give it a high rating, and leave a review. Tell people why you like the podcast. That helps more people. Discover the show. Thank you in advance. Talk to you next week.

Bay Area Hip Hop legend Big Rich started his career making beats at a young age, which is how he first met a young San Quinn. He quickly developed his love for producing and rapping in the group Fully Loaded, which became the breakout group on San Quinn and Charlie Kelley's record label. In 2002, Big Rich released San Francisco Anthem with San Quinn and producer Traxamillion, which became the most requested song on 106.1 KMEL and became the theme music for the Giants and 49ers. Big Rich went on to work with other bay area legends like Mac Dre and E-40 and had a number of hit songs in the greater Bay Area.  Rich made the decision to diversify his career in the industry first by starting a marketing agency with his girlfriend and business partner Danielle, by offering label services. They then pivoted to education and artist discovery by launching Project Level and 1015 Management. Project Level is an educational organization that trains underserved youth in San Francisco about jobs at many levels of the music industry, including music production, videography, photography, choreography, talent management, and record label A&R work.  Rich came up with the idea for Project Level because he believed music saved his life at a young age, and he wanted to be able to share that gift with a new generation of young people in the community. 1015 Management is geared toward finding the next generation of talent to help them get developed and signed like 24KGoldn, a Bay Area superstar who Big Rich helped make the introduction to get signed by Columbia Records and go multi-platinum. With a combination of training, management and a discovery showcase called "The Next Big Thing" Project Level is well poised to deliver on its promise. Add to that funding sources and partnerships including Atlantic Records, Time/Warner, YouTube, The Golden State Warriors, and Pyramind Institute, and Big Rich is well on his way to creating an amazing ecosystem of opportunities for career development and finding the next generation of superstars. See the video recap and blog from the interview here: https://pyramind.com/big-rich-discovering-the-next-generation-of-talent Follow Big Rich https://www.instagram.com/big.rich/?hl=en Listen to the music from the podcast https://open.spotify.com/artist/5lkPydJppIPd2K9jJkfmMC Check out Project Level https://www.projectlevel.org/ Learn more about your ad choices. Visit megaphone.fm/adchoices

Episode 29 replay - A man of countless talents, Ari has been attached to a selection of inspiring creative projects. His movie acclaims include producing the documentary Five Years North; detailing the journey of an undocumented Guatemalan boy arriving in New York City. Additionally, this year, Ari is set to release his first book and has already been slated to be on the New York Times best-selling author's list. Over his illustrious career, Ari has dealt with big-name celebrity clients and is now set to become the fastest-growing billionaire in the industry. Working with high-net-worth individuals on creating robust real estate portfolios, his social circle features an entire sky full of stars. The professional has been sighted hanging out with Dallas Maverick player Kristaps Porzingis, and rap artist 24kGoldn, amongst other famous faces. An expert in bio optimism, he is mentored by leading wellness and self-help guru, Tony Robbins. Following a strict age-management protocol, Ari says he maintains the ‘biological age' of a five-year-old. His strict daily regime includes taking a variety of 150 vitamins, using a bio-charger device, infrared light bed, a hyperbaric chamber, sleeping on a 67-degree mattress, all while engaging in holistic meditation practices. WEALTH: Not getting enough clients? GO TO: http://www.CSIFG.com Book a FREE 15 minute Client Acquisition Consultation with Carter or one of his team members. HEALTH: Low on energy or overweight? Go to http://www.chemicalfreebody.com/enrichers and grab GREEN 85 Juice Formula or book a FREE 30-minute Health Strategy Session with Tim or one of his coaches.See omnystudio.com/listener for privacy information.

Morgan and Chelsea Lyons from Q104 interview 24KGoldn ("Mood") at Wonderstruck in Cleveland on 7/9/2022.  

Jared Gutstadt is the CEO and founder of Audio Up, one of the most talked about music companies today. As a music producer and song writer, Jared has collaborated with Jason “Poo Bear” Boyd, Miranda Lambert, Brad Paisley Bob Dylan, Lil Wayne, Steven Tyler, Machine Gun Kelly, 24kGoldn, T Bone Burnett and DJ Khaled. He is a two time Emmy nominee, 3 time Cannes Lions winner, and is one of ASCAP's most synched TV composers of all time. Jared created Audio Up as an ecosystem of premium entertainment content within the music and audio space. If you know about the company or are hearing about it for the first time, you will learn something in this episode. Don't be fooled by the cowboy hat and laid back demeanor. Jared in a genius and is taking audio to the next level. You'll want to be on his team after listening.

We caught up with Iann Dior and talked about everything from his song writing process, Mood going #1, sobriety, touring and working with MGK & more!  Learn more about your ad choices. Visit megaphone.fm/adchoices

We caught up with Iann Dior and talked about everything from his song writing process, Mood going #1, sobriety, touring and working with MGK & more! 

Andile Ndlovu is an Artist Manager at Electric Feel Entertainment. Soon after joining EF, she took on clients Iann Dior, IV Jay, Vron, 24kGoldn and Rich The Kid. Within months, 24kGoldn's “Mood” ft Iann Dior steadily climbed to the top of Billboard's Hot 100 and amassed 8 nonconsecutive weeks at #1.Prior to EF, Andile was a Manager at First Access Entertainment, playing an integral role on Rita Ora's team and handling all operations throughout Ora's Girls (2018) and Phoenix (2019-20) world tours.Before pursuing her lifelong passion of music, Ndlovu was instrumental in a number of tech start-ups, most notably serving as right hand to the CEO at Soothe, helping the company flourish from 10 employees to 150+ and 3 markets to 69 worldwide.Andile advocates for creating opportunities and professional growth for Women and serves as a member of Women in Music, NapGirls, and, most recently, a mentor in Femme It Forward's “Next Gem Femme”mentorship program. Andile credits her curiosity, hustle, and the African philosophy Ubuntu as her secret weapons for success. Follow us: @its.andile @jazziebelletv @womeninhiphopWomen in Hip Hop is a partner of the Double Elvis podcast network. For more of the best music storytelling follow @DoubleElvis on Instagram or search Double Elvis in your podcast app.    

On today's episode, rapper 24kGoldn joins host Mathias Rosenzweig to learn about the ins and outs of psychedelics. Why do psychedelics even exist in nature? Why did the US government slip LSD to unsuspecting American citizens during the Cold War? And what was it like for 24kGoldn to do shrooms with his mom? We asked a smart person: Dr. Albert Garcia-Romeu, a member of the Psychiatry and Behavioral Sciences faculty at the Johns Hopkins University School of Medicine and a Guest Researcher at the National Institute on Drug Abuse's Intramural Neuroimaging Research Branch. V Wanna Know is produced and edited by Ryan Killian Krause.

01. Joel Corry, David Guetta, Bryson Tiller - What Would You Do (Record Mix) 02. Topic, Robin Schulz, Nico Santos, Paul Van Dyk - In Your Arms (For An Angel) (Record Mix) 03. Yves V, Dubdogz, Ilira - Are You OK (Record Mix) 04. Drenchill, Indiiana - Freed from Desire (Record Mix) 05. Lucas & Steve, Tungevaag - Paper Planes (Record Mix) 06. Tiesto, Ava Max - The Motto (Record Mix) 07. Cassette - My Way (Record Mix) 08. Ant Larock - Crazy (Record Mix) 09. Beatmount, Oneil - Heads Will Roll (Record Mix) 10. Hook N Sling, Galantis, Karen Harding - The Best (Record Mix) 11. Alesso, Katy Perry - When I'm Gone (Record Mix) 12. Calvin Harris, Rihanna - This Is What You Came For (Record Mix) 13. Alok, Vize, Alida - Love Again (Record Mix) 14. Minelli - Nothing Hurts (Record Mix) 15. Jkrs, Aizzo - Hung Up (Record Mix) 16. Dave Spoon - Steels (Record Mix) 17. Sigala - Melody (Record Mix) 18. Ian Carey, Michelle Shellers, Manyfew, Joe Stone - Keep On Rising (Record Mix) 19. Riton, Nightcrawlers, Mufasa, Hypeman - Friday (Record Mix) 20. 24Kgoldn, Imanbek - Valentino (Record Mix) 21. Fedde Le Grand, Robert Falcon, Sofia Quinn - Heaven (Record Mix) 22. Dj Dimixer, Serge Legran - Da Da Da (Record Mix) 23. Martin Garrix, Zedd - Follow (Record Mix) 24. Whiteout, Depdramez, Mitti - Now You're Gone (Record Mix) 25. Fredrik Ferrier, Crazy Cousinz - You (Record Mix) 26. Denis First - Feel What You Want (Record Mix) 27. Holy Molly - Shot A Friend (Record Mix) 28. Travis Scott, Hvme - Goosebumps (Record Mix) 29. Gaullin - Moonlight (Record Mix) 30. Low Steppa - Ricochet (Record Mix) 31. Duke Dumont - Won't Look Back (Record Mix) 32. Ed Sheeran - Bad Habits (Record Mix) 33. Phao, Kaiz - 2 Phut Hon (Record Mix) 34. Gayle, The Wild - abc (Record Mix) 35. Renomty, Smola, Aaron Kaye - Stereo Love (Record Mix) 36. Dj Kuba, Neitan, Bounce Inc. - Watch Out (Record Mix) 37. Bebe Rexha, Gorgon City - Sacrifice (Record Mix) 38. C-Bool - Never Go Away (Record Mix) 39. Filatov & Karas, Busy Reno - Au Revoir (Record Mix) 40. Rain Radio, Dj Craig Gorman - Talk About (Record Mix) 41. Mbnn, Rowald Steyn - ilomilo (Record Mix) 42. Redondo, Shayee - Feeling Good (Record Mix) 43. Atb, Topic, A7S - Your Love (9PM) (Record Mix) 44. Acraze, Cherish - Do It To It (Record Mix) 45. Besomage, Bran - Careless Whisper (Record Mix) 46. Avicii, Ras - The Nights (Record Mix) 47. Dubdogz, Zerky - Sun Goes Down (Sound Of Violence) (Record Mix) 48. Tiesto, Karol G - Don't Be Shy (Record Mix) 49. Regard, Years & Years - Hallucination (Record Mix) 50. Alok - Body On My Mind (Record Mix) 51. Ava Max - EveryTime I Cry (Record Mix) 52. Black Eyed Peas, Shakira, Twocolors - Girl Like Me (Record Mix) 53. Raye - Call on Me (Record Mix) 54. David Guetta, Becky Hill, Ella Henderson - Crazy What Love Can Do (Record Mix) 55. Joel Corry, Jax Jones, Charli Xcx, Saweetie - Out Out (Record Mix) 56. Galantis, Lucas & Steve, Ilira - Alien (Record Mix) 57. Loud Luxury, Brando - Body (Record Mix) 58. Dvbbs, Gattuso, Alida - Leave The World Behind (Record Mix) 59. Kungs - Clap Your Hands (Record Mix) 60. Lunax, Mia Amare - Sweet Harmony (Record Mix) 61. Jonasu - Black Magic (Record Mix) 62. Imanbek, Byor - Belly Dancer (Record Mix) 63. Pascal Letoublon - Feelings Undercover (Record Mix) 64. Don Diablo, Ar Co - Hot Air Balloon (Record Mix) 65. Ofenbach, Quarterhead, Norma Jean Martine - Head Shoulders Knees & Toes (Record Mix) 66. Shouse - Won't Forget You (Record Mix) 67. Martin Solveig, Ina Wroldsen - Places (Record Mix) 68. R3Hab, Kelvin Jones - Downtown (Record Mix) 69. Thomas Gold - Pump Up The Jam (Record Mix) 70. Frey - Tom's Diner (Record Mix) 71. Tiesto - The Business (Record Mix) 72. Maruv, Boosin - Drunk Groove (Record Mix) 73. Martin Garrix, Dubvision, Shaun Farrugia - Starlight (Keep Me Afloat) (Record Mix) 74. Farruko, Robin Schulz - Pepas (Record Mix) 75. Alis Shuka, Byjoelmichael - Not About Us (Record Mix) 76. Ben Rainey, Danny Dearden - Only Love (Record Mix) 77. Willy William - Trompeta (Record Mix) 78. Foushee, Katana Angels - Deep End (Record Mix) 79. Dj Quba, Sandra K, Dayana - Samba (Record Mix) 80. Ron May - Lose Control (Record Mix) 81. Hugel, Stefy De Cicco, Hugo Cantarra, Nikol Apatini - 4 to the Floor (Record Mix) 82. Tomyam - Take It (Record Mix) 83. Dua Lipa, Imanbek - Love Again (Record Mix) 84. Faul, Wad, Pnau - Changes (Record Mix) 85. Calvo - Say It Right (Record Mix) 86. Fred Again.., The Blessed Madonna - Marea (Weve Lost Dancing) (Record Mix) 87. Sam Feldt, Hook N Sling - Open Your Eyes (Record Mix) 88. Swanky Tunes - One Of Us (Record Mix) 89. Jax Jones, Mnek - Where Did You Go (Record Mix) 90. Twocolors - Bloodstream (Record Mix) 91. David Guetta, Mistajam, John Newman - If You Really Love Me (How Will I Know) (Record Mix) 92. The Giver, Nyelo, Omix Zam - Hold It Back (Record Mix) 93. About That, Evalina - Who Let The Dogs Out (Record Mix) 94. Becky Hill, Galantis - Run (Record Mix) 95. Victoria, Kohana Runstar - Desert Rose (Record Mix) 96. Armin Van Buuren, Mr Probz - Another You (Record Mix) 97. Nrd1, Sushy - Another Day In Paradise (Record Mix) 98. Vanotek, Denitia, Arroy, Sergey Raf - Someone (Record Mix) 99. Regard, Kwabs, Tyga - Signals (Record Mix) 100. Rompasso - Take (Record Mix) 101. Alok, Nono - Sky High (Record Mix) 102. Oneil, Smola - Addicted (Record Mix) 103. Ownboss, Sevek - Move Your Body (Record Mix) 104. Jonas Blue, Jack & Jack, Tv Noise - Rise (Record Mix) 105. Alex Adair, Don Diablo, Cid - Make Me Feel Better (Record Mix) 106. Le Pedre, Djs From Mars, Mildenhaus - Trouble So Hard (Record Mix) 107. Archelli Findz, Black Station - Save Me (Record Mix) 108. James Hype, Miggy Dela Rosa - Ferrari (Record Mix) 109. Tekraw, Rsstr - Bacardi (Record Mix) 110. Firebeatz, Dubdogz - Give It Up (Record Mix) 111. Chico Rose, 71 Digits - Somebody's Watching Me (Record Mix) 112. Tcts - Day & Night (Record Mix) 113. Dynoro, Gigi D'Agostino - In My Mind... (Record Mix) 114. Meduza, Goodboys - Piece of Your Heart (Record Mix) 115. David Guetta, Ne-Yo, Akon - Play Hard (Record Mix) 116. Filv, Vallhee - Cheri, Cheri Lady (Record Mix) 117. R3Hab, Timmy Trumpet, W&W - Distant Memory (Record Mix) 118. Shouse - Love Tonight (Record Mix) 119. Kungs - Never Going Home (Record Mix) 120. Ofenbach, Ella Henderson - Hurricane (Record Mix) 121. Raffaella Papa - Let It Go (Record Mix) 122. Gaullin, Julian Perretta - Seven Nation Army (Record Mix) 123. C-Bool - Catch You (Record Mix) 124. Nelly Furtado, Quarterhead - All Good Things (Come To An End) (Record Mix) 125. Danny Avila, Ekko City - Bleeding Love (Record Mix) 126. Cannons, Tiesto - Fire for You (Record Mix) 127. Rihanna, Calvin Harris - We Found Love (Record Mix) 128. Robin Schulz, Alida - In Your Eyes (Record Mix) 129. Minelli - Nothing Hurts (Record Mix) 130. Klp, Stace Cadet - People Happy (Record Mix) 131. Jkrs, Aizzo - Hung Up (Record Mix) 132. Meysta, 2Shy, Viktoria Vane, Beccy - Can't Get You out of My Head (Record Mix) 133. Filatov & Karas - Au Au (Record Mix) 134. Chris Lake, Laura V - Changes (Record Mix) 135. Aevion - Galaxy Garden (Record Mix) 136. Stefy De Cicco, Ben Hamilton, Martin Jensen - Day 'N' Nite (Record Mix) 137. Gorgon City, Mk - There for You (Record Mix) 138. Jax Jones, Years & Years, Vadim Adamov - Play (Record Mix) 139. Dj Dimixer, Serge Legran - Da Da Da (Record Mix) 140. Yves V, Fr!Es - High Like This (Record Mix) 141. Gorgon City, Katy Menditta - Imagination (Record Mix)

Today I'm joined by Brandon McEachern and Marcus Allen, the co-founders of Broccoli City. The music festival makes its return to Washington D.C. on May 7-8 with a stacked lineup that includes Gunna, Summer Walker, Wale, and plenty more stars from the world of hip-hop and R&B. The black-owned promotion had not one, but two events canceled in the past two years. During the forced downtime, festival co-founders Marcus Allen and Brandon McEachern made a conscious decision to not just return for 2022, but come back better than ever. Specifically, the two wanted to leverage the Broccoli City platform to create black change. Since starting in 2013, the festival has always catered to black people first and foremost. But in 2022, it's aiming to give its fans better resources well beyond the music grounds. The duo is accomplishing that in the form of an expo that'll feature job/internship opportunities, health/wellness tools, financial support for small businesses, and forums on criminal justice issues, amongst other things. The expo is one component of what the festival organizers are calling BLK Change Weekend. The world and the music festival industry have transformed plenty since Broccoli City's last show in 2019. However, Brandon and Marcus are not just changing with the times — they're creating it with new initiatives too. Here's what we covered in this episode of the Trapital podcast: [0:00] Broccoli City Returns For 2022[3:10] The Optics Of Bringing Back Broccoli City After Two Years Of Cancellation [6:34] Artists Charging More For One-Off Festival Than Tour Event [12:25] Managing Egos When Creating Festival Flyers [14:31] Changing Nature Of Agents With Talents[19:05] Broccoli City's Biggest Advantage Over Other Festivals[23:15] Measuring Success For The Festival[25:25] Anticipating Whether An Event Will Succeed Or Won't [27:15] How Loyal Are Customers To Certain Festivals? [29:01] Ongoing Challenges Of Being Black Execs In Music Festival Scene[31:15] Influence Of The Live Nation Partnership [34:47] Lining Up The Festival With BLK Change Weekend[41:39] What's In Store For The 2022 Event?Listen: Apple Podcasts | Spotify | SoundCloud | Stitcher | Overcast | Amazon | Google Podcasts | Pocket Casts | RSSHost: Dan Runcie, @RuncieDan, trapital.coGuests: Marcus Allen, Brandon McEachern This week's sponsor is ​1-800-NUMBER, a creative agency that produces iconic moments for brand and artists. The studio has collaborated with Lil' Uzi Vert, Future, Isaiah Rashad, 24KGoldn, Nike, Sony, Universal Music Group, TDE, and more. Want to hear how 1-800-NUMBER can help your next project? Book a free 30-min intro chat. Trapital is home for the business of hip-hop. Gain the latest insights from hip-hop's biggest players by reading Trapital's free weekly memo. ______TranscriptionMarcus Allen 00:00Ain't no better feeling to know coming into the event is going down like that, feeling that morning. Those mornings be like the best mornings because you really, there's two times it's the day you drop in in the morning of the festival that is just there's nothing like those two days coming into that time, and those are moments that you really appreciate and you cherish and we've had mornings that have felt good like that. And we may have some mornings and then feel bad because we always walked into the festival that morning, knowing it was about to be a win.Dan Runcie 00:40Hey, welcome to the Trapital Podcast. I'm your host and the founder of Trapital, Dan Runcie. This podcast is your place to gain insights from executives in music, media, entertainment, and more who are taking hip hop culture to the next level. Today's episode is with Brandon McKay Hearn and Marcus Allen. They're the founders of Broccoli City. It's a two-day music festival that's based in DC that has headliners, Annie Lenox, Summer Walker, they have Lil Durk, Gunna, and great lineup of some of the biggest names in hip hop and R&B. This festival is focused on celebrating Black culture more broadly with the entire weekend they have planned with the BLK change weekend, they have a 5K. And they have other community events that really speak to maybe the topics that be branded and Mark is talking about on this episode, we talk about what it was like for them to get this festival off the ground, given some of the challenges the past two years and how COVID set them back. We also talked about some of the challenges dealing with particular artists. Some of you may remember, there was a pretty public complaint from Wale. He was one of the artists that was frustrated, but they were able to navigate some things with him. So we talked about what it's like dealing with artists, some of their pushback, but also we talked a little bit about the broader Asia landscape. If you've been following Trapital, you know, I've talked about examples of the NBA, where you have an agent like a Rich Paul and Klutch Sports and the influence that they've had making things happen for their stars, while the same thing happens in the music industry with some of these powerful agents that are trying to convince themselves and others that their stars deserve to have headlining spots everywhere. So we talked a little bit about that. We also talked about what it's like for black music festival promoters, and how they are not just pushing this, but also some of the challenges they may have in this industry. We also talked about some of the other economics some of the decisions and what Brandon and Marcus are most excited for and how all that stays afloat. If you are interested at all in the music festival space, what it takes to put one on this is definitely the conversation for you. It was a great chat, it was great to reconnect with them both. Here's my chat with Brandon and Marcus. All right, we got Brandon, Marcus co-founders of broccoli city, y'all are back. COVID set y'all back for a couple of years via y'all like “Nah, we're gonna be here. We're gonna make this happen.” So how does it feel?Brandon McEachern 03:10Man, it feels good. It feels good to be back. Happy that the world is opening up. You know, for a minute, dead. Damn, we thought that we was gonna be able to come back for 2021. But you know, COVID and the variant had a different plan in mind. You know what I mean? So, so that's what we're happy. We're back this year, though. 2020 to two days. You know, we outside so it's a good look.Dan Runcie 03:32Yeah, I mean, I feel like it must have been stressful because 2021, once everyone got vaccinated, I'm sure you probably thought the rest of the year was green light, right? Go Let's go. But no, Mari I came through with that touch.Brandon McEachern 03:46And a couple other festivals got off. You know what I mean? So that was the thing to kind of had to like, dang, you know, like Lollapalooza, the biggest festival, one of the best festivals out, shout out to them. They actually, “Oh, rolling loud.” Got to do this. Shout out to Matt Tyree like saying, “Yeah, we just got the short end of the stick on that side. But it's all good.”Marcus Allen 04:04Yeah, I mean, I think the other part too, is is that of the festivals that got off, we were the only ones that was focusing in on people of color, right? And so there was a certain optic that was in the air that was like, as our people was the most effective. It was a decision like, you know, do we put all of our people in jeopardy, right? Do we create a big spreader event? And will the world accept this having a big spreader of like, how he makes up somebody else? And like Brandon and I've just decided it just weren't worth it. It wasn't worth the risk on anybody's part.Dan Runcie 04:33So walk me through the steps of being able to put this back on right because I'm sure some of those same questions you're talking about Marcus some of that trade off? Are people going to be comfortable if there's a super spreader event when we're putting this on? What was that decision process like?Brandon McEachern 04:47Man so um, I think it number one it was we decided we're gonna push through like we came in at ‘22 saying it's gonna take the world to pretty much be shut down for us not to come back right so I think that was number one. We got on the same page with our partners at Live Nation just in terms of what their plan was for COVID one to 22. And once they gave us the “Hey, listen, we're all full steam ahead. We support and you guys fully. We were locked in.” Brandon, everybody affiliated and connected says Book and talent started booking talent. Man probably back in what November. And it took probably longer than it ever took us to book talent because so many shows were rescheduled for 22. So many people wanted to get back on tour, venues were booked and double booked. And so this year was everything about this year was very much different than what we ever ever had.Dan Runcie 05:41And on the side of trying to put the talent you mentioned, it took much longer than ever, what were some of those conversations, like, because I'm sure you had interest but was there more hesitancy because of their own discomfort about COVID or was it just their own uncertainty about their schedules? What was that like?Brandon McEachern 05:58I think that the COVID, the COVID side of it wasn't necessarily the conversation. It was more so the busy runway, like everybody knew that everybody was coming back. So you may want to book artists, but they got to a four or five-city tour that they're trying to push out, you know what I mean? So at the time, they not necessarily thinking about a festival, they trying to do their own, you know, single tour, so it was just having those conversations with agents. And obviously management as well say, hey, you know, this could be a part of your tour day, or whatever the case may be, but I think it was yet again, it really was just a runway, it was just so packed. It was so bad.Dan Runcie 06:34That makes sense. And I'm curious, what was it like from the price perspective? Because when you're dealing with agents when you're dealing with folks, whether it's the artist or even the venue's like where people item or what was there where they try to be like Fat Joe with the yesterday's price is not today's price. Brandon McEachern 06:50Yesterday's price, today's price you got to meet. So I don't know if everybody was just trying to get a bread back from what they had last previously. You don't I mean, those years that we were all, but yeah, prices have definitely went up like the game is crazy, especially when you say that F word. You know, I mean, as soon as you say festival, it changes the dichotomy of the other conversation you didn't mean.Marcus Allen 07:11Agents was talking about inflation is like what was inflated in the price of people themselves? Like what I don't get, how could there be inflation connected with booking talent? Brandon McEachern 07:20You know, is it true? Is it true? You know, that's the cost of playdough, D. That's what you got to do. You know what I mean? That's the cost to play in this game. You know what I'm saying? It's a big cost to so tell my young festival people about to get into this festival game. Just know, these cats is crazy out here.Dan Runcie 07:36You can you talk a bit more about that PC mention where once you make good Festival, the prices go up, or people's eyes light up, you're freaked out, like why is that? And how much higher are we talking?Brandon McEachern 07:48Yeah. Now granted, all this stuff has happened like pre-Marcus and Brandon, right? Like we are, I would say we were Allen Iverson before he got into organized ball. You know what I mean? Like, that was us for the longest time. We were independent. I mean, we actually still kind of are independent. But a club show that's different than you know, than a festival day. You know what I mean? A one-off is different yet again, from a festival date. Because I think personally, they start looking at your pockets too.Marcus Allen  08:16Well, you know, what it is, is the most festivals, in a lot of cases, while there is a capacity, once you reach capacity, that number's so big. That is crazy, right? So they're thinking about hard cap. So you go play a film, or I can say specifically, we're going to sell 1,500 tickets. When you're in a festival ground, that's 100,000 square feet, I might be able to sell 20,000 I might be able to sell 50,000 So they plan for that margin, is he gonna sell 20? Or is he gonna sell 50 they trying to get money like you're gonna pay for 50? You know, I'm saying even if you know, you only got to sell to 20. But they ain't trying to hear that.Dan Runcie 08:52That's real. Because even some of these tours that take place in a theaters or outside venues, there's still a capacity there. But I think people see the flexibility there. But then people obviously see when there's too much flexibility. And there's there could be logistical issues and things like that. The other piece that is a factor of festivals that I would assume is probably part of it, too, is because it's more of a one-off event as opposed to touring. People want to up the price for that event, right. It's almost like paying someone a per diem rate even though that per diem rate would never be their salary for if you normalize it out over a set period, right?Brandon McEachern 09:29I like the way you broke that down, D. Yeah, yeah, we get and they are, they're in demand. So they can say what I mean, if you got a good album, if you pop in, you can kind of say whatever, you know, and to be honest, a lot of promoters have paid these artists that hefty hefty bag. So they like yo I'm not going back regardless of what your festival may mean to the community or whatever the case may be, you know, so get again you get you got to pay to play.Marcus Allen 09:56And then the other part of that too is is that in the festival scene is so competitive with the big boys, that they need certain names to be able to headline those festivals. And so they really created a housing bubble. That's really what we end right now. Right? There's literally a bubble. And for only way for it to burst is that as a collective, the Live Nations, the AGs, they got to just simply say to the agents, nah, we not paying it no more, but they keep paying it. They keep paying it. Every time when an agent come with a wild number, somebody is paying it. So it's really in the body…Brandon McEachern 10:34you make this clear that we're not anti paying people what they were, you know, I mean, let me just say that right now. Like, it's all good, we get it, you know what I mean? Your talents that God gave you that gift, you know, I just got through listening to you, whatever the case may be, I know what this money is doing for your family. You know what I mean? Because at the end of the day, a lot of these artists are getting a lot of a bread from shows, you know, me, I don't know what the streaming stuff is, and all that. But we do understand that these festivals are a bulk of a lot of these artists' income or whatever the case may be. So we definitely adhere to that. And we pay all of our artists very well. You know what I mean? I don't think nobody would say Oh, broccoli city shortchanged us or anything of that nature, never at all. Never. Dan Runcie 11:16That housing market analogy, I think makes perfect sense, right? Because we're seated now across the America, you have people with well-paying jobs do their thing. And then someone else giving out $100,000 above asking price cash off to go buy…Brandon McEachern 11:30you in the bay, you know what it is?Dan Runcie 11:32Exactly, exactly. And it's like, I'm sure you probably see that well, where it's like, even if you may not think and artists market rate, is it more than what you're willing to give? Not like you said not they're trying to shortchange everyone, but there's a market for everyone, for sure. But then, if another festival just is willing to put everything behind it, that is the market and then it's like, alright, well, you know, even if I may not agree with where that is, someone is willing to pay that price. So it does reset things. So I'm sure that's probably difficult to some perspective to deal with. But I think another thing too, and maybe part of this is navigating artist' emotions, or artist feelings is Ivan here. And more recently, there's some artists that have started to complain about how be their David's on that music festival poster or what font size they have and stuff like that. How much do y'all deal with that? Or how much did you deal with that either past years, or this year was brought. Brandon McEachern  12:25Man, we've actually never dealt with it before until this year, who dealt with it with somebody and much respect to that somebody as well. But you know, honestly, and it's funny, because he had, again, these conversations weren't had as much as they were had this year, just in terms of the billing placement. And I don't know yet again, if that was something that happened during COVID. And folks was like, hey, you know, when I come back into this game, I want to make sure my joint is bigger than everybody's name, whatever the case may be. But it's actually something that's done when we put the offer out, and we're going back and forth with the agent, you know, they'll say things or management, they'll say, you know, top-line billing or, you know, I mean, like, they'll make it a conversation piece, you know, and usually, we match our eye on that. And it's not a problem that then sometimes the artists may not have been in communication with the management or the agent, and then certain things happen. And I don't know, Dan, if you could put a clip up of what we talked about. Yeah, you know, saying, but definitely, to that tea.Dan Runcie 13:25Yeah. And I think on that front, you know, I know you're not trying to put anybody on blast by any means. But I'm curious, though, is there some type of trade-off there where there's an artist that is frustrated about something, they're not communicating to you? They just want to put it out on Twitter, and then all of the blog aggregators that say, oh, you know, so and so is upset with Broccoli City, on one hand, it may be a negative thing, but on the other hand, now, you'll have a bunch of press out there. It's like, oh, yeah, well, Broccoli City's back this year, let me go check that out. What was that? Like? Did you notice a bump in sales after that.Brandon McEachern 13:59Sales, to be honest with you, the sales is already in a very good place. But just in terms of the attention to your point, we definitely got a lot of tension off that. And it became a conversation outside of just our particular event, which I thought was super dope did at least cause conversation between folks in the industry is that to the third, and I think I could have swore I seen somebody else actually just do this. Like yesterday, a particular artist just got mad, I think at Lollapalooza, something about something. So yeah, I mean, they're becoming really vocal about it. But we respect this. Marcus Allen 14:31The other thing too, Dan B's has a more personal connection with the agents, right. So just as an outside person, to my degree, right, because I don't really talk to him, but I get firsthand information. I see the emails, a part of it, I believe, is agents positioning themselves because the industry is changing. Right? COVID really made artists readdress how to teams in their business restructure right. You sit down, you've been paying people all this money, you had two years off a year and a half off, you now get a chance to really look at your books, you now get a chance to think about what are you paying people? What are they doing to be paid? And so I believe that folks tightened up their teams, which made a lot of agents on the outside. So obviously, cream rises, right. So the best agents are gonna still be the best agents, but they have to still show value, right? And we may all everybody may be still paying you agents gonna get you your fee, for the most part. So if you get in 100,000, you get 100,000. But if I'm an agent, and I say to you, Dan, listen, I'm gonna get you your bag. But I'm gonna also make sure you get topline billing on every festival. Now, you might know in your heart, hey, no topline billing. But if an agent tell me I can get you top line billing, and 200,000, who you gonna go with? That's the new game, right? It's about the value proposition of what the business is around these artists and how they're thinking about it and the value proposition of each part of their business. You know, I mean, what's the role of everybody? What are you bringing to the table for this fee? I'm paying you.Dan Runcie 16:13So this is fascinating, but it's not surprising. And I say that because I think about what we see in the NBA, right? There's been plenty polarizing opinions about the impact of Rich Paul and what he's been doing with Klutch Sports. And you can literally insert Ben Simmons in the example that you just brought up, right. But the NBA is a bit more transparent about these things. People either love or hate what Rich Paul is doing. And it's been very actively talked about. I don't know if people outside of the industry music know that dynamic as much with regards to people in music, like who the agent is, that is the equivalent of the Rich Paul or the Klutch Sports in that way, where the client goes there because the client is like, hey, my way or the highway, we are getting you to the Los Angeles Lakers. Watch me do this, right, like, but I'm sure that even though those things aren't public, that's the kind of shit that y'all handling. Yeah, on that front with the headliner piece. You talked about that as well. I know that you've had different headliners each year. But is that something where that does become at least a conversation where let's say you are dealing with a agent who had promised this to their artists, but you're like, hey, we either don't want to have that person as the headliner, or B, we already have it set. Does that, do those conversations stop? Is there continued negotiation there at least for you all, what is that piece of it been like?Brandon McEachern  17:42Usually Dan, if a person is a headliner, we want them as a headliner, like everybody know that they gonna be the headliner, you know, what I'm saying? Now, I will say for this year, was a little different, because we went the route of having two black women, headliners and Annie Lennox, and Summer Walker issue that we had with a particular somebody, it was a matter of who was more important in a particular area, particular city. It was longevity versus right now impact, right? He's like that kind of deal. You know, I mean, it's like I've been running this race longer. But in the short term, you're bigger.Dan Runcie 18:19Right. And I mentioned that piece is probably interesting, too. I know conversations we've had offline about this, just given that you are very much wanting to have and celebrate an event that is pushing or promoting black music for black people, and that it doesn't necessarily always 100% line up with festivals that are hip hop festivals that may be happening, although the artists themselves may be black. They aren't necessarily selling or having guests there, or attendees who are black. I think we've seen plenty of examples of that. How does that dynamic and curation shape not just who you reach out to for headliners and others, but also how you think that shapes the makeup and the target audience for the festival?Brandon McEachern  19:05I mean, I think that I think we don't necessarily go for what's trendy, if that makes sense in terms on the booking side, because we actually do, we do know the culture, right? So if you look at Broccoli sitting in 2016, you know, we had Anderson Paak, you know what I mean? Like if you look at what was that March 2015. You know, we had Kaytranada you know what I mean? And this is yet again years before they become who they become because one of the things that we try to make sure that we do is we listen to the streets, listen to Little Sisters, listen to nieces, listen to… Marcus Allen 19:38Even better, go look at the 2020 Grammys, and then go look at the 2020 Brockton city festival lineup that got canceled.Brandon McEachern  19:46Yeah, you know, LS who does a cat was you know what I mean? We are a new dozer was and then as soon as I'm not gonna say as soon as we booked her, but you know, everybody's starting to see her value. But we saw that way back I heard the streets Definitely like our rules. I knew what time it was with that young lady. And I think that that's one of the things that broccoli city does a hell of a job at, you know, is just really listening and finding that talent early and being able to give them a shot before everybody kind of hops on the bandwagon of that particular person.Dan Runcie 20:17So that piece there listening, finding the talent and having a year before the mainstream does, how was that piece of change? Because, you know, y'all been doing this for a few years now. In 2015 16, there was no Tiktok, and there wasn't some of these other things, but how has that played a factor in what you're noticing or what you're trying to pick up on where things are heading?Brandon McEachern  20:38I think it's still the same. I think it's still listening to the youth, you know what I mean? And we do know, when Tiktoks on that, you know, hours and hours and all that and we got money, you know, but he's at the festival. So I think it's just different avenues. At one point, it was all SoundCloud. You know what I mean? And that was kind of like your avenue to the music. So I think it's really just kind of just staying above and making sure that you got an ear to the streets and and not thinking that you know, at all, I think sometimes we get in a space where we think like, oh, we know this, that to the third like no, there's a 13, 14, 15, 16 year old, that's way cooler than you. And that's what you need to be listed.Marcus Allen 21:14I think also to some of it is time into right, because this is one thing to know the right artists, but if you book them off-season, you hustling backwards, right? So like in this example, we booked a lineup in 28, I guess in November, but we got Durk. Durk was out cycle in 2020. But right i mean 2021. But right now, he's crazy. It looked we looked crazy. I was on a call listening to be talked to somebody and they asked him be How did you know? How did you know it was Durk? Because if you look at the festivals Durk do we know only festival that marks a major name right? And so we look be looking like, you know, like he like he perfect for dictate the future. But it was really just understanding that he was coming. Right and just believing that Durk is a strong artist, and he's coming.Dan Runcie 22:02Yeah, I think so much of that insight is key, right? That is your job. At the end of the day, you're trying to have these you want to create the memories for fans to be like, oh, yeah, remember, they were on Durk early, we have that. Because then that obviously builds audience and the people that come back year after year after year on that front. And that is something that I've begun to, especially with a festival like yours. Do you have stats or anything on how many of the people are repeat purchasers or the folks that come back as opposed to be able to try to bring the new audience in? And what is that? What are those two groups look like? Let's take a quick break to hear a word from this week's sponsor.Marcus Allen 22:41We got a super high super high turnover rate. And I will say not only the super high turnover rate of people who attend the one tear connection to people who went right. So like, Oh, I saw my cousin went two years ago. Now I want to go right. And so I think it's very close to that as well. Like, it's almost like I wasn't ready for it three years ago. Now. I'm ready right now I get it.Dan Runcie 23:03Right. That makes sense. That makes sense. And for both y'all. What does success look like? So when you're looking back after the festival, of course, there's things like tickets and revenue, but from a high level, what does success look like?Brandon McEachern  23:15I mean, for me and get again, Marcus, I probably have a different answer because I connect to the world a little different than he does. But for me, it's the stories. It's the stories, obviously, bottom line stuff, right, we'll make sure we hit on my bottom line and chip was good financially, but it's the stories man, like when I hear the stories of be me and my home girl was out there. And did it look like to me that or another thing that is artists having a good time, too. You know what I mean? Like going back to Anderson Paak story, Fox story, I remember him saying that this was the first time he performed in front of this many black people, you know what I mean? Which I thought was crazy and dope at the same time. So it was those type of things for me, they've really claim success on myself. Marcus Allen 23:57And I love markets.Brandon McEachern 23:59Now, I mean, it ain't no better feeling like the money always got to be right. Let's just be clear, right? Like, I mean, that's what we're here for Dan, we're here to make money. But it ain't no better feeling to know, coming into the event is going down like that feeling that morning. Those mornings be like the best mornings because you really, there's two times it's the day you drop it in the morning of the festival. That is just there's nothing like those two days coming into that time. And those are moments that you really appreciate and you cherish and we've had mornings that have felt good like that. And we have some mornings that and feel bad because we always walked into the festival that morning, knowing it was about to be a win. So when you know it's gonna be a win, you really, really appreciate that you really appreciate it. And then once everybody get home safely, and you get back to that hotel, you can look at your partner in the eye and be like, Yeah, that's a great feeling, man. That's it is a great show.Dan Runcie 24:58That's special. I hear that. Can you talk more about that, actually. So those mornings that for past festivals where maybe you woke up and you weren't sure how it was going to go where you had less certainty? What was it about the planning or leading up to it that made you feel that? And then on the flip side, what is it about those festivals where you're like, Yes, this is going to be the best one yet? What was it about that feeling the morning that made you have that memory. Marcus Allen 25:25So this is wild, Dan, because, and Brandon, you might even feel differently about this. But after doing it for enough years, either the people want it or they don't, there's not much that you can do to market it to a sellout. You can make sure it stays in front of people, but when they want it, and if they don't, they don't. And so you spend four months, five months, just talking about what the flyer gonna look like the names gonna be on it. So it's like somebody dropping an album, you know, I'm saying and cats ain't messing with it. That's like, it's hard to accept it. Because you don't like so and slow and slow and slow. Just kidding me, right? And you like, man, we go put these marketing plans together, we're gonna do this, we're gonna do that. But then you get to the point where you realize they just ain't messing with it. They just ain't messing with it. And so it's like, you know, when you see somebody drop an album, they sell 100,000, the first week, and the second week, they sold 5,000 10,000. Because that nobody wanted to tell nobody, people wasn't talking about it. And so it just dies off.Dan Runcie 26:25Hmm, that makes sense. Brandon, anything you want to add?Brandon McEachern 26:28No, I think he hit it right on the head. You gotta mean like, you put a lot of time and effort in this thing. But they don't want it. They don't want it. You got to eat that. You got to eat. Dan Runcie 26:39it's fascinating. Because obviously, so much of that is dependent on the line of that you have and how people are feeling about the lineup. And I'm sure this affects every festival people buy tickets because they want to see them. But I'm sure you probably have people that will go to Broccoli City regardless because they just enjoy the vibe of it. And in your opinion, do you think any festival in the country has that benefit where it is if they have whoever is the headliner, just because it's that name? And just because it's that vibe, they will have a dedicated audience or do you think this is something that every festival promoter has to navigate?Brandon McEachern 27:15I mean, I personally think that there are some festivals out there that just have that right like yet again, the Lollapalooza the world, possibly even like the bottle rocks, you know what I'm saying? Like, and if you notice, I'm not naming any, any urban land festivals, you don't say black land festivals, I would love to see more of that within our communities, in all honesty, like, you know, just kind of loyal to the work that you know, your people are putting in to kind of put something together but you know, that's you just cry. You know, I mean, you preaching to the choir at that point. Right. So it is what it is. But I do think that there are some staple brands, like I said, the Lollapalooza of the world, BottleRock, Marc, I'm pretty sure you got some. Marcus Allen 27:54Maybe in terms of black maybe, Only Essence. Oh, yeah, that's for sure. I think it's probably Only Essence that I would say from a black perspective, actually has real draw.Brandon McEachern 28:05Yeah, yeah. Yeah. And that's something that we working on, right. Like you want to keep giving people you know, it's like, man, we've been doing this for 10 years. Are you gonna trust us? At some point? You know what I mean? So, yeah, but it's just an interesting thing, Dan, just in terms of the urban saw.Dan Runcie 28:18Yeah, definitely. I feel like essence definitely has that annual Black homecoming vibe to it, that makes it the search for the draw it is. And I think for you, what a lot of your peers who are also black festival promoters in urban music are also in that same boat wanting to build that up as well. And, Brad, I know, we talked a little bit about this, but what has it been like from your perspective? Because obviously, you see that so much of the music from this community is what is making these festivals that money, but you as a both the all as black promoters in this space are likely still experiencing challenges pushing so much of this even though it is your music that is making this entire ecosystem what it is, Brandon McEachern 29:01Yeah, no, I mean, it's really just a trip. And at the end of the day, you know, shout out to folks like you, right, that give us somewhat of a platform to kind of, you know, just speak so people just kind of know what we got, I don't even think that people leaving, they don't even think about it, you know, like, maybe those who are in kind of a creative space. Think about it, but I know there's been people who have, you know, man talk shit to me or something at some point, right? But then they start planning something big, and they'll text me like, you know what, be my bad bro. My bad man cuz now I see what you were going through. When I thought that it was just kind of a walleye kind of thing. You know what I'm saying? But it takes a lot of hard work. And it's interesting yet again, going back to dealing with agents from our side on the urban side, and how they may treat me versus how they may treat you know, Jordan and those folks from governors ball you don't I mean, like the tone of the voice. You know, we talked about this a little bit earlier. They're not saying they talk to you crazy, but I don't have some wild conversations with some of these agents. You got to me even going back to the artists, right, and our particular artists that we were speaking of my question is, I wonder what the comrade, I wonder, would he have done that on another festival? You get what I'm saying? Do you feel like you can do that? Because we're so close in terms of camaraderie. It's like, you know how your friends treat you versus somebody who don't know you treat you if that makes sense. Dan Runcie 30:24It's a fair question, right? Like, because I'm sure you probably wondered, oh, would they have done that if it was Coachella, one and two, how would people respond? If they were trying to say something about? Yeah, on festival like Coachella, Brandon McEachern 30:39It may be as forgiving. I suppose you know what I mean? Or try to get to the bottom of the issue or just snip you. You know, I think we saw that last year, or the year before last with artists saying a certain thing and every festival followed suit, and snip snip,Dan Runcie 30:54right. It doesn't take much for Word to travel and people to just see how the dynamic is. I know one of the changes for you over the years with this festival has been the partnership with Live Nation urban and what you've been able to do with them. How has it been working with them? And what influence have they had for you all in the more recent years with the festival?Brandon McEachern 31:13More, more, want to take that? Marcus Allen 31:15Yeah, I mean, I mean, I think the number one thing that they've been able to do is take some of the financial risk off of Brandon and I to be able to operate the festival in much more of a business and not a annual, write with every year, we got to figure out how to get back in position to raise capital to find an investor to you know, me, it's just like a consistent cycle. You can't grow a brand, having to do that every single year, because you're starting from scratch every time. Right. And when you're doing that one loss is devastated. You know, me as devastated and as independent. Where, I mean, you think they think they've been in a Lollapalooza been going on for 25, 40, 30 years, you know, I mean, you think they don't want every year, you know, I'm saying like, it's an ebb and flow, like you're gonna lose some years. And so that's what Live Nation gives you the ability to do is have some years to just be normal, right? And not make $2 million at the gate, right? Like, just be normal. Like, yo, we lost money this time. Alright, we're gonna be back next year, and we know we gonna be back. So that's huge.Brandon McEachern 32:21And I would say, you know, shout out to our partner, Shan Ji, who is, you know, who's been in the game, you know what I mean? And it's rare that you meet, you know, other people that's been through what you've been through, you know, what I mean? So just big shout out to him and his vision and everything that he's built…Marcus Allen 32:35And let us working to. He lay his work, yeah, let me let us work he don't play to you know, micromanage, he let us work. He wants to see stuff when it goes out. He want to make sure he got some merch, you know, I mean, he want to know who the lineup is he want to help add value in terms of setting the right talent, you know, I mean, he want to make it easy for us, and use his experience, you know, to make it easier for us, you know, as we navigate through this whole thing,Brandon McEachern 32:59on top of relationships as well, because yet again, this industry is superduper small and like a Dan, right? Like, we know, Dan already from from from back in the day a little bit, even though it was like a year, and I'm trying to go but just imagine Sean and the relationships that he built over the years and to be able to introduce markets into markets and nine to different folds that, you know, makes sense that he has, you know, strong relationships with and then us doing the same, because his folks on the street is different events that he don't know about that maybe we introduced him to. So it's been a fantastic relationship.Dan Runcie 33:31Yeah, it makes perfect sense. Because at the end of the day, most festivals, even the ones that are household names today lose money in the first few years. So when you're starting from scratch, so much of it depends on who you could get money from investors, how you can get secured, you know, deals in place for all of these things. And unfortunately, it can be harder for folks that look like you to be able to do that here and in this country, right. So when you look at that being able to have the support of a company that has gone through to the fact that they have a division geared towards this, the partnership makes perfect sense. It gives you all the room to do what you could do to build this up, because you know that something is here. And I think that if we just let's say it like it wasn't there, if we just let the festivals that can maintain get to where they are, then there's so much left as an opportunity or not even as an opportunity. There's so much left that isn't given the opportunity because of that. So it's one of those partnerships that I do think makes a ton of sense, at least from the outside for my perspective.Marcus Allen 34:31for sure. So shout out to Ellen, you for sure. Yeah. Dan Runcie 34:35The other thing too, with this year, you lined it up with the blockchain, we get that I know that was part of the promotional push for this. How has that shaped your event planning and what you hope is in store for this weekend?Brandon McEachern 34:47Yeah, I mean, we're kind of we've always kind of been on that. Right, Dan? So when we talk about when we talk about broccoli city as a whole, right, you know, to say that broccoli City is a music festival. It's kind of disrespectful, right? When you think about Everything that we have done leading up into this point like in 2017, US launching, you know, Broccoli cod, you know, like, I don't know, any other festivals that you can go to that you have a networking opportunity, a chance to maybe hear a Dan talk or hear Bosman St. John talk, you know what I mean? Like, I don't know, no other festivals with that. And if I do, I know them after we started the whole conference outlook, right? And then when you think about a 5k, ruin, right, like, I don't know, any other festivals that's doing 5k. But I think they are something to do do that stuff now. But yet again, it was always a black chain weekend, we think about it, you know what I mean? And yet again, I know that we're one of the only festivals if you think about on a wide scale of them all that gears, the talent, gears, the experience, the host, the music, the all that geared with African Americans, black people of color in mind, first, you know what I'm saying? Like, our people aren't the afterthought, which I think is some of these other events. We may be the afterthought, you know, So yet again, with Blackshades weekend, and really just kind of putting that word out there, it really hasn't changed much of what we already have been doing. And honestly, I think it was important for us to put a name to it, though. So I'm glad that you mentioned that, Dan. And Marc, I don't know if you have any statements on that, please. Marcus Allen 36:15Yeah. Now just gonna say that it was important for us to say what it is right, like coming out of COVID, we made a conscious decision that we wanted to use our platform that are right. And at the core, what that meant was we wanted to create black change for black folks. We knew we had corporate partners, we knew we had different folks who've been looking to touch this demo with our sponsorship and partners have always been strong. But now it was time to say like, alright, well, you've been cutting broccoli city a check, how can we do a better job of providing resources opportunities to these attendees? Oh, you want a better platform to do? So you need an expo? Okay, we're going to add an expo to the conference. You know, I mean, like, Oh, you want to talk about health and wellness? Okay, we're gonna add another component to the five cake. Right. So I think, for us, it was always there. But we needed to be attentional going in between to about that.Brandon McEachern 37:09And to add on the Marcus's point, Dan, not afraid to say black, right. Like, I think a lot of us get to a certain level. And I even said it earlier, right? Like POC like people of color, like, you know, I mean, which is cool, don't get me wrong. But Marcus and I wasn't afraid to say Yo, we really want to do this for black folks. And I don't think it's nothing wrong with that at all. You know what I mean? Like there are specific festivals that may be geared toward the Hispanic consumer, which is completely fine. I don't mean, you'll see no black person there.Marcus Allen 37:37But I think the key about black the conversation around black chains is that for black chains to happen, it takes more than black people. Right? So let's be clear, right, like black chains happens internally with black people. But you need some white folks, some Spanish folks, some Asian folks to participate right? In some change happening. So this isn't necessarily just a black event. It's just that we focus in on creating change for black people. Dan Runcie 38:03That's an important distinction. And I think that to your point, right, there is a great opportunity to celebrate this and not be afraid to call it what it is and have that there are many festivals that hit different groups for that reason, but the fact that you all know your audience know the opportunity you're going to create and in the region that you're doing it it makes perfect sense.Marcus Allen 38:23Absolutely. Absolutely. And you know what to think on that even if we check out if everybody checks out the quest love documentary to summer soul, and you know what I mean? Everybody didn't get us on that. But it's like, Yo, this shit going on right now too. So, come to broccoli city is see somewhere solid? Actually, there's well, you know,Dan Runcie 38:41exactly, exactly. Alright, well, before we let you go for the listeners, give us a sense of how you're feeling now going into it. Of course the festivals coming up and you talked a little bit about some of those years. You're feeling good some of those years you're not How are you feeling right now?Brandon McEachern 38:57feel great. I feel good. You know, say I'm pretty sure Marcus feels great too. I mean, it's lit up you know, I mean, everything from whiz kid to summer Walker to Tim's to Rico nasty to Young Jeezy to snow man like Don Oliver, like what the fuck are we talking about? You know what I mean? Like is split up 2121 dirt? I mean, come on mate, Gunner like come on man. And on top of that, there's so many things going on that weekend black chains weekend and it's in DC I'm feeling Mac you know what I mean? Like it's phenomenal. So I'm super excited. I don't know Mark got anything to add.Marcus Allen 39:31I feel super excited. It's funny because not that BS job is done. But the bulk of his core ship is on the front end. So now like he like do my job you know me, “What's up now” like so now it's like I'm all back to back production calls experience call venue calls and so speak.Brandon McEachern 39:52On that though it, me and Marc have had this conversation. It's one of the things that I respect about my partner so much is that Marc hates it when we go somewhere. We're at an event No, like, Oh, this is okay for black of it. You know what I mean? Like, and I love for you to just speak on how you trying to heighten our experience and how you know me, like how you heighten the experience. He's already heightened experience for other LNU properties as well.Marcus Allen 40:14Honestly, Dan made me you know what it is right? We met at probably one of the most immaculate fundraisers of person could go to, right? Like, let's be honest, right? Like, we saw some stuff right there front of us that was like, Oh, is this happening in real life, like, I gotta go back and watch the video to confirm, I'm watching this with my own eyes. And at the end of the day, like, there's a stigma out there that if you just have the talent, that's enough, and in a love, Coachella spin to $10 million little art, that's more than that's more than festivals hold talent budgets. But that's why to our conversation earlier, why they dropped that lineup with no names, and it'd be sold out. Because people know that there's an experience value associated with that brand. And a lot of our people aren't willing to invest that $10 million, because it may not come back to you year one, that's an amortized cost over 10 years, for you to see that value in that art to spending. And so I think that's what we're getting into now. Right. And that's what the partner show ln gives us the ability to do is to go spend big money on experience, right? And push partners to say, like, “Nah, you can't do that little 10 by 10 Cent,” na, na, if you want to be on site with us, you got to step it up. You got to get your agency's up, like you got to get it right.Brandon McEachern 41:39And we want to give that experience to our people. Yet again, if this is Black change weekend, it needs to be beautiful. We aren't a culture, we you know what I mean? So even if there's any sponsors, listen to this, any, you know what I mean? Like, get at us. So we can make this experience great, because these are the same people that make your products what it is, these are the same people that make whatever artist that is on top. It was Sinead good to Nika and Rahim that made that artists pot, period, period, you know what I mean? And those are the folks that go to broccoli city, you know what I mean? Even if we talk about ticket prices and things of that nature, Dan, like, come on, bro. We give him folks. 10, 12 phenomenal acts, and our prices ain't nowhere near anyway, I don't even want to get there. That's a whole nother conversation. And we've done that by choice because we want to make sure that we give our people the experience. I had a girl tell me one time, the, I never been to Disney World. But I've been to Broccoli City, though. And I appreciate you for that. You know what I mean? Because we the only festival that maybe she can afford, you know, so I don't know is this such a bigger conversation than what we can do in this 30 to 40 minutes, but it's a real thing. And yet again, I just commend I commend my partner Republican in front of the whole whoever listening, you know, to me for really sticking on that shit, like, not be like, we got to make sure this shit right, bro. And I respect that wholeheartedly because anybody can book artists, if you got the bread, you can go out there and get them. That's fine. You know, now I do hop through hoops to sit and do what I do, you know, I mean, to give myself a pat on the shoulder. But factors, in what way in terms of what we try to do for this experiences is key. And we just want our people to have a magnificent time. So anyway, shout out to that today's experience.Dan Runcie 43:21So it's a perfect way to complement both your skill sets where you see the space. And yeah, I mean, Marc, I hear you be already has his work done. He could get excited about stuff. And I know you got a lot on your plate. But I think that you have it in store, you have the partners and like you said, you know, there's an opportunity here, we're no different than a company investing in a startup or investing in artists, many of these festivals did that, you know, level of support do and I think that's where it can happen, especially with something that has the proven audience that you all do, for sure.Marcus Allen 43:52For sure. Now, a lot have you got a ticket now even be in DC because we got these VIPs on the ice for you waiting when you get here?Dan Runcie 43:59For sure, John, appreciate y'all. Thank you.Brandon McEachern 44:02And yet again, Dan, thank you, D man for highlighting what's going on on this side. You know what I mean? From the Chitlin Circuit there right now, you know what I mean? Like, it's been a whole bunch of us pushing and curating our culture and making sure that that we are responsible for getting our artists out there and getting their music out there. You know, I mean, and yet again, I don't want to keep tooting my own horn. But I mean, we had to Willow and Jaden back in the day, you know, I'm saying like we had come over the salons isn't like, tattoos gotta stop. It's me. No, you know what I mean? All these cats that a lot of people were just taking note too, like, we've been pushing these folks out and not for any other reason. And they've been using their gifts, and we want to make sure that we use our platform to get their gifts to the world. You know if that makes sense. So it's a blessing. Appreciate you.Dan Runcie 44:50A 100%, 100%. Alright, then yeah, anyone else that is listening, you already know about the concert. Make sure go to the website. Y'all want to give a quick plug. Make sure that People listening nowhere to go check it out.Brandon McEachern 45:01Man go to BCfestival.com. Broccoli City. I'm pretty sure you heard of it. Your cousin heard of it, you know, so make sure you out there. Yeah, make sure you out there because you don't want to see them pitches. You don't want to be on Instagram that day you're not there. That's just not something you want to do.Marcus Allen 45:18For sure, man, appreciate you again. Damn it. It's love man. This is great. Just to connect with you. Big fan of the podcast. Stay on the Twitter. I'll be back to comment on some of your stuff. But I'd be like yeah, let me chill you know me some of them comments be crazy. But nice is love though. I really appreciate this man. I love the growth that you build in the USA with your platform it and the brand growth man stay down. Anything we could do, man you already know. Brandon McEachern 45:44And yet again, and I sorry, do you know me? I'm gonna go on a tangent, but we let go. But that's the ecosystem, right? Yeah. Right. Black Journalists, right? Black curated events, like we all you know what I mean? So we have to do a way better job black executives that you've interviewed before, black agents that you've interviewed before, we got to find a way to make it work, because they're finding out a way to make it work. In all due respect. You know what I mean? So we got to figure it out. But pretty say to Brother, I'm gonna get off my shoeDan Runcie 46:12For sure. No, that's a great note to end on. Appreciate you both man.Marcus Allen 46:17Appreciate you man.Dan Runcie 46:20If you enjoyed this podcast, go ahead and share with a friend. Copy the link, text it to a friend, post it in your group chat, post it in your Slack groups. Wherever you and your people talk, spread the word. That's how Trapital continues to grow and continues to reach the right people. And while you're at it, if you use Apple Podcast, go ahead, rate the podcast. Give it a high rating and leave a review, tell people why you like the podcast that helps more people discover the show. Thank you in advance. Talk to you next week.Advertising Inquiries: https://redcircle.com/brands

Are you in a bad mood, or are you just quiet?  Sometimes you're not in a bad mood, you just need time to be quiet and go into your cave. This episode was inspired by a particular night that we both had together. I was in my cave and was extremely quiet. I needed time to be alone, quiet and just be. I was not in a bad mood. I just required time. Patrick and I were inspired by how we both moved through the night with ease and much quicker than we had in the past. We wanted to share the tools that helped us with you so that they can help you move with ease. Ask a question.Don't take anything personally.Give space and they'll come around.Repeat and circle back around! ✅  JOIN OUR COUPLE 1-DAY RETREAT! - CREATE WITH YOUR MATE on Sunday, March 27th 2022: in-person in the Los Angeles area. SIGN UP HERE If you loved this episode with the two of us? Let us know! DM me on Instagram and let me know if you want more! What do you want us both to talk about?  CLASSES:In-person 1 DAY RETREATS are coming up in the Los Angeles, CA area!                    Friday, March 25th 2022: POWER PLAYERS “Elite Business 1 Day Retreat”                     Saturday, March 26th 2022: CREATE YOUR LIFE “Women's 1 Day Retreat to level up your life”                     Sunday, March 27th 2022: CREATE WITH YOUR MATE “Couples 1 Day Retreat to a magical relationship”  ​​RESOURCES:Text: CREATE to 323-524-9857 to apply for my Get Up Girl Gang community If you enjoyed this episode, make sure and give us a five star rating  and leave us a review on iTunes, Podcast Addict, Podchaser and Castbox. Let's Connect:The Get Up GirlInstagramFacebookMonthly online fitness academy

Golden Landis Von Jones - AKA 24kGoldn - is a hip-hop and R&B artist who has racked up over a billion plays on Spotify all before celebrating his 21st birthday. His remarkable success comes down to what he describes as ‘delusional confidence' and cracking the SoundCloud game back in high school. But, in achieving wild success, Golden has had to confront an entirely new landscape, which includes uncomfortable feelings of imposter syndrome and anxiety, and what's next in the pipeline. Produced and edited by James Harper Mixed and mastered by Sam McKenna Jingle by Rhys Tivey Follow Gigi on Instagram and Twitter: @gilliansagansky Follow 24KGoldn on Instagram and Twitter: @24kgoldn A Type7 podcast https://type7.com/. A RecTag production.

Dana Dentata and 24kGoldn escape from the Devil's game show - prompting a journey through an evil maze with different portals and dimensions. Along the way, they bump into another of Satan's escapees: Machine Gun Kelly. Find out if the three of them make it out alive or get sucked back into the Devil's twisted game. Go to Grover.com/halloween and subscribe to the latest tech including iPhones, drones, computers, gaming, audio equipment and more… Get 10% off your order when you checkout with promo code "halloween."

A life of stock charts—or music charts? In this episode, Vlad chats with multi-platinum rapper Golden Landis Von Jones, or 24kGoldn, about why you can have both. A San Francisco native, Golden was on track to become a hedge fund manager with a full-ride scholarship to USC when he decided to switch paths and follow his musical ambitions. Now, 20 years old and with several top-ranking songs under his belt, Golden is bringing an entrepreneurial mindset to his flourishing music career. He and Vlad discuss his years growing up in San Francisco, his rise to fame through the pandemic, and belief in financial literacy for everyone. Learn more about your ad choices. Visit podcastchoices.com/adchoices

ShakeDown Radio - November 2020 - Episode 359 - Hip Hop & RnB www.shakedownradio.com www.chriscaggs.podbean.com www.mixcloud.com/chriscaggs Coming Soon a brand new radio station RMG Web Radio www.rmgwebradio.com DJ Mixes and artists email ceo@rmgwebradio.com  4PLAY.fm is Australia's #1 Electronic Dance Music Radio Station www.4PLAY.fm Over the span of his 20-year career, Chris Caggs has played in numerous major radio stations of Australia that include: • Groove FM 94.5FM & 96.9FM - Sydney Metro Wide • Groove FM 97.3FM - Brisbane Metro Wide • DJ-FM 87.6 Dance Radio - Sydney CBD, Inner Suburbs • 2RDJ-FM 88.1FM - Burwood Sydney • 2NSB-FM 99.3FM - Northside Radio - Chatswood Sydney • Pump FM 99.3FM - North Shore RnB/Dance Radio • STR8OUT Radio - Melbourne Dance Station • Mix It Up Radio - Brisbane - Talkback & Music Radio • Mixxbosses Radio - Sydney - Hip Hop & RnB . Urban Movement Radio - Brisbane - Hip Hop & RnB . Liquid Radio - Sunshine Coast Queensland - EDM & House . Starter FM - Sydney - EDM & House . Tune 1 Radio - Perth - EDM & House Tracklisting: 1. Lil Nas X - Holiday 2. Nelly feat Florida - Lil Bit (Clean) 3. Ariana Grande - Positions 4. Omarion - Involved 5. Odilla x Snoop Dogg - Break It Down 6. Marshmello x Imanbek feat Usher - Too Much 7. Ariana Grande - 34 + 35 8. Jennifer Lopez & Maluma - Pa Ti 9. Little Mix - Sweet Melody 10. Jawish 685 x Jason Derulo x BTS - Savage Love 11. Kanye West - Nah Nah Nah 12. 24KGOLDN feat Justin Bieber - Mood (Remix) 13. Ella Mai - Not Another Love Song 14. Samantha Jade - Back 2 Back 15. Mikhale Jones - Rock It 16. Justin Bieber feat Chance The Rapper - Holy 17. Alicia Keys - Love Looks Better 18. Beyonce - Black Parade

ShakeDown Radio - November 2020 - Episode 359 - Hip Hop & RnB www.shakedownradio.com www.chriscaggs.podbean.com www.mixcloud.com/chriscaggs Coming Soon a brand new radio station RMG Web Radio www.rmgwebradio.com DJ Mixes and artists email ceo@rmgwebradio.com  4PLAY.fm is Australia's #1 Electronic Dance Music Radio Station www.4PLAY.fm Over the span of his 20-year career, Chris Caggs has played in numerous major radio stations of Australia that include: • Groove FM 94.5FM & 96.9FM - Sydney Metro Wide • Groove FM 97.3FM - Brisbane Metro Wide • DJ-FM 87.6 Dance Radio - Sydney CBD, Inner Suburbs • 2RDJ-FM 88.1FM - Burwood Sydney • 2NSB-FM 99.3FM - Northside Radio - Chatswood Sydney • Pump FM 99.3FM - North Shore RnB/Dance Radio • STR8OUT Radio - Melbourne Dance Station • Mix It Up Radio - Brisbane - Talkback & Music Radio • Mixxbosses Radio - Sydney - Hip Hop & RnB . Urban Movement Radio - Brisbane - Hip Hop & RnB . Liquid Radio - Sunshine Coast Queensland - EDM & House . Starter FM - Sydney - EDM & House . Tune 1 Radio - Perth - EDM & House Tracklisting: 1. Lil Nas X - Holiday 2. Nelly feat Florida - Lil Bit (Clean) 3. Ariana Grande - Positions 4. Omarion - Involved 5. Odilla x Snoop Dogg - Break It Down 6. Marshmello x Imanbek feat Usher - Too Much 7. Ariana Grande - 34 + 35 8. Jennifer Lopez & Maluma - Pa Ti 9. Little Mix - Sweet Melody 10. Jawish 685 x Jason Derulo x BTS - Savage Love 11. Kanye West - Nah Nah Nah 12. 24KGOLDN feat Justin Bieber - Mood (Remix) 13. Ella Mai - Not Another Love Song 14. Samantha Jade - Back 2 Back 15. Mikhale Jones - Rock It 16. Justin Bieber feat Chance The Rapper - Holy 17. Alicia Keys - Love Looks Better 18. Beyonce - Black Parade

ShakeDown Radio - November 2020 - Episode 359 - Hip Hop & RnB www.shakedownradio.com www.chriscaggs.podbean.com www.mixcloud.com/chriscaggs Coming Soon a brand new radio station RMG Web Radio www.rmgwebradio.com DJ Mixes and artists email ceo@rmgwebradio.com  4PLAY.fm is Australia's #1 Electronic Dance Music Radio Station www.4PLAY.fm Over the span of his 20-year career, Chris Caggs has played in numerous major radio stations of Australia that include: • Groove FM 94.5FM & 96.9FM - Sydney Metro Wide • Groove FM 97.3FM - Brisbane Metro Wide • DJ-FM 87.6 Dance Radio - Sydney CBD, Inner Suburbs • 2RDJ-FM 88.1FM - Burwood Sydney • 2NSB-FM 99.3FM - Northside Radio - Chatswood Sydney • Pump FM 99.3FM - North Shore RnB/Dance Radio • STR8OUT Radio - Melbourne Dance Station • Mix It Up Radio - Brisbane - Talkback & Music Radio • Mixxbosses Radio - Sydney - Hip Hop & RnB . Urban Movement Radio - Brisbane - Hip Hop & RnB . Liquid Radio - Sunshine Coast Queensland - EDM & House . Starter FM - Sydney - EDM & House . Tune 1 Radio - Perth - EDM & House Tracklisting: 1. Lil Nas X - Holiday 2. Nelly feat Florida - Lil Bit (Clean) 3. Ariana Grande - Positions 4. Omarion - Involved 5. Odilla x Snoop Dogg - Break It Down 6. Marshmello x Imanbek feat Usher - Too Much 7. Ariana Grande - 34 + 35 8. Jennifer Lopez & Maluma - Pa Ti 9. Little Mix - Sweet Melody 10. Jawish 685 x Jason Derulo x BTS - Savage Love 11. Kanye West - Nah Nah Nah 12. 24KGOLDN feat Justin Bieber - Mood (Remix) 13. Ella Mai - Not Another Love Song 14. Samantha Jade - Back 2 Back 15. Mikhale Jones - Rock It 16. Justin Bieber feat Chance The Rapper - Holy 17. Alicia Keys - Love Looks Better 18. Beyonce - Black Parade

01. Oliver Heldens & Party Pupils - Set Me Free ft. MAX (Extended) 02. CAMELPHAT x Cristoph ‘Phantoms’ (Extended Mix) 03. Blondali - Falling (Extended Mix) 04. Joel Corry ft. MNEK - Head & Heart (Tiesto Remix) 05. Blasterjaxx - Wild Ride (feat. Henao) 06. Dash Berlin & Blackcode feat. Charlie Miller - Skies 07. Carta - Liang (Extended) 08. David Guetta & MORTEN - Save My Life (feat. Lovespeake) 09. Future Anthem Sandro Silva, Willy William - Bollywood 10. NWYR Selects NWYR - Drakaina (Extended) 11. NWYR Selects Will Sparks - Never Mind 12. NWYR Selects i_o - Castles In The Sky (Extended Mix) 13. Blasterjaxx & Zafrir - Zurna (Extended Mix) 14. Timmy Trumpet x Gabry Ponte - Mad World 15. Dimitri Vegas & Like Mike, Bassjackers & Crossnaders - Channel One 16. Sub Zero Project - Time Machine (ft. MC Stretch) 17. W&W x AXMO ft Sonja - Rave Love (Extended) 18. 24kGoldn ft Iann Dior - Mood (KEVU Festival Remix)

24kGoldn Talks "Mood" w/ iann dior, Dropping Out of College, MGK & Upcoming Album "El Dorado" Learn more about your ad choices. Visit megaphone.fm/adchoices

ShakeDown Radio - Episode #359 - Hip Hop and RnB www.shakedownradio.com www.chriscaggs.podbean.com www.mixcloud.com/chriscaggs Coming Soon a brand new radio station RMG Web Radio www.rmgwebradio.com DJ Mixes and artists email ceo@rmgwebradio.com  4PLAY.fm is Australia's #1 Electronic Dance Music Radio Station www.4PLAY.fm Over the span of his 20-year career, Chris Caggs has played in numerous major radio stations of Australia that include: • Groove FM 94.5FM & 96.9FM - Sydney Metro Wide • Groove FM 97.3FM - Brisbane Metro Wide • DJ-FM 87.6 Dance Radio - Sydney CBD, Inner Suburbs • 2RDJ-FM 88.1FM - Burwood Sydney • 2NSB-FM 99.3FM - Northside Radio - Chatswood Sydney • Pump FM 99.3FM - North Shore RnB/Dance Radio • STR8OUT Radio - Melbourne Dance Station • Mix It Up Radio - Brisbane - Talkback & Music Radio • Mixxbosses Radio - Sydney - Hip Hop & RnB . Urban Movement Radio - Brisbane - Hip Hop & RnB . Liquid Radio - Sunshine Coast Queensland - EDM & House . Starter FM - Sydney - EDM & House . Tune 1 Radio - Perth - EDM & House Tracklisting: 1. Lil Nas X - Holiday 2. Nelly feat Florida - Lil Bit (Clean) 3. Ariana Grande - Positions 4. Omarion - Involved 5. Odilla x Snoop Dogg - Break It Down 6. Marshmello x Imanbek feat Usher - Too Much 7. Ariana Grande - 34 + 35 8. Jennifer Lopez & Maluma - Pa Ti 9. Little Mix - Sweet Melody 10. Jawish 685 x Jason Derulo x BTS - Savage Love 11. Kanye West - Nah Nah Nah 12. 24KGOLDN feat Justin Bieber - Mood (Remix) 13. Ella Mai - Not Another Love Song 14. Samantha Jade - Back 2 Back 15. Mikhale Jones - Rock It 16. Justin Bieber feat Chance The Rapper - Holy 17. Alicia Keys - Love Looks Better 18. Beyonce - Black Parade

ShakeDown Radio - Episode #359 - Hip Hop and RnB www.shakedownradio.com www.chriscaggs.podbean.com www.mixcloud.com/chriscaggs Coming Soon a brand new radio station RMG Web Radio www.rmgwebradio.com DJ Mixes and artists email ceo@rmgwebradio.com  4PLAY.fm is Australia's #1 Electronic Dance Music Radio Station www.4PLAY.fm Over the span of his 20-year career, Chris Caggs has played in numerous major radio stations of Australia that include: • Groove FM 94.5FM & 96.9FM - Sydney Metro Wide • Groove FM 97.3FM - Brisbane Metro Wide • DJ-FM 87.6 Dance Radio - Sydney CBD, Inner Suburbs • 2RDJ-FM 88.1FM - Burwood Sydney • 2NSB-FM 99.3FM - Northside Radio - Chatswood Sydney • Pump FM 99.3FM - North Shore RnB/Dance Radio • STR8OUT Radio - Melbourne Dance Station • Mix It Up Radio - Brisbane - Talkback & Music Radio • Mixxbosses Radio - Sydney - Hip Hop & RnB . Urban Movement Radio - Brisbane - Hip Hop & RnB . Liquid Radio - Sunshine Coast Queensland - EDM & House . Starter FM - Sydney - EDM & House . Tune 1 Radio - Perth - EDM & House Tracklisting: 1. Lil Nas X - Holiday 2. Nelly feat Florida - Lil Bit (Clean) 3. Ariana Grande - Positions 4. Omarion - Involved 5. Odilla x Snoop Dogg - Break It Down 6. Marshmello x Imanbek feat Usher - Too Much 7. Ariana Grande - 34 + 35 8. Jennifer Lopez & Maluma - Pa Ti 9. Little Mix - Sweet Melody 10. Jawish 685 x Jason Derulo x BTS - Savage Love 11. Kanye West - Nah Nah Nah 12. 24KGOLDN feat Justin Bieber - Mood (Remix) 13. Ella Mai - Not Another Love Song 14. Samantha Jade - Back 2 Back 15. Mikhale Jones - Rock It 16. Justin Bieber feat Chance The Rapper - Holy 17. Alicia Keys - Love Looks Better 18. Beyonce - Black Parade

ShakeDown Radio - Episode #359 - Hip Hop and RnB www.shakedownradio.com www.chriscaggs.podbean.com www.mixcloud.com/chriscaggs Coming Soon a brand new radio station RMG Web Radio www.rmgwebradio.com DJ Mixes and artists email ceo@rmgwebradio.com  4PLAY.fm is Australia's #1 Electronic Dance Music Radio Station www.4PLAY.fm Over the span of his 20-year career, Chris Caggs has played in numerous major radio stations of Australia that include: • Groove FM 94.5FM & 96.9FM - Sydney Metro Wide • Groove FM 97.3FM - Brisbane Metro Wide • DJ-FM 87.6 Dance Radio - Sydney CBD, Inner Suburbs • 2RDJ-FM 88.1FM - Burwood Sydney • 2NSB-FM 99.3FM - Northside Radio - Chatswood Sydney • Pump FM 99.3FM - North Shore RnB/Dance Radio • STR8OUT Radio - Melbourne Dance Station • Mix It Up Radio - Brisbane - Talkback & Music Radio • Mixxbosses Radio - Sydney - Hip Hop & RnB . Urban Movement Radio - Brisbane - Hip Hop & RnB . Liquid Radio - Sunshine Coast Queensland - EDM & House . Starter FM - Sydney - EDM & House . Tune 1 Radio - Perth - EDM & House Tracklisting: 1. Lil Nas X - Holiday 2. Nelly feat Florida - Lil Bit (Clean) 3. Ariana Grande - Positions 4. Omarion - Involved 5. Odilla x Snoop Dogg - Break It Down 6. Marshmello x Imanbek feat Usher - Too Much 7. Ariana Grande - 34 + 35 8. Jennifer Lopez & Maluma - Pa Ti 9. Little Mix - Sweet Melody 10. Jawish 685 x Jason Derulo x BTS - Savage Love 11. Kanye West - Nah Nah Nah 12. 24KGOLDN feat Justin Bieber - Mood (Remix) 13. Ella Mai - Not Another Love Song 14. Samantha Jade - Back 2 Back 15. Mikhale Jones - Rock It 16. Justin Bieber feat Chance The Rapper - Holy 17. Alicia Keys - Love Looks Better 18. Beyonce - Black Parade