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“The things that you're teaching are the skill sets that will keep you employable for the rest of your life. Learn how to sell.” —René Rodriguez Sales is not just about closing deals— it's about understanding the customer's needs, building trust, and providing genuine value. Effective selling requires emotional intelligence, strategic thinking, and a commitment to continuous learning. Whether you're an entrepreneur or a seasoned professional, mastering the art of sales can unlock new levels of success and fulfillment. René Rodriguez is a renowned expert in behavioral neuroscience and the author of "Amplify Your Influence." With over 30 years of experience in applied science, René has dedicated his career to helping individuals and businesses unlock their full potential through the power of persuasion and communication. Tune in as Daniel and René share insights on the neuroscience behind effective selling, the importance of emotional self-regulation, the role of storytelling in business, and strategies for overcoming common sales and entrepreneurial challenges. Be Inspired! with Daniel: Website (Makings of a Millionaire Mindset) Website (Daniel Gomez Global) Facebook Facebook Group X Instagram LinkedIn Pinterest YouTube Episode Highlights: 03:13 Understanding Behavioral Neuroscience in Sales 06:16 Identify Problems Before Solutions 13:59 Adapting Tools and Strategies in Sales 19:02 Emotional Self-Regulation and Personal Growth 32:35 The Signs of Growth 40:56 The Role of Storytelling in Business 43:10 Sales Skills and Business Success Connect with René: Considered by many as the leading authority on leadership and influence, René Rodriguez is a best-selling author, keynote speaker, leadership advisor, and transformational speaker coach. For the last 27 years, René has been researching and applying behavioral neuroscience to solve some of the toughest challenges in leadership, sales, and change. As an entrepreneur and CEO of multiple companies, Rene integrates a practical business approach that inspires his audiences to take action. Through his keynote, boot camps, workshops, and proprietary Amplifii™ course, he helps us own our backstory to build the frame for not only our unique value propositions but also a beautiful picture of life. His audiences describe him as "powerful", "thought-provoking", and "authentic". They say things like, "you could hear a pin drop as everyone was so captivated." The result: greater influence, personal transformation, and immediate results in business and life by engaging with courage and grace. His best-selling book, AMPLIFY YOUR INFLUENCE, can be found on Amazon and other major retailers. Website LinkedIn Instagram Facebook YouTube TikTok X
Brain dump after listening to about 4 or 5 hours of Renee Rodriguez's podcast on influence and his Amplifii resources. --- Support this podcast: https://podcasters.spotify.com/pod/show/neversettleforpar/support
In this engaging episode of the AMPLIFII™ podcast, host René Rodriguez welcomes guest Hal Elrod, acclaimed author and motivational speaker, to discuss the launch of his new book, The NEW Miracle Morning. The conversation delves deep into the origins of Hal's original Miracle Morning, a concept that has transformed countless lives around the world. Hal shares the pivotal moments and experiences that led to the creation of this revolutionary morning routine, providing listeners with a unique insight into his thought process and journey.They also discuss why Hal felt now was the perfect time to revise and update his classic book. With the world undergoing significant changes and people seeking to adapt and thrive, Hal believes that a refreshed version of The Miracle Morning can provide the tools necessary for personal growth and adaptation. René and Hal's conversation is not just about a book launch; it's a discussion on personal development, resilience, and the power of morning routines in shaping our lives.Episode Resources:TheNewMiracleMorning.comMiracleMorning.comMeetRene.comAmplifiimylife.comAmplifyBook.comEpisode Highlights:01:25 - TheNewMiracleMorning.com02:55 - Becoming a Confounding Variable10:10 - The Truth Behind Cliches12:20 - Level Ten Life with Level 3 Effort18:25 - Dinner with Robert Kiyosaki20:45 - The S.A.V.E.R.S.Silence, Affirmations, Visualization, Exercise, Reading, Scribing25:00 - Affirmations are the Most Misunderstood & the Most Effective Form of Personal Development28:00 - Three Steps to Create Practical, Actionable AffirmationsAffirm What You're committed toAffirm Why It's a MustAffirm Which Specific Actions You Will Take and When32:15 - Who Would I Have to Become to Achieve That?37:45 - Visualization as Mental Rehearsal44:45 - Exercise Isn't Rocket Science45:30 - Reading Priorities46:30 - What Are We Scribing (Journaling)?Anything You Need to Let Go OfWhat Are You Grateful For48:45 - The Miracle Evening & The Miracle Life50:30 - Bring the Miracle to Others53:20 - MiracleMorning.com
“There's nobility in doing humble things well.”In this episode of the AMPLIFII podcast hosted by René Rodriguez, renowned marketing expert and designer Chris Do joins us. We discuss Chris' impressive background and successful career in marketing, design, and personal branding, delving into Chris' experiences and insights, exploring the lessons he's learned along the way. To close the episode René takes Chris on an engaging journey through the unique AMPLIFII™ process, uncovering Chris' own inspiring origin story. This episode offers valuable perspectives on personal branding and showcases the power of storytelling to connect with audiences.Chris Do's Keys to True Personal BrandingKnow Who I am and What I REALLY Believe.Have the Courage to Share it with the World.Share it in a Way That Doesn't Trigger Your Defense MechanismEpisode Highlights:03:15 - Winning an Emmy05:35 - The Biggest Mistake People Make on Personal Branding10:15 - Rather Be Hated for Being Myself than Loved For Being Somebody I'm Not11:25 - How Chris Learned Who He Was13:15 - “There's nobility in doing humble things well”15:55 - Am I Truly Portraying Who I Am20:15 - Brand versus Recognition22:45 - The Courage to Share Yourself, the Wisdom to not Abuse Your Voice27:45 - Making Room for People in Your Passion31:30 - Perception versus Perspective35:25 - “Art is an invitation to look at the world through a different lens.”41:15 - Communicating on YOUR Wavelength45:15 - AMPLIFII(ing) Chris' Story52:30 - Starting with the Story, Not the Answer55:45 - The Magnetic Effect of Self-Acceptance57:15 - Follow Chris online@thechrisdoThe Brand Lab - Coming April 2024
In this riveting episode of the Amplifii podcast hosted by René Rodriguez, we dive into the extraordinary career of Ryan Lavarnway, a renowned professional baseball player and World Series champion. Ryan joins René to reflect on his career on field, sharing insightful stories of both triumphs and setbacks. Tune in as they discuss the invaluable lessons Ryan learned along the way, and how Ryan plans to use them in his burgeoning career off the field. One of the central themes of their conversation revolves around Ryan's profound philosophy, emphasizing the transient nature of losses and the everlasting impact of victories. Prepare to be inspired by Ryan's relentless pursuit of excellence and his unwavering belief that he (and you) can always be better tomorrow.Episode Resources:BrainCodeCenters.comMeetRene.comAmplifiimylife.comAmplifyBook.com@rlavarnway on InstagramRyanLavarnway.comBaseball and Belonging Episode Highlights:01:10 - “You GOTTA meet this guy!”02:45 - Wherever You Are, Just Be Good Enough04:00 - Hitting the Ball06:45 - Programming the Body with the Mind09:05 - “Breakout Rooms Lead to Ballrooms”10:15 - The Target is Always Excellence12:10 - Knowing How to Fail & Learn14:45 - “Stretched by a new idea”15:50 - Fired from My Dream Job18:00 - Owning Your Failures19:45 - Believing I Could Be Better21:55 - “No Plan B, It Distracts From Plan A”23:00 - Winning the World Series26:00 - The Power of Player Leadership28:00 - Growing Your Impact for Others30:05 - The Power of Why Not31:25 - Connect with Ryan
The Tuesday Rhythm on Amplifii your influence with Rene Rodriguez
Join us on this special episode of the AMPLIFII™ Podcast as we sit down with Rachel Lambert, the founder and owner of BrainCode Centers. With locations in Denver and Dallas, BrainCode Centers is at the forefront of neurofeedback therapy, unlocking the brain's immense potential for transformation.In this conversation, we dive deep into the world of neurofeedback and its incredible impact on mental health and personal growth. Rachel Lambert, shares her remarkable journey of discovering neurofeedback and how it inspired her to create BrainCode Centers.Throughout the episode, Rachel provides valuable insights into the science behind neurofeedback and its applications for a wide range of conditions, including anxiety, depression, ADHD, PTSD, and more. Rachel sheds light on the way neurofeedback works by training and reprogramming neural pathways, leading to improved cognitive function and emotional well-being.Whether you're familiar with neurofeedback or new to the concept, this episode will leave you inspired and empowered to explore the incredible potential of your own brain.Tune in to this engaging conversation with Rachel Lambert, the passionate founder of BrainCode Centers, and unlock the power of your mind on the AMPLIFII™ podcast.Episode Resources:BrainCodeCenters.comMeetRene.comAmplifiimylife.comAmplifyBook.comEpisode Highlights:01:30 - How Rachel discovered brain mapping04:10 - The Importance of the Frontal Cortex for decision making06:30 - What is Brain Mapping?08:55 - The Difference in Brain Waves12:45 - Increasing Neuroplasticity15:30 - Shifting Your Brain Waves16:00 - “Tapping” Your Potential17:45 - Fast breathing techniques19:25 - Self-Misdiagnosed ADHD20:05 - Cold-Plunging to Shift Your State23:00 - Three Speeds of Beta Waves26:00 - How PTSD Affects Brainwaves27:45 - Brain training28:20 - Success from BrainCode Centers31:05 - The Many Ways We Manipulate Our Brains32:00 - How This All Applies to Business Leaders34:55 - AMPCON202335:10 - BrainCodeCenters.com01:30 - How Rachel discovered brain mapping04:10 - The Importance of the Frontal Cortex for decision making06:30 - What is Brain Mapping?08:55 - The Difference in Brain Waves12:45 - Increasing Neuroplasticity15:30 - Shifting Your Brain Waves16:00 - “Tapping” Your Potential17:45 - Fast breathing techniques19:25 - Self-Misdiagnosed ADHD20:05 - Cold-Plunging to Shift Your State23:00 - Three Speeds of Beta Waves26:00 - How PTSD Affects Brainwaves27:45 - Brain training28:20 - Success from BrainCode Centers31:05 - The Many Ways We Manipulate Our Brains32:00 - How This All Applies to Business Leaders34:55 - AMPCON202335:10 - BrainCodeCenters.com
Tim Braheem Interviews René Rodriguez In this episode Tim sits down with an old friend, René Rodriguez. René is one of the most influential teachers in the mortgage space, combining the wisdom of being a master presenter with his understanding of brain science, influence and connection. This episode is packed with massive value for your business and your life. YOU WILL LEARN ABOUT: 1. How communicate at a level that will influence your audience.2. How our thoughts have a dramatic impact on our success.3. Why defining your purpose is critical in your business life.4. The super power that is empathy and why you need to cultivate it.5. How the art of contemplation will impact your growth.6. Why telling your story changes the game.WHO IS RENÉ RODRIGUEZ Considered by many as the leading authority on leadership and influence, René Rodriguez is a best-selling author, keynote speaker, leadership advisor, and transformational speaker coach. For the last 27 years, René has been researching and applying behavioral neuroscience to solve some of the toughest challenges in leadership, sales, and change. As an entrepreneur and CEO of multiple companies, René integrates a practical business approach that inspires his audiences to take action. Through his keynote, boot camps, workshops and proprietary AMPLIFII™ course, he helps us own our backstory to build the frame for not only our unique value propositions but also a beautiful picture of life. His audiences describe him as "powerful", "thought-provoking", and "authentic". They say things like, "you could hear a pin drop as everyone was so captivated." The result: greater influence, personal transformation, and immediate results in business and life by engaging with courage and grace. He is the author of WSJ Best Selling Book, Amplify Your Influence, which was selected as a Best Business Book 2022 by Summary.com. René has also shared the stage with Ed Mylett, Tony Robbins, Jon Gordon, Gary Vaynerchuk, Ryan Holiday, and many more. THE 360 Post-Episode Coachinghttps://www.performance-experts.com/offers/oqmz2J9i/checkout PERFORMANCE EXPERTS' COACHING PROGRAMS ✔ Learn About the Leadership360 Signature Programhttp://leadership360now.com ✔ GET A FREE Private MORTGAGE COACHING Strategy Session:http://www.MortgageCoachingNow.com ✔REFERRAL PARTNER SUCCESS SYSTEM (50% DISCOUNT OFFER)https://www.performance-experts.com/rpss-specialpodcastoffer
“Frames create narratives, narratives help us give meaning to a sequence of events. We're all just looking for a story to be a part of.”What limiting beliefs are framing your business in? What visual cues are keeping you and your business from reaching the next step?As we start this second season of the AMPLIFII™ podcast, we're reframing the whole narrative, including the name of this podcast! We discuss that and then dive straight into science-backed studies that show the power of narrative in our personal lives, our business lives, the political sector and certainly in the marketing we digest as consumers and create for our own businesses.Don't miss out on this enlightening discussion, and make sure all your colleagues and friends know the AMPLIFII™ podcast is BACK!Show Resources:MeetRene.comAmplifiimylife.comAmplifyBook.comClearer, Closer, BetterShow Highlights:01:19 - Defining “narrative”04:30 - Our PERSONAL narrative06:30 - A BUSINESS' narrative07:15 - POLITICAL narratives08:02 - ADVERTISING narrative09:25 - Journal of Cognition - “Role of Storytelling”11:04 - The Journal of Personality and Social Psychology Review - The Self Narrative12:06 - Organizational Dynamics - The Role of Storytelling in Organizational Sense-Making14:00 - The Academy of Management Review - The Narrative Study of Organizational Communication15:35 - The Science that Haunts René - Vision Science18:35 - Dr. Emily Balcetis - Clearer, Closer, Better20:11 - The way products are presented visually influences how the consumer judges it23:00 - Vision Science helps us influence others, by understanding the decision process24:15 - Attentional Narrowing27:50 - Thanks for checking out season two, stay tuned for more great content!28:05 - Amplify My Influence the book28:15 - Amplifiimylife.com
“How do you make change on a broad scale that doesn't destroy people in the process?”René Rodriguez is a speaker, coach and friend who teaches 1000's of people every year how to bring their own story to life in the work that they do, and the messages they deliver. He's also a podcast host and best selling author of “Amplify Your Influence” available everywhere now. He's had a big impact on me and I'm so thankful to share him and his message with you all!We start with habits for success, discuss the power of a team with the right dynamics and our obligation to share our gifts.If you've enjoyed this episode please leave us a 5 star review, share it with colleagues or friends in the Mortgage industry who can benefit and visit LoanTeamTraining.com for more.Get Loan Team Training for YOUR Team: loanteamtraining.comFind everything René and his team offer: MeetRene.comClearer, Closer, Better: How Successful People See the World: https://a.co/d/4dEsO07Loan Team Training is Powered by The Mortgage Marketing AnimalsShow highlights:01:13 - What drives René Rodriguez? Having an impact on people04:10 - Habits that René uses to make success not just possible but doable05:40 - “It's not about the content, it's the application that matters”07:15 - “We're shaped in the difficult times.”09:50 - The power of René's team13:45 - True team dynamics at work - intense real-time communication15:30 - Steps to Rene's success17:12 - René's routines18:55 - Vacation pre-planning20:05 - René says the most RELEVANT book is the one to read next22:00 - AMPLIFII™ events and opportunities at MeetRene.com23:30 - Unlocking your own purpose & obligation to share our gift26:15 - René's advice for Loan Officers or anyone who's looking to grow
PenPodcast: Inked Conversations with Authors and Industry Experts
In our newest episode of PenPodcast we are joined by Rene Rodriguez. Considered by many as the leading authority on leadership and influence, Rene is a best-selling author, keynote speaker, leadership advisor, and transformational speaker coach. For the last 27 years, René has been researching and applying behavioral neuroscience to solve some of the toughest challenges in leadership, sales, and change. As an entrepreneur and CEO of multiple companies, Rene integrates a practical business approach that inspires his audiences to take action. Through his keynote, boot camps, workshops and proprietary Amplifii™ course, he helps us own our backstory to build the frame for not only our unique value propositions but also a beautiful picture of life. His audiences describe him as "powerful", "thought-provoking", and "authentic". They say things like, "you could hear a pin drop as everyone was so captivated." Join us for a chat with Rene. --- Support this podcast: https://podcasters.spotify.com/pod/show/pen-podcast/support
Amplify Your Influence: Transform How You Communicate and Lead by René Rodriguez Apply the latest advances in neuroscience to your real-world persuasion and influence strategies for immediate results with this Wall Street Journal, USA Today, and Publishers Weekly bestseller About the Book: In Amplify Your Influence: Transform How You Communicate and Lead, keynote speaker, trainer, and leadership coach René Rodriguez delivers an eye-opening roadmap to using applied neuroscience to improve readers' communication ability, critical thinking, cultural awareness, and leadership skills. Based on the author's proprietary AMPLIFII system and methodologies he has taught to over 100,000 participants around the world, the book offers practical tips, useful frameworks, guided practice, and simple application exercises to help readers create new and lasting behaviors that effect change in their life and work. Amplify Your Influence shows leaders how to: Leverage various human motivators for positive outcomes and results Frame and communicate their ideas in a way that encourages engagement and gets an active response Intentionally choose a communication style based on their influence objective Perfect for executives, managers, sales professionals, and other business leaders, Amplify Your Influence is required reading for anyone seeking to improve their ability to effect change in the people around them, whether they're in the office, the boardroom, the classroom, or at home. About the Author: René Rodriguez is a best-selling author, keynote speaker, leadership advisor, and speaker coach. For nearly 30 years, René has researched and applied behavioral neuroscience to solve some of the toughest challenges in leadership, sales, and change. Through his keynotes, boot camps, workshops, and proprietary Amplifii™ course, his company has trained over 100,000 leaders from companies including Coca-Cola, 3M, Wells Fargo, Cargill, Nestlé, and Microsoft. And, interesting fact – his mother was a former nun! Click here for this episode's website page with the links mentioned during the interview... https://www.salesartillery.com/marketing-book-podcast/amplify-influence-rene-rodriguez
257 Becoming Who You Want To Be It's one of the great challenges of life to become a version of ourselves that we are proud of, to become someone who can speak their mind and listen to others with an open mind. In this episode Sarah Elkins and Rene Rodriguez discuss the stories that shape us and how we get to decide how they define us and how to create change while helping as many as possible. Highlights “Our ability to eloquently talk about a subject can create the consoling illusion that we mastered it.” Stanley Kubrick Being in the moment and giving yourself grace. Turn frustration into fascination. Choose curiosity over your initial reaction. Remembering you are in control of your own narrative. Quotes “A lot of times we can't stop the negative thought when it comes to change, or the negative thought when it becomes a stressful moment but we can prevent the verbalization of it. You're verbalizing a narrative, and the things we verbalize contribute to a narrative and narratives construct our reality.” “Just because I talk about this does not make me immune to the realities of the human system.” “Forgiveness will happen. It'll either happen now or you're going to wait for someone's deathbed.” About Rene from his website Considered by many as the leading authority on leadership and influence, Rene Rodriguez is a best-selling author, keynote speaker, leadership advisor, and transformational speaker coach. For the last 27 years, René has been researching and applying behavioral neuroscience to solve some of the toughest challenges in leadership, sales, and change. As an entrepreneur and CEO of multiple companies, Rene integrates a practical business approach that inspires his audiences to take action. Through his keynote, boot camps, workshops and proprietary Amplifii™ course, he helps us own our backstory to build the frame for not only our unique value propositions but also a beautiful picture of life. His audiences describe him as "powerful", "thought-provoking", and "authentic". They say things like, "you could hear a pin drop as everyone was so captivated." The result: greater influence, personal transformation, and immediate results in business and life by engaging with courage and grace. His Best Selling book AMPLIFY YOUR INFLUENCE can be found on Amazon and all major retailers. Connect with Rene on his LinkedIn and Facebook! And check out his website here! About Sarah "Uncovering the right stories for the right audiences so executives, leaders, public speakers, and job seekers can clearly and actively demonstrate their character, values, and vision." In my work with coaching clients, I guide people to improve their communication using storytelling as the foundation of our work together. What I've realized over years of coaching and podcasting is that the majority of people don't realize the impact of the stories they share - on their internal messages, and on the people they're sharing them with. My work with leaders and people who aspire to be leaders follows a similar path to the interviews on my podcast, uncovering pivotal moments in their lives and learning how to share them to connect more authentically with others, to make their presentations and speaking more engaging, to reveal patterns that have kept them stuck or moved them forward, and to improve their relationships at work and at home. The audiobook, Your Stories Don't Define You, How You Tell Them Will is now available! Included with your purchase are two bonus tracks, songs recorded by Sarah's band, Spare Change, in her living room in Montana. Mentioned in this Podcast Check out Rene's TedX! Be sure to get Rene's book Here! And be sure to check out his website!
ATTENTION! René Rodriguez is on The 50th Episode of The Loan Officer Wealth Podcast this week!
Influencing Skills for Project Managers One of the constant challenges for those of us who lead teams and projects is influencing people around us. Whether it's a boss, our team, clients, or other stakeholders, we're often in situations where we're trying to influence an outcome, yet running into a brick wall while doing so. In this episode, we continue a series of discussions we've had over the years on the topic of influence. We're joined by Rene Rodriguez, author of a new book entitled Amplify Your Influence: Transform How You Communicate and Lead. In this episode, Rene discusses what we often don't get right about influence. He shares a simple way to learn more about influence just by paying attention to the people around us. You'll get an understanding of how the brain can help us be more effective at persuading or others--and how ignoring it can get in the way. And relates ideas from his AMPLIFII process to give us a taste of how we can communicate more effectively while persuading those around us. I'm looking forward to sharing this discussion with you! Learn more about Rene and his book at MeetRene.com/. For more insights related to this episode, check out: Episode 157 for my conversation with Dr. Robert Cialdini about his books on influence Episode 194 for my conversation with Tim David about his book on influence Episode 347 for my conversation with Zoe Chance about her book Influence is Your Superpower Do You Have a High School or College Age Student in Your Family? If so, check out our e-learning program entitled Getting Stuff Done: Project Management for Students. It provides practical skills to reduce the stress of their school work and help jumpstart their career. Learn more and get access at https://i-leadonline.com/GettingStuffDone. Thank you for joining me for this episode of The People and Projects Podcast! Talent Triangle: Power Skills The following music was used for this episode: Music: Lofi Chill Hip-Hop by WinnieTheMoog Free download: https://filmmusic.io/song/6347-lofi-chill-hip-hop License (CC BY 4.0): https://filmmusic.io/standard-license Artist website: https://linktr.ee/taigasoundprod Music: Crime Time by Frank Schroeter Free download: https://filmmusic.io/song/9136-crime-time License (CC BY 4.0): https://filmmusic.io/standard-license Artist on Facebook: https://www.facebook.com/frank.schroeter.52
Considered by many as the leading authority on leadership and influence, Rene Rodriguez is a best-selling author, keynote speaker, leadership advisor, and transformational speaker coach. For the last 27 years, René has been researching and applying behavioral neuroscience to solve some of the toughest challenges in leadership, sales, and change.As an entrepreneur and CEO of multiple companies, Rene integrates a practical business approach that inspires his audiences to take action. Through his keynote, boot camps, workshops and proprietary Amplifii™ course, he helps us own our backstory to build the frame for not only our unique value propositions but also a beautiful picture of life.His audiences describe him as "powerful", "thought-provoking", and "authentic". They say things like, "you could hear a pin drop as everyone was so captivated."The result: greater influence, personal transformation, and immediate results in business and life by engaging with courage and grace.His Best Selling book AMPLIFY YOUR INFLUENCE can be found on Amazon and all major retailers.In this episode of the Define Success Podcast, Rene and Matt discuss: Understanding neuroscienceBetter understanding yourself and the people around youHow to define and achieve successSales tacticsHow to amplify your influenceMuch more!
Join us on Be Brave at Work as we speak with René Rodriguez. René is a best-selling author, keynote speaker, leadership advisor, and transformational speaker coach. For the last 27 years, René has been researching and applying behavioral neuroscience to solve some of the toughest challenges in leadership, sales, and change. As an entrepreneur and CEO of multiple companies, René integrates a practical business approach that inspires his audiences to take action. Through his keynote, bootcamps, workshops, and proprietary Amplifii™ course, he helps us own our backstory to build the frame for not only our unique value propositions but also a beautiful picture of life. The result: greater influence, personal transformation, and immediate results in business and life by engaging with courage and grace. Links of Interest LinkedIn Twitter Facebook Instagram Website Amplify Your Influence: Transform How You Communicate and Lead A special thank you to our sponsor, Cabot Risk Strategies. For more information, please visit them at CabotRisk.com Please click the button to subscribe so you don't miss any episodes and leave a review if your favorite podcast app has that ability. Thank you! More information about Ed, visit Excellius.com © 2022 Ed Evarts
Born amongst the palm trees and percussion of Miami, René began splitting his time in frosty Minnesota as a teen. This continuum of climates and cultures introduced him to the breadth of the human condition at a young age. He then attended University of St. Thomas where he began to see the power of applying neuroscience to create personal and professional change. For over two decades, René has been researching and applying behavioral neuroscience as a dynamic keynote speaker, leadership advisor, world class sales expert, and renowned speaker coach. He has also trained more than 100,000 people in applying behavioral psychology and neuroscience methodologies to solve some of the toughest challenges in leadership, sales and change. As an entrepreneur and CEO of multiple companies, Rene integrates a practical business approach that inspires his audiences to take action. Through his keynote, bootcamps, workshops and proprietary Amplifii™ course, he helps us own our backstory to build the frame for our unique and beautiful picture of life. In this episode, Rene and Brad discuss how he works through framework to gain influence among other topics! 00:00 Intro 03:40 The agenda 06:10 Cuban 07:13 Make more money quickly 10:02 Bomb: Showing people things others can't see… 13:29 The Gamechanger 17:00 Only 50 seats 18:18 https://www.changingthegame.events 20:43 Building business
OPENING QUOTE:"Do you believe we've been in a race for the last 2 to 3 years? Yes. Yes. So we've been run and run and run and run. I look at my right, I see competitors left. I see competitors ahead of me, a few of them behind me. A few of them, well, they stopped running. What kind of race would you rather be in? One where everyone's running fast or one where your competitor stopped running? So now is the time to run. And that's where you gain ground, take market share." - Rene RodriguezGUEST BIO:As an entrepreneur and CEO of multiple companies, Rene integrates a practical business approach that inspires his audiences to take action. Through his keynote, boot camps, workshops, and proprietary Amplifii™ course, he helps us own our backstory to build the frame for not only our unique value propositions but also a beautiful picture of life.His company has trained more than 100,000 people in applying behavioral psychology and neuroleadership methodologies to solve some of the toughest challenges in leadership, sales, and change. As an entrepreneur and CEO of multiple companies, Rene brings a practical business approach while inspiring his audiences to take action. He helps leaders create influence, transformation, and immediate results in their business and personal life. René connects company vision and strategy to fundamental and applicable neuroscience in a way that empowers anyone to take action with courage and grace. Book: "Amplify Your Influence" - https://www.amplifiibook.com/Links:Website: https://www.meetrene.com/YouTube: https://www.youtube.com/user/voluntarymomentum/aboutInstagram: https://www.instagram.com/seerenespeak/?hl=enLinkedIn: https://www.linkedin.com/in/seerenespeak/Linktree: https://linktr.ee/seerenespeak
“If I want to shift someone's reality, I just have to shift their frame of reference.” René Rodriguez's opening keynote of AMPCON 2022 live at Caesar's Palace in Las Vegas is presented here as a taste for podcast listeners. In this keynote speech, René outlines the generational shift we've undergone that has hollowed out our connection with our supervisors/managers and leaders. Overcoming this “narrative gap” is an inherent effect of using the AMPLIFII™ formula, as René makes plain. Whether you were in attendance or not, this speech is a call to action for each of us to center our values and beliefs in our actions and messages to better cross that divide for your employees, clients, customers or even your family. Don't miss out on next year's AMPCON experience! Stay up to date with the latest at https://www.amplifiiconference.com/ (www.amplifiiconference.com) or experience the 2.5 day AMPLIFII™ event at any of the dates across the country. Find availability near you here: https://www.amplifiimylife.com/ (www.amplifiimylife.com) Show Resources: https://theneuroside.com/ (TheNeuroSide.com) https://meetrene.com/ (MeetRene.com) https://amplifiimylife.com/ (Amplifiimylife.com) AmplifyBook.com 01:40 - 30 years ago most people died closed to where they worked 02:40 - Influence without action ISN'T influence 04:05 - Your challenge is “How do you capture attention?” 04:50 - Without ATTENTION, your quality doesn't matter 07:00 - When you change the frame, you change reality 07:20 - Be a student of your own experience 08:55 - Pay attention to your body language 09:55 - When we don't feel safe, we're not open to new information 12:40 - René's mother's story 14:40 - The WAY we do things, the WAY we pursue our dreams, MATTERS 16:15 - Do you want “followers” or do you want to LEAD? 17:40 - How we USED to know our boss 18:35 - Moving apart physically changes that connection 19:50 - The narrative gap 21:15 - “knowing” someone online 22:12 - Bridging the narrative gap 22:50 - It's not JUST about social media 23:30 - The AMPLIFII™ formula 27:42 - Reframing “used-car salesman”
“You've got great content, but you're doing it wrong!” Have you found yourself lost trying to establish your brand on social media? Does creating short form video content like TikTok or Instagram Reels elude you? You're in great company. René had the same issue trying to bring his message and the AMPLIFII™ formula to a broader audience. Even experts can be bewildered when stepping outside their natural habitat, but that's what it takes to build a whole new audience. Neel is a content marketing expert who exploded his mortgage business by creating innovative content on social media. He also helps Mortgage & Real Estate Pros learn how they can do the same, and René has called him a friend and colleague for years. Joining the podcast for the first time today, Neel discusses his “start from scratch” overhaul of his own social presence and the formula that he has been using and teaching since then to rocket to and now past 100k followers. “The desire or willingness to take shortcuts is what screws you up in the end. If you take shortcuts, it might work short term, but you get exposed eventually.” The Age of Attention is here whether we like it or not, and to continue to have influence and impact in this new age, we've got to learn the game. Listen in today for strategies you can use to expand your own influence beyond your current circle! Show Resources: https://theneuroside.com/ (TheNeuroSide.com) https://meetrene.com/ (MeetRene.com) https://amplifiimylife.com/ (Amplifiimylife.com) https://AmplifyBook.com (AmplifyBook.com) https://NeelHome.com (@NeelHome) The Forward Event - July 22nd in Vegas. www.ForwardEvent.com use code: ReneHookUp for $100 off. http://www.forwardacademy.com/ (http://www.forwardacademy.com) 01:25 - Welcome @neelhome 02:50 - the origins of the case study 05:20 - why did Neel start over? 07:45 - This conversation is for EVERYONE 08:15 - don't give the wrong message to the wrong audience 09:20 - Am I Known? Or not known? 10:45 - it's not the ability that matters, it's the awareness 12:20 - Your audition for strangers 16::30 - the battle between substance & click bait 20:00 - The reason I'm listening to this IS? 25:00 - it's about the fundamentals 27:35 - The Forward Event info 31:30 - are you continually looking to grow? 33:30 - follow @neelhome
“You're a PowerPoint slide. And anything you do is either contributing to your message or distracting from it.” When most of us think of hand gestures, we might have a few rude ones in mind, but studies tell us that hand gestures are crucial for both the presenter's recall AND the audience's accurate perception of the message being delivered. René gives us concrete examples of how to use our body and especially our hands to take our influence to the next level. But what about the over-expressers? René has you covered too as he outlines the concept of the Influence Zone and how staying inside of it can take you from overbearing to outstanding. Whether you're born to hand jive or always keeping one hand in your pocket, this episode will help you break out of your shell and into the influence zone. Don't miss it! Show Resources: https://theneuroside.com/ (TheNeuroSide.com) https://meetrene.com/ (MeetRene.com) https://amplifiimylife.com/ (Amplifiimylife.com) https://amplifybook.com/ (AmplifyBook.com) https://www.amanet.org/articles/when-leaders-talk-with-their-hands/ (www.amanet.org/articles/when-leaders-talk-with-their-hands/) https://www.scienceofpeople.com/hand-gestures/ (www.scienceofpeople.com/hand-gestures/) 02:00 - What is AMPLIFII™? 02:40 - We begin with “the Influence Zone” 03:40 - Holler and Beatie study 05:15 - Anchoring messages in your fingers 06:20 - Matching hand gestures can drive a message home 07:45 - Hand gestures can alter perception of character 10:25 - Personality Types 12:30 - Information Packaging Hypothesis 14:00 - If you're the PowerPoint slide, are there any distractions? 15:34 - The Influence Zone or The Box 17:00 - Avoid international hand gesture confusion! 17:35 - How do you START? 18:20 - the Steeple 19:15 - your fingers are a gun, you don't want to point them at anyone 20:00 - Take an acting class 20:35 - look at their feet! 22:08 - take it EVEN bigger!! 22:44 - Takeaways 24:20 - Wall Street Journal #2 Best Seller!!! Amplify Your Influence the Book
‘The end goal is we want to be impressive, but we can't approach the work with the goal of being impressive.' Ever find yourself in conversation thinking of the next best thing to say, instead of being present and actually listening to the other party? You were trying to impress, rather than express, and it's much easier to fall into than you might think. Whether your ‘audience' is one person in a conversation or 1000 plus in a keynote speech, the moment you are trying to impress, as opposed to expressing your beliefs and ideas, you've already lost. ‘You can learn the techniques, but if you can't tap into an authentic delivery style, one that is uniquely yours and that comes from a place that's believable, what good is it?' The very core of AMPLIFII™ is summed up in Rene's direction to let your heart speak in sequence and that's exactly what this episode is about. A message that's all polish and no passion is hollow, but we can't bring our beliefs and ideas to bear on our delivery if we're unclear on what those beliefs and ideas even are. In this episode, Rene will walk you through his own process for dealing with the stress of speaking that helps him ensure he speaks from his heart as opposed to ‘showing off' for an audience. Show Resources: https://theneuroside.com/ (TheNeuroSide.com) https://meetrene.com/ (MeetRene.com) https://amplifiimylife.com/ (Amplifiimylife.com) 01:33 - Jim Rohn 02:40 - What does it mean to express vs impress? 03:19 - Don't you want to be impressive? 04:17 - How Rene uses his ‘mantra' before speaking 04:54 - What is ‘expression'? 05:12 - What is ‘impression'? 06:00 - What does Rene mean by ‘the heart'? 06:45 - You have to be a philosopher 09:30 - If you can't deliver it authentically, what good is it? 11:15 - You've got to write! 12:27 - The moment you stop trying to impress is the moment you become most impressive 13:03 - Athletes reserve ‘thinking' for practice. They ‘express' in the game 13:30 - ‘If you can name it you can tame it' 14:40 - What Rene does before a talk - Climbing the mountain 18:55 - What are the benefits of this type of exercise? 20:44 - But what if we DON'T explore these things? 22:03 - The importance of routines 23:19 - AmplifyBook.com
“When you realize it's bigger than US, you'll withstand the adversity, the setbacks.” To be an effective leader, you must first ensure that your own motivation remains high, through problems and crisis as well as high times and celebration. This demands a true and honest understanding of both what sparks you (what forces you to immediate action) and your purpose (what will sustain you through those times of hardship). This episode will help you expose BOTH. 2 out of 3 employees are rethinking their purpose based on the events of the last two years. While large organizations can benefit exponentially from wrestling with these questions, even solo entrepreneurs, parents, coaches or junior employees need to have a jump-start motivation tool AND a long-term aim for your work in the world in order to realize your possibilities and reach your ultimate goals. Show Resources: https://theneuroside.com/ (TheNeuroSide.com) https://meetrene.com/ (MeetRene.com) https://amplifiimylife.com/ (Amplifiimylife.com) 01:50 - If you haven't asked the question yet, you will at some point 02:15 - “Tuesdays with Morrie” 02:55 - “Spark” vs. “Purpose” 04:25 - “If you're not motivated, what pisses you off?” 05:05 - Connection to something bigger than us 06:08 - We have to know that our work MATTERS 06:22 - UNDERSTANDING how our work affects others 06:55 - Purpose is something you can choose 07:40 - How to get to “purpose”? Look at who you are 09:50 - Your “lighthouse” or your “foghorn” 13:00 - The connection of past and current is where the strongest purpose is found 15:35 - The benefits to increasing connection among your employees 17:10 - When you are acting outside your values 19:00 - Learn to tell your story and AMPLIFII™ your impact exponentially 20:15 - AMPLIFY YOUR INFLUENCE Book Bulk Orders available!
Tyler Lorenzen is an entrepreneur, former quarterback for UCONN, Super Bowl winner with Drew Brees, and Now the CEO of Puris Proteins which was just named the #1 Most Innovative company in the world alongside Tesla. He's also a dear friend of Rene's and an expert user of the AMPLIFII™ methodology. “My perspective was someone's gotta do it, why not me?” - Tyler Lorenzen on his childhood assertion that he'd play pro football. Tyler joins us to talk about his athletic career, his company's mission and the experiences he's had that continue to highlight the power of framing for leaders at any level. Tyler has a powerful story of overcoming low expectations, putting in the work to achieve his dreams and spreading a message that offers hope for sustainability and healthier lifestyles for his fellow man. Don't miss this fantastic interview, and find more about Puris and Tyler's work here: https://puris.com/ (https://puris.com) Show Resources: https://theneuroside.com/ (TheNeuroSide.com) https://meetrene.com/ (MeetRene.com) https://amplifiimylife.com/ (Amplifiimylife.com) 01:32 - What is “framing” to Tyler? 04:10 - Influence can be positive, or negative, and negative influence is the most powerful, in a bad way 05:00 - Influence is going to happen regardless 06:25 - Leadership = getting people to do and think similarly, and go for the same goal. 10:06 - You have to celebrate bad news 14:45 - Michael Jordan and Tim Grover 17:22 - High Growth companies grow in “dog years” 19:11 - “My passion, was football.” 22:49 - The balance of novelty and strict process 23:13 - “Once you have filet mignon, you'll never eat roast beef. Super Bowl or bust.” - Sean Payton 29:00 - “Pitch Anything” - How Rene and Tyler met 31:07 - “I wanna take framing to the next level” 35:44 - Using past successes to establish a frame 37:45 - Use a story to deliver me a message, don't waste my time telling me a story 44:30- “What does your dad mean to you?” 48:45- what it means to truly believe the mind is limitless 49:37- the founding of the Lorenzen family business 52:49- Tyler's Tiedowns 55:35- It's a buyer's process, not a seller's process 01:01:30 - The Puris lifestyle 01:07:11 - Using framing to secure company funding 01:09:36 - What advice do you give someone going through AMPLIFII™ for the first time
In this week's episode, HW Media CEO Clayton Collins is joined by keynote speaker Rene Rodriguez, the CEO of Volentum and founder of the AMPLIFII coaching and leadership advising program. Rene's unique background in applied behavioral science gives him a special approach to the program, which has helped over 100,000 people across many industries. Rene and Clayton walk through building a personal brand through technology as work and personal life blur, his journey through the mortgage industry, and his passion for helping sales professionals grow. He also shares event details for his upcoming AMPCon!
WHO is your audience? Seems like a simple question, right? But this isn't just about the titles of the people you're speaking to. Understanding your audience is about understanding their situation and circumstance, where they came from and why they're in front of you right now. “When I say, ‘Who?' I mean in all aspects. What are they feeling? What are they going through? What's happening at their company? What's happening to them personally?” In this episode, René asks the questions you'll need to ask so that you understand your audience and address them where they are, no matter whether you're a public speaker, a sales executive, a parent, coach or just someone hoping to make an impact in your personal relationships. Don't miss this crucial information to help Amplifii your influence! Show Resources: https://theneuroside.com/ (TheNeuroSide.com) https://meetrene.com/ (MeetRene.com) https://amplifiimylife.com/ (Amplifiimylife.com) https://ampcon.live/ (AMPCon.live) 01:15 - Of COURSE I know my audience…don't I? 01:36 - EVERYONE has an audience 02:52 - “Who” doesn't mean their title 04:20 - What are the “hidden” audiences 05:50 - Asking the right questions 08:00 - Changing circumstances, change the audience 09:02 - Work WITH the circumstances, not against them 10:08 - Validate and reinforce your client/don't make it about you 11:28 - What about the Business to Consumer world? 12:45 - How does Rene prepare for an event? 16:20 - Make sure you're not speaking to strangers 18:55 - Sometimes the audience is the people who invited you 19:25 - END ON TIME!!! 20:20 - But what if you have MORE time? 23:10 - The audience is KEY 23:38 - AMPCon.live 23:45 - AmplifiiBook.com
Born amongst the palm trees and percussion of Miami, René began splitting his time in frosty Minnesota as a teen. This continuum of climates and cultures introduced him to the breadth of the human condition at a young age. He then attended University of St. Thomas where he began to see the power of applying neuroscience to create personal and professional change. For over two decades, René has been researching and applying behavioral neuroscience as a dynamic keynote speaker, leadership advisor, world class sales expert, and renowned speaker coach. He has also trained more than 100,000 people in applying behavioral psychology and neuroscience methodologies to solve some of the toughest challenges in leadership, sales and change.As an entrepreneur and CEO of multiple companies, Rene integrates a practical business approach that inspires his audiences to take action. Through his keynote, bootcamps, workshops and proprietary Amplifii™ course, he helps us own our backstory to build the frame for our unique and beautiful picture of life. Rene has authored dozens of articles, and is currently in the process of writing his first book - Amplify Your Influence.This podcast is a way for you to learn what it means to be an influencer, a leader, and a better person. Tune in!
As an entrepreneur and CEO of multiple companies, Rene integrates a practical business approach that inspires his audiences to take action. Through his keynote, bootcamps, workshops and proprietary Amplifii™ course, he helps us own our backstory to build the frame for our unique and beautiful picture of life. Follow Josh Handler: https://www.instagram.com/joshhandler_realestate Follow Rene Rodriguez https://www.instagram.com/seerenespeak/
Jimi & KJ reflect on the Conference "Amplifii Las Vegas" Connect with Jimi linktr.ee/Jimi_Ryan TeamGetItDone.com Subscribe today and tell a friend!
This is a special episode because it is the very first MME podcast episode recorded LIVE on social media! The guest is one of my best friends Rene' Rodriguez and I recorded it live in honor of his upcoming event AMPLIFII Live on August 19th in Las Vegas. In addition to being a close friend, he's also one of my mentors, and has been one of the most impactful people in my life. Rene and I talk about influence; what it is, how to use it to amplify your business, and also ways to find your "why" so that you can better connect with people. René Rodriguez is entertaining, but he is NOT an entertainer. His clients describe him as “powerful”, “thought provoking”, and “authentic” & his engaging speaking style, backed by his scientific approach, makes him a top-rated speaker at every event. For the last 20 years, René has researched and applied behavioral neuroscience as a dynamic keynote speaker, leadership advisor, world class sales expert, and renowned speaker coach. He believes that we are only scratching the surface of what is possible and that every profession can benefit from fully engaging human mind/brain. He has trained over 100,000 people, he's 2x TEDx speaker, he's one of the most sought-after leadership & influence training specialists for Fortune 500 companies, he's shared the stage with the likes of Tony Robbins, George W. Bush, Magic Johnson, Ken Blanchard and many more. Check out Rene's content on his website www.SeeReneSpeak.com and register for one of his events atwww.AmplifiiMyLife.com If you are enjoying the podcast, please take a second and LEAVE US A REVIEW! MME is a founding member of the Industry Syndicate Podcast Network - check out the entire line-up on our website!
This weeks episode is with returning guest Rene Rodriguez. Like many of us, Covid completely shifted the way Rene does business. Before Covid, in person and speaking events were his bloodline, but he has since had to adapt. Through adapting, Amplifii virtual was born. In today’s new world we must be able to manage a team, and continue to build connection and trust -- all virtually.*Behind the Breakthrough is an Industry Syndicate Original podcast--Want more of the best podcasts for Real Estate Agents and Mortgage Loan Officers?Click Here to visit the new Industry Syndicate website--Connect w/ Megan Anderson on social media:InstagramFacebookLinkedIn -- Follow the Industry Syndicate on social media: InstagramFacebookTwitterLinkedInⓒ 2020 Industry Syndicate podcast network
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Episode 112 features Rene Rodriguez, Keynote Speaker, CEO of Volentum, and Founder of AMPLIFII. A captivating, high-energy speaker, Rene is in high demand for annual events, conventions, and keynote speeches. He has shared the stage with the likes of Tony Robbins, George W. Bush, Magic Johnson, Ken Blanchard, and Jeffery Gitomer to name a few. About Rene:New Video Series: Lighthouse Series: www.seerenespeak.com/lighthouseWebsite: www.seerenespeak.comLinkedIn: https://www.linkedin.com/in/seerenespeak/Twitter: https://twitter.com/SeeReneSpeakInstagram: https://www.instagram.com/seerenespeak/YouTube: https://www.youtube.com/user/voluntarymomentumFacebook: https://www.facebook.com/SeeReneSpeak/?eid=ARC0pfSFSHDc6ge-U2ThNfPl7DMPwWGUskDlZLw4PFf3DQX0gJQUoliEO1aLgWvDv_vRMcoV5crkqSj0 About Rene: René Rodriguez is entertaining, but he is NOT an entertainer. His clients describe him as “powerful”, “thought provoking”, and “authentic”. They say things like, “you could hear a pin drop as everyone was so captivated.” Rene’s engaging speaking style, backed by his scientific approach, makes him a top-rated speaker at every event.For the last 20 years, René has researched and applied behavioral neuroscience as a dynamic keynote speaker, leadership advisor, world class sales expert, and renowned speaker coach. Yet, he believes that we are only scratching the surface of what is possible and that every profession can benefit from fully engaging human mind/brain.His company has trained more than 100,000 people in applying behavioral psychology and neuroleadership methodologies to solve some of the toughest challenges in leadership, sales and change. As an entrepreneur and CEO of multiple companies, Rene brings a practical business approach while inspiring his audiences to take action. He helps leaders create influence, transformation, and immediate results in their business and personal life. René connects company vision and strategy to fundamental and applicable neuroscience in a way that empowers anyone to engage with courage and grace.He has been named to the 40 under 40 list for 7 years straight and has been a trusted adviser to leadership teams at Coca-Cola, 3M, Medtronic, Nestle’, Microsoft, Bank of America, and Cargill. He was featured on the Cover of the Niche Report Magazine and has authored dozens of magazine articles.A captivating, high-energy speaker, Rene is in high demand for annual events, conventions, and keynote speeches. He has shared the stage with the likes of Tony Robbins, George W. Bush, Magic Johnson, Ken Blanchard, and Jeffery Gitomer to name a few. He can be reached at rene@volentum.com........Follow the Just Get Started Podcast on Instagram at @justgetstartedpodcast or Facebook https://www.facebook.com/justgetstartedpodcast and to learn more about me and what’s going on in my world check out https://www.brianondrako.com/now/ or find me on Instagram at @brianondrako or twitter @brianondrako As always, I’d appreciate a 5-star review on Apple Podcasts if you believe I’ve earned it. -> Leave a Review See acast.com/privacy for privacy and opt-out information.
1:31 - Bill Hart intro 2:27 - tell us about your self 3:54 - who taught you about attitude? 5:42 - how do you define attitude. Attitude is a choice 7:07 - who are the people who showed you attitude 13:58 - find somebody who sees what is possible 18:07 - an example of somebody with self belief 19:46 - Improving your communication and presentation skills with Amplifii 24:43 - Knowledge Through The Decades - Attitude lesson as a newborn 26:40 - Attitude lesson at 10 years old 29:53 - Attitude lesson at 20 years old 34:02 - Attitude lesson at 30 years old 36:23 - Attitude lesson at 40 years old 38:50 - Attitude lesson at 50 years old 41:57 - Attitude lesson at 60 years old 44:52 - Final message from Bill NEED MORE ATTITUDE? Visit the University of Attitude. America’s #1 source for attitude awareness, development and realignment. Join thousands of others in our Attitude Movement. Change your attitude, change your LIFE! Don’t forget to subscribe rate and review our podcast. It only takes a second and helps us make more podcasts for you. WATCH video episodes of the Get Attitude Podcast on Glenn’s youtube page.
In this episode, we have return guest Nehal Kazim, here to explain how to use Facebook’s CBO feature. As the CEO of Amplifii, Nehal has hit the ground running to figure out how to use campaign budget optimization before Facebook made it mandatory in September 2019. He talks about how he initially starts a campaign, what scale looks like with CBOs, and the pros of dynamic creatives. IN THIS EPISODE YOU’LL LEARN: What mistakes Nehal was making in his CBO campaigns and how he found success by testing the number of ad sets Why Nehal uses a $1,000 budget to scale fast when a campaign does well and pause quickly when it doesn’t How to target: Start with open targeting, move to interests with 10M+ and interest with 20M+, then lookalike audiences that are 10% of your highest intent audience How Nehal turns off CBO campaigns and overcomes the effect it has on other ad sets LINKS AND RESOURCES MENTIONED IN THIS EPISODE: About Campaign Budget Optimization About Dynamic Creative Ad Pros Amplifii Nehal on LinkedIn Episode 172: How to Make Chatbots Work for Your Business Episode 183: How Facebook’s New Campaign Budget Optimization Tool Can Get You Leads Faster (Part 1) Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on iTunes and leave us a review. iTunes not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.
Whole You, Consciously Creating a Business and Life You Love Podcast
Hey my friends! Hayley Hobson here and welcome to the Whole You where we embrace consciously watching your thoughts, your dreams, so you can live your life your way. When I decided to take my network marketing business online I thought FB ads would be this magical way to grow my business. Everyone was doing something online and it seems to be working! I had some decent brand recognition was growing my business online seemed like a natural fit. So I hired some very talented people to help me because let’s face it, I had no idea how to create or run FB ads myself. I mean, Facebook Ads Manager - that was like a foreign language to me! I really didn’t know what to expect when I shared my first ad campaign. But I was ready to try. My motto was you’ll never know unless you try. But man, I was scared. A little to my surprise I found a lot of success. My ads told the story of me; as a brand. I found people wanted to work with me. My ads connected with my audience. About who I was and why they would/should want to work with me. I was so relieved and from there it’s just grown and grown. That being said...Facebook ads aren’t easy, certainly not cheap...but the reach potential is amazing. My ads are and always will be a work in progress. LOL just like me as a person. My team and I are always making small tweaks, copy changes, audience adjustments, targeting & retargeting. Ps. if you have no idea what I am talking about...you’re on the right podcast. More on that later. BUT, over the years I’ve been lucky enough to work with Nehal Kazim. He is a master technician at FB ads, algorithms and targeting audiences. I can’t wait to talk one on one with Nehal today about conquering the elusive FB ads platform. Let me share Nehal’s Bio: Nehal Kazim is the founder of Amplifiicorp.com, a paid traffic agency specializing in Facebook advertising. Amplifii supports the growth of education companies including information products, coaching and software offers. Amplifii clients add $50,000-100,000/mo exclusively off of Facebook ads traffic generating more traffic, leads and sales with paid advertising.
In this week’s episode of the Garlic Marketing Show, we’re honored to have the Facebook Ad connoisseur and CEO of Amplifii, Nehal Kazim. Amplifii is a digital marketing agency focusing on online marketing, social media strategy, and web development. Nehal uses his Facebook ad expertise to incorporate other online marketing and social media tactics to help small to medium size businesses. He’s sharing how all clicks can lead to your Facebook ad with his ad scorecard, three metric measurements, and finding the right video for your ad. Don’t miss Nehal on this episode and learn the ultimate deal breaker; hiring an agency or making ads yourself? See acast.com/privacy for privacy and opt-out information.
In episode 043, I hop on for an encore with my friend Nehal Kazim, CEO of Amplifii, to discuss how his strategies took my campaign from a terrible 12% landing page conversion to 63.6%, and he goes deeper into the specifics you need to create profitable Facebook Ad Campaigns.
In episode 042, my friend Nehal Kazim, CEO of Amplifii, reveals his exact strategies to profitably scale Facebook Ad campaigns so you can quickly get to a high five and six figure per month business.
The Top Entrepreneurs in Money, Marketing, Business and Life
Ep 165 Nehal Kazim, the CEO of Amplifii Corporation, a Toronto based paid advertising agency specializing in Facebook and Google advertising. Listen as Nathan and Nehal discuss the importance of asking for the right amount of money for one’s services and having faith in one’s abilities to that end. YOUR $100: Remember to subscribe to the show on itunes then text the word "nathan" to 33444 to confirm that you've done it to enter to win $100 every Monday on the show. Do this now. Stop reading this and do it! Click here to join the top tribe and instantly learn how Nathan made his first $10k at 19 years old: bit.ly/1SynoAg Top Entrepreneurs join Nathan Latka daily inspired by, Art of Charm, Pat Flynn, John Dumas, Entrepreneur on Fire, Chalene Johnson, Lewis Howes, School of Greatness, HBR Podcast, the StartUp podcast, Mixergy, Andrew Warner, AskGaryVee, and the great hosts of BiggerPockets! 3 Key Points: If you think your services might be worth more than what you charge, don’t be afraid to ask for more money. You can improve your negotiating skills by going on Craigslist and bargaining with buyers and sellers. Most businesses don’t know the first thing about spending its money on Facebook ads effectively. Applying marketing concepts is essential to advertising success. (Also Nehal sells courses on how to market effectively.) Time Stamped Show Notes: 01:00 – Nathan’s introduction to today’s show 01:41 – Nehal joins the show – he’s 25 and founded Amplifii when he was 22. 02:06 – Amplifii isn’t Nehal’s first business – he started out teaching people how to play basketball and worked in other ventures. 03:29 – When he was selling websites he made, Nehal was afraid of asking for too much money, which he regrets. 04:03 – The only difference between Nehal’s ability to charge 500$ vs 5000$ was his belief as well as his skillset to show that he was able to get his client the results they were paying for. 04:22 – Nathan recommends learning how to negotiate for prices on Craigslist. 05:45 – Amplifii makes money by charging a monthly retainer or a percentage of ad spend. 06:05 – Revenue is 30-60K a month. 07:15 – Nehal’s didn’t hit his revenue goal for 2015 which was 600K a month, Amplifii made 300K. 08:11 – Think your services might be worth more than what you’re charging? Bite the bullet and just ask for more. 08:37 – Amplifii’s staff includes one project manager, a few virtual assistants overseas, and copywriters on contract. 09:33 – Nehal is offering a teaching service on how to spend a business’s first 100$ on Facebook ads most effectively. 10:48 – Amplifii is a cash flow business for Nehal to be able to accomplish what he wants in life through other businesses. (It’s like a launching pad for him.) 12:03 – Nehal doesn’t take much money out of the business – he considers the most important return from his business is his personal development. (Attending masterminds, traveling.) 13:57 – Nehal spends a lot of money on his education – he gets online certifications and signs up for courses and conferences. 14:55 – Nehal aims to learn from those who are better, faster, and stronger than him so he can catch up. 16:08 – Nehal can be reached personally over his Facebook page/profile. 17:16 – Famous Five Resources Mentioned: Growth Geeks – The way Nathan hires growth hackers on a per project basis for things like info graphics, blog posts, and other growth projects Amplifii – Nehal’s business Facebook – Nehal’s Facebook LinkedIn – Nehal’s LinkedIn 10X Rule – Nehal’s favorite book Peter Diamandis – Author Nehal follows Asana – Online tool Nehal uses. Famous 5 Favorite Book?— 10X Rule by Grant blah. What CEO do you follow?— Not a CEO, but Peter Diamandis What is your favorite online tool?— Asana Do you get 8 hours of sleep?— No If you could let your 20 year old self know one thing, what would it be?—Stop being so hard on yourself. Listen to The Top if you want to hear from the worlds TOP entrepreneurs on how much they sold last month, how they are selling it, and what they are selling - 7 days a week in 20 minute interviews! Join the Top Tribe at http://NathanLatka.com/TheTop The Top is FOR YOU if you are: A STUDENT who wants to become the CEO of a $10m company in under 24 months (episode #4) STUCK in the CORPORATE grind and looking to create a $10k/mo side business so you can quit (episode #7) An influencer or BLOGGER who wants to make $27k/mo in monthly RECURRING revenue to have the life you want and full CONTROL (episode #1) The Software as a Service (SaaS) entrepreneur who wants to grow to a $100m+ valuation (episode #14). Your host, Nathan Latka is a 25 year old software entrepreneur who has driven over $4.5 million in revenue and built a 25 person team as he dropped out of school, raised $2.5million from a Forbes Billionaire, and attracted over 10,000 paying customers from 160+ different countries. Oprah gets 60 minutes or more to make her guests comfortable to then ask tough questions. Nathan does it all in less than 15 minutes in this daily podcast that's like an audio version of Pat Flynn's monthly income report. Join the Top Tribe at http://NathanLatka.com/TheTop