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Chad Eudy is a passionate advocate for servant leadership with over 30 years of experience at FHI. Rising through the ranks from Handler to Senior Regional Manager, and now serving as VP of Leadership Development, Chad founded Leadership Laces, an FHI company dedicated to crafting leadership development programs that drive measurable team growth.Chad previously held corporate roles as Director and SVP of HR and Leadership Development. A proud US Navy veteran, he embodies service, commitment, and impact—both in business and through global mission work. He's dedicated to helping leaders live out their purpose, lead with love, and transform their teams from the inside out.SHOW SUMMARYIn this episode of Selling from the Heart, Chad Eudy shares how his Navy service, family legacy, and corporate leadership journey have shaped his philosophy around servant leadership. From frontline roles to the executive boardroom, Chad illustrates how leading with purpose, aligning your passion, and showing up with authenticity leads to powerful, lasting influence.He, Larry, and Darrell explore how sales professionals can elevate performance by focusing on impact over outcomes. The conversation touches on virtual assistants, the importance of living your "why," and how to measure the real success of leadership—not just by dollars, but by lives changed. KEY TAKEAWAYSServant leadership aligns passion and purpose to create meaningful impact.Sales success follows when your motive is to make a difference, not just a deal.Your personal values should drive who you serve and how you sell.Service-first sales builds trust and emotional connection with clients.Sales is more effective when focused on long-term relationships over short-term wins.Virtual assistants can help free time to focus on serving more deeply.Measure success by engagement and lives touched, not just transactions.Detach from outcomes; attach to people.HIGHLIGHT QUOTESWhen your purpose and your passion align, it accelerates your potential to prosper.Are you more into making a dollar or are you more into making a difference?You have to define your why before you identify your who.Touch a heart before you ask for a hand.
Melissa Romiza is back for another podcast with a heart that's set and committed to producing through blitzing. She talks about the nitty-gritty of the recruiting, logistics, systems, and the people skills it takes to make every blitz happen; converting to results that everyone gets to be proud of.CLICK HERE: https://apply.solarpreneurs.com/ https://zendirect.com/ https://crmx.app/ https://zapier.com/ https://www.solarscout.app/taylor TOP 10 MOST DOWNLOADED EPISODES OF ALL TIME https://www.youtube.com/@solarpreneurs goals.solarpreneurs.com oneliners.solarpreneurs.com https://solciety.co/ - JOIN SOLCIETY NOW! SIRO APP - LEARN MORE
In Episode 150 of Noob School, I sit down with David Shaner of Greenville, SC—Principal of CONNECT Consulting LLC and longtime advisor to leaders who want to strengthen culture and performance.Our conversation touches on a wide range of leadership lessons, from the small signals that can shape company culture, to how leaders build trust across an organization, to why transparency—financial and otherwise—can be a powerful motivator. David shares insights from his decades of experience helping organizations improve performance by getting employees to think and act like owners, while I offer stories from my own journey in business and sales.This episode is packed with practical wisdom and thought-provoking takeaways for business owners, sales leaders, and anyone looking to grow both their people and their company.Get your sales in rhythm with The Sterling Method: https://SterlingSales.co I'm going to be sharing my secrets on all my social channels, but if you want them all at your fingertips, start with my book, Sales for Noobs: https://amzn.to/3tiaxsL Subscribe to our newsletter today: https://bit.ly/3Ned5kL #SalesTraining #B2BSales #SalesExcellence #SalesStrategy #BusinessGrowth #SalesLeadership #SalesSuccess #SalesCoaching #SalesSkills #SalesInnovation #SalesTips #SalesPerformance #SalesTransformation #SalesTeamDevelopment #SalesMotivation #SalesEnablement #SalesGoals #SalesExpertise #SalesInsights #SalesTrends#salestrends
Jeff Hancher is a USA Today bestselling author, executive coach, and veteran. With over two decades of leadership experience in Fortune 500 companies and successful entrepreneurial ventures, Jeff founded Jeff Hancher Enterprises to help leaders unlock their full potential. His coaching focuses on developing high-trust cultures through clear communication, honest feedback, and emotional intelligence. Known for his “firm feedback with heart” philosophy, Jeff empowers leaders and sales professionals to grow their influence and drive lasting results.SHOW SUMMARYIn this episode of Selling from the Heart, Larry Levine and Darrell Amy are joined by Jeff Hancher, bestselling author and executive coach. Jeff introduces a practical leadership framework built on three pillars: clear expectations, regular feedback, and meaningful accountability. The conversation explores how leaders can build trust without being soft and hold people accountable without being harsh. Jeff's insights are packed with real-world examples—from sales management to team dynamics—and his firm-yet-empathetic approach serves as a roadmap for leaders who want to inspire, not just instruct. KEY TAKEAWAYSAuthenticity builds influence—whether in sales or leadership.Selling from the heart means understanding and empathizing with motives, not just pushing products.High-performing teams thrive on trust, which is built through consistency and clarity.Accountability begins with clear expectations and consistent, caring feedback.The most respected leaders are those their teams don't want to disappoint.Pre-call preparation often matters more than pitch delivery.Emotional intelligence transforms tough conversations into growth moments.HIGHLIGHT QUOTESThe goal is not to be a boss people report to. The goal is to be a leader that people don't want to let down.Firm feedback in a fragile world must be delivered in a loving, caring way—iron fist, velvet glove.Sometimes, putting more time into pre-call planning than delivering your pitch is where we need to spend our time.We can literally help people reach their fullest potential—and the hard conversations will be returned with ‘thank you.'
A while back, I made a mistake that almost killed my ability to close sales — I forgot the reason I got into this game.I stopped listening. I stopped caring. I was chasing numbers and not people.The wake-up call? My wife pulled me aside and said:“You didn't even listen to what that guy told you after the show.”That one sentence hit me like a brick. I realized I stopped crafting the perfect solution and started pushing a pitch.That's when everything changed.In this video, I'm breaking down the exact shift I made that brought my close rate back — and made me feel alive in sales again.→ If you're in sales or building a brand, don't make the same mistake I did. Serve first. Listen hard. The money follows.—
Our internal voice can often sabotage our confidence and success. Join Mark Hunter for a mindset shift! Discover how creating a list of 100 personal achievements can serve as a powerful reminder of your past accomplishments. Mark also shares on the importance of celebrating the success of others; this episode promises to reshape how you view challenges and triumphs alike. This week, take small but meaningful steps towards your own success and create a supportive community that thrives on mutual achievement.
Mike Robbins is a bestselling author, keynote speaker, and leadership expert who helps sales professionals and teams boost performance through trust, authenticity, and meaningful connection. A former pro baseball player turned thought leader, Mike works with top companies to cultivate cultures where people show up fully, communicate openly, and lead from the heart.SHOW SUMMARYIn this episode of Selling from the Heart Podcast. Larry Levine and Darrell Amy are joined by Mike Robbins, a bestselling author, leadership expert, and former pro baseball player. They discuss the importance of authenticity, vulnerability, and building genuine human connections in sales. The conversation highlights the role of personal and professional credibility, the impact of being present, and the value of bringing your whole self to work. Mike shares insights from his book 'Bring Your Whole Self to Work' and his professional journey, emphasizing that creativity and human connection are key differentiators in the sales profession.KEY TAKEAWAYSPrioritize genuine human connection over simply closing deals.Authenticity and vulnerability build trust and unlock creativity.Sales success comes from showing up as your whole self, not a polished persona.Personal credibility—being relatable and trustworthy—is as important as professional credibility.Being present and truly listening to others is essential in sales.Embrace your quirks; authenticity resonates more than perfection.QUOTES“When you bring your whole self to work—vulnerabilities, values, and your voice—you unlock performance, creativity, and connection like never before.”“People like to buy from their friends.”“We compare our insides to other people's outsides and they don't match up.”“Nobody likes being sold, but everybody loves to buy.”“Our energy speaks way louder than our words.”“The natural human response to vulnerability is empathy.”“We're not here for ourselves. We're here to be in service of whoever it is we're attempting to sell to.”“You are unique. You're special. We're responsible for how we show up.”Learn more about Mike Robbins.LinkedIn: https://www.linkedin.com/in/mrobbins/Learn more about Darrell and Larry.Darrell's LinkedIn: https://www.linkedin.com/in/darrellamy/Larry's LinkedIn: https://www.linkedin.com/in/larrylevine1992/Website: https://www.sellingfromtheheart.net/ADDITIONAL RESOURCESDiscover Heart-Centered Leadership:Explore the Culture from the Heart Podcast and uncover the secrets to thriving workplace cultures. Know a visionary CEO? Nominate them today at
I see ads all the time claiming that "building rapport" is a lie and you need to learn how to sell without it - but these so-called experts are completely missing the point. In this video, I break down the massive misunderstanding around what rapport actually is in sales. It's not about small talk, weather conversations, or chatting about family photos on someone's desk - that's just likability, not rapport. Real rapport is about establishing trust, credibility, and demonstrating that you have the expertise to solve their problems. I'll show you how to build genuine rapport by showing up prepared, asking targeted questions that prove you understand their business and industry, and positioning yourself as a credible expert who can actually deliver results.If you're in MSP sales and tired of the surface-level rapport advice, this video will set the record straight on what rapport really means and how to build it the right way.//Welcome to Repeatable Revenue, hosted by strategic growth advisor , Ray J. Green.About Ray:→ Former Managing Director of National Small & Midsize Business at the U.S. Chamber of Commerce, where he doubled revenue per sale in fundraising, led the first increase in SMB membership, co-built a national Mid-Market sales channel, and more.→ Former CEO operator for several investor groups where he led turnarounds of recently acquired small businesses.→ Current founder of MSP Sales Partners, where we currently help IT companies scale sales: www.MSPSalesPartners.com→ Current Sales & Sales Management Expert in Residence at the world's largest IT business mastermind.→ Current Managing Partner of Repeatable Revenue Ventures, where we scale B2B companies we have equity in: www.RayJGreen.com//Follow Ray on:YouTube | LinkedIn | Facebook | Twitter | Instagram
In this episode of the Revenue Builders Podcast, hosts John McMahon and John Kaplan are joined by Tom Heiser, a distinguished technology chairman, CEO, and board director with extensive leadership experience. The episode delves into Heiser's career journey from a sales trainee at EMC Corporation to leadership roles in multiple private equity-backed companies. Key topics discussed include the importance of empowerment in leadership, the value of persistence and adaptability, self-awareness, and the impact of authentic and vulnerable leadership. Heiser also shares insights from his personal mentors and experiences, including the concept of 'commanders intent' and the critical role of understanding and evolving within one's career.ADDITIONAL RESOURCESLearn more about Tom Heiser:https://www.linkedin.com/in/tom-heiser-83b86680/Watch Force Management's Panel Discussion on AI in Sales Leadership: https://hubs.ly/Q03rlW4Z0Download the CRO Strategy Checklist: https://hubs.li/Q03f8LmX0Enjoying the podcast? Sign up to receive new episodes straight to your inbox: https://hubs.li/Q02R10xN0HERE ARE SOME KEY SECTIONS TO CHECK OUT[00:03:52] The Importance of Reinvention and Growth[00:04:48] Impact of Force Management[00:09:50] Tom Heiser's Management Tenets[00:23:06] The Role of Self-Awareness in Leadership[00:33:13] The Power of Passion in Leadership[00:34:17] Understanding Emotional Proprioception[00:35:21] The Importance of Self-Awareness[00:37:00] Embracing Vulnerability and Authenticity[00:40:54] Empowerment: The Key to Effective Leadership[00:49:43] Commander's Intent and Leadership Strategies[00:58:26] Persistence and Determination in Leadership[01:01:05] Learning from AdversityHIGHLIGHT QUOTES[00:05:41] "You constantly have to reinvent yourself. What got you here is not gonna get you to where you want to go."[00:21:59] "When I told them what to do, I owned it. When they got there, they owned it. That was a force multiplier."[00:58:42] "Persistence and determination alone are omnipotent."[00:59:32] "What's the difference between an EMC sales rep and a pit bull? The pit bull eventually gives up."[01:01:04] "Tough times are not fun, but look at them for the learning experiences they offer."
Send us a textOn "The Selling Podcast" we're celebrating our 5-year anniversary! To mark the occasion, Mike and Scott take an unforgettable look back at half a decade of hard-won sales wisdom, funny banter, and unforgettable guests. But this isn't your typical retrospective.In a first for the show, Mike and Scott get a little help from the future, using AI personalities generated by NotebookLM to help them revisit and distill the most impactful moments from past episodes. It was a blast to make, and the result is a potent "best of" that's perfect for both new listeners catching up and longtime fans ready for a trip down memory lane.We'll re-explore some of our most popular topics, revisit key strategies for overcoming objections, and reinforce the core principles that have defined the podcast from day one. If you've ever wondered how to apply practical, no-nonsense advice to your sales career, this episode is a powerful reminder that the fundamentals are timeless.Tune in to celebrate five years of helping you sell better, live better, and most of all... enjoy more!Support the showScott SchlofmanMike Williams - Cell 801-635-7773 #sales #podcast #customerfirst #relationships #success #pipeline #funnel #sales success #selling #salescoach
Why do some soar while others stumble? Mark shares six practices that help any salesperson accomplish what they didn't think was possible. We are so mesmerized by people who are able to achieve greatness. We look at the end product, but what we don't see are the hundreds and thousands of little steps along the way that they did. Listen in for all six tips, and leave us a review on your favorite podcast app! 6 Key Things to Achieve the Impossible: +Clarity of the Objective + Saying No to Everything Else in the Way + Breaking It into Small Pieces + Who Is Holding You Accountable? + Listen in for #5 + Listen in for #6!
Dive deep with us in Noob School Episode 149, featuring Diana Herrmann Davis, Assistant Director of Employer Recruitment and Center Operations at The Citadel. Diana walks us through her multifaceted career—from her polished beginnings at NASCAR, where she shaped media communications and archival storytelling, to dynamic roles in higher education career services at institutions like the University of Pittsburgh and Robert Morris University.She then pivoted into sales as a Sales Associate at Hylo, before evolving into a leadership role at The Citadel—where she's now also spearheading recruitment operations, coordinating career services, and teaching as an adjunct professor. Along the way, her advanced degrees from East Carolina University and the University of Pittsburgh have given her a strong academic foundation.Whether you're mapping a career change, thinking of merging sales skills with education, or aiming to lead in campus operations, Diana's journey delivers rich, actionable insights for your professional evolution.Get your sales in rhythm with The Sterling Method: https://SterlingSales.coI'm going to be sharing my secrets on all my social channels, but if you want them all at your fingertips, start with my book, Sales for Noobs: https://amzn.to/3tiaxsLSubscribe to our newsletter today: https://bit.ly/3Ned5kL#SalesTraining #B2BSales #SalesExcellence #SalesStrategy #BusinessGrowth #SalesLeadership #SalesSuccess #SalesCoaching #SalesSkills #SalesInnovation #SalesTips #SalesPerformance #SalesTransformation #SalesTeamDevelopment #SalesMotivation #SalesEnablement #SalesGoals #SalesExpertise #SalesInsights #SalesTrends#salestrends
In this episode of the Revenue Builders Podcast, hosts John McMahon and John Kaplan are joined by Andy Clark, a seasoned sales leader with extensive experience in the Asia-Pacific (APAC) region. Andy shares his journey, which began with an unexpected leg injury that redirected his career towards mastering the Japanese market. He discusses the complexities of business in APAC, the critical importance of localizing go-to-market strategies, and the common mistakes companies make when entering these markets. With anecdotes from his own career, Andy highlights the crucial elements of success, from hiring the right local talent to understanding cultural nuances. He also delves into the challenges and strategies of forming joint ventures, and why companies need to be prepared for a long-term commitment to succeed in the region. If you're considering expanding your business into APAC, this episode is a must-listen for invaluable insights and practical advice.ADDITIONAL RESOURCESLearn more about Andrew Robert Clark:https://www.linkedin.com/in/andrewrobertclark/Watch Force Management's Panel Discussion on AI in Sales Leadership: https://hubs.ly/Q03rlW4Z0Download the CRO Strategy Checklist: https://hubs.li/Q03f8LmX0Enjoying the podcast? Sign up to receive new episodes straight to your inbox: https://hubs.li/Q02R10xN0HERE ARE SOME KEY SECTIONS TO CHECK OUT[00:04:26] Breaking into the Japanese Market[00:07:27] Expanding Across Asia Pacific[00:11:09] Challenges and Strategies in the Asia Pacific[00:19:32] Hiring and Leadership in Japan[00:32:50] Entering the Asia Pacific Market: A Strategic Approach[00:34:39] Exploring Japan's Business Landscape[00:35:29] Challenges of Joint Ventures in Japan[00:38:29] Strategies for Entering the Japanese Market[00:40:41] Building a Successful Team in Japan[00:45:47] Pricing and Market Dynamics in Japan[00:47:36] Expanding Beyond Japan: Korea and China[00:55:43] The Expat Experience: Opportunities and ChallengesHIGHLIGHT QUOTES[00:11:51] "The complexity of Asia Pacific is underestimated significantly."[00:17:59] "One of the worst things you can do in APJ is false start."[00:26:37] "Solid leadership and caring for your team... leading from the front and showing them what good looks like."[00:28:33] "Japanification is really the best word... blending both sides into a process and methodology."[00:31:26] "Be the same before you establish your difference."[00:56:42] "The opportunity to go overseas and work should be snatched up by anyone at any time."[00:59:25] "The experience overseas is career building and eye-opening, and I wouldn't change a thing."
In Episode 148 of Noob School, I talk with Kevin Farrell — a retired U.S. Army Colonel and now the President and CEO of Battlefield Leadership. Kevin's career has spanned the military, academia, consulting, and even Hollywood, where he served as the senior military advisor on the Brad Pitt film Fury. But through all of it, one theme has stayed constant: leadership matters, especially under pressure. We talk about how his experience leading troops in combat shaped his understanding of leadership — and why those lessons still apply to business leaders today. Kevin shares stories from his work helping companies grow stronger through historical case studies and dives into some of the most common leadership mistakes he sees in the corporate world. We also touch on the difference between managing and truly leading, and how teams can make that shift. Kevin brings a unique mix of hard-earned experience and academic depth, with advanced degrees from Columbia University and a long list of published work. Whether you're building a team, growing a business, or just trying to become a better leader — this conversation has something for you.
In this episode, Rob continues his conversation with one of his top salespeople, Kane Baron. They discuss the dos and don'ts of lending money to family and friends, reveal the secrets to investing in watches and cars, and share valuable lessons on raising financially savvy kids! KEY TAKEAWAYS Lending money to family and friends can be risky; only do it if you're prepared to lose the money or the relationship. Consider giving the money as a gift instead. When investing in watches and cars, look for limited editions, good heritage, and scarcity to ensure the best returns. Teach your kids about money early on, as schools often fail to provide adequate financial education. Encourage them to start a company and learn how to manage their finances wisely. Cash is a liability, not an asset, as it depreciates in value over time. Invest in assets that produce income and protect your wealth from inflation. Centralised digital currencies could lead to a lack of competition and a social credit system, which may stifle creativity and reward laziness. Decentralised digital currencies offer more freedom and choice. If you become wealthy, be wise with your money. Consider being generous, but also know when to say no to protect your relationships and financial well-being. BEST MOMENTS "If you're going to lend money to friends and family, if you don't want to lose the money and you want to make a return, you have to get a first charge on their property. Which means you have to be prepared to repossess the ass of your mum or dad if they don't pay you back." "The thing that will teach kids about money is struggle with money. You can teach them about money like I do." "Money loves speed. Money always moves at its fastest. So that's why people exchange money instantly online now. That's why you like the tap of your Apple Pay because it's super fast. It's convenient and easy to store and not easy to thieve." "I do loads of stuff like that, and I don't ever tell anyone about that. So I like to make myself proud every day." VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK's No.1 business podcast “The Disruptive Entrepreneur” “If you don't risk anything, you risk everything” CONTACT METHOD Rob's official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979
Lightning Round: Top 10 Qualities of a Successful Sales Professional Question: Steve from Atlanta GA asks, “I am a senior executive in a large manufacturing corporation, I handle the Eastern Region. We are struggling with our sales people, more than 40% are not hitting quota. We just redid our sales training, but wondering if you have any thoughts.” Book: Hire Right, Fire Less by Kelly Riggs
Lightning Round: Top 10 Qualities of a Successful Sales Professional Question: Steve from Atlanta GA asks, “I am a senior executive in a large manufacturing corporation, I handle the Eastern Region. We are struggling with our sales people, more than 40% are not hitting quota. We just redid our sales training, but wondering if you have any thoughts.” Book: Hire Right, Fire Less by Kelly Riggs
Tune in to discover how to turn discomfort into your greatest ally. A recent LinkedIn survey highlighted 65% of respondents admitting to being uneasy about prospecting. But what if embracing that discomfort is the very step that leads to mastery? Join Mark as he unpacks this concept, revealing how repetition, activity, and mindset can transform unease into confidence through consistent practice. By focusing on the fundamentals and making small, targeted improvements, you can ease your way into becoming a confident sales professional. Whether it's making those crucial five calls a day or perfecting your follow-up techniques, the key is to master one skill before moving on to the next. ⭐ Leave us a rating or review on your favorite podcast app. We actually read them!
Lightning Round: Top 10 Ways to Use Client Testimonials Question: Lanora from Toronto, Canada asks, “ I am struggling with my sales managers—I feel like he wants me to focus on the wrong sales strategies for our market and I have been doing HIS sales process for more than six months—and I am not getting results. I have tried to talk with him about my ideas - but he is NOT open. I am also about to go on a PIP for not hitting my numbers.. HELP what do I do?” Book: Building A Story Brand 2.0 by Donald Miller
Episode Info After a series of conferences where I saw some sales tactics that were having the opposite effect from what the person employing them would have wanted, I thought I'd use an episode to share some of the advice I give to companies I've advised over the years. It's informed by my direct experience having been an executive at insurance companies who got sold to, and running the sales function for a B2B SaaS insurtech solution provider. Hopefully this is valuable to anyone trying to sell into the insurance industry (and to those of us on the receiving end of those sales efforts!). Episode Summary This episode provides insights into effective sales and networking strategies for those selling to insurance companies. It challenges conventional sales tactics and emphasizes the importance of personalized and informed approaches. Key Points: Personalized Outreach: Avoid blanket approaches like mass emails or messages. Instead, invest time in understanding if the recipient is a genuine prospect. Tailor your messages to address specific needs and demonstrate genuine interest. Challenges with Conventional Tactics: Many sales playbooks advocate for reaching out to everyone, but this often leads to brand damage and wasted efforts. The video argues that the insurance industry requires a different approach due to its unique nature. Effective Networking: Utilize platforms like LinkedIn for meaningful connections rather than relying solely on event apps, which are often underutilized. Be mindful of social etiquette, such as not interrupting ongoing conversations or meetings. Building Relationships: Focus on being informed and culturally aware to foster genuine relationships. The goal is to reach a point where the prospect feels understood and sees you as a potential solution to their challenges. Practical Advice: Spend a few moments researching potential clients to ensure they are the right fit. Be upfront about your intentions to avoid wasting time on both sides. This episode is brought to you by The Future of Insurance book series (future-of-insurance.com) from Bryan Falchuk. Follow the podcast at future-of-insurance.com/podcast for more details and other episodes. Music courtesy of Hyperbeat Music, available to stream or download on Spotify, Apple Music, and Amazon Music and more.
Lightning Round: Top 10 Ways to Use Client Testimonials Question: Lanora from Toronto, Canada asks, “ I am struggling with my sales managers—I feel like he wants me to focus on the wrong sales strategies for our market and I have been doing HIS sales process for more than six months—and I am not getting results. I have tried to talk with him about my ideas - but he is NOT open. I am also about to go on a PIP for not hitting my numbers.. HELP what do I do?” Book: Building A Story Brand 2.0 by Donald Miller
In this special live episode, Mark and Taylor sit down in person to riff on one of their shared obsessions: sales. But this isn't your typical sales 101 chat. It's raw, real, and full of battle-tested strategies that have helped them close deals from cars to real estate to STR investments.Here's what they dive into:Why “assuming the close” only works if you believe in your productThe “cancer pill” mindset that will transform how you sellHow to uncover and use the power dynamic in two-person sales conversationsThe underrated brilliance of Men's Wearhouse sales strategyWhy you should never book client calls at 12:00 or 12:30“Choice of two positives,” “calendar closes,” and other tricks you'll want to stealWhen and how much pressure to apply—and how to make it match your personalityThe one universal reason someone doesn't buy from youWhy storytelling beats pitching every timeWhether you're running sales for your STR business, pitching investors, or just trying to close more life deals—this episode will sharpen your edge.Biggest takeaway? Sales is just a transfer of emotion. So be real, believe in your offer, and go close.__Episode Sponsored By:STR SearchSTR Search is the industry leading property finder service. They've helped investors acquire over 215 profitable STRs across the US. If you'd like the data professionals to help you find your next STR, reach out to STRsearch.com
Marty Osborn is back on the show, and we're digging into some serious business strategy in this episode. If you've ever thought about buying a business—or selling one—this conversation is packed with value. We talk through what makes a company an attractive acquisition, how to evaluate opportunities, and what the process really looks like when you're trying to find the right fit. Whether you're a first-time buyer or just curious about what goes on behind the scenes, Marty brings tons of clarity and real-world perspective to the table. We also get into how to prepare your own business for a potential sale—what buyers are looking for, how to streamline your operations, and the importance of having clean, well-documented systems. There's some great discussion on the tools out there (including some powerful AI options) that can help you make smarter, more strategic decisions—without needing a huge team behind you. Later in the episode, we shift the conversation toward hiring—specifically when it comes to building a top-tier sales team. Marty shares some of the key traits he looks for, the patterns he's seen over the years, and why hiring right the first time is so crucial if you want to grow. We wrap it all up by talking about his new book, how the release has gone, what the response has been like, and what he's learned through the process of writing and launching it. It's a laid-back, insight-filled conversation that's perfect for anyone looking to level up in business—whether you're buying, building, or just thinking ahead. Get your sales in rhythm with The Sterling Method: https://SterlingSales.co I'm going to be sharing my secrets on all my social channels, but if you want them all at your fingertips, start with my book, Sales for Noobs: https://amzn.to/3tiaxsL Subscribe to our newsletter today: https://bit.ly/3Ned5kL #SalesTraining #B2BSales #SalesExcellence #SalesStrategy #BusinessGrowth #SalesLeadership #SalesSuccess #SalesCoaching #SalesSkills #SalesInnovation #SalesTips #SalesPerformance #SalesTransformation #SalesTeamDevelopment #SalesMotivation #SalesEnablement #SalesGoals #SalesExpertise #SalesInsights #SalesTrends#salestrends
Handling Underperforming Salespeople Lightning Round: Top 10 Ways to Become More Disciplined Question from a New Listener: “How do you grow a sales team when ownership struggles to let go of underperformers? These employees were never really trained, but sales is our only revenue stream, and the owners hesitate to make tough calls. They want change but aren't ready to act—often making excuses in hopes things will improve.” Book: Mentally Fit by Meridith Elliott Powell
Handling Underperforming Salespeople Lightning Round: Top 10 Ways to Become More Disciplined Question from a New Listener: “How do you grow a sales team when ownership struggles to let go of underperformers? These employees were never really trained, but sales is our only revenue stream, and the owners hesitate to make tough calls. They want change but aren't ready to act—often making excuses in hopes things will improve.” Book: Mentally Fit by Meridith Elliott Powell
You booked the video appointment—great. But what you do next determines if you get hired or ghosted. In this episode, Dan Rochon reveals the three crucial actions top agents take between the phone call and the consult that dramatically increase conversion. This is how you go from “maybe” to “yes” without chasing, convincing, or begging. If you're ready to stop losing warm leads, this is the episode to study on repeat.What you'll learn on this episodeWhat you do after the call often matters more than the call itself.There's a simple rhythm to move from phone to video consult that works every time.Using the right language creates a feeling of certainty for the prospect.The strongest agents follow a specific step sequence that makes them the obvious choice.If you're not setting the next meeting with confidence, you're leaving money on the table.Conversion starts with clarity and ends with a consistent follow-up process.Repetition isn't boring—it's what builds mastery and trust.The phrase “quick video call—it'll save you time” works better than you think.Introducing the lender the right way builds borrowed trust instantly.The magic is in the setup—not the sale.Resources mentioned in this episodeWhatsApp Group: where scripts are uploaded for practiceGoogle Calendar Invite: used for pre-setting the consultation10-second video text script: for boosting connection before the callLender introduction text: for third-party credibility and momentum To find out more about Dan Rochon and the CPI Community, you can check these links:Website: No Broke MonthsPodcast: No Broke Months for Salespeople PodcastInstagram: @donrochonxFacebook: Dan RochonLinkedIn: Dan Rochon
Harness speed to close more deals. In today's marketplace, where leads are getting fewer and farther in between, you have to jump on everyone instantaneously. Regardless of whether or not you think this lead may line up, you owe it to them to reach out to them. Speed counts! In this episode, discover the ripple effects of valuing every lead and how even mismatched connections can transform into golden opportunities through referrals. Neglecting to respond promptly isn't just a missed chance; it's a potential relationship left unbuilt. ⭐ Leave us a rating or review on your favorite podcast app. We actually read them!
Jack Sterling is back, and this time, we're getting straight into business—what works, what doesn't, and what entrepreneurs need to know. We kick things off with an important discussion about the Rupert Huse Veterans Center and how they're helping veterans successfully transition into new careers.Then, we dig into the nuts and bolts of entrepreneurship. Jack shares insights on the biggest differences between structured environments (like the military) and the unpredictable world of running a business—drawing from his own experience transitioning from a Navy SEAL to an entrepreneur. We cover smart ways to fund a business, breaking down how SBA loans work and how they can fit into a broader funding strategy with investors. And of course, we talk sales: what it takes to actually close deals, why so many people overcomplicate the process, and what Jack has learned from his work at Cloudhound.Finally, we highlight another fantastic organization, Upstate Warrior Solution, and why supporting veterans is so important. If you want to get involved, check them out: Upstate Warrior Solution - Get Involved.This one's packed with real-world business advice and a few laughs along the way—tune in!Get your sales in rhythm with The Sterling Method: https://SterlingSales.co I'm going to be sharing my secrets on all my social channels, but if you want them all at your fingertips, start with my book, Sales for Noobs: https://amzn.to/3tiaxsLSubscribe to our newsletter today: https://bit.ly/3Ned5kL#SalesTraining #B2BSales #SalesExcellence #SalesStrategy #BusinessGrowth #SalesLeadership #SalesSuccess #SalesCoaching #SalesSkills #SalesInnovation #SalesTips #SalesPerformance #SalesTransformation #SalesTeamDevelopment #SalesMotivation #SalesEnablement #SalesGoals #SalesExpertise #SalesInsights #SalesTrends#salestrends
Get ready for a fun and insightful episode! We're day drinking with Levi Stearn, and he's dropping some serious truth bombs about solo success. Forget the partnership pressure – Levi's here to show you how to crush it on your own. Expect laughs, real talk, and maybe a few spilled drinks.
Join Mark as we explore how top performers take control of their day to achieve success in sales. From a consistent routine, setting clear goals and objectives, and reviewing your calendar, discover the best-kept time management secrets of top performers. Learn how top performers manage customer interactions on their own terms and set meetings with themselves to allocate time efficiently for specific tasks. Mark also shares how evaluating your day and celebrating small victories can boost emotional well-being and set the stage for a productive tomorrow. ⭐ Leave us a rating or review on your favorite podcast app. We actually read them!
Tommy Cox, Teagasc Dairy Beef500 Programme Advisor, joins Stuart Childs on this week's Dairy Edge to discuss calf sales this spring. Tommy outlines what farmers should do from the moment the calf hits the ground in order to have them as fit and healthy as they can when it comes to sale time. He discusses the important relationships that farmers are forging around the sale of calves in the last few years and how it is important that these are maintained for the good of both. While prices are strong presently, compared to previous years, Tommy argues that there is a value in the relationships that have been developed over the years and that people need to factor this in when setting the prices of calves. The price paid is a significant factor in the profitability at the end of the day and that is important for the future sustainability of the calf-beef farms. Tommy also explains that when buying a calf, a farmer should be looking for a healthy calf, a calf of known parentage, otherwise you are buying an unknown animal, and finally, to have a price that you can give for the calf but not to compromise on the health or the genetics of the calf in order to meet that price. For more episodes from the Dairy Edge podcast go to the show page at:https://www.teagasc.ie/animals/dairy/the-dairy-edge-podcast/ The Dairy Edge is a co-production with LastCastMedia.com
Lightning Round - Top 10 Ways to Follow Up Without Being Annoying Question: Mateo from Cartagena asks, “ I just changed job[s]—same industry—big equipment sales. Most of my team is struggling, [the] economy is tough right now—but three or four guys in our company are blowing it out of the water. I am curious, what do you think they are doing [that] we are not doing? What makes a top producer?” Book: Relentless by Tim Grover
+The sales advice we wish we had been given! Lightning Round: Top 10 Best Habits for Sales Professionals Question: Brook Ingram from Shreveport, Louisiana asks, "What's the best advice you give to new sales professionals starting out?" Book: The Best Sales Book Ever by Connie Podesta and Meridith Elliott Powell ❓Submit your OWN question at SalesLogicPodcast.com or send us an email at hello@saleslogicpodcast.com
In this episode of Noob School, I sit down with Scott Thomas, a man who has built an impressive career at the intersection of leadership, strategy, and growth. From leading high-stakes missions as a Captain in the U.S. Air Force to serving as Group CEO at Constellation Software, Scott has spent decades perfecting the art of building and scaling businesses. Now, as a @Next Level Growth Partner & Business Guide, he helps executives and entrepreneurs set a clear vision, align the right people, and implement repeatable systems to achieve transformative success. Scott shares incredible insights from his time in the technology sector, including his approach to hiring and managing salespeople, the importance of strategic execution, and what it takes to drive long-term profitability. We also dive into how AI is already reshaping industries—and what sales and business leaders should be doing to stay ahead of the curve. Whether you're a founder looking for a playbook on scaling, a sales leader refining your hiring process, or just someone eager to learn from a proven leader, this episode is packed with valuable lessons. If you'd like to learn more about what Scott and Next Level Growth has to offer: www.nextlevelgrowth.com https://www.linkedin.com/in/scottthomasu/ Don't miss this conversation with Scott Thomas—tune in now! Get your sales in rhythm with The Sterling Method: https://SterlingSales.co I'm going to be sharing my secrets on all my social channels, but if you want them all at your fingertips, start with my book, Sales for Noobs: https://amzn.to/3tiaxsL Subscribe to our newsletter today: https://bit.ly/3Ned5kL #SalesTraining #B2BSales #SalesExcellence #SalesStrategy #BusinessGrowth #SalesLeadership #SalesSuccess #SalesCoaching #SalesSkills #SalesInnovation #SalesTips #SalesPerformance #SalesTransformation #SalesTeamDevelopment #SalesMotivation #SalesEnablement #SalesGoals #SalesExpertise #SalesInsights #SalesTrends#salestrends
Before you level up your sales strategy this year, let me share with you the only advice you'll need to keep as your north star to make more sales in 2025. Thrive in '25 Event - Brisbane, Feb 2025 REGISTER FOR THE SIX FIGURE LEAP - How I went from $50K to $124K in 12 months with my existing offers WORK WITH CHRISTINE: Take the CEO Confidence QUIZ and find out what's preventing you from scaling Connect with Christine on Instagram https://www.instagram.com/christinecorcoran_coach/ Christine's website https://christinecorcoran.com.au/ FREE ACCESS - THE PROFITABLE OFFER FORMULA - Watch now Book a Discovery Call with Christine here Join the waitlist for the next round of Unstoppable Sales HERE Join the waitlist for the next round of NEXT LEVEL Mastermind HERE
In this episode of Noob School, I sit down with John McDonald—Navy veteran, entrepreneur, and the mastermind behind Fabtech Solutions. John's story is one of discipline, adaptability, and a relentless drive to build something bigger than himself.We kick things off with a deep dive into John's journey—from his college days to his time in the Navy, where he specialized in avionics. His military experience shaped his work ethic and problem-solving skills, which later became the foundation for his success in business.John and I swap stories about the ups and downs of entrepreneurship—what it really takes to build a company from the ground up, the hard lessons learned, and the key sales strategies that separate the great from the average. He also shares valuable insights on hiring the right people in sales, a must-listen for any business leader looking to build a strong, revenue-generating team.We also talk about his company, Fabtech Solutions, a veteran-owned full-service metal fabrication machinery dealer serving the Southeast. John explains how Fabtech's mission goes beyond selling equipment—they're in the business of building long-term partnerships by providing expert service, fast response times, and industry-leading consultation to metal fabrication shops.And if that's not enough, we get into something really unique—John's latest passion project: building a barndominium on his 52-acre property in Greenville, SC. He's been documenting the entire process on social media, and let's just say—people love it. From construction tips to lifestyle inspiration, his journey of turning raw land into a dream home is captivating an audience far beyond the world of metal fabrication.This episode is packed with wisdom, humor, and real-world lessons. Whether you're a business owner, a sales leader, or just someone who loves a good entrepreneurial story—this one's for you.Get your sales in rhythm with The Sterling Method: https://SterlingSales.coI'm going to be sharing my secrets on all my social channels, but if you want them all at your fingertips, start with my book, Sales for Noobs: https://amzn.to/3tiaxsLSubscribe to our newsletter today: https://bit.ly/3Ned5kL#SalesTraining #B2BSales #SalesExcellence #SalesStrategy #BusinessGrowth #SalesLeadership #SalesSuccess #SalesCoaching #SalesSkills #SalesInnovation #SalesTips #SalesPerformance #SalesTransformation #SalesTeamDevelopment #SalesMotivation #SalesEnablement #SalesGoals #SalesExpertise #SalesInsights #SalesTrends
Rejection often sends professionals running before the real game begins. Trailblazer in the sales industry, Danielle Cobo, brings her wisdom from her journey in copier sales to dental equipment, showing how breaking down monumental goals into bite-sized tasks can make a world of difference. We chat about the power of setting personal KPIs to monitor progress and maintain a keen focus on long-term objectives. Shifting gears, we trade in the old-school tactics for a consultative method centered on truly understanding customer needs. Danielle and I share our personal stories of how confidence can blossom through dedicated learning and development.
Lightning Round: Top 10 Ways to Avoid Burnout Question: Gina from Portland, ME asks, “I work in financial services and last year was a tough year—between interest rates, regulations and inflation—I lost a lot of deals. Here we are with a new year, things look brighter, but still I am not landing the deals. HELP.” Book: Get Out of Your Own Way by Philp Goldberg and Mark Goulston ❖ Send your questions to Meridith and Mark at hello@saleslogicpodcast.com
In this episode of Noob School, we're joined by Parker Smith, president of Golf Trek, a premier provider of Myrtle Beach golf vacations and packages. Since taking the helm in 2006, Parker has played a key role in shaping the company's growth and establishing its reputation for exceptional service in the competitive golf tourism market.Parker talks about his journey into the family business and the sales strategies that have been crucial in expanding Golf Trek's reach. From building long-term customer relationships to understanding the value of personalized service, Parker shares how his approach to sales has kept Golf Trek at the forefront of the industry. He also delves into how Golf Trek is embracing new technologies like artificial intelligence to enhance their sales process, improve customer experiences, and streamline operations.In this conversation, we also explore the power of customer loyalty in sales. Parker explains how providing excellent service and going above and beyond for clients has been key to Golf Trek's success and growth. Whether it's through tailored golf packages or expert advice, Parker emphasizes how a strong customer service philosophy can drive sales and foster long-term relationships.If you're looking for actionable insights on sales strategy, customer loyalty, and leveraging technology to drive business growth, this episode is packed with practical takeaways from a seasoned entrepreneur in the tourism industry.Get your sales in rhythm with The Sterling Method: https://SterlingSales.coI'm going to be sharing my secrets on all my social channels, but if you want them all at your fingertips, start with my book, Sales for Noobs: https://amzn.to/3tiaxsLSubscribe to our newsletter today: https://bit.ly/3Ned5kL#SalesTraining #B2BSales #SalesExcellence #SalesStrategy #BusinessGrowth #SalesLeadership #SalesSuccess #SalesCoaching #SalesSkills #SalesInnovation #SalesTips #SalesPerformance #SalesTransformation #SalesTeamDevelopment #SalesMotivation #SalesEnablement #SalesGoals #SalesExpertise #SalesInsights #SalesTrends
In this episode of Noob School, I'm joined by an incredibly insightful guest, Walker McKay, a sales coach and expert who's helping businesses transform their sales strategies and close deals faster and more profitably. Walker is the founder of No BS Sales School Podcast and a seasoned sales consultant based in Greenville, South Carolina. He's worked with a wide range of industries—everything from financial services and commercial real estate to medical equipment and law. His approach? Cut through the fluff, get to what really works, and start closing deals that matter.We dive deep into Walker's business strategy, his sales mindset, and the principles that guide his coaching. If you're a sales leader or business owner frustrated by inconsistent sales performance or a sales team that's not hitting their targets, this episode is packed with actionable insights that could change the way you sell. Walker gives us a peek behind the curtain at how he helps sales teams and leaders close deals faster, protect their margins, and most importantly, stop chasing dead-end leads.One of the highlights of our conversation is Walker's method of quickly identifying which deals are worth pursuing and which ones need to be disqualified—saving valuable time and resources. He also shares his thoughts on building a repeatable sales process that works for both seasoned sales pros and new hires alike, and how this process can empower teams to become more self-sufficient and confident in their selling.Walker's no-nonsense style is perfect for anyone looking to eliminate the guesswork from their sales process and take their team's performance to the next level. This is an episode you won't want to miss if you're serious about getting your sales team to perform consistently and profitably.Tune in for a candid conversation about how to transform your sales approach, improve your leadership skills, and—ultimately—close more deals!Get your sales in rhythm with The Sterling Method: https://SterlingSales.coI'm going to be sharing my secrets on all my social channels, but if you want them all at your fingertips, start with my book, Sales for Noobs: https://amzn.to/3tiaxsLSubscribe to our newsletter today: https://bit.ly/3Ned5kL#SalesTraining #B2BSales #SalesExcellence #SalesStrategy #BusinessGrowth #SalesLeadership #SalesSuccess #SalesCoaching #SalesSkills #SalesInnovation #SalesTips #SalesPerformance #SalesTransformation #SalesTeamDevelopment #SalesMotivation #SalesEnablement #SalesGoals #SalesExpertise #SalesInsights #SalesTrends
In this episode of Noob School, we sit down with David Peeples, a seasoned entrepreneur who has spent over two decades building a successful business in the airport security and access control industry. David shares his journey from the early days of his career, where he honed his skills and learned the importance of customer relationships, to founding his own company and growing it into a leader in the field. David takes us through some of the key milestones in his career, including landing major clients like the Pentagon and the Port Authority of New York and New Jersey, which includes JFK, LaGuardia, Newark, and Stewart Airports. He discusses the challenges of competing against much larger players in the industry and the strategies that helped him win these high-profile contracts. Throughout the conversation, David emphasizes the importance of building a strong company culture and reputation, which he believes are the foundation for long-term success. He also shares the lessons he's learned about sales, leadership, and the importance of adaptability in a rapidly changing business landscape. As the conversation shifts toward the future, David talks about the evolving sales models, from perpetual licenses to the potential shift toward SaaS, and the impact of tools like AI on communication and business practices. He also reflects on the value of mentorship and how having the right team and partners can make all the difference in achieving your goals. David's story is one of perseverance, strategic thinking, and learning from every experience. Whether you're a young salesperson or an entrepreneur looking for inspiration, this episode is packed with valuable insights and advice that can help you navigate your own career path. Get your sales in rhythm with The Sterling Method: https://SterlingSales.co I'm going to be sharing my secrets on all my social channels, but if you want them all at your fingertips, start with my book, Sales for Noobs: https://amzn.to/3tiaxsL Subscribe to our newsletter today: https://bit.ly/3Ned5kL #SalesTraining #B2BSales #SalesExcellence #SalesStrategy #BusinessGrowth #SalesLeadership #SalesSuccess #SalesCoaching #SalesSkills #SalesInnovation #SalesTips #SalesPerformance #SalesTransformation #SalesTeamDevelopment #SalesMotivation #SalesEnablement #SalesGoals #SalesExpertise #SalesInsights #SalesTrends
In this special episode of Noob School, the tables are turned. Instead of hosting, I'm in the hot seat, with Marty Osborn leading the conversation. We take a deep dive into my journey through the sales world, from my early days as a rookie to where I am now. Marty and I talk about the people, the challenges, and the key moments that have shaped my career over the years. Throughout the episode, we discuss some of the memorable experiences I've had, both the successes and the lessons learned from the missteps along the way. We also talk about the different roles I've played in sales, from being on the front lines to coaching others, and how my approach has evolved over time. It's a relaxed but insightful conversation about what it really takes to succeed in sales and business, and how adaptability and persistence have been key in my own career. Whether you're just starting out in sales or you've been in the game for years, this episode offers a lot of real-world insights and lessons that you can apply. So, if you want to hear more about my sales experiences, the people I've worked with, and the mindset that's helped me grow multiple businesses, this episode is for you. Get your sales in rhythm with The Sterling Method: https://SterlingSales.coI'm going to be sharing my secrets on all my social channels, but if you want them all at your fingertips, start with my book, Sales for Noobs: https://amzn.to/3tiaxsL Subscribe to our newsletter today: https://bit.ly/3Ned5kL #SalesTraining #B2BSales #SalesExcellence #SalesStrategy #BusinessGrowth #SalesLeadership #SalesSuccess #SalesCoaching #SalesSkills #SalesInnovation #SalesTips #SalesPerformance #SalesTransformation #SalesTeamDevelopment #SalesMotivation #SalesEnablement #SalesGoals #SalesExpertise #SalesInsights #SalesTrends
Aligning sales strategy with business goals is critical for success, but it's not always easy. In this episode of the Measure Success Podcast, Frank V. Cespedes, author of Sales Management That Works, shares strategies for driving enterprise value through effective sales practices. From leveraging AI for sales productivity to improving data quality and setting stretch targets, Frank offers actionable tips for leaders. Need help with the accuracy of your financials? Let 40 Accounting Help!
This episode discusses 6 key pieces of advice from Jack and Jeremy from their decade of experience with cold outreach. The hosts share actionable tips and strategies for generating sales through effective cold outreach. Key topics discussed: - Effective list building for improved reply rates - Focused messaging - How to prioritize and personalize outreach - When to hire a team or outsource parts of outreach - How to vary outreach offers and angles effectively Jack and Jeremy provide a comprehensive set of recommendations to optimize a cold outreach strategy, covering aspects like list building, messaging, personalization, and process management. These insights can help businesses and sales teams improve the effectiveness of their cold outreach efforts. About the hosts: Jack Reamer founded SalesBread.com – the lead generation agency that brings B2B companies 1 lead per day by sending ultra-personalized LinkedIn messages and cold emails. Show listeners can book a free, 15-minute lead generation brainstorm session here: https://salesbread.com/contact/ Jeremy Chatelaine founded QuickMail.com – the most performant cold email platform to get replies, thanks to industry-leading features such as Deliverability AI and Advanced Stats. Start your trial today here: https://quickmail.com
In this episode, Alex shares his best trainings, workshops, and videos having to do with sales. Alex has sold $100's of Millions, so this is not something you want to miss. Welcome to The Game Podcast where we talk about how to get more customers, make more profit per customer, and keep them longer, and the many failures and lessons we have learned along the way to $100M in sales. We've got roll-up-your-sleeves kind of hustle with a little bit of cleverness and a lot of heart. Follow Alex Hormozi's Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition
Today's episode welcomes Gail Kasper - the world's leader in customization for sales keynote speeches and training programs. She is the creator of the Systematic Attitude Development-Technique™️ (SAD-T™️) and Cockatoo Selling, an innovative advanced sales program. These concepts are described in detail in her books Unstoppable: 6 Easy Steps To Find And Achieve Your FIRE and Sell Like A Cockatoo: How To Master The New Way Of Selling In A Rapidly Changing World. She's also a 2x TEDx Speaker, TV Host, sought after podcast guest and sales trainer who gets in the trenches with her clients to guarantee that they achieve their desired outcomes.When Gail started out in sales, she was selling training programs making only commission. Soon enough her first media opportunity arrived hosting a weekly TV show, which ultimately got her fired from the training company. With only 1 active coaching client, she started getting more work within the clients firm, eventually moving across regional offices all the way to holding lectures at their companies training university. College dropouts finding sales is a tale older than time. The reason why to this day companies still choose to hire them for sales positions is simple - when you don't have a fallback, you're much more likely to be self driven, which is a huge asset in sales. Both Gail and Kevin agree that in 2024 salespeople have gotten lazier, which could be attributed to the variety of tools, automations and AI workflows that have become easily accessible to everyone. Unfortunately for them, in the current economic climate doing the bare minimum and overly relying on tools is no longer a sustainable strategy. Tune into the full episode to learn how to Sell Like A Cockatoo!Key Insights: 00:57 How Gail started in sales & media02:02 Do salespeople lack drive in 2024?04:07 How to succeed in sales today06:03 Gail's approach to coaching engagements12:02 The Cockatoo framework 15:17 Driving outcomes for sales teams21:47 How Gail helped recoup a $30 mil. loss24:36 What makes a great seller28:08 Sales keeps the lights onConnect with the guest, Gail KasperConnect with the host, Kevin Warne
Today's episode welcomes Marcos Moura, Co-Owner and Chief Development Officer at Amada Senior Care, a franchise business that provides home care for seniors. Amada is one of the only senior care companies in North America that offers in-home non-medical care as well as assisted living placement consulting services. Amada Senior Care was founded by two college football players - Tafa Jefferson and Chad Fotheringham. When they graduated, Chad went into the pharmaceutical industry while Tafa went on to be drafted into the NFL. Tafa's NFL run was cut short after the first year, so he immediately started shaping his post-NFL career and looking for his next north star. He took his moms advice and called up Chad, and that conversation ultimately led to them founding Amada Senior Care. Together they scaled Amada Orange County to $8 million in gross billings.Franchising wasn't part of the initial vision. After a dear friend of Marcos, Robert Christensen, was fired from Pfizer, he wanted to begin his own entrepreneurial journey. He then called Chad and asked if he could start an Amada Senior Care franchise in Washington. Chad was in, and the franchise model of Amada officially began.Every big purchase carries a certain level of risk, but buying a franchise is on the upper echelon of that spectrum. Instead of buying something that either will or won't meet your expectations, you're making a bet on yourself and your ability to consistently show up, perform, and find solutions to evergreen problems. When selling someone on the idea of becoming a franchisee, understand that your TAM is tiny - so every opportunity counts tenfold. Tune into the full episode to learn more on how to sell franchises! KEY INSIGHTS:01:02 The origins of Amada Senior Care06:52 How to sell a franchise08:31 Finding the right franchisee12:46 How to find your first 10 franchisees 16:26 Building a franchise sales team19:31 Setting up KPI's for a franchise sales team23:58 What it takes to succeed in sales26:46 Thriving in a growing market 32:01 Learning to leverage extra resources35:24 What you should know before franchising Connect with the guest, Marcos MouraConnect with the host, Kevin WarnerCheck out Amada Senior Care
Today's episode welcomes Sahil Mehra, Head of Strategic Sales at Nooks - an AI-Powered Parallel Dialer & Virtual Salesfloor powering the best SDR and BDR teams. They help train the team, boost conversion rates, and multiply connect rates all while having fun in the Nooks platform. Sahil also has 6 years of experience running a go-to-market agency for B2B tech companies.Sahil's path to his previous agency started by working as an SDR, AE and Sales Leader in multiple tech startups. Over the years, he realized that all early stage startups suffer from the same GTM caveat - they don't have a recognisable brand.This becomes a huge inefficiency for revenue teams, as your sellers are seeing unfavorable engagement metrics across the sales process and get stuck building trust from 0. A big part of building a known brand is working with those who your ICP already trusts - that's why Sahil took a full-cycle sales approach with his clients to make sure they close logos that bring much needed credibility to new brands.If you blindly follow every LinkedIn thought leadership post when tweaking your GTM motion, you're very likely to fail. A huge portion of content has one single goal - explain why you're in pain and position a product as the solution. This often leads to people investing in methods that don't work in their market. Tune into the full episode to learn more on how to build an outbound motion that works in 2024!KEY INSIGHTS:01:07 Why early-stage startups have bad sales metrics03:10 Oversimplification of outbound sales04:45 Why most GTM advice doesn't work for you06:58 More tools =/= more results11:01 Building a cold calling culture14:10 Remote vs in-office sales 18:45 Email only won't cut it in 202422:28 The future of outboundConnect with the guest, Sahil MehraConnect with the host, Kevin WarnerCheck out Nooks
Today's episode welcomes Evan Dunn, Head of Marketing at ServiceBell - a SaaS platform that enables their users to create first party intent and convert it into pipeline using the best account-based tactics across inbound, outbound, and marketing channels.In rare cases, an executive that isn't the CEO or Founder becomes the leading voice in the company they work for. When Evan joined ServiceBell 8 months ago, he quickly realized that their product is in a great position to capture market share from giants like Drift and Qualified.com. Then it became apparent that their platform was both an inbound and outbound solution, which led them to the term “allbound”. Evan saw the opportunity to evangelize this fairly underserved category, so he got to work and became one of those rare individuals that becomes synonymous with the brand and the category.The concept of an allbound approach isn't new, but it's certainly lost on many. Relying on only educating the 97% of buyers who aren't in the market or only trying to capture the 3% that are ready is a losing strategy, as it doesn't account for the fact that buyers make decisions based on circumstances that are outside of the go-to-market teams control, which means you should have both your inbound and outbound functions dialed in throughout the year. It's much less important to figure out the right sequence as it is to stay consistent across all channels.Tune into the full episode to learn how to build an Allbound approach to revenue!KEY INSIGHTS:00:35 Evan's Sales Transformation06:55 What makes a good B2B role?10:42 How Evan chose the Allbound category12:52 The importance of Demand Generation18:01 The tech bubble of workaholics 21:47 There's too much noise in tech30:02 The right way to use AI in go-to-market36:42 Utilizing video in your sales process43:04 How to pick the right channels44:12 Handling competition in a crowded spaceConnect with the guest, Evan DunnConnect with the host, Kevin WarnerCheck out ServiceBell