Podcasts about haro help a reporter out

Josh and Emily have a conversation with guest, Launch member Vanessa Dean, about whether it's worth paying to be quoted in a news article. Top things to think about As advertising dollars have been disappearing, news organizations are trying new ways to increase revenue. One way news organizations are trying to increase their revenue is by pure increase in content. There is an infinitesimally small chance that you'll get clients from a news article. However, being quoted in notable sources can add social proof (but it's more valuable if you have more than a single place). Consider reaching out directly to local reporters who focus on personal finance. Other resources mentioned in the episode: HARO (Help A Reporter Out) now known as Connectively Want help building or growing a successful financial coaching business? Find resources below based on where you're at in your journey: Deciding whether Financial Coaching is right for you? Join our free Facebook Community with over 5000 current and aspiring financial coaches! https://www.facebook.com/groups/financialcoachescommunity Already decided you're going to be a Financial Coach and want to learn more? Get 30+ tips and best practices in our free 8-part email series! https://www.financialcoachesnetwork.com/pre-launch-email-series Ready to Launch your Financial Coaching business? Join FCN Launch, our step-by-step program that will help you successfully launch your business in four months and grow it to a consistent part-time income. https://www.financialcoachesnetwork.com/launch Are you already coaching clients and want to grow your business to a full-time income? Join FCN Grow, our program that helps you scale your business to a full-time income. https://www.financialcoachesnetwork.com/grow

The New York Times has called Peter Shankman "a rockstar who knows everything about social media and then some." He is a 6x best selling author, entrepreneur and corporate keynote speaker, focusing on Neurodiversity in the workplace, customer service, and the new and emerging customer and neurotatypical economies. With three startup launches and exits under his belt, (most notably Help a Reporter Out) Peter is recognized worldwide for radically new ways of thinking about customer experience, social media, PR, marketing, advertising, and the Neurodiversity. Additionally, Peter is the Futurist in Residence at Price Benowitz and BluShark Digital. Web: www.Shankman.com Peter's sixth book, (and his first children's book,) came out in mid-March of this year. “The Boy With the Faster Brain” is a heartwarming story about a young boy named Peter, who discovers that his ADHD brain, which was always getting him into trouble in school, is actually a super-powerful tool that he can use to achieve anything he wants - as long as he learns how to use it the right way. (And yes, it's obviously very much autobiographical.) It's the children's version of Peter's previous bestseller on ADHD, “Faster Than Normal: Turbocharge your Focus, Productivity and Success with the Secrets of the ADHD Brain” (Random House, 2017.) In addition to his passion for helping people and companies find success, some of Peter's highlights also include: • Founder of HARO - Help A Reporter Out, which became the standard for thousands of journalists looking for sources prior to being acquired three years after launch • Faster than Normal - The Internet's #1 podcast on ADHD, focusing on the superpowers and gifts of having a "faster than normal brain,” which has helped thousands of people all around the world realize that having a neurodiverse brain is actually a gift, not a curse. • The ShankMinds Breakthrough Network, an elite, online mastermind of thought leaders, business experts, and change makers Peter is a worldwide influencer and/or spokesperson for several global brands including Adobe, Sylvania, National Car Rental, Manscaped.com, Sealface, Thule, and many others. Finally, Peter is a father, a 2x Ironman triathlete, a class B licensed skydiver, and has a pretty serious Peloton addiction. When he's not traveling around the world speaking to companies big and small, he's based in NYC, where he was born and raised, with his ten year old daughter and three-year-old dog, both of whom consistently refuse him access to his couch. ► Luxury Women Handbag Discounts: https://www.theofficialathena.... ► Become an Equus Coach®: https://equuscoach.com/?rfsn=7... ► For $5 in ride credit, download the Lyft app using my referral link: https://www.lyft.com/ici/ASH58... ► Review Us: https://itunes.apple.com/us/po... ► Subscribe: http://www.youtube.com/c/AshSa... ► Instagram: https://www.instagram.com/1lov... ► Facebook: https://www.facebook.com/ashsa... ► Twitter: https://twitter.com/1loveAsh ► Blog: http://www.ashsaidit.com/blog #atlanta #ashsaidit #theashsaiditshow #ashblogsit #ashsaidit®

The New York Times has called Peter Shankman "a rockstar who knows everything about social media and then some." He is a 6x best selling author, entrepreneur and corporate keynote speaker, focusing on Neurodiversity in the workplace, customer service, and the new and emerging customer and neurotatypical economies. With three startup launches and exits under his belt, (most notably Help a Reporter Out) Peter is recognized worldwide for radically new ways of thinking about customer experience, social media, PR, marketing, advertising, and the Neurodiversity. Additionally, Peter is the Futurist in Residence at Price Benowitz and BluShark Digital. Peter's sixth book, (and his first children's book,) came out in mid-March of this year. “The Boy With the Faster Brain” is a heartwarming story about a young boy named Peter, who discovers that his ADHD brain, which was always getting him into trouble in school, is actually a super-powerful tool that he can use to achieve anything he wants - as long as he learns how to use it the right way. (And yes, it's obviously very much autobiographical.) It's the children's version of Peter's previous bestseller on ADHD, “Faster Than Normal: Turbocharge your Focus, Productivity and Success with the Secrets of the ADHD Brain” (Random House, 2017.) In addition to his passion for helping people and companies find success, some of Peter's highlights also include: • Founder of HARO - Help A Reporter Out, which became the standard for thousands of journalists looking for sources prior to being acquired three years after launch • Faster than Normal - The Internet's #1 podcast on ADHD, focusing on the superpowers and gifts of having a "faster than normal brain,” which has helped thousands of people all around the world realize that having a neurodiverse brain is actually a gift, not a curse. • The ShankMinds Breakthrough Network, an elite, online mastermind of thought leaders, business experts, and change makers Peter is a worldwide influencer and/or spokesperson for several global brands including Adobe, Sylvania, National Car Rental, Manscaped.com, Sealface, Thule, and many others. Finally, Peter is a father, a 2x Ironman triathlete, a class B licensed skydiver, and has a pretty serious Peloton addiction. When he's not traveling around the world speaking to companies big and small, he's based in NYC, where he was born and raised, with his ten year old daughter and three-year-old dog, both of whom consistently refuse him access to his couch. Interesting Parts [00:04:44] Started companies, helped reporters, acquired, lucky. [00:07:26] Stop caring what people think; prioritize self. [00:11:25] ADHD causes sleepless nights and impostor syndrome. [00:13:44] "Move, try new things, adapt, and adjust." Find Peter Online https://facebook.com/petershankman https://linkedin.com/in/petershankman https://shankman.com https://fasterthannormal.com https://www.threads.net/@petershankman If you're enjoying Entrepreneur's Enigma, please give us a review on the podcast directory of your choice. We're on all of them and these reviews really help others find the show. **GoodPods: https://gmwd.us/goodpods iTunes: https://gmwd.us/itunes Podchaser: https://gmwd.us/podchaser** **Also, if you're getting value from the show and want to buy me a coffee, go to the show notes to get the link to get me a coffee to keep me awake, while I work on bringing you more great episodes to your ears. →  https://gmwd.us/buy-me-a-coffee** Follow Seth Online: Seth | Digital Marketer (@s3th.me) • Instagram: Instagram.com/s3th.me Seth Goldstein | LinkedIn: LinkedIn.com/in/sethmgoldstein Seth On Mastodon: https://s3th.me/pch Seth's Marketing Junto Newsletter: https://MarketingJunto.com Learn more about your ad choices. Visit megaphone.fm/adchoices

As a brand owner, you always have to look for the things and partners that are valuable and ignore the shiny objects that can waste your resources in the long run.In this episode, Jordan West talks to Kuljit Rakhra. Kuljit shares the entire process of how to find amazing publisher affiliates for your brand and how he was able to craft incredible pitches for the process.Listen and learn in this episode!KEY TAKEAWAYS FROM THIS EPISODEThere was not a company in Canada certified under the Global Organic Textile Standard and Fairtrade Cotton before Takasa.Takasa launched in March 2020 and planned to do trade shows and pop-up shops, but the lockdowns started so they focused on their digital plans instead.Takasa is still growing in 2023. They were growing 60% year over year.Find the platform that works for you from the cost and technology perspective.When you get a flood of affiliate applications, you have to ignore a lot of them and look at the valuable ones.You have to have a platform to be a part of Skim Links.Get professional help on your pitching, sign up for HARO (Help A Reporter Out), and start pitching.Focus on what works, double down on it, and stay away from shiny objects.Recommended Tool:Microsoft ExcelRecommended Podcast:Limited Supply with Nik and Moizhttps://podcasts.apple.com/ph/podcast/limited-supply/id1635582800https://open.spotify.com/show/5KxWrVKLE89g08axf16AB9Recommended Masterclass:PR Secrets Masterclasshttp://www.gloriachoupr.comhttps://learn.gloriachoupr.com/webinar?r_done=1Today's Guest:Kuljit Rakhra is a co-founder of Takasa. He is a banker and an entrepreneur who founded Takasa with his wife, Ruby. Takasa is a lifestyle company that offers GOTS- and Fairtrade Cotton-certified homewares.Connect and learn more about Kuljit and Takasa here: Website: https://www.takasa.co/LinkedIn: https://www.linkedin.com/in/kuljit-rakhra-7b688632/Twitter: https://twitter.com/kujrakGet 5 Offers for 2 Products (10 in total) along with 10 highly engaging tried and true creatives, 30 captivating headlines, descriptions, and ad texts sent to you for only $99. Go to https://www.upgrowthcommerce.com/offer and order now - this offer is only available for a limited time.We love our podcast community and listeners so much that we have decided to offer a free eCommerce Growth Plan for your brand! To learn more and how we can help, click here: upgrowthcommerce.com/grow Join our community and connect with other eCommerce brand owners and marketers! https://www.facebook.com/groups/secretstoscalingpodcast

In his book “Start From Zero,” Dane Maxwell shares a simple framework to use as an engine for coming up with both business ideas and your first sales: CPSO (Customer → Pain → Solution → Offer). Thanks to this framework, Chris Panteli from Linkifi.io found a common pain point and started selling the solution from zero to $50k a month in recurring revenue. Tune in to the Side Hustle Show interview to hear: How Linkifi found their first customers how they price their work Chris' tips on using HARO (Help A Reporter Out) for backlinks Full Show Notes: From Selling Fish and Chips to a $50k/mo Online Business

If you have adult ADHD and other people don't understand you or feel unsuccessful or incompetent in some environments but you're faster than everyone around you in another part of life, check out this conversation with Peter Shankman (wwwShankman.com). Peter is the host of the Faster than Normal podcast, the Internet's #1 podcast on ADHD, 5x best selling author, including one book I read recently, Faster Than Normal: Turbocharge Your Focus, Productivity, and Success with the Secrets of the ADHD Brain (https://www.amazon.com/Faster-Than-Normal-Turbocharge-Productivity/dp/0143131222), is the founder of HARO – Help A Reporter Out, and is an international keynote speaker primarily on the topic of Customer Experience. In this interview, Peter Shankman shares what things were like before he was diagnosed and realized he had ADHD in his 30's, how you can reengineer your environment to maximize your strengths and minimize ADHD's downsides, he explains the "neuro-atypical economy" and what it means for your business, and shares two top rituals and habits people can use to maximize the benefits and mitigate the disadvantages of having a "faster than normal" brain. Listen to the show on Apple podcasts (https://podcasts.apple.com/us/podcast/win-win-an-entrepreneurial-community/id1465488607), wherever you normally get your podcasts, or listen on the web at www.FractionalLeadership.io/Podcast.

Peter Shankman is the Founder of HARO - Help A Reporter Out, which became the standard for thousands of journalists looking for sources. He also founded and leads The ShankMinds Breakthrough Network, which is an elite, online mastermind of thought leaders, business experts, and change-makers, as well as Faster than Normal - a podcast on ADHD, focusing on the superpowers and gifts of having a "faster-than-normal brain.” The New York Times has called Peter Shankman "a rockstar who knows everything about social media and then some." He is a 5x best-selling author, entrepreneur and corporate keynote speaker, focusing on customer service and the new and emerging customer economy. He is recognized worldwide for radically new ways of thinking about the customer experience, social media, PR, marketing, advertising, and ADHD. In his personal life, Peter is a father, a 2x ironman triathlete, a class B licensed skydiver, and an avid Peloton rider. He's based in NYC with his daughter and 19-year-old cat, both of whom refuse him access to the couch. Read the show notes here: https://bwmissions.com/one-away-podcast/

Claudia Monacelli PhD EXPERIENCE Interpreter, U.S. Department of State, Washington D.C. 1980-1995 This experience overlapped with both teaching and interpreting assignments in Italy. Professional Conference Interpreter in Italy 1981-present Italian Senate and House of Representatives, Antimafia Unit, Interpol, DEA Drug Enforcement Administration, Ministry of the Interior. Professor 1981-present University of Bologna, International University of Rome UNINT, Italian Senate, Italian Army. International Liaison Officer 1999-present Psychic medium, medical intuitive & energy healer, hypnotherapist for Past Life Regression, NLP specialist 2014-present My services are described on my website https://www.christellemartinette.com/ and demonstrations of my work can be viewed on my YouTube channel: https://www.youtube.com/c/ChristelleMartinetteCartomancy   CEO Multiple Voices LLC 2015-present Voice Training 2021-present Working alongside a Laryngologist, I train actors, film dubbers, singers and anyone who uses their voice professionally, to explore methods to sustain their breath and improve their breathing patterns when under stress, using the Feldenkrais method (UNINT, Rome) https://www.claudiamonacelli.com/work Source for HARO (Help A Reporter Out) 2021-present EDUCATION Montclair State University - Upper Montclair N.J. B.A. 1976 Heriot-Watt university - Edinburgh — Ph.D. 2005 PUBLICATIONS https://scholar.google.it/citations?user=hI3oycYAAAAJ&hl=en BOOKS Most of my books have been academic publications. Worthy of note, and in English, is a book entitled Self-preservation in simultaneous interpreting, published in 2009 by John Benjamins (Amsterdam/Philadelphia). I'm currently writing a book entitled The Magic of Pleasure Seeking: Live Like You've Got Superpowers, to be published in the US. More about this on my website: https://www.claudiamonacelli.com/work Added to the professional experience listed, I have consulted with both the Italian and U.S. governments on topics ranging from educational policies to cybersecurity. My areas of research include sociolinguistics and archetypal psychology. On a lighter note, I dance Argentine tango and swim - covid permitting - enjoy fine dining, good wine and great company. SOCIAL MEDIA Instagram: @TheMagicOfPleasureSeeking Twitter: @MagicOfPleasure YouTube: https://www.youtube.com/c/christellemartinettecartomancy Website or preferred landing page to send folks to: https://www.christellemartinette.com/ Are you currently promoting a program, book or offering that you'd like showcased on the show? If so are you open to an affiliate arrangement in exchange for exposure? What is it and who is it for? My book, The Magic of Pleasure Seeking, is not yet available for pre-order but could talk about it briefly. Yes, I am open to an affiliate arrangement in exchange for exposure. I could promote on both my Instagram account @TheMagicOfPleasureSeeking and on my YouTube channel: Claudia Monacelli aka Christelle Martinette.

“You have to learn how to drive your brain,” says Peter Shankman. He and I go deep into what it's like have a faster than normal brain. The benefits, and the challenges. Join me for a fascinating discussion with Peter, whom the New York Times has called “a rockstar who knows everything about social media and then some.”He is a 5x best selling author, entrepreneur and corporate keynote speaker, focusing on customer service and the new and emerging customer and neurotatypical economy. With three startup launches and exits under his belt, Peter is recognized worldwide for radically new ways of thinking about the customer experience, social media, PR, marketing, advertising, ADHD (Attention Deficit Hyperactivity Disorder) and the new Neurodiverse Economy.- In addition to his passion for helping people and companies find success, some of Peter's highlights also include:- Founder of HARO – Help A Reporter Out, which became the standard for thousands of journalists looking for sources prior to being acquired three years after launch.- The ShankMinds Breakthrough Network, an elite, online mastermind of thought leaders, business experts, and change-makers.Faster than Normal – The Internet's #1 podcast on ADHD, focusing on the superpowers and gifts of having a “faster than normal brain,” which has helped thousands of people all around the world realize that having a neuroatypical brain is actually a gift, not a curse.Website: http://www.shankman.comShankmindsNYC: https://www.shankminds.com/nycx/Shankminds: http://www.shankminds.com/His podcast: http://www.fasterthannormal.com/HARO (Help A Reporter Out): http://www.helpareporter.com/Facebook: http://www.facebook.com/petershankmanInstagram: http://www.instagram.com/petershankmanTwitter: http://www.twitter.com/petershankmanLinkedIn: http://www.linkedin.com/petershankmanHis book, Faster Than Normal: https://www.amazon.com/dp/B07648CSNN/More info – http://unpauseyourlife.comSponsored by:The Addictions Academy – The Nation's Leading Accredited Addiction Coaching & Intervention Training: https://theaddictionsacademy.com/Music courtesy of Crowfly – http://crowflyrocks.com/

Peter Shankman Discusses How He Innovates With ADHD As His Superpower  This episode is brought to you by Brain.fm. I love and use brain.fm every day! It combines music and neuroscience to help me focus, meditate, and even sleep! Because you listen to this show, you can get a free trial.* URL: https://brain.fm/innovativemindset If you love it as much as I do, you can get 20% off with this exclusive coupon code: innovativemindset It's also brought to you by Gloria Chou's PR Starter Pack. If you want to get featured in the media, this is your best first step. What a great episode! Peter innovates and moves faster than normal. We dig into how he does it and we can do it too. The New York Times has called Peter Shankman "a rockstar who knows everything about social media and then some." He is a 5x best-selling author, entrepreneur, and corporate keynote speaker, focusing on customer service and the new and emerging customer and neuroatypical economy. With three startup launches and exits under his belt, (most notably Help a Reporter Out) Peter is recognized worldwide for radically new ways of thinking about the customer experience, social media, PR, marketing, advertising, and ADHD (Attention Deficit Hyperactivity Disorder) and the new Neurodiverse and Remote economies. In addition to his passion for helping people and companies find success, some of Peter's highlights also include: Founder of HARO - Help A Reporter Out, which became the standard for thousands of journalists looking for sources prior to being acquired three years after launch Futurist-in-Residence at Epic Marketing Consultants, focusing on the customer experience of tomorrow Faster than Normal - The Internet's #1 podcast on ADHD, focusing on the superpowers and gifts of having a "faster than normal brain,” which has helped thousands of people all around the world realize that having a neurodiverse brain is actually a gift, not a curse. The ShankMinds Breakthrough Network, an elite, online mastermind of thought leaders, business experts, and change-makers Peter is a worldwide influencer and/or spokesperson for several global brands including Sylvania, National Car Rental, Manscaped.com, Sealface, Thule, and many others. Finally, Peter is a father, a 2x Ironman triathlete, a class B licensed skydiver, and has a pretty serious Peloton addiction. When he's not traveling around the world speaking to companies big and small, he's based in NYC with his seven-year-old daughter and 20-year-old cat, both of whom consistently refuse him access to the couch.  Connect with Peter LinkedIn: https://www.linkedin.com/in/petershankman/ Facebook: https://www.facebook.com/PeterShankman Instagram: https://www.instagram.com/petershankman/ Website: https://www.shankman.com/ Episode Transcript Peter Shankman [00:00:00] Peter Shankman: You know, at the end of the day, if you don't like where you are, you can move. Cause you're not a tree, but sometimes that takes time and that's fine. But the only thing I have a problem with is, is if you're spending the few hours of free time, you're not making arrangements to change down the road, but rather bitching about your situation. [00:00:18] Then I kinda have a problem with it because you have the opportunity to at least start the process. [00:00:27] Izolda Trakhtenberg: Hello and welcome to the innovative mindset podcast. Izolda Trakhtenberg. On the show, I interview peak performing innovators in the creative social impact and earth conservation spaces or working to change the world. This episode is brought to you by brain FM, brain FM combines the best of music and neuroscience to help you relax, focus, meditate, and even sleep. [00:00:48] I love it and have been using it to write, create and do. Deepest work because you're a listener of the show. You can get a free trial head over to brain.fm/innovative mindset. To check it out. If you [00:01:00] decide to subscribe, you can get 20% off with the coupon code, innovative mindset, all one word. And now let's get to the show. [00:01:12] Hey there and welcome to the innovative mindset podcast. My name is Izolda Trakhtenberg. I'm your host and I'm super happy. You're here. I'm also really happy and honored to have this week's guest. The New York Times has called Peter Shankman a rockstar who knows everything about social media and then some he's a five-time bestselling author, entrepreneur, and corporate keynote speaker. [00:01:34] Focusing on customer service and the new and emerging customer and neuro-atypical economy with three startup launches and exits under his belt. Most notably help report her out. Peter is recognized worldwide for radically new ways of thinking about the customer experience, social media, PR marketing, advertising, and ADHD, attention deficit hyperactivity disorder. [00:01:57] And the new neurodiverse and [00:02:00] remote economies, in addition to his passion for helping people and companies find success, some of Peter's highlights also include founder of HARO helper reporter out, which became the standard for thousands of journalists, looking for sources prior to being acquired three years after launch futurist in residence. [00:02:17] Epic marketing consultants, focusing on the customer experience of tomorrow, faster than normal. The Internet's number one podcast on ADHD, focusing on the superpowers and gifts of having a faster than normal brain, which has helped thousands of people all around the world realize that having a neurodiverse brain is actually a gift, not a curse. [00:02:39] The Shank Minds, breakthrough network, an elite online mastermind of thought leaders, business experts, and change-makers. Peter's a worldwide influencer and a spokesperson for several global brands, including Sylvania national car rental, and many others. [00:03:00] Finally, Peter is a father, a two-time iron man triathlete, a class B licensed skydiver, and has a pretty serious Peloton addiction. When he's not traveling around [00:03:10] speaking to companies big and small, he's based in New York City with a seven-year-old daughter and 20-year-old cat and dog. All of whom consistently refused him access to the couch theater. I'm super thrilled that you're here. Welcome. Peter Shankman: Hey, great to be here. Thanks. Izolda Trakhtenberg: I am. I'm a big, huge fan. I have read faster than normal before, and I just got a copy for my husband because the audiobook is out and cause he's not a big reader. [00:03:37] He has ADHD and he's plowing through it and loving it. And he now of course from the movie up, keeps going squirrel. So, at all sorts of times, I want to jump right on it. If that's okay with you. You, it's been said, have an incredible imagination and incredible intuition. And [00:04:00] I'm wondering, how does, how do those, those parts of you relate to ADHD if they do and how do you use them to make it your superpower? [00:04:11] Peter Shankman: Oh yeah. That's interesting. I think that, you know, people would say anything. I think that, that for me, a lot of it. When you have a faster brain, you have a couple of options. You can try to slow down to match everyone else. Or you can accept that that's really, really hard to do, and you can sort of learn to, to speak slower than you think. [00:04:32] So what do I mean by that? I will sit there and come up with 15 ideas in five minutes because it's fun. 13 that might be beneficial to, there might be terrible, whatever, but I will spend time to sort of understand. What's going on and then present the top couple of ideas of the world. The difference is, is that I've accepted that no matter how calmly I do that, that'd be really think that he is crazy. [00:04:55] And so the goal is to learn, not to care about [00:05:00] what people think and never let that prevent you from doing something fun or doing something that you want to do or creating something, something, something new. [00:05:07] Izolda Trakhtenberg: Okay. So within that people might think it's crazy, but you come up with the idea and I'm wondering, are you in that moment trying to solve a problem that you've seen or is it just the ideas of rapid-fire and how do you reconcile the two? [00:05:21] If for example, you come up with an idea that someone else might think is crazy, but it's [00:05:26] Peter Shankman: not okay. You know, it it's, it's sort of stealing yourself in the fact that when you present the idea, there's going to be at least one person that knows what the hell is wrong, you know, but, but then understanding that, that, that, that the situations and the ideas that you presented in the past that actually benefit, you know, I have a little bit of a positive track record in that. [00:05:45] And I've had several ideas of the past that have actually turned into, you know, great companies or, you know, a million multimillion dollar exits, things like that. So that gives you a little bit of credibility. The key though, is to keep moving forward. The thing about ADHD is that is the [00:06:00] forward motion. [00:06:00] Whether you're in, whether you are, you see you and your entrepreneur forward, motion is thrilling. And if you're not going forward, even if you're just standing still, it kind of feels like you're going backwards. And that's a problem. So for me, it's always about forward motion. If I have an idea and it doesn't work, I try and do it right. [00:06:14] That is where I try another one. And they're going to be ideas of work. It happens all the time. So the key is to keep moving forward. [00:06:22] Izolda Trakhtenberg: Okay. And yet there are times when ADHD is something that allows you to think laterally, to look at things from a different angle. How does that align with the forward motion that you're talking [00:06:32] Peter Shankman: about? [00:06:33] There's several ways. I mean, I mean, the, the, the premise of you know, just this morning, I was on a call with a client and, and, and the client was coming back and forth on an idea that they just, they didn't see it working and see it working. And rather than try to sort of convince them that what I said, what if we take it? [00:06:45] What if we go 45 degrees to the left and look at it? And all of a sudden, oh, okay, well maybe that, you know, it's all this stuff that I got in trouble for in school. Right? Speaking, out of turn you know, cracking jokes. [00:07:00] Disrupting the class. Cause I talking about something that completely come up with something completely different type thing. [00:07:04] All of that has sort of given, allowed me to, to, to use that to my benefit as a, as a, you know, as an adult. The key is to be in an industry to be in a place, to be in a world where, where creativity is, lauded is not pushed down and, and, and, and, and thrown away. You know, I know that some ideas I'm gonna, I'm gonna put the effort. [00:07:22] We're not going to do that and that's not going to happen. And sort of once you realize there's gonna be people like that, and you just move on, you find your people, you find the people who, who, who appreciate what you can bring to the table. I heard a great quote once cause there've been times that I've had to let people leave my table because we just didn't, you know, they couldn't understand my speed. [00:07:43] I couldn't understand their non speed. And I heard a great quote. Just because we're no longer friends doesn't mean I wish you ill. I don't want you to starve. I just don't want you to eat at my table. Right. And if [00:08:00] you are creative and your, and your brain does work differently, occasionally you have to realize that not everyone's gonna think like you, and if you spend your entire life focused on the fact that that things you do are not. [00:08:12] Always going to be understood or are not always going to be accepted or, you know, you're not, you're going to be asked. Why aren't you normal things of the day. If you spend your entire life being upset about the fact that's happening, you're never gonna be able to grow. I think Winston Churchill said, you'll, you'll never reach your destination if you stop to yell at every dog barks. [00:08:29] Right. So sometimes you just have to make it on your own and, and, and, and move forward and understand that. Yeah, here we go. And it's, it's, I've found. That's a great success in that. It took a long time and a lot of a lot of therapy. But in the end I realized that, you know, the idea that I've had, some of them have been very beneficial, so it'd be great. [00:08:48] Some of them failed, but I will never stop continuing to do that. [00:08:55] Izolda Trakhtenberg: Yeah, nor should you, I mean, there, there are certain ideas, certainly heroin is one of the ones that I love help a reporter [00:09:00] out. I've used it myself and continue to use it. And th th that, that begs the question that you've had these successful companies, some of them have been multi-million dollar ends, it's you? [00:09:10] And then you're moving forward when you're doing that. There are times, and I've, I've, I've been lurking on your blog. You talk about feeling like an imposter. Okay. So what was that? God? Yes. Okay. So, so how, how does that work? Is that, is that the ADHD brain, is that your personality? And if so, w which, which would, whichever one it is, how are you making those work for you? [00:09:34] Peter Shankman: It's a little bit of everything. I think there's a part of it that. No matter how I could give a speech to 30,000 people and get a 30,000 person standing ovation. If one person doesn't stand up, that's the person I'm gonna focus on. Oh my God, everyone hated it. It was terrible. Let alone the fact that, that my eyes are literally telling me the 29,999 people like. [00:09:54] Right. There's always been a little bit. And again, that's something you have to work on constantly because a lot of times, you know, [00:10:00] growing up with ADHD, growing up with, sit down, you're disrupting the class disease and growing up with you're wrong and you're weird. And why are you so stupid? And why are you so strange? [00:10:06] You know, no matter how much success you have that tends to stick in your brain. And that tends to pop up the most inconvenient times. It's taken years to get over that, but every little bit of success, I have everything that I do that tends to benefit, you know, from that I tend to to learn a little bit more and chip away a little bit more at what I call junior high school, Peter the guy who, who, who took all that shit seriously. [00:10:28] You know, the, the PERT example, we're talking about the triathlon. I ran this Sunday, my friend my coach and my friend was at the finish line. He grabbed this photo of me coming across and my. Oh, my God, I am disgusting. I'm sweaty. I'm gross. I still have 25 pounds to lose. I don't look like a triathlon or triathlete. [00:10:45] It looks some fat guy who just got, and then I had this moment where I saw the finish line sign behind me and realized, no, maybe just a guy who just did this race and that's a shit ton more than most people did today. And once you own that, right. And it was this wonderful feeling of release and feeling of, of, of, of freedom that, [00:11:00] yeah, I did just do this and I can, I can appreciate myself for what I do. [00:11:06] And it it's, it's hard to get there because you know, you sit there a lot of times with your, with your, with your, your, your ADHD and, you know, your concept that, that today's the day when I wake up today is absolutely the day of the New York times gonna have written a huge article about about what a fraud I am and everything I've done is just been locked. [00:11:21] And then when they don't, it's obviously, because I'm not important enough to be written up by the New York times, you know? So there's this constant battle with yourself, but. You know, you do what you can do and, and, and you, every day, you chip a little bit more away at it. Yeah. [00:11:37] Izolda Trakhtenberg: It's so fascinating that you say that because again, my husband has add, and he, and I talk about this a lot about the notion that no matter, no matter what he does, he doesn't think it's good enough, no matter how he's an artist in a clown. [00:11:50] And he always comes back with stories of not thinking that no matter how well he did. It just wasn't good enough. And on some level it might lead him to strive, but there are times [00:12:00] when he just gets down on himself and it's very hard for him to motivate himself and it's impossible for me to motivate him. [00:12:06] So do you get to those places where you actually just stop and go, you know what, I just can't today or are you always going, no, this is it right? Yeah. There [00:12:14] Peter Shankman: all the time. And you know, I have ways to make sure that I am like don't let them. Perfect. You know, let it affect me as, as little as possible, but that way I I, I, exercise is massive, right? [00:12:26] I have to exercise. I have to work out. I have to get that brain chemistry growing in my brain every single day. I was up at 4:00 AM this morning. I was on the bike for an hour. It just, it gives me the, the chemistry I need to, to quiet those demons. Right. For lack of a better word. It's certainly not easy to do, but you know, if I don't exercise my day, And so the key is to find a way to build that into everything I needed. [00:12:58] My dad you know, it's not, [00:13:00] it sounds easy, but you know, when, when you've had it, when you worked late or you had a late dinner or whatever, you know, you get to bed at midnight and it's 4:00 AM and you have to wake up and work out. It's it's difficult, but I know what will happen if I don't. And I certainly don't want that. [00:13:17] So, you know, I it's, I've heard it's called playing the tape forward. Alcoholics talk about it a lot. The premise of that you know, okay, I'm going to have this one drink, well, if have this one drink where I'm going to be in 12 hours and it never ends well when you think of it that way. So the key is to not think about it that way, the key is to not have that first drink. [00:13:35] For me, it's sort of the same thing. If I don't. It'll be 6:00 PM or 4:00 PM and 12 hours we'll have passed either way, but what kind of a damn right, will it be a better day or a worse day? And so that easily enough to get me up. And again, this is enough to get me, but not all the time. I'm not perfect. [00:13:51] You know, I will sleep in every once in a while ago. And honestly, Ben and I will, I will, I will scale workout. The key is not to not to get into such a rut where you [00:14:00] are, where you are without one MIS becomes a 2, 3, 4, 5, 6 weeks cycle. That's you, you know, you don't want to so was one of the reasons I rarely drink anymore is because I would, I would, I would, you know, I wasn't going to have to get drunk, but I, oh, I'm going to client event free. [00:14:14] Great. I'll have four drinks. I'll have five drinks. I wasn't getting drunk, but I. You know, I come home a little, hung up, not hung over, but you know, I'd be a little dehydrated. I wouldn't wake up the next morning and workout. Well, I'm not okay. I might as well. You know, I blew it. I blew the workout this morning. [00:14:27] I might as well get a bacon, egg, and cheese at Suffolk degrees or two of them. Well, I do want my breakfast sized back and let's just get dinner. I'll have a pizza. I'll start tomorrow. All of a sudden it's two weeks later, right. Have gained eight pounds and I'm sitting there what the hell just happened. [00:14:38] So, you know, was a great line from the movie war games where the computer realizes that line wards is the only winning. And for me very often, the only one who move is not to play, I have I heard another great quote, read something like the demons in my subconscious are too hard to be there for us simply [00:15:00] must not. [00:15:02] Izolda Trakhtenberg: Oh, both of those quotes are fantastic. Yeah. I love it. I loved it. First time I saw war games and heard Whopper say that, you know, interesting game, the only way you move is not to play. What's interesting. What was that? Yes, I, yes, exactly. Favorite and. Here's the thing. There are times when we're in situations where, you know, there are people with ADHD who are in jobs that they hate, or, or, you know, are doing the nine to five when, when they're not suited for it. [00:15:27] They're neuro-typical how, what is your, what is your guidance for someone who is, who perhaps hasn't gotten to the point where they want to be an entrepreneur or whether they want to start their own business or where they can be on their own? What do you tell someone who's in that nine to five, who might hate it is not well suited for it because of some of the neuro-typical situations in their lives. [00:15:47] What are your thoughts on that? [00:15:48] Peter Shankman: I think the first thing to understand is that I'm there. I would never judge anyone on what's a job they're doing or how they're living their life. Is, are they happy if they're not going to have the, to change that? You know, there are people, I, you have these, you have these [00:16:00] sort of entrepreneur gurus. [00:16:03] I can't stand it. You know, if you're not happy, you hate your job. You should quit go out on your own, you know? And if you have to work 22 hours a day, so you just told someone to, you know, give them some of the recipe to kill themselves. That's not recommended. Right. Right. So I'm not going to say, oh, you're a miserable job. [00:16:16] Quit. We don't have that opportunity. Right. And, and it's, it's really privileged to mustard. Everyone can do that. So I don't think that way, but I do have everything is that if you understand that you are not happy where you are, you have to start making the correct arrangements so that at some point down the road, You can quit so that you can change your life so that you do, you know, at the end of the day, if you don't like where you are, you can move. [00:16:44] Cause you're not a tree, but sometimes that takes time and that's fine. But the only thing I have a problem with is, is if you're spending a few hours of free time every day, not making arrangements to change down the road, but rather bitching [00:17:00] about your situation, then I kind of. Because you have the opportunity to at least start the process, right? [00:17:08] So if you're miserable and where you are look to things and don't just look for a new job, because it's better than your old job, look for something that will truly make you happy and then work backwards and figure out how to get there. Again, it's not easy. I don't expect you to do it tomorrow, but it is doable. [00:17:21] I didn't become an entrepreneur until I realized I could. I didn't think that's what you did. Both of my parents were teachers. I didn't know anyone was entrepreneur. I figured you worked for someone else. You've worked 40 years. Got a gold watch and retire. I got laid off from America online and my first job out of college and sit in the parking lot, went what the hell just happened? [00:17:38] And I realized I'm going to try it. I'm going to go out on my own. I know how to do PR. I learned from me, well, I'm gonna try it without what's. The worst can happen when it, I literally said when it fails, I'll get a job. Not if it fails when it fails, I'll get a job. It's been 98 to almost oh eight, 18 and almost 24 years later. [00:17:53] And I haven't had good job. So I've been incredibly lucky. That being said there been incredible highs, incredible lows. [00:18:00] But yeah, if you're miserable where you are, figure out what you can do and how you can improve your current situation to get to where you want to be. [00:18:12] Izolda Trakhtenberg: That makes a lot of sense. I I'm going to, I'm doing rapid fire because I know we don't have that much time. [00:18:17] I would love to know from you, you talk about in faster than normal, your fabulous book. You talk about how your body, and I don't know if it's actually all ADHD people, but you say that your body does not produce enough dopamine, serotonin and adrenaline. And I'm wondering how those. Okay. So how does that, how does that relate? [00:18:36] What, what is, what is, what does that do for you and how do you address that issue? [00:18:41] Peter Shankman: So a combination of domains, serotonin adrenaline allows you to focus. It allows you to sit down and do the things that you don't necessarily love to do. So I'll give you an example. In school. I was the class clown, and I would get in trouble for me in the class. [00:18:54] Clown. Why was the class well in the subjects that I loved English. [00:19:00] In social studies. I was never the class clown. I paid attention like the greatest dude in the world, in math, in science and things I wasn't good at. I was the class clown. What I realized 30 years later is why I was making jokes and cracking up and cracking jokes and cracking wise because when I made a joke and other students laughed, they laughed at something I did, which actually gave me a dopamine hit. [00:19:23] And all of a sudden I could focus. Of course I was getting in trouble. But I was actually, if you look at it, the big picture I was getting in trouble because I wanted to learn now I've since learned better ways to get my domain, get my adrenaline and get missing and turn it into meetings with bad jokes. [00:19:41] But the logic is sound right. It is the same thing. You know, we all know every single one of us, there's not a person in the world who understand, who doesn't understand that texting while driving is dangerous and will kill you. Here's how so many people still do it. Why? Because every time we hear a text, [00:20:00] every time we see a message, every time we get a tweet or reply, whatever our brain actually releases domain it's addiction. [00:20:09] So no different, if don't mean, it gives us that focus chemical and that ability to be happy then. Yeah. Obviously you're going to want it and you're going to look for it. So the key for kids today in school, we now understand how to find a better way to get it. I've spoken to schools where they've installed something called bouncy bands. [00:20:27] They're these little bands that sit on the, on the legs of the chair and the kids can bounce their legs without making any noise. And just that gives them some adrenaline kids are allowed to get up, go to the back of the room, right, hang out and and just, you know, work, standing up whatever little things more recess, less carbs at, at, at lunch things. [00:20:44] Izolda Trakhtenberg: You know, what's interesting about what you just said. It bringing up education in my mind, the whole, the whole education system. If I were queen, I would redo it because sitting kids who have such incredible amounts of energy down for so many hours a day, I think is a mistake. [00:21:00] I worked at NASA as an educator for many years and I watched it happen. [00:21:02] I watched kids be bored and they weren't, it wasn't necessarily that they were ADHD. Necessarily, I don't know what their diagnoses, and I know you don't like that word what their, what their state was, but at the same time, I think so many children have trouble with that. And so if, if we, if you were king and I were queen, what would we do? [00:21:21] How would we address kids today? And the education system to help them learn better in ways that work for them, whether they're neuro-typical. [00:21:31] Peter Shankman: Well, you have to, I mean, it's tough because you know, one teacher, 30 kids, you can't make three different ways of learning, but what you can do is you can level the playing field in your, in your favor, right? [00:21:40] So you can create you can create Situations where kids don't come in as entirely high energy. Right? So the premise of the kid wakes up instead of the kid waking up eating two bowls of chocolate, frosted sugar bombs, and sitting in front of television for 45 minutes at school, wake up, have a couple of hard boiled eggs, have some protein.[00:22:00] [00:22:00] Walk to school run around for 45 minutes, go to the school. You've got, you know, have a zero period class that's recess, let the kids work out exercise first, then bring them into school. They did a study in Texas with a school district in Texas, where they did exactly that they, they gave them 90 minutes of recess a day as opposed to 20. [00:22:16] And they upped they, they changed the carb. They dropped carbs in breakfast and lunch by 70% and upped protein by 50% like that. And they saw a 29% decrease. ADHD outbursts in boys and 20, not a 24% increase in girls getting involved in the class discussion. Those are huge numbers. They really are. [00:22:36] Right. So it's those little tiny things that you can do that really do make a huge change. [00:22:41] Izolda Trakhtenberg: Fascinating. I did not know about that study. I'm going to have to go look it up and I'm gonna swing it right back to you and ask you about something you said in, in your book. Again, you said that skydiving, which you are a master skydiver, which I think is great. [00:22:54] It gives you a productivity high. I would love to hear from you. What about a dive? I've been skydiving [00:23:00] once I loved it and I want to do it again, but what about it is your rush? What, what is the productivity high? That's kind of. Well [00:23:07] Peter Shankman: don't mean you're basically jumping on a plane, you're doing something. [00:23:10] Every single molecule or brain says dumb ass. You don't need to do this. The plane can land. And you're literally fighting against that. The second you enter the atmosphere. Second, you jump out of the plane. You're in, you're in air. You're in freefall, your body. You have two choices. I can open my parachute live, or I cannot have my parachute and die. [00:23:23] That's it. There are no other options. It is the most free you'll ever get. And when that parachute opens and you've quote unquote to fight death, I hate that term. But when you, when, when the parachute opens and you've slowed down and the world comes back into focus and you know, your hearing comes back and it's no longer just the wind and, you know, you. [00:23:41] You have this feeling of euphoria and that is all the domain serotonin and adrenaline firing at once. And so I, and that just doesn't go away. That needs to dissipate over time. So I will drop my parish. I will, I will land, I'll put a parachute full, you know gathered up, throw it in the corner of the, of the, of the, of the hanger, pull out my laptop lean on the parachute and then, you know, write 10, 20,000 words in [00:24:00] an hour, right? [00:24:00] Because I'm so high with, I double triple, quadruple the amount of those chemicals in my brain, that focus is. The easiest thing in the world and I'll do it and I'll get it done. And it's interesting because I was dating a woman once years ago, 20 years ago, it was a PhD candidate or double PhD, something way too smart for me, we should not have been dating. [00:24:21] And one of the things she was doing was like, she got paid the government, she got government grants to FICO, came to rats to learn about addiction and pathways and things like that. And, and I'm like, so you get free cocaine. She's like, yeah, let's just table that discussion right now. But the point was. [00:24:34] She took my blood once and she said, I want to, I want to take your blood and see how you are after a jump. And she goes, yeah, yeah. It just comes back a week later. She's like, yeah, you're basically half a molecule off from being a full, a full on cocaine addict. I'm like, I don't do cocaine. She's like, no, it's the same exact chemistry. [00:24:47] I'm like, huh? I'm like, so instead of if I need to focus, I just to go to cocaine, she goes, Peter, you're really not listening. But the premise was that I was getting that same high, but the difference was I was getting it naturally. When you do [00:25:00] cocaine, as I actually taught me The brain fires all those those receptors at once. [00:25:05] Because it doesn't understand what's going on. When you're skydiving, even though you need all those receptors to just keep you alive, the brain is still smart enough to keep some in reserve. It's why after I finished skydiving and finished writing 20,000 words, I could still drive home. I don't know crap. [00:25:22] I don't need to immediately do it again. Right. My body is able to process that keeps on the don't mean for later we turned some of the serotonin things like that, as opposed to illegal drugs, which are, you know, drugs period, which, which don't do that. They just, oh, send it all. Okay. Now you're empty. Right? [00:25:35] It's the equivalent of, of, of being in a helicopter and having 10, 10 minutes of reserve fuel in case in times of war. So, you know, your body is very smart that way, and if you can figure out how to adapt it for me, it's skydiving or running or exercising or public speaking, you know, my. Knows me so well that when I do a corporate keynote, she will attempt to get me back in my seat, on the airplane home within two hours of my coming off the stage, [00:26:00] because that's around the time that I, that I started to come down from the high. [00:26:03] Right. And if she times it well, and there are no delays, I will sit down that plane and I will fall asleep until we get home. And it's the greatest feeling in the world. It's the deepest sleep I'll ever get. [00:26:12] Izolda Trakhtenberg: I it's great to have someone that knows you so well. And that actually brings me to my next question. [00:26:17] Are you one of those people who you're able to start the project and then see it through, or do you get into what my husband and I call shiny, pretty producing things syndrome and go, oh, the next thing squirrel. And then you move on and if so, what kind of support do you have or need to stay on track? [00:26:33] Yeah, [00:26:33] Peter Shankman: it's a dos attention deficit. Ooh, shiny. I have, what I have is a very, very, very powerful calendar. There is not 20 minutes out of my day that is not scheduled. It was brutal during the beginning of COVID. All my keynotes, which went virtual. I had a keynote in Stockholm. Okay. Well, I know I'm taking most of my day to fly there. [00:26:51] I'm going to sleep. I'm waking up the next morning. I'm speaking, I'm spending the day there next morning. I'm flying back home. That's three full days, right? That's 14 hours on a plane and round trip. That is [00:27:00] a. You know, a lot of scheduled time where I can right now that same keynote that would the 45 minute keynote that we want to take three days. [00:27:06] Now it takes about 45 minutes. So I'll do it at 4:00 PM or 7:00 AM or whatever on a, on a Tuesday at my apartment. And I've done it 7 45. I've just done all my work for the week. And I'm like, okay, well, got a lot of free time. Huh? I can start another company or maybe try meth, you know, it's like, yeah. So one of the things I realized, right, beginning of COVID is I have to schedule shit. [00:27:30] Doesn't matter if I have nothing to do, I'm going to schedule something to do. So I spent a lot of time. I bought kettlebells, I've gained 16 pounds of muscle in the past two 14 months, because what the hell else I'm gonna do? Right. But I made sure that my schedule was full and. You know, it's again, it's putting these rules in the plate. [00:27:46] I don't allow myself to ever say, oh, watch it on Netflix. No, the only time I allow myself to watch Netflix or Hulu is when I'm on the bike. Because if I allow myself to do it once I will watch Netflix and Hulu every day and that's it, I will never get anything done. So I only allow myself to do it when I'm working out, because I know I can't do that [00:28:00] forever. [00:28:00] So it has to be about putting these rules into place. Same reason I don't same reason they don't you know, that I have, I have two sides in my closet and they're labeled, right. I wake up in the morning. Okay. Am I on the road today? Am I speaking somewhere? Am I on TV? No. Okay. T-shirt and jeans. Oh, am I traveling? [00:28:16] Am I, am I, or am I, am I speaking somebody? Okay, great button down. Shirt, jacket, jeans. That's it. My sweaters, my best, my scarves, all that stuff. It's in my daughter's closet. So I have to see it because God's been ahead of look at the stuff. Oh my God. What should I wear? I know, I remember that sweater. [00:28:27] I'm like Largan. That's what I wonder how she's doing. I should look her up, you know, it's it's three hours later. I'm naked the living room on Facebook. I haven't left the house. [00:28:35] Izolda Trakhtenberg: Oh, it's like your it's like I'm living with you instead of that's when that's exactly. It's exactly how he does things. And, and it's interesting because that notion of decision-making. [00:28:47] What you, it sounds like you have developed specific processes to, to address the fact that you have sometimes issues, either making decisions or getting onto the next thing. Do [00:29:00] you detail them somewhere? Are there places where if someone goes, okay, I want to know how Peter Shankman does it, where can someone go if they are interested in finding out more about your process and how you've managed to make ADHD [00:29:12] Peter Shankman: or superpower? [00:29:13] So I occasionally. Now for halibut coaching. I have a site for that called shank minds.com/adhd coaching. Love coaching. I'm not, I don't call myself a coach, but I occasionally help people. I talk about this stuff all the time on at shankman.com. I talk about it on any of my social channels all the time, which is at Peter Shankman and all the channels. [00:29:32] I encourage people to email me. You are welcome to, to reach out if you want to go for a run or, you know, the only thing I will not do is sit down with you for a meeting, but you want to go for a walk and talk. You wanna do an Aaron Sorkin style Westwind meeting. We walk 25 blocks and you know, never stopped. [00:29:44] I'm happy to do that. I I'm always, you know, what I used to do when I'd go to the airport is if you really want me bad enough, you will take a ride to the airport with me. Right. We'll take New Jersey transit from the city to, to the airport. And you'll have me for about 40 minutes. Talk about what you want. [00:29:57] Right. And, and you'd be amazed how many people would do that. So yeah, for me, [00:30:00] it was really about about Knowing what works for me, understanding that it might not work for everyone else, but happy being happy to share what I do. [00:30:11] Izolda Trakhtenberg: I love that. And I'm so grateful that you said that because I'm at some point going to take you up on that. [00:30:15] I won't, I won't run, but I'll walk. So I have just a couple more questions if that's okay. I wanted to ask you about new ideas. They come to you fast and furious. Where from what does your brain do differently in that way? And how do you file them? Or do you just remember the. [00:30:32] Peter Shankman: I write them down. I write everything down. [00:30:33] When I run, when I exercise, I use my apple watch. They make, they make notes. They make memos. This morning on, on, on the Peloton at 4:00 AM, I came up with two video ideas. I put them both on this to remind me in three hours to try this or that, you know, as long as it's written down somewhere, I can then translate it three hours later. [00:30:47] When it reminds me I could transfer it to a Google spreadsheet or whatever. And I'm able to, to keep this on when I need to do okay. I gotta write, gotta create something this weekend went, oh, look, all this stuff I have. Right. So, so. Everything because you know, some of the greatest lies in [00:31:00] the world you know oh, I'm only five minutes away is right. [00:31:03] You know, those great, great lies the checks in the mail. And I'll remember it when I wake up. [00:31:08] Izolda Trakhtenberg: Oh, absolutely. I never do. And I keep, I do keep a journal right by my bedside so that I can write first thing in the morning. That is so important to me as someone I don't have ADHD or add, but I do forget, and I get lots of ideas. [00:31:20] So I think I'm so glad that you said that about writing everything down. I think it's such a fantastic way of, of making sure that the things that you think are important, actually get down and kept. And kept as important. I I'm so grateful. I know this has been fast and furious. I am so grateful that you took the time to join me on the show. [00:31:39] And I'm going to put everything in the show notes as far as where people can find you. And I have just one last question that I ask everybody who comes on the show. And it's a strange little question, but I find it comes with some profound answers. And the question is this, and you as a skydiver will have a particular opinion on this, I think. [00:31:55] And that is this. If you had an airplane that could sky write anything for the whole world to see. [00:32:00] What would you say, [00:32:08] Peter Shankman: love yourself? [00:32:11] Izolda Trakhtenberg: That's beautiful. Thank you, Peter. I really appreciate it. I appreciate you being on the show. Thank you so much. My pleasure. This is all the Trakhtenberg for the innovative mindset podcast. I'm super grateful that you joined us. This has been a fabulous, I'll be a quick conversation with Peter Shankman. [00:32:26] Maybe we'll be able to get him back on the show again, to talk even further about the ADHD brain and how you can use it to innovate and create and be creative until next time I remind you to listen, learn, laugh, and love a whole lot. [00:32:43] Thanks so much for joining me today. I really appreciate you being here. Please subscribe to the podcast if you're new and if you like what you're hearing, please review it and rate it and let other people know. And if you'd like to be a sponsor of the show, I'd love to meet you on [00:33:00] patrion.com/innovative mindset. [00:33:01] I also have lots of exclusive goodies to share just with the show supporters. Today's episode was produced by Izolda Trakhtenberg and his copyright 2021 as always. Please remember, this is for educational and entertainment purposes. Only past performance does not guarantee future results, although we can always hope until next time, keep living in your innovative mindset.       * I am a Brain.fm affiliate. If you purchase it through the above links and take the 20% off, I'll get a small commission. I'm also a PR Starter Pack Affiliate. I use Gloria's methods to get featured in the media often. And please remember, I'll never recommend a product or service I don't absolutely love!

Do you want to land amazing press coverage? Are you curious about using HARO? Would you like an endless number of PR opportunities to grow your brand and drive more customers? In this episode, you'll discover How I Use HARO To Land Brag-Worthy Media Coverage (Help A Reporter Out). Here's what you'll learn: - How to use HARO (Help A Reporter Out) like a pro - The easiest way to land PR for your site - FREE ways to drive generate press coverage - Why HARO is one of the best ways to get PR - How to grow your brand and land more customers using Help A Reporter Out

Peter Shankman is a keynote speaker, an entrepreneur, and an author.  He started his career many years ago at America Online.  He helped to found AOL Newsroom.  Afterward he started a PR firm called The Geek Factory.  After that he founded a service for journalists called HARO (Help A Reporter Out).    He's an angel investor, a speaker, and has written 5 books, including the bestseller Nice Companies Finish First: Why Cutthroat Management is Over and Collaboration is in.  He's the top keynote speaker in marketing, brand building, social media, and customer service.   Among all of these incredible accomplishments, Peter is also a father, an ironman triathlete, a skydiver, and he loves to ride his Peloton.  Finding time for his family and his hobbies even among his hectic schedule.

The New York Times has called Peter Shankman "a rockstar who knows everything about social media and then some." He is a 5x best-selling author, entrepreneur and corporate keynote speaker, focusing on customer service and the new and emerging customer and neurotatypical economy. With three startup launches and exits under his belt, (most notably Help a Reporter Out) Peter is recognized worldwide for radically new ways of thinking about the customer experience, social media, PR, marketing, advertising, and ADHD (Attention Deficit Hyperactivity Disorder) and the new Neurodiverse and Remote economies. In addition to his passion for helping people and companies find success, some of Peter's highlights also include: • Founder of HARO - Help A Reporter Out, which became the standard for thousands of journalists looking for sources prior to being acquired three years after launch• Futurist-in-Residence at Epic Marketing Consultants, focusing on the customer experience of tomorrow• Faster than Normal - The Internet's #1 podcast on ADHD, focusing on the superpowers and gifts of having a "faster than normal brain,” which has helped thousands of people all around the world realize that having a neurodiverse brain is actually a gift, not a curse.• The ShankMinds Breakthrough Network, an elite, online mastermind of thought leaders, business experts, and change makers Peter is a worldwide influencer and/or spokesperson for several global brands including Sylvania, National Car Rental, Manscaped.com, Sealface, Thule, and many others. Finally, Peter is a father, a 2x Ironman triathlete, a class B licensed skydiver, and has a pretty serious Peloton addiction. When he's not traveling around the world speaking to companies big and small, he's based in NYC with his seven year old daughter and 20-year-old cat, both of whom consistently refuse him access to the couch. 

Peter Shankman is THE top keynote speaker in marketing, brand building, social media and customer service. He's keynoted events for corporations ranging from startups to Fortune 100s in over 25 countries around the world. And you've got him for an hour at our FREE #FridayForum!About Peter ShankmanThe New York Times called Peter Shankman “a rockstar who knows everything about social media and then some.” He's a five-time best-selling author, entrepreneur and corporate keynote speaker with a focus on customer service and the new emerging customer economy. Peter is recognized worldwide for radically new ways of thinking about the customer experience, social media, PR, marketing, advertising, and ADHD (Attention Deficit Hyperactivity Disorder). In addition to his passion for helping people and companies find success, he's also the founder of HARO (Help A Reporter Out) and The ShankMinds Breakthrough Network, an elite, online mastermind of thought leaders, business experts and change makers.  Peter's customer service and social media clients have included American Express, Sprint, SAP, The US Department of Defense, Royal Bank of Canada, Snapple Beverage Group, Saudi Aramco, Foley Hoag LLP, NASA, Haworth, Sheraton, Walt Disney World, Abercrombie and Kent, Taj Hotels, Sheraton, United Airlines, The Ad Council, Discovery Networks, New Frontier Media, Napster, Juno, Dream Catcher Destinations Club, Harrah's Hotels, and many, many others.Peter is a worldwide influencer and/or spokesperson for brands across the globe. Current and past brands include Huawei, Specialized Bicycles, Skratch Labs, Sylvania Lighting, Thule, SCOTTEVEST, and many others.Finally, Peter is a father, a 2x ironman triathlete, a class B licensed skydiver, and has a pretty serious Peloton addiction. When he's not traveling around the world keynoting to companies big and small, he's based in NYC with his seven-year-old daughter and 19-year-old cat, both of whom consistently refuse him access to the couch. 

Do you want to grow your business and gain national media attention by appearing in top outlets like Forbes, Bloomberg, CNBC, Inc., or Entrepreneur, but don't have a large budget to hire a PR firm? In this episode of Big Voices on Small Business, Communications Expert and Women's Center for Entrepreneurship PR Manager, Lelani Clark provides insider tips on how to use high impact PR to build your brand and boost sales with DIY resources. Many small business owners impacted by Covid-19 have been forced to pivot and come up with new strategies to not only keep the lights on, but to thrive in a post Covid economy. Tune in to learn how to develop a solid PR strategy, create Social Impact PR campaigns to turn your business into a change leader supporting worthwhile causes like social and racial justice, the basics for creating a winning press release and how to use free tools like HARO - Help A Reporter Out and Google Alerts to take advantage of daily media requests and track media mentions. With these essential tips, entrepreneurs will have a useful guide to bootstrap their way to PR success. Taking the steps to level up your business with a PR boost means you are well on your way to getting noticed and standing out from the crowd without having to break the bank! For more information, go to https://www.wcecnj.org/ (https://www.wcecnj.org/) Support this podcast

Back in June of 2020, I interviewed Peter Shankman, host of the "Faster than Normal" Podcast and he shared some great insights on how he is managing his fast brain during the pandemic. I like to apologize in advance for the sound quality which is why I was hesitating to even publish this episode but I really think what Peter shared was important for all of us to listen to and especially now which is almost the end of 2020. About Peter Shankman: The New York Times has called Peter Shankman "a rockstar who knows everything about social media and then some." He is a 5x best-selling author, entrepreneur and corporate keynote speaker, focusing on customer service and the new and emerging customer and neurotypical economy. With three startup launches and exits under his belt, Peter is recognized worldwide for radically new ways of thinking about the customer experience, social media, PR, marketing, advertising, and ADHD (Attention Deficit Hyperactivity Disorder and the new Neurodiverse Economy) In addition to his passion for helping people and companies find success, some of Peter's highlights also include: • Founder of HARO - Help A Reporter Out, which became the standard for thousands of journalists looking for sources prior to being acquired three years after launch • The ShankMinds Breakthrough Network, an elite, online mastermind of thought leaders, business experts, and change-makers • Faster than Normal - The Internet's #1 podcast on ADHD, focusing on the superpowers and gifts of having a "faster than normal brain,” which has helped thousands of people all around the world realize that having a neurodiverse brain is actually a gift, not a curse. Peter is a worldwide influencer and/or spokesperson for several global brands including Sylvania Lighting, National Car Rental, Manscaped.com, Thule, and many others. Finally, Peter is a father, a 2x Ironman triathlete, a class B licensed skydiver, and has a pretty serious Peloton addiction. When he’s not traveling around the world speaking to companies big and small, he's based in NYC with his six-year-old daughter and 19-year-old cat, both of whom consistently refuse him access to the couch. I would love to hear from you: Can you do me a favor? Pls take a few minutes and rate this show or even better it would mean so much to me if you wrote a quick review, I thank you in advance. Is there a topic you want to learn more about? Or do you have a question about a challenge you are facing with your ADHD? Leave me a voice mail https://www.speakpipe.com/Coachcathy super easy todo, Record, Listen, and push Send. I will respond in my upcoming episodes. Did you know my show was recently listed in feedspot.com as Top 25 ADHD Podcasts? I am super excited to be part of this list, head over there to see other amazing ADHD shows.

On this very special holiday episode of Punch Out with Katie and Kerry, we asked some of our past guests to share their favorite holiday stories. We were NOT disappointed. There were some unexpected stories as well as a few that were very true to character.  In this episode heard from: Chris Brogan: Chris is the CEO of Owner Media Group, a best-selling author, and a keynote speaker. Brooke Sellas: Brooke is founder and owner of B Squared Media.  Christopher S. Penn: Chris is the co-founder and Chief Innovator of Trust Insights, co-host of the Marketing Over Coffee podcast, and a keynote speaker. Katie Martell: Katie Martell is a marketer, entrepreneur, speaker, emcee, and unapologetic truth teller.  David Meerman Scott: David is a best-selling author, keynote speaker, and marketing strategist.  Peter Shankman: Peter is the founder of HARO (Help A Reporter Out), an entrepreneur, a keynote speaker, and a podcaster.  Gini Dietrich: Gini is an author, and is also the CEO and founder of Spin Sucks. This episode of Punch Out With Katie and Kerry is sponsored by Trust Insights. Are you feeling less than confident in your marketing metrics, looking for some help automating your tasks, or wondering what topics are most important to your audience? Using machine learning and artificial intelligence, Trust Insights will help you light up your dark data. Visit trustinsights.ai/punchingout for more information. Punch Out With Katie and Kerry (#PunchOut) is the show that dives deeper into topics you care about. We don't ask the questions everyone else does. We get to the real insights (and the weird hobbies, the guilty pleasures, the secret side hustles...the good stuff)! We find out what really makes your favorite people tick. Punch out with Katie and Kerry! Have a cool hobby or side interest you want to talk about on the show? Let us know: Web: www.punchoutwithus.comEmail: punchoutwithus@gmail.com Hosts: Kerry O’Shea Gorgone (@KerryGorgone) & Katie Robbert (@katierobbert)

“You have to learn how to drive your brain,” says Peter Shankman. He and I go deep into what it’s like have a faster than normal brain. The benefits, and the challenges. Join me for a fascinating discussion with Peter, whom the New York Times has called “a rockstar who knows everything about social media and then some.”He is a 5x best selling author, entrepreneur and corporate keynote speaker, focusing on customer service and the new and emerging customer and neurotatypical economy. With three startup launches and exits under his belt, Peter is recognized worldwide for radically new ways of thinking about the customer experience, social media, PR, marketing, advertising, ADHD (Attention Deficit Hyperactivity Disorder) and the new Neurodiverse Economy.- In addition to his passion for helping people and companies find success, some of Peter’s highlights also include:- Founder of HARO – Help A Reporter Out, which became the standard for thousands of journalists looking for sources prior to being acquired three years after launch.- The ShankMinds Breakthrough Network, an elite, online mastermind of thought leaders, business experts, and change-makers.Faster than Normal – The Internet’s #1 podcast on ADHD, focusing on the superpowers and gifts of having a “faster than normal brain,” which has helped thousands of people all around the world realize that having a neuroatypical brain is actually a gift, not a curse.Website: http://www.shankman.comShankmindsNYC: https://www.shankminds.com/nycx/Shankminds: http://www.shankminds.com/His podcast: http://www.fasterthannormal.com/HARO (Help A Reporter Out): http://www.helpareporter.com/Facebook: http://www.facebook.com/petershankmanInstagram: http://www.instagram.com/petershankmanTwitter: http://www.twitter.com/petershankmanLinkedIn: http://www.linkedin.com/petershankmanHis book, Faster Than Normal: https://www.amazon.com/dp/B07648CSNN/More info – http://unpauseyourlife.comSponsored by:The Addictions Academy – The Nation’s Leading Accredited Addiction Coaching & Intervention Training: https://theaddictionsacademy.com/Music courtesy of Crowfly – http://crowflyrocks.com/Unpause Your Life with Dr. Cali Esteshttps://businessinnovatorsradio.com/unpause-your-life/

“You have to learn how to drive your brain,” says Peter Shankman. He and I go deep into what it’s like have a faster than normal brain. The benefits, and the challenges. Join me for a fascinating discussion with Peter, whom the New York Times has called “a rockstar who knows everything about social media and then some.”He is a 5x best selling author, entrepreneur and corporate keynote speaker, focusing on customer service and the new and emerging customer and neurotatypical economy. With three startup launches and exits under his belt, Peter is recognized worldwide for radically new ways of thinking about the customer experience, social media, PR, marketing, advertising, ADHD (Attention Deficit Hyperactivity Disorder) and the new Neurodiverse Economy.- In addition to his passion for helping people and companies find success, some of Peter’s highlights also include:- Founder of HARO – Help A Reporter Out, which became the standard for thousands of journalists looking for sources prior to being acquired three years after launch.- The ShankMinds Breakthrough Network, an elite, online mastermind of thought leaders, business experts, and change-makers.Faster than Normal – The Internet’s #1 podcast on ADHD, focusing on the superpowers and gifts of having a “faster than normal brain,” which has helped thousands of people all around the world realize that having a neuroatypical brain is actually a gift, not a curse.Website: http://www.shankman.comShankmindsNYC: https://www.shankminds.com/nycx/Shankminds: http://www.shankminds.com/His podcast: http://www.fasterthannormal.com/HARO (Help A Reporter Out): http://www.helpareporter.com/Facebook: http://www.facebook.com/petershankmanInstagram: http://www.instagram.com/petershankmanTwitter: http://www.twitter.com/petershankmanLinkedIn: http://www.linkedin.com/petershankmanHis book, Faster Than Normal: https://www.amazon.com/dp/B07648CSNN/More info – http://unpauseyourlife.comSponsored by:The Addictions Academy – The Nation’s Leading Accredited Addiction Coaching & Intervention Training: https://theaddictionsacademy.com/Music courtesy of Crowfly – http://crowflyrocks.com/Unpause Your Life with Dr. Cali Esteshttps://businessinnovatorsradio.com/unpause-your-life/

“You have to learn how to drive your brain,” says Peter Shankman. He and I go deep into what it’s like have a faster than normal brain. The benefits, and the challenges. Join me for a fascinating discussion with Peter, whom the New York Times has called “a rockstar who knows everything about social media and then some.”He is a 5x best selling author, entrepreneur and corporate keynote speaker, focusing on customer service and the new and emerging customer and neurotatypical economy. With three startup launches and exits under his belt, Peter is recognized worldwide for radically new ways of thinking about the customer experience, social media, PR, marketing, advertising, ADHD (Attention Deficit Hyperactivity Disorder) and the new Neurodiverse Economy.- In addition to his passion for helping people and companies find success, some of Peter’s highlights also include:- Founder of HARO – Help A Reporter Out, which became the standard for thousands of journalists looking for sources prior to being acquired three years after launch.- The ShankMinds Breakthrough Network, an elite, online mastermind of thought leaders, business experts, and change-makers.Faster than Normal – The Internet’s #1 podcast on ADHD, focusing on the superpowers and gifts of having a “faster than normal brain,” which has helped thousands of people all around the world realize that having a neuroatypical brain is actually a gift, not a curse.Website: http://www.shankman.comShankmindsNYC: https://www.shankminds.com/nycx/Shankminds: http://www.shankminds.com/His podcast: http://www.fasterthannormal.com/HARO (Help A Reporter Out): http://www.helpareporter.com/Facebook: http://www.facebook.com/petershankmanInstagram: http://www.instagram.com/petershankmanTwitter: http://www.twitter.com/petershankmanLinkedIn: http://www.linkedin.com/petershankmanHis book, Faster Than Normal: https://www.amazon.com/dp/B07648CSNN/More info – http://unpauseyourlife.comSponsored by:The Addictions Academy – The Nation’s Leading Accredited Addiction Coaching & Intervention Training: https://theaddictionsacademy.com/Music courtesy of Crowfly – http://crowflyrocks.com/Unpause Your Life with Dr. Cali Esteshttps://businessinnovatorsradio.com/unpause-your-life/

Many people think PR is either going to get you on the Today Show, or get you in magazines which hardly exist anymore. It feels like a mystery that couldn't possibly work for them. As a result, they don't attempt to engage in media relationships at all. But it's time to reset our minds regarding PR. We can all benefit from it, and it's not limited to an article written about you. How you appear on social media is part of PR. It's your image and reputation. PR needs to be a part of your company from the ground up as it can both give you legitimacy and open you up to new opportunities. To dive deeper into the idea of utilizing PR as a creative entrepreneur, I've brought on author and venture capitalist, Heather Burgett. Heather is an award-winning publicist and host of "The Shine Strategy" Podcast. She is also the founder and CEO of The Burgett Group & PR Stars. To learn how to be a PR Star, download this episode now. THE CALM WARRIOR   “Press begets press.” - Heather Burgett Highlights - Recognition is a strategy, not a goal. Be in the local press. Once you've mastered that, then you can start to take it to the next level. Heart-centered creatives often think they're not ready to put themselves out there and have trouble recognizing their gifts. Heather's six-step PR Formula is “PR STARS:” P is for persistent mindset and spiritual alignment R is for research S is for shine T is for time A is for awareness  R is for results Sign up for HARO (Help A Reporter Out). Get started with “reactive publicity.” Respond to the anonymous posts and be quick. Guest Contact - Heather's Website Heather's Twitter Heather's Instagram Heather's Podcast: The Shine Strategy Heather's HARO pitch template Contact Jeffrey - Website Coaching support My book, LINGO: Discover Your Ideal Customer's Secret Language and Make Your Business Irresistible is now available! Watch my TEDx LincolnSquare video and please share!  Mentions - Read Marianne Williamson's Book of Poetry Resources - Have Your Website Brand Message Reviewed! Is your website and are all your marketing materials speaking the right LINGO of your ideal customers? Often it's not which is why you're not converting traffic and leads to clients and attracting your most profitable customers. Fill out the simple LINGO Review application and I'll take a look at your website. If I have suggestions for you to improve your brand message (I almost always do), we'll set up a complimentary 30-minute call to discuss. A select number of websites are also chosen for my LINGO Review Video Series. Fill out the application today and let's get your business speaking the right LINGO! Music by Jawn  

On this episode of Clienting, Gyi and Kelly answer former guest Rob Schenk's questions on journalist outreach, HARO, and conferences. Outreach The first rule of journalist outreach- you have to have a story! When doing outreach, the creative aspect is super important- don't make a journalist have to work for the story, give it to them. Journalists are people too- they want to know that you have more to offer than "I'm a lawyer and have things to say." Engage with them over time, "I'm here to help you cover this issue." Demonstrate expertise by showcasing examples from your experience.  Have a few outreach templates for this, which you can easily find in a Google search. Search for "PR Journalist Outreach Tools" Twitter: Search for subjects and people in your geographic area.  Focus on local reporters that cover stories related to your practice area and make sure they include your law firm website and/or your name.  Go where your audience is- if your audience is local, stick to local or industry-specific.  HARO - Help A Reporter Out, is a network for reporters and sources to find one another. You can register yourself as an expert and seek out the source requests.  Think about building a landing page for your lawyer outreach and speaking bio. You could include links to articles and quotes from articles here that you may not always want to, or be able to, include on your law firm website. Make sure to include the source material, your quote, your links, and everything needed for the article in your outreach.  Use Mention and Google Alerts to keep track of links and mentions where they may not link to you. Many sites now have a no-link policy. Conference Advice  What matters? The format, the speakers, and you. Are you participating? Who are the speakers? What are the topics? What is the format? Workshops allow you more engagement with the experts, so if you want to dive in, focus on those.  Legal Conferences: ABA Techshow - this year will include a Marketing Technology track AAJ - Their mid-year (Winter) conference includes a marketing track National Trial Lawyers Summit Crisp Gamechanger conference Clio PILMMA  LabCon - Lawyerist Marketing Conferences: Get outside of legal if you really want to learn marketing. You only get a legal perspective from a legal marketing conference. BEDLAM MozCon Ungagged Inbound Brighton SEO Searchlove State of Search - DFW SEM PubCon Engage - PDX SEM If you want to learn something, go on the internet. If you also want to meet people, have more engagement, create a referral network- go to a conference.

My guest today is Peter Shankman.   The New York Times has called Peter  “a rockstar who knows everything about social media and then some.” He is a 5x best selling author, entrepreneur and corporate keynote speaker, focusing on customer service and the new and emerging customer and neurotatypical economy.  With three startup launches and exits under his belt, Peter is recognized worldwide for radically new ways of thinking about the customer experience, social media, PR, marketing, advertising, ADHD (Attention Deficit Hyperactivity Disorder) and the new Neurodiverse Economy.   In addition to his passion for helping people and companies find success, some of Peter’s highlights also include:   Founder of HARO – Help A Reporter Out, which became the standard for thousands of journalists looking for sources prior to being acquired three years after launch   The ShankMinds Breakthrough Network, an elite, online mastermind of thought leaders, business experts, and change makers   Faster than Normal – The Internet’s #1 podcast on ADHD, focusing on the superpowers and gifts of having a “faster than normal brain,” which has helped thousands of people all around the world realize that having a neuroatypical brain is actually a gift, not a curse.   In this interview, we speak about Peter's latest book "Faster Than Normal: Turbocharge Your Focus, Productivity, and Success with the Secrets of the ADHD Brain"   https://www.shankman.com

026: Faster Than Normal Can Be A Gift with Peter Shankman The New York Times has called Peter Shankman "a rockstar who knows everything about social media and then some." He is a 5x best selling author, entrepreneur and corporate keynote speaker, focusing on customer service and the new and emerging customer economy. He is recognized worldwide for radically new ways of thinking about the customer experience, social media, PR, marketing, advertising, and ADHD (Attention Deficit Hyperactivity Disorder.) In addition to his passion for helping people and companies find success, some of Peter's highlights also include: •  Founder of HARO - Help A Reporter Out, which became the standard for thousands of journalists looking for sources prior to being acquired three years after launch •  The ShankMinds Breakthrough Network, which is an elite, online mastermind of thought leaders, business experts, and change makers •  Faster than Normal - The Internet's #1 podcast on ADHD, focusing on the superpowers and gifts of having a "faster than normal brain” Peter has been a worldwide influencer for companies ranging from Huawei to Specialized Bicycles, from New York Health and Racquet Club to Sprint.  Finally, Peter is a father, a 2x ironman triathlete, a class B licensed skydiver, and an avid Peloton rider. He's based in NYC with his daughter and 19-year-old cat, both of whom refuse him access to the couch.  TOPICS MENTIONED: Rituals Triggers Choice Exercise THOUGHTS FROM PETER: Clutter is a distraction waiting to happen. Live your life 30 minutes early. Pills can’t teach skills. Whatever works, stick to it! Identify your triggers and work around them. ADD/ADHD is a gift not a curse. It is not that we are distracted.  We are actually looking for something that excites us. SOCIALS: Website: https://www.shankminds.com/ Facebook: Peter Shankman Twitter: @petershankman Instagram: @petershankman RESOURCES AND BOOKS: Faster than Normal Podcast: https://www.fasterthannormal.com/ Faster than Normal by Peter Shankman

“A Martian scientist with no understanding of visual perception could understand the rainbow, or lightning, or clouds as physical phenomena,  though he would never be able to understand the human concepts of rainbow, lighting, or cloud, or the place these things occupy in our phenomenal world.” In this episode of Made You Think, Neil and Nat critically discuss the article What Is It Like to Be a Bat? by Thomas Nagel. This is the most famous piece on the mind-body problem. In it Nagel explores the mind-body issue, freedom, knowledge, meaning and value of human life. This article was penned down at an era where physicalism and materialism were prevalent, the idea that you can reduce all aspects of the mind to simply firings in the brain. However, Nagel was unpersuaded that physicalism of materialism gives an all-encompassing account of human experience. “Without consciousness the mind-body problem would be much less interesting with consciousness it seems hopeless.” We cover a wide range of topics, including The mind-body consciousness problem Creating an objective interpretations of reality. Learning skills to overcome reporters biases Consciousness in animals Artificial intelligence (AI) and hacking of consciousness And much more. Please enjoy, and be sure to grab a copy of What Is It Like to Be a Bat? by Thomas Nagel! If you enjoyed this episode, be sure to check out our book episodes on consciousness like Godel Escher Bach by Douglas Hofstadter, Sapiens by Yuval Harari, Darwin’s Dangerous Idea by Daniel Dennett, and The Beginning of Infinity by David Deutsch. Be sure to join our mailing list to find out about what books are coming up, giveaways we're running, special events, and more. Links from the Episode Mentioned in the show The Beginning of Infinity on Wikipedia [04:52] (book episode) Pod Save America Podcast [19:20] HARO Help A Reporter Out [22:14] Fox News [23:30] CNBC [23:30] Turing Test [30:53] Chinese Room [31:13] Chess [32:00] Go game [32:40] Watson AI [39:53] Joe Rogan interviews Elon Musk [47:34] The Man in the High Castle Television TV series [54:08] Hardcore History ep 62 – Supernova in the East I [54:42] Books mentioned What it is to be like a bat? By Thomas Nagel Gödel, Escher, Bach by Douglas R. Hofstadter [00:39] (Nat’s notes) (book episode) Way of Zen by Alan Watts [01:02] (Nat’s notes) (Neil’s notes) (book episode) Homo Deus by Yuval Harari [01:06] (Nat’s notes) (book episode) Darwin’s Dangerous Idea by Daniel Dennett [1:11] (book episode) The Beginning of Infinity by David Deutsch [01:16] (book episode) The Riddle of the Gun by Sam Harris [16:53] (article episode) How to Lie with Statistics by Darrell Huff [24:30] The Elephant in the Brain by Kevin Simler and Robin Hanson [36:08] (Neil’s notes) Sapiens by Yuval Noah Harari [56:40] (Nat’s notes) (book episode part 1 & part 2) Trust Me, I'm Lying by Ryan Holiday [23:01] The Man in the High Castle Novel by Philip K. Dick [54:08] Plato's Republic [20:10] People mentioned David Deutsch [05:25] (Infinity episode) Daniel Dennett [08:25] (Darwin’s episode) Bobby McMullen – Blind Bike Rider [09:44] Donald Trump [12:23] Charles Darwin [30:15] Pepper the Poochon [33:40] Sam Harris [37:19] (Guns episode) Yuval Noah Harari [37:19] Douglas Hofstadter [43:36] Nick Bostrom [43:53] Karl Marx [46:02] Elon Musk [47:34] (on this podcast) Hiroo Onoda [55:17] Show Topics 01:00 – Consciousness. The article is about the theory of mind and consciousness, looking into the mind-body problem. Aspects of the mind can be linked to how the brain responds. 01:58 – Challenge to physicalism rather than refute reductionism. Reductionism and physicalism cannot be fully understood; thus, making these two theories flawed. “Every reductionist has his favorite analogy for modern science. It is most unlikely that any of these unrelated examples of successful reduction will shed light on the relation of mind to brain”. Nagel seems not to refute reductionism but rather exposing a big whole in it and saying you can't take reductionism seriously until you fill this hole. 03:43 – Mind-body consciousness problem. Without consciousness the mind-body problem would be much less interesting with consciousness it seems hopeless. “It seems unlikely that any physical theory of mind can be contemplated until more thought has been given to the general problem of subjective and objective”. 05:27 – All problems are soluble given enough intelligence in time. 06:08 – Subjective filter for any information. Physicalism and reductionism create an objective interpretation of reality. Physicalism and reductionism in some ways rely on creating an objective interpretation of reality. All the thoughts human beings have are grounded from the subjective view of the world. 08:00 – Humans cannot understand a “what it is like aspect” because they are not in that very situation. A bat was used to demonstrate this concept. Human beings cannot comprehend how a bat moves and survives by echo-location thus this highlights human cannot understand subjective experience from human data. 09:04 – Humans can learn to echo-locate. An excellent example is Bobby McMullen, who is a blind mountain biker; he uses echolocation and his senses to mountain bike. 10:14 – However, according to Nagel, even if a human could echo-locate, that is still not equivalent to how bats echo-locate. 10:35 – Subjective interpretation of reality cannot be stepped out. This means something outside of one’s understanding cannot be fully grasped or comprehended. This concept applies to understand to someone who is totally different from you. You can never know exactly what they went through or understand what they do why they do some things; it is easy to judge someone thinking they are making irrational actions without viewing their actions from the subjective experience. 12:12 – How would look post-Trump era discussions. Urban Democrats have different interests and value systems than rural Republicans. Where to draw the line for life? Understanding pro-life people. Pro-gunners point of view. Having a gun in Texas is a must. 18:28 – Divided political sphere. Humans choose a side that will agree with their preconceived opinions. 19:58 – Decentralization makes it really hard to create a cohesive story and narrative for a population. 20:20 – Gell-Mann amnesia effect. Phenomenon where one will believe about something they know not about because it has been reported. Journalists are almost never trained to actually understand what they are reporting on, not confirming the authenticity of their sources and misunderstanding statistics. 24:00 – Learning how to read research articles is an important skill these days as we can't rely on media anymore. Famous bad reporters interpretations. Bacon is bad for you as smoking. Coconut oil is bad because saturated fats. 26:26 – Hanlon's Razor. Applying that to even news reporters, they are not doing it necessarily maliciously, they are doing it for one of two reasons- it works, people click on it and read it; the second thing is a lot of these sites are effectively content firms. This circles up to what Nagel is saying about subjective character of experience which we cannot step outside of and not understanding what it is like to be someone else. 28:20 – Test for consciousness. Mirror test for animal self awareness. 30:38 – AI discussion. What means a computer is conscious? Turing test is not enough. Reaching intelligence by brute force. Computers that don't want to play chess. 33:33 – Consciousness in animals. Every animal has a level of consciousness and awareness in the same fundamental way a human does. Dogs dreaming. 35:30 – The self is not necessarily an actual thing. Nagel is trying to keep the sense of self and the potential challenge to him is this thing you are trying to hold on to the mind, the sense of self is an illusion; there is not really anything special for what we think about this consciousness. 37:47 – Challenging reductionism. Nagel is challenging reductionism by pushing for a more helpful theory of mind that says it’s all mental- making it hard to comprehend any one’s mind. 38:43 – Subjective phenomena cannot be explained. Questions that arise with a conscious AI: can you unplug it? Can you reset it? Is it a slave? Riding horses and animals that work for humans. 40:26 – Artificial intelligence (AI) and consciousness. That will just reach a point where it is so competent that it is indistinguishable from interacting with another human. 43:05 – AI scare. An AI is sufficiently intelligent to be a threat to us all, it is sufficiently intelligent to know it shouldn't let us know it exists. AI that optimizes for paperclips can destroy the world. 43:38 – Use of the term is. E = mc2. Knowing that something is true without necessarily understanding why it is true. Consciousness and intelligence exist within its closed system. 50:10 – Knowledge is a justified true belief, based on theoretical understanding. “You can know that something is something without understanding what it means for it to be that thing.” 53:41 – Tangent. Japanese soldiers fighting after the war was over. 57:47 – Subscribe to Patreon to get our book notes, highlights, bonus material and support us without the need of ads. Sign up before october to participate to the next live hangout! Also, recommend us books (even via Instagram), and participate of our private community. Find us on Twitter @Neil Soni (@TheRealNeilS) and @Nat Eliason (@nateliason). Leave us a review on iTunes to get possible guests on the show. You can just write “Love this podcast! Neil and Nat are super fun.”. Check our supporters at madeyouthink.com/support. We are drinking delicious Lapsang Souchong tea from Cup & Leaf. If you want some tangent fuel, try the Mushroom Lemonade  Coffee and Chai Latte from Four Sigmatic. Perfect Keto Nut Butter is amazing. Try it frozen for an incredible texture. Check Kettle & Fire Mushroom-Chicken blend, now available on their site. Use our Amazon affiliate link to support the show effortlessly. If you enjoyed this episode, don’t forget to subscribe at https://madeyouthinkpodcast.com.

“Doing it hurts less than quitting. So I don't quit." — Peter Shankman  Another behind the scenes look at an entrepreneurs life. In this episode, Allison and Peter Shankman discuss:How ignoring the haters in your life improves your lifeThe authenticity of the company HARO its complicationsHow people with ADHD succeed in a business environment differently than othersWhat happens when someone with ADHD runs out of dopamine in their bodyKey Takeaways:If they don't matter in your life, then don't care what they think of you.Stay calm when a problem arises.It's not crazy if it works for you.As much as it hurts to do the race, quitting hurts even more. Connect:Twitter: @petershankmanFacebook: facebook.com/petershankmanWebsite:  Shankminds.comEmail:  meagan@shankman.comInstagram: @petershankman Check out Allison's books:Married My Mom Birthed A Dog: How to be Resilient When Life SucksandFrom Business Cards to Business Relationships: Personal Branding and Profitable Networking Made Easy Connect with Allison Graham:Website: r-ninja.com/Twitter: https://twitter.com/allisondgrahamInstagram:https://www.instagram.com/allisondgraham/LinkedIn:   https://www.linkedin.com/in/allisongraham/You Tube: https://www.youtube.com/user/AllisonDGraham  About Peter Shankman The New York Times has called Peter Shankman "a rockstar who knows everything about social media and then some." He is a best selling author, entrepreneur and corporate keynote speaker. He is recognized worldwide for radically new ways of thinking about the customer experience, social media, PR, marketing, advertising, and ADHD (Attention Deficit Hyperactivity Disorder.) In addition to his passion for helping people and companies find success, some of Peter's highlights also include: Founder of HARO - Help A Reporter Out,The ShankMinds Breakthrough Network, and Faster than Normal. Finally, Peter is a father, a 2x ironman triathlete, a class B licensed skydiver, and an avid Peloton rider. He's based in NYC with his daughter and 19-year-old cat, both of whom refuse him access to the couch. Show Notes by Podcastologist/Show Producer: Danielle Taylor   Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.  Learn more about your ad choices. Visit megaphone.fm/adchoices

This week on Chutzpah, meet Peter Shankman -- author, entrepreneur, licensed skydiver and Ironman triathlon veteran. Shankman — who helped found AOL Newsroom and founded HARO (Help A Reporter Out), a listserv database that helps reporters get the information quickly — also has ADHD, and he's not quiet about it. Over the past few years, he has worked to reframe the conditions commonly thought of as "disorders" as gifts. On his podcast, "Faster Than Normal," Shankman interviews people who succeed not despite neuroatypical conditions like ADHD or dyslexia, but because of them. If you want to know more about Shankman's simple rules for life-success, outrageous physical feats and how to rise against the odds, you're in the right place.

La estrategia de preeminencia aplicada a los reporteros. Ayuda a un periodista brindándoles fuentes confiables (y relevantes) para su (s) siguiente (s) artículo (s). Así es como funciona: Busca a los reporteros de tu nicho y crea una base de contactos. Acércate y ofrece tu ayuda desinteresada. Recibes alertas diarias por correo electrónico de periodistas que buscan fuentes acreditadas para sus artículos. Responde a las alertas relevantes de manera oportuna con respuestas personalizadas, junto con su nombre / credenciales Obtienes un enlace editorial con alta autoridad. El mercado anglosajón cuenta con un servicio que lo automatiza un poco. Se llama HARO (Help A Reporter Out) y concentra una gran cantidad de reporteros que buscan ayuda. Esto no es un impedimento para que lo hagas tú (aunque de forma artesanal). Uno de los beneficios secundarios de hacer esto es que ganas enlaces con los medios por medio de los reporteros. Si bien no son los que toman decisiones, tampoco están casados a una sola marca, así que ellos te pueden recomendar con otros. Y cuando tengas información que compartir como son boletines de prensa o algo noticiable no tendrás que depender de un distribuidor, lo podrás hacer directamente. En el próximo episodio hablaremos de la fase de expansión del Método Ventaja. Bueno ventajoso esto es todo por hoy. Antes de terminar sigue la conversación  ¿Ya ayudas a algún reportero? Recuerda dejar tu comentario en tu plataforma favorita. Las reviso todas. Al darle like en ivoox y youtube y dar 5 estrellas en iTunes ayudas a otros a encontrar el podcast. Y recuerda: ¡Rífate como los grandes!" --- Send in a voice message: https://anchor.fm/ventaja/message

The New media rules. There are no rules. And if you don't evolve with how things are changing you will get left behind. Journey to There is throwing down a challenge! There should be a national authentic media day where all of the all of the anchors and all of the co-hosts all of the people on ABC NBC, Fox News and  CNN wake up in the morning, brush their teeth, get in their car go on camera raw and unedited. No Makeup- No Stylists. We dare you to do that! We are all walking around with too many expectations of people to meet us where we were versus just respecting where they are. Truth vs Training is so important to break down because whether you're getting ready to be on CNN, do a Facebook video or just walk into a room of peers at church or a movie theater or whatever. We all have a tendency to want to put on this mask of what we think other people feel like we should be like, act like,  walk like and talk like. A revealing story on how Peter Shankman, founder of HARO (Help A Reporter Out) revealed a huge disappointment to social media and gained 10,000 new followers. What is your truth vs your training when it comes to showing up for traditions? How do you respond to those that have non traditional marriages, careers and/or  lifestyles? Are those reactions about them or based on a struggle going on inside of you? Stand in your truth. Question Everything. Click here to watch my highly (self- critiqued) interview with Ashley Sanders! Takeaway: Break the traditions that no longer work for you. Be willing to inspire change Really pay attention to the energy of the environment that you're in. If you're going through the motions of something and feel that as a physical experience...Allow yourself to pause in the moment and identify the fact that is your truth. You do not want to be there or in that experience. Remember that feeling for the next time so the next time it  happens you can  make a different decision. When you're going into any type of situation or redundancy of a tradition or anything that is occurring where you can literally feel the “life being sucked out of you” or that energy drain or just feeling like tired and exhausted. Pay attention to what your circumstances are and your environment is around when that feeling occurs and make a conscious decision not to recreate that scenario again. RESOURCES: http://jengroover.com/ https://www.amazon.com/What-If-Why-Not-Transform/dp/1935251678/ref=asap_bc?ie=UTF8 https://www.brainshark.com/ideas-blog/2014/March/ten-video-marketing-statistics-and-what-they-mean-to-you QUOTE The New media rules. There are no rules Stand in your truth. Question Everything.

Peter Shankman is an American entrepreneur and author. He is best known for founding HARO (Help A Reporter Out). His new book is Faster Than Normal: Turbocharge Your Focus, Productivity, and Success with the Secrets of the ADHD Brain. In this episode Peter talks with Erik on proactively setting up boundaries to limit the choices we have, and how that leads to freedom and to focus. Mentioned in this episode: Formstack Faster Than Normal Podcast Forest App Please connect with me Subscribe, rate, and review in iTunes Follow @ErikJFisher Check out more Noodle.mx Network showsThe Audacity to Podcast: "How-to" podcast about podcastingBeyond the To-Do List: Personal and professional productivityThe Productive Woman: Productivity for busy womenONCE: Once Upon a Time podcastWelcome to Level Seven: Agents of SHIELD and Marvel’s cinematic universe podcastAre You Just Watching?: Movie reviews with Christian critical thinkingthe Ramen Noodle: Family-friendly clean comedy SaveSave SaveSave

Now that school is out for summer and we FINALLY are on summer vacation, the school buses are now focused on transporting workers to the fields for detassling corn and special charter trips around the region. One of bus driving pals told me that he is signed up for three charters, this coming week. From church camp to Capital tours, from family reunions to picnics. For me, I think I am going to taking some days off. This chapter of BUS BIZ talks about one of the return letters I got from an airline pilot, in New York. I had reached out on HARO (Help A Reporter Out) and asked for bus travel input. Pilot Patrick Smith (Askthepilot) has a cute story about bus travel in Turkey, I think you will like it. And then you will probably ask, "Why has America let that same infrastructure travel service fall apart?"

Peter Shankman blames most of his success on ADHD. He is best known for HARO (Help A Reporter Out) and as the founder and CEO of The Geek Factory, which is a boutique social media, marketing, and customer service strategy firm located in New York City. Peter is a successful consultant, keynote speaker, and author, and his best-selling book, Zombie Loyalists, lays this foundation: Great customer service = rabid fans.

Could keeping things simple be the key to managing ADHD? Rather than be overwhelmed by choices and decisions, Peter Shankman (www.shankman.com), founder of HARO (Help A Reporter Out) and founder and CEO of The Geek Factory, embraces limiting his choices and keeping life simple. Peter talks about how he limited his choices rather than be overwhelmed by decisions. This includes putting himself in an environment where he has no choice but to work by getting on a flight to Singapore and working for 48 hours straight while strapped in an airline seat in order to write a bestselling novel. In this episode of Attention Talk Radio guest host Caroline Maguire ( www.necoaching.com) interviews CEO and author Peter Shankman about living outside the box, surviving and thriving with ADHD. Attention Talk Radio is the leading site for self-help Internet radio shows focusing on attention deficit hyperactivity disorder (ADHD) and attention deficit disorder (ADD), including managing symptoms of attention deficit disorder, adults with ADD, or adults who have children with ADHD. Attention Talk Radio, hosted by attention coach Jeff Copper, is designed to help adults and children (particularly those diagnosed with or impacted by attention deficit disorder or its symptoms) in life or business who are stuck, overwhelmed, or frustrated. It will help adults and children get unstuck and moving forward by helping to open their minds and pay attention to what works. Attention Talk Radio host Jeff Copper is an ADHD coach. To learn more about Jeff go to www.digcoaching.com.

Join Lee as he talks with Laurence Bradford from LearnToCodeWith.me. Laurence not only shares the value of learning new skills as an entrepreneur, but also shares some valuable insights into how she runs her own business and generates revenue through content marketing and more. COMING UP NEXT WEEK! Lee talks with Troy Dean. Troy is a LEGEND... Episode not to be missed! Subscribe today. Do you want to get involved with the podcast? Get in touch on: http://leejacksondev.com/contact/ Show notes: *For those with audio impairment, we have transcribed the full conversation here: http://leejacksondev.com/podcast/transcripts/episode-4-learning-monetising-new-skills-laurence-bradford/* Laurence's Main Takeaway: Put yourself out there Highlighted items you should check out The best Udemy courses for learning to code. An article that has helped Laurence generate a lot of income: learntocodewith.me/reviews/best-udemy-courses/ Laurence's Facebook Group: newbiecoderwarehouse.com Connect with Laurence Email: laurence@learntocodewith.me Twitter: https://twitter.com/learncodewithme Website: http://learntocodewith.me/ Laurence's Recommended Resources: Co-schedule (seems popular!) http://coschedule.com/ HARO - Help A Reporter Out - http://www.helpareporter.com/ --- OUR EVENT: Do you want to make real change in your business? Join us at our in-person event Agency Transformation Live Meet Troy Dean; Lee Jackson, Chris Ducker, Kelly Baader, Amy Woods, Paul Lacey, Dave Foy and other legends in this fantastic conference focused on actionable steps that you can use to transform your agency. ---   See acast.com/privacy for privacy and opt-out information.

In their 40th episode, Pete talks to Dom about getting publicity and promoting your business in the "real world media" using Press Releases. Pete talks about his blueprint for writing press releases, and gives some tips for ways to make them stand out. Take Away: Press Releases are easy to write and can get you a lot of free publicity locally, nationally and internationally. Action Step: Sign up for HARO (Help A Reporter Out) at http://helpareporter.com (or one of the other services mentioned in the notes. Tech Tip: If you are sending out Press Releases yourself, consider sending them via fax machine, as faxes are unusual and it will make your message stand out. -= Links =- - Special PreneurCast Listener Offers from our Sonsors: http://ReadItFor.Me/preneurcast - ReadItForMe creates multi-media summaries of popular business and personal development books. Visit our link for a 14-day trial and a PreneurCast listener 10% discount on their membership fees. http://audibletrial.com/preneurcast - Audible has a huge library of audio books of all types. Visit our link for a 14-day trial and PreneurCast listener coupon for a free audio book. - Books: This week, as we're all about the ReadItForMe service, there are no links, just a recommendation that you check out these books inside ReadItForMe The Ultimate Press Release Swipe File - Pete's book including fill-in-the-blanks templates for great, attention-grabbing press releases - PreneurCast Episodes: These previous episodes are talked about in today's show. Go back and listen, if you missed them, over at http://preneurmedia.tv PreneurCast Episode 38 - How Pete Sold the MCG - Online Resources: http://www.prweb.com/ - PRWeb http://www.aapmedianet.com.au/ - AAP MediaNet http://helpareporter.com - HARO - Help a Reporter Out http://www.reporterconnection.com/ - Reporter Connection http://www.sourcebottle.com.au/ - Source Bottle -=- For more information about Pete and Dom, visit us online at http://www.preneurmedia.tv or drop us a line at: preneurcast@preneurgroup.com If you like what we're doing, leave us a review on iTunes.