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Some leaders talk about the power of creativity, and a select few leaders build a career proving it. Jim's guest this week is one of those. Andrew Robertson is the long-time leader of BBDO Worldwide, one of the most awarded and effective creative advertising networks in the world. He served as President and CEO from 2004 to 2024 before stepping into his current role as Chairman. During his tenure, BBDO was named Network of the Year at Cannes Lions a record seven times and was crowned Network of the Decade in 2020.Today, as Chairman of BBDO Worldwide and Chairman Emeritus of the Ad Council, Andrew is focused on mentoring the next generation of creative leaders and helping brands harness creativity for real business growth. In 2022, Andrew was inducted into the American Advertising Federation Hall of Fame. In 2025, he added a new chapter to his legacy as a bestselling author with his book “The Creative Shift: How to Power Up Your Organization by Making Space for New Ideas.”So tune in for a conversation with a leader who believes that creativity is not an occasional flash of inspiration but a way of operating inside any organization. And from the entire team at the show, we wish you all a very Happy New Year!---Learn more, request a free pass, and register at iab.com/almPromo Code for $500 of ticket prices: ALMCMOPOD26---This week's episode is brought to you by Deloitte, TransUnion and the IAB.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
The grand tradition of office party mishaps gets put into service to sell, yes, plenty of beer, but also fried chicken, candy and credit cards. Plus, the Ad Council has insight into an insurance company's creative solution to the changing times. Here are links to the ads we talked about on this week's show: Heineken - Office Party https://adsspot.me/media/tv-commercials/heineken-office-party-holiday-parties-02442f85beef Miller Lite - The End Of Holiday Work Parties https://www.youtube.com/watch?v=YXqMcsHJsSY KFC Loaded Potato Bowl - Office Party https://www.ispot.tv/ad/7sui/kfc-loaded-potato-bowl-office-party Subway Festive Feast (UK) - The Office Party https://www.youtube.com/watch?v=i64uP-usirs Discover Card - Office Holiday Party https://www.ispot.tv/ad/7E3r/discover-card-cashback-bonus-office-holiday-party Jack In The Box - Holiday Spirit + Ball Party https://youtu.be/SUGkkbKrfpI?si=WnHdYD9vsBMBIAsj&t=1178 Red Stripe Beer - Office Party https://www.youtube.com/watch?v=7ohHqZycWpI Olympus - Office Party https://www.ispot.tv/ad/7VVE/olympus-office-party UPS Store - “Every-Ing At The Office Party” https://www.ispot.tv/ad/dyTq/the-ups-store-every-ing-at-the-office-party Gucci - 1990s Office Party https://www.youtube.com/watch?v=UGEYaRyLgLg Homes.com - Office Party https://www.ispot.tv/ad/BI_M/homes-com-office-party-featuring-dan-levy-heidi-gardner M&Ms - Office Party Mime https://www.youtube.com/watch?v=d09SzaeFUqc NJM Insurance - Snowman https://www.youtube.com/watch?v=U90RumkSomQ NJM Insurance - Too Many Mascots! https://youtu.be/VcqFKkgElGI?si=k-Em9LoxQie1sDqc
Lewis Williams is an accomplished Creative Director and Brand Storyteller who's enjoyed great success at two of Chicago's most iconic agencies—Leo Burnett and Burrell Communications, where he served as Chief Creative Officer. Most recently, Lewis had expanded his skillset even further as the EVP, Head of Brand Impact for global PR giant Weber Shandwick.Across 3 decades of his Total Market and Multicultural consumer marketing experience, Lewis has partnered with CMO's of some of the world's best-known brands. Toyota, McDonald's, Walt Disney World, The Coca-Cola Company, Google, The U.S. Army, Disney, American Airlines and Procter and Gamble to name a few. And Lewis has continually brought his client partners strategically driven, award-winning creative that's enabled great brands to establish and maintain strong emotional bonds with their customers.Lewis' work has been recognized by virtually every creative award show on the planet. And his opinion is so respected that he serves on the Creative Review Committee for The Ad Council. He's also served on the prestigious Cannes Lion Jury—including as a member of Cannes Lions 70—Glass: The Lion for Change.Most recently Lewis launched the podcast series OGs AND AUNTIES. The series highlights Advertising Legends that have shaped culture, shifted narratives and launched movements.
In This Episode Erin and Weer'd discuss: the latest development in the story of the Wyoming Airman who killed his friend and blamed it on his SIG M18; the Ad Council using tax money to push gun control; the US Navy Sailor who was sentenced to 20 years for possessing demilled guns and legal-to-own parts, and why his appeal will affect all gun owners. There's a big shake-up within the NRA, and Board Member John Richardson gives us the inside scoop; and David gives us his thoughts about a recently acquired Super Safety from Hoffman Tactical. Did you know that we have a Patreon? Join now for the low, low cost of $4/month (that's $1/podcast) and you'll get to listen to our podcast on Friday instead of Mondays, as well as patron-only content like mag dump episodes, our hilarious blooper reels and film tracks. Main Topic S.A.F.E. Pet Rescue Tillie, Erin's good little pupper girl Ad Council Using Your Tax Dollars to Push Anti-Gun Rhetoric Gun Violence in the United States 2022 (PDF) Six Words Every Killer Should Know: 'I Feared for My Life, Officer' Adamiak's Attorney Strikes Back at his Criminal Charges John Richardson No Lawyers, Only Guns and Money National Rifle Association Announces Massive Restructuring Gun Lovers and Other Strangers National Firearms Act 1934 (PDF Warning) Forced Reset Trigger Hoffman Tactical Trigger-Man Super Safety v4.4 AR Disconnector AR Disconnector Spring AR Selector Spring AR Hammer & Trigger Pin AR Selector Detent AR Trigger AR Bolt Carrier AR Recoil Buffer Hoffman Super Safety (YouTube Warning) Super Safety 01 Super Safety 02 Super Safety 03 Super Safety 04 Super Safety Position Forward Super Safety Position Rearward Super Safety Detents Bolt Comparison Brena Bock Author Page David Bock Author Page Team And More
Show SummaryOn today's episode, we're featuring a conversation with Air Force Veteran Chris Jachimiec, a dedicated speaker and proponent for suicide prevention based on his own experience as a suicide loss survivor, and will be sharing his role at the upcoming event MCON, a live event in Las Vegas Nevada from October 23rd to October 26th, 2025Provide FeedbackAs a dedicated member of the audience, we would like to hear from you about the show. Please take a few minutes to share your thoughts about the show in this short feedback survey. By doing so, you will be entered to receive a signed copy of one of our host's three books on military and veteran mental health. About Today's GuestChris Jachimiec devoted 20 years to the United States Air Force, serving in critical leadership roles throughout his career. A veteran of Operation Southern Watch and the war in Afghanistan, he spent over 15 years stationed in Las Vegas, where he shaped the next generation of Airmen through mentorship and operational excellence. His dedication earned him three Meritorious Service Medals, three Air Force Commendation Medals, and the Air Force Achievement Medal, among numerous other accolades. He was also recognized as Air Combat Command First Sergeant of the Year (2016), the United States Air Force Warfare Center NCO of the Year (2012) and was a Distinguished Graduate at every level of Air Force Professional Military Education, demonstrating his leadership at the highest levels. After his medical retirement in 2020, Christransformed personal adversity into a mission of advocacy and support forfellow service members. Following the tragic loss of his brother, a Marineveteran, to suicide in 2017, he dedicated himself to mental health awarenessand suicide prevention. As a distinguished member of both the Governor's andMayor's Suicide Prevention Challenge teams, he works to create real change inveteran mental health initiatives. His commitment to this cause also led him towork with the Tragedy Assistance Program for Survivors (TAPS), providingcompassionate support to military families dealing with loss. His advocacyreached a national audience through his participation in the Ad Council's"Service Never Stops" campaign, which promotes responsible firearmstorage as a means of suicide prevention. Chris currently provides livedexperience and subject matter expert support to a Department of Veteran'sAffairs led suicide prevention pilot program. Beyond his advocacy, Chris is also a champion inadaptive sports, competing in the 2022 Department of Defense Warrior Games,where he claimed multiple gold medals. His resilience, both physically andmentally, embodies the spirit of perseverance. Whether leading on thebattlefield, mentoring fellow veterans, or competing as an athlete, Chriscontinues to demonstrate that service extends far beyond active duty; it is alifelong commitment to supporting others and strengthening the veterancommunity. Links Mentioned During the EpisodeChris Jachemic on LinkedInMCON Web Site PsychArmor Resource of the WeekThis week's PsychArmor Resource of the Week is a recently released episode as part of our MCON Series, episode 235 with Marine Corps veteran Melissa Hawkins. Melissa is a member of the board of advisors of MCON, and shares her perspective on the event. You can find the resource here: https://psycharmor.org/podcast/melissa-hawkins Episode Partner: Are you an organization that engages with or supports the military affiliated community? Would you like to partner with an engaged and dynamic audience of like-minded professionals? Reach out to Inquire about Partnership Opportunities Contact Us and Join Us on Social Media Email PsychArmorPsychArmor on XPsychArmor on FacebookPsychArmor on YouTubePsychArmor on LinkedInPsychArmor on InstagramTheme MusicOur theme music Don't Kill the Messenger was written and performed by Navy Veteran Jerry Maniscalco, in cooperation with Operation Encore, a non profit committed to supporting singer/songwriter and musicians across the military and Veteran communities.Producer and Host Duane France is a retired Army Noncommissioned Officer, combat veteran, and clinical mental health counselor for service members, veterans, and their families. You can find more about the work that he is doing at www.veteranmentalhealth.com
Send us a text and chime in!The Granite Mountain Interagency Hotshot Crew Learning and Tribute Center in Prescott will host a birthday celebration for Smokey Bear on Saturday, August 9 from 11 am to 1 pm. Smokey himself will be there to greet fans. There will also be birthday cake, and stickers activities for kids. Smokey Bear is one of the most enduring and recognizable symbols of wildfire prevention in the United States. He was created in 1944 by the U.S. Forest Service and the Ad Council as part of a campaign to educate the public about the dangers of forest fires. His famous catchphrase, “Only... For the written story, read here >> https://www.signalsaz.com/articles/prescott-celebrates-smokey-bears-birthday/Check out the CAST11.com Website at: https://CAST11.com Follow the CAST11 Podcast Network on Facebook at: https://Facebook.com/CAST11AZFollow Cast11 Instagram at: https://www.instagram.com/cast11_podcast_network
Filled with remorse for their dereliction of duty, Andrew and Vieves make up for having skipped the Ad Council with an “Oops, All Ad Council” episode that asks, “Just who IS your favorite Martian?” and “Did anyone ever consider a Fruit Roll-Up prophylactic?” Here are the commercials we talk about on today's show: Detroit Institute of Art https://www.youtube.com/watch?v=qXbKwP6-x9s Amtrak Summer Train-tacular https://www.youtube.com/shorts/nrfmRGIls4o Allianz Australia insurance https://youtu.be/WRwlzHfXpcQ?si=T16obbJQelC5m4-X Fruit Rollup Tattoos https://youtu.be/tziB5Uw3iGQ?si=8za2LdMz7FpZ6VZ9 Swiffer - You're in the army now https://youtu.be/mheorXry544?si=z6Wht_UzNst4EZ_E Capella University https://www.ispot.tv/ad/fDg7/capella-university-a-different-approach-possibilities Kodak - Tele-instamatic https://www.tiktok.com/@beatnikdaddio/video/7520094583183658270
Coming up on this episode of Flirtations, we welcome Dr. Shanté Holley to the show! Dr. Shanté is a certified life coach, writer, professor, and host of the podcast The Whole In Your Heart podcast on YouTube. Specializing in guiding individuals through the complexities of healing, wellness, and personal development, today we have a conversation for you about the art of surrender. We explore how to trust the timing of your life, the difference between surrender and submission, and how to accept what you cannot change while still believing deeply in yourself and what is possible. We'll go into how to process anger and hurt when you've been wronged, how to stop living in the past, and how the very act of trying to control outcomes is often where we lose our power. Dr. Shanté offers insights into why force is the opposite of surrender, how to recognize the subtle ways we abandon ourselves, and why surrender is not weakness, but strength. If you've been holding on too tightly to old beliefs, are having a hard time letting go, feeling stuck, or if your strength has started to look more like struggle, this episode is for you! Let's do the Flirties, and meet Dr. Shanté! Don't forget to subscribe, rate, and review Flirtations on your favorite podcast platform, and share this episode to spread BFE - big flirt energy- all over the world! Enjoying the show and want to support my work? Buy the Flirt Coach a coffee! About our guest: Dr. Shanté Holley is a certified, trauma-informed mental health coach with over 20 years of experience as a college professor. She is a respected voice in the mental wellness community, with a passionate following of more than 270K on social media, a ranked publication on Substack, and viral content that has reached millions. Known for her accessible, and impactful approach to mental health, she has been featured on both local and national news outlets, using her platform to share practical insights and advocate for mental wellness. A sought-after speaker, Dr. Shanté delivers high-value content on a variety of topics related to emotional resilience, trauma recovery, and self-care, with engagements across the country. Her expertise has led to partnerships with major organizations such as the Immigrant Justice Corps, American Red Cross, SAMHSA, and the Ad Council, where she collaborates on campaigns aimed at promoting mental health awareness and community support. In addition to her work in mental health coaching, Dr. Shanté is a prolific podcaster with three successful shows that collectively boast hundreds of thousands of downloads. Her podcasts serve as valuable resources for individuals seeking guidance on personal growth, mindset, healing, and navigating life's challenges. Dr. Shanté also serves on the Board for Belonging Through Art, an organization dedicated to reducing loneliness and fostering positive social connections through art. Her commitment to improving mental wellness extends to her academic work, where she was a Fulbright Scholarship Finalist for her research on Blaxit: The Interconnectedness of Racial Trauma, Healing, and Black Immigration to Portugal, a groundbreaking project that explored the intersections of cultural identity, trauma, and healing. With her extensive background in mental health, education, and media Dr. Shanté Holley is a trailblazer in the field, committed to helping individuals heal, grow, and thrive. You can connect with Dr. Shanté on Substack, listen to the "Whole in Your Heart" podcast on YouTube, learn more on her website, and @drshantesays on Instagram. About your host: Benjamin is a flirt and dating coach sharing his love of flirting and BFE - big flirt energy - with the world! A lifelong introvert and socially anxious member of society, Benjamin now helps singles and daters alike flirt with more confidence, clarity, and fun! As the flirt is all about connection, Benjamin helps the flirt community (the Flirties!) date from a place that allows the value of connection in all forms - platonic, romantic, and with the self - to take center stage. Ultimately, this practice of connection helps flirters and daters alike create stronger relationships, transcend limiting beliefs, and develop an unwavering love for the self. His work has been featured in Fortune, NBC News, The Huffington Post, and Yoga Journal. You can connect with Benjamin on Instagram, TikTok, stream the Flirtations Flirtcast everywhere you listen to podcasts (like right here!), and find out more about working together 1:1 here.
Andrew and Vieves consider ads that mine the universal frustration of customer service calls for fun and profit. Plus, the Ad Council takes pity on Andrew and Vieves, but still fails to deliver on a spectral idea. Here are links to the ads we talked about in this week's show: Nauzene - Nausea Hotline https://www.ispot.tv/ad/TXpi/nauzene-relief-hotline-nauseous PayDay - Salty Sweet https://www.ispot.tv/ad/AjZV/payday-salty-covered-sweetness-customer-service Discover Card - Live customer service https://www.ispot.tv/ad/w05P/discover-it-card-live-customer-service T-Mobile - Rainn Wilson https://www.ispot.tv/ad/dS6v/t-mobile-rainn-wilson-calls-customer-service Time Warner - Hold Music https://youtu.be/i_RXN6xBgb8?si=O7p6m_Buq1AMzVFn PCMatic - Customer Service https://www.ispot.tv/ad/76Ni/pcmatic-com-customer-service Healthy Choice - Too honest https://youtu.be/JH0s0rmgVzs?si=KNdCegTuGpppb9QV Little Caesars - Hold Music https://www.ispot.tv/ad/7C8C/little-caesars-hot-n-ready-soft-pretzel-crust-pizza-hold-music FirstBank - Customer Service closer to home https://youtu.be/b7V-ZkAEgx8?si=6HsDG-5Ctw4IlUbv Whitetail Institute of North America - Customer Service https://www.ispot.tv/ad/wq7u/whitetail-institute-of-north-america-customer-service WebFlow - We Have A Typo https://www.youtube.com/watch?v=sJTN0g4Bx0I
Andrew and Vieves consider commercials that rely on typos - and the ensuing hilarity - to sell everything from diet soda to dating apps. Plus, the Ad Council does NOT come through. Here are links to the ads we talked about on this week's show: Diet Coke - Typo https://youtu.be/CtTNIkB3axg?si=0FeeP07uOm6xKH9m WebFlow - We Have A Typo https://www.youtube.com/watch?v=sJTN0g4Bx0I Truth (Anti-Tobacco Campaign): Typo https://www.youtube.com/watch?v=7ElVeWgZDhs Tinder - Rescue https://www.youtube.com/watch?v=7XTcEB_E44Y Farmers Insurance - Sky Typo https://www.ispot.tv/ad/6SC7/farmers-insurance-marry-me-skywriting-featuring-jk-simmons Atari - Typo Attack (ft. Alan Alda) https://www.youtube.com/watch?v=Mw_32_4k_iw Carl's Jr. Guacamole Burger - Typo https://www.ispot.tv/ad/ZpS2/carls-jr-guacamole-double-cheeseburger-not-a-typo BMO Harris Bank - Garden Gnomes (ft Featuring Lamorne Morris) https://www.ispot.tv/ad/64ob/bmo-harris-bank-garden-gnomes-featuring-lamorne-morris Bridgestone - Reply All (2011 Super Bowl) https://abcnews.go.com/2020/video/commercial-inspired-real-email-mistake-17676428 Bridgestone - Reply All (Short Version / Alternate Ending) https://www.ispot.tv/events/2011-super-bowl-commercials/bridgestone-reply-all
Beloved actor and least annoying denizen of the Marvel Universe Paul Rudd reprises a commercial classic, prompting a Vieves Takeover, only to be interrupted by Andrew bearing new fast food tidings. Plus, the Ad Council is delightful as always. Here are links to the ads we talked about in this week's show: Super Nintendo (ft. Paul Rudd) (1991) https://youtu.be/xYhGL5y4DPQ?si=DXIyunSw5tsndXsc Nintendo Switch 2 (ft. Paul Rudd) (2025) https://youtu.be/IqDxUfYSa-E?si=KDHfwdQHxjb9c6rx Kohl's - “Kohl's Mom” (ft. Ellie Kemper) https://www.ispot.tv/ad/Tpf9/kohls-kohls-mom-featuring-ellie-kemper Xfinity - “Birthday Cake” (ft. Parvesh Cheena) https://www.ispot.tv/ad/TO_u/xfinity-engineering-department-happy-birthday Taco Bell - Chicken Nuggets (ft. Gabby Windey) https://www.ispot.tv/ad/Tu45/taco-bell-crispy-chicken-nuggets-chicken-place-theyre-back-featuring-gabby-windey Subway - Footlong Nachos (ft. Marshawn Lynch) https://www.ispot.tv/ad/Tzuc/subway-doritos-footlong-nachos-two-legends-come-together-featuring-marshawn-lynch Nike: Ken Griffey Jr For President https://www.youtube.com/watch?v=2F_w8WTFlwk Milky The Marvelous Milking Cow https://www.youtube.com/watch?v=7AYxAwRTUEk Steve Urckle Talking Doll Commercial (1991) https://youtu.be/4DLI-ttZdHo?si=YHkOG2wliT4B86vI Waterbeds ‘n' Stuff (1984) https://youtu.be/LaTng9HQFkc?si=pTuO-YLGEVym-F8S&t=1447 Waterbeds N Stuff Current website https://waterbedsnstuff.com/
Jill Cress, Chief Marketing and Experience Officer at H&R Block, is a visionary marketer with 30+ years of experience in financial services, media, and tech. She's led brand transformations at PayPal, National Geographic, and MasterCard and now focuses on modernizing H&R Block, enhancing customer experience, and driving growth. Recognized as one of the world's top CMOs, Jill excels at connecting brands with consumers in meaningful ways. About Jill Cress Jill Cress is an innovative marketer and strategist who pushes boundaries as the Chief Marketing and Experience Officer for H&R Block. She leads a dynamic team invested in transforming customer experience, modernizing and infusing its brand into highly relevant channels, and amplifying strategic marketing and communications efforts to deliver growth. For more than 30 years, Cress has honed her skills as a strategic and passionate consumer, B2B marketer, and experience strategist with deep expertise in financial services, media and technology. She has held leadership roles across marketing, general management, product and enterprise strategy at leading Fortune 500 Companies. Prior to H&R Block, Cress served as vice president of brand marketing for PayPal, where she also had responsibility for all Venmo marketing. She was also the chief marketing and communications officer at National Geographic Partners and served for more than 20 years at MasterCard Worldwide. There, she held executive leadership roles in strategy and marketing and served as country general manager for the United Kingdom and Ireland. Cress serves on the boards of the Ad Council and the Wealth Enhancement Group, an independent wealth management firm overseeing more than $96 billion in client assets. She has been recognized for numerous accolades, including Adweek's inaugural Marketing Vanguard list, New York Women in Communications' Matrix Award Honoree, Business Insider's 25 Most Innovative CMOs, Forbes' World's 50 Most Influential CMOs, the CMO Next List, and the Entrepreneurial CMO 50. Cress holds a bachelor's degree from the Kelley School of Business at Indiana University. She is a self-described “explorer at heart” who loves experiencing new places and brands that connect with consumers in exciting ways. A resident of New York, Cress enjoys spending free time exploring the city and travelling the world with her husband, Todd, and daughter Beatrix. From the Show What brand has made Jill smile recently? Jill shared a recent “morning after the Oscars” smile from McDonald's, when the fast food brand shared what winners like Kieran Culkin might order after their big night. Connect with Jill on LinkedIn and check out the H&R Block website. As We Wrap … Listen and subscribe at Apple Podcasts, Spotify, Amazon/Audible, Google Play, Stitcher, TuneIn, iHeart, YouTube, and RSS. Rate and review the show—If you like what you're hearing, be sure to head over to Apple Podcasts and click the 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review to help others find the show. Did you hear something you liked on this episode or another? Do you have a question you'd like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show. On Brand is a part of the Marketing Podcast Network. Until next week, I'll see you on the Internet! Learn more about your ad choices. Visit megaphone.fm/adchoices
My guest this week is Randi Stipes, the Chief Marketing Officer at The Weather Company, one of the world's most trusted brands and most accurate forecasters. No stranger to marketing transformation, Randi challenges marketers to think differently about the weather and its business implications across every industry. With nearly three decades in media and marketing, she has served in a variety of roles across product, editorial, sales, and marketing, all of which have provided her with a unique perspective to unlock creativity and drive high performance on the teams she manages. In her previous role at IBM, she led developer marketing and brand advertising, where she was instrumental in launching IBM's brand platform "Let's Create." She has received the industry's top recognitions and awards from Cannes Lions, Drum Festival, Media Globe Awards, and many more. She is proud to have been part of the 2024 award-winning "Weather Kids" global campaign, created in partnership with the United Nations Development Programme, the World Meteorological Organization, and The Weather Channel. The campaign calls for urgent climate action for future generations. As an advocate for positive industry and societal disruption, she sits on the boards of the Ad Council, BRIDGE, and the ANA Brand Council. She's also a mentor at the Marketing Academy.
How should we support people facing mental health challenges? The Ad Council -- the same organization which introduced us to Smokey Bear over 80 years ago -- has some answers with their latest evidence-based campaign: Love, Your Mind. On this episode, we talk with Catherine Chao, Vice President of Strategy and Evaluation at the Ad Council.
Andrew and Vieves take a break from fast-talking pitchmen and slow things down with ads that deploy slow-motion to make the sale. Plus, the Ad Council is really on fire this week with an inside peak at motorcycle marketing and parody ads galore. Here are links to the ads we talked about in this week's show: Carlton Draught - Slow Motion https://www.youtube.com/watch?v=QNz2Qzpo5AA Thatchers Cider - Time Stops https://www.youtube.com/watch?v=l1Wse2lJSRU Hebrew National - Slow Motion https://www.ispot.tv/ad/7Z_X/hebrew-national-slow-motion Mariners - Robinson Cano Slow Mo https://www.youtube.com/watch?v=jrvrc0Sw9ww iPhone 11 - Slowfies https://www.ispot.tv/ad/ZDDa/apple-iphone-11-slofie-to-the-beat Diet Coke - Slow Motion Bobsled (1994) https://www.youtube.com/watch?v=XRYJ6v8xqPc Amazon Fire HD - Slow Motion Madness https://www.ispot.tv/ad/7eFq/amazon-fire-hd-slow-motion-madness-featuring-reggie-miller Topps - David Ortiz Slow Motion https://www.ispot.tv/ad/d8BM/topps-cards-slow-motion-featuring-david-ortiz DeMayo Law - Slow Motion Accident https://www.ispot.tv/ad/tea5/law-offices-of-michael-a-demayo-slow-motion-accident Perrier Sparkling Water - What If? https://www.youtube.com/watch?v=4M9xEDW5qLA Energizer - Everything Happened Just Right https://www.youtube.com/watch?v=SxeVAZPVnok Milk - Let's go out to the kitchen https://www.youtube.com/watch?v=vlEKooVE1YI&t=1s Let's All Go To The Lobby https://www.youtube.com/watch?v=TH2j1YnIne0
Biden's mandates and Trump's tariffs deliver a devastating one-two punch, spiking car prices by $12,000 with a bogus fentanyl excuse, while Trump's spy turned envoy Ric Grenell brokers a secret Nord Stream 2 deal in Switzerland—turning Russia's gas into a crony jackpot as Germany's blindsided. RFK Jr. flips to a pharma shill over a measly 146 measles cases, and Curtis Chang's satanic claim that vaccines ‘redeem abortion.' Then, Catherine Austin Fitts drops the bombshell: DOGE's crypto cuts are a sinister plot to privatize America, plunder trillions, and cage us in an AI dystopia.2:00 Biden Mandates, Trump Tariffs — 1, 2, Knockout Punch for Cars and for ConsumersWith 25% tariffs slamming Canada and Mexico, and a jaw-dropping 20% hike on Chinese goods—double his original threat—prices are set to skyrocket, especially on cars, with experts predicting a $12,000 surge — all “justified” by a fake fentanyl narrative 32:00Trump's Secret Nord Stream Protection Racket: Gaslighting the World Over GasTrump's shadowy envoy, Ric Grenell, is jetting to Switzerland for hush-hush talks to resurrect Nord Stream 2—blown up by Biden. American cronies are poised to snatch a piece of Russia's gas pie, turning a protection racket into a jackpot as Germany's left in the dark. And, Elon Musk calls Social Security a Ponzi scheme — will anything change? 51:51 LIVE comments from audience 56:55RFKjab: From Confirmation to Pharma Cheerleader in Just 3 WeeksRFK Jr., now peddling fear over a measly 146 measles cases in Texas—out of 32 million people—calling it a “crisis”, pushing MMR and ignoring his own warnings about autism. Take a look at this 1962 article about measles in Minneapolis to get a dose of reality in this paranoid distortion of reality we are fed by government and media. 1:30:00 LIVE comments from audience and emails 1:46:40 The Devil's Vax Evangelist: “The Vaccine Redeems Abortion” and Other Poisonous Lies from Curtis ChangFrom satanic lies to taxpayer-funded treachery, this is the chilling tale of wolves in sheep's clothing gaslighting the flock and twisting scripture to claim it “redeems abortion” like Jesus redeems sin. In truth, it aborted (murdered) people of all ages as Chang and other well known “pastors” were paid by the Ad Council and — USAID break 1: 02:01:39The DOGE Deception That Could Steal America!Catherine Austin Fitts, Solari.comPrepare for a jaw-dropping revelation as Catherine Austin Fitts, former Assistant Secretary of HUD, unveils what's really behind the cuts, the crypto, and the chaos. A sinister scheme to privatize power, plunder public wealth, and lock humanity in an AI-controlled cage! From vanishing trillions to Bitcoin Ponzi plots and a brazen bid for America's land she exposes a coup disguised as reform. Wake up—this is the heist of the century! If you would like to support the show and our family please consider subscribing monthly here: SubscribeStar https://www.subscribestar.com/the-david-knight-show Or you can send a donation throughMail: David Knight POB 994 Kodak, TN 37764Zelle: @DavidKnightShow@protonmail.comCash App at: $davidknightshowBTC to: bc1qkuec29hkuye4xse9unh7nptvu3y9qmv24vanh7Money should have intrinsic value AND transactional privacy: Go to DavidKnight.gold for great deals on physical gold/silverFor 10% off Gerald Celente's prescient Trends Journal, go to TrendsJournal.com and enter the code KNIGHTFor 10% off supplements and books, go to RNCstore.com and enter the code KNIGHTBecome a supporter of this podcast: https://www.spreaker.com/podcast/the-david-knight-show--2653468/support.
Biden's mandates and Trump's tariffs deliver a devastating one-two punch, spiking car prices by $12,000 with a bogus fentanyl excuse, while Trump's spy turned envoy Ric Grenell brokers a secret Nord Stream 2 deal in Switzerland—turning Russia's gas into a crony jackpot as Germany's blindsided. RFK Jr. flips to a pharma shill over a measly 146 measles cases, and Curtis Chang's satanic claim that vaccines ‘redeem abortion.' Then, Catherine Austin Fitts drops the bombshell: DOGE's crypto cuts are a sinister plot to privatize America, plunder trillions, and cage us in an AI dystopia.2:00 Biden Mandates, Trump Tariffs — 1, 2, Knockout Punch for Cars and for ConsumersWith 25% tariffs slamming Canada and Mexico, and a jaw-dropping 20% hike on Chinese goods—double his original threat—prices are set to skyrocket, especially on cars, with experts predicting a $12,000 surge — all “justified” by a fake fentanyl narrative 32:00Trump's Secret Nord Stream Protection Racket: Gaslighting the World Over GasTrump's shadowy envoy, Ric Grenell, is jetting to Switzerland for hush-hush talks to resurrect Nord Stream 2—blown up by Biden. American cronies are poised to snatch a piece of Russia's gas pie, turning a protection racket into a jackpot as Germany's left in the dark. And, Elon Musk calls Social Security a Ponzi scheme — will anything change? 51:51 LIVE comments from audience 56:55RFKjab: From Confirmation to Pharma Cheerleader in Just 3 WeeksRFK Jr., now peddling fear over a measly 146 measles cases in Texas—out of 32 million people—calling it a “crisis”, pushing MMR and ignoring his own warnings about autism. Take a look at this 1962 article about measles in Minneapolis to get a dose of reality in this paranoid distortion of reality we are fed by government and media. 1:30:00 LIVE comments from audience and emails 1:46:40 The Devil's Vax Evangelist: “The Vaccine Redeems Abortion” and Other Poisonous Lies from Curtis ChangFrom satanic lies to taxpayer-funded treachery, this is the chilling tale of wolves in sheep's clothing gaslighting the flock and twisting scripture to claim it “redeems abortion” like Jesus redeems sin. In truth, it aborted (murdered) people of all ages as Chang and other well known “pastors” were paid by the Ad Council and — USAID break 1: 02:01:39The DOGE Deception That Could Steal America!Catherine Austin Fitts, Solari.comPrepare for a jaw-dropping revelation as Catherine Austin Fitts, former Assistant Secretary of HUD, unveils what's really behind the cuts, the crypto, and the chaos. A sinister scheme to privatize power, plunder public wealth, and lock humanity in an AI-controlled cage! From vanishing trillions to Bitcoin Ponzi plots and a brazen bid for America's land she exposes a coup disguised as reform. Wake up—this is the heist of the century! If you would like to support the show and our family please consider subscribing monthly here: SubscribeStar https://www.subscribestar.com/the-david-knight-show Or you can send a donation throughMail: David Knight POB 994 Kodak, TN 37764Zelle: @DavidKnightShow@protonmail.comCash App at: $davidknightshowBTC to: bc1qkuec29hkuye4xse9unh7nptvu3y9qmv24vanh7Money should have intrinsic value AND transactional privacy: Go to DavidKnight.gold for great deals on physical gold/silverFor 10% off Gerald Celente's prescient Trends Journal, go to TrendsJournal.com and enter the code KNIGHTFor 10% off supplements and books, go to RNCstore.com and enter the code KNIGHTBecome a supporter of this podcast: https://www.spreaker.com/podcast/the-real-david-knight-show--5282736/support.
Description Catherine Chao, is a cause-driven communicator and a vice president, Insights & Analytics, at the Ad Council, a nonprofit that uses the power of communications to drive behavior change on social impact issues. She oversees audience research, strategic development, and evaluation for campaigns dedicated to improving mental health. Her approach to every campaign is ensuring the target audience's voice and mindset is at the forefront so that creative not only raises awareness, but also inspires action. She has a Master of Public Health from UNC-Chapel Hill. Jason Hunziker, MD, is a board-certified psychiatrist and Associate Professor (Clinical Track) at the University of Utah. A graduate of the University of Utah (BS Anthropology, cum laude, 1994; MD, 2002), he was inducted into AOA and served as Chief Resident. He actively teaches and mentors medical students, residents, and physician assistants. As Division Chief of Adult Psychiatry and Behavioral Health Medical Director for University of Utah Health plans, he specializes in complex medical, substance use, and behavioral health issues. He is also the Utah delegate to the American Psychiatric Association. RESOURCES RELATED TO THIS EPISODE The Rituals We ShareSound It OutLove Your MindLearn More About the University of Utah Health & the Huntsman Mental Health InstituteLearn More About the Ad Council CREDITSTheme Music by lesfm from Pixabay.Produced by ChatWithLeadersMedia.com.See omnystudio.com/listener for privacy information.
Randall in Maryland called in to ask Mark about the PSA commercials about the Ad Council. Kathy in North Carolina called in to tell Mark that she may have a soft spot for Mayor Adams regarding his legal situation.
Vieves takes a confusing journey into social media where she discovers a top-shelf parody in service of appliance marketing. But the real headline is the bounty of great content sent in by the Ad Council, from a Monkee-driven cross promo to a chocolatier's humiliating admission. Here are links to the ads we talked about in this week's show: Curry's Air Fryer: American Psycho https://www.tiktok.com/@currys/video/7435239059892473120 American Psycho Business Card Scene https://www.youtube.com/watch?v=T4UQf7zb3Pk Opzelura: Big Media Moments: Celebrate https://www.ispot.tv/ad/684k/opzelura-big-media-moments-celebrate Blue Star Counterfeit Diamond Rings https://www.youtube.com/watch?v=6gSvRosTq_k Monkees Nerf Ball Kool-Aid Commercial https://youtu.be/34RZOTtlvkM?si=27pjIR9DkXe9ayDV Lindt Chocolate https://youtu.be/cFB0XBV6JdU?si=_uZK3rgjnukqhuj0 Santa Fe Railroad Commercials Playlist https://www.youtube.com/playlist?list=PLR4Pl4hOB139uEosndclKOCJEssHCMF2G Amtrak Commercials Playlist https://www.youtube.com/playlist?list=PLR4Pl4hOB139WIheR4Hq0HHmJqDCereCt Oral B: Brush Like A Pro https://www.ispot.tv/ad/5e6l/oral-b-io-round-cleans-better-9999 Raising Cane's: Post Malone on National Chicken Finger Day https://www.ispot.tv/ad/10E4/raising-canes-national-chicken-finger-day-featuring-post-malone
Is there a link between blood type and COVID? Does COVID cause cardiovascular complications? Can COVID affect your heart? Is the flu shot effective this year? AMA's Vice President of Science, Medicine and Public Health, Andrea Garcia, JD, MPH, discusses when to get your flu shot, breakthrough COVID infections, as well as COVID-19 and cardiovascular health risks. American Medical Association CXO Todd Unger hosts.
The Ad Council steps up with their own Hot Takes(™) on everything from roving Amazon deals to a tragically endangered booze jingle. Plus, Vieves makes a new best friend named Corporate Natalie, and Lions coach Dan Campbell gets flex his advertising muscles. Here are links to the ads we talked about on this week's show: Applebee's (ft Dan Campbell) https://www.youtube.com/watch?v=Nn4JopgxugI Amazon Treasure Truck https://www.ispot.tv/ad/dJy7/amazon-treasure-truck-peg-leg Tums: Health Food For Your Bones https://youtu.be/-t8fzI-L4Bo Dunkin' - Dunkinterns https://news.dunkindonuts.com/blog/meet-the-dunkinterns Oslo - Is It Even A City? https://youtu.be/8vhD59ac7nw?si=jNfYPAfbrGaxpt16 UAW “Look for the Union Label” (1978) https://youtu.be/Pt-JPCXHQFg?si=5tnRNbu8hZTu1z4A
We kicked off the program with four news stories and different guests on the stories we think you need to know about! THE BOYS OF RIVERSIDE: A Deaf Football Team and a Quest for Glory with author & correspondent for the New York Times Thomas Fuller. World's Best Bull Riders Return to Manchester, New Hampshire for Fifth Consecutive Season with PBR Unleash The Beast Event at SNHU Arena on Dec. 20-21, with Professional Bull Rider's Senior Vice President, Robert Simpson.Smokey Bear Turns 80! Wildfire Prevention Experts Celebrate Milestone and Continuing Impact for Longest-Running PSA Campaign in American History. Tracy Danicich VP/Group Campaign Director at the Ad Council checked in!Treating anxiety in children who are stressed about going back to school with Dr. Vince Callahan - Mental Health Expert. Ask Alexa to play WBZ NewsRadio on #iHeartRadio!
Love and compassion abound when Tressa sits down with Rebecca Maletto-Cornell and Theresa Bolden from AmeriCorps Seniors Foster Grandparent Program. Rebecca is the program's Director of Volunteer Services and Theresa has been a foster grandparent for several years. This national AmeriCorps program is sponsored locally by Wesley Family Services. AmeriCorps Seniors Foster Grandparent Program Wesley Family Services In Case Yinz Missed It: Sound It Out; https://sounditouttogether.org/; The Ad Council https://www.yinzaregood.com/ Instagram: @yinzaregood Facebook: @YinzAreGood Have a story of GENEROSITY or KINDNESS to share with us? Email us at yinzaregood@gmail.com To request a KINDNESS CRATE drop off at your business or school, email us at yinzaregood@gmail.com
From the Consensus stage, this episode focuses on the future of immersive technologies, underlining how brands and creators are utilizing these platforms to drive community engagement and social responsibility initiatives.In this episode, we bring you another conversation from Consensus where we delve into how various brands are leveraging the metaverse and immersive technologies for social good, featuring insights from industry leaders: Justin Breton of Walmart, Adam Shlachter of Niantic, Winnie Burke of Roblox and moderated by Laurie Keith of Ad Council. Topics include Walmart's virtual initiatives, innovations spotlighted at the Cannes Lions Festival, the impact of celebrity tokens on culture and commerce and media licensing within the evolving landscape of AI. This episode was recorded live at Consensus 2024 in Austin, TX.Links mentioned from the podcast: Justin Breton's TwitterLaurie Keith's TwitterWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-Safe (formerly Gnosis Safe) is the ownership layer of web3 with the most battle tested smart accounts. Trusted to secure over $100 billion, Safe offers unparalleled usability and security for individuals, DAOs, and institutions. Experience true digital ownership with Safe's flagship web and mobile wallet and its leading account abstraction infrastructure. Get started today at safe.global.-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
From the Consensus stage, this episode focuses on the future of immersive technologies, underlining how brands and creators are utilizing these platforms to drive community engagement and social responsibility initiatives.In this episode, we bring you another conversation from Consensus where we delve into how various brands are leveraging the metaverse and immersive technologies for social good, featuring insights from industry leaders: Justin Breton of Walmart, Adam Shlachter of Niantic, Winnie Burke of Roblox and moderated by Laurie Keith of Ad Council. Topics include Walmart's virtual initiatives, innovations spotlighted at the Cannes Lions Festival, the impact of celebrity tokens on culture and commerce and media licensing within the evolving landscape of AI. This episode was recorded live at Consensus 2024 in Austin, TX. Links mentioned from the podcast: Justin Breton's TwitterLaurie Keith's TwitterWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-Safe (formerly Gnosis Safe) is the ownership layer of web3 with the most battle tested smart accounts. Trusted to secure over $100 billion, Safe offers unparalleled usability and security for individuals, DAOs, and institutions. Experience true digital ownership with Safe's flagship web and mobile wallet and its leading account abstraction infrastructure. Get started today at safe.global.-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
For more than 80 years, The Ad Council has addressed significant social issues in the United States through powerful communication strategies. From Smokey Bear to “Friends Don't Let Friends Drive Drunk,” the Ad Council has brought together marketers, advertisers, nonprofits, and government agencies to address critical social issues. The nonprofit organization is also focused on mental health, particularly in light of the COVID-19 pandemic and existing social inequities. Anthony Signorelli, head of corporate partnerships at The Ad Council, joins us to share insights from the group's various mental health initiatives, such as Seize the Awkward, which addresses youth suicide prevention, and Sound It Out, which helps parents talk to middle-schoolers about mental health. Watch to learn more about The Ad Council's approach to mental health partnerships, including significant findings from recent campaigns, the cultural barriers that still exist when it comes to getting support, and the importance of changing the narrative around mental health. Check out the initiatives from the episode: https://seizetheawkward.org/ https://sounditouttogether.org/ https://loveyourmindtoday.org/
This week Ivy Slater, host of Her Success Story, chats with her guest, Lisa Caputo. The two talk about the power of the network and the importance of maintaining it, the champions we find in good mentors and allies, and the initiatives that Lisa is heading up for women leaders. In this episode, we discuss: How this impressive career has developed, and the good fortune that landed her in The White House by the age of 28 What impact has been made on her experience by good mentorship along the way The initiatives and work that Lisa stands up for and continues to create for women leaders and upcoming leaders Why The Travelers Companies is such a good fit for her, and what they are doing together to provide more opportunities for women to network How we should be continuing to forward diversity efforts, and why she emphatically agrees with Alan Schnitzer, who says diversity is a business imperative Advice from Lisa to young women in business Lisa Caputo is a proven business leader and an expert in marketing, digital, customer experience, strategic communications, and public affairs. Lisa joined The Travelers Companies, Inc., a component of the Dow 30, in 2011 and is Executive Vice President and Chief Marketing, Communications and Customer Experience Officer. Prior to Travelers, Lisa served as the first global corporate Chief Marketing Officer and Executive Vice President, Global Marketing and Corporate Affairs at Citigroup and was Founder, Chairman and CEO of Citi's Women & Co, a financial services business for women; Vice President of Global Communications and Synergy for Disney Publishing Worldwide, The Walt Disney Company's publishing subsidiary; and Vice President of Corporate Communications for the CBS Corporation. Before her career in the private sector, Lisa spent over a decade in the public sector. She is best known for serving as Deputy Assistant to the President and Press Secretary to First Lady Hillary Rodham Clinton at the White House for President Bill Clinton's first term, where she oversaw the First Lady's communications operations, was the chief spokesperson for the First Lady and First Family, and served as a counselor to the President and First Lady. Lisa also serves on the boards of Best Buy Co., Inc., New Visions for Public Schools, the Ad Council, Journey to Lead, and the Creative Coalition. Social Media Handles: LinkedIn - Lisa Caputo Twitter - @LisaCaputo
Follow us on social @doseofblkjoy and learn more about “A Dose of Support” from the 4A's (American Association of Advertising Agencies): https://docs.google.com/forms/d/e/1FAIpQLSdEW1U3sVdZRCQHPVtmwxAITUEA5I4ojWGAgKJMMp3Tc63l-A/viewform?usp=sf_link “There is no better story than life itself.” Lewis Williams is EVP, Head of Brand Impact at legendary PR Agency Weber Shandwick. He has had successful careers at iconic agencies Leo Burnett and most recently Burrell Communications where he held the position of Chief Creative Officer. Having over 3 decades of Total Market and Multicultural consumer marketing experience, he's partnered with CMO's of some of the world's best-known brands to create award-winning creative and drive strategic and emotional connections to their customers. Lewis has deep experience working in automotive, food service, beverage, technology, financial, entertainment and consumer goods. Among those that he has represented are Toyota, McDonald's, Ancestry, The Coca-Cola Company, Google, U.S. Army, Walt Disney World, American Airlines, Disney and Procter and Gamble. Lewis has been recognized as one of Adweek's Creative 100, The Ad Club of New York's Icons, Rock Stars and Innovators, winner of creative accolades from The One Show, Communications Arts, London International Awards, Kelly Awards, New York Festivals, Clio Awards and serves on the Creative Review Committee for The Ad Council. He previous served as a PR Cannes Juror and was a juror member of Cannes Lions 70. Glass: The Lion for Change. He also was selected as an inaugural fellow for the Visiting Industry Professionals Fellowship at DePaul University College of Communications. Lewis is an advocate for significant representation for diversity in creative in the communications industry. As part of his commitment to diversity and mentorship, he is an instructor for The One School for African American students, sponsored by The One Club for Creativity.
Amanda is a producer, film-maker, branding expert and sought-after public speaker, sharing her “Do Well By Doing Good” philosophy on stages around the country. She demonstrates how both companies and individuals can make a meaningful and positive difference in people's lives, while fostering their own success in the process. She believes that companies must not only identify their brand purpose, but put that purpose into action. Through her work, Amanda has defined what it looks like for brands to truly act “as publishers”creating movements through their content strategy. In her most recent demonstration of this,Amanda was the Chief Brand Officer of Deluxe where the brand challenge was to reach small businesses. The solution? She created, produced and hosted their Emmy-nominated series“Small Business Revolution,” which streamed on Hulu and was named among Inc. Magazine's top shows for entrepreneurs. Through this inspirational reality show, Amanda was able to prove the model of authentic content stretching a brand's spend by achieving 12x the reach through this series over traditional paid media. The program accumulated over 13 Billion impressions, 6,000+ earned media articles and 20 million content views (and counting). Not to mention - this work changed lives, families, small businesses and communities across the country.Amanda is a nationally renowned brand expert, Forbes contributor, and frequent on-camera personality for national news outlets and celebrity interviews, ranging from LL Cool J to Peyton Manning. She has appeared on CNBC's “Cleveland Hustles,” in addition to hosting the online “Small Talks” series that features successful entrepreneurs across the country.That's all while charting an acclaimed career that spans groundbreaking campaigns for brands like BMW, Reebok andSony, in addition to her role as an inspiring female executive at Fortune 500 and Fortune 1000 companies, such as UnitedHealth Group, Allianz, General Mills, and Deluxe. Amanda's current and former board service includes the Children's CancerResearch Fund, Make-A-Wish, the Children's Theatre Company, the Ordway Performing Arts Center, Ad Council, ANA (Association of National Advertisers) and the Women's Business Development Center. She also passionately volunteers for causes such as Special Olympics, Feed My Starving Children, Habitat for Humanity and more. She lives in Minneapolis with her husband (who happens to be her best friend), her daughter (who is a small but mighty force of nature) and their puppy(who is, of course, adorable). Engage with Amanda: Instagram: https://www.instagram.com/amandakbrinkman/ LinkedIn: https://www.linkedin.com/in/amandakbrinkman/ Facebook: https://www.facebook.com/amandakbrinkman Website: https://amandakbrinkman.com/ Connect with Ginny: Instagram: https://www.instagram.com/ginnypriem/ LinkedIn: https://www.linkedin.com/in/ginny-priem-8a87248/ Facebook: https://www.facebook.com/Ginnypriem Website: https://www.ginnypriem.com/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/ginny-priem/message
What's it like to be in charge of deploying some of the nation's most important messages? Just ask Ad Council's Chief Campaign Development Officer Michelle Hillman. She gives us insight into launching public service campaigns that tackle complex issues such as gun violence, the opioid crisis, and buzzed driving. Spoiler alert, it ain't easy, but after working on it for 24 years with a stacked Creative Review Committee she makes it look like it is. In this episode, Michelle reveals how Ad Council uses emotional advertising to change behavior, how CMOs can build a world-class creative review committee, and tips for how to be a top-tier mentor. Here's a quick recap of the convo: Why Michelle believes working at Ad Council is one of the best jobs in advertising The importance of immersive research when creating effective emotional advertising What grabs the attention of judges at the Effie Awards How Ad Council's legendary creative review committee evaluates ideas How CMOs can build a creative review board to vet their ideas – including how to entice industry legends like Cindy Gallop, Susan Credle, and Margaret Johnson to sign on How Ad Council uses influencers and the importance of a trusted messenger strategy How Michelle creates separation between the tough issues she's tackling at work and her home life What it's like to work with the government on public service campaigns How to make it on Ad Council's trusted roster of agency partners The most challenging public issues to build awareness for and why What it takes to be a world-class mentor Plus, some rapid-fire questions that reveal whether Michelle prefers puppies or kittens Connect with Michelle on LinkedIn and find out more about Ad Council here. Catch our latest work with Ad Council and the NHTSA for “Buzzed Driving Prevention.” If you'd prefer to read the biggest takeaways from our conversation, catch the write-up here.
Laura Dunn, Highway Safety Specialist. Wednesday May 1st for National Heatstroke Prevention Day. Ad Council & NHTSA Campaign to educate caregivers about Pediatric Vehicular Heatstroke also called ‘Hot Car Deaths'
Vieves' excessive screen time manifests in a piping hot Vieves Takeover as she lambasts the one percent for promoting stupid gimmicks and interrogates a very weird toilet ad. Plus, Andrew resurrects some classic 90s burger promotions, and the Ad Council remembers a time when Junior WAS baseball.
Andrew and Vieves consider ads that rely on that awkward moment when two exes collide. Plus, Andrew thinks he might have a strong argument on appeal based on a podcast ad he heard, and the Ad Council really brings it with the jingles this week. Here are links to the ads we talked about on this week's show: Little Caesars - Sorry PB&J https://www.ispot.tv/ad/6L9e/little-caesars-pizza-slices-n-sicks-sorry-pb-and-j Old Navy - Ex-boyfriend https://www.ispot.tv/ad/Aauw/old-navy-ex-boyfriend-featuring-amy-schumer Subway - Break up https://www.ispot.tv/ad/AS8W/subway-mediterranean-collection-break-up Labatt Blue - The ex https://youtu.be/RhfS-f19HHw?si=4TUZaY81TFMMZ8E2 Schlage - Crazy ex-girlfriend https://youtu.be/xhjraZpJ0DA?si=N0i0y6uFOlAb91js Castrol - Traffic https://youtu.be/zjEsqmtVlF0?si=LpTHr-m1vwgeG3XG VW Toureg - Ex girlfriend https://youtu.be/2ZIlpSj7R9M?si=je1jMVeLhjIYMItE FanDuel - Beak-up win https://www.ispot.tv/ad/12x9/fanduel-casino-break-up-win-daily-jackpots Apple iPhone: New Driver https://youtu.be/U-7ibjo1xHc?si=0D1f3lkmONg2QqqO SongSidekick https://songsidekick.com/ Hamm's: Land of Sky Blue Waters https://youtu.be/8njwKklop_w?si=_0i3c6cNFWnw9769
The Ad Council weighs in on this year's Super Bowl ads, including the expanding Dunkings universe, the relative efficacy of marketing for world religions, and a local ad for gas fireplaces that overshot considerably. Here are links to the ads we talked about on this week's show: Scientology - Decide for yourself https://youtu.be/lkK-I4utC_Y?si=a-9y7ulcW8dd8ovD Dunkings - behind the scenes “wasn't ready for that” https://youtu.be/lD9Bgcj0QiI?si=CVg7vEJd2JtC1yZM Charli D'Amelio on Jimmy Fallon https://youtu.be/9OBpfP3S4XE?si=l3xF3IYcbAVQ03i7&t=81 Dunkings extended cut: https://youtu.be/yxTRX1NrsUY?si=X-j_oSc5FmSPZgoo Uber Eats - Usher forgot how to rollerskate https://youtu.be/edF0csZU6CM?si=QeCWbLXKTXkY3JdR Cypress Air - Why buy a gas fireplace https://www.youtube.com/watch?v=i5F7ccXWwgQ PETA - Cheese https://youtu.be/dhC90abWnOY?si=HdbiWX5AcJtSSTfz
The Ad Council has a very recent history of making a big impact. In 2020, its Covid-19 vaccination education campaign reached more than 75% of those eligible.Now, it's turning its attention to mental health with a comprehensive $65 million program designed to reach all corners of the U.S.The initiative aims to challenge the norms and create a society that is more open, accepting, and proactive when it comes to mental health.Joining Adweek editors Rebecca Stewart and Luz Corona on the podcast this week to talk about it is Deb Leiter, SVP of campaign development at Ad Council.She discusses what the Ad Council has uncovered about the state of the nation's mental well-being, as well as the initiatives and toolkits designed to break down barriers with communities who are less likely to seek help -- including Hispanic and Black men. Hosted on Acast. See acast.com/privacy for more information.
Ad Council VP Group Campaign Director Jenn Walters joins Edelman's Global Chair of Food and Beverage Smita Reddy to take listeners inside of some of the organization's most impactful campaigns – from Smokey Bear to Love Has No Labels. She discusses what it takes for Ad Council to change hearts and minds on important societal … Continue reading "Inside Ad Council's Most Impactful Campaigns with Jenn Walters"
Guest: DJ Perera, Chief Media Officer at The Ad Council [@AdCouncil]On Linkedin | https://www.linkedin.com/in/djperera/____________________________Hosts: Marco Ciappelli, Co-Founder at ITSPmagazine [@ITSPmagazine] and Host of Redefining Society PodcastOn ITSPmagazine | https://www.itspmagazine.com/itspmagazine-podcast-radio-hosts/marco-ciappelli____________________________Episode NotesThe post-event coverage of CES 2024 on the "Redefining Society" podcast takes a deep dive into the fascinating world of technology and its impact on our lives. Hosted by Marco Ciappelli, this episode features an exclusive interview with DJ Perera, the Chief Media Officer for the Ad Council, who shares compelling insights and experiences from the event.CES, known as the place where the future comes to life, showcased groundbreaking innovations in various fields, including space, food, media, cars, and phones. DJ Perera participated in a panel discussion titled "Disruption: Media Platforms and Advertising," which explored the role of AI and its impact on the industry.Throughout the interview, DJ Perera highlights the significance of leveraging generative AI responsibly, ensuring consumer privacy, and avoiding any potential harm. The discussion also delves into personalization, the ethical use of AI, and the positive social impact that these technologies can have.By utilizing generative AI, advertisers can now create dynamic and personalized ads that resonate with consumers on a deeper level. The panel discussion addressed the emerging trends in media, such as CTV and podcasting, which have seen a significant increase in viewership. Additionally, the conversation explored the use of AI in language translation and synthetic voice creation for ads.The podcast episode also touches on CES's broader themes, such as the importance of mental health and well-being in the technology industry. The Ad Council organized a Tech for Good luncheon focused on technology's role in supporting mental health initiatives and fostering healthier digital environments.Overall, this post-event coverage of CES 2024 provides an insightful and thought-provoking analysis of the latest technological advancements. Listeners will gain a comprehensive understanding of the key trends and discussions surrounding AI, advertising, and social impact in the ever-evolving digital landscape.ENJOY it, share, and subscribe to Redefining Society Podcast.____________________________Catch all of our CES 2024 event coverage: https://www.itspmagazine.com/ces-2024-las-vegas-usa-event-coverageWatch this and other videos on ITSPmagazine's YouTube ChannelCES 2024 Las Vegas playlist:
In today's episode of Masters of MAX, Tom is joined by an amazing guest, Michael Kassan, Michael is the founder, chairman, and CEO of MediaLink, the media and marketing industry's most trusted and connected strategic advisory firm, specializing in identifying areas of opportunity, optimization, and ultimately growth for its clients. Michael is an absolute veteran in the industry, having worked with executives at brand companies across various spaces. On the show, he emphasizes the importance of being a good storyteller as a CMO both externally to customers and internally to leadership and finance teams. Michael believes that the role of the CMO has evolved beyond just marketing, and now includes responsibilities in growth, communications, and product.Michael acknowledges that mobile app consumers are highly valuable to brands and stresses the need for brands to be involved in the creation of content, rather than just supplying commercial messages. He believes that purpose-driven marketing and content creation can have a significant impact on both brand growth and cultural change. Overall, this conversation provides valuable insights into the role of the CMO, the importance of storytelling and customer experience in marketing, and the evolving landscape of mobile apps and brand content creation.—Guest BioMichael E. Kassan is the founder and CEO of MediaLink, a leading strategic advisory firm. Described as the “ultimate power broker,” he is a trusted advisor on speed dial with every major executive in the media, marketing, entertainment and technology C-Suite. Kassan and his global team of more than 200 specialists provide counsel for navigating the age of digital disruption in areas including: marketing transformation, data and technology solutions, growth strategy, private equity advisory, executive search and talent advisory, and entertainment, sports and culture marketing. MediaLink is a part of United Talent Agency (UTA), which, together with Kassan, acquired the firm from Ascential pLc in 2021. Kassan had sold to Ascential pLc in 2017. In 2019, Kassan was inducted into the American Advertising Federation's Hall of Fame, which is considered the highest honor in advertising.Prior to founding MediaLink in 2003, Kassan was President/COO and Vice-Chairman of Initiative Media Worldwide, growing billings from $1.5 billion to over $10 billion. Before that, he was President and COO of International Video Entertainment (Artisan Entertainment).In addition, Kassan has served on the Board of the Hollywood Radio and Television Society, the Commission on California State Government Organization and Economy and the Cultural Affairs Commission – City of Los Angeles and has been Chairman of the State Senate Select Committee on the Entertainment Industry. Kassan currently serves as Chair of the UJA-New York Marketing Communications Committee as well as on the Boards of the American Advertising Federation, the Ad Council, and the Hollywood Radio and Television Society. He served as Chairman of the California State Senate Select Committee on the Entertainment Industry.—Guest Quote"Chief Marketing Officers necessitate more technology decisions than ever before, and Chief Technology Officers need to make more marketing decisions than ever before. I was a CEO that did understand that the person with the pocket square (CMO), and the person with the pocket protector (CTO) actually had to have the same pockets." – Michael Kassan—Time Stamps *(01:49) What does the CEO not know about the CMO?*(04:17) The evolution of the CMO*(07:48) Why it all comes down to storytelling*(10:07) How a succesful CMO proves value*(12:57) Who is responsible for customer experience?*(14:25) Why you need your brand to excel on all platforms*(16:12) Taking lessons from the quick service industry*(18:08) The power of surprise and delight*(20:02) Where does the responsibility lie for a mobile app?*(22:12) What marketing trends are out there between industries?*(27:17) The push and pull of advertising your core beliefs*(29:38) Rapid Fire Questions—LinksFollow Michael Kassan on LinkedInCheck out MediaLinkConnect with Tom Butta on LinkedInCheck out the Airship Website
It's one thing to say mental health is important, but it's another to actually take that first step towards getting help. Many people are still held back by stigma or just don't know how to start that conversation. The Huntsman Mental Health Institute at the University of Utah partnered with the Ad Council to launch the “Love, Your Mind” campaign, offering resources and encouraging Black and Hispanic men - and anyone who needs help - to open up about the challenges they're facing. We talk about the initiative with Dr. William Smith, Chief Executive Administrator for Justice, Equity, Diversity, and Inclusion at the Huntsman Mental Health Institute, as well as Heidi Arthur, Ad Council Chief Campaign Development Officer. To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy Learn more about your ad choices. Visit https://podcastchoices.com/adchoices
The Ad Council launched a new national PSA campaign focused on Black and Hispanic men's mental health and the unique challenges these communities face. Dr. William Smith is a pre-eminent mental health scholar from the Huntsman Mental Health Institute. He joins Tavis to discuss the campaign, speak to his own personal challenges as a Black man in America, and his extensive research on a term he coined 20 years ago this year - “racial battle fatigue.”
The Ad Council takes over to share a Tubi campaign that couldn't be more delightful, a missed connection in a Burger King campaign, and a personal tie to McDonald's french fry hegemony. Here are links to the ads we talked about in this week's show: Tubi: Abs https://youtu.be/paA-XcMsUoU?si=iJ5LDmhRd6zxoZNr Tubi: Sitcom Laughs https://youtu.be/kod6BK_YH_4?si=lKln1tUSXWVDipBj Tubi: Musicals https://youtu.be/reL_s5Gl4Ds?si=Ifk1jiDA_WTJIFQY Tubi: Speedboat https://youtu.be/SVSIq4_XifY?si=O_kKT5fWZN7qx41g Burger King: BK Have It Your Way (2023) https://youtu.be/Jef50c8AuNo?si=aChVM3uWxep2EEX6 Burger King: Have It Your Way (1974) https://www.youtube.com/watch?v=KJXzkUH72cY Burger King "Remember the Song" Commercial (1996) https://www.youtube.com/watch?v=Y0mqGtvoANA Kroger: The Magic Cookbook https://www.youtube.com/watch?v=uaa5CpamkTE McDonald's UK: “100% British Potatoes” https://vimeo.com/440962936 McDonald's Potato Supplier, Jenn Bunger - ‘A Way of Life https://vimeo.com/189684058 Carlos O'Kelly's Inspired Mex https://www.youtube.com/watch?v=Okwta29s-88 SOS Heating & Cooling: “DeColdest” ft De'coldest Crawford https://www.youtube.com/watch?v=afn8632F9L8 Imperial Leather https://youtu.be/XLibirXsrkg?si=I4xl-iZdabbRbQDO
We're thrilled to introduce our latest guest, Laurie Keith, VP of Emerging Media and Technology at Ad Council. Laurie joins us to delve into their collaborative efforts with a diverse range of companies spanning various industries and technologies, all aimed at crafting impactful social campaigns.The Ad Council is a nonpartisan nonprofit that works with brands, creative agencies, and media companies via pro bono or donated media bringing awareness to topics like mental health and diversity and inclusion. The Ad Council is responsible for some of the most iconic campaigns like Smokey Bear and McGruff the Crime Dog. Don't miss this week's episode, where you'll discover how they're igniting action on vital issues using technology, the Metaverse, and Web3.Links mentioned from the podcast: Roblox wants to be a dating appTop Generative AI Statistics for 2023Mila Kunis Web Series Stoner Cats Faces SEC Enforcement Action for 'Unregistered' NFT OfferingsSmokey Bear YouTubeLaurie's TwitterAd Council WebsiteFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3"Gen C" features hosts Sam Ewen and Avery Akkineni, with editing by Jonas Huck. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
With over three decades of industry expertise in marketing, media, and communications, Marla Kaplowitz brought her seasoned experience to the 4A's in 2017 as President & CEO. Guiding the association, she redefines its future trajectory, fostering collaborative impact for member success in business transformation and talent development.Before her role at the 4A's, Marla led as CEO of North America at MEC (now Wavemaker, part of WPP) from 2011 to 2017. Her 12-year journey at MediaVest (now Spark Foundry, part of Publicis) preceded this, following her beginnings at DMB&B and Ammirati Puris Lintas.Marla's influential footprint extends to various roles, including directorship at Penn Entertainment's Board and memberships on non-profit Boards such as The Ad Council, BBB National Programs, Digital Advertising Alliance (DAA), Trustworthy Accountability Group (TAG), and MediaVillage.In this episode, Marla and I discuss:Staying Goal-Oriented: Insights on how to align with your goals and maintain unwavering focus.Feedback vs. Criticism: Navigating the fine line between feedback and criticism and leveraging both for growth.Normalizing Self-Doubt: Viewing Imposter Syndrome as a natural part of growth and actionable ways to overcome it.Leading Industry Transformation: How Marla shapes the focus of the 4A's and its commitment to diversity and inclusion, driving industry-wide change. Ageism Expertise: Advice for candidates over 40, combatting ageism and leveraging experience.Show's Guest: Marla Kaplowitz, President & CEO, 4A'sFollow Marla Kaplowitz on LinkedInLearn more about the American Association of Advertising Agencies (4A's) HERELearn about the 4A's and Catalyte Apprenticeship program HERE Support the show Jill Griffin is on a mission to improve life in the workplace by helping leaders design their next chapter, increase their well-being, intentionality and impact. Jill's executive coaching, strategy, and innovation have generated multi-millions in revenue for the world's largest agencies, start-ups, and well-known brands. She works with individuals, teams, and organizations to create cultures allowing leaders to increase performance and impact while maintaining well-being. Visit JillGriffinCoaching.com for more details on: Book a 1:1 Career Strategy and Executive Coaching HERE CEO Advising and Consulting Gallup CliftonStrengths Corporate Workshops to build a strengths-based culture Team Dynamics training to increase retention, communication, goal setting, and effective decision-making Grab a personal Resume Refresh with Jill Griffin HERE Follow @jillGriffinOffical on Instagram for daily inspiration Connect with and follow Jill on LinkedIn
Andrew and Vieves look at commercials that invoke the very gods themselves to sell yogurt, luxury cars and tax prep. Plus, the Ad Council provides all the gory details about the Van Damme Go Daddy campaign, and there's always time for a long, serious discussion about atheism on a nominally comedic podcast! H&R Block: “Cupid” https://youtu.be/_FN-LDYSLSg?si=QdGKPGrGw9w01BGK Subway: “Cupid” https://youtu.be/m7ajTgVmmZY?si=vvGOBhQrSh8I9OCC Oikos Greek Yogurt: “Meet Ares” https://youtu.be/6ZL8gksPFyo?si=P2HvsTcRrpy6n6jE BMW: “Zeus And Hera, Retired” (Super Bowl 2022) https://youtu.be/xDwN4CPRS3Q?si=Ko0xjAM4WPCEPjoZ BMW: Zeus Grabs Coffee (Super Bowl Teaser) https://www.youtube.com/watch?v=x9vcbqPv8DM Kia: “One Wild Ride” (Super Bowl 2011) https://youtu.be/ZdsbCXzGC2U?si=35ZugpzSdghcNArJ Credit One: “Approdite” https://www.ispot.tv/ad/bDyH/credit-one-bank-app-the-goddess-of-apps Ferrero Rocher: "Food Of The Gods” https://youtu.be/zcz_gVaEy-s?si=0XaUi8JPgyEuzBLb Australian Lamb: “Gods of the World” https://www.youtube.com/watch?v=ZWvKUzyqLDA Go Daddy: “Jean Claude Van Damme” https://youtu.be/SLemafuL39w Street Fighter: Guile's Sonic Boom https://www.youtube.com/watch?v=VioIysS0Cyg Street Fighter Movie Excerpt https://www.youtube.com/watch?v=FKeJtRtug4Q NFL: “Table Read” https://www.youtube.com/watch?v=IlNDNrfwZr0
Multi-disciplined filmmaker Vikkal Parikh is an award-winning director and creative director at Ataboy. Born and raised in Mumbai, Vikkal trained as an architect before coming to the U.S. to get his MFA in computer art from Savannah College of Art and Design. After a stint at MTV and Red Car, he formed Attaboy. His clients include Burger King, Puma, HBO, Ad Council, Nickelodeon, Dell, and Verizon Fios. Check out his Ikea and Progressive spots. EVENTSLIMITED TIME ONLY! Summer Office Hours, a chance for one-on-one consultations to whip your career, spec, rough cut or mojo into high gear. Book now while spots are available. My next in-person Commercial Directing Bootcamp is Saturday, January 20th, 2024. Sign up soon or miss out. Check out my Masterclass or Commercial Directing Shadow online courses. (Note this link to the Shadow course is the one I mention in the show.) All my courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details. How To Pitch Ad Agencies and Director's Treatments Unmasked are now bundled together with a free filmmaker consultation call, just like my other courses. Serious about making spots? The Commercial Director Mega Bundle for serious one-on-one mentoring and career growth. Jeannette Godoy's hilarious romcom “Diamond In The Rough” streams on the YouTube and has 72,000 views its forst week! Please support my wife filmmaker Jeannette Godoy's romcom debut. It's “Mean Girls” meets “Happy Gilmore” and crowds love it. Thanks, Jordan This episode is 60 minutes. My cult classic mockumentary, “Dill Scallion” is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow. Thank you. Respect The Process podcast is brought to you by True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.
Today's show features a special conversation led by Kym and her close friend and fellow Mom - lauded actress and singer Tisha Campbell. The ladies jump into some real conversation about being mothers and caregivers to middle school age children and the struggle to balance the mental wellbeing of their families. Along with Kym and Tisha, we've invited two experts to join us for this very special TFM. Danae Aicher, representing our incredible community partner Mocha Moms, Inc. and our mental health expert advisor Dr. Alfiee to help share important tools and resources developed through the Sound it Out Together campaign. Thanks to all of our partners for making today's special edition a reality; Sound It Out Together, Pivotal Ventures, Ad Council, Huntsman Mental Health Institute, AAKOMA Project, and Mocha Moms, Inc. Learn more about your ad choices. Visit megaphone.fm/adchoices
Elon Musk's puzzling pick for CEO, Linda Yaccarino, has the twittersphere troubled. With deep ties to the World Economic Forum (WEF) and the Ad Council, a war-time propaganda tool activated against the American people to increase COVID compliance, many question why Musk has made such an appointment. The HighWire analyzes Musk's move and what it means for Twitter's future.
Appropriately enough, guest producer Mike puts together an episode all about the anxiety caused by unexpected guests. Plus, Andrew and Vieves may once again be the victims of sports-face-blindness, and the Ad Council is on fire with their Geico ad proposals. Here are links to the ads we talked about in this week's show: Behr Paint https://youtu.be/GP_R0_BUrP8 Oxo Soup https://youtu.be/S8HGDSwkDC0 Super Star Car Wash https://youtu.be/LeiUlOvzUIg Buick https://ispot.tv/a/nR0N IKEA Korea https://youtu.be/RvUtWoSNXvg Snickers - “First Visitors” https://www.youtube.com/watch?v=j4GrIoVsoL8 Geico “Frenemy” https://youtu.be/hmumXnntKa8 Kentucky Fried Chicken (1969) https://youtu.be/oIzfy6Q0Ssw Kingdome Youth Baseball Clinic Commercial (1995) https://youtu.be/ycMZ0j4xf3g
Andrea Sullivan is the Chief Marketing Officer for VaynerX, a dynamic media and communications company founded by Gary Vaynerchuk. VaynerX is the umbrella brand for nine companies in its portfolio – including Gallery Media Group, which produces The CMO Podcast. Andrea has worked on the VaynerX team for five years. A respected industry leader, she has served on the board of the Ad Council, the Ad Club of New York, the Miami Ad School, and the Creative Spirit. She is also a Professor of Branding at the School of Visual Arts in New York. Prior to her role at VaynerX, Andrea served as CMO of Interbrand and worked across Omnicom for over 15 years.In this episode, Andrea and Jim chat about why she loves working at VaynerX, how to build strong and healthy brands, and shares her experience dealing with and overcoming imposter syndrome.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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