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Dana Cardinas loved podiatry, and she was damn good at it. But a surprise diagnosis of idiopathic ulnar neuropathy, followed by a shocking discovery of Stage 3C colon cancer, forced her to step away from the profession she adored. In this episode, Dana opens up about how she handled early retirement, battled cancer, and found purpose again through helping others and launching a new business, 1 Stop Promotional Products. From laughing down clinic hallways to launching a neuropathy support group that's changing lives in Colontown, Dana proves that purpose doesn't end with a job title. If you're a podiatrist, business owner, or just someone navigating life's curveballs, this conversation is for you. 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On-Site TEAM Training Days around communication, leadership and marketing.   But let's have a chat first to see what best suits you. ONLINE CALENDAR Facebook Group: Podiatry Business Owners Club  Have you grabbed a copy of one of my books yet?  2014 – It's No Secret There's Money in Podiatry  2017 – It's No Secret There's Money in Small Business     Un-edited Transcript Tyson E Franklin: [00:00:00] Hi, I am Tyson Franklin and welcome to this week's episode of the Podiatry Legends Podcast. The podcast designed to help you feel, see, and think differently about the Podiatry profession. With me today is an old friend, well...not that old. We've only known each other for about 12 years. It is Dana Cardinas, and we met in 2013 in Nashville, Tennessee, at REM Jackson's top practices. But our friendship got bonded even more from about 2015 onwards, when we were at Dave Free's business Black Ops event, which people have heard that I go to on a regular basis. So Dana, how you doing today? Dana Cardinas: I'm so good. I'm so happy to be here, Tyson. Thank you. Oh my gosh, I'm so excited. Tyson E Franklin: I knew you'd bring the energy and I should mention to people that Dana lives in Texas, so there is a slight accent. Dana Cardinas: Yes, most definitely. And I apologize for my attire today. I literally just got out of the pool. It's hot and it's summertime and it was pool time tonight, so, yes. Tyson E Franklin: [00:01:00] So are you born and bred Texan? Dana Cardinas: Yeah, I was born and raised in central Texas. Yes. On a ranch. 300 acre ranch? Tyson E Franklin: I have seen photos of you driving tractors. Dana Cardinas: Yes. Yeah. So most recently convinced my dad to teach me how to drive the bulldozer. So finally was able to get on that machine after 50 something years. Tyson E Franklin: He wouldn't let you drive it? Dana Cardinas: No. He's very protective of that thing, so understandably he didn't want me to take it out any fences, but I did pretty good for my first go. Tyson E Franklin: So what we're gonna be talking about today, I'm gonna tell give people a bit of a rundown. We're gonna talk about what got you into Podiatry and also what got you out of Podiatry and what you're currently doing now, which I think is pretty cool. So yeah, let's go to that first question. Why Podiatry? How did you get into Podiatry in the first place? Dana Cardinas: So I always, my entire life, since I was wee little, I wanted to be a doctor. I didn't have a specific profession. I just knew I wanted to be a [00:02:00] doctor. But as I went through undergrad and spent time shadowing different professions I narrowed down things that I didn't wanna do. I knew I didn't wanna do certain things, and after I graduated from undergrad I needed, I just needed some time to figure out what was gonna be next. While I was studying for my MCATs, getting ready to, try to get into med school. And I worked in a large Podiatry practice in Carrollton, Texas. And I loved it. I absolutely loved it. And I started, just in their front office answering phones. I needed a job to pay bills, and I went from answering phones to being a medical assistant because I was very interested in what they were doing back there. And at one point, one of the docs pulled me aside and said, Dana, you need to do [00:03:00] this for a living because you're diagnosing and treating my patients. And really, you should be paid for it if you're gonna do it. And I, and we had a long talk about it, and I really picked his brain about why he wanted to be a Podiatry. Yeah. What did he get outta it? Why did he like it? And what was happening in Podiatry that I didn't see and what did I not know? I really wanted to know about it. Tyson E Franklin: That's a really good question though that you asked because Yeah. I do think sometimes when people are choosing careers or even when they're in Podiatry now and they may have only been in for a couple of years and go, oh, I don't know if I should keep doing this. They need to talk to people. Yeah. Even if they'd send an email and say, can we jump on a Zoom call with someone like myself, it's been in the profession for well over 30 years is reach out to those people and say, why are you, why did you stay in this profession for so long? When I feel like giving it away after two or three years. Dana Cardinas: Right. And he and that is key, honestly for any profession. Honestly. I think it's reaching out to people in your [00:04:00] profession and asking them, if you're burned out, find out, what's the other person doing that They love it so much, that they can help you. But this practice had seven docs in it. I talked to all of them and they all had such good things to say about the specialty. They loved it. And that from a doc that had been out for two years to, I wanna say, the one doc that started the group had been out for 30 something years. So at the time, so like they were in it, they loved it, they loved the business side of it, but they loved treating the patients. Just the whole aspect of it. Yeah. So that's when I said, okay I'm doing this because I really liked it. I just, I loved the idea that you could see a patient. And maybe fix their problem right away. Maybe it was just a simple ingrow toenail boom, you fixed it and they feel better. Or you could offer them something that wasn't [00:05:00] surgically, related like orthotics or just talking to them about improved running, anything like that could just make them feel better almost instantly. But then there was also that other side of it for me that really grabbed my attention was. Taking something structural that wasn't working right and fixing it so that they could function either without pain or more appropriately. So, that, that was a big draw for me. That was my draw. Okay. 'cause that was, I loved working with my hands. Again, I grew up. That way. I didn't grow up in the city. I grew up on a farm and we fixed things and so I, that was my track. And so that's how I got into Podiatry. So I applied to four or five different schools. And so I ended up going to Temple University of Philadelphia. Which blew my mind. I was not from a [00:06:00] size of a city that big, so that was like, a culture shock for this West Texas girl. But I loved it. I loved every bit of it. I just soaked it up. I traveled while I was there a ton, but I also made such great friends, but I really. I really just dove right in it, man. I dove right in it. I wanted to know everything about Podiatry and loved it. Went to residency back here in Texas, so a year in San Antonio, and then two years with lake Great Sam Mendocino in Houston. God rest that guy. But from that point knew that, okay, this is where I was supposed to be. Yeah. This is what I was supposed to be doing. And then ended up in practice in Grapevine, fantastic practice in Grapevine and we grew that practice to two locations actually. So we had one in Grapevine and one in Keller. So I joined Foot Ankle Associates of North Texas and then ended up [00:07:00] becoming a partner there about a year and a half after I joined. So yeah, it was awesome. Loved it. And that's Tyson E Franklin: where you were, right up through to you finishing? Dana Cardinas: Yeah. Yeah, absolutely. And I really didn't have plans of retiring when I did, yeah. I just didn't have an option. Tyson E Franklin: We'll get to that in a sec. But the one thing I noticed when I first met you too and why we've probably remained friends is I've always loved your energy. And if, and I'm sure people whether watching the video on YouTube or they're listening to the podcast, they can pick up your energy. Yes. And I would say that was a big part of what made you a good Podiatry too. You took that energy into the room. Dana Cardinas: I did. I who I am is exactly who I was when I walked into a patient's room. It didn't matter if you were three years old or 103 years old, you got the same me. And we smiled and we laughed and we talked about [00:08:00] your life not mine. And we talked about your kids and your family and I got to know you. And when some of my patients hit huge milestones in their treatment, whether that be my diabetic patients when we healed ulcers or we saved limb. Or my ankle fracture patients, when they could actually put their boots back on and go back to work. We would dance down the halls. Yeah, we would party down the hall. That's who I was. And that's, you got this when you came to see me, which was usually quite a mess, let me tell you that. It was fun. Tyson E Franklin: I just love it. And you worked for a couple of years at the practice that you ended up becoming a partner in, was that always part of your plan to become a partner or you never even thought about that? It took you by surprise that they wanted this loud text and, Hey, by the way, is everyone in Texas loud? Dana Cardinas: No. Tyson E Franklin: No. Okay. Most Dana Cardinas: of us are. Yes. [00:09:00] Yes. Most of us are. There are just some that are a little louder than others. But yeah. Yes. Tyson E Franklin: Are you one of the louder ones? Dana Cardinas: Yeah. Tyson E Franklin: Yeah. Okay. Just checking. Just wanted to check, just see. So I'm prepared in December. Get ready man. Tyson E Franklin: So, so when they approached you by buying in the practice, were you sort of like, yeah, that's great. That's what I was hoping would happen. Or did it take by surprise? Dana Cardinas: I think timing wise took me by surprise 'cause it happened a little sooner than what I thought. But the way the three of us at the time, there was only three of us. We just were, we jelled so well together that it just seemed like a natural fit for that to happen. And so it, it was perfect timing. And I, in residency, you always heard, oh, you wanna be a partner in a practice, that's where you wanna head. And now looking back on it and talking to other, my residency mates that were not partners in a [00:10:00] practice because they chose not to go that route, that it didn't fit their lifestyle. So I would say anybody listening, you don't feel like if you're not a partner, you're not successful by any means. Yeah. It just might not be the track that it fits your life for us. In that particular moment, it was perfect. It was the right scenario for us to do that. And it worked out phenomenal. Tyson E Franklin: Yeah I think that's a really good point because I think some people meant to be business owners, like I was always meant to work for myself . I just always knew that was gonna happen. And the funny part is. Neither of my parents owned their own business. Nobody in my family that I even know had their own business. So why I was that way. I have no idea that was just me. Yeah. But I think there's certain people that they should never own their own business. They should stay as employees because they are really good employees. Yeah. And what, like you said too, it's a different level of pressure you get when you are actually the business owner that when you're an employee, [00:11:00] you go away on your four weeks holiday, you don't have to think about anything. Dana Cardinas: Yeah, right. Tyson E Franklin: Two weeks in America, you only get two weeks holiday in America, don't you? Dana Cardinas: It depends on how much you negotiate, man. Tyson E Franklin: But in general. In general, in America, two weeks is all you get. Dana Cardinas: Depends. Most of the docs that we, you know, when we brought in docs as associates, we gave them three weeks in the beginning. So I, that's pretty good. Tyson E Franklin: But yeah, two weeks in, in Australia. In Australia, mandatory, four, four weeks holiday. Dana Cardinas: I honestly, I'm not gonna lie, everybody should move to Australia. Numerous reasons just to like hear you guys speak all the time. But if you can get four weeks automatic man, sign me up. Tyson E Franklin: Being an employer, you used to sometimes go, god dammit, when people are on holidays. But as a society, I think it's a fantastic thing because you need to have those mental breaks away from your business. And this is a problem that business owners don't do, is they work from morning [00:12:00] till night. They don't take holidays, they do it year after year and they burn themselves out. And I think you've gotta have that break. Dana Cardinas: Right. And it's hard as a business owner to take the break. It's hard to walk away 'cause you're you get in this, in your mind that, I'm not making any money if I'm not there and if I've got to have the money so I can't take off. You just get into that cycle, but when you take the time away is when you have clarity and you can think, and then you usually end up making better decisions, which make you more money in the long run. Tyson E Franklin: Yeah I remember my first, we, I'd take a week off here and there but it wasn't until, I think it was 2012. I took my first three week break. Away from clinic, went overseas, went to America, did the trifecta of Disneyland, Las Vegas, and then San Francisco. Dana Cardinas: Oh my gosh. That's amazing. Tyson E Franklin: And I had a daughter with us and my wife and [00:13:00] we went with another family. Had such a good trip. I came back to work and nothing had changed. Everyone was still working, in fact. Right. They were probably enjoying me not being there better. And from that year onwards, I realized I can take time off. So I was taking two, three week holidays a couple of times a year. Never looked back. Right, right. So I think you gotta trust, you gotta trust your team. Dana Cardinas: Yeah. And that's it too, like. If you build a team that you've trained well, they know what they're doing. They know how to handle the situations, and they know how, like who to call when they don't know the answer. Like that situation's gonna come up. But when you've got that training in place. Oh, you can leave. Trust me. They want you to go, they want you to go. They do, but you're getting cranky and you're getting agitated and they want you out as much as you need to take a [00:14:00] break. Tyson E Franklin: Oh, yeah. But I totally get it. And I totally understand if someone is a solo practitioner and they feel that they can't do it. But I think if you're a solo practitioner, go back to one of my earliest episodes on this podcast. It was episode 10 with Andrew Snyder and it's running a successful solo practice. This guy is the most relate. He's been doing this for 30 years or something. Now. Love that guy. Solo practitioner. Tyson E Franklin: Has never employed another Podiatry. He goes to Disneyland more often than anybody else I know, right? Right. Tyson E Franklin: If you're a solo practitioner, go back and listen to episode 10 because it will change the way you think about having a solo practice. Dana Cardinas: Yeah. Oh yeah. A super good friend of mine that we went to residency together, he was a solo practitioner for, gosh. At least 10 years before he brought on an associate. Tyson E Franklin: [00:15:00] Yeah. Dana Cardinas: And in the beginning he was this, I can't take, I can't leave, but once he figured out, okay I've got someone local that can cover my call if I'm out, they can take phone calls for patients that, call in after hours or have an emergency, whatever it might be. So he had coverage for that. They didn't come in the office, but it was just a quick phone call if necessary. He, when he figured that out. He would take vacation about once every eight weeks. It might be a short little, like four day or thing. Yeah. But he was gone somewhere and his practice grew immensely. Just simply because he was getting that mental break because it, let's just get real, it's not easy, Tyson E Franklin: no. To Dana Cardinas: do what we do. It's Tyson E Franklin: not. And it's one of those things too. Every patient that comes through the door could be a potential lawsuit. [00:16:00] And that's something that's, and that's why we have insurance and that Right. But we choose this profession and Right. And you know that 99.999% of patients come in. That is never going to happen. Dana Cardinas: No, it's never gonna happen. Right. And majority Tyson E Franklin: of patients are nice. Dana Cardinas: Right. Majority or. There's always a potential that patient's gonna walk in your front door that you don't know is going to absolutely kill your day. Just kill it. It's over done. There goes the schedule. Forget it. You're not getting home till way late because that one person entered your office, but it's what we signed up for. Yeah, and honestly i'm not gonna lie, I don't think I'm not different than anybody else. I think we thrive on that a little bit. I think we do love that little bit of excitement it's like you get excited about walking in that door to the patient room of, okay, what kind of shit am I gonna see on this one? Yeah. Like, what crazy crap did this guy just do that I'm [00:17:00] gonna have to fix? And that was always my favorite. Tyson E Franklin: That's the thing I think in life in general you, everybody wants a certain amount of certainty, which you need. It makes you feel comfortable and secure, but you also need that little bit of uncertainty to keep life interesting. And I, yeah, and I feel when I hear someone's, oh, I'm bored with Podiatry, I wanna leave. It's the same thing, day in, day out, I'm going, we need to, you need to change things up. Yes. Tyson E Franklin: It's obviously what, however you are running your day, you've got too much certainty. You need a little bit of uncertainty to spice things up a little bit. And that doesn't mean just going walking into work and sack somebody and create chaos. It's just your approach to work. Dana Cardinas: Yeah. Tyson E Franklin: Hey, make it a little bit different. Dana Cardinas: I totally agree. And that might be why you're bored. Tyson E Franklin: Yeah. Oh yeah. I like, if I wanted to, I could pick a certain part of Podiatry, keep doing that, and I would be bored, senseless. I needed different types of patients coming through with different types of injuries to make it interesting. Yes. But some days I did wanna just switch my brain off. Yeah, [00:18:00] I did wanna to use it. Yeah. Tyson E Franklin: So, okay, I'm gonna pivot slightly because you love Podiatry so much. Everyone must be listening to this. You hear your energy, your enthusiasm, you loved it, and why'd you leave? Dana Cardinas: So, in December about mid-December of 20 2015, and I thought I had carpal tunnel. I, my hands were just killing me at night. In, in, in here, in the us. The end of the year is always slamming busy because everybody's met their deductibles. They want everything done before the end of the year. Okay? And so we are all just maxed out. We've had surgery schedules full for three months or more. Patients are just like, I gotta get in, I gotta, again, I got it in. So we're busy and we make it happen. That's what we do. We make it happen. So I would go to bed at night and , wear these wraps on my [00:19:00] wrist because it just felt better. I kept thinking, all right, I gotta go get this checked out. My hands just really hurt. But the next day I was like, it's okay. It's not hurting as much. But by the end of a long surgery day, they were just, it was pain and it was pain, especially on my right that was going up to my elbow. And I was like, all right I just gotta go get this checked out. So get through December, I'm in the first week. January and I, it was fairly quiet, which was unusual, and I had one case booked on a Friday afternoon, and it was a tiny fifth toe arthroplasty. Literally anybody that does these on a regular basis, skin to skin, you're looking at max. Six minutes to me. Yeah. That was me, max. Boom. It's not hard. And it took me 20 minutes and I couldn't feel [00:20:00] what I was doing and I was terrified. And I, it had, I had another case, I would have canceled it. And I left, I got in the car and I called the office. Canceled all of my cases that were coming up. Put 'em onto one of the other partners and called my friend, who's a neurologist and said, I'm coming over something's wrong. And she was awesome. I had actually done surgery on her two, two years prior because she had some really cool ganglion cyst on her foot, which was amazing. But another story. And so she's yeah, come on over. She did a, what is that nerve conduction study? Yeah. On me. And she's Dana, how long have you had this? And I was like, this week, like today, like I today. And she's like, how did this not, how did you not see this happening? Because as she showed me at the time, and I'll show you my hands in the camera, all I had [00:21:00] lost the muscle mass on both of my hands. Along my thumb, especially along my ulnar side on my right, a little bit more or a little bit on my left. And the nerve conduction study showed that I had severe ulnar neuropathy on both sides. She's like, that doesn't just happen overnight. I'm like, I'm telling you. I had pain, but I could feel until today. And so, we did some further studies and over the next, the course of next two to three weeks and then really realized that what I had was not gonna be reversible. I had severe loss of my muscles in my hands, but also nerve damage. I didn't have an option, but I had to retire. If you Tyson E Franklin: had picked it up earlier, could you have prevented this from happening or was it inevitable that it was going to happen? Dana Cardinas: Well, it was inevitable [00:22:00] because I didn't know what I had at the time. Yeah. Which as we'll continue the conversation you'll hear. At she diagnosed me with idiopathic ulnar neuropathy. Because we went through all the tests, all the blood work tests, the MRIs of my neck, you name it, trying to find a reason for this to have happened suddenly , which we never came up with a reason. I ended up getting an ulnar release on my right side that helped the pain. And, but I was officially retired March 31st. Of 2016. So within 90 days I found out I had basically permanent neuropathy in my hands. That was with a sudden onset and I was retired, but out. Tyson E Franklin: How old were you then? Dana Cardinas: I was, at the time I was 46. Tyson E Franklin: Unexpected. Yeah. Dana Cardinas: Very unexpected. That was not on the [00:23:00] bingo card for that year, Tyson at all. Tyson E Franklin: It's, yeah, it's like those yeah, one of those things like death pill, you people bet on who's gonna pass away that year. You never would've thought in 2015 and we had caught up in October, 2015. Yeah, within six months you'd be retired. That'd be it. And I still remember the photo of us in 2015 where I had my cactus shirt on. Remember before, before we went out into the desert and you thought it was hilarious. Dana Cardinas: I just, that photo just popped up on my phone as a memory the other day. Yes. Tyson E Franklin: It is a great photo. Dana Cardinas: It's the best. Yeah. And Tyson E Franklin: I always tell people that too, that it's one of those things, just life in general, you don't know. What's going to happen. And it's, and you can't sit there in fear thinking, oh, is this going to happen? But every now and then you will be thrown a, a curve ball and it's how you bounce back. Dana Cardinas: Right. It's true. I I was not expecting the curve balls that would happen [00:24:00] after that. Tyson E Franklin: Yeah, for sure. I know there were more curve balls. Dana Cardinas: And they kept coming for a while. But, so here I am, I'm done. I had no idea what I was gonna do next. So tried a few things here and there, but it just didn't, that, it just didn't, wasn't supposed to pan out, to be honest. It just wasn't supposed to because. In January of 2018 I was having some pain in my abdomen, my lower abdomen like right lower quadrant pain, and I kept putting it off to, oh, it's probably gas. It's probably this, it's what we all do as physicians. Ah, I'm fine. It's whatever. Yeah. We think we know. And so, my wife Becky said, will you just go get it checked out? You are really complaining about it, you should actually get it checked out. So I go see the GI doc, explain what I've got going [00:25:00] on, and he was like, you know what? It sounds like it's nothing because I did have a history of like acid reflux and some GI stuff. And he is like, it's probably nothing but let's just do an upper or lower endoscopy and let's just see. Tyson E Franklin: Yeah. And were you the, and were you the windy one in the relationship? Dana Cardinas: Yes, most definitely. Tyson E Franklin: And that's why always when you had that pain, first thing you think, oh, it's just gas again, right? Yeah. Dana Cardinas: Just gas, whatever. Yeah. And so, I won't ever forget January 8th, 2018, I have my scopes and as I'm laying in recovery, waking up, I hear the GI Doc tell Becky. The upper is fine. She has colon cancer though. She has a large tumor in her colon. And I was like, and I just remember laying there thinking what the, [00:26:00] I have cancer. Tyson E Franklin: Yeah. Be thinking of the same thing. Dana Cardinas: I have cancer, like the real cancer. And so, Tyson E Franklin: the real one. Dana Cardinas: Yeah, like the real one. So I ended up he couldn't complete the colonoscopy because the tumor was too big for him to pass it. So, that, that day was a blur. And then the next day I called my friend, who was a colorectal surgeon that I sat on a board with at one of the hospitals. And said, cliff guess what? I need you. And he basically said, I'll see you in the morning. And then right after that phone call, I called my good friend who is an oncologist who I used to call. When I got those reports back, you know when you do biopsies in the office and it comes back melanoma and you're like, oh shit, melanoma on a [00:27:00] toe. I don't need to be seeing this. Yeah. This is not my, she was the one that I would call to say, Heidi, who's the best oncologist? Oncological surgeon that needs this. She was my sounding board when I got those strange things back, and so I called her and said, Heidi. Guess what? I need you. And she said, okay, I'll see you when Cliff is done with you. And they literally became my team overnight. And they talked to each other before I even got to the, his office the next morning. They had a plan in place for me. And so I had CT scans. The next day saw him. I've come to find out I had a very large tumor that was over 10 inches long, and it was almost 99% occluding in my colon. So likely had I gone another couple of weeks, a month I probably would [00:28:00] not be here. Yeah. Because Dana Cardinas: it, it would've just ended me. So, then. Fast forward after that, he did surgery. I lost 27 inches of my ascending and transverse colon, but he was able to reconnect re anastomosis both ends so that I did not end up with a bag, which I wasn't excited about, if I was gonna have to have one. But if it kept me alive, okay, fine. Me, I would've made a ton of jokes out of it, and it would've been like, Tyson E Franklin: Oh, you've carried around like a handbag. Dana Cardinas: Oh God, yes. It would've happened. Yeah. But for me it did not have to happen. So, once I healed from that, six weeks later started chemo, went through eight months of chemo that was probably the worst thing I've ever been through. Because now let's flash back a little bit. Yeah. On the neuropathy part. [00:29:00] Okay. We didn't know at the time in 2016 why I had neuropathy. But after I retired and before I found out I was diagnosed with cancer, I kept breaking out on these full body hives. And I don't mean like itty bitty tiny hives, hives, massive four six inches hives all over my body. I was going through the treatment of trying to figure out what environmental food, what allergy did I have that was causing this. But in talking with my oncologist, she put all of my picture together. And what I had was perine neoplastic syndrome, which is rare. But it's the cancer that I had growing in me that I didn't know I had. Was causing the hives that gave me the wonderful neuropathy and a few other things. And so that's so that Tyson E Franklin: there are all signs of something else was actually happening anyway. Dana Cardinas: Yes. I just didn't, I just didn't know that's, and per neoplastic syndrome is something that is diagnosed. After the [00:30:00] fact. It is rarely something that some physician would put together and say, oh, you have cancer because you have all these things happening. Yeah. It just doesn't work that way. Yeah. Tyson E Franklin: Real cancer. Dana Cardinas: Real cancer. Yeah. Tyson E Franklin: A another friend of mine exactly the same diagnosis around exactly the same time and that's why I, I. Way back. I wanted to get you on here way, way back. And I said the same thing to him. I wanted to get him on the podcast as well. And he's not with us anymore. Right? Tyson E Franklin: He didn't, he he got the bag and last time I saw him was actually on my birthday. I had to make him breakfast on my birthday. At his house? Yeah, at his house. 'cause he said, I want your favorite breakfast that you make. And I saw him then. He said, oh, they've told me I've got heaps of time. I'm gonna beat this. Everything's gonna be absolutely fantastic. And five weeks later he passed away. Dana Cardinas: Yeah. Tyson E Franklin: [00:31:00] And so, yeah, that, and that's why, Dana Cardinas: and I'm, I'm sorry, I'm sorry to hear that. Tyson, I, that breaks my heart, Tyson E Franklin: but Oh geez. That's why I think it's important to talk about this. Dana Cardinas: It's hugely important because I'm lucky. Tyson E Franklin: Yeah. Dana Cardinas: I know I'm lucky. I, when I was diagnosed stage three C. So I only had one more stage to go before I was stage four, and I was lucky that it had not spread to any other organs. But that was that I'm lucky in two regards in educating myself on colon cancer because as I was diagnosed, yeah, once you get past that first initial part of it and you get a plan. Once you get a plan, it's almost, that's when you can breathe. You can't breathe until you get a plan. But once you know [00:32:00] the, these, X, Y, and Z need to happen, and this is when we're gonna do it. That's when I started researching and and finding out more about the diagnosis and what does it mean and what does treatment mean and what am I looking at here? What, where am I gonna be here? And so, I was lucky enough that, someone else who had a family member that was going through colon cancer. She this wonderful person connected me with her and through her I got connected with a wonderful organization called Colon Town. And Colon Town is an online um, resource for patients that are going through colon cancer, but it's also for the caregivers and the, your, the spouses, the friends, anybody who is either affected by it, is a patient, any of [00:33:00] that. You can go to colontown.org to get more information about it. But I dove into it and it's right now it is on online, on Facebook. It's private. So you, everything we discuss in there, you, nobody else is gonna see it. It's just us. They are working their way off to a separate platform. That's even better, to be honest. But so I dove into it. And it made me feel better because I could talk to other people that were just like me, that were going through exactly what I was going through. But what the crazy part Tyson is while I'm going through chemo and my dang numbness is getting worse because the chemo that we have to go on that keeps us alive. Its number one side effect is peripheral neuropathy. Okay. And cold sensitivity. Oh God, it sucked. Oh, so my neuropathy went off the charts. Like, Tyson E Franklin: I shouldn't, I shouldn't be giggling when you say that. I, but you Dana Cardinas: [00:34:00] can because you, I mean you, oh God. The stories. But I would have my, had I ended up with full facial numbness, my tongue was numb most of the time. My, my chest was numb. Just there wasn't much of me that wasn't numb except my butt. Go figure. So there were so many questions that would come up in this group about how to deal with neuropathy that I noticed I was answering them because it was what we treated. And I knew the answer and I knew what could help. 'cause I was helping myself. That I reached out, eventually reached out to the creators of Colontown because in Colontown there's these little neighborhoods. So if you're stage four, you're in a certain neighborhood, so you can just have those specific conversations. Or if you are a certain genotype, then you have those conversations in that trials group maybe. And so I said, Hey, can I start a group for neuropathy? And they were like, yes, please, because we all have it. [00:35:00] And so I started a group inside Colon Town that is only for neuropathy and I it. Warms my heart because we have, within that group now created some treatment processes for those that are now going through chemo with the certain drug that we have to take where we now ice our hands and our feet so that it's reducing the neuropathy that people are getting now. And we started that as a patient led. Research project basically, and it is now becoming standard of care and it's the most fucking awesome thing I think I've ever done in my life. Tyson E Franklin: I think that is absolutely fantastic and what I like about it is you've used your knowledge in your experience as a Podiatry to actually help this group of people. Dana Cardinas: Yeah. Tyson E Franklin: I didn't see [00:36:00] that Dana Cardinas: coming. Tyson E Franklin: Yeah. Right. Dana Cardinas: Unexpectedly. I didn't see it coming. Tyson E Franklin: Yeah. I always say everything's supposed to happen for a reason. Exactly. And sometimes I do question a lot of things that happen and I like to think there's a reason behind it. Yeah. My dad passed away when he was 49. I was only 17. I kept thinking, where's the reason? And that, yeah, Tyson E Franklin: there's certain things I changed in my life around that time afterwards that I wouldn't, probably wouldn't be doing what I'm doing now or had the career I had if. I hadn't got that kick back then. Yeah. I would've had a different path that I was on. So I think it's the same with you. You've had a few crazy things happen and now you're on this completely different path. So when did you get the the tick, the all clear Dana Cardinas: so I got the all clear? October of 2018. That we call it no evidence of disease. Yeah. Because I'm a stage three CI never get cured. I, I will forever, my whole life be monitored. [00:37:00] But I've been clear ever since. I just saw the, my oncologist, in fact, I retired, my friend she left me to go travel the world and so I'm working, I'm breaking in a new one, and I like her a Tyson E Franklin: lot. So how often needs to get checked? Dana Cardinas: So now I just graduated, so once a year. Woo. It's awesome. Tyson E Franklin: That is good news. Dana Cardinas: I know it is. Tyson E Franklin: So now, now you've got through all that and retired from Podiatry, your Helping ColonTown I, oh, by the way, I love that t-shirt. Was that your design? That t-shirt? Dana Cardinas: The. Tyson E Franklin: The one I read out before that says colorectal cancer awareness, because that shit matters. That shit matters. Yes. Tyson E Franklin: That's a great t-shirt. And then you've got, on the t-shirt, you've got all the names of what people who have had colon cancer, what they would call their poo. Dana Cardinas: Yeah, their poo. And Tyson E Franklin: I like dookie. I haven't heard dookie for a while. [00:38:00] Dana Cardinas: Oh my gosh. The stink pickle. That's my favorite one. Tyson E Franklin: That's my favorite one. I like the Corn Eyed butt snake that this is all by the way. People just let you know this is all on a t-shirt, which I think is very funny. Um, Code brown goat pellets nuggets. Dana Cardinas: I did, I asked all of my friends, okay, what do you call it? And I had my good friend Lauren, who is a graphic artist I said, okay, Lauren, here's all the name here. Here's what we call it. And I used the poop emoji and put it all in there. And he did a phenomenal job. Tyson E Franklin: In the show notes, I'm gonna put a copy of this shirt, the front and back because it is a hilarious shirt. And I think you give everyone a bit of a laugh too. I like the head of, they have put here turd. It's basic. It's basic. It's very basic. And somebody else did put shit. Dana Cardinas: Yes. Tyson E Franklin: Basics. I dunno what a shoey is. That's a little bit weird. In Australia shoe's called a [00:39:00] Completely a shoey is drinking a beer out of a, out of a jogger. That's called a shoey. Oh Dana Cardinas: No. A shoe chewy that, yeah, that's a stinky one. Yeah. Whoof, that's That's a big one. Tyson E Franklin: Yeah. Ah, that's like shoe fly pie. Dana Cardinas: No, Tyson E Franklin: No, that's completely different. That's actually quite nice. Dana Cardinas: Good. That's awesome. Have you had Tyson E Franklin: that? Have you had shoe fly pie? I Dana Cardinas: did when I was in Philly. Yes. Yeah. Tyson E Franklin: Yes. That's pretty good in the I got it. Good. I got it from this town called Intercourse. Dana Cardinas: I, that's where I had it too. That's right next to Birden hand. Tyson E Franklin: Yeah. Where the arm where the Amish. The Amish had the shop there. Yes. And they were selling shoe fly pie where I Dana Cardinas: had it. Yeah. That's awesome. Tyson E Franklin: And people don't think this podcast is education. Dana Cardinas: There's so much education here. Tyson E Franklin: Some people think this show's not educational. Dana Cardinas: Tyson, I could go on and on about poop. Tyson E Franklin: So now you have your own business. You've set up something else called One Stop [00:40:00] Promotional Products. And if people are looking for it, it's one. The number one. One stop promotional products.com. Dana Cardinas: Yes. Tyson E Franklin: People can go check it all out. Actually, Dana Cardinas: either way, you can put one, the number one or spill out one both ways. We'll get you there. Tyson E Franklin: Oh, cool. Okay. I wasn't quite sure. So OneStop promotional products.com. So this is your business that you're doing now. All promotional products? Yeah. You are servicing mostly America. Do you ship it overseas or anything like that? Dana Cardinas: No. Right now we're not doing anything overseas 'cause it's a little too crazy for that right now. Yeah. But we do we are. Mostly 95% B2B. And we love it. We love it. We have two airlines and 175 active companies that we work with monthly. Oh, cool. And adding more, we add more weekly. It's a lot of fun. Tyson E Franklin: Who? Yeah. Well, I'm gonna order something and pick it up when I come over. In December. Dana Cardinas: Oh my God. Oh my God. And I'm gonna put [00:41:00] a big stink pickle on it. I'm gonna say you that right now, Tyson E Franklin: but the get ready. So how did you get into this? What was the OO Obviously like you retired young. Dana Cardinas: Yeah. Tyson E Franklin: And you, did you end up selling the practice? Dana Cardinas: I sold my shares in the practice. So the other docs were still there practicing. Yeah. And so they were not ready to retire yet, obviously. No, they were still doing it. They were, they, we were all pretty much the same age, so they were still doing their thing. So I, I sold my shares and got out. Tyson E Franklin: Okay. And then being young, as you still are. In my eyes Dana Cardinas: absolutely Tyson E Franklin: is this, how, why you, we gotta do something else. And that's how this came about. Dana Cardinas: It was totally by accident, a hundred percent accident. I go going through the cancer thing. I didn't do anything that year. Obviously. Yeah. Dana Cardinas: But in 2019 my wife and I were. Talking about, well, you know, let's, let's do something for fun. I'm getting bored. I need to do something with my hands. I like building things. [00:42:00] And somebody said, Hey, what, why don't you get one of those cricket machines and make signs? And a cricket machine is like a machine that you can send a design to. And it'll cut it out for you and then you can, put the vinyl or whatever Yeah. On side. Okay. That sounds fun. Yeah. Yeah. Yeah. And so, I was just doing it for fun and our local Mexican food restaurant that we go to entirely too much. But I refuse to stop going. They were like family and they said, Hey, you're doing some fun stuff. Do, can you make t-shirts? Because their staff, their shirts were horrible. They were truly horrible. And I, that night, we said, you know what? We don't know how, but we'll figure it out. Yeah. Dana Cardinas: 'Cause they needed shirts, so we went home. We bought a cheap Amazon press. I watched about 10 YouTube videos and was like, screw it. Let's make some shirts. And so we literally did their, that year it was their Cinco de Mayo shirts and they all it said was [00:43:00] Margarita's Mexican restaurant on it. That's it, that's all it said. But we made them and they could not have been happier with them. And. Customer said, Hey, where'd you get your new shirt? And they said, Dana. And Becky. And then next thing you know, they, we got more business and more business. And it got to where we said we might need to figure out how to do this with more professional equipment. Yeah. And Dana Cardinas: so we upgraded to more professional equipment, as you can see behind me. Tyson E Franklin: Yep. You can see it all there. Dana Cardinas: And now we run two heat presses, two professional heat presses on a regular base daily and just added this fabulous two head embroidery machine behind me. So we didn't have to outsource that anymore. And so, we do apparel, no minimums in house, which is awesome. But then if you need things like pens or name badges or you name it, literally anything you can think of, [00:44:00] lip balm. Lip balm. Yes. Lip balm. Lip balm. Dana Cardinas: We work with wholesalers for that and so we can, we have access to over 2 million products, which is fun. Tyson E Franklin: I know when I was on the website having a look around there was, it was so much fun looking at everything. And I was think as a Podiatry business, and I've got some Podiatry. One particular Podiatry friend called Carly who just loves swag. But Tyson E Franklin: anything that's branded and got names on it. Right. Just, Tyson E Franklin: and I must admit, I've got so many t-shirts, I've got like 200 t-shirts that I won't part with half my t-shirts. I've picked up at events, podcasting conferences and I just love, I'm the same thing. I just love that sort of stuff. Dana Cardinas: Right. Well, and the so again. Something I didn't see heading my way was all the things that I learned at top practices in day freeze and reading Jim Palmer, all those things. That is [00:45:00] now what we do. Tyson E Franklin: Yeah. Dana Cardinas: So we are that, that aspect of your business that keeps people top of mind. And that's the fun part because I have a little different spin on how we present products. I'm not gonna present you just a cheap cozy which a lot of companies will do because it's a cheap, cozy. Yeah. I'm gonna, if you are an electrician, I'm gonna present you something that is for your field that a customer is gonna want for the rest of their life they're never gonna get rid of. They're gonna keep it, and they're gonna call you over and over again. And that's why we keep getting business. Tyson E Franklin: Yeah that's a really good point. I've been to places where they'll have promotional products and it is cheap. I mean, You'll, you're trying, it's cheap. You're write with the pen and you've got RSI before you've written about the fourth word. 'cause it's just, there's so much resistance against the paper. Yeah. Or you'll bring something home [00:46:00] and your first time you use it, it just breaks. And to me, that makes a business look bad when they hand out crap swag. Exactly. Whereas if they hand a quality swag that you use again and again, then all of a sudden it, it actually puts that business in a positive light in your mind. Dana Cardinas: Right. And it keeps them top of mind. Yeah. Like, it truly does. Give them that up. Advantage over maybe somebody else. We and a lot of times I talk to customers, potential clients that say, okay, I want five different things. And I'm like, well, what's your budget? And they made me say, 500 bucks, $500. I'm like, all right, let's get one really good quality. Swag item. Yeah. For $500, let's not get a hundred of all these other little things, because all those other little things are gonna go in the trash. But this one really cool thing is gonna sit on somebody's desk and they're gonna look at it every day.[00:47:00] Tyson E Franklin: Yeah. I, well, I got stubby holders done stubby coolers. Your coozies as you call 'em over there 15 years ago before I sold the clinic. And I've still got a number of 'em here at home that I still use, and I've gone to people's places and I've seen them sitting with their stubby holders. Right. With a stubby in it. 15 years, after having them made. And they are still looking solid. They're still, yeah. Right. Dana Cardinas: Yeah. That's Tyson E Franklin: quality. Dana Cardinas: That's what we're all about. And that's one of our taglines is quality products only. That's the focus. Tyson E Franklin: I don't Dana Cardinas: want just walking around with a bunch of cheap shit. Let's go with some something good quality. Tyson E Franklin: Well think everyone listening to this, they that. To me that just applies to everything in life. Even your Podiatry business is provide a quality service. If you are gonna buy machinery, get the best that you can. Just get the best. Exactly. 'cause it will last longer. Give the patients the best. Whether it's covering [00:48:00] material or what you're getting the orthotics made of, just do, I think just always do the best you can. Dana Cardinas: Right, right. And if it costs a little bit more, explain to the patient or the customer who, whoever you're talking to. Tell them, okay, it's, it costs more because there's more going into this one. I've there's more time. The product's better. The craftsmanship is better. There's education behind it. It's not just, oh, I went online and ordered a pin from I don't know where, and I don't know who makes it and whatever. Spend the time and talk to your patients, especially because if there's something that you should be offering, but you're not because you don't think they'll buy it, they're buying it on Amazon, so why can't they buy it from you? But it's a better product if you're getting it from a reputable vendor or you know that, okay, this product is a better product than what they're getting on Amazon. Why can't they spend money with you versus Amazon? [00:49:00] Tyson E Franklin: It's true, and even the pen that I use most. This one is from a Podiatry clinic friend of mine, sole focus in Toowoomba. Nice. Dana Cardinas: Ooh. It is a, it is my God. SAT is my top seller. This is a Tyson E Franklin: beautiful pen to write with. And whenever I run out she usually sends me a few more. Dana Cardinas: I'll get you some. Tyson E Franklin: Just, they just really good pens. It just the feel of it. And because, and she got the whole pen done, like in her corporate colors, what her clinic is all about as well. And yeah. And she said the same thing. Wanted a quality pen, wanted something. When people write with it, they go, I want another one of these pens when they run out. And that's exactly what I do. But I do see it so she doesn't have to send it to me. I'll just pick some up next time I'm down there. So on. On that note, I want to thank you for coming on the podcast, sharing what got you into Podiatry, what got you out of Podiatry, which I think is just as important and what you're doing there. And like I said at the start, I just, I've [00:50:00] always loved your energy. Love chatting with you. You're so much fun to be around. Dana Cardinas: Thank you, Tyson. I, well, same is right back at you. I think as soon as we met. There was no doubt we were going to be destined to be lifelong friends because we laughed too much together. For sure. So, and before we get off, I will just say this if you are 45 or older and you haven't had a colonoscopy, please get one. They're not scary. All you do is poop the night, the day before and everybody poops. So it's, that's not scary. But get it done. And if you are not 45, but you're having symptoms force your doc to get you in to get it done you really just need to get it checked out. So, it'll save your life. Tyson E Franklin: That is fantastic. So I look forward to talking to you again soon. Oh, and I'll see you in December anyway. Dana Cardinas: Yes. Can't wait. Tyson E Franklin: Okay. Talk to you later. Bye. Dana Cardinas: Bye.

In this episode, I sit down with Dr. Patrick DeHeer, who shares his incredible 33-year journey in podiatry, from treating NBA players with the Indiana Pacers to performing life-changing surgeries in Haiti and the Philippines. We talk about innovation in podiatry, global medical missions, and why teaching the next generation keeps him inspired. We also explore leadership, international outreach, his invention of the Aquinas Brace, and why he's more excited than ever to lead the profession forward. If you're a podiatrist or healthcare professional looking for a dose of purpose, passion, and perspective, this one's a must-listen. “My goal is to leave the profession better than I found it.” If you're enjoying the Podiatry Legends Podcast, please tell your podiatry friend and consider subscribing.  If you're looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com, and we can discuss the range of topics I cover. Don't forget to look at my UPCOMING EVENTS Do You Want A Little Business Guidance?  A podiatrist I spoke with in early 2024 earned an additional $40,000 by following my advice from a 30-minute free Zoom call.  Think about it: you have everything to gain and nothing to lose, and it's not a TRAP. I'm not out to get you, I'm here to help you.  Please follow the link below to my calendar and schedule a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. ONLINE CALENDAR Business Coaching I offer three coaching options: Monthly Scheduled Calls. Hourly Ad Hoc Sessions. On-Site TEAM Training Days around communication, leadership and marketing.   But let's have a chat first to see what best suits you. ONLINE CALENDAR Facebook Group: Podiatry Business Owners Club  Have you grabbed a copy of one of my books yet?  2014 – It's No Secret There's Money in Podiatry  2017 – It's No Secret There's Money in Small Business     (Un-Edited Podcast Transcript) Tyson E Franklin: [00:00:00] Hi, I am Tyson Franklin and welcome to this week's episode of the Podiatry Legends Podcast. With me today is Dr. Patrick Deheer, DPM from Indianapolis, Indiana. Now, if you recognise the name, 'cause it wasn't that many episodes ago, episode 373 when Patrick was on here with Ben Pearl, and Patrick Agnew. We were talking about Podiatry, student recruitment, research, and unity. So if you missed that episode. You need to go back and listen to it. But I picked up pretty early, , when I was talking to Patrick that he's had a pretty amazing Podiatrist career, which is why I wanted to get him back on the podcast. And when I looked through his bio and I saw how much you have actually done, I started to question how many podiatry lifetimes have you actually had? It's I'm looking through your BIO and I've gone. Where, how, where did you find the time to do all this? It's amazing. Patrick Deheer: Thank you. I get asked that question a lot, but I think it's just, I really love what I do and I have a hard time saying no. Tyson E Franklin: It has [00:01:00] to be because I picked that up when we were, did the other episode and you said that towards the end you said, I just love being a Podiatrist. Mm-hmm. And it was actually refreshing to hear someone say that, especially. How many years have you been a Podiatrist for now? Patrick Deheer: So I graduated from Podiatrist school at the Shoal College in 1990. I did a one year residency back then I'm from Indiana. I wanted to come back. All the residencies in Indiana were just one year. And then I did a fellowship with, which there weren't even fellowships after at that point, but I did a fellowship for a year after that. So I had two years of training and so I've been in practice for 33 years in total. Tyson E Franklin: Okay. I've gotta ask a question. Why Podiatrist? How did you get into Podiatrist in the first place? Patrick Deheer: Yeah, that's interesting. I went to Indiana University and I went to school as a pre-dental major and I was gonna be a dentist. And somewhere in my second year, I visited my dentist and I realised that was not a good choice [00:02:00] and, there were several things that didn't resonate with me, and at that point I wasn't sure what I wanted to do. So I was considering marine biology and some other things, and my counselor at IU actually recommended Podiatrist and I didn't know anything about it. And I was, had a, I was talking on the phone with my dad who played golf with a Podiatrist, and he said, well, I know Dr. Ralph Gibney, and he would, I'm sure you could visit him. I did and he loved his job. His patients loved him. He did surgery, had a normal lifestyle. I saw patients leave his office happy, like immediately feeling better. Yeah. He was very successful, just kind and generous and I was like, I can do, I could do that. That looks like a great career and I think. Being really involved with student recruitment, the secret sauce for sure is when a prospective student visits a Podiatrist, just like my experience was so many years ago. They see people who are happy, who love what they do, whose patients appreciate them, who they can help immediately. Feel better. And then, you have the [00:03:00] whole gamut of things you can do within Podiatrist, from diabetic limb salvage to sports medicine to pediatrics to total ankle replacements. So it really gives you a wide range of subspecialties within the profession. So you said you Tyson E Franklin: went Patrick Deheer: to Indiana University, is that right? Yes. Okay. Did you play basketball there as well? I didn't, my dad did. My dad was a very well known basketball player. I love basketball and I'm six foot five, but he was six foot 10 and oh geez, I'm not, I'm not as athletic as he was, but I love basketball. Basketball's been a big part of my life. And that's one of the reasons I was really excited to work with Indiana Pacers, which I was there team podiatrist for 30 years. Tyson E Franklin: I saw that. So you finished in 1990 and from 92 to 2022. You were the Podiatrist for the Indiana Pacers. Yes. How did you score that gig? Patrick Deheer: Well, there's a couple things that happened that led to that. One my mentor was Rick Lde, who was a really big name in [00:04:00] Podiatrist at that point in time nationally and internationally for that fact. He brought arthroscopy into Podiatrist. He was doing it unofficially. And then my dad, like I mentioned, was a big time basketball player. He was actually drafted by the Indiana Pacers in the late 1960s. Oh. And so they knew the name and they worked with Rick Lde and they wanted somebody in more of an official capacity than he had been doing it. And I was in the right place at the right time and I got along really well with the trainer, David Craig. And it just was a great relationship for 30 years. And I take it, you still go to the games? Occasionally. So, they made a change on the orthopedic whole team back in 2022 and they're like, well, we're gonna change everything. And I was like, okay, that's fine. I've done it for 30 years. That was enough. And they had a really nice on the court celebration for me where they recognised me before a game and gave me, I have a couple different jerseys that they've given me, but they gave me one with the number 30 on it to celebrate my 30 years. Oh, that's cool. It was really cool and [00:05:00] it was really fun working with professional athletes. There's a whole sort of nuance to that that I, a lot of people unfortunately don't get experience, but it is it can be challenging. It can be very hectic at times. There's, there can be a lot of pressure involved with it also but it's also incredibly rewarding. Tyson E Franklin: So as, as the Podiatrist for like. Uh, a basketball team at that level. What was it? Was it a a, a daily contact you had with them or was it something once a week you caught up with the players or they only came into your clinic when there was an issue? Patrick Deheer: More the latter, I would say, but I usually would see them at the beginning of the season, help with our orthotic prescriptions and evaluate them, and then as needed. Oftentimes the trainer would call me and ask me to either come to a game or practice and then occasionally they'd have the players would need something more urgent and they would come to my office. But it varied from year to year quite a bit on how much I did on just based on how much they needed me. Tyson E Franklin: Did you go along to the games when you [00:06:00] were the team Podiatrist at the time? Patrick Deheer: Yeah. Not all of them, but definitely some of them. And, they would, the Pacers are such a great organization. They actually had. Every medical specialty as part of their healthcare team and including like, pediatrics for the players kids. And so at the beginning of every year, they would have a a sort of a team doctor reception dinner, and then we would, they'd have a lottery for tickets for us for the games. They would have usually the general managers there and the coach and a player too. And we gotta interact with them and talk with 'em and hang out with 'em. It was just always really fun and the Pacers are just a first class organization and they were great to work with. Tyson E Franklin: What made you decide it was time to. Hang up the boots and not do that. Honestly, Patrick Deheer: it wasn't my decision. It was theirs. They were changing the whole orthopedic team, and yeah, and that's, that happens in sports and especially high levels like that. And initially I was a little bit caught off guard. I can't lie about that, but once I came to terms like, I've done this for a long time Tyson E Franklin: it's okay. [00:07:00] Yeah, I know because we have the Cairns Taipans where I live in the National Basketball League, and it was interesting when they first kicked off 20 something years ago, I was the Podiatrist for the team. Did that first two years. Then all of a sudden there was a change of coach. And they dropped us and just went with another. Podiatrist and we went, well, what the, and we're talking to the team doctor go, what happened there? He goes, oh, I had no control over it. This person knew this person and they've made that decision. I went, oh, okay. Anyway, it only lasted about five months, I think, with the other person. The next minute the coach was ringing up saying, please, we need you to come back. And I'm like, ah, I don't wanna do it now. And they're going, please. So we did, and we did it for the next 15 years. It was a long period of time, but we had a really good arrangement with them. Same thing, doing screens at the beginning of the year and we end up having a, like a corporate box at the game. So we were at every home game and we did a bit of a deal with them to actually get that, [00:08:00] which would be a lot cheaper in the NBL than in the NBAI bet. Yeah. Their budget would be a lot, a lot smaller too in the NBL over here than the NBA. It's crazy sports money over there. Yes it is. Had you worked with other sporting teams as well, or basketball was Patrick Deheer: the main sport you were involved in? Basketball? I worked with the women's. We have A-A-W-N-B-A team also, so I worked with them for a few years, not nearly as long as the Pacers but I worked with them. And then we have a college in Indianapolis called Butler University. I worked with 'em for a few years, but it was again, the basketball team. But I will say. Because of working with professional athletes, I do tend to get athletes from all different types of sports coming to my private office but now official capacity with another team. Tyson E Franklin: So with your career after you graduated and then you did your residency, which was one year back when you did it and you decided you were gonna stay in Indiana, what was the next stage of your career? Patrick Deheer: I've had a [00:09:00] interesting employment history. I worked, went to work for a large group where Rick Lundine, who was my mentor, was one of the owners, and then he left the group after about three years and then went to work for a hospital. So then I followed him and went to work for a hospital for a few years, and then we formed a multi-specialty group. Then I worked in that for a few years and I was like, I think I can do better on my own. So then I was out in practice private practice by myself for several years. And then about four and a half years ago or so the private equity involvement in medicine in the United States has really taken off. And it started in other specialties in medicine, but it hit, it was ha happening in Podiatrist then and still is for that matter. And I was approached by three or four different private equity firms that wanted to buy my practice and have me be involved with their company. And I enjoy, I sold my practice to Upper Line Health back then, and I've been part of that group since. Tyson E Franklin: With um, that transition into private practice, did you, did your practice cover all aspects of [00:10:00] Podiatrist or did you specialize in particular area? Patrick Deheer: I've done everything and I really enjoy all components of Podiatrist. My the things that I'm probably most known for. I'm a big reconstructive surgeon, so I do a lot of reconstructive surgery and I do a lot of pediatrics. Those are probably the two biggest things that I'm most, known for I'm also a residency director in at Ascension St. Vincent's, Indianapolis. And, but I've worked with residents my whole career. I've been a residency director for about six or seven years now. And but I've enjoyed teaching residents for, 33 years basically. And also you go to Haiti and do reconstructive surgery there. So, international medicine has been a big part of my career. I've been on 30 trips total around the world. I've been to several countries. The first one was in 2002. I went to Honduras. One of my former residents that I became really close to he was practicing in Little Rock, Arkansas in a large group there, asked him to go with them and he asked me if I [00:11:00] would join him. And so we went to Trujillo and which is on the eastern coast of Honduras. And, that was in 2002. It was a really kind of small hospital. There was about a hundred people on the, in the group that went there. Not all medical, but most medical we would actually take over the whole hospital. And it was something that just like, I just knew that was like me, like that was so, I just loved it so much and I had such an amazing experience that. I went back there twice and the third time I went, I actually brought with my daughter is my oldest child. She was in high school at the time and watching her go through that experience was probably one of my most favorite international trips. She worked in the eye clinic and just seeing her, see her experience and doing international medicine was really rewarding. Then I wanted to start to go to some other places, and then I stumbled on Haiti. And I really got involved with Haiti. I've been there by far the most, and started working in Haiti, [00:12:00] primarily doing Clubfoot. And in Haiti. I met Kay Wilkins, who was a pediatric orthopedic surgeon from Texas, San Antonio. We started working together on the Haitian Clubfoot project. I also, through my experience in Haiti, my first trip with one particular young man who I did surgery on. Who had a really difficult postoperative course. He was about a 12, 13, or 12-year-old boy who I did clubfoot surgery on. And after that first trip when I came back home, about a week later, I called down to the orthopedic surgeon who was covering our cases and taking care of the patients postoperatively. And we did several cases. I had my good friend Mike Baker, who's a Podiatrist residency director in Indianapolis also. And then we had an anesthesiologist from the. Hospital and Steve Offit, who's a Podiatrist who was a resident at the time, we went down together. So I called and asked how everybody was doing. We did maybe 30 surgeries or something, and they said Everybody's fine except for the kid. He had a really bad wound, dehiscence and infection we're gonna have to amputate his leg. And I said, well, [00:13:00] how long can you wait? And yeah, they said Could maybe wait a week or so. This young man, his name is Wilkin. He lived in the middle of Haiti and he had no paperwork, nothing. I was fortunate. I was in a fraternity at Indiana University and two of my fraternity brothers, their dad was our state senator, one of our state senators, and working through his office. In the Haitian embassy in the US we were able to get him a passport and visa. Within a week. There happened to be a group called the Timmy Foundation from Indianapolis and Porter Prince. They brought him up to Indianapolis. I got the hospital where I worked at that time to admit him. And I got a whole team of doctors involved, pediatricians, infectious disease, plastic surgeons, and we got his wound stabilized. Then one night we were going to do this big massive surgery on him and I fixed his other foot and then the plastic surgeons came in and they did a rectus abdominis flap from his stomach and connected it to fill in. He had a big [00:14:00] wound on his medial sort of heel area, and then they did a split thickness skin graft over that. We had to wait until all the regular surgeries were done 'cause everybody was doing it for and then he stayed in the hospital for about a month after that. And then there were some other people from a church who went with us too here. And one of them brought him into his home with his family and they took care of him for about three months while he rehab. And he was on the news, the story was on the news and in the newspaper. And then he some he became a little celebrity and, then some local people helped put him through a private school in Port-au-Prince, and he ended up healing both feet really well and moving on and living his life. And it was a long journey, but through that I really thought there has to be a better way of dealing with Clubfoot. So I started going to the University of Iowa and met Dr. Ponseti and I went out there several times and I got to know Dr. Ponseti pretty well. And I just loved working with him and learning from him. And he was the kind most kind, gentle man I've ever met [00:15:00] in my life. He was in his like 92, 93, somewhere early nineties. Oh, right. At that time, seeing patients and. A quick story. One of the most surreal nights of my life, the last time I was there, he invited me to his house for dinner, and his wife was equally famous in her profession. She, they were from Spain and she was a Spanish literature teacher, a professor. And so I go to their house and I'm having beer and pizza with these two 90 year olds who are incredibly famous respective professions. And it was just, I was just like, I cannot believe this. And then he asked me if I wanted to go up to his office and look at his original Deco Dega paintings. I'm like. Yes, let's go do that. That's, I mean, I still kind of get goosebumps thinking about that because , he is the biggest name in pediatric orthopedics, and being able to learn from him and spend as much time as I did with him was really influential in my career. And to still be performing at that age is incredible. That is incredible. Yeah. [00:16:00] His hands were arthritic at that point, but they were almost in the shape of the way he would mold the cast, the clubfoot cast on children. Yeah. 'cause he had done, the thing I loved about him is, he started. His technique in the fifties and everybody thought he was crazy and nobody understood it, and he just kept putting out research and research. In the sixties it was kites method. In the seventies it was posterior release in the eighties. Everybody's like, we don't know what to do now because none of this stuff works. Maybe we should look at that guy in Iowa. And they started looking at it as research. He just kept putting out research and they're like, this may be the answer. And now it's the standard of care according to the World Health Organization. And his story is just really amazing. I have other colleagues here in the US who spent time with him, like Mitzi Williams and learned from him. He didn't care about the initials after your name, if he wanted to help children and put in the effort to learn his technique and he wanted to teach you. And, he was such a kind gentleman. Like I mentioned before, I've never seen a [00:17:00] 90-year-old man get kissed by so many women in my life. People would just be so, I mean, these moms would be just overwhelmed with their appreciation for him and what he did for so many kids. So Tyson E Franklin: the young boy you were talking about before, who went through all that surgery and eventually you saved his limbs, did you ever catch up with him Patrick Deheer: later years? Yeah. I did. I went back several times and to the school he was at, and then the earthquake happened in 20 10 I think it was. I was, uh, I was signed up for this international mission board and I got called about a week after the earthquake in Porter Prince. And they said, you have to be at the airport and you have to bring your own food, your own water and clothes, and we don't know how long you're gonna be here. And so I had my family meet me at the airport and brought as much to as I could, and I flew from Indianapolis to Fort Lauderdale. And then I was in a small airport in Fort Lauderdale and I got on a private plane with two NBA basketball players in a famous football player [00:18:00] who were going down for the earthquake literally a week after. Desmond Howard Alonzo Morning in Samuel Dallen Bear. And so we went, we were on the same flight together and got into Porter Prince and the, there is like a filled hospital at the UN and a big tent. And I get there and they ask me what I do and I say, I'm a Podiatrist, foot and ankle surgeon. And they're like, what else can you do? And I'm like. I go, I can do wound care. And they're like, okay, you're in charge of wound care for the whole hospital. And so, and they're like, and these guys are gonna help you. And they had these Portuguese EMS guys who were there, there were people from all over the world there helping, and everybody was staying in the airport property, which was adjacent to where the UN was. And, they didn't speak any English. I didn't speak Portuguese. And but we would every day go around and premedicate all the patients in the hospital because they had really the, painful wounds, severe crush injuries, massive wounds all over. And then we'd go back through and I would do [00:19:00] wound debridement and do their dressing changes. And these guys helped me. We developed our own sort of way to communicate with each other. And I ended up being there for about eight days and sleeping on a cot with, no bathrooms available that, we just had to makeshift and eventually they got things set up for all the volunteers. And then I went home and through that I met, and one of my other heroes in medicine was John McDonald and he was. Down really the day after the earthquake from Florida. He was a retired cardiothoracic surgeon who got into wound care and he set up the wound care clinic that I took over. And then after I got back, John asked me if I would work in the wound care clinic that he was starting in Porter Prince and if I'd be in charge of the diabetic limb salvage part. And I said that, I said I would. So then I started working with him in Porter Prince at this Bernard Mes Hospital wound care center. So. Tyson E Franklin: Doing this overseas aid work, you must get a lot of enjoyment outta doing it. Patrick Deheer: I love it. I love it. It's not easy. My last trip last late fall was to the Philippines [00:20:00] and I had some travel issues. My total travel time to get to Manila was about 32 hours or so. And but you know, it made it worth it. The it was such a great experience Tyson E Franklin: do you normally go with a team of podiatrists when you. Go and visit Haiti. Do you have a group of podiatrists you go down with? Patrick Deheer: It varies from trip to trip. The more recent trips I've been on to Kenya and to the Philippines, I've gone with steps to walk, which Mark Myerson, who's a orthopedic foot and ankle surgeon, I've gotten to know real well from lecturing together and teaching together. And he started this nonprofit. And I think there, there aren't many podiatrists that are involved with it. There are a few. But he and I have really bonded and gotten to know each other and he asked me if I'd participate in, I really love how they set up their program 'cause it's very much educational based. And one of the things I learned from Kay Wilkins who I went to Haiti with is it's more about. Teaching and sharing your knowledge and experience instead of just what I call parachute medicine, where you go [00:21:00] in and you do 20 or 30 surgeries. It's really about teaching the teachers, especially if you can teach the teachers. Then it's gonna have a mushrooming effect. So you're gonna help, thousands of people instead of 10 or 20 people. Tyson E Franklin: So you are teaching other surgeons down there how to perform these procedures the right way, or? Patrick Deheer: Yes. Well, just, it's not so much that it's my experience in a lot of developing countries is. So for like, reconstructive type stuff, it's gonna be orthopedic surgeons. If it's more wound stuff, it'll be general surgeons. But it's, they just don't get the specialized training that we have. And so that's one of the things that we can bring is we have this knowledge base that they just haven't been exposed to. There are great, like orthopedic surgeons and do a lot of trauma for example, but they maybe don't do a lot of reconstructive flatfoot surgery or Yeah. Or any, yeah. Sarco or something like that where we can give them the, our share, our experience and knowledge and with steps to walk. I really love it [00:22:00] because there's usually five or so faculty and it's mostly foot and ankle orthopedic surgeons, and then myself and from all over the world. And the first day is. And it's all the orthopedic surgeons and residents from pretty much the whole country come in for this program. And so the first day there's a conference where we as faculty present the next day, they line up these patients for us to evaluate. So we evaluate them. They're actually interviewing us. Why we're evaluating, we're telling them what we think and what we would recommend, and then. The so that's on Tuesday. Then Wednesday and Thursday there are surgeries. And then Friday it's either like a cadaver lab or review the surgeries and it's just really great there for the surgeries, there's two faculty nurse, there's a lead surgeon and an assistant surgeon, and then usually two of the orthopedic residents are also on the case too. So there's usually four people on the case. It's really interesting since I have a strong background in pediatrics this year when we were in Manila, there were a lot of pediatric cases. More than half the cases were pediatrics. And the foot and [00:23:00] ankle orthopedic surgeons really don't do a lot of pediatric stuff. They're usually adults. They, usually it's the pediatric orthopedic surgeons who are doing the kids. And so they made meet the lead surgeon on all those cases which was really interesting. Tyson E Franklin: So are they different groups and organizations reaching out to you or are you searching for areas that you feel may need help? When Patrick Deheer: I first started, I was more me searching and trying to find opportunities. Now that I, my name is known people will approach me. For example, I've been working with a colleague in Barbados. She's a she graduated from Podiatrist school in England, and there are seven podiatrists in Barbados who are all non-surgical. And the country actually has a really high amputation rate. And one of the things that they determined, despite everything else that they're doing to try to help reduce that amputation rate, they just needed surgical Podiatrist to be part of it. And we talked at one of the APMA national meetings a couple years ago, and she asked me if I would come down to Barbados. And so I took two of my residents down a CO about. That was [00:24:00] about a year and a half ago and met with her and went to the hospital and I, I was like, yeah, we could definitely help here. There this things like, if a patient has a bunion, a diabetic patient has a bunion that nobody is fixing that, that then leads to an ulcer because it's such a bad bunion that could have been prevented. And. The problem, and this is pretty common in a lot of countries, is they really don't recognise surgical Podiatrist from a credentialing standpoint. And much so in countries like that, were under the English system, they have to change the law. So the government has to change the laws and a force in of nature. Simone McConney is her name, and she's been working with the government to try to give me an exemption so I can start coming down and demonstrating that we can influence the amputation rate and hopefully reduce that significantly. On that Tyson E Franklin: first trip that you just did, was that more of a reconnaissance trip? It was more to go down there and evaluate the area and what is [00:25:00] actually needed. You couldn't actually go down there and perform surgery. Patrick Deheer: Correct. We did see some, we did see patients at a diabetic center and did some minor things like some and things like that. But yeah, it was more, it's more about, and one of the things I've learned is and people ask me about international medicine all the time. It's not going down and saying, here's what I can do. It's about going somewhere and saying, how can I help? What do you need? And then if you can help fulfill the need. Then great. And really, and especially if that can be centered around teaching the local doctors and working with them. And again, it's not that I know anything that I'm a better surgeon than anybody there. It's just I have this really super sub-specialized training that they haven't been exposed to. And then I can share that with them. Tyson E Franklin: Yeah. I've had a few Podiatrist on the podcast who have done some overseas work and there was one Australian Podiatrist and he's been traveling through South America for the last couple of years. Not doing surgery, but just making up inserts or whatever he can get his hands on. And just [00:26:00] doing general routine foot care on people. Mm-hmm. And educating 'em about footwear and protecting their feet. And he's been doing it for a couple of years now and absolutely loves it. Patrick Deheer: I I mean, I've made some maybe not the best decisions. Like I went to Iraq twice in the middle of the Gulf War, for example. Not this. Up in the world. But and Haiti, I've been in Haiti at times when Haiti was in total civil unrest. But I love it so much that the risk is worth it for me to be able to make a difference in people's lives, but also to share the knowledge and experience that I have accumulated over my 35 years and to pay it forward. Tyson E Franklin: So over this period of time you've done a lot of work overseas and, but you've been on a number of different boards and associations. How important is it is it for you to actually be involved in the profession in that way? Patrick Deheer: Well, when I [00:27:00] finished my residency I was at our state meeting and I was complaining about the quality of the meeting and they were like, okay, that's fine. You can be on the CE committee now, the continuing education committee. I'm like, okay, I'll do that. But don't ask me to get involved in politics 'cause I'm never gonna be doing that. I'm gonna be more in the educational stuff. Look at me now. I'm President elective, at APMA and I've had several board positions and i've been on a million committees. And I will o once I got on the board for our state association and went through all those stages or positions on the state board I really started to enjoy the leadership part of that. I liked trying to help direct where the profession is going and in. My whole thing is to leave it better than I found it. My father-in-law was also a Podiatrist and he passed away about a year and a half ago and is mid eighties. He worked in my office until he is like 82 or 83 and I loved Podiatrist, but he really loved Podiatrist and people like [00:28:00] him. My mentor, Rick Lde. I can, Teddy Clark, who was the a president of APMA from Indiana. He was the first African American president of APMA Earl Kaplan, Dalton Glary, who just recently passed away. All those people paved the way for us who are practicing now, and it's our responsibility to pay for pave the way for those people following us and to continue to advance the profession. And I can really do that at a high level. Being involved in a national organization like APMA. Tyson E Franklin: With the national board in the United States, do you connect with associations in other countries a lot or you don't have much to do with them? Patrick Deheer: N not a lot, somewhat, but I do think there's opportunity. It's been interesting to lecture internationally, like at the International Federation for Podiatrist meetings the global health or the global Podiatrist meetings. Yeah, I'm gonna be the speaker next year for it. And, seeing Podiatrist [00:29:00] grow all throughout the world in the different stages that it's in, in different countries is really encouraging. But I think that we need to first work on the lexicon so everybody's usually in the same. Terminology and then start to, to set some like qualifications to what those things mean. I really think they're, the two terms that need to be used, especially on the international platform, are podiatrists and podiatric surgeons, because yeah they're totally different. And you know what the qualifications are for those, I have my own opinions about, but I think the standards need to be set. And then all the countries who want to see Podiatrist flourish within their country need to figure out a way to meet those standards that have been set. Uh, Feel free to share your opinion, tell us what, what, how you think it should be. Yeah, I mean, I think that to be a Podiatrist, it should be a graduate degree, not my, not an undergraduate degree. And then I think to be a pediatric surgeon, you should have a postgraduate medical educational experience, like a residency program. [00:30:00] And I think those are the two qualifiers. I think board certification should be part of that too to be a pediatric surgeon. But the word, podology is used a lot. Chiropodist has still used some in some places. Yeah. And some of 'em are just like almost a technical degree versus a graduate degree. So I think if everybody could start to agree on some standards and some terminology, then everybody can work towards a common goal and help each other. Tyson E Franklin: , Some part of that I agree. And other parts I can see how other people be going. It's gonna be so confusing to try and get it standardised everywhere. Yeah. It's even the UK system they've started introducing. And if there's anyone from the UK listening this, and if I'm wrong please let me know. But they've introduced like apprenticeships where you don't have to be at the university for the whole four years. You can be doing a lot of your education in the clinic itself, and you go to university at different times and they're calling it like an apprenticeship program. Which [00:31:00] is a completely different pathway again. Patrick Deheer: Right. And in, I think in Canada it's more like an undergraduate degree too. I don't know the speci remember the specifics, but I've lectured in Canada and I've talked to a lot of Canadian podiatrists over the years. But again, not a lot of Canadian podiatrists are doing surgery. Kind of varies from province to Tyson E Franklin: province. Well, in Australia we pretty much finish high school and it's an undergraduate degree. We just go straight in, do Podiatrist. Four years later you come out and you start working. Patrick Deheer: Yeah and may maybe that some sort of hybrid model of that would be great. I just think that. It's an evolving profession and it's such an impactful profession on the healthcare system for all these countries that can improve patients' quality of life, keep people walking, keep people active and healthy dealing with problems like. Diabetes and obesity that are gonna lead to foot problems and reducing the complications associated with those [00:32:00] systemic diseases can really impact the overall healthcare system for countries. So I think it's so important for Podiatrist to be part of that equation, but we, we need to establish what the standards are to really have an impact in those healthcare systems. Tyson E Franklin: Yeah, and even if everybody got together, had a big meeting and you're all agreed, it would still be. Generations for, yeah, for it to roll out completely, because you'd have people that are just graduating now, so they've got a 30, 40 year career ahead of them. Patrick Deheer: For sure. And I think the US has set the standard and I think that, people, something along that line with Australia and England and what you've done and Spain now too, looking at all those models and trying to find something that is everybody can say, okay, this is what it means to be a Podiatrist and this is mean, what it means to be a pediatric surgeon. And then. Work with the support the country's podiatric associations to try to work with their [00:33:00] government to, to make that happen. Tyson E Franklin: This is what I found interesting doing the podcast and what I've enjoyed a lot is where I've had Podiatrist from India, from the UEA, from Mauritius, uk, Canada, South Africa, so many different parts of the world. When you talk to 'em and you go through the processes, everyone goes through. There's a lot of similarities between a lot of countries and then, America is on its own in the way that they actually do things. Patrick Deheer: For sure. I mentioned I graduated from Podiatrist school in 1990. To see the evolution of Podiatrist in the United States, even during my career is really amazing. I'm really proud of where we've. Gotten to, we still have things ways to go to really get to where the profession should be, but I'm really proud of the progress our profession has made during my career. Tyson E Franklin: What would you say has been the biggest change you've seen over your 30 years? Patrick Deheer: I really think [00:34:00] that the diabetic limb salvage has integrated Podiatrist into hospital healthcare systems. And then that has expanded, into things like trauma and into reconstructive surgery. Even more so, I think like in the 1970s here in Indiana, there was only one hospital in the whole state that would let podiatrists operate in the hospital. And that was here in Indianapolis. And now to think that, we can admit our own patients and do total ankle replacements or take trauma call or I'm doing pediatric surgery it's just an amazing how far it's come and, to see that progress. I think a lot of it was led by the diabetic limb salvage component of the profession and integrating that, and that helped to integrate Podiatrist into just the healthcare system and it became a key player and amputation prevention. Tyson E Franklin: So it wasn't one significant moment in time where things changed. It was progression over that period of time. [00:35:00] Patrick Deheer: I think guys like Larry Harless David Armstrong, Larry Lavery Robert Feinberg, Lee Rogers. Those people have really help from a diabetic limb salvage part, integrate the whole profession, I think. Tyson E Franklin: I wanna move ahead a little bit. You invented a thing called the Aquinas Brace. Patrick Deheer: Yeah. So I was running to try to lose weight and I got poster tibial tendonitis and I didn't wanna stop running. And I was wearing orthotics. I was taking some steroid pills but it still was really hurting. And so I realised I had Aquinas like everybody. I needed to stretch, so I was wearing a night splint at night to try to stretch out my calf, and I woke up at two in the morning because they're uncomfortable to sleep in. I looked down, I'm sleeping on my side with my knee bent, and I'm like, this is a complete waste of time. Has to go above your knee, or this is doing nothing. And so that was the genesis of it. I realised the brace needed to go above the knee, and then I also realised the foot position mattered too, that you need to have the foot [00:36:00] supinated so that you can lock them in tarsal joint. And then all the force is gonna be in the hind foot. But also when you supinate the foot, you externally rotate the tibia, which locks the knee. You can't lock your knee into full extension unless your tibia externally rotates via the screw home mechanism. So, that's where the idea came from. I had a friend who was a sales rep. I told him about it and he goes, I know the guy that can help us make this come to reality. So the three of us formed a company called IQ Medical Ricky Heath and John Moore. And I. And then we got brought the brace to market. It was really a learning experience for all three of us. It, like anything took much longer than we thought and cost a lot more money than we thought it would, but it's pretty amazing to see something that you dreamed up in your head, come to life into a real thing. Did you use it on yourself and did you get back running? So this was, it took us about five years from, it really took about five years to get it actually in production. I kept [00:37:00] running though. So Tyson E Franklin: did you end up, being one of your own patients testing this out on yourself. Patrick Deheer: Oh, yeah, I was testing all the sort of different versions of it coming up on myself for sure. I have a size 14 shoe, so it's really pushing the limits on the size of the brace, but I was able to try 'em out as we were going through different ideations of it. Tyson E Franklin: And this is what I was talking about when I did the introduction with you. Where you've had a very successful Podiatrist career. You've been on so many boards and associations and held so many different positions. You're gonna be the next president of the APMA. You've done all this volunteer work overseas, you've invented the Aquinas Brace . with all that going on, what's next? You must have other things in the pipeline you're going, I'm gonna do. I've got more to do. Yeah. Patrick Deheer: I, my favorite thing that I do in Podiatrist is being a residency director. I love it. Okay. I have we have [00:38:00] 12 residents at our program, so we have four per year, or it's a three year residency, and I've become really close to the residents. We have a great program and I just love teaching. I, I love watching the residents develop. We just had a new group start a week ago. So watching 'em develop from July 1st when they start over three years to the June 30th of their third year when they graduate, and I've seen them out. We always have our graduation party in kind of mid-June and it's a kind of a running joke at our residency program that. I cannot get through my speech at their graduation party without getting very emotional because they become like my kids. And yeah I'm so close to them and I'm so proud of them, and I can see what they have to offer to not only their patients but the professional also going forward. And just, it really, it's really something that I love doing and I feel honored to be able to teach them. Tyson E Franklin: So when somebody does Podiatrist in United States, they go to Podiatrist [00:39:00] school, they finish? They get their degree. They've done an undergraduate degree beforehand, haven't they? Then they, yeah. Go to Podiatrist school. If somebody doesn't do residency, they can't work as a Podiatrist. Patrick Deheer: Right. They can't get licensed in the Tyson E Franklin: states Patrick Deheer: any longer Tyson E Franklin: without doing a residency. Yeah. So they do the Podiatrist school. Are there enough positions around the country residencies for everybody who graduates? Patrick Deheer: Yes. There are actually more residency spots now than students. Okay. That's good. Because I'd Tyson E Franklin: heard years ago that sometimes it was a struggle. People would finish and then it was difficult to try and find a residency. I mean, when I was going through it, that was the case. Yeah. And I take it all residencies are not equal. Some are better Patrick Deheer: reputation. Tyson E Franklin: Well, Patrick Deheer: they're all standardised. They're all three year residencies and they're all hold all accountable to the same standards by our governing organization, the Council in Podiatric Medical Education. With that being said, yes, there are some residency [00:40:00] programs that are the leading residency programs for sure. So you Tyson E Franklin: have 12 residencies spots in your program. So there'd be a lot of podiatrists if they really wanted to work with you. Do they contact you while they're in Podiatrist school and start reaching out that way? How do you actually select. He does nce. Yeah. So in, Patrick Deheer: in the US the, and the students during their fourth year rotate through different hospitals. Some, most of the time they're for one month rotations, some are for three month rotations. And it's a little bit of a getting to know each other. It's also part of their educational experience. So they're getting that practical experience and getting out of just the book experience from learning. So we have probably, around 50 to 60 students through the year coming through our residency program as externs. Somewhere between four and or so a month. And then the interviews for residency are always in January, mid-January. And then you rank the students how you like them and they rank the residency programs, how they like them. [00:41:00] And then there's a match that comes out in mid-May and then you find out who you match with. Tyson E Franklin: Okay, so it's not your decision on who actually gets the position. So it doesn't come down to anyone's personal preference that it's an external body that puts them all together. Patrick Deheer: Well, it's not so much an external body it's just you rank your top students and the students rank their top programs. If you pick student, a number one and student a picture, residency, number one, then you're gonna match and they're gonna be one of your residents. Tyson E Franklin: I get It's good to get some insight on how that process actually works, and it's also good knowing there's more residency spots than there are students Patrick Deheer: graduating. Yeah. And while they're here for a month, we get to know them, they get to know us. And then the interviews are part of the mix too. But really, while they're rotating is probably the most important part of it. Because I've had students who were number one in their class who wanted to do our residency, but. It wasn't necessarily a good fit from a culture [00:42:00] standpoint. We are very protective of our culture and sometimes maybe the, top students aren't the be the best fit. I've also had students who were number one in their class who are a great fit, who have been residents at our program too. But we are very protective over the culture. So we wanna look at the the perspective resident global, from a global standpoint and looking at them in the entirety of how they fit in the program. Tyson E Franklin: I think there's a fantastic point that anyone listening to this, even when you were just employing a team member, is you've gotta make sure they fit the culture of your business. Doesn't matter how qualified they are, doesn't matter how many other boxes they tick if they don't fit. It's always gonna be difficult, long term to make it work. Patrick Deheer: Absolutely. I talk to other residency directors and they talk about their challenges with certain, with residents. I never really have any issues with our residents. I think. Part of that is the culture we've established. And part of it is I have two chief residents that are in their third year. The third year residents, two of 'em are [00:43:00] chiefs. I rely really heavily on them. We work very closely. And then I have a program coordinator her name's Carrie and the four of us run the program together. And we all work together. And but everybody is part of it though. We're all, all, so. It would be 12 plus the program coordinator plus me, and we have a clinic, a Podiatrist who runs a clinic. So the 15 of us are all working together, plus we have about 50 podiatrists who are attending surgeons, who our residents work with. So we have a really. Big group of people that we work with, but our residents I, nothing really ever escalates to my level where I've gotta intervene. They just, they all work hard. They all come as willing, eager learners, and I always ask the new residents the same thing to leave the residency program better than they found it. Tyson E Franklin: Have you had anyone that's done the residency that it, they've got halfway through it and just went, this is not working out. We made a mistake. You're not the right fit. Patrick Deheer: Nope. [00:44:00] I, it's interesting I'm known for not being a big fan of fellowships. I think fellowships in the United States have needs to be reigned in. That's another year after training, after residency program are doing, and I think unfortunately, a lot of 'em have become, almost like a fourth year of residency. And fellowships really should be for really specific specialized training. Like if you wanna do diabetic limb salvage or you want to do pediatrics or whatever. But I tell our residents, if you think you need a fellowship because you didn't get adequate surgical training while you were at our residency program, that is my fault. I failed you. And so, in the case that you brought up, that would've been my responsibility. Not the problem of the resident. Tyson E Franklin: So before we wrap up, is there anything else you would like to talk about ? Patrick Deheer: Well, I think one of the other things you asked me about, what excites me now is I started, I invented a surgical a kit for Aquinas surgery for the bowel and gut. And I started a company with three of my sons. [00:45:00] So that's been really fun working with my sons. One of my sons also has a brace company where he sells AFOs and sells the Aquinas brace that I invented. But starting this company with my sons and working with family has been really fun. It some of my most cherished memories were working with my father-in-law when he was still alive and practicing. Even if he was just doing routine care, just hanging out in the office with him and talking shop over dinner and was fun. But I just, i'm really excited about the profession. It's been really great to me and that's why I feel a responsibility to pay it forward and to try to see that it's in a better place than when I entered it. And so that's why I put so much effort into it. I've been in charge of the student recruitment, which we talked about last time, which is another big, yeah. I'm working on right now and I'm really excited about that. And we're looking at expanding that into a branding campaign for the entire profession and getting all the key stakeholders in Podiatrist in the United States involved in that. And it's interesting 'cause osteopathic [00:46:00] medicine to that about. 15 years ago, and it had a really significant impact on osteopathic medicine. I think we can have the same impact on Podiatrist with a national branding campaign where we just elevate the awareness of Podiatrist so people understand what we do and understand that as a potential career for people who are in high school or undergraduate trying to figure out what they want to get into. And it's interesting, we work at a big, our residency's at a big teaching hospital and still their residents in general surgery or neurosurgery who don't really understand what we as podiatrists do, and our residents are interacting with them and say, yeah, oh yeah, we can work on that. And trying to save that limb from being amputated. And they're like, wow, you guys really do that? Tyson E Franklin: And that doesn't surprise me. 'cause nearly anyone I ever talk to when I tell 'em I was a podiatrist and you just explain. What you do, and they go, well, I didn't know you did that. That sounds really interesting. Patrick Deheer: Sure. And I do all parts of Podiatrist and I like all of it. I'm [00:47:00] not above trimming a 90-year-old lady's toenails. I mean, if I can trim a 90-year-old lady's toenails in a corn on her little toe and she walks outta my office and feels immediately better that's an honor for me to be able to help somebody like that. And I take that very seriously. Tyson E Franklin: Okay. Well, on that note, Patrick, I wanna thank you for coming back on the Podiatry Legends Podcast. Sharing part, Oh geez. You sharing part of your story. It's gonna be a smidgen of what you've done. You have done so much. This has been it's been a pleasure having you on here, so thank you very much. Patrick Deheer: It's been awesome having a conversation with You're such a great interviewer. Thank you for having me on. Well, thank you. I'm gonna take that, I'm gonna take, that's a big compliment. Thank you very much. You're really good.

IS THE LET THEM THEORY RIGHT FOR YOU? In this episode of the Podiatry Legends Podcast, I host an open debate about The LET THEM Theory by Mel Robbins. I'm joined by Carly O'Donoghue, who loves the book, and Elan Silver, who has a few issues with it. Together, we unpack the real-world relevance of this viral mindset theory for podiatrists and business owners alike. ORDER The LET THEM Theory.  What is the LET THEM Theory? At its core, Robbins encourages us to stop trying to control other people's reactions. Whether it's a patient, staff member, or family member—"let them" react how they want. It's not your job to manage their emotions. Instead, you focus on your own intentions, values, and next actions. The Clinical & Business Application Carly shared how the book can help you have difficult conversations with confidence, whether with a colleague or a parent at school. Elan, however, raised a valid concern: the theory might be misapplied by those lacking emotional intelligence or maturity. For example, avoiding hard conversations altogether under the guise of “letting them” could actually harm relationships or performance. Leadership Through Boundaries As business owners, we often avoid giving feedback to staff or raising issues with patients because we fear conflict. The LET THEM Theory reminds us that their reaction isn't ours to manage; we just need to communicate with kindness and clarity. Letting go of that fear can significantly reduce stress and increase productivity. The Other Side of the Coin: Let Me We also explored the often-overlooked "Let Me" side of the theory. Let them behave how they want, but let me decide how I respond. Let me reset expectations. Let me move on. Let me lead. This is where the real power lies. It's not about passivity; it's about reclaiming your focus. Should You Read the Book? Carly says yes, especially if you're constantly people-pleasing or feeling emotionally drained. Elan recommends it too, but with caution. Not every reader will interpret it in a healthy way. As for me, I deliberately did not read the book before this episode, so that I could stay neutral, but now I'm convinced it's worth opening up, even just one page at a time. Listen now, and let us know if you are on Team Carly, Team Elan, or somewhere in between. If you have any questions for Carly or Elan, please email me at tyson@podiatrylegends.com. ORDER The LET THEM Theory HERE Don't forget to look at my UPCOMING EVENTS. Do You Want A Little Business Guidance?  A podiatrist I spoke with in early 2024 earned an additional $40,000 by following my advice from a 30-minute free Zoom call.   Think about it: you have everything to gain and nothing to lose, and it's not a TRAP. I'm not out to get you, I'm here to help you.  Please follow the link below to my calendar and schedule a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. ONLINE CALENDAR Business Coaching I now offer three coaching options. Monthly Scheduled Calls, Hourly Ad Hoc Sessions, and On-Site TEAM Training Days around communication, leadership and marketing.   But let's have a chat first to see what best suits you. ONLINE CALENDAR Facebook Group: Podiatry Business Owners Club  Visit my YouTube Channel - https://www.youtube.com/@TysonFranklin Order My Books It's No Secret There's Money in Podiatry  It's No Secret There's Money in Small Business

I'm joined once again by musculoskeletal podiatrist James Ferrie to talk all things shockwave therapy. James delves into what he's learned over 14 years of clinical experience, including the crucial role of timing, the difference between radial and focused shockwave, and how to maximise outcomes. If you've got a shockwave device gathering dust or you're using it the same way on every patient, this episode is for you. This is one of those episodes you'll want to listen to more than once. “The same intervention can have a completely different outcome depending on the timing.” Whether you're new to shockwave or looking to refine your technique, this episode is packed with clinical gold. Hit play, take notes, and if you're serious about improving patient outcomes, consider attending the next GDT Summit in Melbourne.  Special discount link - $440 https://buy.stripe.com/28EdR9deVdJ58Xg5x0ak00c If you have any questions about this podcast episode or are looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com, and we can discuss the range of topics I cover. Don't forget to look at my UPCOMING EVENTS. Do You Want A Little Business Guidance?  A podiatrist I spoke with in early 2024 earned an additional $40,000 by following my advice from a 30-minute free Zoom call.   Think about it: you have everything to gain and nothing to lose, and it's not a TRAP. I'm not out to get you, I'm here to help you.  Please follow the link below to my calendar and schedule a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. ONLINE CALENDAR Business Coaching I now offer three coaching options. Monthly Scheduled Calls, Hourly Ad Hoc Sessions, and On-Site TEAM Training Days around communication, leadership and marketing.   But let's have a chat first to see what best suits you. ONLINE CALENDAR Facebook Group: Podiatry Business Owners Club  Visit my YouTube Channel - https://www.youtube.com/@TysonFranklin Order My Books It's No Secret There's Money in Podiatry  It's No Secret There's Money in Small Business

In this week's episode of the Podiatry Legends Podcast, I had the pleasure of chatting with Mark McGill, an award-winning real estate agent, property investor, boutique winemaker, Airbnb owner and calculated risk-taker.   Mark's story is inspiring because it's real. He's not just doing one thing; he's doing business and life on his terms. For podiatrists and entrepreneurs alike who want more freedom, impact, and joy from their work, there's a lot to learn here. “Love the one you're with; that goes for staff and clients.” - Mark McGill.  If you like great wine and love the idea of staying amongst the vineyards for a break, you need to check out McGill Wines and Accommodation or visit https://mcgillwines.com.au/ Key Takeaways: Mark takes action first, then works out the details. He believes loyalty to clients and staff is central to his business success. The McGill Group keeps services in-house to improve efficiency. He rewards repeat clients instead of offering deals only to new ones. Every venture he takes on includes a clear exit strategy. If you have any questions about this podcast episode or are looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com, and we can discuss the range of topics I cover. Don't forget to look at my UPCOMING EVENTS. Do You Want A Little Business Guidance?  A podiatrist I spoke with in early 2024 earned an additional $40,000 by following my advice from a 30-minute free Zoom call.   Think about it: you have everything to gain and nothing to lose, and it's not a TRAP. I'm not out to get you, I'm here to help you.  Please follow the link below to my calendar and schedule a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. ONLINE CALENDAR Business Coaching I now offer three coaching options. Monthly Scheduled Calls, Hourly Ad Hoc Sessions, and On-Site TEAM Training Days around communication, leadership and marketing.   But let's have a chat first to see what best suits you. ONLINE CALENDAR Facebook Group: Podiatry Business Owners Club  Visit my YouTube Channel - https://www.youtube.com/@TysonFranklin Order My Books It's No Secret There's Money in Podiatry  It's No Secret There's Money in Small Business

Regardless of the country you live in we all face the same inssues. What does the future of podiatry look like? In this episode, I speak with three influential podiatrists from the US, Dr Ben Pearl, Dr Patrick Deheer and Dr Patrick Agnew, about the profession's past, its current challenges, and how we can inspire more students to choose podiatry as a career. We delve into marketing strategies tailored towards potential students, the importance of ongoing research, and how to silence internal negativity and foster a more unified profession.  7 Key Takeaways Podiatry is facing a global student recruitment challenge driven by poor public awareness, not a lack of value. A $1.5 million marketing campaign, Podiatry Moves the World, aims to change the narrative. Key target groups for recruitment in the US include MCAT takers, pre-health majors, and college athletes. The opportunity to become a surgeon before the age of 30 was a major motivator for students. Internal bickering and public negativity are harming the profession's appeal. Lifelong learning and mentorship are essential for long-term satisfaction in the profession.  Research is vital for innovation, and solo practitioners should find collaborative partners.  If you have any questions about this podcast episode or are looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com, and we can discuss the range of topics I cover. Don't forget to look at my UPCOMING EVENTS. Do You Want A Little Business Guidance?  A podiatrist I spoke with in early 2024 earned an additional $40,000 by following my advice from a 30-minute free Zoom call.   Think about it: you have everything to gain and nothing to lose, and it's not a TRAP. I'm not out to get you, I'm here to help you.  Please follow the link below to my calendar and schedule a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. ONLINE CALENDAR Business Coaching I now offer three coaching options. Monthly Scheduled Calls, Hourly Ad Hoc Sessions, and On-Site TEAM Training Days around communication, leadership and marketing.   But let's have a chat first to see what best suits you. ONLINE CALENDAR Facebook Group: Podiatry Business Owners Club  Visit my YouTube Channel - https://www.youtube.com/@TysonFranklin Order My Books It's No Secret There's Money in Podiatry  It's No Secret There's Money in Small Business

In this episode of the Podiatry Legends Podcast, I sit down with Dr Emily Splichal to explore the neurosensory foot and how it's revolutionising podiatric care. Emily shares her incredible transition from traditional surgery to functional, sensory-based podiatry, revealing powerful insights about the role of nerve stimulation, fascia, and patient empowerment. Whether you're a seasoned podiatrist or just curious about the future of foot health, this is one conversation you don't want to miss. "You don't need to be barefoot all the time. You just need to wake up your feet every day." Emily's new book Sensory Sapiens dives deeper into these cutting-edge topics. Emily's website - https://www.dremilysplichal.com/ Who is Dr Emily Splichal? Dr Emily Splichal, Functional Podiatrist and Human Movement Specialist, is the Founder of EBFA Global, Creator of the Barefoot Training Specialist® Certification, Author of Barefoot Strong and CEO/Founder of Naboso Technology. With over 20 years in the fitness industry, Dr Splichal has dedicated her medical career towards studying postural alignment and human movement as it relates to barefoot science, foot-to-core integration and sensory integration. If you have any questions about this podcast episode or are looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com, and we can discuss the range of topics I cover. Don't forget to look at my UPCOMING EVENTS. Do You Want A Little Business Guidance?  A podiatrist I spoke with in early 2024 earned an additional $40,000 by following my advice from a 30-minute free Zoom call.   Think about it: you have everything to gain and nothing to lose, and it's not a TRAP. I'm not out to get you, I'm here to help you.  Please follow the link below to my calendar and schedule a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. ONLINE CALENDAR Business Coaching I now offer three coaching options. Monthly Scheduled Calls, Hourly Ad Hoc Sessions, and On-Site TEAM Training Days around communication, leadership and marketing.   But let's have a chat first to see what best suits you. ONLINE CALENDAR Facebook Group: Podiatry Business Owners Club  Visit my YouTube Channel - https://www.youtube.com/@TysonFranklin Order My Books It's No Secret There's Money in Podiatry  It's No Secret There's Money in Small Business    

In this episode of the Podiatry Legends Podcast, I chat with Abid Ali, a musculoskeletal podiatrist from Coventry, UK, about his journey from the safety and predictability of the NHS to the unpredictability of private practice. Abid is the owner of the Biomechanix Clinic and also runs online courses for podiatrists.  Takeaway Points: Embrace biomechanics for better patient outcomes and a holistic approach. Mentorship is crucial for professional growth and avoiding common pitfalls. A successful practice depends on combining clinical skills with sound business knowledge. Innovation and keeping up with new treatment methods are essential in today's podiatry world. Be open to learning from other disciplines (physiotherapists, chiropractors) to expand your treatment options. (There's an easter egg at the end of this episode, so make sure you listen to the end) Don't forget to look at my UPCOMING EVENTS. If you have any questions about this podcast episode or are looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com, and we can discuss the range of topics I cover. Do You Want A Little Business Guidance?  A podiatrist I spoke with in early 2024 earned an additional $40,000 by following my advice from a 30-minute free Zoom call.   Think about it: you have everything to gain and nothing to lose, and it's not a TRAP. I'm not out to get you, I'm here to help you.  Please follow the link below to my calendar and schedule a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. ONLINE CALENDAR Business Coaching I now offer three coaching options. Monthly Scheduled Calls, Hourly Ad Hoc Sessions, and On-Site TEAM Training Days around communication, leadership and marketing.   But let's have a chat first to see what best suits you. ONLINE CALENDAR Facebook Group: Podiatry Business Owners Club  Visit my YouTube Channel - https://www.youtube.com/@TysonFranklin Order My Books It's No Secret There's Money in Podiatry  It's No Secret There's Money in Small Business

In this week's episode of the Podiatry Legends Podcast, Tyson Franklin sits down with Simon Bartold to explore the unique features of VIMAZI Footwear. Do we need another running shoe brand? Yes, we do! Learn about how VIMAZI's scientific approach to footwear design is revolutionising how we think about running shoes and helping athletes of all levels prevent injuries. VIMAZI Footwear is designed based on the physics of running, making it different from traditional shoe brands. To learn more about Vimazi footwear, visit https://vimazi.au/ (There's an easter egg at the end of this episode, so make sure you listen to the end) Don't forget to look at my UPCOMING EVENTS. If you have any questions about this podcast episode or are looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com, and we can discuss the range of topics I cover. Do You Want A Little Business Guidance?  A podiatrist I spoke with in early 2024 earned an additional $40,000 by following my advice from a 30-minute free Zoom call.   Think about it: you have everything to gain and nothing to lose, and it's not a TRAP. I'm not out to get you, I'm here to help you.  Please follow the link below to my calendar and schedule a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. ONLINE CALENDAR Business Coaching I now offer three coaching options. Monthly Scheduled Calls, Hourly Ad Hoc Sessions, and On-Site TEAM Training Days around communication, leadership and marketing.   But let's have a chat first to see what best suits you. ONLINE CALENDAR Facebook Group: Podiatry Business Owners Club  Visit my YouTube Channel - https://www.youtube.com/@TysonFranklin Order My Books It's No Secret There's Money in Podiatry  It's No Secret There's Money in Small Business    

In today's digital world, anyone with a story to tell can become a published author—podiatrists included. In this week's episode of the Podiatry Legends Podcast, I sat down with Engel Jones, founder of SelfPublishEasily.com to discuss the ins and outs of self-publishing. If you've ever thought about writing a book but didn't know where to start, this episode is a must-listen. If you have any questions about this podcast episode or you're looking for a speaker for your next event, please email me at tyson@podiatrylegends.com, and we can discuss my speaking topics.  FREE Business Guidance: Do you have a business question? A podiatrist I spoke with in 2024 made an extra $40,000 by following my simple advice from a 30-minute FREE Zoom call. They were so happy they bought me a $400 bottle of bourbon. You don't have to do that, but if you do, I won't say no!!! Think about it – you have everything to gain and nothing to lose. Please follow the link below to my calendar and schedule a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 Subscribe to my YouTube Channel – Tyson E Franklin  FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz

In this episode of the Podiatry Legends Podcast, join Tyson Franklin as he chats with Lucia Byrne and Chris Cornwall, the creators of Clinic Notes AI, an innovative software designed to help podiatrists generate accurate, detailed patient notes in record time. Lucia, a podiatrist, and Chris, a software engineer, share their journey of creating Clinic Notes AI to improve clinic efficiency and reduce the stress of note-taking. If you're looking for a solution to streamline your clinical documentation, check out Clinic Notes AI for a free trial at Clinic Notes AI. If you want a Free 30-day Trial and 50% off for the first 2 months, follow this link https://www.clinicnotesai.com/legends If you have any questions about this podcast episode or you're looking for a speaker for your next event, please email me at tyson@podiatrylegends.com, and we can discuss my speaking topics.  FREE Business Guidance: Do you have a business question? A podiatrist I spoke with in 2024 made an extra $40,000 by following my simple advice from a 30-minute FREE Zoom call. They were so happy they bought me a $400 bottle of bourbon. You don't have to do that, but if you do, I won't say no!!! Think about it – you have everything to gain and nothing to lose. Please follow the link below to my calendar and schedule a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 Subscribe to my YouTube Channel – Tyson E Franklin  FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz

In the ever-evolving world of podiatry, private practice owners often face challenges in creating consistent, predictable income streams. One innovative solution gaining traction is the implementation of practice memberships. In this week's Podiatry Legends podcast, I had the pleasure of speaking with Lisa Perrie from PodPlan, who shared valuable insights on how podiatry practices can benefit from offering membership programs. If you want to connect with Lisa Perrie - her email address is support@podplan.uk If you have any questions about this podcast episode or are looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com, and we can discuss the range of topics I cover. FREE Business Guidance: A podiatrist I spoke with in early 2024 made an extra $40,000 by following my advice from a 30-minute FREE Zoom call. They were so happy they bought me a $400 bottle of bourbon. You don't have to do that, but if you do, I won't say no!!! Think about it – you have everything to gain and nothing to lose. Please follow the link below to my calendar and schedule a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 Subscribe to my YouTube Channel – Tyson E Franklin  FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz

In this episode of the Podiatry Legends Podcast, Tyson E. Franklin talks with Cath Hughes, a pioneering podiatrist who has spent decades at the forefront of foot care innovation. From her work with diabetic patients to revolutionising treatments with Curacorn, Cath's experience spans both the clinical and sports worlds. With a career that includes eight seasons treating professional footballers in the UK at the premiership level, she shares her unique insights into advancing podiatric care. We delve into her groundbreaking injectable treatments, discuss the challenges of integrating innovation into podiatry, and explore the importance of educating the broader medical community about the full scope of podiatric practice. If you want to connect with Cath Hughes - visit https://www.curacorn.co.uk/ If you have any questions about this podcast episode or are looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com, and we can discuss the range of topics I cover. FREE Business Guidance: A podiatrist I spoke with in early 2024 made an extra $40,000 by following my advice from a 30-minute FREE Zoom call. They were so happy they bought me a $400 bottle of bourbon. You don't have to do that, but if you do, I will never say no!!! Think about it – you have everything to gain and nothing to lose. Please follow the link below to my calendar and schedule a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz Subscribe to my YouTube Channel – Tyson E Franklin 

In this episode of the Podiatry Legends Podcast, Tyson Franklin and Richard Chasen discuss Simon Sinek's book 'The Infinite Game.' The book emphasises the importance of long-term thinking in business and life, contrasting finite games like soccer, which have clear rules and endpoints, with infinite games like business, where success is continuous and legacy-building. Through stories and examples, they highlight Sinek's key ideas, such as the importance of having a just cause, building trusting teams, and maintaining ethical standards. They discuss relevant comparisons, including Apple vs. Microsoft and lessons from the Vietnam War, to illustrate how an infinite mindset fosters sustained progress and collaboration. Tyson also shares his encounter with Navy Seal Jocko Willink at Business Black Ops. They conclude by urging listeners to embrace change and future-proof their businesses. If you have any questions about this podcast episode or are looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com, and we can discuss the range of topics I cover. FREE Business Guidance: A podiatrist I spoke with in early 2024 made an extra $40,000 by following my advice from a 30-minute FREE Zoom call. They were so happy they bought me a $400 bottle of bourbon. You don't have to do that, but if you do, I will never say no!!! Think about it – you have everything to gain and nothing to lose. Please follow the link below to my calendar and schedule a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz Subscribe to my YouTube Channel – Tyson E Franklin 

In this solo episode of the Podiatry Legends Podcast, host Tyson E Franklin discusses why podiatrists, especially new graduates, often feel disillusioned with their jobs. Tyson shares an analogy to highlight the frustration of unfulfilled promises and addresses employer dishonesty about job expectations. He provides insights and solutions on how to create a more transparent and fulfilling work environment, encouraging podiatrists to address their concerns and seek better opportunities if necessary.  For additional show notes, please visit the Podiatry Legends Podcast website.  If you have any questions about this podcast episode or are looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com, and we can discuss the range of topics I cover. FREE Business Guidance: A podiatrist I spoke with in early 2024 made an extra $40,000 by following my advice from a 30-minute FREE Zoom call. They were so happy they bought me a $400 bottle of bourbon. I'll never say no to that!!! Think about it - you have everything to gain and nothing to lose. Please follow the link below to my calendar and schedule a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz Subscribe to my YouTube Channel – Tyson E Franklin   

This week, I'm joined by Dr. Patrick McEneaney for his sixth appearance on the Podiatry Legends Podcast! Patrick, the owner of Northern Illinois Foot and Ankle Specialists, has expanded his practice from two clinics to 16 (soon to be 17 if not already) and shares the secrets behind his growth. We talk about integrating new clinics, building a strong team culture, and why investing in staff is the key to long-term success. Plus, we compare podiatry practices in the United States and Australia. Not an episode to be missed.  For additional show notes, please visit the Podiatry Legends Podcast website.  If you have any questions about this podcast episode or are looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com, and we can discuss the range of topics I cover. FREE Business Guidance: A podiatrist I spoke with in early 2024 made an extra $40,000 by following my advice from a 30-minute FREE Zoom call. They were so happy they bought me a $400 bottle of bourbon. I'll never say no to that!!! Think about it - you have everything to gain and nothing to lose. Please follow the link below to my calendar and schedule a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz Subscribe to my YouTube Channel – Tyson E Franklin   

Discover how to transform your practice from chaotic to calm in this insightful episode of the Podiatry Legends Podcast. Tyson E. Franklin sits down with Sarah Clark of Sarah Clark Consulting, an expert in optimising healthcare practices through her "Four P's to Success" framework—People, Patients, Paperwork, and Processes. Whether you're looking to improve patient experiences, streamline operations, or elevate your practice management, this episode is packed with actionable tips to help podiatrists and other healthcare providers enhance efficiency and satisfaction. Don't miss these strategies to take your clinic to the next level! For additional show notes, please visit the Podiatry Legends Podcast website.  If you have any questions about this podcast episode or are looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com, and we can discuss the range of topics I cover. FREE Business Guidance: A podiatrist I spoke with in early 2024 made an extra $40,000 by following my advice from a 30-minute FREE Zoom call. They were so happy they bought me a $400 bottle of bourbon. I'll never say no to that!!! Think about it - you have everything to gain and nothing to lose. Please follow the link below to my calendar and schedule a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz Subscribe to my YouTube Channel – Tyson E Franklin 

I welcome Tony Gavin back to the Podiatry Legends Podcast to discuss the evolution of the Foot & Ankle Show. Tony reveals how his diverse background, including his time as a salsa dance promoter, inspired him to create a unique conference experience for podiatrists. With over five years of growth, the event now attracts global professionals to share knowledge, network, and inspire one another. Tony shares the behind-the-scenes changes that have made the Foot & Ankle Show a standout event in the podiatry industry, from expanding workshop offerings to refining the conference program. Tune in to hear about the upcoming event and what you can expect! https://www.footandankleshow.com For additional show notes, please visit the Podiatry Legends Podcast website.  If you have any questions about this podcast episode or are looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com, and we can discuss the range of topics I cover. FREE Business Guidance: A podiatrist I spoke with in early 2024 made an extra $40,000 by following my advice from a 30-minute FREE Zoom call. They were so happy they bought me a $400 bottle of bourbon. I'll never say no to that!!! Think about it - you have everything to gain and nothing to lose. Please follow the link below to my calendar and schedule a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz Subscribe to my YouTube Channel – Tyson E Franklin 

In today's episode, I'm thrilled to welcome back Joe Sciortino, a Maltese podiatrist, to discuss the state of podiatry in Malta and his career journey from Malta to the UK and back to Malta.  If you're curious about podiatry abroad, this episode is packed with insights. Podiatry in Malta has evolved over the years. Once only known for providing routine foot care, it is rapidly becoming recognised for its broader scope, including expertise in musculoskeletal conditions, sports medicine, and advanced technologies. Joe shares how he's helping change this perception. More detailed show notes can be found at https://www.podiatrylegends.com/blog/ Links to Connect with Joe Sciortino: LinkedIn: Joe Sciortino Email: j.sciortino.podiatrist@gmail.com If you have any questions about this podcast episode or are looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com, and we can discuss the range of topics I cover. FREE Business Guidance: A podiatrist I spoke with in early 2024 made an extra $40,000 by following my advice from a 30-minute FREE Zoom call. They were so happy they bought me a $400 bottle of bourbon. I'll never say no to that!!! Think about it - you have everything to gain and nothing to lose. Please follow the link below to my calendar and schedule a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz Subscribe to my YouTube Channel – Tyson E Franklin 

On this episode, I am joined by Carly O'Donoghue. We highlight five books that we believe everyone should own, and if you don't, they should be on your Christmas List. These books would also be perfect for team members, friends and family. Book 1: Untamed - https://amzn.to/4g2BYPr "The only thing that was ever wrong with me was my belief that there was something wrong with me." Book 2: The Courage to Be Disliked - https://amzn.to/3AIswSp Book 3: Nedd Brockman Showing Up - https://amzn.to/4eGgM0A Book 4: The 12 Week Year - https://amzn.to/4i3CKxd Book 5: The One Thing - https://amzn.to/3YYULEs If you find this video interesting, please share it with your friends, give it a thumbs up, and subscribe to the channel so you never miss an update. My Books: It's No Secret There's Money in Podiatry - https://amzn.to/3ZJxto5 It's No Secret There's Money in Small Business - https://amzn.to/4dklIY3 ON-SITE TRAINING & LEADERSHIP DAYS My training and leadership days are designed specifically for your podiatry business needs. I can tailor my program based on your team's needs (Teamwork, Leadership, Goal Setting, Improving Happiness, Understanding KPIs, Following Systems). If you want to learn more, please email me at tf@tysonfranklin.com. We can then arrange a Zoom call to discuss your clinical and business needs, as no two podiatry businesses are the same. BUSINESS COACHING Do you have questions about your business, team, personal goals and career direction? If you do, I'm here to help in any way I can. I recommend following the link below to my calendar and scheduling a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. https://calendly.com/tysonfranklin/podmeeting30 A podiatrist I spoke with in early 2024 made an extra $40,000 by following my advice from the 30-minute free Zoom call. You have everything to gain and nothing to lose.   

Jo Schapter's journey into the world of podiatry wasn't a straightforward one. She didn't begin with a clear path; instead, her story unfolded in ways she never anticipated. From her beginnings in sports science to an unexpected detour into beauty and foot care, Jo's story is a testament to the power of following one's curiosity and passion.  Jo's story is a reminder that we don't always have to have everything figured out. Sometimes, the best journeys begin when we are willing to explore unfamiliar territories. For Jo, this exploration led to podiatry — a profession she discovered by accident, but one she embraced with an unwavering commitment to learn and grow. More detailed notes can be found on the Podiatry Legends Podcast website - https://www.podiatrylegends.com If you have any questions about this podcast episode or are looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com, and we can discuss the range of topics I cover.  PODIATRY MARKETING MASTERCLASS - LIVERPOOL MON. 3RD FEBRUARY, 2025 BOOKINGS - https://www.tysonfranklin.com/events/podiatrymarketingUK Do you have questions about your podiatry business, team, personal goals and career direction? If you do, I'm here to help in any way I can. I recommend following the link below to my calendar and scheduling a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career.  My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub Check out my YouTube Channel - https://www.youtube.com/@TysonFranklin MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz

In this episode of the Podiatry Legends Podcast, host Tyson Franklin interviews Usama Anwar and Zahra Chouthy, owners of Podiatry For All in Mauritius. They discuss their unique journey from the UK to Mauritius, highlighting the challenges and rewards of practising podiatry in a country with limited services. The conversation covers cultural insights, the importance of educating doctors and the local population about podiatry, and their personal stories and experiences, making this episode both informative and heartwarming. More detailed notes can be found on the Podiatry Legends Podcast website - https://www.podiatrylegends.com If you have any questions about this podcast episode or are looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com, and we can discuss the range of topics I cover.  PODIATRY MARKETING MASTERCLASS - LIVERPOOL MON. 3RD FEBRUARY, 2025 BOOKINGS - https://www.tysonfranklin.com/events/podiatrymarketingUK Do you have questions about your podiatry business, team, personal goals and career direction? If you do, I'm here to help in any way I can. I recommend following the link below to my calendar and scheduling a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career.  My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub Check out my YouTube Channel - https://www.youtube.com/@TysonFranklin MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz

In this episode, host Tyson E. Franklin switches seats as Jonathan Small interviews him about his upcoming Podiatry Marketing Masterclass in Liverpool. Scheduled the day before the renowned Foot & Ankle Show, this hands-on workshop promises to be bigger and better than ever, building on insights gained over years of coaching and experience.   The conversation covers why effective marketing is essential for podiatrists, how marketing can bring in patients you love treating, and the dangers of relying solely on word-of-mouth. Tyson also teases exciting elements of the workshop, like the practical lock-picking activity, designed to teach transferable problem-solving skills. Don't miss this opportunity to refine your marketing strategy and take your practice to the next level. BOOK YOUR SPOT NOW for the masterclass in Liverpool and transform your business before the Foot & Ankle Show! If you have any questions about this podcast episode or are looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com, and we can discuss the range of topics I cover.  PODIATRY MARKETING MASTERCLASS - LIVERPOOL MON. 3RD FEBRUARY, 2025 BOOKINGS - https://www.tysonfranklin.com/events/podiatrymarketingUK Do you have questions about your podiatry business, team, personal goals and career direction? If you do, I'm here to help in any way I can. I recommend following the link below to my calendar and scheduling a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. Two podiatrists I have spoken with recently have had fantastic results following my advice. Podiatrist #1 made an extra $40K after our 30-minute phone call, and Podiatrist #2, after three monthly coaching sessions, increased their monthly revenue by $20K by tweaking their orthotic delivery system. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz

This episode is particularly beneficial for podiatrists considering co-ownership or seeking inspiration in their professional journey. This week, Tyson Franklin interviews Natalie Kitchener, co-owner of Feet & Motion in Horsham, West Sussex. Natalie shares her rapid journey from graduating from Brighton University in 2022 to co-owning a successful podiatry practice in 2023.  She discusses her unique path into podiatry from equine podiatry, her mentorship experiences, and the advantages of being a mature student. The conversation covers the growth of Natalie's clinic, the benefits of co-ownership for recent graduates, and strategic business development in podiatry.  Her story is one of bold decisions, fantastic mentorship, and personal and professional growth. Get ready to be uplifted, as Natalie's story proves that it's never too late to chase your dreams, no matter your background. If you have any questions about this podcast episode or are looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com, and we can discuss the range of topics I cover.  PODIATRY MARKETING MASTERCLASS - LIVERPOOL MON. 3RD FEBRUARY, 2025 BOOKINGS - https://www.tysonfranklin.com/events/podiatrymarketingUK Do you have questions about your podiatry business, team, personal goals and career direction? If you do, I'm here to help in any way I can. I recommend following the link below to my calendar and scheduling a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. Two podiatrists I have spoken with recently have had fantastic results following my advice. Podiatrist #1 made an extra $40K after our 30-minute phone call, and Podiatrist #2, after three monthly coaching sessions, increased their monthly revenue by $20K by tweaking their orthotic delivery system. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz  

In the competitive world of podiatry, having a well-designed website isn't enough. To truly stand out and attract the right patients, podiatrists must understand the power of Search Engine Optimisation (SEO) and regularly update their website content. In this episode, Tyson E Franklin talks with professional copywriter Rachel Bray to explore how podiatrists can improve their online presence and become more SEO-savvy. We discuss: Why regular website updates are crucial. The importance of targeted content. How SEO and content writing go hand in hand.  The difference between Technical SEO and On-Page SEO. Investing in professional copywriting.  How often should you update your website and write blogs? Using FAQs the right way.  For podiatrists looking to dive deeper into blog writing and SEO, Rachel offers a blog-writing course specifically tailored to healthcare professionals. Whether you want to write your own content or better understand your website needs, investing in SEO knowledge will pay dividends in the long run. For more information on Rachel's courses, visit RachelBrayWriting.com. If you have any questions about this podcast episode or are looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com, and we can discuss the range of topics I cover.  PODIATRY MARKETING MASTERCLASS - LIVERPOOL MON. 3RD FEBRUARY, 2025 BOOKINGS - https://www.tysonfranklin.com/events/podiatrymarketingUK Do you have questions about your podiatry business, team, personal goals and career direction? If you do, I'm here to help in any way I can. I recommend following the link below to my calendar and scheduling a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. Two podiatrists I have spoken with recently have had fantastic results following my advice. Podiatrist #1 made an extra $40K after our 30-minute phone call, and Podiatrist #2, after three monthly coaching sessions, increased their monthly revenue by $20K by tweaking their orthotic delivery system. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz

In this solo episode of the Podiatry Legends Podcast, Tyson Franklin highlights the often-overlooked necessity of creating a disaster folder for businesses. He discusses the importance of having a detailed plan for potential disasters, emphasising the need for team members to know their roles and procedures in various crisis scenarios. From natural disasters to technical failures and unexpected staff issues, Tyson provides extensive examples and practical advice to ensure businesses are well-prepared for any unforeseen events. He also shares his personal experiences and additional tips on maintaining effective operational continuity during difficult situations. If you have any questions about this podcast episode or are looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com, and we can discuss the range of topics I cover.  Do you have questions about your podiatry business, team, personal goals and career direction? If you do, I'm here to help in any way I can. I recommend following the link below to my calendar and scheduling a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. Two podiatrists I have spoken with recently have had fantastic results following my advice. Podiatrist #1 made an extra $40K after our 30-minute phone call, and Podiatrist #2, after three monthly coaching sessions, increased their monthly revenue by $20K by tweaking their orthotic delivery system. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz

In this episode, Tyson E Franklin sits down with Kyle Richardson, a leading podiatrist in Cairns, Queensland, and owner of FNQ Podiatry & Orthotics. Kyle shares his journey from a passionate young athlete with a keen interest in health and biomechanics to a successful podiatrist managing a thriving practice. They discuss the evolution of the podiatry profession, the challenges and rewards of working in regional areas, and Kyle's dedication to elevating the next generation of podiatrists. Kyle emphasises the need for new graduates to seek quality mentorship, be curious, and work hard to ensure a successful career.  You can connect with Kyle by email at kyle@fnqpodiatry.com.au If you have any questions about this podcast episode or are looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com, and we can discuss the range of topics I cover.  Do you have questions about your podiatry business, team, personal goals and career direction? If you do, I'm here to help in any way I can. I recommend following the link below to my calendar and scheduling a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. Two podiatrists I have spoken with recently have had fantastic results following my advice. Podiatrist #1 made an extra $40K after our 30-minute phone call, and Podiatrist #2, after three monthly coaching sessions, increased their monthly revenue by $20K by tweaking their orthotic delivery system. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz

In this episode of the Podiatry Legends Podcast, host Tyson E Franklin speaks with recurring guest Richard Chasen from the Lower Limb Clinic in Melbourne. They explore the importance of viewing fellow podiatrists as 'worthy rivals' rather than competitors, emphasising collaboration and mutual support within the profession. The discussion touches on the necessity of sharing knowledge and resources, mentoring, and creating a positive environment both in-person and online for the advancement of podiatry. They also highlight practical strategies such as making small gestures to enhance patient experience and the benefits of building a network of local podiatrists for support and development. If you have any questions about this episode or are looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com,  Business Coaching & Mentoring If you have questions about your podiatry business, team, personal goals and career direction, organise a time to talk with me. I'm here to help in any way I can. You have everything to gain and nothing to lose.   I recommend following the link below to my calendar and scheduling a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret… There's Money in Podiatry – https://amzn.to/3JhO9cz

On this episode of the Podiatry Legends Podcast, podcast host Tyson E Franklin talks with UK podiatrist and irritatingly good speaker Dave James to explore the art of authentic public speaking and effective communication for healthcare professionals. Dave shares his personal journey, highlights the emotional impact of storytelling, and offers practical tips on connecting with your audience while staying true to oneself. They discuss the power of feedback, presentation adaptability, and storytelling's significance in building meaningful connections with patients.  Whether you're an experienced podiatrist or an aspiring public speaker, this episode offers valuable insights on embracing your expertise and communicating authentically. If you have any questions about this episode or are looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com,  Business Coaching & Mentoring If you have questions about your podiatry business, team, personal goals and career direction, organise a time to talk with me. I'm here to help in any way I can. You have everything to gain and nothing to lose.   I recommend following the link below to my calendar and scheduling a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret… There's Money in Podiatry – https://amzn.to/3JhO9cz

In this episode of the Podiatry Legends Podcast, Tyson Franklin welcomes back Sarah Bauling, known as the "Perfect Pitch Guru," to discuss the art of crafting the perfect pitch. Whether at a networking event, in a social setting, or during a consultation with a patient, having a polished pitch is crucial for podiatrists. Sarah shares her Perfect Pitch Blueprint, which offers a step-by-step guide to creating a compelling introduction to help podiatrists generate referrals, connect with patients, and ultimately grow their practice. Further show notes can be found at https://www.podiatrylegends.com. If you have any questions about this episode, please email me at tyson@podiatrylegends.com, or if you're ever looking for a future speaker, MC, or interviewer for an upcoming event.  Schedule A Time to Talk with Me If you have questions about your podiatry business, team, personal goals and career direction, organise a time to talk with me. I'm here to help in any way I can. You have everything to gain and nothing to lose.   I recommend following the link below to my calendar and scheduling a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz

In this episode of the Podiatry Legends Podcast, Tyson E. Franklin hosts Dr. Ben Pearl, a sports podiatrist from Arlington Foot and Ankle in Virginia. They discuss the importance of conducting personal research in areas of podiatry that interest you, no matter what it is, and they encourage practitioners to share their findings to benefit the profession. Your research does not need to be peer-reviewed; it's about sharing information you've learnt on a topic that interests you. You will discover others will be interested in your findings, and if you share this in written format to start, it could lead to speaking opportunities later.   Dr Pearl shares his experience developing a successful turf toe splint and why he also did research in the area of soccer boots and cleats.  If you'd like to contact Dr Ben Pearl, his email address is abenpearl@gmail.com, or you can find him on Facebook and LinkedIn.  If you have any questions about this episode, please email me at tyson@podiatrylegends.com, or if you're ever looking for a future speaker, MC, or interviewer for an upcoming event.  Schedule A Time to Talk with Me If you have questions about your podiatry business, team, personal goals and career direction, organise a time to talk with me. I'm here to help in any way I can. You have everything to gain and nothing to lose.   I recommend following the link below to my calendar and scheduling a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz

In this episode of the Podiatry Legends Podcast, Tyson Franklin interviews Stan Gibson, a seasoned trial attorney from Jeffer Mangels Butler & Mitchell in Los Angeles. The conversation centres on the importance of protecting and monetising intellectual property for podiatrists and healthcare professionals. They discuss common pitfalls, like relying on internet resources for legal protections, and emphasise the value of consulting with experienced professionals. They also explore various aspects of intellectual property, such as patents, trade secrets, and the implications of legal documentation. Stan shares his experience in helping medical innovators secure their ideas, including a $570 million success story of a doctor who revolutionised spinal fusion surgery. The discussion also touches upon the cost and complexities of obtaining patents, with practical advice for health professionals to protect their innovative concepts. Stan's IP Checklist - https://www.ip-checklist.com/ If you have any questions about this episode, please email me at tyson@podiatrylegends.com Schedule a FREE 30-minute Zoom Call with Me. If you have questions about your podiatry business, team, personal goals and career direction, organise a time to talk with me. I'm here to help in any way I can. You have everything to gain and nothing to lose.   I recommend following the link below to my calendar and scheduling a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 Upcoming EVENTS - https://www.tysonfranklin.com/events FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz

In this episode of the Podiatry Legends Podcast, host Tyson Franklin welcomes guest Cameron Bennet to discuss The Lower Limb Conference in Brisbane on November 2nd and 3rd, 2024.  Cameron shares the inspiration behind creating this independent conference to provide practical skills and insights for podiatrists and other professionals involved in lower limb care. The episode covers the lineup of speakers, including experts in ultrasound, shockwave therapy, injection therapy, and more. They also discuss event logistics, sponsors, and the benefits of attending this groundbreaking conference designed to move the profession forward. To learn more, please visit www.TLLC.net.au, or you can reach out directly to Cameron Bennet on LinkedIn. Also, don't forget to use the BOOKING CODE: Tyson15 to get a 15% Discount  If you have any questions about this episode, please email me at tyson@podiatrylegends.com Schedule a FREE 30-minute Zoom Call with Me. If you have questions about your podiatry business, team, personal goals and career direction, organise a time to talk with me. I'm here to help in any way I can. You have everything to gain and nothing to lose.   I recommend following the link below to my calendar and scheduling a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 Upcoming EVENTS - https://www.tysonfranklin.com/events FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz

Today, I am thrilled to have Funmi Obi from ChilternWellbeing Foot and Ankle Clinic in Hayes, UK. In this episode, Funmi shares her inspiring journey from working within the NHS to establishing her successful private practice. Funmi's story is one of resilience, passion, and the pursuit of excellence, offering valuable insights and motivation for podiatrists at any stage of their careers. Whether you're contemplating a similar transition or simply seeking inspiration, this episode is packed with wisdom and practical advice. If you would like to contact Funmi, she can be reached at funmi@chilternwellbeing.com If you have any questions about this episode, please email me at tyson@podiatrylegends.com Schedule a FREE 30-minute Zoom Call with Me. If you have questions about your podiatry business, team, personal goals and career direction, organise a time to talk with me. I'm here to help in any way I can. You have everything to gain and nothing to lose.   I recommend following the link below to my calendar and scheduling a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz

This episode with Dave Frees underscores the significance of persuasive communication in achieving better patient compliance, improving team performance, and driving business profitability. Additionally, Tyson and Dave dive into the importance of understanding the intent behind actions, effective communication, and incremental improvements in leadership skills.  Dave will present a live workshop, The Power of Persuasion: The Mindsets, Strategies, and Tactics that Enhance Leadership Success and Profitability in Cairns, on August 24th, discussing similar topics in greater depth. We also discussed: Persuasion vs. Influence Manipulation in Communication Humor and Manipulation Practical Techniques for Persuasion Empowering Patients Through Pain Management Effective Communication with Patients Applying Techniques Beyond Podiatry The Power of Persuasion in Leadership Enhancing Leadership and Profitability Real-Life Examples of Persuasion Incremental Improvements for Massive Gains Practical Takeaways and Final Thoughts If you have any questions about this episode, you can contact me at tyson@podiatrylegends.com SATURDAY, THE 24TH OF AUGUST, 2024, CAIRNS.  The Power of Persuasion: The Mindsets, Strategies, and Tactics that Enhance Leadership Success and Profitability with Dave Frees This LIVE one-day event with Dave Frees will be life-changing. It is rare to have this calibre of speaker in Australia, let alone Cairns, so I suggest doing whatever you can to attend. There are only a limited number of seats available, so I would not sit on the fence too long.  REGISTER Schedule a FREE 30-minute Zoom Call with Me. If you have questions about your podiatry business, team, personal goals and career direction, organise a time to talk with me. I'm here to help in any way I can. You have everything to gain and nothing to lose.   I recommend following the link below to my calendar and scheduling a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz  

In this episode of the Podiatry Legends Podcast, host Tyson E Franklin welcomes Deb Johnstone for her fourth appearance to discuss the perception of podiatrists. She highlights that stability and compliance are prevalent in the profession while debunking the myth that podiatrists are uninspired or 'boring.'  The conversation covers the importance of questioning the status quo, balancing adherence to rules with innovative thinking, and stepping out of one's comfort zone for personal and professional growth.  Deb also shares insights into behaviour types and the necessity of continuous self-improvement. This episode contains anecdotes, examples, and advice to inspire podiatrists to embrace change and challenge themselves. Deb Johnstone can be contacted at success@debjohnstone.com.au or at visit her website www.debjohnstone.com.au. If you have any questions about this episode, you can contact me at tyson@podiatrylegends.com Saturday, the 24th of August, 2024, CAIRNS.  The Power of Persuasion: The Mindsets, Strategies, and Tactics that Enhance Leadership Success and Profitability with Dave Frees This LIVE one-day event with Dave Frees will be life-changing.    If you've listened to my podcast, you would know I have been travelling to Tempe, Arizona, every October since 2015 to attend his Business Black Ops event. It is rare to have this calibre of speaker in Australia, let alone Cairns, so I suggest doing whatever you can to attend. There are only a limited number of seats available, so I would not sit on the fence too long.  REGISTER Schedule a FREE 30-minute Zoom Call with Me. If you have questions about your podiatry business, team, personal goals and career direction, organise a time to talk with me. I'm here to help in any way I can. You have everything to gain and nothing to lose.   I recommend following the link below to my calendar and scheduling a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret… There's Money in Podiatry – https://amzn.to/3JhO9cz

Have you ever considered what you would do if another highly skilled podiatrist opened a podiatry business directly opposite your business?  You should ask and answer this question every year with your team. Of course, the chance of this happening is slim, but I have seen it happen many times.  But why wait for it to happen? Why not think about it now and have a game plan in place? You never know; some of the ideas you come up with can be actioned immediately. Why wait?  This episode has been produced off the back of Ep 74 from the Podiatry Marketing Podcast.  If you have any questions about this episode, you can contact me at tyson@podiatrylegends.com 26TH – 27TH JULY 2024 – CAIRNS This is the best two-day podiatry training program in the world, and it has been designed just for podiatrists. If you want to give your podiatry business the boost it needs, block out the dates now and plan on attending. I only run the reboot once per year, and I guarantee you will love it. If not, I'll give you 2X what you paid; that's how confident I am. REGISTER Schedule a FREE 30-minute Zoom Call with Me. If you have questions about your podiatry business, team, personal goals and career direction, organise a time to talk with me. I'm here to help in any way I can. You have everything to gain and nothing to lose.   I recommend following the link below to my calendar and scheduling a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz

In this episode of the Podiatry Legends Podcast, host Tyson Franklin welcomes professional speaker trainer Sarah Bauling. They discuss the critical role of speaking skills for podiatrists and how improving these skills can benefit their careers. Sarah shares her journey from starting public speaking in South Africa to becoming a sought-after speaker and trainer worldwide. She explains the three types of people she works with—elite speakers, emerging speakers, and business owners—and emphasizes the importance of having a structure in presentations. Tyson and Sarah also discuss overcoming fear, dealing with imposter syndrome, and the impact of saying 'yes' to opportunities. Sarah provides practical advice for podiatrists to enhance their speaking skills, whether on stage or in smaller settings and invites listeners to her Power On The Platform masterclass workshops (visit www.powerontheplatform.com.au).  Tune in to learn how to transform your speaking abilities and make a lasting impact in your profession. 00:00 Introduction to the Podiatry Legends Podcast 01:25 Sarah's Journey: From South Africa to Australia 02:18 The Power of Speaking: Elite, Emerging, and Business Owners 04:01 Tyson's Speaking Journey and Overcoming Fear 11:01 The Fantastic Four Framework for Speaking 11:43 The Importance of Knowing Your Audience 17:49 Preparation and Overcoming Stage Fright 24:58 Sticking to Your Expertise 26:15 Speaking on Expertise 26:35 Overcoming Imposter Syndrome 27:16 The Power of Local Speaking Engagements 28:57 Inspiring Through Personal Stories 34:01 Developing a Unique Branded System 35:14 Success Stories from the Masterclass 43:53 The Importance of Saying Yes 48:06 Final Thoughts and Farewell Schedule a FREE 30-minute Zoom Call with Me. If you have questions about your podiatry business, team, personal goals and career direction, organise a time to talk with me. I'm here to help in any way I can. You have everything to gain and nothing to lose.   I recommend following the link below to my calendar and scheduling a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz

Join Tyson Franklin on this solo episode of the Podiatry Legends Podcast as he delves into the concept of 'glimmers' – those tiny, insignificant moments that bring happiness and positivity to our lives. Tyson introduces the idea of focusing on glimmers to counteract negative 'triggers' and shares examples from his experiences. Tune in for insights on how spotting glimmers can enhance mental health, reduce stress, and improve overall well-being. Don't miss out on learning how to create your glimmer moments and spread positivity around you. If you have any questions about this episode, you can contact me at tyson@podiatrylegends.com Schedule a FREE 30-minute Zoom Call with Me.If you have questions about your podiatry business, team, personal goals and career direction, organise a time to talk with me. I'm here to help in any way I can. You have everything to gain and nothing to lose.   I recommend following the link below to my calendar and scheduling a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZONIt's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz

I'm Tyson Franklin and today; I'm diving into a solo episode to discuss a powerful concept known as the Proximity Principle. This principle highlights how our relationships are influenced by physical closeness and frequent interactions. By the end of this episode, you'll understand how this concept impacts your personal and professional life and why embracing it can transform your practice. If you enjoy today's insights, please spread the word to your fellow podiatrists and consider leaving a rating or review on your preferred podcast platform. Let's get started! You'll find additional show notes at https://www.podiatrylegends.com/ If you have any questions about this episode, you can contact me at tyson@podiatrylegends.com Schedule a FREE 30-minute Zoom Call with Me. If you have questions about your podiatry business, team, personal goals and career direction, organise a time to talk with me. I'm here to help in any way I can. You have everything to gain and nothing to lose.   I recommend following the link below to my calendar and scheduling a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz  

I want to share a story from my childhood and how my mum's Cherry Ripe chocolate taught me a great lesson about systems and why small system changes can have devastating long-term effects on your podiatry business if you don't keep an eye on them. FOR SHOW NOTES VISIT - https://www.podiatrylegends.com/282-what-mums-cherry-ripe-taught-me-about-systems/ If you have any questions about developing systems after listening to this episode, please email me at tf@tysonfranklin.com Podiatry Business Coaching Hi, I'm Tyson Franklin, and when it comes to one-on-one podiatry business coaching and mentoring, I believe I am the best in the business, and most importantly, I have a proven track record to back me up.   If you'd like to learn more, please email me at tf@tysonfranklin.com; otherwise, you can go directly to my online calendar to schedule a Zoom meeting.  Next Event Have you checked out what's coming up next? - https://www.tysonfranklin.com/events New Podiatry Legends Podcast website - https://www.podiatrylegends.com/ FREE DOWNLOADS: First 16 Pages of My Book – It's No Secret There's Money in Small Business. 12 Secrets to Get More People Through Your Front Door.

In podiatry, there are times when perfection is expected. Surgery would be one of those times, sterilising instruments would be another, and also performing a biomechanical assessment and prescribing orthotics would be times when perfection, or close to perfection, is pretty important…however, there are other times when perfection is totally unnecessary, and good enough is good enough to get started.  Episode Sponsor - Podiatry Clinic Websites Launch Now and Fine Tune Later Over the past few years, I've seen some average podiatry websites; but an average LIVE website is much better than having no website. If you're waiting for your website to be perfect before making it LIVE, please stop waiting for it to be perfect and get something out there now. Every day you wait, you're losing potential patients to your competitors who have a live website, and there is a big chance their website may be worse than the one you're holding back. And, if you're rebuilding your existing website, don't wait until every page is perfect before relaunching; get the new information onto your site as soon as you can and get it out there so your patients can see it. Podiatry Legends New Website I must point out that I am talking from experience here. I have had at least four major podiatry website designs over my career, and more recently, I have just launched a stand-alone website for the Podiatry Legends Podcast, so this is all very fresh in my mind. Please, take a look and see what you think. Just visit www.podiatrylegends.com It's far from perfect, and it still needs a few tweaks, but it is LIVE, and that is what counts most. Right now…good enough is good enough. You have to keep in mind the 80:20 RULE. If the 80:20 holds true, only 20% of your website pages will be viewed by 80% of the people that visit your website, so if you're waiting for every page to be ready before you launch, you're wasting time because 80% of your pages are not going to be viewed by many people at all. It's sad but true. And even as I say this, it makes me think back to some of the delays I caused on the podiatrylegedns.com website. To make me feel better, you can visit my website and look at every page, but let's be honest, just like your patients, you'll stick to the main pages of interest. Other Marketing  It is important to approach all your marketing with the same attitude: good enough is sometimes good enough. The patient information brochure you're working on, the reactivation letter you discussed at last week's team meeting that still needs some work, and the video you shot last month for YouTube, but you're holding back because you're unsure about the lighting or the sound. In general, most of your marketing activities, as do my own, could probably be tweaked and made better, but 80% and out the door is better than 100% and in the draw.  A brilliant email blast, clinic newsletter or Facebook ad will get zero results until it is released. The solution is to release it. I remember when I wrote my first book, It's No Secret There's Money in Podiatry. I was part of a writer's group, and we had a writing mentor. There were four of us in the group, and at a particular point, our mentor said…good enough is good enough; you've got to stop editing and send it to the publisher; otherwise, it will never get done. There were two things I learnt from this after sending it to the publisher. I got a mental break. So much work went into writing and editing it felt good to stop and just let it go, and this mental break allowed me time to work on another project. When I got it back from the publisher, I had plenty of time to do further edits, but I got the process started by sending it off.   My initial transcript went back and forth two or three times until all editing was complete, and it was then sent off to the printers. That was a stressful day, and I remember thinking there was no turning back now. Even to this day, nine years after publishing and with thousands of copies sold, there are a few things I would have liked to have changed. There are even a few errors in the book, but if I didn't follow the good enough is good enough principle, my book would still be in my head and partially written on my computer. Here's something else I'd like to highlight. In my writers' group, only two of us out of the four stopped editing and sent it to the publisher as instructed. Both of us since then have also written and published a second book. The other two in the group, who didn't stop editing and didn't send it to the publisher, never had their books published. I think we can all learn from this. Having a good enough is good enough approach is the first step in getting projects completed, especially marketing projects.   Once completed, you'll have time afterwards to make slight changes if needed, and with each change, you can test and measure the success of each change. Testing and measuring are important and relate to understanding the numbers of your business. I did an episode on this, Episode 135 - The Importance of Understanding Your Numbers.  Your Team To wrap up, I have one more item to discuss in relation to good enough being good enough.   So far, I've only discussed how it applies to marketing aspects of your business; however, this good enough is good enough approach can also be applied to your team. We all like to think we're good at what we do, and if you've been practising for many years, it's probably true; however, what happens when you employ someone else and they start treating your patients?  Firstly, this can be a stressful moment in your career, and secondly, it will drive you crazy if your push for perfection on a day-to-day basis, and I know this for a fact because I have done this in the past. As I said in my opening comments, surgery is one of those times when perfection is required or as close to perfection as possible, as is sterilisation; however, your business will fail to grow at the rate it should if you focus on perfection with your team.   Yes, your team's communication skills may need improvement, and their KPIs may not be as good as yours in certain areas, but then again, they may be better than yours in others. Would you chew yourself a new one if your team, out did you? No, you wouldn't, so give your team the same allowances. Taking on a good enough is good enough approach in some aspects of your business will give you a mental rest, and this is a positive. Last week in Episode 265, I mentioned you get what you tolerate, meaning if you allow poor behaviour or attitudes to continue, you only have yourself to blame. I think it is important to point out that having a good enough is good enough approach to your business is not about tolerating poor behaviour; it's about setting suitable and sustainable standards in your business and allowing a little wiggle room for growth and imperfection. With a good enough is good enough approach, you will have more time with your family and be a better partner or parent, more time to pursue your hobbies, therefore less stress and more fun in your life, and you'll have more time to become a better mentor to your team, and when you become a better mentor to your team, your team will improve as a consequence. The overall standards of your business will increase. If you have any questions or feedback about the episode, you can send an email to tyson@podiatrylegends.com, or if you would like to work with me one-on-one, please send an email to tf@tysonfranklin.com New Podiatry Legends Website - www.podiatrylegends.com 

This is a solo episode, and I chose to go solo because it is the last episode for 2022, and I wanted to talk about a few essential topics that I think will make 2023 a more successful year for you, your career and your business. I've titled this episode, It's No Secret There's Money in Podiatry, and even though that is the same title as my 2014 book, the information I'm about to share is not in it. Important takeaways from this episode: Every big business started as a small business – Apple, Facebook and Nike all began as small businesses. Your attitude will determine your success – For every business screaming doom and gloom, another company is doing exceptionally well, which applies to every industry. "Whether you think you can or think you can't, either way, you're right". – Henry Ford. There are three things you must do: Set Business Goals – You must review them often because life tends to get in the way. Develop Business Systems – A business with systems will always sell for more than a business without systems. Understand Marketing Basics – This skill is required to avoid being ripped off and taken advantage of. If you have any questions about this episode, please email me at tf@tysonfranklin.com.  Business Coaching  Are you looking for a Podiatry Business Coach who thinks differently and has a proven track record of helping podiatrists in business? If you are, please email me and let's chat to see if we're a good fit. Also, I only work with podiatrists. YouTube Are you SUBSCRIBED to my YouTube Channel, Tyson E Franklin - Podiatry Business Coach? YouTube is where I upload all the uncut videos from my podcasts and other short business tips.  12-Week Podiatry Business Reboot Have you done the 12-Week Podiatry Business Reboot? It will change how you think about your podiatry business, and there is a 100% money-back guarantee if you do not feel it is worth your investment. Podiatry Business Owners Club Please visit my group, the Podiatry Business Owners Club, on Facebook if you want to connect with like-minded podiatrists who enjoy business. 

How do you become a happy podiatrist?It sounds like a no-brainer question but most podiatrists are feeling stuck and struggling to survive in their practices.In this episode, Dr. Tyson E. Franklin and I explore on how you can be happier while enjoying your profession.Tyson E. Franklin graduated from the Queensland University of Technology in 1988 and over a 30-year period opened, sold, taken over and relocated well over 20 podiatry businesses.He has won numerous business and management awards, is the author of it's No Secret There's Money in Podiatry and is the host of the Podiatry Legends Podcast.Tyson knows he will never find the cure for cancer, but he hopes one day he will inspire someone, who inspires someone, who inspires someone that will find the cure.  For more information about Tyson and his programs, please visit his website:https://www.tysonfranklin.com/-----------------More resources?-----------------------Download FREE PDF Guide, "3 Ways To Increase Your Practice Profits Without Seeing More Patient"https://drtjahn.com/3ways-profits----------------------Get Your Free Copy of my book, "OPT-OUT" to grow your podiatry practice.  You just cover the shipping:https://www.optoutbook.com----------------------Do you want to build your dream private practice without the hassles of insurance networks?  Then schedule a FREE 45-min Strategy Session with one of my team specialists?  We will dive to look at your current practice and I will provide you a crystal game plan for you:https://solution.drtjahn.com/tps-ss----------------------I've created this EXCLUSIVE Private Facebook Group community of like-minded podiatrists who are coming together to build their DREAM PRIVATE PRACTICE, and FREE to join!!https://www.facebook.com/groups/podiatryprofits

Is finding wealth, and maintaining or restoring your health a path to prosperity?  Dr. Tyson Franklin is a graduate of the Queensland University of Technology and over the past 30+ years, he has successfully opened more than 20 podiatry businesses. At one stage, he operated 5 podiatry businesses approximately 1000 miles apart and from that experience, he learned quickly that great systems are paramount if you want a business to run without you. He feels business education is one of the key ingredients to business success, which is why he wrote It's No Secret There's Money in Podiatry, and it's why he focuses his energy on Podiatry Business Coaching and enjoys sharing other podiatrists' stories on the Podiatry Legends Podcast.I met Tyson in 2013 when he traveled across the world to attend the Top Practices Marketing and Management Summit in Nashville, TN. Tyson being Tyson he created and nurtured a number of relationships and friendships that he made at that meeting and has been of our circle ever since. It's a delight (and you will soon see why I use that word) to share my good friend with you, Dr. Tyson Franklin.Recommended Books:Be Our Guest

About Dr. Tyson Franklin Tyson E. Franklin graduated from the Queensland Institute of Technology, Brisbane in 1988 with a passion for business and marketing. Strangely he didn't study business or marketing though, instead, he studied podiatry, however, the following year he did enroll in a business degree at Griffith University. Since then he has opened, sold, taken over and relocated well over 20 podiatry businesses throughout Queensland, and at one stage ran multiple podiatry and footwear businesses 1800km apart. He has won multiple business awards, most notably the Queensland Telstra Business Award, is a Fellow Member of the Institute of Managers & Leaders Australia and graduate of the Entrepreneurs Success Program. Dr. Tyson Franklin most recent business achievement was selling his Cairns podiatry business for a seven-figure amount, which was a record sale for a single podiatry business in Australia. Tyson currently mentors small business owners with an emphasis on helping them develop long-term marketing strategies, business system, and frameworks. Tyson is a professional speaker has spoken throughout Australia and overseas and he is renowned for keeping his audience engaged and entertained, but most importantly he educates with real-life business experiences. He has authored two business books, It's No Secret There's Money in Podiatry, and It's No Secret There's Money in Small Business, both best sellers on Amazon. In August 2017 Tyson launched his podcast show It's No Secret with Dr. T., which is aimed at small business owners who want to earn more, work less and enjoy what they do each day. At present Tyson lives in Cairns, Queensland and is currently working on his third book, second podcast show, and his upcoming 2018 workshops. Connect with Dr. Tyson Franklin tysonfranklin.com Facebook Instagram Twitter Linkedin Episode 356 This episode is brought to you by Super Joe's new book Sales Won't Save Your Business.

About Dr. Tyson Franklin Tyson E. Franklin graduated from the Queensland Institute of Technology, Brisbane in 1988 with a passion for business and marketing. Strangely he didn't study business or marketing though, instead, he studied podiatry, however, the following year he did enroll in a business degree at Griffith University. Since then he has opened, sold, taken over and relocated well over 20 podiatry businesses throughout Queensland, and at one stage ran multiple podiatry and footwear businesses 1800km apart. He has won multiple business awards, most notably the Queensland Telstra Business Award, is a Fellow Member of the Institute of Managers & Leaders Australia and graduate of the Entrepreneurs Success Program. Dr. Tyson Franklin most recent business achievement was selling his Cairns podiatry business for a seven-figure amount, which was a record sale for a single podiatry business in Australia. Tyson currently mentors small business owners with an emphasis on helping them develop long-term marketing strategies, business system, and frameworks. Tyson is a professional speaker has spoken throughout Australia and overseas and he is renowned for keeping his audience engaged and entertained, but most importantly he educates with real-life business experiences. He has authored two business books, It's No Secret There's Money in Podiatry, and It's No Secret There's Money in Small Business, both best sellers on Amazon. In August 2017 Tyson launched his podcast show It's No Secret with Dr. T., which is aimed at small business owners who want to earn more, work less and enjoy what they do each day. At present Tyson lives in Cairns, Queensland and is currently working on his third book, second podcast show, and his upcoming 2018 workshops. Connect with Dr. Tyson Franklin tysonfranklin.com Facebook Instagram Twitter Linkedin Episode 356 This episode is brought to you by Super Joe's new book Sales Won't Save Your Business.

About Dr. Tyson Franklin Tyson E. Franklin graduated from the Queensland Institute of Technology, Brisbane in 1988 with a passion for business and marketing. Strangely he didn't study business or marketing though, instead, he studied podiatry, however, the following year he did enroll in a business degree at Griffith University. Since then he has opened, sold, taken over and relocated well over 20 podiatry businesses throughout Queensland, and at one stage ran multiple podiatry and footwear businesses 1800km apart. He has won multiple business awards, most notably the Queensland Telstra Business Award, is a Fellow Member of the Institute of Managers & Leaders Australia and graduate of the Entrepreneurs Success Program. Dr. Tyson Franklin most recent business achievement was selling his Cairns podiatry business for a seven-figure amount, which was a record sale for a single podiatry business in Australia. Tyson currently mentors small business owners with an emphasis on helping them develop long-term marketing strategies, business system, and frameworks. Tyson is a professional speaker has spoken throughout Australia and overseas and he is renowned for keeping his audience engaged and entertained, but most importantly he educates with real-life business experiences. He has authored two business books, It's No Secret There's Money in Podiatry, and It's No Secret There's Money in Small Business, both best sellers on Amazon. In August 2017 Tyson launched his podcast show It's No Secret with Dr. T., which is aimed at small business owners who want to earn more, work less and enjoy what they do each day. At present Tyson lives in Cairns, Queensland and is currently working on his third book, second podcast show, and his upcoming 2018 workshops. Connect with Dr. Tyson Franklin tysonfranklin.com Facebook Instagram Twitter Linkedin Episode 356 This episode is brought to you by Super Joe's new book Sales Won't Save Your Business.

If you've ever wondered how you can increase profits in business while saving time and improving your lifestyle, then Tyson Franklin is someone you definitely want to check out. A podiatrist by trade, Tyson - AKA Dr T - has been killing it in the entrepreneurial space for the past 26 years, buying and selling over 20 podiatry clinics. He's also the author of It's No Secret… There's Money in Podiatry, winner of the Queensland Telstra Business Award and a fellow of the Australian Institute of Management. More recently, Tyson has turned his sights to the world of podcasting, and his own show, It's No Secret…, is set to launch soon, focusing on helping podiatrists gain an insight into the entrepreneurial way of thinking. This is a great conversation where we talk about everything from happiness to wealth to UFC! Check it out. In this episode, we get into all of this... Tyson's writing, as well as his next book, It's No Secret… There's Money in Small Business The myth among entrepreneurs, and Tyson's take on it How to be smart in business and the benefits it can bring to your lifestyle What Tyson's learned about himself by going through the process of setting up a podcast The unexpected learnings Tyson got from watching UFC The main difference between those who succeed in business and those who don't The best podcasting advice for Tyson The importance of knowing your strengths and weaknesses The steps Tyson went through to double his income and save time in the process Tyson's biggest motivation in business Tyson's 365 day podcast and exercise challenge The best and worst things about podcasts, according to Tyson How to select the best guests for your podcast

Tyson Franklin is a business savvy podiatrist. In this interview, you'll get masterful insights into how health practitioners, and specifically dentists can better market and run their businesses. Tyson is a business coach and mentor who divides his days between running his very successful podiatry business in Cairns, being a business mentor to other podiatry clinic owners, and relaxing poolside. His awesome book It's No Secret… There's Money In Podiatry is well and truly worth the read for dentists. In this episode we talk about: How to do marketing the right way for health practitioners The mistakes Tyson has made along the way, and how you can avoid them The importance of really nailing your business processes How to manage your workload between clinic time and business time If you want to get off the tools, how to do it Building a team Getting up close and personal with your numbers And more! Find more about Tyson Franklin Website: http://www.tysonfranklin.com Buy Tyson's book: http://www.tysonfranklin.com/it-s-no-secret-there-s-money-in-podiatry Facebook: https://www.facebook.com/tyson.e.franklin Google Plus: https://plus.google.com/+TysonFranklin/posts Twitter: https://twitter.com/TysonFranklin2 Pinterest: https://www.pinterest.com/tysonefranklin/