Podcasts about search engine optimisation seo

In the competitive world of podiatry, having a well-designed website isn't enough. To truly stand out and attract the right patients, podiatrists must understand the power of Search Engine Optimisation (SEO) and regularly update their website content. In this episode, Tyson E Franklin talks with professional copywriter Rachel Bray to explore how podiatrists can improve their online presence and become more SEO-savvy. We discuss: Why regular website updates are crucial. The importance of targeted content. How SEO and content writing go hand in hand.  The difference between Technical SEO and On-Page SEO. Investing in professional copywriting.  How often should you update your website and write blogs? Using FAQs the right way.  For podiatrists looking to dive deeper into blog writing and SEO, Rachel offers a blog-writing course specifically tailored to healthcare professionals. Whether you want to write your own content or better understand your website needs, investing in SEO knowledge will pay dividends in the long run. For more information on Rachel's courses, visit RachelBrayWriting.com. If you have any questions about this podcast episode or are looking for a speaker for an upcoming event, please email me at tyson@podiatrylegends.com, and we can discuss the range of topics I cover.  PODIATRY MARKETING MASTERCLASS - LIVERPOOL MON. 3RD FEBRUARY, 2025 BOOKINGS - https://www.tysonfranklin.com/events/podiatrymarketingUK Do you have questions about your podiatry business, team, personal goals and career direction? If you do, I'm here to help in any way I can. I recommend following the link below to my calendar and scheduling a free 30-minute Zoom call. I guarantee that after we talk, you will have far more clarity on what is best for you, your business and your career. Two podiatrists I have spoken with recently have had fantastic results following my advice. Podiatrist #1 made an extra $40K after our 30-minute phone call, and Podiatrist #2, after three monthly coaching sessions, increased their monthly revenue by $20K by tweaking their orthotic delivery system. My SCHEDULE – https://calendly.com/tysonfranklin/podmeeting30 FACEBOOK GROUP Podiatry Business Owners Club – https://www.facebook.com/groups/podiatrybusinessownersclub MY BOOK is available on AMAZON It's No Secret…There's Money in Podiatry – https://amzn.to/3JhO9cz

Welcome to our podcast, Keeping It Business, dedicated to unravelling the intricacies of strategic thinking to propel your small business success. Today, we delve into transformative strategies that differentiate thriving businesses from those merely staying afloat. Key Concepts Covered: • Importance of strategic thinking in business strategy • Crafting a strong competitive advantage • How innovation and strategic thinking drive business growth • Strategies for risk management and sustainable growth • Stakeholder management for a resilient business ecosystem Whether you're looking to refine your business strategy or gain insights into market trends, this podcast provides actionable advice and tools like Pathfinder, Quick Strategy Canvases, and PESTLE and SWOT analysis. Enhance your business adaptability and unlock growth potential. Subscribing now ensures you never miss out on the latest strategies for small business owners and entrepreneurs. Follow Us for More Insights: Make informed decisions and chart a prosperous future for your business. Embrace strategic thinking and witness the remarkable transformation! #StrategicThinking #BusinessStrategy #Entrepreneurship #SmallBusinessSuccess #CompetitiveAdvantage #BusinessGrowth #Innovation #RiskManagement #StakeholderManagement #BusinessSustainability #MarketTrends #CustomerSatisfaction #BusinessOpportunities Info and Links New Way Growth – Your Success Is Our Business Boost Your Businesses Reach and Revenue: No More Headaches From Complex Strategies or Marketing Hurdles

Google rankings are a great way to drive traffic to your website 24/7. By focusing on Search Engine Optimisation (SEO), you can improve your overall rankings on Google.This episode of practical snacks looks at the SEO basics that you can easily implement in order to put your website content in a stronger position to rank. Practical Snacks is a special weekly summer mini-series of short, snappy tactical marketing episodes that are under 10 mins on a particular marketing topic or theme. The series is brought to you by Ayo Abbas from Abbas Marketing. Make sure you follow the show wherever you listen, so you don't miss out. And do share with others who you think will find this actionable style content valuable.DOWNLOAD OUR FREE SEO BASICS CHECKLISTResources and linksAbbas MarketingAHREFS SEMRushKeywords EverywhereGoogle Search ConsoleAbout the showThe Built Environment Marketing Show is hosted by marketing consultant and content creator Ayo Abbas. It is unashamedly about marketing for architects and engineers, as well as bringing forward voices that we don't always get to hear. Catch up on previous 'snacks'Optimising your website home pageIntroducing Practical SnacksWays you can support this show If you like this show don't forget that you can help me to spread the word by:Donate to help cover the costs for making this showSharing about the show on socialsFollowing us on Apple or SpotifyLeaving us a review on Apple or Spotify Or telling a friend about the show who you think will benefit.

Welcome to the Keeping it Business Podcast by New Way Growth! We're discussing four critical pillars every entrepreneur needs to embrace to guarantee their business flourishes: Clients, Profit, Cash, and Growth. Get ready to dive deep into mastering client relationships, leveraging feedback, and crafting a brand persona so compelling your clients won't be able to stay away. Dive into the transformative world of profit, as we explore ways to enhance efficiency, embrace diversification, and foster sustainability to transform your dreams into a prosperous reality. Learn the secrets of cash flow management along with investments in innovation and expertise to skyrocket your business's possibilities. And, we've got you covered with growth strategies that are all about creating practical steps for scaling your business and achieving enduring success. ► Hit that subscribe button and ring the bell to get insightful tips on nurturing your business and crafting a legacy of achievement: @newwaygrowth

Explore the most recent Google algorithm modifications in our "Keeping It Business" podcast! With Google's emphasis now on genuine, human-made content, businesses must rethink their approach to content production. Uncover the effect of Google's 'Content Authenticity Score' on your online presence and master the art of combining AI technology with a personal touch to elevate your search rankings. In the ever-evolving digital environment, staying at the forefront means focusing on quality and content that resonates on a human level. Listen in for practical strategies and become part of our community for extended conversations. #GoogleUpdate #ContentStrategy #HumanCentricContent #SEO #businessgrowth #digitalmarketing #BusinessTips #Marketing #businessstrategy #Strategy #Business #entrepreneurship Info and Links New Way Growth – Your Success Is Our Business Boost Your Businesses Reach and Revenue: No More Headaches From Complex Strategies or Marketing Hurdles

Discussing tax insights and requirements for setting up a company in Dubai, addressing two common questions and misconceptions from viewers of the channel in this first Q&A video.  

How can podcasters use Search Engine Optimisation to drive growth for their show?And how many downloads does a podcast need to attract sponsorship?The SEO Mindset, the podcast Sarah McDowell co-hosts with career coach Tamzin Suleman, has grown its audience by more than 400% over the two years since it launched.And after starting the show as a passion project, Sarah has now secured the third commercial sponsor for the podcast.Sarah says her success in attracting sponsors to the show is not about massive download numbers. Instead she says it is more important to show sponsors they can reach an active listenership through The SEO Mindset."I'm a firm believer that you can still get sponsors if you are aligned with any sponsor, any brand, any organization," Sarah says, "if they know that they can have access to an engaged audience."The Content Mavericks Club is hosted by Jason Caffrey, CEO of Creative Kin podcast production and marketing agency.Subscribe for fresh insights into successful content growth. New episode every Tuesday. Learn more and explore other episodes at contentmavericks.clubSUPPORT THE SHOWJoin the Club - Get The Content Mavericks Club NewsletterTell us what you think in our 30-second feedback quizSupport The Content Mavericks Club with a one-off donationABOUT SARAH MCDOWELLSarah has been in Digital Marketing and Search Engine Optimisation (SEO) for around 10 years, currently working as the SEO Manager at Captivate (part of Global), the world's only growth-orientated podcast host.She is a self-confessed SEO nerd. Sarah finds the industry fascinating and love learning how search engines like Google work.And she is a bit of a podcast addict - The SEO Mindset is the fourth podcast she has hosted.Sarah is also a speaker and trainer.RESOURCESThe SEO Mindset podcastSarah McDowellTazmin SulemanWomen In Tech SEO CommunityCaptivate podcast hostingStat Search AnalysisBrighton SEOSilicon BrightonTOPICS COVERED00:00 Introducing SEO expert and podcaster Sarah McDowell01:44 The SEO Mindset podcast - what it's about and who it's for04:18 Sarah's podcast in 202406:19 Stat Search Analytics - the latest sponsor for The SEO Mindset08:54 Why you don't need a massive audience to attract a sponsor11:17 How many downloads does The SEO Mindset achieve?14:16 The Sponsorship Deal Part 1- what Stat Search Analysis gets15:39 The Sponsorship Deal Part 2 - what The SEO Mindset gets out of it17:04 Taking The SEO Mindset live in front of an audience19:57 Taking donations with Buy Me A Coffee22:58 Podcasting - staying sane and keeping it fun25:05 Making the best of tools that make life easier27:16 Don't forget to make time to market your podcast28:35 Sharing the production load with co-host Tazmin Suleman30:12 Sarah's favourite promotion tactics for her show31:06 Get tactical with guest bookings34:55 Top SEO tips for podcasters40:31 Personal benefits from podcastingTHE CONTENT MAVERICKS CLUBThe Content Mavericks Club webpageGet The Content Mavericks Club Newsletter for guest updates and featured content to help you grow as a content professional.Tell us what you think in our 30-second feedback quizSupport The Content Mavericks Club with a one-off donationConnect with show host Jason Caffrey on LinkedInFollow @creativekinhq for updates from The Content Mavericks Club on your favourite social channels:LinkedInInstagramYouTubeTikTokXPinterestCheck out Creative Kin to discover how to launch and grow your podcast.Support this podcast at — https://redcircle.com/contentmavericks/donations

Today, I'm diving deep into the world of SEO for tradies. Let me start off with a reality check: SEO isn't some sort of magic trick that works overnight. Nope, it's more of a marathon than a sprint, sometimes taking a whole year to see real results. And it's definitely not a 'do it once and forget it' kind of deal. Oh, and watch out for those shady black hat tactics – they're a bit like a house of cards, ready to tumble down at any moment. The real deal with SEO? It's way more than just cramming your site with keywords. It's about the finer things like backlinks, which are pretty much like getting a thumbs-up from other websites.Let me share a bit of my own journey with SEO companies. It's been quite a ride, folks – a mix of good, bad, and some hard-learned lessons. I admit, I tried to cut corners in the beginning, looking for the cheapest deals. But here's the thing with SEO: you really do get what you pay for. I'll tell you about the time I finally hit the jackpot with a company that was straight-up about how long it takes to see results. They even had the guts to offer a guarantee, and that's something to look for.Wrapping up, I've got some no-nonsense advice about choosing the right SEO company. Don't get blinded by flashy promises or bargain-basement prices. It's just like finding a reliable mechanic – do your research, check their history, and stay clear of those too-good-to-be-true offers. Remember, SEO is a long game. You're planting seeds now to harvest later. Think of it as an investment, not a cost. Sure, it's a bit of a risk, but trust me, when it pays off, it's a game-changer.Alright, for those taking notes:- We busted some myths about instant SEO fixes and the dangers of black hat tactics.- Discussed why backlinks are crucial and the need for ongoing SEO work.- Shared my personal stories dealing with various SEO companies.- Gave tips on choosing the right SEO company, and why you should view it as a long-term investment."=====FREE Marketing plan Tool - 9-Step Simplified Tradie Marketing Plan Canvas - Click HEREServicem8 - Get 30% off for 6 Months code HERE=====COMING SOON.... Subscribe to my newsletter - Click HERE =====Follow links:Twitter@tradieologyInstagram@TradieologyTikTok@Tradieology=====Podcast Websitehttps://tradieology.com/podcast=====Contactalan@tradieology.com

Chris Smith is joined by regular host Paul Monaghan and special guest Rob Leane, gaming editor for the Radio Times. We discuss Rob's career so far, the beloved status of Radio Times and how it came to have a gaming editor, as well as an extended discussion about Search Engine Optimisation (SEO) and its implications for modern games jouralism.  It's worth a listen to enjoy Paul forgetting that he is a host on this podcast, and instead take the opportunity to be interviewed for his work on Amiga Addict and Pixel Addict.

Welcome back to our podcast, where we're dedicated to propelling small businesses to new heights in the digital landscape. In today's episode, we'll be unveiling all the secrets of Search Engine Optimisation (SEO) - an indispensable toolkit that positions your business for unmatched visibility on the world's largest search engine, Google. This all-inclusive guide simplifies the complex world of SEO into practical takeaways, walking you through the key role of keywords, crafting high-quality content, the importance of on-page SEO, and the often-overlooked element of website speed. Our journey doesn't end at your website, as we'll also demonstrate how to leverage images and local SEO to further fine-tune your business. Of course, we'll dive into the practical tools available for gauging your website's performance. We'll navigate through the boundless realm of social media and its indirect role in enhancing your visibility, and discuss how the use of long-tail keywords and guest blogging can grant your business a standout edge. We'll conclude the episode by discussing an oft-ignored facet of SEO - the user experience, coupled with the up-and-coming phenomenon of voice search. If you're eager to catapult your business to the apex of Google's rankings, this episode is essential listening. Don't forget to follow our podcast to stay abreast of our newest content, and we'd be grateful if you could rate this episode and leave a comment sharing your experiences implementing these strategies. Be sure to follow us to keep abreast of all our future content. And if you have questions or comments, don't hesitate to drop us a line. We appreciate you tuning in! For additional resources, visit our website [ www.newwaygrowth.com ]. Connect with us on Facebook [ https://www.facebook.com/newwaygrowth ] LinkedIn [ https://www.linkedin.com/in/adampaynefinstlm/ ] and Twitter [ https://twitter.com/AdamPayneFInsLM ] #SEO #LocalSEO #SmallBusiness #GoogleRankings #Keywords #QualityContent #WebsiteSpeed #ImageSEO #OnPageSEO #SocialMedia. --- Send in a voice message: https://podcasters.spotify.com/pod/show/keepingitbusiness/message

Hey, I'm Aaron Henriques, a seasoned entrepreneur and business investor from the United Kingdom. Following the requests from people who watched my video on setting up a freezone company in Dubai, in this episode, I delve deep, detailing the full UAE residency visa process. This is tailored specifically for entrepreneurs and investors who have established a freezone company in Dubai or who are considering it in the future.   I'll guide you through my personal experience of obtaining a residency visa in Dubai as a new Dubai freezone company owner from the UK. From the must-know steps before landing in Dubai, navigating the visa medical procedure, demystifying the costs of the UAE residency visa, to the intricacies of the visa application process and the challenges I encountered securing my Emirates ID, I've got you covered on every front!

This week we are joined by Breakout's resident Nerd, join us as we pick his brain about SEO.  In today's digital age, the importance of Search Engine Optimisation (SEO) cannot be overstated!So weather your a business that's big or small, don't over look the significance of how a few simple SEO tweaks can help. Whether you're new to SEO or wanting a reminder of the key things to check you have covered, grab a pen and paper. And if you feel there is too much to tackle, remember that we're always on hand to help, should you need it.  Enjoyed this episode and keen to become a Breakout Business Bestie?Pick a plan that suits your needs, from support group access to help you answer questions, service discounts, reminders and accountability, to our premium packages that allow you to take advantage our our coaching and virtual office services. Find out more breakoutservices.co.uk/breakout-business-subscriptionsSupport the Show.

Search Engine Optimisation (SEO) is what search engines like Google use to pair questions with answers. If you want to be found online, then understanding how SEO works is essential. In this deep dive, SEO expert Kelsey E Meyers offers simple and effective tips for authors to help them and their books appear at the top of search results.

Generative AI has the capability to revolutionise Search Engine Optimisation (SEO) by analysing vast amounts of user data, enabling advanced content generation, personalising search results, improving keyword research, and contributing to an enhanced user experience.  In this episode, we explore the vast opportunities, short term challenges, and potential pitfalls of leveraging generative AI in the dynamic world of SEO. We delve into the ethical implications of AI-powered SEO, discussing topics such as bias in algorithms and the importance of human oversight.

Today I'm chatting with Remi all about increasing visibility and brand awareness through Search Engine Optimisation (SEO).   We dive into: Where to start with SEO What keyword research you should be adding to your website How podcasting can help with your digital PR Why starting with a blog is the best first step How to measure SEO success     About Remi Remi Audette is a former corporate SEO lead turned agency owner who is passionate about empowering SMEs to take control of their SEO. Her passion for search engine optimisation (SEO) stemmed from her career working for major Australian brands like Officeworks, Kmart and Telstra.   As an award-nominated search professional, Remi has seen the positive impact a holistic SEO strategy can have on a business first-hand and has helped numerous small to medium businesses across Australia in the hospitality, FMCG, retail, health and wellness, education and professional services sectors (just to name a few) to increase their online visibility through SEO practices.   Check out Remi's SEO Sunday Sessions Hack Your Own PR with Odette Look in to SEO Minion   Connecting With Our Guest   Connect with Remi on Instagram @sundaybestdigital Remi's website: https://www.sundaybestdigital.com.au/     Connect with Nicole on Instagram @theartisansolutions  Nicole's website: https://theartisans.com.au/   Join the Take Control with Nicole Facebook Group here: https://www.facebook.com/groups/810652689407180   Join The Waitlist for the Member's Lounge here: https://academy.theartisans.com.au/members-lounge   For more detailed shownotes and full transcript of the episode, click here: https://theartisans.com.au/podcast/episode-104/   This podcast is produced by Good Chat Media

In this week's podcast, AbilityNet's Robin Christopherson MBE, Head of Digital Inclusion, and Mark Walker, Head of Marketing and Portfolio, reflect on Google's Keynote on Search Engine Optimisation (SEO) and accessibility at TechSharePro 2022.  In this session we are joined by Google's Christopher Patnoe, EMEA Lead for Accessibility and Disability Inclusion, John Mueller, Senior Search Analyst and Lizzi Sassman, Senior Technical Writer.  They joined TechShare Pro 2022, to discuss:  Google crawlers and accessibility practices  What are the golden rules of Alt Text  Recommended tools and workflows for SEO and accessibility  The future of AI and its impact on accessibility (Artificial Intelligence) You can also access a webinar recording where experts from AXA and Skyscanner share their top tips and advice on how accessibility can improve SEO.  Sign up to AbilityNet's newsletter for the latest accessibility news.  Download a transcript of this session.   Get in touch via enquiries@abilitynet.org.uk with feedback, questions and comments. 

With competition growing faster online, the need for websites to rank better to increase traffic has never been this demanding. According to Zero Limit Web, the first five organic results account for 67.6% of all the clicks, so it really pays to be on the top. But how exactly do you optimise your website so it's more searchable? How long does it really take for it to work? Do videos make you rank better? And can you really do this on your own or should you get an expert to help you out? In this episode, Chris Schwager (Co-founder and Video Marketer of Ridge Films) is joined by James Parnwell (Founding Director of The Online Co) to discuss everything about Search Engine Optimisation (SEO): how it works, how Google algorithm behaves, how videos help your website become searchable, and what businesses can do to rank better on Google search engine. Learn how SEO differs from SEM or Search Engine Marketing aka Google Ads, which helps your website rank faster for a price. Explore how algorithm changes towards paid ads and organic searches. And finally, understand why SEO is a slow burn process and may take months to fully realise, and how transparency can help demystify this concept. FOLLOW JAMES PARNWELL or check out The Online Co website to learn more. DIY VIDEO PROGRAM Create your own videos with a push of a button. ASK YOUR QUESTION What has you feeling overwhelmed? Let us help you solve the mystery of video marketing. CONVINCE YOUR BOSS Download our guide to help decision makers understand the importance of video marketing their business. THE POWER OF VIDEO MARKETING View on demand in 60-minutes. 7 lessons to kickstart your video marketing journey. RIDGE FILMS YOUTUBE Catch new episodes of the Video Made Simple podcast on our Youtube channel. Let us know what you think and feel free to like, comment, and subscribe.

In today's episode of The Best Guest we welcome SEO specialist, Sarah McDowell. Listen as we talk about: The importance of SEOHow being a guest on podcasts is good for your SEOThe ways you can maximise the SEO benefits from being a guest on podcasts About Sarah McDowellSarah is based in the UK and has around 10 years of experience in Digital Marketing, specialising in Search Engine Optimisation (SEO). She is currently the SEO Manager at Captivate, a growth-orientated podcast hosting platform, which is part of Global Media & Entertainment. She has worked both inhouse and agency side, meaning she has experience in working in a range of different sectors and industries. Before joining Captivate she was part of the SEO team at Holland & Barrett.Sarah's early career plans didn't involve marketing, let alone SEO. After graduating with a 2:1 in Dance & Culture from the University of Surrey, Sarah was unsure as to what career she should pursue. She enjoyed dance but knew she didn't want a career in it. After applying for a range of different roles, Sarah accepted a job at a web design and marketing agency, and it was here that she fell in love with SEO. The rest as you could say is history… cheesy right?Using data, customer insights and her understanding of how search engines work, such as Google, she implements SEO strategies to best optimise websites, with the end goal of increasing relevant traffic, conversion and improving user experience.Sarah is also a podcaster, conference speaker, previous judge of the Drum Search Awards, trainer and co-author (book yet to be published). In her current role at Captivate, she is combining her two passions which are SEO and podcasting. She has four podcasts under her belt, mainly about SEO, with the latest one only launched a few months ago, called The SEO Mindset podcast.Key TakeawaysSEO is a channel for discoverability of your brandThe better visibility you have in Google, the better chance you have to attract prospective customers.Every time a website links to your website this is a back link. Back links help Google to trust your websiteUse tools such as SEM Rush to see what links you have to your site and what backlinks your competitors have.Appearing on podcasts is a good way to build back linksWhenever you appear on a podcast you are getting links to your websitePodcasts are evergreen. People can always come across it and find you.You're targeting a new and engaged source of traffic. You're tapping into other people's audiencesPodcast interviews feed into EAT - Expertise, Authority and Trust. Google looks at this when ranking pages and websites. Podcast interviews help with EAT because you're seen as authoritative by GoogleTo maximise your podcast appearances for SEO - Suggest a topic, do some keyword research to see what people are searching for and base your episode on that topicYou'll receive backlinks in the show notesMake sure you share your episodeRepurpose your podcast content. Transcribe it and turn it into a blogTurn your podcast interviews into social media contentEmbed your podcast interviews on your website but add some text for context. This is good quality content for your website and Google is going to see this.Make your page different from the podcast show's site so you're not competing. Find a different angleQuoteSetting up a website and leaving it is not good enough. It's like buying a lovely plant for your house and not watering it. Even a cactus needs a bit of water. So if you don't nurture it, it will die. It's the same with your website.Mentioned in This EpisodeSEM Rush

Episode 129 includes: A simple Search Engine Optimisation (SEO) technique to rank better for local searches in Google The importance of NOT jumping on a new idea too quickly What your clients really feel when you increase prices Featured guest Thank you to SEO expert Nick Rubright from New Reach Marketing for joining Paul to talk about how to improve your local Google ranking. Nick is the founder & CEO of an SEO-focused marketing agency. Nick and his team have worked with large brands like Webex, smaller ones like Finance-able, and local ones like Willis Lawn Services to build and run scalable SEO campaigns that drive revenue. Connect with Nick on LinkedIn: https://www.linkedin.com/in/nick-rubright-29225047/ Show notes Out every Tuesday on your favourite podcast platform Presented by Paul Green, an MSP marketing expert: https://www.linkedin.com/in/paul-green-msp-marketing/ https://www.paulgreensmspmarketing.com/about/ In discussing productivity, Paul mentioned the tool ToDoist and the book Get Things Done by David Allen: todoist.com https://www.amazon.co.uk/Getting-Things-Done-Stress-free-Productivity/dp/0349408947 You can join Paul in the MSP Marketing group on Facebook: https://www.facebook.com/groups/mspmarketing/ Right now you can watch the extended interview with this week's featured guests on the YouTube channel: https://www.youtube.com/playlist?list=PLDRSdM8tZbEBEL1Sh4Z-t3PXKbsW7b4BC To dig deeper into this episode, Paul joins Sophie Law on the complimentary YouTube show 'Another Byte', from this coming Thursday: https://www.youtube.com/playlist?list=PLDRSdM8tZbEAXxJRY5vU4LWldRNLjZZng Thank you to Miles Walker from Graphus for recommending the book The Big Con by Tony Sales: https://www.amazon.co.uk/Big-How-stole-million-away/dp/1913406393 https://ca.linkedin.com/in/mileswalker9th In next week's episode, Paul will be joined by Andrew Moon from Orange Nomad, to share some great LinkedIn lead generation tips: https://www.linkedin.com/in/andrewmoonorangenomad Subscribe to Paul's YouTube channel: https://www.youtube.com/mspmarketing Subscribe to this podcast using your favourite podcast provider:

Episode 129 includes: A simple Search Engine Optimisation (SEO) technique to rank better for local searches in Google The importance of NOT jumping on a new idea too quickly What your clients really feel when you increase prices Featured guest Thank you to SEO expert Nick Rubright from New Reach Marketing for joining Paul to talk about how to improve your local Google ranking. Nick is the founder & CEO of an SEO-focused marketing agency. Nick and his team have worked with large brands like Webex, smaller ones like Finance-able, and local ones like Willis Lawn Services to build and run scalable SEO campaigns that drive revenue. Connect with Nick on LinkedIn: https://www.linkedin.com/in/nick-rubright-29225047/ Show notes Out every Tuesday on your favourite podcast platform Presented by Paul Green, an MSP marketing expert: https://www.linkedin.com/in/paul-green-msp-marketing/ https://www.paulgreensmspmarketing.com/about/ In discussing productivity, Paul mentioned the tool ToDoist and the book Get Things Done by David Allen: todoist.com https://www.amazon.co.uk/Getting-Things-Done-Stress-free-Productivity/dp/0349408947 You can join Paul in the MSP Marketing group on Facebook: https://www.facebook.com/groups/mspmarketing/ Right now you can watch the extended interview with this week's featured guests on the YouTube channel: https://www.youtube.com/playlist?list=PLDRSdM8tZbEBEL1Sh4Z-t3PXKbsW7b4BC To dig deeper into this episode, Paul joins Sophie Law on the complimentary YouTube show 'Another Byte', from this coming Thursday: https://www.youtube.com/playlist?list=PLDRSdM8tZbEAXxJRY5vU4LWldRNLjZZng Thank you to Miles Walker from Graphus for recommending the book The Big Con by Tony Sales: https://www.amazon.co.uk/Big-How-stole-million-away/dp/1913406393 https://ca.linkedin.com/in/mileswalker9th In next week's episode, Paul will be joined by Andrew Moon from Orange Nomad, to share some great LinkedIn lead generation tips: https://www.linkedin.com/in/andrewmoonorangenomad Subscribe to Paul's YouTube channel: https://www.youtube.com/mspmarketing Subscribe to this podcast using your favourite podcast provider:

John Shehata, Global VP - Audience Development Strategy & CRM at Condé Nast and Barry Adams, Founder at Polemic Digital talk to your host Vahe Arabian of State of Digital Publishing, about News SEO and their upcoming News & Editorial SEO Summit. Condé Nast is a global mass media company founded in 1909 by Condé Montrose Nast and owned by Advance Publications. The company's media brands attract more than 72 million consumers in print, 394 million in digital and 454 million across social platforms. These include Vogue, The New Yorker, GQ, Glamour, Architectural Digest, Vanity Fair, Pitchfork, Wired, and Bon Appétit, among many others. Polemic Digital is an expert Search Engine Optimisation (SEO) consultancy, offering award-winning specialised SEO consulting services to clients worldwide. Support the show: https://www.stateofdigitalpublishing.com/slack-community/ See omnystudio.com/listener for privacy information.

Sandra Witzel is Chief Marketing Officer at SkedGo. Key topics in this conversation include: The role of Mobility-as-a-Service in the mobility ecosystem The current state of MaaS, and key developments on the horizon Common misconceptions about accessibility How SkedGo is addressing sustainability while also increasing user convenience The big “aha” moment that propelled Sandra's marketing efforts Links Show notes: http://brandonbartneck.com/futureofmobility/sandrawitzel Sandra's LinkedIn: https://www.linkedin.com/in/sandrawitzel/ SkedGo website: https://skedgo.com/ Sandra's Bio: Sandra Witzel is Chief Marketing Officer and Board Member at SkedGo, a company that provides the technological building blocks enabling governments, leading start-ups and corporations to develop their own tailored mobility solutions, quickly and cost-effectively. Based in London, Sandra has worked remotely for several years. Sandra began her tech career in Search Engine Optimisation (SEO), moving on to marketing roles in online gaming and fintech. Upon taking up her position at SkedGo, Sandra helped the team transition from a B2C company to a well-known B2B technology operator. About SkedGo: SkedGo was founded in 2009. Its HQ is in Sydney, Australia and the enterprise has teams in Germany, UK, Vietnam and Argentina. SkedGo provides the technological building blocks, which include its award-winning TripGo API, to create optimal MaaS solutions for governments, leading start-ups and corporations. In 2016, TripGo spin-off RioGo won the official Rio Olympic City Transport challenge for the Olympic games. In 2017, SkedGo was named Gartner Cool Vendor for Smart Cities Applications and Solutions. Also in 2017, SkedGo won the Smart Cities & Accessibility Challenge run by the NSW Department of Finance, Service and Innovation with Transport for NSW and Slingshot to include more features for wheelchair users. In 2018, TripGo was named ‘Best Smartphone App' by industry publication Business MaaS. Strategic consultancy Ptolemus nominated SkedGo as ‘Best Mobility Platform Provider' in 2019. In 2020, SkedGo was awarded Smart City Platform of the year at the Future Digital Awards. Future of Mobility: The Future of Mobility podcast is focused on the development and implementation of safe, sustainable, and equitable mobility solutions, with a spotlight on the people and technology advancing these fields. linkedin.com/in/brandonbartneck/ brandonbartneck.com/futureofmobility/ Music credit: Slow Burn Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 License

Following on from last week's introduction into Search Engine Optimisation (SEO), I wanted to provide my advice how to avoid the bad and the ugly of the industry. ----- Find this episodes show notes at: https://red-folder.com/podcasts/90 Have an idea for an episode topic, or want to see what is coming up: https://red-folder.com/podcasts/roadmap

Looking to get more bang for your buck? Search Engine Optimisation (SEO) can help your podcast reach more listeners, and we all know that more people equals more conversions equals more dollar bills. In this episode, I'm going to be sharing some SEO tricks to help you optimise your podcast so it can rise through the search engine ranks. I'm talking: - What Search Engine Optimisation is and why you should care - The number one thing you need to do to get found on Google - Five more things you can do to help your content get found - Three things you want to avoid when optimising your podcast for SEO Need a better podcast strategy? Grab your roadmap at https://podcastology.co/roadmap and sign up to get instant access to the five steps to profitable podcasting for online business owners. If you enjoyed this episode, I'd really appreciate it if you'd leave a rating and a review, it helps us reach and help more business owners just like you. And make sure you hit SUBSCRIBE so you don't miss any of our mini episodes designed to help you get heard and get paid.

Search Engine Optimisation (SEO) can be seen as a bit of a dark art, but as Tim Cameron Kitchen, the chief ninja over at Exposure Ninja explains, at its heart, it's something we can all do. Tim started his career as a drummer, and found his way to where he is now in a less than conventional way, having learnt everything from on the ground up on the job! On this episode of the Small & Supercharged Podcast, Tim talks  about SEO, busting myths, simplifying jargon, and sharing some great tips that anyone can use to make it easier for your potential customers or readers to find you when they visit their favourite search engine and put in those all important words. As I mentioned (a few times!) in this episode, in addition to being the chief ninja at Exposure Ninja, Tim has also written a fab book called How To Get To The Top Of Google. If you want to explore all of this a bit more, I'd definitely recommend having a look at that too!

This week's episode!John Vuong, CEO of Local SEO Search Inc shares his founder story as well as technical advice on how to rank high on Google searches. From growing up as the son of immigrants who fled the Vietnam War, to becoming an expert in the field of Search Engine Optimisation (SEO) and owning his own international consultancy business.Visit John's business website here:Local SEO Search.caWelcome to the Be The Boss Podcast!Hi, I'm Joe. I'm the founder of PathBoss and host of this podcast.My goal is to bring you the very best, most interesting and varied entrepreneurs around the globe to share with you their insights, tricks, tips and struggles to inspire and support your entrepreneurial journey.Do you have a question, a comment for me? Do you know someone who would be a perfect guest for my podcast? Is that perfect person you?Or perhaps you just want to know a little bit more about me or my business, PathBoss...I'd love to hear from you! Please connect with me on any or all of the links below:InstagramFacebookLinked-InWebsite

#32 How to get more traffic to your blog or website If you want to learn how to get more eyes on your blog and web pages, then you're in the right place. In this episode, you'll learn my personal Search Engine Optimisation (SEO) tips and checklist. This checklist and tips that have allowed me to generate more organic-based traffic from google to my blog posts which then led more eyes to my sales pages resulting in more sales and they will help you too. I was fortunate to get the help of an SEO specialist who shared some key SEO nuggets with our Sisterhood Accountability Club which resulted in the other ladies in the sisterhood gaining more traffic to their web pages too. You can access this Search Engine Optimisation training in our Sisterhood Accountability Club. Take a screenshot of this episode and share to your stories tagging me @nafisa_mark and I'll give you a shout out. Here's how I can help you create, launch and sell in your business. Join the high vibe Sisterhood Accountability Club here: www.nafisamark.com/sisterhoodaccountabilityclub Book your 1:1 coaching: https://www.nafisamark.com/5kunlockroadmap Receive free weekly business growth tips direct to your inbox: https://www.nafisamark.com/stayconnected Actions: 1.Take a screenshot of this episode and tag me in on your Instagram stories, @nafisa_mark I'll give you a shout out on my stories. 2. Also do share this episode with your friends. 3. And if you haven't already left a review please do as it really does help get the podcast heard by more lovely awesome badass online business women just like you. Appreciate you completely Nafisa xoxo

Jackie Mitchell talks to Mike Brennan Chief Executive of the Norman Broadbent Group, specialising in board and executive search, interim management, executive recruitment solutions and leadership consulting - www.normanbroadbent.com, Dave Webster, IT specialist, one of the founders of We Are Biz, a new community set up to help starts ups and small businesses reignite and grow with a series of webinars and networking - www.webster-consulting.eu www.wearebiz.co.uk, James Evans Professional Liaison Officer of Our Family Wizard, a leading provider of co-parenting communication technology worldwide - www.ourfamilywizard.co.uk and Silvia Del Corso, a specialist in Search Engine Optimisation (SEO), runs Pink SEO Marketing - www.pinkseo.marketing.

An interview between Dan and Steve McLeod covering topics including Search Engine Optimisation (SEO), the products Feature Upvote and Saber Feedback, plus a bit about Steve's background.

Welcome to episode 05 - Social Media for small businesses PART TWO. This is the second of a two part introduction to using social media to help grow your business.It's hard to know which platforms to use to achieve which goals and often people end up gravitating towards a platform for the wrong reasons. In episode two we'll discuss Facebook, Instagram, LinkedIn, Twitter and YouTube, talking about which ones suit which goals, plus some tips and tricks for using them successfully.  LINKS MENTIONED IN THE SHOW;Wanderlux Travel Designers; https://wanderlux.co.uk/ (and quote 'Marketing 101')Our Content Marketing episode; https://www.buzzsprout.com/1110050/episodes/4044188£99 Online Health Check service; https://marketing-101.co.uk/online-health-check-package/Sponsored by 34SP.com - green & ethical website hosting (use ALEX101 for 3 months free)Alex Ryan - Marketing Consultant; alexryanuk.comFor the Marketing 101 blog; http://101blog.co.uk/Marketing 101 Agency; marketing-101.co.ukLinktree (social media etc.); https://linktr.ee/marketing.101Upcoming episodes include the basics of Search Engine Optimisation (SEO - it's not as hard as you think) and how to start podcasting on a budget!See you next episode!Marketing 101

Welcome to episode 04 - Social Media for small businesses PART ONE. This is the first of a two part introduction to using social media to help grow your business.Social Media is often approached in the wrong way which can lead to confusion about it's benefits. In episode one we'll discuss;Does it work?What is the point? Or what are the benefits?How do I measure its success?Am I on the right platforms?Am I doing it right? / Is it working?Part two will dig into Facebook, LinkedIn, Instagram, Twitter and YouTube to learn a bit more about why each of those platforms might work for your business. LINKS MENTIONED IN THE SHOW;Wanderlux Travel Designers; https://wanderlux.co.uk/ (and quote 'Marketing 101')Our Content Marketing episode; https://www.buzzsprout.com/1110050/episodes/4044188£99 Online Health Check service; https://marketing-101.co.uk/online-health-check-package/Sponsored by 34SP.com - green & ethical website hosting (use ALEX101 for 3 months free)Alex Ryan - Marketing Consultant; alexryanuk.comFor the Marketing 101 blog; http://101blog.co.uk/Marketing 101 Agency; marketing-101.co.ukLinktree (social media etc.); https://linktr.ee/marketing.101Upcoming episodes include the basics of Search Engine Optimisation (SEO - it's not as hard as you think) and how to start podcasting on a budget!See you next episode!Marketing 101

#KingofMarketing #MikeArmstrong talking about Search Marketing and Search Engine Optimisation / SEO

I am frequently asked whether Twitter can help with Search Engine Optimisation (SEO) and my answer is usually a pretty vague “it depends”. But listen to this podcast to understand how Twitter CAN support your SEO and digital marketing

Joe had always planned to create something he can call his own, from a very young age, he watched his grandparents create a life for themselves in a foreign country and all the struggles they endured. He has used those memories to fuel his ambitions and work on his craft and passion, which led him to Search Engine Optimisation (SEO). Something that Joe fell into and quickly recognised the potential effect it had on businesses, and to this day, Joe is still servicing some of the same clients he acquired from day one. Teaming up with his business partner from an early stage, he was able to create a unique offering that has empowered him and his clients to grow their businesses to new heights.Follow the Side Hustle Podcast on Instagram, LinkedIn and Facebook.

Part two of two focusing on Search Engine Optimisation (SEO) and how it can boost your business. In this episode, learn the process of planning and writing captivating blog posts to create quality content your readers (and Google) can't get enough of. Episode shownotes: https://theunfinishedbookshelf.com/podcastBut the Simple SEO for Small Business ebook: https://theunfinishedbookshelf.com/shop/simple-seo-writing-small-business-ebookFollow Michelle on Instagram: https://www.instagram.com/unfinishedbookshelf/

In part one of two, learn about Search Engine Optimisation (SEO) and how it helps your business. Whether you've never heard of SEO before or you've just put off learning about it, this episode is for you. Find out what key SEO terms mean, what Google wants from good content, plus the technical elements you should pay attention to.Episode shownotes: https://theunfinishedbookshelf.com/podcastBut the Simple SEO for Small Business ebook: https://theunfinishedbookshelf.com/shop/simple-seo-writing-small-business-ebookFollow Michelle on Instagram: https://www.instagram.com/unfinishedbookshelf/

Today on the Dynamic Business Podcast we are excited to bring you an in depth talk on Search Engine Optimisation (SEO) and what you can do to help yourself in those Google rankings.  As a small business, it is often hard to compete with the larger players and bigger brands, as it's impossible to match their budget and spending. However, as Andreas Dzumla explains in this podcast episode, there are a few examples of small businesses turning their SEO right around (to more than a 100% increase in traffic!) and a few key strategies you can employ (as of today!) that will make huge difference to your numbers - both audience wise and revenue wise. Andreas is the co-founder and co-CEO of Longtail UX, which is a Software as a Service startup. Longtail UX helps businesses to connect their customers to search items in just one click, returning an accurate Return On Investment on SEO and SEM.

Search Engine Optimisation (SEO) is one of those topics that most bloggers cringe at.  It can oftentimes feel like this huge burden with algorithm changes to keep up with and such a complicated-sounding traffic strategy.  However, it doesn't need to be like this.  There are things that anybody with a website can do to see quick results from SEO that can help them get free monthly long term traffic.  Debbie Gartner from The Flooring Girl joins the Make Time Online podcast to explain exactly what you can do to quickly up your SEO game.  We chat about: How she went from no income and $238k in debt to making over $20k a month from her website How she gets more than 500,000 pageviews a month to her website The top tips for any blogger to improve their "off-page" (backlinks) and "on-page" (on your site) SEO The importance of diversifying traffic sources (eventually) As always the last few minutes sums up the main points and leaves you with one little piece of action you can take away.    Find the show notes here   Check out Make Time Online to find out how you can make money online to free up your time and live life on your own terms.   Follow us on Facebook, Twitter, Pinterest and Instagram   Don't forget to leave us a review on Apple Podcasts here   Keep changing for the better! 

A Podcast that focuses on why you need a website at all? Comparing the social media platforms and why you might need to focus on a dedicated domain. Hertfordshire Web Design takes care of your online needs. From registering your domain to building your website and Search Engine Optimisation (SEO). feel free to contact us on our number or email us at anytime.Support the show (https://hertfordshirewebdesign.com/)

Have you ever wished your website ranked higher in a Google search? This episode the team cover the topic of Search Engine Optimisation (SEO) and why companies should be practicing. From explaining the basics such as conducting research into keywords and keyword mapping to explaining the potential benefits of SEO over paid campaigns. Website: https://www.99pgenz.com/ Social Media Facebook: https://www.facebook.com/99PGenZ/ Instagram: https://www.instagram.com/99pgenz/ Twitter: https://twitter.com/99PGenZ/

You know how when you search something in Google, it says it finds 185 million results in less than a second? Have you ever wondered how Google decides which webpage to list first? Think about it, how do you rank hundreds of millions of web search results? And how do you do that across an infinite number of possible search terms covering every possible domain of human knowledge? I mean, do people working at Google even understand how this works?These questions are really important. Today Google accounts for 96% of all internet searches in Australia. And the results it gives us impact so many of our most important decisions, like those around our health, finances, and even our understanding of what is true.In this episode, Caspar speaks with 27-year-old Search Engine Optimisation (SEO) specialist Sam Penny. After studying literature and politics, Sam began working in digital marketing as part of a charity job, before doing a masters in marketing specialising in digital technology and statistics. He now works for the Melbourne-based digital marketing agency "Optimising" with clients across a wide range of sectors.Sam and Caspar binge think what SEO is, how he transitioned from a love of chemistry and potential career in pharmacy to journalism to SEO, and the darker side of the industry plus more.This episode was produced by Nina Roxburgh, recorded at Youthworx studio in Brunswick, edited by Nina and Charlotte Morton, and features music by Big Gigantic.

In this episode, we are privileged to have SEO genius, John Hutson of Climb Online, join us to give you his expert advice on Search Engine Optimisation (SEO) and specifically, App Store Optimisation i.e. how to get your app noticed in the shop window ahead of millions of apps in App Store. We discuss what SEO actually is and the things you can do to get started on optimising your app today for appearing at the top of search results. Climb Online are a results-driven digital agency – unleashing the success and growth of businesses worldwide based in London, UK. Their services include a personable approach to SEO, Social Media, Paid Media and Digital Branding. Ready to get started on your app? Visit www.digiruu.com Contact: aman@digiruu.com Facebook: www.facebook.com/appstartuphub Instagram: @digiruu Want to get in touch with John? Visit www.climb-online.co.uk Contact: john.hutson@climb-online.co.uk Twitter: @Climb_Online Music Used: Your Choice by Alex Menco | https://alexmenco.net Music promoted by https://www.free-stock-music.com Creative Commons Attribution 3.0 Unported License https://creativecommons.org/licenses/by/3.0/deed.en_US

Nick Bell is recognised as one of Australia’s leading entrepreneurs under the age of 40 and he was recently listed on the AFR Young Rich List with a self-made fortune of $170 million. Commencing with a start-up capital of only $400, his group of companies now turn over more than $120 million world-wide.In this episode of the Human Potential Podcast, our host Oliver Freer, talks to Nick about how he generated such a level of success, his influences, his plans for the future and the importance of choosing good advisors.Nick has founded a range of companies, both locally and internationally, that offer brand management, online content removal, app development, digital marketing and cyber security.More about NickNick is the founder of digital marketing agency WME, Web Marketing Experts, which he grew from his bedroom; he taught himself Search Engine Optimisation (SEO) by researching the topic online. He started his business with an intense period of direct sales and grew his client base from his analysis of websites and identifying what needed to be done to improve his clients’ search engine results.The 38-year-old netted $39 million in 2017 after selling the Australian branch of WME to ASX listed company Melbourne IT.His strength comes from his energy, his tenacity and his ability to see a solution combined with an ebullient attitude to hard work.  Starting operations from his bedroom, Web Marketing Experts grew to have offices in Melbourne, Sydney, Singapore, Dubai, California, Hong Kong and Vietnam and in excess of 700 employees.The company has also diversified into a number of other areas including building apps and internet traffic optimisation.Nick plans to grow his companies to have more than a billion dollars in revenue.Nick Bell’s Book Recommendations Losing My Virginity by Richard BransonTotal Recall: My Unbelievably True-Life Story by Arnold Schwarzenegger 

BUILDING YOUR BRAND: Part 1 of 7 from our Building Your Brand seminar.We recently held a seminar for entrepreneurs, businesses owners and start-ups where we spoke about the importance of Building Your Brand. We covered everything from why you need a brand through to protecting it. We also covered Search Engine Optimisation (SEO), Search Engine Marketing (SEM) and Social Media Marketing (SMM).As a firm of accountants, people wonder why we give such talks. The truth is that we are more than your average accountant. We are business advisers and specialists helping people like you grow your business. Marketing should be at the forefront of every business owners mind and we see it as our duty to help with this.This podcast is broken down into 7, easy-to-listen-to podcasts for your enjoyment.This particular episode is about the importance of creating a brand. Whether you are a small business, start-up of large corporate, your brand is essential to your business.Download the slides here: https://www.lbforms.co.uk/BYB_Slides.pdf

Part 4 of 7 from our Building Your Brand seminar.In this episode, we focus on grammar, regularity, and metadata for Search Engine Optimisation (SEO). If you want your business to start ranking on Google then you need to really focus on writing good, solid content on a regular basis. Never buy content as duplicate content is a very bad thing in the world of SEO.Download the slides here: https://www.lbforms.co.uk/BYB_Slides.pdf

For businesses who want to expand, the biggest problem is how to maintain and boost your lead generation. What worked for you now might not work for you in the future. It’s a good step to always improve and try new strategies.  In this episode of the Scale Up Your Business, Nick dives deep on high-impact lead generation. Discover how you can build up your credibility, make it a routine to produce content, build connections, and extend your help to others. There are various ways on how you can turn a stranger to a lead to a customer. Tune in now to know what can work for you and your business. KEY TAKEAWAYS “A lead is a person who has indicated some level of interest in what your company’s product or propositional service is.” Marketing requires experimentation. To know if your products and services will get the attention and the interest of people; you must try various strategies. Attract, Convert, Close, & Delight. Marketing Qualified Lead (MQL) – someone who has already shown interest by giving you some contact details through signing up for your newsletters, downloading your resources, or going to your events. Sales-qualified lead (SQL) – a prospective customer; you’ve had a dialogue with them and understood what they need and what you could provide for them. How to generate leads? Social media. For personal branding, it’s easier to build more authenticity, trust, and connection with strangers online if you post regular content. Also, look into Search Engine Optimisation (SEO) to increase website traffic and into repurposing your content. Set up lead magnets on your websites through downloadable contents. Your website needs to explain what you can offer your customers and how it can benefit them. It’s not going to be all about you.  Email marketing. In order for this to work, your messages that you send out shouldn’t be generic. Every message should be tailored to every person’s needs. It’s better if the landing pages have eye-catching and captivating visuals. It’s what makes your visitors stay a bit longer to absorb what’s on your site. 10X-ing your sales team. Expand your reach. Make sure that what your team is selling is something that they want to sell as well. BEST MOMENTS “Marketing is more important than sales these days in many businesses.” “Your website is not about you, it’s about them.” “When I go out there and contact people, I’m genuinely looking for people I can help, not just build up my list.” “Don’t make someone work to find out what you do.” VALUABLE RESOURCES Scale Up Your Business Podcast: Why You Must Have A Personal Brand | Apple | Omny | Stitcher ABOUT THE HOST My name is Nick Bradley. I’m an entrepreneur, author, speaker and investor. My background is in growing and scaling VC, and Private Equity backed businesses. Having successfully built, bought and sold a number of companies, and removed myself from day-to-day operations, my focus now is on helping entrepreneurs get to where they want to be, in business and in life. As well as investing in growth businesses and backing turnarounds - with the ultimate aim of creating value from significant capital events. I’m passionate about personal and professional development - showing up and being the best version of myself ... every day. My bigger vision is to help bring entrepreneurial skills, experience and mindset to people in developing nations - so they can follow their dreams, live life more on their terms - utilising entrepreneurship as a global force for good. CONTACT METHOD https://twitter.com/nickcbradley nick@fielding.global www.fielding.global

Eugene Levin with Jason Barnard at SEMrush live Prague 2019 Eugene Levin talks with Jason Barnard about Amazon as a (rather good) marketing channel. Really great conversation about how often we underestimate Amazon as a marketing / advertising channel. Amazons business model is diverse and better balanced than Facebook and Google. Amazon are sales focussed which makes it a big opportunity for sales and there is still time to jump on the train. In that he and Dan Saunders appear to agree. Eugene gives me tips on buying razors, then segues neatly into fake reviews on Amazon and Google. SEMrush are now offering Amazon tools alongside their more ‘traditional' Search Engine Optimisation (SEO) tools. I try to convince him that selling SaaS products through Amazon could be an option. It could, but isn't (yet!). Amazon is likely to displace Google for product searches. Aven relationships with Target et al won't save Google there because Amazon is a crowd-driven marketplace (brilliant strategy, apparently :)

Eugene Levin with Jason Barnard at SEMrush live Prague 2019 Eugene Levin talks with Jason Barnard about Amazon as a (rather good) marketing channel. Really great conversation about how often we underestimate Amazon as a marketing / advertising channel. Amazons business model is diverse and better balanced than Facebook and Google. Amazon are sales focussed which makes it a big opportunity for sales and there is still time to jump on the train. In that he and Dan Saunders appear to agree. Eugene gives me tips on buying razors, then segues neatly into fake reviews on Amazon and Google. SEMrush are now offering Amazon tools alongside their more ‘traditional' Search Engine Optimisation (SEO) tools. I try to convince him that selling SaaS products through Amazon could be an option. It could, but isn't (yet!). Amazon is likely to displace Google for product searches. Aven relationships with Target et al won't save Google there because Amazon is a crowd-driven marketplace (brilliant strategy, apparently :)

Where do we go to check out new information?. what do we do when have to know more about a product or a service offerings quality. Yes we all go ONLINE. Google is the worlds number one search engine and also one website that has one of the most traffics that it caters to everyday. There are around 63,000 searches happening on Google every second. Your potential customer is searching for your ONLINE, make sure you are FOUND. Build a web presence that people will be envious of. When your potential customers are searching for you on Google which is the world number one search engine, it is vital that your website shows up in the first you search engine results. that can be the difference between your next lead or conversion and not being aware or losing on potential business. We started this podcast as a free initiative to create awareness for the role digital marketing can play for Healthcare and what are the right ways and means you do the same. In today's digital world it is very important proactively develop content that is relevant and engaging And make sure that is posted on regular basis. This is an initiative by Digital saline, Healthcare focus digital marketing agency that works with doctors, hospitals, pharmaceutical companies, Healthcare startups and Healthcare companies for their digital marketing requirements. here we are talking about Search Engine Optimisation (SEO) and the Vital role it can play for your Healthcare business or your practice. do feel free to share your comments and feedback on contact@digitalsaline.com or visit our website on www.digitalsaline.com and we shall be happy to address any queries that you might have. wishing everyone a happy and healthy digital marketing experience.

Search Engine Optimisation (SEO) with Deepak Shukla Improving the SEO of webpages is how Deepak Sukla makes his living with his friends at Digital Estate New Zealand. We may have an idea or two about this topic, but it was refreshing to be guided by a real expert. Deepak joins The Next 100 Days Podcast to discuss SEO. He kept us waiting a few minutes, so this was his welcome: http://thenext100days.org/wp-content/uploads/2019/03/Deepak-Shukla-Welcome.mp4 Deepak Shukla from Pearl Lemon Discusses SEO on The Next 100 Days Podcast Deepak is the founder of Pearl Lemon. It was his partner Daniela who introduced Deepak to lemon dressing. This was a revelation. It was about the time he was thinking of a brand name. It appears Daniela is also a fan of pearl necklaces, so it came to pass that Pearl Lemon was named. Search engine optimisation SEO is about helping companies rank on Google. As things are moving so quickly online, it has become a big enough specialism for Deepak to focus solely on SEO as a business, despite starting life as full service. Deepak found he had one area of preference ad that was SEO. Magic Secrets Revealed By Deepak What are the key things about SEO? Here's two to start with. Producing really really good content is better than producing loads and loads of content. Secondly, if you can re-purpose that content by turning a video into a podcast, into a blog post, into a sheet of key take-aways. He advises business owners to focus on one system at a time. By that he means, how can I affordably and practically get one excellent piece of content? Like a blog post written a couple of times a month. Can you offer a summer intern a role in your company? As an SEO, Deepak knows that if you have excellent content then he can do all kinds of things with it. Such as "Guest Posting", "Acquiring Links", "Being on Podcasts". Here's Deepak Discussing SEO Tips http://thenext100days.org/wp-content/uploads/2019/03/Deepak-Shukla-SEO-Tips.mp4 This is the number one opportunity for most business owners. Create quality content. Doing this is the key way to becoming an authority website. Should Kevin Give Away His Knowledge in His Blog Posts? Is there a conundrum? Will Kevin lose out to those people who want his advice, but don't want to pay him for it? Here's what Deepak advises.. The ideal business owner that Kevin wants to work with is the kind of client who says "Kevin, you know what you are doing, I'm too busy to do that, so you do it for me." By giving the game away you separate those who don't have the ability to afford Kevin over a longer period of time. Or, some may try to implement based on the ideas given, but invariably the same thing will happen. After two months they will have a particular question which they don't have the knowledge themselves to answer or implement. This repels the tyre kickers. Work with the business owners who recognise your expertise. Filter Out People You Don't Want So, Deepak encourages you to give the house away. If someone wants to pinch your content, they won't become your clients anyway. You are looking for clients who recognise you as an authority. You raise your head about the parapet. A 2,500 word content piece is impressive. Those with the budget will be impressed. People want experts who know what they are doing, so your thorough blog post is a sophisticated calling card. How long should your blog post? 1-2,000 or 2,500? Is there a harder rule on length of copy? Over 70% of posts on page one, that ranks well, it will be 2,500 words plus. Why that length? The blog itself becomes a content authority. Some people will bookmark it. Others will spend a lot of time digesting its content. Most importantly, people will link back to the content. Outreach http://thenext100days.org/wp-content/uploads/2019/03/Content-and-Outreach-Makes-SEO-Success.mp4 This is about having a good product and then marketing it.

Julian Campbell looks at using search engine optimisation (SEO) effectively with Chad Shuttleworth, SEO expert, and discusse the effect of disruption and dematerialisation on your business with Christina Gerakiteys, from Ideation At Work.

Julian Campbell looks at using search engine optimisation (SEO) effectively with Chad Shuttleworth, SEO expert, and discusse the effect of disruption and dematerialisation on your business with Christina Gerakiteys, from Ideation At Work.

We talked to Paul Cawley from Learn Inbound about Search Engine Optimisation (SEO). He tells us what is it, how to works and how can it work for your business. He takes us through the basics, he also answers to questions about: geo targeting, new tools and SEO relationship to social media. He highlights the things we can do with our website that will give us the quickest results. Here is a links to a few of the resources Paul mentioned in his SEO Podcast: Google Search Console - Google Search Console Google Page Speed - Google PageSpeed Insights Google Lighthouse Open Google Chrome Web Browser Right Click anywhere on the screen and hit inspect That opens the developer tools window on the bottom of the page. Click on the Audit Tab Google Keyword Tool - Keyword Planner Ask the Public - https://answerthepublic.com   As always please let us know what you think on twitter @incSixty, facebook www.facebook.com/inc60 or directly on our website inc60.com.   For more information on Paul, Inc60 and Learn Inbound see our notes  http://inc60.com/podcasts/sales-and-marketing/introduction-to-seo/    

Do you spend all your time searching for clients, attending events and cold calling? What if there was a better way to do this, and instead have potential customers simply find you when they need your logo design services? Search Engine Optimisation (SEO) is the solution. In this episode Ian Paget interviews freelance content marketeer, and SEO expert Ryan Robinson who shares actionable information that you can use now to start getting your design portfolio in the hands of real clients around the world! Show notes for this episode can be found here: https://logogeek.uk/podcast/online-marketing-for-designers/ Want to listen to more epsiodes like this? https://logogeek.uk/podcast/  

IN THIS EPISODE: of Rise & Grind, episode 47 we have a masterclass episode about Search Engine Optimisation (SEO). We chat with Neil Patel, one of the best marketers in the world, Neil Patel has cofounded multimillion dollar companies like Crazy Egg, Hello Bar and KISSmetrics. He writes epic content via his two blogs neilpatel.com and quicksprout.com to help fellow marketers. He has also helped some of the biggest companies in the world like Google and Amazon amongst many others to grow their revenue. He is the author of Hustle, a New York Times Bestseller that I highly recommend you to read. In this masterclass Neil gives us his 10 most important SEO tips. Make sure you listen and take action on your website. If you have a website you know already what SEO is and I guess you know some basics. I like these two guides one on some basics from Moz and the other one more advanced from Neil on Quicksprout. SEO is always changing, once backlinking was such an easy and cheap way to get ranked high. Not anymore Now Google is even using machine learning technology called RankBrain to help deliver its search results. If you want to improve your search rankings follow these ten tips from the mighty Neil Patel Let's go. 1. Get your website up to speed 2. Link to other websites with relevant content. 3. Write for humans first, search engines second. 4. Encourage other trustworthy sites to link to you. 5. Have web analytics in place from day 1 6. Write unique and relevant meta descriptions for every page 7. Use readable and meaningful URLs only 8. Use Social Signals 9. Use the right keywords in your images 10. Create unique content consistently This was it. Neil's top 10 SEO tips you should know today.

This week's episode is with Graeme Lawson, the accidental digital nomad that built his own business and now works location independently as a freelance digital marketer and business coach. In the episode, we talk about how Graeme got started in freelancing and how he was able to transition out of living in Scotland to living the good life in Chiang Mai and Koh Phanagan. Find out more about Graeme at his website here or sign up for the pre-sale of his upcoming course here Talking Points [5:19] Dropping out of university to do a string of ‘normal jobs' before starting his own freelance business about 5 years later [5:42] Discovering the Digital Nomad movement and his niche as a freelancer [8:01] How Graeme easily transitioned into remote work [12:17] How he learned the skills that he now uses to help business' with their websites and marketing and the story of how he got his first SEO client [14:16] Working for free and building your portfolio starting out [21:06] Personal Brand vs Reputation [23:46] How Graeme does Search Engine Optimisation (SEO) [26:57] Managing clients' expectations with SEO [30:02] The beginnings of Graeme's digital nomad journey [33:30] Avoiding the rainy cold of the city in Scotland and the importance of time vs money [36:46] Answering the critiques of the movement and the lack of class system amongst digital nomads [39:28] Graeme's (almost) accidental journey to location independence [40:20] The community in Chiang Mai and exploring new locations [42:14] Final advice for starting a location independent freelance business Links Mentioned Timothy Marc - SSM Graeme's Website - graeme-lawson.com Alex Becker - Source Wave Dan Kennedy's Wealth Creation Seminar Sam Marks

Connector was delighted to exhibit the 3XE Digital conference last week in Croke Park that focused on “Social Media and Content Marketing”. The conference boasted an impressive line-up, with experts from Digital Marketing Institute and leading bloggers giving presentations. On the day there was a mix of presentations, workshops and plenty of time for delegates to network with their peers, exchanging case studies and best practices. We did plenty of networking on the day and got to chat to Jeff Bullas, who was one of the highlights of the day. Jeff is a blogger, author, strategist and speaker. He works with a number of companies to help them optimise their online personal and company brands with digital, content and social media marketing. Connector was delighted to have opportunity to record a podcast with Jeff’s on the day to discuss his blog, which documents all things social media including, Twitter, Blogging, Facebook, YouTube, LinkedIn, Search Engine Optimisation (SEO) and email marketing. Connector also bumped into Roz Purcell on the day who was also speaking at 3XE Digital. Roz is a favourite client of Connector and we most recently worked with her, on re-building her website Natural Born Feeder. As well as a stellar career as Ireland’s top model, Roz is a successful writer and blogger. On the day, Roz spoke about how she has successfully used social media to drive her business, Natural Born Feeder and has used the power of the internet to document her love for cooking. On the podcast we also interview Roz, Cian Kennedy from Uber, Anthony Quigley from the Digital Marketing Institute and Greg Fry, Training Manager with our sister brand SocialMedia.ie Overall, it was a great conference, full of informative presentations. To keep up to date with Connector’s latest digital marketing news and learnings, be sure to follow us on Twitter and/or connect with us on LinkedIn.

Are you a blogger struggling with Search Engine Optimisation (SEO). Are you wondering why everyone is talking about Domain Authority? These are some of the topics I cover in episode 12 of the Blogcentric Podcast. Search Engine Optimisation has never been my strong point. I know the basics but when it comes to blogging I […]The post SEO Basics For Bloggers – Domain Authority, Broken Links & More – Blogcentric Podcast Episode 12 appeared first on Spiderworking.com -Digital Marketing Strategy For Small Business.

This week Barry gives us an insight into Search Engine Optimisation - SEO. It's one of the pillars of digital marketing and something that has become more and more mainstream over the last few years. Yet still seems to confuse many. Not least of which those looking for a 'decent' SEO agency that will actually make a difference to your company's bottom line. 

• How to build a blog that attracts over 5 million visitors a year without paying Google or Facebook a cent • Content marketing • Digital marketing • Email marketing • Digital marketing trends • Social media marketing • How to convert traffic to leads and customers       I am a blogger, author, strategist and speaker and work with companies and executives to optimize their online personal and company brands with digital, content and social media marketing. This blog is about all things to do with “Social Media Marketing”, Content Marketing and Digital Marketing. This includes Twitter, Blogging, Facebook, YouTube, LinkedIn, Search Engine Optimisation (SEO) and email marketing. Its focus is to assist business in “getting found online” in a digital world and making you visible and successful on a crowded web. I have spent most of my career involved with Information Technologies, Telecommunications and the Web Industry.       Website: http://www.jeffbullas.com/   Email: jeff@jeffbullas.com   Skype: jeffbullas   Cell: +61413662620    Twitter: @jeffbullas

Search Engine Optimisation (SEO) tends to get a bad rap. Some say SEO is too technical, sensational, complicated, and frustrating. Many businesses dismiss SEO as an unpredictable waste of money. However, search is still responsible for most of the business done online. Don’t be on the sidelines when most business is generated through online searches!… The post https://www.excellence-expected.com/episode56/ (The Perfect SEO Strategy for The Long Term) appeared first on https://www.excellence-expected.com (Excellence Expected, by Mark Asquith).

Jeff Bullas is an Marketing expert as well as a prolific blogger!(www.jeffbullas.com)His blog is about all things to do with Social Media and Online Marketing, including Twitter, Blogging, Facebook, YouTube, LinkedIn, Search Engine Optimisation (SEO) and inbound and content marketing.He is a consultant, coach, mentor and speaker and works with companies and executives to optimise their online personal and company presence and brand with digital marketing and social media through the use of social media channels and other web and mobile technologies.Join me as Jeff & I discuss what that means!

With the merger of Yahoo and Microsoft search facility, Nick and James from Creare take a look at the new Bing search engine in comparison with Google.

Nick and James from Creare explain the advantages of using a Mod Re-write function on a PHP Apache server to create SEO (Search Engine Optimisation) URLs.

Nick and James from the Creare Group explain the basics of on site optimisation following on from their previous SEO video blog on keyword selection.