Podcasts about global chief strategy officer

In a world where artificial intelligence is rapidly redefining the boundaries of commerce, the latest episode features Holden Bale, the Global Chief Strategy Officer at Merkle, as he explains the effects of AI in both digital and B2B sectors. Holden shares information on how generative AI and large language models are reshaping consumer expectations and market dynamics.  The episode explores the democratization of AI tools, the importance of aligning business and technology strategies, and the challenges businesses face in implementing customer-centric and omnichannel approaches. Throughout the discussion, Holden emphasizes the need for businesses to creatively apply AI technologies to drive growth and innovation in the evolving digital commerce landscape. Show Highlights: Role of AI in agentic and B2B commerce. AI's impact on consumer expectations and omnichannel experiences. Discussion on democratizing AI tools in digital commerce. Importance of aligning business and technology strategies for successful AI-driven business transformation. Exploration of the plateau in e-commerce growth and the necessity of customer centricity, omnichannel strategies, and digital transformation in mature markets. Challenges and opportunities in integrating AI with human expertise to drive business innovation and efficiency. Follow and Review: We'd love for you to follow us if you haven't yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We'd love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review,” then a quick line with your favorite part of the episode. It only takes a second, and it helps spread the word about the podcast. Supporting Resources: Holden Bale: https://www.linkedin.com/in/holdenbale/  Merkle: https://www.merkle.com/  Learn more about Agentforce for Commerce: https://www.salesforce.com/commerce/ai/  Join the Commerce Cloud Community: https://sforce.co/commerce-crew *** Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com. Let them know I sent you.

Dr. Kawin Boonyapredee is the Global Chief Strategy Officer at Applied Quantum. In this episode, he joins host Charlie Osborne to discuss practical steps businesses can take to prepare themselves for upcoming quantum threats, including implementing quantum-resistant cryptographic algorithms, developing a transition plan, and more. Leading the charge with cutting-edge solutions built to stand strong in a quantum world, Applied Quantum is equipping businesses with the latest strategies to stay ahead of the curve — and ahead of the hackers. Visit https://AppliedQuantum.com and https://SecureQuantum.com to learn more about our sponsor.

Dr. Kawin Boonyapredee is the Global Chief Strategy Officer at Applied Quantum. In this episode, he joins host David Braue to discuss today's quantum threat landscape, including how it ties into the cybersecurity industry, as well as sharing an overview of Applied Quantum, what the company does, and more. Leading the charge with cutting-edge solutions built to stand strong in a quantum world, Applied Quantum is equipping businesses with the latest strategies to stay ahead of the curve — and ahead of the hackers. Visit https://AppliedQuantum.com and https://SecureQuantum.com to learn more about our sponsor.

In this episode of the AW 360 Podcast, we sit down with Sean McDonald, Partner and Global Chief Strategy Officer at Rethink, a fiercely independent creative agency making waves in the industry. Sean dives into the key pillars of brand strategy for 2025, the art of staying memorable in a cluttered marketing landscape, and why … Continue reading "Building Bold Brands: Strategy, Creativity & The Power of Independence with Rethink's Sean McDonald"

In this episode of Spikes Excitement Talks, Gordon sits down with Suzanne Powers, Founder and CEO of Powers Creativity and former Global Chief Strategy Officer and President at McCann Worldgroup. With a career that has shaped some of the most iconic agencies—including TBWA, Crispin Porter + Bogusky, and McCann—Suzanne shares her journey through the world of brand strategy, creative transformation, and what it truly takes to power creativity. They explore the impact of disruption as a strategic tool, the importance of embedding creativity at every level of an organization, and how brands can create culturally resonant work. Suzanne also reflects on the evolving creative landscape, why the best strategies are never built in isolation, and how bold thinking can drive meaningful change. Tune in for an inspiring conversation on the future of creativity, leadership, and why starting a “selfish company” might just be the best career move.

In the latest episode of the Meaningful Media Podcast, we dive into Havas Media Network's recently released 2025 Media Imperatives report, a robust report rich with perspectives from consumers, media platforms, and brands.Capturing consumer attention is one of today's biggest challenges. With rising expectations and a new era of consumer agency, brands must balance AI with the human touch, push personalization without overstepping, and deliver seamless, privacy-first media experiences. It's a tricky dance—but the stakes have never been higher.With Havas Media Network experts Jamie Seltzer, Global EVP, CSA & Mx Analytics, Seema Patel, CPC, ELI-MP, Global Managing Director, Mx Intelligence, Joanna Lawrence, Global Chief Strategy Officer, and Jonathan Waite, Global Managing Director, Mx, host Ben Downing explores how brands and partners can turn insights from this report into action. Ready to make 2025 the year of meaningful media? Let's get started.

WARC's Paul Stringer talks to Mimi Turner, Head of Marketplace Innovation at LinkedIn, Harjot Singh, Global Chief Strategy Officer at McCann & McCann Worldgroup, and James Hankins, Global VP Marketing, Strategy & Planning at SAGE. Discussing the value of making a promise to the customer in B2B marketing.Stay up-to-date with the latest marketing and advertising news with our free daily newsletter.

These days, many consumers are finding buying decisions overwhelming and walking away from interactions online. It's getting harder to tell what's real – from product reviews to descriptions – which can lead to hesitation and confusion in people's shopping habits. This poses a real challenge for organizations engaged in digital commerce. In this episode, we'll hear from Corie Barry, C.E.O. of Best Buy, and Baiju Shah, Global Chief Strategy Officer at Accenture Song. 

The new season of the podcast is only a week away, so before we get started – why not have a listen to some of the best bits from Series 7? From a deep dive into women's health to why the industry thrives on a little healthy competition, there's plenty to discover in last season's highlights. As well as the EMJ GOLD team's analysis of the key themes, you'll hear from six former guests: Mercedes Diz, Chief Marketing Office, Almirall Nichole Davies, Global Chief Strategy Officer, VML Health Edmond Chan, Senior Director, EMEA TA Lead, Haemato-Oncology, J&J Stefan Woxström, Senior Vice President, Europe and Canada, AstraZeneca Danie Du Plessis, EVP, Pharmaceutical Operations, Kyowa Kirin Harmony Garges, Chief Medical Officer ViiV Healthcare.

In this episode of Yeah, That's Probably an Ad, Luz Corona and Rebecca Stewart are joined by Sara Garibaldi, President at BODEN Agency, and Lee Maicon, Global Chief Strategy Officer at The Community. Hosted on Acast. See acast.com/privacy for more information.

WARC's Amy Rodgers talks to Harjot Singh, Global Chief Strategy Officer at McCann Worldgroup and Islam ElDessouky, Global VP Creative at Coca-Cola. Discussing the themes from the winning campaigns from the Creative Effectiveness Lions and insights from the judging room.

Harjot Singh, Global Chief Strategy Officer at McCann Worldgroup chairs a panel at the IPA Talent & Diversity Conference 2024 exploring partnerships and progressive portrayals. Harjot is joined by Pranay Chandra, Head of Whiskey, Diageo, Sara Denby, Head of the Unstereotype Alliance Secretariat, UN Women UK and Sabrina Godden-Tuma, Global Creative Director, Vodafone.

Marketing needs mavericks. That's why ‘larger than life' Harjot Singh has been at the top of his game for so long – from Account Executive to Global Chief Strategy Officer, from Asia to North America and back again. Twice. In this episode, Harjot sits with LIONS CEO Simon Cook to break down the stories of his Award-winning career, offer advice from his present, and look ahead to his future. You'll get to know the 5 pieces of work that helped Harjot make history and cement his industry reputation as a true maverick in the making. LIONS is the home of creativity – and everyone in the making. Be part of it: Join us 17–21 June at the Cannes Lions International Festival of Creativity, and follow LIONS on Instagram and LinkedIn for more inspiration from all corners of marketing and creativity.

Ella es Managing Director y Global Chief Strategy Officer for Marketing en Accenture Song Nueva York. Una defensora de los Objetivos de Desarrollo Sostenible que en 2019 copresidió la Cumbre anual de Medios de los ODS en la ONU. En ese sentido cocreó y lanzó el Pencil de One Show de Desarrollo Sostenible, que juzgó en 2020. Este año es la presidenta del Jurado de Cannes Lions de Business Transformation.Esa noche hablamos de lo que significa ser la primera mujer argentina en presidir el Festival Internacional de la Creatividad, Cannes Lions. También conversamos sobre capital humano y de cómo las buenas ideas pueden cambiar al mundo.Recordamos el pasado, compartiendo un buen mate y un whisky doble. Me habló de su tierra natal, Buenos Aires, de su pasión por el desarrollo sostenible y el impacto que puede tener en las personas.Profundizamos en la responsabilidad y complejidad que representa ser jurado en Cannes. Abordamos el tema de la competencia creativa y de lo benéfica que puede ser para la sociedad. Y por último, nos prometimos vernos en Cannes Lions para celebrar juntos los premios otorgados, la amistad, la vida y las buenas charlas.Visítanos en https://www.elmartinez.net/ y suscríbete en Spotify, Apple Podcasts o donde lo estés oyendo ahora. Síguenos en FB o IG @elmartinezpodcast. Hosted on Acast. See acast.com/privacy for more information.

Tom Morton, R/GA's Global Chief Strategy Officer, crafts winning brand strategies and champions innovation across disciplines. Tiffany Rolfe, R/GA's Global Chair/Chief Creative Officer, drives innovative brand strategies for industry leaders like Nike and Verizon, blending storytelling and technology for business growth. On The Menu: 1. Describing the 'Fever Economy': The discomfort of a fluctuating economy, impacting various sectors simultaneously. 2. Anticipating Recession Duration: Avoiding predictions but emphasizing brands' role in aiding consumers with fewer resources. 3. Strategizing Amid Turbulence: Boosting customer confidence through UX design amidst economic uncertainty. 4. Navigating Economic Challenges: Advising brands on assisting customers to achieve more with fewer resources. 5. Aligning Brand Strategy with User Experience: The importance of holistic consumer connections for long-term relationships. 6. Redefining Brand Purpose: Encouraging brands to redefine their long-term purpose and business strategy beyond current products. 7. Elon Musk's Twitter Influence: Concerns about changes impacting Twitter's safety and productivity due to Musk's influence Click here for a free trial: ⁠https://bit.ly/3RV1Emq Follow us on social media to hear from us more - Facebook- https://bit.ly/3ZYLiew Instagram- https://bit.ly/3Usdrtf Linkedin- https://bit.ly/43pdmdU Twitter- https://bit.ly/43qPvKX Pinterest- https://bit.ly/3KOOa9u Happy creating! #TomMorton #TiffanyRolfe #RGA #MarketerOfTheMonth #UXCurrents #Outgrow #Podcastoftheday #MarketingPodcast #UX

In a special bonus episode of the Digital and Dirt Podcast, host Ian Dallimore spoke with a diverse range of industry experts and thought leaders in the Lamar Green Room backstage at the DPAA Global Summit, held in New York in October. The conference serves as a forum for discussion of the latest trends and innovations in DOOH. In this episode, we capture some of the most insightful moments and compelling conversations that unfolded on the main stage featuring: François de Gaspé Beaubien, Chairman & CCO at Zoom Media (0:35-5:32)Kira Rich, Global Senior Product Marketing Manager at Google (5:40-12:16)Craig Benner, Founder & CEO at Accretive Media (12:25-19:47)Stephanie Gutnik, Global Chief Strategy Officer at Billups (19:55-25:09)Mikhail Damiani, Co-Founder at Blue Bite (25:15-32:21)Scott Fiaschetti, Senior Executive at Geopath (32:30-35:28)Alejandro Claboirne, Executive Director at Mediahub (35:35-40:12)For the final two interviews, Ian passes the mic to a special guest host, John Bresemann, for engaging discussions with:James Denman, SVP of Global Strategy at Esprit (40:18-49:31)Jillian Zech, Sr. Manager of Digital Brand Media at Brooks Running (49:39-57:42)

Series ThreeThis episode of #TheNewAbnormal podcast features Tom Morton, Global Chief Strategy Officer at R/GA. He helps brands solve the biggest challenges of a changing world: launching and scaling innovation, turning revolutionary technologies into legitimate brands, identifying and winning a radically different next generation of users, defining a purpose to transform the organisation and unlock future growth, developing marketing for today's media and culture, redefining brands from words to actions to create value through interface and innovation, responding authentically to the societal challenges of remote work and racial justice. As a standard setter for creativity and marketing effectiveness, Tom's been a judge for the Effies, Cannes Lions and the IPA Effectiveness Awards, and has won multiple effectiveness awards for increasing revenue and brand equity. As a champion of talent, he sits on the selection committee of the Advertising Hall of Fame and Hall of Achievement to honour diverse leaders who make a positive impact in the creative industries. So, and as you can imagine, we cover a lot of ground in this dynamic conversation: it's not every day that you hear philosophy, psychology and sociology mentioned in the same sentence when discussing brand actions. But first, we have to get past his 'Day One' in agencyland, that saw him tasked with sending faxes to clients. The question is, was he any good as a Jnr Account Exec?

Out-of-home media has seen tremendous growth in recent years. Much of this can be attributed to the proliferation of digital signage and the convenience of purchasing inventory via programmatic platforms. We've come a long way from manually placing posters in transit shelters. And today's guest, Stephanie Gutnik, is helping accelerate this change. Stephanie is the Global Chief Strategy Officer at Billups—a leading global out-of-home tech company reinventing the way brands and agencies approach planning and placement. But a career in advertising wasn't part of her original life plan. Stephanie had her sights set on broadcast journalism. That is until a summer internship left her second-guessing that goal. After graduating from university, Stephanie took a role with News America Marketing's Montreal office, working on direct mail, couponing, and in-store media solutions. From there she moved to Broadsign, working her way up to VP of Business Development—and with it a move to New York City. Stephanie would go on to hold senior roles at Outfront Media, Verizon, and Yahoo. Stephanie Gutnik stops by to chat about growing in Winnipeg, studying in Montreal, working at some of the biggest players in out-of-home media, and the differences between working in Toronto and New York City. www.mediapeople.ca www.youtube.com/@mediapeoplepodcast www.instagram.com/vicgenova/

For the past two decades, Harjot Singh's unwavering zeal to excel in comprehending people, brands, and cultures from both creative and commercial angles has propelled him on a remarkable global journey. With an extensive footprint spanning six countries across three continents, he has cultivated, delivered, and moulded strategic solutions for some of the planet's most successful brands. In 2021, Harjot assumed the esteemed role of Global Chief Strategy Officer at McCann and soon went on to become Groupwide Global Chief Strategy Officer of McCann Worldgroup in 2023, a renowned advertising agency brand with a presence across its worldwide network. Prior to this, he held the position of Chief Strategy Officer EMEA. Harjot's journey includes a stint as the Head of Planning at BBDO China in Shanghai from 2003 to 2006 before he transitioned to North America. On this side of the globe, he has held significant planning and leadership roles at Cossette Canada, Leo Burnett Canada, and Grey Canada, where he stood as the Head of Planning. We discuss: -Growing up in India -Realising you're different from others -Falling in love with advertising and pursuing a career in it -Being told, “You must be more humble.” -Deciding you want a global role -What to do if others don't believe in you -Becoming Global Chief Strategy Officer of one of the most iconic agencies - Mccann Worldgroup -Repairing your relationship with your family -Never dimming your light for others Chapters: 00:00 Trailer 01:12 Intro 01:32 Ashley's Intro Poem 02:28 Harjot's Summary 07:03 Harjot's Childhood 14:42 Finding A Passion For Adverting 18:33 Relationship With Family 22:14 Education 27:14 Challenges In Early Adulthood 34:26 Getting Your Foot In The Door 42:44 Wanting A Global Role 48:32 Working In China 55:45 Moving Back To Canada 58:23 Moving To New York 01:02:36 McCann 01:10:37 Not Letting Limits Define You 01:15:33 Advice On Getting A Global Role 01:25:06 Becoming Global Chief Strategy Officer At McCann 01:27:44 What Needs To Change In The Industry 01:32:02 Family Relationship Reflections 01:37:07 Final Words 01:38:18 Charles' Summary 01:39:54 Ashley's Final Poem 1:41:29 Outro Watch on YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow us ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@HOWIBECAME__⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ We're on ⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠TikTok⁠⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠⁠X⁠ and ⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Unity & Motion⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ - A London based production company specialising in commercials and branded content Email: info@weunify.co.uk This is a ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠UNIFY⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Podcast. Produced by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Unity & Motion⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Credits: Director: Charles Parkinson Poet & VO Artist: Ashley Samuels-McKenzie Editor:  Catherine Singh

As we delve into the depths of this digital agora, we must confront the delicate balance between freedom and responsibility. 

In this episode, our friend and colleague Tod Rathbone, Global Chief Strategy Officer at WongDoody, joins us for a drink and a chat about the world of Experience Strategy and its role in Digital Transformation. We frame up the two leadership mindsets of 'ambition v. fear', and explore which one led him to pivot away from advertising in order to focus solely on digital. We also discuss what Strategy means in the age of AI, the balance a strategist must strike when considering both 'what if' and 'what is', and Tod's concept of the 'the tyranny of enablement'. Drinks: Fort Hill Brewery Fresh Pick American IPA, New Realm Brewing Company Hoptropolis Tropical IPA, Brewery Ommegang Neon Rainbows New England Hazy IPA Links: www.wongdoody.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/whatbubblesup/message Support this podcast: https://podcasters.spotify.com/pod/show/whatbubblesup/support

There is plenty you could go deep on when talking about what it takes to scale a business from 1m to 1bn+, but in this session you'll hear 30 years of experience doing exactly that - compressed into a handful of key focus areas that really matter - principles that have proven to make the difference when surrounded by options and chaos.   Video: https://youtu.be/CQdAzSfhz54   Want to join the SaaStr community? We're the

In this episode Richard Shotton, author of The Choice Factory focused on applying behavioural science to advertising, and Sean Healy, Global Chief Strategy Officer at Carat, join us to discuss Media Decarbonization, bringing dentsu's programs from theory to practice, and the consumer behavior changes that are influencing the work.

Ever overthink things and hesitate to find your leadership voice? Stop being in the background and start evolving your own unique perspective so that you can become a great leader. Find inspiration from those you admire and successful companies driving the way to the next big thing. Every successful leader has their own distinct style. I host Nelson Freitas, CSO of Omnicom, where he shares his experience of becoming a successful leader by finding the courage to develop his own style and finding inspiration from unique sources. Nelson Freitas is Global Chief Strategy Officer at Omnicom (OPMG). Omnicom Group is a strategic holding company that has the industry's most diverse portfolio of more than 1,000 companies serving over 5,000 clients in more than 100 countries.  Nelson has served in leadership roles with BBDO, TBWA, Ogilvy and Wunderman Thompson and worked on brands like Eli Lilly, Ford, Microsoft, P+G, SAP, Google, Citibank, etc.  What You'll Discover in this Episode: The biggest fact makes for great leadership. What Nelson learned about giving and receiving feedback from his first mentor. Why it's vital for every leader to develop their own point of view. Surprising leaders and industries that can inspire and shape your point of view. A failure that accelerated his growth and job promotion. Resources: https://www.linkedin.com/in/nelson-freitas-b616a93/ (Nelson's LinkedIn Profile) https://omnicommediagroup.com/ (Omnicom) https://en.wikipedia.org/wiki/Serena_Williams (Serena Williams) https://en.wikipedia.org/wiki/Tom_Ford (Tom Ford) https://en.wikipedia.org/wiki/Mike_Amiri (Amiri) https://resources.kenblanchard.com/blanchard-leaderchat/developing-your-leadership-point-of- (Developing Your Leadership Point of View), Ken Blanchard https://www.ariannahuffington.com/the-sleep-revolution/ (The Sleep Revolution), Arianna Huffington Quotes: “Be good. Lead with purpose.“ ----- Connect with the Host, #1 bestselling author Ben Fanning https://www.benfanning.com/speaker/ (Speaking and Training inquires) https://followbenonyoutube.com (Subscribe to my Youtube channel) https://www.linkedin.com/in/benfanning/ (LinkedIn) https://www.instagram.com/benfanning1/ (Instagram) https://twitter.com/BenFanning1 (Twitter)

Nathan Brown is Global Chief Strategy Officer for UM in New York. We worked in the same building on William St in Sydney about 15 years ago. Nathan was a breath of fresh air. He built teams that expected to do creative things with their clients' media buys. He was a good coach and easy to collaborate with. He's still all of these things. But many years have passed since we worked together so I wanted to see how a coach-oriented, creative thinker was faring in the high-stakes game of media planning in New York. We discuss a lot of C-words: - Creativity in media planning, - Media buying as a commodity, - Being a CEO of PHD Media, - Being a CSO, - Culture, - Collaborating with advertising agencies, - Clients, and - Whether Nathan is a company man at heart :) You can find Nathan here: https://www.linkedin.com/in/nathan-brown-8115153/ ** Find out about our 4-week virtual summer camp at http://www.sweathead.com. It starts on July 21, 2022. **

In this episode of The AdPod Wayne sits down to chat with Fern Everall, Global Chief Strategy Officer at Hybrid Theory. They discuss the evoluton of the service layer, the different types of companies within it, the roles they serve and the evolution of them - particularly since the pandemic.It's a fun episode with tonnes of real world experience and very rounded thinking. See acast.com/privacy for privacy and opt-out information.

Start trusting your gut as a leader. This can seem like something that could easily go wrong and have disastrous consequences, particularly when it goes "against the data". But, making tough decisions is something that ALL leaders have to do at some point or another, and more often than not these decisions are based on instinct. This is especially true when the data is incomplete or bad. I hosted Anush Prabu, US Chief Strategy Officer and Global Chief Strategy Officer, Creative Transformation for MediaCom. He explains how in these moments, it's important to trust your intuition and make the decision that you believe is best for everyone involved. We dive into three key strategies to trust your gut and make better decisions. Anush has been an instrumental part of the transformational growth of Mediacom since 2017, leading it to become the fastest-growing media agency and being awarded Agency of the Year three times during that period. He has also been credited for helping shape several of the agencies' offerings, including Creative Systems, which provides platform-first creativity that drives relevance and growth for clients such as Dell, Pokémon, and P&G. He has been honored as an Adweek's Media All-Star, Adweek Young Influential, International Innovator, and Integrated Marketing Influential over the years. He is also an ardent champion of diversity and inclusion, advocating for the cause on industry boards. LinkedIn Profile: https://www.linkedin.com/in/anush-prabhu-a11a1b15/ Company Link: https://www.mediacom.com/us What You'll Discover in this Episode: The valuable leadership lesson he learned from his job going door-to-door. How the art of listening helped them create an award-winning campaign for Pokemon. The big leadership skill in the Metaverse. The biggest mistake he sees leaders making in the Metaverse. 3 steps for trusting your gut as a leader. Why trusting your gut can lead to better decisions. A critical step to creating a culture of trust for your team. Why employees must stand up to their boss (and how to do it). The catastrophic cost of turnover and how to avoid it. Two failures that lead to BIG wins down the road. Quotes: “Failure is the best teacher.” “You don't have to have all the answers before you make a move.” ----- Connect with the Host, #1 bestselling author Ben Fanning https://www.benfanning.com/speaker/ (Speaking and Training inquires) https://followbenonyoutube.com (Subscribe to my Youtube channel) https://www.linkedin.com/in/benfanning/ (LinkedIn) https://www.instagram.com/benfanning1/ (Instagram) https://twitter.com/BenFanning1 (Twitter)

On this episode, OPMG's Global Chief Strategy Officer, Nelson Freitas, and C-Space's Vice President of Research, Manila Austin, join us to introduce their Customer Experience Index, why it's a game changer for marketers and how marketers can improve their work if they know their Brand Intent.

Brian Shniderman, US CEO and Global Chief Strategy Officer at Openpay (Opy), spoke to Rudolf Falat, founder of the Voice of FinTech podcast, about building the next generation of BNPL, smart BNPL!Here is what they covered: Brian's background and his journey to Opy What's Opy's mission? What's the problem that Opy is solving? Level setting: how does BNPL work? How do you assess credit risk?  What does Opy provide? Financing for larger purchases, e.g. healthcare / dental purchases, auto repairs, education How do you differ from other BNPL solutions out there? Carefully selected industry verticals, strategic partnerships with the vendors and financing facility of USD 270m+ from Goldman Sachs BNPL has been growing tremendously in some markets, but it's unavailable in some. Where does Brian see the most significant potential What's the technology behind Opy's solution Business model From Australia to the US, UK and New Zealand - key markets and ambitions Recommended book: A CEO Only Does Three Things: Finding Your Focus in the C-Suite  The best way to reach out: Brian Shniderman (Linkedin) or e-mail: bshniderman@opy.com

Andy talks to Nathan Brown, Global Chief Strategy Officer at UM.

On this episode, RAPP's Global Chief Strategy Officer, Shiona McDougall, joins us to share the insights you can gather from taking the Marketing IQ self-assessment tool her team developed to assess your brand's modern marketing capability across three dimensions of Customer,  Context and Content.  Try it from yourself here: https://www.marketing-iq-assessment.com/kern. 

On this episode, RAPP's Global Chief Strategy Officer, Shiona McDougall, joins us to share her insights on how the death of third-party cookies in 2022 is really just the death of lazy personalization and the new dawn for more meaningful relationships between brands and consumers.

Produced in partnership with FutureBrand to coincide with the launch of the new 'FutureBrand Super Sustainability Report', Russell Goldsmith was joined online to discuss some of the issues raised in the report and the potential impact super sustainability might have on the future of business, by: - Jon Tipple, Global Chief Strategy Officer, FutureBrand - Rebecca Dibb-Simkin, Global Director of Product and Marketing, Octopus Energy Group - Axel Löber, Senior Vice President Global Brand and Marketing, E.ON The report is available to download at https://www.futurebrand.com/super-sustainability-report

Su quali terreni, assi, valori si gioca oggi la competizione tra i brand? E' il punto di partenza di questa nuova puntata della serie speciale di Essere e Avere, puntate monografiche sulle profonde trasformazioni avvenute in questi mesi anche nel mondo dei consumi. Superato il concetto di "settori", Interbrand propone quello di "arene": una nuova prospettiva che sposta l'attenzione dai prodotti e servizi alle nuove abitudini ed esigenze dei consumatori. Come la Play Arena, in cui s'intersecano gaming, intrattenimento e sport. Ne parliamo con Manfredi Ricca, Global Chief Strategy Officer di Interbrand.

We hear the stories behind the strategies and creative that fueled the success of Burger King and, more recently, the chicken sandwich wars that reenergized the Popeye's brand.

In this deep dive edition, Adam Ferrier helps us understand the principles of psychology to make better advertising and business decisions. We explore co-creation as a strategy, the IKEA effect, building a social mechanic into your cause, main principles of psychology for business owners to use, when to skill-up your customer, eliminating complexity in advertising and much much more! Stay tuned until the end to hear Adam's thoughts on creativity - can it be turned on? Global Chief Strategy Officer at Cummins & Partners, Adam has won loads of awards in advertising and is the author of The Advertising Effect. Adam is a regular commentator on consumer behaviour on TV and radio, including being a regular on the Gruen series, Sky News, Ten News and Triple M. Adam has written for The Australian, The Drum and Adnews, amongst others, and his comments and articles have also appeared in publications like TIME, Fast Company, The Guardian, and the Wall Street Journal. Mentioned in this episode Ep 044: (Raw edition) Nine essential business books Book - The Advertising Effect by Adam Ferrier Who Gives A Crap? Book - How Brands Grow by Byron Sharp MSIX - Marketing Science Ideas Xchange Consumer Psychology Interest Group Thank you for listening… Thanks for taking the time to listen to the Razor Sharp Show. If you enjoy listening to this podcast, please share it on Facebook and/or leave a review on iTunes. Don’t forget to subscribe to the show on iTunes so you can get the latest episodes as soon as they’re published. If you have a question or would just like to say hello, feel free to shoot us an email: hello@razorsharpshow.com See omnystudio.com/listener for privacy information.

Timothy Keiningham is one of the world's most highly acclaimed loyalty experts, an internationally renowned speaker, consultant, and author. He is the Senior Vice President, Head of Consulting and Global Chief Strategy Officer at Ipsos Loyalty, one of the world's largest market research firms. His most recent book, Why Loyalty Matters, provides compelling insight into how our loyalties, large and small, lay the foundation for our happiness, and determine the kind of world we live in. The book offers a comprehensive guide to understanding what loyalty is, what it isn't and how to unlock its power.

Timothy Keiningham is one of the world's most highly acclaimed loyalty experts, an internationally renowned speaker, consultant, and author. He is the Senior Vice President, Head of Consulting and Global Chief Strategy Officer at Ipsos Loyalty, one of the world's largest market research firms. His most recent book, Why Loyalty Matters, provides compelling insight into how our loyalties, large and small, lay the foundation for our happiness, and determine the kind of world we live in. The book offers a comprehensive guide to understanding what loyalty is, what it isn't and how to unlock its power.