Podcasts about Streetwear

New balance teast uns den 990v7, Adidas und Willy sind am Kochen und bei J.Cole gibts neue Schuhe - made in Italy. Ein bisschen was los - viel Spaß mit Folge 354! Intro & Outro von: paeisimusica https://www.instagram.com/paeisimusica/ Cover von: nastrese https://www.instagram.com/nastrese/ Abonniert uns bei Spotify und Apple Podcast, folgt uns bei Instagram und lasst ein Abo bei YouTube & Tik Tok da! Und bei Twitch sind wir auch! https://www.instagram.com/sneacast/ https://www.tiktok.com/@sneacast https://www.youtube.com/channel/UCSq0RogjYW4K4RiBIReu02g https://www.twitch.tv/sneacast Außerdem würden wir uns freuen, wenn ihr uns bei Patreon unterstützen möchtet: https://www.patreon.com/sneacast?l=de Danke für euren Support. Tuesday is Shoesday!

Join our community: https://www.skool.com/apparel-success-mastermindTry the best Ai design platform: https://www.design.com/rob88Most people think they know what makes a clothing brand design “good” or “bad.” But your taste is being influenced way more than you realize. In this video, I break down the psychology behind why people love certain brands, logos, clothing designs, music and art — and how social proof, familiarity, culture, popularity and perceived authority can completely change the way we judge the exact same thing.If you're building a clothing brand, this matters because obsessing over the perfect logo or design can make you completely miss what actually makes people want to wear something. We'll look at brands like Supreme, Nike and Champion, along with research on social influence and perception, to show why building the story and perception around your brand can be just as important as the design itself.

Footwear icon Nike has seen shares drop and it's fallen out of the S&P 100, raising concerns about the brand's future. The sport and athleisure company has seen some challenges, including football star Kylian Mbappé's recent departure from the brand to an industry rival. Streetwear influencer Adrian Daniel says it's normal for brands to see their days in the sun and then drop off, but Nike's fall is unusual. "You kind of wouldn't expect it from a giant like they are." LISTEN ABOVESee omnystudio.com/listener for privacy information.

Footwear icon Nike has seen shares drop and it's fallen out of the S&P 100, raising concerns about the brand's future. The sport and athleisure company has seen some challenges, including football star Kylian Mbappé's recent departure from the brand to an industry rival. Streetwear influencer Adrian Daniel says it's normal for brands to see their days in the sun and then drop off, but Nike's fall is unusual. "You kind of wouldn't expect it from a giant like they are." LISTEN ABOVESee omnystudio.com/listener for privacy information.

Heute gibts mal ein kleines Interview mit Adi, in dem wir mal wieder über den aktuellen Status Quo des Schuhschranks sprechen. ____________________________________________________________ Intro & Outro von: paeisimusica https://www.instagram.com/paeisimusica/ Cover von: nastrese https://www.instagram.com/nastrese/ Abonniert uns bei Spotify und Apple Podcast, folgt uns bei Instagram und lasst ein Abo bei YouTube & Tik Tok da! Und bei Twitch sind wir auch! https://www.instagram.com/sneacast/ https://www.tiktok.com/@sneacast https://www.youtube.com/channel/UCSq0RogjYW4K4RiBIReu02g https://www.twitch.tv/sneacast Außerdem würden wir uns freuen, wenn ihr uns bei Patreon unterstützen möchtet: https://www.patreon.com/sneacast?l=de Danke für euren Support. Tuesday is Shoesday!

Nachdem die letzten Folgen sehr thematisch waren, gehts heute mal wieder um Releases...und was soll ich euch sagen - wir stecken in einem Herbstloch! Aber hört selbst! ____________________________________________________________ Intro & Outro von: paeisimusica https://www.instagram.com/paeisimusica/ Cover von: nastrese https://www.instagram.com/nastrese/ Abonniert uns bei Spotify und Apple Podcast, folgt uns bei Instagram und lasst ein Abo bei YouTube & Tik Tok da! Und bei Twitch sind wir auch! https://www.instagram.com/sneacast/ https://www.tiktok.com/@sneacast https://www.youtube.com/channel/UCSq0RogjYW4K4RiBIReu02g https://www.twitch.tv/sneacast Außerdem würden wir uns freuen, wenn ihr uns bei Patreon unterstützen möchtet: https://www.patreon.com/sneacast?l=de Danke für euren Support. Tuesday is Shoesday!

Join our community: https://www.skool.com/apparel-success-mastermindTry the best Ai design platform: https://www.design.com/rob88If you're trying to grow a clothing brand from scratch, this video breaks down some of the most important marketing principles most clothing brand startups completely misunderstand. I explain why word-of-mouth marketing usually won't grow a new brand on its own, how the mere exposure effect and complex contagion influence buying decisions, and why most of your Instagram, TikTok, and YouTube content isn't supposed to generate an immediate sale — it's building familiarity, trust, demand, and future customers. I also break down the Bass Diffusion Model and how successful clothing brands grow through external influence like organic social media, content creation, paid advertising, and distribution before internal influence and word of mouth can really take over. If you want to learn how to market a clothing brand, build an audience, grow on social media, create demand for your products, and develop a long-term clothing brand marketing strategy without relying entirely on paid ads, this video will completely change the way you think about growth.

Join our community: https://www.skool.com/apparel-success-mastermindTry the best Ai design platform: https://www.design.com/rob88Nike is one of the biggest brands in the world — and even Nike isn't safe anymore. Nike's market share has fallen, its direct-to-consumer business is struggling, and the company is trying to rebuild relationships with wholesalers. But I think the bigger story is what this says about the future of branding, social media marketing, and small businesses. The internet has completely changed the game. Instagram, TikTok, YouTube and the modern interest graph don't automatically reward the biggest brands anymore. Attention has to be earned. A small clothing brand startup with better content can now compete for the exact same attention as Nike, Adidas, or any other massive company. In this video, I break down what's happening with Nike, why big brands are struggling to adapt to modern social media, how the TikTok algorithm and interest graph changed brand marketing, and why this could be one of the biggest opportunities ever for small clothing brand startups and entrepreneurs. If you're building a clothing brand, streetwear brand, e-commerce business, personal brand, or trying to grow through organic social media, this is something you need to understand.

LMC made the documentary on how Cookies got built. He says what Berner created is legendary, and the timing may never be repeatable.Still illegal, then legal. Streetwear first because it moves across borders easier and costs less to support. The Wiz vlog era that put Berner in front of an entire generation, including LMC himself, who watched it in middle school. And Berner walking on stage with the plant, a clip he still remembers.He breaks down what he sees now that he's had the curtain pulled back. Berner as a promoter and a selector is elite, and LMC is direct that he's genuinely from the culture. Where it gets complicated is the back end, and what happens when you're managing over 200 licensing partners through other people.They also get into the DOA and Ryan situation, the trademark that should have been locked down, and why LMC thinks the whole thing has become a waste of resources for both sides.Then the bigger lesson: maybe long-term full partnerships between two public-facing people in weed just don't work. LMC makes the case for short-term collabs instead, the way two actors do one movie and then go their separate ways.Want the stuff we can't put on YouTube? Unreleased content and early drops weeks in advance at FSOTD.com.Subscribe for new episodes every week. Hosted on Acast. See acast.com/privacy for more information.

Join our community: https://www.skool.com/apparel-success-mastermindTry the best Ai design platform: https://www.design.com/rob88If you're trying to grow a clothing brand from scratch, this video breaks down some of the most important marketing principles most clothing brand startups completely misunderstand. I explain why word-of-mouth marketing usually won't grow a new brand on its own, how the mere exposure effect and complex contagion influence buying decisions, and why most of your Instagram, TikTok, and YouTube content isn't supposed to generate an immediate sale — it's building familiarity, trust, demand, and future customers.I also break down the Bass Diffusion Model and how successful clothing brands grow through external influence like organic social media, content creation, paid advertising, and distribution before internal influence and word of mouth can really take over. If you want to learn how to market a clothing brand, build an audience, grow on social media, create demand for your products, and develop a long-term clothing brand marketing strategy without relying entirely on paid ads, this video will completely change the way you think about growth.

Natalie turns thrifted clothes into one-of-one streetwear by combining secondhand sourcing, screen printing, sewing, and upcycling. On the Get Thrifty Podcast, she shares how Eccentric Soul 1996 grew from sketches in a college dorm to ThriftCon, where Tyler, the Creator stopped by her booth and checked out her work. Host Maggie Scivicque talks with Natalie about the creative process behind her Atlanta-based streetwear brand, why she chooses thrifted denim for her designs, and what it really takes to build a handmade fashion business from the ground up. Natalie also shares why she looks beyond brand names when sourcing, how she taught herself screen printing and sewing, and why the failures and $0 pop-ups are just as important to document as the wins.   GUEST HANDLES & RESOURCES TT: @eccentricsoul1996 IG: @eccentricsoul1996 Website: https://eccentricsoul1996.com/   SHOW NOTES How Natalie transforms thrifted denim into one-of-one streetwear and wearable art Why fabric quality, feel, and creative potential matter more than the brand name when she's thrifting How teaching herself screen printing and returning to sewing completely changed Eccentric Soul What happened when Tyler, the Creator discovered her work at ThriftCon Why Natalie shares the failed pop-ups, frustrating days, and behind-the-scenes reality of building her brand How she uses sashiko stitching, upcycling, and vintage clothing to create pieces with a message Why scaling a one-of-one fashion business creates a unique inventory challenge Natalie's vision for an Atlanta creative space where artists can make, learn, and collaborate

Bobby Tribal has spent thirty-seven years building a brand out of the worlds he actually lives in, and turning down every chance to make it something easier to sell. He sits down with Jeff to talk about the art, music, family and Southern California culture behind Tribal Streetwear, and about what he protected on the way up.

Join our community: https://www.skool.com/apparel-success-mastermindTry the best Ai design platform: https://www.design.com/rob88Why do so many clothing brands look exactly the same—and why can being too original be just as damaging? In this video, I break down how to start and grow a successful clothing brand using Optimal Distinctiveness Theory and Simmel's Fashion Paradox. You'll learn why customers want clothing that feels unique but still familiar, how fashion trends spread, why brands copy one another, and how the right balance between originality and imitation can make your brand stand out without becoming unrelatable.After 10 years of running clothing brands, generating over $1 million in sales, and helping more than 500 brand owners, I'll show you how to apply this concept to your clothing designs, social media content, branding, and marketing strategy. If you're starting a clothing brand, building a streetwear brand, or struggling to differentiate yourself in a crowded market, this video will help you create a brand that feels recognizable, distinctive, and worth buying from. 

Es ist mal wieder ein kleines Jubiläum! Seit über 350 Dienstagen begleiten wir euch durch die Woche und um einen etwas anderen Rückblick zu machen, haben wir mal die KI angeschmissen und geschaut, was die eigentlich so zu uns zu sagen hat. ____________________________________________________________ Intro & Outro von: paeisimusica https://www.instagram.com/paeisimusica/ Cover von: nastrese https://www.instagram.com/nastrese/ Abonniert uns bei Spotify und Apple Podcast, folgt uns bei Instagram und lasst ein Abo bei YouTube & Tik Tok da! Und bei Twitch sind wir auch! https://www.instagram.com/sneacast/ https://www.tiktok.com/@sneacast https://www.youtube.com/channel/UCSq0RogjYW4K4RiBIReu02g https://www.twitch.tv/sneacast Außerdem würden wir uns freuen, wenn ihr uns bei Patreon unterstützen möchtet: https://www.patreon.com/sneacast?l=de Danke für euren Support. Tuesday is Shoesday!

Pro skater Paul “P-Rod” Rodriguez built Primitive Skateboarding from a Nike-exclusive sneaker shop into a $20 million skate and apparel empire, and almost none of it went according to plan. Here he breaks down the mindset he learned on a board and applied to building a brand designed to outlast his career. For more on Primitive Skateboarding and show notes click here Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Was wäre eine Woche ohne Sneacast? Heute gibts wieder feinsten Kino-Talk, eine frische Prise an Releases und wir sprechen über die Goats der Kinderspielzeuge. ____________________________________________________________ Intro & Outro von: paeisimusica https://www.instagram.com/paeisimusica/ Cover von: nastrese https://www.instagram.com/nastrese/ Abonniert uns bei Spotify und Apple Podcast, folgt uns bei Instagram und lasst ein Abo bei YouTube & Tik Tok da! Und bei Twitch sind wir auch! https://www.instagram.com/sneacast/ https://www.tiktok.com/@sneacast https://www.youtube.com/channel/UCSq0RogjYW4K4RiBIReu02g https://www.twitch.tv/sneacast Außerdem würden wir uns freuen, wenn ihr uns bei Patreon unterstützen möchtet: https://www.patreon.com/sneacast?l=de Danke für euren Support. Tuesday is Shoesday!

Send us Fan MailIn this episode...--> Over the past few days, a series of videos showing Grand Theft Auto VI gameplay and cutscenes have appeared online, along with an image of what is reportedly the game's complete map. A group called CyberLeek is claiming credit for the leaks, using them to both threaten Take-Two and Rockstar, as well as directing gamers to buy their memecoin.--> The top 1% of games on Steam earn 84.5% of estimated revenue, and most games barely make anything, according to a new report. --> Streetwear brand Supreme has unveiled its Fall/Winter 2026 collection, and it features a collab with Analogue Pocket, including a version of the handheld plated in 24K gold.--> Also: Top 3 New Releases, Nostalgia 101Help support ShrfSnax (a.k.a. Brandon) in his fight against cancer:  https://gofund.me/5d7c63a15Visit out merch store at gamers-week-podcast.creator-spring.comWe love our sponsors! Please help us support those who support us!- Check out the Retro Game Club Podcast at linktr.ee/retrogameclub- Connect with CafeBTW at youtube.com/@LoveRetroBTW- Get creative with Pixel Pond production company at pixelpondllc.com- Visit Absolutely the Best Podcast: A Work in Progress at linktr.ee/absolutelythebest**Use this link to get a $20 credit when you upgrade to a paid podcast hosting plan on Buzzsprout! buzzsprout.com/?referrer_id=1884378**Get 15% off gaming chairs at blacklyte.com/Gamersweekpodcast using code GWP26!Hosts: wrytersview, retrogamebrews, donniegretroOpening theme: "Gamers Week Theme" by Akseli TakanenPatron theme: "Chiptune Boss" by donniegretroClosing theme: "Gamers Week Full-Length Theme" by Akseli TakanenSupport the show

Join our mastermind community: https://www.skool.com/apparel-success-mastermindTry the best Ai design platform: https://www.design.com/rob88Starting a clothing brand has never been easier and that's exactly why the clothing brand industry has become brutally competitive. In this video, I break down why so many new streetwear brands, fashion brands, lifestyle brands, and print-on-demand businesses are entering the market, why most struggle to get customers, and why the barrier to starting a clothing brand is completely different from the barrier to building a successful clothing brand. We dive into aspirational oversupply, excess entry, monopolistic competition, the Pareto Principle, power law distribution, brand differentiation, social media marketing, customer attention, emotional attachment, cultural relevance, and why simply making good clothing is no longer enough to grow a clothing brand in 2026.If you're trying to figure out how to start a clothing brand, how to grow a streetwear brand, how to market a clothing brand, how to get your first customers, or why your clothing brand isn't growing, this video explains the economics and psychology working against new brands and how to use them to your advantage. I break down cumulative advantage, the Matthew Effect, positive feedback loops, social proof, brand awareness, customer acquisition, organic marketing, Instagram and TikTok growth, clothing brand strategy, entrepreneurship, ecommerce, Shopify, print on demand, and the “liability of newness” that makes the first few years of building a brand so difficult. Understanding these principles can help you stop competing like every other startup clothing brand and start building the attention, reputation, differentiation, customers, and momentum required to actually succeed. 

George Heaton is the co-founder of Represent, the British fashion brand that has grown from a bedroom operation into a global business generating roughly $140 million in annual revenue. In this episode, George shares how he and his brother built the company from the ground up, navigated a multimillion-dollar trademark dispute, and scaled from approximately $8M to more than $100M in revenue. He also breaks down product strategy, international expansion, hiring, retail, pricing discipline and the importance of delayed gratification. A practical conversation about building a brand designed to outlive its founders.Hosted on Ausha. See ausha.co/privacy-policy for more information.

Dinge wiederholen sich! So auch einige unserer heutigen Releases - aber es muss einfach drüber gesprochen werden! Außerdem gehts um die Odyssee, Tom Holland und das Ende von Prinz Pi! ____________________________________________________________ Intro & Outro von: paeisimusica https://www.instagram.com/paeisimusica/ Cover von: nastrese https://www.instagram.com/nastrese/ Abonniert uns bei Spotify und Apple Podcast, folgt uns bei Instagram und lasst ein Abo bei YouTube & Tik Tok da! Und bei Twitch sind wir auch! https://www.instagram.com/sneacast/ https://www.tiktok.com/@sneacast https://www.youtube.com/channel/UCSq0RogjYW4K4RiBIReu02g https://www.twitch.tv/sneacast Außerdem würden wir uns freuen, wenn ihr uns bei Patreon unterstützen möchtet: https://www.patreon.com/sneacast?l=de Danke für euren Support. Tuesday is Shoesday!

Join our mastermind community: https://www.skool.com/apparel-success-mastermindTry the best Ai design platform: https://www.design.com/rob88Most clothing brands struggle to get customers and sales for one simple reason: their brand is confusing. In this video, I break down real clothing brands on Instagram and explain why unclear brand messaging, weak positioning, and trying to appeal to too many different target audiences can destroy your clothing brand marketing. You'll learn how concepts like processing fluency, cognitive load, and uncertainty reduction affect how potential customers experience your brand — and why having a clear niche, target audience, and brand identity can make your clothing brand instantly more appealing.If you're starting a clothing brand, growing a streetwear brand, or trying to improve your clothing brand marketing strategy, this video will show you how to create clearer branding, better Instagram content, stronger products, and a more recognizable brand identity. I also explain how narrowing my own clothing brand down to the Small Town Canada niche made content creation, product development, and marketing dramatically easier. The goal is simple: build a clothing brand where customers immediately understand who it's for, what it represents, and why they should care.

Zach sits down with Alex Malebranche is an Founder, Father, Tech Guy and Mental Health with Code22 Apparel. About Living Corporate: ⁠⁠⁠Check out our merch⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! https://living-corporate-shop.fourthwall.com/ Learn more about⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠Living Corporate's offerings and services⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. https://work.living-corporate.com/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our Patreon⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! ⁠https://www.patreon.com/livingcorporate About Alex Malebranche: https://www.boytwigg.com/

Or is he being super controlling? See omnystudio.com/listener for privacy information.

Join our mastermind community: https://www.skool.com/apparel-success-mastermindTry the best Ai design platform: https://www.design.com/rob88Why do so many clothing brands struggle to get sales, website traffic, or social media followers... even when the owner is working nonstop? In this video, I explain the deeper psychological reason most clothing brand startups fail: they were built by entrepreneurs conditioned to seek approval, avoid embarrassment, follow proven formulas, and create safe marketing that nobody notices. This isn't just another clothing brand marketing strategy or list of social media tips. It's a breakdown of why your streetwear brand may feel invisible, why customers aren't buying your clothing, and the mindset shift that can solve 90% of the problems holding your brand back.After 10 years of running clothing brands, generating over $1 million in sales, and working one-on-one with more than 500 brand owners, I've learned that creativity, personality, boldness, and calculated risk are the real advantages available to a small clothing brand startup. I share examples from growing my lifestyle brand clothing brand, including the polarizing content and unique clothing designs that generated hundreds of thousands, and even millions of views. Whether you're starting a clothing brand, trying to grow a streetwear business, improve your clothing brand content, or finally make consistent online sales, this video will show you why copying successful brands isn't enough and what you need to do differently.

Guilt! is a clothing & video company founded in Portland, Oregon, by Jadon Allen.Each creative work from the company draws inspiration from street art, life experiences, and collaboration. Dark themes are juxtaposed with unapologetically bold and colorful visuals.The company recently relocated to Madison, Wisconsin, with a mission to continue expanding its creative endeavors and connect with new people.New pieces release Fridays at 2:22 PM (PT) on GUILT and video services are available worldwide. DM @guiltpdx for more information!Something Rather Than Nothing Podcast Website

In this exclusive interview, we sit down with Nema Williams, the passionate founder and visionary behind the impactful brand Love Pure Soul, to explore how he is transforming the world of social-impact retail. Through a dedicated commitment to spreading love, raising awareness, and providing vital support to the autism community, Williams has built a platform that transcends traditional commerce. During our conversation, he shares the deeply personal motivation behind his work and his vision for a more inclusive society where every individual is celebrated for their unique perspective. For Nema Williams, the inception of Love Pure Soul was fueled by a desire to foster neurodiversity and champion acceptance on a global scale. Throughout the interview, Williams highlights his "one piece at a time" philosophy, emphasizing that every item created by his brand serves as a tactile advocate for the autism community. He explains that his design process is intentional, aiming to create products that not only celebrate neurodivergent voices but also act as a catalyst for meaningful, everyday conversations regarding empathy and understanding. He believes that by weaving awareness into the fabric of daily life, he can help dismantle the stigmas often associated with autism. Williams also discusses the tangible impact of his brand, detailing how Love Pure Soul successfully bridges the gap between creative expression and corporate social responsibility. He is transparent about the brand's core business model: every purchase directly funds autism advocacy, essential educational initiatives, and accessible resources for families and individuals navigating the spectrum. For Williams, true success is not measured by traditional bottom-line metrics, but by the brand's ability to create a sustainable, growing pipeline of support for the neurodivergent community. He views his business as a powerful tool for good, proving that conscious consumerism can drive real-world change. Beyond the products themselves, Nema Williams envisions Love Pure Soul as a beacon of hope and advocacy in an increasingly crowded retail landscape. He speaks candidly about the challenges and triumphs of growing an advocacy-focused brand, noting that his ultimate motivation is rooted in how effectively he can amplify the voices of those often overlooked by mainstream society. By choosing to prioritize human impact over rapid expansion, Williams has cultivated a passionate community of supporters who are deeply invested in his mission to make the world a kinder, more equitable place for all. As the interview concludes, Williams encourages his listeners dto recognize that their individual shopping choices possess the power to collectively spark systemic change. By aligning personal values with the brands they support, consumers play a vital role in his mission. Through his unwavering dedication, Nema Williams continues to champion a future where understanding, acceptance, and inclusion are permanently integrated into our everyday lives, one thoughtful piece at a time. Web: www.lovepuresoul.com - Ready to ignite the spark that levels up your entire life? Meet Ash Brown—the American powerhouse, motivational architect, and ultimate hype-woman dedicated to your personal and professional evolution. Ash is far more than a voice in the personal development space; she is a trusted ally who delivers a masterclass in real-talk wisdom and infectious energy. Whether you are navigating a crossroads or ready to scale your grandest ambitions, Ash fuels your journey with a high-octane blend of heart and hustle.

The company has overcome major setbacks, including a liquidation where founder Jenny Joblin managed to buy back the business. 

Join our mastermind community: https://www.skool.com/apparel-success-mastermindTry the best Ai design platform: https://www.design.com/rob88Most clothing brand owners showing off supercars, luxury homes, and piles of orders are not getting rich from clothing sales alone. In this video, I expose the truth about clothing brand profit margins, revenue versus profit, owner's draws, inventory costs, shipping, fulfillment, Meta ads, Shopify fees, and how much clothing brand owners can realistically pay themselves. After building a clothing brand doing $50,000 to $70,000 per month, I explain why high sales do not always mean high profit.You'll learn how to start a clothing brand, grow a streetwear brand, manage cash flow, reinvest profits, scale a Shopify clothing store, and avoid paying yourself too early. This is the honest reality of building a clothing line, fashion brand, streetwear business, or ecommerce brand without fake gurus or unrealistic income claims. 

Join our mastermind community: https://www.skool.com/apparel-success-mastermindTry the best Ai design platform: https://www.design.com/rob88Starting a clothing brand or trying to grow a clothing brand? In this video, I break down six clear signs your clothing brand startup is close to blowing up. You'll learn how to start a clothing brand, validate your clothing brand idea, build a strong brand identity, identify your target audience, get clothing brand sales from strangers, and create a clothing line, fashion brand, streetwear brand, or apparel business that people genuinely want to support.Whether you're learning how to market a clothing brand, how to grow a clothing brand on Instagram, or how to start a streetwear brand from scratch, this video covers clothing brand marketing, clothing brand marketing strategy, social media marketing, influencer marketing, viral content, brand differentiation, ecommerce growth, Shopify sales, streetwear marketing, fashion marketing, and the habits successful clothing brand owners need. Watch this before quitting—your clothing brand may be much closer to taking off than you think.

Chris Vargas is the owner and operator of Season iii Streetwear. Their new store is opening up on August 1st. https://www.seasoniii.com/?utm_source=ig&utm_medium=social&utm_content=link_in_bio&fbclid=PAZXh0bgNhZW0CMTEAc3J0YwZhcHBfaWQPOTM2NjE5NzQzMzkyNDU5AAGnZ6toXtgNsFLggDx8z9zM5GdwWos_1rZuFG0Ais2Pw3aZ8n2dlnL5InjlQos_aem_snMPw1dIfmreU5CZbF2z3wSubscribe to Patreon:https://www.patreon.com/c/snakepitstudiosFollow Breaking Hyman with Morgan and Friends :https://www.instagram.com/breakinghymanpod/Follow The Patriot and The Rattlesnake Podcast : https://www.instagram.com/thepatriotandrattlesnakepod/

Chef. Filmmaker. Bestselling author. Restaurateur. Streetwear pioneer. Former lawyer. Former drug dealer. There aren't many people who have lived as many lives as Eddie Huang. In one of our favourite conversations ever, Eddie joins us for an unfiltered deep dive into the decisions, failures and moments that shaped one of food's most original voices. This is funny, brutally honest and completely unpredictable.We talk about everything from opening BaoHaus and changing the perception of Taiwanese food in America, to why he fell out of love with restaurants before rediscovering his passion for cooking. Eddie also explains why he believes modern food has become over-styled, why "don't fool people with shrubbery" has become his plating philosophy, and what actually makes a great restaurant in 2026.Away from food, the stories are unbelievable. Eddie reveals how getting fired as a corporate lawyer led him to dealing weed on the streets of New York, promoting comedy nights, building clothing brands and eventually creating the career that made him a cultural icon. He also opens up about the making of Fresh Off the Boat, why he hated the TV adaptation, directing films in Hollywood, and what Quentin Tarantino unknowingly taught him while living across the street.This is Eddie Huang at his absolute best: hilarious, provocative, deeply thoughtful and never afraid to challenge conventional wisdom. Whether you're obsessed with food, fascinated by creativity, or simply love hearing extraordinary life stories from extraordinary people, this is an episode you won't want to miss.Thankyou to the Standard Hotel for hosting us for the recording - you can check out more - https://www.standardhotels.com/BUY TICKETS TO OUR LIVE SHOW HERE ON MONDAY 27TH JULY - https://www.eventbrite.com/e/go-to-food-podcast-live-with-chef-adam-byatt-tickets-1992111901323?aff=oddtdtcreatorYou can book a virtual demonstration with Quooker to find the right setup for your kitchen and remember, until the end of August, if you use the code GO TO FOOD, you'll get free installation and a free Quooker glassware set. Just head to www.Quooker.co.uk now!Get 2 Months of Blinq For Free - With Code - GOTOBLINQ - https://blinqme.com/Watch and Subscribe To Our Youtube Videos Here - https://www.youtube.com/@gotofood Hosted on Acast. See acast.com/privacy for more information.

Join our mastermind community: https://www.skool.com/apparel-success-mastermindTry the best Ai design platform: https://www.design.com/rob88Most clothing brand startups are struggling to get sales, orders, and customers — but the truth is, many brands are getting exactly what they deserve based on the work, strategy, creativity, and differentiation they've actually put into the brand. In this video, I'm breaking down why clothing brands fail to get sales, why your Shopify store isn't getting orders, why your marketing isn't working, and what most startup clothing brand owners completely misunderstand about building a real brand. After doing over $1M in sales with my own clothing brand and working with over 500 clothing brands one-on-one, I'm giving you the blunt reality of what it actually takes to get consistent sales and how to market your clothing brand.If you want to grow a clothing brand in 2026, posting product photos and hoping people buy is not enough. You need product-market fit, a real brand identity, better content, stronger social proof, a better website, more consistent marketing, and something genuinely different that makes people care. I'll show you examples of brands and creators doing exceptional things, so you can understand why some brands get orders every day while others stay stuck with no sales. If you're serious about clothing brand marketing, getting more Shopify sales, building a streetwear brand, growing on Instagram and TikTok, and turning your brand into something people actually want to buy from, this is the wake-up call you need.

Join our mastermind community: https://www.skool.com/apparel-success-mastermindTry the best Ai design platform: https://www.design.com/rob88Most startup clothing brands think their value comes from better blanks, better hoodie quality, better t-shirt designs, and better products… but that is only a small part of what actually makes people buy. In this video, I break down why most clothing brands have no real value yet, even when their products are good, and how brand equity, perceived value, social proof, credibility, purchase confidence, status, identity, and cultural relevance are what really make a clothing brand feel worth buying.If you're trying to grow a clothing brand, streetwear brand, apparel brand, or Shopify clothing store, this video will show you why focusing only on product quality and designs is holding you back. You'll learn how to make your brand look more valuable, reduce customer doubt, build trust, create stronger social proof, and make people feel like your clothing brand is something they actually want to be part of.

What do shoppers actually want in 2026? Do brand vibe, culture, and ethos matter more than the clothes? Is experience-based fashion just better marketing? And what does “integrated fashion” look like when your wardrobe is built around music, sports, clubs, video games, vintage, coffee shops, and the internet?On this episode of Pair of Kings, Sol Thompson and Michael Smith break down the largest survey they've run on fashion preferences, shopping habits, and taste: 1,500+ responses on how people look for, select and justify clothing today. The duo use the season's thesis of “integrated fashion” to interrogate why brand culture matters, how shoppers decide between buying piece-by-piece vs building a full aesthetic, why brand storytelling still works, and what makes a fashion brand captivating enough to hold an audience.We get into Rick Owens, Kozaburo, Rolling Dub Trio, Lost Control cowboy boots, Undercover, Comme des Garçons, Celine, Hedi Slimane, CC41 wartime tailoring, vintage band tees, Bruce Springsteen shirts, KMFDM, Electronic Research Department / ERD, Daft Punk, and controversy-driven fashion marketing.Sol and Michael also discuss Everlane's sale to Shein, sustainability fatigue, ethical fashion, cost per wear, quality vs longevity, resale liquidity, wardrobe economics, consumer inequality, and why the modern fashion industry is selling lifestyles as much as clothing. Further, they ask what sparks the desire to buy: Honey Dijon at Coachella, Saturday Night Fever, The Batman motorcycle jackets, FKA twigs, Interplanetary Criminal, video games, old magazines, X-Files tees, Julian Carter, and archive fashion grails.Other topics include: NYC summer style, Havaianas and flip-flop discourse, Birkenstocks without socks, finance guys in Lululemon khakis and On Running shoes, Kangol hats, men's matching sets, white jeans, World Cup style, vintage soccer jerseys, Newcastle kits, Nike Total 90s, Puma Speedcats, Big Red Boots, brand pop-ups, shock drops, fashion coffee shops, Instagram style discovery, raves, punk shows, clubs, flea markets, Harajuku, Santee Alley, gay clubs, furries, online fashion communities, The Devil Wears Prada 2, whether good marketing can compensate for bad clothes. We hope you enjoy just as much as we did recording.Lots of love!Sol---Episode Tags: fashion podcast 2026, integrated fashion, fashion survey, menswear, streetwear, high fashion, archive fashion, shopping habits, brand culture, experience-based fashion, Rick Owens, Kozaburo, Everlane Shein, sustainable fashion, vintage fashion, World Cup jerseys, Nike Total 90, Puma Speedcat, Celine #fashion #fashionpodcast #rickowens #archivefashion TIMESTAMPS: 0:00 — Intro: 1,300+ Person Integrated Fashion Survey 1:09 — Sol & Michael Introduce the Episode 1:53 — New York Summer Fashion and the Style Reset 2:23 — Fit Check: Birkenstocks, Kapital Denim & Vintage Bruce Springsteen Tee 6:37 — KMFDM Shirt, Vintage T-Shirt Care & Washing Old Tees 7:14 — ERD Daft Punk Shirt, Vintage Resale & Controversial Fashion Marketing 11:42 — NYC Summer Style: Flip-Flops, Havaianas & Birkenstocks 16:27 — Finance Guy Fits: On Running, Lululemon Khakis & No-Show Socks 18:07 — Kangol Hats, Lower East Side Trends & One-Weekend Menswear Fads 20:22 — Matching Sets and Summer 2026 Menswear Predictions 21:16 — White Jeans, Vintage Soccer Jerseys & World Cup Style 25:05 — Everlane, Shein and the Future of Ethical Fashion 26:29 — Sustainability Fatigue and Rick Owens Sustainable Cotton 27:23 — Consumer Economics: Who Fashion Brands Actually Sell To 29:15 — AI Data Centers, Consumption and Environmental Cost 31:10 — Fashion Survey Begins: How Young Shoppers Buy Clothes 32:07 — Do Brand Vibe, Culture and Ethos Matter? 32:44 — Rick Owens, Kozaburo and Buying Into Brand Worlds 35:17 — Wardrobe Building: Piece-by-Piece vs Full Aesthetic 36:06 — Rick Owens Harness Boots and Buying in a Vacuum 40:03 — UJ Militaria, CC41 Wartime Blazer & Archive Menswear 43:00 — Brand Storytelling: Undercover, Sustainability and Fashion Narrative 45:24 — What People Consider Before Buying Clothes 46:14 — Cost Per Wear Debate 50:15 — Sustainability, Ethics, Price, Fit, Resale Liquidity & Durability 52:16 — What Makes People Want to Buy Clothing? 52:41 — Honey Dijon, Coachella, Saturday Night Fever & Cultural Inspiration 56:09 — CDG, Archive Fashion and Mental Catalogs of Grails 56:42 — FKA Twigs, Interplanetary Criminal, Video Games & Fashion Inspiration 57:39 — Do Fashion Influencers Actually Influence Fashion People? 59:38 — The Batman, Motorcycle Jackets & Style Obsession 1:01:13 — Hedi Slimane's Celine “The Dancing Kid” Beanie 1:03:15 — Experience-Based Fashion: Drops, Pop-Ups, Coffee Shops & Activations 1:06:02 — Influencer Gifting, Clothing Waste & FOMO Marketing 1:08:41 — Big Red Boots, Puma Speedcats & Hype Products That Disappear 1:10:01 — Nike Total 90, Slim Soccer Sneakers & Footwear Trends 1:10:20 — Where People Experience Fashion: Raves, Flea Markets, Clubs & Coffee Shops 1:13:37 — Instagram as a Fashion Scene and Style Discovery Tool 1:17:44 — Clubs, Raves and the Anti-Commercial Fashion Scene 1:19:04 — Song of the Week 1:21:58 — The Devil Wears Prada 2, Fashion Movies & Reboot Culture 1:26:37 — Speed Racer, Style Nostalgia & Closing Thoughts 1:26:59 — Outro  #FashionPodcast, #Menswear, #Streetwear, #Fashion, #Style, #FashionCulture, #FashionCommunity, #FashionDiscussion, #FashionAnalysis, #FashionCommentary, #MensFashion, #MensStyle, #ArchiveFashion, #FashionArchive, #VintageFashion, #FashionHistory, #DesignerFashion, #LuxuryFashion, #FashionResearch, #FashionWriting, #IntegratedFashion, #FashionTheory, #FashionConsumer, #FashionShopping, #FashionTrends, #FashionIndustry, #FashionMarketing, #BrandCulture, #FashionConsumerBehavior, #FutureOfFashion, #RickOwens, #CommeDesGarcons, #Undercover, #HediSlimane Sol Thompson and Michael Smith explore the world and subcultures of fashion, interviewing creators, personalities, and industry insiders to highlight the new vanguard of the fashion world. Subscribe for weekly uploads of the podcast, and don't forgot to follow us on our social channels for additional content, and join our discord to access what we've dubbed “the happiest place in fashion”.Message us with Business Inquiries at pairofkingspod@gmail.comSubscribe to get early access to podcasts and videos, and participate in exclusive giveaways for $4 a monthLinks:InstagramTikTokTwitter/XSol's Substack (One Size Fits All)Sol's InstagramMichael's InstagramMichael's TikTok

PRIVATE CONVERSATIONS IS BACK. Masterchefian, Full Fit Larry, and Scotty return for Episode 2. In this episode we discuss: The latest sneaker news The current Pokémon boom Streetwear brands and trends Gardening and backyard projects Trying viral internet foods What's happening in culture right now New episodes every week.   SUBSCRIBE TO THE CHANNEL ► https://www.youtube.com/@prvt.selection   LISTEN ON: APPLE PODCASTS: https://podcasts.apple.com/us/podcast/private-conversations/id1641605422?ign-itscg=30200S&ign-itsct=podcast_box_promote_link SPOTIFY: https://open.spotify.com/show/5wnDrQiUCPcUErprdaBX2b  ALL PLATFORMS: https://linktr.ee/PrivateSelection   ADD US ON INSTAGRAM: https://www.instagram.com/prvt.selection/   ALL OF OUR SOCIALS: https://linktr.ee/PrivateSelection   _________________________________________________________________ #PrivateConversations #Sneakers #Streetwear #Podcast

On this week's episode of the Who Are You? Podcast we welcome back Jesse Ferrell, the founder of Upland Streetwear. We get into the growth of his brand since our last conversation, how he finds the right skaters to promote his brand, him starting to focus more on content creation, finding new hobbies, I tell the story of how I ripped both of my quads at one of the world's most famous skate parks and so much more!For more on Jesse Ferrell check out the links below:Instagram: https://www.instagram.com/jesseferrelll/ website: https://www.uplandstreetwear.com/ Youtube: https://youtube.com/@uplandstreetwear?si=omlwRv-8e_JGBtpI For all updates and information about the podcast:Instagram: ⁠ https://www.instagram.com/whoareyoupod/?hl=enFacebook: ⁠https://www.facebook.com/profile.php?...TikTok: ⁠https://www.tiktok.com/@who.are.you.podcaYouTube: ⁠ https://www.youtube.com/@whoareyoupodAll other audio links: ⁠https://linktr.ee/Whoareyoupod⁠Make sure to turn on your notifications so you don't miss an episode, please share the episode, leave a like, a review and a 5-star rating. All those things help the podcast be seen by more people!For all questions, business inquires or are interested in being on the show please reach out to: ⁠whoareyoupod@yahoo.com⁠ #whoareyoupodcast #jacksonville

Join our mastermind community: https://www.skool.com/apparel-success-mastermindTry the best Ai design platform: https://www.design.com/rob88 Most clothing brands struggle on Instagram and TikTok because they constantly post products, promote their hoodies and chase immediate sales. In this video, I explain why this clothing brand marketing strategy kills your reach—and how to create content that attracts your target audience, grows a real community and eventually drives more sales.You'll learn the difference between content marketing and paid ads, why clothing brands need to lead with value, and how to use the 80/20 content strategy for your streetwear brand or fashion brand. After generating over $1 million in clothing brand sales and working with more than 500 brand owners, this is the social media strategy I believe more clothing brands need to understand.

Join our mastermind community: https://www.skool.com/apparel-success-mastermindTry the best Ai design platform: https://www.design.com/rob88The Instagram aesthetic era is over, and clothing brands that are still posting basic product photos, wall pics, and “cool” content with no real hook are getting cooked. In this video, I break down why so many clothing brands are stuck getting low views on Instagram, TikTok, and YouTube Shorts, and what actually works for growing a clothing brand in 2026. Social media has changed. People are not scrolling just to look at nice clothing photos anymore. They want entertainment, creativity, quick dopamine, and content worth sharing. I also break down the clothing brand Wants and Needs and explain how they've grown so fast by using viral hooks, creative transitions, and content that actually fits how people use social media today. This is not about copying them exactly. It is about understanding why their strategy works and how to apply the same thinking to your own brand, niche, and audience. If you are starting a clothing brand, growing a streetwear brand, or struggling to get views on your content, this video will help you understand why the old Instagram aesthetic strategy is dying and what clothing brands need to do instead.

Join our mastermind community: https://www.skool.com/apparel-success-mastermindTry the best Ai design platform: https://www.design.com/rob88If you're starting a clothing brand in 2026, AI tools like Claude and ChatGPT can help you move faster, create better content, write stronger copy, improve your marketing, and grow your brand without feeling overwhelmed. In this video, I break down how to use Claude, ChatGPT, and AI to blow up your clothing brand and hit more of your goals as a brand owner. Whether you're starting a clothing brand, building a streetwear brand, launching a fashion brand, growing a Shopify store, or trying to market your clothing brand online, this video will show you practical ways to use AI tools for your business. I compare Claude vs ChatGPT for clothing brands and explain which AI tool I personally recommend for brand owners. I also break down the best ways to use AI for product descriptions, website copy, social media captions, email marketing, customer service, pricing, margins, supplier communication, ad copy, content hooks, TikTok ads, Instagram content, Facebook ads, and clothing brand strategy. AI is one of the biggest opportunities for clothing brand owners right now because it can help you write better, think faster, research your niche, understand your target audience, create stronger marketing angles, and make better decisions for your brand. If you feel behind with AI, ChatGPT, Claude, or all the new AI tools coming out, this video will simplify everything and show you exactly how to start using them for your clothing brand. After running my own clothing brands for over 10 years, doing over $1M in sales, and working with over 500 clothing brand owners one-on-one, these are the most useful AI use cases I think actually matter for growing a clothing brand online. If you want to learn how to start a clothing brand, how to grow a clothing brand, how to market a clothing brand, how to use ChatGPT for business, how to use Claude AI, how to use AI tools for ecommerce, how to build a streetwear brand, how to improve your clothing brand marketing, and how to use AI to make your brand look more professional, this video will help. 

Join our mastermind community: https://www.skool.com/apparel-success-mastermindTry the best Ai design platform: https://www.design.com/rob88Starting a clothing brand is exciting, but most new clothing brand owners are focused on the wrong thing. In this video, I break down the real reason so many clothing brands, streetwear brands, fashion brands, clothing lines, t-shirt businesses, and apparel startups fail before they ever get real momentum. It's usually not the algorithm, shadowbanning, Facebook ads, TikTok, Instagram, lack of money, or lack of time. The real problem is that most people don't know what to do next when their brand hits a wall. If you're wondering how to start a clothing brand, how to grow a clothing brand, how to market a clothing brand, how to get sales for your clothing line, or how to build a successful streetwear brand from scratch, this video will help you understand the mindset, patience, marketing strategy, content strategy, and brand-building process needed to actually make it work long term. I talk about what happens after you launch your clothing brand, why sales often slow down after friends and family order, why most brands fade out instead of failing overnight, and how to keep pushing when your clothing brand gets no sales, no followers, no website traffic, and no engagement. I also share real examples from my own clothing brand journey with KBU Apparel, plus examples from Nike, FUBU, Adenola, and other brands that had to go through years of struggle before finding real success. Whether you're starting a streetwear brand, launching a fashion brand, building a t-shirt business, creating a clothing brand vlog, documenting your clothing brand journey, learning social media marketing, running Facebook ads, posting on TikTok, trying to grow on Instagram, improving your website, finding product market fit, or figuring out your brand identity, this video is about the deeper reality of building a clothing brand when things are not working yet. If you're serious about starting a clothing brand in 2026, growing your clothing line, building a fashion brand, marketing your streetwear brand, getting more sales, finding your unique brand voice, and becoming a better clothing brand owner, this video will give you a real competitive advantage.

How Boutique Owners Create Their Own Clothing Line (Without Costly Mistakes) with Natalie Hamilton If you're a boutique owner thinking about launching your own clothing line, this episode breaks down what it really takes...costs, strategy, mistakes to avoid, and how to actually succeed. In this episode, Rachel sits down with boutique owner Natalie Hamilton, who shares her 10-year journey building a successful retail business, and why she's now stepping into apparel manufacturing with her new brand, Anna & Atticus. From sourcing at MAGIC Las Vegas to navigating minimum order quantities, tech packs, and production costs, this is a behind-the-scenes look at the leap from boutique to brand. If you've ever thought, "I should create my own line," this conversation will either validate your next move or save you thousands in mistakes. Sign up for the Secrets Behind Billion Dollar Apparel Brands Masterclass here: https://www.thebusinessofapparel.com/secrets Join The Board here: https://www.thebusinessofapparel.com Chapters: 00:00 Starting an Apparel Brand? 00:21 Meet Natalie Hamilton 03:09 Wholesale Buying at Market 05:29 Why Start an Apparel Brand? 09:12 Finding the Right Training 15:19 Costly Industry Surprises 19:12 Building Real Community 21:03 New Strategy: Start Small 23:16 Managing MOQ Risk 24:21 Naming and Trademarks 27:12 Launch Timeline Planning 28:02 The True Cost of Development 29:33 Bespoke vs Streetwear 31:47 Where to Find Graced CONNECT WITH NATALIE: Website: https://gracedshop.com/ Watch more of The Business of Apparel Podcast episodes: Wholesale 101: https://youtu.be/lpezH1YwCyE Use AI in Your Apparel Brand: https://youtu.be/Dn9tjPNmfaw  Grow A 7-Figure Apparel Business: https://youtu.be/rpQYDyo5Rao We can't wait to hear what you think of this episode! Purchase the Business of Apparel Online Course: https://www.thebusinessofapparel.com/course ABOUT RACHEL: Rachel Erickson—Fractional COO, Apparel Industry Consultant, and founder of Unmarked Street and The Business of Apparel. With 20+ years in technical design and product development leadership, I've sat at the executive table of a $25M apparel line and helped scale it to $60M in one year.   After decades working inside major fashion companies, I learned the truth behind billion-dollar brands, and it's not about chasing trends or pumping out endless products. It's about building clean processes, tightly edited assortments, and obsessively focused customer targeting.   I help founders and CEOs of performance apparel brands: ✅ Build lean, profitable product lines ✅ Streamline operations for growth ✅ Replace overwhelm with executive clarity ✅ Create garments that fit bodies in motion   Whether you're just hitting $1M in revenue or trying to break through the $10M ceiling, my team joins you as an embedded operations and product partner—running fittings, line plans, tech packs, and vendor communications so you can get back to leading.   To connect with Rachel, you can join her LinkedIn community here: LinkedIn. To visit her website, go to: www.unmarkedstreet.com.   

On this episode, I sit down with Jojo Regan, co-founder of MANORS Golf, to get into one of the more interesting brand building stories in British commerce right now. How do you take a sport with one of the strongest aesthetic traditions in the world and completely rewrite what it looks like?We get into the cultural moment golf is having, why they backed a creator over a tour pro, the 90s nostalgia driving the aesthetic, and what it means to sell adventure rather than apparel. The pivot that defined the business, a fundraise with Andy Murray involved, and whether Manors ever steps outside of golf.And then AI: where Jojo is actually placing bets, why the agentic website is already live and what the dot com of the future looks like for a brand built on culture and storytelling.Enjoy the show.This episode is sponsored by Swap - if you want to see what the future of storefronts looks like, book a demo at swap-commerce.com/offcuts

Join our mastermind community: https://www.skool.com/apparel-success-mastermindThe best Ai design platform: https://www.design.com/rob88Trademark search links: https://www.uspto.gov/trademarks/searchhttps://ised-isde.canada.ca/cipo/trademark-search/srchIf you want to learn how to start a clothing brand in 2026, this video will save you from making the biggest mistakes that destroy most brands before they ever take off. Starting a clothing line can be exciting—you can build something meaningful, make money, and grow a real following—but it can also go very wrong if you don't know what to avoid. In this video, I break down the things you should never do when starting a clothing brand, based on over 10 years of experience, over $1M in sales with my own brands, and working one-on-one with more than 500 clothing brands. We go deep into why skipping a trademark search can completely ruin your brand before launch, how ordering too much inventory without proof of sales can lock up all your cash, and why relying on your friends for validation is one of the most misleading things you can do. I also explain why waiting too long to launch your clothing brand actually hurts you, how to avoid working with sketchy manufacturers, and why you should never hire help before understanding the basics yourself. On the marketing side, you'll learn how to market your clothing brand properly in today's environment—whether you're running a streetwear brand, a t-shirt business, doing print on demand, or building a private label fashion brand. I break down why organic growth requires volume, how social media platforms like TikTok and Instagram actually work for clothing brands, and why buying followers or joining engagement groups will kill your long-term growth. Most importantly, we talk about building a clothing brand with a clear identity—because if your brand doesn't instantly signal who it's for, nobody cares. This is the difference between a brand that gets ignored and a brand people feel like they need to buy from. If you're serious about learning how to start a clothing brand, grow a clothing line, and build a profitable fashion brand, this video will give you the clarity you need to avoid costly mistakes and move forward with confidence. 

Join the Apparel Success Mastermind (limited time price drop): https://www.skool.com/apparel-success-mastermindCreate designs with ai: https://www.design.com/rob88If you want to start a clothing brand in 2026, you need to hear this. In this video, I break down why most startup clothing brands fail and the delusions that hold brand owners back. After 10+ years running a clothing brand, doing over $1M in sales, and working with 500+ brands, I'm sharing what it actually takes to build a successful clothing brand today. Most people think launching a clothing line means instant growth, viral success, and easy sales. The reality is that most clothing brands don't even get traction, and many never get a single customer. If you're serious about building a fashion brand or streetwear brand, this is the truth you need early. This video focuses on clothing brand marketing and how to actually grow. It all comes down to your ability to acquire customers at a profitable cost. Social media is saturated, and posting your designs isn't enough. You need consistent content, strong marketing, and a clear target audience to stand out. If you're trying to start a clothing brand or figure out how to market your clothing brand, this will completely change how you approach it. This is real experience — not theory.

Join the Apparel Success Mastermind (limited time price drop): https://www.skool.com/apparel-success-mastermindCreate designs with ai: https://www.design.com/rob88If you want to know how to start a clothing brand in 2026 and actually build a profitable clothing line, this video breaks down the biggest lessons I learned after spending my entire 20s building clothing brands from scratch. Whether you're starting a streetwear brand, fashion brand, or launching your first clothing line, this is a real, no-BS breakdown of what actually matters if you want your brand to grow, sell, and stand out in a saturated market.In this video, I explain how to build credibility for your clothing brand so it looks legit from day one, how to create a strong brand identity that connects deeply with your target audience, and why most new clothing brands struggle with sales due to a lack of liquidity. You'll also learn how to market a clothing brand effectively using content, ads, and email marketing, and how to build real demand so your products actually move instead of sitting as dead inventory.On top of that, I break down the importance of margins and how to structure your clothing brand so it's actually profitable as you scale. If you're trying to figure out how to start a clothing line, grow a streetwear brand, or build a fashion brand that people take seriously, this video will help you avoid years of mistakes and give you a clear path forward.This is especially valuable if you're just starting a clothing brand with no audience, no customers, and no prior experience, because these are the exact steps I used to grow my own brand past $1M in sales.This video covers how to start a clothing brand from scratch, how to market a clothing brand online, how to build a streetwear brand in 2026, how to grow a fashion brand, and how to turn your clothing line into a real business. If you're serious about building a clothing brand that actually works, this will give you the foundation you need. 

If you're thinking about starting a clothing brand, or you're already trying to figure out how to grow your clothing brand, this is the most important video you'll watch. After 10 years of building brands and working with hundreds of clothing brand owners, I've cracked the single biggest reason most brands never make it — and it has everything to do with how you market your clothing brand from day one.Join the Apparel Success Mastermind (limited time price drop): https://www.skool.com/apparel-success-mastermindCreate designs with ai: https://www.design.com/rob88The hard truth about starting a clothing brand in 2026? The market is brutally saturated. Streetwear brands, fitness apparel brands, lifestyle brands, gym wear brands, mental health clothing brands — thousands of people are launching the exact same thing you're planning. And marketing a clothing brand that looks and feels like everything else out there is basically impossible.So how do you actually grow a clothing brand from scratch with little to no money? It comes down to one word: differentiation. I took my lifestyle brand past $1M in sales from small-town Canada — not with a massive ad budget, but with bold, creative risks that made the brand impossible to ignore. And in this video I'm showing you exactly how.What you'll learn: The biggest clothing brand marketing mistake beginners make (and how to avoid it)How to stand out in a saturated clothing market with zero ad spendThe 3 resources every person starting a clothing brand has access to — and the one that changes everythingReal clothing brand marketing strategies that actually work in 2025How to build a clothing brand identity so unique that your audience can't ignore youWhy bold creative risks are the best clothing brand growth strategy for small brands - Lessons from my clothing brands on product and marketing differentiationWhether you're just learning how to start a clothing brand, trying to figure out how to market your clothing brand on social media, or you've been grinding for a while and can't figure out why your brand isn't growing — this video will change how you think about your entire brand strategy. 

#thePOZcast is proudly brought to you by Fountain - the leading enterprise platform for workforce management. Our platform enables companies to support their frontline workers from job application to departure. Fountain elevates the hiring, management, and retention of frontline workers at scale. To learn more, please visit: https://www.fountain.com/?utm_source=shrm-2024&utm_medium=event&utm_campaign=shrm-2024-podcast-adam-posner. Thanks for listening, and please follow us on Insta @NHPTalent and www.youtube.com/thePOZcast For all episodes, please check out www.thePOZcast.com  Takeaways - Greg Selkoe's journey reflects the highs and lows of entrepreneurship. - Cultural influences play a significant role in shaping business ideas. - Karma Loop was a pioneer in streetwear and e-commerce. - Navigating growth requires learning from mistakes and adapting. - The collapse of Karma Loop taught valuable lessons about resilience. - XSET aims to redefine gaming culture and community engagement. - Authenticity in branding is crucial in today's market. - Hiring for cultural fit is as important as skills and experience. - Success is defined by happiness and meaningful experiences, not just money. - The importance of self-awareness and managing stress in business. It's important to balance personal commitments with professional responsibilities. - Financial strategies are crucial when dealing with large investments. - Effective event planning requires clear communication and coordination. - Marketing partnerships can significantly enhance brand visibility. - Live streaming offers unique opportunities for audience engagement. - Collaboration within a team is essential for success. - Final preparations are critical to ensure a smooth launch. - Understanding audience dynamics can drive attendance and participation. - Post-event reflections can inform future strategies. - Maintaining strong relationships with partners is key to ongoing success.   Chapters 00:00 Introduction to Greg Selkoe and His Journey 09:21 The Birth of Karma Loop 18:07 The Collapse of Karma Loop and Personal Reflection 25:25 Building XSET: A New Era in Gaming and Culture 33:40 Hiring for Values and Culture

Join the Apparel Success Mastermind (limited time price drop): https://www.skool.com/apparel-success-mastermindMake Designs (with discount): https://www.design.com/rob88If you're trying to grow your clothing brand online but your videos aren't getting views, your posts aren't going viral, and your sales feel inconsistent… this video breaks down exactly why — and what you need to do instead.In this video, I explain how the TikTok algorithm, Instagram algorithm, and YouTube algorithm actually work in 2026, and how you can use content marketing to grow your clothing brand organically without relying heavily on paid ads.Most clothing brands struggle because they focus too much on selling and not enough on creating content that people actually want to watch, engage with, and share. If your content isn't getting pushed by the algorithm, it's not because you're shadowbanned — it's because your content isn't performing the way these platforms need it to.I've used this exact strategy to generate millions of views across TikTok, Instagram Reels, and YouTube — and in this video, I walk you through how to apply it to your own clothing brand.If you want to learn:How to market your clothing brand on TikTokHow to grow your clothing brand on InstagramHow to get more views on Reels and TikTokHow to go viral with your clothing brand contentHow to build a loyal audience and increase engagementHow to turn content into sales without hurting your reachThe best social media marketing strategy for clothing brands in 2026 …then this video will give you a clear, practical blueprint. You'll also learn why consistency and volume matter more than anything, how to approach content like a media company, and how to balance value-driven content with subtle selling using soft call-to-actions. This is real, modern clothing brand marketing — built for today's algorithms and how people actually consume content.

Subscribe to Throwing Fits on Patreon. On our weekly mini ep, the boyz are diving deep on this week's guest and touching on a variety of things we might have missed or simply must know more about, including but not limited to: menswear's race to the bottom sure looks familiar, the hubris of having good taste, and tier 1 T-shirts.