Podcasts about social nature

Price. Convenience. Taste. Can your brand deliver? Annalea Krebs, founder of Social Nature, joins the show to unpack the brutal balancing act every sustainable CPG founder faces. In a world where consumers demand it all — low prices, easy access, great taste, and environmental impact — building a brand that scales isn't just hard, it's war. With insights from over 3 million product reviews and a decade leading shopper-driven marketing, Annalea shares data-backed strategies for thriving in a high-cost, low-margin, impact-driven industry. A must-listen for founders breaking the old retail rules to build something better.  

We are dedicating this episode to covering topics on how to build your social media presence including running TikTok Shop and making captivating social creatives. We are being joined by Mark Ross from Konsort Social and Adam Brown with Sircle Media. Our on-going sponsor is RangeMe and this week's sponsor is Social Nature. Co-Hosts Alex Bayer and Wade Yenny with a combined experience in the CPG space of 35 years, chat about all things food and beverage in the market and share what's going on in their lives and any current events. They also do shout-outs and answer questions live from viewers & listeners during their show.

This week we are joined by 3 dynamic female founders that have started CPG brands scaling nationally in retail stores and online. Just 13 % of all start-ups are female-founded, so we wanted to give a spotlight on female-led companies and their personal stories on starting their past and present brands. In no particular order, we are joined by Karen Danudjaja, Co-founder of Blume. Nicole Dawes, Founder of Nixie Beverage Company, and Lan Pham, Founder of Sang Vietnamese Coffee. This week's episode is sponsored by Social Nature. Our on-going sponsors are RangeMe and My Way 3PL

Annalea Krebs is the founder and CEO of Social Nature, an online product discovery platform with over 1M shoppers. On this episode of ITS, Annalea and Ali talk about the consumer journey, from trial to life-long fan, and how it's more important than ever to take the risk out of trying new products.Heritage Radio Network is a listener supported nonprofit podcast network. Support In The Sauce by becoming a member!In The Sauce is Powered by Simplecast.

The Catechism sets up a pair of definitions for us that, at first glance, appear circular, but upon close examination, reveal profound interdependence: “The good of each individual is necessarily related to the common good, which in turn can be defined only in reference to the human person.” Fr. Mike uses a fascinating thought experiment to illustrate where the common good originates: you. Today's readings are Catechism paragraphs 1905-1912. This episode has been found to be in conformity with the Catechism by the Institute on the Catechism, under the Subcommittee on the Catechism, USCCB. For the complete reading plan, visit ascensionpress.com/ciy Please note: The Catechism of the Catholic Church contains adult themes that may not be suitable for children - parental discretion is advised.

We are honored and excited to be joined by some of the best and brightest CPG people in the industry. On our 3rd edition of the Master Series, we are being joined by Mark Samuel, CEO of IWON Organics (a fast growing prominent organic snack brand), Adam Brown, CEO of Sircle Media (one of the leading CPG focused social media agencies in the country), Max Baumann (CEO of one of the largest CPG merchandising brands in the country), and Czar Daniolco, Co-Founder of Hi Touch Distribution (now called Hi Touch Libations). BIG Thanks to our on-going sponsors My Way 3PL (https://lnkd.in/gcSXrV2P) and RangeMe (https://lnkd.in/gwXQar3P) This week's episode is sponsored by Social Nature who helps natural brands get discovered on retail shelves through their community of 1.1 million shoppers who are looking for better-for-you options.

Fr. Roger J. Landry 2024 Napa Institute Summer Conference Meritage Resort, Napa, Institute “What Does It Mean To Be Human” July 26, 2024   To listen to an audio recording of today’s talk, please click below:  https://traffic.libsyn.com/secure/catholicpreaching/7.26.24_Napa_the_Social_Nature_of_Man_1.mp3   To watch the video of the talk, please click below:  [coming…]   To download the slides for […] The post The Social Nature of the Human Person, 2024 Napa Institute Summer Conference, July 26, 2024 appeared first on Catholic Preaching.

Michael, Jason, and Giana first address a misunderstanding about their views on justice and clarify that they advocate for justice using the tools of the kingdom of God. They then move on to discuss the concept of identity and its connection to new creation. They explore how society has shifted from God being the identity giver to individuals creating their own identities. They conclude by discussing the role of the church in fostering a sense of identity rooted in new creation principles.Chapters00:00- Introduction and Rap Discussion07:07 - Misunderstanding about Justice16:46 - Navigating Peace and Violence23:27 - Resistance and 'A Hidden Life'27:22 - Identity and New Creation30:27 - The Shift in Society's View of Identity36:41 - The Social Nature of Identity50:28 - Finding Our True Identity as Image Bearers57:20 - The Role of the Church in Fostering Identity

This week we have the usual banter between Alex Bayer and Wade Yenny, chatting about all things food and beverage. We also will review topics about VC capital for CPG brands has dried up by 97 % according to the latest statistic. We also talk about common acquisitions in the CPG space in this environment and what should a brand owner do if they are looking for an acquisition and a way out. Co-Hosts Alex Bayer and Wade Yenny with a combined experience in the CPG space of 35 years, chat about all things food and beverage in the market and share what's going on in their lives and any current events. They also do shout-outs and answer questions live from viewers & listeners during their show. This episode is sponsored by our weekly sponsor Social Nature and on-going sponsors Vdriven and RangeMe.

In this episode of Enlightened by Dogs, we explore the topic of understanding and navigating the sensitivities, preferences and quirks that affect our daily lives with our dogs.   Here's what we unpack in today's episode: Understanding Mindset: We begin by exploring what a mindset is and how it influences our interactions with the world and our dogs. Your beliefs and perspectives can significantly impact the success of your relationship with your dog. Exploring Our Sensitivities: I invite you to think about your own sensitivities. Whether it's loud noises or crowded spaces, recognizing your own needs helps you empathize with your dog's sensitivities to their environment. Empathy and Acceptance: How do we make simple adjustments to accommodate our personal sensitivities, and what happens when these are either dismissed or accepted by others? This understanding is crucial in fostering a nurturing relationship with our dogs, who also experience their own set of sensitivities. The Social Nature of Dogs and Humans: Highlighting the similarities between humans and dogs as social animals, and we discuss how our relationships can flourish when we acknowledge and respect each other's sensitivities. Practical Tips for Managing Sensitivity: I share four very simple, yet very effective strategies for creating a supportive and safe environment for your sensitive dog. From ensuring safety to enhancing connection, these tips are designed to help you and your dog lead a happier, more connected life. As always, your thoughts and experiences are invaluable to our community. Share this episode, leave a review, and join the conversation to help spread awareness about compassionate living with our dogs.   LOVE TO LEARN MORE?  Become a calm and confident Dog Mom with a cooperative, happy dog ... without obedience training, or relying on treats or arousing games, or corrections of any type.    Here are some next steps:   SUBSCRIBE to Kathy's YouTube Channel: https://www.youtube.com/c/DancingHeartsDogAcademy/videos   LISTEN or READ Kathy's Podcast and Blog on her Website: https://dancingheartsdogacademy.com/   GET STARTED work with Kathy: https://dancinghearts.link/foundation   LET'S CONNECT on the socials for more partnership tips and advice: -Facebook: https://www.facebook.com/dancinghearts/ -Instagram: https://www.instagram.com/kathykawalec/   LISTEN TO PODCASTS: Subscribe to the Enlightened By Dogs podcast in your favorite app! Don't forget to leave us a rating and review – it would make Kathy very happy!   Subscribe on  Apple Podcasts | Listen on Spotify Connect on Facebook: facebook.com/dancinghearts/  

Our exciting first podcast sponsor:Alcami Elements - a premium herbal supplement for energy, focus, and concentration.https://www.alcamielements.com/products/alcami-elements-life-enhancing-beverageGet 10% off your first order or 30% off a monthly subscription using the code "illusion."---In this conversation, Jay Bhattacharya and Matthew Crawford discuss the corruption of science and the challenges it faces in the modern era. They explore the transformation of science from a small-scale, individual pursuit to a large-scale, corporate enterprise. They highlight the politicization of science and the influence of external entities on scientific research. The conversation also delves into the replication crisis in science and the need for reform. They propose alternative models, such as a review culture, to encourage independent thinking and foster a healthier scientific community. Jay Bhattacharya discusses the productivity of science, the centralization of science and politics, and the potential for decentralization as a solution. He highlights the challenge of attention and pre-selection in scientific research and the markers of quality in science. Bhattacharya also explores the advantages and disadvantages of centralized and decentralized models in science.---Chapters00:00 Introduction and Background07:46 The Transformation of Science11:45 The Authority of Science14:41 Science as an Authority-Giving Power18:11 The Corruption of Science23:46 The Intimidation Factor in Science26:27 Research Cartels and the Control of Resources29:57 The Replication Crisis and the Need for Reform36:38 Alternative Models: A Review Culture42:38 Analogizing Science to the Movie Industry46:03 The Role of Replication in Science50:33 The Social Nature of Science52:14 The Productivity of Science55:19 Centralization of Science and Politics56:22 Decentralization as a Solution57:32 The Challenge of Attention and Pre-Selection58:55 Markers of Quality in Science59:51 Centralized vs Decentralized Models01:00:16 Conclusion and GratitudeSubscribe to Matthew's Substack: This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit www.illusionconsensus.com/subscribe

When we're at the grocery store most of us find it hard to switch to new products because we don't want to risk the 10 or 20 dollars it usually takes to try a healthier option for the first time. Well, have we got a surprise for you!We chatted with Annalea about how her Bcorp certified company, Social Nature, gives shoppers 100% cash back when we grab a featured product off the shelf, try it, and give our honest feedback.In this episode you'll learn why the transition to sustainable products is so hard for consumers and what future-proofing food companies are doing to make that easier. You'll hear some of the nitty gritties of price, trust, and convenience play into our shopping list-making.And you'll also learn how full-sized samples make this journey a lot more fun—because let's face it, sometimes a paper shot glass or a chunk on a napkin at a sampling station just doesn't cut it.Later in the conversation we beyond the free groceries, and you'll hear how food brands truly value consumer reviews — giving us the opportunity to influence future product improvement, innovation, ingredients, and packaging.Grocery shopping can be a force for good AND we can make a few bucks while we're doing it. So let's get into it! Here's Annalea Krebs from Social Nature.Learn more at www.socialnature.com.

For Pia and Cullen this is their 9th time as regular guests on Ep 99. We go from discussing the Pleiadians, manifestation, shape-shifting, Pluto Jan 21 2023, compassion, our social nature to our global community.As always, the Just Be Practice ends with words of wisdom from Laarkmaa, the group of Pleiadians with whom Pia and Cullen merge to deliver messages of encouragement during this awakening.Connect with Pia Orleane PhD , Cullen Baird Smith PhD & Laarkmaa:Websites: https://www.laarkmaa.com & https://www.piaorleane.comPleiadian Wisdom Oracle Card Deck:  https://www.laarkmaa.com/oracle-cardsAward-winning Wisdom From the Stars Trilogy: https://www.laarkmaa.com/wisdom-from-the-starsDivination Award Winner, Pleiadian-Earth Energy Astrology; Charting the Spirals of Consciousness: https://www.laarkmaa.com/pleiadian-earth-energy-astrology2023 Pleiadian-Earth Energy Calendar: https://www.laarkmaa.com/pleiadian-earth-energy-calendarPleiadian-Earth Energy Personal Astrological Chart: https://www.piaorleane.com/pleiadian-energy-chartsAward-winning Short Stories - Exit Plan & Other Short Stories: https://www.laarkmaa.com/exit-planNEW OFFERING... via ZOOM: Galactic Human Ascension Group Meditation / Sat, Jan 27, 2024 from 1-2:30pm ESTWith several meditations, each still moment will include the presence and divine work of ascended masters as well as galactic beings with the intention of enhancing vibration, energy and healing. Then, I will guide individuals where I am called or give attention to the group on how to deepen each meditation and beyond. Light language and toning may come into play. Price: $45 Registration: Email eden@edenjustbe.com to sign-up. **Host Eden Koz is a psychological empath (she feels, articulates and moves your pain/joy/blocks/etc), intuitive, medium, meditation master & dimensional as well as a galactic healer. She does remote & face-to-face sessions with individuals as well as groups.Contact info for Eden Koz / Just Be®, LLC:Insta, FB, LinkedIn, TruthSocial, (see the podcast also on) BitChute, Rumble, YouTube, Odysee, ...

Adria Campbell is the Chief Revenue Officer at Malk Organics, the premium, plant-based milk company known for it's celebrity-created Erewhon smoothies. On this episode of ITS, Adria walks Ali through the way she runs sales, the KPI's she's established for her team, how she hires, and what her secret is with buyers. They also talk the perils of seasonal sku's and why Social Nature is the demo of the future.  In the Sauce is Powered by Simplecast.

We are proud to announce the very first episode of our special edition segment: 'Buyers Spotlight'. We are bringing on experienced and well known category managers in the retail space that live and breath CPG items that are on shelves across the country. This episode we are bringing on (in no particular order): Kenny Hausmann - Senior Category Manager of Healthy Living - Fresh Thyme Jim Clapp - Director of Operations at Clark's Market Gavin Konkel - Previous VP of Merchandising at Earth Fare Wade Yenny - Previous Director of Grocery for Jimbo's Naturally (and also our co-host!) This week's show is also sponsored by Social Nature and they will be joining us in the episode to chat about their services and benefits to CPG brands. Our on-going sponsor is VDriven, a boutique organization specializing in helping CPG brands scale and manage their day to day operations.

This episode was sponsored by RangeMe. Go to rangeme.com/startupcpgThis episode was sponsored by Floret. Go to tryfloret.com/startupcpgThis episode was sponsored by Cin7. Go to cin7.com/startupcpgI'm so excited to have our friends at Social Nature back on the show! Today we get to chat with Annalea Krebs, founder and CEO of Social Nature, an all-in-one shopper marketing platform powered by 1 million natural shoppers. Because Social Nature has access to so much great data about natural shoppers, we've learned a ton here on the show from them about key trends in natural shopping and who the modern wellness consumer is. I've linked in the show notes our other episodes with Social Nature because they are jam packed with knowledge and always very popular. I'm really excited today to explore Social Nature's new rebate program and what that means for brands driving trial at specific retailers, and I asked Annalea to come with updates on key trends they are seeing in their community, which are really fascinating.Listen in as Annalea shares about: Current top health goals for shoppers Trends on where people are shopping from, including the breakdown on large scale retailers and natural retailers Top product attributes shoppers are looking for Social Nature's recent B-corp certification and what that means Social Nature's new rebate model and how it helps brands drive trial at retail faster and with more data Tips for making the most out of an in-store marketing campaign And more! Social Nature is a proud sponsor of Startup CPG.Episode Links: Social Nature website Annalea's LinkedIn Join the Social Nature community as a consumer here As a CPG Brand, learn more about Social Nature's programs here or contact their team at marketing@socialnature.com Mentions: Olipop, GoPuff, NotCo NotMilk, Primal Kitchen Learn from & get to know the Social Nature team:  Episode #87 How Natural Shoppers are Responding to Inflation with Social Nature's Jessica Malach Episode #50 The Data Behind the Modern Wellness Consumer with Social Nature's Jessica Malach Overview of Digital Sampling with Social Nature founder Annalea Krebs Episodes that mention Social Nature campaigns:  Episode #66 Sharing is Caring: How Alison Cayne & Haven's Kitchen share cooking confidence and industry knowledge (Social Nature discussed at 41:15) Episode #86 From Target Buyer to Nationally Launching Upcycled Pet Brand Shameless Pets with James Bello (Social Nature discussed at 37:33) Show Links: Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top) Join the Startup CPG Slack community (15K+ members and growing!) Follow @startupcpg Visit host Jessi Freitag's Linkedin or website Questions or comments about the episode? Email Jessi at podcast@startupcpg.com Episode music by Super Fantastics RangeMe Links RangeMe website Listen to our episode (#108) with RangeMe founder, Nicky Jackson here Floret Links:Sign up here for a free 2023 deductions auditCin7 Links:Get a demo or claim your free 14 day trial of Cin7 inventory management software here

Ida County Pioneer, October 20, 1926, Ida Grove, Iowa

The Catechism sets up a pair of definitions for us that, at first glance, appear circular, but upon close examination, reveal profound interdependence: “The good of each individual is necessarily related to the common good, which in turn can be defined only in reference to the human person.” Fr. Mike uses a fascinating thought experiment to illustrate where the common good originates: you. Today's readings are Catechism paragraphs 1905-1912. This episode has been found to be in conformity with the Catechism by the Institute on the Catechism, under the Subcommittee on the Catechism, USCCB. For the complete reading plan, visit ascensionpress.com/ciy Please note: The Catechism of the Catholic Church contains adult themes that may not be suitable for children - parental discretion is advised.

Want to become more Stoic? Join us and other Stoics this October: Stoicism Applied by Caleb Ontiveros and Michael Tremblay on MavenIn this conversation Caleb speaks with Will Johncock, the philosopher, sociologist and author of Beyond the Individual: Stoic Philosophy on Community and Connection. Will's work highlights the deeply social aspect of Stoicism and offers an essential frame for thinking about our own lives, the lives of the people around us, and our world. Will reminds us that we share our nature with the world and people around us. This provides a source of meaning and guidance.https://willjohncock.com/(03:28) The Individual and Social Aspects of Stoicism(07:54) Being Social(13:38) Rationality in the Universe(18:59) Egoism(29:52) Autonomy Culture(36:17) Virtue(38:58) The Problem of Evil(42:56) Moral Luck(46:58) History or Life Philosophy?***Subscribe to The Stoa Letter for weekly meditations, actions, and links to the best Stoic resources: www.stoaletter.com/subscribeDownload the Stoa app (it's a free download): stoameditation.com/podIf you try the Stoa app and find it useful, but truly cannot afford it, email us and we'll set you up with a free account.Listen to more episodes and learn more here: https://stoameditation.com/blog/stoa-conversations/Thanks to Michael Levy for graciously letting us use his music in the conversations: https://ancientlyre.com/

Consumers are looking for more and more transparency into the sourcing and production of their products. We've had Social Nature on the show to talk about The Modern Wellness Consumer and the data backing their values based shopping, and I wanted to dig into the behind the scenes of a brand building a really transparent supply chain. Renee Dunn, Founder of Amazi, has been in the Startup CPG community from the beginning, and I've been following them for a couple of years. Amazi is on a mission to help people snack on purpose with their 100% made in Uganda tropical fruit snacks and are building a more sustainable and equitable supply chain. Earlier this year, the Amazi team posted a reel on Instagram with Joel, their Operations and Co-Production Manager based in Uganda, and I asked Renee if her and Joel would be willing to come on the show and talk about building their transparent supply chain and navigating an operation spanning two continents. Thankfully they both said yes and we had a great conversation that I'm excited to share today.Listen in as Renee & Joel share about: How Renee got started sourcing products from Uganda and when she met Joel to discuss building a facility and scaling The process of building out a facility in Uganda How Amazi worked with Sprouts to postpone their launch to support getting the facility opened What it looks like to work with local farmers and the process of bringing the fruit to the facility How the finished product journeys to the US and makes it to store shelves Their emerging work in private label and ingredient supplying to create more demand for products from the Uganda facility and farms And more! Also a quick note that Joel's audio can be a little tougher to hear at times due to the internet connection, but how cool is it that technology allows us to record podcasts with people across the world! I think you are going to find Joel's perspective combined with Renee's so helpful, so let's dive in.This episode was sponsored by Shopify. Go to shopify.com/startupcpg.This episode was sponsored by IFT. Go to iftevent.org.This episode was sponsored by Promomash + Crisp. Go to promomash.com/startupcpg.Episode Links: Amazi website & IG @amazifoods Negonja Organics website Renee's LinkedIn Meet Joel in this Instagram Reel Shopify Links: Start a free trial and enjoy 2 months of Shopify for $1/monthIFT Links: Exhibit at IFT FIRST Attend IFT FIRST IFT website Promomash/Crisp Links: Try Promomash + Crisp free for 30 days here Webinar recording: Promomash + Crisp Present: The Next Big Thing in WFM Demo Analytics Webinar recording: Distributor Data 101: 5 Things Brands Should Be Tracking and Why Show Links: Join the Startup CPG Slack community (12K+ members and growing!) Follow @startupcpg Visit host Jessi's Linkedin or website Questions or comments about the episode? Email Jessi at podcast@startupcpg.com Episode music by Super Fantastics

When you peruse Ben & Jerry's ice cream flavors, do you ever think, “What would my flavor be if I were famous?” Maybe that's just me, but perhaps you dream about your own brand one day collaborating with Ben & Jerry's? This became a reality for Partake Foods, and when I saw the news, I wanted to know the behind the scenes of how a collaboration like this gets to market. Partake makes inclusive allergy-friendly snacks that give delicious peace of mind to those with dietary restrictions along with “How is this so good?!” enjoyment. Partake's collaboration with Ben & Jerry's all started with a cold email in 2020 from Marlo Giudice who was one of Partake's 3 total team members at the time. Now their Ben & Jerry's collaboration flavor, Oatmeal Dream Pie, launched this year and has been added to the Ben & Jerry's evergreen lineup available nationwide in Target, Walgreens, and more retailers near you. Partake has also experienced other very impressive growth the past few years. Marlo is now Partake's Vice President of Sales, Strategic Channels, there are nearly 20 people on the Partake team, and their cookies and snacks will be available in over 13,000 stores as of this July 2023.Listen in as Marlo shares about: Her career journey from culinary school to food brand founder to selling her food company to working with Partake Foods The story behind Marlo's cold outreach to Ben & Jerry's and her tips for reaching out to dream partners The process of working with Ben & Jerry's R&D team to develop the final flavor How Partake had to become an ingredient supplier to support the collaboration Tips for being a great partner as an emerging brand Partake's strategy around the foodservice channel How to be “pleasantly persistent” and stay organized in your outreach And more! Episode Links: Partake website, Instagram Marlo's LinkedIn Find the Ben & Jerry's flavor near you Shopify Links: Start a free trial and enjoy 2 months of Shopify for $1/monthSocial Nature Links: Social Nature website Social Nature team email: marketing@socialnature.com Learn from & get to know the Social Nature team:  Episode #87 How Natural Shoppers are Responding to Inflation with Social Nature's Jessica Malach Episode #50 The Data Behind the Modern Wellness Consumer with Social Nature's Jessica Malach Overview of Digital Sampling with Social Nature founder Annalea Krebs Episodes that mention Social Nature campaigns:  Episode #66 Sharing is Caring: How Alison Cayne & Haven's Kitchen share cooking confidence and industry knowledge (Social Nature discussed at 41:15) Episode #86 From Target Buyer to Nationally Launching Upcycled Pet Brand Shameless Pets with James Bello (Social Nature discussed at 37:33) Strategy Maven Agency Links: Strategy Maven website Book your free account audit here Show Links: Join the Startup CPG Slack community (12K+ members and growing!) Follow @startupcpg Visit host Jessi's Linkedin or website Questions or comments about the episode? Email Jessi at podcast@startupcpg.com Episode music by Super Fantastics

Are you ready to hear from the world's first and tastiest refrigerated, plant-based marshmallow creme? I have been full stop obsessed with Funky Mello since discovering them through the Shelfie Awards last year after they won and we did a short minisode with co-founder Delisa Harper last year (that I also recommend listening to) where I loved hearing more about their story. Today I'm so excited that we get a full episode with Delisa to dive into the world of Funky Mello. At Expo West, Delisa and Zach shared Funky Mello as a Backpack Brand at the Alley Rally event and were in the top crowd favorites (for good reason), so it was amazing to meet in person. They gave me some mini cremes to take home, which were the perfect size for making fluffernutter sandwiches, and now, I can't stop making them. If you haven't made a fluffernutter sandwich, it's peanut butter (or the butter of your choice) plus marshmallow creme, and I also like to add a little tbh hazelnut spread, which is another past podcast guest. I think you'll notice that my love of marshmallows really comes through in this episode.Listen in as Delisa shares about: Founding Funky Mello with her husband Zach six months into dating Participating in accelerator programs and launching in Whole Foods Their holiday rollout with Sprouts and what they learned What it's like to self-manufacture How they are exploring the foodservice channel Behind the scenes of their new Dippsterz product Their social media and events strategies What it's like to work with your spouse And more! Episode Links: Funky Mello website, IG @funky_mello, and TikTok @funkymello Delisa's LinkedIn Listen to our minisode with Funky Mello in episode #73 In-Store Demos 101: Building a Successful Demo Program (+ Funky Mello) at 56:12 Brands mentioned: tbh, Shameless Pets Food Entrepreneur article where Delisa and Zach mention being the “Willy Wonkas of marshmallows” Brands mentioned: tbh, SKU, Naturally Austin, Shameless Pets, FitJoy Strategy Maven Agency Links: Strategy Maven website Book your free account audit here IFT Links: Exhibit at IFT FIRST Attend IFT FIRST IFT website Social Nature Links: Social Nature website Social Nature team email: marketing@socialnature.com Learn from & get to know the Social Nature team:  Episode #87 How Natural Shoppers are Responding to Inflation with Social Nature's Jessica Malach Episode #50 The Data Behind the Modern Wellness Consumer with Social Nature's Jessica Malach Overview of Digital Sampling with Social Nature founder Annalea Krebs Episodes that mention Social Nature campaigns:  Episode #66 Sharing is Caring: How Alison Cayne & Haven's Kitchen share cooking confidence and industry knowledge (Social Nature discussed at 41:15) Episode #86 From Target Buyer to Nationally Launching Upcycled Pet Brand Shameless Pets with James Bello (Social Nature discussed at 37:33) Show Links: Join the Startup CPG Slack community (12K+ members and growing!) Follow @startupcpg Visit host Jessi's Linkedin or website Questions or comments about the episode? Email Jessi at podcast@startupcpg.com Episode music by Super Fantastics

Jessica Malach is the VP of Marketing and Insights at Social Nature, a product discovery and trial platform powered by almost 1 million natural shoppers. She leads their United States and Canadian consumer insights and brand partner programs.  Jessica began her career in the natural health industry in 2004, leading company growth strategies with senior roles at Alive Publishing Group, Vega marketing team prior to a $550 million USD exit, Bullfrog Power renewable energy company, and Pinto product data and personalization tech provider recently acquired by SPINS. She is passionate about sharing knowledge with the industry and has been a contributing speaker on marketing and consumer health trends to Strategy Magazine, Natural Foods Merchandiser, Whole Foods Magazine, Nosh, Plant Based Foods Association, Canadian Health Food Association, and the Canadian Securities Exchange.

This is the first episode in our new buyers series and today we're joined by Mitch Orland, VP of Merchandising and Procurement at Earth Fare. Earth Fare is a health and wellness supermarket with 20 locations in 8 states in the Southeast US. Mitch has deep food industry experience including being a restaurant owner and former Executive Chef at Earth Fare, and he now manages a 15 person merchandising team at Earth Fare. Listen in as Mitch shares about: - How Earth Fare's product submission process including category reviews - Best practices for engaging with buyers from email content to timing follow up - How brokers add value for buyers - Different models of distributing to Earth Fare from self-service to local distributors to UNFI - Best practices for promoting with Earth Fare, educating employees, and in-store demos - How and when a brand's on-shelf performance is evaluated by the Earth Fare team - Industry trends - And more! And stay tuned at the end for a story from Startup CPG founder Daniel Scharff about recently getting into Earth Fare with Machu Picchu - and thanks for Mitch for that great idea - he wanted you all to also hear from a brand that recently worked with Earth Fare, which I found really helpful. This episode was sponsored by Social Nature. Go to business.socialnature.com. This episode was sponsored by Promomash + Crisp. Go to promomash.com/startupcpg. This episode was sponsored by IFT. Go to iftevent.org.

Today we're joined by two of my favorite Startup CPG community experts: Kirk Visola and Andy Kurtts. The world of printed packaging is complex to navigate, and I wondered what was top of mind for Kirk and Andy as they help brands daily with designing and executing branding and packaging at Kirk's agency Mind the Font and Andy's agency Buttermilk Creative. Our goal was some 101 level content around designing and printing packaging for your brand. Listen in as Andy and Kirk share about: - Common misconceptions when working on print projects and how the color you see on a screen translates to printed color - The importance of being a good partner to your packaging vendors and considerations for choosing a printer - Tips for navigating a re-brand - Ideas for saving money while still creating custom packaging - How to transition from packaging primarily for DTC to a successful package for retail shelves - A review of Shelfie winner AWSM's sauce's unboxing experience (44:29) and how to maximize your DTC consumer experience with packaging - And more! And, stay tuned for a bonus episode this week featuring co-founder Carl from AWSM Sauce - not only a Shelfie winner, but also one of the fan favorites from our Backpack Brands event at Expo East last year. This episode was sponsored by IFT. Go to iftevent.org This episode was sponsored by Promomash + Crisp. Go to promomash.com/startupcpg This episode was sponsored by Social Nature. Go to business.socialnature.com

Today's episode is really special - Kara Goldin, the founder of Hint, agreed to come on the show to talk about leadership! Kara founded Hint in 2005 and the company is best known for being the first unsweetened flavored water with no preservatives on the market. She scaled Hint to over 30,000 retail locations and over 150 employees, including growing Hint 40% during 2020. Kara has been named one of InStyle's Badass 50, Fast Company's Most Creative People in Business, Fortune's Most Powerful Women Entrepreneurs, EY's Entrepreneur of the Year 2017 Northern California, and in 2021 Hint was named one of Inc.'s Best-Led Companies in America. She's also been featured on How I Built This (a great interview that I recommend), and her book “Undaunted” has been a WSJ and Amazon best seller. And actually, due to some technical difficulties, my time with Kara was cut a bit short, so I've included at the end of the episode a bit of a “book club” where I share some of my favorite pieces from Kara's book, which I highly recommend. Listen in as Kara shares about: - Leading during tough times and her mindset - Stories from leading during the pandemic and how Hint grew 40% during 2020 - How Hint expanded business with Costco, Sam's Club, Walmart, and Aldi during the pandemic - The early days of growing Hint and leveling up as a leader and how lack of industry experience can be an advantage - Communicating effectively and with transparency, especially during uncertainty, and how follow up is critical - Managing Employee growth and development as a leader - And more! This episode was sponsored by Promomash + Crisp. Go to promomash.com/startupcpg This episode was sponsored by Social Nature. Go to business.socialnature.com

At the time of recording, the numbers for the latest food at home index had increased 10.2% over the past 12 months. So what does that mean? How can we plan and adjust for inflationary times as emerging CPG brands? Luckily we have access to awesome natural shopper data experts, and today we get to chat with Jessica Malach, VP of Marketing & Insights, at Social Nature, an all-in-one shopper marketing platform for natural CPG brands to successfully launch products at retail. With over one million users in their community, they have great data on how natural shoppers are currently responding to inflationary times. Listen in to hear Jessica share about: - What changes consumers are making to their shopping habits in the current economic environment (including behaviors changes related to channels, categories, health goals, & spending) - Differences across generations, including Gen Z, Millennials, Gen X, and Babyboomers - Winning strategies for getting & keeping new consumers in today's macro-economic conditions - Top tips on successful product launches in today's retail environment - Ideas for engaging your current consumer base to grow LTV and influence - And more! Social Nature is a proud sponsor of Startup CPG.

Today we have a special episode for you to celebrate the launch of the pet channel in the Startup CPG Slack! The number of pet brands in our community is growing and we wanted to create a space dedicated for pet brands to discuss unique challenges and regulations. We thought who better to join us than one of our early Slack members, Shameless Pets, who I've personally been following for quite a few years. James Bello is the co-founder and CEO of Shameless Pets and is a former Target Buyer with lots of wisdom to share that's relevant to all CPG brands. Shameless Pets makes healthy dog and cat treats and foods that utilized upcycled ingredients in an effort to fight food waste. As of our recording date, they've saved about 1.2 million pounds of food from going into landfills. Listen in as James shares about: - His journey from Target buyer to brand owner - Getting started in upcycled ingredients before the Upcycled Food Association even existed - How pet food regulations differ from human food and the process of setting up their supply chain and manufacturing - Launching in Whole Foods, Central Market, and Target, and how they used seasonal endcaps to manage establishing relationships with big retailers - Navigating when to start taking a pay check as founders - Marketing levers they rely on including in-store promotions and campaigns with Social Nature - The debate on who the original Shameless Pet is - And more! This episode was sponsored by Social Nature. Go to business.socialnature.com

More and more brands are shifting to investing in retail growth over their e-commerce sites as consumer trends lean back to in-store purchases for CPG products.Now, this doesn't mean you should cut off your digital marketing completely. In fact, it should be one of your most powerful tools in driving in store sales.On today's show I'd like to welcome two guests to talk about this topic.Jessica Malach is the VP of Marketing & Insights with Social Nature, a digital sampling platform for emerging CPG brands.AndCourtnie Alvear-Beceiro who is the head of marketing at Haven's Kitchen, a line of delicious refrigerated sauces.Startup to Scale is a podcast by Foodbevy, an online community to connect emerging food, beverage, and CPG founders to great resources and partners to grow their business. Visit us at Foodbevy.com to learn about becoming a member or an industry partner today.

What's it like to build out a new section at the grocery store? We saw Perfect Bar create a refrigerated bar section, so why not a refrigerated, delicious, easy-squeezy sauce section? That's what Haven's Kitchen is bringing to a store near you - fresh sauces that help home cooks feel like a champion in their kitchen. I became a Haven's Kitchen fan through our Startup CPG partner Social Nature and can attest that it's leveled up my home cooking significantly and even inspired me to cook more and feel more confident prepping food at home that isn't bland (thank you Chimichurri sauce). I'm so excited that today we're joined by the delightful Founder & CEO of Haven's Kitchen Alison Cayne, who you may also know from her podcast, In the Sauce. Listen in to hear from Ali: - How Haven's Kitchen got started and where they are right now (which includes being in Whole Foods, Sprouts, and Target) - Important lessons from their early days of just a few employees (when they now have over 10 employees) - What it's been like to launch at Target and the difference between a Target and natural channel store launch - How they used Social Nature to drive trial during the pandemic and why they aren't going back to traditional demos - Ali's framework for tough decisions as a founder - And more! This episode was sponsored by Mondelēz International - applications for the 2023 SnackFutures CoLab program are open now! Go to applycolab.com

We talk better for you candy, taste and texture, expansion and getting product off the shelf.

In this episode, Mike is joined by Annalea Krebs. Annalea is the Founder & CEO at Social Nature, which she launched in 2015 as a product discovery and trial platform in the CPG space. Today, Soul Nature has a community with over 1 million members and is actively changing consumer habits by providing members the opportunity to sample healthy and sustainable products on their shopping trip in exchange for an online product review. Throughout this episode, Annalea answers questions from other founders about how to wear all hats of the business, if Soul Nature works with hemp products, and more. Follow Annalea Krebs on LinkedIn Connect with Mike on LinkedIn Follow Mike on Instagram

In this episode, Mike is joined by Annalea Krebs, the Founder & CEO at Social Nature. In 2015, Annalea launched Social Nature as a product discovery and trial platform in the CPG space which has now grown to a community with over 1 million members. Social Nature is working towards their mission of changing consumer habits by providing community members the opportunity to sample healthy and sustainable products on their shopping trip in exchange for an online product review. Throughout this episode, Annalea talks to Mike about the foundational mission behind Soul Nature, what motivated her to start the business, what she has learned about how to scale a business, raising capital, post COVID consumer trends she is seeing, brands she has her eyes on, and more. Follow Annalea Krebs on LinkedIn Connect with Mike on LinkedIn Follow Mike on Instagram

Do you really know your consumer? What if you had access to data about one million natural products consumers? Today we get a look at that data with Jessica Malach, VP of Marketing & Insights, at Social Nature, a product discovery and trial platform in the better-for-you space. With over one million users in their community, they've gleaned incredible insights about the "modern wellness consumer." Listen in to hear Jessica share all things about the modern wellness consumer including: how they define health, which certifications and labels resonate most, how they find new products, what drives repurchase, how not to market to them, if and how they use promo codes, and more. Social Nature is a proud sponsor of Startup CPG.

This week I'm excited to introduce you to Jessica Malach, current VP of Marketing & Insights for Social Nature, which is a discovery platform powered by a half-million natural shoppers.Jessica is truly the pioneer of this concept of Online-to-Offline Marketing, so I can think of no greater guest than her to enlighten us on this topic!In fact, she literally authored the e-book called The Complete Guide to Online-to-Offline (O2O) Marketing for CPG Brands featuring 50 pages of tips from 17 CPG expert contributors!If you're a brand that promotes online and sells in stores, this episode is a must listen.Get your copy of The Complete Guide to Online-to-Offline (O2O) Marketing for CPG Brands.This e-book features 50 pages of best practices and tips from 17 CPG experts. Plus, consumer insights sourced from Social Nature's community of 800,000 shoppers.https://www.socialnature.com/marketing/complete-guide-online-offline-marketing-ebook/⚠️ Before you go, I just wanted to say THANK YOU for taking a minute to spend time here at Visionary H.Q. It means a lot & I hope you find value in all our free content.When the time is right, here are a few ways that we can work together…✈️ Are you having trouble ‘Getting Your Business Off The Ground' and you are ready to explore how someone can help you to accelerate your journey from $0 to $50,000 in revenue? Explore The Visionary Method Business Coaching.

Visionary Life | Canadian Business PodcastWe chat about Launching a Business, Digital Marketing, Brand Building and The Highs and Lows of Starting a Business.Annalea sold her first eco-friendly online marketplace at age 30 and then in 2015  launched Social Nature, a product discovery and trial platform in the better-for-you CPG space, with over 750k community members.In today's conversation, Annalea opens up about…Her first 2 business ideas and what she learned from them, as well as why she pivotedWhy it's so important to ASK your customers what they would pay forThe one character trait she believes is core to her entrepreneurial spiritHow social nature grew to 100k email subscribers in less than 1 year, and to almost 1 million subscribers todayThe power of community marketing in growing the brand& where the business is at todayTune into this inspiring & informative podcast that brings you the stories of visionary Entrepreneurs and Founders from across Canada. Each episode is a conversation with an inspirational entrepreneur who has a story to share. Each guest also shares what's working right now to grow their business (& what's NOT working!). Subscribe to this Top Canadian Business Podcast so you never miss an episode.                        P.S. Here are a few more resources for you!Podcast Show NotesHave you ever considered starting a podcast of your own? Download our FREE Workbook called “10 Golden Rules For Starting a Podcast” Looking for Private Business & Marketing Coaching? Learn more about the support I can offer you.

Just the knuckleheads on this show. We look back at our last bunch of episodes and find that family owned brands have something to teach us. Success looks and feels different in all cases. We have more questions about Social Nature and Annalea and Jessica.

Contact Annalea Krebs here: https://www.linkedin.com/in/krebs/Contact Jessica Malach here: https://www.linkedin.com/in/jessica-malach-she-her-06644316/You can find  Social Nature here: https://www.socialnature.com/To find Jessica's wonderful use cases here: https://www.socialnature.com/marketing/

79% of consumers have bought a new product in the last month; how do you make sure your brand is one of the the new products in a consumer's cart? Today we welcome Annalea Krebs, founder and CEO of Social Nature, a product discovery and trial platform in the better-for-you space. Listen in as Annalea covers the landscape of product discovery and trial amidst the pandemic (including demos, subscription boxes, coupons), her recommendations for top consumer insights questions to ask, her tips for building communities (Social Nature's community has nearly 1 million people!), and actionable ideas for how to best create online brand awareness, drive offline purchase, get consumer feedback, and turn consumers into brand advocates. Social Nature is a proud sponsor of Startup CPG. Episode Links: Social Nature's website  Annalea's LinkedIn Join the Social Nature community as a consumer here  As a CPG Brand, learn more about Social Nature's programs here or contact their team at marketing@socialnature.com Link to “The Complete Guide to Online-to-Offline (O2O) Marketing” mentioned by Annalea and Jessi Follow the #trynatural movement @socialnature  Special offers from Social Nature for Startup CPG members: 20% off new Digital Demo subscription plans Complimentary Market Research Add-on for Sampling Projects ($2500 value) Exciting News: The Startup CPG Podcast has just been named the #2 CPG-Themed Podcast! Thank you for all of your support! Show Links: Join the Startup CPG Slack community (4,900+ members and growing!) Follow @startupcpg Visit host Jessi's Linkedin or website Questions or comments about the episode? Email Jessi at jessi@startupcpg.com

What's up Perceptionists! In this week's episode I cover an incredibly interesting sociological topic called "Symbolic Interactionism". During the past few episodes we have been working on our understanding of who we are as people, who we are as individuals, how this develops, what the theories of who "we" are and what the "I" even is. We are slowly working our way towards the more social understanding of how this "I" begins to interact with the world around it and how this interaction actually creates the nature of our reality. This topic is amazingly complex due to the point that it shows that our entire reality is essentially subjective and negotiable based on our interactions with others and the interpretations we have therein. Check out the show and let me know any feedback you have or if you have another topic that you think would pair nicely with our "Identity Series" we have going on here! Here are a few links to my sources for a chance to do some further research of your own!

Annalea Krebs is the Founder and CEO of Social Nature, a product discovery and trial platform in the better-for-you space. Since 2015, Social Nature has helped over 500 food and health brands launch their products into retailers like Whole Foods, Sprouts, Walmart, and more. Today, there are almost one million shoppers across North America who use Social Nature to help them switch to better products.  Annalea is a frequent keynote speaker on next-gen retail marketing, DTC marketing, natural products, and consumer health trends. When she's not working with green businesses, Annalea can be found hiking, rock climbing, and paddling throughout the Pacific Northwest. Here's a glimpse of what you'll learn:  Annalea Krebs' entrepreneurial background and how she started Social Nature Why Annalea changed her business model from giving discounts to giving free trials Annalea explains how she found brands to work with and grew Social Nature organically How social sampling works and the origin of VIP coupons The strategies Annalea uses to connect products with people and how a referral program helped her build her members list Annalea shares some lessons learned from bad sampling experiences  How Annalea's clients receive and utilize feedback from users Where to learn more about Social Nature and social sampling Annalea talks about her company's future plans and how they were impacted by the COVID-19 pandemic In this episode... Annalea Krebs' professional mantra is “profit with purpose.” She started her business with a mission of helping promote green businesses and grow the green economy — and since then she has worked with more than 500 better-for-you brands.  However, similar to conventional businesses, green companies were greatly impacted by the COVID-19 pandemic. Over the past 18 months, they have had to pivot and find alternative ways of sampling and reaching consumers. With these changes, Annalea saw an opportunity to help brands by creating a fully digital sampling channel. This service has not only helped with marketing these brands, but also growing their customer base and generating better feedback about their products.  Annalea Krebs, the Founder and CEO of Social Nature, joins Steve Cleere on this episode of the NexxtLevel Brands Podcast to talk about growing the green community and generating profit with a purpose. Annalea explains how social sampling works, the ways it benefits green brands, and how her clients use consumer feedback to create winning pitch decks. Stay tuned. Subscribe and Listen on: iTunes Spotify Stitcher Google Play Deezer iHeartRadio TuneIn Amazon Music Resources Mentioned in this episode Kitchen2Shelf NexxtLevel Marketing Social Nature Annalea Krebs on LinkedIn Nature's Path Vega Cool News: The NexxtLevel Brands Podcast has just been named as one of the Top 15 CPG-Themed Podcasts on the web at Lucky #7!!! You can get more information about Feedspot and how you can watch more of your favorite shows here: Top CPG Podcasts. Thanks to Feedspot, Rise25 and our Production Team! Sponsor for this episode... Our podcast today is sponsored by Kitchen2Shelf, the educational arm of NexxtLevel Brands. Kitchen-2-Shelf provides online and in-person courses and workshops for CPG entrepreneurs at any stage of growth.  Whether you're an early-stage startup, a local growing business, or if you want to just expand your distribution to a national level, Kitchen-2-Shelf can help you learn what you need to know to grow. Visit their website to get access to some free tools that can help you understand where your business stands.  Contact them today to find out how they can help you grow your brand and expand your business to reach its full potential.

It must not be forgotten that this new social doctrine has come not to destroy but to fulfill whatever is true in the old individualistic conceptions. In other words, the modern point of view which is affecting so profoundly the relation of man to society may also be described as a more adequate realization of the nature of individuality. It shows how completely the concrete content of individuality is social. Read Along: https://www.nationalreformation.org/post/the-social-nature-of-thinking Written by James E. Creighton Narrated by Joshua Noyer Creighton, J. E. “The Social Nature of Thinking.” The Philosophical Review 27, no. 3 (1918): 274. https://doi.org/10.2307/2178799  

It must not be forgotten that this new social doctrine has come not to destroy but to fulfill whatever is true in the old individualistic conceptions. In other words, the modern point of view which is affecting so profoundly the relation of man to society may also be described as a more adequate realization of the nature of individuality. It shows how completely the concrete content of individuality is social. Read Along: https://www.nationalreformation.org/post/the-social-nature-of-thinking Written by James E. Creighton Narrated by Joshua Noyer Creighton, J. E. “The Social Nature of Thinking.” The Philosophical Review 27, no. 3 (1918): 274. https://doi.org/10.2307/2178799  

***** Article web link: https://doi.org/10.5465/amr.2018.0456 Welcome to the Academy of Management Review's Origins Series, where we ask, "Where does theory come from?" in order to demystify the theory-building process. In this interview series, authors of forthcoming AMR articles discuss how they got the ideas for their papers, and share their process for developing new theory in the field of management. In this episode, Donald Lange & Jonathan Bundy, discuss their paper, coauthored with Eunyoung Park, titled "The Social Nature of Stakeholder Utility."

Jessica Malach is currently the VP of Partnerships and insights at Social Nature which is an online discovery platform helping better-for-you brands get on & off retail shelves and validate their products across the life-cycle with real-time consumer data. ___________ Jessica has over 15 years of experience in a host of senior roles in the natural CPG sector in both the USA & Canada. Jessica speaks regularly at industry events and is a contributor on consumer and plant-based trends with the Canadian Health Food Association, Canadian Securities Exchange, Plant Based Foods Association and the Whole Foods Magazine to name but a few. Most recently Jessica completed a graduate certificate program in mindfulness-based teaching and training at the University of Fraser Valley, and is delivering workshops at national consumer events and workplaces on ways to cultivate mindfulness, self-care and resilience to reduce stress & improve wellbeing and performance. https://www.socialnature.com/ jessica@socialnature.com  JRE #1678 - Michael Pollan : Head to mark 2hr :41min : 25sec Please show your support - leave a review, rate the show and if you have any questions or feedback I would love to hear from you : hayden@thepackheavypodcast.com

Forest ecologist Dr. Suzanne Simard, author of the new book “Finding the Mother Tree: Discovering the Wisdom of the Forest,” discusses the consciousness of trees; how slow, selective logging can rejuvenate forests; and why being attuned to local ecosystems can lead to a better understanding of global biological communities.

Annalea Krebs is the founder and CEO of Social Nature, a product discovery and trial platform that helps emerging brands reach consumers, and build a loyal community. On this episode of ITS, Annalea and Ali discuss how Social Nature reconciles two seemingly opposing rules: Sampling is still critical and yet most brand discovery  starts online. For wholesale-first brands, or DTC brands looking for a brick and mortar strategy, this episode is a dream.Heritage Radio Network is a listener supported nonprofit podcast network. Support In The Sauce by becoming a member!In The Sauce is Powered by Simplecast.

Social Nature is a product sampling community platform dedicated to helping people make greener choices, and today we speak to its Founder and CEO, Annalea Krebs. Our guest is on a lifelong mission to ‘make green mainstream' and we kick off our chat hearing about the different businesses she built as her journey unfolded. She weighs in on how her vision evolved as she built three companies, TheChange, ethicalDeal, and most recently, Social Nature. We also talk about the methods Annalea has used to build communities around her companies over the years, the value of her bootstrapping experience to her current approach, and the exciting new developments to look out for from Social Naturelooking forward. So for an amazing conversation about how Annalea is driving consumers toward more sustainable choices while helping eco-friendly businesses reach new customers!Key Points From This Episode:Annalea introduces herself and her life's mission to make green mainstream.The different companies Annalea has founded and the evolution of her mission to link eco-friendly companies to consumers.Comparing Annalea's previous company, ethicalDeal, to Groupon.Perspectives on bootstrapping a business versus taking venture capital.Strategies Annalea used to measure the growth of businesses that used ethicalDeals.The community acquisition and engagement methods ethicalDeal used: educational resources and more.How ethicalDeal triggered the concept for Social Nature and the different business model Social Nature uses.Providing customers with free samples online and capturing information for targeting.Strategies Social Nature used to grow their community; partnerships, referrals, and reviews.A deep dive into the ideal Social Nature client and the clever way it promotes their product.How clients use Social Nature whether they are promoting a new or existing product.Insights into consumer behavior and where the needle is moving based on the data Annalea has.Exciting new projects and what is in store for Social Nature: a new product launchpad and more.Links Mentioned in Today's Episode:Annalea KrebsAnnalea Krebs on LinkedInAnnalea Krebs on TwitterSocial NatureethicalDealEvolve CPG

We also talk agencies, when to use an agency, when to leave and strike out on your own, what brands should expect from agencies.To find out more about Social Nature: https://www.socialnature.com/To find Jessica: https://www.linkedin.com/in/jessica-malach-she-her-06644316/  

Consumed. That's one word that we can use to describe our current state of society isn't it? Distracted is another. So is connected, informed, and outspoken. Whichever adjective you decide is most accurate, the fact is that social media has affected us in a lot of ways. It's influenced our relationships, it's generated depression and kept us in touch with friends from childhood and family that's far away. But where can we find a healthy balance in all of this? Well... Let's talk about it. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/metaxis/message

We talk college parties, men and women's hygiene and how to connect consumers with new products.

Annalea Krebs of Social Nature has built a platform of a half-million vocal enthusiasts of "better for you" brands, and connects them directly with YOU - the food entrepreneur. She's seen brands flop and brands soar over the past decade in good food, and uses that experience to share her five steps that YOU can take to succeed in a crowded marketplace. Join today's episode to ensure you're set up for success in launching and growing your CPG brand, regardless of how saturated your category is.   Grab the full show notes by clicking here, plus gain access to direct links for Annalea, the resources that she mentioned today, and the link to join our Food Biz Wiz private Facebook Group.   If YOU are enjoying these episodes and want to be the first to hear about enrolment opening again for Retail Ready™, my online course for emerging brands in the packaged food industry, click here to jump on the waitlist. Enrolment opens again soon, and I'd love to have you join!

Imagine that you had 200 chances to make a greener choice, every single day.  How? With each product that you use, you get a chance to decide what you put on your body, your family's body, and how the environment is impacted.  In the Social Nature community, this is the kind of conversation that Annalea Krebs - Founder and CEO of Social Nature - leads to inspire people try greener choices like organic deodorants, vegan mascara, healthy snacks and eco-friendly cleaners for FREE. Listen in to learn how Social Nature leverages the power of word-of-mouth and social media to influence millions of people to make greener choices and achieve their mission of making green mainstream! - - - - - For more information on Social Nature, visit: https://www.socialnature.com

Imagine that you had 200 chances to make a greener choice, every single day.  How? With each product that you use, you get a chance to decide what you put on your body, your family's body, and how the environment is impacted.  In the Social Nature community, this is the kind of conversation that Annalea Krebs - Founder and CEO of Social Nature - leads to inspire people try greener choices like organic deodorants, vegan mascara, healthy snacks and eco-friendly cleaners for FREE. Listen in to learn how Social Nature leverages the power of word-of-mouth and social media to influence millions of people to make greener choices and achieve their mission of making green mainstream! - - - - - For more information on Social Nature, visit: https://www.socialnature.com

Jason W. Moore. Abstract Social Nature: Socially Necessary Unpaid Labour and the Law of Value in the Capitalist World-Ecology (+ responses).