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JB is working from home amid the recent CWV budget cuts. Come thru and chill for some recent news and tea time, a review on The Acolyte and another round of call-ins. Shout out to all our YouTube members and listeners for the continued support! Obrigado!
Episode 205 contains the Digital Marketing News and Updates from the week of Mar 25-29, 2024.1. Google's Guidance On Helpful Content Update - Google's Search Liaison recently addressed concerns about the Helpful Content Update (HCU), providing clear guidance for content creators facing ranking changes. Announced on March 25, 2024, this advice aims to dispel misconceptions and offer recovery strategies. Unlike earlier perceptions of the HCU affecting entire domains, Google now evaluates content on a page-by-page basis, focusing on the helpfulness of each page independently. This means that having some unhelpful content doesn't penalize an entire site, allowing helpful pages to be recognized individually.The clarification that the HCU is not a single signal but part of Google's complex ranking system highlights the need for creators to focus on producing genuinely helpful content. The emphasis is on the quality and relevance of content, rather than on trying to manipulate rankings through a single algorithmic factor.For those noticing ranking drops, Google suggests a thoughtful review of the content in question, urging creators to focus on its relevance and usefulness to users. Such decreases in visibility might indicate Google's preference for more pertinent content options, not necessarily a penalty against the site.Google has also introduced a new FAQ page to help publishers understand how to align their content with HCU principles, especially for content that has lost traffic following the update. By adhering to these guidelines and prioritizing user experience, website owners and SEO experts can better navigate the post-HCU search landscape.2. Rethinking BackLink Importance in SEO - John Mueller of Google indicated in a Reddit discussion that solely focusing on increasing backlink counts might not be the most effective strategy for marketers anymore. This change is part of Google's consistent effort over the past six months to update its stance on the role of links in SEO, suggesting a more comprehensive change in the valuation of links.The discussion was initiated by questions regarding the variation in backlink counts reported by different SEO tools, like Ahrefs and Google Search Console. Mueller pointed out that due to the varied methodologies of web crawling and indexing across these tools, discrepancies in link counts are natural. He stressed that concentrating on the sheer number of backlinks might divert marketers from improving their website's quality or relevance.Mueller further encouraged marketers to focus on other website aspects that could more significantly affect SEO success. He mentioned that search engines are now using more advanced methods, like sitemaps, for content discovery and evaluation, reducing dependency on backlinks for website ranking.This conversation is in line with recent adjustments in Google's guidelines and statements from Google representatives such as Gary Illyes, indicating a reduced emphasis on backlinks as a ranking factor. The removal of the term "important" from Google's description of links as a ranking signal confirms this trend.For business owners and digital marketers, this shift highlights the need for a more holistic SEO approach that extends beyond backlink building. Concentrating on content quality, user experience, and technical SEO elements, while keeping abreast of Google's algorithm updates, is crucial for maintaining a competitive edge in the digital arena.3. Core Web Vitals: A Ranking Factor That Requires Balanced Attention - On March 29, 2024, in episode 71 of Google's "Search Off The Record" podcast shed light on the complex role of Core Web Vitals (CWV) in SEO, making it clear that excelling in CWV scores alone does not ensure higher search visibility. This episode, featuring insights from Google engineers including Rick Viscomi, a web performance lead, and Lizzi Sassman, a senior technical writer, emphasized the importance of focusing on real-world user experiences over merely achieving high CWV scores.The conversation revealed a common misunderstanding among developers and marketers who prioritize CWV scores without considering actual user satisfaction. An eye-opening example shared was Google's own page experience documentation, which scored only 45 out of 100, illustrating that achieving top CWV scores is not crucial for success.John Mueller, explained that while CWV metrics do influence Google's ranking algorithms, slight improvements in these metrics may not significantly impact search rankings. He advised against focusing too much on CWV at the expense of other SEO priorities, as CWV is only one aspect of a comprehensive ranking system.The podcast also advocated for a holistic approach to web performance, suggesting improvements in CWV should be part of a broader strategy to enhance the overall user experience. This includes focusing on content quality and website design, aiming for a balanced effort that enhances user satisfaction and engagement.This discussion serves as a reminder that Core Web Vitals, while important, should not detract from other essential aspects of SEO like content relevance and user engagement. A well-rounded approach that prioritizes a superior user experience overall is crucial for long-term success in search engine rankings.4. Quality Over Quantity: Google's Stance on Content and Indexing - Again from episode 71 of the "Search Off The Record" podcast episode with Google's Gary Illyes, Lizzi Sassman, and guest Dave Smart, a key SEO principle was highlighted: the significant impact of content quality on Google's crawling and indexing frequency. The discussion emphasized a shift towards prioritizing content quality over quantity, a stance Google has consistently maintained. This approach contradicts the belief that merely increasing content production will lead to better rankings or more rapid indexing.John Mueller from Google further clarified this point on LinkedIn, addressing a misconception among website owners that boosting content volume could signal a site's quality to Google, thus improving crawl rates. Mueller likened this to the futile effort of making children prefer kale over ice cream by increasing kale consumption, humorously illustrating that quality cannot be replaced with quantity.Google and Bing's spokespeople have consistently stated that the frequency of content publication is not a ranking signal. This clarifies that producing more content does not automatically enhance a site's search visibility or ranking. Bing's Fabrice Canel supported this by advising a "less is more" strategy, suggesting that focusing on creating high-quality content is a more efficient use of crawl budgets and can result in higher quality traffic from search engines. Moreover, publishing repetitive content could negatively impact a site's crawl allocation, underlining the need for original and valuable content.For business owners in the digital marketing field, this underscores a critical message: investing in content quality, rather than quantity, is more likely to improve SEO performance. As user experience and content value become increasingly important, tailoring digital strategies to meet these expectations is key for sustained success in search engine rankings.5. Google's Plea to SEOs: Focus on Your Visitors, Not Just on Rankings - On March 2...
Join our PATREON for bonus episodes. This week we have the triumphant return of Steak Mtn aka Chris Norris on to talk about his own record, Combat Wounded Veteran's reissued I Know A Girl Who Develops Crime Scene Photos. We also discuss, Chris' previous career in the adult industry, dissecting our intro song, set decoration, getting personal, design trademarks, being too good at your job, Tumblr projects, working for The Roxy, being too good at making art, getting in on the grift, being shameless, the differences between CWV and Reversal of Man, how the reissues came to be, reverence for history, bullying the audience, 9 minute set, Chris loves The Clash, gamer wife, making a good record sound worse, Fugazi mind control, and so so much more. ________ Order our Gatekeep Harder shirt here! // Follow us at @danbassini, @mysprocalledlife, @steakmtn and @runintotheground.
Episode 186 contains the Digital Marketing News and Updates from the week of Nov 6-10, 2023.1. Google's Cookieless Future Unveiled! - As third-party cookies are being phased out, Google is introducing new, privacy-focused ad targeting methods that rely on first-party data and artificial intelligence (AI). This change, set to take effect in 2024, is crucial for business owners to understand and prepare for.Third-party cookies have long been a staple in digital advertising, enabling brands to track users across websites and serve targeted ads. However, they've also raised privacy concerns. Google's research indicates that a staggering 89% of internet users would trust brands more if they used privacy-safe technologies. In response, Google is transitioning to a cookieless future, emphasizing the importance of first-party data and privacy-preserving tools like the Privacy Sandbox's Protected Audience API. This API introduces new techniques to limit constant tracking, such as minimum thresholds for ad targeting and shorter user data storage durations.The shift to first-party data means advertisers will still be able to build audience lists, but with enhanced AI filling the gaps left by reduced tracking capabilities. Tools like Smart Bidding and Optimized Targeting are expected to improve ad relevance using internal algorithms. For instance, Optimized Targeting has already increased conversions by 50% for some Google Display customers. Additionally, Google is expanding capabilities like Customer Match, allowing personalized ad targeting based on an advertiser's customer data.This transition away from third-party cookies is part of a broader movement towards stronger data privacy protections. While some advertisers are concerned about the potential impact on digital ad revenues, the introduction of alternative targeting and measurement approaches offers a new way forward. For business owners, investing now in automated and consent-based solutions is key to adapting to this changing advertising landscape.In summary, while targeting precision may decrease post-third-party cookie phaseout, the advancements in first-party data use and AI optimization present viable alternatives for online marketers. Embracing these changes and preparing for the cookieless future is essential for staying ahead in the digital advertising game.P.S. The future of digital advertising is here, and it's more private and user-focused than ever. Start adapting today to stay competitive!2. Insights From Google Search Ranking Documents in Antitrust Trial Exhibits - Key documents released during the U.S. Department of Justice antitrust trial involving Google provide insights into Google's search ranking processes, which are crucial for business owners to understand in order to optimize their websites for better visibility in Google searches.Key Takeaways: Three Pillars of Ranking: Google's search ranking is based on three main factors: the content of the document itself, what the web says about the document (links and references), and user interactions with the document (like clicks and attention on a result). User Interaction Signals: Google uses various user interaction signals, such as clicks, scrolls, and mouse hovers, to understand how users interact with search results. This helps them determine the relevance and quality of a document. Importance of User Responses: Google doesn't fully understand documents but relies on how people react to them. Positive reactions suggest good content, while negative reactions indicate the opposite. This approach is crucial for sustaining Google's ability to deliver relevant search results. Search Quality Aspects: The documents mentions 18 aspects of search quality that Google considers, including relevance, page quality, popularity, freshness, and mobile-friendliness. Understanding these aspects can help businesses create content that aligns with what Google considers high-quality. Challenges with Click Data: Google acknowledges the limitations of using click data for ranking, as it can be hard to interpret and requires a lot of traffic to draw meaningful conclusions. Continuous Manipulation Attempts: The documents highlight the ongoing attempts to manipulate search results, emphasizing the need for secrecy in Google's search workings to prevent exploitation by SEOs, competitors, and others. Implications for Business Owners: It's crucial to grasp these pillars. Your website content (Body), how it's referenced across the web (Anchors), and how users interact with it (User Interactions) are all vital for your site's search ranking. Ensure your website's content is high-quality and relevant. This not only appeals to your audience but also aligns with how Google assesses and ranks content. User interactions are a significant factor. Pay attention to how users engage with your site and continuously improve their experience.3. Google Claims That Core Web Vitals Save Decades in Load Times! - Every second counts, especially when it comes to website loading times. Google's recent announcement highlights a groundbreaking achievement: Core Web Vitals (CWV) optimizations have saved Chrome users over 10,000 years in page load time in 2023 alone. This remarkable feat underscores the importance of optimizing your website for speed and user experience.Core Web Vitals are a set of metrics developed by Google to measure the user experience on web pages. These include Largest Contentful Paint (LCP), which tracks load time; First Input Delay (FID), measuring responsiveness; Interaction to Next Paint (INP), assessing overall responsiveness; and Cumulative Layout Shift (CLS), which gauges visual stability. By focusing on these metrics, websites can significantly enhance user experiences.The time savings were calculated by Google's Chrome team, analyzing data from millions of website visits. Specifically, optimizations related to CWV saved over 8,000 years on Android devices and over 2,000 years on desktops in 2023. These improvements are not just about faster loading times; they also include better page response metrics, contributing to a more seamless user journey.Technical improvements in Chrome, such as preconnecting resources and rendering optimizations, played a crucial role. For instance, prioritizing image loading reduced layout shifts and improved LCP by over 5% on mobile. The broader web community, including platforms like WordPress and JavaScript frameworks like React and Angular, have also contributed to this progress.Currently, over 40% of websites meet the CWV thresholds, indicating that there's still room for improvement. As a business owner, this is a call to action. Optimizing your website for Core Web Vitals is not just about complying with Google's standards; it's about providing a superior experience for your users. This can lead to increased engagement, higher conversion rates, and ultimately, business growth.In conclusion, Google's Core Web Vitals are revolutionizing the way we experience the web. By focusing on these key metrics, you can ensure that your website not only meets Google's standards but also delivers an exceptional experience to your customers.P.S. Embrace the change and optimize your website for Core Web Vitals today.4. Boost Your Website's Speed with Expert Tips from Google's John Mueller! - The speed of your website is more than just a convenience; it's a crucial factor in attracting and retaining customers. Google's John Mueller recently shared valuable insights on improving website performance, specifically focusing on Google's PageSpeed Insights (PSI) scores. This tool evaluates web pages' loading speeds and provides a score from 0 to 100, along with recommendations for enhancement. For anyone involved in managing a website, understanding and improving these scores is vital for both search engine optimization (SEO) and user experience.Mueller's tips are particularly helpful for those who have tried common optimization techniques, like compressing images and videos, but haven't seen the expected improvements in PSI scores. He suggests a more targeted approach: testing individual page elements on a noindexed page. This method allows you to isolate specific changes and understand their individual effects before applying them to your entire website. For example, if a test page with a compressed image loads faster but the live page doesn't show similar improvements, it indicates other factors are slowing down the live page.Mueller emphasizes the importance of focusing optimizations where they're most needed. If your website's page speed is already reasonable, extensive extra work may not be necessary. However, if improvements are needed, Mueller advises making a copy of the actual page, removing the elements you've already optimized, and then trying out changes on the rest. This step-by-step, selective process helps identify and address the real limiting factors affecting your website's performance.In summary, optimizing your website's performance requires patience and incremental testing. By isolating webpage elements and evaluating their impact, you can make informed decisions about where to focus your efforts. Remember, achieving and maintaining high PSI scores is possible with the right strategies tailored to your website's specific needs.5. Google Updates Page Experience Report in Search Console - Google has recently updated the Page Experience Report in its Search Console, aiming to provide a more holistic view of page experience as part of the content creation process. This update is significant for business owners who rely on Google for online visibility and customer engagement.The Page Experience Report now offers an informational page with links to relevant reports, making it easier for site owners to understand and improve their web pages' performance. This change is part of Google's ongoing efforts to evolve its understanding of page experience, which now encompasses more than just core web vitals and HTTPS.One notable change is the removal of the "Good Page Experience" search appearance filter from the Performance Report in Search Console. This filter was previously used to identify pages that met certain criteria for a good user experience. With its removal, Google emphasizes the need to consider a broader range of factors in evaluating page experience.The update also includes the retirement of the search appearance filter from the Search Console API, which will take effect in 180 days. This means that businesses and SEO professionals will need to adjust their reporting and analysis practices to align with the new framework.For business owners, this update underscores the importance of focusing on comprehensive quality and user experience on their websites. It's not just about meeting technical benchmarks but creating content that genuinely serves and engages the audience. Adapting to these changes in Google's approach will be crucial for maintaining and improving online visibility and performance.6. Google Shares How Your Feedback Shapes Search Results! - Recently, Danny Sullivan, Google's Search Liaison, revealed internal documents highlighting how Google incorporates feedback from SEO professionals into its search algorithms. This insight is vital for anyone looking to improve their website's visibility on Google.Sullivan's documents show that Google actively listens to SEO feedback and considers it when updating its search algorithms. This process includes gathering opinions on various updates like the "Helpful Content Update" and "Parasite SEO." For instance, Sullivan discussed the challenge of creating "people-first" content. He emphasized that content should be designed for readers, not just to rank well on Google. This is a fundamental shift from traditional SEO practices, where the focus was primarily on pleasing search engines.Another key point Sullivan addressed is the misconception about old content being unhelpful. He clarified that Google does not penalize sites for having older content, as long as it remains relevant and people-first. This is reassuring for businesses that have a wealth of archival content.Sullivan also touched on the idea of a "Helpful Content Tool," a potential future feature that could help website owners understand what Google considers valuable content. This tool could be a game-changer for businesses struggling to align their content with Google's guidelines.The documents also debunked the myth that certain SEO tactics, like using schema and recipe sites, directly boost rankings. Sullivan's insights suggest that while these elements are important, they are not the sole factors in determining a site's ranking.In summary, Google's approach to SEO feedback is a dynamic process that involves constant evaluation and adaptation. For business owners, this means staying informed and adaptable is key to maintaining a strong online presence. Understanding that Google values user-centric content and does not solely rely on technical SEO tactics can guide your content strategy in a more effective direction.7. Holiday Marketing with Meta's Latest Lead Gen Innovations! - Meta (formerly Facebook) has recently announced several updates to their lead generation campaigns, which are particularly relevant for the upcoming holiday season. These updates aim to enhance direct customer engagement and streamline the lead generation process, making them vital for businesses looking to capitalize on the holiday rush.One of the key updates is the expansion of Meta's lead objective to Facebook and Instagram ads that initiate a WhatsApp chat. This feature allows businesses to tap into the growing trend of direct messaging (DMs) for customer engagement. With more people preferring DMs over public social media posts, this update offers a new avenue to connect with potential customers directly and personally.Another development is the introduction of a question-and-answer flow in Instagram Direct ads, where businesses can offer coupons to customers who engage with the flow. This not only incentivizes customer interaction but also drives sales by offering discounts on future purchases.Meta is also testing a new instant form ad format. This format allows users to submit their information to multiple related businesses at once, increasing convenience for customers and exposure for businesses. For example, someone signing up for a bridal hair trial can simultaneously share their contact information with related businesses like nail salons.Furthermore, Meta is exploring the potential for businesses to make phone calls through Facebook, displaying their business name and information on the caller screen. While this might be more appealing to older demographics, it's an interesting option for businesses looking to establish a more personal connection with their audience.Lastly, Meta is testing full campaign automation for lead generation campaigns. This feature utilizes AI to manage various campaign elements, including targeting, creative content, placements, and budget. While it may take time for businesses to trust AI with these aspects, the potential for streamlined, efficient campaign management is significant.In conclusion, these updates from Meta offer innovative ways to enhance lead generation and customer engagement. As a business owner, staying updated and adapting to these changes can significantly impact your holiday marketing strategy and overall business growth.8. LinkedIn Update: Carousel Posts and Profile Videos to be Removed! - In a recent announcement, LinkedIn has informed users that starting December 14, 2023, LinkedIn will remove all carousel posts and profile videos. This change is noteworthy because carousel posts have been a popular feature for engaging audiences with multiple images or slides in a single post.LinkedIn introduced carousel posts in July last year, allowing users to upload PDFs with each page as a separate slide. This feature gained popularity due to its interactive and engaging format. However, LinkedIn has decided to discontinue this feature, along with profile videos, which were added in 2021 but didn't gain as much traction. Additionally, the ability to embed clickable links within images or videos will also be deactivated. While the content itself will remain, the interactive links will no longer function.This update is significant for businesses that rely on LinkedIn for marketing and engagement. Carousel posts, in particular, have been effective in generating high levels of user interaction. With their removal, businesses will need to adapt their content strategies on LinkedIn. The platform suggests reverting to the previous method of creating carousels by uploading PDFs, but this might not offer the same level of engagement as the native carousel feature.For those who have used these features extensively, LinkedIn offers a solution to retrieve their content. Users can contact LinkedIn at contentsupport@linkedin.com by December 11th to request a copy of their profile video or files from their carousel posts.
Get up to speed with the Digital Marketing News and Updates from the week of Feb 20-24, 2023.1. LinkedIn Released Five New Features - According to a post from Keren Baruch, Director of Product at LInkedIn, here are the platform updates that will help your business: Going forward, you get to choose the content type your Activity section shows first. Last year, LinkedIn introduced the option to schedule posts. And now they're extending that feature to your newsletters and articles as well. The one-click subscribe URL and an embeddable button makes it easier for the author to share and drive subscriptions . Customize the way your articles appear on search engines. Go to any article you've created and click on the “Publishing menu” in the top left corner. From there, click “Settings” and you'll be able to customize your SEO title and description to appear in searches. This means you can control how your content appears on those search engines, making it more discoverable to those who are interested in what you have to say. When you search for newsletter authors, you'll see their newsletter right in the search results under their name. 2. The GA4 Auto-migration Deadline - Google is sunsetting Universal Analytics (UA) on July 1st. Starting in March, Google will automatically create Google Analytics 4 (GA4) properties for any customer who does not set up a GA4 property with basic settings.If you do not opt-out of auto migration by February 28, 2023, Google will transition your UA account to GA4 without any custom strategy. To ensure accurate tracking and analysis, you should make the switch to GA4 now and customize the setup as needed.GA4 is much more than just a new “version” of Google Analytics. It's a completely new platform – built from the ground up to collect, process, and report on data differently than before. Migrating to GA4 is a complex and integral process that requires strategic planning and expert implementation.3. Automating Google Search Console Data Export - Due to limitations related to serving latency, storage, processing resources, and others, Search Console has a limit on the amount of data that can be displayed or exported. The maximum you can export through the Search Console user interface is 1,000 rows of data. Currently, the upper limit for the data exported through the Search Analytics API (and through the Looker Studio connector) is 50,000 rows per day per site per search type, which may not be reached in all cases.Now Google has rolled out a feature that allows you to automate a daily bulk export of your Search Console performance data to BigQuery. This includes all of your Search Console performance data but not the anonymized queries. The daily data row limit does not impact this data, so you can extract more data using this method.This will allow you to run complex queries over your data to an external storage service, where you can do deeper analysis in a more automated fashion, Google announced.Remember, BigQuery is Google's fully managed, serverless data warehouse that enables scalable analysis over petabytes of data. It is a service that supports querying using ANSI SQL. It also has built-in machine learning capabilities. Even though Google said this is likely more helpful for larger sites with larger datasets, I personally believe smaller sites will benefit from automating the export and retention of historical data. P.S: If terms like data warehouse, BigQuery, and SQL is making you dizzy then it's time for you to seek the assistance of a reputed data driven marketer.4. Per Google, Embedding Reviews From Other Sites Does Not Help With Rankings - Google's John Mueller was asked if it would help with web rankings in Google to embed reviews from sites like Facebook, Bing, Google, etc., on your website. John said no, not for web search, and he also warned us about not using structured data on those third-party site reviews. Remember, back in 2016, John said the same thing. And in 2019, Google announced that “Self-serving reviews aren't allowed for LocalBusiness and Organization”So this is not new information. It's just that people tend to forget or newbies do not know. And bye bye review companies.5. Google Responds If Core Web Vitals (CWV) Should Be A Priority For A Small Business - Brenda Malone asked Google's John Mueller, "Since Google Search Console ONLY shows Core Web Vitals and Page Experience metrics for ‘sufficiently popular sites' that have enough CrUX data, I am wondering. Do you think that small, less than 1K page, mom-and-pop websites should stress out about CWV since Google SAYS they only count CWV if there is CrUX data?"Google's John Mueller replied that for small and local businesses, "in most cases," core web vitals work should not be at the top of their list. He said this because the page experience ranking factor is not huge and more so, for sites with very few pages, Google doesn't usually have CrUX data for the pages on that site, and in those cases, the data is not used. He then goes on to say this:“Should you improve speed/CWV anyway? Maybe. Users do notice it, so if your site is super-slow, users might bail. Should it be your top priority? I don't know - to me it would depend on what you want to achieve with the site (is it a "business-card", or more interactive?) & how bad it currently is. ..it sometimes feels like folks focus too much on it. I get it - it's something measurable in the SEO world where very little is measurable. Prioritizing is hard, but especially for smaller, local businesses, in most cases this shouldn't be top of the list.“P.S: If the terms CrUX & CWV is new to you then I recommend you seek the advice of a reputed search marketer unless you are preparing for a career in search marketing.6. Will Your Rankings Drop If You Have A Keyword Rich Domain? - In last episode (ep#148), I covered how Google's John Mueller is not a fan of keyword rich domains (or exact match domains). Now a website owner asked John Muller if he can attribute his drop in rankings (to position#100 from 1) to having an exact match domain. By the way, the website owner asking this question owns www.cbd-uk.com and used to rank for “cbd uk”To this question, John Mueller replied that an existing site would not drop in ranking just because it uses an exact match domain. "Changes like that would be due to other reasons," he added.Furthermore, John advises the website owner (who used to earn a livelihood from selling CBD products) to check Search Console for any manual action. Otherwise it is due to a latest update to Google's algorithms that is now viewing the site differently (for example Google recently launched updates for neutralizing / handling spammy links, webspam, and for not promoting helpful content).This is a great evidence of what I tell my clients - Spend $$ on Google Ads even if you are ranking#1 on organic search. You never want to be the mercy of the Google's algorithm.
1. Start & End Dates For Google Algorithm Updates Are Approximate - Netizens have asked Google for clarification as to why there is an unexplained gap in start and end dates for Google Algorithm updates on what is published on Google's official website and what is announced on social media. John Mueller of Google replied on Mastodon saying, "It's hard picking a date for some of these (especially afterwards). For many (not all) updates, the update rolls out, it takes a while to be visible (which is when we call it a start), and it takes a while to be in most queries / URLs / datacenters (which is when we call it done). There's no binary border for start / stop, it's more about "starts being visible" and "mostly settled down". It's a bit like timing when bread rises when you bake it."Later Alan Kent from Google tweeted, "Done" is a grey definition as systems roll out across multiple data centers and and process backlogs at different rates. So its really do we say done at 99.9% or 99.99% or ... (I'm done)”So do not take the dates literally. Just know that the updates are happening and take necessary proactive steps. 2. How Long It Takes To Recover From Google Penalty? - Like I always say that “prevention is better than cure.” But what if you accidentally get penalized by Google due to an oversight or by actions of a contractor or agency? Ever wonder how long it takes to recover from a Google penalty? Well you are in luck because in a recent Google SEO office-hours Google's John Muller said that it will be a “a couple of months, a half a year, sometimes even longer than a half a year, for us to recognize significant changes in the site's overall quality. Because we essentially watch out for …how does this website fit in with the context of the overall web and that just takes a lot of time.”Sometimes the best defense is a good offense. So your first step is to clean up your website, remove thin content, create good, helpful and relevant content before Google decides to penalize you.3. Google Recommends Multiple Date Signals On Webpages - Google's Search Liaison Danny Sullivan reminded the recommended practice of including multiple date signals on webpages to avoid Google picking up the wrong date on the search results page. After all, inaccurate or outdated dates can lead to confusion and dissuade users from visiting the site. To make sure Google has the correct information for your published articles, update your articles' structured data markup (“datePublished” or “dateModified” fields with the correct time zone). You can also use the “byline date” - the date that Google estimates that the web page was updated or published.4. Google Removes The 110 Character Limit For Headlines In Structured Data - Google updated the article structured data help documentation to remove the hard character limit for the headline property. Google says you should write “concise” article headlines. The 110-character limit has been eliminated.5. Don't Blindly Follow Google Ads Recommendations - The first thing we do when we start working with a new client is to turn off and pause all Google Ads recommendations. And now you have one more reason to keep these recommendations turned off. On Jan. 4, Google Ads announced that starting January 19 the “Remove redundant keywords” will suggest redundant keywords within the same ad groups and they will removing redundant phrase and exact match keywords in favor of broad. At marketANDgrow we eschew using “broad match” unless there is a specific reason (market research) for us to use it.When you choose broad match for a keyword Google will show your ad to people who type in all kinds of variations of your keyword, as well as the keyword itself. For example, let's say your keyword is ceramic pots. If you set this keyword to broad match, your ad won't just show up for people who type ceramic pots into the search bar. Google will also show it to people looking for blue ceramic pots, ceramic cooking pots, and cooking pot ceramic. Your ad can even show up when people type in synonyms of your keyword, like pottery cookware.6. Is Core Web Vitals (CWV) A Google Discover Requirement? - Google Discover is a mobile experience that lets you discover content you didn't even know you needed. It is a totally different search experience, meaning the searching is mostly gone. If the system learns enough about you, you can simply keep swiping to keep the fresh content flowing. Think of it as Instagram or Facebook feed but in text format. So a lot of people are interested in getting their content on Google Discover because it gets your content in front of your intended audience.Google John Muller wrote on Mastodon that “many people ask me if the site's loading speed must be high to enter Google Discover? Or should our urls be fine in CWV?" And then he went ahead and wrote “we don't have that connection documented anywhere. I'd be surprised if CWV were a requirement for Discover." If you are interested in getting your website, article or blog shown in Google Discover then review Google Discover content policies and the Get on Google Discover help documents.
Arnout joins Keira in episode 3 of the Technical SEO Podcast, exploring what core web vitals are, if they should matter as a part of a wider SEO picture and his favourite tools to analyse CWV. Brought to you by SALT.agency.
The CWV is officially open! Click here to see the details, and grab the course before it is too late! http://completeweddingvideography.com/ Let's be honest, it is nice to make more money doing what you love. Sometimes the stigma around the whole topic of money can make people feel a bit squeamish. We get it. In today's episode, Nick and John break down the BRAND NEW GUIDE John made, called “The Wedding Videographer's Guide To The Upsell”. We get into a conversation all about how you can guide your clients into a better experience, all while earning their trust, and ultimately earn more money. This is an episode you don't want to miss! Links: http://completeweddingvideography.com/
Today is Tuesday, January 11th, and a few Google and marketing news updates for you from updates to video results in Google to a few google ads updates, redirecting a website and blocking slow counties to increase CWV scores.Full Show Notes / Blog Post: https://opinionatedseo.com/s2e7We saw trending results on mobile for the discovery section, and now it looks like Google is rolling this out as a test to videos in mobile search. It looks like it's been seen in the wild for food, music, and restaurants. I continue to like seeing this, I think it helps push new results to more people and allows for some virality in the SERPs.https://www.seroundtable.com/google-search-trending-videos-32725.htmlA couple Google Ads updates:This happened a few days ago, but Google is allowing ads for sports betting from certified and state-licensed entities in New York. Advertisers must apply for certification which started on the 7th of January. https://support.google.com/adspolicy/answer/11522848?hl=en&ref_topic=29265The IndexNow Plugin for WordPress was updated on Monday with a few bug fixes and domain resolutions.https://wordpress.org/plugins/indexnow/#developersA question was asked during last week's SEO office hours about dates, and John had a bit of a follow up type question where he linked out to the Google documentation on the best way for Google to understand the date for your page. https://developers.google.com/search/blog/2019/03/help-google-search-know-best-date-forhttps://twitter.com/JohnMu/status/1480641280384376832 A TechSEO Reddit thread where Marwoob had asked about blocking counties that have much lower core web vital scores, and also happen to be counties they don't serve. https://www.reddit.com/r/TechSEO/comments/rywrgk/should_i_block_slow_countries_from_accessing_my/ Last one here is a reddit thread about migrating your site and keeping the old pages live even though you have 301 redirects. https://www.reddit.com/r/SEO/comments/s15pg9/after_creating_301_redirects_from_an_old_site_to/
Recurring guest Geoff Kerbis joins the show to talk about a site migration project that prioritized core web vital updates, resulting in a 25% increase in organic web traffic after only a few months. In this conversation, we talk about: How to work with developers to prioritize CWV updates The impact of CWV updates on site migration timelines The impact of CWV updates on organic search visibility and good URLs
Wordpress has an extensive community and massive install base. Over 409 million people view more than 20 billion pages each month! It's used on content sites like TechCrunch and commerce sites like the Bjork Official Store (for 90s indie lovers!). Being Open Source presents challenges to ensure your implementation delivers a high performance site & poor governance can ruin your CWV scores. For this episode we talk with Jono Alderson, a leading voice in the Wordpress community and a marketing technologist whose favourite things are web development, futurology, WordPress, science-fiction, and gin!
Edge of the Web - An SEO Podcast for Today's Digital Marketer
With Core Web Vitals prominent in the SEO community dialogue, we wanted to take a moment to dive deep into understanding the issue. We researched and found a world of caching and optimization tools, and then tripped across and tested one that had somewhat of a contentious discourse in the public square. We reached out to the author of an article crying “FOUL!”. Let's learn about the CWV issue and find out about Black Hat Core Web Vitals today on the EDGE. [00:08:04] What is the problem with WordPress sites? [00:11:14] Google has a history of trying to help people recognize the speed problem [00:14:29] The difference between PSI scores and Core Web Vitals [00:18:58] Google understands that the time of the hand-coded websites is finished and we're in the era of bloat [00:23:31] It's simple: You have to make sure that JavaScript is not render-blocking [00:26:19] What about shared hosting applications and platforms? [00:30:48] The new world of caching tools in the battle for speed [00:31:50] Field Data and Lab Data [00:35:34] A New Solution: Nitropack?[00:38:35] Of course your site will be lighter if you remove ALL JavaScript![00:44:13] Nitropack's Response [00:45:53] Be prepared for a penalty from Google, because you're cheating.
Are you considering a site migration? Migrations are a challenging - and sometimes dreaded - step in SEO. With site migrations, chances are you're going to run into technical issues and nine times out of ten there's not enough time to fix everything before launch. The key is to build a good relationship with your developers, working together to solve critical issues. Cody Gault, Website Migration Lead at Conductor joins Loren Baker for this migration episode. We have some great questions left from an SEJ Webinar we had with Cody a while back, along with some new topics to help you with your next big update. This episode is perfect for anyone who is migrating platforms, changing URLs, updating branding, or trying something new for their website. At the end of the day, the more crawls you do, the closer you can get to what the site will actually look like in a live environment. –Cody Gault Do the 301 redirects. It's the gospel. With canonical, Google may or may not honor it. –Cody Gault About half of site migrations are about finding the technical side of issues, and the other half is about having a team that can solve them and works well together. –Cody Gault [00:00] - About Cody and how he got started performing website migrations [02:41] - Cody's first big migration: An International website migration [05:04] - How can broken link 404 reports help you identify and fix website issues? [05:29] - How to preplan a website migration and reduce the risk of making mistakes [07:05] - How to prioritize redirects and take some of the work out of site migrations [07:49] - Common website migration mistakes [10:06] - Should you immediately redirect old URLs to the new ones? Or use canonicals before redirecting? [13:32] - Do 301 redirects slow down your site? [17:05] - Is it better to change the title tags and meta descriptions or leave them as is? [18:57] - Timing your website changes and how that affects rankings [20:36] - How to test a site's usability and performance prior to migration [23:40] - The biggest things hurting your CWV & website performance [26:11] - How much traffic should you expect to lose when you migrate a website? And how long until your traffic recovers? [27:40] - What happens if you lose most of your traffic after a migration? [30:16] - Why is the old domain still indexed in Google? [32:31] - What are some commonly overlooked parts of a migration or mistakes? [37:41] - How to work with dev teams during migrations and how to handle technical SEO issues [43:36] - The amount of time Cody focuses on site migrations “You can learn so much from those broken link reports. I think it's amazing that you can connect those dots, fix them, and benefit from them post-migration.” –Loren Baker “Every issue I have is prioritized high, medium, low, and I go in with the understanding that not all of them are going to be fixed.” –Cody Gault “Talk to your developers to see what they can open up for you and then run with it.” –Cody Gault For more content like this, subscribe to our YouTube channel: https://www.youtube.com/user/searchenginejournal Looking to keep up with what's current and effective in digital marketing today? Check out https://www.searchenginejournal.com for everything you need to know within the digital marketing space and improve your skills as an internet marketer. Connect with Cody Gault: Cody Gault is the Website Migration Lead at Conductor. As a result of his involvement in many migration projects, he has carved a niche in the industry. He shares insights on common site migration issues so you can be prepared to handle them. Connect with him on LinkedIn: https://www.linkedin.com/in/codygault0010/ Visit Conductor: https://www.conductor.com/ Connect with Loren Baker, Founder of Search Engine Journal: Follow him on Twitter: https://www.twitter.com/lorenbaker Connect with him on LinkedIn: https://www.linkedin.com/in/lorenbaker
You can't spell conspiracy theory without S-E-O. Geoff Kerbis joins the show to share his theories on why tech giants like Google, Amazon and Spotify are making certain changes. On this episode, speculate about questions, like: What's Google's real motive behind the CWV update? Does Amazon want to know everything about you? Will Amazon compete for your branded terms? What is Spotify's angle with podcasts? Learn more at silverbackstrategies.com
It's been a long time in coming. This past week John Muller confirmed that Core Web Vitals has been rolled out and in in play as of the end of August 2021. We've been told Core Web Vitals would be a ranking factor. Higher page scores for CWV will be beneficial and conversely, low scores will be harmful. But what evidence do we have that these efforts, beyond common sense site speed efforts, to mold our pages to Core Web Vital "standards" going to yield something we can get an ROI out of? That changed this past week and someone actually did roll up their sleeves and look at what those scores tell us about how Core Web Vitals can be seen to be in effect. The content in this podcast in order to get the full effect is going to need a visual. For that reason I've published a companion article here https://www.americanwaymedia.com/core-web-vitals-unmasked/ Let me know what you think. Feels like this might be evolving into more of an SEO tips podcast! You can find me on Linkedin - Carolyn Holzman. American Way Media AmericanWayMedia.com Austin, TX Music from Uppbeat https://uppbeat.io/t/doug-organ/fugue-state License code: HESHAZ4ZOAUMWTUA --- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
Google every once in a while throws an update bomb and it is usually a nerve-wracking experience for publishers. Monetizing has been a challenge for publishers and still is, especially with updates making drastic changes. It becomes vital for publishers to know everything about an update to act accordingly. While E-A-T, played a central role in 2020, the Core Web Values have become an important ranking factor in 2021. Jeremy Fermont, the Director of Business Development at Multidots will talk all about the new update and tell you all about what needs to be done to make your mark out there with CWV. About Multidots Multidots is one of the most popular WordPress development agencies in the world. They help content publishers and digital agencies to accelerate their performance. Enterprise brands and global corporate groups such as Storyful, which is a NewsCorp Venture, National Associations of Broadcaster, Accenture, and MIT are few of their customers who trust them with complex and large scale WordPress and multi-platform implementations. What is Core Web Vitals all about Three pillars of page experience and how to measure them? Jeremy's experience when it comes to content and page experience How to improve the CWV score? Top 3 things Jeremy advises customers. SEO tools you recommended to measure the CWV performance? Multidots being a WordPress-focused agency- top 3 things advise your customers to do
Maximize Discover results with the Max Image Preview tag.https://www.searchenginejournal.com/increase-google-traffic-with-max-image-preview-tag/416123/Explaining Google's new Work at Work or Lose at Home Pay Scale Planshttps://finance.yahoo.com/news/pay-cut-google-employees-home-100348715.htmlIn which Google gives three options on audit plans for Core Web Vitals. (First they say it's a thing and they say it's not such a thing and then they say it's much more than that and then they say... . I think it's more than that)https://www.searchenginejournal.com/google-recommends-this-core-web-vitals-audit-workflow/416132/#closeWix beats WordPress in CWV competitionhttps://www.searchenginejournal.com/wordpress-vs-wix-core-web-vitals/416029/Kris Jones with Six Ways to Optimize User Review Pages for Googlehttps://www.searchenginejournal.com/product-review-page-seo/414409/Roger Montti covers Cumulative Layout Shifthttps://www.searchenginejournal.com/core-web-vitals/cumulative-layout-shift/Google continues to move sites into Mobile First Indexing. (Not a big deal but sort of surprising. Thought they finished this in the spring after pushing back from last autumn)https://www.seroundtable.com/google-mobile-first-indexing-not-done-31904.htmlGoogle and Authorship, a strange relationshiphttps://www.seroundtable.com/google-spam-author-url-31913.htmlhttps://www.seroundtable.com/google-author-article-31889.htmlYahoo Sign Begowned from Sunnyvalehttps://www.seroundtable.com/photos/yahoo-sign-taken-down-from-headquarters-31882.htmlMartin Splitt reminds SEOs that Alt Text is important for SEO.https://www.seroundtable.com/google-alt-text-important-seo-31872.htmlGoogle Enforcing Business Address on some GMB listings as means of spam protectionhttps://www.seroundtable.com/google-my-business-physical-addresses-31891.htmGoogle Drops Safe Browsing as a ranking signalhttps://searchengineland.com/google-drops-safe-browsing-as-a-page-experience-ranking-signal-350995Structured Data test tool gone -> Landing page directs users to Google Rich Results tool or to Schema.org tool.https://searchengineland.com/googles-legacy-structured-data-testing-tool-now-is-gone-351128
Russ Jeffery talks with Jason Barnard about the fallout from core web vitals. Russell Jeffery is digital presence expert and he is Duda's Director of Strategic Integrations. He leads product and technology integrations with large industry partners, such as Thryv and Yell. He is also responsible for adding best-in-breed products and services to Duda's ecosystem that serves agencies, SaaS platforms, and hosting companies. On a Duda webinar in May 2021, Russ Jeffery and Jason Barnard discussed what they thought might happen with CWV (Get Down to the Core of Google's Core Web Vitals). This follow-up was to look at its actual effects to the ranking algorithm and web development. On a Duda webinar in May 2021, Russ Jeffery and Jason Barnard discussed what they thought might happen with CWV (Get Down to the Core of Google's Core Web Vitals). This follow-up was to look at its actual effects on the ranking algorithm and web development. Russ has a super delightful way of explaining the whys and hows of user experience, search engine algorithms, and how to build websites for both. He also shares his thoughts on how CWV will evolve and impact SEO in the near future…. And ends with tips on taking a strategic business approach to implementing CWV (and other UX and SEO considerations). Brilliant! What you'll learn from Russ Jeffery 00:00 Russ Jeffery and Jason Barnard01:15 Happy Yellow Koala Family now reunited01:48 Russ Jeffery's Brand SERP (too much Jason)02:26 What actually happened when Google added CWV to the ranking algorithm03:52 How does LCP (largest contentful paint) fit into CWV?06:21 Cumulative Layout Shift: The pain of unexpected shifting of web elements08:15 Why did Google choose CLS as a core web vital?09:57 First Contentful Paint - a non-CWV user-centric metric12:15 Why does Google “piggyback” on sites with great user-experience?14:48 How did Duda's customers respond to the CWV news?16:38 UX design bells and whistles = a big no18:37 CWV Trade offs: What the boss wants versus what's actually essential19:58 Mobile friendliness and https:// - Did they really affect the rankings?21:45 “The circumstances where two results put in an equal bid is next to never” - Gary Illyes23:31 CWV feature (non-existent) versus AMP 26:20 Always judge page speed outside of a developer's office29:55 The restrictions and flexibility on website builder themes 35:10 How do SEOs manage to get the developers thinking about CWV?36:45 How to get the boss and the developer to talk to each other about the trade offs This episode was recorded live on video August 10th 2021 Recorded live at Kalicube Tuesdays (Digital Marketing Livestream Event Series). Watch the video now>>
Russ Jeffery talks with Jason Barnard about the fallout from core web vitals. Russell Jeffery is digital presence expert and he is Duda's Director of Strategic Integrations. He leads product and technology integrations with large industry partners, such as Thryv and Yell. He is also responsible for adding best-in-breed products and services to Duda's ecosystem that serves agencies, SaaS platforms, and hosting companies. On a Duda webinar in May 2021, Russ Jeffery and Jason Barnard discussed what they thought might happen with CWV (Get Down to the Core of Google's Core Web Vitals). This follow-up was to look at its actual effects to the ranking algorithm and web development. On a Duda webinar in May 2021, Russ Jeffery and Jason Barnard discussed what they thought might happen with CWV (Get Down to the Core of Google's Core Web Vitals). This follow-up was to look at its actual effects on the ranking algorithm and web development. Russ has a super delightful way of explaining the whys and hows of user experience, search engine algorithms, and how to build websites for both. He also shares his thoughts on how CWV will evolve and impact SEO in the near future…. And ends with tips on taking a strategic business approach to implementing CWV (and other UX and SEO considerations). Brilliant! What you'll learn from Russ Jeffery 00:00 Russ Jeffery and Jason Barnard01:15 Happy Yellow Koala Family now reunited01:48 Russ Jeffery's Brand SERP (too much Jason)02:26 What actually happened when Google added CWV to the ranking algorithm03:52 How does LCP (largest contentful paint) fit into CWV?06:21 Cumulative Layout Shift: The pain of unexpected shifting of web elements08:15 Why did Google choose CLS as a core web vital?09:57 First Contentful Paint - a non-CWV user-centric metric12:15 Why does Google “piggyback” on sites with great user-experience?14:48 How did Duda's customers respond to the CWV news?16:38 UX design bells and whistles = a big no18:37 CWV Trade offs: What the boss wants versus what's actually essential19:58 Mobile friendliness and https:// - Did they really affect the rankings?21:45 “The circumstances where two results put in an equal bid is next to never” - Gary Illyes23:31 CWV feature (non-existent) versus AMP 26:20 Always judge page speed outside of a developer's office29:55 The restrictions and flexibility on website builder themes 35:10 How do SEOs manage to get the developers thinking about CWV?36:45 How to get the boss and the developer to talk to each other about the trade offs This episode was recorded live on video August 10th 2021 Recorded live at Kalicube Tuesdays (Digital Marketing Livestream Event Series). Watch the video now>>
Russ Jeffery talks with Jason Barnard about the fallout from core web vitals. Russell Jeffery is digital presence expert and he is Duda's Director of Strategic Integrations. He leads product and technology integrations with large industry partners, such as Thryv and Yell. He is also responsible for adding best-in-breed products and services to Duda's ecosystem that serves agencies, SaaS platforms, and hosting companies. On a Duda webinar in May 2021, Russ Jeffery and Jason Barnard discussed what they thought might happen with CWV (Get Down to the Core of Google's Core Web Vitals). This follow-up was to look at its actual effects to the ranking algorithm and web development. On a Duda webinar in May 2021, Russ Jeffery and Jason Barnard discussed what they thought might happen with CWV (Get Down to the Core of Google's Core Web Vitals). This follow-up was to look at its actual effects on the ranking algorithm and web development. Russ has a super delightful way of explaining the whys and hows of user experience, search engine algorithms, and how to build websites for both. He also shares his thoughts on how CWV will evolve and impact SEO in the near future…. And ends with tips on taking a strategic business approach to implementing CWV (and other UX and SEO considerations). Brilliant! What you'll learn from Russ Jeffery 00:00 Russ Jeffery and Jason Barnard01:15 Happy Yellow Koala Family now reunited01:48 Russ Jeffery's Brand SERP (too much Jason)02:26 What actually happened when Google added CWV to the ranking algorithm03:52 How does LCP (largest contentful paint) fit into CWV?06:21 Cumulative Layout Shift: The pain of unexpected shifting of web elements08:15 Why did Google choose CLS as a core web vital?09:57 First Contentful Paint - a non-CWV user-centric metric12:15 Why does Google “piggyback” on sites with great user-experience?14:48 How did Duda's customers respond to the CWV news?16:38 UX design bells and whistles = a big no18:37 CWV Trade offs: What the boss wants versus what's actually essential19:58 Mobile friendliness and https:// - Did they really affect the rankings?21:45 “The circumstances where two results put in an equal bid is next to never” - Gary Illyes23:31 CWV feature (non-existent) versus AMP 26:20 Always judge page speed outside of a developer's office29:55 The restrictions and flexibility on website builder themes 35:10 How do SEOs manage to get the developers thinking about CWV?36:45 How to get the boss and the developer to talk to each other about the trade offs This episode was recorded live on video August 10th 2021 Recorded live at Kalicube Tuesdays (Digital Marketing Livestream Event Series). Watch the video now>>
As you may have heard, Google will be using a scoring system for website quality called "Core Web Vitals" as a ranking factor for organic search results. You may be wondering though, how do I get a better score and what actually matters when it comes to optimizing my website and performance.In this episode of PressThis, we interview Adam Humphreys of Making 8 about his thoughts on the role of Core Web Vitals in SEO, how to interpret your CWV scores, and why your website's true performance is the best measure of your success.If you're scratching your head around Core Web Vitals optimization and WordPress, don't miss this episode of PressThis. Listen now!Want a sneak peek? Check out some of Adam's favorite speed optimization approaches...WordPress Optimization Plugins:- WP Rocket is amazing at compressing down sites- Imagify made by the WP Rocket team converts those heavy images into Webp or alternatively Shortpixel- Asset Cleanup Pro (comprehensive WordPress tool that removes unused code from pages that are also recommended by WP RocketWordPress Host with a CDN:Focus on fully managed WordPress with excellent service that updates plugins and is pushing cutting-edge technology. WP Engine over the years has really stood up to that.A light theme and generally speaking a flattened site without sliders. UX shows sliders are a no-go and not recommended.Measure!Google Site Kit plugin with GA4 Google Analytics 4 tied in and Google Search Console integrated into Google Analytics. CallRail to measure the number of calls.Important to remember the top 100 sites often don't show changes indexed for up to 90 days so don't expect immediate results in search rankings once all Google updates are rolled out. The benefits immediately show for clients and those with 2.5 second load time or less on mobile will be rewarded the most in tie-breaker situations.
Google has officially rolled out its page experience update as of mid-June 2021. Along with it comes the newest metrics, Core Web Vitals. In this episode, we unpack what this update means for your business, why you should care, and more importantly what you can do to optimize your site for CWV. We also shared the exact steps on how we achieved a 90+ page speed score for mobile.Links in this episode:https://www.nohacksmarketing.com/blog/do-core-web-vitals-matter/https://www.nohacksmarketing.com/blog/core-web-vitals-wordpress/https://www.nohacksmarketing.com/podcast/012-how-to-prepare-your-e-commerce-website-for-core-web-vitals/https://www.nohacksmarketing.com/podcast/core-web-vitals/https://developers.google.com/speed/pagespeed/insights/If you learned something new today, we would appreciate it if you can leave us a review on your favorite podcast platform.
Suscríbete a este podcast con este enlace: http://bit.ly/holaseopodcast Bienvenido, bienvenida, a holaseo, el podcast donde te cuento lo que necesitas para hacer crecer tus proyectos online. Espero que tengas un café calentito a mano porque el tema de hoy es muy interesante y te quiero pillar despierta o despierto. Vamos a hablar de los dichosos Core Web Vitals. -- Este episodio viene de la mano de https://thecookies.agency Ya sabéis que fundé una empresa de desarrollo web y marketing online en febrero y estamos empezando a crecer poco a poco. En TheCookies hacemos webs completamente a medida y elaboramos todo el proceso de captación de tráfico para que comiences a tener visitas desde el primer momento. Si quieres cambiar tu web, crear una nueva o necesitas mejorar el tráfico en tu proyecto ya sabes, https://thecookies.agency -- Vamos a calmarnos con los Core Web Vitals Hoy quiero hablarte sobre el tema de la velocidad de carga y las métricas que Google nos lanza de CoreWebVitals. Clientes con miedo Mucho movimiento en RRSS y ciclo de histeria Estamos ante el elemento que está de moda. La postura de Álvaro Fontela - https://www.youtube.com/watch?v=JQQDYZ5sSe0&t=3s Es una métrica para ricos. En cierto modo depende de la capacidad de procesamiento que tiene el dispositivo que navega o hace el test. Unos parámetros muy inestables. Exigencias que a nivel IT pueden llegar a costar muchos recursos y sacrificios incluso para el usuario. Estoy prácticamente de acuerdo con todo lo que comenta Álvaro pero creo que incorporar estos datos de velocidad de carga como factor de posicionamiento afectan a todos los portales de las SERPs por igual, por lo que se supone que tienen mismo tipo de tráfico. Mi postura es una llamada a la calma. Si os habéis fijado, en Search Console, en el apartado "Métricas Web Principales" que es donde nos muestran la información de CWV sobre nuestro proyecto, muchas de las URLs que estaban señaladas en rojo como problemáticas, han pasado a amarillas, sin hacer nada. Y muchas de las que estaban en amarillo han desaparecido como problema. ¿Qué quiere decir esto? Seguramente los criterios se están relajando y esto hace que la entrada de los mismos en el factor de ranking no sea tan agresiva. De hecho, muchos proyectos han pasado de estar con el warning rojo... a no tener ningún problema en las últimas semanas. Dicho lo anterior Asegúrate de revisar la sección dentro de Search Console "Experiencia en la página" porque si tus proyectos caen en las próximas semanas puede que ahí tengas la solución. Suscríbete a este podcast con este enlace: http://bit.ly/holaseopodcast --- Send in a voice message: https://anchor.fm/hola-seo/message
A retired United States Marine Corps Captain now serving as a Regional Director for FourBlock, Queta Rodriguez has devoted her career to being a servant leader in her community. This week on the FourBlock Podcast, Queta reflects on her military experience in an inspiring conversation with hosts Lindsey Pollak and Mike Abrams, recalling why she joined the military; the challenges and opportunities that arose from serving in the Marines as a mother of four, a woman, and a Latina; and what about her enlisted experience made her want to become an officer. Queta shares some of the mistakes she made and challenges she faced during her own transition when she retired from the military and translates those lessons learned into actionable advice for service members who are preparing to transition today: “I always tell service members, prepare, prepare, prepare. Don't underestimate the value of your network and leverage that. Build those relationships. Nurture those relationships. Even if you haven't seen someone for a long time, you know that there are people that trust you, that you trust, that can help you when the time comes.” A native of San Antonio, Texas, Queta enlisted in the Marines in December 1991 and spent 10 years as an Intelligence Analyst. During this time, she deployed to Mogadishu, Somalia in support of Operation Restore Hope and went on to serve in numerous locations in the Pacific and Southwest Asia. Queta was selected to the Marine Enlisted Commissioning Education Program (MECEP) and attended the University of Maryland, College Park, graduating with a Bachelor of Arts in Government and Politics. She was commissioned a Second Lieutenant in June 2001 and spent the next 10 years as an Adjutant and Manpower Operations Officer in support of deployed forces around the world. Her final assignment was as the Manpower Operations Officer at U.S. Marine Corps Forces Central Command, where she deployed extensively in support of Marine forces in Afghanistan and throughout the Middle East. Following her retirement in January 2012, Queta served as the Bexar County Veteran Services Office Director, where she oversaw the county's veteran services programs and served as an advocate for military and veteran families. Queta serves as Co-Chair for the Department of Veterans Affairs' Community Veterans Engagement Board in San Antonio and volunteers with numerous veterans and community organizations. Queta currently serves as Regional Director for FourBlock, where she manages the growth and execution of the Four Block Career Readiness Program in Texas and the South-Central region. In 2021, she was named to the Department of Veterans Affairs (VA) Center for Women Veteran's (CWV) 2021 Trailblazers. She is the proud mother of four beautiful children. ABOUT US Welcome to the FourBlock Podcast, a show that examines veteran career transition and the military-civilian divide in the workplace. General Charles Krulak coined the term "Three Block War" to describe the nature of 21st-century military service defined by peace-keeping, humanitarian aid, and full combat. But what happens next? Veterans are often unprepared to return home and begin new careers. We call this the Fourth Block. FourBlock is a national non-profit that has supported thousands of transitioning service members across the nation in beginning new and meaningful careers. Mike Abrams (@fourblock) is an Afghanistan veteran, founder of FourBlock, and author of two military transition books. He represents the military transition perspective. Lindsey Pollak (@lindsaypollak) is a career and workplace expert and New York Times bestselling author of three career advice books. Lindsey represents the civilian perspective of this issue. Veterans, explore new industries and make the right connections. Find a career that fits your calling. Join us at fourblock.org/ Sponsor our program or host a class to equip more of our veterans at fourblock.org/donate. Follow FourBlock on Social Media LinkedIn Facebook Instagram Twitter Podcast episodes are produced and edited by the Columbia University Center for Veteran Transition and Integration.
Today we talk about WordPress website page speed and why this is important, how you can measure it and some ideas about what you can do to improve it. There's quite a lot to say about this, and it's really timely with Google's Core Web Vitals (CWV) coming on-stream in the near future. We talk about what CWV is and what it's measuring, what WordPress loads out of the box, what tools you can use to measure your website page speed as well as what plugins you might consider to address any bottlenecks that you discover. How does hosting play into all this as well. As I say, there's a lot of ground to cover, so go check out the podcast to see what we think...
Today we talk about WordPress website page speed and why this is important, how you can measure it and some ideas about what you can do to improve it. There's quite a lot to say about this, and it's really timely with Google's Core Web Vitals (CWV) coming on-stream in the near future. We talk about what CWV is and what it's measuring, what WordPress loads out of the box, what tools you can use to measure your website page speed as well as what plugins you might consider to address any bottlenecks that you discover. How does hosting play into all this as well. As I say, there's a lot of ground to cover, so go check out the podcast to see what we think...
It's almost the middle of the year! COVID is almost over in much of the developed world. A summer full of hope and opportunity is almost upon us and what does Google do? It hits us with a double whamy of a Core Update, the June/July 2021 Core Update.Thanks to Erika Varagouli (who has today's coolest ever SEO name) SEMRush for naming Webcology the #1 podcast in a strong field to learn from. After who the hell knows how long of doing this show it is good to know we're still relevant. Get ready for the insufferable to become inescapable. Crypto-ads are about to be allowed by Google https://www.seroundtable.com/google-ads-allow-cryptocurrency-ads-31529.html To be certified by Google, advertisers will need to:" • Be duly registered with • (a) FinCEN as a Money Services Business and with at least one state as a money transmitter; or • (b) a federal or state chartered bank entity. • Comply with relevant legal requirements, including any local legal requirements, whether at a state or federal level. https://www.semrush.com/blog/learn-seo/ • Ensure their ads and landing pages comply with all Google Ads policies Negative matching allowed in regex https://www.seroundtable.com/google-search-console-regular-expressions-exclusions-31526.html Cumulative Metrics Shift – CLS Update (Cumulative Layout Shift) updates at Google Search Console https://www.seroundtable.com/cumulative-layout-shift-metric-google-search-console-31520.html https://www.seroundtable.com/google-page-experience-label-31516.html CWV icon? No talk at Google for a whileGoogle News Transparancy Policy Article Level Google News Factors/Signals Here are the article level specific Google News signals it uses behind its transparency policy. Google said these factors helps Google "consider information that helps users quickly gain context about articles or the journalists covering stories." • Article byline that link to a bio describing the author's credentials and expertise • Article's publishing date (finally!) • Labeling to indicate the article type, for example Opinion or News Site Level Google News Factors/Signals Here are the site wide level Google News signals it uses behind its transparency policy. Google said these factors "helps readers understand a site's purpose, its organizational structure, and the kinds of information they can expect from that site." • Mission statement • Editorial policies and standardsStaff information and bios for both editorial and business staff • Non-generic contact information • Other organizational-level information like owners and/or funding sources (for example, state-sponsorship, relationship to political parties or PACs). Google added: • Google considers different regional and country-level expectations and practices around transparency. This is particularly important in areas with less press freedom where practices like naming a journalist can carry significant risk. • Google looks at a number of inputs and consider a breadth of editorial practices. This helps ensure that distinctive editorial philosophies—for example, publishing pieces without bylines — don't affect the credibility of an otherwise authoritative source. • Google also considers information that is clearly available to users, so that larger, more technically sophisticated sites and smaller sites that use simple text to convey information are on equal footing.
Today we talk about WordPress website page speed and why this is important, how you can measure it and some ideas about what you can do to improve it. There's quite a lot to say about this, and it's really timely with Google's Core Web Vitals (CWV) coming on-stream in the near future. We talk about what CWV is and what it's measuring, what WordPress loads out of the box, what tools you can use to measure your website page speed as well as what plugins you might consider to address any bottlenecks that you discover. How does hosting play into all this as well. As I say, there's a lot of ground to cover, so go check out the podcast to see what we think...
It's almost the middle of the year! COVID is almost over in much of the developed world. A summer full of hope and opportunity is almost upon us and what does Google do? It hits us with a double whamy of a Core Update, the June/July 2021 Core Update.Thanks to Erika Varagouli (who has today's coolest ever SEO name) SEMRush for naming Webcology the #1 podcast in a strong field to learn from. After who the hell knows how long of doing this show it is good to know we're still relevant. Get ready for the insufferable to become inescapable. Crypto-ads are about to be allowed by Google https://www.seroundtable.com/google-ads-allow-cryptocurrency-ads-31529.html To be certified by Google, advertisers will need to:" • Be duly registered with • (a) FinCEN as a Money Services Business and with at least one state as a money transmitter; or • (b) a federal or state chartered bank entity. • Comply with relevant legal requirements, including any local legal requirements, whether at a state or federal level. https://www.semrush.com/blog/learn-seo/ • Ensure their ads and landing pages comply with all Google Ads policies Negative matching allowed in regex https://www.seroundtable.com/google-search-console-regular-expressions-exclusions-31526.html Cumulative Metrics Shift – CLS Update (Cumulative Layout Shift) updates at Google Search Console https://www.seroundtable.com/cumulative-layout-shift-metric-google-search-console-31520.html https://www.seroundtable.com/google-page-experience-label-31516.html CWV icon? No talk at Google for a whileGoogle News Transparancy Policy Article Level Google News Factors/Signals Here are the article level specific Google News signals it uses behind its transparency policy. Google said these factors helps Google "consider information that helps users quickly gain context about articles or the journalists covering stories." • Article byline that link to a bio describing the author's credentials and expertise • Article's publishing date (finally!) • Labeling to indicate the article type, for example Opinion or News Site Level Google News Factors/Signals Here are the site wide level Google News signals it uses behind its transparency policy. Google said these factors "helps readers understand a site's purpose, its organizational structure, and the kinds of information they can expect from that site." • Mission statement • Editorial policies and standardsStaff information and bios for both editorial and business staff • Non-generic contact information • Other organizational-level information like owners and/or funding sources (for example, state-sponsorship, relationship to political parties or PACs). Google added: • Google considers different regional and country-level expectations and practices around transparency. This is particularly important in areas with less press freedom where practices like naming a journalist can carry significant risk. • Google looks at a number of inputs and consider a breadth of editorial practices. This helps ensure that distinctive editorial philosophies—for example, publishing pieces without bylines — don't affect the credibility of an otherwise authoritative source. • Google also considers information that is clearly available to users, so that larger, more technically sophisticated sites and smaller sites that use simple text to convey information are on equal footing.
Edge of the Web - An SEO Podcast for Today's Digital Marketer
In this two-part interview, Roger Montti of Search Engine Journal talks about how last year’s pandemic affected SEOs who want to see each other and learn from one another. He and Erin Sparks talk about how new SEOs can’t be afraid to be challenged, Montti’s perspective on CWV and discuss that Wix & Wordpress spat. [00:04:24] Roger’s Publishing History [00:07:03] The Effect The Loss Of Conventions Have Had On The Seo Community. [00:13:08] Don’t Be Afraid To Be Challenged [00:14:19] Core Web Vitals, Roger’s Take. [00:24:57] Wix and Wordpress Slap Fest
Avec le Tech Lead SEO de chez Rablab, Julien Capuano, nous abordons le sujet des Core Web Vitals. Julien nous explique en quoi consistent les CWV et comment s'assurer rester au point avec les nouveaux standards de Google.
In this week's episode, Sarah and Areej chat to Natalie Mott, freelance SEO consultant, about all things core web vitals. We also find out what inspires Natalie and what empowers her to be the brilliant woman she is today. Where to find Natalie: Twitter: https://twitter.com/njmott LinkedIn: https://www.linkedin.com/in/natalie-mott/ Core Web Vitals Resources: https://web.dev/ (https://web.dev/) - All Google's guidance on Core Web Vitals https://web.dev/chrome-ux-report-data-studio-dashboard/ (https://web.dev/chrome-ux-report-data-studio-dashboard/) - Google's own Data Studio dashboard for tracking stats from the CrUX report https://developers.google.com/speed/docs/insights/v5/get-started (https://developers.google.com/speed/docs/insights/v5/get-started) - Link PageSpeed Insights with ScreamingFrog to pull CrUX data for every page on your site as you crawl https://developer.chrome.com/docs/devtools/ (https://developer.chrome.com/docs/devtools/) - use Chrome DevTools to drill down and work out which parts of your page are affecting your CWV scores. In particular, if you are looking to see what part of the page has the LCP, or when a Layout Shift is occurring, you can use Performance > Show Web Vitals to pinpoint where this is happening https://corewebvitals.iprospect.com/ (https://corewebvitals.iprospect.com/) - a good summary of the state of play in every industry from iProspect https://reddico.co.uk/tools/serp-speed/ (https://reddico.co.uk/tools/serp-speed/) - check how you and competitors are performing for Core Web Vitals on a keyword level --- Episode Sponsor Massive shout out to DeepCrawl for supporting the WTSPodcast and sponsoring this episode. DeepCrawl offers the complete end-to-end technical SEO platform with the tools and integrations you need to grow — detecting technical improvements that will help you drive growth, and protecting your website from harmful code through SEO testing automation. Where to find DeepCrawl: Website - https://www.deepcrawl.com/ LinkedIn - https://www.linkedin.com/company/deepcrawl Twitter - https://twitter.com/DeepCrawl Facebook - https://facebook.com/deepcrawlHD --- Episode Transcript Sarah: Hello and welcome to the Women in Tech SEO podcast, where your hosts are myself, Sarah McDowell, SEO Content Executive at Holland and Barrett, and the delightful Areej AbuAli, who is a SEO Consultant and the Founder of the epic Women in Tech SEO community. This week, we have the wonderful Natalie Mott joining us, who is an SEO all-rounder with core interests in technical SEO, content strategy, project management and outreach. She has had senior SEO positions at several digital agencies and is thoroughly enjoying spending time in the world of freelance consultant. A very warm welcome and hello to the both of you. This episode is sponsored by DeepCrawl. DeepCrawl offers the complete end-to-end technical SEO platform with the tools and integrations you need to grow. Detecting technical improvements that will help you drive growth and protecting your website from harmful code through SEO testing automation. Discover just how deep pools technical SEO platform can help you increase your search performance and revenue by visiting their website: deepcrawl.com. You can also follow them on Facebook, Twitter, and LinkedIn. Sarah: Thank you so much for spending your Saturday morning with me and Areej. Very, very appreciative. How are we doing? How's your morning been? Natalie: Quite productive, actually quite got up early. Had a good, good breakfast. That's a bit unusual for Saturday to be honest, but yeah, it was going very well. How about yourself? Areej: Yeah, all good. All good over here. I'm just really, really excited to have you here with us. We've met several times, since the very start of the Women in Tech SEO community. But I'd love you to tell the community, a bit more about you. So how
W tym odcinku dowiecie się nowościach na Facebooku i zmianach w kampaniach reklamowych związanych z wdrożeniem iOS 14.5, poza tym mamy nowe informacje o wdrożeniu Core Web Vitals i stronie marki na Twitterze. A może stories? LinkedIn uczy jak z nich korzystać. Zapraszamy! ### Artykuł o CWV#1: http://bit.ly/artefakt-czym-sa-CWV ###### Artykuł o CWV#2: http://bit.ly/artefakt-CWV-optymalizacja ###
Edge of the Web - An SEO Podcast for Today's Digital Marketer
The SEO News to pay attention to this week includes Google’s ability to deal with long-form questions, the postponement of the Core Web Vitals update, and if FLoC will be blocked by default on nearly half of all websites when it rolls out. [00:03:19] Google Has Problems With Long-Form Question Answering A new research paper finds that Google still has issues answering nuanced questions that require complex elaboration. [00:12:19] WordPress Proposal To Block FLoC A new proposal in front of WordPress asks them to treat FLoC like a security concern. [00:18:53] Google Postponing The Core Web Vitals Update The Page Experience update has been pushed back to mid-June, with a gradual release through to August.
Edge of the Web - An SEO Podcast for Today's Digital Marketer
On this week’s episode, we unpack two new updates from Google on their algorithm and Search Console, explore more info on Core Web Vitals and attempt to play nice about that antitrust lawsuit Google’s wrapped up in. [00:03:05] Google Announced Product Reviews Algorithm Update We suspect this update is aimed at all those affiliate links that websites are including in their reviews these days. [00:08:00] Google Launches Two Improvements To Search Console They’ve improved comparison modes, which literally brings a tear to our eye. [00:12:22] Antitrust lawsuit claims Google gamed its ad system to the tune of $213 million Using a program referred to as “Bernanke” in-house, Google allegedly gave favor to its own ads over rivals. [00:17:32] How Often Will Core Web Vitals Ranking Factor Be Calculated? As Core Web Vitals crest over the horizon, expected to affect rankings in May, John Mueller answered a question regarding how CWV will factor into the algorithm.
Edge of the Web - An SEO Podcast for Today's Digital Marketer
We grabbed the top headlines of the week and complained about a couple of google overreaches, in your host’s humble opinion. Here what Erin and Mordy took on: [00:03:24] Company Knowledge Panels Showing Competitors on Google You can imagine some choice words might be said when a business looks at its Google knowledge panel(s) to see “alternatives” included who are competitors. [00:09:23] Expanded FAQs for Google Page Experience and Core Web Vitals Update The Google core web vitals and page experience update FAQs have been expanded and substantially updated when compared with the first version. [00:16:57] Delivery and Pickup Enhancements to Google Business Profiles Both Maps and Search are providing more details about delivery and pickup options at stores such as supermarkets. Other useful features are also being added.
CWV become very important and make this one of search result factors which Industry get more benefits ? Need SEO Agency ? Check Our Website --- Send in a voice message: https://anchor.fm/undercovercoid/message
Women Veterans make up the fastest growing segment of the Veteran population, and VA is committed to providing them with the best health care. This week's Benefits Breakdown features Kayla Williams, the Director of the Center for Women Veterans. Kayla is an Army Veteran herself and was a military spouse when her husband was serving. She sat down with me to discuss the mission of CWV and the care and resources VA provides for our women Veterans. For more information on CWV and health care for women, you can all the Women Veterans Call Center at 1-855-VA-WOMEN.
Before 2017 ended, I sat down with Army Veteran Danielle Corazza for an interview. At the time, Danielle had been selected for a position at our Center for Women Veterans but had not yet started. Danielle has since started her role as National Outreach Coordinator for CWV. You can follow news and announcements out of the CWV on their web page. Danielle Corazza is a lifelong member of the military community (both parents served on active duty in the Marine Corps and Navy), she entered onto active duty service with the US Army at the age of 17, completing her 3 year term of service as an E-4P (Specialist) and transferring into the Army National Guard for an additional two years. Due to service-related medical conditions, she left the National Guard to pursue her education when her disability rating was awarded. She availed herself of Vocational Rehabilitation services and the Montgomery GI Bill in order to complete a Bachelor’s degree in Human Resources and Business Administration from Strayer University, and a Master’s degree in Business Administration from the University of Massachusetts, adding a certificate from Georgetown University in Nonprofit Executive Management in 2014. Danielle and I talked about her service in the military, being a VA patient, being a caregiver, entrepreneurship, and much more.
The 2017 National Women Veterans Summit put on by VA's Center for Women Veterans (CWV) was cut short due to Hurricane Harvey. The CWV has been developing ways to deliver information from the summit and I've collaborated with them to produce a podcast, with support of the Center for Minority Veterans, on minority women Veterans. Barbara Ward, the Director for CMV, lead a panel with Teresita Smith, Juanita Mullen, and Ginger Miller. They discuss About Center for Minority Veterans: The Center for Minority Veterans is the Department of Veterans Affairs model for inter-and intra-agency co-operation, to ensure all veterans receive equal service regardless of race, origin, religion, or gender. We are process improvement-oriented and both internal and external customer-centric. We assist VA in executing its mission in the most equitable, efficient and humane way possible. Dignity and an acceptable quality of life are the products we seek to deliver to ALL veterans no matter what their circumstance. We will grace our mission execution with gratitude to the men and women we now serve who in turn served our Nation so well. Covered in Episode 52: Health Care for re-entry Veterans Panel discussion with four minority women Veterans His decision to attend West Point A story from his experience in the Army Comparing developing young players to mentoring soldiers How military service made him a better coach Transitioning from military life to coaching life Center for Minority Veterans #VeteranOfTheDay Army Veteran Clay Coffey
As usual, Brandon and Sam are catching up from the week. Comedian Patrick Garrity will headlining the Comedy Zone in Charleston, WV. Shows are: Friday at 8pmSaturday 7pm and 9pmTickets are $10
As usual, Brandon and Sam are catching up from the week. Comedian Patrick Garrity will headlining the Comedy Zone in Charleston, WV. Shows are: Friday at 8pmSaturday 7pm and 9pmTickets are $10
A talk given by Fr. Ed Fride, pastor of Christ the King Catholic Church, at 10:00 a.m. on Sunday, January 19, 2014, as part of the Catholic World View series at Christ the King. There are adequate scientific and philosophical grounds for defending the humanity of pre-natal human beings. Fr. Ed reviews some of these grounds. Key words: pro-life, CWV, Catholic vision, worldview
The fourth talk in the Fundamentals of Catholic Living seminar, given by Deacon Dan Foley on Friday, February 8, 2013, at Christ the King Catholic Church as part of the Upper Room Ministry. This talk addresses the world, the Fall, and a Catholic understanding of these topics. Key words: Fall, original sin, Catholic Worldview, CWV, Fundamentals, Upper Room
A talk given by Prof. Aimee Godfrey, M.A. Theology, J.D., professor of law at Wayne State University, on Sunday, October 21, 2012, as part of the Catholic World View series at Christ the King. Topics she addressed include the history of the Constitution, how it protects religious liberty and other important rights, how the principle of subsidiarity is present in the Constitution, and how current cases (i.e. the HHS mandate) might be decided under the Constitution. Click here for a .pdf file of her PowerPoint presentation. Key words: Constitution, religious liberty, freedom, subsidiarity, HHS mandate, CWV, Catholic vision, worldview
A talk given by Fr. Ed Fride, pastor of Christ the King Catholic Church, on Sunday, October 14, 2012, as part of the Catholic World View series at Christ the King. Fr. Ed speaks about the vision for our nation and society as laid out in our founding documents and how that relates to the teaching of St. Thomas Aquinas in his Treatise on the Law. Key words: CWV, Catholic vision, worldview, law, society, Aquinas
A talk given by Fr. Jonathan Perrotta on Sunday, August 26, 2012, as part of the Catholic World View series at Christ the King Catholic Church. Fr. Jon is a priest of the Diocese of Lansing, currently serving as parochial vicar at Church of the Holy Family in Grand Blanc, Michigan, and a former parishioner of Christ the King. Key words: CWV, Catholic vision, worldview, reality, truth, faith, reason, wealth, suffering, death
Homily given at the 11:30 a.m. Mass on Sunday, June 17, 2012, the Eleventh Sunday in Ordinary Time, by Fr. Ed Fride, Pastor, Christ the King Catholic Church. Key words: fathers, St. Joseph, marriage, families, CWV, Catholic Worldview, Fortnight for Freedom
A talk given by Fr. David Vincent Meconi, S.J., on Sunday, June 3, 2012, as part of the Catholic World View series at Christ the King Catholic Church. Fr. Meconi is a professor of Patristic Theology at St. Louis University in Missouri, editor of the journal Homiletic and Pastoral Review, and author of the booklet Union with God. Key word: CWV, Catholic vision, worldview, culture, Eucharist, Blessed Sacrament, Incarnation, Presence
A talk given by Fr. David Vincent Meconi, S.J., on Sunday, June 3, 2012, as part of the Catholic World View series at Christ the King Catholic Church. Fr. Meconi is a professor of Patristic Theology at St. Louis University in Missouri, editor of the journal Homiletic and Pastoral Review, and author of the booklet Union with God. A transcript of the talk is available by clicking here. Key word: CWV, Catholic vision, worldview, culture, Mystical Body
A talk given by Christ the King parishioner Al Kresta on Sunday, May 6, 2012, as part of the Catholic Worldview Series at Christ the King Catholic Church. Al is President and CEO of Ave Maria Communications and host of the radio show Kresta in the Afternoon, heard on more than 120 stations and Sirius Satellite radio. He is a broadcaster, journalist, and author of Why Do Catholics Genuflect? and Why Are Catholics So Concerned about Sin? A transcript of the talk is available by clicking here. Key words: CWV, Catholic vision, worldview, faith, science, reason, knowledge
A talk given by Christ the King parishioner Paco Gavrilides on Sunday, April 29, 2012, as part of the Catholic Worldview Series at Christ the King Catholic Church. Paco is an associate professor of homiletics at Sacred Heart Major Seminary in Detroit. He has served in evangelization and catechesis for many years, most recently, prior to his current position, as adult evangelization coordinator for the Archdiocese of Detroit. Keywords: CWV, Catholic vision, worldview, evangelization, mission, witness
"Seeing as God Sees: For We Cannot but Speak of What We Have Seen and Heard (Acts 4:20)," a talk given by Professor Barbara Morgan on Sunday, April 22, 2012, as part of the Catholic Worldview Series at Christ the King Catholic Church. Prof. Morgan is Director of Religious Education at Christ the King. Barbara founded the Catechetics program at the Franciscan University of Steubenville, where she taught from 1994-2005. She retired from FUS in 2005 and moved back to Ann Arbor to be closer to her children and grandchildren. Keywords: CWV, Catholic vision, worldview, evangelization
Homily given at the 11:30 a.m. Mass on Sunday, March 4, 2012, the Second Sunday of Lent, by Fr. Ed Fride, Pastor, Christ the King Catholic Church. In preparation for the upcoming Parish Mission on Catholic Worldview, Fr. Ed speaks about how our understanding of Who Jesus Christ is, revealed in the Transfiguration, must be the foundation of our worldview. We then must do what the Father said to the Apostles: "Listen to Him." We must see and think, not as men see and think, but as God does. Key words: Catholic worldview, Transfiguration
"The Attack on Religious Liberty and the Catholic Church: The Spiritual Dynamics and Our Role," a talk given by Dr. Ralph Martin on Sunday, Feb. 26, 2012, as part of the Catholic World View series at Christ the King Catholic Church. CTK parishioner Ralph Martin is Assistant Professor of Theology and Director of Graduate Theology Programs in the New Evangelization at Sacred Heart Major Seminary in Detroit. A well-known evangelist and long-time leader in the Catholic Charismatic Renewal, Dr. Martin is President of Renewal Ministries and host of the long-running EWTN program, "The Choices We Face." In addition, he was recently appointed by Pope Benedict XVI to a five-year term as a Consultor to the Pontifical Council for the New Evangelization. A transcript of the talk is available by clicking here. Key words: CWV, Catholic vision, worldview, religious liberty, freedom of religion, freedom of conscience
Question and Answer session following the talk, "The Attack on Religious Liberty and the Catholic Church: The Spiritual Dynamics and Our Role," given by Dr. Ralph Martin on Sunday, Feb. 26, 2012, as part of the Catholic World View series at Christ the King Catholic Church. Key words: CWV, Catholic vision, worldview, religious liberty, freedom of religion, freedom of conscience
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