Podcasts about alt text

Vacuums are uncomfortable, but they're actually far less risky than the alternative. A No Whisper Ideas post on how to think about, approach, and create vacuums.Brought to you by Tacklebox.  

Now that comic creators are returning to websites, SEO (search engine optimization) is once again a hot topic. We'll talk about methods to help search engines index comics. Also, if Brad and Dave were to design a four-year degree for cartoonists, what classes would be on the curriculum?Today's showSEO for webcomicsShould you use alt text on social media posts?Susan MacTaggart's personal affirmationUPDATE: Comiclab Live stage show at the NCS conference, Aug. 14-16UPDATE: Apple loses its 30% cash grabUPDATE: Superfan Ray Michels does it againWhat would Dave and Brad's comics BFA degree include?SummaryIn this episode, Dave Kellett and Brad Guigar discuss the importance of SEO for comic creators, particularly in 2025, highlighting best practices for optimizing webcomics. The episode concludes with practical tips for improving website performance and audience engagement through effective content strategies. In the mid-show updates, Dave Kellett and Brad Guigar promote their upcoming ComicLab LIVE stage show at the NCS convention in August, examine the implications of Apple's recent court loss, and thank superfan Ray Michaels for updating Dave Kellett's Wikipedia page.In the second half, they explore what an ideal art degree for cartoonists might look like, emphasizing the balance between craft and business education. They discuss the ideal curriculum for aspiring comic artists, focusing on creative writing, business skills, art techniques, and the importance of real-world experience. They explore various classes that would benefit students, including humor writing, long-form storytelling, digital tools, and color theory. The discussion emphasizes the need for a well-rounded education that combines artistic skills with practical knowledge to prepare students for a successful career in comics.TakeawaysSEO is crucial for comic creators to reach their audience.Transcripts can enhance SEO and accessibility for comics.Alt text is essential for improving search engine visibility.Optimizing image metadata can boost website performance.Creating a 'Start Here' page can guide new readers effectively.Regularly updating meta descriptions can improve SEO rankings.Engaging with your audience through alt text can enhance their experience.Content creation should be efficient and serve multiple purposes.SEO tactics can often be misleading and should be approached with caution.Linking to other webcomics can create a supportive community.Quality content is more important than SEO for attracting readers.Personal affirmations can provide motivation and encouragement.Events like the Reuben weekend are valuable for networking in the comic community.Recent legal victories can benefit creators financially on platforms like Patreon.Understanding analytics is crucial for independent artists.Business courses should be a core part of an art degree for cartoonists.Branding and legal knowledge are essential for success in the comic industry.Grant writing can be a valuable skill for artists seeking funding.A creative writing class specifically for comics is essential.Rhetoric and composition should be included in the curriculum.Understanding humor is crucial for all writers, not just humorists.Long-form storytelling should be taught with a focus on serialization.Art classes should cover visual storytelling and mark-making techniques.A history of mixed media communication is important for understanding comics.Digital tools and their applications should be part of the curriculum.Color theory and management are vital for storytelling in comics.Internships provide valuable real-world experience for students.A well-rounded curriculum should balance art, writing, and business skills.Brad's Comics BFAThis is Brad Guigar's wishlist for a full 4-year BFA-style degree for comics creators, assuming a 120-credit hour program, broken down into approximately 40 classes (3 credits each). I've grouped them by category and semester.YEAR 1 – FoundationFall SemesterIntro to Visual Storytelling (Art)Creative Writing for Comics I (Writing)Foundations of Marketing (Business)Composition & Rhetoric (Gen Ed)Digital Tools for Creatives (Art/Tech)Spring SemesterDrawing for Sequential Art (Art)Creative Writing for Comics II (Writing) Entrepreneurship 101 (Business) Intro to Media Studies (Gen Ed)Social Media Strategy (Business)YEAR 2 – Skill BuildingFall SemesterNarrative Structure & Pacing (Writing)Lettering & Typography (Art)Branding for Creators (Business)  Art History for Comic Artists (Gen Ed/Art History)Accounting & Taxes for Freelancers (Business) Spring SemesterPanel Layout & Visual Flow (Art)Character Development & Dialogue (Writing) Marketing Campaigns & Analytics (Business) Legal Issues in Creative Careers (Business) Psychology of Storytelling (Writing/Gen Ed) YEAR 3 – Integration & Professional PrepFall SemesterWriting humor (Writing) Coloring (Art)Crowdfunding & Direct Sales (Business) The Comic Industry: History & Trends (Gen Ed/Art History)Pitching & Proposal Writing (Business/Writing) Spring SemesterAdvanced Sequential Storytelling (Art)Long-Form Storytelling & Serialization (Writing) Client & Commission Work (Business)Internship or Industry Mentorship (Business)Elective: Animation, Game Art, or PodcastingYEAR 4 – Capstone & LaunchFall SemesterCapstone Project Planning (Writing/Art)Publishing & Distribution Models (Business)Teaching & Workshops for Creators (Business)Grant Writing & Residencies (Business/Writing)  Elective: Zines, Erotic Comics, or Experimental FormsSpring SemesterCapstone Execution & Exhibition (Writing/Art)Webcomic Design & User Experience (Art/Tech)Pre-Press (Art/Tech)Collaborative Studio Project (All)Exit Interview & Career Planning (Business) You get great rewards when you join the ComicLab Community on Patreon$2 — Early access to episodes$5 — Submit a question for possible use on the show AND get the exclusive ProTips podcast. Plus $2-tier rewards.If you'd like a one-on-one consultation about your comic, book it now!Brad Guigar is the creator of Evil Inc and the author of The Webcomics Handbook. Dave Kellett is the creator of Sheldon and Drive.

We explore the latest TikTok updates with Jerry Potter featuring Keenya Kelly on the Social Media Marketing Talk Show.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Send us a textAmazon is changing how image alt text impacts SEO, and it's already affecting rankings.This video breaks down what's happening with comparison charts, brand stories, and alt text indexing on Amazon.Need new SEO strategies that actually rank? Download the SEO toolkit: https://bit.ly/3Y1MHmH#AmazonSEO #AltTextAmazon #AmazonSellers #EcommerceSEO #AmazonUpdatesWatch these videos on YouTube:Common Amazon PPC MYTHS: https://www.youtube.com/watch?v=32_NakX81X0&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569Amazon PPC Tier Rankings: https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2-----------------------------------------------Having trouble with SEO, PPC, or listing issues?  Send it to us: https://myamazonguy.com/contact/?utm_source=YouTube&utm_medium=refferalNeed expert advise with your SEO strategy? Book a call with us: https://bit.ly/4j3mVXnTimestamps00:00 - Amazon SEO Indexing Is Changing00:18 - How Alt Text Impacts Rankings00:50 - Why Comparison Charts Are Affected01:23 - Amazon's New Accessibility Update02:13 - Can Amazon Now Read Image Text?03:18 - What Counts As Decorative Now?04:00 - Alt Text Inside Brand Story At Risk?04:54 - Why This SEO Shift Could Hurt Brands05:41 - What You Can Do About It06:06 - Final Thoughts on the Alt Text Update----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Mais de 50 anos depois da queda do voo da Força Aérea Uruguaia na Cordilheira dos Andes, Antonio Vizintín conta com sobreviveu à tragédia “Apesar de tanto ter entrado em contato com a morte nos Andes, a morte de minha esposa foi um golpe duro, me abalou muito mais. Mas a vida segue, não podemos nos deixar prender por esses momentos. Se na montanha não nos permitimos chorar porque isso nos destruiria, aqui também não podíamos”. A frase de Antonio Vizintín, o Tintin, mostra a força que marcou sua trajetória como um dos sobreviventes do famoso acidente aéreo nos Andes. Em outubro de 1972, um erro causou a queda de um avião da Força Aérea Uruguaia no meio da Cordilheira dos Andes. Durante 72 dias, os 28 sobreviventes lutaram pela vida em condições extremas, tomando decisões impensáveis para sobreviver, como se alimentar da carne de seus companheiros falecidos. “Quebramos um tabu religioso, um tabu humano, mas era uma decisão de vida ou morte. Ou nos alimentávamos e sobrevivíamos, ou não nos alimentávamos e morríamos. Foi uma decisão tomada a 3600 metros de altura, com muito frio, muita fome e uma imensa vontade de continuar vivos", conta. Em 1992, vinte anos depois da tragédia, Paulo Lima se encontrou pela primeira vez com Tintin, na época com 38 anos, para uma entrevista que estampou as páginas da Trip. Agora, eles voltam a conversar no Trip FM. Além de relembrar os momentos mais marcantes daquela experiência, o uruguaio compartilha as lições de vida que carregou nos últimos 50 anos.“Não foi por acaso que saímos da montanha. Houve muito raciocínio, planejamento, cálculo, estratégia. Foi a inteligência humana, e não o acaso, que nos permitiu sobreviver", afirma. “As pessoas acham que essa é uma história de sucesso, mas, na verdade, é uma história de muitos fracassos. Tentamos muitas expedições, falhamos, mas ganhamos experiência e aplicamos na tentativa seguinte. Assim é a vida: fracassar, aprender e evoluir”. Você pode conferir esse papo no play aqui em cima ou no Spotify do Trip FM. [IMAGE=https://revistatrip.uol.com.br/upload/2025/03/67e6ea6f4eccb/antonio-vinzitin-tintin-acidente-aviao-andes-trip-fm-mh.jpg; CREDITS=Reprodução; LEGEND=Em outubro de 1972, por causa de uma falha humana, um avião da Força Aérea Uruguaia perdeu altitude e acabou se chocando contra a Cordilheira dos Andes; ALT_TEXT=Em outubro de 1972, por causa de uma falha humana, um avião da Força Aérea Uruguaia perdeu altitude e acabou se chocando contra a Cordilheira dos Andes] Trip. Depois de viver o que viveu, como você lidou emocionalmente com a perda da sua esposa, anos depois? Antonio Vizintín. A morte de minha esposa foi um golpe muito duro para mim e para meus filhos. Foi uma época muito difícil, em que eu chorava na ducha para que ninguém me visse. Apesar de estar em contato com a morte na montanha, essa perda me atingiu muito mais. A vida parecia ir bem ao lado da família e, de repente, tudo muda. Foi um golpe muito duro, mas a vida segue. Não podemos nos deixar prender por esses momentos, precisamos seguir em frente. O que foi mais difícil durante a experiência na montanha? O frio foi o maior desafio. Foram 72 dias enfrentando temperaturas extremamente baixas, chegando a -40 graus. A necessidade de comer e sobreviver superava qualquer outro pensamento. Nossa sobrevivência dependia da nossa capacidade de lidar com essas adversidades extremas. Como foi o momento em que decidiram se alimentar dos corpos dos companheiros? Foi uma decisão muito difícil, pois rompemos um grande tabu, tanto religioso quanto humano. Mas era uma questão de vida ou morte. Ou nos alimentávamos e sobrevivíamos, ou morríamos. A decisão foi tomada a 3.600 metros de altura, com muito frio e muita fome. Era uma decisão de sobrevivência. [IMAGE=https://revistatrip.uol.com.br/upload/2025/03/67e6ead1dfa8c/antonio-vinzitin-tintin-acidente-aviao-andes-trip-fm-mh2.jpg; CREDITS=Reprodução; LEGEND=Por 72 dias, os 28 sobreviventes foram obrigados a improvisar pela vida e recorrer à carne de seus companheiros mortos.; ALT_TEXT=Por 72 dias, os 28 sobreviventes foram obrigados a improvisar pela vida e recorrer à carne de seus companheiros mortos.] Em algum momento você voltou a acreditar que Deus estava com vocês na montanha? No início, eu não entendia onde estava aquele Deus todo-poderoso que todos falam. Era difícil compreender por que estávamos passando por tudo aquilo. Para mim, parecia que Deus nos havia abandonado. A minha fé foi abalada profundamente durante aquele tempo. Quais foram os principais fatores que permitiram a sobrevivência do grupo? Nossa sobrevivência foi resultado de muito raciocínio, cálculo e planejamento. Criamos uma logística, nos mantivemos disciplinados e sacrificialmente nos dedicamos uns aos outros. Cada um fez o que podia para ajudar. Foi a inteligência humana e a disciplina que nos permitiram sair vivos dessa situação. Você disse que essa é uma história de fracassos. Qual foi o maior aprendizado que tirou dos fracassos? O maior aprendizado que tiramos dos fracassos foi que precisamos aprender com os erros. Tentamos várias expedições e falhamos em todas, mas cada falha nos ensinou algo novo, algo que aplicamos nas tentativas seguintes. O fracasso é uma parte do processo de aprendizagem. Só assim é possível evoluir e chegar ao sucesso. [IMAGE=https://revistatrip.uol.com.br/upload/2025/03/67e6eaede900e/antonio-vinzitin-tintin-acidente-aviao-andes-trip-fm-mh3.jpg; CREDITS=Reprodução; LEGEND="Éramos 45 pessoas no total e logo na queda morreram 17 companheiros, restando 28. Durante nossa luta na neve, aos poucos foram morrendo outros. No final, sobraram só 16 de nós com vida."; ALT_TEXT="Éramos 45 pessoas no total e logo na queda morreram 17 companheiros, restando 28. Durante nossa luta na neve, aos poucos foram morrendo outros. No final, sobraram só 16 de nós com vida."] Como a experiência na montanha mudou sua visão sobre o que realmente importa na vida? Quando tudo parece perdido, você começa a dar valor às pequenas coisas: uma ducha quente, um prato de comida, um copo de água. E, principalmente, momentos com as pessoas que amamos. Nunca sabemos quando será o último abraço ou o último beijo. Essas pequenas coisas, que muitas vezes negligenciamos, são as que realmente importam.

Daniel Johansson genomgår den alternativa predikotexten (Luk 1:39-47) för Jungfru Marie bebådelsedag. Kortfattad introduktion till grundtextens betydelse, till översättnings- och tolkningssvårigheter, till hur texten faller in i evangeliets snävare och vidare kontext, och till hur texten knyter an till den gammaltestamentliga bakgrunden.

In this episode, we unlock shopper insights to help you master your click-through rate strategy, grab attention, boost clicks, stop the scroll, and stand out on Amazon. ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup  (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos Ever wondered how to make your Amazon listings more irresistible to shoppers? Join us as we welcome John Aspinall from PickFu, who spills industry secrets on optimizing listings for maximum click-through rates. Learn how compelling imagery and strategic elements can capture attention on Amazon's bustling search results page. John provides valuable insights into the visual dynamics of competitive categories like supplements, guiding sellers on how to stand out amidst different SERP layouts and leveraging these insights for a marketplace edge. But getting the click is just the beginning—converting that interest into a sale is the real challenge. Discover the art of crafting product detail pages that communicate essential information succinctly, especially for products like supplements. John and I dissect the importance of using real images over illustrations and how to harness "dead pixel real estate" on packaging to convey key benefits. From hero images that grab attention to tailoring strategies for various product categories, we explore the nuances of engaging potential buyers and boosting click-through rates. Visual appeal can make or break a sale on Amazon, and we explore how packaging design can influence consumer behavior. John sheds light on how subtle differences in color and design can tip the scales between commoditized products and unique offerings. Learn how professional color choices can sometimes outshine cheaper, brighter options, and why clear, easy-to-read packaging is vital for a successful shopping experience. By addressing customer pain points and presenting relatable scenarios, we guide you in crafting a foolproof product detail page that enhances conversions and resonates with your target audience. In episode 641 of the Serious Sellers Podcast, Shivali, Kevin, and John discuss: 00:00 - Optimizing Amazon Listings for Better Click-Through Rate 02:15 - Brand Influence on Consumer Decision Making 07:00 - Optimizing Product Listings for Conversions 07:49 - Enhancing Product Detail Page Engagement 13:47 - Alt Text and Brand Story Module 17:29 - Amazon Merchandising and CTR Strategy 20:59 - Visual Packaging Increases Sales 23:47 - Maximizing Amazon Brand Ad Clicks 30:37 - Enhancing Product Listings With Creative Merchandising 33:44 - Optimizing Product Listings for Higher Conversion 34:38 - Improve Product Detail Pages for Conversions

Send us a textEveryone's talking about Rufus, Amazon's new AI, but is it actually changing how products rank? Some claim it's a game-changer, but the data tells a different story. If you're relying on Rufus to improve your rankings, you might be missing out on what really moves the needle. Watch to see what's actually working in Amazon SEO for 2025.Stop wasting money on ads that don't convert. Download our PPC guide https://bit.ly/4hAmqn8#AmazonSEO #AmazonRankings #amazonrufus #SEOWatch these videos on YoutTube:Amazon SEO Guide https://www.youtube.com/watch?v=-Dc-ufvTHVg&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=73Maximize Amazon Sales with A+ Content and SEO https://www.youtube.com/watch?v=fqgt4BlpZ1w&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=16-----------------------------------------------Having trouble with SEO, PPC, or listing issues?  Send it to us: http://bit.ly/3B1LvHtNeed expert advise? Book a free call with us: http://bit.ly/3B3HMJATimestamps00:00 - Amazon's Rufus AI Is Overrated!00:08 - What Is Rufus & Why Are Sellers Talking About It?01:05 - Does Rufus Actually Affect Amazon Rankings?02:40 - Perplexity AI's Claim vs. Real Amazon SEO Data04:00 - Amazon's Patent vs. What's Really Happening05:20 - A Simple Test to See If Rufus Changes Rankings07:00 - Alt Text & A+ Content: What Still Works08:45 - Can Rufus Read Text on Product Images?10:15 - The Limitations of AI in Amazon SEO11:30 - Search Volume Trends: Has Rufus Made an Impact?13:00 - What Actually Helps Rank Products in 2025?14:20 - Final Thoughts – Why Rufus Isn't Changing SEO----------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Mucho nos habéis pedido que vuelva la Tier List de SEO. Finalmente, aquí está. En el episodio de hoy Carlos Ortega, Romuald Fons y Javier Martínez debaten largo y tendido sobre dónde debe estar cada uno de los factores y algunos que ni lo son. Si alguna vez te has planteado dedicarte de forma Profesional al SEO o si ya eres SEO y quieres pasar al siguiente nivel, échale un vistazo a nuestro Máster de SEO. Vale la pena, de verdad

Daniel Johansson genomgår den alternativa predikotexten (Joh 1:14-18) för Kyndelsmässodagen. Kortfattad introduktion till grundtextens betydelse, till översättnings- och tolkningssvårigheter, till hur texten faller in i evangeliets snävare och vidare kontext, och till hur texten knyter an till den gammaltestamentliga bakgrunden.

It's time for another Etsy FAQ episode! This time we're covering everything from why you can't sell Disney and Taylor Swift products, Etsy's algorithm update prioritizing shipping under $6, SEO for Alt Text fields, and so much more! **“How to Sell Your Stuff on Etsy” is not affiliated with or endorsed by Etsy.com STUFF I MENTIONED: ➡️ AI Etsy PNGs and Tumbler Wraps Workshop: https://www.howtosellyourstuff.com/offers/tNYKGNJj Save $50 with Code SAVE50 Live event is Wednesday, December 11, 2024 from 6:30-8:00 PM CST   How to write SEO for Alt Text: https://help.etsy.com/hc/en-us/articles/4406604492823-How-to-Add-a-Text-Alternative-to-Your-Listing-Images?segment=selling   Oct 2024 Etsy Announcement about $6 shipping: https://www.etsy.com/seller-handbook/article/1293023712519   WHAT'S HAPPENING!!! ➡️NEW Beginner Course: Six Figure Secrets to Getting Starting on Etsy: https://www.howtosellyourstuff.com/six-figure-secrets Use code SAVE50 to save $50   ➡️Trendspotting Membership: https://www.howtosellyourstuff.com/offers/JxNYgLnw Use code KEEP20 to save $20 on your first month Get weekly emails with current trends + 5 product opportunities (POD/Digital)   Find me on Instagram and TikTok @HowtoSellYourStuff -------------- HOW TO SELL YOUR STUFF WEBSITE: https://www.howtosellyourstuff.com/ HOW TO SELL YOUR STUFF SHOWNOTES: https://www.howtosellyourstuff.com/blog/158       THIS EPISODE IS SPONSORED BY: The Six Figure Secrets to Getting Started on Etsy beginner course Use code SAVE50 to save $50 https://www.howtosellyourstuff.com/six-figure-secrets AND My Trendspotting + Opportunities Membership ⭐Register for weekly trend reports and product opportunities emailed straight to your inbox with video overviews showing you the data: https://www.howtosellyourstuff.com/offers/JxNYgLnw   *Some of the links above are affiliate links which means I'll receive a commission if you purchase through my link, at no extra cost to you. You can see my affiliate disclosure here: https://www.howtosellyourstuff.com/affiliate-disclosure

What is SEO? What does it mean? How does it work? How do you use SEO in your marketing? Learn how to Simplify Your Marketing with SEO. In this episode, I sit down with Stephanie, an SEO copywriter and founder of Brandscended. She helps small businesses connect with their dream clients by crafting high-quality SEO-optimized content that establishes authority and drives leads. Stephanie shares her insights on SEO, blogging, and how to simplify your marketing efforts to thrive without hustling on social media.   In this episode, I chat about: The importance of SEO for financial professionals and how it simplifies marketing. What SEO (Search Engine Optimization) is and how it helps small businesses rank on Google. How to start with SEO: Understanding your audience and building a keyword strategy. The power of SEO blogging and how it can bring long-lasting traffic to your website. Using SEO and blogging to relieve pressure from social media marketing.   Resources Mentioned: Newsletter Guide to Alt Text Keyword Research Tool-Ubersuggest About the Guest: Stephanie is an SEO copywriter who helps small businesses connect with their dream clients on Google. At Brandcendent, she crafts quality content that establishes authority and drives leads so that service providers can thrive without having to hustle so hard on social media. Get your free copy of her guide Alt Text 101 to get your images ranking on Google.   Connect with Stephanie below: Instagram  Website  TikTok LinkedIn

In this episode of Digication Scholars Conversations, host Jeff Yan continues the conversation with Kate Sonka, Executive Director of Teach Access.They discuss Sonka's extensive background in higher education and the evolution and significance of digital accessibility.This conversation delved into practical steps educators can take to make their materials more accessible, Teach Access resources, and Alt Text's importance in an educational context.Also, the importance of broadening accessibility efforts within academia and industry gets highlighted, along with calls for more significant support and participation.Leverage a ton of resources from teachaccess.orgThe Teach Access Curriculum Repository: https://teachaccess.org/curriculum-repository/ (OER, for faculty)Self-guided asynchronous courses by discipline: https://teachaccess.org/accessibility-courses/Faculty grant: https://teachaccess.org/initiatives/grants/#:~:text=To%20accelerate%20the%20creation%20and,accessibility%20into%20their%20existing%20courses.Accessibility Skills Hiring Toolkit, https://teachaccess.org/resources/accessibility-skills-hiring-toolkit/For more information about this podcast, please visit our podcast website using the link below: https://bit.ly/3MfBqboListen on Apple Podcasts using the link below: https://apple.co/3OkFVEnFollow us on Social Media!Twitter: https://bit.ly/3M9J7QtFacebook: https://bit.ly/3OgnIYwInstagram: https://bit.ly/3Mjm4D8Please visit our website at https://bit.ly/3IgGVFP

De Eder Jofre a Elza Soares, de Lama Michel a Renato Russo, programa faz sobrevoo por algumas de suas entrevistas mais marcantes No dia 28 de agosto de 1984 entrava no ar o Trip FM. O programa, que completa 40 anos sob o comando de Paulo Lima, chamava-se Surf Report quando estreou na rádio 97 FM em Santo André. Transmitido há 20 anos pela Rádio Eldorado, já recebeu convidados como Elza Soares, Contardo Calligaris, Renato Russo, Sócrates, Lama Michel e outras centenas de pessoas que têm algo a dizer e se destacam nas mais diversas áreas da sociedade brasileira para conversas que misturam a profundidade do jornalismo com a leveza e o humor de uma conversa entre amigos íntimos. Para celebrar essa trajetória, o relembramos algumas de suas entrevistas mais marcantes, selecionadas de um acervo de quase 2 mil arquivos. São personalidades do esporte, da música, da saúde e das artes em papos que refletem o desejo do programa de explorar a natureza humana em suas diversas expressões.  Confira abaixo uma amostra do programa ou ouça o episódio completo no Spotify e aqui no play aqui em cima.  “A felicidade é uma piada fundamentalmente desinteressante. O que é interessante é ter uma vida animada, com momentos de grande alegria e outros de tristeza. Isso é viver”Contardo Calligaris, psicanalista, em entrevista ao Trip FM em 2009 [IMAGE=https://revistatrip.uol.com.br/upload/2024/08/66d22ea64bef6/trip-fm-40-anos-aniversario-mh9.jpg; CREDITS=; LEGEND=; ALT_TEXT=]  ______________ “Eu cheguei no Ary Barroso e a plateia riu muito. Eu muito magrela, com a roupa da minha mãe, parecia um ET. Quando estava cantando, o Ary me abraçou e disse: 'Senhoras e senhores, neste momento nasce mais uma estrela'”Elza Soares, cantora, em entrevista ao Trip FM em 2007 [IMAGE=https://revistatrip.uol.com.br/upload/2024/08/66d22f127cb71/trip-fm-40-anos-aniversario-mh10.jpg; CREDITS=; LEGEND=; ALT_TEXT=]  ______________ “Dinheiro é um sofrimento. No budismo nós chamamos de 'os três sofrimentos do dinheiro': o sofrimento de acumular, de manter e de aumentar”Lama Michel, mestre budista, em entrevista ao Trip FM em 2007 [IMAGE=https://revistatrip.uol.com.br/upload/2024/08/66d22f275591b/trip-fm-40-anos-aniversario-mh8.jpg; CREDITS=; LEGEND=; ALT_TEXT=]  ______________ “Eu não acredito que alguém pode dizer que quem faz esporte é alienado. Com a sociedade do jeito que está, com o corre-corre dos centros urbanos e o consumismo desenfreado, se dedicar a uma coisa saudável, principalmente a um esporte de ação, não pode ser considerado algo alienante”Renato Russo, músico, em entrevista ao Trip FM em 1988 [IMAGE=https://revistatrip.uol.com.br/upload/2024/08/66d22f48f0ab6/trip-fm-40-anos-aniversario-mh7.jpg; CREDITS=; LEGEND=; ALT_TEXT=]  ______________ “Medo todo mundo tem, controlar é que é difícil"Rickson Gracie, lutador, em entrevista ao Trip FM em 2008 [IMAGE=https://revistatrip.uol.com.br/upload/2024/08/66d22f8b54ec8/trip-fm-40-anos-aniversario-mh5.jpg; CREDITS=; LEGEND=; ALT_TEXT=]  ______________  “O jogador de futebol é tratado como criança. A concentração é um exemplo bem claro disso. Por que você isola um profissional pra ele produzir naquilo que lhe diz respeito? Se fosse assim, um cirurgião cardíaco, que opera todo dia, não poderia ter família”Sócrates, jogador de futebol, em entrevista ao Trip FM em 2008 [IMAGE=https://revistatrip.uol.com.br/upload/2024/08/66d2460d1e160/trip-fm-40-anos-aniversario-mh3.jpg; CREDITS=; LEGEND=; ALT_TEXT=] ______________  "Falar sobre grana sendo artista é um tabu. A gente precisa dizer que é rico. Tem muita gente linda na música que não ganha dinheiro"Rodrigo Amarante, músico, em entrevista ao Trip FM em 2021 [IMAGE=https://revistatrip.uol.com.br/upload/2024/08/66d22eb21b304/trip-fm-40-anos-aniversario-mh1.jpg; CREDITS=; LEGEND=; ALT_TEXT=]  ______________ "A morte não me assusta. Viva e deixe para pensar na morte depois de enterrado, quando for sobrar tempo. Esse paredão da finitude só serve pra gente olhar para trás e perceber a vida que levou. E aí que história eu vou contar?"Ana Michelle Soares, fundadora da Casa Paliativa, em entrevista ao Trip FM em 2022  [IMAGE=https://revistatrip.uol.com.br/upload/2024/08/66d22fae87cf4/trip-fm-40-anos-aniversario-mh4.jpg; CREDITS=; LEGEND=; ALT_TEXT=] ______________ "A aposentadoria foi o momento infinitamente mais difícil da minha carreira. Dá um vazio muito grande enterrar algo em que você foi o melhor do mundo, que trouxe muita alegria. Eu vejo as competições e ainda quero ganhar, mas já não quero pagar o preço para chegar até lá"Cesar Cielo, nadador, em entrevista ao Trip FM em 2023 [IMAGE=https://revistatrip.uol.com.br/upload/2024/08/66d22fc17d7db/trip-fm-40-anos-aniversario-mh2.jpg; CREDITS=; LEGEND=; ALT_TEXT=] ______________ "A fama foi algo muito maluco. Ainda bem que o sertão me ensinou muita coisa. A seca me ensinou a separar a realidade da mentira. Não tivesse tomado cuidado, eu poderia ter achado que era aquilo tudo que se escrevia nas revistas"Jackson Antunes, ator, em entrevista ao Trip FM em 2024 [IMAGE=https://revistatrip.uol.com.br/upload/2024/08/66d22fdbbf1bb/trip-fm-40-anos-aniversario-mh6.jpg; CREDITS=; LEGEND=; ALT_TEXT=]

Are you an auto repair shop owner looking to demystify the world of marketing jargon and take your business to the next level? Join hosts Brian and Kim Walker in this must-listen episode of the Auto Repair Marketing Podcast as they unravel the mysteries behind marketing terms that could be holding your business back. Ever wondered if boosting a post is worth your money or how SEO can actually drive more customers to your door? We've got the answers.Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shopsLagniappe (Books, Links, Other Podcasts, etc)They Ask, You Answer (Marcus Sheridan) - https://marcussheridan.com/they-ask-you-answer/Difference between Boosted Post and Meta ads: https://www.facebook.com/business/help/317083072148603Show Notes with Timestamps Introduction to the Episode (00:00:01) Brian and Kim welcome listeners and introduce the episode's focus on marketing lingo and misconceptions.Purpose of the Episode (00:01:07) Discussion on why understanding marketing terminology is crucial for effective communication in the automotive repair industry.Boosted Posts vs. Facebook Ads (00:02:53) Clarification on the differences between boosting a post and creating a full Facebook ad.Landing Pages vs. Full Websites (00:04:57) Explanation of landing pages as minimal websites designed for conversions, distinct from full websites.Leads vs. Conversions (00:08:16) Defining leads as initial interest and conversions as completed transactions or appointments.Understanding SEO (00:10:26) SEO stands for search engine optimization, focusing on making a website authoritative in its niche.Organic vs. Paid Search (00:11:53) Differentiation between organic search results and paid search ads in digital marketing.Geo-Targeting vs. Geofencing (00:14:35) Discussion on the differences between geo-targeting for general ads and geofencing for highly specific targeting.Geofencing vs. Geo Targeting (00:16:13) Discussion on the differences between geofencing and geo targeting in advertising effectiveness.Alt Text and SEO (00:17:06) Explanation of alt text's role in SEO and its importance for visually impaired users.Backlinks vs. Internal Links (00:20:39) Clarification of backlinks and internal links, including their significance for website navigation and SEO.Understanding Bounce Rate (00:21:41) Definition of bounce rate and its implications for website performance in the auto repair industry.Impressions vs. Clicks (00:22:54) Overview of the difference between impressions (ads shown) and clicks (user engagement).CTR, CPC, and CPA (00:24:08) Definitions of click-through rate, cost per click, and cost per acquisition in marketing metrics.User Experience (UX) (00:27:01) Discussion on the importance of user experience for website navigation and customer satisfaction.Unique Selling Proposition (USP) (00:29:08) Exploration of unique selling propositions and their role in differentiating a business from competitors.Inbound vs. Outbound Marketing (00:31:07) Comparison of inbound and outbound marketing strategies and their...

Are you an auto repair shop owner looking to demystify the world of marketing jargon and take your business to the next level? Join hosts Brian and Kim Walker in this must-listen episode of the Auto Repair Marketing Podcast as they unravel the mysteries behind marketing terms that could be holding your business back. Ever wondered if boosting a post is worth your money or how SEO can actually drive more customers to your door? We've got the answers.Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shopsLagniappe (Books, Links, Other Podcasts, etc)They Ask, You Answer (Marcus Sheridan) - https://marcussheridan.com/they-ask-you-answer/Difference between Boosted Post and Meta ads: https://www.facebook.com/business/help/317083072148603Show Notes with Timestamps Introduction to the Episode (00:00:01) Brian and Kim welcome listeners and introduce the episode's focus on marketing lingo and misconceptions.Purpose of the Episode (00:01:07) Discussion on why understanding marketing terminology is crucial for effective communication in the automotive repair industry.Boosted Posts vs. Facebook Ads (00:02:53) Clarification on the differences between boosting a post and creating a full Facebook ad.Landing Pages vs. Full Websites (00:04:57) Explanation of landing pages as minimal websites designed for conversions, distinct from full websites.Leads vs. Conversions (00:08:16) Defining leads as initial interest and conversions as completed transactions or appointments.Understanding SEO (00:10:26) SEO stands for search engine optimization, focusing on making a website authoritative in its niche.Organic vs. Paid Search (00:11:53) Differentiation between organic search results and paid search ads in digital marketing.Geo-Targeting vs. Geofencing (00:14:35) Discussion on the differences between geo-targeting for general ads and geofencing for highly specific targeting.Geofencing vs. Geo Targeting (00:16:13) Discussion on the differences between geofencing and geo targeting in advertising effectiveness.Alt Text and SEO (00:17:06) Explanation of alt text's role in SEO and its importance for visually impaired users.Backlinks vs. Internal Links (00:20:39) Clarification of backlinks and internal links, including their significance for website navigation and SEO.Understanding Bounce Rate (00:21:41) Definition of bounce rate and its implications for website performance in the auto repair industry.Impressions vs. Clicks (00:22:54) Overview of the difference between impressions (ads shown) and clicks (user engagement).CTR, CPC, and CPA (00:24:08) Definitions of click-through rate, cost per click, and cost per acquisition in marketing metrics.User Experience (UX) (00:27:01) Discussion on the importance of user experience for website navigation and customer satisfaction.Unique Selling Proposition (USP) (00:29:08) Exploration of unique selling propositions and their role in differentiating a business from competitors.Inbound vs. Outbound Marketing (00:31:07) Comparison of inbound and outbound marketing strategies and their...

It would appear that sanctioned encampments could command a price tag of around $30 million. How could this be the case and how is our view/opinion on encampments changed? Guest: John Best, Publisher of The Bay Observer - We continue with the topic of sanctioned encampments and what that could look like in Hamilton. Guest: Danielle Blake, Manager of Housing Focused Street Outreach with the City of Hamilton - How can we improve the financial situation of our Olympians? Some of our top athletes are self-funded so what needs to be done so they can cash-in on their athletic success? Guest: Erin Gee, Host of the Alt-Text podcast & former member of Canada's national softball team

Um dos talentos revelados pelas séries que estão mudando o audiovisual brasileiro, o pernambucano fala de representatividade, arte e grana "Eu sinto que comecei a ter mais trabalhos depois dos 35 anos. No audiovisual a juventude precisa ser bela e gostosa. Eu não estou no padrão, mas, para os homens, ao contrário das mulheres, a maturidade dá permissão de não ser belo e ter um papel como marido da Vanessa Giácomo. Isso é uma estupidez, essas não são as caras da vida", diz o ator Pedro Wagner. Aos 41 anos, o pernambucano que cresceu entre Recife e Garanhuns é um dos talentos revelados pelas séries que estão mudando o audiovisual brasileiro. Conhecido na cena artística de Pernambuco desde que ajudou a fundar o grupo teatral Magiluth, em 2009, Pedro fez sua primeira aparição na TV no papel do psicopata Osvaldo, na série “Justiça”. Ele também participou de “Cangaço Novo”, "Irmandade" e, agora, brilha na pele do líder comunitário Amarildo em “O Jogo Que Mudou a História”, do Globoplay. Para dar vida a personagens que representam uma masculinidade com a qual nunca se identificou, ele mergulhou numa investigação que passa até pelas vivências dentro de sua própria família. “A relação com meu pai, meus tios, meus primos e os homens da família melhorou depois desses papéis porque tive que compreender essa masculinidade que neguei na vida por ter sido uma criança viada, um adolescente viado, um adulto viado. Isso não significa aceitar algumas práticas, mas estar num lugar menos acusatório, e ajustar dialeticamente possíveis acordos pra que a gente mantenha essas relações afetivas”, diz. Você pode ouvir essa conversa no play nesta página e no Spotify ou ler um trecho a seguir. [IMAGE=https://revistatrip.uol.com.br/upload/2024/07/669ab8ba04872/pedro-interna2.jpg; CREDITS=divulgação; LEGEND=; ALT_TEXT=] Trip. Como você tem recebido esses papéis de sofrimento, violência e pobreza? Se preocupa em ser relegado a um tipo de personagem apenas? Pedro Wagner. É muito diferente a maneira como as pessoas do audiovisual me enxergam. Eu sempre começo um personagem deste lugar, do “eu não sei fazer isso, não sei que sentimento é esse”. A masculinidade tem problemas muito específicos, é uma porcelaninha que pode quebrar fácil. Eu sou uma pessoa que gosta de Bette Davis e Madonna. Para mim, os grandes trabalhos vem da produção feminina. Mas ao tentar fazer esses personagens que chegam até mim, eu percebo que tenho que emprestar das vivências dos meus avós e meu pai. E toda a relação com os homens da minha família melhorou, o audiovisual me fez compreendê-los melhor. Outra coisa que eu acho interessante é que homens gays atores estão criando, no cinema, um imaginário da masculinidade. E, por outro lado, existe um certo fetiche dos atores heterossexuais cisgênero de que fazer um personagem gay é uma meta para mostrar versatilidade. Eles estão contando as minhas histórias e eu sinto uma certa vingança em contar as histórias deles. Você sofreu muito com a sua família quando era criança? Afeto é dado, não tem regra, não se racionaliza, igual respiração. Minha família, sim, se reorganizou, com o tempo, para ter uma troca de afeto comigo. É bonito, mas é deles. É mais sobre eles melhorarem como seres humanos, mas não é um presente, é apenas a premissa básica entre nós. Não vou te dar uma medalha para que eu possa ter um espaço na sua vida. Quando eu era criança, com o boom da Aids, minha geração cresceu com o estigma da morte. É a minha prática da vivência do amor que me levaria a morte. Mas isso não é mais uma sina. O movimento hoje ainda é lento, mas é ascendente. E como anda a sua vida financeira hoje em dia? Mesmo tendo chegado ao coprotagonismo, eu ganho muito mal. O trabalho artístico hoje vale 40% do total, o resto é número de seguidores e influência. Eu sinto que quando alguém vem me procurar, é porque precisam de um ator que podem pagar mal. Mas eu ainda trabalho num lugar de sobrevivência. Minha mãe precisa de mim. O streaming trouxe trabalho, mas nós também perdemos muitos direitos. Parece que uma plataforma quer superar a outra, uma quer pagar pior que a outra. Eu sinto que depois que eu fiz 35 anos comecei a trabalhar mais. Porque no audiovisual a juventude precisa ser bela e gostosa. Eu não estou no padrão, mas na maturidade – isso para os homens, não para as mulheres – a gente pode não ser belo e ainda assim eu consigo fazer o marido da Vanessa Giácomo. A maturidade me dá essa permissão. A juventude não. A mulher, independente da idade, precisa estar no padrão. Isso é uma estupidez, essas não são as caras da vida. [IMAGE=https://revistatrip.uol.com.br/upload/2024/07/669ab8ba048c8/pedro-interna.jpg; CREDITS=divulgação; LEGEND=; ALT_TEXT=]

Steven Scott recently had a very hot take on his show about the intersection of ALT Text and AI tools. He lets us in on his ‘ALT Opinion'.

Today on NOW with Dave Brown: A Montreal elementary school has been inadvertently flushing raw sewage into a nearby river for years. Canadian Press Weekend News Editor Michelle McQuigge will explore that story. After missing the 2020 Paralympics due to injury, Swimmer Tess Routliffe has qualified for her second Paralympic Games and is looking for redemption in Paris. Alex Smyth shares an exclusive interview with her on the Road to the Paralympics. Entertainment Critic, Amy Amantea pops by to review the Netflix movie “A Family Affair”, which stars Nicole Kidman and Zac Efron. Steven Scott recently had a very hot take on his show about the intersection of ALT Text and AI tools. He lets us in on his ‘ALT Opinion'. Podcasts have become more and more popular over the past few years. Why are podcasts becoming so popular? What genres are the most captivating? Peter Parsons shares his thought.

In this episode of Double Tap, Steven and Shaun discuss the recent issues with Twitter's accessibility for users who are blind and the importance of having an accessibility team. The main focus of today's chat is around the use of alt text for images. They share personal experiences and opinions on the topic, exploring the benefits and limitations of AI-generated alt text. They also reflect on the passing of Brandon Cole, a prominent accessibility advocate in the gaming industry. Keep in touch with the show by emailing feedback@doubletaponair.com or call 1-877-803-4567 and leave us a voicemail. You can also find us on social media and YouTube.

In this episode of the Best of Double Tap on YouTube, hosts Steven Scott and Shaun Preece discuss various topics related to technology, accessibility, and innovation. They delve into an interview with Charles Leclercq, the CEO of ARxVision, discussing the ARX AI headset and its features. The episode also explores the evolution of artificial intelligence, particularly in the context of ARxVision's developments. They also touch upon Microsoft's CoPilot Plus PCs and the innovative features they offer, such as the haptic touchpad and inclusive keyboards. Furthermore, the episode addresses the recall feature, its temporary halt due to security concerns, and the importance of ensuring user privacy and data security in technological advancements. And Steven offers his own feelings on the demands by some in the blindness community for people to add alternative text to their images, suggesting blind folk could be better off accessing image descriptions by AI services instead. Get ahead of the conversation and check out the Double Tap YouTube channel every Tuesday, Thursday and Saturday on the platform which you can find using this link: [https://www.youtube.com/@DoubleTapVideo]

Here's a powerful AI hack to optimize your Amazon listings with effective alt text for keywords. Join Steven Pope, founder of My Amazon Guy, as he demonstrates how to create a master keyword list, use AI tools for keyword generation, and apply these keywords in your Amazon A+ content. This strategy can significantly boost your keyword indexing and improve your product visibility on Amazon.#AmazonSEO #AIHacks #KeywordOptimization #AmazonAI #AmazonAIHack→ Use Data Dive with code MAG for exclusive savings!↳ https://2.datadive.tools/subscription/subscribe?ref=otkxnwu&coupon=MAG-----------------------------------------------------------------------------------------Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/Follow us:Twitter: https://twitter.com/myamazonguyInstagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Please subscribe to the podcast at: https://podcast.myamazonguy.comApple Podcast:  https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwTimestamps:0:00 - AI Hack Introduction0:15 - Creating a Master Keyword List0:50 - Using AI Tools for Keyword Generation1:45 - Implementing Keywords in Amazon Alt Text2:22 - Using Image Alt Text Viewer2:45 - Applying Alt Text in Brand Story and A+ Content3:20 - Demo in Seller Central3:45 - Conclusion and BenefitsSupport the Show.

Alt-Text is an image description for those who use screen readers. It is an important accessibility tool that is often misused or is missing entirely, impacting on visually impaired people's experiences when consuming online content. The BBC's Johny Cassidy was instrumental in creating new mandatory training and guidance for journalists so that they can consider and begin to implement meaningful descriptions of images, graphs, maps and graphics etc in the content that they create. The guidance is also available for journalists and content creators outside of the BBC. Johny describes why and how this all came about and Holly Tuke, a visually impaired blogger and content creator, describes how important Alt-Text is to her online experience.Gareth Mainwaring is from West Wales and has recently discovered goalball. It is a sport designed specifically for people with visual impairments and it has had a profound impact on Gareth's life. He and his mum Helen describe how the sport, as well as making Gareth more active, has created more opportunities. If you are interested in getting involved in goalball, you can find details of Goalball UK's taster sessions via the following link: https://goalballuk.com/the-sport/taster-sessions/Presenter: Peter White Producer: Fern Lulham Production Coordinator: David Baguley Website image description: Peter White sits smiling in the centre of the image and he is wearing a dark green jumper. Above Peter's head is the BBC logo (three separate white squares house each of the three letters). Bottom centre and overlaying the image are the words "In Touch" and the Radio 4 logo (the word Radio in a bold white font, with the number 4 inside a white circle). The background is a bright mid-blue with two rectangles angled diagonally to the right. Both are behind Peter, one is a darker blue and the other is a lighter blue.

Effective use of alt text, actual text, extended descriptions, and captions are essential for helping the users of accessibility tools read the document the way you intended. Most documents contain more than words alone. Graphics, graphs, photos, and even stylized formats are used to enhance the reader experience. But oftentimes, these visual elements disrupt or even create a barrier for users of AT. In today's episode of Chax Chat, Chad Chelius and Dax Castro discuss some of the pitfalls and barriers caused by the misuse of these important information tools. We talk through different real life examples of how alt text and actual text have been used to solve problems introduced by different graphic design and layout elements.

Bienvenida a la Temporada #2 de SEO Marketing y un Café! Hoy te doy la bienvenida al Minuto de Marketing [MM] en los días Miércoles donde podrás escuchar tips e ideas que puedes implementar para mejorar tu SEO y tu marketing digital. Mencionados hoy: Descarga acá la guía para la optimización de imágenes Episodio 58 en YouTube Episodio 58 en Apple Podcast Episodio 58 en Spotify Asegúrate de darle FOLLOW o seguir a este podcast en la plataforma donde lo escuchas! Si tienes dudas o sugerencias y quieres contactarte por correo, mi correo es Lou@lourdeshurtado.com.  Como siempre, me puedes también enviar un mensaje en Instagram o en Facebook  o visita mi página web para más información: LourdesHurtado.com. Será un gusto verte por allí! Un e-abrazo, Lou

I had a fascinating chat with accessibility advisor Maxwell Ivey. You likely know him as The Blind Blogger, a serial entrepreneur making waves in online business for over 15 years. In this interview, Maxwell shares tangible tips for how small business owners can tap into the power of accessibility and inclusion to grow their customer base. Here's what you'll learn: Why designing for accessibility benefits ALL users, not just those with disabilities How to leverage a huge, dedicated market of disability consumers Simple ways to implement accessibility on digital platforms An overview of common adaptive technologies and how to optimize for them A free offer to review your website homepage and provide feedback! Maxwell brings a rare empathetic voice to the accessibility conversation. He focuses on progress over perfection, meeting you where you are with sincere support. I loved his perspective on moving the needle through communication over compliance. So if you're a small business owner looking to expand your reach in an authentic way - have a listen!   #AccessibleBusinessGrowth #InclusiveEntrepreneurship #DisabilityInclusion #AccessibilityAdvantage #SmallBusinessAccessibility #InclusiveBusinessPractices #AccessibleOnlineContent #DisabilityAwareness #BusinessInclusion #AccessibleMarketingStrategy  Key Moments 00:00:03 - Introduction to Maxwell Ivey   00:02:01 - Becoming the Blind Blogger and Accessibility Expert   00:04:47 - Why Accessibility Matters   00:07:39 - Educating Business Owners on Accessibility   00:10:24 - Tips for Implementing Accessibility   00:15:43 - Building an Inclusive Team   00:16:28 - Approach to Accessibility   00:20:00 - Collaboration and Honesty   00:23:06 - Understanding Adaptive Technology   00:29:02 - Automation and Accessibility   00:32:13 - Accessibility and Technology   00:33:31 - Legal Framework and Compliance   00:35:39 - Free Website Review Offer   00:37:54 - Impact of Accessibility   00:40:03 - Tips for Alt Text and Audio Descriptions Support the Show.Resources: https://affordablebookkeepingandpayroll.com/resource-opt-in Become a supported of the show: https://www.buzzsprout.com/1522381/support

En este episodio aprenderás las nuevas formas de buscar en internet que Google nos trae ya en el 2024 en algunos dispositivos. Escucha como la IA (Inteligencia Artificial) nos ayuda a que Google nos de nuevas formas de búsqueda. Mencionados en este Episodio: Artículo de blog dee Google de las nuevas formas de búsqueda: https://blog.google/products/search/google-search-ai-january-2024-update/ Para ver el video de cómo funciona la búsqueda en círculo: https://blog.google/products/search/google-circle-to-search-android/ Recuerda! Lista de espera Membresía Mensual de Marketing Digital Lista de Espera Membresía Mensual de Finanzas Personales Deja una reseña para calificar este podcast si te gustó! Ayudas en que otras personas escuchen y aprendand de este podcast! Si tienes dudas o sugerencias y quieres contactarte por correo, mi correo es Lou@lourdeshurtado.com.  Como siempre, me puedes también enviar un mensaje en Instagram o en Facebook  o visita mi página web para más información: LourdesHurtado.com. Será un gusto responderte! Un e-abrazo, Lou

Confira um dos melhores papos que rolaram ano passado enquanto preparamos mais episódios inéditos para 2024 Durante o período de férias de verão, nossa equipe selecionou alguns dos melhores papos do ano de 2023. Se você ainda não ouviu (ou que rever a conversa) aqui está uma das escolhidas. Leticia Colin cresceu diante das câmeras, deixando um pedacinho de si em cada personagem que interpretou, como ela mesma relata. Hoje, com 33 anos e mais de duas décadas de carreira, ela parece ter adquirido muito mais do que deixou para trás, mesmo sem ter tido tempo para buscar uma formação formal em sua área. Em um papo com o Trip FM, sempre com clareza e doçura, inclusive ao discutir assuntos complexos, como a depressão e comentar seus novos papéis, a atriz contou, em primeira mão, sobre a sua entrada no elenco da segunda temporada da série “Os Outros”, sucesso da Globoplay. Neste novo papel, muito mais densos do que outros que já teve na TV, ela dá vida à Raquel, uma evangélica com dificuldades de engravidar — que, claro, também se envolve nos conflitos do condomínio de classe média no Rio de Janeiro. Embora se sinta nervosa devido à grande responsabilidade desse papel, também vê nele uma forma de amenizar uma insegurança constante de ficar parada: “Tenho dificuldade em ficar sem trabalhar. Como faço isso há muito tempo, tenho essa tendência à produtividade, algo que afeta a todos nós. Não nos permitimos o ócio porque tememos verdadeiramente conhecer nossas mentes”, disse. Leticia falou ainda sobre drogas, das experiências intensas de quando está gravando, de relacionamento e maternidade. O programa completo está disponível no play aqui em cima e no Spotify.  [IMAGE=https://revistatrip.uol.com.br/upload/2023/12/6585f4e0a369c/leticia-colin-atriz-melhores-do-ano-tripfm-mh.jpg; CREDITS=; LEGEND=; ALT_TEXT=]

Be My AI for Creating Photo Captions and Alt Text Find Any File – by Christian from Germany OCR PDFs using Free Open Source Tools with a Shell Script and Keyboard Maestro Transcript of NC_2023_12_17 Join the Conversation: allison@podfeet.com podfeet.com/slack Support the Show: Patreon Donation PayPal one-time donation Podfeet Podcasts Mugs at Zazzle Podfeet 15-Year Anniversary Shirts Referral Links: Parallels Toolbox - 3 months free for you and me Learn through MacSparky Field Guides - 15% off for you and me Backblaze - One free month for me and you Setapp - One free month for me and you Eufy - $40 for me if you spend $200. Sadly nothing in it for you. PIA VPN - One month added to Paid Accounts for both of us CleanShot X - Earns me $25%, sorry nothing in it for you but my gratitude

Unmute Presents – our community festive gift guide Bartender 5 – ScreenCastsONLINE Video Tutorial Tiny Mac Tips – Part 8 of X OCR PDFs with Free Open Source Tools on a Mac with a Shell Script Support the Show Tom Mattock on Alt Text (Alt Tags) on Images in Social Media (no blog post) Transcript of NC_2023_12_03 Join the Conversation: allison@podfeet.com podfeet.com/slack Support the Show: Patreon Donation PayPal one-time donation Podfeet Podcasts Mugs at Zazzle Podfeet 15-Year Anniversary Shirts Referral Links: Parallels Toolbox - 3 months free for you and me Learn through MacSparky Field Guides - 15% off for you and me Backblaze - One free month for me and you Setapp - One free month for me and you Eufy - $40 for me if you spend $200. Sadly nothing in it for you. PIA VPN - One month added to Paid Accounts for both of us CleanShot X - Earns me $25%, sorry nothing in it for you but my gratitude

Ator fala sobre seu receio de ficar pobre, o começo conturbado no teatro e o trabalho na televisão Rodrigo Lombardi é um dos mais requisitados da televisão brasileira. Paulistano, ele tentou uma carreira no vôlei antes de se jogar nas artes cênicas. Sua trajetória pelo palco começa em 1999, no grupo Tapa de teatro. Sua estreia na televisão aconteceu no mesmo ano, na novela Meu Pé de Laranja Lima, da Bandeirantes. Em 2005, na Bang Bang, fez seu primeiro trabalho na Rede Globo, para qual trabalha até hoje e onde viveu importantes personagens, como o Raj, da novela Caminho das Índias, Herculano Quintanilha da O Astro, Alexandre Ticiano, da Verdades Secretas. Na conversa com o Trip FM, o ator fala do seu começo conturbado na carreira e revela que tem receio de ficar pobre: “Sempre tive medo de virar mendigo”.   [IMAGE=https://revistatrip.uol.com.br/upload/2018/10/5bca19312a8b3/1935x964x960x540x488x130/rodrigolombardi.jpg; CREDITS=; LEGEND=; ALT_TEXT=]

Work smarter—not harder, they say. Consistently crank out content, they say. Well what "they" haven't been telling you is exactly how to optimize your blogs to incorporate more SEO. In this quick hitting bonus episode of SEO Shorts, Crystal & Brittany are here to walk you through 5 key elements your blog needs in order to improve its ranking on Google & other search engines.Don't overlook these key areas of your blog:keywordsH1 headlinelinks: internal & external images: titles and Alt textbutton copyOther episodes you might also like to listen to:Website Accessibility w/ Erin PerkinsShare Blogs to Pinterest w/ Mackenzie ArmstrongMeasure the SEO Success of Blogs w/ Holly WiedmanGoogle's Helpful Content Update ExplainedSEO Dictionary Part 1SEO Dictionary Part 2Want a pro to walk you through the exact steps to write a keyword-rich, findable piece of content for your website (aka: a blog)? You might be interested in Brittany's "How to Write a Blog w/ SEO" 10-day email course!**Note: The Galas conversation thread is no longer active. But ⤵️Have you had an SEO win since listening to SEO Shorts? Tell us!If you're looking for a unique, handcrafted way to spruce up your home or office, then Collage and Wood is the perfect place for you! We offer a range of beautiful wooden signs that are perfect for any occasion. Our talented team of artists will work with you to create a sign that perfectly suits your needs. So why wait? Visit Collage and Wood today!Support the showApply to be our podcast guest!

I am so excited to bring you this episode because not only is it our first guest episode for Schooled in Socials but we are chatting about a hot social media topic right now: SEO and social media. And I'm so excited to have my friend Stephanie Royer here to give you ALL the details! Episode HighlightsWhat is SEO and Keyword Research?What Makes Keyword Research for Social Media Unique?Where should we be putting keywords on our social media accounts?How do you identify what keywords to use?Resources MentionedInstagram Live with Stephanie: https://www.instagram.com/p/Cr1KXetvLJm/Bring Your Own Traffic Waitlist: https://bit.ly/BYOTKeyword Research Tools:Ubersuggest (free): https://neilpatel.com/ubersuggest/Keysearch (free): https://www.keysearch.co/Keywords Everywhere (paid): https://keywordseverywhere.com/If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649Connect with guest:Stephanie Royer's Instagram: https://www.instagram.com/stephanieroyersolutions/Connect with host:Kassaundra is a teacher-turned-social media manager with a passion for helping educators reach their goals and dreams using the power of social media. You can follow her on Instagram @fostercontentsolutionsInstagram: https://www.instagram.com/fostercontentsolutions/Join the Facebook Community: https://www.facebook.com/groups/schooledinsocialsNote: As an Amazon Associate I earn from qualifying purchases. There is no additional cost to you for shopping through my link but your support helps keep this podcast running so Thank. You!Social media tools I love:Airtable (affiliate link): https://airtable.com/invite/r/ZnOJJF9YLater (affiliate link): https://try.later.com/ggv1e2qz2oopMentioned in this episode:I'd love to hear from YOUAll this month, we are talking about showing some love, so I think this would be the PERFECT time to hear from all of YOU about some love you are feeling for social media. I want to hear about something positive you've seen in your business because of using social media. It can be something you implemented from this podcast or something you did on your own that brought you a win. And if you didn't know the one year anniversary of Schooled in Socials is coming up so I would love to feature what you love about using social media for your business in a special celebration episode! All you have to do is record yourself...

Embark on a fascinating journey into the world of Amazon's alt text with this captivating episode. This episode unveils a remarkable tool that unravels the hidden secrets behind every listing on Amazon. The allure of alt text lies in its subtlety—much like a sneaky fox that pounces unexpectedly. Join me as I guide you through the process of using this tool to gain a competitive edge in your Amazon endeavors.Delve into the art of optimizing alt text to enhance your product's discoverability and rank. Discover how I decode competitors' strategies and witness firsthand the potential of this tool to skyrocket your product's visibility on Amazon's vast marketplace.From maximizing the power of keywords to unraveling the enigma behind indexed keywords, this episode will equip you with the knowledge needed to propel your listings to the top. Unleash the power of alt text and transform your Amazon selling experience. This is a game-changing insight—watch now and take your Amazon journey to new heights.Get the tool here: https://chrome.google.com/webstore/detail/image-alt-text-viewer/nhmihbneenlkbjjpbimhegikadfleccd

Discover the untapped potential of Amazon's Brand Stories in this compelling episode. Join me, Steven Pope, founder of my Amazon guy, as I unveil the secrets to elevating your brand's presence on the Amazon detail page.Are you ready to skyrocket your brand's reach using the often underestimated horizontal real estate of Amazon's Brand Stories? Watch closely as I guide you through transforming your brand story into an engaging masterpiece.Dive deep into the world of Brand Stories as I walk you through my journey of reimagining and optimizing my own brand's story. Witness the remarkable evolution from an outdated focus to a captivating new design that effectively showcases my soap products. Uncover the art of strategic product placement, humanization, and impactful text modules that engage and resonate with your audience.Unlock the power of Alt Text and masterful SEO techniques to amplify your Brand Story's reach. Learn from real-world examples as I analyze competitor Brand Stories, providing valuable insights and actionable advice. Discover the subtle nuances that make a Brand Story truly shine, and witness firsthand how this often overlooked aspect can make a monumental impact on your Amazon success.

In this episode of Or, Learn Parkour: our education station and dopamine trampoline collide! Listen in as Jordan shares some tips (or tries to) on web accessibility for people with ADHD or other cognitive & learning disabilities. Plus, Barbie feelings, gay spiders, and just... so much sweat. So much.And don't forget: we want to hear from YOU! Call in to (312) 625-3760‬ and leave a message telling us about your dopamine trampoline- you could end up in one of our upcoming episodes!As always, thanks for listening!CW/TW: Mental health, ADHD,  loud noises, yelling, mouth noises, public nudity, spoilers for Charlotte's Web, sweatCredits:Cover art by: Krizia PeritoTheme: There Is A Dark PlaceWholehearted Production Co.Socials:InstagramKo-FiMental Health Resources:openpathcollective.orgthelovelandfoundation.orgopencounseling.comStart your own podcast and help us keep making ours!Users who sign up for a paid plan through this link receive an Amazon gift card with their signup, and Buzzsprout sends a little cash our way. Win win!.Buzzsprout - Let's get your podcast launched! Start for FREESources:https://webaim.org/resources/contrastchecker/https://www.w3.org/WAI/tutorials/page-structure/headings/https://www.boia.org/blog/how-to-make-your-website-more-accessible-for-people-with-adhd

Today's guest is Erin Perkins, founder of Mabely Q and Successible. We discuss Search Engine Optimization (SEO) and web accessibility for deaf-blind individuals.Connect with Erin: Social Media Accessibility ScorecardWebsiteInstagramThe Successible CommunityResources: WebAIM Accessibility: WCAG 2 ChecklistNVDA Screen Reader1. Erin Perkins shared her experiences as a deaf-blind person navigating the online world.Importance of accessibility beyond just websites.Current technology (and Ai) helps her stay connected.2. Erin interpreted SEO as writing content in a way it can be easily found on search engines.Benefits of alt text and image descriptions.Avoid strung together keywords that make no sense.3. Erin discussed her difficulties with platforms like Pinterest and Instagram due to their limited accessibility features.Platforms often don't consider accessibility during its initial stages.Accessibility can be costly to fix.4. How to use SEO elements for better accessibility:Use header tags (H1, H2, H3) correctTHE CAMPFIRE CIRCLE | Thought Leadership, Brand Storytelling & Linkedin MarketingGrow your business through brand storytelling and community building on LinkedIn. Listen on: Apple Podcasts Spotify 25 Minutes of Unfinished Business, hosted by Alex BrayshawThe reason I've created Unfinished Business is because I'm passionate about business...Listen on: Apple Podcasts SpotifyIf you're looking for a unique, handcrafted way to spruce up your home or office, then Collage and Wood is the perfect place for you! We offer a range of beautiful wooden signs that are perfect for any occasion. Our talented team of artists will work with you to create a sign that perfectly suits your needs. So why wait? Visit Collage and Wood today!Support the showBe our (podcast) guest! Apply hereBook your $99 SEO Audit with Crystal!B's SEO Basics Checklistbrittanyherzberg.com / Instagram 10,000 Jasper words FREE!crystalwaddell.comGet the Show merch! Get Ocho: the best retirement info for entrepreneurs!Listen to the private podcast, SEO Shorts, for just $10/mo!

Criador da drag Ikaro Kadoshi, Tiago Liberato fala sobre o preconceito que sofreu desde a infância, masculinidade, amor e dor Quem escuta o paulista Tiago Liberato falar com toda a doçura que traz na voz e nas palavras não pode imaginar tudo o que ele passou desde que assumiu a homossexualidade aos 13 anos – com resquícios de crueldade medieval, como define sua infância. Hoje, por meio da drag queen Ikaro Kadoshi, que criou no fim dos anos 1990, o artista apresenta no Prime Video o programa “Caravana das Drags”, ao lado de Xuxa Meneghel, e quer ser a inspiração que lhe faltou. “Estou rompendo um ciclo, devolvendo ao mundo o que ele não me deu. Gostaria de ter passado pelo que eu passei? Não. Mas já que passei, vou fazer o melhor disso”, diz. Tiago também foi a primeira drag queen a assinar um contrato com a Nike para ser embaixador da causa LGBTQIANP+ nos esportes. No papo com o Trip FM, ele também falou sobre dinheiro, masculinidade e preconceito. “O Brasil é um país de ironia. Somos os que mais matam LGBTQIAPN+ no mundo, o país que mais consome pornografia de travestis e transexuais e também o que tem as drag queens mais famosas. Repressão é isso: ame e odeie ao mesmo tempo, na mesma intensidade”, afirma. Você pode ouvir essa conversa no play aqui em cima e também no Spotify. [IMAGE=https://revistatrip.uol.com.br/upload/2023/06/648c9dd1b4c22/ikaro-kadoshi-drag-queen-jornlista-tripfm-mh.jpg; CREDITS=Blad Meneghel / Divulgação; LEGEND=íkaro Kadoshi, Drag Queen, apresentador de TV e jornalista; ALT_TEXT=íkaro Kadoshi, Drag Queen, apresentador de TV e jornalista] Trip. Você sofreu muito com a família do seu pai. Quanta importância teve a aceitação da sua mãe? Tiago Liberato. Quando a minha mãe disse que eu não precisava mudar em nada o que sou, ganhei uma força para enfrentar o mundo. Ser LGBTQIAPN+ no Brasil é enfrentar a sociedade todos os dias, de uma maneira que as pessoas desconhecem. O amor de mãe me deu esse porto-seguro. Se vocês soubessem a importância de amar as pessoas como elas são... A gente só consegue chegar à nossa plenitude quando recebe esse tipo de amor. Hoje eu faço um esforço gigantesco para me amar, para não ser o meu pior inimigo. E faço um esforço tremendo para não devolver ao mundo o que ele me dá, que é raiva, ódio e humilhação. A dor é a melhor professora que a gente tem. Estou rompendo um ciclo, estou devolvendo ao mundo o que ele não me deu. Gostaria de ter passado pelo que eu passei? Não. Mas já que passei, vou fazer o melhor disso.  Por que você conta que ser drag é se assumir duas vezes? Porque muda toda a estrutura à sua volta. Eu perdi todos os meus amigos e tive que começar do zero. O que me dá orgulho é que a nova geração vive em um mundo diferente. Hoje as drags são casadas, têm namorado, são orgulhosas de si e seguram as rédeas de suas vidas. Antes era uma morte social. Eu ouvi muito: "Se for pra namorar você eu namoro uma mulher". Até hoje ainda não consegui andar de mão dada com alguém na rua – me gera um gatilho de que vou ser morto. Quando me tiram o direito de exercer o afeto, me transformam em um bicho. E as consequências disso são culpa de quem? Falam: "Eles são agressivos, são reativos". Experimenta tirar todo o afeto que você pode ter, tirar os espaços...

Welcome to Works In Process w/ George Garrastegui, Jr. / Ep 28 I wanna get into how we can make our environments as accessible as our design process. We need more classes in schools so that younger and even newer designers can actually learn the basics from the start and it implemented into their design work.I want agency, design, and corporate design spaces to adapt a more accessible and good life balance, even just for their designers. And I feel like that's where we need to go to get better designs out there from the foundations.— Jessica Oddidisabled designer [my top defining title],freelance graphic/web designer [more specific to what I do],accessibility design [passion and consulting aspects of what I do]---That's my guest Jessica Oddi. Jessica is a designer with a passion for disabled spaces. She's been freelancing for over 10 years and has had the privilege of working with incredible groups across the globe. Jessica is in the dream phase of Access Design Collective, which hopes to learn from disabled creatives one interview at a time.In this episode, Jessica discusses her espresso-fueled craft, her passion for disabled spaces, and her goal to empower communities.Key Takeaways from our conversation:Identity-first LanguageHow Yahoo reached out to Jessica for Global Accessibility DayThe difference between Alt Text and Image Descriptions on the Web and social media.Ways to include accessibility from the start of projects.I hope you learn as much as I did during this conversation. Enjoy!Enjoy!---MentionsPeople Mentioned:Aubrie Lee - https://aubrielee.com/‎Maurice Cherry - https://www.mauricecherry.com/Jennifer White Johnson - https://jenwhitejohnson.com/Liz Jackson - https://linktr.ee/eejacksonKae Tran - https://www.kaetran.com/‎Higher Priestess - https://www.instagram.com/higher_priestess/‎Djamal - https://www.instagram.com/design.by.dj/Companies / Sites Mentioned:Access Design Collective - http://accessdesign.co/Access Design Collective [archive project I'm building in 2023 to accumulate disabled perspectives in design].The Disabled Life - https://www.thedisabledlife.ca/The Disabled Life [a funny space where my sister Lianna [lee-anna] and I document the perks and jerks of living the disabled life].WCAG= Web Content Accessibility Guidelines - https://www.w3.org/WAI/standards-guidelines/wcag/wcag3-intro/The A11Y project - https://www.a11yproject.com/Disability & Philanthropy Forum -

The AFL's recent twitter campaign using Alt Text had the intention of a fun inside joke ended up being a misuse of technology that impacts people who are blind or low vision. Our hosts Dylan and Angus have a conversation of the education of this technology not only for reaching the intended audience while still having a fun message. Watch our reaction to this episode on our YouTube where this episode is fully captioned: https://youtu.be/prHfZMGfWLc Join the 10,000+ legends on Instagram: @ListenABLE_ Podcast https://www.instagram.com/listenable_podcast/ Grab our first merch release at our website From Your Pocket https://fromyourpocket.com.au/work/listenable/merchSee omnystudio.com/listener for privacy information.

2:50 – words (including jackalope) and an older book4:30 – everyone “owns their own channel” now4:50 – you don't have to wait for permission5:30 – teaching experience5:45 – difference between learning and education5:55 – connection between autodidacticism and conditions for learning6:10 – a good day is when…6:40 – Mr. Jon Guillaume decided to change my life7:00 – not an accident that the arc of one's life can be redefined because of a teacher7:40 – helping others become who they want to be is a calling8:40 – why the first U.S. teachers' college was called the Normal School9:00 – teaching to the test correlates with restrictions9:20 – options, decisions, and choices are still available9:40 – little things, repeated - with a goal - add up to big things10:05 – persistence is always generous10:20 – Beth Rudd, a great teacher with tremendous impact11:15 – teachers are not given nearly enough recognition12:20 – respect for public school educators12:40 – learning creates positive tension13:20 – useful incompetence is a tool for learning15:00 – word choices are a symptom of how our brains work15:35 – Will this be on the test?15:45 – curiosity is the Why, not the What18:00 – Song of Significance18:15 – dignity and respect18:45 – spectator or participant?19:05 – questions to ask that lead to improvement19:45 – redefining creative work20:45 – the standard solution is not the creative one21:40 – The Art of Possibility22:10 – when I turn 84…22:45 – Where is the community orchestra in your life?23:00 – What supports your achievements?23:35 – generosity is not synonymous with free24:30 – raising the quality and making a difference are generous behaviors25:00 – there are many kinds of learning25:25 – sharing one's thinking about what is being noticed26:15 – writing for one's readers and for those with whom those readers will share the writing27:15 – attitude is a skill28:15 – the real skills of honesty, integrity, enthusiasm, loyalty29:05 – The Carbon Almanac and Michel Porro29:40 – owning a camera, taking a photo, and properly using pictures with intent30:20 – Alt text31:30 – Seth's mom32:30 – generosity plus initiative equals possibility33:00 – Sotheby's event – imperfect but amazing35:00 – learning from others while working together35:35 – no such thing as closing thoughts35:45 – the best way to pay it forward37:25 – endLinks and credits:Cover Photo of Seth – Darius Bahsar and ArchangelThe Song of Significance The Art of PossibilityThe Boston PhilharmonicSeth's blogLead. Learn. Change.  the bookProfessional Association of Georgia EducatorsDavid's LinkedIn pagePodcast cover art is a view from Brunnkogel (mountaintop) over the mountains of the Salzkammergut in Austria, courtesy of photographer Simon Berger, published on www.unsplash.com.Music for Lead. Learn. Change. is Sweet Adrenaline by Delicate Beats 

As an Amazon seller, you know how important it is to optimize your product listings for search. From writing compelling titles to optimizing your keywords, there are many strategies you can use to get your products seen by potential customers. But have you considered the impact of alt text on your Amazon product listings?Alt text is a short, descriptive text that appears when an image cannot be displayed. This text is read by search engines and can help them understand the content of your images. By adding alt text to your Amazon product images, you can improve your listings' visibility and increase your chances of being found by shoppers searching for products like yours.One of the main benefits of adding alt text to your Amazon product images is improved search engine optimization (SEO). When you include descriptive alt text that accurately describes the content of your images, search engines are more likely to show your products in relevant search results. This can help you reach a wider audience and drive more traffic to your listings.In addition to improving your SEO, alt text can also improve the user experience for shoppers browsing your products. When a shopper is unable to view an image, alt text provides them with a brief description of what the image shows. This can be especially helpful for shoppers with visual impairments, as it allows them to understand the content of your images even if they cannot see them.When it comes to writing alt text for your Amazon product images, there are a few best practices to keep in mind. First and foremost, make sure your alt text accurately describes the content of the image. Use descriptive language and be specific – for example, instead of simply saying "product image," describe what the product is and what it looks like.It's also important to use alt text that is both concise and compelling. Keep your alt text short and to the point, but make sure it captures the attention of shoppers and entices them to learn more about your product. You might consider highlighting key features or benefits in your alt text to make it more compelling.Adding alt text to your Amazon product images is a simple but effective way to improve your listings' visibility and drive more traffic to your products. Whether you're a new seller looking to optimize your listings or an experienced seller seeking new ways to boost your sales, adding alt text to your product images is a strategy that shouldn't be overlooked. In this video, we'll show you step-by-step how to add alt text to your Amazon product images, and share best practices for optimizing your listings with descriptive and compelling alt text.00:00 Importance of Adding Alt Text to Your Amazon Product Image Listing00:32 GS1 process04:09 Appropriate keywords to use for alt text07:06 Win the Buy boxGet your Amazon questions answered live! Join Jason Mastromatteo and Faith Denniston every Friday at 12noon EST for an exciting Q&A session. From product listing to A+ content and everything in between, bring your Amazon questions and get expert advice.Support the show

In episode 401, Marta Rivera Diaz teaches us how to be an authentic ally as a content creator, helping under-served individuals in thoughtful and genuine ways. Marta Rivera Diaz is a formally trained chef with more than 25 years of cooking and baking experience and is the chef and author behind Sense & Edibility®, her “online culinary school.” Marta created Sense & Edibility® to encourage advanced and novice cooks alike, to explore- and succeed at executing culinary fundamentals, techniques, and cuisines never before explained or introduced to them. As a bi-racial woman, who grew up and married into the military, and one who lives with a disability, Marta is a staunch advocate for under-served communities, especially in the food space. In this episode, you'll learn more about how to stand up for equality, diversity and inclusion in your field of expertise. - When you want to be inclusive and consider diversity, look beyond yourself. - How can you be a better, considered person online? - Don't limit creators' abilities based on their racial and gender characteristics. - How to respond to someone's suggestion for your own content? - Find someone to openly ask about what is potentially offensive to them. - Be careful when you are writing about a certain culture in your content. - Provide recipe hacks in a sensitive way to people with disabilities etc. - Write exciting Alt Text for your images. Connect with Marta Rivera Diaz Website | Instagram

The guest on today's episode is Faith Denniston. She is an Amazon expert with over 7 years of experience, an unrelenting thirst for knowledge, and an undeniable love of all things SEO and PPC! A Senior Brand Manager at My Amazon Guy, she helps sellers succeed and grow on Amazon's platform and navigate all of its many challenges. When she's not busy dominating Amazon's ever-changing landscape, you can find her curled up with a good fiction book or hanging out with her trusty sidekick and feline familiar, Annabelle. In today's episode, she discusses mastering SEO on your Amazon listings.Takeaways:SEO is the foundation for your listing; you can't index and drive traffic to your listing with PPC unless you have exact search terms in your listing.Using the exact search term will impact your indexing, which impacts your searchability.In order to perform effective keyword research, you should target keywords that receive at least 100 organic searches per month.You should not put your competitor's brand name on your content to get indexed for that search term, but if your listing sells well, Amazon will show your listing when someone searches for your competitor's brand.You can use the Alt Text section to add misspellings and Spanish keywords to your listing to get indexed.When analyzing the search query performance report, if you find keywords with fewer impressions but more clicks and many "add to cart", you can use those keywords to drive sales by increasing your Ad spend.Quote of the Show:SEO Phase 1 is looking at competitor listings, checking out keywords with minimum search volume, and going from there. Phase 2 is removing duplicates from the title, and bullet points and working on the backend terms, where we will be placing Spanish terms, misspellings, or something we would not necessarily want in the front end. Links:LinkedIn: https://www.linkedin.com/in/faithdenniston/YouTube: https://www.youtube.com/@MyAmazonGuyWays to tune in:Apple PodcastiHeart RadioSpotifyGoogle PodcastStitcherYouTubeAmazon Legends is sponsored by Argometrix, the authority on, and a leading supplier of, competitive intelligence for online retail. To learn more, head over to https://argometrix.com/

Union organizing in the technology industry—particularly in the video gaming industry is increasing—and diversifying. Labor unions now have a new target: developers and testers.

Notion Databases Solving Real Problems Velja is More Than a Browser Picker Support the Show Get Your Content Out to More People by Adding Alternative Text to Your Images Join the Conversation: allison@podfeet.com podfeet.com/slack Support the Show: Patreon Donation PayPal one-time donation Podfeet Podcasts Mugs at Zazzle Podfeet 15-Year Anniversary Shirts Referral Links: Parallels Toolbox - 3 months free for you and me Learn through MacSparky Field Guides - 15% off for you and me Backblaze - One free month for me and you Setapp - One free month for me and you Eufy - $40 for me if you spend $200. Sadly nothing in it for you. Google Fi - $20 Credit to both of our accounts after 30 days active PIA VPN - One month added to Paid Accounts for both of us