Podcasts about norda

Today on The Rock Fight, Colin, Eoin, and Producer Dave sit down with Tony Post, founder and CEO of Topo Athletic, live from GOA Connect in Kansas City, to talk about the booming trail running market and Topo's big year.Topo has quietly become one of the most talked-about brands in trail running. Growing 70% last year and expanding into 25 countries all while staying true to its specialty roots and never running a sale on its website in 12 years.In This EpisodeTrail Running's Not New: Why today's hype is really the second (or third) wave. From Leadville in the '90s to the Born to Run era to now.Surviving 145% Tariffs: How Topo shifted production from China to Vietnam without sacrificing fit or durability.A 13-Year Overnight Success: Why Topo focused on authentic growth, not blowing up fast.Run vs. Outdoor Specialty: Why the brand refuses to choose.Silent Flex: Zero discounting… everThe Up-and-Comers: Tony weighs in on Speedland, Norda, and Mount to Coast and why entering the category is harder than it looks.Why Topo Will Still Be Here in 10 Years: Tony's philosophy: deliver a better experience, every time.For The Parting Shot presented by Garage Grown Gear, Colin struggles with the glut of poorly executed maximal midsoles.Thanks for listening! The Rock Fight is a production of Rock Fight, LLC. Please follow and subscribe to The Rock Fight and give us a 5 star rating and a written review wherever you get your podcasts.Want to pick a fight with The Rock Fight? Send your feedback, questions, and comments to myrockfight@gmail.com.

Nick Martire : l'athlète d'endurance devenu créateur de l'excellence.Nick Martire incarne une fusion rare entre quête de dépassement sportif et excellence entrepreneuriale. Co-fondateur de la marque canadienne norda aux côtés de sa femme, Willa Leus-Martire, cet adepte d'ultra-distance a transformé des décennies d'expérience dans l'industrie de la chaussure en une vision révolutionnaire.Son parcours d'athlète commence à 11 ans avec son premier vélo de route, avant de traverser le Canada en autonomie à 18 ans en 41 jours seulement. Cette soif de repousser les limites l'amène à multiplier les disciplines : vélo, ski de fond, alpinisme, trail running. Du Race Across America au Mont Blanc, en passant par ses FKT (Fastest Known Time) sur les sommets québécois, Nick forge une compréhension intime des exigences de l'endurance extrême.Parallèlement, il construit une carrière impressionnante dans l'univers de la chaussure : vice-président chez ALDO Group, PDG de La Canadienne, président international d'Authentic Brands Group. Fort de cette expertise et d'un héritage familial (son père était cordonnier italien immigrant), Nick développe une vision obsessionnelle de la qualité et de l'artisanat.En mars 2020, après dix ans à en rêver, la pandémie déclenche le passage à l'acte. Avec Willa, il fonde norda depuis leur maison dans les Cantons-de-l'Est au Québec, avec une conviction : "Le monde n'a pas besoin d'une autre chaussure de trail, il en a besoin d'une meilleure." La norda 001 naît de cette obsession, devenant la première chaussure de trail sans couture au monde fabriquée en Dyneema bio-sourcé, testée dans les conditions canadiennes les plus extrêmes (-35°C à +35°C).Père de deux filles, Lily et Liberty, Nick guide norda selon son mantra : "Get smart, get strong and always help others." Une philosophie qui transparaît dans son engagement communautaire auprès du Centre DESTA pour la jeunesse noire de Montréal et dans sa vision d'une performance qui ne compromet ni la technologie, ni la durabilité.Aujourd'hui, la communauté #nordafam s'étend dans plus de 20 pays. Nick continue de courir, de créer, de repousser les frontières de l'innovation technique, convaincu que "les limitations sont à 90% mentales et les 10% restants sont entièrement dans ta tête.Photo : Léo GirardPour découvrir norda, rendez-vous sur https://nordarun.com/fr***PROFITER DE L'OFFRE SHOKZ BLACK FRIDAY : -40€ SUR L'OPENRUN PRO 2 ET L'OPENSWIM PRO

Nick Martire : l'athlète d'endurance devenu créateur de l'excellence.Nick Martire incarne une fusion rare entre quête de dépassement sportif et excellence entrepreneuriale. Co-fondateur de la marque canadienne norda aux côtés de sa femme, Willa Leus-Martire, cet adepte d'ultra-distance a transformé des décennies d'expérience dans l'industrie de la chaussure en une vision révolutionnaire.Son parcours d'athlète commence à 11 ans avec son premier vélo de route, avant de traverser le Canada en autonomie à 18 ans en 41 jours seulement. Cette soif de repousser les limites l'amène à multiplier les disciplines : vélo, ski de fond, alpinisme, trail running. Du Race Across America au Mont Blanc, en passant par ses FKT (Fastest Known Time) sur les sommets québécois, Nick forge une compréhension intime des exigences de l'endurance extrême.Parallèlement, il construit une carrière impressionnante dans l'univers de la chaussure : vice-président chez ALDO Group, PDG de La Canadienne, président international d'Authentic Brands Group. Fort de cette expertise et d'un héritage familial (son père était cordonnier italien immigrant), Nick développe une vision obsessionnelle de la qualité et de l'artisanat.En mars 2020, après dix ans à en rêver, la pandémie déclenche le passage à l'acte. Avec Willa, il fonde norda depuis leur maison dans les Cantons-de-l'Est au Québec, avec une conviction : "Le monde n'a pas besoin d'une autre chaussure de trail, il en a besoin d'une meilleure." La norda 001 naît de cette obsession, devenant la première chaussure de trail sans couture au monde fabriquée en Dyneema bio-sourcé, testée dans les conditions canadiennes les plus extrêmes (-35°C à +35°C).Père de deux filles, Lily et Liberty, Nick guide norda selon son mantra : "Get smart, get strong and always help others." Une philosophie qui transparaît dans son engagement communautaire auprès du Centre DESTA pour la jeunesse noire de Montréal et dans sa vision d'une performance qui ne compromet ni la technologie, ni la durabilité.Aujourd'hui, la communauté #nordafam s'étend dans plus de 20 pays. Nick continue de courir, de créer, de repousser les frontières de l'innovation technique, convaincu que "les limitations sont à 90% mentales et les 10% restants sont entièrement dans ta tête.Photo : Léo GirardPour découvrir norda, rendez-vous sur https://nordarun.com/fr***PROFITER DE L'OFFRE SHOKZ BLACK FRIDAY : -40€ SUR L'OPENRUN PRO 2 ET L'OPENSWIM PRO

Today on The Rock Fight, Colin, Eoin Comerford, and Producer Dave put three buzzworthy trail running brands to the test in the first-ever America's Next Top Trail Running Brand showdown.Focusing on Brand Position, Retail Appeal, and wear test performance, the trio have a look at Speedland, Norda, and Mount to Coast to crown one who will move on to the next round (provided there will be a next round).But before the big shoe showdown, they have a look at a couple of stories that have come out of the outdoor trade show scene:OIA and Switchback's deeper partnership (and what it means for Outdoor Retailer)The new Cascade Summit trade show launching in Portland in 2026Next Adventure LIVES!Nike vs. Adidas: Can Adi take down the top dog?Lastly for The Parting Shot presented by Garage Grown Gear, Colin uses history as a bucket of cold water for all of the people out there who think that trail running is the next big mainstream sport.Thanks for listening! The Rock Fight is a production of Rock Fight, LLC. Sign up for NEWS FROM THE FRONT, Rock Fight's semi-weekly newsletter by heading to www.rockfight.co and clicking Join The Mailing List.Please follow and subscribe to The Rock Fight and give us a 5 star rating and a written review wherever you get your podcasts.Want to pick a fight with The Rock Fight? Send your feedback, questions, and comments to myrockfight@gmail.com.

Josh and Wolfie interview Jason Schlarb, one of the all time greats still performing at a high level after 15 years. He runs for Norda and also manages their team. He's preparing to run the most competitve race in the world, UTMB.It's hard to find a photo of him not wearing the Norda 005s.----Borderlands.cc | Podcast NetworkSign up: analog*Borderlands [new]letter Hyperlyte Hotline - RUNMORE649 (786.667.3649)Wylder is now available on iOS + Android.PartnersHyperlyte Liquid Performance - 100g Carbs, 1000mg Sodium, Miles of Dirt______________RUNNING GEARNaked Running Band Path Projects Apparel La Sportive Prodigio Pro PODCAST GEAROSMO Pocket 3 Shure MV7 Neewer MS60B

Grab a cod fillet bar, it's time to get some gainz. This week on The Drop, we recap Robbe's breathing struggles at the Leadville 100 as he helped crew Taylor, leader of the Dirt Division. We also recap Meg's latest Move Her Mind stop, before discussing The New York Times article every long distance runner is talking about. Eventually, we discuss a trio of shoes: the featherweight Asics Metaspeed Ray, the Under Armour Velociti Elite 3, and the Norda 001A.SUPPORT OUR SPONSORS!LMNTWe're in the full swing of marathon training, so get your 1,000 mg of sodium plus other key electrolytes that will restore balance to your life after any hard effort. You'll also get an 8-count LMNT Sample Pack with any purchase, so don't miss out: http://drinklmnt.com/thedropSWIFTWICKThe best running socks in the game, Swiftwick is made right here in the USA, which means no price increases on account of tariffs. We're always running in their socks and you should be too. The Drop listeners can get 15% off their first purchase with code BELIEVE15.Shop here: https://swiftwick.com/collections/believeINDEX0:00 - Intro4:35 - Leadville 100 Recap48:34 - Move Her Mind Event Series (Decatur, GA) 58:48 - David Protein Bars and...Cod Fillets? 1:04:55 - Marathoning and Colon Cancer / Ozempic Blindness / Marathon Project1:26:07 - Asics Metaspeed Ray / Under Armour Velociti Elite 3 / Norda 001A

Today on The Rock Fight we're drafting the best of the best! Throughout 2025 The Rock Fight crew has named the 20 best brands in the outdoor industry when they created top 5 lists of the best outdoor brands going in footwear, apparel, gear, and accessories. And on today's episode, Colin is joined by outdoor industry insider Eoin Comerford, brand and creative expert Producer Dave, and outdoor journalist and author Shawnté Salabert to draft from those 20 brands and see who can assemble the greatest team of outdoor brands! Can't remember who those brands were? Here's a reminder:Footwear: Hoka, Norda, Merrell, On Running, BirkenstockApparel: Picture Organic, Cotopaxi, Fjallraven, LIVSN, Mountain HardwearGear: NEMO, Osprey, Black Diamond, MSR, ExpedAccessories: Outdoor Research, Smartwool, Biolite, Sea To Summit, GarminWho will end up with the best roster of the best brands? Listen to find out!Thanks for listening! The Rock Fight is a production of Rock Fight, LLC. Sign up for NEWS FROM THE FRONT, Rock Fight's semi-weekly newsletter by heading to www.rockfight.co and clicking Join The Mailing List.Please follow and subscribe to The Rock Fight and give us a 5 star rating and a written review wherever you get your podcasts.Want to pick a fight with The Rock Fight? Send your feedback, questions, and comments to myrockfight@gmail.com.

We were all surprised to learn that Monterey Jack cheese came from Monterey, but we weren't surprised by Meg churning out some fast miles at the Wharf to Wharf 6-miler in Santa Cruz. We recap her West Coast journey as well as Thomas and Robbe's trip to Brooklyn (just a couple days after the launch of the On Cloudsurfer Max). Also, Summer GRIT just wrapped up and we had some incredibly performances to highlight (including one woman who has racked up 160,000 feet of elevation gain in one month). Lastly, we highlight the Nike Structure 26 and Norda 008, two shoes that have carried us through the past couple weeks. INDEX0:00 - Intro6:30 - Move Her Mind Event Series (Monterey) / Wharf-to-Wharf 10K Race24:50 - Robbe in Florida29:41 - On x BITR Brooklyn Event43:52 - New Balance x BITR x Coffee & Chill Brooklyn Event1:05:20 - Norda 0081:10:00 - Nike Structure 261:21:40 - Summer GRIT LeaderboardsSUPPORT OUR SPONSORS!LAGOON PILLOWSWe use Lagoon to get our best sleep and you should too. Featuring super soft covers, Certi-Pur foam and customizable features, they'll help you find the best pillow for your sleeping style. Plus, they're owned by runners. Visit them and use the discount code BELIEVE for 15% off your first order: http://lagoonsleep.com/believeLMNTYou already know that LMNT has been getting us through Summer GRIT thanks to its blend of electrolytes and 1000 mg of sodium. It's a summer running necessity, and since you're a listener of The Drop, you get an 8-count LMNT Sample Pack with any purchase: http://drinklmnt.com/thedrop

Manchester's favorite running child, Inky Steve, joins Josh again to was poetic on the intersection of Trail Culture x Sneaker Culture. We also pick a movie to characterize the intersection of the day.Air Max 1s are iconic and we believe Norda 001s have the same potential to be unchanged for decades to come. Did Nike know they had a winner from day one? Did Norda?Time will tell, but there are signs we look for to prove the 001 is already a cult classic along with Air Max 1 + Mallrats.(Wylder is now available on iOS + Android.)----Hyperlyte Hotline - leave us a message here and tell us what's on your mind.---- Partners ----Wylder - Host and find Run Clubs, schedule public and private group runsHyperlyte Liquid Performance ----Borderlands.cc | Instagram100+ | Articles | High Tones | Open Range Races | Videos

Hoy te traigo al podcast el análisis de la Norda 001.¿Qué tendrá esta zapatilla, que más allá de su disuasorio precio de 270€, llama tanto la atención?Te explico mis sensaciones tras una salida de 13 horas en las que recorrí 100kms. y  ascendí algo más de 3000 metros de desnivel positivo.En mis redes sociales fui comentando curiosidades durante las 13 horas de la salida, y la interacción en stories, privados y preguntas, me hizo ver que este producto, suscitaba interés.Estos son los datos de la Norda 001:Peso: 317 g (en número 44) |Drop:  5mm. y perfils oficiales de 21/26Suela: Megagrip Litebase 4'5/5mm. hasta máximo 8mm. |Precio oficial: 270€ Contacto:juan@ellaboratoriodejuan.com

En el programa-resumen de esta semana, te hablo de los productos que he ido recibiendo durante estos días y que estoy probando:-Gama X-Bionic.La marca suiza incorpora otros 2 modelos de zapatilla, la X01 (idéntica en lo técnico a la X00 con placa de carbono) y un precio de 250€, y la X02, de perfil y drop más bajo y 200€.Además, también estoy probando su línea textil, compuesta por camiseta y pantalón con malla interior desmontable.-Línea Joma de Trekking.Los de Portillo de Toledo ofrecen una gama completa de trekking, con una zapatilla más consistente, pantelones desmontables y una chaqueta.-Norda 001. En última salida que he hecho, de 98kms, 13 horas y algo más de 3000 metros de desnivel positivo pruebo este singular modelo de 270€-Mude Vest Blader. Desde Vietnam llega este chaleco de 75€ y según la marca, de 8L. Interesante propuesta de esta marca afincada en Asia, de fundadores españoles.Contacto:juan@ellaboratoriodejuan.com

Dans cet épisode, Sophie Boisvert, Vice-Présidente du marché Ressources et Industrie chez Norda Stelo, revient sur son parcours en ingénierie, son expertise et son rôle stratégique au sein de l'entreprise. Elle nous plonge aussi dans l'univers de Norda Stelo, une firme québécoise d'ingénierie active dans les secteurs de l'énergie, la métallurgie, les mines ainsi que la fabrication et la transformation, qui accompagne les organisations tout au long du cycle de vie de leurs actifs.

En el programa-resumen de esta semana, te hablo de los productos que he ido recibiendo durante estos días y que estoy probando:-NORDA 001. Una zapatilla de trailrunning que podríamos considera 'de lujo'. Su precio de 270€ es en principio disuasorio. Falta sacarlas a la montaña y ver qué ofrece este modelo lleno de particularidades, como su upper en Dyneema y la suela/mediasuela en Vibram.-Mount to Coast R1. Una de las marcas de las que más se está hablando en las últimas fechas. En este caso, me ha llegado el modelo de asfalto. ¿Dónde posicionarla? Primero toca probarlas....-Salida de domingo de casi 6h. con la JOMA TR7 que implemente grandes cambios que influyen en el rendimiento de la zapatilla.-Visita a la sede de ATOM en La Rioja.-Me encuentro en mi última salida de la semana con Andreu Simón, y nos paramos a charlar.Contacto:juan@ellaboratoriodejuan.com

Send us a textThe 2024 Golden Trail Series kicks off in Japan with the technically challenging Kobe Trail race, and we've got the complete preview to get you ready for all the action. This 21K mountain course packs a serious punch with nearly 7,000 feet of climbing across four increasingly difficult loops, culminating in a brutal final climb that will separate the contenders from the pretenders.What makes this race particularly fascinating is the unique intersection of skills required – pure climbing strength versus technical descending prowess. The Japanese terrain features slick roots, rocks, and challenging singletrack that caused several DNFs last year when Philemon Kiriago twisted his ankle while running in the lead pack. This technical challenge especially favors athletes with orienteering backgrounds, potentially giving an edge to competitors like Switzerland's Joey Hadron.We break down the surprisingly thin elite field (compared to typical Golden Trail events), analyzing why many top athletes chose to skip this opener and how that creates a strategic advantage for those who made the journey to Japan. On the men's side, defending champion Patrick Kipngeno returns as the clear favorite, coming off remarkable training blocks in Kenya with 120+ mile weeks. For the women, newly-signed Norda athlete Joyce Njeru faces strong challenges from technical specialists Sarah Alonso and Malin Osa in what promises to be a fascinating tactical battle.Whether you're following the Golden Trail Series all season or just love expert race breakdowns, this episode delivers insider knowledge on course specifics, athlete preparation, and bold predictions for who might take home the win. The conversation also explores broader themes in the sport including sponsor dynamics, athlete development, and the strategic importance of early-season race selection in a championship year.This episode was brought to you by Ultimate Direction, use code steepstuffpod for 25% off your next purchase on ultimatedirection.comFollow James on IG - @jameslaurielloFollow Nick on IG - @nick.tusaFollow the Steep Stuff on IG - @steepstuff_pod

Send us a textMeet Alison Rudy, a rising star in the mountain running community who's challenging conventional paths to success in the sport. From her home base in Leadville, Colorado—elevation 10,000 feet—Alison is crafting a remarkable career focused on sub-ultra distances and uphill dominance.Our conversation weaves through Ali's fascinating background as a "third culture kid" who grew up moving between Bulgaria, West Africa, and various parts of the United States. This nomadic childhood instilled a resilience that serves her well on the trails, where she recently dominated the Run Through Time Half Marathon with a new course record. Just days before our conversation, she secured an impressive 4th place finish at Desert Rats 21K against a stacked field including Tabor Hemming and Sydney Peterson.What makes Ali's story particularly compelling is her unconventional entry into competitive running. Unlike many elites with collegiate backgrounds, she discovered running as personal therapy after moving to Leadville at 17. Years of consistent training—even modest 20-mile weeks—gradually built a foundation of strength that now allows her to compete at the highest levels. Her approach to the sport balances competitive fire with thoughtful strategy, particularly evident in her recent focus on proper fueling during races.Ali shares insights about training at extreme altitude, her favorite gear choices (including her love for Norda's 005 shoes), her musical pursuits as a folk singer-songwriter, and her work with local students in Leadville. Her excitement about upcoming FKT attempts on Mount Elbert and her race schedule including Vail Mountain Games and Mammoth Trail Fest reveals an athlete hitting her stride and ready to make waves.Ready to be inspired by a fresh perspective on mountain running? Press play and join our conversation with one of the sport's most authentic and exciting new voices.Follow Ali on Instagram - @ali_at_altitude Follow James on Instagram - @jameslaurielloFollow The Steep Stuff Podcast on IG - @steepstuff_pod

Today on the show Justin Housman has the week off so Colin welcomes Shawnté Salabert as to the co-host chair! Together they run through some of the topics that have come out of the outdoor community over the past week.First up, The North Face has yet another collaboration with a fashion brand that has (almost) sold out! There has probably been too much TNF chatter around here the past few weeks, but this collection is super cool. (05:05)Jetboil has a new version of it's iconic stove out so Colin asks accomplished backpacker Shawnté to power rank the top 5 camp stoves ever! (13:25)The Everest pregame is on! News has started to come out of Everest basecamp including this story about how the famed Everest Ice Doctors will use drones to help map this year's route through the Khumbu icefall. (24:00)It's time for The Parting Shot! Colin is over the moon with his new pair of Norda's while Shawnté finds similarities between her recent experience at SXSW and the old days of Outdoor Retailer (33:46)Check out hundreds of wildly cool products by visiting and shopping at Garage Grown Gear!Thanks for listening! The Rock Fight is a production of Rock Fight, LLC. Sign up for NEWS FROM THE FRONT, Rock Fight's weekly newsletter by heading to www.rockfight.co and clicking Join The Mailing List.Please follow and subscribe to The Rock Fight and give us a 5 star rating and a written review wherever you get your podcasts.Want to pick a fight with The Rock Fight? Send your feedback, questions, and comments to myrockfight@gmail.com.

Este programa está patrocinado por MAURTEN. Puedes conocer todos los productos aquí: https://findyoureverest.es/categoria-producto/marcas/maurten/ Pregunta de carrera: ¿Que chica ha ganado las dos ediciones de Llampaces Vertical? Entre los acertantes se sortea una bolsa del corredor, camiseta y chaleco de la carrera. En este episodio del Find Your Everest Podcast by Javi Ordieres: - Celebramos por todo lo alto, las victorias en el Campeonato de Asturias, de los corredores del FYE Athletics. - Hablamos con Bruno Argüelles y Rubén Cabo, Campeón y Subcampeón de Asturias. En la sección de Pregunta de la semana, damos respuesta a “Trucos mentales para cuando el cerebro te dice que pares” y proponemos la siguiente “Cosas raras que hayas hecho durante una carrera” En la sección material, comentamos lo siguiente: - NORDA 005: https://findyoureverest.es/producto/zapatillas-norda-005-neve/ - LA SPORTIVA PRODIGIO PRO: https://findyoureverest.es/producto/zapatillas-la-sportiva-prodigio-pro/ - LA SPORTIVA PRODIGIO: https://findyoureverest.es/producto/zapatillas-la-sportiva-prodigio/ - ADIDAS ADIOS 9: https://findyoureverest.es/producto/zapatillas-adidas-adizero-adios-9/ - VIBRAM FIVE FINGERS V-RUN: https://findyoureverest.es/producto/zapatillas-vibram-five-fingers-v-run/ - VIBRAM FIVE FINGERS KSO EVO: https://findyoureverest.es/producto/zapatillas-vibram-five-fingers-kso-evo/ Y para cerrar el programa, en la sección de diccionario, Richar nos habla del síndrome del dorsal. ESPERO QUE OS GUSTE EL PROGRAMA QUE HEMOS PREPARADO! Ya sabéis que podéis apoyarnos, visitando nuestra tienda online de Trail Running en: https://www.findyoureverest.es/ Suscríbete a nuestra newsletter: https://findyoureverest.es/newsletter/

NORDA TRAIL RUNNING: Cuatro zapatillas trail running de lujo, para ricos y profesionales. Análisis por Mayayo. Norda es una marca canadiense, nacida en Montreal, para zapatillas trail running y montaña nacida tras la pandemia que buscaba aunar la pasión por las carreras de montaña de los hermanos Willa and Nick Martire, quienes llevaban más de 20 años desarrollando zapatillas para marcas locales como Steve Madden y Aldo. Su trayectoria comenzó en febrero de 2020 en la feria MICAM de Milán donde descubrieron Dyneema, una fibra ultraligera y de alta resistencia, vital en la escalada moderna. Este descubrimiento impulsó el desarrollo de su propia marca, enfocada a ofrecer soluciones diferentes para avanzar en las carreras de montaña, siempre de la mano de los mejores especialistas en componentes. Y hacerlo aplicando precios muy altos, como ya hace con éxito su compatriota Arcteryx para el montañismo en general. En julio de 2021, lanzaron su primer producto, la Norda 001, una zapatilla ultra trail, con empeines sin costuras fabricados con fibras Dyneema sostenibles de origen biológico y suelas Vibram resistentes. Desde entonces, la marca ha ampliado su línea de productos y ahora está disponible en aproximadamente 150 tiendas en todo el mundo. Desde el principio apostaron a tope por Vibram como socio, aplicando tanto suelas Megagrip Litebase como amortiguación Vibram SLE en sus tres primeros modelos. A la vez aplicaban soluciones del todo originales en la cubierta y cordonaje, basados ambos en Bio-Dyneema, la última versión de la legendaria fibra de máxima resistencia nacida en 1990 para cuerdas escalada con hasta 15 veces la resistencia del acero gramo por gramo. La panorámica de sus tres primeros modelos entre 2021-2024 era un desarrollo de lo más lógico: Norda 001 como zapatilla ultra trail Norda 002 para carreras de montaña cortas y medias Norda 003 como zapatilla de montaña máxima versatilidad, sin cordones. Como veis, en la 003 fueron un  paso más allá, renunciando incluso a los cordones, por lo que la elegimos para explicaros tanto la solución empleada como la filosofía de una marca que busca ser diferente...y hacernos pagar por ello, pues baratas no son. Aquí análisis de su NORDA 003 SIN CORDONES como  testigo de su foco innovador.Este 2025 han dado un paso más adelante con la NORDA 005 que sube precio hasta 305€ a cambio de varias innovaciones llamativas Estrena la nueva suela Vibram Megagrip Elite con tacos 4mm así como una doble entresuela Arnitel 100% para un peso pluma de 214gr hombre y 174 mujer. Sube la altura al suelo hasta 21.5mm-28,5mm manteniendo la sólida cubierta y cordonajes de la casa con Bio-Dyneema. ¿Y la Norda 004? No me he olvidado, conste. Corresponde a un proyecto diferente del que aun no podemos compartir nada en público, más allá de que es un desarrollo para recuperar post-carrera. Paciencia.-. Vamos con el análisis del catálogo por Mayayo. #carrerasdemontaña #radiotrail

NORDA TRAIL RUNNING: Cuatro zapatillas trail running "deluxe", para pros, ricos y caprichosos. Análisis por Mayayo. Ivoox: https://go.ivoox.com/rf/141637307 Nuestra sección ZAPATILLAS TRAIL RUNNING analiza hoy a la marca canadiense Norda: Nacida en Montreal para zapatillas trail running y montaña, tras la pandemia que buscaba aunar la pasión por las carreras de montaña de los hermanos Willa and Nick Martire, quienes llevaban más de 20 años desarrollando zapatillas para marcas locales como Steve Madden y Aldo Su trayectoria comenzó en febrero de 2020 en la feria MICAM de Milán donde descubrieron Dyneema, una fibra ultraligera y de alta resistencia, vital en la escalada moderna. Este descubrimiento impulsó el desarrollo de su propia marca, enfocada a ofrecer soluciones diferentes para avanzar en las carreras de montaña, siempre de la mano de los mejores especialistas en componentes. Y hacerlo aplicando precios muy altos, como ya hace con éxito su compatriota Arcteryx para el montañismo en general. En julio de 2021, lanzaron su primer producto, la Norda 001, una zapatilla ultra trail, con empeines sin costuras fabricados con fibras Dyneema sostenibles de origen biológico y suelas Vibram resistentes. Desde entonces, la marca ha ampliado su línea de productos y ahora está disponible en aproximadamente 150 tiendas en todo el mundo.Desde el principio apostaron a tope por Vibram como socio, aplicando tanto suelas Megagrip Litebase como amortiguación Vibram SLE en sus tres primeros modelos. A la vez aplicaban soluciones del todo originales en la cubierta y cordonaje, basados ambos en Bio-Dyneema, la última versión de la legendaria fibra de máxima resistencia nacida en 1990 para cuerdas escalada con hasta 15 veces la resistencia del acero gramo por gramo.La panorámica de sus tres primeros modelos entre 2021-2024 era un desarrollo de lo más lógico:Norda 001 como zapatilla ultra trailNorda 002 para carreras de montaña cortas y mediasNorda 003 como zapatilla de montaña máxima versatilidad, sin cordones.Como veis, en la 003 fueron un  paso más allá, renunciando incluso a los cordones, por lo que la elegimos para explicaros tanto la solución empleada como la filosofía de una marca que busca ser diferente...y hacernos pagar por ello, pues baratas no son. Aquí análisis de su NORDA 003 SIN CORDONES como  testigo de su foco innovador.Este 2025 han dado un paso más adelante con la NORDA 005 que sube precio hasta 305€ a cambio de varias innovaciones llamativas: Estrena la nueva suela Vibram Megagrip Elite con tacos 4mm así como una doble entresuela Arnitel 100% para un peso pluma de 214gr hombre y 174 mujer. Sube la altura al suelo hasta 21.5mm-28,5mm manteniendo la sólida cubierta y cordonajes de la casa con Bio-Dyneema. ¿Y la Norda 004? No me he olvidado, conste. Corresponde a un proyecto diferente del que aun no podemos compartir nada en público, más allá de que es un desarrollo para recuperar post-carrera. Paciencia.-. Vamos con el análisis del catálogo por Mayayo. carrerasdemontana.com#carrerasdemontaña #radiotrailConviértete en un seguidor de este podcast: https://www.spreaker.com/podcast/radio-trail-carreras-de-montana-mayayo--4373839/support.

Este programa está patrocinado por MAURTEN. Puedes conocer todos los productos aquí: https://findyoureverest.es/categoria-producto/marcas/maurten/ Pregunta de carrera: ¿Cual es el pozo minero por el que pasa el Trail Valle de Samuño? Entre los acertantes se sortea una bolsa del corredor y dorsal para el 2026. En este episodio del Find Your Everest Podcast by Javi Ordieres: - Hablamos con Jordi Guirado, ingeniero de producto de Nnormal, donde nos habla de las Kjerag Brut. - También charlamos con Diego Gonzalez, director de carrera del Trail Valle de Samuño. - Comentamos el estratosférico tiempo de Alex García Carrillo y los resultados del Campeonato de Cataluña. - Mandamos todo nuestro apoyo y cariño a la gente de las 100 millas Sierra de Bandolero. En la sección de Pregunta de la semana, damos respuesta a “Correr con material que no es tuyo” y proponemos la siguiente “Trucos mentales para cuando el cerebro te dice que pares” En la sección material, comentamos lo siguiente: - ON: https://findyoureverest.es/categoria-producto/marcas/on/ - NORDA: https://findyoureverest.es/categoria-producto/marcas/norda/ - MIZUNO: https://findyoureverest.es/categoria-producto/marcas/mizuno/ - JOMA: https://findyoureverest.es/categoria-producto/marcas/joma/ Y para cerrar el programa, en la sección de diccionario, Richar nos habla de récords locos de Trail. ESPERO QUE OS GUSTE EL PROGRAMA QUE HEMOS PREPARADO! Ya sabéis que podéis apoyarnos, visitando nuestra tienda online de Trail Running en: https://www.findyoureverest.es/ Suscríbete a nuestra newsletter: https://findyoureverest.es/newsletter/

We've made a huge mistake and gave Karl a dedicated microphone. Robbe's taken aback by his golden voice, but the show goes on with a recap of our visit to Puma headquarters, overview on the Hoka Clifton 10, first thoughts on the Norda 005, and Thomas's recap of a raucous weekend with Taylor, head of the BITR Dirt Division. SUPPORT OUR SPONSORS!LAGOON PILLOWSStop being tired, get better sleep with Lagoon Pillows. We use them every night, you should too. Use discount code BELIEVE for 15% off your first order: https://www.lagoonsleep.com/believeSOARWe've partnered with SOAR to offer one lucky listener a SOAR Race Vest and Marathon Shorts to update their racing wardrobe. Simply sign up to receive SOAR email offers and news and one runner will be chosen at random and notified after 28/02/2025. Enter to win:https://www.soarrunning.com/en-us/blogs/news/believe-in-the-run-x-soarLMNTThe LMNT Sample Pack includes 8 of our drink mix flavors. This is the perfect offer for anyone who wants either to find their favorite LMNT flavor, or to share LMNT with a friend.Get your LMNT sample pack here ➡ https://www.drinklmnt.com/thedropINDEX00:00 Intro1:08 - Garfield & Friends3:57 - Lagoon Pillows6:00 - Boston Puma Trip6:58 - Cheesecake Factory gift card 46:34 - Tattoos49:49 - A Weekend in Baltimore with Taylor1:07:30 - Shoe talk

Today's episode combines Wolfie's World and Bad Runners Take into one episode. States Debates - Wolfie believes that Western States in vulnerable to being dethroned in the next 5 years as the premier American ultra. Who will debate him? Email me at hello@borderlands.cc if you're interested in joining us for a show.Wolfie's World, episode 10 - 90% of podcasts don't make it to episode 10. Let's celebrate by reliving Woflie's crew experience with Norda elite Elliot Cardin at Black Canyons.Golden Tickets winners didn't get prize money at Black Canyons. Should Borderlands pay them? Maybe.Our trail running league is taking shape and a lot of people want to help us make it happen. Listner calls ---- Partners ----Naked Sports Innovations - the worlds best hydration beltTMRW Coffee - Code Borderlands for 20% offSalt Lake Footshills Trail Races. Salt Lake City, UT - May 31, 2025PATH Projects - My favorite running shorts, Borderlands10 for 10% off.----Borderlands.cc----Call RUNMORE649 (786-667-3649). Leave a message for the podcast—hot takes, agreement, anger, or joy.

Norda punches like a $50M company with the values of a local small business.Norda Run is redefining the running super shoe with its upcoming 005 trail running 'Race Days' shoe. But they've already built a wildly committed fan base with their 001, 002, + 003. Norda is as cool of a company as it is high quality. Yes, their shoes are functionally in the top of the class, but they carry a cool factor that few running shoe companies can match.I spent a day with them at Paris Fashion Week 2025 and not only observed a company growing exponentially but one that also carries a hospitality and warmth like few brands I've seen.These are my impressions of Norda.00:16 Partners1:19 I'm a Champion of Brands, not a critic3:00 Surface level contradictions6:45 Product Market Fit, is your hair on fire9:39 Innovation in a comples supply chain12:38 Balance of Luxury, Premium, Value19:50 Norda is a natural expression of Nick + Willa---- Partners ----Naked Sports Innovations - the worlds best hydration beltTMRW Coffee - Code Borderlands for 20% offSalt Lake Footshills Trail Races. Salt Lake City, UT - May 31, 2025PATH Projects - My favorite running shorts, Borderlands10 for 10% off.----Borderlands.cc----Call RUNMORE649 (786-667-3649). Leave a message for the podcast—hot takes, agreement, anger, or joy.

In this episode, Taylor Bodin of Believe in the Run joins me to help him find the right shoe.I honestly don't enjoy buying gear. I want to have great gear, but I loathe the process of finding it which usually leads to poor gear choices.Tips on finding the right shoeTips on finding cheaper shoes?What's the best shoe for a beginner?Thoughts on how a shoe should fitExpertise on how several shoe brands actually fit.Brands mentioned:Topo Athletic, Nike, Speedland, Norda, North Face, and more.Run with Billy Yang in Salt Lake City----Call RUNMORE649 (786-667-3649). Leave a message for the podcast—hot takes, agreement, anger, or joy.----Salt Lake Footshills Trail Races. Salt Lake City, UT - May 31, 2025PATH Projects - My favorite running shorts, Borderlands10 for 10% off.---Borderlands.cc

The MidPacker Pod is part of the Freetrail network of Podcasts. MidPack Musings SubStack https://troymeadows.substack.com/?r=2gjcgs&utm_campaign=pub-share-checklist You can now support the MidPacker Pod on ⁠Patreon⁠.https://www.patreon.com/TheMidPackerPod Make sure you leave us a rating and review wherever you get your pods. Looking for 1:1 Ultra Running Coaching? Check out Troy's Coaching Pagehttps://runtraillife.com/pages/rtl-coaching-services "I just got really sick and tired of being sick and tired." "We're just regular people figuring stuff out." In this episode of the Midpacker Pod Troy Meadows talks with Ian Morgan. Ian shares his transformative journey from a sedentary lifestyle to becoming an ultra runner, highlighting the importance of self-reflection, community, and the joy of travel. He discusses how running has shaped his life, the balance between personal and professional commitments, and the cultural experiences he cherishes while traveling. Ian emphasizes the significance of setting goals and believing in oneself to manifest dreams, all while maintaining a curious and adventurous spirit. In this conversation, Ian Morgan and Troy Meadows discuss the intersection of ultra running and lifestyle, the innovative brand Norda, and the challenges faced by athletes in maintaining health and fitness. Ian shares his personal journey, including health issues that impacted his racing schedule, and his aspirations for future races. The discussion highlights the importance of community, durability in running gear, and the evolving landscape of endurance sports. Ian's Links IG: @ian.morgan Ian's Book: Lacing Up IRM Coaching Norda - https://nordarun.com/ 001 005 If you are enjoying the content, please consider supporting our sponsors using the links below. Sponsor Links:  ⁠Run Trail Life⁠ - https://runtraillife.com/ Use code: midpackerpod to double the donation from your purchase.  Visit RunTrailLife.com to check out our line of Hats and Organic cotton T's. ⁠ Freetrail⁠ - https://freetrail.com/ Visit Freetrail.com to sign up today. MidPacker Pod Links: Instagram⁠ | ⁠Patreon⁠ | SubStack Troy Meadows Links: Instagram⁠ | Twitter⁠ | ⁠Website⁠ | ⁠Strava⁠ Freetrail Links:⁠ Freetrail Pro⁠ | ⁠Patreon⁠ | ⁠Instagram⁠ | ⁠Website⁠ | ⁠YouTube Ian Morgan, ultra running, transformation, lifestyle, travel, coaching, self-reflection, community, goals, adventure, ultra running, Norda, trail shoes, health challenges, race planning, lifestyle, endurance sports, community, personal growth, outdoor adventure

Best of House, Dance, Hypertechno, Techno, Hardstyle, Hard Dance, Raw, Drum & Bass, D&B, EDM, Psy, Dance Pop, Techhouse, Bass, Mash Up, Flip Capella Music,... with tracks from Timmy Trumpet, Dimitri Vegas & Like Mike, Martin Garrix, Lizot, HBZ, Gabry Ponte, Fisher, Alle Farben, Felix Jaehn,  Zedd, Klass, Sabrina Carpenter, Bruno Mars, Teddy Swims, Rihanna, Lady Gaga, Rebelion, Aversion, BassWar & CaoX, Flip Capella,...   Tracklist on https://www.1001tracklists.com/ Insagram: https://www.instagram.com/djflipcapella/ Tracklist Show 867: Mod  (60) Sabrina Carpenter - Taste (BVRNOUT Remix) ROSÉ & Bruno Mars - APT (Ape Rave Club Remix) Akon - Right Now Na Na Na (Robert Falcon Remix) Short Mod (20) Rihanna vs. Mike Candys, Jack Holiday - Where Have You Been (2FACE x Cream 'Tell Me Why' Edit) Gabry Ponte - Ghost Short Mod (20) Ricchi E Poveri - Sara Perche Ti Amo (WESH Remix) Lady Gaga - Paparazzi (Waltry Tech House Flip) Snap - Rhythm Is A Dancer 2025 (Scotty Mix) Short Mod (20) Gabry Ponte - He's A Pirate (Save Me)  Ian Asher & Giulia Be - Let's Go (Magalenha) Pitbull - Hotel Room Service (SCOTTY 2023 REMIX) Pitbull - Pitbull - Hotel Room Service [MICHAEL RAYWEN REMIX] Short Mod (20) ABBA - Mamma Mia (WESH Remix) FISHER x AR/CO - Ocean Mod  (60) Teddy Swims - Bad Dreams (Dj Dark Remix) [Extended] Teddy Swims - Bad Dreams (Dion Sidney X PP&B Remix) Inna  - Hot - Inna (Cinquino & Greta Tedeschi Remix) Gabry Ponte X Blasterjaxx X 1World – Now We Are Free Short Mod (20) MichaelBM - Suavemente  Alle Farben; Sofiloud - Call My Name (feat. Sofiloud) (feat. Sofiloud) (VIP) Short Mod (20) Willy William X DBL X Jack Mazzoni - Ego Hektic Squad - Ego  Liz & Kyanu  - This is the life Klaas - Hot N Cold (Michael Roman & Mazza Remix) Short Mod (20) Pulsedriver & Chris Deelay - To France  Kaaze feat. Ceres - Faded Zedd, Jon Bellion, Gin and Sonic - Beautiful Now (Gin and Sonic Remix) Short Mod (20) Bachbag  - What A Feeling  Hidden Podcast Track Special Martin Garrix  - High On Life (BassWar & CaoX Hardstyle Remix) Dimitri Vegas, Timmy Trumpet - All I Want For Christmas Is You LIZOT x HBz x Lityway - Die Eine ( DJ Kuba & Neitan x Max Farenthide - Like It Loud  HBz x Stevio x 2 Engel & Charlie - GEILES LEBEN Timmy Trumpet & Savage - Freaks (Dimitri Vegas & Like Mike Remix) ALICE DEEJAY - BETTER OFF ALONE (FABIOPDEEJAY TECHNO REMIX 2024) Die Atzen, Norda & Master Blaster feat.DJ EmJo & DJ Basti - Das geht ab – Wir feiern die ganze Nacht (Remix) Green Day  - boulevard of broken dreams (Adriano Sanchez dnb edit) Rebelion & Aversion - Zaag in Paris  ASTRONOUT IN THE OCEAN X FTS low [KAI MASHUP] GIORGIO - AROUND THE WORLD VS KROWDEXX (GIORGIO & YuB HARD EDIT) GIORGIO - EINS ZWEI POLIZEI VS DARREN STYLES (GIORGIO HARD EDIT) Zedd ft. Foxes vs. Calvin Harris x Fahjah - Clarity (2FACE x Cream 'Cuba' Edit) ANDRÉ VISIOR, AQUAGEN - Speed Up (Aquagen Extended Edit) Fahjah - Heaven   

I went into this conversation ready to hate on NNormal and Taylor Bodin (lead trail reviewer of Believe in the Run) changed my mind. Trail Shoe Innovation: Brands like NNormal, Speedland, and Norda focus on durability and advanced materials like Dyneema and Vibram.Brand Differentiation: Niche brands are gaining ground with unique technologies and strong community ties.Performance Focus: Speedland's Boa system and Michelin outsoles enhance fit, traction, and performance.Sustainability & Resources: NNormal's partnership with Camper emphasizes eco-friendly production and resources.Market Renaissance: The trail shoe market is booming, offering a mix of performance and innovative design.----Believe in the Run reviews:NNormal: Tomir 2.0, KjeragSpeedland: GS:TAM, GS:PGH, SL:HSVNorda: Norda 001, Norda 002, Norda 003----Call RUNMORE649 (786-667-3649). Leave a message for the podcast—hot takes, agreement, anger, or joy.----Salt Lake Footshills Trail Races. Salt Lake City, UT - May 31, 2025PATH Projects - My favorite running shorts, Borderlands10 for 10% off.---Borderlands.cc

$300 for a pair of trail running shoes?! That can't be right... can it?This episode of Gear and Beer delves into the world of high-end trail running shoes, specifically focusing on the Norda and Speedland brands. Justin and Colin discuss the significant price tags of these shoes, with both models reaching up to $300, and explore whether the investment is justified based on performance and longevity. The conversation highlights the innovative use of materials like Dyneema and ingredient brand outsoles from Vibram and Michelin while emphasizing the shoes durability and lightweight qualities. Justin & Colin also talk about how running shoes as a category are the most disposable items produced by the outdoor industry. All this plus STUMP THE CICERONE where certified beer expert Justin has to guess the beer that Colin brought to the show. Can Justin make it another week and remain undefeated? Listen to find out!Hurricane Helene Relief Links:Fuel GoodsOutdoor Business Alliance Hurricane Relief FundGoFundMe for Bubba O'LearysWestern North Carolina Hurriance Helene Resource GuideEast Tennessee Foundation Relief FundPlease follow and subscribe to Gear & Beer and give us a 5 star rating wherever you get your podcasts.Gear & Beer is part of the Rock Fight podcast network. Be sure to check out THE ROCK FIGHT for the best outdoor industry commentary on Apple or Spotify.Head to www.rockfight.co and sign up for News From the Front, Rock Fight's weekly newsletter!Have a question you want answered on Gear & Beer? Send your feedback and suggestions to myrockfight@gmail.com or send a message on Instagram or Threads.Thanks for listening! Gear & Beer is a production of Rock Fight, LLC.

Wolfrunner (Brian Peterson) and Josh Rosenthal (host) discuss the problems with ambassador culture in this episode of Bad Runners Take.Ambassador culture in running blends brand connections with potential entitlement.Brands use ambassadorships as a marketing tactic but must manage expectations.Norda fosters organic, personal connections, avoiding formal ambassador structures.Running has become a consumer-driven sport, with influencers and ambassadorships shaping its culture.Content creation and community events are key to the future of trail running.----Call RUNMORE649 (786-667-3649). Leave a message for the podcast—hot takes, agreement, anger, or joy.----Devil's Gulch 100 miler, 50 miler, 13.1 miles. Wenatchee, WA - July 13, 2025Salt Lake Footshills Trail Races. Salt Lake City, UT - May 31, 2025VKTRY Insoles - I wear these every run, 20% off.PATH Projects - My favorite running shorts, Borderlands10 for 10% off.---Borderlands

**trail-rookies Links** - [trail-rookies Homepage](https://www.trail-rookies.ch) - [Strava trail-rookies Club](https://www.strava.com/clubs/trail-rookies) - [Strava Profil Chris](https://www.strava.com/athletes/6879561) - [Strava Profil Christian](https://www.strava.com/athletes/10475639) - [Blog von Christian](https://www.3rules.ch)

Jürgen hat auf dem Schmerzkongress Heika Norda von Schmerzlos e. V. und mit Dr. Sandra Christiansen vom UKE in Hamburg über Fallstricke in der Kommunikation, über Selbsthilfegruppen und über die multimodale Schmerztherapie gesprochen.

Brooks Running remains a prominent name in the footwear industry, yet it often feels like an enigma within the trail running community. Josh Rosenthal and Taylor Bodin (Lead Trail Reviewer at BiTR) dive deep into this paradox, exploring why, despite their widespread presence and extensive history, Brooks doesn't quite resonate as a go-to brand for trail runners. Believe in the Run - Catamount 3BiTR - Caldera 7BiTR - Catamount AgilBiTR - Brooks Divide 5BiTR - Cascadia 18They discuss the evolution of Brooks' product line, highlighting key innovations and the significance of athletes like Scott Jurek in shaping the brand's identity. The conversation also touches on the need for Brooks to embrace more modern marketing strategies and storytelling to better connect with today's runners. With insights into specific shoe models like the Cascadia and Caldera, they illustrate how Brooks can leverage its legacy while pushing for innovation to regain its status as a leader in the trail running market.----Salt Lake Foothills Trail RacesVKTRY Insoles - I wear these every run, 20% off.PATH Projects - My favorite running shorts, Borderlands10 for 10% off.---BorderlandsInstagramYouTubeThreadsLinkedInWe've got an app in beta called Wylder by Borderlands. Check it out on iOS or Android. Brooks Running, a brand that has long been synonymous with running shoes, presents an intriguing paradox in the world of trail running. Despite its extensive availability and established presence, many runners find it difficult to associate Brooks with cutting-edge trail running technology or innovative design. The conversation between Josh Rosenthal and Taylor Bodeen dives deep into this enigma, exploring the legacy of Brooks, its historical significance in the evolution of trail footwear, and the challenges it faces in contemporary markets. They discuss the iconic Cascadia model, which has served as a staple for many trail runners, and reflect on how it once dominated the landscape of trail running shoes. The discussion also touches on the need for Brooks to innovate and revitalize its brand perception, especially as newer brands like Speedland and Norda capture the...

Text us your thoughts about this episode or ideas for future episodes!Jason Schlarb is a professional athlete sponsored by Norda and Ultimate Direction, based in Durango, CO.If American ultrarunning had All-Decade teams, Jason would undoubtedly be a starter for the 2010s, boasting impressive victories at races like Hardrock and Run Rabbit Run, along with a top-five finish at UTMB, among numerous other accolades.Even in his 40s, Jason continues to deliver outstanding performances. Earlier this year, he was the top American finisher at both TDS and Hardrock, placing 9th and 3rd, respectively.In this conversation, we cover a wide range of topics in a wonderfully organic way. If you enjoyed our episodes with Michael Versteeg or Anton Krupicka earlier this year, you'll find this discussion similarly laid-back yet rich in insights.Partners:Naak - use code SINGLETRACK20 at checkout on their website (https://www.naak.com/) to get 20% off your purchase.Rabbit - use code Singletrack10 at checkout on their website (https://www.runinrabbit.com/) to get 10% off your next order.deltaG Ketones - use code Singletrack20 at checkout on their website (https://www.deltagketones.com/SINGLETRACK20) to get 20% off your next order.Pillar Performance - use code SINGLETRACK at checkout on their website (https://pillarperformance.shop/) to get 15% off your next order. Related Episodes:#340 - The Return of Anton Krupicka#324 - Scott Jurek | Western States 100 Reflections, Ultrarunning History, Next Steps#313 - Michael Versteeg | Reflections On The Soul Of UltrarunningAdditional Links:Follow Jason on Instagram, Strava, CoachingFollow Finn on Instagram, Strava, Youtube, and PatreonSupport the show

Dylan is back from UTMB with all the stories to share about the event - and more specifically, all the brands and athlete stories from the week. We run through all the top brand and product launches, discuss the key moments of the week, and dive into Dylan's Extremely Scientific Top 3 Athlete Kit Ranking. Also discussed was the ambush marketing on display and some of the new brands that appeared this year at the event.  Links: Freetrail UTMB Trailgating: https://www.youtube.com/playlist?list=PLzJmxVu-7Gn8TNh-hsJG1DpPdh4TSq-ST Hoka at UTMB: https://www.hoka.com/en/us/hoka-utmb/ UTMB Champ - Vincent Bouillard Interview: https://www.youtube.com/watch?v=IHpms_dnQ0I Salomon S LAB Ultra Glide Shoes: https://www.salomon.com/en-us/ultraglide Norda 005 Shoes: https://footwearnews.com/shoes/sneaker-news/norda-005-trail-running-super-shoe-1203678149/ TNF Yves Klein Kit: https://www.thenorthface.com/en-us/collections/summit-series#trail-run Wise Trail Running: https://en.wisetrailrunning.com/ Matt Walsh/Trailmix UTMB Viewership Data: https://wearetrailmix.substack.com/p/utmb-is-growing-but-where-are-the Matter of Brand/Matt Trappe - UTMB Ambush Marketing: https://amatterofbrand.substack.com/p/blowing-the-speakers-at-utmb?r=3a0aix BPC: The North Face Campaign: https://www.youtube.com/watch?v=WKTwnQMb2vw Freefly Systems: https://freeflysystems.com/ Glue Guys Podcast: https://joincolossus.com/series/glue-guys/ Join us on LinkedIn: https://www.linkedin.com/company/second-nature-media Meet us on Slack: https://www.launchpass.com/second-nature Follow us on Instagram: https://www.instagram.com/secondnature.media Subscribe to our newsletter: https://www.secondnature.media Subscribe to the YouTube channel: https://www.youtube.com/@secondnaturemedia

Este programa está patrocinado por FIND YOUR EVEREST. Puedes conocer todos los productos aquí: https://findyoureverest.es/ En este episodio del Find Your Everest Podcast by Javi Ordieres: - Analizamos todo lo sucedido en la prueba de las Golden Trail World Series, en Headlands. - Comentamos el mundial Master en Canfranc Vuelve la sección QUÉ DICEN LOS PROS, donde hablamos sobre los post de António Martinez, Rosita y Hayden Hawks. En la sección de pregunta de la semana, damos respuesta a “ Anécdotas con el perro o mascota” y proponemos la siguiente “Curiosidades de vuestro equipo”. En la sección material, analizamos las siguientes novedades: - Hoka: https://findyoureverest.es/categoria-producto/marcas/hoka/ - Norda: https://findyoureverest.es/categoria-producto/marcas/norda/ - ON: https://findyoureverest.es/categoria-producto/marcas/on/ - Brooks: https://findyoureverest.es/categoria-producto/marcas/brooks/ - Asics: https://findyoureverest.es/categoria-producto/marcas/asics/ Y para cerrar el programa, en la sección de diccionario, Richar nos hace un cuestionario rápido. ESPERO QUE OS GUSTE EL PROGRAMA QUE HEMOS PREPARADO! Ya sabéis que podéis apoyarnos, visitando nuestra tienda online de Trail Running en: https://www.findyoureverest.es/ Suscríbete a nuestra newsletter: https://findyoureverest.es/newsletter/

The MidPacker Pod is part of the Freetrail network of Podcasts. You can now support the MidPacker Pod on ⁠Patreon⁠. Make sure you leave us a rating and review wherever you get your pods. Looking for 1:1 Ultra Running Coaching? Check out Troy's Coaching Page HERE Want to leave Troy some feedback, recommend a guest, or make a suggestion? ⁠LINK HERE⁠ “I let my running come to me.”  On this episode of the pod Troy Meadows talks with Sarah Bergeron Larouche, a Canadian athlete and new mother, Sarah shares her journey in trail running and the challenges of balancing motherhood and training. She discusses her background in cross-country skiing and how it helped develop her endurance and training discipline.  Sarah talks about the technical and wet trails in Quebec and the competitive trail running scene in Canada. She also opens up about her struggles with pregnancy and miscarriages, as well as her postpartum experience and the importance of listening to her body and asking for help. She shares her journey of coming back to running after having her daughter and the challenges she faced. She leans in with an amazing message for how she dealt with her postpartum journey: “I let my running come to me.”  Sarah reflects on the joy of being a mother and the special moments of crossing the finish line with her daughter.  Sarah talks about her favorite races and her goals for the future, including her desire to run longer distances. She also discusses her partnership with Norda and the importance of durability in running shoes. Sarah shares her experience as a coach and the balance she strives to achieve between being an athlete, coach, and mother. She emphasizes the importance of communication and teamwork in managing these roles. Sarah's Links IG: @sarah_bergeron_larouche Things we talked about on the show Quebec Mega Trail Emily Forsburg Norda Norda 665 Fam Nick and Willamette Norda Founders 001 002 F-24 Le Coaching Du Coureur Mestachibo trail Quebec If you are enjoying the content, please consider supporting our sponsors using the links below. Sponsor Links:  ⁠ Run Trail Life⁠ Use code: midpackerpod to double the donation from your purchase.  Visit RunTrailLife.com to check out our line of Hats and Organic cotton T's. ⁠Freetrail⁠  Visit Freetrail.com to sign up today. MidPacker Pod Links: ⁠Instagram⁠ | ⁠Patreon⁠ Troy Meadows Links: ⁠Instagram⁠ | ⁠Twitter⁠ | ⁠Website⁠ | ⁠Strava⁠ Freetrail Links:⁠ Freetrail Pro⁠ | ⁠Patreon⁠ | ⁠Instagram⁠ | ⁠Website⁠ | ⁠YouTube running, motherhood, cross-country skiing, Quebec, Canadian trail running scene, pregnancy, postpartum, listening to your body, support system, finishing races with daughter, running, motherhood, coaching, Norda, durability, balance, ultrarunning, trail running, ultra runner, trail runner

Saturday, July 20: The Serve Men's Norda by FiredUp Network

Sunday, July 21: The Serve Men's Norda Final by FiredUp Network

Thomas chats with Moe Lauchert, a photographer who worked on projects with Norda, Satsify, and Lululemon. Follow Moe on Instagram: @mlauchert

Johan & George hop on for an impromptu episode to supplement the in-depth post-race analysis of 2024 Paris-Roubaix from Lance, JB & Spencer. Still feeling the energy of the crowds lining endless roads of Northern France and the excitement of feeling the peloton buzzing past at 55k/h, they offered their unique take on the day's domination by Alpecin-Deceuninck and Mathieu Van der Poel. They also weaved in stories Johan Museeuw, special guest of our THEMOVE Paris-Roubaix camp, told over the past couple of days riding through Belgium, on 145km of THE Paris-Roubaix course and having battled him many times on the very cobbles we saw history made today.  This episode is a quick hit of the perfect mix of past, present & future. Don't miss it!   VENTUM: ventumracing.com/the-move     LMNT: drinklmnt.com/themove   NORDA: nordarun.com     ROKA: roka.com/themove     HUCKBERRY: huckberry.com     HVMN: hvmn.com/themove   CALDERA LAB : calderalab.com/wedu   WAHOO   MICHELIN     

Astronaut Colonel Adam Cook crash lands on a strange planet 4.3 light years away from his sun, with gravity and atmospheric conditions similar to those of his home world. Most of his equipment is destroyed in the crash and cannot be repaired due to a lack of resources and his having broken some ribs. He contacts his home base and speaks with a subordinate officer and then with General Larrabee, but they have little encouragement for him — there is no replacement spacecraft to rescue him, and his home planet may be at war in a matter of hours. However, Larrabee does add that it may be possible to transmit instructions on how to repair the ship. In a subsequent communication, Larrabee reports that the enemy attacked and "our entire seacoast went" in 12 minutes after which there was retaliation "with alacrity and great effectiveness." Those at base will have to move soon, meaning Cook will have no one to contact. Cook leaves his ship at night and finds drawn patterns in the dirt. While looking for the source, he is hit by a rock from an unseen source, and knocked unconscious, causing him to not hear Larrabee's last transmission that radiation from the attacks will kill any remaining survivors and ends with the words, "Whoever you meet there, however you meet them, I hope it can come without fear. I hope it can come without anger. I hope your new world will be different. I hope you'll find no word such as hate. I hope there'll be...". Upon regaining consciousness, Cook returns to his ship and is startled by a noise coming from a closet. Cook leaves the ship as a gesture showing that he means the alien no harm. A human-like female emerges from his ship. Not knowing each other's languages, they communicate through sketches in the sand and pantomime. Adam learns that the alien, whose name is Norda, is also stranded; her planet left its orbit and she is its sole survivor. As they prepare to look for food, Cook picks up a stick, which Norda interprets as a threat. She scratches his face and runs away. Soon after, Norda returns and expresses remorse for her actions, which Cook happily forgives. They find a more fertile area, which Cook likens to a "garden." He fully introduces himself as "Adam Cook," a man with a broken arm and a broken rib. Norda gives her full name as "Eve Norda". Adam and Eve begin a new life on this planet she calls "Earth". At this point she offers him a "seppla" (an anagram of the word "apples", which are artistically depicted as the biblical forbidden fruit). As they venture further, Rod Serling narrates that he presumes the place they are heading to is Eden.

Astronaut Colonel Adam Cook crash lands on a strange planet 4.3 light years away from his sun, with gravity and atmospheric conditions similar to those of his home world. Most of his equipment is destroyed in the crash and cannot be repaired due to a lack of resources and his having broken some ribs. He contacts his home base and speaks with a subordinate officer and then with General Larrabee, but they have little encouragement for him — there is no replacement spacecraft to rescue him, and his home planet may be at war in a matter of hours. However, Larrabee does add that it may be possible to transmit instructions on how to repair the ship. In a subsequent communication, Larrabee reports that the enemy attacked and "our entire seacoast went" in 12 minutes after which there was retaliation "with alacrity and great effectiveness." Those at base will have to move soon, meaning Cook will have no one to contact. Cook leaves his ship at night and finds drawn patterns in the dirt. While looking for the source, he is hit by a rock from an unseen source, and knocked unconscious, causing him to not hear Larrabee's last transmission that radiation from the attacks will kill any remaining survivors and ends with the words, "Whoever you meet there, however you meet them, I hope it can come without fear. I hope it can come without anger. I hope your new world will be different. I hope you'll find no word such as hate. I hope there'll be...". Upon regaining consciousness, Cook returns to his ship and is startled by a noise coming from a closet. Cook leaves the ship as a gesture showing that he means the alien no harm. A human-like female emerges from his ship. Not knowing each other's languages, they communicate through sketches in the sand and pantomime. Adam learns that the alien, whose name is Norda, is also stranded; her planet left its orbit and she is its sole survivor. As they prepare to look for food, Cook picks up a stick, which Norda interprets as a threat. She scratches his face and runs away. Soon after, Norda returns and expresses remorse for her actions, which Cook happily forgives. They find a more fertile area, which Cook likens to a "garden." He fully introduces himself as "Adam Cook," a man with a broken arm and a broken rib. Norda gives her full name as "Eve Norda". Adam and Eve begin a new life on this planet she calls "Earth". At this point she offers him a "seppla" (an anagram of the word "apples", which are artistically depicted as the biblical forbidden fruit). As they venture further, Rod Serling narrates that he presumes the place they are heading to is Eden.

The MidPacker Pod is part of the Freetrail network of Podcasts. You can now support the MidPacker Pod on Patreon. Make sure you leave us a rating and review wherever you get your pods. Want to leave Troy some feedback, recommend a guest, or make a suggestion? LINK HERE In this episode, Troy Meadows talks with Brian Peterson, an ultra runner and father based in Arizona who is also passionate about vintage clothing and Wild West culture. Brian shares his background in sports and how he discovered trail running. He talks about his experience running his first 100K and the importance of going beyond what you think you're capable of.  Brian also discusses the challenges of balancing running and family life, emphasizing the need to prioritize and find a routine that works for everyone. In this part of the conversation, Troy and Brian discuss the importance of consistency in training and the need to balance work, training, and family. They also talk about their involvement in Trail Talk, a YouTube show where they discuss current topics in trail running. Brian shares his experiences running the Javelina 100K and the Javelina 100-Miler, highlighting the challenges and lessons learned.  They also discuss Brian's partnership with Norda, a sustainable trail running shoe company. Takeaways Don't be afraid to go beyond what you think you're capable of in running. Finding a balance between running and family life requires prioritization and effective time management. Brain's Links IG - @wolfrunner Strava - Brian Peterson Links to things we talked about. Mount Baldy Run-to-the-Top LMFA & Co Running Club Vapor Kar - Hydration Vest Trail Talk Trail Running Reaction show on YouTube Javalina 100k Norda 001 Black Canyon 100k pacing @Elliotcardin from Norda Chapters 00:00 Introduction and Background 05:39 Early Sports and Introduction to Running 09:23 Rediscovering Running and Trail Running 14:23 Running First 100K 28:39 Interests in Vintage Clothing and Wild West Culture 34:27 Balancing Running and Family Life 39:04 The Importance of Consistency in Training 41:03 Balancing Work, Training, and Family 43:09 The Maturity of Ultra Running 44:16 The Value of Doing the Work 48:26 Trail Talk: A Fun and Engaging Project 57:42 The Javelina 100K Experience 01:09:39 Reflecting on the Javelina 100-Miler 01:13:53 The Javelina 100K Redemption If you are enjoying the content, please consider supporting our sponsors using the links below. Sponsor Links:  Run Trail Life - This is a brand I am super passionate about because I am the Founder and Chief everything officer for RTL. Run Trail Life Brings you casual apparel that lets you show off your love of trail running and ultrarunning while giving back to ensure that everyone has access to the beauty of nature for generations to come. With each item purchased, we donate $1 to runners for public lands. Use code: midpackerpod to double the donation from your purchase.  Visit RunTrailLife.com to check out our line of Hats and Organic cotton T's. Freetrail - Bring Trail Culture with you everywhere you go and join an amazing community of extraordinary trail runners. Freetrail Pro membership is just $96 a year, giving you access to the Freetrail Slack community, training plans, weekly office hours, and so much more. I absolutely love this community and have personally used the training plans to get ready for my ultra efforts. Visit Freetrail.com to sign up today. MidPacker Pod Links: Instagram | Patreon Troy Meadows Links: Instagram | Twitter | WebsiteFreetrail Links: Freetrail Pro | Patreon | Instagram | Website | YouTube

En este 33 episodio del Find Your Everest Podcast by Javi Ordieres: - Hablamos con el ganador del Euráfrica Trail 2023, Yoel de Paz. - Comentamos junto con Chito Ronda, todo lo sucedido en la Gran Vuelta del Valle del Genal. - Analizamos los resultados del Villablino Trail - Y comentamos el calendario del circuito Skyrunning 2024 En la sección "Que dicen los PROs", analizamos el post de Marta Martinez Abellán, con todo lo que tomó en la final de las Golden Trail World Series. En cuanto a la pregunta de la semana, analizamos vuestras respuestas con “motes de compañeros corredores" y proponemos la siguiente de "¿Que demonios hago aquí? Analizamos las novedades de material, con las siguientes: - Norda: https://findyoureverest.es/categoria-producto/marcas/norda/ - Altra: https://findyoureverest.es/categoria-producto/marcas/altra/ - Térmica Lurbel Merino Hombre: https://findyoureverest.es/producto/camiseta-termica-lurbel-merino-lite-long-sleeves/ - Térmica Lurbel Merino Mujer: https://findyoureverest.es/producto/camiseta-termica-lurbel-merino-lite-long-sleeves-mujer/ - Camisetas casual FYE: https://findyoureverest.es/categoria-producto/lifestyle/camisetas-casual/ - Sudaderas casual FYE: https://findyoureverest.es/categoria-producto/lifestyle/sudaderas-casual/ - High Fructose: https://findyoureverest.es/producto/bebida-energetica-226ers-high-fructose/ Cerramos el programa con el Diccionario del Trail, con el libro "Fundamentos del Entrenamiento de Ultrafondo" de Jason Koop. ESPERO QUE OS GUSTE EL PROGRAMA QUE HEMOS PREPARADO! Ya sabéis que podéis apoyarnos, visitando nuestra tienda online de Trail Running en: https://www.findyoureverest.es/

En este 33 episodio del Find Your Everest Podcast by Javi Ordieres: - Hablamos con el ganador del Euráfrica Trail 2023, Yoel de Paz. - Comentamos junto con Chito Ronda, todo lo sucedido en la Gran Vuelta del Valle del Genal. - Analizamos los resultados del Villablino Trail - Y comentamos el calendario del circuito Skyrunning 2024 En la sección "Que dicen los PROs", analizamos el post de Marta Martinez Abellán, con todo lo que tomó en la final de las Golden Trail World Series. En cuanto a la pregunta de la semana, analizamos vuestras respuestas con “motes de compañeros corredores" y proponemos la siguiente de "¿Que demonios hago aquí? Analizamos las novedades de material, con las siguientes: - Norda: https://findyoureverest.es/categoria-producto/marcas/norda/ - Altra: https://findyoureverest.es/categoria-producto/marcas/altra/ - Térmica Lurbel Merino Hombre: https://findyoureverest.es/producto/camiseta-termica-lurbel-merino-lite-long-sleeves/ - Térmica Lurbel Merino Mujer: https://findyoureverest.es/producto/camiseta-termica-lurbel-merino-lite-long-sleeves-mujer/ - Camisetas casual FYE: https://findyoureverest.es/categoria-producto/lifestyle/camisetas-casual/ - Sudaderas casual FYE: https://findyoureverest.es/categoria-producto/lifestyle/sudaderas-casual/ - High Fructose: https://findyoureverest.es/producto/bebida-energetica-226ers-high-fructose/ Cerramos el programa con el Diccionario del Trail, con el libro "Fundamentos del Entrenamiento de Ultrafondo" de Jason Koop. ESPERO QUE OS GUSTE EL PROGRAMA QUE HEMOS PREPARADO! Ya sabéis que podéis apoyarnos, visitando nuestra tienda online de Trail Running en: https://www.findyoureverest.es/

En este 32 episodio del Find Your Everest Podcast by Javi Ordieres: - Analizamos todo lo sucedido en la mejor final de todos los tiempos, en las Golden Trail World Series y donde Marta Martínez Abellán tuvo un rendimiento impresionante, finalizando en 11ª posición. En cuanto a la pregunta de la semana, analizamos vuestras respuestas con “anécdotas con zapatillas” , y proponemos la siguiente “motes de compañeros corredores" Analizamos las novedades de material, con las siguientes: - Norda: https://findyoureverest.es/categoria-producto/marcas/norda/ - Hoka Mach X: https://findyoureverest.es/producto/zapatillas-hoka-mach-x/ - Calcetines FYE: https://findyoureverest.es/categoria-producto/marcas/find-your-everest/ - Just Loading: https://findyoureverest.es/categoria-producto/marcas/just-loading/ - Polar Vantage 3: https://findyoureverest.es/categoria-producto/marcas/polar/ - Land: https://findyoureverest.es/categoria-producto/marcas/land/ - High Fructose: https://findyoureverest.es/producto/gel-energetico-226ers-high-fructose-gel/ - Pillar Motion Armour: https://findyoureverest.es/categoria-producto/marcas/pillar-performance/ Cerramos el programa con el Diccionario del Trail, con un repaso a las carreras que pasan por los picos más altos de España! ESPERO QUE OS GUSTE EL PROGRAMA QUE HEMOS PREPARADO! Ya sabéis que podéis apoyarnos, visitando nuestra tienda online de Trail Running en: https://www.findyoureverest.es/

From shooting Satisfy and Norda to growing up in SoCal, Thomas talks with Adam Talan (aka The Dirty Boy) about all things art and creativity. Follow The Dirty Boy on Instagram: https://www.instagram.com/thedirtyboy/

On this special bonus episode of The Drop, Thomas and Robbe team up for a live audience podcast with Norda founders Nick and Willa Martire. Live from Renegade Running in Oakland, California. We talk about what it takes to start a shoe company (a lot), how their shoe is different from other models in the trail space, and how they navigated through certain obstacles on the way to where they are now. We also take some audience questions, which was a lot of fun.The Norda 002 is a lightweight performance trail shoe featuring a ripstop-style Dyneema upper, Vibram midsole and Vibram Litebase with Megagrip outsole. Available now.Shop Norda 002: https://nordarun.com/Shop Renegade Running: https://renegade-running.com/

Thomas and Robbe recap last weekend's trip to Oakland with Renegade Running and Norda, giving you all the behind-the-scenes commentary on 48 hours of life in the bay city. From pest control to redwood trees to sketchy bus rides up a mountain, it was an action-packed weekend. We also recap week 2 of Summer GRIT, and cover what we liked and didn't like about the Norda 002. Learn more and register for the Under Armour Sunset Tour: https://bit.ly/UA-SUNSET-TOURRSVP for our upcoming events! 7/8 - Oakland - Norda 002 Launch w/ Renegade Running (& Live Podcast) RSVP here: https://believeintherun.com/event/norda-launch/ 7/14 - Austin - Summer Hydration Tour Stop #1 RSVP here: https://believeintherun.com/event/summer-hydration-tour-stop-1/ 7/17 - Miami - Summer Hydration Tour Stop #2 RSVP here: https://believeintherun.com/event/summer-hydration-tour-stop-2-miami/

David Hedges is a professional trail runner for Norda and Satisfy Running based in Intervale, NH preparing for the 2022 UTMB.Sponsors:This episode is brought to you by Gnarly Nutrition. Use code Singletrack20 at checkout to get 20% off your next order.Timestamps:(1:27) - whether 2021 and 2022 should be considered "breakout" years in his evolution as an ultrarunner(2:32) - moving to the French Alps for the entire 2022 summer in order to prepare for UTMB(5:19) - opportunities to train with fellow American elite ultrarunners in the leadup to UTMB, wisdom imparted, lessons learned(6:41) - training philosophy, being a "big volume" runner(9:58) - strengths on the UTMB course, expectations on race day(10:57) - whether he will have similar "tunnel vision" for future racesLinks:Follow David on InstagramAdditional Episodes You May Enjoy:#111 - Tim Tollefson | 2022 UTMB Pre-Race Interview#110 - David Laney | 2022 UTMB Pre-Race Interview#109 - Jim Walmsley | 2022 UTMB Pre-Race InterviewSupport the show