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Team 4: Ben, Jonathan, Ray and John from Exeter.Air date: October 25th, 1991As Ben and the team continue their journey, we discuss one of the more uncomfortable scenes in the show's history.Featuring Martin Harder, Kim Stewart-Crossley, and Martin OdoniEdited by Jake Collins, with Rosey Collins as editing consultant.Theme music: 'The Castle of Confusion (Series 4 Edit)' by Chris Jerden-Cooke"Time Turns" bumper by @marlar. News bumper by @jamescusackJake's YouTube channel: www.youtube.com/@jakecollins8146Knightmare commentaries playlist: www.youtube.com/playlist?list=PLTwny-h6UXuhPx9RVlG8ny-mNSeO1-8JkSupport us on PatreonVisit our Website Check out our socials:Bluesky Twitter/X Mastodon Facebook Instagram ThreadsCheck out our Redbubble StoreDownload our Corridor of the Catacombs and Bomb Room jingles as ringtones from Zedge
Note: Apologies for the late upload of this episode. This was due to me being an idiot and forgetting to schedule the release on Spotify. - Martin HMartin H and Jason take another look at the Broadsword Productions CBBC series TimeBusters. This episode features a location that is all too familiar to Martin...Featuring Martin Harder and Jason KarlEdited by Jake Collins, with Rosey Collins as editing consultant.Theme music: 'The Castle of Confusion (Series 4 Edit)' by Chris Jerden-CookeJake's YouTube channel: www.youtube.com/@jakecollins8146Knightmare commentaries playlist: www.youtube.com/playlist?list=PLTwny-h6UXuhPx9RVlG8ny-mNSeO1-8JkSupport us on PatreonVisit our Website Check out our socials:Bluesky Twitter/X Mastodon Facebook Instagram ThreadsCheck out our Redbubble StoreDownload our Corridor of the Catacombs and Bomb Room jingles as ringtones from Zedge
Ben and team get to grips with level 1 of The Greater Game, and they discover a rope that is only half real...Featuring Martin Harder, Kim Stewart-Crossley, and Jake Collins.Edited by Jake Collins, with Rosey Collins as editing consultant.Theme music: 'The Castle of Confusion (Series 4 Edit)' by Chris Jerden-Cooke"Time Turns" bumper by @marlar. News bumper by @jamescusackJake's YouTube channel: www.youtube.com/@jakecollins8146Knightmare commentaries playlist: www.youtube.com/playlist?list=PLTwny-h6UXuhPx9RVlG8ny-mNSeO1-8JkSupport us on PatreonVisit our Website Check out our socials:Bluesky Twitter/X Mastodon Facebook Instagram ThreadsCheck out our Redbubble StoreDownload our Corridor of the Catacombs and Bomb Room jingles as ringtones from Zedge
We're taking a break from the main series to bring you a Temporal Tangents special.Jake and Rosey Collins delve deeper into their memories of that fateful car journey where Jake found out about Knightmare's cancellation, Mark Knight gives his opinion on some of his colleagues, and Kim and Martin O commiserate each other over the lack of Samantha Perkins in series 5.Featuring (in order of appearance): Jake Collins, Rosey Collins, Martin Odoni, Kim Stewart Crossley, Mark Knight, Martin Harder, Paul McIntosh and Amy Davies.All issues of The Eye Shield can be read hereTheme music: 'The Castle of Confusion (Series 4 Edit)' by Chris Jerden-Cooke"Time Turns" bumper by @marlar. News bumper by @jamescusackJake's YouTube channel: www.youtube.com/@jakecollins8146Knightmare commentaries playlist: www.youtube.com/playlist?list=PLTwny-h6UXuhPx9RVlG8ny-mNSeO1-8JkSupport us on PatreonVisit our Website Check out our socials:Bluesky Twitter/X Mastodon Facebook Instagram ThreadsCheck out our Redbubble StoreDownload our Corridor of the Catacombs and Bomb Room jingles as ringtones from Zedge
Which "Big Bad" do you think Sarah would've faced at the end of Level 3? Vote in our poll HERETeam 3: Sarah, Keighley, Helen and William from NorthamptonTeam 4: Ben, Jonathan, Ray and John from ExeterAir date: October 11th, 1991Sarah and her team take us to Level 3 for the first time this series, but will they go all the way?Hosted by Jake Collins, Martin Harder, and Paul McIntoshEdited by Jake CollinsAll issues of The Eye Shield (both Paul and Jake's versions) can be read hereTheme music: 'The Castle of Confusion (Series 4 Edit)' by Chris Jerden-Cooke"Time Turns" bumper by @marlar. News bumper by @jamescusackJake's YouTube channel: www.youtube.com/@jakecollins8146Knightmare commentaries playlist: www.youtube.com/playlist?list=PLTwny-h6UXuhPx9RVlG8ny-mNSeO1-8JkAnnie's Knightmare locations: www.canadanne.co.uk/kmlocationsRay's Knightmare photos and scans: www.knightmare.com/backstage/experiences/ray-lockton.htmlSupport us on PatreonVisit our Website Check out our socials:Bluesky Twitter/X Mastodon Facebook Instagram ThreadsCheck out our Redbubble StoreDownload our Corridor of the Catacombs and Bomb Room jingles as ringtones from Zedge
How important is incrementality? In this Growth Masterminds we chat with the CEO of an app publisher with 750 million app installs: how they think of incrementality, how they measure incrementality, and tips for how you can do the same.Measuring incrementality is especially on the App Store and Google Play ... where you might be the top result and also have bought ads against your brand and keywords: is this good or bad?Our guest is Jonathan Reich, CEO of Zedge. He and host John Koetsier chat about how Zedge achieved over 750 million cumulative installs and Jonathan shares the origin story of Zedge. We also talk about the shift from organic to paid user acquisition, and how Zedge navigates the challenges of ensuring each ad dollar is effectively spent. We then dive into testing strategies, the balance between organic and paid growth, and insights gained from their extensive data analysis. This episode is a deep dive into optimizing ad spend and understanding the art of incrementality in the competitive app market.00:00 Introduction to Incrementality Testing00:44 Meet Jonathan Reich, CEO of Zedge01:15 The Origin Story of Zedge05:24 Marketing Strategies and Organic Growth07:26 Challenges and Insights in Incrementality09:48 Testing and Optimization Techniques14:44 Key Learnings and Best Practices20:04 Common Pitfalls and Final Thoughts
Team 2:Richard, Darren, Daniel and James from Gillingham.Team 3: Sarah, Keighley, Helen and William from NorthamptonEpisode Air Date:September 27th 1991Skarkill proves himself to be a formidable foe, and we get introduced to one of the more unusual Advisers in the show's run.Hosted by Jake Collins and Amy DaviesEdited by Jake CollinsTheme music: 'The Castle of Confusion (Series 4 Edit)' byChris Jerden-Cooke"Time Turns" bumper by@marlar. News bumper by@jamescusackJake's YouTube channel:www.youtube.com/@jakecollins8146Knightmare commentaries playlist: www.youtube.com/playlist?list=PLTwny-h6UXuhPx9RVlG8ny-mNSeO1-8JkAmy on Twitch: www.twitch.tv/finalbossfightliveMore Amy on Twitch: www.twitch.tv/d6tricksSupport us onPatreonVisit ourWebsite Check out our socials:Bluesky Twitter/X Mastodon Facebook Instagram ThreadsCheck out ourRedbubble StoreDownload our Corridor of the Catacombs and Bomb Room jingles as ringtones fromZedge
Team 2: Richard, Darren, Daniel and James from Gillingham. Original Air Date: September 20th 1991. We invited Lord Fear himself onto the podcast for a bit of a chat, and the results were... interesting. Hosted by Martin Odoni, Kim Stewart-Crossley, and Martin Harder Edited by Martin Harder Theme music: 'The Castle of Confusion (Series 4 Edit)' by Chris Jerden-Cooke "Time Turns" bumper by @marlar. News bumper by @jamescusackSupport us on Patreon Visit our Website Check out our socials: Bluesky Twitter/X Mastodon Facebook Instagram Threads Check out our Redbubble Store Download our Corridor of the Catacombs and Bomb Room jingles as ringtones from Zedge
Hi Listeners of Illusion,Due to various complications the edit for Episode 3 isn't complete yet, so we're having to postpone it a bit longer. In the meantime we'd like to present you with this special episode we recently recorded. A while ago I thought it would be funny to as ChatGPT to write an episode of Temporal Discussion. This was the anarchic result. Originally this was just for my own amusement, but after discussing it with Kim and Martin O we decided to record and release the episode.We're also running a small competition. The first person to message us (either by email, on Patreon, or on any of our socials) and correctly guess at least two of the prompts I put into ChatGPT for the episode wins a T-shirt. Obviously we're excluding the prompt "write an episode of Temporal Discussion" :). As Patreon supporters you all have a week's head-start on everybody else, so get guessing!Dungeoneer Patrons and above will be getting a Dungeon Unlocked version of the episode as an added bonus, which features the full unedited audio. Keepers of the Book of Quests will also be getting a video version. We strongly suggest listening to the edited version first. Hosted by Martin Odoni, Kim Stewart-Crossley, and Martin Harder Edited by Martin Harder Theme music: 'The Castle of Confusion (Series 4 Edit)' by Chris Jerden-Cooke "Time Turns" bumper by @marlar. News bumper by @jamescusackSupport us on Patreon Visit our Website Check out our socials: Bluesky Twitter/X Mastodon Facebook Instagram Threads Check out our Redbubble Store Download our Corridor of the Catacombs and Bomb Room jingles as ringtones from Zedge
Team 1: Kathryn, Raelene, Fay and Alison from Liphook. Team 2: Richard, Darren, Daniel and James from Gillingham. Air date: Fri, Sep 13th, 1991 Is there a Dungeon character more irritating than Casper the Key? Let's find out! Hosted by Martin Odoni and Kim Stewart-Crossley, with additional insights from Jake CollinsEdited by Jake Collins Theme music: 'The Castle of Confusion (Series 4 Edit)' by Chris Jerden-Cooke "Time Turns" bumper by @marlar. News bumper by @jamescusackSupport us on Patreon Visit our Website Check out our socials: Bluesky Twitter/X Mastodon Facebook Instagram Threads Check out our Redbubble Store Download our Corridor of the Catacombs and Bomb Room jingles as ringtones from Zedge
Team 1: Kathryn, Raelene, Fay and Alison from Liphook. Air date: Fri, Sep 6, 1991 The pathway opens once more, and we are introduced to a new opponent.Hosted by Martin Harder and Martin Odoni, with additional insights from Jake CollinsEdited by Jake Collins Theme music: 'The Castle of Confusion (Series 4 Edit)' by Chris Jerden-Cooke "Time Turns" bumper by @marlar. News bumper by @jamescusackSupport us on Patreon Visit our Website Check out our socials: Bluesky Twitter/X Mastodon Facebook Instagram Threads Check out our Redbubble Store Download our Corridor of the Catacombs and Bomb Room jingles as ringtones from Zedge
We take a look at the news stories during the off-season. This episode features political opinions and some important news stories from the time that some people might find distressing.Hosted by Martin Harder, Martin Odoni, and Kim Stewart CrossleyEdited by Martin Harder Theme music: 'The Castle of Confusion (Series 4 Edit)' by Chris Jerden-CookeSupport us on Patreon Visit our Website Check out our socials: Bluesky Twitter/X Mastodon Facebook Instagram Threads Check out our Redbubble Store Download our Corridor of the Catacombs and Bomb Room jingles as ringtones from Zedge
In this episode of How I Grew This, Jonathan Reich joins Mada Seghete to discuss how ZEDGE builds innovative marketplaces and games around digital content, the company's growth strategy, and what it takes to set up a winning mindset for your team. With over twenty years of experience in sales, marketing, business development, and financial and commercial operations, Jonathan is a creative and strategic thinker with a tremendous portfolio of scaling hi-tech, telecom, and media ventures.
Android telefonunuz için zil sesi, bildirim ve duvar kağıdı oluşturucu.
Looking for the perfect Dua Lipa Don't Start Now ringtone? This comprehensive guide provides you with step-by-step instructions on how to find and download the ideal ringtone for your device. In the era of smartphones, ringtones have become a popular way to personalize our devices and showcase our favorite songs. Dua Lipa's chart-topping hit “Don't Start Now” has taken the music industry by storm, making it a prime choice for a catchy and energetic ringtone. This comprehensive guide is here to assist you in finding and downloading the perfect Dua Lipa “Don't Start Now” ringtone that suits your style and preferences. So, let's dive in and make your phone ring with style and vibrancy! Dua Lipa Don't Start Now Ringtone: When it comes to ringtones, Dua Lipa's “Don't Start Now” is a captivating choice. Its upbeat tempo and infectious melody make it a fantastic option to set as your ringtone. With its memorable chorus and empowering lyrics, this song is sure to bring a burst of energy to your day whenever your phone rings. Let's explore how you can obtain this incredible ringtone and make it a part of your daily life. Finding the Perfect Dua Lipa Don't Start Now Ringtone: Online Ringtone Platforms: Start your search by exploring online ringtone platforms that offer a wide range of ringtones, including “Don't Start Now.” Platforms like Zedge, Mobile9, and Audiko provide a user-friendly experience with a vast collection of ringtones. Official Music Stores: Check official music stores like iTunes or Google Play Music, where you can often find a selection of official ringtones for popular songs, including Dua Lipa's “Don't Start Now.” These ringtones are usually of higher quality and can be purchased directly. Dedicated Ringtone Apps: Install dedicated ringtone apps such as Ringtone Maker, Ringdroid, or Ringtones for iPhone to discover a variety of ringtones, including “Don't Start Now.” These apps allow you to customize and create your own ringtones as well. Artist's Official Website: Visit Dua Lipa's official website or social media accounts to see if she has released any official ringtones or provides links to reputable sources for downloading ringtones. Sometimes, artists offer exclusive content for their fans. Downloading the Dua Lipa Don't Start Now Ringtone: Choose Your Preferred Source: Once you have found the desired ringtone, select the source you want to download it from. Ensure that the website or app you choose is reputable and trustworthy to avoid any security issues or low-quality downloads. Check Compatibility: Before downloading the ringtone, ensure that it is compatible with your device's operating system and supports the file format of the ringtone (e.g., MP3, M4R). Different devices may require specific formats. Download and Install: Click on the download button or follow the provided instructions to download the ringtone file. Once downloaded, transfer the file to your device or directly set it as your default ringtone, depending on the download method and your device's capabilities. Customize and Trim: Some apps or websites allow you to customize the ringtone by trimming it to your preferred duration or adding special effects. Take advantage of these features to personalize your Dua Lipa “Don't Start Now” ringtone further. More Top Ringtones More Tik Tok Ringtone
Zedge CEO Jonathan Reich joins Natalie Stoberman from the Proactive studio to share how the company has grown through its portfolio of mobile apps and assets. Zedge builds marketplaces and games around digital content that people use to express themselves by monetizing the user base through advertising, subscriptions, and a virtual token-based economy. #proactiveinvestors #zedge #NYSE #ZDGE #mobileapps #software #marketplace
In this episode of How I Grew This, Jonathan Reich joins Mada Seghete to discuss how ZEDGE builds innovative marketplaces and games around digital content, the company's growth strategy, and what it takes to set up a winning mindset for your team. With over twenty years of experience in sales, marketing, business development, and financial and commercial operations, Jonathan is a creative and strategic thinker with a tremendous portfolio of scaling hi-tech, telecom, and media ventures.
In this episode we look into Doina Bumbea and some other women abducted by North Korea. Why were they abducted you ask? To be the wives of American Soldiers who deserted the US of course! But seriously what the hell?! Sounds effects and music provided by Zapsplat, Zedge & youtube. BOM does NOT own any of these songs or sound effects. Website: bondingovermurder.info Instagram: @bondingovermurderpodcast Email: bondingovermurder@gmail.com Youtube: https://www.youtube.com/channel/UCXZy7HDFOjg1hgMC91KmqcQ Thanks for listening! :)
In this episode we look into Robert Garrow. A man who travelled all over New York state murdering & raping people. He became a fugitive and tried to flee into the woods which sparked the largest manhunt in New York's history...Messed up dude Sounds effects & music provided by Zapsplat & Zedge. BOM does not own any of these songs or sound effects. Website: bondingovermurder.info Instagram: @bondingovermurderpodcast Youtube: https://www.youtube.com/channel/UCXZy7HDFOjg1hgMC91KmqcQ Email: bondingovermurder@gmail.com
In this episode we look into the Shankill Butchers. A paramilitary group in Northern Ireland created by Lenny Murphy, a man who targeted and killed Catholic people...WTF?? Website: bondingovermurder.info Sounds & Music: Zapsplat & Zedge
In this episode we look into the infamous Veerappan. A man from India who was able to evade capture by hiding in the forest and essentially became the smuggling & killing version of robin hood...not cool Go to bondingovermurder.info for article links Music & sound provided by Zapsplat & Zedge
Today, Kindred Media's Olivia Bourkoff gets the lowdown from Jonathan Reich, the CEO of mobile media company Zedge. With over 35 million monthly users around the globe personalizing their devices via Zedge's creator-friendly platform, Jonathan shares how the company is setting its sights on a greener, frictionless NFT solution for the masses.Tune in for an excellent look into the future of mobile content!Find and rate KindredCast on Apple Podcasts or wherever you listen. For more content, follow KindredCast on Twitter, Instagram and Facebook. You can hear our radio show on SiriusXM Business Radio, channel 132 and on United Airlines. And you can find all of Kindred Media's podcasts and subscribe to our daily newsletter, “Take a Break with Kindred Media,” here (https://linktr.ee/KindredMediaHQ).Please read before listening: http://www.liontree.com/podcast-notices.htmlSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
This week we watch and review The Grudge (2004). Find out if this film will keep you up all night questioning the shadowy corners of your bedroom, or if you’ll be having sweet dreams.You can follow us on Instagram @sleepwiththelightson_podcast or on Facebook @Sleepwiththelightsonpodcast. We will be announcing the next movie there, so you can watch it before our next episode drops. Contact us via email, sleepwiththelightsonpodcast@gmail.com or visit our site at www.sleepwiththelightson.buzzsprout.com Music and sound effects provided by www.ZapSplat.com. This week there were some additional sound effects played during the episode from a cell phone app called Zedge.
Tim Quirk is the lead singer of Too Much Joy - a darling of indie/alternative radio in the 90s - which has just reunited to make their first album after 25 years, Mistakes Were Made. Tim is also a pioneer in the music tech circles - first with Listen.com's Rhapsody, and later Real Player, Google Play and now Zedge. We talk about the new album, the old days of getting arrested playing 2 Live Crew songs in Florida, free speech in music, and what it takes for artists to make money in today's music environment.
***** DISCLAIMER ***** I do not own the rights to the Friday the 13th theme song nor to the audio clip of Jason's Mother; I acquired those from Zedge. From Sean S. Cunningham's 1980 version to Rob Zombies 2009 version, Friday the 13th has come a long way when it comes to a bloody blockbuster about a hockey mask maniac wielding a rusted machete. However, there is the aspect of the evolving technology in which makes a film better. But, is it the creativity that makes the movie the movie? I will let you decided as you listen to this podcast. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
In this episode I talk about what inspired Wes Craven to create the first A Nightmare on Elm Street and the famous villain, Freddy Krueger. As part of A Nightmare on Elm Street oral history (via Vulture), Craven recounted the story that influenced the creation of Freddy Krueger. He recalled a Los Angeles Times article from the 1970s about a family that escaped the Killing Fields in Cambodia. After fleeing to the United States, the young son had disturbing nightmares in which something was chasing him. The terror caused him to be afraid to go to sleep, so he would try to stay awake for days. The boy eventually fell asleep, but his parents heard him screaming in the middle of the night, and he was dead by the time they got to him. And far more psychologically chilling than the parental vendetta that led to the birth of the on-screen Krueger – which also is explained in greater detail in the Vulture oral history. I also provide movie reviews for the 1984 version, the 2010 reboot, Freddy vs. Jason, & Part3: The Dream Warriors. *** DISCLAIMER *** I do not own the rights to the A Nightmare on Elm Street theme song. I downloaded the ringtone from the Zedge website. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
[My website](imnogenius.carrd.co) imnogenius.carrd.co [Zedge wallpaper](https://www.zedge.net/wallpaper/c50de121-021f-4af4-ba2e-6f716851ed40?utm_source=web&utm_medium=item&utm_campaign=sharing) https://www.zedge.net/wallpaper/c50de121-021f-4af4-ba2e-6f716851ed40?utm_source=web&utm_medium=item&utm_campaign=sharing [Rick astley’s birthday gift](https://overcast.fm/+jqOfBNdBs/12:49) https://overcast.fm/+jqOfBNdBs/12:49 [List of forbidden books wiki](https://en.wikipedia.org/wiki/Index_Librorum_Prohibitorum) https://en.wikipedia.org/wiki/Index_Librorum_Prohibitorum [The Roman index of forbidden books](https://play.google.com/store/books/details/The_Roman_Index_of_Forbidden_Books?id=Z_08gwm8xmIC&hl=en&gl=US) https://play.google.com/store/books/details/The_Roman_Index_of_Forbidden_Books?id=Z_08gwm8xmIC&hl=en&gl=US [David Daniel’s book](https://archive.org/details/bibleinenglishit0000dani) https://archive.org/details/bibleinenglishit0000dani Here is an iCloud link to all of the articles and some of them even have highlights for your reading pleasure https://www.icloud.com/iclouddrive/0lo3xXvJrnEi_riqMtsZsJN4A#Bible Go to Etsy and check out Dvorakshoppe.com
Amund Tveit, en av landets fremste eksperter på data science. For tiden er han Principal Data & Applied Scientist hos Microsoft, men har tidligere jobbet for Zedge, Google og YoutuBe. Han har også vært med å starte en rekke selskaper, i tillegg har han investert i en rekke startups. Tveit holder en doktorgrad i informatikk og har fem patenter på søk-og annonseteknologi.Tema:Hva er GPT 3Hva er språkmodellering?Hvor avansert er dagens AIHvordan ser fremtiden ut?Programleder: Lucas Weldeghebriel, gründer og journalist i Shifter. See acast.com/privacy for privacy and opt-out information.
Ang kwentong ito ay karugtong ng naunang kabanata ng episode na pinamagatang Opisina na kung saan personal na ibinahagi ni Sir Lime. Share your horror experience through email djvhongradio@gmail.com Sound effects and Background music Credits to: Intro: Scary Bell - Zedge.net/ringtones Climactic Suspense-Mike Koenig - Soundbible.com Heart beat - Zedge.net/ringtones Background music: Creepy Background-Daniel Simon - Soundbible.com Soundbible.com Creepy Background-Daniel Simon Climactic Suspense-Mike Koenig Eerie Horror Scene Incoming Suspense-Maximilien Loud Bang-Osama Bin Laden Scary-Titus Calen Strange Days-Mike Koenig Suspense Chord Temple Bell Zedge.net/Ringtones Horror Scary voice Heart Beat Scary and strange Scary bell Animated photo (Intro) Clark Airbase Abandoned Hospital Story Owner: Sir Lime the Accountant Writer, Editor, Narrator and Producer: Vhong #OpisinaIkalawangKabanata #SirLimeStory #TagalogHorror #TrueHorror #KABAHorrorPodcast --- Support this podcast: https://anchor.fm/thevhongcaballeropodcast/support
Hindi lahat ng gala ng buong tropa ay masaya, Ang kwentong ito ay tunay na kwentong personal na ibinahagi sa atin ni alyas JMAP. Share your horror experiences through email: djvhongradio@gmail.com, Sound effects and Background music is Credited to: Soundbible.com & Zedge.net/ringtones --- Support this podcast: https://anchor.fm/thevhongcaballeropodcast/support
Player 1 (Brit) and Player 2 (Mel) are back as Sonic and Tails! Join us as we explore ancient ruins, frantically search in a sunken lake for gray bloop bloops, and Tails loses all sense of reality. #milburtplays #gaming #sonic2 #platform #aquaticruinzone #mybrainismelted #graybloopbloops #airfordays #ibelieveinyou *This episode may contain adult content and language. Viewer discretion is advised.* *Note - It's actually, "Aquatic Ruin" - not "Aquatic Run" :) SUBSCRIBE ► https://www.youtube.com/channel/UCcgA4rNnCxwXsA9hricEUSQ MERCH ► Coming Soon! ********************************************* DONATE TO MILBURT PRODUCTIONS ► https://paypal.me/pools/c/8dVCvZboMP 100% received will go directly back to Milburt Productions! Thank you for your support! ********************************************* ANCHOR.FM (OUR PODCAST) ► https://anchor.fm/milburtproductions DISCORD ► https://discordapp.com/channels/@MilburtProductions#0675 FACEBOOK ► https://www.facebook.com/milburtproductions/ INSTAGRAM ► https://www.instagram.com/milburtproductions/ REDDIT ► https://www.reddit.com/user/milburtproductions/ TWITCH ► https://www.twitch.tv/milburtproductions TWITTER ► https://twitter.com/_milburt ZEDGE ► https://www.zedge.net/milburtproductions --- Send in a voice message: https://anchor.fm/milburtproductions/message
HARD WORK! That's what it takes to create a stop motion film or TV show! This week the comedy is at an all time High as ken and Marcellus try to hold it together. Music : Purple-Planet.com, Zedge.com
Zedge offers a state-of-the-art digital publishing platform that powers our consumer-facing app availing users with a host of digital content – wallpapers, video wallpapers, ringtones, and stickers. We are evolving by developing new apps run on top of our publishing platform and generally focus on the entertainment vertical. Our creators are amateur and professional artists as well as new and major brands who can easily launch a virtual storefront in Zedge where they can market and sell their content to our user base. Our app has been downloaded close to 400 million times, had close to 34 million monthly active users as of July 31, 2019 and has consistently averaged in the ‘Top 60′ most popular free apps in Google Play in the US.
SURPRISE WE'RE BACK! My Fave is here for yet another season of foolishness! Hold on to your hot sauce because this is sure to be a crazy ride. This week we talk about teen dramas and the fans that adore them. Music: Purple-planet.com, Zedge.com
Hvorfor ble det egentlig så populært å ha sin "egne" ringetone på mobilen? Og hvordan kan du tjene penger på bildene du selv tar av nordlyset gjennom plattformen til Zedge? I denne episoden av #LØRN snakker Sivlija med Android tech lead i Zedge, Eric Nordvik, om hvordan de muliggjør personalisering av mobiltelefonen din. — Vi må kunne bruke vår kunnskap om teknologi til å gjøre det lettere for alle å ta de riktige valgene for fremtiden. Klima er altoppslukende nå for tiden og med teknologi vil vi kunne bedre miljøet med mer effektive produksjonsmetoder, mer effektiv kommunikasjon osv, forteller han i episoden. Dette LØRNER duutvikling på tvers av landegrenser applikasjoner software gründerskapAnbefalt litteratur: YouTube-videoer relatert til apputvikling Hvem er Teknologiformidling?Stiftelsen Teknologisk Institutt, aktør i norsk næringsliv i 100 år, solgte i 2015 sin operative virksomhet Teknologisk Institutt as til det nederlandsk selskapet Kiwa Kiwa overtok også navnet Teknologisk Institutt, og stiftelsen skiftet navn til Stiftelsen Teknologiformidling Overskuddet av salget danner grunnlaget for Stiftelsen Teknologiformidling Hva gjør Teknologiformidling?Teknologiformidling bidrar med finansiell støtte til etablerte små og mellomstore bedrifter. Utviklingsprosjektene er nødvendige for å opprettholde en lønnsom virksomhet. Prosjektene har en delingskultur slik at resultatene fører til konkurransefortrinn for flere. Samarbeid og deling av kompetanse og teknologisk utvikling og kunnskap er viktig for å lykkes. Noen fokusområder er implementering av ny teknologi som kunstig intelligens, tingenes internett og autonome systemer, for høyere produktivitet, verdiskaping og konkurransekraft i norsk næringsliv. Prosjektevalueringen skjer løpende See acast.com/privacy for privacy and opt-out information.
EP192 - Macy's VP of Innovation Parinda Muley Parinda Muley (@parinda), the VP of Innovation and Business Development at Macy’s. In this broad-ranging interview, we discuss a number of Macy’s innovation initiatives including ThredUp, Macy’s Market @ Macy’s, B8ta, Story, and Style Crew. We also talk about the strategies for fostering innovation, and how retail innovation is likely to evolve in the future. Don’t forget to like our facebook page, and if you enjoyed this episode please write us a review on itunes. Episode 192 of the Jason & Scot show was recorded on Wednesday, August 21st, 2019. live from the eTail East trade show in Boston, MA. http://jasonandscot.com Join your hosts Jason "Retailgeek" Goldberg, Chief Commerce Strategy Officer at Publicis, and Scot Wingo, CEO of GetSpiffy and Co-Founder of ChannelAdvisor as they discuss the latest news and trends in the world of e-commerce and digital shopper marketing. Automated Transcription of the show Transcript Jason: [0:24] Welcome to the Jason and Scott show this episode is being recorded live from the etail East trade show in Boston on Wednesday August 21st 2019, I’m your host Jason retailgeek Goldberg and unfortunately Scott was unable to join us today so you’re getting twice the Jason for half the usual price which as I understand it is a bargain but the sweeten the pot we have an awesome guest adjoining on the podcast is parinda movie. Malay thank you very much she’s the VP of innovation and business development at Macy’s prenda just finished a keynote panel discussion entitled fostering Innovation rethinking the omni-channel organization today thanks very much for being on the show. Parinda: [1:09] Thank you for having me. Jason: [1:10] We are thrilled to have you you have a slightly unusual title to me and I mean that in an exciting way what does a VP of innovation and Business Development do for someone like Macy’s. Parinda: [1:23] Yeah so the whole team is fairly new to Macy’s on this group is about 2 years old and I think it was when retails really focused on how do we continue to drive change in an organization from the inside and I think that was what about 2 years ago and they were looking to establish a team that was focused on Innovation and what’s new what’s next which is one of our pillars and so I think establishing this group was really around focusing on new business models new initiative how do we solve for a customer for tomorrow’s customer and we are opportunities that we can continue to play in a game chair in if I knew Sharon and play it with an authentic voice. Jason: [2:04] That sounds fabulous and I want to dig into that a little bit before we do what’s her background you have to have to get real like that can you talk a little bit about your background. Parinda: [2:13] The absolutely so I very new to retail I have been in the business development Innovation function for a very long time but mostly within the media sector I came from timing. I’m where I served as a sort of a business development lead mostly on the digital side. Prior to that I was with MSNBC and then with a startup before that and Consulting before that but I’ll really in the media space and so I think I spent a lot of time focusing on driving new revenue streams for companies and how do you start relying Less on the core and sort of innovating in the news of the function and the you know start of shift to retail was actually not that big of a job after I did it and it stopped felt a little daunting initially but it was the same problem different industry and I think you know there’s a running joke in my family that you moved from one struggling industry to another but I think that’s what’s so exciting is that there’s so much opportunity to to reinvent and change and that’s sort of the perfect time to do that I’m in the perfect role to be in to help. Jason: [3:11] Well I’m super excited to have met you because I feel like I have a bunch of Industries I can recommend for you. Parinda: [3:16] What’s next. Jason: [3:19] Erica rejected have you thought about the buggy whip at all. If you. Not done. I teased I have to be honest you give me hope I feel like this the new trend on the show is all the gas are reformed Consultants. And as a current practice in consultant I like to see that there’s a chance for me to redeem myself at some point so so thank you for setting a good example. Question about Innovation cuz it comes up a lot in retail in my mind there’s there’s two opposing philosophies you you mean a lot of retailers that have set up these dedicated. Innovation functions and I’ll call it the Ivory Tower approach like hey. Protect these people that just focus on Innovation don’t distract them with the day-to-day rigours of the organization you know when the normal profitability kpi is and let them really focus on. Innovative stuff and you know ideally iron interdisciplinary team that have a lot of complementary capabilities and on the other end of that extreme is. Dodge for Innovation be valuable it really has to be grounded in the organization’s unicor problems and we really got to develop Innovation organically from. The company’s practitioners and I suspect the answer is somewhere in between but like how do you guys think about Innovation at Macy’s. Parinda: [4:43] Yeah I think it’s it’s it’s a great question and when we started it was probably the former in terms of what you describe we were working very much and isolation and we were able to do big things we launched very big Concepts we spent a lot of time studying that space and we were able to do it with our own budget our own team and we went and ended stuff I think well that was exciting I don’t. The rest of the organization is is onboard completely because you’re working so much and isolation. Version 2 was well that’s kind of come more towards the middle but we probably song a little bit too much and we started doing a bunch of tests and and more smaller impact but it wasn’t. It also wasn’t the right solution to when I was swinging a little bit in version 3 of this sing a little bit more to the left I don’t think there’s a perfect answer I do believe that you need a dedicated team that focused on this day in day out because it doesn’t otherwise it’s not top of mine they’re still obviously we have. Afloat until focusing on the core and making sure we’re delivering for holiday and that’s it has a very important it’s always going to be in. How do you balance that with making sure we’re solving for tomorrow and I think there’s a bridge in between but you do have to infuse that mindset and bring your stakeholders in earlier and get them onboard earlier because I think that’s the only way that you can have the greatest impact is getting more people aligned to the vision in the way that were that were working. Jason: [6:05] No I think it’s a universal retail conundrum that revenue is always urgent and Innovation is always important and if. One human being is left to prioritize between urgent and important unfortunately important I was going to list. So can we talk about a couple of the cool examples of things that have come out of your department. Parinda: [6:27] Play so I think one of the ones that are very that I was very excited about was you know we’ve been studying as most of the details had been its growth in on direct to Consumer brands are these digital native brand and there was a flood of them and I think it was exciting to see was a lot of them were manifesting into. Spaces and they were using their physical space and wanted to be in physical space to to get to the customer to allow the customer to touch and feel their products in a different way and so that’s real kind of studying that and started talking to more of these digital brands and we recognized that they were struggling with finding the right real estate is expensive to find the right real estate then they have to figure out a way to Garner the audience to come to them so they were spending a lot on marketing activations and and and getting customers to come to them they also we’re struggling it’s running a store when you’re kind of doing it. [7:17] Hopsin I’m having the right teams in place to operationalize the space was also challenging so that was put me putting Macy’s in the perfect position to say we have. Real estate everywhere Best in Class we have, operations and Logistics is what we do that’s our bread-and-butter and we are able to we have staff we can we can put a lot of resources against these guys and we can give it we can give them space that’s economically viable for them and they’re going into space where there’s cuss inherit customer traffic and so I think being able to take that to some of these Brands and actually really quantify they’re spending 345 exmoor on a weekend pop-up forces being in our space. 4 a month in in with the same value proposition and I think that opened up a really interesting opportunity for us to take could we create. Retail as a service and it was a mice in my shift for the company because we’re such a sales heavy organization that sort of our our our core and now we’re saying what let’s. Feel the secondary here let’s try to create this package and bundle package for the digital brand would they can come in and a very flexible model that they want to come in for a month they can come in from us if they want to come in for 6 months they can come in, 100 square feet 65 it’s really up to them and what works best for them. [8:33] But now we’re giving them away to literally just all that we needed their inventory and we will staff at we will educate our staff on their products we ask for a lot of what differentiates their products that we can speak to it in the right way, and you know the first version of when we launched if we want chicken tenders when we started and we didn’t mark it at all and it was called The Market at Macy’s. [8:54] And we really just used our internal team of four or five to just go out to our own connections and see if there was interesting, and demand for coming into our space and what was really fascinating as me again I’m coming from the mediaspace I didn’t have a ton of retail connection then all the sudden I started hearing that media companies were interested in coming and testing Sony Pictures came in to say we don’t get customers watch a movies we’d love to activate a trailer in your space Downey came in to say I know your customers by detergent but I don’t get the same visibility in your stores as I do in the visibility that yet in cpg or Target, is one of many verses no one else is in your space and I can tell a different narrative and so we started getting a lot of different types of companies wanting to come and in addition to the digital native Branson say this is great for us I cannot be in 5 locations and not just wanted I physically don’t have to be there and so it was really kind of flipping the lid on on the business model and saying we think they’re still profitable model here I’m which is what I sort of live by I don’t want to just launched for the sake of lunching there’s a compelling business model around it but there’s value to the brands that are coming in and it was just a happy medium to say Let’s test and I’m since then we launched into Mordor then once things are sort of. [10:09] We have an initial model that’s when we like to push it back into the business and so at the same time we had acquired story until Rachel shechtman leads our brand experience and it made sense a ton of sense for the market at Macy’s to live I’m in that world so now she is she’s managing. Jason: [10:24] Very cool so. Like I couldn’t see the value to these brands are getting access to like the enormous put traffic that you guys have and I would assume it’s a nice surprise and Delight moment for the mini z shop. Parinda: [10:40] Solutely and that’s what we wanted to make sure you know when you go back to our other than here at what are we solving for it’s this freshness discoverability being able to what you see today might not be here tomorrow and that sort of in a surprise and Delight was really important for us to continue to make sure that we have a way to Showcase these was also a really great way from Macy’s to test Brands to say now we have an ecosystem that allows us to see what’s our customers, for some of the stuff they’re seeing and then could we actually move it into a larger relationship partner relationship I’m in that’s happened within the. Case isn’t so it’s been really an interesting sort of way to test and learn for us as well as any other compelling piece of this was. I think there’s an expectation with digital brands to and turn to the metrics that they get in the data that they have at their fingertips when they’re online and how do we make sure we deliver that in-store until we outfitted each of these faces with, with cameras that allowed us to measure and customer engagement allowed the brands to access in real time who is spending time with our product what’s the dwell time in that space what’s 12 to conversion and again giving them that data allowed them to a b testing her in a real time in a physical store in a way that they couldn’t do. Jason: [11:48] Yeah it would just totally awesome. Now I’m imagining that the relationship does brands have with Macy’s is also somewhat unique in that it’s not the traditional wholesale model where they’re just telling you goes in your setting a price in your merchandise. That they’re I’m assuming they’re sort of renting space from you. Parinda: [12:06] Play it is 8/8 a retail as a service so it’s a service offering we are they keep 100% of their sales. I mean that’s what we had to sort of change the mindsets it’s not about the sales for us it’s about giving our customers the right experience with new brand it’s allowing activations to happen in our space and it’s allowing Brands to tell the narrative that they want to do in a physical in a physical store and I think that that new proposition is what sort of it was very different from Macy’s but it also was very compelling to Brant because now they are allowed to come into a space where they can keep 100% of what they. Jason: [12:40] Shirts and when the things I appreciate about your execution so this is becoming some sort of a popular Trend and I I won’t put you on the spot by asking you to comment on other Zedge execution but there is a lot of sort of retail is a service targeting these digital native brand so I think I would like the neighborhood Goods or showfields or Four Corners in WoW, the assortment in the product selection in those doors can be really interesting in a similar way to Market to Macy’s the retail execution is actually very traditional, I just a shelf put yourself on the Shelf figure out how to do some static merchandising and we have some salespeople and the. The market at Macy’s execution has those components but then there is also some digital storytelling for every product and there are these Richard Analytics you know a lot of these products that tend to make it in the marketplace feel like products that require. Some demonstration enter video storytelling they benefit from this more digitally enabled shopping experience than. Simply like sitting in a box on a Shelf. Parinda: [13:54] Absolutely and I think that’s what was what we are trying to achieve is its first understanding what’s what’s your goal like talking to these Brands and saying what are you trying to get out of this expense are you testing right now are you trying to understand what what demos run it resonate with your product are you are you just focused on sales are you trying to do a marketing activation and I think, we could help Taylor that for them because it’s really about their experience and we want them to be successful in that in whatever they’re showcasing because. That would prompt them to want to come back and I think, defrost it if you looked at the market when we launched it it was very plain vanilla I mean it was not we didn’t focus a lot on the Frills of what it looks like it also wasn’t overly curated it was a little bit like. A market right and it was you would see Ferrari next to a barbecue sauce I mean that was the reality of what we were showcasing having some of that has to change and we are as we serve in the next version of it it’s now how do we Elevate the space how do we make it stand out from an experience perspective it makes a lot of sense to live in Rachel’s world because she does that so well until I think it’s that’s the next version that needs that will come out but I think it’s a. It’s a little bit about us making sure that we’re delivering what is and managing expectations of what these Brands want out of there. Jason: [15:05] For sure that’s going to be fun to see how that involves wheat we certainly have been pulling her stuff so that that’s a great success story what else have you done. Parinda: [15:18] So I think one of the other ones will one, that I’ll add about aftermarket is I think what was really interesting from a business development Innovation perspective is nowhere very limited with how many Brands we can on board and there’s a technology that you know just from a technology perspective. Dbrand so quickly and I think that was when we were started looking at the market today is there a way that we can onboard that brand and manage the entire brand experience perspective beat at the time was doing the same thing in this that technology space and speed actually came into Macy’s at the shop and shop and we started having more dialogue around here are very similar philosophy how do we serve work together in launching. Rocket Macy’s so we invested in beta and they became the platform that sort of. Operation behind the market at Macy’s to make sure that we could scale this in the right way and I think that was a really great partnership to bring to life because it was say it was. A company saying we recognize that we have limitations in our own technology let’s bring in the right partner to make sure that we can operationalize this in the way that we need to. Jason: [16:23] It’s funny so they boo one of the founders of it has been on the show and we have this good natured ribbing so I was one of many people to be able to talk to early on when he was thinking about this concept and I told him I thought it was a super interesting concept I said I think it’s particularly interesting as an enabling technology that could be leveraged inside of traditional retail stores that I might oh and by the way that probably is your exit strategy and a focused on. We’re going to be way better than traditional retail we’re going to put all the traditional retail out of business and this is the new model we’re for sure not going to want to partner with any of these right so in my mind. I gave him some Sound Advice he wasn’t ready to hear and now he’s very successfully following so I like had this sense of satisfaction, she remembers that conversation slightly difference. And he he remember some other suggestions I gave him when he was asking for other business models to protect potentially pursue and he’s not one of them was particular wacky so he tells everyone this wacky advice I gave him and I may I tell everyone this this you know Savvy business model advice I give him and I suspect the truth is somewhere in between, but I digress so awesome story certainly been following the bay. Concept closely and and it seems like the collaboration with you guys has been particularly interesting but we were going to give it to another win. Parinda: [17:50] Yeah and I think you know again I think the way that the bd-team really starts and thinks about any initiative is. Where’s our customers standing there time their share of wallet their energy and do we have the authority to play in that space and if we do what are we bringing to the table and I think that’s a piece that a lot of. Other retailers forget is just because we’re an older company and we’re trying to innovate into from the inside how do you balance tradition with disruption, and I think it’s really interesting to see that we have such valuable and Rich assets that sometimes need. Theory utilized in a more creative way and so one of the other initiatives that we launched which I’m super excited about is something we’re calling Macy’s style crew and essentially was saying me a hundred thirty thousand employees can we actually make them, sort of sellers of our brand in a completely new way we’ve been following video Commerce in as well and we’ve been studying that space a lot of players were coming into that space we’re following the influence our world and kind of seeing what’s happening in that space and we think and we can emerge the two and create something new that allows us to activate video cameras in a new way but use our own assets to do it and so what we did is we started with a pilot of 20 colleagues across the company so you had engineers and developers yet accounting. People you had a lot of people in the store and said let’s just start with these funny and let’s give them the tools to create content. [19:15] Any content that they want that somehow talks about their Macy story so it could be a walk down the street and they’re showcasing what they’re wearing it could be we had one person that does animated stories and and somehow incorporate the product but we wanted to make sure that they have the tools to tag products. And put them in their videos and we said let’s just just show them to your own network when I’m going to put it on Macy’s anywhere that’s one of the biggest challenges want to take down the guard rails we couldn’t fully take them down but we said you don’t see it with your own network and let’s see what happens. Our numbers were pretty outstanding and we and what we did as we’ve said. Everything that you said we kind of bake them into the reward so there is an incentive to salad and and commissions and what was what was fascinating is a lot of them didn’t care about that a lot of them just wanted to. Wanted to expose their voice to create their followings or to add to the following. We are now close to almost 5,000 employees and it’s just unlock so much for us in terms of now having sort of a geographically relevant marketing tool that we can that we can use at a moment’s notice in real-time so if. You get a really warm day in the middle of December in Chicago you could actually talk about shorts and you don’t have to activate this big campaign but you can do it in real time with. [20:29] With the Macy’s style crew and it’s been really fun to see the type of people that are interested in being in this is unless of it for like a new love for the brand and you know people are talking about you good and bad all the time so why not give them a forum to talk about, your brand in a new creative way and it’s been exciting to create this community which is essentially what we’ve done to to Showcase new brands that they loved it also been really interesting cuz we’ve been hearing from The Venture Community to say it is an interesting can we participate in this do we have Macy South we talked about our brand we haven’t activated that in a a a formalized way yet but. We certainly can we can we did a test with Clinique and with it was an opt-in program and and you know it allows RR our colleagues to be able to genuinely talk about products the way that they like it and it gives real content for some of these Brands to use and so you can imagine where we can go with us if we can scale to not only our employees are our colleagues but then our best customer that can be a loyalty play and there’s a lot I think that’s that this program could enable down the road and we again as a BD team with built it and now it’s living in our marketing world. Jason: [21:38] Yeah it was just awesome I love style crew. [21:43] It’s funny because I can we talk about influencer marketing a lot for like a lot of people’s mind goes to these Mega in the Kardashians of the world and to me that’s mass-marketing people understand that she’s Hocking product that she’s paid to and so like. I can be a good reach play for some opportunities but I’m really excited about the micro influencer space and they these more much narrower markets but much more authentic advocacy for products and this huge challenge with micro influencers a scaling them. Ride that to get a reach it’s meaningful for Macy’s you know it’s very hard to go scraping YouTube to find. Thousands of people like in a particular genre that each have I don’t know you know $10,000 or something like that. So turning inside and saying hey we have all these brand loyal as they like shows to work in our store instead of some other retail store because they already have an affinity and gravitated to a pretty good apartment like. It feels like the perfect audience to evangelize as influencers. And it’s crazy I’ve done some shopping in China and you go to like these luxury experiences in China and you meet these super high-touch sales associates. [23:03] That might have a hundred thousand followers on WeChat. And it’s like you got oh my God there’s like so much power here so I feel like that’s a super exciting initiative I’m eager to see how played. 2 questions so. [23:17] In my experience when you when you have a you know when you come into the office and say hey we have an idea we’re going to empower a bunch of our in-store Associates to start publishing content. There’s some institutional inertia that the typical corporate antibody start flowing in like God forbid there’s a lawyer on your Innovation team it can be very hard for an organization except that was that the case at Macy’s or was. Parinda: [23:45] Absolutely and I think we’re public company so we have to be smart about the stuff that we launched and we have to be strategic and I think there was there’s always red tape that we have to go through I’m legally even using initially we have the idea of could we leverage Macy’s handles does showcase some of this and that was you know we said no and then and I understood it said we don’t know the type of content that’s being created and so okay well then let’s put it around that and so it hasn’t prevented us from doing things but it absolutely is something that we have to overcome now that we’ve launched a few initiatives I think building The credibility internally has made it easier for even our legal team to get behind some of the stuff is a okay well let’s let’s focus on that the stuff that we think are really showstoppers then and we can talk about the rest or we can you know we can. We can figure out the rest and I think there’s just more openness and there has been a little bit of a shift in mindset internally to say we can get on board with this or we can Fidelis Cat Tattoo in a smaller way but let’s test it and I think the appetite for doing more has been as an incredible this past year. Jason: [24:47] That’s awesome and I was like to remind people like all of these dialogues and content are already happening. Like it’s not like they’re not happening because you don’t put some guide rails around it and structure it in so like I’ve been having these programs gives you an opportunity to. Put the appropriate guide rails on a 10:00 amplifier but it’s not like it’s that there aren’t Macy’s employees with social media, so then the other challenge is there some new technology enablement that you would need like in organization like Macy’s. You go out and find like startup partner that’s interested in that same experience and kind of Leverage their their tools or do you build tools from scratch or what do you do. Parinda: [25:30] It’s always a conversation so kind of going back to the store the process that will use a weirdo customer spending their time and energy third share of wallet do we have the authority to play in that space if we do what the business model around and with the value of bringing and then it’s saying okay do we need to build this internally or do we partner with someone to help accelerate or to enable something that we don’t have or to build credibility even if it’s whitespace opportunity that we’re not in we need to partner with the right. Great company to help Drive some of that credibility in that space and so are our team is very external focused so we are keeping a pulse on what’s out there who’s out there who’s doing what that will never start with the technology were really starting with the concept in the initiative and then saying is there a partner that would help drive this forward and that’s sort of how the beta partnership came about we’re partner with a company called TV page on for Macy’s style Crew That’s. A very small company based out of San Diego initially but they were allowed they were able to customize a lot of the program for us which house. Is because there are a lot of video cameras to hold out there but a lot of them are geared for marketing teams and we want to put the tool in front of the user that’s not necessarily A sophisticated as a marketing team until how do we want to make sure that it was. Seamless it was easy to use and so there was a lot of custom work that was required so it’s a little bit of a bridge but when you find the right partner who’s willing to customize for you it makes it a lot easier. Jason: [26:55] That’s awesome and I I particularly like digital shopping vendors emerging and San Diego I grew up there and so I feel like I. Parinda: [27:03] Amazing. Jason: [27:03] I need a retirement Opportunity by Journey. Turn vibrate companies I can work with in San Diego one day so those are two terrific examples I’m super excited about I’m going to go out on a limb and say like not every idea turns into a. That kind of sort of public-facing success Nike are there any examples of either Runnings Macy’s had from trying things that may be like weren’t valuable to the customer or or even just like General pitfalls you think about an innovation. Parinda: [27:35] Yeah I mean I think there’s there’s always ones that we will go after that you know that need we launched the wine club early in our days I mean wine is something that people surprisingly search a lot for on our sites and it’s not it’s a very litigious space and it we couldn’t figure out a way we actually have a lot of liquor licenses but we can’t activate in all of our stores in the right way so it’s how do we get around this problem and how do we solve for what people are asking for it so so what if we launched the wine club as opposed to actually selling wine in our stores. And so I think that was a really interesting task we found again I read the right partner that has the distribution and all of the the rights and all of all the states to be able to service that and we launched and I think launched successfully, at the end of the day it was a really was a marketing Ploy and if you don’t have the right marketing tactics and place you’re not going to be able to get it to the right consumers and consistently it’s a clubs and I think he’s a scription recurring. Revenue in all of that so I think that one is one that it’s still alive and it’s still good but we have to do a lot of work to continue to revamp like how are we getting this event of our customers in the right way and I don’t think it’s perfect. Jason: [28:39] I do have it on good authority that how often is one of the highest volume users of the Wind. I’m just saying I don’t ask me how I know that but just when you you reference Macy’s having a lot of liquor licenses that’s predominantly on from for your food service and what not. Parinda: [28:56] Absolutely and we run a very big food food group you know it’s people don’t. Look at us as a food destination but I think that’s another one that’s a really challenging one that’s been on my radar in terms of Engagement we think I’ll wear to customers spend their time and their their energy a lot of times It’s associated with food and so how do we play in food in olestra dishin away because food is a very infrastructure heavy offering and so and the the price points are very low submerged the business model around food is not always great until can we activate food in an interesting way that less infrastructure heavy but we can think about ways to engage the customer is it pre-packaged is it is it things that we could is it instagrammable moments that we have to share around food and and how do we continually conceptualize around that we haven’t landed a great answer to that yet but we’re working very closely with our food seem to say how do we make sure we can bring food to more location because we know that. Just one coffee offering coffee in our stores amount of radiated sales that it drives it’s pretty significant so how do I activate that and more location. Jason: [30:00] That know I’m certainly very grateful to your food team it’s a cohort of one but I spend an awful lot of time doing store visits and I’m well known for having a significant Starbucks problem. It’s a wagon traditional retail I had to always like visit a Bass Pro Shop or a Macy’s in the middle of my day because I could rely on that that Starbucks fix I’ve been doing a lot of working grocery lately and that’s why I like revolutionary for me because they all they all have a Starbucks franchise. That that is a totally fun and a great example of where there’s maybe opportunities that people haven’t. Haven’t totally figured out yet. Parinda: [30:39] Yeah there’s so much disruption happening in the food space everything from the delivery side to just Innovation and food Concepts as well so I think there’s just opportunity. Jason: [30:47] Yeah it’s I feel like one of things we talked a little bit. The show is as a result of digital disruption in the old days you had restaurants that mainly focused on on frame consumption you had Quick Serve that mainly focused on these like eat utility-based me occasions and you have grocery that you you know focused on it at home consumption and digital is blurred the lines between all those Concepts in so you now have people like using mobile order and pay to get fast casual food faster than they used to be able to get quick-serve, and you have grocery store serving Ready-to-Eat meals and doing home delivery and in like the good news, addressable market for all those Concepts just wildly expanded the bad news is the competitive set for all those landed at the same time. [31:37] Awesome I can talk about this stuff all day but I am giving your your role in Innovation and I know you have to always be looking forward and I’m I’m always interested get other practitioners povs about where the markets going so if you were to put your sort of Futures hat on or jump in the hot tub time machine with me and come to etail East, I know that was just a bad visual you didn’t want. I should have done the DeLorean Bedouin tells me when I do the time machine DeLorean that I’m dating myself so I’m trying to have more contemporary references but I digress 2025e tail has the shopping experience involves like like any any premise about you know sort of things that may be on. Typical today that will be common or what. Parinda: [32:24] Yeah I mean I think probably no surprises here but I think the concept of personalization is increasingly important convenience is increasingly important, I think connected experiences so you know just what we were talking about in the panel this morning is really about making sure we are everywhere I’m along the customer journey and making sure if she’s on her phone if she’s at home if she’s in the store we can deliver the same experience throughout and that’s connected I think that’s increasingly and important. I also think what, exciting for me is just their new places that our customers are hanging out or they’re spending their time when you think about there in rideshares there in. Places that we are not there and so can we be there or do we have the authority to play in that space and so I think there’s a lot of more white space than there was before I think our traditional competitors are no longer our only competitors and I think that, that the volume of where you could be it has increased and I think that’s just more it’s more that we could be doing and I think, using our space continuing to use our space differently so I think there’s going to be a lot more activations and experiences I think that’s. Something that our customer is asking for and so how will the retail shopping experience I don’t think it’s going away I don’t think physical is going away but I think what they see in the store could be wildly. [33:44] And so I think that’s what’s exciting about continuing to operate stores and having really Prime real estate to say how can we use this differently and how do we start thinking about activating new things. Jason: [33:55] Jansen what sounds like that’s some job security for you. And that’s going to be a great place to leave it because it’s happen again we’ve used up all our listeners a lot of time so if you’re dying to continue the conversation you can always hit our Facebook page or I reach out to us on Twitter as always this would be a great time to jump over to iTunes and finally give us that five star review that you’ve been holding back but Brenda if folks want to find you online do you live anywhere on the digital web. Parinda: [34:23] I mean I do I’m on LinkedIn is probably the easiest place to find me a 4 in the Malay it’s a pretty straightforward there’s not a lot of friends out there but what. Jason: [34:32] The exact right amount. Parinda: [34:33] Pretty easy Vine. Jason: [34:37] Awesome so we’ll put that your LinkedIn Link in the show notes and thanks again for coming and spending some time with us today. Parinda: [34:44] Thank you for having me. Jason: [34:45] And until next time happy commercing.
Everyone has that show that they're currently binging! This episode is all about our shows and movies that we cant get out of our head! Will your current fave get mentioned? Music: Purple-planet.com, Zedge.com
This episode is all about Romance movies and TV! Valentine's day is far away but this will do. =] Music: Purple-Planet.com, Zedge.com
Super Mario... Pac Man... Angry Birds!? What's your fave video game Movie/ TV show? This week we get to tell you all about ours and have several laughs in-between. Music: Purple-Planet.com, Zedge.com
This is the real deal! ... Well, not really. Check us out this week as we chit chat about our fave mockumentary films and TV. Who doesn't love a good parody?? Music: Purple-planet.com, Zedge.com
ATTENTION! ... This week we talk about our fave Military films and TV shows. It's sure to be interesting and full of honor =] Music: Purple-planet.com, Zedge.com
Whew Chilaay! This is sure to be a crazy episode. From the hit show Bring It, We have Marquell Seals. He's a dancer, choreographer, and supporter of our foolishness! We get to talk about our FaveDance cinema and TV! Music; Zedge.com, purple-planet.com
In this episode, we dig deep in our minds to find out what our fave psychological thriller is! suspense is the name Fave is the game. Music: Purple-planet.com, Zedge.com, Rapternal.com
When the TV goes cinematic and Film turns to the tube things get crazy! This week we discuss our fave film to Tv and vice versa! And don't worry, the foolishness is still very present. Music: Purple-planet.com, Zedge.com, Rapturnal.com
It's PRIDE MONTH! this week we get to talk all about our fave LGBTQ movies and TV.. and of course, the foolishness never ends! Music: Purple-planet.com, Zedge.com
Y2K! the 2000s came and went! In this episode, we get talking about all 00s with our buddy and host of Mythunderstood, Paul Bianchi! Music: Purple-planet.com, Zedge.com
IT'S THE 90S!! We get to talk it up about all of our fave 90s movies and television. This is sure to be a hot mess! Music: Purple-planet.com, Zedge.com
This episode catches up on the latest e-commerce news Walmart News Walmart Acquires 77% of India E-Commerce Site FlipKart AllswellHome.com launch Website Redesign New Delivery Partners Doordash, Postmates Amazon News Sears Tire Partnership Kohls traffic is up at Amazon Stores Chicos says presence on Amazon is driving more store traffic Other News Google IO Facebook F8 Don't forget to like our facebook page, and if you enjoyed this episode please write us a review on itunes. Episode 131 of the Jason & Scot show was recorded on Thursday, May 10th 2018. http://jasonandscot.com Join your hosts Jason "Retailgeek" Goldberg, SVP Commerce & Content at SapientRazorfish, and Scot Wingo, Founder and Executive Chairman of Channel Advisor as they discuss the latest news and trends in the world of e-commerce and digital shopper marketing. Transcript Jason: [0:25] Welcome to the Jason and Scott show this is episode 131 being recorded on Thursday May 10th, 2018 I'm your host Jason retailgeek Goldberg and as usual I'm here with your co-host Scot Wingo. Scot: [0:40] Hey Jason and welcome back Jason Scott show listeners. Jason our podcast schedule did not allow for it so we missed May 4th so I'm going to use this opportunity to hit rewind go in the time machine and wish you a late fee May 4th May the force be with you. Jason: [0:59] Thanks. As I hope you know I was thinking of you on May 4th I was kind of sad that we didn't get a chance to talk and I was carefully following your social media feeds to see if you would like post any any pictures of you like, with memorabilia are in costume or something so what what what did you do for May 4th. Scot: [1:18] Yeah I'm soaps first of all I don't know if you know or not but May 1st kind of controversy in the hardcore Star Wars community. I don't have a lot of passion on this but a lot of people feel like it's kind of like our Hallmark holiday in the Star Wars world because the movie came out on May 25th so everyone's like what the heck made for Seattle. Funny pun but we should really be celebrating May 25th so just some fun diversion Star Wars. Factor for cocktail parties so I celebrated. I buy first I do have about cosplayer so I was not a Princess Leah or anything this year but I do have some pretty awesome Crocs from our friends at Crocs have some Stormtroopers and some cheese, this year I decided, tour of the Stormtroopers which was exciting and then I have a new Han Solo movie jacket that I got that's pretty cool it's kind of retro 70s kind of kick, jacket exciting thing for me on May 4th was I had an inkling that tickets will go on sale for the Han Solo movie so I was able to jump on those work some Fandango Magic, and secure up, have good set of tickets for myself in a bunch of friends so going to go see that on the 24th at 7 p.m. you're welcome to fly in from Chicago and see what this would love to have you. Jason: [2:41] If I can get a hall pass from my wife I'm totally doing it. Scot: [2:45] What you can bring her and Beta key we got room for all you guys. Jason: [2:48] That would be fun in honor of you I missed May 4th but on May 5th I took baby geek to Toys R Us cuz I was kind of worried. That he was never going to get to go to a Toys R Us and I I tried very hard to interest him in the the land speeder bed II it was not a sale. Scot: [3:10] What is just couldn't did like it. Jason: [3:14] So we spent like he's very into Vehicles so we spent about 4 hours in the little electric vehicle section of Toys R Us. And I got heat he drove everything from the like Frozen themed Beetle through the the yellow Lamborghini and he on his own volition pics. This GM Silverado two seater pickup truck. [3:45] Yeah which made my my in-laws from the Flint Michigan extremely extremely proud and so we we bought this. The Tesla of a toys right like it's an electric vehicle and. I am now officially the last member of this this long-standing Detroit family to build a GM vehicle. Scot: [4:07] Cooley schedule pickup truck you can pull off shotgun on the back there real cowboys. Jason: [4:13] Exactly there's no gun rack yet but let me just say it was a we live right across the street from a park so we drive it over to that Park and he's already picked up about the four ladies that he's taken for a ride back he was very smart took down the two seater. Scot: [4:27] Nice Draco. Jason: [4:28] Yeah that's a chip off the old block but that's way more advanced than they block the original block. Scot: [4:34] 4 hours in a Toys R Us is a that's pretty that's a long time in a Toys R Us was it so tell me about you guys are there obviously liquidating it was it was a kind of the ones I've been it's been super depressing hip I was yours. Jason: [4:47] Well that's right I find Toys R Us just depressed right before they went bankrupt they were somewhat depressing because it's like you have all these fun childhood memories and it just. Not that fun or inspirational of a, environment these days but this particular store I'd say is early in the liquidation so it it absolutely felt like. Like they had a full inventory of stuff in the store didn't feel like the the selection was thinning at all and you know the deals weren't super deep yet. So it was enough heat my son will never remember the trip it was fun for me to say I've took him and I do think he had a really good time. Scot: [5:27] And you have pictures and they are in a pickup truck so it's good. Jason: [5:30] Exactly a pickup truck that by the way why doesn't fit in my condo. Scot: [5:35] So you had to pay for a parking spot. Jason: [5:40] I am I am bartering with a neighbor to share one of their extra. Scot: [5:44] She like the most expensive toys. Jason: [5:48] Well and the U-Haul truck I had to rent to drive it home yeah. Scot: [5:51] Cool well wouldn't be a Jason Scott show without some Amazon news but today. We are going to start with Walmart news because they have been ruling the headlines to Big transaction so first of all about 2 weeks ago go rumors started swirling that they were looking to divest of their, UK grocery brand which I think is asthma. Jason: [6:17] Exactly right. Scot: [6:19] And they ended up selling that for 10 billion to Sansbury so that's interesting cuz they bought that 528 years ago. And it hasn't really grown has been kind of growth anchor for them so you know that that has been a bit of a black eye I don't know what they paid for it I think. I think is pretty even said that they sold it for about what they paid for it but it it hasn't been a huge success so then on the heels of that they turned around and this week acquired. The majority share of Flipkart India has very strict rules around for an ownership so they. My understanding is they can't own a hundred percent of it yet there's some path 200%, but they bought 77% for 16 billion and I think you do the math on that at the Vets out to value of, 28 to 22 billion dollars total for for a Flipkart so you know they they kind of exited the UK and then went into India with the proceeds. It was an interesting discussion on CNBC so you know this is here we are it's been. Couple weeks since Amazon announced their first quarter which which recovered on the show was just amazing and if you remember my free cash flow discussion there just pumping. Billions of dollars if 16 billion dollars is about what they're spending into quarters just for growth an Amazon just just out of free cash flow so. And so interesting CNBC discussion cuz what happened is the Walmart stock did not react well to this transaction thin and it is hard to cuz it's kinda like we did this m&a didn't work out so we're selling it and the good news is we kind. [7:54] Came out relatively unscathed in the UK. By the way we're going to take this plus $16 more and we go buy something even smaller so they don't disclose the revenue of Flipkart of the GMD but. All indications would be that it's not as large as as as though or you know even close to $16 I would you know the last I've heard it's like. 2 to 5 billion and GMP and then if you can't put a 15% agreed on that you know this is a smaller. Sub billion-dollar business Revenue was probably so pretty interesting. The normal discussion ensues which is it's not fair Amazon gets to spend so much but Walmart doesn't so it's kind of interesting to see that, play out with this transaction where you see yeah I don't know how involved he was you may have some inside of that but this is a very much feels like Mark Lori kind of saying look we. We got to be aggressive in India we got to get out in front of Amazon and outflank them and and. You're not to do that and you take grocery. We need to be in India so it feels like. Doing the right things they're not getting credit which I'm sure must be frustrating inside a couple more quick things there, eBay was kind of a big winner in this because about 6 months ago they invested 500 million into Flipkart they folded. EBay. I n into it and then now that position is worth 1.5 billion so nice three-bagger or 3x of their money, and I think they got free to go and it's not clear if they're just going to spin it off for relaunch but but they'll come back in India as eBay. I n. [9:28] With a nice warchest from the transaction so so kudos to the corporate development team anyway hopefully there, at least enjoying some extra pizza or something like that Jason what did you think about this deal. Jason: [9:40] Yeah well first. Just as a reminder to Wisner is the reason that this gets so much players is, you know any is a potentially huge Market second most populous country in the world you know and rapidly evolving, population with with an enhanced spending power and very little, Commerce penetration brutal e-commerce penetration in the country so tons of growth and so you know flipcart is the biggest player but Amazon has been, China indigenous way, build a business in India and Amazon is already the second biggest player in India and is actually growing faster I think then put card so, it's interesting you know Amazon try to do indigenous we compete in China, and that didn't go very well it's a lot. You know people are like you know they won't repeat that mistake in India and you know so there's a lot of rumors and Amazon was bidding against the Amazon, Amazon was betting against Walmart for Flipkart alot of us back you I don't know where you were on this cop but you know I assumed Walmart was going to get it, because in my mind Amazon was only, would have been interested in foot cart if it was a good value like that they had no interest in overpaying on some strategic basis for Flipkart whereas, and I feel like Walmart really you know does have an interest in. [11:13] Establishing some some Global credibility you know Walmart wasn't particularly successful in China struggle in the mature Market in the UK and flipped Asda and so kind of felt like, you know we seen Amazon reached for Acquisitions before like Jet and that or Walmart rather and it wasn't surprising to see him. Reach again this time and supporting me almost wonders if Amazon sword I intentionally tried to beat him up a little bit. Scot: [11:39] Yeah there was some talk on CNBC that, Amazon bid 2 billion above the 16th but the founders chose the Walmart did and it wasn't really clear what was going on with that so I don't know if that was just rumor or actually officially reported and I couldn't find it in writing anywhere so, but I do think Amazon was either really interested in it or. It was kind of a win-win that were they made Walmart really pay up for it so it'll be interesting to see how it plays out. Jason: [12:11] The one thing I did I do believe is that Walmart was a more attractive buyer because there's a less likelihood of, regulatory impediments because Amazon is the number two player if they were to acquire the number one player there there would have been some some. Further regulatory hurdles in in India I'm so maybe I was just a safer safer way for the four, stop thinking and Company to get the money back so be interesting while Amazon is there anyone else that Amazon would want to buy there or will they just you know continue to go to loan and try to do better than they did in China. Scot: [12:51] There's always been kind of a third player Snapdeal and in that round I talked about or eBay and Dustin 500 million there was rumors they were going to merge they didn't and I really heard much about Snapdeal lately so that maybe something Amazon, could pick up. Probably relatively cheap now cuz they're kind of left at the party without a chair in the music is stopped so I don't know if they really want to Amazon you know their acquisition strategy is. Primarily. To get into something to don't have in their dardi have a Marketplace they have invested heavily and FBA for that Marketplace what are the rules in India is you can't operate one p as a foreign entity and I think Flipkart has enough for investors they can't be one piece so all these are pure what I would call a pure Market Place model me they don't have a retail component, Subway Flipkart and Amazon have been furiously building out the photo centers though to help their sour basis I don't think Snapdeal had the investment. Not to do that and they got left behind so it said they're kind of the distant third player there that you know I'm paper Amazon could pick him up to you no time to continue to be ahead but I think they'll just got there. Jason: [14:00] Yeah I feel you in a lot of markets you would you potentially acquire Local Company because that would would get you license to operate more as a local company but I think India has a strict rules about, ownership percentages that mean like you know Snapdeal word indigenous Indian company in Amazon acquired them they would then no longer be considered indigenous. That the feminine side is interesting to cuz one of the challenges in India is not just lack of payment centers its lack of infrastructure overall its its roads and delivery services and it's a very fragmented Market inside. My my sense is that the Amazon efforts and the fbar. The 10th potentially super lucrative because literally like they're building a whole capability that you know it's not like if you don't. Use Amazon you would just use UPS to deliver this. Scot: [14:54] Yeah. Jason: [14:56] So that's interesting and then I guess it's the one you know if is Amazon really wanted to spend some money to jump-start their presents and India the other thing would be interesting as there is a big payments player there which is paytm. I have no idea if they are for sale I think that's you know big investment from SoftBank and $0.10 but that. [15:17] Payments tend to be a big driver of digital Commerce platforms and obviously in China like I would argue that $0.10 and all I pay are. [15:28] In a big drivers and so you can imagine that would be a strategic place to invest in India as well. Scot: [15:34] Yeah that's one. Jason: [15:35] So some other Walmart news. The we talked a lot about retail strategies in general towards what I called owned Brands so essentially. Treating brands that are exclusive to the retailer that you know usually are a lot more than private label its. An aspirational brand with its own positioning in marketing in Walmart launched a new one of those last month called all is well home which is kind of there. Home Goods brand its bedding and mattresses. And in and of itself that would have been interesting that gets added to the stable of Brands they bought like bonobos and ModCloth. The weather things that I found interesting about all is well home is that Walmart actually launched. I stand alone you are out so rather than selling all's well on Walmart.com or even selling it on jet.com you buy all is well from. All is well home. Com in so that is a sort of, further step in the own brand a play then we've seen before like you know cat and Jack from Target the super successful brand that it doesn't have its own URL Rocketfish is a super successful brand, Best Buy it doesn't have its own URL like even you know the world's most successful own brand Alexa, you know obviously I'm buying Amazon like it doesn't have its own URL so interesting. [17:08] You know to see if that's a trend that we see more of his these Brands launching with their own URLs and a particularly interesting to me inside baseball thing. Walmart has built super robust e-commerce platform that they going to spend billions of dollars developing overtime call Pangea and when they watch this all is well home.com all is well home is running on Shopify. [17:35] Yep so. Scot: [17:36] Ya Allah be with your Shopify to lunch kind of a micro set one clarification on Alexa is he was on does on the yard all day just don't tell Alexis on it it it it like. You you you obviously know but like if if people haven't looked Alexa was this company Amazon acquired this goes back into the 90s and preacher like 9899 and you would web web users would webmasters wood, it's all set of tools from Alexa and it would help them rank various websites and you would see your rank so it's kind of shared. Metrics kind of thing not many people use it today because the the date is pretty. Yep sketchy and but Amazon only are on the brands they use that when they came up the product they I guess they looked on their sweet of trademarks of the owned and pick that one out to to have the Alexa brand come out. Jason: [18:29] Yep and I think I use it as I could be to be site for Alexa right like isn't it more for like people that want to partner in the Echo System. Scot: [18:36] What else Alexis still has this traffic kind of thing and they try to turn it into a marketing stack so it's kind of a PPC tool kind of a thing a lot of the companies that did so he's metrics. Headed that way like a lot of comparison shopping engines have gone that way like next time but there's a lot of them don't have a ton of tricks that I've never heard of anyone using the Alexa tools. Jason: [18:58] Gotcha, and then in addition to this new all is well home website Walmart also launched a pretty substantial redesign of walmart.com, somewhat controversial like it's a very minimalist design that you know doesn't have a real loud Walmart branding to it so it's the spark is what they Walmart cause the, the start of Starbucks logo and you don't want you scroll down from the homepage you get a very minimalist search bar at the top of the the site with just the spark and the what the word Walmart doesn't show up anywhere. Scot: [19:41] Just freaked me out cuz I was working on a presentation and I was going to know do a screenshot of a Walmart marketplace, and I was looking at us like how is even going to know this is Walmart they're going to have to recognize the spark because the word Walmart literally kind of once you leave the homepage it melts away and there's no the menu becomes hamburger menu, yeah they moved the mobile metaphor to the desktop and yeah it's kind of. Kind of wild and then you know as you scroll on shop you have this persistent search bar hamburger menu and Spark which takes you back to walmart.com they really have no corporate branding so. Come on or something so it's kind of saying. You know where we want to give you more space for search results then our corporate brand and then also you know there's not a lot of browse here so once you leave the homepage and get in to search results there's not. There's nothing like a lot of bread crumbs I found I got a little lost their it took me awhile to kind of like get familiar with what's going on so it's a bit dark but it's interesting I was doing our desktop I'm sure it's great on mobile I bet on mobile it's it's kind of. Feels really good on desktop it feels kind of strange it's going to take so long Easter. Jason: [20:57] Yeah I think overall it's way more visual so images are much more prominent and bigger and you know for example like on the pdp's the the skew images, take up way more real estate than they used to and so I think that's part of drinking that bar down is to have more real estate for the images and then you know the thing that Mark Lori has really hit on in the new design is, that it's, substantially more personalized for each individual visitor but also for each SKU category so you go to Department landing pages and they, that there's a lot of Rich editorial content that's in very different on the dog food from home from apparel and all those sorts of things. So pretty big operation for Walmart the thing I've seen most people complain about is not the lack of branding grocery is super Promenade on it and there's a grocery button and it takes you a separate URL with a completely different design aesthetic, so I think they've that's been the big critique I have seen of the site but I, I believe the grocery refreshes and fight as well so I suspect they'll they'll match up eventually, and then some other news on Walmart Last Mile, they've added some new delivery partners and they're phasing out some of their old delivery partner so so, about a year ago Walmart you announced that they were doing a lot of them at home delivery for book groceries and general merchandise and they announced Lyft and Uber is. [22:32] As initial partners and it now looks like they're phasing both of those vendors out they, they have used several third-party deliveries other delivery services they added Postmates to it. And then an interesting one of me is they added doordash as a grocery delivery partner. And the reason that's interesting is part of this I've never seen doordash deliver anything but restaurants. Scot: [23:00] Yeah I know I saw him at shoptalk they you know they were talking about their reason restaurants lovers they only do food so yeah. You have prepared meals being food like restaurant food so they the kind of I guess when Walmart come calls you yeah you take that phone call. Jason: [23:18] My recollection was that the CEO for. Cheesecake Factory was highlighting why they were such a good partner because they only did food and I I suspected the CEO of doordash already knew that he was in the throes of appreciating that getting highlighted so much. [23:38] But it is interesting you know there are all these delivery services tons of people Outsourcing delivery right now like one of the interesting things it seems like. Walmart is picking players that are willing to provide the delivery service but don't insist on owning the the delivery interface so you know I sent you that would provide delivery is sort of API if you're well so that Walmart could own. The digital interface unit the big delivery service that Walmart has never partnered with his instacart and you in front of the speculation Why is the instacart. You know that so far has it seems like they've always insisted on being the the front end for all the orders that are fulfilled through instacart. Scot: [24:21] Got it said they're really just using the 1099 workers of these hooks have you go to Walmart or in the app do you do your groceries and it's delivered by one of these guys pretty probably unbranded out imagine right because you're not using their apps. Jason: [24:34] Yeah. Scot: [24:36] Just yeah just like. Jason: [24:37] Yeah it's a white label delivery service. And it is you know these are all pilots in different markets at the moment and there is a pretty substantial pie with it actually does use Walmart W-2 employees, and this was a system where they essentially like offering an additional gig to all of the existing. Walmart employees that you can also do deliveries and I think it was some controversy that you know, like when they first announced his people sort of misunderstood and thought Walmart wasn't wasn't going to be paying their employees for these deliveries. Scot: [25:13] Got it. This reminds me I forgot to put this in the show notes but I was at a Target the other day, and it's one of the newer ones and I noticed they had code off a part of the parking lot and it says it's got this kind of interesting that's got two arrows and it says Line 1 line 2 and then it's all blocked off and it says coming soon pick up area, passing and then now since I've done that pretty much every Target I go to has that and I've been deprived 6 targets the field research also known as looking for Star Wars toys but anyway so I was wondering if you know anything what's going on there. Jason: [25:53] Yeah so they've announced a pretty substantial expansion of there curbside pickup program again for Grocery and General Merchandise and is a reminder, maybe 18 months ago they started a curbside pickup pilot using a vendor called curbside and they they abruptly cancelled that pilot. And then fast forward about nine months later they bought a competitor curbside called shipped and so these, so they now own that capability and so these these, does drive-thru lanes are the new curbside experience that's being managed by shipped and that's a shipt, and shipped does both curbside pickup for for customers that want to swing by the store and pick him up at their convenience and they also do do home delivery ship from store, On Target Staffing. Scot: [26:51] Okay so it's not just for shift couriers will shift couriers go there too. Jason: [26:56] I do know I don't know if that's a good question. Scot: [26:59] So shift is going to walk it from the store to that look herb not a Target play. Jason: [27:05] Yeah well so that shipped are target employees but so. Scot: [27:09] I guess you. Jason: [27:10] Yeah so. And the pilot is an exclusively using employees that were formerly shipped they could be originally target employees it's using some software and infrastructure that ship bought so that ship tones so one of the big things. Curbside pickup sounds really easy but it there's actually more complication right like do you. Schedule a time when the customer have to promise to come pick him up or do you use geofencing on the customer's mobile phone if you was geofencing how do you you know avoid, taking their groceries out that are perishable out to the curb when the customer just drives by the store to go get gas before they come to the store and, you know if you're using geofencing in the customers mobile app how do you avoid like burning through their battery and having the customer, uninstall your app because it's there the biggest battery hog on the phone like they're there are all these edge cases in complications and so some of these vendors like curbside and shipped. A big part of their IP is mitigating a bunch of the Zedge cases than in the case of curbside they're actually. X Apple employees that where the the geolocation team at Apple that that launched curbside so that's that's. You know very much what they highlight is one of their core competencies. Scot: [28:28] Walmart curbside you pull up and you call this number and I've, people people Rave about it but there it does fail a lot of times like sometimes you call that number and no one calls and you know, and sometimes you call it and they have no idea who you are so there's still a lot of kinks in and making the stuff work. Jason: [28:48] Yeah all of these retards are struggling to make them perfect and I would even say like all of them are piloting multiple experiences so in some Walmarts there's that SMS experience there are some Walmarts that are sort of drive-thru, venues in Walmart even have some Pilots where it's, curbside off site so they have dedicated pickup locations similar to the. The like Amazon what is it called Amazon. Scot: [29:20] Go pick up. Jason: [29:22] Trash pickup I think is actually. [29:24] Yeah so what's a different permutations out there I don't think the world is a landed on one but it's it's an area where I think all these retailers feel like they can have a differentiated customer experience if they're the ones that, The Canal at and your point it's it's can definitely be hit and miss at the moment. Scot: [29:43] Brickell well it wouldn't be a Jason Scott show without some Amazon news. Amazon news new your margin is there. What the Amazon news I wanted to throw out there. It was kind of a, quite week for Amazon there's only like four or five things when I'm usually there's 10 and we have to cut it back the one that's kind of near and dear to my heart is in the auto category, and if you're not a long-term listening to you may not realize this but I am a Serial entrepreneur my third company was Channel visor started that still exist, German there started that in 2001 and then left around middle of 2015 on a day-to-day basis but still involved at a board level and then started another company, call Spiffy man we are on demand Car Care who started with car washing and detailing Nevada Doyle change and a bunch of other things were in five markets so I'm, I'm not keenly watching The Car Care space to understand what's going on there in the subsection of tires there's been a lot of interesting things there, there's a lot of Pilots of on demand tire sales and installation but that's really hard to do in a mobile kind of setting because the equipment required install tires as non-trivial, I and the skews of all the tires we could probably do it a whole show on this Jason, you and I have both been involved in auto parts for a while but it is a is a very complex you set to say the least just for the tires not even counting all the rest of of what goes on with with auto parts around fitment what not but this week There's a really interesting. [31:27] Announcement partnership between Sears and Amazon this is not the first time these companies have kind of had interactions before, so Sears is actively selling Kenmore and Craftsman on Amazon and. That is allegedly going pretty well so the way this is going to work is it satire partnership so it'll be able to do is buy your tires on Amazon, and then install them at a Sears for a nominal fee so this is. This is one of the challenges of buying tires online they're a lot cheaper than if you went to your local tire store but you know. If you've ever done this you literally get a giant cardboard box full of. For very heavy tires sent to you and then you then it's up to you to kind of holidays around and take them to your local tire installer and say please install these tires I didn't buy from you so it's a, it's not a great customer experience to say the least and no mirror I'm not aware of any mere mortals that can install their own tires that that's a non-trivial problem to solve. So is this going to work is starting to pile it in 47. What the locations they're called Sears Auto Centers and they're going to start an 8 cities and, Adobe in 47 of the store is Nate said he's now serious has 400 locations in 21. 200 technicians out there so they do have a really big footprint around tire installation Auto Care and the way to work is this so, you go to Amazon your Prime user they don't supposed to say this but I'm imagining this will be a prime only feature you select your tires that you want to buy so it's so you get a nice lovely. [33:02] Mommy upset at michelins it's up to you the consumer to figure out that they fit on your vehicle or not, Anna. Then at checkout you will get an option just like an Amazon Locker or something like that where it'll say Jason you live in Chicago and we have a. Pilot with the Sears near your house there and would you like to have these shipped to your Sears Auto Center on 1 Wacker Lane and have them installed for you you choose that and then, you are given three possible appointment times that you choose and then it wouldn't when you show up at that Sears. Center at that time they want saw your tires for a nominal fee you don't have to buy the tires from them obviously. So that's that sounds good and what I have learned the hard way on the stuff is you know the, in Excel and I call it these things work really well in and go awesome but you know you mentioned the edge cases of curbside I can think of like 60 edge cases here the number one I am going to call is, getting the wrong tires the vehicle of this is going to be a pretty common thing. OEM screen very specific about tires so if you buy a Lexus they have very certain tires they want you to put on there there's a lot of decisions around if you need one tire should you buy all 4 how do they wear, rotating the tires the same time there's like a Plexi there that's just really hard to capture an e-commerce is that that's going to be a challenge and then the scheduling of this is going to be tricky but I've learned about. [34:39] These customers that want you know automated car care is. They really like convenience and there's not much convenient to me like I don't say to myself a while I really want to go. Hang out at the Sears Auto Center for an hour while I install my tires so so that that's kind of a, of the places that install tires. All of mine are are inside malls inside Sears inside of malls so you have to deal with mall traffic the mall parking and all that kind of stuff to get in there so, I'm going to be interesting to see how this place but you know it is good news for Sears at any Lifeline when you're drowning is helpful their stock was up something like 17% this is like, yeah they're at $3 they bounced at like 3:50 and never was super excited, that's like the most their socks prison in in years now but I'm a little skeptical about the user experience on this one and see how they're going to nail it especially with that once yours takes over the time this thing I'm just not really sure those windows are going to work and how engaged this this year's. Low-level employees are going to be on it. Jason: [35:42] Yeah and you you could imagine there's all kind you know suddenly Sears is competing with Amazon for pricing on the tires that Steve Sears historically sold them all those sorts of things to write like. Scot: [35:54] Yeah there's Channel conflict now it's serious maybe thinking is, okay at least I got the customer in here now we can try to sell them on breaks in an oil but I know thing I have found is when when you talk to people about. Car Care experiences the number one experience people hate especially females is the upsell experience also known as the Jiffy Lube experience they hate going in for a. $50 oil change and leaving Having spent $400 they come home and their husbands like. What the heck you know why I just spent $40 and they're like well I got new brakes why you know, balance didn't check the shimmy on every tire and I got a cabin filter, and I got the premium oil filter and so you know there's there's actually lawsuits around all the stuff around the the upselling of these kinds of things to make these Services profitable has resulted in a really bad customer experience so, and then you when I think about Casey and and the Deloitte model of the bifurcation you know we deal with this every day at Sophie, the that customer on the convenient side do I think is Amazon Prime user they like zero friction in their life because Amazon stream to have you, you press 2 buttons and stuff shows up your house 2 days later what could be more convenient so it's interesting to see how smoothly this goes because that customer is really really hard to please and sending them to a Sears Center where I think just give me some upsell and some challenges going to be interesting to see how that works. Jason: [37:25] Yeah for sure I mean it's funny one of the I think probably the original Legacy player in the spaces Tire Rack and their model as they they essentially sell you that tired of it you Commerce and then they they put together their own. Network of independent dealers that they chip the tires to you and you go to that dealer in that dealer would install it for you, and there's some very happy customers but they they have a lot of unhappy customers if you read the ratings and reviews and when you talk to people like one of the biggest problems they have is. Tire Rack shops those tires to that independent Tire Dealer and a customer comes in between the time that the customers about the tires comes in and, the the deer sounds that that customers tires to someone else. Scot: [38:11] You can see that happening at Sears to you know if they don't have him get it off yeah. Jason: [38:14] Yeah that's what I mean do I like you think about the the advanced things I fit Manton all these other issues but like just simple like you know commingling of inventory and those kinds of things could all all be challenges that I have to get worked out. [38:29] Any other Amazon news outside of tires. Scot: [38:34] I'm thirsty if we had mentioned on the show that Kohl's and Amazon are Partners give us an update on that. Jason: [38:40] Yep so last year Kohl's announces pilot where you could bring Amazon purchases, to a cold store to return them and they sent you became a return center for Amazon that's now in 42 stores and if they're their quarterly earnings call they the CEO called that program a homerun and essentially said, did they had a discernible increase in traffic and all the stores that accepted Amazon returns and that that seems totally viable to me that's it. Felt like a win-win it's one of the rare partner with Amazon cases where as far as I can tell. Kohl's really isn't giving up any data to Amazon right so it's not like. [39:24] Amazon is getting to meet and steal at Kohl's customer as a result of this this is really Kohl's getting to meet an Amazon customer and gets an opportunity to surprise and Delight them and sell them something when they bring their Amazon returns in, in sounds like like it's working well for them so far much earlier but this, this month Chico's started selling their apparel on Amazon, and Shelley broader the CEO there you know is saying that that immediately after the product went live on Amazon there seeing an uptick in traffic to the stores and today they will do I feel like, by virtue of being on the Amazon platform they're getting an opportunity to introduce the Chico's bran to a bunch of prime customers for the first time which is then, driving more sales to the stores in Chico's let you buy an Amazon return in the chico store so they're getting some visits that way and in that that seems interesting I I guess I'm. More skeptical in the chico story than I am Nicole story. Scot: [40:32] You don't the one I'm skeptical to azra saying that what occurred to me was the podcast we had with dorel juvenile wear, they had done a fair amount of AMS and mg and it drove store. No traffic for them they don't own stories but it drove like Downstream Costco Walmart Target kind of visits so I could see where I think it could make sense is if as part of this launch Chico's went and they not only buy it you know a bunch of headline Search terms for like Chico's but, yeah maybe now you starting to browse Amazon and you're seeing you know women's blouse and pants and skirt and now people, you just having listings wouldn't do this but if they had a fair amount of marketing budget I think that could drive people in the stores. Jason: [41:18] Yep no I I could definitely see that I think in general Chico's has a lot of head winds and. [41:26] Yeah they're in malls there you know where someone older customer they're in their parallel space which it has a bunch of indigenous challenges until you know a lot of us as soon they were on Amazon because they were somewhat distressed in in, needed to find some some some new eyeballs so there's there's a school of thought that it wouldn't take that many net new customers walking in the Chico's to be favorable to Chico's. Scot: [41:48] Oh my my middle schooler would say burn. Jason: [41:51] Yeah yeah not don't mean it to be pretty good harsh but you know, they are one of the first players in this category that right so I'm certainly watching and trying to learn, we talked a little bit in the Walmart case about owned Brands Amazon of courses is dominating the own brand space, and they watched it but I think isn't another new one that we haven't talked about in the show yet they wants to wag which is there pet food brand. They may have had a few skews but they they want a whole line of dog foods and what's interesting to me is. How robust the content and selling on Amazon is around wag so you know you go to the the pet department on Amazon now and it's a. Personalized editorial Rich page it doesn't it doesn't feel like. Just another page in Amazon catalog it feels like a real landing page for pet owners and then the the department Pages for wag are are super robust and. As is usually the case. When Amazon makes pdp's for their owned Brands they really execute all the best practices so whenever we're talking to Brandon about you know what what kind of content they have to have in their pdp's. You know we always use the Amazon owned Brands as examples in these wax cubes are going to be another another good example like they're there very long Rich pages that have a lot more content to help you feel good about you know finding the right food for your dog then. [43:27] Yeah some of the national brands that have been selling on Amazon. Scot: [43:30] Is MacGyver enjoying some wag dog food. Jason: [43:33] So MacGyver is a super Elite one percenter that's probably eating better than I am so no. He get some fancy Boutique food from you know I'm a cow that was probably like massage by a Japanese Wagyu dude. He probably eats the best in her family and he also officially has the most expensive haircuts in her family so. Scot: [44:01] Man if you guys are adopting a sign me up you get out of an electric vehicle. Jason: [44:08] The three-year-old gets his own car and in parking spot and the the dog gets a groomer that comes to the house and gives him a you know full day spa treatment so yeah everyone in my family but me is pretty high on the hog so I you know. Scot: [44:21] Songs going to pay for all this. Jason: [44:25] Exactly that's what you asked you were you were posting some new job listings on Twitter the other day that you found interesting and I'm like I might need to do some of those two moonlight. Scot: [44:36] Yeah I thought you would be a good applicant for one of those interesting there or is this was a recruiter on LinkedIn you saying hey I'm working with a large top-tier cpg brand that's looking for a head of Commerce and your Amazon experience is a is a would-be is a, very strong nice to have kind of thing so that was interesting like a year ago no one would have thought to make that part of a job requirement for e-commerce of the CPT and now it's it's kind of. Top top line. Jason: [45:05] Yeah that night I think that's actually interesting and I probably would have replied but you also forwarded it to our friend David who I feel like his way more qualified and so I didn't want to apply and then get rejected. [45:18] So they were also two big Tech conferences this week that we generally follow for big news that's going to affect the Commerce Pace Facebook's big developer conference, and I think there's some controversy I'm still calling it a fate but I think you've heard some people call it fate. Scot: [45:39] Yeah. Jason: [45:41] So if you don't know what the official ruling is there but they had their conference two weeks ago and then this week was Google IO which is there big developer conference. Did you have any takeaways from the either of those. Scot: [45:54] There's a lot of stuff to talk about outside of retail but I think probably the big news for this podcast is there was a lot of retail news you know so we've we've had you know. Google talking about. You know they're making some changes in Commerce so we've covered on the show with their new Express is Comic-Con Marketplace is how I think about it but they did tweet. Google Express and then Facebook had in the last. Fates or Fates they have increasingly down a lot around messenger and talking about transactions their favorite company talk about their is everlane where do they show the post transaction messaging happening in Facebook Messenger. I saw no e-commerce kind of related content from both these guys you maybe the big news for me at Facebook is a reorg they're tired of all the team and the guy that was, CEO of PayPal, who they moved Messenger to blockchain Technologies so it's kind of like he, felt like to me they threw this against the wall or let's go create a WeChat we bow type you know chat. Commerce teen and it feels like either. Either he is moving on cuz he's not interested or there said let's try watching now so yeah I may be reading too much into that but I thought it was pretty interesting there. Jason: [47:19] Yeah and I think I was part of a bigger reorg I think a bunch of execs kind of moved around so it's. It's going to be interesting to see how that all plays out from Google I O I saw a few little things like in years past or much more substantial announcements that I felt were sort of court of Commerce. This year you know before the conference Google Consolidated several payment Technologies and so now it's just Google pay you know which consolidated, Google Wallet in Google pay and Android pay and that, that is a digital wallet that's been available on apps on the Google echo system for a while but they extended it to the web so you can now use if you are a Google pay user you can. Pee in a Chrome browser in a mobile web situation if the is the e-commerce site supports that. So there's a bunch of mobile web sites out there that you know would probably benefit from adding support for Google pay. [48:22] Apple did that earlier in the year and so you know there's a couple reasons to update your your mobile web experience. Google did announce some new versions of the Google home that have screens in them so you know in theory that could be Richard Commerce experiences you know I'm not. I'm not sure that the Alexa show where the screen has his been you know the the the fast runner in the Alexa family and so I I kind of suspect. Is it that the Google home screen will be even more niche. [48:58] Google have some does have some really interesting mobile technology so you know a big one that's getting a lot of traction is amp. Which is a technology for rendering lighter-weight faster rendering mobile pages and originally you know it had some really great user experiences but it came with a lot of baggage. Can I type A constrained by Google and Google's been spinning it off and making it much more open and adding a bunch of capabilities that are a lot more e-commerce friendly. And in their continuing to do that so you know some of the the complaints that people had about amp for an e-commerce site they've. There a dressing in announcements from Google IO so definitely of your eCommerce site. I would be thinking about implementing amp in my mobile experience in in the other big mobile technology that Google really was first to Market with his Progressive web apps which is this kind of notion. Being able to download binary code on demand that have a real app like experience without having to force the user to go through the App Store and download an app and another password and reinstalled the app and. And all of those sorts of things and said that they're continuing to evolve pwa. [50:19] But that standard is never really got a lot of traction because if it wasn't supported in the Apple echo system. And you know frankly the overwhelming majority of mobile Commerce happens on Apple devices so despite the fact that Google had this great support for pwa. It didn't make a lot of sense for eCommerce sites to implement pwa is because you were only addressing. The minority of the market that were you know Google shoppers. Apple in the most recent operating system you know finally implemented pwazon Safari so now. You know I expect we're going to start seeing that be a best practice as well so at all those Google Technologies together in a couple other things. And almost every conversate on the planet you know could probably do with a pretty substantial Mobile update right now because there are so many new beneficial Technologies. Scot: [51:11] Good thing to do before holiday. Jason: [51:14] Exactly in an if you're going to do that you should probably be starting right now. So feel free to call me at work and we'll take care of you. Scot that's going to be a good place to end it for this week because we we have used auto added a lot of time as we're trying to shorten his up and make him just slightly more concise but if we've left you wanting more or you have any burning questions. I would love to continue the conversation on our Facebook page so jump over there and then drop us a line and then I mean Scott hangs out there almost 24/7 so. And you always you always get a response there and of course if you enjoy this show the best way you can repay us for all the time we put into it is to jump on the iTunes and give us that 5-star review. Scot: [52:02] Thanks for joining so. Jason: [52:04] Until next time happy commercing.
Grønne Girl Geeks Denne utgaven av Girl Geek Radio handler om grønn teknologi! Du vil møte vår egen Girl Geek Andrea Hegdahl Tiltnes. Hun redder verden litt hver dag, og inspirerer andre til å gjøre det samme via sin instagramkonto https://www.instagram.com/andrea_redder_verden_litt/. Det hele startet da hun så Live Nelviks program på NRK https://tv.nrk.no/serie/live-redder-verden-litt/MYNT19002116/sesong-1/episode-1 , og ble gira på å ta saken i egne hender. En annen engasjert dame som hjelper oss å ta grønne hverdagsvalg, er Silje Strøm Solberg fra den unge Trondheimsbedriften Ducky https://www.ducky.no/. Silje forteller om livet som grønn gründer, og forklarer oss verdien av CO2-sparing for enkeltmennesker og bedrifter. CO2-sparing og forbruk går hånd i hånd. For å videre beskrive bedrifters bærekraft, snakker vi med en annen racer på området, nemlig Helle Moen. Hun er teknologioptimist, marinbiolog og fersk regiondirektør for EGGS Design http://www.eggsdesign.no/. Som gründer i Minhoca https://www.minhoca.no/ jobbet hun med sirkulærøkonomi i praksis, ved å gjøre avfall til en ettertraktet vare. Dette faller i god jord hos Girl Geek Gunn-Berit, som har blitt hekta på den norske gjenbruksappen Tise https://tiseit.com/. Helle forteller oss om det økonomiske perspektivet av bærekraft, og best av alt, om hvordan dette «buzzordet» tiltrekker seg de beste hodene. Til slutt skal du få møte energiske Gaylord Booto som organiserer Climathon Trondheim https://climathon.climate-kic.org/trondheim den 27. oktober. Han forteller om byutfordringen «Smart energy solutions in historic urban environment». Som han sier selv: -Climathon Trondheim vil ikke gi oss «den ene løsningen» på alle klimautfordringene. Men arrangementet vil gi oss noen av mange løsninger, som alle er nødvendige for å løse klimakrisen. Om du blir inspirert til å delta på denne maratonen i grønt entreprenørskap, husk påmeldingsfristen den 15.oktober! Podkasten er spilt inn hos Zedge podkasteria på DIGS i Trondehim. Sendingens radioverter er Girl Geeks Hilde Wormdahl, Andrea Hegdahl Tiltnes og Gunn-Berit Sæter. Teknisk ansvarlig er vår egen Hilde Wormdahl.
For the first episode, JAE Multimedia Editor Ravi interviewed Nathan Sanders, a former 'professional wrestler’ and an ecologist at the University of Vermont. They talk about his first fieldwork experience, ants, plants, a skunk, why study biodiversity, WARM and SALT projects that he is involved in, advice for students, and many personal stories. Credits: Photographs taken from NateSanders.org, or provided by Nate, Music: Nihilore_Artifice (Freemusicarchive), Sound effects: Zedge.net, Additional footage: Videvo.org