Podcast appearances and mentions of patty block

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Best podcasts about patty block

Latest podcast episodes about patty block

Your Brand Amplified©
From Broadway to Business: The Triple Threat with Michael Roderick

Your Brand Amplified©

Play Episode Listen Later Dec 11, 2024 47:35


Michael Roderick's journey from high school English teacher to Broadway producer is a testament to the power of adaptability and relationship-building in transforming your career. One of his most valuable insights is the "triple threat" concept, which he expands beyond theater into the business world. Understanding which role you naturally align with can help you better market yourself and create a personal brand that speaks to your strengths. Roderick also highlights the importance of packaging your ideas for broader appeal. He shares the story of his client, Patty Block, who redefined her marketing strategy with a creative concept called the “broken cookie effect.” This approach helped her reframe her services in a way that was more accessible and engaging to her audience. Roderick's message is clear: it's not just about what you do, but how you present it to the world, and sometimes the smallest shift in perspective can open up new opportunities. If you're ready to take a deeper look at your personal brand and make sure you're building the right connections, Roderick's tool is a great place to start. Head over to MyReferabilityRater.com and take the assessment to discover how you can improve your accessibility, influence, and overall impact. Let Michael's insights guide you on your journey to success! We're happy you're here! Like the pod? Visit our website! Start your trial on Simplified.   Schedule a consult, get on the mailing list, and learn more about my favorite tools and programs via https://www.yourbrandamplified.com

Lead Up for Women
From Roadblocks To Building Blocks

Lead Up for Women

Play Episode Listen Later Oct 29, 2024 29:07


Episode #201: From Roadblocks To Building Blocks Join us today as Colleen Interview's Patty Block on Take the Leap. In this episode, I had the pleasure of speaking with Patty a business advisor and transition expert who specializes in helping women business owners navigate the often challenging journey of transitioning out of their businesses. If you're considering a pivot, an exit, or simply want to understand the value of what you've built, this episode is a must-listen! Here are three key takeaways from our enlightening conversation: Understanding Your Business Value: Many women entrepreneurs underestimate the value of their businesses. Patty emphasizes that you have built something of worth, and it's crucial to recognize that potential. Whether you're looking to sell or pass on your business, understanding its value is the first step in making informed decisions about your future. The Importance of Planning for an Elegant Exit: Transitioning out of your business doesn't have to be a daunting task. Patty discusses the concept of an "elegant exit," which involves preparing your business for sale or transition well in advance. This means building consistent revenue streams, documenting processes, and ensuring that your business can thrive without you. By planning ahead, you can maximize your business's value and ensure a smoother transition. The Broken Cookie Effect: One of the most powerful concepts Patty shared is the "broken cookie effect." This metaphor illustrates how women often undervalue themselves and their work, leading to a cycle of over-delivering and underpricing. It's time to break free from this mindset! You deserve the whole cookie, not just the crumbs. Recognizing your worth is essential for both your business and personal growth. To connect with today's guest: Patty Block Website: https://www.theblockgroup.net/ LinkedIn: https://www.linkedin.com/in/pattyblock/ Facebook: https://www.facebook.com/patty.block/ Patty's Book: Your Hidden Advantage: Unlock the Power to Attract Right-fit Clients and Boost Your Revenue http://www.yourhiddenadvantage.com/ Offer: Have you built a profitable and valuable business but instead of feeling like there's something missing, you're feeling like there's something more? You've spent decades becoming an expert in your field and building your business. You care deeply about your staff and your clients. You've made it this far, delivering excellence and great results. Your clients sing your praises. And yet… As a high-achieving woman business owner running a 7-figure business, you may be wondering ‘what's next?' Discover your Exit Readiness Index™ with this assessment: http://she-exits.com/ To connect with the host: Colleen Biggs https://colleenbiggs.net/ Consider Colleen to speak at your next event or host your next Business retreat! Join the Leap Community so you can Step Into the Spotlight, be seen, be heard and be visible today! https://colleenbiggs.net/community/ Subscribe to our podcast for more amazing episodes https://podcasts.apple.com/us/podcast/take-the-leap/id15033595 Join us for the NEXT Empower & Elevate Conference November 15th https://colleenbiggs.net/empower/ Thank you to our Sponsor of today's show: Peacefullliving Why let stress control your life, affecting your sleep and daily routines, when you can find peace instead? We all experience stress, but what if you didn't have to suffer from it? Imagine feeling better, sleeping better, and changing the way you handle life's challenges. With the PeaceFull Essentials pass, you get unlimited access to the PeaceFull Living on-demand library and livestream classes, so you can practice Pilates, Yoga, and meditation anytime—whether at home, in your office, or even in a hotel room. With just a click of a button, you can turn any space into a peaceful retreat, releasing stress and restoring your energy. PeaceFull Living offers simple, practical tools that fit seamlessly into your busy schedule. And as a podcast listener, you can get the PeaceFull Essentials Annual Pass for only $49—a $50 savings! Check out the link in the show notes to bring more peace into your life today. Founder Roberta Hughes will be your guide every step of the way, helping you create more moments of peace every day. https://app.arketa.co/peacefulllivng/pricing/checkout/fVqKCBon92Ge4z9hh3bz

Good Girls Get Rich Podcast
Patty Block Reveals the Secret to a Successful Business Exit for Women Entrepreneurs

Good Girls Get Rich Podcast

Play Episode Listen Later Oct 22, 2024 47:15


Welcome to Good Girls Get Rich! I'm your host, Karen Yankovich, and today I'm thrilled to have the incredible Patty Block on the show! Patty is a business advisor, speaker, and author of Your Hidden Advantage. She's been helping women business owners make the big leap into their third act with more confidence, profit, and joy. Patty Block is a business advisor, transition expert, author, and speaker. Since 2006, she has worked with women business owners who are experts in their fields to transition to their Third Act – when they're ready to do the work they've always longed to do. These women have built profitable and valuable businesses but instead of feeling like there's something missing, they're feeling like there's something MORE. In her bestselling book, Your Hidden Advantage: Unlock the Power to Attract Right-fit Clients and Boost Your Revenue, Patty reveals a new perspective and proven, practical solutions, guiding women to unleash their inner power to run their business with more confidence, profit, and joy. Patty considers herself a native Texan, even though she wasn't born there. She got to Texas as fast as she could (at age four) and is based in Houston. Patty raised three wonderful humans who all caught the entrepreneurial bug and have their own successful businesses. Patty's passion and experience as a business advisor and owner, lobbyist, political consultant, and non-profit executive comes full-circle, as she turns roadblocks into building blocks for women-owned businesses. #GoodGirlsGetRich  We want to hear your thoughts on this episode! Leave us a message on Speakpipe or email us at info@karenyankovich.com.   About The Episode: We're diving deep into the “Broken Cookie Effect” – something I know every one of us can relate to. You know how we sometimes eat the burnt pancakes or broken cookies, while everyone else gets the best? Yeah, it's not just in the kitchen – we're doing it in our businesses too! Patty talks about how we undervalue ourselves and underprice our services, and the impact that has on our profits. Patty also shares her journey from politics to business and what led her to build programs specifically designed to help women. She has powerful insights on how we can stop underselling ourselves and start positioning our businesses for success – even setting ourselves up for that big “third act” or exit! Episode Highlights: The “Broken Cookie Effect” and how it shows up in pricing Transitioning from a successful second act to a purposeful third act Why so many women business owners undervalue their companies and how to change that The importance of building a business that can be sold, and how to position it for a successful exit Patty's Exit Readiness Index – a powerful tool to help you evaluate your business for sale, even if you're not ready to sell   Final Thoughts: Why This Episode Matters: Ladies, if you've ever wondered if your business is “good enough” to sell or if you're just not sure how to value what you've built, this episode is for you. Patty and I break down the importance of pricing, building revenue engines, and why your business is a key asset – your version of a pension! You don't have to wait until you're ready to retire to start thinking about this stuff. Takeaways: Stop eating the broken cookies! Value your work, price it right, and build your business for long-term success. It's never too early to think about selling your business, even if you don't plan on it anytime soon. By setting your business up for success now, you're not only making more money today, but you're also increasing your wealth for the future. If you loved this episode, take a quick screenshot and share it on social! Tag me @KarenYankovich and Patty @PattyBlock, and we'll share it with our audiences. Let's get more visibility for each other, grow our businesses, and create more wealthy women in the world!    Magical Quotes from the Episode: Patty Block: "I realized that one of my strengths was the power of perception and intuition, and I wasn't going to suppress that. I could use it to figure out how to innovate, and it's served me well in my career." "We're bringing that spirit of self-sacrifice into our businesses, and it manifests in how we price our services. We undervalue ourselves, and then we underprice and overdeliver, which makes our profit go poof." "The truth is, you can sell your business. It is valuable. You just need an advocate who's really there for you to guide you through the process." Karen Yankovich: "Let's fill your cup up first, so that you've got a nice, full cup and can build the kind of life that you want for you and your family. Then let's build that overflow, because you can serve from that overflow." "Why are we not building this business up to, like, what it could be? You don't have to wait until the minute after you need it. Start thinking now about how your business serves your future self." "We're eating the broken cookies, everyone else is getting the whole cookie, and we're living on crumbs. It's time to stop that." Resources Mentioned In This Episode: Connect with Patty Block on LinkedIn and Facebook Discover your Exit Readiness Index™ with this assessment, and learn what it takes to become exit read Learn more about Your Hidden Advantage Help Us Spread The Word! It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow entrepreneurs on Twitter. Click here to tweet some love! If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review. Maybe you'll get a shout out on the show! Ways to Subscribe to Good Girls Get Rich: Click here to subscribe via Apple Podcasts Click here to subscribe via PlayerFM Good Girls Get Rich is also on Spotify Take a listen on Podcast Addict

The Faces of Business
Creating Real Business Value to Emerge Exit Ready - Patty Block

The Faces of Business

Play Episode Listen Later Mar 14, 2024 42:51


In this episode of The Faces of Business, Patty Block, Founder and President, The Block Group Inc., delves into the pivotal subject of creating tangible business value for an elegant, strategic exit. Patty is the Founder and President of The Block Group Inc. As a prominent business advisor and business exit preparation expert, she is renowned for her mission to empower women business owners in shaping a more profitable future for their enterprises.   Check out the Blog post here: Creating Real Business Value to Emerge Exit Ready   Thanks for taking the time to listen today.   Find Damon Pistulka on LinkedIn talking about life & building businesses you can sell or succeed.    On Twitter as @dpistulka with inspiration and sharing thoughts.    Find out more about Damon when he's not working.  @damonpistulka on Instagram, or Damon Pistulka on Facebook.      More information on building businesses you can sell or succeed and the Exit Your Way method on our website   View our blog page for this episode here.   Email us for more information info@exityourway.com

Creating a Brand
Simple Systems That Drive Success in Podcast Guesting | Patty Block

Creating a Brand

Play Episode Listen Later Mar 12, 2024 16:06 Transcription Available


Every day, people give up on podcast guesting. Those who quit report that they didn't see results from being a guest, and the extra stress/demand on their time was not worth it. This one-and-done mindset toward podcast guesting will not get you far, but there is an alternative! In this episode, Patty Block shares how you can build a system around podcast guesting that reduces stress while maximizing results. Get ready to unleash the benefits of a podcast guesting system!MORE FROM THIS EPISODE: HTTPS://PODPROS.COM/270TakeawaysSet clear goals for podcast guesting, such as building relationships with hosts, raising visibility, and developing reusable content.Realize that a one and done strategy is not effective in podcast guesting.Develop a system for podcast guesting that includes three stages: before, during, and after the interview.Pay attention to the after stage, as it can be the most powerful in terms of promoting the episode and engaging with the audience.Chapters00:00 Introduction00:28 Goals of Podcast Guesting01:25 Realization of One and Done Strategy02:23 Building a System for Podcast Guesting03:50 Three Stages: Before, During, and After05:15 The Power of After the Interview06:13 Developing Content from the Recording07:39 Collecting and Filing the Recording08:09 Editing the Recording09:09 Setting Standards for Video Clips11:02 Distributing the Video Clips13:55 Engaging with Podcast Hosts and Network15:22 Benefits of a Systematic Approach16:05 ConclusionMORE FROM THIS EPISODE: HTTPS://PODPROS.COM/270

Money Savage
Woman Owned Business Succession with Patty Block

Money Savage

Play Episode Listen Later Feb 20, 2024 20:01


LifeBlood: We talked about planning for woman owned business, why and how the succession planning process is different for woman, the problem of being too selfless, common pitfalls to avoid, and how to start this important process, with Patty Block, Founder of the Block Group, an org helping women experts grow and transition their businesses.        Listen to learn how to overcome your fear of letting go to your business! You can learn more about Patty at TheBlockGroup.net, YouTube, Facebook, X, and LinkedIn. Thanks, as always for listening! If you got some value and enjoyed the show, please leave us a review here: ​​https://ratethispodcast.com/lifebloodpodcast You can learn more about us at LifeBlood.Live, Twitter, LinkedIn, Instagram, YouTube and Facebook or you'd like to be a guest on the show, contact us at contact@LifeBlood.Live.  Stay up to date by getting our monthly updates. Want to say “Thanks!” You can buy us a cup of coffee. https://www.buymeacoffee.com/lifeblood

The Story Engine Podcast
Broken Cookies and Selling Companies with Patty Block

The Story Engine Podcast

Play Episode Listen Later Jan 30, 2024 40:19


Today on the show we have Patty Block. Patty is an expert coach in helping women business owners exit their businesses as successfully and smoothly as possible. On the episode today we are going to talk about the broken cookie effect and how this applies to many of the unique challenges that women business owners face growing and especially selling their companies.  In This Episode: Shifting the way that you are thinking is the first step once you have become aware that there's a problem and that you don't like where you are and you're feeling stuck.  The broken cookie effect is about recognizing the behavior that is so ingrained that it is invisible.  As women, we have to take responsibility for recognizing where we are, where we get stuck, and how we can change it. Show yourself some grace and be kind to yourself. Be as kind to yourself as you are to everyone else.  And so much more!!!   Connect with Patty Block: Patty's Website Your Hidden Advantage Exit Readiness Index  

Introvert Biz Growth Podcast
Limiting Beliefs and Pricing

Introvert Biz Growth Podcast

Play Episode Listen Later Jul 28, 2023 54:46


In today's episode, we delve into the vital “P of Pricing” as we sit down with Patty Block – a business advisor, pricing expert, author, and empowering speaker. In our conversation, we explore the intriguing relationship between broken cookies and our limiting beliefs with pricing, the challenge of being affordable for everyone while avoiding burnout, and effective techniques to communicate the true value of our services before raising prices. We also dive into strategies for determining fair pricing, tackling the “Good Girl's Dilemma,” and letting go of patterns that don't serve us. Get ready to be inspired! In this episode Patty and I discuss about: The relationship between broken cookies and our limiting beliefs with pricing The challenge of wanting to be affordable for everyone – and burning out while doing so Effective techniques to communicate our value and why we need to do that before raising our prices How to get started when you're determining your prices and much more [00:00:00] Sarah: Hello, Humane Marketers. Welcome back to the Humane Marketing Podcast, the place to be for the generation of marketers that cares. This is a show where we talk about running your business in a way that feels good to you, is aligned with your values, and also resonates with today's conscious customers because it's humane, ethical, and non pushy. [00:00:23] I'm Sarah Zanacroce, your hippie turned business coach for quietly rebellious entrepreneurs and marketing impact pioneers. Mama bear of the humane marketing circle and renegade author of marketing like we're human and selling like we're human. If after listening to the show for a while, you're ready to move on to the next level and start implementing and would welcome a community of like minded, quietly rebellious entrepreneurs who discuss with transparency what Works and what doesn't work in business. [00:00:54] Then we'd love to welcome you in our humane marketing circle. If you're picturing your [00:01:00] typical Facebook group, let me paint a new picture for you. This is a closed community of like minded entrepreneurs from all over the world who come together once per month in a zoom circle workshop to hold each other accountable and build their business in a sustainable way. [00:01:16] We share with transparency and vulnerability. What works for us. And what doesn't work, so that you can figure out what works for you, instead of keep throwing spaghetti on the wall and seeing what sticks. Find out more at humane. marketing forward slash circle. And if you prefer one on one support from me, my Humane Business Coaching could be just what you need. [00:01:40] Whether it's for your marketing, sales, general business building, or help with your big idea like writing a book, I'd love to share my brain and my heart with you, together with my almost 50… Years business experience and help you grow a sustainable business that is joyful and sustainable. If you love this [00:02:00] podcast, wait until I show you my Mama Bear qualities as my one-on-one client. [00:02:05] You can find out more at humane.marketing/coaching. And finally, if you are a Marketing Impact pioneer and would like to bring Humane Marketing to your organization, have a look at my offers and workshops on my website at Humane. [00:02:29] Hello, welcome back to the Humane Marketing Podcast. I'm so delighted that you're here. I'm back in Switzerland after three weeks of really, really hot weather in Sicily. And I'm recording this and it's raining outside and there's a thunderstorm. So it's quite refreshing. I'm speaking today with Patti Block. [00:02:53] And before I tell you a bit more about Patti. I'd like to remind you that I'm currently talking to potential [00:03:00] participants of the Marketing Like We're Human, also known as the Client Resonator Program. This is my flagship three month program, closely aligned with my podcast, and based on the same framework, the seven Ps of humane marketing. [00:03:16] The program involves a deep exploration of these seven P's to help you uncover your true identity and passion and really enabling you to infuse more of you, more of your authentic self into your marketing. Essentially it's about marketing from within. While the outcome is the resonance with your ideal clients, the program goes way beyond just marketing. [00:03:44] It serves as the foundation for your life's work. We begin by focusing on the inner aspects, such as passion and personal power, and then move to the outer elements, people, product, pricing, promotion, and partnership with [00:04:00] others. The program takes place in an intimate group setting. Ensuring a deep and transformative experience, resulting then in the business that truly aligns with your values. [00:04:13] The program is a hybrid model, so consisting of 20 to 30 minute video to watch each week. Uh, these are based on my teachings, but also on my own experience that I share with vulnerability. Cause I feel like if I show up with vulnerability, then that's kind of sets the stage for our group conversations. [00:04:35] And that's why these group conversations are so in depth and, uh, vulnerable and transformative. So who's the program for? It's for quietly rebellious entrepreneurs with varying levels of business experience. So whether you have one year, five years or. Even 10 years under your belt, it's never too late to create a solid foundation for your business [00:05:00] and more importantly, to create your life's work. [00:05:02] So by doing so, you'll be able to market authentically as the person you truly are. If you're interested in learning more or have already visited the page, but need to go back, I invite you to go to humane. marketing forward slash program, where you'll find different testimonials and detailed case studies from past participants. [00:05:25] If you think that this program might be your right next step and a good fit for you and your business, let's talk. You can book a call with me by going to humane. marketing forward slash program and there you'll find a button to book a call or you can send me an email if you're on my email list. Also, what I forgot to mention until July 31st, I have an early bird. [00:05:49] Discount of 200 off. So please do mention that to me. And I will of course, apply it as long as you book our [00:06:00] call before July 31st. It's okay if we speak after, but at least have it booked before July 31st and mentioned the discount code. There's no code just mentioned the early bird. Thank you so much. [00:06:14] Okay. Back to the P of pricing and today's episode, Patty Block is a business advisor, pricing expert, author, and speaker. She works exclusively with women business owner experts to strategically fine tune their operations, attract right fit clients, and boost their revenue. She firmly believes business success and wealth in the hands of women elevates society as a whole. [00:06:42] And I agree, but not just women. There's There's good guys out there as well in her book, your hidden advantage, unlock the power to attract the right fit clients and boost your revenue. Patty reveals a new perspective and proven practical solutions, guiding women to [00:07:00] unleash their. Inner power to run their business with more confidence, profit, and joy. [00:07:05] In this episode with Patty, we discussed the relationship between broken cookies and our limiting beliefs with pricing. You're going to have to listen to find out about the broken cookies, the challenge of wanting to be affordable for everyone and burning out while doing so. Effective techniques to communicate our value and why we need to do that before raising our prices. [00:07:32] How to get started when you're determining your prices and so much more. So let's listen to this conversation about pricing with Patti Block. Hi, Patti. I'm so looking forward to our conversation today about pricing. Welcome to the Humane Marketing Show. [00:07:50] Patty: Thank you. And thank you for inviting me. [00:07:52] Sarah: Yeah, I'm so delighted. [00:07:54] I'm, I want to give a shout out to Sophie Leshner, who's, uh, introduced us and, and [00:08:00] I couldn't be more happy with, um, you know, having this introduction because I have to admit, like in terms of pricing, um, especially aligned with our values and humane marketing, it's not always. Easy to find the right experts, but when I came across your work, I'm like, oh, yes, definitely very much aligned. [00:08:22] So, um, yeah, super delighted to have you here. I think I want to start off with, uh, one of the stories you tell on your website. And I think I heard you talk about it on another podcast as well. And it has to do with cookies. So it's not the cookie cutter, uh, story, uh, you know, the cookie cutter recipes that we talk about a lot in the humane marketing and I like follow everybody else's recipe for success, but it also has to do with cookies. [00:08:55] So why don't you start us off there, Patty? [00:08:59] Patty: Sir, [00:09:00] when I was growing up, my mom made these fabulous cookies. The whole house smelled good, it was warm, the cookies were gooey, and all my life I watched my mom eat the broken cookies. But it wasn't until I was a teenager that I even thought to ask her, why do you only eat the broken cookies? [00:09:19] Do they taste better? And she laughed and said no I eat the broken cookies so you can have the whole ones And that memory came rushing back to me several years ago when I was struggling to put words Around a really pervasive pattern that I had seen in the decades that i've worked with women business owners that That's what we're doing as women and that image of my mom eating the broken cookies popped in my head I realized that we are Watching our role models are moms and our grandmothers and they brought that spirit of self sacrifice to everything they did [00:10:00] so we're following that and we're bringing that into our businesses and that's what I call the broken cookie effect when we undervalue ourselves we underprice our services and then we over deliver so we struggle to be profitable we Really have a lot of limiting behaviors because I believe everything in your business flows from your pricing, when you can hire, who you can hire, the technology that you bring into your company, all of the things that you spend money on, you can't do that. [00:10:36] And you don't have those choices unless your pricing is appropriate and your company is profitable. And so, What I've seen is that everyone around us, our clients, our staff, our families, everybody gets the whole cookie and we live on crumbs. [00:10:54] Sarah: Yeah, that's quite the story. And it's, I could think of at least three or four [00:11:00] women, uh, in my personal life that I've seen kind of doing similar things. [00:11:05] And then also, yes, in business, I think this definitely, um, resonates and I, I see that. I obviously I didn't know about the cookie story before, but to me, it's like this feminine energy, we're so good at certain things, the caretaking, the, the empathy, we're both, um, HSPs as well, highly sensitive people, Patty. [00:11:30] And so there's this, you know, very nurturing care that we bring to our business and the feminine energy. But on the other side of the coin, there's then also this, yeah, this broken cookie effect where we struggle to take care of ourselves, right? Um, [00:11:51] Patty: yeah. Let me add that the broken cookie effect is not about putting yourself first and everybody else last. [00:11:59] [00:12:00] That's against our nature. I mean, talking exactly about what you're talking about in terms of our feminine energy and our need and ability to nurture. Those are all parts of who we are as humans. And I don't mean to minimize those or dismiss those at all, but there's a reason that you're in business. [00:12:21] And it's a reason that there's a business instead of a hobby. And that is to make money. And often we have to live on the money that we make from our businesses. So there is a real consequence if we're always putting ourselves last. And So worried about taking care of everyone around us that we miss the idea that unless we take care of ourselves emotionally logistically Being able to delegate being able to put boundaries around what you're doing and saying Unless we're able to do that effectively, [00:13:00] then there's such a high toll that it takes on us as a person Yeah, [00:13:05] Sarah: so true. [00:13:07] And on the other hand, I see this kind of Um, either in where, especially in the, you know, the conscious entrepreneur sphere, and I'm again, specifically thinking of women, but it's probably all, all genders who want to be affordable for everybody because, you know, we're conscious entrepreneurs and so we need to be affordable for, for everybody. [00:13:34] Um, And then we apply low prices and, and, and at the same time, then burning out because we just can't be sustainable with these low prices. So, uh, yeah. So how do we knowing all of that? How do we do it differently where it feels good to ourselves, but it also feels good for our clients who. [00:14:00] You know, where we still want to respect that not everybody can maybe afford high level prices. [00:14:07] What's your suggestion [00:14:10] Patty: here? So that was the question that was really ringing in my head was the phrase that I often hear from women business owners is, but if I raise my prices, it's not fair to my. Buyers, it's not fair to my clients. So remember that you as the business owner have a lot of choices and you get to set the stage for what you do and what you don't do. [00:14:38] But sometimes we forget that and we think the client is the boss, right? And sometimes we've created a job for ourselves instead of building a business. So part of the work that I do is working with women that are further along in their journey, and they want to start building real business value so that one day they can exit their company [00:15:00] and sell it if they choose to. [00:15:02] But one of the challenges is that when I talk to women business owners, especially those that are expertise based, They say, but I don't have anything to sell and that is a real misunderstanding of value. So I'm going to go back to the original point about pricing. So the antidote to the broken cookie effect, how you can beat that is with a four step system that I've developed called the snap system. [00:15:31] And the reason there are four pieces and it's not as simple as raising your prices because if it were that simple. Everybody would do that every year. And just call it a day, right? But it's not simple, exactly to your point. So the SNAP system stands for S Stop believing the myths and narrow your focus a assess your value and P practice your power and this [00:16:00] actually is the structure of my book, which is called your hidden advantage and that's a great place to start because not only will you learn the concepts around this, but also their exercises. [00:16:13] And, um, when you go through those exercises, it will help you gain some clarity because a lot of the reason that we don't change our pricing or add structure to it is because we're afraid. And because sometimes we think, well, that's not fair, but remember you have choices. So here's what I typically recommend is. [00:16:37] Add structure to your pricing, build a pricing model. It makes you more confident because there's a rationale behind how you're pricing and do that only with new clients. And leave your current clients alone. You can change the pricing over time with your existing clients, but there's no big hurry [00:17:00] and your new clients won't really know the difference. [00:17:03] So going back to the snap system, stop believing the myths. So those are all those limiting beliefs like pricing. I price based on what the market can bear. And that is. That's kind of my pet peeve because there's no such thing as what the market can bear as long as you understand that there's a price point for every buyer. [00:17:28] And we see that all the time. We see that in retail, right? There are different stores. You can buy a blouse in any of those stores, but which woman shops in which store depends on how much money she can spend and what she thinks is important and your buyers. Come to you with that same mindset. So if you can build what I call the perceived value The value in the mind of your buyer, then every step you take to build value helps your buyer [00:18:00] understand your pricing, your compensation, and there isn't any pushback. [00:18:07] Now, the important part of that is the end. Narrow your focus, because that's about finding right fit clients, what I call ideal buyers. And a lot of times we're waiting for the phone to ring, we're only, we only have an inbound process. Sometimes we don't have a process at all. We're waiting for the phone to ring and then we're winging it, trying to figure out how do we convince this person to buy from us. [00:18:39] And that approach Does not work or if it works temporarily all of a sudden it will stop working and you will be shocked and horrified that now what do you do your job is the business owner is not to convince anyone of anything that's just not your role you if you [00:19:00] provide an expertise. Or if you provide any kind of service or even a product product is a little bit easier because you have a supply chain and you can price your product partially based on the expenses of producing that product with a service company sometimes it feels like we pick a number out of thin air. [00:19:21] And that doesn't feel good. So building a pricing model is really important. But the snap system is in that order for a reason, because the limiting thinking is your first issue. So I teach in my book, how do you shift the way you think? The second piece, narrow your focus is about finding those buyers who understand the value you bring. [00:19:46] That means they also will understand your pricing model and they're going to be such great clients because they already value you and the assess your value is about building your pricing [00:20:00] model and I teach how to do that in the book as well and the last piece is practice your power that is all about communicating and the huge challenge we have as women is that we're typically raised not to talk about ourselves. [00:20:15] And that if you talk about yourself, it's bragging and that doesn't feel good. So I'm based in Houston, Texas in the U S and we have a saying here in Texas that it's not bragging if it's true. And I grew up believing that, that we can talk about ourselves effectively without it feel like. Feeling like it's bragging so that is part of what I teach as well is how do you communicate assertively and with confidence and I teach very specific techniques to do that. [00:20:50] Sarah: There's so much that, um, you just shared in just a few minutes. And I, I want to unpack some, uh, some of the things you, you mentioned. I think the [00:21:00] first thing that really stood out, and I think it's super important to, to repeat is you said applied new prices to new clients. Keep your old prices for existing clients. [00:21:14] And I think. That is really unique advice or, or, or maybe other people say it, but they don't say it often enough because I feel like there's this message that everybody hears, Oh, I need to always increase my prices. And then people go out and send out this email to all their clients saying my prices are now, you know, this much, and then they start losing all their clients and they wonder what they did wrong, um, well, they, what they did wrong is that. [00:21:46] The previous clients, they bought into the value that you sold them then, right? And so you really need to kind of communicate your new value first, so that the new clients [00:22:00] buy into this new value that you're selling. And I think that, yeah, that's key. And that's, that's really what I'm doing right now with the humane marketing circle as well. [00:22:09] Um, and I'm going to be very transparent about that. You know, the existing clients, they are members, let's say they bought in at a lower price and it's normal, uh, that when you build a community, there's not that much, uh, not that many members yet, not that much engagement, right. You could get in at a lower price, but now we have 60 members. [00:22:33] There's now four calls per month. Well, the value has increased like by huge amounts. And so obviously I had to raise my price. And so the new members will, yes, they will get in at a higher price, but they also buy in at a higher value. And I think that's really important to understand that you can't just expect. [00:22:54] Now, if I would send out to all my existing members saying, Oh, the price is [00:23:00] now double. Well, a few of them would probably say, well, okay, but that's too bad. I bought in at this rate. Now this won't work for me anymore. It's not that they don't value it. It's more just like. They bought into it when it was a different price. [00:23:18] And so they would be disappointed, uh, to see that, you know, the price now doubled. And I think that is so key to remember then just not do that with existing clients either. Um, so yeah, I really appreciate you saying that. [00:23:34] Patty: Yes, and think about it this way, too. The people who bought in at the beginning took a risk, right? [00:23:41] Yeah, there could have been very little value and I bet all of us have experienced that where we've gotten involved with a program And it turned out there really wasn't that much value to it Right. We took a risk spending our money and investing in something Because we believed in the person doing it or [00:24:00] we thought there was going to be a lot of value So not only did we take a risk, but we've remained loyal We've remained a member because we're happy to help that grow Exactly. [00:24:12] Yeah, and we've all had that experience. So I think there should be some reward For that taking a risk and being loyal and helping build the membership exactly and because of that Keeping the legacy prices makes sense to everybody. Mm hmm. [00:24:30] Sarah: Yeah, yeah, totally. Um, the other things you mentioned in your, in your SNAP system, um, so the first one, yeah, is basically the mindset piece, right? [00:24:42] How do you get, how do you stop believing some of these myths around pricing? And it's so important that Everything you do starts with the mindset shift. Um, and I'm so glad you, yeah, you talk about that too. And then, uh, just like in [00:25:00] marketing or branding as well, like anything we do online, well, we need to be very clear who we are talking to. [00:25:08] And so it seems like it's the same thing for our prices. The one question I have, and I guess it's the same in marketing, um, can we have different ideal clients? And if so, will the prices be different? [00:25:28] Patty: Possibly. So, yes, um, I think what you're describing is clients who want different services. [00:25:38] Sarah: It could be different. [00:25:39] It could be different services. Um, it could be different. It could be the same service, but different levels of access things like this, [00:25:48] Patty: right? Absolutely. And you can customize that. So that is the power of the pricing model, right? As you could use one pricing model with different levels. Right. [00:26:00] And, um, so I have two parts to my audience. [00:26:04] One are those that are earlier in their journey, they're very focused on growth and that's really who I wrote the book for. The other part of my audience are women that are further along in their journey and want a position for exit. So there is a difference in, it's the same pricing model that I use, but there's a difference because Transcribed There's a difference in complexity in terms of how I'm advising those business owners. [00:26:34] So yes, that works really well. You can also, and I give examples of this in the book, you can take a couple different pricing models and blend those together. And use kind of a hybrid that works really well. And I can give you an example. I work with a lot of accountants and many of them are outsourced chief financial officers. [00:26:58] So they're advising [00:27:00] other businesses about their business, their financial strategies and. The base pricing model that we developed is a monthly fee for the advisory services, but almost a hundred percent of the clients need some kind of project at the beginning. Let's say they need their bookkeeping cleaned up or they need an audit. [00:27:27] An informal audit done to figure out where they are financially. Sometimes things have gotten messed up with a previous bookkeeper. So they need that project at the beginning. So we have a scoping template that will help them do that to figure out the pricing for that project, and then they go into the monthly fee. [00:27:50] So that's a hybrid. Situation and regardless of the dollar amount that you put on that model the [00:28:00] model stays the same and that is something it's easier for your buyers to understand it easier for you to talk about it because all of a sudden when you're talking about it you're talking about the structure and it's not personal. [00:28:16] It's not about you or your expertise or your staff. It's about the structure of the pricing and your buyer will really understand that. Right. [00:28:26] Sarah: So if I'm understanding this correctly, when you talk about the pricing model, that means it's specific to your business. And in the case of the, uh, outsourced, uh, CFO, uh, it could take some done for you work and then kind of a retainer portion. [00:28:45] Right. And so it just depends on what kind of services. You are, um, delivering and how would this, because I have a lot of coaches who, who are listening, could you give me an idea of how [00:29:00] this could work if you're mainly selling your coaching services, could there be a done for you proportion to it? How could you, um, Come up with a creative pricing model. [00:29:13] Patty: So it would really depend on the services the coaches are offering. So most coaches, especially business coaches, are helping them with different aspects of their business. So that's why a monthly amount, perhaps it's paid at the beginning of every month, what I could call a retainer. Perhaps that is a really good method. [00:29:36] Now, the reason That people are afraid to do that is because they feel as though they might get taken advantage of. They're still thinking in hours and they're thinking. What right there thinking well what if my client calls me like three times a day and it's kind of driving me crazy and all this stuff and i'm not really being compensated for that because i have this flat [00:30:00] rate monthly fee so that goes back to boundaries and setting expectations so i believe that. [00:30:10] When we're talking about finding your ideal client, that's backwards because you need to find an ideal buyer and help them be ready to buy so that you can then help them become an ideal client. That does not happen by accident. And it happens when you set and manage those expectations at the very beginning. [00:30:33] Once they become a client and you draw those boundaries and you help them understand what's included and what is not included. And then if they need. extra help, then you have the ability to go back to them and say, well, you'll recall that our setup is that this includes two meetings a month and emails. [00:30:55] If you would like to add some meetings or calls, I have this piece that you [00:31:00] can add on to it. And this is what it would cost again, structural, not personal. And it makes it so much easier to go back to your client and say, I'm happy to help you. And here's what it will cost to add on this piece and whether or not your client is going to say, yes, depends on if they can afford it. [00:31:21] And if they value it. And if you've shown them every step of the way, the kind of value that you bring. So going back to what you said a few minutes ago about there is no cookie cutter solution. That is true of everything in your business and most importantly, pricing. There is no cookie cutter answer and you need to figure out what works in your business with the population that you want to work with. [00:31:49] And right now you may not have a population of ideal clients. You may feel as though you have to take everyone who comes to you. In order to generate enough revenue [00:32:00] and that is a trap it's a really unfortunate trap and a very common one so if you will take a step back and really go out and find your ideal buyer you have to define who that is and then go find them and I give some strategies in the book once you do that then you'll you will notice a night and day difference because. [00:32:25] Then you're working with people that you're excited to work with. You get great results. They're willing to put in the work and you're not just taking anyone who comes to you. And it makes that whole pricing conversation kind of a non issue because everyone understands the value. [00:32:43] Sarah: Yeah, let's talk about this value. [00:32:46] Um, because I think that's one thing that is hugely important for pricing, right? Uh, so how, what are some strategies that you can share that would help listeners? [00:33:00] Communicate their value better, because if we said it before, you can't just increase your prices. You need to, I think, first increase your confidence. [00:33:10] Uh, so I guess to go back to the myths, right, that's where you need to stop and start on working on your confidence and in your mindset. And then and then also communicate your value in a different way so what are some ways that you have seen with clients how did they start to communicate their value [00:33:30] Patty: differently one of the problems that we start with is that we think value is. [00:33:38] All about the results. It is largely about results and you certainly want to get results, but I bet your audience is already getting good results and I bet they pride themselves on that because most of us are high achievers and we, that's the problem with over delivering [00:34:00] is it's such a slippery slope because once you say, okay, I'll add that. [00:34:05] I'm not going to charge you extra. I'll go ahead and add that service. Where can where do you stop right and your client doesn't understand the value because you just gave it to them for free So again, it's a trap and then how do you say no in the future, right? It becomes more and more difficult. We feel more and more afraid so When you start things from the very beginning It's really helpful. [00:34:34] So Some examples of how can you build value think about all the things? In fact, let me share an exercise that your audience can do today, and that is find a, an accountability partner, someone who knows you well, knows your business, you know them and their business, and you're about the same point in your journey, [00:35:00] and you are going to write down. [00:35:04] Everything of value that you think the other person provides for their clients, and they're going to do the same thing for you, then you're going to exchange. And it's a really powerful exercise because they will put things on your list. That you would never have thought of. So when I did this exercise many, many years ago, the thing that surprised me most is that the first item on the list that I received was calm and that I have a calming voice and a calming demeanor. [00:35:38] I would never have put that on my list. [00:35:41] Sarah: Yeah, because you just are the way you are. Right. And so you exactly know that about, well, maybe you knew it, but you didn't think it was a value because. You just assumed everybody [00:35:52] Patty: was like that. That's exactly right. And then I went and tested the things on my list, and every [00:36:00] time I would ask them, so what do you think of calm as one of the points of value? [00:36:05] And every single person I talked to, clients and colleagues, they all said, oh, of course. Absolutely. You have the most calming voice and my clients would say, and I know if I call you and I'm completely freaked out about something, you're going to share a different perspective and it's going to calm me down and I'm going to be able to make better decisions. [00:36:29] So it's tremendously valuable, but I didn't recognize that. So you will be surprised at what people put on your list. And that's why it's such a powerful exercise. Then once you get your list, go test it. And ask people in your circle. The other thing that we often overlook is our network, your network. If you've spent time and energy building your network of people and contacts and those other [00:37:00] experts, that is incredible value for your clients. [00:37:04] And yet, just like being calm, we think, Oh, but you know, everybody has a network and everybody thinks, you know, that's, that's what you do in business. But I will tell you, if you can shortcut something for your clients by making an introduction to somebody that you already trust, that is a huge value. So those kinds of things that we are not thinking of on a day to day basis will help build value. [00:37:34] If you have staff, even if they're contractors, they don't have to be employees, but anyone that helps you in your business. That is valuable to your clients because anybody you have helping you means you get to focus on what you do best. And that helps your clients. Yeah, [00:37:53] Sarah: that's such a good point. Yeah, it's, it's, it's the small things. [00:37:59] That [00:38:00] again, like you said, we don't think of that are actually make the big difference and, and, and sometimes it's in, I talk in the selling like a human book, I talk about tangible value and intangible value. And so some of the things you just mentioned is intangible, right? Well, how does calming that's going to help my inner. [00:38:24] Garden, right? And so that's kind of intangible where some of the tangible value is, is maybe something that is really easy for you. For example, what's really easy for me is to write someone's LinkedIn profile. I've done that for 15 years, right? So it's really easy for me, for someone else, for my clients. [00:38:44] That is a huge burden. And so they're like super appreciative of me adding this just as an add on, uh, service. Right. And so that, that's the, kind of the done for you aspects that you can add that then [00:39:00] also kind of show this tangible value where they can say, okay, check, you know, this is now also off my plate. [00:39:07] And there are, there, there's not one that's better than the other. I feel like tangible and intangible. They are equal in, especially in the times we are now, like serenity, calm, focus, all of these things are so super valuable. So I'm really glad you, you brought those up and, and what a great exercise. Yeah. [00:39:27] To do that with a friend who then brings out things that you didn't even know about. Right. Yeah. What are some things, uh, advice that you could give. Someone who's, who's just starting out and, and are, is probably struggling still with this idea of, uh, determining fair pricing, where would you tell them to start? [00:39:51] It's probably definitely the, you know, stop the, the myths. That's probably the first step. But then if we go into the more tangible things, [00:40:00] where would you tell them to start? [00:40:02] Patty: Well, you know. I've experienced exactly what you're describing just starting out. So in a former life, I had a business in political consulting and lobbying and had that business for about eight years. [00:40:15] And the challenge that I experienced was that my revenue was tied to the election cycle in the U. S. So I was on this rollercoaster all the time, revenue ups and downs. So that was really frustrating. And if there were resources to help me. Grow my business and solve those problems. I didn't know how to find those resources and I didn't know who to trust. [00:40:41] So that was really frustrating for me. I also, I was a really good consultant, but I didn't know how to price and I didn't know how to sell and. When I went out to try and find programs and courses and figure all that out and I took a lot of those What I found is that [00:41:00] primarily they were designed by men for men and they weren't working for me And when I started talking to my friends who were business owners, they said the same thing Well, I tried that method and it didn't work for me either and at first we think it's us We think, oh, well, I just can't make that work. [00:41:18] The problem is they're not understanding. Those programs are not understanding the way women think, the way we operate, the way we struggle, how we're juggling a million things, including our families and our businesses and our personal needs and all of those things and sometimes taking care of parents. [00:41:41] And so I've been in that situation and. I really struggled when I was starting my business in political consulting, and that's why I started developing my own programs, because it's designed by a woman, by me, specifically for other women business owners. And that [00:42:00] has worked really well. So I would say if you're just starting out, take advantage of the shortcuts that are available to you. [00:42:09] Don't struggle for as many years as I did. I wish someone had. Been able to provide some relief for me, but I had to figure it out myself. And so what I would recommend is read your hidden advantage, because that is the recipe for the different steps that you can take with the snap system of how you can learn how to price, how to deal with your limiting beliefs, how to find the right people that you want to work with. [00:42:40] And when I say right, people, right. People for you. Right. So you probably already know who you do want to work with and who you do not want to work with. You can start with who you don't want to work with, right? Sometimes that's easier and rule [00:43:00] out the people. So my guess is no one in your audience wants to work with somebody who is arrogant and mean. [00:43:07] All right, definitely. Okay, so if we eliminate all the arrogant, mean people, then you can start to pair back. Well, what's the opposite of that? Who do I really want to work with? I want to work with kind, giving, thoughtful, smart people. And then I start. Really creating a picture. So a colleague of mine asked me not too long ago, if I had to pick a fictional character as my ideal buyer, who would it be? [00:43:39] And it only took me about 10 seconds to realize, have you ever seen the show, the X Files? Okay. Dana Scully is my ideal buyer. If, if she was a business owner, she would absolutely be my ideal buyer because she's a high achieving, highly educated woman. She is devoted to her [00:44:00] work. Sometimes she thinks her work is her hobby and she takes responsibility. [00:44:05] She makes good decisions. She believes in evidence based science, but she's open to new ideas. That really describes my ideal buyer. And when you can think of a fictional character in that way, that may help you determine who you really want to work with, then you want to attract them in your messaging and how you talk about yourself, your value, and then you want to go out and find that person. [00:44:37] And remember that even if you're selling into big companies, you're still selling to a person. It's still a human being. And when I say selling, I don't mean convincing. I mean, taking them on a sales journey so that they're ready to buy and they understand the value and they're excited to work with you. [00:44:59] [00:45:00] Yeah, [00:45:00] Sarah: yeah, I call it resonating. And so it's very similar, right? Because we're not pushing and it's just being present out there and yeah, resonating with the right clients. So they come into your gentle sales path and in the gentle sales path, there was no convincing, just like you mentioned people. And I guess that's why I have focused so heavily on marketing because. [00:45:28] When you market the human way, you then don't almost don't need to sell anymore because then it's just, it's just a human conversation that has to do with money, but there is no pushing kind of, you know, it's not a unidirectional sales conversation where you're pushing something. So, [00:45:51] Patty: and I believe. Yeah, I believe the same thing. [00:45:54] And again, that works so much better and more effectively for women. [00:45:59] Sarah: Yeah, [00:46:00] exactly. Yeah. Yeah. I was reflecting on this whole thing with the, you know, with this feminine energy and the, the cookie story, like, cause we have obviously male listeners as well. And I, I'm just actually curious. To, I would love to hear if you're listening to this and you're in a male body, uh, I would love to hear whether you see this happening as well in the business world, I'd be curious because I see it even in like mastermind groups or small communities like that where, you know, we're very value aligned and the males are very much Hey. [00:46:43] Um, aligned also with the feminine energy. And yet I always feel like to them, it's just normal to be seen, to take up space. And it's not the same for the women in the group, right? [00:47:00] Even though the values are aligned, even though they're not, you know, macho type guys who, you know, that they, but it's just comes natural. [00:47:10] And I think it's, it's part of our history. It's just how we've, yeah, we've kind of. Evolved over time and always looking at our, our moms and the moms before that is really part of this, uh, story that we need to let [00:47:29] Patty: go of. There is and also if you keep in perspective, the pressure that is put on the guys. [00:47:36] So I have two brothers and when I was growing up, there was a lot of pressure put on my brothers because they were expected to be breadwinners. I, as a woman. Now, again, you can think of this as chauvinistic, but I wasn't expected to be a breadwinner. I became a breadwinner, but I wasn't raised that way. [00:47:59] And I had to [00:48:00] learn a lot of these skills, which I did with my political consulting business. And but then I have to say, all of a sudden I was 35 years old, had three little kids at home, a thriving business and a surprise divorce. And I was thrust into the situation of all of a sudden I'm now responsible because there was no financial support. [00:48:25] So I'm responsible for raising my three children on my own with no emotional, logistical or financial support. And that is why I closed my political consulting business. And went to get a job and part of that was because a lobbying required a lot of travel and I knew that I needed to be home to stabilize things for the kids at that time. [00:48:49] My youngest was about 2 and he just turned 31. So, I have raised my children myself and I have, um, help them all get through [00:49:00] college and graduate school and launch their careers. And now they're all 3 business owners. Nice. Congratulations. Thank you. So, you know, all the twists and turns that we experience in our lives. [00:49:11] I wasn't raised to be a breadwinner, but I became that because I had to. And because of that, those skills that I learned. Over the course of my life now, I really can put them to work in teaching other women how to build your confidence You have more power and choices than you realize And again part of that is how we're raised and it's generational So 30 or 40 years from now, maybe that won't be the case for women But right now it is and we are very influenced by previous generations and the role models that we grew up with Yeah, [00:49:56] Sarah: let's hope it won't be like that anymore 30, 30 years [00:50:00] from now, or hopefully even less. [00:50:02] Patty: Exactly. [00:50:03] Sarah: Wonderful. Well, this has been really interesting and, uh, yeah, just very great and deep conversation. Thank you so much, Patty. Please do mention your book again, and where people can find you, your website, everything. [00:50:18] Patty: You bet, and thank you again for having me, this has been great. You can contact me through my website, theblockgroup. [00:50:27] net, and if you're interested in the book, There are several bonuses that you can download for free that are companion pieces to the book, including a video training called The Value Equation. And the book is called Your Hidden Advantage, which you can find on Amazon. But if you go to yourhiddenadvantage. [00:50:46] com, you can also access the bonuses. [00:50:50] Sarah: Wonderful. I'll make sure to put those links in the show notes. Thank you. I always ask one last question, uh, Patty, and that is what are you grateful for [00:51:00] this week or today? [00:51:02] Patty: Well, I have a new grandson and, and he made me a grandmother. So I am, he's just turning six months old. [00:51:12] And very sadly, my mom passed away about six months ago. She, she died a month or two before he was born. And, um, It was very shocking because she wasn't ill and she was so happy. And my mom and I were very, very close. And in fact, the book is in many ways, a tribute to my mom. And there are stories about her. [00:51:37] And as I was writing the book and she was so excited for it to come out and I would ask her, can I use this story? Can I use this photograph? And she was so excited with all the pieces that I was adding to the book. And. Sadly, she passed away very suddenly, and it turns out that my new grandson is named [00:52:00] after her. [00:52:01] So it's really a lovely tribute, and I'm so grateful that I'm grateful for my family, my children, for sure, and for my new grandson. [00:52:11] Sarah: Yeah, it's wonderful. Yeah. Sorry for your mom's passing, but who knows? Maybe he, he really took her spirit and, and came back. Yes. It's wonderful. Thanks so much for spending time with me today. [00:52:26] Thanks, Patty. Thank you. I hope you got some great value from listening to this episode. You can find out more about Patti and her work at theblockgroup. net and Patti has a free training called The Value Equation, which you can get for free by signing up for the bonuses that are companion pieces for Patti's book, Your Hidden Advantage, Unlock the Power to Attract Right Fit Clients and Boost Your Revenue, so definitely check it out. [00:52:56] Uh, look up her book and see if that's a good fit for [00:53:00] you. If you're looking for others who think like you, then why not join us in the Humane Marketing Circle? You can find out more about the circle at humane. marketing forward slash circle. And again, a reminder that the early bird discount of 200 for the Marketing Like We're Human, aka the Client Resonator program, is ending on July 31st. [00:53:25] So if you are interested in that program and would like to benefit from that discount, please make sure you book a call with me before that deadline. It doesn't matter if we speak after, I will still apply the discount, but just send me an email and we'll book a call. And, uh, yeah, I'd love to have to have you on that, uh, program. [00:53:47] You find the show notes of this episode at humane dot marketing forward slash H M one 69. And on this beautiful page, you'll also find a series of free offers [00:54:00] such as the humane business manifesto in the free gentle confidence mini course, as well as my two books, marketing like we're human and selling like we're human. [00:54:11] Thank you so much for listening. And being part of a generation of marketers who cares for yourself, your clients, and the planet. We are changemakers before we are marketers. So now go be the change you want to see in the world. Speak soon.

Grow My Accounting Practice | Tips for Accountants & Bookkeepers to Grow Their Business
Patty Block: How The Broken Cookie Effect® Is Blocking Your Growth

Grow My Accounting Practice | Tips for Accountants & Bookkeepers to Grow Their Business

Play Episode Listen Later Jul 27, 2023 32:53


Show Summary In this insightful episode, we are honored to have Patty Block, a seasoned expert in empowering women business owners and helping them achieve success in their ventures. Patty delves into crucial topics that resonate with both women entrepreneurs and accounting professionals alike. Talking Points with Patty: 1️⃣ Challenges Women Business Owners Face: Patty sheds light on the biggest challenges faced by women in the business world. From navigating gender biases to achieving work-life balance, Patty provides valuable insights into empowering women to overcome these hurdles. 2️⃣ Unraveling The Broken Cookie Effect®: Patty introduces us to The Broken Cookie Effect®, a concept that impacts many women in business. Learn how this phenomenon can influence decision-making and discover strategies to break free from its constraints. 3️⃣ Preparing for Business Exit: Thinking about exiting a business can be overwhelming. Patty shares the primary challenges business owners face when contemplating an exit and offers guidance on how to approach this critical phase effectively. 4️⃣ The Path to Exit Readiness: What does it mean to be "exit ready"? Patty explains the essential steps and considerations to ensure a smooth and successful transition when the time comes to exit your business. 5️⃣ Unique Challenges for Accountants and Bookkeepers: Accounting professionals face distinctive challenges in their practices. Patty explores these challenges and suggests ways to navigate them effectively while delivering top-notch service to clients. Join us for this engaging episode, where Patty Block imparts her wealth of knowledge and empowers women entrepreneurs to thrive in their businesses while providing valuable insights for accounting professionals.

Welcome to TheInquisitor Podcast
Women Business Owners, preparing your business for growth and exit with Patty Block

Welcome to TheInquisitor Podcast

Play Episode Listen Later Jul 27, 2023 64:01


My guest this time is Patty Block, CEO of The Block Group and author of "Your Hidden Advantage." Patty,  former political lobbyist today helps $1m+ women business owners to grown and achieve exit readiness. Patty shares her realisation about selling her business, tips for avoiding common pitfalls like underpricing, and strategies to maximise profits. Discover valuable insights on effective communication, personal growth, and building real business value.  Key Points: Realising Your Business's Value and Exit Strategy Potential Overcoming Limiting Beliefs for Business Growth Navigating Emotional Decision-making Avoiding Underpricing Eliminating Wasteful Spending in Business Frequently Unasked Questions (FUQs) for Successful Exits Tackling Ego's Impact on Business Value Red Flags and Lobbying Lessons Striking the Balance in Women's Sales and Business Embracing Responsibility and Accountability Strategies for Business Enrolment and Empowerment Taking Action for Profitable Growth Setting Boundaries for Success Reflections on Money and Vulnerability Contact Patty via linkedin.com/in/pattyblock Websites theblockgroup.net/ (Company) theblockgroup.net/your-hidden-advantage (Other) theblockgroup.net/exit-readiness-index (Other) Email: pwblock@theblockgroup.net Twitter: TheBlockGroup -- If you'd like to talk to either me or Suzanne about coaching and learning more about Principled Selling, https://calendly.com/marcuscauchi

Big-Ticket Clients™
270: The 'Broken Cookie Effect': Building Success for Women Leaders, with Patty Block

Big-Ticket Clients™

Play Episode Listen Later Jul 11, 2023 31:21 Transcription Available


What if you discovered a simple yet powerful metaphor that perfectly illustrated a common pattern of undervaluing and underpricing, particularly prevalent among women in business? Meet Patty Block, our insightful guest for this episode, as she brings to life the 'Broken Cookie Effect,' a striking metaphor that resonates deeply with women business leaders who often settle for less. To connect with Patty Block online, visit:Website: https://theblockgroup.net/Assessment: https://she-exits.comLinkedIn: https://www.linkedin.com/in/pattyblock/

Secrets of the High Demand Coach
The Broken Cookie Effect with Patty Block - Ep. 76

Secrets of the High Demand Coach

Play Episode Listen Later Jun 26, 2023 29:05


In this meaningful episode, Patty Block, Founder & President of The Block Group Inc., shares how she has empowered women business owners who are experts in their fields to turn up their power to price, sell, and run their business on their own terms with less stress.You will discover:- The power of perceived value- How to price with confidence- When "testing your market" is actually just "doubting yourself"
Patty Block have worked with women business owners since 2006. She believes that consistent business success comes from leveraging your hidden advantage, making informed decisions, communicating powerfully, and taking calculated action. In her book, Your Hidden Advantage™: Unlock the Power to Attract Right-fit Clients and Boost Your Revenue, Patty reveals a new perspective and proven, practical solutions, guiding women to unleash their inner power to run their business with less stress and more joy, achieving a more profitable future.
Want to learn more about Patty Block's work at The Block Group Inc? Check out her website at https://theblockgroup.net

What's The Point? - Discover Your Purpose
72. Find Your Hidden Advantage - Patty Block

What's The Point? - Discover Your Purpose

Play Episode Listen Later Jun 9, 2023 49:08


Everyone has unique skills, perspective, and experience - yet many of us don't realize the advantage they present us with. It's not uncommon for us to benefit from an outside, independent, resource that can put our assets into context. That's where Patty Block comes in. In her book, Your Hidden Advantage™: Unlock the Power to Attract Right-fit Clients and Boost Your Revenue, Patty reveals a new perspective and proven, practical solutions, guiding women to unleash their inner power to run their business with less stress and more joy, achieving a more profitable future. While framed as a book for females, Patty's insights are beneficial regardless of gender. Listen as Patty shares her knowledge with What's the Point? host Bill Ellis.   Connect with Bill: bill@brandingpillars.com www.brandingpillars.com www.brandingforresults.com IG - @wcellis Facebook - @CoachBillEllis LinkedIn - linkedin.com/in/wcellis Book: Women Who Won Links for This Episode: Website: https://www.theblockgroup.net/ LinkedIn: https://www.linkedin.com/in/pattyblock/ Facebook: https://www.facebook.com/patty.block/ Patty's Book: Your Hidden Advantage: Unlock the Power to Attract Right-fit Clients and Boost Your Revenue http://www.yourhiddenadvantage.com/   Quick Episode Summary:    Welcome Patty Block, author and advisor to female business owners From business owner to employee to business owner again The decision to focus on women and building a brand new business A choice to go virtual that setup Patty for incredible success Not just handing out business cards but right fit clients The hidden advantage, something every business owner has Strategic pricing models built on value being brought to clients The broken cookie effect and the SNAP system The communication challenges for women in business What to do when you encounter bias against females in business Patty Block's answer to - What's the point?  

Author to Authority
Ep. 357 - How To Price Your Products For Profit with Patty Block

Author to Authority

Play Episode Listen Later May 8, 2023 31:20


Get ready to learn how to price your services correctly and generate more revenue with less stress! In the podcast episode of Author to Authority, host Kim Thompson-Pinder is joined by the amazing Patty Block, business adviser, and pricing expert. Patty has helped countless women business owners to leverage their hidden advantages and build successful businesses without unnecessary pain.

Her Legacy Podcast
Your Hidden Advantage with Patty Block

Her Legacy Podcast

Play Episode Listen Later Apr 26, 2023 37:41


Hey there! Patty Dominguez here with episode 177 of the Positioning to Profit Podcast. Thank you for being here. Today, we have a special guest, Patty Block, the author of the bestselling book "Your Hidden Advantage: Unlock the Power to Attract Right-fit Clients and Boost Your Revenue." Since 2006, Patty has been dedicated to helping service-based entrepreneurs, particularly women, find their niche and elevate their businesses to new heights. In this episode, Patty shares her secrets on how you can harness your unique strengths to attract the perfect clients and boost your revenue.

Hourly to Exit
E40: Unleashing Your Hidden Advantage with Patty Block

Hourly to Exit

Play Episode Listen Later Apr 18, 2023 31:53 Transcription Available


In this episode, our repeat guest, Patty Block, shares another brilliant concept to help women grow their businesses. 62% of women rely on their businesses for their primary income, yet 88% of these businesses generate less than $100,000 in annual revenue. Having seen the same struggles time and again, Patty teaches women how to shift their mindset and build their confidence to generate more revenue with less stress. Listen while she details her framework, SNAP, and discusses the following:The common profit-limiting myths that women believeTraining your ideal buyers to become your ideal clients through setting boundariesAre you ready to uncover those hidden advantages and start putting them to good use for your business? Other Resources Mentioned:Ep. 19- Beating The Broken Cookie Effect with Patty BlockFree SNAP QuizPatty Block's BookYour Hidden Advantage BookMore About Our Guest:Patty Block is a business advisor, pricing expert, author, and speaker. She works exclusively with women business owner experts to strategically fine-tune their operations, attract right-fit clients, and boost their revenue. She firmly believes business success and wealth in the hands of women elevates society as a whole. In her book, Your Hidden Advantage: Unlock the Power to Attract Right-fit Clients and Boost Your Revenue, Patty reveals a new perspective and proven, practical solutions, guiding women to unleash their inner power to run their business with more confidence, profit, and joy.Connect with Patty Block:WebsiteLinkedInFacebookConnect with Erin and find the resources mentioned in this episode at hourlytoexit.com/podcast.Erin's LinkedIn Page: https://www.linkedin.com/in/erinaustin/Think Beyond IP YouTube Page: https://www.youtube.com/channel/UCVztXnDYnZ83oIb-EGX9IGA/videosMusic credit: Yes She Can by Tiny MusicA Team Dklutr production

Conscious Living Podcast
Episode #45 Unleash your inner power with Patty Block

Conscious Living Podcast

Play Episode Listen Later Apr 11, 2023 37:56


Welcome to the brand new episode of “The Conscious Living Podcast.” Today I have the pleasure of interviewing an amazingly evolved soul, entrepreneur, and dear friend and colleague, Mrs. Patty Block Her mission is helping women unlock their Hidden Advantage™ - their special ability that builds value in their businesses. Equipped with a new perspective and proven, practical solutions, Patty's clients unleash their inner power to run their businesses with less stress and more joy, achieving a more profitable future. Here's what you will discover in the brand new episode: 1- How to be intentional to move forward. 2- How to plan and be prepared. 3- Learn to know what we want deep down. 4- True definition of success & failures. & so much more.

Entrepreneur MBA
The Secret to Attracting Right-Fit Clients & Boosting Your Revenue with Patty Block

Entrepreneur MBA

Play Episode Listen Later Mar 27, 2023 43:50


The success of every business of all sizes hinges solely on its level of customer acquisition and retention. Successful companies have mastered the secret to attracting and retaining their customers. Attracting the right-fit clients and boosting your revenue requires defining your ideal client, crafting a compelling message, choosing the proper marketing channels, creating valuable content, building relationships, and more. In today's podcast, Patty Block from The Block Group and Stephen Halasnik from Financing Solutions discuss the secret to attracting right-fit clients and boosting revenue.  

Strategy Show
Your Hidden Advantage, Patty Block and Simon Severino | STRATEGY SPRINTS® 455

Strategy Show

Play Episode Listen Later Mar 16, 2023 23:33


7-Figure Millennials
#125: How To Uncover YOUR “Hidden Advantage” To Make A Positive Impact In The Lives Of The People You Love w/ Patty Block

7-Figure Millennials

Play Episode Listen Later Mar 14, 2023 66:38


Do you know your “Hidden Advantage”? In other words: Do you know your unique “Superpower” that creates value in the world? I 100% believe that each of us has one… and I've personally been exploring this topic in depth over the past few years. I've read 5+ books on this topic, listened to countless podcast episodes, and spent hours journaling… That's why, when I have the chance to talk to someone that's written a book on this topic, I always lean in. Today's guest, Patty Block, has a new book out called "Unlock Your Hidden Advantage" that sheds light on her process for uncovering your unique value. If you're someone who's serious about intentionally building a life around your strengths, this episode is for YOU! To learn more about Patty, visit https://7figuremillennials.com/podcast/patty-block/

Making Sales Social Podcast
Patty Block - The SNAP System: Attracting the Right Fit Clients, Strategies and Roadblocks for Women Business Owners

Making Sales Social Podcast

Play Episode Listen Later Mar 7, 2023 28:50


Patty Block graces us in this episode to reveal shocking truths about finding the right clients using the SNAP system she created. Let's face it many business owners and salespeople come across clients/prospects who drain you of your patience and resources. It's time to put a stop to that bad cycle. In this episode, we'll help you address the things you're currently doing that are preventing you from finding the right fit clients. Here's a hint: your current pricing might be attracting the wrong clients to your business. Patty Block is the Founder & President of The Block Group Inc. She's a business advisor and one of the most innovative pricing experts in the industry. For decades she has empowered women business owners to turn up their power to price, sell, and run their businesses on their own terms. On this episode, The LinkedIn Whisperer Brynne Tillman and the LinkedIn Sherpa Bob Woods have given us front-row seats to amazing insights from Patty's book: "Your Hidden Advantage: Unlock the Power to Attract Right-fit Clients and Boost Your Revenue." Tune in closely and learn how to apply to your advantage the SNAP system mentioned in her book.

Let's Talk Business
Overcoming the Broken Cookie Effect with Patty Block

Let's Talk Business

Play Episode Listen Later Feb 6, 2023 48:39


You might assume that you need to keep your prices stable and grow your client base in order to become profitable. But what if the reality is actually the exact opposite, and you're underestimating your value and increasing your workload?  In this compelling interview, join Meny as he speaks with well-regarded pricing expert and business advisor Patty Block about the way to assess your value, understanding which clients are worth pursuing, how to avoid the awkward silence after you mention your prices, why charging by the hour is often a mistake, how to identify and overcome limiting beliefs, why it's better to tell a story than to talk about features, and much more. Patty Block is a business advisor and pricing expert. She is the founder of The Block Group and has experience as a business owner, lobbyist, political consultant, and non-profit executive. Patty's passion is to empower women business owners to turn up their power to price, sell, and run their businesses on their own terms. [00:01 - 08:08] Opening Segment Patty's background and experience empowering women business owners Beating the broken cookie effect Pricing is key to success and understanding your value is essential Women tend to undervalue themselves, focus on serving others, and over-deliver [08:09 - 25:44] Overcoming Fear and Reframing Limiting Beliefs Fear of rejection often keeps people from charging enough Limiting beliefs can prevent people from building a team and training them Value-based pricing is recommended to help understand the value being brought to the buyer Three types of value: extrinsic, intrinsic, and perceived Patty introduces the SNAP System [25:45 - 42:09] Learn How to Sell with Stories and Build Value Don't wait until someone expresses interest; plan ahead and prepare stories and questions Ask strategic questions to qualify whether the buyer is a good fit Marketing raises visibility, business development builds relationships, and sales close deals Features and benefits don't work well; focus on building value with stories Using business storytelling to differentiate yourself and make sure it is relevant for the buyer [42:10 - 48:38] Closing Segment Stand your ground when it comes to the sales process Patty on the rapid four-questions Q&A: How to know in advance if a person is likely to do the job they're hired to do Want to connect with Patty? Follow her on LinkedIn, and Facebook. Head to The Block Group to conquer your revenue roadblocks! Key Quotes: “My mission is helping women business owners beat the broken cookie effect so that they can run their business with more joy where they're generating more revenue with less.” - Patty Block “If you believe that you need more clients to generate more revenue for your company to be more profitable, that is a limiting belief.” - Patty Block Connect with Ptex Group: Facebook, Instagram, Twitter, LinkedIn LEAVE A REVIEW + and SHARE this episode with someone who wants to achieve in business. Listen to previous episodes on Spotify, Apple Podcasts, or wherever you get your podcasts! 

Get Your FILL
Clear your money blocks with Patty Block

Get Your FILL

Play Episode Listen Later Jan 2, 2023 41:06


Watch the Video Listen to the podcast Are you a women business owner who is an expert in your field? Do you wonder... ✦ why you aren't generating more revenue? ✦ what's keeping you stuck? ✦ how to stop stressing about money? My Revenue Roadblocks Quiz will help you discover what's in your way! https://www.theblockgroup.net/my-revenue-roadblocks https://www.theblockgroup.net/ https://www.linkedin.com/in/pattyblock/ https://www.facebook.com/patty.block/ About Patty Growing up, my mom made these fabulous cookies. The whole house smelled good, the cookies were warm and gooey - I mean these were seriously good cookies - and my entire life, I watched my mom eat the broken cookies. It wasn't until I was a teenager that I finally thought to ask, “Mom, why do you only eat the broken cookies? Do they taste better?” She just laughed and said, “No, I eat the broken cookies so you can have the whole ones!” Not too long ago, I came across a shocking statistic: 62% of women rely on their businesses for their primary income, yet 88% of these businesses generate less than $100,000 in annual revenue. That's when it hit me and that image of my mom eating the broken cookies popped in my head: that's what we, as women, are doing in our businesses! We eat the broken cookies and everyone else - our clients, our staff, our families - gets the whole cookie. The Broken Cookie Effect(TM) is what I call this false belief that we can't serve others and make a lot of money - somehow that you can't do both. Since 2006, I have worked with women business owners who are experts in their fields, empowering them to generate more revenue with less stress, and work smarter, not harder.

Living The Next Chapter: Authors Share Their Journey
E110 - Patty Block - Helping Women Business Owners Generate More Revenue with Less Stress - What's Next for Your Business

Living The Next Chapter: Authors Share Their Journey

Play Episode Listen Later Dec 16, 2022 44:20


E110 - Patty Block - Helping Women Business Owners Generate More Revenue with Less Stress - What's Next for Your BusinessIn 2006, I created The Block Group to empower women business owners who are experts in their fields. As their trusted advisor, I bring a unique perspective, having experienced and solved many of the same complex issues we face as women, as leaders, as moms, daughters and sisters.62% of women rely on their businesses for their primary income, yet 88% of these businesses generate less than $100,000 in annual revenue. Having seen the same struggles time and again, I teach women how to shift their mindset and build their confidence to generate more revenue with less stress by reimagining pricing and selling. I'm a firm believer that, when women earn more, everyone around them benefits - their staff, their family and their community.This meaningful work allows me to fulfill my mission of turning roadblocks into building blocks for women-owned businesses. Clients often refer to me as their “business therapist” and “secret weapon” because I form strong relationships, understand and refine their company's internal workings, and serve as a strategic sounding board.I've raised three wonderful humans and have now welcomed their partners into our family. My kids have the entrepreneurial bug too and I'm so proud of them!https://theblockgroup.net/https://nextstepsnavigation.com/___https://livingthenextchapter.com/podcast produced by: https://truemediasolutions.ca/A podcast is an excellent business card for your book, coaching program or business! Build a community away from the rented land of social media - speak directly to your community and position yourself as the expert that you truly are!Take your passion to the next level - let us help you start and grow your podcast! Podcasts work. Visit https://truemediasolutions.ca/Dave's Audio Book Recommendation for November 2022Surrender: 40 Songs, One Story - Bono Bono—artist, activist, and the lead singer of Irish rock band U2—has written a memoir: honest and irreverent, intimate and profound, Surrender is the story of the remarkable life he's lived, the challenges he's faced, and the friends and family who have shaped and sustained him. Narrated by the author, Surrender is an intimate, immersive listening experience, telling stories from Bono's early days in Dublin, to joining a band and playing sold out stadiums around the world with U2, plus his more than 20 years of activism. Throughout a remarkable life, music has always been a constant for Bono and in the audiobook, his distinctive voice is interwoven with a very personal soundtrack adding atmosphere and texture to each and every scene. From moments of classic U2 hits to snippets by The Clash, Patti Smith, Verdi, Johnny Cash and Mozart, Surrender also exclusively features clips of newly recorded re imagined versions of U2 songs including ‘Sunday Bloody Sunday', ‘With Or Without You', ‘One', ‘Beautiful Day' and more, glimpsed for the first time on Surrender: 40 Songs, One Story.

What Has My Attention
WISL 55 How Trust Builds Business

What Has My Attention

Play Episode Listen Later Nov 30, 2022 67:15


Welcome to What Has My Attention. This is John Biethan. We are continuing the conversation with our three Women in Strong Leadership, Lisa Pachence, Audrey Holst, and Patty Block. This is the 13th episode in this series with them and it's titled “How Trust Builds Business” which follows the previous conversation titled “The High Achieving Collaborator.” Let's Get Social! Lisa Pachence https://www.coachingwithlp.com/  Audrey Holst http://fortitudeandflow.com/  Patty Block https://theblockgroup.net/  WHAT has YOUR attention? Let us know To contact us and/or leave us an audio message visit WhatHasMyAttention.com https://www.whathasmyattention.com/  Produced by ImaginePodcasting.com https://www.imaginepodcasting.com/ dba Heard Not Seen Media, Inc. Podsafe Music Credits Shine All Night https://motionarray.com/royalty-free-music/shine-all-night-831341 by AudioStock and Motion Array Royalty-Free Music. Dope Digging by Martijn de Boer http://dig.ccmixter.org/files/NiGiD/60980 (NiGiD) Licensed under a Creative Commons Attribution-Noncommercial (3.0) license https://creativecommons.org/licenses/by-nc/3.0/ 

What Has My Attention
WISL 54 The High Achieving Collaborator with Lisa, Audrey, and Patty

What Has My Attention

Play Episode Listen Later Oct 24, 2022 60:23


This is a continuation of the conversations with Lisa Pachence, Audrey Holst, and Patty Block. Here are a few things that caught my attention I pulled out of the conversation today: Success is in a “we” and not in an “I.” Trauma-informed leadership. The difference between feedback and validation. Regarding feedback: Don't be nice. Be honest. Our messaging is never done. You never “get it.” It's never right on spot. Our message is meant to evolve. It evolves as we do as humans and business owners. Trust in the feedback can lead to collaboration. We were never taught how to receive feedback. What does collaboration mean? What does it look like? And what about collaborations between more than two people? Let's Get Social! Lisa Pachence https://www.coachingwithlp.com/ Audrey Holst http://fortitudeandflow.com/ Patty Block https://theblockgroup.net/  WHAT has YOUR attention? Let us know To contact us and/or leave us an audio message visit WhatHasMyAttention.com  Produced by ImaginePodcasting.com dba Heard Not Seen Media, Inc. Podsafe Music Credits Shine All Night by AudioStock and Motion Array Royalty-Free Music. Dope Digging by Martijn de Boer (NiGiD) Licensed under a Creative Commons Attribution-Noncommercial (3.0) license

What Has My Attention
WISL 53 Business Storytelling with Patty Block

What Has My Attention

Play Episode Listen Later Oct 11, 2022 56:52


If you're a regular listener here, you know about once a month I present a themed conversation with the Women in Strong Leadership Lisa Pachence, Audrey Holst, and Patty Block. Those insightful and valuable conversations can be found on this channel, What Has My Attention. Our last conversation together and published episode was in June 2022, episode 49 titled “How to Pioneer in Business feat. Audrey Holst, Lisa Pachence, and Patty Block. We have more episodes in the can to be released, which you can look forward to hearing soon. Before the four of us started our series, Patty and I first had a conversation which you can hear in episode 36. The episode was titled “Beating The Broken Cookie Effect(™): Price for Value and Stop Settling for Crumbs” where Patty shared her business story. The link to the episode is here https://www.whathasmyattention.com/36  Patty offered to help me with my business story and we decided to record it as an episode here. I hope you find it as valuable for yourself as I have for myself. So let's start first with Patty telling her business story. Mentions WISL 48 Stepping into Your Power May 25, 2022 Let's Get Social with Patty Block Website: https://theblockgroup.net/  LinkedIn: https://www.linkedin.com/in/pattyblock/  WHAT has YOUR attention? Let us know To contact us and/or leave us an audio message visit WhatHasMyAttention.com  Produced by Imagine Podcasting dba Heard Not Seen Media, Inc. https://www.imaginepodcasting.com/  Podsafe Music Credits Shine All Night by AudioStock and Motion Array Royalty-Free Music. Dope Digging by Martijn de Boer (NiGiD) Licensed under a Creative Commons Attribution-Noncommercial (3.0) license

Hourly to Exit
E19: Beating The Broken Cookie Effect with Patty Block

Hourly to Exit

Play Episode Listen Later Oct 3, 2022 45:06 Transcription Available


How many of us who provide our services as a business actually think in terms of profit? The timing couldn't be better for my conversation with Patty Block. An expert herself, Patty works with female expertise-based service providers on being intentional in their business models, transitioning from transactional to transformative pricing structures, and better understanding how to integrate profit into their revenue model. In this podcast you'll learn: The biggest difference between being a business owner and an employee Surprise! You already have a business model, but does it really fit your unique business value and needs? The benefits of value-driven pricing and the burdens of hourly billing Recent recession trends, and how to fight the impulse to “ride it out.” As a bonus, you'll hear the parable of the broken cookie – take it to heart! I so appreciated Patty's insights, and she really reminded us that knowing your value is not bragging, it's the key to a profitable business on your own terms. And when you're ready to talk about your own pricing structure, let's talk about valuing your IP. Resources mentioned: Patty's Revenue Roadblocks Quiz will help you discover what's in your way and how to knock down those roadblocks!https://www.theblockgroup.net/my-revenue-roadblocks ( https://www.theblockgroup.net/my-revenue-roadblocks) Connect with Patty: https://www.facebook.com/patty.block/ (https://www.facebook.com/patty.block/) https://www.linkedin.com/in/pattyblock/ (https://www.linkedin.com/in/pattyblock/) https://www.theblockgroup.net/ (https://www.theblockgroup.net/) We would love it if you would consider supporting Patty's charity of choice: https://girlsinc.org/ (https://girlsinc.org/) Connect with Erin and find the resources mentioned in this episode at https://www.hourlytoexit.com/podcast (hourlytoexit.com/podcast). Erin's LinkedIn Page:https://www.linkedin.com/in/erinaustin/ ( https://www.linkedin.com/in/erinaustin/) Think Beyond IP YouTube Page:https://www.youtube.com/channel/UCVztXnDYnZ83oIb-EGX9IGA/videos ( https://www.youtube.com/channel/UCVztXnDYnZ83oIb-EGX9IGA/videos) Music credit: Yes She Can by Tiny Music A https://www.angiemjordan.com/podcast-launch-bestie (Podcast Launch Bestie) production

music ip beating patty block podcast launch bestie yes she can
V is for Victory - How Small Businesses Overcome Big Battles
V is for Victory - Episode 46: The Broken Cookie Effect (TM) with Patty Block

V is for Victory - How Small Businesses Overcome Big Battles

Play Episode Listen Later Sep 7, 2022 45:21


What is the Broken Cookie Effect (TM) and are you doing it without even realizing it? When and where could this phenomena be showing up in your business life? Explore this as well has how to overcome the Broken Cookie Effect with Patty Block, Founder of the Block Group where she coaches entrepreneurs the proper strategies for pricing in an effort for stress free profits. Website: https://www.TheBlockGroup.net Take her free quiz: https://www.theblockgroup.net/my-revenue-roadblocks Follow Patty: https://www.linkedin.com/company/theblockgroup/

The Thoughtful Entrepreneur
1295 – Beating The Broken Cookie with The Block Group's Patty Block

The Thoughtful Entrepreneur

Play Episode Listen Later Aug 23, 2022 20:37


In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks with the Founder and President of https://theblockgroup.net/ (The Block Group), Patty Block . The Block Group works with women business owners to understand dynamics in their business and shift their mindsets to generate more revenue with less hassle. The Block Group primarily works with accountants, attorneys, engineers, marketing or public relations professionals, and the elder care industry. Patty explains that in women owned businesses, women undervalue themselves, the work is often underpriced and the services are over delivered which causes limits within a business. Patty explains this as the broken cookie effect and works with her clients to beat this effect. Some of the consequences of not having enough of a profit margin in a business are the inability to hire more individuals, the inability to help clients to businesses' fullest potential, and resources becoming limited.  Patty explains that there is a fear in women owned spaces to change things in the business that could create conflict. The way to fix some of the issues associated with the broken cookie method is to evaluate pricing. This can be done through testing to see how clients will react to different pricing options to find the best option. Patty explains through The Block Group, they will help individuals build their confidence when they speak on their business and pricing to no longer be fearful of asking what they deserve for their services. Pricing can affect the view of a business because the typical mindset is to view low pricing as low quality. Patty explains that the mindset needs to be more aligned with what you value and are looking for. Patty works with clients in many ways, one being an outsourced chief operating officer to help clients build their company and even exit their company.  Key Points from the Episode: What The Block Group does and who they work with  The broken cookie effect  The consequences of not having enough profit margin How to work on fixing the broken cookie effect How pricing can affect a consumer's view of a businesses quality  How Patty works with clients  About Patty Block: Patty Block teaches women business owners who are experts in their fields how to turn up their power to price, sell and run their business on their own terms. This means fine-tuning their operations and scaling their revenue for strategic growth. As their trusted advisor, she brings a unique perspective, having experienced and solved many of the same complex issues women face, as leaders, moms, daughters and sisters. Forming a partnership of unbiased accountability, she helps women position their companies--financially, operationally, technologically--for game-changing results. Patty raised three fantastic kids, all of whom are business owners and also work in Patty's company (she essentially raised her own workforce!)  Want to learn more? Check out The Block Group website at https://theblockgroup.net/ (https://theblockgroup.net/). Check out The Block Group on LinkedIn at https://www.linkedin.com/company/theblockgroup/ (https://www.linkedin.com/company/theblockgroup/). Check out Patty Block on LinkedIn at https://www.linkedin.com/in/pattyblock/ (https://www.linkedin.com/in/pattyblock/) Check out Patty Block on Facebook at https://www.facebook.com/patty.block/ (https://www.facebook.com/patty.block/) Check out The Block Group on Instagram at https://www.instagram.com/theblockgroupinc/ (https://www.instagram.com/theblockgroupinc/) Check out The Block Group on Twitter at https://twitter.com/TheBlockGroup (https://twitter.com/TheBlockGroup) Don't forget to subscribe to The Thoughtful Entrepreneur and thank you for listening. Tune in next time! More from UpMyInfluence: ️  We are actively booking guests for our The Thoughtful Entrepreneur.https://upmyinfluence.com/guest ( Schedule HERE). Are you a 6-figure...

Fox Talks Business Podcast
Eating the Broken Cookies with Patty Block

Fox Talks Business Podcast

Play Episode Listen Later Aug 15, 2022 43:37


My guest today Patty block talks to us about: How value based pricing can drive sales How sales can be like matchmaking The difference between and ideal client and an ideal buyer And what the broken cookie effect is.  Visit our blog for more information on Patty as well as to take her My Revenue Roadblocks Quiz will help you discover what's in your way and how to knock down those roadblocks! To sign up for my Stop Trading Minutes for Money Masterclass click here: 

Thought Leaders Business Lab Podcast
Communicating Pricing Through Value with Patty Block

Thought Leaders Business Lab Podcast

Play Episode Listen Later Aug 8, 2022 38:50


As a general rule, women have more challenges when it comes to pricing than men. But how do they banish the money blocks that prevent them from achieving a sustainable business? In this episode, we'll discuss communicating pricing through value with Patty Block. Patty helps women entrepreneurs run their businesses on their own terms. She understands that it's common for women to undervalue themselves, underprice services, and yet overdeliver. This often stems from primordial beliefs that women should be taking care of others and not themselves. When women realise their value and work their pricing around this, they can better showcase their value and have better pricing. For full show notes, links and transcription visit: https://samanthariley.global/podcast/402 ABOUT PATTY BLOCK Patty Block teaches women business owners who are experts in their fields how to turn up their power to price, sell and run their business on their own terms. Patty's career as a lobbyist and political consultant, and a non-profit executive comes full-circle with The Block Group, turning roadblocks into building blocks for women-owned businesses. WHERE TO FIND PATTY BLOCK Website: https://www.theblockgroup.net/ LinkedIn: https://www.linkedin.com/in/pattyblock/ Facebook: https://www.facebook.com/patty.block/

The InPursuit Podcast: Insights from the Education & Workplace Lifecycles
Ep. 23 InPursuit of Broken Cookie Avoidance; Scaling Revenue with Patty Block

The InPursuit Podcast: Insights from the Education & Workplace Lifecycles

Play Episode Listen Later Aug 3, 2022 42:19


Calling all women business owners...are you eating only the broken cookies? In other words, are you holding onto self-limiting beliefs that are keeping you from scaling your revenue? Tune in to hear how Patty helps women overcome these challenges and grow their business income. Patty Block teaches women business owners who are experts in their fields how to turn up their power to price, sell and run their business on their own terms. This means fine-tuning their operations and scaling their revenue for strategic growth. Patty has approached each step in her career with an entrepreneurial spirit: from successfully operating a business as a lobbyist and political consultant, to serving as the Charitable Foundation Director for First Interstate Bank of Texas, to gaining years of experience as Director of Operations at a leading international school. Her experience comes full-circle with The Block Group, turning roadblocks into building blocks for women-owned businesses. Patty raised three fantastic kids, all of whom are business owners and also work in Patty's company (she essentially raised her own workforce!) ********** Free Quiz: myrevenuereoadblocks.com Your Hidden Advantage Accelerator Program starting Sept. 2022 ********** Patty Block The Block Group Inc. 713-826-0302 pwblock@theblockgroup.net www.theblockgroup.net --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Entrepreneurs United
EP 97: Turning Roadblocks into Building Blocks! - w/ Patty Block

Entrepreneurs United

Play Episode Listen Later Jul 11, 2022 61:26


Patty Block (The Block Group, Founder) teaches women business owners who are experts in their fields how to turn up their power to price, sell and run their business on their own terms. This means fine-tuning their operations and scaling their revenue for strategic growth. Patty has approached each step in her career with an entrepreneurial spirit: from successfully operating a business as a lobbyist and political consultant, to serving as the Charitable Foundation Director for First Interstate Bank of Texas, to gaining years of experience as Director of Operations at a leading international school. Her experience comes full-circle with The Block Group, turning roadblocks into building blocks for women-owned businesses.Patty raised three fantastic kids, all of whom are business owners and also work in Patty's company (she essentially raised her own workforce!)

Sacred Changemakers
85 | The Evolutionary Power Of Women In Business with Patty Block

Sacred Changemakers

Play Episode Listen Later Jun 20, 2022 54:46


The Evolutionary Power Of Women In Business Our guest on the podcast this week is Patty Block. She teaches women business owners who are experts in their fields how to turn up their power to price, sell, and run their business on their terms. This means fine-tuning their operations and scaling their revenue for strategic growth. As their trusted advisor, she brings a unique perspective, having experienced and solved many of the same complex issues women face, as leaders, moms, daughters, and sisters. Forming a partnership of unbiased accountability, she helps women position their companies financially, operationally, and technologically for game-changing results. Patty also raised three fantastic kids, all of whom are business owners and also work in Patty's company (she essentially raised her own workforce!) Patty stands for a world where all people understand they have choices and resources they can count on. A world of tolerance and understanding. Today Patty shares the vulnerable experiences from her own life that have shaped both her life and work. She talks about the deep-seated fears rooted in her childhood and the trauma that stifled her every summer, making her feel physically sick, and she relates these experiences to what happens to us all when we make decisions based on fear. How we as women can become constrained by living in a man's world, we simply find ourselves in places that were not designed for us. Listen in as Patty shares the biggest challenges we face in today's modern world, and how to break through. Discover the differences between the corporate model and what is different in small businesses. Patty shares how we as women can overcome the roadblocks getting in the way of our success to truly become an evolutionary force for good in our world. So incredibly inspiring! If you get the sense that there's more for you to do in this world, more of an impact you can make with your life and work, then I encourage you to listen to this deeply resonant dialogue for insights. I suspect you'll enjoy Patty's perspective on what we can do to embrace our individual and collective evolution. I think you'll enjoy this conversation as much as I did. Key Takeaways Patty's unique life journey shaped her life and work in unexpected ways How to triumph over difficult, painful situations What to do when you realize you are operating from fear in business Becoming a role model for others in service of true equality How money and evolutionary power are intrinsically linked, and how you can optimize for both Memorable Quote “We need to be empowering women everywhere, because we come to things with a full heart, and we do have more power than we realize”—Patty Block Episode Resources: https://www.theblockgroup.net/ (Patty's Website) https://www.theblockgroup.net/my-revenue-roadblocks (Patty's Revenue Roadblock Quiz) to discover what is keeping you stuck and stressing about money http://sacredchangemakers.com/ (SacredChangemakers.com) https://sacredchangemakers.com/community (Our Sacred Community) https://www.instagram.com/jayne_m_warrilow/?hl=en (Jayne Warrilow on Instagram) Thank you to our sponsor: A HUGE thank you to our sponsor Coaches Business School who is helping coaches to succeed in business, so they can make a meaningful difference in our world. Go to http://coachesbuseinssschool.com/ (coachesbusinessschool.com) to get the tools, strategies, and frameworks you need to enjoy growing your business in a way that is profitable, predictable, and purpose-driven. A big thank you to all our coaches because without them this wouldn't be possible. If you would like to support our show: Please rate, review and subscribe to the podcast on iTunes and other podcast platforms. We would be SO grateful. Sacred Changemakers is a transformation company that believes in change for good. We partner with changemakers (coaches, consultants, speakers, authors, business...

What Has My Attention
WISL 49 How to Pioneer in Business feat. Audrey Holst, Lisa Pachence, and Patty Block

What Has My Attention

Play Episode Listen Later Jun 17, 2022 65:45


Welcome to What Has My Attention. This is John Biethan. We are back again today with Audrey, Lisa, and Patty talking about how to pioneer in business. Topics Introductions; John's upcoming Business Story Anchor workshop facilitated by Patty; Stories create emotions and emotions create memories (Michael Roderick); Patty's innovation (pioneering in business) and criticism is a gift; self-trust; trusting others; Lisa on feedback in pioneering, worthiness, people-pleasing; Audrey on moving from a lone wolf mentality to collaborative, trusted relationships; Patty on role models, our ingrained belief about ourselves, what sales is really about; Audrey on enrollment, sales, and pioneering a path; Lisa on abuse, craving a community of women, belonging, loneliness as the number 1 reason for burnout; Audrey highlights some of the concepts we've been talking about today as a very pioneering way of being in business; Patty on marketing schemes, and the great results she gets when her communication aligns with her values. As we wrap up, Audrey asks us to consider the impact we have on our communities. Guest contact information Lisa Pachence https://www.coachingwithlp.com/ Audrey Holst http://fortitudeandflow.com/ Patty Block https://theblockgroup.net/  WHAT has YOUR attention? Let us know To contact us and/or leave us an audio message visit WhatHasMyAttention.com  Produced by ImaginePodcasting.com dba Heard Not Seen Media, Inc. Podsafe Music Credits Shine All Night by AudioStock and Motion Array Royalty-Free Music. Dope Digging by Martijn de Boer (NiGiD) Licensed under a Creative Commons Attribution-Noncommercial (3.0) license

Café & Networking Podcast
Patty Block, Turns Roadblocks into Building Blocks, Houston,Texas

Café & Networking Podcast

Play Episode Listen Later Jun 15, 2022 9:33


Patty Block, Founder & President,The Block Group, teaches women business owners. experts in their fileds how to turn up their power: to price, sell, and run their business. Here she shares experience and talks about the "Broken Cookie". www.theblockgroup.net/my-revenue-roadblocks

Practical Wisdoms
Pricing Your Services in a Surprising New Way & Be Paid Your Worth

Practical Wisdoms

Play Episode Listen Later Jun 14, 2022 28:05


Many business owners struggle with pricing their services. It's hard to know your - and your services' - value and what is a fair price. So how can you land on the right number? We spoke with Patty Block about how to be paid your worth. She works with women business owners to scale their revenue for strategic growth, and in our new podcast, offers surprising tips on how to determine value.Patty Block teaches women business owners who are experts in their fields how to turn up their power to price, sell, and run their business on their own terms. This means fine-tuning their operations and scaling their revenue for strategic growth.As their trusted advisor, she brings a unique perspective, having experienced and solved many of the same complex issues women face, as leaders, moms, daughters, and sisters. Forming a partnership of unbiased accountability, she helps women position their companies - financially, operationally, and technologically - for game-changing results.Patty raised three fantastic kids, all of whom are business owners and also work in Patty's company (she essentially raised her own workforce!).We start our conversation with Patty with her background and what inspired her to help others - especially women - in sales. Patty describes her own experience in sales and why she wants women to know their worth in pricing their services. Read more at petite2queen.com/pricing-services-paid-your-worthSupport the show

Digital Connections
Episode 33: The Broken Cookie Effect: How to Get Paid What You're Worth

Digital Connections

Play Episode Listen Later Jun 3, 2022 34:01


Patty Block, founder of the Block Group, teaches women business owners how to turn up their power to price, sell and run their business on their own terms. This means fine-tuning their operations and scaling their revenue for strategic growth. It means getting paid what they are worth. In her business, she has seen too many business owners that don't, and it becomes a losing cycle. Through a lifetime of learning and coaching, Patty has answers, and in this episode, she shares some of her secrets to break this cycle and generate more revenue with less stress. Guest Bio Patty Block teaches women business owners who are experts in their fields how to turn up their power to price, sell and run their business on their own terms. This means fine-tuning their operations and scaling their revenue for strategic growth. As their trusted advisor, she brings a unique perspective, having experienced and solved many of the same complex issues women face, as leaders, moms, daughters and sisters. Forming a partnership of unbiased accountability, she helps women position their companies--financially, operationally, technologically--for game-changing results. Patty raised three fantastic kids, all of whom are business owners and also work in Patty's company (she essentially raised her own workforce!) Contact Info: Patty Block The Block Group Website: https://www.theblockgroup.net/ LinkedIn: https://www.linkedin.com/in/pattyblock/ Email: pwblock@theblockgroup.net

Alternative Talk- 1150AM KKNW
Digital Connections Episode 33 The Broken Cookie Effect How To Get Paid What You're Worth

Alternative Talk- 1150AM KKNW

Play Episode Listen Later Jun 3, 2022 34:01


Patty Block, founder of the Block Group, teaches women business owners how to turn up their power to price, sell and run their business on their own terms. This means fine-tuning their operations and scaling their revenue for strategic growth. It means getting paid what they are worth. In her business, she has seen too many business owners that don't, and it becomes a losing cycle. Through a lifetime of learning and coaching, Patty has answers, and in this episode, she shares some of her secrets to break this cycle and generate more revenue with less stress. Guest Bio Patty Block teaches women business owners who are experts in their fields how to turn up their power to price, sell and run their business on their own terms. This means fine-tuning their operations and scaling their revenue for strategic growth. As their trusted advisor, she brings a unique perspective, having experienced and solved many of the same complex issues women face, as leaders, moms, daughters and sisters. Forming a partnership of unbiased accountability, she helps women position their companies--financially, operationally, technologically--for game-changing results. Patty raised three fantastic kids, all of whom are business owners and also work in Patty's company (she essentially raised her own workforce!) Contact Info: Patty Block The Block Group Website: https://www.theblockgroup.net/ LinkedIn: https://www.linkedin.com/in/pattyblock/ Email: pwblock@theblockgroup.net

What Has My Attention
WISL 48 Stepping into Your Power feat. Audrey Holst, Lisa Pachence, and Patty Block

What Has My Attention

Play Episode Listen Later May 25, 2022 62:26


We're continuing the Women in Strong Leadership series with Lisa Pachence, Audrey Holst, and Patty Block. Today they're talking about “Stepping into Your Power.” Previously from Lisa, Audrey, and Patty WISL 20 Women In Strong Leadership feat. Lisa PachenceApr. 29, 2021 WISL 25 Women in Strong Leadership - Leading from Love feat. Lisa Pachence and Jess LilyJun. 17, 2021 WISL 36 Beating The Broken Cookie Effect(™): Price for Value and Stop Settling for Crumbs feat. Patty BlockNov.16, 2021 WISL 37 Fortitude and Flow feat. Audrey HolstNov. 30, 2021 WISL 38 Leadership, Collaboration, and What's NextDec. 6, 2021 WISL 43 Redefining Humaning feat. Audrey Holst, Lisa Pachence, and Patty BlockFeb. 1, 2022 WISL 46 Service and Success - How To Have Both feat. Audrey Holst, Lisa Pachence, and Patty BlockFeb. 22, 2022 WISL 47 Breakdowns and Breakthroughs feat. Audrey Holst, Lisa Pachence, and Patty Block March 30, 2022 Guest contact information Lisa Pachence https://www.coachingwithlp.com/ Audrey Holst http://fortitudeandflow.com/ Patty Block https://theblockgroup.net/  WHAT has YOUR attention? Let us know To contact us and/or leave us an audio message visit WhatHasMyAttention.com  Produced by ImaginePodcasting.com dba Heard Not Seen Media, Inc. Podsafe Music Credits Shine All Night by AudioStock and Motion Array Royalty-Free Music. Dope Digging by Martijn de Boer (NiGiD) Licensed under a Creative Commons Attribution-Noncommercial (3.0) license

Terminal Value
#157 Growth Dynamics for Female Entrepreneurs with Patty Block

Terminal Value

Play Episode Listen Later May 24, 2022 23:12


Entrepreneurship and Career Transition - Doug and Patty spoke about about her expertise in supporting women company owners, she believes that women can also lead people and build businesses if they have the right mentality. Learn more at https://theblockgroup.net/ (https://theblockgroup.net/) Doug's business specializes in partnering with companies and non-profits to create value and capture cost savings without layoffs to fund growth and strengthen financial results.  You can find out more athttp://www.terminalvalue.biz ( www.TerminalValue.biz) You can find the audio podcast feed athttp://www.terminalvaluepodcast.com ( www.TerminalValuePodcast.com) You can find the video podcast feed athttp://www.youtube.com/channel/UCV5a4QbT-dXhpgb-8HJHdGg ( www.youtube.com/channel/UCV5a4QbT-d)

Action's Antidotes
Women's Journey to Success: Roadblocks to Building Blocks in Business with Patty Block

Action's Antidotes

Play Episode Listen Later May 10, 2022 46:55


Whether it's a side hustle, a small racket, or you're operating a wealth machine, running a business can be nerve-wracking and often stressful. In modern work culture, the term “multitasking” has been overused to the point that it's counterproductive. Doing all things at once and not prioritizing your mental health can be detrimental to you and your future.  Today we're joined by an amazing woman and a hotshot entrepreneur who's proved to support women in their thriving business, Patty Block. In 2006, Patty founded The Block Group to empower women-owned businesses and bring unique solutions, especially to the complex issues in the industry. And most importantly, her organization is on the lookout to bring in more revenue with little to no stress involved. Catch her in our talk today. --- Listen to the podcast here: Women's Journey to Success: Roadblocks to Building Blocks in Business with Patty Block Welcome to Actions-Antidotes, your antidote to the mindset that keeps you settling for less. A lot of us on our journeys are going to be building something, building a business, or building something similar, whether it be a side hustle or your main hustle. One of the problems that a lot of people encounter, especially when your business is a side hustle and you need other forms of revenue to keep yourself afloat, is stress. We, oftentimes, have a lot on our plates. Our work, our side hustles are not the only things we have on our plates. Oftentimes, we have family. We have other social and community obligations. Those things are important as well.  My guest today, Patty Block, is the founder of The Block Group. Her organization helps women entrepreneurs bring in more revenue without creating more stress. Yes, they don't have to go hand in hand. At least, that's what Patty has to say for you today.  --- Patty, welcome to the program.   Thank you. I'm glad to be here.   Definitely. Thank you for joining us. One of the things I'm wondering is, your main message here is that you don't have to create more stress to create more revenue. What does that generally look like? What should the average person be thinking that that means to create more revenue in their business without creating more stress?   There are several pieces to that. I think everything starts with pricing. The people that I typically work with are women business owners who are experts in their fields -- a lot of accountants, attorneys, engineers, and PR and marketing professionals. The market is screaming at us to get bigger to scale. That's, of course, the jargon that everybody uses, "We have to grow and scale."   Yep. Everyone wants to scale, Have it be a unicorn.   Exactly. First of all, not everyone wants that. Secondly, there's a lot of shoulds in that, "We should get bigger. We should do these certain things," just like "We should spend a lot of money on marketing." For most of the people I know, those marketing strategies don't work. They're very expensive, so we're pouring a lot of money into that. There are things that work better, especially for women, that focus on how you can bring in more money, but not add to your stress of juggling all these different issues, and family, and business. Once you add a lot of employees to the mix and you have management responsibilities, that creates a tremendous amount of stress. It's really finding the right balance for you as a person and you as a business owner.Click To Tweet   One message I'm hearing, which I'd like to reiterate for my audience, is you don't have to scale. You don't have to become a unicorn. I'm sure there's plenty of people -- maybe their dream is to start their own business and run an operation where they employ four or five people, and have $1 million a year in revenue, and that's all they really want. One of the things you're saying, it sounds like, is that that's okay. Stop pressuring yourself to do what the Silicon-Valley-type lingo ...

Conversational Selling
Patty Block: Roadblocks to Building Blocks for Women-Owned Businesses

Conversational Selling

Play Episode Listen Later Apr 20, 2022 20:34


About Patty Block: In 2006, she created The Block Group to empower women business owners who are experts in their fields. As their trusted advisor, Patty brings a unique perspective, having experienced and solved many of the same complex issues women face as leaders, as moms, daughters and sisters.62% of women rely on their businesses for their primary income, yet 88% of these businesses generate less than $100,000 in annual revenue.Having seen the same struggles time and again, she teaches women how to shift their mindset and build their confidence to generate more revenue with less stress by reimagining pricing and selling. She is a firm believer that, when women earn more, everyone around them benefits - their staff, their family and their community.This meaningful work allows her to fulfill her mission of turning roadblocks into building blocks for women-owned businesses. In this episode, Nancy and Patty discuss: Getting to the foundational issueSetting and enforcing expectations Understanding your audience Doing your part  Key Takeaways: Operational symptoms often aren't often the real issues that we need to address. Technical experts many times don't know how to appropriately price their produce enough to pay themselves. An ideal client does not happen by accident. Identify what an ideal client would you like to have. Set expectations and enforce those expectations. Don't neglect the boundaries you've set. Develop a deep level of understanding of who your audience is and what they want, that's the only way that you'll be able to speak to them in a language that they get. If you're gonna ask people to do something, you need to live up to your deliverables so that no matter what happens, you part as friends and build relationships from that point on.  “Everybody else in our business gets the whole cookie - we live on crumbs. I diagnose that as the foundational problem” - Patty Block Connect with Patty Block: Twitter: https://twitter.com/TheBlockGroup Facebook: https://www.facebook.com/TheBlockGroupInc/ Instagram: https://www.instagram.com/theblockgroupinc/ Website: https://www.theblockgroup.net/ YouTube: https://www.youtube.com/channel/UCGnNGlsxixM2E4_UNtfyWyg LinkedIn: https://www.linkedin.com/in/pattyblock/Pinterest: https://www.pinterest.com.mx/TheBlockGroupInc/ Try Our Proven, 3-Step System, Guaranteeing Accountability and Transparency that Drives RESULTS by clicking on this link: https://oneofakindsales.com/call-center-in-a-box/ Click on this link to download a FREE digital copy of The Inside Sales Solution: https://form.jotform.com/212374882793164 Connect with Nancy Calabrese:  Twitter: https://twitter.com/oneofakindsales Facebook: https://www.facebook.com/One-Of-A-Kind-Sales-304978633264832/ Website: https://oneofakindsales.com Phone: 908-879-2911  LinkedIn: https://www.linkedin.com/in/ncalabrese/ Email: leads@oneofakindsales.com

Mindful Millionaire with Leisa Peterson
Beating The Broken Cookie Effect with Patty Block

Mindful Millionaire with Leisa Peterson

Play Episode Listen Later Apr 1, 2022 32:14


Today, I'm interviewing my friend Patty Block. Patty and I are talking about something very, very near and dear to the hearts of all entrepreneurs. And that is pricing and the dynamics that go into why you may be undercharging and what you can do going forward. What's the mindset shifts that you might have to make. What are the realizations that you want to have as you consider pricing for your services and how does that complement the work that you do. And how that might affect the result that your clients ultimately get when they work with you. You'll really enjoy this conversation and I can't wait to hear your takeaways. Enjoy.   Patty shares her insights:   So, let me share a story with you. When I was growing up, my mom used to make these fabulous cookies. The whole house smells good. It was warm. The cookies were gooey kind of makes your mouth water. And, my whole life I watched my mom eat the broken cookies but it wasn't until I was a teenager that I even thought to ask her - 'Why do you only eat the broken cookies? Do they taste better?' And, she laughed and said 'No, I eat the broken cookies so you can have the whole ones.'  And not too long ago, I saw this really shocking statistic 62% of women rely on their business for their primary income and 88% of those businesses bring in less than $100,000 a year. And, all of a sudden, this image of my mom eating the broken cookies popped into my head and that I realized that's what, we as women, are doing we're bringing that spirit of self sacrifice into our businesses. And, it's creating kind of an artificial glass ceiling. There is no glass ceiling in your business. And yet, sometimes we act like there is. And, especially, if we've come out of a corporate career, where there is a glass ceiling.   Sure, and I think, probably, the biggest challenge for me - I'm a planner. So, I want all my ducks in a row. I want everything ticked and tied, before I start something. And, life doesn't work that way. And, frankly, business doesn't work that way. And that was a really hard thing for me to let go of. So one of the programs that I took so I have experienced that many, many people have where I took my old approach. Everything has to be planned and ready. And, I built some online courses and then I couldn't sell them. And didn't find a way to get people engaged and part, and ultimately realized, I was providing what I thought they needed. Not what they wanted. And, that was a hard pill to swallow  because of course I put a huge amount of time and energy and money into building these courses. But I have subsequently learned a better way to do this, which is to start with market research. And it took me some time to trust that process, but it was eye opening.   So my whole business model shifted in an unexpected way and an unplanned way, based on the feedback and the request from my audience. And, that really got me unstuck. So, I think that being open to that. Not seeing it as a threat market research is not a criticism of you. The information you gather and the feedback you get is a gift. And, seeing it in that way, and then putting it to use and creating things that are not only relevant for my audience but necessary. And, my recognizing this disconnect with why are we creating a glass ceiling in our business and limiting what we can do when that works against us and we have this feast and famine cycle. So, how can we get out of that cycle? How can we really move forward on a consistent basis and that's how I developed my programs...   Patty Block helps women business owners who are experts in their fields fine-tune their operations and scale their revenue for strategic growth. As their trusted advisor, she brings a unique perspective, having experienced and solved many of the same complex issues women face, as leaders, as moms, daughters and sisters. A few years ago, Patty came across a shocking statistic: 62% of women rely on their businesses for their primary income, yet 88% of these businesses generate less than $100,000 in annual revenue. Her mission is teaching women how to generate more revenue with less stress, by reimagining pricing and selling. Patty raised three fantastic kids, all of whom are business owners and also work in Patty's company (she essentially raised her own workforce!)   Learn more about Patty:   Website: www.theblockgroup.net   Free quiz: https://www.theblockgroup.net/my-revenue-roadblocks?ml=1&iframe=1   LinkedIn:  https://www.linkedin.com/in/pattyblock/   Facebook: https://www.facebook.com/patty.block/

What Has My Attention
WISL 47 Breakdowns and Breakthroughs feat. Audrey Holst, Lisa Pachence, and Patty Block

What Has My Attention

Play Episode Listen Later Mar 30, 2022 63:40


We're continuing the Women in Strong Leadership series with Lisa Pachence, Audrey Holst, and Patty Block. Today they're talking about breakdowns and breakthroughs.  The last time we got together was on episode 46 released on February 22nd, 2022 - we titled it “Service and Success - How To Have Both.” Topics Covered In This Episode Introductions, cringe-worthy puns, Audrey's breakthrough, you can't plan for breakthroughs, breakthroughs and vulnerabilities, being consistent with the process, predictable breakthroughs, the breakthrough in the industry, the difference between breakthroughs and change, shifting of habits, transformation is boring, breakthrough insights and results, the habit of change that creates the breakthrough, the difference between problems and symptoms, trust, how to know you're going in the right direction, states of breakdowns, redefining the meaning of the breakdown, is a breakdown and breakthrough the same thing viewed through a different lens, in conversation - taking up too much space, celebrating wins, we don't need a hobby to find joy, the joy of women coming together, the differences between coaching consulting and mentoring. Next time: Step Into Your Power Previously from Lisa, Audrey, and Patty WISL 20 Women In Strong Leadership feat. Lisa PachenceApr. 29, 2021 WISL 25 Women in Strong Leadership - Leading from Love feat. Lisa Pachence and Jess LilyJun. 17, 2021 WISL 36 Beating The Broken Cookie Effect(™): Price for Value and Stop Settling for Crumbs feat. Patty BlockNov.16, 2021 WISL 37 Fortitude and Flow feat. Audrey HolstNov. 30, 2021 WISL 38 Leadership, Collaboration, and What's NextDec. 6, 2021 WISL 43 Redefining Humaning feat. Audrey Holst, Lisa Pachence, and Patty BlockFeb. 1, 2022 WISL 46 Service and Success - How To Have Both feat. Audrey Holst, Lisa Pachence, and Patty BlockFeb. 22, 2022 Guest contact information Lisa Pachence https://www.coachingwithlp.com/ Audrey Holst http://fortitudeandflow.com/ Patty Block https://theblockgroup.net/  WHAT has YOUR attention? Let us know To contact us and/or leave us an audio message visit WhatHasMyAttention.com  Produced by ImaginePodcasting.com dba Heard Not Seen Media, Inc. Podsafe Music Credits Shine All Night by AudioStock and Motion Array Royalty-Free Music. Dope Digging by Martijn de Boer (NiGiD) Licensed under a Creative Commons Attribution-Noncommercial (3.0) license

Course Lab: Lessons from Successful Online Course Creators

Course Creator Patty Block creates hybrid courses that help female business owners get out of their own way and get results - fast! Listen in to find out how she is creating powerful and profitable momentum by trusting the process.

Making It: How to Be a Successful Online Entrepreneur
Service vs Sacrifice (Patty Block)

Making It: How to Be a Successful Online Entrepreneur

Play Episode Listen Later Mar 4, 2022 12:56


There is a pervasive fallacy in our society, especially for women, that to serve others requires sacrifice. Business Consultant Patty Block emphatically disagrees. When we combine the joy of purpose with financial success, we benefit everyone around us.

Passion Business Podcast
Passion Business Podcast – Episode 46 | Patty Block: Empowering Women Business Owners

Passion Business Podcast

Play Episode Listen Later Mar 3, 2022 29:10


My guest for this Passion Business Podcast episode is a theater singer and actor turned entrepreneur. As a content marketing coach, he helps coaches, consultants and solopreneurs take the mystery out of marketing their businesses. He is dedicated to helping his clients increase their leads and sales with easy-to-implement content creation and list-building strategies - Rob Fortier. The post Passion Business Podcast – Episode 46 | Patty Block: Empowering Women Business Owners appeared first on Anke Herrmann - Nourishing Online Business Growth.

Strategy Show
The Secret Ingredient: Building Value in the Mind of Your Buyers, Patty Block | STRATEGY SPRINTS®404

Strategy Show

Play Episode Listen Later Feb 23, 2022 31:42


Patty Block helps women business owners who are experts in their fields fine-tune their operations and scale their revenue for strategic growth.

What Has My Attention
WISL 46 Service and Success - How To Have Both feat. Audrey Holst, Lisa Pachence, and Patty Block

What Has My Attention

Play Episode Listen Later Feb 22, 2022 67:28


To contact us and/or leave us an audio message visit WhatHasMyAttention.com  Welcome to What Has My Attention. This is John Biethan. We are back today with Audrey, Lisa, and Patty. We decided to continue the conversation from episode 43 “Redefining Humaning” and talk about service and success, and how to have both as you serve those who love what you do. Books Mentioned Today Come as You Are: The Surprising New Science that Will Transform Your Sex Life, by Emily Nagoski Overcoming Underearning: A Five-Step Plan to a Richer Life, by Barbara Stanny  Previously from Lisa, Audrey and Patty WISL 20 Women In Strong Leadership feat. Lisa Pachence Apr. 29, 2021 WISL 25 Women in Strong Leadership - Leading from Love feat. Lisa Pachence and Jess Lily Jun. 17, 2021 WISL 36 Beating The Broken Cookie Effect(™): Price for Value and Stop Settling for Crumbs feat. Patty Block Nov.16, 2021 WISL 37 Fortitude and Flow feat. Audrey Holst Nov. 30, 2021 WISL 38 Leadership, Collaboration, and What's Next Dec. 6, 2021 WISL 43 Redefining Humaning feat. Audrey Holst, Lisa Pachence, and Patty Block Feb. 1, 2022 WHAT has YOUR attention? Let us know To contact us and/or leave us an audio message visit WhatHasMyAttention.com  Produced by ImaginePodcasting.com dba Heard Not Seen Media, Inc. Podsafe Music Credits Shine All Night by AudioStock and Motion Array Royalty-Free Music. Dope Digging by Martijn de Boer (NiGiD) Licensed under a Creative Commons Attribution-Noncommercial (3.0) license

What Has My Attention
WISL 45 Let's Win In 2022! R.I.P.P.L.E a Recipe For Success feat. Rachel Ivanovich

What Has My Attention

Play Episode Listen Later Feb 16, 2022 46:49


My conversation with Rachel Ivanovich from Easy Life Management (ELM Tax) was recorded on December 17, 2021 and with the perspective of offering you Rachel's Success Recipe for 2022 she calls RIPPLE. So here we are in mid-February 2022 and it's not too late at all to glean the advice and wisdom from Rachel on how to apply RIPPLE in 2022 and beyond to reach your goals to achieve success, for whatever that means to you. Mentions Buffini & Company: Real Estate Coaching & Training Work by referral. Create a relational business, not a transactional business. Being more of a farmer than a hunter. Naila Sfeir, Calder Eames Design The Success Recipe for 2022. R - Referral partners I - Ideal client P - Plan your year P - Prepare each day L - Look for, and lean on a mentor E - Engage in a coach! Patty Block episode 36 Beating The Broken Cookie Effect(™): Price for Value and Stop Settling for Crumbs Books The Attributes: 25 Hidden Drivers of Optimal Performance, by Rich Diviney Together Is Better: A Little Book of Inspiration by Simon Sinek “You can have everything in life you want, if you will just help other people get what they want.” ~ Zig Ziglar The Art of Gathering: How We Meet and Why It Matters by Priya Parker Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones by James Clear An audio interview: James Clear Discusses Personality Styles and Atomic Habits Contact Rachel Website: Easy Life Management (ELM Tax)  Rachel@elmtax.com  WHAT has YOUR attention? Let us know To contact us and/or leave us an audio message visit WhatHasMyAttention.com  Produced by ImaginePodcasting.com dba Heard Not Seen Media, Inc. Podsafe Music Credits Shine All Night by AudioStock and Motion Array Royalty-Free Music. Dope Digging by Martijn de Boer (NiGiD) Licensed under a Creative Commons Attribution-Noncommercial (3.0) license

What Has My Attention
WISL 43 Redefining Humaning feat. Audrey Holst, Lisa Pachence, and Patty Block

What Has My Attention

Play Episode Listen Later Feb 1, 2022 62:18


Contact us at WhatHasMyAttention.com.Here are more shows with Women in Strong Leadership. This is John Biethan.This is What Has My Attention: Redefining Humaning feat. Audrey Holst, Lisa Pachence, and Patty Block. Topics covered in this episode include:  redefining humaning, stop settling for crumbs, unfulfilled overachievers, defining humaning, business problems are people problems and people problems are relationship problems, old-fashioned leadership, the patriarch, how women are portrayed in media, what society expects in us, what is your identity, happily ever after, being a realist, hope is not a strategy, false foundations, atlas of the heart, Brene Brown, never enough, not enough, generational trauma, Viktor Frankl, unwrapping who we really are, connecting the dots, as a woman how you play the game and what you're willing to tolerate, accessing your own humanity, the way technology has changed business, wholeheartedness, neuro divergence, storytelling, what kind of impact are you making, a masterful monologue, service and success how to have both, the art of gathering, am I safe and do I belong, closing remarks. Guest Websites Audrey Holst Lisa Pachence Patty Block More shows with Women in Strong Leadership WHAT has YOUR attention? Let us know To contact us and/or leave us an audio message visit WhatHasMyAttention.com  Produced by ImaginePodcasting.com dba Heard Not Seen Media, Inc. Podsafe Music Credits Shine All Night by AudioStock and Motion Array Royalty-Free Music. Dope Digging by Martijn de Boer (NiGiD) Licensed under a Creative Commons Attribution-Noncommercial (3.0) license

Live Blissed Out
119 - Beating The Broken Cookie Effect

Live Blissed Out

Play Episode Play 34 sec Highlight Listen Later Jan 18, 2022 24:52 Transcription Available


In this episode, Patty Block shares how you can price for value and stop settling for crumbs.In 2006, Patty founded The Block Group to empower women business owners who are experts in their fields. As their trusted advisor, she brings a unique perspective, having experienced and solved many of the same complex issues women face, as leaders, as moms, daughters and sisters. Patty teaches women how to shift their mindset and build their confidence to generate more revenue with less stress by reimagining pricing and selling. She's a firm believer that, when women earn more, everyone around them benefits - their staff, their family and their community. Clients often refer to Patty as their “business therapist” and “secret weapon.” By establishing long-term relationships and serving as a strategic sounding board, clients experience direct benefits to create real and lasting change, turning roadblocks into building blocks. To learn more visit www.theblockgroup.netCall: 713-826-0302 Email: pwblock@theblockgroup.net My Revenue Roadblocks Quiz will help you discover what's in your way and how to knock down those roadblocks! https://myrevenueroadblocks.com/ https://www.theblockgroup.net/ https://www.theblockgroup.net/solutions/value-driven-pricing https://www.theblockgroup.net/solutions/revenue-roundtablehttps://www.linkedin.com/in/pattyblock/https://www.facebook.com/patty.block/ In this episode we cover:1:51      The Broken Cookie Effect3:50      Double Standard7:41      Ideal Buyer12:22   Building Your Reputation14:43   The Whole Picture16:34   Taking ActionThanks so much for tuning in again this week. I appreciate you 

Beyond Influencer Marketing
How to Overcome Revenue Roadblocks for Greater Influence and Impact - Patty Block

Beyond Influencer Marketing

Play Episode Listen Later Jan 10, 2022 22:58


Business growth and pricing expert Patty Block shares common revenue roadblocks that affect your ability to make a greater impact, and provides practical tips to overcome those roadblocks. About Patty Block Patty Block helps women business owners who are experts in their fields fine-tune their operations and scale their revenue for strategic growth. A few years ago, Patty came across a shocking statistic: 62% of women rely on their businesses for their primary income, yet 88% of these businesses generate less than $100,000 in annual revenue.  Her mission is teaching women how to generate more revenue with less stress.   Take “My Revenue Roadblocks Quiz”   https://myrevenueroadblocks.com/ Connect with Patty https://www.facebook.com/patty.block https://www.linkedin.com/in/pattyblock/ https://www.instagram.com/theblockgroupinc/ https://www.Theblockgroup.net  

Marketing Fast Track
Patty Block - The Broken Cookie Effect

Marketing Fast Track

Play Episode Listen Later Dec 27, 2021 19:09


Want to grow your business? Patty Block is joining Cash In On Camera to share her unique take on broken cookies and how you could be holding yourself back without even knowing it. Patty is known for helping women fine-tune their operations and scale their revenue for strategic growth. Watch the full LIVE video interview on Sheryl's YouTube channel here: https://youtu.be/PLPwTsT4Ut4 --- Send in a voice message: https://anchor.fm/sherylplouffe/message

live patty block cash in on camera
What Has My Attention
WISL 38 Leadership, Collaboration, and What's Next

What Has My Attention

Play Episode Listen Later Dec 6, 2021 61:57


Welcome to What Has My Attention. This is John Biethan. We continue to elevate the voices of Women in Strong Leadership in this episode with guests Lisa Pachence, Patty Block, and Audrey Holst. While doing the edits on the episode, I felt like I was in a Master Class with the three of them. You can find links here to each of the previous and first conversations I've had with each of them. If you've been following us, no introductions are necessary, so let's jump right in. Patty Block's conversation with me can be found on episode 36 here https://www.whathasmyattention.com/36  Lisa Pachence's conversation with me can be found on episode 20 here https://www.whathasmyattention.com/20  Audrey Host's conversation with me can be found on episode 37 here https://www.whathasmyattention.com/37 Visit each of their episode pages to contact Patty, Audrey, and Lisa. WHAT has YOUR attention? Let us know To contact us and/or leave us an audio message visit WhatHasMyAttention.com  Produced by ImaginePodcasting.com dba Heard Not Seen Media, Inc. Podsafe Music Credits Shine All Night by AudioStock and Motion Array Royalty-Free Music. Dope Digging by Martijn de Boer (NiGiD) Licensed under a Creative Commons Attribution-Noncommercial (3.0) license

What Has My Attention
WISL 36 Beating The Broken Cookie Effect(™): Price for Value and Stop Settling for Crumbs

What Has My Attention

Play Episode Listen Later Nov 16, 2021 38:42


Visit WhatHasMyAttention.com https://www.whathasmyattention.com/36  Visit Patty's MyRevenueRoadblocks.com https://myrevenueroadblocks.com  Welcome to What Has My Attention #wisl I'm not going to spend any time here talking about what this episode is about. I'm going to let it speak for itself and let you first listen to 2-minutes of thoughtful wisdom taken from the episode with a Woman in Strong Leadership, my guest today, Patty Block from the Block Group. Contact Patty Block Website: TheBlockGroup.net https://theblockgroup.net/  Visit Patty's: MyRevenueRoadblocks.com https://myrevenueroadblocks.com  Patty on LinkedIn: https://www.linkedin.com/in/pattyblock/  WHAT has YOUR attention? Let us know To contact us and/or leave us an audio message visit WhatHasMyAttention.com  Produced by ImaginePodcasting.com dba Heard Not Seen Media, Inc. Podsafe Music Credits Shine All Night by AudioStock and Motion Array Royalty-Free Music. Dope Digging by Martijn de Boer (NiGiD) Licensed under a Creative Commons Attribution-Noncommercial (3.0) license

Unshakable Being
How to Stop Avoiding Conflict and Start Building Value | Patty Block

Unshakable Being

Play Episode Listen Later Aug 25, 2021 52:28


What if the conflict you're avoiding is actually your greatest opportunity? Join Patty Block and I as we explore avoidance when it feels like conflict, how to build value from the perceived conflict, and building stress-free systems to manage the stress of change to make business (and life) fun again. In this episode you'll discover: How to deal with conflict when you've been taught to be nice and politeWhat feels like conflict vs what is an actual conflictHow business and competing priorities distract from core business functionsConflict and psychological resistanceHow to build value from the perceived conflictManaging the stress of change--even change you asked forIdentifying and building value Learn more at unshakablebeing.com.

Founders Space - Startups, Entrepreneurs & Investors
The Broken Cookie Effect with Patty Block

Founders Space - Startups, Entrepreneurs & Investors

Play Episode Listen Later Aug 18, 2021 32:32


Many people underestimate the value of their time and charge far less than they are actually worth. Patty Block shows you how to create value in the mind of your customers and double or even triple your earning power.

The Referral Bench
Episode 37: Patty Block - It's Not Who You Know, It's Who Knows You

The Referral Bench

Play Episode Listen Later Aug 12, 2021 42:40


In 2006, Patty founded The Block Group to empower women business owners who are experts in their fields. As their trusted advisor, she brings a unique perspective, having experienced and solved many of the same complex issues women face, as leaders, as moms, daughters and sisters. Having seen the same struggles time and again, Patty teaches women how to shift their mindset and build their confidence to generate more revenue with less stress by reimagining pricing and selling. She's a firm believer that, when women earn more, everyone around them benefits - their staff, their family and their community. Her life journey--the good and the bad--allows her to course correct clients by leading and advising with compassion, empathy and quiet resolve. Learn more about Patty: Website LinkedIn Contact Phil & Firestorm Phil's LinkedIn Firestorm Website Contact Ian & Mission Suite Ian's LinkedIn Mission Suite Website

patty block block group
Ready Yet?! With Erin Marcus
I'm Ready! Interview Series Featuring Patty Block: More Revenue = More Choices

Ready Yet?! With Erin Marcus

Play Episode Listen Later Jul 23, 2021 26:58


Many entrepreneurs struggle with prioritizing all the various tasks that come with owning a business.  Today's guest, Patty Block, is here to tell us how proper pricing of your services will solve a lot of these problems.  And that knowing your worth isn't necessarily the same thing as knowing your value.  Patty has an awesome story to share and I'm excited for you to hear it!Guest Resources LinkedInWebsiteMy Revenue Roadblocks QuizFacebookInstagram

InnovaBuzz
Patty Block, How to Price Your Services for Value - InnovaBuzz 438

InnovaBuzz

Play Episode Listen Later Jul 15, 2021 68:25


In this episode, I'm really excited to have as my guest, Patty Block of the Block Group. Patty founded The Block Group to empower women business owners who are experts in their fields. Her life journey - the good and the bad - allows her to course-correct clients by leading and advising with compassion, empathy and quiet resolve. The result is a partnership of unbiased accountability, helping women position their companies financially, operationally, and technologically for game-changing results. Patty raised three fantastic kids, all of whom have launched their careers and also work in Patty's company. Clients often refer to her as their “business therapist” and “secret weapon.” By establishing long-term relationships and serving as a strategic sounding board, clients experience direct benefits to create real and lasting change, turning roadblocks into building blocks.. In our discussion, Patty talked to me about: • Differentiating between buyers and clients • How to establish the value of services • Being the guide for the buyers' journey https://innovabiz.co/pattyblock (Show Notes and Blog) https://innovabiz.com.au/innovabuzz/ (The Podcasts)

Promote, Profit, Publish
Bringing Confidence To Women-Led Businesses To Generate More Revenue With Patty Block

Promote, Profit, Publish

Play Episode Listen Later Jul 6, 2021 23:30


Women-led businesses won't grow if they keep undervaluing themselves. Everyone, male or female, has inherent value. Once you stop limiting yourself, your business will begin to bloom like no other. Learn more about business development, marketing, and value-driven pricing with your host, Juliet Clark and her guest, the Founder and President of The Block Group Inc., Patty Block. Join Patty in her mission to help business women all over the world generate more revenue with less stress.Love the show? Subscribe, rate, review, and share!Here's How »Join the Promote, Profit, Publish Community today:superbrandpublishing.comPromote, Profit, Publish on YouTubeFollow Juliet on LinkedInTake the Quiz!

The Author's Corner
Episode #20: Reimagining Pricing And Sales: Empowering Women Business Owners With Patty Block

The Author's Corner

Play Episode Listen Later Jun 24, 2021 53:00


Financial empowerment often starts at one place: the value of your products or services. When you value yourself too low, that means a lower chance of profits and financial success. When this happens, you will need to start reimagining pricing and sales if you want to achieve financial freedom. Join our host Robin Colucci as she chats with the founder and President of The Block Group, Patty Block, about why you need to take a long, hard look at your pricing and sales models. Patty then discusses the need for value-driven pricing and talks about empowering women business owners. Love the show? Subscribe, rate, review, and share!Here's How »Join The Author's Corner Community today:http://robincolucci.com/LinkedInInstagramFacebook

Soul-Wisdom Abundance with Jennifer Bloome: Create Wealth from Spiritual Health

How comfortable are you pricing your services or products? Do you have a specific method - or is it a bit like throwing a dart and whatever comes up, you charge? When you tell your clients what you charge, do you feel confident? Or does it create anxiety? Join me and my guest, Patty Block, for a conversation about how to let go of anxiety around pricing and revenue generation.

Access To Anyone with Michael Roderick
ATA266 - Patty Block: How Women Can Harness Their Strengths

Access To Anyone with Michael Roderick

Play Episode Listen Later Mar 18, 2021 43:03


As President and Founder of The Block Group, Patty Block is on a mission to help women harness their unique traits and strengths to make big things happen in their lives and careers. Today she shows us how she does it. During our conversation, Patty also unpacks her winning strategies for connecting with the right people, and reveals what everyone forgets to consider when assessing their value.