Podcasts about value equation

Pete's roundup for creators & entrepreneurs! Here's what we chat about today:Quick Tip 1 ➡️ The general public doesn't know about marketingQuick Tip 2 ➡️ Feed Alex Hormozi to ChatGPTExperiment ➡️ I ditched Google email, Drive, Photos, and ChromeYouTube ➡️ Videos that don't leave youNote ➡️ List Gadget launches NEXT WEEK AHHHH 

Want to know the equation that's made me literally millions of dollars? (I did the math) It's simple. It's powerful. And if you dismiss it because you think your business is “different,” you're screwing yourself. It's called The Value Equation. This ONE framework will show you exactly why some freelancers struggle to close deals while others charge more and have clients lined up to pay them. And yes, it applies to you. If you're stuck in a feast-or-famine cycle, struggling to raise your rates, or constantly hearing “I can't afford that” from potential clients—this episode will flip the way you think about your business. For full show notes, visit https://6figurecreative.com/351

If you aren't using client surveys in your business or you want to upgrade this part of your business this year, this is a can't miss episode and podcast series. You are missing out on so much data and feedback from your clients to make your product elite and that's what will separate coaching companies in 2025 and beyond. I'm going to share the critical pillars of value, how to share the result of the result you provide, important surveys to include when, and more!   Time Stamps:   (0:34) Quick Backstory (2:50) Survey System (4:04) Building An Iceberg (6:15) A Boy Who Wanted A Dog (7:42) The Value Equation (8:28) Poor vs Great Dream Outcome (10:08) Increasing Likelihood of Success (12:06) The Result of The Result (13:29) Guarantees (15:53) People Need Quick Wins (16:48) Important Surveys To Include (19:53) Take Action and Please Share With A Friend ---------- Whenever You're Ready, Here Are 4 Ways We Can Help You (For Free)   (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course   (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches   (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

  In this episode, career strategist Jamila Brown joins the Patricia Ortega to discuss how to define your value as both a human and a professional. Join in exploring the misconception of separating personal and professional lives, which can lead to burnout, and emphasize understanding one's personal value to exude confidence in the workplace. Jamila introduces a 'formula for value' involving confidence, belief, and subtraction of fear, and highlights the importance of reflecting on childhood experiences to identify natural strengths. Listen in and discover ways to communicate one's value confidently, including writing down affirmations and embracing personal history for self-awareness.    Timestamps 00:00 Introduction and Welcome 00:28 Understanding Your Value as a Human 02:51 The Formula for Value 06:40 Identifying and Overcoming Fear 09:58 Rediscovering Childhood Passions 11:27 Addressing Pain and Burnout 14:10 Taking Responsibility and Making Changes 22:33 Communicating Your Value Confidently 25:00 Conclusion and Resources   About Jamila Brown Jamila is a former athlete and collegiate coach turned corporate professional and now coach/consultant, with a mission to empower professionals to take control of their careers. As a servant leader, Jamila is passionate about sharing career hacks that can change the trajectory of careers and compensation, enabling individuals to confidently draft and execute their personal blueprints. With expertise in leadership development, team building, investment research, content design, and a proven track record as a Regional Director of Operations, Jamila has partnered with some of the world's largest retailers, including Champs Sports, Walmart Inc., Ross Stores Inc., and Dollar General. Additionally, Jamila has consulted with numerous organizations and individuals on branding, content, and leadership development, including through the 5 Minute Career Hack. Jamila is eager to continue learning from others' career journeys while sharing the invaluable lessons gathered throughout their personal and professional experiences.    Connect with Jamila Career Blueprint Ebook: https://www.5minutecareerhack.com/offers/Dwi33mmd Connect with Jamila: LInkedIn: https://bit.ly/jamilabrownlinkedin X: https://bit.ly/jamilax Instagram: https://bit.ly/5mchinstagram YouTube: https://www.youtube.com/c/5MinuteCareerHack Website: http://5minutecareerhack.com    _________________________________________________________________ Connect with Me Connect with me on LinkedIn:

In this episode of Referrals Done Right, Scott Grates breaks down the "Value Equation" and shares strategies for increasing customer satisfaction by adding value rather than simply focusing on cost. Drawing comparisons from personal experiences, Scott explains how focusing on what customers receive can transform their perception of value.Key Takeaways:The Value Equation Explained: Learn how value is determined by what the customer receives (numerator) compared to the cost (denominator), and why focusing on the numerator can make all the difference.Price vs. Value: Scott emphasizes that customers are often willing to pay more if they perceive greater value, just as in the example of first-class travel vs. economy.Examples of Value-Driven Brands: Discover how brands like Apple, Starbucks, and Disney successfully charge a premium by offering unique, value-added experiences.Customer Satisfaction Through Service: Learn practical ways to enhance the customer experience by delivering top-tier service and benefits, even in competitive, price-sensitive markets.Adding Value Beyond Price: Scott offers actionable tips for creating a high-value experience that keeps customers returning, regardless of cost differences.Tune in to uncover how adding value, rather than focusing solely on price, can set your business apart and drive long-term success.---Scott Grates Links:Referrals Done Right Book - https://www.referralsdonerightbook.comReferrals Done Right FB Group - https://www.facebook.com/groups/296359076662332Insurance Agency Optimization - https://www.agencyoptimization.comScott Grates Website - https://www.scottgrates.comLove Living Local  - https://www.instagram.com/lovelivinglocal315Scott's FB - https://www.facebook.com/scott.grates.1Instagram - https://www.instagram.com/scottgrates---The Referrals Done Right Podcast is sharing the secrets to creating infinite opportunities to grow your small business. Hosted by Scott Grates. Scott is the co-founder of Insurance Agency Optimization & owner of multiple insurance agencies.

Christopher Volk is a rare three-peat public company leader. He took his first company public in 1994 and later started and led two other companies, which went public in 2004 and 2014. So, he knows something about creating and designing a business. Together his three companies outperformed the broader markets, invested over $20 billion into real estate across the country, and attracted noted shareholders, including Berkshire Hathaway. He stepped away at the end of 2021 to write, teach and help other businesses be successful. Foremost on his list is to guide current and future leaders on the elements of business model design. Business models don't just happen. They have to be crafted. The world's wealthiest people universally owe their net worths to business ownership, and what differentiates their success often is centered in the business models they deploy. He is the author of The Value Equation: A Business Guide to Wealth Creation for Entrepreneurs, Leaders and Investors. Using his V-Formula, entrepreneurs can determine in advance their companies' pre-tax return on equity and wealth creation potential.   Click here to purchase The Value Equation. Learn more about your ad choices. Visit megaphone.fm/adchoices

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In this week's recap episode, Amber first revisits Monday's show featuring Dan Murphy from Commonwealth, who shared valuable perspectives on fostering transformational growth and delivering exceptional value in today's evolving advisory landscape. Dan introduces the intriguing concept of the "experience economy" and offers practical strategies for strengthening client relationships in an era increasingly influenced by AI and automation. The episode then shifts to Jamie's discussion on the various stages of an advisor's career path - from Growth to Freedom to Empire. Jamie provides thoughtful advice on overcoming self-doubt, confidently communicating your worth, and consistently providing value to clients. She highlights the significance of regular self-assessment, effective communication, and maintaining confidence in your unique value proposition. Resources in today's episode: - Episode Website - Crafting Unforgettable Client Experiences with Guest Dan Murphy [Episode 272] - Mindset Mastery: Overcoming Barriers to Charging Premium Fees

https://www.youtube.com/playlist?list=PL2E2F6k95pfOZAxshYr5gTIpDGJ66B1AX : Mes vidéos pour les E-commerce

Send us a textWatch This Episode On YouTubeIn this episode, Chase and Mason cover a variety of topics around personal branding, ranging from how to build an effective marketing funnel to how to structure your LinkedIn profile for success.They start by doing some “funnel hacking” to reverse engineer the customer acquisition model that helped Publishing.com go from $2M to $100M almost overnight. This ties into Alex Hormozis value equation, which they use to self-assess their own offers.Next, they run a personal brand audit on an Instagram influencer who has done an amazing job identifying a differentiated niche and positioning herself as THE go-to resource for that community.Tune in if you want to copy a successful personal branding playbook, and ride along as Chase tears down Mason's LinkedIn profile to help him grow his audience faster. "Content alone isn't enough to go viral these days. Every person doing ghostwriting or content should have some distribution built in. Content alone isn't enough."– Chase DimondWHAT YOU'LL LEARN ABOUT:Funnel Hacking $100 Million Company – The boys analyze a company from Alex Hormozi's portfolio that's gone from $2M to $100M in not time flat. They share the good, the bad, and the ugly from this high-performing funnel.Personal Brand Breakdown – Mason leads an audit of a successful Instagram influencer who has carved out the perfect niche for herself. The guys translate her efforts into a handful of tips anyone can use to build a better brand.How To Be A Premium Brand – The fellas discuss the importance of presenting a premium image while creating content for your brand. They emphasize the benefits of having high-quality production, not just amazing content.Roasting Mason's LinkedIn Profile – Chase evaluates the effectiveness of Mason's LinkedIn profile and outlines a few modest changes he could make to significantly increase visibility and attract more followers.Why Fall Is A Great Time For Change – The guys compare the effectiveness of starting new habits or projects in September versus New Year's and discuss why the fall season might be the best time of year to “start fresh.”KEY MOMENTS IN THIS EPISODE:00:01:44 – Funnel Hacking A $100M Business00:06:56 – Breaking Down The Value Equation00:10:04 – How To Become A “Mass Market” Brand00:12:40 – Analyzing The Personal Brand Of An IG Influencer00:21:35 – Roasting Mason's LinkedIn Profile00:25:45 – Anyone Who Writes Should Invest In Distribution00:27:56 – Closing ThoughtsLIKE, FOLLOW, AND SUBSCRIBESubscribe to the show and listen to all our past episodes at www.dimonddownload.com.Keep up with Chase at…www.chasedimond.comwww.twitter.com/ecomchasedimondwww.linkedin.com/in/chasedimondKeep up with Mason at…www.copymba.comwww.twitter.com/CardinalMasonwww.tiktok.com/@cardinalmasonSUPPORT THE PEOPLE WHO SUPPORT USPodcast production, show notes, and distribution is handled by James Sowers at www.castaway.fm.Thumbnail design is handled by Steven Baterina at www.creosocial.net.

Christopher is the author of the highly rated book The Value Equation, which teaches entrepreneurs how to create profitable businesses that generate multi-million dollar wealth for them and their investors using a simple formula he made in 1999. Using his V-Formula, entrepreneurs can determine their companies' pre-tax return on equity and wealth creation potential in advance. Christopher, a recognized business model expert, shares in his book the ideas he used to lead and take three market-leading real estate investment companies, two of which he co-founded, public via the New York Stock Exchange. His companies provided $20B+ in growth capital to thousands of businesses across the U.S., helping them succeed. The strong business models Chris devised enabled his companies to outperform and attract some of the world's leading investors, including Berkshire Hathaway. https://thevalueequation.com/the-author/ https://www.linkedin.com/in/christopher-volk-86848b3/ Summary Career Discussion and Meeting Format Michael and Christopher discussed their respective careers and their current meeting format. Michael assured Christopher that the meeting would be recorded and edited for corrections. Christopher shared his background as a finance professional, detailing his real estate experience and success in publicizing companies. He also mentioned his current role as chairman of another such company. Michael commended Christopher's work in creating opportunities for investors and providing funds for small businesses to grow. Successful Companies, Free Enterprise, and Small Businesses Christopher shared his success in creating a successful company and his belief in the virtuous nature of the free enterprise system. He decided to write a book to inspire others to create their own successful companies. Michael agreed with Christopher and highlighted the importance of small businesses, emphasizing their role in creating jobs and serving communities. He also shared his observation of the recent surge in people wanting to start their businesses. Both agreed on the need for more small businesses to meet the growing demand for services in suburban areas. Discussing Book on Business Wealth Creation Michael and Christopher discussed the time-consuming nature of writing a book and the motivation behind it. Christopher shared that his book, which took about a year to write, was inspired by 20 years of contemplation on how businesses create wealth. He noted that while there are many books on personal finance, there needs to be more literature on wealth creation through business. Christopher explained that businesses are the primary engine generating most of the wealth in the US, and his book aims to fill the gap by describing how to start and grow profitable businesses. Entrepreneurial Motivations and Business Creation Christopher and Michael discussed their motivations for starting companies, citing a desire to avoid regret and pursue their passions as primary drivers. Michael shared his experience and advice, emphasizing the importance of taking marketing classes and encouraging accounting students to be more entrepreneurial. He also highlighted the value of creating new businesses and products to benefit society and the economy, using his observation of new store openings as an example. Michael praised Christopher's book for providing practical guidance and encouraging people to prioritize their well-being and success. Developing a Successful Business Strategy Michael and Christopher discussed the process of developing a successful business. Michael emphasized the importance of curiosity, adaptability, and a desire to learn to build and improve a business continuously. He also highlighted the importance of giving back to the community and supporting other local businesses. Christopher agreed, noting that a well-designed business model could make a company worth more than it costs to create, leading to financial success, employee wealth, and the ability to impact the community positively. They both stressed the importance of considering all business model components to achieve these goals. Mentorship, Wealth Creation, and Voting Preferences Michael stressed the importance of mentorship and paying it forward, illustrating how Red Fox helped Marita buy a house. Christopher responded by discussing his book, "The Value Equation," which emphasizes the role of mathematics and accounting in wealth creation for entrepreneurs, investors, and leaders.

Jason Marc Campbell shares his perspective on transforming sales through authenticity and passion. With over two million podcast downloads and a bestselling book, Jason discusses how selling with love can revolutionize your approach to business. He dives right into the challenges of traditional sales tactics, the importance of building genuine relationships, and how to create real value for your clients. Whether you're struggling with pushy sales techniques or looking to refine your strategy, this conversation offers insights that will inspire you to rethink your methods and elevate your sales game. Tune in to discover how heart-centered selling can lead to lasting success and fulfillment! Chapters: 00:00:00 - Introduction: Selling with Passion and Integrity 00:00:35 - Guest Spotlight: Meet Jason Marc Campbell 00:01:07 - Authentic Selling: Changing the Sales Game 00:02:53 - Sales Journey: Overcoming Common Challenges 00:06:23 - Building Confidence and Expertise 00:09:51 - Strategic Partnerships: Nurturing Valuable Connections 00:12:46 - Consistency and Value: Strengthening Relationships 00:18:04 - Auditing Client Journeys: Enhancing the Experience 00:24:24 - Understanding the Value Equation in Sales 00:26:08 - Evaluating Product and Market Fit 00:27:58 - Adapting to Market Changes 00:29:37 - Rebranding and Strategic Business Moves 00:33:05 - Personal Journey: Life in Bali and Spartan Races 00:36:17 - Final Thoughts: Reflections and Takeaways Connect with Jason Here: Jason's Website LinkedIn Instagram Twitter Selling with Love on Amazon Selling with Love Podcast Jason Marc Campbell on YouTube Connect with The Better Than Rich: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get Your Free Delegation Plan⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ - Better Than Rich ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠BTR Mini-Course⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠TikTok --- Send in a voice message: https://podcasters.spotify.com/pod/show/betterthanrichshow/message

When people think about career growth or starting their own companies, they've probably heard that being passionate about the business is a prerequisite for success. Join host Marie Zimenoff on Career Confidante radio as she welcomes Christopher Volk, an accomplished entrepreneur, millionaire investor, and author of THE VALUE EQUATION. Explore the importance of identifying your strengths and the crucial question to ask before choosing a business focus or career path. Take a deep dive into the relationship between passion and success, uncovering a twist in the journey toward finding a reliable path to job satisfaction or entrepreneurship success. Don't miss this enlightening episode with Christopher Volk on Career Confidante radio.

In today's episode, Richard explores why cold leads hold immense potential when recruiting. He breaks down the critical components of transforming cold leads into strong relationships and shares his strategic approach to relationship-building in recruiting. Tune in to uncover actionable steps that can elevate your recruiting game and set you apart in a competitive market.   00:00 Introduction to Recruiting Challenges 00:59 The Importance of Cold Leads 02:52 Building Trust with Cold Leads 05:50 Key Factors for Success with Cold Leads 12:19 Relationship Building Strategies 15:28 Value Equation and Relationship Building 19:24 Leveraging LinkedIn for Recruiting 20:52 Conclusion and Next Steps  

Check out "Recruiting Conversations" with Richard Milligan where he shows how busy recruiting leaders can set up an effective system without much fuss. Richard takes a hard look at the usual pushy sales style and offers a better way: building real relationships. Through stories, like one about a successful button seller in Times Square, he proves why this method works better. Richard believes recruiters should first focus on making genuine connections before jumping into job offers. This lays the groundwork for real, lasting professional ties and smooth transitions when the right job comes along. If you're a recruiter looking to up your game and build meaningful connections, this episode is for you. Here's the rundown of this episode: 00:00 Introduction to Recruiting Conversations 00:32 The Times Square Button Seller Analogy 01:51 Common Pitfalls in Recruiting 03:30 Building Relationships Over Selling 07:55 Implementing a Value Equation 10:08 Conclusion and Final Thoughts

The ultimate goal of building a company is to build its value. Designing a company that can get rich is not always top-of-mind for business owners, but it should be.   Christopher Volk is the author of The Value Equation. Christopher was instrumental in leading and publicly listing three successful companies, two of which he co-founded. A 2019 regional winner of EYs' Entrepreneur of the Year award, Christopher is a frequent university lecturer and serves on multiple non-profit boards.   Not all companies are created equal. While many companies focus on their goods or services that are designed to make the world a better place, what separates an average company from a successful company is its ability to master the financial aspects of business.   In order to get really good at one thing to the point that people are willing to pay money for it, business owners have to be willing to reject a lot of other things. Determine who your core customers are, identify what you can do to bring them value, and hone in on just that, leaving everything else behind.   Consider what you would do if you could do it all over again. How can you disrupt your business, or put yourself out of business? Those are the steps you need to take today to make your company more successful tomorrow.   Interview Links: Christopher Volk   Resources: Growth Navigator Coaching Scaling Up Summits (Select Bill Gallagher as your coach during registration for a discount.) Bill on YouTube Recruiter.com Short List (use code scaleup)   Scaling Up is the best-selling book by Verne Harnish and our team for Scaling Up Coaches (formerly Gazelles). We share how the fastest-growing companies succeed where so many others fail.   Bill Gallagher, Scaling Coach and host of the show, is an international business coach who works with C-Suite leaders to achieve breakthrough growth.   We help leadership teams with the biggest decisions around People, Strategy, Execution, and Cash so that they can Scale Up successfully and beat the odds of business growth. Scaling Up is based on Verne's original best-selling business book, Mastering the Rockefeller Habits.   Did you enjoy today's episode? If so, then please leave a review! Help other business leaders discover the Scaling Up Business Podcast so they, too, can benefit from the ideas shared in these podcasts.

If you want to be winning at scale in recruiting, then you have to be focused on warming cold recruits. This episode is dedicated on how to do that.    00:01 Introduction to the Podcast 00:34 The Importance of Developing Cold Leads 01:25 The Role of Timing and Environment in Recruiting 02:23 Understanding the Value of Trust in Business 03:35 The Power of Relationship Building in Recruiting 04:33 Why Cold Leads are Important 07:11 The Impact of Leadership on Recruiting 11:56 The Role of Affirmation in Recruiting 14:11 The Importance of a Relationship Building System 14:53 The Value Equation in Recruiting 18:57 The Power of LinkedIn in Recruiting  

Are you leading with the dream outcome, the likelihood of success, the price, or something else? Your customers want something high quality, guaranteed, fast, and easy. Hear the key ideas of Alex Hormozi's value equation from "$100M Offers", a helpful concept any business person or marketer can use regardless of your industry.(0:29) Hormozi's value equation:Dream outcome x likelihood of successdivided bytime delay x perceived effort= value.(1:30) Most brands get the top half of the value equation right.The hard part is the bottom. (Hence "easy top, hard bottom".)(4:24) When you should publish pricingJanuary Top 5: Every Tuesday this month, we're re-airing the top 5 most downloaded episodes of this podcast. Today concludes the mini-series, with this #1 most downloaded episode of the year. This episode originally aired 8/6/2023.My favorite podcast tools:Riverside: record audio or video podcast: emilybinder.com/riversideDescript: edit audio or video like a Word doc. emilybinder.com/descriptPodcast gear list (mic / camera / lighting): wealthvoice.ai/gearThinkersOne Videos: Send a 2-minute video kudos, inspo, or invite (like a Cameo). Order a Zoom drop-in or virtual keynote: emilybinder.com/thinkersonePodcast home: emilybinder.com/podcastBook a coaching session: emilybinder.com/callFollow & connect:My website | Beetle Moment Marketing | LinkedIn | X | Instagram | TikTok | YouTube | Get email updates Hosted on Acast. See acast.com/privacy for more information.

Finishing up our 2 part series on Hormozi's value equation and why it's not the complete picture when it comes to your fitness and health coaching business, we wanted to dive deeper into what we previously discussed last episode with your intrinsic worth. We'll cover and explain the 3 pillars, the two ways to scale your business, why you'll eventually need to shift from improving your coaching skills to improving your business skills, and more!   Time Stamps:   (0:44) Previous Episode on The Value Equation (1:47) Making You More Valuable (2:05) Your Intrinsic Worth (2:57) Defining the Equation (4:37) Who Do I Need to Become? (5:52) My Story and Childhood (9:32) Persuasion Power (10:38) Impact Skills (11:47) Two Ways to Scale Your Business (14:42) Shifting Coaching to Business Skills (19:52) Action, Action, Action (21:57) How We Can Help ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The  5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

Look… we love some Hormozi here but specifically with the Value Equation in 100 Million Dollar Offers… there's something missing. Something that online fitness and health coaches really need if they want to be successful in this industry. In part 1 of this 2 part series, I am going to share with you why this value equation doesn't show the whole picture especially for fitness coaches, why you need money, and my Intrinsic Worth formula you'll want to start incorporating into your life and business.   Time Stamps:   (1:11) Why Alex Hormozi Is Wrong (1:35) Quick Example of F*ck You Money (3:30) Our Wealth Accumulation and Why You Need Money (4:35) Alex Hormozi's Value Equation (5:54) Here's The Problem (8:53) The Intrisic Worth Formula (11:09) Impact Skills (12:18) Next Episode ---------- Whenever You're Ready, Here Are 5 Ways We Can Help You (For Free) (Community) Join the Fitness Business Secrets FB  Community to Unlock Your Free 5 Clients in 5 Days Mini-Course (Content) Grab our exact post templates that are responsible for more than 3,500 online clients in our business Automated Post Planner   (Instagram) 3-5x Your Engagement, Grow an Audience and Generate Dream Clients from Instagram IG Playbook For Health & Fitness Coaches (Training) Get Access To The  5 Most Popular Training We Created in 2022 (Get Clarity) Schedule a FREE No-Obligation 15-minute Call to Explore How To Add 10,000/Mo to Your Business–Guaranteed

V=B-C (Value Equals Benefit Minus Cost). This is the equation Daniel shares as we investigate what it means to treasure things in our lives. Follow us on Apple Podcasts: https://podcasts.apple.com/us/podcast/the-belfast-podcast/id1472441982 Follow us on Spotify: https://open.spotify.com/show/1s3aaP3pUkQKBVXbsP8Y34?si=ca588a6165424c61 Instagram: @thebelfastpodcast Email: belfastpodcast@gmail.com The Belfast Podcast exists to help recapture the Christian imagination. Luke and Daniel see the trend of modernism doing no favors for a vibrant view of scripture. Our goal is to widen the field of vision for modern people reading the Bible as we grapple with its ancient context, literary beauty, and symbolic underpinnings. You may have been taught to read texts with an eye for their literary and symbolic structures in English courses in high school and/or college, but rarely is this taught to seminary students or lay Christians alike when it comes to the Bible. We want to keep this eye for symbolism, repetition, and structure as we investigate the Biblical canon, linking it to modern and old examples that are extemporaneous yet connected to aid in giving the broader field of vision mentioned earlier. Come along with us on our journey to reread your bible for the first time. We hope that through the words of those who have come before us, we can give Western Christianity its imagination back.

Listen along to episode 16 of the Building With Breven podcast, where we discuss all things in the process of custom home building. We take a builder's approach to educate our listeners so they're well informed when making decisions regarding their own custom home build. In episode 16 we dive into the topic of builder value and how to compare one builder's value to another. With the help of Alex Hormozi's value equation we're able to make this a tangible comparison between builders. Although it's still not an apples to apples comparison when evaluating multiple builders, our hope is that this value equation helps. Link to Alex Hormozi's value equation for easy reference. https://www.acquisition.com/training/offers/value-equation https://substackcdn.com/image/fetch/w_1456,c_limit,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F420c3be4-1db4-4edd-93cd-1c8a8312235d_1200x628.png

Chris Volk, author of THE VALUE EQUATION: A Business Guide To Creating Wealth For Entrepreneurs, Investors And Leaders joins Enterprise Radio. Chris has … Read more The post The Value Equation: Avoid the Mistakes that can Destroy a Business appeared first on Top Entrepreneurs Podcast | Enterprise Podcast Network.

On this episode of Healthcare Market Matrix, John Farkas is joined by Taylor Underwood, Content Director at Ratio, to discuss the top three problems the healthcare industry faces today. Having completed the fall healthcare conference season, John considers the industry's goals and priorities for 2024. How is healthcare addressing the clinician shortage? How can we improve payment processing and payer-provider relations to create less friction? How can we enhance the patient experience?    Show Notes (1:16) Introducing Taylor Underwood (2:36) John's Takeaways from the Fall Conference Season (8:47) The Healthcare Industry's Near-Term Priorities (16:58) Artisight, a Transformative Tool (20:58) How Technology Is Solving the Clinician Shortage (25:20) Payer-Provider Relations and Payment Processing (29:53) Improving Patient Experience (37:42) The Challenges of Point Solutions (40:14) Closing Thoughts   Subscribe to Ratio's Insights Squared newsletter: https://goratio.com/newsletter

In this episode of the podcast, Ryan shares a powerful message about recognizing your true worth in the world of video business. Discover how understanding your value can transform your approach to pricing, client acquisition, and business confidence. Key Takeaway Learn the importance of valuing your unique perspective and expertise in the video industry. Understand how setting the right prices aligns with your worth and attracts ideal clients. Gain insights into building a thriving video business while staying true to your passion. In This Episode [00:00] Welcome to the show! [01:26] AI filmmaking resources [03:29] Tapping into creative expression [07:57] It's ok to charge your worth [09:13] Your unique perspective [10:36] The value of video [11:54] Value yourself [14:22] Ask better questions [16:24] Finding the right audience [17:43] Niching workshop [19:07] Outro Quotes  “Understanding your worth is the first step to building a successful video business." "Setting the right prices isn't just about numbers; it's about valuing what you bring to the table." "Your unique perspective is your biggest asset in the competitive video industry." Links Download the PDF resource guide to Unlock the Power of AI  FREE Workshop Available "How to Consistently Earn Over $100k Per Year in Video Production While Working Less Than 40 Hours Per Week"  Join the Grow Your Video Business Facebook Group  Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram

In this essential episode, we dive into the often complex task of 'Pricing Offerings.' Whether you're an established business or a new seeker sharing your wisdom, how do you put a price on this realm of work? We explore the art and science of pricing, from covering your costs to acknowledging your unique value. Learn practical tips and ethical considerations that will help you find that sweet spot—a pricing strategy that respects both your expertise and your community's needs. Tune in for insights that can make your spiritual or esoteric offerings both accessible and valuable. _______ SUBMIT A TOPIC FOR DISCUSSION & GO IN THE DRAW FOR A FREE CARD PULL ❤️: Message us at: https://anchor.fm/divinelyhumanpodcast or on Instagram (@divinelyhumanpodcast) LET'S GET TO KNOW EACH OTHER ❤️ DH - https://www.instagram.com/divinelyhumanpodcast Aleisha - https://www.instagram.com/lunaralchemy/ Tanita - https://www.instagram.com/tanitasasha/ MORE ABOUT YOUR HOSTS ❤️: Aleisha has been in the spiritual space for years now running her business now predominately online, she's an Intuitive coach + mindset / NLP coach, Reiki Master/Teacher, Akashic Record Reader and light language conduit. Her mission is to encourage and support women in their awareness and connection to the Earth, their own inner knowledge + innate power— strengthening the relationship between Woman and The Universe, thus working towards and collectively co-creating a more conscious world. She provides and offers resources, tools and knowledge to support and nurture women on their journey in bridging the gap between our perceived reality + the Quantum Field of possibility, whilst supporting and igniting their reconnection with their own divinity and remembering their deep rooted legacy. ___ Tanita is an intuitive, healer, teacher and coach who supports others in paving their own path to an abundant life through embodying their mission & purpose. She has one foot inside the spiritual world, and another in the finance world - working part time in the financial planning industry. By embracing the polarity of these two energies, she is able to share tools, practices and insights into how we can each expand our gifts and abilities, live in alignment with our purpose and create a life that fulfils us to our core. As a woman with many hats, her most sacred being mum, she is passionate about showing others what's possible…especially for her little girl. She believes in a world where birthing into your dreams is as easy as seeing them. --- Send in a voice message: https://podcasters.spotify.com/pod/show/divinelyhumanpodcast/message

From a PhD. in Cancer Research to global Cover Model, Chris became one of the world's leading Online Fitness Coaches for over a decade, generating Millions of Dollars in sales, scaling multiple fitness businesses over 7-Figures before exiting. Chris has since, successfully helped hundreds of entrepreneurs to hit their first $25-$50k month inside the Apollo Linkedin Accelerator™ - Personally Mentoring almost 150 Coaches to $1,000,000 in Online Sales

What is wrong with the enterprise value equation?Contact: investmentbankinginsights@gmail.com

Welcome to 'The Art of Selling' podcast where we uncover the best kept sales secrets that can grow any business. After investing over R1 million learning from top sales coaches and business owners, we've helped scale 60 companies to multi 7 and 8 figures annually. Now, we're handing this information to you, free of charge. Feel free to use it as you wish. Want to know who we are and what we do? https://v8media.co.za

“You can either be right or you can be rich.” In this episode, Alex (@AlexHormozi) discusses the Value Equation, a concept that can help businesses charge heinous amounts of money for their products or services. The episode includes tips on increasing the perceived likelihood of achievement, decreasing time delay, and decreasing effort and sacrifice to create more value for the customer.Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you'll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.Get your own copy of the book at acquisition.com/booksTimestamps:(0:40) - Value Equation & Free Goodies(9:59) - Dream Outcome(13:20) - Perceived Likelihood of Achievement(14:47) - Time Delay(18:13) - Effort and Sacrifice(20:18) - How the Value Equation is UsedFollow Alex Hormozi's Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

In this interview with Christopher Volk, author of The Value Equation, we learn valuable insights into the world of business and wealth creation. As a seasoned entrepreneur and author, Volk sheds light on key aspects that contribute to business success, ranging from value creation and cash flow management to the evolving landscape of industries. Topics include: The importance of a well-defined business model. Why cash flow management is so crucial for business success. Three business efficiencies and how they are levers for success. From the foundational importance of strong business models to the critical role of cash flow management and the often-underestimated significance of capital and asset efficiency, these key takeaways provide a roadmap for entrepreneurs, investors, and leaders to navigate the challenges and opportunities that come their way. By incorporating these lessons into their endeavors, individuals can position themselves for long-term success in an ever-evolving business landscape.

Your customers want something great, likely, fast, and easy. A quick dive into Alex Hormozi's value equation from "$100 Million Offers". I recently read the book and this was the part that stood out to me as the most helpful concept that any business person or marketer can use. 1) Hormozi's value equation:Dream outcome x likelihood of success divided by time delay x perceived effort = value.Most brands and products get the top portion right. The hard part is the bottom. 2) Plus: should you publish pricing or not?My favorite podcast tools:Riverside is the best way to record an audio or video podcast: https://emilybinder.com/riversideDescript is the BEST tool to easily edit audio or video like a Word doc. You will never go back. https://emilybinder.com/descriptThinkersOne Videos! Buy a 2-min personalized video, Zoom drop-in, or virtual keynote. Shop menu: emilybinder.com/thinkersoneRate / review / subscribe to this show: emilybinder.com/podcastBook a business coaching session: emilybinder.com/callFollow & connect:My website | Beetle Moment Marketing | LinkedIn | Twitter | Instagram | YouTube | Get email updates Hosted on Acast. See acast.com/privacy for more information.

Paul Johnson welcomes Arizona business leader Beau Lane and The Value Equation author Christopher Volk. The three touch upon the role that businesses have inside the U.S. political system, discuss the incredible benefits Americans will have from the growing American economy, and the threat that the current partisan model poses to America. They talk about reforms to the partisan system that business leaders see as a way to help ensure that our political system benefits the economy as opposed to threatening it. Christopher Volk starts the conversation off by sharing his story and by mentioning his book The Value Equation. The Value Equation is a guide to creating wealth for entrepreneurs, investors and average individuals wanting to improve their financial position. Paul Johnson noted the book explains how business really works in layman's language. The book provides a formula that converts complex subjects into manageable problems with easy math everyone can understand. The Value Equation is the foundation upon which most large fortunes were built. What interests Chirstopher Volk about reform is the excesses of the extremes in the existing system that threaten everybody's ability to build wealth or even a comfortable retirement. Beau Lane shares his story and touches upon how he got involved in politics, as well as why he believes the business community is starting to be engaged with politics. Volk points out that in Arizona, only 100,000 of the 1.4 million independents voted in the last primary election This is by design as the parties don't want unaffiliated voters to participate! Paul Johnson points out that in America and Arizona, unaffiliated voters now make up the largest group of registered voters. Yet, they are intentionally being discriminated against. These unaffiliated voters are much more interested in elected officials working across the aisle than partisan voters. Volk believes that 24-hour news has found it profitable to exacerbate the divisions. Yet polling says the level of disagreements across the U.S. isn't as high as we are led to believe, nor as high as the partisan political system promotes. Beau Lane advocates that a solution that businesses, education and unaffiliated voters support is eliminating partisan primaries and have all party, affiliated and unaffiliated, candidates run in an open primary. Every candidate on one ballot, with the same amount of signatures, and everyone has the right to vote in the election. Lane sees the current political system as an artificial market where there are two very bad products and people just have to pick between two evils. Paul and his guests go over what they consider an alternative to the current bipartisan political system and elections. This would be an open primary system which means stopping the discrimination against unaffiliated voters and candidates, and allowing a voice for the greatest amount of people. Christopher Volk and Beau Lane discuss what they see as the “features” and the “customer benefits” of the reformed political system. At the top of that list is preserving the ability for Americans to innovate, create and prosper. The existing partisan system has become an existential threat to free markets, free enterprise and the great prosperity of the American system.      Mentioned in This Episode: optamerican.com Addictive Ideologies: Finding Meaning and Agency When Politics Fail You by Dr Emily Bashah and Hon Paul Johnson The Optimistic American on YouTube - @optamerican Become a premium supporter of the show: OptAmerican.com/premium SaveDemocracyAZ.com The Value Equation by Christopher Volk Beau Lane Ronald Reagan Donald Trump John McCain J. D. Hayworth Rusty Bowers The Politics Industry: How Political Innovation Can Break Partisan Gridlock and Save Our Democracy by Katherine Gehl Karrin Taylor Robson Thomas Jefferson Alexander Hamilton Tip O'Neill

Whether you realize it or not, you are in a value exchange with your job. How you feel at work is a direct reflection of that exchange. Feeling not-so-hot? That's a good sign that the value exchange is not equitable.In this episode, Elissa walks you through the following steps to take if you're not feeling great about your job:>>> list what you are receiving/want to receive in exchange for what you're providing in your job>>> write out what each thing on the list means to you>>> ask yourself: are you receiving what you want?>>> ask yourself: what is the story you're telling yourself about what you're getting/not getting?Finally, Elissa shares how to manage inequity in your job while you look for something different.Remember, your work is value that you are putting out into the world. It's worth something. It's valuable. It has an impact.Resources: Don't stay in a job that feels bad. I'll help you see your value, release your doubts and feel confident. It's time to make your move.When you're ready, there are two ways Elissa can help you :: 1) Do It Yourself CoursesJob Search Field Guide is everything you need to clarify your career value and launch a strategic process to land a great jobThe Art of Stellar Interviews teaches you how to market yourself during your interviews so others see you as the perfect candidate you are2) Personalized 1:1 CoachingCustomized coaching and strategizing to end your lengthy job searchLeverage your career history and transferable skills in your career pivotFree resources on my YouTube ChannelTo learn more about me, visit my website and follow me on LinkedIn and don't forget to leave us a review!

In today's episode, we delve into the vital “P of Pricing” as we sit down with Patty Block – a business advisor, pricing expert, author, and empowering speaker. In our conversation, we explore the intriguing relationship between broken cookies and our limiting beliefs with pricing, the challenge of being affordable for everyone while avoiding burnout, and effective techniques to communicate the true value of our services before raising prices. We also dive into strategies for determining fair pricing, tackling the “Good Girl's Dilemma,” and letting go of patterns that don't serve us. Get ready to be inspired! In this episode Patty and I discuss about: The relationship between broken cookies and our limiting beliefs with pricing The challenge of wanting to be affordable for everyone – and burning out while doing so Effective techniques to communicate our value and why we need to do that before raising our prices How to get started when you're determining your prices and much more [00:00:00] Sarah: Hello, Humane Marketers. Welcome back to the Humane Marketing Podcast, the place to be for the generation of marketers that cares. This is a show where we talk about running your business in a way that feels good to you, is aligned with your values, and also resonates with today's conscious customers because it's humane, ethical, and non pushy. [00:00:23] I'm Sarah Zanacroce, your hippie turned business coach for quietly rebellious entrepreneurs and marketing impact pioneers. Mama bear of the humane marketing circle and renegade author of marketing like we're human and selling like we're human. If after listening to the show for a while, you're ready to move on to the next level and start implementing and would welcome a community of like minded, quietly rebellious entrepreneurs who discuss with transparency what Works and what doesn't work in business. [00:00:54] Then we'd love to welcome you in our humane marketing circle. If you're picturing your [00:01:00] typical Facebook group, let me paint a new picture for you. This is a closed community of like minded entrepreneurs from all over the world who come together once per month in a zoom circle workshop to hold each other accountable and build their business in a sustainable way. [00:01:16] We share with transparency and vulnerability. What works for us. And what doesn't work, so that you can figure out what works for you, instead of keep throwing spaghetti on the wall and seeing what sticks. Find out more at humane. marketing forward slash circle. And if you prefer one on one support from me, my Humane Business Coaching could be just what you need. [00:01:40] Whether it's for your marketing, sales, general business building, or help with your big idea like writing a book, I'd love to share my brain and my heart with you, together with my almost 50… Years business experience and help you grow a sustainable business that is joyful and sustainable. If you love this [00:02:00] podcast, wait until I show you my Mama Bear qualities as my one-on-one client. [00:02:05] You can find out more at humane.marketing/coaching. And finally, if you are a Marketing Impact pioneer and would like to bring Humane Marketing to your organization, have a look at my offers and workshops on my website at Humane. [00:02:29] Hello, welcome back to the Humane Marketing Podcast. I'm so delighted that you're here. I'm back in Switzerland after three weeks of really, really hot weather in Sicily. And I'm recording this and it's raining outside and there's a thunderstorm. So it's quite refreshing. I'm speaking today with Patti Block. [00:02:53] And before I tell you a bit more about Patti. I'd like to remind you that I'm currently talking to potential [00:03:00] participants of the Marketing Like We're Human, also known as the Client Resonator Program. This is my flagship three month program, closely aligned with my podcast, and based on the same framework, the seven Ps of humane marketing. [00:03:16] The program involves a deep exploration of these seven P's to help you uncover your true identity and passion and really enabling you to infuse more of you, more of your authentic self into your marketing. Essentially it's about marketing from within. While the outcome is the resonance with your ideal clients, the program goes way beyond just marketing. [00:03:44] It serves as the foundation for your life's work. We begin by focusing on the inner aspects, such as passion and personal power, and then move to the outer elements, people, product, pricing, promotion, and partnership with [00:04:00] others. The program takes place in an intimate group setting. Ensuring a deep and transformative experience, resulting then in the business that truly aligns with your values. [00:04:13] The program is a hybrid model, so consisting of 20 to 30 minute video to watch each week. Uh, these are based on my teachings, but also on my own experience that I share with vulnerability. Cause I feel like if I show up with vulnerability, then that's kind of sets the stage for our group conversations. [00:04:35] And that's why these group conversations are so in depth and, uh, vulnerable and transformative. So who's the program for? It's for quietly rebellious entrepreneurs with varying levels of business experience. So whether you have one year, five years or. Even 10 years under your belt, it's never too late to create a solid foundation for your business [00:05:00] and more importantly, to create your life's work. [00:05:02] So by doing so, you'll be able to market authentically as the person you truly are. If you're interested in learning more or have already visited the page, but need to go back, I invite you to go to humane. marketing forward slash program, where you'll find different testimonials and detailed case studies from past participants. [00:05:25] If you think that this program might be your right next step and a good fit for you and your business, let's talk. You can book a call with me by going to humane. marketing forward slash program and there you'll find a button to book a call or you can send me an email if you're on my email list. Also, what I forgot to mention until July 31st, I have an early bird. [00:05:49] Discount of 200 off. So please do mention that to me. And I will of course, apply it as long as you book our [00:06:00] call before July 31st. It's okay if we speak after, but at least have it booked before July 31st and mentioned the discount code. There's no code just mentioned the early bird. Thank you so much. [00:06:14] Okay. Back to the P of pricing and today's episode, Patty Block is a business advisor, pricing expert, author, and speaker. She works exclusively with women business owner experts to strategically fine tune their operations, attract right fit clients, and boost their revenue. She firmly believes business success and wealth in the hands of women elevates society as a whole. [00:06:42] And I agree, but not just women. There's There's good guys out there as well in her book, your hidden advantage, unlock the power to attract the right fit clients and boost your revenue. Patty reveals a new perspective and proven practical solutions, guiding women to [00:07:00] unleash their. Inner power to run their business with more confidence, profit, and joy. [00:07:05] In this episode with Patty, we discussed the relationship between broken cookies and our limiting beliefs with pricing. You're going to have to listen to find out about the broken cookies, the challenge of wanting to be affordable for everyone and burning out while doing so. Effective techniques to communicate our value and why we need to do that before raising our prices. [00:07:32] How to get started when you're determining your prices and so much more. So let's listen to this conversation about pricing with Patti Block. Hi, Patti. I'm so looking forward to our conversation today about pricing. Welcome to the Humane Marketing Show. [00:07:50] Patty: Thank you. And thank you for inviting me. [00:07:52] Sarah: Yeah, I'm so delighted. [00:07:54] I'm, I want to give a shout out to Sophie Leshner, who's, uh, introduced us and, and [00:08:00] I couldn't be more happy with, um, you know, having this introduction because I have to admit, like in terms of pricing, um, especially aligned with our values and humane marketing, it's not always. Easy to find the right experts, but when I came across your work, I'm like, oh, yes, definitely very much aligned. [00:08:22] So, um, yeah, super delighted to have you here. I think I want to start off with, uh, one of the stories you tell on your website. And I think I heard you talk about it on another podcast as well. And it has to do with cookies. So it's not the cookie cutter, uh, story, uh, you know, the cookie cutter recipes that we talk about a lot in the humane marketing and I like follow everybody else's recipe for success, but it also has to do with cookies. [00:08:55] So why don't you start us off there, Patty? [00:08:59] Patty: Sir, [00:09:00] when I was growing up, my mom made these fabulous cookies. The whole house smelled good, it was warm, the cookies were gooey, and all my life I watched my mom eat the broken cookies. But it wasn't until I was a teenager that I even thought to ask her, why do you only eat the broken cookies? [00:09:19] Do they taste better? And she laughed and said no I eat the broken cookies so you can have the whole ones And that memory came rushing back to me several years ago when I was struggling to put words Around a really pervasive pattern that I had seen in the decades that i've worked with women business owners that That's what we're doing as women and that image of my mom eating the broken cookies popped in my head I realized that we are Watching our role models are moms and our grandmothers and they brought that spirit of self sacrifice to everything they did [00:10:00] so we're following that and we're bringing that into our businesses and that's what I call the broken cookie effect when we undervalue ourselves we underprice our services and then we over deliver so we struggle to be profitable we Really have a lot of limiting behaviors because I believe everything in your business flows from your pricing, when you can hire, who you can hire, the technology that you bring into your company, all of the things that you spend money on, you can't do that. [00:10:36] And you don't have those choices unless your pricing is appropriate and your company is profitable. And so, What I've seen is that everyone around us, our clients, our staff, our families, everybody gets the whole cookie and we live on crumbs. [00:10:54] Sarah: Yeah, that's quite the story. And it's, I could think of at least three or four [00:11:00] women, uh, in my personal life that I've seen kind of doing similar things. [00:11:05] And then also, yes, in business, I think this definitely, um, resonates and I, I see that. I obviously I didn't know about the cookie story before, but to me, it's like this feminine energy, we're so good at certain things, the caretaking, the, the empathy, we're both, um, HSPs as well, highly sensitive people, Patty. [00:11:30] And so there's this, you know, very nurturing care that we bring to our business and the feminine energy. But on the other side of the coin, there's then also this, yeah, this broken cookie effect where we struggle to take care of ourselves, right? Um, [00:11:51] Patty: yeah. Let me add that the broken cookie effect is not about putting yourself first and everybody else last. [00:11:59] [00:12:00] That's against our nature. I mean, talking exactly about what you're talking about in terms of our feminine energy and our need and ability to nurture. Those are all parts of who we are as humans. And I don't mean to minimize those or dismiss those at all, but there's a reason that you're in business. [00:12:21] And it's a reason that there's a business instead of a hobby. And that is to make money. And often we have to live on the money that we make from our businesses. So there is a real consequence if we're always putting ourselves last. And So worried about taking care of everyone around us that we miss the idea that unless we take care of ourselves emotionally logistically Being able to delegate being able to put boundaries around what you're doing and saying Unless we're able to do that effectively, [00:13:00] then there's such a high toll that it takes on us as a person Yeah, [00:13:05] Sarah: so true. [00:13:07] And on the other hand, I see this kind of Um, either in where, especially in the, you know, the conscious entrepreneur sphere, and I'm again, specifically thinking of women, but it's probably all, all genders who want to be affordable for everybody because, you know, we're conscious entrepreneurs and so we need to be affordable for, for everybody. [00:13:34] Um, And then we apply low prices and, and, and at the same time, then burning out because we just can't be sustainable with these low prices. So, uh, yeah. So how do we knowing all of that? How do we do it differently where it feels good to ourselves, but it also feels good for our clients who. [00:14:00] You know, where we still want to respect that not everybody can maybe afford high level prices. [00:14:07] What's your suggestion [00:14:10] Patty: here? So that was the question that was really ringing in my head was the phrase that I often hear from women business owners is, but if I raise my prices, it's not fair to my. Buyers, it's not fair to my clients. So remember that you as the business owner have a lot of choices and you get to set the stage for what you do and what you don't do. [00:14:38] But sometimes we forget that and we think the client is the boss, right? And sometimes we've created a job for ourselves instead of building a business. So part of the work that I do is working with women that are further along in their journey, and they want to start building real business value so that one day they can exit their company [00:15:00] and sell it if they choose to. [00:15:02] But one of the challenges is that when I talk to women business owners, especially those that are expertise based, They say, but I don't have anything to sell and that is a real misunderstanding of value. So I'm going to go back to the original point about pricing. So the antidote to the broken cookie effect, how you can beat that is with a four step system that I've developed called the snap system. [00:15:31] And the reason there are four pieces and it's not as simple as raising your prices because if it were that simple. Everybody would do that every year. And just call it a day, right? But it's not simple, exactly to your point. So the SNAP system stands for S Stop believing the myths and narrow your focus a assess your value and P practice your power and this [00:16:00] actually is the structure of my book, which is called your hidden advantage and that's a great place to start because not only will you learn the concepts around this, but also their exercises. [00:16:13] And, um, when you go through those exercises, it will help you gain some clarity because a lot of the reason that we don't change our pricing or add structure to it is because we're afraid. And because sometimes we think, well, that's not fair, but remember you have choices. So here's what I typically recommend is. [00:16:37] Add structure to your pricing, build a pricing model. It makes you more confident because there's a rationale behind how you're pricing and do that only with new clients. And leave your current clients alone. You can change the pricing over time with your existing clients, but there's no big hurry [00:17:00] and your new clients won't really know the difference. [00:17:03] So going back to the snap system, stop believing the myths. So those are all those limiting beliefs like pricing. I price based on what the market can bear. And that is. That's kind of my pet peeve because there's no such thing as what the market can bear as long as you understand that there's a price point for every buyer. [00:17:28] And we see that all the time. We see that in retail, right? There are different stores. You can buy a blouse in any of those stores, but which woman shops in which store depends on how much money she can spend and what she thinks is important and your buyers. Come to you with that same mindset. So if you can build what I call the perceived value The value in the mind of your buyer, then every step you take to build value helps your buyer [00:18:00] understand your pricing, your compensation, and there isn't any pushback. [00:18:07] Now, the important part of that is the end. Narrow your focus, because that's about finding right fit clients, what I call ideal buyers. And a lot of times we're waiting for the phone to ring, we're only, we only have an inbound process. Sometimes we don't have a process at all. We're waiting for the phone to ring and then we're winging it, trying to figure out how do we convince this person to buy from us. [00:18:39] And that approach Does not work or if it works temporarily all of a sudden it will stop working and you will be shocked and horrified that now what do you do your job is the business owner is not to convince anyone of anything that's just not your role you if you [00:19:00] provide an expertise. Or if you provide any kind of service or even a product product is a little bit easier because you have a supply chain and you can price your product partially based on the expenses of producing that product with a service company sometimes it feels like we pick a number out of thin air. [00:19:21] And that doesn't feel good. So building a pricing model is really important. But the snap system is in that order for a reason, because the limiting thinking is your first issue. So I teach in my book, how do you shift the way you think? The second piece, narrow your focus is about finding those buyers who understand the value you bring. [00:19:46] That means they also will understand your pricing model and they're going to be such great clients because they already value you and the assess your value is about building your pricing [00:20:00] model and I teach how to do that in the book as well and the last piece is practice your power that is all about communicating and the huge challenge we have as women is that we're typically raised not to talk about ourselves. [00:20:15] And that if you talk about yourself, it's bragging and that doesn't feel good. So I'm based in Houston, Texas in the U S and we have a saying here in Texas that it's not bragging if it's true. And I grew up believing that, that we can talk about ourselves effectively without it feel like. Feeling like it's bragging so that is part of what I teach as well is how do you communicate assertively and with confidence and I teach very specific techniques to do that. [00:20:50] Sarah: There's so much that, um, you just shared in just a few minutes. And I, I want to unpack some, uh, some of the things you, you mentioned. I think the [00:21:00] first thing that really stood out, and I think it's super important to, to repeat is you said applied new prices to new clients. Keep your old prices for existing clients. [00:21:14] And I think. That is really unique advice or, or, or maybe other people say it, but they don't say it often enough because I feel like there's this message that everybody hears, Oh, I need to always increase my prices. And then people go out and send out this email to all their clients saying my prices are now, you know, this much, and then they start losing all their clients and they wonder what they did wrong, um, well, they, what they did wrong is that. [00:21:46] The previous clients, they bought into the value that you sold them then, right? And so you really need to kind of communicate your new value first, so that the new clients [00:22:00] buy into this new value that you're selling. And I think that, yeah, that's key. And that's, that's really what I'm doing right now with the humane marketing circle as well. [00:22:09] Um, and I'm going to be very transparent about that. You know, the existing clients, they are members, let's say they bought in at a lower price and it's normal, uh, that when you build a community, there's not that much, uh, not that many members yet, not that much engagement, right. You could get in at a lower price, but now we have 60 members. [00:22:33] There's now four calls per month. Well, the value has increased like by huge amounts. And so obviously I had to raise my price. And so the new members will, yes, they will get in at a higher price, but they also buy in at a higher value. And I think that's really important to understand that you can't just expect. [00:22:54] Now, if I would send out to all my existing members saying, Oh, the price is [00:23:00] now double. Well, a few of them would probably say, well, okay, but that's too bad. I bought in at this rate. Now this won't work for me anymore. It's not that they don't value it. It's more just like. They bought into it when it was a different price. [00:23:18] And so they would be disappointed, uh, to see that, you know, the price now doubled. And I think that is so key to remember then just not do that with existing clients either. Um, so yeah, I really appreciate you saying that. [00:23:34] Patty: Yes, and think about it this way, too. The people who bought in at the beginning took a risk, right? [00:23:41] Yeah, there could have been very little value and I bet all of us have experienced that where we've gotten involved with a program And it turned out there really wasn't that much value to it Right. We took a risk spending our money and investing in something Because we believed in the person doing it or [00:24:00] we thought there was going to be a lot of value So not only did we take a risk, but we've remained loyal We've remained a member because we're happy to help that grow Exactly. [00:24:12] Yeah, and we've all had that experience. So I think there should be some reward For that taking a risk and being loyal and helping build the membership exactly and because of that Keeping the legacy prices makes sense to everybody. Mm hmm. [00:24:30] Sarah: Yeah, yeah, totally. Um, the other things you mentioned in your, in your SNAP system, um, so the first one, yeah, is basically the mindset piece, right? [00:24:42] How do you get, how do you stop believing some of these myths around pricing? And it's so important that Everything you do starts with the mindset shift. Um, and I'm so glad you, yeah, you talk about that too. And then, uh, just like in [00:25:00] marketing or branding as well, like anything we do online, well, we need to be very clear who we are talking to. [00:25:08] And so it seems like it's the same thing for our prices. The one question I have, and I guess it's the same in marketing, um, can we have different ideal clients? And if so, will the prices be different? [00:25:28] Patty: Possibly. So, yes, um, I think what you're describing is clients who want different services. [00:25:38] Sarah: It could be different. [00:25:39] It could be different services. Um, it could be different. It could be the same service, but different levels of access things like this, [00:25:48] Patty: right? Absolutely. And you can customize that. So that is the power of the pricing model, right? As you could use one pricing model with different levels. Right. [00:26:00] And, um, so I have two parts to my audience. [00:26:04] One are those that are earlier in their journey, they're very focused on growth and that's really who I wrote the book for. The other part of my audience are women that are further along in their journey and want a position for exit. So there is a difference in, it's the same pricing model that I use, but there's a difference because Transcribed There's a difference in complexity in terms of how I'm advising those business owners. [00:26:34] So yes, that works really well. You can also, and I give examples of this in the book, you can take a couple different pricing models and blend those together. And use kind of a hybrid that works really well. And I can give you an example. I work with a lot of accountants and many of them are outsourced chief financial officers. [00:26:58] So they're advising [00:27:00] other businesses about their business, their financial strategies and. The base pricing model that we developed is a monthly fee for the advisory services, but almost a hundred percent of the clients need some kind of project at the beginning. Let's say they need their bookkeeping cleaned up or they need an audit. [00:27:27] An informal audit done to figure out where they are financially. Sometimes things have gotten messed up with a previous bookkeeper. So they need that project at the beginning. So we have a scoping template that will help them do that to figure out the pricing for that project, and then they go into the monthly fee. [00:27:50] So that's a hybrid. Situation and regardless of the dollar amount that you put on that model the [00:28:00] model stays the same and that is something it's easier for your buyers to understand it easier for you to talk about it because all of a sudden when you're talking about it you're talking about the structure and it's not personal. [00:28:16] It's not about you or your expertise or your staff. It's about the structure of the pricing and your buyer will really understand that. Right. [00:28:26] Sarah: So if I'm understanding this correctly, when you talk about the pricing model, that means it's specific to your business. And in the case of the, uh, outsourced, uh, CFO, uh, it could take some done for you work and then kind of a retainer portion. [00:28:45] Right. And so it just depends on what kind of services. You are, um, delivering and how would this, because I have a lot of coaches who, who are listening, could you give me an idea of how [00:29:00] this could work if you're mainly selling your coaching services, could there be a done for you proportion to it? How could you, um, Come up with a creative pricing model. [00:29:13] Patty: So it would really depend on the services the coaches are offering. So most coaches, especially business coaches, are helping them with different aspects of their business. So that's why a monthly amount, perhaps it's paid at the beginning of every month, what I could call a retainer. Perhaps that is a really good method. [00:29:36] Now, the reason That people are afraid to do that is because they feel as though they might get taken advantage of. They're still thinking in hours and they're thinking. What right there thinking well what if my client calls me like three times a day and it's kind of driving me crazy and all this stuff and i'm not really being compensated for that because i have this flat [00:30:00] rate monthly fee so that goes back to boundaries and setting expectations so i believe that. [00:30:10] When we're talking about finding your ideal client, that's backwards because you need to find an ideal buyer and help them be ready to buy so that you can then help them become an ideal client. That does not happen by accident. And it happens when you set and manage those expectations at the very beginning. [00:30:33] Once they become a client and you draw those boundaries and you help them understand what's included and what is not included. And then if they need. extra help, then you have the ability to go back to them and say, well, you'll recall that our setup is that this includes two meetings a month and emails. [00:30:55] If you would like to add some meetings or calls, I have this piece that you [00:31:00] can add on to it. And this is what it would cost again, structural, not personal. And it makes it so much easier to go back to your client and say, I'm happy to help you. And here's what it will cost to add on this piece and whether or not your client is going to say, yes, depends on if they can afford it. [00:31:21] And if they value it. And if you've shown them every step of the way, the kind of value that you bring. So going back to what you said a few minutes ago about there is no cookie cutter solution. That is true of everything in your business and most importantly, pricing. There is no cookie cutter answer and you need to figure out what works in your business with the population that you want to work with. [00:31:49] And right now you may not have a population of ideal clients. You may feel as though you have to take everyone who comes to you. In order to generate enough revenue [00:32:00] and that is a trap it's a really unfortunate trap and a very common one so if you will take a step back and really go out and find your ideal buyer you have to define who that is and then go find them and I give some strategies in the book once you do that then you'll you will notice a night and day difference because. [00:32:25] Then you're working with people that you're excited to work with. You get great results. They're willing to put in the work and you're not just taking anyone who comes to you. And it makes that whole pricing conversation kind of a non issue because everyone understands the value. [00:32:43] Sarah: Yeah, let's talk about this value. [00:32:46] Um, because I think that's one thing that is hugely important for pricing, right? Uh, so how, what are some strategies that you can share that would help listeners? [00:33:00] Communicate their value better, because if we said it before, you can't just increase your prices. You need to, I think, first increase your confidence. [00:33:10] Uh, so I guess to go back to the myths, right, that's where you need to stop and start on working on your confidence and in your mindset. And then and then also communicate your value in a different way so what are some ways that you have seen with clients how did they start to communicate their value [00:33:30] Patty: differently one of the problems that we start with is that we think value is. [00:33:38] All about the results. It is largely about results and you certainly want to get results, but I bet your audience is already getting good results and I bet they pride themselves on that because most of us are high achievers and we, that's the problem with over delivering [00:34:00] is it's such a slippery slope because once you say, okay, I'll add that. [00:34:05] I'm not going to charge you extra. I'll go ahead and add that service. Where can where do you stop right and your client doesn't understand the value because you just gave it to them for free So again, it's a trap and then how do you say no in the future, right? It becomes more and more difficult. We feel more and more afraid so When you start things from the very beginning It's really helpful. [00:34:34] So Some examples of how can you build value think about all the things? In fact, let me share an exercise that your audience can do today, and that is find a, an accountability partner, someone who knows you well, knows your business, you know them and their business, and you're about the same point in your journey, [00:35:00] and you are going to write down. [00:35:04] Everything of value that you think the other person provides for their clients, and they're going to do the same thing for you, then you're going to exchange. And it's a really powerful exercise because they will put things on your list. That you would never have thought of. So when I did this exercise many, many years ago, the thing that surprised me most is that the first item on the list that I received was calm and that I have a calming voice and a calming demeanor. [00:35:38] I would never have put that on my list. [00:35:41] Sarah: Yeah, because you just are the way you are. Right. And so you exactly know that about, well, maybe you knew it, but you didn't think it was a value because. You just assumed everybody [00:35:52] Patty: was like that. That's exactly right. And then I went and tested the things on my list, and every [00:36:00] time I would ask them, so what do you think of calm as one of the points of value? [00:36:05] And every single person I talked to, clients and colleagues, they all said, oh, of course. Absolutely. You have the most calming voice and my clients would say, and I know if I call you and I'm completely freaked out about something, you're going to share a different perspective and it's going to calm me down and I'm going to be able to make better decisions. [00:36:29] So it's tremendously valuable, but I didn't recognize that. So you will be surprised at what people put on your list. And that's why it's such a powerful exercise. Then once you get your list, go test it. And ask people in your circle. The other thing that we often overlook is our network, your network. If you've spent time and energy building your network of people and contacts and those other [00:37:00] experts, that is incredible value for your clients. [00:37:04] And yet, just like being calm, we think, Oh, but you know, everybody has a network and everybody thinks, you know, that's, that's what you do in business. But I will tell you, if you can shortcut something for your clients by making an introduction to somebody that you already trust, that is a huge value. So those kinds of things that we are not thinking of on a day to day basis will help build value. [00:37:34] If you have staff, even if they're contractors, they don't have to be employees, but anyone that helps you in your business. That is valuable to your clients because anybody you have helping you means you get to focus on what you do best. And that helps your clients. Yeah, [00:37:53] Sarah: that's such a good point. Yeah, it's, it's, it's the small things. [00:37:59] That [00:38:00] again, like you said, we don't think of that are actually make the big difference and, and, and sometimes it's in, I talk in the selling like a human book, I talk about tangible value and intangible value. And so some of the things you just mentioned is intangible, right? Well, how does calming that's going to help my inner. [00:38:24] Garden, right? And so that's kind of intangible where some of the tangible value is, is maybe something that is really easy for you. For example, what's really easy for me is to write someone's LinkedIn profile. I've done that for 15 years, right? So it's really easy for me, for someone else, for my clients. [00:38:44] That is a huge burden. And so they're like super appreciative of me adding this just as an add on, uh, service. Right. And so that, that's the, kind of the done for you aspects that you can add that then [00:39:00] also kind of show this tangible value where they can say, okay, check, you know, this is now also off my plate. [00:39:07] And there are, there, there's not one that's better than the other. I feel like tangible and intangible. They are equal in, especially in the times we are now, like serenity, calm, focus, all of these things are so super valuable. So I'm really glad you, you brought those up and, and what a great exercise. Yeah. [00:39:27] To do that with a friend who then brings out things that you didn't even know about. Right. Yeah. What are some things, uh, advice that you could give. Someone who's, who's just starting out and, and are, is probably struggling still with this idea of, uh, determining fair pricing, where would you tell them to start? [00:39:51] It's probably definitely the, you know, stop the, the myths. That's probably the first step. But then if we go into the more tangible things, [00:40:00] where would you tell them to start? [00:40:02] Patty: Well, you know. I've experienced exactly what you're describing just starting out. So in a former life, I had a business in political consulting and lobbying and had that business for about eight years. [00:40:15] And the challenge that I experienced was that my revenue was tied to the election cycle in the U. S. So I was on this rollercoaster all the time, revenue ups and downs. So that was really frustrating. And if there were resources to help me. Grow my business and solve those problems. I didn't know how to find those resources and I didn't know who to trust. [00:40:41] So that was really frustrating for me. I also, I was a really good consultant, but I didn't know how to price and I didn't know how to sell and. When I went out to try and find programs and courses and figure all that out and I took a lot of those What I found is that [00:41:00] primarily they were designed by men for men and they weren't working for me And when I started talking to my friends who were business owners, they said the same thing Well, I tried that method and it didn't work for me either and at first we think it's us We think, oh, well, I just can't make that work. [00:41:18] The problem is they're not understanding. Those programs are not understanding the way women think, the way we operate, the way we struggle, how we're juggling a million things, including our families and our businesses and our personal needs and all of those things and sometimes taking care of parents. [00:41:41] And so I've been in that situation and. I really struggled when I was starting my business in political consulting, and that's why I started developing my own programs, because it's designed by a woman, by me, specifically for other women business owners. And that [00:42:00] has worked really well. So I would say if you're just starting out, take advantage of the shortcuts that are available to you. [00:42:09] Don't struggle for as many years as I did. I wish someone had. Been able to provide some relief for me, but I had to figure it out myself. And so what I would recommend is read your hidden advantage, because that is the recipe for the different steps that you can take with the snap system of how you can learn how to price, how to deal with your limiting beliefs, how to find the right people that you want to work with. [00:42:40] And when I say right, people, right. People for you. Right. So you probably already know who you do want to work with and who you do not want to work with. You can start with who you don't want to work with, right? Sometimes that's easier and rule [00:43:00] out the people. So my guess is no one in your audience wants to work with somebody who is arrogant and mean. [00:43:07] All right, definitely. Okay, so if we eliminate all the arrogant, mean people, then you can start to pair back. Well, what's the opposite of that? Who do I really want to work with? I want to work with kind, giving, thoughtful, smart people. And then I start. Really creating a picture. So a colleague of mine asked me not too long ago, if I had to pick a fictional character as my ideal buyer, who would it be? [00:43:39] And it only took me about 10 seconds to realize, have you ever seen the show, the X Files? Okay. Dana Scully is my ideal buyer. If, if she was a business owner, she would absolutely be my ideal buyer because she's a high achieving, highly educated woman. She is devoted to her [00:44:00] work. Sometimes she thinks her work is her hobby and she takes responsibility. [00:44:05] She makes good decisions. She believes in evidence based science, but she's open to new ideas. That really describes my ideal buyer. And when you can think of a fictional character in that way, that may help you determine who you really want to work with, then you want to attract them in your messaging and how you talk about yourself, your value, and then you want to go out and find that person. [00:44:37] And remember that even if you're selling into big companies, you're still selling to a person. It's still a human being. And when I say selling, I don't mean convincing. I mean, taking them on a sales journey so that they're ready to buy and they understand the value and they're excited to work with you. [00:44:59] [00:45:00] Yeah, [00:45:00] Sarah: yeah, I call it resonating. And so it's very similar, right? Because we're not pushing and it's just being present out there and yeah, resonating with the right clients. So they come into your gentle sales path and in the gentle sales path, there was no convincing, just like you mentioned people. And I guess that's why I have focused so heavily on marketing because. [00:45:28] When you market the human way, you then don't almost don't need to sell anymore because then it's just, it's just a human conversation that has to do with money, but there is no pushing kind of, you know, it's not a unidirectional sales conversation where you're pushing something. So, [00:45:51] Patty: and I believe. Yeah, I believe the same thing. [00:45:54] And again, that works so much better and more effectively for women. [00:45:59] Sarah: Yeah, [00:46:00] exactly. Yeah. Yeah. I was reflecting on this whole thing with the, you know, with this feminine energy and the, the cookie story, like, cause we have obviously male listeners as well. And I, I'm just actually curious. To, I would love to hear if you're listening to this and you're in a male body, uh, I would love to hear whether you see this happening as well in the business world, I'd be curious because I see it even in like mastermind groups or small communities like that where, you know, we're very value aligned and the males are very much Hey. [00:46:43] Um, aligned also with the feminine energy. And yet I always feel like to them, it's just normal to be seen, to take up space. And it's not the same for the women in the group, right? [00:47:00] Even though the values are aligned, even though they're not, you know, macho type guys who, you know, that they, but it's just comes natural. [00:47:10] And I think it's, it's part of our history. It's just how we've, yeah, we've kind of. Evolved over time and always looking at our, our moms and the moms before that is really part of this, uh, story that we need to let [00:47:29] Patty: go of. There is and also if you keep in perspective, the pressure that is put on the guys. [00:47:36] So I have two brothers and when I was growing up, there was a lot of pressure put on my brothers because they were expected to be breadwinners. I, as a woman. Now, again, you can think of this as chauvinistic, but I wasn't expected to be a breadwinner. I became a breadwinner, but I wasn't raised that way. [00:47:59] And I had to [00:48:00] learn a lot of these skills, which I did with my political consulting business. And but then I have to say, all of a sudden I was 35 years old, had three little kids at home, a thriving business and a surprise divorce. And I was thrust into the situation of all of a sudden I'm now responsible because there was no financial support. [00:48:25] So I'm responsible for raising my three children on my own with no emotional, logistical or financial support. And that is why I closed my political consulting business. And went to get a job and part of that was because a lobbying required a lot of travel and I knew that I needed to be home to stabilize things for the kids at that time. [00:48:49] My youngest was about 2 and he just turned 31. So, I have raised my children myself and I have, um, help them all get through [00:49:00] college and graduate school and launch their careers. And now they're all 3 business owners. Nice. Congratulations. Thank you. So, you know, all the twists and turns that we experience in our lives. [00:49:11] I wasn't raised to be a breadwinner, but I became that because I had to. And because of that, those skills that I learned. Over the course of my life now, I really can put them to work in teaching other women how to build your confidence You have more power and choices than you realize And again part of that is how we're raised and it's generational So 30 or 40 years from now, maybe that won't be the case for women But right now it is and we are very influenced by previous generations and the role models that we grew up with Yeah, [00:49:56] Sarah: let's hope it won't be like that anymore 30, 30 years [00:50:00] from now, or hopefully even less. [00:50:02] Patty: Exactly. [00:50:03] Sarah: Wonderful. Well, this has been really interesting and, uh, yeah, just very great and deep conversation. Thank you so much, Patty. Please do mention your book again, and where people can find you, your website, everything. [00:50:18] Patty: You bet, and thank you again for having me, this has been great. You can contact me through my website, theblockgroup. [00:50:27] net, and if you're interested in the book, There are several bonuses that you can download for free that are companion pieces to the book, including a video training called The Value Equation. And the book is called Your Hidden Advantage, which you can find on Amazon. But if you go to yourhiddenadvantage. [00:50:46] com, you can also access the bonuses. [00:50:50] Sarah: Wonderful. I'll make sure to put those links in the show notes. Thank you. I always ask one last question, uh, Patty, and that is what are you grateful for [00:51:00] this week or today? [00:51:02] Patty: Well, I have a new grandson and, and he made me a grandmother. So I am, he's just turning six months old. [00:51:12] And very sadly, my mom passed away about six months ago. She, she died a month or two before he was born. And, um, It was very shocking because she wasn't ill and she was so happy. And my mom and I were very, very close. And in fact, the book is in many ways, a tribute to my mom. And there are stories about her. [00:51:37] And as I was writing the book and she was so excited for it to come out and I would ask her, can I use this story? Can I use this photograph? And she was so excited with all the pieces that I was adding to the book. And. Sadly, she passed away very suddenly, and it turns out that my new grandson is named [00:52:00] after her. [00:52:01] So it's really a lovely tribute, and I'm so grateful that I'm grateful for my family, my children, for sure, and for my new grandson. [00:52:11] Sarah: Yeah, it's wonderful. Yeah. Sorry for your mom's passing, but who knows? Maybe he, he really took her spirit and, and came back. Yes. It's wonderful. Thanks so much for spending time with me today. [00:52:26] Thanks, Patty. Thank you. I hope you got some great value from listening to this episode. You can find out more about Patti and her work at theblockgroup. net and Patti has a free training called The Value Equation, which you can get for free by signing up for the bonuses that are companion pieces for Patti's book, Your Hidden Advantage, Unlock the Power to Attract Right Fit Clients and Boost Your Revenue, so definitely check it out. [00:52:56] Uh, look up her book and see if that's a good fit for [00:53:00] you. If you're looking for others who think like you, then why not join us in the Humane Marketing Circle? You can find out more about the circle at humane. marketing forward slash circle. And again, a reminder that the early bird discount of 200 for the Marketing Like We're Human, aka the Client Resonator program, is ending on July 31st. [00:53:25] So if you are interested in that program and would like to benefit from that discount, please make sure you book a call with me before that deadline. It doesn't matter if we speak after, I will still apply the discount, but just send me an email and we'll book a call. And, uh, yeah, I'd love to have to have you on that, uh, program. [00:53:47] You find the show notes of this episode at humane dot marketing forward slash H M one 69. And on this beautiful page, you'll also find a series of free offers [00:54:00] such as the humane business manifesto in the free gentle confidence mini course, as well as my two books, marketing like we're human and selling like we're human. [00:54:11] Thank you so much for listening. And being part of a generation of marketers who cares for yourself, your clients, and the planet. We are changemakers before we are marketers. So now go be the change you want to see in the world. Speak soon.

Matt describes your business value equation, its components, and how you can improve your business value equation.  This is an important concept for understanding your business conceptually and keeping the big picture in mind.  This podcast is brought to you by TurnKey Coach. Enhance your coaching effectiveness and efficiency with TurnKey Coach. You can learn more by going HERE. Check out the Barbell Logic podcast landing page. What is the Business Value Equation? Imagine 3 drinking straws that meet at the top. They're fanned out so one goes left in the bottom, one down in the middle, and the third to the right.  Let's look at these straws just as you would a graph, with things on the left having less and things on the right more.  The one on the left is the cost of running your business. The one in the middle is the price to the customer. The difference is profit. If the price is below the cost, then you're losing money.  Importantly, however, the one on the right is the perceived value of your service or product by the customer. While it seems obvious, your customers must perceive that you're they're receiving more value than the cost they're being charged.    Improve Your Business Value Equation   Remember that coaching is a luxury good. While we all know it can transform lives and greatly improve quality of life, it is not absolutely necessary like food. Because of this, you and your business must provide value to your customers (and work to increase that value).  There are 3 ways to provide value:  Provide extreme value & high efficacy in support of client's goals Building trust, showing excellence through the following: ability, integrity, benevolence Obsess over efficiency & dollars per hour without sacrificing service Setting prices is challenging and important, and Matt will discuss that in a future episode. That being said, what you want to do is fans these straws out more by moving cost to the left and perceived value to the right.  Lower your costs (time & money) by improving efficiency.  Improve the value of your service - get better, add something to the service that does not cost much, get a better idea of what your customers want.  Hopefully this helped you learn how to improve your business value equation. Matt will go more in depth on each part of this in future podcasts.    You can purchase Rebel Allocator here.  GET STARTED with one-on-one online coaching FOR FREE! Get your FIRST MONTH FREE on all strength and nutrition coaching plans. There's no contract and you can cancel anytime. Start experiencing strength now: https://bit.ly/3EJI18v  Connect with the hosts Matt on Instagram Niki on Instagram Andrew on Instagram Connect with the show Barbell Logic on Instagram Podcast Webpage Barbell Logic on Facebook Or email podcast@barbell-logic.com

The CMO role is typically the shortest-tenured position in health tech C-suites, but Tom Mitchell is the exception to the rule. As a seasoned healthcare professional, Tom has over thirty years of experience in and around the healthcare universe, as well as a strong background in leading marketing operations for multiple high-growth healthcare and technology firms. On this episode of Healthcare Market Matrix, Tom and host John Farkas discuss sticking with long-term multi-channel marketing strategies, setting realistic expectations, creating true and lasting relationships with industry associations, and Golden Spiral's marketing series partnership with the Tennessee HIMSS chapter.    Show Notes (1:18) Introducing Tom Mitchell (2:30) Tom's Background in Healthcare (5:38) Measuring the Success of Marketing Efforts in Healthcare (9:24) Tom's Experience Targeting the C-Suite (17:36) Committing to a Long-Term Multi-Channel Strategy (22:59) The Importance of Your Value Equation (29:04) Setting Realistic Expectations for Your Marketing Strategy (35:24) Tom on Creating True, Lasting Relationships (39:06) The Convergence of Sales, Marketing, and Product (45:34) Tom's Advice to Healthcare Marketing Professionals (46:36) The Tennessee HIMSS Marketing Seminar (50:13) Closing Thoughts    

When people think about career growth or starting their own companies, they've probably heard that being passionate about the business is a prerequisite for success. Join host Marie Zimenoff on Career Confidante radio as she welcomes Christopher Volk, an accomplished entrepreneur, millionaire investor, and author of THE VALUE EQUATION. Explore the importance of identifying your strengths and the crucial question to ask before choosing a business focus or career path. Take a deep dive into the relationship between passion and success, uncovering a twist in the journey toward finding a reliable path to job satisfaction or entrepreneurship success. Don't miss this enlightening episode with Christopher Volk on Career Confidante radio.

When people think about career growth or starting their own companies, they've probably heard that being passionate about the business is a prerequisite for success. Join host Marie Zimenoff on Career Confidante radio as she welcomes Christopher Volk, an accomplished entrepreneur, millionaire investor, and author of THE VALUE EQUATION. Explore the importance of identifying your strengths and the crucial question to ask before choosing a business focus or career path. Take a deep dive into the relationship between passion and success, uncovering a twist in the journey toward finding a reliable path to job satisfaction or entrepreneurship success. Don't miss this enlightening episode with Christopher Volk on Career Confidante radio.

When people think about career growth or starting their own companies, they've probably heard that being passionate about the business is a prerequisite for success. Join host Marie Zimenoff on Career Confidante radio as she welcomes Christopher Volk, an accomplished entrepreneur, millionaire investor, and author of THE VALUE EQUATION. Explore the importance of identifying your strengths and the crucial question to ask before choosing a business focus or career path. Take a deep dive into the relationship between passion and success, uncovering a twist in the journey toward finding a reliable path to job satisfaction or entrepreneurship success. Don't miss this enlightening episode with Christopher Volk on Career Confidante radio.

Have you thought about hiring a coach or investing in yourself but haven't pulled the trigger yet? You know there's a problem you want to solve in your life whether that's weight loss or getting toned/shredded but you just haven't taken the leap yet? Today's episode will hopefully give you some insight on what factors to consider when investing in yourself. Shots to the Dome producer and Founder of Rappflex, Kyle Rapp, joins the show today and we are flipping the script! Kyle is going to take over as host and ask me questions about DLDNation and myself! Kyle is a media consultant and performance coach for impact driven online coaches and has been producing this very show since episode 22. In today's episode, we are going to look at investing in yourself through an intellectual lens called the Value Equation. We discuss how we help our DLDNation clients throughout their journey by consistently providing a roadmap while also minimizing effort and sacrifice through educational courses, grocery lists, and other tools.  We also get deep and answer some personal questions!   Time Stamps:   (1:45) Reviewing Film/Becoming a Better Speaker (4:08) Kyle's Previous Life in Golf Club Management (5:28) From Ohio to New York (7:45) If You Spending 30 Minutes to An Hour with Us… (9:25) Shoutout to Jordan Dugger (9:36) Sean's Health and Personal Development Journey (13:40) Kyle's Health and Gym Journey (16:06) Shoutout to Cody McBroom (17:52) The Value Equation from Alex Hormozi (18:15) Common Dream Outcomes of DLDNation Clients (21:56) What Clients Are Most Proud of Themselves For (25:00) Sean's Favorite Client Success Stories (31:55) Time Delay Within A Physical Transformation and Providing a Consistent Roadmap (34:00) Understanding Sacrifice and Effort (36:34) Your Support System (41:00) What Creates Raving Fans (43:58) What Sean Has Changed His Mind About Since Founding DLDNation (47:53) Most Exciting Part about Having a Boy That's Not Sport Related (51:36) Final Thoughts and 3 Layers of Making a Decision (55:26) Where to Find Kyle ---------------------------- Follow Us on Instagram! @kyle_rappflex @jordandugger_ @codymcbroom @fitnessshaman @dalalovesdumbbells @dldnation @shotstothedomepodcast ---------------------------- Get Sean's Book, “Hack Your Health!” ---------------------------- We have helped over 5,000 people transform their lives through sustainable health! If you want to be the next, click here to apply for coaching! ---------------------------- Check out our website for freebies, amazing client results, and more! DLDNation.com

Follow along with the blog series on OOH measurement here:Part Ihttps://www.theoohinsider.com/blog/oohmeasurement-part1/Part 2https://www.theoohinsider.com/blog/oohmeasurement-part2/Looking for your next job in OOH? Start here: www.oohired.com

Chris Volk is the author of the book The Value Equation. This episode is an MBA-level class on varying business models and how he sees businesses from a financial standpoint. One thing in particular that stood out to me is he said as business owners we have to focus on our core competencies.   Links: The Value Equation - https://www.amazon.com/dp/1119875641

Alex Hormozi teaches people how to make every offer valuable. Through his company Acquisition.com, he shares his best practices for building world-class business ventures. Hormozi's goal is to teach the younger generations how to successfully navigate this path.  In Part 2 of this interview, Hala and Alex will do a deep dive into how to generate “100M offers.” Alex will also provide us with some practical sales and marketing tips including how to provide high-value to customers, the benefits of increasing your pricing, and choosing an ideal market. Topics Include:  - Providing the highest value without lowering your price - Alex's Value equation  - The 4 primary drivers of value - People won't buy something they don't perceive as beneficial - What makes a good market? - Unlocking the scale of your business - Focusing on the vehicle that will give you the most return - Pursuing high-leverage opportunities - Eliminating your side hustles - If it's worth doing, it's worth doing right - Learning to get customers - And other topics…   Alex Hormozi is a first-generation Iranian-American entrepreneur, investor, and philanthropist. In 2013, he started his first brick & mortar business. Within three years, he successfully scaled his business to six locations. He then sold his locations to transition to the turnaround business. From there he spent two years turning 32+ brick & mortar businesses around using the same model that made his privately owned locations successful. Alex owns a portfolio of companies under his umbrella company Acquisition.com. As of 2021 Acquisition.com companies generate upwards of $85,000,000 per year in cumulative sales across four different industries (software, service, e-commerce, and brick & mortar). He's widely considered an acquisition and monetization expert. He is also the bestselling author of $100M Offers: How To Make Offers So Good People Feel Stupid Saying No. Resources Mentioned: Alex's Website: https://www.acquisition.com/bio-alex Alex's LinkedIn: https://www.linkedin.com/in/alexanderhormozi/ Alex's Twitter: https://twitter.com/AlexHormozi Alex's Instagram: https://www.instagram.com/hormozi/ Alex's Facebook: https://www.facebook.com/HormoziAlex/ Alex's book 100M Offers: https://www.amazon.com/100M-Offers-People-Stupid-Saying/dp/1737475715/ref=sr_1_2?cri[%E2%80%A6]FzcCI6IjEuOTUifQ%3D%3D&sprefix=100m+offers%2Caps%2C137&sr=8-2 Sponsored By: More About Young and Profiting Download Transcripts - youngandprofiting.com   Get Sponsorship Deals - youngandprofiting.com/sponsorships Leave a Review - ratethispodcast.com/yap Watch Videos - youtube.com/c/YoungandProfiting Follow Hala Taha LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ TikTok - tiktok.com/@yapwithhala Twitter - twitter.com/yapwithhala Learn more about YAP Media Agency Services - yapmedia.io/ Join Hala's LinkedIn Masterclass - yapmedia.io/course Learn more about your ad choices. Visit podcastchoices.com/adchoices

Inspirational stories plus practical takeaways from the entrepreneurship world. Today we have with us Chris Volk, who's taken three companies public two of which he founded. He's managed $20 billion in assets and has now written the Value Equation.  Chris is also the Former Chairman/Co-Founder, Store Capital Corp.We hope you enjoy the episode and don't forget to share it with others. You can learn more at:Our Website:http//www.entrepreneurshandbook.co.Christopher's LinkedIn:https://www.linkedin.com/in/christopher-volk-86848b3/The Value Equation website:https://thevalueequation.com/  Keynotes:Introduction (0:00)Embarking on the journey and the first idea (1:03)The importance of a business model  (5:27)Hard lessons during the early days (7:25)The process of writing the book (11:58)Creating more value (16:11)Chris' passion (20:45)Other people's money (22:20)Talking about Store Capital (25:28)Managing companies effectively (32:07)Working with students (35:06)Behavioural Economics (40:52)Christopher's shoutouts (43:27)

Do you want to know what motivates people to buy? When the value is greater than the price (yes, price and value are two very different things). As Warren Buffett says, “Price is what you pay, value is what you get.” Today, I'll talk to you about something called The Price Value Equation. This is one of the most important concept I've learned on how to be successful at selling.

The book $100 Million Offers by Alex Hormozi offers what Alex calls his Value Equation. The word "value" has been getting thrown around a lot in our industry for a while. So much so, actually, that I've actually been getting pretty sick of it. But, after reading, then re-reading Alex's book I started to contextualize his Value Equation to our industry and it led to a massive flood of ideas on how laundromat owners can dominate their market. In this rare solo episode, I explain what Alex's Value Equation is and take you through it, variable by variable, to show you how you can dominate your market by optimizing each one.  Obsessing over the details of each variable in your businesses will lead you to offering more value to your customers. This ultimately will lead to better service, a better working environment, and higher profits for you. Take this episode and run as far and as fast as you can with it! Dominate your market then join me on the podcast to tell us all how you did it!Show Noteshttps://laundromatresource.com/show106Show SponsorsAtmosphereTV- 50+ channels of positive, fun TV programming, allowing you to cut your cable bill and create a great atmosphere in your laundromat! Get the registration fee waived by using this link!https://atmosphere.tv/partner/laundromat-resourceResources$100 Million OffersGet ConnectedJoin Laundromat ResourceLaundromat Resource CoachingLaundromat Resource CoursesLaundromat Resource ForumsLaundromat Marketplace- Sell Your Laundromat [free listings]Diligence Capital InvestmentsLaundromat Investor ResourcesLaundromat Resource EventsLaundromat Resource Blog* Some links may be affiliate links in which the channel owner may receive compensation when you make a purchase using those links. Connect With UsYouTubeInstagramFacebookLinkedInTwitterTikTocConnect With UsYouTubeInstagramFacebookLinkedInTwitterTikTok

To charge a premium rate, You need to charge premium-quality service.   Jason A. Duprat, Entrepreneur, Healthcare Practitioner, and Host of the Healthcare Entrepreneur Academy podcast, talks about increasing the value of your offer through the Value Equation. Continuing from last week's topic on Alex Hormozi's concepts, Jason discusses what the Value Equation is, how to use it, and how it can help your business be part of a category of one. Tune in to learn how to charge at a premium rate by providing premium-quality service.   3 KEY POINTS: Increase the perceived likelihood of achievement. Decrease the time delay. Decrease your client's amount of effort and sacrifice.   EPISODE HIGHLIGHTS: Jason discovered this concept from Alex Hormozi. The Value Equation is an important aspect of creating an amazing offer that puts you in a category of one. The equation is written as follows: Value = (Dream Outcome x Perceived Likelihood of Achievement) / (Time Delay x Amount of Effort and Sacrifice) In the business world, this is how people perceive the value you're delivering. The goal is to increase the Dream Outcome and Perceived Likelihood of Achievement (numerator) while decreasing the Time Delay and Amount of Effort and Sacrifice (denominator). For example, the goal of the client is to lose weight. A high-value service is Liposuction, while a lower value would be a gym membership. Liposuction has a high likelihood of being achieved especially if the physician handling the process is an expert, as opposed to working out with a lower likelihood. Liposuction has a low time delay since it's an instantaneous change compared to working out which would take months. Liposuction is low effort and sacrifice since it's a procedure done by the physician, as opposed to working out which is far more difficult. If something has a high perceived value and fairly low cost and is simple to implement, add it to your offer.   TWEETABLE QUOTES: "To get yourself into a category of one, maximize your perceived likelihood of achievement, and decrease the time delay, effort, and sacrifice." – Jason A. Duprat “To be a category one, you have to provide a tremendous amount of value.” – Jason A. Duprat   CONNECT WITH JASON DUPRAT LinkedIn | Facebook | Instagram | Youtube Email: support@jasonduprat.com Join our Facebook group: jasonduprat.com/group   JOIN THE GIVEAWAY Want to win the latest Macbook Pro, Microsoft Surface Pro 8, a Peloton bike, or full-course access to any of our courses? JOIN OUR GIVEAWAY! Details coming soon.   RESOURCES Want to become a Ketamine Therapy provider? Enroll NOW in The Ketamine Academy course: ketamineacademy.com/presentation Sign up for one of our free business start-up Masterclasses by heading over to jasonduprat.com/freemasterclass Have a healthcare business question? Want to request a podcast topic? Text me at 407-972-0084 and I'll add you to my contacts. Occasionally, I'll share important announcements and answer your questions as well. I'm excited to connect with you! Do you enjoy our podcast? Leave a rating and review: https://lovethepodcast.com/hea Don't want to miss an episode? Subscribe and follow: https://followthepodcast.com/hea   RELATED EPISODES: #285: PRICING STRATEGY: THE 3 TIERS OF VALUE-BASED PRICING THAT CAN GROW YOUR BUSINESS #279: WHY IS IT SO IMPORTANT TO INVEST IN YOURSELF NOW MORE THAN EVER? #43: CATIE HARRIS: FIND YOUR NICHE AND BUILD A SUCCESSFUL BUSINESS MODEL   #HealthcareEntrepreneurAcademy #healthcare #HealthcareBoss #entrepreneur #entrepreneurship #podcast #businessgrowth #teamgrowth #digitalbusiness

Join Karly and Chris as they discuss finding value in net lease, challenges facing the commercial real estate market, shifting lease terms, and more. Chris Volk, Former CEO of STORE Capital, also shares insights into his newly released book, "The Value Equation: A Business Guide to Wealth Creation." Watch. Learn. Excel. Get your copy of "The Value Equation" today! Website: https://thevalueequation.com/ Amazon: https://amzn.to/3C12tTZ Karly Iacono | Senior Vice President CBRE Investment Properties | Net Lease Group O (201) 712-5612 | M (201) 600-3237 karly.iacono@cbre.com Warning-IRS Circular 230 Disclosure: CBRE and its affiliates do not provide tax advice and nothing contained herein should be construed to be tax advice. Please be advised that any discussion of U.S. tax matters contained herein is not intended or written to be used, and cannot be used, by the recipient of any Information for the purpose of avoiding U.S. tax-related penalties; and was written to support the promotion or marketing of the transaction or other matters addressed herein. Accordingly, any recipient of this video should seek advice based on your particular circumstances from an independent tax advisor. You also agree that the information herein down not constitute legal, defeasance or other professional advice and you should obtain legal advice from a qualified attorney licensed in your state. The opinions contained in this video are those of Karly Iacono and may not represent those of CBRE. All content is for educational purposes only. The following content may contain the trade names or trademarks of various third parties, and if so, any such use is solely for illustrative purposes only. All product and company names are trademarks™ or registered® trademarks of their respective holders. Use of them does not imply any affiliation with, endorsement by, or association of any kind between them and CBRE or Karly Iacono.

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Building trust - this can seem a bit nebulous. Andrew Jackson provides a coaching value equation or model for how you can think about and improve how you build trust and provide value to your clients. The Future of Coaching Technology has redefined coaching and will continue to do so. You might be reading this on your phone, whereas decades ago similar articles would be only in physical magazines. Similarly, Barbell Logic offers an online learning environment for barbell enthusiasts and current and future coaches, along with an online app and service to provide strength and conditioning as well as nutrition coaching. What are the trends that will likely stick around and redefine the coaching industry over the coming decades? Things like artificial intelligence, wearables, and the general interconnectedness of technology will enable nutritional and programming prescriptions. Based off your recent food purchases, you will be able to get recipes that only use what you have available. Artificial intelligence will be able to provide programs, and sensors can tell you your 1RM for that day and provide autoregulated programs. Likely an AI system will be able to analyze your squat and tell you your errors and associated corrective cues. So what's a coach to do? Come to terms with reality and embrace the opportunities. Know your VIP. Better Position Your Coaching Practice If your coaching practice involves nothing besides programming, recipes, and technique coaching, you need to adjust your practice. If you expect perfect compliance from clients and won't deal with personal side of coaching, don't be shocked when clients abandon your coaching when they can get what you provide through technology. So, what problems can you solve for clients? Clients are still human and want personal connection. So, you could focus on building a super tightknit gym community, that bucks the technological trends or incorporates them BUT provides value through a community of like-minded people looking to better themselves and their health. You might focus on a niche that demands high-expertise and precise adjustments, such as professional cycling or similar sports. You might focus on a high-touch either online model, where you build community as best you can through technology. You might deliver a white glove service to well-to-do clients, where you travel to their house. The point is, there will still be problems to solve, and we'll all still be human with human problems and foibles.   GET STARTED with one-on-one online coaching FOR FREE! Get your FIRST MONTH FREE on all strength and nutrition coaching plans. There's no contract and you can cancel anytime. Start experiencing strength now: https://bit.ly/3EJI18v    Connect with the hosts Matt on Instagram Niki on Instagram Connect with the show Barbell Logic on Instagram Podcast Webpage Barbell Logic on Facebook Or email podcast@barbell-logic.com

As the author and inventor of the Value Equation, Chris Volk is an expert in helping companies create wealth for their founders and investors while avoiding common financial mistakes that can destroy a business. Volk began writing about corporate finance early in his career, devising the Value Equation concept, which garnered an award upon its 1999 introduction. • How to create wealth out of air.  • Got an MBA without a good understanding of why some companies create wealth and others don't.  • Leaders must control 3 efficiencies.  • Flexibility is key.  • The Daymond Johns story on business investments.  • Start and get better at it.  • If someone makes a billion there's always an element of luck invoked.  TIME-STAMPED SHOW NOTES: [3:25] Better off renting your business. [7:38] How to make it more complicated. [10:38] Why are some businesses better than others? For priceless insights, check out WEIDELONWINNING.COM To stay in touch with me follow on Instagram: https://www.instagram.com/larryweidel/ Facebook: https://bit.ly/34c4Ul1 Twitter: https://twitter.com/larryweidel Linkedin: https://www.linkedin.com/in/larryweidel/ Subscribe to my Youtube channel for more! https://www.youtube.com/c/WeidelOnWinning

As the author and inventor of the Value Equation, Chris Volk is an expert in helping companies create wealth for their founders and investors while avoiding common financial mistakes that can destroy a business. Volk began writing about corporate...

Chris Volk, the author of THE VALUE EQUATION, has been instrumental in leading and publicly listing three successful companies, two of which he co-founded. The most recent of these is STORE Capital where he served as founding chief executive officer,...

Chris Volk, the author of THE VALUE EQUATION, has been instrumental in leading and publicly listing three successful companies, two of which he co-founded. The most recent of these is STORE Capital where he served as founding chief executive officer, and then as executive chairman. • If you want to start in business – 3 things you need.  • Translating great ideas into a model.  • How the top 1% got there.  • How to build your business models.  • Build the model so wealth can shower.  • Does Amazon make money?  TIME-STAMPED SHOW NOTES: [2:30] Translating great ideas. [5:20] Wealth showers down on people. [9:14] Business model is the only thing that matters. For priceless insights, check out WEIDELONWINNING.COM To stay in touch with me follow on Instagram: https://www.instagram.com/larryweidel/ Facebook: https://bit.ly/34c4Ul1 Twitter: https://twitter.com/larryweidel Linkedin: https://www.linkedin.com/in/larryweidel/ Subscribe to my Youtube channel for more! https://www.youtube.com/c/WeidelOnWinning

Chris Volk has an unparalleled perspective on what it takes to create a successful enterprise. He has over thirty years of experience leading three successful publicly traded companies and has provided capital to thousands of businesses. • There is an equation for creating wealth.  • 3 things people have to do in business.  • 6 variables.  • How to value a business.  • From credit geek to CEO.  • Don't confuse products with solutions.  TIME-STAMPED SHOW NOTES: [2:04] The Value Equation book. [5:25] Things don't happen automatically. [9:40] Network with literary people. For priceless insights, check out WEIDELONWINNING.COM To stay in touch with me follow on Instagram: https://www.instagram.com/larryweidel/ Facebook: https://bit.ly/34c4Ul1 Twitter: https://twitter.com/larryweidel Linkedin: https://www.linkedin.com/in/larryweidel/ Subscribe to my Youtube channel for more! https://www.youtube.com/c/WeidelOnWinning

We're talking with Christopher Volk, the author of an upcoming book The Value Equation dedicated to the dynamics of business wealth creation. This episode will discuss business models and business wealth creation dynamics.  

May 19, 2022 NFT Explained Will Pemble and Value Equation Chris Volk

Christopher Volk has taken three Real Estate Investment Trusts public, two of which he co-founded.  The most recent is STORE Capital at which he served as CEO (ticker STOR on the NYSE).  In 2019 Chris won EY's Entrepreneur of the Year award.  He's a frequent university lecturer and visiting professor at Cornell.  His new book, "The Value Equation", reveals how to start and fund a business and how to grade a business as an investor.  Learn more at www.thevalueequation.com. This podcast is for informational purposes only. Guest speakers and their firms are not affiliated with or endorsed by PAS or Guardian. This material contains the current opinions of the speakers but not necessarily those of PAS, Guardian or its subsidiaries and such opinions are subject to change without notice. None of the organizations mentioned in this podcast have any affiliation with Guardian or PAS. Bryan Kuderna is a Registered Representative and Financial Advisor of Park Avenue Securities LLC (PAS). OSJ: 1040 Broad Street, Suite 202 Shrewsbury, NJ 07702 (973)244-4420. Securities products and advisory services offered through PAS, member FINRA, SIPC. Financial Representative of The Guardian Life Insurance Company of America® (Guardian), New York, NY. PAS is a wholly owned subsidiary of Guardian. Kuderna Financial Team is not an affiliate or subsidiary of PAS or Guardian. CA Insurance License #OK04194 #2022-139649 Exp. 6/24

The word value gets tossed around so much in the business world, let alone the entrepreneur world. But what exactly is value all about? Value isn't just about price tag or cost or anything like that - it's about what your customer feels when they are interacting with your brand or when they are interacting with you as a person. So how do we get there? How do we really understand what our customers want and create something amazing for them? In this episode, we're going to explore THE VALUE EQUATION, a simple formula for understanding how to provide massive value. This equation has truly changed the way that I understand business and the way that my business currently works right now. And definitely, the way that each one of my clients is businesses have changed. Listen to the podcast to find out more.

Business models are central to corporate performance and wealth creation, and even the most complex models can be reduced to six basic variables, says Chris Volk, a veteran REIT executive, business leader, and author.Speaking on the REIT Report, Volk discussed his upcoming book, The Value Equation, which will be published on May 10.Volk also discussed his career, during which he introduced and led three public companies. One of those was STORE Capital Corp. (NYSE: STOR), his third net lease iteration, formed in 2011. Combined, the companies provided more than $20 billion in growth capital to thousands of businesses, he said.

Save Your Asks: Evolve Your Networking Currencies. Grow Your Influence. Triple Your Business with Chris Tuff Chris Tuff was one of the first advertisers to work directly with Mark Zuckerberg in 2006 and filmed one of the first “viral” videos, which landed him on the front page of The Wall Street Journal. Tuff's natural ability to connect with his nearly 80% millennial and Gen Z workforce led him to publish the national bestselling The Millennial Whisperer in 2019. www.christuff.me and get social with Chris on IG | FaceBook | Twitter | Linkedin! The Value Equation: A Business Guide to Wealth Creation for Entrepreneurs, Leaders & Investors with Christopher H. Volk Christopher H. Volk, author of THE VALUE EQUATION, has been instrumental in leading and publicly listing three successful companies, two of which he co-founded. He eventually created an award-winning video series on the topic while at STORE Capital. A 2019 regional winner of EYs' Entrepreneur of the Year award, Volk is a frequent university lecturer and serves on multiple non-profit boards. He resides in Paradise Valley, Arizona, and Huntsville, Alabama. www.thevalueequation.com Tips for Successful Bootstrapping, with Chas Sampson Seven Principles CEO Chas Sampson is an Iraq War veteran and the founder of several companies. Monikered after the seven Army values (Loyalty, Duty, Respect, Selfless Service, Honor, Integrity, and Personal Courage), Seven Principles empowers veterans transitioning out of the military by assisting with the VA claims process, appeal cases, entrepreneurship, and more. Chas currently serves as board chairman for the Partnership for Children of Cumberland County, a 502(c)(3) nonprofit that works to improve early childhood education, health, and family support. www.sevenprinciples.com

On todays podcast I had the privilege of hosting Christopher Volk, co-founder and former CEO of STORE Capital (NYSE: STOR) and author of the upcoming book " The Value Equation:  A Business Guide to Creating Wealth for Entrepreneurs, Investors, and Business Leaders” which is available in May, 2022. On the podcast we talked about how you are more likely to be a billionaire than win the lottery, the Six variables of analysing a company, value vs growth investing over the coming years and best piece of advice Chris has received. I hope you enjoy!The Book - Wiley - https://www.wiley.com/en-us/The+Value+Equation:+A+Business+Guide+to+Wealth+Creation+for+Entrepreneurs,+Leaders+&+Investors-p-9781119875642Amazon - https://www.amazon.com/Value-Equation-Business-Entrepreneurs-Investors/dp/11198756410:00 - Introduction0:36 - What was your influence for writing the book?3:20 - How did students find the information?6:05 - More likely to become a billionaire than win the lottery8:02 - The Six Variables14:17 - Beat the average returns16:14 - Are others overcomplicating their analysis?19:18 - One of the biggest mistakes business make is running out of cash21:40 - Buy a good company, pay a premium23:10 - Any other variables?25:20 - What business models should investors be analysing?27:10 - Value investing vs growth over the coming years?28:50 - Are there any red flags that you keep an eye on?35:15 - Accounting systems35:35 - Future of the US Housing Market39:38 - Best piece piece of advice Chris has received?41:05 - What is the message you would like listeners to takeaway from the book?Christopher Volk, author of THE VALUE EQUATION, has been instrumental in leading and publicly listing three successful companies, two of which he co-founded. The most recent is STORE Capital (NYSE: “STOR”) where he served as founding chief executive officer and then as executive chairman. Volk, who has written about corporate finance since early in his career and has created an award-winning video series about the topic, is a regional winner of EYs' Entrepreneur of the Year award. He resides in Paradise Valley, Arizona, and Huntsville, Alabama.Christopher Volk - Website - http://www.thevalueequation.com/LinkedIn - https://www.linkedin.com/in/christopher-volk-86848b3/Article - https://medium.com/authority-magazine/author-christopher-volk-5-things-every-ceo-should-know-about-navigating-the-world-of-finance-58c07fa208cWTFinance - Website - https://www.wtfinance.online/Instagram - https://www.instagram.com/wtfinancee/Spotify - https://open.spotify.com/show/67rpmjG92PNBW0doLyPvfnTikTok - https://vm.tiktok.com/ZMeUjj9xV/iTunes - https://podcasts.apple.com/us/podcast/wtfinance/id1554934665?uo=4LinkedIn - https://www.linkedin.com/in/anthony-fatseas-761066103/Twitter - https://twitter.com/AnthonyFatseas

Christopher H. Volk, author of THE VALUE EQUATION, has been instrumental in leading and publicly listing three successful companies, two of which he co-founded. The most recent of these is STORE Capital (NYSE: “STOR”) where he served as founding chief executive officer, and then as executive chairman. Volk began writing about corporate finance early in his career, devising the Value Equation concept, which garnered an award upon its 1999 introduction. He eventually created an award-winning video series on the topic while at STORE Capital. A 2019 regional winner of EYs' Entrepreneur of the Year award, Volk is a frequent university lecturer and serves on multiple non-profit boards. He resides in Paradise Valley, Arizona, and Huntsville, Alabama. www.thevalueequation.com

Chris Gwinn from Great Lakes Advisories joins the guys to talk all about saving business owners time and money. Chris helps leaders create and streamline workflows, turning confusing situations into yes/no questions, and making hiring, training, and accountability a little bit easier. Chris also offers insights on employee turnover, asking for help, and the value of getting a second opinion on the way you do business. Check it out! Show Links Paul Seguin's website: www.sellwithseguin.com Devon Carr's website: www.goldstarfinancial.com/devoncarr Guest Links Great Lakes Advisory Website: greatlakesadvisory.com  Contact Chris for help with your business: c.guinn@greatlakesadvisory.com  Phone: 248-312-9211

"Good" doesn't cut it today in branding or business. You need to be EXCEPTIONAL. Today's guest Jake Havron goes over the 4 part "Value Equation" for how to stand out in today's market!Starting his career as a Nurse, Jake Havron started to feel torn down treating patients for avoidable, life-threatening illnesses, only to have them return a few months later with the same problem. He later learned that it didn't matter what strategy he implemented as that is only 20 percent of success. The other 80 percent is the mindset and psychology. So now, as a health and success coach, Jake focuses his message on busy entrepreneurs, teaching them how to build the best habits so they can obtain their dream body while also building their dream life.Jake teaches the three keys to success people need to know to increase their vitality, build their confidence and raise them to their peak performance. He speaks with a simple understanding of how people's minds and bodies work and incorporates intelligent thinking that opens doors to making positive changes in their lifestyles.Join our new Action Academy Text Newsletter for guest highlights, recommendations, resources, and direct access to deals: https://my.community.com/brianactionacademyOR Text ACTION TO +1 (423) 592-8486Resources:GoBundanceAre you an accredited investor and want to learn more about GoBundance?www.gobundance.comBook a call to learn more: www.calendly.com/brianluebben/grablifebigConnect with Us!Facebook: www.facebook.com/ActionAcademyPodcastInstagram: www.instagram.com/actionacademypodcast @actionacademypodcast

On today's episode we discuss some powerful concepts about patient communication and conversion.  Dr. Josh Wagner is an expert at helping docs become far more effective at communicating real value to patients without sounding like a "salesperson".  For more info on what Dr. Josh Wagner is doing you can check it out here: https://drjoshwagner.com/youdeserveit https://patientmastery.com/home  

In Founders TIME episode #9 meet Joel Stewart, a United States Navy Veteran, CEO of the Veteran Franchise Initiative and the Founder of International Franchise Marketplace that provides franchise education and marketing throughout the Middle East and Southeast Asia. He tell us about the launch of his new

Did you know there's an equation to determine value? It often feels like we're selling ourselves, our products and services on emotion alone, but your clients or buyers absolutely “do the math”. In this episode, Rene helps ensure you can do the math ahead of time. Find your value, confirm your belief in it, hone the presentation of it, and you'll control the value equation. “The word expected changes things. It's not about truth, facts, logic, it's not even about what's real, it's about what I expect.” If you would like more from Rene, see the links below to purchase his book, schedule your spot at a live event and find more info about AMPCon 2022 in Las Vegas this March! Show Resources: https://TheNeuroSide.com (TheNeuroSide.com) https://MeetRene.com (MeetRene.com) https://Amplifiimylife.com (Amplifiimylife.com) https://AMPCon.live (AMPCon.live) 01:00 - One word, Value 01:34 - What is value? 02:58 - Psychological Value Equation 03:55 - Expected Benefits*Confidence that you'll get them 04:56 - Brand = Confidence 05:15 - Ethos = Confidence 05:41 - Science of Influence & Physical Presence = Confidence 06:28 - Either you're in a “for profit” business, or at least a “for profit” family 08:15 - Why do we get paid? 10:14 - What do we bring to the hour? 10:23 - The story of the Engineer 13:05 - No one became an expert overnight 13:40 - Scott Hardy's story 15:57 - Rene's story 17:54 - Do you really believe in what you're doing? Enough to tell everyone about it? 19:13 - Passionate delivery of value is a gift 20:55 - Why don't they buy? 22:49 - Where execution begins to happen 23:13 - Summary - (Expected Benefits*Confidence Factor)-Cost = Value 25:33 - Want more like this? Check out the Amplifii Your Influence book! 25:55 - Join us at AMPCon 2022, March 14th in Vegas

One of the reasons why most coaches struggle to hit the 10k per month target is because they don't know how to get their prospective clients to make a value-based decision rather than a price-based decision. In this short episode, I will tell you more about the 4 variables you need to consider when creating a powerful offer. Hope it helps. Hope this inspires you! Share with a friend. ======================= Join our Community: https://www.facebook.com/groups/growandscaleonlinecommunity Follow us: Website: www.themindbug.com YouTube: www.youtube.com/channel/UCuLCNxnsCPnOKnVCU4odbDQ Instagram: www.instagram.com/matteoandrenata Facebook: www.facebook.com/matteoandrenata If you would like to reach us via email: hello@themindbug.com Be Relentless! See you in the next episode!

A lot of conflicting factors compete in our heads as we weigh whether to keep or let go of stuff. Thoughts and feelings about price, value, beauty, and sentiment struggle against harsh realities of space limitations, dust, time, and mobility. In episode #89 of The Clutter Fairy Weekly, Gayle Goddard, professional organizer and owner of The Clutter Fairy in Houston, Texas, examines mental models that contribute to the complexity of keep–toss decisions and offers strategies for making choices that work for your life.Show notes: http://cfhou.com/tcfw089The Clutter Fairy Weekly is a live webcast and podcast designed to help you clear your clutter and make space in your home and your life for more of what you love. We meet Tuesdays at noon (U.S. Central Time) to answer your decluttering questions and to share organizing tools and techniques, success stories and “ah-hah!” moments, seasonal suggestions, and timeless tips.To participate live in our weekly webcast, join our Meetup group  follow us on Facebook, or subscribe to our mailing list. You can also watch the video of our webcast on YouTube.Support the show (https://www.patreon.com/theclutterfairy)

As an online coach, gone are the days where you could say you help people lose weight and gain muscle. Our industry has evolved and the market sophistication has increased. Implementing today's episode will ensure you'll stand out in an ever growing market.   Time Stamps:   (1:00) Upgrading Your Offer (2:15) In the Game Since 2013 (4:58) Why You Need This (7:30) Switch Offer Formula (10:15) Leslie Lindsay Example (10:55) 3 Characteristics of Successful Coaching (14:45) The Value Equation (16:03) Increasing Dream Outcome (18:13) Dinner Table Test (20:55) Time Delay (24:15) Training vs Liposuction (26:30) Stop Talking about Features and Processes (23:36) Our Gift to You ---------------- Learn More About Impact Fitness Coaching Academy,   To Learn More About I.F.C.A - And How We've Helped More Than 725 Fitness Coaches, Experts, and Influencers Grow a 5-35k Per Month Online Fitness Business Without Paid Ads, Complicated Funnels, or Even Having a Large Social Media Following    Click Here→ VISIT THE IFCA PAGE  ---------------- Want 30+ Hours Of Course Content You Can Use To Either Start, or Scale Your Online Coaching Biz Today? - FOR FREE   The Free Mini-Course Includes: [$4,995.00 Value]    How We Generate 300k/ Mo From a Free FB Group   Our Instagram Secrets Masterclass - How To Use IG To Generate 10-30 New Clients Every Month + Grow an Engaged Loyal Following.   What systems, apps, and processes we use in our own business and in the 700+ IFCA client businesses we've helped to structure and streamline.   Our Top 10 Organic Fitness Posts That Have Generated More Than 45,675 Likes, 2,560 Comments, and 1,876 New High-Paying Fitness Clients in our Own 7-Figure Online Fitness Business.   Our Done-For-You Content Calendar 100+ Posting Ideas Guaranteed To Bring You Pre-Sold Leads, Grow Your Following + Create REAL Authority and Connection Online.   How To Craft An Offer That Sells Itself - 5 Keys To an Irresistible “Switch Offer”   Our Objection Handling Masterclass - How To Eliminate “I can't afford it” + “I need to talk to my spouse” To Access, Join Our Fitness Business Secrets™ Private FB Group:  To Join For Free Click → JOIN THE FIT-BIZ SECRETS FB GROUP  ---------------- Join Us at the Next Fit Biz Conference to learn from the Top Fitness Entrepreneurs & Coaches How To Start, Grow, and Scale a Wildly Profitable Fitness Coaching Business! Early-Bird Pricing Now Available! To Learn More About The Next Live Fit-Biz Conference Event → CLICK HERE  ---------------- GIVEAWAY!  Leave a rating + review on ITunes, and Have a Chance To Win a $200 Amazon Gift Card + Special Prizes! Winners Announced Monthly on The Episode. Simply leave a review, and send a screenshot to the Fit Biz Podcast Instagram Page!

When you are creating an offer, the value should far exceed the price. This protects you from the undercutting race to the bottom. Your returns are much greater because you're the only one there. If people can go somewhere else for what you're offering, they're buying by price, not value. In this episode, I'm going to break down Alex Hormozi's ''Value Equation''. For more interviews and to learn more about how we can help you with your business: https://creatorsmarts.com/

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Alex Hormozi is an entrepreneur, investor, and philanthropist. Alex and his wife Leila are exemplars of early success. At the age of 30, their portfolio of companies—which is made up of SAAS, e-commerce, and training as well as traditional brick and mortar businesses—went beyond $100M in total revenue generated over the course of just 3 years (and now does $85 million per year). Alex is passionate about teaching entrepreneurs how to bootstrap and grow their businesses to the point where they could support important social causes that improve the quality of lives of underprivileged communities.If you've already read his book, don't forget to give an honest review, take a screenshot, and email it to podcast@salesdrivenagency.com. As a thank you for showing Alex some love, I'll have my team pick out one lucky winner by the end of September and I'll personally hire your next salesperson for free through my sales recruiting company.This Cast Covers:The benefits of niching down and why so many people hate it (06:10)Why you should aim to build authority fast and how you can do that by committing to a specific niche (13:13)The three categories of growth-driven agencies (16:05)When to stop obsessing over lead gen and focus on client value and win rate (17:33)The power of investing in a business so it becomes an asset that generates passive income rather than staying as a well-paying job (21:55)The best book on offer creation, offer structuring and picking a target market (23:31)What the value formula is and how it can help you identify the differentiating factor that makes life easy for you and your business (25:29)How Alex came up with the idea to create the book because he wanted to put concrete definitions around the term value (26:10)How and why you should keep your product—especially if it's a course—shorter, not longerAlex's philosophy on life, business, and legacy (42:07)Additional Resources:The Sales Driven AgencyThe Best Damn Agency MastermindAlex Hormozi on YoutubeAlex Hormozi's website$100M Offers: How To Make Offers So Good People Feel Stupid Saying No

Joel Stewart is a United States Navy veteran. He's the founder of the International Franchise Marketplace and the CEO of the Veteran Franchise Initiative. He's a certified franchise consultant and he's a franchise navigator. He's got an MBA, he's an engineer. He does all this great stuff. He's a speaker, author and a guy dedicated to helping you escape career prison. Screw The Commute Podcast Show Notes Episode 485 How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Training Center - https://imtcva.org/ Higher Education Webinar – https://screwthecommute.com/webinars See Tom's Stuff – https://linktr.ee/antionandassociates 04:46 Tom's introduction to Joel Stewart 08:47 What franchising is all about 13:15 Hands on or having someone else handle it 15:55 Right type of person to own a franchise 17:54 Business marketplace during the pandemic 21:50 Helping people understand the world of franchising Entrepreneurial Resources Mentioned in This Podcast Higher Education Webinar - https://screwthecommute.com/webinars Screw The Commute - https://screwthecommute.com/ Screw The Commute Podcast App - https://screwthecommute.com/app/ College Ripoff Quiz - https://imtcva.org/quiz Know a young person for our Youth Episode Series? Send an email to Tom! - orders@antion.com Have a Roku box? Find Tom's Public Speaking Channel there! - https://channelstore.roku.com/details/267358/the-public-speaking-channel How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Retreat and Joint Venture Program - https://greatinternetmarketingtraining.com/ Disabilities Page - https://imtcva.org/disabilities/ Operation Phantom Support - https://www.phantomsupport.org/ Joel's website - https://integritycommercial.biz/ The Value Equation - https://www.amazon.com/dp/B08PDNZ7KP The accredited e-course based on The Value Equation - https://knowledgeinnovationcenter.com/education-training/soft-skill-development/the-value-equation/ Franchising Unlocked - https://www.amazon.com/dp/B08SYFM2PM Franchise Due Diligence - https://www.amazon.com/dp/B09F4N6NP6 Email: joel.stewart@integritycommercial.biz Call: +1 860-459-9268 Internet Marketing Training Center - https://imtcva.org/ Related Episodes Ask Me a Question - https://screwthecommute.com/484/ More Entrepreneurial Resources for Home Based Business, Lifestyle Business, Passive Income, Professional Speaking and Online Business I discovered a great new headline / subject line / subheading generator that will actually analyze which headlines and subject lines are best for your market. I negotiated a deal with the developer of this revolutionary and inexpensive software. Oh, and it's good on Mac and PC. Go here: http://jvz1.com/c/41743/183906 The Wordpress Ecourse. Learn how to Make World Class Websites for $20 or less. https://screwthecommute.com/wordpressecourse/ Join our Private Facebook Group! One week trial for only a buck and then $37 a month, or save a ton with one payment of $297 for a year. Click the image to see all the details and sign up or go to https://www.greatinternetmarketing.com/screwthecommute/ After you sign up, check your email for instructions on getting in the group.

The quality of our life is in direct relationship to the number of difficult conversations that we're willing to have. Sometimes letting go of a client is a necessary step towards driving revenue, profitability, and employee satisfaction.On this episode of AEC Marketing for Principals, hosts Judy Sparks and Katie Cash are joined by Bill Hinsley from PSMJ to discuss the value equation, when to raise your costs, and the importance of sales training. As an established AEC consultant and speaker, Hinsley will walk you through how to have the difficult conversations that lead to revenue growth and staff retention.What you'll learn about in this episode:How listening will help you grow your business and win more workUsing the Value Equation to drive revenue while building staff retentionWhen to raise or lower costs, and how to have the conversation.How to train your “doers” to sell.Resources:https://go.psmj.com/thrive-2021-home

Do you feel or have you ever felt like you were in career prison? If so, it's time to break out once and for all! In this episode you'll learn how to discover and build your "realized value" in the marketplace through strategic employment, human capital strategy, and franchise ownership with Joel Stewart, United States Navy Veteran, CEO of the Veteran Franchise Initiative, International speaker, and author of the valuation equation series.  Impactful Moments of the Show: 4:00 MM: Joel's transition story of overcoming health issues and building his value through doing what he could do.  9:00 MM: Building self-worth in the midst of impossible circumstances.  15:00 MM: Looking for the logical next step in life progression.  18:00 MM: Symptoms of career prison.  21:00 MM: How military soft skills create high impact and high profitable career paths.  24:00 MM: Getting over the "I have to prove myself" or "It's time to simply provide for my family" landmine.  26:00 MM: Creating a profitable practical experience versus a long term formal education pursuit.  30:00 MM: Realizing your value and the proven equation to build your economical value.  35:00 MM: 5 Parts to realizing your value in the marketplace. 42:00 MM: Strategic employment critical insights. 50:00 MM: Building skills no matter your career circumstances.  55:00 MM: Confirmation bias and how to break out of it.   58:00: Three Golden Grenades:  Break out of career prison.  Exercise: Life Planning- Skill Mapping- over the next 5 years.  You control how others perceive you.  Grab your copy of The Value Equation here: https://amzn.to/3d5va6j   Add the Workbook with here: https://amzn.to/3d2ubnh  Are you looking to invest in The Veteran Franchise Initiative? Email Joel directly here: Joel.Stewart@IntegrityCommercial.biz Interested in running and eventually owning your own franchise business through the program should contact Mark Bauer at map@phantomsupport.org   Learn more about what Joel is doing to empower you to break out of career prison here: www.TheValueEquation.org Connect with Joel Stewart on LinkedIn here:  LinkedIn: www.linkedin.com/in/joelstewartmba Show Sponsor: Grab your copy of my best selling ebook on Amazon here for $10.00: https://amzn.to/3tvVn3y  - (10 Steps to Predicted Success Out of the Uniform) a proven STEP BY STEP GUIDE to creating an impactful and sustainable life out of the uniform! OR email me for a FREE copy:  choffmann@vettrainingcoaching.com

Do you struggle with feeling valued?  Joel Stewart was in a similar spot in his life while serving where he had a medical disability take away his ability to move.  His journey over the next five years and since is nothing short of inspiring. I know many people who find that when life hits them hard, they feel immobilized to change the situation or find a path they can take.  Joel breaks down for us what he calls the value equation and how it can help you find the right next step to take to lead you on a better path.   "It is not about what you can't do, it is about what you can do" - Joel Stewart Books Mentioned https://amzn.to/3nPscoi - Man Search For Meaning, by Victor Frankl https://amzn.to/3bO7cMk - The Value Equation, by Joel Stewart Topics Covered: How life can change in an instant How is my life happening for me Confirmation Bias Having the courage to act The value equation Helping your kids find their value How to connect with guest LinkedIn: https://www.linkedin.com/in/joelstewartmba/ Facebook: https://www.facebook.com/joelstewartmba Website: https://www.thevalueequation.org/ | International Franchise Market Thank you for Listening to the Episode! Take action on the next step in your life with a free discovery call (benkilloy.com) Be sure to subscribe on Apple, Google, Spotify, or wherever you get your podcasts. And feel free to drop us a line at ben@militaryveterandad.com Follow Ben on Social Media to stay up to date on Military Veteran Dad – Facebook | Twitter | Instagram | LinkedIn For help, resources, and community support, please join the Military Veteran Dad Facebook Group. Be sure to check out all the free courses available to help come home to a better tomorrow. Heads Up: My episodes may contain affiliate links!  If you buy something through one of those links, you won't pay a penny more, but we'll get a small commission, which helps keep the lights on. Thanks!

Joel Stewart is a franchising expert. We discuss the basics of franchises, what to avoid, why it's a great fit for veterans, and much more. Then we dive into his new book called The Value Equation. You're going to want a copy of this book! It's available on Amazon now so pick up a copy. https://www.amazon.com/Value-Equation-Joel-Stewart/dp/B08P5J4T4L Battle Buddy Podcast Links: https://linktr.ee/battlebuddypodcast #airforce #armylife #navy #american #veteran #marine #usarmy #veterans #marines #specialforces #militarylife #soldier #usmc #soldiers #usnavy #armedforces #coastguard #airborne #nationalguard #marinecorps #bbp #podcast #military #ptsd #healing #spaceforce #usaf #specialforces #coastguard #supportourtroops #franchise #franchisebusiness

Joel Stewart is a franchising expert. We discuss the basics of franchises, what to avoid, why it's a great fit for veterans, and much more. Then we dive into his new book called The Value Equation. You're going to want a copy of this book! It's available on Amazon now so pick up a copy. https://www.amazon.com/Value-Equation-Joel-Stewart/dp/B08P5J4T4L Battle Buddy Podcast Links: https://linktr.ee/battlebuddypodcast #airforce #armylife #navy #american #veteran #marine #usarmy #veterans #marines #specialforces #militarylife #soldier #usmc #soldiers #usnavy #armedforces #coastguard #airborne #nationalguard #marinecorps #bbp #podcast #military #ptsd #healing #spaceforce #usaf #specialforces #coastguard #supportourtroops #franchise #franchisebusiness

In this episode, Jamie Cole (Chief of Staff, TaskRay) sits down with John Drinane (Sales Enablement Manager, Revenue River) to discuss the Time-to-Value equation, how to effectively communicate with customers and more.

Intermountain Healthcare CEO Marc Harrison, MD, offers an update on Intermountain One, an initiative that encourages bottom-up ideas to improve clinical quality and patient experience. He also shares insights from his own experience as a patient.

Which medical technology, product, or device are you focused on bringing to market that will positively impact and improve the quality of life? What are the obstacles and challenges you can expect to experience? How will you overcome those? Today's guest is Devon Campbell, founder of Prodct, LLC, who joins Jon Speer to discuss the value equation for MedTech companies to elevate and escalate quality and improve value. Some of the highlights of the show include: - Data Process: Sooner than later, think through the deployment and infrastructure for a company's quality management system (QMS) to generate quality data. - Quality Strategy Mindset: Learn to appreciate, understand, and demonstrate the value and purpose of quality data. - Due Diligence: Multiple reasons exist for MedTech companies getting their product or process into the hands of users sooner and serve as revenue source. - Deliver not just data, but extensive confidence in that data and in a way that end users and stakeholders value and trust, as well as reduce risk. - Quality data is not a one-time occurance. Reproduce and repeat data consistently for process validation and scalability. - How does QMS strategy inform and offer value? Provides ability to articulate and appreciate quality by knowing where you are and want to be with your company. - Elements to consider for a value equation include technology, quality infrastructure, go-to-market regulatory strategies, and data integrity.

Latest episode of Power Prosperity Podcast with Randy Gage

In this episode, we talk to marketing guru and best-selling author Nick Nanton about how he started off and has become a successful business owner and marketing authority today.   Key Takeaways!   Nanton started off his success by becoming an “agent” for business people. By taking his talents from the music producing world and utilizing them in the business world, he has been able to become much more successful. (2:50)   The Value Equation. If you want to be invited to the table, you must bring something of value first. Life is simply exchanging value with people in order to get what you need from them. (4:25)   He gained his first huge wave of clients by writing his book Celebrity Branding You, which made way for him gain popularity because he was traveling around the country, speaking about his book, thereby building his reputation, and gaining leads. (14:02)   Nanton believes that the best way to stand out and be successful is to be YOU. You need to be passionate about what you're doing, because if not then you aren't going to be as successful as you could be. (18:02) The simplest way to brand yourself is to be who you are and show people that YOU are the person that can help them.   Now he has been able to take himself out of the day-to-day operations of his business and can pursue his true passions. He now works more on the creative side and gets to shape his business into what he wants it to be, while others do the day-to-day tasks for him. (21:22)   You can go to Celebritybrandingagency.com to see more about what Nanton is doing and get ideas on how to get your branding out in the open, as well as other helpful tips.  (25:48)   Resources Mentioned in this Episode   Nick Nanton's Website: Celebritybrandingagency.com   Website: Morningcoffeemarketer.com  

Amazon will lose money on each Kindle Fire it sells. Sprint is not expected to turn a profit selling Apple's iPhone for at least three years. Both companies are banking on customer lifetime value (CLV) a marketing formula based on the idea of spending money up front to gain customers whose loyalty will reap rewards over the long term. The model is becoming more and more popular among technology companies and as software companies increasingly turn to subscription-based business models through cloud computing CLV will become an even larger issue according to Wharton experts. See acast.com/privacy for privacy and opt-out information.