Podcasts about Coconino

Due graphic novel appena uscite: Cleo Bissong e il suo Ma siamo ancora qui a parlarne?, edito di Coconino, e Ilaria Palleschi con Nereidi, edito da Il castoro; violenza di genere: manca un piano; il festival Orlando a Bergamo.

Questo mese Giuseppe vi accompagna tra le novità editoriali di Bao, Sergio Bonelli, Panini, Coconico, NPE e J-Pop Manga, senza dimenticare i succulenti trailer di The Last of Us 2, Lilo&Stitch ma anche molti videogame e aggiornamenti intriganti dal San Diego ComiCon!--Merchandising:http://store.polonerd.netPer sostenerci offrendoci uno o più caffèhttps://www.buymeacoffee.com/polonerdSito, Mail e Contatti:redazione@polonerd.nethttps://www.polonerd.nethttps://www.polonerd.net/contattiPagina dell'episodio: https://www.polonerd.net/?p=1635

Senator Wendy Rogers talks about an election reform bill, the upcoming Trump Inauguration, opening day at the Arizona legislature and why she's vying to be chairwoman of the Coconino County Republican Committee.

On today's newscast: The Central Arizona Fire and Medical Authority chief has been terminated, advocates are in Washington, D.C., to urge Congress to reauthorize RECA, a court ruled a Bullhead City ordinance banning individuals from feeding the homeless in city parks without a permit is constitutional, several prescribed burn projects are planned across the Coconino and Kaibab National Forests this fall, and more.

1-800-273-TALK (85255) 1-800-631-1314 and 602-222-9444 (Maricopa County) 1-800-796-6762 or 520-622-6000 (Pima Country) 1-866-495-6735 (Graham, Greenlee, Cochise, and Santa Cruz Counties) 1-800-259-3449 (Gila River and Ak-Chin Indian Communities) 1-866-495-6735 (Yuma, La Paz, Pinal, and Gila Countries) 1-877-756-4090 (Mohave, Coconino, Apache, Navajo, and Yavapai Counties)

There is nothing like competing in a USEA Classic Series Event and interim USEA Podcast Host Rosie Russel sat down to chat with the three champions from the Coconino USEA Classic Series. Hear what motivated these talented eventers to participate in the long-format this year, how each competitor prepared for the event, what they learned from the experience, and so much more! 

What is it like to watch vegetation type-conversion in real time? How are invasive grasses changing the ecology of the desert and broader Southwest? What's being done to protect and restore Southwest ponderosa pine forests? This episode with Tonto National Forest fire ecologist Mary Lata dives into the fire regimes of the Southwest, how they're changing by the year, how invasive grasses are influencing those changes, and particularly how she's beginning to see more fire in the Sonoran Desert, which historically did not burn very often. We also spoke about her work within the Four Forest Restoration Project, which aims to restore and protect the significant ponderosa pine forests within the Apache-Sitgreaves, Coconino, Kaibab and Tonto national forests. Mary was preparing for a public meeting the day of our conversation and had a few great slides that she showed me during our conversation, so I've uploaded the full video of our conversation to Youtube for folks who would like some more context for the topics we discussed in the podcast. This episode and our entire series on Fire in the Southwest was made possible with support from The Southwest Fire Science Consortium  and the Arizona Wildfire Initiative.  

fWotD Episode 2582: Boundary Fire (2017) Welcome to featured Wiki of the Day where we read the summary of the featured Wikipedia article every day.The featured article for Thursday, 30 May 2024 is Boundary Fire (2017).The Boundary Fire was a 2017 wildfire in Arizona that burned 17,788 acres (7,199 ha) of the Coconino and Kaibab National Forests. The fire was ignited on June 1 when lightning struck a spot on the northeast side of Kendrick Peak within the Coconino National Forest. The fire spread rapidly because of high temperatures, steep terrain, leftovers from a wildfire in 2000, and high wind speeds. The winds blew smoke over local communities and infrastructure, leading to the closure of U. S. Route 180 from June 8 to June 21. Smoke was also visible from the Grand Canyon. The Boundary Fire burned out on July 3, 2017, after 32 days of firefighting. The cost of managing the fire was $9.4 million (equivalent to $11.5 million in 2023). Damage to the area's foliage increased the risk of landslides into 2018.This recording reflects the Wikipedia text as of 00:42 UTC on Thursday, 30 May 2024.For the full current version of the article, see Boundary Fire (2017) on Wikipedia.This podcast uses content from Wikipedia under the Creative Commons Attribution-ShareAlike License.Visit our archives at wikioftheday.com and subscribe to stay updated on new episodes.Follow us on Mastodon at @wikioftheday@masto.ai.Also check out Curmudgeon's Corner, a current events podcast.Until next time, I'm Niamh Neural.

Dr. Eric Heiser proudly serves as the sixth President & CEO of Coconino Community College (CCC) in Flagstaff, Arizona. He guides a college of passionate faculty and staff who are dedicated to changing the lives of their students. He has worked in higher education nearly two decades starting as a full-time faculty member and progressing to senior leadership. He holds a Ph.D. in Higher Education Leadership from Colorado State University Prior to assuming the presidency at CCC, Dr. Heiser was the inaugural Provost ofCentral Ohio Technical College (COTC). He served as the Chief Academic, Student Support, and Workforce officer for COTC. Dr. Heiser started his career as a faculty member at Central Wyoming College (CWC) and taught in the areas of business, management, and criminal justice.  He also spent time as a director and workforce training coordinator during his time at CWC.  He spent six years at Salt Lake Community College (SLCC) serving first as an Associate Dean and then moving into a Dean role. He and his team built one of the nation's largest Competency-Based Education (CBE) programs, from which the college was recognized nationally by multiple outlets.  He has delivered over three dozen conference presentations and key notes and published several articles on the topic of CBE and academic innovation over the past seven years.  Dr. Heiser was appointed as a content expert to the U.S. Department of Education's What Works Clearinghouse to advise the department on best practices in career and technical education and guided pathways.

Camping in the Coconino National Forest is relaxing and wonderful experience. Getting away from it all, exploring and taking in breathtaking scenery is vast, flat-topping mountain tops, vast pines engulfed meadows and pink cliffs. You can spend the day hiking, fishing, camping, picnicking and just relaxing on one of the many 1.8 million acres of land. Camping in areas with other people who want to interact is convenient and fun. However enjoying quiet areas as roads wind through the mountain is also a great option. If you're interested in this approach to camping, you can sleep under the stars without worrying about having all the bells and whistles of an RV campsite. dispersed camping is a great alternative to camping near other people. Another enjoyment is the birds and streams. Listening to them make you relax. Let go of your stress and pressure. Live that moment. If you like this podcast, remember to subscribe to my channel. Thank you so much for supporting.

We're really excited to share this episode with you all! The Boulder Boys Show Ep. 3 In this episode we talk through Adam's race last weekend at Black Canyon 100k, the latest doping scandal in trail, and we do our best to answer some fan questions.  Any suggestions or topics you'd love to hear?  Let us know by commenting or dropping a voice memo in our instagram DMs.   Follow @boulderboys_trail on instagram First Endurance discount code: AM25

In the first hour I hit on wooden silverware to save the earth and Arizona's budget shortfall doesn't stop Hobbs from creating new spending while slashing $ to infrastructure.  4 dead in AZ hot air balloon accident. FAA adds DEI when it comes to hiring…flashing red warning signs for air safety. Angela shares some Euro travel stories.    In hour two Shawn Fleetwood, staff writer with the Federalist, shares details of his investigation into Coconino County Elections Department subscribing to an election services  group that has been labeled as left leaning by several election watchdogs. You can read Shawns article, How A Left-Wing ‘Alliance' Skirted Arizona's ‘Zuckbucks' Ban To Meddle In Key County's Elections, here. Plus check out his interview at about 44:00 in todays podcast.   I discuss Iowa a bit including stupid corporate media headlines, yes it's cold in Iowa! Plus, 1/3 say they're falling behind financially in Iowa.   Ending with the White House getting “swatted” today.      —————————————— Please FOLLOW or SUBSCRIBE to the Jeff Oravits Show! RUMBLE   YouTube   ApplePodCasts   AmazonMusic   Spotify        Also on Twitter and www.TalkWithJeff.com   Disclaimer: The information provided on the Jeff Oravits Show does not constitute legal, medical, financial or tax advice.  All information is the opinions of the host's and his guests.  You should always seek the advice of a professional regarding any of these complex issues to make sure all circumstances of your situation are properly considered.   ——————————————

Is an outside group supporting Coconino county elections? Are outside groups that your city is funding working against your interests? Bob Thorpe describes the 4am last minute legislative budget process. I make an observation in a grocery store, leave with concerns of shortages. Look at all the “free” stuff, you can literally never work in America and live better than most people throughout most of time…when will it all come crashing down?   —————————————— Please FOLLOW or SUBSCRIBE to the Jeff Oravits Show! RUMBLE   YouTube   ApplePodCasts   AmazonMusic   Spotify        Also on Twitter and www.TalkWithJeff.com   Disclaimer: The information provided on the Jeff Oravits Show does not constitute legal, medical, financial or tax advice.  All information is the opinions of the host's and his guests.  You should always seek the advice of a professional regarding any of these complex issues to make sure all circumstances of your situation are properly considered.   ——————————————

GLINDIMENTICABILI il nuovo format dove io e Palati e Fumetti ogni due settimane vi consigliamo fumetti usciti almeno 2 anni fa.Fumetti bellissimi che non hanno avuto i giusti riflettori ma per noi sono: INDIMENTICABILI!

Con Matteo Contin (Duluth Comics) vi parliamo di Malanotte, la maledizione della Pantafa di Taddei e La Came. Un folk horror a fumetti che lascia di stucco, con una storia davvero intrigante e ricca di particolari e dei disegni davvero mozzafiato. Il duo di autori ci dona una storia memorabile con personaggi tormentati da un passato che nessuno vuole ricordare, credenze paesane, religione e rabbia ingiustificata.Una grande lettura.Buon ascolto!Acquista "Voodoo Palace" --> https://amzn.eu/d/2Tc4xhgTi piace quello che facciamo? Offrici un caffè --> https://ko-fi.com/bookanieriSeguici su Instagram --> https://www.instagram.com/bookanieripodcastUnisciti al nostro canale Telegram --> https://t.me/bookanieriSigla --> "Protofunk" Kevin MacLeod (incompetech.com)Licensed under Creative Commons: By Attribution 4.0 License

Desert Financial Credit Union welcomes K-12 teachers across Arizona to apply for its 4th annual “Adopt-A-Teacher” Program. Desert Financial will award seven teachers with ,000 each for classroom supplies between September and November of 2023. Desert Financial will accept applications for the program between Friday, Aug. 11 and Friday, Aug 25. Seven lucky winners will be selected and notified by Friday, Sept. 1. The program is open to any K-12 teacher who works or lives in Cochise, Coconino, Gila, La Paz, Mohave, Maricopa, Navajo, Pima, Pinal, Yavapai or Yuma Counties. The application is simple, requiring only a teacher's name, grade... For the written story, read here >> https://www.signalsaz.com/articles/desert-financial-credit-union-seeks-submissions-for-adopt-a-teacher-program/Follow the CAST11 Podcast Network on Facebook at: https://Facebook.com/CAST11AZFollow Cast11 Instagram at: https://www.instagram.com/cast11_podcast_network

✝️ Ranger Bill is a Christian radio program from the 1950s, produced by Moody Radio. With over 200 episodes produced, Ranger Bill stars Miron Canaday as the title character and Stumpy Jenkins and Ed Ronne, Sr as Grey Wolf. The main character, Ranger Bill, is a forest ranger located in the town of Knotty Pine along the Rocky Mountains. The show describes the various tales of the adventures of Ranger Bill and his friends. CC Attribution-Noncommercial-No Derivative Works 3.0 Unported The Old Time Radio Researchers 123 Davidson Ave Savannah, Ga 31419

During this episode of the Vitalyst Spark Podcast, we will be exploring systems change and talking to 2023 Systems Change Grant recipient Coconino Coalition for Children and Youth to talk to us about their Self-Healing Community System and Policy Change in Coconino County initiative. We will be joined by members of the Coalition, including Virginia Watahomigie, Executive Director; Becky Daggett, Mayor of Flagstaff; and Andrea Meronuck, Clinical Director with Northland Family Help Center.   Links Coconino Coalition for Children & Youth https://coconinokids.org/ Northland Family Help Center https://northlandfamily.org/ City of Flagstaff Mayor's Office https://www.flagstaff.az.gov/1406/Mayor-Council Self-Healing Communities with Kevin Campbell https://coconinokids.org/self-healing-communities-with-kevin-campbell/ Comprehensive Analysis of Historical Trauma https://coconinokids.org/comprehensive-analysis-of-historical-trauma/ Igniting Self-Healing Communities Informant Interviews (Spark Grant) https://coconinokids.org/shc-partners/

Ranger Bill is a Christian radio program from the 1950s, produced by Moody Radio. With over 200 episodes produced, Ranger Bill stars Miron Canaday as the title character and Stumpy Jenkins and Ed Ronne, Sr as Grey Wolf. The main character, Ranger Bill, is a forest ranger located in the town of Knotty Pine along the Rocky Mountains. The show describes the various tales of the adventures of Ranger Bill and his friends. Listen to our radio station Old Time Radio https://link.radioking.com/otradio Listen to other Shows at My Classic Radio https://www.myclassicradio.net/ Remember that times have changed, and some shows might not reflect the standards of today's politically correct society. The shows do not necessarily reflect the views, standards, or beliefs of Entertainment Radio

#1561: Coconino Chair Patrice Horstman talks VRBO regulation and forest closures. Dan Pollak of ZOA shares disturbing trend. #1561: Thursday, February 2, 2023    (3:00) Jeff's Top News Picks include great snowpack news, election integrity bills at legislature and is a ban on political signs coming? (16:00) Coconino County Chair Patrice Horstman and Director of Community Development Jay Christelman talk regulation of short term rentals and also(30:00) discuss expanding no camping area in National Forest around Flagstaff and part of Oak Creek and possible travel limitations during stage 2 fire restrictions.  (44:00) Dan Pollak, Dir. of Gov. Relations for Zionist Organization of America (ZOA) talks about an AZ group allegedly fundraising and sending money to a group with terrorist ties. (64:00) Posters promoting NARCAN in your school is a sign it's time to exit! + AOC flips out in Congress. 

Una simpatica ed interessante intervista a Davide Dinosio, creatore della pagina "Cotechino Cowboys".Con lui abbiamo parlato sì di meme, ma anche di segmenti sotto l'ora, gare, allenamenti, campestri, trail, mezza maratona e molto altro!Versione video su Youtube: https://youtu.be/S9117hnhnckPagina Instagram "Cotechino Cowboys": https://www.instagram.com/cotechino_cowboys/Pagina Facebook "Cotechino Cowboys": https://www.facebook.com/cotechinocowboys/Pagina Instagram di Davide: https://www.instagram.com/belladitheboss/Profilo Facebook di Davide: https://www.facebook.com/belladithebossProfilo Twitter di Davide: https://twitter.com/il_dino----------------------Supporta questo progetto tramite un contributo mensile su Patreon: https://www.patreon.com/da0a42In alternativa, puoi fare una donazione "una-tantum".PayPal: https://www.paypal.com/paypalme/lorenzomaggianiBuymeacoffee: https://www.buymeacoffee.com/da0a42Acquista il materiale ufficiale del podcast: https://da0a42.home.blog/shop/Iscriviti a "30 giorni da runner": https://da0a42.home.blog/30-giorni-da-runner/Seguimi!Canale Telegram: https://t.me/da0a42Instagram: https://www.instagram.com/da0a42/Facebook: https://www.facebook.com/da0a42/Profilo Strava: https://www.strava.com/athletes/37970087Club Strava: https://www.strava.com/clubs/da0a42Sito: https://da0a42.home.blogOppure contattami!https://da0a42.home.blog/contatti/Il mio microfono, HyperX Quadcast: https://amzn.to/3bs06wC----------------------Un grazie a tutti i miei sostenitori:Matteo Bombelli, Antonio Palma, George Caldarescu, Dorothea Cuccini, Alessandro Rizzo, Calogero Augusta, Mauro Del Quondam, Claudio Pittarello, Massimo Cabrini, Fabio Perrone, Roberto Callegari, Jim Bilotto, Cristiano Paganoni, Luca Felicetti, Andrea Borsetto, Massimo Ferretti.----------------------Music credits: Feeling of Sunlight by Danosongs - https://danosongs.com

#1498: Kari Lake chimes in before big Prescott rally. George Khalaf shares final polls. Coconino County Elections Dept. shares important Election Day info. #1498: Monday, November 8, 2022    0:00-20:49 Jeff breaks down what to expect Election Day, goes over local, state and national races.  20:50-43:09 Eslir Musta Director of Coconino County Elections and Stan Pierce, Training and outreach Coordinato share info on the counting process, how early ballots and write-in candidates factor in and more important info! 43:10-57:00 George Khalaf of DataOrbital.com shares the final Arizona polls and info on early ballots. 57:01-68:21 Kari Lake calls in on her way to a big rally in Prescott.

The Coconino National Forest will begin selling a limited number of Christmas tree permit online starting 8 a.m. November 10. Permit owners will be allowed to begin cutting November 18 and can continue to do so through December 31. A total of 1,300 permits will be available via Recreation.gov. Permit purchasers should thoroughly read the stipulations listed on recreation.gov prior to cutting their trees. Recreation.gov lists details regarding designated cutting areas, including maps and types of trees that may be cut. There will be 400 permits available for cutting on the Flagstaff Ranger District and 900 permits available for cutting... For the written story, read here >> https://www.signalsaz.com/articles/coconino-national-forest-christmas-tree-permit-sales-begin-november-10/Follow the CAST11 Podcast Network on Facebook at: https://Facebook.com/CAST11AZFollow Cast11 Instagram at: https://www.instagram.com/cast11_podcast_network

#1484: Christina Sandefur of Goldwater Institute explains why you shouldn't support prop 209. Stan Pierce, Coconino needs election workers. + Deadly viruses, AZ polling data and evictions up. #1484: Tuesday, October 18, 2022   Jeff shares election info 0:00-43:14, why Democrats are listed first in Coconino County and Republicans first in Yavapai County + new statewide polling data showing some very tight races, creating viruses in labs, housing sentiment drops and more!   Christina Sandefur of Goldwater Institute 43:15-60:47 explains why Goldwater does not support Arizona Proposition 209.   Stan Pierce with Coconino County Elections 60:48-69:06 is looking for election workers in Coconino County for Election Day. It's a long day but your service is needed if you are available. You do get paid for the day and can get info here…https://www.coconino.az.gov/196/Become-an-Election-Board-Worker   Senator Wendy Rogers 69:07-74:06 shares info on CDC meeting tomorrow on possible adding Covid vaccine to children's list of recommended vaccines. Plus a listener shares comments on manipulating viruses in a lab. CDC meeting link https://www.cdc.gov/vaccines/acip/index.html

✝️ Ranger Bill is a Christian radio program from the 1950s, produced by Moody Radio. With over 200 episodes produced, Ranger Bill stars Miron Canaday as the title character and Stumpy Jenkins and Ed Ronne, Sr as Grey Wolf. The main character, Ranger Bill, is a forest ranger located in the town of Knotty Pine along the Rocky Mountains. The show describes the various tales of the adventures of Ranger Bill and his friends. CC Attribution-Noncommercial-No Derivative Works 3.0 Unported The Old Time Radio Researchers 123 Davidson Ave Savannah, Ga 31419 ✝️ Please consider liking our page "Jesus Answers Prayers" and joining our "Jesus Answers Prayers Group"

Here is your Monsoon Outlook for Wednesday, July 27th provided by the US National Weather Service, Flagstaff, Arizona. There is quite a bit of monsoonal moisture throughout the state this morning. With the increase in moisture, the flash flood watch set to expire today, July 27th is now in effect through early Friday, July 29th. This afternoon, expect a 60-90 percent chance of rain for much of northern Arizona. Storms are expected to develop by midday and become fairly widespread through Coconino and Yavapai Counties by afternoon. Watch for lightning, gusty winds, heavy rainfall, and localized flash flooding. Avoid flood-prone... For the written story, read here >> https://www.signalsaz.com/articles/monsoon-outlook-for-july-27th/

#1400: Coconino County Chief Deputy Sheriff Bret Axlund + Flagstaff Mayor Paul Deasy + Impacts of todays interest rate increases.   Jeff gives an update on paper shortages 0:00-17:47 Musk going GOP, a “red tide” swelling this November, a law to ban youth drag shows at schools and more!   Mayor Paul Deasy of Flagstaff on new stricter fire restrictions 17:48-36:22 an emergency declaration, possible flooding, new sirens in East Flagstaff and cracking down on camping in the city and living in the forests.    Most evacuations lifted in Pipeline Fire Area 36:23-43:19 plus Jeff answers a listener comment on the AZ Senate race.    Coconino County Chief Deputy Sheriff Bret Axlund 43:20-59:20 gives an update on fire evacuations, an update on the arrest made by a person lighting toilet paper, how the sheriffs office deals with patrolling the forests and other areas, the decision process for evacuating during natural disasters and lessons learned from recent fires.   Jeff gives numbers on what inflation is costing the average American 59:21-74:01 and discusses Biden's price increases and the impacts of todays Fed rate increase.

Jeff gives details on stage 2 fire restrictions going into effect Thursday (0:00-15:10) throughout Northern Arizona including all 5 national forests, Prescott, Prescott Valley, Flagstaff, Coconino and Navajo Counties.  New home sales plummet but what's it mean for the price of housing? + Fed not doing enough to reverse high inflation.    Attorney General Mark Brnovich talks title 42 (15:11-30:26) and Biden pushes  unchecked illegal  immigration.   Bruce Sidlinger talks about the shooting in Texas (30:27-43:18). Jeff and Bruce also discuss a helicopter to stop fires locally.    Dave Ledbetter of Nimarcos Pizza talks about labor shortages and updates us on supply chain challenges (43:18-65:21)   Olivia shares some listener comments (65:22-74:02) including a sugestion on Flagstaffs carbon recapture plan.  

Insieme a Jack Sensolini, fondatore del collettivo Ignoranza Eroica, vi portiamo nelle rilassate atmosfere che permeano il meraviglioso fumetto scritto e disegnato dal Dottor Pira. Una ricerca del vero relax, del suo recondito significato e cosa serve sacrificare per ottenere il livello di relax più alto di sempre. Ad accompagnare Silvestre, alcuni noti personaggi del panorama pop mondiale. Una puntata che vi parla si del fumetto ma anche di altre opere e del metodo di lavoro del Dottor Pira e di come il suo metodo di scrittura e disegno risultino quanto mai efficaci e potenti. Buon Ascolto!Ti piace quello che facciamo? Offrici un caffè --> https://ko-fi.com/bookanieriSeguici su Instagram --> https://www.instagram.com/bookanieripodcastUnisciti al nostro canale Telegram --> https://t.me/bookanieriSigla --> "Protofunk" Kevin MacLeod (incompetech.com)Licensed under Creative Commons: By Attribution 4.0 Licensehttp://creativecommons.org/licenses/by/4.0/

Michael Manny, Evan McNelia, Will Hopkins and Brenden Martin call Flagstaff's 11-6 win over Coconino in the 4A State Playoffs Play-in Game.

Michael Manny, Brenden Martin, Evan McNelia and Will Hopkins call Coconino's 4-3 win over Flagstaff at Chase Field, home of the Arizona Diamondbacks.

Ted Dergousoff and I sat down together in Arizona and had a conversation about his company, NewLife, forest restoration efforts, and the role they play in the 4FRI Initiative with the U.S. Forest Service. "We think that with an effective forest reforestation program working in concert with the US Forest Service and the 4FRI group, we've got an effective plan as to be able to maximize the value to all the stakeholders." The overall goals of the Four Forest Restoration Initiative (4FRI) are to restore the structure, pattern, composition, and health of fire-adapted ponderosa pine ecosystems, reduce fuels and the risk of unnaturally severe wildfires, and provide for wildlife and plant diversity in four national forests - the Kaibab, Coconino, Apache-Sitgreaves, and Tonto. Read more here: https://4fri.org/ The NewLife website is here: https://www.nlfpaz.com/ NewLife is the largest vertically integrated forest products business in the Southwest region with next-generation manufacturing facilities currently producing value-added wood products. NewLife works closely with an ecosystem of local industry partners including mechanical thinning crews and smaller forest products manufacturing facilities. NewLife has developed a manufacturing system to extract value from the low-quality fiber removed from the forest as part of its restoration initiatives. The expansion program will dramatically increase the total industry processing capacity within the Four Forests Restoration Initiative (4FRI) operating area, enabling large-scale forest restoration efforts across Arizona. The company will restore 25,000 acres of forestland per year, dramatically expanding the capacity to proactively address the rising concerns of wildfire. Through its subsidiary, NewLife is contracted by the U.S. Forest Service (USFS) as part of the 4FRI. The landscape scale restoration project was designed to combat the impact of climate change and reduce the risk of catastrophic wildfire by restoring the forests to a more natural state while protecting large healthy trees, wildlife and the watershed. Wildfires have devastated the western forests, endangering local towns, causing severe damage and unleashing huge quantities of greenhouse gases. NewLife has managed Phase 1 of the 4FRI contract, the nation's largest forest stewardship contract, since 2017 and partners with the USFS on mechanical thinning initiatives throughout Arizona, with plans to expand to neighboring states. The company will use the proceeds of the bond to complete the build-out of its 425,000-square-foot industrial facility in Bellemont, Ariz., which will include a new high-speed sawmill, planer mill, and dry kilns. NewLife will also double the capacity of its Engineered Wood Products (EWP) plant and significantly expand the capacity of NewLife's Lumberjack sawmill located near Heber, Arizona. Production from the new sawmill will commence in the next six months and scale to full capacity in 2023, in a multi-phase roll-out that will create hundreds of new jobs with opportunities in the sawmill, remanufacturing facilities, forest operations, and hauling operations. Voice By Gordon Collier in Introduction: https://www.linkedin.com/in/jgordoncollier/ Spring by Ikson www.soundcloud.com/ikson Music promoted by Audio Library www.youtu.be/5WPnrvEMIdo --- Support this podcast: https://anchor.fm/talkingforests/support

Jerry Nabours VRBO ban? FUSD candidate Mindy Thomas + Coconino Republican Chair Vickie Parks. #1301: Friday, February 11, 2022 0:00-19:23 Former Flagstaff Mayor Jerry Nabours Will short term rentals be banned in Arizona? There's a push by some to more heavily regulate and perhaps ban short term rentals in AZ. Former Mayor of Flagstaff Jerry Nabours discusses the practicality of banning short term rentals. Jeff and Jerry also discuss hypocrisy by the dying legacy media when it comes to reporting on leftest candidates.   19:24-37:40 FUSD Candidate Mindy Thomas Michelle “Mindy” Thomas is frustrated with the Flagstaff Unified School District (FUSD) Governing Board and has now thrown her hat in the ring in the upcoming election. Jeff and Mindy talk CRT, mask mandates and how to get our schools back on track.   37:41-43:20 Will greater school choice become a reality in Arizona?   43:21-62:27 Vickie Parks is the Chairwoman of the Coconino County Republican Committee and she discusses with Jeff about how to get involved in local and statewide politics, the big issues in rural Arizona and some upcoming guest speakers.   62:28-74:13 A recap of Jeff's legislative update with Senator Michelle Ugenti-Rita

In this installment of Let's Talk Creation, join Todd and Paul as they talk to Dr. John Whitmore about his research on the Coconino Sandstone. What is the Coconino? How does it fit into a Flood model? To find out the answers to these questions and more tune in to this episode of the science podcast that's just for you! For questions and comments email podcast@coresci.org For show notes and more information about the podcast visit coresci.org/podcast

Breakdown: (63 minutes) Eric Newman and Zach Alvira are back for episode 69 of the Take it EZ Sports Show on the Arizona Varsity Podcast Network. Eric and Zach talk about high school volleyball championship games (5:30) before getting into the rivalry football games they saw last Friday (14:00) between Coconino and Flagstaff, as well as the Tukee Bowl between Desert Vista and Mountain Pointe. Then, as the playoffs near, the guys talk playoffs (24:00) including 4A, 5A (29:00), 6A (32:40) and the Open (39:00) before bringing on Arizona Varsity's Chilly to go even more in depth on the season. Finally, Zach and Eric wrap up the show (56:45) with some cross country mentions, what they ate this week, and even mention USA National Team soccer's big win over the weekend!

✝️ Ranger Bill is a Christian radio program from the 1950s, produced by Moody Radio. With over 200 episodes produced, Ranger Bill stars Miron Canaday as the title character and Stumpy Jenkins and Ed Ronne, Sr as Grey Wolf. The main character, Ranger Bill, is a forest ranger located in the town of Knotty Pine along the Rocky Mountains. The show describes the various tales of the adventures of Ranger Bill and his friends. CC Attribution-Noncommercial-No Derivative Works 3.0 Unported The Old Time Radio Researchers 123 Davidson Ave Savannah, Ga 31419 ✝️ Please consider liking our page "Jesus Answers Prayers" and joining our "Jesus Answers Prayers Group"

Coconino National Forest will begin selling a limited number of Christmas tree permits online starting November 9, and permit owners will be allowed to begin cutting Nov. 16 through Dec. 31. A total of 1,150 permits will be available for purchase on the Coconino NF Christmas Tree Recreation.gov webpage, which also lists details about designated cutting areas, maps, dates, and types of trees that may be cut. Three hundred permits will be designated for the cutting areas within the Flagstaff Ranger District, while 850 permits will be designated for the cutting areas within the Mogollon Rim Ranger District. A small... For the written story, read here >> https://www.signalsaz.com/articles/coconino-national-forest-to-sell-limited-number-of-christmas-tree-permits/

Breakdown: (75 minutes) Eric Newman and Zach Alvira return for Episode 65 of the Take it E.Z. Sports Show for Arizona Varsity. The guys talk about one of Eric's pet peeves before welcoming listeners to the show (2:35). Then the pair talks about the past week of high school football, including the games they saw this week (6:00) when Eric was at Coconino vs. Prescott and Zach saw Basha vs. Mountain Pointe and Saguaro vs. Sierra Canyon, and scores from 2A (16:00), 3A (17:45) including a question about Eastmark, 4A (21:25), 5A (22:48), 6A (24:45). Then, Zach and Eric talk about high school football rankings in 3A (28:15), 4A (30:00), 5A (33:53), 6A (35:00) Open (39:00). AZV intern Jacob Seliga joins the show to discuss Open rankings (41:55) and his recent piece for the website on Suns center DeAndre Ayton's contract (57:54). The guys wrap up the show with an AALL.net ad read and talk about what they ate this week. (1:13:30)

Zach Alvira and Eric Newman return for the latest episode of the Take it EZ Sports Show! Eric and Zach talk about some breaking news with Coconino football (0:40), and welcome listeners into the show by talking about Zach's new home (1:45) before getting into high school football. The guys talk about some of the scores in 6A football from the past week (4:40) before diving into the Chandler vs. Liberty game (6:45). Then the guys discuss 5A scores and headlines (13:00) and specifically the scoring anomaly between Willow Canyon and Kofa (16:45) and Chaparral's rivalry game against Saguaro (21:50). Then, the guys move on to 4A scores from the weekend (31:45) and get into Cactus's convincing win over Sunrise Mountain and how it affects the open standings (36:06). 3A and 2A are next (42:10). Following those scores, Zach and Eric discuss the Open Division (48:45) as well as the most important topic: Some of the best food they ate this week (53:27). Eric and Zach also answer some Twitter questions for the first time in several episodes (55:38), which leads Zach to give a PSA to Andrew Morgan (1:03:45) which leads to a discussion about fantasy football. AALL.net is the sponsor of the show (1:13:13) and Eric and Zach wrap up the show with a goal for the listening audience!

CAPS LOCK ON PER DIRE CHE SPINNIT È TORNATO! Non abbiamo fatto in tempo a tornare dalle vacanze, che la ripartenza settembrina ci ha visti travolti come un fiume in piena. Il momento è frenetico, le lente giornate estive sono ormai un ricordo, le notti dilatate di spazi riconquistati pure; il "new-normal" con cui ci siamo riempiti la bocca per tanti mesi è passato velocemente di moda, e ad attenderci al varco c'era "il solito-normal", ovvero la smania della vita ordinaria, il vivere frenetico, la coda in strada dell'orario di punta, l'incomunicabilità tra le varie bolle di pensiero: ordinaria amministrazione, decorta con Green Pass, mascherine e SOLO posti a sedere. Come nelle storie più avvincenti, però, raggiunto il climax di tensione, c'è il colpo di scena, il turning point, l'evento che svolta la trama narrativa: il ritorno di Spinnit. Non possiamo nascondervi l'hype dietro a questo nostro rientro in studio: condividere musica e registrare gli episodi ci è mancato un sacco. Nonostante la latitanza, siccome la passione non è che abbia interruttori on/off, la musica non ci ha mai abbandonato. In un certo senso abbiamo lavorato nell'ombra (come spesso succede). Ci siamo salutati a luglio con una serie di interviste che, se giustamente eravate impegnati nel dolce far niente e ve le siete perse, vi invitiamo a recuperare: Michele Tino, sassofonista jazz, che è passato a presentarci il suo disco intitolato "Belle Epoque"; Roberto Grossi, con cui abbiamo parlato di CASSADRITTA, il suo ultimo fumetto uscito per Coconino e che (col senno di poi) è stato apripista di una caldissima estate di RAVE; Samuele Proto, chitarrista, fratello, amico e produttore, che è sceso dal piano di sopra (letteralmente) per raccontarsi ai nostri microfoni e per presentarci Preludio, il suo ultimo singolo; i ragazzi di Edera, associazione culturale fiorentina e magazine cartaceo under-25, che hanno realizzato e pubblicato un documentario omaggio a Davide Astori; e infine la gigantesca intervista in due episodi con Deiv Agazzi, giornalista musicale per Rumore e Rolling Stone Italia, e magnifico speaker radiofonico sulle frequenze di Controradio. Sembra che non facciamo un cazzo, sembra. Torniamo, e s'è capito, nella versione classica b2b, face2face, a parlare di musica, MA con grosse novità. Sia mai che facciamo sempre le stesse cose. L'episodio 39 è finalmente online, e da ora in poi, invece di parlare e basta della musica che ascoltiamo, ve la facciamo anche ascoltare. Avete capito bene. Spinnit, il podcast che nasce come podcast, ma poi sbarca su Youtube anche in video, da adesso passa anche la fottuta musica. Affacciatevi dalla finestra e urlatelo. Diffondete il verbo. Importunate amiche e amici e dite loro che Spinnit è tornato, con grosse novità. In questa puntata vi proponiamo i nostri ascolti estivi e la scaletta la trovate qua sotto. Fuga nei sotterranei - Alessandro Alessandroni Xerrox Helm Transphaser - Alva Noto Dino - Harmonia Almost - Harmonia & Eno '76 all I understand is that I don't understand - toe Yin Yin - Dis ko Dis ko Cabaret du Ciel - Sunset Parade March KOMPROMAT - Niemand Marc Rebillet - VACCINATED ATTITUDE Ascoltate/guardate l'episodio (su Spotify, su Mixcloud o su Youtube) e fateci sapere cosa ne pensate ai soliti canali: il nostro whatsappone al +39 379 1449026, su Instagram, Facebook e Iscrivetevi al canale Telegram una volta per tutte, dannazione. spinni.it --- Send in a voice message: https://podcasters.spotify.com/pod/show/spinnit/message

Eric Newman and Zach Alvira are back for yet another episode of the Take it EZ Sports Show and the guys are recapping what was a wild week of Arizona high school football. The guys go in depth on some of the featured games from around the state, including Chandler vs O'Connor (1:30), Coconino vs Cactus Shadows (6:50) and Horizon's overtime win over Desert Edge (8:45). The guys also talk about an unfortunate situation that took place between McClintock and Marcos de Niza (13:00) before Eric shares what he saw between Flagstaff and Mingus (14:50). Other notable games highlighted include Boulder Creek vs Millennium (16:45), Centennial vs Mountain Ridge (18:20), Liberty vs Sunrise Mountain (27:40) and arguably the biggest of them all, Hamilton's amazing come-from-behind win over Bishop Gorman (30:42) and what the Battle for Arizona Avenue could look like at the end of the season (39:50). The guys wrap the show with the best thing they ate in the last week (44:00).

Breakdown: (46 minutes) Eric Newman and Zach Alvira return for episode 60 of the Take it E.Z. Sports Show, presented by AALL.net. (1:30) Zach discusses a recent game between Desert Vista and Perry. Then he gets into Mountain Pointe football's resurgence in the past few weeks (6:35), a recent game between Campo Verde and Cactus Shadows (10:00).Then, after a week off, Eric finally got to a game on Friday. He talks about Flagstaff's 48-0 victory over Washington (12:10), and specifically the play of seniors Spencer Smith and Bodie Maier. Then, he talks about Coconino football, and their mindset having missed the first two weeks of the high school football season. (15:15) Then, Zach talks Chandler versus Cherry Creek (16:40) Eric and Zach discuss a bit of their coverage of college football, before talking about the games they're covering and paying attention to this Friday. (23:00). Eric will see Coconino and Cactus Shadows, while Zach will be in Chandler as Hamilton takes on Bishop Gorman. Then (32:30) Zach brings up a game that almost happened between Cactus and Desert Vista. With more football ahead, the guys talk college football (35:20), Cardinals (36:10) and (begrudgingly for Eric) fantasy football (37:00). Finally, Zach tells the audience the best thing he ate this week (42:50) before wrapping up.

On today's show, we have Eric Senseman. Eric is a professional trail runner for Hoka One One, Rabbit, and Gu Energy.  Alongside Jim Walmsley, Tim Freriks, Stephen Kirsch, Jared Hazen, and Cody Reed,  Eric is also a member of the Coconino Cowboys, the famous training group based in the American endurance sports Mecca of Flagstaff, AZ. Like previous guests of the pod, one of the things I appreciate about Eric is how willing and excited he is to comment on some of the biggest issues, opportunities, and questions around our sport.  We discuss: the factors required to create the Coconino Cowboys, the similarities and differences of their setup to counterparts like Hoka NAZ Elite in the track and field space, as well the conditions needed to build similar training groups elsewhere in the US. Eric reflects on his strategy of surrounding himself with better runners in order to fast track his ascent in the sport. We talk about the makings of a good trail town, and we cover how media coverage is evolving in our sport and what innovation will look like in the near and long terms. Enjoy!Support the show (https://www.patreon.com/singletracknews)

There are only a few remaining days where your signature on Arizona petitions can fight voter suppression, restore critical public education funding and eliminate "Dark Money" in our  elections. Between now and September 29th, your "John or Jane Hancock" on petitions in Arizona can reverse Republican legislation to subvert voting rights and public education, and restore accountability in our elections.In this episode we talk with Eric Kramer the director of Arizona Deserves Better about the statewide petition signing effort in Arizona to get six referendums and one initiative on the ballot in 2022 to save Democracy in Arizona. He highlights efforts in Tucson and Coconino, Yavapai  and Maricopa counties.Then, we drill down on petition signing efforts in Maricopa County with political activists John Ainlay and Mary Fortney and educatorJennifer Chastain. Their examples of hard work, long hours and comitment -- in this rush to overturn drastic policy measures -- should inspire us to lend our signatures and support to this "good trouble" effort.Turning Arizona Blue (TAB) the podcast is partnering with The Mule News, an online news service dedicated to Maricopa County Democratic politics. Please subscribe for free and confirm your subscription at our website https://themulenews.com/.Please subscribe to TAB where you get podcasts and follow Turning Arizona Blue on our Facebook page and on Twitter @TurningAz. Please reach us at turningazblue@gmail.com for financial and advertising support on our TAB and The Mule News platforms.

This week we sit down with Tony Pereira of Breadwinner Cycles to learn more about this Portland, OR based custom builder. Tony was part of the 2021 ENVE Builder Round Up in Ogden, UT. This week's podcast is generously sponsored by ENVE. Breadwinner Cycles  Support the podcast The Ridership Automated Transcription (Please excuse the typos): Breadwinner Craig Dalton: [00:00:00] Tony, welcome to the show.  [00:00:01]Tony Pereira: [00:00:01] Thanks for having me, Craig.  [00:00:02] Craig Dalton: [00:00:02] It's great to see you virtually from your office there. [00:00:05]Tony Pereira: [00:00:05] It's funny now that we're all accustomed to this it's it makes it really easy.  [00:00:08] Craig Dalton: [00:00:08] Yeah. It really is. If you don't have your setup dialed at this point, I don't think you ever will.  [00:00:13]Tony Pereira: [00:00:13] Yeah. Right.  [00:00:15] Craig Dalton: [00:00:15] So let's start off a little bit by getting to know you and what led you to becoming a frame builder [00:00:21] Transcribing...  [00:00:22] Tony Pereira: [00:00:22] It's been a while now. [00:00:23]I worked in, I started out in the outdoor, your industry, I started working in ski shops when I was 16, which was in 1985 and grew up working in ski shops. And then in college, I started working in a bike shop and after college, I moved to Utah and skied and rode and worked in bike shops there. [00:00:44] And I got really active. Like community when I lived in salt lake did that for quite a while. Eventually got bored of being a bike mechanic, just hit my limit on that and what I've always been a tinkerer. Playing around in the garage, working on cars and motorcycles and of course, bicycles. [00:01:01]I learned how to breeze a little and weld a little bit from a friend of mine. And then just brought all those things together. And I was a fan of the old mountain bikes, the, IBUs and salsa. And of course the Richie's, the Richie has always had those beautiful, huge fillets. [00:01:18] And and I'm like, I knew how to braise. So I'm like, I wonder if I could make a mountain bike and, it was, that was two, this was 2002 or so, so almost 20 years ago. The internet was there. We were using all like listserv type communication. But there's a pretty active frame, builder listserv. [00:01:37] It's still exists. But I got on there and started figuring it out, build a couple of mountain bikes and I, after building one, I was like, oh man, I gotta do this. Bringing my love of bikes together with making things and And I just, I was hooked for sure. Riding that first bike is such a joyous,  [00:01:54]it's gotta be an amazing feeling to ride something that we've actually made super gratifying. [00:01:59] It sounds like you and I came up in the same era, which was that period of time where there was a lot of great mountain bike, frame builders and custom steel bikes. Every state seemed to have a builder of some notoriety. Yup. Yup. So how did you teach yourself? Was it really through, obviously you had a little bit of hands-on experience from your father's friend to teach you how to weld and, know what equipment was needed. [00:02:25]Craig Dalton: [00:02:25] Were you able to glean some of the basic fundamentals from that list? Serve and ask questions?  [00:02:31] Tony Pereira: [00:02:31] Yeah. Yeah, it was great. I know I, Richard Sachs is one of the. More professional frame builders that was on there. And he's always been really generous with his time. And there were a number of others as well, but I remember him in particular, but yeah, there was a great group of people that, that I, you know, some of them I'm still friends with. [00:02:49] Remember Steve  from Coconino was getting started exactly the same time. And the two of us were like bouncing things off of each other. And just getting our feet wet, but I, I'm fortunate to have, I have a natural aptitude for using tools and problem solving and, figuring things out. [00:03:08] So yeah, I was able to teach myself, with the help of that listserv, obviously how to make it all come together. And, I look back on those early frames and I still have a couple of them and they were pretty bad. The first there's 20 or so that I built for me and my friends. So they were pretty rough, I should say rough. [00:03:25]They weren't, the finish was rough. They worked fine. But I started building bikes for customers after about the first 20 or so bikes mostly worked, went to my friends and. And they were starting to get pretty good by that.  [00:03:36] Craig Dalton: [00:03:36] And did that just happen via word of mouth with the 20 out there, people would see it and say, where did you get that thing? [00:03:42] I had some, I had a core group of friends in salt lake that worked in the bike shop with me, or were associated with the bike shop called wild rose. It was a, early mountain bike scene, mouth bike shop. And two of my friends, Alex and Jeff. They were all, they were 100% on board with me. [00:03:59] They were like, yeah, you got to do this. And we're going to help you build a, some bikes, let's go racing. And we went out, we were all mountain bikers. So we were out riding a single speeds and the inner mountain cup series in Utah, which is a, I think still exists was a really popular mountain bike series. [00:04:18] There were, I think there were 10 races around the whole state. And we got out there and we were top five races. In the single-speed category we started doing that and we would do 24 hours of Moab every year. So we just got out there, we just put it out there and we were having fun and people liked what we were doing. [00:04:33] And I know our very first, my very first customer, he was a guy that we beat in a race and he came up to me at the end of the race. He was like, you guys are having fun. I want one of those.  [00:04:43]That's awesome. Were you operating under the breadwinner brand at that point? No. That was Pereira cycles. [00:04:50] The names, namesake brand at that point.  [00:04:52] Tony Pereira: [00:04:52] Right. So that was in Utah and in 2004, or so, and then I moved to Portland in 2005. And when I moved here, I decided not to get a job and go in full-time building bikes. I had a few orders under my belt. And I just, I went for it and it worked out. [00:05:11] Craig Dalton: [00:05:11] And did you stay under your namesake as the  [00:05:13] Tony Pereira: [00:05:13] Brandon? Yeah, it was prayer cycles until 2013. That's when I hooked up with IRA, we've been building under his name, I Ryan, and and we started breadwinner.  [00:05:26]Craig Dalton: [00:05:26] What about that partnership with IRA made it attractive to you to bring different perspectives and skillsets to the team? [00:05:33] Yeah.  [00:05:33] Tony Pereira: [00:05:33] Yeah. Different types of riders, but have a like-mind as far as there are eye for style and quality, we both worked with the Rafa clothing company and their very early years, we were friends with the guys that got it going here. And when they were based in. And our friend Daniel conceived of this project called the continental. [00:06:00] And it was a group of writers, originally six writers and IRA. And I were two of them who wrote around first in the Northwest here. And, we have a photographer along with us and they'd made some beautiful images and created that whole brand. That's now Rafa. And like a lot of that, the imagery that they still use is of that same stuff. [00:06:20] But like big mountain rides and we're actually doing a lot of gravel riding on 23 millimeter tires and our road bikes. But riding some really cool round, the epic kind of rides that everybody makes fun of Rafa for now.  [00:06:33]Craig Dalton: [00:06:33] I certainly remember that era when those finished visuals and videos came out and they were. [00:06:38] They were certainly evocative of where ultimately gravel slotted in this big mountain adventure, not your Saturday group, not your normal Saturday group ride type of riding.  [00:06:49] Tony Pereira: [00:06:49] Right yeah, that was super fun. And out of that Rafa asked us to build, they decided that they were going to get five bike companies. [00:06:58] We were the smallest one and market alignment. That was all through their website. They took the orders and then we would, we build the bikes and I can't remember. I can't remember exactly. It was like Cinelli I know Chanel Lee was one of them. It's they're slipping my mind now, but they're all like big bike brands. [00:07:17] And then it was me and IRA and we were the only ones that were on that continental team. So we called that bike, the continental. And it had my logo on the right side of the down tube in Iris on the left side of the down too. He built mostly with lugs. So it had a lugged head tube and a talk to C2 junction. [00:07:37] And then the bottom bracket was Phillip raised, which is my style,  [00:07:40] Craig Dalton: [00:07:40] interesting collaboration  [00:07:42] Tony Pereira: [00:07:42] together. We sold 22 of them. So not very many, but out of that, we've found that we really liked working together. And we were like, all right and honestly, we made some good money off of it. Like building that money. [00:07:55] That was how many bikes each of us would build in a year. Right back then I was building 25 likes a year or maybe even a  [00:08:01] Craig Dalton: [00:08:01] little less. Yeah. It's funny. In talking to other builders, you talk, you think about the pace in which these bikes get built. If you're building them all by yourself. Two three weeks to build a bike is, about what it takes and do the math. [00:08:14] You can't do much more than 20, 25 in a year, and  [00:08:18] Tony Pereira: [00:08:18] you nailed it. We were doing the math and we're like, all right, we can't scale what we're doing now anymore. Some people can, there's a few builders out there that can crank them out, but we couldn't. So we're like, let's figure out a way to keep building bikes, but make more of them. [00:08:34]And maybe make a little bit of a. And the breadwinner name was really something that we hung on that first Rafa project. It was just what we used to open a bank account. You've never had any plans to make it a brand. It was a, kind of an inside joke.  [00:08:51] Craig Dalton: [00:08:51] Yeah. I love that. Yeah. We can't make bread any other way. [00:08:54] This is the breadwinner project.  [00:08:55]Tony Pereira: [00:08:55] Yeah. Yeah. My S my son had just been born. IRA had just gotten married and we were. We got to figure something out here and we started calling breadwinner. It was again, a joke between us, but a year or two later actually a year after the Rafa thing we got approached by the folks that were starting up Shinola. [00:09:14] Yep. Just now mostly a watch  [00:09:16] Craig Dalton: [00:09:16] company. Sure. I remember those bikes. Were they, were you behind them? Bikes as  [00:09:20] Tony Pereira: [00:09:20] well. And we designed there. And bill built some prototypes for that. And we got paid well for that. And we took that money and started breadwinner.  [00:09:33] Craig Dalton: [00:09:33] Okay. Yeah. You know it, I imagine it's always a challenge as a frame builder. [00:09:38] Once you have the knowledge of all the different types of machinery that could make your process more efficient. Acquiring said, machinery is a big financial outlay. So having those rare opportunities like with Shinola. Rapha before that I'm sure, really accelerated your ability to be a builder that can kick out more than 20 a year. [00:09:58] Tony Pereira: [00:09:58] Yeah. And it helped them. It gave us a little bit of time to come up with some new ideas. Like we could sit back and go, okay, what do we want this, what do we want this thing called breadwinner to be? And we realized that a lot of our customers. If we're waiting a year, sometimes two years to get their bike at the end of that long wait, they were often not happy. [00:10:21]There are lots of opportunities for things to go wrong and or for them to just lose interest or, just, it just it's too long. So we said, all right, with breadwinner, we're going to deliver the bikes in eight to 12 weeks. And that we've tried to do that the whole time. We've done pretty well until this. [00:10:39]And now that's completely out the window. It's six months now.  [00:10:43] Craig Dalton: [00:10:43] Fortunately, everybody's waiting that long for a group of, at this moment. So you're all right.  [00:10:47] Tony Pereira: [00:10:47] Yeah. The frames, we can turn around, we can build the frames in the same amount of time. If we can get materials, there's, we're run out of tubes. [00:10:55] We run out of head tubes or bottom bracket shells or whatever it is. And we've had moments where we just have to stop. We can't build bikes in the last year. That's really been unusual, but then our painters backed up because, there's this bike boom. So he's extra busy and but anyway, yeah, so it's a little longer now, but yeah, excuse me. [00:11:17]IRA's always been more of a a road rider and a gravel rider. He won the first trans, Iowa gravel race. And I've been a mountain biker. I started mountain biking in 87 and started riding a road bike. When I wrote with those Rafa guys,  [00:11:31] Craig Dalton: [00:11:31] you said it sounded like at the inception of breadwinner, did you see the market opportunity being a little bit more adventurous road, bike style? [00:11:39]Tony Pereira: [00:11:39] Not particularly. We, that was just. So our first lineup, we didn't have a gravel bike. Sure.  [00:11:48] Craig Dalton: [00:11:48] Yeah. And was it a mountain frame? Go ahead.  [00:11:51] Tony Pereira: [00:11:51] Bye. The continental, which is a classic steel fork road bike, we still have that the low lows, our road bikes still are our mainstay road bike. [00:12:00]We have the JV racer, which is our cross country mountain bike. And then a city bike called the Arbor lodge, just the neighbor neighborhood we lived in. And we had a touring bike, which we don't actually don't offer anymore. So that was it. Six bikes that first year. And I believe it was the next year when we came out with the B road, which is now our most popular bike. [00:12:20] And that was our first ground.  [00:12:22]Craig Dalton: [00:12:22] Interesting. So how long did, what did that look like in terms of the proportion of which frames were selling and when did you start to see that? Hey, the be road is actually the bike that is most appealing.  [00:12:34]Tony Pereira: [00:12:34] At first we didn't have it. So it was, we were mostly selling Lolo's. [00:12:38] That was our logo was a Continentals, definitely on the road. And then we put the B road out there and the low the road bikes were still more popular for that first. So that would have been 20 14, 15. I think in 2016 it started to shift significantly. And then it was like 50% road or gravel bikes. [00:12:58] And then we came out, I think we came up the G road, the following year. And now. 60 or 70% gravel bikes, gravel slash bike packing bikes. Yep.  [00:13:09] Craig Dalton: [00:13:09] Yup. Yeah. That's in that, that tracks, what I imagined would happen, it seems on point I was imagining that based on your sales stats, you would have your finger on the pulse of where, and when that gravel product started to break and break free of the pack. [00:13:25] Yeah.  [00:13:25] Tony Pereira: [00:13:25] Yeah, no, it's been, yeah. It's. Four years or so where it's been clearly the front runner. And I feel like this year we did a few more road bikes and some of those were people that had bought gravel bikes from us. And they were like, all right, now I want to road bike. Yeah. People still have their quivers and the gravel bikes have been, real quiver, quiver busters. [00:13:45]A lot of people use those bikes for everything. When you come around and you're like, all right, I want a real fast bike too. And then you get that  [00:13:53] Craig Dalton: [00:13:53] road bike. I think, as we were talking about offline, the geometry changes in mountain bikes have made them a different beast than what we were riding in the late nineties and a hell of a lot more fun. [00:14:06] Yeah. And I imagine that's a, kind of a growing segment of interest because people are looking for something special to have underneath.  [00:14:14]Tony Pereira: [00:14:14] For in the mountain bike world. Yeah. I would love to sell more mountain bikes, but the reality of it is that we it's a niche thing for us. So we do a handful of mountain bikes a year. [00:14:24]I love them. I are good. Water's my all time favorite bike. But those it's designed around the plus tires. So I've been running two sixes or two eights on it lately. But man, that's just such a fun bike for all, all around riding and yeah, you're right. The geometry has changed. I think because forks have gotten longer, it's forced us to change the bikes, but the other thing that's changed a whole lot is the trails. [00:14:48]We went from old hiking trails that were Rocky and not necessarily flowing. Just go pick in your way through, through these trails to trails that are built for bikes, the bill for around bikes, with berms and jumps and rollers and all kinds of features. So the bikes have had, had to evolve with the trails. [00:15:07] Yeah. But yeah, I love riding the hard tails and the the they're super fun. That's, it's been a good, that has been a fun evolution to be, to feel like I've been.  [00:15:16]Craig Dalton: [00:15:16] Let's talk about the mountain bike. One of the bikes you're bringing out to Utah for the envy builder Roundup. I know some of the listeners have probably caught pictures of it already, but why don't you talk us through that model? [00:15:25]Tony Pereira: [00:15:25] Sure. I told you about my friends, Jeff and Alex that helped me get started mountain bike with breadwinner or with prayer cycles. Jeff, his name is Jeff Bates. He passed away. A number of years ago of skin cancer. And so the first mountain bike that we made was called the JB racers named after him. [00:15:43] We still, and we still have it. That's our classic 20 Niner hard tail, cross-country machine. And we've, we'll always have that in our lineup. It's very similar to the bikes I was making under the Pereira banner. Talking about this trail evolution a few years ago I started riding a bunch at a trail system here near Portland called Sandy Ridge. [00:16:03] And it's this new Invus style flow trails are built just for mountain bikes. And that cross country bike is not the right bike for that. So I'm like, all right. And I'd had this in my head for a few years. I'm like, I think I want to build something that's more slack. It's a bigger. It's still a hard tail. [00:16:21] It was there weren't a lot of them happening at the time. But finally I'm like, all right, I'm building this thing. And so pretty slacked out. I think at the time that was a 66 degree head to bangle with a 1 64. It was around 27, 5 wheels. The first-generation about Otis and we started. [00:16:39] So we came up with the design and when it came time for a name, I thought about my buddy, Alex, who was the other guy that helped me start get started. And he's a funny guy. He'd always come up with these funny sayings and give everybody nicknames and just have these funny phrases. And he, one of them was when. [00:16:58]You'd see a cool bike or something. You'd say, dude, that's bad Otis. There's out of nowhere, I don't know where it came from, but he just used to say it all the time. So I'm like that's a great name for a bike. I'm going to call the bike bad Otis. So called the bike bad Otis. You bring it to the two north American handmade bike show, which was in, I don't remember where it was that year Sacramento. [00:17:23] Environmental. Yeah. Yeah. I think it was. Brought the bad odors to Sacramento, big hit. We got some nice press on it. A couple of weeks later, I get a note from a guy on Facebook and his name, bad Otis. He's Hey, like I see bad odors pop up in my messenger. Hey man, why do you have this bike called bad Otis? [00:17:47] That's my name? I was like, I don't know who you are, but all tell me why that's your name? And it turns out he's a fairly well-known artist in the punk rock world. Interesting. In the LA punk rock, like old school, seventies, eighties, he was like the t-shirt artists that did like the circle jerks and black flag. [00:18:10] And like all those I might be wrong about some of those bands, but He, if you see his work, it's like it's of that era and he's still working artists. And we had a conversation. I was like, I'm like, man, I don't know anything about you. I wish I did. Cause I'd want some of your, I would've wanted some of your stuff back then, This is just the name that came out of nowhere from my friend. [00:18:32] And he was like, all right, that's cool. He was totally cool about it, but he thought he's been ripped off over the years. Yeah. Like people that work in that realm there's counterfeit, there's making rip offs of his old t-shirt designs from the eighties and he's had enough of it. So he saw his name pop off and he's oh, here's another one. [00:18:50] And it turns out there was, it wasn't that wasn't the case. But Long story that has nothing to do with the bike, but funny about the name. Anyway, last year, we've seen this long travel hard tail, so big fork, hard tail, a ball over the past few years. There's a lot of them out there. [00:19:10] And just like with the full suspension bikes to get really slack and the head tube angle tend to have a long. Front center so much longer talk to you, but with a steep C2 which gives you a lot more stability when you're in the air, you're diving into berms or going down really steep stuff. And, we said, Hey, we should try this. [00:19:29]I guess maybe a year ago we built a bike cry there was for a Chris king event and and he's been riding that for the past year. And so just again, slacker, I think we went to a 64 degree head to bangle or something like that. His really steep, like 76 degrees C to bangle. [00:19:47]So it climbs you get your weight far enough forward that the front end doesn't want to walk you're around. Okay. But then once you put your dropper down, you stand up, you've got that hard charging, like super slack.  [00:19:57] Craig Dalton: [00:19:57] Yeah, I find it really interesting. Just it helps looking at those bikes helps me think about gravel geometry in many ways. [00:20:03] Not that there's any parallels between the two, but I've often. Yeah, I had trouble like figuring out, what is the steepness of a C2 bangle do? What does the head tube angle do? And the more I play around with different bikes and different equipment, you start to see. And some of these things creep their way. [00:20:18] Some of these philosophies, not these extremes creep their way into gravel bikes in one shape or form IMS.  [00:20:24] Tony Pereira: [00:20:24] Yeah. Yeah. W you've got the, I forgot what it's called, the transition. They have that  [00:20:28] Craig Dalton: [00:20:28] crazy that isn't the slack evil Shammy, Hagar. Exactly. Tony let's talk about the gravel bikes in your lineup, and I'd be curious for you to describe to the listener, the different models and the different tubes that's that you use. [00:20:43] And, with carbon being like the material,  that a lot of these bikes get pumped out. Yeah. Why don't you talk to the listener about what a steel bike can do and how it feels and why it's so special? Sure,  [00:20:56] Tony Pereira: [00:20:56] sure. I think cars, there are many wonderful carbon bikes. There's nothing wrong. I'm not like a agnostic. [00:21:03]Gotta have steel. Steel is real guy I have been, but I've left all that behind, I think. Many great materials for bikes. The thing that, that keeps us making steel bikes is how great it is for custom bikes. Yep. And small production, small scale production. So there are, I don't know how many hundred hundreds of different tubes to choose from so we can really vary the. [00:21:34]The ride of the bike based on the two parameters. So your two parameters are the diameter, the wall thickness, and then the, but pro budding profile. So steel tubes are thicker on the ends. We call that the, but everyone's heard of budded tubing. Most people don't know what it means. But they're just, they're thicker on the ends where you do your welding is the welding affects the strength of the material. [00:21:57] So it has to be a little bit stronger where you. And then the middle of the two where you don't heat, it can be a lot thinner and a lot lighter. So you save some weight. And then each tube comes in a certain length and the butts are a certain length as well. You removed some of that to get your finished to blank. [00:22:12] So you, we can really tailor each individual to, for each bite and dial in, optimize the weight of the bike and optimize the ride quality, mostly through the diameter mall, thickness of the tube to the field. Optimize it for weight and strength.  [00:22:30] Craig Dalton: [00:22:30] Is there in that sort of get to know the customer process, you're learning their weight and riding style. [00:22:36] Exactly. And you can make adjustments to the way the bike feels based on what they're telling you. How  [00:22:43] Tony Pereira: [00:22:43] exactly. Exactly. Yeah. We have people come to us, oh yeah. I used to be a football player and I'm pretty big and I stomped on him. What I want to really like, bike, packing bike, and we're like, all right we're going to make it a little heavier and we're going to use a little bit bigger tubes and it's going to give you the best ride, and then on the other side, we have somebody that's a hundred pounds and they don't, they, and they don't want the bike to feel like a dead brick. We can either use a smaller van or two to where later to tailor to that, to their style and their size and their.  [00:23:16]Craig Dalton: [00:23:16] For most of the listeners, I'm imagining that they aren't custom bike owners as someone, when they're going through the purchasing process, obviously the sky's the limit to blends things like that, that you can help work with them on how do you help guide people to get to the right spot? [00:23:33] Tony Pereira: [00:23:33] Yeah. Yeah. The way that we work we've we try to make it approachable and easy. That was another goal of ours with breadwinner was. When I'd made my Pereira cycles, I was like, what kind of do you want, and I would make you a road bike or a cross bike, or they didn't have names. [00:23:49] There was no model names of any kind, but, and I realized that was, that made it hard for people to come through the door. So now we have like our gravel bikes, our first one was called the be road and be roads are like rural roads in the Midwest where I grew up. And And so you would say, okay, I want to be road. [00:24:06] And that has a carbon fork and a steel frame. And we work with people on there with their fit and everything and how they want the bike to ride the design side's all on us. The customers, our customers, sometimes they want to have more say in what goes, where, and, but we've got a pretty good idea for what works and the materials we should use. [00:24:25] So we have all that. And then, yeah, and then the component. Whenever you  [00:24:29] Craig Dalton: [00:24:29] want. So that be road model sounds like maybe it was the gravel bike extension of that continental. That was it more in their kind of road plus world than that to a cross bike.  [00:24:41]Tony Pereira: [00:24:41] Yeah, we based it on our cross bike. Mostly because at the time the carbon forks you could get, it would fit a wire tire we're cross forks. [00:24:49] Yeah. So it kinda just fit into that realm. And we were we're very limited in what tires there were that time. And there was the the panel racer Passilla was really popular Yon Hina from  [00:25:01] [00:25:01] Renee Harris, which was compass, which before that was something else I can remember what he called it, then they had, and there was another name before compass. [00:25:10]Those tires were around anyway. They weren't very wide. I think our first B road had 30 twos on it, which is like a big road tire now. Yeah. So yeah, we did the D road for awhile. I think two years. And then people started asking for, six 50 V with wider tire and said, all right how are we going to do that? [00:25:28] There wasn't a carbon for two years. So we've talked to our friend, Chris Iglehart who's across the street from us over here. And he's been making those segmented forks since he was at fat city  [00:25:40]Craig Dalton: [00:25:40] back in the eighties. That's so the moment you said that, and I've got a picture up of that fork right now, and you're absolutely right. [00:25:47] That was the fat fork.  [00:25:49] Tony Pereira: [00:25:49] Yeah. So Chris was the guy that made all those forks. Amazing. Yeah. And he's now across the street and he also welds all our bikes. So IRA and I have, we still touch every bike and I tack weld all the bikes, but Chris does our finish welding. Gotcha. We build three bikes a week, so we can't have a welder on staff. [00:26:10] We can't, you just can't have somebody. That's not a full-time job. Yeah. So ever since the very beginning of breadwinner, we built over, we built going on 900 bikes. Now Chris has welded every one of them. And so when we decided we were gonna, we were gonna do another bike Soon to be called the G road. [00:26:27]We went to Chris and Hey, how about we use an I go for it? And he was all for it. And man, those forks, he's got some magic dust in those forks. They are they're spectacular. And they look like the old fat forks, but they're not they're just the same style. He has a custom drawn fork leg made by Reynolds. [00:26:48] It's a one inch heat treated steel tube. The fork blades are made out of. And he has his own little gussets that he uses and is the way that he puts them all together. Just their magical fork. They've a really fantastic ride quality. And to go back to your earlier question about why steel it really, hasn't been a fantastic ride call it's springy and lively. [00:27:12] It's stiff when you need it to be, but compliant enough, it's really comfortable. I feel. It's everything that a carbon bike designer is trying to, and trying to work out. You're  [00:27:24] Craig Dalton: [00:27:24] probably right there.  [00:27:25] Tony Pereira: [00:27:25] Yeah. Yeah. If, oh, if we could only make this bike ride like a steel bike, it, and many of them do, some of those carbon bikes are beautiful. [00:27:31] They ride great. But anyway, but yeah the G road steel fork is fantastic. And that's still what differentiate differentiates the B road from the G road. It'd be roads, the carbon. Gravel bike erode the steel for both can be built with 700 C or six 50 B wheels. The B road. We now use that the envy the G series for the gravel for which works with six 50 B. [00:27:54] And it's got the mounts for cargo cages and internal wiring for life. Got all that stuff that we couldn't get before. And that's, that was what got us going with the idol for the idle fork, it's got a straight intranet, an eighth steer tube, so it has a different aesthetic to it. [00:28:11] It's a more slender bike. It looks like an old school mountain bike. We usually set them up with drop bars, but sometimes we do a flat bar too. And man, a flat bargy road feels a 1993. Bad city fat  [00:28:24] Craig Dalton: [00:28:24] chance. That would be an amazing bike to have in your clinic.  [00:28:28]Tony Pereira: [00:28:28] Probably a little lighter than that bike was just because the tubes are better now. [00:28:31] Yeah. But yeah I I love that. I love that style of bike. It's really fun to ride. Yeah. It brings me back to those early mountains.  [00:28:38] Craig Dalton: [00:28:38] And which one will you be riding in the  out in Utah.  [00:28:41] Tony Pereira: [00:28:41] I've got I've got, it's actually the bike that we brought to envy last year. It's the it's a be rode with. And last year was when they launched that adventure for, I guess that's what it's called. [00:28:52] It's called the adventure for, and so yeah, the road with the adventure fork and I've got six 50 B, you've got these G won the Schwalbe, the G one bite, the two, the 2.0. That's such a fun tire. And again, it's like a really lightweight old-school cross-country tire reminds me of a, like an old continental damn. [00:29:13] What was that? The vertical. You remember that time? I don't remember that one before,  [00:29:19]Craig Dalton: [00:29:19] but I do. I do. And appreciate that tread pattern. I'm a Panaracer  gravel king plus guy were asking me the STK for the most part, and I love the way it rides on the road, but it's super capable. Off-road so you'll see that on my bike out. [00:29:33] And you great. Yeah. Cool. Tony, I appreciate the. I'll have links to all the bikes and the pictures and everything the listener needs to get to know Breadwinner a little bit better.  [00:29:43] Tony Pereira: [00:29:43] Excellent. Thank you so much.  [00:29:44] Craig Dalton: [00:29:44] Cheers.  [00:29:45] [00:29:45]

PHOENIX, Ariz., (July 1, 2021) – On Fri., June 18, 2021, Arizona Registrar of Contractors (AZ ROC) performed a statewide enforcement effort aimed at educating businesses and property owners about Arizona's contracting laws. AZ ROC's participation represented one of many states participating in their own efforts, all in coordination with the National Association of Contractor Licensing Agencies (NASCLA). AZ ROC dedicated 15 two-person teams of investigators to make contact with contractors, unlicensed entities and property owners to increase outreach, provide education, and when necessary, issue warnings or violations. The 30 investigators concentrated efforts in Maricopa, Coconino, Yavapai, Gila, Pinal, Pima, Santa Cruz and Cochise counties and made contact with 236 individuals, including 30 homeowners, 184 contractors, 9 unlicensed entities, 5 business property owners, 5 building officials and 3 law enforcement officers. The vast majority of contacts are described as educational in nature. AZ ROC did however issue over 30 warning letters for violations such as contracting without a license, aiding and abetting unlicensed entities and working outside the scope of a license. Director of the Arizona Registrar of Contractors Jeff Fleetham stated, “A remodeling project is one of the most expensive things a home or property owner will do, and yet many are unaware the contractor they hire needs a license. The goal of concentrated efforts like this and the territory management our investigators do every day is to make sure Arizona property owners and businesses know Arizona's contracting laws and where they can go with questions.” ###

Breakdown: (55 minutes) Eric Newman and Zach Alvira open the Take it EZ Sports Show recapping their week and talking about the Suns series against the Los Angeles Lakers. At 13:00, Chilly joins the show to talk about Flight Club, his 7-on-7 tournament in Maricopa. Baseball and softball have their all-star games coming up, and the guys break down what they think (minute 27). Eric is getting used to his new coverage area in Flagstaff, and discusses Coconino boys hoops, Flagstaff girls hoops, Little League baseball and NAU track and field (38 minute-mark). To close the show, Zach and Eric share their favorite meals from the past week.

BGBS 050: Cory Bayers | Patagonia | Success Looks More Like Activists If there are two things Cory Bayers does exceptionally well, it's buying a lot of sushi and having a big heart. As the Vice President of Global Marketing at Patagonia, Cory leads storytelling for the higher purpose of saving our home planet. Cory's humble disposition, fervor to learn, and respect for the standard Patagonia is held to as an environmental leader makes it all too easy to rally behind his success. His passion for growth propels him to leap towards risk and adapt to the moment (including that time on the chandelier in Austria), and we can't help but want to do the same. For our special 50th episode, good friend Mike Arzt introduces Cory and provides fun insight and perspective to his journey. This episode will warm your heart, make you laugh, and inspire your inner activist. You truly can have it all at Baby Got Backstory. As accomplished as Cory is, he stresses that over time, the marketing campaigns won't be what he remembers most, it will be the people. With that, we wonder, what can we all do to focus more on our relationships right now? In this episode, you'll learn... Cory advocates that Patagonia's value-based mindset and excitement for advocacy is just as real as it seems and courses through all of its employees When Cory asked Yvon Chouinard what success looks like for Patagonia's future, he responded that they might be smaller. That was the perfect answer to Cory because it proved that the company cared more about impact than metrics. The most difficult part of marketing for Patagonia is that their audience holds them to a high standard. Although it is scary to be called out when something isn't perfect, Cory encourages the community to continue because it pushes them to be better. Always the adventurer, Cory moved with his family to many places for work, including Norway, California, Seattle, Vancouver, and more. Cory valued the decentralized marketing model that Lululemon took on, which tolerated risk and allowed for a freely creative environment. When Cory joined Patagonia, he felt like he was coming home. He found himself full circle working for one of the first brands he ever fell in love with. Instead of worrying about what's next, Cory prefers to stay in the present and focus on the relationships he's made over time. Cory overshot the sushi order by 120 feet. You'll get it when you listen. Even as an experienced leader, Cory still feels a sense of uncertainty and risk when putting out something new as a marketer, and he considers it a good feeling For the next generation of creatives: Don't chase perfection or let your ego rule you when you're figuring life out. There will always be great moments and hard moments, so dive in and be okay with how things turn out. Resources Website: patagonia.com Instagram: @patagonia Facebook: @PATAGONIA Twitter: @patagonia LinkedIn: Patagonia Quotes [7:54] The conversations are real. It's values-based, it's on a mission, and it's a serious mission. And it's not just, "Hey, let's put a mission up there but we're really out to sell a product." No, it's not like that at all. We truly are in business to save our home planet. [22:37] I fell in love with the business of sport or that interaction, or that blurring of the lines really, between fun, passion, and sport and work.  [30:41] Heck, I'm still a student. I'm still learning every day. And I love that aspect of it. [44:11] I enjoy that aspect of being able to help coach and impart some of my knowledge on the next generation of marketers and creatives and people that are going to change the industry way more and change the world way more than I have or will. Podcast Transcript Cory Bayers 0:02 I don't know how it evolved. We were standing somewhere and there's one of the rooms and there's no furniture is just literally the castle. And it was a massive room with this ceiling that seemed to go on forever and hanging down was this crazy big chandelier like one of those you see in the movies like it looked about 810 feet in diameter just hanging there but like wood and it had candles, it wasn't like electric or anything. We can handle one. And I was like, Am I as a kid you always see movies like people swinging across those things. So I thought, hmm, Now's my moment to shine. And I care what I was standing on. I just jumped off of it, and landed on the chandelier and Swan across the room. Marc Gutman 0:54 from Boulder, Colorado. This is the Baby Got Back story Podcast, where we dive into the story behind the story of today's most inspiring storytellers, creators and entrepreneurs. I like big back stories and I cannot lie. I am your host, Marc Gutman. Mike Arzt 1:14 Mike Arzt here super honored to be introducing Cory bayers for the 50th episode, Baby got backstory. I've got a long, long history with Cory. And I can honestly sit here today knowing I'd be on a much different paths if I hadn't been lucky enough to get to work work with Cory through a couple different companies he's been at. So for me, as I as I thought about our journey, I realized how much that I was at a kind of a pivotal point of my career in life. I was freelancing, but we hadn't started our agency yet. We were starting a family but didn't have a family yet. Like it was this is this big moment in my life of I think stepping into a whole new level of growing up building a business building a family when I cross paths with Cory. And so as I look back on that I feel like it was the stars aligned to have a mentor a client and a friend like Cory taught me so much that I still think is a big part of the foundation of what we do today. So I first met Cory when we got hired, actually, I got hired to be the snowboard team manager for Helly Hansen. Cory at that time was working for Helly in the Seattle office, heading up marketing. He got the opportunity to move over to Oslo, for Helly Hansen, moved his family over there. They had their third child while in Norway. And we were constantly going back and forth. And not only getting to, you know, go over there and work with them. But a watched him raise his family in a foreign country. And I should say, well, Cory was working in the US he was the Canadian, so he was already an expat. So it was really, really amazing time. And what I learned from Cory was that he was super calculated and organized, when it came to budgets and expectations and just just real clear vision of where the marketing of Helly Hansen was going. And I think sometimes that stifles creativity, but when you have someone who has creative vision, and formulaic execution, with budgets, that's I think what is so hard to find these days, we work with a lot of different clients and you know, some very wild style and you go out and get stuff done. But it's it's rare. When you find someone that sort of puts that whole package together and has a ton of fun doing it, rallies the teams around them. People are excited to go work extra hard. And then Cory has also got the other side that you kind of got to watch out for that might not come out till later night. But let's just say that a Cory's liver was built and designed in Canada. And it's a powerful machine that you should just know what you're getting into. We've seen we've seen some weaker folk not not survive. So yeah, just this great, great journey, learning from Cory, him really giving us an ability to expand the work we did with Helly , which was at the time we were launching the Public Works our agency, it all fell into place. And I can sit here probably 15 years later knowing that it was a huge chapter of my life with so much fun and education and I owe a ton of that to Cory. So it was cool to see him make the decision. Eventually to leave Helly Hansen go to Lulu lemon, which was a move back to Canada. You know, Lulu time was you know, I think a brand that so many people are envious of watching seemed like They were just on top of the world. And Cory Cory had a great gig there. And his family was back in Canada. He was closer to solid quality hockey, which I know is a big part of his family's being. And then he got this opportunity to go work with Patagonia and head up their marketing, which I think for any of us who love the outdoor industry, or the outdoors, or companies that take a stand and do really hard things, I mean, Patagonia is at the, at the pinnacle. So now Cory sits in this position of, I mean, he's, he's in a position now this is going to change the world. You know, what he does, what that company does, what his team can do. It's profound change, so couldn't be more proud of him and thankful for the time that we got together. Marc Gutman 5:56 So I'm here with Cory Bayers the Vice President of global marketing at Patagonia and Cory, what does a vice president of global marketing at Patagonia do? Cory Bayers 6:06 That sounds pretty official. Wow, I'm all grown up. Marc Gutman 6:11 It's about time. Right? Cory Bayers 6:12 Exactly. My mom always want me to grow up someday. Um, well, it's very official title. Basically, I have the great fortune of leading an amazing group of people at Patagonia in Ventura, California, and in our offices around the world. Communicating with the brands up we tell stories, you know, I work with, you know, creative teams, marketing teams, strategy teams, operational teams, you know, lead books and film, basically all all the brand communication, non non non graphic on product, but any other PR, communications, branding, marketing, advertising comes comes out of my team and I work super collaboratively with people in Ventura, the business units, with, you know, marketers and market. So there's a lot a lot of great collaboration. Yes, that's kind of what I do. I tell stories about a pretty amazing brand. Marc Gutman 7:10 Right? I mean, that sounds like the job I want when I grow up. So you got it, you got a pretty good, so I'm gonna hop right into it. Like, what's awesome about working at Patagonia? Like why, you know, why do you love it? And what's so great about it? Cory Bayers 7:27 Ah, I think I said to someone the other day, someone asked me, they said, What? Well, you know, is Patagonia's as real as it seems like his value base like, is it? Is there any bullshit there? Like what goes on? and sincerely Do you see, it's real, I mean, from, you know, right through the organization, from the Chouinard family, all the way through our board and our teams. The conversations are real, its values-based, you know, it's very, it's on a mission, and it's a serious mission. And it's not just, you know, hey, let's put a mission up there. But we're really out to sell product, it's no, it's not like that at all, you know, we truly are in business to save our home planet. And that's I've never been at a place anywhere with such conviction of mission and such a discipline of staying on task, you know, I mean, evolve and the family have, you know, charted waters over the last decades that it's just been consistent. You know, they've learned they've been transparent. They figured stuff out, they've LED, they've done everything. So it's really, that's the best part about working here. conversations are still as hard as they'd be at any other brand. And the work is as hard as it is at any other brand. But the purpose of the mission is real. And that's, that's what gets me up every day. So that's cool. Marc Gutman 8:55 Yeah. And, you know, at least for me, and I think so many people, I mean, Patagonia is the gold standard. It's the brand that I think of that I admire the most for all the reasons that you just laid out, I think, at least in my memory, I'm sure there were other ones. But in my memory was really the first purpose driven brand. It was really the first values driven brand where I think even as a consumer, I looked at it, and I said, Wow, they have my values. They believe what I believe, in addition to sort of this ability to transport me to a place of adventure, and make me feel adventurous made me feel like I'm part of the outdoors. So, you know, I think we see that, and I work in a space now. And you might get this question all the time as well. I mean, everyone now is purpose driven. Everyone now is values driven. I don't say that to be sort of flippant. You almost have to be you know, it's like it's, you know, the world is expecting it. But not everybody has that same sort of success. Not everybody is able to hold to truenorth the way Patagonia It does so like, like, in your opinion, like, what do you think the secret is? Or what do you think the wise? How is Patagonia been so good at that and been able to turn that in to both a company that is mission and purpose driven? that's changing the world and is a pretty good business. Cory Bayers 10:18 Yeah, that's a meaty question. I, you know, I originally thought, when I interviewed at Patagonia, I sat down with Yvon Chouinard the, one of the founders, and I asked him, I said, What does success look in five years? Like, what do you want from me? Like, what is? What does Patagonia look like, in five years? How do I know if I'm succeeding in your eyes? Like, are we moving forward? And I was sitting there with the the CEO at the time Rose and the head of HR Dean, and he Yvon just kind of, in his great way, you know, looked down at his hands and, you know, rubbed his hands a little bit and put down his feet and said, I dont know, we may be smaller, and the head of HR just went white, just pale. And I said, that's the perfect answer. And what I mean by that is, I don't really give a shit about sales, we're not numbers driven. They've had some hard years in the past, I'm sure you know, over the decades, it's a good years, and I'm sure that'll continue. But the success for them, as in Patagonia, in general is never been sold, there's never solely rests on a sales figure, or growth, target success looks like, you know, getting more activists to sign up to sign a petition to, you know, defend a local watershed to change the supply chain completely on its head to organic cotton only. I mean, those are huge success factors, regardless of a sales figure. And I'm not saying that everyone is just all other brands, we're just looking at a sales figure, but it does give us a different frame of reference of what success looks like. And I think that's that's helped us weather a lot of different storms over the over the decades. So that mentality about truly wanting to do good, and and being up for that change. And measuring that change has been such a central tenant to who we are, that I think that's our success metric. So yeah, Marc Gutman 12:18 yeah. And we've talked a little bit about what's so great about Patagonia. But what's really hard about what you do there, and What don't we see What don't we know? Like, what and what do you wish, like maybe people didn't know about the, the how hard it is? Or the hard part of what you're doing? Cory Bayers 12:34 I get Yeah, the it's a bit of a double edged sword on this one. The hardest part is, because we're seen as a leadership brand, we're held to a very high standard, which which is right. And, and to me, this is where you get the double edge to it, we're held to a high standard. But we're also open to, you know, like anyone else, even more so though we've got, if we, if we step out a line, we got to target like, people let us know. And that can be really hard when you're doing, you know, making the number of nine out of 10 things right, or 915 things right, and you do one thing wrong, and you get hammered for you're like, Damn, but there's all this other stuff. We're doing good. Yeah, we dropped the ball on that one, but look at the goodness, but I look at it, the others on the other side and go, you know, what, it's a good way to be though, you know, we're a community that cares. And we care, hold us to that standard. And that standard allows us to, to keep moving on and keep you know, pushing ourselves. So while it does get hard and frustrating, sometimes it it does pull us forward, it's a nice standard to be held to. Marc Gutman 13:43 Now you've got me curious, because, you know, I firmly believe that we often grow through those hard times when we're challenged or when there's criticism. So, oh, Can you recall a moment that kind of falls into the parameters you just describe where maybe you did a mess misstep, or you got called out and how that went and how you learn from that. And then how you were able to, to kind of, you know, return back to that high standard by through that through that learning moment. Cory Bayers 14:11 Yeah, you know, looking at as an example, you know, I look at, let's see, DWI, or you know, water repellent finish on on gardens, we are switching to be non fluorocarbon. So, not as toxic in that there have been other brands that have been quicker, because we look at, you know, what are the options. So by switching from one, one formula to another, there's impact, and it's not a marketing play, to just switch and say, Hey, we're PFC free or whatever. It's okay what what chemistry are using now, and what are the effects on the environment now, and because there are ramifications and we've spent some time looking at the solids and we don't want to jump to assault That is just makes us look good or feel good. When we know there is also an environmental impact to a lot of these options out there. So working with our supply chain working with our partners to to get that right formulation. So in some instances, we've been, you know, criticized for going slowly, and rightfully so. And I think that's fine. But you know, people need to know that we really examine all solutions, and we play through the impacts, and those impacts could be on the environment, those impacts could be on performance and durability, lifetime value of the garment itself, its performance of the garment, other harmful effects, so we kind of play through everything, we're very much, you know, measured twice, cut once mentality. And when we go, we go, but a lot of times, you know, our communities don't see that. So we can be called out. And that's, that's rightfully so. But sometimes it's a little, you know, a little hard, but it's all good, keeping us to that standard, but dw is one of the examples that we're looking at right now. And we have, we are switching and in subsequent seasons, we're going to be completely flipped, and it's going to be really exciting. Marc Gutman 16:10 Yeah, and that's really interesting to think about, you know, and that you have to have all these considerations. And I think of Yvon is kind of famous story about, you know, shifting to organic cotton and things like that. And you know, was that as that that the way that story goes was just like it was a decision, it was done? It was the it was gonna ruin the company. But you know, he didn't care and he was just going to move forward, because it was the right thing to do. Is there a little hyperbole to that story? Is that the way it happened? Cory Bayers 16:42 That's pretty much how it happened. Yeah. Yeah. I mean, I think he walked in and said, You got 18 months, you know, figure it out. And you know, switching to organic cotton at the time. And I'm going from story I wasn't at Patagonia at the time, because this is going back, I believe, to the early 90s. Could be 94, 96, somewhere in there. But yeah, and you know, taking people out to the farms. and showing them the difference between employees at Patagonia and inventor and showing the difference between organic farm and chemical based, you know, fertilizer and run farm and having people actually see that difference and the impact that that's having. Yeah, that's, that's fair, there's a lot of truth to that story. It's, it's completely true. And similar with this DWR as well, we're looking at, you know, timelines on there, where we're going to be flipping it. And we have that conversation with a lot of different things like, you know, we're always pushing ourselves to a timeline, like, Okay, how quickly what is the impact, and really want to make sure we're careful and solution, but at the same time, trying to run as quick as we can. One of the expressions I had heard, go as quick as you can to take the time you need. And that's been, I think, really paramount in a lot of our decision making, like we're going to run as quick as he can turn over every cell, do whatever we can, but make sure we're also examining the impacts, and then going, Marc Gutman 18:05 I mean, that part of that story that kind of blows my mind that like I haven't really thought much about, and being a storyteller, and you just shared in the opening, I mean, your your whole job as being a storyteller, is this idea of bringing the employees to see the different farms and to get their buy in? And you know, and I don't really see that very often, I think we're so consumed with external storytelling, that we don't spend a ton of time on this internal kind of component. And so, like, how important is that to you and your role? I mean, are you spending a lot of time thinking about how do we sell? and sell is kind of the wrong word? How do we like show how do we get people to see our point of view? Because when you just share that that story about going to the farms I was like, Oh, my God, like, how could you work at Patagonia and not be bought into the shift? Even though it seems scary, even though it seems big? If you're given that opportunity to insert yourself in the story? Cory Bayers 19:00 Yeah, no, it's, it's something that we can always do more of. And you're right. It's not selling to the teams. It's more, you know, making sure they're engaged. We have a very, very incredible group of people in all of our offices that are, they're there for the right reason, they're hungry, they're curious, they're creative. So it doesn't take much to share the story and go, Hey, this we're working on to get people really, really excited, which is pretty incredible. And I'm trying to think back of, you know, other places that it goes really goes really quickly like a story gets picked up. You're like amazing, okay, how do we make it happen? And people getting behind it. And there's there's very little having to sell someone in a meeting like this, the reason why we're doing it, it's more like his right reason why we're doing it. Here's some of the background and just see people light up like Oh, man, that's cool. That is, oh, yeah, let's do it. If anything, we're on the other side of that. As I always say, you know, we want to solve so many problems, we do a lot, and sometimes too much and we get it, we get, we get underwater a little bit when it comes to the storytelling or some of the things we're taking on. We've got a lot of energy. Marc Gutman 20:15 Like I can only imagine, I think, maybe it'll come up later. But I shared with you My, my, sort of thought, how I always view the the decision room, the marketing room at Patagonia, and everyone's like, you know, can we talk about something else? Maybe other than saving the planet, or public lands or water rights or, you know, all these things? So, you know, and so thanks for sharing that Cory what, you know, I'd like to know is like, you've had this amazing career. And I want to talk a little bit about that. And but like when you were a young boy and growing up in Canada, were you even thinking like, Hey, I'm going to be in the outdoor industry. I'm going to be in marketing someday I might work in marketing for some big, you know, outdoor brand? Cory Bayers 21:04 No, no, not at all. I mean, I grew up in Montreal, and grew up in the city. Luckily, we could, we spent summers in Vermont, and upstate New York on Lake Champlain. So for Yeah, all summer, basically, I've been in a tent and a sleeping bag for months on end. And that was amazing. And I always, you know, that was my connection to the outdoors and made me fall in love with the outdoors and the sports that I did. But it probably wasn't till college where I was an accounting major, which makes me laugh right now. And I'd gotten into skiing and snow sports. And there I was, it sounds bad, but I want to find a way to get to the mountains cheaper, and mean somebody just started you know, ski club, and it was a way for us to get Okay, we'll get a bus, we'll get a bunch of people on there. And if we get enough people, we'll get a few free tickets and then we can ride for free. We just got to work it and organize it and and we're not getting paid but we're gonna get free lift tickets. And I just kind of got into that and we used to get in organized try to do weeklies in the winter, like busloads of students, you know, down to like, you know, JP smuggler's notch, you know, moe, Sutton all these places, and just have fun with it. And I really fell in love with the, I guess the the entrepreneurial side, the business side, the marketing side. And some of my friends I'm hitting the longer they actually joke, they're like, yeah, we weren't sure if you're gonna graduate or just be escaped. But they're like, we're pretty impressed that you actually graduated, stuck around. But I just I fell in love with the, I guess the whole the business of sport or that interaction, or that blurring of the lines really, between, you know, fun, passion and sport and work. And then straight away, I think after my first semester, I switched from accounting into marketing, and just, you know, enjoy the creative side of it. And the entrepreneurial side of it, really. And so that was kind of the foray into into it. And when I really started to think about, hey, this could be, this could be a place I'd love to work in, and it was like, Oh, am I going to work in like, you know, ski resort like country Lodge, I thought about guiding, you know, guiding school, do I want to do that. So there's a lot of options, but I knew I want it to be tied to the outdoor sports and the outdoor community in some way that I could apply my little bit of knowledge and passion to to be part of the community. Marc Gutman 23:33 Yeah, and I would think you know, this, but maybe you don't Mike Arzt who introduced us for this episode, and also connected us so that we were able to have this interview. Did you know he had an exact same sort of like a call to racket going on, where he was putting together ski clubs selling lift tickets, like getting people to the mountain so he could go for free? Cory Bayers 23:53 I didn't know that. And I've known Mike for years. Marc Gutman 23:57 Exactly. verbatim, almost verbatim to what you just shared. It was like, I was like, I was like, I was like, did they do that together? That sounded like, like, almost identical. Cory Bayers 24:07 Although Funny enough, I know. He went to UVM. So yeah, we weren't that far. I was in Montreal, but no, I didn't know that story. No. That's funny. Marc Gutman 24:15 That's how he got his start as well. So, you know, and at that time, why don't you give us like a little sense of what the outdoor landscape look like, you know, you know, it's I think it was a lot different than it is today. Cory Bayers 24:30 Yeah. Wow. I mean, it was definitely a lot. It was more fringe. It was more varied a lot fewer brands, the space wasn't it wasn't I wanna say co opted, but it wasn't as mainstream. You know, it was a little more isolationist, different kind of pursuit, smaller group, smaller community at the time. So yeah, it was a little different in that regard. Obviously, you know, product and technology has just exploded in terms of what's possible now. But the community was a lot smaller and you were more on the fringe, it wasn't as mainstream to see someone who saw someone walking in, you know, a ski jacket or waterproof jacket or even hiking boots in the city, either thought they were student or, you know, a traveler or something like that, like, you know, a European traveler coming through backpacking through whereas now it's very commonplace. I mean, it's it's part of, it's part of the culture it is it mainstream activities and pursuits. So yeah, it's grown immensely, which has had some great upside to it. I mean, it's been amazing to tie it back to Patagonia, though, but, you know, something that, you know, people aren't gonna protect the land unless they have an attachment to it, love it, no, it care about it, or recreated, you know, on it. And by having more people involved in the sport, it's only going to get more people involved in defending the places we love. So it's, it's been super positive in that regard. Yeah, and Marc Gutman 26:00 I think at that time, there was this really interesting birth of this intersection of outdoor and lifestyle, you know, and that where people were, you know, I think, you know, that was about the time I was starting to see, you know, accountants and business people wearing Patagonia clothing, you know, around town and stuff like that. And prior to that, we didn't really, we didn't really see a lot of that. So, at this time, you know, you've made this decision, you're going to apply yourself, you're in the marketing, you see the, at least the world that you want to be a part of, you know, that it's like, hey, there's this cool thing with like, being outside and being in marketing and business and being an entrepreneur. So would you do with that, where'd you go from after you left school? Cory Bayers 26:50 My girlfriend and I went and cycled around Europe for almost a year. So that was that was fun. I had Patagonia gear at the time, obviously. And then when we came back, we knew we want to live kind of in the West, the mountains, we wanted to explore the western side of Canada and the US a lot more. And so we moved to Vancouver. And the we actually used mountain bikes with flicks on them to tour we didn't use a regular touring bike. And it was a Canadian brand called Rocky Mountain bicycle. And when we moved back to Montreal, basically packed up the car, sold everything, not that we had a lot basically had ski snowboard stuff, threw it on the car, and then drove drove out to Vancouver. And, you know, applied, we both applied for jobs sending photos from this trip to Rocky Mountain bicycle where the bicycle place that we bought our bikes from. And my wife got a job there as an accountant. And I would just, you know, hang out, you know, mess around with the bikes. This is early 90s. So mountain biking was relatively young then and kind of got into the sports team got into with a lot of those guys. And then eventually I joined Helly Hansen and I was doing marketing for Hansen in Canada. So that was you know their retail and wholesale and team and all that stuff so out of Vancouver so life was pretty good actually starting to see you know how I could actually apply some of the things I learned and the passion I had to the the outdoor industry so that was Helly Hansen was kind of my first outdoor brand that I just threw myself into and enjoyed immensely of Vancouver. That was Marc Gutman 28:33 Yeah, and when you started with Helly Hansen, what was your role there? Cory Bayers 28:37 I was head of marketing for Canada. So I was overseeing Canadian marketing. Marc Gutman 28:42 Was that a big was that a big sort of territory or big deal? Or was Howie maybe not that Cory Bayers 28:47 you know what? Helly wasn't, I guess that huge at the time. And it was a big geographic territory, but not a massive role. It was a great role for me to you know, learn and figure stuff out. I would say it had, it was big enough that I had a budget and and things I could do to get in trouble. But it wasn't so small. I was like, Damn, I'd like to do that, Oh, I can't do that. I can't do this, I had enough latitude. And and it was of enough size enough autonomy that I could kind of mess around get in trouble try some different stuff, whether it be events or ads or whatever it was, or working with athletes or or in store and things like that. So I really, I really enjoyed it a lot. It was a lot of fun. And then after that, I went to do marketing for their Mountain Sports division out of Seattle. So moved the family down to Seattle, and enjoy that as well. You know, just concentrating globally. This is a global role on Mountain Sports. So ski and snow and climb and hike. And that was that was so much fun. I love Seattle love the Northwest. And the opportunity came up. They said well, you know we want Would you like to come to Norway, and kind of You know, market the other categories as well like be involved in marketing for your kids and footwear at the time. We've got some other categories. And always the adventure is like hell yeah, I'd love to. So moved over to Oslo, Oslo, Norway and work for for Helly. They're a global that's their head office and work there for I can't remember I was there almost four or five years, I guess, in the marketing team there just met some amazing people, and just what a great culture and what a great country to live in, and what a great brand. And I learned, you know, a lot of dealing with international markets and just other stuff it was it was really cool. It's such a great learning curve. Heck, I'm still a student. I'm still learning every day. And I love that aspect of it. So now that I'm looking back and thinking, wow, yeah, I enjoyed learning there. There and there. So no, it was great. I had a lot of fun. Marc Gutman 30:55 This episode brought to you by Wildstory. Wait, isn't that your company? It is. And without the generous support of Wildstory, this show would not be possible. A brand isn't a logo, or a tagline, or even your product. A brand is a person's gut feeling about a product service or company. It's what people say about you when you're not in the room. Wildstory helps progressive founders and savvy marketers build purpose driven brands that connect their business goals with the customers they want to serve. So that both the business and the customer needs are met. This results in crazy, happy, loyal customers that purchase again and again. And this is great for business. If that sounds like something you and your team might want to learn more about, reach out @ www.wildstory.com. And we'd be happy to tell you more. Now back to our show. I think for a lot of marketers, a lot of people in the outdoor industry, that would have been a job of a lifetime that would have been it that would have been like, Hey, I'm going to stay with Holly. I'm going to do you know just I've got I've got a good I've got it really good. And yet another roll came came your way. And did you go right from Helly Hansen to Lululemon? Cory Bayers 32:19 I did. But the reason why I left Norway was it was for personal reasons. My dad, my parents are a little older. And my dad I was on a photo shoot in Northern Norway. with Mark Gallup at the time, good old photographer friend and my dad. My parents live in British Columbia and an interior small town called Kamloops. And my dad had a heart attack. And it took me like, as soon as I found out I was on the shoot, it took me another 3040 hours to get home, get back to British Columbia to see him. And I kids at the time two young, two young girls. And I was just like, Oh, you know, I want them to know their grandparents, I got to get home. So I went back to North back to Norway after my dad was feeling better. And it was it was tough. But I you know, the guys at Helly, were great. I just said, Look, I really I gotta get home, you know, there's a time for family. As much as I love, love the team here and I love Norway. I got it, I got to get back and take care of my my family and let them see what my parents you know, see their kids, their grandkids are. And so I went back. And they were great. And now Helly was like, hey, do you want to stay on and like, consult for a little bit out of Vancouver like helping the transition. I'm like, I'd love to. That's great. So my thought of coming back to Vancouver was, you know, maybe I can talk to a few brands and kind of string a bit of a marketing consulting thing together. You know, whatever that looks like. So move back to Vancouver landed on like July the second song hit the pavement talking to some old friends. And one of my buddies was like, Hey, you know, you should talk to Lululemon. I was like, Oh, the yoga brand over on West fourth. He's like, yeah, Cory, you've been out of Canada a little while they're a little bigger now. Okay. And this was this is 2009. And I've been out of the country since early 2000. So not quite nine years, but close to it. So 2009. And I approached them and said, Hey, you know, here's what I'm looking to do. Here's my background, I'd love to, you know, see if you have anything, you know, do you need any help? And the person there at the time was like we don't but we've got a brand role. Do you want to be brand manager here? You know, we're figuring some stuff out at the time. They're still relatively small and growing. And I was like, sure, this is kind of cool. I really loved everyone I met and what they stood for, and just every conversation I had, I'm like, oh my god I'm in. So that's how, you know, I just transitioned, you know, by mid August. I was like, yeah, I'm at Lulu. Now. That Lululemon for was almost seven years, seven years. So from August oh nine, I started at Lulu overseeing brand and brand manager role and then oversaw the creative. So head of brand creative VP brand creative for for several years. Marc Gutman 35:18 And so for folks that may not know like what what is a brand manager and in you know, maybe in the context of working at Lulu just to make it real and then also like had a creative like, like what does that what does that role do? And what are your responsibilities? And and again maybe like maybe some of the things that are that we don't know like what's tough about it? Cory Bayers 35:38 Yeah, well, brand manager very similar to you know, marketing manager, the difference that Lou lemon between I guess a typical marketing manager role. And why it was a bit more of a brand manager type role was a very decentralized model very, very interesting. And that, you know, a lot of they create locally, whether it's events and their stores and stuff like that. So it was it wasn't typical, you know, hey, here's, here's what we're doing in the month of August or whatever this is your store window and, and do that it was more about teaching them about brand about our brand about the limit brand, what does that mean? Where our values and having them go and create locally, which was really cool. In such a such a great, a great model. And then when I was, you know, before I jump to the creative side of it, you'd ask, you know, what were some of the challenges, and one of the interesting things, you know, blue lemon had, at least at the time, and for my tenure there, and I would think so still now, you know, an appetite for risk. And they knew that, you know, I'm making up out of 10 windows that a store would put out, one would be absolutely amazing, or two or three, whatever would they'd have absolutely amazing windows, and a bunch of them would be kind of mediocre, it is what it is, and you can't hit it out of the park every month. And then one or two would get us in trouble. Meaning they'd be like, Oh, that's an offensive one or you know, their media would be involved or something would get messy, like oh, yeah, okay. But there was a tolerance for that. And it was an exciting environment to to be creative within. And then I went to, after that overseeing the creative team and working with them and other talented bunch of, you know, designers photographers, film, there's a bit of film and video, you know, at Lou lemon at the time. And that was a different role that was like purely creative with a bit of a strategy to it. But the creative side of it was really guiding that, you know, what's the look, the look and feel of lemon through those years. Everything from you know, print ads to the website to how we shoot how we tell a story, the emails that go out. So all the creative communication at the time, I had the great fortune of working with, you know, a great team there to bring that to life. And that was a lot of fun to learn again, I learned a lot there. Marc Gutman 37:59 Yeah, and the way I hear the story, and please correct me if I've got this wrong as that you're at Lulu, and you're head of creative and things are good, you're happy you're doing your thing. And you get approached by by the the, the big the big white whale right by Patagonia the I was gonna say, you know, like, I was gonna say, Detroit redwings. But you know, that think that's for my like, more of my memory than the reality these days. But you're, you're you're approached by you know, the preeminent outdoor. You know, like you said, the gold standard high level. Patagonia. Is that is that the way it happened? Cory Bayers 38:37 Yeah, it was actually interesting in that when I was still in Norway, and I was looking to move back to Canada. I had reached out to a few people, like different recruiters like, Hey, you know what, I'm heading back to Canada, for family reasons. You know, I'd love to talk with you guys about something I got talking with this person, Deanna at a recruiting agency, we had a great conversation. And she's like, you know what, there's nothing at Patagonia right now. But I'll definitely keep you in mind. And she was working. I think it was in Portland, with a recruiting firm. And I was just kind of getting my name out, because coming back to the US had been out of the country for quite a while and didn't think anything of it, and then went to Lulu. And literally it was I guess it was a probably a total of eight years later, I get a call from her. I was like, Oh, hey, Deanna. We didn't talk to him forever. I'm like, Wow, great. What's going on? She's like, well, we you know, we're looking for a head of marketing. Are you interested? I still had I remember our conversation a few years ago, and like, eight years ago, about, you know, just a random conversation we had. So she reached out I'm like, Yeah, I'd love to have a conversation with Patagonia for sure. And it just kind of started they're really you know, I met with rose CEO at the time and the people here and just love them. every interaction every conversation I had, so it was it was a tough decision actually to leave to leave Vancouver to leave lemon. But yeah, it was it was. It's been great. It's been great almost five years now. Yeah. Marc Gutman 40:13 And I can imagine was a tough decision. I mean, first of all, moving from Seattle where you've established your home and you're loving it, and I was Vancouver, Vancouver. Yeah. Okay, I'm sorry, Vancouver. But yeah, you're still you're still moving to Southern California. That's a big move. And I could sense perhaps in the question that you referenced in the beginning of the show, when you asked, you know, well, how do I know I'm successful? I mean, I would have to think it might be intimidating, coming into a company that's so highly revered, like, like, you know, and certainly, at a high position. I mean, my thought is, like, I wouldn't want to screw that up, you know, I don't want to be the one that like, I don't want to be the one that like, starts to put, uh, you know, cracks in this hall of this of this ship. So, I mean, were you intimidated? was it was it a little scary? Cory Bayers 41:02 Um, I don't know if it was scary. I mean, I have gone through the 80s, you know, as skiing and in the outdoors, I was just so immersed in their catalogs, and the imagery and the brand. And I'd read Let my people go surfing that it. It didn't feel distant. It didn't feel like this is another entity. It felt like something I knew something I was passionate about something I felt close to in some weird way. You know, because I've been so involved or absorbing everything they've been doing for decades, really, like I said, since the 80s. That it didn't, it didn't seem like such a leap. And the conversations were very real and honest. And expectations were our you know, about saving the home planet, which I know that sounds massive. It is massive. But it's it Yeah, I don't know, I it's not something that really crossed my mind. It was, I guess, another adventure, a way to learn. And it's in a really weird way of felt like kind of coming home because of my, they were one of the brands that are the first brand I fell in love with, you know, when I was into the outdoors, or getting into it and getting into quality apparel, and, and what spoke to me imagery wise. So yeah, it was it was a bit of a full circle in that regard. Yeah. Marc Gutman 42:29 Yeah. So you're there. Now you're overseeing a great team, like, what's next for Cory? Cory Bayers 42:36 I don't know, keep having fun, keep learning. You know, just keep growing really keep. I keep talking about learning. I'm kind of the eternal student. But there's something that I discovered a long time ago that I really liked coaching, you know, and not to jump around. But I remember like, in the 90s, when my first jobs actually had us do this Myers Briggs test. And it's a personality test, right? And you go through the whole thing and answer these questions, and the report comes back. And I was, you know, mid 20s, at the time, and one of the things on there, it says, You you really enjoy coaching, you'd be a great coach. I never thought of that, like really a coach? like when I play team sports and ever wanted to be the coach or anything like that. But I just discovered like, okay, I want to be a coach, really, okay, I was in my mid 20s, I kind of put it aside. And then, you know, when I was leaving Norway, the team there, they put together this little photo book, and it was just pictures of me with them through my time there. So like, on photoshoots, behind the scenes on the mountain, you know, in the cafe in moss and Norway at the office, or just a bunch of stuff. And, and the thing that just broke me was they said, thanks for being our coach. And I was just like, shocked. I was like, Oh my god, I guess? Yeah, that's what I love doing. I, I like that. And I hadn't thought about that for about 10 years. And that just nailed it again. And so I am I enjoy that aspect of being able to, to help coach and impart some of my knowledge and you know, on on the next generation of marketers, and creatives and people that are going to change industry way more and change the world way more than I, I have or will. So I do enjoy that. So I don't really look too far. What's next I kind of try to stay in the present about keep learning on what I'm doing and keep keep coaching my team and keep seeing people grow because honestly, if you ask me was the thing I'm most stoked about over the last 10 years. I'm not going to talk about a campaign. I'm not going to talk about creative. I'm going to talk about relationships, people I met someone like Mike you know, Mike Arzt and the great work we've done. I'm going to talk about, you know, a young designer out of school that was I believe that intern at the time when I joined Lw lemon, on my left, she was, you know, an art director and on our way to be a creative director, just a brilliant creative mind. Those are the things I remember, I don't remember, you know, some campaign that went out that we may have felt good about at the time. So, yeah, that's kind of what I'm looking at right now. Marc Gutman 45:19 Oh, and it sounds like you've been such an influence to a lot of different people. Just even how you, you know, described, you know, your involvement in coaching and your influence and, you know, coaching the next generation of marketers, but like, who's been the most influential person in your life? Cory Bayers 45:37 Oh, tough question. I don't know if there's been just one I think through throughout my journey, there's, there's always been someone along the way that is really inspired me, you know, that we're talking about mike mike is always, always inspired me with his just creativity, his drive, his sense of purpose, the ability to have fun, I've looked up to Mike for a long time. And I look at you know, some ambassadors we've had the pleasure of working with, you know, when I was at Helly, there is one gentleman Yoren Crop, who unfortunately passed away in a climbing accident several years ago, but such an influential person and his perspective on life. And, and what he accomplished, you know, was amazing, I look at right now someone like Yvon Chouinard who's simply iconic the real deal, you know, learning from him and hearing his little bits of wisdom. So yeah, it's kind of a bunch of people all along the way, have always, you know, it hasn't been one mentor. It's been a bunch of a series of mentors. And, and even if they weren't full mentors, just learning like a snippet from here, or, or someone teaching me something going, Wow, that's pretty cool. Yeah, I never looked at it that way. You know, from even days, that loon lemon and yoga philosophy and just exploring yoga, and things like that. And I learned along the way from, you know, some of the some of the coaching we got there was it was incredible. See, I can't pick just one sorry. Marc Gutman 47:17 It's all right. And, you know, I think it's a just, there's some synchronicity in that you mentioned Mike and Mike was on the podcast. So those of you listening, you've heard us reference him a couple times, you can go ahead and listen to his episode and learn more about Mike. But Mike also had sent in a question through the baby got backstory, sort of email channels, have a question that he would like to ask you. So are you ready for it? Cory Bayers 47:44 Um, as I'll ever be. Marc Gutman 47:47 All right. All right. All right, let's, let's see, let's see. Mike Arzt 47:52 There was a time when we as Helly Hansen, rented out a castle in Austria, is maybe one of the best fashion shows parties have ever seen go down. I highly recommend renting a castle to anyone listening. Later that night, while leaving after copious amounts of enjoying the castle. Cory pulled off pretty amazing gymnastics done, and was really hoping he may be share, share what went down? Cory Bayers 48:25 Oh, geez, I knew Mike would talk about something like that. It is it is it was a castle in Austria. And it's really, it's pretty crazy. It's funny. I was at a sales meeting. Pre COVID in in Europe, or European team there. And it was in Italy and what they had rented out like, it's incredible what you can actually buildings and areas you can do events in in Europe always blow my mind. And this was a castle in in Austria. And we were launching a new season. I can't remember which season it was. And yeah, it was just a lot of fun. It's really well done. And we stayed around a big group. We had a bunch of the skiers and snowboarders there and just had a really good time. And I don't know how it evolved. We were standing somewhere and there's one of the rooms, there's no furniture, it's just literally the castle. And it was a massive room with this ceiling that seemed to go on forever. And hanging down. Was this crazy big chandelier like one of those you see in the movies like it looked about, I don't know. 810 feet in diameter just hanging there but like wood and it had it candles. It wasn't like electric or anything was the candle one. And I was like, Am I as a kid you always see movies like people swinging across those things. So I thought, hmm, that was my moment to shine. And I care what I'm standing on. I just jumped off of it and landed on the chandelier and swung across the room. And I believe there's a couple of bottles of elixir in my goggle pockets on the inside of my jacket that fell out as well when I was swinging and Mike like that story, but I just swung on that thing. And after a golf Mike was like he didn't realize that things Pro is over a couple hundred years old, he could have killed yourself. That's like, that's the last thing I was thinking it was. I was six years old again. I want to fly on that thing, just like you saw in the movies, man. Marc Gutman 50:23 Well, thank you for sharing that. And I am just so sad. I'm so sad that like I like you know, didn't didn't have the opportunity. Mike Arzt 50:28 I think I alluded with the other question if you get into it, but we'll see if he'll tell that one. If he won't I have pictures. I don't think Cory holds back on much. There's I think one of our favorite ones was the most you talk about, like snowboarding or skiing, like overshooting the landing. Ian foreman and Mark Gallup and I were all heading over to corys house in Oslo to have dinner and he told us just to stop and pick up sushi on the way at Alex sushi, which is like, it's the Nobu of Oslo. So really good, stupid expensive, like you probably buy a small house in Kansas for what dinner costs, right. So in the snowboarding terms, if it had been a 60 foot tabletop, I'd say Cory overshot the landing on the order by 120 feet, but maybe he can tell that story of I still kind of wonder what happened to all that sushi. Hopefully he fed the entire neighborhood. I think Cory might have taught me about the Canadian Caesar and Crown Royal, like those are two very big staple still in my life. I think a lot of that resulted from the same trip that a game we created called trail ball was launched. I remember our bar tab at the end of that week at chatter Creek. I still have that also. But the line items are something like 196 crown Royals, like 126 Caesars, more Coconino than like he could have floated a small tugboat and the amount of coconuts we went through. But that was an epic trip that a lot of learning and creativity came out of and even some good photos. This thing with Cory Cory some pretty put up put together for he's like one of those guys that could actually probably run for political office He's a dark horse. Cory Bayers 52:35 Yeah, you know, I was I always struggle with the sushi orders, you know, and I got better in my old age, but I always just struggled quantity. And these guys are coming over and they're hungry, and I don't want them to starve. So I went to the restaurant during the day. I said, Look, do you guys deliver? I'm not living that far. But I like to place an order and do you deliver? And they're like, no, sorry, we don't deliver. I'm like, Okay, well, I'm gonna order now. Okay, now and my buddies will come by a taxi. They'll pick it up, and they're gonna bring it to my house. No problem. And I still remember Mike, when I opened the doors, Hammond gallop and Ian. And they're holding the sushi. It literally looked like a pallet of it. And they're all smiling and laughing and I'm like, what's wrong? They go, Well, we got a message from the owner of the restaurant. I'm like, Oh, geez, would I do my card bounce? Like what happened? He goes, No. His message to you is here's the number you should call. We'll tell you what is it you ordered? Like it's an for an army we will deliver anywhere for you. And here's my personal number. So I kind of overshot the landing. I think it was something like I don't know. $4,000 to sushi for four people. But it was Yeah. My wife still reminds me that to this day, whenever I order sushi, I get the look. So yeah, I really overshot the landing. I get the look. Yeah, even my kids, even my kids know the story and they give me the look too. Marc Gutman 53:58 It's serving you well, you know, you're still telling that story today. So, has there ever been a moment like at Patagonia or any time during your career where you just felt like, like scared or like, you know, something wasn't gonna work out the way you had hoped? Cory Bayers 54:16 Oh, yeah, we did a week is it? Yeah, I mean, shit. A lot of times. Yeah. Because, you know, whatever you as marketers, or as creatives, you know, whatever you're unleashing, kind of wait for a reaction. Sometimes there's some stuff you can put out there and go, ooh, boy, this is gonna be interesting how this one's received. And sometimes it's received well, and sometimes it's not or Yeah, there's always an element of, of risk or uncertainty. I mean, you do what you can you work through it. You work with your teams, and then but once it's into the big wide open, yeah, there's an element on a lot of campaigns or a lot of things that I've put out over the years that you're like, Okay, how's it gonna be received and yet a feeling doesn't go way, I think it's a good feeling. Marc Gutman 55:02 Yeah. And so kind of in that same kind of milk, like, what are you struggling with most right now? Cory Bayers 55:08 Uh, right now struggling? Oh, let's see, bro, can I say the election? Marc Gutman 55:16 You can say anything you want, yeah. Cory Bayers 55:19 Yeah, just, you know, electing climate, climate leaders, people are gonna care for this planet, you know, truth, trying to implement some government change and, and that's something that we're very passionate about. And yeah, the environment. So that's, that's that's a big thing right now and obviously we're a couple weeks away from Election Day and hoping that we can as a community elect climate leaders that are going to help protect and you know, keep these lands safe so we can we can continue to enjoy them and our children and grandchildren and everyone can enjoy them. So yeah, that's that's the biggest thing on my mind right now. Marc Gutman 55:58 Yeah. And you mentioned that you really enjoy coaching and that you enjoy mentoring that next generation of marketers and creatives. With that in mind, like, what's one piece of advice that you'd give them? Cory Bayers 56:10 Oh, this is like the the letter back to yourself when you're 18, or something like that? Kind of, I always think, or I think about that sometimes, like, what could I tell myself, or someone starting out? And I would get and say, You know what, don't don't worry about being perfect. Like Don't, don't chase perfection, just go and do it and try it and figure it out. Don't be Don't be too concerned about how how you look or let ego get in the way just just dive in and figure stuff out. There's going to be great moments, it's gonna be hard moments. That doesn't change that just goes with you. But yeah, don't be apprehensive and don't worry about perfection. Just just kind of dive in and be okay with it. And don't let Don't let your ego rule you. Marc Gutman 57:02 What's one of your favorite memories of Cory Mike Arzt 57:05 I was thinking about this driving in today. And there's so money, some good memories. But uh, I think an awesome one was we're at we're an Aspen for the X Games. And, you know, you were watching all that athletes compete. And it's just such a great weekend, you're surrounded by all your industry friends, you're in Aspen, which is awesome just on its own. But it was just hammering snow. And I believe we were supposed to fly out of Aspen to go directly to the SI trade show in Vegas. And I think the flight got canceled. And then we just quickly made the decision that it just wasn't worth like sitting at the airport, probably getting get canceled again, or whatever. So we just stayed. And that Monday when pretty much the circus of the X Games cleared out of town. We went to Highlands and height islands bowl and had a I don't know, it must have been a two or three foot deep powder day. And it's just that feeling of you just had this great weekend. But it was chaos. And then the next thing we end it with just just us hiking the bowl and just smashing some serious pow. And then we got in the rental car, drove straight to Vegas, and checked into the hotel still in our snowboard gear. And I think we ended up getting in like half a day later than we would have. But getting that that kind of bonus day with that. sharing it with friends and getting powder like that. I mean, that's really takes it right back to why we all got into this whole thing. Marc Gutman 58:41 In addition to the question that you asked earlier, is there something else that you've always wanted to know, from Cory that maybe there's been like this mystery of this thing outstanding that either professionally or personally, you wanted to ask him and know the answer to? Mike Arzt 58:58 I don't know. There's so much Luckily, we've had some good time to sit down together. And luckily a couple weeks ago, I ended up out in California and got to stop in and spend a night at Cory's new place and kind of you know, just see the family. I think it's been several years everyone was so so grown up his oldest is in college. I mean, it's crazy. I like last time I saw them they were kids. This time they were adults and and just cool to see him settled into the whole new Patagonia thing, but I don't know I think I think what's interesting, so interesting to me is that he was able to move through a couple different great companies, but those also required international moves with a family. And I think that would probably stop other people from taking on that challenge. And yes, I don't know if I if I had some one question. I'd probably be like the mindset of making big decisions like that with a family and trying to To figure out what the right move is. Marc Gutman 1:00:02 Make sure to visit our website www.wildstory.com where you can subscribe to the show in iTunes, Stitcher or via RSS, so you'll never miss an episode. I like big stories and I cannot lie. You other storytellers can't deny.

Ranger Bill is a Christian radio program from the 1950s, produced by Moody Radio. With over 200 episodes produced, Ranger Bill stars Miron Canaday as the title character and Stumpy Jenkins and Ed Ronne, Sr as Grey Wolf. The main character, Ranger Bill, is a forest ranger located in the town of Knotty Pine along the Rocky Mountains. The show describes the various tales of the adventures of Ranger Bill and his friends. ---------------------------------------------------------------------------Sherlock Holmes Radio Station Live 24/7 Click Here to Listenhttps://live365.com/station/Sherlock-Holmes-Classic-Radio--a91441---------------------------------------------------------------------------- Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

Snowed in and cutoff from the world, a trapper and his wife cling to hope while their son slowly succumbs to an unsettling ailment.    Credits: Narrated by Soren Narnia Written and produced by Doryen Chin Sensitivity Reader: Katie Anna Ellis   ----more----   "Magic Forest" "Medusa" "Long Note Two" "Unseen Horrors" by Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 License http://creativecommons.org/licenses/by/3.0/   [content warning: missing child, animal death, child death, mild gore, unreality]   Transcript:    Note: The audio you will hear is slightly altered from the text below, but the transcript is accurate for most purposes.    EYES by Doryen Chin   My name is Amos Mockbee. I do not know what is to become of my family. It has been five years since I took purchase of a homestead in the eastern reaches of the Coconino territories. The land came cheap due to its remote and wild nature. Being a trapper by trade, it suited us fine. In the Summer, I cut many pines to make our home and built it in the clearing where they stood. By Fall, we had taken residence there. The following Spring, my wife was delivered of a son, Lafayette. So named after his mother's father. God rest his soul. I have come to the opinion that the trouble began right about three months ago. The boy and his mother joined me in collecting what I feared might be the last traps of the season. Winter came quick and with little warning. A long, dry summer left us wanting for rain. In return for our thirst we were buried under six feet of snow fall in the second week of November. We scarcely made enough on trade to last our stores till Springtime. Eudora reminded me that the Lord keeps those who keep to His Word. And so we prayed. It is not the winter which troubles me now, though it is a growing burden. Despite my warnings about the cold and quickening night, my wife did not return with Lafayette until after sundown. The boy wandered while she was busied with a trap and, finding him, lost her way home in the wood. I swore in my anger, though it was mainly fear that burrowed in my heart. The boy ate little and slept long the following day. We made his bed by the fire. There came a break in the weather, and I was obliged to make use of the sun while it stayed. Many traps remained unchecked, and I had little hope of seeing them all. My wife watched over our son in my leave, and I promised to return home before the dark came. I was dismayed to find that most of the traps remained empty, and collected as many as I could so they would not rust in the snow. By midday I was forced to stop to eat and rest. I did so on a felled tree, where a gap in the canopy allowed the sun to come through. While I sat and ate, I saw in the distance what I took to be a queer branch or tree root. Its odd shape struck me so that, after a minute, I stood to see it better. But it made little difference. I was forced to approach the thing, which I was now certain was neither branch or root. When I got to near about four or five yards, its nature became obvious. A creature. Larger than a steer. I believe the northerners call it a caribou. I do not know. It was very large. The protrusions I saw were its antlers. It was dead. This I knew, for its eyes were open and its black tongue hanged from its muzzle. I found no trace of injury or disease on the beast. It was my best guess, due to how it lay and the condition of the carcass, that this poor creature had froze to death. Caught unawares in the cold snap. I wept, for our prayers had been answered. Then I fetched the saw. With the help of Eudora, I was able to carve the animal into pieces small enough to carry, and we filled up most of the cellar with the meat. The cold and the dark would preserve it well through the wintertime. That night we ate hearty, and had lively spirits for the first time in recent memory. Even the boy enjoyed some of the meat, and we stewed the bones for his supper. Eudora had taken to sleeping beside the boy on the lower floor by the fire. I did not begrudge her, but I preferred the comfort of our bed in the attic. That night, or very close to it, I was awakened from my slumber by the gentle prodding of Eudora's finger in my back. When I turned to face her, I found that she bore an expression of worry. She regarded me with wet eyes but would not speak. I asked her what the matter was, and still she gave only silence. Fearing the worst, I tore the blankets from the bed and clumb quickly down to Lafayette's side. But my fears were quieted by the sight of him fast asleep upon his cot. Nothing else among the room disturbed, I returned to our bed up the stairs and asked Eudora again to explain herself. Yet she would not. Only she would have me hold her until we both fell asleep again together. Ever after that night she refused to sleep aside him by the fire. The days got short, and still Lafayette spoke not a word. Yet his appetite grew and grew, which we firstly took as an encouraging sign. But the shadow which had overtook him did not pass. He slept through the day, but by night Eudora and I could hear his movements below while he thought us asleep. Further I pressed Eudora to tell the story of what she saw which made her awake me in the night. But she guarded her words close. I could not make her tell. It was thus that I did vow to sleep beside him one night. Would that I had done so sooner... After supper, I bade Eudora good night and took a buckskin for a blanket. She was wary to let me alone with the boy, and even then she would not tell why. I confess that I showed my anger then, much to my shame. I hold none about it now. I fell asleep with little effort, as was my habit. The boy in his cot and the fire beside. A cozy situation on any other day. While I slept I dreamed. I found myself lost in the wood. Cold. Hungry. I longed to see the faces of my mother and father. I heard my father's voice, and ran to him. But fell quickly to the ground with a stab of pain in my ankle. Looking down, I saw that my foot had found a trap hidden in the underbrush. I could not reach for the trap, so great was the pain. My father's voice came nearer, but as I cried out to him I felt the trap begin to tug. Pulling me. The trap disappeared into the dark earth, my foot with it. No matter how I clawed, I could not stop it. I screamed and cried, throwing my arms and body against the ground, but it made no difference. As my head sunk beneath the soil, I awoke. THE END.