Podcasts about humantic ai

In this episode of The Persistent Entrepreneur, David Hill sits down with Amarpreet Kalkat, founder and CEO of Humantic AI, to explore how artificial intelligence is revolutionizing the sales process—before the first call even happens. Amarpreet shares how his platform uses AI to generate powerful personality insights and buyer intelligence that help sales professionals personalize outreach, build trust faster, and dramatically improve conversion rates. If you want to learn how to leverage AI to connect smarter and sell more effectively, this is a conversation you don't want to miss. Full Name: Amarpreet Kalkat  Email: kalkat@humantic.ai  Phone Number: +915103299004 Social Media Links: https://www.linkedin.com/in/amarpreetkalkat/ http://x.com/amarpreetkalkat    https://kalkat.substack.com/        Connect with David LINKS: www.davidhill.ai    SOCIALS:  Facebook: https://www.facebook.com/davidihill/  LinkedIn: https://www.linkedin.com/in/davidihill YouTube: https://www.youtube.com/c/DavidHillcoach  TikTok: www.tiktok.com/@davidihill Instagram: https://www.instagram.com/davidihill  X: https://twitter.com/davidihill    RING LEADER AI DEMO CALL- 774-214-2076    PODCAST SUBSCRIBE & REVIEW  https://podcasts.apple.com/us/podcast/the-persistent-entrepreneur/id1081069895  

In this episode of the Sales Technology Podcast, host David Dulany sits down with Amarpreet Kalkat, CEO and Founder of Humantic AI, to explore how AI is transforming the sales process. Amarpreet shares how Humantic AI enables salespeople to deeply understand their customers' personalities and behaviors, allowing them to tailor their approach for better results. From predicting buyer behavior to empowering field and inside sales teams, the conversation dives into the role of AI in creating more personalized, buyer-first sales interactions. The episode also touches on partnerships, such as Humantic's collaboration with Sandler, and how AI tools can help sales professionals build trust and emotional connections, even in a virtual sales environment.Become a supporter of this podcast: https://www.spreaker.com/podcast/the-sales-technology-podcast--1947957/support.

Amarpreet Kalkat, founder of Humantic AI, discusses the role of AI in sales and the importance of humanizing AI. He emphasizes the distinction between assistive AI and replaceive AI, highlighting the potential for AI to assist humans in their sales efforts rather than replacing them. Kalkat believes that AI can enhance human interactions and make them more meaningful, ultimately improving the sales process. He also discusses the need for sellers to have a buyer-first approach and the importance of leveraging AI in a humanized manner. Kalkat shares the impact of Humantic AI on sales, with one customer experiencing a 37% increase in closed deals. He concludes by encouraging listeners to choose to leverage AI in a humanizing way and to focus on helping buyers buy more. Takeaways: AI can assist humans in sales by enhancing their interactions with customers and making them more meaningful. There is a distinction between assistive AI and replaceive AI, with the former aiming to assist humans and the latter aiming to replace them. Humanizing AI is important in order to leverage its potential to improve sales and make interactions more meaningful. A buyer-first approach to selling is crucial, and AI can be used to enhance the buyer's experience and help them buy more. Humantic AI has been shown to have a significant impact on sales, with one customer experiencing a 37% increase in closed deals. Chapters 00:00 Introduction to Amrapreet Kalkat and Humantic AI 06:07 The Exciting Potential of AI in Sales 11:21 Understanding and Enhancing Human Interactions 25:39 The Future of AI in Sales and the Role of Bots 29:06 The Impact of Humantic AI on Sales 35:44 Choosing to Humanize AI and the Future of Sales Learn more about AI for Sales with Chad: LinkedIn Group: https://www.linkedin.com/groups/12811259/ LinkedIn Personal Page: https://www.linkedin.com/in/chadburmeister/ YouTube Channel: https://www.youtube.com/@TheAIforSalesPodcast TikTok: https://www.tiktok.com/@ai4sales Facebook Page: https://www.facebook.com/theaiforsalespodcast/ Twitter Page: https://twitter.com/saleshack The AI For Sales Podcast is sponsored by our proud partners: BDR.ai | https://www.bdr.ai/ TruVersity | https://www.truversity.com/

EPISODE SUMMARYIn the most recent episode of Scale Your SaaS, Founder & CEO at Humantic AI Amarpreet Kalkat shared his journey in the AI industry with host and B2B SaaS Sales Coach Matt Wolach, reflecting on his experiences since actively engaging with AI in 2014. He noted the significant waves of AI popularity, with the current one being the most profound. Amarpreet's second AI startup, Humantic AI, aims to revolutionize the software sales process by enabling sellers to deeply understand their buyers and engage in a "buyer-first manner." This approach prioritizes the buyers' needs and interests, making the sales process more meaningful and effective. Read on to learn more about how Humantic AI differentiates itself from the competition with AI.PODCAST-AT-A-GLANCEPodcast: Scale Your SaaS with Matt WolachEpisode: Episode No. 327, “How to Separate From the Competition - with Amarpreet Kalkat”Guest: Amarpreet Kalkat, Founder & CEO at Humantic AI Host: Matt Wolach, a B2B SaaS Sales Coach, Entrepreneur, and InvestorSponsored by: LeadfeederTOP TIPS FROM THIS EPISODERevolutionizing Software Sales with AI InsightsUnconventional Marketing and Future InnovationsTakeaways on the Rise of AI for Software FoundersEPISODE HIGHLIGHTSFrom Developer to Seller: A Critical ShiftThe Evolution of AI: Milestones and Market NavigationTOP QUOTESAmarpreet Kalkat[07:12] "The better you know your buyer, the better your chance of success."[10:45] "AI is not just about automation; it's about augmenting human capabilities."[22:08] "Effective marketing is not about shouting the loudest, but about understanding and connecting with your audience deeply."[28:42] "Moving from a developer to a seller mindset was challenging but immensely rewarding."[35:55] "Follow your passion and solve problems that truly matter."Matt Wolach[05:50] "A successful sales strategy starts with truly understanding your customer's needs and pain points."[12:30] “Personalization in sales is not just a trend; it's a necessity for connecting with modern buyers.''[23:45] "Embrace technology, but always keep the human element at the forefront of your sales efforts."[32:10] "The future of sales lies in combining human empathy with AI-driven insights for a truly personalized experience."LEARN MORETo learn more about Humantic AI, visit: https://humantic.ai/ You can also find Amarpreet Kalkat on LinkedIn: https://www.linkedin.com/in/amarpreetkalkat/For more about how Matt Wolach helps software companies achieve maximum growth, visit https://mattwolach.com.Head over to leadfeeder.com and sign up for a 14-day (no strings attached) free trial: https://www.leadfeeder.com/Get even more tips by following Matt elsewhere: Sales Tips LinkedIn Twitter Instagram

In this episode of SaaS Fuel, we welcome Amarpreet Kalkat, a pioneering expert in artificial intelligence with over 26 years of experience in the industry. He is the founder of AI startups Frrole AI and Humantic. Amarpreet's work focuses on humanizing sales through advanced buyer intelligence, ensuring AI technology's ethical and effective use.Learn how Humantic harnesses public data from LinkedIn profiles and Zoom calls to humanize sales conversations, enhancing buyer relationships through techniques like mirroring and authentic personalization. Discover the ethical considerations and challenges of integrating AI into business and gain insights into demonstrating AI's tangible impact on sales performance. He also discusses the importance of adhering to legal and moral standards in data usage and the transformative Key Takeaways[00:04:41] - Importance of Trust in Sales[00:14:01] - Impact of Humantic AI on Sales[00:22:20] - Challenges and Impact of AI[00:33:22] - Personalized DISC Based Sales Approach[00:40:09] - Leveraging User Data for Influence[00:45:33] - Improving User Experience with HubSpotTweetable Quotes“Authenticity in personalization is crucial to avoid the mechanical feel of automated messages. Be genuine, and you'll stand out.” - 00:12:56 Amarpreet Kalkat“AI offers magical solutions but requires significant effort to validate and implement effectively. The key is demonstrating tangible impact through measurable results.” - 00:21:55 Amarpreet Kalkat"People like people who are similar to them, people trust people that they like, and people buy from people that they trust. So, similarity leads to liking, liking leads to trust, and trust leads to sales." - 00:28:21 Amarpreet Kalkat“Every technology, from nuclear energy to fire, can be used for both beneficial and harmful purposes. The key is adhering to legal and moral standards.” - 00:36:54 Amarpreet Kalkat“Our aim at Humantic AI is to humanize sales interactions by understanding what truly matters to the buyer. It's about making sales more human and less transactional.” - 00:47:02 Amarpreet KalkatSaaS Leadership LessonsEmbrace Human Centric AI for Sales Transformation: AI is important not just for automation, but for humanizing sales interactions. By leveraging public data from platforms like LinkedIn and Zoom, AI can provide deeper insights into buyer behavior and preferences. Leaders should adopt AI tools that enhance personalization and build trust, transforming sales from transactional interactions to meaningful, relationship based engagements.Authenticity is Key to Effective Personalization: One of the key insights shared by Amarpreet is the need for authentic personalization. Techniques like mirroring can enhance likability and trust, but they must be used sincerely to avoid a mechanical feel. Sales teams should be encouraged to blend relevance with genuine personalization to stand out in a crowded market and foster stronger buyer relationships.Focus on Buyer Intelligence to Improve Sales Outcomes: The concept of buyer intelligence involves understanding what truly matters to the buyer. Humantic AI's approach to analyzing buyer personalities and tailoring communication accordingly can significantly boost sales effectiveness. There must be investment in technologies and strategies that prioritize buyer intelligence, ensuring that sales efforts are aligned with the buyer's needs and concerns. Ethical Considerations are Crucial in AI Implementation: Amarpreet underscores the ethical responsibilities that come with using AI in sales. It's important to adhere to legal standards and moral principles when handling data. SaaS...

In this episode of Tech Sales Insights, Jim Karrh, a Consultant & Professional Speaker at Karrh & Associates, shares his expertise on building consistently effective sales communications and conversations. He emphasizes the need for strategic thinking and offers insights into how sales organizations can structure their conversations to improve results. Other topics include the use of AI and technology in enhancing sales effectiveness, and the critical elements of successful sales playbooks.KEY TAKEAWAYSSequence of Effective Sales Conversations: Understand the stages of change, urgency, and differentiation in sales dialogues.Messaging vs. Commoditization: Differentiate your message to resonate beyond industry jargon and technical features.The Impact of Confident Messaging: Confidence in delivering your message enhances engagement and trust.Managing Sales Teams: Implementing structured training, coaching, and tools to ensure consistent messaging and performance.QUOTES"Confidence in the value of what you offer is crucial, but equally important is having confidence in how to talk about it.""Avoid the pitfalls of commoditization by developing a unique, compelling message that resonates with your audience.""Sales success often hinges on having the right conversations with the right people at the right time.""Consistency in sales messaging is key—it's not about scripting but about having a common language and approach across the team.""Preparation and practice are fundamental; they transform foundational techniques into effective, fluid conversations."Find out more about Jim Karrh through the links below:https://www.linkedin.com/in/jimkarrh/This episode is sponsored by Humantic AI. Humantic AI is a Buyer Intelligence platform for revenue teams. Top revenue teams use Humantic's Personality AI to identify early adopters, help their BDRs personalize outreach and enable their AEs with vital customer insights for every deal.

This episode is also available on YouTube: https://youtu.be/D5G-vURa54U This week we are delighted to have Nancy Calabrese as our guest on the show. Nancy is someone who is very familiar with the Sandler Way, and is the founder and CEO of One of a Kind Sales.  Nancy understands that those first calls are critical to the sales process, and if you are not respecting your potential buyer's time, you are setting yourself up for failure. What you'll learn: The value of scripts in the prospecting phase of the sales funnel. Why understanding your potential buyer's communication style will move the needle forward. Why a cold call should only last between four to nine minutes. We want to hear from you! Sales leaders: What are the challenges you are faced with? Would you like some ideas on how to solve them? Hamish will shortly be releasing our first "Listener questions" episode and we want to hear from you! What's the burning question you want an answer to? What do you think of the show? Whatever your questions, comment on social media or email us at the address below, and we will possibly add your questions to future episodes.  Please submit your questions at: https://share.hsforms.com/1bauMW6liRNKbrZR0w6FPNwbn9ta Resources: Nancy Calabrese on LinkedIn - https://www.linkedin.com/in/ncalabrese/ Humantic AI - https://humantic.ai/ Connect with Hamish on LinkedIn:  https://www.linkedin.com/in/hamishknox/ Meet Hamish at a Sandler Summit: https://www.hamish.sandler.com/orlando Fathom: https://fathom.video/invite/72CZPA Humanic: https://app.humantic.ai/login/?referral_code=HamishKnox_SA

Guest: Collin Mitchell   Guest Bio: Meet Collin Mitchell, a 4x founder passionate about Sales, Entrepreneurship, and Podcasting. Collin is the Chief Evangelist at Humantic AI where they are helping sellers personalize the entire sales process to build more rapport and close more deals. Collin is also the host of Sales Transformation. He started with nothing but managed to grow his first business from 0 to 5M ARR in 26 months!   Guest Links: Sales Transformation     About Salesology®: Conversations with Sales Leaders Download your free gift, The Salesology® Vault. The vault is packed full of free gifts from sales leaders, sales experts, marketing gurus and revenue generation experts.  Download your free gift, 81 Tools to Grow Your Sales & Your Business Faster, More Easily & More Profitably. Save hours of work tracking down the right prospecting and sales resources and/or digital tools that every business owner and salesperson needs. Watch the demo of the Salesology® Prospecting Method, A Simple, 3-Step Method That, On Average, Increases Qualified Appointments & Sales By 73%. If you are a business owner or sales manager with an underperforming sales team, let's talk. Click here to schedule a time. Please, subscribe to Salesology®: Conversations with Sales Leaders so that you don't miss a single episode, and while you're at it, won't you take a moment to write a short review and rate our show? It would be greatly appreciated! To learn more about our previous guests, listen to past episodes, and get to know your host, go to https://podcast.gosalesology.com/ and connect on LinkedIn and follow us on Facebook and Twitter and check out our website at  http://www.gosalesology.com

Amarpreet Kalkat, Founder & CEO of Humantic AI. This speaker from the Demand Gen Summit discusses how artificial intelligence is utilized throughout sales. To stay current on our latest events, follow us on Linkedin. Useful Timestamps:0:20 - What is the role of AI in sales?4:21 - The significance of generative AI and it's impact on sellers.5:02 - Analysis of the current state of sales, challenges faced by revenue leaders.7:56 - The state of sales in 2023, challenges faced by CROs, and the impact of market trends on sales performance.10:11 - Insights into the lack of understanding of AI among technology leaders, revenue leaders, and revenue ops leaders, and its implications for sales.19:20 - Identify pressing issues for company development.20:25 - Understand whether issues are personal perceptions or validated by the team.24: 46 - Companies that are involved in AI, the humanization aspect of selling.28:46 - AI rollouts, the importance of leadership alignment.30:56 - Groundbreaking impacts of AI in sales. 35:52 - Closing Remarks.

In episode #2594, we dive into the world of game-changing marketing tools. We explore Opus Pro for crafting viral headlines and captions, Beehive for managing newsletters and selling ad space, Mailmodo for creating interactive emails, Retention.com for email matching, and various AI-powered analytics solutions. Our conversation also delves into the power of AI for data analysis, generating actionable insights, and the use of AI for multilingual content dubbing. Throughout our discussion, we stress the importance of selecting a single tool and dedicating focus to its implementation, rather than getting sidetracked by multiple options. TIME-STAMPED SHOW NOTES: [00:00] Today's topic: 8 Most Game Changing Marketing Tools [00:38] Opus Pro for creating viral headlines and captions [01:16] Dubbing content in different languages for more views [02:20] Beehiiv for newsletters and ad space selling [03:18] Mail Model for interactive emails and surveys [04:21] Retention.com for B2C email matching [05:39] Custom AI script for analyzing analytics and making changes [06:43] Developers creating AI insights for marketing optimization [08:29] Using Gong for call analysis and time tracking leaderboard [09:29] Content decay tool to modify and republish articles for SEO [09:42] Introduction to Humantic AI tool [10:19] Importance of using at least one tool [11:06] Introduction to Scheduler AI tool [11:41] Discussion on the need for an EA [11:52] Go to https://www.marketingschool.io to learn more! Links Mentioned in Today's Episode: Don't forget to help us grow by subscribing and liking on YouTube! Opus Pro Beehiiv  Mailmodo  Retention.com Gong Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us:  Single Grain

Real estate has gone through a lot of changes in the last couple of years. Sometimes it seemed that tried and tested lead gen methods like cold calling weren't relevant anymore.    The truth about cold calling is that it will never go out of style, and it's a skill we have to keep as sharp as possible. How can shifting our mindset about cold calling directly impact our results? How can we make cold calling fun, and use it to grow?   In this episode, Head of Sales at Humantic AI Collin Mitchell joins me to discuss how he made over 500,000 cold calls in his career, what the perfect script looks like and how cold-calling can actually be enjoyable.     Three Things You'll Learn In This Episode    - How to open a cold call The opening to your cold call is undoubtedly one of the most important parts of your conversation so how do you find one that works for you?   - Fine-tuning your cold-calling How does being consistent help us perfect conversations?   - How to use personality insights to build relationships Knowing your buyer's personality can help you be compatible with them, and understand what they value.     Guest Bio   Collin Mitchell is a 4x founder passionate about Sales, Entrepreneurship, and Podcasting. Collin is the Head of Sales at Humantic AI where they are helping sellers personalize the entire sales process to build more rapport and close more deals.   Collin is also the host of Sales Transformation. He started with nothing but managed to grow his first business from 0 to 5M ARR in 26 months! Collin has been in the Sales and Service (SaaS) Industry for 13 years.   Find Collin on LinkedIn @Collin Mitchell or visit https://humantic.ai.

Get Fresh Sales Plays From The Trenches In Your Inbox

Get Fresh Sales Plays From The Trenches In Your Inbox

Get Fresh Sales Plays From The Trenches In Your Inbox

Get Fresh Sales Plays From The Trenches In Your Inbox

Get Fresh Sales Plays From The Trenches In Your Inbox

Get Fresh Sales Plays From The Trenches In Your Inbox

SOMETIMES, WHEN YOU GOT NO IDEA, FREAKING IDEA OF WHAT YOU'RE DOING, YOU JUST GOTTA DO IT ANYWAYWe are back with Alexa today, and in this conversation, she shares her experience in operating founder-led sales for Pocus. She explains the reason why she had to operate the business that way, what challenges she faced, and how she worked on it and succeeded by being intentional about leading her sales team. Find out more in this latest episode of Sales Transformation.Want to book more meetings and close more deals? Start selling the way your buyers want to buy with Humantic AI! TRANSFORMING MOMENTSALEXA: BEING INTENTIONAL IN OPERATING FOUNDER-LED SALES“I was very intentional that I said, you know, I do not want to hire any go-to-market team until I feel confident about product market fit. We just recently hired an actual go-to-market team. So it was all founder-led sales until them and they'd say it's like, the most painful thing ever because you're doing sales, sales, engineering, and customer success and running the business. But I think it's really necessary to figure out, do we have like, do we have product market fit? What works? What are the initial sales playbooks, you should be running? What are the initial post-sales playbooks you should be running before passing that over to someone else?”Connect with AlexaAlexa Grabell | Pocus | Pocus.comConnect with Collin LinkedIn | YouTube | Newsletter | Twitter | IG | TikTok

HOW DO YOU FIGURE OUT THE RIGHT MESSAGE FOR THE RIGHT PERSON?                                                                                                                                         Saying tailoring your message based on their personality is easier said than done for most sellers. However, Collin explains that it's not as complicated as you think. It all comes in two steps, leaving your default in writing behind, and knowing yourself first to know who would be compatible with you. Collin has more up his sleeves so stayed tune on this latest episode of Sales Transformation.Want to book more meetings and close more deals? Start selling the way your buyers want to buy with Humantic AI! TRANSFORMING MOMENTSCOLLIN: THE PROBLEM WITH YOUR DEFAULT“The challenge a lot of sellers have is that they always default to their own style. If they were on the other side of the table, if they were a buyer, they're going to sell the way that they would want to buy, and that's only going to work if you're selling to people that have exactly the same personality to you.”COLLIN: KNOW YOURSELF FIRST“I always say the best place to start is self-awareness, know yourself. Because if you know yourself, then that's gonna give you a pretty good indicator of maybe identifying other people that are like you. If you think about it, if you're a seller, and you're listening to this podcast, there are probably prospects that you just feel like, things were just a little easier, and you jive with them. And that's because you are compatible, you probably had a lot of similarities”Connect with MarkMark McInnes | Sales Development As A Service | Sales-Dev.comConnect with Collin LinkedIn | YouTube | Newsletter | Twitter | IG | TikTok

WHAT IS SALES DEVELOPMENT WITHOUT A FULL-TIME SDR?With its definition as a Sales Development Rep, many people in the sales space are used to having full-time SDRs as the major channel for sales development. However, Kevin Warner believes otherwise. In this episode, Kevin discusses the reasons why the future of sales development does not really require a full-time SDR, as what we really need to measure is ROI and revenue, instead of just SDR activity. Find out more in this latest episode of Sales Transformation.Want to book more meetings and close more deals? Start selling the way your buyers want to buy with Humantic AI! TRANSFORMING MOMENTSKEVIN: THE FUTURE OF SALES DEVELOPMENT“We say the future of sales development is not having a full-time SDR, because companies, the way you evaluate an SDR is activity-driven, not ROI driven. Marketing campaigns at their core, if you run an ad on Facebook, on Instagram on Google AdWords, it is revenue driven from every analytic point.”KEVIN: SCALE BY KNOWING THE MARKET“In my mind, the sales development spaces leading to marketing, you should have campaign managers, you shouldn't be structuring these with very unique campaigns, you should be segmenting your market as much as possible and running unique campaigns that you can then measure. And we should be valuing the strategy and the management of those and not just an SDR team.”Connect with KevinKevin Warner | Leadium | Leadium.comConnect with Collin LinkedIn | YouTube | Newsletter | Twitter | IG | TikTok

HOW MUCH IS TOO MUCH?As a seller, the best way to earn your audience's trust is to provide value beyond their expectations. Marki starts off the episode by sharing her habit of overwhelming people with value without expecting anything in return. Collin also dives in by discussing the importance of focusing on providing overwhelming value instead of burning out the audience with pitch slaps and offers. Tune in and learn more in this latest episode of Sales Transformation.Want to book more meetings and close more deals? Start selling the way your buyers want to buy with Humantic AI! TRANSFORMING MOMENTSMARKI: OVERWHELM THEM WITH VALUE“I am going to overwhelm them with information tomorrow because my whole goal is to exceed expectations. I don't ever want to be mediocre. Just okay. I don't know about that. No, I want to overwhelm you. That's what I strive for.”COLLIN: CREATE SUPER FANS WITH YOUR VALUE“You create what's called super fans, super fans want to support whatever it is that you do because you've added so much value to them over time, that it really doesn't even matter what the offer is, they just want to support what you're doing.”COLLIN: DON'T BURN OUT YOUR AUDIENCE“The thing is, you gotta have a balance. You can't over-promote, because if every single post you put out there is to buy my stuff, buy my stuff, then it's not going to work, you're gonna burn your audience.”Connect with MarkiMarki Lemons | National Association of REALTORS ®Connect with Collin LinkedIn | YouTube | Newsletter | Twitter | IG | TikTok

DO YOU HAVE A MILLION-DOLLAR IDEA?How well do you think it is? Some people are too passionate about their ideas that they blindly execute them and ultimately fail in the process. In this episode, Alexa is back to discuss the ways of knowing whether your idea is business-worthy or not. She also explains that you need to have a hypothetical approach and think about the possibility of failure. Learn more in this latest episode of Sales Transformation.Want to book more meetings and close more deals? Start selling the way your buyers want to buy with Humantic AI! TRANSFORMING MOMENTSALEXA: THINK ABOUT THE POSSIBILITY OF FAILURE“You have to go into every hypothesis that this idea will fail, and like poke holes and figure out like, why is this not a real idea? Why is this not a business and really poke into that rather than going into conversations with customers and saying, like, this is a good idea, right? Like, tell me how you would use this. And so it's really being not tied to any idea and letting the idea pull you in.”Connect with AlexaAlexa Grabell | Pocus | Pocus.comConnect with Collin LinkedIn | YouTube | Newsletter | Twitter | IG | TikTok

ARE YOU ANALYTICAL ENOUGH?Being a seller is not always about knowing just one customer, it also involves knowing your entire customer base as a whole. Kevin Warner is back and today he talks about the importance of having analytics in your sales process. Kevin also explains how every outbound channel has just the same structure, the true big factor is having enough analysis on your customers to know how to communicate with them well. Let's dig deeper and analyze this in the latest episode of Sales Transformation.Want to book more meetings and close more deals? Start selling the way your buyers want to buy with Humantic AI! TRANSFORMING MOMENTSKEVIN: VOLUME WORKS IF DONE RIGHT“Volume still works. If you're doing it the right way. The problem is a lot of companies, to achieve volume, don't do it the right way because of human resources or capital problems.”KEVIN: OUTBOUND IS ANALYTICS DRIVEN“The one unique thing about outbound is it is an acquisition channel, and at the core of an acquisition channel, it's analytic driven.”KEVIN: SCALE BY KNOWING THE MARKET“You can still achieve scale, you can if you know your market well enough if you can segment them well enough if you can personalize the messaging to those segments if you can interject personality data if you can understand that not all people use all of those communication channels the same.”Connect with KevinKevin Warner | Leadium | Leadium.comConnect with Collin LinkedIn | YouTube | Newsletter | Twitter | IG | TikTok

LET'S GET TACTICALKnowing the personality types of your prospects or customers and using them as your foundation in selling is quite a cool strategy. But the question is, how exactly are you using them? How do you apply them in your actual selling strategy? Collin breaks down the process of using DISC and OCEAN and how to use their results to start the perfect conversation with your prospect. Learn more in this latest episode of Sales Transformation.Want to book more meetings and close more deals? Start selling the way your buyers want to buy with Humantic AI! TRANSFORMING MOMENTSCOLLIN: RELATIONSHIP-FOCUSED APPROACH TO MESSAGING “We see teams, basically bucket their leads based on personality. We've run some tests ourselves as well, where you're not necessarily changing the call script as much because that can be a little bit overwhelming. But the goal of a cold call is to get into a conversation. And so once you get into a conversation with somebody based on whatever your script is and stuff like that, how you frame that conversation, the tone of how you get into that conversation can be different based on the person's personality. That your overall messaging should be focused on, with some people, it needs to be more output driven, on other types of people, it needs to be more relationship-focused because that's something that really matters to them a lot.”Connect with Collin LinkedIn | YouTube | Newsletter | Twitter | IG | TikTok

UNLOCKING YOUR CUSTOMER'S DATA IS LIKE MAGICCollin welcomes Alexa Grabell to the show. She is the Co-founder and CEO of Pocus. Alexa shares her sales story and how her career led her to found Pocus, the first Product-Led Sales platform that turns data into revenue. We all know that sellers need customer data to build their lists and it was difficult to unlock back in the day. Tune in as Alexa discusses how Pocus was made to solve this problem. Learn more in this latest episode of Sales Transformation.Want to book more meetings and close more deals? Start selling the way your buyers want to buy with Humantic AI! TRANSFORMING MOMENTSALEXA: THE PAIN POINT BEHIND POCUS“Data lived all over the place, and sales teams would always say, how do I even get access to what my customers are doing? Who are they? Where are they in the sales journey, how many users from the company are already on the product on the free plan, or whatever that was? And so I ended up hacking together solutions to give sales reps the power of getting access to the data that they needed.”ALEXA: UNLOCKING THE POCUS IDEA“I then left Data Miner to go to Stanford for Business School, where I met my co-founder, and we went really deep into this topic of how you unlock data for revenue teams for sales, customer success, and marketing. And that led to the founding of POCUS as a product lead sales platform on how do you unlock all this great data and make it very usable for a salesperson.”Connect with AlexaAlexa Grabell | Pocus | Pocus.comConnect with Collin LinkedIn | YouTube | Newsletter | Twitter | IG | TikTok

GO FORTH AND MULTIPLYAs more and more companies join the growing trend of having evangelists in their ranks, you gotta wonder, why do we need one? What are the pros and cons of having an evangelist? Collin shares how he ended up with this title which they never really discussed right away, and what he thinks are the pros and cons that come with it. He also discusses that the reason why this role is starting to grow in numbers is the shift of content, in general, to cater to customers' need for education. Find out more in this latest episode of Sales Transformation.Want to book more meetings and close more deals? Start selling the way your buyers want to buy with Humantic AI! TRANSFORMING MOMENTSCOLLIN: THE EVANGELIST ROLE TRENDS AMIDST UNCERTAINTIES“I think that more people are going to start to jump on board with this, and I think a lot of companies are going to be unsure on how to handle it, how to track ROI, how to attribute revenue, what success looks like.”COLLIN: BUYERS NEED TO BE EDUCATED MORE“I think it has to do with the shift of just content in general, people's understanding that buyers need to be much more educated before they have a sales conversation.”Connect with Collin LinkedIn | YouTube | Newsletter | Twitter | IG | TikTok

IS YOUR COMPANY SALES DRIVEN?In this episode, Collin welcomes Kevin Warner, Founder and CEO of Leadium. The two will be talking about the future of sales and sales organizations. Kevin shares his history of founding Leadium after learning that sales is the driving force of a company. Stay tuned as Kevin also discusses his learnings after running the sales agency business, only here, in the latest episode of Sales Transformation.Want to book more meetings and close more deals? Start selling the way your buyers want to buy with Humantic AI! TRANSFORMING MOMENTSKEVIN: SALES IS THE DRIVING FORCE OF EVERY BUSINESS“When you're on product development and the success team, you learn that your company is only as good as sales, if you have revenue coming into the door, who cares about product success a lot of times, so that's when I shifted my focus is about the early stage tech startup companies that sales is really what drives a company, and sales is what can get you through a lot of your early stage problems if you can have this continual pipeline.”Connect with KevinKevin Warner | Leadium | Leadium.comConnect with Collin LinkedIn | YouTube | Newsletter | Twitter | IG | TikTok

EVERYBODY HAS A PERSONALITYWe all have our likes, dislikes, things we love, and things that drive us nuts. The question now is, how do we sell to each of these personalities? In his interview with Mark McInnes in Best of Sales Skills, Collin briefly explains his role as a Chief Evangelist. He also discusses the different capabilities and benefits of HumanticAI and cites sample results of their recent pilots. Join Mark and Collin today in this latest episode of Sales Transformation.Want to book more meetings and close more deals? Start selling the way your buyers want to buy with Humantic AI! TRANSFORMING MOMENTSCOLLIN: WHAT HUMANTIC IS CAPABLE OF“We're able to tell you the reason that they might be a challenging prospect, the magic lever of like, what it is that really matters most to them, and then we give sales reps, the playbook all the way from prospecting of like, here's this particular prospect, here's their personality type, here's even your compatibility with that prospect. Here's how you should structure an email for this particular type of person. And then here's how you should prospect into this person.”Connect with MarkMark McInnes | Sales Development As A Service | Sales-Dev.comConnect with Collin LinkedIn | YouTube | Newsletter | Twitter | IG | TikTok

WHAT IS SOCIAL SELLING TO YOU?This episode starts off with Marki and Collin discussing the value of consistency in any channel you use when selling. Marki then posed a question for Collin on his thoughts on what is social selling. Collin explains that social selling should be treated as an inbound channel rather than an outbound one and breaks down how adding value comes into play with it. Find out more in this latest episode of Sales Transformation.Want to book more meetings and close more deals? Start selling the way your buyers want to buy with Humantic AI! TRANSFORMING MOMENTSCOLLIN: IT'S ALL ABOUT THE MINDSET“The actions and activities that you do are a result of your mindset and how you approach it.”COLLIN: CONTRIBUTION, INSTEAD OF SEEKING ATTENTION“You got to shift to what can I contribute? What can I give to the platform to a community, it's a long game, again, most people will give up before they start to see results because they're gonna throw their hands up.”COLLIN: WHAT SOCIAL SELLING IS MEANT TO BE“I like to think of social media as more of an inbound channel, not an outbound channel. A lot of people are treating social like an outbound channel, which is connecting with everybody, sending automated messages, and doing all that stuff. I'm not some big anti-tech automation type of person, but there's a right way to do it, and it's about building relationships on the channels. It's adding value to an audience and community that you build up.”Connect with MarkiMarki Lemons | National Association of REALTORS ®Connect with Collin LinkedIn | YouTube | Newsletter | Twitter | IG | TikTok

HOW DO YOU DELIVER A “CALL TO ACTION”?Sellers differ in closing styles but if there's something that's common about them, it's that they will close with a call to action, AKA, CTA. If you are wondering why your standard CTA doesn't work all the time, it's because it's not fit for your prospect's personality type. Collin explains that CTAs also need to be fit to personality types, and you will learn more in this latest episode of Sales Transformation.Want to book more meetings and close more deals? Start selling the way your buyers want to buy with Humantic AI! TRANSFORMING MOMENTSCOLLIN: PEOPLE FROM TWO SIDES OF THE COIN“What your overall messaging should be focused on, with some people, it needs to be more output driven, on other types of people, it needs to be more relationship-focused because that's something that really matters to them a lot.”Connect with Collin LinkedIn | YouTube | Newsletter | Twitter | IG | TikTok

HOW DO YOU PLAY THE GAME?Collin's Chief Evangelist role is pretty much new as well as it is for Humantic. Having said that, positive results are only expected if a proper plan is created and executed. Collin lays down his cards today and breaks down their game plan on how to evangelize their product well into the market. Collin also explains how an evangelist's integration into the team is important in order for it to be utilized properly. Find out more in this latest episode of Sales Transformation.Want to book more meetings and close more deals? Start selling the way your buyers want to buy with Humantic AI! TRANSFORMING MOMENTSCOLLIN: THE EVANGELIST GAMEPLAN“One is starting a podcast. They don't currently have a podcast. So we'll be starting to podcast. Step one is to start doing regular LinkedIn lives around authentic selling, right, we're doing our first one next week, and then the other sort of big goal is building this board of strategic advisors.”COLLIN: HOW AN EVANGELIST IS INTEGRATED“I think what the legal paperwork says is less important. What's more important, is how that person is integrated into the team”Connect with Collin LinkedIn | YouTube | Newsletter | Twitter | IG | TikTok

YOU GOTTA LOVE IT TO BE GOOD AT ITWhile interviewing Collin about cold-calling, Marki Lemons recalls her own experience with a cold-caller where she resonates with the importance of having a positive mindset toward it. Marki shares the story of this cold caller who built a great rapport with her because he is happy and loves his work. Collin affirms this by explaining that you can only be good at cold calling if you find a way to really enjoy it. Find out more in this latest episode of Sales Transformation.Want to book more meetings and close more deals? Start selling the way your buyers want to buy with Humantic AI! TRANSFORMING MOMENTSMARKI: IT WAS NOT HIS JOB, IT WAS HIS CAREER“It was the most pleasant conversation because of the rapport that he built. And it wasn't like that same dry person who's always calling me. He actually had a little pep and personality in his tone. And what I gathered from all of our conversations was he liked his job. But what I learned was that he came from AT&T. So this wasn't just a job, this is his career, and he took his career seriously. So when I go back and think about it, I need to change my mindset.”COLLIN: MAKE IT YOURS, DESIGN THE CALL YOUR WAY“You got to start to bring your own flavor, your own style, bring yourself into the conversation, how I use a permission-based opener may not be the way that you know, somebody else would. Does everybody want to say what's the perfect script? Well, the perfect script is however, you're going to feel most confident in delivering it, because what you say matters a bit, but how you say it matters far more than what you say.”Connect with MarkiMarki Lemons | National Association of REALTORS ®Connect with Collin LinkedIn | YouTube | Newsletter | Twitter | IG | TikTok

36 IS A LOT, HOW DO YOU DEAL WITH THAT?It's all about personality types and reply rates between Tyler Lindley and Collin. In this episode, Collin discusses the logic behind people's preferences in messaging such as being detail-oriented, being very particular with grammar, and going nuts over bullet points. Collin reveals that there are actually 36 personality types that you have to deal with when it comes to writing the right message, and you will learn more about them in this latest episode of Sales Transformation.Want to book more meetings and close more deals? Start selling the way your buyers want to buy with Humantic AI! TRANSFORMING MOMENTSCOLLIN: 36 PERSONALITY TYPES TO DEAL WITH“When we're talking about personality, it's not so black and white. Between the models that we use in Humantic, there are 36 different possible variations of personality”Connect with Collin LinkedIn | YouTube | Newsletter | Twitter | IG | TikTok

HOW MUCH IS TOO MUCH?Jordan is back with Collin, and today, he talks about different price levels in sales funnels, which are considered low tickets, and which are high tickets. Jordan also discusses the importance of knowing your limit when it comes to the items you sell using sales funnels and knowing the right number of upsells you should make. Find out more in this latest episode of Sales Transformation.Want to book more meetings and close more deals? Start selling the way your buyers want to buy with Humantic AI! TRANSFORMING MOMENTSJORDAN: MAKE IT QUICK AND EASY“I think as what I would hope to get myself to be an ethical entrepreneur, I think there are boundaries, where at some point you've got to really consider, what are some things that are actually going to add value to somebody's life? And does that make sense? Right, instead of endlessly selling pointless objects to people.”Connect with JordanJordan Mederich | DropFunnels | DropFunnels.comConnect with Collin LinkedIn | YouTube | Newsletter | Twitter | IG | TikTok

WHY DO I EVEN NEED THAT?As companies and the market evolve in these modern times, new roles and functions are being created to help organizations scale to a higher level, or simply succeed in their mission. The question is, do we really need them? In this episode, Collin explains how his evangelist role came to be and its importance to HumanticAI. Collin also discusses the initiatives they started with his new role and their results. Learn more in this latest episode of Sales Transformation.Want to book more meetings and close more deals? Start selling the way your buyers want to buy with Humantic AI! TRANSFORMING MOMENTSCOLLIN: HOW HUMANTIC REALIZED THE NEED FOR AN EVANGELIST“It was because of the feedback that they were getting in the market, lots of inbounds coming in, but then a lot of deals getting stuck. And you know, mainly because of just lack of education, lack of knowledge of what DISC, is what these different personal personality types are, what the business applications are, why should people care about these things? Why does it matter?”Connect with Collin LinkedIn | YouTube | Newsletter | Twitter | IG | TikTok

WHERE'S THE FUN IN FUNNELS?Jordan is back with Collin, and today, he talks about how you can figure out what it is you want on your funnel. Jordan breaks down the different approaches to making funnels depending on your goal as a seller, whether it's selling high-ticket products or just finding the right fit. Learn more about these tactics in this latest episode of Sales Transformation.Want to book more meetings and close more deals? Start selling the way your buyers want to buy with Humantic AI! TRANSFORMING MOMENTSJORDAN: MAKE IT QUICK AND EASY“You can really start with an opt-in page collecting name, email, and phone and maybe there's a training or a guide that they're getting access to, maybe it's a mini course, maybe they're just literally opting in, in order to get connected with you on a private call. The key here is obviously speed to lead. So if you can get to that lead within 10 minutes of them opting in, you're gonna see a radical change in your conversions.”Connect with JordanJordan Mederich | DropFunnels | DropFunnels.comConnect with Collin LinkedIn | YouTube | Newsletter | Twitter | IG | TikTok

ARE YOU TRUSTWORTHY?Rish Bhandari is back and in today's episode, he and Collin talk about how dark social is starting to become a means of building pipelines for those who are using it properly. Rish also talks about how sellers can leverage dark social by taking time and effort to become a trusted source of information. Find out more in this latest episode of Sales Transformation.Want to book more meetings and close more deals? Start selling the way your buyers want to buy with Humantic AI! TRANSFORMING MOMENTSRISH: TAKE TIME TO BECOME A TRUSTED SOURCE OF INFORMATION“You've got to become a trusted source of information, and I'm not saying that if you start posting today, you will start picking up, you'll start having the trust, it takes some time, you need to invest some both time and effort. Because you've got to create those resources yourself.”Connect with RishRishabh Bhandari | Content Beta | ContentBeta.comConnect with Collin LinkedIn | YouTube | Newsletter | Twitter | IG | TikTok

IF YOU THINK IT SUCKS, IT'S GONNA SUCKCold-calling has a bad rep with a number of sellers, saying it's too difficult, it's too time-consuming, and it's not gonna get results, but for Collin who really loves cold-calling, it just depends on your mindset. Collin explains how you can make a positive shift in your mindset toward cold-calling, and breaks down some details like people's common mistakes, and techniques such as permission-based openers and pattern interrupt. So buckle up coz' it's gonna be a wild ride in this latest episode of Sales Transformation.Want to book more meetings and close more deals? Start selling the way your buyers want to buy with Humantic AI! TRANSFORMING MOMENTSCOLLIN: IT'S ABOUT THE MINDSET BEYOND ANYTHING ELSE“Mindset is huge with cold calling. If you have an attitude of cold calling sucks, cold calling sucks, I'm not good at cold calling, then guess what, you're not gonna be good at cold calling, and cold calling is gonna suck. But if you can shift that, and go into more of a positive mindset, and actually have some fun with it, you can actually get some results.”Connect with Collin LinkedIn | YouTube | Newsletter | Twitter | IG | TikTok

YOUR FIRST TIME WILL ALWAYS BE MEMORABLEJordan is back to give us the basics of building your first-ever sales funnel. Jordan's tips are straight to the point: 1) Make a clear offer, 2) Use simple design elements, and 3) Ask for help if you are having difficulties. Stay tuned as Jordan breaks down each of these three in this latest episode of Sales Transformation.Want to book more meetings and close more deals? Start selling the way your buyers want to buy with Humantic AI! TRANSFORMING MOMENTSJORDAN: CLARITY OF YOUR OFFER“You need to have a crystal clear offer. So what are we pointing them to do? And how do we communicate that extremely clearly, to that buyer?”JORDAN: SIMPLICITY OF YOUR DESIGN“Keep any of your design elements very simple. It sounds counterintuitive, but I see it all the time, the more complex you make your marketing, message, design, and copy, the lower your conversions tend to be. And so we always say you can be clear, or you can be clever, which one do you want to be? I'd rather be clear because clear is going to win, hands down.”Connect with JordanJordan Mederich | DropFunnels | DropFunnels.comConnect with Collin LinkedIn | YouTube | Newsletter | Twitter | IG | TikTok

DID YOU JUST LOSE A DEAL THAT YOU THOUGHT WAS GOOD AS SOLD?What do you think went wrong? Sometimes it's about how you communicate. What do we mean by communicating?In this episode, Collin talks about 2 things. First is the difference between a Chief Evangelist and a Sales Leader. Second, one factor that makes or breaks a deal is not really your knowledge of the product, it's how you communicate. Collin emphasizes the importance of selling to the person, authentic personalized selling, not the patterned and automated persona selling, that brings the win. Learn more in this latest episode of Sales Transformation.Want to book more meetings and close more deals? Start selling the way your buyers want to buy with Humantic AI! TRANSFORMING MOMENTSCOLLIN: A SMALL CHANGE CAN MAKE A HUGE DIFFERENCE“The default for most sellers, is to just show up and use the communication style and preferences that they prefer, and that's why a lot of sellers end up feeling like they mesh with certain prospects, and they don't with others. But if they just changed things a little bit to communicate in the way that that person likes to receive and process information, it can make a huge difference.”Connect with Collin LinkedIn | YouTube | Newsletter | Twitter | IG | TikTok

IT'S TIME TO RUN THIS SHOWAs the showrunner of his own content company, Rish has his own ways in terms of using his content as means for his business. In this episode, Rish shares their unique way of doing business and finding prospects with the distribution of their content. Find out more in this latest episode of Sales Transformation.Want to book more meetings and close more deals? Start selling the way your buyers want to buy with Humantic AI! TRANSFORMING MOMENTSRISH: THE BEST SALES REPS“We've given up on always selling and we've picked up always be helping. Now, the way this is different is you can say stock social. So basically, you go on social media, you go on communities, it could be Facebook groups could be slack communities, and I'm engaged with the audience set. ”Connect with RishRishabh Bhandari | Content Beta | ContentBeta.comConnect with Collin LinkedIn | YouTube | Newsletter | Twitter | IG | TikTok

YOU GOTTA GET DOWN TO THE NITTY-GRITTY DETAILSA lot of sellers today write their messaging based on a particular pattern or template that is designed for a persona, but is that enough? What about their differences in writing preferences? How about their desired formats, those things drive them nuts. Today, Collin discusses the secret sauce of boosting your positive outbound replies to 236% with the power of personalization. Learn more in this latest episode of Sales Transformation.Want to book more meetings and close more deals? Start selling the way your buyers want to buy with Humantic AI! TRANSFORMING MOMENTSCOLLIN: THAT'S NOT HOW PERSONALIZATION IS DONE“Most people have sort of a baseline sequence that they're running, which is really typically based more on a persona. This is our ICP, maybe here's their size, here are the problems that we think that they may have, all that stuff is valuable. But what isn't taken into consideration is the variations of different people that are recipients of that message. And that's where you can really see a big lift, is when you personalize to the person.”COLLIN: THE SECRET SAUCE TO PERSONALIZATION“The secret sauce is knowing your prospects and knowing what their personality type is, knowing certain things like, what your subject line should be based on their personality. What do you know? Should you say hi? Should you say, Hey, should you put the first name only? Right? These are all small details that a lot of people think are meaningless.”Connect with Collin LinkedIn | YouTube | Newsletter | Twitter | IG | TikTok

PRACTICE MAKES PERFECTCheesy, cliche, and old. However, Carole believes that every seller should practice their sales conversations as it keeps them getting better and better the more they keep on engaging. Carole also sends her final piece of advice that practice is more effective if combined with an accountability partner. So start practicing, and get loaded with more of Carole's insights in this latest episode of Sales Transformation.Want to book more meetings and close more deals? Start selling the way your buyers want to buy with Humantic AI! TRANSFORMING MOMENTSCAROLE: PRACTICE YOUR SALES CONVERSATIONS“The more you can practice these conversations before you get into these conversations, you're not practicing on your buyers, you're actually getting more comfortable with whatever new technique or approach it is that you're trying to take.”CAROLE: PRACTICE AND ACCOUNTABILITY GO TOGETHER“It's that practice and accountability that helps us to keep the commitments we all have desires, but when we somehow have to answer to someone else either to show up to the gym, we are more likely to do it.”Connect with CaroleCarole Mahoney | UnboundGrowth.com | Gey a copy of Buyer First at Barnes & NobleConnect with Collin LinkedIn | YouTube | Newsletter | Twitter | IG | TikTok

HOW DO YOU BOOK YOUR MEETINGS?Shawn is back to talk about his primary channel for booking meetings. Shawn discusses one of his main sources, email. He also adds another channel that is attending events and conferences, and he breaks down how he finds prospects, builds rapport and connects with them. Make sure to stay tuned until the end as Shawn has an important message to a lot of BDRs, only here, in the latest episode of Sales Transformation.Want to book more meetings and close more deals? Start selling the way your buyers want to buy with Humantic AI! TRANSFORMING MOMENTSSHAWN: JUST TRUST THE PROCESS AND BUILD YOUR SKILL SET“If you're trying to get out of your BDR work pretty quick, just have faith in the process, have faith in the time you spent there, and just really build up your skill set, because you're probably going to use it your entire career. So really focus on that.”Connect with ShawnShawn Kipnis | Kaleyra | Kaleyra.comConnect with Collin LinkedIn | YouTube | Newsletter | Twitter | IG | TikTok

ARE YOU READY TO BE EVANGELIZED?What is a Chief Evangelist? What does he do? What does it take to become one?These are the questions that Collin will be answering today. Being the Chief Evangelist for Humantic AI, Collin discusses the basics that you need to know about becoming one and emphasizes that it's about evangelizing the problem you are trying to solve, and not the product. Learn more in this latest episode of Sales Transformation.Want to book more meetings and close more deals? Start selling the way your buyers want to buy with Humantic AI! TRANSFORMING MOMENTSCOLLIN: EVANGELIZE THE PROBLEM BEING SOLVED, NOT THE PRODUCT“Evangelists should be evangelizing the problem they solve, and really being sort of that thought leader in that space that people can seek and learn from and more of a general level, rather than, like, only relevant to buying my product.”Connect with Collin LinkedIn | YouTube | Newsletter | Twitter | IG | TikTok

2 MAIN THINGS FOR TODAY:1) When somebody asks you to read, you read.2) Know your damn numbers!In this episode, Kevin shares his pro tip when interviewing a candidate with the use of an FAQ document to filter them out. He also talks about the importance of knowing your numbers which is a quality of a great salesperson. Learn more about these tips in the latest episode of Sales Transformation.Want to book more meetings and close more deals? Start selling the way your buyers want to buy with Humantic AI! TRANSFORMING MOMENTSKEVIN: GREAT SALESPEOPLE SHOULD KNOW THEIR NUMBERS“Great salespeople know their numbers, because then what follows after that is, what was your deal size? What was your quota? What was your achievement to quota? Great salespeople know the answers to those questions.”Connect with KevinKevin Gaither | Inside Sales Expert | InsideSalesExpert.comConnect with Collin LinkedIn | YouTube | Newsletter | Twitter | IG | TikTok

DO YOU KEEP IT SHORT AND SIMPLE? OR DO YOU WANT IT LONG AND STRONG?There's a lot of noise going on about keeping your cold emails short, but does it really have to be short for all prospects? In this episode, Collin explains why your cold emails should be longer. As there are different buyer personas, the length of your email should also align with it. Tune in and find out when you should be writing longer emails in this latest episode of Sales Transformation.Want to book more meetings and close more deals? Start selling the way your buyers want to buy with Humantic AI! TRANSFORMING MOMENTSCOLLIN: ALIGN YOUR EMAIL TO WHO YOU SEND IT TO“Emails should be written in the way that is going to be best suited for the person that you are sending it to.”COLLIN: SOME PEOPLE WANT DETAILS, INDULGE THEM“There are certain people that want more detail and want your emails to be written properly and not so casually. So a lot of people get fancy with email, and they write very casual language and they make them super short, which is effective for a lot of people. But when you're sending it to the type of person that has a personality that wants things to be very formal, very detailed. That is when a longer email is merited.”Connect with Collin LinkedIn | YouTube | Newsletter | Twitter | IG | TikTok

BIG, USEFUL, YET COMPLEXThis is how Jordan Mederich would describe WordPress, one of, if not the biggest social platform to build sales funnels. Jordan is the Founder and CEO of DropFunnels, and he discusses how he came up with its concept after seeing the complexities of WordPress. Jordan will also discuss the four main funnel archetypes so be sure to tune in to this latest episode of Sales Transformation.Want to book more meetings and close more deals? Start selling the way your buyers want to buy with Humantic AI! TRANSFORMING MOMENTSJORDAN: THERE'S ALWAYS A NEXT STEP“You've never really arrived. You've never really made it because once you hit a goal, you're always going on to the next thing.”JORDAN: INTRODUCTION TO THE FOUR SALES FUNNEL ARCHETYPES“I think people are trying to be really clever. By making things sophisticated, when really, it's pretty simple. There are really only four funnel archetypes that you could plug in virtually any offer to and all businesses can fit into these particular models.”Connect with JordanJordan Mederich | DropFunnels | DropFunnels.comConnect with Collin LinkedIn | YouTube | Newsletter | Twitter | IG | TikTok

COME ON AND LET ME CHANGE YOUR MINDCollin is back with Carole and today, they will be discussing mindset. Collin opens up about what should sellers do to be able to change their mindset. Carole gives her insight on this, while Collin adds that every seller must find a reason to change their behavior because if it's not based on anything, no change is gonna happen. Find out more in this latest episode of Sales Transformation.Want to book more meetings and close more deals? Start selling the way your buyers want to buy with Humantic AI! TRANSFORMING MOMENTSCOLLIN: CHANGE YOUR BEHAVIOR FOR A REASON“Why is it even important to change this behavior? Because if you don't have a good reason for wanting to change this, guess what? Probably not gonna happen.”Connect with CaroleCarole Mahoney | UnboundGrowth.com | Gey a copy of Buyer First at Barnes & NobleConnect with Collin LinkedIn | YouTube | Newsletter | Twitter | IG | TikTok

ALWAYS SEND THE RIGHT REP FOR THE RIGHT ICPAs Collin discusses that reps perform better on different channels, Mark adds on by explaining that as a leader, you must send the right rep who is skilled with the kind of channel to be used for a specific ICP. Mark also discusses the importance of providing your reps with the right tools instead of just dumping them with MQLs. Find out more in this latest episode of Sales Transformation.Want to book more meetings and close more deals? Start selling the way your buyers want to buy with Humantic AI! TRANSFORMING MOMENTSMARK: SEND THE RIGHT REP FOR THE RIGHT ICP“Most organizations are only selling to one or two ICPs. So then just make sure that you've got the right reps to deliver the channel. So you've got a guy that's great on video, but your ICP is not answering video, maybe don't hire. You know, and I'm not sure that people are going through that level of due diligence when they should be.”Connect with MarkMark McInnes | Sales Development As A Service | Sales-Dev.comConnect with Collin LinkedIn | YouTube | Newsletter | Twitter | IG | TikTok