The Site Shed

In this episode of The Site Shed Podcast, Matt Jones and Rai Cornell discuss the psychology behind marketing and why it can often feel uncomfortable or 'icky.' They explore the importance of authenticity, relationship building, and creating valuable content that resonates with audiences. The conversation delves into overcoming fears of content creation, the role of marketing beyond traditional ads, and introduces the 'Four M's' framework for effective marketing. The episode concludes with key takeaways for listeners to implement in their own marketing strategies.You can watch it on

We dive into the intricacies of modern marketing. In today's episode, titled "The Psychology of a Savvy Buyer: Appealing to Modern Informed Audiences," hosts Matt Jones and Rai explore the powerful connection between psychology and marketing. Joined by Rai from Cornell Content Marketing, they kick off a fascinating mini series about achieving 90% presold buys using psychology-driven strategies. This first episode unpacks how understanding the psychology of today's informed buyers can transform your marketing approach, and why building authentic relationships with your audience is crucial in standing out amidst the noise. Listen to the video version of this podcast at https://youtu.be/MMNwPLMUD1wTimestamp:00:00 From Psychology to Content Marketing05:39 Developing Unique Business Mechanisms07:30 "Stages of Change in Marketing"13:36 "Answer FAQs with Content"16:17 AI-Augmented Sales Qualification Process19:47 Addressing Sticker Shock Early21:28 "Lead Conversions: Warm vs. Cold"27:32 "Effective Sales Conversation Strategies"29:27 Template-Driven Sales Hilarity33:54 Respect and Empower Your Buyers35:28 Customer-Focused Case Study Approach38:54 Visit SiteShare for ResourcesEnjoyed the podcast? Take your trade business to the next level by incorporating AI! Don't get left behind—explore Tradie Hub at tradiehub.net. Discover game-changing AI solutions designed to boost efficiency and growth for trade businesses worldwide. Check it out today!  Enjoyed the podcast? Take your trade business to the next level by incorporating AI! Don't get left behind—explore Tradie Hub at tradiehub.net. Discover game-changing AI solutions designed to boost efficiency and growth for trade businesses worldwide. Check it out today!

We dive into the intricacies of modern marketing. In today's episode, titled "The Psychology of a Savvy Buyer: Appealing to Modern Informed Audiences," hosts Matt Jones and Rai explore the powerful connection between psychology and marketing. Joined by Rai from Cornell Content Marketing, they kick off a fascinating mini series about achieving 90% presold buys using psychology-driven strategies. This first episode unpacks how understanding the psychology of today's informed buyers can transform your marketing approach, and why building authentic relationships with your audience is crucial in standing out amidst the noise. Listen to the video version of this podcast at https://youtu.be/MMNwPLMUD1wTimestamp:00:00 From Psychology to Content Marketing05:39 Developing Unique Business Mechanisms07:30 "Stages of Change in Marketing"13:36 "Answer FAQs with Content"16:17 AI-Augmented Sales Qualification Process19:47 Addressing Sticker Shock Early21:28 "Lead Conversions: Warm vs. Cold"27:32 "Effective Sales Conversation Strategies"29:27 Template-Driven Sales Hilarity33:54 Respect and Empower Your Buyers35:28 Customer-Focused Case Study Approach38:54 Visit SiteShare for Resources Enjoyed the podcast? Take your trade business to the next level by incorporating AI! Don't get left behind—explore Tradie Hub at tradiehub.net. Discover game-changing AI solutions designed to boost efficiency and growth for trade businesses worldwide. Check it out today!

Welcome to another episode of The Site Shed! In Episode 456, host Matt Jones sits down with James Hearn of Silver Peak Construction for a powerhouse discussion on scaling a trades business, mastering the sales process, and the surprising role that customer rapport (and even a client's pet preferences) can play in business success.James shares his journey from commercial projects and roadwork to mastering bathroom, laundry, and wet area renovations across Melbourne's western suburbs and rural Victoria. You'll hear real-world tactics Silver Peak uses—like ultra-fast quoting, rigorous client qualification, streamlined operations manuals, and detailed follow-up—to outpace the competition. Plus, discover why James screens customers based not just on budget, but even on whether they own dogs

Join host Matt Jones as he sits down with Josh Coplin, co-founder of Eden, a startup focused on revolutionizing the HVAC industry with innovative tools like the Eden Instant Quote. In this episode, they delve into the evolving dynamics of sales processes, especially in the trades industry, and discuss how implementing on-site quoting can streamline operations and boost close rates. Josh shares insights on the significant changes in consumer behavior, particularly pre and post-COVID, and highlights the importance of adapting to a culture seeking instant gratification and greater control over purchasing processes. Check the full episode on this podcast: https://youtu.be/_cc5189USiwTimestamp:00:00 "Streamlining CRM in Trade Biz06:19 "Importance of Persistent Follow-Up07:32 Maximize Follow-Up for Sales Success11:48 Instant On-Site Quoting Boosts Conversions13:37 Improve, Don't Settle20:24 CRM's Impact on Construction Businesses23:47 Transforming Knowledge into Scalable Systems25:39 Embracing and Adopting Technology30:03 "Team Collaboration Enhances Customer SuccessThings you'll Learn in this Video:How on-demand/on-site pricing can increase your close rateWhy modern consumers expect instant, transparent quotesThe importance of streamlining your sales process for better resultsKey benefits of qualifying leads before site visitsHow online tools and automation save time and boost conversionsTips for leveraging content and video to build trust and educate customersWhy sharing prices up front helps eliminate poor-fit leadsSimple ways to create a smoother, more effective sales experienceWhether you're in HVAC or another trade, this conversation is packed with relevant strategies for optimizing your sales process by providing transparency, leveraging technology, and respecting your customer's time. Tune in to discover how your business can benefit from these modern sales techniques and elevate your conversion rates.Alternative Titles: How On-Demand Pricing Boosts Your Sales Conversion RatesStreamline Sales with Real-Time Quotes for Higher Closing RatesThe Power of Instant Pricing in Closing More DealsModernizing Your Sales Process with On-Demand Quoting TechniquesFrom Lead to Sale: The Impact of Fast Quoting in the Trades Enjoyed the podcast? Take your trade business to the next level by incorporating AI! Don't get left behind—explore Tradie Hub at tradiehub.net. Discover game-changing AI solutions designed to boost efficiency and growth for trade businesses worldwide. Check it out today!

In this episode, host Matt Jones sits down with Erick Vargas, entrepreneur and co-founder of Followup CRM, for a deep dive into the world of customer relationship management (CRM) in the construction and trade industries. Kicking off the first podcast of 2025, Matt and Erick unpack the evolving role of CRMs—from their origins as lead and sales tools, to their vital importance in streamlining operations, improving communication, and scaling businesses.Erick shares his journey developing Followup CRM, a platform specifically designed for contractors that emerged out of real-world frustrations with generic software. Together, they explore the critical differences between CRMs, job management, and project management software, and discuss why so many businesses lose sales simply by failing to follow up with leads. With practical anecdotes, industry stats, and insights into integrating new tech, this episode is a must-listen for anyone looking to future-proof their trade business and build company value through smart systems and processes.Whether you're a business owner, salesperson, or just interested in construction technology, you'll find plenty of actionable takeaways on maximizing your pipeline, optimizing your team, and driving real growth.Listen to the video version of this podcast at https://youtu.be/2AChnrdchRs 00:00 "Streamlining CRM in Trade Biz06:19 "Importance of Persistent Follow-Up07:32 Maximize Follow-Up for Sales Success11:48 Instant On-Site Quoting Boosts Conversions13:37 "Improve, Don't Settle"20:24 "CRM's Impact on Construction Businesses"23:47 Transforming Knowledge into Scalable Systems25:39 Embracing and Adopting Technology30:03 "Team Collaboration Enhances Customer Success"Enjoyed the podcast? Take your trade business to the next level by incorporating AI! Don't get left behind—explore Tradie Hub at tradiehub.net. Discover game-changing AI solutions designed to boost efficiency and growth for trade businesses worldwide. Check it out today!  Enjoyed the podcast? Take your trade business to the next level by incorporating AI! Don't get left behind—explore Tradie Hub at tradiehub.net. Discover game-changing AI solutions designed to boost efficiency and growth for trade businesses worldwide. Check it out today!

Matt Jones kicks off by diving deep into the key lessons from the previous year and discussing the game-changing opportunities that lie ahead for trade businesses. Matt explores how the rise of accessible AI tools—like ChatGPT—has revolutionized efficiency, productivity, and marketing within the trades industry, bringing a breath of fresh air to systems that were becoming stale.He breaks down how businesses can leverage data-driven decision making and AI-powered analytics to gain a competitive edge, emphasizing the vital importance of understanding your numbers: lead costs, cost per acquisition, and customer lifetime value. Matt also delves into the growing influence of voice search and explains why optimizing for more conversational, personalized interactions will set your business apart in 2025 and beyond.Whether you're looking to double your revenue or refine your sales process, Matt shares practical frameworks, strategic insights, and real-life examples that show exactly how you can scale yaour trade business systematically and sustainably this year. Get ready for actionable advice and inspiration to help you set—and smash—your business goals!Listen to the video version of this podcast at https://youtu.be/qd5tqapLyn400:00 Optimizing AI for Voice Search06:46 Bathroom Renovation Follow-Up Strategy09:54 Revamping Sales for Better Results10:59 TradieBot AI Streamlines Lead Management14:16 "Trade Businesses: Boosting Ad Returns"Enjoyed the podcast? Take your trade business to the next level by incorporating AI! Don't get left behind—explore Tradie Hub at tradiehub.net. Discover game-changing AI solutions designed to boost efficiency and growth for trade businesses worldwide. Check it out today!

Matt is joined by Brandon White for an engaging discussion on the evolving landscape of AI and its profound impact on modern-day businesses. In this episode, explore the history and expansive future of AI, from its beginnings in the late 20th century to its current revolutionary status with tools like ChatGPT. Brandon, a veteran in the AI space, shares his insights into the development and democratization of AI, drawing parallels with the early days of the internet. Discover how AI is transforming industries, especially within the trades, by reducing overheads, increasing efficiency, and enhancing customer satisfaction. Whether you're a business owner or simply intrigued by the rapid advancement of technology, this episode delves into the real-world applications and potential challenges of leveraging AI in your operations. Tune in now for a fascinating take on how you can harness the power of AI to drive success in your business.00:00 AI Transformations in Trade Industries03:17 AI Development: From ELIZA to PERI09:13 Self-Driving Tech: Waymo vs. Tesla10:40 Wearables Revolutionizing Construction Planning16:27 Quantum Computing: Future Technological Revolution18:37 Artificial Consciousness and Human Integration20:41 AI's Historical Bias Impact26:32 Streamlined Sales Boost Efficiency28:25 AI in Customer Service Emergencies32:27 AI Streamlines Manual Financial Tasks34:51 Podcast Wrap-up and Contact InfoConnect with Brandon here:Website: https://www.3rdbrain.co/ IG: https://www.instagram.com/brandoncwhite/ LinkedIn: https://www.linkedin.com/in/brandonwhite/ X: https://twitter.com/BrandonCWhite  Enjoyed the podcast? Take your trade business to the next level by incorporating AI! Don't get left behind—explore Tradie Hub at tradiehub.net. Discover game-changing AI solutions designed to boost efficiency and growth for trade businesses worldwide. Check it out today!

We kick off a fascinating two-part conversation with Brandon White on the theme of constructing a digital operations team from scratch. Join hosts Matt Jones and Brandon as they explore what's behind the concept of digital operations, particularly for trade-based businesses like plumbers, electricians, and builders. Discover why having a digital operations team is crucial in today's rapidly evolving marketplace, especially following the challenges and lessons learned from the COVID-19 pandemic. In this episode, we hone in on the importance of documenting workflows and processes, engaging with the role of AI and machine learning, and how these elements can transform business operations into a well-oiled machine. Prepare to gain insights that will help you streamline your business processes, drive efficiency, and ultimately, impact your bottom line. Stay tuned for a captivating journey into the digital transformation of operations!00:00 Digital Operations & AI Evolution04:54 Early Web Customization and Tech Ventures07:49 "COVID's Impact on Trade Businesses"11:26 Third Grade Lesson on Clarity15:35 Streamlining Client Onboarding Workflows19:44 Collaborative Strategy Building22:50 Balancing Automation with Human Touch25:57 Balancing Automation and Customer Satisfaction27:54 Integrating Business Systems for Automation32:11 Streamlining Business Processes35:41 Incorporating Feedback for Workflow Optimization39:12 Understanding Business Metrics for Success43:24 Data-Driven Marketing Strategy Shift44:21 Operational Strategy for SuccessConnect with Brandon here:Website: https://www.3rdbrain.co/ IG: https://www.instagram.com/brandoncwhite/ LinkedIn: https://www.linkedin.com/in/brandonwhite/ X: https://twitter.com/BrandonCWhite  Enjoyed the podcast? Take your trade business to the next level by incorporating AI! Don't get left behind—explore Tradie Hub at tradiehub.net. Discover game-changing AI solutions designed to boost efficiency and growth for trade businesses worldwide. Check it out today!

In today's episode, we're diving into the transformative realm of AEO, or Answer Engine Optimization, a significant evolution in marketing for trade businesses. We'll explore what AEO is, why it's becoming crucial for trade-based businesses, and how it diverges from traditional SEO practices. Join us as we discuss strategies for implementing AEO in your marketing approach, and forecast how it will shape the future of search engine dynamics. From understanding user intent to leveraging AI for enhancing customer interactions, this episode is packed with insights for anyone looking to stay ahead in the digital marketing landscape. So, tune in and learn how to make AEO work for you and your business!Watch the video version of this podcast at https://youtu.be/rox2mAHv1QQ00:00 Boosting Trade Business with AEO Strategies03:47 Voice Search Revolution in SEO08:27 "Embracing Local SEO Evolution"10:23 Understanding User Intent in Queries13:47 Focus on Creating Useful Content17:24 Embracing AI and Augmented Reality21:22 "Streamlining Business Operations"24:55 AI-Driven Customer Engagement28:25 SEO & Marketing Strategy Session Enjoyed the podcast? Take your trade business to the next level by incorporating AI! Don't get left behind—explore Tradie Hub at tradiehub.net. Discover game-changing AI solutions designed to boost efficiency and growth for trade businesses worldwide. Check it out today!

We're diving into the dynamic world of social media and its role in growing your business. Join our host, Matt, and special guest, Mike Andes, as they explore strategies for leveraging social platforms effectively. You'll learn how to create engaging and localized content, the importance of conversion rate optimization, and how to differentiate between social media posting and advertising. Whether you're a small business owner looking to enhance your online presence or an entrepreneur aiming to build a personal brand, this episode is packed with insights to help you succeed in the digital landscape. Tune in to discover how you can turn social media into a powerful tool for business growth.Watch the video version of this podcast at https://youtu.be/_FJT6qlLiLg00:00 Position as experts, create content, engage customers.06:45 Shift to personalized branding offers marketing opportunities.08:10 Focus on website conversion to boost performance.13:52 Businesses struggle with transitioning to marketing models.17:06 Organic posting differs from social media advertising.18:28 Community groups as modern word-of-mouth marketing.22:10 Post thrice weekly; prioritize engaging local content.24:46 Check show notes for Mike's links.Resources:FB:  https://www.facebook.com/themikeandes/IG: https://www.instagram.com/themikeandes/?hl=enLinkedIn: https://www.linkedin.com/in/mikeandesWebsite: https://www.mikeandes.com/

In today's episode, we dive into the intricacies of performance pay and strategic business growth with our insightful guest, Mike, from Washington State. Renowned for founding Augusta Lawn Care, a franchise successfully expanded across the US, Canada, and Australia, Mike brings a wealth of experience in incentivizing performance and leveraging social media for business success.Join host Matt Jones as he explores the concept of 'Pay for Performance' (PFP), where incentivizing employees by offering them a share of labor revenue leads to an efficient and motivated workforce. Mike candidly shares his strategies for measuring labor revenue, aligning incentives, and overcoming the challenges posed by highly customized service industries. Moreover, we delve into the evolving landscape of franchising and licensing models, where financial transparency and incentivizing managers become paramount, especially for absentee owners.Discover how standardizing services, tracking key performance indicators for non-sales roles, and understanding the dynamics of franchise and licensing models can revolutionize your business practices. This episode also highlights the importance of ethical sales practices, with Mike drawing from his substantial experience in managing franchisees, ensuring their economic success, and avoiding the pitfalls of aggressive sales tactics.Stay tuned for part two, where Matt and Mike will further explore the power of social media in business growth. Don't miss out on this opportunity to gain valuable insights and access free courses through Mike's website as mentioned in the show notes. Let's get started!Watch the video version of this podcast at https://youtu.be/_FJT6qlLiLg00:00 Performance Pay and Social Media Strategies04:07 Franchise Profitability Challenges06:24 Franchising Over Licensing: Legal Shift09:35 Performance Pay Meritocracy Explained14:24 "Lessons in Unethical Selling"16:43 "Business Obligations in Solar Projects"22:41 Profit Sharing Structure for Managers23:48 Aligning Profit Sharing with Cash Flow27:22 Financial Planning and Incentivization Strategy32:11 Balancing Job Pricing and Team Trust34:18 Balancing Incentives and Quality37:28 Path to Franchise Ownership42:09 Tracking Labor Revenue Allocation43:36 Phone Performance KPI Focus47:57 Standardizing Construction Variables49:46 Appreciative Conversation Wr Enjoyed the podcast? Take your trade business to the next level by incorporating AI! Don't get left behind—explore Tradie Hub at tradiehub.net. Discover game-changing AI solutions designed to boost efficiency and growth for trade businesses worldwide. Check it out today!

Today we're diving again into an eye-opening conversation with our special guest, Scott Irwin from Network Plumbing. After surviving a recent cyclone up north, Matt and Scotty discuss the relevant challenges and opportunities in the plumbing business. Scotty shares invaluable insights on building a business from the ground up, emphasizing the importance of self-worth, financial literacy, and investing in oneself and others. Throughout the episode, they touch on everything from the pitfalls of discounting services, to the significance of understanding your true value, and even the role of innovation and technology in the plumbing industry. Don't miss Scotty's thought-provoking stories and practical advice on designing the life you want by starting with the end goal in mind. Whether you're a seasoned entrepreneur or just starting, this episode is packed with nuggets of wisdom that could help propel your business and personal growth. Tune in and get ready to take some notes!Watch the video version of this podcast at https://youtu.be/ksnwJmVabZo00:00 Avoid Discounts; Maintain Value05:41 "Recognize Your Worth in Business"08:41 Invest in Yourself to Succeed11:01 Sydney Self-Worth Event Announcement13:43 Unwritten Goals and Aspirations18:54 Practical Goal-Setting and Milestones22:55 Hardworking Father, 80s Banking Insights24:24 "Invest or Stagnate"29:26 Teaching Life Choices30:39 "Customer Appreciation Gesture Summary"33:56 "Conversations and Connections"37:21 "The Camera That Changed Us"40:36 Attend Sydney Service EventResources:FB:  https://web.facebook.com/networkplumbingIG: https://www.instagram.com/networktradies_/LinkedIn: https://au.linkedin.com/in/scott-irwin ==========================================

In this episode of The Site Shed podcast, we're thrilled to welcome Scotty Irwin, a seasoned entrepreneur and expert in business acquisitions and growth, as he shares his incredible journey in building the Network Plumbing empire. Scotty takes us through his humble beginnings, where survival was the driving force, to steering a multi-million-dollar enterprise today. He opens up about the key decisions and strategies behind successfully navigating challenges like the 2007/2008 financial crisis and offers valuable insights into the importance of cultivating a strong company culture, the impact of strategic education, and onboarding for team retention. Additionally, Scotty discusses how his approach has allowed Network Plumbing to thrive amidst industry shifts and market demands. Whether you're a seasoned business owner or just starting out, Scotty's experience offers a wealth of knowledge and inspiration. Join us as we delve into the story of a business pioneer and get ready for a masterclass in growth and resilience in the trade space.Watch the video version of this podcast at https://youtu.be/mLQJNjpR1v800:00 "Upcoming Service Titan Event"03:17 Plumber's Journey and Mindset Insights08:17 Survival Instincts in Business09:42 "Optimize Existing Leads First"15:22 "Showcasing Career Path Opportunities"17:59 Scaling Business: When to Add HR?21:37 Training Beyond the Basics23:28 "Tidiness Reflects Personal Value"25:44 Training Gaps in Business Acquisitions29:52 Improving Air Comm Installation Practices32:39 Sales Ethics Challenges38:49 "Sid Sidcoaster: Listen and Learn"39:51 "Business Insights with Scotty"Resources:FB:  https://web.facebook.com/networkplumbingIG: https://www.instagram.com/networktradies_/LinkedIn: https://au.linkedin.com/in/scott-irwin==========================================

In this episode of The Site Shed podcast, host Matt is joined by Keith Mercurio, exploring themes of growth, leadership, and personal development. Keith shares his journey from being a college dropout to becoming a plumber, and eventually transforming into a leadership coach and motivational speaker. He discusses his work with ServiceTitan and his passion for ethical influence, aiming to honor and serve people without resorting to manipulation. Together, Matt and Keith examine how pivotal moments, personal reflections, and the quest for constant improvement shape leaders and businesses alike. They also touch upon the upcoming event in Sydney, Australia, where Keith will be speaking, offering a glimpse into what attendees can expect. Tune in as we navigate the dynamic world of leadership and uncover the keys to unlocking our highest potential.Watch the video version of this podcast at https://youtu.be/ZQ4tVBkGTyQ00:00 Disappointed with Surfers Paradise?08:55 "Journey in Trade Training Leadership"12:48 "Influential Mentor's Lasting Impact"19:39 Embracing Ethical Business Paradigm Shift23:39 Sport Stars' Identity Crisis31:38 Hypocrisy in Leadership34:31 "Questioning Growth and Improvement"38:23 1% Improvement Mindset46:23 Honored by Vulnerability and Growth50:03 "When Does Personal Growth Begin?"58:06 Bridging Personal Growth and Business01:01:52 Embracing Mistakes as a Leader01:09:17 Understanding Emotional Triggers01:13:43 Insecurity and Audience Perception01:17:01 "Lord of Titans: Sydney 2025"Resources:Website: https://ethicalinfluenceglobal.com/FB:  https://web.facebook.com/@kmercurio1IG: https://www.instagram.com/keith_mercurioLinkedIn: https://www.linkedin.com/in/keith-mercurio==========================================

Watch the video version of this podcast at https://youtu.be/eK2RrnznzSY

Thinking about passing down your business? Not so fast! In this episode, we break down the real challenges of business succession planning. Should you hand over your trade business to your kids or employees? What are the biggest mistakes owners make? And how do you set up a business that thrives long after you step away? We cover strategies, real-life success stories, and hard truths every business owner needs to hear.Watch the video version of this podcast at https://youtu.be/z_142odU-Y0Discussion Points: 00:00 – Episode Highlight02:00 – Why Most Family Businesses Fail by the 3rd Generation05:30 – The Key to Training Future Leaders in Your Business09:45 – Should You Hire Externally or Promote From Within?14:00 – Real-Life Success Stories of Business Succession18:30 – Biggest Mistakes Owners Make in Transitioning Leadership23:15 – How to Create an Exit Strategy That WorksResources:Get the Acquisition Guide for FREE at https://www.howarddeals.comWebsite: https://www.howarddeals.comSocial: https://www.instagram.com/howarddealsEmail: thoward@servicetitan.comServiceTitan's World of Titans Event - https://bit.ly/WorldofTitansAULet us know what you think! Send us a text.Welcome back to The Site Shed Podcast! If you're in the trades and wondering how to integrate AI into your business, Tradie Hub has you covered. Discover innovative ways to reduce labour costs, increase efficiency, and leverage AI for growth. Check out Tradie Hub at tradiehub.net and see how they're transforming the trade industry with cutting-edge AI solutions! Don't let your business fall behind—explore the power of AI with Tradie Hub. Visit tradiehub.net to see the innovative AI tools crafted just for tradies. Discover how you can stay ahead and transform your business with cutting-edge technology! Enjoyed the podcast? Take your trade business to the next level by incorporating AI! Don't get left behind—explore Tradie Hub at tradiehub.net. Discover game-changing AI solutions designed to boost efficiency and growth for trade businesses worldwide. Check it out today! Check this out: Guarantee 30 Qualified Project Quotes Over The Next 90 Days! Learn more here: https://tradie.wiki/pod Learn more about the CRM that DOES IT ALL for your trade business! Just click on this link: https://tradiehub.net Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed Connect with me on LinkedIn. For more podcast episodes, you can also visit our website. Thank you for tuning in! If you enjoyed this podcast and this series, please take 5 to leave us a review: Google Facebook Podcast

Are complicated pay plans hurting your business? The truth is, simple pay plans work better! In this episode, we break down how performance-based pay and the right contractor pay structure can motivate employees and drive business growth.Watch the video version of this podcast at https://youtu.be/9yrbSvGMWfsDiscussion Points: 00:00 Episode Highlight05:10 Australia, California, Las Vegas Pay Differences08:30 Effective Incentive-Based Pay Plans11:29 Top Salesperson Shares Success Secrets15:31 Complicated Technician Pay System16:52 Efficient Pay Plan Increases Productivity20:14 Leadership Accountability in Sales Misconduct23:51 Pricing Framework for Service Markets26:33 Calculating Sale Price Breakdown32:38 Pricing and Performance Pay Calculation33:25 Job Cost and Pricing Basics37:30 Optimising Pricing for Profitability40:44 Salesperson vs. Order Taker: Distinction43:59 Free College Tuition as Employee Perk48:00 "Balancing Fairness: Customers vs. Employees"49:49 Balancing Life and Financial StabilityResources:Get the Acquisition Guide for FREE at https://www.howarddeals.comWebsite: https://www.howarddeals.comSocial: https://www.instagram.com/howarddealsEmail: thoward@servicetitan.comLet us know what you think! Send us a text.Welcome back to The Site Shed Podcast! If you're in the trades and wondering how to integrate AI into your business, Tradie Hub has you covered. Discover innovative ways to reduce labour costs, increase efficiency, and leverage AI for growth. Check out Tradie Hub at tradiehub.net and see how they're transforming the trade industry with cutting-edge AI solutions! Don't let your business fall behind—explore the power of AI with Tradie Hub. Visit tradiehub.net to see the innovative AI tools crafted just for tradies. Discover how you can stay ahead and transform your business with cutting-edge technology! Enjoyed the podcast? Take your trade business to the next level by incorporating AI! Don't get left behind—explore Tradie Hub at tradiehub.net. Discover game-changing AI solutions designed to boost efficiency and growth for trade businesses worldwide. Check it out today! Check this out: Guarantee 30 Qualified Project Quotes Over The Next 90 Days! Learn more here: https://tradie.wiki/pod Learn more about the CRM that DOES IT ALL for your trade business! Just click on this link: https://tradiehub.net Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed Connect with me on LinkedIn. For more podcast episodes, you can also visit our website. Thank you for tuning in! If you enjoyed this podcast and this series, please take 5 to leave us a review: Google Facebook Podcast

Are you ready to grow your trade business with strategies that truly work?

Let us know what you think! Send us a text.Welcome back to The Site Shed Podcast! If you're in the trades and wondering how to integrate AI into your business, Tradie Hub has you covered. Discover innovative ways to reduce labour costs, increase efficiency, and leverage AI for growth. Check out Tradie Hub at tradiehub.net and see how they're transforming the trade industry with cutting-edge AI solutions! Don't let your business fall behind—explore the power of AI with Tradie Hub. Visit tradiehub.net to see the innovative AI tools crafted just for tradies. Discover how you can stay ahead and transform your business with cutting-edge technology! Enjoyed the podcast? Take your trade business to the next level by incorporating AI! Don't get left behind—explore Tradie Hub at tradiehub.net. Discover game-changing AI solutions designed to boost efficiency and growth for trade businesses worldwide. Check it out today! Check this out: Guarantee 30 Qualified Project Quotes Over The Next 90 Days! Learn more here: https://tradie.wiki/pod Learn more about the CRM that DOES IT ALL for your trade business! Just click on this link: https://tradiehub.net Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed Connect with me on LinkedIn. For more podcast episodes, you can also visit our website. Thank you for tuning in! If you enjoyed this podcast and this series, please take 5 to leave us a review: Google Facebook Podcast

Let us know what you think! Send us a text.Welcome back to The Site Shed Podcast! If you're in the trades and wondering how to integrate AI into your business, Tradie Hub has you covered. Discover innovative ways to reduce labour costs, increase efficiency, and leverage AI for growth. Check out Tradie Hub at tradiehub.net and see how they're transforming the trade industry with cutting-edge AI solutions! Enjoyed the podcast? Take your trade business to the next level by incorporating AI! Don't get left behind—explore Tradie Hub at tradiehub.net. Discover game-changing AI solutions designed to boost efficiency and growth for trade businesses worldwide. Check it out today! Check this out: Guarantee 30 Qualified Project Quotes Over The Next 90 Days! Learn more here: https://tradie.wiki/pod Learn more about the CRM that DOES IT ALL for your trade business! Just click on this link: https://tradiehub.net Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed Connect with me on LinkedIn. For more podcast episodes, you can also visit our website. Thank you for tuning in! If you enjoyed this podcast and this series, please take 5 to leave us a review: Google Facebook Podcast

Let us know what you think! Send us a text.Welcome back to The Site Shed Podcast! If you're in the trades and wondering how to integrate AI into your business, Tradie Hub has you covered. Discover innovative ways to reduce labour costs, increase efficiency, and leverage AI for growth. Check out Tradie Hub at tradiehub.net and see how they're transforming the trade industry with cutting-edge AI solutions! Don't let your business fall behind—explore the power of AI with Tradie Hub. Visit tradiehub.net to see the innovative AI tools crafted just for tradies. Discover how you can stay ahead and transform your business with cutting-edge technology! Enjoyed the podcast? Take your trade business to the next level by incorporating AI! Don't get left behind—explore Tradie Hub at tradiehub.net. Discover game-changing AI solutions designed to boost efficiency and growth for trade businesses worldwide. Check it out today! Check this out: Guarantee 30 Qualified Project Quotes Over The Next 90 Days! Learn more here: https://tradie.wiki/pod Learn more about the CRM that DOES IT ALL for your trade business! Just click on this link: https://tradiehub.net Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed Connect with me on LinkedIn. For more podcast episodes, you can also visit our website. Thank you for tuning in! If you enjoyed this podcast and this series, please take 5 to leave us a review: Google Facebook Podcast

In this episode, we break down everything you need to know about Australia's instant asset write-off. Discover how it works, which assets qualify, and why it's a must-know for small business owners. Whether you're purchasing tools, vehicles, or equipment, this initiative can save you thousands. We also cover common misconceptions and tips to avoid missing out.Stay tuned till the end for expert advice on timing your purchases for maximum tax savings.Watch the video version of this podcast at https://youtu.be/IL4CYgR12YwDiscussion Points: 00:00 Second part: $20,000 instant asset write-off discussion.06:14 What is the most common asset?08:01 Temporary equipment budget changes annually until 2025.10:54 Selling a written-off car incurs taxable profit.13:46 Early tax deduction through financed asset acquisition.17:19 Seek advice on timing for asset write-offs.Resources:Visit Retinue's website at www.retinue.com.com.auGet in touch with David at david.rosenthal@retinue.com.au Welcome back to The Site Shed Podcast! If you're in the trades and wondering how to integrate AI into your business, Tradie Hub has you covered. Discover innovative ways to reduce labour costs, increase efficiency, and leverage AI for growth. Check out Tradie Hub at tradiehub.net and see how they're transforming the trade industry with cutting-edge AI solutions! Enjoyed the podcast? Take your trade business to the next level by incorporating AI! Don't get left behind—explore Tradie Hub at tradiehub.net. Discover game-changing AI solutions designed to boost efficiency and growth for trade businesses worldwide. Check it out today! Check this out: Guarantee 30 Qualified Project Quotes Over The Next 90 Days! Learn more here: https://tradie.wiki/pod Learn more about the CRM that DOES IT ALL for your trade business! Just click on this link: https://tradiehub.net Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed Connect with me on LinkedIn. For more podcast episodes, you can also visit our website. Thank you for tuning in! If you enjoyed this podcast and this series, please take 5 to leave us a review: Google Facebook Podcast

Choosing the right trade-based business structure is crucial for every Aussie trades person aiming to succeed in 2025. In this episode, we cover the ins and outs of starting as a sole trader, partnership, PTY LTD company, or trust. Learn how each structure affects taxes, liability, and the ease of expanding your business. If you're considering starting or restructuring your trade-based business, this guide will equip you with the knowledge to protect your assets and grow your venture effectively.Watch the video version of this podcast at https://youtu.be/8CDuj469fMYDiscussion Points: 00:00 Simplify content for universal understanding and communication.05:58 Easy entry, tax advantages, but unlimited liability.07:05 Start with unlimited liability; consider partnership later.12:10 Start honest talks early to avoid conflicts.13:34 Friends in business risk ruined friendships.18:20 Understand taxing implications of company withdrawals.20:14 Transitioning to new ABN requires extensive administrative work.25:42 Loss treatment differs for business structures.28:39 Trust benefits adult beneficiaries with low taxes.31:41 Confusing tax savings with cash savings explained.33:53 Consider restructuring after 130,000 profit threshold.37:07 Separate entities protect assets through strategic division.39:22 Understand write-offs to avoid being scammed.Resources:Visit Retinue's website at www.retinue.com.com.auGet in touch with David at david.rosenthal@retinue.com.au Welcome back to The Site Shed Podcast! If you're in the trades and wondering how to integrate AI into your business, Tradie Hub has you covered. Discover innovative ways to reduce labour costs, increase efficiency, and leverage AI for growth. Check out Tradie Hub at tradiehub.net and see how they're transforming the trade industry with cutting-edge AI solutions! Don't let your business fall behind—explore the power of AI with Tradie Hub. Visit tradiehub.net to see the innovative AI tools crafted just for tradies. Discover how you can stay ahead and transform your business with cutting-edge technology! Enjoyed the podcast? Take your trade business to the next level by incorporating AI! Don't get left behind—explore Tradie Hub at tradiehub.net. Discover game-changing AI solutions designed to boost efficiency and growth for trade businesses worldwide. Check it out today! Check this out: Guarantee 30 Qualified Project Quotes Over The Next 90 Days! Learn more here: https://tradie.wiki/pod Learn more about the CRM that DOES IT ALL for your trade business! Just click on this link: https://tradiehub.net Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed Connect with me on LinkedIn. For more podcast episodes, you can also visit our website. Thank you for tuning in! If you enjoyed this podcast and this series, please take 5 to leave us a review: Google Facebook Podcast

Building a successful trade business isn't easy, but with the right team, passion, and a willingness to learn, you can achieve incredible results! In this episode, James Rolfe, co-CEO of MR Roads, shares his journey from a one-man operation to leading a 45-person team in the competitive asphalt and road construction industry. Learn how they tackled challenges, structured their team, and developed a supportive, winning culture. This is a must-watch for inspiration and practical insights!Watch the video version of this podcast at https://youtu.be/9WS5wYtisWsDiscussion Points: 00:00 – Introduction to James Rolfe00:07 – James' journey to starting MR Roads01:50 – Merging companies and rebranding03:30 – Moving from residential to government projects07:20 – Building a sustainable work culture12:45 – Challenges in recruiting and retaining skilled staff18:00 – Training programs for new team members24:40 – Managing scale and responsibilities27:15 – Tips for business owners balancing work and familyResources:Visit MR Roads' Website at https://mr-roads.com.au/ Get Social: https://www.instagram.com/mr.roadsau/https://www.facebook.com/mikus.rolph.mrroads/https://www.linkedin.com/company/mr-roads/ Stay in touch with James at JRolph@mr-roads.com.au Welcome back to The Site Shed Podcast! If you're in the trades and wondering how to integrate AI into your business, Tradie Hub has you covered. Discover innovative ways to reduce labor costs, increase efficiency, and leverage AI for growth. Check out Tradie Hub at tradiehub.net and see how they're transforming the trade industry with cutting-edge AI solutions! Don't let your business fall behind—explore the power of AI with Tradie Hub. Visit tradiehub.net to see the innovative AI tools crafted just for tradies. Discover how you can stay ahead and transform your business with cutting-edge technology! Enjoyed the podcast? Take your trade business to the next level by incorporating AI! Don't get left behind—explore Tradie Hub at tradiehub.net. Discover game-changing AI solutions designed to boost efficiency and growth for trade businesses worldwide. Check it out today! Check this out: Guarantee 30 Qualified Project Quotes Over The Next 90 Days! Learn more here: https://tradie.wiki/pod Learn more about the CRM that DOES IT ALL for your trade business! Just click on this link: https://tradiehub.net Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed Connect with me on LinkedIn. For more podcast episodes, you can also visit our website. Thank you for tuning in! If you enjoyed this podcast and this series, please take 5 to leave us a review: Google Facebook Podcast

Check this out: Guarantee 30 Qualified Project Quotes Over The Next 90 Days! Learn more here: https://tradie.wiki/pod Learn more about the CRM that DOES IT ALL for your trade business! Just click on this link: https://tradiehub.net Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed Connect with me on LinkedIn. For more podcast episodes, you can also visit our website. Thank you for tuning in! If you enjoyed this podcast and this series, please take 5 to leave us a review: Google Facebook Podcast

Are you looking to grow your restoration business but facing challenges along the way? Learn from a young entrepreneur who turned one truck into a leading restoration company with 90 employees and 8-figure revenue!In this podcast, we dive deep into the journey of building and scaling a restoration business. From unlocking obstacles trade businesses face to insights on vertical SaaS solutions and the 'Restoration Millionaire Method,' you'll get practical advice to grow your business in the damage restoration space.Watch the video version of this podcast at https://youtu.be/KsR_4I3nS6QDiscussion Points: 00:00 Episode Highlight03:23 Who is Alex Duta?07:58 Restoration Millionaire method; Hustlers fail at scale.10:29 Focus on production, minimise sales; outsource marketing.13:46 Focus on one service, expand gradually.18:49 Referrals from plumbers increased business consistently.20:14 B2B relies on referrals; B2C uses word-of-mouth.26:23 Shift from hustle to analytical, data-driven decisions.29:20 Reverse engineering goals simplifies achieving long-term success.33:41 Clear goals and planning expedite achieving success.35:05 Revenue's complexity stems from diverse factors and assumptions.38:20 Optimize investments using data-driven decision-making.41:12 Resource reallocation halved revenue, causing accountant distress.44:28 Trade businesses see impressive return on ad spend.Resources:Get a FREE copy of the Restoration Relationship Sales Playbook - https://albiware.com/resource/restoration-sales-playbook/Connect with Alex at Alex@albiware.comGet social with Alex on Facebook: https://facebook.com/ItsAlexDutaInstagram: https://instagram.com/itsalexduta andLinkedIn: https://www.linkedin.com/in/itsalexduta/Visit their website:Albiware: https://www.albiware.comAlex Duta: https://alexduta.com/Read our blog on this podcast here: https://www.thesiteshed.com/420-how-to-scale-your-restoration-business-like-a-proCheck this out: Guarantee 30 Qualified Project Quotes Over The Next 90 Days! Learn more here: https://tradie.wiki/pod Learn more about the CRM that DOES IT ALL for your trade business! Just click on this link: https://tradiehub.net Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed Connect with me on LinkedIn. For more podcast episodes, you can also visit our website. Thank you for tuning in! If you enjoyed this podcast and this series, please take 5 to leave us a review: Google Facebook Podcast

Are you struggling with managing your trade business as it grows? Discover how to transform your trade business using automation! Learn how to streamline your operations with QuickBooks and Xero integration, eliminating bottlenecks and manual errors. Our guest shares insights on how to make your business more efficient and profitable. Whether you're scaling your team or looking to improve workflows, these practical tips are a game-changer.Don't miss out on tips for improving your business processes, managing your leads, and handling customer payments more efficiently.Watch the video version of this podcast at https://youtu.be/6URNgGvKD3sDiscussion Points: 00:00 Introduction02:05 The Challenges of Scaling and the Role of Integrated Software Solutions05:35 The Importance of Separating CRM and Accounting Systems10:20 Customisation with No-Code Platforms13:01 The Benefits of No-Code Platforms and the Shift Towards All-in-One Systems15:35 Common Apps and Processes in Small Businesses19:46 Ensuring Quality Control in the Customisation Process22:05 Automating Processes: Estimating and Payment Collection30:21 Streamlining Processes and Eliminating Bottlenecks39:10 The Future of No-Code Solutions and AI Integration43:03 Identifying Problems and Seeking SolutionsResources:Get Paul's Work Checklist for FREE here: https://www.method.me/siteshedVisit Method's website: https://www.method.meConnect with Paul via email at paul@method.meGet social with Paul: @PaulAlexJacksonCheck this out: Guarantee 30 Qualified Project Quotes Over The Next 90 Days! Learn more here: https://tradie.wiki/pod Learn more about the CRM that DOES IT ALL for your trade business! Just click on this link: https://tradiehub.net Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed Connect with me on LinkedIn. For more podcast episodes, you can also visit our website. Thank you for tuning in! If you enjoyed this podcast and this series, please take 5 to leave us a review: Google Facebook Podcast

 In this episode, we dive deep into solar sales strategies, discussing how Curtis grew a 7-figure solar business. Discover key insights on scaling your electrical business, sales tips, and overcoming obstacles. Curtis shares how he went from no solar background to managing a thriving team by implementing sales strategies that work in the competitive solar space. If you're looking to grow or scale your business, this episode is packed with actionable advice. Watch now to learn how you can apply these tactics to your own solar or electrical business!Watch the video version of this podcast at https://youtu.be/lya0O55ckmMDiscussion Points: 0:00 - Introduction1:25 - Solar Sales and Fulfillment Challenges3:45 - Curtis's Journey into Solar Sales5:50 - Building Processes for Scaling9:30 - Importance of Training in Sales Success12:40 - Handling Competitors and Pricing15:15 - Customer Trust and Reputation17:50 - Overcoming Objections in Solar Sales20:10 - The Power of Asking Questions22:40 - Continuous Improvement and Feedback Loops27:30 - Scaling with Leads and Closing More Sales31:50 - The Importance of Persistence in Sales36:10 - Final Thoughts on Sales SuccessResources:How Joe's solar business went from $2MM to $4MM in 12 months - https://youtu.be/LyICa5BN0Xw Check this out: Guarantee 30 Qualified Project Quotes Over The Next 90 Days! Learn more here: https://tradie.wiki/pod Learn more about the CRM that DOES IT ALL for your trade business! Just click on this link: https://tradiehub.net Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed Connect with me on LinkedIn. For more podcast episodes, you can also visit our website. Thank you for tuning in! If you enjoyed this podcast and this series, please take 5 to leave us a review: Google Facebook Podcast

Discover the sales conversion techniques you need to close more deals and grow your business. In this episode, we dive deep into proven strategies for managing leads, improving sales systems, and mastering conversions. Whether you're in the home service industry or running a sales team, these insights will help you turn prospects into loyal customers. We discuss the importance of having a system in place, maximising leads, and driving business growth. Don't miss out on actionable tips for optimising your sales process!Watch the video version of this podcast at https://youtu.be/Xl5gImCqQpsDiscussion Points: 00:00 Answer the phone for business success.05:30 Understanding dynamics and system leads to success.08:01 Sales qualified lead maximises opportunity for customers.10:02 Manage entire process for client convenience. Qualified.13:09 Important tasks require time and effort.17:53 Deliver truth, not just requested information.Resources:Get Your Free ‘Search-Ability' Assessment - https://www.fencepost.co/assessmentPart 1 - Review Revolution: Boosting Your Business with Online Feedback - https://youtu.be/p480d5mnoj0Part 2 - Ads or Not? Navigating Google Business and Beyond - https://youtu.be/U8HhAkw6MooCheck this out: Guarantee 30 Qualified Project Quotes Over The Next 90 Days! Learn more here: https://tradie.wiki/pod Learn more about the CRM that DOES IT ALL for your trade business! Just click on this link: https://tradiehub.net Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed Connect with me on LinkedIn. For more podcast episodes, you can also visit our website. Thank you for tuning in! If you enjoyed this podcast and this series, please take 5 to leave us a review: Google Facebook Podcast

Should you run paid ads for your home service business? In this episode, Matt and Ross dive deep into the pros and cons of digital marketing strategies for trades, including paid ads, local SEO, and more. Learn when and how to invest in paid advertising to maximise your trade business growth. Tune in for expert advice on navigating the world of home service marketing.Watch the video version of this podcast at https://youtu.be/U8HhAkw6MooDiscussion Points: 00:00 Comparing agency work for home service businesses.03:24 Understanding budget is key to business growth.09:01 Avoid low-budget job advertising for trades.11:26 SEO alone is foolish, but useful in combination.13:48 Technology and keyboards will soon be obsolete.17:46 Communicate clearly; content is essential.21:32 Ads play a crucial role in forecasting business growth.Resources:Review Revolution: Boosting Your Business with Online Feedback - https://youtu.be/p480d5mnoj0Get a FREE Assessment - https://www.fencepost.co/assessmentCheck this out: Guarantee 30 Qualified Project Quotes Over The Next 90 Days! Learn more here: https://tradie.wiki/pod Learn more about the CRM that DOES IT ALL for your trade business! Just click on this link: https://tradiehub.net Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed Connect with me on LinkedIn. For more podcast episodes, you can also visit our website. Thank you for tuning in! If you enjoyed this podcast and this series, please take 5 to leave us a review: Google Facebook Podcast

Are you a trade business owner looking to take your business to the next level? In this episode of the Site Shed podcast, we dive deep into essential marketing and sales strategies. Learn how to leverage online reviews, handle customer feedback, and close more deals effectively. Discover proven techniques to boost your trade business, whether you're in the US or Australia. Don't miss these expert insights and practical tips that can transform your local service business.Watch the video version of this podcast at https://youtu.be/p480d5mnoj0Discussion Points: 00:00 Fencepost applies universal principles to local businesses.07:38 Get reviews to make it part process.13:40 Review platforms cause issues for business owners.19:28 Encourage feedback loop for project improvement.25:03 Understanding operational expenses and marketing budget dynamics.30:39 Businesses find long-term value in advertising.32:01 Multiple mindsets leading to education curve. Unrealistic expectations.39:25 Content essential for clear communication and connection.47:17 Wrap up for next episode, seeking feedback.49:37 Answer phone promptly to convert leads effectively.56:20 Maximise sales potential through deliberate lead cadence.58:22 Efficient process management for maximising business opportunities.01:04:38 Start with a defined sales and marketing system.Check this out: Guarantee 30 Qualified Project Quotes Over The Next 90 Days! Learn more here: https://tradie.wiki/pod Learn more about the CRM that DOES IT ALL for your trade business! Just click on this link: https://tradiehub.net Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed Connect with me on LinkedIn. For more podcast episodes, you can also visit our website. Thank you for tuning in! If you enjoyed this podcast and this series, please take 5 to leave us a review: Google Facebook Podcast

Discover how to boost inbound phone calls with organic marketing strategies. In this video, we dive into an innovative SEO program designed to maximise your local search presence and leverage your Google Business Profile effectively. Learn from real client results and see how our approach can generate consistent leads for your trade business. Whether you're in plumbing, solar, or renovations, this video will guide you through actionable steps to enhance your inbound marketing efforts.Don't miss out on these valuable insights! Watch now to transform your inbound marketing and grow your business.Watch the video version of this podcast at https://youtu.be/k6JPnDYJDdUDiscussion Points: 00:00 Invest in outcomes, not just programs.04:12 Google favours paid traffic over organic listings.08:55 Highlighting the success of local search optimisation for businesses.11:06 Google Business Profile: Utilise free real estate.Resources:The Sales Engine Overview - https://youtu.be/n2in6uQKZ18 Have a conversation with us! Go to tradie.wiki/pod and book a call.Check this out: Guarantee 30 Qualified Project Quotes Over The Next 90 Days! Learn more here: https://tradie.wiki/pod Learn more about the CRM that DOES IT ALL for your trade business! Just click on this link: https://tradiehub.net Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed Connect with me on LinkedIn. For more podcast episodes, you can also visit our website. Thank you for tuning in! If you enjoyed this podcast and this series, please take 5 to leave us a review: Google Facebook Podcast

Unlock the secrets to boosting your tradie business with our powerful sales cadence strategy! In this video, we'll show you how to master tradie business sales, enhance your lead generation for trades, and increase your conversions effortlessly. Discover the insider tips and proven techniques used by top tradie businesses to achieve remarkable results. Watch the video version of this podcast at https://youtu.be/n2in6uQKZ18Discussion Points: 00:00:02 Introduction00:02:12 Overview of the Sales Cadence Process00:05:40 Importance of Dedicated Sales Agents00:11:49 Managing Communications from a Centralised Location00:15:19 Effective Follow-up Techniques00:23:15 From Lead to Discovery Call00:24:44 Training and Resources for Sales SuccessResources:Why I burned it to the ground and why you should too - https://www.thesiteshed.com/business-transformation-strategies-matt-jones/AI-Powered Marketing: The Secret to Enhancing Your Trade Business - https://youtu.be/ov3pLj3iO9MYour Tradie Website Suck! (Here's how to Fix Them) - https://youtu.be/CBA8ggmEryw Have a conversation with us! Go to tradie.wiki/pod and book a call.Check this out: Guarantee 30 Qualified Project Quotes Over The Next 90 Days! Learn more here: https://tradie.wiki/pod Learn more about the CRM that DOES IT ALL for your trade business! Just click on this link: https://tradiehub.net Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed Connect with me on LinkedIn. For more podcast episodes, you can also visit our website. Thank you for tuning in! If you enjoyed this podcast and this series, please take 5 to leave us a review: Google Facebook Podcast

In this episode of The Site Shed podcast, we dive into the challenges of overcoming skilled labor shortages with effective employee investment strategies. Discover how training and development can transform your trade business and how technology plays a crucial role in this evolution. Don't miss our insights on solving labour shortages and boosting your team's skills.#SkilledLaborShortage #EmployeeInvestment #TrainingAndDevelopmentWatch the video version of this podcast at https://youtu.be/8YrJ4D2fqrwDiscussion Points: 00:00 Episode Highlight05:20 "The Real MBA" questions traditional business education.07:17 Leaders need diverse experience, strong people skills.10:43 Empowerment through resources and clear career paths.14:57 Legacy businesses struggle to transition to modern tools.19:25 Improving user experience through asset data understanding.22:29 Challenges of using AI in technician training.23:54 AI's potential for centralized data conversation discussed.29:26 Advancement in tech for construction visualization is pricey.33:08 Skilled labor shortage in technician industry persists.34:19 AI can solve skilled trades problems effectively.38:13 Improving workflows, data processing, and customer satisfaction.42:55 Framework for job site tools and AI.43:48 Focus on simple solutions for everyday tech.Resources:Visit XOi's website at https://www.xoi.ioGet social with XOi on LinkedIn at https://www.linkedin.com/company/xoi-technologiesStay connected with Aaron at asalow@xoi.io; esnow@xoi.ioRead our blog on this podcast here:  Have a conversation with us! Go to tradie.wiki/pod and book a call.Check this out: Guarantee 30 Qualified Project Quotes Over The Next 90 Days! Learn more here: https://tradie.wiki/pod Learn more about the CRM that DOES IT ALL for your trade business! Just click on this link: https://tradiehub.net Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed Connect with me on LinkedIn. For more podcast episodes, you can also visit our website. Thank you for tuning in! If you enjoyed this podcast and this series, please take 5 to leave us a review: Google Facebook Podcast

Unlock the potential of airspace development and discover how this innovative approach can add over $450 billion in real estate value in Australia. Learn about the benefits of rooftop homes, modular construction, and urban infill housing. Join us as we delve into the future of real estate with expert insights and practical examples. Don't miss out on understanding how airspace development is transforming urban landscapes and offering new opportunities in the Australian property market.Watch the video version of this podcast at https://youtu.be/2-aRfNEYqzMDiscussion Points: 00:00 Episode Highlight04:40 Unused rooftop space turned into valuable assets.09:07 Most strata buildings in Australia are small.11:47 Upgrading building with lift for better access.16:18 Rapid growth of airspace homes is environmentally-friendly.18:44 Airspace development involves building up into airspace, often atop apartment buildings. However, it has yet to gain traction in Australia due to funding and neighbourly issues.21:36 Developer provides service, splits proceeds with owners.26:19 Overseas construction uses external foundations for support.28:45 Buildings at max height, seeking bulk extension.30:19 Government takes 30-40% of development costs.35:26 Maximising greenery and solar energy in cities.36:49 Fascination with rooftop gardens in European cities.40:08 Encouraging website visit, checking out existing building.Resources:Visit BuyAirspace's website at https://www.buyairspace.com.au/Get in touch with Warren at warren@buyairspace.com.au Have a conversation with us! Go to tradie.wiki/pod and book a call.Check this out: Guarantee 30 Qualified Project Quotes Over The Next 90 Days! Learn more here: https://tradie.wiki/pod Learn more about the CRM that DOES IT ALL for your trade business! Just click on this link: https://tradiehub.net Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed Connect with me on LinkedIn. For more podcast episodes, you can also visit our website. Thank you for tuning in! If you enjoyed this podcast and this series, please take 5 to leave us a review: Google Facebook Podcast

Improve your marketing strategies and achieve success with our exclusive tips, custom-made for trade businesses. Don't fall into the trap of making common marketing mistakes. This episode dives into effective lead generation strategies and crucial marketing tips to enhance your business's visibility and success. Discover how to steer clear of pitfalls and adopt proven marketing techniques that drive results. Don't forget to subscribe for more business marketing tips and strategies!#TradeBusinessMarketing #MarketingMistakes #HomeServiceMarketing #LeadGenerationStrategies #BusinessMarketingTipsWatch the video version of this podcast at https://youtu.be/9UcLr7pSDwIDiscussion Points: 00:00 Episode highlight04:16 Clients seek lead generation for consistent quality leads.09:05 Budget optimisation and lead flow consistency. Period.11:04 Advanced tracking tools offer specific lead insights.15:41 Leading with purpose attracts like-minded clients.17:48 Differentiating and defining unique client experiences in business.21:32 Understanding client needs is crucial for successful marketing.24:27 Marketers integrate sales due to lead issues.27:30 Evaluate website content to target intended audience.30:42 Tool tracks leads and their sales performance.36:35 Focus on leading indicators for faster feedback. Integrate CRM for clear ROI transparency.38:58 Importance of industry benchmark for marketing success42:43 Encouragement to invest in a scalable marketing strategy.43:44 Resistance to change, but necessary for growth.Resources:Visit Intrigue Media's website at https://intrigueme.ca/Get social with Intrigue Media at @imintriguemediaStay in touch with Vanessa at vanessa@intrigueme.caDownload your own Marketing Partner Checklist at https://go.intrigueme.ca/l/700853/2024-04-12/9stvyf Have a conversation with us! Go to tradie.wiki/pod and book a call.Check this out: Guarantee 30 Qualified Project Quotes Over The Next 90 Days! Learn more here: https://tradie.wiki/pod Learn more about the CRM that DOES IT ALL for your trade business! Just click on this link: https://tradiehub.net Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed Connect with me on LinkedIn. For more podcast episodes, you can also visit our website. Thank you for tuning in! If you enjoyed this podcast and this series, please take 5 to leave us a review: Google Facebook Podcast

Maximise your business profitability and employee engagement with our expert strategies! Learn how to implement effective business systems for strategic growth and prepare an exit strategy that maximises your returns. Discover the secrets to enhancing your business's efficiency and engaging your employees to drive success. Repeat these keywords throughout the description to boost search visibility.Watch the video version of this podcast at https://youtu.be/gYBrz5KsUvgDiscussion Points: 00:00 Challenges in lead generation and business growth.04:36 Caution with referrals, focus on lead generations.08:03 Successful business acquisitions require strategic preparation.12:44 Construction industry experiencing contraction, focus on value.15:58 Clear KPIs, performance reviews, workflows, training videos.17:14 Focus on success habits for maximum profit.20:57 Institute offers business readiness program for exit planning.25:11 Discussing financial intelligence, terminology, and metric discrepancies.28:30 Developing apprentices into operations managers, increasing profitability.31:06 Seek knowledge and insight to succeed.Resources:Cube Performance website - http://www.cubeperformance.com.au/Get social with Cube Performance on Instagram at @cubeperformance1Stay in touch with Matt Jones at matt@cubeperformance.com.auPower Up your Tradie Business Book. Get a FREE copy here: https://cubeperformance.activehosted.com/f/3 Have a conversation with us! Go to tradie.wiki/pod and book a call.Check this out: Guarantee 30 Qualified Project Quotes Over The Next 90 Days! Learn more here: https://tradie.wiki/pod Learn more about the CRM that DOES IT ALL for your trade business! Just click on this link: https://tradiehub.net Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed Connect with me on LinkedIn. For more podcast episodes, you can also visit our website. Thank you for tuning in! If you enjoyed this podcast and this series, please take 5 to leave us a review: Google Facebook Podcast

In this episode, we're joined by Brigham Dickinson from Power Selling Pros to discuss mastering contractor-customer relations. Discover key strategies for building trust and improving customer interactions. Learn how to create positive customer experiences that can lead to increased business. Tune in to uncover the secrets behind successful contractor-client relationships. Don't miss out—watch the full episode for more insights and practical advice!#ContractorCustomerRelations #BuildingClientTrust #CustomerServiceExcellenceWatch the video version of this podcast at https://youtu.be/UmVMLr0K58QDiscussion Points: 00:00 Impress to sell, be the only option.03:10 Digital agency solves lead generation and sales.07:16 Issue with call booking; need staff training.11:35 Mike Aguilera handed off CEO tag to Mike.13:58 Transition roles and prioritize call handling efficiently.16:48 Transition from warm leads to cold leads.21:35 Customer frustration stems from unmet emotional needs.25:49 Skipping steps and seeking deals is common.28:06 Client understanding time and cost relationship.31:39 Questions to ask for ensuring a good fit.35:16 Issue with site visits not leading to jobs.36:12 Focus on high probability sites for closure.41:11 Discussing business progression with coach before call.45:41 Goal is to run business without involvement.47:23 Build a top call handling team now.Resources:Visit the Power Selling Pro's website at  https://www.powersellingpros.comStay social with Brigham on LinkedIn at Barry Gates or Brigham Dickinson (owners)Keep in touch with Brigham at Brigham@powersellingpros.com Have a conversation with us! Go to tradie.wiki/pod and book a call.Check this out: Guarantee 30 Qualified Project Quotes Over The Next 90 Days! Learn more here: https://tradie.wiki/pod Learn more about the CRM that DOES IT ALL for your trade business! Just click on this link: https://tradiehub.net Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed Connect with me on LinkedIn. For more podcast episodes, you can also visit our website. Thank you for tuning in! If you enjoyed this podcast and this series, please take 5 to leave us a review: Google Facebook Podcast

In this insightful episode, discover the key to successful contractor customer relations with tips and strategies to build and maintain lasting client relationships. Learn how to effectively communicate with customers, establish trust, and create a positive experience that leads to repeat business and referrals. From unexpected intentional touches (UITs) to unique sales processes, this episode is packed with practical advice to help contractors stand out and build strong connections with clients.#ContractorCustomerRelations #BuildClientTrust #CommunicationSkillsWatch the video version of this podcast at https://youtu.be/LG947hW1nrUDiscussion Points: 00:00 Part 2: Building customer relationships and sales.03:29 Sales success lies in discipline and focus.07:14 Leads may not be ready to engage.10:52 Reality show pickup shoots require memorisation, annoys.13:15 Salesperson ignores coaching, leading to subpar venue.19:31 Set new standard, eliminate mediocrity, success inside-out.21:31 Maintain daily habits for agile goal setting.26:50 Wedding planner made assumptions, missed important details.28:32 Genuine curiosity leads to successful sales interactions.33:01 Sales processes should focus on empathy and communication.35:03 Unique differentiator: preplanning avoids common contracting issues.37:41 Acknowledgment of email, promotion of Tom's content.Resources:Sell Unafraid with Tom Reber here: https://thecontractorfight.com/sell-unafraidVisit The Contractor Fight website at www.thecontractorfight.comGet social on Instagram at @contractorfightStay in touch with Tom here: tom@thecontractorfight.com Have a conversation with us! Go to tradie.wiki/pod and book a call.Check this out: Guarantee 30 Qualified Project Quotes Over The Next 90 Days! Learn more here: https://tradie.wiki/pod Learn more about the CRM that DOES IT ALL for your trade business! Just click on this link: https://tradiehub.net Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed Connect with me on LinkedIn. For more podcast episodes, you can also visit our website. Thank you for tuning in! If you enjoyed this podcast and this series, please take 5 to leave us a review: Google Facebook Podcast

Discover the power of Trade Business Growth Strategies in our latest episode featuring Tom Reber from The Contractor Fight! Dive into expert insights on how to boost your contractor business through innovative growth techniques. Join Tom as he reveals the secrets behind efficient contractor marketing, increasing leads, and mastering sales strategies. Whether you're just starting out or looking to scale up, these actionable tips from a seasoned professional will set you on the path to success. Don't miss out—tune in now and transform your trade business today!Watch the video version of this podcast at https://youtu.be/H9y7Mj5Dq4oDiscussion Points: 00:00 Long search, found purpose in The Contractor Fight.06:40 Overwhelmed by information, but learning to apply.13:09 Book "Sell Unafraid" emphasises discipline for sales success.18:40 1-on-1 coaching setup, misses client's priorities.23:42 Prioritise self-care and relationships for success.28:21 Daily decisions impact goals, prioritise control.36:12 Long-term projects require patience and nurturing.39:50 TV show pickup shoots used to annoy.45:50 Maximise control, win the morning, enhance sales.48:29 Set a new standard, success inside out.57:31 The importance of genuine curiosity in sales.01:02:54 Consulting on unique selling points and differentiation.Resources:Sell Unafraid with Tom Reber here: https://thecontractorfight.com/sell-unafraidVisit The Contractor Fight website at https://www.thecontractorfight.comGet social on Instagram at @contractorfightStay in touch with Tom here: tom@thecontractorfight.com Have a conversation with us! Go to tradie.wiki/pod and book a call.Check this out: Guarantee 30 Qualified Project Quotes Over The Next 90 Days! Learn more here: https://tradie.wiki/pod Learn more about the CRM that DOES IT ALL for your trade business! Just click on this link: https://tradiehub.net Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed Connect with me on LinkedIn. For more podcast episodes, you can also visit our website. Thank you for tuning in! If you enjoyed this podcast and this series, please take 5 to leave us a review: Google Facebook Podcast

Discover how to streamline your contracting business with Daniel Simon of Coast in this enlightening episode. Dive into the world of smart fleet management and innovative expense cards designed to optimise your operations, reduce costs, and enhance control over your fleet expenses. Learn how modern technology can transform your approach to managing field expenses, from fuel to supplies, with real-time insights and customisable controls. Whether you're a small contractor or manage a large fleet, this episode is packed with valuable tips for boosting efficiency and profitability.Watch the video version of this podcast at https://youtu.be/WFGuj0hqdpYDiscussion Points: 00:00 Outdated fleet cards hinder flexibility, data reliability.04:19 Identifying and preventing misuse of fleet cards.08:25 Fleet card with mobile authentication and alerts.12:48 Special fuel cards limited to specific locations.14:14 Precise credit card controls for business expenses.18:42 Coast offers 1% cashback on nonfuel.21:01 Partnership with Visa for global market expansion.25:22 Enormous potential for technology innovation in businesses.27:19 Encouraging listeners to visit coastpay.com, interactive dashboard.Resources:Visit Coast website at https://coastpay.com/Keep in touch with Daniel at daniel@coastpay.com Have a conversation with us! Go to tradie.wiki/pod and book a call.Check this out: Guarantee 30 Qualified Project Quotes Over The Next 90 Days! Learn more here: https://tradie.wiki/pod Learn more about the CRM that DOES IT ALL for your trade business! Just click on this link: https://tradiehub.net Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed Connect with me on LinkedIn. For more podcast episodes, you can also visit our website. Thank you for tuning in! If you enjoyed this podcast and this series, please take 5 to leave us a review: Google Facebook Podcast

Dive deep into the critical aspects of on-site hazard management with Taryn Toic, an expert in handling hazardous materials. This episode covers everything from asbestos safety to silica and lead exposure control, offering tradies and contractors vital information to protect themselves and their team. Learn about the latest in safety protocols, the role of technology in enhancing workplace safety, and the importance of proper hazard management strategies. Essential viewing for anyone in the construction industry looking to improve their on-site safety practices.#OnSiteHazardManagement #AsbestosSafety #ConstructionSiteSafetyWatch the video version of this podcast at https://youtu.be/v0rcPFTA1GMDiscussion Points: 00:00 Awareness of hazards in building construction important.06:17 Residential asbestos assessment now required in British Columbia.08:54 Importance of asbestos awareness in everyday trade.11:49 Employers and contractors need exposure control plan.16:27 Disturbance of asbestos and silica requires control. Hazards have long latency period.18:43 PPE is essential for worker safety.20:52 "Don't be jealous of the unbearable heat."Resources:Visit The Aura Health & Safety's website at https://www.aurahealthsafety.com/Get social with Taryn at https://www.linkedin.com/company/aura-health-and-safety-corporationStay in touch with Taryn through taryn.toic@aurahealthsafety.com Have a conversation with us! Go to tradie.wiki/pod and book a call.Check this out: Guarantee 30 Qualified Project Quotes Over The Next 90 Days! Learn more here: https://tradie.wiki/pod Learn more about the CRM that DOES IT ALL for your trade business! Just click on this link: https://tradiehub.net Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed Connect with me on LinkedIn. For more podcast episodes, you can also visit our website. Thank you for tuning in! If you enjoyed this podcast and this series, please take 5 to leave us a review: Google Facebook Podcast

Unlock the secrets to winning local council contracts with Jason Cooney of The Tender Team in this insightful podcast episode. Learn from experts how to navigate the tender process, from writing winning bids to understanding council requirements and streamlining your business processes for success. Whether you're new to government contracts or looking to improve your strategy, this episode offers valuable insights and practical tips to help your contracting business thrive. Don't miss out on the opportunity to transform your approach and secure more council contracts.Watch the video version of this podcast at https://youtu.be/UrpKyeRQLywDiscussion Points: 00:00 Tender terms require accepting, check insurance before committing.06:14 Maintenance personnel require 60-minute response time.06:44 Government contracts require insider knowledge for success.12:43 Request for safety, quality, and local support documents.14:08 Discussing technology trends and tender submission processes.17:22 Showcase past work to align with contract.20:09 Sign up with local councils for tenders.23:18 Traders dislike paperwork, but offer valuable information.28:22 Filter tenders, reach out to local authority.31:43 Debrief call reveals helpful bid information.32:24 Finding good tender writers is hit or miss.Resources:Visit The Tender Team's website at https://www.thetenderteam.com.auGet social with Jason at https://au.linkedin.com/company/tsaksconsultingStay in touch with Jason through info@thetenderteam.com.auRead our blog on this podcast here: https://www.thesiteshed.com/winning-strategies-council-contracts-tradies-jason-cooney/ Have a conversation with us! Go to tradie.wiki/pod and book a call.Check this out: Guarantee 30 Qualified Project Quotes Over The Next 90 Days! Learn more here: https://tradie.wiki/pod Learn more about the CRM that DOES IT ALL for your trade business! Just click on this link: https://tradiehub.net Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed Connect with me on LinkedIn. For more podcast episodes, you can also visit our website. Thank you for tuning in! If you enjoyed this podcast and this series, please take 5 to leave us a review: Google Facebook Podcast

Wrap up our "How to Thrive, Not Just Survive" series with this deep dive into contractor sales process excellence, featuring insights from Weston of SynkedUp. This episode is a masterclass in leveraging software to streamline your business operations from quoting to financial control. Learn from real-life experiences on nurturing leads, overcoming objections, and evolving sales techniques for the modern contracting landscape. A must-watch for contractors ready to transform their approach and achieve lasting success.#ContractorSoftware #SalesStrategies #LeadGenerationWatch the video version of this podcast at https://youtu.be/XQl555vUAhUDiscussion Points: 00:00 Episode Highlight01:54 Growth increases costs, set higher minimums.05:27 Insight on sales process and closing deals.08:15 Clarify ROI for transitioning businesses to growth.11:03 Emphasise sales process discovery, metrics for success.15:04 Efficiency is key, avoid wasting everyone's time.17:13 Focus on vetted site visits for profit.20:36 Clients need to understand project dynamics.25:03 Candidate left negative reviews after job rejection.28:36 Filtering leads with consultation fee improved sales.31:45 Streamlined quoting process drastically reduces turnaround time.33:01 Solar industry professionals can anticipate project needs.37:11 Client increased job acceptance rate from 15% to 100% using remote sales process.42:26 Interactive visual form for products and services.43:39 "People often do not know what they want."47:31 Navigating client expectations, budgets, and confidence.Resources:Watch Part 1 of this series at https://youtu.be/fsUXnvg73z0Visit SynkedUp website at https://synkedup.com/Get social with SynkedUp using handle @synkedupGet in touch with Weston at weston@synkedup.comTake advantage of their free resources at https://synkedup.com/resources/ https://synkedup.com/podcast/ https://www.buybackyourtime.com/Read our blog on this podcast here: Insert blog link here Have a conversation with us! Go to tradie.wiki/pod and book a call.Check this out: Guarantee 30 Qualified Project Quotes Over The Next 90 Days! Learn more here: https://tradie.wiki/pod Learn more about the CRM that DOES IT ALL for your trade business! Just click on this link: https://tradiehub.net Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed Connect with me on LinkedIn. For more podcast episodes, you can also visit our website. Thank you for tuning in! If you enjoyed this podcast and this series, please take 5 to leave us a review: Google Facebook Podcast

In this episode of The Site Shed, join us and our guest Weston from SynkedUp as we delve into the transformative power of contractor software solutions. Learn how the right technology can overhaul pricing, scheduling, and financial management, driving efficiency and profitability in the contracting world. From overcoming industry resistance to embracing data-driven decisions, this episode is a must-watch for contractors aiming to enhance operational effectiveness and steer their businesses towards sustained growth.#ContractorSoftware #BusinessManagement #FinancialPlanningWatch the video version of this podcast at https://youtu.be/fsUXnvg73z0Discussion Points: 00:00 Grew up working at landscaping company, developed software.06:52 Podcast discussing new product competing with fleet systems.08:14 Microwave business success: Maths or production accuracy.11:39 Plumber describes outdated invoicing process, embraces modernisation.13:51 Identify expenses by project sections for contractors.19:19 Risks of estimating without accurate gross profit.22:52 Landscape businesses retain employees by year-round pay.25:15 Zooming in on production capacity is crucial.27:03 Show notes will include links for reference.Resources:Visit SynkedUp website at https://synkedup.com/Get social with SynkedUp using handle @synkedupGet in touch with Weston at weston@synkedup.comTake advantage of their free resources at https://synkedup.com/resources/ https://synkedup.com/podcast/ https://www.buybackyourtime.com/Read our blog on this podcast here: Insert blog link here Have a conversation with us! Go to tradie.wiki/pod and book a call.Check this out: Guarantee 30 Qualified Project Quotes Over The Next 90 Days! Learn more here: https://tradie.wiki/pod Learn more about the CRM that DOES IT ALL for your trade business! Just click on this link: https://tradiehub.net Join a global community of 6000+ trade professionals https://www.facebook.com/groups/TheSiteShed Connect with me on LinkedIn. For more podcast episodes, you can also visit our website. Thank you for tuning in! If you enjoyed this podcast and this series, please take 5 to leave us a review: Google Facebook Podcast