Podcast appearances and mentions of michael juergens

The BanterThe Guys discuss keys to having a great restaurant experience. Find out what happens when one is missing.The ConversationThe Restaurant Guys host ground-breaking (literally) wine guy Michael Juergens who has championed wine-making in Bhutan. Hear the story of how that has come to fruition as well as the future and impact of Bhutanese wines.  They also discuss his edgy book and the “right” way to experience wine. The Inside TrackThe Guys met Michael through a long-time college friend of theirs and co-worker of Michael's. After spending some time together hearing about his exciting project, they knew they had to have him on the show!This how Michael describes our profound relationship with wine.“I believe that wine is an intrinsic part of the human experience. It's wired into our DNA,” Michael Juergens on The Restaurant Guys Podcast 2025BioMicheal Juergens is prominently known as a Senior Partner at Deloitte Consulting, running the “Wine Solutions Practice.” He is a certified sommelier, a certified wine specialist and is on the way to becoming a Master of Wine. He and his wife Ann Cross created Bhutan Wine Company in 2017, and planted the first vines ever to be planted in the Kingdom of Bhutan in 2019.  He has written eight books about wine under the pen name Micheal Amon and publishes a weekly newsletter Drinking and Knowing Things. InfoMichael's Site                                                  https://www.drinkingandknowingthings.com/Bhutan Wine Company                                                                  https://www.bhutanwine.com/His Books (Under Michael Amon)        https://www.drinkingandknowingthings.com/who-am-iFriday, March 14 is the first Restaurant Guys LIVE with Chef Rocco DiSpirito at the NBPAC in New Brunswick, NJ (next to The Guys' restaurants!)Restaurant Guys' Regulars get a discount code for VIP tickets. Become an RG Regular today!https://www.buzzsprout.com/2401692/subscribeGet tickets here.https://secure.nbpac.org/rocco-dispirito/22947Our Sponsors The Heldrich Hotel & Conference Centerhttps://www.theheldrich.com/ Magyar Bankhttps://www.magbank.com/ Withum Accountinghttps://www.withum.com/ Our Places Stage Left Steakhttps://www.stageleft.com/ Catherine Lombardi Restauranthttps://www.catherinelombardi.com/ Stage Left Wineshophttps://www.stageleftwineshop.com/ To hear more about food, wine and the finer things in life:https://www.instagram.com/restaurantguyspodcast/https://www.facebook.com/restaurantguysReach Out to The Guys!TheGuys@restaurantguyspodcast.com**Become a Restaurant Guys Regular and get two bonus episodes per month, bonus content and Regulars Only events.**Click Below! https://www.buzzsprout.com/2401692/subscribe

From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. Michael is a wine expert, author, professor, drummer, international business consultant, founder Bhutan Wine Company, owner SoCal Rum, and Drinking and Knowing Things. Top 3 Value Bombs 1. Only do epic stuff with cool people or you won't be able to maximize the ROI of the time you have on this planet. 2. Bhutanese have a concept called “Gross Domestic Happiness” instead of “Gross Domestic Product.” They give importance to the happiness of their citizens over any arbitrary economic success. 3. You can't let the risk get in the way of moving forward. What you have to do is monitor the risk and try different ways. Become the go-to wine person in your friends group in six months - Drinking And Knowing Things Sponsor HubSpot Making your life easier. Getting you results faster. And better connecting you to all your data, all in one place. Start making major moves with HubSpot. Visit HubSpot.com/marketers to learn more

From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. Michael is a wine expert, author, professor, drummer, international business consultant, founder Bhutan Wine Company, owner SoCal Rum, and Drinking & Knowing Things. Top 3 Value Bombs 1. Only do epic stuff with cool people or you won't be able to maximize the ROI of the time you have on this planet. 2. Bhutanese have a concept called “Gross Domestic Happiness” instead of “Gross Domestic Product.” They give importance to the happiness of their citizens over any arbitrary economic success. 3. You can't let the risk get in the way of moving forward. What you have to do is monitor the risk and try different ways. Become the go-to wine person in your friends group in six months - Drinking And Knowing Things Sponsor HubSpot Making your life easier. Getting you results faster. And better connecting you to all your data, all in one place. Start making major moves with HubSpot. Visit HubSpot.com/marketers to learn more

Send us a Text Message.Ever wondered how a punk rock skateboarder turned into a wine industry pioneer? Today on Elevate Your Brand, we sit down with Michael Juergens, a certified sommelier and best-selling author, whose serendipitous encounter with an old Italian wine at 40 propelled him to international wine acclaim. Embodying the mantra of doing "epic shit with cool people," Michael's journey is a testament to the notion that it's never too late to chase your passion.Michael takes us on a remarkable adventure through the Himalayas, where he is establishing a new wine industry in Bhutan, a country historically out of the wine loop since the mid-1800s. From the initial spark of the idea to the upcoming harvest, Michael shares the entrepreneurial challenges he faces, likening the process to running a marathon with frozen goggles. Learn about the innovative marketing strategies and the historical significance behind this groundbreaking project, as Michael and his dedicated team navigate the unique obstacles of this ambitious endeavor.Closing out this episode, we delve into the personal growth that comes from life's unpredictable rapids. With analogies of whitewater kayaking, Michael emphasizes the importance of steering through life's obstacles while embracing the journey. Discover the core values of community and shared growth as we explore his ongoing projects like the Bhutanese wine project and SoCal Rum. Join us to learn how perseverance, a great team, and effective communication can turn dreams into reality.Support the Show.This episode is NOT sponsored. Some product links are affiliate links, meaning we'll receive a small commission if you buy something. =========================== ⚡️PODCAST: Subscribe to our podcast here ➡ https://elevatemedia.buzzsprout.com/ ⚡️LAUNCH YOUR SHOW: Let's get your show off the ground and into the top 5% globally listened to shows ➡ https://www.elevatemediastudios.com/launch ⚡️Need post-recording video production help? Let's chat ➡ https://calendly.com/elevate-media-group/application ⚡️For Support inquires or Business inquiries, please email us at ➡︎ support@elevate-media-group.com Our mission here at Elevate Media is to help purpose-driven entrepreneurs elevate their brands and make an impact through the power of video podcasting. Disclaimer: Please see the link for our disclaimer policy for all our episodes or videos on the Elevate Media and Elevate Media Podcast YouTube channels. https://elevatemediastudios.com/disclaimer

Balancing work and personal happiness is never easy. But what if we told you that it's not about balance but integration? Work-life integration is about weaving your personal interests and passions directly into your professional activities. Take Michael Juergens, for example: he started a winery in Bhutan by combining his passion and hard work, showing how this blend can lead to exciting business opportunities and happier life. And today, he's sharing his journey to show how aligning what you love with what you do can help you achieve both personal and professional success. About Michael JuergensMichael Juergens, an experienced wine enthusiast and entrepreneur, built Bhutan's wine industry from the ground up. Discovering in 2016 that Bhutan had no vineyards, he founded the Bhutan Wine Company, now boasting around 200 acres cultivating 16 different grape varieties. His journey into winemaking was fueled by over 25 years of traveling to global wine regions, where he gathered extensive knowledge and inspiration. Michael is not only a certified sommelier but also a master of wine candidate, reflecting his deep commitment to the wine world. His popular series, Drinking & Knowing Things, and its accompanying blog, translate his passion into accessible wine education. Key Insights:Choose the right partners. Collaborating with like-minded individuals can significantly impact your business's trajectory. Working with people who share your vision and drive can enhance productivity and foster a supportive network, which is crucial for business growth.Turn life experiences into opportunities. Any personal experience can lead to professional breakthroughs. Try viewing life's obstacles as chances to innovate and transform your business.Plan for the long term. Success often requires patience and a long-term perspective. Entrepreneurs should focus on enduring goals and be prepared to invest resources into projects that will mature over time, ensuring lasting impact and stability.Simplify your offerings. Making your products or services easy to understand and enjoy can widen your customer base. Demystifying your offerings will make them accessible to a broader audience, which can drive both engagement and loyalty.Embrace big challenges. Taking on significant challenges can lead to breakthrough innovations and open up new markets. Entrepreneurs who are not afraid to step into complex or untapped areas can set their businesses apart from competitors and capture unique opportunities.Michael's best advice for entrepreneurs:“If you're chasing passions without ulterior motives, inevitably, things materialize that you wouldn't have expected.”Get Michael's book “Drinking & Knowing Things”Connect with Michael Juergens:LinkedInXWebsiteFollow Beyond 8 Figures:LinkedInXWebsite

Join me on Zero to CEO as I chat with Michael Juergens, a super wine geek who pioneered the wine industry in the Kingdom of Bhutan. Discover why Michael chose Bhutan, not only the world's only carbon-negative country but also on its path to becoming the first 100% organic nation, as the foundation for his groundbreaking venture. In this episode, Michael shares his ambitious vision to transform Bhutan into the next Napa Valley, details about the nation's first-ever grape harvest set for 2024, and his mission to make wine culture accessible and enjoyable, steering clear of pretentiousness. We'll also dive into the significant changes and emerging challenges within the global wine industry and how they're shaping the future of winemaking. Tune in to hear a unique story of innovation, sustainability, and passion for wine.

Bhutan Wine Company currently has approximately 200 acres of vineyards, growing 16 different grape varietals—nine red and seven white—spread across nine sites in Bhutan. In this episode,  Adam Torres and Michael Juergens, Founder of Bhutan Wine Company, explore the Bhutan Wine Company story and plans for growing the wine industry in Bhutan.  Follow Adam on Instagram at https://www.instagram.com/askadamtorres/ for up to date information on book releases and tour schedule. Apply to be a guest on our podcast: https://missionmatters.lpages.co/podcastguest/ Visit our website: https://missionmatters.com/ More FREE content from Mission Matters here: https://linktr.ee/missionmattersmedia

Bhutan Wine Company currently has approximately 200 acres of vineyards, growing 16 different grape varietals—nine red and seven white—spread across nine sites in Bhutan. In this episode,  Adam Torres and Michael Juergens, Founder of Bhutan Wine Company, explore the Bhutan Wine Company story and plans for growing the wine industry in Bhutan.  Follow Adam on Instagram at https://www.instagram.com/askadamtorres/ for up to date information on book releases and tour schedule.  Apply to be a guest on our podcast: https://missionmatters.lpages.co/podcastguest/ Visit our website: https://missionmatters.com/ More FREE content from Mission Matters here: https://linktr.ee/missionmattersmedia Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, Wobby and Gyles discuss their experience at the NFL draft and dive into the Vikings' draft picks. They highlight the surprise selection of Dallas Turner and the potential impact he could have as an edge rusher. They also analyze the picks of Kyrie Jackson, Walter Rouse, and Will Reichard, discussing their strengths and potential contributions to the team. The hosts also touch on the philosophy of drafting kickers and punters and the importance of having a reliable special teams unit. In this conversation, Gyles and Wobby discuss the recent NFL draft picks made by the Minnesota Vikings. They analyze each pick and discuss the potential impact of the players on the team. They also speculate on future headlines for the Vikings, including their upcoming game in London, the release of the 2024 schedule, and a potential contract extension for Justin Jefferson. They also discuss the possibility of signing a veteran wide receiver to fill the WR3 position.   The Vikings' selection of Dallas Turner in the first round was a surprise but could prove to be a steal as he is considered one of the best edge rushers in the draft. Kyrie Jackson has the potential to be a standout cornerback for the Vikings, with a profile that resembles former Viking Xavier Rhodes. Walter Rouse, a biomedical engineering student, brings versatility to the offensive line and could be a valuable backup for Christian Darrisaw. The Vikings' decision to draft kicker Will Reichard shows their commitment to improving their special teams unit and the importance they place on reliable kicking. Drafting kickers and punters in the later rounds can be a strategic move to secure a talented player and improve the team's overall performance. The Minnesota Vikings made several draft picks that have the potential to make an impact on the team. There is excitement around the potential of kicker Will Riker, who has a strong track record in college. Offensive lineman Michael Juergens could potentially start at left guard and provide depth to the offensive line. Defensive lineman Levi Drake Rodriguez is seen as an overlooked prospect who could make a splash in training camp. The next big headlines for the Vikings include the announcement of their London game, the release of the 2024 schedule, and a potential contract extension for Justin Jefferson. There is a need for a veteran wide receiver to fill the WR3 position and improve the team's offensive weapons - like Tyler Boyd Subscribe to the Wobcast 2.0 YouTube Channel: http://bit.ly/3lUxnIN For more Minnesota Vikings content: https://www.youtube.com/channel/UCFl0FmZ6VGzR5DDEGUcPvqQ Follow Us on Twitter: https://twitter.com/wobby Follow Us on Instagram: https://www.instagram.com/thewobcast/ Listen to our Podcast: https://linktr.ee/thewobcast Hosted by Mike Wobschall and Gyles Uhlenhopp   #vikings #nfldraft #tylerboyd #minnesota #nfldraft #vikingsdraft #vikingsnews

Jeannette is joined by Michael Juergens, a self-professed wine geek and entrepreneur, who shares his fascinating journey of establishing the Bhutan Wine Company in the remote kingdom of Bhutan. From his unexpected introduction to Bhutan through a marathon opportunity to the challenges and triumphs of creating a wine industry in the Himalayas, Michael's passion and determination shine through. He emphasises the importance of doing "epic shit with cool people" as his guiding principle, leading him to pursue extraordinary ventures and meaningful connections KEY TAKEAWAYS Michael's journey to create the Bhutan Wine Company showcases the importance of passion and persistence in pursuing one's dreams, even in the face of challenges and setbacks. The willingness to fail enthusiastically and repeatedly highlights the importance of learning from failures and using them as stepping stones towards success. Michael's guiding principle of wanting to do epic things with cool people serves as a powerful reminder to prioritise meaningful experiences and connections in life. Those with an entrepreneurial spirit are aware of the power in seizing opportunities and taking risks. Michael's focus on creating a legacy through the Bhutan Wine Company exemplifies the impact individuals can have by following their passions and making a difference in the world. BEST MOMENTS "I think the biggest thing that's happened probably over the last, let's call it 30 years, is global supply chain." "I think the universe presents us opportunities all day every day. And most of us are too busy driving around with whatever stupid goal that we've got going on to even become aware that the universe is presenting you with an opportunity." "Epic shit with cool people!” This is the perfect time to get focused on what YOU want to really achieve in your business, career, and life. It's never too late to be BRAVE and BOLD and unlock your inner BRILLIANCE. If you'd like to jump on a free mentoring session just DM Jeannette at info@jeannettelinfootassociates.com or sign up via Jeannette's linktree https://linktr.ee/JLinfoot VALUABLE RESOURCES Brave, Bold, Brilliant podcast series - https://podcasts.apple.com/gb/podcast/brave-bold-brilliant-podcast/id1524278970     ABOUT THE GUEST Michael Juergens is a super wine geek who started the Kingdom of Bhutan's wine industry from scratch, something that hasn't been done in the world in 200 years, after discovering in 2016 that the country had no vineyards.His company, Bhutan Wine Company, currently has approximately 200 acres of vineyards, growing 16 different grape varietals—nine red and seven white—spread across nine sites in Bhutan. Their first grape harvest for wine production will occur in Summer/Fall 2024.Michael has spent 25+ years reading, studying, and traveling to wine regions across the world, meeting the people and drinking the wine, and generally being obsessed with wine.He is also the best-selling author of several wine books, including the game-changing Drinking & Knowing Things series adapted from his widely popular Drinking and Knowing Things blog, which provides a wealth of wine knowledge, including wine recommendations. ABOUT THE HOST Jeannette Linfoot is a highly regarded senior executive, property investor, board advisor, and business mentor with over 25 years of global professional business experience across the travel, leisure, hospitality, and property sectors. Having bought, ran, and sold businesses all over the world, Jeannette now has a portfolio of her own businesses and also advises and mentors other business leaders to drive forward their strategies as well as their own personal development. Jeannette is a down-to-earth leader, a passionate champion for diversity & inclusion, and a huge advocate of nurturing talent so every person can unleash their full potential and live their dreams.  CONTACT THE HOST Jeannette's linktree - https://linktr.ee/JLinfoot https://www.jeannettelinfootassociates.com/ YOUTUBE - https://www.youtube.com/channel/UCtsU57ZGoPhm55_X0qF16_Q LinkedIn - https://uk.linkedin.com/in/jeannettelinfoot Facebook - https://uk.linkedin.com/in/jeannettelinfoot Instagram - https://www.instagram.com/jeannette.linfoot/ Email - info@jeannettelinfootassociates.com Podcast Description Jeannette Linfoot talks to incredible people about their experiences of being Brave, Bold & Brilliant, which have allowed them to unleash their full potential in business, their careers, and life in general. From the boardroom tables of ‘big' international businesses to the dining room tables of entrepreneurial start-ups, how to overcome challenges, embrace opportunities and take risks, whilst staying ‘true' to yourself is the order of the day.Travel, Bold, Brilliant, business, growth, scale, marketing, investment, investing, entrepreneurship, coach, consultant, mindset, six figures, seven figures, travel, industry, ROI, B2B, inspirational: https://linktr.ee/JLinfoot

Welcome to the Super Entrepreneurs Podcast! In this episode, our host, Shahid Durrani, dives deep into an extraordinary journey with Michael Juergens, a visionary entrepreneur who defied the odds and kick-started Bhutan's wine industry. Imagine discovering a country with breathtaking landscapes but devoid of vineyards, and against all odds, deciding to revolutionize its wine scene. Michael, a self-proclaimed "super wine geek" and seasoned marathon runner, shares the fascinating tale of how he turned Bhutan into a winemaking haven.   Chapter Stamps: Unexpected Discoveries [00:02:00]Michael faces Bhutan's lack of vineyards, sparking determination. The Power of Coincidence [00:03:00]Serendipity leads Michael to Bhutan, uncovering wine possibilities. Confronting Naysayers [00:05:00]Overcoming doubts, Michael gains support to establish Bhutan's wine industry. The Grip It and Rip It Approach [00:06:00]Michael embraces a bold strategy, emphasizing action over endless study. The Himalayan Experiment [00:08:00]Michael draws parallels between entrepreneurship and marathons, embracing failure. From Guavas to Grapes [00:09:00]Encountering Bhutanese fruit inspires Michael's belief in Himalayan grapes. Bhutan's Wine Revolution [00:11:00]Michael envisions Bhutan as a wine world player, navigating obstacles with passion. The Potential of Climate Change [00:13:00]Michael explores Bhutan's role in viticulture amidst climate change. Crafting the First Batch [00:15:00]Anticipating the first barrel, Michael expresses enthusiasm for Himalayan wine success. The Inner Superpower [00:17:00]Post-divorce, Michael discovers his drive to do epic things with cool people. The Invitation [00:19:00]Enthusiasts are invited to join the Bhutan wine experience and summer harvest. Closing Cheers [00:20:00]Michael and Shahid conclude with a toast, leaving the audience with the taste of Himalayan wine adventure. Pullout Quotes:   "Turning skeptics into believers: I knew Bhutan could be a wine haven, and I was determined to prove it." "Sustainability is our heartbeat: Bhutan offers more than landscapes; it provides the perfect canvas for eco-friendly viticulture." "Entrepreneurship mantra: Embrace failure, spot opportunities, and have unwavering conviction in your vision." "Bhutan's first barrel-aged wine is just the beginning; the Himalayas hold endless possibilities for the world of wine." "Every grape tells a story: Bhutan's unique terroir adds a layer of flavor and character you won't find anywhere else."   Social: Website: https://www.bhutanwine.com/ Linkedin: https://www.linkedin.com/in/michael-juergens-9882212/   Disclaimer: Please be aware that the opinions and perspectives conveyed in this podcast are solely those of our guests and do not necessarily represent the views, ideologies, or principles of Super Entrepreneurs Podcast, its associated entities, or any organizations they represent or are affiliated with. We provide a platform for discussion and exploration, and the content of each episode is understood to be independent expressions from our guests, rather than a reflection of the beliefs held by the podcast or its hosts. 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Michael Juergens is a multifaceted wine consultant, master of wine candidate, author, and punk rock drummer who shared his extraordinary journey of introducing winemaking to the Kingdom of Bhutan. We explored the unique tradition of Bhutanese name-giving by monks, which inspired the naming of his wine brand, Ser Chem, or "alcohol of the gods." Juergens' narrative weaves through his initial accidental marathon sign-up leading him to Bhutan, to the inception of the nation's first wine company under the guidance of local monks and the government.Juergens elucidates the challenges faced from selecting suitable grape varieties to navigating Bhutan's diverse climatic zones, emphasizing the importance of adaptability and experimentation in winemaking. His commitment to preserving Bhutan's carbon-negative status and biodiversity while introducing grapevines showcases a respectful and mindful approach to environmental sustainability. Juergens expresses the gravity of this responsibility: "The last thing I want is I bring in some new disease or some new fungus or some new pest or whatever that then wreaks havoc on the local environment and ruins the world's happiest country."With vivid anecdotes, Juergens shares insights from his varied experiences, from running marathons in extreme conditions like Antarctica to the meticulous process of becoming a master of wine. His journey in Bhutan parallels the marathon's challenges—emphasizing perseverance, adapting to unexpected obstacles, and the profound sense of accomplishment in contributing to something pioneering and impactful. "Sometimes when I'm doing the Bhutan wine company, that's the way I feel. Like there's this we don't know and we're just going to keep running until we fall down," Juergens reflects, drawing a powerful analogy between his marathon experiences and his winemaking venture.From the episode, listeners can glean: The significance of names and traditions in shaping business ventures, as illustrated by the meaningful naming of Ser Chem. The complexities of starting a wine industry from scratch in a country with no prior viticulture, underscored by Juergens' detailed recounting of the initial challenges and innovative solutions. The importance of environmental stewardship and careful planning in agricultural innovation, a principle that Juergens deeply respects and incorporates into his work in Bhutan. The parallels between endurance sports and business ventures in terms of resilience and perseverance, offering a unique lens through which Juergens views his wine venture.Juergens' story is a testament to the power of passion, vision, and resilience in turning the improbable into reality. It offers inspiration for entrepreneurs and wine enthusiasts alike, demonstrating that with enough determination, one can indeed introduce the "taste of Bhutan to the rest of the world."

This week we explore experimental wine growing in Bhutan located in the Himalayas, at 28 degrees North, with Michael Juergens.

This Classic episode was recorded in September of 2021 for my radio show, then uploaded as a podcast a year later. If you missed it the first time around, I know you'll enjoy it this time. The Kingdom of Bhutan has been referred to as "magical" for quite some time. So I suppose it should come as no surprise that the introduction of vineyards, while in the shadow of the Himalayas, occurred unexpectedly. And like a centuries-old fable, the hero in this tale possessed an unwitting innocence. Words that can best describe the project are, adventurous, challenging, and even daunting, but it has the potential to be miraculously rewarding. Today I share the tale of the Bhutan Wine Company and its founder, the exceptional Michael Juergens.

Michael Juergens is a courageous serial entrepreneur and certified sommelier. As the founder of the Bhutan Wine Company, he is leading the development of the wine industry in the magical Himalayan country.Michael is an adventure race addict who optimized the runners mindset in all areas of his life. He's a sought-after speaker and author and owns the award-winning SoCal Rum company. Add to this he's a professor at the Paul Merage School of Business at the University of CA, Irvine. And remember, he invented the wine industry in the Kingdom of Bhutan. Discover how he defies a comfort zone and looks for adventure whenever, and wherever, he can.Also on Speaking of Travel, Mark Robertson, founder of the destination elopement and micro wedding company, Simple I Do's, shares how his company was founded to bring people together for their special day.And Tina Kinsey from the Asheville Regional Airport shares some groundbreaking news on how the investments for their future are in motion today. Stay tuned! Thanks for listening to Speaking of Travel! Visit speakingoftravel.net for travel tips, travel stories and so much more.

In today's episode, let me introduce you to Michael Juergens, founder of the Bhutan Wine Company. He is a senior partner with a Big Four consulting firm, where he runs the Winery Solutions practice, overseeing the portfolio of services the firm provides to wineries. He is also a certified specialist in wine, a certified sommelier, and a Stage 2 candidate to become the 58th American to qualify as a Master of Wine. Michael has written a number of books on wine, and runs the wildly popular Drinking & Knowing Things wine blog. He is the founder of the Bhutan Wine Company, and is leading the development of the wine industry in this magical Himalayan country. He owns the award winning SoCal Rum company, which was recently awarded the highest point score in history for any silver rum (95 points). Michael is also a professor at the Paul Merage School of Business at the University of CA, Irvine. Michael plays the drums in a punk rock band, and spends his free time running adventure races in exotic locations around the world, building.      Let's dive into his wine story!   [00:01 – 10:15] Getting into the Winery Program The importance of two professional certification tracks   Michael shares how he started wanting to learn more about winery How he convinces his firm to start a winery business, and be in charge [10:16 – 23:49] Starting Side Projects on Winery Starting as a small sommelier Deciding to write wine novels Michael shares his experience on Bhutan and their wine culture [23:50 – 35:40] Lessons Learned During Winery Business The Importance of the story of your wine business to resonate with you and your values Differentiating winery as business, art or as an assignment as the spectrum Aligning story against demographic as a scale with economic viability  [35:41 – 44:12] Closing Segment Learn everything you need to grow your wine, business, or brand with Wine Business Bootcamp where I help other wine producers master the fundamentals of digital marketing, nail their customer experience, and convert more wine tasters into their wine clubs and other offers. Just send me a dm or email at kris@krislevy.comwith the subject: Wine Business Bootcamp Favorite Wine: Burgundy Favorite go-to pairings Vintage champagne with steak Sauternes with caviar Wine Resource Drinking Knowing things Connect with Michael  Website: http://www.bhutanwine.com/    Let's continue the Everyday Wine Conversations and connect with me through Instagram, Facebook, LinkedIn, or feel free to shoot me an email at kris@krislevy.co. You can also check out my website at ​www.​klevywineco.com. TELL US WHAT YOU THINK! LEAVE A REVIEW + help us get the word out there! Share this podcast to someone who wants to join the wine conversations. Go ahead and take a screenshot, share this to your stories, and tag me on Instagram!  JOIN THE CLUB through this link and handpick wines every month, from up and coming wineries, winemaker owned brands and wineries with unique stories while supporting those wineries directly. You can also join our Facebook Group to connect with other wine lovers, get special tips and tricks, and take your wine knowledge to a whole new level.   Tweetable Quotes: “If you can grow the best guava in the world, you should be able to grow some pretty damn interesting grapes for wine.”  - Michael Juergens “You've either got to be on the, we're selling a product to make a product to sell. Or we're trying to do something interesting. I think the people in the middle of that are gonna be less successful than the people on the outside.”  - Michael Juergens  

Elephants in the vineyard? Buddhist pickers who won't kill insects eating the grapes? Just some of the challenges Michael Juergens faced establishing the first winery in Bhutan. Elin McCoy talks to him about how he, as a business consultant who loved to run marathons, play drums in a punk band, fell in love with wine and ended up on the wine world's wildest adventure.

Today's guest is the best-selling author of drinking and knowing things. He's a certified wine specialist and a Master of Wine candidate with the Institute of Masters of Wine. He's a certified Somali air with the guild of Master Sommeliers. So he runs widely popular drinking and knowing things wine blog, which has adapted into multiple books that provide many different wine recommendations. And he is also the founder of, and I hope I'm pronouncing this right, Bhutan wine company, and is leading the development of the wine industry in the magical area of the Himalayan country.And on top of that, he owns an award-winning SoCal rum company. And it was actually recently awarded the highest point score in history for any silver rum. So if you're looking for where the rum went, Johnny, there it is.Connect with MichaelSupport the showConnect with Chris

We chat with Michael Juergens about wine and adventure racing in Bhutan.

In this episode we speak with Michael Juergens of Ovo Vodka. Michael grew up in Southern California. He was a punk rock skateboard kid. His origins were not in wine. His dad came home from a business trip to Italy with a bottle of wine. He suggested that they drink the wine and smoke cigars. At his mothers insistence, off to the garage they went. The first sip flipped a switch. This led him to being interested and curious about wine. That was 30 years ago. Our discussion of wine and Michael's experiences was fascinating and entertaining. You will learn about the "worlds leading wine influencer". Discover how The Bhutan Wind Company, SoCal Rum Company and Drinking & Knowing Things, got their start. Plus, so much more. www.BhutanWine.com - Instagram Highlights From our Discussion: Silver Oak Somm Drinking & Knowing Things JCB Wines SoCal Rum Company San Francisco World Spirits Competition Sip Awards The Real Housewives of Beverly Hills Bar Convent Brooklyn Master Sommelier Master of Wine

Welcome to number 79 and this week I am joined by the owner of the Bhutan Wine Company, SoCal, Drinking & Knowing Things newsletter/books and a Master of Wine, Michael Juergens. A really super fun chat with so many stories, be sure to be laughing all the way through as well as being inspired. We talk extensively about Bhutan and his venture into setting up vineyards in the country for the very first time. We delve into why this is a historic moment, how the Bhutanese have really taken to Michael, how the Royal Family will receive the first bottles of the first produced barrel of wine and of course we talk about how awesome Bhutan is. Michael's vision on life is infectious and you will hear so many stories from his travels to Bhutan and worldwide in this episode. If you know your wine or are interested in it, I have a link below to Michael's famous newsletter entitled 'Drinking & Knowing Things'. I learnt a lot and with Michael sipping on some wine throughout, we maybe got more than he usually lets out. A super episode, enjoy! Michael JuergensBhutan Wine Company - http://www.bhutanwine.comLinkedIn - https://www.linkedin.com/in/michael-juergens-9882212/SoCal Rum - https://socalrum.comDrinking & Knowing Things - https://www.drinkingandknowingthings.com MY NEW PODCAST/YOUTUBE CHANNEL - The Trendy Coffee PodcastPlease follow and subscribe below.YouTube Channel - https://www.youtube.com/channel/UCgB8CA0tAk3ILcqEZ39a33gPodcast Links - https://linktr.ee/thetrendycoffeepodcastWinging It Travel PodcastMy Patreon Page - https://www.patreon.com/wingingittravelpodcast SIGN UP TODAYWhat is on offer?1. One bonus episode every month2. Ad-free content3. Early access to episodes (24 hours)4. Exclusive added feature on every episode5. Patron shout-out6. Ad hoc bonus episodes7. Receive my Digital Travel Planner8. Receive my monthly magazine for the podcastPrice£4/$7.50 (CAD)/$6 USD per monthMERCHANDISE STORE - https://www.teepublic.com/stores/winging-it-travel-podcast?ref_id=25823Want some insurance whilst travelling and/or working remotely? Book below using SafetyWing.https://safetywing.com?referenceID=wingingittravelpodcast&utm_source=wingingittravelpodcast&utm_medium=AmbassadorBook Flights With Expediahttps://prf.hn/click/camref:1100lqfY7/creativeref:1100l68075/destination:https://www.expedia.com/Flights?siteid=1&langid=1033Contact me - jameshammondtravel@gmail.com or message on my social media on the links below.Follow me on:YouTube - Winging It Travel Podcast https://www.youtube.com/channel/UC173L0udkGL15RSkO3vIx5AInstagram - wingingittravelpodcast - https://www.instagram.com/wingingittravelpodcast/ jameshammondtravel - https://www.instagram.com/jameshammondtravel/TikTok - wingingittravelpodcast - https://www.tiktok.com/@wingingittravelpodcastFacebook - Winging It Travel Podcast - https://www.facebook.com/jameshammondtravelTwitter - https://twitter.com/PodcastWingingReview - please head to Podchaser and leave a review for this podcast - https://www.podchaser.com/podcasts/winging-it-travel-podcast-1592244 or alternately you can leave a review and rating wherever you get your podcasts! Support the podcast - https://www.buymeacoffee.com/wingingitEtsy StoreBuy my Digital Travel Planner - https://www.etsy.com/ca/listing/1220056512/digital-travel-planner?click_key=c580edd56767d7b03612dfae3b122f32e15fe1ec%3A1220056512&click_sum=80ff0159&ref=shop_home_recs_2Stickers - https://www.etsy.com/ca/listing/1216492546/winging-it-travel-podcast-stickers?click_key=ed1139c660585f268a8192aa8c136a5915118968%3A1216492546&click_sum=b8a8a048&ref=shop_home_recs_1&frs=1 Thanks for your support, James!

This is a special bonus episode with a special guest Michael Juergens. In this episode we talk all about wine. A certified specialist of wine, Michael has written multiple books on the subject, and is also the person behind the wildly popular - Drinking and amp; We could go on, but we would rather have you listen to his story from the man himself! Michael has followed his passion for wine to Bhutan. On a trip there he discovered there was no wine in the region, one thing led to another and he has now pioneered a new industry there by becoming the founder of a vineyard in this tiny country in the Himalayas.Apple Podcasts: https://buff.ly/2Vf8vv8⠀Spotify: https://buff.ly/2Vf8uHA⠀Google Podcasts:https://buff.ly/2Vds6LX⠀-Original music credit: Rish Sharma.His music is available on Spotify, Apple Music, YouTube and other streaming platforms.-October2019 voicesandmore Pte Ltd All rights reserved Get bonus content on Patreon See acast.com/privacy for privacy and opt-out information. Become a member at https://plus.acast.com/s/melting-pot. https://plus.acast.com/s/melting-pot.

I get the opportunity to talk with bestselling author of Drinking & Knowing Things, Michael Juergens. Not only is he an author he's a Certified Sommelier with the Guild of Master Sommeliers, a Certified Specialist of Wine, and a Master of Wine Candidate with the Institute of Masters of Wine. He is the founder of the Bhutan Wine Company, he owns the award-winning SoCal Rum company, is a professor at the Paul Merage School of Business at the University of CA, Irvine and has agreed to climb down to the dregs of social media and rub elbows with us cretins.

When you read the bio of Michael Juergens, it is a stellar read! Michael is on track to becoming a master of wine. He wrote the wine laws and business plans for the country of Bhutan. The author of several wine books, the owner of an award-winning rum company, and the drummer of a punk rock band that published the first punk rock album on the blockchain. Micheal is different from most wine professionals, and his weekly emails always start with, “Let me tell you why Vin Santo or some other off-the-wall wine is dope AF.” His colorful language is straightforward, leaving you balled over with laughter while learning the world of wine like none other. Please enjoy this conversation ranging from blowing up cars, Prowein 2022, Club Dvin, the world's first Punk Rock NFT, Bhutan Wine, The Grand Slam Marathon, and Drinking and Knowing with Micheal Juergens! Sign up for his newsletter at: https://www.drinkingandknowingthings.com The first Punk Rock NFT: https://opensea.io/assets/0x495f947276749ce646f68ac8c248420045cb7b5e/6443195943822045714817219933130301709808866189715402230585942626335555846320/

Our guest today on the Outdoor Adventure Series is Michael Juergens.Michael is an Outdoor Adventurer, Certified Sommelier & Specialist of Wine, and Founder of Bhutan Wine Company. He is a senior partner with a Big Four consulting firm, where he runs the Winery Solutions practice, overseeing the portfolio of services the firm provides to wineries. He is also a Bestselling Author, Serial Entrepreneur, and Professor at UC Irving.Other interesting notes on Mike:Currently, a candidate to become the 58th American to qualify as a Master of WineSpeaker and author, and also is a professor at the University of CA, IrvineOwns the award-winning SoCal Rum companyHe plays the drums in a punk rock band and spends his free time diving with great whites, building motorcycles and hot rods, and running adventure races in remote locations around the worldAdventure Race Addict who has optimized the runners' mindset in all areas of his lifeInSight2Go I mentioned this a couple of times,  this idea of chasing happiness or chasing joy rather than chasing stuff or money. I think if you chase joy and you find it, you win. And if you chase joy and you just fail to grasp it, you had a hell of a good time. And what better way to spend a life, than to be happy.Visit Michael on his website at Drinkingandknowingthings.com.To learn more about the Bhutan Wine Company, visit their website at https://www.bhutanwine.com/.You can also follow them on these social sites:Facebook: https://twitter.com/bhutanwineInstagram: https://www.instagram.com/bhutanwine/To learn more about the award-winning SoCAlRum, visit their website at https://socalrum.com/.Facebook: https://www.facebook.com/SoCalRumInstagram: https://www.instagram.com/socalrum/LinkedIn: https://www.linkedin.com/company/socalrumThe Outdoor Adventure Series is a Podcast Production of Fox Coaching, Inc.

My guest for this episode is the bestselling author of Drinking & Knowing Things, he's a Certified Sommelier with the Guild of Master Sommeliers, a Certified Specialist of Wine, and a Master of Wine Candidate with the Institute of Masters of Wine. His final blind tasting test is this month. He runs the wildly popular Drinking & Knowing Things wine blog which has been adapted into now 3 books. He owns the award-winning SoCal Rum company, which was recently awarded the highest point score in history for any Silver Rum. Michael was a professor at the University of CA, Irvine. And he spends his time blind tasting and doing extreme sports. And, last but not least, He is the founder of the Bhutan Wine Company, and is leading the development of the wine industry in this magical Himalayan country for its first time in history. This was why I wanted to talk to Michael. Because his journey led him to Bhutan to plant its first ever vineyards, I found out about and began looking into some of the truly unique and stunning aspects of Bhutan's culture. That's part of the power of wine.  If you haven't heard about the 7 pillars of Gross National Happiness, or didn't know that Bhutan is the only carbon negative nation in the world, or that it is on the path to be the first 100% organic nation in the world, and more… then you're going to have as much fun with this interview as I did. https://www.drinkingandknowingthings.com/ Sponsor: https://www.centralaswine.com/

Angela talks with Michael Juergens, senior partner at Deloitte and Master of wine about how to optimise your life for everything you want to do They discuss how you can train for recovery and the value of cold exposure as a part of your routine along with Michael's passion for wine and how he has founded the wine industry of the Kingdom of Bhutan. This is a fascinating insight into a truly unique individual with a passion for life, living and great wine, listen in and hear more KEY TAKEAWAYS Recovery is very personal and dependent on a range of factors like body type, muscle fibre and how long you have been doing something You need to have a range of tools in your toolbox and know what to use when A cold plunge can be more effective than a cold shower Using a range of metrics can be helpful in ensuring you are on the right path The mindset you have and how you reinforce a positive mindset plays an important part in recovery There is a positive neurological impact from starting the day by letting your eyes take in the natural sunlight Different meditation techniques resonant in different ways, it's about finding the right one for you Picking the grapes at the optimum point of ripeness is key in the creation of good wine   The data doesn't support sulphates in wine being harmful and the body itself naturally produces sulphates Wine is about sharing, community, and the experience. Resveratrol in wine interacts with the food and can be positive in increasing absorption of quercetin which has health benefits The resveratrol in the blue zone in Sardinia is intrinsically linked to the longevity of those who are drinking wine daily BEST MOMENTS ‘You do have enough time, you just need to manage your life differently' ‘I trained myself to run on 5 hours of sleep and it was a game changer' ‘We are all individual it's about finding what works for you' ‘I started the wine industry in the Himalayan country of Bhutan and we are about to produce the first bottle of wine ever in the country' RESOURCES FOR THIS EPISODE https://www.drinkingandknowingthings.com/ Insta -@bhutanwine.com http://www.bhutanwine.com/ http://www.redlightrising.co.uk Code ANGELA for discount. Athletic Greens.com/Angela foster VALUABLE RESOURCES High Performance Health Podcast Series -https://angelafosterperformance.com/podcasts/ Biohack Your Way to Your Best Self - Join My Exclusive Female Biohacker Collective -  www.angelafosteracademy.com/female-Biohacker-collective Get a free health check and personalised report www.yourtotalhealthcheck.com Watch my Free Masterclass on how to master your metabolism -www.angelafosteracademy.com/master-your-metabolism Download my free Guide to Harmonising Your Hormones -www.angelafosterperformance.com/hormones Download my  free Fasting Guide - www.angelafosterperformance.com/fasting/ Download my free Guide to Sleep Like a Boss -www.angelafosterperformance.com/sleep Join my free Facebook Community -www.facebook.com/groups/femalebiohacker Get my bestselling book Rethink Health - https://amzn.to/3vbzYOV ABOUT THE HOST Angela Foster Angela is a Nutritionist, Health, and Performance Coach. She is also the Founder and CEO of My DNA Edge, an Exclusive Private Membership Site giving individuals the tools and bio hacks needed to optimise their genetic expression for optimal health and performance. After recovering from a serious illness in 2014, Angela left the world of Corporate Law with a single mission in mind: To inspire and educate others to live an energetic, healthful, and limitless life. Angela believes that we can truly have it all and has spent the last 5 years researching the habits and routines of high performers, uncovering age-old secrets, time-honoured holistic practices, and modern science to create a blueprint for Optimal Human Performance. CONTACT DETAILS Instagram Facebook LinkedIn See omnystudio.com/listener for privacy information.

This episode explores the history of wine in Ukraine, styles, grapes, and vineyard areas through the unavoidable lens of current events. *Note: We wish to provide information on the wine culture and history, and understand things change. So yes, Crimea is part of the wine culture history, and we included it. This episode is presented in the spirit of hope, and dedicated to the brave, inspiring people of Ukraine. Resources from this episode: Books: Wine Grapes: A Complete Guide to 1,368 Vine Varieties, Including Their Origins and Flavours [Kindle Edition], Robinson, J., Harding, J., & Vouillamoz, J. (2013) Websites: Army SOS: https://armysos.com.ua/ Britannica: Ottoman Empire, Shaw, S.J. and Yapp, M.E. (nd) https://www.britannica.com/place/Ottoman-Empire/Selim-I CIA: Ukraine (15 June 2022) https://www.cia.gov/the-world-factbook/countries/ukraine/ Decanter: Decanter World Wine Awards 2022 - Results Announced, Mason, O. (7 June 2022) https://www.decanter.com/wine-news/decanter-world-wine-awards-2022-results-announced-480910/ Decanter: Ukraine Winery's Mission to Deliver Bottles to DWWA, Mercer, C. (6 April 2022) https://www.decanter.com/decanter-world-wine-awards/ukraine-winerys-mission-to-deliver-bottles-to-dwwa-477464/ Drinking and Knowing Things: "Why Ukrainian Wine is Dope AF,” [newsletter subscription] Juergens, M. (8 March 2022) https://www.drinkingandknowingthings.com/ Drinks Business: Ukrainian Toast ‘Budmo' Meaning ‘let us be' Honours Country's Positive Spirit, Mason, J. (23 Feb 2022) https://www.thedrinksbusiness.com/2022/02/ukrainian-toast-budmo-meaning-let-us-be-honours-countrys-positive-spirit/ Forbes: Raise a Glass to Ukraine's Wine History, Bartolot, L. (26 February 2022) https://www.forbes.com/sites/lanabortolot/2022/02/26/raise-a-glass-to-ukraines-wine-history/?sh=570584b62730 Glass of Bubbly: Sparkling Wine from Ukraine, Mann, T. (28 July 2017) https://glassofbubbly.com/sparkling-wine-ukraine/ Hudin: Ukrainian Winemaking in War, Nikolaichuk, E. (11 April 2022) https://www.hudin.com/ukrainian-winemaking-in-war/ Shabo: History http://shabo.ua/en/istoriya/ Swiss Info: War in Ukraine Reaches Former Swiss Colony of Shabo, Eichenberger, M. (14 March 2022) https://www.swissinfo.ch/eng/society/war-in-ukraine-reaches-former-swiss-colony-of-shabo/47423042 Tribeca Wine Merchants: https://www.tribecawine.com/ TVP World: The Ukrainian Perspective 05.06 - Interview with Viktor Tregubov & Oleksii Savchenko [video 07:40] from the Army SOS (5 June 2022) https://tvpworld.com/60597961/the-ukrainian-perspective-0506 Ukraine: History - The past that shaped present day Ukraine https://www.ukraine.com/culture/history-of-ukraine/ Ukraine: Ukrainian Wine: https://ukraine.ua/explore/ukrainian-wine/ Ukraine Today: The Best Ukrainian Wines - Choosing Sommeliers, Foccusser, (7 January 2020) https://ukrainetoday.org/2020/01/07/the-best-ukrainian-wines-choosing-sommeliers/ Ukraine Today: Massandra Winery in Occupied Crimea Sold to “Putin's Cashier,” Veth, (14 December 2020) https://ukrainetoday.org/2020/12/14/masandra-winery-in-occupied-crimea-sold-to-putins-cashier/ Wein Plus: How the War is Destroying Ukrainian Viticulture, Usai, R. (16 March 2022) https://magazine.wein.plus/how-the-war-is-destroying-ukrainian-viticulture-weapons-instead-of-wine-vintners-fight-for-ukraine-s-freedom Wein Plus: Ukraine https://wineguide.wein.plus/wine-regions/ukraine What's On Kyiv: A Guide to Toasting in Ukraine, Reany, L. (14 May 2019) https://whatson-kyiv.com/a-guide-to-toasting-in-ukraine/ Wine Enthusiast, Beverage Industry Enthusiast: How Russia's War on Ukraine Threatens Decades of Winemaking Progress, Rail, E. (16 June 2022) https://www.winemag.com/2022/06/16/ukraine-wine-russia-war/?utm_source=AfternoonBrief&utm_medium=newsletter Wines of Ukraine: https://ukr.wine/ Yahoo News: Ukraine Revamps its Wine Culture After Losing Crimea Vines, Shylenko, O. (3 March 2018) https://news.yahoo.com/ukraine-revamps-wine-culture-losing-crimea-vines-031744152.html Glass in Session® Episodes Mentioned in this Session: S9E6: Vodka Wars, Empires, and Culture https://glassinsession.libsyn.com/s9e6-vodka-wars-empires-and-culutre S9E5: Swiss Wine, Sweet Stories https://glassinsession.libsyn.com/s9e5-swiss-wine-sweet-stories S9E4: The Silk Roads Lead to Samarkand and Uzbek Wine https://glassinsession.libsyn.com/s9e4-the-silk-roads-lead-to-samarkand-uzbek-wine S8E1: Thunder Dragon (Part 1) - Bhutan and Wine with Michael Juergens https://glassinsession.libsyn.com/s8e1-thunder-dragon-part-1-bhutan-and-wine-with-michael-juergens S4E4: Meet the Teinturiers: https://glassinsession.libsyn.com/s4e4-meet-the-teinturiers S2E4: Orange (Amber) Wines https://glassinsession.libsyn.com/s2e4-orange-amber-wines   Glass in Session® is a registered trademark of Vino With Val, LLC. Music: “Write Your Story” by Joystock (Jamendo.com cc_Standard License, Jamendo S.A.)

The wine region of Jura in Eastern France, the wines, styles, appellations, and ullage. Yes, ullage, along with straw lustiness, yellow wine, toasted angels, and dinosaurs ... all in under 30 minutes. Resources from this episode: Books: A Bite-Sized History of France: Gastronomic tales of revolution, war, and enlightenment (Chapter 40. Revelation in a Bottle), [Audio Edition], Hénault, S. & Mitchell, J. (2019) French Wine Scholar Study Manual, 5th Edition, Wine Scholar Guild (2015) Jura Wine, Lorch, W. (2014) Oxford Companion to Wine, 4th Edition, Robinson, J., Harding, J. (2015) Wine Grapes: A Complete Guide to 1,368 Vine Varieties, Including Their Origins and Flavours [Kindle Edition], Robinson, J., Harding, J., & Vouillamoz, J. (2013) The World Atlas of Wine [7th Edition], Johnson, H., & Robinson, J. (2013) Websites: Active Wild: Jurassic Dinosaurs List: Discover The Dinosaurs That Lived In The Jurassic Period https://www.activewild.com/jurassic-dinosaurs/ Christie's: Level/Ullage Descriptions and Interpretations (2013) https://www.christies.com/Wine/Ullages_2013.pdf Decanter: What is Ullage in Wine and Should You Worry? - ask Decanter, Douglas, E. (8 July 2020) https://www.decanter.com/learn/advice/ullage-in-wine-ask-decanter-383430/ Explore France: The 5-minute Essential Guide to Jura Wines, Dive, C. (26 August 2019) https://www.france.fr/en/jura-mountains/list/5-minutes-wines-jura Forbes: Vin Jaune, the Yellow Wine from Jura, one of France's Most Remarkable Wines, Karlsson, P. & B., (18 February 2022) https://www.forbes.com/sites/karlsson/2022/02/18/vin-jaune-the-yellow-wine-from-jura-one-of-frances-most-remarkable-wines/?sh=96e51655c60b Isle of Jura Scotland: Jura history https://isleofjura.scot/isle-of-jura-history/ Jura Vins: Comité Interprfessionnel des Vins du Jura https://www.jura-vins.com Jura Wine UK (Wink Lorch's Website) https://jurawine.co.uk/ Merriam Webster: Ullage (May 2022) https://www.merriam-webster.com/dictionary/ullage Glass in Session® Episodes Mentioned in this Session: S1E1: Fringe Wines and Flor https://glassinsession.libsyn.com/s1e1-fringe-wines-and-flor S3E3: Wine Caves - Dishing the Dirt https://glassinsession.libsyn.com/s3e3-wine-caves-dishing-the-dirt S3E4: Wine from Dried Grapes https://glassinsession.libsyn.com/s3e4-wine-from-dried-grapes S4E6: Got Wood? Talkin' ‘bout Oak https://glassinsession.libsyn.com/s4e6-got-wood-talkin-bout-oak S8E1: Thunder Dragon (Part 1) - Bhutan and Wine with Michael Juergens https://glassinsession.libsyn.com/s8e1-thunder-dragon-part-1-bhutan-and-wine-with-michael-juergens S9E2: Whisky, Burns Night, and … Beerhenge? https://glassinsession.libsyn.com/s9e2-whisky-burns-night-and-beerhenge   Glass in Session® is a registered trademark of Vino With Val, LLC. Music: “Write Your Story” by Joystock (Jamendo.com cc_Standard License, Jamendo S.A.)

This week, Michael Juergens joins the Cork & Taylor Wine Podcast to talk about only wanting to do Epic shit with cool people, planting grapes in Bhutan and his growing insightful wine blog, Drinking & Knowing Wines.Don't forget to Subscribe, Rate and Review! Also, follow us on our Facebook @corkandtaylor and Instagram accounts @corkandtaylorpodcast.Also, Please consider supporting the show as it would be appreciated. This helps me offset  expenses to continue to run and grow the Cork & Taylor Wine Podcast. Thanks! Lukehttps://www.patreon.com/corkandtaylor

Morg and Rebecca return for another episode with a guest unlike any other. They hang out with Michael Jeurgens, entrepreneur, running and the man who (pretty much) single handedly convinced the Kingdom of Bhutan to start a wine industry - yes, you heard that right! Listen along as they discuss just how you start a wine industry from scratch, what the issues are, how a marathon was key and all of the other things Micheal somehow squeezes into life. After all that chatting they have to stop at the Aid Station for a cheeky intellectual snack before closing out. Truly not an episode to be missed!

This week's Misfit Entrepreneur is Michael Juergens. Mike is a very interesting guy and a modern-day renaissance man. He runs the winery solutions practice for a Big Four firm. He founded the wine industry in the Kingdom of Bhutan. He owns the award-winning So-Cal Rum company that boasts the highest rated silver rum of all time. He runs the Drinking and Knowing Things newsletter and is the author of the best-selling book with the same name. And if that is not enough, he is an adventure race addict and candidate to become the 58th American to qualify as a Master of Wine. Oh, and he's also a professor at the University of California Irvine. Mike's motto is “do epic stuff with awesome people,” And on this show, we have epic conversations with awesome people. So, I've asked Mike to come on today to share how he's done all he's done and what he's learned along the way. www.DrinkingandKnowingThings.com Mike got to where he through interesting experiences that he was not afraid to lean into. As he says, the universe is constantly presenting us with opportunities and we are often too caught up in our day to day to realize or, even if we do, we don't lean in on it. So, Mike decided to lean in on everything that seems cool and that has lead him to where he is. Explain more about we should and can lean into the opportunities in our lives… If you are going Kayaking in a whitewater rapid, the rapid is going to take you to the bottom. The goal is the make it to the bottom and have the best time without having any major issues. If you can nudge yourself into the middles, the fast part, and not try to control it, but let it take you, it will get you to the bottom. The analogy applies to the universe as if you try to fight the universe, you don't get anywhere and get beat up, but if you get into the flow of the universe, you will go places you don't expect – but they are the right places for you to be. Mike gives a few examples at the 6:30 mark. With all that you do, you still choose to work and have a job. Why still do that when you have all your businesses? Mike loves what he does, and his job is to travel around and hang out at wineries and help them. He was doing that as a hobby before starting the vertical at the firm. He gets paid to do his passion. He's built a business within a business. Talk about how you created your role… The corporate culture allows for it. He has started 6 different practices during his career at the firm. It has been having a good idea and the sponsors for it, communicating it well to get support and momentum – and then having the guts to do it and take the risk. It also easier to do when you have already done it and shown success which he has done. How do you keep up with everything? How do you schedule your life? He was a single dad for many years and had to be very structured around their schedule. He would get up at 3am every day. As the kids got older and did not need him for so much, it freed up a lot of time as he stayed on the same schedule. Don't attend non-essential meetings. Delegate and let go where needed. And he truly wants to live the life he has and does what is needed to do so. How did you create the wine industry in the Kingdom of Bhutan? Mike has been adventure racing in all kinds of different places and his girlfriend had read a book that took place in Bhutan. She always wanted to go there. He got an email about doing a marathon in Bhutan and applied. He surprised his girlfriend but was confused and thought it was an island in the tropics, and she explained it was in the Himalayas. Bhutan is self-sustaining and has incredible crops/soil. Everywhere he went, he asked about wineries, and no one knew what he was talking about. He met some people from the government, and they told him they did not have wineries. He told them they were screwing up, went home and wrote a white paper about it and sent it to them. They asked him to help build the industry. What did you have to do to get started? He helped them understand the possibilities. He wrote a 10-year business plan to follow. It is literally building from scratch. Mike paid for phase 1 and then got a series A round for phase 2. He personally planted the first vine, a merlot. Pre-covid, he went every quarter and there is a team of 100 people there. Lessons learned? They don't know what grape will ultimately work best, so they have adopted a philosophy of failure to see which grapes are going to work. It takes 3-5 years to figure this out. It's a core strategy for them to try a bunch of different things and see which ones work which is different than a typical business strategy. You have to be careful not too be wide and broad, but not too narrow at the same time. Building the industry is the most risk he's take in business. At the 29 min mark, Mike talks about how he got into the rum business… One of his best friends and his son are big rum guys. One day, they were all sitting around having drinks and his friend said, “we should start a distillery!” Mike said, “what if?” What if we could create a competitor to Bacardi silver rum and focused on that category – and just did it better. They didn't know anything about how to do it, but started talking to people who did. They found out that they could be better and it would not cost much, so they did it and had it made. And it won. They outsourced the making and bottling of the rum. You've spent 25 years traveling the world meeting people, what are the most important things you've learned about life and business? It's all about people and relationships. Advice for people that aren't living the life they are capable of? Get outside your comfort zone. The people least like you are the ones you need to meet and learn from the most. What does it mean to optimize the runner's mindset? Recognize that you are capable of much more than you believe. We place limitations on ourselves. 40% rule. When you body is telling you that you are done – you have 60% still left. Acknowledge that you are capable of more because you are. We have a great conversation on racing and breaking through mental limitations… Drinking and knowing things – what should they know about wine? There is a wine for everyone. Just explore and be willing to try them Drinking and Knowing Things book Vol 1 and 2 - check it out. ​ What's your favorite wine? Burgundy, Pino nior from France   Best Quote: Get outside your comfort zone. The people least like you are the ones you need to meet and learn from the most.   Mike's Misfit 3: Do epic stuff with cool people. Don't leave anything on the table. Don't fight the universe. Ask “What if?”   Show Sponsors: Jenni Kayne Home (15% Off Your First Order) www.JenniKayne.com promo code:  Misfit Ecom Automation Gurus (Save 15%) www.EcomAutomationGurus.com  

Episode page: https://www.markgraban.com/mistake135 My guest for Episode #135 of the My Favorite Mistake podcast is Michael Juergens. He is a senior partner with a Big Four consulting firm, where he runs the Winery Solutions practice, overseeing the portfolio of services the firm provides to wineries. He is also a certified specialist of wine, a certified sommelier, and a Stage 2 candidate to become the 59th American to qualify as a Master of Wine, if he can “pass the damn exam” as he says on his website. Michael is also the author of two books in the “Drinking & Knowing Things” series (under his pen name, Michael Amon). He is the founder of the Bhutan Wine Company, and is leading the development of the wine industry in this magical Himalayan country. He owns the award winning SoCal Rum Company, which was recently awarded the highest point score in history for any silver rum (95 points). Michael also is a professor at the Paul Merage School of Business at the University of California Irvine. He's a punk rock drummer and an adventure race addict In today's episode, Michael answers the “what is your favorite mistake?” question a little differently. He draws a bit on Buddhism to question whether anything is really a mistake, if whatever happens was meant to be. That said, he thinks that drinking certain wines is a huge mistake. So we talk about that in a wide-ranging and fun conversation. We talk about questions and topics including: You failed the tasting portion of the Master of Wine exam four years in a row, would you be upset if you failed again? You also started the entire wine industry in the Kingdom of Bhutan in the Himalayas — tell us about that… Failing forward in Bhutan — Buddhist influence? What is “winedouchery” and why are you so opposed to it? Snobbery? Average price under $10? People who don't like wine? Champagne just for celebrations? Starting the distillery?? COMMON THEME —> “Self-limiting beliefs” What sparked that passion about wine? --- Support this podcast: https://anchor.fm/favorite-mistake/support

Hi, this is Forrest Kelly, and I'd like to take just a moment and look back on 2021, the year in review. First off, I'd like to thank my beautiful wife, Paula for her support of the podcast. And I couldn't have done it without you! Looking at the numbers and the analytics for the 2021 year. The biggest majority of listeners, of course, came from the United States. Second place belonged to, do you have a guess what country? India was second place and that was followed by the United Kingdom, Italy, and Germany. The platform Spotify, as you know, has got a neat look back in 2021 with an email and program they call wrapped - downloads and followers on Spotify jumped by 200% this last year. Also, 10 of you listened to the podcast more than any other podcast. Thank you for that, and 30 percent of you listen from 11 to five. That's normal. And the most listened-to episode on any platform of 2021 was Michael Juergens. He was the gentleman that we interviewed that is bringing wine to the Kingdom of Bhutan. Second, the most listened-to episode was our series with Lakeridge Winery and Vineyards in Florida, and we started a YouTube channel on The Best Five Minute Wine Podcast. So far. We've got over 350 subscribers. Would like to thank you for listening and participating with your listener voicemails. And as always, if you like the show, please follow and subscribe. Make sure you tell your friends and pets. Let's have a great 2022. This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy Podcorn - https://podcorn.com/privacyhttps://www.patreon.com/thebestwinepodcast (Support The Best 5 Minute Wine Podcast: https://www.patreon.com/thebestwinepodcast) See https://omnystudio.com/listener (omnystudio.com/listener) for privacy information.

Socal Silver Rum and Bhutan Wine Company Founder. Michael invented the wine industry in The Magical Kingdom of Bhutan after competing in an adventure race there. He is also the author of “Drinking and knowing things” - The Greatest Wine Book Ever. Michael shares multiple milestones and how-to advice over what's been successful serial entrepreneurial career. For example, how he and a friend defended their trademark against MTV and WON, when they were just teenagers!  Leave Some Feedback: Who should we have on the show next? Please let us know in the comments below Did you enjoy the episode? If so, please leave a short review. Connect with Us: TheHowtoEntrepreneur.com Instagram Twitter LinkedIn Today's Sponsors: JavaPresse Coffee Company - #1 Rated Coffee Grinder on Amazon (Free Grinder in Link) SANESolution - Harvard Medical endorsed body & mind health framework American Dream U -  Transitioning veteran professionals 

How can combining opposites into your brand name help your marketing? That's just one of the insights I have from today's guest, the bestselling author of Drinking & Knowing Things, Michael Juergens. Michael runs the wildly popular Drinking & Knowing Things wine blog which was adapted into a book that provides 52 specific wine recommendations. He is the founder of the Bhutan Wine Company and is leading the development of the wine industry in the magical Himalayan country. Based in California, Michael Juergens is a Certified Sommelier with the Guild of Master Sommeliers, a Certified Specialist of Wine, and a Master of Wine Candidate with the Institute of Masters of Wine.   Michael also owns the award-winning SoCal Rum company, which was recently awarded the highest point score in history for any Silver Rum. Michael Juergens is a professor at the Paul Merage School of Business at the University of CA, Irvine. He lives in SoCal, where he spends his time blind tasting and doing extreme sports. If you want to know how to get noticed this show is for you. I have interviews, tools, tips, everything that an entrepreneur could need in order to help their organization to get noticed for free. Thank you for joining me on the unnoticed show.Buzzsprout - Let's get your podcast launched! Start for FREEPlease rate the show here. Thank you for listening to this episode of the unnoticed to show. I hope that you've enjoyed. If you have, please do rate it on any of the players. If you'd like more information, go over to EASTWEST PR and subscribe to our weekly newsletter. Or connect with me on Linkedin that's just Jim James. I'd be delighted to connect with you and let me know how i can help you to get noticed.Text into human voice-over in realtime. Save money and time with Synthesys text to voice. Real-Human Sounding Voice-Overs In Minutes.Descript is what I use to edit the show. All-in-one audio & video editing, as easy as a doc.Vidyard - Use Video In Your Emails Vidyard is the easiest way to record and send videos that build personal connections.Media relations all in one platform Prowly has everything you need to get your PR work done.Support the show (https://lovethepodcast.com/Unnoticed)

This story would make a great movie, if only the plot were believable. Michael Juergens... The post Episode #643 – The Foot Race That Brought Winemaking to the Himalayas! appeared first on .

Breaking news.......Think about this, if you had the first bottle of wine ever commercially produced in America. Like, what would that bottle be worth? That bottle would be in the https://www.si.edu/ (Smithsonian)? Here it is the very first bottle ever produced in America or in France or in Australia or wherever. That's the first bottle that would be important. We missed the mark by hundreds of years in most countries, but I'm doing that. I'm going to make the first bottle, so I want to. The very first thing that we're going to do is make one barrel, which will be the first barrel, and then we're going to bottle those wines in a special bottle and kind of sell those to collectors who want to have a piece of the first barrel ever produced in a country of wine, which I think is kind of cool. First of all, I want to thank you for that breaking news. I think that's a great idea to plan that out, and it just might be https://www.therichest.com/luxury/most-expensive-bottles-wine/#:~:text=10%20Most%20Expensive%20Bottles%20Of%20Wine.%201%2010,6%20Shipwrecked%201907%20Heidsieck%20%E2%80%93%20%24275%2C000.%20More%20items (lucrative for you) as well, because looking at some of the most expensive wines sold. You've got charity cases, sometimes half a million dollars French wine, a bottle, a single bottle, three hundred thousand plus. Do you have any idea who might be interested in buying the first case or the first wine from the country of Bhutan? I would guess it would be places like, you know, the https://nationalwinecentre.com.au/discover-experience/wine-tasting (Wine Museum and Adelaide Australia). You know, people who the collectors like the Koch brothers, I don't know if they would be interested or not, but you know, the Koch brothers have historically bought interesting bottles of wine like, you know, https://www.cbsnews.com/news/billionaire-spends-35m-to-investigate-400k-wine-fraud/ (the famous fake Thomas Jefferson bottles) and so on and so forth. So I think it would be one of those wines that you would not open, right? You would say. But obviously, the very first bottle we would probably give to the first few bottles in the series would probably go to the country itself for them to save and posterity sake and their museums. I wanted to ask you about the highest elevation, where some countries and vineyards profess that they have the highest. Reminds me of a question from Alice of Muskogee, Oklahoma, who's a listener to the podcast, and she asked, I'm interested in knowing how different grapes and different grow based on different climates and different altitudes, and how that affects the different quality of wine produced. That's a good question. So what is your take on focusing on the elevation, not focusing on the elevation? So there's a huge debate about that. The Argentineans would say they've got the tallest. There's one in Tibet. It's about 11,000 feet. They would say that they've got the tallest. There's a lot of arguments about it. I could definitely have the tallest vineyard, the highest altitude vineyard in the world if I want it very easily. To me, I think that's sort of like a gimmick. And my goal is to not do gimmicky stuff. My goal is to try to capture the beauty of Bhutan in a wine bottle and share it with the world. And if that happens to align with the perfect plot at 13,000 feet, I would plant it in a heartbeat. But I don't. I don't think that it will. We've got the tallest. Yeah, like, we'll leave that to the people who want to do that sort of gimmicky marketing stuff. But hey, you know, we're still dialing things in and figuring out what works well where. So we may find that there's an awesome ice wine vineyard that we can plant Vidal at 13,000 feet and makes this glorious https://www.liquor.com/ice-wines-5078060 (ice wine). And if so, then yeah, I'll do it, but not because it's high. Thank you for listening. I'm Forrest Kelly. This episode of https://www.thebestwinepodcast.com/ (The Best Five Minute Wine...

Michael Juergens may just be the most interesting man in wine. He's building from scratch vineyards in the Kingdom of Bhutan, dealing with monkeys in the vineyards and overcoming the trickiest supply chain issues you'll ever come across! 

Welcome to The Best Five Minute Wine Podcast, I'm your host, Forrest Kelly, from the seed to the glass wine has a past. Our aim at The Best Five Minute Wine Podcast is to look for adventure at wineries around the globe. After all, grape minds think alike. Let's start the adventure. We're speaking with a man responsible for bringing vineyards to the country of Bhutan, the Kingdom of Bhutan. How big a country is it? It's actually not that big a country. It's about the size of https://www.myswitzerland.com/en (Switzerland). So it's probably, I don't know, 300 miles North to South and 500 miles East to est. Anywhere that you are you can sort of look in every direction and see mountains. But like Everest is behind those. And so you can't necessarily see Everest from most places. There's just one cool pass of https://northbengaltourism.com/dochula-pass/ (Dochula Pass). It's about 14,0000 thousand feet. It's between the capital city of https://www.bhutan.travel/destinations/thimphu (Thimphu), where we have a couple of vineyards, and the Valley, where we have a couple of vineyards. And so I drive over that pass quite a bit. And when you're at the top, there's this outlook that you can see like 17 different Himalayan peaks that are all in the low twenties and it's really freaking cool. And when you're flying into https://paroairport.com/ (Paro), you can see average when you fly in, which is kind of neat too. So tell me about some of the advantages of the country. I mean, the obvious one is just the water that is coming off of the glaciers and the snow runoff of the Himalayas. I imagine there are others as well. So the soil is super, super vibrant. And so, you know, if you sort of believe in some of this, you know, biodynamic philosophy where you sort of getting this balance with the local ecosystems and the biomes and the soil and the local wildlife, that's certainly part of it. They're on track to be the first 100 percent organic country, so they're really sort of against interventionist agriculture. It's more about trying to find how things will work in those climates. The water is entirely https://www.ringana.com/blog/microplastic-free/?lang=en (microplastic-free) because it's just pure runoff from the Himalayan glaciers. So you have this really good water and the climate. There's a lot of different microclimates there that sort of stretch from jungle at the bottom of the country, at the south side, all the way up to glacier. So you have all these different climate zones within the country that they are they figured out over the years like, Oh hey, you know, Mandarin oranges grow really, really well down here, where red rice grows really, really well at 7,500 feet. And my hope is that that's what we're going to find with our grapes is that Merlot grows really, really well at 3000 feet and Riesling grows really, really well at 7,500 feet. So my guess is that that's where it will evolve over time, as it's done with some of their other crops. But that's, you know, that's a 50-year plan, not a 5-year plan, unfortunately. With a business plan like that, you've done your homework and it sounds very encouraging down the line. Can you tell me a little bit about the potential markets? One of the leading roses in India right now is Mateus. I don't know if you're familiar with https://www.mateusrose.us/our-story/ (Mateus, it's a Portuguese rosé), which sells for about $5.00 bucks a bottle here in the U.S., and in India, it sells for $29.00 a bottle. There's a pretty significant margin opportunity if you can capture that market share without paying, those import taxes and tariffs. So there's it's one thing to go after a unique area like Bhutan and say, Hey, I want to grow a Bhutanese cabernet here, and I want to try to capture the essence of Bhutan, and we're going to export this to London, and we're going to sell for $250.00 bucks a bottle. That is very, very cool and interesting to kind of the wine geeks of the world. But there's...

Welcome to The Best Five Minute Wine Podcast, I'm your host, Forrest Kelly. From the seed to the glass, wine has a past. Our aim at The Best Five Minute Wine Podcast is to look for adventure at wineries around the globe. After all, grape minds think alike, let's start the adventure. Our featured winery is we continue our conversation with Michael Juergens and his wine adventure in the Himalayan hills of Bhutan. When all is said and done, what kind of wine are you looking to produce? We want to make wines that are going to be poured at the world's finest restaurant and cost $150 bucks and up. So $150 and above. I was reading where you said that you're not going to make plonk? I had to look up the term https://www.mvorganizing.org/why-is-wine-called-plonk/ (plonk). Would you consider that a derogatory term? No. I don't think plonk is necessarily derogatory. It's more that it's know kind of inexpensive wine. I think it's pretty much a British and Australian term. But you know, if you were going to drink, you know, have a nice glass of plonk, you know, I just want an easy drink in, you know, $4 glass of red as opposed to something that's super complex. It requires a lot of attention. So in your quest to become a https://www.mastersofwine.org/ (Master of Wine), there are only four hundred and nineteen worldwide in 30 different countries. Has anybody else done what you've done and gone to a country and started a wine industry from scratch? No, not to my knowledge. No matter of fact, I don't think that there are very many countries left on the planet where you could conceivably start a wine industry from scratch. Most places already have been around having for hundreds or thousands of years. One of the things that really appealed to me about this project, you know, the Himalayas is not convenient to Los Angeles, which is where I live, but the opportunity to really be given this palate, this beautiful landscape, this wonderful terroir with nothing and say here, decide what this should look like. You know, should we do ice wine? Should we do big reds? Should we do sparkling? Should we do hybrids? You know, what do you think is going to be the perfect wines for Bhutan that will express a sense of place, and that's a really cool opportunity to get to do. I don't. Not too many people have gotten to do that. Oh, absolutely. What a great opportunity. So in the time frame, when you first went over there to run the marathon and you talked with them and you started this serious discussion, what are we looking at down the road from basically seed to vine? It took about two years from the very first serious discussions that we had. I had kind of broached the topic a couple of years before that, and it took a couple of years for the country to get to the point where they're like, Yeah, this seems legit. Let's get serious about trying to do this. And then once they had made that decision, it took about two years before we got the first six vineyards planted. And to your point, no, I absolutely was out there in the fields with not necessarily carabiners, but like digging holes and, you know, carrying plants up and down the hills. And, yeah, very excited. As you mentioned earlier, as you might expect, the Himalayas, very mountainous. I imagine there's a lot of prework that you had to do, you know, building terraces on the sides of mountains and things and prepping everything. But where are you in the stage as far as the vine progress? Six of our vineyards are in the fourth leaf and two of our vineyards are in the second leaf. So we actually had grapes last year, but the pandemic was going on and the borders were closed. We had grapes again this year, but there's still a lot of pandemic issues, particularly with India. You know, India has had quite the outbreak the last few months. And so Bhutan, because it shares a border with India, has been really strategic about what they let in and out of the country right now. So we'll have our first...

There's no history of winemaking in the kingdom of Bhutan. After all, Bhutan is a mountainous country in the Himalayas. Michael Juergens is looking to change that. After running a marathon in Bhutan he thought “where are all the grape vines?” A couple years later he planted vineyards and is Read more... The post Destination Eat Drink – Bhutan with Michael Juergens appeared first on Radio Misfits.

Welcome, to The Best Five Minute Wine Podcast, I'm your host, Forrest Kelly. From the seed to the glass, wine has a past. Our aim at The Best Five Minute Wine Podcast is to look for adventure at wineries around the globe. After all, grape minds think alike. Let's start the adventure. Our featured winery is. Hello. This is your captain speaking. Welcome to Juergen's airlines, we hope you enjoy your flight to thehttps://www.britannica.com/place/Bhutan ( Kingdom of Bhutan) in the Himalayas, Bhutan is sandwiched between two countries India and China on our flight this evening is Michael Juergens, Michael has helped plant vineyards at nine thousand feet to start the first winery in the Kingdom of Bhutan. So sit back, relax and enjoy your flight. Remember, if we have a bumpy landing, it's not the captain's fault. It's not the co-pilot's fault. It's the asphalt. Hi, this is Mike Juergens. I'm the author ofhttps://www.drinkingandknowingthings.com/ ( Drinking and Knowing Things) and a number of other Wine Books. I also founded the wine industry in the Kingdom of Bhutan in the Himalayas, and I'm a Master of Wine candidate. Ok, Michael, we'll get into each of those credentials, but first just doing a little bit of research on the Kingdom of Bhutan. They have 5,400 species of plants, compared to 17,000 here in the United States. They were one of the first countries to ban tobacco use. Archery is the number one sport. Health care is free. Where was the inspiration? What did the inspiration come from to start producing wine in Bhutan? Well, I had traveled all around the world visiting all the other global wine regions as part of trying to pursue my https://www.mastersofwine.org/ (Master of Wine qualification). And when I went to Bhutan to run a marathon, it just looked like the kind of place that should have vineyards. You just had these magnificent terraced slopes with these beautiful crops. Everything I ate was the best. Whatever I've eaten, the best cucumber, the best carrot, like everything was just spectacularly good. And so that to me led me to believe that they had a vineyard somewhere. So I asked everybody, where are the vineyards? And turned out they didn't have any. And so I kind of said, you guys need to do this like starting now. And they listened. They listened to you. So you must have been very persuasive and shown them the potential of what could be right. Because Bhutan is, you know, looking at a map is and imagining the Himalayas. This isn't going to be the main thoroughfare for trade. Bhutan is pretty isolated in the Himalayas and so it remained pretty much on its own until, like the 1970s. You know, they just didn't have any Western influence. You know, the https://www.worldhistory.org/Silk_Road/ (Silk Road) never went through there, and so Vitis vinifera never got planted there. You know, the Roman Army never reached that far on the https://www.worldhistory.org/Silk_Road/ (Silk Road) didn't go through it. So I don't think it was a function of there wasn't, you know, a desire to to have it or to avoid it. I think it just never got there. And even today, you know, the country monitors who can go into the country. They don't want to overburden it with tourism. There just hasn't been a lot of Western influence in there, and it just took some stupid guy like me asking dumb questions like where the vineyards? And they sort of said, Huh, we hadn't thought about that, you know? So it wasn't that that this had never been broached before. It just was. I think I happen to be the right place at the right time where the country was a little bit more open to trying to make this work. How about the residents and the culture? Do they drink wine? There's a really big wine culture there, but it's all around rice wine. And so each family makes their special recipe, you know, secretly guarded family recipe for their rice wine, which they make in their kitchens, and it's considered to be very traditional. You show up in a...

Our guest tonight is Michael Juergens, "Drinking & Knowing Things' newsletter, a candidate to becoming the 45th American to qualify as a Master of Wine, started the wine industry in the Kingdom of Bhutan, professor at the University of California Irvine, and owns the award winning SoCal Rum company. Hosted by Ron since 2009.  Wine maker, cellar master, vineyardist and tasting expert, Ron, makes wine less confusing and more fun.  Learn something new each week during the show. We are always looking for guests to talk about their winery, vineyard, wine-related product, enology, horticulture and more.  Visit our website for details on how to "be a guest". We are not taking calls any more during the LIVE show, however, join us in chat on our Facebook page, YouTube or our BlogTalkRadio page

In part two of this interview with Michael Juergens we pick up where we left off last time in “the land of the thunder dragon.” What could “Bhutan in a wine glass” really mean to this tiny kingdom? We discuss the interesting way the wines labels are determined, chasing happiness, and dive a little deeper into travel, agriculture and spirits culture in Bhutan. We also learn about other projects Michael's involved in, such as the basic genius behind his award winning rum company and canned cocktails. And, because he's a master of wine candidate, you know we had to jabber a little about wine studies, exams, and failing enthusiastically. Finally, we bring it all home as we chat about the wine novels he's authored, and “Drinking and Knowing Things.” Resources from this episode: Websites: Bhutan Wine Company: http://www.bhutanwine.com/ Bloomberg: The World's Newest Wine Frontier Is the Himalayan Kingdom of Bhutan, McCoy, E. (9 August2019) https://www.bloomberg.com/news/articles/2019-08-09/the-world-s-newest-wine-frontier-is-the-himalayan-kingdom-of-bhutan Drinking and Knowing Things: https://www.drinkingandknowingthings.com/ Drinks Business: First Vineyards Planted in Bhutan, Miller, R. (5 April 2019) https://www.thedrinksbusiness.com/2019/04/first-vineyards-planted-in-bhutan/ Gross National Happiness Centre Bhutan: The 4 Pillars of GNH https://www.gnhcentrebhutan.org/what-is-gnh/the-4-pillars-of-gnh/ Once in a Lifetime Journey: Surprising Facts About Bhutan - Land of the Thunder Dragaon, Mar (2020) https://www.onceinalifetimejourney.com/once-in-a-lifetime-journeys/asia/18-surprising-facts-about-bhutan/ SoCal Rum Company https://socalrum.com/ Sommelier Business Himalayan Hills Of Bhutan Can Be The World's Next Napa Valley (2019) https://sommelierbusiness.com/en/news/industry-news-37/himalayan-hills-of-bhutan-can-be-the-worlds-next-napa-valley-137.htm Spirits of Bhutan: K5 Himalayan Whisky http://spiritsofbhutan.com/index.html Tourism Council of Bhutan: Tourism Policy (2021) https://www.tourism.gov.bt/uploads/attachment_files/tcb_cW0p_Tourism%20Policy%20eBook%20(1).pdf World History Encyclopedia: Bhutan - Land of the Thunder Dragon, Martins, K. (2019) https://www.worldhistory.org/article/1348/bhutan-land-of-the-thunder-dragon/ World Wildlife Fund: Bhutan - Committed to Conservation https://www.worldwildlife.org/projects/bhutan-committed-to-conservation Podcasts: Follow Your Different with Christopher Lochhead: 196 The Last Wine Frontier: Bhutan W/Michael Juergens (4 August 2021) https://lochhead.com/196-the-last-wine-frontier-bhutan-w-michael-juergens/ Road Dog Podcast with Louis Escobar: Episode 159 Michael Juergens https://roaddogpodcast.com/ Glass in Session® is a registered trademark of Vino With Val, LLC. Music: “Write Your Story” by Joystock (Jamendo.com cc_Standard License, Jamendo S.A.)

Michael is a wine expert, author, professor, drummer, international business consultant, founder Bhutan Wine Company, owner SoCal Rum, Drinking & Knowing Things. Top 3 Value Bombs: 1. Only do epic stuff with cool people or you won't be able to maximize the ROI of the time you have on this planet. 2. Bhutanese have a concept called “Gross Domestic Happiness” instead of “Gross Domestic Product.” They give importance to the happiness of their citizens over any arbitrary economic success. 3. You can't let the risk get in the way of moving forward. What you have to do is monitor the risk and try different ways. Become the go-to wine person in your friends group in six months - Drinking And Knowing Things Sponsors: Thrivetime Show: Looking for a business coach who has helped thousands of entrepreneurs just like you to increase their profitability by an average of 104% per year? Schedule your free consultation today with Clay Clark at ThrivetimeShow.com/fire! ZipRecruiter: When you post a job on ZipRecruiter, their matching technology finds qualified candidates and invites them to apply! Try it for free at ZipRecruiter.com/fire.

Michael is a wine expert, author, professor, drummer, international business consultant, founder Bhutan Wine Company, owner SoCal Rum, Drinking & Knowing Things. Top 3 Value Bombs: 1. Only do epic stuff with cool people or you won't be able to maximize the ROI of the time you have on this planet. 2. Bhutanese have a concept called “Gross Domestic Happiness” instead of “Gross Domestic Product.” They give importance to the happiness of their citizens over any arbitrary economic success. 3. You can't let the risk get in the way of moving forward. What you have to do is monitor the risk and try different ways. Become the go-to wine person in your friends group in six months - Drinking And Knowing Things Sponsors: Thrivetime Show: Looking for a business coach who has helped thousands of entrepreneurs just like you to increase their profitability by an average of 104% per year? Schedule your free consultation today with Clay Clark at ThrivetimeShow.com/fire! ZipRecruiter: When you post a job on ZipRecruiter, their matching technology finds qualified candidates and invites them to apply! Try it for free at ZipRecruiter.com/fire.

This story would make a great movie, if only the plot were believable. Michael Juergens... The post Episode #634 – How a Foot Race Through the Himalayas Took Winemaking to a Higher Level appeared first on .

In part one of this fun, fascinating interview with Michael Juergens, we discuss how we ended up in Bhutan and eventually set up the entire wine industry: from writing the business plan, working with government representatives, planting the vines, to preparing for harvest and wine-making operations and building the production facility. Michael shares the beauty and culture of this special place, as well as all the challenges of doing this as a pandemic descended on the globe. In Part 2 we cover the topics of naming the Bhutan wines, his award-winning rum company, wine studies as he prepares for his Master of Wine tasting exam, wine novels, and "Drinking and Knowing Things." Resources from this episode: Websites: Bhutan Wine Company: http://www.bhutanwine.com/ Bloomberg: The World's Newest Wine Frontier Is the Himalayan Kingdom of Bhutan, McCoy, E. (9 August2019) https://www.bloomberg.com/news/articles/2019-08-09/the-world-s-newest-wine-frontier-is-the-himalayan-kingdom-of-bhutan Drinking and Knowing Things: https://www.drinkingandknowingthings.com/ Drinks Business: First Vineyards Planted in Bhutan, Miller, R. (5 April 2019) https://www.thedrinksbusiness.com/2019/04/first-vineyards-planted-in-bhutan/ Gross National Happiness Centre Bhutan: The 4 Pillars of GNH https://www.gnhcentrebhutan.org/what-is-gnh/the-4-pillars-of-gnh/ Once in a Lifetime Journey: Surprising Facts About Bhutan - Land of the Thunder Dragaon, Mar (2020) https://www.onceinalifetimejourney.com/once-in-a-lifetime-journeys/asia/18-surprising-facts-about-bhutan/ SoCal Rum Company https://socalrum.com/ Sommelier Business Himalayan Hills Of Bhutan Can Be The World's Next Napa Valley (2019) https://sommelierbusiness.com/en/news/industry-news-37/himalayan-hills-of-bhutan-can-be-the-worlds-next-napa-valley-137.htm Spirits of Bhutan: K5 Himalayan Whisky http://spiritsofbhutan.com/index.html Tourism Council of Bhutan: Tourism Policy (2021) https://www.tourism.gov.bt/uploads/attachment_files/tcb_cW0p_Tourism%20Policy%20eBook%20(1).pdf World History Encyclopedia: Bhutan - Land of the Thunder Dragon, Martins, K. (2019) https://www.worldhistory.org/article/1348/bhutan-land-of-the-thunder-dragon/ World Wildlife Fund: Bhutan - Committed to Conservation https://www.worldwildlife.org/projects/bhutan-committed-to-conservation Podcasts: Follow Your Different with Christopher Lochhead: 196 The Last Wine Frontier: Bhutan W/Michael Juergens (4 August 2021) https://lochhead.com/196-the-last-wine-frontier-bhutan-w-michael-juergens/ Road Dog Podcast with Louis Escobar: Episode 159 Michael Juergens https://roaddogpodcast.com/   Glass in Session® is a registered trademark of Vino With Val, LLC. Music: “Write Your Story” by Joystock (Jamendo.com cc_Standard License, Jamendo S.A.)

Pick up Michael's new book, Drinking and Knowing Things: https://www.amazon.com/Drinking-Knowing-Things-Michael-Amon/dp/B09251Y946Episode Wine Offer: Viewers receive 20% off (members receive 30% off).Coupon code HAPPY35; Expires Sun 9/5Shop Now: https://jcblive.tv/3gOklGU 

MJ's guest today is an author, senior partner at Deloitte, a Certified Sommelier with the Guild of Master Sommeliers, a Certified Specialist of Wine, and a Master of Wine Candidate with the Institute of Masters of Wine - Michael Juergens. Michael has written a number of books on wine, and runs the wildly popular Drinking & Knowing Things wine blog which was adapted into a book that provides 52 specific wine recommendations. He is the founder of the Bhutan Wine Company, and is leading the development of the wine industry in the magical Himalayan country. He owns the award-winning SoCal Rum company, which was recently awarded the highest point score in history for any Silver Rum. Michael is a professor at the Paul Merage School of Business at the University of CA, Irvine. He lives in Southern California, where he spends his time blind tasting and doing extreme sports.Born and bred in SoCal, Michael quickly adapted to anything he came in contact with, whether it be sharks (Great Whites!), economics or becoming a sommelier in record time. MJ and Michael discuss the first taste of wine with pops in the garage, his journey from econ to wine, deciding to be a sommelier on a whim (!!) and tells MJ why he decided to start growing wine in Bhutan!Grab a glass, and prepare for this one. It's a good time!A huge thank you to Michael Juergens!Follow him on IG @drinkingandknowing This episode's in studio wine:Cantalpiedra la Otea VerdejoIllaria Irouleguy______________________________________________________________Until next time, cheers to the mavericks, philosophers, deep thinkers and wine drinkers! Don't forget to subscribe and be sure to give The Black Wine Guy Experience a five-star review on whichever platform you listen to.For insider info from MJ and exclusive content from the show sign up at Blackwineguy.comFollow MJ @blackwineguy Thank you to our sponsor Skurnik Wine and Spirits, one of the most trusted names in wine for the past 30 plus years. Check them out: https://www.skurnik.com/ Love this podcast? Love the cool content? Get a producer like mine by reaching out to the badass team at Necessary Media. www.necessarymediaproductions.com@necessary_media_ See acast.com/privacy for privacy and opt-out information.

Michael Juergens is a Master of Wine candidate, industry consultant, and author. In this episode Paul and Michael sit down over a glass (or two) and discuss the exciting challenge of growing grapes where they have never been grown before, wine snobbery, and his recently published book Drinking and Knowing Things.

“There's more astronauts in the US then there are masters of wine.” Michael Juergens is a wine master, rum maker, author, and runner. In this episode recorded at High Camp in Squaw Valley, he discusses his knowledge of wine and creating wineries in the Kingdom of Buhtan. Bradley Escobar also joins the conversation on his 34th birthday as well as some other special guests. Support Road Dog Podcast by: 1. Joining the Patreon Community: https://www.patreon.com/roaddogpodcast 2. Subscribe to the podcast on whatever platform you listen on. DRYMAX show code: Roaddog2020  Listeners get a special 15% off at https://www.drymaxsports.com/products/ Squirrel's Nut Butter: https://squirrelsnutbutter.com Allwedoisrun.com Michael Juergens Contact Info: Blog: https://www.drinkingandknowingthings.com https://socalrum.com http://www.bhutanwine.com Luis Escobar (Host) Contact: luis@roaddogpodcast.com Luis Instagram Kevin Lyons (Producer) Contact: kevin@roaddogpodcast.com yesandvideo.com Music: Slow Burn by Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 http://creativecommons.org/licenses/by/3.0/ Original RDP Photo: Photography by Kaori Peters kaoriphoto.com Road Dog Podcast Adventure With Luis Escobar www.roaddogpodcast.com

Connect with Michael: https://www.linkedin.com/in/michael-juergens-60429321/Connect with Steve: https://www.linkedin.com/in/steve-watson-cpa/*************************And if you're looking for a speaker for you next event, please check out www.stevewatsonlive.com.