POPULARITY
Durk Kooistra in gesprek met Ruben Hanssen, drijvende kracht achter Youtubekanaal 'The Aesthetic City'. Waarom is moderne architectuur vaak zo lelijk? Veruit de meeste mensen hebben een voorkeur voor klassieke, traditionele gebouwen, maar architecten hebben zo hun eigen smaak. Volgens Ruben Hanssen moet het roer om: "Bouw wat mensen fijn vinden, verdomme!" -- Steun DNW en word patroon op http://www.petjeaf.com/denieuwewereld. Liever direct overmaken? Maak dan uw gift over naar NL61 RABO 0357 5828 61 t.n.v. Stichting De Nieuwe Wereld. Bronnen en links bij deze uitzending: - Het artikel in het AD: https://www.ad.nl/buitenland/trumps-oproep-tot-traditionele-overheidsgebouwen-is-volgens-critici-gevaarlijker-dan-hij-lijkt~aaae080a/ (0:30) - Het decreet van Trump: https://www.whitehouse.gov/presidential-actions/2025/01/promoting-beautiful-federal-civic-architecture/ (1:57) - Het onderzoek van de NCAS: https://www.civicart.org/news-and-events/2020/10/13/ncasharris-survey-shows-americans-overwhelmingly-prefer-traditional-architecture-for-federal-buildings (2:53) - Het Youtubekanaal van Ruben Hanssen: https://www.youtube.com/@the_aesthetic_city, met bijbehorende website: https://theaestheticcity.com/ (5:35, 54:17) - Het alternatief van Sjoerd Soeters, Pleasant Places Happy People, voor de Amsterdamse Sluisbuurt: https://pphp.nl/project/sluisbuurt-amsterdam/ (33:08) - Jane Jacobs, 'Dood en leven van grote Amerikaanse steden': https://www.deslegte.com/dood-en-leven-van-grote-amerikaanse-steden-843497/ (47:44) - De website van Ruben Hanssen: https://www.rubenhanssen.com/
In this episode of The ifa Show, co-hosts Maja Garaca Djurdjevic and Keith Ford break down Financial Services Minister Stephen Jones' latest update on the Delivering Better Financial Outcomes (DBFO) reforms and how the new class of adviser (NCA) is set to operate. Details have been short on the second tranche of the DBFO and the delays have been lengthy, but the minister has provided a more in-depth look at how the super funds and insurers will be able to utilise NCAs to provide simple advice to members – though there is still no date for the release of draft legislation. Listen as they discuss: Whether the ability for NCAs to charge for their service is a net positive and why it became a point of friction among stakeholders. The reaction from across the financial services industry. How likely it is that the legislation will be passed in the current term of Parliament, given the ever-shrinking window before the federal election.
You may need a $230 NCAS adapter, however. Learn more about your ad choices. Visit podcastchoices.com/adchoices
We had the chance to sit down and chat with Alice to learn a little bit more about Jane's right hand gal! Alice's expertise lies in Corporate Human Resources with a focus on Learning & Development and Leadership. She completed the Equine Connection Facilitator course in June 2017, enabling her to combine her past business experience with her lifelong passion for horses. Shortly after, Alice joined the Leading Edge team as the Director of Business Development. In 2018 she undertook further training to fulfill the role of Assistant Instructor with the Equine Connection Sydney campus. Working across all our programs, Alice is passionate about ensuring our clients achieve genuine and sustainable growth opportunities through our experiential learning-based curriculum. She brings a wealth of experience in skill development having supported clients through the design and facilitation of programs to build skills such as Leadership, Management, Communication Negotiation and Team Building. Prior to joining the team, Alice was Vice President, Human Resources at the Macquarie Group in New York and Sydney. Through her career she has held a number of HR Business Partner and HR Specialist roles for leading Investment Banks including UBS and Barclays. She started her career in Australia, before spending over 10 years based in the US, UK and Middle East. Alice is an accredited NCAS riding Coach and when not in the office she enjoys riding and spending time with the horses.
In this special feature-length show, EMIR Refit reporting experts Tim Hartley (Dir. EMIR Reporting, Kaizen) and John Graham (Senior Dir. Regulation, FIA) join our Head of Biz Dev. Nick Bruce, Head of Institutional Relations, Laura Rodriguez and Head of Client Services, Barbera Ruiz Alonso to review the go-live of the most significant new regulatory reporting regime of 2024. After years of preparation, how did market participants react? Did the new UTI system work? Is the data quality there - and are ESMA and NCAs happy with the results? We go in-depth with our expert panel to review the go-live so far and address the issues that remain too early to answer for sure. Plus, we say goodbye to Barbera after 4 years of being a founding member of the team - and give John and Tim a surprise quiz to keep them on their toes. Don't miss it!
Bugün 28 Kasım 2023 salı #doğatakvimi
Yes, the planet is getting warmer. But what's happening in the United States specifically and what will the impacts be? The newly released Fifth National Climate Assessment is the most comprehensive report yet on how climate change is impacting the country. Dr. Jeremy Hoffman, the lead author of the Southeast chapter, joins the podcast this week to give an overview of the assessment. What is different about this report from previous ones? How do current and future impacts vary across different regions, industries, and social classes? Dr. Hoffman also discusses why there is reason for optimism as we move forward with tackling climate change. We want to hear from you! Have a question for the meteorologists? Call 609-272-7099 and leave a message. You might hear your question and get an answer on a future episode! You can also email questions or comments to podcasts@lee.net. About the Across the Sky podcast The weekly weather podcast is hosted on a rotation by the Lee Weather team: Matt Holiner of Lee Enterprises' Midwest group in Chicago, Kirsten Lang of the Tulsa World in Oklahoma, Joe Martucci of the Press of Atlantic City, N.J., and Sean Sublette of the Richmond Times-Dispatch in Virginia. Episode transcript Note: The following transcript was created by Headliner and may contain misspellings and other inaccuracies as it was generated automatically: Southeast Braces for Rising Seas Sean Sublet welcomes climate scientist Jeremy Hoffman to Lee Enterprises Weather podcast Sean Sublette: Hello once again, everybody. I'm, meteorologist Sean Sublette. And welcome to Across the Sky, our national Lee Enterprises Weather podcast. Lee Enterprises has print and digital news operations in more than 70 locations across the country, including in my home base in Richmond, Virginia. I'm joined by meteorologist colleagues Matt Holiner in Chicago, Joe Martucci at the New Jersey Shore, Kirsten Lang this week is on assignment. Our guest this week is climate scientist Jeremy Hoffman. Jeremy got his PhD in geology with a focus in Paleo climatology at Oregon State University. And importantly, he is the lead author of the new Southeast chapter of the Fifth National Climate Assessment, which just came out this week. After several years here in Richmond at the Science Museum of Virginia, he is now working with Groundwork USA, a network of local organizations devoted to transforming the natural and built environment of low resource communities across the country. So we have got a lot to get to, with Jeremy in this episode. Guys, one of the things that I think was really good for us to point out was that we're hit with so many reports, right? This report comes out. This report comes out. We see this headline, that headline. This one is different. This one really focuses on specific sectors and impacts to all the regions of the United States. And Matt, you and I were talking, so many people were involved to get some good, what we call consensus opinions. Right? Matt Holiner: Yeah. This reminds me very much, if you haven't listened to our episode with Neil deGrasse Tyson, a great listen, but we talk about this with him, or he brought it up, how you want scientific consensus, you don't want the one person who has this one, probably that's not how science works. You want something that's been worked on and been looked at by a lot of people. And a lot of people worked on this report, and some of the most respected scientists in the country worked on this report. So this wasn't a report done by one person. And it's not just a few page report. It's very detailed, lots of people working on it to reach a consensus on what's happening, a scientific consensus. This isn't just an opinion, this is based on fact, and a lot of hours and a lot of people will put effort into it. Joe Martucci: Yeah, and you could check that out at NCA 2023. Globalchange. Gov. That's NcaTwenty. Globalchange. Gov. Yes. Usually when a number of people are saying the same thing, that is usually meaning that there is power behind this. What is in the report is factually correct, at least to the best of their abilities here. And this all goes into what I say a lot of times when it comes to climate change, let's just get the elephant out of the room. It is a big topic, that does get heated here. But the way to think about this is there are facts and forecasts about our climate changing world, and then there's what to do or not to do about it. And that's where your beliefs come in. There is a difference between what our beliefs are and then what is actually happening. So, as we learn here in the podcast, this is talking about the facts and the forecast part of it. What is actually the thoughts of the researchers in terms of what to do or not to do about it is not in this. That's for now, Congress and our elected, officials to decide on. And he talks about that in the podcast, so I'm looking forward to it. Sean Sublette: Yeah, he gets into a lot of that. They kind of outline some policy ideas, but didn't say we need to X, Y or Z. So without further ado, let's get right to Jeremy Hoffman, who's the lead chapter offer of the Southeast chapter of the National Climate Assessment. The fifth National Climate Assessment has been several years in the making Sean Sublette: Jeremy, thanks for joining us. This has been a labor of love, I'm sure. the fifth national climate assessment is literally years in the making. Talk a little bit about the genesis of the NCA national climate assessment. This isn't just another report that's out there, right? I mean, this is a congressional act, right? Hundreds of scientists are working on this. Jeremy Hoffman: Yeah. So, first of all, thanks so much, Sean, and your team, for inviting me to be a part of the discussion today. You're absolutely right. I mean, this has been a, ah, report that's several years in the making. First and foremost, the national climate Assessment itself is a congressionally mandated, production of the US government, of the US GCRP, or the US, Global Change Research program and the NCA Five, really began, back in the end of 2019 when the Federal Steering Committee that would be kind of running the show and pushing the report forward was established. And then by the middle part of 2020 or so, that's when the, lead authors were selected based on a public nomination process. so I was informed of my selection as the, chapter lead for the Southeast chapter, at that time, as well as, getting to know my coordinating lead author, Steve McDulty, who's the director of the Southeast, Region Forest Service. Steve, amazing career, has worked on basically every climate assessment, since they began, so he had been working on climate assessments since before I was born. So it was really great to have somebody with such experience helping me, get to know the climate assessment process. And so, by 2021, by the end of 2020, we had our chapter author team selected and established, and so then basically for the last two years, since that time, we've been doing, different drafts of the content of the fifth national climate Assessment. This has included an outline phase or the zero order draft. In early 2021, we got some, public feedback at that time, which was really great. We had, public engagement workshops that had visitors from all over the different, regions. We had, stakeholder, engagements as part of that process. And so we emerged with a really, kind, of bottom up outline of what the Southeast, the stakeholders and public and residents of the Southeast were really interested in and concerned about. SO Then there was a multiple iterative process, 1st, 2nd, 3rd, 4th, 5th drafts, which, I believe the fourth order draft, went through, or the third order draft went through the National Academy's peer review process, as well as another public review, the Southeast chapter. We had, almost 100 public comments about our chapter draft, reflecting on the content and kind of pieces that might have been missing, as well as National Academy's review, which was three pages of a nearly line by Line review. And so, yes, this report is, the integrated effort of over 700 people, academics, professionals, climate, and resilience communicators. I mean, it is. The sheer number of people involved in the production of this from the NCA team side of things is immense. And then you think about the thousands and thousands of residents of this country that provided public review to the draft. This is not some flash in the pan kind of report. The state of climate impact and risk, science for the United States, that will be the kind of science of record that people can come back to again and again as they confront the risks of climate change in their communities, for at least the next five years, until the NCA six comes out. So, yes, it was a massive undertaking. It was such an incredible experience professionally, and I'm just so thrilled about the way that it's been rolled out to such public fanfare, around the country. Sean Sublette: Wonderful. Before I let the other guys jump in, I want to start at the very top. I mean, from what I've been able to tell, because I haven't gone through all of it yet. It's massive. It's kind of a reinforcement of things that we largely knew if we're paying attention. Right. but are there a couple of things that have come out in this version, NCA Five, that really stand out as bigger changes or more emphatic compared to NCA Four, whether it's in the Southeast or any part of the United States? Is there anything that really jumped out at you as a scientist? Jeremy Hoffman: Well, first of all, I think virtually across all of the regional chapters and even the sector specific chapters, almost without exception, virtually every way that we understand that climate change is happening has just gotten stronger, since NCA Four. Whether that be patterns, and trends in annual temperatures or our warm nights, indicators of heavy precipitation, indicators of rising sea levels. All of those things that we use as our indicators of climate change is happening now in the United States, virtually without exception, have all gotten more robust. So, as far as the framing around kind of content that's already been covered for the multiple other NCAs, this report very much focuses on, the fact that quite literally, how much more all of these things continue to intensify are entirely related to the choices that we make today. The human element about the uncertainty of what happens in the future, is really, particularly centered across all of the different chapters. So we're talking about, very much that what happens now has a direct correlation to what happens in the future. And depending on the level of global warming that we, experience and allow to happen, dictates the future intensity of the, climate indicators that we have already, seen change. Now, some of the particular things that I think, ah, are particularly noteworthy in the Southeast. I think the most alarming result is related to sea, level change. Sea level is going up, globally, because land based ice in the Polar Regions is melting and adding that water that was frozen into big, giant ice sheets that water is melting and going into the ocean. That raises, global sea levels. Also, most of the energy being trapped by the intensified greenhouse gas effect is being absorbed by the oceans. So the oceans are warming up. This is a really fascinating bit about water, is that as it warms up, it expands. You, can do this experiment at home, boiling water on your stove at home. You see that as it warms up, it's actually starting to take up a greater volume, over time. So we have those two things going on globally. But then when you look at the localized things, that can then further amplify global sea level rise that's happening throughout the Southeast, and really creating, a fairly, urgent need to confront these rising sea levels because we actually have a faster relative sea level rise throughout the Southeast. That drives our future projections to be much higher than the global average expectation. So things like excessive groundwater, know, in coastal, you know, Norfolk, Virginia has the highest rate of sealable rise on the entire east coast of North America, due to localized groundwater extraction, as well as things like the relaxation of the Earth's crust following the end of the last Ice Age. So this connects to things happening tens of thousands of years ago. But also there are localized oceanographic, changes that are ongoing that further amplify sea, level trends that we have in the Southeast. Now, what does this mean long term? By 2050, which pretty much a lot of the future climate projections that are seen in the report focus on more near term changes. So 2050 or so, sea level rise of 2ft is expected at a kind of intermediate to high range scenario, which seems to match the trends that we have detected already. So when we think about the amount of people that are moving under the coastline, the amount of things that we're building along the coast, the threats of a changing sea level, really become apparent through intensified amount of flooding related to hurricanes, to storm surges, even just sunny day or nuisance flooding going up, taking up more time, disrupting people's day to day lives on the coast. And we know that these flooding conditions disproportionately affect those without the resources in order to prepare for them. And that's what I would say is another aspect of this report that is centered throughout, the report in sectors and regional, chapters is that there is a disproportionate impact of climate change on poorer communities and communities of color that experience the challenges of climate change, first and worst, whether that's through their health impacts or to their livelihoods. This is a real theme across the report that you will see, ah, very much, highlighted across both sectors and regions. So I'd say, there are a few other things we can talk about for sure, but when it comes to the Southeast sea level rise and throughout the whole country and throughout the report, this focus on disproportionate impact, is really something that is a big change from NCA four with. Joe Martucci: Everything you said, right? Who is actually taking this information, making actions upon it? I know you said it's congressionally mandated. I don't know if you said this during the broadcast or just before, while we were off air. But who's taking this information? And what are the actionable steps that have been done based on previous climate assessments? Like, is this something that is actually being put to use in the United States? Jeremy Hoffman: So I find that, if you look up the citations for, the NCA, four chapters, they appear in all manner of different capacities, whether it's just public awareness. So, this kind of coverage, news coverage, making its way into the public realm, though, refining and defining new questions related to climate change impacts. So it further drives the research that is, working to illuminate more detailed, information, around climate change. But yes, we do see this making its way into decision making. And the biggest point about the national climate assessment is for it to be, policy relevant, but not policy prescriptive. So what's really great about these national climate assessments is that it is meant to just provide the information that can then shape those decision makers, plans for the future. I've seen it, make its way into, coastal resilience plans. I've seen the information and citations to previous reports, make its way into nonprofit community group kinds of presentations, whether it's, advocating for things like improved transit, or more shade in their neighborhoods. These sorts of documents, again, really find their way into a variety of different conversations, that I think just work to, establish a normalized set of data that we can use in those sorts of, discussions. And I think, it's been really amazing, the variety of different ways, that these reports have been, utilized. And I think that NCA Five, because of its real focus on finding ways to communicate with groups that maybe weren't aware that the national climate assessment exists. I am really excited to see it used, for other, endeavors, maybe more aligned with the humanities or social sciences, and understanding more about things like mental health and well-being where a hazard showed up, in the past. So, there's a variety of different things, from concrete climate related policy to, just improving the way that individuals and communities can talk about climate change in their own backyards. Climate change is causing drought and flooding in the United States Matt Holiner: And, Jeremy, I think one of the things that's, confusing for folks is when we're talking about climate change, we're talking about how drought is becoming more intense and occurring more often, and flooding is becoming more intense and occurring more often. And so then people are like, well, which one is going to win? Is drought going to win? Or is flooding going to win? And I think it's going to somewhat depend on where you are in the world about what is more likely. But when you're just looking at the United States, is there anything we could say by region about who is likely to suffer more from drought and who is likely to suffer more from flooding? Jeremy Hoffman: So the kind of traditional wisdom in the climate size community is that you get this pattern of the dry gets drier and the wet gets wetter. So, by. And the country itself tends to be divided about halfway between what's dry to the west and what's wet to the east. And we've seen that playing out, in the, precipitation related indicators of climate change anyway, the Southeast and the Northeast experiencing the more, robust changes to the intensity and duration and frequency of extreme precipitation. Changes to the annual amount of precipitation tends to be in those places that were already kind of wetter climates to begin with. And so when we look into the future, the more, clear patterns related to, extreme precipitation tend to fall along those same lines, where the Southeast and the Northeast continue to see this kind of increased, the duration and frequency of extreme precipitation events, overall. Now, on the flip side of that, we do see that in the Southwest, the projections of Dryness, become really, pretty substantial. The paleo, climate evidence suggests that we're already in an unprecedented amount of dryness and drought in that region and into the future. As the atmosphere becomes more thirsty, the soil is going to become more thirsty, driving these sorts of, additionally intense, trends, to, more drier and drought prone conditions. Now, when you start to zoom in on any one particular place, now we know how complicated rainfall is, we know how complicated drought is. But by and large, we can kind of think of this as being the dry parts of the country are going to continue to feel that dryness, and for every increased additional 10th of a degree from global warming, that gets more intense. And those places that see, extreme precipitation in the present and experience more annual precipitation in the present, that will continue to get, more acute, as, global warming continues as well. Sean Sublette: Jeremy, this is all so deep. We want to do get into a few more specifics. We will do that after we take a quick break. Every increment of global warming directly affects local impacts Sean Sublette: You're listening to the across the sky podcast, and we're back with climate scientist Jeremy Hoffman on the across the Sky podcast. He's the lead chapter author of the Southeast chapter of, the Fifth National Climate Assessment. So many times, Jeremy, we hear about tipping points and I worry that people are going to wake know they expect something a year from now and the country looks like that movie the day after tomorrow. It's really not that way. Can you talk through how this kind of works? In, other words, how does every 10th of a degree matter kind of walk through that a little bit? Jeremy Hoffman: Regarding impacts, first and foremost is like, while there's increasing amount of knowledge and a lot of open questions about these tipping points, it's much more, about what the long term, trajectory of our emissions pathways are and how that directly relates to the intensity of global warming. Because the intensity, the total amount of global warming that we experience then translates into how much more frequent does that, totally, unpredictable heat wave become, how much more rain is falling in that really intense rainfall event. And that's because the physical constraints of the atmosphere in many ways, and then how that cascades down into the really important impacts on people like, the design incentives that we use for stormwater or the, exposure of an outdoor worker to the extreme heat wave. So let me try and break that down a little bit. And the best example of this is the clausiest cleperon relation, the physical constraint of the atmosphere that, for every nominal increase in the temperature, there is about a seven. For every degree Celsius of warming in the atmosphere, that generally relates to about a 7% increase in the humidity content. So if you break that down into even smaller chunks, you can see how over every single increment of warming then is related to a corresponding and in Some cases accelerating amount of, additional water vapor that's in the air that then can be squeezed out like a bigger sponge over the same area that it affected before. And so what that means is for every degree of, warming, we have a corresponding increase of vapor. That means potentially a corresponding increase in rainfall, which we then have to deal with in our infrastructure, which was in many ways designed decades ago for a climate that no longer exists and will continually get further and further away as global warming continues. So we think about more rainfall affecting the storm sewers that were built in some places centuries ago. They, can't keep up with that rainfall. So that means a direct relationship between increments of warming to unprepared infrastructure and impact on humans in their day to day lives. So when we talk about this kind of like increments of global warming and how every increment matters, that's what we're talking about. We're talking about how the incremental warming relates to then the incremental, impact damage, suffering, and other outcomes that relate to human, experience of living in this country and definitely around the world. So, while again, there is an increase of knowledge and interest in these tipping points, what we have to recognize is those incremental increases in their direct relationship to the cost of our food, the amount of, infrastructure that we have to update, and the impact on our health systems when a more intense and frequent heat wave, happens. So, yeah, I appreciate that question, because I think it really is. People have to understand that link between a 10th of a degree and the hundreds of dollars that that might mean for their bottom line. Matt Holiner: And, Jeremy, as we work through this part, I kind of want to come in and focus on agriculture, because, boy, some of the people that are most vocal, about the impacts that they're seeing from climate change already are the farmers, whether they're dealing with drought or flooding, either one, they don't want to see. And also the changing of the frost and freeze times. And when should they plant their crops and when should they harvest their crops? Are there any developments in this, assessment as far as agriculture goes and the outlook across the country? Jeremy Hoffman: Well, absolutely. There is both an agriculture specific chapter, which I encourage people to go and read. Joe Martucci: Ah. Jeremy Hoffman: NCA 2023, Globalchange.gov. and there is also, agriculture finds its way into just about every regional chapter. For example, in the Southeast, we talk a lot about the unpredictability of rainfall. That tends to be the case around the country, where we have these rapidly changing conditions from very dry to very wet, or from very wet to very dry. And so what they do is to establish not only what the historical change has been, but what does that mean by the end of this century, 2070 to 2100, which I'll remind you, children born today will be alive in this time period that we tend to think about as very removed from direct human experience. My niece will be living in the Midwest as this occurs in the future. Anyway, these precipitation extreme changes become more acute the more global warming occurs. So, again, it's like, as we allow these larger increments and additional increments of global change to, occur, this directly relates to then, the unpredictability of these, precipitation events. Now, one of my favorite kinds of stories, from the Midwest and farmers, is that the majority of America's pumpkins come from the Midwest. I grew up in Illinois, in. So, you know, the pumpkin harvest in Southern Illinois, south central Illinois, is something that I got to see with my own eyes, and how, the direct relationship between precipitation extremes and the harvest of pumpkins threatens then the experience of having pumpkin pie, for Thanksgiving. So we think about, the relationship between, the importance of, having, reliable, and place based understanding of how these things will relate to, agricultural communities. Really underscores, the importance of the NCAA Five. Now for another example is, and you mentioned these changing freeze dates. You can think about the first time that a freeze occurs, which is kind of what we're waiting for, at this time of year, when will it dip below 32 or 28, for the first time, and then the last frost of the season occurring sometime between March and May, depending on where you live. And this really has a huge effect, especially in the Southeast, on fruits. So, everybody remembers the Georgia peach, and so peaches need a particular amount of frost, and cold days, in order to fruit successfully and flower successfully the following spring. And if the, freeze dates, this last freeze date tends to be moving earlier into the spring on average, that has a direct relationship then to the robustness of those flowers that then turn into the peaches should a weather event like a late season frost occur. So the, long term change of this last freeze date superimposed on still the weather events like late season frosts still occurring, put these really delicate and temperature, sensitive crops, at increasing risk. And that relates to, the agricultural community's economies. Place based and specific kinds of crop based economies are really feeling this uncertainty in both rainfall and, temperature trends overall. And when I think about, how that relates to a variety of our crops that, produce foods that I love to eat, including pumpkin pie, including peaches, it really becomes clear that climate change impacts on the US are really climate, change impacts at the grocery store. Joe Martucci: Yeah, you're making me think of, with the freeze dates changing and the frost dates changing. I've done some stories, here in New Jersey about how farmers are a little, definitely more uneasy going into the early spring, because while on average we're getting warmer, especially with those nights, it still only takes just one late freeze to really knock things out. They might be growing earlier, but then they get knocked out because of a freeze that happens in early May, let's just say. Also, I just want to throw this out. Know, I've done a podcast before, with Gary Pavlis. He's a wine expert here in New Jersey and talking about how the winery industry has actually flourished in New Jersey. Because you're able to grow those grapes further north in the state where it was one time, just in Cape May in New Jersey. Now it's gone further to the north. So it's just interesting how you, bringing in all the agricultural stuff. We'll get this podcast home here as a 365 view, 365 degree view of this. The National Climate Assessment is completely free and open to the public Joe Martucci: What are you most proud of the work that you and your team has done? And what do you hope that the American public can get out of this as we go forward into the next couple of years ahead? Jeremy Hoffman: Well, I think some of the most important information in the NCA Five is not related to the scientific observations of a changing climate. It's actually the focus on what an opportunity we have to completely and totally transform our energy system, which has immediate health related benefits for everyone in the country, but particularly those communities that are disproportionately exposed to things like air pollution. there's also the huge offset of future costs to things like our energy grid or our transportation infrastructure if we invest in it now, which means jobs, it means vitality for our local communities, it means new industries like you just mentioned, the wine industry moving further north. I mean, the transformation that our economy could harness through preparation and mitigation of future climate change, is just huge. And so how that relates to a more just and equitable, future for our country is something that finds its way throughout, the chapters, and the report writ large. And I think the most hopeful bit, to me is that everything that we've just talked about, as far as what the future means, is in our hands. Everything that's in this report about the future, everything is related to how we decide to move forward. Do we drastically and dramatically reduce the amount of heat trapping gases going into the atmosphere, driving global climate change, or do we delay, and wait and see, or not transform as quickly as we could, not realize all those benefits, not realize all that economic growth, all that, transformation of how, our country works, it's entirely in our hands. And I think I actually walk away from this report being proud of how hopeful it can be interpreted to be, and just what an opportunity we have, in order to adapt, to mitigate and build resilience, equitably for the changes in the future. now, I would say that also one of the proud moments, is just the breadth of content that we've been able to produce, from the equity focused, kind of outcomes to indigenous knowledge being, incorporated throughout, our chapter, and a focus towards the near term impacts of climate change. I'm really just proud of it all and hopeful, for what's possible in the future. Sean Sublette: Jeremy, this is so amazing. I appreciate your time, I appreciate your work. Let, people know where they can find the national climate assessment and that it's not some big document on a shelf somewhere. And where can people find out more about what you were doing right now, especially with Groundwork USA. Jeremy Hoffman: Yeah. So thanks, Sean. First and foremost, the national climate assessment is completely free, totally open, and ready for you to go read it. It's at NCA 200:23 Globalchange. Gov. And included on that, is a really interesting, interactive, data Atlas that you can go in and explore in a web based map platform what the future holds for your community at the county level. So go and look at the future precipitation, go and look at the future hot days. And involve yourself in this report, because if it is your report, it is our, scientific knowledge. Explore it. Now. There's also a series of webinars that will be coming up over the next few months and throughout 2024. So you can go to just globalchange.gov and look at the events page for NCA five related webinars. And lastly, my organization, the organization that I work with, Groundwork USA, Groundworkusa.org. We're an affiliated network of 21 place based environmental justice nonprofits that work to transform underutilized contaminated land in cities across the United States into green community assets that prepare our communities for the changes in climate that they're already experiencing while looking at the past and the history of those communities, to empower them to advance more equitable investments in climate resilience. So check us out. Get involved in your local community organization. And thanks again for the invitation. It's been a pleasure, Jeremy. Sean Sublette: It's been great having you again. Jeremy Hoffman is lead author of the Fifth National Climate Assessment Sean Sublette: Jeremy Hoffman, our guest on the across the Sky podcast. Lead chapter or chapter Lead, Excuse me, of the Southeast chapter, of the Fifth National Climate Assessment. Stay with us. We'll be back with more on the across the Sky podcast. Guys, that is a lot to digest for sure, but I've known Jeremy for a while and he is as thorough as anybody as I have ever met on this topic. One of the things that I really like, the way he kind of lays this out, is that, the decisions we make now will impact those for generations to come, including those of us with kids and hopefully one day grandkids. So there's a lot of opportunity here there's a lot of hemming and hawing about this or that, but there is opportunity. You know, I've talked to Catherine Hayhoe, who is also a climate scientist, and it's important to, as bad as some of this information can be to take in, we already have room for some optimism. Coal is already on the decline, especially domestically. So there's a lot of room for optimism going forward and a lot of opportunity to make things better in the years to come. Matt Holiner: Yeah, I did like how he used the word that he's hopeful for this because it's easy, and I've mentioned this multiple times when we've discussed climate change, it's easy to just focus on the negative and how bad things are and how we're just a mess and we're not getting anything accomplished. But this, assessment, this report is an accomplishment. We're coming out every five years. In the last five years, we've seen already what's happening because of climate change, the increasing number of billion dollar weather disasters. So we're already getting a clearer picture of what impact climate change is having. We're seeing it already, so it becomes easier to get a clearer picture of how things are going to progress in the future. We're getting a better understanding, starting to notices some differences, even region by region, in the US. So we're getting a better and better understanding of the science and what the impacts will be and the climate models are improving. And so we have a clear picture of what's going to happen and the impacts that are going to happen. And so because of that, we're getting, I think, more motivation. When you have more details and you have more information on this subject, more people can act on it. And that's still the missing part. We're making progress. Our amount of carbon dioxide emissions is dropping in the US. It just needs to drop faster if we want to avoid the worst impacts of climate change. And we're starting to get a clearer picture of what those worst impacts are. And I think this assessment, with so many people working on it, is a good resource for people who are still unsure exactly how is this going to play out. Just go to this report, it'll answer your questions and give you some ideas of what we really need to do to take action. That's the thing. Like take this report seriously and let's start making more progress. We're making progress, but let's make more progress. And this is a good starting point. Joe Martucci: And you know what, too, when it comes to a lot of the projections with climate change the next couple of decades are already baked in, everything between now and about 2050 or so. It's pretty much going to happen, here. So as he said during the podcast, our grandkids, our kids, I hope I'm alive in 2100. We're going to see. I would be 109 by then. I got a shot. But it's really that 2050 to 2100 time frame where these projections, are in a position where they can be altered depending on what kind of action or inaction we take, as a society. Sean Sublette: Yeah, so a lot of deep stuff to get into this week. But having said that, we should dial it back a little bit. Right, Joe? Let's do some stuff that's fun in the next couple of podcasts. Let's get on that. Talk to me, buddy. You got a palace Jersey that we need to talk to. Joe Martucci: Totally. Well, we're going to talk to somebody who's not far away from me in New Jersey. He is in Connecticut. We're talking with Joe Moravsky. Now, if that name sounds familiar to you, that's because he's on American Ninja Warrior. He's been on American Ninja Warrior for a long time on the hit NBC show. But he is also a meteorologist. That is why they call him the Weatherman. It's not just because they said, oh, that's a cool nickname. It's because he actually is a meteorologist. So we're having him on talk about, his love for weather and his time on the show here. That's going to be coming up on the 27 November here. And then on December the fourth, we're going to have one of my old Rutgers professors. So we have a lot of, we'll say mid Atlantic flair. The next couple of weeks. We have Dr. Alan Robock. He is professor, at Rutgers University, has produced a lot about climate, by the way, I should add. But he's going to talk to us about Bob Dylan in the weather because believe it or not, you can do a PhD thesis on Bob Dylan in the weather. And he did just that. So we're going to have, him to talk about that. Then as we get closer, to the end of the New Year, we have an episode, for you on December 18, ten things to know about winter. If you recall, our ten things to know about fall got a little contentious. We'll see what happens for the winter one. And then we're going to have our annual year in review that will come out sometime between Christmas and New Year's here. That's what we have going on, on the across the Sky podcast. If you want to chime in, you certainly can. We've got a couple of emails. We even got one phone call. But you can email us at podcast@lee.net that's podcast@lee.net and then in terms of giving us a call, if you really want to talk with us here, you can call us at 609-272-7099 yes, we. Sean Sublette: Used to call those voicemails back in the day, didn't we? Joe Martucci: yes, we did. Yes, voicemails. And also, when the hashtag was the pound sign. Sean Sublette: Oh, yes. Hashtag was the pound sign. The good old days. All right. With that, we will wrap it up for this week. Thank you so much, for joining us on the across the Sky Podcast. Have a great Thanksgiving. If you're listening to this before. Yeah, absolutely. So for Matt Holiner in Chicago, Joe Martucci at the Jersey Shore, Kirsten Lang on assignment this week. I'm, meteorologist Sean Sublette in Richmond. Thanks again for joining us, and we will talk with you next time.See omnystudio.com/listener for privacy information.
The Sartorius Experts is a podcast produced by the ACA BPS team. Once a month, we bring you the stories behind the lives of daily BPS experts. Speaker:In this episode we interview Philipp Conradi, a New Customer Acquisition Specialist (NCAS) delivering a clear, sharp, and precise storyline of how he landed this position. He speaks of navigating the BPS Landscape, and offers insights into the diverse approaches and perspectives he has employed to tackle challenges.
Twitter is broken; Matt's NSX suddenly increased in value; we discuss the problems and opportunities for the NCAS charging standard (and make some corrections); a mystery leak from the Ferrari; our upcoming Goodwood trip; and the C6 parts list. Questions we answer include: what irresponsible car to buy; our favorite-sounding cars from cylinders 4-12; why HREs cost more than VOLKS; cars that were good to drive but forgettable; what to do with a Miata; and more.Recorded July 2, 2023 Go to blackvue.com/TST to learn more about the BlackVue DR970X-2CH LTE dash cam. Use the promo code TIRE to get 10% off of any BlackVue dash cam or Parking Mode accessory. Free shipping for orders over $200. Use Off The Record! and ALWAYS fight your tickets! Enter code TST10 for a 10% discount on your first case on the Off The Record app, or go to http://www.offtherecord.com/TST. Want your question answered? Want to watch the live stream, get ad-free podcasts, or exclusive podcasts? Join our Patreon Tweet at us!https://www.Twitter.com/thesmokingtirehttps://www.Twitter.com/zackklapmanInstagram:https://www.Instagram.com/thesmokingtirehttps://www.Instagram.com/therealzackklapman
The Federal Trade Commission announced in January a proposed ban on non-compete clauses in employment agreements. NCAs are used broadly by employers, including those in the healthcare industry. On today's episode of Gist Healthcare Daily, Stuart Vogelsmeier–Executive Vice President and Chair of the Healthcare and Business practices at St. Louis, MO-based law firm Lashly & Baer – joins the podcast to talk about how hospital systems, physicians, and other healthcare workers could be impacted if the ban goes into effect.This interview originally aired on February 27, 2023 Hosted on Acast. See acast.com/privacy for more information.
DEP Don Bateman / Coche eléctrico líder de ventas mundial / Un teclado que cifra todo en Android / Algoritmos personalizados en BlueSky / Facebook golpea duro al phising / Ford usará enchufes de Tesla Patrocinador: En las estaciones de servicio de BP puedes conseguir un ahorro de hasta 8 céntimos por litro simplemente repostando BP Ultimate con tecnología Active. Descárgate la app Mi BP para tu Android o iPhone. — Lo mejor para tu coche y tu bolsillo. DEP Don Bateman / Coche eléctrico líder de ventas mundial / Un teclado que cifra todo en Android / Algoritmos personalizados en BlueSky / Facebook golpea duro al phising / Ford usará enchufes de Tesla
What a great young entrepreneur. Today I spoke with Kristian Cuffin, who founded something called Cuffed-In-Coffee. Kristian has combined his love of coffee with the love of the outdoors and adventure and he's creating and building a lifestyle coffee brand and has got large ambitions. He's hoping to become associated with coffee almost in the same way that Red Bull is associated with high energy drinks. So he's got big, big plans. It's been going for about four years and of course he had COVID in the middle of that, but you'll hear how he started off with a mobile trailer site and pretty much literally the wheels came off of his of his business. So he's had some real low points, but he's built himself up from there to now having a couple of stores and a unit where he roasts his own coffee. He's got eight employees and he's looking to franchise the business and expand across the UK and really build the brand. So lots of really great advice here but also a great story as to how Christian has fared so far in building his business. And of course, he's now getting into the point where he's got that challenge of managing his employees, finance rears its head as well. But also from a strategic point of view, he emphasises the importance of having a great business plan before you start. So rather than me spoil it further, let's go across to Kristian for the rest of his story. We will include a link in the show notes to all of resources he mentions, but also to a score app that we have which will help you to check your thinking on that planning on that business planning and your strategic thinking which might be useful to you https://strategicthinking.scoreapp.com Kristian can be found here: linkedin.com/in/kristian-cuffin-0360b6181 https://cuffedincoffee.com/ Resources The Prince's Trust - https://www.princes-trust.org.uk/ The E Myth by Michael E Gerber - https://www.waterstones.com/book/the-e-myth-enterprise/michael-e-gerber/9780061733826 Princples by Ray Dalio - https://www.waterstones.com/book/principles/ray-dalio/9781501124020 Setting The Table by Danny Meyer - https://www.waterstones.com/book/setting-the-table/danny-meyer/9780462099088 NCAS - https://www.ncasstraining.co.uk/ LivePlan - https://www.liveplan.com/ Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for. If you would like to be a guest on ScaleUp Radio, please click here: https://bizsmarts.co.uk/scaleupradio/apply You can get in touch with Kevin here: kevin@biz-smart.co.uk Kevin's Latest Book Is Available! Drawing on BizSmart's own research and experiences of working with hundreds of owner-managers, Kevin Brentexplores the key reasons why most organisations do not scale and how the challenges change as they reach different milestones on the ScaleUp Journey. He then details a practical step by step guide to successfully navigate between the milestones in the form of ESUS - a proven system for entrepreneurs to scale up. More on the Book HERE - https://www.esusgroup.co.uk/
The Federal Trade Commission announced in January a proposed ban on non-compete clauses in employment agreements. NCAs are used broadly by employers, including those in the healthcare industry. On today's episode of Gist Healthcare Daily, Stuart Vogelsmeier–Executive Vice President and Chair of the Healthcare and Business practices at St. Louis, MO-based law firm Lashly & Baer – joins the podcast to talk about how hospital systems, physicians, and other healthcare workers could be impacted if the ban goes into effect. Hosted on Acast. See acast.com/privacy for more information.
Welcome to the Daily Compliance News. Each day, Tom Fox, the Voice of Compliance brings to you compliance related stories to start your day. Sit back, enjoy a cup of morning coffee and listen in to the Daily Compliance News. All, from the Compliance Podcast Network. Each day we consider four stories from the business world, compliance, ethics, risk management, leadership or general interest for the compliance professional. · Ukraine corruption raises concerns in Senate. (NYT) · Where do your bytes originate? (FT) · Former Venezuelan Chief Justice indicted for AML. (Reuters) · How NDAs hurt health care. (Bloomberg) Learn more about your ad choices. Visit megaphone.fm/adchoices
Seria de episoade „Shining Stars” continuă cu acest episod, în care invitata mea este Geanina Studencu, educator muzical. Geanina a mai fost în The Personal Brand Podcast în vara anului 2021. Acum a venit să ne povestească progresul pe care l-a înregistrat în acest timp.Iar progresul ei este fantastic! De la ultima prezență în podcast până acum, Geanina s-a concentrat să își dezvolte un brand personal puternic ca educator muzical pentru copii. Efortul îi este răsplătit nu o dată, nu de două ci de trei ori mai mult.Ascultă ce a făcut să ajungă la încasări triple.
Africa is joined by Dr Sharon Nyatsanza, Deputy Director of National Council Against Smoking to reflect on the new Tobacco Control Bill. The NCAS says that they want to see the Tobacco Control Bill in Parliament without further excessive delays. See omnystudio.com/listener for privacy information.
Non Cedere Al Sonno è un gioco di ruolo in cui ogni giocatore interpreta un insonne che lotta per la propria vita e per restare sveglio nonostante la stanchezza, aggrappato a ciò che resta della propria sanità mentale, inseguito dai propri problemi, braccato da mostruosi incubi, in una città folle e grottesca che si nasconde tra le pieghe della realtà, dove non viene mai il giorno.Probabilmente vi ricorderà le puntate ambientate nelal clinica per l'insonia della primissima stagione di Fumble.#noncederealsonnogdr lo trovate in un cofanetto insieme a Non Perdere Il Senno, il supplemento dedicato interamente alla Follia di NCAS, sul sito di Grumpy Bear https://grumpybearstuff.com/giochi/non-cedere-al-sonno-cofanetto/
Non Cedere Al Sonno è un gioco di ruolo in cui ogni giocatore interpreta un insonne che lotta per la propria vita e per restare sveglio nonostante la stanchezza, aggrappato a ciò che resta della propria sanità mentale, inseguito dai propri problemi, braccato da mostruosi incubi, in una città folle e grottesca che si nasconde tra le pieghe della realtà, dove non viene mai il giorno. Probabilmente vi ricorderà le puntate ambientate nelal clinica per l'insonia della primissima stagione di Fumble. #noncederealsonnogdr lo trovate in un cofanetto insieme a Non Perdere Il Senno, il supplemento dedicato interamente alla Follia di NCAS, sul sito di Grumpy Bear https://grumpybearstuff.com/giochi/non-cedere-al-sonno-cofanetto/
Non Cedere Al Sonno è un gioco di ruolo in cui ogni giocatore interpreta un insonne che lotta per la propria vita e per restare sveglio nonostante la stanchezza, aggrappato a ciò che resta della propria sanità mentale, inseguito dai propri problemi, braccato da mostruosi incubi, in una città folle e grottesca che si nasconde tra le pieghe della realtà, dove non viene mai il giorno. Probabilmente vi ricorderà le puntate ambientate nelal clinica per l'insonia della primissima stagione di Fumble. #noncederealsonnogdr lo trovate in un cofanetto insieme a Non Perdere Il Senno, il supplemento dedicato interamente alla Follia di NCAS, sul sito di Grumpy Bear https://grumpybearstuff.com/giochi/non-cedere-al-sonno-cofanetto/
Today we meet with recent UF grad, Haley Boles. Haley earned her Bachelor of Science in Microbiology and Cell Science. Before transferring to UF, she attended her local community college where she earned my Associate of Arts with Honors as well as her Certificate of International Studies. Haley loves the fields of both space biology and astrobiology which is reflected in her research experience. She is a three -time NASA intern as well as an active undergraduate researcher at UF. She has participated in many other NASA programs including National Community College Aerospace Scholars, or NCAS, the L'SPACE Academy, and the Space Chile Challenge. During her free time, Hayley also enjoys restoring vintage gaming systems, tending to my 100+ houseplants, and baking. Hers is a fantastic story and we hope you will stay tuned after for our takeaways. --- Support this podcast: https://anchor.fm/shawna-christenson2/support
On this episode, Dr. Shari Dade is joined by Mr. Seginald Bryant, the Information Technology Area Manager for Durham, North Carolina. Mr. Bryant has a team of 27 IT Specialists that support Veterans from Central NC out to Eastern Coastal NC. This support includes VISN 6 HQ in Durham, two NCAs – one in Raleigh & New Bern, four Raleigh CBOCs, a Wake County Health Care Center, two Vet Centers – One in Greenville & one in Raleigh, a Health Care Center in Greenville, a VBA office in Raleigh, the Durham VAMC, a National Program Office, National Research Office, an Admin office in RTP and numerous remote customers scattered across the AOR. On this episode, he talks about how he has been able to charge past failures of his past and remain encouraged to push himself to success. Listen in for a discussion on how to turn the adversity of today into the success of tomorrow by playing the long game!
Hükmî bir şahsiyet olan devletin işleyişi, kendi hakikatine tabidir ki, bu hakikat gerçek bir şahsiyetin hâl ve gidişatıyla aynılık değil ama büyükler benzerlikler taşır. Geçmişteki devletlerin ve onları yöneten ümmetlerin varlık ve yokluk ilişkilerinden hareketle, devletlerin de insanlar gibi doğduklarını, yaşadıklarını ve öldüklerini söylediğimiz gibi, bu düzeylerin düz bir hatta seyretmediğini, çıkışlara ve inişlere, huzura ve endişeye, sükûna ve kargaşaya, ittihada ve ifsada... göre seyrettiğini de, onlardan edindiğimiz tecrübeler eşliğinde söylüyoruz. Yine bu kanaat ve tecrübeler sayesinde tabi olduğumuz devletteki işleyişe mahsus özel okumalar, değerlendirmeler yaparak, onun ömrünü uzatmaya, huzurunu ve istikrarını temin etmeye çalışıyoruz. Devletlerin de insanlar gibi
We're back for Season 5 of the RoundUp with a new Virtual Studio Crew and more senior guests from the world of fintech, regtech and reporting. This week Carolyn Van Den Daelen - Managing Partner at Quorsus - takes us on a tour of all the major issues that market participants will face as they prepare for EMIR REFIT, from data harmonisation & ISO 20022 variations between NCAs, to reporting differences between ETD & OTC derivatives, and improving data quality and preparing for NFC reporting obligations.
Jonny & Andrew discuss ways that they (and you ) can get involved and continue to learn as an engineering student. Both with different experiences talk about what it was like to visit a NASA facility and get to see some of NASA's inner workings!Email us questions/comments:aeroholicsanonymouspodcast@gmail.comFollow us on IG:aeroholicsanonymous
Colleen has been an international equestrian coach and competitor for many years.I believe in having an open mind when training horses and riders so I have incorporated the techniques and ideas of many trainers into the methods I use. In 2009 I was invited to present a demonstration and participate in the trainer forum at the International Equitation Science Conference where delegates from 14 countries gathered to discuss ethical and sustainable approaches to horse training.Colleen also contributes to equestrian magazines and training videos, you will find a recent series of articles in the Horse magazine A long term contributor to equestrian sport in Australia and overseas she is a comittee member of Sydney Showjumping and has been the Rider's representative on the National showjumping committee and high performance panel and has represented Australia in many international events including:World Equestrian Games StockholmWorld Cup Final Del Mar CaliforniaWorld Cup Final Dortmund Germany Tokyo Grand Prix (1st place)Nation's Cup competitionsHungary (1st) Poland (1st) New Zealand (1st)She has also competed in other invitational events in Kuwait, Korea and India.In Australia her major results include:Australian ChampionVictorian ChampionNSW ChampionWinner of the Alice Laidlaw (rider over fences, style) a record 10 times at Melbourne Royal.Colleen's horses have won Champion Jumper at Adelaide,Brisbane,Melbourne and Sydney Royals.Colleen is an NCAS level 3 general coach and also holds NCAS level 3 showjumping and eventing specialist accreditation. She is also an NCAS Coach Educator/Assessor with Certificate lV Workplace Trainer and Assessor qualifications.I work with riders and horses of all levels. I also prepare candidate coaches for the National Coach Accreditation Scheme (NCAS). Lessons and clinics are available at our home base just outside Sydney or I'm available for clinics around Australia or worldwide.
Primissimo appuntamento con la nuova rubrica Old Games, giochi non più attualissimi ma che hanno ancora molto da dire. Don't Rest Your Head di Fred Hicks mi ha aperto un mondo e mi ha portato a scoprite tutti quei titoli di cui vi parlo ogni venerdì. Immergiamoci nella follia di Mad City e dei suoi incubi, resta sveglio, Non Cedere al Sonno!
Have you ever wondered;
Psikolojik Sıkıntılarda Hastalık - Tedavi Kelimelerinin 5 Sakıncası Nedir? by Uzm. Psk. Cem Gümüş
This week former CEO of CME TR Danny Corrigan joins the virtual studio team to review what went well with SFTR over the first weeks since launch, how the UTI issue is working out, where the problems with varying cash and collateral valuations might come from, and whether NCAs will be as flexible about SFTR as they were about EMIR when that first rolled out. Plus we report on how our clients have responded to the challenges of the new regulation...
In this episode Brian, Amethyst, and Arnold will share their NASA Community College Aerospace Scholars (NCAS) experience. NCAS Website - LinkEnjoyed the episode please leave a review and rating on Apple Podcast.Arnold visited Marshall Space Flight Center, located in Huntsville, AlabamaBrian and Amethyst visited Johnson Space Center (JSC) in Houston, Texas.NASA images on the Facebook Page "Nontraditional College Success".Chat with Brian, Amethyst, and Arnold on the Facebook Group "Nontraditional College Success".Contact Info:Amethyst LinkedInBrian LinkedInArnold LinkedInSchools attended:University of MinnesotaSaint Paul College Ivy Tech Community CollegePurdue University IUPUINew Jersey Institute of TechnologyPassaic County Community College
Something there or just hot air? Flora is back with a deep dive into the fascinating events of the Falcon Lake incident! An amazing Canadian UFO case, the Falcon Lake incident is often regarded as one of the most investigated and strongest UFO cases in history. Stefan Michalak was out on a prospecting trip near Falcon Lake, Manitoba, when he witnesses 2 UFOs in the sky. When one landed not far from him, his curiosity led him to a close encounter that would forever change his life. David tackles the incident and asks tough questions in the search for the truth. What did Michalak see that day? What caused him to become so ill afterward? And what can be made of the evidence and investigations? Flora also invites Dr. Chris Cogswell from the Mad Scientist Podcast to help suss out some science. Join a fun ride into an incredible account and fascinating investigation on this episode of Blurry Photos! Get a copy of When They Appeared here and support the show with your purchase! Music Myst on the Moor, An Upsetting Theme, Crypto, Dark Rage, Malicious, Ossuary 5 - Rest, Danse Macabre - Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 Dark Side, Space Discoveries, Unknown Terrain Music by Nicolas Jeudy Licensed under Creative Commons Attribution 3.0 Sources Rutkowski, Chris. When They Appeared: Falcon Lake 1967: The Inside Story of a Close Encounter. August Night Press. Guilford, UK. 2017. Gross, Patrick. Close Encounter: Falcon Lake, Canada, 1967. Ufologie. Blog. 2005. https://ufologie.patrickgross.org/htm/michalak67cr00.htm Craig, Roy. Condon Report: Case 22. Files.NCAS. Web. http://files.ncas.org/condon/text/case22.htm The Iron Skeptic. Stefan Michalak's Story: No Aliens Required. Blog. http://www.theironskeptic.com/articles/michalak/michalak.htm Science Daily. Understanding Steam Burns. May 14, 2018.Web. https://www.sciencedaily.com/releases/2018/05/180514122556.htm Bernhardt, Darren. Falcon Lake Incident is Canada's 'Best-documented UFO Case,' Even 50 Years Later. CBC News. May 19, 2017. Web. https://www.cbc.ca/news/canada/manitoba/falcon-lake-incident-book-anniversary-1.4121639
In this podcast episode, Aileen interviews Nyssa Brown about moving beyond methodology, including lesson ideas for deeper level thinking, how to interpret the NCAS, and more!
Today we welcome back Justin Shubow, President of the National Civic Art Society, a non-profit dedicated to promoting the classical tradition in public art and architecture. President Trump appointed him in 2018 to the U.S. Commission of Fine Arts, a federal agency which oversees the design and construction of government buildings and memorials in Washington DC. Shubow is the author of The Gehry Towers over Eisenhower, a 150-page critique of the Eisenhower Memorial, a battle he sort of won, sort of lost against architect Frank Gehry. With a background in philosophy and law, he has taught at Michigan and Yale and speaks on architecture at places like the US State Department, Baylor University, Colorado College, Hamilton College, and the University of Virginia.
We talk about resources for implementing the National Core Arts Standards in your curriculum. Olin was off galavanting around with OSU's basketball team for some reason. Recorded March 18, 2018
Keynote Presentations by Dr. Richard Lapchick (Founder and President of NCAS) and Ms. Emily Pasnak-Lapchick (End-Trafficking Officer, U.S. Fund for UNICEF).
Keynote Presentations by Dr. Richard Lapchick (Founder and President of NCAS) and Ms. Emily Pasnak-Lapchick (End-Trafficking Officer, U.S. Fund for UNICEF).
Regulation (EU) No. 1227/2011 of the European Parliament and of the Council on wholesale energy market integrity and transparency (REMIT), which entered into force in December 2011, aims at promoting transparency in wholesale energy markets and detecting and deterring market abusive behaviour on these markets. It introduces the explicit prohibition of market manipulation, attempted market manipulation and insider trading, as well as transparency and reporting obligations for market participants and other stakeholders. It also envisages the establishment of an unprecedented market monitoring framework, in which data on wholesale energy market transactions, together with fundamental data, are reported to the Agency for the Cooperation of Energy Regulators (ACER), which is responsible for their screening and initial analysis and assessment. Suspicious events are then notified to national competent authorities (NCAs), typically National Regulatory Authorities for energy (NRAs), for investigation and enforcement.
The post Episode #63 – The One Thing appeared first on DotComSecrets.com Blog - Weird Marketing Experiments That Increase Traffic, Conversions and Sales.... How to increase your conversions by un-muddying your offers, and a whole bunch more... --------------------------------------------------------------------------------- Hey everyone, this is Russell and this is a special late night edition of Marketing in your Car. I hope you guys are doing awesome. I am actually driving home from the airport right now. I had a really fun weekend. Some of you know if you follow me on Facebook, you probably saw we just launched or created a brand new supplement for the MMA called MMA Ignite. I was actually in Dallas, Thursday flew to Dallas to go film us actually making the product because we also, sometime in the future, I'm going to be creating a product called SupplementSecrets.com. I just wanted to be able to have that footage of them actually making our first batch of MMA Ignite so I flew down there, brought a camera, and filmed the whole process. It was cool, you see them. We made our own formula. They go and buy all the raw materials. They have boxes and barrels of all these powders and stuff. Then they take them all, mix them in this huge mixer, and take them into the other room and put them in the machine that puts them into the bottles, and then the label machine puts the labels on, and the thing seals the top. It was a really cool process. We filmed the whole thing. I'm sure you guys in the next few months will see that when we come out with that product. It's a fun thing. I was just planning on doing that, then I realized that this weekend was the NCA Wrestling Tournament in Oklahoma and Daegan Smith was going to go. My birthday was two weeks ago, so Daegan was like, “Hey, I just bought you a birthday present. You're coming to NCAs.” I flew from Dallas to Oklahoma and had a chance to go watch the NCAs yesterday which was really fun. Daegan came through. He got us front row seats so we were front row, right in the section where the wrestlers run out in the mats. It was pretty sweet. My wife and my kids were watching the tournament from home. Because we got such good seats, I guess they saw me on TV every couple of minutes so it was kind of fun. My little son Bowen texted and he was like, “Hey dad, you're on TV. You're famous,” so that was fun. It was just a really fun weekend. It was cool on the flight home, I had some delays. It was probably ten hours I've been in airports. I had a chance to work on this new product we're putting out, another one of our free plus shipping products, just finishing up the front-end book for it. It got me excited and thinking a lot more about marketing and things like that. I want to share with you guys a concept that over the last four or five days, I've been thinking about this. I shared the concept with Daegan. I might have mentioned it on a podcast but I've just been thinking a lot about it. I have another probably 15 minute drive to get back home so I thought I would just dump it on you guys a little bit, and hopefully give you guys some ideas because I think I'm going to talk about this a little bit, the Dot Com Secrets Lab Funnel. I rebuilt it three different times. I think the next, I haven't seen the stats yet but I think the one we built right before I left out of town, I'm hoping that it converts a lot better. I think that the psychology behind what I was trying to do, I explained this whole concept with Daegan. I think that too often, we try to sell things, we're trying to sell stuff. When I first got into this business, people always talked about you create an offer and you create bonuses, and the more bonuses you have the better.
How to increase your conversions by un-muddying your offers, and a whole bunch more… ---Transcript--- Hey everyone, this is Russell and this is a special late night edition of Marketing in your Car. I hope you guys are doing awesome. I am actually driving home from the airport right now. I had a really fun weekend. Some of you know if you follow me on Facebook, you probably saw we just launched or created a brand new supplement for the MMA called MMA Ignite. I was actually in Dallas, Thursday flew to Dallas to go film us actually making the product because we also, sometime in the future, I'm going to be creating a product called SupplementSecrets.com. I just wanted to be able to have that footage of them actually making our first batch of MMA Ignite so I flew down there, brought a camera, and filmed the whole process. It was cool, you see them. We made our own formula. They go and buy all the raw materials. They have boxes and barrels of all these powders and stuff. Then they take them all, mix them in this huge mixer, and take them into the other room and put them in the machine that puts them into the bottles, and then the label machine puts the labels on, and the thing seals the top. It was a really cool process. We filmed the whole thing. I'm sure you guys in the next few months will see that when we come out with that product. It's a fun thing. I was just planning on doing that, then I realized that this weekend was the NCA Wrestling Tournament in Oklahoma and Daegan Smith was going to go. My birthday was two weeks ago, so Daegan was like, “Hey, I just bought you a birthday present. You're coming to NCAs.” I flew from Dallas to Oklahoma and had a chance to go watch the NCAs yesterday which was really fun. Daegan came through. He got us front row seats so we were front row, right in the section where the wrestlers run out in the mats. It was pretty sweet. My wife and my kids were watching the tournament from home. Because we got such good seats, I guess they saw me on TV every couple of minutes so it was kind of fun. My little son Bowen texted and he was like, “Hey dad, you're on TV. You're famous,” so that was fun. It was just a really fun weekend. It was cool on the flight home, I had some delays. It was probably ten hours I've been in airports. I had a chance to work on this new product we're putting out, another one of our free plus shipping products, just finishing up the front-end book for it. It got me excited and thinking a lot more about marketing and things like that. I want to share with you guys a concept that over the last four or five days, I've been thinking about this. I shared the concept with Daegan. I might have mentioned it on a podcast but I've just been thinking a lot about it. I have another probably 15 minute drive to get back home so I thought I would just dump it on you guys a little bit, and hopefully give you guys some ideas because I think I'm going to talk about this a little bit, the Dot Com Secrets Lab Funnel. I rebuilt it three different times. I think the next, I haven't seen the stats yet but I think the one we built right before I left out of town, I'm hoping that it converts a lot better. I think that the psychology behind what I was trying to do, I explained this whole concept with Daegan. I think that too often, we try to sell things, we're trying to sell stuff. When I first got into this business, people always talked about you create an offer and you create bonuses, and the more bonuses you have the better. Then you get your features and your benefits. You're trying to explain all the amazing stuff about this product. The theory is that if you drop 1000 different bullet points, that one of those little bullet points is going to speak to somebody and they're going to want to buy. Because you're not speaking face-to-face, when you try to sell somebody face-to-face, you have an advantage because you can see what their concerns are and things like that whereas in print and video and stuff, you don't so the theory is you're just giving everything you can think of and throw it out there. One of them hopefully will be the one that closes them. I've been thinking a lot about that. I don't necessarily think I agree with that concept. One of the big things I was just writing about in my book that we're going to be launching, talking about the different free plus shipping offers we've been doing and why they've been working so well, one of the things I've been writing about is the fact that the free plus shipping offers that do the best aren't the ones that are this free course or something big like that. The ones that do the best are the ones that are very singular focused, one concept, one idea, one thing that you're selling. I was thinking about if you look at, talking about concepts you guys probably don't know yet because you haven't read the book, but this funnel that we take people through, this free plus shipping, we put them through an invisible funnel. At the end of it, we sell them your coaching program. Your coaching program is the end-all, be-all, right? It's all the stuff you have, teaching them how to do everything. That's hard to sell because it's so big that it's hard for people to grasp that. Then you take your entire coaching program or whatever and pull one piece of that out, the one most sexy part of that. That becomes what you train on during your invisible funnel training. Then from your invisible funnel training, you pick the sexiest thing and pull that piece out. That becomes the free plus shipping thing, very much one focus. The new upsells that I did for Dot Com Secrets Labs, I kind of did the same thing. One of the upsells is a new traffic upsell. In there, there's a whole bunch of videos and things like that about different ways to get traffic. It's a good product. It's a great product. When I was writing the copy for it, starting the traditional way, talking about you're going to learn this traffic system and this, you dump on all these different systems, I was like, “Man, I don't think people really want that. What people want is the one thing. What's the one thing that the product is going to give me if I buy it? That's what I want. How is it going to solve this one thing?” I took all the, I think it was seven different traffic systems in there, and I just focused on one. I talked about one and made it so mysterious, exciting, intriguing, and cool. I talked about that and was like, “There's a bunch of other ones too but I don't have time to talk about this. This one alone is worth more than the price. You're getting that plus seven more.” I just talked about that one thing, that one bullet point. I just went deep into that and made that the bait, the thing to get them to have the desire to come in, instead of throwing out every feature and benefit, a bunch of bonuses. I just picked the one thing that I think is going to be the best bait. That becomes the entire focus of the sales message, the same thing with the second upsell inside Dot Com Secrets Labs. The traffic one is a new upsell that I hadn't done before whereas this one is one that has been in every version of the upsell flow. We're selling the Seven Figure Shortcut, which is our automated webinar and sales training. I thought, “I'm going to do the same thing on this. I'm going to figure out what's the one thing in this entire course.” This course is big. I think it's six or seven days worth of videos. It's two different workshops and a whole bunch of other stuff, probably one of the best products I've ever created. The problem is when I try to sell it, people don't want to buy seven days worth of videos. There's just so much stuff, they get overwhelmed and it seems like a lot of work. Of all the seven days worth of content, what's the best thing? What's the one most intriguing or sexy, the one thing that had the biggest impact on me, the reason why I put that in the course? What was the one thing that had the biggest impact on me? I was thinking back. The one thing that had the biggest impact on me was when this guy named Armand Morin taught me a thing he called the stack. It's the way he did his close when he sold from stage. He taught me this way to close. I did it and I've always struggled to sell from stage or on webinars. I learned it and the very first time I did it, I closed 40% of the audience. Then I took that and added it to every presentation I've ever done. I think I counted 23 or 24 different webinars and presentations I've created that all use that. Every single one that I've used that has been successful. It was this one thing. I talk about that. I say, “Look, I did this whole course that taught everything else I've learned about how to script a webinar and how to sell things. There's some amazing stuff that I don't have time to go through it all, but just this one thing alone, the stack, that one thing has made me millions of dollars. That's something that's inside of this course. I don't know anywhere else in the world you can get it, but you can get it in this course. For $297, you get the course. You're going to learn about that one thing but you're also going to get all this other stuff I'm not even going to talk about, a bunch of other things that can help you get traffic. That one thing is by far worth the price of admission.” That's the way I pitched it. I'm not sure how sales have done over the weekend since we launched it. I've been out of communication with all the wrestling stuff and the supplements but it logically makes a lot of sense to me. I think us as product designers and developers, we get so into all of the stuff that we create and the packages that we create that have so many elements as things, whereas I think sometimes the power is just figuring out the one thing they desire the most and really focusing on that. If it's what they want, not what they need but what they want, that's going to be what drives them to buy. I think the other things will muddy the waters too much. I think all the other stuff, the bonuses and all that crap that we normally throw in just muddy the waters. It takes the focus off of the core desire they have. That's my thought process right now. It gets me excited because it changes the way that I present things and I pitch things. I was also thinking a lot about upsell flows, the right way to do them. I used to for years, I would just go and have my front end product. What's the upsell? I would pick a random product, and just do random different products in the sales process. For some reason, it used to work alright back in the day but today, it doesn't. Thinks have to be very congruent. That's the other thing I've been thinking a lot about. What is your front end offer? What are your upsells and things like that? This black box is turning into some of our high end clients. We're having everyone create a free plus shipping offer. The upsell is the invisible funnel that they're doing. As of a week ago, I would have thought that the best way to do it was have your free plus shipping be teaching this process, and then the invisible funnel is you going deeper into that process. What I've found from our testing with Dot Com Secrets Labs, I did that. We set it up where a free book was the front end product and the first upsell was invisible funnel style training where they got to be on this webinar where we went deeper into testing and all that kind of stuff. The take rate was horrible. It was really bad. I think it's because if your upsell is more of the same thing, it's not what people want. They want the next piece of the process. The new upsell flow, by the way, if you look at the Dot Com Secrets Labs one, if you look at Dot Com Secrets as a whole of my company, we have three missions we try to help people do, help them with traffic, conversions, and sales, those three things. Dot Com Secrets Labs is the conversion product. The upsell is the traffic product. Hey, we just helped you double your conversions. Now I want to help you double your traffic. The second upsell is the third pillar of our company which is sales. Hey, we just helped you double your conversions. If you took the first upsell, we helped you double your traffic. Now we want to help you double your sales. It's taking that path of logical next thing they need. By buying your product, what's the gap that they're missing? Not so much the gap but what's the next thing they're going to need after that. If you can figure those things out, it just makes your upsell flow work a lot better. Thanks for allowing me to brain dump. I've been thinking about it but it always helps me to put it out in words. I'm now at my home. It's late at night. I'm excited to get to my wife and give my kids a kiss. I appreciate you guys and hope you enjoyed this podcast. I hope you're enjoying the stuff we're doing now. We're putting out a lot of fun stuff and having a good time. Watch what we're doing. We're making more money than we ever have. Model what we're doing. That's the best way to make more money. Thanks you guys. I'll talk to you all soon.
How to increase your conversions by un-muddying your offers, and a whole bunch more… ---Transcript--- Hey everyone, this is Russell and this is a special late night edition of Marketing in your Car. I hope you guys are doing awesome. I am actually driving home from the airport right now. I had a really fun weekend. Some of you know if you follow me on Facebook, you probably saw we just launched or created a brand new supplement for the MMA called MMA Ignite. I was actually in Dallas, Thursday flew to Dallas to go film us actually making the product because we also, sometime in the future, I’m going to be creating a product called SupplementSecrets.com. I just wanted to be able to have that footage of them actually making our first batch of MMA Ignite so I flew down there, brought a camera, and filmed the whole process. It was cool, you see them. We made our own formula. They go and buy all the raw materials. They have boxes and barrels of all these powders and stuff. Then they take them all, mix them in this huge mixer, and take them into the other room and put them in the machine that puts them into the bottles, and then the label machine puts the labels on, and the thing seals the top. It was a really cool process. We filmed the whole thing. I’m sure you guys in the next few months will see that when we come out with that product. It’s a fun thing. I was just planning on doing that, then I realized that this weekend was the NCA Wrestling Tournament in Oklahoma and Daegan Smith was going to go. My birthday was two weeks ago, so Daegan was like, “Hey, I just bought you a birthday present. You’re coming to NCAs.” I flew from Dallas to Oklahoma and had a chance to go watch the NCAs yesterday which was really fun. Daegan came through. He got us front row seats so we were front row, right in the section where the wrestlers run out in the mats. It was pretty sweet. My wife and my kids were watching the tournament from home. Because we got such good seats, I guess they saw me on TV every couple of minutes so it was kind of fun. My little son Bowen texted and he was like, “Hey dad, you’re on TV. You’re famous,” so that was fun. It was just a really fun weekend. It was cool on the flight home, I had some delays. It was probably ten hours I’ve been in airports. I had a chance to work on this new product we’re putting out, another one of our free plus shipping products, just finishing up the front-end book for it. It got me excited and thinking a lot more about marketing and things like that. I want to share with you guys a concept that over the last four or five days, I’ve been thinking about this. I shared the concept with Daegan. I might have mentioned it on a podcast but I’ve just been thinking a lot about it. I have another probably 15 minute drive to get back home so I thought I would just dump it on you guys a little bit, and hopefully give you guys some ideas because I think I’m going to talk about this a little bit, the Dot Com Secrets Lab Funnel. I rebuilt it three different times. I think the next, I haven’t seen the stats yet but I think the one we built right before I left out of town, I’m hoping that it converts a lot better. I think that the psychology behind what I was trying to do, I explained this whole concept with Daegan. I think that too often, we try to sell things, we’re trying to sell stuff. When I first got into this business, people always talked about you create an offer and you create bonuses, and the more bonuses you have the better. Then you get your features and your benefits. You’re trying to explain all the amazing stuff about this product. The theory is that if you drop 1000 different bullet points, that one of those little bullet points is going to speak to somebody and they’re going to want to buy. Because you’re not speaking face-to-face, when you try to sell somebody face-to-face, you have an advantage because you can see what their concerns are and things like that whereas in print and video and stuff, you don’t so the theory is you’re just giving everything you can think of and throw it out there. One of them hopefully will be the one that closes them. I’ve been thinking a lot about that. I don’t necessarily think I agree with that concept. One of the big things I was just writing about in my book that we’re going to be launching, talking about the different free plus shipping offers we’ve been doing and why they’ve been working so well, one of the things I’ve been writing about is the fact that the free plus shipping offers that do the best aren’t the ones that are this free course or something big like that. The ones that do the best are the ones that are very singular focused, one concept, one idea, one thing that you’re selling. I was thinking about if you look at, talking about concepts you guys probably don’t know yet because you haven’t read the book, but this funnel that we take people through, this free plus shipping, we put them through an invisible funnel. At the end of it, we sell them your coaching program. Your coaching program is the end-all, be-all, right? It’s all the stuff you have, teaching them how to do everything. That’s hard to sell because it’s so big that it’s hard for people to grasp that. Then you take your entire coaching program or whatever and pull one piece of that out, the one most sexy part of that. That becomes what you train on during your invisible funnel training. Then from your invisible funnel training, you pick the sexiest thing and pull that piece out. That becomes the free plus shipping thing, very much one focus. The new upsells that I did for Dot Com Secrets Labs, I kind of did the same thing. One of the upsells is a new traffic upsell. In there, there’s a whole bunch of videos and things like that about different ways to get traffic. It’s a good product. It’s a great product. When I was writing the copy for it, starting the traditional way, talking about you’re going to learn this traffic system and this, you dump on all these different systems, I was like, “Man, I don’t think people really want that. What people want is the one thing. What’s the one thing that the product is going to give me if I buy it? That’s what I want. How is it going to solve this one thing?” I took all the, I think it was seven different traffic systems in there, and I just focused on one. I talked about one and made it so mysterious, exciting, intriguing, and cool. I talked about that and was like, “There’s a bunch of other ones too but I don’t have time to talk about this. This one alone is worth more than the price. You’re getting that plus seven more.” I just talked about that one thing, that one bullet point. I just went deep into that and made that the bait, the thing to get them to have the desire to come in, instead of throwing out every feature and benefit, a bunch of bonuses. I just picked the one thing that I think is going to be the best bait. That becomes the entire focus of the sales message, the same thing with the second upsell inside Dot Com Secrets Labs. The traffic one is a new upsell that I hadn’t done before whereas this one is one that has been in every version of the upsell flow. We’re selling the Seven Figure Shortcut, which is our automated webinar and sales training. I thought, “I’m going to do the same thing on this. I’m going to figure out what’s the one thing in this entire course.” This course is big. I think it’s six or seven days worth of videos. It’s two different workshops and a whole bunch of other stuff, probably one of the best products I’ve ever created. The problem is when I try to sell it, people don’t want to buy seven days worth of videos. There’s just so much stuff, they get overwhelmed and it seems like a lot of work. Of all the seven days worth of content, what’s the best thing? What’s the one most intriguing or sexy, the one thing that had the biggest impact on me, the reason why I put that in the course? What was the one thing that had the biggest impact on me? I was thinking back. The one thing that had the biggest impact on me was when this guy named Armand Morin taught me a thing he called the stack. It’s the way he did his close when he sold from stage. He taught me this way to close. I did it and I’ve always struggled to sell from stage or on webinars. I learned it and the very first time I did it, I closed 40% of the audience. Then I took that and added it to every presentation I’ve ever done. I think I counted 23 or 24 different webinars and presentations I’ve created that all use that. Every single one that I’ve used that has been successful. It was this one thing. I talk about that. I say, “Look, I did this whole course that taught everything else I’ve learned about how to script a webinar and how to sell things. There’s some amazing stuff that I don’t have time to go through it all, but just this one thing alone, the stack, that one thing has made me millions of dollars. That’s something that’s inside of this course. I don’t know anywhere else in the world you can get it, but you can get it in this course. For $297, you get the course. You’re going to learn about that one thing but you’re also going to get all this other stuff I’m not even going to talk about, a bunch of other things that can help you get traffic. That one thing is by far worth the price of admission.” That’s the way I pitched it. I’m not sure how sales have done over the weekend since we launched it. I’ve been out of communication with all the wrestling stuff and the supplements but it logically makes a lot of sense to me. I think us as product designers and developers, we get so into all of the stuff that we create and the packages that we create that have so many elements as things, whereas I think sometimes the power is just figuring out the one thing they desire the most and really focusing on that. If it’s what they want, not what they need but what they want, that’s going to be what drives them to buy. I think the other things will muddy the waters too much. I think all the other stuff, the bonuses and all that crap that we normally throw in just muddy the waters. It takes the focus off of the core desire they have. That’s my thought process right now. It gets me excited because it changes the way that I present things and I pitch things. I was also thinking a lot about upsell flows, the right way to do them. I used to for years, I would just go and have my front end product. What’s the upsell? I would pick a random product, and just do random different products in the sales process. For some reason, it used to work alright back in the day but today, it doesn’t. Thinks have to be very congruent. That’s the other thing I’ve been thinking a lot about. What is your front end offer? What are your upsells and things like that? This black box is turning into some of our high end clients. We’re having everyone create a free plus shipping offer. The upsell is the invisible funnel that they’re doing. As of a week ago, I would have thought that the best way to do it was have your free plus shipping be teaching this process, and then the invisible funnel is you going deeper into that process. What I’ve found from our testing with Dot Com Secrets Labs, I did that. We set it up where a free book was the front end product and the first upsell was invisible funnel style training where they got to be on this webinar where we went deeper into testing and all that kind of stuff. The take rate was horrible. It was really bad. I think it’s because if your upsell is more of the same thing, it’s not what people want. They want the next piece of the process. The new upsell flow, by the way, if you look at the Dot Com Secrets Labs one, if you look at Dot Com Secrets as a whole of my company, we have three missions we try to help people do, help them with traffic, conversions, and sales, those three things. Dot Com Secrets Labs is the conversion product. The upsell is the traffic product. Hey, we just helped you double your conversions. Now I want to help you double your traffic. The second upsell is the third pillar of our company which is sales. Hey, we just helped you double your conversions. If you took the first upsell, we helped you double your traffic. Now we want to help you double your sales. It’s taking that path of logical next thing they need. By buying your product, what’s the gap that they’re missing? Not so much the gap but what’s the next thing they’re going to need after that. If you can figure those things out, it just makes your upsell flow work a lot better. Thanks for allowing me to brain dump. I’ve been thinking about it but it always helps me to put it out in words. I’m now at my home. It’s late at night. I’m excited to get to my wife and give my kids a kiss. I appreciate you guys and hope you enjoyed this podcast. I hope you’re enjoying the stuff we’re doing now. We’re putting out a lot of fun stuff and having a good time. Watch what we’re doing. We’re making more money than we ever have. Model what we’re doing. That’s the best way to make more money. Thanks you guys. I’ll talk to you all soon.
This is the #1 secret to breaking free from the fear that is keeping you from the success you want. ---Transcript--- Hey everybody, this is Russell Brunson. I want to welcome you to the Marketing in Your Car podcast. Today, I actually just got my haircut and I'm driving back home. It was kind of fun, before my haircut, I had somebody call me and they're writing a book, and they want to interview me about success and about stuff like that for the book. One of the questions that they asked me sparked a thought that I wanted to pass on this podcast. Any of you guys thinking about it as well, basically, the question had to do with why do most people not succeed. What's the reason behind it? Is it fear of success? Is it fear of failure? What is it that causes most people not to succeed? What do you do different that has made it possible for you to have great success? I started thinking about that. It reminded me of one night, one of my close friends, he's a chiropractor. He just started his chiropractic clinic. It was kind of struggling. He called me one night and asked if I could talk, so we went over to his clinic and sat down and just started talking for a couple of hours. I could see he was in a really bad place. He was just very concerned and freaking out, and all sorts of stuff. He was just very scared of all the stuff that could happen. Because of that, he didn't know what to do and he couldn't move. He was kind of stuck in this really bad spot. I remember I sat there and thought for a minute. Then I asked him, I said, “For you to be successful, you got to do what I do. You need to look at what is the worst case scenario.” He said, “Worst case scenario, I go bankrupt.” I'm like, “What does that mean?” “If I go bankrupt, then this, this, this.” I'm like, “You got to dig deeper. What are your real fears? If bankruptcy is the worst case scenario, what are your fears about that?” “Well, if that happened, that means I would probably lose my house, and if I did that, I would lose this, and this would happen.” I made him sit down and we actually mapped out what was the worst case scenario. What was that thing? He listed it out. I said, “Look, if you're going to be successful in this venture, you have to be okay with the worst case scenario. Until you are completely okay with the worst case scenario,” I said, “you will be so scared, you won't be willing to gamble the dice and do what you need to do in order to be successful in this business.” After awhile, he said, “You know what, you're right. I'm okay with that. If that's the worst case scenario, I can live with that. If that's what's going to happen, that's what's going to happen.” As soon as he was able to accept that, then he was able to start producing and start getting out there and actually doing what he needed to do to be successful in the game. I think that that's a lesson for people in any area of life. In wrestling, I had the same thing. In business, I've had the same thing multiple times where if I don't know what the worst case scenario is, I can't be successful. A little while ago, we had our merchant account shut down. We had 100 employees that had almost a million dollars a month in payroll, overhead, and expenses, and we lost our merchant accounts. I remember I went to this paralyzing fear. I didn't know what to do and I didn't know how to move or how to react. I was just stuck. I remember sitting there thinking, “Man, I'm kind of in a bad spot.” It wasn't until I sat down and did this same exercise myself and I said, “What is the worst case scenario?” I said, “Worst case, I've got to shut down our company or I kick out people. I got to file for bankruptcy,” whatever it might be. I listed those things out and I had to become okay with that. The second I was okay with that, saying, “Look, if that's the worst thing that's going to happen, I can deal with that,” suddenly, that paralyzing fear disappeared and I was able to step up and to produce and do what I needed to do to break through and create something better than the worst case scenario. That's I think where leadership really comes from. As leaders, we have to have a vision of where we want to go, and then we have to be willing and able to guide ourselves and our team and get there, and be willing to act and move but if we're scared of the worst case scenario, and we keep pushing it to the back of our mind because we don't want to think about it, that will paralyze you and keep you from taking the action you need. Step number one for any of you guys is list out what's the worst case scenario in the situation. Then become okay with that, and then build a vision to make something better than the worst case. Make something as great and amazing as you can but realize that the worst thing that could possibly happen is that, and if I'm okay with that, then I've got the ability to move and to really shine. I look at my wrestling. When I was all the way through high school and all the way through college, I was the kind of wrestler I was good in practice but I was much better on the mat. I think part of it was because of my attitude where it was kind of like if I lost, I didn't really care because there's always the next match and the next tournament. I just competed at a higher level than I think my skill set was. I would always, if you look back at high school and college, I always upset people that I shouldn't have beat because I stepped on the mat and I would just go out there. I think the reason is because a lot of times, people didn't want to lose so bad that I was able to beat them. For me, my senior year in college was the first time I ever experienced that. I knew people had this problem but I never experienced it until my senior year. My senior year, my very first match, I wrestled a kid who ended up winning the NCAs and was a two-time NCA champ, three time or four time finalist. I wrestled in this match. I lose to him by one point. I was frustrated but I was like, “Man, I'm at that level. I'm close enough that I should be in the All American this year.” That was my goals. After that match, everything started going downhill. I ended up losing insane amount of matches afterward. It was so embarrassing to me. I realized later on in the season, luckily I was able to pull myself out of it about halfway through the season, but I realized that my fear of the worst case, because this was my last year, I had to prove it. Everything in my entire career was on the line for this and I had to prove that I could do it. Because of that, I wasn't able to produce. I wasn't able to succeed and I didn't wrestle as well as I should. I think my senior year is probably my worst year because of that, because I was so afraid, “This is my last shot.” I just want you guys to think about that, if you're in athletics, if you're in business, and in your personal life, your marriage, your family. Whatever it is, you've got to become okay with the worst case scenario because as soon as you do, it's the most freeing experience you will experience. It gives you the ability to step up and produce, and do what you need to do to get your job done. That is my words of wisdom for today. I hope you enjoyed it. I hope that you got some value out of it. If you like this, if you like our podcast at all, please go to iTunes and rate us. I would love to see some feedback. It's kind of fun to see some of the reviews coming in. We appreciate you guys. I hope that you get a lot of value out of this, and I will talk to you all tomorrow on our next podcast. Thanks, everybody.
This is the #1 secret to breaking free from the fear that is keeping you from the success you want. ---Transcript--- Hey everybody, this is Russell Brunson. I want to welcome you to the Marketing in Your Car podcast. Today, I actually just got my haircut and I’m driving back home. It was kind of fun, before my haircut, I had somebody call me and they’re writing a book, and they want to interview me about success and about stuff like that for the book. One of the questions that they asked me sparked a thought that I wanted to pass on this podcast. Any of you guys thinking about it as well, basically, the question had to do with why do most people not succeed. What’s the reason behind it? Is it fear of success? Is it fear of failure? What is it that causes most people not to succeed? What do you do different that has made it possible for you to have great success? I started thinking about that. It reminded me of one night, one of my close friends, he’s a chiropractor. He just started his chiropractic clinic. It was kind of struggling. He called me one night and asked if I could talk, so we went over to his clinic and sat down and just started talking for a couple of hours. I could see he was in a really bad place. He was just very concerned and freaking out, and all sorts of stuff. He was just very scared of all the stuff that could happen. Because of that, he didn’t know what to do and he couldn’t move. He was kind of stuck in this really bad spot. I remember I sat there and thought for a minute. Then I asked him, I said, “For you to be successful, you got to do what I do. You need to look at what is the worst case scenario.” He said, “Worst case scenario, I go bankrupt.” I’m like, “What does that mean?” “If I go bankrupt, then this, this, this.” I’m like, “You got to dig deeper. What are your real fears? If bankruptcy is the worst case scenario, what are your fears about that?” “Well, if that happened, that means I would probably lose my house, and if I did that, I would lose this, and this would happen.” I made him sit down and we actually mapped out what was the worst case scenario. What was that thing? He listed it out. I said, “Look, if you’re going to be successful in this venture, you have to be okay with the worst case scenario. Until you are completely okay with the worst case scenario,” I said, “you will be so scared, you won’t be willing to gamble the dice and do what you need to do in order to be successful in this business.” After awhile, he said, “You know what, you’re right. I’m okay with that. If that’s the worst case scenario, I can live with that. If that’s what’s going to happen, that’s what’s going to happen.” As soon as he was able to accept that, then he was able to start producing and start getting out there and actually doing what he needed to do to be successful in the game. I think that that’s a lesson for people in any area of life. In wrestling, I had the same thing. In business, I’ve had the same thing multiple times where if I don’t know what the worst case scenario is, I can’t be successful. A little while ago, we had our merchant account shut down. We had 100 employees that had almost a million dollars a month in payroll, overhead, and expenses, and we lost our merchant accounts. I remember I went to this paralyzing fear. I didn’t know what to do and I didn’t know how to move or how to react. I was just stuck. I remember sitting there thinking, “Man, I’m kind of in a bad spot.” It wasn’t until I sat down and did this same exercise myself and I said, “What is the worst case scenario?” I said, “Worst case, I’ve got to shut down our company or I kick out people. I got to file for bankruptcy,” whatever it might be. I listed those things out and I had to become okay with that. The second I was okay with that, saying, “Look, if that’s the worst thing that’s going to happen, I can deal with that,” suddenly, that paralyzing fear disappeared and I was able to step up and to produce and do what I needed to do to break through and create something better than the worst case scenario. That’s I think where leadership really comes from. As leaders, we have to have a vision of where we want to go, and then we have to be willing and able to guide ourselves and our team and get there, and be willing to act and move but if we’re scared of the worst case scenario, and we keep pushing it to the back of our mind because we don’t want to think about it, that will paralyze you and keep you from taking the action you need. Step number one for any of you guys is list out what’s the worst case scenario in the situation. Then become okay with that, and then build a vision to make something better than the worst case. Make something as great and amazing as you can but realize that the worst thing that could possibly happen is that, and if I’m okay with that, then I’ve got the ability to move and to really shine. I look at my wrestling. When I was all the way through high school and all the way through college, I was the kind of wrestler I was good in practice but I was much better on the mat. I think part of it was because of my attitude where it was kind of like if I lost, I didn’t really care because there’s always the next match and the next tournament. I just competed at a higher level than I think my skill set was. I would always, if you look back at high school and college, I always upset people that I shouldn’t have beat because I stepped on the mat and I would just go out there. I think the reason is because a lot of times, people didn’t want to lose so bad that I was able to beat them. For me, my senior year in college was the first time I ever experienced that. I knew people had this problem but I never experienced it until my senior year. My senior year, my very first match, I wrestled a kid who ended up winning the NCAs and was a two-time NCA champ, three time or four time finalist. I wrestled in this match. I lose to him by one point. I was frustrated but I was like, “Man, I’m at that level. I’m close enough that I should be in the All American this year.” That was my goals. After that match, everything started going downhill. I ended up losing insane amount of matches afterward. It was so embarrassing to me. I realized later on in the season, luckily I was able to pull myself out of it about halfway through the season, but I realized that my fear of the worst case, because this was my last year, I had to prove it. Everything in my entire career was on the line for this and I had to prove that I could do it. Because of that, I wasn’t able to produce. I wasn’t able to succeed and I didn’t wrestle as well as I should. I think my senior year is probably my worst year because of that, because I was so afraid, “This is my last shot.” I just want you guys to think about that, if you’re in athletics, if you’re in business, and in your personal life, your marriage, your family. Whatever it is, you’ve got to become okay with the worst case scenario because as soon as you do, it’s the most freeing experience you will experience. It gives you the ability to step up and produce, and do what you need to do to get your job done. That is my words of wisdom for today. I hope you enjoyed it. I hope that you got some value out of it. If you like this, if you like our podcast at all, please go to iTunes and rate us. I would love to see some feedback. It’s kind of fun to see some of the reviews coming in. We appreciate you guys. I hope that you get a lot of value out of this, and I will talk to you all tomorrow on our next podcast. Thanks, everybody.
David takes over this week as we dip into the Blurry Photos UFO coffers for a peak at the Falcon Lake Incident!Original DescriptionFlora is back with a deep dive into the fascinating events of the Falcon Lake incident! An amazing Canadian UFO case, the Falcon Lake incident is often regarded as one of the most investigated and strongest UFO cases in history. Stefan Michalak was out on a prospecting trip near Falcon Lake, Manitoba, when he witnesses 2 UFOs in the sky. When one landed not far from him, his curiosity led him to a close encounter that would forever change his life. David tackles the incident and asks tough questions in the search for the truth. What did Michalak see that day? What caused him to become so ill afterward? And what can be made of the evidence and investigations? Flora also invites Dr. Chris Cogswell from the Mad Scientist Podcast to help suss out some science. Join a fun ride into an incredible account and fascinating investigation on this episode of Blurry Photos!Get a copy of When They Appeared here and support the show with your purchase!MusicMyst on the Moor, An Upsetting Theme, Crypto, Dark Rage, Malicious, Ossuary 5 – Rest, Danse Macabre – Kevin MacLeod (incompetech.com)Licensed under Creative Commons: By Attribution 3.0Dark Side, Space Discoveries, Unknown Terrain Music by Nicolas JeudyLicensed under Creative Commons Attribution 3.0SourcesRutkowski, Chris. When They Appeared: Falcon Lake 1967: The Inside Story of a Close Encounter. August Night Press. Guilford, UK. 2017.Gross, Patrick. Close Encounter: Falcon Lake, Canada, 1967. Ufologie. Blog. 2005. https://ufologie.patrickgross.org/htm/michalak67cr00.htmCraig, Roy. Condon Report: Case 22. Files.NCAS. Web. http://files.ncas.org/condon/text/case22.htmThe Iron Skeptic. Stefan Michalak's Story: No Aliens Required. Blog. http://www.theironskeptic.com/articles/michalak/michalak.htmScience Daily. Understanding Steam Burns. May 14, 2018.Web. https://www.sciencedaily.com/releases/2018/05/180514122556.htmBernhardt, Darren. Falcon Lake Incident is Canada's ‘Best-documented UFO Case,' Even 50 Years Later. CBC News. May 19, 2017. Web. https://www.cbc.ca/news/canada/manitoba/falcon-lake-incident-book-anniversary-1.4121639Our Sponsors:* Check out Rosetta Stone and use my code TODAY for a great deal: www.rosettastone.comAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy