Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for.

In this special edition of ScaleUp Radio Shorts, Kevin Brent and Louise Blunt revisit three standout conversations from recent ScaleUp Radio episodes to uncover a common thread running through them all. At first glance, these guests appear to operate in completely different worlds. Maritsa Inglessis specialises in people and HR. Peter Juhasz helps businesses generate growth through AI-powered revenue systems. Simon Bird works with founders on strategy, creativity and mindset. Yet all three are helping business owners solve the same challenge: escaping the founder trap. Whether you're struggling with people issues, feeling overwhelmed by growth challenges, or finding yourself stuck in the day-to-day running of the business, this episode offers practical insights to help you regain control and create a business that works for you, rather than because of you. In this episode: Why founders often become the biggest bottleneck in their own business Simon Bird explores the psychological challenges many founders face after years of building their companies. What starts as passion and excitement can gradually become pressure, responsibility and a sense of being trapped by the very business they created. The power of "Permission to Pause" Maritsa Inglessis introduces a powerful concept: giving yourself permission to stop, reflect and assess what your business actually needs before adding more people, processes or complexity. How poor onboarding and founder dependency drive employee turnover Learn how one business transformed from 100% staff turnover to retaining every employee for two years by improving onboarding, communication and delegation. Why drawing your business can reveal more than months of meetings Simon shares a fascinating exercise where founders visually represent their business challenges, uncovering hidden operational issues and alignment problems that traditional discussions often miss. Why most AI and growth initiatives fail Peter Juhasz explains why overcomplicating growth through multiple agencies and disconnected tactics often leads to frustration and burnout, and why combining AI with human expertise is critical for success. The role fear plays in leadership From difficult conversations with employees to making strategic decisions, all three guests highlight how fear can prevent founders from taking the actions their businesses need most. Key lessons from the discussion Stop trying to solve every problem yourself. Build systems rather than relying on heroics. Invest in proper onboarding and people development. Create space for strategic thinking. Don't confuse activity with progress. Use AI as an amplifier, not a replacement for expertise. Seek outside perspectives through coaches, advisors and trusted partners. Focus on building a business that can operate successfully without constant founder intervention. Standout Quote "Get the problem out of the founder's head and onto the table." About Smart90 Most founders I speak to feel busy but stuck; plenty happening, but not always clear on what genuinely matters most this quarter. If that's you, the G90 Summit is worth a look. A structured half-day where we work through everything competing for your attention, get clear on the three to five things that must happen in the next 90 days, then commit to them and build the system to make sure they actually happen. Quarterly, virtual, £97 per seat. Find out more at Smart90.co.uk/summit. Listen to the full interviews If you enjoyed these insights, make sure you also listen to the full conversations with: Maritsa Inglessis Peter Juhasz Simon Bird Each episode explores these topics in far greater depth and provides practical advice you can apply immediately within your own business. Production Note This episode of ScaleUp Radio was produced with the aid of artificial intelligence to support content preparation, editing and production workflows. ScaleUp Radio is brought to you by Smart90 and inspired by the Entrepreneurial ScaleUp System, helping ambitious business owners scale with greater clarity, focus and confidence. LinkedIn & Instagram Post Have you accidentally become the biggest bottleneck in your own business? In this latest ScaleUp Radio Shorts episode, Louise Blunt and I reflect on three brilliant conversations with Maritsa Inglessis, Peter Juhasz and Simon Bird. They each approach business growth from a completely different angle: People and HR. AI and lead generation. Strategy and founder mindset. Yet they all uncovered the same challenge. The Founder Trap. The point where the business starts depending on you for everything, leaving you busy, overwhelmed and struggling to focus on what really matters. A few key lessons from the discussion: ✔️ Give yourself permission to pause before adding more people, processes or complexity ✔️ Great onboarding and clear expectations reduce turnover and increase performance ✔️ AI works best when combined with human expertise and accountability ✔️ The best leaders don't carry every problem themselves If you're trying to scale while feeling stuck in the day-to-day, this episode is packed with practical insights. Listen here: [Insert Episode Link] #ScaleUpRadio #Smart90 #StopTheDrift #G90Summit #BusinessStrategy #LeadershipDevelopment #FounderMindset #NinetyDayPlanning BizSmart Comment A brilliant ScaleUp Radio Shorts episode that brings together three very different perspectives on one challenge most founders face. Well worth a listen if you're trying to create a business that scales without depending on you for everything. Smart90 Comment Most business owners don't need another tactic. They need clarity on what matters most next. This ScaleUp Radio Shorts episode is full of practical insights to help founders step back, refocus and build a business that can grow sustainably. :::

In this episode of ScaleUp Radio, Kevin Brent is joined by Maritsa, founder of The People Keeper, to explore one of the biggest challenges facing growing businesses: keeping great people. Maritsa shares how her business evolved from offering a single employee retention service into a comprehensive framework that helps companies with between 2 and 50 employees build the people foundations needed for sustainable growth. Together they discuss why staff turnover is rarely a recruitment problem, how founders can overcome the fear of delegation, and why strong people systems create the stability every growing business needs. In this episode: Why The People Keeper completely restructured its service offering to better support growing SMEs The Three-Legged Stool Framework for building a stable people foundation The hidden costs of employee turnover and why prevention is significantly cheaper than replacement How outdated processes and founder dependency create retention problems The role of leadership development in successful delegation Practical ways founders can overcome the fear of letting go How effective onboarding accelerates performance and retention Why retention is an outcome of good systems rather than a standalone objective The Three-Legged Stool Framework Maritsa explains that every business needs three critical foundations in place: 1. Legal and Operational Basics Contracts, policies, procedures and templates that provide clarity and consistency. 2. Day-to-Day Operations Effective hiring, onboarding, management capability and communication systems. 3. Future-Facing Strategy Aligning people plans with business objectives, whether that's growth, acquisition, succession or exit planning. When all three legs are working together, businesses create the stability that naturally improves retention. Case Study: Solving 100% Annual Staff Turnover One recruitment agency approached Maritsa with a serious challenge. Despite employing only four people, the business was experiencing 100% annual staff turnover. After investigating, three core issues emerged: Processes had not adapted to a fully remote working environment following Covid The founder was heavily involved in every decision, creating bottlenecks and dependency New hires were expected to learn through an overwhelming two-week virtual shadowing process Rather than focusing solely on recruitment, Maritsa addressed the underlying systems. A promising team member was developed into an Office Manager role, receiving training in leadership, performance management and conducting effective one-to-ones. The onboarding process was redesigned with clear success measures and structured milestones. The founder was supported in stepping back and delegating responsibility more effectively. The result? Staff turnover fell from 100% to 0% and has remained there for more than two years, saving the business an estimated £150,000 or more in replacement costs. Founder Delegation: The Real Barrier A key theme throughout the conversation is that delegation is rarely a capability issue. More often it is a psychological one. Many founders worry: What if someone makes a mistake? What if standards drop? What if customers are affected? Maritsa encourages founders to explore those fears openly. By asking, "What's the worst that could happen?" founders can identify realistic risks and put mitigation plans in place. The solution is not simply handing work over. It is about creating the conditions for success through training, authority, accountability and clarity. One Key Takeaway High turnover is usually a symptom, not the problem itself. When founders build strong systems, develop capable managers and create clear expectations, retention improves naturally. Great people stay where they can succeed. Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for. If you would like to be a guest on ScaleUp Radio, please click here: https://bizsmarts.co.uk/scaleupradio/kevin You can get in touch with Kevin here: kevin@biz-smart.co.uk Most founders I speak to feel busy but stuck; plenty happening, but not always clear on what genuinely matters most this quarter. If that sounds familiar, the G90 Summit is worth a look. It's a structured half-day session where we help founders identify the three to five priorities that genuinely matter over the next 90 days and build the systems to deliver them. Quarterly, virtual, and £97 a seat. You can find out more at http://Smart90.co.uk/summit . Maritsa can be found here: https://thepeoplekeeper.com/ https://thepeoplekeeper.com/resources https://www.linkedin.com/in/maritsai/ Resources: PX Espresso with Luke O'Mahoney - https://open.spotify.com/show/1M3SBzxJpogaR5aG6JL0eN Claude - https://claude.ai/

What happens when founders get fed up with fragmented agencies, disconnected marketing tactics, and expensive growth projects that fail to deliver? In this episode of ScaleUp Radio, Kevin Brent sits down with Peter Juhasz, co-founder of Syrvi.ai, to explore how they are reinventing go-to-market support for SMEs through what they call "Service as Software". Peter shares the scaling journey behind Syrvi.ai, from bootstrapping a tech platform with no previous software experience to building a 12-person team supporting around 30 active clients across the UK and beyond. The discussion dives into why traditional agency models often fail scaling businesses, how AI is changing the way SMEs approach growth, and why guarantees and trust are central to Syrvi.ai's model. A standout message from this episode: "Most SMEs don't need more agencies. They need one joined-up revenue system." In This Episode Why SMEs Struggle to Scale Peter explains the challenge many growing businesses face between: Trying to learn and implement AI internally Hiring multiple specialist agencies that rarely work cohesively together The result is often: High costs Conflicting strategies Founder burnout Poor ROI Fragmented accountability Peter references research suggesting over 95% of growth projects fail because businesses focus on isolated tactics instead of integrated systems. The "Service as Software" Model Syrvi.ai combines: Human expertise AI automation Proprietary software Integrated go-to-market execution Their Revenue Engine platform supports: Multi-channel outreach campaigns LinkedIn and email pipeline generation AI-assisted thought leadership SEO and content creation Generative AI Engine Optimisation (GAIO) Rather than replacing humans with AI, Peter explains how AI enables SMEs to execute more consistently and strategically without needing multiple suppliers. Earning Trust Through Guarantees One of the most interesting parts of the conversation is how Syrvi.ai reduces client risk. Their process includes: A free 45-minute strategy session A bespoke 25-page go-to-market plan A 90-day pilot programme Guaranteed qualified opportunities If targets are missed: They continue working free of charge until achieved Or refund the client Peter explains why demonstrating value before asking for long-term commitment has been critical to their growth and retention. Building a Tech Company Without a Tech Background Peter openly shares the challenges of: Bootstrapping the business Building software from scratch Recruiting the right CTO Learning AI and technology fundamentals as non-technical founders The company has invested hundreds of thousands of pounds into developing their platform while staying founder-funded. Today: The business has 12 team members Supports around 30 active clients Is approaching break-even Leadership Lessons and Founder Advice Peter shares lessons he would give his younger self: Take balanced risks Learn business management earlier Understand M&A sooner Invest time learning technology and AI fundamentals He also discusses: Founder mindset Sustainable scaling Managing growth pressure Long-term vision Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for. If you would like to be a guest on ScaleUp Radio, please click here: https://bizsmarts.co.uk/scaleupradio/kevin You can get in touch with Kevin here: kevin@biz-smart.co.uk Most founders I speak to feel busy but stuck; plenty happening, but not always clear on what genuinely matters most this quarter. If that sounds familiar, the G90 Summit is worth a look. It's a structured half-day session where we help founders identify the three to five priorities that genuinely matter over the next 90 days and build the systems to deliver them. Quarterly, virtual, and £97 a seat. You can find out more at http://Smart90.co.uk/summit . Peter can be found here: https://syrvi.ai/ Resources: Think & Grow Rich by Napoleon Hill - https://uk.bookshop.org/p/books/think-and-grow-rich-the-original-classic-hill/2073500?ean=9781906465599&next=t Good To Great by Jim Collins - https://uk.bookshop.org/p/books/good-to-great-collins-jim/5255326?ean=9780712676090&next=t Claude AI - https://claude.ai/

What happens when the business you built to create freedom starts feeling more like a trap? In this episode of ScaleUp Radio, Kevin Brent speaks with Simon Bird, founder of SEON, about one of the most common but least discussed challenges facing growing SME owners: the "Owner's Trap". Simon shares practical frameworks and diagnostic approaches designed to help founders step back, regain clarity, and reconnect with the purpose and direction of their business. Drawing on more than 25 years in global marketing leadership and seven years advising business owners through SEON, Simon explains why many leaders become overwhelmed as their businesses grow, and how structured thinking, visual frameworks, and better conversations can unlock progress. This conversation is packed with practical guidance for founders who feel busy, stretched, and stuck in operational complexity. In this episode: Why successful founders often become disconnected from the part of the business they originally loved The warning signs that operational pressure is beginning to affect performance and motivation Why trying to "solve" problems too quickly often creates more confusion How a "thinking partner" can help founders gain clarity and make better decisions The power of visual frameworks and metaphor to expose hidden business issues Why alignment problems inside leadership teams are often invisible until surfaced properly The importance of stepping back before jumping into strategy or restructuring How productising advisory services creates clearer value for clients Practical lessons Simon learned from building SEON from scratch Why consistent business development habits still matter, even for experienced advisers A standout insight from the episode One of the most powerful moments in the discussion is Simon's example of a husband-and-wife leadership team drawing their business as a car. One leader saw a polished, high-performing vehicle. The other saw it sitting in the garage with three wheels missing. That single exercise exposed a major operational disconnect that traditional meetings and reports had failed to uncover. It is a reminder that many business problems are not purely strategic or financial. Often, leaders are operating from completely different realities. The one key thing If your business feels harder to run than it should, resist the temptation to immediately fix symptoms. Pause first, diagnose properly, and create the space for honest thinking before choosing solutions. Simon can be found here: https://www.seongrowth.com/ simon@seongrowth.com Resources: The Long Game by Dorie Clark - https://uk.bookshop.org/p/books/the-long-game-how-to-be-a-long-term-thinker-in-a-short-term-world-dorie-clark/6104653?ean=9781647820572&next=t

In this special ScaleUp Radio episode, recorded live at our monthly ScaleUp Club Q&A session, Kevin Brent is joined once again by returning ScaleUp Radio guest Jennifer Appleton to explore one of the most powerful strategic concepts for growing businesses: the Hedgehog Concept from Jim Collins' Good to Great. Alongside the main discussion, members also heard an AI Pulse update from Paul at Green Gorilla Automation, showcasing how agentic AI tools like Claude can move from generic chatbot responses to genuinely useful strategic analysis when given the right business context. The conversation explores how founder-led businesses can avoid becoming "busy fools", stay focused on what truly drives profit, and use AI to enhance capability without losing the human insight that creates value. One standout theme throughout the session was this: "AI without context gives generic answers. AI with business context becomes a strategic thinking partner." In this episode The Hedgehog Concept explained We break down the three circles behind the Hedgehog Concept and why it matters for scaling businesses: What you are deeply passionate about What you can genuinely become best at What drives your economic engine The discussion highlights why businesses often lose momentum by saying "yes" to too many opportunities and how the Hedgehog acts as a practical filter for strategic decisions. ISO QSL's real-world Hedgehog Jennifer shares how ISO QSL defines its own Hedgehog: Passion: helping SMEs implement ISO systems Best at: implementing management systems for SMEs Economic engine: a recurring monthly retainer model She also explains how the business adapted after a major Google algorithm change impacted lead generation, including: Building a stronger referral strategy Exploring Generative Engine Optimisation (GEO) Protecting focus by avoiding distracting projects outside the core offer AI Pulse update – finding your Hedgehog with Claude Paul from Green Gorilla Automation demonstrated a live AI experiment comparing two Claude projects: One with no business context One connected to real company data including P&L, client lists and strategy documents The difference was dramatic. The context-rich AI project produced: Evidence-based strategic analysis SWOT recommendations Notion tasks Automated review scheduling A working hypothesis for the company's Hedgehog The session also introduced the practical "10/80/10" principle: 10% setup and context 80% AI execution 10% human review and refinement AI and the future of ISO auditing Jennifer also shared how ISO QSL is exploring AI-assisted auditing. Rather than replacing auditors, AI may: Pre-scan documents Identify gaps and trends Reduce low-value admin Allow auditors to focus on higher-value insight and improvement work The outcome: Increased capacity Better client experience Improved profitability without increasing fees Key Takeaways Strategic focus is often about deciding what not to do AI is only as valuable as the context you provide it Founder distraction is one of the biggest blockers to scale Recurring revenue models create stability and scalability AI works best as an enhancer of expertise, not a replacement for it The One Key Thing The businesses that scale most effectively are the ones disciplined enough to focus relentlessly on the few things they can genuinely become exceptional at. About ScaleUp Club ScaleUp Club is our monthly peer-to-peer session for ambitious business owners looking to scale with more clarity, structure and accountability. Each session combines: Strategic learning Practical workshops Peer discussion Expert guests AI and leadership updates Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for. If you would like to be a guest on ScaleUp Radio, please click here: https://bizsmarts.co.uk/scaleupradio/kevin You can get in touch with Kevin here: kevin@biz-smart.co.uk Most founders I speak to feel busy but stuck; plenty happening, but not always clear on what genuinely matters most this quarter. If that sounds familiar, the G90 Summit is worth a look. It's a structured half-day session where we help founders identify the three to five priorities that genuinely matter over the next 90 days and build the systems to deliver them. Quarterly, virtual, and £97 a seat. You can find out more at http://Smart90.co.uk/summit . Jennifer can be found here: https://www.linkedin.com/in/iso-certification-iso9001/ https://www.isoqsltd.com/ https://oakhouseworkspace.co.uk/

What happens when you put a brand strategist and a leadership development expert side by side? In this episode of ScaleUp Radio Shorts, Kevin Brent and Louise Blunt reflect on two recent ScaleUp Radio conversations with Giles Etherington, founder of Brand Satellite, and Meredith Bell, co-founder of Grow Strong Leaders. At first glance, branding and leadership may seem like very different disciplines. But both guests shared remarkably similar lessons about feedback, self-awareness, founder blind spots and the importance of gaining an outside perspective. The central theme running through both discussions is simple: When you're inside the jar, you can't read the label. Whether it's understanding how customers perceive your brand or recognising the impact your leadership style has on your team, scaling successfully requires the humility to seek honest feedback and the willingness to act on it. In this episode: Why founders struggle to see their own blind spots Giles shared a powerful analogy that many business owners will recognise. We become so immersed in our businesses that we often lose sight of how customers actually experience them. Similarly, Meredith explained how leaders frequently remain unaware of the signals they send to their teams and the unintended consequences those behaviours create. The value of independent feedback Both guests emphasised the importance of creating systems that reveal the truth. Giles uses independent customer interviews to uncover the emotional drivers behind buying decisions. Meredith uses 360-degree feedback tools to help leaders understand how their behaviour impacts those around them. Both approaches provide insights that founders simply cannot generate on their own. Why emotion matters more than features One of Giles' key messages was that customers rarely buy based on rational arguments alone. Businesses that focus only on services and features often end up competing on price. The strongest brands understand the emotional challenges their customers face and communicate how they help solve them. Hiring for fit, not just capability Meredith reflected on lessons learned during periods of rapid growth. Technical expertise alone does not guarantee success. Hiring decisions must consider culture, values and long-term fit. Structured onboarding, clear expectations and regular conversations create a much stronger foundation for success. Branding versus brand Many founders assume their logo is their brand. Giles challenged this thinking by explaining that logos, colours and visual identity are simply branding. Your brand is what people think and feel about your business once they experience it. Without a clear strategy behind it, even the most attractive branding becomes little more than decoration. Why values need systems Meredith highlighted how many organisations invest heavily in defining mission statements and values, only for them to become forgotten words on a wall. The difference comes when leaders intentionally build systems and behaviours that bring those values to life every day. Developing leaders instead of creating dependency As businesses grow, founders must move beyond solving every problem themselves. Rather than providing answers, Meredith encourages leaders to coach their teams by asking better questions and helping people develop their own judgement. This creates stronger leaders throughout the organisation and reduces dependency on the founder. AI is a tool, not a shortcut Both guests discussed the growing role of Artificial Intelligence in their work. Giles uses AI daily but warns that it cannot replace genuine customer understanding and emotional insight. Meredith uses AI as a coaching and reflection tool, helping her identify leadership habits and areas for improvement. In both cases, AI enhances expertise rather than replacing it. The One Key Thing The businesses that scale fastest are led by founders who actively seek perspectives beyond their own. Whether it's customer feedback, team feedback, leadership coaching or AI-assisted reflection, growth begins when we stop assuming we already know the answer. Key Quote "When you're inside the jar, you can't read the label." Resources Mentioned Brand Satellite Grow Strong Leaders 360 Degree Feedback Smart90 G90 Summit About Smart90 Most founders I speak to feel busy but stuck; plenty happening, but not always clear on what genuinely matters most this quarter. If that's you, the G90 Summit is worth a look. A structured half-day where we work through everything competing for your attention, get clear on the three to five things that must happen in the next 90 days, then commit to them and build the system to make sure they actually happen. Quarterly, virtual, £97 per seat. Find out more at Smart90.co.uk/summit Production Note This episode of ScaleUp Radio Shorts was produced with the aid of Artificial Intelligence to help analyse themes, identify key insights and support the creation of episode summaries and content.

What happens when the founder becomes the bottleneck in their own business? In this episode of ScaleUp Radio, Kevin Brent speaks with leadership expert and co-founder of Grow Strong Leaders, Meredith Bell, about why leadership is often the hidden constraint preventing businesses from scaling. Meredith shares how founders unintentionally create dependency cultures by solving every problem themselves and explains the mindset shift required to build confident, high-performing teams that can operate independently. She also reveals how Grow Strong Leaders evolved from a consulting business into a SaaS platform long before software subscriptions became mainstream, and how AI is now accelerating leadership development through continuous self-coaching and reflection. In this episode: Why leadership is the number one reason employees leave businesses How founders unknowingly become the scaling bottleneck The power of asking better questions instead of giving answers Why self-awareness is critical for effective leadership How 360° feedback exposes blind spots leaders cannot see themselves The habit-building system behind sustainable leadership development Lessons from pivoting from consulting into software in the 1990s Why vulnerability builds trust and stronger cultures A practical framework for giving constructive feedback How to hire for character and culture fit, not just capability Why 90-day trial periods protect both employer and employee How Meredith uses AI tools like ChatGPT and Claude for personal coaching and development Key Insights from Meredith Bell Leadership is the real scaling constraint Many founders hit a growth ceiling because the business depends too heavily on them. Meredith explains that scaling requires leaders to stop being the person with all the answers and instead become someone who develops the capability of others. Rather than immediately solving problems, leaders should ask: What options have you considered? What are the pros and cons? What would you recommend? This shift creates ownership, confidence and accountability across the team. Feedback only works when it becomes a system Most organisations treat feedback as occasional and uncomfortable. Meredith believes feedback should become part of everyday culture. Her recommended framework for constructive feedback: Describe the behaviour Explain the impact Clarify the desired behaviour Gain commitment moving forward Positive feedback is equally important. Specific appreciation helps employees feel valued and increases the likelihood of repeating productive behaviours. The strongest leaders are willing to be vulnerable Meredith shares how leaders who openly admit mistakes create psychological safety for their teams. When people feel safe acknowledging problems quickly, businesses solve issues faster and avoid blame cultures. AI is changing leadership development One of the most fascinating parts of the conversation explores how Meredith uses AI tools to analyse sales conversations and podcast interviews. By reviewing transcripts with AI, she identified: A tendency to avoid being direct in sales conversations Missed opportunities to ask deeper follow-up questions Areas where communication clarity could improve This continuous, unbiased feedback loop is helping accelerate personal growth in a way previously unavailable to most leaders. The One Key Thing "The moment founders stop being the answer to every problem is the moment their business becomes capable of truly scaling." A standout quote from Meredith Bell "Self-awareness is impossible to achieve alone. We all have blind spots." Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for. If you would like to be a guest on ScaleUp Radio, please click here: https://bizsmarts.co.uk/scaleupradio/kevin You can get in touch with Kevin here: kevin@biz-smart.co.uk Most founders I speak to feel busy but stuck; plenty happening, but not always clear on what genuinely matters most this quarter. If that sounds familiar, the G90 Summit is worth a look. It's a structured half-day session where we help founders identify the three to five priorities that genuinely matter over the next 90 days and build the systems to deliver them. Quarterly, virtual, and £97 a seat. You can find out more at http://Smart90.co.uk/summit . Meredith can be found here: Meredith@GrowStrongLeaders.com (757) 656-4765 (office) (804) 824-4958 (mobile) Website: https://growstrongleaders.com/ Books: Connect with Your Team: Mastering the Top 10 Communication Skills https://amzn.to/3jL0pEI Peer Coaching Made Simple https://amzn.to/37iq3MP Social Website: https://growstrongleaders.com/ LinkedIn: https://www.linkedin.com/in/meredithmbell Facebook: https://www.facebook.com/MeredithMBell Instagram: https://www.instagram.com/meredithmbell/ Twitter: https://twitter.com/meredithmbell Blue Sky: https://bsky.app/profile/meredithbell.bsky.social Grow Strong Leaders Podcast: https://growstrongleaders.com/podcasts/ https://www.youtube.com/channel/UC1Yqt-i8ehRSj5pEb1VEgSA Resources: "The Power of Systems" - Steve Chandler & Trevor Timbeck PODCAST - "Caffeine for the Soul"

What actually makes customers choose your business over a cheaper competitor? For many SMEs, the answer is unclear because their messaging sounds exactly the same as everyone else in the market. In this episode of ScaleUp Radio, Kevin Brent is joined by brand strategist Giles Etherington to unpack why so many businesses fall into the trap of competing on rational features and services instead of emotional connection and customer transformation. Drawing on experience from global agencies including JWT, Giles shares a practical framework for building a brand strategy that helps scaleup businesses stand out, increase trust, and avoid the race to the bottom on price. This conversation is packed with actionable advice for founders and leadership teams who want their brand to become a strategic growth asset rather than simply a logo or visual identity. In this episode: Why competing on services alone pushes SMEs into price wars The difference between "brand" and "branding" and why it matters How emotional positioning influences customer buying decisions The role trust plays in high consideration purchases Why most values workshops fail to create a meaningful brand The step by step process Giles uses to uncover a company's Brand DNA How customer interviews reveal emotional drivers founders often miss Why AI currently creates "average" brands rather than distinctive ones How expert-led positioning creates clearer messaging and stronger differentiation The importance of understanding customer transformation, not just customer problems Key Takeaways Brand is emotional, not rational Most SMEs describe themselves through services, products, or technical capability. The challenge is that competitors often say exactly the same thing. Giles explains why customers make decisions emotionally first and rationally second, and how founders can position their business around trust, transformation, and emotional outcomes. Branding is not the same as brand A logo, colour palette, and website are branding assets. A brand is the emotional perception customers hold about your business. Without strategic clarity first, visual branding alone rarely creates differentiation. Customer insight should drive strategy Instead of relying on internal assumptions, Giles advocates direct customer research and interviews to uncover the emotional concerns and aspirations driving buying behaviour. AI supports expertise but does not replace strategy AI can speed up execution and support ideation, but it lacks the nuance, emotional understanding, and strategic judgement needed to build distinctive positioning. Giles Etherington's Brand Strategy Framework Giles shares the structured process he uses to help SMEs clarify and strengthen their market position: Deep strategic questionnaire Independent customer research and interviews Collaborative workshop to challenge assumptions Development of a Brand DNA Blueprint Messaging aligned to customer emotion and transformation Branding execution built on strategic foundations One standout message from the episode "Businesses that compete on rational services alone end up in a race to the bottom. The brands that scale are the ones customers emotionally connect with." The one key thing The one key thing scaleup leaders should take away from this episode is this: Customers rarely buy purely because of what you do. They buy because of how you make them feel, the confidence you create, and the transformation they believe you can deliver. Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for. If you would like to be a guest on ScaleUp Radio, please click here: https://bizsmarts.co.uk/scaleupradio/kevin You can get in touch with Kevin here: kevin@biz-smart.co.uk Most founders I speak to feel busy but stuck; plenty happening, but not always clear on what genuinely matters most this quarter. If that sounds familiar, the G90 Summit is worth a look. It's a structured half-day session where we help founders identify the three to five priorities that genuinely matter over the next 90 days and build the systems to deliver them. Quarterly, virtual, and £97 a seat. You can find out more at http://Smart90.co.uk/summit . Giles can be found here: https://www.linkedin.com/in/gilesetherington/ Resources: MEDIA Simon Sinnick Ted Talk "Find Your Why" https://youtube.com/watch?v=iFkCMeEhs0Y APPS Otter Chat GPT

In this episode of ScaleUp Radio Shorts, Kevin Brent and Louise Blunt reflect on two fascinating conversations from the main ScaleUp Radio podcast. One with entrepreneur Lucy Robins, founder of Amp Wellbeing, and the other with leadership expert Mike Mair. At first glance, their worlds seem completely different. Lucy built a premium fitness equipment brand from scratch using her own savings, navigating supply chain chaos, inventory pressures, and the realities of scaling a product-based business. Mike spent years developing leaders inside major organisations before launching his own consultancy focused on strategic leadership and culture. Yet despite their different paths, both conversations point to the same core truth: sustainable scale comes from focus, consistency, and building people around you who can carry the business forward. In this episode: Why founders become the bottleneck Lucy Robins openly shares how every stage of growth required her to let go of another operational responsibility. From packing orders in her garage to outsourcing logistics and hiring specialist support, she realised that growth only happened when she stopped trying to do everything herself. The danger of "shiny object" scaling Lucy also reflects on expensive lessons around marketing spend, product range expansion, and trying to be everything to everyone. Instead, she found growth by narrowing focus, simplifying product lines, and concentrating on what customers valued most. Why accidental managers hold businesses back Mike Mair shares the striking statistic that 82% of managers are "accidental leaders" — promoted for technical skill rather than leadership capability. As businesses scale, this becomes a major challenge for founders trying to build sustainable teams. Creating a culture of feedback and trust Mike explains why feedback should become part of everyday culture rather than something reserved for annual reviews. He explores the importance of psychological safety, consistent communication, and helping teams feel safe enough to improve openly. Consistency versus intensity One of the standout lessons from the discussion is the idea that long-term success comes from consistency rather than occasional bursts of intensity. Whether in leadership, fitness, culture, or strategy execution, small repeatable actions create lasting momentum. Key Takeaway The one key thing: Scaling a business is not about doing more yourself. It is about building the systems, culture, and leadership capability that allow the business to grow beyond the founder. Standout Quote "Every stage of growth comes when I've realised that I'm now the next bottleneck." — Lucy Robins Another Powerful Insight Mike Mair shared a simple but powerful equation: The effectiveness of any strategy = the quality of the solution × the acceptance of the people. A brilliant strategy with poor team buy-in will almost always fail. Strong leadership and engagement matter just as much as the strategy itself. Smart90 Mention Most founders I speak to feel busy but stuck; plenty happening, but not always clear on what genuinely matters most this quarter. If that's you, the G90 Summit is worth a look. A structured half-day where we work through everything competing for your attention, get clear on the three to five things that must happen in the next 90 days, then commit to them and build the system to make sure they actually happen. Quarterly, virtual, £97 a seat. Smart90.co.uk/summit. About ScaleUp Radio ScaleUp Radio is the podcast for ambitious business owners looking to grow with clarity, confidence, and fewer costly mistakes. Hosted by Kevin Brent and brought to you by Smart90. This episode was produced with the aid of AI to support content preparation and production efficiency.

In this episode of ScaleUp Radio, Kevin Brent sits down with Lucy Robins to explore how she has built a premium wellness and fitness brand from scratch with a £50,000 personal investment and a clear mission: making movement part of everyday life. Lucy shares the realities of bootstrapping a product business in today's market, from managing long lead times and cash flow pressures to building a brand that sits comfortably between wellness interiors and fitness. With Amp Wellbeing growing rapidly across both direct-to-consumer and studio partnerships, this conversation is packed with practical lessons for founders navigating operational complexity while scaling sustainably. One standout message from the episode: "You have to keep identifying your own bottlenecks as a founder and systematically remove them if you want the business to grow." In this episode, you'll learn: Why Amp Wellbeing deliberately positioned itself between fitness and interior wellness How Lucy validated the concept before launch through instructor feedback and market testing The realities of bootstrapping a physical products business Why inventory management becomes critical when scaling B2B alongside D2C How outsourcing operational bottlenecks accelerated growth The importance of staying focused on core products and avoiding dead stock How partnerships, ambassadors and community marketing fuel brand awareness Why B2B partnerships with studios, retreats and hospitality brands represent the next stage of growth About Amp Wellbeing Founded 3.5 years ago, Amp Wellbeing creates premium, design-led fitness equipment designed to integrate seamlessly into home and studio spaces. The business currently operates with a 75% D2C and 25% B2B revenue split, with ambitions to grow the B2B side significantly over the next five years. Amp Wellbeing's products are manufactured in China and India, with a curated range focused heavily on Pilates equipment and neutral aesthetics designed to encourage sustainable movement habits. Key Takeaways Scaling often means letting go of tasks rather than holding onto them Inventory can become the biggest growth constraint in product-based businesses Niche focus can create operational simplicity and stronger profitability Community-led marketing can outperform large advertising budgets Cash flow discipline matters even more than revenue growth during scale-up The One Key Thing The one key thing from this discussion is that growth often stalls not because of lack of demand, but because founders become the operational bottleneck. Sustainable scaling requires systematically removing yourself from the areas slowing the business down. Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for. If you would like to be a guest on ScaleUp Radio, please click here: https://bizsmarts.co.uk/scaleupradio/kevin You can get in touch with Kevin here: kevin@biz-smart.co.uk Most founders I speak to feel busy but stuck; plenty happening, but not always clear on what genuinely matters most this quarter. If that sounds familiar, the G90 Summit is worth a look. It's a structured half-day session where we help founders identify the three to five priorities that genuinely matter over the next 90 days and build the systems to deliver them. Quarterly, virtual, and £97 a seat. You can find out more at http://Smart90.co.uk/summit . Lucy can be found here: https://www.linkedin.com/in/lucy-robins-ampwellbeing/ https://www.instagram.com/ampwellbeing/ Resources: PODCASTS Founder Stories Working Hard/Hardly Working Ladies Who Launch BOOKS Shoedog - Phil Knight This Is Marketing - Seth Godin Finance Intelligence - Karen Berman, Joe Knight APPS/TECH Claude.ai Notion

What if the real reason your business isn't scaling isn't strategy, systems, or sales… but the way you develop your people? In this episode of ScaleUp Radio, Kevin Brent is joined by leadership and strategic L&D expert Mike Mair to unpack one of the most overlooked drivers of sustainable growth: building engaged, high-performing teams through intentional leadership and culture development. Mike shares practical frameworks and real-world advice for SME leaders who want to create stronger cultures, develop future leaders, improve accountability, and unlock better performance across their teams. The conversation challenges the common perception of learning and development as a "nice to have" cost centre and instead positions people development as a core strategic growth lever. This episode is packed with practical guidance for founders, directors, and leadership teams navigating growth, culture challenges, and leadership complexity. In this episode, you'll discover: Why proactive people development is cheaper and more effective than reactive firefighting The "Permission to Pause" framework and how leaders can use it to make better strategic decisions Why culture is always a reflection of leadership The difference between high performers and high-potential future leaders How engaged employees create innovation, accountability, and sustainable productivity A simple but powerful formula for improving team effectiveness Practical ways to handle poor performance without damaging morale How to deliver feedback that encourages ownership instead of defensiveness Why onboarding is one of the most important cultural touchpoints in your business The role self-care and energy management play in effective leadership Key Insight from Mike Mair "A good strategy people believe in will outperform a brilliant strategy nobody buys into." Mike explains that leadership effectiveness is not just about having the best ideas. Sustainable results happen when people understand, accept, and engage with the direction of the business. One of the standout concepts discussed is: Quality of Solution × People's Acceptance = Effectiveness A strategy with moderate quality but strong team buy-in often creates significantly better outcomes than a technically perfect strategy with low engagement. For scaleup leaders, that means culture, communication, and leadership capability are not soft skills. They are commercial growth drivers. Practical Frameworks Discussed The "Permission to Pause" Framework Leaders often stay trapped in operational firefighting. Mike shares why stepping back to assess data, team capability, and culture is essential for making strategic decisions that support sustainable scaling. Building a Leadership Pipeline Instead of promoting only the strongest technical performers, Mike explains how businesses should proactively identify and nurture future leaders with the right mindset, behaviours, and potential. Creating a Strong Culture Mike outlines a simple three-step approach: Define the culture you want Assess the current reality honestly Build consistent incremental actions that bridge the gap Feedback as a Gift One of the most actionable leadership tools shared in the episode is replacing immediate criticism with the question: "How do you think that went?" This simple shift encourages reflection, ownership, accountability, and more productive conversations. The One Key Thing If you want better business performance, stop treating people development as an expense and start treating it as a strategic growth investment. Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for. If you would like to be a guest on ScaleUp Radio, please click here: https://bizsmarts.co.uk/scaleupradio/kevin You can get in touch with Kevin here: kevin@biz-smart.co.uk Most founders I speak to feel busy but stuck; plenty happening, but not always clear on what genuinely matters most this quarter. If that sounds familiar, the G90 Summit is worth a look. It's a structured half-day session where we help founders identify the three to five priorities that genuinely matter over the next 90 days and build the systems to deliver them. Quarterly, virtual, and £97 a seat. You can find out more at http://Smart90.co.uk/summit . Mike can be found here: https://www.linkedin.com/in/mike-mair/ https://www.mairdevelopment.co.uk/ Resources: The Truly Strategic L&D Leader bt Mike Mair SUMO - Paul McGee Daydreaming - Simon Clarkson Blue Ocean

In this episode of ScaleUp Radio Shorts, Kevin Brent and Louise Blunt unpack the powerful overlap between mindset and operational scale-up challenges through insights from two exceptional guests: Jacqueline Wales and Jules Herd. While Jules Herd brings practical expertise from the world of strategic communications and scaling technology businesses, Jacqueline Wales explores the deeper psychological patterns that often hold founders back. Together, their lessons reveal a critical truth: many operational bottlenecks are actually rooted in fear, control, and limiting beliefs. This episode explores: Why founders struggle to delegate effectively The difference between building a scalable business and creating a stressful job How fear of loss and fear of inadequacy affect leadership decisions Why "calculated risk" is essential for sustainable growth The dangers of promoting loyalty over capability Creating psychological safety within leadership teams Why clarity of audience and positioning matters more than ever The hidden link between mindset and operational execution One standout message from the discussion: "What got you here won't get you there." Kevin and Louise also discuss: Jules Herd's decision to move manufacturing from China to the UK to protect quality and supply chain resilience Jacqueline Wales' FEAR framework: Face it, Explore it, Act, and Rise The importance of hiring true experts as businesses scale Why founders must challenge their own assumptions and comfort zones The role of communication, trust, and self-awareness in building high-performing teams Key Takeaway The one key thing: Many scale-up problems that look operational on the surface are actually psychological underneath. Better strategy starts with better self-awareness. About the Guests Jacqueline Wales is an internationally recognised coach, speaker, and author specialising in Fear Intelligence and leadership transformation. Jules Herd is the founder of strategic communications agency Five in a Boat and host of On the Edge. She advises scaling businesses on communications, positioning, and operational growth strategy. Smart90 Mention Most founders I speak to feel busy but stuck; plenty happening, but not always clear on what genuinely matters most this quarter. If that's you, the G90 Summit is worth a look. A structured half-day where we work through everything competing for your attention, get clear on the three to five things that must happen in the next 90 days, then commit to them and build the system to make sure they actually happen. Quarterly, virtual, £97 a seat. Smart90 Summit Production Note This episode of ScaleUp Radio Shorts was produced with the aid of AI to support research, structure, and content development. Listen to the full episodes featuring Jacqueline Wales and Jules Herd on ScaleUp Radio wherever you get your podcasts.

In this episode of ScaleUp Radio, Kevin Brent is joined by expert advisor Jacqueline Wales, a leading authority on Fear Intelligence. This conversation reframes one of the most misunderstood forces in business, fear, and turns it into a practical leadership tool. Rather than trying to eliminate fear, Jacqueline explains how scaleup leaders can use it as valuable data to make better decisions, build stronger teams, and unlock growth. If you are navigating uncertainty, leading through change, or feeling stuck at a plateau, this episode offers clear frameworks and actionable insights to help you move forward with confidence. The One Key Thing The one key thing is this: fear is not the enemy of growth, it is the signal that tells you where growth needs to happen. Key Insights & Practical Frameworks 1. Fear is Data, Not Danger Jacqueline introduces the concept of Fear Intelligence – the ability to recognise fear as information rather than a threat. Fear is a natural neurological response, not a weakness It often hijacks decision-making by bypassing rational thinking The goal is not to be fearless, but to respond intelligently For scaleup leaders: If you ignore fear, it drives behaviour unconsciously. If you understand it, you can use it strategically. 2. The Four Core Fears Limiting Growth Most leadership hesitation and stalled growth can be traced back to four universal fears: Inadequacy – "Am I good enough?" Rejection – "What will others think?" Uncertainty – "What if this goes wrong?" Loss – "What might I lose if I try?" These fears quietly influence hiring, pricing, strategy, and decision-making. Practical application: Identify which fear is driving hesitation in your current business decisions. 3. The FEAR Framework: A Practical Tool for Leaders Jacqueline shares a simple but powerful framework to manage fear in real time: F – Face it Challenge the belief. Ask: Is this actually true? E – Explore the story Reframe your internal narrative. Move from doubt to possibility. A – Act differently Take action aligned with the new, more empowering belief. R – Rise with courage Lean into discomfort and treat challenges as growth signals. This is not theory, it is a repeatable process leaders can use daily. 4. Leadership Requires Strategic Vulnerability High-performing teams are built on trust, and trust starts with leadership behaviour. Admit when you do not know Encourage open dialogue Replace criticism with constructive "feed forward" Create psychological safety so people speak up Strong leaders do not project certainty at all times. They create environments where better thinking can emerge. 5. The Hidden Cost of Fear in Business Fear is not just emotional, it is financial. Jacqueline highlights how tools like the Fear Cost Calculator reveal millions in lost revenue caused by: Delayed decisions Avoided risks Missed opportunities Resistance to change The biggest risk in scaling is often staying comfortable. 6. Navigating Fear in the Age of AI A growing concern for leaders and teams is relevance in a rapidly evolving AI landscape. Fear of being replaced is widespread Leaders must separate hype from practical tools Upskilling and clarity are essential The role of leadership is to guide teams through change, not avoid it. Standout Message "Fear does not mean stop. It means pay attention." Practical Takeaways for ScaleUp Leaders Treat fear as a diagnostic tool, not a blocker Use the FEAR framework in decision-making moments Identify which of the four fears is influencing your leadership Build psychological safety through openness and trust Address fear proactively to unlock performance and growth About Smart90 If you're tired of ending the week busy but no further forward, I run a quarterly planning session called the G90 Summit, a structured half-day where founders and leadership teams get clear on the three to five things that must happen in the next 90 days, and commit to them. I run them quarterly. Find out more and reserve your place at Smart90.co.uk/summit. Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for. If you would like to be a guest on ScaleUp Radio, please click here: https://bizsmarts.co.uk/scaleupradio/kevin You can get in touch with Kevin here: kevin@biz-smart.co.uk Most founders I speak to feel busy but stuck; plenty happening, but not always clear on what genuinely matters most this quarter. If that sounds familiar, the G90 Summit is worth a look. It's a structured half-day session where we help founders identify the three to five priorities that genuinely matter over the next 90 days and build the systems to deliver them. Quarterly, virtual, and £97 a seat. You can find out more at http://Smart90.co.uk/summit . Jacqueline can be found here: https://www.linkedin.com/in/jacquelinewales/ https://fearintelligence.co/ jacqueline@jacquelinewales.com Resources: Fear Intelligence by Jacqueline Wales - https://books.google.co.uk/books/about/Fear_Intelligence.html?id=-Mij0QEACAAJ&redir_esc=y An Everyone Culture by Lisa Laskow Lahey- https://uk.bookshop.org/p/books/an-everyone-culture-robert-kegan/717142?ean=9781625278623&next=t Claude - https://claude.ai/ Gamma - https://gamma.app/ Notebook LM - https://notebooklm.google/

In this episode of ScaleUp Radio, Kevin Brent sits down with Jules Herd, founder of Five in a Boat, to unpack the real reasons scale-ups stall and what founders must do differently to grow sustainably. Jules shares hard-earned insights from working with Series A to C tech businesses, revealing why marketing often isn't the real problem and what actually needs fixing underneath. Key Takeaway The one key thing: Growth stalls when founders try to scale without upgrading their thinking, their team, and their focus. Standout Message "Marketing doesn't fail because marketing is broken. It fails because the business behind it isn't ready." The Problem: Founder Mistakes That Stall Growth Many scale-ups hit a ceiling not because of market conditions, but because of internal decisions: Treating the business like a job Founder dependency limits scalability and prevents the business from operating independently. Lack of audience focus Trying to target everyone results in wasted time, budget, and diluted messaging. Promoting loyalty over capability Early team members are elevated beyond their skillset, creating gaps at senior level. Avoiding calculated risk Founders hesitate to invest in key roles or decisions, ignoring the bigger cost of inaction. The Solution: What Founders Must Do Jules outlines practical steps to unlock growth: 1. Bring in Experience Secure mentors and non-execs Gain external perspective to challenge assumptions 2. Take Calculated Risks Assess upside vs downside properly Make informed decisions rather than avoiding them 3. Invest for Resilience Example: UK manufacturing shift to reduce supply chain risk Focus on long-term stability, not short-term savings 4. Build a Scalable Team Hire specialists (CFO, CMO, Ops leaders) Delegate effectively Balance scrappy startup mindset with professional expertise The Pivot: Five in a Boat's 360° Model Jules explains how Five in a Boat evolved: Clients paused comms work due to deeper business issues The business pivoted to a 360° advisory model Built a flexible structure combining core team + specialists Positioned as a practical, accessible alternative to large consultancies What makes it different: Integrated approach across growth challenges Deep operator experience Radical honesty with clients Passion Project: On the Edge Outside of her advisory work, Jules hosts On the Edge: Focused on resilience and defining life moments Explores when people chose to jump, were pushed, or stayed Aims to turn stories into a wider podcast platform Personal Motivation Jules is driven by a powerful legacy goal: To show her daughter the importance of ambition, resilience, and learning through failure. Smart90 Recommendation If you're tired of ending the week busy but no further forward, I run a quarterly planning session called the G90 Summit, a structured half-day where founders and leadership teams get clear on the three to five things that must happen in the next 90 days, and commit to them. I run them quarterly. Find out more and reserve your place at Smart90.co.uk/summit. Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for. If you would like to be a guest on ScaleUp Radio, please click here: https://bizsmarts.co.uk/scaleupradio/kevin You can get in touch with Kevin here: kevin@biz-smart.co.uk Most founders I speak to feel busy but stuck; plenty happening, but not always clear on what genuinely matters most this quarter. If that sounds familiar, the G90 Summit is worth a look. It's a structured half-day session where we help founders identify the three to five priorities that genuinely matter over the next 90 days and build the systems to deliver them. Quarterly, virtual, and £97 a seat. You can find out more at http://Smart90.co.uk/summit . Jules can be found here: https://www.linkedin.com/in/juliaherd/ https://www.fiveinaboat.com/ Resources: Traction by Gino Wickman - https://uk.bookshop.org/p/books/traction-get-a-grip-on-your-business-gino-wickman/3561744?ean=9781936661831&next=t Crossing The Chasm by Geoffrey A Moore - https://uk.bookshop.org/p/books/crossing-the-chasm-ga-moore/1986221?ean=9781841120638&next=t

This week on ScaleUp Radio Shorts, Kevin Brent and Louise Blunt unpack two fascinating conversations with founders operating in completely different worlds — yet connected by one powerful idea: Business success still comes down to people. On one side is Bob Ferguson — city councilman, long-standing business owner, and leader of what he calls an "all-volunteer army" through his network marketing organisation in Fairfield, Iowa. On the other is Priyanka Rao — immigrant tech founder and creator of MicroInterns, an innovative platform connecting students with startups through short-term, skills-based micro-internships. Together, their stories reveal extraordinary lessons around: AI and the future of hiring Leadership without ego Mental fitness and resilience Building ecosystems that scale Why culture matters more than credentials The importance of asking for help Interdependence in business growth Key Talking Points AI is changing recruitment — but not necessarily for the better Priyanka explains how businesses are increasingly using AI to write job descriptions while candidates use AI to create CVs — leaving "bots talking to bots". Her solution? Creating "tamper-proof micro-skill passports" through real-world startup projects that prove capability beyond keyword matching. Leadership is about making people want to be there Bob Ferguson shares why traditional command-and-control leadership simply doesn't work when leading independent teams and volunteers. He explores: Adam Grant's concept of "other-ish givers" Jim Collins' "Level 5 leadership" The importance of creating workplaces where people feel valued and included Resilience forged through adversity Priyanka shares the deeply personal story behind launching MicroInterns — including the Christmas period where she had just £5.45 left in her bank account while struggling to find work after university. From that experience came her powerful S.A.F.E framework: Start before you're ready Ask for help Fail fast Experiment Why ecosystems matter Both guests highlight the importance of surrounding yourself with the right people, partnerships and communities. Whether it's: Scottish startup support networks University partnerships Civic ecosystems Peer collaboration Arts and entrepreneurial communities …neither founder believes success happens in isolation. Memorable Quotes From The Episode "You can't have bots talking to bots and expect to truly understand people." "Make your workplace somewhere people want to be — not somewhere they have to be." "The only thing that is certain is change." "If you want something, ask for it. The worst they can say is no." Resources & Mentions Give and Take — Adam Grant Level 5 Leadership — Jim Collins Stephen Covey's concept of interdependence Transcendental Meditation (TM) MicroInterns Smart90® G90 Summit About ScaleUp Radio ScaleUp Radio brings together founders, entrepreneurs and scale-up leaders to share practical insights, honest experiences and lessons from building ambitious businesses. Produced with the aid of AI This episode and its supporting content were produced with the aid of Artificial Intelligence tools, alongside human research, editing and creative direction.

Hi there and welcome back to another edition of ScaleUp Radio, the podcast brought to you by Smart90, inspired by the Entrepreneurial ScaleUp System and designed to make navigating our ScaleUp journeys that little bit easier by learning from others' experiences. I'm Kevin Brent and in today's episode I'm joined by Priyanka Rao, founder of MicroInterns. Now if you've ever struggled with hiring or wondered whether CVs really tell the full story anymore, this one's for you. With AI now writing CVs and even running interviews, there's a growing question around trust in the hiring process. Priyanka is tackling that head on by connecting students with startups through short micro-internships, and creating something called a Micro-Skill Passport – a way to actually prove skills, not just claim them. What I really liked in this conversation was her mindset. From hitting a low point with just £5.45 in the bank, to building a platform that's already led to multiple full-time hires, all guided by her SAFE framework – Start, Ask, Fail Fast and Experiment. If you're tired of ending the week busy but no further forward, I run a quarterly planning session called the G90 Summit, a structured half-day where founders and the leadership teams get clear on the three to five things that must happen in the next 90 days, and commit to them. I run them quarterly. Find out more and reserve your place at Smart90.co.uk/summit. Make sure you don't miss any future episodes by subscribing to ScaleUp Radio wherever you like to listen to your podcasts - and why not give us a follow. For now, continue listening for the full discussion with Priyanka. Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for. If you would like to be a guest on ScaleUp Radio, please click here: https://bizsmarts.co.uk/scaleupradio/kevin You can get in touch with Kevin here: kevin@biz-smart.co.uk Kevin's Book Is Here! Drawing on BizSmart's own research and experiences of working with hundreds of owner-managers, Kevin Brent explores the key reasons why most organisations do not scale and how the challenges change as they reach different milestones on the ScaleUp Journey. He then details a practical step by step guide to successfully navigate between the milestones in the form of ESUS - a proven system for entrepreneurs to scale up. More on the Book HERE - https://www.esusgroup.co.uk/ Priyanka can be found here: https://microinterns.co.uk/ https://www.linkedin.com/in/priyankaraor/ Resources: Steal Like An Artist by Austin Kleon - https://uk.bookshop.org/p/books/steal-like-an-artist-10-things-nobody-told-you-about-being-creative-austin-kleon/566510?ean=9780761169253&next=t Mel Robbins Podcast - https://www.melrobbins.com/podcast/

Hi there and welcome back to another edition of ScaleUp Radio, the podcast brought to you by Smart90, inspired by the Entrepreneurial ScaleUp System and designed to make navigating our ScaleUp journeys that little bit easier by learning from others' experiences. I'm Kevin Brent and in today's episode I'm joined by Bob Ferguson. Bob brings a fascinating perspective on leadership - combining decades of experience in business, community building, and global networks - and at the heart of it all is one powerful idea: mental fitness. We explore why your effectiveness as a leader is shaped less by what you know, and more by your internal state - your ability to stay calm, open, and in control, especially under pressure. One standout message that really stayed with me was this: "In leadership, the state of the knower is just as important as the knowledge itself." We also talk about what it really takes to lead an "all-volunteer army," why inspiring people beats managing them, and how a small city of under 10,000 people became one of the most recognised intelligent communities in the world. If you're tired of ending the week busy but no further forward, I run a quarterly planning session called the G90 Summit, a structured half-day where founders and the leadership teams get clear on the three to five things that must happen in the next 90 days, and commit to them. I run them quarterly. Find out more and reserve your place at Smart90.co.uk/summit. Make sure you don't miss any future episodes by subscribing to ScaleUp Radio wherever you like to listen to your podcasts - and why not give us a follow. For now, continue listening for the full discussion with Bob. Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for. If you would like to be a guest on ScaleUp Radio, please click here: https://bizsmarts.co.uk/scaleupradio/kevin You can get in touch with Kevin here: kevin@biz-smart.co.uk Kevin's Book Is Here! Drawing on BizSmart's own research and experiences of working with hundreds of owner-managers, Kevin Brent explores the key reasons why most organisations do not scale and how the challenges change as they reach different milestones on the ScaleUp Journey. He then details a practical step by step guide to successfully navigate between the milestones in the form of ESUS - a proven system for entrepreneurs to scale up. More on the Book HERE - https://www.esusgroup.co.uk/ Bob cab be found here: https://www.linkedin.com/in/bobferguson/ https://appliedintelligencecoaching.com/ bob@fergleads.com 913-208-6357 Resources: Civic Intelligence Hub - https://civicintelligencehub.com/ Lifestyle Intelligence Hub - https://www.lifestyleintelligencehub.com/

This episode is created with the use of AI In this ScaleUp Radio Shorts episode, Kevin Brent and Louise Blunt unpack two recent interviews with very different leaders operating in very different sectors, yet facing strikingly similar scaling challenges. On one side, Paul Patras, a deep-tech founder translating complex AI into commercial value. On the other, Greg Baldwin, scaling a fast-growing operational business through practical, data-led leadership. This episode focuses on the practical shifts in thinking, communication, and leadership that enable businesses to move from complexity and instinct to clarity and scalable performance.

Hi there and welcome back to another edition of ScaleUp Radio, the podcast brought to you by Smart90, inspired by the Entrepreneurial ScaleUp System and designed to make navigating our ScaleUp journeys that little bit easier by learning from others' experiences. I'm Kevin Brent and in today's episode I'm joined by Greg Baldwin, Managing Director of Highway Traffic Management. Now this is a special one; because we're revisiting Greg's journey five years on to see what's actually happened since our last conversation. And it's a fascinating look at what real scaling looks like in practice. From rapid 65% growth to deliberately slowing things down, Greg shares why choosing control over speed has been critical to building a stronger, more sustainable business. One standout message really hit home for me: "We realised growth was putting too much pressure on the business and the people; so we chose control over speed." We also talk about leadership through personal loss, how to protect culture as you scale, and why starting simple with data beats jumping straight into technology. If you're tired of ending the week busy but no further forward, Smart90 might be for you. It's a simple 90-day execution rhythm with an AI alignment check that keeps your daily focus tied to what actually matters. Try it free at Smart90.co.uk. Make sure you don't miss any future episodes by subscribing to ScaleUp Radio wherever you like to listen to your podcasts - and why not give us a follow. For now, continue listening for the full discussion with Greg. Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for. If you would like to be a guest on ScaleUp Radio, please click here: https://bizsmarts.co.uk/scaleupradio/kevin You can get in touch with Kevin here: kevin@biz-smart.co.uk Kevin's Book Is Here! Drawing on BizSmart's own research and experiences of working with hundreds of owner-managers, Kevin Brent explores the key reasons why most organisations do not scale and how the challenges change as they reach different milestones on the ScaleUp Journey. He then details a practical step by step guide to successfully navigate between the milestones in the form of ESUS - a proven system for entrepreneurs to scale up. More on the Book HERE - https://www.esusgroup.co.uk/ Greg can be found here: linkedin.com/in/greg-baldwin-75497990 https://htmltd.co.uk/ greg.baldwin@htmltd.co.uk Resources: The Miracle Morning by Hal Elrod - https://uk.bookshop.org/p/books/the-miracle-morning-updated-and-expanded-edition-the-6-habits-that-will-transform-your-life-before-8am-hal-elrod/7737402?ean=9781399816052&next=t

Hi there and welcome back to another edition of ScaleUp Radio, the podcast brought to you by Smart90, inspired by the Entrepreneurial ScaleUp System and designed to make navigating our ScaleUp journeys that little bit easier by learning from others' experiences. I'm Kevin Brent and in today's episode I'm joined by returning guest Rafmary for a live Q&A session recorded at our ScaleUp Club. This episode is structured a little differently and brings together three key elements. First, our latest AI Pulse update, where we explore how tools like Claude Co-Work are moving AI beyond content into real workflow automation. Second, a look at this month's ScaleUp theme around building teams for outcomes, not roles. And third, a live Q&A with Rafmary, sharing practical insights and answering real scaling challenges from the room. One standout message really captures the discussion — most businesses don't struggle because of lack of effort, but because the founder becomes the bottleneck. If you're tired of ending the week busy but no further forward, Smart90 might be for you. It's a simple 90-day execution rhythm with an AI alignment check that keeps your daily focus tied to what actually matters. Try it free at Smart90.co.uk Make sure you don't miss any future episodes by subscribing to ScaleUp Radio wherever you like to listen to your podcasts - and why not give us a follow. For now, continue listening for the full discussion with our ScaleUp Club panel. Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for. If you would like to be a guest on ScaleUp Radio, please click here: https://bizsmarts.co.uk/scaleupradio/kevin You can get in touch with Kevin here: kevin@biz-smart.co.uk Kevin's Book Is Here! Drawing on BizSmart's own research and experiences of working with hundreds of owner-managers, Kevin Brent explores the key reasons why most organisations do not scale and how the challenges change as they reach different milestones on the ScaleUp Journey. He then details a practical step by step guide to successfully navigate between the milestones in the form of ESUS - a proven system for entrepreneurs to scale up. More on the Book HERE - https://www.esusgroup.co.uk/ Rafmary can be found here: https://www.cambridgebusinessonline.com/

In this episode of ScaleUp Radio, Kevin Brent is joined by Paul Patras, co-founder of Net AI, a University of Edinburgh spin-out transforming how telecom networks manage energy and capacity. What started as deep academic research has evolved into a commercial AI engine helping telecom providers reduce energy costs by up to 35% - potentially saving tens of millions annually - without compromising service quality. This is a fascinating conversation about the realities of moving from research to revenue, the mindset shift required, and the challenges of scaling a highly technical innovation into a viable business. One of the standout insights from this conversation is this: the shift from something interesting to something essential is what makes a business scalable. If you're tired of ending the week busy but no further forward, Smart90 might be for you. It's a simple 90-day execution rhythm with an AI alignment check that keeps your daily focus tied to what actually matters. Try it free at Smart90.co.uk Make sure you don't miss any future episodes by subscribing to ScaleUp Radio wherever you like to listen to your podcasts - and why not give us a follow. For now, continue listening for the full discussion with Paul. Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for. If you would like to be a guest on ScaleUp Radio, please click here: https://bizsmarts.co.uk/scaleupradio/kevin You can get in touch with Kevin here: kevin@biz-smart.co.uk Kevin's Book Is Here! Drawing on BizSmart's own research and experiences of working with hundreds of owner-managers, Kevin Brent explores the key reasons why most organisations do not scale and how the challenges change as they reach different milestones on the ScaleUp Journey. He then details a practical step by step guide to successfully navigate between the milestones in the form of ESUS - a proven system for entrepreneurs to scale up. More on the Book HERE - https://www.esusgroup.co.uk/ Paul can be found here: https://netai.tech/ paul@netai.tech

This episode is AI generated In this ScaleUp Radio Shorts edition, Kevin and Louise revisit two powerful conversations exploring one of the biggest constraints in scaling a business: people. Drawing insights from Mike Moorhouse and Anita Čavrag, this episode unpacks how leadership, culture, and self-awareness shape your ability to grow beyond the founder-led phase. This episode was produced with the aid of AI to help bring together key insights and actionable takeaways.

Hi there and welcome back to another edition of ScaleUp Radio, the podcast brought to you by Smart90, inspired by the Entrepreneurial ScaleUp System and designed to make navigating our ScaleUp journeys that little bit easier by learning from others' experiences. I'm Kevin Brent and in today's episode I'm joined by Michael Moorhouse, a leadership expert and advisor who works with scaleup businesses to align their strategy, systems, and people for high performance. In this episode, Michael shares practical frameworks to help you break through one of the biggest scaling barriers — founder dependency. We explore how to move from building a team of helpers to developing real leaders, how to make better decisions under pressure using simple but powerful frameworks, and why over-reliance on AI could actually be weakening your competitive edge. One standout insight from the conversation is this: your job as a leader isn't to be right — it's to move people. That shift alone can completely change how your business grows. If you're tired of ending the week busy but no further forward, Smart90 might be for you. It's a simple 90-day execution rhythm with an AI alignment check that keeps your daily focus tied to what actually matters. Try it free at Smart90.co.uk Make sure you don't miss any future episodes by subscribing to ScaleUp Radio wherever you like to listen to your podcasts - and why not give us a follow. For now, continue listening for the full discussion with Michael. Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for. If you would like to be a guest on ScaleUp Radio, please click here: https://bizsmarts.co.uk/scaleupradio/kevin You can get in touch with Kevin here: kevin@biz-smart.co.uk Kevin's Book Is Here! Drawing on BizSmart's own research and experiences of working with hundreds of owner-managers, Kevin Brent explores the key reasons why most organisations do not scale and how the challenges change as they reach different milestones on the ScaleUp Journey. He then details a practical step by step guide to successfully navigate between the milestones in the form of ESUS - a proven system for entrepreneurs to scale up. More on the Book HERE - https://www.esusgroup.co.uk/ Michael can be found here: https://moorhousegroup.com/ Resources: The Expectation Effect by David Robson - https://uk.bookshop.org/p/books/the-expectation-effect-how-your-mindset-can-transform-your-life-david-robson/6418446?ean=9781838853303&next=t Simply Put by Ben Guttmann - https://uk.bookshop.org/p/books/simply-put-why-clear-messages-win-and-how-to-design-them-ben-guttmann/7509635?ean=9781523004683&next=t Tools from Michael: Critical Thinking & Decision-Making Tool This tool provides a simple, practical way to improve decision quality by bringing structure to how you think. It helps clarify what decision is actually being made, separates facts from assumptions, and walks through options and tradeoffs so you can move forward with greater clarity and intention. To request the tool, visit the website contact form and enter "Tools" in the subject line. Operating Conditions Tool This tool helps identify the underlying conditions influencing performance, including cognitive load, clarity, environment, and stress. It surfaces where friction is present and where conditions are either supporting or undermining effective execution, so you can make targeted adjustments that actually improve how work gets done. To request the tools, visit the website contact form (https://moorhousegroup.com/contact) and enter "Tools" in the message body. Note: We will send them the tools, but they will not be added to any marketing lists. When we send the email out, within the body of the email there will be an option to subscribe, but that will be their choice.

Hi there and welcome back to another edition of ScaleUp Radio, the podcast brought to you by Smart90, inspired by the Entrepreneurial ScaleUp System and designed to make navigating our ScaleUp journeys that little bit easier by learning from others' experiences. I'm Kevin Brent and in today's episode I'm joined by Anita Čavrag, a leadership expert who specialises in helping founders overcome burnout and build high-performing, engaged teams. In this episode, Anita shares practical frameworks to help you make the critical shift from operator to leader — and why failing to do so is one of the biggest hidden barriers to scaling a business. We also explore how burnout at the top impacts the entire organisation, and what you can do to create psychological safety so your team can truly perform. One standout insight from the conversation is this: leadership isn't about doing more — it's about becoming someone your business no longer depends on. If you're tired of ending the week busy but no further forward, Smart90 might be for you. It's a simple 90-day execution rhythm with an AI alignment check that keeps your daily focus tied to what actually matters. Try it free at Smart90.co.uk Make sure you don't miss any future episodes by subscribing to ScaleUp Radio wherever you like to listen to your podcasts - and why not give us a follow. For now, continue listening for the full discussion with Anita. Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for. If you would like to be a guest on ScaleUp Radio, please click here: https://bizsmarts.co.uk/scaleupradio/kevin You can get in touch with Kevin here: kevin@biz-smart.co.uk Kevin's Book Is Here! Drawing on BizSmart's own research and experiences of working with hundreds of owner-managers, Kevin Brent explores the key reasons why most organisations do not scale and how the challenges change as they reach different milestones on the ScaleUp Journey. He then details a practical step by step guide to successfully navigate between the milestones in the form of ESUS - a proven system for entrepreneurs to scale up. More on the Book HERE - https://www.esusgroup.co.uk/ Anita can be found here: https://www.linkedin.com/in/anita-cavrag-career-coach/ https://www.fireflycareer.com/ Downloadable Resource - https://www.fireflycareer.com/5-deadly-habits Resources: The Inventing Organisations by Frederic Lalouix - https://www.reinventingorganizations.com/-

What's really stopping your business from scaling; poor decisions or poor execution? In this ScaleUp Radio Shorts episode, Kevin and Louise distil expert insights from two leading advisors working at the heart of scaleup challenges. Drawing on conversations with Lis Hubert and Diane Mentzer, this episode brings together practical frameworks to help founders cut through overwhelm, make better decisions, and build the operational capability required to execute effectively. This episode is produced with the aid of AI to help surface the most valuable insights and make them easier to apply.

Welcome back to another edition of ScaleUp Radio, the podcast brought to you by Smart90, inspired by the Entrepreneurial ScaleUp System and designed to make navigating our ScaleUp journeys that little bit easier by learning from others' experiences. I'm Kevin Brent and in today's episode I'm joined by Lis Hubert, founder of CX by Design, who helps leaders make smarter, more intentional decisions using customer evidence. Now, if you've ever felt like you and your team are incredibly busy but not actually moving forward, this episode is going to hit home. Lis shares how that busyness is often a symptom of decisions not being made, and how introducing customer insight into the process can completely change the outcome. We break the conversation into three parts. First, we explore Lis's business, her model, and where she is on her scaleup journey. Second, we dive into the real challenges of scaling and her perspective on decision-making, including her thoughts on the ScaleUp Challenges Report. And third, we wrap up with some quickfire questions. One standout message from this episode is this: busyness is often just a sign that we haven't made the hard decisions yet. If you're tired of ending the week busy but no further forward, Smart90 might be for you. It's a simple 90-day execution rhythm with an AI alignment check that keeps your daily focus tied to what actually matters. Try it free at Smart90.co.uk Make sure you don't miss any future episodes by subscribing to ScaleUp Radio wherever you like to listen to your podcasts - and why not give us a follow. For now, continue listening for the full discussion with Lis. Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for. If you would like to be a guest on ScaleUp Radio, please click here: https://bizsmarts.co.uk/scaleupradio/kevin You can get in touch with Kevin here: kevin@biz-smart.co.uk Kevin's Book Is Here! Drawing on BizSmart's own research and experiences of working with hundreds of owner-managers, Kevin Brent explores the key reasons why most organisations do not scale and how the challenges change as they reach different milestones on the ScaleUp Journey. He then details a practical step by step guide to successfully navigate between the milestones in the form of ESUS - a proven system for entrepreneurs to scale up. More on the Book HERE - https://www.esusgroup.co.uk/ Lis can be found here: lis@cxby.design https://www.linkedin.com/in/lishubert/ Resources: Now-Next-Later Framework - https://cxby.design/category/blog/now-next-later-framework-prioritize-goals/ Will It Make The Boat Go Faster? by Ben Hunt-Davis - https://uk.bookshop.org/p/books/will-it-make-the-boat-go-faster-olympic-winning-strategies-for-everyday-success-second-edition-ben-hunt-davis/8decd943d78e6f35?ean=9781838592967&next=t The Prediction Machine by A. Agrawal - https://uk.bookshop.org/p/books/prediction-machines-the-simple-economics-of-artificial-intelligence-a-agrawal/3557233?ean=9781633695672&next=t The 48 Laws of Power by Robert Greene - https://uk.bookshop.org/p/books/the-48-laws-of-power-robert-greene/7310383?ean=9781861972781&next=t Claude - https://claude.ai/ Google Gemini - https://gemini.google.com/app ChatGPT - https://chatgpt.com/ Fathom Notetaker - https://www.fathom.ai/

Welcome back to another edition of ScaleUp Radio, the podcast brought to you by Smart90, inspired by the Entrepreneurial ScaleUp System and designed to make navigating our ScaleUp journeys that little bit easier by learning from others' experiences. I'm Kevin Brent and in today's episode I'm joined by Diane Mentzer, an expert in the CEO–COO dynamic and how leadership teams can unlock the next stage of growth. If you've ever felt like your business has hit a ceiling; where growth slows, complexity increases, and everything still seems to depend on you; then this episode is for you. Diane shares practical insights on when to bring in a COO, how to make that relationship work, and why letting go of execution is often the key to unlocking scale. One of the standout ideas from this conversation is simple but powerful: hiring a COO without truly empowering them isn't delegation; it's just expensive frustration. Diane has provided a toolkit for managing the COO-CEO relationship – you can download it using the link in the shownotes If you're tired of ending the week busy but no further forward, Smart90 might be for you. It's a simple 90-day execution rhythm with an AI alignment check that keeps your daily focus tied to what actually matters. Try it free at Smart90.co.uk Make sure you don't miss any future episodes by subscribing to ScaleUp Radio wherever you like to listen to your podcasts - and why not give us a follow. You can also nominate a guest for ScaleUp Radio if you know someone with an interesting ScaleUp story – you can find how in the shownotes. For now, continue listening for the full discussion with Diane. Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for. If you would like to be a guest on ScaleUp Radio, please click here: https://bizsmarts.co.uk/scaleupradio/kevin You can get in touch with Kevin here: kevin@biz-smart.co.uk Kevin's Book Is Here! Drawing on BizSmart's own research and experiences of working with hundreds of owner-managers, Kevin Brent explores the key reasons why most organisations do not scale and how the challenges change as they reach different milestones on the ScaleUp Journey. He then details a practical step by step guide to successfully navigate between the milestones in the form of ESUS - a proven system for entrepreneurs to scale up. More on the Book HERE - https://www.esusgroup.co.uk/ Diane can be found here: https://www.linkedin.com/in/diane-integrates/ diane@dianeintegrates.com Toolkit - www.dianeintegrates.com/toolkit Resources: Just Listen by Mark Goulston - https://uk.bookshop.org/p/books/just-listen-discover-the-secret-to-getting-through-to-absolutely-anyone-m-d-goulston-mark/5800738?ean=9780814436479&next=t Own The Room by Jake Stahl - https://www.waterstones.com/book/own-the-room/jake-stahl/9781968318253 90.IO - https://app.ninety.io/login?redirectUrl=%2F Rocket Fuel app - https://rocketfuel.inc/ Mem.ai - https://get.mem.ai/

What can we learn from our latest 90 days of ScaleUp journeys? In this special ScaleUp Radio Shorts episode, Kevin Brent and Louise Blunt step back and reflect on the standout lessons from an incredible line-up of founders, CEOs, and investors interviewed in Q1 2026. From simplifying strategy to navigating resilience, embracing AI disruption, and building high-performing teams, this episode distils three months of conversations into a powerful, practical masterclass for scaling businesses. If you've ever felt overwhelmed, stuck, or unsure what to prioritise next, this episode will help you refocus on what actually drives growth.

Hi there and welcome back to another edition of ScaleUp Radio, the podcast brought to you by Smart90, inspired by the Entrepreneurial ScaleUp System and designed to make navigating our ScaleUp journeys that little bit easier by learning from others' experiences. I'm Kevin Brent and in today's episode I'm joined by Hannah Lanel, founder of The Fore; a business on a mission to disrupt the diet and fitness industry by focusing on long-term, sustainable wellbeing rather than quick fixes. In this conversation, we explore three key areas. First, Hannah shares how The Fore works as a holistic wellness platform and how the business model is evolving as it scales. Second, we dig into the real challenges of scaling up; from surviving co-founder exits to navigating controversial decisions during lockdown. And third, we finish with some quickfire questions to uncover Hannah's personal insights on leadership and growth. One standout message from this episode is simple but powerful: "Eat what you love, do what you love; and make it sustainable." If you're tired of ending the week busy but no further forward, Smart90 might be for you. It's a simple 90-day execution rhythm with an AI alignment check that keeps your daily focus tied to what actually matters. Try it free at Smart90.co.uk Make sure you don't miss any future episodes by subscribing to ScaleUp Radio wherever you like to listen to your podcasts; and why not give us a follow. For now, continue listening for the full discussion with Hannah. Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for. If you would like to be a guest on ScaleUp Radio, please click here: https://bizsmarts.co.uk/scaleupradio/kevin You can get in touch with Kevin here: kevin@biz-smart.co.uk Kevin's Book Is Here! Drawing on BizSmart's own research and experiences of working with hundreds of owner-managers, Kevin Brent explores the key reasons why most organisations do not scale and how the challenges change as they reach different milestones on the ScaleUp Journey. He then details a practical step by step guide to successfully navigate between the milestones in the form of ESUS - a proven system for entrepreneurs to scale up. More on the Book HERE - https://www.esusgroup.co.uk/ Hannah can be found here: https://www.instagram.com/hannahlanel/ https://www.instagram.com/thefore_london/ https://www.the-fore.co.uk/ Resources: Simon Sinek - https://simonsinek.com/ Building A Story Brand by Donald Miller - https://uk.bookshop.org/p/books/building-a-storybrand-clarify-your-message-so-customers-will-listen-donald-miller/4099240?ean=9781400201839&next=t The One Page Marketing Plan by Allan Dib - https://uk.bookshop.org/p/books/the-1-page-marketing-plan-get-new-customers-make-more-money-and-stand-out-from-the-crowd-allan-dib/4613623?ean=9781989025017&next=t How I Built This podcast - https://wondery.com/shows/how-i-built-this/ IdeasFest - https://ideas-fest.com/ Quickbooks - https://quickbooks.intuit.com/ Canva - https://www.canva.com/

Hi there and welcome back to another edition of ScaleUp Radio, the podcast brought to you by Smart90, inspired by the Entrepreneurial ScaleUp System and designed to make navigating our ScaleUp journeys that little bit easier by learning from others' experiences. I'm Kevin Brent and in today's episode we are doing something slightly different. This episode was recorded live during one of our ScaleUp Club sessions, where we bring together founders and leadership teams to explore the real challenges of scaling a business. The session included our regular AI Pulse update, a live Q&A discussion, and a returning guest to the podcast, Victor Carpio, founder of Inventor SmartCare and creator of the Dental Wand. Victor shared how a sudden 10x surge in demand after appearing on Dragon's Den forced the business to rethink its operational foundations, and how they are now expanding across Europe with a far more focused strategy. One standout message from the conversation was this: Focus is the ultimate scaling tool. Victor talked about filtering every opportunity and partnership against clear strategic priorities so the business avoids distraction while scaling. You will also hear how AI is acting as a human multiplier for small teams, including a system producing content for eleven channels in just two hours per week. And our ScaleUp Club theme this month is The Checklist Advantage; how simple checklists can free up leadership bandwidth for higher value work. If you're tired of ending the week busy but no further forward, Smart90 might be for you. It's a simple 90-day execution rhythm with an AI alignment check that keeps your daily focus tied to what actually matters. Try it free at Smart90.co.uk. Make sure you don't miss any future episodes by subscribing to ScaleUp Radio wherever you like to listen to your podcasts and why not give us a follow. For now, continue listening for the full discussion with Victor. Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for. If you would like to be a guest on ScaleUp Radio, please click here: https://bizsmarts.co.uk/scaleupradio/kevin You can get in touch with Kevin here: kevin@biz-smart.co.uk Kevin's Book Is Here! Drawing on BizSmart's own research and experiences of working with hundreds of owner-managers, Kevin Brent explores the key reasons why most organisations do not scale and how the challenges change as they reach different milestones on the ScaleUp Journey. He then details a practical step by step guide to successfully navigate between the milestones in the form of ESUS - a proven system for entrepreneurs to scale up. More on the Book HERE - https://www.esusgroup.co.uk/ Victor can be found here: https://www.linkedin.com/in/victor-carpio-404914125/ meow@inventorcat.co.uk

In this episode of ScaleUp Radio Shorts, Kevin Brent and Louise Blunt dive into two seemingly contrasting, but ultimately aligned, scaling philosophies from recent guests Jeremy Middleton and John Hibbs. On the surface, one is a data-driven investor focused on predictable growth and cash flow. The other is a people-first founder measuring culture, wellbeing, and connection. But the real insight?

Hi there and welcome back to another edition of ScaleUp Radio, the podcast brought to you by Smart90, inspired by the Entrepreneurial ScaleUp System and designed to make navigating our ScaleUp journeys that little bit easier by learning from others' experiences. I'm Kevin Brent and in today's episode I'm joined by John Hibbs, founder of Coefficient, a platform designed to help leaders measure the human side of their business — things like culture, psychological safety and engagement. In this conversation John explains why so many businesses track revenue and profit but struggle to measure the people factors that actually drive those results. Through anonymous staff surveys and intelligent analysis, Coefficient helps leaders surface the data behind culture so they can act on it. Our discussion follows the usual ScaleUp Radio structure. First we explore John's business, his model and where Coefficient is on its scaleup journey. Second we dive into the challenges of scaling businesses and John's perspective on the ScaleUp Challenges Report. And third we finish with a few quickfire questions. One standout message from this episode is simple but powerful: ""If you believe people are the biggest challenge in business, then measuring people should be a leadership priority." John also shares his philosophy of "The Monergy Flow" — where profit is reinvested into people, creating a positive cycle of happier staff, families and communities. If you're tired of ending the week busy but no further forward, Smart90 might be for you. It's a simple 90-day execution rhythm with an AI alignment check that keeps your daily focus tied to what actually matters. Try it free at Smart90.co.uk Make sure you don't miss any future episodes by subscribing to ScaleUp Radio wherever you like to listen to your podcasts and why not give us a follow. For now, continue listening for the full discussion with John. Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for. If you would like to be a guest on ScaleUp Radio, please click here: https://bizsmarts.co.uk/scaleupradio/kevin You can get in touch with Kevin here: kevin@biz-smart.co.uk Kevin's Book Is Here! Drawing on BizSmart's own research and experiences of working with hundreds of owner-managers, Kevin Brent explores the key reasons why most organisations do not scale and how the challenges change as they reach different milestones on the ScaleUp Journey. He then details a practical step by step guide to successfully navigate between the milestones in the form of ESUS - a proven system for entrepreneurs to scale up. More on the Book HERE - https://www.esusgroup.co.uk/ John can be found here: https://www.linkedin.com/in/john-hibbs-coefficient/ Resources: Article on Monergy Flow - https://www.linkedin.com/posts/john-hibbs-coefficient_in-almost-every-organization-ive-worked-activity-7366126031436480512-dFE4?utm_source=share&utm_medium=member_desktop&rcm=ACoAAA8oKXoBUnKwlYzREAmibfWMBm02qwtKAtg American Icon by Bryce Mulally - https://uk.bookshop.org/p/books/american-icon-alan-mulally-and-the-fight-to-save-ford-motor-company-bryce-g-hoffman/2062710?ean=9780307886064&next=t Start With Why by Simon Sinek - https://uk.bookshop.org/p/books/start-with-why-15th-anniversary-edition-how-great-leaders-inspire-everyone-to-take-action-simon-sinek/7820616?ean=9781405977593&next=t Briskine (Chrome plugin) - https://www.briskine.com/ Thunderbird - https://www.thunderbird.net/en-GB/

In this episode of ScaleUp Radio, Kevin Brent is joined by entrepreneur, investor and philanthropist Jeremy Middleton. Jeremy is best known as one of the early backers of HomeServe, a business that grew from a struggling plumbing service into a FTSE-100 company before its eventual acquisition. Today he leads Middleton Enterprises, investing in profitable founder-led businesses and helping them scale from around £500k profit to £5m and beyond. This episode explores the real lessons behind scaling successfully: pivoting business models, building predictable revenue, hiring the right people and making smart funding decisions. As always, our discussion breaks down into three parts. First, we explore Jeremy's journey with HomeServe and the lessons from building and scaling the business. Second, we dig into the real challenges founders face when scaling including hiring the right people, building predictable revenue and why one of the most important early hires is a strong Finance Director. And third, we finish with some quickfire questions to wrap things up. One standout message from the discussion is this: a small share of a big business is far better than a big share of a small one. If you're tired of ending the week busy but no further forward, Smart90 might be for you. It's a simple 90-day execution rhythm with an AI alignment check that keeps your daily focus tied to what actually matters. Try it free at Smart90.co.uk. Make sure you don't miss any future episodes by subscribing to ScaleUp Radio wherever you like to listen to your podcasts and why not give us a follow. For now, continue listening for the full discussion with Jeremy. Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for. If you would like to be a guest on ScaleUp Radio, please click here: https://bizsmarts.co.uk/scaleupradio/kevin You can get in touch with Kevin here: kevin@biz-smart.co.uk Kevin's Book Is Here! Drawing on BizSmart's own research and experiences of working with hundreds of owner-managers, Kevin Brent explores the key reasons why most organisations do not scale and how the challenges change as they reach different milestones on the ScaleUp Journey. He then details a practical step by step guide to successfully navigate between the milestones in the form of ESUS - a proven system for entrepreneurs to scale up. More on the Book HERE - https://www.esusgroup.co.uk/ Jeremy can be found here: https://middletonenterprises.com/ Resources: What's Your Dream by Simon Squibb - https://uk.bookshop.org/p/books/what-s-your-dream-the-workbook-simon-squibb/6813f9e8fe08fb8b?ean=9780241798140&next=t Be Useful: 7 Rules For Life by Arnold Schwarzenegger - https://uk.bookshop.org/p/books/be-useful-seven-tools-for-life-arnold-schwarzenegger/236bd6af36cfed17?ean=9781529146554&next=t

In this special ScaleUp Radio Shorts episode, Kevin Brent and Louise Blunt distil some of the most powerful insights from three recent interviews with founders working at the cutting edge of marketing, AI, and business growth. Featuring lessons from Andreas Voniatis, Benjie Hughes, and Serge Nguele, the discussion explores what really drives successful scaleups and where many businesses go wrong when trying to grow. While each founder operates in a different space, a common theme runs through all three conversations: clarity of strategy beats blind activity every time. From diagnosing marketing problems properly, to understanding the future of AI search, to building systems that allow founders to step back from the day-to-day, this episode is packed with practical insights for anyone navigating the scaleup journey. This episode of ScaleUp Radio Shorts is produced with the aid of AI to help capture and share the key insights from our founder conversations. In this episode we explore 1. Why marketing without strategy wastes money Serge Nguele, founder of Your PPC Doctor, brings a medical mindset to digital marketing. His core philosophy is simple but powerful: "We can't prescribe what we didn't diagnose." Too many businesses assume the answer to poor results is simply spending more on advertising. But without diagnosing the underlying strategy, messaging, and positioning, more budget just amplifies the problem. Serge focuses first on understanding the full marketing picture before recommending any spend. 2. The power of a clear and focused message Benjie Hughes, founder of Hopeless Marketing, believes many businesses fail to scale because they try to say too many things at once. He describes the difference as being: "An ice pick versus a snowshoe." The ice pick breaks through the noise with a sharp message about one thing that matters. The snowshoe spreads the message across too many ideas and fails to create traction. For scaleups especially, clarity becomes essential because the founder can no longer be the only person explaining the business. The team needs a simple, repeatable story. 3. Why AI search will change how customers find you Andreas Voniatis, founder of Artios, has been building machine learning models since before the recent AI boom. His view is that traditional SEO is rapidly changing. Instead of competing for the classic "ten blue links", businesses now need to create content with genuine "information gain". In other words, AI systems reward insights that bring new thinking or original data, not recycled content. As Andreas puts it, asking AI to generate content that another AI will rank is like asking it to "drink its own sweat." Businesses that win in this new world will be those producing genuine insights. 4. The personal realities of the founder journey Beyond the tactics and technology, the episode also explores the personal challenges founders face. Serge shared how trying to wear every hat in the business pushed him close to burnout. His recovery involved asking for help, building healthier routines, and embracing a mindset he calls the Three Nos: No excuses No complaint No self-pity It's a reminder that founder wellbeing and business performance are closely linked. 5. Building a business that can scale beyond the founder Benjie also shared a powerful lesson from a previous business he scaled to 250 events per year. His approach centred on what he calls the Trifecta of Scalability: Teachable Valuable Repeatable By systemising how the business delivered value, he was able to empower others to deliver the experience while stepping away from daily operations. This is the classic shift many founders must make: from doing the work to building the system that does the work. Key takeaway The one key thing: Scaling a business requires clarity. Whether it's marketing strategy, your core message, or the systems behind delivery, growth happens when founders move from activity to intentional design. Standout quote "We can't prescribe what we didn't diagnose." Smart90 Lite – Help Us Test It Quick heads-up — we're looking for a handful of founders to test our new AI-powered Smart90 Lite app. It's built to help you stay accountable and actually deliver on your goals in just a few minutes a day. It's free while we're in testing, and your feedback will directly shape the final version. You can request access by emailing: kevin@biz-smart.co.uk Listen to ScaleUp Radio If these insights resonate, make sure you check out the full interviews with Andreas Voniatis, Benjie Hughes and Serge Nguele. And don't miss future episodes by subscribing to ScaleUp Radio wherever you listen to podcasts. You can also nominate a guest if you know someone with a great scaleup story.

What happens when a former medical student applies diagnostic thinking to marketing? In this episode of ScaleUp Radio, Kevin Brent is joined by Serge Nguile, founder of Your PPC Doctor, a PPC and digital strategy agency built around one powerful idea: diagnose before you prescribe. Serge shares his fascinating journey from medical studies in Ukraine to becoming a PPC Director, and ultimately launching his own agency after redundancy. He also opens up about founder burnout, mindset shifts, and why purpose now sits at the heart of his business model. As always, our discussion is structured in three parts. First, we unpack the business, the model and where it sits on its ScaleUp journey. Second, we explore Serge's views on the challenges of scaling, including his own experience of burnout. And third, we close with some quickfire questions. Quick heads-up — we're looking for a handful of founders to test our new AI-powered Smart90 Lite app. It's designed to help you stay accountable and actually deliver on your goals in just a few minutes a day. It's free during testing and your feedback will shape the final version. Just email kevin@biz-smart.co.uk to get access. Make sure you don't miss any future episodes by subscribing to ScaleUp Radio wherever you like to listen to your podcasts and why not give us a follow. For now, continue listening for the full discussion with Serge. Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for. If you would like to be a guest on ScaleUp Radio, please click here: https://bizsmarts.co.uk/scaleupradio/kevin You can get in touch with Kevin here: kevin@biz-smart.co.uk Kevin's Book Is Here! Drawing on BizSmart's own research and experiences of working with hundreds of owner-managers, Kevin Brent explores the key reasons why most organisations do not scale and how the challenges change as they reach different milestones on the ScaleUp Journey. He then details a practical step by step guide to successfully navigate between the milestones in the form of ESUS - a proven system for entrepreneurs to scale up. More on the Book HERE - https://www.esusgroup.co.uk/ Serge can be found here: https://www.linkedin.com/in/serge-nguele/ https://www.yourppcdoctor.com/ Resources: Search Engine Journal - https://www.searchenginejournal.com/ Think Like A Monk by Jay Shetty - https://uk.bookshop.org/p/books/think-like-a-monk-the-secret-of-how-to-harness-the-power-of-positivity-and-be-happy-now-jay-shetty/7738991?ean=9780008746018&next=t Think And Grow Rich by Napoleon Hill - https://uk.bookshop.org/p/books/think-and-grow-rich-the-original-classic-hill/2073500?ean=9781906465599&next=t ChatGPT - https://chatgpt.com/ Google Gemini - https://gemini.google.com/

In this episode of ScaleUp Radio, Kevin Brent sits down with Andreas Voniatis, founder of Artios.io, to explore what might be the biggest shift in search since Google began. Traditional SEO as we know it is fading. AI search is changing how content is discovered, prioritised, and rewarded. And Andreas saw it coming early. In fact, Artios built its own Large Language Model back in 2019; years before ChatGPT entered the mainstream. This conversation dives into: Why traditional SEO is becoming a back-office function Why most AI content strategies are fundamentally flawed What "information gain" really means; and why it's now critical How Andreas bootstrapped deep-tech R&D without external investors The founder mindset shifts that helped him scale without burning out As always, we break the discussion into three parts. First, the business, the model and where Artios.io is on its ScaleUp journey. Second, Andreas' views on scaling challenges and the future of AI search. And third, a few quickfire questions to close. Quick heads-up; we're looking for a handful of founders to test our new AI-powered Smart90 Lite app. It's designed to help you stay accountable and actually deliver on your goals in just a few minutes a day. It's free while we're in testing, and your feedback will shape the final version. Just email kevin@biz-smart.co.uk to get access. Make sure you don't miss any future episodes by subscribing to ScaleUp Radio wherever you like to listen to your podcasts - and why not give us a follow. For now, continue listening for the full discussion with Andreas. Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for. If you would like to be a guest on ScaleUp Radio, please click here: https://bizsmarts.co.uk/scaleupradio/kevin You can get in touch with Kevin here: kevin@biz-smart.co.uk Kevin's Book Is Here! Drawing on BizSmart's own research and experiences of working with hundreds of owner-managers, Kevin Brent explores the key reasons why most organisations do not scale and how the challenges change as they reach different milestones on the ScaleUp Journey. He then details a practical step by step guide to successfully navigate between the milestones in the form of ESUS - a proven system for entrepreneurs to scale up. More on the Book HERE - https://www.esusgroup.co.uk/ Andreas can be found here: http://artios.io/guaranteed-winning Resources: The Story of Philosophy by Will Durant - https://uk.bookshop.org/p/books/the-story-of-philosophy-will-durant/201405a61e221106?ean=9780486848556&next=t

This ScaleUp Radio episode is a ScaleUp Club special — recorded live in February — and it's packed with practical ideas you can apply immediately. Kevin Brent opens with the month's theme: gaining control of your week, moving away from reactive firefighting and towards deliberate, high-value leadership time. You'll hear a simple framework to help you protect the work that really moves the business forward, rather than letting your diary become "a democracy". Then we switch gears into a short AI Pulse update from Paul Rhodes, founder of Green Gorilla Software, who shares a genuinely useful productivity shift: stop typing and start talking. Paul explains why AI needs context, why dictation creates richer prompts, and how tools like Granola and WhisperFlow can turn messy spoken thoughts into structured, usable output. Finally, we move into a live Q&A session with Ryan Slaney, Managing Director of iLockerz, who shares the realities of scaling a product business — including the mistake that "nearly killed" them: trying to build the perfect product from day one. Ryan talks candidly about payroll reality, customer-led development, the value of weekly all-hands alignment, and spotting issues early through "Potential Red Flags". You'll hear: How to redesign your week around green time (strategic), red time (operational) and grey time (low value) Why you must put the rocks in first (or the sand will swallow your week) Paul's AI Pulse: why dictation creates better prompts and faster output Ryan's hard-won lesson: MVP, revenue and feedback loops beat perfection A simple scaling discipline: weekly all-hands, shared visibility and "PRFs" before they become fires Quick heads-up — we're looking for a handful of founders to test our new AI-powered Smart90 Lite app. It's built to help you stay accountable and actually deliver on your goals — in just a few minutes a day. It's free while we're in testing, and your feedback will directly shape the final version. You can get access by emailing kevin@biz-smart.co.uk. Make sure you don't miss any future episodes by subscribing to ScaleUp Radio wherever you like to listen to your podcasts - and why not give us a follow. For now, continue listening for the full discussion with Ryan. Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for. If you would like to be a guest on ScaleUp Radio, please click here: https://bizsmarts.co.uk/scaleupradio/kevin You can get in touch with Kevin here: kevin@biz-smart.co.uk Kevin's Book Is Here! Drawing on BizSmart's own research and experiences of working with hundreds of owner-managers, Kevin Brent explores the key reasons why most organisations do not scale and how the challenges change as they reach different milestones on the ScaleUp Journey. He then details a practical step by step guide to successfully navigate between the milestones in the form of ESUS - a proven system for entrepreneurs to scale up. More on the Book HERE - https://www.esusgroup.co.uk/ Ryan can be found here: https://www.ilockerz.com/ https://www.linkedin.com/in/ryanslaney/ ryan.slaney@ilockerz.com

Hi there and welcome back to another edition of ScaleUp Radio, the podcast brought to you by Smart90, inspired by the Entrepreneurial ScaleUp System and designed to make navigating our ScaleUp journeys that little bit easier by learning from others' experiences. I'm Kevin Brent and in today's episode I'm joined by Benjie Hughes, founder of Hopeless Marketing. Benjie works with B2B service businesses turning over between one and thirty million pounds who feel stuck, plateaued or unclear about their positioning. His philosophy is simple but powerful; hope is not a strategy. Most businesses do not need more marketing. They need more clarity. In this episode we explore his Ice Pick Strategy; why being focused and sharp beats being broad and busy; and we talk honestly about the challenge of separating the founder from the business. Benjie shares how he scaled his first company to run without him, and why his current business requires a very different approach, including hiring a fractional COO for accountability. As always, our discussion is structured in three parts. First, we look at the business, the model and where it sits on the ScaleUp journey. Second, we explore Benjie's perspective on the challenges of scaling, including growth plateaus and founder psychology. And finally, we close with a few quickfire questions. One standout message from this episode is this: most marketing problems are not visibility problems; they are clarity problems. Quick heads-up; we're looking for a handful of founders to test our new AI-powered Smart90 Lite app. It's built to help you stay accountable and actually deliver on your goals in just a few minutes a day. It's free while we're in testing, and your feedback will directly shape the final version. You can get access by emailing kevin@biz-smart.co.uk. Make sure you don't miss any future episodes by subscribing to ScaleUp Radio wherever you like to listen to your podcasts - and why not give us a follow. For now, continue listening for the full discussion with Benjie. Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for. If you would like to be a guest on ScaleUp Radio, please click here: https://bizsmarts.co.uk/scaleupradio/kevin You can get in touch with Kevin here: kevin@biz-smart.co.uk Kevin's Book Is Here! Drawing on BizSmart's own research and experiences of working with hundreds of owner-managers, Kevin Brent explores the key reasons why most organisations do not scale and how the challenges change as they reach different milestones on the ScaleUp Journey. He then details a practical step by step guide to successfully navigate between the milestones in the form of ESUS - a proven system for entrepreneurs to scale up. More on the Book HERE - https://www.esusgroup.co.uk/ Benjie can be found here: https://www.linkedin.com/in/benjiehughes/ https://hopelessmarketing.com/unvisible Resources: E-Myth Revisited by Michael E Gerber - https://uk.bookshop.org/p/books/the-e-myth-revisited-why-most-small-businesses-don-t-work-and-what-to-do-about-it-michael-e-gerber/82114?ean=9780887307287&next=t Predictable Success by Les McKeown - https://www.waterstones.com/book/predictable-success/les-mckeown/9781608320318 Getting Things Done by David Allen - https://uk.bookshop.org/p/books/getting-things-done-the-art-of-stress-free-productivity-david-allen/2593335?ean=9780349408941&next=t Remarkable - https://remarkable.com/

Welcome back to ScaleUp Radio Shorts, where Kevin Brent and Louise Blunt distil the best insights from our recent full-length interviews and turn them into practical, actionable takeaways for ambitious business owners. This week, we're bringing together two very different voices with a surprisingly aligned message: Jack Molyneux – former Merchant Navy Master Mariner turned tech founder, building a disruptive superyacht platform, IDOSY. Lindsey Burden – Intuitive Business Coach with over a decade of experience helping founders stop overcomplicating and start executing. Different industries. Different journeys. The same core lesson: scaling successfully comes down to clarity, courage and focused execution. 1. Simplicity Scales. Complexity Distracts. Jack built IDOSY around a clear mission: fix a broken, opaque system in the superyacht charter industry. His entire platform centres on three things: Live price. Live availability. Live booking. In an industry dominated by phone calls, PDFs and delayed email chains, that simplicity is the disruption. Lindsey shared the flip side. In her early days, she described herself as the "Queen of Overcomplication". Busy work felt productive. Complexity created the illusion of progress. But when business owners panic, they often abandon the plan and chase shiny objects. A new platform. A new offer. A new strategy. Instead of staying focused on the destination, they start reprogramming the sat-nav mid-journey. The lesson? Simplicity creates traction. Complexity creates noise. 2. The Right Team Will Challenge You Jack made a powerful point about leadership: as a founder, you must have someone around you who is prepared to say no. Founders are persuasive. Vision-driven. Convincing. But without challenge, conviction can turn into blind spots. Having led crews of over 100 people as a Master Mariner, Jack understands operational discipline. In a scaling business, strong teams aren't just compliant. They question. They test. They refine. Lindsey sees this transition from another angle. When you move from solopreneur to employer, you quickly realise: No one will care quite as much as you. You cannot hire only "doers". You need a mix of reliable executors and people who think, lead and innovate. Scaling requires a shift in identity. From being the person with all the answers… To being the person who sets the intent and trusts others to execute. 3. The 90-Day Sweet Spot One of the strongest overlaps between both conversations was execution rhythm. Lindsey is a huge advocate of 90-day planning. She calls it the sweet spot: Long enough to deliver meaningful results Short enough to stay focused and accountable Without that rhythm, founders get trapped in what she calls the "octopus business" – tentacles everywhere, constant activity, little progress. Jack demonstrated this mindset in action when raising capital. Instead of being overwhelmed by the enormity of fundraising, he broke it down step by step. His advice? Start with friends and family. If you cannot convince the people who know and trust you, persuading strangers will be even harder. It builds confidence, momentum and belief. And when the rejections come, as they always do, remember: Every "no" is one step closer to the next "yes". 4. Pricing, Confidence and Backing Yourself Lindsey delivered some tough but essential advice on pricing. When things get quiet, the temptation is to drop your prices or accept the wrong-fit clients for quick cash. But that decision shapes your future pipeline. Do premium work at bargain prices and you attract more bargain buyers. She challenges founders to stop pricing by the hour. Clients do not pay for time. They pay for outcomes. They care about getting from A to B, not how many hours it takes. Her practical tip for selling high-ticket services: "Nail your pricing, say it with confidence, and then don't say another word." Confidence is built through repetition. Through experience. Through backing yourself. Which mirrors Jack's advice to his younger self: Back yourself. Be brave. It's okay if people don't like it. He also challenged the idea of overprotecting your concept. You do not have a business until you build it. Talking about your idea creates momentum. Silence does not. The One Key Thing The one key thing this week: Focus on execution over emotion. Keep it simple, commit to a 90-day rhythm, price with confidence, and back yourself even when it feels uncomfortable. Standout Message "You can have 100% of nothing, or you can start talking to people and see what happens." Quick Heads-Up: Smart90 Lite We're currently looking for a handful of founders to test our new AI-powered Smart90 app. It's built to help you stay accountable and actually deliver on your goals in just a few minutes a day. It's free while we're in testing, and your feedback will directly shape the final version. If you would like early access, take a look at smart90.co.uk

In this episode of ScaleUp Radio, Kevin Brent is joined by Jack Molyneux, Founder of IDOSY – a new digital marketplace set to disrupt the superyacht charter industry. Jack's journey is anything but conventional. From qualifying as a Master Mariner at just 26 and commanding cruise ships and superyachts around the world, to managing fleets of luxury yachts for a family office, and now launching the first live-booking superyacht platform – this is a true ScaleUp story grounded in deep operational credibility. IDOSY launches mid-April with a bold ambition: to bring live pricing, live availability and instant booking to a market that still runs on emails, brokers and PDF brochures. And yes – it is as complex as it sounds. Our discussion is structured in three parts. First, we explore the business, the model and where IDOSY sits on its ScaleUp journey. Second, we dig into Jack's views on the real challenges of scaling, including raising capital from industry insiders and navigating complex global regulations. And third, we close with a few quickfire questions. One standout message from this episode is this: if you are going to disrupt a market, you need deep operational understanding before you digitise it. Quick heads-up — we're looking for a handful of founders to test our new AI-powered Smart90 Lite app. It's built to help you stay accountable and actually deliver on your goals in just a few minutes a day. It's free while we're in testing, and your feedback will directly shape the final version. You can get access by emailing kevin@biz-smart.co.uk. Make sure you don't miss any future episodes by subscribing to ScaleUp Radio wherever you like to listen to your podcasts and why not give us a follow. For now, continue listening for the full discussion with Jack. Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for. If you would like to be a guest on ScaleUp Radio, please click here: https://bizsmarts.co.uk/scaleupradio/kevin You can get in touch with Kevin here: kevin@biz-smart.co.uk Kevin's Book Is Here! Drawing on BizSmart's own research and experiences of working with hundreds of owner-managers, Kevin Brent explores the key reasons why most organisations do not scale and how the challenges change as they reach different milestones on the ScaleUp Journey. He then details a practical step by step guide to successfully navigate between the milestones in the form of ESUS - a proven system for entrepreneurs to scale up. More on the Book HERE - https://www.esusgroup.co.uk/ Jack can be found here: https://www.linkedin.com/in/jack-m-3580bb7b/ https://www.idosyyachts.com/ Resources: Close To The Wind by Pete Goss - https://uk.bookshop.org/p/books/close-to-the-wind-an-extraordinary-story-of-triumph-over-adversity-pete-goss/2215269?ean=9780747259381&next=t Turn The Ship Around by L. David Marquet - https://uk.bookshop.org/p/books/turn-the-ship-around-a-true-story-of-building-leaders-by-breaking-the-rules-l-david-marquet/3549368?ean=9780241250945&next=t Diary of a CEO podcast - https://stevenbartlett.com/doac/

In this episode of ScaleUp Radio, host Kevin Brent is joined by experienced business coach Lindsey Burden, whose intuitive and deeply personalised approach to coaching breaks the mould of cookie-cutter programmes. Lindsey helps her clients build a business that aligns with their version of success, not someone else's template. Whether you're overwhelmed by doing too much, struggling to price your services confidently, or need to make your goals more achievable, this conversation is packed with sharp insights and practical tools to move your business forward. Key Themes in This Episode Tailored Coaching Based on Intuition Lindsey shares how she tunes into the unspoken, body language, word choices, hesitations, to help clients uncover the real blocks to growth. Her coaching isn't about handing over a rigid system; it's about building a flexible path around the client's unique strengths and context. Standout Quote: "The problem isn't usually that you need to do more, it's that you've forgotten what works and stopped doing it." Avoiding the Busy Trap Busy doesn't always mean productive. Many founders fall into the trap of overcomplication or jumping onto the next trend (new channels, shiny tools), when the real power comes from simplifying and refocusing. Strategic Pricing & Confident Selling Discounting under pressure is a quick road to burnout. Lindsey's advice? Price based on the value and outcomes you deliver, not the hours. Start with a figure you can say confidently, then stop talking. The Power of 90-Day Planning Long-term goals feel overwhelming; 90-day plans create the perfect runway. Lindsey explains how this rhythm helps bring structure to entrepreneurial creativity, so you stop half-finishing great ideas and start delivering real progress. Building the Right Team The founder mindset must evolve, leading a team takes intentional effort. Lindsey shares tips on balancing operators and innovators in your team, and why reaching out to HR experts or trusted networks is a game-changer. Quick heads-up, we're looking for a handful of founders to test our new AI-powered Smart90 Lite app. It's built to help you stay accountable and actually deliver on your goals, in just a few minutes a day. It's free while we're in testing, and your feedback will directly shape the final version. You can get access by emailing kevin@biz-smart.co.uk. Make sure you don't miss any future episodes by subscribing to ScaleUp Radio wherever you like to listen to your podcasts, and why not give us a follow. For now, continue listening for the full discussion with Lindsey. Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for. If you would like to be a guest on ScaleUp Radio, please click here: https://bizsmarts.co.uk/scaleupradio/kevin You can get in touch with Kevin here: kevin@biz-smart.co.uk Kevin's Book Is Here! Drawing on BizSmart's own research and experiences of working with hundreds of owner-managers, Kevin Brent explores the key reasons why most organisations do not scale and how the challenges change as they reach different milestones on the ScaleUp Journey. He then details a practical step by step guide to successfully navigate between the milestones in the form of ESUS - a proven system for entrepreneurs to scale up. More on the Book HERE - https://www.esusgroup.co.uk/ Lindsey can be found here: https://www.linkedin.com/in/lindsey-burden/ https://lindseyburden.com/ Resources: The Inside Out Revolution by Michael Neill - https://uk.bookshop.org/p/books/the-inside-out-revolution-the-only-thing-you-need-to-know-to-change-your-life-forever-michael-neill/2370700?ean=9781781800799&next=t Atomic Habits by James Clear - https://uk.bookshop.org/p/books/atomic-habits-the-life-changing-million-copy-1-bestseller-james-clear/2458373?ean=9781847941831&next=t The Big Leap by Gay Hendricks - https://www.waterstones.com/book/the-big-leap/gay-hendricks/9780061735363 Heartbeat online platform - https://www.heartbeat.chat

The Art of Sales, Self-Awareness and Scaling Featuring Dr Muddassir Ahmed (SCM DOJO) and Rachael Jackson (WIBN Birmingham) Produced with the aid of AI In this episode of ScaleUp Radio Shorts, Kevin Brent and Louise Blunt reflect on two powerful – and very different – scaling journeys. On one side, Dr Muddassir Ahmed, founder of SCM DOJO, who built a global AI-enabled learning platform from scratch. On the other, Rachael Jackson, who chose a franchise route with WIBN Birmingham to create structure, community and flexibility – while building her passion project, Array of Light. Two contrasting models. One shared truth: scaling demands self-awareness, discipline and resilience. Sales Is Not Optional Muddassir learned a hard lesson early: You can outsource HR. You can outsource accounting. You can outsource marketing. But you cannot outsource sales as a founder. Despite being highly technical and data-driven, he had to personally master enterprise sales – including sending 72 emails over 18 months to land a major global brand. The takeaway? Polite persistence wins. Enterprise sales cycles are long. And founders must own the conversation. Cash Flow Is Reality Rachael's scaling journey exposed a different challenge. Moving from corporate retail into a franchise networking model meant adjusting to the unpredictability of SME payments. Her response? Save upfront Take no salary for 12 months Prioritise reinvestment and resilience It is a disciplined approach that many founders underestimate. Self-Awareness as a Strategic Advantage Rachael openly discussed being diagnosed with dyslexia and ADHD traits in adulthood. Instead of seeing this as a weakness, she built systems around it: Time-blocked email checking Turning off notifications Choosing tools designed for dyslexic thinkers Delegating dense information into top-line bullet points Self-awareness became a scaling tool. Meanwhile, Muddassir applies "lean accountability" and daily stand-ups to manage a global team across time zones, backed by documented SOPs. Different personalities. Same principle: structure enables scale. AI – Tool or Transformation? Muddassir is building agentic AI into SCM DOJO – not just generative AI that writes text, but AI agents that: Plan Analyse Execute workflows Run forecasting models Evaluate supplier responses Yet even with advanced AI, he still had to build human relationships the hard way. AI enhances. It does not replace resilience. Two Definitions of Success Muddassir wants SCM DOJO to become the industry standard for supply chain learning. Rachael defines success as happiness, impact and helping women grow in confidence. Different ambitions. Both completely valid. The One Key Thing Scaling is not about copying someone else's model. It is about knowing yourself, managing your cash carefully, building repeatable systems, and staying resilient long enough to win. Quick Heads-Up If you want more structure and accountability in your own ScaleUp journey, explore Smart90 – our proven 90-day execution system. And if you'd like to stay focused and actually deliver each week, try our new AI-powered Smart90 Lite. It's free while we're testing it – just email kevin@smart90.co.uk for access.

On this episode of ScaleUp Radio, Kevin Brent is joined by Dr. Muddassir Ahmed, the founder of SCMDOJO, a platform revolutionising access to supply chain training and consultancy. From launching a $99/month subscription model to developing a proprietary AI consultant set to launch in March, Dr. Ahmed shares how he's turning SCMDOJO from a content platform into a cutting-edge supply chain technology business. Highlights Business Model Mastery: SCMDOJO began with low-ticket courses and evolved into a hybrid model blending community, content, and consultancy. AI Leap: SCMDOJO Sensei is an AI agent trained on proprietary content to analyse problems, deliver expert advice, and even automate sourcing. Sales Wisdom: Dr. Ahmed closed a deal with LVMH after 72 emails over 1.5 years; proof that persistence pays. Remote Execution vs Creativity: While the team excels operationally, fostering innovation in a lean, remote setup remains the next hurdle. Quick heads-up; we're looking for a handful of founders to test our new AI-powered Smart90 Lite app. It's built to help you stay accountable and actually deliver on your goals; in just a few minutes a day. It's free while we're in testing, and your feedback will directly shape the final version.

In this episode of ScaleUp Radio, Kevin Brent sits down with Rachael Jackson, a dynamic entrepreneur who has turned personal challenges into entrepreneurial strengths. From launching her business through a franchise model to reframing dyslexia as a leadership asset, Rachael's story is all about strategic thinking and relentless focus. Key Highlights Franchise as a Strategic Launchpad: Rachael chose a WIBN franchise to de-risk her startup journey, gaining crucial business experience and a peer network before launching her dream venture. Relentless Focus = Results: She became Franchisee of the Year by intentionally managing her time, prioritising member value, and building financial resilience through reinvestment. Neurodiversity as Strength: Diagnosed with dyslexia at 30, she harnessed it as a leadership superpower—mastering delegation, systems, and people management. Tech for Inclusion: She uses a dyslexia-friendly CRM (POP) to boost productivity and sidestep complexity. The one key thing: A franchise can be more than a business – it can be a confidence-building launchpad for your bigger vision. Quick heads-up; we're looking for a handful of founders to test our new AI-powered Smart90 Lite app. It's built to help you stay accountable and actually deliver on your goals; in just a few minutes a day. It's free while we're in testing, and your feedback will directly shape the final version. Get access by emailing kevin@biz-smart.co.uk. Don't forget to subscribe to ScaleUp Radio wherever you get your podcasts, and follow us for new episodes every week. For now, continue listening for the full discussion with Rachael. Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for. If you would like to be a guest on ScaleUp Radio, please click here: https://bizsmarts.co.uk/scaleupradio/kevin You can get in touch with Kevin here: kevin@biz-smart.co.uk Kevin's Book Is Here! Drawing on BizSmart's own research and experiences of working with hundreds of owner-managers, Kevin Brent explores the key reasons why most organisations do not scale and how the challenges change as they reach different milestones on the ScaleUp Journey. He then details a practical step by step guide to successfully navigate between the milestones in the form of ESUS - a proven system for entrepreneurs to scale up. More on the Book HERE - https://www.esusgroup.co.uk/ Rachael can be found here: https://www.linkedin.com/in/rachael-jackson-507608304/ https://arayoflight.co.uk/ https://wibn.co.uk/page/Rachael_Jackson

This week on ScaleUp Radio Shorts, Kevin and Louise unpack two fascinating recent conversations, one with Samantha Thurlow of In Collaboration, and one with Graeme Tennick of Tennick Accountants. Different sectors. Same pivotal moment. Both guests hit a point where "business as usual" stopped working, and had to rethink structure, mindset, and action to move forward.

In this episode of ScaleUp Radio, Kevin Brent is joined by Samantha Thurlow, founder of In Collaboration, a business support agency that's grown from offering virtual assistant services to delivering full-service strategy, admin, and marketing. As her business evolves into a two-brand model, with the launch of Creative Bean Studios, Sam shares how she's adapting to market shifts, overcoming growing pains, and preparing for the next stage of her scaleup journey. Key Takeaways Pivoting the Business Model: Sam transitioned In Collaboration from a flexible associate model to a hybrid employed team, following clear advice from her accountant. This shift was vital to improving profitability and enabling scale. New Brand, Same Vision: The launch of Creative Bean Studios allows her to expand specialist marketing services while focusing In Collaboration on strategic support for clients. Strategy Over Service: Clients are moving away from generic VA tasks to valuing strategic insight, SEO, branding, and business positioning are now in high demand. The Power of Vulnerability: Sam's standout message? Being open about challenges attracts support and builds trust, both in business relationships and team culture. AI Done Right: AI isn't a silver bullet, real results come when it's used as a tool by experienced humans, not a content factory. The One Key Thing Building a scalable business model sometimes means letting go of what's worked in the past. For Sam, it was moving beyond the associate model to unlock long-term sustainability and growth. Quick heads-up, we're looking for a handful of founders to test our new AI-powered Smart90 Lite app. It's built to help you stay accountable and actually deliver on your goals, in just a few minutes a day. It's free while we're in testing, and your feedback will directly shape the final version. You can get access by emailing kevin@biz-smart.co.uk. Make sure you don't miss any future episodes by subscribing to ScaleUp Radio wherever you like to listen to your podcasts – and why not give us a follow? For now, continue listening for the full discussion with Sam. Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for. If you would like to be a guest on ScaleUp Radio, please click here: https://bizsmarts.co.uk/scaleupradio/kevin You can get in touch with Kevin here: kevin@biz-smart.co.uk Kevin's Latest Book Is Available! Drawing on BizSmart's own research and experiences of working with hundreds of owner-managers, Kevin Brent explores the key reasons why most organisations do not scale and how the challenges change as they reach different milestones on the ScaleUp Journey. He then details a practical step by step guide to successfully navigate between the milestones in the form of ESUS - a proven system for entrepreneurs to scale up. More on the Book HERE - https://www.esusgroup.co.uk/ Samantha can be found here: https://www.linkedin.com/in/samanthathurlow/ https://www.instagram.com/incollaboration/ https://www.facebook.com/InCollaborationAgency https://incollaboration.co.uk/ Resources: Blockworks - https://blockworks.co/ Atomic Habits by James Clear - https://uk.bookshop.org/p/books/atomic-habits-the-life-changing-million-copy-1-bestseller-james-clear/2458373?ean=9781847941831&next=t Dear Female Founder by Lu Li - https://amzn.eu/d/0ikvYiaG Brene Brown - https://brenebrown.com/ Asana - https://asana.com/

This episode of ScaleUp Radio is part of our Scale-Up Club spotlight series – a special format where we welcome back a previous guest to go deeper in a live Q&A session with our Scale-Up Club members. This time, we shine the spotlight on Dr. Serge Santos, also known as The Business Physicist – and for good reason. Serge brings a rare blend of financial acumen, physics-trained problem solving, and a deep passion for business legacy. From being made redundant in 2013 to raising £700 million and running three growing businesses under his Bedrock Enterprises group, Serge speaks with refreshing honesty about the real challenges of scaling – and the mindset shifts required to succeed. This engaging Q&A covers wide-ranging questions from the audience, including: How Serge transitioned from founder to multi-business leader His approach to building empowered leadership teams Why culture is the bedrock – and how to enforce a "no dickhead policy" Letting go of control, and why founders often become their own bottleneck Balancing long-term investment with short-term performance His thought process for setting strategic direction across multiple businesses And why legacy matters more than ego Expect practical advice, candid reflections, and a healthy dose of inspiration. The standout message? "You can't build legacy if the business is still about you. Step back, empower others, and invest in a culture that can thrive without you." The one key thing you'll take away? If you want to scale, you have to learn to let go – and build a team and culture that doesn't rely on you. Quick heads-up, we're looking for a handful of founders to test our new AI-powered Smart90 Lite app. It's built to help you stay accountable and actually deliver on your goals, in just a few minutes a day. It's free while we're in testing, and your feedback will directly shape the final version. You can get access by emailing: kevin@biz-smart.co.uk Make sure you don't miss any future episodes by subscribing to ScaleUp Radio wherever you like to listen to your podcasts – and why not give us a follow. For now, continue listening for the full Q&A session with Serge. Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for. If you would like to be a guest on ScaleUp Radio, please click here: https://bizsmarts.co.uk/scaleupradio/kevin You can get in touch with Kevin here: kevin@biz-smart.co.uk Kevin's Latest Book Is Available! Drawing on BizSmart's own research and experiences of working with hundreds of owner-managers, Kevin Brent explores the key reasons why most organisations do not scale and how the challenges change as they reach different milestones on the ScaleUp Journey. He then details a practical step by step guide to successfully navigate between the milestones in the form of ESUS - a proven system for entrepreneurs to scale up. More on the Book HERE - https://www.esusgroup.co.uk/ Serge can be found here: serge.santos@gmail.com https://www.linkedin.com/in/santosserge/

In this punchy episode of ScaleUp Radio Shorts, hosts Kevin Brent and Louise Blunt unpack the sharpest lessons from two remarkably different guests – and the surprising connections between them. On one side:

In this episode of ScaleUp Radio, Kevin Brent is joined by Graeme Tennick, the founder of Tennick Accountants – a firm that's challenging the traditional view of accountants as compliance providers by driving real strategic impact for clients and the wider community. Graeme shares how his firm has rooted itself in a compelling mission: to make lives better – for their team, their clients, and even the world. And this isn't just a tagline. From the way they set goals with clients to how they measure internal performance and reward behaviour, it's clear that purpose drives everything they do. We explore how Graeme is tackling one of the biggest scaleup blockers – procrastination – by introducing frameworks for action and accountability, both for himself and his clients. There's plenty to take away from this episode about habit formation, purpose-driven strategy, and creating a values-led team culture. Quick heads-up, we're looking for a handful of founders to test our new AI-powered Smart90 Lite app. It's built to help you stay accountable and actually deliver on your goals, in just a few minutes a day. It's free while we're in testing, and your feedback will directly shape the final version. You can get access by emailing kevin@biz-smart.co.uk. Make sure you don't miss any future episodes by subscribing to ScaleUp Radio wherever you like to listen to your podcasts – and why not give us a follow. For now, continue listening for the full discussion with Graeme. Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for. If you would like to be a guest on ScaleUp Radio, please click here: https://bizsmarts.co.uk/scaleupradio/kevin You can get in touch with Kevin here: kevin@biz-smart.co.uk Kevin's Latest Book Is Available! Drawing on BizSmart's own research and experiences of working with hundreds of owner-managers, Kevin Brent explores the key reasons why most organisations do not scale and how the challenges change as they reach different milestones on the ScaleUp Journey. He then details a practical step by step guide to successfully navigate between the milestones in the form of ESUS - a proven system for entrepreneurs to scale up. More on the Book HERE - https://www.esusgroup.co.uk/ Graeme can be found here: https://www.linkedin.com/in/graeme-tennick-xero-expert-virtual-finance-director/ graeme@tennick.co.uk Resources: The Flight Of The Buffalo by James Belasco - https://www.waterstones.com/book/flight-of-the-buffalo/james-belasco/ralph-c-stayer/9780446670081 10 X is easier than 2 X by Dan Sullivan - https://uk.bookshop.org/p/books/10x-is-easier-than-2x-how-world-class-entrepreneurs-achieve-more-by-doing-less-dan-sullivan/7411822?ean=9781401969950&next=t

In this special ScaleUp Club VIP session, we're joined by Alina Stancu, co-founder of The Orange Notebook, for a focused and interactive discussion on what it really takes to build a high-performing team culture, even with a remote team or contractors. Through practical frameworks, lived experience, and powerful case studies, Alina guides us through how culture is either fuelling or silently stalling your business, and what you can do about it. You'll hear:

In this special edition of ScaleUp Radio Shorts, Kevin Brent and Granger Forson dive into two recent interviews that couldn't be more different on the surface; but reveal some remarkably similar lessons underneath. On one side, we have Aqeel Shamsul, founder of cutting-edge space biotech startup Frontier Space, turning microgravity into a drug development advantage. On the other, Tom Perry and Ella Chapman from Holloway Bond, redefining the approach to business rates recovery through data-led outreach and customer-first practices. From rocket science to rateable values, this episode is a compelling breakdown of the shared truths behind successful scaleups.