POPULARITY
Categories
Text me Your email for my Booking Link“You can have multiple income streams and run a thriving Yoga Studio — as long as you have a plan and a team aligned with your values.” – Aly, Summit Sol Yoga & WellnessI sit down with Aly from Summit Sol Yoga & Wellness in Dillon, Colorado — a studio owner who brings a rare blend of executive leadership, yoga philosophy, and grounded business strategy into everything she does.Aly didn't walk away from her career in healthcare technology.She expanded her life.She found yoga during a period of anxiety, traveled to India to study it, and eventually stepped into studio ownership with intention, clarity, and a real business plan. Within three months of buying her studio, she rebranded it, aligned her team around new values, elevated the customer experience, and built a studio that became profitable in year one.Inside this conversation, we get into:• What it's really like to take over an existing Yoga Studio• Rebranding fast — without losing the community• Leading a team you didn't hire and setting new expectations• Building systems, KPIs, and processes that keep the business stable• How technology supports growth• Creating seasonal programming that feels aligned and sustainable• How to balance multiple income streams without burning outAly brings a powerful reminder that yoga and leadership can coexist beautifully — and that a Yoga Studio becomes profitable when there's a vision, a structure, and a willingness to step fully into ownership.Her story is honest, refreshing, and full of insight for any Yoga Studio owner who wants to grow with confidence instead of chaos.summitsolwellness.com
Send Jackie A Message!In this episode of the Studio CEO Podcast, Jackie Murphy sits down with Julian Barnes, CEO of BFS Network, to unpack real data on studio profitability. Drawing from the most comprehensive State of the Industry report to date, this conversation reveals why most yoga studios remain stuck at 1–9% profit — while Pilates studios are far more likely to exceed 20%.You'll learn the structural differences that drive profitability, why pricing isn't the real issue, how two new members per month can dramatically increase profit, and what systems actually matter for sustainable growth. This episode is essential listening for yoga and Pilates studio owners who want clarity, benchmarks, and a realistic path forward without burnout.Timestamps[00:00] Welcome + guest introduction[07:00] Industry data overview[13:00] Profitability benchmarks explained[18:30] Yoga vs Pilates profitability[24:00] Pricing myths[30:50] Two-member profit math[38:00] Business model differences[47:00] Intro offers + FER framework[55:00] How to assess your studioKey Takeaways✔ Most studios aren't profitable — and that's not personal ✔ Pilates studios benefit from built-in scarcity ✔ Profit comes from systems, not hustle ✔ Pricing reflects positioning ✔ Two new members per month can change everythingQuotes“This isn't a hobby. It's a business.”“Your town isn't the problem.”“The offer isn't broken — the process is.”Resources MentionedBFS AssessmentBFS Pilates ReportStudio CEO ProgramGrow MastermindFAQ Why are Pilates studios more profitable than yoga studios? Because of lower rent, smaller teams, and built-in scarcity.What is a healthy profit margin for a studio? 10–20% after paying the owner is considered strong.Do intro offers matter? The process behind them matters more than the offer itself.yoga business, Pilates studio, studio profitability, boutique fitness, studio CEO, pricing strategy, fitness business dataLinks: BFS Pilates Report: https://report.bfsnetwork.com/2024-pilates-reportWork with Jackie Murphy Say Hi on Instagram @studioceoofficial Level up your Marketing Skills in the Free Marketing Training:https://www.jackiegmurphy.com/3-marketing-mistakes Learn more about The Studio CEO Program: https://www.jackiegmurphy.com/studioceo
If you're a brick-and-mortar business owner who avoids credit cards, feels unsure about financing, or worries about taking on debt — this episode is going to challenge (and empower) you in the best way.Today on the podcast, I'm joined by Gerri Detweiler, a nationally recognized credit and financing expert with nearly 30 years of experience helping business owners understand their options, protect their credit, and fund their growth wisely.In our conversation, we break down:The biggest myth about business credit that holds owners backThe true difference between personal credit vs. business creditWhen a business owner should stop relying only on personal creditWhere brick-and-mortar businesses most often make costly credit mistakes with leases, equipment, and hiringHow to determine if financing is a smart growth move — or a risky oneSurprising financing options many small business owners overlookAnd the systems every brick-and-mortar business should have in place before they ever need fundingWe also dive into the role of charge cards (business credit cards) in building strong business credit — even for owners who are afraid of debt — and how to use platforms like Nav to understand your credit profile and funding options before you ever apply.By the end of this episode, you'll walk away with: ✔ A clearer understanding of how business credit actually works ✔ More confidence around financing decisions ✔ And practical next steps to protect and strengthen your business financiallyIf you're building a local business and want long-term stability, this conversation is essential listening.A little about our guest: Gerri Detweiler is a nationally recognized credit and financing expert with nearly 30 years of experience. As a consultant for Nav, she develops programs and content to help small business owners build credit, track cash flow, and understand financing options. She has written six books and her work has appeared in Yahoo!, MSN Money, ABCNews.com, CBSNews.com, NBCNews.com, The Today Show, and more. Gerri has been interviewed for over 4,500 news stories, featured in The New York Times, USA Today, and Reader's Digest, and appeared on Fox Business, CNN, and other national programs. She is also a frequent speaker at business conferences, works closely with SCORE and Small Business Development Centers, and has testified before Congress as an advocate for credit protections.SOCIAL MEDIA LINKS:Website: www.gerridetweiler.com LinkedIn:https://www.linkedin.com/in/gerridetweiler Instagram:@navsmb Enjoy this episode and make sure you check out the referral page of my website to grab the all year long deals that they offer!Love today's podcast?
In dieser Episode spreche ich mit Anke Pachauer und Andi Frontzek über ein sehr persönliches Thema für jeden von uns – Beziehungen. Vor allem über die wichtigste Beziehung in deinem Leben: die zu dir selbst. Wie können wir aus ayurvedischer Sicht eine liebevolle Verbindung zu uns selbst aufbauen? Und warum ist diese Verbindung die Grundlage für jede andere Beziehung in unserem Leben? **Das erfährst du in dieser Episode:** - Warum wir uns oft selbst nicht mehr fühlen. - Wie Ayurveda als Lebenswissen wirkt – jenseits von kulturellen Klischees. - Warum es so wichtig ist, deine Urnatur (Prakriti) zu erkennen. - Wie ein erfülltes Selbst zu erfüllten Beziehungen führt. **MEHR ÜBER DIE INTERVIEW-GÄSTE** **Anke Pachauer** ist Autorin, Ayurveda‑Expertin, Hochschuldozentin und Beraterin. Sie bietet ganzheitliche Unterstützung in den Bereichen Ernährung, Lebensstil und individuelle Persönlichkeitsentwicklung. Sie teilt ihr Wissen in ihrer regelmäßigen Kolumne in der Yoga aktuell sowie in Workshops, Kochkursen und Gruppen- sowie Einzelcoachings. **Andrea Frontzek** leitet das Konzept "Inside Yourself" mit eigenem Yoga-Studio und Praxis in Mannheim‑Neckarau. Sie arbeitet als systemisch-buddhistische Therapeutin, Dozentin & Ayurveda Coach, Yogalehrerin, Meditationsbegleiterin und Ayurveda‑Köchin. Zusätzlich betreibt sie Kochkurse, veranstaltet Yoga‑ und Meditations‑Events und versorgt mit ihrem Inklusionsteam eine Schule mit gesundem, saisonalem Essen. A yur Self Ayurveda Jahresreise in Modulen mit Anke und Andi: [www.ayur-self.com/](https://ayur-self.com/) Instagram Anke: [@anke_pachauer](https://www.instagram.com/anke_pachauer/) Instagram Andi: [@insideyourself.yoga](https://www.instagram.com/insideyourself.yoga/) ====================================
In today's episode of Brick and Mortar Visibility, I'm pulling back the curtain on a real Social Media + Website Audit I just completed for a business owner who grabbed my Black Friday audit offer, and what I uncovered might surprise you.Here's the truth: Most business owners aren't struggling with SEO because they're doing nothing… They're struggling because their website and social media platforms aren't connected clearly or strategically, and it's silently hurting their visibility.In this episode, I walk you through:Why your homepage needs to do more than look cuteWhat actually belongs above the fold for SEO and conversionsHow to structure your homepage so Google and humans understand what you doThe hidden SEO mistake happening in most website menusWhy being “creative” with page names can cost you trafficI also reference a powerful concept from my mentor Donald Miller:“Cute is not kind.”And I explain exactly how that showed up in this audit — and how we fixed it.If you've ever wondered:“Is my website actually helping my SEO?”“Is my social media hurting or helping my Google visibility?”“Do people immediately understand what I offer?”This episode is for you.
Text me Your email for my Booking Link“If you get irritated with every little scratch, how are you going to cross the jungle?” – VaniIn this episode I'm sitting down with someone incredibly special — one of my long-time coaching clients and a true Yoga Studio success story, Vani Shukla, owner of Yoga Spirit Studios in Adelaide, Australia.I've worked with Vani for over three and a half years, and I've watched her go from navigating the chaos of buying a legacy studio after COVID… to becoming a confident, grounded studio leader with a brand, schedule, team, and community that finally aligns with who she really is.If you're a teacher dreaming of owning a Yoga Studio — or you've taken over an existing one and you're still figuring out how to make it yours — Vani's journey is going to feel honest, relatable, and incredibly inspiring. I'm so excited to share her story with you.We cover:– Yoga as part of daily life growing up in India– Four years of formal yoga + yoga therapy study before she ever taught– Moving to Australia and the “meant to be” moment she found Yoga Spirit– What it's really like to buy an existing Yoga Studio post-COVID– Team dynamics, member expectations, and making bold decisions– Rebranding slowly and intentionally once the foundations were strong– Balancing traditional lineage with a modern Western yoga market– How mentoring helped Vani gain clarity, confidence, and directionLinks Mentioned:Yoga Spirit Studios – Adelaideand 2026 India Yoga & Ayurveda Retreatshttps://www.yogaspirit.com.auYoga Spirit on Instagramhttps://www.instagram.com/yogaspiritadelaideVani's personal Instagramhttps://www.instagram.com/yogasadhanawithvaniConnect with Michael / Yoga Biz ChampFree strategy call for Yoga Studio Owners
start set the show00:05:00 Grizzlies game day00:11:00 Last Night's NBA actionDillon Brooks dominates LaersDesmond Bane drops 3700:14:00 Patriots win 10th straight00:27:00 Mike WallaceZach Edey impressesGrizzlies 3 game win streakGrizzlies identityJa Morant's energy on the sidelineNBA stuff00:52:00 Will ColemanMemphis Tigers men's basketball snaps losing streakPenny Hardaway's rotations01:14:00 Lane Kiffin saga01:20:00 Penn State trying to poach Kalani Sitake01:28:00 TV TuesdayWhat we are watching?'Love LA' review'The Reckoning' comes out today'The Mighty Nein' thoughts
If you own a boutique, run a retail store, manage inventory, or support product-based businesses — this episode is required listening.Today I'm joined by Christyne Gray, a distinguished retail accountant, certified tax specialist, and CEO of She Profits Now. For 25 years, Christyne has helped independent retailers, brand creators, and wholesalers elevate their profits, maximize returns, and minimize financial overwhelm.And here's why she's different: Christyne explains financial strategy in a way no accountant has on this show. She breaks down the concept of profit guardrails — how to create them, why they matter, and how they prevent silent revenue leaks that are SO common in boutique retail.We also talk about: ✨ Why inventory-based businesses require a different financial approach ✨ The hidden habits that sabotage boutique profit ✨ How to finally understand your numbers without wanting to cry ✨ And why Profit First doesn't work for retail! If you're in the retail industry or know someone who is, share this episode with them. Christyne is the go-to accountant for boutique retail, and she's about to make your financial life SO much clearer.A bit about our guest: Christyne Gray is a distinguished accountant, certified tax specialist, and the President and CEO of She Profits Now, an elite financial services firm and coaching company. For over 25 years, Christyne has helped independent retailers, brand creators, and wholesalers elevate their profits, maximize their returns, and minimize their stress. She has dedicated her career to helping high-achieving women create profitable and impactful businesses through her Financially Fabulous Coaching Program. Your GO-TO LINK for all things Brick and Mortar Visibility-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, One on One Coaching, & Referral Partners.Love today's podcast?
In this episode of the Grow A Small Business Podcast, host Troy Trewin interviews Mitch McGinley, founder of Boutique Fitness Broker, joins the podcast to share how he transformed a struggling yoga studio into a 5× exit and went on to help over 70 owners sell their businesses. He talks about growing his brokerage to $20M in annual deals, the emotional ups and downs of exiting, and the common mistakes owners make when preparing for a sale. Mitch opens up about navigating COVID, learning disciplined focus, and building a business that now supports his dream life in Spain. His journey blends resilience, smart strategy, and deep passion for helping small business owners achieve life-changing exits. Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let's get into it by clicking here. Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice. And a snapshot of the final five Grow A Small Business Questions: What do you think is the hardest thing in growing a small business? Mitch McGinley says the hardest thing in growing a small business is learning how to say no. He explains that owners constantly get pulled in different directions — ideas, opportunities, people, problems — and without the discipline to say no, you end up overwhelmed and unfocused. What's your favorite business book that has helped you the most? Mitch McGinley says his favorite business book is "Built to Sell" because it clearly explains how to shape a business into a scalable, well-structured operation that can run without the owner and eventually be sold for strong value, making it one of the most useful guides he's ever read. Are there any great podcasts or online learning resources you'd recommend to help grow a small business? Mitch McGinley says there are many great podcasts and online learning resources to help grow a small business, but instead of naming just one, he recommends continuously listening to a wide variety of shows and learning platforms because each one offers unique perspectives, lessons, and insights that can help business owners improve their skills, sharpen their thinking, and stay adaptable as their business grows. What tool or resource would you recommend to grow a small business? Mitch McGinley says that the number one tool or resource he recommends for growing a small business is artificial intelligence, because owners who don't embrace AI right now risk falling behind, while those who use it can save time, make smarter decisions, improve marketing, and operate far more efficiently. What advice would you give yourself on day one of starting out in business? Mitch McGinley says the advice he would give himself on day one of starting out in business is simply "It's gonna be okay." He explains that the journey is full of stress, doubt, and unexpected challenges, but looking back, he realizes that things always work out when you stay consistent, keep learning, and push through the hard moments. Book a 20-minute Growth Chat with Troy Trewin to see if you qualify for our upcoming course. Don't miss out on this opportunity to take your small business to new heights! Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey. Quotable quotes from our special Grow A Small Business podcast guest: You don't owe anybody anything, so focus on the few things that truly matter each day – Mitch McGinley Sell your business when everything is perfect, not when you're going through chaos – Mitch McGinley Discipline is the habit that keeps small business owners moving forward when everything feels overwhelming – Mitch McGinley
Picture two spaces. In one, a field kitchen bubbles over with life. Under a makeshift tent, pots clatter, onions hiss on a portable hot plate, and someone's calling out, “We need more rice!” A neighbor who's just lost everything ladles soup for another who's just walked miles through mud.In the second space, a yoga studio, breath slows, shoulders drop, the air smells faintly of lavender, bodies move in a quiet synchronicity, finding flow after a day that was herky jerky at best.Some people can build both kinds of spaces.I've always been fascinated by what it takes to steady yourself when the world around you is in chaos. My guest today, Fiona Donovan, Vice President of Response Administration for World Central Kitchen, has built her career as a student of that very question.WCK, a nonprofit founded by chef José Andrés, is famous for being first to the frontlines in times of crisis–hurricanes, wildfires, earthquakes, war zones–anywhere people are hungry and hurting. Their teams set up field kitchens that serve fresh, hot meals with dignity and heart.Fiona leads those teams. She oversees global relief operations, coordinating thousands of volunteers, local chefs, and community partners to deliver nourishing food to people quickly.Before joining WCK, she worked in international development and taught in the Peace Corps. She knows what it means to be in the field, boots muddy, adrenaline high, trying to make things better fast.In our conversation, Fiona and I trace the thread between field kitchens and yoga studios, between cooking for hundreds and centering yourself for one slow breath. We talk about how to lead with listening, how to design trust before structure, and how to tell when your body's in reactive mode versus responsive mode. And maybe most beautifully, how to come down from long seasons of urgency without losing your purpose.Fiona's story is what it looks like when compassion gets operationalized. So take a breath, soften your shoulders, and maybe imagine the smell of something delicious cooking.Listen to the full episode to hear:The practices and hobbies that Fiona has cultivated to ground herself as she transitions out of the fieldHow the work of creating welcoming, safe spaces at WCK has translated into how Fiona approaches teaching yogaWhy it's so important for WCK to partner closely with communities when they're responding to a disasterHow Fiona approaches being responsive instead of reactive, for herself and her teams, even under immense pressureHow WCK empowers its field leaders to make decisions during a crisis without getting hung up by perfectionismA simple, shared practice of what we're currently grateful forLearn more about Fiona Donovan:World Central KitchenLearn more about Valerie Black:The Change AgencyBecoming Power NewsletterCoachingResources:The Great Work of Your Life: A Guide for the Journey to Your True Calling, Stephen Cope
As business owners, we are brave. We are gritty. We are the ones who raise our hands and say, “Hey, I'll be the one to lead. I'll open the storefront. I'll be the one who takes the risk.”But… we don't do any of this alone.We have:the mentors who guide usthe tools that keep us organizedthe experts we trustthe partners who cheer us onand the small business community that keeps the flame litI wanted to pause in this week of gratitude and say out loud what we all know is true:We are only able to serve, share, and show up because others pour into us.And that's exactly why I'm sharing my Tools I Love list today.Not because I get a small referral bonus, but because when something WORKS…when something makes our life easier…when something saves us time, money, or emotional bandwidth…We SHARE it. Because that's what good friends do. We share the recipe. We share the shortcut. We share the wisdom.Enjoy this episode and make sure you check out the referral page of my website to grab the all year long deals that they offer!Love today's podcast?
Text me Your email for my Booking Link“We built this studio by staying intentional with our teaching, our sequencing, and our community — one relationship at a time.” — Sam MegrawIn this episode, I'm joined by Sam Megraw, the co-owner of Easy Tiger Yoga KC, a fast-growing Yoga Studio in Kansas City built on thoughtful sequencing, strong partnerships, and a real commitment to community. Sam shares how she went from teaching to running a thriving two-studio operation — and how listening to this podcast helped shape her founders presale before she even opened.We talk about what actually matters when you're launching or growing a Yoga Studio: great teaching, consistency, simple systems, and serving the people right in front of you.In This Episode We Cover:• Sam's journey from teacher to studio owner• The early days of Easy Tiger Yoga and how they grew quickly• Why intelligent sequencing has become their signature• How Sam and her partner Emily balance strengths to lead the studio• What makes a truly great yoga teacher in 2025– Building community through personal connection, names, and follow-up• How thoughtful onboarding sets students up for long-term success• Why authenticity and patience matter more than hype– Sam's current plans for studio growth and teacher developmentConnect With Easy Tiger Yoga KC:Website: https://www.easytigeryogakc.com Instagram: https://www.instagram.com/easytigeryogakcWork With Michael Jay – Yoga Biz ChampI'm opening December appointments for studio owners who want to start a 6-month Start-A-Studio or Grow-A-Studio coaching package in January.If you want 2026 to feel strategic, supported, and profitable — this is your window.
Feeling stuck on how to market your business without spending a dime?In this episode, Melissa shares a brilliant (and completely free) marketing idea from a local therapist who turned her passion for walk-and-talk therapy into a 260-person community event — and a brand visibility dream.We'll unpack: ✨ What made this event so effective (and how it cost almost nothing) ✨ How to find your version of “the walking club” in your business ✨ Why authentic connection beats clever ads every time ✨ Creative, low-cost community outreach ideas for studios and local businessesPLUS — Melissa shares two no-brainer Black Friday offers designed to help you finish 2025 strong and set yourself up for your best year yet.Because visibility doesn't have to cost a fortune — sometimes, it just takes one creative idea.Your GO-TO LINK for all things Brick and Mortar Visibility-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, Hire Melissa, Newsletter, & Referral Partners.Local to Stillwater, MN and want to join the walking club? Love today's podcast?
A five-hour drive. A state tournament. A parking lot full of parents waiting to hug their crying teenagers. And a moment with my son that completely unraveled me.Today's episode isn't just a story about soccer — it's a story about business, resilience, support, and why you absolutely cannot build a meaningful life or business alone.Inside, I share: • The emotional moment that stopped me in my tracks • Why empathy matters more than achievement • The real reason entrepreneurs burn out (hint: isolation) • What every business owner needs but rarely asks for • Why masterminds and safe circles dramatically change your growth • And how to stop white-knuckling your way through the hard seasonsIf you've been feeling tired, overwhelmed, or like you're carrying your business on your own shoulders… this episode is a warm blanket, a deep breath, and a gentle nudge toward the support you deserve.Your GO-TO LINK for all things Brick and Mortar Visibility-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, Hire Melissa, Newsletter, & Referral Partners.Love today's podcast?
This week I'm joined by Yogatique Bangkok Co-Founder Minh Lowe. Minh has a 23 year Yoga practice and draws her inspiration from a blend of the essential aspects of Ashtanga, Vinyasa, Anursara, Iyengar and Yin practices. Since teaching her first class 14 years ago, Minh has committed to making her classes welcoming, challenging and safe.Read Minh's articles here: https://medium.com/@Minh.LoweAccess a comp coaching spot (tick the GOYA box) here: https://scheduler.zoom.us/amymcdonald/coachingThe November sale info is here: https://www.amymcdonald.com.au/saleIf you value this show, please do consider supporting my work on Patreon. It's just $5 AUD a month and it makes a big difference to me. Here is the link: https://www.patreon.com/AmyMcDonald
Text me Your email for my Booking Link“You can't grow what you don't measure — but once you measure it, you can design a studio that feels as good as it looks on paper.”In this episode, Michael Jay breaks down exactly how he helps yoga studios around the world plan for the new year — using real booking system data, not guesswork.You'll learn:• Why your attendance and sales tell two completely different stories — and why both matter.• The high-energy windows every yoga studio should plan around: early November, Black Friday, early December, and early January.• The natural low periods you need to protect (hello, February
It's that time again—Black Friday season. But before you start slashing prices or running last year's promo, let's pause.In this episode, I'm pulling back the curtain on how I went from a desperate Black Friday sale in 2020 to a strategic, community-focused tradition that drives real results—without discounting my worth.We'll talk about: ✨ How to identify your best offers (and when not to discount) ✨ Creative ways to collaborate locally and drive visibility ✨ Building long-term loyalty instead of one-day dealsPlus, I'm re-releasing my fan-favorite “Slay Your Black Friday” episode to help you put your strategy into action.Let's make this year's sale your most aligned—and profitable—yet.It's here – my most popular episode of the year!
What if the reason your studio isn't as profitable as it could be… isn't because of enrollment or marketing—but because of a few simple accounting mistakes you don't even know you're making?This week I'm joined by Paul Roch, CFO, CPA, and founder of Roch Accounting Services, who specializes in helping studio owners and fitness entrepreneurs finally pay themselves what they deserve.In this episode, we dig into:
Text me Your email for my Booking Link“Your studio's biggest differentiator isn't your yoga style — it's your people. Stop hiding behind your logo and start showing up on camera.” - Michael Jay @yogabizchampIn this solo episode, Michael Jay pulls back the curtain on what's really working in yoga studio marketing in 2025. Whether you're trying to fill classes, boost intro offers, or simply make your marketing feel less chaotic, this episode breaks it down to five key must-haves — with real-world examples, client stories, and the truth about where studio owners go wrong.Michael shares his decades of experience helping yoga studios across North America open, grow, and thrive — plus the mistakes that might be quietly killing your conversions. Expect straight talk, relatable studio stories, and practical next steps you can implement today.⸻What You'll Learn• How to define your real ideal client (and why “our classes are for everyone” doesn't work)• The anatomy of a high-converting Intro Offer landing page• Why email and SMS automations are worth more than your Instagram feed• How to get scrappy with guerrilla marketing that builds real-world awareness• Why showing your face on camera is now your studio's biggest marketing advantage⸻Mentioned in This Episode• 2026 Yoga Studio Planning Calendar — your guide for monthly content ideas, holidays, and campaign planning: yogabizchamp.com/plan26• Free Strategy Call with Michael Jay — talk through your studio's marketing or systems at yogabizchamp.com/book• Pixelity Design Blog (Connie Holen) — free resources on building studio websites and landing pages that convert: pixalitydesign.com/blog• OfferingTree, Walla, Momence, FitDegree, Mindbody — explore their built-in marketing suites for email/SMS automations• Yoga Biz Champ's 100 Scrappy Marketing Ideas — coming soon; follow @yogabizchamp for updatesBook a complimentary 45 minute strategy session with the sales arms with my link https://www.thesalesarms.com/yogabizchamp Register for the Social Media Webinar with Offering TreeGet a special discount on OfferingTree's all-in-one business software: 50% off your first three months, or 15% off your first year here Book a call with Mitch McGinley from the Boutique Fitness Brokers with my link. BOOK WITH MITCH HERE FREE RESOURCES AND BOOK A CHAT LINKhttps://yogabizchamp.link/podlink
We all know your Google Business Profile helps attract clients—but what if it could help you hire your next dream team member too?In this episode, Melissa shares a real-life story from her studio: when two teachers left mid-season, the perfect new hire walked through her doors… thanks to her optimized Google Business Profile.Tune in to learn: ✨ Why consistency on your GBP matters (even when you're not “actively” marketing) ✨ How visibility attracts not just clients, but like-minded team members ✨ Why strong leadership and great marketing are deeply connected ✨ The mindset shift that keeps you calm when life—and business—throws a curveballPlus, Melissa shares details about her upcoming in-person Google Business Profile Workshop, where you can optimize your own profile and get hands-on help!Your GO-TO LINK for all things Brick and Mortar Visibility-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, Hire Melissa, Newsletter, & Referral Partners.Love today's podcast?
As business owners, we're taught to excel. We're taught to lead well. We're given the books, the assessments, the coaches, and the tools to reach success. But then one day you stop and wonder—is this it? Is this really what success feels like? Because instead of fulfillment, you feel exhausted, disconnected, and maybe even a little lost.That's where today's guest comes in.Mel McSherry is an international business and life guide who uses Human Design to help inspired but overwhelmed entrepreneurs realign with their strengths, honor their lives, and become the architects of their own success. With her spiritual gifts and 15+ years of business-building experience, she blends Human Design with traditional business strategy to slash stress and help entrepreneurs create profit every day—mentally, emotionally, and financially.Get ready for a conversation that's going to challenge how you define success, and maybe, just maybe, help you feel more at home in your own life and business.A little bit about Mel: As an international business and life guide, Mel McSherry helps inspired but overwhelmedentrepreneurs honor their lives and become the architects of their own success. Mel uses theirspiritual gifts and their 15+ years of business-building experience to slash entrepreneurs' stressand bring their success to life! By merging Human Design with traditional business developmenttools, Mel coaches others on how to connect with what they want and implement their strengthsand strategies to be profitable every day - mentally, emotionally, and financially.LinkedIn- https://www.linkedin.com/in/melmcsherry/Instagram- https://www.instagram.com/mel_mcsherryWebsite- https://www.melmcsherry.com Your GO-TO LINK for all things Brick and Mortar Visibility-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, Hire Melissa, Newsletter, & Referral Partners.Love today's podcast?
Text me Your email for my Booking Link"Studios that win aren't the cheapest in town — they're the ones where people feel seen, supported, and connected."In this episode, I'm joined by Chris Appiah and Stephanie Breaux Bradley of The Sales Arms for a deep dive into what's really working for fitness and yoga studios moving towards 2026. We talk candidly about lead generation, why community beats discounts every time, and how studio owners can finally stop wasting money on ads that don't convert.Stephanie sharesthe importance of yoga as a “third space” for mental health and connection. Together, we break down how studios can stop chasing low-price intro offers and instead lean into the emotional benefits and belonging that people are craving.We get real about:• Why price-based marketing is a trap and how to shift into experience-based messaging• The “three T's” (tech, team, and training) that every studio needs to operate like a business• How to create multiple doorways for new students beyond the standard intro pass• What real lead follow-up looks like (hint: 10–20 touchpoints, not two emails)• How to prescribe class schedules so students succeed instead of floundering• Ways to use software properly — not just to collect leads, but to actually track, nurture, and convert themChris and Steph are in the trenches with studios every day, helping owners stop bleeding leads and start creating predictable growth. If you've ever felt like you're working harder than your marketing is, this episode is for you.
Ever feel like you're doing all the things but still stuck on a plateau? You're not broken—you're on the edge of a level up.In this episode, I'm talking about: ✨ Why confusion + frustration often show up right before breakthrough ✨ The #1 reason masterminds unlock massive growth (hint: it's not the coach) ✨ The power of vulnerability in business—and how it creates solutions ✨ Why Q4 is the time to set yourself up for your next-level yearIf you're ready to stop white-knuckling your business and finally surround yourself with people who “get it,” it's time to Level UP.Your GO-TO LINK for all things Brick and Mortar Visibility-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, Hire Melissa, Newsletter, & Referral Partners.Love today's podcast?
We all know that knowing your numbers in business isn't just nice to have—it's essential. If you don't know your numbers, you can't optimize your business, pay yourself consistently, or make the kind of impact you want in your community.That's why I love bringing on experts who live and breathe accounting—bookkeepers, CFOs, and financial coaches—to remind us just how powerful it is to stay on top of this piece of our business.Today, I'm thrilled to introduce you to my guest, Megan Schwan. Megan is a mom, a business owner, and someone whose personal journey has fueled her entrepreneurial drive—something I deeply relate to as a single mama myself. Often, it's those challenging seasons of life that sharpen our grit and give us the tenacity to keep showing up, believing, and building.Megan is the CEO and founder of Sidekick Accounting Services, a national virtual accounting firm on a mission to change the statistic that 8 out of 10 small businesses fail. With over 20 years in the accounting industry and more than a decade educating thousands of business owners on accounting and taxes, Megan and her team are passionate about helping entrepreneurs build sustainable, successful businesses.Your GO-TO LINK for all things Brick and Mortar Visibility-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, Hire Melissa, Newsletter, & Referral Partners.Love today's podcast?
Text me Your email for my Booking Link"If you're planning a Mother's Day promo the week before, it's already too late. Studios need to be at least 8 weeks ahead."In this episode, Stephanie Breaux Bradley and I talk about something every studio owner struggles with: planning your year before it runs away from you.We dig into how studio owners can finally stop winging their promotions and start using strategic calendar planning to drive revenue, build community, and keep their members consistent all year long.Stephanie shares examples from her own community events — from football-themed challenges to car shows to candlelight yoga for charity — and how these grassroots promotions worked because they were planned with intention and tied to the local community.We also talk through:• Why being at least 8 weeks ahead on your marketing calendar is the minimum standard for success• How to use local events, health days, and holidays to anchor your promotions• The importance of documenting events right after they happen so you can refine and repeat them next year• Balancing holiday promotions like Black Friday without overwhelming your members• Creative ways to appreciate your staff and members through events and celebrations• How planning provides control, structure, and routine for both you and your communityI also share a sneak peek at Plan26 — my upcoming free resource with World Health Days, seasonal prompts, and planning tools to help studio owners map out their 2026 calendar with less stress and more strategy.If you want to start the new year with a plan instead of scrambling week to week.
LinkedIn isn't just for corporate types—it's a powerful visibility tool for local business owners too. But most of us are leaving easy wins on the table.In this episode, I'm sharing my top 3 LinkedIn fixes you can do today to boost your visibility, strengthen your SEO, and connect with the right people. We'll cover:How to make your profile banner instantly showcase who you are + what you doWhy engagement on LinkedIn is different from every other platform (and how to use it)The overlooked credibility builders that bring more referrals and leads your wayIf you've ever wondered if LinkedIn is worth your time, this episode is your quick audit guide.Want an expert to look at your LinkedIN profile. Go to my girl Miranda VonFricken Meet me live at the Women's Business Bridge River Cruise (Sept 24).Your GO-TO LINK for all things Brick and Mortar Visibility-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, Hire Melissa, Newsletter, & Referral Partners.Love today's podcast?
Is your Instagram profile really working for you—or is it just…there?This week, I'm breaking down the five Instagram fixes every brick-and-mortar business owner needs to boost visibility, attract local clients, and actually get results from social media.You'll learn:✅ The who, what, where, and how of a powerful bio ✅ The SEO trick most business owners skip in their Instagram profiles ✅ Why niching your services isn't limiting—it's magnetic ✅ How to make it brain-dead simple for people to work with you ✅ Why hashtags are a mustIf you've been posting but not seeing results, this episode will show you how to optimize what you already have—without creating more work. Meet me live at the Women's Business Bridge River Cruise (Sept 24).Your GO-TO LINK for all things Brick and Mortar Visibility-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, Hire Melissa, Newsletter, & Referral Partners.Love today's podcast?
Text me Your email for my Booking LinkWhat makes a yoga studio thrive? It's not the logo, the schedule, or even the space — it's the teachers and the point of view that your studio holds.In this special “podcast buddy” episode, I sit down with Francesca Cervero, host of The Mentor Sessions Podcast and long-time private yoga teacher and mentor. Francesca has been teaching yoga full-time for over 20 years, runs a teacher training called The Science of the Private Lesson, and mentors yoga teachers to develop a strong, authentic teaching voice.Together, we explore the evolving yoga industry, the role of studio owners in elevating their teachers, and why having a clear point of view is more powerful (and sustainable) than trying to be everything to everyone.What you'll hear in this episode:• How yoga studios have shifted from community-led to franchise-driven — and back again• Why teachers fresh out of training aren't always ready for studio life (and how to mentor them well)• The difference between “niching down” and developing a true teaching point of view• Why your yoga studio is only as strong as the teachers who represent it• How community studios today can compete with franchise-level tools• Real talk about industry changes, competition, and what makes studios sustainable in 2025 and beyondLinks & Resources:Connect with Francesca → francescacervero.comListen to The Mentor Sessions Podcast with FrancescaBook a free strategy call with me → yogabizchamp.link/bookBook a complimentary 45 minute strategy session with the sales arms with my link https://www.thesalesarms.com/yogabizchamp Get 50% off your first three months of Offering Tree, OR 15% off an entire year with my Exclusive Discount Link Offeringtree.com/yogabizchamppodcast. Book a call with Mitch McGinley from the Boutique Fitness Brokers with my link. BOOK WITH MITCH HERE FREE RESOURCES AND BOOK A CHAT LINKhttps://yogabizchamp.link/podlink
Are you leaving visibility (and clients!) on the table with your Facebook page?Spoiler: you probably are—and the good news is, it's an easy fix.In this week's episode, I'm breaking down five quick places studio owners miss the mark on Facebook—and how to fix them in less than 10 minutes each. These aren't complicated hacks or paid ads. They're simple, SEO-friendly, visibility-boosting tweaks that make it easier for your ideal clients to find you, trust you, and book with you.You'll learn: ✅ Why your “About” section might be costing you leads ✅ The #1 post that should always be pinned at the top ✅ How your cover photo can do more of the heavy lifting ✅ Why local groups are your visibility goldmine ✅ And the overlooked power of creating Facebook eventsTake 15 minutes, run this mini-audit, and watch your visibility start to work harder for you.
In today's episode, Adrienne guides you through a deeply restorative Yoga Nidra practice designed to help you welcome new seasons, new routines, and fresh habits into your life.Yoga Nidra—often called yogic sleep—is a state of conscious relaxation that allows the body to rest deeply while your mind remains awake and aware. Unlike ordinary sleep, Yoga Nidra takes you through stages of awareness that calm the nervous system, reduce stress, and open space for clarity and renewal. Research shows that this practice can improve sleep, enhance creativity, and help integrate positive change into daily life.Our theme for this practice is embracing new beginnings—whether that's shifting into a new season, starting fresh routines, or letting go of old patterns that no longer serve you. Through body awareness, breath, intention-setting, and guided visualization, you'll plant seeds of gratitude and self-care that can grow into lasting habits.This practice is your invitation to rest, restore, and reset. Find a quiet space, lie down, and allow yourself to be guided. By the end, you may feel lighter, clearer, and more ready to step into new rhythms with intention.Send us a textWanna be on the show? Click here to fill out our guest info form or drop us a email at yogachanged@gmail.comFollow us on TikTok:https://www.tiktok.com/@yogachangedFollow us on Instagram:https://www.instagram.com/yogachanged/For more, go to https://howyogachangedmylife.comThe theme music for this episode, “Cenote Angelita”, was written and produced by Mar Abajo Rio AKA MAR Yoga Music. Dive deeper into this and other original yoga-inspired compositions by visiting bio.site/mcrworks. For the latest updates on upcoming events featuring his live music for yoga and meditation, be sure to follow @maryogamusic on Instagram.
SPECIAL BONUS EPISODE!In today's episode, Natalie guides us through a reset and rebound meditation. It's the perfect meditation when life feels like it's shifting - new season, new routines or in times of change. So find a comfortable place, settle in and enjoy this moment for yourself. Send us a textWanna be on the show? Click here to fill out our guest info form or drop us a email at yogachanged@gmail.comFollow us on TikTok:https://www.tiktok.com/@yogachangedFollow us on Instagram:https://www.instagram.com/yogachanged/For more, go to https://howyogachangedmylife.comThe theme music for this episode, “Cenote Angelita”, was written and produced by Mar Abajo Rio AKA MAR Yoga Music. Dive deeper into this and other original yoga-inspired compositions by visiting bio.site/mcrworks. For the latest updates on upcoming events featuring his live music for yoga and meditation, be sure to follow @maryogamusic on Instagram.
This week I am chatting with yoga trainer, studio owner, and data maven, Gina Ward.Gina ran some data for yoga studio owners, so she could better inform her yoga teacher trainees what the realities of studio ownership are like. Wanna know what the data said? Yeah, I did too. Take a listen find out.KEY TAKEAWAYS:1. Studio profitability isn't guaranteed Profitability means revenue exceeds expenses—but 20% of yoga studios never reach that point. Only 25% are profitable in year one, while 55% take 1–5 years. Most studio owners earn less than people assume.2. What studio owners really earn 52% of yoga studio owners make $12–60K per year, often working 40+ hours a week. Only 12% earn more, while 18% make less than $12K. These numbers show two truths: (1) owners aren't the “big winners” of the yoga industry, and (2) we can't fix money problems we refuse to discuss. 3. Headcount ≠ success For membership-based studios, headcount is often a vanity metric. It looks good on paper but doesn't always reflect real revenue or financial health.4. Pay for prep time Gina compensates teachers for reading emails and prep work—a small but powerful shift that values teachers' time. This should be an industry standard. 5. Rethinking hiring culture Studios often expect teachers to “fit in” socially before being hired. This mindset undervalues professionalism and holds the industry back. Fair, transparent hiring practices are essential for credibility.6. Professionalism vs. friendship In wellness, blurred boundaries between “boss” and “friend” are common. But leaders set the tone: if owners expect professionalism from teachers, they must model it themselvesRESOURCESWorking In Yoga WebsiteWorking In Yoga NewsletterPodcast ShopRegister for the FREE webinarOffering Tree Discount For Working In Yoga Listeners!!Gina's Website
What's actually working right now on social media for local, service-based businesses?After testing new strategies with my clients this month, I saw exceptional growth across the board — and I'm breaking it all down for you in this episode.Inside, I share: ✨ The #1 principle that makes every strategy work better ✨ How to roll out “what's new” in your business to get people's attention ✨ Why carousel posts are outperforming everything else right now (and how to create one that gets engagement) ✨ How adding humor (even if it's not “your thing”) can skyrocket connection and reachSocial media doesn't have to feel like a guessing game. These are the tactics that are working now — and you can start applying them today.And if you're ready for accountability and support to make this stick? Check out LEVEL UP—my mastermind for studio owners who want consistent action, real results, and more time back.Your GO-TO LINK for all things Brick and Mortar Visibility-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, Hire Melissa, Newsletter, & Referral Partners.Love today's podcast?
In this week's episode of How Yoga Changed My Life, Natalie and Adrienne explore how Yoga can support us through life's fresh starts—whether it's a new season, a new school year, or a brand-new chapter altogether. We dive into the practices that keep us grounded during transitions, the art of letting go before moving forward, and simple self-care rituals that can help you carve out steadiness in the middle of change. Together, we reflect on how mindful movement mirrors life's shifts, how balance postures teach us adaptability, and how intention-setting can anchor us when things feel uncertain.Send us a textWanna be on the show? Click here to fill out our guest info form or drop us a email at yogachanged@gmail.comFollow us on TikTok:https://www.tiktok.com/@yogachangedFollow us on Instagram:https://www.instagram.com/yogachanged/For more, go to https://howyogachangedmylife.comThe theme music for this episode, “Cenote Angelita”, was written and produced by Mar Abajo Rio AKA MAR Yoga Music. Dive deeper into this and other original yoga-inspired compositions by visiting bio.site/mcrworks. For the latest updates on upcoming events featuring his live music for yoga and meditation, be sure to follow @maryogamusic on Instagram.
Text me Your email for my Booking LinkHave you ever thought about opening a yoga studio — or wondered how to take your current studio to the next level? In this special episode, the tables are turned! Instead of hosting, I'm the one being interviewed. My friend Shannon Crow, host of The Connected Yoga Teacher Podcast, puts me in the hot seat and asks all the questions I usually get from yoga teachers and studio owners.We talk about my own journey from yoga teacher to studio owner to consultant, and I share real-world advice on what it really takes to build a profitable, sustainable yoga business. You'll hear why planning ahead matters, why ClassPass may not be your best friend, and strategies you can use right now to create financial stability and grow your community.What you'll hear in this episode:• My journey from yoga teacher to yoga studio owner to consultant• What teachers should consider before opening a studio• Why a business mindset matters as much as your teaching skills• How to create financial stability and sustainability• Why I don't recommend ClassPass for studios• Marketing strategies that actually work in today's yoga businessLinks & Resources:Connect with Shannon Crow → The Connected Yoga Teacher PodcastBook a free strategy call with me → yogabizchamp.com/bookBook a call with Chris from the Sales Arms with my direct link to his calendar Get 50% off your first three months of Offering Tree, OR 15% off an entire year with my Exclusive Discount Link Offeringtree.com/yogabizchamppodcast. Book a call with Mitch McGinley from the Boutique Fitness Brokers with my link. BOOK WITH MITCH HERE FREE RESOURCES AND BOOK A CHAT LINKhttps://yogabizchamp.link/podlink
What if the thing you see as your biggest weakness is actually your greatest asset?This week, I'm sharing one of the best lessons I ever got from a dance professor: “If you can't fix it, feature it.” At the time, it was about choreography—but over the years, I've realized it applies to business too.From my gray hair patch (that my stylist insists I feature!) to running a home studio out of my basement in the early days, to building six-week sessions that turned into our most profitable program—what started as “flaws” or “detriments” became the exact reasons people trusted and chose my business.Inside this episode, you'll hear:
In this episode, Adrienne and Natalie roll out their mats and hop on the reformers to explore the beautiful overlap between yoga and Pilates. Both practices focus on breath, alignment, and mindful movement—but they come from different roots and lead us down unique (and sometimes hilarious) paths.We dive into:How Pilates principles like core stability and precision enhance yoga practice.The way yoga philosophy can bring deeper meaning and balance to Pilates training.Common misconceptions about both practices (and why you can do both!).Our personal stories of how yoga made us stronger in Pilates—and how Pilates gave us new strength on the yoga mat.This conversation is for anyone curious about blending strength and softness, discipline and flow, breath and movement. Whether you're a yogi, a Pilates enthusiast, or both—you'll walk away with new insights (and maybe a laugh or two).Send us a textWanna be on the show? Click here to fill out our guest info form or drop us a email at yogachanged@gmail.comFollow us on TikTok:https://www.tiktok.com/@yogachangedFollow us on Instagram:https://www.instagram.com/yogachanged/For more, go to https://howyogachangedmylife.comThe theme music for this episode, “Cenote Angelita”, was written and produced by Mar Abajo Rio AKA MAR Yoga Music. Dive deeper into this and other original yoga-inspired compositions by visiting bio.site/mcrworks. For the latest updates on upcoming events featuring his live music for yoga and meditation, be sure to follow @maryogamusic on Instagram.
This week, I'm sharing the story of how I finally got my dream property—a year in the making, and really, years in the waiting.For so long I was hustling, grinding, stressing, and “doing all the things,” but not seeing the results I wanted. Sound familiar?Everything shifted when I stopped trying to do business like everyone else and started living in alignment with who I am. I got clear on what I wanted (yes, I literally drew it out), held onto the belief that it would happen, and released the pressure of how it would come together. That clarity—and willingness to walk away when things didn't fit—opened doors I couldn't have planned for.In this episode, I'll share:The miracles and setbacks that led me hereWhy unwavering belief (without attaching to the “how”) is powerfulHow living authentically creates alignment—and alignment attracts opportunitiesA simple reflection to check if what you're doing now is truly moving you where you want to beBy the end, you'll be inspired to pause, reflect, and get clear: Are you living in alignment with who you really are, or chasing someone else's version of success?Your GO-TO LINK for all things Brick and Mortar Visibility-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, Hire Melissa, Newsletter, & Referral Partners.Love today's podcast?
AI is everywhere—and your clients can tell when you're using it. While that's not necessarily bad, it has created a shift: people are more skeptical, less trusting, and craving something real.This week, I'm talking about what that means for your marketing as a brick-and-mortar business owner—and why this is actually a massive opportunity.We'll cover:Why authenticity is your biggest marketing advantage right nowHow to meet your clients exactly where they are (instead of just telling them what you offer)Ways to make your marketing feel human without losing professionalismHow showing up less curated can create more connection—and more salesIf you've been feeling like your marketing isn't landing, this might be the shift you need.
When life feels like it's moving too fast or the weight of the day starts to press in, sometimes all you need is a moment to come back to yourself. In this episode of How Yoga Changed My Life, Rubina guides you through her calming Heart Breath Reset meditation—a gentle, centering practice that helps you slow down, release tension, and reconnect with what matters most.Whether you have five minutes or twenty, this meditation is the perfect pause button for a busy mind and a restless heart. Press play, breathe deeply, and feel yourself reset from the inside out.https://theinnerdesign.com/https://www.instagram.com/theofficialrubina/?hl=enhttps://www.instagram.com/theinnerdesigndotcom/?hl=enSend us a textWanna be on the show? Click here to fill out our guest info form or drop us a email at yogachanged@gmail.comFollow us on TikTok:https://www.tiktok.com/@yogachangedFollow us on Instagram:https://www.instagram.com/yogachanged/For more, go to https://howyogachangedmylife.comThe theme music for this episode, “Cenote Angelita”, was written and produced by Mar Abajo Rio AKA MAR Yoga Music. Dive deeper into this and other original yoga-inspired compositions by visiting bio.site/mcrworks. For the latest updates on upcoming events featuring his live music for yoga and meditation, be sure to follow @maryogamusic on Instagram.
Send us a textCarroll Ann Friedmann is the co-owner of Ashtanga Yoga Charlottesville, a yoga studio in Charlottesville, Virginia, alongside her husband, Liam Buckley. She has a strong background in Integral Yoga and transitioned to Ashtanga Yoga after exploring different styles. Carroll Ann has spent extensive time training in Mysore, India, under the guidance of Saraswati Jois, daughter of the renowned Ashtanga guru Pattabhi Jois. Besides teaching, she has authored a book on the Yoga Sutras, emphasizing practical application for personal growth and self-reflection.Visit Carroll: https://www.ashtangacharlottesville.com/Key Takeaways:Personal Transformation through Yoga: Carroll Ann's personal journey showcases the transformative power of Ashtanga Yoga.Yoga Studio Management: She discusses the intricacies of running a yoga studio, emphasizing the need for adaptability and community focus, especially amid rising costs and external pressures.Evolving Ashtanga Practice: Carroll Ann stresses the importance of flexibility within the Ashtanga tradition, advocating for adaptations like Black Lotus Yoga to avoid injuries and enhance accessibility.Female Leadership in Yoga: Highlighting Saraswati Jois's pivotal role as a woman in the Ashtanga lineage, Carroll Ann touches on the significance of female-led teaching in a traditionally male-dominated sphere.Thanks for listening to this episode. Check out:
What if letting go was the secret to leveling up?This week, I'm sharing a raw, behind-the-scenes look at what happened when life forced me to step back—from my inbox, my to-do list, and even my studio. Between moving my home and performing in a ballet (yep, at almost 50
In Episode 137: “Your Body Remembers How to Come Home,” we interviewed Rubina Chadha, founder of Inner Design. In this conversation, she shares how Yoga became an anchor during seasons of transformation, teaching her how to come home to herself—not just during the sacred hour on the mat, but in all 23 hours beyond. She reflects on how the body holds both memory and wisdom, so no matter how far we travel, the body can guide us back home .Rubina brings forward a simple yet profound truth: the body is a repository of memory and belonging. This meditation is centered on returning to your true self through the body's intelligence. So take some time for you to reconnect—to release what doesn't serve you, and rediscover the deep sense of “home” lodged in your own being.Send us a textWanna be on the show? Click here to fill out our guest info form or drop us a email at yogachanged@gmail.comFollow us on TikTok:https://www.tiktok.com/@yogachangedFollow us on Instagram:https://www.instagram.com/yogachanged/For more, go to https://howyogachangedmylife.comThe theme music for this episode, “Cenote Angelita”, was written and produced by Mar Abajo Rio AKA MAR Yoga Music. Dive deeper into this and other original yoga-inspired compositions by visiting bio.site/mcrworks. For the latest updates on upcoming events featuring his live music for yoga and meditation, be sure to follow @maryogamusic on Instagram.
The Transformative Power of Community: Lessons from Emotion Fitness & Yoga Studio
If you're a studio owner who's tired of spinning your wheels on social media and wondering how to actually get more clients in the door… this episode is your roadmap.I'm pulling back the curtain on the one strategy that changed everything for me: SEO.As a single mama of five (yes, five!) running a local brick-and-mortar business, I needed a marketing strategy that worked while I worked—and even when I didn't. So I doubled down on optimizing my Google Business Profile and creating content that kept me visible and trusted in my community.In this episode, you'll hear:Why SEO is your best friend as a studio ownerHow I started (imperfectly!) back in 2016 and never looked backWhat you can do TODAY to attract more of the right clients, with less hustleHow visibility fits into building a studio that works for your lifeAnd if you're ready for accountability, strategy, and a no-fluff community to grow with—check out my LEVEL UP mastermind. Because running a studio shouldn't mean running yourself ragged.Your GO-TO LINK for all things Melissa Rose-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, Hire Newsletter, & Referral Partners.Love today's podcast?
In this episode of the Brick and Mortar Visibility Podcast, we're stepping beyond the studio and into the world of boutique retail. Whether you're running a Pilates, yoga, or music studio—or any class-based business—there's a good chance you're also selling something on the side. From merch to gear, retail is a powerful revenue stream, and it's time we treat it like one.Our guest, Sarah Kowal, knows this firsthand. She went from broke to building two thriving businesses and now mentors and markets for retail brands nationwide. Sarah shares her real-talk wisdom on marketing for small businesses, particularly those running brick-and-mortar or boutique retail operations.Plus, we kick off the episode with a quick check-in about Profit First—because it's Q3, and if you're following the method, it's time to take that 50% profit and celebrate your progress!Tune in to hear:Why boutique retail deserves a real marketing strategySimple shifts to increase your retail salesHow to think like a retailer inside your service-based bizA dose of inspiration from Sarah's journey and hard-won lessons
Text me Your email for my Booking LinkConnie Holen from Pixality Design joins me for a jam-packed convo on what studio websites must do to convert in 2025. From overlooked homepage mistakes to decision fatigue, Canva blunders, and trust-building in the AI era — this episode gives you clarity on how to make your site not just pretty, but profitable.What We Cover:• The #1 homepage mistake that's killing your local SEO• Why your About page needs a glow-up (hint: it's about trust)• How AI has shifted consumer expectations (and what to do about it)• Why you must stop using text-heavy Canva graphics on your site• What to include in your banner image to connect instantly• The new rule of “clarity beats cleverness”• How to test if your site is actually doing its job“Clarity is for sale in 2025. People aren't looking for more info — they're looking for someone to cut through the noise.”Links & Resources:• Work with Connie: pixalitydesign.com/contact• Listen to Connie's podcast: The Boutique Fitness Marketing • Podcast https://pixalitydesign.com/podcast• Connie's Blog Resources https://pixalitydesign.com/pixality-blog• Download your free Yoga Studio Business Plan: www.yogabizchamp.link/podcast • Book a free strategy call with Michael: www.yogabizchamp.link/podcastBook a call with Chris from the Sales Arms with my direct link to his calendar Offering Tree SEO List and Exclusive Discount Book a call with Mitch McGinley from the Boutique Fitness Brokers with my link. BOOK WITH MITCH HERE FREE RESOURCES AND BOOK A CHAT LINKhttps://yogabizchamp.link/podlink
Think SEO is only for the big-budget brands? Think again.In this episode of the Brick and Mortar Visibility Podcast, I'm joined by SEO strategist Jade Pruitt, who's flipping the script on what local search optimization really looks like for studio owners like you.We're talking:Why SEO doesn't have to cost thousands (really)Where to start if you're DIY-ing it—and how to avoid the common overwhelmHow Jade helps studios dominate search results without a giant marketing budgetAnd the ridiculously generous offer she drops at the end of the episode (no, seriously—don't miss it)I'm stepping away from SEO consulting to go all-in on my Level UP program—and Jade is the expert I trust to take the reins. She gets studio life, understands what matters locally, and is leading the charge on integrating AI into modern SEO.If you've ever felt like SEO is out of reach, this is the episode that will change your mind.
Hey there, studio owner. Let's talk about something that can make or break your business—your team.Now, if you've ever hired someone, handed them a task, crossed your fingers and thought, “I hope this works out…”—this episode is for you.Because hope is not a strategy.In today's episode, I'm breaking down the exact framework I use to onboard new team members—from teachers to admin—and how I set them up for success from day one. I'll share how we measure growth, create momentum, and yes…how we gently level up expectations as your business grows.Whether you're hiring for the first time or realizing it's time to get more intentional with the team you already have—this episode will give you the steps to create a team that not only performs, but thrives.And if you want support putting this into action, that's exactly what we do inside my Level UP Mastermind—so stay tuned till the end for more on that.Let's get into it.Your GO-TO LINK for all things Melissa Rose-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, Hire Newsletter, & Referral Partners.Love today's podcast?
In today's episode of How Yoga Changed My Life, we explore the powerful practice of Yoga Nidra as a tool for finding peace during life's most challenging moments. This deeply restorative practice can help you regulate your nervous system, release emotional tension, and offer a brave space for healing when the world feels overwhelming. Whether you're in the thick of hardship or supporting someone who is, this episode invites you to experience the calming, transformative potential of conscious rest.Send us a textWanna be on the show? Click here to fill out our guest info form or drop us a email at yogachanged@gmail.comFollow us on TikTok:https://www.tiktok.com/@yogachangedFollow us on Instagram:https://www.instagram.com/yogachanged/For more, go to https://howyogachangedmylife.comThe theme music for this episode, “Cenote Angelita”, was written and produced by Mar Abajo Rio AKA MAR Yoga Music. Dive deeper into this and other original yoga-inspired compositions by visiting bio.site/mcrworks. For the latest updates on upcoming events featuring his live music for yoga and meditation, be sure to follow @maryogamusic on Instagram.