Podcasts about yoga studios

In today's world of curated content, polished Instagram feeds, and highlight reels, it's easy for business owners to believe marketing is all about perception.But what happens when perception doesn't match reality?In this episode of The Visibility Podcast, Melissa Rose dives into the powerful difference between perception and truth in marketing, and why both matter if you want to build a trusted, sustainable business.Melissa unpacks how social media creates perception, why Google Business Profile acts as third-party verification, and how your website bridges the gap between what people see and what people actually experience when they work with you.If you are a dance studio owner, local business owner, or service-based entrepreneur trying to improve your visibility, marketing, SEO, and client trust, this episode is packed with practical insight and real talk.Because while social media may get attention… the truth is what gets people to stay.In This Episode: The difference between perception and truth in marketing  Why curated social media alone is not enough  How Google Business Profile builds trust and credibility  Why reviews, photos, and client feedback matter more than ever  The role SEO and Google search play in visibility  Why business owners are losing clients without realizing it  How your website should combine perception AND proof  Why visibility is more than just social media marketing  The connection between trust, search, and conversion  How AI and search behavior are changing local marketing Key Takeaways: Social media creates perception  Google Business Profile creates verification  Your website bridges the gap between the two  Visibility without trust will not convert  Reviews are one of the most powerful marketing tools you have Perfect For: Studio Owners  Brick-and-Mortar Businesses  Local Business Owners  Service-Based Entrepreneurs  Businesses wanting stronger SEO and local visibility  Anyone wanting to improve their Google Business Profile Melissa's Google Business Profile Workshop ✨ Live Workshop + Q&A ✨ On-Demand Training Available ✨ Learn how to optimize your Google presence before fall enrollment seasonKeywords:Google Business Profile, Local SEO, Visibility Marketing, Dance Studio Marketing, Small Business Marketing, Business Visibility, Google Reviews, Local Search, SEO Strategy, Brick and Mortar Visibility, Dance Studio Owner, Marketing Strategy, Service Business Marketing, Website Strategy, Online Reputation, ChatGPT Search, Google Optimization

Text me what your #1 studio problem is right now for my research. Add your email.If your Yoga Studio marketing always feels last-minute, you are not alone.In this solo Marketing Month episode, Michael Jay breaks down why so many Yoga Studio owners feel like they are constantly scrambling to promote programs, manage the schedule, answer emails, lead the team, and keep the business moving.The issue usually is not a lack of ideas. Most studio owners have plenty of good ideas. The real problem is that those ideas are often sitting in the owner's head, being launched too late, or getting buried under everything that feels urgent.This episode is a practical reset for Yoga Studio owners who want to feel more prepared, more organized, and more in control of their marketing.Michael shares simple steps to help you block real marketing time, delegate the tasks that are slowing you down, look at your energy as well as your schedule, create repeatable systems, and finally get your marketing projects out of your head and onto a project board.This is not about becoming a perfect marketing machine. It is about creating a better rhythm so your Yoga Studio can grow with more clarity, more consistency, and less owner overwhelm.In this episode:Michael talks about why last-minute marketing rarely works well, how to protect time for business-building work, why successful studio owners stop trying to do everything themselves, and how one simple checklist can make future launches feel so much easier.He also shares how success starts to look different when your systems, team, marketing, and community all start moving in the same direction.Grab a spot in Michael's calendar for the GROW-A-STUDIO coaching package.  Get 50% off your first three months of Offering Tree, OR 15% off an entire year with my Exclusive Discount Link Offeringtree.com/yogabizchamppodcast FREE RESOURCES AND BOOK A CHAT LINKhttps://yogabizchamp.link/podlink

If the thought of Facebook and Instagram ads makes you want to throw your phone across the room… this episode is for you.In this conversation, Melissa Rose sits down with Kristian Altuve of Dance Motion Marketing to talk about dance studio advertising, lead generation, enrollment systems, and what actually works when it comes to marketing a dance studio in today's world.But this isn't just another conversation about running Facebook ads.Because behind every click, inquiry, and lead is a real person—a busy parent looking for connection, trust, and the right fit for their child.Together, Melissa and Kristian unpack how dance studio owners can approach marketing more strategically without losing the human side of their business.They discuss: Whether Facebook and Instagram ads are realistic for smaller dance studios  Common dance studio marketing mistakes that waste money  Why lead follow-up matters more than most studio owners realize  How to make dance advertising feel authentic instead of salesy  What studio owners should focus on before ever spending money on ads  Why systems and visibility work together  The relationship between organic marketing, Google Business Profile optimization, and paid advertising  How to attract the right dance families—not just more leads Melissa also asks the questions every studio owner is secretly thinking: “Do ads actually work?” “How much money should I realistically spend?” “Can small studios compete?” “What if I waste money?”If you're a dance studio owner trying to grow enrollment, improve your dance studio marketing, increase visibility, or better understand dance advertising, this episode is packed with practical insight and honest conversation.About Kristian Altuve: Kristian Altuve is the founder of Dance Motion Marketing, where he helps dance studio owners build predictable enrollment systems through marketing, lead follow-up, automation, and strategic growth systems. His mission is helping studio owners stop guessing and start growing through clear, repeatable systems that actually work in the real world of running a studio.Our Guest Info:Website: https://www.dancemotionmarketing.com/IG: https://www.instagram.com/dancemotionmarketing/Your GO-TO LINK for all things Visibility-: Google Business Profile Optimization, The Website + Social Media Audit, The Visibility Blueprint, Newsletter, & Referral Partners.Love today's podcast?

Send us Fan MailHowwww has it already been one year of STL #2?Let's talk about all things business AND yoga!And 757 yogis - thank you for being YOU!Support the showTCY has a HOME on the internet! Give the website some love by clicking here!Shop TCY SwagWanna chat? Let's connect on the gram @thecaffeinatedyogico AND @caffeinatedyogitalksInterested in working together? Click here for details on 1:1  fitness, nutrition, or mobility coaching. There are also links to all things Sky's The Limit Yoga Co (like yoga events, and yoga teacher training). , 'POD10'  saves on all 1:1 fitness, mobility and nutrition guidance with yours truly! Save on all things :: No Cow **this company is no longer using code! Tap here to save and support the showManduka with the code "DanielleC10"FRE Skincare with the code "Danyell"CHIKE Nutrition with code "TCY"And head over to my Amazon page to shop items on use on the reg.

Wünschst du dir, dass dein Business und dein Leben im gleichen Takt laufen – ohne dich zu verbiegen und ohne deine Energie zu verfeuern? In dieser Episode spreche ich mit Janina Pinske – Yoga-Lehrerin und Co-Founderin der Yoga Academy Thüringen – darüber, wie sie fünf Jahre nach unserem Mentoring Finanzen, Strukturen und Energie immernoch so aufstellt, dass beides zusammenpasst und Freude macht. Du erfährst außerdem, wie Janina mit einer klaren Preiskalkulation (Excel-Template aus unserem Mentoring) Entscheidungen trifft – gerade bei größeren Projekten wie Retreats oder der neuen Academy – und warum es sich lohnt, größer zu denken, statt „nebenbei“ zu wursteln. Kernthemen dieser Episode: - Business im Einklang mit dir: Strukturen loslassen, die nicht mehr dienen – und eigene Bedürfnisse ernst nehmen - Zyklisch statt linear: Warum Janina ihre Angebote nach Jahreszeiten plant – und was das energetisch verändert - Self-Leadership im Alltag: „Mein Gehirn ist mein Kalender“ - Feierabend wirklich fühlen: Janinas kurzes Workday-Shutdown-Ritual, das richtiges Abschließen und Stolz kultiviert - Preise mit Substanz: Von Herzensprojekten zu tragfähigen Zahlen – das Kalkulationssheet als Gamechanger bei größeren Vorhaben - Neues gründen, ohne auszubrennen: Zeitfenster bewusst wählen, Prioritäten klar setzen und die Vision der Yoga Academy wachsen lassen Diese Episode ist für dich, wenn du liebst, was du tust, dir aber wünschst, mit klaren Strukturen, realistischen Zeitfenstern und stimmigen Routinen zu arbeiten – damit dein Business dich stärkt statt auslaugt. Und wenn du Inspiration dafür suchst, eine neue Vision aufzubauen, ohne die eigene Lebensqualität zu opfern. Hier findest du Janina: www.janinapinske-yoga.com @janinapinske_yoga www.yoga-academy-thueringen.de @yoga.academy.thueringen Arbeite mit mir: Du möchtest gemeinsam mit mir daran arbeiten, dein Business um dein Leben herum zu kreieren? Buche dein 1:1 Strategiegespräch und wir entwickeln zusammen deine individuelle Roadmap: https://calendly.com/chiara-bachmann/1-1-strategie-call-mit-chiara-bachmann Abonniere gerne den „beschwingt“ Podcast auf deiner Lieblings-Plattform oder auf YouTube und verpasse keine Folge. Wenn dir die Episode gefallen hat, hinterlasse gerne eine Bewertung und teile den Podcast mit anderen Unternehmer:innen, denen beides wichtig ist: Businesserfolg und Lebensqualität. Folge mir außerdem gerne auf Instagram unter @chiaraivanabachmann und besuche meine Homepage unter https://chiarabachmann.com

Text me Your email for my Booking LinkMarketing Month continues on the Yoga Biz Champ podcast, and this week I'm joined by Jennifer Kolbuc from Mountaintop Consulting and MarketingClub.ca.Jennifer helps business owners create smarter, more strategic marketing without making it feel overwhelming. In this episode, we talk about what Yoga Studio owners need to be thinking about right now when it comes to social media, email marketing, lead generation, websites, paid ads, and showing up in a way that feels real.We also get into why niching down matters, why your email list is still one of your strongest marketing tools, and how Yoga Studio owners can stop trying to speak to everyone and start creating content that reaches the right people.This is a great episode for any Yoga Studio owner who knows they need more new students in the door, but wants their marketing to feel clearer, more human, and more connected to their community.In this episode, we cover:• Why Yoga Studio owners need to understand their audience before outsourcing their marketing• How niching down can actually help you grow faster• Why authentic, less polished social media is working right now• How to use stories and behind-the-scenes content to show your studio personality• Why email marketing still matters, especially for time-sensitive offers• How to use lead magnets and email opt-ins to build your listWhy high-performing organic content can become strong paid ads• How AI is changing website visibility and online marketingWhat Jennifer's Marketing Club offers business owners looking for support and accountability“Your marketing gets easier when you stop trying to speak to everyone and start speaking to the right people.”Resources:Website: https://mountaintopconsulting.ca/ Marketing Club: https://www.marketingclub.ca/ Instagram: https://www.instagram.com/socialwithjen/ LinkedIn: https://www.linkedin.com/in/jenniferkolbuc/ Sign up for the marketing club 10 day free trial https://www.marketingclub.ca/freetrialFree Yoga Studio resources:yogabizchamp.comBook a free strategy call:yogabizchamp.com/bookGet 50% off your first three months of Offering Tree, OR 15% off an entire year with my Exclusive Discount Link Offeringtree.com/yogabizchamppodcast Book a call with Mitch McGinley from the Boutique Fitness Brokers with my link. BOOK WITH MITCH HERE FREE RESOURCES AND BOOK A CHAT LINKhttps://yogabizchamp.link/podlink

Send us Fan MailMolly Kranovich, owner of Lumi Studio Shoppe in Mount Prospect, Illinois, joins Todd McLaughlin for an honest and inspiring conversation about what it really takes to build a thriving yoga business.In this episode, Molly shares her journey from stay-at-home mom to successful studio owner. She created a unique multi-functional space that beautifully combines yoga classes, a retail shop featuring local artisans, and a warm community event hub just outside of Chicago.Molly opens up about the real challenges and victories of small business ownership — rethinking studio layouts, negotiating leases, balancing family life with entrepreneurship, supporting local makers, and standing out against big corporate studios. Her story is filled with heart, creativity, and a deep commitment to building authentic community through yoga and wellness.You'll hear:• How she transitioned from managing her home and children to running a thriving studio• The power of blending yoga, retail, and community events in one welcoming space• Practical strategies for overcoming early business setbacks• How she balances family life while growing her business• Why supporting local artisans matters in today's wellness worldWhether you're a yoga teacher, studio owner, aspiring entrepreneur, or someone who values heart-led businesses, this episode will uplift and motivate you.Visit Molly at: https://lumistudioshoppe.com/Thanks for listening to this episode. Check out:

Text me your thoughts/questionsPranayama is a powerful practices that means so much more than just simply "breath work". Whether you are a Yoga teacher, student or just simply interested in your health/wellbeing - this episode is made for you.Join my online Yoga Studio below

Today's episode is one I personally needed.As I've stepped into offering higher-ticket services, I found myself bumping up against some mindset blocks—questions like: Am I worth this? Will people actually pay this? Do I need to give more to justify the price?So I brought on someone I trust deeply in this space—Nikki Rausch, also known as The Sales Maven—to walk us through it.Inside this conversation, Nikki breaks down one of the most powerful concepts around pricing and value:You will often be paid the most for what is easiest for you.We dig into her framework around the four levels of competency, and why your zone of genius—the thing that feels second nature to you—is actually where your highest value lies.We also talk about something so many business owners get wrong when they start charging more: Over-delivering.Nikki shares why giving more isn't always better—and how overwhelming your client can actually take away from their experience. Instead, we shift the focus to what really matters: a clear, confident, and supportive client experience.And finally, we dive into one of Nikki's superpowers:Asking better questions.Because the right questions don't just lead to better sales—they lead to better relationships, better results, and clients who feel truly seen and understood.Nikki also shares a free resource with you—her Easy Follow-Up Guide—to help you confidently stay connected with potential clients without feeling awkward or pushy. You'll find that linked in the show notes.If you've ever felt stuck around pricing, selling, or stepping into your next level of business—this episode will meet you right where you are and help you move forward with clarity and confidence.And if you're ready to be seen as the go-to in your industry, don't forget to grab my free Google Business Profile workshop at msmelissarose.com/deals.All things Nikki Rausch - The Sales Maven Website: https://yoursalesmaven.comIG https://www.instagram.com/your_sales_maven/LI www.linkedin.com/in/nikkirauschYouTube http://www.youtube.com/c/SalesMavenFB https://www.facebook.com/yoursalesmaven/Blog: https://yoursalesmaven.com/sales-maven-blog/Her Gift to Us!Your GO-TO LINK for all things Visibility-: Google Business Profile Optimization, The Website + Social Media Audit, The Visibility Blueprint, Newsletter, & Referral Partners.Love today's podcast?

Text me Your email for my Booking LinkMarketing Month is here on the Yoga Biz Champ podcast, and I'm kicking it off with my client Samantha from Yoga Strong.Samantha is one of those Yoga Studio owners who really studies marketing, tests what works, and shows up in a way that feels real, confident, and connected to her community.In this episode, we talk about what is working for her right now, how she thinks about social media, why she studies marketers like Alex Hormozi, and how Yoga Studio owners can get better at creating content that brings new students in the door.This is a great episode for any Yoga Studio owner who knows they need to stop overthinking their marketing and start showing up with more clarity, consistency, and personality.In this episode, we cover:• How Samantha approaches social media for her Yoga Studio• Why studying strong marketers outside the yoga world can help• What makes content feel more real and less forced• How to create posts that speak to future students• Why consistency matters when building trust• How marketing can help people feel your community before they walk through the door“Your marketing should help people feel the energy of your Yoga Studio before they ever walk through the door.Resources:Learn more about Yoga Strong:https://www.yogastrongnc.comFollow Yoga Strong:https://www.instagram.com/yogastrongncFree Yoga Studio resources:https://www.yogabizchamp.comBook a free strategy call:https://www.yogabizchamp.com/bookGet 50% off your first three months of Offering Tree, OR 15% off an entire year with my Exclusive Discount Link Offeringtree.com/yogabizchamppodcast Book a call with Mitch McGinley from the Boutique Fitness Brokers with my link. BOOK WITH MITCH HERE FREE RESOURCES AND BOOK A CHAT LINKhttps://yogabizchamp.link/podlink

If your Google Business Profile has been suspended or you're stuck in verification, you're not alone. It happens. In this episode, Melissa breaks down: Why Google suspends business profiles  The difference between service areas vs physical locations  The most common verification mistakes  When you actually need more than one Google listing  And what to do instead to grow your visibility the right way If you want to stay compliant, visible, and actually get found: this episode is for you.Your GO-TO LINK for all things Visibility-: Google Business Profile Optimization, The Website + Social Media Audit, The Visibility Blueprint, Newsletter, & Referral Partners.Love today's podcast?

Yess Yoga is a yoga studio in Minneapolis one block from where Alex Pretti was murdered by Border Patrol agents in January of this year.  In this episode, I'm joined by Minneapolis-based yoga teacher and studio owner Lucia Yess. Our conversation is both heartbreaking and deeply inspiring as we explore what it means to truly live our yoga off the mat, especially in moments of crisis. Lucia shares her experience running Yess Yoga during a recent ICE surge in Minneapolis, where her neighborhood became a site of fear, violence, and profound uncertainty. As community members were being detained and families were afraid to leave their homes, Lucia and her team stepped into action, transforming their studio into a hub for mutual aid, care, and refuge. What stands out most to me in this conversation is Lucia's clarity: this wasn't a question of whether to help, but how. When our neighbors are suffering, yoga calls us to respond. In this episode, you'll hear: What it was like to be on the ground in a city under siege by the federal government Why yoga must extend beyond personal practice into collective care How staying grounded in our values helps us take meaningful action How to get looped into the communities that need support How Yess Yoga became a center for mutual aid—providing medical supplies, food, communication tools, and more How the studio remained open during crisis by offering free and sliding-scale classes, supported by community fundraising Practical ways yoga teachers and studio owners can prepare to support their own communities Learn More From Lucia: Visit Yes Yoga Studio's online home Follow Yes Yoga Studio on Instagram Mutual Aid Yes' GoFundMe Call your representatives Book recommendations: Emergent Strategy by Adrienne Maree Brown Service Berry by Robin Wall Kimmer (Growth Economy) Embrace Yoga's Roots by Susanna Barkataki  Skill in Action by Michelle Cassandra Johnson   This episode is brought to you by OfferingTree, an easy-to-use, all-in-one online platform for yoga teachers that provides a personal website, booking, payment, blogging, and many other great features. The best thing about OfferingTree is you can get up and running in 10 minutes with no tech skills needed. As an added bonus, If you sign up at www.offeringtree.com/mentor, you'll get 50% off your first three months (or 15% off any annual plan)!  OfferingTree supports me with each sign-up. I'm proud to be supported by a public benefit company whose mission is to further wellness access and education for everyone.  

What does it really mean to stay devoted to a practice for three decades — and let it keep changing you?   Harmony Slater and Russell Case sit down with Jodi Blumstein: long-time Ashtanga yoga practitioner, founder of one of Chicago's first Ashtanga shalas, and the teacher who led the Mysore program at YogaWorks in Los Angeles for over 15 years. Now teaching online to a global community, Jodi brings the rare perspective of someone who has lived through the full arc of Ashtanga yoga in the West — from the early days of counting in Sanskrit with a German accent at a single Chicago class, to practicing on Oak Street Beach with Tim Miller, to navigating the post-COVID world of online Mysore.   This conversation is honest, nostalgic, nuanced, and full of lived wisdom.   In this episode, you'll discover: What it was really like to study with Tim Miller, Dena Kingsbrough, and Nancy Gilgoff — and how each teacher gave something completely different Why the traditional yoga studio business model is unsustainable — and what might replace it How Ashtanga practice should evolve as you age (and why the 'marathon' model of practice is the key) What the rise of Instagram did to the Ashtanga community (for better and worse) How Jodi found her way into online teaching — and why she's never going back to in-person The practice philosophy she now teaches: rotating series, building core strength, and adapting intelligently for the long haul What Pattabhi Jois's presence was really like in those final Lakshmipuram classes Connect with Jodi Blumstein: Instagram: https://www.instagram.com/jodi_blumstein/ YouTube: https://www.youtube.com/@jodibe4483 The Inner Rejuvenation Codes: https://harmonyslater.kit.com/inner-rejuvenation-codes-mc Join the Lightworker Mastermind:  https://harmonyslater.com/lightworker-mastermind FIND Harmony online: https://harmonyslater.com/ Harmony on IG: https://www.instagram.com/harmonyslaterofficial/ Finding Harmony Podcast on IG: https://www.instagram.com/findingharmonypodcast/ FREE Manifestation Activation: https://harmonyslater.kit.com/manifestation-activation

What does it really mean to stay devoted to a practice for three decades — and let it keep changing you?   Harmony Slater and Russell Case sit down with Jodi Blumstein: long-time Ashtanga yoga practitioner, founder of one of Chicago's first Ashtanga shalas, and the teacher who led the Mysore program at YogaWorks in Los Angeles for over 15 years. Now teaching online to a global community, Jodi brings the rare perspective of someone who has lived through the full arc of Ashtanga yoga in the West — from the early days of counting in Sanskrit with a German accent at a single Chicago class, to practicing on Oak Street Beach with Tim Miller, to navigating the post-COVID world of online Mysore.   This conversation is honest, nostalgic, nuanced, and full of lived wisdom.   In this episode, you'll discover: What it was really like to study with Tim Miller, Dena Kingsbrough, and Nancy Gilgoff — and how each teacher gave something completely different Why the traditional yoga studio business model is unsustainable — and what might replace it How Ashtanga practice should evolve as you age (and why the 'marathon' model of practice is the key) What the rise of Instagram did to the Ashtanga community (for better and worse) How Jodi found her way into online teaching — and why she's never going back to in-person The practice philosophy she now teaches: rotating series, building core strength, and adapting intelligently for the long haul What Pattabhi Jois's presence was really like in those final Lakshmipuram classes   Connect with Jodi Blumstein: Instagram: https://www.instagram.com/jodi_blumstein/ YouTube: https://www.youtube.com/@jodibe4483 The Inner Rejuvenation Codes: https://harmonyslater.kit.com/inner-rejuvenation-codes-mc Join the Lightworker Mastermind:  https://harmonyslater.com/lightworker-mastermind FIND Harmony online: https://harmonyslater.com/ Harmony on IG: https://www.instagram.com/harmonyslaterofficial/ Finding Harmony Podcast on IG: https://www.instagram.com/findingharmonypodcast/ FREE Manifestation Activation: https://harmonyslater.kit.com/manifestation-activation

Jenn speaks to Taiwanese Canadian founder Krave Yoga a yoga studied nestled in the heart of Taipei city. Born and raised in Taipei, Angie moved to Canada at the age of 8. The experience of being at the top of your class to suddenly being the student who was illiterate in a new environment taught Angie about resilience from an early age. She shares with us how feeling illiterate in an adopted country is a hard transition, the challenges she experienced, and the role her late grandmother played in her life which shaped her to become who she is today from law to a yoga studio owner. (Recorded on March 25, 2026) About Angie Yang Angie is the founder of Krave Yoga, a boutique studio in Taipei built on a simple belief: helping each person become who they want to be—by keeping them moving, physically and mentally. Her journey into yoga started with a class that felt incredibly hard and intimidating, but by the end, something shifted—her bad mood disappeared, and she realized yoga could transform not just the body, but also the mind. After moving to Taipei and not finding a space that truly felt like “coming home,” she created Krave Yoga: a no-mirrors, no-judgment space where you are welcomed exactly as you are, and supported to keep showing up, growing, and feeling better in your everyday life. Want to try? Episode Resources: IG Man Search for Meaning Grit: The Power of Passion and Perseverance The Choice: The Embrace Possible

In diesem Gespräch zwischen Alícia und Nicole Korlath wird die Verbindung zwischen Yoga Nidra, Nervensystemregulation und persönlichem sowie organisationalem Wohlbefinden erforscht. Es werden praktische Ansätze vorgestellt, wie diese Methoden helfen können, Stress abzubauen, innere Sicherheit zu stärken und eine Balance im Alltag zu finden.Neben ihren Kursen in Innsbruck hat Nicole auch diverse Online Angebote, wie zb. wöchentliche Yoga Nidra Stunden auf Zoom oder einen Self-Learn Kurs, in dem man mittels einer App ins Yoga Nidra eintauchen kann. Außerdem gestaltet sie Workshops - vor Ort und online - für Yogastudios und Unternehmen. Ich (Alícia) habe den Self-Learn Kurs gemacht und kann es nur empfehlen! =D 

If you've ever felt like your business needs more visibility : more posts, more marketing, more everything, this episode might completely shift how you see growth.Because what if the real problem isn't visibility at all?In this conversation, Melissa sits down with bestselling author and entrepreneur Mike Michalowicz to unpack a truth most business owners don't want to hear: growth doesn't come from doing more… it comes from doing less, better.Drawing from Mike's Pumpkin Plan framework (a core influence behind Melissa's Visibility Blueprint), this episode explores why so many business owners are stuck in overwhelm, and how narrowing your focus can actually make you more visible, more profitable, and more in demand.Together, they dive into the hidden trap of trying to “market your way out” of a focus problem, how identifying your best clients changes everything, and what it really takes to build a business that feels aligned and sustainable.If your business feels scattered, inconsistent, or like it's working harder than it should… this episode is your permission slip to simplify.In This Episode, We Cover:Why most business owners think they have a visibility problem (but actually don't)The difference between a marketing problem and a focus problemHow “too many pumpkins” shows up in your services, clients, and marketingWhy narrowing your focus makes your messaging instantly clearer—and more powerfulThe mental hurdle of letting go of clients (even when you need the revenue)How to identify which “pumpkins” to remove first in your businessWhat happens when you fully commit to your best clients and best workThe real-life transformation business owners experience when they implement The Pumpkin PlanMike Michalowicz (my-CAL-o-wits) is the entrepreneur behind multiple multi-million-dollar companies and the author of bestselling books including Profit First, Clockwork, The Pumpkin Plan, and All In. His newest book, The Money Habit, a fresh and practical approach to personal finance, is set to release in 2026. He is also the host of 4 Minute Money Maker and a former columnist for The Wall Street Journal. Today, Mike travels the world helping entrepreneurs build thriving businesses and live richer lives.Your GO-TO LINK for all things Visibility-: Google Business Profile Optimization, The Website + Social Media Audit,The Visibility Blueprint, Newsletter, & Referral Partners.Love today's podcast?

Text me Your email for my Booking LinkThings have changed for the Yoga Studio owner.After spending time at HFA, sitting in sessions, listening to operators, consultants, and studio owners from all over… one thing became very clear:What used to work… doesn't work the same way anymore.In this episode, I break down what's actually happening in the industry right now—and how it directly impacts your Yoga Studio, your growth, and your day-to-day experience as an owner.This isn't theory.This is what's happening on the ground.If your Yoga Studio feels harder than it used to… if you're doing all the things but not seeing the same results… this episode is going to hit.We get into why competition has quietly changed the game for every Yoga Studio, why relying only on “being good” isn't enough anymore, and how the studios that are growing are thinking differently about marketing, systems, and community.I also break down one of the simplest but most powerful shifts I heard at HFA—how to think about your marketing as both “fishing nets” and “fishing poles”—and why most Yoga Studios are missing half the equation.We talk about referrals (and why your Yoga Studio doesn't actually have a referral problem), what's really going wrong with lead follow-up inside studios, and how a lack of structure—not effort—is holding a lot of owners back.There's also a real conversation here around team, burnout, and what role you need to play as the owner of your Yoga Studio right now.Because whether you like it or not… your presence still matters more than anything.And finally, we bring it back to what actually moves the needle:- Your team.- Your tech.- Your training.If one of those is off, your Yoga Studio feels it.This episode is about getting honest, getting clear, and tightening up what actually drives growth in your Yoga Studio—without overcomplicating it.If you're building a community Yoga Studio, trying to grow one, or just trying to get things back under control… this one's for you.Book a free strategy call with Michael:www.yogabizchamp.com/bookGet 50% off your first three months of Offering Tree, OR 15% off an entire year with my Exclusive Discount Link Offeringtree.com/yogabizchamppodcast Book a call with Mitch McGinley from the Boutique Fitness Brokers with my link. BOOK WITH MITCH HERE FREE RESOURCES AND BOOK A CHAT LINKhttps://yogabizchamp.link/podlink

Everyone says “you need to post more.”More content. More platforms. More noise.But what if the reason your marketing isn't converting… isn't because you're not doing enough— it's because you're missing the one thing that actually builds trust and drives sales?Connection.In this episode, Melissa breaks down the difference between being visible and being known. She shares real client stories—from a restaurant using a simple marquee to build community loyalty, to a brand-new coach who signed clients in a week just by reaching out like a human.If your marketing feels forced, exhausting, or inconsistent… this is your reset.You don't need to do more. You need to connect better.Your GO-TO LINK for all things Visibility-: Google Business Profile Optimization, The Website + Social Media Audit, The Visibility Blueprint, Newsletter, & Referral Partners.Love today's podcast?

Have you ever felt like your yoga studio was a little... intense about getting you to recruit friends? Or wondered where the line is between genuine community and transactional belonging?In this episode, we're going somewhere a lot of people in the yoga world aren't ready to go — and we're bringing a commercial cult expert with us.Brandie Hadfield joins the podcast to unpack the uncomfortable overlap between MLM culture and how many yoga studios, teacher training programs, and even large chains like CorePower operate. We talk about the ethics of selling belonging, the reality of dual relationships (when your teacher is also your boss), and why yoga professionals need explicit training in recognizing power dynamics.This episode grew out of the host's deep dive into cult documentaries, podcasts, and her article The Business of Belonging for Inside Yoga Magazine — and it might just change how you see your studio community.RESOURCESWorking In Yoga WebsiteWorking In Yoga NewsletterThe Back RoomInside Yoga MagazineThe Business of Belonging Artlce–FreeGUEST LINKSBrandie's Support GroupBrandie's Substack

Learn why “corpse pose” in yoga is a rehearsal for death and how yoga instructors are bringing Death Café into their studio. My guests Leslie Howard and Richard Rosen are both yoga instructors at Nest Yoga in Oakland CA and are co-authors of a new book titled Savasana: Between Breath and Death – a how-to… Continue reading Ep. 539 Yoga, Breath, and Death: Death Café at the Yoga Studio with Leslie Howard and Richard Rosen

A full-circle moment at the studio recently reminded Melissa just how quickly life moves.When a former student enrolled her daughter in dance class, it sparked a reflection on the seasons of life — from raising young children while building a business, to the challenges that come with every stage of entrepreneurship.The truth? There is never a perfect time to start or grow a business. Life will always be busy.Which is why systems matter.In this episode, Melissa sits down with Chanda Coston, business strategist, Navy veteran, and CEO of Chanda Co., to talk about how entrepreneurs — especially women entering what Chanda calls the “third quarter of life” — can move from overwhelm to organized execution.Chanda shares how strategic structure, clear decision paths, and documented systems can help business owners turn their vision into measurable results — without sacrificing the life they want to live.If you've ever felt like your business is running you instead of the other way around, this episode is for you.Chanda on IGYour GO-TO LINK for all things Visibility-: Google Business Profile Optimization, The Website + Social Media Audit, The Visibility Blueprint, Newsletter, & Referral Partners.Love today's podcast?

In this episode of the Robertson + Easterling Podcast, Craig Robertson sits down with Jennifer Guthrie—Gulf Shores City Councilwoman, entrepreneur, and founder of Glow Yoga Studio—to talk about the kind of healing that doesn't show up in a court order: calming your nervous system, rebuilding resilience, and learning to be present when life feels heavy.  Jennifer shares her journey from Division I athletics and a high-pressure career path to discovering yoga to heal chronic migraines, and explains why yoga is far more than stretching. Together they unpack the "eight-limb path" of yoga (including breathwork, focus, sensory awareness, and meditation), and translate it into practical tools you can actually use—especially during seasons of stress, anxiety, relationship strain, or major transition. You'll also hear simple, accessible breathwork like box breathing (used by Navy SEALs) and why consistent practice can change how you respond to pressure in everyday life.  Whether you're navigating divorce, burnout, or just the grind of modern life, this conversation offers language and strategies to help you feel steadier, think clearer, and reconnect with who you want to be—on and off the mat.

On Healthy Mind, Healthy Life hosted by Avik, Jo Stewart redefines yoga as a practice of support, not performance. This episode explores how movement can become more accessible, calming, and healing for different bodies and nervous systems. This conversation is for anyone who has ever felt yoga was not meant for them. You'll hear how aerial yoga, props, and a more compassionate approach can help people feel safe, included, and at home in their bodies. About the Guest: Jo Stewart is a yoga teacher, aerial yoga pioneer, founder of Garden of Yoga Studio in Australia, and co-host of the Flow Artist Podcast. She is also the author of Eight Limbs of Aerial Yoga. Episode Chapter: 00:02:45 Why yoga is for every body 00:06:11 From visual art to yoga teaching 00:12:20 The myth of the “ideal yoga body” 00:16:49 How aerial yoga creates safety and calm 00:20:26 Inside Eight Limbs of Aerial Yoga 00:27:14 Why multiple voices matter in accessibility 00:28:51 Where to connect with Jo Stewart Key Takeaways: Yoga should adapt to people, not the other way around Support and props can deepen practice, not reduce it Feeling safe in your body changes how you move Accessibility begins with listening, not assumptions How to Connect With the Guest: Instagram: Garden of Yoga Website: gardenofyoga.com.au Podcast: Flow Artist Podcast   Want to be a guest on Healthy Mind, Healthy Life? DM on PM - Send me a message on PodMatch DM Me Here: https://www.podmatch.com/hostdetailpreview/avik Disclaimer: This video is for educational and informational purposes only. The views expressed are the personal opinions of the guest and do not reflect the views of the host or Healthy Mind By Avik™️. We do not intend to harm, defame, or discredit any person, organization, brand, product, country, or profession mentioned. All third-party media used remain the property of their respective owners and are used under fair use for informational purposes. By watching, you acknowledge and accept this disclaimer. Healthy Mind By Avik™️ is a global platform redefining mental health as a necessity, not a luxury. Born during the pandemic, it's become a sanctuary for healing, growth, and mindful living. Hosted by Avik Chakraborty, storyteller, survivor, and wellness advocate. With over 6000+ episodes and 200K+ global listeners, we unite voices, break stigma, and build a world where every story matters.

Your best marketing message might not be what you say… it's what your clients say.I was working with a photographer who described her sessions as making photo shoots “less miserable.”Funny. Honest. Very her.But then she told me what her clients actually say when they see their photos:“Wait… that's me?”That's the message.Not the process. Not the joke. The result.So if your marketing isn't landing, ask yourself:

Text me Your email for my Booking LinkMany community yoga studio owners reach a point where they feel like they are doing everything.Teaching classes.Answering emails.Posting on social media.Processing refunds.Updating schedules.Managing teachers.Running a community yoga studio requires wearing a lot of hats, especially in the early stages. But as the studio grows, the owner's role needs to evolve too.In this solo episode, Michael Jay shares a simple exercise he uses with community yoga studio owners to help them understand exactly what work is happening inside their business before they hire help.The process starts by documenting every task happening inside the yoga studio for one full week. From there, those tasks are organized into categories like marketing, administration, operations, and community building.Once everything is visible, it becomes much easier to see what the owner should keep doing, what should be delegated, and what tasks could even be outsourced.For many community yoga studio owners, this exercise reveals the exact role the studio needs next — whether that's an assistant manager, an operations administrator, or project-based support.When the right people are handling the right work, the owner can focus on leadership, marketing, and strengthening the community inside the yoga studio.If you're feeling stretched running your community yoga studio, this episode offers a simple framework to bring clarity, build support, and move the business forward.⸻In This EpisodeHow to document everything happening inside your community yoga studio in just one weekWhy most yoga studio owners underestimate how many operational tasks they are actually doingHow to organize studio work into clear business bucketsHow to decide what the community yoga studio owner should keep doingHow to turn your task list into a real job descriptionWhen outsourcing small projects makes more sense than hiringWhy every role in a community yoga studio should help move the business forward⸻“Most community yoga studio owners don't need to work harder. They need clarity on what work actually belongs to them.” - Michael Jay⸻Book a free strategy call with Michaelhttps://www.yogabizchamp.com/bookGet 50% off your first three months of Offering Tree, OR 15% off an entire year with my Exclusive Discount Link Offeringtree.com/yogabizchamppodcast Book a call with Mitch McGinley from the Boutique Fitness Brokers with my link. BOOK WITH MITCH HERE FREE RESOURCES AND BOOK A CHAT LINKhttps://yogabizchamp.link/podlink

Welcome to the new era of the podcast. After years as Brick + Mortar Visibility, we're officially stepping into something bigger: The Visibility Podcast.And here's why.If you're a brick and mortar business owner, local business leader, or small business founder who feels a little… stuck — this episode is for you.Maybe what used to work in your marketing isn't working anymore. Maybe you've added more services, more offers, more team, but growth feels heavier instead of clearer. Maybe your visibility feels scattered.You're not failing.You may just be disconnected from the original engine that built your momentum.In this episode, I'm sharing:Why we rebranded from Brick + Mortar VisibilityThe real reason so many small businesses stall after early successHow marketing shifts over time (and why that matters for local businesses)What I learned from pivoting my own brick-and-mortar studioOne powerful question to ask if your business feels stuckWhether you run a storefront, a service-based local business, or a growing small business online, visibility is the game.And this podcast is about building it on purpose.Because being good at what you do isn't enough anymore.You have to be seen. You have to be known. You have to be trusted.Let's make your business impossible to ignore.Your GO-TO LINK for all things Visibility-: Google Business Profile Optimization, The Website + Social Media Audit, The Visibility Blueprint, Newsletter, & Referral Partners.Love today's podcast?

Text me Your email for my Booking LinkWhat is a community Yoga Studio actually worth in 2026?In this episode, I sit down again with Mitch to break down what's really happening in the buying and selling market right now — no fluff, no myths.We talk valuation, clean accounting, leadership structure, the impact of ClassPass, and why community-driven studios continue to hold strong resale value when they're built properly.If you own a community Yoga Studio and assume selling is too hard or not possible, this episode will challenge that thinking.In This Episode:• Why community Yoga Studios often outperform trend-based concepts in resale• The biggest mistakes that quietly kill deals• Why owner-dependency lowers valuation• How retention directly impacts what your studio is worth• When to start planning your exit — even if you're not selling anytime soonA Quote from Mitch:“Wrap your business in a pretty bow — clean books, strong systems, real leadership — and you create options.”Connect with Mitch:BOOK VIA MY DIRECT LINK TO MITCH: https://yogabizchamp.link/bfbWebsite https://boutiquefitnessbroker.com/Instagram: https://www.instagram.com/mitch_mcginley/LinkedIn: https://www.linkedin.com/in/mitchmcginley/If you want help strengthening your community Yoga Studio — or preparing it for an eventual exit — book a free strategy call at: https://www.yogabizchamp.com/bookBook a complimentary 45 minute strategy session with the sales arms with my link https://www.thesalesarms.com/yogabizchamp Get 50% off your first three months of Offering Tree, OR 15% off an entire year with my Exclusive Discount Link Offeringtree.com/yogabizchamppodcast Book a call with Mitch McGinley from the Boutique Fitness Brokers with my link. BOOK WITH MITCH HERE FREE RESOURCES AND BOOK A CHAT LINKhttps://yogabizchamp.link/podlink

Would you say something if someone was on a call during your yoga session? See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Dawn Feinberg is founder of AHANA Yoga, voted the "Best Yoga Studio" in Miami three times by the Miami New Times. She has practiced Ahana Flow and Ashtanganyoga for over 25 years and taught for well over a decade. Prior to practicing yoga, Dawn was an elite professional dancer in NY with a big future head of her, until a severely ruptured Achilles tendon ended her dance career and forced her to take a hard look at her dreams and life goals. As a licensed movement therapist, she brings deep knowledgable about the physical and spiritual aspects of yoga, making her classes hugely popular. She is also trained in traditional Indian Kirtan music and plays the harmonium in many of her classes, inciting energy that starts slow and gentle, then builds in intensity, tempo, and volume, before dropping back into stillness. Ahana means “light of day,” and Dawn brings radiance, music, wisdom, energy and humor into every yoga space she enters. She dispels the mythology about the peacefulness of yoga and the strength of the yoga body. And gets super real about her extraordinary family life story: overcoming addiction, a maternal grandmother who was a thirteen year old prostitute when she gave birth to Dawn's mother and much more. Strap in for a super fun, high energy episode. About Ahana Yoga Videos of Dawn teaching Have a Swan Dive to share? Text us!We are always looking for Swan Dive Stories to share so hit us up, send an e mail to Ron: Ron@artbikesjax.com or Stu: Stuart@stuartsheldon.com

Text me Your email for my Booking Link“Retention doesn't begin at six months. Retention begins in the first three weeks of a student's journey, and it's built quietly, class by class, in the first 90 days.”It begins the moment a new student walks into your community Yoga Studio for the first time.In this episode, Michael Jay breaks down what's really happening during the first 90 days of a student's journey—and why this period quietly determines whether someone becomes part of your studio's community or drifts away before the habit forms.Drawing on real studio experience and industry insight, this episode explores the psychology of new students, the common points where studios unintentionally lose people, and the practical systems that help students stay consistent long enough to truly feel connected to a Yoga Studio community.You'll also hear what typically happens between months three and six, why attendance patterns matter more than most owners realize, and how small, consistent actions inside a community Yoga Studio often matter more than big marketing campaigns.This episode is especially valuable for studio owners who want to build a strong, steady community Yoga Studio—one where students don't just attend classes, but feel like they belong.In this episode, you'll learn:* Why the first three weeks are the most fragile part of a student's journey* What should be happening in the first 90 days to help habits form* How automation and follow-up messages can support students without feeling robotic* Why teachers and culture are the foundation of a strong community Yoga Studio* What happens between months three and six—and how to prevent the silent drop-off* Practical steps any Yoga Studio can implement immediately to improve retention and build communityResources & LinksBook a consultation with Michael Jay: https://www.yogabizchamp.com/bookFree resources for Yoga Studio owners:  https://www.yogabizchamp.com/Book a complimentary 45 minute strategy session with the sales arms with my link https://www.thesalesarms.com/yogabizchamp Get 50% off your first three months of Offering Tree, OR 15% off an entire year with my Exclusive Discount Link Offeringtree.com/yogabizchamppodcast Book a call with Mitch McGinley from the Boutique Fitness Brokers with my link. BOOK WITH MITCH HERE FREE RESOURCES AND BOOK A CHAT LINKhttps://yogabizchamp.link/podlink

It’s time to ban cringe political videos announcing bets. The amount of Super Bowl coverage over the past two weeks has been excessive. // A mob of liberal white women berated staff at a Minneapolis yoga studio for allegedly taking down an “ICE out” sign. // Patients say they’ve seen what happens after death.

In your Phone Tap, we’re sending our intrepid field reporter ED DANIELS into town to report on a concerning new arrival at a Yoga Studio.See omnystudio.com/listener for privacy information.

In your Phone Tap, we’re sending our intrepid field reporter ED DANIELS into town to report on a concerning new arrival at a Yoga Studio.See omnystudio.com/listener for privacy information.

It's the start of a brand-new year — new goals, new milestones, and big plans for what's next.And let's be honest… Chances are, you're going to need cash to make those plans happen.In this episode of Brick and Mortar Visibility, I'm joined by Danielle Hayden, Co-Founder and CEO of Kickstart Accounting, to talk about where small business owners are unknowingly leaving money on the table — and how to keep more cash in your business as we head into tax season.Danielle brings clarity, confidence, and zero fluff as she breaks down:Six overlooked tax write-off categories that can immediately impact your bottom lineHer three-step framework for managing money like a CEOA clear, straightforward answer to when it actually makes sense to become an S-CorpThe four people every business owner needs on their money teamWhy mixing personal and business finances creates long-term stressAnd how to think about taxes as a year-round strategy, not a once-a-year scrambleIf you've ever felt overwhelmed by numbers, unsure if you're doing things “right,” or frustrated by how much you're paying in taxes — this conversation will give you practical answers and real confidence.This is an essential listen for brick-and-mortar and service-based business owners who want to stop winging it with their finances and start building a profitable, sustainable business.A little bit about our guest: Danielle Hayden is the Co-Founder and CEO of Kickstart Accounting, Inc., where she helps six- and seven-figure women entrepreneurs stop winging it with their money and actually understand their numbers. She's your no-BS financial co-pilot with a side of “let's make this business profitable and fun again.”With over 15 years of experience in the world of finance, Danielle has worked her way from accounting firm intern to the Co-Founder of Kickstart Accounting. She understands how complex business finances can be, and she knows that entrepreneurs, especially women, need more than just a bookkeeper; they need real financial analysis and support in order to get the confidence required to create the sustainable wealth they deserve. Danielle brings a unique perspective when it comes to providing business owners with “the total package” as it relates to their finances.She's been featured on dozens of top-rated podcasts, including The Proffitt Podcast, Eat, Blog, Talk, Oh Shoot! The How of Business, and more. Danielle also hosts her own hit show, Business By the Books.When Danielle isn't in her money mindset work, you can find her hiking or spending time with her family.Gifts for Our ListenersFollow DanielleWebsiteInstagramFacebookLinkedInYour GO-TO LINK for all things Brick and Mortar Visibility-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, Hire Melissa, Newsletter, & Referral Partners.Love today's podcast?

In this episode of the Yoga Inspiration Podcast, Kino MacGregor is joined by Andrew Tanner, yoga teacher of over 20 years, founder of the American Yoga Council and the Berkshire Yoga Festival, and author of So You Want to Open a Yoga Studio. Together they explore what it truly means to be a yogipreneur and how to build a sustainable livelihood in yoga without losing the heart of the practice. Andrew shares why service is the foundation of meaningful work, why the yoga industry has shifted in recent years, and what many teachers and studio owners are navigating right now. A central focus of the conversation is the vision behind the American Yoga Council, including competency-based standards, lineage-respecting accreditation, mentorship pathways, and accountability structures designed to better support teachers, schools, and the future of yoga. This episode is a thoughtful, honest discussion for anyone who teaches yoga, runs a studio, mentors students, or cares deeply about the integrity and evolution of the yoga community. In this episode, you'll hear about: What "yogipreneur" really means in today's yoga landscape Why service is the spark behind sustainable yoga businesses How and why the yoga industry has changed since 2017 The limitations of traditional accreditation models The vision and mission of the American Yoga Council Competency-based standards and lineage transparency Mentorship, accountability, and trust in yoga education Supporting teachers and schools without forcing one-size-fits-all systems Practice with Kino on Omstars Continue the conversation on the mat. Omstars is Kino's online yoga platform, offering thousands of classes, workshops, and in-depth courses designed to support a sustainable, lifelong practice. Members can explore teaching, philosophy, strength, mobility, and mindful movement from anywhere in the world. About the Guest Andrew Tanner is a yoga teacher of over 20 years, founder of the American Yoga Council and the Berkshire Yoga Festival, and author of So You Want to Open a Yoga Studio. He has owned and sold multiple yoga studios and is dedicated to creating ethical, transparent systems that support yoga teachers, schools, and lineages. Listen, Reflect, and Share If this episode resonates with you, consider joining the Omstars community to deepen your practice with Kino and explore yoga as a path of study, movement, and self-inquiry. Share this episode with a teacher, studio owner, or mentor who would benefit from the conversation.

Text me Your email for my Booking LinkIn this Season 6 kickoff episode, Michael sits down with Aurielle Vendemmia, founder of True Moon Yoga & Fitness, for a powerful conversation about what it really takes to build a sustainable, thriving Yoga Studio community.Aurielle shares her 20-year journey from opening studios out of survival, to running five locations, to intentionally scaling back to one boutique Yoga Studio built around nervous system regulation, clear leadership, and deep community connection.This episode is for Yoga Studio owners who want to create a business that supports both their students and their own life — while building a loyal, committed community that actually sticks around.In This Episode, You'll Learn• How Aurielle opened her first Yoga Studio without a business plan• Why running multiple studios led to burnout — and how she rebuilt with intention• How a serious accident reshaped her approach to movement and leadership• Why nervous system regulation matters for long-term community trust• How consistent class structure creates safety for students and teachers• What sustainable staffing and delegation really look like• How to use data instead of emotion to design a Yoga Studio schedule• Marketing strategies that attract the right students into your community• Why not being “for everyone” builds a stronger Yoga StudioQuote from the Episode“Burnout is not a badge of honor. If your business only works when you're exhausted, it's not actually working — it's extracting from you.”About Aurielle VendemmiaAurielle Vendemmia is the founder of True Moon Yoga & Fitness, a boutique heated Yoga Studio that blends yoga, strength training, Pilates-inspired movement, and nervous-system-aware teaching.After opening her first studio in 2007 and eventually running five locations, she intentionally returned to one Yoga Studio so she could create a space rooted in consistency, boundaries, and long-term community sustainability for both students and teachers.Connect with AurielleWebsite: https://www.truemoonyoga.com Instagram: @emilyauriellevendemmiaResources for Yoga Studio Owners• Free Yoga Studio Business Plan• 2026 Yoga Studio Planning Calendar• On-Demand Webinar Recordings https://www.yogabizchamp.comFree Strategy Call with Michael https://www.yogabizchamp.com/bookBook a complimentary 45 minute strategy session with the sales arms with my link https://www.thesalesarms.com/yogabizchamp Yoga Biz Champ listeners get 50% off the first 3 months of Offering Tree with my exclusive link www.offeringtree.com/yogabizchamppodcast Book a call with Mitch McGinley from the Boutique Fitness Brokers with my link. BOOK WITH MITCH HERE FREE RESOURCES AND BOOK A CHAT LINKhttps://yogabizchamp.link/podlink

Happy New Year — and welcome to 2026.We're kicking things off with practical, tactical visibility strategies for brick-and-mortar business owners who want to be found first in a world that's changing fast.People aren't just searching on Google anymore. They're using tools like ChatGPT and other AI-powered platforms to find the best businesses in their area. And here's the truth: those tools pull information from what already exists online.That means your Google Business Profile, your website, and your social media channels still matter — a lot.In this episode of Brick and Mortar Visibility, we're focusing on one of the most powerful tools you can use right now: video.Video keeps people on your social platforms longer, builds trust faster, and helps algorithms push your business further — which ultimately helps AI tools recognize your brand as relevant and credible.I'm breaking down four simple ways to use video strategically so:People stay on your channels longerYour brand builds authority and familiarityYour visibility compounds instead of stallsAnd your business shows up when people are actively searchingIf you want your business found first in 2026, this episode will help you understand why video matters — and how to use it without overthinking it.Your GO-TO LINK for all things Brick and Mortar Visibility-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, Hire Melissa, Newsletter, & Referral Partners.Love today's podcast?

Text me Your email for my Booking Link“You don't need to do more to grow your Community Yoga Studio. You need to do the right things with more clarity.”In this year end episode Michael covers:The 5 things he'd focus on as a Community Yoga Studio owner: Team leadership and stepping fully into the owner role / Aligning your class schedule with real audience data / Getting out from behind Canva posts and showing up with raw, human content / Building community partnerships beyond social media / Why marketing automations are now essentialThe future direction of the Yoga Biz Champ podcastGratitude to podcast editor Suzen and sponsors OfferingTree, The Sales Arms, and Boutique Fitness BrokersLinks & ResourcesFree Yoga Studio tools and resources:

It's the last week of December of 2025!  And while many of us are resting, traveling, or spending time with family, our minds are quietly turning toward what's next.In this short and practical solo episode, I'm sharing a few important reminders and tools to help brick-and-mortar business owners step into 2026 with clarity instead of overwhelm.We cover:A timely Google Business Profile PSA (and why it matters more than you think)Why most business owners can't see the visibility gaps costing them customersMy $39 Website + Social Media Audit and how it helps you see your business through a customer's eyesAnd the One-Sheet Planning Tool I use every year to map quarterly goals, build systems, and stay focusedI also walk you through how I use this one-page plan with my team, how it supports SOPs, reviews, and leadership decisions — and why small, intentional changes compound over time.If you're looking for a calm, clear way to plan for 2026 without pressure, this episode is for you.DM me “ONE SHEET” on Instagram or LinkedIn and I'll send you the template I use or click here! Your GO-TO LINK for all things Brick and Mortar Visibility-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, Hire Melissa, Newsletter, & Referral Partners.Love today's podcast?

Text me Your email for my Booking Link“You can have multiple income streams and run a thriving Yoga Studio — as long as you have a plan and a team aligned with your values.” – Aly, Summit Sol Yoga & WellnessI sit down with Aly from Summit Sol Yoga & Wellness in Dillon, Colorado — a studio owner who brings a rare blend of executive leadership, yoga philosophy, and grounded business strategy into everything she does.Aly didn't walk away from her career in healthcare technology.She expanded her life.She found yoga during a period of anxiety, traveled to India to study it, and eventually stepped into studio ownership with intention, clarity, and a real business plan. Within three months of buying her studio, she rebranded it, aligned her team around new values, elevated the customer experience, and built a studio that became profitable in year one.Inside this conversation, we get into:• What it's really like to take over an existing Yoga Studio• Rebranding fast — without losing the community• Leading a team you didn't hire and setting new expectations• Building systems, KPIs, and processes that keep the business stable• How technology supports growth• Creating seasonal programming that feels aligned and sustainable• How to balance multiple income streams without burning outAly brings a powerful reminder that yoga and leadership can coexist beautifully — and that a Yoga Studio becomes profitable when there's a vision, a structure, and a willingness to step fully into ownership.Her story is honest, refreshing, and full of insight for any Yoga Studio owner who wants to grow with confidence instead of chaos.summitsolwellness.com

Send Jackie A Message!In this episode of the Studio CEO Podcast, Jackie Murphy sits down with Julian Barnes, CEO of BFS Network, to unpack real data on studio profitability. Drawing from the most comprehensive State of the Industry report to date, this conversation reveals why most yoga studios remain stuck at 1–9% profit — while Pilates studios are far more likely to exceed 20%.You'll learn the structural differences that drive profitability, why pricing isn't the real issue, how two new members per month can dramatically increase profit, and what systems actually matter for sustainable growth. This episode is essential listening for yoga and Pilates studio owners who want clarity, benchmarks, and a realistic path forward without burnout.Timestamps[00:00] Welcome + guest introduction[07:00] Industry data overview[13:00] Profitability benchmarks explained[18:30] Yoga vs Pilates profitability[24:00] Pricing myths[30:50] Two-member profit math[38:00] Business model differences[47:00] Intro offers + FER framework[55:00] How to assess your studioKey Takeaways✔ Most studios aren't profitable — and that's not personal ✔ Pilates studios benefit from built-in scarcity ✔ Profit comes from systems, not hustle ✔ Pricing reflects positioning ✔ Two new members per month can change everythingQuotes“This isn't a hobby. It's a business.”“Your town isn't the problem.”“The offer isn't broken — the process is.”Resources MentionedBFS AssessmentBFS Pilates ReportStudio CEO ProgramGrow MastermindFAQ Why are Pilates studios more profitable than yoga studios? Because of lower rent, smaller teams, and built-in scarcity.What is a healthy profit margin for a studio? 10–20% after paying the owner is considered strong.Do intro offers matter? The process behind them matters more than the offer itself.yoga business, Pilates studio, studio profitability, boutique fitness, studio CEO, pricing strategy, fitness business dataLinks: BFS Pilates Report: https://report.bfsnetwork.com/2024-pilates-reportWork with Jackie Murphy Say Hi on Instagram @studioceoofficial Level up your Marketing Skills in the Free Marketing Training:https://www.jackiegmurphy.com/3-marketing-mistakes Learn more about The Studio CEO Program: https://www.jackiegmurphy.com/studioceo

If you're a brick-and-mortar business owner who avoids credit cards, feels unsure about financing, or worries about taking on debt — this episode is going to challenge (and empower) you in the best way.Today on the podcast, I'm joined by Gerri Detweiler, a nationally recognized credit and financing expert with nearly 30 years of experience helping business owners understand their options, protect their credit, and fund their growth wisely.In our conversation, we break down:The biggest myth about business credit that holds owners backThe true difference between personal credit vs. business creditWhen a business owner should stop relying only on personal creditWhere brick-and-mortar businesses most often make costly credit mistakes with leases, equipment, and hiringHow to determine if financing is a smart growth move — or a risky oneSurprising financing options many small business owners overlookAnd the systems every brick-and-mortar business should have in place before they ever need fundingWe also dive into the role of charge cards (business credit cards) in building strong business credit — even for owners who are afraid of debt — and how to use platforms like Nav to understand your credit profile and funding options before you ever apply.By the end of this episode, you'll walk away with: ✔ A clearer understanding of how business credit actually works ✔ More confidence around financing decisions ✔ And practical next steps to protect and strengthen your business financiallyIf you're building a local business and want long-term stability, this conversation is essential listening.A little about our guest: Gerri Detweiler is a nationally recognized credit and financing expert with nearly 30 years of experience. As a consultant for Nav, she develops programs and content to help small business owners build credit, track cash flow, and understand financing options. She has written six books and her work has appeared in Yahoo!, MSN Money, ABCNews.com, CBSNews.com, NBCNews.com, The Today Show, and more. Gerri has been interviewed for over 4,500 news stories, featured in The New York Times, USA Today, and Reader's Digest, and appeared on Fox Business, CNN, and other national programs. She is also a frequent speaker at business conferences, works closely with SCORE and Small Business Development Centers, and has testified before Congress as an advocate for credit protections.SOCIAL MEDIA LINKS:Website: www.gerridetweiler.com LinkedIn:https://www.linkedin.com/in/gerridetweiler Instagram:@navsmb Enjoy this episode and make sure you check out the referral page of my website to grab the all year long deals that they offer!Love today's podcast?

In today's episode of Brick and Mortar Visibility, I'm pulling back the curtain on a real Social Media + Website Audit I just completed for a business owner who grabbed my Black Friday audit offer, and what I uncovered might surprise you.Here's the truth: Most business owners aren't struggling with SEO because they're doing nothing… They're struggling because their website and social media platforms aren't connected clearly or strategically, and it's silently hurting their visibility.In this episode, I walk you through:Why your homepage needs to do more than look cuteWhat actually belongs above the fold for SEO and conversionsHow to structure your homepage so Google and humans understand what you doThe hidden SEO mistake happening in most website menusWhy being “creative” with page names can cost you trafficI also reference a powerful concept from my mentor Donald Miller:“Cute is not kind.”And I explain exactly how that showed up in this audit — and how we fixed it.If you've ever wondered:“Is my website actually helping my SEO?”“Is my social media hurting or helping my Google visibility?”“Do people immediately understand what I offer?”This episode is for you.

If you own a boutique, run a retail store, manage inventory, or support product-based businesses — this episode is required listening.Today I'm joined by Christyne Gray, a distinguished retail accountant, certified tax specialist, and CEO of She Profits Now. For 25 years, Christyne has helped independent retailers, brand creators, and wholesalers elevate their profits, maximize returns, and minimize financial overwhelm.And here's why she's different: Christyne explains financial strategy in a way no accountant has on this show. She breaks down the concept of profit guardrails — how to create them, why they matter, and how they prevent silent revenue leaks that are SO common in boutique retail.We also talk about: ✨ Why inventory-based businesses require a different financial approach ✨ The hidden habits that sabotage boutique profit ✨ How to finally understand your numbers without wanting to cry ✨ And why Profit First doesn't work for retail! If you're in the retail industry or know someone who is, share this episode with them. Christyne is the go-to accountant for boutique retail, and she's about to make your financial life SO much clearer.A bit about our guest: Christyne Gray is a distinguished accountant, certified tax specialist, and the President and CEO of She Profits Now, an elite financial services firm and coaching company. For over 25 years, Christyne has helped independent retailers, brand creators, and wholesalers elevate their profits, maximize their returns, and minimize their stress. She has dedicated her career to helping high-achieving women create profitable and impactful businesses through her Financially Fabulous Coaching Program. Your GO-TO LINK for all things Brick and Mortar Visibility-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, One on One Coaching, & Referral Partners.Love today's podcast?

In this episode of the Grow A Small Business Podcast, host Troy Trewin interviews Mitch McGinley, founder of Boutique Fitness Broker, joins the podcast to share how he transformed a struggling yoga studio into a 5× exit and went on to help over 70 owners sell their businesses. He talks about growing his brokerage to $20M in annual deals, the emotional ups and downs of exiting, and the common mistakes owners make when preparing for a sale. Mitch opens up about navigating COVID, learning disciplined focus, and building a business that now supports his dream life in Spain. His journey blends resilience, smart strategy, and deep passion for helping small business owners achieve life-changing exits. Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let's get into it by clicking here. Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice. And a snapshot of the final five Grow A Small Business Questions: What do you think is the hardest thing in growing a small business? Mitch McGinley says the hardest thing in growing a small business is learning how to say no. He explains that owners constantly get pulled in different directions — ideas, opportunities, people, problems — and without the discipline to say no, you end up overwhelmed and unfocused. What's your favorite business book that has helped you the most? Mitch McGinley says his favorite business book is "Built to Sell" because it clearly explains how to shape a business into a scalable, well-structured operation that can run without the owner and eventually be sold for strong value, making it one of the most useful guides he's ever read. Are there any great podcasts or online learning resources you'd recommend to help grow a small business? Mitch McGinley says there are many great podcasts and online learning resources to help grow a small business, but instead of naming just one, he recommends continuously listening to a wide variety of shows and learning platforms because each one offers unique perspectives, lessons, and insights that can help business owners improve their skills, sharpen their thinking, and stay adaptable as their business grows. What tool or resource would you recommend to grow a small business? Mitch McGinley says that the number one tool or resource he recommends for growing a small business is artificial intelligence, because owners who don't embrace AI right now risk falling behind, while those who use it can save time, make smarter decisions, improve marketing, and operate far more efficiently. What advice would you give yourself on day one of starting out in business? Mitch McGinley says the advice he would give himself on day one of starting out in business is simply "It's gonna be okay." He explains that the journey is full of stress, doubt, and unexpected challenges, but looking back, he realizes that things always work out when you stay consistent, keep learning, and push through the hard moments. Book a 20-minute Growth Chat with Troy Trewin to see if you qualify for our upcoming course. Don't miss out on this opportunity to take your small business to new heights! Enjoyed the podcast? Please leave a review on iTunes or your preferred platform. Your feedback helps more small business owners discover our podcast and embark on their business growth journey.     Quotable quotes from our special Grow A Small Business podcast guest: You don't owe anybody anything, so focus on the few things that truly matter each day – Mitch McGinley Sell your business when everything is perfect, not when you're going through chaos –  Mitch McGinley Discipline is the habit that keeps small business owners moving forward when everything feels overwhelming – Mitch McGinley  

As business owners, we are brave. We are gritty. We are the ones who raise our hands and say, “Hey, I'll be the one to lead. I'll open the storefront. I'll be the one who takes the risk.”But… we don't do any of this alone.We have:the mentors who guide usthe tools that keep us organizedthe experts we trustthe partners who cheer us onand the small business community that keeps the flame litI wanted to pause in this week of gratitude and say out loud what we all know is true:We are only able to serve, share, and show up because others pour into us.And that's exactly why I'm sharing my Tools I Love list today.Not because I get a small referral bonus, but because when something WORKS…when something makes our life easier…when something saves us time, money, or emotional bandwidth…We SHARE it. Because that's what good friends do. We share the recipe. We share the shortcut. We share the wisdom.Enjoy this episode and make sure you check out the referral page of my website to grab the all year long deals that they offer!Love today's podcast?

Feeling stuck on how to market your business without spending a dime?In this episode, Melissa shares a brilliant (and completely free) marketing idea from a local therapist who turned her passion for walk-and-talk therapy into a 260-person community event — and a brand visibility dream.We'll unpack: ✨ What made this event so effective (and how it cost almost nothing) ✨ How to find your version of “the walking club” in your business ✨ Why authentic connection beats clever ads every time ✨ Creative, low-cost community outreach ideas for studios and local businessesPLUS — Melissa shares two no-brainer Black Friday offers designed to help you finish 2025 strong and set yourself up for your best year yet.Because visibility doesn't have to cost a fortune — sometimes, it just takes one creative idea.Your GO-TO LINK for all things Brick and Mortar Visibility-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, Hire Melissa, Newsletter, & Referral Partners.Local to Stillwater, MN and want to join the walking club?  Love today's podcast?

A five-hour drive. A state tournament. A parking lot full of parents waiting to hug their crying teenagers. And a moment with my son that completely unraveled me.Today's episode isn't just a story about soccer — it's a story about business, resilience, support, and why you absolutely cannot build a meaningful life or business alone.Inside, I share: • The emotional moment that stopped me in my tracks • Why empathy matters more than achievement • The real reason entrepreneurs burn out (hint: isolation) • What every business owner needs but rarely asks for • Why masterminds and safe circles dramatically change your growth • And how to stop white-knuckling your way through the hard seasonsIf you've been feeling tired, overwhelmed, or like you're carrying your business on your own shoulders… this episode is a warm blanket, a deep breath, and a gentle nudge toward the support you deserve.Your GO-TO LINK for all things Brick and Mortar Visibility-: Level UP : Your Business, Your Life, Google Business Profile Workshop, Visibility Workshop, Hire Melissa, Newsletter, & Referral Partners.Love today's podcast?

It's that time again—Black Friday season. But before you start slashing prices or running last year's promo, let's pause.In this episode, I'm pulling back the curtain on how I went from a desperate Black Friday sale in 2020 to a strategic, community-focused tradition that drives real results—without discounting my worth.We'll talk about: ✨ How to identify your best offers (and when not to discount) ✨ Creative ways to collaborate locally and drive visibility ✨ Building long-term loyalty instead of one-day dealsPlus, I'm re-releasing my fan-favorite “Slay Your Black Friday” episode to help you put your strategy into action.Let's make this year's sale your most aligned—and profitable—yet.It's here – my most popular episode of the year!