Podcasts about church social media

This episode of the Hybrid Ministry Show kicks off the "How I..." playlist with a deep dive into event planning with guest Kaylen Adams, an expert in coordination and logistics. Kaylen shares her step-by-step approach to organizing youth ministry events, covering everything from volunteer recruitment and communication to detailed schedules and contingency planning. Whether you're a youth pastor who struggles with organization or looking to refine your event strategy, this conversation is packed with practical insights to help you run seamless, high-impact events.

RIP to these social media strategies—they didn't make it in 2025. If your church is still using them, it's time to move on. The good news? Dropping outdated tactics frees you up to focus on what truly works. Let's break it down.   ============================= Table of Contents: ============================= 0:00 - Intro 0:53 - Followers 10:25 - Publishing Posts To Stories 15:00 - Choosing Quantity Over Quality 23:14 - Ignoring The Value Of The Re-Post 29:25 - Ignoring Consistent Branding   THE 167 NEWSLETTER

In 2025, most churches have social media accounts and are posting regularly. Chances are, your church is one of them. But flourishing on social media as a church isn’t easy. ... Read More

Got tough church social media questions? Today, we're tackling the most obscure, specific, and church-centric challenges you won't find answers to in search engines. Let's bring clarity to your social strategy!   ============================= Table of Contents: ============================= 0:00 - Intro 1:30 - Tips for creating a modular, welcoming, pinned profile banner? 7:02 - How to boost engagement on new church Instagram pages? 9:22 - How frequently should you be posting? 13:32 - Planting a church soon, what should be doing in the lead up on social? 17:30 - Who should be in front of the camera staff-wise? 20:00 - Why did our Facebook engagement drop suddenly? 22:28 - What do we do with bad comments on our church Instagram page?   IMPORTANT LINKS - Try This Church Photo Trend ASAP: https://youtu.be/ox4FQ3VKrj0 - SocialSermons: https://www.socialsermons.com/ - Exposing Church Social Media Myths!: https://youtu.be/pLOhaisGwTA - Church Social Media Trends For 2025: https://youtu.be/_lFcU5cL42w - Nucleus Insiders: https://www.facebook.com/groups/nucleusinsiders/   THE 167 NEWSLETTER

03It's a new year, so let's dive into the top social media trends for 2025! We're tracking six key trends that could shape how your church engages online. And trust us, the first one is a game-changer you're probably not expecting.   ============================= Table of Contents: ============================= 0:00 - Intro 0:45 - The Anti-Trend 3:25 - The Period Of Stagnation 11:06 - The TikTok Ban15:55 - Social For Search 25:05 - Social For Market Research 32:30 - AI Memes   THE 167 NEWSLETTER

Do you run your church’s social media account? Maybe it’s Instagram or Facebook or Tiktok or maybe all of the above. Nowadays, it seems impossible to grow as a church ... Read More

Looking for fresh social media ideas for your church? Today, we've got over 20 unique post ideas your church probably hasn't tried yet! Even better, these ideas can be repeated every year. Just imagine—set the dates, and the planning is done! Trust us, you haven't used these before.    ============================= Table of Contents: ============================= 0:00 - Intro 3:23 - Alex's Audible 6:41 - First Day Of Spring, Summer, Fall, And Winter 9:38 - National Coffee Day 12:04 - Famous Food For Your Church 15:26 - National Technology Day 17:58 - National Sons/Daughters/Parents Day 19:27 - National Father Daughter Take A Walk Day 22:13 - National Plant A Flower Day 23:25 - Black History Month 24:59 - National Awkward Moments Day 26:29 - National Day Of Prayer 29:39 - National Tweed Day 30:48 - National Vitamin C Day 32:07 - National Pet Day 33:09 - National Foster Care Month 34:29 - National Candy Corn Day 36:23 - National Buy Nothing Day 39:31 - National Grammar/Punctuation Day 40:34 - National Thesaurus Day 42:32 - National Pastor's Spouse Day 43:42 - International Women's Day 45:08 - Honorable Mentions   IMPORTANT LINKS - National Day Calendar: https://bit.ly/3Y2Dcmn - Alex's Carousel Post: https://bit.ly/3TXZwfJ   THE 167 NEWSLETTER

Hey Real + Refined fam! In this episode, Tierra Sade and Coach Bri discuss navigating life and ministry through criticism. They distinguish between correction and criticism, graciously accepting correction, and using correction to provide a path forward. In a world where everyone has a strong opinion about everything, is there a safe place to be imperfect? Tap in!

DK Hammonds and Kim Tarlton discuss the importance of effective church communication and the need for future preparedness. DK tackles why clear communication is essential in conveying the vision of the church. Kim shares how the Church Communications Facebook Group grew and the significance of strong communication during crises. Both reflect on the responsibility of church communicators to ensure the church remains accessible to its members, especially in challenging times. Tune in to discover what church communication is all about and why being prepared for crises is vital.    Show Notes: Connect with Kim Tarlton Kim Tarlton FacebookKim Tarlton InstagramKim Tarlton LinkedInChurch Communications Facebook Group New Church Communications Group Podcast Missional Marketing  Connect with DK Hammonds:  DK Hammonds Instagram DK Hammonds Facebook  DK Hammonds Twitter DK Hammonds YouTube    Social Media Church Discord   This episode is brought to you by: Donorbox MinistryMatters Thousands of churches trust Donorbox MinistryMatters to increase tithes and offerings. With comprehensive tools like a lightning-fast donation form, donor-managed recurring giving, the powerful Donorbox Live™ Kiosk app to collect in-person donations, crowdfunding and peer-to-peer functionality, and more, raising more for your church or ministry has never been easier. Discover how Donorbox MinistryMatters can elevate your ministry's impact today. God Listens Digital Prayer Wall empowers churches to foster deep, authentic spiritual connections. Easily submit and respond to prayer requests, track spiritual milestones, and build a supportive community. Designed for modern ministry, it transcends physical barriers, ensuring every member feels connected, heard, and spiritually nurtured. Amplify Social Media, your trusted partner in navigating the ever-evolving landscape of social media marketing.

Send us a textThe guys talk with Carmen Galeano of the Redwood Marketing Co about social media, trends, and how churches can best develop sustainable and achievable social media strategy. Join the Blackbar Discord to keep the conversation going:http://discord.blk.bar/

Please note, I'm on a writing and summer sabbatical. This is a replay of episode 59, How to Use Social Media to Support the Mission of Your Women's Ministry Program. Are you using social media for your women's ministry program? Discover how you can use social media to support the mission of your women's ministry program. You can increase your reach and build relationships with your women between physical meetings.Included in this podcast episode:5 Ways Social Media Can Support the Mission of Your Women's MinistryHow to decide which social media platform to useWhich is better  - Facebook pages or groupsQuote: Your women are being digitally discipled by someone, wouldn't it be better if it's you?Related links:Social Media Kits - www.womensministrytoolboxshop.comTech Tools for Women's Ministry - https://womensministrytoolbox.com/tech-tools-for-womens-ministry/Show notes available at: https://womensministrytoolbox.com/how-to-use-social-media-to-support-the-mission-of-your-womens-ministry-program/Thank you for listening to the Women's Ministry Toolbox Podcast. You'll find additional women's ministry resources below.Women's Ministry Toolbox Resources: Sign Up for My Email List - https://bit.ly/wmtbemail Website – www.womensministrytoolbox.com Online Store – www.womensministrytoolboxshop.com Online Training – www.womensministrytraining.com Facebook Page - https://www.facebook.com/womensministrytoolbox/ Facebook Group - https://www.facebook.com/groups/womensministrytoolboxcommunity/ Women's Ministry Essentials on Amazon - https://www.amazon.com/shop/wmtoolboxYou can connect with Cyndee via Facebook, Instagram (@womensministrytoolbox), and email (cyndee@womensministrytoolbox.com).

In this week's episode, Nils Smith and DK Hammonds tackle the complexities of navigating politics on social media for churches.  Nils shares the challenges pastors face when expressing political views online, including potential division within the congregation. DK offers strategies for managing political discourse on church social media while maintaining unity. Tune in to hear their thoughts on the importance of developing clear social media policies for church staff and volunteers, especially during election seasons.    Show Notes: Connect with Nils Smith Nils Smith WebsiteNils Smith Facebook Nils Smith Twitter Nils Smith Instagram Nils Smith LinkedIn Connect with DK Hammonds:  DK Hammonds Instagram DK Hammonds Facebook  DK Hammonds Twitter DK Hammonds YouTube    Social Media Church Discord   Amplify Social Media, your trusted partner in navigating the ever-evolving landscape of social media marketing. This episode is brought to you by Donorbox. Thousands of churches trust Donorbox MinistryMatters to increase tithes and offerings. With comprehensive tools like a lightning-fast donation form, donor-managed recurring giving, the powerful Donorbox Live™ Kiosk app to collect in-person donations, crowdfunding and peer-to-peer functionality, and more, raising more for your church or ministry has never been easier. Discover how Donorbox MinistryMatters can elevate your ministry's impact today.  

Rohn Starling returns to the show for a section we're called “Rohn's Rankings”. We're discussing trending social media sounds and sharing five church post ideas.   ============================= Table of Contents: ============================= 0:00 - Intro 1:58 - Trend #5: Part of me feels bad, but not that bad 12:28 - Trend #4: Not my problem 28:23 - Trend #3: Number 44, that's me! 35:08 - Trend #2: Inside Out 2 43:46 - Trend #1: Blinking Sound   ============================= Show Notes: ============================= - Trend #5: Part of me feels bad, but not that bad: https://bit.ly/3LrAeli - Trend #4: Not my problem: https://bit.ly/4f2a5au - Trend #3: Number 44, that's me!: https://bit.ly/46a2HFR - Trend #2: Inside Out 2: https://bit.ly/3LqaG8j - Trend #1: Blinking Sound: https://bit.ly/3W3lzSq - Rohn Starling IG: https://www.instagram.com/rohnstarling/   ============================= Connect With Brady: ============================= Instagram: https://www.instagram.com/bradyshearer/ TikTok: https://vm.tiktok.com/pfArcS/ Twitter: https://twitter.com/BradyShearer The Pro Church Tools Show: https://prochurchtools.com/podcast

Today, as global and national events continue to unfold with unsettling regularity, our focus is on a timely and crucial topic: what women's ministry leaders should say on social media when tragedy strikes. In this episode, inspired by the recent assassination attempt on a former president, we'll explore how ministry leaders can offer hope, encouragement, and point people to Christ even amidst chaos. Join me as I share key questions to consider before posting, Bible verses for comfort, and practical steps for crafting sensitive, compassionate responses. Thank you for listening to the Women's Ministry Toolbox Podcast. You'll find additional women's ministry resources below.Women's Ministry Toolbox Resources: Sign Up for My Email List - https://bit.ly/wmtbemail Website – www.womensministrytoolbox.com Online Store – www.womensministrytoolboxshop.com Online Training – www.womensministrytraining.com Facebook Page - https://www.facebook.com/womensministrytoolbox/ Facebook Group - https://www.facebook.com/groups/womensministrytoolboxcommunity/ Women's Ministry Essentials on Amazon - https://www.amazon.com/shop/wmtoolboxYou can connect with Cyndee via Facebook, Instagram (@womensministrytoolbox), and email (cyndee@womensministrytoolbox.com).

It's our quarterly social media review. Discover changes, constants, and their impact on your church.   ============================= Table of Contents: ============================= 0:00 - Intro 3:10 - Assessing Our Previous Predictions  8:54 - Adult Content on X 17:40 - Church Invite Memes 23:22 - Reels Split Design 31:26 - YouTube Thumbnail A/B Testing 42:28 - Carousels Over Reels? 48:45 - Apple AI & Unplugging From Our Devices   ============================= Show Notes: ============================= - Our big announcement (finally): https://youtu.be/edD_Nsu3Qsg - Talking Tech and AI with Tim Cook!: https://youtu.be/pMX2cQdPubk?feature=shared   ============================= Connect With Brady: ============================= Instagram: https://www.instagram.com/bradyshearer/ TikTok: https://vm.tiktok.com/pfArcS/ Twitter: https://twitter.com/BradyShearer The Pro Church Tools Show: https://prochurchtools.com/podcast

In recent years, social media has become a powerful tool for churches to reach and engage their communities. With more people connecting online than ever before, especially after the pandemic, ... Read More

In today's episode, we feature a rural pastor who discovered he had more time for social media than he thought…it's our very own Alexander Mills! This episode is packed with both introductory and advanced social media tips for churches. If you're part of a smaller church or serving in a rural area, this one's for you.   ============================= Table of Contents: ============================= 0:00 - Intro / Alex's Church 5:46 - Strategy for Sustainability 12:10 - High Quality Content 34:10 - Low Effort Design Tools 43:20 - Post Examples   ============================= Show Notes: ============================= - Life Abundant (Alex's church): https://www.lifeabundant.info/ - Life Abundant Instagram: https://www.instagram.com/lifeabundantniagara/ - Canva: https://www.canva.com/ - CapCut: https://www.capcut.com/ - Sermon quote (carousel) - https://bit.ly/3RoZiga - Guided prayer (carousel) - https://bit.ly/3Rm8GRT - Simple story (iPhone Reel) - https://bit.ly/4bXXWRW - Simple story (CapCut Reel) - https://bit.ly/4bVh6b1 - Meditation + Program Post (Nucleus Media) - https://bit.ly/4bMcpAl   ============================= Connect With Brady: ============================= Instagram: https://www.instagram.com/bradyshearer/ TikTok: https://vm.tiktok.com/pfArcS/ Twitter: https://twitter.com/BradyShearer The Pro Church Tools Show: https://prochurchtools.com/podcast

Today we're discussing 15 social media aspects often deemed crucial - but which you might be surprised to learn otherwise. We'll be categorizing them into ‘necessary', ‘nice to have', or ‘nonsense' so by the end of this episode you'll know what is actually worth your time on social. ============================= Table of Contents: ============================= 0:00 - Intro 1:30 - Personality 7:00 - Hashtags 11:12 - Using A Social Media Scheduler 16:05 - Vertical Video 18:27 - Deleting Posts 22:46 - Post Timing 26:16 - Trending Sounds 36:02 - Experimenting With New Post Formats 38:26 - Comment Moderation 43:42 - DM Automation 49:21 - Grid Aesthetic 53:42 - The Same Handle Across All Social Platforms 55:37 - Re-Using Content 59:19 - No Weeks Off 01:03:12 - DM Auto Replies   ============================= Show Notes: ============================= - Levi Lusko Post: https://www.instagram.com/p/C5vldC0Ov4K/ - Vista Social: https://vistasocial.com/ - Manychat: https://manychat.com/   ============================= Connect With Brady: ============================= Instagram: https://www.instagram.com/bradyshearer/ TikTok: https://vm.tiktok.com/pfArcS/ Twitter: https://twitter.com/BradyShearer The Pro Church Tools Show: https://prochurchtools.com/podcast

This podcast is a roadmap for churches to thrive online. In this guide, we’re combining simplicity and effectiveness to unveil easy-to-follow steps for engaging your audience year-round. Online marketing/interaction isn’t ... Read More

It's our quarterly look at the social media landscape. What's changing, what's staying the same, and how does it affect your church? One specific design trend is cooking in Spring 2024. Church sermon clips are showing no signs of slowing down - and there's one reason for this that you've probably never thought of. Plus, a new Instagram trend taking the platform by storm. Let's dive in.   ============================= Table of Contents: ============================= 0:00 - Intro 1:00 - Vertical video: Same specs, diverse platform cultures. 9:57 - Churches' 'fly on the wall' perspective is becoming more valuable 17:30 - SEND IT BACK: Stop adding audio and decorative trim to your sermon clips 19:56 - High contrast, simple text branded carousels keep winning 30:00 - TikTok's global impact beyond potential bans 36:00 - DM Automation 40:56 - The definition of social media expanding: the old era is dead 47:03 - Social feeds for education 55:04 - CALL YOUR SHOT: Summer Prediction   ============================= Show Notes: ============================= - Start your 30-day free trial (no credit card required) of Nucleus here: https://www.nucleus.church/   ============================= Connect With Brady: ============================= Instagram: https://www.instagram.com/bradyshearer/ TikTok: https://vm.tiktok.com/pfArcS/ Twitter: https://twitter.com/BradyShearer The Pro Church Tools Show: https://prochurchtools.com/podcast

2024/03/07 ~ Episode 421 Social Media can be challenging when trying to use if for your church, well today we speak with our own resident expert on this as he answers some practical questions on this topic, next on the Church Solutions Podcast.

⚡ [FREE] Crush Social Media This New Year ⚡ https://hybrid-ministry-40060036.hubspotpagebuilder.com/free-hybrid-ministry-e-book 2024 [FREE] Youth Ministry Masterclass on YouTube: https://www.youtube.com/playlist?list=PLngXlSr64YaLIJceFHg7w8vxlx5ARqXeg ====================================== DESCRIPTION

On this exciting episode, we explore the amazing comeback of JA Morant. His game-winner and his impact on the league is just what the NBA needs. He is the perfect villain to root for. Cam Newton was correct in his assessment of NFL QBs. Zach LaVine will make a great laker. Some needed changes have to happen in the church. From clothes to social media, we explore level 1 of what needs to change in the church. Featuring the one and only Steve Simmons aka @stev0_speakzz.Instagram@stev0_speakzz Instagram@cvmk_globalInstagram@itiswhatitis_ShowTikTok@cvmkglobe www.cvmkglobal.store https://www.youtube.com/channel/UCp9pMDsdhRpe42b1dRTWFzA/join --- Send in a voice message: https://podcasters.spotify.com/pod/show/cv-k/message

On the last episode of 2023, the guys share some thoughts from a church creative's perspective about Carey Nieuwhof's recent blog post on declining church attendance. They also discuss the implications of the conclusion of the SAG-AFTRA strikes as well as Instagram's most recent algorithm changes. Read Carey Nieuwhof's full blog post "5 Church Attendance Statistics Every Church Leader Needs to Understand in 2024" here:https://careynieuwhof.com/church-attendance-statistics/Episode Timestamps: 2:59 SAG-AFTRA Strike Resolution25:47 Instagram Updated Its Algorithm... Again37:55 Why Church Attendance Is Declining & What Can We Do About It?  Join the Blackbar Discord to keep the conversation going:http://discord.blk.bar/

As we bid farewell to 2023, we eagerly set our sights on the horizon of the upcoming year. The dynamic realm of social media, ever youthful and constantly evolving, continues to undergo rapid transformations. Keeping up with these changes can be overwhelming, but fear not – we've got your back! Today we will share our social media predictions for 2024, so that you - the church - can stay ahead of the curve and ensure your online presence thrives in the exciting landscape of the new year.   Send in your question via text to 1-800-485-3139

In this episode, Eric Bryant interviews Nils Smith, Chief Strategist for Social Media and Innovation for Dunham+Company, founder of Amplify Social Media, and church social media consultant. Our goal with The Post-Christian Podcast is to reframe, simplify, and focus on our mission to make disciples in a post Christian culture. We discuss reaching new people and raising up leaders while removing the barriers of churchianity. Sign up for Eric's email newsletter at www.ericbryant.org for a chance to win future book giveaways. Thank you for subscribing, rating, and reviewing The Post-Christian Podcast at Spotify, Apple Podcasts, YouTube.com/@ericbryant777, or wherever you listen to your podcasts. --- Support this podcast: https://podcasters.spotify.com/pod/show/eric-bryant1/support

Welcome to the Hybrid Ministry Podcast! In this exciting episode, we dive deep into the realm of the future Hybrid Church for Churches and Youth Ministires! We'll take a look at a recent Carey Nieuwhof Leadership Podcast Episode and a inspect a snippet from what the visionary Warren Byrd had to say about Digital Minittry and Church Marketing in Disciplship and Evangelism.

VIDEO: Clipping up a Long-Form Video for Short-Form Vertical Video for TikTok, Reels and Shorts for Church Sermons. In this video come sit down and watch as Nick clips up a teaching video in Adobe Premiere Pro (from http://www.hybridministry.xyz/053) to now turn it into a couple of vertical video based pieces of content. Long Form Video: https://youtu.be/uZzatZ4KFyE Hang out on TikTok: https://www.tiktok.com/@clasonnick ShowNotes & Transcripts: http://www.hybridministry.xyz/055 FREE E-Book: https://www.hybridministry.xyz/articles/ebook Instagram: http://www.instagram.com/hybridministry SHOWNOTES FREE Animation Effects for Adobe Premiere Pro: https://share.hsforms.com/1VL1oWwWwQ82PLwsPFkPITgnumis TIMECODES 00:00-01:13 Intro 01:13-02:14 Setup For Editing a Short Form Vertical Video for Church Social Media 02:14-02:52 Converting from Widescreen to Full Screen in Adobe Premiere pro 02:52-03:12 Setting in and out spots on a Sequence in Adobe Premiere Pro 03:12-03:26 Starting your TikToks to catch people's attention 03:26-03:55 Shaving Down Excess Space for Quicker Jump Cuts on TikToks and Reels 03:55-04:19 Zooming in and out for TikTok Videos and Shorts 04:19-05:12 Animating Text Layers in Adobe Premiere Pro 05:12-06:08 Adding Sound Effects 06:08-07:14 Add a Call to Action to Watch the Long Form YouTube Video 07:14-07:57 Adding Music to your Short Form Video 07:57-11:30 Adding Captions to your Reels and TikToks in Adobe premiere Pro 11:30-12:19 Rendering the Short Video for Social out of Adobe Premiere Pro 12:19-14:33 Determining Which Clips to Add for a Social Media Clip 14:33-19:13Clipping out the Spaces 19:13-19:48 Adding the Call to Action 19:48-22:49 Transcribing the Sequence for Reels and Shorts in Adobe Premiere Pro 22:49-22:32 Rendering out the Sequence 22:32-24:17 Outro TRANSCRIPT Nick Clason (00:02): What is going down everybody? Welcome back. Another episode of the Hybrid Ministry Show. If, uh, you have not, um, if you've not gone back and seen the last one where I edited a full, uh, video down, then I want to encourage you to go back and check that out. That is what I would do for, um, editing a full video for YouTube. Once that's done, render out some thumbnails and some time codes and stuff like that. However, for, um, this episode, what I'm gonna do is I'm gonna edit out three short form TikTok style videos. So I wanna make sure that you can see that. So I'm gonna be using the same premiere file. I'm just gonna resave it and make it vertical as opposed to horizontal. So I wanna show you how that goes down. Um, hey, don't forget, we are on TikTok, Instagram and YouTube. Nick Clason (00:46): Go subscribe all three places, check those things out and hit the show notes for transcripts and my free ebook. Um, tell you how to post a TikTok from scratch on your phone. This, however, is about posting a TikTok. Um, first saving it on, uh, in a video editing software. In particular, this one's Adobe Premier Pro. And then, um, saving those somewhere that you can repost them later. So, without any further ado, let's dive in. Check the sucker out. So, like I said in the last video, you would've seen, um, something like this. This is, um, me opening up the Adobe Premiere Pro file. Um, I don't think I need those, so I'm not gonna worry about those. All right, so here's the, the final. So the first thing I do, Nick Clason (01:36): Okay, you'll never be left Nick Clason (01:38): Out. All right, so the first thing that I do is I, um, file save as. Um, and I'm gonna save it as underscore social one. I do every social, I do a new one, um, just cuz I sometimes move around like backing tracks and audio and resync some things. This is more, this happens a lot more with my podcast than these, but I just try and do a different one every single time. Sometimes I forget, but the more that I I file save as the source file, the less chance for error. Um, and so I'm just gonna start here. Um, so now this is the source file. So now I can change the sequence settings. I'm going up here, sequence settings. Frame size is 1920 by 10 80. That is wide screen. I'm gonna change it to, um, up, up and down, whatever that's called. Verticals vertical video. So that's 10 80 by 1920 pixels, click. Okay. And then, okay, so now you'll see here in my preview I have it, um, uh, 10 80 by 1920. Problem is I need this video to be fully screened. So that's why I kind of change it every single time. So I'm gonna, um, zoom that in in a minute. But first I am going to, um, create a title track. So I'm gonna make it this one right here. In this Nick Clason (02:52): Video we're gonna talk about how, about how, how you, how you can get, Nick Clason (03:01): So I want to do it right there. So I clicked I how you go in. Um, and then right there I hit C to get my razor tool and then v to select that and get it outta here. Now one of the things I like to do is I like to open it with an animation. I feel like as people are scrolling, when they see an animation, it jars them and at least gets their attention at least a little bit Nick Clason (03:22): How you can get, Nick Clason (03:24): I'm going to need to zoom that in though, right? So it needs to be like that. Nick Clason (03:28): How you can get invited to every single party. Nick Clason (03:34): I'm gonna do c v, get rid of that, bring that in ever. I'm gonna make these quicker cuts, you'll Nick Clason (03:42): Never be left out again. Nick Clason (03:44): So where there's a gap there in the audio, how I'm clipping Nick Clason (03:50): This party started and find out. Nick Clason (03:53): So go back here and now I'm gonna just do some zoom. So that's at 1 94. I'm gonna zoom in even more to 2 27, 2 27 and then 2 27. So Nick Clason (04:10): How you can get invited to every single party ever. You'll never be left out again how this party started and find out. Nick Clason (04:19): All right, so, um, I also want to take my, uh, thumbnail, which I made in Photoshop. Um, I don't think I showed that on camera, but that's what I ended up making. So I'm gonna bring that in in the P S D and then since I have all those layers, I'm gonna animate those and this is gonna be like my announcement or like title sequence. So I always do one that just like explains what the video is. It's just like an announcement. Um, and so this is that one. This is me, you know, right here at the beginning. So I'm gonna go Nick Clason (04:51): How you can get invited to ev. Nick Clason (04:56): So I'm gonna have that come in at the same time and then I'm just gonna move it so it fits Nick Clason (05:07): How you can get invited to every single party ever. Nick Clason (05:13): I'm gonna do a sound effect as that comes in. I still have that sfx saved from earlier. If you don't have it, um, go find it. Um, wherever you have sound effects saved, um, go find it in your finder and then you can drop it right here in this bin. Since I did use that earlier in my long form video, it's already saved in here. Um, so that's one of the reasons too where I like to go back to the original file cuz all the things that I pulled in are already still there. So I'm gonna do I right there, o right here. I have a lot of other options, but I'm just gonna pick that one. Let's see how that sounds. Nick Clason (05:49): How you can get invited to every single party ever. You'll never be left out again. How Nick Clason (05:58): I feel like that needs to be Nick Clason (06:00): How let's get party start. Oh, how, let's get this party started and find out. Nick Clason (06:08): All right, so over here, um, in my shared file, I have created a graphic that I use for my enders. So it's in, uh, shared students social media, TikTok and reels. And then I think I have it in admin. And this is just where I push people to watch the full video on YouTube. So I'm gonna put that right here. I'm gonna let that bounce in, right? And I'm gonna get a, I'm gonna get a whoosh sound with it. Take just the audio there. Boom, put it right there. Yep, Nick Clason (06:51): Let's get party started. Nick Clason (06:53): I wanna make that a little later. Let's do it right here. Nick Clason (06:57): Party started. Find out Nick Clason (07:00): We let it linger a little bit past the talking. Make that oh for out and then I'm gonna go back in here into messages. Um, start the party and I'm gonna get the party music so that there's a little audio track with it. Um, is it necessary? No. Um, does it add to it? Maybe you can be the judge of that. Um, I'll just, I'm just gonna drop it in here. I'm gonna make it negative 25. So it's real low. Nick Clason (07:27): You can get invited to every single party. Nick Clason (07:32): Adjust. I'm gonna adjust these audios right here. So I'm just gonna highlight them all. Select, all right, click audio game. I'm gonna make it 15. So it should be pretty substantial difference how you Nick Clason (07:42): Can get invited to every single party ever. You'll never be left out again. How, let's get this party started and find out. Nick Clason (07:52): All right, the only thing is I lost my right there. Nick Clason (07:56): Start and find out. Nick Clason (07:58): All right. Now last thing is I wanna add captions. So I'm gonna go to window workspaces, captions and graphics. Um, here's where I transcribe it. So I'm gonna click, um, from captions to transcript. I'm gonna click transcribe. Uh, okay, I don't know what this is doing. This is new. Okay, so let's do transcript. Nick Clason (08:37): Oh, Nick Clason (08:48): All right, let's try it again. So this is just gonna take a minute. There used to be, this is an updated version. So like I said, I have a new computer in my last video. So there used to be an option to just transcribe the in and out portion so it wouldn't take quite as long. Uh, looks like it got it right here. All those right there. So I'm gonna click captions, click captions from transcript, click this dropdown arrow. I like to do single lines and then create captions. So Nick Clason (09:37): I do, Nick Clason (09:37): So there you see they right there. So I'm gonna go over here and highlight that one. Click command A to select all. And then I'm gonna go change all. So I'm going to, I like to do, uh, every one of my captions for students has been Babe New Pro. Um, I put it in the middle here, but then I do uh, bottom line text, um, take away the shadow and I want to give it a little background. So I'll give it a black background. I'm gonna make it a hundred percent a opaque and then I'm gonna give it some roundedness and some size. See, so it looks like that. Now problem is, it's still covering that. So I have two options. I can lower that. I can lower the texts. So I can do like this and then like top aligned or middle aligned, or I can move this, um, in, in affects controls. And so I think I might do that so my face isn't covered. Um, and then, but that still doesn't solve this problem. If I go there, yeah, if I go there, it's still a little bit. So I might still move this down, just ale and then over here and text command A. Nick Clason (11:01): Yeah, I'm just gonna leave it there in the middle. It's fine. Nick Clason (11:04): Oh, you can get invited to every single party ever. You'll never be left out again. How, let's get, Nick Clason (11:13): You just gotta go back in here and edit anything that didn't get picked up. So how, let's get this party started and find out, out Nick Clason (11:22): Again how, let's get party started and find out started and find out. Nick Clason (11:30): I'm going to cut it right there, back to V to select it. So now when my under slide comes in, it's gone. All right, so now I'm gonna click on sequence command M, make sure my format is set to H 2 64. That's for MP4 files. And now I'm gonna go back out here. Instead of putting it in messages, I'm gonna put it in TikTok and reels. 2023, start the party oh three Nick, oh one title and change it from, uh, entire source to in and out. So it's just gonna do that a little bit right there. Export, there's TikTok number one. Nick Clason (12:20): All right, sweet. Now I'm going to go file save as I'm gonna gimme social two, I'm gonna go back up here to window and get my effects panel back. Some switch from workspaces, from captions to effects. It's probably an easier way to do it, but I'm not gonna worry about it now. It autogenerated all these captions for me. That could be good, that could be bad as long as I keep the same order. I like to tell stories on TikTok as much as I can. So if this story right here can make sense, I'm gonna go with it. Nick Clason (12:54): Church, I, I used to work at one time, likes to be the person ever. Nobody. Nick Clason (13:12): All right, so these captions are messing me up. So honestly, I'm just gonna start this over. So no, I'm not gonna save that. Um, I'm gonna go back in here three premiere and pull this up. So now I'm going to just get myself a clean copy and all I gotta do is change the sequence settings, file, save as social. I'll just make this three. All right, sequin. Gotta click on sequence. Sequence settings. 10 80 by 1920. All right. Now back to my story. So I don't want these things here, okay? I don't need those things for TikTok Nick Clason (14:00): Ever. Whoop, Nick Clason (14:08): Cut V out. I'm gonna animate this in motion. Presets position in smooth bottom. Let's be Nick Clason (14:17): On Nick Clason (14:18): And I'm gonna zoom in, go over to effects controls, and I gotta cut the gaps. Nick Clason (14:27): Nobody, let's be honest, nobody ever likes to be the person left out. One time I moved away from a church that I used to work at Nick Clason (14:54): Just cutting out all these gaps. So C then V and then sliding over. Nick Clason (14:59): And at this church at this, Nick Clason (15:04): I don't need that big long. And Nick Clason (15:09): At this church I did retreats with an Nick Clason (15:25): So I'm gonna bring all of these photos over Nick Clason (15:33): Treats. What's another, Nick Clason (15:36): I just gotta zoom in. Nick Clason (15:38): A friend of mine down the road, he worked at a church. And so together our church would, our two churches would come together. We went on this fall retreat. And so before I moved, I was was one of the ones who went on the, Nick Clason (16:08): All right, let's go back here and shave out any fluff. I don't need whatever this is. Nick Clason (16:14): Our church would come to our two churches would churches. So together our church would come to our Nick Clason (16:21): Cut out that, so it's just this Nick Clason (16:25): Boat. He worked at a churches, our two churches would come together and we went on this fall retreat. And so before I moved, I was one of the ones who went on the retreat, helped plan it, Nick Clason (16:42): Speak, Nick Clason (16:42): Do all the things. And so every single fall we went to camp Fall retreat. And so Nick Clason (16:49): I'm gonna cut all that goal is to make it as short as possible. And Nick Clason (16:52): So every single fall we Nick Clason (16:53): Went to, I felt losing the story Nick Clason (16:56): CSA in Briston, Indiana. And we called the retreat, the Recharge retreat. And it was awesome. And it was awesome. It was awesome and the same place. And because I followed both my and it was awesome, Nick Clason (17:23): Roll Nick Clason (17:23): Around, Nick Clason (17:26): Same. Nick Clason (17:27): And it was awesome. I leave that church, I move on to another one, and that same weekend rolls around. Nick Clason (17:33): Gotta get that out of there. I could have left. It just chose not to the same place. Nick Clason (17:39): And because I follow both my old church and my buddy's church on Instagram, I see that they're both on a retreat. Nick Clason (17:47): And I Nick Clason (17:47): Was like, God, it's interesting both that church and this church are both on a retreat together at, but on the same Nick Clason (17:54): Weekend, probably gonna cut all this out. That's Nick Clason (17:56): Interesting. Wait, Nick Clason (17:58): It Nick Clason (18:00): Go wait. Nick Clason (18:04): And that same weekend rolls around. Nick Clason (18:07): Wait, Nick Clason (18:17): And it was awesome. I leave that church. I'm watching that same weekend roll around, wait in ton Indiana, hold on, hold on. They're together. And what I began to notice, hold on, was that these two churches came together and instead of calling it the Recharge retreat, they called it the Lifeline Retreat or something like that, that these two churches came together and instead of calling it the Recharge retreat, they called it the Lifeline Retreat or something like that. I don't remember, but I felt, so Nick Clason (18:59): This is why I wanna end on right Nick Clason (19:00): Lifeline retreat, but Nick Clason (19:01): I, I felt so left out, left, boom. And then I just wanna kind of leave a little cliff hangry. So I'm gonna go back over here. I'm gonna grab my ender screen. I'm gonna bring it in. It's gonna position in, right? I'm gonna get the sounder for it. Nick Clason (19:31): Same weekend. Nick Clason (19:35): So that's at 1 30 46. All right, so it's less than a minute. Um, YouTube shorts only allows a minute. So I always make my goal to be less than a minute. So transcript, get this outta here. I think that that's my in-out points. I just want the audio transcribed. I don't need all that transcribed. That might be all the little ones. Listen, you and I are learning this all together with the new transcription interface. In the meantime, Marvel at me in this old shirt. All right, so I don't want that. I want create new caption track there. So I need to get all these, I'm gonna do Babes New Pro. I'm gonna do another black. Actually, I'll do a white background with black text this time. I don't want shadow, I want background. And I'm just gonna put it right in the middle and then lower it down just a little bit beneath my face. And let's see how it looks. Nick Clason (21:48): Let's be honest. Nobody ever likes to be the person left out. One time I moved away from a church that I used to work at this church. I did retreats with another friend of mine down the road. He worked at a church and our two churches would come together and we went on this fall retreat. And so every single fall we went to a camp called Camp Tecu Tecumsah in Brookstown, Indiana. And we called the retreat the Recharge Retreat. And it was awesome. I leave that church, I move on to another one. And that same weekend rolls around. Hold on. Was that these two churches came together and instead of calling it the Recharge retreat, they called it the Lifeline Retreat, but I felt so left out. Nick Clason (22:38): I'm just gonna cut that right there. I'm gonna put my out there. I'm gonna come back over here, put my in, and then command M, switch it to H 2 6 4 TikTok, start the party. Boom. All right. And then one more. I like to do three week. I typically post my Title one on Sunday, um, and then I post the other two, um, on a Thursday and a Tuesday. So that's just kind of been my rhythm. Leaves some gaps in the calendar or in the TikTok posting schedule for some other things. So, all right, as this encodes, I am going to wrap up to the next one, Nick Clason (23:37): Actually. Um, I'm going to, you get the gist. Um, I will do the third one the exact same way. Uh, just realized I have a meeting in two minutes, so I'm gonna go ahead and wind this down. Um, I will, I will make the third one without you here. Um, but I hope that you found this helpful, um, in pre-recording and then making TikTok in Adobe Premiere Pro and Adobe Photoshop. So, sounds helpful. Leave a like, subscribe, rating, review, hit the notes, uh, show notes for transcripts or my free ebook. And, um, we'll talk soon. Don't forget, stay hybrid.

Watch the Video on our YouTube Channel: https://youtu.be/uZzatZ4KFyE Hang out on TikTok: https://www.tiktok.com/@clasonnick ShowNotes & Transcripts: http://www.hybridministry.xyz/054 Instagram: http://www.instagram.com/hybridministry FREEBIES FREE Animation Effects for Adobe Premiere Pro: https://share.hsforms.com/1VL1oWwWwQ82PLwsPFkPITgnumis FREE E-Book: https://www.hybridministry.xyz/articles/ebook SHOWNOTES Why should churches even care about Digital Ministry in 2023? https://www.hybridministry.xyz/031 VIDEO: Why should churches even care about Digital Ministry in 2023? https://www.youtube.com/watch?v=g9rdO5laIUM VIDEO: Have I already Ruined My Church's TikTok Account? https://www.youtube.com/watch?v=oxBn-p9O-eg BARNA EBOOK: https://shop.barna.com/products/6-questions-about-the-future-of-the-hybrid-church-experience Episode 001: https://www.hybridministry.xyz/001 BRACKET: https://www.downloadyouthministry.com/p/world%27s-greatest-donut/games/food-8745.htmlBRACKET BRACKET #2: https://www.downloadyouthministry.com/p/the-big-game-food-bracket/winter/the-big-game-8544.html TIMECODES 00:00-02:46 Intro 02:46-06:43 A Brief One-Year History 06:43-10:03 Year One Podcast Stats 10:03-19:27 What is Hybrid Ministry? 19:27-20:41 Outro TRANSCRIPT Nick Clason (00:02): Hey everyone. Welcome back to another episode of the Hybrid Ministry Show. I am your host, as always, Nick Clason sipping my coffee in my office today out of my, uh, church branded Yeti. I will say this, though, not a big Yeti fan as a coffee connoisseur because the metallic taste of it overrides the notes of coffee. So honestly, I would prefer just drinking out of like one of these types of mugs. So you're not on YouTube, you're not seeing all this. You are missing out big time, not probably really, but we are gonna take a little bit of a break. The last two episodes were, uh, video editing episodes. The, the episode after this one will be a Photoshop specific episode. But the reason that we're taking a little break is because our pilot episode on July 19th, um, and our episode one on July 21st was exactly one year ago from the day that this episode drops, which is July 20th. Nick Clason (01:04): So in this episode, we are just going to do, uh, talk about what is hybrid ministry like, the whole basis, the whole, like per the whole name of this podcast is named Hybrid ministry. What is it? Where did it come from? Why do we start this podcast? Do a little year in review, sort of deal. So that's what's on the docket for today. Hey, listen, if you are new here or if you are just finding us out, wanna let you know in the show notes. You can find links to YouTube, links to our website, hybrid ministry.xyz. Uh, this will be episode 55. Every single episode will have a link to our episode page, which has a full transcript. That's something that we provide for you all for a hundred percent free. So go check that out. Also, just follow us on social. We're on Instagram, we're on YouTube, and we are on TikTok. Nick Clason (01:48): All the links to those in the show notes, because some of those are my personal account at Clay and Nick. Others of those are ministry based accounts, a hybrid ministry. It's one of those too as an option, but your show notes will have everything that you need. In addition to that, we have a couple freebies right now. We have our free ebook, um, helping you download and get TikTok going completely from scratch. And then we also have free Adobe, uh, pro, uh, transitions that you can use to animate text, to animate videos, um, bounce in like your typical YouTube thing. So go grab those in the show notes and we would love it if you would give us a rating or review or subscribe or a, like, all those things help us get found in search so that more people can learn and know about the difference and the ministry that hybrid is going to make in their world and in their ministry. Nick Clason (02:39): So, without any further ado, let's jump in to the one year celebration episode. Glad to have y'all here. So, like I said, today is the day that this episode drops is July 20th. July 20th is the one year anniversary. You know, when I started this podcast, I had a cohost, his name is Matt, um, and Matt is, uh, one of the smartest marketing brains I've ever met. He used to work for, dare to Share if you're in the ministry world, you've probably heard that before. Uh, they're youth ministry, evangelism centric organization. Then he came to work at the same church that I was working at in Chicago land area. And when we were both working in Chicago land, we started this podcast together. Both of us within the first probably like 10 episodes, um, transitioned to different roles for, for different reasons. And one reason or another, um, I ended up here in dfw, Dallas, Fort Worth, Texas area. Nick Clason (03:30): Matt went back out to Colorado, which is home, um, working for a non-church non ministry organization. And because of that, his his ability to record podcasts fell by the wayside. And I became a one man band. And I remember I was moving here, moving to Dallas on the road somewhere in Nowheresville, Oklahoma. And I turned on Colin Cowherd cause I was like, that dude can talk for three hours by himself. And I found that the hardest thing to do. My first episode I recorded it was like 14 minutes. And I was like, how in the world am I gonna do a podcast by myself? Like, this is gonna be mentally exhausting and in a way it is. Don't get me wrong. Um, so that's why I I recruited a co-host to start cuz it's a lot easier to just have a conversation and talk. That being said, I started listening to Colin Coward cuz I saw the writing a little bit on the wall, and I was like, how is he doing this? Nick Clason (04:24): What are his kind of tips and tactics? So I tried to lean in and learn some of those things so that if my co-host fell by the wayside, I would still be able to give y'all a podcast. And, uh, I think around episode 11 or 12, I started doing them by myself. And then, um, I would still reference Matt as, you know, a like member of the podcast, but eventually I just stopped and it just became this, the Solo Nick Clason show. So here you go. If you're, if you're new and you want to go back to some of those early episodes, you will hear another voice that is my good friend Matt Johnson. Still great friends, just, you know, he doesn't have time to to record. He's a new dad, new life out in Colorado, just like we're building a new life here in Dallas, Texas area. Nick Clason (05:08): And so, um, and I never missed a week, um, from when I started until now. We've had a lot of life happen. We moved, um, my wife's mom passed away, my mother-in-law. Um, we went back, you know, had to drive a thousand miles back overnight to get there. Um, when that happened, it wasn't, um, emergent, but it also wasn't totally on the radar when we moved here. One of the reasons we moved here was hoping that she could come live with us, um, you know, fighting her cancer diagnosis. Um, but some things progressed faster than we anticipated. And, and all that happened and I started a new job and I'm getting to know a new church and I'm getting, you know, my kids enrolled in a new school. So a lot of new for us. Um, but thank you for being along on the ride with me because in my new role, I am focusing a lot on digital integration and hybrid ministry. Nick Clason (06:00): And this podcast is a cathartic outlet for me to talk about what I'm doing. In a lot of episodes, I've told you, here's what I'm doing right now, here's how it's going, and here's the adjustments that I'm making. And while I would be doing those things internally in my head, forcing myself to sit down and explain it to an audience has just been so helpful. And so thank y'all for being along the ride with me. Like I, I've told you before, I always want this to be a place where I can just be open and honest. So that is a little bit of just kinda like the brief one year history of where we are. Um, and in, in an attempt to continue to look back just a little bit, I want to give you guys a couple of recap type stats. So let's dive into this. Nick Clason (06:44): All right. So to recap, um, back in December, December was our best downloaded month to date. But then January beat December and then February, beat January and then March, beat February. So they just kept kind of building on itself and then may came and may beat all of those. April took a little bit of a, uh, backseat, um, or I'm sorry, may took a little bit of a backseat to April. Um, April was still the highest. So it, it was like a stair-stepping in December, January, February, March, April, may took a little dip. And then now, uh, I'm recording this in June. Um, it will drop in July and so, um, July might be completely different, but June has far surpassed every month we've ever even had. So to those of y'all who are new, those of y'all who are downloading us on a regular basis, welcome, glad to have you, glad to see you. Nick Clason (07:35): It's exciting to be along on the journey. Um, glad to have you with us. The highest downloaded episode ever in the history of this podcast is episode 31. I'll drop a link to that in the show notes if you wanna go back and listen to it. But we are gonna do just a little bit of a recap of that here in this episode. The episode's titled, why Should Churches Even Care About Digital Ministry in 20, I think I probably recorded it in 2023 or 2022, I should say. So I probably said, why should churches care about digital ministry in 2022? Um, consequently, and I don't think that this has any correlation, but consequently, that was also our very first episode that we started posting full, um, video episodes on YouTube as well. So you can go check out my very first YouTube video if you wanna laugh and see how bad it is, I think, and hope we've gotten better. Nick Clason (08:23): But, um, you know, no promises. I'm not like a professional YouTube editor. Uh, I'm a youth pastor, so I'm doing this all in the margins, all in my spare time. And so, um, there could be more on the horizon, you know? Um, but right now it's just kinda, uh, slugging it out. That does not count. However, our very first episode on YouTube, which was the, have I already ruined my church's TikTok account. It's a video and podcast joint episode that I posted, uh, where we, we released the free ebook, um, with a link to that and the show notes. And so, um, that was literally walking through step-by-step nerding out on how to post a video on your cell phone using the TikTok TikTok app. Now, I will give a caveat and a disclaimer. I'll drop the episode link to that as well in the show notes, but I wanna let you know that I posted that in December. Nick Clason (09:12): And so just like any sort of tech things have changed. And so it may not even be a hundred percent relevant. The the overall premise is right, like a lot of TikTok is the same, but there are still some things that have shifted and even personally some strategy things on my end that have shifted as well. So think you all for being along on the journey. Those are, um, just some kind of recaps. This is our, like I said, our one year anniversary episode. But without any further ado, this is really what I want to get into is I wanna like bring everyone, y'all on the audience level back to the roots of why we do what we do and what this is what, where this all started from. So without any further ado, let's answer this question. What is hybrid ministry? Okay, what is high ministry? Nick Clason (10:06): So back in July last year when we launched podcasts, this idea had been rolling around in my brain for a couple months and, um, I was kicking around ideas of names. The name I settled on was hybrid. I also liked integration. Um, but, but hybrid was really like the one that I thought was really cool. Well, lo and behold, after I decided that name, Barna released an ebook about the future of the hybrid church. And so almost at the same time I launched a podcast or at least started recording bef before I had a few episodes kind of in the hopper before we ever went fully live. Um, and then Barna also released their ebook 40 or some, some, I can't remember. I'll drop the link to the Barna ebook in, in the show notes. It's behind a paywall, but it's worth it. It's a, it's a little over a year old now at this point, but I still go back to and pull a lot of data from it cuz what they're asking, coming out of the heels of C O V I D, they're asking what do millennials and Gen Z, what are they looking for in church? Nick Clason (11:10): Uh, another thing I've done in the last year is I went through a Gen Z Barna CoLab thing. Um, it was a six session zoom thing where they shared some findings about Gen Z, which they are the future generation of our church and our church ministry. And so it's important, I think to, to inspect what these generations are saying. And so, um, 9%, only 9% of churched Christians back when this, um, hybrid ebook dropped 9% of church Christians, um, wanted a solely digital church option. Okay? And so I think my question, and I remember I had Matt on here, was like, well, well then why are we even exploring this as digital ministry? Aren't we on the other side of covid? Shouldn't we go back to what we remember and how things were? The difference was one third of them expressed that some sort of, um, hybrid option would suit them well, and that was only in those that they pulled and that was only in those old enough to be pulled. Nick Clason (12:19): So 18 and older at the time. All right, meanwhile, millennials and Gen Z, if you take out just that kind of sub subset of of age demographic, take out some of the older church attenders that were also pulled in this ebook. Millennials and Gen Z are ju this is, this one was the one that got me and this is the one that like really thrust me into starting this podcast. Millennials and Gen Z are just as likely to choose a hybrid option as they are a physical option at 40% for millennials and 42% for Generation Z. So they are just as likely just as interested in a hybrid option as they are in a physical option. And I hear you on the other end, but wait, it's not the same. We all saw it in Covid and yes, that's true. And this was one of the conversations that me and Matt had way early on, and it's that this churches in Covid tried to replicate an in-person experience and a digital option. Nick Clason (13:16): And a physical option should be two uniquely different experiences. I hear you again, but wait, I don't have time to produce that and I get that it's challenging for sure. I'm on a student ministry staff of three, soon to be four. We're about to have a year long resident who I've worked with before. So we have a little bit of a history, know what he can bring to the table. All that to be said, I dedicate, I don't know, probably 75% or more of my job responsibilities to digital integration and hybrid ministry. There's more that I wish and want to be able to do, but I, I also don't have the time crunch. But what I say is on your staffing level and on your staffing side, it's really important to make sure that you give someone proper allocation of funds and time, ability to, uh, to go this direction because the, the younger that generations are, the more that this is going to be necessary. Nick Clason (14:14): And we're not trying to replace the physical. That's my whole point. That's where the word hybrid comes from. We're not trying to replace the physical, we're trying to integrate digital with physical, right? One of my favorite examples of it in our student ministry is we'll do these like two or three times a year. We'll do these, uh, brackets where we pit two things against each other and, and they vote and the winner goes on to the next round and they face off against the winner of another matchup. And so we'll come up with kind of these like arbitrary seatings or whatever. Um, I'll drop a couple links in the show notes cuz I've done a few of these and I've posted 'em on like download youth ministry, so you can grab it. We've got like world's greatest or um, uh, big game day bracket food challenge. Nick Clason (14:55): So you're picking like the food that you're gonna have at like your Super Bowl party. But that's a great example of a hybrid option because all of the voting takes place online on a website or, or in our case, a lot of times on Instagram, but in person it's also like playing it itself out. So this last year we did serial madness in March, and so we pitted serial matchups against each other. And so we had all the, the matchups up on a big, uh, window that we have with like a bracket taped out. And then we cut out the front of the serial boxes and po uh, pasted like a seed number on each of them. And then as they would win online, we'd move them into our space. So the students would walk in, they'd see the results, but then on Wednesday nights we have these garage door, uh, like bay type things. Nick Clason (15:42): And so we have eight different bays. And so that's eight different matchups for a round of 16. And the base came up and every individual matchup, uh, of cereal was in the base. So they could go in, they could grab the one seed versus 16 seed, put a little milk in it and eat it. That's an example of taking a digital expression, a digital like moment and means of something and bringing it in to make it hybrid with your in-person. Okay, back in the first episode, we talked about digital openness. And so I just wanna rattle off for you some of these, um, findings from, from the first book. So church adults defined as having high digital openness. Number one, they see the value of attending at least an online service. Number two, they think that churches should use digital resources for spiritual formation slash discipleship purposes. Nick Clason (16:33): Post pandemic, they think that churches, uh, should use digital resources for gathering their people to together after the pandemic. They say that either hybrids, so both digital and physical or primarily digital gatherings for church will best fit their lifestyle after the pandemic. And number five, they're open to attending new kinds of online gatherings that are unfamiliar. What are mold breaking? So these are people that are classified as digitally open. Furthermore, of these options, these were the options that they said would, um, suit them in a hybrid sort of format. So teaching and preaching one-on-one prayer, small groups, worship, prayer, visitation, confession, children's ministry, youth ministry, adult ministry. Those were, um, highest percentage down to lowest percentage in a cascading list. The thing that was the number one thing was teaching and preaching. So here's the thing, churches have gathered together to preach and hear the word, and that's, that's valuable and scriptural. Nick Clason (17:34): That being said, um, I, I can learn just as well. Um, whether I'm sitting my butt in a, a seat looking ahead, listening to a pastor as I can, listening to him on the podcast, what can't be reproduced, what can't be replicated in my own experience is praise and worship. Which again, I think that there may be a moment for, uh, figuring out how this works for the next generation in a non, uh, like physical environment. Not replacing it, but supplementing it. But the thing that can't be replaced for me is community one-on-one relationships, like authentic community with other believers. And some of those things can be done digitally. Zoom groups. We all saw that it leaves something to be desired. I agree if that's what you're saying to me on the other side of this camera. However, all that to be said, like the, the teaching pieces can be something that we can offer to people. Nick Clason (18:27): It's the number one, it was the number one rated thing for hybrid options, the delivery of content. CS Lewis has a quote that says, this says theology is all the more important today because there are so many messages being delivered to the home that you need to determine what is actually true. So you can go into one of these mediums and you can present the word, you can give theology, you can teach people theology in podcast form, YouTube videos, short form videos. Lewis made this quote in the 1950s and it rings all the more true today. That's the crazy thing, right? Is like what he said back in the fifties still brings true almost 80 years later. So because there's so many messages coming into the home, we need to help teach people what the Bible says. So I say all that to say, and I give you all of that as just a reminder that this is why this matters. Nick Clason (19:22): Hybrid ministry matters as an option for churches moving forward. And so, um, I just wanted to give a quick reminder. I just wanted to share it with y'all about, um, why we do what we do, where this whole thing comes from and what the purpose of it all is. Thanks for hanging out. Excited to have you with us. Don't forget link in the show notes. If you want to, uh, go follow us on YouTube. If you want to grab either of those freebies, uh, downloads, we're gonna be starting here in this next year. We're gonna be starting, um, getting our email newsletter going. And so subscribe in and grabbing the ebook or the, um, free transitions for Adobe Premiere Pro. Either one of those will lock you into our email newsletter. We're gonna start sending some stuff out occasionally. And so one, make sure that you don't miss that. Hey, if you subscribe to this, you will get this automatically downloaded into your podcast catcher every single Thursday morning at 4:00 AM So if you're in ministry and you have a Wednesday night deal, you wake up, you get to hear this the next morning after your ministry night. Hopefully it's just a, a positive encouraging, maybe even sometimes challenging refresher for you. Uh, so we would welcome that and love to have you join us in that way. But don't forget, and as always, stay hybrid.

VIDEO: A Complete Crash Course on Editing in Adobe Premiere Pro a Teaching Video built for YouTube and In Room Programming from Start to Finish. In this episode of the Hybrid Ministry Podcast, Nick Sits down and edits a Video from scratch, (well, almost scratch) in Adobe Premiere Pro. That being said, if you're listening on a Podcast, this might be a better experience to watch via YouTube! Watch the Video on our YouTube Channel: https://youtu.be/uZzatZ4KFyE Hang out on TikTok: https://www.tiktok.com/@clasonnick ShowNotes & Transcripts: http://www.hybridministry.xyz/053 FREE E-Book: https://www.hybridministry.xyz/articles/ebook Instagram: http://www.instagram.com/hybridministry SHOWNOTES FREE Animation Effects for Adobe Premiere Pro: https://share.hsforms.com/1VL1oWwWwQ82PLwsPFkPITgnumis TIMECODES 00:00-01:47 Intro 01:47-03:32 Getting Things Started in Adobe Photoshop 03:32-05:42 Locating Unlinked FIles 05:42-08:56 Back to Photoshop 08:56-11:41 Getting Going in Adobe Premiere Pro 11:41-14:23 Time to Edit in Adobe Premiere Pro 14:23-22:04 Adding Text to Adobe Premiere Pro 22:04-24:52 Adding Whoosh Sound Effects to Animated Text 24:52-25:34 Editing Jump Cuts 25:34-25:58 How to Cut Every Layer 25:58-26:10 Editing Jump Cuts 26:10-40:24 Adding a Turn-n-Talk Section 40:24-55:54 Rounding out the Video 55:54-56:40 Rending Your Video 56:40-57:18 Outro TRANSCRIPTS Nick Clason (00:00): Well, hey everybody. Welcome back to another episode of the Hybrid Ministry Show. As always, I am your host, Nick Clason, pumped and jacked, and thrilled and excited to be with you. Hey, welcome. You're in my office. Um, and in this episode we're gonna be doing something quite a bit different. What I'm gonna be doing is I'm gonna be giving a tutorial, um, from start to finish on how I edit a, uh, one of our teaching videos. So I've told you before we do talking head teaching style videos. So I'm gonna show you what I do in Adobe per, uh, Adobe Photoshop and Adobe Premiere Pro. Um, and maybe After Effects, it just depends, probably not. Um, and so I want to give you kind of a run through tutorial Crash course on how I do what I do, um, as well as just let this be a training kind of video that lives in perpetuity, um, on Adobe Photoshop and Adobe Premiere Pro. Nick Clason (00:57): So let's go ahead and let's dive in and get this thing started. I'm gonna be sharing with you my screen. I'm also going to be sharing, uh, my video, um, just like of me talking. If you're listening to this. Um, it may get a little technical and it may be a little bit hard to follow. So just know that the entire episode is on YouTube with a video tutorial. And so you may listen to this, um, but go back to YouTube for actual like reference of it. So without any further ado, let's dive in. Hey, before, actually, before we dive in, why don't you go, uh, check out YouTube, check out TikTok, check out Instagram, um, and link in the show notes for transcripts as well as a link to my 100% completely free ebook, how to Make a TikTok from Start to Finish. Now, without any further ado, let's dive in. Rending Your Video Nick Clason (01:48): All right, so what you're seeing here is, um, an Adobe Pro, um, file that I just edited. Um, I'm gonna start from scratch. So, um, we are in, uh, start the party week three. Um, I already got this thing started a little bit and so I'm gonna take you into my started project. Um, but if I hadn't, um, this is my original footage, uh, not that this is my original footage and these are my original audio files. Uh, just dropped those in. Um, I had two audio files cause we were using two microphone sources to get it going. Um, I ran those together and then I just rendered it out as a singular one, which is this one right here. So, um, that's basically where we are. And I think the only other thing I did was make like cuts, um, which I'll show you how I do all that stuff anyway, so, um, let's make sure this gets saved in the right spot. So we're gonna save it. Shared drive FC students. This is just my folder structure and my shared folder structure. Um, messages are in social media messages. The year, the number of the series, this is week three. And so we're just gonna call this stp. So start the party three, underscore two Nick Clason (03:12): Oh man. And all this stuff got lost. I think this might be from an old file that was stuck in there. Um, I'm gonna link it anyway though. So it's in Google Drive, shared drive. It looks like most of that stuff was in camp. See if I can search it in here. File enough. Wait, I need to do, I need to do these, so I need to do, um, I need to go here. All right, now let's try it. Do those. So I need to go to Google Drive, share, drive, trips, camp. Okay, I found a bunch of 'em and then those are downloads. So those are gonna be gone and that's okay. I don't need those cuz those are other things. This one right here is in my, a local file that I use, like personal stuff and I've been moving things around cause I just lost a bunch of data. So it's in here. It's in here. This admin social, not that one. Nick Clason (04:45): Uh, Nick Clason (04:45): There we go. Search. Okay, there's that. And then this Hex C is in this shared drive of marketing. Where is it? Marketing? Um, branding. No, it's in marketing. Where's the marketing folder? Why is it gone? Starts with an M. Nick Clason (05:28): Hmm. Nick Clason (05:30): That's okay. I don't think I need it. So offline, offline, offline, offline. Okay. All right, there we go. Sorry, sorry, sorry for that. So here, yeah, so I got this thing started. Nick Clason (05:44): In this video we're gonna talk about how you can get invited to every single party ever. Nick Clason (05:53): All right. So, um, that's that. And then I'm gonna take you over here to Photoshop, which is where, uh, I'm gonna get some fo some things going. Um, these are, this is a template. So I've used this before for other videos, so I kind of build out the template. So let me show you what I've done in the past. So this is my, um, bible verse template. And then this is my like anything else template, um, that I've been using for this series. So if you hit, uh, command minus, that'll zoom you out in Photoshop. Um, command Plus will zoom you in those things. Um, just help you see the things a little bit better. Uh, if I'm over here on the left hand side, I'm using the selection tool. Um, so I can select certain layers that are already created. Um, so I'm selecting this, uh, font right here or yeah, this right here. Uh, but I don't have that font right now. So what I actually need to do is I actually need to go install it. I have them all backed up. I'm just, I just switched to like a new computer and so that's why like nothing is in here. Um, fonts. Okay, so I'm gonna open my font book and I'm just gonna drop over here off screen. All these Gotham fonts that I need. Nick Clason (07:19): I think Hope did that work? I don't know. Let's search. Nope. Oh, there we go. Uh, keep both. I think that should, Nick Clason (07:36): Yeah, there we go. Now it's in there. Okay, so you'll see right here. Now they're all in there. So back over here. We're just gonna cancel cuz now it should read it. Yep. So if I'm over here on the left, I can grab the entire font. Like if I pick the top selection tool here, I can grab the entire font, uh, block thing and move it all the way around. If I go down here to text, I can edit the text. Um, and so I'm gonna have different verses and stuff like that. If I go over here, I can edit that text, right? But if I wanna move the whole thing, I can move the whole thing. Um, so back over here in Adobe Premiere Pro, I got this, it goes straight, start in, Nick Clason (08:14): Find out. Nick Clason (08:15): It goes straight on into the title sequence there. So I'm gonna take you here. Nick Clason (08:27): Nope, nobody ever likes to be the person left out. Nick Clason (08:35): All right, so let's see what we got. Nick Clason (08:37): One time I moved away from a church that I used to work. Nick Clason (08:40): So all these photos are old photos that I drummed up from before. So let's see where this video has us right now. This single Nick Clason (08:48): Fall, we went to a camp called Camp Tesa in Brixton and me and we called the retreat the Recharge. Nick Clason (08:56): All right, so in Adobe Premiere Pro, if you click the space bar, that's your keyboard shortcut for play. Uh, you can move this around here in the sequence, um, to go to different spots, um, on your keyboard. If you look at the J K L and I, it's sort of in the shape of uh, arrows. And so J K L I J is back, K is down, I is up Ellis forward. One of my favorite hacks for that is once you get it playing, you can click L and it'll make it go quicker. You can hit J and it'll make it go backwards. You can also hit the arrow button to go frame by frame. So right, left. Nick Clason (09:43): So that's how I go real slow. So that being said, if I wanna do any sort of overlay videos, which I'm going to like you see right here, I did these photos, I overlaid them. I also have presets that have them come in. Um, I'll tell you what I'll do, I'll drop the link. Um, I'll drop the link, but I'm first gonna make a note to myself so that I don't forget to do it. Um, but I'm gonna drop the link to the presets, um, in the show notes. So that's not the right thing I need to do. Oh five three Adobe. Uh, there it is new. This is just so I don't forget about you guys. Um, presets. So in Adobe Premiere Pro there's little, uh, motion presets that you can use. I use one, I use one pack. There's like 50 of 'em. Nick Clason (10:32): They look like this position in position out. Rotate out, rotate in scale and scale out. I use those pretty much all the time. And I'll often pair those with like a, an audio. So if you see right here as this one comes in, it's got a little audio down here on this audio track. So you got audio track one, audio track two, audio track three. You got video track one, video track two video track three. And you can do an unlimited amount up, uh, in video and an unlimited amount down in audio. So as I play it, this church, I got that little whoosh sound coming in. I didn't do that for the rest of them cause I didn't want it to be distracting. Our would come. So they're just coming in one by one as I'm explaining this story. So Nick Clason (11:09): Before I Nick Clason (11:10): Moved and then here this cut, I hit, uh, I cut it with the razor tool over here. Um, also shortcut keyboard, shortcut C, we'll switch it to the razor tool and then v we'll switch it back to this selection tool. Um, and so then once I click v I just drag the, the thing I wanna do position out, just drag it onto there, do other things and then it rotates out. Or not rotate but moves out. So back to editing. Uh, now that you've gotten all that little quick overview, let's edit the fall. Nick Clason (11:41): We went to a camp called Camp Temsa in Brooks and Indiana. Nick Clason (11:45): We, I'm gonna speed it up a little bit called the Nick Clason (11:47): Retreat, the recharge retreat. That's awesome. And so I leave that church, I'm going to another one that same weekend, not in the same place. And because I followed both my old church and my buddy's church on Instagram, I see that they're both on a retreat. That's interesting. Both that church and church are both on a retreat together, but on the same weekend. That's interesting. Wait, in Brooks, Indiana, hold on a minute. They're together. When I began to notice was that these two churches came together instead of calling it recharge retreat, they called it a lifeline retreat, something like that. I dunno, but I felt so left out there. I was sitting at home thinking that used to be me. I used to be the one there and now I'm home with my kids, with my new church man if I aren't there. And I felt incredibly about that. When it comes to a part, often feel like very cut and dry, very binary, right? Like there are insiders. Nick Clason (12:30): All right, I'm gonna cut that. I don't like what I said there. So I'm gonna see if I can cut around that Nick Clason (12:35): Often feel like very cut and dry to a party. Nick Clason (12:40): So I don't need that much space there. So when it comes to a party, so I hit C to cut it V to select it, and I'm just gonna hit the backspace button and now it's gone. I'm gonna drag this in so it's next to it Nick Clason (12:52): Like very cut. And often feel like Nick Clason (12:59): When it comes to a party can often feel like Nick Clason (13:03): Very cut and dry, very binary. Nick Clason (13:07): Let's see if I can get all that out of there. So I'm just gonna drag this over. So C to V, let's see how it plays Nick Clason (13:13): Often feel like, right, like there are insiders, Nick Clason (13:17): I'm just gonna do feels like there's insiders. So drag, drag, drag Nick Clason (13:21): Parts often feel like insiders and there are outsiders. Nick Clason (13:26): So like Nick Clason (13:27): Inside Nick Clason (13:28): I need to get this to zoom in. So what I'm doing, one of my cuts, I zoom in, zoom out, zoom in, zoom out. So if you see that, if you're watching on YouTube, this right here, um, I click on it up up here in the effects controls under motion. Um, I have my position and it's scaled at 1 28. So when I'm here, this is at one 10. So this cut here needs to go to 1 28. Just type that in, hit enter. And now I have those cuts Nick Clason (13:55): Insiders. And there are, Nick Clason (13:58): And that just took care of that cut right there. Now because I did all that, I got all this stuff back here that is cropped out, so I need to connect it. There you go. It's connected Nick Clason (14:14): Today. One of Jesus' friends, a guy named Matthew recorded this story out of the life of Jesus. Here's what it says. Nick Clason (14:23): All right, so now I'm gonna do a Bible verse. So I have this stored somewhere. I think it's in curriculum, Nick Clason (14:36): Yeah, for me. Uh, is that Darren's? That might be Darren's. I just need to figure out the verse reference. I'm gonna figure out the verse reference. I'm gonna go put it into Photoshop. So thank you. I got a new computer. So everything's brand new. Yeah, that's Darren. So I need to figure out mine. I think mine actually might be my own personal Google drive. So I'm gonna search start. Yeah, it's there. So start the party three there. It's um, Matthew nine 10 in the nlt. So I'm gonna go to bible gateway.com. I'm gonna switch it to nlt so that what I say version wise matches what is on screen. And now as I go back over here, one of Nick Clason (15:21): Jesus's friends, a guy named Matthew, recorded this story out of the life of Jesus. And here's what it says. It says later, Matthew invited Nick Clason (15:31): Jesus. Okay, so I'm gonna go here into Photoshop, click my text tool, uh, command a, highlights that all, command v paste it. I wanna make it, um, all caps like I had before. We're gonna keep it uniform as best I can remember. Um, I just changed it down to a hundred. Um, and then I'm in Matthew nine 10. So now I'm gonna hit command shift save. Um, and that saves the full Photoshop file. So then I'm here in my, uh, you know, social media messages 20 23, 0 6, 0 3. So in the oh three folder, this is message number three, I'm gonna click new folder, p s d. Um, and then I'm gonna save it as oh oh one verse so that I know that, um, file oh oh one is a verse save. So now it's saved as a Photoshop file. So this is why I like Adobe Premier Pro, um, because of its integration with Photoshop. Nick Clason (16:33): So back over here in my actual finder, I'm gonna navigate to the folder. I just saved that to p s d oh oh one verse. I'm gonna drag the entire file here into the project bin on this left hand side. Drop it in. And I have three, four options. I can merge all layers, merge layers, individual layers or sequence. I'm gonna do individual layers. Um, and now it'll drop this folder. And now I got every individual layer that I had in Photoshop. Now I'm not gonna use all of them, but I am gonna animate them. And I wanna show you what I did in previous videos. So if you go back to the first video in this series, um, it's gonna take a second to come in from uh, Google Drive downloading. But I'm gonna, I'm gonna look at what I did a for myself to remember how I animated everything, um, so that I can be consistent all the way across all these videos. Nick Clason (17:31): Um, I don't, you don't have to do that. I like to do that for every series. I like to have like the same animations, um, so that it has like uniform, same backing track, which um, out here I found this file, um, on motion array, uh, as song for the background. So I have this right here. This, uh, audio layer is my tech, my my speaking audio layer. This layer down here is my, uh, audio, um, backing track, all music. So anyway, um, oh you know what? This might not open in QuickTime because of yeah, cuz I'm already using QuickTime. You know what, it's on YouTube so let's go check it out. So we're gonna go to YouTube, um, cross Creeks, dude. And let's see videos. Here it is. Nick Clason (18:39): People seem so full of life and others seem, oh, celebrate the value of others. And Nick Clason (18:49): So as I scroll through here, I'm just scrubbing through to find the text. Here it is. So if you'll notice I made a cut and the verse, Nick Clason (19:06): Cause he said it in his own words, the Nick Clason (19:09): Thief. So the verse in this little banner thing with the hello summer, it's all already there. So what I'm gonna do is I'm gonna go to this Roberto Nixon. That's the, that's the background. Nick Clason (19:22): But let's, let's see. Remind myself what I did over here. I had rectangle two as like a backdrop to make it blacker. So go to rectangle two. So put those together. So right, this is uh, as the layers build up, bottom, top. Um, so there's my two backgrounds. If I just hold the mouse down, highlight them both, then I can move them both longer in the sequence. Um, so there's the background. Uh, let's see. This right here is titled rectangle one. So I'm gonna go back over here and grab a rectangle one, put it right there in line with it and drag it there to go the whole distance. Then I'm gonna get my verse reference Matthew nine 10, put it there. And then I'm missing that little hello summer icon that I made. So I'm gonna click on that and it's called Hello Color Official Colors. So go to Hello Color, pull that right here and boom. And it's covering up Matthew. So I'm just going to change the order there. Pull Hello, color, make Hello Color, be below Matthew. So there, okay, so now all my things are in. So right here on this today Nick Clason (20:48): One of Jesus's friends, a guy named Matthew. Nick Clason (20:52): Now I don't say it yet. So what I did was I held down shift and clicked them all to highlight them. I'm just gonna move it, what Nick Clason (20:59): Of this story out of the life of Jesus. And here's what it says. Nick Clason (21:03): So when I say, here's what it, I'm gonna go right here, where, here's what it says. So I hit c I got my razor tool, I cut the thing there, now I'm hitting V to go back to my selection tool and I'm just gonna highlight all these layers, bring 'em back over. So now it's there. So then I need to bring in the actual text, which I believe starts with later Matthew. So I'm gonna listen to it and line it up when it comes in. So Nick Clason (21:27): Here's what it says Nick Clason (21:29): Right there later, Matthew, boom, I'm gonna have that, um, position in, lemme go back and see what I did over here. Nick Clason (21:40): Let see, Nick Clason (21:41): It looks like it was a smooth transition and I just know that thief. Yeah, I just know that from experience of what these different ones look like. So I'm going over here position in smooth left. Okay, that came from a file. The sound came from a file over here under social media. Nope, nope, it came under my drive. Uh, social, this is my old church, Parkview. See if it's gonna, there it is. Sound effects. Uh, I've been transferring a lot of data, so it may not be all in here. Let's see if I can go, let's see if it's in actual Google Drive. So I'm gonna switch to my work profile, shared drive notes. It's in my drive. Passport, Nick Clason (22:49): Social. Nick Clason (22:56): It's called sfx. There it is. I'm gonna download that sucker. Um, so now it's in my downloads folder. I'm gonna take it out of there and I'm gonna bring it here so that's all in the same spot. And then I'm gonna make sure as I go into Adobe Premiere Pro, I'm gonna pull it from that same folder so that when it tries to open it later, it, it knows where it was. So I drop it in my thing. And now if I double tap on this sound, it's gonna pull it up here in this source tab up here at the top. Okay, so there's all these different, um, sounds ready. Like, so I'm just gonna find one that, like, that one sounds kinda weird. Nick Clason (23:50): That one's good. So I'm gonna take this, uh, bar down here and I'm gonna shrink it so that I can get a closer view of it. So if I hit I that starts, that stands for N and then if I toggle the bar right here, right past it and click o, then I can choose to grab either the video or the audio. I don't have a video so it's only audio. So I'm gonna drag the audio in here and I'm gonna line it up. And then what I like to do, again, I'm gonna drag this little bar so I can zoom in a little bit. I like to get it right, you see where it's just barely on the screen. I like to, I like to match my audio up there. So now this Nick Clason (24:26): Is later Nick Clason (24:28): Also, I'm gonna right click on this audio or control click or whatever. Two, two fingers click maybe. Um, and I'm gonna adjust the audio gain by 10. So it's a little louder. So let's see how it sounds. It says Nick Clason (24:43): Later, Nick Clason (24:44): Yeah, I'm also gonna drag this cuz it looks like it still needs a little more space to breathe later. Yeah. Okay, so that's Nick Clason (24:54): What it says. It says later, Matthew invited Jesus and his disciples to his home. Nick Clason (25:02): So this one right here, I'm clicking on this back over here into effects controls. That's at 1 28. So when this comes out, I'm gonna, when I'm done with the verse, I'm gonna cut it and I'm gonna cut it down to one 10. Remember I was talking back and forth between 1 28 and one 10. So Nick Clason (25:16): This reputable sinners that comes outta Matthew chapter nine verse 10. Nick Clason (25:22): So as I say that, I'm gonna cut right here. And then if I hit C for cut and if you hold down shift, it will cut everything in that uh, up above and and down below. So I'm gonna hit shift it, cut all my layers and I'm gonna go back to v the selection tool. I'm just gonna select them all. So now they're all gone. I clicked back on the actual video, I need to make that one 10. That was my transition. So 10 Nick Clason (25:54): Your tax collector Nick Clason (25:55): Back in and now we're rolling with guests be Nick Clason (25:57): Some of the most corrupt and frustrating people in the world. These aren't the kinda of people that anyone thought Jesus would be like sitting down sharing meal with. So here's what I wanna know. Nick Clason (26:10): So I want to comment. Um, we're gonna be playing this in our live room and I'm also gonna post it on YouTube. So I'm gonna put this comment below thing, right where I call for it. Nick Clason (26:18): Comment below or Nick Clason (26:22): So that was one 10. I just noticed this is one 10. This video here needs to be 1 28. Nick Clason (26:29): One thought Jesus would be like sitting down, sharing a meal with. So here's what I wanna know. Nick Clason (26:36): So I'm gonna cut here cuz I have it, I had it cascading before, but I'm making some adjustments so I need to make sure that I don't get myself outta order. I'm just gonna have to like 1 28, 1 10 all the way through and change it. So if I switch back to, if I do a one 10, I switch back to 1 20, 28. Then down the road where I have a one 10, it's gonna stay in my order. Come Nick Clason (26:58): In below. Or if you're watching this live in the room, uh, at the table around you, I want to ask you this question. Does it surprise you to know that Jesus shared a meal with people that are considered out? Nick Clason (27:11): Um, so I'm gonna put this question on the screen. Um, I'm gonna look back. I saw that I had another question on the screen thing. So this is Darren. Let's see how I got that question in there. Nick Clason (27:23): Question is just about following a set of rules. Talking about it like a party is Nick Clason (27:27): Sometimes. All right, so that is, uh, I know that just again from memory, I know that's babe new. So what I'm gonna do is I'm just gonna do file new, um, pixels is 1920 by 10 80. Resolution is 72 create. All right, I'm gonna command minus out. I'm gonna put a text in there. And then the question is, does it surprise you to know that Jesus spent time with these types of, of people or something like that? Command A highlights it all. I'm gonna change it to babe. New, um, babe, new bold. Um, color's gonna be white. I'm gonna right click on layer one, which is the text layer. I haven't, I must not change my settings yet. So I'm gonna go down to drop shadow and I wanna make it a black drop shadow. Give it a little angle here. So like, I usually like to go to the left at an angle. It's just personal preference. You can do whatever you want. Changing my size. If you see on, on the YouTube screen, I'm changing my size down, I'm changing my spread down. I like it a little bit more. Um, yeah, I'm gonna put my distance more right behind it. Nick Clason (28:46): There we go. Um, again, I'm just kind of doing that by eye and feel. But the more like black it goes in the background that I think the better it looks when it comes in. I'm going to highlight it. I'm gonna make it center aligned. I'm gonna drag this up to right underneath it. And then that way as I pull it down, you'll see right there I got those lines that are giving me, it's telling me's right in the middle, um, left and right and up and down. Okay, I got those lines telling me that I'm gonna delete this background here and then I'm gonna click command option shift w um, or file. That's the shortcut for file export. Export as. So command shift w I'm gonna switch it from JPEG to png. PNG gives it the transparent background. I'm gonna hit export and then I'm gonna go save it in that same folder. So share drive FC students social media messages. 2023. Um, start the party number three, I'm gonna put it in this PSD folder, but I'm gonna make a p and g folder, um, to not get 'em confused, I'm gonna take label it oh oh one question. Boom, put it in there and then back over here and premiere. I'm gonna do Pete, go into it. Uh, nope, wrong one, three psd uh, P and G question. I'm gonna drop it into my thing. I'm gonna drag it over here. So here's the question. Nick Clason (30:12): Come in below or if you're watching this live in the room, uh, at the table around you, I want to ask you this question. Nick Clason (30:19): Here's a question. So it's gonna come in, I'm gonna do positioning left and I'm gonna go down here and get that same sound effect. So it's uh, oh two five sfx. If you lose it in your bin there, you got this little search thing. So I just know the name of it is sfx. I click on it. I already got these bars from my in my out. I go my audio here, I drag it here and I'm just gonna make sure that that's all loaded up. I want it. Oh, I want it there. I'm gonna right click that. I'm gonna make that 10 again. Audio gain 10. Another way to do that if I want just the exact same one is I can go back over here to this one and if I hit option while it's highlighted and drag it, it should just duplicate that for me. I don't need that though, so I'm gonna delete it all. So back to my question Nick Clason (31:12): Table around you. I want to ask you this question. Does it surprise you to know that Jesus shared a meal with people that are considered O Nick Clason (31:22): All right, so I'm gonna rephrase that question so it matches. So does it surprise you to know that Jesus, um, how did I say it? Jesus shared a meal with people who are considered out. I'm going to get rid of the rest of that. All right, so now I'm gonna save it again. Again, this is one of my favorite features. I'm just gonna save it as replace and it should just change it. Look, it just changed it on my screen there. So because I updated it there in Photoshop and changed the file name, advise you to know Nick Clason (32:03): That Jesus shared a meal with people that are considered out in their ancient society. Why or why not? Take a minute. Nick Clason (32:12): So now that I have this, I'm actually gonna put a little countdown timer on the screen. So, um, in one of my folders here, I have a countdown timer. It's right here. It's called five Minutes Full Flat one. I just know the name of it. It's got an alpha channel on it. So it's right there. I'm going to, um, I only need the end of it cuz I'm not gonna do a full five minutes, right? So I hit C cut the rest of that and I'm gonna drag that over here. Um, I'm gonna pull a drop shadow on it. So I'm just gonna search in the effects here for Drop shadow, give it some definition. Didn't do much. I'm gonna go over here to effects controls. I'm gonna find drop shadow. I'm gonna move the opacity of the drop shadow from 50 to a hundred. I'm gonna change the distance. There we go. Now it's got some, some like at 40 back to effect controls. I'm gonna make it smaller. So I'm gonna hover over this 100 here for scale and just take it left and go down. And then I'm gonna go up here to this position. I'm just gonna drag it down right there. So now as I cue up the question, I'm gonna first find the end. This is where I end it, right here at this cut. So I'm gonna hit see. Nick Clason (33:28): So at the time of Jesus, there's a, so now what I'm gonna do is I am going to, this is the end. Okay? So when I queue up the question, why or why not? Nick Clason (33:41): Take a minute, Nick Clason (33:43): Uh, sir, I'm gonna cut it. I wonder if that is like past the end of the video or something. Let me see. Or is that hidden? Like what's going on here? Why is it not shown? I wonder if it's not like fully rendered or something. Hold on, let me find it. All right, now that I delete it, let's see if I can find it again over here. It's right here. It just looks like it's like loading it in. So it looks like it's just gonna take a little, a little, a little minute, a little minute to think I throw, I'm gonna drop it back in. Drop shadow, took all that off. Bye. Messing with it. I'm gonna change the distance to 40. It might just all need to like think. So I'm gonna hit file save as s STP 32. I'm gonna override it. Save. And I am going to, um, take a little break. I'll be right back. All right, so that didn't do crap. So I'm gonna open that sucker back up. Let's see if I can get it all right. That did it. So I just saved it and then I closed it and I opened it back up. We're good to go. So that's the end of my clip right there. Actually, it's a little bit long. So I'm gonna get to the end of my clip right there. Nick Clason (37:13): I'm going to click on the timer. I'm gonna make it a little smaller. I'm gonna pull it down and then I'm probably gonna animate its entrance. So Nick Clason (37:23): Surprise you to know that Jesus shared a meal with people that are considered out in their ancient society. Why or why not? Take a minute. Nick Clason (37:34): So I'm gonna put it right here where it starts, but that's only 10 seconds. And so what I'm actually gonna do is I'm going to lengthen the time. So I'm gonna grab all these right here and I'm gonna move them. And I want to give it closer to like 30 seconds. This is just like as a youth pastor is what I want to do. So I'm gonna pull this all the way down. I'm gonna pull this all the way down and then back that puts me at like a minute. So I want it at like 30. So like around, yeah, like around there. So that's where I want it to. And so what I'm gonna do here is I'm gonna, I hit, uh, see for the razor tool, I'm going to right click on this and I'm going to change the speed. So I'm gonna go, I was right click. I'm gonna go to, oh, I'm gonna go to speed and duration right here. And I'm gonna make it just 0.1. So it's super duper slow. So that's the video behind me as this question is sitting on screen. So it doesn't matter honestly what's happening behind me. Nick Clason (38:56): And then when that gets down to zero there, that's the end of it. I'm gonna pull. So I'm gonna zoom out so I can see all this. I'm gonna pull all these back in. So it's right next to it. Boom. Actually it needs to go there. I can drag that one to close the gap. And then I just need to animate the entrance. So I'm just gonna do motion in positioning smooth bottom of my countdown timer. Now I'm coming back over here. So Nick Clason (39:50): At the time of Jesus, there's a group of religious leaders, they're called the Pharisees. And they had a real problem with this dinner that we seen Jesus at. So it says when the Pharisees sum, Nick Clason (40:01): All right, so I need the verse for what I'm about to say. This is my show notes so I don't forget what it is. This is my Nick Clason (40:13): All right, so Matthew nine 11. So it's in this same thing here. It's just literally one verse later. So we're gonna copy this. I don't want to get that little A right there from Bible gateway all. So I'm in this tab here in Photoshop. I'm gonna go back to this tab. Not that one, not that one. Where is it? There's my verse. All right, hit the text command A to highlight command, V to copy. And then if I hit highlight at all and hit command shift and then the like p the period sign or like the, it looks like a greater than symbol, I can increase the size, um, slowly. So I'm gonna do that. I am going to change that from uh, Matthew nine 10 to Matthew nine 11 command shift S for save. Uh, oh oh two verse right there. And I'm drag that whole file back in. So get back over to it. Drag it in Nick Clason (41:13): Individual layers. Boom. Now here's the good news, which is a super cool, fun hack. Um, oh, that needs to be all the way this, this. So I'm hitting shift to highlight all these, all of these bad boys. Um, I'm, I'm replicating, right? I'm using the exact same thing. So I don't have to import all those. I'm just gonna hit option and drag them over here. And now I have this identical thing. I don't have to redo that. So now, now all I need is to get Matthew nine 11 right there, the new verse. And then I just need to animate in the text. So back over here, Jesus, Nick Clason (41:51): There's a group of religious leaders, they're called the Pharisees. And they had a real problem with this dinner that we seen Jesus at. So it says when the fa Nick Clason (42:02): So we're gonna do it right there and then we're gonna bring in. But when, Nick Clason (42:06): So it says when the fair Nick Clason (42:08): Right there, I'm gonna drag that to the end position in left. And then I need that sfx sounder. Click on here. Get that, bring it here, zoom in. I'm just hitting arrow over. That's where I want my sound effect to start. Um, I need to make that up to 10. All right, here we go. Nick Clason (42:33): So it says, when the Pharisees saw this, the fact that Jesus was there with the, the sinners and the outcast. And so why does your teacher eat with such stomach? Ask Jesus' disciples this question. You see the fares, you Jesus' disciples this question. Nick Clason (42:50): I think that's where I'm gonna end it. So remember, uh, see shifty boom back to V I can erase all those. So this was at 1 28. It'll come back to here at one 10. Nick Clason (43:07): Good question. You see the Pharisees were purposefully keeping others on the outside. They were judging them and questioning Jesus and his friends for not keeping them on the outside. Nick Clason (43:20): That is too long of a gap. I don't like that. So I'm going to cut right here, drag this and then make this 1 28. So now one sec. Nick Clason (43:28): Check out what Jesus said in response to them. I love it. He says, Nick Clason (43:32): All right, so we're doing another verse. I'm gonna assume it's the next verse. Yeah, actually it's 12 and 13, so I'm gonna get both of those. Oh, 12 through 13, copy paste. No that not copy. I must not have hit copy command C paste command v, I'm gonna make it a little smaller. Remember, command shift less than sign. I want this little a bad boy out of there space there. I'm gonna make, give a little more space to breathe cuz it is small. However, lemme make sure I don't how I read it. Nick Clason (44:27): Healthy people. So let me ask you, go and learn the meaning of this scripture. I want you to show mercy, not offer sacrifices for I have come to call, not those who think they are righteous, but those who know they are. Nick Clason (44:47): All right? So yeah, I did do the whole verse. So um, command shift s we're going to make it oh three verse back over here in premiere. I'm gonna clear that search so that I can find it. Verse three, we're making it individual layers. Boom. All right, so I need all of these backgrounds again option. So I'm gonna go here where it starts. Nick Clason (45:19): Check up. Oh Jesus. Nick Clason (45:21): So we're gonna make it right there. When I say check out, I just need Matthew nine. Oh did I not change it? Nope, I didn't change it. So I need to make it 12 through 13, just a little smaller. I'm gonna write it over. So now that same layer in Adobe Premiere Pro will be updated with the new text. So it's all that check out Nick Clason (45:51): What Jesus said in response to them. I love it. He says, Nick Clason (45:57): All right, so I need this verse, I need to put it right here, position in left. And then I need that sfx. Actually I'm not gonna get it that way. I'm gonna go here, highlight it option, drag it over. I make sure that I, whenever I do that, I always make sure sometimes it doesn't work but some. So I wanna make sure I didn't just move it but I actually copied it. So I wanna make sure they're both still there. They are. I'm gonna zoom in. I'm gonna get, when this starts coming in right there, that was already pretty close, but just a little over. Nick Clason (46:34): Healthy people don't need a doctor, sick people. So let me add, go and learn the meaning of this scripture. I want you to show mercy Nick Clason (46:44): Not so it's not long enough. So I'm gonna highlight all these and I'm gonna drag it. I Nick Clason (46:48): Offer sacrifices for, I have come to call, not those who think they are righteous, but those who know they are S, Nick Clason (46:56): That's where I'm gonna end it. I'm gonna shift, remember C, to get the razor tool, shift V, delete 'em all. And that gives me this new cut on my video timeline as well. So if that was 1 28, this can be one 10 as a zoom back out. No Nick Clason (47:15): They are, that comes from 99, 12 and 13. Nick Clason (47:19): I don't need that. So I'm gonna v cut that. See then V. Nick Clason (47:24): See Jesus came to care for those who needed him and most he came to show grace and love and mercy to the sinners, the tax collectors and anyone else who has ever been cast out of a girl. So what Nick Clason (47:44): That was a big gap. Nick Clason (47:46): So what does it look like to show mercy in today's world? Well for starters it's letting people know that they belong. That they can have a seat at your table. Nick Clason (47:59): So I like that quote. So I am going to um, it's letting people know that they belong. That they have a seat at your table. Just to make sure I got that quote right. Let's hear it again. Nick Clason (48:18): Well for starters it's letting people know that they belong. That they can have a seat at your table. You know, when you think about your life, right? Like I want you, Nick Clason (48:31): So I'm gonna do command option shift. W because I'm exporting, I'm not saving, I'm gonna make it a p and g. I am not saving the source files of these. I probably should but I'm not cuz I could recreate them pretty fast. And so it's just saving me a step cuz I would save it as a psd, then I would save it as a p and g as well. And that's just two steps. I'm just trying to cut that down. So I'm gonna have that come in there and then I need to drag into this gap right here. I want it positioning in left. Nick Clason (49:01): You know, when you think about your love, right? Like I want Nick Clason (49:06): You actually it's over here. Nick Clason (49:09): Well for Nick Clason (49:14): I get smaller, I got a pretty big starters. It's love. Yeah, there it as well. So I'm gonna pull that sfx sounder option. Yep. Nick Clason (49:39): It's letting people know that they, they belong, that they can have a seat at your table. You know when you think, Nick Clason (49:53): You know, when you think about your life, right? Like I want you to be honest, you probably hang out with people that you're most comfortable with. Your table might look like a table full of athletes or your table might be a table full of kids in theaters or your table might be a table full. Just kids in your neighborhood that you hang out with. Here's my questions. Since your table is often very similar, what if rather than having everybody with the same label sitting at all of your seats of your table, what have you chose to mix it up a little bit? You have one with this label, one with that label one with this label one. What would that look like? Like think about it. What if you chose to invite people? Nick Clason (50:48): So I'm just gonna add this here cause I felt like it was going a while without anything on the screen. Um, and I like that question. So I'm gonna make that oh oh three question and let's see where I start talking about it. A table Nick Clason (51:04): Full of athletes or your table might be a table full of kids in theater or your table might be a table full of just kids in your neighborhood that you hang out with. Here's my question. Since your table is often very similar, Nick Clason (51:17): What right there, what? So I'm gonna do position in left. I'm gonna go get this sounder again. Bring it right here. See those little arrows that gives me the indication that's lined up with my text up there. So I'm gonna let it go soon back in. Very similar. Nick Clason (51:35): What if rather than having everybody with the same label sitting at all of your seats of your team, what if you chose to mix it up a little bit? We have one with it. Nick Clason (51:46): I might actually move it. So I'm gonna hit that and then shift so I can move both of them over. Nick Clason (51:53): What if you chose to mix it up a little bit? We have one with this label, one with that. Like what? Nick Clason (51:59): I'm going faster now. Hitting L Nick Clason (52:11): Entertainment, Nick Clason (52:13): Is that the same thing? Nick Clason (52:17): Invest in different kinds of shows or, or forms of, uh, entertainment. Nick Clason (52:23): Yeah, I said that wrong. Nick Clason (52:27): Economic factors, what would it look? Sitting at all of your seats of your table, what have you chose to mix it up a little bit. We have one with this label, one with that label one with this label one. What would that look like? Like think about it. What if you chose to invite people who come from significantly different socioeconomic factors? What would it look like if you chose to invite people who are into different shows or forms of entertainment? You know, like kids who are maybe into anime or, or the Bachelorette or the Kardashians. What if you ask someone who is a gamer because you typically despise gamers and, and you're an athlete. Or maybe what if you're a Christian and you tend to avoid people who believe differently than you? What if you invited someone with a different faith system? Remember this, A party starter knows that everyone is invited. So how do you get invited? Nick Clason (53:30): Just gotta alternate these for the zoom back and forth on my cuts. Nick Clason (53:35): Be like Jesus, be the person willing to invite somebody new. Nick Clason (53:42): No, I don't mind alternating these now because I only got few . I'm at the finish line. People Nick Clason (53:51): Ain't a person willing to invite somebody new. See, we want this church and cross students to get student ministry. We're at a safe place. You can show up and just as you are, find yourself surrounded by people who want to make sure and know that you are invited. So I want you to ask this question again and around a little bit. Your camera. One person that I want to make sure feels in we're invited to the party with me. Nick Clason (54:11): Okay? I'm gonna add that. Who is one person who you want who command option shift, w, p and G oh four. Question back over here. Go find it. Nick Clason (54:38): Who's one person? The Nick Clason (54:40): I I'm gonna put it right here. I'm gonna get the sounder, bring it over. Nick Clason (54:52): Who's one per Nick Clason (54:54): Animated position in left, Nick Clason (54:57): Who's Nick Clason (54:58): One person that I want to make sure feels in or invited to the party with me this week? Nick Clason (55:06): So I gotta extend that sound. Um, I also want it to uh, so it's called exponential fade. That's where it like fades out slowly. So I drag it there on the end. And then we also have a here in the messages admin folder, YouTube button. Um, I have a subscribe thing where I can uh, just highlight our YouTube channel and anyone who's watching to subscribe. So I'm gonna drop it in towards the end. I'm gonna make it a little smaller and put it in the center middle Nick Clason (55:46): Into the party with me this week. Nick Clason (55:54): And I'm gonna match up the ending audio to go with that. And then that very end, I just need it to, I don't mind if it just stays on there. And I'm gonna drag this here. Command shift SSTP 32, we're resaving it. And now if I go up to sequence and I hit Command M Nick Clason (56:15): Or I just make sure I have the sequence, the blue box around it, this tripped me up one time. So bad file Export media. We're gonna change the location, so we're gonna put it in this folder here. New folder. Zero zero. Final start the party. Week three, save. Export entire source. There we go. Hey, listen, hope you found this episode helpful. I know it's deep, it's nitty, it's gritty. I'm hoping that can be a tutorial for you if you've never used Adobe Premiere Pro. This is just watching me edit a video. If you found it helpful, leave a rating review, like subscribe and hey, jump on, grab our free ebook so that you can also learn how to edit on your TikTok. Until next time, peace out. We'll talk to y'all later. Don't forget, stay hybrid.

3 Church Communications Questions In this episode Nick Answers the following questions •Should I focus on my church website or social first? •There are too many announcements in my church, what do I do? •What are Digital Media Ideas for Churches in 2023? •And just for fun, what are my top 5 cell phone apps? You can get full episode transcripts at: http://www.hybridministry.xyz/051 You can watch the show at: http://www.youtube.com/@clasonnick TikTok: http://www.tiktok.com/@clasonnick Instagram: http://www.instagram.com/hybridministry SHOWNOTES http://www.nucleus.church TIMECODES 00:00-02:45 Intro 02:45-07:36 Should My Church Focus on Social Media or Website? 07:36-17:06 There are too many announcements to make, what do I do? 17:06-21:56 What are Digital Media Ideas for Churches in 2023? 21:56-25:03 What are my Top 5 Cell Phone Apps as a Content Creator 25:03-26:02 Outro TRANSCRIPT Nick Clason (00:01): Well, hey everybody. Welcome back to another episode of the Hybrid Ministry Show. In this episode, we are going to be answering three pressing and one maybe not so pressing church communication related questions. Before we do, excited to have you with us. I am here drinking my coffee Joffreys if you know, you know, in my new Avengers mug, cuz we just got back from Disney World. It was amazing. Uh, I took a week off from recording and editing and all the things, but you missed nothing cuz we did some peer recording. So you are all set to go. Anyway, pumped about that. If you, uh, want to see any of the recaps of that stuff, it is on my YouTube channel, my TikTok, or if you just wanna see me hold my new Avengers mug that is currently streaming on YouTube right now as well. If you're just listening to this, you can go to the link in our show notes and hit the YouTube button, hit the subscribe, hit the bell, hit the, like, all those things are good for the algorithm. Nick Clason (01:03): Help us get found. If you're just watching on YouTube and you're like, wait, this is a podcast. Yes it is, it's a podcast. Come hang out with us. Link in the show notes for that in every single episode we provide for you and 100% completely free transcript. Just head to the website and check it out. And, uh, in addition to that, we have a completely free ebook. It is basically your step-by-step guide on how to create a TikTok, post it, save it, and then post it to other social platforms so that you can be up on what's going on social media right now, vertical video is king and it is giving the church a leg up for one of the very first times in social media history. So we don't want you to be missing out on that. Finally, hey, if you are here, a rating, a review would be incredible. Nick Clason (01:51): It really helps us get indexed and found and helps get this word out to other people. So if you feel so inclined to leave a rating or a review, we would just absolutely love that. Without any further ado, let's dive into these three pressing and one not so pressing church communication questions. They are going to be question number one, what should I focus on first? Social or my website? Question number two, there are altogether too many events happening at my church to effectively announce anything. What do I do? I have some advice on that. And what is the best digital media for churches in 2023? What should I be doing? And they're maybe not as popular out there. Like, what are some ideas? And finally, what are my top five used apps on my phone? So there you go. That's what we're diving into. Let's go. Nick Clason (02:46): Okay, question number one, what should I focus on? Should it be social or should it be my website? And this one's, honestly, my personal estimation, pretty easy. I think the answer should be your website. Here's a couple reasons why. It is your home base. If you create your website, you own it. You are the, you are the primary real estate manager of it. If you're on social media and you're growing a following over there, you should do that as well. But if you had to pick between one or the other, social media is a little bit finicky because it changes its rules. I e the algorithm you've been there before where someone's gotten big on, on some sort of platform, whether it be Facebook or Instagram or TikTok. And then one of those platforms shifts underneath them, the algorithm, and they're no longer getting found. Nick Clason (03:38): Their videos are not getting as many plays, they're not getting as many likes, and that's because they are not the owner of their content. They're on borrowed or rented space on social media. Meanwhile, on your website, you can make it everything that you need or want it to be. And I honestly recommend, and I, this is not an original idea with me at all. I stole this one 1000% from the guys up at Pro Church Tools Nucleus Church, but make it your centralized hub. The reason for that is because like on social media, for example, you might post, uh, a fleeting thought or an idea or a devotional or, uh, engage in ministry in the dms in some sort of way with people. However, if, if you are using social media as your primary vehicle for announcements, if it is a glorified billboard, then people are going to be like, wait, I saw that post a couple of weeks ago, let me scroll back and try and find it. Nick Clason (04:37): That's a pain in the butt, man. But if you put it on your website and if they know, if people know that it's on your website, then what you can do is you, when they ask you a question, you can be like, Hey, yeah, the answer is whatever. But also it's on the website. Anytime you need that and you do that a few times to any individual person and they learn, you kind of start to feel like a jerk, like early on with it. Like we're in that phase right now. We just got a website that we are dumping everything too. I told you a couple episodes ago, it's not exactly what I hoped it would be. I want to go with like a nucleus site. Uh, but we have to go, you know, with our church communications people. Uh, I, I work in our youth mystery department and so like I have to make sure that what I'm doing jives with the rest of the church, which I totally get and I'm am in support of that. Nick Clason (05:28): Um, however, because of that, the website has certain things on it that we just, we are not able to kind of work around ourselves yet. And so, uh, anyway, all that to be said, it's still a full service location. And so if a parent or someone's like, Hey, you send an email a couple weeks back, where was that information about? Or what you can just say, yeah, yeah, you know, camp deadline is May 31st, but also did you know that it's on the website at film url? And you say that, you just start saying that a bunch, right? And it becomes like a part of your, like vernacular a part of your answer. And that's why I think that you should go website first because website is your own real estate. It's the equivalent of owning or renting an Airbnb from somebody for vacation, which can be fun, it can be exciting, it can be sexy. Nick Clason (06:23): And you have like all your stuff. Like that's kinda like social media, right? It's kind of fun, it's kind of exciting and it might even feel a little more sexy than building out a full website. But at the end of the day, you don't own it. It's owned by Mark Zuckerberg or someone in China who, whoever's owning TikTok or the YouTube gods that be that pick the algorithm. But if you own your house, it's not as fun. You know, when the HVAC system goes out that it's on you to fix. You can't just call the owner or call the landlord. Like that's your responsibility because it's your house and you own it, however, it's yours and you build equity in it and you get to ride the housing market and it's all the unseen, not as fun, not as glamorous, not as shiny things, but it is still better. Nick Clason (07:09): That's how we, we all know, like when you own a house, it's better. However, it's more of a pain in the butt and it's not as shiny, it's not as glamorous, but it's better. So that's what I would recommend. I would recommend if you have to pick between the two social or website, definitely lean website. Make sure that you own your real estate, your videos, your uh, announcements, your, uh, people are aware of where to go and what to do when they get there. Okay? There are too many ministries and too many events vying for attention and wanting to be announced. What do I do? Well, I would create some sort of rubric, some sort of, uh, church communications, uh, ranking system. And you have to make a determination and certain things get certain priority, right? Like the Easter service, which affects the entire church body is going to get all the publicity and all the stage time. Nick Clason (08:10): Meanwhile, the woman's bunko night, while still important and still matters and no hard feelings to Phyllis who's planning it, uh, is not going to maybe get the same amount of announcement or same amount of run, but you know how it goes, right? You don't announce it. And now Phyllis is angry because you didn't announce her thing from the stage, but you got Pastor John over here who needs the Easter announcement to go out as well. And so you're trying to make Phyllis and Pastor John both happy, but you work for Pastor John and Phyllis is just this like, uh, volunteer sweet old lady who's volunteering for the women's ministry, but you work for Pastor John, right? And so that's kind of, that's what maybe the mental gymnastics are that you're going through when you're determining what to announce and how to announce it. Now here's the thing. Nick Clason (08:59): I think that churches have very much fallen in prey to announcements being a one track sort of thing. It being the announcement time on Sunday morning from the platform. And that's it. And that's just simply not true. So, uh, while you can create your, uh, rubric and you can grade like, okay, the woman's bunko night, unfortunately we don't have enough space for these announcements. Uh, and so it's gonna get bumped from the Sunday morning announcement time. However, there are other channels and other avenues in which you can lean into and which you can help create so that people are in the loop about what is going on. And so create your rubric, create your metric or your grading system about what pops through what actually gets a stage announcement so that you're not, you know, announcing 25 things, you're announcing only a handful of things or, or honestly, if I could find a way, I would make it be announcing only one thing so that people really know it. Nick Clason (09:58): And then really craft that announcement to be good and well done. Um, captivating, inspirational, perhaps try and find a way to share a story. People are gonna connect to a story, especially a story about life change and then announce it. But then, yeah, you did, you left Phyllis's, uh, bunko on the cutting room floor. So what are you gonna do? So there are multiple communications avenues and I wanna just kinda like, uh, stream of consciousness, rapid fire, some of the ones that I have, uh, or that are in my brain and maybe, and so doing that, that sparks something that works for you and uh, you can use that in your setting as well. But, uh, one of them is your pre-roll, right? As people are coming into service, utilize that time with rotating or scrolling announcement slides. It's not very innovative, I know, and it might even seem outdated and antiquated, but it is, I think, worth it because you have a very captive audience, people filtering in, sitting down, looking ahead at a screen. Nick Clason (10:57): And you can have announcements, you can have things popping through, obviously. Also you can utilize, uh, your social media channels on there though. What I would do is I would try and lean into what social media is made for. So for example, instead of just posting graphics on reels or TikTok or just like graphics on your Instagram or Facebook feeds, I would find a way to creatively, uh, do memes or games or, uh, silly like p o v type content. But you do those things and it, it adjacently announces your event while also being something on there that is, uh, leaning towards entertainment. Uh, also think about signage. Where is the signage and what is the available signage in your church? Could be bathroom signage, which is one of my favorites. Having a sign above urinals for men is a great place to put something because why no man wants to look side side. Nick Clason (11:53): So look good straight ahead. Okay? Uh, you also got banners if you have like a table setting, like we, in our student ministry, we have a table setting, um, where like people sit around round tables and there's a like clear placard that sits right in the middle. You can do tabletop type announcements or tabletop type signs. You also have your work weekly church email and then also your weekly stage announcement, right? And then I think every announcement, no matter what should get included into your one-stop centralized hub, your one stop website so that everybody knows no matter what to always go there. So even if they see Bunco in the pre-roll, but they're like, ah, shoot, I didn't catch all the details, that's okay, because they know it's on the website, right? It's the same thing. That's true of like, if you watch a movie trailer, if you watch a movie trailer online, you're like, man, I have to go see the new Marvel movie. Nick Clason (12:48): Yeah, you do. But what it didn't do was it didn't pop up an end card at the end of the trailer and say your hometown, your movie theaters and the showing times for each day for the next week. No, it puts the onus on you If you wanna see the movie, if you wanna go to Bunko night, then you will chase down that information. Historically, what's been the issue, churches haven't done a very good job of making that information readily available. They think they do by, by including it in the announcement or the graphic is like a bunko thing. And then it's just got like worlds and worlds of text, like six 30 to eight in the f building with Phyllis. And uh, if you want to go make sure you email Phyllis at flower lady 37 29 aol.com cuz apparently Phyllis is still using aol. Nick Clason (13:38): And, uh, if you have questions, you can swing by the welcome desk in the front lobby. And you see what I'm saying? Like, instead, if you streamline everything and you say Bunco Night Info app, boom, your website, everything you go to your website provides itself as a bit of a backdrop. Now let me give you one of my favorite church communications hacks of all time. And that hack is, this is, this is a little bit not a pet peeve, but I I just, I think that you're missing an opportunity if you do it this way. So for example, I am an author on Download Youth ministry, and one of the things that has made very famous, made very available are five minute countdowns. They put the five minute countdown on, um, right, you know, five minutes before the service is supposed to start. And that's a very popular thing. Nick Clason (14:28): Our churches do it. Your church probably has some sort of iteration of a five minute countdown. One of my pet peeves, or one of the things I just honestly think is a little bit of a miss is that you have a, a lot of churches, they'll have a pre-roll and then at the five minute mark, they'll switch off of the pre-roll to this five minute countdown. Um, and this actually happened yesterday where I was gonna church. I looked around five, there were, I don't know, probably like 20% of the people that were going to end up being in the service, um, or that ended up being in the service at that time. And they switched off the pre-roll, which was very information and announcement heavy to a generic, um, a good, very good like cinematic good, uh, picture and encapsulation of the church and the life of the church and like serving and events and all the things, but no information. Nick Clason (15:21): And in that five minute time, it went from 20% of the service to probably like 70, 80% of the service. And all the people that walked into the room at that moment, they didn't get any of that benefit of the pre-roll. And if they got in there a minute early, if the pre-roll was still rolling, they could sit there and they could still see the last little bit of the pre-roll. They would still catch some of the things and maybe, maybe Bunco would roll in front of them and then they would know, oh, Bono's coming up. And so one of my favorite hacks is create a pre-roll and, and create a dynamic pre-roll if you have what it takes, one that's video based and all the things. And then, and instead of swapping a five minute countdown, just create a loop and then put a five minute countdown on through pro presenter or just throw a five minute overlay on a video and render out two videos, one without a five minute countdown, one with a five minute countdown. Nick Clason (16:17): And so that way when they switch from the pre-roll to the five minute countdown, the sa it's the same thing. That's, that's what I do in my ministry. It's the same video. Just one has a five minute countdown timer on it, one does not. And that's one of my favorite hacks because I believe that you have a captive audience of people filtering into your auditorium. They are actually paying attention to the screen once it starts counting down, or they should be at least because they don't want to be late or they have to get from one place to the other. And so in so much as paying attention, the theory then is that they're at least going to be mildly aware of the other announcements that are going on behind the five minute countdown. So that's one of my favorite hacks for you as a church communications person. Nick Clason (17:01): Hope it's helpful. Let me know if you implement it. Let's move on to question three. What are three digital media ideas for churches in 20 20, 20 23 that aren't as popular? So idea that I have number one that I don't think is as popular now, they're very popular, don't get me wrong, but they may not be as popular with churches are podcasts. And I don't just mean your Sunday sermon podcast, though, you 100% should be doing that. It's probably the lowest hanging fruit and the most available opportunity for you to start regularly posting podcasts and a podcast catcher. But I also think what about finding ways to create podcasts that educate, that explain, um, different facets of faith or spiritual disciplines or fill in the blank, right? But podcasts I think are an amazing tool that churches should be leaning into as churches. Church leaders and pastors are professional content creators. Nick Clason (18:02): And so your people, you are creating content for them every single week on a Sunday morning. And for quite frankly, it is a lecture style piece of information that you are creating for your church. So why are you not taking that skill that you have honed that you are good at? Um, and honestly, maybe you're like, well, I'm, I'm the senior pastor, like I don't have time. Maybe you work at a church with additional other staff and pastors who don't preach as often as you. Maybe this would be an outlet or an avenue for them to exercise their teaching gift to grow in what their, uh, and what God has given to them. Uh, but they don't have time or you don't have time or the sermon preaching calendar doesn't allow for the time or the space for them to get a lot of stage time. Nick Clason (18:47): That's okay. You can give this other outlet, this other avenue for them to exercise those gifts for them to teach people via podcast. So I think podcasts are a really creative way and a really potentially effective way for churches to lean in, um, and to create additional content for their churches and for people who are interested in what the church has to offer. Another idea that I have are TikTok style teaching or inspirational videos. So while podcast is long form, I think TikTok style videos are the best, like zig to the zag of that where they are, uh, short. So podcast, really no, no matter how long it is, you can go as long as you want. TikTok, make it as short as humanly possible, and perhaps to even marry those two, just film your podcasts and then cut out clips of from the podcast. Nick Clason (19:43): And then the short videos can serve as both inspirational and educational, but they can also serve as an advertisement of sorts or a marketing technique for your podcast. So you post on your social channel some of those short clips, and then people begin to discover and realize that there's a longer form version of this out there via audio podcast or even video podcast. I mean, if you're gonna capture the, the video, uh, and you have the bandwidth for it, there's really no reason to then marry the, the audio and the video, put it together, and then just create a video based podcast as well. And then idea number three that I have eBooks right, the, in the same vein, you are a professional content creator. So just take the content that you have that's good, that's useful, that's beneficial that you have studied, that the Holy Spirit has laid on your heart, and that you then are now, uh, presenting and showing to your church congregation. Nick Clason (20:40): Take that and put package that in a way that makes it available for people. Why maybe you, uh, maybe it hits a different audience than those who are in the church on Sunday morning. Maybe they weren't there on Sunday morning, but it's still something that's out there and that's available for them to do, right? Like if you're a pastor and you create like three ideas for studying God's word, you can create that in an infographic or an ebook or something like that, and you can offer that to your church and you have that to live on in perpetuity. Meanwhile, if you preach that sermon on March 12th, 2016, that's lost back on March 12th, 2016. But if you repurpose some of that content, then anytime anyone has a question about, Hey, how do I spend time with God, Jack? You know, I created this resource, and you just pull it back out or you, you post it on your website or you have it somewhere that's accessible, that's available for people to come to, for you to share with them. Nick Clason (21:37): And that's, I think another way that you can help kind of, uh, rejuvenate or repurpose some of your already created content into something that feels fresh. It isn't fresh, but it's beneficial and it's helpful to people's spiritual growth and their journey and their information and understanding of God's word. All right, question number four. What are the top five apps that I as a youth pastor and as a, uh, content creator used on my phone often? Number one is Google Drive. I would be sunk without Google Drive. I store all of my photos, all of my videos on Google Drive, and they sit there and then I download them off of Google Drive and then I post them and then I can delete the storage off of my phone. So that is the first thing. I would absolutely be lost without it. I use it both for business and for personal, and I can toggle very easily between both of those accounts in my Google Drive. Nick Clason (22:33): Do it often, do it all the time. The other app on my phone that I use a lot is Cap Cut. There are templates galore out there, and TikTok, um, honestly is pushing cap cut templates right now. So if you post a tick, uh, cap cut template, you can go viral pretty easy. Um, I have not had as good of luck with that on TikTok, but you know, where I have is YouTube shorts. I can get videos up over a thousand views pretty easily just by using a cap cut template. Uh, another thing that I use is gonna sound weird, but I use my Google Chrome app all the time. And if I post something that I created in TikTok by itself, then I go into Google Chrome and I search, download TikTok video without watermark, I go to the very first search engine result there. Nick Clason (23:18): I paste the link from my TikTok video, I download it, I copy the caption that I, that I created in TikTok. I go over to Instagram and I post it and I paste the, the caption and then I go over to YouTube shorts and I post the video and I paste the caption. And that is one of the quickest, easiest and hackiest ways for me to get the TikTok, uh, watermark off of my videos and onto other social media platforms. Couple others that I use that are just kind of for me, uh, cast box. I'm an Android guy, so I don't have the purple podcast app for podcasts, but I listen to podcast galore. Like I told you at the beginning. I was in Disney World last week and I got behind on my podcast. So I have something like 60 podcasts in my catcher right now that I need to, uh, pound through. Nick Clason (24:06): I also am subscribed to maybe way too many, and so I might need to cut some of those back. But I listen to podcasts a lot. I have a decent commute and so, um, I'm able to, you know, listen to them as I go. And finally, one, uh, that I don't use a ton, but it's good to have there for reference is Kindle. I use Kindle across all of my devices. Uh, if I'm reading some sort of book for work, I try to get it in a Kindle version. That way I don't have to lug the book with me. Or if like I'm at a doctor's or dentist's office and I wanna sit and wait for a minute, I can pull it open and read wherever I am on my phone, on my iPad, on my computer. Um, and then I can quickly reference back to other things, other books, other, um, ideas that I've read before. Nick Clason (24:49): If I want to use them for something on social media or whatever the case might be, those are five must have apps that I use on a pretty frequent and regular basis to help make my life easier as a social media manager in a church. Well, hey everyone. So glad you hung out with me on this episode. And if you're on the YouTube stream, you're looking at my Avengers mug right now. Glad that you hung out and you stuck around as always. Transcript hybridministry.xyz, give us a light, give us a rating, give us a share, give us a review. All those things would mean the world to us. And as a token of my and our appreciation back to you, we would love to give you our 100% completely free ebook title. Have I already ruined my church's TikTok account? The answer is no. But go download the book so that you know how to use and post to TikTok whenever, and however you want, head to the link in the show notes for that. And without any further ado, we're gonna get you outta here. Thanks for hanging out. Don't forget to, as always, stay hybrid.

In this episode, titled, "Dude, My Kids are Obsessed with YouTube. What does this mean for the future of the church and Generation Alpha?" we're going to explore what Google has to say about why kids are obsessed with YouTube. We're going to look into the analytics and some stats about Generation Alpha, and finally some implications for our churches moving forward. FREE EBOOK: https://www.hybridministry.xyz/articles/ebook YOU GOT QUESTIONS? WE GOT ANSWERS: https://www.hybridministry.xyz/contact SUBSCRIBE TO OUR YOUTUBE CHANNEL: https://www.youtube.com/channel/UC9pjecCnd8FVFCenWharf2g FOLLOW ME ON TIKTOK: https://www.tiktok.com/@clasonnick?lang=en JOIN US ON INSTAGRAM: https://www.instagram.com/hybridministry/ SHOWNOTES YOUTUBE ARTICLES https://tiptopbrain.com/blog/is-youtube-for-kids-the-pros-and-cons-of-kids-on-youtube/#:~:text=Well%2C%20YouTube%20allows%20kids%20to,to%20learning%20a%20new%20language. YOUTUBE ARTICLE #2 https://join.marketing/blog/youtube/#/ TIMECODES 00:00-03:39 Intro 03:39-09:24 Introduction to Generation Alpha 09:24-15:05 What does the Google Machine have to say about why kids are so obsessed with YouTube? 15:05-20:14 How Generation Z & Gen Alpha's consumption of YouTube might be changing things for the church 20:14-22:41 Outro TRANSCRIPT Nick Clason (00:01): Hey everybody. Welcome back to another episode of the Hybrid Ministry Show. So excited to be with you. I, as always am your host, Nick Clason, along for the ride. And in today's episode, I want to talk about this dude, my kids are obsessed with YouTube. What does this mean for the future? That's what we have on store. So make sure that you stick around. We're gonna talk about Generation Alpha, we're gonna talk about what's unique about YouTube, what I've found through a little bit of research and as well as just give some, as I've done before, some stream of consciousness kind of thoughts. This is what some implications might be for you and for your church moving forward, and how you can rethink the way, potentially the way that you do ministry or the way that you supplement what you do for ministry. Don't want you to forget that we are on YouTube. Nick Clason (00:52): And today I'm going to share a couple of exclusive graphics on the screen, so make sure that you head over there if that's something that you're interested in. Um, you can subscribe to that in the show notes, subscribe like the video. All those things will help. A rating or a review of the show, maybe even a share with a friend. All of that stuff really, really helps us get indexed gets found. And I just wanna say thank you. Like we have had, the last three or four months have been our biggest months by far, by like combined with almost all the other months before that. So we are well on our way to a thousand downloads. So pumped about that, we are almost up to 200 subscribers on YouTube. And so, again, very excited about that. Thank you guys for hanging out. I also want to toss this out there. Nick Clason (01:34): If you're listening, head to the show notes, http://www.hybridministry.xyz, and I'm gonna leave a link for the Q and for a q and a section. If you have questions that you want answered on this show, send them in. What are you grappling with? What are you wrestling through and how can we help be of any sort of assistant answering some of those and just giving some ideas and thoughts about. Again, uh, if you don't know my story, I am a youth pastor, Nick Clason in the trenches at a church in Dallas Fort Worth area. I am doing all the things. I am running the programs. We got Wednesday nights, we got Sunday mornings, and I am also someone who's just passionate about digital and hybrid ministry. Not because I want to forsake the gathering together, but because I want to add supplemental opportunities for you and me and us as a church to show up in the lives of our people, in my case, my students, in potentially your case, your congregation members' lives. Nick Clason (02:26): And so that's the whole mission and desire behind what we're doing here at this show. And so that's what we're gonna be exploring is different social media platforms, church marketing tips, digital communication opportunities, church, social media, and church growth ideas, especially talking about younger generations like Generation Z and Generation Alpha. And so that's in particular what this episode is going to be aimed at is this I idea and this realization that I'm coming to with Generation Alpha. If you don't know Jen Alpha is the, um, most, uh, they are the youngest kids in our student ministry age right now, sixth, seventh, eighth grade. Um, and so we're gonna dive into that a little bit more. Again, so thrilled to have you along in the show. I just wanna let you know one last thing before we dive into the actual content free ebook link in the show notes. Nick Clason (03:20): It will help you and give you your guide from posting a TikTok from zero all the way to finished. Again, thanks so much for hanging out on this, uh, show and let's dive into, dude, my kids are obsessed with you two. What does this mean for the church? First, we're gonna talk about Jen Alpha, so let's go ahead and do that on the other side. All right, so generation alpha, the the oldest generation Alpha was born in 2010. So a little bit of Lucy Goose goosey math that makes them 13 years old. That is what I often do for, um, like age like that. All right, so like someone's 13 years old. I always, if you subtract five, you'll know what grade they're in. That's a little pro tip youth pastor tip that I use. So 13 minus five equals eight. That means that the, uh, oldest Gen Z is eighth grade. Nick Clason (04:12): That means that seventh and sixth grade. So our entire middle school ministry is Gen Alpha. I might have said Gen Z, but I mean Gen Alpha, generation Alpha is basically our entire middle school ministry. So youth pastors, if, if you're a youth pastor like I am, you've been trying to crack the code of Gen Z. Gen Z is high school and in about four years, they're done. We're not worried about Gen Z anymore in student ministry, or we shouldn't be. And you know, some churches are just now grappling with the idea of reaching millennials, bro, millennials are in their forties now. Like I am a millennial. I am 33 years old, I'll be 34 in a couple of months. I am dead in the middle of my working life. I have children and my children are not Gen Z. My children are gen alpha. Um, so 2010 is the bracket. Nick Clason (04:58): So I have two kids, they're born in 2016 and then 2018. So they're square in that Gen alpha range. So a couple of things that are unique about them. 2010, keep in mind about this, right, 2010, for those of you listening, those of you older was the year that the ipo, the iPad was introduced. You might remember that. I remember when I was in college and the iPad was introduced, and when the iPad came out, I thought to myself, wow, who is even gonna use that? That's just an over-inflated iPhone. It doesn't even do anything for you. Now let me ask you this. How many iPads in your life have you owned me? 3, 4, 5, maybe at this point, right? Like at the time it was an ex exorbitant price tag. And I remember when it came out, we all in college, I was in college, all my friends were like, we're not ever gonna get the iPad. Nick Clason (05:47): That's ridiculous. I can do all the same things on my iPhone and carry it around in my pocket. Doesn't even have data then if they did introduce one with data. But I had this really cool opportunity, did an internship one summer in Connecticut, and me and the guy that I was staying with, my host family, we were chatting up one day about the iPad and its functionality. And he worked in Times Square. So I was in Connecticut and he, he commuted down the train an hour into Times Square, worked at a bank in Times Square. And so he had the iPad as a thing to do on the train so that he could work and commute, respond to emails, all those types of things. He got the plan with data, so we're talking about it, whatever. And I get ready to leave after my 10 weeks of staying at their house needing all their food. Nick Clason (06:28): And uh, they give me a going away gift of an iPad, like a brand new iPad. And so I walk into school the next year as almost the only kid in the entire, like sophomore class or junior class, whatever class I was in that had an iPad. In fact, all my friends made fun of me because they, they talked about how like, uh, bougie or how like, um, over the top I was for actually owning an iPad. And there was this hashtag that would go around, it's like hashtag Nick has an iPad. Like it, it was a joke. But my point in saying that is remember when the iPad came out, how long ago that was, how or how recent that might feel to you. That was the same year that the oldest group of generation Alpha kids were born back then when the iPad was created. Nick Clason (07:16): So hopefully that gives you just a little bit of context, a little bit of frame of reference timeline wise about when they were born, when that shift from Gen Z switched over to Generation Alpha. And so my kids, my personal kids are squarely in that Generation Alpha category and they are obsessed with YouTube. And so much so that our Disney plus our Netflix, all those things are not as important as our YouTube premium subscription that we just signed up for. In fact, I'm viewing YouTube Premium as one of my streaming services in my house. And quite frankly, the reason for that is my kids prefer to watch people like Ryan's World or Dude Perfect. Or, um, what's the one Rainbow Friends like on YouTube? So much so that I was like, I wanna get a, um, premium so that I can keep them away from commercials. Nick Clason (08:07): And in one hand, yes, Jen Alpha has a much lower tolerance for commercials than you and I might do, uh, or you and I might have as people who've grown up with traditional broadcast tv, but also like, bro, I'm letting them loose on YouTube. Like I, I want to at least, and I'm in the age with them still where they'll listen to me. They won't be defiant intentionally or disobey intentionally. So they'll watch what I tell them. They're allowed to watch shows that I'm okay with them watching, but I had no control over the ads. And so I bought premium to control the ads. I e get rid of the ads and it's a nice little feature. Um, I, I like it for my phone and stuff like that as well, cuz it's my, my account and then their, so their subsidiary kids' accounts, but they are obsessed with it. Nick Clason (08:51): And so I was, I was just, you know, fighting them again. They're like, Hey, I wanna be on YouTube, I wanna watch you on YouTube. And I'm like, all right, whatever. That's fine. And they're just watching our tv, you know, they don't even really watch it on like their phones or tab, they don't even have phones or, or devices really, but they'll watch it on just like our Smart TVs, our Rokus. And I was like, why are they so obsessed with YouTube? Like what gives, like, why is the deal? And so I just, I wanted to explore that and that's what I wanted to explore in this podcast episode. So let's dive into the next section, which I'm titling, what did the Google machine have to say about this? Let's check it out. Nick Clason (09:26): All right. Like any good millennial parent, I did what we've all done before, right? And I had this idea, and so I asked Google, Google, why do my kids like YouTube so much more than any other shows? And here's what, um, the first result spit out, it said, YouTube allows kids to explore their interest on a whim deeply, easily. And with great entertainment from week to week. Kids can go from, uh, routinely watching videos about plant-based diets to learning a new language. And so basically what I was saying is like that YouTube has just a vast array, a vast library of ideas to allow people to kind of explore. And that's one of the things, especially with Gen Z, I think we started to see that shift. I think that's gonna be even just as true, maybe even more true of generation alpha in the land of they get to tailor make their experience. Nick Clason (10:17): And I think that that right there is going to be a massive shift for churches. I don't think that we should compromise on our standards or our, the truth of the gospel or the truth of the message of Jesus and the fact that he redeems us from our sins and gives us an opportunity to have salvation found in him. But we oftentimes equate that truth of the gospel, that truth of Jesus with, uh, like, like church has to look this way. And if you're not coming to church every single week in person for 52 weeks a year listening to a pastor's sermon first and above all, and then maybe secondarily and ancillary finding community. But first you gotta make sure you go to that worship service. I mean, it's a very fun prolific approach. Uh, we've, we've all learned that marketing the concentric circles Rick Warren. Nick Clason (11:07): And I don't know that that like funnel approach is, or that like large groom gr large room gathering experience is the top of the funnel anymore. I think the top of the funnel is what I'm trying to, to propose to all of you digital and hybrid options and digital and hybrid ministry. And then if someone is interested in custom making their experience, they may not find, I'll just be honest with you, like, and don't crucify me for this, but like, I would rather listen to my pastor sermon o on a run or on my way to work than sit and listen for an hour just to a talking head. Like, I love my pastor, but like I can put it on 1.5 speed. I can get just about all the same experiences out of it. There's really no, and for me, I, I'm always, almost always late cuz I'm, I'm working on something ahead of time cuz my job is to work at church and I'm leaving early cuz I have to get to something else to run something else. Nick Clason (12:02): I'm not talking to almost like a single soul in the auditorium. Like the one element that I really can't get is live praise and worship. That is the one thing that I, I don't think like Spotify or something else digital can replace. That being said, like I do really want that connection, that community. Like that's really important to me. And, and I would almost argue, especially for our younger and next generations, like they want that real authentic like opportunity for connection and community. They want that more than they want a large group gathering auditorium. So I say that to say we have the message of the gospel, but we've equated the, the why or the mission and we've tied it very tightly to our method. And we've said the mission and the method are one and the same. And if you don't love coming to church at eight 30 to listen to a sermon, you don't love Jesus. Nick Clason (12:57): And while again, I think that there are benefits of that, and I think that that's like in a lot of churches, that's the way things are done. And I think that that's not a bad thing necessarily. I do think that in this like create your own experience world, how are we gonna reach people that can literally get on YouTube and watch whatever they want, yet we say, but you gotta do it this way over here. Like how much longer is that experience going to last? And so continuing on YouTube is the second largest search platform in the world, like right behind Google and it's owned by Google. So not only is it the second largest, and it's like, it's not like it's trying to compete with the first one, right? The first one powers the second largest search engine in the world. Some people say it's the third largest. Nick Clason (13:43): And and they would put Google images in between. Again, all three top three owned by Google. 400 hours of content is uploaded to YouTube. Every get this, every minute, 400 hours of content is uploaded to YouTube every single minute of every single day. That is bonkers to me. 1 million, or I'm sorry, excuse me, not million with an m, billion with a b, 1 billion hours of content are watched on YouTube every single day. Crazy. All right, this is from an article. Um, I got a couple different articles that I use to, to get some of these stats from. I'll drop those in the show notes. Um, so check those out. But television viewing figures from across Europe, this is a European art article, are in decline. Children and young adults now watch a third less broadcast television than they did in 2010. So like I said, that graph is up here on the screen if you're watching on YouTube. Nick Clason (14:41): If not, head on over to the show notes and you can check that out. But what I want you to know is that there, that YouTube is changing the game in television and I'm wondering what implications might be for church. So let's dive into some potential church implications on how generation alpha and generation Z consumption of YouTube might be changing things for the church in 2023 and moving beyond. All right, so what are our church implications? What does YouTube and the rise of it have as far as churches are concerned? What are the implications? I mean, here's the thing about churches, right? Like church is a social entity in a lot of ways. And like I know we're like, no, no, no, it's about Jesus and it's about relationship with him and it's not religion, it's relationship, all those things. That's fine. But at the, at the core of the day, like at the end of what we're talking about here, like when people feel connected to a church, it's because they feel connected to the belief system, probably, hopefully first and foremost, but then secondarily the community that they've found there. Nick Clason (15:39): And so if students, people, kids, parents, adults, anyone are not connected to the rest of the people, the rest of the larger organization of the church, they're not gonna stay in the church. And so the reality about this, this is very simple, this is very basic. I'm not trying to say anything honestly, really profound to be a part of a church. You're either a part of it or you're not a part of it. Like that's it, right? There's really only two options. You either feel a part of it or you don't feel a part of it. And there's all sorts of in between about people who maybe feel in the margins are trying to get a part of it, can't get a part of it, are not really trying to get a part of it, and are not really connected. But other people maybe like their parents are super connected. Nick Clason (16:16): There's all sorts of stuff in between. But at the end of the day, you either feel connected or you don't feel connected, okay? And like I said, there may be some gray, some nuance in there, but if you're not feeling connected, the reality is this, is that, is that your like tie to your church, your interest in your church is not gonna be that elevated based off of what we typically offer. And so how are we going to find ways, find inroads into our people's lives, potentially through YouTube? Uh, I said this a while back, 70, I think three or 79% of, um, people have at one point in time watched some sort of explainer how to video on YouTube. That's a great spot for churches to just start. How to read your bible, how to find accountability, how to pray short form, long form, long form clipped into short form. Nick Clason (17:07): There's all kinds of opportunities there. And you're probably thinking, I don't have time for this. I get it. That is where like there has to be a, a vision and a mission like fueling behind this idea. Like we are going all in on this because this matters to generation Z and generation Alpha and the younger people in our church. It may not be the biggest like priority for your top givers and donors in their forties, fifties, and sixties, but it matters to the younger generation. So how can we do that? Recently I was talking to a church and the funniest part about this is that, um, we had met where we had a planned meeting on the calendar with two youth pastors from another church in town. And they walked in as me and my boss and my other coworker associate were all, um, filming a TikTok video. Nick Clason (17:57): And it was one of those tos where it was like, do you know it or do you not know it? And the the theme was high school musical songs, and if you knew it, you went to one side of the, the frame on the camera, and if you didn't, you went to the other and they walked in on us doing that. Uh, but of course that led to a conversation like, what, what were you guys doing? How often do you post a TikTok? What's your philosophy and strategy behind it? But they told us that they were a youth ministry with 800 kids coming at one point in time and they don't have those numbers anymore. And so we like, that got me thinking like, again, the 800 kids that were a part of the church back in the day, why are kids less and less interested in church? Nick Clason (18:35): And I think it's because there's more and more opportunity out there for them. And a lot of times our response to that is, well then we need to get kids off phones. We need to get kids off social media and get them back in church. And that could work, like, that could modify their behavior to make that happen. Um, but are they really there? Is their heart really in it at that point? Um, and the then the question I thought of was like, well then what was the commitment level of the 800 back in the day? Was it just the best, most poppin social gathering to come to? Or was it, um, they felt forced, they felt expected, they had not as much, you know, distraction opportunity as they do now. And so maybe the, the quality of those 800 though, the quantity was there, the quality wasn't maybe now same thing. Nick Clason (19:26): The quality is there and the quantity is not. How do you raise, how do you raise both? And I think one way that you can raise both is to lean into this hybrid ministry. How can you on YouTube with 400 hours uploaded every minute with 1 billion, um, what was it? 1 billion, 1 billion hours of content watched every single day with 1 billion hours of content watched every single day. How can you lean into that, um, as a church and show up where it matters most in people's everyday lives? What matters most is not showing up on YouTube. I want to be clear, but what matters most is showing up in people's lives on a regular and consistent basis and maybe in the unexpected zones, i e not just the times you're expected to show up Wednesday nights and Sunday mornings. Well, hey everyone, thanks so much for hanging out on this episode. Nick Clason (20:19): I hope that just this kind of brain dump thought process, like live reaction to me exploring why in the world do my kids like YouTube so much? What does it mean for our churches helped? I still don't really know the actual why. I think it just gives them like their own control, their own algorithm selection. The algorithm shows them more and more of what they wanna watch and I think that they enjoy that. You know, um, some of the other streaming platforms are trying to sort of adapt that sort of algorithm ai thought process into what they're doing. I mean, so the reality is like they're still losing right to YouTube, like they're still losing to YouTube. And so, um, I just think that that trend is worth noticing. And uh, one of the reasons I notice it is, is threefold. One, I'm, I'm the church communication guy in our student ministry. Nick Clason (21:04): Two, I'm a youth pastor, so I interact with generation Alpha on a regular basis. Three, I'm the dad of generation alpha kids, like little, little kids, um, who are going to shape the future generations. And so those three things I'm noticing, and I hope that in immunos in them you find that advantageous and useful for your church to not grow outdated and stale, but to continue to grow young and and relevant to the students, kids and younger people in your congregations. Again, thanks so much for hanging out. Hey, I do wanna give you an update In episode 48, I talked about a shift in my content, what I'm doing now, and I did recently notice an uptick in my engagement and my views by focusing more on, on quality overt quantity. Um, and so again, I said in that episode it came down to just a margin or just like a capacity issue. Nick Clason (21:54): Um, and so the fact is, I have noticed that going up, going up and I did talk several episodes back about a posting service kind of tanking my YouTube shorts views, my YouTube shorts views have finally bounced back. And I'm so grateful for it and I think it's because I, I fed it more quality content that people would hopefully interact with and engage with more frequently. So I just wanted to give you that update. I've always told you I'm gonna keep it real with y'all here. And so that's just me trying to do that. Hey again, thanks so much for hanging out and uh, we will talk next time and don't forget, and as always, stay hybrid.

In this episode Nick discusses what to do before, during and after your gigantic summer events of Vacation Bible School (VBS) and Youth Summer Camp. How do you handle social and digital media? How do you promote? And what are the best practices to recap and successfully bring your entire church along for the ride on some of your biggest events of the summer! FREE E-BOOK: https://www.hybridministry.xyz/articles/ebook YOUTUBE: https://www.youtube.com/channel/UC9pjecCnd8FVFCenWharf2g TIKTOK: https://www.tiktok.com/@clasonnick?lang=en INSTAGRAM: https://www.instagram.com/hybridministry/ GOT QUESTIONS? WE GOT ANSWER: https://www.hybridministry.xyz/contact SHOWNOTES RUNNING A DIGITAL AD: https://www.hybridministry.xyz/009 MY CHURCH YOUTH MINISTRY ON SOCIAL MEDIA: https://www.instagram.com/crosscreekstudents/ MY CHURCH ON SOCIAL MEDIA: https://www.instagram.com/crosscreekcolleyville/ TIMECODES 00:00-01:56 Intro - VBS & Camp 01:56-05:31 Classify the Proirity of Your Events 05:31-08:36 Before your Event 08:36-13:17 During Your Event 13:17-15:05 After Your Event 15:05-16:41 Outro TRANSCRIPT Nick Clason (00:00): Well, hey everyone. Welcome back to another episode of the Hybrid Ministry Show. You can head to http://hybridministry.xyz for all of your needs, including transcripts, show notes, and old archived episodes. But today, and in this episode, what I want to talk about is I want to talk about church communications and church social media for VBS and summer camp. How do you handle these two major monumental tent pole style events in your church that you no doubt are having to already probably try and reconcile and figure out? And so we want, I want to talk about what to do before your event, what to do during your event and what to do after your event. Now, here's what you need to know. In most cases, when this episode is dropping here in the middle of June, you were probably already full bore into your pre VBS or pre-camp planning, and I get that. Nick Clason (00:56): And so this episode may be helpful for future, uh, years, future seasons, as well as give you some good ideas or thoughts during your, um, during your event or after your event of ways to handle church communications or church social media. Before we dive in, I wanna remind you that we are on YouTube, head to our YouTube channel to subscribe. We're on TikTok and I wanted to let you know that you can head in either of those places, the website or on YouTube or on TikTok to our show notes where you can get our completely free ebook on how to post to TikTok. It'll also put you on our email newsletter, which we are going to start getting going on a more regular basis. So far it's mostly just been, Hey, sign up for this ebook. Thanks. You're on our email newsletter and we've done nothing with that. Nick Clason (01:40): Um, but we're gonna start sending out some thoughts and ideas here in the future. Uh, noth nothing in the works just yet, but it will be coming. So without any further ado, let's dive in. How do you handle VBS and how do you handle camp in your church? Let's go. All right, so at our church, we have events classified as tier one, tier two, and tier three. Tier one are like the lowest rung events. They may get like an a scrolling announcement and that's it. Tier two is a little higher and then tier three, all right, honestly, I might have that reverse tier one might be the best. Tier three might be like the worst quote unquote. Uh, but both VBS and camp are like the top tier events. And so in your church, I would recommend that VBS and camp also be top level events. Nick Clason (02:26): If you are a senior pastor, uh, that recommendation is for you. If you're a church communications person, that recommendation is for you. If you're a youth pastor or kids pastor listening and you're screaming at your car or your phone or your headphones right now, like, yes, it is the most popular event. Like, you already know that, right? And you're trying to get other people on board with that idea. So I would recommend making it your top tier event and pulling out as many of the stops as it takes in order for you to be able to do that. Now, before we dive into the pre, during and post suggestions for your event, I do just say, if you don't have an event or a communications classification, uh, spelled out in like a handbook of some sorts, let me, let me recommend that that might be your first step because one of the challenges in churches, you, every ministry wants to announce their thing. Nick Clason (03:15): The women's minister wants to announce her thing. The senior adults ministry wants to announce their thing. The college ministry wants to make sure that their thing is announced. The kids' ministry of course, wants VBS announced Student Ministry of courts wants camp announce. How do you announce those? How do you celebrate those when they're over? Like how do you categorize and classify what gets air time? What gets screen time, what gets stage time? And that is where I would say if you have a classification, tier one, tier two, tier three, and then explain what falls under each of those categories, it's helpful, um, so that like people can request those things. And then when, like ladies bunko on a Friday night at, you know, Pauline's house is vying for the top tier event, you as a church communications person, you're gonna have to say, well, that's not a top tier event because it doesn't affect more than 50% of our population. Nick Clason (04:05): Or, you know, whatever the reasons might be. But sit down, work through what those things might be. A good rule of thumb is typically that you want the event or you want the thing that you're announcing that you're, you know, making known. You want it to affect a wide and vast majority of your people. And the reason that VBS does that is because it not only is for all of the kids in your church, but also you're gonna need just about as many volunteers or more than kids in your church to, to step up and serve. And so it is a big wide scale production. The entire church, the entire staff is usually involved in it. It's usually like a non-negotiable. You are not on vacation if you're on church staff during that week, like you are there. And so that's one of the reasons why it is such a top tier event camp is a little trickier, honestly, cuz it probably doesn't hit 50% of your people. Nick Clason (04:53): Uh, but it is a massive financial investment. And it is also probably your student ministry's most, uh, coveted or or biggest like event moment throughout the year. Um, it does also require a good portion, definitely a good portion of your student ministry, student ministry staff, student ministry volunteers. Does it include everybody? Maybe not. Um, but you may. And and that's where, right, like you can have your, you can have your, uh, categorizations, your classifications, but then sometimes like in that case you may fudge that and be like, this is still gonna be tier one. So let's dive into some ideas that you can do promoting and before your event, let's go. Nick Clason (05:33): All right, so if this is a top tier event and before your event starts, I wanna just give you some ideas. Do whatever you can pull all the stops to give it all the publicity that you can. What does that mean? Well, I would say give it all of your in church announcement moments. Give it all of your, um, give it all of your promotion that you can do inside the church. Video announcements, stage announcements, bathroom signs, uh, ev everything that you pull out, church bulletin, everything that you do on a week to week basis for your church. Give it everything that you got. All right. Like put all your gas behind all your effort, energy behind this event. Make sure that everyone in your church at least is very well aware of it. And then from the digital perspective and digital standpoint, how do you do and what do you do beyond that? Nick Clason (06:22): Well, I would recommend that you create for yourself a individual dedicated landing page on your church website. Maybe it's, maybe you buy a domain, maybe it's whatever the theme is, you know, dot com. Like, uh, if your theme is like wet and wild rapids.com. Now if you're doing like VBS in a can or VBS from like a curriculum content place, that that website is probably gonna be taken by another church or just by the, the VBS curriculum provider in general, right? But create some sort of like website and maybe you can get like VBS in yourtown.com or VBS in yourtown.church or something like that, that you can just own and use every single year. And then recycle it and refresh it to match and go along with whatever the theme is. But then when people, um, are searching for VBS in your town, that is hopefully gonna index well in SEO and in Google search for the town that your church is in. Nick Clason (07:18): Uh, but, but create a website. And in my mind, that website can be your centralized hub. Now, you should already have some sort of centralized hub to your church. And so if people do go to your church and then they do wind up going to vbs, you can just simply link it over to that one. It can also be a subset of your page. You already are paying for a church page. You can just do, you know, whatever church.com/vbs, uh, or whatever church.com/camp. But give it its own dedicated page. And in vbs laying a camp, you want to do packing list, you wanna do themes, you want to be, let that be the place where parents can go for daily recaps posts, uh, links out to social links, out to videos, um, packing lists, forms if you're going away. Um, let's see. Uh, like I like to include Spotify playlists, uh, that the kids, uh, have been worshiping to so that people can access that. They can continue to listen to that on their own time. And then also, last but not least, an idea might be put some energy and effort behind some Facebook advertising. All right, I'll link in our episode here on how to run a Facebook ad, uh, with me and Matt from a couple of, uh, almost a year ago at this point. But I'll link the how-to step-by-step process of running, creating, targeting on a Facebook ad. But get some ad power behind your, uh, your two events, VBS and camp. Nick Clason (08:38): All right, what are you gonna do during vbs and what are you gonna do during camp? Right? Like I said, odds are when this video and, uh, podcast drop, you're already there. You don't really have a lot of the, the pre-work probably to do anymore. Or if not, you're, you're, you're minimal. And most of those decisions have already been, it may be too late to create a website. It may be too late, you know, to uh, run an ad. And so during, I would do whatever you can to create daily content for your screens in your room. And so what I mean by that is you're gonna have large projector screens, probably wherever you are, camp vbs, either of those. And if you can have 1, 2, 3, uh, photographers, videographers around the better VBS is probably easier for that cuz you can get volunteer ones, um, camp, you probably need to pay to have that person go and pay them to be there, right? Nick Clason (09:26): You gotta pay for their, their room and board and lodging. And then you also have to pay them to be there. If you're on a bigger church staff, you may have a full marketing department, communications department and they may be able to spare a, a member of their team to go to camp with you for the week. Um, and so you don't have to necessarily pay them cuz they're getting paid by the church, but you do have to pay for them to be there, if that makes sense. But those investments are worth it because capturing those memories, capturing those photos and being able to capture those videos are amazing. And one of the best things I think to do is every single day have a daily recap that you post on your screen. So as soon as the kids come in, the top of the service is a daily recap video. Nick Clason (10:07): They can screen for their team, they can scream for 'em, they see themselves, they can laugh, they can giggle, they can sing along with the songs. I think all those are great, amazing ideas. Um, also I think you should post daily recap stuff for social media. So think about the multiple avenues in which you may wanna post. You may wanna post on, uh, the feed, Facebook feed, Instagram feed in on Instagram. It's gonna be 10 photos. You may also wanna post videos or things in your stories. Um, and you may also wanna post some reels. So one of the things we just got done with VBS this last week at our church, our church was doing a daily recap video with like a voiceover. So one of the people on staff did it, I did it from one of the days cuz we were hosting, um, a sixth grade event called Cross the Creek Week. Nick Clason (10:50): Um, and it's for our incoming, uh, sixth graders that was running in tandem in conjunction with their VBS across the, across the way. Um, but I would do like a recap, Hey, here's the, here's the theme, here's the word of the day, here's the verse. Um, and all the while there was just b-roll back behind of things going on events, uh, footage that they had for, for the event. I also posted on our own individual student ministry channels. The first two days I just did basic recaps. I just like got my phone out and just kind of captured the day, put a video on it, honestly edited it in TikTok or cap cut and just like let it be. And it was super simple text on screen, you know, cross Creek week day one. Uh, super easy way to do that. The, the third day I pulled students aside individually and I asked them, what's your favorite part of this event? Nick Clason (11:38): And I, I just clipped all those together real fast. And then on the fourth and final day we had our missions offering and we offered a contest to our sixth graders that if they were able to meet some sort of goal, um, they could pie a leader of their choice in the face. And so there were six groups, six teams, and five of the six teams met that goal. And so five of the six teams got a pie leaders. And so we captured five pies in the face. If you're on YouTube, check this out, here's my photo of me getting pied in the face. Cuz they did in fact choose me for one of them. Um, but I posted a video all five, like boom, boom, boom, just real fast. And then at the end, the group photo of the five of us being pied. Nick Clason (12:16): And so, um, I captured that. So on social, I would just, uh, look for different ways to capture what's going on. Um, I thought what, what my church was doing with the voiceover for the theme. I thought that was really good, um, and really well done. Um, and so I would, again, so you're looking at the, the challenge with it right? Is that you're looking for, uh, stuff for your screen. So you're looking for 10 80 by 1920, you're also looking for, um, you're also looking, what is that? No, that's 1920 by 10 80, then you're also looking for verticals. So then you're looking for 10 80 by 1920. Uh, so the way you capture it is gonna be different. So if you can have some people like you do social and you do, um, for the screens, vice versa, or you're just gonna have them like, come in, film this way and then come in and film this way, right? Nick Clason (13:02): Whatever the case might be, I would, uh, try and find a way. And the more people you hand have, the more hands you have on deck to help with that, the better for during your event that you can produce on a daily sort of basis. Let's check out what we can do after, all right, after, I would do a big total recap of the whole event. So you've done daily recaps and now you're doing like the big total recap that can just be B roll and uh, maybe voiceover or something like that. One of my favorite things to do is bringing that like camp person, uh, with me. The video person to camp is have them capture eight to 12, uh, testimonies of people, um, student and a couple leaders, and then splice that up together with some good B-roll over it and, um, show it in the service or show it in the, um, like whatever sort of recap event you have, uh, for, for your people. Nick Clason (13:58): Uh, and also post it, you know, to YouTube clip it up verticals so you can post it to social. Um, we did an event, uh, we will do an event after camp this year called camp. So it's the camp recap, um, and we're gonna invite parents to it. And that's what we're gonna show our, our video for, for camp, for returning students, um, and for returning parents to be able to check out what's going on with, uh, what went on at camp, what went on with student ministry, um, and get that also, um, if it's good enough, it'll be able to get played in your big church lobby. Um, and it, what it'll do is it will help your parents. It'll help your donors, it will help anyone who gave fundraisers invested in student ministry. It will give them a picture of what their financial and what their monetary and what their time investment went to. Nick Clason (14:45): And so, uh, this is why I think that capturing these moments digitally, um, and on video is so, so widely important because it just gives such a good picture and it helps bring your church along to what's going on in these monumental events for these, uh, for kid ministry and for student ministry. Well, hey everyone, so glad you hung out. I, uh, am thankful that you stuck around to the end of this video. Hey, I also just want to say like, I hope that you found this helpful and I also hope that you, um, have a great vbs and a great camp this season. Whether you're just finishing it or whether you're jumping into it this week. Um, prayers, blessings on you. I hope that it's amazing for any, uh, if you want to, to preview any of the content we did, I'll link both our, our overall church and, uh, my church's, uh, student ministry, which I run in the show notes. Nick Clason (15:40): You can check both of those out. You can again, head to YouTube to subscribe to our YouTube channel. Um, see the photo of me having Pie in the face. Uh, you can also follow me on TikTok for short video clips. And don't forget show notes and transcripts are available every single week http://hybridministry.xyz. This is gonna be episode number 049. Hey, listen, I'm gonna give you quick heads up. I may say that in some future episodes I lost a bunch of episodes on a hard drive, um, that is currently getting recovered now. Um, and so unfortunately, uh, there may be some, some shuffling. That's mostly a problem I have to deal with. Um, but I'm just letting you know that there be, there may be some clerical errors here in the next couple of weeks of me staying episode, whatever, and then it posting later cuz I currently don't have access to it. So anyway, all that to be said. Without any further ado, glad you're here. Thanks for hanging out. Head into the show notes to get everything you need. And as always, don't forget, stay hybrid.

In part 2 of our conversation with Brady Shearer, Dan dives into what the 1 page church social media plan is, and how churches have entered an era that finally gives them an advantage in the social media world. For more info about Brady Shearer and Pro Church Tools go to: https://www.nucleus.church/ https://prochurchtools.com/ https://www.instagram.com/bradyshearer/ https://www.youtube.com/user/ProChurchTools […]

Special Episode for Pastor Appreciation Month! I'd love to pray for you and your minstry by name. Reach out and let me know what I can pray for. Here's Matt's original video. Good Ideas for Churches is a joint project between Matt Whitman's The Ten Minute Bible Hour and Eyes Up. Have a good idea? Something that's helped your church? Something that's made the Gospel make sense to people in your community? I'd love to hear from you! Shoot me an email at aron.eyesup@gmail.com.