Podcasts about crossnet

LifeBlood: We talked about making it happen as an entrepreneur regardless of your circumstances, what it's like to create a new sport, finding that thing(s) that drives you, the value of experience, and why you've just got to take that first step, and how to get started, with Chris Meade, CoFounder of CROSSNET and The Founders Club.  Listen to learn the importance of knowing and embracing your company's numbers! You can learn more about Chris at CROSSNETGame.com, FoundersClubOfficial.com, Facebook, X, Instagram, and Linkedin. Thanks, as always for listening! If you got some value and enjoyed the show, please leave us a review here: ​​https://ratethispodcast.com/lifebloodpodcast You can learn more about us at LifeBlood.Live, Twitter, LinkedIn, Instagram, YouTube and Facebook or you'd like to be a guest on the show, contact us at contact@LifeBlood.Live.  Stay up to date by getting our monthly updates. Want to say “Thanks!” You can buy us a cup of coffee. https://www.buymeacoffee.com/lifeblood

I'm thrilled to have Chris Meade back on the show. You might remember Chris as the co-founder of CROSSNET, the four-way volleyball game that has taken backyards and beaches by storm. But today, he's here to talk about his exciting new venture, The Founders Club, a community designed to support entrepreneurs in navigating the ups and downs of building a business—and life. In this episode, Chris shares his journey from bootstrapping CROSSNET to seeing it become a staple in major retailers like Target and Costco. Along the way, he opens up about the lessons learned, mistakes made, and how those experiences inspired him to create a space where founders can connect, grow, and thrive.  Whether it's about overcoming loneliness, avoiding costly mistakes, or balancing business and life, Chris's insights are invaluable for anyone on the entrepreneurial path.

Since dropping out of college in 2016, Greg Meade decided not to take the conventional route for his professional endeavors. With an urge to create something of his own, he started a business with the hope of disrupting the outdoor games and sports industry. Just about 7 years later, we can confidently say he has. With over 1.2 Million players worldwide, Crossnet has been named: "AMERICA'S FASTEST GROWING BACKYARD GAME" - by ESPN "OUR #1 RANKED BACKYARD GAME" - People's Magazine "STORES CAN'T KEEP CROSSNET IN STOCK" - Forbes. Greg Meade is a serial entrepreneur and the co-founder of Crossnet, a globally recognized outdoor sport. You can find it anywhere you buy sports equipment, and it all started with just a team of college friends. Young Founder and want to be featured on the pod? Submit your application here. --- Made possible by ⁠⁠⁠Jetson⁠⁠⁠ - the #1 app for ⁠⁠⁠Entrepreneurs⁠⁠⁠ starting a business This episode was produced & edited by ⁠⁠⁠Murat Akyuz⁠⁠⁠ and co-host ⁠⁠⁠⁠Jake Harper⁠⁠⁠.---

Joel Padron is the COO and Partner at Homestead Studio, a leading growth agency specializing in acquisition and retention services for brands scaling from 7 to 8 figures of revenue. After scaling Crossnet on the performance side, Joel has been behind the wheel with some of the fastest growing brands in commerce since joining Homestead.In this episode, we're going in depth on how performance engines run at 8 figure brands, exploring Homestead's rigorous process for growth, their focus on financial targets, and how to leverage user-generated content to stay ahead in the DTC game.Episode brought to you by More StaffingJoin 15k founders and marketers & get our pod highlights delivered directly to your inbox with the DTC Pod Newsletter!On this episode of DTC pod we cover:1. Criteria for Partnering with Brands2. Working Preferences and Company Ethos3. Marketing Approach and Strategies4. Creative Content and Advertisement5. Offers and Customer Perspective6. Lessons Along The Way7. Practical Marketing Advice8. The Agency and Brand Experience Transition9. Landing Page Tactics and Paid Traffic10. Utilizing Landing Page Tools and Influencer OutreachTimestamps00:00 Understanding audience crucial for effective product marketing.07:37 Home-based brand support for seven- to nine-figure companies.10:56 Partnerships, business growth, and brand expansion.12:27 Proven success in US market key criteria.16:52 Exciting growth with diverse range of clients.21:25 Marketing strategy focuses on family and safety.24:19 Drive traffic to specific pages for conversion.27:48 Easy landing page creation for any employee.31:11 Good content creators drive successful advertising strategies.32:37 UGC and videos are harder to execute.37:53 Simplify information for practical, successful audience engagement.40:27 Agency work offers broader, deeper understanding of business.Shownotes powered by CastmagicPast guests & brands on DTC Pod include Gilt, PopSugar, Glossier, MadeIN, Prose, Bala, P.volve, Ritual, Bite, Oura, Levels, General Mills, Mid Day Squares, Prose, Arrae, Olipop, Ghia, Rosaluna, Form, Uncle Studios & many more. Additional episodes you might like:• #175 Ariel Vaisbort - How OLIPOP Runs Influencer, Community, & Affiliate Growth• #184 Jake Karls, Midday Squares - Turning Your Brand Into The Influencer With Content• #205 Kasey Stewart: Suckerz- - Powering Your Launch With 300 Million Organic Views• #219 JT Barnett: The TikTok Masterclass For Brands• #223 Lauren Kleinman: The PR & Affiliate Marketing Playbook• ​​​​#243 Kian Golzari - Source & Develop Products Like The World's Best Brands-----Have any questions about the show or topics you'd like us to explore further?Shoot us a DM; we'd love to hear from you.Want the weekly TL;DR of tips delivered to your mailbox?Check out our newsletter here and our Projects the DTC Pod team is working on:DTCetc - all our favorite brands on the internetOlivea - the extra virgin olive oil & hydroxytyrosol supplementCastmagic - AI Workspace for ContentFollow us for content, clips, giveaways, & updates!DTCPod InstagramDTCPod TwitterDTCPod TikTok ---Joel Padron - COO and Partner at Homestead StudioBlaine Bolus - Co-Founder of CastmagicRamon Berrios - Co-Founder of Castmagic

Want to grow your business?  Book a free consulting call with me:  https://meetings.hubspot.com/john-coyle/professional-services-call-public === Today's guest is Greg Meade, the Co-Founder of Crossnet . Crossnet does over $10 Million per year in revenue and more than a million people have played it. Today we're getting into:  - How he got the idea for Crossnet - Moving to Miami and playing everyday - The influencer strategy that helped them break through - His partnership with YouTuber Danny Duncan - His origins doing twitter meme pages - Which NBA players would win in a game of Crossnet - "Would you rather" but with celebrity collaborations === Timestamps: 0:00 - Every Kid Invented a Game 0:30 - How He Got The Idea 03:00 - Getting the First Product 05:45 - Selling at The Beach Everyday 08:09 - Getting Sales from Twitter 09:08 - The First Influencer Breakout 10:35 - Scaling, Ellen Degeneres, and Dick's in the DMs 15:54 - Biggest Challenges 23:30 - How Much Personal Income Founders Make 25:44 - Partnering with Danny Duncan 31:45 - The Right Way to Work With Influencers 37:05 - The Crossnet Team 42:45 - Selling Glass Blunts on Twitter 48:05 - Which NBA Players Would in Crossnet 50:33 - "Would You Rather" with Celebrity Collabs === Socials Host: John Coyle Twitter: https://twitter.com/johnjhcoyle Instagram: https://www.instagram.com/johnjhcoyle/ Guest: Greg Meade Twitter: https://twitter.com/woeismeade Instagram: https://www.instagram.com/woeismeade/ Brand: Crossnet YouTube: https://www.youtube.com/@CROSSNETGAME Twitter: https://twitter.com/crossnet Instagram: https://www.instagram.com/crossnetgame/ Learn more about your ad choices. Visit megaphone.fm/adchoices

Today on Retention Chronicles we're joined by Greg Meade, Co-Founder & CEO of CROSSNET and Good Sport. Greg and Mariah discuss the founding story of CROSSNET, scaling a business, game development, team management, the experience of going viral on social media, using word of mouth marketing to grow, being a thought leader in the ecommerce/DTC space, the stages the CROSSNET team went through to develop and improve their products, how he think about retention, marketing a game with the right branding, and finding the right balance of technology for your team. To enter in our Tracking Page Design Contest, click here!Or get your custom post-purchase experience mockup, click here!

In #12, Simmy and Michael unpack the stories of Kadama and Crossnet. Founded by University of Washington students who originally hoped to connect students with tutors on campus, Amin and Dani Shaykho, and Marwan El-Rukby pivoted that idea into app-based service when COVID hit. Using a genius TikTok marketing strategy that has produced billions of views and recruited over 2M users, Kadama will do $5M in revenue this year. The next company covered is Crossnet, a new sport invented by brothers Greg and Chris Meade, and Mike Delpapa, that combines four square with volleyball. Marketing strategies in the early days involved playing non-stop on the tourist-packed beaches of Miami, as well as focusing on Australia in the American winter season. Crossnet has generated well into the 8-figures of sales and has a masterplan to launch more games, like Smashnet, in collaboration YouTube star Danny Duncan. Make sure to like, subscribe, or leave a review for Our Future Podcast, the entrepreneurship podcast for young people! Check out Kadama: https://www.kadama.com/ Check out Crossnet: https://www.crossnetgame.com/ Follow the show on TikTok: @ourfuturepod Follow the show on IG: @ourfuturepod Message Michael on Twitter: @michaelsikand Message Simmy on Twitter: @_simmy_ Our Future Podcast is a production of Morning Brew. Learn more about your ad choices. Visit megaphone.fm/adchoices

Hey, there folks! Are you ready to dive into an exhilarating conversation about innovation, entrepreneurship and volleyball? Then you're in the right place. This week on the Digital Social Hour, we have none other than mastermind Chris Meade, co-inventor of CrossNet, the world's first four-way volleyball game. Join your host, Sean Kelly, as he humorously navigates the unique journey from corporate hustle to innovative success, one that saw a simple idea evolve into a hot-selling sensation across 5000 retailers. Who knew turning frustration with knockoffs into a quality product could revolutionize backyard games globally? This episode not only reveals the struggles of entrepreneurship and the thrill of invention but delves into topics of growth strategies, dealing with knockoffs, and even a cheeky patent story. From acquiring patents, the success of strategic partnerships to managing cash flows, every twist and turn will leave you in awe. And folks, that's just the tip of the iceberg. As Chris shares about expanding into new ventures, namely their latest company GoodSport, you'll get to understand the importance of boldness, creativity, and integrity in business. Finally, don't miss the poignant note on finding balance, work-life harmony and prioritizing personal time amidst all the hustle. It's a story of not just work, but love, persistence, balance and success. So, why wait? Tune in now, enjoy the ride, and get ready to be inspired. Remember this is the Digital Social Hour, where conversations make waves. See you all there! --- Support this podcast: https://podcasters.spotify.com/pod/show/digitalsocialhour/support Learn more about your ad choices. Visit megaphone.fm/adchoices

Gregory Meade is the co-founder and Chief Executive Officer of CROSSNET and Good Sport. Forbes 30 Under 30 Honoree. In this episode...

Save your space in line and join the waitlist for Willy today. Willy is the free ecommerce dashboard you can set up in seconds and bring real-time actionable insights to your team!In this episode of "You're Not Your ROAS", Chris Meade, Co-Founder of CROSSNET, discusses his experience running two successful businesses, negotiating agency fees, leveraging AI, and the potential impact of VR technology on human connection. He also shares insights on downsizing during the COVID-19 pandemic.Connect with Chris: https://www.linkedin.com/in/cjmeade/Enjoying this episode of ROAS? Make sure to check out our other shows on the Triple Whale Network.Oh. And before we forget...Join 20,000+ of the best ecommerce marketers + operators and get marketing breakdowns, expert advice, and insider marketing resources straight to your inbox, right here.Connect with us on social!

Get your copy of Grow: 12 Unconventional Lessons for Becoming an Unstoppable Entrepreneur Connect with Mike >>>  Website | LinkedIn | Instagram | Twitter Get Mikes free mentorship tools at www.fatafleishman.org Sign up for The Unstoppable Entrepreneur newsletter Drop a review and let me know what resonates with you about the show! Thanks for listening and make it your Best Day Ever! In this episode, Mike is joined by Chris Meade, Co-Founder of CROSSNET, the world's first four-way volleyball game. After going to film school and working sales for Uber, Chris, his brother, and a friend got together to brainstorm business ideas. After coming up with a list of ideas, they had a lightbulb moment to create a four-way volleyball game. CROSSNET is now available at retail and e-commerce vendors such as SCHEELS, Walmart, Target, Academy, DICKS, and 20+ more retailers across the United States and Canada.  Throughout this episode, Chris talks about the beginning stages of the business, finding a co-packer, his experience co-founding a business with his brother and friend, using influencer marketing, the value of mentorship, building a personal brand as an influencer, and so much more.  Connect with Chris on LinkedIn Check Out  CROSSNET

In this episode, we bring on Carl with Crossnet Ministries and get to know him better.

Greg is a legend. I hope you enjoy!

On today's episode Joel Padron joins us to discuss the rise of CrossNet— the hybrid sports ecomm phenomenon, and his recent move from being the Marketing Director there to the Head of Paid at Homestead. If you enjoyed this video please remember to rate & review! Watch this epsiode on YouTube now >> Check out Joel's agency at: https://homesteadstudio.co/ Learn more about your ad choices. Visit megaphone.fm/adchoices

Now That's What I Call EcomGold - Special Volume 1. While we prepare for Season 2 available from January 2023 we've put together four special episodes of EcomGold. Mashups! We've extracted some great insights from the previous episodes and compacted them into bitesized chunks. In this first 45 minute special we have: Chris from Crossnet on moving into retail. Kristen from SuitShop on UGC VS CGC (creator generated content).Drew from Mad Rabbit on bootstrapping VS raising external funding. Kaite from Aila on finding an expert to help create your products.Jarod from Muddy Bites on Kickstarter.Eli from Jones Road on customer experience. Do you have a back up of your store? No? Why risk it. Take 30s to install Rewind and they will back it up for you every day. You can roll back whenever you need to, if you need to. Here's a link for a free trial: https://rewind.com/ecommercegold/P.s. Shopify does not backup your store. Don't risk your business. Looking for a small experienced Shopify agency to provide you with fast solutions to things like landing page creation, tech stack optimisation, conversion rate optimisation and more? Check out vixxr.com. Finn is CSO  of this agency and leads from the front. Need a freelance Klaviyo email marketer to level up your email game? Look no further than peach-fuzz.co. Tabs can design, execute, suppress, test and segment. She focuses on DTC brands using Shopify and loves working with sustainable brands. If you're looking for crazy good email results you need to book in a call. A big thank you to our sponsors:Rewind Shopify App.Back up your Shopify store because not doing so is absolute lunacy!As a listener of the show, you can claim a no strings attached free month with this link: https://rewind.com/ecommercegold/VIXXR Shopify Agency.Currently offering an exclusive deal package for merchants who move to Shopify Plus worth $3000https://www.vixxr.com/

#141 Greg Meade From Crossnet: How Crossnet Invented a New Sport & Scaled It Using eCommerce This is the first time ever in the history of The Ecom Show that we've got an inventor of not just a product or a brand but of a whole new sport joining us as a guest on the show. Crossnet is the world's first four square Volleyball net. Crossnet gives a fun spin to the classic beach game Volleyball by splitting the net into four sections. Not only does this allow for more players to participate individually, but it also increases the difficulty of the game by adding an element of surprise as to where the ball will land. Today we've got Greg Meade, the co-founder of Crossnet, joining us here to share the idea behind how they got started and their journey ever since. The idea behind Crossnet came when brothers Chris and Greg reunited with their childhood best friend Mike and started reminiscing about their favorite childhood memories of playing four square and Volleyball. Drawing inspiration from both games, they decided to create a whole new sport and quickly developed a prototype that was well-received by their friends and family. There's been no looking back after that. Since then, they've expanded into two new verticals of Crossnet soccer and a Crossnet that's pool compatible. Before we get the ball rolling on Crossnet's story, here's a little about us: The Ecom Show is a bi-weekly e-commerce podcast sponsored by Budai Media. Budai Media is a retention marketing agency helping brands grow their revenue with personalized email and SMS marketing strategies. Budai Media has worked with over 125+ businesses and generated over 35M+ in additional revenue for the clients. The agency is also proud to be associated with Klaviyo as a Platinum Partner. This show is hosted by Daniel Budai, the founder and CEO of Budai Media. Join us in this episode as Greg walks us through the following: ✅The Story Behind How Crossnet Invented a New Sport ✅How Crossnet Uses eCommerce to Skyrocket Their Sales ✅Crossnet's Retention Marketing & Loyalty Program Strategy ✅The Platforms Crossnet Uses Grow Their Brand ✅Crossnet's #1 Customers ✅Crossnet's Vision for the Future If you enjoyed listening to this episode, make sure to leave us a good review. Want to get your hands on Crossnet? Visit their website: https://www.crossnetgame.com/ You can also follow Greg to know more about their journey: https://www.linkedin.com/in/gmeade/ To learn more about Daniel and Budai Media: Find him on LinkedIn: https://www.linkedin.com/in/budaidaney/ Follow him on YouTube: https://www.youtube.com/channel/UCKtHC2ojO_7mhMHXQ-qZcHQ Subscribe to our weekly newsletter, packed with the latest e-commerce buzz: https://www.thebudaimedia.com/weekly-newsletter-signup Check out some previous episodes: https://www.thebudaimedia.com/podcast Thanks for tuning in. We'll see you back here this Thursday.

Chris Meade used Gorgias to generate over $1,000,000 in retail sales, learn how he did, and you can too.Shray Joshi joins Chris to share big mistakes they've made during BFCM in years past.Sign up for Chris' weekly newsletter Cross Commerce here, and connect with him on Twitter and Linkedin. Chris Meade is the co-founder & CMO of CROSSNET, the world's first four-way volleyball game. Chris was honored with Forbes 30U30 for the 2021 Sports category. CROSSNET combines elements of the childhood game four square and volleyball in a competitive game to 11, win by 2. CROSSNET is now available at 3000+ retail stores such as Walmart, Target, DICKS, Academy Sports, Sam's Club and 20+ other retailers.

Chris Meade used Gorgias to generate over $1,000,000 in retail sales, https://www.gorgias.com/customers/crossnet (learn how he did, and you can too). After starting an Instagram account about the life of a baseball player. It grew into a community, and before he knew it a brand. This is his story, and the lessons learned along the way. Key moments in this episode of My Biggest Lessons 4:35 Professional athletes who have made it to the big leagues 5:30 Waiting until 1M in sales before spending money on advertising 7:00 Founder dynamics with a large age gap and working with your wife 8:00 College World Series the fire Marshall set up. 10:00 Business never escapes us Chris audiogram 10:30 Hiring a fractional CEO, and what you get from hiring them. When you need to spend more money. 17:00 getting into stores like Sheilds 18:00 Driving retail sales and sell through 19:45 Generating $5000 a day in sales from a single pop-up Sign up for Chris' weekly newsletter https://chrismeade.beehiiv.com/subscribe (Cross Commerce) here, and connect with him on https://twitter.com/chrismeadej (Twitter) and https://www.linkedin.com/in/cjmeade/ (Linkedin). Chris Meade is the co-founder & CMO of CROSSNET, the world's first four-way volleyball game. Chris was honored with Forbes 30U30 for the 2021 Sports category. CROSSNET combines elements of the childhood game four square and volleyball in a competitive game to 11, win by 2. CROSSNET is now available at 3000+ retail stores such as Walmart, Target, DICKS, Academy Sports, Sam's Club and 20+ other retailers.

Chris Meade used Gorgias to generate over $1,000,000 in retail sales, https://www.gorgias.com/customers/crossnet (learn how he did, and you can too). Cael Schwartz is head of product at Birddogs, he stopped by the DTCX studio in NYC to talk about their growth, Shark Tank, and advertising on platforms like Pornhub and Grinder. Key lessons in this episode. 5:00 The Impact Chubbies had on two ecommerce founders 6:13 Backlash from marketing emails 7:45 Funny stories 11:13 Day in the life of a head of product at an ecommerce company. 14:00 Inventory fuck ups 16:00 Begging suppliers to slow down after Shark Tank 21:00 Ordering 6 months of back inventory by accident 22:00 TV ads and alternative advertising networks including Pornhub and Grinder 28:00 Why Birddogs keeps everything in houseSign up for Chris' weekly newsletter https://chrismeade.beehiiv.com/subscribe (Cross Commerce) here, and connect with him on https://twitter.com/chrismeadej (Twitter) and https://www.linkedin.com/in/cjmeade/ (Linkedin). Chris Meade is the co-founder & CMO of CROSSNET, the world's first four-way volleyball game. Chris was honored with Forbes 30U30 for the 2021 Sports category. CROSSNET combines elements of the childhood game four square and volleyball in a competitive game to 11, win by 2. CROSSNET is now available at 3000+ retail stores such as Walmart, Target, DICKS, Academy Sports, Sam's Club and 20+ other retailers.

Chris Meade used Gorgias to generate over $1,000,000 in retail sales, https://www.gorgias.com/customers/crossnet (learn how he did, and you can too). Emanuel Storch is the founder of Blackbird foods, based out of NYC the OG plant protein and frozen pizza. Based Now the fastest growing pizza brand. Prior to this, he was the founder of Simpli gum. Key moments in this episode 0:00 Intro and how Blackbird Foods became the best plant based pizza and fastest growing pizza brand in the world. 3:00 Getting started with plant based meats to restaurants for plant based meat. 60% of the business is selling into food distributors. 5:00 Increasing sell-thru instores through sampling, and allocating budget into in-store samples and trade spending and going up to 20% trade spend. 9:00 Horror stories rolling up into retail. Bad promotions like individual slides and trying to get new ideas to shop. 11:15 How Blackbird Foods has changed from their first iteration, and growing from a plant based audience to a more wide appeal for flexitarians and adventurous foodies. 12:45 Selling on platforms like getter and Uber Eats. 14:30 How they were able to get into Whole Foods with regional and national buying. Emanuel started regional focusing on the North East including their home town of New York. They also launched in the South West region including Texas where the Whole Foods headquarters is. 16:30 Lessons learned from bringing Simply gum into Wal-Mart, Target, and Whole Foods. 17:00 Funding the business and keeping things simple including the best things being done in-house, and finding the right hires early on. 21:00 Lessons learned from product line expansion. Just because something is good for restaurants, doesn't mean that it will be a great fit for a restaurant. Sign up for Chris' weekly newsletter https://chrismeade.beehiiv.com/subscribe (Cross Commerce) here, and connect with him on https://twitter.com/chrismeadej (Twitter) and https://www.linkedin.com/in/cjmeade/ (Linkedin). Chris Meade is the co-founder & CMO of CROSSNET, the world's first four-way volleyball game. Chris was honored with Forbes 30U30 for the 2021 Sports category. CROSSNET combines elements of the childhood game four square and volleyball in a competitive game to 11, win by 2. CROSSNET is now available at 3000+ retail stores such as Walmart, Target, DICKS, Academy Sports, Sam's Club and 20+ other retailers.

Chris Meade used Gorgias to generate over $1,000,000 in retail sales, https://www.gorgias.com/customers/crossnet (learn how he did, and you can too). Pete Sena is a creative entrepreneur and forward-obsessed business builder and founder of Digital Surgeons. He brings over 20 years of experience with him, working on brands like Lego and Hershey to American Express and SalesforceTopics and Lessons. Lessons Pete has learned, and shares with the audience. Get your contract signed before giving away work. (Working with two major celebrities created a breakthrough campaign but had to chase the money) You have to start by defining success. Success isn't just working with great clients and making financial gains. How i've leaned into frameworks to shift and evolve my thinking. Where our focus goes our energy flows. It took me 15 years to realize that speed comes with systems and smart workflows. Now I lean into automations and frameworks to grow. DON'T build a business AROUND you. Key Moments in this episode: 2:30 Getting qualified to work with brands from someone who knows how to design and code from first iteration to going public and big names like Kanye West and Lady Gaga. 4:00 Choosing the right agency partner is about working on what the agency is best at. If they're a PR agency, focus on PR, not website design. 7:30 When a $100,000,000 digital turnaround strategy doesn't go as planned. 9:30 Lessons from Nik Sharma on branding through different tactical lenses. Branding is always happening. It's easier to brand first then to go back and try to overhaul and fix things. 12:30 Measuring brand vs other aspects like conversion, and how those investments early on make a difference. 14:00 The first advice Pete would give to someone starting an agency is don't start an agency. Sometimes it just happens, but other times it's a way to work on your craft. You don't need to start an agency to do what you want to do. 16:00 Working at an agency is a great way to work on a few different things without bouncing around jobs. Starting an agency is starting a service based business. 18:30 The world of instant gratification and ease of getting started leading to a lack of patience. Diversification helps, but it won't help you chase passion. Knowing yourself is the most important thing when it comes to waiting for an overnight success. 22:00 The green zone, or the zone of genius is where you can be motivated to work and you're good at. Some people might love data entry whereas others love more creative work. 24:00 Staying motivated and thinking beyond the metrics when there are other things to think of. Crossnet is more than daily sales, it's creating memories and beautiful days with friends and family. 30:00 Finding your purpose and making it easier to have the genius zone. Sign up for Chris' weekly newsletter https://chrismeade.beehiiv.com/subscribe (Cross Commerce) here, and connect with him on https://twitter.com/chrismeadej (Twitter) and https://www.linkedin.com/in/cjmeade/ (Linkedin). Chris Meade is the co-founder & CMO of CROSSNET, the world's first four-way volleyball game. Chris was honored with Forbes 30U30 for the 2021 Sports category. CROSSNET combines elements of the childhood game four square and volleyball in a competitive game to 11, win by 2. CROSSNET is now available at 3000+ retail stores such as Walmart, Target, DICKS, Academy Sports, Sam's Club and 20+ other retailers.

Chris Meade used Gorgias to generate over $1,000,000 in retail sales, https://www.gorgias.com/customers/crossnet (learn how he did, and you can too). Dan Demsky is a co-founder of Unbound Merino. A premium apparel company made for travel. 3:45 Getting started and positioning a premium brand online 9:35 How do customers understand about Merino and the properties. 11:35 Do customers come back or buy more. 13:25 The skills from a video production company that helped to launch an ecommerce brand with customers instead of clients. 15:20 Biggest lessons and mistakes, including hiring much faster than they could keep up with. Sign up for Chris' weekly newsletter https://chrismeade.beehiiv.com/subscribe (Cross Commerce) here, and connect with him on https://twitter.com/chrismeadej (Twitter) and https://www.linkedin.com/in/cjmeade/ (Linkedin). Chris Meade is the co-founder & CMO of CROSSNET, the world's first four-way volleyball game. Chris was honored with Forbes 30U30 for the 2021 Sports category. CROSSNET combines elements of the childhood game four square and volleyball in a competitive game to 11, win by 2. CROSSNET is now available at 3000+ retail stores such as Walmart, Target, DICKS, Academy Sports, Sam's Club and 20+ other retailers.

Chris Meade used Gorgias to generate over $1,000,000 in retail sales, https://www.gorgias.com/customers/crossnet (learn how he did, and you can too). Mike Fata is the founder of Manitoba Harvest. A company that makes natural hemp foods sold online and in-store. Get in contact with him, and https://www.fatafleishman.org/ (learn more about mentoring here). 2:00 Thoughts on college and university and educating yourself. There are more ways to educate yourself than traditional channels. 4:30 How Mike funded the original iteration of Manitoba Harvest. Now as an investor, Mike shares what types of investments he makes in products, and founders he'd like to have in his house, and singing high praise for Jake at Mid Day Squares. 7:30 It's a much more competitive world now, but there are more tools you can use. 9:00 Lessons learned the hard way, including not trying to fight the government. Even if you win the battle, you could be paying a lot more down the road. 10:30 Being an entrepreneur is a competitive sport, and you have to eat and train like an athlete. Chris shares the benefits of doing yoga or Pilates twice a week. 13:30 Bootstraping, putting in your own capital, and building out your own board of advisors. Mike shares resources for setting up an advisory board without being taken advantage of. 16:00 The race to profitability with lowering valuations and the importance of making money. The journey from $5-$10M and then to $50M requires a ton of capital. A true 50% gross margin with discounts and overhead gives you the ability to tap into growth. Sign up for Chris' weekly newsletter https://chrismeade.beehiiv.com/subscribe (Cross Commerce) here, and connect with him on https://twitter.com/chrismeadej (Twitter) and https://www.linkedin.com/in/cjmeade/ (Linkedin). Chris Meade is the co-founder & CMO of CROSSNET, the world's first four-way volleyball game. Chris was honored with Forbes 30U30 for the 2021 Sports category. CROSSNET combines elements of the childhood game four square and volleyball in a competitive game to 11, win by 2. CROSSNET is now available at 3000+ retail stores such as Walmart, Target, DICKS, Academy Sports, Sam's Club and 20+ other retailers.

Chris Meade is not only marketing a product, he's creating a new sport!Through CROSSNET he's brought 'foursquare' to volleyball, soccer and pickleball; and he's done it all without raising venture money.Chris and his brother, Greg, are the products of a small town in Connecticut. The brothers and a childhood friend were tired of the rat race, so they found something they were passionate about and dumped their savings and 401Ks into it.Listen to Chris as he speaks to BANKNOTES editor in chief Ian Leslie on how CROSSNET got its start, lessons learned, and what the future holds.

Chris Meade used Gorgias to generate over $1,000,000 in retail sales, https://www.gorgias.com/customers/crossnet (learn how he did, and you can too). Athletes treat pain with many different remedies, but many have side effects or other bad stuff. That's why Ryan Gresh started the Feel Good Lab. 2:37 Mark Cuban tackling pharmaceuticals. 3:46 Creating products without bad ingredients for transdermal delivery, but keeping the ingredients that work. 5:20 Getting customers to trial a new product when you're in chronic pain through authoritative 8:30 Selling on QVC and making the claims around brand level natural messaging. 13:00 Learning how to use fund raising to drive retail sales in stores like Target vs bootstrapping and then raising money when you need it. 19:30 The mistake of paying part time employees full time wages. 21:00 Ryan's biggest lesson of treating the business like a family and not a sports team. Not everyone will treat the business the same way as you. Sign up for Chris' weekly newsletter https://chrismeade.beehiiv.com/subscribe (Cross Commerce) here, and connect with him on https://twitter.com/chrismeadej (Twitter) and https://www.linkedin.com/in/cjmeade/ (Linkedin). Chris Meade is the co-founder & CMO of CROSSNET, the world's first four-way volleyball game. Chris was honored with Forbes 30U30 for the 2021 Sports category. CROSSNET combines elements of the childhood game four square and volleyball in a competitive game to 11, win by 2. CROSSNET is now available at 3000+ retail stores such as Walmart, Target, DICKS, Academy Sports, Sam's Club and 20+ other retailers.

Nik Hall is a follower of Christ, husband to the best wife, and the cofounder of vitafive, an emerging gummy vitamin brand with high quality ingredients and now a lower sugar gummy vitamin alternative that we have launched into Target and HEB (while previously scaling our sugar gummy into over 7,000 retail doors. Key times in this episode https://www.youtube.com/watch?v=nPnVXi1mf04&t=210s (3:30) Why people stop taking their vitamins after a few weeks and lifetime value drops. https://www.youtube.com/watch?v=nPnVXi1mf04&t=330s (5:30) Managing regulations and following best practices. https://www.youtube.com/watch?v=nPnVXi1mf04&t=570s (9:30) Good vs bad partners. Stay away from drug stores like CVS and Walgreens. https://www.youtube.com/watch?v=nPnVXi1mf04&t=930s (15:30) Breaking down the math of increasing LTV https://www.youtube.com/watch?v=nPnVXi1mf04&t=1020s (17:00) Go slow and build methodically vs trying to do everything all the time. https://www.youtube.com/watch?v=nPnVXi1mf04&t=1200s (20:00) Changes in marketing spend now vs 12 months ago, and mastering Amazon ad buying budget. 23:27 Nik's biggest lesson is to have faith that the process and everything will work out. Sign up for Chris' weekly newsletter https://chrismeade.beehiiv.com/subscribe (Cross Commerce) here, and connect with him on https://twitter.com/chrismeadej (Twitter) and https://www.linkedin.com/in/cjmeade/ (Linkedin). Chris Meade is the co-founder & CMO of CROSSNET, the world's first four-way volleyball game. Chris was honored with Forbes 30U30 for the 2021 Sports category. CROSSNET combines elements of the childhood game four square and volleyball in a competitive game to 11, win by 2. CROSSNET is now available at 3000+ retail stores such as Walmart, Target, DICKS, Academy Sports, Sam's Club and 20+ other retailers.

Engineer turned Entreprenur Austin Maxwell started out on Shark Tank, and now he's selling coolers around the country. Austin shares his secrets to: Generating his first $100K in sales to get on Shark Tank Dominating trade shows as a sales channel and form of lead generation The Shark Tank impact on a growing business All ships sink eventually, including the partnerships you launched your business with. How Austin is currently finding high ROI on Tik Tok. Sign up for Chris' weekly newsletter https://chrismeade.beehiiv.com/subscribe (Cross Commerce) here, and connect with him on https://twitter.com/chrismeadej (Twitter) and https://www.linkedin.com/in/cjmeade/ (Linkedin). Chris Meade is the co-founder & CMO of CROSSNET, the world's first four-way volleyball game. Chris was honored with Forbes 30U30 for the 2021 Sports category. CROSSNET combines elements of the childhood game four square and volleyball in a competitive game to 11, win by 2. CROSSNET is now available at 3000+ retail stores such as Walmart, Target, DICKS, Academy Sports, Sam's Club and 20+ other retailers.

Tim Sheilds invented a sport! He joins Chris to share his biggest lessons, along with his journey of inventing and launching a sport! 1:00 Recent success of UBall, and what it is. 2:00 What if James Nasmith invented basketball today? 3:30 The painpoint that lead to the product being invented. 4:45 Growing the sport and learning lessons the hard way 6:30 Manufacturing issues. 8:30 Quality testing to make sure the product can survive, and not testing in extreme heat. 11:10 Working with big names like Lonzo ball, and motivating them to continue to post. 16:00 Importance of email marketing to be able to tell your story. 19:30 Messaging and availability for your customers 21:47 Afterpay and other payment options, and sneaking it into the abandoned cart flow 23:00 The Biggest Lesson - not following up and staying in touch with personal relationships. Pick 5 relationships to foster and talk to them on a weekly basis, and what to talk about when you're hanging out with friends Sign up for Chris' weekly newsletter https://chrismeade.beehiiv.com/subscribe (Cross Commerce) here, and connect with him on https://twitter.com/chrismeadej (Twitter) and https://www.linkedin.com/in/cjmeade/ (Linkedin). Chris Meade is the co-founder & CMO of CROSSNET, the world's first four-way volleyball game. Chris was honored with Forbes 30U30 for the 2021 Sports category. CROSSNET combines elements of the childhood game four square and volleyball in a competitive game to 11, win by 2. CROSSNET is now available at 3000+ retail stores such as Walmart, Target, DICKS, Academy Sports, Sam's Club and 20+ other retailers.

Sean Riley has gone from being on Shark Tank to millions of dollars a year in sales. Clean your butt. https://dudeproducts.com/ 1:17 with the story of how it was created, and launching a company while having full time jobs. 4:50 Going from some cool learnings to making it a full time with less than 100K in sales by going through an incubator, and taking part time jobs to make ends meet. 6:00 Getting into more retail stores and sections, and launching complimentary products that grow bigger and faster. 7:30 Raising capital and working with Mark Cuban. They used the money toward inventory, and that's the best place to put capital early on if you can. This let them build relationships with banks to open up lines of credit based on sales and accounts receivable. ivan@hoski.ca This is a good audiogram. 10:20 Be patient and let the capital come. 10:50 $702,000 in Amazon Prime sales. Using previous data to place bets for home runs and use the inventory for future orders. 13:10 Mark Cuban's best advice early on was don't drown in opportunity. Spend your time with what's working. They learned during COVID how to prioritize their loyal retailers who reordered and slotted in toilet paper isles. 15:00 Most of the budget is spent putting towards getting new trials. Their NASCAR was a partnership with Wal-Mart. This means looking at ROAS less directly for direct sales through the website. 17:35 Sean is unapologetic about sharing wins and addressing competition from big brands of toilet paper players like Royal and Charmin. 20:00 Sean loves getting involved with billboards and out of home, including the virality of online presence. Sign up for Chris' weekly newsletter https://chrismeade.beehiiv.com/subscribe (Cross Commerce) here, and connect with him on https://twitter.com/chrismeadej (Twitter) and https://www.linkedin.com/in/cjmeade/ (Linkedin). Chris Meade is the co-founder & CMO of CROSSNET, the world's first four-way volleyball game. Chris was honored with Forbes 30U30 for the 2021 Sports category. CROSSNET combines elements of the childhood game four square and volleyball in a competitive game to 11, win by 2. CROSSNET is now available at 3000+ retail stores such as Walmart, Target, DICKS, Academy Sports, Sam's Club and 20+ other retailers.

Connect with Max, Cofounder of Bala Bangles on https://www.linkedin.com/in/maximilian-kislevitz-12b147b/ (LinkedIn). Bala Bangles reinvented the way people work out by wearing the weights, and looking at how people work out at home. 4:30 Talking about the first iterations of the product and messaging, and blurring the lines of fashion and fitness. 7:45 Not relying on performance marketing and discounts earlier. 11:30 Almost being bankrupted with large orders from big box retailers, and lessons from Mark Cuban. 14:30 Working with retailers where you stand out vs blend in. 17:45 Being burned by retailers and influencers that rip you off or don't perform. 21:00 Finding your swim lanes when working with your significant other, including adding a safeword and reminding people that they're doing a good job. Sign up for Chris' weekly newsletter https://chrismeade.beehiiv.com/subscribe (Cross Commerce) here, and connect with him on https://twitter.com/chrismeadej (Twitter) and https://www.linkedin.com/in/cjmeade/ (Linkedin). Chris Meade is the co-founder & CMO of CROSSNET, the world's first four-way volleyball game. Chris was honored with Forbes 30U30 for the 2021 Sports category. CROSSNET combines elements of the childhood game four square and volleyball in a competitive game to 11, win by 2. CROSSNET is now available at 3000+ retail stores such as Walmart, Target, DICKS, Academy Sports, Sam's Club and 20+ other retailers.

Michelle and Nikki started Elavi to fulfil their own need for  Functional, shelf-stable snacks designed to go with you anywhere and help with cognitive focus, balanced mood, athletic recovery, and overall vitality in a delicious, convenient way. 4:00 Starting by bootstrapping, which is amazingly hard to 5:20 Balancing full time focus form one co-founder without both having to deplete their safety nets and the importance of having a co-founder. Making contribution of both sweat equity and capital equity and managing the dynamics. 9:30 Starting their retail strategy local to keep acquisition costs down, and find out what their sales and follow up strategy looks like. 12:00 What types of sales collateral do you need? What unexpected customers did you get. 15:00 Working with distributors to work into big box retail 18:00 Hard lessons learned including shipping LTL truck loads to residential SF addresses, and working with retailers. 20:00 Discussing DTC or retail sales strategy and creative marketing strategies to connect with customers. Sign up for Chris' weekly newsletter https://chrismeade.beehiiv.com/subscribe (Cross Commerce) here, and connect with him on https://twitter.com/chrismeadej (Twitter) and https://www.linkedin.com/in/cjmeade/ (Linkedin). Chris Meade is the co-founder & CMO of CROSSNET, the world's first four-way volleyball game. Chris was honored with Forbes 30U30 for the 2021 Sports category. CROSSNET combines elements of the childhood game four square and volleyball in a competitive game to 11, win by 2. CROSSNET is now available at 3000+ retail stores such as Walmart, Target, DICKS, Academy Sports, Sam's Club and 20+ other retailers.

Ash Melwani is cofounder and CMO at Obvi, a health and wellness supplement brand. He joins Chris Meade to talk about the growth of their brand to over $30M in sales over the last 30 months. 3:30 Setting up partnerships with legacy brands like Entenmann's and Reese's for partner and customer value and understanding. 9:00 Advanced marketing and collaborating with other brands. 12:00 Ash shares his biggest lessons which include not testing enough, bad flavours. 15:00 Keeping it simple with unanimous approval in house for flavouring. 17:00 Power of their Facebook community for R&D. 19:00 How the 3 co-founders came together to play to each other's strengths. Sign up for Chris' weekly newsletter https://chrismeade.beehiiv.com/subscribe (Cross Commerce) here, and connect with him on https://twitter.com/chrismeadej (Twitter) and https://www.linkedin.com/in/cjmeade/ (Linkedin). Chris Meade is the co-founder & CMO of CROSSNET, the world's first four-way volleyball game. Chris was honored with Forbes 30U30 for the 2021 Sports category. CROSSNET combines elements of the childhood game four square and volleyball in a competitive game to 11, win by 2. CROSSNET is now available at 3000+ retail stores such as Walmart, Target, DICKS, Academy Sports, Sam's Club and 20+ other retailers.

Sweating is hard to stop unless you are always wearing deodorant or spend money on Botox. Mathieu Mireault is the co-founder and marketing director at Dermadry. The world's leading manufacturer of iontophoresis machines for the treatment of hyperhidrosis, a medical condition characterized by excessive sweating that affects approximately 1 in 20 people worldwide. Key moments in this episode 3:00 Figuring out how to start a business when you have no experience 6:00 Knowing your competition's weakness (that can be your strength). Especially in older industries 7:30 Dealing with the microchip shortage. 10:30 Self financing a medical device company through banks and government grants 11:30 Working with Health Canada to be able to sell the devices on the website and through retailers like Costco. 13:00 Finding loopholes that allow you to sell and expand. 16:00 Focusing on organic vs paid Tik Tok content 17:50 What Matt would do differently (setting more realistic goals) Sign up for Chris' weekly newsletter https://chrismeade.beehiiv.com/subscribe (Cross Commerce) here, and connect with him on https://twitter.com/chrismeadej (Twitter) and https://www.linkedin.com/in/cjmeade/ (Linkedin). Chris Meade is the co-founder & CMO of CROSSNET, the world's first four-way volleyball game. Chris was honored with Forbes 30U30 for the 2021 Sports category. CROSSNET combines elements of the childhood game four square and volleyball in a competitive game to 11, win by 2. CROSSNET is now available at 3000+ retail stores such as Walmart, Target, DICKS, Academy Sports, Sam's Club and 20+ other retailers.

Michael Uy is a retired content creator who has built Tik Tok houses and generating 1.6B views. What it's like setting up and living in a Tik Tok house. Lessons learned from the creatives and the brands buying. Focusing on one platform first and using that to grow other platforms. Why some influencers make it, and others don't. The hardest lesson he learned - taking off more than he could chew. Sign up for Chris' weekly newsletter https://chrismeade.beehiiv.com/subscribe (Cross Commerce) here, and connect with him on https://twitter.com/chrismeadej (Twitter) and https://www.linkedin.com/in/cjmeade/ (Linkedin). Chris Meade is the co-founder & CMO of CROSSNET, the world's first four-way volleyball game. Chris was honored with Forbes 30U30 for the 2021 Sports category. CROSSNET combines elements of the childhood game four square and volleyball in a competitive game to 11, win by 2. CROSSNET is now available at 3000+ retail stores such as Walmart, Target, DICKS, Academy Sports, Sam's Club and 20+ other retailers.

Today I have my friend Greg Meade on the show. Greg is the founder of CrossNetgame.com which is an amazingly fun game that is a combination of volleyball and four square. I have a set, my kids love it and in this episode we’re going to learn how to launch a successful game to the market. What You’ll Learn What is Cross Net and how to play How Greg invented the Cross Net game How to successfully launch a brand new game to the market Other Resources And Books CrossnetGame.com Sponsors Postscript.io – Postscript.io is the SMS marketing platform that […] The post 407: Starting The World’s Fastest Growing Backyard Game With Greg Meade Of CrossNet appeared first on MyWifeQuitHerJob.com.

Chelsea Moore is the Founder and CEO of BOXFOX -- whose goals make it easy to build custom gifts and keep in touch with your friends, thy've grown to 47 employees and 8 figures in revenue. Key moments in this episode. 4:20 The choice to keep fulfilment in house even with higher costs to keep presentation and flexibility to their high standards. 6:50 Working with other online retailers and what the deal structure looks like. 12:30 Covid-19 refocusing what investments matter most versus doing every trade show they can do, and the importance of unplugging. 13:50 Working on the business vs in the business keeping things high level (and coming back in when you need to). 17:30 Accurate projecting and forecasting amid pandemic and iOS changes and how to save them through other channels. Sign up for Chris' weekly newsletter https://chrismeade.beehiiv.com/subscribe (Cross Commerce) here, and connect with him on https://twitter.com/chrismeadej (Twitter) and https://www.linkedin.com/in/cjmeade/ (Linkedin). Chris Meade is the co-founder & CMO of CROSSNET, the world's first four-way volleyball game. Chris was honored with Forbes 30U30 for the 2021 Sports category. CROSSNET combines elements of the childhood game four square and volleyball in a competitive game to 11, win by 2. CROSSNET is now available at 3000+ retail stores such as Walmart, Target, DICKS, Academy Sports, Sam's Club and 20+ other retailers.

Chris is the co-founder of CrossNet the fastest-growing garden game in the USA. Chris is a Forbes 30 under 30 founder and together with his brother and long-term friend created CrossNet in his backyard. Chris experienced massive retail success scaling from 0 to 3500+ stores with zero external funding. In this episode, he teaches us how he did it. Check out Rewind app and claim your free month: https://rewind.com/ecommercegold/Clearco. Get funded: https://clear.co/partner/vixxr/?redir...VIXXR Shopify Agency. https://www.vixxr.com/

Patsy's Candy is a confectionary business with over 100 years of experience. They also make CBD chocolates that almost landed him in jail. 2:30 Starting by selling CBD tinctures at farmers markets and trade shows before selling a couple of businesses to focus on CBD chocolates. 4:45 Scaling taboo brands when you can't market on Facebook and you have to rely on word of mouth and community. 8:22 Buying into a family business and updating an old assembly line. 13:30 Looking at the legal challenges of selling a product derived from cannabis. Sign up for Chris' weekly newsletter https://chrismeade.beehiiv.com/subscribe (Cross Commerce) here, and connect with him on https://twitter.com/chrismeadej (Twitter) and https://www.linkedin.com/in/cjmeade/ (Linkedin). Chris Meade is the co-founder & CMO of CROSSNET, the world's first four-way volleyball game. Chris was honored with Forbes 30U30 for the 2021 Sports category. CROSSNET combines elements of the childhood game four square and volleyball in a competitive game to 11, win by 2. CROSSNET is now available at 3000+ retail stores such as Walmart, Target, DICKS, Academy Sports, Sam's Club and 20+ other retailers.

Rob Fraser is a 5X national team professional cyclist! Now he's spending his time growing Outway, a sock brand which he's bootstrapped up to $10M in sales. Now it's time to scale to $100M. After wearing his cycling socks all day, he realized that they could be a bit better in quality. 2:45 Getting people to buy $15 - $20 socks on the internet that they can't feel before buying. Rob started in person to get people to buy, try, and build trust. They also told the story for cyclists, runners, and other athletes. 8:30 Combating iOS changes by going back to trade shows and other creative strategies. They're also promoting at events like marathons to give all runners a pair of socks. 12:25 Staying focused on not adding too many line items like shirts and hoodies. 18:00 Working with a team to keep egos and big personalities focused on the goal. Sign up for Chris' weekly newsletter https://chrismeade.beehiiv.com/subscribe (Cross Commerce) here, and connect with him on https://twitter.com/chrismeadej (Twitter) and https://www.linkedin.com/in/cjmeade/ (Linkedin). Chris Meade is the co-founder & CMO of CROSSNET, the world's first four-way volleyball game. Chris was honored with Forbes 30U30 for the 2021 Sports category. CROSSNET combines elements of the childhood game four square and volleyball in a competitive game to 11, win by 2. CROSSNET is now available at 3000+ retail stores such as Walmart, Target, DICKS, Academy Sports, Sam's Club and 20+ other retailers.

Steve O'Dell joins Chris Meade to share the biggest lessons he's learned while building Tenzo Tea, a CPG brand who makes the best matcha tea. Steve shares with Chris. How they got their first retail accounts by knocking on doors and cold calling. Dealing with knock offs and me too products especially on Amazon. Building trust for taste when selling online, and the products have a hard reputation. Building out a successful subscription program without breaking the bank. Making your first hires. Steve says to go uncomfortably long with as few people as possible. Having boundaries with your cofounder Setting milestones that are clear to understand and easy to follow to keep your staff focused and your company growing. Sign up for Chris' weekly newsletter https://chrismeade.beehiiv.com/subscribe (Cross Commerce) here, and connect with him on https://twitter.com/chrismeadej (Twitter) and https://www.linkedin.com/in/cjmeade/ (Linkedin). Chris Meade is the co-founder & CMO of CROSSNET, the world's first four-way volleyball game. Chris was honored with Forbes 30U30 for the 2021 Sports category. CROSSNET combines elements of the childhood game four square and volleyball in a competitive game to 11, win by 2. CROSSNET is now available at 3000+ retail stores such as Walmart, Target, DICKS, Academy Sports, Sam's Club and 20+ other retailers.

Jake Karls, Co-founder & "Rainmaker" of Mid-Day Squares joins Chris Meade in this episode to explain what a Rainmaker title is all about - in other words, he builds relationships and makes noise. Jake wanted to be able to have the freedom of exploring different passions. To be unapologetically himself. Growing up surrounded by other ambitious and hardworking entrepreneurs in his family, going through challenging times, uncertainty and resilience is what inspired Jake to build something of his own. Mid-Day Squares manufactures functional chocolate bars: Everything a chocolate bar isn't, everything a protein bar wishes it was. In this episode Jake talks about: Why having a business therapist helps strengthen relationships with his family Planting seeds for the future Viewing competition, including a lawsuit with Hershey's Building a community of moms Understanding how your customers actually use your products Hiring challenges and obstacles, including letting the wrong employees go Sign up for Chris' weekly newsletter https://chrismeade.beehiiv.com/subscribe (Cross Commerce) here, and connect with him on https://twitter.com/chrismeadej (Twitter) and https://www.linkedin.com/in/cjmeade/ (Linkedin). Chris Meade is the co-founder & CMO of CROSSNET, the world's first four-way volleyball game. Chris was honored with Forbes 30U30 for the 2021 Sports category. CROSSNET combines elements of the childhood game four square and volleyball in a competitive game to 11, win by 2. CROSSNET is now available at 3000+ retail stores such as Walmart, Target, DICKS, Academy Sports, Sam's Club and 20+ other retailers.

For our eleventh (and 2022 season debut) episode of Reformers: The gritty details behind the world's greatest bootstrap successes, we are excited to share our interview with Chris Meade, the Founder & CMO at CROSSNET, a new sport that combines the best elements of four square and volleyball. Chris founded CROSSNET with his brother in 2017 and has built it into a rapidly-growing sport with tens of millions in revenue, all while raising no outside capital. In this interview, Chris shares his incredible journey including key insights and lessons learned that can be implemented in your own business. --- Reformers host Andrew Oved is the Founder & General Partner at Reformation Partners, a pioneer in early growth equity. The firm invests in the best capital efficient enterprise and consumer companies at their point of breakout and supports their growth through profitability, future financing rounds, and / or exit.

BrüMate Founder, Dylan Jacob grew the company to $20M relying only on freelancers, but wishes he hired a full time CFO much sooner.  Through his entrepreneurial journey, Dylan had a few quick wins but no major achievements. He was focused on constantly pushing the boundaries of innovation and was motivated to create a product and a brand that people would love. From BrüMate's inception to getting to $20M in revenue, Dylan focused on outsourcing everything from finance to shipping.  A few lessons from Dylan covered in this episode:  Find team players and experts in their field (ie. operations, and warehouse fulfillment). Hire the right people as soon as finances allow you so that you can focus on keeping the company moving forward.  iOS changes - From 2016-2019, Dylan focused on omnichannel - including building their retail footprint to nearly 10,000 stores. It's imperative to understand what channels impact which part of the funnel. As BrüMate grows, the team is always focused on innovation, product launches, and continued growth.  Tune in to hear about the many obstacles Dylan had to overcome to achieve the accolades he has today, and to learn the secrets to real growth and success. Sign up for Chris' weekly newsletter https://chrismeade.beehiiv.com/subscribe (Cross Commerce) here, and connect with him on https://twitter.com/chrismeadej (Twitter) and https://www.linkedin.com/in/cjmeade/ (Linkedin). Chris Meade is the co-founder & CMO of CROSSNET, the world's first four-way volleyball game. Chris was honored with Forbes 30U30 for the 2021 Sports category. CROSSNET combines elements of the childhood game four square and volleyball in a competitive game to 11, win by 2. CROSSNET is now available at 3000+ retail stores such as Walmart, Target, DICKS, Academy Sports, Sam's Club and 20+ other retailers.

Chris Meade is the co-founder and CMO of CROSSNET, the world's first four-way volleyball game. The brand has had solid growth over the years, and they've also worked really to deploy their capital in the most efficient ways possible as they scale. One way they're doing that is by primarily hiring freelancers instead of full-time employees. How can any DTC brand replicate the success they've had with freelancers? What mistakes are brands doing when hiring them? And how do you keep freelancers as accountable as full-time staff? The answers, and more, will be found in this episode.

Chris Meade is the CoFounder of CrossNet - the game designed to be the cross between volleyball & foursquare. Chris is an eCommerce superstar with tons of valuable knowledge! The Shane White Show is now proudly brought you by ROUTINE! Head over to yourroutine.com and try their newest product "Morning Routine". Use code "ShaneWhite30" at checkout for 30% off your first order! Today's episode is also brought to you by Elite Sweets. Elite Sweets is redefining the way we think about Sweets with their Elite Donuts. The Elite Donut is a better-for-you donut that is packed with 13g protein, gluten-free, keto-friendly, and contains only 1g of sugar. Get yours today at elitedonut.com or Amazon! Use code "SHANEWHITE30" for 30% off. Sponsor Links: Routine - http://yourroutine.com Elite Sweets- http://elitedonut.com https://www.amazon.com/stores/Elite+Sweets+-+The+Elite+Donut/page/A1C69F4B-1192-4F55-B06B-29F4F7B901B9?ref_=ast_bln ---------- Helpful Links: Instagram: @chrismeade @crossnetgame @crossnet @shane.m.white http://crossnetgame.com Whoop (1 free month): https://join.whoop.com/#/C20648 Robinhood: http://join.robinhood.com/shanew1 COVID Stock Market Rebound Tracker: https://docs.google.com/spreadsheets/d/1-ayygZVOqsqPuqAWmmIFm7qj2Mymw86OKd7UvQiPx1o/edit?pli=1#gid=0

Chris sits down with email guru Chase Dimond to talk about the biggest mistakes brands are making in the world of email & sms marketing. You won't want to miss this. Sign up for Chris' weekly newsletter https://chrismeade.beehiiv.com/subscribe (Cross Commerce) here, and connect with him on https://twitter.com/chrismeadej (Twitter) and https://www.linkedin.com/in/cjmeade/ (Linkedin). Chris Meade is the co-founder & CMO of CROSSNET, the world's first four-way volleyball game. Chris was honored with Forbes 30U30 for the 2021 Sports category. CROSSNET combines elements of the childhood game four square and volleyball in a competitive game to 11, win by 2. CROSSNET is now available at 3000+ retail stores such as Walmart, Target, DICKS, Academy Sports, Sam's Club and 20+ other retailers.

Chris and Lucas share some of the biggest lessons they've made from nearly catastrophic events. They've both messed up big time, so listen closely, and avoid costly mistakes. Make sure you're subscribed, because Chris will be bringing you big lessons each week from other entrepreneurs. Lucas is going to be talking to vendors and tech partners in the ecommerce ecosystem to keep your store fine tuned and winning. Chris Meade woke up to a big box retailer definitely know of discounting Crossnet 50% at the end of season. Which is totally reasonable. What hurt was when 35 new sellers were competing with us on Amazon for the buy box. We had no choice but to buy them all back. Lesson learned - always negotiate buy backs with your retail buyers. The second lesson he share is the first time Greg and I ordered a container. Nobody told us you had to have protective packaging. Turns out weeks at sea isn't the greatest thing for your product's packaging. When we got our shipment, everything was damaged and destroyed. We had no choice but to pay retail for new boxes and stickers and redo everything ourselves. Lesson learned - Use one company that can get the products across borders and to your doorstep. After the big retail summer season, comes our BFCM season, which is great for us when we make sales directly through the website. Especially when we've already collected the POs from all the retailers. What isn't so great, is when our Black Friday deals over discounted what the retailers were able to do. Buying ads to send traffic to retailers isn't fun. It's low ROI, but it's a great way to build rapport and relationships with buyers. Lesson Learned - Have a special package for retailers or your website to avoid the feeling of competition. Sign up for Chris' weekly newsletter https://chrismeade.beehiiv.com/subscribe (Cross Commerce) here, and connect with him on https://twitter.com/chrismeadej (Twitter) and https://www.linkedin.com/in/cjmeade/ (Linkedin). Chris Meade is the co-founder & CMO of CROSSNET, the world's first four-way volleyball game. Chris was honored with Forbes 30U30 for the 2021 Sports category. CROSSNET combines elements of the childhood game four square and volleyball in a competitive game to 11, win by 2. CROSSNET is now available at 3000+ retail stores such as Walmart, Target, DICKS, Academy Sports, Sam's Club and 20+ other retailers. Lucas Walker is a serial entrepreneur founding Venngage, Treats Happen, and Rolled Up. Connect with him on https://twitter.com/walkerlucas (Twitter), and https://www.linkedin.com/in/walkerlucas/ (LinkedIn).

Today's guest is currently a Partner at Structured — a top e-commerce marketing agency, where he runs the email team. Since June of 2018, they've helped their clients send over a billion emails resulting in over $75 million in email attributable revenue. A few of their previous and current clients include Orgain, The Chive, Original Grain, and CrossNet. Please welcome to the show today's guest, Chase Dimond! Top 3 Amplifiers: 1. Growing 8-9 figures through weekly email marketing 2. The guide on how to drive more engagement and revenue from your email channel 3. Why entrepreneurs are losing profit through email To listen, find other episodes, access the show notes, and find out more go to www.amplifyto7figures.com Connect with today's guest: Website: https://chasedimond.podia.com/ Join Chase's newsletter: https://chasedimond.com/chase-email-newsletter Twitter: https://twitter.com/ecomchasedimond Youtube: https://www.youtube.com/c/ChaseDimond

Our guest today is Greg Meade. Greg is the CEO of CROSSNET (think a cross between 4 square & volleyball) and a Forbes 30 Under 30 Honoree. Greg hails from the great state of Connecticut which is where he and his co-founders of CROSSNET got their big idea. In our conversation we discuss everything from having the entrepreneurial spirit and how that spirit has helped him keep moving forward through failures that get thrown his way. We also dig a little bit on web3, the metaverse and the NFT space. (DISCLAIMER - neither Greg or I are financial professionals. Additionally, our conversation is NOT FINANCIAL ADVICE. Please do your own research and consult with a financial professional.) Theres a lot that Greg and I cover in less than an hour & I hope that you find at least one thing to take away that helps you move forward today!LINKS:CROSSNET – https://www.crossnetgame.com/Greg Meade TikTok – https://www.tiktok.com/@greg?lang=enGreg Meade LinkedIn – https://www.linkedin.com/in/gmeade/Greg Meade Twitter – https://twitter.com/woeismeadeGreg Meade IG - https://www.instagram.com/woeismeade/If you like what we are doing on Steps, please head over to either Apple podcasts or Spotify Podcasts and Rate, Follow and Subscribe.

Chris Meade Is an ecommerce vet, but even an old dog like him can learn a few new tricks. Setting goals and milestones for your campaigns Choosing the right agency to work with Maximizing your engaged audience.