Podcasts about Sinch

We're back—and barely caffeinated—for a special morning edition of the Fignuts Podcast! Britt and Sinch fire up their brews (one fancy, one a K-Cup) and dive deep into all things AFC. From cherry-infused coffee to hot takes on the Bills, Bengals, and the jungle-bound Browns, it's an off-season ride full of fire trucks, fantasy rankings, and questionable quarterback contracts. Will the AFC West become the best? Is Sean actually retiring from beer? And what's darker: a bad schedule or the woods? Find out now on your favorite blend of football and banter. ☕ +

Why you should listenDiscover why SMS and MMS messaging drastically outperform email—and how you can use that insight to drive real engagement and results for your clients.Learn how to easily integrate messaging into top CRMs like Salesforce, HubSpot, and Zoho—no dev team required. Ideal for SaaS Consulting Partners looking to expand their service offerings.​​Hear how one business use SMS to boost attendance and revenue—and get a glimpse into what's next with Rich Communication Services (RCS) and AI-powered automation.Email open rates are declining. If your clients aren't seeing replies from their outreach, it's time to rethink the channel. In this episode, I sit down with Lee Weinberger, sales leader at Sinch Engage, to explore how SMS and MMS messaging is transforming client engagement—especially for CRM-integrated partners like Salesforce, HubSpot, and Zoho. Lee breaks down why mobile-first communication isn't just the future—it's the now. If you're a SaaS Consulting Partner looking to expand your offer stack or boost results for your clients, this is the episode for you.About Lee WeinbergerLee Weinberger leads the sales team at Sinch Engage, a solution of communications tools for businesses. They specialize in conversational and automated messaging for SMS/MMS/RCS which exists as a stand-alone web product and an integrated tool into the leading CRM systems (HubSpot, Salesforce, Zoho, Netsuite, Active Campaign, Shopify). Sinch also provides Email and Voice functions to round out the suite of communications functions. Lee resides in Denver CO, and sells into the North American market, but Sinch as a company has a global reach with offices around the world.Resources and LinksEngage.sinch.comMessagemedia.comLee's LinkedIn profileTalk to LeeEmail Lee at: Lee.Weinberger@sinch.comPrevious episode: 602 - Stop Forcing Marketing You Hate—Play to Your Strengths InsteadCheck out more episodes of The Paul Higgins PodcastSubscribe to our YouTube channel: @PaulHigginsMentoringJoin our newsletterSuggested resources

In this episode, we're joined by Anna Jäger, VP Marketing at Sinch, a global leader in customer communications with over $3B in revenue and operations in 60+ countries. Anna shares hard-earned lessons from expanding into the U.S. - one of the most competitive and complex SaaS markets in the world. We explore how marketing strategies, buyer expectations, and team dynamics shift dramatically when crossing the Atlantic, and why failing fast, bold messaging, and the right hires are essential to making it work. Here are some of the key questions we address:  - What makes U.S. marketing radically different from EMEA? - Why do ROI-driven messages matter more in the States? - Should your first U.S. hires be local or from your European team? - What budget and timeline should you plan for? - How do you build one unified brand across very different regions? Tune in to learn how Anna and her team cracked the code and what you can take away for your own U.S. expansion journey.

Following Mobile World Congress 2025, Jonathan Bean, CMO of Sinch, a leader in digital customer communications, sat down with Doug Green, publisher of Technology Reseller News, to discuss key trends shaping enterprise communications, AI, and API integrations. Jonathan shared insights into Sinch's market positioning and its role in advancing digital communications through AI and next-generation messaging solutions. He also discussed Sinch's ambitions with RCS (Rich Communication Services) - highlighting its potential to enhance customer engagement for enterprise brands, revolutionize brand messaging, and drive rapid adoption in key markets. As brands increasingly leverage RCS, they can deliver rich, interactive content directly into users' existing chat channels, transforming the way they connect with customers. Visit https://sinch.com/

Alex Bates is the Director of Information Security at Sinch. He is a business-minded and strategic information security leader with 13+ years of experience in technology and cybersecurity, including 10+ years leading global teams of up to 30 professionals. He is known for bringing teams and ideas together to achieve strong results in high-pressure environments through collaboration, trust, and transparency and holds the Certified Information Security Manager (CISM) | Certified Information Systems Auditor (CISA) certifications.

Britt say the guys at Owner's Box do a cool trivia competition and decided to challenge the whole staff to a classic Whoooooooo's That Guy style competition. Sean and The Source submitted their answers in advance leaving Sinch and Craig to do it live. The result is a study in remmbering the past and forgetting pro bowls. Check it out. 

Learn how to integrate AI into your team's work to boost creativity, efficiency, and product personalization.Speaker: Sören Purz, Design Director at SinchHost: Bartlomiej Rokowski, Senior Product Designer and Team Leader at NetguruThis session was a part of Disruption Forum Design Horizons.

Pour l'épisode de cette semaine, je reçois Benoît Dureisseix, cofondateur et CEO de Message+.Message+ est une plateforme dédiée au conversationnel sur WhatsApp. Elle permet aux entreprises de gérer leurs interactions clients en support, marketing et commerce directement via cette application, tout en centralisant et automatisant leurs processus.Dans cet épisode, nous revenons sur le parcours de Benoît, depuis son expérience chez Sinch, un acteur majeur du cloud communication, jusqu'au lancement de Message+. Nous découvrons comment il a identifié une opportunité sur le marché de la messagerie conversationnelle et décidé de se positionner comme le « Aircall » de WhatsApp.Nous explorons également :Les cas d'usage de WhatsApp pour les entreprises et les spécificités de son intégration.Les défis techniques et économiques pour créer une suite complète de produits centrée sur ce canal.La stratégie de go-to-market de Message+, axée sur des logos prestigieux et des marchés internationaux.Enfin, Benoît partage sa vision du futur de WhatsApp en tant que WeChat de l'Occident, et les opportunités qui en découlent.Vous pouvez suivre Benoît sur LinkedIn.Bonne écoute !Mentionnés pendant l'épisode :Predictable Revenue d'Aaron Ross.MessageBird.Wax.Pour soutenir SaaS Connection en 1 minute ⏱ (et 2 secondes) :Abonnez-vous à SaaS Connection sur votre plateforme préférée pour ne rater aucun épisode

In today's episode of Tech Talks Daily, we welcome Julia Fraser, Executive Vice President of the Americas at Sinch, a global leader in Communications Platform as a Service (CPaaS). Julia shares her expertise on the transformative power of RCS (Rich Communication Services), which is poised to become the default messaging standard by 2025. With enhanced branded capabilities, richer interactive features, and deep analytics, RCS is set to revolutionize how businesses connect with customers. Julia discusses how the upcoming iOS 18 launch is expected to be a game-changer, significantly broadening the reach of RCS and offering new opportunities for businesses to engage users with personalized, verified messaging. We dive into the business impact of RCS, exploring how it builds trust through brand verification, increases engagement with interactive features, and provides unparalleled metrics for businesses. Julia highlights successful case studies, like a French food retailer that saw a 42% boost in engagement using RCS, and explains why companies should prepare now to integrate this technology into their broader customer engagement strategies. Beyond technology, we explore Julia's insights on holiday season trends, including early campaign starts and the rise of MMS as a stepping stone to full RCS adoption. She offers predictions for Black Friday and Cyber Monday, providing valuable tips on maximizing customer interactions through an omnichannel approach. We also discuss leadership and diversity in tech, where Julia shares her journey as a female leader in a male-dominated industry. She discusses the importance of mentorship, the role of Employee Resource Groups (ERGs), and Sinch's commitment to building an inclusive workplace. With a focus on fostering a culture of continuous learning and listening, Julia's leadership philosophy offers valuable advice for aspiring leaders in tech. How will RCS redefine business messaging, and what strategies should companies adopt to stay ahead of the curve? Tune in to find out, and share your thoughts on the future of customer communication.

The telephone has come a long way since its creation 175 years ago. On its 175th anniversary, we look ahead to where #telecommunications is headed, especially with the advancement of services such as RCS (Rich Communications Services) and the invention of chatbots. With Black Friday and Cyber Monday fast approaching, Sinch reports that over a quarter of Americans will use RCS to complete their shopping. In fact, Sinch data found that; 75% say great customer service would make them more loyal to a company 41% are more likely to shop with a brand that shares personalized texts with them. 50% of respondents predict #AI and #chatbots will dominate customer experiences within the next decade. Julia Fraser, Executive Vice President, North America at Sinch, shares what's ahead for the future of business communications, especially when it comes to personalization on Technology Reseller News. Visit www.sinch.com

Efter USA-valet blickar Börspanelen framåt med bland annat marknadsläget och aktuella aktietips. Dynavox är en aktie som gått bra en tid och de är avknoppade från Tobii och inget annat. Aktier vi nämner är i tur och ordning Evolution, SCA, Ericsson, SSAB, Lagercrantz, Sweco, Securitas, Munters, Sinch, VBG, SEB, Electrolux, Addlife, Husqvarna, Volvo, Traton, Boliden, Mycronic, Dynavox, AAK, Humana, Sobi, Lundin Mining och Latour. Börspanelens alla sajter hittar du här:shows.acast.com/tresmarta/aboutHernhag.seBorspsykologen.seSternersforlag.se Hosted on Acast. See acast.com/privacy for more information.

In this episode of the Funky Marketing Podcast, we dive deep into the world of B2B branding with Gwen Lafage, VP of Marketing at Sinch. We explore actionable strategies for building a successful brand, creating emotional connections in a rational B2B world, and standing out in a crowded SaaS market.

Basil is the owner at Leaf & Limb, a tree service company that evolved from cutting down trees to healing and preserving them.But before Basil can grow his mission-driven business, he needs to solve a fundamental challenge: helping people understand why trees matter.In this episode, we explore interactive ways to help Leaf & Limb educate new audiences about the vital role trees play in our environment — all while staying true to their no-sales-pitch philosophy.Shoestring is produced by SimpleTexting, a Sinch company. Does your small business need marketing help? Do you have feedback for the show? Text us at (954) 419-3657.

In this episode, we welcome Gwen Lafage, VP Marketing, Global Brand and Content at Sinch, to discuss all things brand. Gwen shares her definition of brand as reputation and perception, explaining why it's crucial for companies to have a strong and brave brand to stand out. The discussion covers the challenges of measuring brand impact for smaller tech companies, strategies for establishing a unique brand voice, and the importance of consistency and repetition. They also touch on the balance between short-term marketing wins and long-term brand building, and how companies can tackle brand positioning in a new category. You can reach out to Gwen via her LinkedIn profile if you have any questions or insights on the topics discussed today. Also, check out Sinch's website to learn more about their work.

In this episode, I had the chance to sit down with James Doherty, the Head of Business Development for Financial Services at Sinch, the customer communication cloud platform that includes mobile messaging, voice, email and other emerging channel capabilities. We had the chance to discuss:* Financial services' key “jobs to be done” via communications channels, including acquisition, engagement, retention, and fraud prevention* The importance of flexibility in communications strategy, including being able to meet customers where they are, whether that's SMS, email, or emerging communications channels* Challenges in managing communications strategy, including privacy regulation* The role of conversational AI in customer communications strategy* And more!Existing subscriber? Please consider supporting this newsletter by upgrading to a paid subscription. New here? Subscribe to get Fintech Business Weekly each Sunday: Get full access to Fintech Business Weekly at fintechbusinessweekly.substack.com/subscribe

In this episode of "Women in B2B Marketing," host Jane Serra welcomes Gwen Lafage, VP of Brand and Content at Sinch, to discuss her journey in marketing. Gwen shares insights from her experiences in both B2C and B2B sectors, emphasizing the evolution of marketing tactics and the critical role of storytelling in branding. They explore how brand campaigns integrate with demand generation and highlight the importance of human connection in marketing. The conversation also delves into the value of transferable skills in career transitions and the necessity of self-advocacy and internal communication within marketing teams.Gwen and Jane talk through:Valuing human connections in brand marketing and relationships.Gwen's journey from B2C to B2B marketing.Advantages of agency experience for in-house roles, including context switching skills.Integration of brand campaigns with demand generation efforts.The concept of "performance branding" and its impact on business results.The importance of understanding business goals in campaign development.Linking product features to overarching brand narratives in campaigns.Linking complex technical updates to customer stories, enhancing understanding and engagement.Collaboration between brand, product marketing, and regional teams for campaign success.Insights into the difficulties of forming effective teams post-reorganization, especially after acquisitions.Maintaining a forward-moving mindset amidst organizational changes.The necessity of self-advocacy and visibility in the workplace.Key Links:Guest: Gwen Lafage - https://www.linkedin.com/in/gwen-lafage/Host: Jane Serra - https://www.linkedin.com/in/janeserra/

SaaStr 756: From Challenges and Churn to Triumph - How to Deliver Exceptional Customer Support at Scale with Monday.com's VP of Customer Experience In this episode of the Official SaaStr Podcast, Natalie Margolin, VP of Customer Experience at monday.com, shares her journey and strategies for enhancing customer experience in a rapidly growing company. From tackling challenges of scale, implementing AI and chatbots, to ensuring customer satisfaction and building an expert support team, Natalie explains the transformative steps and guiding principles that have positioned monday.com as an industry leader in customer experience. -------------------------------------------------------------------------------------------- SaaStr hosts the largest SaaS community events on the planet. Join us in 2024 at: SaaStr Annual: Sept. 10-12 in the SF Bay Area. Join 12,500 SaaS professionals, CEOs, revenue leaders and investors for the world's LARGEST SaaS community event of the year. Podcast listeners can grab a discount on tickets here: https://www.saastrannual2024.com/buy-tickets?promo=fave20 --------------------------------------------------------------------------------------------  This episode is sponsored by: Paragon Are you constantly saying no to your customers' integration requests? You're not alone. That's why companies like Copy.ai and Sinch use Paragon, an embedded integration platform, to ship integrations 7 times faster. Ready to scale your product's integration strategy? Visit useparagon.com/saastr to explore how Paragon can help you go-to-market faster with integrations today. --------------------------------------------------------------------------------------------  This episode is sponsored by: remote.com   When the right person for the job is a world away, Remote Talent brings the world to you. As the top job board for remote-first companies, we give you powerful tools to post your listings and reach the world's top candidates and remote professionals. Start building your dream team from anywhere—visit Remote.com/jobs today.

When Oriana isn't at her day job, she's building her online sustainable home goods brand, Sao New York. She has the branding and partner relationships in place but is left with little time for marketing.In this episode, we showed Oriana a simple, yet engaging way to get more eyes on Sao New York's mission and products. Shoestring is produced by SimpleTexting, a Sinch company. Does your small business need marketing help? Text us at (954) 419-3657.

SaaStr 755: How to Optimize Sales Performance, SaaStr CEO Jason Lemkin Answers Your Top SaaS Sales Questions In this episode, we dive into the intricacies of effective sales check-ins, best practices for managing remote teams, and the essential strategies for hiring and ramping up sales leadership. Jason Lemkin answers audience questions, covers why Quarterly Business Reviews (QBRs) are becoming obsolete, the significance of measuring sales team activities, and the critical importance of ensuring new hires are product experts before they start. Other key topics include handling lone wolf sales reps, sourcing pipeline percentage, and the differing approaches needed for SMB and enterprise sales teams. A must-listen for SaaS founders, sales leaders, and anyone looking to optimize their sales process in our remote-first world.   -------------------------------------------------------------------------------------------- SaaStr hosts the largest SaaS community events on the planet. Join us in 2024 at: SaaStr Annual: Sept. 10-12 in the SF Bay Area. Join 12,500 SaaS professionals, CEOs, revenue leaders and investors for the world's LARGEST SaaS community event of the year. Podcast listeners can grab a discount on tickets here: https://www.saastrannual2024.com/buy-tickets?promo=fave20 --------------------------------------------------------------------------------------------  This episode is sponsored by: Paragon Are you constantly saying no to your customers' integration requests? You're not alone. That's why companies like Copy.ai and Sinch use Paragon, an embedded integration platform, to ship integrations 7 times faster. Ready to scale your product's integration strategy? Visit useparagon.com/saastr to explore how Paragon can help you go-to-market faster with integrations today. --------------------------------------------------------------------------------------------  This episode is sponsored by: remote.com   Elevate your contractor management with a platform built for SaaS leaders. With Remote, you get zero-cost compliance screening and a fair price guarantee from day one. Enjoy fast, international payments, round-the-clock support, and robust indemnity coverage with Contractor Management Plus. Scale your operations confidently with Remote.com—visit us to start your free 30-day trial and unlock a solution that simplifies end-to-end contractor management.

SaaStr 754: 7 Things the Best Sales Reps Get Right and 8 Ways the Rest Make Things Worse with SaaStr CEO and Founder Jason Lemkin   Join Jason Lemkin, in this insightful episode as he dives deep into distinguishing the best sales reps from the rest.   Jason outlines seven key traits that make sales reps successful, such as understanding customer problems, facilitating product demos, and being honest about competition. He also discusses common pitfalls that mediocre sales reps fall into, including playing endless games with pricing and creating urgency without value. Perfect for founders, sales leaders, and team managers looking to improve their hiring process and team efficiency, this episode offers practical, real-world examples and strategies to implement right away.   -------------------------------------------------------------------------------------------- SaaStr hosts the largest SaaS community events on the planet. Join us in 2024 at: SaaStr Annual: Sept. 10-12 in the SF Bay Area. Join 12,500 SaaS professionals, CEOs, revenue leaders and investors for the world's LARGEST SaaS community event of the year. Podcast listeners can grab a discount on tickets here: https://www.saastrannual2024.com/buy-tickets?promo=fave20  --------------------------------------------------------------------------------------------  This episode is sponsored by: Paragon Are you constantly saying no to your customers' integration requests? You're not alone. That's why companies like Copy.ai and Sinch use Paragon, an embedded integration platform, to ship integrations 7 times faster. Ready to scale your product's integration strategy? Visit useparagon.com/saastr to explore how Paragon can help you go-to-market faster with integrations today. --------------------------------------------------------------------------------------------  This episode is sponsored by: remote.com   When the right person for the job is a world away, Remote Talent brings the world to you. As the top job board for remote-first companies, we give you powerful tools to post your listings and reach the world's top candidates and remote professionals. Start building your dream team from anywhere—visit Remote.com/jobs today.

As brands grow, communication channels tend to expand parallelly. What is the secret behind successful comapnies that can keep up and leverage with this growth? To delve deeper into this question, we are joined by Gwen Lafage, VP of Marketing, Global Brand and Content at Sinch, who shares the intricate balance between a long-term vision and agile marketing, paving the way for continuous and successful brand growth.  Gwen also explains how Sinch is revolutionizing brand experiences and efficiency while underscoring the often-overlooked potential of rich communication messagingWe also discuss:The importance of maintaining consistency in brand messaging while allowing autonomy.Gwen's insights into 6 C's philosophyThe significance of integrating AI innovations and maintaining strong, consistent brand messaging.

Ian and his crew at Connecticut Watersports maintain a steady stream of customers every summer. But now, five years into the business, he's wondering if there's a way to keep customers engaged year-round with a consistent email marketing strategy. Ian also wants to segment his customers so everyone gets the most relevant messages. In this episode, we brought our best email tips aboard to help Ian provide more value to his customers and generate more bookings.Shoestring is produced by SimpleTexting, a Sinch company. Does your small business need marketing help? Text us at (954) 419-3657.Here's the full presentation of ideas we shared with Ian. (Warning: spoilers!)

Sinch joins the guys to reveal their 2024 consensus QB rankings. They'll talk about who they like and where they like them. Who is the real deal? And what Super Bowl QB did Sinch refuse to rank! Draft prep has begun, come and get the QB knowledge. 

Unlock the secrets to skyrocketing your e-commerce success with SMS marketing as Ryan Martin (Founder - Remarkable Digital) speaks with Matt Markoff from Sinch MessageMediaLearn why SMS boasts a 98% open rate within the first 90 seconds and how it outperforms email marketing. Matt dives into the common hurdles that brands face, such as cost, database limitations, and fears of intrusiveness, and reveals how Sinch MessageMedia's seamless integration and competitive pricing can make all the difference.Explore the essential criteria for selecting a reliable SMS provider and the importance of deep integration with platforms like Shopify for better analytics and ROI tracking. We also shed light on the untapped potential of MMS messaging, showcasing successful campaigns from luxury brands like Dish and Adairs. Get practical tips on creating engaging MMS content using tools like Canva to enhance your marketing efforts and boost ROI.Peek into the future of SMS marketing with Rich Communication Services (RCS), which promises a richer, more interactive experience. Discover innovative use cases from retailers like Picard and get up to speed on the upcoming approval of RCS on iOS. We also delve into the legal aspects and offer practical advice for implementing SMS strategies for major sales events. Plus, learn about the integration with existing marketing systems and the emerging potential of WhatsApp campaigns to transform your customer interactions. Don't miss this episode packed with actionable insights to elevate your SMS marketing game!Check out Remarkable Digital here. Download our Ultimate eCommerce Checklist to improve your eCommerce results. Join 'A Remarkable Newsletter' for weekly high performance marketing and content actionable tips.

Sinch offers path to RCS, major opportunities for commerce, improved CX, Apple to roll out RCS support in fall 2024 “RCS means that any messaging experience, whether you have an iPhone or an Android device, will have that richness,” says Robert Gerstmann, Chief Evangelist & Co-Founder of Sinch. “SMS is largely a one-way medium, whereas RCS is a two-way medium,” adds Gerstmann. “The marketing message not only get delivered to the handset, as you will know on SMS, but actually read by the consumer. And then RCS is conversational by nature. It's very easy to enable a two-way conversation. Now, this happens to an extent on SMS, especially in the US, but in many places of the world, for various reasons, technical and commercial, it doesn't really work on SMS.” Sinch recently alerted its clients about Apple's intent to fully embrace RCS. Apple's movement from reluctance to embracing of RCS, is significant in several ways. “That's going to come in September with the new release of iOS 18. something we're very, very excited about. Apple will bring another 1.4 billion people all over the world into the RCS ecosystem,” adds Gerstmann. “Apple demographic is typically the most affluent in each country. So the most valuable customers you can't reach.” “Even though Apple hasn't been explicit about it, at Sinch, we are convinced that Apple will not only support RCS for person-to-person communication between Android and iOS, iOS devices, but also RCS business messaging. Essentially enabling companies to communicate with their consumers all over the globe through RCS. And we believe this is going to be a huge shift in the market, possibly the biggest shift since SMS became kind of the standard way in mobile messaging for how businesses and consumers communicated.” In this podcast we learn about the importance of RCS, and we hear about transformative use cases. Gerstmann lays out Sinch's plan to help ready the path for this tectonic shift. Commerce occurs on the phone and RCS appears to be way that commerce will happen. Sinch is pioneering the way the world communicates. More than 150,000 businesses — including many of the world's largest tech companies rely on Sinch's customer communications cloud to improve customer experience through mobile messaging, voice, and email. Robert Gerstmann is the Chief Evangelist and Co-Founder of Sinch. Gerstmann defines himself as brand ambassador for Sinch, driving the business growth strategy by providing input and direction to product and technology roadmaps. He has deep experience with the needs of the enterprise. Visit https://www.sinch.com/ Read More RCS statistics: 30 things you need to know in 2024 Micromania-Zing: RCS brings big boost to brand visibility and customer interaction Picard: Boosting engagement over the holiday season with RCS Guide: How to make a compelling business case for RCS

Apple @ Work is exclusively brought to you by Mosyle, the only Apple Unified Platform. Mosyle is the only solution that integrates in a single professional-grade platform all the solutions necessary to seamlessly and automatically deploy, manage & protect Apple devices at work. Over 45,000 organizations trust Mosyle to make millions of Apple devices work-ready with no effort and at an affordable cost. Request your EXTENDED TRIAL today and understand why Mosyle is everything you need to work with Apple. In this episode of Apple @ Work, I talk with Jon Campbell from Sinch about RCS coming to iPhone with iOS 18. Connect with Bradley Twitter LinkedIn Listen and subscribe Apple Podcasts Overcast Spotify Pocket Casts Castro RSS Listen to Past Episodes

Teknikveteranen Oscar Werner var senast vd för börsnoterade SaaS-bolaget Sinch – nu ska han leda Gilion, tidigare kända som Ark Kapital, på en kraftig tillväxtresa. Han spår en megatrend för lån som finansieringskälla och ser en framtid där AI och data kommer spela stor roll för lånemarknaden. Idag diskuterar vi framtidens ledarskap och mycket mer därtill med en väldigt inspirerande och erfaren gäst. Glöm inte prenumerera och följ oss på instagram

Deal blogger Laura has spent the past 14 years growing her brand, A Frugal Chick. Today, thousands of bargain-hunters look forward to her deals, but Laura's nervous about the future of her community.Companies like Meta and Google are changing so rapidly that Laura can't rely solely on their technology to connect with her audience. In this episode, we team up with marketing legend Rand Fishkin to help Laura protect her relationship with her followers through email and SMS.Shoestring is produced by SimpleTexting, a Sinch company. Learn more at SimpleTexting.com. Does your small business need marketing help? Text us at (954) 419-3657.Here's the full presentation of ideas we shared with Laura. (Warning: spoilers!)

Stephen's rage room facility, Simply Smashing, has been a local hotspot for eight years. But with a recent drop in bookings, Stephen and his daughter Mari are looking for ways to refresh their marketing strategy.In this episode, we take a swing at creative ways to get more people smashing and even enlist the help of a stranger on the internet.Shoestring is a podcast by Sinch, the customer communications cloud. Does your small business need marketing help? Text us at (954) 419-3657.Here's the full pitch deck we shared with Stephen. (Warning: spoilers!)

Gear up for another roller-coaster ride of an episode with Sinch and Craig, where the worlds of NFL updates, baseball fever, football insights, and craft beer collide in the most entertaining way possible! This week, we're diving helmet-first (that's a penality by the way...) into the NFL's latest rulebook twists—get ready for a lowdown on the new kickoff rules and hip tackles that have everyone talking. But wait, there's more—change of possession penalties are getting a makeover as well.  Is this even American Football anymore?  JK has a new team...does it matter? What does the future hold for Dak? And... the Jets?!  We're featuring a beer from the legendary Tree House Brewing.  So, grab your favorite drink, settle in, and let's get this party started with the most entertaining blend of sports news, fantasy insights, and beer reviews you won't find anywhere else. It's time for some serious fun—sports style!

Dive into the fun side of sports with Sinch and Craig in our latest podcast episode, where we don't just talk sports—we live it (in a totally non-intellectual way because, let's be honest, we're not claiming to be the brainiacs of sports commentary!). This time, Sinch is sipping on something special from Bangor Beer Company. East coast? West coast? Guess you'll have to tune in to find out! We're also tackling the aftermath of the free agency frenzy. Which players are poised to shake things up with their new teams? We've got running backs joining teams that haven't been too kind to their kind in the past. And, oh boy, the AFC North is looking like a game of quarterback musical chairs—will any of them be left standing by week 8? We've got predictions, wild guesses, and maybe a few insights thrown in for good measure. Plus, we're doing all of this over a cold beer. Could it get any better? Join us, it's going to be a blast!

Robert and Maria are the co-founders of Gramercy Atelier, a design house in New York City. Robert handles the business, and Maria creates stunning bespoke special occasion dresses for customers all over the U.S.Although the couple has a steady flow of leads looking for the perfect dress, they're having trouble getting them to commit to a consultation. In this episode, our team uncovers ways to encourage more leads to book that first phone call.Shoestring is produced by SimpleTexting, a Sinch company. Learn more at SimpleTexting.com. Does your small business need marketing help? Text us at (954) 419-3657.Here's the full presentation of ideas we shared with Robert. (Warning: spoilers!)

I dagens avsnitt: Intervju med RoboMarkets! gorobo.pro/2aue Sinch och Embracer Yubico och Fortnox New Wave, Betsson och Technion Awardit Biotech Veckans Fill or Kill www.instagram.com/fillorkillpodden Tack carla.se!

Deb leads the marketing efforts at Blue Barn, a family-owned business that is thriving in the competitive pet store industry. The business is growing but Deb can't help but wonder what she could be doing better.In this episode, our team digs in to find missed opportunities and experiments with an out-of-the-box way to leverage AI to collect data and delight customers.Shoestring is produced by SimpleTexting, a Sinch company. Learn more at SimpleTexting.com. Does your small business need marketing help? Text us at (954) 419-3657.Here is the full presentation with shared with Deb. (Warning: spoilers!)

► Is being a VP Marketing for everyone? Sam has a really valuable conversation with Gwen Lafage, VP @ Sinch. They cover:

Recent consumer research by Sinch MessageMedia showed that 32% of customers expect an immediate response when they contact your business, and many brands are simply not equipped to handle that at scale. Today we're going to talk about the importance of speed of communication when optimizing the customer experience. To help me discuss this topic, I'd like to welcome Doug Rubingh, President US & UK at Sinch Message Media. Resources PartnerHero: to waive set up fees, go to https://partnerhero.com/agile and mention “The Agile Brand” during onboarding! RainFocus INSIGHT: Experience inspiring keynotes, role-specific breakout sessions, and hands-on workshops — all dedicated to showing the latest best practices and technologies to amplify the impact of your events. Register today at rainfocusinsight.com and use the code AGILEBRAND for $100 off your registration fee. MessageMedia website: https://messagemedia.com/ Sign up for The Agile Brand newsletter here: https://www.gregkihlstrom.com Get the latest news and updates on LinkedIn here: https://www.linkedin.com/company/the-agile-brand/ For consulting on marketing technology, customer experience, and more visit GK5A: https://www.gk5a.com Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

Hast du dich jemals gefragt, wie du deine Kund:innen dort gezielt ansprichst, wo sie am aktivsten sind? Matthias Mehner von Sinch erklärt, wie Messenger Marketing zur Wunderwaffe im Marketing Mix wird. Und was du unbedingt vermeiden solltest. Freut euch auf einen spannenden Talk und Tipps, die ihr sofort anwenden könnt! 🚀

In episode 1 of Shoestring, we met the Makers Collective team and pitched ideas to help grow their SMS list. What did they do with the ideas, and did they work? Find out in this check-in episode. Shoestring is produced by SimpleTexting, a Sinch company. Learn more at SimpleTexting.com. Does your small business need marketing help? Text us at (954) 419-3657 for a chance to be a guest on an upcoming epsiode.

In this episode, we speak with Rick van Esch, Managing Director, Sinch Engage, the Customer Communications Cloud that helps businesses deliver unified, personalized experiences no matter the channels they use. Over 150,000 businesses, including 8 of the 10 largest tech companies in the world, rely on Sinch for their customer communication needs. We talked with Rick about how his company was acquired by Sinch back in the day and how he as a member of the Sinch team has gone on to do several other acquisitions. In particular, we are looking into the dynamics and the role of the acquirer vs the acquired in this process. Some of the questions covered were: - Why it is important to know if you are a mercenary or a missionary acquisition? - What are the key metrics to measure the success of an acquisition? - Why does the bulk of the workload to integrate sit with the acquired company? - Which are the most common pitfalls to avoid after the papers have been signed? These are some of the many questions we address with Rick. Please tune in to learn about his 3 commandments when it comes to successful acquisition - both from the acquirer's and the acquired side.

John is fully invested in Zesty Urban Farms, his microgreens business. He has made the leap from selling at his local farmers market to opening a new retail location.His products are a hit among loyal fans, but most people in town don't know he exists — or what microgreens even are. Listen in as we brainstorm ideas to elevate Zesty Urban Farms from a hidden gem to a household name.Shoestring is produced by SimpleTexting, a Sinch company. Learn more at SimpleTexting.com. Does your small business need marketing help? Text us at (954) 419-3657. Here is the full presentation we shared with John. (Warning: spoilers!)

Sinch steps in and joins Craig to try a Treehouse pumpkin beer and reminisce about Halloween. Why? Cause the NFL is a wierd and scary place lately. Josh Dobbs has more points than Mahomes? Thats terrifying! Join the guys for week 10 prep. 

Una entrevista con Pamella Novais de Sinch.

This week Sinch is back with Craig while Britt is possibly fighting a pit boss in Vegas! Hey what happens in Vegas stays in Vegas! It's Week 7 of the 2023 NFL season and we are in knee deep in injuries, bye weeks and bad weather! Come along and find out who we are looking and and what game we are avoiding. PS- Sinch is still not a Mac Jones fan. Shocker! 

The 13th annual Indie Craft Parade is right around the corner, but Lib and Jackie are struggling to market to current and future attendees. Their organization, Makers Collective, sells most of its tickets at the door, which makes collecting useful attendee data a marketer's nightmare.While SMS marketing can help solve this challenge for future events, Lib and Jackie now need creative ideas for building their contact list and keeping subscribers engaged year-round.Shoestring is produced by SimpleTexting, a Sinch company. Learn more at SimpleTexting.com. Does your small business need marketing help? Text us at (954) 419-3657.

Sinch and Craig are back to get you ready for Week 5! Sinch will confess his love for a new wide reciever, he cant stop saying the name. Craig will continue to drown his sorrows over the Bengals poor start and along the way they will get you all you ened for the next week in football. 

Sinch and Craig are back to break down the week that was and get us ready for the week that will be. Sinch has a new player on the top of his Sell High list. Craig is worried about the Dolphins. They'll look back at drafts gone by and more!

Craig is back and he's brought The Sinch with him. Theres a lot to talk about. Sinch has questions that ened answers and a lot of sidebars to cover. Along the way, Sinch will play America's Favorite Game, The Metric will be unveiled for week 3, Craig will fight with the audio, and The Source will Speak! Join us to get ready for week 3 in the NFL.

Sinch, Sean, Craig and Britt are all here to talk about the consensus rankings for QB. They all agree on Mahomes but after that, everyone has different viewpoints that can help you get ready for your draft. Do you need to get a QB early? How bad is the dropoff after the first tier? How many Justin Fields references can Sean sneak in? All this and more as we begin draft prep.

Gwen Lafage breaks down the steps of building a brave brand. She is the VP of Brand and Content at Sinch, a “Customer Communications Cloud” that helps companies connect with their audience across all channels. Individual employees need to align on their brand story, visual identity, and tone. Then, they can act as brand ambassadors online and stand out from competition.1:16 Conversation starts3:20 Building brave brand6:12 Coca-Cola9:10 Stand out among competition15:15 Infrastructure20:44 Company culture25:00 Alignment28:46 Brand drives demand33:15 Individuals behind brands38:15 Outro Sign up for Modern Day Marketer (the newsletter)Follow Gwen: | Twitter | LinkedIn | Sinch Follow The Juice:| Website | Blog | Twitter | LinkedInFollow Brett:| Twitter | LinkedIn 

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